PROPERTY OF:
THE LOS ANGELES COUNTY
HCtlYYIDOO MUSEUM
L. A .
Acql
Items
Bate
Cc-’.^.y-Holiywood Motion Picture
& Television Museum
- L u T
7 / Item No.
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*®«ive ihJjL£f^y%^K
Digitized by the Internet Archive
in 2016 with funding from
Media History Digital Library
https://archive.org/details/motionpicturenew00moti_19
SEPTEMBER 2, 1916
I HAS THE QUALITY CIRCULATION OF THE TRADE I
-■
Paramount Program
jauiuiuiuioiuioo^
MILESTONES
Organized Organized Organized
April, 1912 October, 1913 September, 1914
July 1, 1916 — Famous Players-
Lasky Corporation
Famous Players-Lasky
CORPORATION
485 FIFTH AVENUE NEW YORK
ADOLPH ZUKOR JESSE L.LASKY SAMUEL GOLDFISH
PRESIDENT VICE-PRESIDENT CHAIRMAN Of BOARD
DANIEL FROHMAN 1 producing
CECIL B.DEMILLE I managers
• t i i«> i i'i .''I1 j i'* "• *
PRICE 10 CENTS
VOL. XIV. No. 9
September 2, 1916
MOTION PICTURE NEWS
1289
When the telephone business was organized, * men quit
worrying about communication.
When the automobile was put on a practical basis, men
quit worrying about transportation.
When Paramount was organized, motion picture exhibitors
quit worrying about their service.
Not till Paramount began its distribution of two supreme
photoplays a week, 104 every year, did the motion picture
qusiness take on a semblance of stability.
Today, with thousands of exhibitors in the Paramount
family, a Paramount contract remains the one solid
guarantee of the success of a theatre.
With a Paramount contract you, too, can quit worrying
about your program or its continuity through all that may
happen next week or next year.
Paramount’s stability is your strength and the
guarantee that every week you will have two Famous
Players, Lasky, M orosco or Pallas photoplays in your
theatre, is the best reason in the world to join the
family, and
Quit Worrying.
If you like the “News,” write our advertisers; if not, tell us. _ ' I
1290
MOTION PICTURE NEWS
Vol. 14. No. 9
n
Why worry when twice a week you get a photoplay that interests every-
body and thrills a majority ?
This week’s releases are a peculiarly good example of the ]
variety of the Paramount Program.
Owen Moore and Marguerite Courtot
in “Rolling Stones”
Another great dramatic success adapted to the screen. A wise young business
man plays the cards and unrolls a rollicking comedy with moments of real
drama. A Famous Players production, released August 21st.
Sessue Hayakawa
in “The Honorable Friend”
featuring one of the most popular Paramount stars in a Japanese-American
play where jiu-jitsu enters into the game of love.
A Lasky production, released August 24th.
^faramounP
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
September 2, 1916
MOTION PICTURE NEWS
1291
CHARLIE CHAPLIN
BOOK THE COMPLETE SERIES PRESENTING
YOUR FAVORITE STAR
Ready For Immediate Release
August 28, HELEN HOLMES, In ‘‘The Diamond Runners"
August 31, WILLIAM RUSSELL, In “The Man Who Would Not Die"
September 4, MARY MILES MINTER, In “Youth’s Endearing Charm"
COMIJSTG
CHARLIE CHAPLIN, In ‘The Count”
RICHARD BENNETT, In “The Sable Blessing”
MARGARITA FISCHER, In ‘‘The Pearl of Paradise”
KOLB ® DILL, In “The Three Pals”
FLORENCE TURNER, In ‘ Grim Justice”
jYoto 'Playing
WILLIAM RUSSELL
In
“THE STRENGTH OF
DONALD M’KENZIE”
“THE HIGHEST BID”
“SOUL MATES”
KOLB & DILL FLORENCE TURNER
In In
“A MILLION FOR MARY” “A WELSH SINGER,” “DOORSTEPS”
“FAR FROM THE MADDING CROWD”
Distributed Throughout the United States and
Canada, Exclusively by
MUTUAL FILM CORPORATION
JOHN R. FREULER,
President
CHARLIE CHAPLIN HELEN HOLMES
In
“ONE A. M ”
“THE FLOORWALKER”
“THE FIREMAN”
“THE VAGABOND”
In
“JUDITH OF THE CUM-
BERLANDS”
“MEDICINE BEND”
“WHISPERING SMITH”
A magazine’s success is measured by its advertising. Look at the "News I
1292
MOTION PICTURE NEWS
Vol. 14. N<
VTAfiFD IN HAWAII
I f " J ILptr 1 1 i Iff® Wv rt i 1
/// /// /// /// /// /// /// /// /// /// /// /// /// /// /// ///
■ Be sure' to mention " MOTION PICTURE NEWS” when writing to advertisers.
September 2, 1916
MOTION PICTURE NEWS
1293
MOTHER HELEIt H0U1ES HIT ! .
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W i/muici/ di jT nTuuwMiiw \v, \\\ '
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A SENSATIONAL FIVE ACT DRAMA OF THRILLING^
ADVENTURE PRESENTING THE FEARLESS FILM x
'star in the fascinating role of a beautiful^
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WOMAN ALLIED WITH A DARING BAND OF ILLICIT^ \
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DIAMOND BUYERS IN THEIR EXCITING AND HAZARDOUS
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TRADE miMlPmUEEKOFAUmT 28™
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NOW PLflyiHC TO TREMENDOVJ 5UTIIIEJ5\\\l
\ \W \\\ \\\ \\\ . \\\ VW W\ W\ \\\ \\\ . \w \\\ \\\ \\\ WV \\\ W\
IELEH HOLMES m WHISPERING SMITH
vw \\\ VW \\v \\\ \\\ \\\ WV \\\ v\\ \v \ wv \\V VV\ \U \\\ \\' \
IELEN HOLMES m MEDICINE BEND
"■ N\\ >w WV VW \\\ \\\ \\\ \\V wv \\\ VW \v\ vw vw v\V \v\ \\\
IELEN HOLMES/* JUDITH m(UHBERLAIIDS
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Tt£D SIGNAL FILM CORPORATION
^ \w \\\ \\\ \\\ \\\ W\ \\\ \\v \\\ VW \\\ \w W\ W\ \W -Vs\ .
If you like the “ News,” write our advertisers; if not, tell us.
1294
MOTION PICTURE NEWS
■ : 1 Voli t4. No;
DISTRIBUTED THROUGHOUT THE UNITED STATES A HD
CANADA EXCLUS/UELy BY MUTUAL FILM CORPORATION
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
September 2, 1916
MOTION PICTURE NEWS
1295
MflUl
IN EIGHT POWERFUL
FIVE ACT DRAIIAf
WEEK OF AUGUST 28^
PRAMATIZEP BY EDWARD HUNGERFORD FROM
THE SENSATIONAL STORY BY MABEL CONDON
InTHE DUAL ROLES OFTHETWIN BROTHER FIGHTING AGAINST
HIS LOVE FOR MIS BEAUTIFUL SISTER-IN-LAW AND THE
HARDENED CRIMINAL SCHEMING TO DESTROY HIS OWN
FLESH AND BLOOD FOR THE SAKE OF GOLD WILLIAM RVftfLlf
WONDERFUL ACTING, PLACES ~ n|£" AT THE VERY TOP OF
'TUF MAW WHO WOULD OF UIS LONG LIST OF
IHCnWIl WHUW REMARKABLE DRAMATIC SUCCESSES
WILLIAM
RUSSELL
THE TORCH BEARER
If you like the “ News,” write our advertisers; if not, tell us.
1296
MOTION PICTURE NEWS
Vol. 14. No. 9
YOUR ONE. BEIT BET
FOR BIO BUSINESS
Is PROOF POSITIVE THAT THIS CLEVER COMEDIAN IS MAKING MORE MONEY
FOR TUEATRE OWNERS THAN ANY STAR IN THE HISTORY OF THE STAGE*
MUTUAL CHAPLINS are not a gamble - they are a
STRAIGHTFORWARD LEGITIMATE BUSINESS PROPOSITION AND THE SAFEST
“Stab Attraction Investment" that an exhibitor can make
CALL VP TUB PIVTUAL TO-DAY!
COMING CHARLIE CHAPLIN IN
SEPT4
THE COUNT
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
oration
MARY
the formation
M CORPORATION
gratitude for the co-op
announcing
FORD F1L
want
express m;
exhibitors,
efforts
bringing
ous response
either
without
various
have progressed ai
so full of happiness
treasured the success
makes
companies
casting
the selection
motion
icter creating
irned something every
this knowledge. And
product
direction
am sure
pictures
and that
on acquiring
guiding my own
best advantage in
hy I want to
which l
which will
now
company
every
purpose
direction
our unfaltering
Mary Pickford Film Corporation
and skill
with the best brains,
won
surround
oursei
industry
derful art
complete
and endeavor
most
will be
of which
harmonizing productions
pre-eminently as a
ductions will be the best that are
of originality and creativeness, fine
written music — all with that dignity.
distinction, a direction
especially
environment, its own
motion
simplicity and artistic ensemble tha
pictures and attract the largest anc
1 want the Mary Pickford pictures
discriminating audiences
most
be seen in every theatre
with the
e Artcraft
delighted
country
Pictures
and broad plan of distribution made by
ments
to handle them
Corporation which has been formed
ROM PTE D by your encouragement
which
owe
with this in
ambitious attainment, 1
now
with which
centive
reach still
and admired my work
.pproved
now
always
endeavor
giving
which
now
interest
depending on
always
Gratefully
ITH full confidence the ART-
CRAFT PICTURES CORPORATION
makes its entry into the film industry announc-
ing that it has been organized to present and distribute
film attractions that will evidence the highest attain-
ments of the cinematographic art. For its initial under-
taking it now offers to the exhibitor of America the
productions of THE MARY PICKFORD FILM
CORPORATION, in which will be presented exclusively the
greatest artist in the history of the world of amusements.
MARY PICKFORD
No personality is so dominant in motion
pictures as that of Mary Pickford. It is the crystaliza-
tion of magnetism without a parallel in the history of either the
spoken or the silent stage.
Every exhibitor knows that the advent of
a new Mary Pickford picture means an event in the
season of his theatre or playhouse. This has been the unfailing rule.
NOW, heading her own film
corporation Mary Pickford with her won-
derful art and great experience will bring
to these productions a new life, a stronger
drawing power and a more lasting charm, being
alone and on no programme she will completely
pervade the entertainment presented.
T is Mary Pickford's desire that these
new productions shall be the best ever pre-
sented on the screen; they will be limited in
number, but unlimited in cost. She will be surrounded
by the best brains, skill and creative resourcefulness obtainable in
this art industry. Each production will be a master-work and artist
tic ensemble beyond compare — that will in every detail have the
wondrous touch and never failing appeal of Mary Pickford.
IT is the purpose to present the Mary Pick-
ford pictures everywhere. It is her own desire that
they shall be seen in every theatre and motion picture
house in the land. She comes to you alone with pro-
ductions surpassing anything yet done on the screen,
supporting casts of distinction, master direction— in all
a complete harmonizing of every detail of the art in which she
stands alone as its most popular and favored star— the incomparable
Mary Pickford.
YOU owe it to your patrons to immed-
lately arrange for these new and all
appealing Mary Pickford productions in your theatre.
ARTCRAFT PICTURES
CORPORATION
729 7th Avenue, New York City
Foundling"
butterfly” J
A<3ood Little Devil
HuIdaT
S Hearts Adrift
September 2, 1916
MOTION PICTURE NEWS
1301
MUTUAL PICTURES
Establish, your theatre as a summer favorite! Show
the J)liotof)lays that get the crowds night after night — week after
week. Remember — “Flying A, “Mustang, and “Beauty films are tbe last word
in plot, action, settings and photography. 'Booh ‘Them ‘Today for Assured Success.
The Forgotten Prayer
The effect the great, barren, God-created desert has on the mind of
human beings who brave its terrors month after month is eloquently portrayed
by Frank Borzage and Anna Little m this powerful three-part “Mustang drama.
Frank Borzage
and AnnaLittle
in “The For-
gottenP rayer.**
‘ 'Directed hy Frank Borzage
Released August 31st
The Key
A gripping detective story in
which Edward Coxen and Lizette
Tliorne have strong parts. This two-reel
“Flying A” drama will pull the audience to
the edge of their seats when, in thrilling
manner, the hand of counterfeiters is cau ght
m its lair.
" ‘ Directed by A1 Hollingsworth.
Released August 28th
The Gambler s
Lost Love
This compelling two-reel “Mustang drama is
a human photo-painting of the elevating influence a
woman s true love will have over a hardened gambler.
J ack Richardson, the deep-dyed villan, is at his Lest in this Story.
Directed by Murdock MacQuarrie Released Sept. 1st
Two of a Kind
One -reel “Beauty comedy featuring Orral
Humphrey. Which hahy is which? Fora good laugh!
Directed by Orral Humphrey Released Aug. 30th
AT! "Flying A, '' "Beauty " and "Mus-
tang productions are distributed through-
out the United States and Canada exclu-
sively by the fMutual Film Corporation.
American
Film Co. Inc.
SAMUEL S. HUTCHINSON
President
Chicago Illinois
How can an advertiser continue advertising? By giving YOU value.
1302
MOTION PICTURE NEWS
Vol. 14. No. 9
MUTUAL PICTURES
The
Stolen
Booking
Rube Miller and Ben Turpin —
the inimitable fun makers in popular VOGUE
COMEDIES — are some scream in “amateur theatricals.” The
manner in which they rehearse “local talent” and play leads, as
shown in this two-reel Vogue Comedy, will set new records for
fun-film successes. Directed by Rube Miller. Released Sept. 3rd.
Book The Stolen Booking Today!
f
Don’t just “wish” for packed houses; take this
important step toward having them.
Slapstick with a reason
Distributed throughout the United
States and Canada exclusively by
Mutual Film Corporation.
Vogue Films, Inc.
General Offices: €235 BROADWAY
CHICAGO, ILLINOIS
STUDIO:
Santa Monica Blvd. at Gower Street
Los Angeles, Cal.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
September 2, 1916
MOTION PIC TUR E NEWS
1303
MUTUAL SPECIAL FEATURE
“ — in wild excitement, he completed
the hidden sentence. -
Extract from Chapter 15
Presented by American Film Company, Inc.
“Wednesdays Almost
Doubled in Business”
HIPPODROME THEATRE
Cincinnati, Ohio, July 27th, 1916.
I wish to inform you of the success our
theatre is enjoying directly from the serial
story. ' THE SECRET OF THE SUB-
MARINE."
Our Wednesdays have almost doubled in
business; we ourselves, are interested in the
story and we look forward to its coming with
greater interest than any feature.
The acting is great and the photography
excellent, the story, directing and the settings
are far in advance of anything we have ever
run on our curtain.
We feel thankful to you for interesting us
in this serial and we cheerfully recommend it
to all exhibitors that are skeptical of a serial.
Yours very truly,
THE HIPPODKOME THEATRE
(Signed) O. J. SYBERT, Mgr.
Directed by George Sargent
This virile, patriotic photoplay (in 15 chapters) has
proved the greatest drawing card ever shown in thousands of
theatres. It gets the overflow profits !
Juanita Hanson, as Cleo Burke, and
Thomas Chatterton, as Lieut. Hope, supported by a
•strong cast, give the screen gripping thrills and smash-
ing climaxes that draw audiences to the edge of the
seats, and hold them there till the end of the chapter.
The exciting pen story by E. Alexander
Powell, is published in over a thousand
prominent newspapers, and read by millions
who insist on seeing the film every week.
Book This Big Money-Maker Today !
Apply to "The Secret of the Submarine’ *
department of any Mutual Exchange or
at Mutual Film Corporation, 71 W, 23d
St., New York City
American Film Co., Inc.
SAMUEL S. HUTCHINSON, President
Chicago, 111.
Many a packed house is directly traceable to an advertisement in the “ News.”
04
MOTION PICTURE NEWS
Vol. 14. No. 9
MUTUAL PICTURES
Praise comes from every Mutual Branch and
every trade paper for
The Mutual Film Magazine
The unanimous verdict is
“One of the most entertaining reels that
can be made a part of any program**.
YOU will say so too, once you have shown “Reel Life”
in YOUR theatre. Make a place for this Magazine in Film
on your next program. Here are some of the late releases
you can secure through any Mutual Branch :
No. 17. The Oath of a Boy Scout.
Odd Animals of the Border.
Gaumont Tabloid Photoplay.
16. The Power of Water.
Gaumont Animal Studies.
Gaumont Tabloid Photoplay.
15. Making a U S. Jackie.
Different Types of Dogs.
Gaumont Tabloid Photoplay.
14. Raising Long Island Ducks.
Masterpieces of Asiatic Architec-
ture.
The Cleverness of “ Four-Fingered
Jim.”
13. Gold Mining in Georgia.
Fishing on the Jersey Coast.
12. Preparing Anthracite Coal.
A Day in the World Schoolhouse.
The Breeding of Sea Gulls.
11. Quarrying Marble.
How Auto Thieves Work.
Physical Training by Means of
Sport.
10. Teaching the Blind to See.
Coal Mining by Steam Shovel.
Improving the Sanitary Condition
of a Large City.
9. Weaving, Great Grandmother’s
Method.
Monuments of Egypt.
Gaumont Animal Studies.
8. Keeping a Big City Clean.
How to Handle Gasoline Safely.
The Growth and Habits of Snails.
7. Teaching College Students to Be-
come Expert Agriculturists.
Raising Terrapin.
Gaumont Animal Studies.
6aun>ontCo-
FLUSHING, N. Y.
JACKSONVILLE, FLA.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
September 2, 1916
MOTION PICTURE NEWS
1305
GEOBGE KLEINE Presents
ly Special Airmflement WiikFZie^feldJr.,
A twenty chapter
photoplay of unusually
hi&h standard, featur-
ing Miss Billie Burke—
’* ,
ericas greatest
star. The story of
“Gloria’s Romance,”
published serially in
1000 newspapers thru-
out the country, has
aroused nation wide in-
terest. Your patrons
will welcome the chance
to see the story told
pictorially upon your
screen. Cash in on 20
weeks of tremendous
box office receipts by
booking “Gloria’s Ro-
mance” NOW. Write
your nearest Kleine
exchange or
GEORGE KLEINE
80 5th- Avenue
NEW YORK CITY
The more YOU read these advertisements the more useful to YOU we can make the “ NEWS.”
1306
MOTION PICTURE NEWS
Vol. 14.: N.'o, 9
MONTAGU LOVE
MADGE EVANS
GERDA HOLMES
f W'ii
V*'
ETHEL CLAYTON
WILLIAM A. BRADY
i n association with
WORLD PICTURES
presents
ETHEL CLAYTON
HOLBROOK BLINN
EMMETT CORRIGAN MONTAGU LOVE
GERDA HOLMES MADGE EVANS
“HusbandandWife*
byCHARLES KENYON
Author of"KINDLING'‘
Directed by
BARRY O’NEIL
HOLBROOK
BLINN J
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
September 2, 1916
MOTION PICTURE NEWS
1307
WHATS in a NAME ?
Because of a dependable product
square dealing in distribution
and continuous advertising, these names
are valuable assets to every retailer
Every release adds to the value oi^
the name WORLD PICTURES
BRADY-MADE for THESE SAME REASONS
The “NEWS” advertisers believe YOU worth while; justify them.
1308
MOTION PICTURE NEWS
Vol. 14. No. 9
yl{i0i
" ' ' • • .
mm
The two greatest Charlie Chaplin comedies
ever produced are now being booked by
exhibitors everywhere and are bringing
tremendous box office receipts. Book them
at once.
1333 Argyle St., Chicago
.
■
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
John WanamaKer’s Policy
Is Our Policy
'Y'HE principles which have made him the world s
foremost merchant are identical with those,
which, in less than a year and -a half, have put
V-L-S-E to the forefront.
Founded on economic order and com-
mercial justice, these principles recognize
the right of the buyer to select that
which suits his purposes best, and to pay
for it, according to its individual merit.
There is nothing very startling about these ideas,
only the fact that they were not applied in the film
industry before.
Their overwhelming acceptance now is proof positive
that the business men in this field are just as alert to
“fair play” and bed-rock business principles, as in
any other.
r L.S.E. Inc.
Turn g^r ms m tmm m I « ■ ■ ■■
RAT)E MARK REG
.S- PAT OFF.
A Vitagraph Blue Ribbon Play
in Five Partt
Featuring
Lillian Walker
Written and Produced by
Wilfred North
)lood isn’t always thicker than water.
“The Kid,” for instance, didn’t
fall in the arms of the man who was
her real father, even though they
were ladened with riches.
Rather, she turned to a down- |
| in-the-hill newspaper man —
b the only protector she had L
B1& ever known. But there
was a big reason “why,” K
M and that makes for a f*
B story that grips the m
M attention and the I
fk heart-strings. K
TreVITAGffAPR COIPAPy OF Af ERICA
Released ifirou$fL "V L.S.E,. Inc.
!4E!4E!4£!4E!4£J4E!4E!4E!4E!4S:
lUBINJ
LUBIN
Proffers
Victor
Southerland
Best Known Story
of the Northwest
Directed by
A Lubin Sovereign
Play that will
prove a sensation in
record smashing.
Visualized from the
most gripping of all this
wide -famed author’s
works, directed by a
peer of a screen, and
enacted by a specially
picked cast, this pro-
duction is a SUPERLA-
TIVE Picture in the
fullest sense of the
word.
iPfR BROS.
\\Jir*\JlVAJiWrA \J\ Ta M Va IA Va YAVa \AFa \ATa
IubinI he at lire
Released through. V. L.S.E. Inc.
YAT. IAK IAW'a \AK MR WK IAF< IAW.
jPTwm m ■ — —
The
Chap
pdward Peple’s romance of love and adven-
^ ture, filmed as a Selig Red Seal Play in
five thrilling reels and featuring Marshal
Neilan, Bessie Eyton, George
Fawcett and Mary Charleson.
Six Big Sellers!
’’The Rotary " "Into The Primitive ”
"Thou Shalt Not Covet ” "Valiants of Virginia”
"House of A Thousand Candles ” "Unto Those Who Sin”
Coming!
‘*The Country That God Forgot /"
\r. wr; \aTa ivys islk \AVt lyir i
Hi
I
I
2&AQ I
1
ip
TRADE MARA
• S. PAT O
Henry B.
Walthall
With
Antoinette Walker
Is presented in
“The
of Victory
In 5 acts
Written by
Charles Mortimer Peck
Directed by
J. Charles Haydon
Essanay Features
“According to the Code”
“ That Sort ”
“Sherlock Holmes”
“ The Little Shepherd o( Bargain Row ”
Charlie Chaplin's Burlesque on
“ Carmen ”
“ The Havoc ”
“The Discard”
“ Vultures of Society ”
“The Misleading Lady”
“ Captain Jinks of the Horse Marines ”
“A Daughter of the City”
“ The Alster Case ”
“ The Raven ”
“The Crimson Wing”
“The Man Trail”
“The Blindness of Virtue”
“In the Palace of the King”
“The White Sister”
“The Slim Princess”
“ Graustark ”
14£!4£!4^14^!45!4£!4£!4Si4g
TSjsisioirwaiu
1
§i
4^2k5|
^2fe}2£|
m
llll
2qi2ri!
||||
|||§
j
III
S4q^!
|p|
Released through. V L.S.E. Inc.
fog !4S Wj. Wj. !4g !4£ i4E I4g !4g i4g i4?T
lUPIfrl
BRANCH
OFFICES
Philadelphia
229 N. 1 20, Si.
Atlanta
75 Wtbm Si.
Pittsburg
/ 17 Fourth A r.
THE BANK THEA1
Exceptional Photoplay
JAMES P. DUNLEVY, Mgr
AKRON, OHIO
San Francisco
986 Mmrhft Si.
1600 Broadway
New York.
Washington
D.C
81 1 E. Stnri
N. W
Gentlemen :
On or about the first of last February we were
on the lookout for good strong service to
build up our Monday and Tuesday receipts at
this theatre.
On February 28th, I began booking two of your
first run pictures a week.
Since that date I have played almost all
your regular releases, and all of your big
"specials" as well, and I am pleased to advise
you that Mondays and Tuesdays have picked up
25 to 30 per cent.
Your pictures have thoroughly pleased our
patrons and we consider V. L. S. E. the very
best on the market.
Very truly yours ,
New Orleans
342 Baronnt Si.
Syracuse
« 17 H'tlu*, St.
Toronto
15 Willt Act.
Montreal
198 Si. CcOrrint
Si w
our own
by / he
proved experkn
VL.S.E. Inc
September 2, 1916
MOTION PICTURE NEWS
1315
Get out of the hired man class
Mr. Exhibitor :
Are you only a hired man?
You certainly are if you pay out all your receipts
each week for high price features exclusively —
you are only working for some picture maker.
muuumu%%u%ui
Build up your bank account
Mr. Exhibitor:
Are you a real showman?
You are if you give your patrons a variety
program, which pleases them, builds up your
business and adds to your bank account.
General Film Service
Means
Program of variety
Pictures of quality
Stars in every release
■!
fi
GENERAL FILM COMPANY, Inc.
440 FOURTH AVENUE
NEW YORK
ZtJ- V- -r a- ?
/ ? ^.1
The “NEWS” advertisers believe YOU worth while; justify them.
1316
MOTION PICTURE NEWS
Vol. 14. No. 9
He had taken upon himself the blame for his
friend’s unfaithfulness; he had suffered the scorn
of the young wife who saw in him the ruination of
her husband. Now he called himself the murderer
of the man whose sins he had borne, whose
honor h e had defended, whose home h e had
guarded.
And the pity of it was that only “the woman who
didn’t care” knew his innocence, knew why he
was sacrificing himself on the altar of friendship.
A novel sight-seeing tour
Released Monday,
August 28th
There’s a deep human note — a heart-throb, in
every foot of
A FOOL AND HIS FRIEND
“Love and Trout”
An hilarious farce, featuring
SHIRLEY MOORE and
WILLIAM LYTELL, JR.
Released Friday,
September 1st
A three-part Broadway Star Feature
With CORINNE GRIFFITH, LOUISE OWEN,
WEBSTER CAMPBELL, JACK
MOWER and OTTO LEDERER.
Produced by William Wolbert
«#«>VrTAGHAIHI COMPANY of AMERICA
nKVIM OffKU
EAST IV ST. mi LOCUST AVE- BROOKLYN. N.Y. Vj;
NEW YORK • OUCACO • LONDON - PARIS 1/
Be sure to mention “ MOTION PICTURE NEWS ’’ when writing to advertisers.
September 2, 1916
MOTION PICTURE NEWS
1317
Many a packed house is directly traceable to an advertisement in the “ News.”
1318
MOTION PICTURE NEWS
Vol. 14. No. 9
m Wmm
Veanoug Gmtecly
HARRY MYERAA"
ROSEMARY THLBY
,;%CHALK..
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
September 2, 1916
MOTION PICTURE NEWS
1319
You are wasting your opportunities if YOU ignore advertising.
1320
MOTION PICTURE NEWS
Vol. 14. No. 9
iKuiriu'rlmrkfr S>tar Ifpatun'H
AN UNSOLICITED LETTER— READ IT
Oentlemen:-
For the first time in the eleven years that I have
heen exhibiting pictures in Chicago. I am writing a letter of
commendation. I would show a lack of gratitude if I did
not show my appreciation for the splendid productions that
you are now releasing in your regular program under the
name of the Knickerbocker Star Features. Each and every
one (and I have hooked them all in the theatres m which
I am interested) is so good that I am hut doing my duty
in telling you of it and again thanking you.
Yours truly,
(Signed) NATHAN WOLF
Proprietor Vision Theatre
Proprietor Newberry Theatre
Proprietor Palace Theatre
Direction of
H. M. & E. D. HORKHEIMER
(
Tie sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
September 2, 1916
MOTION PICTURE NEWS
1321
JUST A MOMENT
PLEASE!
This is frankly an advertisement.
It has some interesting things in it, tho, and you should read it.
We are really making good pictureplays; we are mixing brains with our work.
We are one of the biggest manufacturers of motion pictures in the world, with up-
to-the-minute studios in Chicago and Los Angeles.
We have hundreds of stories written by the world's most popular authors. These
stories are in course of production.
We have every modern facility to produce film dramas and comedies and Steen
other things which are worthy of the Exhibitor’s serious consideration.
Just spark up a little, friend, when you get through. Just on the chance that we
may be saying something.
Just possibly, it might increase your business.
Stranger things have happened!
“ His Brother’s Keeper,” released Sept. 4 in General Film Company’s regular service,
features Eugenie Besserer in I. K. Friedman’s strongest drama.
“Taming Grouchy Bill” is another of the Tom Mix Western comedies.
P
Selig Polyscope Company
Chicago, ill.
You are wasting your opportunities if YOU ignore advertising.
1322
MOTION PICTURE NEWS
Vol. 14. No. 9
Can You Speak Mon-gol-ic ?
COMING
The Greatest of Serials
IT GRIPS WITH DEEP INTENSITY
16 Episodes
RELEASED
LABOR DAY, SEPTEMBER FOURTH
Book this. The newest. The most timely. The most interesting Serial
ever produced. It will grip your audiences with a power that will awaken
every impulse to protect their country. Stir their patriotism up and urge
them to beware of “THE YELLOW MENACE.”
Reports of advance bookings from all sections of our territory indicate
that “THE YELLOW MENACE” will hang up a new record for
serial productions.
BOOK NOW DON’T WAIT
“The Early Bird Catches the Worm ”
WRITE OR WIRE NEAREST OFFICE
Book Thru United Film Service
KANSAS CITY, 409 Gloyd Building SAN FRANCISCO, 217 Taylor St.
DENVER, 1725 Welton St. SEATTLE, 600 Union St.
OMAHA, 300 Bromley Building LOS ANGELES, 223 Marsh-Strong Building
UNITED FILM SERVICE
135J/2 East Second Street, South, Salt Lake City, Utah
AND
L. C. F. FILM EXCHANGE
3311 Olive Street, St. Louis
CONTROLLED BY
Levy, Chatkin & Feldstein
EXECUTIVE OFFICE:
17 North Wabash Ave., Chicago, 111.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
Would j) ou like to see all 1 6 Episodes of
“THE T ELLOW MENACE”
and then decide to book it, or leave it for your
competitor. We know what you’ll
do if you see it.
Ask us to show you. You are entitled to see what
you book. All of it. Not just a part.
UNITY FILM SERVICE
TWELFTH FLOOR
729 SEVENTH AVENUE, NEW YORK
The Exhibitor does not ha9e to take
UtThe Yellow Menace” on faith
See it for ^ourself — Don’t take our w?ord for it.
Ask any of these Exchanges to show you
“The Yellow Menace.” If you can’t come
to them, theyTl bring it to you.
Distributed through the following Exchanges:
STANDARD FIRM SERVICE COMPANY,
floor. Columbia Illds'., Cleveland, Obi*.
OHIO, KENTUCKY, MICHIGAN
EOCHREN FIRM CORPORATION,
1C North 4tl) Street. Minneapolis, Min*.
William A. Lochren. President
MINNESOTA, NORTH AND SOUTH DAKOTA, I»W1
AND NORTHERN WISCONSIN
ERECTRIC THEATRE SUPPLY COMPANY,
13th & Vine Streets, Philadelphia, Pa.
Harry Schwalbe. Mgr.
DELAWARE, MARYRAND, VIRGINIA, DISTRICT IF
CORUMBIA, SOUTHERN NEW JERSEY,
EASTERN PENN SYR VANIA
QUALITY FIRM COMPANY’, INC.,
404 Ferry Street, Pittsburgh, Pa.
Harrv Lande. Mgr.
WESTERN PENNSYLVANIA, WEST VIRGINIA
EASTERN FEATURE FIRM COMPANY,
57 Church Street, iioston, Mass.
Herman Rifkin, Pres.
MAINE, VERMONT, NEW HAMPSHIRE. MASSA-
CHUSETTS, CONNECTICUT, RHODE ISRAND
FAMOUS PRAYERS FIRM SERVICE, RTD.,
12 Queen Street, East, Toronto, Canada.
Jay J\ Allen, Mgr.
■ XCRUSIVE RIGHTS FOR THE DOMINION OF
CANADA
IARABAN-HERSHBERG FIRM ATTRACTIONS,
Mailers Building, Chicago, 111.
William Hershberg, Mgr.
ILLINOIS. INDIANA, SOUTHERN WISCONSIN
LEVY, CIIATKIN & FELD STEIN,
17 N. Wabash Avenue
Chicago, 111.
MISSOURI, KANSAS, NEBRASKA, NEW MEXICO,
COLORADO, WYOMING, MONTANA, IDAHO,
UTAH, ARIZONA, NEVADA. CALIFORNIA,
OREGON, WASHINGTON
UNITY FIRM SERVICE,
729 Seventh Avenue,
New York City, N. 1’.
UNITY FILM SERVICE,
67 Walton Street, Atlai t . (la.
NORTH CAROLINA, SOUTH CAROLINA, GEORGIA,
FLORIDA, ALABAMA, MISSISSIPPI, TENNESSEE
UNITY SALES
1
NCHED LABOR-DAY
Nat C. Goodwin...
m
“die Marriage Bond”
A MAGNETIC DRAMA IN FIVE PARTS, WILL
BRING BIG BUSINESS
Produced by MIRROR FILMS, Inc. Direction LAWRENCE MARSTON
You take no chance on
“The Lottery) Man”
Witk THURLOW BERGEN
A Sure-Fire Prize for Every Box-Off ce. Drama, Love, Fun, all
Combined in this Biggest Stage Success of a Decade
Produced by F. RAT COMSTOCK PHOTOPLAY COMPANY, Inc.
How would 3)0 u like to be
“Torpedoed by Cupid”
IN ONE REEL
or, would you prefer “A Scrambled Honeymoon ’
IN TWO REELS
Watck for Tweedledum
THE ORIGINATOR OF MOVING PICTURE COMEDIES
Produced by THE EAGLE FILM MFG. & PRODUCING CO.
Distributed by UNITY SALES CORPORATION
729 SEVENTH AVENUE, NEW YORK
September 2, 1916
MOTION PICTURE NEWS
1327
gj|
. - ■'
f— A/
■
The Pathe policy is to hook each film for
what it’s worth . Therefore we hare doubled
prices on the
15 Chapter Wonder Serial
THe SHIELDING SHADOW
This is Pathe’s best serial . It cost more than
any other ever made and it will brings
more rponev to the exhibitor.
Produced by ASTRA FILM CORPlV.
Directed bylouis T.Gasnierand Donald Mackenzie
^ Jeaturiny
Grace Varmond, Ra1pKl(ellar<l
and Leon, Bary®
Released Oct. 1st-
■"SB
How can an advertiser continue advertising? By giving YOU value.
1328
MOTION PICTURE NEWS
Vol. 14. No. 9
WmkMXm
§1
Cum
ffl
GRIP OF FVTT.
Redgranlte (wis. ) Herald
Minneapolis Tribune
St. Paul Pioneer Press
Newark News
Plainfield, (N.J.) Courier-News
New Orleans Item
Jackson (Miss.) Dally News
Albany Times Union
Syracuse (N.Y.) Journal
Atlanta Constitution
Birmingham ( Ala. )Reporter
Baltimore American
Boston Herald
Buffalo Times
Butte Dally Post
Dally Times, Florence, S.C.
American, Charles ton, S.C.
Wilmington (N.C.) Dlspatoh
The Intelllgonoer, Anderson, S.C.
Goshen (Ind. ) News-Times
Cleveland Leader
Columbus (Ohio) State Journal
Dallas News
Rooky Mountain News, Denver
Deo Moines Register & Leader
Montour (la.) Gazette
Jefferson (la.) Free Lanoe
Stuart (la.) Herald
Spearflsh Enterprise, Spearflsh,S.D
Galveston News
Houston Chronlole
Shamrock (Okla.) Blarney
Drumrlght (Okla. ) Dally Derrick
Los Angeles Reoord
Milwaukee Free Press
Waterbury (Conn.) Democrat
New Haven (Conn.) Union
Dally Advooate, Stamford, Conn.
Omaha Bee
Philadelphia North Amerloan
Pittsburgh Chronicle
Altoona(Pa. ) Times
Portland (Ore.) Telegram
East Oregonian, Pendleton, Ore.
Providence (R.I.) Tribune
Rlohmond_T lmes Dispatch
Rochester Photoplay News
St. Louis Times
Illinois State Journal, Springfield
Evansville (Ind.) Journal-News
Salt Lake City Telegram
San Fxanoieco Dally flews
Seattle Post Intelllgenoer
Washington Star
Wiohlta Beacon
Worcester Evening Post
wm
mm
111111
*1
' v.
IImW
fa g%ij k
-V,
Be sure to mention ‘ MOTION PICTURE NEWS ” when writing to advertisers.
September 2, 1916
MOTION PICTURE NEWS
1329
GLADYS'
HULETTE
Ifou Temember the extra
ordinary success of "little
Mary Sunshine? Here’s
another like it , full of the
appealing touches that
only genius can give !
Produced Tyy°
Uhannomer
pleased Aug. 27tU.
You are wasting your opportunities if YOU ignore advertising.
1330
MOTION PICTURE NEWS
Vol. 14. No. 9
A comedian who is a genius -
HAROLD LLOYD
Lots of pretty girls, pep1 and
rapid action, and unequaled
direction hy Hal Roach make
POLIN
comedies a real delight .
Exhibitors who see one
insist on getting them all.
Current release -
IUM DOES THE
TvflDWST
Aaa Qlst
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
That's the splendid record of the
Somme were shown in the News
Saturday, July 24th
% The first pictures of the’Black Tom
explosion in Jersey City were show
in the News on Sunday, July 30th
"Deutschland” leaving Baltimore
were shown in the News on Wedries
wmm
September 2, 1916
MOTION PICTURE NEWS
1331
Better to read fifty advertisements than to miss the one YOU need.
1332
MOTION PICTURE NEWS
Vol. 14. No. 9
WANT
Be sure to mention “ MOTION PICTURE NEWS " when writing to advertisers.
September 2, 1916
MOTION PICTURE NEWS
1333
LITTLE MISS
June CapLice
ri/K/HaiTij HilliaTd
F9X FILM C9RP9RATI9N
You are wasting your opportunities if YOU ignore advertising.
1334
MOTION PICTURE NEWS
Vol. 14. No. 9
. ',4
rati
toiis
W^vV;>:
I . •. ■
■ ^
■ w*w. £r**3. 'n
:!'C\^-':.
;'7.'’?>yw'^>^v'j
“A Masterpiece**— Motion Picture News
“Delightfully Appealing”— Dramatic Mirror
“Distinctly Human, Clean, Beautiful”— Moving Picture World
“Gladys Hu let te’s Work A Joy”— New York Morning Telegraph
“Has Genuine Grip, Suffused with Heart Interest”— Billboard
“Splendid Human Central Idea with Appealing Star” Wid Gunning
mm
:
i- > ;'-••■• iVrCr:?
Released Au^u^t 27
.. 7 , -V '■ V, ■ r" '• V- Ur U ;vX-‘ WU >
Produced by
THANHOUSER FILM CORPORATION
EDWIN THANHOUSER, President
NEW ROCHELLE, N. Y. JACKSONVILLE. FLA,
European Office; Thanhouaer Films, Ltd., 166 Shaftesbury Ave., London, W.C., England
' : ;sv' v‘«.Vo ■ U.VU;:. ii-UU.
BSPiM
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
=ilg|||iiiimiiiiiiiiiiiiiiMimmiiiiiiiiiiiiiHmiiiiiimiiiiiiiHiiiiiiiiiiiimiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiniiiiiiiiNiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiimiii||nrf=
THE UPHEAVAL
wiihasupreme supporiing cas±
including MARGUERITE SKIRVIN
Directed, hy
JS9KS&& Charles Horan
Watch, for the Bt
*2 5 0,000
Production of
wiih
BEVERLY BAYNE
September 2, 1916 MOTION PICTURE NEWS 1337
You are wasting- your opportunities -if- YOU ignor® . advertising.
1338
MOTION PICTURE NEWS
Vol. 14. No. 9
Paste and Diamonds
THERE’S a precious quality in gems
which can be imitated but not duplicated.
Counterfeits don’t last: they soon grow dull.
I know jewels : it used to be my business.
I recognized the true fire and the light of
genius in Clara Kimball Young, the moment
I saw her work. Once a gem-judge — always.
I put her in a proper setting— at the head of
her own company. Her first production is
being mounted now by Albert Capellini —
“The Common Law,” by
Robert W. Chambers.
In October you will have an
opportunity to contrast the most
superb work of her career with
“pasty” program performances.
Tiffany days are at last dawning in
the industry. The reign of the
rhinestone is over.
Lewis J. Selznick.
Be sure to mention “MOTION PICTURE NEWS ” when writing to advertisers.
HERBERT BRENON
NAZI MOVA1" WAR BRIDES
A PHOTO-DRAMATIC VERSION OF
MARION CRAIG WENTWORTH’S NOTABLE PLAY
WILL GRIP
HUMANITY’S “
HEART
DISTRIBUTED BY
LEWIS J.SELZNICK ENTERPRISES inc.
SEVENTH AVENUE AT FORTY NINTH ST. NEWYORK
i'is'-rS.fS
1340 MOTION PICTURE NEWS Vol. 14. No. 9
Be sure to mention “ MOTION PICTURE NEWS " when writing to advertisers.
September 2, 1916
MOTION PICTURE NEWS
1341
You are wasting your opportunities if YOU ignore advertising.
1342
MOTION PICTURE NEWS
Vol. 14. N.o.,9
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
September 2, 1916
MOTION PICTURE NEWS
131.5
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UETROPOLITAE THEATRE HERE YESTERDAY TO CAPACITY HOUSES]! CRITICS LOUD
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IMPORTANT ANNOUNCEMENT UTIR
yT////
Our advertisers tell us when we give YOU the best magazine.
MOTION PICTURE NEWS
Vol. 14. No. 9
344
MAURICE
COSTELLO
and beauiifiil
ETHEL
GRAND IN'
Produced by iha ERBOGRAPU COMPANY
Presented by
CONSOLIDATED FILM
CORPORATION
3-E.Goebel President Ludvcig GB. E rb Treas user
L482 Broadway New Yorlo
VQ
NOWai
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
September 2, 1916
MOTION PICTURE NEWS
lo
MILLIONS
he Greatest Modem Foret
pitted against triumphant evi
FREE
13
If*#10
oV- CYLINDER
iqi7 MODEL
TOURING
CARS
CASH VALUE
$9X5 EACH
TO MOTION PICTURE
THEATRE PATRONS
ALL OVER THEU.S.
By ihe word of everj
man who has seen ii,ih<
premier serial produciio]
of all time. See i± ibi
yourself. We leave
ihe verdici io you..
Novelized by Albert Parson Terhiui
A great chain of Big
Newspapers will print if,
A Nation-wide Advertising
Campaign reinforces it
METRO
EXCHANGES
Better to read fifty advertisements than to miss the one YOU need.
1346
MOTION PICTURE NEWS
Vol. 14. No: 9
;
I
i
GEORGE K. SPOOR. PRESIDENT.
EDNA MAYO
with Eugene O’Brien, is
presented in a stirring, ar-
tistic 5 act photoplay,
“The Return of Eve its
intense dramatic situations
set in one of the most
beautiful and picturesque
spots of untamed nature;
contrasting the s imp 1 e ,
wholesome passions of
primitive man with civilized
society*
By Lee Wilson Dodd
Arthur Berthelet, Director
[A '
v
? j
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
LOS ANGELES. CALIFORNIA
429 SO. FIGUEROA STREET
NEW YORK CITY
SEVEN HUNDRED AND TWENTY - NINE SEVENTH AVENUE,
“The Exhibitor*’
Medium of
Communication ”
CHICAGO. ILLINOIS
110 SO. DEARBORN STREET
Volume XIV
SEPTEMBER 2, 1916
No. 9
The Federal Tax Situation
Hr HE following letter has been received by registered
A mail with the urgent request that it be printed. It is
simply a reflection of several other letters from small house
owners, bearing upon the Federal revenue tax on picture
theatres : .
Mr. Wm. A. Johnston,
New York City.
Dear Sir: Your “Motion Picture News” is a great help to me
in trying to manage a picture show, and I feel good when I can
sit down and read it from cover to cover, but I don’t see why so
much fuss is raised about the new revenue tax on picture shows,
as I have it figured out that it will be just half of what I am pay-
ing at present. Here are my yearly receipts: about $4000.00 at 1-2
of 1 per cent, equals $20.00 year, or at 2500 population on new
tax, $20.00 year. On the present scale I have a 400-seat house and
pay $50.00, or a little over 1 per cent, of gross receipts, so I don’t
think any small sized town is going to kick; and I believe it does
no good for the little fellows to kick, but as soon as it hurts the
big ones, you hear them say about half of them will have to close
down.
Well, I have been paying 1 per cent, from the start of this license
tax, so I say let the big fellow pay it awhile and see how he feels
about it. And I wish to 6ay that the new tax that I hope will gq in
effect is not as unjust to the exhibitors in general as the old tax.
I have a 400-seat house and use all seats once a week on Sun-
day show three days a week and pay just as much tax as my fellow
exhibitors in St. Louis, who use or fill all seats four or five times
every day in the week. I have been paying a little over 1 per cent.,
where my friend has been paying a few mills.
Trusting to receive an acknowledgment of this letter by letter
or use of it in your “ News,” I am.
Yours respectfully,
Julius W. Schmidt, Manager.
YY/E are pleased to inform Mr. Schmidt and other ex-
™ hibitors similarly affected that in all likelihood their
tax will now be — not $50.00 or even $20.00 — but $12.50 a
year.
The Finance Committee of the Senate has just rendered
its report, recommending to the Senate the restoration of
the present law (taxing theatres by seating capacity) with
an important amendment, “that in cities, towns or villages
of 5,000 inhabitants or less the rate of tax shall be one-
half of that which applies to cities, towns, or villages
having a population in excess of 5,000.”
4= * 4=
HT-HE tax by seating capacity, as imposed under the Fed-
1 eral Revenue Act of 1914, is as follows: Seating ca-
pacity not over 250, $25.00 a year; seating capacity not
over 500, $50.00 a year ; seating capacity of 500 to 800,
$75.00 a year; seating capacity over 800, $100.00 a year.
By the amendment as proposed by the Senate Finance
Committee, the above schedule will apply, as before, to
all theatres in towns of 5,000 population and over. In
towns of less than 5,000 inhabitants the schedule will be:
$12.50, $25.00, $37.50 and $50.00.
This is, all in all, an excellent solution of a pressing
situation. It aims to lighten the burden of taxation where
it has been most heavily felt, namely, Ivith the smaller
houses, many of which were actually put out of business
by the act of 1914.
* * * . , . rt
’T'HE Kitchin bill, of taxation by gross receipts, was as
A distinctly bad for the larger houses. The Sepate Com-
mittee amendment, it would seem, is satisfactory to both
classes of houses, the large and the small.
A large measure of credit is evidently due to the letter
of Lee A. Ochs, president of the M. P. E. L. of America
to Senator Hoke Smith, and equally to the able letters sent
by Ligon Johnson, general counsel for the United Man-
agers Protective Association and by M. C. Higgins, assis-
tant international president of the Alliance of Theatrical
Stage Employees and Moving Picture Machine Operators.
* 4 4=
A ND decidedly a vote of thanks is due to these Demo-
cratic Senators: Simmons, jpf North Carolina; Hoke
Smith, chairman of the sub-committee which had the the-
atre tax under consideration; William Hughes, of New
Jersey, an active friend of the motion picture industry ;
Robert F. Broussard of Louisiana, who took it upon
himself to champion the exhibitor’s cause and who warned
the committee of the power of the screen, and also to Con-
gressman Jacob E. Meeker, who spoke effectively against
the bill in the Lower House.
4= 4= * .
DUT the point of the whole matter — and of this editorial
— is that the exhibitor is not yet out of the woods.
The statement is being carelessly made and published
that the Kitchin bill is killed.
It is not. Perhaps it is on its. way to destruction. We
trust so. But it is by no means concluded.
4: 4: 4s
'"’THE Democratic majority of the Senate Finance Com-
mittee has offered a recommendation to the Senate.
The Senate has still to act as a body. .And after its action
the house, which passed the Kitchin bill, must reverse en-
tirely its action upon that part of the Federal Revenue
Act relating to theatres.
It would seem .that there is still work to do — upon
Senators and upon Congressmen — in order to assure the
favorable action by Congress of what stands only now as
a committee recommendation. And we especially urge
such action now, through exhibitors, upon their repre-
sentatives in both Houses at Washington.
( Continued on page 1348).
Copyright, 1916, hy Motion Picture News, Inc.
1348
MOTION PICTURE NEWS
Vol. 14. No. 9
• »
1 HAS THE QUALITY CIRCULATION OF THE TRADE|
MOTION PICTURE NEWS EXHIBITORS’ TIMES
Published on Tuesday Every Week by
729 SEVENTH AVENUE, COR. 49TH STREET, NEW YORK.
WILLIAM A. JOHNSTON
HENRY F. SEWALL
E. KENDALL GILLETT
H ASHTON WYCKOFF
WENTWORTH TUCKER
R. M. VANDIVERT
THEODORE S. MEAD
J. C. JESSEN
LESLEY MASON
WILLIAM RESSMAN ANDREWS
...Treasurer and Business Manager
The office of the company is the address of the officers.
Entered as Second-Class matter at the New York Post-Office.
Subscription $2 per year, postpaid, in
Porto Rico and the Philippine Islands.
N. B. — No agent is authorized to take
News at less than these rates. Have
show his credentials and coupon book.
the United States, Mexico, Hawaii,
Canada, $3; Foreign, $4 per year,
subscriptions for Motion Picture
the agent taking your subscription
VOL. XIV September
2, 1916
No. 9
The Federal Tax Situation
( Continued from page 1347)
TTHE victory looks fine so far. But let’s have it. Don’t
A let us stop in mid-stream.
It is decidedly up to Mr. Schmidt and to all other ex-
hibitors to act. Act now by writing your Congressman
and Senator. And let your very next action be that of
joining your state and national league.
It is organization that counts most at Washington. The
screen has some weight but an organized screen is the
power which will force legislative committees to listen
carefully to your case and accede promptly to your just
demands.
William A. Johnston.
A Prize Letter
IF we were offering a prize for the best exhibitor letter
we would award it, hands down to H. L. S. Robinson,
Robinson’s theatre, Bedford, Virginia. We print the
letter herewith and recommend its thoughtful reading by
the novice eager to increase the already over-competition
among picture theatres, by the exhibitor who needs a
little stiffening of the backbone, and last but not least, by
the producer and distributor of motion pictures.
We venture to predict that Mr. Robinson will become
a successful exhibitor and a loyal worker for the exhibitor
organization in his state and nation.
He has the right stuff in him.
* * *
Bedford, Virginia, August 6, 1916.
Motion Picture News, Inc.,
729 Seventh Avenue,
New York, N. Y.
Gentlemen: I have only been in the motion picture buisness
since last May, but have succeeded in losing a couple of thousand
dollars about as easy as sliding down a greased pole.
I got into the business through the ignorance or misrepresenta-
tion of a relative, without ever seeing the town or the theatre, just
like lots of other suckers.
The theatre had the reputation of being a place where decent
people could not go, and others did not go.
My brother, who was my partner, got out as soon as he found
out what a proposition we were up against, but I used to bust
bronks in the west years ago, and knew that some of the meanest
horses that ever lived had been turned into the best of saddle
animals, by proper handling, so I have stuck to this theatre on the
same principle, and I am going to win out, and have as nice a busi-
ness as any in a place of this size can be, before I get through,
even if I have lost both legs and a large part of my interior anat-
omy, and have to get around in a wheel chair, or be carried by
two men.
I have enjoyed your magazine very much, and have derived a
great deal of information from it.
There is one thing about the picture business that “ gets my
goat,” and it is this: Every exhibitor seems to be regarded as a
crook by the releasing companies, and they act as if they were do-
ing the exhibitors a favor by selling them pictures.
They want a man to sign a contract that binds him, but does not
bind them, and put up his money in advance, forcing him to take
pictures he does not want in order to get those that he does want.
Why is it that exhibitors are not rated as are merchants? That
would sort the sheep from the goats, and give all an equal chance.
Wishing you every success, I remain.
Sincerely yours,
H. L. S. Robinson,
Proprietor, Robinson’s Theatre.
Are You Ready to Organize?
YY/E receive from time to time letters from exhibitors in-
’ cheating that the necessity for exhibitor organization
is recognized, and that organization is wanted. They
come from states where organization is defunct or never
existed. Generally, the writers do not know how to go
about the matter. In some instances the letters are from
men too busy to undertake alone the work of organization,
but who assert their willingness to help.
The Motion Picture Exhibitors League of America has
now an official organizer in ex-President Fred J. Herring-
ton, and these writers are just the men Mr. Herrington
wants to get in touch with. He knows how to organize
and what organization is for. He can give any local or
state league the groundwork of a successful career.
A letter to Lee A. Ochs, president of the Motion Pic-
ture Exhibitors League of America, 218 West 42nd Street,
New York City, will insure the attention of Mr. Ochs and
the active services of Mr. Herrington wherever organiza-
tion work is wanted.
No Political Candidates
IN Cleveland several candidates for elective offices came
at once to the local Exhibitors League to enlist the help
of the screen, declaring themselves in advance as op-
posed to legalized censorship and other legislation adverse
to the exhibitor.
This is significant.
* * *
I F there were locals everywhere as strong as the Cleveland
A local, and State Leagues of equal activity, we should
have political candidates everywhere coming farward and
declaring their sympathy with and their interest in the
welfare of the picture theatre.
* * *
A ND with an organization binding together all interests
within the industry — such as the National Association
of the Motion Picture Industry proposes to be — we shall
have through the screen a country-wide political-publicity
power which will shape the destinies of the whole motion
picture industry.
September 2, 1916
MOTION PICTURE NEWS
1349
Paramount Corporation Reaches Its Second Birthday
On Entering Its Third Year the Company Begins Its Real Activities — It Was the First Organization to Consistently
Distribute a Feature Program Throughout the Entire United States — Company Issues
208 Features in Its Two Years of Existence
The Officers and Directors of the Paramount Pictures
Corporation. Above: James L. Steele, Jesse L. Lasky,
Hiram Abrams, Adolph Zukor, William L. Sherry.
Below: Raymond Pawley, Oliver Morosco, W. W.
Hodkinson
PARAMOUNT Pictures Corporation,
distributors of the productions of the
Famous Players Film Company, the
Jesse L. Lasky Feature Play Company, the
Oliver Morosco Photo Play Company and
Pallas Pictures, is finishing its second year
of active life, this week and beginning the
third year in which its officers predict the
■greatest happenings from their company
that have ever been conceived in the film
-industry.
Paramount was the first organization to
■consistently distribute a program of fea-
ture pictures throughout the entire United
States.
In the two years of its life Paramount
has issued 208 features, two each week,
ranging from four to eight reels each. The
stars and players run into many hundreds
and represent the best known players in
the industry for Paramount pictures are
those in which Mary Pickford, Geraldine
Farrar, Marguerite Clark, Mae Murray,
Lenore Ulrich, Marie Doro, Pauline Fred-
erick, Hazel Dawn, Fannie Ward, Jack
Barrymore, Lou-Tellegen, Theodore Rob-
erts, Dustin Farnum, George Beban, Victor
Moore, Sessue Hayakawa, Edna Goodrich,
Ann Pennington, Myrtle Stedman, and
■other big stars appear.
Paramount began in a small way with
its offices in the World Tower Building
on Fortieth street, New York, two years
ago. W. W. Hodkinson, first president
and a director of the company to-day, who
had conducted a number of exchanges in
the west, brought the idea of a country-
wide distribution east and was laughed at
by all but a few people, such as Adolph
Zukor, Jesse L. Lasky, Samuel Goldfish,
•Oliver Morosco, who were then the best
known producers, and Hiram Abrams,
James Steele, William L. Sherry, Raymond
Pawley, who were the largest exchange
men in the country at the time. The last
four men with Mr. Hodkinson worked out
the plan of distribution for the producing
companies and inside of a period of two
years they have succeeded in bringing
about a perfection of film distribution that
was deemed impossible then.
Paramount was founded upon the high-
est of ideals, clean, wholesome, better pic-
tures, for both old and young. Its policy
was not the result of guess work, but a
carefully studied out plan with a definite
goal ahead. They proposed to give the
public on the screen the best in literature,
art, science, and travel ; to produce feature
photo-dramatic plays that were above the
standard of the industry and to encourage
better grade of motion picture theatres, by
catering to the better class of people and
charging higher prices than were then ob-
tained in the nickelodeon, giving the ex-
hibitor handling their productions a pro-
tective franchise in a restricted district.
Companies with Paramount from Beginning
The producing companies whose photo-
plays are released through Paramount, the
Famous Players Film Company, the Jesse
L. Lasky Feature Play Company, The
Oliver Morosco Company and the Pallas
Pictures were with Paramount from the
beginning.
Paramount pictures and Paramount poli-
cies have been instrumental in creating a
better exhibiting atmosphere, developing
newer conditions, encouraging larger, bet-
ter lighted and properly ventilated the-
aters, and at all times considering the wel-
fare of the exhibitor, first after showing
them their high class productions.
From its foundation two years ago Para-
mount has grown to an enormous size. It
now occupies a beautiful office at 485 Fifth
avenue, and is planning for greater things
for the coming year than came in either
of the two just past.
During the two years of its existence
Paramount has released the following fea-
tures :
“ The Lost Paradise,” “Odyssey of the North,”
“ The Virginian,” “ William Tell,” “ Patchwork
Girl of Oz,” “ Pursuit of the Phantom,” “ The
Typhoon,” “ Unwelcome Mrs. Hatch,” “Burning
Daylight,” “ Bobby Burnit,” “ Such a Little
Queen,” “ Marta of the Lowlands,” Where the
Trail Divides,” “ Wildflower,” “ The County
Chairman,” “ What’s His Name,” “ Behind the
Scenes,” “ His Last Dollar,” “ The Man from
Mexico,” “ Ready Money,” “ The Man from
Home,” “ The Straight Road,” “ Aristocracy,”
“The Circus Man,” “The Country Mouse,” “Mrs.
Black is Back,” “ The Rose of the Rancho,”
“ The Bargain,” “ Ghostbreaker,” “ The Con-
spiracy,” “ The Crucible False Colours,” “ The
Sign of the Cross,” “ Cameo Kirby,” “ Cinder-
ella,” “ The Million,” “ Girl of the Golden West,”
“ The Italian,” “ The Dancing Girl,” “ It’s No
Laughing Matter,” “ The Morals of Marcus,”
“ Young Romance,” “ The Goose Girl,” “After-
Five,” “ Mistress Nell,” “ Buckshot John,” “ Her
Triumph,” “ The Bachelor’s Romance,” “ The
Warren’s of Virginia,” “ The Country Boy,”
“ David Harum,” “ The Love Route,” “A Gen-
tleman of Leisure,” “ Rule G,” “ Caprices of
Kitty,” “Sunshine Molly,” “ Governor’s Lady,”
“Gretna Green,” “Are You a Mason,” “ The
Commanding Officer,” “ Pretty Mrs. Smith,”
“ The Unafraid,” “ When We Were 21,” “ The
Spanish Jade,” “ Snobs,” “ May Blossom,” “ Cap-
tain Courtesy,” “ The Captive,” “ Niobe,” “ Help
Wanted,” “ The Woman,” “ House of the Lost
Court,” “ Fanchon the Cricket,” “The Moth and
the Flame,” “ Betty in Search of a Thrill,”
“ Bootless Baby and Man on the Case,” “ Stolen
Goods Wild Goose Chase,” “ Pretty Sister of
Jose,” “Jim the Penman,” “Dawn of a To-mor-
row,” “ Brother Officers,” “ The Arab,” “ Claris-
sa,” “ The Dictator,” “ Wild Olive,” “ Chimmie
Fadden,” “ Little Pal,” “ Rugmaker’s Daughter,”
“ The Clue,” “ Kindling,” “ The Running Fight,”
“ The Fighting Hope,” “ Kilmeny,” “ Seven Sis-
ters,” “ Puppet Crown,” “ Rags,” “ Sold,” “ Se-
1350
MOTION PICTURE NEWS
Vol. 14. No. 9
cret Orchard,” “ Nearly a Lady,” “ Marriage of
Kitty,” “Helene of the North,” “Poor Schmaltz,”
“ Majesty of the Law,” “ Heart of Jennifer,”
“ The Incorrigible Dukane,” “ Esmeralda,” “ Out
of Darkness,” “ The Case of Becky,” “ Peer
Gynt,” “ The Explorer,” “ 'Twas Ever Thus,”
“Voice in the Fog,” “The Fatal Card,” “Zaza,”
“The Girl of Yesterday,” “The White Pearl,”
“ Blackbirds,” “ The Chorus Lady,” “ The Secret
Sin,” “ The Yankee Girl,” “ The Masqueraders,”
“ Carmen,” “ Still Waters,” “ Madame Butter-
fly,” “The Mummy, and the Humming Bird,”
“ Bella Donna,” “Armstrong’s Wife,” ” Chimmie
Fadden Out West/7 “ The Gentleman from In-
diana,” “ The Prince and the Pauper,” “ Mr.
Grex of Monte Carlo,” “Jane,” “ The Unknown,”
“ The Cheat,” “ The Reform Candidate,” “ The
Immigrant,” “ The Old Homestead,” “ Lydia
Gilmore,” “ Temptation,” “ The Foundling,”
“ The Tongues of Men,” “ Mice and Men,” “ The
Golden Chance,” “ My Lady Incog,” “ The Rag-
amuffin,” “ The Call of the Cumberlands,” “ The
Spider,” “ Pudd’nhead Wilson,” “ Tennessee’s
Partner,” “ Madame La President,” “ Nearly a
King,” “ The Trail of the Lonesome Pine,” “ He
Fell in Love With His Wife,” “ Blacklist,” “ Out
of the Drifts,” “ Diplomacy,” “ Poor Little Pep-
pina,” “ To Have and to Hold,” “ Ben Blair,”
“ For the Defense,” “ Code of Marcia Gray,”
“The Lost Bridegroom,” “The Saleslady,”
“Audrey,” “The Sowers,” “ The Heart of Paula,”
“ The Race,” “ The Eternal Grind,” “ The Love
Mask,” “ Molly Make Believe,” “ The Red
Widow,” “ The Heart of Nora Flynn,” “ The
Moment Before,” “ David Garrick,” “ The Inno-
cent Lie,” “ Maria Rosa,” "Alien Souls,” “ The
Feud Girl,” “ PasqtTale,” “ Sweet Kitty Bellairs,”
“ Saints and Sinners,” “ The Thousand Dollar
Husband,” “ The Gutter Magdalene,” “ The Evil
Thereof,” “ The Making of Maddalena,” “ Silks
and Satins,” “ Destiny's Toy,” “ The Clown,”
“ Susie Snowflake,” “ The World’s Great Snare,”
“ The American Beauty,” “ The Dupe,” “ The
Smugglers,” “ The Selfish Woman,” “ Davy
Crockett,” “The Dream Girl,” “Under Cover,”
"An International Marriage,” “Common Ground,”
“ Hulda of Holland,” “ The House of the Golden
Windows,” “ The Woman in the Case,” “ Little
Lady Eileen,” “ The Stronger Love,” “ Public
Opinion,” “ Rolling Stones,” “ Honorable
Friend.”
Prominent Stars in Paramount Releases
The prominent stars who have appeared
on the Paramount program are:
Mary Pickford*. Geraldine Farrar, Marguerite
Clark, Mae Murray; Pauline Frederick, H. B.
Warner, Hobart Bosworth, Dustin Farnuro, Elsie
Janis, Henrietta Crosman, Edward Abeles, Karl
Kienlechner, Bertha Kalich, Sessue Hayakawa,
Robert Edeson, Maclyn Arbuckle, Max Figman,
David Higgins, John Barrymore, Charles Rich-
mad, Gladys Hanson, Tyrone Power, Theodore
Roberts, Adele Farrington, May Irwin, Bessie
Barriscale, W. S. Hart, John Emerson, Lois
Weber, William Farnum, George Beban, Florence
Reed, Marie Doro, Edith Taliaferro, Gaby Deslys,
Blanche Sweet, Marshall Neilan, W. H. Crane,
Winnifred Kingston, Wallace Eddinger, Kathleen
Emerson, Edith Wynne Matthison, Alice Dovey,
Fritzi Scheff, Rita Jolivet, William Elliott, Betty
Bellairs, Victor Moore, Hazel Dawn, Lois Mere-
dith, Viola Dana, Ina Claire, John Mason, Henry
Ainley, Edgar Selwyn, Myrtle Stedman, Victor
Moore, Maud Allen, Charlotte Walker, Violet
Heming, Laura Hope Creews, Lenore Ulrich,
Carlyle Blackwell, Fanny Ward, Sam Bernard,
George Fawcett, Cyril Maud, Lou-Tellegen,
Donald Brian, Blanche Ring, Charles Cherry,
Edna Goodrich, Greenwood and Grant, Valeska
Suratt, Constance Collier, Cleo Ridgely, Wallace
Reid, Anna Held, Florence Rockwell, Anita
King, Valentine Grant, Peggy Hyland, Frank
Losee, Louise Huffe, Ann Pennington, Vivian
Martin, Owen Moore and Marguerite Courtot.
Paramount besides its features have re-
leased a new grade of single reel pro-
ductions, among which are the Paramount
Pictographs, the magazine-on-the-screen,
the Paramount-Burton Holmes-Travel Pic-
tures, which are personally conducted”
travel tours by Burton Holmes, the world’s
greatest traveler and travel lecturer; and
the Paramount-Bray animated cartoons.
The same five men who began Para-
mount were its first officers and directors
and are the men who are conducting its
progressive policies today. The officers
recently elected were Hiram Abrams,
president; William L. Sherry, vice presi-
dent; James Steele, treasurer; and these
three officers with W. W. Hodkinson and
Raymond Pawley are the board of di-
rectors. The last two named were for-
merly president and treasurer, respectively.
Executive Committee of M. P. E. L. Holds Meeting
Ochs, Tugwell, Juep, Sweeney, Hamburger, Fumiss, Trigger and Eisenberg Present — It Is
Proposed to Hold Monthly Meetings, Perhaps in Conjunction with
N. A. M. P. 1. Directors
THE first meeting of the new Executive
Committee of the Motion Picture Ex-
hibitors’ League of America was held in
New York last week, the following mem-
bers being present : Lee A. Ochs, A. P.
Tugwell, Peter J. Jeup, William J.
Sweeney, Alfred Hamburger, Thomas
Furniss, Samuel Trigger and William
Eisenberg.
Of these gentlemen,- Messrs. Tugwell,
Jeup, Furniss and Trigger, who are also
directors of the National Association of
the Motion Picture Industry, were in at-
tendance at the meeting of the directors of
that body.
It is proposed that monthly meetings of
the Executive committee of the M. P. E.
L. of America be held hereafter, probably
in conjunction with the monthly directors’
meetings of the National Association of
the Motion Picture Industry.
Louis H. Frank of* Chicago, who man-
aged so successfully the National Exposi-
tion this year in Chicago, and who has
been elected Exposition Manager for the
National Convention and Exposition of
1917, arrived in New York last week and
tendered to President Ochs a check for
$5,000, representing the '50 per cent, share
of the National League in the net profits
of the 1916 Exposition. This is by far
the largest amount ever turned into the
treasury of the National League from any
trade exposition.
Chairman Frank has announced the def-
inite date of the holding of the 1917 Ex-
position, namely from July 7 to 15 in-
clusive. The exposition therefore opens
on Saturday after the 4th of July.
The convention of the National League,
which will be held simultaneously with the
exposition, opens on July 10, and will be
completed within the wedk of the exposi-
tion.
The 1917 exposition will be run under
the auspices of the National League.
Chairman Frank has full power, but will
be constantly in consultation with the exec-
utive committee of the League.
Fred J. Herrington, official organizer for
the M. P. E. L. of America, who was in at-
tendance last week at the meeting of the
Executive Committee of the League in
New York City, left Sunday for Topeka,
Kansas, to attend the State Convention of
the Kansas State League.
In the fall, Mr. Herrington expects to
start upon a tour of the Northwestern
states on organization work. This will
probably be followed by a swing through
the Southern states. Mr. Herrington re-
ports that conditions everywhere augur
well for state organization.
On Thursday evening, August 17 the ex-
hibitors and exchangemen of New York
City tendered a dinner at Feltman’s, Coney
Island, to the exhibitors, who were in the
city attending the first monthly meeting of
the Executive Committee of the M. P. E.
L. of America, and the first directors’
meeting of the National Association of the
Motion Picture Industry.
A very enjoyable time was had, including
a. tour of the thrill producing sights of
Coney Island. The following were pres-
ent: Thomas Furniss, A. P. Tugwell,
Frank J. Rembusch, Peter J. Jeup, M. A.
Choyinsky, Fred J. Herrington, William J.
Sweeney, William Eisberg, Ben Zerr,
Alfred Hamburger, Ernest G. Horstman,
Gus -Koenigswald, Henry Haring, Aaron
Corn, Sam Speedon, William Hilkemeier,
I. Hartstall, Lee A. Ochs, M. Abeles,
Charles Haringj L. S. Blumenthal, Charles
Steiner, L. A. Atwater, Tom Howard, T.
A. O’Donnell, Sam Zeigler, Morris Need-
les, A1 Harsten, Samuel H. Trigger,
Harry Danto, W. Stephen Bush, John
Miller and Messrs. Stein, Lesselbaum,
Kramer and Sanson.
William A. Brady Elected President of Association
Vice-Presidents Are: Thomas Fumiss, Adolph Zukor, Hiram Abrams, Don J. Bell and
Arthur James — Jules Brulator Is Treasurer and Frederick H. Elliott Is Secretary
THE first meeting of the Board of Di-
rectors of the National Association of
Motion* Picture Industry was held at the
Hotel Astor, New York City, on August
16. The session was begun at eleven
o’clock and continued until evening. The
following directors were present : Pro-
ducers— Adolph Zukor, William A. Brady
and William L. Sherrill. Distributors —
W. W. Irwin, P. A. Powers, R. A. Row-
land, Hiram Abrams and E. A. McManus.
Exhibitors— A. P. Tugwell, of Los Ange-
les; Thomas Furniss, of Duluth, Minn.,
and S. H. Trigger and L. L. Levine, from
New York City. Supply Class— Jules
Brulator, Don J. Bell and J. H. Hallberg.
Miscellaneous Class — Arthur James, W.
Stephen Bush, Paul Gulick and Fred Gun-
ning. These directors were present : J.
Stuart Blaclcton, Carl Laemmle, B. F. Por-
ter, William H. Moore and Fred Beecroft.
The following officers were unanimously
elected : William A. Brady, President;
Vice-Presidents, Thomas Furniss, Adolph
Zukor, Hiram Abrams, Don J. Bell and
Arthur James; Treasurer, Jules Brulator;
Secretary, Frederick H. Elliott, formerly
executive secretary of the Safety First
Federation of America. William M. Sea-
bury was made a general counsel.
W. W. Irwin was appointed chairman
of the Executive Committee and the fol-
lowing members were also appointed :
Adolph Zukor, Arthur James, P. A.
Powers, William L. Sherrill, Jules Brula-
tor, S. H. Trigger, L. L. Levine and L.
S. Blumenthal. On the following day a
full meeting of the Executive Committee
was held from three o’clock in the after-
noon until seven in the evening. The
work of selecting the numerous and im-
portant committees of the association was
undertaken but not completed and the
meeting was adjourned until the following
week, when a full announcement of the
completed committees will be made. Head-
quarters for the association was thoroughly
discussed but no action taken as yet.
September 2,.'. 1916
MOT.ION PICTURE NEWS
1351
Mary Pickford Will Present Herself on The Screen
Artcraft Pictures Company Will Distribute the Pictures — Green and Lichtman Organizing Independent Exchanges
in Principal Cities — Miss Pickford Is in New York Supervising All Details of Next Picture
— Star and Head of Concern Make Statements to Exhibitors
TWO important announcements were
issued last week, both of unusual in-
terest because they concern Mary
Pickford.
It was formally announced that the
Mary Pickford Film Corporation had been
organized for the purpose of producing
solely the productions in which she will ap-
pear. General offices will be located at 7 29
Seventh avenue, and Miss Pickford and
her company are already working before
the camera at her New York studio for the
first picture. It is the purpose of Mary
Pickford and her associates to make only
a limited number of productions each year,
but at an unlimited cost.
The Mary Pickford Film Corporation
has completed arrangements by which all
the products of its studio will be distrib-
uted by the Artcraft Pictures Corporation.
This new organization has made its entry
into the film industry with the announce-
ment that it has been organized to present
and distribute motion picture attractions
that will be the highest attainment of the
cinematographic art. Its initial undertak-
ing will be the offering to exhibitors of the
productions of the Mary Pickford Com-
pany.
The Artcraft Company is capitalized for
two million dollars. The president of the
corporation is Walter E. Greene. Offices
have been taken at 729 Seventh avenue, in
the same building with the Pickford Com-
pany. Referring to the organization, Mr.
Greene, the president, says :
A Dominant Personality in Pictures
“No personality is so dominant in mo-
tion pictures as that of Mary Pickford.
Every exhibitor knows that the advent of
a new Mary Pickford picture means an
event in the season of his theatre or play-
house. This has been the unfailing rule in
every instance in the past.
“ Now heading her own film corporation,
Miss Pickford with her wonderful art and
Walter E. Greene
great experience will bring to these pro-
ductions a new life, a stronger drawing
power, and a more lasting charm. Being
alone and on no program she will com-
pletely pervade the entertainment pre-
sented, making its attractiveness all the
stronger. It is the purpose of the Art-
craft Corporation to give these pictures
the best, broadest, and widest distribu-
tion of any screen productions that have
ever appeared.”
Regarding the new organization, Mary
Pickford says :
“First of all, I want to express my grat-
itude for the co-operation of the exhibitors
everywhere, for without their interest we
could attain nothing. To the great throng
who have been good enough to make up
the patrons who have seen me in the past,
I can but express my heartfelt thanks.
Surely without either no one can have
progress, and our work together has been
so full of happiness that it is doubly treas-
ured.
“ For the Mary Pickford Film Corpora-
tion it is our purpose to surround our-
selves with the best brains, skill, and abil-
ity possible, so that we may have art har-
monizing productions which will stand out
as master works. We want the Mary Pick-
ford pictures to be seen in every theatre
and playhouse in the country, and we are
delighted with the arrangement and broad
plan of distribution made by the Artcraft
Pictures Corporation, which will handle
the productions alone and not as a part of
any program.
“ Prompted by your encouragement of the
past and for which I feel that I owe \so
much to you in aiding me to reach an am-
bitious attainment, I feel now that with this
incentive and with the ever present confi-
dence with which you have approved and
admired my work, that I can now reach out,
still higher, giving you the supreme of our
art endeavor — but always depending on
your affectionate interest for which I am
now and will always be grateful.”
Miss Pickford is spending the entire
Summer in New York, not only developing
a new role, but in guiding every detail of
the first production to be made under the
banner of her own company.
Branch offices and exchanges of the Art-
craft Corporation will be established in
Boston, Philadelphia, Washington, At-
lanta, Dallas, San Francisco, Seattle, Den-
ver, Minneapolis, Chicago, Kansas City,
Detroit, Cincinnati, Pittsburgh, and other
cities.
Al. Lichtman, will have charge of the
operating of the Mary Pickford Film Cor-
poration. He is now assisting Walter E.
Greene in the organization of the company.
■
Mary Pickford, Now the Head of Her Own Producing Company, Poses Be witchingly for the Camera in a Series of New Portraits
1352
MOTION PICTURE NEWS
Vol. 14. No. 9
Topeka Exhibitors’ Convention Is Going to Prove a Winner
All Exhibitors Worked up to High Pitch of Excitement Over Outcome of the Event — Gov-
ernor Capper Expected to Deliver Address to Gathering
FILM BUSINESS IN PROSPEROUS CON-
DITION, SAYS ROTHACKER
Waterson R. Rothacker of the Rothacker
Film Company, Chicago, was in Cleveland
on Saturday, consulting with Johnny Ray
of the Reserve Photo Plays Company. Mr.
Rothacker says that from his observation,
the motion picture industry of Cleveland
is in an exceedingly prosperous condition.
CLEVELAND SCREEN CLUB READY
FOR A SECOND GOOD TIME
The Screen Club of Cleveland, O., had a
picnic several weeks ago at Cedar Point,
which was such a success that it has
planned another outing for next Wednes-
day. The picnic will take place at Will-
ough Beach, where there will be corn
roasts, ball games and swimming contests.
Special to Motion Picture News.
Sydney, N. S. W„ July 20.
WILLIAM SZARKA, one of the prin-
cipals of the Enmore Picture The-
ater, has been selected by Australasian
Films Limited to investigate various phases
of the moving picture business in France,
England and America, and sailed for San
Francisco by the Sierra on the 12th of
July. During his association with the pic-
ture business Mr. Szarka has come into
contact with all the leading men of the
game, and is being invited to make the
trip abroad, the general manager of the
Australasian Films, Ltd., (Harry G. Mus-
grove) wrote him as follows:
“ My directors are desirous of conduct-
ing an investigation into the modern con-
struction of picture theaters in America
and the United Kingdom, with the object
of introducing the latest form of picture
decoration, etc., into Australian theatres.
While we have already our representatives
abroad, we desire to obtain the assistance
of a practical Australian showman who
understands the handling and housing of
large crowds, and one who has made a
study of Australian conditions. We are
addressing this to you because we think
you are the expert we would prefer to
undertake the work.”
Mr. Szarka on arriving at ’Frisco will
proceed to investigate the business right
through all the principal cities of the
United States to New York. His com-
mission will bring him into contact with
all the great producing companies, and he
hopes to bring back with him valuable sug-
gestions that will give a decided impetus
to the industry in Australia, and thus make
use of local talent, most of which at pres-
ent, owing to the limited output, cannot
get engagements. “ There is no reason,”
he remarks, “ why Australia with all its
natural resources, should not be able to
engage more extensively in an enterprise
which has become one of the largest in-
dustries in the U. S. A. From America
Mr. Szarka will proceed to England, and
then on to France, and in each country
will make extensive investigations as re-
gards the censorship question, a question
that is causing much discussion in Austra-
lian film circles at the present time.
Special to Motion Picture News.
Topeka, Kan., Aug. 19.
THE exhibitors and exchangemen who
attend the convention of the Amuse-
ment Association of Kansas at Topeka,
Aug. 22, 23 and 24, are in store for a big
treat in the nature of addresses, as Gov-
ernor Capper, Secretary of State Botkin,
and Attorney-General Brewster, constitut-
ing the censor appeal board, and W. D.
Ross, superintendent of public instruction
and official censor, will give the moving
picture men their ideas about the moving
picture industry.
A special train, leaving Kansas City in
the early morning of August 22, will bring
A farewell banquet was tendered to Mr.
Szarka by his fellow exhibitors on Tues-
day, July 4, at Baumann’s Cafe, Sydney.
Mr. Szarka left Sydney with the good
wishes of all members of the trade, and
American motion picture men who meet
him will find that Australasian Films, Ltd.,
have chosen a representative whose knowl-
edge of the film business is by no means
limited.
H. H. Carleton.
TWO “HAZARDS” LISTED FOR KALEM
SEPTEMBER RELEASES
Among the Kalem one-reel releases
scheduled for the General Film program
early in September, two “ Hazards of
Helen ” are listed. They are “ The Secret
of the Box Car ” released on Saturday,
September 2, and “ Ablaze on the Rails,”
issued the following Saturday.
For the latter one-reeler Director Davis
burned a number of box cars to the
ground. One of the scenes shows Helen
Gibson, standing on the seat of a speeding
motorcycle, leaping through the air to the
hand-rail of a freight.
Ham makes his Fall bow on Tuesday,
September 5, in the one-reel subject,
“ Ham the Fortune Teller.” Bud Duncan
and Ethel Teare are also seen in a comedy
of gypsies, jealous husbands, and Ham’s
efforts to bring true the prophesies he
makes by means of the cards.
RELEASE PLANS FOR TWO SELIGS
CHANGED
William N. Selig has announced a change
in plans concerning the release of “ The
Country That God Forgot,” a Selig Red
Seal Play, written and produced in five
parts by Marshall Neilan, featuring
Thomas Santschi, supported by George W.
Fawcett, Mary Charleson, Victoria Forde
and others. The drama is considered so
excellent that the original date, Monday,
August 21 will not be observed. Neither
will the drama of the Western desert be
released through V-L-S-E. Other plans in
connection with this production are being
formulated and will be announced in due
time.
about forty-five of the exchangemen of
that city to Topeka to attend the con-
vention. E. R. Pearson, manager of the
Kansas City exchange of the Vitagraph-
Lubin-Selig-Essanay company, will have
charge of the train.
With the opening of the convention not
far off work is beginning to show results.
The road men in Kansas are all reporting
that every exhibitor they have talked to
said that he would be at the convention.
Not only the attendance of the men is
requested but also that of the women.
Special invitations have been extended to
the wives of the exhibitors. There will
be plenty of things which will interest.
All exhibitors have been urged to find
out just how their district nominees to the
legislature stand with regard to censor-
ship, and to report to the convention ac-
cordingly. Plans will be made during the
convention to assist in the election of every
state official who gives the moving picture
industry and its problems enough consid-
eration and thought to be able to give the
exchangemen a square deal. A statement
up to June 30 shows that the state has col-
lected something over $27,000 in censor
fees and the expenses of making the in-
spections up to that time have been only
$6,500. The result is they have an unused
profit on hand of $20,000. This surplus
the exchange men are contemplating an
effort to recover. At a recent meeting of
the exchange men each of the exchanges
pledged twenty-five dollars to the Amuse-
ment Association of Kansas to guarantee
the expenses of the Topeka convention.
Besides this, the Troop Hotel and the
Commercial Club of Topeka have assisted
with large contributions. The Troop Ho-
tel has been made the headquarters of all
exchangemen of the convention. This will
especially be satisfactory to those men who
come from a distance.
Many attractions and inducements to the
people of other cities who are interested
in moving pictures have been arranged by
the publicity men. Quite a stir was made
among the people of the city favoring the
moving picture industry by the announce-
ment that E. R. Pearson, manager of the
Kansas City office of the Vitagraph-Lubin-
Selig-Essanay company, has made ar-
rangements for Richard Travers, the fa-
mous Essanay star, to attend the Movie
Ball, Aug. 23.
The publicity men are making elaborate
preparations for a contest for the girls
of Topeka, in which prizes will be given
the one making the best imitation of any
screen star.
The Orpheum theatre has arranged a
unique part for the parade to be given
on Aug. 23. Twelve young girls, about
the same size, will march in the parade
in the form of a triangle, advertising Tri-
angle service. There will also be a special
performance at the Orpheum at 10 o’clock,
Aug. 24, when the Lubin feature, “ The
Light at Dusk,” will be shown. In con-
nection with the parade on the 23d the
local exhibitors have arranged to have a
sight-seeing tour of the city for the vis-
itors. C. S. Stevenson.
Szarka, from Australia, to Investigate Film Conditions
He Will Visit France, England and America, Where He Will See the Principal Theatres
in the Big Cities and Study Their Ways of Expert Showmanship
September 2, 1916
MOTION PICTURE NEWS
1353
The Personnel of the Astra Company. Left to Right: George B. S. Seitz, Senario Editor; Edward Jose, Director; Louis J. Gasnier, President;
Donald MacKenzie and George Fitzmaurice, Directors
CLEVELAND EXHIBITORS AND OPER-
ATORS TO DISCUSS WAGE
INCREASE
Special to Motion Picture News.
Cleveland, August 19.
A committee of the operators’ union was
present at the regular meeting of the
Motion Picture Exhibitors’ League, where
an open discussion took place, relative to
the increased wage demand of the opera-
tors. President Sawyer of the League ap-
pointed a committee of eight, to attend a
special meeting of the operators’ union, to
be at their rooms at 310 Prospect avenue.
The committee is composed of three repre-
sentatives from the downtown houses; S.
Aubrey, of the Corona; John Sliney of the
Reel, and Henry Lustig, of the Avenue;
and the five uptown representatives are :
Ernest Swarts of the Erie; W. J. Slimm,
of the Marquis ; Sam Bullock, of the Co-
lumbia; S. F. Deutch, of the Sun; William
Miller of the Olympia. It is expected that
terms satisfactory to all will soon be made.
LLOYD INGRAHAM COMES EAST TO
DIRECT FINE ART STARS
Special to Motion Picture News.
Los Angeles, Aug. 19.
Lloyd Ingraham, Fine Art director, has
been sent- East to direct either Douglas
Fairbanks or Norma Talmadge in one
story. Alen Dwan, a Fine Art director, is
also in the East, and it will be decided by
the directors which star they will direct.
One company will work at the Yonkers
studio and the other at the plant of the
New York Motion Picture Corporation at
Fort Lee, N. J., Frank Urson, cameraman,
accompanied Mr. Ingraham east.
PEACOCK IS INSTALLED AS PET OF
GISH SISTERS
The Gish girls — Dorothy and Lillian—
have about the strangest pet of any of the
picture folk out on the Coast. His majesty,
Sir Peacock, first had a chance to bask in
the limelight when he was used in a Tri-
angle picture, not so long ago, in which
Lillian was the star.
Since then he has been officially and
formally adopted by the sisters and now he
has established himself firmly and securely
in their hearts — and incidentally in the yard
in the rear of their bungalow.
Astra Makes Rapid Strides in Six Months’ Production
Company Completes “ The Shielding Shadow,” Pathe’s Latest Fifteen Episode Serial Set
for Release on October 1st — Military Serial Will Feature Pearl White
TO keep pace with the rapidly growing
activities of Pathe, the Astra Film
Corporation, under the direction of Louis
J. Gasnier, president, has in the six months
of its existence built up a commendable
organization.
The Astra Company has just completed
“ The Shielding Shadow,” Pathe’s latest
fifteen episode serial which will be re-
leased October 1. Work has been started
on a new military serial written by Guy
McConnell and Geo. B. Seitz, which will
feature Pearl White, supported by one of
the most popular actors in the country.
Within two weeks, Mr. Gasnier expects to
start work on still another serial, which
will be adoptad from “ The Doubl Cross,”
by Gilson Willet. Two famous stars have
been engaged for this serial.
But the activities of the Astra Company
have not been confined to serials. Five
features have already been produced for
Pathe’s Gold Rooster program — “ Arms
and the Woman,” featuring Mary Nash;
“ The Test,” with Jane Gray and Lumsden
Hare; “The Romantic Journey,” with
William Courtney and Alice Dovey;
“ Kick In,” with William Courtenay and
Mollie King and “ May Blossoms,” with
Pearl White and Hal Forde. “ The Chal-
lenge,” Al. H. Woods’ melodramatic suc-
cess, is now being produced.
Associated with Mr. Gasnier, who was
formerly general manager of Pathe Ex-
change, are George B. Seitz, author of
“ The Iron Claw,” and one of the most
successful scenario writers in the country;
George Fitzmaurice, who produced “ At
Bay,” “Via Wireless” and “New York”;
Edward Jose, who produced “ The Iron
Claw ” and “ The Light That Failed ” ; and
Donald Mackenzie, who, with Mr. Gasnier,
produced “ The Perils of Pauline ” and
“ The Shielding Shadow,” and also the
well-known Gold Rooster plays, “ The Gal-
loper ” and “ Mary’s Lamb.”
“ In line with the policy of J. A. Berst,
vice president and general manager of
Pathe, we are adding to the forces of the
Astra Company some of the greatest di-
rectors and some of the best known ac-
tors in the country to-day,” said Mr. Gas-
nier in discussing his plans. “ We have
also in mind constantly the importance of
good stories. The Astra controls the
rights to a number of literary and dra-
matic successes and we have also made
arrangements for original scripts.
“We consider good directors of para-
mount importance and are proud to have
associated with us such menas Mr. Fitz-
maurice, Mr. Mackenzie and Mr. Jose.
Mr. Fitzmaurice is now adapting “ The
Challenge,’ our latest A. H. Woods play.
He has completed four features for the
Gold Rooster program. Mr. Mackenzie
recently completed the last episode of
‘ The Shielding Shadow ’ and will start to
work next week on a new Pathe serial
with two prominent stars.
“Mr. Jose’s latest production, ‘May
Blossom,’ with Pearl White, I consider his
greatest work. Mr. Jose, it will be re-
membered, produced ‘ The Iron Claw,’ and
some of the great Gold Rooster plays, in-
cluding ‘ The Beloved Vagabond,’ which
was hand colored, and ‘ The Light That
Failed,’ which has not yet been released.
Mr. Jose has started work on a new serial
which will feature Pearl White, supported
by a prominent actor.”
Among the stars who will appear in
Astra productions under the Pathe ban-
ner are Leon Bary, Cooper Cliffe, Wil-
liam Courtenay, Grace Darmond, Alice
Dovey, Paul Everton, Claude Fleming, Hal
Forde, Jane Grey, Lumsden Hare, Ralph
Kellard, Mollie King, Mary Nash, Flor-
ence Reed, Norman Thars, Madeline Tra-
verse, Marie Wayne, Niles Welch, Pearl
White and Suzanne Willa.
To this list has just been added Theo-
dore Friebus and W. T. Hinckley.
GLOBE MEN HERE FOR NEW
ENGLAND FILMS
Harry G. Segal, secretary and general
manager of the Globe Film Corporation,
and Robert W. Cobe, his assistant, were in
New York last week, reviewing films for
New England territory.
The Globe Film Corporation is a newly
organized company and will exploit the best
productions obtainable exclusively in the
New England states.
The offices of the Globe Film Corpora-
tion are located at No. 16 Piedmont Street,
Boston, Mass.
1354
MOTION PICTURE NEWS
VoL 14. No. 9
PLAGUE NOT LIKELY TO CLOSE
CHICAGO THEATRES
Special to Motion Picture News.
Chicago, August 19.
There are forty-five reported cases of
infantile paralysis in Chicago. The vic-
tims are being kept in strict quarantine, and
no fear of an epidemic is felt.
While the situation is not looked upon
as serious, every effort to prevent the
spread of the disease is being made. The
board of education is taking special steps
to keep the schools free from the plague.
All children who have spent any part of
the summer in New York or in other lo-
calities where the disease has a foothold
will be subjected to a special examination
before they are permitted to enter school
in September. Jacob M. Loeb, president
of the board, has sent a letter to John
D. Shoop, superintendent of schools, ask-
ing him to notify district superintendents
and principals of the danger.
Dr. Robertson, Health Commissioner, is
investigating complaints that the inspectors
detailed to examine children on incoming
trains are not doing their duty.
On the recommendation of the Health
Department, Mayor Thompson has di-
rected the police to close one milk depot,
one sour milk depot, two fruit stands, one
ice cream parlor, and a grocery store. No
agitation to close moving picture theatres
has yet developed.
JULIUS SINGER IN CHARGE OF L-KO
OFFICE IN ABSENCE OF STERN
The L-Ko Komedy Kompany, New
York office at 1600 Broadway, announces
that, during absence of Julius Stern, who
is on his vacation, Julius Singer, the spe-
cial representative, will be in charge and
look after things. Singer says “ Business
is fine and its going to be even better.”
Special to Motion Picture News.
Baltimore, August 19.
A DELEGATION of Baltimore motion
picture exhibitors called upon Health
Commissioner Blake on Tuesday, August
15, to protest against a ban being placed
upon children under thirteen years of age
from attending the motion picture per-
formances. The Health Board of Balti-
more had been considering this step with
a view of taking preventative steps for the
spread of infantile paralysis.
After discussing the entire situation,
Commissioner Blake told the motion pic-
ture men they would take the matter under
advisement and notify them. The stand
taken by the motion picture exhibitors was
not that they did not want to co-operate
with the Health Department.
The picture men pointed out that if chil-
dren were to be excluded from the movies
they should also be prevented from
gathering at other places where the venti-
lating and sanitary conditions are not near
as perfect as that of the average motion
picture theatre.
The result of the conference is that the
Health Commissioners have included the
legitimate theatres as well as the motion
picture theatres in the order, which will be
placed in effect Monday, August 21.
Omaha, Neb., August 19.
MR. EXHIBITOR, what is your private
opinion about admitting anybody and
everybody — just so they wear the badge of
a public servant — into your show, not charg-
ing them a cent?
The Council Bluffs, la., exhibitors were
like those most everywhere. They did not
object to occasional visits of regular po-
licemen, councilmen, and those higher up,
but when street sweepers, city teamsters,
and street repair men started coming, and
started bringing their wives, children, rela-
tives, friends, and neighbors, it was too
much.
Manager J. R. Corliss, of the Nicholas
theatre, sent a red hot letter to the City
Council. The other exhibitors joined with
him in the protest. The attention of the
city was attracted.
The Councilmen, after a hearing, gave
the exhibitors the right to use their own
discretion as to what badges they would
honor and those he would not.
These points, brought in Mr. Corlies’
letter, are of interest to exhibitors :
“ By what right or authority do the city
employees enter places of amusement of
this city without paying an admission?
SEEKERS of information on things new
in the trade, were occupied last week
following up the crop of rumors regarding
the new Success Films Corporation. This
organization, which announced that it had
No further steps have been taken by the
Health Board, although they are consider-
ing the closing of public swimming pools,
baths, Sunday Schools, day schools, etc.
However, no action has as yet been taken
regarding the latter places.
A. F. Gillaspey.
SELIG ANNOUNCES SUBJECTS FOR
WEEKS OF .SEPTEMBER 11 AND 18
William N. Selig announces the program
of Selig productions for the weeks of Sep-
tember 11 and 18, released through regular
service of the General Film Company.
“The Pony Express Rider” is released
Monday, September 11, as a multiple reel,
Diamond Special, featuring Tom Mix.
“In Jungle Wilds” is an animal drama re-
leased Saturday, September 16.
“Into the Northland” will be the Dia-
mond Special, in three reels, released Mon-
day, September 18. It features a cast of
players including Lillian Hayward, Fritzi
Brunette, Leo Pierson, James Bradbury,
and others. “ A Corner in Water ” is a
Selig one-reel Western drama, with Tom
Mix in the principal character role sup-
ported by Victoria Forde.
The Selig-Tribune, the animated news
reel, will continue to be released every
Monday and Thursday through General.
ment take in their families, neighbors,
sweethearts, and other persons?
“They all get their pay from the city
the same as anyone else working for other
parties, why should they be entertained
free? Why should the city employees be
entertained free anyhow?
“ These entertainments cost the managers
money to present to their patrons, it is the
commodity they buy and sell the same as
a merchant buys goods and sells them to
his patrons. Now, what right would these
city employees have to go into a store and
take the merchant’s goods?
“ These places of amusement pay city,
State, and Government taxes besides high
rent. It is not all profit that enters the
doors of these places of amusement.
“ When we want protection we have to
hire a special officer, and pay him for his
services.
“We are willing to permit regular police
officers and firemen free admission, but we
do not propose to admit their families and
others, or special policemen, street repair
men or street supervisors without paying
the same as anyone else.”
Guy P. Leavitt.
completed a $7,500,000 corporation, to pro-
duce pictures, and present them in its own
theatres, opened headquarters in the Long-
acre Building, New York, during the week,
but details of its plans were not forth-
coming.
It was announced that an option had been
obtained on a site for a theatre in West
Forty-fourth street, near Broadway, New
York, and that plans for this theatre are
now being drawn, but no record of the real
estate deal in question has been published
as yet, and the exact location of the prop-
erty has not been made public.
The incorporators of the Success Com-
pany are mostly men from the middle
west. They include E. S. Bradley, attorney,
of Pittsburgh; Harry O. Van Hart, First
National Bank, Cleveland ; H. H. Cud-
more, General Electric Co. ; Edward J.
Maska, Cleveland and Youngstown Rail-
road ; J. S. R. Crawford, Pittsburgh ; and
A. C. Reinecke, Cleveland.
The incorporation was filed in Cleveland;
Robert H. McLaughlin, president of the
Reserve Photoplays Company, will be at
the head of the new concern. Mr. Mc-
Laughlin controls the rights of several
photoplays, several of them his own work,
which Will become the property of the
Success Company. These include a rendi-
tion of the “ Decameron of Boccaccio,”
“ The Grain of Dust,” “ The Sixth Com-
mandment,” “ The Eternal Magdalen,”
“ Polly of the Circus,” and the picture
rights to James Whitcomb Riley’s poems.
It is further announced that a prominent
director is under contract, and a number
of the most noted screen stars, including
Kitty Gordon and Jane Cowl, have been
engaged.
Baltimore Exhibitors Protest Against Ban on Children
Managers Feel That the Action of the Board of Health in Excluding Those Under
Thirteen Y'ears of Age Is Unjust
Exhibitors in Omaha Finally Stop Civic Imposition
They Just Get Tired of Admitting Free Everybody in the Pay of the City Government—
The Street Cleaners Even Started to Bring Their Families
Special to Motion Picture News. By what right do officers, regular and
special, entering these places of amuse-
Success Film Company Starts New Crop of Rumors
Cleveland Corporation Announces Intention to Build Theatre in New York, and Keeps
Film Gossips Busy
September, 2, 1916
1355
MOTION PICTURE NEWS
Philadelphia Exhibitors Hard Pressed by Epidemic
Health Authorities Forbid Children Under Sixteen to Enter Motion Picture Theatres — Exhibitors and Exchanges
Get Together to Devise Means to Combat Plague’s Inroads on the Business — Each Exhibitor’s Case to be
Decided Separately and Every Possible Leniency Extended by the Exchanges
Special to Motion Picture News.
Philadelphia, Aug. 19.
BUSINESS is in the usual Summer con-
dition of semi-dullness. All mana-
gers, however, reported business as
holding its seasons’ own even during the
hot and humid days of recent memory.
Some found things even better than
usual until last week, when the edict
against motion picture houses on account
of infantile paralysis was promulgated by
the City Fathers. By this decision of the
health authorities, all children under six-
teen are forbidden by law to enter a motion
picture theatre.
This is working a great hardship on many
exhibitors, particularly those of the “ neigh-
borhood ” variety, which strongly cater to
the trade. With the ban on the youngster,
mother and daddy must in the majority of
cases remain also at home.
The following letter of protest was sent
to and published by the Public Ledger.
Whether it will have any effect remains to
be seen :
To the Editor of Public Ledger:
Sir.— Why are motion picture theatres
discriminated against any more than any
other public place? The Bureau of Pub-
lic Health has placed a ban on thea-
tres, forbidding them to admit children un-
der sixteen years of age. Has that same
ban been placed on other public places,
such as swimming pools, where a number
of children assemble in a small dressing-
room and throw their clothes on top of
each other and then all bathe in the same
water, or playgrounds, where a number of
children assemble and play in the same
dirt where dogs, cats, and other animals
are playing and breathe that air? Depart-
ment stores are also visited by a number
of children; trolley cars, Sunday schools,
and churches are other public places where
children assemble. There has been no ban
on any public place outside of the motion
picture theatre.
The motion picture theaters are under
a great expense, paying large licenses to
the city and State governments, and built
according to the requirements of law, with
ventilation by many doors and windows
and exhaust fans to keep them properly
aired and ventilated, at this time more than
ever.
The authorities maintain that the rea-
son for placing the ban on the motion pic-
ture houses is that they do not have enough
inspectors to visit the various theatres and
inspect their sanitary conditions. We offer
to stand the expense for inspectors, to be
appointed during this epidemic, not only
to go around to these houses, but to place
an inspector at the door of each theatre and
examine every child before it enters.' We
think that any theatre willing to enter into
this agreement should be given the author-
ity to allow children who pass the inspector
to enter the theatre and to display a sign
in front of the box office stating that this
theater is in a sanitary condition and under
the constant supervision of a health in-
spector, always stationed in the theatre, so
that the public need not fear to enter the
theatre having such a sign displayed.
It is needless to add the great monetary
loss which the local theatres are now ex-
periencing, because not only the children,
but the parents stay away. Unless some-
thing is done soon to remedy this condition
a number of theatres will be forced to go
out of existence. Not only will they lose
every dollar invested, but it will also mean
a loss of employment for thousands of peo-
ple who make a living through them.
Again we ask the question, Why are mo-
tion picture theatres discriminated against
any more than any other place?
We desire to assure the public of our
hearty co-operation at all times. We only
ask for justice.
THE MOTION PICTURE EXHIBIT-
ORS’ LEAGUE. Charles Segall, Presi-
dent.
Philadelphia, August 15, 1916.
Meanwhile, anticipating the disastrous
effect on many of the theatres if no
amelioration of conditions could be had,
the exhibitors and exchange men have held
several “ get together ” meetings and others
are in prospect.
The exhibitors asked a fifty per cent, re-
duction on the price of all films while the
rule against children was in force. The
exchange after due consideration, particu-
larly in view of the fact that they were not
getting any lessening of their expenses in
any manner, felt that this request could
not be met in such a general way, while
wishing at the same time to tide the ex-
hibitors over their difficulties and be as
helpful as possible.
All conditions will be taken into account,
and, when necessary, every possible leniency
will be shown an exhibitor needing such.
Up to the present writing, this has been
accepted by .the theatres booking through
the Stanley Company, and it is expected
that independent exhibitors who will hold
the next conference with the exchange men
will agree to the same terms.
Charles Segall was chairman of the
committee for the Stanley exhibitors, J.
A. Koeipel was chairman of the Exchange
Managers’ Committee.
Irene Page Solomon.
Pennsylvania Board of Censors Again on 44 High Horse ”
Undraped Statue Scenes in Films Prove Undesirable in Their Eyes and Are Ordered Cut
— Medicine Bottles Must Not Be Shown Either
Special to Motion Picture News.
Pittsburgh, August 19.
THE Pennsylvania State Board of Cen-
sors have made themselves ridiculous
in the eyes of the motion picture ex-
hibitors and exchanges alike in this sec-
tion of the country. They have ordered
cuts made in thousands of reels, but their
latest is one of the big jokes of the movies.
It is one of the most arbitrary acts on
the part of the Board that has ever been
known. The Board members have ordered
all scenes cut showing an undraped statue
in the latest Ivan release entitled “ Her
Husband’s Wife,” which is handled in this
territory by the Liberty Film Renting
Company. The following are the elimina-
tions ordered :
Reel 1 A. Eliminate vision, scene of
living model, as it fades into form of
marble statue of nude woman.
B. Eliminate entirely the close up view
of the artist and the woman talking in
front of the statue.
Reel 4 A. Eliminate the view of ex-
pression on the woman’s face indicating
improper proposal by man preceding sub-
title, “You cannot buy my assistance with
money.”
Reel 5 A. Eliminate action of taking
medicine from bottle for purpose of
suicide.
The Board later issued a condemnation
order on the three-sheet poster used to
display the picture in the lobby which is
identical with that ordered cut in reel 1
designated as “ B.”
The local manager of the Liberty Film
Renting Company, it is understood, has
taken the matter up in the east and it will
be taken to the courts as they cannot
understand why undraped statuary should
be eliminated from motion pictures when
it can be seen in art galleries and on
public and private buildings in every city
in the land.
G. L. McCoy, Jr.
SELIG, ESSANAY AND SUCCESS FIG-
URE IN NEWSPAPER RUMOR
A meeting of the heads of several mo-
tion picture companies was held in Chi-
cago, Saturday, August 19, at which were
present, it is reported, William N. Selig,
George K. Spoor and E. S. Bradley, of
the Success Motion Picture Corporation.
Announcement of the meeting was made
in the New York Times of August 19.
At the offices of the Vitagraph-Lubin-
Selig-Essanay, Inc., 1600 Broadway, New
York, officials positively declined to com-
ment in any way upon the meeting. Re-
ports have it that a realignment of com-
panies is in progress, involving par-
ticularly Selig and Essanay.
Negotiations to merge the Selig, Es-
sanay, and Success Film Companies were
practically concluded at the meeting ac-
cording to a story published in the New
York Times of August 21.
The absorption of the Selig and Es-
sanay Companies by the Success Cor-
poration, which was only recently or-
ganized, will enable it to enter the field
sooner than had been anticipated, since
it can now use the studios of the estab-
lished companies. Edna Goodrich has
been added to the list of Success stars
it is stated.
1356
MOTION PICTURE NEWS
Vol. 14. No. 9
' V-L-S-E Will Handle Dixon’s 44 The Fall of a Nation ”
I am Vitally Concerned in Placing Its Message Before the Greatest Number of People
When It Will Be Most Timely, on Account of War Clouds,” Says Dixon
ASSOCIATED PRESS TO AID KANSAS
CONVENTION
Special to Motion Picture News.
Topeka, Kansas, Aug. 19.
Arrangements have been made with the
Associated Press to send press stories to
the newspapers in Wichita and Topeka to
create interest in the convention, which is
to be held here August 22, 23 and 24.
Most-popular-girl contests have also
been started in the towns throughout Kan-
sas, the winners of which will have all
expenses to the convention paid by the
theater owner in her district. These win-
ners will be allowed extensive privileges
during the. convention, especially the Wo-
men’s Ball.
Concerning the production policy of
the World Film Corporation — to which
part of the operation of that concern he has
been devoting a large percentage of his
personal attention for several months —
William A. Brady, director general of the
company, says :
“ It very soon struck me upon entering
the motion picture field that ‘ preparedness ’
as a watchword would be even more useful
here than anywhere else in business life
and I have proceeded consistently along
this line. The result up to the present
moment is that we have fifteen pictures
finished, edited and ready for the screen.
It would be a simple matter for us to re-
lease all these to-morrow if we were so
disposed or such an act fitted in with our
plan of business.
“ The list of completed plays includes
‘ The Rail Rider,’ with House Peters
starred and Ethel Clayton featured ; Marie
Dressier in ‘ Tillie’s Night Out,’ ‘ Lew
Fields in ‘ The Man Who Stood Still,’
Alice Brady in ‘ The Gilded Cage ’ and
‘ A Woman Alone,’ Robert Warwick in
‘ Friday the 13th,’ Ethel Clayton in ‘ Should
She Have Told,’ House Peters and Gail
Kane in ‘ The Velvet Paw,’ Frances Nelson
and Arthur Ashley in ‘ The Revolt,’ Gail
Kane in ‘ The Scarlet Oath,’ Robert War-
wick and Gail Kane in ‘ The Heart of a
Hero’ (in the stage version of which,
written by the late Clyde Fitch and called
‘ Nathan Hale,’ the star part was acted by
Nat C. Goodwin), Ethel Clayton and Hol-
brook Blinn in ‘ Husband and Wife,’ Fran-
ces Nelson and E. K. Lincoln in ‘ The Al-
mighty Dollar,’ and one other.
“ In referring to these photoplays I am
reminded of a letter which I received a
day or two ago from a well known concern
in Boston as follows :
“ ‘ The thought has struck me that pos-
sibly you will release as a special produc-
tion not on the World program the picture
‘ Friday the 13th.’ My understanding is
that it is to be in extra reels. If that is
the case and you desire to release it, may
we be one of the applicants for the New
England rights or the world rights for
same ? ’
“ Naturally, it is extremely pleasant to
learn that one of our regular program
plays is regarded in this light, but neither
‘ Friday the 13th ’ nor any other of the
World Film productions will go out as a
DELIEVING that there is more public
interest to-day in the subject of pre-
paredness than ever before because of the
realization that the nation’s real danger
will only begin when the war in Europe
is over, V-L-S-E has just completed a
contract whereby “ The Fall of a Nation,”
Thomas Dixon’s screen message on this
vital topic, will be released through that
organization.
Walter W. Irwin, general manager of
the V-L-S-E, in announcing its acquisition
said :
special release. All will have their regular
places on the World program. I am unal-
terably opposed to any other system of
doing business.
Going further, what do you imagine
would happen if the World, General,
Mutual and other companies were to aban-
don the program system and adopt the
catch-as-catch can method
“ I want the confidence of the small
town exhibitor as well as the man who
runs the biggest theatre in the country. I
want him to know that if he is due to get
a World Film release next Wednesday,
or six months from next Wednesday, it
will be there and will represent the very
best effort that is in us. I am quite satis-
fied, and the company is quite satisfied, to
take the profits as they come, year in and
year out, on a fair basis of charges, with-
out following any scheme that must inevit-
ably increase the exhibitor’s expense two,
three, or even four times over.
“ Put this down as a certainty : The
World Film Corporation will never weaken
its program by issuing special releases.”
JOAN SAWYER, DANCER, TO JOIN
FOX
It is reported on good authority that
Joan Sawyer, whose career as an exponent
of modern dancing has made her familiar
to audiences all over the country, has been
engaged by William Fox, and will be
starred in a number of pictures for the
Fox Film Corporation.
Miss Sawyer is at present spending a
week vacationing around the Delaware Wa-
ter Gap. Upon her return to New York
she will begin work in her first picture,
which will be directed by Tefft Johnson, one
of the three directors added to the Fox
producing staff last week.
WYNDHAM GITTENS IS SCREEN
EDITOR AT U CITY
A new department has been opened at
Universal City with Wyndham Gittens as
the head, and he is designated as Screen
Editor.
Mr. Gittens went to the coast as the re-
sult of negotiations with General Manager
H. O. Davis, and will work in co-operation
with directors, and cutters.
“The successes achieved by exhibitors
everywhere during the past year have
proved beyond question of doubt the value
of the big film as an added stimulus to
business.
“ The prolonged runs of ‘ The Battle
Cry of Peace,’ ‘The Ne’er-Do-Well,’
‘ Sherlock Holmes,’ ‘ God’s Country and
the Woman,’ etc., etc., and the advanced
admission prices which they have made
possible, show the demand of the public
for such features.
“ Particularly have the Preparedness
films been unusual in their drawing power.
When we were approached by Mr. Dixon
and his associates upon the question of
distributing his mighty plea for adequate
preparedness we found ourselves in a very
happy position to consider the proposal
because of our experience and success in
serving the exhibitor with other big pro-
ductions of similar character.
“ America at last seems to be awakening
to the fact that the need for preparedness
is greater today than it was two years ago
when the world war started, and that our
real peril will only begin when that war
stops.
“ This being so, it must be apparent that
there should be a continuous presentation
of such graphic, instructive and entertain-
ing picturizations of this peril, as is ‘ The
Fall of a Nation.’
“ The picture has had a good reception
wherever shown and it now is placed upon
the open market with a full measure of
proved success back of it.”
Mr. Dixon, in talking about his decision
to release “ The Fall of a Nation ” through
the V-L-S-E, said :
“ I consider this production the accom-
plishment of my life. Entirely apart from
the material returns to be derived from
the widest possible exploitation of the pic-
ture, I am vitally concerned in placing its
message before the greatest number of
people — and to do this quickly — when it
will be most timely.
“ The political campaigns are on. The
time to strike, both from the standpoint
of the best interests of the propaganda and
of the exhibitors, is the present.
“ I had my representatives make a thor-
ough investigation of the field, with the
object not only of picking an organization
which had the best avenues for distribu-
tion, but the one best equipped to so serve
the exhibitor, that the longest runs, the
highest admission prices and the widest
publicity would be obtained.
“ Their reports were so unanimous and
enthusiastic in support of the Big Four
that there could not be any question of
doubt as to the right course to pursue.
Consequently, I rejected all the other offers
that had been made me, even though, on
the face of them, the terms were seemingly
much more advantageous.”
“ The Fall of a Nation ” will be released
by the V-L-S-E on September 18. An ade-
quate number of prints have been provided
to insure a quick and thorough distribution
of the production.
With it, of course, there will be avail-
able the specially prepared orchestral score
by Victor Herbert.
44 Preparedness Is Necessary Watchword in Films ” — Bradv
It Struck Him on Entering the Field That This Slogan Would Be More Useful Than Any-
where Else in Business Life — Fifteen Pictures Ready for Release
September 2, 1916
MOTION PICTURE NEWS
1357
Scenes and Stars in “ Boots and Saddles,” the Photodrama Made by B. S. Moss from Eugene Walter’s Play — The Three in the Center Are Claire Glenn,
R. Henry Grey and Lillian West
FIELD FEATURE FILMS COMPANY IS
NOW THE FLORIDA FEATURE FILMS
It has been officially announced that the
Field Feature Films, with studios at
Miami, Florida, has been absorbed by a
new company and the name changed to
Florida Feature Films. All of the prop-
erty holdings and the three five-reel fea-
tures already completed and ready for
state rights distribution, have been trans-
ferred to the new company.
It is stated on the highest authority that
the change in name has been occasioned by
the control of the company passing to
Thomas J. Peters, a Florida business man.
The features already produced, “ The
Human Orchid,” “The Toll of Justice”
and “ Fate’s Chessboard,” will be released
by the state rights plan as originally in-
tended. These will be followed by other
productions that will be marketed in the
same manner.
Announcement has also been made by
the new company that it has established
a New York sales office in the Candler
Building annex, 218 West Forty-second
street, in charge of M. M. Feely, where
screen examinations of their features can
be made without delay.
“J
FARNUM AT WORK ON A WESTERN
UNDER APFEL
William Farnum has already begun work
on his last Western picture. The photo-
play is being filmed by Director Oscar C.
Apfel, who has made most of the Farnum
films for William Fox. The story is from
the pen of Henry Christeen Warnack, a
dramatic critic of Los Angeles.
44 In the Hands of the Law ” from Moss in October
Picture Will Be Shown at a Broadway Theatre, New York — “Boots and Saddles’
Another Release Planned by the Producer
A SHOWING of “ In the Hands of the
Law,” the first B. S. Moss feature
to be released on the one-a-month pro-
gram, and which will have its premiere
on the first Monday in October, has been
arranged. A jury of prominent men has
been invited to witness the feature, which
deals with the evils of circumstantial evi-
dence, and give their verdict on the sub-
ject. As at present planned the showing
will take place in the Broadway theatre
at a date to be announced later.
“ In the Hands of the Law ” possesses
a special interest, owing to the case of
Stielow, the Sing Sing prisoner, who was
saved from the electric chair at the elev-
44 Jaffrey ” Is Picked to Start International 44 Gold Eagles ”
Locke Best Seller Is Picturized by Frohman Amusement Company and Hearst Buys It
Outright for the Company — Eleanor Woodruff Cast as Doria
production of “ Jaffrey,” was for two years
leading man with Margaret Ulington, in
“ The Lie.” His notable screen appearance
was in the leading parts in “ The Builder
of Bridges,” “ John Glady’s Honor,” and
“ The Morals of Marcus.”
To Eleanor Woodruff was entrusted the
role of Doria. Miss Woodruff also left the
legitimate stage to take up film acting. Her
last appearance in the spoken drama was in
“ The Five Frankfurters.” Miss Wood-
ruff’s greatest success in photoplays have
been scored in “ Big Jim Garrity,” “ The
Island of Surprise,” “ The Heights of
Haggard,” “ The Hero of Submarine D-
2,” “ Out of the Quagmire,” “ West
Winds,” and “ Britain of the Seventh.”
Liosha is portrayed by Florence Deshon,
an actress of exceptional merit, who re-
turned to the spoken drama after complet-
ing her work in “Jaffrey.” Miss Deshon’s
greatest previous work in motion pictures
was in the spectacular drama, “ Life.”
Doris Sawyer, the beautiful English ac-
tress, is Barbara. Before assuming this
role, she had just returned from South
Africa, where she appeared as Agnes in an
all-star cast presenting “Jim the Penman.”
She had leading parts in the screen produc-
tions of “Tangled Fates” and “Hand of
Peril.”
Ben Hendricks, creator of “ Ole Olson ”
and “Yon Yonson,” is Fendshook; Eric
Blind, Frohman leading man, is Hillary;
Paul Doucet, leading man with Elsie Fer-
guson in “ Margaret Schiller,” and who
played leads with Theda Bara and Martha
Hedman in screen plays, is Adrian, while
Susan is capitally acted by little Claire
Hillier.
“Jaffrey” will be presented in five acts
and six reels. It will be seen for the first
time on September 5.
AFFREY,” the W. J. Locke story, that
was last year’s “ best seller,” has
been selected by the International Film
Service; Inc., with which to inaugurate its
“ Golden Eagle ” series of photoplay fea-
tures.
The Frohman Amusement Corporation,
William Sherrill, president, undertook the
production, and commissioned George Irv-
ing to do the actual work. When it was
completed William Randolph Hearst im-
mediately purchased it outright for the
International Film Service, Inc. How
highly the Frohman Amusement Corpora-
tion appreciates “ Jaffrey ” may be gath-
ered by the following paragraph from a let-
ter, written by President Sherrill to Mr.
Hearst :
“ I have been watching feature produc-
tions for several years. I am firm in my
belief that ‘ Jaffrey ’ is the best balanced,
most consistently acted and cleverly staged
of any five-act picture of the past two
years. I heartily believe it will prove one
of the most profitable drawing cards ever
offered the exhibitor.”
When Mr. Locke wrote “Jaffrey” he
constantly had one man in mind as his
ideal of the character. That man is his
classmate and life-long friend, C. Aubrey
Smith. When Mr. Locke agreed to make
a motion picture scenario of “Jaffrey” he
stipulated that no other actor could play
“ Jaffrey.” His wishes, of course, were
carried out.
Mr. Smith, just before appearing in the
Is
enth hour, through the efforts of human-
itarians, who were convinced that he had
been unjustly convicted on the grounds of
circumstantial evidence. The story is from
the pen of William O. H. Hurst.
Another picture which Mr. Moss is con-
fident will create an impression, is the
screen presentation of Eugene Walter’s
marked success, “ Boots and Saddles.”
While in no sense a military drama of
the Shanendoah type, “ Boots and Sad-
dles,” the scenes of which are laid upon
the Mexican border to-day, is stirring to
the blood. It presents vividly and in a
timely way conditions as they exist on the
Rio Grande.
REVENUE REPORT SHOWS BOOST IN
THEATRE BUILDING
The preliminary report of the Com-
missioner of Internal Revenue, W. H. Os-
born, made to the Secretary of the
Treasury, shows that there was obtained in
taxes during the fiscal year ending June 30,
1915, under the so-called war emergency
revenue law of October 22, 1914, from thea-
tres, museums and concert halls, the sum
of $1,014,911.28, as against $789,997.07 dur-
ing the fiscal year ending June 30, 1915, an
increase of $224,914.21.
- 1358
MOTION PICTURE NEWS
Vol. 14. No. 9
ADE FABLES IN COSMOPOLITAN FOR
ESSANAY
President George K. Spoor of Essanay,
announces that he will shortly issue in one-
reel film the George Ade fables, now ap-
pearing in current numbers of the Cos-
mopolitan Magazine.
These fables are absolutely the latest
work from the pen of the famous Indiana
humorist. In magazine form they were
illustrated by John T. McCutcheon, the
famous cartoonist.
Essanay has been filming the Ade fables
for some years with increasing success. It
declares that the popularity of the unique
comedies has grown to such an extent that
they are now among the greatest selling
single reel offerings in the market. The
best players in the Essanay stock company
appear in them.
Warda Howard, featured in numerous
Essanay photoplays, has just completed a
fable, and Harry Dunkinson, well-known
Essanay comedian, is another star who is
now appearing in these offerings.
44 Seven Deadly Sins ” to be Title of First McClure Pictures
First Series of Five-Reel Feature Plays in Motion Picture History is Announced by
McClure’s — Will Consist of Seven Dramas
McCLURE production plans have
progressed so rapidly during the
few weeks, that McClure Publica-
last
tions feels warranted in lifting the veil
of secrecy that has covered the titles of
the forthcoming McClure Pictures; and
in making known the plan of production
the company authorized this statement :
“ The closing of contracts with McClure
Stars and the production of the pictures
in which they are to star is rapidly going
forward. Nance O’Neill and Charlotte
Walker have been added during the past
week to the McClure Program. These,
with Ann Murdock and Holbrook Blinn,
will appear in the first pictures of our
new superseries of seven five-reel dramas,
entitled ‘ Seven Deadly Sins.’
“ While issued as a series, each McClure
play will be complete in itself.
“ For instance, the first McClure play,
in which Ann Murdock, the Frohman star,
Lesser Takes Over More Pictures for Coast Exploitation
He Will Control the Clara Kimball Young Pictures from Selznick, and also “Purity” from
Mutual, for Pennsylvania, New Jersey, West Virginia, Indiana, Ohio and Kentucky
SOL LESSER has just assumed State
rights control of the Clara Kimball
Young films for the Pacific Coast, the Aud-
rey Munson “ Purity ” film for Pennsyl-
vania, New Jersey, West Virginia, Indiana,
Ohio, and Kentucky, “The Little Girl Next
Door,” in association with Leon D. Net-
ter for Pennsylvania, and the Australasion
rights of “ Where Are My Children ? ”
Lesser in the past has confined all his
activities to the Western coast, with the
exception of his exploitation of “ The
Ne’er-Do-Well,” which he bought outright
from Selig.
This feature is being marketed by the
V-L-S-E.
His deal with Lewis J. Selznick gives
him the five-year franchise to exploit the
Clara Kimball Young productions on the
Western coast.
Right in line with this he closed a con-
tract with President Carl Laemmle, of the
Universal Film Manufacturing Company,
for the Australasian rights of “ Where
Are My Children?” the preachment on the
subject of “ Birth Control.” Mr. Lesser
previously had the Pacific Coast rights for
this feature, and has seen fit to purchase
the Australasian rights at a cash figure.
With the purchase of the rights of “ The
Little Girl Next Door” for Pennsylvania,
Leon D. Netter figured in association with
Lesser, and by this arrangement Lesser is
enabled to get his first hold in the East,
and from Philadelphia as a centre to rad-
iate into the surrounding territory.
While these foregoing State rights pur-
chases were in the process of crystalliza-
tion be very quietly effected the arrange-
ment whereby he obtained control of Penn-
sylvania, New Jersey, West Virginia, In-
diana, Ohio, and Kentucky for the much-
talked of feature starring Audrey Munson
in “ Purity.” The business management of
this film as well as “ The Little Girl Next
Door,” will be handled by the Masterpiece
Film Corporation, with Leon D. Netter as
manager.
Thanhouser’s 44 King Lear ” Ready for Country’s Exhibitors
Frederick Warde, Noted Shakespearian Actor, Plays Name Part in Production of Bard’s
Great Tragedy — 2,000 Persons Employed in Making the Picture
|T DWIN THANHOUSER announces
•l— 4 that the Thanhouser Film Corpora-
tion’s Shakespearian production, Frederick
Warde in “ King Lear,” is soon to be re-
leased through the Pathe Exchanges.
Mr. Warde is one of the most noted
Shakespearian actors of this generation
and is famed throughout the United
States and Great Britain for his produc-
tions of notable plays.
“ That is really ‘ King Lear,’ wonderful
in every detail,” he said, after seeing the
film.
“ King Lear ” was directed by Ernest
Warde, son of Frederick Warde, who has
had long experience as an actor in his
father’s companies and as stage director
for Richard Mansfield. Ernest Warde plays
the part of the fool, in the Thanhouser
“ King Lear.”
Others in the supporting cast are:
Lorraine Huling, Wayne Arey, J. H. Gil-
mour, Hector Dion, Edwin Stanley and
Boyd Marshall.
More than 2,000 persons were employed
in the making of this Shakespearian play,
which follows faithfully the original
story. Mr. Warde and Ernest Warde
spent many days in libraries studying rare
histories in order that in no detail should
the production err.
“ I unhesitatingly state,” says Frederick
Warde, “that in the film version of King
Lear there is no anachronism, no action
and no setting that could be criticized by
the most captious student of Shakespeare.
I do not believe it is within human
capability to produce a more historically
correct version of ‘ Lear.’ ” Details of re-
lease will be shortly announced.
is to appear is called ‘ Envy.’ The
second one, in which Holbrook Blinn is the
most important player, is called ‘ Pride/
Charlotte Walker is to play ‘ Sloth,’
Nance O’Neil ‘ Greed,’ and so on until all
of the Seven Deadly Sins have been por-
trayed on the screen. The continuity of
interest is further strengthened by the
appearance in each play of a pair of
young lovers played by these sterling
young actors, George Le Guere and
Shirley Mason.
“ Each play is to be complete in itself
and will stand on its own feet, but all
seven form a group that can be advertised
together.
“ In these days the producer of pictures,
in spite of his high standards and other
advantages in production, and his knowl-
edge of publicity methods and values, can-
not afford to spend a hundred thousand
dollars to tell the people about a picture
that may earn him profits of ten thousand
dollars. He can, however, do what Mc-
Clure’s is doing with ‘ Seven Deadly
Sins,’ the first pictures to be written, pro-
duced and exhibited under the McClure
trade-mark.
“ No one of these plays, although each
is a magnificent production, would be big
enough to justify a national advertising
campaign, but all seven taken together are
bigger from a financial standpoint than
any spectacle or serial picture and can be
advertised everywhere.
“ We expect, through our advertising
campaign in magazines, trade papers and
newspapers, to insure the success of these
pictures at the very beginning of the cam-
paign. Before these pictures reach the
theatres in the big cities, the people will
not only know that the productions are up
to the established McClure quality and
that they are played by stars gathered
from all the best picture programs, but
they will know all about the pictures them-
selves, what they are about, what lessons
they are trying to teach, whether they want
to see them themselves and whether they
want their children to see them. Thus
we expect to assure the man who ex-
hibits the pictures of an absolutely certain
attendance at his theatre and to be able
to guarantee the public against the evil
results of indiscriminate theatre going.
“ The motion picture of the future is
to be the advertised picture.”
To facilitate immediate production, Mc-
Clure’s has arranged with Thomas A.
Edison, Inc., for the use of their studios
in the Bronx, where strangely enough the
first of all the serials “ What Happened
to Mary ” was produced, with Mary Fuller
in the title role, from stories published in
one of the McClure publications. Director
Richard Ridgely, assisted by Director
Crossland, are now actively at work on
McClure Pictures, the entire studio being
given over to McClure work. It is stated
that so long as the supply of studio space
around New York City exceeds the de-
mand, McClure’s will take no steps to
erect a new studio of their own. Several
propositions are under consideration for
the use of studios in California for the
winter work of the McClure organization.
September 2, 1916
1359
MOTION PICTURE NEWS
Adams Express in Boston Form Special Film Department
Action Follows Conference with Exchange Managers, Who Complain of Errors in Shipping
and Receiving of Film in That Vicinity
ATTRACTIVE ONE-SHEETS OF MISS
YOUNG ISSUED BY SELZNICK
That the posters and other advertising
matter for the new Clara Kimball Young
Film Corporation productions are to be of a
high grade is apparent from the quality of
the one-sheet that Lewis J. Selznick is
sending all contract exhibitors. These one-
sheets are designed for placement in thea-
tre lobbies in advance of the actual adver-
tisement of the date when Miss Young will
appear in “ The Common Law.”
Fac-simile of the Announcement One-Sheet
In composition and color these one-sheets
are exceptionally attractive. The design is
by Rodney Thompson, an illustrator of
note, and the general color scheme is a
delicate French gray with the portrait head
of Miss Young in strong, vivid coloring.
In the lower right hand corner is seen the
figure of an announcer making his bow to
the public.
In addition to these one-sheets there will
be four new styles of one-sheets, two kinds
of six-sheets, and three kinds of twenty-
four-sheet stands. Novelty heralds and
half-sheet cards will be provided in great
quantities.
HELEN WARE IS CAST FOR LEAD IN
“GARDEN OF ALLAH”
Helen Ware, the noted actress, has been
engaged by William M. Selig, president of
the Selig Polyscope Company, to take the
leading feminine role in “ The Garden of
Allah,” the production of which spectacular
film drama has been started at Los Angeles,
Cal., by Director Colin Campbell. Miss
Ware has left New York City for the Selig
Pacific Coast studios.
Helen Ware is one of the most versatile
and best known of American actresses.
She made her debut in “ The Little Min-
ister ” in support of Maude Adams, and
later took important roles in “ An Ameri-
can Gentleman,” “ Under Two Flags,” and
“Quo Vadis.”
She has starred in “ The Third Degree,”
“ The Price,” and “ Within the Law,” and
was a member of the famous all-star cast
in the New York revival of “The Cele-
brated Case.”
OWING to the many errors in the ship-
ping and receiving of films in Bos-
ton and that vicinity, the managers of the
different exchanges of the various produc-
ing and distributing companies, have held
a number of conferences recently with the
general manager of the Adams Express
Company, resulting in the establishment of
a new department in the express offices,
and which, during the past month, has
practically eliminated the troubles that ex-
isted before.
After hearing the stories of the different
exchange managers it was decided by the
express companies to make a separate de-
partment for the receiving and sending of
all film, in which three men were placed
and orders given to them to attend to
nothing else. This hearty co-operation has
made it possible to eliminate ninety-five
per cent, of the trouble. The same prac-
tice has been installed by all express com-
panies and the troubles of the exchange
shipping department are diminishing at the
present time.
George K. Robinson, the publicity di-
rector of the Famous Players Film Com-
A $300, 000 corporation headed by some
of the most influential business men
in Jacksonville, Florida, is the latest to
enter the motion picture producing field
■in the South. The new company which
will be known as the Southeastern Film
Corporation, has secured a charter to
operate under the laws of Florida and will
besides producing pictures in Jacksonville,
operate a string of motion picture theatres
in the states of Florida, Alabama and
Georgia, and release films produced by the
leading manufacturers of the world.
The studios company . will be in charge
of Richard Garrick, and will be operated
under the name of the Garrick Studios
Company; The organization will not be
affiliated with any other motion picture
producing company, but will rent stage
space to all visiting producing companies
who come to Florida periodically to make
pictures.
The directors of the Southeastern Film
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“NEWS” PROJECTION WRIN-
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KLES HELP HIM
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Motion Picture News,
m
Gentlemen :
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I would rather have Motion Pic-
H
ture News than all the other picture
H
trade papers combined, because I
1
get all the information in the
H
“ News ” that I require, and further-
M
more, am guided by it. I have re-
n
ceived some valuable information
n
from your projecting department
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that has enabled me to run my ma-
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chine better than ever before.
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Yours truly.
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Clifford Smith,
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National Theatre,
§§
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pany of New England, distributing Para-
mount pictures, has communicated the in-
formation and the mode of procedure rela-
tive to this department, to all of the Para-
mount exchanges throughout the country,
in an endeavor to have the system inaugu-
rated in all communities, thereby remov-
ing existing complications in other sections.
In speaking of the troubles, Mr. Robin-
son said, that upon visiting the South Sta-
tion in Boston, the managers found all
kinds of miscellaneous freight mixed up
with films and even found combustible
goods such as gasoline, celluloid, and cot-
tons and things of that nature, mixed in
with the cans containing pictures. All of
which was unknown to the state and city
fire commissioners.
The film men argued that since the fire
authorities exacted so many things from
the exchange for fire safety, that it was
unreasonable the same conditions should
not be complied with by the express com-
pany, and the manager of the express com-
pany readily saw the force of the argu-
ment and gave the complaint immediate
adjustment.
Corporation are as follows: Richard Gar-
rick, formerly supervising director of the
Gaumont Company in Jacksonville; J. E.
T. Bowden, Mayor of Jacksonville; Judge
H. B. Phillips, Judge of Duval County,
Florida; W. R. Carter, editor of the
Florida Metropolis ; W. L. Whitehead,
owner of the Republic theatre ; W. S.
Hilands, president of the Florida Soft
Phosphate and Lime Company; John T.
Alsop, Jr., president of the City Council
of Jacksonville, and one of the most prom-
inent real estate operators in that city;
James R. Collins, treasurer of the Florida
Abstract and Title Insurance Company,
and Forest Lake, president of the Seminole
County Bank, of Sanford, Florida.
The company have negotiated for the
purchase of a large number of motion pic-
ture houses throughout the state, and will
immediately start operation. Land for the
erection of the large studios at Jackson-
ville, capable of taking care of twelve pro-
ducing companies at once, has been secured
and work on the buildings will be started
at once. Richard Garrick has received let-
ters from a large number of producers in
New York, who declare the erection of
suitable studio arrangements in Jackson-
ville will be of great benefit to the mo-
tion picture industry, as with Jacksonville
only twenty-seven hours from New York
they can send companies South for pic-
tures, whereas under the present arrange-
ments a trip to California takes from five
to six days.
E. T. Hollingsworth, Jr.
MUTUAL IN CLEVELAND CHANGES
QUARTERS
The Mutual Film Corporation, Cleveland,
removed last week from 108 Prospect ave-
nue, S. E., to the second floor of the Bel-
mont Building, 750 Prospect avenue, S. E.
Southeastern Organized to Make Film and Run Theatres
Influential Business Men of Jacksonville, Fla., Form $300,000 Company — Richard Garrick
Formerly with Gaumont, Interested
1360
MOTION PICTURE NEWS
Vol. 14. No. 9
Peggy Coudray (Universal)
tures.” Miss Coudray at one time was a
dancer on the legitimate stage, and her
skill aided her very much in this produc-
tion, as in one of the scenes she was re-
quired to do a dance in her bare feet.
44 The Crisis ” Is a Spectacular Photodrama from Selig
The Picture Follows All the Details of the Churchill Novel Dealing with the Civil War
in American History — Fidelity to Locale Observed in the Film
Preparing to Take One of the Scenes for the Selig Production of “The Crisis”
in the Historic City of Vicksburg, Miss.
f<THE CRISIS,” written by Winston
Churchill, has been filmed as a
spectacular film drama in twelve reels by
the Selig Polyscope Company. The pro-
duction will be released in the near future.
William N. Selig considers “ The Crisis ”
one of the most elaborate and expensive
film dramas ever made in this country.
Starting with “ The Coming of Colum-
bus,” perhaps the first multiple reel feature
film play ever released and which won for
Mr. Selig a decoration from the Vatican
at Rome, there followed such successful
feature plays as “ Cinderella,” “ The Spoil-
ers,” “ The Rosary ” and “ The Ne’er-Do-
Well.” And now comes “The Crisis.”
Another interesting innovation in con-
nection with “ The Crisis ” is that there
is not a single detail in the film but that
closely follows Mr. Churchill’s great book,
dealing with the crisis in American his-
tory. Also, a majority of the scenes are
filmed on historic ground, in localities
called for in the book, including St. Louis,
Mo., and Vicksburg, Miss.
The battle scenes in “ The Crisis ” en-
gaged the services of the entire member-
ship of the Mississippi National Guard, in-
cluding officers, who staged the siege and
defense of Vicksburg right on the ground
where the historic engagements occurred
over half a century ago. Although thou-
sands of men, horses and equipment are
engaged in the scenes of Civil War battles,
yet these scenes are but a small part of
the drama and are just sufficient to carry
along the logical action.
Veterans of the Civil War, both Federals
and Confederates, together with their sons
and daughters, will be greatly interested in
this faithful reproduction of historical en-
gagements and with the real fortifications
used in Civil War times. Historical
scenes in and near Vicksburg, including
the Vicksburg court house and the slave
market, are shown in all historic detail.
Beautiful Southern homes, right in the
heart of the romantic Southern country
so frequently described in the book, are
shown, together with the historic Carvel
homestead.
Not the least important item in connec-
tion with “ The Crisis ” is the introduction
to filmland of a new Abraham Lincoln,
enacted by Sam D. Drane. Drane’s char-
acterization of Abraham Lincoln is said to
be both dignified and convincing. Even
Lincoln’s old dispatch box was loaned by
the War Department for this Selig film
play, which but proves the care that was
taken in having every detail of the drama
correct as to atmosphere and history.
The cast for the play includes George
W. Fawcett as Judge Silas Whipple, Matt
B. Snyder as Colonel Carvel, Bessie Eyton
as Virginia Carvel, Thomas Santschi as
Stephen Brice, Eugenie Besserer as Mrs.
Brice, Frank Weed as Eliphalet Hopper,
Marshall Neilan as Clarence Colfax, Cecil
Holland as General Sherman, Sam D.
Drane as Abraham Lincoln, Will Machin
as Captain Lige Brent, Leo Pierson as Jack
Brinsmade, and others. Every member of
the cast was selected with the historic type
in view.
Colin Campbell was selected by Mr. Selig
to direct the production. It will be recalled
that Mr. Campbell produced “ The Spoil-
ers,” “ The Rosary ” and “ The Ne’er-Do-
Well.”
“ The Crisis ” will be produced with a
special musical score that is now completed
by one of this country’s foremost musi-
cians. An unusual publicity campaign is
being planned and the presentation of this
film will in every way be in just accordance
to its artistic worth.
Announcement of the release plans for
“ The Crisis ” will be made in the near
future by Mr. Selig.
“A FOOL AND HIS FRIEND” FROM
“V” ON SEPTEMBER 2
“ A Fool and His Friend,” the Vitagraph
Broadway Star FeatuVe on the General
Film program for Saturday, September 2,
was produced by Director William Wolbert,
with a cast of players of Vitagraph’s Coast
Division headed by Webster Campbell, Cor-
inne Griffith, Jack Mower, Louise Owen,
Otto Lederer, and George Davis.
“ The Fair Fare ” is a single part com-
edy, which tells how a newly-married wom-
an gets her husband to take her sightsee-
ing, in and around Seattle. Many scenes
showing: The harbor of Seattle, Mount
Rainier, North Pacific Highway, and other
places of interest are depicted. The pho-
toplay was written and produced by Fred-
erick Hiller.
A comedy, “Love and Trout,” from the
Bay Shore Studio, makes up the balance
of the week’s releases. It comes from the
pen of Josephine Lovett, and was photo-
graphed under the direction of John Rob-
ertson. Shirley Moore as a special game
warden gains the consent of an objecting
father to the marriage of his son, William
Lytell, Jr., plays the part of the son.
Thomas Keog as the father and Julia Dod-
son as his ward assists in the laugh-mak-
ing.
PEGGY COUDRAY IS STAGE DANCER
GRADUATE TO THE SCREEN
Peggy Coudray of Universal City plays
a leading role opposite William V. Mong,
in his production of “ Maybelle of the Pic-
September 2, 1916
MOTION PICTURE NEWS
1361
STEINER GETS RIGHTS TO “PHILO
GUBB " STORIES
William Steiner, general manager of the
Serial Film Company, who has just com-
pleted the supervision of “The Yellow
Menace,” has secured through Mrs. C. C.
Wilkenn all photoplay rights to Ellis
Parker Butler’s famous “ Philo Gubb,” the
Rising Sun Correspondence School Detec-
tive in Twelve Lessons, which will shortly
appear in two-reel releases. Pierce Kings-
ley of the K & R Film Company will pic-
turize and direct the productions, with Ed-
win Stevens in the title role, supported by
Harry McKee, Tiny Marshall, Marie Tra-
dore, George Trimble, James O’Neill,
Charles Hartley and other well known
artists.
Metro Officials Guests of Honor at Consolidated Dinner
Event Comes Off at the Hotel Traymore, Atlantic City, N. J., and Represents an Aggregate
Capital of $40,000,000 — Goebel Pays Tribute to Erb
one of the features was a private showing
of the first two episodes.
Stain Mystery,” the sixteen-episode serial
with Maurice Costello and Ethel Grandin in
the leading roles, was host through O. E.
Goebel, its president, at a banquet given
last Saturday evening in the Belvedere of
the Hotel Traymore, Atlantic City, N. J.
The guests of honor, representing an ag-
gregate capital of forty million dollars,
were the officials and exchange managers
of the Metro Pictures Corporation, who
are handling the distribution of “ The
Crimson Stain Mystery.”
More than fifty guests were present, and
Cabanne Will Begin Bushman-Bayne Series in September
Dean of Producers Associated with Griffith Will Direct the Metro Stars in a Serial, Yet
Unnamed, of Fourteen Episodes in Two Reels Each
W- CHRISTY CABANNE, for seven
• years associate director with D. W.
Griffith, who has signed a long time con-
tract with the Metro Picture Corporation,
as announced in Motion Picture News
last week, will begin work early in Septem-
ber directing Francis X. Bushman and Bev-
erly Bayne in their new serial, as yet un-
named, which will be released by Metro in
fourteen episodes in two reels each. Di-
rector Cabanne, who is in Los Angeles, will
leave for the East immediately.
ing and sight-seeing. In 1908 he returned
to New York and obtained a position on
the stage, first appearing with Laura Nel-
son Hall.
From the beginning Mr. Cabanne was
successful on the stage and he played
prominent roles with Wilton Lackaye,
Charlotte Walker, Orrin Johnson, Hattie
Williams, and other noted stars on the
stage. He went into motion picture work
in 1910, playing leading roles with the old
Biograph company. Subsequently, he ap-
peared with the Majestic, and assisted in
the direction of pictures there. From the
Majestic he joined the Fine Arts forces,
and afterwards went with Director Griffith
to Triangle.
Among some of the best known features
produced under the direction of Mr. Ca-
banne are “ The Great Leap,” “ The Out-
law’s Revenge,” “ The Absentee,” “ Lost
House,” “ Enoch Arden,” “ The Martyr of
the Alamo,” “Double Trouble,” “The
Failure,” and others.
At the conclusion of the Bushman-
Bayne serial Director Cabanne will pro-
duce five-part Metro features in which this
stellar combination will be starred. Mr.
Cabanne is now working in Los Angeles
on the final scenes of “ Diana of the
Follies,” in which Lillian Gish is starred.
W. Christy Cabanne
Director Cabanne, like D. W. Griffith, is
still a comparatively young man, but is
dean of the producers associated with
Griffith. Mr. Cabanne produced the first
Mutual masterpicture, “ The Great Leap.”
He was also selected to make the first Tri-
angle feature, “ The Lamb,” with Douglas
Fairbanks in the stellar role. This was Mr.
Fairbanks’ debut in motion pictures.
Director Cabanne was born in 1888, and
was educated at St. Rose Academy and the
Culver Military School, at Culver Lake, In-
diana. After his graduation from there he
went into the United States Navy, where
he served several years. For a time he
traveled through South America, prospect-
Carrying out the basic idea of the serial,
the color motif of the decorations was
crimson. The menu, an elaborate affair,
was printed on crimson paper, and the
special lighting effects, table decorations,
etc. were of the same hue.
The toastmaster was Arthur James, di-
rector of publicity of the Metro Pictures
Corporation.
The principal speakers were : O. E.
Goebel, president of the Consolidated Film
Corporation, and host, and Richard A.
Rowland, president of the Metro Pictures
Corporation. Mr. Goebel said in part:
“You must admit without reservation that
THOMAS MEIGHAN RETURNS TO
LASKY STUDIOS IN HOLLYWOOD
After a vacation of several weeks, in-
cluding a trip to New York, Thomas
Meighan, leading man of the Jesse L.
Lasky Feature Play Company, has returned
to the studios of that concern at Holly-
wood, California, to begin work at once
on a new production in which he will be
featured.
The next photoplay in which Mr.
Meighan will be seen, however, is “ The
Storm,” in which he appears with Theo-
dore Roberts in the principal support of
Blanche Sweet.
During his stay in New York Mr.
Meighan was entertained by some of his
former associates at the Lambs’ Club.
Before joining the Lasky Company more
than a year ago Mr. Meighan was well
known on the stage, having appeared in
leading roles in support of some of the
most famous American stars.
O. E. Goebel
Ludwig G. B. Erb, my associate and treas-
urer of the company of which I have the
honor to be president, is the best known
technical expert in the world. Mr. Erb’s
genius and untiring efforts are due the
many amazing photographic innovations
with which ‘ The Crimson Stain Mystery ’
is replete, among which may be mentioned
the showing of the crimson stain in the
eyes of the arch-criminal, from which this
serial gets its name.”
The arrangements for the banquet were
under the personal direction of S. G. Slad-
din, director of publicity of the Consoli-
dated Film Corporation.
Among those present were : Richard A.
Rowland, Joseph W. Engel, I. Lawrence
Weber, Harry J. Cohen, C. K. Stern, E.
H. Saunders, W. E. Atkinson, Henry
James, J. Robert Rybin, and Dr. O. N.
Meiser— all of the New York offices of
Metro ; J. H. Tooker, J. A. Gausman, Louis
B. Mayer, Boston ; J. A. Fitzgerald, De-
troit; Joseph Skirboll, Chicago; O. N.
Davies, Minneapolis ; O. J. Gunnell, Chi-
sago; John D. Clark, Philadelphia; L. M.
Day, Washington, D. C. ; R. M. Watkins,
Chattanooga; Herman Jans, New Jersey,
and Carl C. Bugbee, New Orleans.
1362
MOTION PICTURE NEWS
Vol. 14. Not 9
Clara Kimball Young, Conway Tearle and Paul Capellani in Three Typical Scenes from the Film Version of Chambers’ “ The Common Law
UNIVERSAL ADOPTS DAYLIGHT CON-
SERVATION POLICY FOR STUDIOS
AND OFFICES
Beginning September 1, 1916, the Uni-
versal Film Manufacturing Company will
adopt the daylight conservation plan now in
force in Germany and other European na-
tions. Employees will report at 8 A. M.
instead of at 9 A. M., and will quit work
at 4.30 P. M. instead of at 5.30 P. M.
The saving on electric light bills both
at Universal City, Cal., where the moving
picture company’s plant is located, and in
the New York offices of the concern at
1600 Broadway by the installation of the
plan is expected to amount to thousands
of dollars each year.
The saving will be marked especially in
the winter months. At 5 o’clock of a win-
ter’s evening the office buildings of New
York particularly in the Wall street dis-
trict, present a picturesque sight with their
thousands of illuminated windows gleam-
ing out in the winter’s twilight. But such
an electrical display, it has been estimated,
costs New York office tenants, in the dis-
trict below Fulton Street alone, approxi-
mately $38,000 each evening.
ROLIN COMPANY WILL HAVE MORE
ROOM
The Rolin Company, makers of the Pathe
“ Luke ” comedies, are moving from Holly-
wood to their original location on the high
hill between Los Angeles and Hollywood.
The new home is being gone over care-
fully, new wiring for lights, projectors,
etc., being put in, and a large enclosed
stage is under construction.
The building which is now to be used for
offices and dressing rooms is an old-
fashioned mansion which has long been one
of the landmarks of the city. The new
studio will be ready for occupancy within
two or three weeks when a third company
will be put on.
MIX COMEDIES COME TO A CLOSE
The Selig series of Tom Mix Western
comedies closed with “ Taming Grouchy
Bill,” released in General Film service Sat-
urday, September 9. One Western comedy
was released weekly for ten weeks. Ex-
hibitors exploiting this series, each play
complete in itself, report excellent business.
All these comedies can be booked through
General Film service.
44 The Common Law,” With Miss Young, Is in the Cutting Room
Director General Capellani “Shot” Closing Exteriors for the Picture in New Jersey Last
Week — Situations Hinted at in the Novel Are Developed in the Picture
T HE first of the new Selznick pictures, numerous episodes and situations only
I the presentation of Clara Kimball
Young in a film version of Robert W.
Chambers’ universally popular novel, “ The
Common Law ” was finished last week and
the work of assembling and cutting the
film has begun. Director General Albert
Capellani and his company “ shot ” the
closing exterior scenes on a location near
Morristown, N. J., Monday and Tuesday,
and unless the necessity for a retake should
unexpectedly develop the camera work is
complete. M. Capellani is most enthusiastic
over the results of the last six weeks work.
It is expected that in its final form “ The
Common Law ” will be issued in six-reels.
There is a possibility that it will be offered
in two complete editions, one of six and
one of nine reels, the latter for special
showings in the big theatres.
In adapting the story to the screen, M.
Capellani has retained all its essential inci-
hinted at in the novel. A great deal is made
of the earlier happenings in the heroine’s
life before the story in the book begins,
with special stress on her experiences in
theatrical work.
The love interest in the picture is de-
veloped by Miss Young and Conway Tearle,
who plays the role of Kelly Neville, the
artist. Paul Capellani, who has been seen
opposite Miss Young in several of her pic-
tures, plays the “ heavy ” part of Querida,
the third corner of the story’s triangle.
With “ The Common Law ’ out of the
way, Miss Young will begin at once upon
the “ Foolish Virgin,” an adaptation of
Thomas Dixon’s widely read novel of the
same name. The cast for this second pro-
duction is nearly complete and M. Capel-
lani’s assistant directors have already pre-
pared some of the interior settings so that
there will be no delay in starting the pro-
dents and characters with the addition of duction.
Rialto Denies Contract With Any Distributor
Right to Its Films in Europe, Australia and South America Will Be Resreved for Sale to
Independent Buyers — Goldburg May Market Through Program Company
THE statement has been circulated with
some appearance of authority that the
Rialto Film Corporation, financed by
Detroit capital, and of which Jesse J. Gold-
burg is vice-president and general man-
ager, has contracted to release its future
output of features through one of the
larger distributing or program concerns.
Mr. Goldburg denies the statement and said
that although negotiations had been pend-
ing and are still pending with two pro-
gram releasing concerns for a series of
features, that no contract has yet been en-
tered into and that he could not tell at
this time as to whether the productions of
the Rialto Film Corporation will be dis-
posed of before or after their completion.
Rialto Film Corporation have determined
that whatever disposition is made of their
future feature' releases for the United
States and Canada that in any event they
will reserve the European, Australian and
South American rights for sale to inde-
pendent buyers.
1 This policy has been adopted largely be-
cause of the inability of many American
feature program concerns to properly ex-
ploit their features in foreign countries.
A careful investigation and canvass of the
situation has convinced the management of
the Rialto Film Corporation that buyers in
foreign territories are in a better posi-
tion to exploit American productions and
to pay higher prices than if the rights are
controlled through an American releas-
ing concern.
This course has been followed with the
initial production of the Rialto Film Cor-
poration, “ The House of Mirrors,” and
will continue indefinitely.
PATHE EXCHANGES RECEIVE
BONUSES
One reason why Pathe’s branches report
such splendid business is that twenty of
them have just received bonus checks.
Here are the lucky ones : New York,
Newark, Philadelphia, Cleveland, Wash-
ington, Cincinnati, Detroit, Wilwaukee, St.
Louis, New Orleans, Dallas, Kansas City,
Omaha, Des Moines, Denver, Salt Lake
City, Los Angeles, San Francisco, Port-
land and Seattle.
September 2, 1916
MOTION PICTURE NEWS
1363
“ The * News ’ wishes to include under this heading novel advertising ideas, successful schemes in management, decoration and equip-
ment of the theatre — everything in fact done by the exhibitor to stimulate his trade. We invite every exhibitor to send for publi-
cation the successful ideas that he has worked out, also to come to us for suggestions or information. Address the Editor.”
Posters Are Not Expected to Tell Everything About a Picture
AN extraordinary announcement has
been made by an exhibitor respect-
ing the value of posters, in which he says :
“ It has long been an established fact
that persons observing a poster in front
of a theatre seldom have any idea as to
whether the picture which it seeks to ad-
vertise will satisfy or please them.”
Mr. Fuller, Angeta Theatre, in a recent
issue of the Alexandria (Ind.) Tribune,
states that “ The average picture or name
on a poster suggests nothing except in cases
of well-known plays or books. It is also a
fact that large posters suggest cheapness
or quantity rather than quality, and that
they distract rather than attract trained
photoplay fans.
“ Manufacturers of pictures have real-
ized this fact, and have tried all sorts of
designs for posters but without avail. Ex-
hibitors owning the best theatres ex-
pressed their disapproval and asked for
small neat posters, and as a result the large
producers of photoplays have discontinued
the printing of full-sized posters.
“ I noticed a young man one evening
come and look at the posters. He turned
away with the remark that ‘ they don’t look
good to me.’ In a little while a friend came
along, and insisted that he should go in
with him. The objection was raised that
he did not care to see the picture, his friend
insisted, however, and they went in.
“ When the young man left, he stopped at
the ticket window, and said : “ I am glad I
came in.” The exhibitor goes on to say,
that he knows of many such instances as
the above, and that as a general rule the
best pictures are accompanied by the small-
est poster display. We cannot say that we
agree with Mr. Fuller’s statement, and we
fancy that he has not realized the full
meaning of poster advertising. It cannot
be expected that any poster will drag pa-
trons into a theatre by main force. A pos-
ter is an announcement or reminder that a
particular picture will be shown on a spec-
ified date at a certain theatre. If the ex-
hibitor showing the picture is a live man
he will be controlling a house organ in
which he has stated very fully the story,
cast and general resume of the pictures he
proposes showing. Provided that the house
organ is well got up, it will be read by
every patron who should receive a copy
when entering or leaving the theatre. It
is here that a patron is first apprised of
the coming week’s programme. Forthcom-
ing productions are discussed, and curios-
ity leads them to read the synopsis. The
film may be adapted from a certain novel
with which they are familiar, or it may fea-
ture a well-known star whom they enjoy
seeing. They tentatively agree to see the
coming picture, nevertheless they are hu-
man and may forget. Your house organ
has done its duty up to this point, and the
bill poster commences the function for
which it is intended, that is a “ reminder,”
so that no matter where your patrons may
be you are constantly talking to them of
the production they intend seeing at your
theatre.
The National Biscuit Company, Wrig-
ley’s or Willie’s Overland do not use pos-
ters with the idea that people will walk into
any store after merely reading their ad-
vertisements and buy a car, a biscuit, or a
pocket of gum ; their advertisements are
“ reminders ” and nothing else, neverthe-
less it is the “ reminder ” which is con-
stantly bringing grist to the mill.
“CHILDREN’S HOUR ” BRINGS JUVE-
NILE PATRONS TO THEATRE
RIGHT ON THE MINUTE
Following out the idea of the “ Chil-
dren’s Hour,” Howard S. Clemmer, of the
Clemmer Theatre, at Spokane, Wash., has
Made up Expressly ■ for Kiddies
The Cover of the Clemmer’s Unique “ Kiddies ”
Program
inaugurated a number of unique and at-
tractive means of pleasing the children who
attend his children’s performances. The
cleverest of them all is the distribution of
a twelve-page book, called the “ Klemer
Klink Book,” consisting of twelve pages
and a cover, attractively designed and filled
with very clever poetry for the children.
The first week, the cover is given to the
children, on which is a picture of Klemer
Klink, a new kind of a “ woofen-puf-like-
pelliken.” Each week the child purchasing
a ticket is given another page until the
whole is distributed. Clasps come with
the cover, and the additional pages can be
put together.
One of the Inside Pages of the Booklet
But with the end of the thirteenth week
does not come the end of the plan. Then
Mr. Clemmer offers a prize of a season
pass to any child who will write an essay
of 100 words on “ Why I Like the Clem-
mer,” and return it to him accompanied
by the Klemmer Klink Book.
Contestants in the essay contest must be
between the ages of 5 to 12 years, and all
contestants have their books returned.
The winner of the prize is announced on
the fourteenth week, the announcement
being made on the screen.
“ I have accomplished great things with
the children of my city,” Mr. Clemmer
said, “ as the parents of the children realize
that I have the interest of the children at
heart, and would not put on the screen any
kind of a picture that the smallest tot
could not go to see and go home and tell
mother that they had the time of their
young lives. It’s the greatest performance
of each week, and it is surprising how
1364
MOTION PICTURE NEWS
Vol. 14. No. 9
many mothers and big sisters and big broth-
ers come to that single performance.
“ It’s on a Saturday morning, but I do
the business of a Saturday night perform-
ance. Three times I have been compelled to
raise my order for Klemmer Klink Books,
and as soon as that idea is over, there’ll
come another that’s better yet.”
“ HULDA FROM HOLLAND ” MAKES
BOX OFFICE RECORD IN LOS
ANGELES
Los Angeles photoplay theatre patrons
and exhibitors consider the Mary Pickford
subject, “ Hulda from Holland,” to be
this actress’ best picture since the release
of “Tess of the Storm Country,” and the
receipts of the Woodley theatre for the
run bears out the statement that this late
Pickford release is a big drawing card.
The film broke all admission records at
the Woodley, despite the hottest weather
of the Summer. The attendance was
greater than at any time since the opening
of the house, more than three years ago.
The previous record was made by the Mar-
guerite Clark subject, “ Mice and Men,”
shown in January.
Manager R. W. Woodley originated a
very novel front for the theatre during
the showing of this Pickford subject. The
ticket booth was transformed into the
lower portion of a windmill, and the entire
lobby was covered with blue and white
paintings suggestive of the subject. A
small motor operated the windmill. This
unique lobby display, and the attractive
lighting system on the front of the thea-
tre, drew many people to the house.
BOOK STORE COOPERATES WITH
THEATRE
When the Strand, Buffalo, N. Y., pre-
sented “ The Call of the Cumberlands ”
Manager Edel arranged with the leading
book store, the Otto Ulbrick establishment,
for a whole window display of the book, in
the middle of which display was a large
oil-painted card telling of the showing of
the play at the Strand and advising the
reading of the book and then seeing the
play in film form. The window attracted
much attention.
CIRCUS PARADE ADVERTISES “PEG”
OPENING
C. C. Boyes, of the Elite, Hebron, Neb.,
advertising the first episode of “ Peg o’ the
Ring,” arranged a parade three blocks long.
Artificial animals, clowns, a circus band,
big floats and a pretty miss on horseback,
with plenty of banners and signs, attracted
a lot of attention.
Now, according to Boyes, Hebron is
hanging breathless from one picture to
another.
SHOWS PICTURES OF MILITIAMEN IN
THEIR HOME TOWNS
Here’s your real live wire exhibitor and
his name is Barrett — Guy Barrett, manager
of the Belvedere Theatre, Lynchburg, Vir-
ginia. Why is he a live wire? What has
he done to qualify for membership in the
“Live Wire Club?” Well, if you’ll lend
your ear, here’s the secret. When the two
military companies from Lynchburg were
ordered to Brownsville, Texas, from the
mobilization camp in Richmond early in
July, Barrett, who is a former cameraman,
conceived the idea of paying the boys a
visit after they had grown accustomed to
camp life and taking their pictures for the
benefit of their relatives and friends in
Lynchburg.
When the first film was shown the big-
gest business the Belvedere theatre has ever
enjoyed was done. Barrett will remain on
the border several weeks and send a new
picture to Lynchburg each week. He is
also filming other Virginia militia and will
sell the film to one theatre in each city.
GIRL USHERS DRESSED AS CARMEN
IN RUN OF FOX “CARMEN”
The Fox production of “ Carmen ” was
run for a week recently by manager Hector
Quagliotti of the Colonial theatre in Van-
couver, B. C., with admission raised to
25 cents, and capacity business was done
throughout the engagement. As an innova-
tion in Vancouver theatres, the young lady
attendants were dressed in the garb of
Carmen, and caused a great deal of favor-
able comment by patrons.
For the first time in the history of Van-
couver, Mr. Quagliotti, has kept every pic-
ture on for a full week, and states that
since the inauguration of this service his
attendance has increased fully fifty per
cent. Extensive use has been made of the
newspapers in calling attention to the at-
tractions, and a large wagon covered with
posters and banners has also been used.
THEATRE PROVIDES UMBRELLAS
FOR PATRONS
An innovation, notable among the efforts
of exhibitors to attract patrons to their
theatres, is that effected last week by the
Hamilton theatre, Yonkers, which shows
V-L-S-E features.
The management found itself stumped
on several occasions recently when patrons
were marooned in the theatre by sudden
thunder showers. The effect of these
showers on attendance became marked.
Last week, however, the manager of the
Hamilton bought up a large supply of
umbrellas and had large posters printed to
the effect that patrons could have umbrel-
las when it rained by applying at the box
office. Slides reading to this effect were
also thrown upon the screen.
The result has been that the falling off
in attendance has not only been made up,
but gains have been shown almost daHy.
DRY CLEANING ESTABLISHMENT
GIVES AWAY THEATRE TICKETS
A dry cleaning concern, acting in con-
junction with motion picture theatres of
Springfield, Ohio, gives an admission ticket
with each order for pressing and cleaning
that amounts to at least one dollar.
September 2, 1916
MOTION PICTURE NEWS
1365
Looking Ahead With The Producers
Four Special Features from, Universal During the Week of
August 28; First Is “ The Folly of Desire a Red Feather
FOUR special features are to be released
on the Universal program during the
week of August 28. First comes the five-
reel Red Feather, “ The Folly of Desire,”
written by Alice and Claude Askew and
Edward Hurnblauch and produced by
George Loan Tucker. “The Terrible
Turk ” is a story of the South African
veldt and the Kaffir country.
Next in importance is a Universal special
feature, with Carter De Haven, “ He Be-
comes a Cop,” a two-reel episode of the
“ Timothy Dobbs-That’s Me ” series. The
latest episode was written and produced by
Wallace Beery. Besides Mr. De Haven,
Robert Milash and Margaret Whistler
also play prominent roles. In this episode
Timothy has some amusing adventures in
a moving picture studio.
Third in the list of Universal Special
Features for the week is Ella Hall in “ The
Heart of a Show Girl,” a two-reel drama
of stage life written by Bess Meredyth and
produced by William Worthington. Frank-
lyn Farnum appears in support of Miss
Hall and the cast also includes Mrs. Muir
and Helen Wright.
The fourth Universal Special Feature is
the third two-reel episode of “ Liberty,” a
new forty-one-reel Universal serial entitled
“ American Blood.” Marie Walcamp, Ed-
die Polo and Jack Holt play the principal
roles in “ Liberty,” written and produced
by Jacques Jaccard. G. Raymond Nye and
Bertram Grassby also play prominent parts
in the serial.
On Monday, August 28, Eddie Lyons,
Lee Moran and Priscilla Dean are seen at
their best in “The Terrible Turk,” a
Nestor one-reel comedy written by Harry
Wulze and produced by L. W. Chaudet.
Fred Gamble appears in support of the
principals.
King Baggott in “ The Chance Market,”
a three-reel society drama, is the Gold Seal
Feature of Tuesday, August 29. Irene
Hunt and Frank Smith appear in support
of Mr. Baggott, who incidentally wrote
and produced the picture. Others included
in the cast are Jack Ridgeway and Howard
Crampton. On the same day Ed Sedgwick
plays the principal role in “ A Lucky Leap,”
a Victor comedy written by Harry Wulze
and produced by Roy Clements at Univer-
sal City. Mr. Sedgwick is supported by
Nell Bennett, Evelyn Nesbit, Andrew Ar-
buckle and Harry Griffith.
On August 30 Dan Russell cavorts about
“ The Right Car But the Wrong Berth,” a
two-reel L-Ko, in which Katherine Griffith
and Vin Moore also furnish a deal of fun.
There will be no Laemmle release on Au-
gust 30. No. 35 of the Universal Animated
Weekly will be released on this date.
The Victor release for Thursday, August
31, will be replaced by the Universal Spe-
cial Feature, “ The Heart of a Show Girl,”
and there will be no Big U release on this
date. Under the Powers brand, the Dr.
Dorsey educational picture, “ Japan’s Gate-
way to the Temple of the Gods,” will be
released on August 31.
“ The Call of the Past,” an Imp two-reel
underworld drama, featuring Agnes Ver-
non, will be released on September 1. In
this picture, written by Harvey Gates and
produced by William Lowery and Charles
Mack, Miss Vernon is supported by Kings-
ley Benedict, Frank Brownlee and William
Lowery. On the same date Edward Hearn
and Little Elizabeth Jaynes, the champion
child diver of Universal City, play the
principal roles in “ Little Brownie’s Brav-
ery,” written by L. Canfield and produced
by C. S. Elfelt. Appearing in support of
the principals are Cameron C. Coffey and
Arthur Allardt. There will be no release
under thhe Nestor brand on September 1.
On September 2 “ The Desert Rat,” a
Bison two-reel Western drama featuring
Romaine Fielding, will be released. “ The
Desert Rat ” was written by Gertrude
Mason and produced by Mr. Fielding.
There will be no release under the
Laemmle brand on September 2. Wil-
liam Franey and Gale Henry furnish the
fun in the Joker comedy, “ The Elixir of
Life,” which will be released on September
2 and was written by Harry Wulze and
produced by Allen Curtis. Charles Conk-
lin, Lillian Peacock and Milburn Moranti
appear in support of the principals.
There will be no release under the Rex
brand on September 3. The big U feature
for the day will be “ The Song of the
Woods,” a drama written by Olga Printz-
law and produced by Clifford Elfelt, in
which Raymond Nye and Vola Smith play
the principal roles, supported by Marc Rob-
bins and Charles Gunn. On the same day
William Garwood and Lois Wilson play
the leads in “ Arthur’s Desperate Resolve,”
a Victor comedy written by E. J. Clawson
and produced by William Garwood.
RICKETTS COMPLETES SECOND
AUDREY MUNSON FILM
Thomas Ricketts, for four years affili-
ated with the American Film Company as
director, has just completed a five-reel
feature entitled “ The Girl of Dreams,”
with scenes laid in New York and the
tropics. Audrey Munson, the artists’
model, is star of this picture.
Following the strenuous work on this
and previous subjects, Mr. Ricketts has
been granted a long vacation.
Illustrating Four Universals for August: Marie Wal-
camp and Jack Holt in “Liberty;” Roberta Wilson in “The
Heritage of Hate;” Warren Kerrigan in “The Social
Buccaneer,” Louise Lovely and Hayward Mack in the Same
1366
MOTION PICTURE NEWS
Vol. 14. No. 9
American Mutual Productions That Will Issue This Month: Left and Right: “Enchantment;” Kolb and Dill in “A Million for Mary;”
Anna Little in “Nell Dale’s Men Folks;” “The Secret of the Submarine”
How the Expressions 44 Going in a Bee Line ” and 44 Bee in
Your Bonnet ” Originated Is Shown in Paramount
Pictograph
ESS AN AY OFFERS THREE BUSHMAN
REISSUES
Three Francis X. Bushman reissues are
on the Essanay-General Film program for
August.
These include “The Three Scratch Clue,”
released August 8, “A Man for a’ That,”
August 22, and “ His Stolen Fortune,”
August 20.
SMALLEYS COMPLETING “ IDLE
WIVES ”
The picturization of James Oppenheim’s
novel, “ Idle Wives,” is progressing rap-
idly under the direction of the Smalleys
at Universal City. The film version was
prepared by Lois Weber, and features Mary
McLaren and Phillips Smalley.
FOR the week of September 3 Pathe
offers a program with a two-reel re-
issue; two reels of “Grip of Evil”; a
Luke comedy, another Florence Rose
Fashions Number, and a split reel scenic.
“ Good Pals ” is a reissue in answer to
an increasing demand for reissue of
Pathe’s earlier two reelers. It features
Marguerite Risser, a popular member of
the Old Pathe Jersey City stock company.
“ In Bohemia ” is the title of the eighth
of the “Grip of Evil” series. To study
another phase to his question “ Is Human-
ity in the Grip of Evil?” John Burton
lives among a group of struggling artis'ts,
posing as a man of humble means. He finds
that “ art for art’s sake ” is but an artificial
pose and “ Bohemia ” but a state of mind
and the almighty dollar is the King of
Art.
“Luke Joins the Navy” is another slap-
stick comedy made by the Rolin Company.
The majority of scenes are taken aboard
a United States man-cf-war.
“ Week End House Party at Betty
Young’s ” is the third of the Florence
Rose Fashions. Betty entertains a host of
fashionable guests.
“ Picturesque Havana ” is a scenic of
one of the world’s greatest seaports. Pic-
turesque Spanish buildings — Morro Castle.
— the harbor where the Maine met her
tragic end, and many other picturesque .
spots combined to make the picture.
PARAMOUNT is beginning the third
year of its life with the program for
the week of September 4.
The two five-reel features for this week
are the Lasky production of “ The Big
Sister,” in which Mae Murray is featured,
and the Pallas production of “ The Parson
of Panamint” in which Dustin Farnum
plays the title role.
Surrounding the two big pictures of the
week will be three short reel features — the
30th edition of the Paramount Pictographs,
the “ Magazine-on-the-Screen ” ; the Para-
“ Picturesque Ghent ” finishes out the
program. Ghent, Belgium’s provincial city,
still preserves much of its medieval char-
acteristics.
Wednesday, September 6 brings Pathe
News No. 74 and No. 75 on Saturday, Sep-
tember 9.
“ THE MARRIAGE BOND” WILL BE
RELEASED BY UNITY SALES THE
FIRST WEEK IN SEPTEMBER
The Unity Sales Corporation will release
the first week in September, “ The Mar-
riage Bond,” produced by the Mirror
Films, Inc., and starring the widely known
Nat C. Goodwin. Mr. Goodwin is sup-
ported in “ The Marriage Bond ” by Mar-
garet Green, who has had wide experience
both on the stage and on the screen.
The story finds Mr. Goodwin playing the
part of John Harwood, a well to do club-
man. Jane Wilton breaks her engagement
with the man she truly loves and weds
Harwood for his money. However, she is
unable to give up her lover and a tragedy
ensues when she attempts to rid herself of
Harwood.
Through the subsequent events in the
stoxy, largely brought about through the
aid of Harwood’s little son, Jack, whom
he idolizes, Harwood is led to forgive his
erring wife and redeems her.
mount-Burton Holmes-Travel Pictures,
“ The Sunny South of England,” and
the Paramount-Bray Animated Cartoon,
“ Bobby Bumps and the Stork,” from the
pen of Earl Hurd.
Four exceptional feature subjects are pic-
tured in the 30th edition of the Paramount
Pictographs, the “Magazine-on-the-Screen,”
including : “ Following the Bee Line,”
“New York’s Floating Hospital for Sick
Babies,” “ Yacht Racing in the Park,” and
“ Dueling with the Sword Fish.”
“ Following the Bee Line,” gives a unique
picture story of how the two well-known
phrases — “ going in a bee line ” and “ got
a bee in your bonnet” came into existence.
“Yachting in the Park” pictures a yacht
club in Prospect Park, Brooklyn, where
the oldest yacht racers of the country have
contests practically every day in the week.
They distribute prizes every Saturday. The
“Better Babies” subject, which takes up
the wonderful St. John’s Floating Hospital,
is devoted to “ How well babies can easily
be kept well.”
In the Paramount-Burton Holmes-Travel
Pictures, Mr. Holmes takes his fellow
journeyers on a “trip for tip” to the
Sunny South of England, upon which sec-
tion the eyes of the entire world have been
watching since the beginning of the war.
Mr. Holmes takes his tourist party to
England’s southern extremity, Land’s End,
for he deems it the natural point for the
proper invasion of the British Isles. From
this the traveler goes through the lovely
rural districts of Southern England, visit-
ing many of the falnous beaches, watering
places, and by a coaching route the traveler
sees 101 places of interest about which Eng-
land’s Southerners boast.
ESS AN AY BASES STORY ON CALL TO
BORDER
“ My Country, ’Tis of Thee ” is a two-
act Essanay photoplay released August 15.
It is based on the call of the National
Guard to the Mexican border.
It does not deal with war and battle
scenes, however, but is a play touching on
the conflict of duty to family and to the
nation. - !
44 Bohemia ” Eighth 44 Grip of Evil Shows 44 Bohemers ”
44 Bolieming” Their Young Lives Away in Artful Poses
of Art-less 44 Art for Art’s Sake ”
September 2, 1916
MOTION PICTURE NEWS
1367
Bluebird Offers Attractive Program for Month of September;
“ Behind the Lines ” Introduces Harry Carey
THE announcement of Bluebird’s pro-
gram for the first month of the
regular theatrical season gives promise of
excellent material for the exhibitor to
employ in combating the inevitable oppo-
sition of the reopening dramatic and vaude-
ville houses. When the public settles down
to business with the arrival of Labor Day
devotees of Bluebirds will have an inviting
array of subjects to bring them right back
to where they left off at vacation time.
“ The Unattainable ” starts a month’s ra-
tions with an unusual subject — embodying
several episodes that are unusual in picture
dramas. The distinctive feature of the first
reels is the employment of over 3,000 sheep,
either as “ actors ” in the drama or as a
feature of several beautiful “ shots ” taken
among the Sierras at Chatsworth Park.
Later in the story the scientific operation
of blood-transfusion is pictured, in com-
plete detail, as an uncommon incident in
pictures. Dorothy Davenport and Emory
Johnson play the leads and Richard Morris
has a heavy role that is exceptional among
camera delineations.
" Saving the Family Name ” will be wel-
comed in advance of both the exhibitor and
his public on September 11 because it is a
Smalley production — the scenario and di-
rection by Lois Weber, with Phillips Smal-
ley leading man. Mary MacLaren, the
heroine of “ Shoes,” will be featured and
her supporting company will include Miss
Girrard Alexander, Carl von Schiller, Jack
Holt and Harry Depp. Evelyn Heath’s
story inspired Miss Webers’ scenario.
“ Behind the Lines,” to be released Sep-
tember 18, will employ Harry Carey, Mark
Fenton and Edith Johnson in featured
positions. In this release Miss Johnson is
introduced to Bluebirds as Harry Carey’s
new leading lady.
The scenario, by Walter Wood, was
based on Mary Rider’s story of strife and
political intrigue between this country and
Mexico. Henry McRae has directed the
production and developed a stirring military
drama that will be timely as well as diversi-
fying to the program.
Emile Gaboriau’s famous novel “ The
Clique of Gold ” was the basis for the
September 25 release, although it is possible
that the feature will be released under a
changed title. E. J. Clawson furnished the
scenario and Rupert Julian directed the
feature, employing Elsie Jane Wilson and
Francelia Billington in -the leading roles,
Mr. Julian, Hobart Henly, Douglas Ger-
rard, C. N. Hammond, Tom Lockwood and
Sydney Dean being in their support.
VOGUE COMEDIES WILL BE 2-REEL
SUBJECTS ONLY
The Vogue Films in the future will con-
sist of two-reel subjects only, according to
a statement made by Manager Crone in
Los Angeles last week.
At the present time the Miller-McKray
company is filming “ The Secret Pool,”
which has a Turkish atmosphere. Rube
Miller and Ben Turpin are raising ducks
and geese, respectively, and they discover
a pool of water which has a secret power
of transforming any fowl placed in it,
into a beautiful woman. They immediately
drive their respective flocks to the pool,
and a harem is the result. Eighteen beau-
ties constitute the array in the harem
scenes. The pool is proving to be the
most popular place at the studio, and bath-
ing scenes might be enacted there any hour
of the day.
MARY McLaren will be featured
IN “ SAVING THE FAMILY NAME ”
BLUEBIRD FOR SEPTEMBER 11
Mary Mac Laren, the heroine of
“ Shoes,” will be featured in the Blue-
bird release for September 11- in “ Sav-
ing the Family Name,” produced by Lois
Weber, with Phillips Smalley as leading
man. Miss Weber created the picture from
Evelyn Heath’s story as the second of a
series of releases in which Miss Mac Laren
will be featured on the Bluebird program
as the “ discovery ” of the Smalleys.
In “Shoes” the girl was projected as
an “ over night star ” and made abundantly
good, her success leading to “ Saving the
Family Name ” and the subsequent re-
leases, “ Idle Wives ” and “ Wanted a
Home.”
GAUMONT WILL ISSUE THREE SINGLE
REELS FOR WEEK OF SEPTEMBER 3
The three single reel releases from the
Gaumont studios for the week of Septem-
ber 3 are “ Reel Life,” the Gaumont scenic
and animated cartoon, and The Mutual
Weekly. “ Reel Life,” No. 18, features the
cruise of the New York Yacht Club under
the title of “ A Day with the Yachtsmen.”
It gives one an excellent idea of the pala-
tial steam yachts and the fast sailing vessels
which comprise the fleet. Another part of
the film is devoted to pictures of a plot of
ground in the city under intensive culti-
vation.-
The third part of the reel presents one of
the popular episodes which are pictured
from stories in Life, the humorous weekly.
It is called “ What Would You Do If — ”
This time the question has to deal with a
jealous husband who returns home to find
his wife in another man’s arms. After he
shoots her he discovers that she is not
his wife, as he has walked into a house next
door to his home.
The spectator is left to answer the ques-
tion for himself.
“ See America First ” will present char-
acteristic and entertaining pictures of
Mauch Chunk, and the anthracite coal
regions in the vicinity of Wilkesbarre and
Scranton, Pa.
On the same reel with “ See America
First” is an animated cartoon by Harry
Palmer. It is a regular release with the
scenic.
The third single reel release of the week
as a Mutual Picture from the Gaumont
studios is The Mutual Weekly.
HATTIE DE LARO IS CAST FOR NEW
ROLE IN “THE UPHEAVAL ”
Hattie Delaro, who plays the irate land-
lady in “The Quitter ” with Lionel Barry-
more, and appears in the support of the
same star in “ The Upheaval,” in the con-
trasting part of a society leader, was the
Pitti Sing of the first “ Mikado ” produc-
tion in America, Richard Mansfield being
the Ko Ko. In the first American produc-
tion of “ The Princess Ida,” Miss Delaro
first met Genevieve Reynolds, who is Lady
Montague in the Bushman and Bayne pro-
duction of “ Romeo and Juliet.” The two
renewed their acquaintance recently in the
Rolfe studio.
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| “ Saving the Family Name” Is the Next 1
| Feature in Which Exhibitors and Audiences 1
| Will See Mary MacLaren, the Girl Who Was 1
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1368
MOTION PICTURE NEWS
Vol. 14. No. 9
Many Pictures Founded on Stories by Noted Authors , and
Subjects Based on Original Scripts from Mutual
Forthcoming months win see the
release by the Mutual Film Corporation
of a number of series of feature attrac-
tions, each presenting as the star a noted
favorite of the stage or screen. These fea-
ture productions will present a wide range
of subjects in drama and comedy drama.
In addition, Mutual will shortly release the
first chapter of a new series, which is to
be put out in five releases of three reels
each.
These forthcoming productions will be
on stories by noted authors, past and pres-
ent, or from original scenarios written by
men especially engaged by the various
studios releasing through the Mutual. The
features are to go to the public under the
title of Mutual Star Productions, and will
be filmed under the personal supervision of
directors whose work in the past has been
of such a calibre as to rank them with the
best producers of the day.
The series of Mutual Star Productions
featuring little Mary Miles Minter, young-
est of picture stars, who is now at work
at the American-Mutual studios in Santa
Barbara, Cal., is well along. The first six
of the Minter features will be released
under the following titles and in the order
named: “Youth’s Endearing Charm,”
“ Dulcie’s Adventure,” “ Faith,” “ Sun-
shine,” “ Fortune ” and “ Innocence.”
First of the Richard Bennett Mutual
Star Productions, featuring the famous
stage star, who has been engaged by the
American-Mutual studios for a series of
six feature productions, will be released
shortly under the title of “ The Sable Bless-
ing." This is a five-act comedy drama from
the story by Aaron Hoffman. Mr. Ben-
nett’s second appearance will be as the star
of “ His Brother’s Keeper,” another five-
reel Mutual Star Production of the story
by Kenneth B. Clarke, scenarioized by
William Piggott.
Florence Turner is scheduled to appear
in forthcoming weeks in three feature pro-
ductions, in addition to the three already
released, the latest of which “A Welsh
Singer,” was recently announced. Her re-
maining productions are “Grim Justice,”
adapted from the story of the same name
by “ Rita,” the famous novelist ; “ East is
East,” by Captain Philip Hubbard and “The
First Settler’s Story,” a picturization of the
popular poem by Will Carlton. Each of
these productions, as with the ones already
released, was screened under the direction
of Larry Trimble.
First of the series of comedy dramas
starring C. William Kolb and Max Dill,
long favorites of the stage and vaudeville
circuits will go to the public on August 21
under the title of “A Million for Mary.”
Rea Berger, who directed “ Purity,” the
American Mutual allegorical drama star-
ring Audrey Munson, is personally super-
vising the Mutual Star Production featur-
ing these funny men. Additional of the
feature starring those laughmakers will be
released as follows : “ The Three Pals,”
“ The Bluff,” “ Beloved Rogues ” and “ De-
cent Deuces.”
Next of the series of Mutual Star Pro-
ductions featuring Helen Holmes, star of
the Signal Film Corporation studios, will
be released in the near future under the
title of “ The Manager of the B. and A.”
This feature is founded on the railroad
story of the same name by Vaughn Kester
and, as with all the productions featuring
Miss Holmes, is being screened by Direc-
tor-General J. P. McGowan. “ The Dia-
mond Runners,” last of the productions
featuring Miss Holmes, many of the scenes
of which were photographed in Honolulu,
will follow shortly after.
William Russell, the star of the Amer-
ican Mutual studios, who has already been
presented in three of these Mutual Star
Productions, the last of which “ The
Strength of Donald McKenzie,” was re-
leased a few weeks ago, is to appear shortly
in “ The Man Who Would Not Die,” his
fourth feature. This production based on
a story of a fight between capital and labor,
is an adaptation of Arthur H. Gooden’s
story of that title. Additional Russell fea-
tures will be released under the following
titles : “ The Torch Bearer ” and “ The
Love Hermit.”
In addition to these features already an-
nounced a special series of Mutual Star
Productions featuring Margarita Fischer is
also announced. Miss Fischer, who enjoys
one of the widest followings of any of the
picture stars now before the public, has
signed a contract by which her pictures will
be released through the Mutual by the
American Film Company, and will shortly
begin work on her first production, “ The
Pearl of Paradise.” These Fischer Mutual
Star Productions will be directed by Harry
Pollard who has been closely identified with
nearly all of Miss Fischer’s feature work
since becoming a star of the silent drama.
Mr. Pollard is now engaged in the selec-
tion of suitable scripts and has announced
that several have already been obtained.
Miss Fischer will be supported by a spe-
cially selected company of players and will
work in her own studio at the American-
Mutual studios in Santa Barbara.
The Mutual’s new series of Gaumont
productions, will be released under the title
of “ Fantomas.” It is based on the exploits
of a notorious Paris criminal. It will be
presented in five releases of three chapters
each, the first of which will go out on
September 7. Numerous other productions
starring various noted stars are now in
preparation and will be announced shortly
by the Mutual Film Corporation.
Essanay Releases for September Include Besides a Feature an
Assortment of Short Reel Subjects, One, Two and
Three Reelers, Comedy and Drama
Always Pays.” Miss Drew and Sydney
Ainsworth take the leading roles. Miss
GEORGE K. SPOOR, president of Es-
sanay, has just announced the com-
pany’s September releases. Besides a fea-
ture they include an assortment of short
reel subjects, one, two and three acts in
both comedy and drama.
All of Essanay’s stars appear in these
photoplays, including Henry B. Walthall,
Bryant Washburn, Richard C. Travers,
Sydney Ainsworth, Ernest Maupain, John
Lorenz, Harry Dunkinson, Edna Mayo,
Nell Craig, Warda Howard, E. H. Calvert,
Marguerite Clayton, Lillian Drew, Edward
Arnold and Eugene O’Brien.
The first September release is “ The
Higher Destiny,” scheduled for the 2nd,
and it includes in the cast Warda Howard,
Sydney Ainsworth, Edward Arnold, Gert-
rude Glover and Patrick Calhoun. It is a
drama with heart interest, of a man who
loves, who neglects his wife, and finally
repents.
“ The Pacifist,” released on September 5,
is a comedy based on one of the topics of
the day. It shows how a man who is al-
ways fighting for peace, finally wins out by
fighting with his fists. It features Harry
Dunkinson.
On September 6, Essanay offers Cani-
mated Nooz Pictorial No. 15 by Wallace A.
Carlson, a caricature on the leading men
and events of the day.
“ A Million for a Baby ” is the three-act
offering of September 9, a strong drama
featuring Bryant Washburn, Marguerite
Clayton, Lillian Drew and John Lorenz.
On September 12 comes a two-act drama
“ The Greater Obligation ” featuring
Edward Arnold.
Dreamy Dud, one of the humorous car-
toons by Wallace A. Carlson, reappears on
the screen on September 13.
On September 16 there is a three-act
drama, a love story entitled “The Woman
Drew and Sydney Ainsworth are also pre-
sented in a strong two-act drama, “ When
Justice Won,” on September 19.
A Canimated Nooz Pictorial, No. 16, ap-
pears on September 20, and on September
23, there appears one of the best three-reel
offerings of the month, “ The Way of
Patience,” featuring Nell Craig, Ernest
Maupain and Darwin Karr.
In the last week of the month, beginning
with September 26 there is a two-reel com-
edy drama, “ Peter the Hermit,” featuring
Nell Craig, Harry Dunkinson and John
Junior, a Dreamy Dud on September 27,
and a three-reel drama on September 30,
“ Twin Fates,” featuring Sydney Ains-
worth, Edmund F. Cobb, and Virginia
Bowker.
Essanay’s five-act feature for the month
is “ The Return of Eve,” presenting Edna
Mayo and Eugene O’Brien.
“MYSTERIES OF THE RIVIERA ” IS A
GAUMONT WITH PICKED CAST
Gaumont’s “ The Mystery of the Ri-
viera ” is to be released as a Mutual
Masterpicture, De Luxe Edition, August
24. In addition to placing the action of
the photodrama in surroundings of unusual
beauty at Nice, France, during the carnival,
a thrilling story has been provided for a
cast of Gaumont favorites who were picked
from the strength of the various stock
companies maintained in Paris.
“ The Mystery of the Riviera ” deals
with the successful theft of a valuable
sapphire necklace by an international
crook, who manages to throw suspicion
upon the man who is in love with the
beautiful woman who owns the gems. The
thief is assisted by a woman who masque-
rades as a governess.
- September 2, 1916
MOTION PICTURE NEWS
1369
THE EASTERN STUDIOS
EDGAR LEWIS, Lubin director, and an
all-star company of Lubin players,
have arrived in the Yukon country,
Alaska, and started work on “ The Bar-
rier,” a special V-L-S-E release, which is
being adapted from the novel of that name
by Rex Beach.
Director Lewis has not yet decided upon
the length of “ The Barrier.” He intends
to go ahead with the photographing of the
countless scenes in the scenario, written
from the novel, and to let the length of the
picture take care of itself. This may be
as high as ten reels, and perhaps more than
ten.
A special train, consisting of three cars —
a Pullman, a day coach and a baggage car
— was hired to take the company to the
country in which the novel is laid. It is the
intention of Director Lewis to use,
wherever possible the exact scenes and lo-
cations that appear in the novel.
The baggage car on the train was fitted
up by the Lubin mechanics as a testing
room. As the various scenes are taken
they will be carried overland to the bag-
gage car, which will be left on a railroad
siding, where they will be tested.
Considerable care was taken in the selec-
tion of the young woman to portray the
role of Necia, the heroine of “ The
Barrier.
The player chosen was Mabel Julian
Scott, a young woman of wide stage ex-
perience said to be an exceedingly true to
the type of Necia. The role of Lieut. Bur-
rell, the hero of the novel, will be por-
trayed by Victor Sutherland, who has
played the leading roles in most recent
Lubin releases.
Others in the cast are Rosemary Carr,
Howard Hall, formerly with Belasco and
leading man in the Belasco play, “ The
Man Who Stood Still,” Mitchell Lewis and
Russell Simpson.
The casual visitor at the Famous Players
studio after seeing Mae Murray and Ann
Pennington, of recent and current “ Fol-
ies ” fame respectively, appearing before the
camera, might be inclined to think that the
“ Follies ” have gone into the movies. The
suspicion might further be strengthened by
the appearance of Florence Walton, of not
so late “ Follies ” fame, in the same studio.
But the casual visitor would, as usual,
be wrong. Mae Murray is not dancing at
all, but playing a slum girl. Ann Penning-
ton is preparing to reign as “ The Rainbow
Princess ” during such time as her services
are not required by Mr. Ziegfeld; Florence
Walton is doing a picture with her partner
Maurice in which they combine dramatic
action and their well-known dancing num-
bers.
These three well-known “ Follies ” repre-
sentatives are not the only dancers who
have appeared at the Famous Players
studio, as Hazel Dawn of “ Pink Lady ”
fame, and Gaby Deslys have also been
given celluloid presentation by the same
concern on the Paramount Program.
From Footlights to Sawdust
“ From Foot-lights to Sawdust ” in one
jump and no reels might be the title of a
production giving the contemporaneous his-
tory of Ann Pennington, star of the Zieg-
field “ Follies ” and of Famous Players-
Paramount productions.
After her debut in “ Susie Snowflake ” it
was decided to star Miss Pennington in a
circus story to be called “ The Rainbow
Princess,” which is being staged under the
direction of J. Searle Dawley. In this pic-
ture, Miss Pennington plays a little waif
who has been adopted by the wife of the
proprietor of a circus and is forced to do
a great deal of the mean work around the
place in addition to learning to do tricks
with the animals. Of course there is a
lover among the men in the troupe, but the
Princess, realizing that he is not quite sin-
cere in his attentions, has the good sense to
refuse to accept his attentions. She late
proves to be not at all the waif that she
was thought to be and — but the story is one
to be seen on the screen.
There are well defined rumors about the
Famous Players studio that Owen Moore’s
next production is going to find him doing
some aerial stunts. At any rate Moore and
Director Del Henderson have been fre-
quent visitors at the aviation field at
Mineola within the last week.
Hugh Ford has departed from the
Famous Players studio on a short vacation,
destination unknown. But wherever he
goes, Mr. Ford will startle the natives when
he discloses one of his greatest sartorial
triumphs in the form of a “silk” shirt
made of wood fibre. Any press despatches
to the effect that the inhabitants of certain
backwoods towns have been seen braiding
twigs into shirts can readily be laid to the
influence of Mr. Ford.
Arthur Albertson, juvenile with Kalem’s
Jacksonville Company, at present staging
Ivy Close Comedies, has recovered from
the effects of his recent injury and is once
more back at the studio. Albertson met
with his accident in working on a “ thrill
scene ’’^taged to form a whirlwind climax
for a coming comedy. His return will be in
“ Tangled by Telephone,” a one-reel re-
lease.
Billy Boy, the seven year old Kalem
youngster, who was seen in so many of
Kalem’s “ Hazards of Helen,” last winter
has returned to the station-studio, and will
soon be seen once more in the railroad pic-
tures. He will make his return bow in
“ At Danger’s Call,” in which Helen Gib-
son, hanging head downward from a bridge,
succeeds in saving Billy from a runaway
flat car loaded with explosive.
For Miss Helen Slosson, daughter of
George F. Slosson, billiard expert, the
word “ cue ” has a different meaning from
what it has for her father. She takes her
cues from the directors of the Universal
Film Company, having become a motion
picture actress.
Considerable success has attended Miss
Slosson’s efforts. She stood before the
motion picture cameras for the first time
five months ago, with no previous experi-
ence as an actress, and under the tuition
The Elfin, Spritelifce Side of June Caprice, the William Pox Star, is Str ikingly Brought Out by the Photographer in This Latest Series of Poses
1370
MOTION PICTURE NEWS
Vol. 14. No. 9
George Randolph Chester and Lillian Chester Discussing “ The Enemy ” with Paul Scardon, Evart
Overton and Charles Kent, of the Vitagraph Forces
of Lucius Henderson, the Universal di-
rector, advanced so rapidly that in three
months she had progressed from an extra
girl to a lead. In the interim she worked
a secondary role with Mary Fuller, in
“ The Untamed,” which will be released
in a few days.
Her first lead was in a play called
“ Hearts in the Wilderness,” which will
appear soon. Then she did “ By the Wit
of a Girl,” and now she is preparing “ A
Summer Boarder.”
Miss Slosson lives at the Walton Hotel,
New York, and starts about sunrise every
day for the studios at Fort Lee. Her
father is at present in Boston. She is a
granddaughter of Thomas Foley, well
known in Chicago as a supporter of the
game of billiards. Miss Slosson’s only
previous efforts were in the field of poetry.
She has several poems printed in maga-
zines.
Vera Pearce, the ingenue who has ap-
peared in many Metro productions and is
now at work in the big screen production
of “ Romeo and Juliet,” has received an offer
from a Chicago company to be featured in
a series of aeroplane stories of the screen.
Miss Pearce is the only girl that ever flew
over New York City, and recently made a
flight for Metro during the exhibitors’ con-
vention, going from Garden City to Yonk-
ers, and back to the starting point after
circling over Manhattan.
Elliott in Cast with Nigh
Robert Elliott, who was last seen with
Irene Fenwick on the Metro program in
“ The Chiild of Destiny,” is playing the
lead with William Nigh and Irene Howley
in a five part production, as yet unnamed.
Mr. Elliott will be seen again in a play on
Broadway later in the season. He is one
of the most popular leading men in the
country and was last seen with Margaret
Illington in “ The Lie.”
It is not unusual for motion picture com-
panies to pay for any damage they do to
property when they are responsible for the
loss, but a. Metro producing company, just
returned from northern Maine, reports that
they were obliged to pay for improvements
they made on property there. The com-
pany, headed by Edmund Breese, was en-
gaged in making exteriors for “ The Weak-
ness of Strength,” at Millinocket, Maine.
Many of the scenes called for the use of
a small cottage, and Harry J. Cohen, special
representative of the Metro-Popular Plays
and Players Company, conceived the idea
of renting a vacant house.
The fact that most of the roof was gone
and the place was badly in need of repairs
did not bother the motion picture folk, as
they could only use it in good weather. To
make the place look habitable and more
homelike Mr. Cohen employed a dozen
men to put it in order. He had the grass
cut, a homey gravel walk laid, with flowers
transplanted on either side, whitewashed
stones arranged around flower beds, and
put in three windows, papered one room
and had some hedge put in near the house.
The Metro company used the old house
for two weeks. At the end of that time
Mr. Cohen presented himself to the owner
and tendered him the money agreed upon
for rental. Immediately the man raised a
great complaint, declaring that the place
was nothing like it was when he turned it
over to the picture folk. He wanted ten
dollars additional for the “ damage ” done.
“ I’ll have a motion picture made of my-
self giving you ten dollars for this,” said
Mr. Cohen, “ but it will be stage money.”
Nance O’Neil, the famous stage and
screen star, who has signed a contract to
appear on the Metro program, has been
married to her leading man, Alfred Hick-
man. The wedding was not a surprise to
their many friends as Miss O’Neil and Mr.
Hickman have been engaged for some time.
They met for the first time five years ago
when they appeared together in David
Belasco’s production, “ The Lily.” Miss
O’Neil and Mr. Hickman were married
at the home of friends in New Rochelle
and after the ceremony motored to her
country home in Bayside, Long Island,
where they will live.
The couple will spend their honeymoon
at the Popular Plays and Players studio,
where they are at work on the five part
Metro production, “The Iron Woman.”
This is a picturization of Margaret Do-
land’s novel of the same name. Metro
also has already for production “ The
Awakening of Helena Ritchie,” by Miss
Doland, and Ethel Barrymore will be seen
in the stellar role in that feature.
Reminiscent of the recent trial of the
dentist, Arthur Waite, will be a scene in
the new Metro Rolfe five act photodrama
starring Emily Stevens, with Frank Mills
featured in her support. This will be the
arsenic test for the purpose of discovering
the presence of the drug in the body of a
poison victim.
Starts Pathe Serial
A chemical laboratory will be reproduced
in its entirety and every item of a chemical
analysis will be carried out in detail.
Charles Hunt, assistant to George D.
Baker, who is directing the production,
has been studying medicine for months
past, not with a view of getting a diploma,
but simply for purposes of the studio. Un-
der the guardianship of a physician friend
he has made many trips to Bellevue Hos-
pital and has attended several clinics.
Edward Jose of Astra has started work
on a new Pathe serial with Pearl White as
the star. Donald Mackenzie of Astra has
finished “ The Shielding Shadow,” the
fifteen chapter serial Pathe will release
October 1, and within ten days will start
work on another.
George Fitzmaurice of Astra has com-
pleted two fine new Gold Rooster plays,
adopted from the A. H. Woods stage suc-
cesses “ The Test,” with Jane Grey, Lums-
den Hare, Claude Fleming and Carl Har-
baugh, and “ Kick In,” -with William Cour-
tenay and Mollie King, and is now at work
on “ The Challenge,” an A. H. Woods play.
Included in the supporting cast of Mme.
Kalich’s new photoplay for William Fox
are Stuart Holmes, Kenneth Hunter and
Madeline Le Nard .
By permission from Warden Osborne
several hundred feet of film were made at
Sing Sing last week for some scenes in a
new William Fox photoplay starring Val-
eska Suratt, under Director Will S. Davis.
The men in the institution watched the
work interestedly, as many Fox pictures
have been shown on the prison screen.
They and Warden Osborne told the play-
ers how appreciative they were of the reels
which Mr. Fox had donated in the past
for the men’s entertainment.
The cast includes not only Miss Suratt,
but Glen White, Herbert Heyes and Claire
Whitney.
Work was begun a few days ago on
Virginia Pearson’s new photoplay for the
William Fox films. Miss Pearson has not
only the lead in the picture but she has
the only feminine role of any importance.
Walter Law and Glen White are among
those in the supporting cast.
Tom Burrough, who played in “Caprice
of the Mountains,” has returned to William
Fox pictures after six weeks' vacation. “ I
couldn’t stand it,” said Mr. Burrough. “ I
had decided to leave the screen forever and
settle down on my Staten Island farm. I
managed to stay there a little more than a
September 2, 1916
MOTION PICTURE NEWS
1371
month. Then I got restless. After five
weeks I was on my way back to New York
and Fox films.
William Bock, technical director in the
William Fox studios, has created a “ prop ”
for a photoplay now under way which is
another tribute to his inventive genius. The
new “ prop ” is a formidable looking ar-
mored automobile, which flits across the
landscape in several scenes of the picture.
It was intended originally to use the genu-
ine article but a sudden dearth in armored
autos developed, so Director J. Gordon
Edwards turned to Bock, the unfailing. In
eight hours the technical director had
rigged up a war like affair out of card-
board.
Betty Howe in “ Beatrice Fairfax ”
In addition to Harry Fox and Grace
Darling other prominent screen stars will
appear with these two in certain episodes
of “ Beatrice Fairfax,” the photoplay series
of the International Film Service, Inc.
The first of these co-stars will be Miss
Betty Howe. She is just able to walk
again after having been laid up for several
weeks with a broken ankle. She is now at
work and will be seen with Mr. Fox and
Miss Darling in the fifth and sixth spisodes
of “ Beatrice Fairfax ” — “ The Stone God ”
and “ The Forbidden Room.” Nigel Barry
will also appear in several of the episodes.
Harry Fox, who is making his first ap-
pearance in motion pictures in “ Beatrice
Fairfax,” the photoplay series of the Inter-
national Film Service, Inc., is so enthusi-
astic over screen acting that he is writing
a morality play. Its title will be “ The
Screen of Life ” and already Mr. Fox is
preparing to produce it at Ithaca, Auburn
and other towns in that vicinity.
Harry Myers, dressed for warm weather
in white trousers and with his sleeves
rolled up, was busily engaged when last
seen in the Eastern studio at Providence,
R. I., which has been temporarily taken
over by the Vim company, headed by
Harry Myers and Rosemary Theby.
The Providence studio is large, equipped
with the latest devices and is just the kind
of a place that the critical director loves
to have.
The other two Vim companies, under
Louis Burstein, are still at the Jacksonville
studio but will emigrate shortly to Provi-
dence, where the weather is not quite so
hot.
Mr. Mark Dintenfass, who heads activi-
ties of the various Vim companies is very
enthusiastic about the quality of the film
produced by the Vim studio and promises
that the coming releases will be even better
than ever produced in the past.
Frederick Warde, the Thanhouser star,
who is on a Shakespearian lecture tour in
New England, carries a trunkful of books
with him. They all refer to customs and
costumes of the period in which “ The
Vicar of Wakefileld,” which is to be the
next picture Mr. Warde is to make for
Thanhouser, is laid.
Florence La Badie Back from Vacation
Florence La Badie, the Thanhouser star,
has returned from her vacation and has
started work with her director, Frederick
Sullivan, on a new feature by Agnes C.
Johnston. The picture, which will be re-
leased through Pathe, goes deep into the
problems of free love, discussing frankly,
but fighting against, radical ideas. It is
as yet unnamed.
Ethelmary Oakland, the seven year old
Thanhouser actress, has just finished her
five weeks’ rehearsal of a prominent role
with Jeanne Eagles in “ The World and
Woman,” which will be released' through
Pathe sometime in September. Ethelmary,
in her short but meteoric career, has played
the lead in seven pictures and has had im-
portant roles in thirty-two other films. She
Dorothy Green (International Film Service)
is now engaged for a new picture shortly
to be placed in rehearsal by Thanhouser,
entitled “ Our Home.”
The entire Ivan company, under the di-
rection of Ivan Abramson, who were to
Asbury Park for over a week filming ex-
terior locations for “ Her Surrender,” the
next all star cast Ivan feature, has returned
to New York City after completing the
filming of the exterior settings required
by the scenario.
The beautiful sunken Italian gardens
located on the Duveen estate at Asbury
Park were employed and several novel
lighting effects were obtained on this spot.
The swan colony which inhabtis a lake on
the estate give added atmosphere to the
picture.
Among those of the company who made
this trip were Anna Nilsson, Rose Coghlan,
Harry Spingler, William H. Tooker, Wil-
muth Merkyl, Frankie Mann, Sue Balfour,
Arthur Priscoe and Director General Ivan
Abramson.
Sing Sing Prison has been obtained
through the courtesy of Thomas Mott
Osborne, the warden, and some interior
settings will actually be made inside the
prison walls, when the picture will have
been entirely completed.
The importance of Jacksonville as a mo-
tion picture producing center is shown by
the many new companies in New York and
Chicago who have recently established
studios in that city and who have found
that the close proximity to New York and
the climatic conditions are one of the great
essentials in this big industry.
The Klassic Located in Jacksonville
The latest concern to seek locations in
Jacksonville is the Klassic Film Company
of Westerly, R. I., whose president, J. B.
Totten, has wired Mayor J. E. T. Bowden
and President F. C. Groover of the
Chamber of Commerce that he will visit
Jasksonville in the near future to start
operations on the construction of a studio
adequate for his needs.
The Plump and Runt company of Vim
players have strayed slightly away from
their regular productions in the new pic-
ture “ Love and Duty,” from the pen of
Bert Tracy, Vim scenario writer, and the
production promises to add prestige to the
Vim program. “ Love and Duty ” is ‘ a
burlesque on army life, and with Babe
Hardy and Billy Ruge, the Vim come-
dians, playing the stellar roles the
merits of the picture are assured.
E. H. Sothern and Edith Storey a.re
busily engaged at the Vitagraph studios
in “ An Enemy to the King,” by Robert
N. Stephens. This is the play in which
Mr. Sothern has appeared in all parts of
the world and is one of his best liked
vehicles. Vitagraph Director Fred Thomp-
son is directing the production of the pic-
ture.
An extra corps of workers has been en-
gaged by the modiste department to assist
them in the making of a large number of
gowns for this picture.
Charles Brabin, who has been supervising
the filming of a five-part Vitagraph Blue
Ribbon feature, in which Naomi Childers
and Marc McDermott play the leading
1372
MOTION PICTURE NEWS
Vol. 14. No. 9
Increased Production Is Plan of the Ivan Film Company
Arrangements Made for Director from Large Producing Concern — Scenario Department
Will Be Under Direction of Victor de Villiers — Scripts Bought from Jefferson
roles, will direct the last five chapters of
the Louis Joseph Vance story, featuring
Charles Richman, Arline Pretty, Joseph
Kilgour and an all-star Vitagraph cast.
Lillian Walker, Vitagraph’s dimpled star,
made a trip to Boston on Thursday last
and was introduced to the Mayor of that
city. The local V. L. S. E. made a regular
“Lillian Walker Day” of it, with the as-
sistance of one of Boston’s large dailies.
Director Paul Scardon is putting the fin-
ishing touches to the George Randolph
Chester and Lillian Chester story, “ The
Enemy,” which, when completed, will be
released as a Vitagraph Blue Ribbon fea-
ture. Peggy Hyland, the dainty English
beauty, Evart Overton and Charles Kent
are the stars of this photoplay.
One of the largest single “ sets ” ever
erected by the Vitagraph scenery staff was
an interior of a church which was blown
to pieces to suit the action of a scene in
“ The Battle Cry of War,” the sequel to
Helen Slosson (Universal)
Commodore J. Stuart Blackton’s famous
photoplay spectacle “ The Battle Cry of
Peace.”
It took three weeks’ time, the services
of thirty men, forty barrels of plaster of
paris, fifteen tons of rock, four carloads
of lumber, six massive plate glass windows
and a number of pews to erect it.
Director William P. S. Earle is thank-
ful, however, that Alice Joyce, Harry T.
Morey, Peggy Hyland and the balance of
the cast managed to get out in time to
escape injury.
Scenes representing the bursting of
shells from enemy guns were photographed
at Pittsfield, Mass., on Wednesday last for
use in “ The Battle Cry of War.” To get
the proper effect, Wally Van, who, with
Earle Williams journeyed to Pittsfield to
take some exteriors for “ The Scarlet Run-
ner,” in which he used a balloon, decided
to photograph the exploding shells from
above.
THE demand from the motion picture
public, the exhibitor, and the ex-
changes distributing Ivan features, has
forced this company to increase their pro-
ductions.
Arrangements have been made with a cer-
tain director, who will shortly sever his
connection with one of the largest film
manufacturing companies, to direct all-star
cast productions under the Ivan banner.
Announcement as to this director’s identity,
will be made shortly. Ivan Abramson, di-
rector general of the Ivan Company, will
continue to produce pictures as director
general for this company.
The Ivan scenario department has been
increased by obtaining the services of Vic-
tor de Villiers, the well-known photo-
playwright as editor-in-chief. The Ivan
Company has also purchased several
original scenarios of L. V. Jefferson.
The Ivan Film Productions are also
corresponding with well-known authors
with a view of acquiring the screen
Special to Motion Picture News.
Los Angeles, Aug. 19.
THE September 4th Paramount release
of the Morosco Company, “ The
Parson of Paniment,” filmed under the di-
rection of William D. Taylor with Dustin
Farnum as star, was given its final show-
ing at the studio last week, and was re-
ferred to as the best Morosco release to
date. Director Taylor has used close-ups
in this very effectively, and the village built
on the desert especially for the picture,
shows up to wonderful advantage.
Vivian Martin has been cast in a just-
before-the-war southern story, which re-
quires the largest interior set that has
been built at the Pallas-Morosco studio.
It shows the interior of a southern home
with massive colonial staircase. The walls
of the set are twenty-five feet in height,
Herbert Brenon and Mme. Nazimova Studying
tne Script oi War rsrides
rights to well-known books and plays.
Contracts have been entered into and
negotiations are pending with well-known
screen artists and performers of the legiti-
mate stage.
In order that there may be no let up of
productive efforts during the winter season,
arrangements have ben completed, whereby
the Ivan Film Productions will have a
studio in Los Angeles. This plant is lo-
cated at 2500 Allesandro street, and here
productions to be released through the Ivan
exchanges will be made under the personal
supervision of W. A. Norton.
At the present time, Ivan Abramson is
completing “ Her Surrender,” an original
photodrama written by himself and enacted
by an all-star cast composed of Anna Nils-
son, Rose Coghlan, William H. Tooker,
Harry Spingler, Wilmuth Merkyl and
Frankie Mann. This picture will be re-
leased shortly through the Ivan exchanges
as the regular scheduled Ivan feature for
September.
and it occupies one entire stage. A pre-
tentious ballroom scene was filmed on this
set, and more than one hundred took part,
all in evening costume of the period. Her-
bert Standing, Helen Eddy and Lucile
Ward play important parts in support of
Miss Martin.
Edna Goodrich, Morosco- Pallas star,
while awaiting her next script, proved to
be a very valuable visitor at the studio,
as no one present knew how to properly
bandage an injured soldier’s head, such ac-
tion being required in a scene. Miss Good-
rich is a trained war-nurse and has served
in the trenches during the present Euro-
pean conflict, and her experience proved
valuable to the producers.
Director Scott Sidney and company,
filming the Pallas Indian story with
Lenore Ulrich as star, and Colin Chase as
lead, are still in Bear Lake Valley filming
scenes about the Indian village built there.
J. C. Jessen.
FIVE LASKY SUBJECTS SCHEDULED
FOR PARAMOUNT PROGRAM IN
AUGUST
Changes during the past week in the
forthcoming releases on the Paramount
Program give to the exhibitors playing
Paramount Pictures, five Lasky productions
in the month of August.
The addition to the four previously an-
nounced is Fannie Ward in “ Each Pearl
a Tear.” The Lasky productions for the
month and their release date are as fol-
lows :
“ The House with the Golden Windows ”
in which Wallace Reid and Cleo Ridgely
are co-starred, August 3. Blanche Sweet
in “ Public Opinion,” August 17 ; Sessue
Hayakawa in “ The Honorable Friend,”
August 24; Lou-Tellegen in “The Victory
of Conscience,” August 28 and Fannie
Ward in “ Each Pearl a Tear, August 31.
“ The Parson of Panimint ” Gets Studio Showing at Morosco’s
Picture Featuring Vivian Martin Called for Largest Interior Set Made for Any Film Yet
Brought Out by the Company
September 2, 1916
MOTION PICTURE NEWS
1373
DO YOU TAKE YOUR PROFESSION SERIOUSLY?
Do You Look at Your Profession
as a Legitimate Business ?
Take five minutes now and spend it in analyzing your profession as a
business. Study it as every business man, who is at all successful,
studies his business.
First, your investment; second, overhead expense; third, operating ex-
pense; fourth, publicity.
Publicity ?
From a business standpoint, taking it for granted that the profession of
j actor, actress, director, scenario writer, or any one connected with the
| making of motion pictures, whose name appears on the screen, is a busi-
ness, you must realize the value of Publicity.
f An expert on publicity once said that people in the above classifications,
; should spend at least ten per cent, of their income, up to a certain point,
on publicity. When he said that, he didn’t mean any kind of publicity.
He meant
The Right Kind of Publicity
Twice a year, we give you an opportunity to bs represented in the
MOTION PICTURE STUDIO DIRECTORY, the only medium of its
kind printed. It is as necessary to every exhibitor, photoplay editor,
and producer as his telephone book.
How Are You to be Represented?-
First, by your biography, which you cannot buy, and which is carefully
written by us from your data and our own.
Second, through the advertising pages which we open to you to assert
your own personality, or to show a large photograph of yourself, which
will speak as clearly as anything you might say.
Do You Want a Representative of
Motion Picture Studio Directory to
See You Personally to Insure Your
Proper Representation?
For full Particulars address
Motion Picture Studio Directory, 729 Seventh Ave., New York City
Another Rule in Business Is: Don’t Procrastinate . Do It Now
1374
MOTION PICTURE NEWS
Vol. 14. No. 9
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By J. C. Jessen
Special to Motion Picture News.
Los Angeles, August 19.
A COMPANY composed of more than
two hundred and fifty people, went
to Oxnard last week to start to take
part in scenes for the desert section of the
Selig production of “ The Garden of
Allah,” to be made by Colin Campbell.
Technical men had previously gone to the
locations with several car loads of build-
ings in sections, and these were erected on
the desert before the arrival of the com-
pany. It will require approximately one
week to make the desert scenes, and the
organization will then return to the Selig
studio where practically all the remainder
of the picture will be made. Helen Ware,
especially engaged for this picture, has ar-
rived in Los Angeles, and the only other
player cast as announced is Tom Santschi,
who will play the male lead.
The Selig Company producing “ By
Light of Western Stars,” is playing alter-
nately at Newhall and the Selig studio in
Los Angeles. Bessie Eyton, who plays the
featured part in this, sharing honors with
Tom Mix, arrived from the east Thursday,
and immediately began work.
Marshall Neilan, who has just completed
filming the five-reel western picture, “ The
Country That God Forgot,” accomplished
this in seven working days, and the film
was printed, cut and shipped east in less
than two weeks. By coast directors this is
considered a record for speed. It was
made possible as all settings and locations
were arranged for prior to the filming.
The Kalem Ham Comedy Company have
gone to Arrowhead Hot Springs in the
foothills near San Bernardino, where they
will make the exteriors for the subject
known under the working title of “ Ham
and Mud.” Lloyd V. Hamilton, who is di-
recting this and playing the featured come-
dian part, also shares honors with Bud
Duncan as the author.
One company of the Vogue organization
is filming the two-reel subject known under
the working title of “A Millionaire for a
Day,” in which Paddy McQuire is first in-
troduced as the street sweeper who finds
an unfortunate youth who falls under a
greater cargo of liquor than he can suc-
cessfully carry. The entire cast includes
Gypsy Abbott, Arthur Moon, Marie Tem-
pleton and others.
General Western Representative A. Car-
los has just renewed the contract of Will-
iam Farnum for another year as star in
Fox productions. This player has proven
to be one of the strongest assets of the
Fox organization, and the renewal of the
contract bespeaks the appreciation of this
actor by the William Fox organization.
Mr. Farnum has but recently returned to
the studio after a prolonged illness which
began shortly after exposure early this
year when he remained in a tank of cold
water for several hours. His physician
fears he will suffer with a relapse. He is
making an effort to continue with the
photoplay in which he is working under
Director Oscar Apfel, and has hopes of
completing this. Following the completion
of this, he will take a long vacation.
Sixty-seven Fox Players in Mountains
A William Fox company consisting of
sixty-seven photo players with George
Walsh and Juanita Hansen in the featured
roles, have gone to the high Sierra Moun-
tains in the vicinity of Huntington Lake
for scenes for a western drama, adapted
from a well-known novel. Carrie Clark
Ward, character woman, has been specially
engaged to appear in this production.
Suitable subjects have been selected for
Directors Frank Lloyd and Richard Stan-
ton. Gladys Brockwell, who has appeared
in a number of Fox productions, will play
in the company to be directed by Lloyd,
and players are now on the way to the
coast for the Stanton productions.
The first comedy of the Hank Mann and
Charles Parrot Fox producing company
has been completed and consists of four
reels. This is a burlesque on “ A Fool
There Was,” and was highly praised by
Mr. Carlos following its private showing
at the studio theatre.
The second comedy company being
directed by Walter Reed is home from
northern trip where they made mountain
scenes. This is to have a rural atmos-
phere, and will be of the type of the legiti-
mate stage melodrama of twenty years
ago.
Two very remarkable settings occupy
stages at the Ince Culver City studios.
One is for a courtroom scene in the Ince
Triangle play which stars Frank Keenan in
the role of an attorney. The setting is
the most pretentious ever built for films,
requiring as it does more than 3,000 square
feet of stage space, and has a seating
capacity of approximately 400. It was pre-
pared under the supervision of Art Direc-
tor Robert Brunton, and every detail is so
perfect, that local attorneys who visited the
studios this week could not find a single
flaw. Photographs of New York superior
courtrooms served Brunton in the planning
of this. Margery Wilson plays the feat-
ured part opposite Keenan, that of his
September 2, 1916
MOTION PICTURE NEWS
1375
daughter who is the means of reconcilia-
tion of her parents. The play gives her
more opportunities than were afforded her
in her most recent release “ The Eye of
the Night,” in which she played opposite
William H. Thompson. Director Walter
Edwards is in charge of filming the pic-
ture.
The other setting represents a mammoth
ball room which will be used for scenes in
the Ince photoplay by Russell E. Smith,
which will offer three stars, Dorothy Dal-
ton, Howard Hickman and Enid Markey.
The setting is to be used by Director Ray-
mond B. West in showing a magnificent
social function in New York City. Others
in the cast are Roy Laidlaw, Gertrude
Claire, George Elwell, Agnes Herring and
Ethel Ullman.
A company of Ince players including
William Desmond, Margaret Thompson,
J. Frank Burke and others, have gone to
Bear Valley to film exteriors for a story
that has Adriondack mountain locale.
Director Charles Giblyn is in charge of
this. When about half way to the moun-
tain retreat, members of the company dis-
covered they did not have a New York
automobile license number, and the need of
the prop delayed production for a day
while a member was dispatched to Los
Angeles to secure one.
The fantastic comedy drama of the Vir-
ginia mountains made by Charles Miller
has been completed, and Bessie Barriscale
its star, has been granted a ten-day vaca-
tion, while the scenario department pre-
pares another vehicle for this actress.
Monte M. Katterjohn is author of the
mountain comedy drama, which the produc-
tion department believe will be a worthy
successor to “ Peggy,” which served to
introduce Billie Burke in films.
Alina Ruben With Ince
Alma Ruben, who has been playing with
Fine Arts companies recently supporting
Douglass Fairbanks in “ The Half Breed,”
has been engaged to play the feminine
lead in support of William S. Hart, and is
now with the Ince organization.
Director Reginald Barker has troubles
all his own in his attempts to secure scenes
in which a tiny infant plays on the seven
foot line. The story requires that the child
shall remain perfectly still. This it did
during early scenes, but that was five
weeks ago, and in the interval it has
learned it is great sport to kick and roll
about, and so Barker is cooing, making a
jumping-jack of himself, and resorting to
every caper imaginable to keep the
youngster quiet. This photoplay will serve
as Clara Williams’ first starring vehicle,
and as soon as the last films are made
she will begin work on another production
now nearly completed by C. Gardiner Sul-
livan, head of the Ince scenario staff. This,
like the one being filmed at present, gives
Miss Williams the part of an Italian girl
which is particularly suited to her talents
and beauty.
Advice has gone forward to the New
York office of the Triangle Film Corpora-
tion to the effect that they cannot go too
strong on their advertising of the coming
Hart production, “ The Patriot,” which was
shipped this week. Mr. Hart and every
member of the cast believe this photoplay,
from scenario by Monte M. Katterjohn,
will prove more successful than did this
actor’s recent release, “ Hell’s Hinges.”
The play has as its leading character, a
man who came to hate the stars and stripes
because of injustice done him, and as such
becomes the leader of rebellious Mexicans.
Most of the scenes for it were taken along
the Mexican border, and thus correct at-
mosphere was secured. Hart believes his
portrayal of this subject to be the most
notable since he became a film star. George
Stone and Francis Carpenter, the Fine Arts
kiddies who were borrowed for this pro-
duction, have important parts. The chil-
dren aid in preventing the traitor from
carrying out his plot, and cause him to see
the folly of such an adventure. The pro-
duction was filmed by Joe August, and the
other members of the supporting cast are
Joe Goodboy, Indian actor ; Roy Laidlaw,
Milton Ross, P. D. Tabler, Charles K.
French, and “ Rags,” the educated Inceville
dog.
The Yorke-Metro company is home
from Lake Tahoe after spending three
weeks there securing scenes for the forth-
coming production entitled “ Mister 44,”
adopted from the book of the same 'name
by E. J. Rath. The photoplay will consist
largely of exterior scenes representing life
in the Maine woods, and it was while mak-
ing these at the northern California lake
resort that the company experienced a
number of hardships.
At the studio the company is now busy
with the making of the interiors for this
picture.
Second Clune Production
The second production of the Clune
Film company, “ The Eyes of the World,”
will be completed within the next few
weeks. At present the producing organiza-
tion is spending several days in San
Gabriel Canyon where a complete camp
has been established. This is an adapta-
tion from the novel of the same name by
Harold Bell Wright, and will be given its
premier at Clune’s Auditorium, Los An-
geles, at an early date. At the studio it
was announced that this subject will con-
sist of not more than ten reels and that
“ Ramona,” the company’s first production,
had been cut to that size. The cast for the
coming production includes Katherine
Miller, late of Harrison Grey Fiske road
attractions ; Kathleen Kirkham, an actress
from the legitimate stage ; Monroe Salis-
bury, who appeared in the part of Allesan-
dro in “ Ramona ” ; Ah Wing, said to be
the only Chinese actor in pictures; Jack
McDonald, “ Slap Jack ” of “ The Spoil’-
ers,’, and others.
“Unlucky Jim,” is the working title given
a five-reel subject put in production at the
David Horsley studio this week under the
direction of Robert Broadwell. Crane
Wilbur is the author of the story, which is
of the nature of a comedy drama, and he
appears in the featured part, that of a
youth of wealth who has difficulty in
spending his money, and making everyone
happy.
One entire stage was needed for the
filming of cafe scenes, in which twelve en-
tertainers from a local cafe “ put on ” their
regular program. The supporting cast will
include Florence Printy, Nan Christy, Jode
Mullally, Harrish Ingraham, Ida Lewis
and others.
The Horsley Cub Comedy company has
just completed “Making Things Hum,” in
which Claire Alexander takes the part of a
maid in the home of a wealthy family, and
by her beauty and charm wins the attention
of the husband, the janitor, gardner, and
two or three cops, but ingenuously makes
each think he is the idol of her dreams.
Finally Jerry, taken by George Ovey, wins
her hand. Besides the principals Janet
Sully and George George have good parts
in this comedy, being made by Milton
Fahrney.
A new company was organized this week
at the Horsley studio. A1 Neitz will be di-
rector of this and the principals are Edith
Calvert, T. H. Gowland, A1 Blake, Harry
Davenport, and F. A. Johnson. This com-
pany will make two reel animal dramas.
Three telegrams received this week at
the Mabel Normand studio created a mys-
tery for a time. They were all addressed
( Continued on page 1378)
1376
MOTION PICTURE NEWS
Vol. 14. No. 9
Mighty
Episodes
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Is the cry of Exhibitors from Maine to Cali-
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is beyond question the 'greatest serial ever
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of popularity. A revelation in serials
WITH
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Jack Holt— Eddie Polo
Thrilling-Patriotic - Sensational
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Has created a greater stir among Exhibitors than any picture re-
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CARL LAEMMLE, President
‘‘The Largest Film Manufacturing
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1600 Broadway, N. Y,
Be sure to mention “MOTION PICTURE NEWS” when writing to advertisers.
September 2, 1916
MOTION PICTURE NEWS
1377
CONSOLIDATED AMUSEMENT
ENTERPRISES
2139 EIGHTH AVENUE
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L-Ko are truly knockouts. "We use them in all our
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congratulate you, especially on your last three or
four releases. If you keep up that kind of work,
you can count on me as long as a motion picture
machine will be grinding in any of our theatres.
Tour productions travel in a class by themselves.
You can use this letter if you want to, I simply
write it because I think you are entitled to know
that your efforts are being appreciated by the
exhibitors.
Tours very truly, V
cJZ-r-
OM,
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Eastern Offices: 1600 Broadway, New York
If you like the “ News,” write our advertisers; if not, tell us.
1378
MOTION PICTURE NEWS
Vol. 14. No. 9
IN AND OUT OF WEST COAST STUDIOS
( Continued from page 1375)
to Miss Normand. No. 1 : “ They’ve got
your goat in Catalina.” No. 2: “ Hughie
Fay has your goat aboard ship.” No. 3 :
“ They have your goat at the harbor.” Two
hours later, Assistant General Manager
Harry Kerr cleared away the mystery when
he arrived at the studio with a little brown
and black kid. The players then recalled
that in a scene for the first Mabel Nor-
mand release, the scrip requires that she
catch a young wild goat.
A complete men’s furnishing section of
a modern department store occupies one of
the Keystone stages this week, and sets a
new standard for exactness in detail. This
contains everything to be found in such a
department, and is patterned after a sec-
tion in a leading Los Angeles store. It
was prepared for a scene in “ The Mani-
curist,” being a comedy in which Ford
Sterling directs himself as star.
This Stunt Always Interesting
Another scene has been destroyed by the
inquisitive public breaking in on the side
lines, and this time the public’s attempts to
save a suicide will result in the expendi-
ture of several thousand dollars by the
Keystone Company. Harry Williams and
William Campbell, directors, and a number
of players headed by Chester Conklin,
staged a scene in which Conklin attempted
suicide, at Balboa. The villagers saw a
man disappear in the water and a number
put out to save him. The producers
thought they had secured the scene before
anyone got inside the side lines, but their
mistake was not noticed until the negative
was developed and the company were all
home.
Cameron Coffey, said to be the world’s
champion child swimmer and diver, has
been engaged by the Mack Sennett Key-
stone Company, and he will appear shortly
in a picture now being made by Charles
Murray.
H. Guy Woodward of the Keystone pro-
ducing organization, this week served as
master of ceremonies at a four-day celebra-
tion given at Balboa, California, com-
memorating the discovery of the Pacific
Ocean by Balboa.
A hazardous scene was enacted for the
coming Keystone picture, “ The Winning
Punch,” this week when Bobbie Dunn
leaped from the top of a four story build-
ing into a supposed concrete mixer, which
in reality was a tank filled with water. The
comedian was not injured in making this
scene.
Samuel Goldfish of the Famous Players-
Lasky Corporation, has been at the Holly-
wood studio of the company for the past
week conferring with Director General
Cecil B. deMille. As the result of his pres-
ence her, a deal has been consummated for
the use of a large tract of ground to be
used exclusively by the company in the
production of photoplays.
Mr. Goldfish was accompanied by Walter
J. Moore, vice-president of the H. C.
Miner Lithographing Company, who came
to the west coast to investigate conditions
as to the advisability of his company estab-
lishing a branch plant here. It is pointed
out by Mr. Goldfish that such a plant could
have all plates shipped here from the East
and make what prints are necessary for
the coast and mountain states, and ship
them direct to the exchanges, thus greatly
reducing the expressage expense of the
manufacturers. Such an arrangement would
save thousands of dollars to the companies,
and give the exchanges better service. The
Miner Company makes lithos for all Tri-
angle productions, the Universal Film
Company, as well as the Famous Players-
Lasky Company.
Laura Marie Trainer, of Missoula, Mon-
tana, who, on June 3 started to ride horse-
back to the Lasky studio, arrived there
Sunday afternoon, August 13, after a trip
of 2,500 miles. When she left her home,
the Jesse L. Lasky Company was notified
that she was bringing a message to Direc-
tor General Cecil B. deMille, and when she
arrived it was found that the message con-
sisted of a number of scenarios which she
wished to sell.
The Lasky production, “ Each Pearl a
Tear,” has been completed and the star of
this, Fannie Ward, has been granted a
vacation of two weeks which she is spend-
ing at Coronado Beach.
J. G. von Herberg, member of the firm
of Jensen and von Herberg, owners of
three of the principal theatres at Seattle,
Washington, is spending several weeks in
Los Angeles visiting the motion picture
producing plants. He was accompanied
from San Francisco by Herman Wabber,
general manager of the Paramount ex-
change in the Bay City, Los Angeles and
Salt Lake, and this week they spent several
days at the Lasky plant.
Separate Companies for Smalleys
Phillips Smalley and Lois Weber Smal-
ley, who have worked together as co-
directors in production of Universal sub-
jects, are in the future to have separate
companies, according to plans made this
week at Universal City. Lois Weber will
direct Mary MacLaren, and has begun
work on a forthcoming five-reel produc-
tion titled “ Devotion.” Arthur Ford will
continue as assistant director to Miss
Weber.
The first photoplay to be filmed by Mr.
Smalley will be an adaptation from the
Brandt Whitlock story titled “ The Girl
That’s Down.” It is not definitely known
whether this title will be retained, and up
to this time no cast has been named.
Director Stuart Paton and Cameraman
Eugene Gaudio are engaged in cutting the
big feature “ Twenty Thousand Leagues
Linder the Sea.” In the making of this,
200,000 feet of negative film was exposed,
fully seventy-five per cent, of that amount
being shot at Bahama Island. The subject
will consist of from ten to twelve reels,
and will be completely assembled within
the next two weeks.
United States Cavalry and an opposing
force of Mexicans engaged in battle scenes
this week near U City for scenes in the
picturization of “ The Eagle’s Wings,” the
patriotic preparedness subject filmed by
Robert Leonard. Herbert Rawlinson and
Grace Carlyle are the featured players, and
a thrilling scene enacted this week was
when Rawlinson drove an automobile
through flames in a burning village,
dodging in and about scurrying troops and
frightened women and children.
The Nestor Comedy Company Photographed on the New Stage at Universal City
September 2, 1916
MOTION PICTURE NEWS
1379
The Jack Warren Kerrigan U Company
is still in the vicinity of Eureka, California,
the center of the lumber industry of the
northern part of the state, where they are
making the final scenes for “ The Measure
of a Man,” written by Normand Duncan.
Jack Conway is directing this production,
and it will probably require a week more
to finish the scenes needed. Other mem-
bers are Harry Carter, Marc Robbins, Iver
McFadden, and Louise Lovely, who plays
opposite Kerrigan.
The Joker Comedy players, now under
the direction of W. W. Beaudine, have just
filmed “ Double Trouble,” which has a
singing contest as a basis for a story,
father having decided that his daughter is
to marry the sweetest voiced man in the
world. The players of this company are
William Franey, Gale Henry, Harry Mann,
Lillian Peacock, Milburn Moranti, and
Charles Conklin.
Carter DeHaven head a U Company
now at Catalina Island making a three-reel
subject under the direction of Wallace
Beery. Exteriors for two other comedies
will be made at the Islands. These will
feature Beery who will also direct.
Comedy Director Roy Clements is
making “ Beared by a Bear,” which is by
Harry Wulze, U staff author, and has
“ Big ” Ed Sedgwick and Belle Bennett as
principals.
“ Desperate Medicine ” is the title given
the subject made by Director Charles Bart-
lett. This features Gertrude Selby in her
first dramatic subject, she having played
in L-Ko comedies since her screen debut.
Supporting Miss Selby are Carl Von Schil-
ler, as the newspaper man, Jack Conlay as
the heavy, and Buelah Lewis as the maid.
The Nestorites are making “ Model 46,”
with the usual cast which includes Eddie
Lyons, Dee Moran and Pricilla Dean, un-
der the direction of Louis Chaudet.
How an adventuress attempts to take
the life of a man, and then really comes
to love him, and attempts to sacrifice her
own life to save him, serves as the story
for “The Decoy,” a subject just filmed by
Billy Garwood, who appears in the prin-
cipal part of the cast, supported by Jessie
Arnold who plays a double role, Ed.
Brady, Wadsworth Harris, Jack Conley
and others.
Director Garwood is now busy filming
“ A Social Caveman.” A girl, fond of at-
tention, and not heeding the injury she
causes others by flirtations, eventually
causes an attempt at suicide. This gives
her a new insight to life, and she becomes
a different woman. The youth recovers,
but his action has taught the flirt a lesson.
Lois Wilson plays the lead in this with
Carl Von Schiller, George Chesebro and
Ed. Brady as principal supports.
They’re Using Up the California Scenery
Monterey, California, scenery is being
used by Director Burton George and a
company of U players for the filming of an
adaptation from the Stephen Whitman
novel “ The Isle of Life.” They have been
absent from the studio for several days,
and are expected home shortly when elab-
orate interior settings now being made
will be ready for them.
Director George Cochrane and company
have completed the interiors for the eight
subjects partially made in the northern
mountain country, and are now working
on a one-reel comedy drama entitled “ The
Little Masquerader,” which was written
Alice Howell (L-KO Universal)
especially for Molly Malone. Jack Nelson
plays the opposite lead.
Sixty Universal players constituting the
Joseph deGrasse Company have gone to
Big Bear Valley for scenes in the Bluebird
George Ovey in “ Jerry and The Bandits ”
( Horsley-Mutual)
feature “ The Place Beyond the Winds.”
Dorothy Phillips and Lon Chaney are
playing the featured parts.
Pat Rooney has been placed under the
direction of Robert Dillon, late of the Uni-
versal scenario department, who is now
directing comedies, and Marcia Moore has
been selected to play opposite, at least for
the current subject titled “Their Sporting
Blood.”
“ The Gunman ” is a melodrama in
which an attorney wins the admiration of
the sweetheart of one gunman and the sis-
ter of another, when he convicts them of
a crime and they are sentenced to prison.
The girl later becomes the attorney’s wife,
hiding her past which is revealed to him
after the release of the men from prison.
Douglas Gerrard plays the role of the
heavy in this, as well as directing the story.
Nell Shipman is the author. Francelia
Billington has the featured part, with Al-
fred W. Wertz and Frank Brownlee the
principals of the cast.
Ernie Shields has the name part in the
comedy, “ Lord, What a Lord,” made by
P. C. Hartigan, with a cast which includes
Harry Depp, Countess DuCello, and
Yvette Mitchell.
Hartigan is now working on “ The Top
Notch Terror” story for which deals
with the escape of a lunatic who has
a mania for proposing to women. The
wild man is supposed to be in a certain
park, and the police round up a number
who are enjoying the spooning pastime.
The same cast with the exception of Depp
appears in this picture. O. C. Jackson has
one of the leading parts.
The war story, “ November, 1915,”
adapted for the screen by Elliot J. Claw-
son from the story by Hobart Henley, who
is directing as well as playing the lead, re-
quires a number of battle scenes which
were staged this week. The story is laid
in Servia near the fighting lines, and gives
excellent parts to Henley, William Welsh,
and Claire McDowell.
“ Liberty ” in Sixth Episode
A three-reel drama is being produced
by Director John McDermid, titled “ A
Modern Cain.” The director is also the
author of the story, and has as his prin-
cipals Edward Hearn, Ruth Clifford and
George Berranger.
The Liberty Serial Company continues
with their Mexican guerilla warfare, and
are now on the sixth episode.
Director Ben Wilson and his assistant
Tom Walsh, have recovered from the
bruises they received last week when they
went over a twenty foot cliff at Pine Crest.
The fall was wholly unintentional, as a
rock gave way when they were struggling
on the edge. They alighted in a stream
below which broke the force of the fall.
All of the action was caught by the camera,
and will be shown in the three-reel subject
“ The Last of His Race.”
This company is now engaged in filming
“Honor Thy Country,” a patriotic subject
in five reels from story by F. McGrew
Willis and Walter Wood. The Universal
Company has secured the privilege from
Secretary of the Navy for use of torpedo
boat destroyer the Farragut, and some
very realistic naval warfare was shot at
the harbor when the Farragut was bom-
barded this week. Capt Hudson of the
boat, aided the company in every way, and
took part in a number of scenes.
( Continued on page 1389)
1380
MOTION PICTURE NEWS
Vol. 14. No. 9
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lilili
—
AMONG THE EXCHANGES
Even Pessimists Wear a Smile in Detroit, the Outlook for
Autumn Business Is so Promising; All Exchangemen
Predict Big Bookings
HERE is a brief outline of what the
various Detroit exchanges are doing.
Manager Trask, at the Mutual, reports
splendid business on all Charlie Chaplin
pictures; the special feature serials and
Mutual masterpieces. He looks for a big
Fall trade.
At the General Film Company there are
signs of increased activities with many new
accounts on the books.
At the Universal, M. S. Bailey reports
that the month of July was the best the
exchange ever had, and that the coming
Fall is sure to break all records. Blue-
bird and Red Feather features are all doing
well.
At the Pathe exchange, Manager Park-
hurst reports good business on serials, fea-
tures, and educational subjects, as well as
the Pathe news. Some of his best fea-
tures he has been holding for Fall, believ-
ing it not the best plan to release them
during the hot weather months.
At the World Film office, Manager Dem-
bow says he is reorganizing and looks for
big things in the Fall.
Neil Kingsley, at the Fox office, says the
Summer business has been normal and
entirely satisfactory, considering the hot
weather, but that indications point to a
whopper Fall on Fox films.
Manager J. M. Duncan, of the V-L-S-E
office, hopes to have a complete exchange
by Fall for handling Detroit and Michigan
business.
Manager J. C. Fishman, of the Stand-
ard Film Service Company, says July was
the greatest month in the history of the
exchange — quite remarkable in view of the
hot weather. “Mutt and Jeff” cartoons
and the jungle pictures are drawing big
everywhere, and are in popular demand.
D. Leo Dennison, manager of the Para-
mount exchange, says he is taking on
quality exhibitors, and that his office is af-
ter quality rather than quantity business.
Needless to add that Mr. Dennison reports
a splendid business, and that he is very op-
timistic about Fall. In fact, the number
of new applications pouring into his office
indicates that this will be the best Fall in
the history of the exchange.
Abe Shapiro, at the Triangle office, says
that every day shows business improve-
ment, and that the features and Keystone
comedies are constantly gaining favor. He
adds that there is unusual demand for the
early Triangle features and Keystones.
Douglas Fairbanks, Dorothy and Lillian
Gish, Norma Talmadge, and Bessie Barri-
scale features are constantly in circulation
with Michigan exhibitors, proving that
these stars have made an emphatic impres-
sion with the Michigan public.
J. O. Kent, of the Harry I. Garsons Pro-
ductions, Inc., handling the new Clara Kim-
ball Young releases, reports that his ex-
change at 318 Woodward avenue, will be
in readiness before the end of August, and
that from bookings already made by ex-
hibitors in every part of the State the new
plan of release is certain to prove success-
ful.
Metro features are finding a host of
friends among Michigan exhibitors, and
the number of bookings at the present time
is double the number of a year ago. The
new Metro exchange will be located at 73
Broadway.
Manager Randolph, of the Wolverine,
reports the present Summer to be the best
since he has been in the film business.
GLOBE FEATURE EXCHANGE
FORMED IN BOSTON
Benjamin J. Schoolman, Edward D. Lav-
inton and Harry G. Segal of Boston have
formed the Globe Feature Film Corpora-
tion, capitalized at $25,000, for the purpose
of handling feature films in New England.
ANTICIPATION of a record fall busi-
ness is shown in the increased activ-
ity about the Omaha exchanges. The most
marked disturbance has been at the Uni-
versal, formerly the Laemmle, exchange,
where the new system was being installed.
J. H. Calvert, road man out of the ex-
change for two years, has been appointed
manager of the Bluebird exchange, in con-
nection with the Universal.
E. H. Strickland, has been made manager
of the supply department, which has been
increased to include all kinds of equipment,
supplies and repairs. Strickland has been
a road man out of the Sioux Falls, S. D.,
exchange.
R. C. Cropper, district manager for the
Universal Film and Supply Company, was
present and, with Exchange Manager Jake
Mitchell, superintended the rearrangement.
He will remain at the Omaha exchange for
several weeks, during which time there will
be other changes in the force and a rear-
rangement of the floor space.
Gurney and McLean, auditors from New
York, spent several days at the Universal
exchange on their regular auditing tour.
C. W. Taylor, manager of the General ex-
change, has been kept busy entertaining
uot-of-town exhibitors who are arranging
for their next season’s service. There are
MONTGOMERY TO GO TO COAST FOR
BRADY
G. N. Montgomery, manager of the In-
dianapolis office of the World Film Cor-
poration, has been appointed personal rep-
resentative for William A. Brady, and ex-
pects to leave shortly for the Pacific Coast.
Mr. Montgomery has made many friends
in Indiana film circles since he assumed
management of the World office there.
Mr. Montgomery has been succeeded as
manager of the Indianapolis office by Fred
F. Cresswell, formerly manager of the New
Orleans office of the World Film Corpora-
tion, and more recently stationed in Cin-
cinnati for the same company.
GENERAL IN KANSAS CITY TERRI .
TORY FINDS BUSINESS GOOD
The extreme hot weather and drought
has had but little effect on the business of
the General Film Company in the Kansas
City territory. “ The Girl from Frisco ”
is doing record business all over the terri-
tory, the larger towns taking to it as well
as the smaller ones. In order to handle all
orders for this picture the office has been
compelled to obtain extra copies to take
care of bookings. John Hicks, manager, is
exceedingly well pleased with conditions.
guests all the time at the General’s private
exhibition room.
Exhibitions have been held at the various
theatres of the serials to be released. Many
out-of-town exhibitors attended.
Eva Hetherington, cashier at the Pathe
exchange, is spending her vacation in the
mountains. All the film people have been
on vacations — except the managers, who
have been too busy.
Manager Goldstone of the World is plan-
ning to rearrange his offices. Manager
Weisfeldt of the Mutual has heard Cecil
Vaughn, his assistant, who is now with the
troops on the border, has been made a
lieutenant.
Jake Schlank has sold his interests in the
Hip theatre, one of the biggest in Omaha,
to Hugo Biltz, and has opened the Fine
Arts Film Co. in the Brandeis Theatre
building. He will handle states right fea-
tures.
WARNER AT WORK ON SALE OF
“ CRIMSON STAIN ”
William Warner, who for some time has
been employed in the serial department of
the Mutual Film Corporation, Kansas City,
Mo., is now working at the Metro Picture
Service, handling the serial “ The Crimson
Stain.”
Omaha Exchangemen Prick Up Their Ears at the Sound of
Approaching Fall Business, Expected to Take an Upward
Jump
September 2, 1916
MOTION PICTURE NEWS
1381
New Denver Board of Trade Organizes to Co-operate in Giving
Greatest Possible Service to the Exhibitor
POTTER IN CHARGE OF “YELLOW
MENACE ” BOOKINGS
C. W. Potter, who recently located with
the United Film Service, Kansas City, Mo.,
has been placed in complete charge of the
new serial of that company, “ The Yellow
Menace,” and will handle it in the Kansas
City territory. Publicity for this picture
has already been started by Mr. Potter and
he has a number of plans whereby this
serial will become widely known.
Arrangements have been made with the
Kansas City Journal, whereby each episode
of the serial will be run previous to its ap-
pearance in the theatres. “ Prospects are
great for the sale of this picture,” recently
said Mr. Potter. “ I expect it to go big
here and am making preparations to handle
lots of business.”
DOOLEY IS MADE MANAGER FOR
GENERAL IN SYRACUSE
Thomas W. Dooley has been appointed
manager of the Syracuse, N. Y., branch of
the General Film Company.
Mr. Dooley is thoroughly familiar with
the motion picture business, having man-
aged the Syracuse office of the Greater
New York Film Rental Company for sev-
eral years very successfully.
He was engaged as an accountant pre-
vious to entering the film business, which
enables him to handle both the inside and
selling end of the business in an efficient
manner.
THE L. C. F. exchange, distributing
state rights films, has been opened
at 3311 Olive street, St. Louis, by Levy,
Chatkin and Fendstein, proprietors, with
F. J. Fegan as manager. “ The Yellow
Menace ” and other features controlled by
the firm will be booked in St. Louis thea-
tres and the eastern half of Missouri, be-
sides part of Illinois and Indiana. Mr.
Fegan reports good business already in
advance bookings of “ The Yellow Men-
M
ace.
H. P. Wolfberg, manager of the General
Film Company, 3610 Olive street, St. Louis,
has established a publicity department for
the use of exhibitors, with a view to aiding
them in getting publicity, practical adver-
tising and ways and means of getting
patrons into their theatres. Edgar H.
Wolfberg, brother of H. P., has been put
in charge of this department. Edgar has
just recently been graduated from the
Missouri State University, where he won
honors in the journalism course.
Sam Shurman, who has been in Mem-
phis, Tenn., for the past few months man-
aging a branch of the Unicorn exchanges,
has returned to his home in St. Louis and
will now devote his energies to the Fox
Corporation as traveling representative in
the territory covered by the exchange. Sam
is well known in the film trade and will be
cordially welcomed by all his old friends.
Joe Levy, head of the Fox exchange at
3632 Olive street. St. Louis, was honored
by a visit last week from Harry Leon-
hardt, special representative of the Fox
exchanges. Leonhardt gave the business
' I 'HE election of the officers of the Board
of Trade of Denver, an organization
made up of Exchange managers of the city,
was held at the Albany Hotel on Tuesday
of last week. The following were elected
unanimously. H. H. Buckwalter, manager
of the Kleine-Edison Exchange, president ;
T. Y. Henry, manager of the General Film
Exchange, vice-president; Frank Harris,
manager of the V-L-S-E, treasurer; Judge
H. A. Hicks, attorney for the Board. This
body will strive to co-operate in giving the
exhibitor service and aiding him in any
way possible. Meetings will be held each
Tuesday at the Albany Hotel.
W. T. Binford, manager of the Metro
exchange of Denver, reports a record run
on Ireine Fenwick’s success, “ The Child of
Destiny,” at the Strand theatre. This pic-
ture played for three days, and did capacity
business. Eddie Darling, roadman for
Metro, at the present time touring New
Mexico, is making a clean-up in that sec-
tion for the Denver office. Manager Bin-
ford does not believe in too much praise
for a roadman, but oftentimes we hear
him remark, after receiving a new contract,
“ Very Good Eddie.”
Upon hearing the news that a certain
Denver Exchange manager was laid up in
bed with an ailment, we thought of the pos-
sibility that the dreaded infantile paralysis
the “ once over ” and found things in such
good shape that he stayed only two days
in the Mound City, then went on to other
duties.
MEYER IS MADE GENERAL MANAGER
OF MOSS EXCHANGES
Philip E. Meyer has been appointed gen-
eral manager of the B. S. Moss film ex-
changes, taking the place of H. R. Eben-
stein, who assumes the duties of the super-
intendence of the states’ rights disposal of
the B. S. Moss pictures.
Mr. Meyer, before entering the film in-
dustry, was manager for the George Meyer
Amusement Company. He was also vaude-
ville and stock company critic for the
Clipper, and other theatrical organs.
His first experience in the motion pic-
ture field was as salesman for the B. S.
Moss features. Mr. Ebenstein has been
placed in entire charge of the states' right
field.
“A WOMAN WILLS ” SOLD FOR SIX
NEW ENGLAND STATES
The Sun Photo Play Company announces
the sale of “ A Woman Wills ” for the
states of Maine, New Hampshire, Vermont,
Massachusetts, Rhode Island and Connecti-
cut, to the Federal Feature Corporation of
Boston.
This picture had previously been screened
by Mr. Grand of the Federal Feature Cor-
poration in Boston, to a large assemblage
of exhibitors, and the bookings on this ex-
hibition more than covered the sales price.
might have reached Denver, but were
mistaken. J. S. Applegate, manager of the
Pathe Exchange of Denver, did not report
at the office one morning last week and
Charlie, the booker, got busy to find out the
cause. The 250 pound exchange manager
had fallen a victim to “ spring fever.” But,
now he is back at the grind with his coat
off and an electric fan blowing the cool
breezes upon him. After his recent visit to
Texas, Applegate claims, “ tis a privilege to
live in Colorado.”
Manager Frank Harris, of the V-L-S-E
Exchange of Denver, left last week for Salt
Lake City, where he will install R. A. Wag-
ner, formerly of the San Francisco Ex-
change, as manager of that office. Before
returning to Denver, Harris will visit sev-
eral of the larger towns in quest of new
business.
Harry Cassidy, the crack roadman for
the Mutual Exchange of Denver, is to have
an able co-worker in the person of G. W.
Whitney, formerly connected with Pathe
in the same capacity. Whitney has been in
the film game for the past twelve years,
and has an excellent record back of him.
Manager Ward E. Scott of the Denver Ex-
change is very much elated over the
acquisition of Whitney and is looking for-
ward to big results from the road.
Manager Langtree, of the Denver Uni-
versal Exchange, is gaining new business
each week through his aggressiveness.
Service to the exhibitor is causing much
overwork on the part of this manager, who
makes it a personal duty to check all out-
going films. E. J. Bartell, formerly of the
Universal Exchange of Des Moines, has
been transferred to the Denver office as
assistant manager and head of the booking
department. Harry Quinn, the present
booker, will be transferred back to the Salt
Lake office after successfully revising the
booking system of the Denver office.
The manager of the Fox Exchange, of
Denver, is also the roadman for that office,
and this week we find Eden traveling
through the Salt Lake territory in quest of
new business. Eden has never been known
to come back empty handed.
Manager M. H. Cohn, of the Paramount
Exchange of Denver, who recently returned
from the Chicago convention, has been
confined to his bed for the past two weeks
with a severe case of mumps. During the
past week Cohn has been very low but, it
is expected he will be back on the job in
another week.
S. E. Rolk, personal representative for
Mack Sennett, has been in Denver for the
past week visiting Walter S. Rand, man-
ager of the Triangle Exchange of Denver.
Rolk expects to leave for New York in a
few days.
T. Y. Henry, managing the local General
Exchange, reports that business is hitting a
high mark. Henry, formerly an exchange
manager located at Salt Lake, has been
over the territory several times. His novel
methods of advertising deserves the com-
ment it has received. Being an accomplished
cartoonist, Henry gets up special post-cards
with cartoons advertising new releases.
The L. C. F. Exchange Opens in St. Louis ivith Fegan as 1
Manager; Wolfberg Establishes Publicity Department
1382
MOTION PICTURE NEWS
Vol. 14. No. 9
GOFF BACK FROM TRIP TO V-L-S-E
MID WESTERN BRANCHES
A. W. Goff, assistant general manager
of the V-L-S-E, returned to New York
last week from a tour of the Big Four
branches in Cleveland, Cincinnati, Chicago,
and St. Louis, where conferences were held
with the sales forces of those four cities.
Comprehensive plans were laid for Fall
business at these conferences, following
an interchange of ideas in which each mem-
ber of the sales forces took active part.
These meetings are in line with the policy
laid down by Mr. Goff when he took up
the assistant general managership of the
Big Four to meet the men on their own
ground, where considerably more could be
accomplished than would be the case by
letter.
In Cleveland Mr. Goff made the transfer
of managers, in which C. A. Meade, former
manager at Dallas, succeeded C. E. Shurt-
leff, who resigned.
Mr. Goff, as well as presiding over the
four conferences, also spent two days each
with S. E. Abel, Chicago manager ; C. E.
Holah, Cincinnati manager, and S. W.
Hatch, St. Louis manager.
SELZNICK ALLOTS SOUTHW ESTERN
TERRITORY TO J. A. CRESSEY
FOR YOUNG AND BRENON
PICTURES
Another section of the United States was
fenced in for the Lewis J. Selznick Enter-
prises last week through a deal between Mr.
Selznick and J. A. Cressey, millionaire and
pioneer film man of Dallas, Texas. By the
terms of the agreement, Mr. Cressey will
control the distribution of the Clara Kim-
ball Young and Herbert Brenon pictures
throughout Texas, Oklahoma, Arkansas
and Louisiana.
Mr. Cressey came all the way from
Dallas to negotiate the deal for the Selznick
pictures. He is one of the wealthiest cit-
izens of Texas, and is known throughout
the great border state and Oklahoma.
The Texas distributing company will op-
erate under Mr. Cressey’s name, with head-
quarters in the Southwestern Life Build-
ing in Dallas. F. M. Sanford, who founded
the original World Special Film Exchange
in Dallas, and L. C. McHenry, accompanied
Mr. Cressey to New York, and will take
charge of the new exchange as manager
and assistant manager, respectively.
TO HANDLE UNITY RELEASES UP
STATE
Israel Cobe has been appointed special
representative for the Unity Film service
to handle “ The Yellow Menace” serial and
the other features put out by Unity in New
York State.
Mr. Cobe will look after the'Unity branch
offices, making his headquarters in Albany
for the eastern part of the State and Buf-
falo for the West. Mr. Cobe is well known
to exhibitors in this territory and claims
that he is going to make a record with
“ The Yellow Menace” serial.
J. K. BURGER IS ON TRIP IN THE
WEST
J. K. Burger, assistant general manager
of the International Film Service, Inc., is
in Chicago, St. Louis and other western
cities. The new photo-play series, “ Bea-
trice Fairfax,” is commanding so much at-
tention from exhibitors that Mr. Burger,
who is in charge of branch managers, was
summoned to give personal assistance to
the managers.
Mr. Burger, on his trip, will also work
with his assistants on the forthcoming pro-
duction of the International’s new feature,
“Jaffrey,” which will be released on Sep-
tember 5.
“BILLY SUNDAY” HAND GETS BOS-
TON MANAGERSHIP OF WORLD
FILM
Stanley W. Hand, who has been con-
nected with the World Film Corporation
for the past year and a half, has been
promoted to the managership of the Bos-
ton office of the World Film, effective
August 7.
Mr. Hand was formerly a newspaper
man, drifting into the sales department of
the Ingersoll Watch Company, and from
there to the South Bend watches, in which
field he gained prominence and became
Eastern representative for the South Bend
people.
Stanley W. Hand
Believing there was a greater future in
the film business, Mr. Hand joined the
sales force of the World Film Corporation
March 22, 1915, being affiliated with the
New York and Boston offices. He was
made manager of the Boston office on
June 15 of the same year, then transferred
to New York City as assistant sales man-
ager.
While in the New England territory Mr.
Hand made a great number of friends, and
his square deal manner of doing business
soon got him the nickname of “ Billy Sun-
day” Hand, the sobriquet first being ap-
plied to him by Manager Arthur Davis of
the Nashua, N. H„ theatre, who claims
that Hand is the squarest dealing salesman
who ever sold him a picture.
MORITZ ALMOST GETS ROBINSON
CRUSOED IN SOUTHERN FLOOD
Allan S. Moritz, who travels from the
Washington Fox Film Corporation Ex-
change through the southern territory, was
nearly Robinson Crusoed recently when
covering the territory for he happened to
be in North Carolina when the floods came.
He was on the last train that crossed the
bridge over the Catawba River at Mount
Holly, N. C., before the bridge was washed
away. The river was badly swollen at that
time and three hours later it could not
be crossed.
He left Asheville just a few hours before
that place was flooded for on the next day
it would have been hard for him to leave.
There was eight feet of water in the
streets, and one of the hotels near the rail-
road station took in supplies through the
second story window.
Throughout the entire State the property
damage to motion picture theatres was very
small, if any, but the exhibitors were badly
inconvenienced for many days, because of
an inability to get electric current and be-
cause of the non-arrival of shows. In some
cities there was neither ingress nor egress ;
shows that were in town stayed there, and
this made it bad for all towns on the cir-
cuit.
While the theatres largely escaped dam-
age, the mills and manufacturing places
were badly hit and thousands of people
have been thrown out of work as a result.
Considerable suffering followed and it was
found necessary to raise a fund to aid the
homeless and destitute. In each instance
the exhibitors responded generously, and in
one or two places there was donated fifty
per cent, of an entire week’s box office re-
ceipts.
“LIBERTY” AND “PEG” POPULAR ,
SA YS BOW LES
The two serials, “ Liberty ” and “ The
Adventures of Peg o’ the Ring,” are lead-
ing the list of pictures in the Kansas City
Universal office in regard to popularity and
demand, according to George H. Bowles,
publicity chief of that company. Mr.
Bowles cannot refrain from commenting on
the great reception “ Liberty ” is getting
and predicts record business from it in that
territory. A number of contracts have al-
ready been made and many more are ex-
pected. A recent showing of the first two
episodes to a group of exhibitors resulted
in a surprising number of contracts. “ Peg
o’ the Ring” is going big, the demand ex-
ceeding in every way the predictions made
by Bowles, when the serial was first
offered. He looks for it to be popular for
a long time and expects many more con-
tracts to result.
HOGANSON P ROUES A FEATURE
SPECIALIST FOR MUTUAL IN
DETROIT
Arthur Hoganson is doing some splendid
work in Detroit, Mich., for the new special
serial features being released through the
Mutual exchanges. Mr. Hoganson more
recently was connected with the Broadway
Feature Film Company of Detroit, and all
winter has been in Grand Rapids, Mich.,
for the Gilligham and Smith interests.
September 2, 1916
MOTION PICTURE NEWS
1383
Film News From Foreign Parts
New South Wales Presses for Stricter Censorship
Special to Motion Picture News.
Sydney, July 20.
THE movement now progressing toward
the establishment of censorship in
New South Wales has made its influ-
ence felt to such an extent that various
members of the Ministry and other public
bodies in Queensland have presented a
deputation to the Home Secretary for that
State proposing that a board be established
in order to maintain a stricter censorship
on moving pictures. E. H. Macartney, M.
L. A., introduced the deputation. Mr.
Huxham in reply promised that a bill
covering their request and other phases
of public morality would be introduced in
the next session.
A strong argument was presented by the
deputation which inferred that “ The mili-
tary authorities were censoring all films
which might be prejudicial to military and
recruiting matters, and it was the opinion
of the deputation that it was equally neces-
sary to safeguard the interests of the rising
generation in regard to morals.” The depu-
tation was especially interested in the sup-
pression of films having a salacious sug-
gestiveness, and seeing that it was proposed
to appoint a Board of Film Censors in New
South Wales there was a grave danger that
the rejected films from that State might be
passed on to Queensland fields.
In reply to the various statements made
by the members of the deputation, which
consisted of representatives of over twelve
public bodies, Mr. Huxham pointed out
that some pictures had a very high educa-
tional value, but he realized that there was
a danger of the sensational picture creep-
ing in. “If the federal government exer-
cised over films a censorship, as it did over
literature, there would be no objectionable
subjects in the commonwealth because none
of them were indigenous to Australia.” He
agreed that children should be protected
and that the tone of morality raised. At
the same time he could not help feeling
that the newspapers should take a firm
stand in the matter and not accept adver-
tisements in connection with the publicity
of pictures similar to one which has just
been brought under his notice.
Clement Mason, Ltd., have released a
four-part Mutual Masterpicture, “ The
Miracle of Life.” Its first screening was
on the Sth instant at the Strand Theatre,
Brisbane, Queensland. Mason’s contract
with Essanay for the Essanay-Chaplin
brand having expired, this firm is now
buying up a number of successful feature
films from the open market.
Recreate Exhibitor Body
With the dual object of providing social
intercourse and protecting their interests,
the motion picture exhibitors of New South
Wales have re-created the Picture Show-
men’s Association of Australia and have
secured rooms at the new Banking House
Building, 228 Pitt street, Sydney, which is
the center of the film business in this city.
These rooms will be a daily rendezvous for
city and suburban exhibitors, while at the
same time it will serve as a handy calling-
place for country and interstate members
where they can conduct their business
while visiting this city. W. J. Howe has
been appointed secretary, while the execu-
tive is H. A. Mainsbridge, president ; A.
Ogden and F. Thompson, vice-presidents ;
J. E. Sheerin, treasurer ; G. Szarka, H.
McIntyre, A. Mumford, E. Betts and S.
Faulkner, executive. It is hoped that this
association will become, with added mem-
bers, one of the strongest in Australia. An
official organ of its doings will be issued
at regular intervals by the committee.
Mr. Black, Chief Secretary, is to report
to Cabinet upon a complete scheme for the
censorship of films. The matter was be-
fore the Cabinet on June 28, but in the
absence of certain necessary information,
no final decision was come to. The Pre-
mier states that censorship is necessary,
for at the present time a picture that has
been censored in half a dozen or more
States of the U. S. A. may be screened
here if it has been passed by one State.
The scheme for the establishment of the
system here will be outlined at a later
meeting of the Cabinet.
On Monday, July 17, G. Bell will present
at the Sydney Town Hall by special ar-
rangement with the federal government a
series of films under the general title of
“ Australia Prepared.” These pictures de-
pict the various works of the officers and
men of all branches of the Australian naval
and military world. Several supplementary
features have been added, including “ An-
zacs in the Making,” the Lithgow Small
Arms Factory, and a series of Australian
views which it is said are unrivalled in
their beauty.
It is a curious coincidence that there
should be no less than three feature sub-
jects in preparation in such a small film
colony as Sydney, with more or less simi-
lar titles: (1) “Australia Prepared ’’—re-
ferred to above, (2) “ The Birth of Aus-
tralia,” which is being produced by John
F. Gavin, and (3) The series of Australian
industries being made by Alfred Rolfe, for
Australasian Films, Ltd. — “ Australia a Na-
tion.” With “ Britain Prepared ” and “ The
Birth of a Nation ” touring these states
there is sure to be a considerable amount
of difficulty in finding out “ which is
which.”
A few of the series which constitute
Australasian Films, “ Australia a Nation,”
were given a special private screening at
the Lyceum theatre, Sydney, recently. The
Governor- General, Sir Gerald Strickland,
Members of Parliament and a number of
newspaper men, including the Motion Pic-
ture News representative, were present,
and the general impression was that if the
remainder of the series were half as good
as the first series there should be a volume
of learning in the pictures for the general
public and a deal of money for the pro-
ducers.
The first of the series showed Leeton
(which is the town from where the Mur-
rumbidgee irrigation dam is being worked)
as it is at present — and those who had
previously viewed the town before the
irrigation work commenced, when it was
all bare plain, could hardly credit that the
comfortable farms, orchards, etc., seen in
the picture represented what was once al-
most a desert.
The views of the Burrinjuck Dam, which
is one of the largest dams in the world,
were particularly impressive ; the water
was shown backed up for forty miles, and
gushing sluices at the foot of the dam
were all clearly pictured. The method of
distributing the water over the lands by
means of irrigation channels were remark-
ably fine, both from a structural point and
from the fine method in which the camera-
man, Lacey Percival, has secured his ef-
fects. Altogether a series that will rivet
attention anywhere.
Although at the present time there is a
considerable shortage of paper, the prices
having risen nearly twenty per cent., it is
a noticeable fact that all the newspapers
and magazines that have any departments
devoted to motion pictures allow this de-
partment to retain its full size, while at
the same time they “ cut out ” or materially
reduce the space previously allowed for
other subjects.
Wide Publicity for Paramount
If the Paramount Pictures do not even-
tually become the most well known and
liked of any program of pictures screened
in Australia it will not be the fault of the
publicity department of Australian Feature
Films, Ltd., which I believe is managed
by Mr. Phillips. Paramount Pictures have
been advertised not once or twice or at
iirregular intervals, but daily in the daily
papers and weekly in the weekly papers
and magazines, continuously for the past
six months, and even the monthly period-
icals do not escape the campaign, for
Theatre Magazine is one case where there
is one full page devoted to the photo-
graphic reproductions of stars appearing
under the Paramount banner. Unlike most
exchanges, Australian Feature Films, Ltd.,
do not advertise wholly for the exhibitor
but for the general public, aiming to inter-
1384
MOTION PICTURE NEWS
Vol. 14. No. 9
Billie Burke in “ The Telltale Envelope,” Chapter 17 of the George Kleine Serial, “ Gloria’s Romance
est them in their productions, and thereby
co-operate with the exhibitor.
“ The Cheat ” is reckoned by the A. F.
F., Ltd., to be the best production that
they have handled to date and is to be
released in a fortnight.
Donald Cornwallis has completed the
production of his two-reel kinema-poem,
which has been entitled “ The Veil of
Kismet ” and features two well known
theatrical artists, James B. Atholwood and
Elwyn Harvey. It is believed that Corn-
wallis’ production will be handled by a
theatrical firm for whom the picture was
specially made.
Mr. Helmrich, of the Co-Operative Film
Exchange, Sydney, sailed for America by
the Makura on Thursday, the 6th inst.
George Marlow, of the George Marlow’s
Theatrical Enterprises, has retired from an
active theatrical life, but Dame Rumor has
it that he intends to produce a five-reel
picture, founded on one of his stage
successes, viz. : “ The Bad Girl of the
Family.”
Harry Julius, cartoonist for the A. F.
Gazette, has concluded a series of war
cartoons, etc., which he has created especi-
ally for the English market. This same
artist I believe has made arrangements
whereby he will be the leading light in a
“lightning sketch act ” at the Tivoli theatre,
Sydney. His act is a combination of mo-
tion picture and sketch work, and being
the first of its kind to be presented here
should draw well.
The N. S. W. State Government has just
completed a large amusement hall at the
Model Suburb, Daceyville, Sydney, and
proposes to allow the hall to be rented to
exhibitors for the screening of pictures.
At the same time every picture screened
at the theatre must be first censored by
the Chief Secretary’s officials or other
authorized persons.
Australasian Films, Ltd., received a fine
and varied assortment of films from their
American agents per “ Sierrs ” on the 4th
inst., several features being, “ Birth of a'
Man,” with Henry Walthall ; “ Reggie
Mixes In” (Douglas Fairbanks), “Gentle-
man from Indiana” (Dustin Farnum) and
Chaplin’s first Mutual subject, “The Floor-
walker,” which is being re-named “ The
Shopwalker,” the name that those occupy-
ing the position Chaplin fills in this picture
are termed in this country.
Fraser Films, Ltd., have made arrange-
ments for the carrying out of a huge pub-
licity campaign in connection with the
forthcoming presentation of the Bluebird
feature, “ Undine,” which is calculated to
score one of the biggest successes of any
recent picture. Boardings and electric signs
all over the metropolitan area have been
secured for the campaign. “ Undine ” is
due to open in two weeks’ time at the Hay-
market, Sydney.
Competition is keen for the possession
of the Sydney Town Hall, for a season of
pictures, between three firms, controlling
respectively “ Australia Prepared,” “ Battle
Cry of Peace ” and Raymond Longford’s
production of “The Mutiny of the Bounty,”
which I hear is now completed.
After a considerable spell, Pathe’s Gold
Rooster Plays are once more prominent,
five making their appearance in as many
weeks, viz. : “ Big Jim Garrity,” “ Via
Wireless,” “ Woman’s Law,” “ Girl With
the Green Eyes ” and “ New York.”
T. H. Eslick, former general manager of
the White City amusement resort, and at
present occupying a similar position in the
Palladium, with the help of his American
artist friends celebrated the Fourth of July
by an all-night banquet and cabaret in true
American style at the Palladium. The
prices of admission were from 10s. to 12s.
6d., and true to the policy which has made
him a popular amusement purveyor, Mr.
Eslick devoted the proceeds to the Aus-
tralian War Chest fund.
Coogee, the most famous summer resort
in Australia, with the possible exception of
Manly, will soon be in a position to boast
of having the finest suburban photoplay
theatre in Sydney, as the one now in course
of erection will be capable of holding
nearly two thousand, and is to be fitted
with the latest fittings of every description.
“ Britain Prepared ” is being screened
simultaneously in Perth, West Australia,
Adelaide, S. A., and Brisbane, Queensland.
In West Maitland, N. S. W., when this
series was screened, “ The Birth of a Na-
tion ” was playing at an opposition theatre.
It is reported that both houses were filled
to capacity and for the whole season busi-
ness in both theatres was the best for over
six months. Both subjects are now on the
road to the smaller centers, leaving a wake
of admiring spectators.
H. H. Carleton.
Lottie and Jack Pickford Again with Famous Players
Brother and Sister of Little Mary Will Appear in Important Parts in Forthcoming Subjects
Made by the Company for Release Through Paramount
TWO interesting additions to the Famous
Players forces were made this week
in the persons of Lottie and Jack Pick-
ford, sister and brother of the celebrated
Mary Pickford respectively. This is not
the first time that either of these players
has been associated with the Famous Play-
ers, as both of them have already appeared
on the Paramount program.
It was in “ Fanchon the Cricket,” in
which Mary Pickford starred, that her sis-
ter Lottie appeared as the sister. Jack has
been seen in several Famous Players pro-
ductions, both in support of Mary and of
Marguerite Clark. With the latter he ap-
peared in “The Pretty Sister of Jose,”
playing the role of the star’s brother.
With Mary, Jack has appeared in “A
Girl of Yesterday,” “ The Commanding
Officer ” and was last seen in “ Poor Little
Peppina,” in which he did a great deal of
clever character acting in his portrayal of
the young Italian lad, Beppo, who assisted
Peppina in escaping from the plantation
on which she was practically a prisoner.
Jack Pickford has since been appearing in
Selig productions.
The vehicle for his first appearance with
the Famous Players under the new ar-
rangement has not yet been determined
upon but it will probably be an adaptation
of a celebrated novel.
Lottie Pickford, who has been in re-
tirement since starring in “ The Diamond
From the Sky,” the North American se-
rial, is now at work in support of Louise
Huff in “ The Reward of Patience,” which
is being staged under the direction of
Robert G. Vignola. In this picture Miss
Pickford plays the “ heavy,” a society girl
who weds an engineer because her mother
wants her to, and then proceeds to flirt
outrageously with another man with whom
she is infatuated. She finally elopes with
the other man leaving her husband and
babe behind her, but her elopement is of
short duration for she meets a well-de-
served fate.
Three Firms After Sydney Town Hall
PRESENT
RLUCIilRD PHOTOPLAYS'
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WITH Dono'
A fbL'AU.TIFUL 5TORY OF LOVE AND RIGlWT*
EOULTNESS' VERSUS* TREACHERY AND DECEIT.
ab^ PROM THE no MMf
.D.MEMMINCL-*-* PRODUCER
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September 2, 1916
MOTION PICTURE NEWS
1387
lIBlllllHiil
New Laws and Court Decisions
This department is designed to keep the industry informed of all news concerning new or projected laws, Federal,
State, County or Municipal, that may affect the business, and all events involving any branch
of the trade with the authorities in all sections of the country
Mayor of Detroit Threatens to Revoke Licenses of Two
Managers for Showing Pictures Supposed to Offend
the Town Moralists
THE mayor of Detroit had two theatre
*■ managers in his office early in August,
and made it plain to them that they must
either discontinue showing suggestive and
indecent photoplays or he would have to
revoke their license. This action followed
a number of front page articles and car-
toons, which appeared in the Detroit
News. The articles in question came as a
part of the clean-up campaign which
usually precedes the election of new city
officials.
The mayor felt it his duty to warn ex-
hibitors against indecent films and to cau-
tion them as to the kind of posters they
display. It must be admitted that while
Detroit has been more or less free from
indecent and suggestive films, several De-
troit exhibitors have become a bit careless
during the past few months and really
have gone a step too far in the class of
film which they permitted on their screens,
and worse than the pictures themselves
were the posters displayed in front of their
houses.
Even a broad-minded person could be
shocked at some of these posters and at
OHIO CENSORS BOOST MILK-FED
MORALITY POLICY BY CUTTING
HARMLESS SCENES
While the state of Ohio has sweltered
for the past month, the Ohio Board of
Censorship has been in daily session. De-
spite the 100 degrees of temperature they
have been compelled to sit in the studio
and censor two pictures at once. Scenes
cut by the censors show the hottest ones
have got the axe as follows :
“Expiation” — Cut out sub-titles “You
have no father,” and “ I couldn’t marry
any man unless he knew my past.”
“ Iron Claw ” — Cut out scene where man
throws another man out of a window.
“ Luke Rides Roughshod ” — Cut out
scene where man holds up and robs stage
coach and kisses girl with force.
“Milk White Flag” — Cut out scene
where man tickles woman’s chin ; cut out
sub-title, “ I’ll mend your socks for a year
if you’ll grant me a quick divorce,” and
cut out scene where coffin with corpse in
it rolls down embankment into river.
“ The Dupe ” — Cut out scene where wo-
some of this reading matter. The mayor
has given instructions to exhibitors that
they must stop putting up signs which read
“ No Children Admitted,” because such
signs either indicate that the picture is not
fit to be seen by every member of the
family, or else it is just put there because
of its drawing power.
The action of the mayor and the cam-
paign being waged by the Detroit News
has not in the least upset the exhibitor who
aims to show only film that is fit for all
members of the family. On the other hand,
it has met with their approval to such an
extent that four members of the Motion
Picture Exhibitors’ League of Detroit, per-
sonally visited the mayor at his office and
assured him that they would co-operate
in ridding Detroit of indecent films.
“We don’t show such film nor do we
feel that it is for the best interests of
the motion picture business that any
theatre be allowed to show it,” they told
the Mayor. “ We stand for the uplift
and development of the motion picture
industry, whereas indecent film retards
the growth of this industry,” they added.
man in car puts her foot on man’s pedal
extremities.
“ Help ! Help ! ” — Cut out scene where
girl sits on man’s lap.
“A DANIEL COME TO JUDGMENT”—
“LET PEOPLE CENSOR PICTURES,”
SAYS MAYOR
Commissioner H. D. Huffaker has ex-
pressed surprise at the standard set in
Chattanooga, Tenn., by motion picture ex-
hibitors. He is of the opinion that unless
the exhibitors discriminate better it will
become the duty of the board of commis-
sioners to take the matter in their own
hands. He believes that the proprietors of
motion picture theatres are not acquainted
with public sentiment in Chattanooga.
The sentiment among members of the
Commission seems to be that they have not
the right to say what pictures shall or shall
not be shown the public. Mayor Jesse M.
Littleton says, “ Let the people censor the
pictures.”
SHIPPERS OF FILM THROUGH MAIL
CAN RECOVER VALUE IF
DAMAGED
Shippers of merchandise through the
mails will hereafter be able to recover
from the Post Office Department where,
when sent registered, insured or C. O. D.,
it becomes damaged in whole or in part.
The regulations up to this time have pro-
vided for indemnity only in the event the
merchandise became useless as a result of
its transportation in the mails. These regu-
lations as now amended by the Postmaster
General provide for indemnity for actual,
usual, direct and necessary repairs required
to place the damaged article or articles in
a serviceable condition.
In order to secure this indemnity, ship-
pers of packages subjected to damage must
make claim therefor through the post-
master at the point of origin, according
to regulations prescribed by the Postmaster
General. Recovery for injury or loss to
domestic mail matter, registered, is re-
stricted to its value, although limited to
$50 in the case of first-class mail matter
and $25 for third-class mail matter. Re-
covery is subject to rules and regulations
of the Department.
EXHIBITIONS IN TWO IOWA TOWNS
FIGHT FOR SUNDAY OPENING
Exhibitors in Atlantic, la., and in Cedar
Falls, la., are making a fight to keep open
on Sunday. In Atlantic, William Frost,
proprietor of the Garden and Manager
Leach of the Opera House, the two biggest
motion picture theatres in the town, have
been keeping closed voluntarily. A few
weeks ago they decided to accede to the
demands of many of their patrons and open
on Sunday. The fight began with some
people making speeches and circulating
petitions for a special election. The elec-
tion has not been held.
The Grand and Empress theatres in
Cedar Falls, which have remained closed
all day Sunday without their being a special
law, tried to open. A fight was started,
and has not ended. Meanwhile the houses
are open on Sundays.
DETROIT BARS CHILD ACTORS
Child actors and actresses who have been
entertaining in some of the Detroit photo-
play houses have been forced to quit as
the result of an order coming from the
Michigan State Labor Commissioner, who
cites the law which says that “ no child
under sixteen years of age can appear on
the stage of any theatre.” Until this iiew
ruling, the law was never enforced.
1388
MOTION PICTURE NEWS
Vol. 14. No. 9
IT’S “ ON AGIN, OFF AGIN, FINNIGAN,”
WITH CENSOR QUESTION IN FRISCO
BOARD OF SUPERVISORS
While the censorship of moving pictures
in San Francisco is virtually a dead issue
and there is no possible chance of a new
measure along this line being enacted by
the Board of Supervisors, the police com-
mittee of this board, which has been con-
sidering an ordinance to legalize censorship
for the past six months, persists in post-
poning a consideration of the question, in-
stead of dropping the matter entirely.
This has been done so regularly that it
has become a matter of form, and while
exchangemen and exhibitors are alert, they
no longer throng the meeting room of the
board on the date set for the hearing of
this question, as they realize the sentiment
created last spring against censorship will
prevent the passage of any ordinance along
this line. The next hearing on the question
has been set for the last week in August,
but nothing is expected other than a fur-
ther postponement.
MAY LOSE LICENSE THROUGH RIGID
ORDINANCE
As long as the Crystal theatre, on Cort-
land avenue, San Francisco, kept up its
license payments there was no trouble to
get a renewal, inasmuch as the house has
been established there for a long time, but
unfortunately they allowed the license to
run out, and are now having difficulty in
having it renewed, on account of the fact
that there is an ordinance which prohibits
the licensing of a picture house within 200
feet of a schoolhouse, and the Crystal
happens to be within the proscribed limit.
COSTS THEM $10 EACH TO SHOW
RELIGIOUS FILM
Miss Dollie Spurr, manager of the Royal
Grand theatre, Marion, Ind., and Howard
Spurr, her brother, a motion picture opera-
tor, charged with desecration of the Sab-
bath in exhibiting a religious film at the
theatre, Sunday, July 9, were fined $10 each
following a jury trial in city court at
Marion. They perfected an appeal to the
Circuit court.
Convictions in a similar case several
months ago checked a previous movement
to obtain Sunday “ movies.”
FISHER WINS SUIT IN “MUTT AND
JEFF” CASE
Harry C. (“Bud”) Fisher, creator of the
comic cartoons “ Mutt and Jeff Comic
Films,” gained a complete victory in the
Supreme Court, last week, when Justice
Greenbaum decided that he, and not the
New York American, had the right to use
the title as applied to the “strips.”
“Mutt and Jeff” comicalities have been
known to World readers for some months,
The World being the only newspaper in
New York to publish them. Other papers
throughout the country obtain them from
the Wheeler Syndicate, which has a con-
tract with Fisher.
A year ago, after Fisher left the Ameri-
can and signed a contract with the Wheeler
Syndicate, an effort was made by the car-
toonist’s former employers to prevent the
artist from using the words “ Mutt and
Jeff ” in connection with his strips of these
fanciful characters. A suit was brought
against the syndicate. Thereupon Fisher
and the syndicate brought individual suits
against the Star Company, publishers of
the American.
In his decision Justice Greenbaum dis-
misses the Star Company suit, finding for
the syndicate. In the other suits he finds
for the plaintiffs, so Fisher and the syndi-
cate win all three.
iiiiiiiiiiiimtiiu
iiiimiimiMiiiniuiiuiiiitc
NEW CORPORATIONS
nillllllHIIIUIIIIIIlM
MMimwimimimHimimiun
The Corporation Trust Company, 37 Wall
street. New York, reports the following new cor-
porations :
In Pennsylvania:
PIIILIPSBURG THEATRE COMPANY;
Conducting a theatre; capitalized for $10,000;
Catasauqua, Pa.; incorporators are: James W.
Fuller, Catasauqua, Pa.; Ralph S. Weaver,
Catasaugua, Pa. and Henry G. Barnhurst, Allen-
town, Pa.
In Delaware:
ROBYN PICTURES CORPORATION;
Manufacturer and dealer in moving picture films,
cameras, moving picture machines; capitalized
at $200,000 in Wilmington, Del. ; incorporators
are: C. L. Rimlimger, Wilmington, Del.; Nor-
man P. Coffin, Wilmington, Del. and Clement M.
Egneer, Elkton, Md.
In New York:
FAIRY TALES FILM COMPANY, INC.
Motion pictures; capitalized for $10,000 in Man-
hattan; incorporators are: L. S. McClellan, 160
Wadsworth avenue, N. Y. ; Emma L. McClellan,
160 Wadsworth avenue, N. Y., and C. B. O’Con-
nor, 122 E. 40th street, New York.
YELLOW MENACE CORPORATION ;
Motion pictures, plays, etc. ; capitalized for $25,-
000 in Nyack, N. Y. ; incorporators are: Arthur
Rosenbach, 729 Seventh avenue, N. Y. ; Louis
Shafarman, 729 Seventh avenue, N. Y., and
Harry G. Kosch, 218 West 42nd street, N. Y.
C. B. KEITH’S PALACE ARCADES CO.,
INC. ; Producer picture shows, amusements,
etc.; capitalized for $5,000 in Buffalo, N. Y. ;
incorporators are : Merritt N. Baker, 78 Inwood
Place, Buffalo, N. Y. ; Daniel N. Hyman, 245
Whitney Place, Buffalo, N. Y., and Jas. Walling-
ford, 48 Zittel street, Buffalo, N. Y.
ORPHEUM THEATRE CO., INC.; Motion
picture theatre; capitalized for $5,000 in Bronx;
incorporators are: Isidor Siegel, 76 W. Houston
street, N. Y. ; Samuel Appel, 1488 Vyse avenue,
Bronx, and Jacob A. Felsom, 1133 Broadway, N.
Y.
ASTOR THEATRE, INC.; Manage, product,
etc., theatricals, motion pictures, etc.; capitalized
for $100,000 in Manhattan; incorporators are:
Chas. J. Breck, 45 Broadway, N. Y. ; Marcel
Mulet, 45 Broadway, N. Y., and Emanuel M.
Klein, 225 W. 44th street, N. Y.
F. B. HILL, INCORPORATED; Public
amusement resort and motion picture establish-
ment, manage theatres, roof gardens, etc. ; capi-
talized for $15,000 in Manhattan; incorporators
are: Clara M. Veit, 306 W. 100th street, New
York City; Clara Curtis, 154 E. 91st street, New
York City, and Florence B. Hill, 850 West End
avenue, New York City. „„„„„
PEOPLE’S MOVING PICTURE CORPOR-
ATION; Public amusement resort and moving
picture bus; capitalized for $10,000 in Manhat-
tan; incorporators are: William K. Hedwig, 564
W 160th street, New York City; Arthur Lehing,
Spencer Arms, 69th street and Broadway, New
York City, and Frank Fitzgibbons, 104 W. 90th
street, New York City.
RILEY AMUSEMENT CO., INC.; Theatrical
and motion pictures; capitalized at $2,500 in
Long Island City; incorporators are: Robt. E.
Riley, 599 Ninth avenue, Long Island City;
John Wilson, 234 Ninth avenue, Long Island
City, and Marshall L. Searon, 558 Eighth avenue,
Long Island City.
OVERSEAS DISTRIBUTING COMPANY.
INC.; Deal in motion pictures, etc.; capitalized
at $100,000 in Pelham Manor; incorporators are:
Jones Lipman, 214 W. 92nd street, New York;
Arthur Levy, 214 W. 92nd street, New York,
and Clifford Smith, Flushing, L. I.
THE HIGH LIFE GIRLS CO., INC.; Deal
in sketches, scenery, operas, etc. Manufac-
turing and produce moving pictures, dramatic
and amusement agent; capitalized at $3,000 in
Manhattan ; incorporators are : Chas. E. Barton,
1547 Broadway, New York City; Frank Lalor,
1547 Broadway, New York City, and Philip K.
Dalton, 55 John street, New York City.
LINCOLN PRODUCING COMPANY, INC.;
Theatrical and motion pictures; capitalized at
$50,000 in Manhattan; incorporators are: Jas.
Washington Drane, 270 W. 39th street. New
York; Wilson P. Marchbank, 170 Broadway,
New York, and Vincent C. King, 170 Broad-
way, New York.
POPULAR CINEMA EXCHANGE, INC.;
Deal in motion picture films, agencies, etc. ;
capitalized at $6,000 in Buffalo ; incorporators
are: Jos. A. Schuchert, 44 Greenfield street,
Buffalo, N. Y. ; Harry Marsey, 793 Auburn
avenue, Buffalo, N. Y., and John M. Sitterly,
115 Northampton street, Buffalo, N. Y.
THE WHIP FEATURE MOTION PIC-
TURE COMPANY, INC.; Motion picture busi-
ness. Carry on business with $1,000; in Man-
hattan; incorporators are: Isaac Schmal, 916
Stebbins avenue, New York; Benj. Abraham,
941 Rogers place, New York, and Nathan
Vidaver, 116 Nassau street, New York.
EXPORT AND IMPORT FILM CO., INC.;
Motion picture business; capitalized at $25,000
in Manhattan; incorporators are: Benj. Blumen-
thal, 245 W. 51st street, New York City;
Julius .J. Michael, 763 Greene avenue, Brooklyn,
N. Y., and Samuel Michael, 866 E. 163rd street,
Bronx, N. Y.
MOTION PICTURE WELFARE LEAGUE,
INC.; Manufacturing photographs, supplies,
motion picture machinery, etc. ; capitalized at
$5,000 in Manhattan; incorporators are: Julian
H. Maynard, 27 W. 69th street. New York;
Geo. Littman, 228 Skillman street, Brooklyn, N.
Y., and Max Perlman.
In Pennsylvania:
CRESCENT FILM COMPANY; Production
ar)a sale of motion picture films, &c. ; capitalized
at $5,000 in Pittsburgh, Pa.; incorporators are:
Harry Shapera, Pittsburgh, Pa. ; F. G. Thomp-
son, Elco, Pa., and I. Ilansell, Pittsburgh, Pa.
INFANTILE PARALYSIS HITS NEW
JERSEY HOUSES
Special to Motion Picture News.
Trenton, N. J., August 19.
Infantile paralysis has greatly affected
the attendance at the motion picture thea-
tres in this city. Even Mary Pickford fails
to draw anything like the capacity houses
that she formerly did. The fact that this
child plague is prevalent throughout the
state and Trenton particularly is under the
most strict quarantine, parents are not only
afraid to venture out themselves, but keep
their children within due distance from
theatres.
This condition has naturally affected the
business of all of the local houses, and
while none of them have closed as a result
of the enormous drop in receipts, all of the
managers are complaining of the dull busi-
ness.
So long as Trenton is under its present
strict quarantine, not allowing any child
under sixteen years of age to leave or enter
the city, the people from the near-by
suburban districts, in the habit of liberally
patronizing the local picture houses will
not venture to town. They make it a prac-
tice to witness the two changes of programs
each week and bring along the children.
As they cannot bring the kiddies into the
city the parents likewise are staying away
from the theatres.
BERST PRESENTS PEARL WHITE WITH
GOLD MESH BAG FOR HER GOOD
WORK IN “IRON CLAW”
As a reward for her work in “ The Iron
Claw,” J. A. Berst, vice-president and gen-
eral manager of Pathe, has presented to-
Pearl White a magnificent solid gold mesh,
bag.
Miss White, more than any other play-
er, has been identified with Pathe pro-
ductions. All the serials in which she has
starred, “ The Perils of Pauline,” “ The
Exploits of Elaine,” “ The New Exploits
of Elaine,” “ The Romance of Elaine,” and’
“ The Iron Claw,” have been successful.
The Pathe Exchange has a steady sale for
her photographs in China, Japan, South'
America, Australia, the West Indies, and!
South Africa, as well as Europe.
September 2, 1916
MOTION PICTURE NEWS
1389
Universal Announces Features for Near .Release
The Beckoning Trail,” with Kerrigan, Is Set for August 21, “ The Folly
28th, “The Narrow Path” on September
IN AND OUT OF WEST COAST STUDIOS
( Continued from page 1379)
A patriotic story of France from the
story of the same name, “We Are
French ” by Robert Davis, adapted for the
screen by Elliot J. Clawson, will offer Ella
Hall and Rupert Julian as co-stars. The
last time these players appeared together
was in “Jewel.” Julian is directing the
five-reel picture which deals with the faith-
fulness of a French woman who waited
Elizabeth Jaynes, Champion Child High-Diver
and Universal Actress
for the return of her brother and sweet-
heart who went to war together. Kingsley
Benedict appears as the brother, Julian as
the sweetheart. A stage setting required
for this is the interior of the home of the
President of France, where the sweetheart
is decorated by the President who thinks
him to be the brother. It is here that the
couple are united years later.
Maude George and Lee Hill have been
selected to play the featured parts in a
production made by Director Donald Mc-
Donald, and he is now filming the story
THE Universal Film Manufacturing
Company announces the following
features for release in the immediate
future :
On August 21 — J. Warren Kerrigan in
“ The Beckoning Trail,” a romantic drama
of the East and West. This, the thirtieth
five-reel Red Feather production, was di-
rected by Jack Conway.
On August 22 — The three-reel Gold Seal
emotional drama “ The Castle of Despair,”
with Neva Gerber and Malcolm Blevins,
directed by Ben Wilson.
On August 24 — “You Want Something,”
a two-reel Victor comedy drama, with Gale
Henry, William Franey, Lillian Peacock
and Milburn Morante.
On August 28 — Mary Fuller with Joe
Girard and a notable cast in “The Trail
of Chance,” a two-reel 101-Bison detective
drama of the northern woods, directed by
Lucius Henderson.
On August 28 — “ The Folly of Desire,”
titled “ Her Honor,” which will be in one
reel. Director McDonald has just filmed
“ The Test,” in which a youth is to inherit
a fortune providing he marries an au-
thoress named in the will, by a certain
date. She disguises and appears at his
home asking for help, and thus learns his
true nature. Madge Kirby is the girl and
Lee Hill the youth.
Edith Roberts takes the name part in
“ The Small Town Girl,” who flirts with
all the drummers, and wins against similar
attempts on the part of the other fair ones
of the village, but ultimately bringing woe
to the family. The scenario is by Harvey
Gates, and Millard K. Wilson is in charge
of the direction, and also plays a featured
part, supported by Malcolm Blevins and
others.
Wilson has just filmed the story “ Sunny
Ann,” which features little Lena Baskette
as the crippled sister of a civil engineer,
but gives the principal part to Edith
Roberts. It is a story of jealousy of the
of Desire on the
4th, and “Whirlpool of Destiny” on 11th
the thirty-first five-reel Red Feather pro-
duction, featuring Norman McKinnel and
Manora Thew, produced by George L.
Tucker from the story of Alice and Claude
Askew. This is a story of the South Af-
rican veldt and the kaffir country.
On September 4 — Violet Mersereau in
“ The Narrow Path,” the thirty-second
five-reel Red Feather production. “ The
Narrow Path ” is a story of the slums,
society and the stage produced by Francis
J. Grandon from the story by Catherine
Carr. Supporting Miss Mersereau are Wil-
liam J. Welch, Clara Beyers, Joseph Gir-
ard, Nellie Slattery, Leonora Von Ottinger,
Anthony Merlo and Niles Welch.
On September 11 — “The Whirlpool of
Destiny,” the thirty-third five-reel Red
Feather production. Flora Parker, De
Haven, with Jack Mulhall and Bertram
Grassby, produced under the direction of
Otis Turner, from the story by F. McGrew
and Eugene B. Lewis.
mountain folks, and has a Kentucky moun-
tain locale.
A three-reel film now being made by Di-
rector William V. Mong, has been titled
“ The Case of Doctor Howley.” The story
pertains to the inherent desire for alcoholic'
drink by a noted physician, who myster--
iously leaves his home and family to start:
life anew in another city. There he wins:-
fame under an assumed name, and is called!
back to his former home to operate Oti a»
child. There he learns it is his own daugh-
ter. and after the operation he convinces
his wife and mother he is a different man.
Nellie Allen, George Dayton and H. M.
Holden play the principal parts, with Mong
appearing in the dual role of father and son.
A railroad melodrama of three reels,
titled “ The Underling,” written by William
Parker, is being made by Director Henry
McRae with a cast which includes Harry
Carey as lead, E. N. Wallock in a character
part, L. C. Shumway the heavy, and Edith
Johnson as the railroad president’s daugh-
ter. The scenario provides for a number
of hazardous acts which include a race with
a train by auto, horse and motorcycle.
Ruth Stonehouse, Universal star, can
now fully lay claim to the title of direc-
toress, she having filmed a one-reel subject
titled “ Mary Ann.” Many of the scenes
for this are laid in an orphan asylum where
she cares for the smaller kiddies. Included
in the supporting cast are Peggy Coudray,
Marvel Spencer and Little Elizabeth James.
Miss Stonehouse will shortly begin work in
the five-reel drama to be made by Raymond
Wells entitled “ Kinkaid, Gambler.”
The Lynn Reynolds Company, with
Myrtle Gonzales playing the featured part,
supported by Val Paul, Fred Montague,
and George Hernandez, will shortly go to
the redwood forests near Fresno where
they will film exteriors for “ The End of
the Rainbow.”
William Worthington is in charge of the
filming of “ Captain Peggy,” a short sub-
ject with Agnes Vernon in the principal
part, while scenario for a five-reel feature
and sets for the same are being prepared.
The present story is by William H. Lip-
pert, Universal Staff author.
1390
MOTION PICTURE NEWS
Vol. 14. No. 9
THE delays in mail and cables due to the
war now going on somewhere in Eu-
rope has suppressed until now the news
that the real Americanization of London
commenced on the night of June 14. On
that evening, Willie Sheehan, of the Fox
Film Corporation, now stationed in Lon-
don, gave a dinner to the American news-
paper men and war correspondents then in
London.
Winnie was a newspaper man himself be-
fore he saw the light. He knew most of
“ the Boys,” and it was like old times when
they gathered around the tables at the
Savoy. The “ Boys ” came back at Winnie
by getting out a newspaper, “ The Winnie
Post,” especially for the occasion.
The “ Winnie Post ” is quite a revelation
of the workings of the journalistic mind,
when off duty, for although gotten up in
honor of the host, it is devoted to a dis-
cussion of the newspaper men, their
'achievements and interests. The only ref-
erence to the Fifth Estate, is the conclud-
ing paragraph of a front-page story:
“Grand Chorus at 9.30: ‘A man’s a sucker
to stick to the newspaper game. Look at
Winnie Sheehan.’ ”
Crowded around Winnie on the occasion
were Jack Pratt, Selmer Fougner, George
Denny, E. Percy Noel, Phil Patchin, Ben
Allen, Robert Collins, Henry Suydam, Will-
iam Shepherd, and a dozen others.
There are evidences that the Americans
in England are feeling the polishing in-
fluence of the old country on their raw
Yankee English. Here is a bit culled from
the “ Winnie Post ” :
“ Spill it to me, kid,” said Gasp Hard,
in that refined language which only Georgie
Cohan can use. “ Cut out the bull,” he
continued. “ Let’s hike to some cheap
dump trough with some chow, and hoist a
few buckets of suds into our faces.”
As a result of an eight-to-three bet, a
way has been found at last to retard the
speed of our own red-headed J. C. Jessen,
the man who took the loss out of Los
Angeles. At that it was necessary to use
three Mexican motion picture actors, with
rifles, and then it didn't take for more
than a few seconds.
It seems that J. C. was taking George
Bellman around the studios in his “ mov-
able office ” and when near one of the
studios, the Mexicans leaped out and held
up the outfit. Bellman wasn’t “ in on ” the
plant, and jerked his hands into the air
promptly. J. C. wasn’t in on the hold-up
either, but instead of jerking his hands
into the air, he jerked a police pass out
of his pocket, and flashed it on the Mexi-
cans. The hold-up was called off for the
day. It takes more than three rifles to
stop an automobile load of red hair.
Ed “ Hoot ” Gibson, husband of the
famous Helen, was erroneously reported
as visiting town in company with his wife.
He was in town all right enough but his
wife is busy in the west trying to get
herself killed in some of the stunts she
pulls off in the “ Hazards of Helen ” for
Kalem.
C. H. Dingman, traveling representative
of the E-L-K Film Company, Mailers
Building, Chicago, is in town for a week.
We are anonymously advised that
George Le Guere has signed a contract to
be starred by a prominent firm in a series
of feature pictures. Further announce-
ment will be made in the near future.
Leander Richardson is now handling the
advertising and publicity for World Film.
He is installed in the chair that Harry
Reichenbach jumped in and out of for a
year, and is spending nineteen to twenty
hours a day in getting his fingers onto the
various keys around the big establishment.
The Only Time Our Own Red-Head Was Ever Stopped
September 2, 1916
MOTION PICTURE NEWS
1391
“ Recently,” typewrites Tarleton Win-
chester, “ you had something to say about
Berger Tomte, of the Pathe Minneapolis
office.” [True, we did.] “Here is a photo-
graph of a representative of his who will
speak for him. The child hasn’t a touch of
infantile paralysis; it was just frightened
Like a Well-Played Scene, This Needs no
Sub-Title
by the operator of the camera. The photo-
graph was taken at the picnic of the Film
Exchanges and Exhibitors of the Minneap-
olis territory, at Parker’s Lake, August 2.
According to Manager H. E. Freidman of
our Minneapolis office, the baby did nobly
as a representative of Pathe.”
Because it is good, and because we can
find no evidence of carbon or other copies
having been made of it, we take pleasure
in presenting herewith the latest effort of
“ Ruby ” — whom most of our readers will
recall :
“ I gotta getta
Move on — write a letta
To you because, you see
They’re pickin’ on me
Every guy I meet
On the street,
Says, ‘ Hey, Ruby,
What do you be
Doing these days?’
Seems like a craze
To worry
(In all the hustle and hurry)
About me.
Gee !
I’ve been queried
So often, I’m wearied,
I know they mean well,
But, O, shuks !
So here’s just a line,
Sort of high sign
That I’m muchly on deck,
Busy up to the neck.
Never mind just wot,
It’s not
Ready for type,
But, say — can I swipe
A line for Ella Wheeler Wilcox? ”
It appears from our private correspond-
ence, that one day last week Hank Mann,
Charles Chaplin and George Ovey hap-
pened in at the same Hollywood cafe for
luncheon at the same hour. Strong waiters
wept on seeing them, but when Carter De
Haven drove up and took another table, the
weeping rose to a wail. Such is the honor
Haptic lug If
“ Bigger, Busier, Brighter Bell Ave.” Bayside, L. I., August 26, 1916.
Welcome.
The BUGLE is always
glad to welcome important
personages to our little
midst, and although we have
many such here now, we can
never have too many and the
more the merrier, say we.
Therefore, last Wed. eve.,
when Mary Pickford and-
her mother drove up in front
of Jim McKenna’s place,
and said they had decided to
stop for the night, Jim said
fine, and glad to have you,
which is what the BUGLE
and all Bayside say also. Jim
distinguished himself as a
true Baysideite of the old
schl. he immediately giving
orders to have a suit of 4
rooms made ready, which
was done, and the distin-
guished visitors were made
very comfortable.
The news that Mary was
in town did not permeate
thoroughly until the next
day, which is why three or
four of our residents did not
get down to Jim’s place Wed.
eve. It is now reported that
Mary will join our colony of
picture folk, which would be
highly desirable and devoutly
to be wished, as we all think.
Local News
— Enterprising citizens result-
ed in having the street, down be-
tween the station and Jim Mc-
Kenna’s chapel sprinkled, last
wk.
— Mrs. Anna Steese Richard-
son, of Larchmont, was the guest
of the H. Reichenbachs last Mon.
eve.
— Claire Whitney Sundayed
with Mrs. J. Goldfrap, last Sun.
— Ye Editor has got a new
house from Bram Davis, over on
Chambers street, he having to
move Sept. 1, and having to pay
$15 deposit in advance, Bram not
giving the discount usual in the
case of the 4th Estate. Bram
thinks the 4th Estate don’t in-
clude real Estate.
— We hear Steve Bush is going
to stop his subscription to the
BUGLE, but can’t say for sure
whether this is so or not. We
hope not.
— The high wind of last wk.
blew three butterflies in through
the open window on the mezza-
nine floor of Went. Tucker’s new
garage, but no damage was done.
—Cliff Bruce’s automobile,
which was badly bent when Lil-
lian Lorraine bumped into it, last
June, has been patched up, and
is expected home this week.
Rather rough on ye Editor, who
has been using Cliff’s garage
while the auto was in the hos-
pital.
— Harry Reichenbach and
guests dined at Henri's in Lyn-
brook, last Sunday evening, the
dinner costing him $16.50, which
we thing is pretty steep.
— Arthur Hoops visited at the
Yacht club last Sunday.
— Nance O’Neill, of here, went
and goj; married last wk., Al.
Hickman being the lucky man,
as the BUGLE hinted some weeks
ago, just where we got the tip
we not thinking it wise to say ;
nevertheless it is the BUGLE’S
endeavor to be fully abreast of
the latest developments, and a
little in advance whenever possi-
ble.
—Bill Willis, of the N. Y.
Herald, got back from Mexico
again this wk., and is playing
tennis at the old stand.
— Norm Gould and Randall
White have both got new cars,
and are practicing out on our
beautiful streets these days.
Norm not liking some of the
roads has tried to open up new
ones, not very successful, but no
damage done as yet.
of a comedian where he is best known.
While we are saving our own brain cells
by resort to the old reprint method, we can
think of nothing better to offer than this
merry jest from Bide Dudley’s column in
the New York Evening World :
“ Tom Barry was heard telling a story
last night. ‘ The manager of a picture
house in a town in Missouri,’ said he, ‘ took
occasion to announce to his patrons from
the stage what they might expect at the
theatre the following week.
“ ‘ Ladies and gents,’ he said, ‘ next week
we got a great picture. It’s a wonderful
pichure, and I want you all to see it. We've
never had as fine a pichure here yet. The
name of this fine pichure is — (here he
glanced down at a small card he held in
his hand) — “Carmen.” Now, it’s a world-
famed pichure, and I want you all to see it.
it’s a great one, and no disputing. The star
of this marvellous picture is — (here he
glanced down at the card again) — is — is
Jesse Lasky.’ ”
Half a mustache isn’t much good to any-
body. For that reason Tom Lingham, of
Kalem, is wearing one which is half real
and half false. After he had gone to the
trouble of raising a nice one especially for
a picture, he got into a fire, and one side
of it was burned off. He had to call in
artificial beauty aids.
Charles R. Macauley is at the head of
a new movement to establish a sort of
Motion Picture Forum on the 20,000
screens of the country. He bases his
scheme on the success of the fora of
Ancient Rome. The Macauley boys have
always been successful in digging into the
history, traditions and Lies of Ancient
Rome ; as one of ’em remarks : “ Why
are the Fora crowded?”
sMiuiiiiiiiiiiiiiiiiiMiiiiiimiiiiiimiimiiiiiiiiiiiiiiiiiiHiiiiiiiiiiiiiiiiimiiiMiiiiiiiiiimiiiiuiiniiiMiimiiiiiimiiiK
IN AND OUT OF TOWN
Among the many exhibitors who have
been in town in connection with the Ex-
hibitors’ Convention of the National As-
sociation of Exhibitors were : W. Eisen-
berg of Mississippi; Peter Jeup, Michigan;
Thomas Furniss, Minnesota; A. P. Tug-
well, California; C. G. Phillips, Wiscon-
sin ; W. J. Sweeney, Chicago ; L. H. Frank,
Chicago; F. J. Herrington, Pennsylvania;
F. J. Rembush, Indiana, and E. H. Horst-
mann, Massachusetts.
Olga Gray, Fine Arts-Triangle, arrived
in the city last week, from the Pacific
coast, and expects to remain about four
weeks.
Director Edwin Middleton, Gaumont, is
motoring with Mrs. Middleton in New
England on his first vacation in several
years.
John W. Allison, of Allison and Hada-
way, New York, is touring in* his new
auto, whereabouts unknown.
William Jenny, cashier of Gaumont, is
vacationing at Saratoga Springs. He is
collaborating with Alexander Gaden, the
Gaumont star, in picking winners at the
races.
Hal Roach, Rolin Films, is here on a
visit from California.
Harry Schwalbe, Electric Theatre Sup-
ply Company, Philadelphia, was in town
last week. Messrs. Stamford and Mc-
Henry, of the Stamford and McHenry En-
terprises, Dallas, Texas, were in town last
week.
Julius Stern, president of L-KO, has
gone to the mountains for a little rest.
D. W. Griffith is expected to arrive in
New York this week.
Carl Laemmle is on his way to U City.
1392
MOTION PICTURE NEWS
Vol. 14. No. 9
PLANS UNDER WAY TO ENLARGE
VOGUE STUDIO
Special to Motion Picture News.
Los Angeles, Aug. 19.
Manager Crone, on instructions from
President S. S. Hutchinson of the Vogue
company, is making arrangements for the
enlargement of the studio occupied at pres-
ent. If this cannot be accomplished the
company will build a new studio on a Hol-
lywood site. A larger plant has been found
necessary for this producing organization
as only two reel comedies are to be made
in the future and the management finds
that larger settings will be needed.
THE Educational Films Corporation of
America, 729 Seventh avenue, New
York City, is releasing on a state rights
basis “ The Stampede,” a film depicting
hazardous Western feats of horsemanship
and cowboy1' exploits, including trick rid-
ing, bronco busting, steer bull-dogging,
and other feats of daring. The pictures
was made by Robert C. Bruce at a county
fair in Oregon.
As originally taken, it was 3,000 feet.
Subsequently, it was reduced to one thou-
sand, and it is said to be full of action
all the way. S. L. Rothapfel ran the pic-
ture for an entire week on Broadway.
The Score Board Set Up on
THIS photograph shows a baseball score-
board set up on the stage of a theatre
where it was operated last year during the
World’s Series Games. The board has been
constructed in a very simple manner,
though perfect in every detail for showing
the many different plays that occur on the
baseball diamond. The diamond section
All the stunts which created a sensation
at the recent Stampede and Western Car-
nival at Sheepshead Bay, New York, are
shown. Jesse Coats and Bonnie Carroll,
who competed at Sheepshead Bay, are
among some of the chief performers in
the film.
The following have already contracted
for the picture in their respective terri-
tories : Narragansett Film Corporation,
Boston ; Zenith Feature Film Company,
Minneapolis ; Electric Theatre Supply
Company, Philadelphia ; Hudson Feature
Film Company, Pittsburgh ; A. T. Kane,
Portland, Oregon.
the Theatre Stage
of the board is of translucent material.
The players are represented by shadow-
graph cut-outs, each shadowgraph is
equipped with a double battery such as
used in a pocket flashlight.
By using the batteries, house current is
eliminated on the board, which results in
the elimination of all fuse blowout risks.
The operating of the players is carried on
from behind the board out of sight of. the
audience. When the pitcher throws the
ball the operator moves the ball which is
also a small shadowgraph, down and
across the home plate. Should the ball
have been batted into the outfield the small
lighted images are moved about the screen,
showing the runners stealing bases, getting
caught on third base or perhaps managing
to get to home plate after the error of a
fumbled, wild thrown, or muffed ball.
The score is also arranged from behind
the board by plain black cube boxes with
white glazed letters, which show up very
prominently and can be read from any
position in the theatre. The changing of
the score simply requires turning the cubes.
In order to show the popularity of the
board, last year eleven boards were leased
and orders for twenty-two others were re-
ceived, which they were unable to supply.
Every exhibitor who ordered last year has
contracted again for the coming World’s
Series Games.
The company which is putting this out
is the World’s Series Score Board Co.,
Inc., 105 W. Fortieth st.. New York City.
SPECIAL PUBLICITY FOR RIALTO BY
COOK BUREAU
Charles Emerson Cook’s incorporated
press bureau has been engaged by S. L.
Rothapfel for special publicity for the
Rialto theatre, New York City.
The Stampede ” for State Rights %Basis; Some Territory Sold
A Typical Scene at the Northwestern Stampede, a Film of Which is Released by the
Educational Film Corporation
MANY NEW PLAYERS ADDED TO
UNIVERSAL STUDIOS
There have been several new players
added to the list at Universal City. They
include Ruth Clifford, a beautiful ingenue
who has been added to general stock;
Walter Clinton, a juvenile, who will make
his first appearance in “ Down by the
Sea ” ; Hal Cooley, who has worked for
the Universal before on several occasions,
has gone into general stock; Irene Ald-
wyn, who makes her first appearance in
“ A Romance of Billygoat Hill,” produced
by Lynn Reynolds ; William E. Parsons,
who has been engaged for character roles,
and will make his first appearance in
“ Maybelle of the Pictures”; Yvette
Mitchell, who will be remembered for ‘her
characterization of Chinese girls.
She can play other roles as well as
oriental, as will be seen when “ Lord,
What a Lord ” makes its appearance ; Lil-
lian Concord, formerly star of “ The Red
Widow” and “The Midnight Girl” on
Broadway, a statuesque beauty, who will
play leads in one of the companies at
Universal City until her winter engage-
ment begins on Broadway.
Baseball Score Boards from World Prove Popular
Players Are Represented by Shadowgraph Cut-outs and Each Shadowgraph Is Equipped
With a Double Battery Such as Is Used in a Pocket Flashlight
September 2, 1916
MOTION PICTURE NEWS
1393
SILLS, DOROTHY GREEN AND OLAND
CAST WITH MRS. VERNON CASTLE
IN P ATRIA
Three important names have been added
to the list of players now appearing on the
screen for the International Film Service,
Inc. The newcomers are Dorothy Green,
famous for her vampire parts, Milton Sills,
leading man of the legitimate stage and the
screen, and Warner Oland, heavy.
All three are supporting Mrs. Vernon
Castle in “ Patria,” the forthcoming serial
of the International.
Mr. Sills was selected by Mrs. Castle
as her leading man from a long list of
prominent players. As a legitimate actor
he is best known for his work in “ Just
Boys,” “ The Law of the Land,” “ Pan-
thea,” “ The Rack,” “ Mother,” and “ Di-
plomacy.” In pictures, he played the lead
in “ Deep Purple,” “ Under Southern
Skies,” “ A Woman Who Lied,” “ The
Rack,” and “ The Honor System.”
Miss Green, although the youngest wo-
man playing vampire parts (she is just
21) has had the leading roles in a long
list of pictures. Included in this list is
“ The Devil at his Elbow,” “ Souls
Aflame,” “ A Parisian Romance,” “ A
Wonderful Adventure,” “ Her Mother’s
Secret,” “ The Spirit of the Poppy,” and
“ Woman and Wine.”
In dramatic productions Mr. Oland ap-
peared with Viola Allen, Southern and
Marlowe, Nazimova and other stars. He
also appeared in “ A Fool There Was ”
and “ The Yellow Ticket,” while his most
recent appearance on the screen was in
“ The Eternal Sapho.”
ROLIN’S TWO ORGANIZATIONS AT
HOME IN THEIR NEW STUDIO
Special to Motion Picture News.
Los Angeles, August 19.
The Rolin Company’s two organizations
are now at home in their new hill top
studio on Court street, and the army of
workmen continue to remake the plant to
add efficiency for the makers of slapstick.
When completed it will have new stages,
lighting equipment, and will be thorough
in every particular. A feature of this
studio is the fact that it is located on the
highest point within the city, and overlooks
all the business, and a great portion of the
residence section.
While the improvements are being made
at the new plant, Director Hal Roach of
the Lonesome Luke Company, is filming a
comedy with practically all exteriors in
which the evolution of street car system of
Los Angeles plays an important part. Cars
of all ages from the ones with mule power
to the modern pay-as-you-enter ones are
used.
The second Rolin Company is filming a
small town story in which Fatty Lamp.ton
plays the part of the hero, and little Gert-
rude Short is his leading woman. Gilbert
Pratt has been placed in charge of the
direction of this company.
If negotiations now pending are con-
sumated, General Manager Dwight Whit-
ing of the Rolin Company, will within a
short time take one of the producing or-
ganizations for a cruise on the Pacific,
where a series of comedies will be made
showing the adventures of Lonesome Luke
in foreign lands.
The Latest Portrait of Theda Bara, the William
Fox Star
INCE APPOINTS PRIEST PUBLICITY
DIRECTOR FOR “ CIVILIZATION ”
Thomas H Ince has appointed Robert W.
Priest, director of publicity for the “ Civil-
ization ” companies. Mr. Priest has been
connected with motion pictures for several
years, having been associated with the ex-
ploitation of the Captain Scott, Antarctic
Robert W. Priest
pictures, the Rainey African Hunt films,
and the Pathe colored film, “ The Life of
Our Saviour.”
Prior to his entrance into the motion
picture industry, Mr. Priest was identified
with De Wolf Hopper, William Faversham,
the Mordkin Russian Ballet and other simi-
lar attractions. He was publicity director
for the New York Hippodrome during that
theatre’s conversion to pictures.
C. J. VERHALEN GOES WEST FOR
PARAMOUNT
Charles J. Verhalen, for several years a
familiar figure in the motion picture busi-
ness, has accepted a position with the Fa-
mous Players Star Feature Film Service,
Minneapolis, Minn. Mr. Verhalen will de-
vote his time to the organization of public-
ity campaigns, and the general boosting of
the exhibitors’ business in the territory
covered by this branch of Paramount Pic-
tures Corporation.
Mr. Verhalen has had a long and pros-
perous career in the industry. He started
as Chicago manager of the Billboard, and
after demonstrating his ability in this posi-
tion he was secured as manager of the Chi-
cago office of Motion Picture News. Later
he joined Universal for special publicity
work, and then when the Kriterion Film
Service was formed he was appointed As-
sistant General Manager.
As editor of the Chicago Tribune Ani-
mated Weekly he gained new laurels, and
from this position he left to join Harry
Raver in the capacity of general advisory
director of all departments. While attend-
ing to the Chicago business of Motion Pic-
ture News, Mr. Verhalen conceived the idea
of inaugurating an organization for picture
people in that city, and his plan was rapidly
formulated in the birth of the Reel Fellows
Club, which bears his name as one of the
most zealous founders.
Mr. Verhalen left New York City on
Thursday, Aug. 10, to take up his new
duties with the Minneapolis Paramount ex-
change. The position which he is to fill
has not been held by anyone else hereto-
fore, although for a long time the officials
have realized the need of such a man as
Verhalen.
ORLOVE PLANS COMPANY FOR CON-
STANT INTERCHANGE OF FILM BE-
TWEEN AMERICA AND RUSSIA
George C. Orlove of Fairfield, Connecti-
cut, proposes to organize a corporation
which will establish a constant interchange
of film between Russia and America. He
also contemplates the building of a film
factory in Petrograd, together with the
erection of modern moving picture thea-
tres in the principal cities of Russia.
Mr. Orlove states that the opportunities
for pictures in Russia at the present time
are remarkable and will prove increasingly
so. They are not only an educational
necessity, but also in great demand because
of the need for and the lack of amusement
facilities in Russia. He believes that
Russia offers at the preesnt time unusual
opportunities for the American manufac-
turer and distributor of films.
TRIANGLE FILMS SHOWN TO
BOOKERS ON SHORT NOTICE
IN FRISCO
The Triangle Film Corporation has re-
cently installed projection equipment in its
quarters on Golden Gate Avenue, San
Francisco, and is now in a position to show
films to prospective bookers on short no-
tice. Manager Simpson is delighted with
the manner in which business has kept up
during the Summer months, and now looks
for a very active Fall and Winter.
1394
MOTION PICTURE NEWS
Vol. 14. No. 9
AGNES EYRE TURNED HER RACK ON
LAW CAREER FOR THE SCREEN
Agnes Eyre, of the Essanay studios, is
another of the successful young actresses
who took up screen work purely by acci-
dent. Miss Eyre was in the graduating
class of the law school at the University
of Chicago and was all set to become a
lawyer, when a friend took her on a sight-
seeing trip to the Essanay studios. There
a director saw her and, believing her to be
one of his cast, told her to “ get into the
scene” just as she was, in her street clothes
and without make-up.
Agnes Eyre
Her screen appearance so impressed the
director that he offered her steady employ-
ment, and she quickly abandoned the law
school and the career of a barrister. Her
first work was in a series of George Ade
comedies, then she played with Viola Allen
in “ The White Sister,” in “ Graustark,”
in Selig’s Panama-Pacific Exposition feat-
ure, “ The Seven Suffering Sisters,” and
then back to Essanay in “ The Prince of
Graustark,” some three-reelers, and finally
with Henry Walthall in “ The Sting of
Victory.”
“ INTOLERANCE ” DATE IN NEW YORK
SET FOR SEPTEMBER 5
Positive announcement has been made in
the offices of D. W. Griffith, that the date
for the New York opening of the new
Griffith production of “ Intolerance ” at the
Liberty theatre will take place on Tuesday
night, September 5. The original intention
as previously announced was to open on
August 22, but it was found that owing to
delayed orders the theatre cannot be made
ready until the first week in September.
Mr. Griffith is planning extensive im-
provements in the Libetry theatre with a
view of introducing many innovations in
the way of advanced projection for his
forthcoming spectacle. The manufacturing
plants cannot deliver the mechanical appli-
ances before the last week in August.
This information was conveyed to Mr.
Griffith in a long distance telephone con-
versation which lasted for twenty minutes.
The rate to Los Angeles is twenty dollars
for every three minutes of conversation.
As a result of the deferred date the pro-
ducer will remain at his western studio to
add final details to his big work, and is not
expected in New York before the latter
part of next week when he will come on to
take active charge of the advanced prepara-
tions for his next production.
SUPERIOR FINISHES PROHIBITION
SUBJECT
The Superior Films Company’s studio
has finished the filming of a six-reel mo-
tion picture for Robert D. Sorver, titled
“ The Faucet,” which will be used through-
out the country by the Prohibitionists in
the 1916 campaign for votes for temper-
ance.
General Manager Robert H. Brackett of
Superior had the assistance in the making
of this subject of William E. Wing, who
served as scenario writer and director.
The scenario was adapted from a story
of which Mr. Sorver was author.
The subject opens with a 500-foot alle-
gorical introduction, followed by five reels
of dramatic action, and closes with alle-
gorical scenes totaling 500 feet.
The cast for this picture included Vir-
ginia Kirtley, late of Selig Company, as
leading ingenue ; Edna May Cooper, second
ingenue; Josephine Dillon, late of the le-
gitimate stage, leading character woman ;
Isabelle Lockerlyr an English actress; Bar-
ney Turey, leading man; Herbert Sutch,
character ; Charles Wheellock, heavy, and
Jack Fraser, the villain character.
Mr. Sorver, who is owner of the pic-
ture, had it made for Prohibition leagues
throughout the country.
It will be handled in each State either
by the Prohibition workers or be sold by
State rights.
LORRAINE FROST IS NEW METRO
INGENUE
A new member of the Metro aggregation
of photoplayers in Lorraine Frost, an in-
genue who is in the Metro-Rolfe produc-
tion, “ God’s Half-Acre,” starring Mabel
Taliaferro, and also in the Metro-Colum-
bia five-act drama, as yet unnamed, star-
ring Viola Dana. In both productions Miss
Frost’s part is only second in importance
to that of the star.
Miss Frost’s first dramatic experience
was with Edith Taliaferro in “ Rebecca of
Sunnybrook Farm.” Her part was Emma
Jane, but she played Rebecca when Miss
Taliaferro was ill. More recently she has
been seen with Rose Stahl in “ Moonlight
Mary,” with Arnold Daly in “ The Angel
in the House,” and with William H. Crane
in “ The Senator Keeps House.”
With Robert Mantell she played several
Shakespearian parts, including Cordelia,
Ophelia, Jessica and the Princes in the
Tower — not playing both princes at the
same time, however. Andrew Mack’s “ Bold
Soldier Boy,” Charles Hawtrey’s “ Mes-
sage from Mars,” and “ The Little Prin-
cess,” about complete the list of this young
girl’s achievements up to date. She has
appeared in a few motion pictures for
Selig.
THEATRE TAX IS KILLED BY SENATE
Special to Motion Picture News.
Washington, D. C., Aug. 21.
As predicted last week, the Democratic
members of the Senate have killed the
proposed tax on theatres, based on gross
profits, in the bill now pending before the
Upper House. They did this by substitut-
ing an amendment which extends the pro-
visions of the emergency law of 1914, and
imposes a theatre tax based upon the seat-
ing capacity of the various houses.
This action was taken in caucus. In
striking out the House provision for a
gross profits tax, the Senate Democrats also
adopted an important proviso, which makes
the tax in cities of less than 5,000 popula-
tion half what it is in cities with a larger
population.
The rates of taxation imposed by the
Federal Government on theatres in the
existing War Revenue Act of October 22,
1914, are as follows: Twenty-five dollars
for theatres with seating capacity not ex-
ceeding 250: $50 for theatres with seating
capacity not exceeding 500: $75 for thea-
tres with seating capacity of 500 to 800 ;
$100 for theatres with seating capacity of
over 800.
The Democratic caucus has decided to
retain these rates of the existing law as the
tax to be collected from the theatres in
towns of 5,000 population and over and in
towns jof less than 5.000 population the tax
is to be cut in half and is to be as follows:
Twelve and one-half dollars for theatres
seating not over 250; $25 for theatres seat-
ing from 250 to 500; $37.50 for theatres
seating from 500 to 800; $50 for theatres
seating over 800.
STUBBINS GOES TO GENERAL IN LOS
ANGELES
H. W. Stubbins, who for the past year
has been assistant manager at the San
Francisco office of the World Film Cor-
poration, has left for Los Angeles, where
he has accepted a position with the General
F'ilm Company. Manager M. E. Cory will
announce his successor at an early date.
Marie Shotwell and Her Director, Ernest Warde,
Making “ Through the Open Door ” (Than-
houser-Pathe)
September 2, 1916
MOTION PICTURE NEWS
139S
New Series of Travel Pictures Is Planned by Chester
Six Months Ago He Engaged Three of the Leading Scenic Cameramen and Now Has 54,241
Feet of Negative — Every Scenic Talked Over in Office Before Operations Begin
UNITY OFFERS EXHIBITORS NEW
IDEA FOR PUBLICITY HELP
In offering “The Yellow Menace” to
exhibitors, through its independent ex-
changes, The Unity Sales Corporation be-
lieves that it has provided every possible
means to help the exhibitor build up busi-
ness. In addition to the usual amount of
paper, heralds, banners and oriental novel-
ties, which are strictly in keeping with the
nature of the picture, the company has pro-
duced in a booklet of twenty-four pages
a general synopsis of the entire story
written and signed by Louis Tracy, the
author, and for its centre pages a com-
posite photograph of the stars and scenes
from “The Yellow Menace.”
On separate pages a short synopsis of
each one of the sixteen episodes is offered,
also written by Mr. Tracy, and a still pic-
ture from each and every one of the epi-
sodes.
This is but one of the many special plans
which the Unity Sales Corporation has in-
augurated to serve the exhibitor and pro-
vide him with the most up-to-date means
of holding his audience.
IRENE HUNT SUPPORTS LITTLE ZOE
RAE IN A UNIVERSAL
Irene Hunt, who recently went to the
Pacific Coast studios of the Universal Film
Manufacturing Company from the eastern
studios of Fort Lee, N. J., is now playing
in support of Little Zoe Rae, under the
direction of E. Mason Hopper in the five-
reel feature entitled “ Little Zoe Rae.”
Miss Hunt is a native of New York and
first went on the legitimate stage at the
tender age of four years with one of the
old comedians, Dan McCarthy.
CL. Chester, the executive head of C. L.
• Chester, Inc., of 200 Fifth avenue,
New York, is about to issue a new series
of travel films, and will put them out at
the rate of one reel a week to exchanges
throughout the country, beginning with the
first release on November 6. Six months
ago he engaged three of the leading scenic
cameramen, trained them thoroughly for
the work, and as a result already has 54,-
241 feet of new negative. His idea is to
bring the travel film up to the standard
of the big up-to-the-minute features, and
instead of taking scenery haphazard,
every scene is being carefully planned in
the office before the cameraman goes out.
“ While the cost of the feature films,”
said Mr. Chester, “ has advanced from a
dollar a foot to anything from five dollars
up, in the last few years, the average man-
ufacturer gasps at the idea of spending
more than from thirty-five to sixty cents a
foot for the travel films.
“Years ago I made most of the travel
film for the Edison Company, the first or-
ganization to go into the travel subjects ex-
tensively, and made with the aid of two
cameramen the very successful South
American Travel Series for Paramount.
In the past no time or thought has been
devoted to the travel film, either before or
after the cameraman left the office. The
manager would call in the cameraman, and
say:
“‘When can you leave for Alaska?’
The cameraman would reply:
“‘Now!’ The manager would heave a
roll of bills at him, and yell :
“‘Shoot!’ Not a book would be read,
not a thought given to the scenic detail of
Alaska. The cameraman would stand on
the back of a train and grind his camera
with one hand and eat his lunch with the
other, never paying any attention to light
or anything else.
“ In our new work, every picture will be
carefully thought out, and ninety per cent,
of the scenes planned in the office. I have
myself visited twenty-eight countries with
a motion picture camera, and have lived on
every continent except Australia. I know
the weather and the light conditions thor-
oughly. In taking a feature film’s exteriors
the most minute calculation is made as to
the exact time for the best light effect.
C. L. Chester
“ Jimmy Dale ” Stories for Screen in Sixteen Episodes
Monmouth Film Engages Lincoln and Edna Hunter to Play Leads — They Will Be Supported
by Doris Mitchell, Paul Panzer and Under the Direction of Webster
PROBABLY no series of stories has
gained such instant approval of the
fiction lovers as the “ Jimmy Dale ” stories
now running in the People’s Magazine.
Their originality, coupled with their tense
interest, seems to have won the reading
public as none others have done since
Sewall Ford’s “ Shorty McCabe ” stories
were the rage.
And now the theatregoing picture lover
will be able to see these interesting “ Pro-
fessional Adventures of Jimmy Dale ”
shown on the screen in sixteen episodes,
each one complete in itself.
The Mommouth Film Corporation, with
offices in the Brokaw Building, New York
City, have announced that the series will
be produced by them under their Grey Seal
brand.
E. K. Lincoln and Edna Hunter have
been engaged to play the leads and will
be supported by Doris Mitchell and Paul
Panzer. They will be under the direction
of Harry McRae Webster.
The stories will be arranged for the
screen by their author, Frank L. Packard,
and there will be sixteen of them, each
complete in itself and each containing “ a
thrill, a tear and a heart throb.”
The officers of the Mommouth are
Harry McRae Webster, president and di-
rector-general, and Jules Burnstein, second
vice-president and general manager; the
latter to attend to all booking from New
York City offices.
LAURA TRAINOR, NEAR LASKY
STUDIOS ON HORSEBACK
Miss Laura Marie Trainor, the young
woman of Missoula, Montana, who two
months ago left that city for a trip on
horseback to the Pacific coast, with the
Lasky studios at Hollywood, California, as
her destination, has reached San Francisco,
and is expected in Los Angeles next week.
Miss Trainor is travelling under the aus-
pices of the Missoula Chamber of Com-
merce of which her father is one of the
prominent members. On her way across
the great west she has stopped at motion
picture theatres en route and has told the
natives about Missoula, and has argued for
cleaner and better motion pictures.
KLEINE MOVES GENERAL OFFICES
George Kleine announces that he has
effected the removal of his general offices
to 80 Fifth avenue, New York City.
Perhaps it may be 11.15 in the morning.
Exactly at that moment the scene will be
taken. We will be just as particular.
“ I have been fortunate in securing as
cameramen Victor Miller, W. O. Runcie
and Raymond Agnel. Miller was with
Pathe for many years, Runcie with Gau-
mont for several years, and Agnel made
many of the best scenic and industrial films
turned out by the Paris Eclair.”
Mr. Chester, although he has had such
a wide experience, is only thirty-nine years
old. He is a native of Iowa, and while a
student at the Iowa State University he
assisted the professor of physics' and chem-
istry, and thus became interested in the
chemistry of photography. He went in
for original work with the camera and
made several important inventions for the
photographic art. He then became a lec-
turer for the Pond Lyceum Bureau and
for five years continued this work in vari-
ous parts of the world, illustrating his lec-
tures with his own photographs and motion
pictures.
After that he toured the world for pleas-
ure with a motion picture camera and got
such fine results that he decided to join
the film industry. His latest picture was
“ America Preparing,” which he made for
the Kemble Film Company and which
played for a run at the Lyric theatre,
New York, and is now playing throughout
the country.
1396
MOTION PICTURE NEWS
Vol. 14. No. 9
TRIANGLE OPENS DISTRICT OFFICE
IN WASHINGTON, D. C.
Special to Motion Picture News.
Washington, D. C., August 19.
Triangle Film Corporation has opened
a district office in Washington, D. C., and
will take care of the territory for film,
including Baltimore. The office will be in
charge of J. H. Butner, who is to be as-
sisted by Edward R. Price. Mr. Butner
was formerly connected with the Philadel-
phia office, but. is well known in Baltimore
city.
Mr. Price was, up until a few days ago,
connected with the Washington office of
the Mutual Film Corporation. For a long
time, prior to that, he was connected with
the Mutual office in Baltimore. Mr. Price
is particularly well-known in Baltimore,
having managed several motion picture
houses there, including the Blue Mouse,
the Picture Garden, Berman’s and the
Clover, but of recent years he has been de-
voting his time to the film exchange end.
Up to the present time, Baltimore has
had to depend upon Philadelphia for its
Triangle film, all shipments and bookings
having been made in the latter office. The
opening of the Washington branch will
make it much more convenient for local
exhibitors.
SIX REELS IS PLAN FOR LENGTH OF
“YOUTH’S ENDEARING CHARM”
Announcement is made by the Mutual
Film Corporation that “ Youth’s Endear-
ing Charm,” first of the Mutual Star Pro-
ductions featuring Mary Miles Minter
will be released in six reels instead of five
as originally announced.
This action was decided upon when the
feature was projected in the American
Film Company, Inc., studios, where the
production was screened. Nearly 10,000
feet of film were used in this adaptation
of Mabel Heickes Justice’s story, selected
as the first of the Minter star productions,
and it was deemed best, in order to pre-
sent as closely as possible every detail of
importance connected with the story, to
release it in six reels.
“Youth’s Endearing Charm” was filmed
under the personal direction of William
C. Dowlan.
Miss Minter is now at work on “ Dul-
cie’s Adventure,” second of her Musual
Star Productions. James Kirkwood, en-
gaged especially by Samuel S. Hutchin-
son to take personal charge of the pro-
duction of the succeeding Minter features,
is working with Miss Minter on this sub-
ject.
THE KNIFE AND FORK BECOME
MIGHTIER THAN THE PEN FOR
16 WRITING PEOPLE AT CON-
SOLIDATED DINNER
Sixteen motion picture critics were guests
of the Consolidated Film Corporation at
luncheon last Tuesday at Murray’s, on
Forty-second street. The occasion was the
review of the first and second episodes of
“ The Crimson Stain Mystery,” the sixteen-
episode serial photoplay which Consolidated
is distributing through the Metro ex-
changes.
The luncheon took place promptly at 12
o’clock noon, and at 1 :30 o’clock the entire
:i 1 1 111111111111111111111111111 iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii i inn iiiiMiiiiiiiiiiin in iiniiiii 1111111111111111111111 iiiuiiimin i it:
I LIKES" NEWS” BEST AND READS !
ITS EDITORIALS FIRST
1 Motion Picture News,
I Gentlemen: —
In my estimation, the “News” is |
1 the foremost publication of its kind, |
1 and while I receive two other mo- |
f tion picture magazines, the “ News ” f
| is always read first. The first thing 1
| I read is Mr. Johnston’s editorials.
Yours very truly,
H. B. Riggs,
Lyric Theatre,
1 Vevay, Ind.
niiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiimii'MiifiiiiiiiiiniMiiiiiiiiiiiiiiiiiiiiiiiiitiiiiiiiiiiiiiiiiiiiiir;
assemblage went to the Metro Pictures
Corporation’s offices where the episodes
were shown.
Arthur James, director of publicity of
the Metro Pictures Corporation was toast-
master. Spencer G. Sladdin, director of
publicity, and Arthur M. Brilant, assistant
director of publicity of Consolidated,
played hosts in the absence of O. E. Goebel,
president of the Consolidated, whom busi-
ness prevented from attending.
PATHE FACTORY EMPLOYEES ON
OUTING AT PALISADES PARK
Following the example set by the Pathe
Club the employees of the Bound Brook,
N. J., factory of Pathe Exchange, Inc.,
had a successful outing on Saturday,
August 5, at the Palisade Amusement
Park. A series of athletic events was run
off for which handsome prizes were of-
fered. The committee consisted of W. E.
Smith, Arthur Miller, Henry P. Kloss and
G. Clyde Somers.
A vote of thanks was extended to J.
A. Berst, vice president and general man-
ager of Pathe, for a generous contribu-
tion toward the expense of the outing.
REPORT OF CONVENTION COMMIT-
TEE ACCEPTED
At a recent meeting of the Chicago ex-
hibitors the report of the Convention com-
mittee was read and accepted, and the com-
mittee discharged with a vote of thanks.
A Committee on Political Action was
appointed, consisting of the following: R.
Levy, chairman; L. H. Frank, secretary;
M. A. Choyinsky, Joseph Hopp, and A.
Powell. The committee was given power to
increase its membership, which will prob-
ably be done.
llllllffllllllllllllUIIIIIIIIIIIIIIUIIIIIIIII)llllillllllllllllllllllllllIlllllllllllllllllllillllllIIIIIIIIIIIIIIIIIIIIIIIIIIIII|
| The Motion Picture News for May |
| 20 and 27 impresses upon us how §
1 this big weekly reflects the tremend- j
J ous development of the cinema busi- |
1 ness in U. S. A. President Wm. A. |
1 Johnston and his big staff should be |
| handed the highly-commended card j
1 for the way they handle the news I
| and illustrative side of the movies. |
| Our fraternal congratulations. The |
i folks in the picture business in New I
I Zealand would also get from Editor §
| Johnston’s pages some powder and |
1 shot to fire at Minister Russell and |
1 those who are urging him on to set g
I up a board of censors. — Fielding I
i Star, New Zealand.
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“THE LOTTERY MAN” FROM UNITY
SALES SECOND WEEK IN
SEPTEMBER
The Unity Sales Corporation the sec-
ond week in September will release “ The
Lottery Man,” starring Thurlow Bergen
and produced by the F. Ray Comstock
Photo Play Company.
Thurlow Bergen in the leading charac-
ter is a young college man and football
hero who discovers that his mother has
lost the family property, so that he must
go to work.
He becomes a reporter, and induces the
paper to start a lottery with himself as the
prize, agreeing to marry the woman who
holds the lucky number.
Then he falls in love with his chum’s
cousin, and repents the lottery plan, but
it is too late. The girl, he and his chum
all begin buying up papers in the hope
that she may get the lucky number and
straighten everything out.
The drawing is held in front of the
City Hall, in the presence of an excited
crowd of women. Picture the hero’s dis-
may when a kitchen maid, and not his
sweetheart, holds the lucky number. True
love triumphs when the kitchen maid de-
cides she would rather marry the butler
and divide the prize money.
In addition to Mr. Bergen, Elie Es-
mond is featured as the attractive sweet-
heart.
HAYAKAWA IN JAPANESE SUBJECT
ON AUGUST 24
Having recently created a personal suc-
cess in the Jesse L. Lasky production of
“ The Cheat,” in support of Fannie Ward,
and in the stellar role of “ Alien Souls,”
Sessue Hayakawa, the noted Japanese ac-
tor, will be seen in “ The Honorable
Friend ” on August 24 on the Paramount
program. It is a photodrama written es-
pecially for him by Elizabeth McGaffey
and prepared for the screen by Eva Un-
sell.
In “ The Honorable Friend,” Hayakawa
is seen as a young Japanese gardener
working for a wealthy and unscrupulous
Japanese curio dealer. The old man is
desirous of a bride and sends Hayakawa’s
picture, as his own, to Japan and Haya-
kawa is sent to the dock to marry the
Japanese girl, having been told that she is
to be his own wife. When he brings her
before the wealthy old curio dealer, his
ideals are shattered as he is informed that
she is to be taken away from him. How
affairs are finally adjusted and the dishon-
orable curio dealer receives his just de-
serts, and the two lovers are reunited is
presented in dramatic manner.
GREIVER ADDS EIGHT SOLICITORS
Simeon B. Greiver, who is directing both
the Balaban-Hershberg Film Attractions
and the General Feature Film Company,
Chicago, has perfected his sales organiza-
tion by the acquisition of eight film solicit-
ors.
The roster includes Carl Harthill, who
has had considerable experience with both
the Standard and Union Film Companies
of Chicago, James Selter, Wm. Wein-
schaker, John Balaban and Harry Char-
ness. Each man has been allotted an in-
dividual territory.
September 2, 1916
MOTION PICTURE NEWS
1397
SCREEN EXAMINATIONS
1 in ■■min
(Bluebird — Five Reels)
REVIEWED BY HARVEY F. THEW
ALTHOUGH this picture is well and carefully produced, with
a wealth of beautiful locations and photography, there is
nothing to mark it as anything out of the usual in the way of
photoplay offerings. There are a number of important points
which do not ring true. This is largely due to a story which has
been handled in about every possible form already, but which has
proved popular with many audiences, especially well west of the
Hudson River; consequently it should have a good working value
to the box office.
The story begins in the traditional New York cabaret and
theatrical life. Bessie Gale, a prima-donna, is known as “ The
The Two Men Confront Each Other
Unattainable,” but Robert Morton, a wealthy young idler, vows to
possess her. He fails; Bessie goes west with her company. She is
left by her train at Peace Valley in the Sierras, and there meets
and falls in love with Robert Goodman, a shepherd. They are
married and live happily in his cottage, with his mother.
Robert invents a formula for curing a plague among the sheep ;
a New York firm offers him a lot of money for it, but as he cannot
go east at the time, Bessie goes. She gets the money, and also
meets a former theatrical manager, who makes tempting offers for
her return to the stage. Morton finds her, and renews his pursuit.
From her letters, Goodman fears she is drfting away from him,
and he comes east after her. He finds her a guest at one of
Morton’s disreputable parties, and he attacks Morton. Morton
shoots him, and he is taken to the hospital in a critical condition.
Repentant, Morton hurries to the hospital the next morning,
and offers his blood in a transfusion operation to save Robert. His
blood is found to be impure, and his offer is rejected. Bessie then
comes to the front, and offers blood from her arteries. This saves
Robert’s life, and the two go back to Peace Valley and happiness.
Dorothy Davenport, Mattie Witting, Emory Johnson, Richard
Morris and Alfred Allen head a generally capable cast. The pic-
ture was directed by Lloyd B. Carleton, and the scenario was writ-
ten by Eugene B. Lewis from a story by Elwood D. Hemming.
“THE THOROUGHBRED”
(Ince-Triangle — Five Reels)
REVIEWED BY HARVEY F. THEW
<«OTERLING,” handy little adjective that it is, almost takes on
a new meaning when applied to such an actor as Frank
Keenan. Finished he is in every movement of face or body, and
with excellent “ screen qualities,” if that term means what we
think it does. With him there is no doubt as to the point to be
registered, or as to whether he has registered it. His situations
“ get across ” with no apparent effort, and at all times he is wel-
come in the picture.
He has a good part in a good vehicle in this subject. He is
Major Ainslee, one of the good old Southern gentlemen of fic-
tion, and, of course, he lives among his horses — especially Miss
Minta, the pride of the county.
Things have been going bad with the major, but he looks to Miss
Minta to win a big purse at the coming races, and put him, and
his charming daughter, Betty, on their feet.
But then comes the new minister, young Thomas Hayden, who
both falls in love with Betty, and puts his energies to work in get-
ing through a law which will end horse-racing in the State. The
law passes, and Major Ainslee is on the verge of ruin.
Betty, of course, sides with her father, and, although she is
interested in the young minister, she refuses to speak to him. The
race is to be run in an adjoining State, but Major Ainslee cannot
raise the $1,000 necesasry to transport and enter Miss Minta.
The young preacher, repenting somewhat of his zeal offers to
supply the money, but the major refuses to accept it from an
enemy.
The preacher then hunts up a friend of the major’s, gives him
the money, with instructions to pass it along anonymously. Miss
Minta goes to the races, and, to the joy of the whole county, she
wins the big purse, and puts the major on his feet.
There is a big reception, to which the town turns out, on their
return. Then Ainslee learns for the first time who financed the
The Conquering Hero
race. He grips the young minister’s hand, and says: “If I’ve got
anything you want, name it.” The preacher names Betty.
Mr. Keenan has unusually capable support. There are Mar-
garet Thompson, George Fisher, J. J. Dowling, and Walter Perry
in the cast. The story was written by C. Gardner Sullivan, and
directed, almost flawlessly, by Reginald Baker.
“A WELSH SINGER”
(Mutual Masterpiece — Five Reels)
REVIEWED BY OSCAR COOPER
THE third of the Mutual-Turner Masterpieces was reviewed
by us some little while ago at a private showing. This film
was projected for the press again this week, and our first impres-
sions have, if anything, been enhanced ; we have nothing to add
or retract and we can with every confidence recommend it.
1398
MOTION PICTURE NEWS
Vol. 14. No. 9
A Quintette of Universalites — and Some Others. Left to Right: George H. Bellman of the Seattle Times and Dorothy Phillips, Gretchen Lederer,
Ella Hall, Eileen Sedgwick and Molly Malone With Her Director, George Cochrane
Here is an English photoplay of certain and ready appeal to
American audiences. It is as wholesome as the Welsh country-
side, which forms its early locale; and the simplicity of Allen
Raine’s story, comprehending gentle humor, pathos and lifelike
characterization, ought to be a relief to the picturegoer.
Through it moves Florence Turner as Mifanwy, a Welsh girl
whose experience leads her from the life of a shepherdess to that
of a circus trouper, and finally into fame as a London opera
singer. Miss- Turner’s screen ability is already celebrated far and
wide, but never has her appealing, almost pathetic charm been
accorded a better vehicle of expression.
She is seconded by a cast whose acting is of pleasing finish.
Henry Edwards, who produced the picture, is the male lead, in
the role of Ieuan, Mifanwy’s foster brother, who after forgetting
the little shepherdess in the heyday of his fame as a sculptor,
becomes one of the audience at her premiere.
Unaware of her identity he falls in love with her. Not until
she has hurried back to Wales from London, resumed her shep-
herdess’ dress, and greeted him there, does he realize who she is.
Such non-recognition would spoil the effect of many pictures.
But so naturally is it done here that the spectator grants it in-
dulgence first, and ends by wondering how he could have thought
it improbable at all.
For variety of sets there are English hills and dales, a circus,
a London concert audience, several rich interiors and a theatre
fire. This last is a fairly well worked piece of realism, though
not so elaborate as similar scenes in some American productions.
Typical of the excellent photography is a view of a path in a
forest, half veiled by deep shadows under luxuriant trees; and the
final scenes, across a valley, showing Ieuan and Mifanwy, her
hair flying in the wind, silhoutted against the evening sky.
Others in the cast are Dorothy Rowan, Percy Manton, Elaine
Sleddall, Uva Venning, Amy Lorraine, Ruth Mackay and Camp-
bell Guillan.
“THE CRIMSON STAIN MYSTERY”
( Consolidated — Sixteen-Episode Serial)
REVIEWED BY HARVEY F. THEW
p1 VER\ THING that the stereotyped form of smashing serial
needs — thrills, love, adventure, daring, crime, mystery — are
supplied in liberal fashion in the two opening episodes of this new
serial. It is cleverly calculated with both eyes on the box-office,
and unusual inducements have been provided to bring audiences
back the second, third and many more times.
In addition to these elements, an unusual attraction has been
provided in Maurice Costello, the first real star and favorite of
filmdorm, who has been absent from the screen for many months.
He returns in the same form as in the old days, and there should
be a shout of joy and welcome from his thousands of admirers.
tor support he has Ethel Grandin, somewhat negative, but a
pleasing figure Thomas J. McGrane, Eugene Strong, Olga Olonova
(who captures 92 per cent, of the total beauty awards for the
cast), William H. Cavanaugh, John Milton, N. J. Thompson, and
our old friend, the Mysterious Character, who is represented in the
cast by the familiar “ ? ? ? ? ” and whom we hope to meet and
know face to face, sometime.
The Mysterious Character is known as “ The Crimson Stain,”
by a red glint in his eyes. He is the head of a band of desperate
criminals, made so by a drug discovered by Dr. Montrose; the
Doctor expected this drug would elevate the mental and moral
plane of the human race, but instead, to the doctor’s great remorse,
it has only bred a band of dangerous criminals.
Costello plays the part of Harold Stanley, a reporter on his
father’s paper. He witnesses one of the murders, and leaps into
the room through a window, but is too late to save the victim ; he
sees the glint of the murderer’s eye, and knows him for the
“ Crimson Stain.”
Stanley’s father begins an attack on the police for their failure
to run down the criminals, and soon after, the elder Stanley is
murdered while a guest of Dr. Montrose.
The Vampire Begins Her Subtle Work
Ethel Grandin plays Florence Montrose, the doctor’s daughter,
with whom Harold Stanley is in love. Olga Olonova is Vanya
Tosca, a “vampire” and member of the criminal band.
The second episode closes with Harold Stanley taking up the
conduct of the newspaper in his late father’s place, and setting
himself to rout out and bring to justice the criminals. The identity
of the “ Crimson Stain ” is left shrouded in mystery.
CAMERAMAN MILLER ON TWO MONTHS’ TRIP IN ROCKIES
VICTOR MILLER of the Cinema Camera Club has left New
York City for a two months’ trip through the Rocky Moun-
tains to film a series of scenics. Mr. Miller’s pictures will be
looked for with considerable interest, for it was he who secured
scenes of the United States Navy for William H. Kemble’s picture,
“ America Preparing.” The panoramas of Pensacola, the scenes at
Annapolis and those at West Point were among the best samples
of his work in this picture.
September 2, 1916
MOTION PICTURE NEWS
1399
“PUBLIC OPINION”
(Lasky-Pararaount — Five Reels)
REVIEWED BY HARVEY F. THEW
THIS picture has a purpose an an idea behind its story. It
deals with the force and power of public opinion to override
justice and wreck the lives of the innocent; it is directed against
gossip and yellow journalism, and shows how these are often
brought to bear to stir up public hatred where the law has ac-
quitted.
The story was written by Margaret Turnbull, and forms an ex-
cellent vehicle for Blanche Sweet and a strong supporting com-
pany, which includes Ernest Joy, Tom Forman, Elliott Dexter,
Edythe Chapman, Earle Foxe, and Raymond Hatton.
Hazel Gray, a young nurse, is turned out of her boarding house
because of the rumors of an affair she had in another town with
a married man. Although no blame is attached to her, the weight
of the gossip is too strong. She has met and fallen in love with
Phillip Carson, whose mother is a wealthy charity-worker. Mrs.
Carson falls seriously ill, and Phillip gets Hazel to act as nurse.
In Dr. Carson she recognizes the man with whom she had the
“ affair,” but he forces her to secrecy on the threat of ruining her
reputation.
After the Trial
Dr. Carson is systematically poisoning his wife; she dies, and
the blame falls on Hazel. A motive is found by going back and
resurrecting the stories about her and Dr. Carson, and the yellow
press condemns her before she comes to trial. Dr. Carson himself
goes on the stand, and gives the impression that Hazel was in
love with him, and killed his wife to have her out of the way.
Even Phillip turns against her.
She is saved because one of the jurors, Gordon Graham, a wealthy
young idler, refuses to believe her guilty, and succeeds in sowing
doubt in the minds of the other jurors, who were for a quick con-
viction. The girl goes free, but is condemned by press and public.
Graham takes her to an old friend of his, and there she makes
her home, while devoting her time to clearing her name. She suc-
ceeds in this, when a drug-victim, to whom Dr. Carson had been
supplying cocaine, accuses the physician of being the murderer,
and threatens to expose him. Carson grapples with the man, but
the latter gets a pistol and shoots Carson, who, as he is dying,
confesses the murder. «
“ THE GIRL FROM ’FRISCO ”
(Episode Four — Kalem — Two Reels)
REVIEWED BY H. S. FULD
IN “Tigers Unchained,” the fourth of “The Girl from ’Frisco”
series, the story takes a new trend. From the first three episodes
one was led to suppose that the main theme of the series was
that Marin Sais in the role of Barbara Brent, daughter of Ace
Brent, capitalist, ranch owner, oil magnate, and so on, should
show her congressman-lover, John Wallace, that a woman could
do a man’s work “ as well as any man.”
Instead, in this episode we have as lurid a melodrama as one
could wish, with True Boardman as the congressman-lover doing
the rescue stunt in true hero style. Ronald Bradbury, as “ Red
Shirt ” Gordon, “ the villain who pursued her,” certainly makes as
villainous looking and acting a villain as any ten-twenty-thirty
heavy that stamped the boards.
A gang of convicts under the leadership of “ Red Shirt ” breaks
from prison, and, in effecting their escape, steal a locomotive, rob
outlaying houses, and kidnap Barbara to hold for ransom.
The Fishing Trip Is Planned
Wallace, in his capacity of captain of a troop of horse, is de-
tailed with his men to capture the gang. He comes upon Ace
Brent, who has fallen asleep while fishing on the banks of a
stream, and learns of the disappearance of Barbara who had been'
fishing close by up to the time he fell asleep.
While in the forced company of the gang Barbara makes friends
with one of them, and he having his better nature aroused by the
trusting girl is the means of helping her to escape, while he, poor
Ben Stokes, pays the penalty with his life.
In showing the true character of Benny Stokes, the producers
have shown the way how not-to-pad that other producers would
do well to pattern after. In showing’ why Stokes was sent to’
prison for “ killing his man ” probably only one-tenth of the num-
ber of feet taken to film the story are used. The editing is so'
well done that only the absolutely essential and vital parts are
shown. Just the trusting girl, and the city villain, the tryst, the
elopement, the desertion, and Ben’s shooting of the betrayer of
his sister are shown. All this in about one hundred feet where
we have seen other pictures takes one thousand and not tell it as
well.
Gordon has come upon the two while Ben is telling his story, and
in the struggle Ben is killed, but dying manages to crawl to where
his revolver has fallen, and with a last effort shoot and kill Gor-
don just as the troops under the leadership of Wallace arrive. .
There is no idle moment throughout the two reels, and the same
good photography and acting that marked the forerunners of the
series are present in this. The interest is holding well, and argues
well for the success of the series.
“PARAMOUNT SHORT SUBJECTS”
(Paramount — One Reel Each)
REVIEWED BY HARVEY F. THEW
THE Pictographs this week give us an interesting article on
sword-fishing. The new “ sport of kings ” is illustrated by
striking views of a harpoonist at work on the bowsprit of an espe-
cially constructed craft, of battles with the big fish, and of hauling
them aboard after they have been subdued. The largest sword
fish captured this season is shown, and the method of handling
them well illustrated. There is also an article on “Yachting in
the Park ” showing the handling of miniature yachts in two feet
of water in Prospect Park, Brooklyn, and another on “ Following
the Bee Line,” a study of the pursuit of wild bees by the southern
mountaineers. The usual article on “ Better Babies ” completes it.
Burton Holmes in his “Travelogue” takes us through the
Austrian Alps. Starting at the charming city of Salzburg, we are
taken through scenes of wild picturesqueness.
1400
MOTION PICTURE NEWS
Vol. 14. No. 9
1 Virginia Pearson Returns to a Semi-Vampire Role in This
1 Latest Release from the William . Fox Studios, “Daredevil
I Kate,” in Which She Appears as the Autocratic Owner of
a Frontier Town Cafe
“DAREDEVIL KATE”
(Fox — Six Reels)
REVIEWED BY E. DRAW
VIRGINIA PEARSON in her latest Fox production intro-
duces to the screen a new and unique character of the vam-
pire type with a Western background. She is both heroine and
villainess with a woman’s courage and fearlessness intermingled
with a kindness of heart and a nature which at the root has not
a spark of evil.
In her portrayal of Kate, Miss Pearson is and is not a vam-
pire; her characterization has not the taint of that mystical crea-
ture which feeds upon the blood of her victims. Kate is a bad
woman, though at one time she relents, but quickly relapses and
is worse than before. Finally the true woman asserts herself
and one then sees the largeness of her heart. The portrayal of
Kate by Miss Pearson is wonderful and quite the best work of
her career.
There is a splendid touch of nature infused into the whole pro
duction by Keanan Buels, the director, and the situations are
cleverly worked out. The scene of the explosion is most real-
istic. Special mention must be made of Katherine and Jane Lee
whose intelligence and savoir faire before the camera are wonder-
ful. They alone are worth seeing.
This picture should be very well received by any audience and
it would be well for exhibitors advertising the production to make
a special feature of the Lee Kiddies. Katherine is probably the
■cleverest child screen actress in the world.
Cliff Stone arrives from the East to take over the manage-
ment of a Western mine and is accompanied by his adopted sister
Irene and her husband, John West. Kate soon becomes friendly
with the new arrivals, particularly with Cliff, whom she learns
to love. Irene interferes with the romance and thereby loses
Kate’s friendship. In her anger Kate decides to help the miners,
who are running riot, and if possible separate Irene and her hus-
band. Just as Kate is about to expose John West to the owners
of the mine, a strange discovery is made. Irene is found to be
Kate’s own sister. At this discovery Kate turns the tables on the
miners. As time goes on Kate and Clifford are again united.
The acting in this production is exceptional throughout, while
Victor Sunderland, who plays opposite Miss Pearson, is very con-
vincing. Mary Martin, Kenneth Hunter, Alex Shannon, Leighton
Stark, Fred. R. Stanton and Mina Phillips comprise a most capa-
ble support.
“ LIBERTY ”
(Universal Special Feature — Second Episode)
REVIEWED BY PETER MILNE
THE main features of “ Riding with Death,” the second instal-
ment of “ Liberty ” are a long fight between Mexicans and
Americans, and a dare-devil ride taken by Liberty to reach the
town of Discovery in time to warn the garrison of an impending
attack by insurrectos. No further developments are attained in
the plot itself, save for the fact that each of the principal char-
acters becomes more firmly planted in the spectator’s mind.
The battle is waged over a small area, through which runs a
brook in a rocky bed. Realism is introduced by way of the spec-
tacle of the bullets splashing in the water all about the contenders.
These battle scenes will, of course, awake a thrill in the patriotic
breast, although it must be confessed they have been drawn out
to quite a length. Shortening them would have the effect of rein-
forcing the suspense they already create.
Liberty (Marie Walcamp) overhears the insurrectos plotting to
attack the town of Discovery on the border, and she rides with
all her might and main to warn the small army post in the town.
Toward the end of her journey she is shot by a spy and she com-
pletes it hanging head down from the saddle.
As the horse draws to a halt near the outpost of the camp the
episode closes, again leaving the heroine in such a precarious posi-
tion that out of sheer curiosity the people will be coming back for
the third episode.
The same cast appears, including a large number of super-
numeraries, who continue to do fearless work.
“OUT OF THE MIST”
(Selig — Three Reels)
REVIEWED BY WILLIAM C. ESTY, 2D
THE strong moments of this picture do not get over as effec-
tively as they should. Perhaps this is because the spectator
is taken along familiar channels so long that later unexpected veer-
ings leave him unexcited. The force of the punches is weakened
by the strained coincidences used to create them.
The Hand of Fate
Inasmuch as the public seems perennially interested in stories of
studio life and in melodramatic situations, this release will no
doubt be well received in some houses.
September 2, 1916
MOTION PICTURE NEWS
1401
The cast is uniformly good, including in it Fritzie Brunette,
William Scott, Guy Oliver, Gertrude Oakman, and Frank Clark.
Lillian Hayward is especially good in a character part. The pho-
tography and settings are fair.
Louise Dillon loses her position as stenographer and becomes
a painters’ model. Marchand, an aged roue, showers her with at-
tentions. Ali, the painter for whom Louise is posing, brings in a
decrepit beggar woman to sit for a character study.
Later Marchand finds Louise alone and attacks her. The old
woman comes into the room, and tells him that she is his wife,
and that Louise is their child. Staggered by this, revelation, Mar-
chand staggers out of the room, and is shot by a jealous woman.
Louise and her fiance make a home for the broken mother.
“HUSBAND AND WIFE”
(Peerless-World — Five Reels)
REVIEWED BY HARVEY F. THEW
ALTHOUGH the plot is somewhat complicated it justifies it-
self by the provision of a number of dramatic scenes and
situations, which hold the play and its interest well together. They
also furnish excellent opportunity for the finished work of Hol-
brook Blinn and Ethel Clayton, both of whom are seldom seen
to better advantage than they are in this subject.
Business, speculation and social ambition furnish the themes.
They become almost hopelessly involved before the final scenes.
Holbrook Blinn plays the part of Richard Baker, the bank cashier,
and Ethel Clayton that of Doris, his extravagant wife.
The demands upon Dick have led him into speculation, and he
has “ borrowed ” some of the bank’s funds to cover his margins.
Associated with him in the speculations is Schmidt, one of the
bank’s directors, who is a social climber, and joins Dick in the
deals under agreement that Doris is to receive Schmidt’s wife
socially.
Pat Alliston, a young millionaire, is in love with Doris. While
he is calling on her, on an afternoon, she refuses to see Mrs.
Schmidt, and the latter, furious, goes to her husband, who with-
draws from Dick’s deal, and Dick is unable to put it through. He
finds himself in serious difficulties.
Schmidt, suspicious that Dick’s accounts are not all right, sets
detectives to watch him. The detectives find that Dick and Doris
have had a misunderstanding and that Doris is starting on a trip
to the Orient with her little daughter, Bessie, a friend, Mrs. Pres-
cott, and Alliston ; Schmidt, thinking Dick means to accompany
them, has the party stopped at the station, and Alliston is detained,
under the impression that he is Dick.
The Reconciliation
Dick attempts suicide, but is prevented, and when Doris learns
the true state of affairs, she throws herself into her husband’s
arms. Schmidt has the bank examiner go over Dick’s books, but
they fail to find anything wrong. Schmidt leaves in a rage of
disappointment, and the bank examiner takes a hand in putting
Dick back on his feet again.
Montague Love, Madge Evans, Emmett Corrigan, Dion Tither-
adge and Gerda Holmes all do excellent work in the supporting
cast. The picture was directed by Barry O’Neill.
“FOOTLIGHTS OF FATE”
(Vitagraph-V-L-S-E — Five Reels)
REVIEWED BY WILLIAM RESSMAN ANDREWS
“U’OOTLIGHTS of Fate,” by Louis Joseph Vance, author of
many “ best sellers,” picturizes in a sympathetic vein the
hardships of a conscientious and ambitious girl struggling against
great odds. Joan Thursday is made convincing by Naomi
Childers. On the other hand, some of the people in the picture
act out of character. Anthony Thursday, the drunken reprobate
father, unexpectedly develops a streak of lofty morality in the
scene where he orders his daughter from the house on her an-
nounced intention of going on the stage. Nothing in his previous
life warranted any such stand. The old man, instead of having
been brought up in a stifling atmosphere of religious intoleration,
was so liberal in his views that he thought nothing of wasting
the family funds in gambling and on drink.
His “ high principles ” prompted him to flee from the sight of
work as he would from the plague, and he saw no reason why
he, a strong and vigorous man, should not be supported the rest
of his days out of the slender wages of his son and daughter.
He is furious on learning that Joan is discharged from her place
in a department store — even when it becomes known that she was
compelled to leave for refusing to accept the questionable ad-
vances of the floorwalker. Her decision to better herself through
a stage career, offering so much to a girl with her talent, is too
much for the inebriated moralist, who leaves his bottle and racing
chart long enough to denounce his unfeeling child. This incon-
sistency in characterization seems to be the fault of the scenario
and cannot be charged to William Shea, who played this scene
with fiery energy.
The other defective scene in an otherwise uniformly developed
picture narrative, occurs in the theatrical boarding house, and the
fault (mentioned with recognition of the acting ability displayed
on so many occasions by Marc MacDermott in other pictures and
elsewhere in this one) is due to the actor. In this scene, John
Matthais, the rising playwright, offers the moneyless and shelter-
less Joan, a lodging for the night in his room, with a sustained
Mephistophelian scrutiny, disconcerting to his timid guest and
out of keeping with his intention of leaving her in undisturbed
possession of his quarters. Matthias’s subsequent actions indicate
unmistakable respect for innocence and beauty in distress. All
other interviews between Matthias and Joan show the young play-
wright to be “ a good boy.” So why the leer?
These two instances of departure from careful picture-making
fortunately hold the screen for only a short time, and are so in-
cidental that one can sit through the rest of “ Footlights of
Fate” in a complete thralldom of enjoyment.
While Joan is seeking an opportunity on the stage, Matthias,
before he learns to appreciate Joan’s noble qualities, is very much
in love with Venetia Tankerville. For a long time, he hesitates
to propose to the heiress, but finally musters up enough, courage
to tell of his love. Venetia Tankerville is pleased with his
declaration, but being a spoiled, fickle young person, she presently
changes her queenly mind and elopes with Marbridge, a sort of
advanced connoisseur in the art of deviltry, who sees no reason
why marriage should interfere with his maintaining in a state
of idleness, Nella, a frail beauty, who, with a quick comprehension
of things histrionic, is slow to believe that she should pay any
attention to the Seventh Commandment.
On the return from the elopement, Marbridge, who is backing
a theatrical enterprise, meets Joan, and struck by her beauty, for-
gets the romantic wife at home. Through his influence, Joan is
given an important part in a new play. Nella, enraged by his
lessening affection for her, shoots Marbridge. By this time
Matthias realizes his heart has been in the keeping of Joan with-
out his knowing it, and later they take the step that ends the
majority of dramas.
MOSS PLANS TO RENOVATE HIS THEATRES
BS. MOSS is about to renovate and make some minor changes
• in his chain of theatres. Menger & Ring, 304 West Forty-
second street, New York, have been given the contract to install
all the houses with a new line of lobby display frames which
were especially designed to meet the requirements of each house.
Among other houses that are making changes are the Sumner
theatre on Sumner avenue, Brooklyn, and the Bayridge theatre,
Seventy-second street, Bayridge, Brooklyn. Both of these houses
are also being equipped with Menger & Ring frames.
1402
MOTION PICTURE NEWS
Vol. 14. No. 9
the six-reel subject which will be used in the campaign to make
California dry this year and to extend prohibition to other states.
The film preaches a sermon for temperance more forcibly than
possible by the printed or spoken word and like most photoplays
of this type is not pleasant throughout. It depicts the ruination
of every member of the cast as they come within the grasp of
the “ demon rum.” The daughter of the rich falls prey to the
gay night life and finally takes her life while an inmate of a
house of ill fame. Her former sweetheart, to avenge her down-
fall, becomes a murderer and is sentenced for life. The butler is
induced to invest his savings while in an intoxicated condition,
and the loss carries him to the poor house and his wife to the
insane asylum. The tempter of the girl who swindled the butler
dies of the assassin’s bullet.
The story for the photoplay was created by Mr. Sorver, and
the scenario was prepared by William E. Wing, who is responsible
for the direction. For a story of this type it holds the interest
well throughout. It has a good love interest and is logical in
every particular, despite the four or five tragic ends to which
the principals are led. The cast includes Virginia Kirtley as the
daughter of the rich; Barney Fury, her sweetheart; Charles
Wheelock, the heavy; Herbert Sutch, the butler; Josephine Dillon,
his wife; Isabelle Lockerby and Jake Frazier, character leads, and
Edna May Cooper, second ingenue. All have aided in making the
production a success from a dramatic standpoint by sincere por-
trayals of their respective parts. That taken by Miss Kirtley con-
tains a number of very emotional scenes which are well acted.
INCE ANNUAL MIDSUMMER PICNIC IS HELD
Los Angeles, Aug. 19.
THE annual midsummer picnic given by Business Manager E.
H. Allen to directors, stars and other leading people of the Ince
Triangle producing organization was held last week. The picnic
this year was as big an event in the lives of those who participated
Clara Williams, Dorothy Dalton, Louise Glaum, Enid Markey, Margaret
Thompson and Margery Wilson at the Ince Outing
as in previous years. Topanga Canyon, west of Inceville, and the
beach nearby, were the scene of much merriment, and as the result
Mr. Allen has been named “ king,” meaning knig of hosts. The
picnicers drove to the canyon in a hundred thousand dollar array
of automobiles, where they hiked, hunted and fished until time
for the spread. It was unanimously decided to make it a gorge.
In the afternoon there were more strenuous activities including
races, diving and swimming contests, and the fair femines initiated
the others into a new mystic order. The guests were Dorothy
Dalton, Louis Glaum, Enid Markey, Margaret Thompson, Clara
Williams, Margery Wilson, Reginald Barker, Walter Edwards,
George Fisher, Charles Giblyn, Jack Gilbert, William S. Hart,
Robert McKim, Charles Miller, Charles Ray, J. Barney Sherry,
Jerome Storm, Authors Monte M. Katterjohn and Lanier Bartlett,
Superintendent of Production Dave Hartford, Mrs. Hartford,
Business Manager E. H. Allen, Chief of the Art Department Irvin
Willat, Cameramen DeVinna, Betz and Publicity Manager Ken-
neth O’Hara.
“LITTLE LADY EILEEN”
(Famous Players — Five Reels)
REVIEWED BY WILLIAM RESSMAN ANDREWS
DIRECTOR J. Searle Dawley has made a novel and interest-
ing picture of “ Little Lady Eileen,” and Marguerite Clark
scores another triumph in the role of an imaginative Irish girl
who believes in fairies as much as she believes in the existence
of any member of the household. This phase of her character
has enabled the director and cameraman to fill the play with many
delightful scenes showing the little people of fairy land at their
sprightly gambols.
The Little Lady Eileen cannot take the shortest walk in the
woods and fields without seeing at every dell and dingle people
with all the diminutive persons she has learned of from the local
legends. One of her companions is a col?bler-poet, who has
gathered all the lore of the surrounding country and preserved
the doings of the fairies in simple verse with the touching faith
of a true believer.
Lady Eileen and the Poet-Cobbler
One of the things he tells her is that by looking into a certain
well and repeating a magic formula she will see the face of her
future husband. As she looks into the calm waters the man, who
does finally take her to the altar, happens by accident in that part
of the wood. On seeing a beautiful girl, sylph-like in form and
an air of dainty grace enveloping every movement, he becomes
interested at once. In a spirit of harmless mischief he tiptoes to
the well and looks over her shoulder. Here is convincing proof
to her of the prediction made by the cobbler-poet.
But little Eileen does not marry the young man just the way
she expected — his twin brother who takes advantage of their re-
semblance, tricks the fair girl into marriage from the cold-blooded
motive of fortune hunting. But his success is short-lived. The
fairies, watching over the destiny of their beautiful little protege,
begin to work a spell over the horse he is riding to overtake
the fleeing bride, and throw the animal. The unscrupulous bride-
groom is dashed to the ground and receives fatal injuries, leaving
the way open for the marriage of the lovers. So Eileen’s belief
in fairies comes to her rescue, after all.
In the cast with Miss Clark are: Vernon Steel, who plays both
brothers ; John L. Shine as Eileen’s father ; J. K. Murray as
Father Kearney, a “ hit” ; Harry Lee as the traveling cobbler,
a satisfactory piece of character work; Maggie Halloway Fisher
as Lady Gower, the practical aunt out of patience with her niece’s
superstitious beliefs ; and Russell Bassett as an innkeeper.
“THE FAUCET,” A PROHIBITION PLAY, IS TURNED ON BY
SUPERIOR IN LOS ANGELES
««nrHE Faucet,” was turned on at the Los Angeles studio of
* the Superior Films Company, Monday evening, when a
pre-view of the prohibition picture of that name, made by the
company for Robert Sorver, was shown to a gathering of tem-
perance workers and those who participated in the making of
The First
of the
Golden Eagle
Features
Under the title of Golden
Eagle Features the In-
ternational Film Service,
Inc., announces a new
series of photoplays of
extraordinary merit and
high artistic quality.
Every play in this series
will touch the top notch
of dramatic excellence.
Exhibitors can unhesitat-
ingly book any Golden
Eagle Feature with entire
confidence that the play
will bring the enthusiastic
approval of their most
refined and exacting pa-
trons. The first produc-
tion of the series is
JAFFERY
A Five-Part
Picture -Drama
by
William J. Locke
The most popular novel of this amazingly clever writer is “Jaffery.” A half million people
have read the book — which is a romance of singular charm and wholesome, swiftly-moving
action. The story — and the photoplay — make their appeal to the best people in every
community.
Featuring
C. AUBREY SMITH supported by ELEANOR WOODRUFF
“Jaffery” has been produced for the International Film Service, Inc., by the Frohman Amuse-
ment Corporation, (Wm. L. Sherrill, Pres.)
TO BE RELEASED SEPTEMBER 2nd
International ..... 729 Seventh Ave.
Film Service, Inc. New York
It has at its command
the facilities of the great-
est news and news photo-
graphic gathering organ-
ization in the world — The
Hearst newspapers, the
International News Ser-
vice, and the Interna-
tional Film Service.
It is gathered by T rained
Ne wspaper Photo-
graphers.
It is edited by T rained
Newspaper Men.
It contains an exclusive
and high-grade Fashion
Section.
It contains more big Ex-
clusive News Pictures
than all other news reels
combined.
Among those recently
shown are — first pictures
of the German fleet at
Wilhemshaven — Bomb
explosion during the pre-
paredness parade in San
Francisco.
It also has the record of
the biggest beats in film
history, including the
Black Tom, N. J., Explo-
sion and the Arrival of
German Submarine
Deutschland.
HEARST
INTERNATIONAL
NEWS PICTORIAL
The Hearst International
News Pictorial is adver-
tised to the public.
Every important daily
paper in the country pub-
lishes the new illustra-
tions issued by the Inter-
national Film Service,
while all the Hearst news-
papers publish layouts
and reviews of each edi-
tion of this news reel.
Ariel Varges and Nelson
Edwards, staff photo-
graphers of the Hearst
International News Pic-
torial, are the only Ameri-
can photographers with
the European armies. Mr.
Edwards is with the Ger-
man army now on the
western front, and Mr.
V arges is the official cine-
matographer of the Brit-
ish Army at Salonica.
Their films appear exclu-
sively in the Hearst Inter-
national News Pictorial.
September 2, 1916
MOTION PICTURE NEWS
1405
MARY PICKFORD BREAKS RECORDS BOSTON THEATRE
PARAMOUNT theatres all over the country have been break-
* ing their attendance records with “ Hulda from Holland,”
a Paramount picture produced by Famous Players, which pre-
sented Mary Pickford for the first time in three months, her last
previous appearance on the screen having been in “ The Eternal
Grind.”
So successful has been the presentation of this picture that for
the first time in the history of the Gordon’s Washington Street
Olympia theatre in Boston, the production was held over for a
second week. The first week the theatre broke all of its former
attendance records, and not as an experiment but because thou-
sands of people were turned away, the management cancelled their
feature for the second week and re-booked “ Hulda from Hol-
land.” On the opening day of the second week the theatre was
packed to the doors, before noon. The seating capacity is over
2,500.
A float representing a scene from a Dutch village, with a girl
made up as Miss Pickford in the character of Hulda and the
three little Dutch kids, was drawn through the streets of Boston,
and so clever was the idea that not only did the people talk about
it, but it was given widespread publicity in all the newspapers.
AUTO MAKER FORD SEES “CIVILIZATION” IN DETROIT
<«/'_',IVILIZATION ” had a private screening recently at the
Washington theatre, Detroit, for Henry Ford and his
private secretary. The film was put on with a full orchestra, and
soloist, and with all the effects that go with it. Arrangements for
the private screening were made by Thomas W. Ince, the producer,
who also came to Detroit for the event.
Mr. Ince, the orchestra, soloists and operators, came here direct
from Chicago, where the film is now running. After Mr. Ford had
seen the film, he was asked what he thought of it, but “ Hank ”
refused to make the least comment other than saying that he
enjoyed the film and extended his thanks to Mr. Ince and his
assistants, who left on the afternoon train for the return trip to
Chicago.
. iiiiiiiniiiiiiiiniiiiiiiiiiiiiiiiiiiiiiniiniiiiiiiiiiiiiiiiiiiiiiiiniiniiiiiiiiiiiiiiiiiiniiniiniiiiiiiiiiinniiiiiiMiiiniiiiiiiiiiiimiiiiiiiniiiiiiiiniiiiiiiiiimiiiiiiimiiiiiimiiiimiiiiiii
OPENED
Our new Laboratories have
commenced working.
It is our Aim, and we have the
facilities, to turn out for the
Motion Picture Trade, the Best
and Highest Class Developing,
Printing, Tinting and Toning.
METAGRAPH FILM COMPANY
Two-Fifty-One West Nineteenth St. New York City
riiiiMniiniiiiiiiiiiiiiMiiiiiiiiiiiiiiiiiniiiiiiiniiiiiiMiiiiiiiiiiniiiirmiiiHiiiiimiHHimiiiiiMnmiimiiiiiiiimMMiimmiinmimiiiminmiimiiiitiMimniniiiiiiiiiiimmniii^
Have you booked Frederick J. Ireland’s
“TOM & JERRY”
COMEDY-DRAMA SERIES?
“It’s the one series they all are talking about ”
10 Weeks — 20 Reels, All Star Cast
June 26 — TOM & JERRY — BACHELORS — 2 Reels
July 3— TOM & JERRY QUARANTINED — 2 Reels
July 10— TOM & JERRY IN THE MOVIES— 2 Reels
July 17— TOM & JERRY IN A FOG— 2 Reels
July 24— TOM & JERRY KIDNAPPED— 2 Reels
Made by Emerald Motion Picture Company
Released exclusively through authorized branches of
American Standard Motion Picture Corporation
Executive Offices: 164-166 W. Washington St., Chicago
Branches in all principal cities
WILLIS and INGLIS
Wright and Callender Building
LOS ANGELES
ARTHUR S. KANE
220 West 42nd Street New York Affiliation
Last week we placed several promi-
nent artists and one big- star.
Sold the rights to one novel as well as
two photoplays by high-priced
Authors.
Commissioned to select director and
entire cast for a new feature.
Partially financed new concern.
Lots of other business. Things are
good with us.
ORRIN DENNY
Superintendent
SIGNAL FILM LABORATORIES
Laboratory Expert 4560 Pasadena Avenue
Negative Specialist Los Angeles, Cal.
Developing and Printing
Dependable Service
Guaranteed Quality
Rothacker Film Mfg. Co.
Successor to
Industrial Moving Picture Co.
CHICAGO, :: U. S. A.
There are reasons —
Come and see them.
We sell Eastman raw
stock and can make
shipment same day
order is received.
1406
MOTION PICTURE NEWS
Vol. 14. No. 9
IPliilil
IsiiiiiiniiiBiiiiilliiiiil
Tabloid Reviews for the Busy Exhibitor
PRODUCTIONS FROM ALL PROGRAMS
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GENERAL FILM PROGRAM
“ His Stolen Fortune.” (Essanay. Two reels.
Re-Issue. Tues., Aug. 29.) — Not shown for re-
view; the story follows: Frank Wentworth is
left a vast fortune by his uncle. After enjoying
it for six months, and getting himself engaged
to a society girl, he finds a letter from his uncle,
confessing the fortune was stolen from a Pole
named Illuski. Frank’s honesty prompts him to
advertise for the heir, and hundreds of Illuskis
appear. His experience in seeking the rightful
owner wears him out after twenty-four hours;
then his attorney informs him that the letter was
merely a ruse to test his honesty and that he is
the righful owner. Francis X. Bushman and
Beverly Bayne take the leads.
“ Vernon Howe Bailey’s Sketch Book of Wash-
ington.” (Essanay. Split reel. Wed., Aug. 30.) —
These animated drawings of the Capitol’s build-
ings and points of interest, share the reel with
500 feet of scenic.
“ The Higher Destiny.” (Essanay. Three
reels. Sat., Sept. 2.) — Not shown for review;
the story follows: A physician advises Helen
Blair to seek a different climate. She goes to
Standing, the employer of her daughter’s sweet-
heart, to ask for the necessary funds. She finds
out that he is a former suitor, but he savagely
declines to lend her the money. His son, John,
gives her the money in order to put her daughter
under obligations to him, so that he may marry
her. The daughter’s lover goes abroad for six
weeks, and in the meantime John forges a letter
telling her that her fiance has become a drunkard.
In despair she marries John, but when her sweet-
heart returns she finds that she has been duped.
John, in his remorse, drowns himself, and the
former lovers are re-united. The cast is com-
posed of Warda Howard, Sydney Ainsworth, Ed-
ward Arnold, Gertrude Glover and Patrick
Calhoun.
“ Out of the Mist.” (Selig. Three reels.
Mon., Aug. 28.) — Reviewed at length elsewhere
in this issue.
“ Tom’s Strategy.” (Selig. Sat., Sept. 2.) —
This is an excellent Western comedy, full of
action from start to finish, and punctuated with
several novel and effective thrills. Occasional
blurred photography is the only fault. Tom Mix
takes the lead, supported by Victoria Forde,
Betty Keller and Howard Farrell. Tom Miller, a
cowboy, is engaged to the ranch manager’s
daughter, Florence. Tom snatches a girl from in
front ot a runaway horse, and when she faints
in his arms Florence sees the embrace and mis-
understands it. Florence breaks the engagement,
and Tom schemes to reinstate himself in her
favor. He shoots a bear, and after tearing his
shirt and covering himself with mud, lies down
beside the bear and pretends to be dead. Florence
sees him and her hauteur is changed to love.
Her forgiveness is complete when the husband
of the girl Tom rescued thanks him for his
bravery.
“ Ham in the Drug Store.” (Kalem. Tues., Aug.
29.) — This is an average Ham comedy with Ethel
Teare playing only a minor role. but even in
the little she has to do she makes a good impres-
sion, her winning smile working overtime.
Seeing a patent medicine faker draw a crowd by
gazing up and pointing to the sky Ham and But
go to a distant town to emulate him with only
indifferent success. Seeing a sign in the window
of a drug store telling “ Two Soda Squirters
Wanted Immediately ” they apply and are ac-
cepted. By compounding concoctions detrimental
to the health of a bad man they succeed in getting
run out of town to the accompaniment of the
usual slapstick comedy chases.
“Tangled by Telephone.” (Kalem. Friday,
Sept. 1.)— In this little comedy Ivy Close as-
sisted by Arthur Albertson in the role of her
dentist husband, gets over quite a likeable offer-
ing. A new telephone having been installed in
their home Jack is repeatedly called up while he
is working over a patient. Being compelled to
listen to sweet nothings poured into his ear by
his loving spouse is one way ot losing a paying
business, Jack learns very rapidly as one dis-
gusted patient leaves after another. Jack in a fit
ot disgust and anger smashes the telephone and
after a few comedy complications everything is
straightened out. The acting is of the best and
the cast supported by Henry Murdock turn out
a good number.
“The Secret of the Box-Car.” (Kalem. Sat.,
Sept. 2.) — Another of Helen Gibson’s “ How-
Shall-I-Try-To-Get-Killed-Next ” offerings in the
“ Hazards of Helen,” in which the beholder is at
a loss to know just when this young lady is going
to quit scaring a body. By a running jump
she gets aboard a fast moving freight, by another
jump she reaches for and grasps the protruding
hook from the mail car and thus gains a passing
passenger train and at last engineers th^ capture
of two bank robbers who were escaping with
their loot aboard the freight. There is action
in every foot of this one and the number is
well up with the best offerings of the series.
MUTUAL PROGRAM
“ Jerry and the Counterfeiter’s.” (Cub. Fri.,
Aug. 18.) — A very amusing and interesting com-
edy and a little out of the usual run. Jerry is
pursued by the police and escapes by boarding
a moving freight train. He is observed by the
brakeman who hands him over to a constable.
Jerry’s wit lures the cop into a cellar, whom he
locks in and walks off. Daisy and Hank
are spotted by Jerry out walking. Jerry cracks
Hank on the head with a brick and speeds away
over the fields, where he drops by accident into
a den of counterfeiters. Jerry is regarded as a
spy and gets a very rough reception. The cast
includes George Ovey, Claire Alexander, George
George and Gordon MacGregor.
“ Perkins’ Mystic Manor.” (Beauty. Wed.,
Aug. 16.)- — Pinkey suddently becomes rich and
inherits a mansion. Unknown to him it is
usurped by Princess Murad and Mogul. Perkins
does not heed a warning which he receives and
goes to the mansion to take possession. The
Princess orders him to leave, and when he re-
fuses she brings her vampire tactics into play.
Mogul becomes jealous and securing a bomb
places it beneath the seat upon which Perkins
and the Princess are seated. Perkins discovers
it and saves the i’rincess’s life. The cast in-
cludes Orral Humphrey, Josephine Phillips, Joe
Massey, Jo Taylor.
“ Her Luckless Scheme.” (Vogue. Sun., Aug.
20.) — This picture is an excellent comedy with a
really good plot which is so rarely found in this
class of film. Probably this is the best Vogue
comedy yet released. The story concerns a re-
porter, Bryson, who is set to investigate the
working conditions of a department store owned
by a millionaire.
Pa Whitney, the proprietor, tries to prevent
the exposure of his establishment and endeavors
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| HAVE TO TRAIN UP PRICES |
i The exchange men in San Fran- I
| cisco are figuring what they can do §
| to bring up prices to a proper stand- |
| ard in California cities. There has I
| been price cutting in the past, and |
| exhibitors have bought a lot of old |
| stuff at cheap rates, until now, out- f
| side of the big theatres, it is difficult I
| to get them to pay the regular price |
| for the films. By regular price is I
| meant at least the price that is paid I
| for the same films by the exhibitors |
| in the eastern and middle western |
| states. It is a curious fact that man- |
| ufacturers allow many of their films |
| to be sold in the far western cities §
| at a lower figure than in the east. 1
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to buy the paper. Blanch his daughter, is greatly
agitated fearing that her social position may be
jeopardized. She resolves to enter her father’s
store as an assistant, thereby meeting Bryson as
an employee the first day he is on the job.
Bryson begins questioning her and whilst doing
so a pickpocket slips a stolen watch into his
pocket. Blanche observes the act and extracts
it, placing it in a basket. Her pitiful story
causes Bryson to fall in love with her. They
arrange the wedding, but the reporter learns that
she is securing another girl to take her place
at the ceremony. Bryson also double crosses with
a similar plan. The father learning how brilliant
Bryson is, purchases the newspaper, whereupon
Blanche and Bryson enter into a real romance
of newspaper life. The cast includes Gypsy
Abbott, Larry Bowes, Arthur Moon, Paddy
McQuire.
“ Ruth Ridley’s Return.” (American. Mon.,
Aug. 14.)- — This is a very interesting story with
an unexpected climax. It has been well produced
with appropriate settings and excellent photo-
graphy. This picture should be well received by
any audience.
A young author is making desperate efforts to
complete his first novel. His mother, with whom
he lives, has just received a demand for rent.
Seeking clemency she goes to the agent’s office.
As she enters she sees a large sum of money
on Ruth Ridley’s desk, and in desperation she
seizes it and vanishes. Ruth is accused ot the
theft and sent to prison.
•]MiiiiiiiiiiiiiiiiiiHiiiiiiiiiiiiiiiiHiiiiiiuiiiiiiiiiiiiiiiiiiinniiiitiiiiiiiiiiiiiiiiiifiiiiiiiiiiiHiiiiiiiiiiiiiiiiimiiiiniii£
! KEEPS EVERY NUMRER OF THE \
f “ NEJVS ”
| Motion Picture News, 1
| Gentlemen: — §
As a word of praise for your vain |
| able paper, permit us to say, that to 1
| us “ running a picture show without |
it, would be like sailing the seas I
| without a lighthouse, or running a 1
ship without a rudder.” We find it 1
invaluable in many ways, and have 1
f carefully preserved every number for §
| the past four years.
Respectfully,
Carson and Mack,
Grand Theatre,
Jonesboro, Ark. |
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Meanwhile, the young author has completed
his work which has proved a great success. He
advertises for a stenographer, whereupon Ruth
applies and is engaged. Ruth is astonished that
so much of her life’s tragedy is the basic theme
of the young author’s novel. The mother recog-
nizes in Ruth the wpman she had wronged.
During their close association, Ruth and the
author have become very much attached to one
another. The mother confesses and seeks Ruth’s
forgiveness which is willingly given. The cast
includes Lizette Thorne, George Field, Edward
Coxen, Dixie Stuart.
“El Diablo.” (Mustang. Fri., Aug. 18.) — A
typical Western story. Similar stories have been
produced many times before. However, this pic-
ture is very well produced and will please the
majority.
Tom has just been made Sheriff, and his sister
Tina, a fearless Western girl, who is an expert
rifle shot, sets out for the mountains, hoping to
bag El Diablo, the bandit. The two meet and
Tina is wounded.
Tom missing his sister searches for her, mean-
while El Diablo tells Tina of his past life. Tina
seeing her brother in the distance goes up to
meet him and they return home having ex-
tracted a promise from El Diablo that he will
not hurt Tom, who is Sheriff. Later the bandit
enters Tina’s mother’s restaurant and is recog-
nized by Tina, and a Mexican, who promptly
goes for help. El Diablo, seeing a body of men
approach rushes into the kitchen and in Tina’s
mother recognizes his wife. Tina quickly tells
Tom the story and he puts the men on the
September 2, 1916
MOTION PICTURE NEWS
1407
| Four Recent and Striking Poses of Valeska
I Suratt, Star of the William Fox Forces
| M iss Suratt Makes Her Next Appearance |
| Under the Fox Banner in a Photoplay En- |
titled “ The Siren ” |
wrong trail. A shot is fired through the window
and the bandit falls dead. The cast includes
Jack Richardson, King Clark, Warren Ellsworth,
Kitty Wells.
“ Destiny’s Boomerang.” (Centaur. Sat., Aug.
19.) — This is a really excellent picture, well pro-
duced and directed, featuring William Clifford
and Margaret Gibson. It has a good story with
splendid continuity. The action is good and the
situations are well handled. Any audience will
enjoy this picture.
Margaret Lisle, a millionaires daughter, has ac-
cepted William Carlton’s proposal of marriage.
Her father objects, seeking to obtain a man with
a title for his daughter. A few days later Carl-
ton meets with an auto accident, running down
a young foreigner. After being nursed back to
health the young man’s mind is a blank. Carl-
ton seeking to ridicule the millionaire, introduces
the foreigner as a Count. His plans are frust-
rated as Margaret falls in love with the young
man, who is recognized by the German Consul
General as Count Von Koenig. The father’s
ambitions are realized and the announcement of
a wedding is shortly made. The cast includes
Margaret Gibson, Frederick Montague, Victor
Rottman and William Clifford.
PAT HE EXCHANGE, INC
“ The Grip of Evil.” (Balboa. Two Reels.
Sixth Episode.) — In this number the millionaire
continues to search for an answer to the question
“ Is Humanity in the Grip of Evil? ” A discon-
tented brother and sister brought up on a farm
receive his support when they come to the city
— and both go wrong. The subject is produced
averagely and maintains a good degree of sus-
pense while the ending transforms a conventional
story into an original one. Roland Bottomly
and Jack Saunders have the principal parts again.
“ Losing Weight.” (Goldberg. Split Reel.)—
An animated cartoon by R. L. Goldberg that
contains little of the humor of his previous work
for the screen. It depicts in rather crude detail
the efforts of a fat woman to grow thin. On the
same reel with “ Nature’s Tireless Energy.”
“ Nature’s Tireless Energy.” (Split Reel.)—
This short subject which follows “ Losing
Weight ” shows various scenes of waterfalls and
swinging bridges in the west of the United States.
Short and interesting.
“ Tokio, Capital of Japan.” (Split Reel). — A
scenic showing views of interest in the Japanese
capital. Well photographed and assembled.
Jumping Analyzed.” (Split Reel.) — More of
Pathe’s exceptionally interesting pictures of ath-
letics taken with a rapid camera with slow re-
sults on the screen. Various jumps are shown,
first as seen in natural life and then as caught
by the special camera which decreases the speed
of the jump so that each movement is plainly
visible. On the same reel with “ Tokio, Capital
of Japan.”
UNIVERSAL PROGRAM
“ The Terrible Turk." (Nestor. Mon., Aug.
28.) — Eddie Lyons and Lee Moran again in a
very good comedy which gives Lee a chance for
some really funny character work as a Turk.
The plot is sufficiently humorous, though contain-
ing nothing startlingly original. Louis Chaudet’s
direction lacks finish. Priscilla Dean and Fred
Gamble are others.
“ The Chance Market.” (Gold Seal. Three
reels. Tuesday, Aug. 29.) — Written, produced
and doubly starred in by King Baggot, this pic-
ture presents an interesting story in good fashion.
A society man kills his double, a crook, and then
takes his place, after numerous experiences of a
semi-humorous order winning the crook’s girl.
Irene Hunt and Frank Smith are others.
“A Lucky Leap.” (Victor. Tues., Aug. 29.)
- — A comedy of only fair quality in which an old
plot is utilized. A burglar steals a watch, that
the wife had bought tor her husband. He sells
it to a man in love with the other couple’s
daughter and for returning it, he wins the girl.
Harry Wulze wrote and Roy Clements produced.
Ed. Sedgwick is among those in the cast.
“ The Right Car But the Wrong Berth.”
(L-Ko. Two reels. Wed., Aug. 30.) — A sidesplit-
ting comedy in which risque situations have been
made to appear wholly humorous by the nature of
the original tricks and gags introduced by the
director. Much of the action takes place on a
sleeping car where the fun is fast and furious.
Inasmuch as every one of the gags sprung by the
director is uproarious the padding in the first reel
is quite counterbalanced, although if the editor
wielded his shears ever so little, “ The Right Car
But the Wrong Berth ” would be one of the best
rough and tumble aflairs ever put on the screen.
“ The Desert Rat.” (Bison. Two reels. Sat.,
Sept. 2.) — This film was purchased from Romaine
Fielding, and is typical of that director’s work.
The production is very good — there has been a
mirage bit effectively done. The story offered
by Getrude Mason contains many old situations.
The support offered Mr. Fielding, who carries the
title role, is inadequate.
“ The Folly of Desire.” (Red Feather. Five
reels. Week of Aug. 28.) — Reviewed at length
in the issue of Aug. 19.
“ He Becomes a Cop.” (Universal Special Fea-
ture. Two reels. Week of Aug. 28.) — This, the
third episode of the “ Timothy Dobbs ” series was
reviewed at length in the issue of August 19, to-
gether with episodes one and two. It concerns
Carter De Haven’s adventures in a slapstick
studio and offers very good comedy.
“ Liberty.” (Universal Special Feature. Two
reels. Third Episode. Week of Aug. 28.) — The
first reel of this number is taken up with the
Mexican attack on the American town of Dis-
covery. These battle scenes are exceptionally
realistic and thrilling. In the second reel, the
threads of the plot are picked up in a more or
less sudden and unexplained fashion. The Mexi-
can guardian presents the overdue notes issued by
the Captain to him and asks that Liberty be per-
suaded to marry his son. The Captain rebels
and the episode closes at another tense moment.
“ The Heart of a Show Girl.” (Universal Special
Feature. Two reels. Week of Aug. 28.)- — A news-
paper critic who has “ roasted ” a young dancer’s
petulant temperament, meets her on his vacation
and neither tell their real names until their ro-
mance has culminated in marriage. A good com-
edy-drama despite several bits of padding. Bess
Meredyth wrote the story, while William Worth-
ington directed a cast headed by Ella Hall and
Franklyn Farnum.
“ Universal Animated Weekly, No. 34.” (Wed.,
Aug. 23.) — Millionaires among citizen sailors on
training ship, Navy Yard, N. Y., miniature auto-
mobile race at San Francisco, Cal. ; Harvard
students take flying lessons, Buffalo, N. Y. ; bat-
tle flags hung in Canterbury Cathedral, England;
convalescent soldiers hold athletic meet, London,
England; Hughes speaks at Minneapolis, Minn.;
President Wilson entertains campaign managers,
confers with railroad representatives and sees
Bull Moose Committee ; U. S. mortar tests, Long
Island Sound, N. Y. ; Church dignitaries attend
Catholic convention, New York City; Henry R.
Mallory, newest sea giant launched at Newport
News, Va. ; cartoons by Hy Mayer.
V-L-S-E
Selig Athletic Feature Film Series No. 8.
(Mon., Aug. 14.)— Demonstration of golf strokes
by H. Arnold Jackson; Willie Ritchie, former
light-weight champion boxes with Lew Steffens;
Norman Rose and Olga Dorfmer, swimming
champions, give exhibitions;. Frank Gotch
wrestles with Jim Essen.
inonnminiiiniiiiiiiiiiiiiiiiiiiiiiiiiiiL
1408
MOTION PICTURE NEWS
Vol. 14. No. 9
IIIIIIMIIIBIIM
BB1—
llllllllllllilllllllllllllllllllllll
Calendar of Coming and Current Releases
' '
lllllillMIMlBIlllllllllllllllillllllllM
GENERAL FILM PROGRAM
RELEASES FOR CURRENT WEEK RELEASES FOR COMING WEEK
Monday, August 28, 1916.
BIOGRAPH— A Change of Spirit, D., 1000 21090
SELIG— Out of the Mist, D„ 3000 21085
SELIG — Selig-Tribune, No. 69, News, 1000 21089
VITAGRAPH — The Fair Fare, C., 1000 21088
Tuesday, August 29, 1916.
BIOGRAPH— Enoch Arden, D., 2000 21894
ESSANAY— His Stolen Fortune, D., 2000 21091
KALEM — Ham in the Drug Store, C., 1000 21093
LUBIN— For His Family’s Honor, D„ 2000 ?????
Wednesday, August 30, 1916.
ESSANAY — Vernon Howe Bailey’s Sketch book of
Washington, Cart., and 500 ft. Sc., Split reel.... 21096
KALEM — Tigers Unchained (Fourth of the “ Girl from
’Frisco” Series), D, 2000 21098
VIM — The Tormented Husband, C., 1000 21097
Thursday, August 31, 1916.
SELIG— Selig-Tribune, No. 70, News, 1000 21100
VIM— An Aerial Joy Ride, C., 1000 21101
Friday, September 1, 1916.
KALEM — Tangled by Telephone (Ivy Close), C., 1000 21102
KNICKERBOCKER STAR FEATURE— None this week.
VIM— The Reward, C., 1000 21104
VITAGRAPH— Love and Trout, G, 1000 21103
Saturday, September 2, 1916.
ESSANAY— The Higher Destiny, D„ 3000 21105
KALEM — The Secret of the Box Car (H. of H. Series),
D„ 1000 21111
SELIG — Tom’s Strategy (Tom Mix), C., 1000 21112
VITAGRAPH— A Fool and His Friend, D., 3000 21108
Monday September 4, 1916.
BIOGRAPH — Iola’s Promise, D., 1000 (Re-Issue)....
SELIG — Selig-Tribune, No. 71, News, 1000
SELIG — His Brother’s Keeper, D., 3000
VITAGRAPH— It’s a Bear, C., 1000
Tuesday, September 5, 1916.
ESSANAY— The Pacifist, C., 2000
KALEM — Ham the Fortune Teller, C., 1000
LUBIN — Title Not Reported
Wednesday, September 6, 1916.
BIOGRAPH — Man’s Enemy, D., 3000 (Re-Issue)
ESSANAY — Canimated Nooz Pictorial, No. 15, Cart.,
and 500 ft., Sc., Split reel
KALEM — The Ore Plunderers (Fifth of the “ Girl from
’Frisco” Series), D., 2000
VIM— The Chalk Line, C., 1000
Thursday, September 7, 1916.
SELIG — Selig-Tribune, No. 72, News, 1000
VIM— Side Tracked, C., 1000
Friday, September 8, 1916.
KALEM — Meter in the Kitchen (Ivy Close), C., 1000
KNICKERBOCKER STAR FEATURE— A Deluded
Wife, D., 3000
VIM — A Bag of Trouble, C., 1000
VITAGRAPH— A Villainous Villain, C., 1000
Saturday, September 9, 1916.
ESSANAY — A Million for a Baby, D., 3000
KALEM — Ablaze on the Rail, (H. of H. Series), D.,
1000
SELIG — Taming Grouchy Bill (Tom Mix), C., 1000....
VITAGRAPH — No Broadway Star Feature This Week
MUTUAL FILM
Monday, August 28, 1916.
AMERICAN— The Key, D„ 2000 05003
Tuesday, August 29, 1916.
FALSTAFF— In Mexico, C., 1000 05005
Wednesday, August 30, 1916.
MUTUAL— Mutual Weekly, No. 87, Topical, 1000.... 05006
BEAUTY— Two of a Kind, G, 1000 05007
GAUMONT — See America First, Sc., and Kartoon
Komics, Cart., Split reel 05008
Thursday, August 31, 1916.
MUSTANG— The Forgotten Prayer, D., 3000 05009
Friday, September 1, 1916.
MUSTANG— The Gambler’s Lost Love, D., 2000 05012
CUB — Jerry and the Bandits, C., 1000 05014
Saturday, September 2, 1916.
CENTAUR— The Trap, D., 2000 05015
Sunday, September 3, 1916.
VOGUE— The Stolen Booking, C., 2000 05017
GAUMONT— “ Reel Life,” Magazine Reel 05019
Monday, September 4, 1916.
AMERICAN — Atonement, D., 2000 05020
Tuesday, September 5, 1916.
FALSTAFF— Musickers, C., 1000 05022
Wednesday, September 6, 1916.
MUTUAL— Mutual Weekly, No. 88, Topical, 1000.... 05023
BEAUTY — The Boomerang Goldbrick, C 05024
GAUMONT — See America First, Sc., and Kartoon
Komics, Cart., Split reel 05025
Thursday, September 7, 1916.
GAUMONT — The Phantom Crook (First of Fantomas
Series), D., 3000 05026
Friday, September 8, 1916.
MUSTANG— Matchin’ Him, D., 2000 05029
CUB — Making Things Hum, C., 1000 05031
Saturday, September 9, 1916.
CENTAUR— The Jungle Flash Light, D„ 2000 05032
Sunday, September 10, 1916.
VOGUE— Rolling to Ruin, C., 2000 05034
GAUMONT — ‘‘Reel Life,” Magazine reel, 1000 05036
Please Get Your Release Dates in by Saturday
September 2, 1916
MOTION PICTURE NEWS
1409
Calendar of Current and Coming Releases
UNIVERSAL PROGRAM
RELEASES FOR CURRENT WEEK
For the Week of August 28, 1916.
RED FEATHER— The Folly of Desire, D„ 5000 01723
UNIVERSAL SPECIAL FEATURE— He Becomes a
Cop (No. 3 of “Timothy Dobbs Series”), 2000.. 01724
UNIVERSAL SPECIAL FEATURE— The Heart of a
Show Girl (Ella Hall), D„ 2000 01725
UNIVERSAL SPECIAL FEATURE— American Blood
(No. 2, of “Liberty” Serial), D., 2000 01726
Monday, August 28, 1916.
NESTOR— The Terrible Turk, C 01711
Tuesday, August 29, 1916.
GOLD SEAL— The Chance Market, D., 3000 01712
VICTOR— A Lucky Leap, C., 1000 01713
Wednesday, August 30, 1916.
L-KO — The Right Car but the Wrong Berth, C., 2000 . 01714
ANIMATED WEEKLY— Weekly No. 35, News 1000.. 01715
Thursday, August 31, 1916.
POWERS — Japan’s Gateway to the Temple of the Gods,
as seen by Dr. Dorsey, Ed., 1000 01716
Friday, September 1, 1916.
IMP— The Call of the Past, D„ 2000 01717
POWERS — Little Brownie’s Bravery, D., 1000 01718
Saturday, September 2, 1916.
BISON— The Desert Rat, W. D., 2000 01719
JOKER— The Elixir of Life, C., 1000 01720
Sunday, September 3, 1916.
BIG U— The Song of the Woods, D„ 1000 01721
VICTOR — Arthur’s Desperate Resolve, C., 1000 01722
RELEASES FOR COMING WEEK
RED FEATHER— The Narrow Path (Violet Mer-
sereau), D., 5000 01743
UNIVERSAL SPECIAL FEATURE — “ From the
Rogue’s Gallery” (No. 4 of Timothy Dobbs),
C., 2000 01744
UNIVERSAL SPECIAL FEATURE— No. 3, of “ Lib-
erty,” D„ 2000 01745
Monday, September 4, 1916.
NESTOR— The Boy from the Gilded East, C., 1000.. 01727
Tuesday, September 5, 1916.
GOLD SEAL— The Code of the Mounted, D., 3000.... 01728
VICTOR— Love’s Boomerang, C., 1000 01729
Wednesday, September 6, 1916.
LAEMMLE — Circumstantial Justice, D., 1000 01730
L-KO — Crooked from the Start, C., 2000 01731
UNIVERSAL ANIMATED WEEKLY— Weekly No.
36, News, 1000 01732
Thursday, September 7, 1916.
VICTOR — He Became a Regular Fellow, C., 1000.... 01733
BIG U — The Triumph of Truth, D., 2000 01734
POWERS— Making a U. S. Soldier, Ed., 1000 01735
Friday, September 8, 1916.
IMP — The Pinnacle, D., 2000 01736
REX — His Country’s Call 01737
Saturday, September 9, 1916.
BISON — The Princely Bandit, D., 2000 01738
BIG U — The Laugh of Scorn, D., 1000 01739
JOKER— The Deacon Stops the Show, C., 1000 01740
Sunday, September 10, 1916.
BIG U — Mountain Blood, D., 1000 01741
IMP — As the Candle Burned, D., 1000 01742
UNICORN PROGRAM *
Monday, August 14, 1916.
BUFFALO— The Fall of the Cherokee, W. D„ 1000.... 875A
JUDY— Simple but Sweet, C., 1000 876B
PURITAN— The Secret of the Glen, D„ 1000 877C
Tuesday, August 15, 1916.
LILY— The Open Safe, D„ 2000 878A
HIPPO— A Fly Time, C, 1000 879B
Wednesday, August 16, 1916.
RANCHO — The Cowpuncher’s Trust, W. D, 1000.. 880A
JOCKEY — Censored by Sweeney, C, 1000 881B
SUPREME— An Idyl of the Snows, D„ 1000 882C
Thursday, August 17, 1916.
RANCHO — The Message from the Prairie, W. D, 2000 883A
GAYETY— The Sandpaper King, C, 1000 884B
Friday, August 18, 1916.
RANCHO — The Winning Punch, W. D, 1000 885A
GAYETY— He Couldn’t Afford It, C, 1000 886B
LILY — The Younger Brother, D, 1000 887C
Saturday, August 19, 1916.
UTAH— The Half Breed Parson, D, 2000 888A
SUNSET— Truth’s Toll, D, 1000 889B
Sunday, August 20, 1916.
BUFFALO— Her Mountain Home, W. D, 1000 890A
HIPPO— A Spanish Onion, C, 1000 891B
SUPREME — Via Telephone, D„ 1000 892C
Monday, August 28, 1916.
RANCHO— The Struggle, W. D„ 1000 875
GAYETY — Caretakers, C., and the Living Dead, Split
reel 876
PURITAN— The Ace of Spades, D„ 1000 877
Tuesday, August 29, 1916.
SUNSET— The Open Secret, D., 2000 877A
JUDY— Whistling Jim, C., 1000 877B
Wednesday, August 30, 1916.
RANCHO— The Other Woman, W. D., 1000 878
JOCKEY— Disposing of a Lover, C., 1000 879
PURITAN— The Lure of the Yukon, D„ 1000 880
Thursday, August 31, 1916.
UTAH — The Poisonous Brand, W. D., 2000 880B
JOCKEY— A Mediocre Medium, C., 1000 880C
Friday, September 1, 1916.
RANCHO— The Scar, W. D., 1000 881
JOCKEY — A Question of Bossing, C., 1000 882
SUNSET— His Mother’s Prayer, D., 1000 883
Saturday, September 2, 1916.
BUFFALO — A Westerner’s Daughter, W. D., 2000.... 884
SUPREME— His Son’s Sweetheart, D., 1000 885
Sunday, September 3, 1916.
RANCHO — The Gold Seekers,, W. D., 1000 886
HIPPO — The Sea of Matrimony, C., 1000 887
SUPREME— Into the Depths, D., 1000 888
*Releases every Two weeks during August.
1410
MOTION PICTURE NEWS
Vol. 14. No. 9
■BilMIHIIt
) lii stiia , ,i*l ^ ^
RELEASE DATES FOR READY REFERENCE
■ . ■ 1
GENERAL FILM PROGRAM
BIOGRAPH
7 — 24. A Sailor’s Heart, D. (Re-Issue) 1000
7 — 26. The Billionaire, C 3000
7— 31. Gold and Glitter, D., (Re-Issue) .... 1000
8 — 1. The House of Discord, D., (Re-Issue) 2000
8 — - 1. The Telephone Girl and the Lady, D.,
8 — 9. The Fatal Wedding:, D. (Re-Issue) .. .3000
8 — 14. Saved from Himself, D. (Re-Issue) .. 1000
8 — 15. A Temporary Truce (Re-Issue) 2000
8 — 21. The Adopted Brother, D. (Re-Issue) . 1000
8 — -23. Seven Days, C 3000
8 — 28. A Change of Spirit, D 1000
8 — 29. Enoch Arden. D 2000
ESSANAY
SELIG-TRIBUNE NEWS PICTORIAL
Issued every Monday and Thursday.
SELIG
7 — 22. Shooting Up the Movies, C 2000
7 — 24. The Conflict, D 3000
7 — 29. Local Color, C 1000
7 — 31. The Old Man Who Tried to Grow
Young, Com-D 3000
8 — 5. An Angelic Attitude, C 1000
8— 7. The Gold Ship, D 3000
8 — -10. Selig Tribune, No. 64, News 1000
8 — 12. A Western Masquerade (Tom Mix),
8—14. The Germ of Mystery, D 3000
8 — 19. A Bear of a Story (Tom Mix), C. ...1000
8 — 21. The Far Journc. . D 3000
8 — 21. Selig Tribune, No. 67, News 1000
S — 24. Selig Tribune, No. 68, News 1000
8 — 26. Roping a Sweetheart (Tom Mix), C..1000
8 — 28. Out of the Mist, D 3000
9 — 2. Tom’s Strategy (Tom Mix), C 1000
7 — 22. The Grouch, Com-D 3000
7 — 25. A Brother’s Loyalty, D. ( Re-Issue) . 2000
7 — 29. Repentance, D 3000
8 — 5. The War Bride of Plumville, Com-D. 3000
8 — 8. The Three Scratch Clue, D 200
8 — 9. The Fable of “ Books Made to Bal-
ance,” C 1000
8—12. Worth While, D 3000
8 — 15. My Country ’Tis of Thee, D 2000
8 — 16. Canimated Nooz Pictorial, No. 14 and
500 ft. Sc Split Reel
8 — 19. A Little Volunteer, Com. D 3000
8 — 22. A Man for a’ That, D (Re-Issue)
8 — 23. The Fable of How Weisenstein Did
Not Lose Out to Buttinsky, C....1000
8 — 26. The Face in the Mirror, D 3000
8 — 29. His Stolen Fortune, D 2000
8 — 30. Vernon Howe Bailey’s Sketch Book
of Washington, Cart., and 500 ft.
Scenic Split Reel
9 — 2. The Higher Destiny, D 3000
KALEM
7 — 21. A Double Elopement, C 1000
7 — 22. In Death’s Pathway, D 1000
7 — 2b. A Mixup in Art, C 1000
7 — 28. The Girl and the Tenor, C 1000
7 — 29. A Plunge from the Sky, D 1000
8 — 4. Peaches and Ponies, C 1000
8 — 5. A Mystery of the Rails, D 1000
8 — 8. Good Evening Judge, C 1000
8 — 9. The Fighting Heiress (First Episode
of “The Girl from ’Frisco”), D... 200
8 — 11. Daisy the Demonstrator (Ivy Close). 1000
8 — 12. Hurled Through the Drawbridge, D. .1000
8 — 15. Ham Comedy (Title not decided). .. .
8 — 16. The Turquoise Mine Conspiracy (Sec-
ond of “ The Girl From 'Frisco
Series), D 2000
8 — 18. He Wrote Poetry (Ivy Close), C. ...1000
8 — 19. With the Aid of the Wrecker (H. of
Series), D 1000
8 — 22. The Star Boarder (Ham Comedy) .... 1000
8 — 23. The Oil Field Plot (Third of the Girl
from ’Frisco Series), D 2000
8 — 25. The Stolen Jail (Ivy Close), C 1000
8 — 26. At Danger’s Call (H. of FI. Series), D3000
8 — 29. Ham in the Drug Store, C 1000
8 — 30. Tigers Unchained (Fourth of the Girl
from ’Frisco Series), D 2000
9 — 1. Tangled by Telephone (Ivy Close), C.1000
9 — 2. The Secret of the Box Car (H. of H.
Series), D 1000
KNICKERBOCKER STAR FEATURES
7 — 14. The Dupe, D 3000
7 — 21. Sybil’s Scenario, D 3000
7 — 28. The Sand Lark, D 3000
8 — 11. The Better Woman (Reaves Eason).. 3000
8 — -18. No release this week.
8—25. Faith’s Reward (Henry King), D....3000
LUBIN
7—11. The Half Wit, D 2000
7 — 13. Expiation, D 3000
7 — 15. Hang On Cowboy, C 1000
7 — 17. Otto’s Vacation, C 1000
7 — 20. The Rough Neck, D 3000
7 — 22. Americans After All, C 1000
7 — 24. Otto the Salesman, C 1000
7 — 25. By Right of Love, D 2000
7 — 27. In the Hour of Disaster, D 3000
7 — 29. It Happened in Pikersville, C 1000
8 — 8. Their Mother, D 2000
8 — 15. A Lesson in Labor, D 2000
8 — 22. The Usurer’s Due, D 2000
8 — 29. For His Family’s Honor, D 2000
RELEASE DAYS
GENERAL FILM
Monday — Biograph, Lubin, Selig, Selig-Trib-
une, Vitagraph.
Tuesday — Biograph, Essanay, Kalem, Lubin.
Wednesday — Biograph, Essanay, Kalem.
Thursday — Essanay, Lubin, Selig-Tribune,
Vim.
Friday — Knickerbocker Star Feature, Kalem,
Vim, Vitagraph.
Saturday — Essanay, Kalem, Lubin, Selig,
Vitagraph.
MUTUAL FILM
Monday — American, Vogue.
Tuesday — Vogue.
Wednesday — Beauty, Mutual Weekly, Gau-
mont.
Thursday — Gauraont, American.
Friday — Mustang, Cub.
Saturday— Centaur.
Sunday — Beauty, Vogue, Gaumont.
UNIVERSAL FILM
Monday — Red Feather, Nestor.
Tuesday — Gold Seal, Victor.
Wednesday — L-Ko, Animated Weekly,
Laemmle.
Thursday — Victor, Big U, Powers.
Friday — Imp, Rex, Nestor.
Saturday- — Bison, Laemmle, Joker.
Sunday — Rex, L-Ko, Imp.
VIM
7—20. Aunt Bill, C 1000
7—21. Help! Help! Help! C 1000
7—26. Will a Woman Tell? C 1000
7 — 27. The Heroes, C 1000
7— 28. What Will You Have? C 1000
8 — 2. Hubby’s Relations, C 1000
8 — 3. Human Hounds, C 1000
8 — 4. Wait a Minute, C 1000
8 — 9. That Tired Business Man, C 1000
8 — 10. Dreamy Knights, C 1000
8 — 11. Rushing Business, C 1000
8 — 16. Their Dream House (Myers and
Theby), C 1000
8 — 17. Life Savers (Plumb and Runt), C. ..1000
8 — 18. Comrades (Pokes and Jabs), C 1000
8 — 23. The Lemon in Their Garden of Love
(Myers and Theby Comedy) 1000
8 — 24. Their Honeymoon (Plump and Runt),
8 — 25. The Try-Out (Pokes and Jabs), C....1000
8 — 30. The Tormented Husband, C 1000
8 — 31. An Aerial Joy Ride, C 1000
9 — 1. The Reward, C 1000
VITAGRAPH
7—21. The Fur Coat, C 1000
7 — 24. A Cheap Vacation, C 1000
7 — 28. A Jealous Guy, C 1000
7— 31. A Hard Job, C 1000
8 — 4. A Race for Life, C 1000
8 — 5. The Bond of Blood, D 3000
8 — 7. Pa’s Overalls, C 1000
8 — 11. Romance and Rough House, C 1000
8 — 14. Conductor Kate, C. 1000
8 — 18. There and Back, C 1000
8 — 19. The Wandering Horde, D 3000
8—21. Did He or Did He Not, C 1000
8 — 25. The Yellow Girl (Decorative Playlet) . 1000
8 — 26. No Broadway Star Feature This Week.
8 — 28. The Fair Fare, C 1000
9 — 1. Love and Trout, C 1000
9 — 2. A Fool and His Friend, D 3000
MUTUAL PICTURES
AMERICAN
7 — 10. Love’s Bitter Strength, D 2000
7 — 13. Quicksands of Deoeit, D 3000
7—17. The Dancer, D 2000
7 — 24. Pastures Green, D 2000
7 — 27. Out of the Rainbow, D 3000
7 — 31. The Dreamer, D 2000
8 — 3. The Madonna of the Night, D 3000
8 — 7. The Little Troubadour, D 2000
8 — 10. The Power of Mind, D 3000
8 — 14. Ruth Ridley Returns, D 2000
8—17. The Holly House, D 3000
8 — 21. Enchantment, D 2000
8—28. The Key, D 2000
BEAUTY
7 — 9. The Gink Lands Again, C 1000
7 — 12. Two Slips and a Miss, C 1000
7 — 17. The Rummy Act of Omar K. M., C. ..1000
7 — 23. A Studio Satire, C 1000
7 — 26. Gamblers in Greenbacks, C 1000
7 — 29. A Germ Gem, C 1000
8 — 2. Daredevils and Danger, C 1000
8 — 6. Just as He Thought, C 1000
8 — 9. Billy Van Deusen, the Cave Man, C. .1000
8 — 13. Too Bad Eddie, C 1000
8 — 16. Perkins Mystic Manor, C 1000
8 — 23. In a Prohibition Town, C 1000
8 — 30. Two of a Kind, C 1000
CENTAUR
7—22. The Ostrich Tip, D 2000
7 — 29. The Haunted Svmpony, D 2000
8 — 5. Fate’s Decision. D 2000
8 — 12. For Her Good Name, D 2000
8 — 19. Destiny's Boomerang, C 1000
8 — 26. The Spite Husband, D 2000
9 — 2. The Trap, D 2000
CUB
7— ’4. The Hero of the E. Z. Ranch, C 1000
7 — 21. Jerry’s Stratagem, C 1000
7 — 28. The Masque Ball, C 1000
8 — 4. When Jerry Comes to Town, C 1000
8 — 10. Jerry’s Celebration, C 1000
8—18. Jerry and the Counterfeiters, C 1000
8— 25. The Rookie, C 1000
9 — 1. Jerry and the Bandits, C 1000
GAUMONT
7 — 12. See America First (Glacier National
Park), and Kartoon Komics ... .Split reel
7 — 17. Reel Life, Magazine Reel 1000
7 — 20. Gate of Divorce, D 3000
7 — 23.- " Reel Life,” Magazine Reel 1000
7 — 26. See America First, Sc., and Kartoon 1
Komics Split Reel
7 — 29. “Reel Life,” Magazine Reel 1000
8 — 2. See America First, Sc., and Kartoon
Komics Split Reel
8 — 6. “Reel Life,” Magazine Reel 1000
8 — 9. See America First, Sc., and Kartoon
Komics, Cart Split Reel
8 — 13. “Reel Life,” Magazine reel ...1000
8 — 16. See America First, Kartoon Komids,
Sc. Cart Split Reel
8 — 20. Reel Life, Magazine 1000
8 — 21. See America First, Sc., and Kartoon
Komics, Cart.-C Split Reel
8 — 27. “ Reel Life,” Magazine reel.
8 — 30. See America First, Sc. and Kartoon
Komics, Cart Split Reel
9 — 3. “Reel Life,” Magazine Reel 1000
MUSTANG
7 — 14. The Good-for-Nothing Kid, D 2000
7 — 21. The Dyspeptic, D 2000
7 — 28. That Girl of Burke’s, D 2000
8 — 4. Sandy Reformer, D 2000
8 — 11. The Courtin’ of Calliope Clew, D. ...2000
8—18. El Diablo, D 2000
8 — 25. Nell Dale’s Men Folks, D 2000
8 — 31. The Forgotten Prayer, D 3000
9 — 1. The Gambler’s Lost Love, D 2000
MUTUAL WEEKLY
Issued every Thursday.
VOGUE
7 — 9. Hired and Fired, C 1000
7 — 11. Stung by tjum, C 1000
7 — 17. A Deep Sea Liar. C 1000
7 — 23. For Ten Thousand Bucks. C 2000
7 — 25. Jealousy a la Carte, C 1000
7 — 29. Bungling Bill’s Dress Suit, C 1000
8 — 1. Painless Extracting, C 1000
8 — 6. Lost and Found, C 1000
8 — 13. Some Liars, C 1000
8 — 20. Her Luckless Scheme, C 2000
8 — 22. Going to the Dogs, C 1000
9 — 3. The Stolen Booking, C 2000
September 2, 1916
MOTION PICTURE NEWS
1411
liBBlllllllillBlIlllllllMllBllllllBI
RELEASE DATES FOR READY REFERENCE
llllflllilllllllllillllllll
■ i § § ■
PATHE EXCHANGE, INC.
PATHE NEWS
Issued twice every week.
Week of August 21, 1916
The Grip of Evil No. 6, “ The Hypocrites,”
D 2000
Luke Does the Midway, C 1000
Florence Rose Fashions (Cool Weather) .... 1000
A Woman’s Fight, D 5000
Week of August 28, 1916
The Grip of Evil No. 7, “ The Butterflies,”
D 2000
Caught in a Jam, C. 1000
Weapons of War, Topical and History of St
Augustine (Picturesque America), Sc.
Split Reel
Week of September 4, 1916
The Grip of Evil No. 8, “In Bohemia ”.... 2000
Luke Joins the Navy, C 1000
Good Pals, D 2000
Picturesque Havana, Cuba, Sc., and Ghent,
Belgium (Col. Sc.) Split Reel
Florence Rose Fashions (Betty Young’s
House Party) 1000
Week of September 11
The Grip of Evil, No. 9, “ The Dollar ’
Kings” 2000
Busting the Beanery, C 1000
A Change of Heart, D 2000
Pear Growing (Oregon), Ed. and Historic
Mobile (Ala.) Sc Split Reel
The Fear of Poverty, D 5000
Week of September 18
The Grip of Evil No. 11, “Down to the Sea”. 2000
Luke and the Mermaids, C 1000
Victims of Vanity, D 2000
Florence Rose Fashions, No. 4 (Betty’s Sis-
ter Goes to School 1000
The Test, D 5000
UNICORN FILM PROGRAM
BUFFALO
7 — 19. The Redemption, W. D 2000
7 — 22. The Slumbering Memory, W. D 2000
7—26. The Honor of the Tribe, W. D 2000
7 — 28. An Indian Maid’s Vengeance, D., 8.. 2000
7 — 30. Treachery of the Red Men, W. D 2000
8 — 14. The Fall of Cherokee, W. D 1000
8 — 20. Her Mountain Home, W. D 1000
9 — 2. A Westerner’s Daughter, W. D 2000
GAYETY
7 — 17. The Love Doctor, C 1000
7 — 23. Love and Overalls and Borrowed
Finery, Com. Split 1000
7 — 20. Wifie’s Frame-Up, C 1000
8 — 17. The Sandpaper King, C 1000
8 — 18. He Couldn’t Afford it, C 1000
8 — 28. Caretakers, C., and the Living Dead
Split reel
HIAWATHA
7 — 10. The Mohawk’s Treasure, W. D 1000
7— 27. The Call of the Desert, W. D 1000
8 — 4. An Indian Maid’s Vengeance, W. D..1000
JUDY
7 — 13. A Telephone Entaglement, C 1000
7 — 18. Half a Chance, C 1000
7 — 27. Fifty-Fitty, C 1000
7 — 31. The Lost Ring, C., and U. S. Fighting
Craft, Ed Split Reel
8 — -14. Simple but Sweet, C 1000
8 — 29. Whistling Jim, C 1000
HIPPO
7 — 16. Romantic Miss Fortuce. C 1000
7 — 20. Galloping Romeo, C 1000
7 — 24. Guilty Neighbors, C 1000
8 — 2. Love Sick Larry, C 1000
8 — 3. The Missing Link, C 1000
8 — 15. A Fly Time, C 1000
8 — 20. A Spanish Onion, C 1000
9 — 3. The Sea of Matrimony, C 1000
PURITAN
7 — 14. The Temple of Mammon, D 2000
7 — 15. Loved and Lost, D 1000
7 — 16. When Love is Law, D 2000
7 — 21. Whom God Hath Joined, D 2000
7 — 23. The Accusing Conscience, D 2000
8 — 1. The Silent Battle, D 1000
8 — 14. The Secret of Glen, D 1000
8 — 28. The Ace of Spades, D 1000
8 — 30. The Lure of the Yukon, D 1000
LILY
7—13. The Torn Note, D 1000
7 — 17. The Springtime of Love, D 1000
7 — 20. Diverging Paths, D 1000
8 — 5. The Vicar’s Trust, D 1000
8 — 6. Shadows of the Past, D 1000
8 — 15. The Open Safe, D 2000
8 — 18. The Younger Brother, D 1000
JOCKEY
7 — 21. Make-up and Marriage, C 1000
7 — 25. The Terrible Turk, C 1000
8 — 4. A Foolish Romance, W. D 2000
8 — 16. Censored by Sweeney, C .....1000
8 — 30. Disposing of a Lover, C 1000
8 — 31. A Mediocre Medium, C 1000
9 — 1. A Question of Bossing, C :1000
RANCHO
7 — 17. His Leading Lady. W. D 1000
7 — 24. The Black Mask, W. D 1000
7 — 29. The Man Who Came Back. W. D...1000
7— 31. The Dare Devil Ranch Girl, W. D...1000
8— 1. The Sentinel on the Mountain, W. D.1000
8 — 2. Bad Man of Angel Trail, W. D 1000
8 — 5. Soldier’s Squaw, W. D 2000
8 — 16. The Cowpuncher’s Trust, W. D 1000
8 — 17. The Message from the Prairie, W. D.2000
8 — 18. The Winning Punch, W. D 1000
8—28. The Struggle, W. D 1000
8 — 30. The Other Woman, W. D 1000
SUNSET
7—18. As of Old, D 1000
7 — 22. Love’s Awakening, D 1000
7 — 27. The Brand of Shame, D 1000
7 — 29. The Stolen Jewels, D 1000
7 — 30. Life’s Lottery. D 1000
8— 19. Truth’s Toll. D 1000
8 — 29. The Open Secret, D 2000
9 — 1. His Mother’s Prayer, D 1000
SUPREME
7 — 19. The Noble Sacrifice, D 1000
7 — 24. Shadows of Doubt, D 1000
7 — 25. The Greenville Code 1000
7 — 28. The House on the Hill, D 1000
7 — 31. In the Governor’s Keeping, D
8 — - 1. Panhandle Pete, C 1000
8 — 2. The Little Sister, D 1000
8 — 3. Nostrand’s Discovery, D 1000
8 — 16. An Idyl of the Snows, D 1000
8 — 20. Via Telephone, D 1000
9 — 2. His Son’s Sweetheart, D • 1000
9 — 3. Into the Depths, D 1000
UTAH
7 — 15. His Promise, W. D 2000
7 — 18. Fortune’s Turn, W. D 1000
7 — 20. Lone Star’s Mission, W. D 1000
7 — 25. Their Frontier Wives, W. D 1000
8 — 3. The Nevada Rangers, W. D 1000
8 — 19. The Half-Breed Parson, D 2000
8 — 31. The Poisonous Brand, W. D 2000
UNIVERSAL PROGRAM
ANIMATED WEEKLY
Issued every Wednesday.
BIG U
7 — 20. HLs Own Story, D 1000
7 — 27. Priscilla’s Prusiberm, D 2000
7 — 28. A Great Love, D 1000
8 — 3. A Man’s Hardest Fight, D 1000
8 — 5. The Captain of the Typhoon, D 2000
8 — 10. The Silent Stranger, D 1000
8—17. A Woman’s Eyes, W. D 1000
8 — 18. Weapons ot Love, D 1000
8 — 24. The Devil’s Own, D 1000
8— 27. The Lady from the Sea, D 2000
9 — 3. The Song of the Woods, D 1000
BISON
7 — 22. A Midwinter Madness, D 2000
7 — 29. For the Love of a Girl, D 2000
8 — 5. Under the Lion’s Paw, D 2000
8—12. The Guilty One, W. D 2000
8 — 19. Beyond the Trail, W. D 2000
8 — 26. The Trail of Chance, D 2000
9 — 2. The Desert Rat, W. D 2000
GOLD SEAL
7 — 18. The Crystal’s Warning, D 3000
7 — 26. A Splash of Local Color, D 2000
8— 1. Who Pulled the Trigger? D 3000
8 — 8. Onda of the Orient, D 3000
8 — 15. A Son of Neptune, D 3000
8 — 22. The Castle of Despair, D 3000
8 — 29. The Chance Market, D 3000
IMP
7 — 21. Le Blount Goes Home, D 2000
7 — 27. Won by Valor, D 1000
7 — 28. The Circular Room, D 2000
7 — 20. Mutiny, D 1000
8— 2. The Lucky Gold Piece, D 1000
8 — 4. A Daughter of the Night, D 1000
8 — 5. The Finishing Touch, D 1000
8 — 13. The Speed King, D 2000
8 — 16. The Toll of the Law, D 1000
8 — 18. Good and Evil, D 1000
8 — 25. The Panel Game, D 2000
9 — 1. The Call of the Past, D 2000
JOKER
7 — 22. She Was Some Vampire, C 1000
7 — 29. I’ve Got Yer Number, C 1000
8 — 5. Kate’s Lover’s Knot, C 1000
8—12. She Wrote a Play and Played It, C..1000
8—19. Soup and Nuts, C 1000
8 — 26. A Marriage for Revenge, C 1000
9 — 2. The Elixir of Life, C 1000
LAEMMLE
7 — 19. The Garden of Shadows, D 2000
7 — 22. A Social Slave, D 1000
7 — 29. The Mask of a Fortune, D 1000
8 — - 3. My Lady Millions, D 2000
8 — • 9. A Knight of the Night, D 1000
8 — 11. The Highway of Fate, D 2000
8—12. Her Mother’s Sweetheart, D 1000
L-KO
7 — 23. Spring Fever, C 1000
7 — 25. Lizzie’s Lingering Love, C 3000
8 — 2. Where is My Husband? C 2000
8 — 5. The Youngest in the Family, C 1000
R — 9. Crooked from the Start, C 2000
8 — 16. His Temper-Mental Mother-in-Law, C.2000
8 — 23. A Double Double Cross, C 1000
8 — 27. Snoring in the High C, C 1000
8 — 30. The Right Car, but the Wrong Berth,
NESTOR
7 — 21. The Come-on, C 1000
7 — -24. Art for Art's Sake, C 1000
7 — -28. The Unexpected Scoop, C 1000
7 — 31, Beer Must Go Down, C 1000
8— 7. All Bets Off, C 1000
8 — 11. Some Medicine Man, C 1000
8 — 14. The Battle of Chile Con Carne, C....1000
8 — 21. Broke but Ambitious, C Split Reel
8 — 28. The Terrible Turk, C
POWERS
7 — 20. The Devil Dancers ot India, Ed.... 1000
7 — 27. Jitney Jack and Gasolena, Cart. C.,
' and Creating Life from a Dead Leaf,
Ed Split reei’
8 — 3. Rough Riders of India, Ed 1000
8 — 8. The Henanpup, Juv.-Com 1000
8 — 10. Ben the Sailor, C., and Salmon, from
the Egg to the Table, Ed. .. .Split Reel
8 — 17. The Riddle of the World, Japan as
seen by Dr. Dorsey, Ed 1000
8—20. Pie, Juv. C 1000
8 — 25. Sammy Johnsin in Mexico, Cart.-C.,
and creating life from a dead leaf,
Ed Split Reel
8— 31. Japan's Gateway to the Temple of the
Gods, as seen by Dr. Dorsey, Ed. ..1000
9 — 1. Little Brownie’s Bravery, D 1000
REX
7 — 11. The Laugh of Scorn, D 1000
7 — 16. The Crimson Yoke, D 2000
7 — 21. The Phone Message, D 1000
7 — 23. Branscombe’s Pal, D 2000
7 — -25. Cross Purposes, D 1000
8 — 11. By Conscience’s Eye, D 1000
VICTOR
7 — 18. The Gentle Art of Burglary, C 1000
7 — 20. The Belle and the Bell Hop, C 2000
7 — 26. Just a Few Little Things, C 1000
7 — 30. The Latest in Vampires, C 2000
8 — 1. A Society Sherlock, C ..1000
8 — 4. When the Minstrels Came to Town,
C 2000
8 — -10. The Marriage Broker, Com., D 2000
8 — 13. What Darwin Missed, C 1000
8 — 15. He Wrote a Book, C 1000
8 — 17. Ashamed of the Old Folks, C. D 2000
8 — 24. You Want Something, C 2000
8 — 29. A Lucky Leap, C 1000
9 — 3. Arthur’s Desperate Resolve, C 1000
1412
MOTION PICTURE NEWS
Vol. 14. No. 9
Bluebird Photoplays
Mutual
7 — 3. Broken Fetters (Violet Mersereau).S reels
7—10. The Love Girl (Ella Hall) 5 reels
7—17. The Grasp of Greed (Louise Lovely). S reels
7 — 24. The Silent Battle (J. Warren Ker-
rigan) 5 reels
7 — 31. The Secret of the Swamp (Myrtle
Gonzales) 5 reels
8 — 7. Love’s Lariat (Harry Carey) 5 reels
8 — 14. Bettina Loved a Soldier (Louise
Lovely, Francelia Billington, and
Rupert Julian) 5 reels
8 — 21. Little Eve Edgarton (Ella Hall and
Herbert Rawlinson) S reels
8 — 28. The Girl of Lost Lake (Myrtle Gon-
zalez, Val Paul and Fred Church.. 5 reels
7 — 3. The Man From Bitter Roots (Wil-
liam Famum) 5 reels
7 — 10. Caprice of the Mountains (Harry
Hilliard and June Caprice) 5 reels
7 — 17. A Tortured Heart (Virginia Pear-
son) 5 reels
7 — 24. The Beast (George Walsh and Anna
Luther) 5 reels
7 — 31. Under Two Flags (Theda Bara)... 5 reels
8— 7. The End of the Trail (Wm. Far-
num and Dorothy Bernard) S reels
8 — 14. Sporting Blood (Glen White and
Dorothy Bernard) S reels
8 — 21. Daredevil Kate (Virginia Pearson). 5 reels
8 — 28. Little Miss Happiness (June
Caprice and Harry Hilliard) S reels
Ivan Feature Productions
2 — A Fool’s Paradise (Chrystine Mayo,
Paula Shay, and Joseph Burke).... 6 reels
3 — The Immortal Flame (Maude Fealy)..S reels
4 — The City of Illusion (Paula Shay and
Mignon Anderson) 6 reels
5. — Her Husband’s Wife (Sally Crate,
Mignon Anderson and Augustus Phil-
lips) S reels
6. — The Faded Flower (Ivan All-Star
Cast) S reels
MUTUAL STAR PRODUCTIONS
No. 122. Judith of the Cumberlands
(Helen Holmes), Signal 5 reels
No. 123. The Strength of Donald McKen-
zie (William Russell) American5 reels
No. 127. A Welsh Singer (Florence Tur-
ner 5 reels
No. 128. A Million for Mary (C. William
Kolb and Max Dill) 5 reels
No. 132. Youth’s Endearing Charm (Mary
Miles Minter) American 6 reels
MUTUAL MASTER PICTURES, DE LUXE
No. 125. The House of Mirrors, D. (Frank
Mills) 5 reels
No. 126. A Wall Street Tragedy (Nat C.
Goodwin) 5 reels
No. 129. The Mystery of the Riviera (Val-
entine Petit and Paul Manson).5 reels
No. 130. The Diamond Runners (Helen
(Holmes), Signal 5 reels
No. 131. The Man Who Would Not Die
(William Russell), American. ..5 reels
No. 133. The Light (Helene Rosson)
American 5 reels
Paramount Pictures
F. A. BALSHOFER
6 — 12. The Masked Rider (Harold Lock-
wood and May Allison) 5 reels
COLUMBIA PICTURES CORPORATION
6 — 26. The Flower of No Man’s Land
(Viola Dana) 5 reels
7 — 24. The Child of Destiny (Irene Fen-
wick) 5 reels
POPULAR PLAYS AND PLAYERS
7 — 3. The Eternal Question (Mme. Pe-
trova) 5 reels
7 — 31. The Devil at His Elbow (Dorothy
Green and Clifford Bruce) 5 reels
8 — 14. The Weakness of Strength (Edmund
Breese) 5 reels
B. A. ROLFE PHOTOPLAYS, INC.
7 — 10. The Quitter (Lionel Barrymore and
Marguerite Skirwin) 5 reels
8 — 7. God’s Half Acre (Mabel Taliaferro)5 reels
8 — 21. The Pretenders (Emmy Wehlen)...5 reels
8 — 28. The Upheaval (Lionel Barrymore). 5 reels
ROLMA FILM CORPORATION
7 — 3. Love Me, Love My Dog (Max Fig-
man and Lolita Robertson) 5 reels
QUALITY PICTURES
5 — 8. A Million a Minute (Francis X.
Bushman and Beverly Bayne) .... 5 reels
7 — 3. A Virginia Romance (Francis X.
Bushman and Beverly Bayne)... 5 reels
YORKE FILM CORPORATION
7 — 17. The River of Romance (Harold
Lockwood and May Allison) 5 reels
FAMOUS PLAYERS
7 — 6. The Smugglers (Donald Brian).... 5 reels
7 — 20. Udder Cover (Hazel Dawn) 5 reels
7 — 27. Little Lady Eileen (Marguerite
Clark) 5 reels
7 — 31. Hulda of Holland (Mary Pickford).5 reels
8 — 7. The Woman in the Case (Pauline
Frederick) ..5 reels
8 — 10. Little Lady Eileen (Marguerite
Clark) 5 reels
8 — 21. Rolling Stones (Owen Moore and
Marguerite Courtot) 5 reels
JESSE LASKY COMPANY
7 — 3. The Dupe (Blanche Sweet) 5 reels
7 — 10. The Selfish Woman (Cleo Ridgely
and Wallace Reid) 5 reels
7 — 27. Common Ground (Marie Doro) .5 reels
S — 3. The House of the Golden Windows
(Wallace Reid and Cleo Ridgely)5 reels
8 — 17. Public Opinion (Blanche Sweet)... 5 reels
8 — 24. Honorable Friend (Sessue Haya-
kawa) 5 reels
8 — 31. Each Pearl a Tear (Fannie Ward).. 5 reels
MOROSCO PHOTOPLAY COMPANY
7 — 24. An International Marriage (Rita
Jolivet) 5 reels
8 — 14. The Stronger Love (Vivian Martin) 5 reels
PALLAS
7 — 13. Davy Crockett (Dustin Farnum)..5 reels
9 — 4. The Parson at Panamint (Dustin
Famum) 5 reels
GOLD ROOSTER PLAYS
6 — 19. A Matrimonial Martyr 5 reels
7 — 17. The Shadow of Her Past 5 reels
8 — 13. The Fugitive 5 reels
8 — 20. A Woman’s Fight 5 reels
8 — 27. The Shine Girl \ ...5 reels
Triangle Film Corporation
KAY-BEE-INCE PRODUCTIONS
7 — 2. The Phantom (Frank Keenan).... 5 reels
7 — 9. The Deserter (Charles Ray) 5 reels
7—16. The Eye of the Night (W. H.
Thompson) 5 reels
7 — 23. The Captive God (W. S. Hart).... 5 reels
7 — 30. The Payment (Bessie Barriscale) . .5 reels
8 — 6. Honor Thy Name (Keenan and
Ray) 5 reels
8 — 13. Shell Forty-Three (H. B. Warner). 5 reels
8 — 20. The Jungle Child (Hickman and
Dalton) 5 reels
8 — 27. The Thoroughbred (Frank Keenan). 5 reels
FINE ARTS-GRIFFITH PRODUCTIONS
7 — 2. Casey at the Bat (De Wolf Hop-
per) ..5 reels
7 — 9. Flirting With Fate (Douglas Fair-
banks) 5 reels
7 — 16. The Little Schoolma’am (Dorothy
Gish) 5 reels
7 — 23. Strandad (De Wolf Hopper) 5 reels
7 — 30. The Half Breed (Douglas Fair-
banks) 5 reels
8 — 6. The Marriage of Molly-O (Mae
Marsh) 5 reels
8 — 13. The Devil’s Needle (Norma Tal-
madge) 5 feels
8 — 20. Hell-To-Pay-Austin (Wilfred Lucas) 5 reels
8 — 28. Pillars of Society (Henry Wal-
thall) 5 reels
VITAGRAPH
7 — 3. The Conflict (Lucille Lee Stewart) 5 reels
7 — 10. Fathers of Men (Robert Edeson,
Noami Childers) 6 reels
7 — 17. The Tarantula (Edith Storey, Anto-
nio Moreno) 6 reels
8 — 7. The Alibi (James Morrison and
Betty Howe) 5 reels
8 — 14. The Dawn of Freedom (Charles
Richman) 5 reels
8 — 21. The Footlights of Fate (Naomi
Childers and Marc MacDermott) . 5 reels
8 — 28. The Jid (Lillian Walker).... 5 reels
9 — 4. His Wife’s Good Name (Lucille Lee
Stewart) 5 reels
9 — 11. Phantom Fortunes (Barney Bar-
nard) 6 reels
LUBIN
5 — 8. Love’s Toll (Rosetta Brice and
Rfchard Buhler) 5 reels
6 — 5. Those Who Toil (Nance O’Neil).. 5 reels
7 — 31. The Light at Dusk (Orrin Johnson)6 reels
SELIG
6 — 26. The Valiants of Virginia (Kathlyn
Williams) 5 reels
7 — 24. The Prince Chap (Bessie Eyton,
Geo. Fawcett) 5 reels
8 — 21. The Country That God Forgot (Tom
Mix) 5 reels
ESSANAY
7 — 10. According to the Code (Marguerite
Clayton) 5 reels
8 — 7. The Sting of Victory (Henry Wal-
thall and Antoinette Walker).... 5 reels
9 — 4. The Return of Eve (Edna Mayo and
Eugene O’Brien) 5 reels
7 — 3. The Way of the World (Hobart
Bosworth) 5
7 — 10. The Heart of a Child (Edna Flu-
grath) 5
7 — 17. The Seekers (Flora Parker De-
Haven) 5
7—24. Temptation and the Man (Hobart
Henley) 5
7 — 31. From Broadway to a Throne (Car-
ter De Haven) 5
8— 7. The Mark of Cain (Dorothy Phillips
and Lon Chaney) 5
8 — 14. The Yoke of Gold (Dorothy Daven-
port and Emory Johnston) 5
8—21. The Beckoning Trail (J. Warren
reels
7— 3.
reels
7—10.
reels
7—17.
reels
n- v-4
04 CO
1 1
tsN
reels
8— 7.
reels
8—14.
reels
8—21.
8—28.
reels
reels
reels
9— 4.
WORLD
Blinn)
(Holbrook
5 reels
k
.5 reels
well and Muriel Ostriche) 5 reels
Paying the Price (Gail Kane) 5 reels
Miss Petticoats (Alice Brady) 5 reels
A Woman’s Way (Ethel Clayton
and Carlyle Blackwell) 5 reels
The Summer Girl (Mollie King and
Arthur Ashley) 5 reels
The Rail Rider (House Peters).... 5 reels
Husband and Wife (All-Star Cast). 5 reels
son, E. K. Lincoln and June El-
vidge) 5
reels
September 2, 1916
MOTION PICTURE NEWS
1413
AMERICAN COMMERCIAL FILM CO.
Animated Cartoons
AMERICAN CORRESPONDENT FILM
CO.
The Battles of a Nation 6 parts
AUTHORS FILM CO., INC.
3 — 27. Sins of the Father 4 parts
4 — 3. Her Redemption 4 parts
4 — 10. Denise 4 parts
4 — 17. Love’s Sacrifice 6 parts
4 — 24. A Woman’s Awakening 5 parts
5 — 1. Under the Mask 5 parts
CALIFORNIA MOTION PICTURE
CORPORATION
March — The Unwritten Law ( Beatriz
Michelena) 7 reels
May — The Woman Who Dared (Beatriz
Michelena) 7 reels
July — Kismet (Otis Skinner) 10 reels
CELEBRATED PLAYERS’ FILM CO.
The Birth of a Man 5 parts
CHAMPION SPORTS EXHIBITION
Willard-Moran Fight 4 parts
CHICAGO TRIBUNE
German Side of War 5 reels
Russian Side of War 4 reels
CLARIDGE FILMS, INC.
Heart of New York 5 reels
The Birth of Character S reels
COSMOFOTOFILM COMPANY
Incomparable Mistress Bellairs. .4 parts
Liberty Hall 4 parts
The Black Spot 4 parts
Victoria Cross 4 parts
O 18 4 parts
His Vindication 5 parts
E. & R. JUNGLE FILM CO.
.No. 18. It Can’t Be done.
No. 19. It Doesn’t Pay.
No. 20. Teacher’s Pet.
No. 21. Hitting the High Places.
No. 22. The Bear Idea.
No. 23. Jungle Brats.
No. 24. Fowl Play.
No. 25. Discovered.
No. 26. When the Clock Went Cuckoo.
No. 27. When Jones Went Wrong.
No. 28. Napoleon’s Night Out.
No. 29. Circus Brides.
E-K-0 FILM CO.
The Invisible Enemy 5 reels
ELDORADO FEATURE FILM CO.
The Impersonation 5 reels
EXCLUSIVE FEATURES, INC.
Where is My Father? 7 reels
FORREST FILM CORPORATION
Bottom of the Sea 5 reels
JOS. W. FARNHAM
Race Suicide 6 parts
The Awakening of Bess Morton.. 5 reels
GREAT NORTHERN FILM COMPANY
Sins of Great Cities (E. Thomsen). 4 reels
The Man with the Missing Finger
(Alfred Hertel) 4 reels
For Her Son (Betty Nansen).... 4 reels
A Woman’s Honor (Elsie Frolich)4 reels
The Folly of Sin 5 reels
The Mother Who Paid 5 reels
HANOVER FILMS
Marvellous Macist 6 parts
Should a Baby Die? 5 parts
ESKAY HARRIS FEATURE FILM
Alice in Wonderland 6 parts
HIPPODROME FILM CO.
At the Front with the Allies
JUVENILE FILM CORPORATION
4 — 1. World War in Kidland 1 reel
4 — 8. A Chip Off the Old Block.... 1 reel
4 — 15. Chip’s Elopement 1 reel
4 — 22. Chip’s Backyard Barn-Stormers. . . .2 reels
4 — 29. Chip’s Rivals 1 reel
5 — 13. For Sale a Daddy , 1 reel
5 — 27. Chip’s Carmen 2 reels
KEMBLE FILM CORPORATION
The Zeppelin Raids on London and the
Siege of Verdun 5 reels
KULEE FEATURES
Germany on the Firing Line 6 parts
France on the Firing Line 6 parts
The Unborn (Bessie Bondhiil) 5 parts
LINCOLN MOTION PICTURE COMPANY
The Realization of a Negro’s Ambi-
bition 2 reels
C. POST MASON ENTERPRISES
The Wonder City of the World (Greater
N. Y. by Day and by Night) 4 reels
MODERN MOTHERHOOD LEAGUE
Twilight Sleep
B. S. MOSS
Three Weeks 5 reels
Salamander 5 reels
One Day 5 reels
NATIONAL DRAMA COUP.
7 — 24. Fall of a Nation 10 reels
F. 0. NIELSEN
Guarding Old Glory 5 reels
Just Out of College 5 reels
Little Sunset 4 reels
The Spoilers 9 reels
All for a Girl 5 reels
PATRIOT FILM COUP.
How Britain Prepared 8 reels
PHOTODRAMA COMPANY
How Molly Made Good 6 reels
RAVER FILM CO.
The Other Girl 5 reels
Life Without Soul 5 reels
The Fortunate Youth
Driftwood
RAY COMEDIES
6 — 21. Casey’s Dream
6 — 28. Casey’s Kids
7 — 5. Casey’s Wedding Day
7 — 12. Casey’s Servants
7 — 19. Casey the White-Wing
RIALTO FILM CO.
The House of Mirrors
STANDARD NEWS FILM, INC.
Standard Travelogues 32 parts
Are We Ready? 4 parts
The Animal World 5 parts
Navies of the World y. 1 reel
The Price of Liberty 5 reels
Aircraft 1 reel
SUN PHOTOPLAY CO., INC.
The Princess of India 5 reels
A Woman Wills 5 reels
SUPREME FILM CO.
The Cowpuncher 6 parts
TRANSOCEANIC FILMS, INC.
The Life and Adventures of Shakes-
peare 6 parts
UNITY SALES CORP.
5 — 29. Diana (Colored) 3 parts
6 — 5. My Country First 6 parts
6—12. The Pursuing Vengeance 5 parts
6 — 19. The Bishop’s Secret 4 parts
6 — 26. The Lottory Man 5 reels
7 — 3. The Marriage Bond 5 reels
UNIVERSAL FILM MFG. CO.
Where Are My Children? 5 reels
VARIETY FILMS CORPORATION
Unto the Darkness 4 reels
In the Ranks 4 reels
Harbour Lights 4 reels
Enoch Arden 4 reels
Mysterious Man of the Jungle 3 reels
Should a Baby Die? 5 reels
WAR FILM SYNDICATE
On the Firing Line with the Ger-
mans 6 parts
MISCELLANEOUS
EDUCATIONAL FILMS CORP., OF
AMERICA
Life of William Shakespeare 6 reels
American Game Trails 3 reels
The Sunset Trail 1 reel
The Trail to Cloudy Pass 1 reel
The Stampede 1 reel
When the Mountains Call 1 reel
The World’s Road 1 reel
Acute Spring Fever 1 reel
“THE BEACON FILMS,” INC.
Italy’s Dead Cities (Pompeii)
Fresh Water Fish
Ancient Cities of Asia Minor
In and Around the Delaware Water Gap
Winged Messengers of Death
In the Land of Fanaticism
The Invisible World
Life Beneath the Sea
AMERICAN STANDARD MOTION
PICTURE CORP.
EMERALD BRAND
Tom and Jerry Series (Weekly)... 2 reels
INTERNATIONAL FILM SERVICE
International News Weekly
Comedy Cartoons (Weekly).
GAUMONT
Fantomas Series
KALEM
Hazards of Helen Series (Weekly).
Girl from 'Frisco Series (Weekly).
GEORGE KLEINE
The Mishaps of Musty Suffer (Weekly).
METRO PICTURES CORPORATION
Metro-Drew Comedies (weekly).
Metro Travelogues (weekly).
MUTT AND JEFF FILMS
Animated Cartoons (Weekly)
MUTUAL
VUdi uc in
The Floorwalker 2 reels
The Fireman 2 reels
The Vagabond 2 reels
One A. M 2 reels
PARAMOUNT PICTURES
CORPORATION
Paramount-Burton Holmes Travel-Pictures
(Weekly)
Paramount-Bray Cartoons (Weekly)
PATHE
Florence Rose Fashion Series
ROLIN-PATHE
Lonesome Luke Comedies (Weekly)
SELIG (V-L-S-E)
Athletic Series (Weekly)
UNIVERSAL
Timothy Dobbs Series (Weekly).
VITAGRAPH (V. L. S. E.)
Frank Daniels’ Comedies (Weekly)
SERIALS
The Girl and the Game Signal Film
The Secret of the Submarine. . Signal Film
Peg o’ the Ring Universal
Liberty Universal
Mary Page, The strange Case of.-Essanay
The Social Pirates Kalem
The Iron Claw Path£
Who’s Guilty? Path£
The Grip of Evil Pathe
The Mysteries of Myra International
Film Service
Gloria’s Romance
The Yellow Menace Unity Sales
The Crimson Stain Mystery .. Consolidated
1414
MOTION PICTURE NEWS
Vol. 14. No. 9
All pictures are listed both by titles and by brand names. In the index, C. stands for “Comedy”; Cart., for “Cartoon”; C-D.,
“Comedy-Drama”; D., “Drama”; Juv., “Juvenile”; Sc., “Scenic”; Top., “Topical.” The figure before the abbreviation is the num-
ber of reels. The date is the date of the issue of Motion Picture News in which the review appeared. The second page number refers
to the music chart for the picture
Alibi, The, ( Vitagraph-V-L-S-E) 5D, August 19 1098
All Bets Off (Nestor-Universal) 1C, August 12 949
American-Mutual :
Dreamer, The, 2D, August 5 792
Dancer, The 2D, August 12 949
Little Troubadour, The, 2D, August 19 1102
Madonna of the Night, The, 3D, August 5 792
Out of the Rainbow 3D, August 12 948
Power of Mind, The, 3D, August 19 1102
Purity, 7D, August 5 789
American (M. M. P.)
Strength of Donald McKenzie, The, 5D, August 5 787
Angelic Attitude, An (Sehg-General), ID, August 5 791
Arrow-Pathe :
Who’s Guilty? Chapter 12, August 12 943
Who’s Guilty? Episode 13, 2D, August 19 1102
Who’s Guilty? Episode 14, 2D, August 19 1102
Ashamed of the Old Folks (Victor-Universal), 2D, August 19 1102
Balboa-Pathe :
Grip of Evil, The, Episode 5, 2D, August 19 1102
Battle of Chile Con Came, The (Nestor-Universal) 1C, August 19.... 1102
Bear of a Story, A, (Selig-General) 1C, August 19 1102
Beast, The, (Fox) 5D, August 5 787
Beatrice Fairfax (International) Chapters 1 and 2, August 26 1245
Beauty-Mutual :
Billy Van Deusen, the Cave-Man, 1C, August 19 1102
Dare Devils in Danger, 1C, August 5 702
Gamblers and Greenbacks, 1C, August 12 948
Germ Gem, A, 1C, August 12 948
Just as He Thought, 1C, August 5 792
Land of the Tortilla, In the, 1C, August 5 792
Studio Satire, A, 1C, August 5 792
Too Bad Eddie, 1C, August 26 1250
Beckoning Trail, The (Red Feather) 5D, August 12 945
Beer Must Go Down (Nestor-Universal) 1C, August 5 7°3
Bettina Loved a Soldier (Bluebird) 5D, August 12 ozs
Beyond the Trail (Bison-Universal), 2D, August 19 1102
Big-U-Universal :
Captain of the Typhoon, The, 2D, August 12 949
Devil’s Own, The, ID, August 26 1251
Lady From the Sea, The, 2D, August 26 1251
Man’s Hardest Fi"ht, A, ID, August 5 703
Silent Stranger, The, ID, August 12 949
Woman’s Eyes, A, ID, August 19 1102
Billy Van Deusen, the Cave-Man (Beauty-Mutual) 1C, August 19.... 1102
Biograph-General :
Fatal Wedding, The, 3D, August 5 701
Sailor’s Heart, A, ID, August 5...... 791
Seven Days. 3D, August 12 048
Temporary Truce, A, 2D, August 12 948
Bison-Universal :
Bevond the Trail, 2D, August 19 1102
Guilty One, The, 2D, August 12 949
Trail of Chance, The, 2D, August 26 1251
Under the Lion’s Paw, 2D, August 5 793
Blache-Pathe :
A Woman’s Fight, 5D, August 12 943
Bluebird :
Bettina Loved a Soldier, 5D, August 12 945
Girl of Lost Lake, The, 5D, August 26 1246
Little Eve Edgarton, 5D, August 19 1098
Love’s Lariat, 5D, August 5 789, 1277
Brother’s Loyalty, A (Essanay-General), 2D, August 5 791
Bud Fisher:
Chinese Cook, A, 500 ft. Cart., August 5 785
Disguise, The, 500 ft. Cart., August 5 785
Bungling Bill’s Dress Suit (Vogue-Mutual), 1C, August 12 948
By Conscience’s Eye (Rex-Universal), ID, August 12 949
By Right of Love (Lubin-General), 2D, August 12 948
Canimated Nooz Pictorial, No. 13 (Essanay-Gen’l), Split reel, Aug. 5 791
Canimated Nooz Pictorial, No. 14 (Essanay-Gen'l), Split reel, Aug. 19 1102
Castle of Despair The (Gold Seal-Universal), 3D, August 26 1251
Child of Destiny, A (Columbia-Metro), 5D, August 19 1092
Captain of the Typhoon, The (Big U-Universal), 2D, August 12 949
Centaur-Mutual :
For Her Good Name, 2D, August 26 1250
Haunting Symphony, The, 2D, August 12 949
Ostrich Tip, The, 2D, August 5 792
Chaplin-Mutual :
One A. M., 2C, August 12 948
Chimney Sweep, The (Essanay-General), 2D, August 5 791
Chinese Cook, A (Bud Fisher), 500 ft. Cart., August 5 785
Columbia-Metro :
Child of Destiny, A, 5D, August 19 1092
Common Ground (Lasky-Paramount), 5D, August 12 941
Conflict, The (Selig-General), 3D, August 5 791
Courtin’ of Caliope Clew (Mustang-Mutual), 2D, August 26 1250
Crooks from the Start (L-Ko-Universal), 2C, August 12 949
Cub-Mutual :
Jerry’s Celebration, 1C, August 26 1250
Jerry’s Strategem, 1C, August 5 792
Masked Ball, The, 1C, August 12 948
Daisy, the Demonstrator (Kalem), 1C, August 19 1102
Dancer, The (American-Mutual), 2D, August 12 949
Danger’s Call, At (Kalem), ID, August 26 1250
Dare Devils in Danger (Beauty-Mutual), 1C, August 5 792
Daring of Diana, The (Vitagraph-V-L-S-E), 5D, August 5 784
Daughter of the Night, A (Imp-Universal), ID, August 5 793
Dawn of Freedom, The (Vitagraph-V-L-S-E), 5D, August 26 1246
Devil’s Needle, The (Fine Arts-Triangle), 5D, August 5 788
Devil’s Own, The (Big U), ID, August 26 1251
Disguise, The (Bud Fisher), 500 ft. Cart., August 5 785
Double Double Cross, A (L-Ko), 1C, August 26 1251
Dreamer, The (American-Mutual), 2D, August 5 792
Dyspeptic, The (Mustang-Mutual), 2D, August 5 791
End of the Trail, The (Fox), 5D, August 19 1098
Essanay-General :
Brother’s Loyalty, A, 2D, August 5 791
Canimated Nooz Pictorial, No. 13, Split reel, August 5 791
Canimated Nooz Pictorial, No. 14, Split reel, August 19 1102
Chimney Sweep, The, 2D, August 791
Fable of Books Made to Balance, The, 1C, August 12...... 948
Fable of How Wisenstein Did Not Lose Out to Buttinski, 1C,
August 25 1250
Face in the Mirror, The, 3D, August 26 1250
Little Volunteer, A, 3D, August 19 H01
Man for a’ That, 2D, August 26 1250
My Country ’Tis of Thee, 2D, August 19 1102
Three Scratch Clue, The, 2D, August 12 948
Worth While, 3D, August 19 1102
Sting of Victory, The, 5D, August 19 1092
Fable of Books Made to Balance, The, (Essanay-eGneral) 1C, Aug. i2 bob
Fable of How Wisenstein Did Not Lose Out to Buttinski (Essanay-
General) 1C, August 26 1250
Face in the Mirror, The, (Essanay-eGneral) 3D, August 26 1250
Famous Players-Paramount :
Hulda from Holland, 5D, August 12 946
Under Cover, 5D, August 5 789
Woman in the Case, The, 5D, August 19 .’ 1095
Far Journey, The (Selig-General) 3D, August 26 1249
Fatal Wedding, The (Biograph-General) 3D, August 5 791
Father and Son (Mutual Masterpicture) 5D, August 5 784
Fine Arts-Triangle:
Devil’s Needle, The, 5D, August 5 788
Hell-To-Pay Austin, 5D, August 19 1096
Pillars of Society, 5D, August 12 944
Fisher :
Mutt and Jeff on the Great White Way. Cart., 500 Ft., August 26 1248
Finishing Touch, The, (Imp-Universal) ID, August 12 949
Florence Rose Fashions (Pathe) 2 Fash., August 12 °44
Folly of Desire, The (Red Feather), 5D, August 19 1100
For Her Good Name (Cenatur-Mutual) 2D, August 26 1250
For Ten Thousand Bucks (Vogue-Mutual) 1C, August 5 792
Fox :
End of the Trail, 5D, August 19 1099
Sporting Blood, 5D, August 26 1248
Under Two F'ags, 6D, August 12 946
Beast. The 5D, August 5 787
Fugitive, The (Thanhouser-Pathe) 5D, August 12 943-975
Gamblers and Greenbacks (Beautv-Mutuai) 1C, August 12 r/8
Germ Gem (Beauty-Mutual), 1C, August 12 948
Germ of Mvstery, The (Selig-General), 3D, August 19 1101
Girl from ’Frisco, The, (Episodes 1 and 2, Kalem-General) 2D, each
August 5 787
G:rl from 'Frisco, The (Kalem-General), Episode 3, 2D, August 19... 1099
Girl of Lost Lake. The, (Bluebird) 5D, August 26 13'6
God’s Half Acre (Rolfe-Metro) 5D, August 26 1247
Gold Seal-Universal:
Castle of Despair, The, 3D, August 26 1251
Onda of the Orient, 3D, August 12 r^°
Son of Neptune, A, 3D, August 19 lln2
Who Pulled the Trigger? 3D, August 5 79.3
Gold Ship, The (Selig-General) 2D, August 12 oa8
Good Evening, Judge (Kalem) 1C, August 19 1102
GHd of Evil. The (Balb"a-Pathel Eoisode 5D, August 19 1102
Guilty One, The, (Bison-Universal) 2D, August 12 949
Ham’s Strategy (Kalem) 1C, August 26 1250
Ham’s Whirlwind Finish (Kalem-General) 1C, August 5 791
Haunting Symphony, The. (Centaur-Mutual) 2D, August 12 949
Heart Menders, The. (Kalem-General) 1C, August 12 948
H^'’.Xo-Pay-Austin (Fine-Arts-Trianple) 5D, August 19 1006
T-’aa.annup (Powers-Universal) Juv. C., August 12 949
Her Mother’s Sweetheart < Laemle-Universa!) ID, August 12 9ao
Hesner of the Mountains (Vitagraph, V-L-S-E) 5D, August 12 9^5
He Wrote a Book (Victor-Universal) 1C, August 19 1102
He Wrote Poetry (Kalem) 1C, August 26 1250
Heme (Kay Bee-Triangle) 5D, August 19 1096
Home, Sweet Home, Cart., The Caterpillar, Ed. Split (Pathe)
August 5 793
Hmise of Mirrors, The, (Rialto-Mutuall 5D August 19 1096
House With the Golden Windows, The (Lasky-Paramount), 5D,
August 19 1092
Hiflda from Holland (Famous Players-Paramount) 5D, August 12.... 946
Hurled Through the Drawbridge (Kalem) ID, August 19 1102
September 2, 1916
MOTION PICTURE NEWS
1415
Imp-Universal:
Daughter of the Night, A, ID, August 5
Finishing Touch, The, ID, August 12
Luck Gold Piece, The, ID, August 5
Panel Game, The, 2D, August 26
Imp-Universal :
Speed King, The, 2D, August 12
Toll of the Law, ID, August 19
International :
Beatrice Fairfax, Chapters 1 and 2, August 26
Mysteries of Myra, The, Episode 14, August 26
Jerry’s Stratagem (Cub-Mutual), 1C, August 5
Jerry’s Celebration (Cub-Mutual), 1C, August 26 '
Joker-Universal :
Kate’s Lovers’ Knot, 1C, August 5
She Wrote a Play and Played It, 1C, August 12
Soups and Nuts, 1C, August 19
Judith of the Cumberlands (M. M. P.), 5D, August 12
Just as He Thought (Beauty-Mutual), 1C, August 5
Kay-Bee Triangle:
Home, 5D, August 19
Lieut. Danny, U. S. A., SD, August 19
Patriot, The, 5D, August 26
Shell Forty-Three, 5D, August 5
Kalem-General :
Daisy, the Demonstrator, 1C, August 19
Danger’s Call, At, ID, August 26
Girl from ’Frisco (Episodes 1 and 2), 2D, each, August 5
Girl from ’Frisco, The (Episode 3), 2D, August 19
Good Evening Judge, 1C, August 19
Ham’s Strategy, 1C, August 26
Ham’s Whirlwind Finish, 1C, August S
Heart Menders, The, 1C, August 12
He Wrote Poetry?, 1C, August 26
Hurled Through the Drawbridge, ID, August 19
Mix-Up in Art, A, 1C, August 5
Mystery of the Rails, A, ID, August 12
Peaches and Ponies, 1C, August 5
Plunge from the Sky, A, ID, August 5
Star Boarders, 1C, August 26
Stolen Jail, The, 1C, August 26
With the Aid of the Wrecker, ID, August 26
Kate’s Lovers’ Knot (Joker-Universal), 1C, August 5
Keystone-Triangle :
Social Cub, A, 2C, August 26
Surf Girl, The, 2C, August 19
Knight of the Night, A (Laemmle-Universal), ID, August 12
Laemmle-Universal :
Her Mother's Sweetheart, ID, August 12
Knight of the Night, A, ID, August 12
My Lady’s Millions, 2D, August 5
Lady from the Sea, The (Big U), 2D, August 26
Land of the Tortilla, In the (Beauty-Mutual), 1C, August S
Lasky-Paramount :
Common Ground, SD, August 12
House with the Golden Windows, The, 5D, August 19
Liberty (Universal Special Feature), Firs. Episode, 3D, August 19...
Lieut. Danny, U. S. A. (Kay-Bee-Triangle), SD, August 19
Light at Dusk, The (Lubin-V-L-S-E), 7D, August S
Little Eve Edgarton (Bluebird), SD, August 19
Little Troubadour, The (American-Mutual), 2D, August 19
Little Volunteer, A (Essanay-General) , 3D, August 19
L-Ko-Universal :
Crooks from the Start, 2C, August 12
Double Double Cross, A, 1C, August 26
Snowing in High C, 1C, August 26
“ Unhand Me Villain,” 3C, August 12
Where is My Husband? 2C, August S
Youngest of the Family, 1C, August 12
Local Color (Selig-General) 1C, August 5
Love’s Lariat (Bluebird), SD, August 5 789-
Lubin-General :
By Right of Love, 2D, August 12
Otto the Gardener, 1C, August 12
Lubin-V-L-S-E:
Light at Dusk, The, 7D, August 5
Lucky Gold Piece, The (Imp-Universal) ID, August 5
Luke, Crystal Gazer (Rolin-Pathe) 1C, August 5
Lure of Alaska, The (Sudgen-Rothapfel) 7 Ed., August 5
Madonna of the Night, The (American-Mutual) 3D, August 5
Man for a’ That, A (Essanay-General) 2D, August 26
Man’s Hardest Fight, A, (Big U-Universal) ID, August 5
Mark of Cain, The (Red Feather) 5D, August 12
Marriage Broker, The (Victor-Universal) 2 Com. D., August 12
Masked Ball, The (Cub-Mutual) 1C, August 12
Miss Petticoats (Peerless-World) 5D, August 12
Mix-Up in Art, A (Kalem-General) 1C, August 5
Mustang :
Courtin’ of Caliope Clew, 2D, August 26
Mustang-Mutual :
Dyspeptic, The, 2D, August 5
Sandy-Reformer, 2D, August 5
That Gal of Burke’s, 2D, August 12
Mutt and Jeff on the Great White Way (Fisher) Cart 500 Ft.,
August 26
Mutual Masterpicture:
Father and Son, 5D, August 5
Judith of the Cumberlands, 5D, August 12
Wall Street Tragedy, A, 5D, August 26
My Country ’Tis of Thee (Essanay-General) 2D, August 19
My Lady’s Milions (Laemmle-Universal) 2D, August 5
Mysteries of Myra, The, (International) Episode 14, August 26
Mystery of the Rails, A, (Kalem-General) ID, August 12
Nestor-Universal :
All Bets Off, 1C, August 12
Battle of Chile Con Came, The, 1C, August 19
Beer Must Go Down, 1C, August 5
Some Medicine Man, 1C, August 12
Old Man Who Tried to Grow Young, The, (Selig-General) 3D, Aug. 5
Onda of the Orient (Gold Seal-Universal) 3D, August 12
One A. M. (Chaplin-Mutual) 2C, August 12
Ostrich Tip, The (Centaur-Mutual) 2D August 5 792
Otto the Gardener, Lubin-General) 1C, August 12 948
Out of the Rainbow (American-Mutual) 3D, August 12 948
Painless Extracting (Vogue-Mutual) 1C, August 5 792
Pallas-Paramount :
Stronger Love, The, 5D, August 12 941
Panel Game, The (Imp), 2D, August 26 1251
Pathe :
Florence Rose Fashions, 2 Fash., Augus. 12 944
Home, Sweet Home, Cart., and The Ca.erpillar, Ed., Split, Aug. 5 793
Shadow of Her Past, The, 5D, Au_usc 5 795-821
Patriot, The (Kay-Bee-Triangle), 5D, August 26 1245
Peaches and Ponies (Kalem-General) 1C, August 5 786
Peerless-World:
Miss Petticoats, 5D, August 12 846
Peg o’ the Ring (Universal Special Feature) 13th Episode 2D,
August 5 793
Pillars of Society (Fine Arts-Triangle) 5D, August 12 944
Plunge from the Sky, A, (Kalem-General) ID, August 5 791
Power of Mind, The, (American-Mutual) 3D, August 19 1102
Powers-U niversal
Henanpup, 1 Juv. C., August 12 949
Riddle of the World, The, ID, August 19 1102
Prince Chap, The, (Selig, V-L-S-E) 5D, August 12 942
Purity (American-Mutual) 7D, August 5 789
Rialto-Mutual:
House of Mirrors, The, 5D, August 19 1096
Riddle of the World, The (Powers-Universal), ID, August 19 1102
Red Feather:
Beckoning Trail, The, 5D, August 12 945
Folly of Desire, The, 5D, August 19 1100
Mark of Cain, The, 5D, August 12 942
Yoke of Gold, The, 5D, August 5 788
Rex-Universal :
By Conscience’s Eye, ID, August 12 949
Rolfe-Metro :
God’s Half Acre, 5D, August 26 1247
Rolin-Pathe :
Luke-Crystal Gazer, 1C, August 5 793
Roping a Sweetheart (Selig-General) 1C, August 26 1250
Sailor’s Heart, A, (Biograph) ID, August 5 791
Sandy — Reformer (Mustang-Mutual) 2D, August 5 792
Selig-General :
Angelic Attitude, An, ID, August 5 791
Conflict, The, 3D, August 5 791
Bear of a Story, A, 1C, August 19 1102
Far Journey, The, 3D, August 26 1249
Germ of Mystery, The, 3D, August 26 1101
Gold Ship, The, 2D, August 12 948
Local Color, 1C, August 5 7°1
Old Man Who Tried to Grow Young, The, 3D, August 5 791
Roping a Sweetheart, 1C, August 26 1250
Western Masquerade, A, 1C, August 12 948
Selig. V-L-S-E:
Prince Chap, The, 5D, August 12 942
Seven Days (Biograph-General) 3D, August 12 948
Shadow of Her Past, The (Pathe) 5D, August 5 785-821
Shell Forty-three (K. B. -Triangle), 5D, August 5 786
She wrote a Play and Played It (Joker-Universal) 1C, August 12.... fl"i
Shine Girl, The (Thanhouser-Pathe), 5D, August 19 1100
Silent Stranger, The (Big U-Universal), ID, August 12 949
Snowing in High C (L-Ko), 1C, August 26 1251
Social Cub, A (Keystone-Triangle), 2C, August 26 1249
Society Sherlock, A (Victor-Universal), 1C, August 5 ""3
Some Liars (Vogue-Mutual), 1C, August 26 1250
Some Medicine Man (Nestor-Universal), 1C, August 12 949
Son of Neptune, A (Gold Seal-Universal), 3D, August 19 1102
Soup and Nuts (Joker-Universal), 1C, August 19 1102
Special Universal Feature:
Timothy Dobbs That’s Me, 3 Episodes, August 19 1099
Speed King, The (Imp-Universal). 2D. August 12 ozn
Sporting Blood (Fox), 5D, August 26 1248
Star Boarders (Kalem), 1C, August 26 1250
Sting of Victory, The (Essanay V-L-S-E), 5D, August 19 1092
Stolen Jail, The (Kalem-Genera't, 1C, August 26 I"’"’
Strength of Donald McKenzie, The (American M. M. P.), 5D, Aug. 5. 787
Stronger Love, The (Pallas-Paramount), 5D, August 12 941
Studio Satire, A (Beauty-Mutual), 1C, August 5 792
Sugden-Rothapfel :
Lure of Alaska, The, 7 Ed.. August 5 “86
Surf Girl, The (Keystone-Triangle), 2C, August 19 1101
Temporary Truce, A (Biograph-General), 2D, August 12 948
Thanouser-Pathe :
Fugitive, The, 5D, August 12 943-975
Shine Girl, The, 5D, August 19 1100
That Gal of Burke’s (Mustang-Mutual), 2D, August 12 949
Three Scratch Clue, The (Essanay-General), 2D, August 12 948
Timothy Dobbs — That’s Me (Special Universal Feature), 3 Ep sades,
August 19 1099
Toll of the Law, The (Imp-Universal), ID, August 19 1102
Too Bad Eddie (Beauty-Mutual), 1C, August 26 1250
Trail of Chance, The (Bison), 2D, August 26 1251
Under Cover (Famous-Paramount), 5D, August 5 789
Under the Lion’s Paw (Bison-Universal), 2D, August 5 793
Under Two Flags (Fox), 6D, August 12 946
“ Unhand Me Vallain ” (L-Ko-Universal), 3D, August 12 949
Unity Sales:
Yelow Menace, The, Episodes 1, 2 and 3, August 19 1097
Universal Special Feature:
Liberty, First Episode, 3D, August 19 1095
Peg o’ the Ring, 13th Episode, 2D, August 5 793
Victor-Universal :
Ashamed of the Old Folks, 2D, August 19 1102
He Wrote a Book, 1C, August 19 1102
Marriage Broker, The, 2 Com. D, August 12 949
Society Sherlock, A, 1C, August 5 793
What Darwin Missed, 1C, August 12 949
When the Minstrels Came to Town, 2 Juv., August 5 793
You Want Something, 2C, August 26 1251
Vitagraph-V-L-S-E :
Alibi, The, 5D, August 19 1098
Daring of Diana, The, 5D, August 5 784
793
949
793
1251
949
1102
1245
1250
792
1250
793
. 949
1102
944
792
1096
1097
. 1245
786
1102
1250
VP -
1099
1102
1250
791
948
1250
1102
791
948
786
791
1250
1247
1250
793
1249
1101
949
949
949
793
1251
792
941
1092
1095
1097
788
1098
1102
1100
949
1251
1251
949
793
949
791
-1277
948
948
788
793
793
786
792
1250
793
942
949
948
946
791
1250
791
792
949
1248
784
944
1247
1102
793
1250
948
.949
1102
793
949
791
oan
948
1416
MOTION PICTURE NEWS
Vol. 14. No. 9
Dawn of Freedom, The, 5D, August 26 1246
Hesper of the Mountains, 5D, August 12 945
Vogue-Mutual :
Bungling Bill’s Dress Suit, 1C, August 12 948
For Ten Thousand Bucks, 1C, August 5 792
Painless Extracting, 1C, August 5 792
Some Liars, 1C, August 26 1250
Wall Street Tragedy, A (Mutual Masterpiece), 5D, August 26 1247
Western Masquerade, A (Selig-General), 1C, August 12 948
What Darwin Missed (Victor-Universal), 1C, August 12 949
When the Minstrels Came to Town (Victor-Universal), 2juv., Aug. 5. 793
Where is My Husband? (L-Ko-Universal), 2C, August 5 793
Who’s Guilty?. (Arrow-Pathe), Chapter 12, August 12 943
Who’s Guilty (Arrow-Pathe), Episode 13, 2D, August 19 1102
Who’s Guilty (Arrow-Pathe), Episode 14, 2D, August 19 1102
Who Pulled the Trigger? (Gold Seal-Universal), 3D, August 5 793
With the Aid of the Wrecker (Kalem), ID, August 26 1250
Woman’s Eyes, A (Big U-Universal), ID, August 19 1102
Woman’s Fight, A (Blache-Pathe), 5D, August 12 943
Woman in the Case, The (Famous-Players-Paramount), 5D, August 19 1095
Woman’s Way, A (World Film), 5D, August 26 1248
Worth While (Essanay-General), 3D, August 19 1102
Yellow Menace, The (Unity Sales), Episodes 1, 2 and 3, August 19. .. . 1097
Yoke of Gold, The (Red Feather), 5D, August 5 788
Youngest of the Family, The (L-Ko), 1C, August 12 949
You Want Something (Victor), 2C, August 26 1251
OHIO - MICHIGAN - KENTUCKY
EXHIBITORS !
Do You Realize the Box Office Possibilities of
“THE YELLOW MENACE?”
Are You on Our Mailing List ?
Distributed Exclusively in This Territory By
THE STANDARD FILM SERVICE CO.
7th Floor Columbia Building 10th Floor Smith Building 14 West 7th Street
CLEVELAND, 0 DETROIT, MICH. CINCINNATI. 0.
Main 3064 — -Central 151 Main 6542 Canal 5686
1 Be Sure — That we have your order for the STUDIO DIREC
| TORY before it is too late. If you get it from your News
| dealer order it — To-Day.
Wanted Position "'K
Have been an Exhibitor
for past n years.
Strictly temperate.
Widower, no encum-
brance, will go anywhere.
Best references
Address
FRANKLIN P. McCUTCHEON, R.F.D. 3, Box 55, Hempstead, N.Y.
Notice to Producers
Have Y our^ Release
Dates in by Saturday
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
t'miiiiiiimiimmitiiiiuiimiiiiiiniiiiaiiiuunimiui^ ajiiiiiiuiiiiiiiiiiiiuiiiiiiiiuiiiinniuiiiiiiiiiiiiiniiiiiiiuiiiiimiiiuiiiiiiiiiiniiiiiiniiiiiiiiiiiiiniiiiiiiiiiiiiiiiiiiiiig
September 2, 1916
MOTION PICTURE NEWS
1417
ROBERT D. SORVER
PRESENTS
“THE FAUCET”
A powerful dramatic sermon based upon society
evils — An intensely human interest theme from
an article written by a prominent senator.
This adaptation strikes at the root of the sex
problem and flays the creator of 80% of crime.
Scenario and Direction Production Supervision
by by
WILLIAM E. WING ROBT. A. BRACKETT
VIRGINIA M. KIRTLEY and BARNEY M. FlIREY
leading an all star cast
For information regarding bookings or
STATE RIGHTS
Communicate with
SUPERIOR FILMS COMPANY
Entire 10th Floor
Knickerbocker Bldg. Los Angeles, Cal.
We have secured good advertisers to talk to YOU. Listen to them!
aaagers,
■ ■ . .
any amperage; eliminates han
>r cftance to attend to otne
• Vv'y "
saving of current atone, rits
Easily attached to any standar
No costly wiring; no motors; n<
wear out; no switches; no oilm
trial. Price $60.00 F. O. B. (
day. You want the AUTO-/
lamp. Fool proof
>arts to replace o
Sent on 30 days
I s
V "/f j
Be sure to mention “ MOTION PICTURE NEWS M when writing to advertisers.
.
x V:v:
ilillll
■
.
, ; :
igiigljiffll
¥iwi mmmmmrnsm
.
' ' y -ss/--
Note el)
4
note in
W. the AUTO-ARC frees the operator and! gives bin* a
look after hi. films, fa is machine, the screen, and other
Works perfectly without attention on his part.
■
Ilillll
Will
operator’s enslavement at the
'
September 2, 1916
MOTION PICTURE NEWS
1419
If you like the “ News,” write our advertisers; if not, tell us.
1420
MOTION PICTURE NEWS
Vol. 14. No. 9
CLASSIFIED
OPERA CHAIRS.— 5,000 slightly
used, veneer and upholstered, 50
cents up. 500 solid oak portable
assembly, practically new, 70 cents.
New Maple folding, 40 cents.
ATLAS SEATING COMPANY, 10
East 43d Street, New York.
ARE YOU A LIVE WIRE?
Then Write Us at Once. Big
Money in Taking Motion Pictures for
News Advertising and Home Talent.
We are the Lowest Priced House in
the Country selling Motion Picture
Cameras. Write for information.
We are Specialists in equipping be-
ginners. Describe your locality.
We will tell you if it can be made
to pay. Write us today. David
Stern Co., 1047 E. Madison St.,
Chicago, 111. In business since 1885.
CAMERAMEN
furnished with outfits for all classes
of work. Local pictures, industrial,
educational and studio. Universal
Camera Company, 1007 Times Bldg.,
New York City.
FOR SALE
2,000 reels, consisting of Keystones,
Biographs, Chaplins, single and two-
reel comedies and dramas; three,
four and five-reel features for sale
at a bargain, any quantity. Apex
Feature Service, 116 Golden Gate
Ave., San Francisco, Cal.
FOR SALE
FILM. 250 reels of film from
$3.00 up. Edward Jaeger, 540
Walnut St., West Hoboken, N. J.,
Phone 2147 Union.
U.S.A. Film Company, inc.
3431 Olive Street, ST. LOUIS, U. S. A.
DEVELOPING PRINTING
TITLES TINTING
SPEED AND QUALITY
Motion Picture Publicity a Specialty
Agent Mirror Main 3413
Screens F 5128
LEO RYAN
Broker in Pacific Coast
Picture Theatres
730 S. Olive St., Film Exchange Row
LOS ANGELES. CAL.
Reflex Carbons
JONES & CAMMACK
Sole Distributors
for the U. S.
12 Bridge Street New York
Slightly Used Machines
and entire theatre equipment at
Sacrificing Prices
Send for Catalogue
CROWN MOTION PICTURE SUPPLIES
217 West 42nd Street
New York City
When in need of an experienced, reliable
and efficient Camero Man , call
BRYANT
6558
Rapid, Efficient Service
CINEMA CAMERA CLUB
1006 Times Bldg., New York City
The advertising you get from
yyour electric sign in the day
time is free. The advertising
you get at night with a Federal
sign is unsurpassed.
FEDERAL SIGN SYSTEM
(ELECTRIC)
Lake & Desplaines Streets,
CHICAGO.
r 1.
I HAS THE QUALITY CIRCULATION OF THE TRADEj
TABLE OF CONTENTS
THE FEDERAL TAX SITUATION (WILLIAM A.
JOHNSTON) 1347
EDITORIALS 1348
Paramount Corporation Reaches Second Birthday 1349
Mary Pickford Presents Herself on the Screen 1351
Philadelphia Exhibitors Hard Pressed by Epidemic 1355
Topeka Convention Will Prove a Winner 1352
Executive Committee of Motion Picture League Holds
Meeting 1350
Szarka from Australia to Investigate Film Conditions.... 1352
Astra Makes Rapid Strides in Six Months of Production. 1353
Exhibitors in Omaha Stop Civic Imposition 1354
Success Film Corporation Start New Crop of Rumors.... 1354
Baltimore Exhibitors Protest Ban on Children 1354
Pennsylvania Board of Censors Again on High Horse... 1355
V-L-S-E Will Handle “Fall of a Nation” 1356
“ Preparedness Is Necessary Watchword in Films,” Brady 1356
“ Jaffery ” Picked to Start International “Gold Eagles”. 1357
“ In the Hands of the Law,” from Moss in October 1357
“ Seven Deadly Sins ” Is First McClure Picture 1358
Lesser Takes Over More Films 1358
Thanhouser’s “King Lear” Is Ready 1358
Adams Express Forms Special Film Department 1359
Southeastern Organizes to Make Films 1359
“ Crisis ” a Spectacular Photodrama from Selig 1360
Metro Officials Guests at Consolidated Dinner 1361
Cabanne Will Begin Bushman Bayne Series in September. 1361
“Common Law” Is In the Cutting Room 1362
Rialto Denies Contract With Any Distributor 1362
Increased Production Is Plan of Ivan 1372
“Parson of Panamint ” Gets Studio Showing 1372
Lottie and Jack Pickford With Famous Players 1384
Universal Announces Features for New Release 1389
Baseball Score Boards Are Popular 1392
“ Stampede ” for State Rights Basis 1392
New Series of Travel Pictures Planned 1395
“Jimmy Dale” Series of Stories for the Screen 1395
DEPARTMENTS
Live Wire Exhibitors 1363
Looking Ahead With the Producers 1365
The Eastern Studios 1369
In and Out of West Coast Studios 1374
Among the Exchanges 1380
Film News from Foreign Parts 1384
New Laws and Court Decisions 1387
New Corporations 1388
Just to Make Talk 1390
In and Out of Town 1391
SCREEN EXAMINATIONS
Crimson Stain Mystery, The (Consolidated) 1398
Daredevil Kate (Fox) 1400
Footlights of Fate (Lubin-V-L-S-E) 1401
Girl from ’Frisco, The (Episode 4, Kalem) 1399
Husband and Wife (Peerless-World) 1401
Liberty (Universal Special Feature) 1400
Little Lady Eileen (Famous Players-Paramount) 1402
Public Opinion (Lasky-Paramount) 1399
Out of the Mist (Selig) 1400
Thoroughbred, The (Kay Bee-Triangle) 1397
Unattainable, The (Bluebird) 1397
Welsh Singer, A (Mutual Master) 1398
General Reviews 1406
Mutual Reviews 1406
Pathe 1407
Universal Reviews 1407
Release Pages for Ready Reference 1408, 9, 10, 11, 12, 13
ACCESSORY NEWS SECTION
Editorial , 1424
Projection 1426
The Camera 1432
Music and the Picture 1435
Building and Furnishing 1438
Directory of New Theatres 1440
FOR
PERFECTION
AND
ECONOMY
Standardize Your Pictures
Speed Controller Company, Inc.
257-259 William Street NEW YORK
MENGER & RING, Inc.
Manufacturers of
POSTER and LOBBY
DISPLAY FRAMES
304 W. 42nd Street New York
lran^erteK
Better light without waste of cur-
rent. Better pictures with less
trouble for operator
HERTNER ELECTRIC & MFG. CO.
432 Prospect Ave., Cleveland, Ohio. U. S. A
C A I L L E
Ticket Oillce Equipments
Embody Ticket Sellers, Ticket
Choppers, Change Makers, The-
atre Record Ledgers and Theatre
Tickets. Catalog on request.
Caille Bros. Co., 1003 Amsterdam
Ave., Detroit, Mich.
NATIONAL DRAMA
CORPORATION
1465 Broadway
New York City
Information with regard
to Cinema business in
Europe given free of
charge.
G. KACZKA,
32 Rue de Moscou, Paris
THE BIOSCOPE
Annual Subscription (post free)
14s. (Dollars $3.50)
85 Shaftesbury Ave., London, N.W.
mm
DURABLE
HO W. AO IB STREET, NEW YORK
PICTURE MACHINES
New and slightly used Power’s,
Simplex, Motiograph and Edison at
bargain prices. Opera and folding
ehairsi Operating Booths that pa»»
fire inspection. Picture curtains and
everything for the M. P. Theatre at
lower prices than offered by our com-
petitors.
LEARS THEATRE SUPPLY C0MPANT
509 Chestnut Street, St. Louis, Mo.
Be sure to mention “MOTION PICTURE NEWS” when writing to advertisers.
SECTION OF MOTION PICTURE NEWS DEVOTED TO THE CON-
STRUCTION, EQUIPMENT AND OPERATION OF THEATRE, EXCHANGE AND STUDIO
PULSE OF THE EXHIBITORS
STRONGER for MOTIOGRAPH
PROJECTORS EVERY DAY
When orders for MOTIOGRAPH Projectors in-
crease steadily for 1 5 months until there is an
increase in orders of over 500% in one year, there
must be a reason.
The reason is simple — Everyone knows of MOTIOGRAPH
Quality and Service. The MOTIOGRAPH does the work
and the Price is right (Motor-driven Equipment complete
$285.00.)
It is the biggest buy today — The wise exhibitor knows it.
He buys MOTIOGRAPHS. - Write for Literature.
THE ENTERPRISE OPTICAL MFG. CO., 568 West Randolph St., Chicago, 111.
Western Office : 833 Market St., San Francisco, Cal.
Ms
ms
1422
ACCESSORY NEWS SECTION
Vol. 14. No. 9
“ Sixteen Years of Knowing How’ &j fflj
LET THE FACTS M
SPEAK FOR THEMSELVES I
POWER’S
CAMERAGRAPH
WAS DESIGNED FOR THE PUR-
POSE OF REPRODUCING NAT-
URAL LIFE-LIKE MOTION PIC-
TURES WITH COMBINED EASE
AND SAFETY OF OPERATION
Attesting the accomplishment
of this purpose is the fact that
Power’s Cameragraph is used
by the great majority of Ex-
hibitors in America
’ 4?
WRITE FOR THE NAME OF OUR
DEALER IN YOUR TERRITORY
HE WILL GLADLY SHOW YOU WHY
CATALOG D
MAILED UPON REQUEST
NICHOLAS POWER COMPANY
NINETY GOLD ST. NEW YORK
Construction,
Equipment
and Operation
Everything for
Theatre, Ex-
change and Studio
Treat Everybody Alike
A LARGE newspaper owner recently published in one
of his advertisements the following :
llllllllllllllllllllllllllHllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllUllllllllllllllllllllllllllllllllllllllg
To the Advertiser |
| who wants concessions |
| If I don’t give you what |
| you want, I am in trouble with |
| you — if I don’t treat all alike |
| I am in trouble with every- |
1 body, sooner or later. |
I The is not a |
| circus poster, and will not use |
| unduly large type or put ad- |
I vertising helter skelter all over g
| a page in space that legiti- g
g mately belongs to the reader. |
A clean looking paper has g
| much unsuspected pulling g
| power as an advertising me-
! dium. The respect and con- |
| fidence of its readers tend to |
g make them readers of adver- g
I tisements. |
g I sell nothing but a news- |
| paper — no premium thrown in, |
1 and 180,000 people buy it daily g
| — to read, there is no other |
g inducement. |
liiiiiiiiiiiiiiiiiiiiiiiiiiimiinniiiinniniiiiiiiiiiiiiiiiiiiiiiiiHiiiiiiiiiiimiiiiiiiiniiHiiiiininiiiiiiiiiniiiiiiiiimi
Here is food for thought — for it is just as applicable
to Motion Picture News as it is to the newspaper. Every
publisher is up against the same thing, at least until he
comes out and gives his position in unmistakable language.
# # *
E1 VERY man wants all he can get and then some, but if
1—1 that man can be shown how he can get it without oppo-
sition from the publisher he is, or should be, at once pleased
and if he is wise will act accordingly.
The Motion Picture News wants all the NEWS every
reader and manufacturer can send in but it must be worth
while matter and not the average “ bunk ” that arrives in
the office. I use the word manufacturer because sometimes
the best and most instructive news material comes from
people who do not advertise at all, or if they do, it is but
seldom. Every man can be his own judge of news if he will
put himself in the place of the reader and ask himself,
“ Would I, a theatre man, be interested in this? ”
& * :fc
T N the case of the Accessory News Section, every manu-
facturer, making everything from film cement to the
steel used in the construction of the house, has news of in-
terest to the subscribers to the Motion Picture News. All
of this data is actively sought by us providing it will teach
the theatre man something new.
On the other hand, the same manufacturers who can
write articles and prepare real news matter will, because
they want to see their names in print, send in a lot of rub-
bish just because somewhere in it it contains a mention of
their company — this we consign to the waste basket. Why ?
Because it is not NEWS — -it does not contain anything in-
structional for our readers, who, it must be borne in mind,
are theatre men and not the public.
Jk Jk
THE value of any paper depends upon how much it is
A read by the people for whom it is published, which in
turn is dependent upon its editorial strength — this makes it
a valuable advertising medium or a worthless one.
In the case of a trade paper, the advertisements are as
much news as the editorial matter for they are descriptive
of articles which are necessary in one form or another for
the running of some branch of the business. This is the
way in which they should be considered by every reader for
there is something of value for some one in each one.
* * *
THE other great value of any paper is its physical ap-
A pearance. There is a certain definite space which be-
longs to the news section and another to the advertising.
This is generally acknowledged, yet there are some people
who send in advertising and would like to have it placed
right in the middle of a column of text and can’t see why
it is not possible to do so. This would make the book a
hodge-podge — absolutely worthless to the reader, and being
worthless to the reader, where would the advertiser score ?
He would be throwing away his money. It would make it
just as worthless as a book full of newsless readers — pub-
licity nonsense.
* * *
A NY real trade journal such as the News, which has
proved to be of sufficient strength to have as exclusive
subscribers fifty per cent of the worth while people in the
trade, cannot, therefore, afford to allow its columns to be
filled with newsless notes nor can it allow its make-up to
be anything but clean and well balanced.
As our newspaper publisher says : “ A clean looking
paper has much unsuspected pulling power as an adver-
tising medium. The respect and confidence of its readers
tend. to make them readers of the advertisements.”
* * *
'T'HE good trade paper whose publishers use the proper
care in accepting advertising can go even further than
this — they can say that a clean looking paper, built editori-
ally in the right way can guarantee that its readers will read
the advertising, as it is as much news as the text itself.
What, therefore, are concessions to an advertiser? There
are none. Every advertiser is hurting himself when he
1424
ACCESSORY NEWS SECTION
Vol. 14. No. 9
Standardization
Address by Henry D. Hubbard, Secretary, U. S. National Bureau of Standards, Before tbe Society of Motion Picture
Engineers, at Its Washington Meeting, Monday, July 24, 1916, Lays Stress on the Vital Needs
for Standardizing Everything in the Industry
YOUR appreciation of standardization is evident since you give
it first place on your program. Standardization is too big
a theme to be lightly regarded, and its possibilities nave
already aroused an enduring interest among engineers everywhere.
For fifteen years your National Bureau of Standards has seen the
rapid rise of this subject in so many lines that a list would be too
long to read here. I may here touch only upon a few thoughts of
appreciation of your work and the application of the theme to the
motion picture field — a subject which stimulates our imagination
and kindles our enthusiasm.
Standardization is a big word, almost as broad as civilization,
for our manners and customs are merely accepted standards of con-
duct, our laws aim to standardize human relations, and daily life
is governed by standards approved by common consent. Stand-
ardization is more than a passing fancy of efficiency experts. It
thrives everywhere, otfen against efforts to prevent. Our daily
life has its time schedule. Work and recreation are run by the
clock, and if we would be efficient we must fit nicely into the
standardized time schedules. Diet experts standardize the food
requirement for proper growth, activity, and repair of our body.
We may judge by comparison with normal body size and weight
whether we need development, and from our respiration, heart
beat, and temperature whether vitality is normal. These things
are so standardized that they are the foundation of physical
diagnosis.
Coinage, weights and measures, and time are standard. Busi-
ness organization is being standardized. So, too, is transportation,
manufacturing and machinery. The motion of the workers are
being studied in order to standardize his movements along the lines
of least effort. In this personal motion economy with its possi-
bilities for human welfare the motion picture is the indispensable
means of research.
Need of Standardization
Everywhere we feel the urge for standardization. It calls for
normal regime, normal equipment, normal efficiency. Our clothing
is standardized, and though no law prevents, we would not care,
for example, to come here this morning without a necktie, for
society enforces its standardization by social pressure stronger
than law. Our every garment is standard in size and cut, and
we must fit into the staple sizes or pay made-to-order prices. Our
streets, houses and rooms are of standard types, as are our fur-
niture, utensils, books, magazines and newspapers. Staple sizes,
standard grades, set routine are all part of the big machine process
into which human activity and equipment are being fitted, with
happily increasing emphasis on the health, comfort and happiness
of the individual. Each profession aims to standardize its train-
ing, its terminology, its equipment, its data, both numerical and
descriptive, its code of ethics, and to fix standards of quality and
performance— showing that standardization has a breadth com-
mensurate with human activity.
A simple example of standardization is the orchestra. The in-
struments are of standard size and form, and when played to-
gether they must be standard as to performance, that is, tuned
to a definite pitch, say 435 vibrations per second for Alto A. If
the pitch is standard, instruments shipped to any part of the world
•will harmonize with local instruments tuned to standard pitch.
Here standardization is simple — a single number and the unit of
time.
Measurement is the heart and soul of standardization. The
optician with his standards can adapt the measured curvature of
the lens to correct the measured defect of the eye. In a structure
measured strength must fit measured stress, as a glove fits the
hand. We now measure not the size alone but the quality as
well, for quality is as truly a test of fitness as size. Each property
must be of right magnitude and the group of properties must be
proportioned and combined to fit the uses to be served as the
contour of a key is shaped to fit the recesses of the lock. For
quality is not a vague intanglibe property. It consists of a group
of definite properties, each having a distinctive magnitude. The
combination fixes the specific qaulity and may be specified in terms
of measurement. If each property in the material is given a
numerical magnitude in terms of units of measure, we have set a
standard for the material and are enabled to measure its quality.
The pertinent properties are separately measureable and this gives
us the means to control quality.
Must Be Built on Rock of Science
Standardization must be built upon the solid rock of science,
for science is standardized knowledge. Noble examples of stand-
ardization are found in history, but only recently has it come into
flower in a manner that it transforming our standards of progress.
Standardization is not, however, a transitory stage to be passed
through. Far from it. It is to be a continuous enterprise. Its
function is nothing less than the conscious control of mechanical
evolution. Chance has hitherto played such a role that a new
era is reached when we unite to standardize progress. Standardi-
zation must imply progress. As long as progress is possible,
standardization must imply progress. As long as progress is possible,
standardization must be free to grow apace with science. If it
means fixity we shall avoid it, for fixity in a progressing civiliza-
tion is an anachronism. Steady progress through standardization
is the true aim. Such standardization should unite two elements —
the tendency to conserve progress and the pressure for new prog-
ress. These two tendencies do not conflict if we avoid the usual
tendency to let the good become the enemy of the best. No value
is lost if we keep the good only until comfort and good seeing —
factors which affect the patronage. These are obvious examples,
but they should be handled as scientific problems and not settled
by personal opinion. Science alone can give the needed impersonal
basis for such standards.
Your nomenclature is an important subject for standardization.
New machines, new processes, new materials appear, to which
new names are given, some of them apt and striking. They are
real contributions to our language and should have standard
definition. So, too, all the terms of the industry should be clearly
named and officially defined in the interest of definiteness and to
avoid misunderstandings. The dictionary must follow usage and
cannot really standardize. It is rather a dragnet for all usages
and meanings. The standardization of terminology should be by
the primary users of the terms employed and will greatly facilitate
definite thought and discussion.
Optical standardization would include light sources in the studio
and the theatre — their quality, steadiness, brightness and distribu-
tion ; also the optical systems of lenses, reflectors, screens, and the
question of eye comfort. For example a standard studio light
might be specified and perhaps scientifically planned to eliminate
glare by absorbing screens while retaining a standard photochemical
action. Clearly the film sensitivity, the studio light, and the pro-
jection lantern might be standardized upon the same basis if the
outcome is to be successful. The best exposure and projection
time of unit picture in relation to light intensity and retinal per-
sistence is a matter of physical and psychological experiment.
Among the most obvious items to be standardized are the width,
length and thickness of the film; the form, size and location of
the perforations, and such standardization to be stable must be
on a world basis, for science is international and scientific stand-
ardization must be the same.
Looking more to the future, an ideal we are approaching slowly,
and in which engineers should take a deep interest, is that of an
ideal atmosphere within the theatre. It is a problem of hygiene to
ascertain numerically the factors needed by the engineer to provide
such a standard ideal atmosphere. It may eventually include the
best temperature, abundant fresh air, and also the cooling and
drying of the air when required, making it dust free, circulating
it, and possibly giving it a healthful trace of ozone, and the frag-
rance oTthe woods. This may be looking a long way ahead, but
vision is required in such matters. When we speak of a standard
indoor climate, we may recall that practically all of these elements
have been separately realized in actual service and need but the
unifying hand of the engineer to realize the combination. What
this standard atmosphere will mean for public health, comfort and
enjoyment can hardly be overestimated.
September 2, 1916
ACCESSORY NEWS SECTION
1425
Your motion picture industry touches many arts — photography,
architecture, illumination, the drama — and it would be needless to
suggest how varied are the subjects which involve standardization.
I am sure you appreciate that standardization stands not for fixa-
tion, but for steady progress, step by step, at such time intervals
as may be found most efficient. In your work, as in that of other
societies of engineers, you may count upon the co-operation of the
National Bureau of Standards. On behalf of Dr. Stratton, the
Director of the Bureau, I may say that the facilities of the Bureau
as far as practicable will be extended to any committee you may
appoint to deal with standardization.
In conclusion, may I express my deep appreciation of your work
and the art it serves. To me the motion picture is the wonder of
the world in its effects and possibilities. It uses in education,
science, recreation, industry, engineering and social movements
make it vie in interest and power with the printing press itself. It
speaks the universal language of action. It is the magic carpet of
Bagdad to take us to all lands, under sea and under land, among
the clouds to fairyland, and into the world’s markets’ laboratories,
hospitals and factories. In portraying the flight of a bullet it mag-
nifies time, in recording the unfolding of a flower from the bud it
compresses days into seconds. It is not making the world a little
neighborhood, it is rather making of each neighborhood a little
world.
It intensifies life by broadening its contact with all life — for
it is your business to bring into the experience of each the
experience of all. Through the motion picture, in fact, we may
create new experience, for nowhere has the magic of the miracu-
lous been so tanglibly realized as on the screen. The quickening
effect of this wonderful art upon social evolution is beyond esti-
mate. To say that as an art it is in its infancy is to state the
obvious. Its possibilities are limited only by the power of the
creative imagination and the technical powers of the engineer. Its
success depends not upon subject alone but upon the factors of
economy, efficiency, safety, comfort and interest, which in turn
depend upon scientific standardization. May your work have a
success commensurate with its interest and importance, and
through your organization may you, in the words of
Washington, “ raise a standard to which the wise and the honest
can repair.”
PROSPECT OF BIG FALL BUSINESS IN MIDDLE
WEST INDICATED BY LARGE NUMBER OF
THEATRES JUST OPENED OR READY
TO OPEN IN SHORT TIME
NEVER before in the Middle West did such a promising Septem-
ber 1 approach for the exhibitor. More building, greater im-
provements, and plans for the best pictures, with higher prices, are
reported.
The exhibitors have spent little effort to find the reason. But in
a general way they attribute it to a big growth in the importance of
motion pictures and a general prosperity. With wheat — and there’s
lots of it in the Central West — selling for record prices, a big prom-
ise for the bumper corn crop, and prosperity in every other line of
business, the moving picture men feel safe in expecting their share
of the general freedom of money. The houses now being built are
of better quality and are larger, until the little old made-over store
building has almost disappeared.
The hot weather caused a temporary lull that makes the annual
fall spurt more noticeable. This lull was absent last year, when the
cool summer allowed no rest for renewed strength in the fall.
Here are some prosperity details: The New Strand, being built
by Julius & Awe, will be completed early in September. It will be
the best motion picture theatre in Fort Dodge.
Although Colonel N. P. Hyatt, proprietor of the Orpheum, Web-
ster City, la., is at the border, he is building a new, a bigger and a
better house that will be opened in September. Mrs. Hyatt is run-
ning the Orpheum during his absence.
Earl T. Nichols will open the opera house at Waverly, la., in Sep-
tember, the first picture being “ The Birth of a Nation.” The New
Crescent, a beautiful house, will be completed by Don Preston, of
Audubon, la., in September. Charles Fuller will open a new
theatre, The Gem, at Mystic, la., in September. The house seats 500
people and is modern in every way.
The Sun, a $100,000 theatre being built in Omaha by the World
Realty Company, is nearing completion and will be a beautiful
place. It will open the latter part of September, or the first of
October.
W. C. Buskirk and M,. Fox, of the Pathe exchange road force,
have bought automobiles and are making their territories in better
time. They say few exhibitors in the Middle West are now with-
out automobiles. “ The Shielding Shadow,” Pathe serial, is meet-
ing with a great welcome in that territory.
The Western serial of the General, “ The Girl from ’Frisco,” got
a reception that left no doubt of this territory’s prosperity, said
Manager C. W. Taylor.
D. A. Donaldson, of Central City, Neb., is completing a theatre
that will seat 514 people. He bought the chairs, a Powers 6-A
machine and a transverter from the Western Supply Company,
with the declaration that he expects to do a great business at once.
Ray Kirkpatrick, of Ainsworth, Neb., also got 500 seats, a Pow-
ers 6-B machine and a Fort Wayne motor generator for his brand
new house, just opened.
M. P. LeDou, of Bartley, Neb., put a Powers 6-B machine in the
opera house in his town, and will open in September.
Ed Gearing, of Gearing, Neb., equipping his brand new theatre
with 560 seats, a Type S Simplex and a Minusa screen from the
Western Supply company, will open early in September.
W. I. Matthews, Bertrand, Neb., got a motiograph for his new
house, which seats three hundred. F. A. Van Husan, head of the
Western Supply Company, said the sale of new machines, screens,
chairs and other equipment has been big, indicating the exhibitors
are expecting an unusual rush of prosperity.
Van Husan, demonstrating his confidence in better business, has
equipped his floor in the new National Building with a lathe, new
machinery, drill press and other equipment for the repairing of
machines. “ Van,” as he is familiarly known to hundreds of exhi-
bitors, has just been appointed district sales manager for the Sim-
plex in the Omaha territory.
P. H. Hopper, known as “ Hop,” at Kearney, Neb., is going to
open a beautiful new theatre, known as the Crescent, soon. It seats
six hundred. The old Crescent was torn down.
THE TRANSFER, FORT WAYNE, INDIANA, IS
EXPECTED TO ATTRACT ATTENTION
WITHOUT A NAME OVER THE FRONT
THE Transfer theatre, located just north of the Transfer
corner, Calhoun and Main streets, Fort Wayne’s newest pic-
ture house, opened recently with “Temptation and the Man” and
the first episode of “ The Grip of Evil.” The theatre will run
from 10 A. M. to 11 P. M. The early opening hour has been
arranged for the convenience of those who shop early in the
morning and then desire to see a show.
The theatre is fitted out unusually well with a view to supply-
ing every comfort for its patrons and furnishing the best in
motion pictures. It has been so constructed that every seat will
be supplied with abundant fresh, cool air. The air in the theatre,
by means of a special ventilating system, will be changed every
two minutes, while large oscillating fans placed on the sidewalls,
reach every seat and keep the air constantly moving.
The admission price is ten cents on Wednesdays, Saturdays and
Sundays for adults and five cents for children, and five cents
for both adults and children on the other days of the week.
The regular five-cent program will consist of three reels, and
the ten-cent program will be devoted exclusively to feature pic-
tures. A. W. Collier is general manager, and is an experienced
picture theatre manager. The theatre will be run first-run pic-
tures.
A unique feature of the Transfer theatre is that no name
adorns the front, and the management of the theatres does not
expect to put up signs of any kind. The management says that
it feels that without the name over the entrance the attention of
the public will be directed to the character and quality of the thea-
tre and remembered for what it is rather than by a name.
Candelabra side lights, with red silk shades spaced between the
side wall fans, light the interior in a pleasing way, but without
interfering with the picture.
An organ, costing $2,200, has been installed. Grace Romary,
one of Fort Wayne’s most experienced picture theatre organists,
is the organist.
1426
ACCESSORY NEWS SECTION
Vol. 14. No. 9
Edited by Ira G. Sherman, Past President, Local No. 384, I. A. T. S. E.
Who will answer all questions you may send in, no matter how simple or difficult
AN OPERATOR WHO EXPERIMENTS TO OBTAIN
BETTER PROJECTION
FROM Charles A. Hosford, operator Lyric theatre, Ft. Wayne,
Ind., comes a most interesting letter, parts of which are as
follows : “ I certainly did appreciate your visit, the management
and myself would have appreciated it more if you only could have
managed to have made it a longer one, and I want to say that
your presence will always be welcome at the Lyric. (Thanks.)
Mr. Warner, the manager, and myself are constant readers of
the News, of which the Projection Department interests me
the most. I am anxious to see better projection in every theatre.
I am not satisfied with myself nor the work I am doing, although
the manager says : ‘ There is none better,’ and I am not going to
stop until I get what I want, and I am afraid that will never be
for I am a regular crank.
“ I am sending you drawings of the shutters I am using, which
are of my own designing, and give a more brilliant picture than
can be obtained by the use of any shutter I have yet seen. Have
made all kinds of tests with both of these shutters, and have found
them to work satisfactorily on all tests, and I am in the hopes that
these drawings will be of benefit to any brother operator who wants
to try them, which, I think, will be to their advantage to do.
“ The action of these shutters seem to be faster than the ordi-
nary, and eliminates the flicker by drawing it down to the center
of the picture and drawing it out. [That is not quite clear to me.
What do you mean by ‘ drawing it down to the center of the
picture and drawing it out? Please elucidate. — Ed.]
“ Tests have been made by running the machines as slow as
possible, and there is an entire absence of flicker. These draw-
ings are the same as those I am using on my machines, and in
case any operator cannot get the correct measurement of the
shutter he designs, I will make him a drawing of my shutter, on
card-board, and send him or anyone, if he will enclose sufficient
postage, with a request to mail it with, which will only be a few
cents. I do not want any pay for the time I put it on it. As I
said before, I want to see better projection. I am going to make
another thing; guess that is what you would call it, and will send
in drawings of it as soon as it seems satisfactory. I read ‘60
Minutes a Week,’ and think it the best yet, and if every operator
would try that he would see the difference himself and how much
longer his machine would run without repairs. But how many
will do, or do do it. My machines get their bath as regular as I do
mine; once a week, and their ‘feeding’ (oiling) time on sched-
ule, four times a day, 12.50, 3, 7, and 9.30 p. m. (Safety first.)
Hoping this does not reach the waste basket before you read it,
and with best wishes to the News and yourself, I will ring off.”
The writer of the above letter is one to whom much credit is
due, for he is “ putting over projection,” and while I am aware that
the various machine manufacturers have experimented with al-
most every kind of shutter imaginable, yet it was a surprise to
me to see the wonderful results obtained by Brother Hosford.
Whether it is a case of “ what will cure one will kill another ” I
do not know, but the shutter which he was using did all he claims
for it; there was greater brilliancy, and there was no flicker even
when running the machines at abnormally slow speed.
I accept your apology, Brother Hosford. I can’t resist the
temptation to give you a little dig, though. Remember the quo-
tation : “ Cleanliness is next to godliness,” and govern yourself
accordingly. The illustrations of these shutters are so simple that
any operator can by following the scale make one in a few min-
utes; if not he can accept the kind offer of the brother, but don’t
forget to send the postage for mailing, the brother is not a mil-
lionaire— yet. You see your letter did not reach the waste basket,
and you will always be welcome in the departmnt. For your good
wishes to the News and myself, we extend our thanks.
A REAL MANAGER WITH THE RIGHT IDEA
MANAGER JOHN L. a. GALSTER, of Petoskey, Mich., a
town of about 4,000 population, two hundred miles from De-
troit, certainly does believe in doing things right. He has opened
a picture theatre with a seating capacity of 360, equipped the op-
erating room with two Powers’ 6B machines, Ft. Wayne motor
generator set, and all necessary devices to enable him to put over
perfect projection. A Velvet Gold Fibre Screen is used to project
the picture on and the report on this screen is very good.
All chairs are upholstered and what with the $2,500 organ is one
theatre where one can find rest and contentment. A marquise ex-
tends to the curb and lends a most distinguished air to the theatre,
the cashier is assisted by the Caille ticket sellers, and altogether
this theatre is one of which Petoskey and Manager Galster may
well be proud.
Can you imagine some of the exhibitors whom you know, going
to an expense as great as this for a 360 seat house? May all
success attend a manager of this kind, one who is not afraid to
spend money to get money, and if he gives the natives as good
projection as he has a pretty theatre it is bound to.
PHILADELPHIA LOCAL, NO. 307, WILL PUT
INITIATION FEE UP TO ONE HUNDRED
DOLLARS
LOCAL 307, T. A. T. S. E. Moving Pictures Operators, Philadel-
phia, of which B. L. Bache is President and William G. Mur-
ray is Secretary, is in such a flourishing condition it has decided to
raise its initiation fee to $100. There are 300 members in the or-
September 2, 1916
ACCESSORY NEWS SECTION
1427-
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%xl2, cored, pointed both ends, $50.00 per M. (1,000 in a case)
%xl2, cored, pointed both ends, $70.00 per M. (1,000 in a case)
J^xl2, cored, pointed one end, $115.00 per M. (500 in a case) '
1x12, cored, pointed one end, $150.00 per M. (500 in a case)
Sample Orders for 100 Carbons Filled at 10% Advance on Above
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Speer Carbons are absolutely guaranteed to give satisfaction or money back
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For Sale by Leading M. P. Machine Distributors, Including the Following:
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SOUTHERN THEATRE EQUIPMENT CO„ 813 Walnut St., Kansas City, Mo.
74 Marietta St., Atlanta, Ga. 1815 Main St., Dallas, Texas G. A. METCALFE, 117 Golden Gate Ave., San Francisco, Cal.
TRADE MARK
ACCESSORY NEWS SECTION
Vol. 14. No. 9
ROTARY
CONVERTER
FOR REAL
“SUN-LIT”
PICTURES
AND PERFECT
REEL DISSOLVING
The machine they
are all talking about
The Martin Rotary Converter
is positively the only machine
on the market which does not
require a componssrc for emer-
gency purposes. Its emergency
panel provides A. C. for the
lamps should the rotary for any
reason become temporarily out
of service. The elimination of
this extra expense makes the
Martin the cheapest machine
to install.
Consider this fact when pur-
chasing a converter — It will
save you money.
Over Ohe Hundred Martin Ro-
tary Converters installed in
Chicago alone. Write for list
of theatres using them.
Write for Full Information.
NORTHWESTERN
ELECTRIC CO.
617 W. Adams St., Chicago, 111.
1009 Brokaw Bldg., New York.
ganization. The decision on the big increase (the fee now being
$25) was unanimous. The local’s ball of last spring, which was
fully written up in the News at the time, was a big financial suc-
cess, the biggest ever enjoyed by the association.
An interesting fact which is also quite a pleasure to chronicle, is
that not one of the boys has been out of work all summer. The
next election of officers will be in November.
A WIRE TERMINAL THAT MEETS ALL
REQUIREMENTS
THE accompanying illustration shows a new wire terminal that
is a great improvement over any now in use. As one dealer
said: “It is too good, for it will last forever.” While that is
not to the advantage of the dealer, it is to the advantage of the
exhibitor and operator. This terminal, known as the “Jumbo”
is put out by the Rialto Theatre Equipment Company, Minneapolis,
Minn., and the cost is so small that it does not seeem possible for
it to be manufactured at the price, seventy-five cents.
Fig. 4 shows the complete terminal. It is made of phosphor
bronze and quite heavy ; the illustrations are exact size. Fig. 1
shows the bolt and wing nut that hold the two parts, Fig. 2 and
Fig. 3, together, holding the wire firmly and keeping at all times
a perfect contact.
B — B — is the groove in which the bare wire is placed, the two
parts are then placed together and clamped by placing bolt A, in
slot C, and through hole D, after which wing nut F is made tight,
then putting the binding screw of the lamp through E, and tighten-
ing up on it until it is just right.
This terminal must be seen to be appreciated, for the operator
alone knows how annoying it is to have a wire burn off during
the show and be forced to handle a red hot lamp to make a new
connection, which is made unnecessary by the use of the “Jumbo.”
SAN FRANCISCO OPERATORS' BALL SET FOR
SEPTEMBER 2
THE annual ball of the moving picture operators’ union of San
Francisco will be held in the Civic Auditorium on the night
of September 2. This will be the fourth annual event, and inasmuch
as each previous ball has been larger and better than the one before,
it is expected that this one will eclipse all the others, both in ar-
rangements and in attendance.
This organization has the exclusive use of the name Movie Ball
and has forestalled the attempts of outsiders to feature similar
events under this name for private profit. A committee, consisting
of Messrs. Boyle, Dolliver, Howell and Noriega, is attending to the
arrangements for the event, which includes a grand electrical dis-
play and cabaret show in addition to the ball.
BETTER SATISFACTION
This notice is addressed to the
minority of our subscribers who
do not regularly answer adver-
tisements.
The service described is, how-
ever, open and free to all who
wish our help.
We do not wish to discourage
you from writing direct to our
advertisers: in fact, you do not
do enough of it for your own
good, but we do want you to
get the proper goods to fit your
needs.
There are many, perhaps you,
who are too busy to write each
company separately; therefore we
are offering our co-operation,
which means that you will re-
ceive full information on any
subject which you may designate
by merely filling out the coupon,
designating by numbers the goods
in which you are interested.
Your inquiries thus reoeived
will be forwarded to reputable
manufacturers, even though the
goods on which you wish In-
formation are not advertised in
the “News.”
1. Architectural Suggestions
2. Arc Controllers
3. Brass Ralls ,
4. Building Materials
5. Cameras
6. Carbons
7. Chairs
8. Chair Upholstery
9. Converters nnd Transformers
10. Developing and Printing
11. Developing Tanks
12. Disinfectants nnd Perfmnes
13. Economizers nnd Rheostats
14. Electric Signs
15. Elevators nnd Escalators
16. Exterior Lighting
17. Film Carriers
18. Film Cement
19. Film Cleaners
20. Film Stock
21. Fire Extinguishers
22. Floral Decorations
23. Generators
24. Gas Engines
25. Ilentlng Apparatus
26. Interior Lighting
27. Interior Telephones
28. Lenses
29. Lighting Sets
30. Lobby Display
31. Lobby Novelties
32. Metal Ceilings
33. Motors
34. Mural Paintings
35. Musical Instruments
36. Taints
37. Perforating Machines
38. Printing Machines
39. Projection Machines
40. Projection Machines (Home)
41. Projection Booths
42. Rectifiers
43. Reels
44. Rewinders
45. Screens
46. Slides
47. Slide Ink
48. Studio Lights
49. Tickets
50. Ticket Selling Machines
61. Ticket Taking Machines
52. Uniforms
53. Ventilating and Fans
54. Vacuum Cleaners
Gentlemen: Please send me
descriptive matter on the sub-
jects marked In the above lists.
Name
Theatrs
City
State
Be sure to mention “MOTION" P1CTUR"E NEWS” when writing to advertisers.
September 2, 1916
ACCESSORY NEWS SECTION
1429
_ IT CAN'T BE DID— SAFELY— CAN IT?
17 V . B., Town of Union, N. J„ sends in a problem which at
■l-j. first glance looked good, but the longer I looked the less I
thought of it. On second thought I am going to submit it to my
readers and give them the opportunity to “ use the brains God gave
them.”
Here is the problem : As you will see from the diagram, it is de-
sired to run one lamp from a 220-Volt Inductor, which is now
being done. Two machines are in use, and there is a 110-Volt
Inductor lying idle which the brother wants to utilize in the fol-
lowing manner. He claims that by testing out he gets 110 volts,
and wants to know whether it would be safe to pull from 40 to
SO amperes at the arc, without doing any damage to any other part
of the line.
A
Let us see how many are able to answer this question. [William
Donnelly of Troy, N. Y., get busy. — Ed.]
“A” is the panel board with 220 volts coming into the operating
room. B-B conduit, •“ C ” lamp number 1, “D” lamp number 2,
“E” 220 volt inductor, “F” 110 volt inductor. Take note of the
fact that but two wires are coming into the operating room.
Is it possible to use the 100 volt inductor by connecting as per
diagram? And what will be the result?
PROPER SIZE OF CONDENSERS FOR 30 FOOT
THROW
Newton Vanderbrook, Jackson, Tenn. :
I would like to ask you a few simple questions about my motion
picture machines. I am running two Powers 6- A machines, and
have a thirty-three-foot throw, and would like to know the proper
sized condensers to use. Am using A. C. current through a Ft.
Wayne Compensarc, and am pulling 60 amperes at the arc, using
American made carbons 5/%-inch soft cored, both top and bottom.
Ami using the proper carbon for my short throw with 110 volts
and 60 amperes ? If not, please tell me the proper size carbons
and condensers to use.
How far apart should the condensers be? Is it best to start the
motor on the machine first and then pull down your clutch when
starting, or should the clutch be left at a fixed speed and left in
contact with the disk, so that when you throw in your switch you
start everything at once?
Answer: No trouble at all, that is what I am being paid for, and
you are always welcome in the department. You neglected two
very important things in your inquiry ; you do not state the size
picture or the diameter of your objective lens, so I will have to
try and guess at it. You say you are projecting a picture thirty-
three foot. At that distance you are probably showing a 7 x 10
foot picture, which calls for a lens of three-inch equivalent focus.
If that is the case, you would need a 6% and a 7^2 condenser
placed as close together as possible without their touching one
another. Focus your spot on the aperture plate until you just
cover the aperture, then project the light upon the screen to see
whether you have a clear field ; if not, move the lamp house for-
ward and back until the screen is evenly illuminated without any
brown corners, ghosts, etc., then tighten the screw which holds
the lamphouse in a fixed position and let be.
It seems to me as though you were using too much amperage
for the length of throw. If your picture is the size I think it is,
Mr. Dealer!
How are you meeting the demand
for better projection lenses than the
regular equipment of the various ma-
chines?
It will pay you to investigate and
stock the best — the new Marlux over-
size projection objective.
Marlux gives more light and greater
steadiness of illumination. Write your
nearest distributor or direct to the
i makers.
Crown Optical Co.
ROCHESTER, NEW YORK
National or Columbia Carbons
We are receiving regular shipments of these carbons and can
fill orders at the following prices for immediate shipment
x 12 soft cored per hundred $7.25
^ x 12 “ 5.50
y8 x 6 2.75
V2x. 12 4.50
y8 x 6 solid “ “ 2.50
y2n 6 “ “ 2.25
fV x 6 “ Metal coated “ 4.40
a { x 6 4.60
In lots of 1 ,000 or more we will allow a discount of 10%.
EXHIBITOR’S SUPPLY CO.
5 S. Wabash Avenue, CHICAGO, ILL.
Send for our complete catalogue of Motion Picture Machines and supplies
MOTION PICTURE MACHINES
Power— Simplex— Baird
HALLBERG’S 20th Century Motor
Generators
MINUSA Gold Fibre Screens
SANIZONE Deodorants, the perfect per-
fume for Motion Picture and all Theatres
WE ARE DISTRIBUTORS
Ask for Catalogs
Lewis M. Swaab ““
You are wasting your opportunities if YOU ignore advertising.
1430
ACCESSORY NEWS SECTION
Vol. 14. No. 9
Besides a Good Location
r^and Interesting Films^——
— a theatre must have also the reputation
of well reproduced images on the screen.
You can be sure of this very necessary item
if you install
BausdTjomb
Projection [enses
They give the crisp, clear images that “ put
across ” most pleasingly the thrills of your film
stories and bring back the public for more. Oper-
ators who use Bausch & Lomb objectives and con-
densers agree in the opinion that they give the best
results — and make the least trouble.
The Edison & Nicholas Power machines are
regularly equipped with Bausch & Lomb Lenses.
Your film exchange can get them for you.
gausch & lomb Opi>cal ©•
569 ST. PAUL STREET ROCHESTER, N.Y.
New York Washington Chicago San Francisco
Leading American Makers of Photographic and Ophthalmic Lenses,
Microscopes, Projection Lanterns ( Balopticons ), and other high-
grade optical products.
You Need a New Machine
and can’t afford to pay cash. Write us today
and we will help you out.
Our easy payment plan enables you to pur-
chase anv make machine at a small investment.
DON’T DELAY— GET BUSY— WRITE TO-
DAY for full particulars.
AMUSEMENT SUPPLY COMPANY
Dealers in Motiograph, Simplex, Powers, Edison
and Standard Machines, Transverters, Motor
Generators, Rectifiers and Everything Per-
taining to the Moving Picture Theatres
3rd FLOOR, MALLERS BLDG.
Cor. Madison Street and Wabash Avenue, Chicago, III.
it should not require over 40 amperes to give all the illumination
necessary. Most decidedly you are not using the proper sized car-
bons for 60 amperes. Trjr %-inch soft cored top and bottom, and
I think you will get better satisfaction.
Do not leave your motor clutch on when machine is idle. It
is much better to keep the motor free, and when ready to start
throw in motor switch and pull down clutch, gradually increasing
the speed until you have reached the speed desired. This is a
common fault of many operators, and it tends to shorten the life
of the motor as well as being harmful to the friction disk and
pulley.
If the practice is kept up for any length of time the friction
disk will develop flatness, which will not only make it noisy, but
will take away all dependableness of the motor itself. I have
known cases where this has caused much damage, for the motor
has “ missed ” and the machine stopped, and — you can imagine
the rest.
Let “safety first ” be your watchword, and follow out the in-
structions which came with your machine. The manufacturers go
to a great deal of trouble and expense to send out instructions
on their machines, and operators should at least try to observe
ordinary care in observing them.
Your last request you will find is being taken care of, the three-
wire system will be explained in the series of articles under the
head of “ABC of the Motion Picture Projection Room.”
DO YOUR PART, BROTHER, TO BOOST THE
GOLD MEDAL PLAN
T AMES A. MERKLEIN, Danforth theatre, Greenville, N. J„
J writes to a contemporary, in part, the following:
In this section there are a great many operators who, if they
had just a little instruction, would become really first-class men.
I am therefore interested in seeing a school established within our
local, to be followed later by an examination ; those who fail to
be called for re-examination in three months, in the meantime
being given instruction on those things in which they fail.
Should they pass the next time their name will be placed on the
Roll of Honor, and if the member can keep his name on the honor
roll for a period of one year, he shall be given a gold medal with
the local’s emblem thereon. Broadly, that is the scheme I would
like to see adopted. What do you think of it?
Answer : Well, brother, if you are so very anxious for the
adoption of this “ scheme,” why is it that you have failed to at-
tend any of the meetings of your local since you made the proposi-
tion to donate such a prize as you describe to the operator who
could keep his name on the Roll of Honor for a year?
You also volunteered to act as an instructor to those who, “ if
they had just a little instruction, would become really first-class
men.” How well you have fulfilled your promise, you yourself
know.
If you were and are sincere in this matter, why not do your part
and prove your sincerity by working out the plan you have out-
lined, with the assistance of the executive board of your (?)
local. They will meet you more than half way on any proposition
that will raise the standard of their members.
AN APOLOGY
IN an article published in the July 22 issue of Motion Picture
News, entitled “ Waste in the Operating Room,” I illustrated
a carbon economizer, without giving credit where credit was due.
Many operators throughout the country have asked me where they
were manufactured and where they could be procured. In answer
to their inquiries, would say that the one which was used to illus-
trate my article was loaned to me by the Picture Theatre Company,
No. 1604 Broadway, New York. They are the only supply house
that I know of who handle them. Any further information can
be had by writing to the above-named concern.
OPERATORS STRIKE AT OKLAHOMA CITY
THE I. A. T. S. C. E. (stage employes) and the moving picture
operators are on a strike at Oklahoma City, Okla., on ac-
count of failure of local managers to sign scale increasing their
wages. Only two of the theatres have met the demands for in-
crease, the Dreamland and the Metropolitan. The other theatres
are trying to secure non-union men. The White Rats are help-
ing the strikers and nearly all of the union men have gone out.
When a troupe comes to Oklahoma, the strikers meet them
at the train and try and persuade them not to show at non-union
theatres. The end is not in sight.
Be sure to mention " MOTION PICTURE NEWS” when writing to advertisers.
September 2, 1916
ACCESSORY NEWS SECTION
1431
DRURY LANE , DETROIT’S NEWEST PICTURE
HOUSE, IS NOW OPEN
THE Drury Lane theatre, 258 Woodward avenue, Detroit,
opened for the first time on Friday, July 21. It is the third
motion picture house to locate on Woodward avenue between the
Campus and the Grand Circus Park.
The Drury Lane is under the management of Frank Drew, a
well-known Detroit showman, who for many years operated the
Avenue theatre at Woodward and Jefferson avenues, both as a
burlesque and motion picture house. His assistant is G. C. Deats.
The Drury Lane has a seating capacity of 550; it opens at nine
in the morning and runs continuously until 11 at night. Ten cents
is the admission price. Mr. Drew is giving his patrons a good
assortment of features, including Metro, World, Universal and
General. Change of pictures is made daily.
One attractive feature about the Drury Lane is the long lobby
from the street to the theatre, which is about forty feet long and
twenty feet wide. The box office is right off the sidewalk in the
lobby. This lobby will come in very handy on crowded days, and
especially in stormy and cold weather.
There is no reason why the Drury Lane should not be a big
success, despite its handicap of a heavy rental. Woodward avenue
is a busy thoroughfare, and the location of the Drury Lane is cer-
tainly an ideal one. With its all-day policy it can play to thou-
sands of people in the course of fourteen hours.
PICTURE PEOPLE DISCRIMINATING BUYERS,
SAYS AUTO TIRE MAN
UpERSONS engaged in the picture producing industry are
among the most discriminating and careful buyers,” says
Frank R. Carroll, manager for the B. F. Goodrich Rubber Co. at
Los Angeles, Cal.
“ This is particularly noticeable here in Los Angeles, where
more than seventy-five per cent, of all pictures are made. The
most prominent business managers, directors and actors demand
the Silvertown tire, which, because of its construction, is the best
tire on the market.
“ It is my belief that the success of the Silvertown in the big
races and the practically universal endorsement given it by such
drivers as Resta, De Palma, Anderson, Mulford, Cooper, Pullen,
and in fact all great drivers, probably first forcibly attracted the
attention and consideration that later led to so many of the studio
cars being equipped with the Goodrich product.
“ On every side, in talking with moving picture managers and
stars, I have learned that they approve of the Silvertown tire be-
cause experience has shown them that it is by far the most dura-
ble of any on the market and because it effects such a noticeable
saving in gasoline, owing to the extreme resilience of the carcass.
This tire is made of two layers of cable cord impregnated with
the purest of gum rubber. A single strand of this cord will bear
the weight of a 250-pound man. To this construction the tire
owes its durability.
“ The black tread and white sidewalls add materially to the ap-
pearance of the car, giving it a distinguished feature that charac-
terizes it above other makes. The recent announcement of the
B. F. Goodrich Rubber Company of the ten per cent, reduction in
the list price of the Silvertown has met with unstinted approval on
every hand.
“ Such celebrities as Thomas Dixon, Jesse L. Lasky, D. W.
Griffith, Pathe Lehrman, Francis X. Bushman, Robert Brunton,
Mabel Normand, Edna Goodrich, Dustin Farnum and Blanche
Ring are among the consistent users of the Silvertown tire.
APPELL TAKES OVER WILMER AND VINCENT
HOUSES
Special to Motion Picture News.
Harrisburg, Pa., Aug. 19.
NATHAN APPELL, who recently sold his interests in the three
largest theatres in Harrisburg to Wilmer and Vincent, has
taken over all the interests and assumed all the liabilities of the
partnership that existed between him and the Wilmer and Vincent
Company, in York, Pa. The properties affected are the York
Opera House and the Orpheum theatre, which he himself will
conduct hereafter. Mr. Appell also purchased the interests of
B. C. Pentz in the real estate of the York Opera House Company
and is now said to be the majority stockholder. Both theatres are
used in part for motion pictures.
THOS. W.
INC
RECOMMENDS and USES
PROJECTORS
EXCLUSIVELY
IN THE PRESENTATION OF
CIVILIZATION
Thf.Prfosio.nMachiniCo'Tn'c.
317 East 34th; St — Newark
r
A magazine’s success is measured by its advertising. Look at the “News! ”
1432
ACCESSORY NEWS SECTION
Vol. 14. No. 9
A
Department Devoted to Motion Picture Photography
in All Its Phases, Studio and Laboratory Work
The Angles of View of Cinematographic Objectives
An Important Item in Cinematographic Work Which Has Received Very Little Consideration by Cameramen, and
About Which Very Little Definite Information Has Appeared, Is the Extent or Angle of the Field of
View Embraced by Lenses Such as Are Used on Motion Cameras
AN important item in cinematographic work, which has re-
ceived very little consideration by cameramen, and about
which very little definite information has appeared, is the
extent or angle of the field of view embraced by lenses such as are
used on motion cameras.
By reason of the scarcity of accurate data along this line er-
roneous conclusions have been drawn by many users of cinemato-
graphic cameras, and these misconceptions are entertained, in many
instances, by professional as well as amateur workers.
As an example — A 2-inch lens is generally spoken of by camera-
men as a “ wide angle ” lens. The reason for this is — that of
the 2 and 3-inch focus lenses (which are the sizes most employed
in motion picture work) the 2-inch, of course embraces the wider
angle of view. But the term “ wide angle ” is surely a misnomer
for the SO mm. or 2-inch cinematographic objective, as there are
on the market numerous lenses for motion picture taking, which
are of shorter focal length than 2 inches and in consequence em-
brace a considerably wider field of view than does the customary
2-inch objective.
In keeping with the policy of the Camera Department to supply
its readers, and the profession in general, with accurate and
hitherto unavailable information, we publish herewith a table
which mentions all of the lenses at present supplied for use in
cinematography with the correct angle of view which each lens
embraces. Objectives up to and including 3 inches focal length
only are given in this table — as lenses having a focal length in
excess of 3 inches are only used for special work, and are fre-
quently of different type than are the lenses regularly employed in
motion picture taking.
Table of Lenses and Their Correct Angle of View
Focal length4
Degrees angle of
Name of objective.
(Inches and Mm.)
view embraced.
Zeiss Ic. Tessar (B. & L.) ....
1 Ya in
. — 32 mm.
44°
Zeiss la. Planar
Ws in
. — 35 mm.
50°
Voigtlander Heliar
1 in
. — 35 mm.
40°
Zeiss Ic. Tessar (Krauss)...
17b in
. — 40 mm.
37°
Goerz Kino Hypar
1H in
. — 42 mm.
33°
Voigtlander “ Special Cine-
ma Objective” (Heliar)...
14/b in
. — 45 mm.
32°
Zeiss Ic. Tessar (including
those made by B. & L.,
Ross & Krauss)
2 in.
- — 50 mm.
28°
Voigtlander Heliar
2 in.
— 51 mm.
28°
Voigtlander Helomar
2 in.
—51 mm.
28°
Goerz Kino Hypar
2 in.
— 50 mm.
27°
Dallmeyer No. 1
2 in.
— 50 mm.
28°
Cooke Series II a
2 in.
— 50 mm.
27°
Goerz Kino Hypar
2l in
. — 59 mm.
22°
Voigtlander Helomar
2 y2 in
. — 63 mm.
22°
Voigtlander Heliar
2)4 in. — 69 mm.
o
O
CM
Zeiss Ic. Tessar (including
those made by B. & L.,
Ross & Krauss)
3 in.
— 75 mm.
19°
Voigtlander Helomar
3 in.
— 75 mm.
18°
Goerz Kino Hypar
3 in.
— 75 mm.
17.5°
Dallmeyer No. 2
3 in.
— 75 mm.
18°
Dallmeyer No. 3
3 in.
— 75 mm.
18°
Cooke Series II a 3 in. - — 75 mm. 17.5°
The above angles are computed on a 1-inch base, conforming
with the width of a film image.
In presenting this tabulated list of view angles we particularly
desire to emphasize the fact that the data therein contained was in
every instance procured from the makers of the various lenses
listed, and may, therefore, be considered accurate.
A study of the table will show that, in most instances, lenses of
the various makes but of like focal length subtend practically the
same angle of view on the one-inch base. The only notable excep-
tion is the Zeiss la. Planar, which is possessed of a greater angle
of view by reason of the fact that it is a different type of lens than
the customary cinematographic objective. The Planar is of sym-
metrical construction (the back element just like the front element)
and has no third or negative element between the two. Planars
have a speed of f. 4.5 and are very well corrected lenses, although
seldom seen on cinematograph cameras in this country.
Limited Field of View in Two-Inch Lenses
The tables of view angles will serve to acquaint many cameramen
with the fact that the 2-inch lens (generally termed a “wide angle”
lens) really embraces a very limited field of view, averaging 28
degrees, as shown. Let us now consider, for the sake of compari-
son, a medium angle lens such as is generally found on “ still ”
cameras for view work and on hand cameras. The average lens
used in still photography embraces a field view of about 45 degrees
or 50 degrees, whereas a “ wide angle ” lens for still photography
includes a field view of 90 degrees or upwards. It will therefore
be readily seen that a 2-inch cinematographic objective, embracing
the exceedingly limited field of 28 degrees, is in reality an extremely
“ narrow angle ” lens and cannot be considered other than such.
There are points in favor of lenses embracing a limited view
angle, however, not the least of which is that they give a pleasing
perspective. A lens including a wide angle gives a very exaggerated
perspective, as is well known to experienced workers. The most
apparent result of exaggerated perspective in a motion picture is
the rapid diminution in size which persons undergo when walking
away from the foreground of the scene. They dwindle rapidly from
giant size (when “close-up”) to the size of pygmies as they reach
the back of a set. Likewise when photographing exteriors, a street
scene which might be three blocks in extent will look more like
three-quarters of a mile if a lens of extreme wide angle is used.
These dangers are not to be feared, however, in using a short
focus cinematograph objective, as the shortest focus lenses obtain-
able for this class of work are still of great enough focal length
(compared with the dimensions of the film image) to be well within
the “medium angle” class of objectives.
There are points in favor of using lenses of less than 2 inches
focal length for the general run of cinematographic work. The
greater angle of view included by some of these short focus lenses
will be found to more nearly equal the view embraced by the eye,
and when a short focus lens is employed in motion picture taking
the results are frequently found, when viewed, to be quite a relief
from the constricted scenes and settings generally noticed.
When working with a lens of 35 mm. E. F., or thereabouts, the
cameraman will find that much less panoraming is necessary than is
the case when using lenses of greater focal length. This point is
quite worthy of consideration by producers, as panoramming always
September 2, 1916
ACCESSORY NEWS SECTION
1433
detracts from a scene and is resorted to only when strictly necessary
by the most careful directors.
Most Valuable Property of Short Focus Lens
Perhaps the most valuable property of the short focus lens, how-
ever, is its almost infinite depth of focus. All serious students of
photography are aware that the shorter the focal length of the lens
used, the greater will be the depth of focus. A good 2-inch cine-
matographic taking lens will show very satisfactory depth of field —
but to the uninitiated the depth possessed by a lens of 1J4 inches
focus will seem truly marvelous. We have used lenses of this focal
length which, when focussed for infinity (or a distant view), would
image objects perfectly sharp to within 3 or 4 feet of the camera
with the diaphragm at f. 4.5. As might be inferred, lenses of this
description can, therefore, be mounted to the camera at a “ fixed ”
or immovable focus, and when used in this way a sharp and uni-
form negative is always assured, provided that the objective has
been carefully and accurately focused when mounted on the camera.
We do not wish to be considered as advocating the short focus
lens as a means of eliminating the focussing operation and thereby
making camera work a “lazy man’s” job; nor do we urge the
adoption of short focus lenses in place of the customary 2-inch
lens so frequently used. The 2-inch cinematograph objective has
been so long in use that it may almost be considered one of the
fixed and unalterable constants of cinematograph practice ; so much
so, in fact, that studio “ sets ” and scenes are constructed and laid
out with regard for the field which the 2-inch lens includes at
various distances.
It will be found, however, that there are certain classes of work
in which the short focus lens clearly proves its right to considera-
tion. Some producers, who should know better, have gone on rec-
ord as stating that the use of film of larger dimensions than the
standard would enable scenes to be filmed showing large numbers
of people, such, for instance, as extensive military maneuvers or
operations.
Those scientific craftsmen, the French film makers, long ago
appreciated the value of the short focus lens (used with cameras
and film of standard dimensions) for this class of work, and many
fine subjects of this character have been issued by well-known for-
eign producers. There is no satisfactory substitute for the short
focus lens in making scenes of public gatherings or large en-
sembles, and we believe that any producer who gives this class of
lens a trial will be well repaid for the trouble by the novelty and
quality of the results secured.
BOOKS OF CINEMATOGRAPHY
C. W., Columbus, Kansas; writes as follows:
" Through the columns of the Camera Department, please list a
few good books on Motion Photography, suitable for an exhibitor
or a beginner. Would the Bell and Howell camera be suitable
for News Weekly work?”
In reply: The literature on Cinematography since its very in-
ception is not very extensive and — aside from the articles buried
in scientific and trade journals — consist of, perhaps, a score of
books printed in several languages.
Of these, we will cite three which are probably the most wide-
ly known :
1. “ Moving Pictures — How They Are Made and Worked.” By
Frederick A. Talbot. Published by J. B. Lippincot, Philadelphia,
Pa. Price $1.50.
2. “ The Handbook of Kinematography.” By Colin N. Bennett.
Published by the Kinematograph and Lantern Weekly, Tottenham
street, London, W., England. Price about $2.50.
3. “La Technique Cinematographique ” (In French.) By Leo-
pold Lobel. Obtainable from the “ Cinema Revue,” Paris. Price
$2.00.
Talbot’s book, the first one mentioned, is not a technical treatise
written by an actual film maker, but rather an attempt at de-
scribing film producing and exhibiting, with the addition of a very
misleading series of preliminary chapters purporting to detail the
early history of the cinematographic art.
Mr. Talbot is a “ Bookmaker ” e.g., an author who compiles
books from collected data, and knows not (in this instance)
whereof he writes. In spite of the inaccuracy of his historical
data, and, also of the fact that Talbot does not go into the perti-
nent details of cinematographic work; his book “Motion Pictures
— How They Are Made and Worked ” is worth its price ($1.50)
to anyone interested in motion photography, as it contains a wealth
of really good illustrations.
We want a live wide awake
cameraman with A1 outfit
in each city to act as our
representative.
One who has had news ex-
perience preferred.
Write at once stating- references.
ROBERT A. BRACKETT, Mgr.
Superior Films Co., Los Angeles
Entire Tenth Floor, Knickerbocker Bldg.
Perfect Developing and Printing
Negatives Developed . lc. ft. TlTljZs in fl^tuage
Positive Printing .... 4c. ft. Card8
Satisfaction guaranteed by our fifteen years’ experience Special price on quantity orders.
GUNBY BROS., Inc., 145 West 45th Street, New York City
The Lright That Won’t Fail
is the arc that comes from a White Light Converter. If you
are using frail, unreliable, easily broken apparatus to deliver
direct current to your arcs, you cannot investigate the
Wagner Converter too soon. Send for Bulletin 10922
Waina-ElctjTriCManufaiturini Company, SaintLouis
302
QUALITY means
EVANS
means PERFECTION
We Do Particular Work for Particular People
Developing and Printing ONLY
Evans Film Manufacturing Company
Numbers 416-418-420-422 West 216th Street
Telephone 6681 Audubon NEW YORK CITY
1434
ACCESSORY NEWS SECTION
Vol. 14. No. 9
“EASTMAN
in the film margin
answers the question,
“ How clear should
a motion picture beV
EASTMAN KODAK CO.,
ROCHESTER, N. Y.
Developing
and Printing
Orders received tonight shipped
in the morning-. Fireproof studio
in connection equipped with per-
fect lighting system.
Titles -Six cents per foot, includ-
ing cards.
Free cutting and assembling rooms.
ROBERT A. BRACKETT, Mgr.
Superior Films Co., Los Angeles
Entire Tenth Floor, Knickerbocker Bldg.
Bennett’s “ Handbook of Kinematography ” is miles ahead of
the Talbot volume when considered from the technical viewpoint,
as a large portion of this work is devoted to actual working in-
structions and data, such as can be utilized by the amateur film
maker.
Although Bennett’s technical data would likely prove helpful to
amateurs in cinematography, his instructions are not in accord-
ance with cinematographic procedure in this country. Although
the British are unquestionably the leaders in ordinary or “ still ”
photography, we have far outstripped our English cousins in the
practise of cinematography.
Bennett has detracted from the value of his work by following
the course usually adopted by other writers on the subject of the
motion picture. He has tried to combine the subjects of film
making, projecting, and theatre operation in one volume, whereas,
any of these subjects is extensive enough to require a volume by
itself if a comprehensive treatise is to be evolved.
We do not wish to detract from Mr. Bennett’s ability, as he is
a very competent photographer, and well grounded in the funda-
mentals of the art, and, we are sure that if he attempts another
book it will be worthy in every way of his reputation along lines
of scientific achievement.
The third book mentioned, Lobel’s “ La Technique Cinemato-
graphique” is printed in French and, therefore, many will not be
able to successfully negotiate its pages.
This is, perhaps, the best work to date treating of the technical
details of motion picture photography and laboratory work.
Like other writers Lobel has drifted outside of his subject, but
only to the extent of adding a section on projecting machines and
their operation. Lobel knows the subject of cinematography, as
he was the Director of the Studio and Laboratory of the “ Lux
Film Company ” in Paris. His book is crowded with technical
material of considerable value, amplified by a host of instructive
illustrations and diagrams. In the opinion of this writer “ La
Technique Cinematographique ” is the best work on cinemato-
graphy which has appeared to date.
The classic volume to the all absorbing subject of modern cine-
matographic practise has yet to be written, and the task of pro-
ducing an adequate work on this involved subject will be no light
one. What is needed is a book which, in addition to setting forth
all of the “ fine points ” of camera procedure, will deal exhaustively
with lighting systems, studio designing, and also include detailed
descriptions and operating instructions covering all well-known
types of cinematographic taking cameras.
Although such a work will not issue from the pen of any “ light-
weight,” we have heard of several books in preparation. We shall
see what the future brings forth, and we trust that the literature
on cinematography will be materially enriched at a not far distant
time.
With regard to the latter part of the correspondent’s inquiry,
we would say that the Bell & Howell camera should prove very
suitable for news picture making. It is a high priced instrument
of the most refined type and is, moreover, provided with a battery
of lenses of various focal lengths, which would prove of great
value in this class of picture making.
JENKINS, BROCKETT AND MILES TAKE OUT IN-
CORPORATION PAPERS FOR THE SOCEITY
OF MOTION PICTURE ENGINEERS
Special to Motion Picture News.
Washington, D. C., Aug. 19.
C FRANCIS JENKINS and Paul Brockett, both of Washing-
• ton D. C., with Herbert Miles, of New York, have filed
papers of incorporation in the office of the Recorder of Deeds- of
the District of Columbia for the Society of Motion Picture Engi-
neers.
The term for which the corporation is organized is perpetual and
its principal business and objects are for the promotion and ad-
vancement of the motion picture art for mutual benefit. The num-
ber of trustees, directors, managers or governors of this corpora-
tion for the first year of its existence is to be seven.
The Universal Camera
For Motion Photography
Write for Illustrated Catalogue
The UNIVERSAL CAMERA CO.
559 W. Jackson Blvd., Chicago
„ , / 1007 Times Bldg., New York
Branches j g21 Market St-i San
Francisco
September 2, 1916
ACCESSORY NEWS SECTION
1435
Music and the Picture
Edited by Ernst Luz
This department is maintained for the exhibitor’s assistance with a view of suggesting proper musical illustrations for
current photo plays. MOTION PICTURE NEWS will be pleased to help solve any difficulties the exhibitors may
have with their musical programs. All communications should be addressed to the Music and the Picture Department.
Programing Music for Photoplay Synchronization
It Is Hoped That the Time Is Not Far Distant When Future Efforts Will Come from the Heart of the Musician
Who Is Susceptible to Moods and Has the Musical Ability and Strength of Character to
Allow Himself to Be Inspired
THERE has always been an erroneous idea among many inter-
ested in photoplay music that the proper programing of music
was either impossible or unnecessary. This is very far from
true. Ninety-nine per cent of picture players hide behind the fact
that they try to select music that fits the picture regardless of
whether their selections are befitting what might be called good
entertainment. We should never lose sight of the fact that even
though we are playing music to the picture we are to a certain extent
caterers and while we may not cater in the inner man we cater to
a more delicate organ, the ear. It is obvious for me to here state
that when music continues for too great a time in a serious or
frivolous vein it becomes monotonous to the listener and loses all
its entertaining qualities. Still more important is the fact that
when you have cheapened a certain serious musical effect by over-
playing, you lack something when the psychological moment on
the screen arrives for making such music more effective and of
greater temperamental value to the picture screen.
Musical compositions are all illustrations of moods which have
sufficiently inspired the composer to an effort. This is the para-
mount reason why picture music is so essential to the photoplay
theatre. Music in the picture theatre should have the power to
create this mood among the audience. Unless the music used is
capable of creating these moods it has no value in synchronization.
This does not mean that certain music which does not influence a
certain temperamental mood has no value in picture playing. On
the contrary it plays a very important part for such neutral num-
bers are the foundation from which we can get the proper musical
moods and make them effective at the psychological moment sug-
gested by the action on the screen. This is one of the important
reasons for the proper programing of music when playing to pic-
tures.
In operatic works where themes are quite often used you will
note that the composers try to get the greatest possible contrast in
their themes, placed to the different characters or types. This
makes the cast stand out in its individuality. While the working
of themes in picture playing cannot be accomplished as in prepared
operatic words, nevertheless by following this rule of contrast it is
quite possible to make the individual incidents on the picture screen,
which are necessary to the picture clarity, stand out when the
proper musical contrast is obtained.
Similarity of Numbers
I have noted in many instances that while new numbers were
used at certain points of the picture where the picture was to be
accentuated or a new line of thought was being created, the new
number used was very often similar to the one preceding and the
fact that new interest was to be created was lost in this musical
similarity. Unless a new mood is to be obtained among the audi-
ence there is no reason why the music should be chopped up and
hacked to pieces. The fact that a new character is coming on the
screen is not sufficient reason to mar a musical program unless
that character represents something thematically new to the pic-
ture.
Only recently I reviewed a six-reel feature wherein there was
not the slightest temperamental change on the screen for eighteen
hundred feet or about twenty-seven minutes of time. I later was
a recipient of some musical suggestions, suggesting nine or ten
different numbers and cues to be followed through this interval
of time. Such suggestions waste useful energy and make the pro-
graming of music for music’s betterment a farce. The mood
requirements being equal and of neither serious nor frivolous
temperament it would seem to me that these eighteen hundred feet
would have permitted the best musical efforts of the musician. This
would not mean that he could have played a number of bombastic
or grandioso effects, for it has been long conceded that the picture
theatre requires quiet and melodious music.
Every musician could have selected a beautiful program of un-
interrupted numbers to fill this space of time knowing that he could
play them properly and thereby create a light musical interest while
the picture was developing its story in a strictly neutral and un-
suggestive manner. We should get away from the idea that good
and standard music must be chopped to pieces just because we are
playing pictures and some obsolete thinkers imagine the music
should change with every scene. At times such as cited above you
will easily recognize the value of the music in your library which
does not inspire certain temperamental moods. Others think that
it is possible to take a number which would naturally illustrate
pathos and lighten it, thereby hoping to get contrast. This is not
only impossible but ridiculous and constitutes nothing less than
musical murder. The same thing is sometimes tried on a light
number and when I tell you that it has not only been suggested
that a light number be played tremolo or adagio, etc., it is quite
often done.
I cannot imagine what the player is thinking of when he is com-
mitting this musical murder unless he finds it the easiest way and
is perfectly willing that his musical brain shall become stagnant.
The player certainly lacks that respect he owes his profession
when he allows himself to be influenced in this manner and
maliciously becomes a musical butcher.
Follow Picture to Proper Climaxes
Following a picture with music does not mean any such thing,
for unless the screen suggests, there is no reason for following
the picture at which times it is certainly more entertaining and
beneficial to the photoplay performance that you follow the music
and thereby be assured of good musical results. The picture must
be followed at its proper climaxes but these do not occur every
minute. To avoid this musical similarity in all the plots that I
issue in the News I give a description of the music in the first
column which should be an assistance to the player in programing
his picture.
When segues are made from one number to another the suc-
ceeding number should at all times be notably different even if the
same temperamental mood is to be continued. Some may think
this impossible, for many are narrow enough to think that only one
kind of music will express romance or pathos. This is not true
1436
ACCESSORY NEWS SECTION
Vol. 14. No. 9
and intelligent study will surely convince any enthusiast. Many
more think that musical contrast consists only of more or less
noise. This is certainly untrue, for the picture theatre does not
allow for noise at all. The picture theatre affords every oppor-
tunity for getting all that is beautiful out of music. It is conse-
quently a mistake that we continue in the old rut of promiscuously
chopping music to pieces. With the influx of new publications
wherewith we can musically portray the quick changing and sug-
gestive screen action, it makes it possible to do commendable pro-
graming at the other points during the picture.
You will note in the plots published in this department that all
such numbers are suggested as descriptive numbers with the mood
suggestion of the screen following in parenthesis. Let us hope
that the future efforts will come from the heart of the musician
who is susceptible to moods and has the musical ability and
strength of character to allow himself to be thereby inspired.
B. S. MOSS ADDS NEW 7 BROOKLYN THEATRE TO
HIS SYSTEM
DURING the past week B. S. Moss, in addition to announcing
his plans for the monster million-dollar theatre he is going
to build at 181st street and Broadway, on the northwest corner,
stated that he has signed a lease for a number of years for the
Flatbush theatre, Flatbush and Church avenues, Brooklyn.
This theatre is one of the finest and most modernly equipped
houses in the greater city. It has a seating capacity of 2,000, and
it is an absolutely fireproof house. It is a very recent construction,
and therefore enjoys the latest innovations in a theatre building.
It also possesses a remarkably complete electric light and ventila-
tion system.
The decorations, which include silk wall tapestry and Persian
carpets, are particularly noteworthy and luxurious. The policy of
the Flatbush theatre will be similar to the other theatres he now
operates; feature picture and vaudeville will be the program.
The doors of the Flatbush theatre under the B. S. Moss man-
agement will be thrown open to the public on Saturday evening,
September 2, when a gala bill will mark the inauguration.
BRYSON, HORN AND PETERSON, THE TRI-CITY
TRIO OF HUSTLERS
JAMES V. BRYSON, known as “Jimmie,” President of the
Northwestern Motion Picture Equipment Company, Minne-
apolis, Minn. ; Lee A. Horn, known as “ the friend to the ex-
hibitor,” who is at all times ready to serve them, and O. A.
Peterson, who might be called “ the operators’ friend ” — for it is
he who has charge of the repair department, and when he gets
through with a machine it comes as near being “ as good as new ”
as his ability can make it — make up a combination thatfls hard to
beat, for as “Jimmy” says: “They’re always on the job.”
KNICKERBOCKER THEATRE ORCHESTRA
CAUSES MUCH FAVORABLE COMMENT
Special to Motion Picture News.
Nashville, Tenn., Aug. 19.
D ERHAPS one of the biggest attempts to offer real substantial
*■ music of the better quality to the public at large that has
ever been made by any moving picture house has proved successful
at the Knickerbocker theatre during the past several months that
this beautiful theatre has been open.
Manager Wassman has said many great things about his music,
before and since the opening, and the best part of the matter is
that his music has more than made good what he promised. The
department is under the personal direction of Buel B. Risinger,
organist and conductor of many years’ experience, especially in
this particular line, and his work, coupled with the artistic effi-
ciency of the musicians with whom he has surrounded himself,
makes this the most commendable organization Nashville has ever
had in a theatre.
Mr. Risinger also presides at the pipe organ during the orchestra
intermissions, and his offerings on that instrument have gained
for him quite an amount of praise from the musical enthusiasts
of Nashville. While the Knickerbocker programs are liberally
sprinkled with popular numbers, the general trend seems to be to-
ward standard and operatic works, and the perfect style in which
these numbers are rendered is fast gaining popularity for Mr.
Risinger and his orchestra.
The solo work of the individual members is exceptional, espe-
cially the violin, trumpets, flute and clarinet. These men have been
associated with Mr. Risinger for some time, and it is a pleasure
to listen to their efforts in the various operatic favorites. The
orchestra is an innovation in Nashville theatre music, and Man-
ager Wassman is to be congratulated on his success in securing
such an aggregation.
ALABAMA GETS CLEVELAND’S BIGGEST
TYPHOON COOLING SYSTEM
DALY matinees at the Alhambra theatre, Cleveland, O., will
be discontinued this week, except Saturday, owing to the
fact that the management is installing a gigantic Typhoon cooling
system.
This new ventilating apparatus is the largest that has ever been
brought to Cleveland. It is also the first of its kind to be installed
there.
The system has two fans seven feet in diameter and when they
are both in use it is possible to get the temperature below 70
degrees. The two fifty horsepower motors are used to drive the
fans.
Simple, dependable, artistic,
THE BARTOLA ORCHESTRA
is invariably the choice of experienced exhibitors
CHAS. C. PYLE, General Sales Agent, 708-712 Mailers Bldg., Chicago, 111. oshkofiTwuconsm
A. B. C. PHOTO PLAY MUSIC
New and Modern Melo-Dramatic Music for Picture Playing Composed and arranged by Ernst Luz
No scene changes too quickly to be illustrated by A. B. C. numbers. Appropriately and competently arranged for the
lone Pianist, Organist, One-Man Instrument Player or Orchestral combinations of 2 to 35.
SIXTEEN SETS NOW
Set No. 1. A Murder Scene of three numbers.
Set No. 2. A heavyplotting description and fight. Two long numbers.
Set No. 3. Illustrating Tumult with a plaintive aftermath.
Set No. 4. A Society Scene illustrating agitation and its result.
Set No. 5. A Burglar Soene. Four numbers useful in every picture.
Set No. 6. A two-numbered set illustrating incendiarism inciting confusion.
Set No. 7. A three-numbered set of genuine Indian music.
Set No. 8. A Fight and Chase illustration containing full sized galop.
Set No. 9. A Storm Scene of three long numbers.
Set No. 10. A Diabolical Scene of three numbers.
Set No. 11. A Western Scene of three numbers, containing a complete Western
Intermezzo and Galop
READY
Set No. 12.
Set No. 13.
Set No. 14.
Set No. 15.
A Fire Scene of four long numbers.
A Classy Illustration of agitation. Three long numbers.
A Heavy Illustration of pathos and agitation. Two concert numbers.
A Society Drama scene of five long numbers. Indispensable for Recep-
tion or Cabaret scenes interspersed with dramatic situations.
Set No. 16. A Heavy Dramatic Description of three long melodious numbers.
A. B. C. Music makes musical synchronization to the photo play drama simpje.
Prices— Nos. 1 to 8.
Small Orchestra, Organ and Cello 25c Each Set
Full Orchestra 35c
Piano Solo and Accompaniment
Extra Parts 5c
Nos. 1 to 8.
Nos. 9 to 16
25c Each Set
40c Each Set
35c “
55c “
10c “
10c “
5c “
5c “
Publishers: —
PHOTO-PLAY MUSIC CO., 1520 Broadway, New York City
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
iiifilftmijtiiliiiii
September 2, 1916
ACCESSORY NEWS SECTION
1437
<?<•!
The House of the Golden Windows
Paramount Feature
By ERNST LUZ
Projection Time, 66 Minutes
This plot is adapted so as to make it possible for the pianist, one man orchestra player, organist or orchestra leader to make some prior
preparation for playing the picture. The numbers suggested do not need to be used; similar numbers, or numbers suggested by “notes,” will
do as well. It is intended that no unnecessary expense be added for the exhibitor or musician.
Description of Music
Number Suggested
Cue to Stop Number
l.
Desc. (L. Fairy) “ Fairy
2. Rom. Intro. & Waltz “ Sunnyland ”
Flirtations ” (W. Jacobs) “ Where the earth spouts millions.”
„ (J. Remick) After supper table set on ranch porch.
3. Desc. (Rom.) XXXX “Two Lovers” (Ditson & Co.) Connects 1 and 2.
PART 2
Rich man enters home of rancher’s wife.
4. Desc. (H. Rom.) “Eleanor” (Sam Fox)
5. Waltz (Len. H. Leg.) "Artist’s Reverie” (Jos. W. Stern)
6. Desc. (Rom.) “ Pensee D’Amour ” (C. Fischer) Connects 2 and 3.
PART 3
“ Tell Mama I’ll be back home for dinner.'
7. Inter. (L. Desc.) “Sunbeams” (Chappell & Co.) “I don’t care if it is dishonest.”
8. Rom. Intro. & Waltz “ Pomone,” by Waldteufel “The Crisis.”
9. Desc. (H. Path.) “Dawn of Hope” (C. Fischer) Connects 3 and 4.
PART 4
“ The forlorn hope.”
Desc. (H.) “Boreas” (M. Witmark) Explosion in well.
Galop (PP.)., “High Stepper” (W. Jacobs) “Success and greed.”
(Leg.) “ Felecia ” (Ricordi & Co.) “We leave for the West, etc.”
(L.)_. “ Galloner ” (M. Witmark & Co.) “Don’t turn them out, etc.”
10.
11.
12.
13.
14.
Waltz
Inter.
Desc. (H. Path.) “Rose Blushes” (M. Witmark & Co.) Connects 4 and 5.
PART 5
15. Waltz (Len. H. Leg.) .“Old Cremorne ” (Chappell & Co.) Mrs. Wells arrives at cabin.
16. H. Dr. Desc “A. B. C. Dr. Set No. 2” — A1 (Jos. W. Stern “Too late, etc.”
& Co.)
17. Agitato “A. B. C. Dr. Set No. 2 ” — B2 (Jos. W. Stern End of fight. Scene dissolves.
& Co.)
18. Desc. (Rom.) “Evensong” (Chappell & Co.) To end.
Notes : — Special care should be taken that music selected throughout
this feature should be melodious and entertaining. Few melodramatic
effects are required.
No. 1 should be a light number suggestive of fairyland.
No. 2 a concert waltz, with a slow romantic introduction.
No. 3 should be a medium-slow number, with a light romantic appeal.
It should be a long number.
No. 4 should be a slow number, with a romantic appeal and a
dramatic suggestion.
No. 5 should be a slow waltz, played legato and having a minor
strain predominant.
No. 6 should be similar to 3.
No. 7 should be a light 4/4 number, known as an intermezzo.
No. 8 is similar to 2.
No. 9 is similar to 4. This number should be slightly more serious.
No. 10 should be a slow heavy number having decidedly dramatic
effect.
No. 11 a galop, played very softly.
No. 12 a slow waltz, played legato.
No. 13 a light 2/4 intermezzo.
No. 14 is similar to 9.
No. 15 is similar to 5.
Nos. 16 and 17 are short melodramatic numbers.
No. 18 is similar to 3.
This feature can be appropriately played on organ throughout.
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See Page
1373
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The KIMBALL
TRIUMPHANT
Panama-Pacific
Exposition
San Francisco
1915
GRAND PRIZE
Collective Exhibit
HIGHEST HONORS
Kimball Pipe Organs
W. W. KIMBALL CO., Kimball Hall, Chicago
ESTABLISHED 1857
Eastern Office, 507 5th Avenue, New York
The more YOU read these advertisements J the' more useful to YOU we can make the “ NEWS.”
1438
ACCESSORY NEWS SECTION
Vol. 14. No. 9
Building and Furnishings
THE PALACE, PROVIDENCE, R. I., SEATS 1,000 ON
MAIN FLOOR, BUT HAS NO BALCONY
THE Palace, Broad street and Montgomery avenue, Providence,
R. I., is controlled by the S. and B. Amusement Company and
is managed by Charles H. Stedman. The dimensions of the theatre
are sixty-five by one hundred and twenty-five feet. It is built of
steel and concrete. The Palace seats one thousand on the main
floor and has no balcony. A Power’s 6-A throws the pictures on a
Gold Fibre screen ninety-two feet away. The seats were put in by
H. J. Harwood’s Sons. The music is furnished by a Jewett baby
grand piano.
The Palace Theatre, Providence, R. I.
The lobby, twenty-six by fourteen feet, is made effective for
publicity by the use of posters and photographs in brass frames.
The theatre runs the General program, with Metro, Fox and World
features. Eight reels are shown at a performance; three shows a
day are given at an admission price of ten cents for matinees and
at ten and fifteen cents at night. The Palace is a neighborhood
house and has a steady patronage.
NEW STAR, VINCENNES, INDIANA, WILL SEAT 650
ON THE MAIN FLOOR AND 250 IN THE
GALLERY
THEODORE CHARLES, proprietor of the Star theatre, Vin-
cennes, Indiana, has announced that the plans and specifica-
tions for the new Star theatre building, to occupy the site of the
present theatre, Fourth and Nusseron streets, have been accepted
and that the contract for the new building is expected to be let
within a short time.
The plans, which have been accepted, were drawn by John Bay-
ard, a Vincennes architect, and call for an expenditure of about
$10,000. The new structure will have an attractive castle front, fac-
ing Fourth street, and will be constructed of dark, ornamental
brick. The building will be 62x70 feet and will have a gallery.
The main floor will seat six hundred and fifty persons and the
gallery two hundred and fifty. The structure is to be as near fire-
proof as it is possible to make it. Both floors will be of concrete,
as will also the supports, and opera chairs of the latest type will be
used.
There will be ten exits, six on the ground floor and four in the
gallery. Mr. Charles says that the idea of having one part of the
gallery partitioned off for the exclusive use of colored patrons has
not been carried out in the plans for the new building and that the
theatre will only cater to white persons. The plans call for a ladies’
rest room with all modern conveniences.
The work of tearing down the old building is expected to begin
soon. Mr. Charles will continue to operate the Moon theatre,
showing the best of his Star program at the Moon until the Star
is completed. The theatre is to be completed in about three
months.
PRINCESS, TROY, ALA., IS A 280 CAPACITY
THEATRE IN THE BUSINESS SECTION
THE Princess, Troy, Ala., owned by Ramsay and Cranch, and
managed by J. G. Cranch, was built in 1914, and soon be-
came the amusement center of its locality. The theatre stands
on a plot measuring thirty-two by ninety feet, and is described by
the owners as being the “ best naturally ventilated house in that
part of the country,” where ventilation is a prime consideration
during the summer months. ' An indirect lighting system has been
installed in the Princess to shed sufficient glow for finding the
seats without interfering with the light on the screen.
The Princess Theatre, Troy, Ala.
The Princess has a seating capacity of 280. A Power’s 6-A
projector is the machine in use, with a Mirroide screen. The
length of throw is seventy-five feet. A three piece orchestra
and a Berry Wood electric piano furnishes the music for the
exclusive showing of features. Usually about five shows, five
and ten cents, with a ten cent admission at night, consist of
Ihe daily performances.
The lobby is made to serve as an effective advertising adjunct,
with a full display of posters in brass frames. The theatre is
located in the business district.
THE CIRCLE, INDIANAPOLIS, SEATING 3,100,
WILL OPEN ON AUGUST 30
WEDNESDAY, August 30, has been set for the opening date of
the Circle theatre, Indianapolis’ newest and finest photoplay
theatre, with a seating capacity of 3,100 persons. The theatre has
been under construction since January, and although there is much
yet to be done, a large force of workmen is trying to complete the
work in time for the opening date. The ceiling decorations have
been completed. The balcony will seat 1,100 persons and the lower
floor will seat 2,000 persons. The balcony seats already are in
place and workmen are busy putting the seats on the first floor in
place.
S. L. Rothapfel, director of the Rialto theatre, New York, will
direct the plans for the opening of the Circle and also will serve
in an advisory capacity in its management throughout the winter.
The Circle will operate its own system of billboards in In-
dianapolis. Hand painted inscriptions, instead of posters, will ap-
pear on them, the announcement being changed each week.
September 2, 1916
ACCESSORY NEWS SECTION
1439
CAPACITY ATTENDANCE IS THE RULE AT
MOORE’S GARDEN, WASHINGTON, D. C.
TOM MOORE’S Garden theatre is one of the show places of
Washington, D. C. Its appearance is distinctive and attracts
attention the moment a pedestrian catches sight of the structure.
The theatre was built in 1910 and was converted into a picture
house two years later. Ample provision for combatting the effects
of the hot weather in the capital have been made by the installa-
tion of a direct and indirect air washed exhaust. In winter the
building is thoroughly heated by steam.
Both direct and indirect lighting are in use at the Garden. Orna-
mental side lights make the interior decorations effective in a
subdued glow. Powers projectors throw the pictures on a Gold
Fibre screen ninety-five feet away. The seating capacity is 1,100.
On the main floor are 450 seats, the same number in the balcony
and 200 in the mezzanine tier.
The interior decorations consist of a color scheme of old rose
and cream white. Magnificient draperies, mahogany furiture, and
the stage made to represent a garden, give the theatre an air of
distinction.
An orchestra of nine musicians, with a relief pianist, has helped
to make the theatre known from one end of the city to the other.
Mr. Moore is a firm believer in advertising for getting effective
results. He uses the Washington papers, has a large mailing list,
sends out a house organ, makes use of display boards for one, three
and six sheets, has special frames for tranparencies and also uses
framed photos of popular players.
The dimensions of the lobby is 65 by 20 feet, and conveys a
sense of coziness to the amusement seeker. Nine shows a day
make up the schedules, with five on Sunday. The admission prices
are ten and twenty in the daytime and fifteen and twenty-five in
the evening. Six to eight reels constitute a performance.
The Garden in located in the business district and employs
twenty-five people. Moore’s Garden was the first large picture
theatre in Washington, D. C., and the first there to offer big
features at an increased admission price. The attendance is always
large ; capacity is the general rule.
ELITE, JACKSON, TENN., IS AN UP-TO-DATE
$30,000 SOUTHERN THEATRE
ONE of the finest theatres in Jackson, Tenn., is the Elite, which
is owned and controlled by the Crescent Amusement Com
pany of Nashville, being under the management of F. B. Wilson,
who has had many years of experience as a theatrical manager.
The Elite was constructed with the idea of giving the amusement
enthusiasts of Jackson one of the handsomest and most up to
date motion picture theatres in that prosperous and growing city.
In construction, adornment and equipment it leaves absolutely
nothing to be desired.
The Elite has a seating capacity of some 329 all upholstered and
comfortable seats. Fourteen large buzz fans have recently been
installed, which are kept in continual operation. Something like
$1,000 has recently been placed in the Elite in the way of added
improvements. An order has been placed for a new 1916 model
6-B Powers, and for the installing of a new picture screen and a
mercury rectifier.
The interior has been designed with every requirement of a
modern photoplay theatre and has ample exit and aisle space.
Something in the way of an innovation was pulled off at the Elite
the week before last, this being in the form of a baby contest,
which proved to be one of the biggest drawing cards any theatre
ever catered to. The theatre was packed throughout the entire
week that the contest was put on.
TREAT EVERYBODY ALIKE
( Continued from page 1423)
hurts the best interests of a publication — when he tries to
jam in editorial matter which is newsless and worthless —
when he tries to spoil the appearance of the paper.
* * *
’’THE advertiser and the publisher are working to the
same end — they both want to see the publication the
best which can be built, having the confidence and backing
of the entire trade — and of the actual maximum service
to the readers.
This is where the Motion Picture News stands today.
OPERA CHAIRS
Steel — Cast Iron
Exceptional in Quality — Comfortable
You are invited to make use of our
Service Department. Send blue print
or sketch for Free Seating Plan.
If you are desirous of reseating, we
can help you dispose of old chairs.
Write for Catalog N.
We manufacture Special Out-of-
Door Seating.
STEEL FURNITURE CO.
1475 Buchanan Ave., S. W.
Grand Rapids, Mich.
THEATRE AND EXCHANGE
MAILING LIST SERVICE
We rent lists of or address contemplated or ex-
isting theatres, exchanges, state rights owners,
publicity mediums and producers, selected as to
territory, class, etc. Twenty thousand changes
were recorded in our list last year. Its use means
a saving to you of from 30 to 50% in postage, etc.
N 76
MOTION PICTURE DIRECTORY CO.
80 FIFTH AVENUE, NEW YORK Phone, 3227 Chelsea
425 ASHLAND BLOCK, CHICAGO Phone, 2003 Randolph
Addressing Multigraphing Printing Typewriting
ALL THE PLAYERS
of prominence in any sized picture can be furnished
instantly. WIRE US YOUR WANTS. If you fail to
display tbe face of a popular player who Is appearing
at your house you are overlooking an opportunity for
larger receipts. THE FACE OF A WELL KNOWN
PLAYER prominently displayed will draw more money
than the mere announcement of a name.
L. LARGE HAND COLORED PICTURES.
Size 22 x 28 75e Each Sizs 11 x 14 20e Each
SEMI-PHOTO POST CARDS $3.50 per thousand. Print
your announcement on correspondence side and mall
them weekly. PHOTOGRAPHS, size 8 I 10. all the
prominent players, 600 different names, 20c. each.
GRAVURE FOLDERS, containing pictures of aU the
prominent players, Including feature stars, $10.00 per
thousand.
SINGLE COLUMN CUTS of all the players, 090
names, 40c. each.
TRANSPARENCIES, ALL SIZES, from 50e. to $2.80.
FAC-SIMILE OIL PAINTINGS from $8.00 to $25.00,
according to size and frames.
KRAUS MFG, CO., 220 W. 42nd Street. N. Y.
12th Floor, 6ANDLER BUILDING.
Send for Catalogue of over 600 players and samples free. Write os
giving details of your dull nights, and we will send yoo a remedy.
FOR SALE
MOVING PICTURE MAILING LISTS
Only complete one to be had, numbering 22,000;
price, $40.00; itemized by states, or $3.50 per
thousand for states you want. Postage guaran-
teed.
1173 Film Exchanges $4.00
149 Manufacturers and Studios 1.00
210 Moving Picture Machine and Supply Dealers 1.50
Write for particulars
Trade Circular Addressing Co.
166^2 West Adams Street, Chicago
Franklin 1183 Estab. 1180
1440
ACCESSORY NEWS SECTION
Vol. 14. No. 9
Make Your Lobby
Display Attractive
There is nothing more fascinating to the
public than a bright brass frame to display
your photos or posters.
We make Lobby and Theatre Fixtures and
Brass Rails of every' description.
Don't fail to visit our Showrooms.
Write for catalog.
The NEWMAN MFG. CO.
717 Sycamore St., Cincinnati, Ohio
Branch Factories and Showrooms:
68 W. Washington St., Chicago, 111.
Coast representative, G. A. Metcalfe, 117 Golden-
gate Avenue, San Francisco, California.
Get acquainted with “FULCO”
The Department Store
MOVING PICTURF TRADE
MACHINES — EQUIPMENT «=»■ SUPPLIES
Our catalog covers the’line from A-Z
E. E. FULTON COMPANY
156 W. Lake St. CHICAGO, ILL.
INFORMATION
I am interested in Motion Picture Photography
and would like
Without Obligation
on my part to obtain information on the equipment
as checked
CAMERAS
CAMERA ATTACHMENTS
TRIPODS
LENSES
FILM STOCK
STUDIO LIGHTS
LABORATORY APPARATUS
DEVELOPING AND PRINTING
(Tear out this advertisement and mail to MOTION PIC-
TURE NEWS, 729 7th Avenue, New York.)
Name
Theatre
Address
MR. BARD BOOSTS PRICE TO 25 CENTS AT
KANSAS CITY HOUSE
'T'HE Tenth Street theatre, Kansas City, on Tenth near Main,
in the heart of the theatrical district, at one of the busiest
transfer points, has been sold by the Standard Amusement Co. to
C. G. Bard, and its name changed to the Columbia.
Mr. Bard came to Kansas City recently and added twenty cents
to the admission price of the Pearl, now the Rialto; it is highly
successful as a 25-cent house, running semi-sensational features.
The Columbia is being redecorated, and will be made a house
catering to women. Between 2 and 6 every day women only will
be admitted, though before and after those hours men will be
welcomed.
A line on the character of plays to be shown is given in the fact
that the first picture will be “ The Little Girl Next Door.” Mr.
Bard will put on some special advertising stunts to accompany
the opening, one of which will be a private view for ministers.
There will be a charge of 25 cents for each performance.
The house seats 480; it is a beautiful theatre, and has had in
the past the patronage of the best people. It is near the Willis
Wood theatre, which will go from pictures to stock company this
fall.
DIRECTORY OF NEW THEATRES
CALIFORNIA
THE Electric theatre at Church and Market street, San Francisco, has
been reopened after having been dark for some time. New equip-
ment has been installed by Manager Joe Jacoby, and a strong effort
will be made to make the house a popular one again with every prospect
of success as the district is a good one.
Moving pictures are now being shown in the amphitheatre at Idora Park,
Oakland, where band concerts have been featured in the past. Two late
model Power’s Cameragraphs have been installed there and a feature pro-
gram is being offered.
The Royal theatre on Polk street, which will at once be the finest and
largest moving picture house on that thoroughfare, will be thrown open
to the public on September 2, the opening attraction to be “ Miss Petti-
coats.” This house is of fireproof construction and will be conducted under
the management of Messrs. Oppenheimer, Karski and Levey, all well-
known exhibitors of San Francisco.
The Lyceum theatre has been opened at Fresno, by John C. Tuck, who,
despite his English sounding name belongs to the Chinese race. He will
cater principally to a foreign clientele.
The Pastime theatre at South Berkeley, has been closed, now that the
big Lorin theatre nearby is running again, and the equipment has been
removed. It is considered unlikely that it will be reopened. This seems
to be an off season for Pastime theatres in this vicinity as the theatre of
this name at Fourth and Market street, San Francisco, is to close at an
early date to make room for the new California theatre.
The Searchlight theatre, which has been in course of construction at
Church and Twenty-eighth streets, San Francisco, for several months has
been completed, and a successful opening was held recently. This house
has accommodations for four hundred patrons, and will be conducted as a
feature theatre, according to the present plans.
The Home theatre at Anderson, which has been closed for some time is
to be reopened at an early date. Manager Hainline was in San Francisco
recently, looking over film offerings and making arrangements for needed
improvements.
CANADA
There is much speculation as to whether or not the St. John Opera
House, N. B., at present offered for lease by tender, will be secured by
outside theatrical interests or remain in the hands ot local people. F. G.
Spencer has controlled the house for the past four and half years, first
booking road attractions, then producing stock and latterly showing Lasky
and Paramount Pictures under the capable management of W. C. McKay.
As a picture theatre the Opera House with its splendid Paramount Ladies’
Orchestra and excellent selection of screen subjects has become extremely
popular with the fans and is evidently now a good paying proposition.
ILLINOIS
Danville is to have a new motion picture theatre early in September.
Nate Erber, the manager, has named the new playhouse the Palace. It
is the intention to run the best of pictures in conjunction with a few
vaudeville turns.
Mr. Schaefer acquires control of a frontage of 125 feet on North avenue
and a depth of 208 feet on Washtenaw avenue, Chicago, having owned the
fifty feet at the southwest corner of those streets, which is improved with
what is known as the Crystal theatre, erected about seven years ago. In
addition to the theatre on the corner the holding is improved with three
four-story buildings and several cottages, which Mr. Schaefer plans to
remove to make way lor a theatre and store structure to cost $200,000.
INDIANA
The Star theatre, Dunkirk, which has been operated by John McAllister,
has closed. Mr. McAllister will move the equipment to East Liverpool,
Ohio.
The Arcade theatre, Attica, has been closed temporarily, while the new
forty foot addition to the theatre is completed. The Arcade pictures, how-
ever, will be shown in the Lyric theatre until the Arcade is completed.
George F. Kreitlein, a South Illinois street merchant, Indianapolis, has
bought the Iroquois theatre, 440 Massachusetts avenue, Indianapolis. It
has been renamed “ The Funny Show.”
Raymond Friedman has bought the Star theatre, Jaspar, from William
Geisler. Mr. Friedman also owns the building in which the theatre is
located and expects to remodel the room and add more seats and put in a
ventilating system.
The management of the Vaudette theatre, Connersville, has obtained con-
trol of the other two motion picture houses in that town. Alex Pierson,
owner of the Vaudette has obtained a lease on the Lyric theatre, which
Be sure to mention ” MOTION PICTURE NEWS ” tyhen writing to advertisers.
September 2, 1916
ACCESSORY NEWS SECTION
1441
will be managed by the Vaudette theatre’s staff, of which Joseph Schilling
is the manager. Mr. Pierson and Mr. Schilling also have taken over the
booking of the shows at the Auditorium, although they have not leased
the theatre. The new management will attempt to avoid a repetition of the
same picture in two of the houses.
The Lyric theatre is to be improved materially. A forty-two inch tan
has been installed and later on it is probable the front will be changed and
the interior redecorated.
Jess Stevens has bought the Joy theatre, Crawfordsville. Under the new
management on Monday, Wednesday and Friday evenings the admission
charge will be five cents and ten cents on the other three nights. Mr. Joy
has redecorated the theatre, adding to its attractiveness. Mr. Joy has in-
augurated a new policy of patronage and friendship, and it is believed that
he will make good with his new enterprise immediately.
The Princess theatre, Huntingburg, closed recently after one week’s run
under the management of W. J. Stanley, of Mt. Carmel, 111.
Since the Harmony theatre, Woodburn, closed a month or more ago,
citizens of Woodburn are interested in seeing another picture theatre started
in that town. Several business men of the town are forming a stock com-
pany, and it is expected a picture theatre will be started in a room formerly
occupied by a meat market there.
The floor of the room at the rear of the Starette theatre, New Castle,
which fronts on Race street, has been lowered to the level of the side-
walk and is being overhauled. When the remodeling is completed, Manager
Sipe of the Starette will move his screen to the rear of the back room and
put in two hundred more chairs.
Mr. and Mrs. Walter Jones, who have been managing the Royal theatre,
Cambridge City, have moved to Lynn, Ind., where they have bought a
picture show.
The sale of the Strand theatre, Indianapolis, formerly the Park theatre,
for $7,500 to G. Schafer Ziegler by Carl II. Weyl, receiver, has been ap-
proved by Judge Moll of the Sueprior Court of Indianapolis. The theatre
was opened as a photoplay house, January 15 by a group of Chicago men,
of which E. C. Divine was the president of the company. The Strand put
on motion pictures on a higher plane than ever before attempted in Indian-
apolis, but because of the location of the theatre, the sale of prices charged
and the inferiority of some of the pictures shown, the venture was not a
success. The most valuable part of the assets is the lease on the theatre
building, which is located at Capitol avenue and Washington street. The
theatre has been renamed the Park and will reopen September 4 with road
shows playing the International attractions with a forty week season.
A new ventilating system has been installed in the Regent theatre, In-
dianapolis, which is operated by Bingham, Crose and Cohen, who also op-
erate the Colonial theatre, Indianapolis. The new ventilating system makes
the Regent theatre one of the coolest houses in the city now.
C. E. Hoffman, manager of the Theatorium theatre, has assumed charge
of the Arcade theatre, Richmond, succeeding Roy Parks. An orchestra has
been added to Arcade theatre, under the leadership of Claude Miller. Mr.
Hoffman says he will run the Arcade theatre the same way he has been
conducting the Theatorium, which has been improved and business in-
creased considerably since he took charge.
Charles Blackstone has sold the Blackstone theatre, Martinsville to Frank
F. Rembush, the Shelbyville screen man, who has owned the Grace theatre
at Martinsville for several months. Mr. Rembusch has taken a lease for
three years on the theatre building.
The Theatorium, in West Market street, Nappanee, which has been closed
for some time, has been rented by Todd and Calbeck, who will reopen it
about August 25 as a five cent movie house. It will be renamed the Crystal
theatre. Mr. Todd is from near Ligonier and Mr. Calbeck is from Wolf
Lake.
W. E. Hahn, manager of the Colonial theatre, Warsaw, has been forced
to close his theatre, because the building was unsafe following the removal
of a wall on the east side of the building.
Fred W. Sanders, owner of the Sanders theatre, Fountain Square, In-
dianapolis, has put up a large electric sign in front of his theatre, “ Qual-
ity,” which is one of the most attractive signs on any theatre in the south
part of Indianapolis. The theatre, which seats 300 persons, has an excel-
lent ventilating system and is one of the most popular neighborhood thea-
tres in Indianapolis. Mr. Sanders has operated the theatre lor about three
years.
The Grand theatre, Bedford, has reopened under the management of
McCarrell Brothers. The theatre has been redecorated throughout, a new
machine and also a new screen have been installed.
Mrs. Sadie Henry, of South Whitley, has bought the Crystal theatre,
North Manchester, from Harry C. Long, who has operated the theatre about
three years. Mrs. Henry will run shows only on Wednesday and Satur-
day night until September I, when she expects to move to North Man-
chester and run shows every night. Mrs. Henry has had several years’ ex-
perience in the show business, having owned and managed a show in Chi-
cago for several years, but has been out of the business for the last four
years on account of her health.
Arthur Powell, has closed his downtown theatre in the King hotel build-
ing at Montezuma until cold weather.
N. W. Bryant has bought the Yale theatre, on the north side of the
public square, Princeton, from William Lightner. Mr. Bryan, who re-
cently moved to Princeton from Rockport, has had nine years’ experience
in the moving picture theatre business. Mr. Bryant expects to make sev-
eral changes in the theatre, but is not ready to make an announcement of
what he intends to do.
IOWA
W. H. Hodges has sold his interest in the Grand, at Cedar Falls.
Weber and Roberts have bought the Lyric, Columbus Junction. A. Kahn
of the Casino, Mason City, has adopted the policy of big features all the
time and reports it is a success. L. S. Felming is the new owner of the
Lyric, at Corning. C. F. Dubois is the new owner of the Willup, Wood-
bine. James Martin has taken over the Magic at Fort Dodge from James
Kearns. Martin is a live wire exhibitor from the word go. W. M. Millberg
is the new owner of the Nemo, Belle Plaine.
Yerks and Fife have succeeded Russell and Fife as owners of the Idle
Hour, Tama.
C. E. Olson has bought the Grand at Toledo, from W. II. Claussen. J.
F. Gaylord is the new owner of both theatres at "Hamburg, and is re-
modeling the Isis. The Allerton, at Independence, is closed while E. Klatt,
proprietor, is on a vacation. A. Thorp, proprietor of the Plaza, Man-
chester, is at Rochester, Minn., undergoing surgical treatment.
J. H. Gaylord has purchased the Iris theatre at Hamburg, Iowa.
L. A. Fleming has purchased the Lyric theatre at Corning, Iowa, from
Peregrine Brothers.
Stone Bros, have opened the Crescent theatre at Delta, Iowa.
J. Q. Page has leased the Lyric theatre, Dysart, Iowa.
MICHIGAN
C. W. Davidson has opened a moving picture house in the Salem Opera
house at Salem, Iowa.
Weber and Saunders are building a new theatre at Macqueta, Iowa.
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If you like the “News,” write our advertisers; if not, tell us.
1442
Vol. 14. No. 9
ACCESSORY NEWS SECTION
All Eyes on a Line
A NEW CHAIR
That Enables Everybody to
See and Be Comfortable
Can be changed from an adult’s chair to
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It provides a child with a seat propor-
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ofters theatre owners something for which there
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Does away with the free kids.
Increases the patronage of children; also the
adults who come with children.
Attracts patronage of adults who won't now
attend because of discomfort of holding chil-
dren on their laps.
Attracts patronage from theatres not equipped
with Foco chairs.
FOCO Chairs cost new only a few cents more
than ordinary chairs. Made in all sizes and
finishes both Veneered and Upholstered. Old
chairs can be converted into Foco Chairs at
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Write for booklet showing reel of actual
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Press Catch
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Upholstered Chair in Child’s Position
Upholstered Chair in Adult’s Position
Henry P. Seaborg has been elected trustee of the bankrupt Grand Circus
theatre, 301 Woodward avenue, Detroit. He will run the house until fur-
ther notice.
Iron Mountain is to have a new theatre owned by A. E. Brauns, who
lias let the contract for the same to Hans Nelson, of Green Bay, Wis. It
will be exclusively for motion pictures and will be opened this fall. The
theatre will be 60 feet wide and 120 feet deep and will seat around eight
hundred. It will be one of the most modern houses in Northern Michigan.
MISSOURI
The Dixie theatre, at 13 North Broadway, St. Louis, has been purchased
by Ansell and Feinshriber, who after making alterations and improvements,
have changed the name of the house to The Variety. This house is one of
the oldest motion picture theatres in St. Louis, having been the first to
open in the business district downtown, and catering to the shopping trade.
Business has always been good at the Dixie, and no doubt The Variety
will continue to run at a good profit.
The Acme theatre, 1517-19 Cass avenue, St. Louis, has been acquired by
James J. Barrett, proprietor of the Knickerbocker and the Chippewa
theatres in south St. Louis. Mr. Barrett has a very efficient method of
management, which has made his houses popular with his patrons, and the
Acme will be put under the same system as the other two theatres. The
Acme will be ready for business in a few weeks, after undergoing alterations
and improvements, and having new projecting apparatus installed. The
seating capacity of the Acme is eight hundred.
The Rainbow Amusement Company of St. Louis, has purchased the
Astor theatre, at 7 North Broadway, and has appointed John Angelich as
manager of the house. The Astor is undergoing repairs and is being
decorated and furnished with new appointments and new equipment is being
installed in the projection booth. Altogether, the Astor, with its four
hundred seats, will be a very modern and complete little theatre when it
opens for business about the first of September.
NEBRASKA
The Brach will be the name of a new house to be opened by Mr. Brach
at Hastings, sometime in September. H. L. Rothleitner of the North
theatre, Columbus, was in Omaha with his wife, arranging for service for
the coming season.
Donald Frazier, proprietor of the Sterling, Fairmont, was in Omaha last
week on his way for the Colorado mountains, to take a much needed rest.
While in the city he arranged tor his winter’s service. Frazier is one of
the exhibitors who demands the best pictures, and who charges a straight
price of ten and 15 cents. Judging from the quality of pictures he ordered
through Manager C. W. Taylor of the General, there is to be no let-up in
his policy of “ the best.”
NEW YORK
New York is to have still another small theatre. It will be under the
management of a woman and is to be known as the Nine o’Clock Theatre.
Miss Helen Freeman is to guide the destinies of the new theatre and it is
planned to open the playhouse during the present season. It will be located
in Fifty-eighth street, west of Fifth avenue. The name of the theatre
is derived from the opening hour of the performances. Its seating capacity
will be two hundred and ninety-nine.
One of the largest moving picture theatres on the lower East Side will
be erected over the block bounded by East Broadway and Division, Market
and Forsyth streets, beneath the Manhattan Bridge. Friedman Bros., who
hold the property under lease from the city, are having plans made by
M. J. Harrison. The building will be two stories and will contain about a
dozen stores. The site has a frontage of 156.8 feet on East Broadway,
157.3 teet on Division street, 141.9 feet on Market street and 139.9 feet on
Forsyth street.
Alexander McDonald will open a picture theater, 103 feet 3 inches by 64
feet, to cost $20,000, at the southwest corner of Ditmas avenue and East
Second street, Brooklyn, N. Y.
OHIO
Daniel Gutilla, who will open a new motion picture theatre at Belle-
fontaine, Ohio, has purchased a Wurlitzer pipe organ, costing $4,000. The
organ will be installed as soon as possible, as Mr. Gutilla expects to open
the theatre in the near future.
RHODE ISLAND
The Oakland Beach Post Office, the moving picture theatre and six stores
contained in Walsh’s block at Oakland Beach, together with two cottages,
were burned to the ground earlv this morning. The loss is approximately
$25,000. Along the front of the block facing the railroad track were a bowl-
ing alley, pool-room and barber shop. The motion picture theatre occupied
the greater part of the second floor ot the block. John F. Walsh, owner of
the business block said the loss on the building was $10,000. The contents
of the several stores and theatre, together with the destruction of the two
cottages and their furnishings are estimated to make a total of $25,000.
TENNESSEE
The Lvric theatre, oldest playhouse in Chattanooga, is again to be thrown
open to the public. Business men there have leased the theatre and first-class
legitimate plays and high-grade motion picture features will be shown
there. Among some of the film features that will prove bright spots in the
Lyric season are “ The Birth of a Nation,” ” Civilization,” “ Ramoni,”
and others. Howell Graham, pioneer motion picture exhibitor will be the
manager of the Lyric, it is understood. The theatre will be renovated and
other improvements made.
Fire, caused by an explosion from a picture film, damaged the Star
theatre, a colored moving picture show at 412 Cedar street, Chattanooga,
on August 10, to the extent of about $100. Several engines were brought
to the scene in answer to an alarm turned in from box 16. The blaze
was quickly extinguished. The loss to the picture machine was covered
by insurance. The theatre is owned by B. T. Lusky. Several patrons were
in the theatre at the time of the explosion, but lett quietly.
60W Beautiful Theatre Chairs
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Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
September 2, 1916
ACCESSORY NEWS SECTION
1443
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THE - NEW - YORK
DRAMATIC MIRROR
1493 BROADWAY : : NEW YORK
Dear Mr. Exhibitor:
Let us send you our special Exhibitors’ offer. THE MIRROR is worth while to you, because
we spend our money and our brains to make a reliable, independent, authoritative motion picture
weekly, and because you are a showman, and we have represented the showmen of the United States
for thirty-seven years.
Many a theatrical manager has become a successful exhibitor and theatrical showman’s methods
have contributed largely to better business for the Picture Theatre.
Read our Reviews of Pictures
Read our Coast Studio articles
Read our Exhibitors News
Read our Editorials and Personals
SAMPLE COPY SENT FREE ON REQUEST
THE NEW YORK DRAMATIC MIRROR, 1493 Broadway, New York
How can an advertiser continue advertising? By giving YOU value.
1444
ACCESSORY NEWS SECTION
Vol. 14. No. 9
WE WANT EVERY EXHIBITOR IN
THE UNITED STATES AND CANADA
to Know How Interesting the
fa Ijnrk Btixr
is every week (now in its eighth year)
The NEW YORK STAR is published every
Friday morning and is one of the most inter-
esting and attractive illustrated amusement
papers published in this country. It has a
widespread distribution, reaches managers,
players and theatregoers everywhere and
ITS MOTION PICTURE DEPARTMENT
HAS AN INDIVIDUALITY OF ITS OWN
REGULAR SUBSCRIPTION RATES—
$4.00 a year, including beautiful Holiday and
other special numbers; six months, $2.00;
three months, $1.00; ten cents a copy. Add
fifty cents a year extra for Canadian postage
and $1.00 for foreign postage.
SPECIAL TO MOTION PICTURE
NEWS READERS:
In order to enable every reader of the M.
P. News not now reading the STAR to find
out what a good paper it is, we will send the
STAR for one month (four separate issues)
on trial subscription for twenty-five cents.
Use the blank herewith.
Special Subscription Blank for
NEW YORK STAR
New York Star Co.,
1493 Broadway, New York.
Please send me the NEW YORK STAR for one
month (four separate issues) as a trial subscrip-
tion, for which find enclosed twenty-five cents.
(Name)
(Street Address)
(City and State)
Exhibitors !
Special juvenile performances at the
regular motion picture theatres re-
ceived more attention at the recent
Convention of the General Federa-
tion of Women’s Clubs in New York
City than any other one topic.
The club women are right up on
their toes and they are going to be
mighty active from now on!
You are going to hear from them.
They are coming to you to ask you
to work with them in providing what
they want, and we have tried to
show them the reasonable way to
approach you.
To do this, the Motion Picture News
prepared a pamphlet called the
Juvenile Motion Picture News for
distribution at the Convention.
Thousands of copies are already in
the hands of the club women. There
are a few left. Every wide - awake
exhibitor should have a copy. So
long as they last you may have one.
The pamphlet tells of the co-opera-
tion necessary between the local
exhibitor and the women’s club, and
just remember that there are 9,000
of these clubs including 2,500,000
women in their membership.
The main feature, however, is the
list of films adapted to juvenile
programs, with the name of the
producer and of the exchange.
Better write to-day for a copy, if
you want to be sure of getting one.
MOTION PICTURE NEWS, INC.
729 Seventh Avenue, New York City
EXHIBITOR’S SERVICE DEPARTMENT
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
PICTURE/ ARE CERTAIN
GUIDE/ TO CON/I/TENT PRO/PERITY
THE FIRST MONDAY
OF OCTOBER-
IS THE DATE
TO WATCH
4s
uj^
c£$
N
THE FIRST MONDAY
OF EACH MONTH
^^FORII MONTHS
SERVICE
[CONSISTENCY]
.-ALWAYS!
e°^
%o
THEREAFTER
%VV\
S«n
Pa
.^4,
ftj
PONT GUESS
BUT ANALYZE,
THAT SIGNIFIES SUCCESS/
<#
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RESULTS COUNT.
MOST MEANS RESULTS,
-BE ALIVE WIRE!
THE COMMIT THAT POINU TO SIKCEJ/
WITH THE UNFAIUNC FUTHFUIHEDT OFTHE
NEEDLE TO THE POLE.
TBB WILLIAMS PBINTINQ COMPANY, NBW YOB*
ALLAS
ICTURES
PRESENTS
By PETER B KVNE
RELEASED SEPT
Pallas Pictures
NEW Y ORK.
LOS ANGELES
CANADIAN DISTRIBUTORS FAMOUS PLAYER 5 FILH SERVICE LTD. HONTREAL -TORONTO- CALOARy
c i ' ■ '
PARAMOUNT PROGRAM
SEPTEMBER 9, 1916
I HAS THE QUALITY CIRCULATION OF THE TRADE l
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PRICE 10 CENTS
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Two Years Old!
Paramount was a full grown giant when it was born, August 31, 1914.
Twice every week since it began, it has continued the distribution of a
Famous Players, Lasky, Morosco or Pallas, photoplay. Those pictures
have improved and that service has grown more perfect, but —
It is the Paramount exhibitor who has marked the big progress of
those two years.
Hundreds of palatial theatres have been built, made possible by Paramount
service.
Thousands of exhibitors have become wealthy because Paramount Pictures
have made their theatres the leaders of their towns.
Millions of patrons have been entertained by Paramount pictures, and
are waiting to pour their money into your pocket when you become
a Paramount exhibitor and —
CARVE THE CAKE
|§§§jJ^P|§3||j
■HMI
H m
Dan i el Frohman
PRESENTS
The Fascinating
MAE MURRAY
in
THE BIG SISTER'
By" "Willi din TT-u_r 1 bnrlr
— av A powerful
~ -| | dr arm which f r
ll L fhrillingly jjk
tmgtk illustrates how teSfw
m uth.e odher §E
half" 1 ives . _
RELEAS ED
THURSDAY
September7th
3<sttzy
of ike slums
gj8©
m§.
pS#
PRODUCED BY THE
ADOLPH ZUKOR, president
DISTRIBUTED IN THE UNITED STATES BY
IN CANADA BY ^
FAMOUS PLAYERS FILM SERVICE, LTD.
Jesse L' Las ky
P r e a- e n t
jiAYAKAWA
"THE HONORABLE FRIEND”
wATSVnai *t>K! and
RAYMOND HATTON
by Elizabeth NcGdffey-
15, E L E AS ED
AUGUST Z4TH
• f'n
% * { i I
Produced Bv The
JESSE L- LASKY FEATURE PLAY COv
Jesse L* Lasky Samuel Goldfish Cecil B'DeMille
PRESIDENT ^ VICE PRES. G TREAS. DIR GENERAL
DISTRIBUTED IN THE UNITED STATES BY
tfawamourvt SPichw&s Oarpora f w/i
I N CAN ADA BY
FAMOUS PLAYERS FILM SERVICE , LTD.
Cfe Oliver Morosco Pfio|opfayr 6-
Presents
EDNA
GOODRICH
in
“The House of Lies
Released September 14th
And will shortly present
Vivian Martin
Kathlyn W illiams
Lenore Ulrich
in plays to be announced later
7 PARAMOUNT PICTURES
PRESENTS
NEW YORK,
CANADIAN DISTRIBUTORS FAMOUS PLAYERS FILM SERVICE LTD. . MONTREAL -TORONTO- CALOARy
PARAMOUNT PROGRAM
■A
Added Service and Co-operation
You get a lot more than you pay for when using
Paramount Pictures.
Added Service, Free Accessories and the ideas
of experts.
This helps you to interest the public permanently
in your theatre, and gives you the means with
which to do it.
It is part of the Paramount Plan to insure you
against competition, weather, epidemics, etc., by
helping you to build permanently and securely.
They are shown in the
largest and best photo-
play theatres through-
out the United States
ASK YOUR LOCAL
THEATRE TO SHOW THEM
ARE THE
PREMIER
PHOTOPLAY
PRODUCTIONS
m
HO11'
araP
Wl
/
-«rM*
hss>'
Bong!
Wake em Up Show’em
things they never heard of
in Single Reels
Paramount Pictographs ‘ ‘The magazine on the
screen” is a single reel with a punch — the only new film
foryears. It is a novelty of meritwith variety that draws.
Paramount-Burton Holmes Travel Pictures
attract to your theatre thousands of the people who
hear him lecture, read his books, and do not ordinarily
attend photoplays.
Paramount-Bray are one of the i°ys of life— everybody
^ 3 loves a cartoon — they are whole-
C^artoons some, clean comedy for all.
You Cut a Birthday Cake Twice a Week
If You Use Paramount Features
The program that Paramount furnishes is always novel, always entertain-
ing, and the two big slices always have a flavor that is quite their own.
The Week's Releases
Lou-Tellegen
in " The Victory of Conscience”
A tremendous drama of the develop-
ment of a man’s soul. With the
flavor of Paris and today.
A Lasky production released August 28
Fannie Ward
in (iEach Pearl a Tear”
A Fannie Ward flavor in a thrilling
story where the right side wins at
last after many narrow escapes.
A Lasky production released August 3 1
tmSmk
Paramount
Comedies
Real, live, red-blooded mirth-makers, the gayest
comedies ever offered. They are worthy of
Paramount, and a drawing card for the best
theaters in the land.
Released through Paramount exchanges
Laughs!
Laughs!
Laughs!
BLACK DIAMOND COMEDY
2d Release October 2d
“Almost a Deserter”
A trick every twenty feet
A roar every minute
Produced by the
United States Motion Picture Corporation
Wilkes-Barre, Pa.
’
;«*-**»“
I Paramount
Comedies
It took us two years to find them. Here they are,
on our birthday. One each week beginning Sep-
tember 25th. The jolliest and cleanest comedies
ever offered.
Released through Paramount exchanges .
Laughs!
Laughs!
Laughs!
KLASSIC KOMEDY
1st Release September 25th
“Like Father Like Son”
by and with
Joseph Byron Totten
Produced by
Klassic Pictures, Inc.
New York
i
September 9, 1916
MOTION PICTURE NEWS
1457
\ 1 >2-
You See These Stars
3 Reels "X
in
\ 1, 2,
3 Reels
X
Nell Craig
Myrtle Reeves
Eugenie Besserer
Mary Anderson
Charlie Chaplin
Marion Warner
Leonie Flugrath
Marguerite Clayton
Ann Kirk
John Cassar
Pat Calhoun
Guy Oliver
Warda Howard
Bruce Smith
Charles Kent
Francis X. Bushman
Lillian Gish
Joyce Fair
Rose Melville
Davy Don
Belle Bruce
Vivian Reed
Bessie Eyton
Edna Mayo
Mae Marsh
Helen R. Gibson
Leah Baird
Tom Mix
Thomas Santschi
Henry Walthall
Marshall Neilan
Harry Lonsdale
Bryant Washburn
Sydney Ainsworth
Beverly Bayne
Arthur Cozine
Ollie Kirkby
Henry King
Marin Sais
True Boardman
Lillian W est
Fritzi Brunette
Blanche Sweet
Pat Christman
Ethel Teare
Richard C. Travers
Robert Harron
Lillian Hayward
Darwin Karr
Nell Shipman
Dorothy Gish
Ivy Close
Jackie Saunders
E. H. Calvert
Virginia Norden
Lionel Barrymore
Lillian Walker
Jack Mower
Fall and Winter
Program Completed — Announcement Coming
GENERAL FILM COMPANY, Inc.
440 FOURTH AVENUE
NEW YORK
If you like the “News,” write our advertisers; if not, tell us.
1458
MOTION PICTURE NEWS
Vol. 14. No. 10
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
September 9, 1916
MOTION PICTURE NEWS
1459
Many a packed house is directly traceable to an advertisement in the “ News.'
1460
MOTION PICTURE NEWS
Vol. 14. No. 10
FUN WITHOUT
THE siAPviuk
SEPT' M'
HARDY S' RII6E AS
PLUMP* RUNT
"STRAN DUD
POKES* JABBS
RLYliENT in PULL
/
'*!!■>
nil
Jit
i im
Be «ure to mention “ MOTION PICTURE -NEWS ” when writing to advertisers.
September 9, 1916
MOTION PICTURE NEWS
1461
i ,,
mm
Util
fm
X
m0r-
W:
7 7
SeptIJ
T\hi S(Ar,i tit \ Al.xr
HARRY MYERS &s
ROSEMARY THI BY
^IS STRENUOUS
VISIT
rr
Si vZVh
:• / •'
Many a packed house is directly traceable to an advertisement in the “ News.”
1462
MOTION PICTURE NEWS
Vol. 14. No. 10
Be sure to mention “MOTION PICTURE NEWS” when writing to advertisers.
September 9, 1916
MOTION PICTURE NEWS
1463
' *
By special arrangement with F. Ziegfeld, Jr.
GEORGE KLEINE Presents
Miss
in
Supported by HENRY KOLKER
A Motion Picture Novel by Mr. and Mrs.
RUPERT HUGHES
IV/f YST E R Y — thrills — sus-
picion — intrigue are all min-
gled in a wonderful fashion in
Gloria’s Romance. Billie Burke,
the star supreme, and an all-star
supporting cast, headed by Henry Kolker.
are delighting thousands by their work
in this 20-chapter photoplay. Scenes at
Palm Beach, Florida, and Riverside Drive,
New York, enable Miss Burke to wear
many wonderful gowns by Lucile, Henri
Bendel and Balcom. Box office receipts
on this picture are breaking records every-
where. You exhibitors who wish to meet
the demands of an exacting patronage and
enjoy 20 weeks of stupendous success
should write your nearest Kleine exchange
TODAY. Or address
GEORGE KLEINE
80 Fifth Avenue, New York City
w % *
Our advertisers tell us when we give YOU the best magazine.
1464
MOTION PICTURE NEWS
Vol. 14. No. 10
A Harvest of Dollars
The Essanay-Chaplin comedies, “Police”
and Charlie Chaplin’s burlesque on “Car-
men”, are reaping tremendous profits for
all exhibitors booking them. Now’s your
chance to get in on the harvest.
GEORGE K. SPOOR PRESIDENT
“We have used the Essanay-
Chaplin comedy ‘Police’ and
intend to repeat it,” says the
Howard - Wells Amusement
Company, Inc., Wilmington,
North Carolina. This is sig-
nificent of its value.
“With Charlie Chaplin in
‘Carmen’ we played to our
biggest Sunday business.
We opened at 10 a. m. and
at 11 had the S. R. O. sign
up,” says H, Roth, Portola
Theatre, San Francisco, Cal.
GENERAL FILM SERVICE
V. L. S. E. SERVICE
1333 Argyle St., Chicago
I
Be sure to mention “MOTION PICTURE NEWS” when writing to advertisers.
THE BEGINNING
Vitagraph's expansion into "The New
and Greater Vitagraph/' with a capital of
$25,000,000, is the most important develop-
ment in the history of motion pictures.
The Greater Vitagraph is the largest
motion picture organization in the world.
It has the largest capitalization, the most
extensive resources, the most far-reaching
facilities. It is the giant of the motion
picture industry — not only in size and
strength, but also in the supreme quality of
its pictures.
YESTERDAY
J.STUART BLACKTON
VICE-PRESIDENT
Backed by the genius, courage and far-
sightedness of its founders, Albert E. Smith
and J. Stuart Blackton, Vitagraph has been
for twenty years the recognized leader in every phase of motion picture produc-
tion. From the beginning, Vitagraph has been the go-ahead influence, the tire-
less pace-maker, the dynamic force for better methods and better pictures.
Vitagraph produced the first news reel (showing "Dewey's Return”) in 1898;
the first animated cartoon ("Funny Faces of All Races”) in 1906; the first five-
reel feature (“Life of Moses”) in 1909.
Vitagraph has invented new methods, processes and devices — it has im-
proved and perfected many others. And always Vitagraph has led in the making
of better, bigger, cleaner, more powerful motion pictures.
TODAY AND TOMORROW
Now comes the New and Greater Vitagraph, with unlimited capital at its
command, and directed by the master minds of the industry.
For many months Vitagraph has been preparing for this new era in its his-
tory. The most talented and popular stars of both stage and screen have been
engaged for the Greater Vitagraph pictures. The world's most famous authors
have been drawn upon for stories of life and force, and swift, strong action.
Everyone of the Greater Vitagraph’s tremendous resources, under the direction
of the founders — Albert E. Smith and J. Stuart Blackton— have been concentrated on
the production of the most wonderful, the greatest pictures ever filmed.
Some examples of the big things being done by the Greater
Vitagraph are shown on the following pages. Read them.
n
TH E NEW 4> GREATER VITAGRAPH 1
THE ONLY Photopl&yr Th&t Ever MdveBwn
Mdde or Ever Will Be Mdde Featuring
Mo/fc Powerful dnd Tdlented
Actor of the Modern Jtd^e
One of "The New and Greater Vitagraph’s” first achieve-
ments — a big, wonderful achievement — is the perpetuation of
E. H. Sothern’s marvelous histrionic ability on the film.
Mr. Sothern had announced his retirement from the stage.
His great work — his strong, gripping personality — bade fair
to become but a memory to the public, j. Stuart Blackton
suggested that he appear in motion pictures.
"No,” said Mr. Sothern. "I prefer to retire absolutely.”
"But,” urged Commodore Blackton, "think of what the
world lost because the work of the old masters of the drama
could not be preserved. What would you not give if you
could see John McCullough on the screen today?”
This reference to his old associate caused Mr. Sothern to
think again. And as a result he consented to appear in three
powerful film-plays under the auspices of the Greater
Vitagraph.
These great features will mark the permanent retirement
of Mr. Sothern. When they are completed, this genius of
dramatic art will not again appear behind the footlights or
before the camera.
Strong, vivid and compelling, the E. H. Sothern- Vitagraph
pictures form a fitting climax to a strikingly successful dra-
matic career
Peggy Hyland, supporting E. H. Sothern in "The
Chattel.” At the right, E. H. Sothern in "The
Chattel,” the first Sothern -Vitagraph picture.
Released September 25th through V. L. S. E
A-Arikin0 Ex&mplpof thp
Bi# er. Better, Feature/
of the Greater Vit<\c5r<\ph- -
ANITA STEWART
In fch<> y^n/Ation &l Produced by the
ReeJi/tic Drama Famour Director
ThpCOMBAT RALPH IKCE
This is another Greater Vitagraph achievement which
forecasts the bigness, the power, the super-quality of the
Greater Vitagraph productions.
No motion picture star in the world today has a stronger
hold on the hearts of the public than dainty, winsome Anita
Stewart. Her charming personality, combined with her great
dramatic talent, has won the love and admiration of millions.
In “The Combat’'— the startling, stirring story of the life
struggle between two women — Miss Stewart is seen at her
delightful best. And the entire dramatic force of both the star
and the story has been fully developed under the superb direc-
tion of Ralph Ince, famous as the producer of big pictures.
Anita Stewart, Ralph Ince, “The Combat”! A combin-
ation of the unusual in acting, direction and story, and typical
of the Greater Vitagragh ideals.
Released October 9th through V. L. S. E.
READY ! The rto/t Unique
/eridJ E.ver
Produced
/cablet
By the Worid-Fdmou/ Author/*
12 Episodes, each complete in itself 12 Thrilling adventures
12 Strong, stirring stories 12 Beautiful, daring Stars
12 Deep-laid, mysterious plots and the renowned
EARLE WILLIAMS
Yes 1 — Earle Williams, the Great, back again!
Thousands of exhibitors for the last eight months have been ask-
ing : "Where is Earle Williams?”
Here is his answer — "The Scarlet Runner” — most wonderful
of serials, abounding in tense scenes, thrilling situations, daring rescues
and romantic love.
He has been working to make this big 12-story series of pictures
the best thing he ever did.
And he has succeeded !
He plays the leading part throughout the entire series with all the
vim, vigor and dash that have made him one of the most popular film
actors in the world.
Hundreds of thousands of Earle Williams enthusiasts will
give a "capacity” welcome to their favorite in "The Scarlet Runner.”
THE NEW & GREATER ViTAGRAPH
GYPJY
omm
▼
LILLIAN
TUCKER.
EDITH
JTOREY
NEVER BEFORE has so remarkable a serial been filmed. It is
unique — different.
You know C. N. and A. M. Williamson — writers of big
mystery stories that thrill millions. "The Scarlet Runner" is their
greatest — alive with mystery, adventure and romance
"The Scarlet Runner" is the first serial ever produced with each
episode an absolutely complete story in itself.
It is the first serial in which twelve of the most fascinating and
vivacious screen stars have appeared. Earle Williams is supported
by a different star in each episode.
It is the first serial ever made with every episode finished ready
for exhibition before the first was released.
Read these titles — and remember each story is complete in itself:
1. The Car and His Majesty 7.
2. The Masked Ball 8.
3. The Hidden Prince 9.
4. The Jacobean House 1 0.
5. The Nuremberg Watch 1 1 .
6. The Mysterious Motor Car 12.
The Red -Whiskered Man
The Glove and the Ring
The Gold Cigarette Case
The Lost Girl
The Missing Chapter
The Car and the Girl
Book "The Scarlet Runner" now! One episode released each
week, beginning September 18th. Write today to your nearest
V. L. S. E. Exchange.
BILLIE
BILLING!
T
Gre&t Jerie-r o f Hi dk
Jpwd Motor
Myrterie/*
CM. And AJM.WILUAM/0
BETTY
HOWE
Y
World kmou/ Author/ Write Vivid, Vigorous
Vital /torie/ for Greater Vitadr&ph feature/
O. HENRY
RICHARD HARDING
DAVIS
IRVIN COBB
GEORGE RANDOLPH
CHESTER
ROBERT W. CHAMBERS
CYRUS TOWNSEND
BRADY
Never before has so remarkable a group of cele-
brated story-writers been called to the service of motion
pictures as now appear on the literary roster of the
Greater Vitagraph, the recent addition of O. Henry being
the latest achievement.
Their work is the most powerful that can be found
in modern literature. And all the Greater Vitagraph
pictures are faithful pictorial dramatizations of the stories
written by such famous pens.
Star, story, author — each the greatest. That is the
big idea which makes the Greater Vitagraph productions
overshadow all else in motion pictures.
JAMES OLIVER
CURWOOD
MORGAN ROBERTSON
C. N. WILLIAMSON
A. M. WILLIAMSON
HAMLIN GARLAND
F. HOPKINSON SMITH
September 9, 1916
MOTION PICTURE NEWS
1471
^^rAehnett
RICHARD BENNETT
SERIES
The Sable Blessing
MARGARITA
FISCHER SERIES
The Pearl of Paradise
FLORENCE TURNER
Distributed throughout the United States and Canada,
exclusively by MUTUAL FILM CORPORATION.
JOHN R. FREULER,
President.
mXxxxWILUAM RUJ5ELI
MARGARITA FIKHER^
FOR BIG BOX-OFFICE
BUSINESS- ’ Arrange yovb^
PROGRAM A MONTH IN ADVANCE - ANNOUNCE
YOUR STARS' IN THEIR COMPLETE SERIES OP
SPECIAL PRODUCTIONS - AND PROFIT BY
CUMULATIVE ADVERTISING
MARY MIlEf MIMTER
CHARLIE CHAPLIN
SERIES
The Count
One A. M.
The Floorwalker
The Fireman
The Vagabond
HELEN HOLMES
SERIES
Whispering Smith
Medicine Bend
Judith of the Cumberlands
The Diamond Runners
WILLIAM RUSSELL
SERIES
Soul Mates
The Highest Bid
The Strength of Donald
McKenzie
The Man Who Would Not
Die
The Torch Bearer
The Love Hermit
FLORENCE TURNER
SERIES
Far from the Madding
Crowd
Doorsteps
A Welsh Singer
Grim Justice
East Is East
The First Settler’s Story
MARY MILES MIN-
TER SERIES
Youth’s Endearing Charm
Dulcie’s Adventure
F aith
Dream or Two Ago
Lizette
Innocence
KOLB & DILL
SERIES
A Million for Mary
The Bluff
The Three Pals
A Peck O’ Pickles
Buttin’ In Der Vest
Decent Deuces
CHARLIE
HELEN HOLME?
Our advertisers tell us when we give YOU the best magazine.
1472
MOTION PICTURE NEWS
Vol. 14. No. 10
BEAUTIFUL
THE WORLPS MOST
CHAMIIMG AHD
HOST YOUTHFUL
STAR^
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
September 9, 1916
MOTION PICTURE NEWS
1473
TP —
flAKl MILES (IlItTEd
tfe
fondearin£
(^arm/
A ACT* Released ^
SEPt4v
CJirst of the Great Tflary TtlilesHliatcr
Series of Six ttlagnificent IProductioaj
Elaborately Staged as Lborlhu Jeatures
for the &mloitatioa of "Jhis Jamous drtist
Comma “DULCIEJ ADVENTURE
M uV iri ' FAITH ”
flffil V “A DREAM or two ago
"U2ETTE"
P)i# “INNOCENCE"
ARRANGE FOR THE ENTIRE SET NOW —
Distributed throughout thel/nited States and Canada
exclusively by /WTVAL FIL/1 CORPORATION
M
PRODUCED BY
AMERICAN FILM COMPANY, INC.
SAMVEL S. HUTCHINSON. PRES.
A magazine’s success is measured by its advertising. Look at the “News I”
1474
MOTION PICTURE NEWS
Vol. 14. No. 10
a
CHAPLIN t
ONE A. M.
Xhe vagaboni
THE FIREMAN
THE FLOORWALKER
iff
roughout the United States and Canada Exclusively
tzIu*
MUTUAL FILM CORPORATION
JOHN R. FREULER, Pc.sid.ni
Be sure to mention " MOTION PICTURE NEWS ” when writing to advertisers.
September 9, 1916
MOTION PICTURE NEWS
1475
MUTUAL PICTURES
Youthful infatuation; a tragedy, the result of sudden, jealous anger; lost identity,
followed by remorse and regret; tender, true love — then atonement. These are the
human passions and events portrayed in this intensely interesting two-reel “Flying A”
photodrama featuring Vivian Rich and Alfred Vosburgh. A powerful attraction,
with majestic marine photography.
Directed by Edward Sloman Released Sept. 4
\
i
“Matchin’ Jim”
A happy-go-lucky cowboy decides every question in his mind by matching coins. He
matches a ranchman for a job; matches a girl for a kiss; and then matches her father for her.
As “Matchin’ Jim,” Frank Borzage is ideally cast, and ably supported by Anna Little as the girl,
in this delightfully entertaining two-reel “Mustang” comedy-drama.
Directed by Frank Borzage Released Sept. S
The Boomerang Gold Brick
Orral Humphrey, in the character role of a “rube,” gets the goods on a bunco artist, pro-
viding a riot of fun in this one-reel “Beauty” comedy.
Directed by Orral Humphrey Released Sept. 6
Book These Today! ! Go right after Big Business as the Autumn
season approaches. By exhibiting the sure-fire successes released
under these brands, you will make the crowds your regular patrons.
All “Flying A,” “ Beauty ” and “Mustang” productions are distributed through-
out the United States and Canada exclusively by the Mutual Film Corporation
AMERICAN FILM COMPANY, Inc.
SAMUEL S. HUTCHINSON. President CHICAGO. ILL.
Our advertisers tell us when we give YOU the best magazine.
1476
MOTION PICTURE NEWS
Vol. 14. No. 10
MUTUAL SERIES,
Millions of American
Movie Fans havebeeflj
reading about
THESE ARE PROVED SUCCESS PICTURES
By booking this three-reel series of fihn-stories about the world’s
greatest criminal, you can crowd your theater once a week for five
weeks on the interest these newspaper stories have already aroused
throughout the whole United States.
These thrilling Gaumont pictures are admittedly the best detective stories
ever screened when it comes to magnetizing money into the box office. When
you book them you book proved successes, for they have already played to
millions of dollars all over the world.
Here are some of the newspapers that have been building up patronage
for motion picture theaters by publishing this summer the “Fantomas” stories:
New York World
Cleveland Plain-Dealer
St Louis Post-Dispatch
Columbus State Journal
Little Rock Gazette
Seattle Post-Intelligencer
Pittsburgh Press
Tacoma Ledger
New Orleans States
Los Angeles Tribune
No. 1 — “The Phantom Crook” — Released September 7.
Gaumont Co.
iCmjogt
FLUSHING, N. Y.
JACKSONVILLE, FLA.
Be sure to mention “ MOTION PICTURE NEWS” when Writing to advertisers.
September 9, 1916
MOTION PICTURE NEWS
1477
■aiiiiiiiiiiii*
EDGAR
Sure-Fire
LEWIS
Productions
Box office record-breaking photo productions of the past two years
THE LITTLEST REBEL
Has an appeal parallel to that which made “Cabiria”
unique.
( The Hattons, Chicago Herald, July 30, 1914.)
CAPTAIN SWIFT
Most successful film ever shown at William Fox theatres.
(New York Clipper, Dec. 19, 1914.)
A GILDED FOOL
Another triumph of the motion picture camera.
(Republic, St. Louis, Mo., March 29, 1915.)
NORTHERN LIGHTS
Full of human interest.
(Motion Picture News, Aug. 29. 1914.)
THE BONDMAN
So real half the spectators are in tears — a great work of
art.
(Motion Picture Mail, March 25. 1916.)
SOULS IN BONDAGE
Gripping and powerful photodrama.
(American, Baltimore, Md., March 21, 1916.)
THOSE WHO TOIL
Directed by Edgar Lewis, one of the most careful and
competent of producers, a fact which enables us to say that
it is a thoroughly worthy offering.
(Motion Picture News, July 1, 1916.)
In Preparation : A ten reel special release production of Rex
Beach's famous novel THE BARRIER with an all-star cast.
Screen Club,
New York City
THE NIGGER
Has a grip and dramatic punch that has been excelled in
no production the theatre has shown.
(Review, Spokane, Wash., May 13, 1915-)
SAMSON
One of the big photoplay dramatic hits of the year.
(New York Mail, Jan. 9, 1915-)
THE PLUNDERER
The director deserves full credit for having turned out a
masterpiece in films.
(Variety, New York City, May 28, 1915.)
THE THIEF
Edgar Lewis has given us a photodrama that reflects the
greatest credit upon him.
(Motion Picture Magazine, Feb., 1915.)
THE GREAT DIVIDE
The direction of Edgar Lewis is abeyond all praise.
(Motion Picture World, Dec. 18, 1915.)
THE FLAMES OF JOHANNIS
Mr. Lewis has made “The Flames of Johannis” impressive.
(Mctography, April 22, 1916.)
THE LIGHT AT DUSK
A marvelous theme perfectly presented.
(New York Mail, July 29, 1916.)
iiiiiiiiiiiiiiiiiim
If you like the “ News,” write our advertisers; if not, tell us.
The concentrated efforts of our entire organization
are designed to make each succeeding production
BIGGER - BETTER ■ GREATER
IVAN FEATURES ARE PACE-MAKERS!
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
—
tor you at the nearest Jrathe .exchange — then you J
understand why we ve doubled prices.
15 Episodes. — Released October 1st.
Featuring GRACE DAR1MOND,
RALPH KELLARD and LEON BARY
Directed by Louis J. Gasmer and Donald Mackenzie
COMPLETE PUBLICITY BOOKLETS.
MEL PHM-HM
Pm/liirorl
INTEREST IS AROUSED
FROM THE BEGINNING-
BUT BECOMES INTENSE
IN EACH SUCCEEDING-
EPI$ODE”__ . JDtcim at/cAfirror
The production is consistent-
ly Good ” /^Tofiori T>icfui'<?N&ws
Has all the earmarks of a
successful serial ”
PATEIES MASTER PLOT IN l4 CUAPTER5
15 PRAISED BY EVERYONE YOUP
AUDIENCES WILL LIKE IT • IT WILL
BRING YOU BIG BUSINESS
PRODUCED ^ BALBOA
4CklEWlN[j'EFCP0UNliR0TT0MLCY
September 9, 1916
MOTION PICTURE NEWS
1481
mmm.
v- :v
Telephone Oxrorio 2317
®fjeatre
'
■ : J"-/:
ss«sMS*£»wa
iSaaton. 4HatfflttitfettS
August 9, 191 S
Mr. Edward Thanhouser,
President of the Thanhouser Film Corp
New Rochelle, N. Y.
My dear Mr. Thanhouser
The production of The Shine Girl, I
received last night. I immediately screened
it before an audience of 100 prominent Bostonians
this morning at the Theatre. Had special music
to go with it, and it met with an unanimous ap-
proval. Personally it is one of the best pro-
ductions I have seen in a long while. The act-
ing throughout was very well done, detail work
perfect, photography wonderful. The star Miss
Glady's Hulette played the part of the Shine Girl
to perfection. One thing that I must mention
about her is that she is very attractive and knows
how to dress well, which makes her very pleasing
to the eye. The picture is one of the cleanest
productions I ever saw put together, as there is
nothing there to offend anybody. It makes a
pleasant entert ailment for all those who wish to
go to a good, clean show, and if you continue
making such pictures, you will always find a
big market for them, for they are Just what the
people want, and just what the exhibitors also
mm®
flifSIS
WS&m
TDS/RL
Produced by>
TKarsKowser
Many a packed house is directly traceable to an advertisement in the “ News.’
1482
MOTION PICTURE NEWS
Vol. 14. No. 10
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
September 9, 1916
MOTION PICTURE NEWS
1483
WIIIIAM T»X
PHP1PPLAV WHIC\H WPMAN SHQULD £$5.
ii
m
|
|
CheUnwelcome
. Mother' .
WITH
mmw
AND AN AU STAR CAST OP POX PWBB$
WHITTS!^ BY MARYMUBIUO
DIRBOTBD BY JAMBS VJNCBNT
1
F°\ fHM COBPOBAtFK
You are wasting your opportunities if YOU ignore advertising.
1484
MOTION PICTURE NEWS
Vol. 14. No
Certain coming
on the World P
could be wild
enormous
BUT
The World Policy reads
Our contract exhibitors
are our business partners
and are to have the benifit
V release — The
llm Corporation
World
Be sure to mention “MOTION PICTURE NEWS M when writing to advertisers.
September 9, 1916
MOTION PICTURE NEWS
1485
WILLIAM A.DRADV
in asfd cidtitn with
WORLD PICTURES
FRANCES KELSON
E.K.LINCOLN
in
ThcAlmi$htyDollar
Directed by ROBERT THOnNDy
Produced by PARAGON FILMS Inc.
Our advertisers tell us when we give YOU the best magazine.
TRIANGLE PLAY/
1PH
mwMMmw
WmWmm
m * , 1 | i 1
» i
)
-■ * '-J
mi
ttttvA5
Two million people will see Triangle Pic-
ture Plays to-day and again to-morrow and
the day after that. These two million are
discriminating American folks who know
what they want and when they want it.
They have been patronizing Triangle
Plays in ever increasing numbers because
they found them to be of the highest type.
Triangle Plays have come to mean what
the word “Sterling” means to silverware —
the very highest in dramatic quality and per-
sonal talent.
Are you sure you are getting your share of
the motion picture patronage in your city ?
A \ vW \
wWx-
: ' in
V;U':\\
wmrnk
asms
1486
MOTION PICTURE NEWS
Be sure to mention “MOTION PICTURE NEWS” when writing to advertisers.
September 9, *1916
MOTION PICTURE NEWS
nfi
TRIANGLE PLAY/
mm
ifik
Have you booked many pictures that hold the undi-
vided attention of your patrons for a solid hour and a
quarter — that thrill and entertain and receive the appro'
bation of all ?
"The Thoroughbred” one of the latest Triangle Pic^
tures does this and more. Frank Keenan as the star will
entertain your audience as they have never been enter'
tained before. His troubles will be their troubles and
his joy in the end will be their jov.
u
h i nit
&
i
id
l>allllllllllllll||||||||||||||||f||||||||||||||||||lllllllllllllllllllllllllIIIIIHI|
i.illlllllKIIIIIIIIIIIIIIIIIIIKIIIIIIlllllllllllllllllllllllllllllllllllllllllllllil
1
Many a packed house is directly traceable to an advertisement in the “ News.
|l||llllllllllllllllllllllllllllllllllllllllll>l
_ .0(5
MOTION PICTURE NEWS
Yol. 14. Xo. 10
m
W
4
c>\
4
c
O instantaneous and so
overwhelming is the world-
wide response to the An-
nouncement that we would dis-
tribute the picture productions
featuring
Mary Pickford
The Famed and Favored Star of
Motion Pictures Supreme
tox *hat we are busy night and
Tay answering* wirds and
^ ^ ' letters.
The interesting point about
this statement to you is that
Mary Pickford Pictures are
open for Booking to every Ex-
hibitor in the Country.
Is your telegram or letter
among these, or is your com-
petitor’s?
At any rate don’t get impa-
tient. We are answering
them all.
>
Artcraft Pictures Corporation
729 Seventh Avenue
New York
rr
Be sure to mention MOTION P1CTL RE NEWS” when writing to advertisers.
Would 3) ou like to see all 16 Episodes of
“The t ellow Menace”
and then decide to book it, or leave it for your
competitor. We know what you’ll
do if you see it.
Ask us to show you. You are entitled to see what
you book. All of it. Not just a part.
UNITY FILM SERVICE
TWELFTH FLOOR
729 SEVENTH AVENUE, NEW YORK
The Exhibitor does not ha9e to take
“The Yellow Menace” on faith
See it for ^ourself — Don’t take our Word for it.
Ask any of these Exchanges to show you
“The Yellow Menace.” If you can’t come
to them, they’ll bring it to you.
Distributed through the following Exchanges:
STANDARD FILM SERVICE COMPANY,
7th ttoor, Columbia Bldg., Cleveland, Ohio.
OHIO, KENTUCKY, MICHIGAN
LOCHREN FILM CORPORATION,
16 North 4th Street. Minneapolis, Minn.
William A. Lochren, President
MINNESOTA, NORTH AND SOUTH DAKOTA, IOWA
AND NORTHERN WISCONSIN
ELECTRIC THEATRE SUPPLY COMPANY,
13th & Vine Streets, Philadelphia, Pa.
Harry Schwalbe, Mgr.
DELAWARE, MARYLAND, VIRGINIA, DISTRICT OF
COLUMBIA, SOUTHERN NEW JERSEY,
EASTERN PENNSYLVANIA
QUALITY FILM COMPANY, INC.,
404 Ferry Street, Pittsburgh, Pa.
Harry Lunde. Mgr.
WESTERN PENNSYLVANIA, WEST VIRGINIA
EASTERN FEATURE FILM COMPANY,
57 Church Street, Boston, Mas?.
Herman Rifkin. Pres.
MAINE, VERMONT, NEW HAMPSHIRE. MASSA-
CHUSETTS, CONNECTICUT, RHODE ISLAND
FAMOUS PLAYERS FILM SERVICE, LTD.,
12 Queen Street, East, Toronto, Canada.
.Tay J. Allen, Mgr.
EXCLUSIVE RIGHTS FOR THE DOMINION OF
CANADA
BALABAN-HERSHBERG FILM ATTRACTIONS,
Mailers Building, Chicago, 111.
William Hershberg, Mgr.
ILLINOIS, INDIANA, SOUTHERN WISCONSIN
LEVY, CHATKIN & FELD STEIN,
17 N. Wabash Avenue
Chicago, 111.
MISSOURI, KANSAS, NEBRASKA, NEW MEXICO,
COLORADO, WYOMING, MONTANA, IDAHO,
UTAH, ARIZONA, NEVADA, CALIFORNIA,
OREGON, WASHINGTON
UNITY FILM SERVICE,
729 Seventh Avenue.
New York City, N. Y.
UNITY FILM SERVICE,
67 Walton Street, Atlanta. (4a.
NORTH CAROLINA, SOUTH CAROLINA, GEORGIA,
FLORIDA, ALABAMA, MISSISSIPPI, TENNESSEE
WQWQO^feMWWWW rs WWWW
UNITY SALES ‘
mDPOD ATI ON i
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PRODUCED BY
SERIAL FILM CORP
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Nat C. Goodwin...
m
“d\e Marriage Bond”
A MAGNETIC DRAMA IN FIVE PARTS, WILL
BRING BIG BUSINESS
Produced by MIRROR FILMS, Inc. Direction LAWRENCE MARSTON
You take no ckance on
“The Lottery Man”
With THURLOW BERGEN
A Sure-Fire Prize for Every Box-Off ce. Drama, Love, Fun, all
Combined in this Biggest Stage Success of a Decade
Produced by F. RAT COMSTOCK PHOTOPLAY COMPANY, Inc.
How would })ou like to be
“Torpedoed by Cupid ’
IN ONE REEL
, would you prefer “A Scrambled Honeymoon”
IN TWO REELS
Watch for Tweedledum
THE ORIGINATOR OF MOVING PICTURE COMEDIES
Produced by THE EAGLE FILM MFG. & PRODUCING CO.
Distributed by UNITY SALES CORPORATION
729 SEVENTH AVENUE, NEW YORK
1493
September 9, 1916
MOTION PICTURE NEWS
:
The exhibitor has the
most wonderful oppor-
tunity with
Beatrice Fairfax
a feature series combin-
ing Pep, Popularity and
T remendous Newspaper
Publicity
Harry Fox
Puts in the pep and
comedy
Grace Darling
Produced for the International Film Service, Inc.
Adds the sympathetic
“Big Sister” touch
By Wharton, Inc., from scenario by Basil Dickey
Our advertisers tell us when we give YOU the best magazine.
1494
MOTION PICTURE NEWS
Vol. 14. No. 10
INTERNATIONAL FILM SERVICE, Inc.
PRESENTS
C. AUBREY SMITH
AND
ELEANOR WOODRUFF
Jaffery
Not a Sex Problem — but
the Story of the Strong
love of a Strong man —
Wonderfully Presented in
a Dramatization of the
Popular novel of the same
name by
WILLIAM J. LOCKE
Produced by the
FROHMAN
AMUSEMENT
CORPORATION.
WM. L. SHERRILL,
President
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
September 9, 1916
MOTION PICTURE NEWS
1495
H'
mi
Following the policy established by the Inter-
national Film Service in advertising their serials,
Jaffery
will be published as a serial story in the leading papers
in the United States and advertising will be carried in
a long list of papers among which are the following:
Boston American
Boston Sunday American
New York American
New York Evening Journal
Atlanta Georgian
Hearst’s Sunday American
Chicago American
Chicago Examiner
Los Angeles Examiner
Los Angeles Herald
San Francisco Examiner
San Francisco Call
Philadelphia North American
Baltimore American
Pittsburgh Post
Indianapolis Star
St. Louis Globe Democrat
New Orleans Item
Richmond Times Dispatch
Louisville Herald
Syracuse Herald
'St'
This is the first time the Exhibitor has had tremendous
publicity linked up to a wonderful production.—
WATCH THE EFFECT.
INTERNATIONAL FILM SERVICE, Inc.
729 SEVENTH AVENUE,
NEW YORK
BRANCHES:
NEW YORK— 7tK Ave. at 49th St.
CHICAGO— 207 So. Wabash Ave.,
BOSTON — 69 Carver St.
ATLANTA— 146 Marietta St.
SAN FRANCISCO— 280 Golden Gate Ave.
PHILADELPHIA— 1335 Vine St.
WASHINGTON— 712 11th St., N. W.
PITTSBURGH— 938 Penn Ave.
LOS ANGELES— 912 So. Olive St. ST. LOUIS— 3313 Olive St.
Our advertisers tell us when we give YOU the best magazine.
1496
MOTION PICTURE NEWS
Vol. 14. No. 10
And Now Enters!
HAPPY
HOOUGAN
Happy still has his can* He is the same
Happy that people have laughed at for years*
And he is now in the International split reel along
with Krazy Cat, Ignatz Mouse, Jerry and all
the other laugh producing characters* DON'T
MISS HIS FIRST APPEARANCE.
Remember:
THE HEARST INTERNATIONAL NEWS PICTORIAL *s stiJ, beating
all competitors in showing News that IS News WHEN it is News.
Be sure to mention “ MOTION PICTURE NEWS ” when writing; to advertisers.
Produced under the auspices of
McClure Publications; backed by
McCLURE PUBLICITY
1497
a
McCLURE PICTURES
McClure Building
NEW' YORK CITY
Many a packed house is directly traceable to an advertisement in the “ News.’
1498
MOTION PICTURE NEWS
Vol. 14. No. 10
LEWIS J. SELZNICK
NEW YORK
August 24, 1916
I CONGRATULATE YOU, MARY!
You're a pretty shrewd as well as pretty little girl.
Nature not only graced you with a lovely countenance,
but liberally upholstered your brains as well.
You were quick to read the handwriting on the wall. You
saw the end of the old system the moment I introduced a fairer,
squarer relationship between star, producer and exhibitor — the
only basis for mutual profit and satisfaction.
Your endorsement of my theory is the greatest mark of
fencouragement I have thus far received.
What stronger evidence could there be that the CLARA
KIMBALL YOUNG FILM CORPORATION is organized on the most
progressive basis, than your adoption in the MARY PICKFORD FILM
CORPORATION of the very idea and ideal that I originated.
You have strengthened my hand and I in turn offer it to
you in sincere appreciation.
Will you please express to my friend, Mr. Adolph Zukor,
my deep sense of obligation. It is indeed delightful to encounter
among one's co-workers a man so broad-guaged, that neither false
pride nor short-sightedness can deter him from the adoption of an
excellent plan, even though it is conceived by another.
Faithfully,
MISS MARY PICKFORD,
270 Riverside Drive,
New York City.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
UNDER THE
DIRECTION OF
Mm|
MAKE/ THE HEROINE OF
MARION CRAIG WENTWORTH’/
POWERFUL PLAY .•
THE MO/T PATHETIC AND
HEART-/TIRRING FIGURE
EVER SCREENED
/OLE DI/TRIBUTOR
LEWI/ J. /ELZNICK
/EVENTH AVENUE AT FORTY-NINTH
/TREET..NEW YORK CITY
1500
MOTION PICTURE NEWS
Vol. 14. No. 10
THE HUMAN ORCHID
(“A Custom Made Feature”)
\t/ -
Fidrda feature Rims
S tudio : Neu/ybrk Office :
Miami, Florida 2 IS West 42nd Street
A picture that really
needs no sub-titles.
A story that strikes
close to the hearts
and homes of all red
blooded people.
A feature that de-
picts the perils that
beset all beautiful
young girls in a way
that interests without
offending.
A screen examination
will prove its com-
mercial worth — com-
municate with our
New York office.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
'Or COLUMBIA
'PICTURES corptt
presents
‘The Incomparable
Ihe LIGHT of
HAPPINESS
?L METRO ivonderplay
in. Five Superb Acfs
^Written and Dnecied by^
JL JoKn. H. Collins
stowing only ike unique,
ike different, ike strange,
the wonder ful,in science,
ari and nature.
It completes METRO S
10 0°/o PROGRAM
a Great Feature
a Supreme Comedy
a Superb Travelogue
a It the world ijtlj
M E X ft O
TRAVELOGUES
METRO
"SUMS
kkg&Sl
'A %
l\v
wk
mMT-wf j
M K
September 9, 1916
MOTION PICTURE NEWS
1503
METRO =YORKE
PRESENTS
MAY ALLISON
DIRECTION OF HENRY OTTO
•Our advertre«rs--teH us when we-give -YOU •the-best- magazine.'
1504
MOTION PICTURE NEWS
Vol. 14. No. 10
METRO=YORKE
PRESENTS
DIRECTION OF HENRY OTTO
* *t
i
Be sure to mention “ MOTION PICTURE NEWS ” when writing to adTertisers.
September 9, 1916
MOTION PICTURE NEWS
1505
SOONER or LATER
vou will use
WHY NOT NOW?
GRIPPING DRAMAS
SPECTACULAR WESTERNS
HUMOROUS COMEDIES
You can use all or part of the 21 reels per week to
BACK UP YOUR FEATURES
or as the
MAINSTAY OF YOUR PROGRAM
FAMOUS FILM STARS OF THE WORLD
Unicorn Film Service Corporation
126-130 West 40th Street NEW YORK CITY
28 Branches throughout the U. S.
A magazine’s success is measured by its advertising. Look at the “ News 1 ”
ALMA
HANLON
IRVING
CUMMINGS
FEATURED
WM. A. BRADY’S
PRODUCTION
THE
Be sure to mention “MOTION PICTURE NEWS” when writing to advertisers.
1 1506
2&T. -
I '
SOLE
PERSONAL DIRECTION
WILLIAM A. SHEER, Inc.
130 West 46th Street
New York
PLEASE NOTE:— WILLIAM A. SHEER, Inc., is NOT an AGENCY
We are MANAGERS for Players and Playwrights only
September 9, 1916
1507
,r..
MOTION PICTURE NEWS
ioo%
WHAT DOES IT MEAN?
IT IS
16 EPISODES
The newest, the greatest serial — is the answer.
BREAKING ALL RECORDS!
^ Read this telegram
WESTEFENUNION
DAY
GCORGC W. E. ATKINS, vice-president
NEWCOMB CARLTON. PRESIDENT
BELVIDERE BROOKS. VICE-PRESIDENT
RECEIVER'S No.
SEND the following Day Letter, subject to the terms
on back he^Jjj^ace to
1916 Aug. 23 PM 5 50
r
* LOS ANGELES, CALIF 23
levy CFATKII! AND FELDSTEIN
UHITHD FILM SERVICE 1? NORTH VABASH
CHICAGO. ILL.
I03AY CL08a> A COifT“«
COITAHY ^THEREBY I «B * « B* raACE ^
house on » clrouw. a SAS TOT ^ ^ , GAVB ^
-ICVJSX A GAHK?U1 * the sc;™* « x DECIDED TO CSE
n‘ mt SOT m SAYDi<: that this -serial will prove
wimrsR frol: box office standpoint.
ALEXAJOJEK part ages.
I
4
#
B
MR. EXHIBITOR, ioo% means to you capacity houses, delighted audiences, patrons pleased who will come
again. A picture that has the compelling interest to attract them irresistibly to your theatre. A picture you
can get the top price for. That’s “THE YELLOW MENACE.” An honest ioo% return for your booking r
WRITE OR WIRE NEAREST UNITED FILM OFFICE:
KANSAS CITY SAN FRANCISCO SALT LAKE CITY
409 Gloyd Bldg. 217 Taylor St. 135J4 E. 2nd St., S.
SEATTLE
600 Union St.
DENVER
1725 Welton St.
OMAHA
300 Bromley Bldg.
AND
LOS ANGELES
521 West 8th St.
CONTROLLED BY
L. C. F. FILM EXCHANGE
3311 Olive St., St. Louis
LEVY, CHATKIN & FELDSTEIN
Executive Office, CHICAGO
Better to read fifty advertisements than to miss the one YOU need.
1S08
Vol. 14.
MOTION PICTURE NEWS
AFTER A THOROUGH INVEST!
GATION, I AM GOING TO DISTRI
BUTE MY COMEDIES THROUGI
THE OPEN MARKET.
THESE PICTURES WILL BE PRO
DUCED UNDER MY PERSONAIi|
DIRECTION IN MY OWN STUDICl
ONE OF THE BEST EQUIPPEC
PLANTS ON THE COAST.
THEY WILL BE RELEASED WEEKLY
THROUGHTHE BEST INDEPENP
ENT EXCHANGES IN THE UNITEC
STATES AND CANADA BEGIN.
NING SEPTEMBER 18th.
EVERY EXCHANGE MAN WHO HAS SEEI*
THESE SUBJECTS IS ENTHUSIASTIc|
AND HAS CLOSED FOR THEM IN HIS
TERRITORY.
I PERSONALLY GUARANTEE THAT
THESE PRODUCTIONS WILL BE UP TC
MY WELL KNOWN STANDARD IN EVERT
PARTICULAR.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
j itember 9, 1916
MOTION PICTURE NEWS
BOOK THESE WINNERS
FIRST RELEASE
SEPTEMBER 18TH
ASEM INARY SCANDAL, FEATUR I NG M ISS BILLYRHODES
—STELLA ADAMS— EDDIE BARRY— HARRY HAM.
SEPTEMBER 25TH
HIS BABY, 1 REEL FEATURING BETTY COMPSON-NEAL
BURNS— ETHEL LYNNEand HARRY RATHENBERRY.
OCTOBER 2ND
BY THE SAD SEA WAVES, 1 REEL FEATURING BILLIE
RHODES — EDDIE BARRY — STELLA ADAMS AND
HARRY HAM.
THE BEST EXCHANGE MAN IN YOUR TERRITORY WILL HANDLE
THESE. IF YOU CAN’T REACH HIM— WRITE OR WIRE
CHRISTIE
ILM COMPANY
BETTI E COMPSON
The Prettiest Girl in Pictures
REMEMBER MR. CHRISTIE HAS KEPT
PRACTICALLY INTACT THE WONDER-
FUL ORGANIZATION WITH WHICH FOR
THE PAST FIVE YEARS HE HAS PRO-
DUCED NESTOR COMEDIES.
HIS ABILITY TO MAKE CLEAN, BRIGHT
LAUGH PRODUCING PICTURES IS UN-
QUESTIONED.
LOS ANGELES, CALIFORNIA
V YORK OFFICE—
LONGACRE BUILDING
F. J. HAWKINS, Representative
HEAD OFFICE AND STUDIOS—
SUNSET BLVD. AND GOWER ST.
LOS ANGELES, CALIF.
Our advertisers tell us when we give Y OU the best magazine.
1510
MOTION PICTURE NEWS
Vol. 14. No. 10
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
‘ When You See it
in ‘The News’
It’s News”
LOS ANGELES. CALIFORNIA
429 SO. FIGUEROA STREET
i MAS THE QUALITY CIRCULATION OF THE TRADE l'
; - ■ — -f-
NEW YORK CITY
SEVEN HUNDRED AND TWENTY - NINE SEVENTH AVENUE
“The Exhibitors’
Medium of
Communication ”
CHICAGO. ILLINOIS
110 SO. DEARBORN STREET
Volume XIV
SEPTEMBER 9, 1916
No. 10
What the Exhibitor Wants
to Know
TWO issues ago we published an editorial on reviewing
pictures for the exhibitor, and one response received
covers four letter pages closely typewritten.
It is from a prominent Southern theatre owner.
The letter is critical of trade paper review in general,
and constructively critical ; and we are applying some of
its good sound business sense to our own reviews, in 'our
constant efforts to increase their usefulness to the ex-
hibitor.
* * 4=
I MIGHT add in the same connection that the writer does
1 not question the honesty of our reviews. Like a good
business man, he assumes this. He simply asks that they
be always clearly informative.
As for reviews which are adversely, and even vindic-
tively, critical instead of being intelligently descriptive, he
alludes to several specific instances of the kind, and says
that the paper carrying the reviews is, in his estimation,
guilty of criminal libel.
* 4= *
‘T’ HESE particular reviews, which probably cater only
1 to the reviewers’ own tastes, were found to be utterly
misleading to the exhibitor and his audience.
However, we are now dwelling upon the contents of this
letter, not in relation to trade paper reviews, but rather
with respect to the good practical points it contains of gen-
eral interest.
4= * 4=
YY/HAT the exhibitor wants always to know, what he
’’ must know about each picture if he is to play it for
all it’s worth, is the class and kind of people it will par-
ticularly appeal to.
He doesn’t want simply “ good ” pictures. He doesn’t
expect that all kinds of people will call all kinds of pic-
tures good. People differ widely in their choice of pic-
tures and reading matter, as every good showman and
every good editor knows.
What the exhibitor does want is good pictures of vary-
ing kinds, and then he wants to know just what kinds
they are.
Knowing this, he will advertise them to the people to
whose taste and interest they will particularly appeal.
This is the essence of good showmanship.
* * 4=
THE writer cites an instance of where he took hold,
A some time ago, of a losing house. At the very outset
' he insisted upon booking a picture which the exchange
man, with equal insistence, said was a “ lemon.”
Undoubtedly it was a “ lemon ” ffom the exchange-
man’s own viewpoint of what makes a picture popular.
But the exhibitor believes that the picture would interest
a considerable number of certain people, and he advertised
to these people.
As a result the “ lemon ” packed the house, and since
then judicious advertising of the same sort has made the
theatre pay.
* * *
'"THIS is good showmanship. It simply consists of know-
A ing just what pictures you’ve got and then letting all
the people within the radius of your theatre’s neighbor-
hood know that you’ve got them.
We believe it is our function to contribute to the ex-
hibitors’ knowledge of what the pictures are — to the level
best of our reviewers’ ability. YVe also believe it will pay
the producer and exchange manager to follow the same
course — through their advertising and through their sales
force.
* * 4=
r"P HE percentage of possible patrons for picture theatres
A is very high to-day. Probably it is half our popula-
tion, but if it is' only fifteen per cent, there are plenty of
people in the neighborhood of every house to fill it regu-
larly.
These fifteen millions of people don’t all want the same
kind and length of pictures. They don’t any more than
they want the same kind of books, magazines and news-
papers.
They don’t all want five-reel pictures ; nor do they all
want one and two-reel pictures. They don’t all want big
star pictures, nor society dramas, nor mystery stories, nor
melodrama, nor Dickens’s stories, nor cartoons, nor trav-
elogues.
4= * 4=
T.T is futile for any producer to try to fill the demands of
. all the fifteen millions. It is equally futile for him to
assert, with strength of superlatives, that his pictures are
the best ever. This assertion, first of all, isn’t believed by
any one, and, secondly, it is too indefinite to mean anything
or attract anybody.
What the fifteen millions want to know and what the
exhibitors should know in order to tell them is : just what
kind of a picture it is.
* * *
l_J AVING this definite knowledge, the exhibitor — who
A has the sense and ability to advertise— can appeal
roundly to a full one hundred per cent of his possible
patrons, instead of the very much smaller number of
patrons who come pretty regularly and take pot luck.
( Continued on page 1512)
Copyright, 1910. by Motion Picture News, Inc.
1512
MOTION PICTURE NEWS
Vol. 14. No. 10
til <•
• •
1 HAS THE QUALITY CIRCULATION OF THE TRADEj
MOTION PICTURE NEWS EXHIBITORS’ TIMES
Published on Tuesday Every Week by
729 SEVENTH AVENUE, COR. 49TH STREET, NEW YORK.
WILLIAM A. JOHNSTON
HENRY F. SEWALL
E. KENDALL GILLETT
H. ASHTON WYCKOFF
WENTWORTH TUCKER
R. M. VANDIVERT
THEODORE S. MEAD
J. C. JESSEN
LESLEY MASON
WILLIAM RESSMAN ANDREWS
President and Editor
Vice-President
Secretary
Treasurer and Business Manager
Asst. Treasurer
Advertising Manager
Chicago Manager
Los Angeles Manager
Managing Editor
News Editor
The office of the company is the address of the officers.
Entered as Second-Class matter at the New York Post-Office.
Subscription $2 per year, postpaid, in the United States, Mexico, Hawaii,
Porto Rico and the Philippine Islands. Canada, $3; Foreign, $4 per year.
N. B. — No agent is authorized to take subscriptions for Motion Picture
NBws at less than these rates. Have the agent taking your subscription
show his credentials and coupon book.
VOL. XIV September 9, 1916 No. 10
What the Exhibitor Wants to Know
( Continued from page 1511)
VV7HAT better service can the producer render the ex-
’’ hibitor than to define to him in advance the exact
nature of each picture, the people to whom it will appeal,
and why and how ?
What better way is there to give each picture its fullest
possible circulation— than to let all the people who would
like to see it know fully about it through the exhibitor?
* * *
T F the producer and distributor do not see fit to perform
1 this service, and if it is to be left to the trade papers
alone, we will cheerfully and exclusively continue the
work.
The information must come from some source; that’s
certain. Correct advance information on his pictures is
the most important factor to-day in any exhibitor’s suc-
cess.
* * *
We should like to see less variance between the manu-
facturers’ announcements of pictures and our own re-
views of them; we should like to see the manufacturer
convinced that advertising exaggerations are wasteful,
futile and bad business in the long run.
We should like to see the same ability used in the exag-
geration of announcements employed in the analysis of
pictures, in indicating their appeal and in devising adver-
tising helps for the exhibitor.
William A. Johnston.
Censorship and the Police Commissioner of
Detroit
< < ENTLEMEN, the problem of censorship is right
V 1 up to you.”
With these words, Police Commissioner John
B. Gillespie of Detroit closed his address to the exhibitors
of that city on the evening of August 18.
I N straightforward language, Commissioner Gillespie told
the exhibitors assembled that he did not favor censor-
ship, nor did he believe there was any need for censorship.
Not because Detroit was a complacent city. Not be-
cause he had no complaints to deal with, no hysterical re-
formers to combat. The protest he received, he declared,
amounted to at least two hundred a week.
Nor was he opposed to censorship because he did not
believe in the existence of the bad picture. But the fact
that a bad film was shown, he said, did not necessarily
mean that strict regulation governing all motion pictures
was necessary.
* * *
/'"'ENSORING of motion pictures, declared the Commis-
^ sioner, is really the exhibitors’ problem, and they
should — he believed they could — handle the problem with-
out any outside assistance or interference.
“If you are big enough men, and I believe you are,
judging from the amount of money invested,” said he,
“ you ought to be able to take care of your business so that
there will be no occasion for outside assistance from the
police department to suppress bad pictures. We want your
co-operation because we are both interested in the cultiva-
tion and development of our citizens and our children.”
* * *
"YY7HAT a refreshing contrast Commissioner Gillespie
” presents to the men who shout themselves hoarse
over the vileness of the motion picture, and scream them-
selves purple in the face over the menace and contagion
of the screen!
Here is a man who sees the motion picture in all its
phases, who realizes fully the problems it brings, along
with its blessings, who can accord the screen praise where
it is merited and blame where it is deserved, and yet keep
himself free of the censorship fever that has made fools
and cowards of so many in the business and out of it.
* * *
FA ECIDEDLY censorship is the exhibitors’ business- — -
and no one else’s. It is to be hoped the Detroit
exhibitors will make it their business forthwith.
The exhibitors of Norfolk, Va., have already taken
steps in that direction. In concert, they have just formally
notified the officials of that city that no more objectionable
pictures will be permitted to enter their theatres.
* * *
\TOTHING can kill the censorship movement quicker
* ' throughout the country than such action as this by
exhibitors everywhere.
It should have been done long ago. Motion Picture
News has repeatedly advocated such a course. It if is fol-
lowed now it will still be in time to save the day.
Conditions In the South
IT RANK J. REMBUSCH, who has just made a tour of
* the Southern States and a serious study of conditions
there, reports the murmurings of official consorship.
His impressions are worthy of the producer’s serious
consideration.
For one thing, there is the negro element to consider.
The racial problem is a serious one and the South believes
it has a firm grip upon the situation.
The entire section will not look with favor upon pic-
tures introducing the white woman in a fashion to disturb
this grip.
* * *
A GAIN, the South is very jealous of its home life and
traditions. Particularly in the inland South the
church, preeminently the Methodist and Baptist creeds,
is a controlling influence.
The influence may be narrow and exacting in its
standards of what constitutes literature and art, but the
influence is there and will have to be reckoned with.
September 9, 1916
MOTION PICTURE NEWS
1513
Christie Comedies Will Be Placed On Open Market
“ While I Expected the Independent Exchanges to Be Ready to Receive the Output of Our Studios, I Never Looked
Forward to Such Enthusiasm as They Have Evidenced,” Says Producer of High Class Light Comedies
— Middle of September Is Time Set for First Release Under New Plan
AL. E. CHRISTIE, one of the best
directors of light comedy in the
business, has announced the placing
of his entire output on the open market.
During the past three months since Mr.
Christie severed his connections with Uni-
versal, he has been steadily producing one-
reel comedies with the result that at the
present time he has about ten subjects
ready to distribute to the independent ex-
changes when he is ready to start re-
leasing.
Mr. Christie has been connected with the
motion picture business almost since its in-
ception. He is thoroughly acquainted with
the business of producing refined comedy.
While with Universal he produced two
comedies a week for over three years un-
der the brand name of Nestor. These
subjects were always in great demand by
the Universal exchanges.
Mr. Christie with his brother Charles,
the business manager of the Christie Film
Company, left New York City, Saturday,
August 27, after completing arrangements
for the release of their pictures. It is
their intention to get back to the studio in
Hollywood as soon as possible to take up
the work of production. Mr. Christie said
to Motion Picture News before his de-
parture :
“ While I expected the independent ex-
changes to be ready to receive the output
of our studios, I never looked forward to
such enthusiasm as they evidenced. Prac-
tically the whole country has been sold so
far and with even the first two pictures we
release on the new basis, I expect to have
thirty-seven prints working.
Decide on Open Market
“ My brother and I only decided on the
open market after a thorough investiga-
tion of all available channels of release.
I violate no confidence when I say, that we
received attractive offers from some of
the largest program and feature concerns
in the country. But it is my belief that
through the open market is the shortest
and quickest way to reach the exhibitor.
Under the arrangements that I have made,
the exhibitor can secure Christie comedies
without tying himself up to a contract for
other pictures which he does not desire
particularly to run. That the exchanges
have been so eager to receive our pictures,
I take as almost certain proof that the
proposition will be a success.
“ I want particularly to impress upon the
showman that Christie comedies are no
new venture in the motion picture field.
They have proven their value in the past
and I mean to make them better in the
future. The casts that appear in our com-
edies are the same with only two excep-
tions as they were when ' the pictures ap-
peared as Nestors with Universal. At
present I have two companies, one under
my own direction and the other in charge
of Horace Davey. If things continue to
develop along present lines it will not be
long before I add still another aggrega-
tion of players.
“ Present arrangements made by my
brother and I with the independent ex-
changes call for one one-reel comedy each
week, and every two weeks a subject of
longer length, probably two reels. This
program may be changed shortly, but we
are waiting to see how the first releases
go. Some of the exchangemen already
familiar with my brand of comedy have
requested that we start right off with a
one and a two reeler each week, but
whether or not this course will be followed
we will learn very soon.
“ Our studio in Hollywood is next to the
best equipped comedy plant on the coast —
for our purposes it is the best. We have
plenty of space for settings, a large as-
sortment of properties and our own de-
veloping and printing plant. Even a one-
reel comedy should be laid in tasteful set-
tings and I intend to pay attention to this
end of the production as well as the
others.
“ The comedies we have to offer,” con-
tinued Mr. Christie, “ embrace every
variety except slapstick. Light comedy,
dependent upon humorous situations to
carry it over with opportunities that give
the players a real chance to act are more
and more coming into public favor. How-
ever, the children and a lot of grownups
still like the ‘ chase ’ picture, the burlesque
and the rapid-fire farce. So you see we
get the audiences going and coming as it
were.”
First Release in Middle of» September
The first release of the Christie Film
Company will fall on a Monday, probably
in the middle of September, while other
single reelers will follow on every Monday
thereafter. The feature comedies will be
released on alternate weeks.
The stars and support under the Christie
banner deserve mention. Billie Rhodes,
leading lady, is one of the most popular of
comediennes, bright, vivacious and skilled
in her work. Betty Compson, who plays
leads with the other company, is also gain-
ing popularity with each new release. She
is undoubtedly one of the prettiest girls
on the screen today and her presence adds
much to the value of any picture. Dave
Morris and Eddie Barry have a great ap-
preciation for eccentric parts, while Neal
Burns and Harry Ham handle straight
roles adequately, the former sometimes
appearing in character as well.
In support of these players there are
Harry Rattenberry, Stella Adams, Gus
Alexander, Ethel Lynne, Jane Waller,
Nolan Leary and others, most of them
people whose faces are familiar to picture
audiences throughout the country.
CLEVELAND COMPANY MAKES
“SNOW WHITE”
Special to Motion Picture News.
Cleveland, O., Aug. 26.
Under the direction of Charles Weston,
the Regent Photo Plays Company recently
made a four-reel picture of the beautiful
fairy tale “ Snow White ” in which about
three hundred children, none over sixteen
years of age, participated.
William Ganson Rose, who is at the head
of the Regent Photo Play Company, just
returned from New York, where he gave
an exhibition of “ Snow White ” to several
large motion picture concerns, all of whom
think that there is a large market open for
good pictures that will appeal to children.
The picture is now being reduced from
four reels to three so as to make the action
run a little faster. It has not yet been
decided whether the company will sell the
picture outright, or whether they will lease
it on state rights. Several inquiries for it
have already been made.
THREE NEW ACTRESSES ADDED TO
FINE ARTS COMPANY
Winifred Westover, Mildred Harris,
and Pauline Stark have been made mem-
bers of the Fine Arts stock company. The
first named made her debut in “ Poor
Papa.” Miss Harris is playing in “ The
Old Folks at Home,” and the last named
is appearing opposite Wilfred Lucas in
“ Rummy.”
1514
MOTION PICTURE NEWS
Vol. 14. No. 10
Barney Bernard in “Phantom Fortunes”; Lucille Lee Stewart in “His Wife’s Good Name”; E. H. Sothern and Peggy Hyland in “The Chattel”
Sothern in 44 The Chattel ” from 44 V ” Last Week in Month
Other September Releases from the Company Include “ His Wife’s Good Name ” on the
11th, “Through the Wall” on the 18th, and “Scarlet Runner”
a-Minute motor series in twelve episodes
adapted from the book written by C. N.
and A. M. Williamson. Mr. Williams plays
the lead in every episode, each a complete
story. As the genial Christopher Race,
owner of “ The Scarlet Runner,” a motor
which is famous for its speed, Mr.
Williams succeeds in getting mixed up into
one mysterious and thrilling adventure
after another.
Twelve beautiful and talented young
women appear in the various episodes of
“ The Scarlet Runner.” Among them are
Edith Storey, Lillian Tucker, Marguerite
Blake, Zena Keefe, Betty Howe, Gypsy
O’Brien, Adele Kelly, Billie Billings and
Jean Stuart. The first episode of “ The
Scarlet Runner,” entitled “ The Car and
His Majesty,” and directed by William P.
S. Earle will be released September 18.
Mr. Earle also directed “ The Jacobean
House,” the fourth episode and Wally Van
has directed the other ten two-part epi-
sodes.
E. K. LINCOLN WILL APPEAR IN
“JIMMY DALE” SERIES
“Jimmie Dale, Alias ‘The Grey Seal,’”
will be released to the public by the Mon-
mouth Film Corporation on October 16,
and will appear weekly thereafter for six-
teen weeks. E. K. Lincoln, Paul Panzer,
Edna Hunke and Doris Mitchell lead the
cast.
When George Barr McCutcheon’s famous
romance “ Graustark ” was dramatized for
the stage, E. K. Lincoln was the unani-
mous selection for the leading role. Rec-
ognizing his qualities the Vitagraph Com-
pany obtained his services and his appear-
ance in “ The Million Bid ” marked the
opening attraction at the Vitagraph the-
atre. A special engagement previous to
this with the World Film featured him
in such well-known photoplays as “ The
World Against Him ” and “ The Almighty
Dollar.”
The events which marked his career
with the E. K. Lincoln players are well
remembered. His studio is at Grantwood,
N. J.
FASOLD, PATHE NEWS, IS WITH
HUGHES ON HIS TOUR OF
THE COUNTRY
Karl W. Fasold, representing the Pathe
News, is on tour with Charles Evan
Hughes, Republican candidate for Presi-
dent, and his party who are touring the
country in the preliminary campaign. Mr.
Fasold was in Detroit on August 7, which
was one of the first stops of the party. He
made some excellent pictures of Mr.
Hughes which were later shown at a num-
ber of the Detroit theatres. In all cities
which Mr. Hughes visits Mr. Fasold is on
the job to make motion pictures, which
later become a part of the Pathe News
and which are also shown as a special
attraction by local exhibitors.
yiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiimiifuii'iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiie
f HE WOULDN'T BE W ITHOUT !
THE “NEWS”
| Motion Pictures News,
New York City.
Gentlemen. — We wish to thank you I
| for all kindnesses shown by your 1
| firm. They are greatly appreciated. 1
1 I would not be without a copy of the
1 “ News.”
Yours,
W. G. Baker.
Springfield, Ohio.
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ON Vitagraph’s fall program, such
names as E. H. Sothern, Barney
Bernard, Peggy Hyland, Anita Stewart,
Lillian Walker, William Duncan, Naomi
Childers and Marc MacDermott stand out
prominently in the all-star casts of the
Blue Ribbon Features now ready, for re-
lease through V-L-S-E.
Starting on September 4, Vitagraph pre-
sents the famous Hebrew comedian,
Barney Bernard, who will make his screen
bow in “ Phantom Fortunes,” an original
story from the pen of Samuel Tauber.
Barney Bernard’s name and fame are
known for his inimitable characterization
of Abe Potash, in “ Potash and Perl-
mutter.”
On September 11, Vitagraph will release
“ His Wife’s Good Name,” featuring
Lucille Lee Stewart. This is a drama in
which Miss Stewart has an exceptionally
good opportunity to prove that she is one
of the screen’s foremost emotional ac-
tresses.
On September 18, Vitagraph will release
“ Through the Wall,” a drama of a super
criminal written by Cleveland Moffett.
Nell Shipman, William Duncan and George
Holt are featured. The picture is a West-
ern Vitagraph that can be put in the same
category as “ God’s Country and the
Woman,” and other pictures directed by
Hollin S. Sturgeon.
On the last week in September the long-
awaited Vitagraph-Sothern release will
make its appearance. E. H. Sothern has
for his first appearance in motion pictures
a play called “ The Chattel,” written by
Paul West. Supporting Mr. Sothern in
“ The Chattel,” is the famous English
beauty, Peggy Hyland. Fred Thomson,
will direct Mr. Sothern in all of his Vita-
graph releases.
Lillian Walker will be seen this fall in
a screen version of “ The Blue Envelope
Mystery.” Wilfred North has directed this
mystery story, which was written by Sophie
Kerr.
What is said to be one of the finest pic-
tures which Anita Stewart has ever done is
" The Combat,” which will be a fall re-
lease. Ralph W. Ince is responsible for the
direction of Miss Stewart in this pic-
ture.
During the month of September Earle
Williams makes his bow at the wheel of
“ The Scarlet Runner,” Vitagraph’s Mile-
“ CIVILIZATION” ENDORSED BY THE
THEOSOPHICAL SOCIETY
“ Civilization,” the Ince cinema specta-
cle, has received the distinction of en-
dorsement at the hands of the theosoph-
ical body.
A. C. Warrington, national president of
the American Section of the Theosophical
Society, with offices at Krotona, Holly-
wood, Calif., has written to Mr. Ince to
state that theosophists regard “ Civiliza-
tion ” as a great theosophical play in all
respects, and it should make a strong ap-
peal to members of^that body.
niiuimiiiuiiimiHiiHHitiiiiiiiniiiiiiiimiimiMimiHitiiiminiiiiiiiitiiiiiiiiiimiiitmiiiiiiiiiiiiiimmiiMiiMMiir
“NEWS” REVIEWS INSPIRE
CONFIDENCE
Motion Pictures News,
New York City.
Gentlemen. — The “ News ” has al- I
| ways been “ Up and Up ” in its deal- 1
ings. Fair to all. I always swear by |
your reviews on pictures. Success 1
1 is yours.
Very truly yours.
Geo. H. Hines.
Auditorium Theatre,
South Bend, Ind.
September 9, 1916
MOTION PICTURE NEWS
1515
Metro Announces Autumn and Winter Plans
“Romeo and Juliet,” Starring Bushman and Beverly Bayne, Will Be Ready in First Week of October — Elaborate
Pubhcity Campaign Is to Be Conducted from Now Until the Picture Goes to the Exhibitors— Company
Declares a Dividend of Twelve Per Cent, on Its Stock
Center Panel, Francis X. Bushman and Beverly Bayne in Two Scenes from Metro’s “Romeo and Juliet”; on Left Emmy Wehlen, on Right Nance O’Neil
METRO’S fall and early winter plans,
which have just been announced in
the general offices of that corpora-
tion in the Longacre Building, include the
most extensive program and a greater
variety of activities than this company ever
before prepared. First in importance, per-
haps, is the definite announcement that the
production of “ Romeo and Juliet,” with
Francis X. Bushman and Beverly Bayne in
the title roles, will be ready for release the
first week in October.
Between now and the release date, Metro
will conduct an elaborate publicity and ad-
vertising campaign in the interest of
“ Romeo and Juliet.”
Metro which recently declared a dividend
of 12 per cent, on its stock, has appropri-
ated a fund of $500,000 to be used in tlje
production of the Bushman-Bayne serial.
It will consist of fourteen episodes in two
reels each.
W. Christy Cabanne, who heads the list
of Triangle directors, and who has been
D. W. Griffith’s chief lieutenant for seven
years, has been engaged by Metro to direct
the serial.
In the meantinme, Mr. Bushman and
Miss Bayne have begun work on another
five-part Metro play called “ A Diplomatic
Romance.” They are now in Washington,
D. C., with a company of players, where
all of the exterior scenes and many in-
teriors will be photographed. Charles
Horan, who has been directing Lionel
Barrymore in Metro productions, will
direct the Bushman-Bayne Company in “ A
Diplomatic Romance.” P. Thad. Vulkman
will assist in the direction. This feature
will be released on the Metro program
October 16.
Ethel Barrymore in “ Helena Ritchie ”
Ethel Barrymore, who is under a long
time contract to appear in Metro plays,
will next be seen in “ The Awakening of
Helena Ritchie.” This will be a five-part
picturization of the play of the same name
by Margaret Deland, and a strong sup-
porting cast of stage and screen artists is
being engaged, to appear with Miss Barry-
more.
The fall releases of features in which
Mme. Petrova is starred will include “ The
Secret of Eve,” “ Extravagance ” and “ The
Weaker Sex.” Two of these features are
almost completed and the third will be put
in readiness for release upon the return of
Mme. Petrova from Bar Harbor, Maine,
where she is spending a brief vacation.
Emmy Wehlen, who has just been seen
in “ The Pretenders,” a recent Metro-Rolfe
production, has signed a long time con-
tract, and hereafter will appear regularly
upon the Metro program. In addition to
her work in Metro pictures, Miss Wehlen
has been engaged as one of the stellar
lights in the big Dillingham and Ziegfeld
musical production, “ The Century Girl,”
at the Century theatre.
Viola Dana will be seen on the Metro
program September 4, in “ The Light of
Happiness.” This feature was written and
directed by John H. Collins. “ Mister 44,”
with Harold Lockwood and May Allison in
the stellar roles, will be released Septem-
ber 11. This is a picturization of the novel
of the same name by E. J. Bath, and was
scenarioized by Charles A. Taylor. Henry
Otto is directing the production.
“ The Wheel of Justice ” is the name of
the five-part feature in which Emily
Stevens is starred. She is supported by
Frank Mills and a big cast. “The Wheel
of Justice” deals with the subject of cir-
cumstantial evidence and will be released
September 18. George D. Baker is direc-
ting this feature.
Next Mabel Taliaferro Picture
Mabel Taliaferro, who is now working
exclusively in Metro screen productions,
will next be seen in “ The Light O’ Love.”
It is a story with the action laid along the
coast of Maine, where Miss Taliaferro and
her company are now at work. Edwin
Carewe is directing the production and it
will be released September 25.
William Nigh, the Metro director, who
not only writes and directs his own fea-
tures, but stars in many of them, will be
seen on the Metro program in “ Life’s
Shadows ” on October 2. Irene Howley,
who has been seen in other Metro plays,
is starred with Mr. Nigh in “Life’s
Shadows.” There is a supporting cast in-
cluding Robert Elliott, Roy Clair and
Kathleen Allairs. David Thompson as-
sisted in the direction of the feature.
Nance O’Neil, who is a new star on the
Metro program, will make her first ap-
pearance in “ The Iron Woman,” October
9. Miss O’Neil is supported by a cast of
stellar proportions, which includes Alfred
Hichman, Christine Mayo, Evelyn Brent,
Louise Hale, Einar Linden, and others.
Carl Harbaugh is directing this production,
which is an adaptation of the novel of the
same name by Margaret Deland.
“ A Diplomatic Romance,” with Mr.
Bushman and Miss Bayne, released Octo-
ber 16, will be followed by “ Gates of
Eden,” with Viola Dana in the starring
role. Mr. Collins is directing this feature
and it will be released October 23.
Lionel Barrymore will be seen in “ The
Brand of Cowardice ” on October 30. John
W. Noble, who directed the big “ Romeo
and Juliet” production, is directing the
Barrymore picture. This will be followed
on November 6 with “ Big Tremaine,” with
Harold Lockwood and May Allison starred.
“Big Tremaine” is a picturization of the
popular novel of the same name, and it
will be directed by Henry Otto.
Emily Stevens in “ Infelice ”
Emily Stevens will be seen again on the
Metro program, November 13, in “In-
felice.” Miss Stevens is to star on Broad-
way this season in “ The Unchastened
Woman,” which proved a tremendous suc-
cess in New York last season. She will not
have a new play until after New Years.
Mr. and Mrs. Sidney Drew, will be seen
every week in a new one-reel comedy. Ralph
Herz, the comedian, will also make a one-
reel comedy every week under the direc-.
tion of “ Billy ” Quirk. The weekly Metro
Travelogue, will continue as a feature on
the Metro program.
Metro has taken over another studio in
New York City. The old Victor studio, lo-
cated at Forty-third street and Tenth ave-
nue, has been engaged and after it is over-
hauled and rearranged it will be the home
of the Bushman Bayne players. The Herz
comedies will also be produced there on
the third floor of the studio.
1516
MOTION PICTURE NEWS
Vol. 14. No. 10
Serials and Series Take Strong Hold on Washington
‘‘Gloria’s Romance,” “The Mysteries of Myra,” “Beatrice Fairfax,” “Grip of Evil,” “Lib-
erty,” “Timothy Dobbs” and Others Find Favor with Public
FRANK POWELL DISCOVERS VETA
SEARL
Frank Powell, at work on his first fea-
ture to be released under his own banner,
has made another discovery in the person
of Veta Searl, an actress whom he has
already awarded a part in support of
Creighton Hale, Linda A. Griffith and
Sheldon Lewis. Mr. Powell’s discoveries
Veta Searl
are well worth watching, for it will be
remembered that he was largely respon-
sible for the start given Blanche Sweet
with Biograph, and the introduction of
Theda Bara to the screen. “ Miss Searl,”
says Mr. Powell, “ possesses in abundance
those qualities which make for prompt
and lasting screen success. She has a
wonderful personality and will undoubted-
ly be heard from.”
“METER IN THE KITCHEN,” WITH
IVY CLOSE FOR KALEM
A one-reel comedy novelty is promised
from the Kalem Jacksonville studio, where
the Ivy Close company is working on
“ Meter in the Kitchen.” With the excep-
tion of a few scenes at the opening of this
picture all the action is being photographed
at night, the comedy detailing the happen-
ings that followed the shutting off the gas
in a country town.
Director Ellis has been fortunate in se-
curing some unusually striking scenes by
the night photography. Henry Murdoch,
Mary Taylor Ross and William McKey
are in the cast.
“ Meter in the Kitchen ” is scheduled for
release on Friday, September 8.
STILLMAN THEATRE TO SHOW PICK-
FORD AND YOUNG PICTURES
Special to Motion Picture News.
Cleveland, O., Aug. 26.
In addition to the pictures produced by
the Mary Pickford Film Corporation, the
new Stillman theatre in Cleveland, may also
book the productions of the Clara Kim-
ball Company. The theatre is to open late
next month. It is situated next to the
Statler and is expected to be one of the
finest film houses between New York and
Chicago. It will share the Paramount pro-
gram with the Knickerbocker.
Special to Motion Picture News.
Washington, D. C., Aug. 26.
SOMEHOW serials and series have
taken a firm hold on the public of
Washington. “ Gloria’s Romance,” with
Billie Burke, had proved a big drawing
card at Moore’s Garden theatre, in the
heart of the downtown district. The peo-
ple have shown as intense interest in this
as in the continued story of the weekly
magazine.
“ The Mysteries of Myra ” at the Plaza,
another Moore house in the same block,
has kept up patronage despite season and
weather. The “ Beatrice Fairfax ” series
at this same house promises to be equally
as impelling to patrons. These two offer-
ings from the International Film Service
have also found favor in the residential
sections and Mr. Fritz B. Wathne, man-
ager of the local exchange, reports close
booking for both throughout his territory.
The Pathe series, “ The Grip of Evil,”
is being featured for several days at the
Leader in the down-town section.
“ Liberty,” from the Universal ex-
change, has been given first showing at the
Hippodrome. Its patriotic theme has
caught popular favor in the light of the
spirit of the hour. Young America has
especially made manifest its approval by
frequent outbursts during the showing of
“ Liberty.” The Hippodrome has also
captured the first showing of the “ Timo-
AFTER a meeting marked by long and
earnest argument, the New York
branch of the Motion Picture Exhibitors’
League decided on August 25 to ask ex-
change managers to continue the present
reduced scale of prices until the epidemic
of infantile paralysis has abated and con-
fidence restored.
The action was taken after two ex-
changemen had expressed their views, and
announced their willingness to meet the
exhibitors on any possible basis of fair-
ness and reason. E. M. Saunders, man-
ager of the Metro exchanges, declared that
it was his intention to deal with each ex-
hibitor separately, and not with the organ-
ization as a whole, as a flat rate of re-
duction is bound to work unfairly to many
exhibitors. A number of exhibitors in
Greater New York, he pointed out, have
not been affected by the scourge of in-
fantile paralysis and several are even do-
ing increased business. It is manifestly
unfair, in his view, to grant these ex-
hibitors a reduction equal to that granted
to the man whose business has felt the
blow heavily.
A counter proposition was then made
that any disagreement as to price between
exhibitor and exchange should be left to
a committee on arbitration, to be headed
by President Lee Ochs. This was rejected
after a hot debate, as it offered represent-
ation of the exhibitors’ side only, and im-
plied an inability on the part of the ex-
thy Dobbs ” series which has met popular
favor. From bookings at the Universal
offices, “ Liberty ” and “ Timothy Dobbs ”
are in unusual demand throughout this ter-
ritory.
The Kernel Nutt comedies,' starring
Frank Daniels, have proved the cause of
regular attendances on days of their show-
ing at the Garden, Strand, Penn Gardens,
and other houses. The same can be said
of the Drew comedies at Loew’s Columbia
and elsewhere.
The series featuring the intelligent mon-
keys, Napoleon and Sally, offered by the
E. and R. Jungle Film Company is sure to
bring capacity houses.
The news weeklies are always in de-
mand. The international, Pathe, Mutual
and Universal are proclaimed by ex-
hibitors to be excellent drawing cards not
only among the men, but among the
women and youngsters as well.
Exhibitors report that cartoons have
proved profitable subjects for increasing
attendance on evenings that were once un-
popular. The masculine contingent es-
pecially find these food for laughter.
All this points to a popularity of “ con-
tinued stories ” on the screen and a “ regu-
lar ” attendance on certain days for a
specific reason. It also points to a stand-
ardizing of the exhibiting end of the in-
dustry as against the hap-hazard show and
the irregular attendnce.
hibitors to transact their ordinary busi-
ness.
Nearly all the exchanges had signified
their willingness to let the matter stand as
at present until the epidemic scare is over;
the original agreement provided for the
restoration of normal prices on August
28, but the exhibitors showed that condi-
tions had not improved as rapidly as they
expected. The Metro exchanges saw the
need of putting back the price to its
normal level in certain cases, rather than
continuing the reduction on a flat basis to
include all exhibitors.
Joseph Partridge, of the V-L-S-E Ex-
changes, was also present. He declared
his position to be such that he was outside
the controversy, as he made no contracts
and booked from week to week, at varied
scale of prices. Nevertheless, he declared
his intention to meet the exhibitors in any
discussion of the matter, and announced
that any reductions granted would be
given first to members of the League, be-
cause of their affiliation.
A preliminary meeting was held on
Wednesday, August 23, at which several
exchange heads were present, notably Mr.
Rogers of Fox Film Corporation, Mr.
Sherry of the William L. Sherry Feature
Film Company and Mr. Partridge. At
that meeting both Messrs Sherry and
Rogers expressed their inclination to post-
pone the return to, original prices for the
time being.
New York League Asks Exchanges to Reduce Prices
Epidemic of Infantile Paralysis Hits Many Theatres Hard — Exchangemen Express Willing-
ness to Meet Request on Basis of Fairness and Reason
September 9, 1916
MOTION PICTURE NEWS
1517
Famous Players Company Touches Third Year Mark
Since Its Inception, the Organization, Under the Guidance of Adolph Zukor, Has Brought Out Many Noted Stage
Stars on the Screen— It Was the First Company to Devote Itself Exclusively to the Production of
Feature Pictures Presenting Legitimate Players at the Top of Their Profession
WITH the coming of September, the
Famous Players Film Company
rounds out its third year as the
producer of a program of motion picture
features, under the guidance of Adolph
Zukor, who has remained constantly at the
helm ever since the inception of the com-
pany.
The first organization to devote itself
exclusively to the production of feature
pictures in which celebrated stage stars
were presented, the Famous Players Film
Company, likewise formed the nucleus and
the inspiration for the organizing of the
Paramount Pictures Corporation, on the
program of which it is associated with the
Lasky, Morosco and Pallas productions.
The present Paramount organization is
based upon the original Famous Players
exchanges which were originally estab-
lished to distribute the products of that
concern.
With the decision to expand that method
of distribution and to enlarge the program
to 104 productions a year, a meeting of
these various exchange heads was called
in New York in July, 1913, by Mr. Zukor,
with a view to determining upon a mutually
satisfactory basis of operation. Out of
this meeting there grew the Paramount
system which is today the distribution
medium of the Famous Players, Lasky,
Morosco, and Pallas pictures, in the United
States.
The production of the first two concerns
are released throughout the rest of the
world by joint arrangement which has been
maintained for the past two years, and
which is still further strengthened by the
recently formed Famous Players-Lasky
Corporation, by which these two concerns
were united.
List of Many Successes
The launching of its program in 1913 by
the Famous Players Company was pre-
ceded by the presentation of great stars
on the screen, the first of these being
Sarah Bernhardt, who starred in “ Queen
Elizabeth.” Mme. Bernhardt was followed
by James K. Hackett. The first of the
productions on the actual program was
Mrs. Fiske in “Tess of the D’Urbervilles.”
On September 10, Mary Pickford, fresh
from her triumph on the stage in “ A Good
Little Devil,” was first presented in a five-
reel feature by the Famous Players when
she appeared in “ In the Bishop’s Carriage.”
She later starred in an adaptation of “ A
Good Little Devil ” in the opening scenes
of which appeared David Belasco, under
whose direction she had been starred on the
stage.
In January, 1914, there was introduced
to the photoplay another star, who was
destined to gain great popularity, in John
Barrymore, who first appeared in “ An
American Citizen.” The next of the com-
pany’s permanent stars to be introduced
was Marguerite Clark, who captured the
motion picture public over night by her
delightful performance in “ Wildflower,” in
which she appeared October 15, 1914.
Three months later another luminary
flashed upon the screen, who has since won
great favor, when Marie Doro was intro-
duced in “ The Morals of Marcus ” in
January. April saw the introduction on the
program of Hazel Dawn in an adaptation
of “ Niobe,” after her previous appearance
in “ One of our Girls,” which she followed
by several successful productions.
Meanwhile, Pauline Frederick, her great
success in “ Innocent ” and “ Joseph and
His Brethren ” still in the minds of the
public, had been sent abroad to England,
France and Italy for the purpose of adapt-
ing Hall Caine’s celebrated novel and play,
“ The Eternal City.” This spectacular
production opened at the Astor theatre in
April, and immediately won Miss Fred-
erick recognition.
With these artistes as a nucleus, the
Famous Players contributed a series of
notable productions to the Paramount pro-
gram introducing various well-known stars
to the screen from time to time. Then in
June of the current year, another perma-
nent acquisition was made in the person of
Ann Pennington of “ Ziegfeld Follies ”
fame, who scored a great success in
“ Susie Snowflake.”
Now there is scheduled for appearance
shortly the internationally celebrated
dancing pair, Maurice and Florence Wal-
ton, who are to star in “ The Quest of
Life,” an adaptation of the English play
“ Ellen Young.”
In all, the Famous Players Company has
introduced upon the screen over thirty
well-known stage favorites during the
course of its four years of existence, and
has produced 135 feature photoplays, a
record that is unapproached by any other
producing concern in the business. Con-
cerning these achievements, Adolph Zukor,
the guiding spirit of the company, is very
modest. After giving due credit to his
associates for the progress thus far made
by the organization, Mr. Zukor says :
Statement by President Zukor
“While it is true that we have, in a
measure, scored a success, still that record
of achievement during the last four years
is only of interest insofar as it sets a mark
which must be surpassed during the future.
In a business that is growing and changing
as rapidly as this, it scarcely behooves me
to give much thought to the past, except as
it indicated the probable course of the
future.
“When you consider that men of every
walk of life have gone into the motion pic-
ture business and that even the veterans
of the industry are only its first generation,
so to speak, there is small wonder that a
great many loose ends should develop in
every branch. Especially is this true of
the exhibitors, many of whom are men
who jumped directly from commercial pur-
suits to the management of their own
houses. It cannot be expected of them
that they would readily learn the secrets
of a very complicated and hazardous
undertaking and it is only natural that they
should have to be shown.
“ When I make these observations, I
want it distinctly understood that I am not
criticizing or condemning the exhibitor,
but stating facts which I sincerely trust
will be remedied. There is no suggestion
of the lofty pedestal of achievement in my
mental attitude, for I realize very keenly
that many improvements must be made in
the production of pictures as well as in
their exhibition. Far from decrying the
exhibitor, I am rejoicing at the fact that
we are nearer together than we were ever
before in the history of the industry, and
I am glad that there is evqry prospect of
our being linked even closer together in
the future.
“ What I am hoping artd striving for is
the time when 100 per cent, .of the value
of a picture will be gotteii out pf it in the
theatres and as we improve the.quality of
our pictures it will be inspiring to know
that their increased valu&'vyill be realized
by the exhibitors. . V ••• ;
“It was just about i one year ago—
September 11, to be exgct — that our studio
in Twenty-sixth street was totally de-
stroyed by fire. I am glad to say that the
temporary inconveniences suffered at that
time are but a memory- now, and that the
effects of the fire * have been completely
nullified during the Vear.’
“Of course the mqst recent event of im-
portance was the mnrger of the Famous
Players and Lasky companies, which I be-
lieve to be of the greatest importance from
an economical and productive standpoint.
All in all, these last three years have been
marked by reasonable progress, but I feel
sure that the months to cotne will see even
greater fields of endeavor uncjertaken.
RITER IS ALLOTTED MIDDLE WEST
TERRITORY FOR MELIES
W. C. Riter, who has represented the
Melies Manufacturing Company on the
Pacific Coast, visited the New York office
last week and has now been alloted the
Middle West territory, with headquarters
in Chicago, Illinois. Mr. Riter is a live,
hustling young man who appreciates the
quality of Knickerbocker Star features and
Vim Comedies, released through General
Film service, and is an enthusiastic sales-
man in consequence.
Mr. Riter knows pictures from the ex-
hibitors’ standpoint, having been press
representative for the American and
Liberty theatres in Salt Lake City, Utah,
in 1912. He later became assistant man-
ager of the American theatre, and held
this until the fall of 1913, resigning to ac-
cept the position of booker in the Salt Lake
office of the General Film Company, where
he was later made assistant manager. From
there he was transferred to the Denver
branch in the same position.
1518
MOTION PICTURE NEWS
Vol. 14. No. 10
Irving Nearly Completes 44 Conquest of Canaan ” for Frohman
Sherill Is Considering Five Big Plays from One of the Foremost Theatrical Concerns —
These Productions Are to Be Filmed by Irving
BENDELL SEES BIG BUSINESS AHEAD
R. S. Bendell, manager of the Bluebird
productions for Michigan, reports business
unprecedented and far beyond anything
anticipated. Michigan Bluebird headquar-
tesr are in the Universal Exchange Build-
ing at Fort and Cass avenues.
BURTON HOLMES, traveler and lec-
turer whose motion pictures have
been released exclusively through the
Paramount Pictures Corporation, has re-
turned from his summer journeyings, dur-
ing which he was in search of new mate-
rial. He is now deep in the preparation
of five new travelogues to be delivered
by him personally in the principal cities
throughout the country during the com-
ing season, and the preparation of making
new weekly travel pictures for Para-
mount.>*»•—• ■ -
This 91 summer Mr. Holmes spent in
Canada, takirtg pictures of the principal
points of interest from Nova Scotia,
“ The Land' <if Evangeline,” to Victoria
and Vaticonver. His lists of new subjects
will comprise “Canada, Coast to Coast,”
“The Afaiadian Rockies,” “La Belle
France, “The Fatherland, the Germany
of the Germans;” and “ Imperial Britain.”
Mr. Holmes has taken thousands of feet
of film to be released by Paramount and
all of his Canadian subjects are absolutely
"rr j «»-, 'k
Special- to MoTiefr) Picture News.
^Chicago, 111., Aug. 26.
“When there isosany news interesting
to the pictuceplay public or to the trade the
same will be authoritatively announced,”
states William N. Selig, president of the
Selig Polyscope Company, “ I would say
that the many.' humors that seem to
emanate from New York concerning the
plans of the Selig Company are for the
most part unfounded,” continued Mr.
Selig. “ Speaking for the Selig Company
I would state that we have completed no
organization ’ and entered no ‘ amalgama-
tion ’ despite the many and varied rumors
to the contrary. It is true that I am con-
yiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiimiiiiiiiiiiiiiiumumimininiMiimiMiitnmmmmmiMmnMmnmmniunumuHii:'
| HE LIKES ALL PARTS OF THE \
“ NEWS ”
| Motion Pictures News,
New York City.
Gentlemen. — There is no special
| part of the magazine that I can praise !
| more than another. To put it in as 1
| few words as possible and to cover 1
| everything, one can truly say Motion I
| Picture News is all to the good, the f
most instructive magazine in the j
| trade published.
Yours very truly,
Edgar W. Ruff.
West Palm Beach, Fla.
mum.
UNDER the direction of George Irving,
the next Frohman Amusement Com-
pany's production, “ The Conquest of
Canaan,” is nearing completion after seven
new in every detail, while his European
subjects abound in new and interesting
travel points.
Beginning with September, Mr. Holmes’
first four Paramount-Burton Holmes
Travel Picture releases will be devoted to
Scotland and Ireland. Two releases on
Scotland, one release on Ireland and an-
other divided between the two countries.
On these personally conducted “ easy chair
journeys” Mr. Holmes proves that all of
Great Britain that is beautiful is not ex-
clusively within the boundaries of Eng
land alone, nor does England fail to share
with her neighbors the quaint and the pic-
turesque, as well as the lovely and manly,
in her sons and daughters and their hab-
itations.
This little series of travels will take
Mr. Holmes’ fellow-travelers to the prin-
cipal cities as well as through the lovely
lake districts, to the Highlands, to the
ship-building yards on the Clyde, to Edin-
boro Castle, to the Ballibunion Mono-rail-
way, to Achill Island and to Fingal’s Cave.
sidering plans beneficial to the1 Selig Com-
pany and to the pictureplay public. These
will be announced correctly and in detail
in due time.
“ It is true that ' The Country That
God Forgot,’ the five-reel western drama,
will not be released through V-L-S-E, nor
will the original date, August 21, be ob-
served. In many respects it is a worthy
successor to ‘ The Spoilers,’ although a
picture of entirely different atmosphere.
The correct date and the method of re-
leasing this picture will be announced at
the proper time. ‘ The Country That God
Forgot’ gives Tom Santschi many oppor-
tunities for clever character delineation
and he is ably supported by Mary Charle-
son and George Fawcett I hope to have
some definite announcements to make con-
cerning release plans for ‘ The ‘Crisis ’
soon.”
UNGER BOOKS METROS IN OAKLAND
THEATRE
The Reliance theatre on San Pablo ave-
nue, Oakland, Cal., has succeeded in get-
ting first-run Metro pictures in that city,
and will show these four days a week. J.
J. Unger, district manager for the Metro
Pictures Service, is as delighted to have
the pictures placed in this fine new house
as the management of the latter is to se-
cure this service.
weeks of perfect weather conditions, ideal
work on the part of the cast and more
than satisfactory studio arrangements.
Having created “ Jaffrey,” William J.
Locke’s delightful story, for William R.
Hearst’s International Service, and hav-
ing seen this production granted the honor
of initiating that company’s feature re-
leasing, Mr. Sherrill, head of the Frohman
concern, again sought the market of popu-
lar novels for a following feature, and
Booth Tarkington’s story was secured.
“ The Conquest of Canaan,” in its cellu-
loid form, will have a cast of players, al-
most of the all-star variety.
Edith Taliaferro and Jack Sherrill, who
was in “Just Out of College” and “Then
1 11 Come Back to You,” are handling the
two principal roles, with Ralph Delmore
playing Judge Pike.
These three characters were the great
outstanding incidents in the Tarkington
novel, while the roles of Mamie Pike,
played by Marie Edith Wells, Claudine
portrayed by Gene La Motte. The Squire
played by David Davies, and Peter, as
played by Martin Mann, have been en-
larged in scope, so that the tale has an
added interest and added features which
Mr. Tarkington himself indorsed after
reading the scenario.
Just what form of releasing the Froh-
man Amusement Corporation will assume
is not definitely known as yet. Mr. Sher-
rill and Harry Reichenbach are holding
daily conferences with several of the pro-
gram heads. Since “Jaffrey,” “What
Happened at 22,” “ Then I’ll Come Back
to You,” and “Body and Soul” created
so favorable an impression all over the
country, various concerns have endeavored
to secure options on Frohman material,
but the concern’s policy will not be shaped
until further activities in the industry
show whether open market or programs
are to dominate.
The Frohman Company has under op-
tion now five big plays which were se-
cured last week from one of the foremost
theatrical producing concerns. These
plays will be given the same thorough pro-
duction as have these made under Mr.
Irving in the past.
An announcement of more than ordi-
nary import to the trade in general, will
be made shortly by the Frohman Com-
pany. It will concern, it is said, one of
the most successful plays ever produced,
in which one of the screen’s most popular
personalities will play the lead.
For “ The Conquest of Canaan,” the
fourteen principals and camera crews have
traveled no less than twenty-four hundred
miles in order to procure the proper loca-
tions and gain the local color and atmos-
phere called for by the author’s sugges-
tions.
In addition to those mentioned above, the
cast of “The Conquest of Canaan” will
contain John Sutherland, May Price, Mad-
eline Cadeiux, Ralph Dean, Howard Messi-
mir, George Melville, Frances Lincoln,
Walter Heirs, and Jack Hopkins. The
story contains three hundred and fifty-one
scenes, and will, in all probability, be in six:
reels.
Burton Holmes Comes Back With New Material for Films
Beginning with September, Paramount Will Release Four Travel Pictures Devoted to
Scotland and Ireland Traveloguer Brings Striking Canadian Scenes
tlb
Selig Checks ijiumors of 44 Amalgamation ” for His Company
“ I Am Considering, H«w$ver, Plans Beneficial to the Organization and to the Picture Play
Public” FTe- Says, “and These Will Be Announced in Detail in Due Time”
September 9, 1916
MOTION PICTURE NEWS
1519
September Set by Steiner for Work on Next Serial
Director-General of Serial Film Company Promises Novelties in Production to Follow “ The Yellow Menace,” Re-
leased Through Unity Sales Corporation — ■“ We Stand on the Quality and Strength of Our Pictures,” He
Says, in Speaking of Film Just Put on Market
HAVING set a new mark in the pro-
duction of serials, with “The Yel-
low Menace,” William N. Steiner,
director-general of the Serial Film Com-
pany, is now arranging to start work on a
new serial toward the end of September.
The new production, he promises, will be
something of a surprise in several ways,
and in its production Mr. Steiner will fol-
low much the same policy as he laid down
in the filming of “ The Yellow Menace,”
which is to be released through the Unity
Sales Corporation, beginning Labor Day.
The novelty in connection with “ The
Yellow Menace,” from the exhibitors’
standpoint, is that the entire serial, of six-
teen two-reel episodes, is completed, and
any or all of the chapters may be seen at
the exchanges before the production -is
booked. This is the first time in the his-
tory of motion pictures that such a thing
has been done ; it means that the exhibitor
need not judge of the serial with the first
two or three episodes as a sample, but may
see the whole thing, if he desires, at any
of the Unity exchanges.
“ This is an immense advantage,” said
“ Big Bill ” Steiner, in discussing his work
this week, “ and it has already demon-
strated its value, as the entire rights to ter-
ritory in North America have been sold
in advance of the release of the first chap-
ter. Instead of the exhibitor being com-
pelled to take so much on faith — a system
which has proved disastrous more than
once — he can walk into any of the ex-
changes and see the first, second, tenth and
sixteenth chapters of ‘ The Yellow Menace,’
or the whole sixteen if he so desires. The
manager of one of the largest circuits in
the East did the latter; he came in and
sat through the whole sixteen — and then
booked them.
“ This means that we stand on the qual-
ity and strength of our production. It is
just like selling merchandise; we lay them
on the counter and let the buyer look them
over. In addition, we are showing stills
from every chapter at our various ex-
changes. We have compiled a little book-
let, which exhibitors will distribute to their
audiences with the showing of the first
chapter. This booklet contains a still from
each episode, and a synopsis of the story
of each episode clear through to the finish.
It will make it unnecessary for the exhibi-
tor to get out heralds, and in addition, will
stimulate interest on the part of the audi-
ence and strengthen the desire to see the
story through.
Many Exhibitor Helps Offered by Unity
“ This is only one of the aids for the
exhibitor which have been prepared by
the Unity people. The story, novelized by
Louis Tracy, the noted English novelist,
will appear in serial form in the New
York World, Chicago Herald and other
important newspapers in the leading cities
all over the country, simultaneous with the
release of the film on Labor Day. It has
also been billboarded everywhere, and an
William Steiner
attractive line of paper is on hand. This
is the first time so thorough a campaign in
the interests of the exhibitor has been pre-
pared and put into operation before the
films were released.
“ I am glad personally that the Unity
Sales Corporation has undertaken the dis-
tribution of ‘The Yellow Menace.’ They
make their office a congenial place for the
exchange men to drop into and the visitor
is treated with great courtesy and consider-
ation. This spirit is very attractive, both
to exhibitor and exchangeman, and has
made the Unity and the men who compose
it, very popular with the trade generally.
“ The topic with which the ‘ Yellow Men-
ace ’ deals is easily the most important
submitted to public notice in the United
States during the present generation. In
a nutshell, it is the case for preparedness.
But a picture serial, with all its wonderful
developments, has also the limitations of
the screen. It can only depict ; it cannot
argue. So in the marvellous happenings
featured by ‘The Yellow Menace’ authors,
producers and actors have collaborated in
an appeal to the intelligence of the people.
Thus, the audience is shown how a leader
evolved from the teeming masses of the
East — a creation entirely possible — a scien-
tist of real ability, and a thinker of depth
and originality, can nevertheless become a
brutal fanatic who stops short of no means
to exalt the Yellow races at the expense
of the White.
“ Ali Singh, the miscreant, who figures
throughout every episode of ‘ The Yellow
Menace,’ is just such an abnormal individ-
ual. What he succeeds in doing through-
out these exciting scenes indicates to the
thinking mind a real danger lurking in the
future. If this lesson can be driven home,
this series of films will render a national
service. There can be no questioning their
excellence and dramatic effect, and pains
have been taken to insure that their politi-
cal significance will also make itself felt.
Cleveland Committee Makes Report on Wage Conference
After Meeting with Operators, Ernest Swartz Declares Against Increase, Contending That
Present Conditions in the Business Fail to Warrant Higher Pay
Special to Motion Picture News.
Cleveland, O., Aug. 26.
THE Motion Picture Exhibitors’ League
held its regular meeting on Tuesday,
and heard the report of the special com-
mittee of eight, which was appointed last
week to attend the meeting of the opera-
tors’ union at their rooms, 310 Prospect
avenue, last Friday evening, where an open
discussion took place relative to the in-
creased wage demand of the operators.
Ernest Swartz, chairman of the committee,
gave a brief resume of the arguments
which he presented at the meeting against
any increase. He contended that the pres-
ent conditions in the motion picture busi-
ness were not such as to warrant any fur-
ther increase of wages ; that the exhibitors
were bearing the burden of a war tax ;
that there had been an increased cost of
equipment, and that the running expenses
had also grown. Mr. Swartz proved that
75 per cent, of the operators were getting
outside wages, and 38 members admitted
receiving over the wage scale:
The operators claim that their present
demand is the outcome of an agreement
made with the exhibitors two years ago
when a five dollar a week increase was de-
manded. They compromised with a two
dollar increase at that time with the un-
derstanding that the remaining three
dollars be given them in two years. That
time is now up, and they say that they are
simply standing on their original demand.
The exhibitors, however, say that no such
agreement existed, and as no papers exist
to uphold the operators, their statement
holds little weight.
The League passed a motion to the ef-
fect that they are opposed to any raise in
wage scale, that all members of the League
be notified to such effect, and that a letter
be written to the operators demanding
arbitration.
Elsie Loeb.
LABOR DAY IS OPENING DATE FOR
“CIVILIZATION” IN BOSTON
“ Civilization ” will open on Labor Day
at the Tremont Theatre, Boston, which has
been rebuilt at great expense.
Governor McCall of Massachusetts
has accepted an invitation to attend, with
his family, the private exhibition of “ Civ-
ilization,” to be given on Sunday evening
previous to Labor Day. The Mayor of
Boston and others will be invited to attend.
1520
MOTION PICTURE NEWS
Vol. 14. No. 10
44 Censor Your Own Pictures ” Is Keynote at Detroit Meeting
Police Commissioner of Detroit, at Gathering of Exhibitors and Exchangemen There,
Speaks Frankly on Certain Phases of Industry in His Town
GRIFFITH IN NEW YORK FOR
“ INTOLERANCE ” PREMIERE
D. W. Griffith arrived from California,
Saturday, August 26, with the final touches
on his colossal production “ Intolerance ”
which opens at the Liberty theatre on
Tuesday night, September 5. Mr. Griffith
will take personal charge of the prelimi-
nary arrangements for this next offering
and remain here until sometime after the
opening which he was compelled to defer
a few days from the original date an-
nounced in order to permit the final in-
stallation of numerous improvements in the
Liberty theatre before the run opens.
THURLOW BERGEN AGAIN APPEARS
IN A PATHE, “A WOMAN’S FIGHT”
Thurlow Bergen, who has had leading
parts in a number of well-known Pathe
features, is again to be seen in one. In “ A
Woman’s Fight,” the five-reel Pathe Gold
Rooster Play made by Herbert Blache, he
plays opposite Geraldine O’Brien.
Mr. Bergen will be remembered for his
work in “ The Stain,” “ The Boundary
Rider,” “ A Prince of India,” “ The Fire-
man and the Girl,” and “ A Change of
Heart,” all Pathe five-reel features with the
exception of the latter, a two-reel picture,
which is to be released on September 10.
GEORGE K. SPOOR, president of
Essanay, has just purchased the pic-
ture rights for another drama which made
a big success on the stage not long ago.
It is “ The Chaperon,” written by Marion
Fairfax and adapted into scenario form by
H. S. Sheldon, the playwright.
The play first appeared on Broadway
with Maxine Elliott and Julian L’Estrange.
Edna Mayo, who has just finished “The
Return of Eve,” will take the leading role
and Eugene O’Brien, who supported her in
the latter piece, will again be her main
support in the new production. Sydney
Ainsworth will take the heavy lead. Arthur
Berthelet, the director, will at once begin
work on the piece, which is expected to be
ready for release late in October. The
play will be a five-act feature.
A large part of the play is located in the
Adirondack mountains, and it is planned to
take a troupe of players to the Adirondacks
to lay the scenes, in a location exactly ac-
cording to the idea of the piece.
The drama calls for a beautiful summer
lodge, and Director Berthelet now is en-
deavoring to find an available place. A
large portion of the play is laid in the
open and a spot of great natural beauty
will be selected. Outdoor sports of the
mountains will be shown, trout fishing,
canoeing, bathing, et cetera, not for their
own sakes but because called for in the
piece.
That part of the play which touches
New York City, will be taken in Chicago as
it merely requires a large city home and
does not bear on local color. The troupe
will stop in New York long enough, how-
ever, to take the scenes at a steamboat
dock, because of difference in style of
Special to Motion Picture News.
Detroit, Mich., Aug. 26.
<< /^ORGANIZATION ” and “Censor
your own pictures ” were the key-
notes of the special meeting of exhibitors
and exchange managers to the number of
seventy-five which was held at the Hotel
Griswold, Friday evening, August 18. The
special guests of the evening were Hon.
John B. Gilliespie, Commissioner of the
Detroit Police, and Ira W. Jayne, Chair-
man of the Detroit Recreation Commis-
sion. The meeting started about midnight,
following the serving of a Dutch Lunch
in the Crystal Room. It was indeed a
compliment to the motion picture industry
to have present two such important city
officials at that hour of the day.
A. J. Gilligham, president of the Detroit
Screen Club and owner of the Empire
theatre, acted in the capacity of toast-
master, it being at his suggestion and call
that the meeting was held.
The first speaker was Commissioner Gil-
liespie and he spoke openly and frankly
to the exhibitors and exchange men on
conditions in the industry. He called at-
tention to the fact that his department had
always been most liberal and open-minded
ocean steamers here and lake steamers there.
The story deals with the problem of
wealthy American girls marrying foreign
noblemen. In this particular instance the
girl weds a count partly because pressed
by her mother and partly through pique,
the American youth to whom she had
secretly been engaged having insisted on
reelasing her because she had inherited
enormous wealth while he was compara-
tively poor. She finds it a bad bargain,
however, and not being willing to stand for
the count’s attentions to other women, she
leaves him and returns home.
Then in the Adirondacks she accidently
meets her old sweetheart. He has regret-
ted giving up the woman he loved even on
the principle that she had too much wealth
for him to wed her. The courtship is re-
newed and the piece ends with her promise
to wed him when she is freed.
K-FILM COMPANY IS ORGANIZED TO
BRING OUT ANIMATED KATZEN-
JAMMER KIDS
The K-Film Corporation, organized to
bring out animated cartoons of the Kat-
zenjammer Kids, reports receiving a con-
siderable number of inquiries for state
rights and the closing of some territories.
The first release is scheduled for October
1, and the K-Film Corporation believes
that by that time the greater part of the
state rights territory will have been signed
up for the pictures.
The corporation is to handle the motion
picture interests of the King Features
Syndicate and the Newspaper Feature Ser-
vice, two of the largest newspaper feature
organizations to America.
in handling complaints against motion pic-
tures— and he said he received in the
neighborhood of two hundred complaints
per week.
He said that he did not favor censor-
ship and did not believe any group of men
were capable of accurately censoring mo-
tion pictures ; in fact, he said he could not
see the need of censorship ; the fact that
occasionally a bad film was being shown
did not necessarily mean that strict regu-
lations were necessary for governing all
motion pictures. The one big point the
commissioner brought out and emphasized
strongly was that exhibitors should cen-
sor their own pictures — that the censor-
ing of motion pictures was really a prob-
lem for the exhibitors- — and that they
should be well able to handle the problem
satisfactorily without the aid of censor-
ship boards, city ordinances and police
regulation.
He cautioned exhibitors against showing
indecent, immoral, sensational and so-
called reform pictures ; he also cautioned
them against misleading posters, out ad-
vertising and publicity. He said that the
purpose of attending the meeting was to
get ideas from exhibitors, to find out what
they were going, to do to censor pictures
and what they would do to assure the
police department of their co-operation.
In closing, he said: “Gentlemen, the
problem of censorship is right up to you.
If you are big enough men — and I believe
you are, judging from the amount of
money invested — you ought to be able to
take care of your business so that there
will be no occasion for outside assistance
from the police department to suppress
bad pictures. We want your co-operation
because we are both interested in the wel-
fare, in the cultivation and development of
our citizens and children.”
The other speaker of the evening was
Ira. W. Jayne, who talked practically along
the same lines. The point he dwelt upon
was that organization was necessary, first
to assure the proper co-operation with the
city authorities. He urged exhibitors and
exchange managers to organize — and or-
ganize strong. He pointed out how every
other line of trade was organized to safe*
guard its industries. He said that city
ordinances and talk of censorship would
not be necessary if the exhibitors would
take care of their own problems — and that
censorship was a problem for exhibitors
to solve themselves. Coming from a man
like Mr. Jayne, who has always been con-
sidered an advocate of censorship, this re-
mark was a great relief to exhibitors.
A motion was offered that steps be taken
toward the organizing of an association to
comprise exhibitors and exchange man-
agers, whereupon Chairman Gilligham ap-
pointed twelve exhibitors as a committee
to meet with the Detroit exchange man-
agers at 2 P. M., September 12, at the
Hotel Griswold at which time the proposi-
tion will be thoroughly gone into. Every-
body present was in favor of a strong
organization locally.
A vote of thanks was tendered to Com-
missioner Gilliespie and Mr. Jayne.
A. U. Thornburg.
44 The Chaperon,” Stage Success, Is Bought by Spoor
Edna Mayo Will Star in the Subject, Adapted by Sheldon from the Play by Marion Fairfax
— Eugene O’Brien Is Picked to Support Actress in the Essanay Production
September 9, 1916
MOTION PICTURE NEWS
1521
Hughes Sees Pictures in the Making at "U” City
Candidate for President on the Republican Ticket Is Met at the Gateway of the Film Municipality by Carl
Laemmle and General Manager Davis, Who Give Him the “Key of the City”—
Troop of Cavalrymen, Cowboys and Cowgirls Act as Escort
CHARLES EVANS HUGHES, candi-
date for president on the Republican
ticket, visited Universal City on Sun-
day, August 20, and spent four hours there
watching the filming of scenes in the new
Universal serial, “ Liberty,” in which
Marie Walcamp is featured.
Mr. Hughes was met at the gateway
to the city by President Carl Laemmle and
General Manager H. O. Davis, who turned
over to him the key to the city. Mr.
Hughes smiled in amusement as he took
the massive gold key and unlocked the
bronze gates of the city.
A troup of cavalrymen, cowboys and
cowgirls met the candidate’s party with a
whoop just inside.
Mr. Hughes’s party numbered sixty. Mr.
Davis showed them all the interesting
sights of the only moving picture munici-
pality in the world and, although it was
Sunday, many of the companies were at
work on the big stages.
Mr. Hughes was all attentiveness while
being taken through the film laboratory,
noted with interest the hundreds of bun-
galows built by Universal employes in the
vicinity of Universal City and smiled as
he saw the baker’s dozen of children who
have been born within the confines of Uni-
versal City cooing in their carriages and
toddling about “ back on the ranch lot.”
Presidential Candidate Interested in Picture
Making
The sets recently erected for the big
Universal submarine photoplay, “Twenty
Thousand Leagues Under the Sea,” par-
ticularly attracted Mr. Hughes’s attention.
He closely noted the construction of the
mosques, Oriental towers and the city be-
yond the great Hindu gateway.
Some hurried telephoning brought many
of the Universal stars flocking to the city
to meet Mr. Hughes. Among these who
were introduced were Stuart Paton, di-
rector of “Twenty Thousand Leagues Un-
der the Sea,” Ella Hall, Cleo Madison,
Warren Kerrigan, Carter De Haven, Wil-
liam Garwood, Lois Weber, Phillips Smal-
ley, Pat Rooney, who assured Mr. Hughes
that he would get the vote of every Irish-
man in the country ; Gretchen Lederer,
who, although a German, said that she
thought Mr. Hughes would receive an
overwhelming German vote ; Billie Ritchie,
Louise Lovely, Marie Walcamp, Harry
Carey, Myrtle Gonzalez, Eddie Lyons and
Lee Moran, Douglas Gerrard, Adele Far-
rington, Rupert Julian, Mary MacLaren,
Hobart Henley, Ben Wilson, Dorothy
Phillips, Allen Holubar, Herbert Rawlin-
son, Agnes Vernon, Eddie Polo, Jack Holt,
Irene Hunt, Edith Roberts, and a host of
lesser Universalites.
Mr. Hughes later met Wallace Beery,
chief of police, and Ben Wilson, chief of
the fire department, who ordered his men
to slide down the brass poles in the fire
house for Mr. Hughes’s entertainment.
Jacques Jaccard, then working on the
burning of a replica city representing Co-
lumbus, N. M., sent in an alarm of fire
and the engines and apparatus responded.
The fire was put out under Mr. Hughes’s
eyes.
Later, in the City Hall or Administra-
tion Building Mr. Huges met the head of
the Public Utilities Department, the “ wire
chief ” at the head of the Universal City
Phone Exchange, the representatives of
the Western Union and Postal Telegraph
stations, whose wires were used to send
out the story of Mr. Hughes’s visit to
Universal City all over the country, and
200 Navajo and Pueblo Indians taking part
in the Universal serial “ Liberty.”
A visit also was made to the carpenter
and cabinet making shops, the ice plant,
the great wardrobe and property depart-
ment, the arsenal, blacksmith shop, the
dormitories and dwellings and the great
exterior stages. Mr. Hughes marveled at
their size. It was pointed out to him that
one measured 500 by 125 feet, another 300
by 100, another 400 by 100, another 125 by
100, and his particular attention was called
to four interior electric lighted studios,
each 400 by 100 feet.
Mr. Hughes and party took dinner at
the palatial Universal City restaurant, the
Ocean Casino, after which a visit was paid
to the recently erected picture palace where
the party witnessed a private showing of
the seventh episode of “ Liberty ” and the
underwater scenes from “Twenty Thou-
sand Leagues Under the Sea.” Gretchen
Lederer, who formerly sang in the Royal
Opera House, Berlin, sang several arias
from Wagner’s opera for Mr. Hughes be-
fore he left the theatre, while other vet-
erans of the legitimate, including Carter
De Haven and Flora Parker De Haven,
did very briefly the funniest bits of their
vaudeville turns.
Before leaving, Mr. Hughes registered
in Universal City gold-leaf register re-
served for celebrities. His name followed
that of Thomas Alva Edison who recently
laid the cornerstone of the great electricity
building, and that of William Jennings
Bryan.
Weekly Single Reel Comedies from Paramount Pictures
Producing Companies Signed by Abrams Are the Klassic Pictures, Inc., and the United
States Motion Picture Corporation, Making Black Diamonds
CONTRACTS were signed Friday,
August 25, by Paramount with two
comedy producing companies for single
reel comedies to be released weekly by the
Paramount Pictures Corporation. The
producing companies are the Klassic Pic-
tures, Inc., producing the Klassic Kome-
dies and the United States Motion Pic-
ture Corporation, producing the Black
Diamond Comedies. The first release will
be issued September 25.
The addition of comedies to the single
reel releases of Paramount Pictures Cor-
poration rounds out their service. They
are already releasing in connection with
their four, five and six-reel features, pro-
duced by the Famous Players Film Com-
pany, the Jesse L. Lasky Feature Play
Company, the Oliver Morosco Photoplay
Company and Pallas Pictures, three single
reel features each week, the Paramount
Pictographs, the magazine-on-the-screen,
the Paramount-Burton Holmes Travel
Pictures and the Paramount Bray car-
toons.
Since the inception of Paramount just
two years ago, the officers of the Corpora-
tion have been using every means to obtain
a class of motion picture comedy that
would blend with the quality of their fea-
tures and weave itself into the exhibitor’s
regular program scheme.
“ It was a pleasure at last to have
reached the stage where a type of Para-
mount Comedy was produced,” said Pres-
ident Abrams, when speaking of the new
releases. “We had looked at hundreds of
them and it was becoming a sort of sec-
ond nature to say, ‘ They don’t come up
to the standard of pictures set by the
Paramount Program.’
“ I well remember when I saw the first
Klassic Komedy, and then the first Black
Diamond Comedy. It was a different kind
of joy I experienced, than ever before, and
I was a happy man, to say the least.
“ These comedies are of the highest class
and are not dependable upon burlesque
characterization and the like, or even upon
that over-indulgence of slap-stick work
that is so prevalent in most comedies.
“ They are comedies of action, backed
by stimulating comedy suspense, which al-
though rarely found in the comedies of to-
day, is indeed the life stimulant of the new
products. Every one of the productions
contain these four fundamental requisites
of good photoplay comedies, action, com-
edy, heart interest, comedy suspense and
the ever necessary ultimate comedy justi-
fication.”
PRODUCING COMPANY PLANNED
FOR KANSAS CITY
The Kansas Film Corporation has been
organized at Kansas City, Kansas, and pro-
poses to erect a studio at Kansas City,
Kansas, and in addition to making all kinds
of pictures will include feature films. John
B. Born is general manager, A. D. Allison,
assistant general manager; L. E. Barnard
and H. J. Kaelin, assistant directors.
CHAPLIN AT WORK ON HIS FIFTH
RELEASE FOR MUTUAL
Charlie Chaplin is now at work on his
fifth Mutual feature at the Chaplin-Mu-
tual studios in Los Angeles. As yet the
fitle is unannounced. Edna Purviance will
play opposite him.
1522
MOTION PICTURE NEWS
Vol. 14. No. 10
Exhibitors in Norfolk, Va., Form Own Censor Board
Picture Theatre Managers Sign Agreement to Exclude Sex Problem Subjects from Their
Screens — Eleven Men Pledge Themselves to This Course
Special to Motion Picture News.
GATE CITY PICTURES COMPANY IS
PRODUCING CONCERN FOR GREENS-
BORO, NORTH CAROLINA
Greensboro, N. C., is to have a motion
picture producing company. The Gate City
Pictures Company has just been organized,
largely by men of that vicinity, and will
build a studio in Greensboro, and com-
mence the release of pictures through a
large releasing company with offices in
New York and Chicago.
The officers of the new company are :
President, Julian Price, of the Standard
Life Insurance Company; Vice-President,
Charles W. Gold, of the Jefferson Stand-
ard Life Insurance Company; Secretary
and Treasurer, Frank C. Boyles, cashier of
the American Exchange National Bank;
General Manager, Garland Daniel, of the
Caroline Fair Association ; General Mana-
ger of Productions, Albert W. Hale.
Roland Hill and Barbara Deveron have
been engaged to play the leads in the new
productions. Pending the construction of
the Greensboro studio, it is understood ar-
rangements have been made to use one of
the big Chicago studios.
THERE are strongly developed surface
indications of a sharp revision of
policy in the World-Brady camp, and these
indications are borne out to an extent by
the fact that Mr. Brady himself declines
to either affirm or deny their authenticity.
“ Not ready to talk,” is his brief declara-
tion.
The recent simultaneous engagement of
Marie Dressier and Lew Fields for sepa-
rate Brady productions was a matter of
quite sufficient moment to occasion remark,
the more so in connection with the coin-
cident expiration, without renewal, of the
contracts of several minor stars in the
World firmament.
The World powers were not in the least
dissatisfied with the work of these players
or the popularity of the plays to which
Los Angeles, Aug. 26.
AN important change was made with re-
spect to the Kalem Ham and Hazards
companies last week, when the latter was
removed to the Glendale Kalem studio,
which will be closer to the Kalem railway
station in Glendale, where most of the ex-
teriors for the company’s productions are
made. This will also make possible better
accommodations for the Ham comedy com-
pany, working under the direction of Lloyd
V. Hamilton at the Hollywood studio.
Larger sets are to be used by this com-
pany for the single-reel comedies, and the
productions are to be improved in every
way possible.
This week the Ham company is making
“ Patented by Ham,” in which the come-
dian discovered a substitute for gasoline,
which consists of Bud, who pushes the car,
supposed to operate by the use of a magic
Norfolk, Va., Aug. 26.
SEX problem plays will form no part of
the programs of the theatres of Nor-
folk hereafter, for the exhibitors of that
place have all signed an agreement to that
effect, thus doing away with an alleged
need for local censorship.
Some time ago the proposition was made
that there be established by the council
a motion picture board of review and
President I. Walke Truxtun, of the Board
of Aldermen, proposed an ordinance call-
ing for the appointment of five citizens of
Norfolk by the judge of the corporation
court, three upon his own initiative, and
two upon the recommendation of the
League of Mothers’ Clubs of that city.
“ The duty of said committee,” the draft
of the ordinance provided, “ shall be di-
rected to improving the quality of the pic-
tures, especially those of adventure and
comedy, and to securing a large proportion
they had been contributing their services.
It thus becomes evident, even in the ab-
sence of official corroboration, that some-
thing is in contemplation which does not
as yet appear to the cursory view.
A persistent rumor has it that Mr. Brady
has already contracted with a number of
conspicuous stars of the dramatic stage in
addition to Miss Dressier and Mr. Fields,
and that the names of these are being held
back for announcement at the most propiti-
ous moment. If this report is correct, it
probably means that the new stars will be
seen in plays already made familiar to the
public through the “ regular ” theatre.
Of these Mr. Brady personally controls
a large number, either produced originally
by himself or acquired since his associa-
tion with motion picture work.
power. Everything goes lovely until little
Bud falls into a man-hole while propelling
the car. A sewer ten feet in diameter and
twenty feet in length has been built at the
studio, and another one is being installed
on the beach near San Pedro, where the
miniature comedian will enter the ocean.
Vacation note: Mr. and Mrs. Lloyd V.
Hamilton, Mr. and Mrs. Albert (Bud)
Duncan, Mr. and Mrs. Al. Edmundson,
Ethel Teare and mother, have taken a
bungalow at Ocean Park Beach for the re-
mainder of the summer, and are com-
muting to the studio via automobile.
A REMINDER FROM PATHE
Several producing companies lately have
been claiming credit for issuing the first
series of three-reel pictures. In this con-
nection, it is remembered that Pathe, a
year and a half ago, issued the “ Who
Pays?” series in three reels a week.
of educational films as possible, without
endangering the actual usefulness of mo-
tion picture theatres.”
Norfolk exhibitors declared that the
mayor and the police department can step
in and stop any objectionable picture and
it does not require the appointment of a
censorship board. At best this board would
simply repeat the work now being carried
on by the national board and it would im-
pose a great deal of hardship and annoy-
ance upon the exhibitors of the city. Nor-
folk theatres do not exhibit indecent pic-
tures and there is no need for censorship,
despite the contentions of some few resi-
dents of the city who assume the posi-
tion of dictators of the public morals. Nor
is the plea of better pictures for the chil-
dren valid, for they form a very small part
of the total patronage of the houses.
There followed a number of conferences
between the motion picture men and those
backing the proposed ordinance and favor-
ing the establishment of a board of cen-
sors and since then a resolution signed by
all of the exhibitors of the city has been
adopted, agreeing to certain things which
will bring about better results than any
legislation possibly could. This fact is
realized by Mr. Truxtun and he has grace-
fully withdrawn his ordinance. The reso-
lution of the exhibitors, presented by Taze-
well Taylor and Moe Levy, representing
them, reads as follows :
Whereas, We the undersigned owners,
operators, and managers of the motion pic-
ture theatres in the city of Norfolk, Va.,
sincerely appreciate the spirit in which Mr.
I. Walke Truxtun and others have advo-
cated for the city of Norfolk, Va., a policy
of eliminating the presentation in the said
city of Norfolk of photoplays which will
have tendency to shock and affect the
morals of the community, and
Whereas, It is our policy to maintain a
high standard presentation of photoplays in
the city of Norfolk, Va., and co-operate
with Mr. Truxtun in this movement, and
Whereas, We recognize that the laws on
the statute books are sufficient to enable
the Mayor and Police Department of the
city of Norfolk, Va., to properly safeguard
the public against the presentation of any
lewd, immoral, or improper photoplay, and
Whereas, It is our desire to co-operate
with the Mayor and city Police Depart-
ment whenever they know of any violation
such as hereinbefore recited :
We, the undersigned, do respectfully on
our part, agree that we will not contract
for, or allow to be presented, in any the-
atres in which we are interested, any im-
moral or sex problem photoplay.
Otto Wells, manager, Wells theatre; M.
Hofheimer, manager, Strand theatre ; J. D.
Hofheimer, manager, Arcade theatre ; Don
P. Trent, manager, Ghent theatre; George
Karanicholas, manager, Granby theatre ;
Theo. Karanicholas, manager, American
theatre ; S. L. Harris, manager Bonita
theatre; J. H. Nutter, manager, Columbia
theatre; E. Kohn, manager, Manhattan
theatre; Harry Hofheimer, manager, Pal-
ace theatre; J. H. Nutter, manager, Star
theatre.
Brady Casts Himself for Role of Sphinx Over World Plans
Not Ready to Talk,” He Says in Answer to Rumor That His Company Has Contracted
with a Number of Conspicuous Stars of the Dramatic Stage in Addition to Fields and
Miss Dressier
Better Accommodations for Kalem “ Ham ” Company
Larger Sets Will Be Used for the Single Reel Comedies and the Productions Are to Be
Improved in Every Way — “Patented by Ham” in Work
Special to Motion Picture News.
September 9, 1916
MOTION PICTURE NEWS
1523
Bluebird Has Three Months’ Releases Ready for Exhibitors
Saving the Family Name” and “Wanted, A Home,” Will Feature Mary MacLaren, with
Phillips Smalley — “Idle Wives” Also a Smalley-Weber Film
GARS0N PREDICTS POPULARITY OF
YOUNG PICTURES IN WOLVERINE
STATE
After making a ten-day trip to all points
in the northern part of Michigan, Harry I.
•Garson, of the Harry I. Garson Produc-
tions, Inc., Detroit, distributors for Clara
Kimball Young productions, is convinced
more than ever that these productions will
be a huge success in the Wolverine State.
Mr. Garson from the beginning was as-
sured by exhibitors in the lower peninsula
that they would be ready to sign contracts
for the Clara Kimball Young productions,
but the northern part gave him some “ little
worry.” On his ten-day trip to the north-
ern part he called on all of the leading
exhibitors and it seemed as if they were
just waiting for him. He landed signed
contracts in every single town he visited,
•and exhibitors assured him that they were
even preparing to advertise stronger than
ever for the coming Young productions.
The new Clara Kimball Young exchange
at 318 Woodward avenue, Detroit, will be
ready to open not later than the middle of
September, according to the statement of
J. O. Kent, manager.
NATIONAL LEAGUE REALIZES 85,000
ON CHICAGO EXPOSITION
Louis Frank left Chicago for New York
last week and gave Lee Ochs a check for
$5,000. The check represented the Na-
tional League’s fifty per cent, share of the
net profits of the Chicago Exposition.
This is easily the biggest sum ever real-
ized on a motion picture trade exposition,
and is a tribute to the Chicagoans who
managed it. Louis is to be manager again
next year, and hopes to break his own
record.
He announces that the 1917 Exposition
will be held July 7 to 15 inclusive. This
makes the opening day the first Saturday
after the Fourth of July. The conven-
tion opens July 10.
General manager m. h. hoff-
MAN announces that there are
enough Bluebird features ready for release
to supply the program for three months to
come, and Bluebird directors are busy with
their preparations for future release.
September will start the season with four
subjects of a widely diversified nature:
“ The Unattainable,” a problem drama, in-
troducing Dorothy Davenport and Emory
Johnson to the Bluebird program; “ Saving
the Family Name,” a Lois Weber produc-
tion, featuring Mary MacLaren, the heroine
of “ Shoes,” with Phillips Smalley as her
leading man; “Behind the Lines,” a mili-
tary drama, featuring Harry Carey and
Edith Johnson; and “The Evil Women
Do,” a good old-fashioned melodrama,
based on Emil Gaboriau’s detective story,
“ The Clique of Gold,” in which Elsie Jane
Wilson, Francelia Billington, and Rupert
Julian will be prominent.
California, the pretentious drama, “ The
Faucet,” is ready for public presentation.
It doubtless will have its premier in Pasa-
dena, the city of its birth, for Robert E.
Sorver, sole owner, is a leading citizen
of that beautiful municipality.
Air. Sorver is making arrangements for
sufficient prints to serve the entire coun-
try immediately, whether by sale of state
rights as desired or by straight rentals.
All the work is being done by the Su-
perior Films Company in Los Angeles.
There will be another Lois Weber’s pro-
duction October 2, to start the second
month of the season, Mary MacLaren again
being featured in “ Wanted — a Home.”
Lois Weber wrote the scenario and directed
While the dates are not definitely set, the
other October Bluebirds will be drawn from
a large selection of subjects ready to re-
lease ; among them being : Mendelssohn’s
“ Spring Song,” featuring Ruth Stonehouse
and Rupert Julian; “The Social Bucca-
neer,” wherein Louise Lovely and J, War-
ren Kerrigan, previous lone-stars on the
Bluebird program, will unite in portraying
Frederick S. Isham’s story ; “ The Chalice
of Sorrow,” which will introduce Cleo
Madison to the Bluebird series, under Rex
Ingram’s direction; and Lois Weber’s pres-
entation of James Oppenheim’s story, “ Idle
Wives,” wherein Miss Weber, Phillips
Smalley, and Mary MacLaren will be fea-
tured.
“ The Faucet ” is based upon the evils
of liquor.
“ At no time in her career,” according
to an official of the company, “ has Vir-
ginia Kirtley, leading lady, arisen to such
heights of dramatic action as in ‘ The
Faucet,’ which imposes a burden upon her
histrionic powers.
“ Her death scene is a distinctive epi-
sode in screen dramatics of the year. An-
other climax is rendered by Josephine
Dillon in her mad scene, while Barney
Furey, the leading man, presents a new
interpretation in the character of Louis.
“ Among other stars supporting Miss
Kirtley are : Edna Mae Cooper, ingenue ;
Herbert Sutch, Jack Fraser, who has just
ended his season with Maud Fealey;
Charles Wheelock, and Isabel Lockerby.”
“ The Faucet ” will appeal to champions
of the temperance cause.
REEL FELLOWS BALL IN CHICAGO
SET FOR NOVEMBER 10
Following their joy-ride to Cedar Lake
last week, the Chicago Reel Fellows had
a blowout at the Morrison. Although
some of the boys are summering at New-
port, the attendance was pretty good.
It was decided to hold the big annual
ball November 10. This will be a titanic
affair, attended by a brilliant constellation
of screen players plucked from the high-
est firmament of stardom, by a galaxy of
society leaders from the North Side, and
by a representative film people from Coast
to Coast. The committee in charge of
this event consists of M. J. Flaherty, Dick
Travers, and H. C. Miller.
During January the club- will stage a
monster vaudeville show in some Loop
theatre. The public will be invited, and
the proceeds will be contributed to a $50,-
000 fund now being raised to build a Reel
Fellows club house. The show commit-
tee is headed by M. B. Watkins, and also
includes Dick Travers, Mac Edmonds, and
George Cox.
One of the Harem Scenes in William Fox’s Spectacle, “ A Daughter of the Gods ” — Annette
Kellermann, the Star, Is Reclining in the Foreground
Premier of “ The Faucet ” May Be Held in Pasadena
Sorver of Superior Films Company Makes Arrangements for Sufficient Prints to Supply All
Demands at Once — State Rights or Straight Rental Is Plan
Special to Motion Picture News.
Los Angeles, Aug. 26.
AFTER several previews, attended by
distinguished citizens and officials of
1524
MOTION PICTURE NEWS
Vol. 14. No. 10
Scenes from the Battle Staged by Vitagraph at Grassmere, Staten Island, for the New “ Battle Cry of War.” Commodore Blackton in the Right Hand
Picture Is Seen Seated on Centre Horse
Vitagraph Stages Big Battle Scenes on Staten Island
Commodore Blackton Enlists the Services of a Coast Defense Command and a Company
of Regulars — Engines of Warfare, New Here, Put in Use
“SEVENTEEN” PICKED BY FAMOUS
PLAYERS FOR JACK PICKFORD
AND LOUISE HUFF
“ Seventeen,” the new novel by Booth
Tarkington, has been chosen by ' the
Famous Players Film Company as the
vehicle for the joint presentation of Louise
Huff and Jack Pickford on the Paramount
Program.
The title, “ Seventeen,” refers, of course,
to the age of William Sylvanus Baxter, the
“ indifferent ” young man, and to that of
Lola Pratt, the baby talk expert, who is
his lady love. Jack Pickford will play
“ Will-ee,” the doTighty hero of the tale,
whose savage struggle to withstand the
ravaging eyes of Miss Pratt proves futile.
Miss Huff will play his little sister Jane,
that most extraordinary child, whose un-
limited capacity for bread, sugar and apple
sauce, together with her absolute “ ob-
seity ” in the matter of personal apparel, is
a constant source of excruciating agony to
her very much older brother.
With Jack Pickford as the redoubtable
Will-ee and Louise Huff as the pestiferous
Jane, “ Seventeen,” the company believes,
should prove one of the most successful
comedies ever produced by them.
NEW YORK EXHIBITORS PLAN BALL
FOR THANKSGIVING EVE
The New York local of the Exhibitors’
League are rapidly completing their plans
for the holding of a ball at Madison Square
Garden, New York City, on Tranksgiving
Eve, November 30.
A general committee on arrangements
has been appointed, consisting of Isaac
Hartsall, William Hilkemeier, and L. M.
Blumenthal. The committee on publicity,
printing, and the program will be headed
by Thomas Howard as chairman. Otto
Lederer has been appointed chairman of
the badge committee.
In this connection, it is interesting to
note that the exhibitors have taken a five-
year lease of the Garden for Thanksgiving
Eve each year, for a function similar to
the coming one.
MARION EARLE JOINS RIALTO FILM
Marion Earle, ingenue, is a graduate
from legitimate stock production, having
played for several seasons in the west be-
fore coming east. She has been engaged
by the Rialto Film Corporation for an im-
portant role in its September release.
STATEN ISLAND, situated in New
York harbor, has been the scene of
a four-day battle, waged with all the
modern appliances of warfare. It was se-
lected by the heads of the Vitagraph Com-
pany of America on which to stage some
of the spectacular battle scenes of the
forthcoming special production “ The
Battle Cry of War.” Its proximity to the
Vitagraph studio and its many miles of
open country were responsible for its se-
lection.
Commodore J. Stuart Blackton, under
whose personal supervision “ The Battle
Cry of War ” is being produced had the
co-operation of the Thirteenth Coast De-
fense Command, N. G. N. Y., and a com-
pany of regulars from the United States
Army for these scenes. Beginning on
August 18 and continuing for four days
thereafter, the men went into camp, threw
up trenches and destroyed them for the
camera lens at a point near Grasmere on
the Island.
Engines of warfare, never before in use
by the American army, were secured- for
use in the scenes. Pipe coils, gas masks,
steal headgear, hand grenades and para-
ur' IVILIZATION,” Thos. H. Ince’s
spectacle which is still running to
capacity audiences at the Criterion theatre,
New York, and filling some of the biggest
theatres throughout the country, is now
offered to state rights buyers. Certain ter-
ritorial rights have already been disposed
of to zealous buyers. It was Mr. Ince’s
original plan to retain the whole proposi-
tion for himself and his associates. How-
ever, a cold analysis of facts, coupled with
pressure brought to bear by enthusiastic
buyers materially altered the initial plans.
It was found that at least sixty prints
would be necessary to accommodate the
demand and that an organization of some
proportions would have to be formed.
Then, too, it was pointed out that Mr.
Ince’s best interest could be guarded by
allowing individuals to continue to domin-
ate their own territories rather than for
him to enter into direct competition with
chutes were employed behind the lines of
the opposing forces. Observation balloons,
aeroplanes and armored motor cars also
had their places in the four days’ work.
Huge guns were brought into use by the
invading army and not the least feature
of the production is their use after sunset.
The Vitagraph Company had the assist-
ance of army and militia officers, so the
maneuvers and charges depicted are tech-
nically correct. The Vitagraph players
participating in the battle scenes as prin-
cipals were Harry Morey, Joseph Kilgour,
James Morrison and Walter McGrail.
Comparatively few inquiries were reported
considering the hugeness of the scenes
taken. Director Earle got a bad bump
from a flying rock and Harry Morey was
struck by a flying missile after an ex-
plosion, but otherwise injuries were scarce.
Most of the less spectacular scenes of
“ The Battle Cry of War ” have already
been filmed in the studio and at locations
in New York City. The battle scenes are
practically the last to be taken for the big
picture and consequently it may be judged
that the piece is rapidly nearing comple-
tion.
them where it was not necessary.
As above stated, certain state rights have
been snapped up, but there is enough un-
sold territory to permit of half a score of
shrewd men making a success out of
“ Civilization ” along with Mr. Ince and his
associates.
At the Thos. H. Ince, New York offices
in the Times Building, applications for ter-
ritory and bookings receive prompt atten-
tion by J. Parker Read and Alec Lorimore.
PATHE NEWS IS CREDITED WITH
THREE SCOOPS IN ONE WEEK
As a result of making three “scoops”
within one week, the Pathe News has
received orders for three more prints of
each issue. The scoops were on the batttle
of the Somme, the “ Black Tom ” explo-
sion in Jersey City, and the German sub-
marine Deutschland leaving Baltimore.
44 Civilization ” Is Now Ready for State Rights Sale
Though Certain Territory Is Already Disposed of. Enough Is Still Unsold to Offer Rare
Opportunities for Specialists in This Market Plan
September 9, 1916
MOTION PICTURE NEWS
1525
Leslie Elton, Cartoonist, Is with Paramount-Bray Forces
Enlargement of Staff Enables Producers to Handle Greater Variety of Subjects Nine
Cartoonists, Thirty Assistant Artists and Four Cameramen at Work
HARVEY F. THEW IS MEMBER OF
FAMOUS PLAYERS-LASKY SCE-
NARIO DEPARTMENT
Harvey F. Thew, well-known New York
newspaper man and more recently a photo-
dramatic critic of reputation, has signed a
contract with the Jesse L. Lasky Feature
Play Company to devote himself exclu-
sively in the future to the preparation and
adaptation of material for the screen. In
addition to adapting stories by famous
novelists and dramatists, Mr. Thew will
also do considerable original work for
both the Famous Players and Lasky
Studios.
Mr. Thew started newspaper work in
Chicago and came to New York in 1905.
Prior to an association of eight years on
the reportorial and editorial staff of the
New York Herald, he was connected with
the New York World, New York Com-
mercial and New York American.
With the New York Herald he made a
specialty of navy reporting and made three
cruises with the Atlantic Battleship Fleet.
In 1911 and again in 1912 he went to Cuba
as Herald correspondent to report political
uprisings and did special work for the
paper in Malta, Italy, France and Gibraltar.
In 1914, Mr. Thew devoted himself ex-
clusively to motion pictures and was a
member of the staff of Motion Picture
News. He has made three adaptations for
the Famous Players-Lasky studios, begin-
ning with “ The Big Sister,” with Mae
Murray, “The Years of the Locust” with
Fannie Ward and “ The Kiss with Owen
Moore and Marguerite Courtot.
GAUMONT EXPLOSION FILMS TWO
WEEKS AT RIALTO
So popular were the pictures taken by
the Gaumont Company of the great New
York explosion for the Mutual Weekly
that they were held over a second week at
the Rialto, New York.
FOLLOWING the Unity Sales Corpora-
tion’s policy of doing everything to
aid the exchange men and the exhibitors
to properly exhibit the features put out by
its company, A. J. Cove, vice-president
and general manager, has left New York
on a tour of the Southwestern and Middle
Western States. While away, Mr. Cobe
will visit the Unity Exchange offices in
Milwaukee, Minneapolis, Chicago, St.
Louis, Kansas City, and Dallas. Mr. Cobe
has but lately returned from a similar
visit to the Southeastern territory, and be-
fore “The Yellow Menace” releases La-
bor Day, every exchange handling “ The
Yellow Menace” will have received a per-
sonal visit.
Before leaving, Mr. Cobe said : “ Re-
ports from all our exchanges indicate that
‘The Yellow Menace’ will open on Labor
Day throughout the country with a tre-
mendous number of bookings. We feel
that we are backing our exchanges and
their exhibitors in every possible way to
make this serial a success, and we are al-
ready assured that our efforts have met
with a profitable response.
LESLIE ELTON, the well known car-
toonist, who has contributed to the
Philadelphia Record, Public Ledger, Mo-
tion Picture Magazine, Photoplay Journal
and the St. Louis Globe-Democrat, has
joined the forces at the Bray studio and
will contribute his comedy to the Para-
mount-Bray Animated Cartoons, the week-
ly animated cartoon released by the Para-
mount Pictures Corporation and produced
at the Bray Studios, Inc.
The enlargement of the staff of cartoon-
ists at the Bray Studios will enable the
producers to give a greater variety of sub-
jects. The Bray Studios contribute to the
motion picture cartoons the well known
characters “ Colonel Heeza Liar,” by J. R.
Bray ; “ Bobby Bumps,” by Earl Hurd ; “ In
Lunyland,” by Leighton Budd ; “ Haddem
Badd,” by L. M. Glackens ; “ The Wild and
Woolly West,” by A. D. Reed ; “ Farmer
A1 Falfa,” by Paul Terry; “ Percy,” by H.
C. Greening, and “ The Adventures of
the Police Dog,” by C. T. Anderson.
Mr. Elton will work on a variety of sub-
jects.
At present there are nine cartoonists,
thirty assistant artists and four cameramen
constantly at work at the Bray Studios,
where the Paramount-Bray cartoons are
EDWIN THANHOUSER announces
that he has added to his staff of di-
rectors O. A. C. Lund, who will start im-
mediately to produce a five-reel feature to
be released through the Pathe exchanges.
Mr. Lund has had a long career in mo-
tion pictures, having directed many of the
“ In our advertising, which has been
appearing in the trade journals, we have
endeavored to impress upon the exhibitor
that he can see each and every episode of
‘ The Yellow Menace ’ before he books it.
Our recent two-page gold sheet advertise-
ment in Motion Picture News ought to
drive home the fact to the motion picture
industry the important point that we have
tried to emphasize — that ‘ The Yellow Men-
ace ’ is the first serial ever produced which
was entirely complete before release day.
In this advertisement we showed a still
picture, actually taken from each com-
pleted episode of the picture. We have
steadily maintained that this is a record,
and our company should be congratulated
on its achievement.”
CRAIG TO APPEAR AGAIN WITH JUNE
CAPRICE
Charles Craig, who played the part of
Lord Rockingham in “Under Two Flags,”
the William Fox photoplay adapted from
Ouida’s novel, will appear again in June
Caprice’s third picture, now being filmed.
produced. An idea of the amount of work
entailed may be gained from the knowledge
that there are thirty-four different pro-
cesses to be undergone by each cartoon,
and that there are from three thousand to
four thousand cartoons in each thousand
feet of complete film. Hence a week’s out-
put involves from 102,000 to 136,000 pro-
cesses.
The accomplishment of this tremendous
task is made possible only by a special
method which Mr. Bray has invented and
patented. As a result of his invention the
work of preparing thousands of pictures is
more than cut in half. When he has de-
cided upon the desired scene for the antics
of “ Heeza Liar” or any other subject, he
first draws a background, which is printed
on many sheets of tracing paper.
This done, it is necessary for the artist
only to draw the parts which are to appear
in motion on the screen. The result is
evident. The background remains abso-
lutely stationary throughout the scene, so
that the work of the artist is reduced to
a minimum. If the man is to be repre-
sented as standing still for any length of
time he is printed on the sheets. He does
not have to be drawn again until he is
supposed to move.
best features produced by the Metro, World
and Eclair Companies. He is a writer as
well as a director. Among the many plays
he wrote and produced are “ Autumn,”
“ The Dollar Mark,” “ The Marked
Woman,” “Silent Jim,” “Just Jim,” “The
Price of Malice ” and “ Dorian’s Divorce.”
Among the stars he has directed are Violet
Merserau, Lionel Barrymore, Hamilton
Reville, Barbara Tennant, Harry B. Carey
and Robert Warwick.
Stockholm is Mr. Lund’s birthplace. He
was educated at Upsala University and was
a writer on the Stockholm Dagblad. He
studied painting and when he came to
America took up scenic and portrait paint-
ing as a profession.
In 1899 he recognized the future that
lay in motion pictures and went to the
Pacific coast where he directed and acted
for many of the new companies. He joined
the Eclair Company to act with and direct
Barbara Tennant and was with that com-
pany for three years.
Besides being a successful scenario
writer, Mr. Lund has sold a great many
short stories to popular magazines.
LOUIS BAUM HEADS INDIANAPOLIS
BLUE BIRD EXCHANGE
Louis Baum, for many years connected
with the General Film Co., Indianapolis,
more recently on the road booking “ Where
Are My Children?” has become manager
of the Indianapolis Blue Bird exchange.
Mr. Baum succeeds Mr. Moore.
Mr. Baum is well known to film men all
over the state as he formerly was booker
for the General.
A. J. Cobe Leaves New York for Tour of Big Cities
Vice-President and General Manager of Unity Sales Expects to See Exchangemen in South-
western and Middle Western States — “Yellow Menace” Bookings Are Large
Edwin Thanhouser Adds O. A. C. Lund to Staff
Director, Who Is a Magazine Writer, and at Beginning of His Career Took up Scenic and
Portrait Painting, Produced Many Successful Pictures
1526
MOTION PICTURE NEWS
Vol. 14. No. 10
TWO COMPANIES INCORPORATE IN
CALIFORNIA
Special to Motion Picture News.
San Francisco, Aug. 26.
Articles of incorporation of the Consol-
idated Film Corporation have been filed at
San Francisco. The capital of the or-
ganization is placed at $50,000, and the di-
rectors are B. Coleman, J. F. McCarthy,
and G. A. Ragan.
The Moral Feature Film Company, re-
cently organized at San Francisco, to pro-
duce motion picture dramas bearing upon
the liquor question, has been granted a per-
mit, under certain conditions and restric-
tions, to issue stock and engage in busi-
ness. The company will be permitted to
issue 7,995 shares of stock to W. A. Hoef-
gen in payment for services and expenses
and to sell 40,000 shares to subscribers.
Holding Is Engaged to Co-Star with Kathlyn Williams
Pallas Signs English Actor Who Appeared as Leading Man for Pauline Frederick and
Marie Doro in “ Sold,” “ The White Pearl ” and “ Bella Donna ”
THOMAS HOLDING, who for the past
year has been appearing in leading
parts for Famous Players, has been en-
gaged to co-star with Kathlyn Williams at
the Morosco-Pallas studios for the Para-
mount program. Immediately after sign-
ing the agreement in New York, Mr. Hold-
ing left for the Los Angeles studios of his
new associates.
As a photoplayer, Mr. Holding has
gained a large following in this country
since his motion picture debut in “ The
Eternal City,” a little over a year ago. As
leading man for Pauline Frederick and
Marie Doro he appeared in various Fa-
George Larkin Signs Long-Time Contract with Kalem
Actor Gains Reputation as a Daredevil in Many Stunts — He Was a Circus Performer and
a Number of Years Later Went Into Vaudeville and “Legit”
GEORGE LARKIN, hero of screen
“ hair-breadth escapes,” has signed a
long-term contract with the Kalem Com-
pany. Larkin has put the finishing touches
to a multiple reel feature in which he will
be starred, and started for Kalem’s Jack-
sonville studio on Monday.
George Larkin
Kalem officials promise that a complete
announcement will be made within the
week concerning the subjects in which
Larkin will be featured. Negotiations are
under way with a prominent author for
the original stories and the work of en-
gaging an all star cast is also going ahead.
In his six years of motion picture work
George Larkin, in addition to his popular-
ity as an actor, has gained a well-earned
reputation as a dare-devil. In his youth-
mous Players successes including “ Sold,”
“ The White Pearl,” “ Bella Donna,”
“ Lydia Gilmore ” and “ The Moment Be-
fore.”
Prior to his advent to motion pictures,
Mr. Holding enjoyed a most successful
career on the speaking stage in this coun-
ful days Larkin was for some time a cir-
cus acrobat, until more ambitious leanings
lead him to the stage. There he was for
a number of years seen in vaudeville, stock
and in support of prominent stars.
On his entry into motion pictures Larkin
found that his early athletic training
served him in good stead in the strenuous
screen game. His willingness to take
great chances in producing screen thrills
soon gained him the name of “ Dare-
Devil ” Larkin. After three years with
eastern companies, Larkin went West in
1913 when Louis Joseph Vance wrote the
“Trey o’ Hearts” around his daring.
Among Larkin’s daring exploits which
screen followers will remember may be
mentioned his seventy-five foot dive from
the mast of a vessel in San Diego Harbor,
a thrilling scene staged atop the iron work
on the thirteenth story of a San Francisco
skyscraper in course of erection, his
thirty foot fall over the edge of a cliff and
numerous spectacular fire scenes which
found him performing all sort of cour-
ageous exploits. In 1913 Larkin was given
considerable notice following his rescue of
Ruth Roland from drowning at Santa
Monica.
Regarding his new Kalem affiliation Lar-
kin declared to a “News” representative,
“ When all the details are completed within
a few days so that a complete announce-
ment may be made, exhibitors will know
why I am so well pleased to be under the
Kalem banner. Kalem is going the limit
in the matter of securing the highest class
of stories and a strong company of play-
ers and you may be sure that I will not
let anything stand in the way of my do-
ing my share.”
Mr. Wright, of the Kalem Company,
said to the News, “ Promising surprises
is about the easiest thing a picture man
does, but I can assure exhibitors that they
will sit up when we round out complete
plans for the subjects to feature George
Larkin. The enthusiasm with which a
player takes to a production is some in-
dication of its worth, and if you could
have seen Larkin spending all the spare
time he could get from his work on a
multiple reel production in the Y. M. C. A.
gymnasium for the past two weeks.
Thomas Holding
try as well as in England and Australia.
His first appearance in New York City was
under the management of Oliver Morosco,
for whom he will now appear on the
screen. At the Manhattan Opera House
as leading man in Mr. Morosco’s “ Peg o'
My Heart ” he won immediate favor which
resulted in an engagement with this com-
pany running thirty-eight weeks.
Later he again won considerable promi-
nence over here in the title role of “ Ben
Hur,” in which he appeared for a run of
two years. In Australia he first appeared
on the stage with Charles Hawtry in The
Hawtry Comedy Company. Among his
most successful appearances in England
were those in “ A Chinese Honeymoon,”
with Frank Curzon, “Are You a Mason?”
with Edwards and Frohman, Shakespear-
ean repertoire with George Musgroves,
“ The Tempest,” as Ferdinand with Sir
Herbert Tree, “ Still Waters Run Deep,”
and other plays with Mr. and Mrs. Ken-
dall for three years, “ Loaves and Fishes,”
Charles Frohman’s play at the Duke of
York, London, and many others of equal
prominence.
GRIFFITH WILL BE IN EAST FOR
“INTOLERANCE” PREMIER
Special to Motion Picture News.
Los Angeles, August 25.
D. W. Griffith has left for New York
to be present at the premier of his latest
production entitled “ Intolerance.” Mr.
Griffith will probably spend several weeks
in the East. J. A. Barry, Mr. Griffith’s
private secretary, preceeded the producer
about a week to aid in the arrangements
for the premier.
September 9, 1916
MOTION PICTURE NEWS
1527
ZIP, WILLIAM FOX BUYS A WHOLE
TOWN— JUST LIKE THAT
Negotiations completed by General
Western Representative A. Carlos and
Director Richard Stanton in Los Angeles,
and Clifford Elfelt, Stanton’s assistant at
El Paso, have made the entire town of
San Felease, New Mexico, the property of
the William Fox Corporation. The town
will be used for raids and finally destroyed
by explosion and fire for scenes in an in-
ternational boundary story to be made by
Stanton.
Gretchen Hartman and Allen Hale,
formerly leading people for the Biograph
Company, have been engaged by the New
York Fox office, and reecntly arrived in
Los Angeles to begin work in this picture.
Another leading role will be taken by
Bernice Burnham, who appeared in several
Ince and Fine Arts subjects. Director
Stanton and Company composed of about
thirty in all, have left for El Paso, to
make the exteriors for the production.
Army equipment including armored auto-
mobiles and aeroplanes have been leased
for this photoplay. Stanton will be re-
membered as the producer of “ The
Beast,” recently released by Fox, but since
making this he has been ill, and is now
taking up his second Fox production.
HORSLEY ANNOUNCES REORGANIZA-
TION OF HIS STUDIOS
David Horsley announces a reorganiza-
tion of his studios for alignment of his
facilities with a policy of quality feature
production.
Operations at the Los Angeles studios
of the Horsley concern have been reduced
to a minimum for a period of a few weeks.
Mr. Horsley is now in Los Angeles making
preparations for the important changes to
be instituted in the early autumn.
Mr. Horsley will come east in Septem-
ber for the purpose of closing new con-
tracts and conducting various conferences
with President John R. Freuler of the
Mutual Film Corporation.
It is announced that Crane Wilbur will
remain with the Horsley concern and that
he will be starred in a series of special
feature productions to be made this fall.
Mr. Horsley also expects to conclude
negotiations now in progress with two
widely known actresses of the stage who
are to be cast in Horsley feature produc-
tions.
Horsley affairs in the east are now being
conducted by Charles F. Pope, general
representative for Mr. Horsley.
SHEER PLACES LINDEN, CUMMINGS
AND ALMA HANLON
William A. Sheer, Inc., 126 West 46th
street, New York City, has placed Eimar
Linden with the Popular Plays and
Players company. He is cast to play the
leading male role in a forthcoming feature
production starring Nance O’Neil, under
the direction of the Blaches.
The same corporation also placed Alma
Hanlon, leading woman, and Irving Cum-
mings, leading man, with the World Film
Corporation. These two stars are to carry
important roles in “ The Whip,” the well-
known melodrama which William A.
Brady is supervising for World Film.
Edwin Thanhouser Now Has Four Companies at Work
Several Features Already Completed for Pathe Program and Vehicles for Florence La
Badie, Valkyrien, Gladys Hulette and Others Are Ready
WITH four companies at work on new
features and with a number of big
productions already completed, the Than-
houser Film Corporation is prepared to
keep its contract with the Pathe Exchange
to release two first-class features a month.
Florence La Badie in “ The Fugitive,”
was written by Philip Lonergan and di-
rected by Frederic Sullivan, was the first
Thanhouser-Pathe release. This was fol-
lowed by Gladys Hulette in “ The Shine
Girl,” by Agnes C. Johnston, directed by
William Parke.
“Hidden Valley” with Valkyrien, the
Danish beauty, will be the Thanhouser-
Pathe release for September 10. It is a
South African story by Emmet Mixx, di-
rected by Ernest Warde. Valkyrien is the
white goddess of an African tribe and a
sacrificial dance by the goddess is one of
the big scenes in the production.
Another Florence La- Badie feature, “The
Fear of Poverty,” by Agnes C. Johnston,
author of “ The Shine Girl,” directed by
Frederic Sullivan, is to be released on Sep-
tember 24. Miss La Badie is supported by
George Mario, Ethyle Cooke and Edwin
Stanley. Miss La Badie plays two roles,
mother and daughter.
Mr. Thanhouser announces that Fred-
erick Warde, the Shakespearean actor, will
be seen in a production of “ King Lear ”
early in October. This will be followed by
Florence La Badie in “ Saint, Devil and
Women,” a psyschological drama dealing
with a women of three natures.
The “ Image Maker of Thebes ” with
Valkyrien, supported by Boyd Marshall, is
a production that will be released by Than-
houser through Pathe later.
Pictures in process of production are
“ The World and the Woman,” starring
Jeanne Eagels, a stirring tale of a girl of
the streets who rises and triumphs ;
“ Through the Open Door,” starring Marie
Shotwell, supported by Fred Eric and Al-
phonse Ethier, an Italian story; Frederick
Warde in “ The Vicar of Wakefield,” Flor-
ence La Badie in “ The Pillory ” and Gladys
Hulette in “ Prudence, the Pirate,” a
comedy-drama by Agnes C. Johnston.
Mr. Thanhouser is personally supervising
every feature that he releases through
Pathe.
Ince Is Ready to Pay a Thousand Dollars for a Good Idea
Producer of “ Civilization ” Offers This Amount for Best Scenario on Representative
American Theme Submitted Before End of Year, and $500 for the Second
HOMAS H. INCE, producer of “ Civi-
lization ” at the Criterion Theatre,
wants more big stories representative of
teeming, toiling America. He therefore
announces a contest by arrangement with
the Photoplay Magazine to remain open
until midnight of the 31st day of Decem-
ber, 1916. Scenarios must be suitable for
five-reel pictures and must deal with a
representative American theme.
He will pay $1,000 for the best story
submitted, $500 for the second, $300 for
the third and $200 for the fourth.
Other scenarios suitable for Mr. Ince’s
purposes will be purchased at regular
prices.
In speaking of the type photoplays he is
particularly anxious to have submitted, Mr.
Ince says : “ I want five-reel plays repre-
sentative of American life in any of its
complex phases.
iiiiiiiiiiiiiiiiii mi
1
HE TOOK TWO SUBSCRIPTIONS
FOR THE “NEWS”
m
Plaquemine, La., June 27.
D
==
Motion Picture News,
n
Gentlemen:
==
I would not for a moment be with-
n
out the “News; ” in fact I have been
n
carrying a double subscription for
==
the last two years, one in my name.
g§
and one in the name of Electra The-
=
atre.
j§
I look forward to the “ News ” i
==
weekly with keen interest.
i§
Yours truly.
=
LIONEL DELACROIX,
=
Electra Theatre.
I1IIIIIIIIIIIIIIIIIIIIIIIIIIIIIIM
iis
“ I don’t want political arguments or
propaganda of any sort. I don’t want
dramas embroiling religious sects or polit-
ical parties. I don’t want any treatment of
sex which will offend. My idea of a play
is not sheer tragedy nor unrelieved com-
edy, but a serious story of real life — a
story lightened here and there with laugh-
ter, brimful of the suspense of actual ex-
istence.
“ Coming down to individuals I partic-
ularly want big, virile stories for William
S. Hart; society or light comedy dramas
for Bessie Barriscale; big dramas demand-
ing strong characterization suitable for an
actor of Frank Keenan’s type; romantic
plays (not costume drama) suitable for
William Desmond, and strongly sympa-
thetic plays — of the same generic type as
‘ The Coward ’ — for Charles Ray.
All manuscripts should be mailed to
Ince Scenario Contest Editor, Photoplay
Magazine, 350 North Clark street, Chicago,
111. Mr. Ince announces that all stories
about the winners and their subjects will
appear in the Photoplay Magazine soon
after the decision of the judges. No
manuscripts will be considered which are
not typewritten and on one side of the
paper only. Everyone is eligible for the
contest except persons in any way asso-
ciated with Thomas H. Ince’s Enterprises
or with the Photoplay Magazine.
GREENBERG OPENS PUBLICITY
OFFICE
Jacob Walter" Greenberg, the personal
representative of Linda A. Griffith and
Dorothy Nichols, has just opened offices
for general publicity work.
1528
MOTION PICTURE NEWS
Vol. 14. No. 10
DORIS GREY TO BE STARRED IN “ HER
BELOVED ENEMY”
Edwin Thanhouser announces that Doris
Grey is to be starred in a Thanhouser-
made Pathe Gold Rooster play to be called
“ Her Beloved Enemy.” The story, by
Lloyd Lonergan, was written expressly for
Miss Grey. Ernest Warde is directing the
picture.
Miss Grey sprang into public notice at
the Moving Picture Exhibitors’ ball in
Boston last December when she was
chosen as the most beautiful girl at the
ball. Miss Grey was promptly signed by
Mr. Thanhouser with the understanding
that if she proved to have talent as a mo-
tion picture actress she would be given big
things to do. She accepted and made good.
Lloyd Lonergan, Doris Grey, Ernest Warde and
Wayne Avey at Thanhouser Studios
“ What Doris Did ” was Miss Grey’s first
picture and it was such a success that she
was immediately given leading parts in
other Thanhouser plays. Miss Grey is
only nineteen years old.
Wayne Arey, whose work in “ The Shine
Girl ” received such favorable comment,
supports Miss Grey in “ Her Beloved En-
emy.”
RAYMOND B. WEST RETURNS TO
CULVER CITY
Raymond B. West, co-director with
Thomas B. Ince of “ Civilization,” has re-
turned to Culver City from a six weeks’
vacation spent in Honolulu. Mr. West
worked night and day for eighteen months
on the production of “ Civilization ” carry-
ing out Mr. Ince’s plans, and immediately
after the completion and marketing of the
picture suffered a complete nervous break-
down. Both Mr. Ince and Mr. West’s
physician insisted that he take a long rest.
Upon returning to Culver City Mr. West
plunged into the work of making Ince-
Triangle multiple reel features. Recently
he completed “The Wolf Woman,” featur-
ing Louise Glaum. One set designed by
Mr. West required three weeks to build.
Hot upon the heels of “ The Wolf
Woman” Mr. West produced “Home”
featuring Bessie Barriscale with Charles
Ray. In this Ince-Triangle multiple reeler
Mr. West introduced some novel lighting
effects.
Mr. West now has ready two plays which
go far have not been named. The first,
by J. C. Hawks, features Charles Ray. The
second, by Monte M. Katterjohn, is en-
acted by three Ince stars — Dorothy Dalton,
Enid Markey and Howard Hickman.
Some of the scenes are taken aboard the
yacht of E. A. Featherstone, a Los Ange-
les millionaire.
William L. Sherry Establishes New Publicity Department
Its Purpose Is the Operation of Local Advertising Campaigns, Centered Around Each The-
atre— Morrison Will Visit Picture Houses and Plan Individual Advertising
THE latest move of William L. Sherry
in carrying out the general Paramount
plan of co-operation and advertising for
the Paramount houses is the installation
of a department for the. express purpose
of conducting local advertising campaigns
centered about each theatre. E. V. Morri-
son, known to the exhibitor as originator
of the business report system known as
Manager’s Screen Reports, has been en-
gaged to conduct this department.
The establishment of the new depart-
ment is in keeping with the Paramount’s
recent inaugural of local advertising man-
agers for each exchange. Mr. Morrison’s
position is a new one and will supplement
the general advertising done by the Para-
mount Company and the subsidiary com-
panies releasing through the Paramount.
His duties will be those of co-operating
with the exhibitor in all local advertising
work and bringing the fruits of the gen-
eral advertising to tear right down on the
individual house to the greatest extent pos-
sible, as well as creating new press mate-
rial to suit local conditions.
The advertising problems of theatres are
so distinctly individual that Mr. Sherry has
decided the best way to assist a house in
advertising the Paramount program is
to have a man from the home office of the
exchange visit the house, learn the exact
conditions which the house must meet and
co-operate with the house manager in solv-
ing these problems. Mr. Morrison will
therefore spend much time on the road
and comparatively little time in the office.
It is not Mr. Morrison’s plan to simply
travel through the state to take notes and
conduct the Sherry advertising desk ac-
cording to conditions as set forth in these
notes. He will go to a town, arrange with
the exhibitor using the Paramount pro-
gram a feasible plan of publicity and ad-
vertising and stay on the ground until this
is successfully put into operation, making
definite arrangements to send directly to
the theatre or the local newspaper such
matter, and such matter alone, as will meet
directly the need of that house and as ar-
ranged for that house when the campaign
is started.
The general plan is to eliminate all waste
in advertising and publicity work, all press
matter hereafter to be written to meet local
conditions more particularly than to en-
courage the theatre manager to use the
Paramount program.
The Sherry house organ will be con-
tinued to assist the exhibitor in a general
way and to serve as a medium to acquaint
one house manager with the activities of
the others and for general announcements
emenating from the Sherry offices.
Many Camera Crews Out on Big Assignments for Rothacker
Edward Linden Leaves Chicago for Trip Through the Yellowstone and Will Cover Entire
Pacific Coast and Canadian Northwest— Klingersmith at Work on Civic Subject
Special to Motion Picture News.
Chicago, 111., August 26.
A CONFERENCE of the National
Dealers’ Service was held at the Ho-
tel Sherman on August 16. W. H. Roth-
acker, president of the Rothacker Film
Manufacturing Company, presented to the
various advertising men and sales man-
agers, facts and figures concerning the ac-
tual moving picture advertising achieve-
ments, and a general outline for the pub-
licity of moving pictures as an advertising
medium. After the conference all the
members present adjourned to the new
plant of the Rothacker Film Manufactur-
ing Company, where they spent half a day
in seeing how advertising pictures are
made.
One of the Rothacker camera crews, in
charge of Wesley Smith, returned to Chi-
cago last Saturday after completing a
twelve-week tour of the Southwest. The
object of the trip was to secure special
scenic pictures, including some remarkable
views of Estes Park, and various other
Colorado show places.
Henry Birch, in charge of another cam-
era crew, is now in Canada handling a
big industrial contract there.
Another crew, headed by Edward Lin-
den, left Chicago last week for a trip
through Yellowstone Park, and covering
the entire Pacific coast and Canadian
Northwest. Linden’s crew will be gone
two or three months with the object of
securing at least 20,000 feet of representa-
tive scenic film, as well as to cover several
industrial contracts on the Pacific coast.
Another crew in charge of P. H. Miller
is taking care of some special photographic
work in Kansas City, Mo.
Another set of Rothacker cameramen,
under the direction of W. B. Klingersmith.
is now operating in Chicago on a big civic
picture that will graphically portray Chi-
cago’s desirability as a summer resort.
E. H. Philippi, sales manager of the
Rothacker Film Manufacturing Company,
has recently returned to Chicago after hav-
ing made a tour of inspection of various
Rothacker agents throughout Ohio and
Michigan.
SLADDIN OFF FOR CHICAGO TO
BEGIN “CRIMSON” ADVERTISING
IN THAT CITY
Spencer G. Sladdin, director of publicity
of the Consolidated Film Corporation, pre-
senting “ The Crimson Stain Mystery,”
the sixteen-episode serial, left last week
(Wednesday) on the Wolverine Limited
for Chicago to supervise the starting of
the company’s publicity campaign. Adver-
tisements will be inserted in more than ten
thousand newspapers, and the novelization
of the serial, done by Albert Payson Ter-
hune, will be started in more than four
thousand representative newspapers.
Mr. Sladdin expects to be gone about
ten days. While his temporary headquar-
ters will be in Chicago his activities will
take him over a large territory in the
West.
During his absence Arthur M. Brilant
will be acting director of publicity.
September 9, 1916
MOTION PICTURE NEWS
1529
“ The * News ’ wishes to include under this heading novel advertising ideas, successful schemes in management, decoration and equip-
ment of the theatre — everything in fact done by the exhibitor to stimulate his trade. We invite every exhibitor to send for publi-
cation the successful ideas that he has worked out, also to come to us for suggestions or information. Address the Editor.”
How to Take Your Place as a Live Exhibitor and Keep It
<J<?T¥7E HAVE TAKEN OUR PLACE—
W AND WE SHALL CONTINUE
TO TAKE IT— AND TO KEEP
IT.” This should be the daily slogan of
every enterprising exhibitor whose previ-
lege it is to control a picture theatre and
who has the progress of the film industry
at heart. How many are there who think
of anyone outside themselves? It is feared
we have too many who are contented with
their present prosperity; they think they
have reached the pinnacle of fame and they
lord it over their employees as task-
masters. They open their theatres as they
would an ice-box — as if it contained all the
good things of this world.
Just recently an exhibitor announced the
fact that “ posters keep people away,” yet
other men disguise their theatres with as
many posters as they can put up. Both
these men with their extreme ideas are
wrong.
Another exhibitor is “ tired ” with the
fickleness of the public. A man who gets
tired of taking money from the public
should retire and make room for the enter-
prising man.
What one man has done another can do,
if he will try, but he must work and not
leave it all to the pictures.
The other day a patron of a well-known
theatre was heard to remark, “ Oh, I don’t
know what the picture is to-night, but it is
sure to be a good one. Smith never shows
anything but the best.”
Smith conducted a new, large, splendidly-
equipped theatre, but it was in a thinly
populated district, however, with Mrs.
Smith at the ticket window. He made a
personal friend of every patron.
Later he moved to a house further down-
town and began a campaign of advertising.
A large advertisement in the city dailies
set forth in big type the name of the play,
the star, with a short note about the film
in general. It set forth in equally large
ty-pe the name of the house, the manager,
the fact that uniformed girl ushers taken
from the neighborhood passed round iced
water, that the ventilation and projection
were perfect.
“ We heard you were down here, and we
came to see you, Mr. Smith,” said several
people the first evening the theatre was
open. These were all patrons whom Smith
had made friends of at his uptown theatre.
Mrs. Smith was at the ticket booth and
had a cheery smile and word of welcome
for everyone.
“ Did you notice how clearly the pictures
were shown, Mrs. So and So?” asked
Smith as his patrons began to file out, “ I
pride myself upon that,” he added, as the
woman commented favorably.
“Was it not comfortable?” he asked
another. “Yes, but I would appreciate a
fan,” she said.
“ The next time you come there will be
fans For everyone.” And there were. He
arranged with a merchant to give them to
him and at the same time advertise the
merchant’s name and business on the back
of the fan.
One patron failed to compliment the pic-
ture, and Smith frankly admitted that it
was not the best he had seen. He said,
however, it was as good as he could get at
the time, and he told the patrons of one he
was going to show the next night.
“ I have seen it and I give you my word
it is^ fine,” he said. The patron came tfab
next night as he knew he could place con-
fidence in Smith’s word.
Smith’s plan is simple, but comprehen-
sive. First let the pictures draw them, then
catch a few more by systematic advertising ;
don’t hesitate to use the telephone as a few
may be garnered in that way.
“ I made good use of the corner grocery
store to boost my pictures by sending out
heralds with all groceries orders. After
mapping out the territory from which I
thought my house would draw from, I set
out to thoroughly work the ground.
“ I went from house to house with my
wife, inviting the women and children to
f(gie to my theatre and in this way I met
many old and made many new friends.
When the show was over I spoke to each
one asking them how they had enjoyed the
pictures.
“ We made a feature of children’s
matinees, theatre parties, and morning ex-
hibitions for women's clubs.”
How many Smith’s have we in the film
industry? We regret to say very few, but
the time has come when every manager
will have to realize that the slogan of the
film industry is “WE HAVE TAKEN OUR
PLACE— AND WE SHALL CONTINUE
TO TAKE IT— AND TO KEEP IT”
BUSINESS POSSIBILITIES OF A TOWN
SHOULD NOT BE JUDGED BY ITS
SIZE
The population of a town is no criterion
of its business possibilities, as many exhib-
itors in Kansas and Missouri are demon-
strating. The chance to clean up on fea-
tures in the villages is perhaps the best
trade opportunity that any business man
can find to-day. Two instances may be
mentioned. There is A. F. Clark at Corn-
ing, Kan., a town of 400, who is cleaning
up $15 to $30 a day with Gold Rooster
features. And there are dozens of towns
where these features — and others — are
making big money for the exhibitors,:
There’s W. O. Austen of Agenda, Kan.,
who might have drilled along with his lo-
cal patronage ; but he went after the big-
ger trade, that of the farming members of
the community. And he got them. His
theatre seats 200, and on Saturdays it is
filled nearly all day long. On week days
there is business enough to pay expenses
and then some. Agenda, be it noted, has
a population of 80, his theatre seating 120
more people than there are people living
in the town.
NEWSPAPER MAKES TICKET ALLOW-
ANCE FOR SUBSCRIPTION
PAYMENTS
La Petite theatre, Kankakee, Illinois, has
made an arrangement with the Kankakee
Gazette that is making a big hit with the
fans of that city. To secure prompt pay-
ment on all subscriptions amounting to
$2.50, the newspaper allows $1.25 in tickets
to subscribers living in Kankakee and $1.50
in tickets to those living on R. F. D.
routes. The Gazette reports that its paid-
e, Heroine of Pathe’s Serial,. “The Shielding Shadow11? Subscription list is going upward in big
jumps.
1530
MOTION PICTURE NEWS
Vol. 14. No. 10
How an Exhibitor in Phoenix , Ariz., Registered “ Sho/es, the
Bluebird Picture, Before His Public
—
sm
rl sold her soul for a pair of shoes
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H. A. DlhliL. UtvJiit Phan in
SHOE COMPAN Y She Mecdn’t Here
.e. ,, Worfori For $5 00
Semi- Annua) Shoe Sale . Q Week— $5a
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I H A. Diehl Shoe Conip'y
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"hut if the gxr\ Iwd .ft • • [ | ^ t ’ 8
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LEMONADE SERVED IN BOW ER AT
REAR OF PROMENADE
Here is one of the cleverest summer
ideas for a motion picture theatre that
has come to our attention. Joseph Mc-
Cready and Mr. Yonker, of the Fifty-
sixth Street theatre, Philadelphia, Pa.,
made up their minds that they would give
their patrons a treat during the hot months,
a treat that has eventually turned into a
great advertising idea for the theatre.
A “ bar.” At least that is what Mr. Mc-
Cready calls it, although it is in reality a
bower in the rear of the promenade; a
bower made of lattice covered with flow-
ers. In this bower is a “ barmaid ” who
serves grape lemonade to the patrons with-
out any cost. From the very first night
it has made a big hit, and all the people
in that neighborhood are talking about it.
We believe this is a new idea for motion
picture theatres.
NEWSPAPER OFFERS TICKETS FOR
FORTUNATE FANS
The Middletown, Ohio, News-Signal
is offering an unusual contest to its read-
ers who are taking to it with alacrity. A
group of twenty-four motion picture stars
was published in the paper, and the film
fans were asked to pick out each individ-
ual star. From time to time a hint is
given in the news columns regarding the
identity of the players.
The management of the Gordon, Sorg,
Grand and Rex theatres, have arranged
to book all of these players during the
period of the contest. To the first five per-
sons credited with a full score in naming
the stars, the News-Signal will give four
tickets, good for each one of the four the-
atres named.
LOCATION IS NO HANDICAP TO GOOD
PROGRAM MAKING
J. W. Brighton, director of the Morenci
Club Picture theatre, Morenci, Arizona, is
desirous of our opinion on the general get-
up of his program and the pictures he pro-
jects. We have no hesitation in saying
that the program he sent us is tastefully
printed, the type has been carefully se-
lected and each day’s program clearly de-
fined.
He also seems to have unusual ability
in the selection of his program and we
have seen far worse shows not many miles
from Broadway. The excellence of the
program is rendered all the more remark-
able by the fact that this theatre is situ-
ated in the centre of a mining camp.
THEATRE FRONT RESEMBLES CIRCUS
TENT
Swan and Swartz, proprietors of the Em-
press, Kearney, Neb., arranged the front of
their theatre, on one of the busiest down-
town streets, to appear like the entrance to
a circus tent when “Peg o’ the Ring” was
first shown there. Ropes led across the walk
to the door, and the path was sprinkled
with sawdust. The girl selling tickets was
stationed out in the street. A clown stood
nearby.
The attendance at the Empress for the
first episode was a record.
J. E. Rickards, manager of the Phoenix
Amusement Company, Phoenix, Arizona,
has sent us a photograph of a double
spread which appeared in the Arizona
Gazette.
In advertising the feature “ Shoes ” he
obtained the co-operation of all the shoe
men in the town.' The newspaper, glad to
get the opportunity of extra business, gave
him the story matter for the display he
ran. We consider this a very novel way
of advertising “ Shoes,” and Mr. Rickards
is to be congratulated on his ingenuity and
enterprise.
Pay Attention to the Front of Your House and Use Stunts
Appropriate to the Picture Running Inside
WE have recently commented on the ex-
cellent “ front of the house ” ad-
vertising from numerous live wire man-
agers. This week Salt Lake City is well
to the fore. Some of their stunts are
clever, unique, original and well worth con-
sidering.
One in particular is connected with a
lobby display and comes in the form of a
|I!IIIIII!IIIII[IIIIIIIIIIIIIIIII
| “ OUR PETE ” REVIEWS BLUE- |
| BIRDS FOR THE EXHIBITOR 1
1 ONLY, IS MITCHELL’S VIEW
p • T 1*| Ur~
ing Company, where they spent half a day
in seeing how advertising pictures are
made.
One of the Rothacker camera crews, in
charge of Wesley Smith, returned to Chi-
cago las't Saturday after completing a
twelve-week tour of the Southwest. The
object of the trip was to secure special
scenic pictures, including some remarkable
views of Estes Park, and various other
Colorado show places.
Henry Birch, in charge of another cam-
era crew, is now in Canada handling a
big industrial contract there.
Another crew, headed by Edward Lin-
den, left Chicago last week for a trip
through Yellowstone Park, and covering
the entire Pacific coast and Canadian
Northwest. Linden’s crew will be gone
two or three months with the object of
securing at least 20,000 feet of representa-
tive scenic film, as well as to cover several
industrial contracts on the Pacific coast.
shadow box with a painted background and
wings which are changed with each pro-
duction. The thing which catches the eye
of the women and children being the
neatly dressed dolls. For “ Hulda from
Holland ” there was a typical Dutch blue
sky and a cut-out of a windmill with
Hulda standing in the centre in the regu-
lation wooden shoes and Dutch costume.
For “ The House of the Golden Win-
dow,” there was the house with tratispar-
ent amber windows in the background with
a couple of dolls, girl and boy, with their
backs to the glass front of the box gazing
off at the far away house.
For “ Little Lady Eileen,” Famous Play-
ers, a doll dressed as a fairy was the centre
attraction with appropriate backgrounds.
The dolls are beautifully and appropri-
ately dressed and have created a great deal
of comment among the exhibitors in that
section.
Many exhibitors have been exploiting
scenes from the productions that they are
to show the following week by culling
them from the reels which arrive a few
days in advance, which idea is proving
very popular.
ALLIANCE BETW EEN RELIGIOUS
PAPER AND A THEATRE
The Strand theatre of Toronto, Ont.,
has formed an Alliance with the Toronto
Star Weekly, a popular Sunday paper, by
means of which the paper will publish pho-
tographs of the pictures taken by the
Strand special service throughout the city.
To date the idea has been most successful.
September 9, 1916
MOTION PICTURE NEWS
1531
I—
Looking Ahead With The Producers
“ Velvet Paw,” World Film, Is Set for Release on September
11 — Deals with Lobbying at Washington.
THE World Film Corporation will re-
lease for the week of September 11,
“The Velvet Paw,” with House Peters and
Gail Kane in the leading roles, a play deal-
ing with a woman lobbyist and the havoc
she raises in Washington, pending the pas-
sage of the Child Labor Bill.
For the local atmosphere required in the
taking of this picture, Director Maurice
Tourneur of the Paragon Studio took a
company of thirty players to Washington,
where they remained for three weeks
taking pictures in and around the Capitol.
Then an exact replica of the Senate cham-
ber was reproduced at the Paragon Studio,
where characters most resembling the lead-
ing lights of our national political center
were chosen, giving not only the Senate
atmosphere, but also characters represent-
ing all the prominent politicians at the
Capitol.
The gallery, built to hold 300 persons,
and the main chamber required more than
half the entire floor space of the spacious
Paragon Studio. The sets had to be built
so solid that an infuriated mob of specta-
tors would set upon a maddened ex-Sena-
tor and throw him over the railing into the
assembled body which has just -voted for
the Child Labor Bill.
The story of “The Velvet Paw” tells
about Mary Dexter (Gail Kane) whose
father had invented a warship apparatus,
but is unsuccessful in securing the backing
to place the invention before the naval com-
mittee, and commits suicide. Senator Bar-
ring (Ned Burton) takes an interest in
the girl, has her make her home with him,
where she is a companion for Mrs Barring.
As she grows into womanhood, Senator
Barring trains her to become a lobbyist.
Charming, fascinating, lovable, she is suc-
cessful in obtaining favorable legislation
for Barring’s interests.
She succeeds in having Congressman
Drake (Frank Goldsmith) vote in favor of
a certain bill under promise of marriage.
Drake is defeated and she refuses him.
His constituents infuriated, elect Robert
Moorehead (House Peters) to take Drake’s
place in Washington. As with all other
men, Moorehead is taken up with Mary
Dexter. However, loyal to his people,
Moorehead consistently and persistently re-
fuses to accede to the demands of the
woman lobbyist. It comes to a showdown
with Senator Barring and Mary Dexter.
He orders her to exert every influence to
gain Moorehead in favor of his bill. His
love for Mary put to the test, Moorehead
promises to stay away from the house
while the vote is taken.
Realizing to what extent she has de-
graded herself as well as the man she
really loves, Mary seeks Mooreheqd and
releases him from his pledge. As he is
debating on the question, Drake comes up-
on Mary and fires at her with intent to
kill. The bill is passed, the spectators seize
Drake and hurl him over the banister into
the crowd on the lower floor. Moorehead
rushes to Mary, finds that she is but slight-
ly wounded and together they rejoice over
his victory and her narrow escape.
Besides House Peters, Gail Kane, Ned
Burton and Frank Goldsmith, Charles D.
Mackay, Charles Edwards and Alex Shan-
non also play prominent parts. Pho-
tography is the work of cameraman John
V. de Brock.
“ SEEING AMERICA ” IS A SERIES OF 4
SCENICS FROM INTERNATIONAL
Edward S. Curtis, famous author and
photographer, has returned from the West
and Northwest, where he made a series of
photographs for the International Film
Service, Inc. These will shortly be shown
by the International as a series of four
features under the title, “ Seeing America.”
The first of the scenic features, “ Na-
ture’s Miracle,” will be released throughout
the country on September 9. It is a screen
interpretation of the scenic mysteries of the
famous “ Yellowstone Park.” Following
“ Nature’s Miracle” will be “ The Giant at
Sunset,” showing a series of motion pic-
tures of the animal life of Yellowstone,
the canyons and other scenes in America’s
wonderland.
Next will come “ In the Valley of the
Yosemite,” with the forests of gigantic
.trees, the unparalleled falls and the en-
trancing scenery of the nation’s most beau-
tiful park. The final features of the series
will be “ The Canoe Indians of Alaska,”
showing the life and customs of these pic-
turesque and historic people who are known
by Curtis as Remington knew the Indians
of the plains.
“MUTT AND JEFF ” ARTIST BACK AT
THE EASEL
After several weeks of illness due to an
automobile accident, in which he had his
nose, three ribs and his jaw broken and
necessitated his getting store teeth, Bud
Fisher has resumed his usual vocation of
having Mutt and Jeff appear in the various
newspapers throughout the United States.
It will be recalled that Mr. Fisher was
seriously hurt in an automobile accident,
his car having skidded and turned turtle.
Grace Darrnond Is Here Revealed as Leontine, Heroine of Pathe's Serial,1 “ The Shielding Shadow, ” Now Announced for Release in October
1532
MOTION
PICTURE NEWS
Vol. 14. No. 10
A Quintet of Characters Who Will Soon Become Familiar to Photoplay Lovers as the Leads in Universal’s “ 20,000 Leagues Under the Sea ”
Ham Tries to Find a Gasoline Substitute in 44 Patented by
Ham;' for Release on September 11
THIRTEEN REELS FROM PATHE FOR
WEEK OF SEPTEMBER 10
Pathe has a program consisting of
thirteen reels, for the week of September
10. The feature “ The Fear of Poverty,”
is a five-reel Gold Rooster drama, fea-
turing Florence La Badie in a dual role.
It is produced by Thanhouser and directed
by Frederic Sullivan. It is the story of a
girl’s impoverished childhood that instills
within her heart a fear of poverty which
clings to her all her life.
“ A Change of Heart ” is a two-reel
Pathe drama. It is a story of a crook’s
redemption through the memory of his
“ best girl,” his mother. Thurlow Bergen
is the star.
The current release of “ The Grip of
Evil,” “ The Dollar Kings,” is built around
a strong theme. Because he lives up to his
labor reform ideals, the son of the Presi-
dent of a Cardboard Trust loses his home.
John Burton backs him with his huge
fortune and gives him free rein to build up
a workingman’s Utopia.
“ Busting the Beanery ” is a slapstick
Heinie comedy.
“Pear Growing” and “ Historic Mobile”
make up a split reel. The Pathe News No.
74 on Wednesday, September 13, and No.
75 on Saturday, September 16, finish out
the program.
EDNA GOODRICH IN “HOUSE OF
LIES,” NEXT MOROSCO OFFERING
As its next release on the Paramount
Program, the Oliver Morosco Photoplay
Company announces, Edna Goodrich in
“ The House of Lies,” a stirring dramatic
subject by L. V. Jefferson. In her new
Morosco vehicle the star is given opportun-
ity not only to display her talent, but her
charm as well.
Among the more elaborate sets used in
“ The House of Lies ” is an outdoor thea-
tre, which necessitated a tremendous out-
lay, particularly considering the fact that
it was used only in one scene. This struc-
ture was built in the private gardens of a
well-known multimillionaire in Pasadena
under the personal supervision of William
D. Taylor, who directed the subject.
Supporting the star is a typical Morosco
cast, including Juan de la Cruz, Kathleen
Kirkham, Lucille Ward, Harold Holland,
and that veteran actor, Herbert Standing.
The photography is by Homer Scott.
KALEM’S first release for the week of
September 11 finds Ham coming for-
ward with a substitute for gasoline that
might find favor with motorists complain-
ing of the sky-high price of that neces-
sity.
“ In Patented by Ham,” the big fellow
sets out to earn a $50,000 reward offered
by a prominent automobile manufacturer
for a gasoline substitute. It is released
on Tuesday, September 12.
Kalem’s next release for this week
brings “The Treasure of Cibola,” sixth
episode in “The Girl From Frisco” series.
Marin Sais and True Boardman meet with
exciting adventures in this episode follow-
ing the trail of legendary treasure. For
this release Director Horne used the tribe
of Moqui Indians belonging to the Santa
Fe Railroad’s exhibit at the San Diego Ex-
position, and with their pueblo huts a
EDWIN THANHOUSER, president of
the Thanhouser Film Corporation, has
decided to release two Florence La Badie
features through the Pathe exchange in
September.
“ The Fugitive,” starring Miss La Badie,
was the first Thanhouser and Pathe fea-
ture and such a success was it that exhibi-
tors have sent letters into the Thanhouser
and Pathe offices for more Florence La
Badie plays.
To attempt to satisfy the demand, Mr.
Thanhouser will release on September 10
Miss La Badie in “ The Fear of Poverty,”
a five-reel drama, written by Agnes C.
Johnston and directed by Frederic Sulli-
van.
“ Saint, Devil and Woman,” featuring
Miss La Badie, a play by Philip Lonergan
and directed by Mr. Sullivan, is to be re-
leased on September 24.
In “ The Fear of Poverty,” Miss La
Badie is supported by Robert Vaughn,
George Mario, Edwin Stanley and Ethyle
Cooke. Miss La Badie plays two parts, a
mother and her daughter and a great deal
of double exposure work was necessary in
order to perfect the play.
strong touch of realism is given the pro-
duction. Wednesday, September 13, is
the date of issue for “The Treasure of
Cibola.”
On Friday, September 15, Ivy Close is
presented in “ The Mysterious Double,”
which finds the English beauty playing two
roles. Henry Murdock, Arthur Albertson,
William McKey and Mary Taylor-Ross
are others in the cast.
In “ The Hoodoo of Division B,” issued
on Saturday, September 16, Helen Gibson
performs one of the most novel feats Of
her career. Aboard a locomotive, she
jumps to a flat car, uncouples it from a
runaway engine, and then jumps back to
her own locomotive on the adjoining
track. Then, coming to a switch, Helen
takes it just behind the runaway engine
and succeeds in coupling up, bringing it to
a stop. %
Miss La Badie is supported in “ Saint,
Devil and Woman” by Wayne Arey, Hec-
tor Dion and Ethyle Cooke. Philip Loner-
gan has written a different sort of a play —
a story of a girl of two natures.
“ SOMEWHERE IN MEXICO ” CHANGED
TO “ THE PAINTED LIE ”
Announcement is made that the military
Horsley - Mutual photodrama starring
Crane Wilbur, originally announced as
“ Somewhere in Mexico,” will be released
under the title of “ The Painted Lie.”
This production, the locale of which is
divided between Mexico and New York,
was written by Mr. Wilbur, and was filmed
under the direction of Robert B. Broad-
well.
The story of “ The Painted Lie ” deals'
from a new angle with the important
Mexican situation which is now engrossing
the attention of the Washington diplomats.
In support of Mr. Wilbur will be seen
such well-known Horsley-Mutual favor-
ites as Mae Gaston, in the chief supporting
role to Mr. Wilbur, Harrison Ingraham,
Ida Lewis, Marie Corteaux, and others.
Two La Badie Features Through Pathe in September Is
Thanhouser Plan; 44 Fear of Poverty ” is the First
September 9, 1916
MOTION PICTURE NEWS
1533
UNICORN PLANS COMEDIES, JOCKEY
BRAND
The Unicorn Film Service Corporation
is now making releases of its new brands
of film, and General Manager Schlank
states that a large part of the program will
be devoted to comedies. The first of the
new comedies is released on August 30,
entitled “ A Foolish Romance,” the prin-
cipal parts being played by Tapple Berg,
Billie Leslie, Harry Fischer and Jane
Keckley, and directed by James Schneider,
for a long time a Keystone producer.
the newspapers will be given his version
of how Arthur and Beatrice spent the night
on the island.
Merriam is killed by Burton’s automo-
bile, while Beatrice and John are in the
car. Hardwicke tells Burton the true story
and the two arrange to suppress that given
to the newspapers at Merriam’s instruc-
tions. The editors agree not to use it, but
through error one paper prints it. The re-
sult is the suicide of the young girl and
the man with whose name hers is coupled
in the sensational story.
Scene from “ A Foolish Romance,” to Be
Released by Unicorn
These comedies are made by the Metro-
politan Film Company of Los Angeles, and
are being put out under the Jockey brand
in two reels. They are a mixture of com-
edy-drama, comedy, slap-stick and sensa-
tion. They follow a clearly defined story.
In “ A Foolish Romance ” Miss Billie
Leslie, a dainty pretty girl, does straight
work. Harry Fischer, a hotel clerk, and
Tapple Berg, a bogus count, are in love
with the girl, (and amusing complications
result.
An automobile crashes through the rail-
ing of a high bridge and falls in the river
below and a street car picks up the elopers
on the fender.
“THE BUTTERFLIES ” IS SEVENTH
“GRIP OF EVIL”
The seventh episode of Pathe’s “ The
Grip of Evil,” “ The Butterflies,” shows
Jackie Saunders as Beatrice Tourneur and
Gordon Sackville as Arthur Hardwicke at
sea in an open boat, and their landing upon
a barren island in a driving storm.
They are forced to spend a night in a
deserted cabin and Dr. Merriam (Edward
J. Brady), an unscrupulous physician, dis-
covers them in what he terms “ a compro-
mising position.” Later he attempts to
force his attentions upon Beatrice, who re-
pulses him and in a terrific hand-to-hand
encounter, Hardwicke thrashes the doctor.
Beatrice and John Burton become en-
gaged and Merriam, seeing an opportunity
for blackmail, presses his demands for
money. He says that he has arranged his
affairs so that if anything happens to him,
“ HER SURRENDER ” IS IVAN RELEASE
FOR SEPTEMBER
“ Her Surrender,” the newest all-star
cast Ivan production, from the pen of Ivan
Abramson, has been completed as a five-
reel feature for September release under
the Ivan banner.
The all-star cast who were brought to-
gether to enact the various roles required
by the story are Anna Nilsson, featured in
the sensational serial success “ Who’s
Guilty?” by Pathe; Rose Coghlan, the dis-
tinguished artist of the legitimate stage ;
Harry Spingler, starred for a year with
William Farnum ; Wilmuth Markyl, star of
“ The Blindness of Virtue ” and co-star
with Virginia Pearson ; William H.
Tooker, starred by William Fox in “A
Fool’s Revenge ” and other plays ; and
Frankie Mann.
The new Ivan play treats of a novel
theme. Can love be transfused? is the
question which will be asked by the audi-
ences who see “ Her Surrender,” for a
transfusion of blood between two people
causes one to fall in love with the other.
The production was made by Ivan
Abramson in the Ivan studios, and at Brad-
ley Beach, the Duveen Estate being em-
ployed to make some exterior views re-
quired by the story. Several novel light-
ing effects have been introduced by M. le
Picard, chief of the Ivan camera forces.
The Ivan exchanges throughout the
country will release this feature as the
regular Ivan production for September.
THREE FOX PLAYS STARRING VA-
LESKA SURATT, THEDA BARA AND
LAW READY FIRST THREE WEEKS
OF SEPTEMBER
Three photoplays starring Valeska Suratt,
Theda Bara, and Walter Law, are an-
nounced for the first three weeks in Sep-
tember by William Fox. The first picture
in which Miss Suratt does the principal
work, tells of a woman’s revenge plot
which nearly brings disaster upon herself
and her own daughter through an unfore-
seen contingency.
By permission of Warden Osborne, sev-
eral hundred feet of film were made at
Sing Sing for some of the scenes, and the
big gray walls register faithfully. An-
other of the interesting scenic parts is the
thoroughly realistic effect of lightning
striking a house. There is a flash during
a hard thunderstorm and the entire wall
of a house crumbles beneath the stroke.
Two and a half weeks were spent building
the set just to destroy it.
Miss Bara’s picture shows her in the
last of her sympathetic roles before she be-
gins “ vampiring ” again. .War forms the
background for a large part of this photo-
drama, and Theda Bara plays the role of
a Red Cross nurse with remarkable effect.
The story, and the question which Miss
Bara, as Mary Doone, the nurse, must face
will appeal to every motion picture audi-
ence. !
Walter Law, the new William Fox star,
whose whiskers are already the eighth
wonder of the movie world, makes his sec-
ind appearance on the screen in the third
week in September, as a man risen from
the sea. The scenes of the ocean, the sun-
rise and sunset, were taken on the Maine
Coast.
“SALESLADY’S DREAM” NOVEL MOD-
ISTE PLAYLET, IS AN INTERNA-
TIONAL OFFERING
“ The Saleslady’s Dream,” the latest
fashion playlet of the International Film
Service, Inc., is now being staged and will
be shown for the first time on September
4. The Saleslady’s Dream ” is considered
by the International by far the most pre-
tentious fashion playlet they have yet pro-
duced and introduces a number of illusions.
The saleslady is seen in the show-rooms
of a fashionable modiste. It is closing
time. Tired by her work, she sits down,
with a book, “ A Princess for a Day.” She
reads a few lines and falls asleep.
Instantly she is transformed into a
gorgously gowned princess seated on a
throne. The “ dummies ” upon which other
wonderful gowns are draped, suddenly be-
come beautiful women of the court who
parade before the throne and pay homage
to the princess.
The store watchman, who has changed
into a court attendant, hands the princess
a glass of rare old wine. She drinks it
ar*d awakes to find herself again a tired
saleslady, the women of her court dummies
Mineta Timayo in “ The Saleslady’s Dream
and the court attendant again only a
shabby watchman, who is shaking her and
telling her it is time to go home.
The part of the saleslady is played by
Mineta Timayo. H. E. Hancock is direct-
ing the playlet.
1534
MOTION PICTURE NEWS
Vol. 14. No. 10
Violet Mesereau Will Be Seen in 44 The Narrow Path,” on
Universal Program for Week of September 4; Priscilla
Dean in a Nestor on the 4th
IN the week of September 4, the first fall
program of the Universal will be re-
leased.
Violet Mersereau will be seen in “ The
Narrow Path,” a five-reel Red Feather
drama written by Catherine Carr and pro-
duced by Francis J. Grandon. Miss Mer-
sereau will be supported by William J.
Welsh, Joseph W. Girard, Niles Welch,
Clara Beyers, Anthony Merlo, Nellie Slat-
tery and Leonora Von Ottinger.
Carter De Haven will make his appear-
ance in “ From the Rogues Gallery,” a two-
reel episode of the “ Timothy Dobbs-That’s
Me ” series, written by Bess Meredith and
produced by Wallace Beery, in which De
Haven will be supported by Robert Milash
and George Hernandez.
“ Dead or Alive,” the fourth two-reel epi-
sode of “ Liberty,” the new Universal serial
featuring Marie Walcamp with Eddie Polo
and Jack Holt, will be released running
the week of September 4. Besides the prin-
cipals mentioned Neal Hart, Bertram
Grassby, G. Raymond Nye, and L. M.
Wells are in the cast of the serial.
On September 4, Eddie Lyons, Lee
Moran and Priscilla Dean will cavort about
in “ The Boy of the Gilded East,” a Nestor
comedy written by James Dayton, and pro-
duced by L. W. Chaudet.
The features for the following day will
be J. Warren Kerrigan in “ The Code of
the Mounted,” a three-reel Canadian north-
west mounted police drama written and
produced by Jacques Jaccard in which Mr.
Kerrigan will be supported by Helen Les-
lie, Ethel Phillips, Norbert A. Myles,
Wilma Wilkie, George E. Marshall, Buck
Connor and T. D. Crittendon. On the
same day Harry Depp plays a girl’s role
with amusing skill in the Victor comedy,
“ Love’s Boomerang,” which was written by
Harry Wulz and produced by P. C. Harti-
gan. Others who assist in the portrayal of
this delightful little comedy are Ernie
Shields, Hal Cooley, Yvette Mitchel and
O. C. Jackson.
Irene Hunt will be featured on Septem-
ber 6, in the Laemmle drama “ Circum-
stantial Justice,” which was produced by
Fred Kelsey from the scenario by Calder
Johnstone. Appearing with Miss Hunt
will be T. D. Crittenden, Jessie Arnold and
J. F. Connolly. On the same day, Billie
Ritchie will appear in “ Crooked from the
Start,” a hilarious two-reel L-Ko comedy
in which Gertrude Selby and Dan Russell
will assist with the padded mallet. Num-
ber 36 of the Universal Animated Weekly
also will be released on September 6 with
a well selected program of news events of
the day.
Oiv September 7, Pat Rooney will star in
the Victor comedy, “ He Became a Regu-
lar Fellow,” written by Ben Cohn and pro-
duced by Roy Clements. Appearing in sup-
port of Rooney will be Ed. Sedgwick, Mrs.
Lydia Titus, Jessie Arnold, Ed. Clark and
“ Kewpie ” Morgan. Following the Rooney
release, Cleo Madison will appear in “ The
Triumph of Truth,” a Big U two-reel sea
drama scenarioized by Harvey Gates from
the story by J. F. Abbott, and produced by
Miss Madison herself. Thomas Chatter-
ton, Seymour Zeliff, and J. F. Abbott will
appear in support of Miss Madison. On
the same day the Powers educational,
“ Making a U. S. Soldier ” will be released.
“ The Pinnacle,” a two-reel Imp society
melodrama featuring Myrtle Gonzalez,
Richard Stanton and Hayward Mack will
be released on September 8. The princi-
pals will be supported by Fred Belasco and
Edward Brown. “ The Pinnacle ” was pro-
duced by Richard Stanton from the story
by F. McGrew Willis. On the same day
Edith Roberts, Lee Kolmar and M. J. Wil-
son will be featured in the Rex drama,
“ His Country’s Call.” There will be no
Nestor release on September 8.
September 9 will see the release of
Francis Ford and Grace Cunard in “ The
Princely Bandit,” a Bison two-reel drama
written by Grace Cunard and produced by
Francis Ford. The principals will be sup-
TRIANGLE’S releases for the month of
September bring a wealth of material
to the program from the Fine Arts, Kay-
Bee and Keystone studies. Included in the
features are two that are in the nature of
a novelty in that they were made in the
East instead of out on the Pacific Coast.
The first of the eastern pictures is “ The
Social Secretary,” in which Norma Tal-
madge is starred and the second is “ Man-
hattan Madness,” starring Douglas Fair-
banks. Incidentally it might be mentioned
that both stars are now hard at work on
new pictures, the releases of .which, of
course, will not be made until some time
later.
William S. Hart is the only one of the
Triangle stars who will be seen in more
than one picture during the month. He
appears in “ The Patriot,” scheduled for
release on September 3 and again in “ The
Dawn Maker,” due to be released on Sep-
tember 23. Both pictures are typical Hart
stories.
Coupled with “ The Patriot,” for release
on September 3 is “ Gretchen the Green-
horn,” in which Dorothy Gish is starred.
September 10 brings Mae Marsh and
Robert Harron as co-stars in a Triangle-
Fine Arts feature, “ The Little Liar.”
The same week Frank Keenan scores
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HELPS HIM TO SELECT
PROGRAMS
Crystal Theatre, |
Glencoe, Minn., August 12. g
1 You folks are certainly putting out g
| a wonderful journal. It is a great |
| help to me in selecting my program, 0
| and I prefer your paper to any other |
| that I am getting. |
Yours truly, |
Jay E. Gould. |
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ported by Pete Gerald and Jack Holt. On
the same day, Ben Wilson will appear with
Edna Hunter in the Big U drama, “ The
Laugh of Scorn,” which was written by
William Addison Lathrop and produced by
Director Wilson. Joseph W. Girard and
Charles Ogle appear in the same picture in
character roles. The comedy of the day
will be “ The Deacon Stops the Show,” in
which William Franey and Gale Henry
play the principal roles supported by Lill-
ian Peacock, Milburn Moranti and Charles
Conklin. This joker was written by Ben
Cohn and produced by Allen Curtis.
On September 10, Molly Malone and
Jack Nelson will be seen in the Big U
drama, “ Mountain Blood,” written by Fred
Burns and produced by George Cochrane.
Vestor Pegg, George Berrill and Fred
Burns will appear in support of the prin-
cipals. On the same day, Jean Hersholt
and Irene Hunt will co-star in “ As the
Candle Burned,” an Imp drama written and
produced by Joseph Le Brandt. Billy
Mason also takes a leading role in this pic-
ture. There will be no release under the
L-Ko brand this week.
again in “ The Thoroughbred,” a typical
Keenan story.
On September 17, the Triangle-Ince fea-
ture, “ The Wolf Woman,” will be re-
leased and at the same time Louise Glaum
will be launched as a full-fledged star. Ad-
vance information heralds “The Wolf
Woman ” as a sensation.
The Lillian Gish feature, “ Diana of the
Follies,” scheduled to be seen the week of
September 23. For some of the scenes a
musical comedy company was enlisted.
Last but not least is a Bessie Barriscale
feature of which more will be heard later.
SOCIETY FOLK FILMED FOR “ MISTER
44,” A METRO PICTURE
More than one hundred California so-
ciety folk appear on the screen in “ Mister
44,” a new Metro-Yorke wonderplay, in
which Harold Lockwood and May Allison
are co-starred. The fashionable pro tern
actors and actresses were lured into the
camera’s range of vision through an ex-
hibition of fancy diving given by Aileen
Allen, champion woman fancy diver of the
United States, who has a part in the pro-
duction. The scene was made at Lake Ta-
hoe, California, in the vicinity of which all
of the exteriors of “ Mister 44 ” were
filmed.
The ultra fashionable crowd, who were
all guests at the Tahoe Tavern, seemed to
enjoy their experience hugely. It was all
new to them — something that erased their
ennui for a few moments, and when they
realized that the clicking camera was point-
ed their way they entered into the spirit.
The five score “ extras ” had nothing to
do in the scene but “ atmosphere.” The
scene was a representation of a society
summer resort, and the wealthy persons
did “ atmosphere,” even to the complete
satisfaction of Director Henry Otto. He
said afterward that a more vivacious and
happy summer resort crowd could not
have been obtained.
Two Triangles Released in September Were Made in the East,
44 The Social Secretary ” and 44 Manhattan Madness ”
September' 9, 1916
MOTION PICTURE NEWS
1535
EASTERN STUDIOS
WHEN Director Maurice Tourneur
selected his characters for “ The
Velvet Paw,” he chose types
bearing strong resemblances to the im-
portant personages prominent in our po-
litical life in Washington, and all those
who see this World Film production will
at once be impressed by the close likeness
of Champ Clark in the Speaker’s chair,
and old standbys of the House of Repre-
sentatives, such as “ Cy ” Sullaway, the
“Tall Pine” for New Hampshire, Rep-
resentative Mann, Representative McLe-
nore, and Representative . Fordney, who
figured prominently in the child labor leg-
islation which recently took up the atten-
tion of the national legislators.
“ The Man She Married ” is the title of a
drama now being filmed at the World
studios under the direction of Travers
Vale, with Gail Kane, Arthur Ashley, Mon-
tagu Love, Louise M. Bates, and Muriel
Ostriche.
Ethel Clayton and Carlyle Blackwell are
again appearing together in World pic-
tures, just now being engaged in the mak-
ing of “ The New South,” which is being
directed by Robert Thornby. Besides Miss
Clayton and Mr. Blackwell, Stanhope
Wheatcroft, Henry West, Louis Grisel,
Jessie Lewis, and the youngest World Film
star, Madge Evans, are in the cast.
“ The Revolt,” one of the biggest of the
Shubert Broadway successes, is now being
made into a five-part motion picture fea-
ture by the World Film Corporation, with
Frances Nelson, Arthur Ashley, Clara
Whipple, Frank Beamish, Madge Evans,
and George McQuarrie in the cast.
Marie Dressier has started working in
her first World Film production, “ Tillie’s
Night Out,” which was written especially
for her by Frances Marion. Harry Da-
venport is directing, although Miss Dressier
herself has considerable to say as to the
direction. Just to show that she had no
fear for hard work, Miss Dressier made
thirty-nine scenes in one day, and returned
the next to take twenty-two more. In this
first of a series of “ Tillie ” pictures, Miss
Dressier is capably assisted by Johnny
Hines, Frank Beamish, Ruby de Remer,
Ruth Barrett, and Jack Brown.
Convent Experience of Alice Brady
Alice Brady spent several years of her
childhood in the Convent of St. Elizabeth
in Madison, N. J., and there became fa-
miliar with the personnel as well as the
religious regulations under which a con-
vent is conducted. This experience stood
her in good stead when she started work-
ing in “ The Gilded Cage,” as in it she
plays the part of a princess who forsakes
society for the convent, finding the con-
vent life a great relief compared to the
career of a princess in a palace. In this
picture Miss Brady is supported by Ar-
thur Ashley, Montagu Love, Irving Cum-
mings, Gerda Holmes, Clara Whipple, and
Alec B. Francis.
Mollie King, who scored such a hit in
“ The Summer Girl,” will next be starred
with Robert Warwick by the World Film
Corporation in “ All Man,” a quick-pulsat-
ing comedy directed by Emile Chautard.
In this picture the supporting company in-
cludes Johnny Hines, Henry West, Louis
Grisel, Alec B. Francis, Gerda Holmes,
George McQuarrie, and several real West-
ern cowpunchers.
Forty-one students, comprising the sum-
mer session class of the Columbia Univer-
sity School of Journalism, led by Pro-
fessor Franklin Matthews, made a trip last
week to the William Fox studios in New
Jersey to get material for “copy,” as part
of their reportorial training.
Twelve states were represented in the
party. After they had spent the afternoon
under the hot glass roofs of the Fort Lee,
Cliffside and Grantwood studios, all agreed
unanimously that acting before the camera
under the strong violet rays is thoroughly
difficult and patience-trying work.
Virginia Pearson’s new picture of a
Scotch girl’s adventures during war-time
is said to be remarkable for the close-ups
which it will show. The Southern beauty
has never done a finer piece of acting in
her entire career, and director Kenean
Buel takes full advantage of this fact by
giving a number of views of the William
Fox star’s features at close range.
June Caprice is at work on a new pic-
ture for William Fox which will deal with
a girl’s life in an orphanage.
Vaughan with Johnson
Arthur Vaughan, assistant to Director
Will S. Davis, who made “ The Straight
Way” for William Fox, has been trans-
ferred to Tefft Johnson, the new director
who joined the Fox forces reecntly.
The William Fox baseball team, like the
Fox pictures, has winning ways. The em-
ployes of the World Films fell before the
onslaught at McCombs Dam Park; score,
8-3. Virginia Pearson showed her loyalty
to the cause by throwing out the first ball.
It wasn’t a bad throw, either, when one
considers that she had driven her car from
Palisades, New Jersey, to perform the feat.
About 5,000 persons saw the game. Next
week the Fox players will cross bats with
the Triangle representatives.
A large number of ferocious looking
Sioux Indians have been engaged for Ber-
tram Bracken’s new photoplay for the Wil-
liam Fox Films. The picture has an un-
usual plot, and the action revolves about
a girl’s infatuation for an Indian.
Theda Bara has returned to the vam-
pire role. She is highly pleased with her
latest part, and says it was like a home-
coming after playing Cigarette and Isabel
in “ Under Two Flags ” and “ East Lynne,”
in both of which Miss Bara scored.
The exteriors for many of the scenes
in the new Bara picture were taken at
Long Beach, New Jersey.
Joan Sawyer, who has joined the Wil-
liam Fox photoplayers, will begin work
this week on her first picture as the lead-
ing woman with the Tefft Johnson Com-
pany. Mr. Johnson is one of the new
Eastern directors, whom William Fox re-
Typical Scenes from “ Her Surrender,” the Ivan Film Production’s Release for September
1536
MOTION PICTURE NEWS
Vol. 14. No. 10
Scenes from Three Essanay Releases: “The Woman Always Pays” (Sept. 16), “A Million for a Baby” (Sept. 9), “The Return of Eve ’ (Sept. 4)
cently added to his producing staff.
Miss Sawyer has achieved an interna-
tional reputation because of her valiant
service on behalf of the dances which have
swept the country in the last few years.
Besides creating the “Joan Waltz” and
the “Joanelle,” she did pioneer work in
the United States for the Congo trot, the
artist’s dream, the maxixe, the aeroplane
waltz, and the Congo Schottische.
Miss Sawyer is a native of El Paso,
Texas, and she says that although she had
loved dancing as far back as she can re-
member, she got her first real inspiration
for the terpsichorean the first time her
father took her to the theater.
After several years on the stage with
Richard Carle, Raymond Hitchcock, and
other musical comedy notables, Miss Saw-
yer had fame literally forced upon her.
The manager of the play in which she was
appearing did not like her dancing. He
told her so. Miss Sawyer left the company
and proceeded to become one of the
best-known dancers in the world within a
very short time.
For a co'-ple of seasons she graced the
vaudeville stage, then went to Narrangan-
sett for a summer of success at the Pier,
followed this up with Paris, and returned
to America to begin spreading the gospel
of the tango.
There are times when Richard A. Row-
land, president of Metro Pictures Corpora-
tion, likes to forget business cares and take
a spin out into the country. He and Mrs.
Rowland recently took a run out to Briar-
cliff Lodge.
“Now let’s forget the city,” he said.
“Let’s forget motion pictures. Let’s for-
get everything and just have a nice restful
day.”
Cameras, Cameras, Everywhere
They had been sitting a few moments
under the trees when Mr. Rowland sat up
with a start. “Is this brain fag?” he
asked, “or do I really see a motion picture
camera? ”
His question was answered by Ralph
Herz. “ Hello, gov’nor. I thought this
would be the right spot to give atmosphere
to the new one-reel comedy, “ Winning an
Heiress.”
“What’s the use?” said Metro’s presi-
dent. “ Guess I’ll go back to work.”
Supplemental scenes of light effects have
brought the actual time spent before the
camera in the Bushman and Bayne screen
production of “ Romeo and Juliet” up to
thirteen weeks. Cameraman Rudolph Bur-
quist has secured some exquisite pictures
of dawn, sunrise, and night effects, which
add materially to the pictorial value of the
great production.
To obtain the desired results, Francis X.
Bushman, Beverly Bayne, and the camera-
man remained at their posts for twenty-
four hours of perfect weather, to catch
the different phases of sunlight, moonlight,
and dusk for the purposes of the picture,
refusing to trust to artificial lighting. Dif-
ferent combinations of light and shade
make the production a triumph of photo-
graphic art as well as the visualization of
Shakespeare’s most beautiful poetic drama.
The camera was first turned on the pic-
ture May 25; the story proper was com-
Gladys Hulette (Thanhouser)
pleted August 16, and the supplemental
scenes required another week.
Ormi Hawley, who has been on a hunt-
ing trip in the woods of Northern Maine
has returned to New York. Immediately
after completing her last picture with the
Popular Plays and Players with Edmund
Breeze. Miss Hawley left for Maine, and
accompanied by two women friends and a
guide went game hunting with cameras.
Most of their journey was made in a canoe,
camping wherever a location appealed to
them. They secured some remarkable pic-
tures of deer by flashlight.
Of course, President George K. Spoor
of Essanay has always practiced putting
his best players, in his short reel produc-
tions, but he had not planned on Henry
B. Walthall taking a minor role in a one-
reel George Ade fable. Nevertheless, Mr.
Walthall and E. H. Calvert, Essanay
heavy and director, played in one of the
comedies and didn’t know it. It happened
at the Westmoreland Country Club, Chi-
cago. The two stars were having a round
of golf, unaware that an Ade fable was
being filmed on the course.
Their game served to illustrate a section
of the fable excellently and several scenes
were taken before the absorbed golfers
saw the camera. So Henry B. Walthall
is acting even in a one-act comedy entitled
“ The Fable of the Kid Who Shifted His
Ideals to Golf.”
Replete with Scenes of Starved Rock
A party of Essanay players, headed by
Bryant Washburn and Marguerite Clayton,
have returned from Starved Rock, 111.,
where scenes were taken for a five-act
adaptation of George Barr McCutcheon’s
famous novel, “ The Prince of Graustark.”
These exteriors, together with those taken
on estates along Chicago’s beautiful north
shore, complete the out-of-door scenes.
Miss Clayton, supposed to be pulled off
a pier by a large fish, fell onto a sharp
rock and was severely lacerated, but con-
tinued to play the scene. The scene called
for an expensive outing suit, and one fall
into the water with such — even for a mo-
tion picture actress — is enough. Miss Clay-
ton didn’t relish ruining another suit, so
she went through the scene regardless of
her injury.
Mr. Washburn, as the Prince, was due
to march out into the water in a beautiful
white uniform and with elegant courtesy
offer his arm to the distressed heiress.
This he did with excellent grace.
Henry B. Walthall is starting a new five-
act feature at the Essanay studios.
Harry Beaumont’s next appearance on
the screen will be in “ His Little Wife,”
3-act Essanay drama.
Niles Welch, who played opposite Pearl
White in “ The Blossom and the Bee,” an
Astra-Pathe production, has taken a hur-
ried trip to Boston to take part in the
swimming races there. While at Yale and
Columbia Welch achieved quite a reputa-
tion for himself as an athlete. He won
September 9, 1916
MOTION PICTURE NEWS
1537
Modern Monte Cristo.” Gladys Dore and
Helen Badgley are in the supporting cast.
The feature will be released through the
Pathe exchanges.
E. S. FILM COMPANY WILL MAKE
PICTURES IN JACKSONVILLE
Special to Motion Picture News.
Jacksonville, August 26.
An application for letters patent have
been filed in Jacksonville by the officers of
the U. S. Film Company, who will begin
productions of feature films as soon as
their incorporation papers are received.
The officers of the company are : F. H.
Michealis, President; Lollie Abernethy,
vice-president, and Gen. Frank Custer, sec-
retary and treasurer. Mr. Michealis was
formerly connected with the Serial Film
Company, which produced “ The Yellow
Menace ” in this city.
Negotiations are under way between
Jacksonville capitalists and the owners of
Bostock’s Animal Shows, whereby that or-
ganization is preparing to locate in this
city for the purpose of producing motion
pictures for the Sentor Film Company.
Charles L. Gaskill, formerly connected
with the Vitagraph Company, has organ-
ized the Phoenix Picture Players Com-
pany, and purchased land for the erection
of a studio at Orlando, Fla., a short dis-
tance from Jacksonville. Among the play-
ers connected with the new company is
Miss Helen Gardner, who will be featured
in their productions. The company is cap-
italized at $1,000,000 and will start to work,
on their buildings immediately.
WINNER OF $10,000 SCENARIO PRIZE
WILL BE ANNOUNCED SOON BY
MUTUAL
The winner of the prize of $10,000 for
the best sequel to “ The Diamond from
the Sky,” the Mutual Film Corporation’s
famous sixty-reel film novel, is shortly to
be chosen.
The board of judges, sitting in Chi-
cago, has narrowed the contest to a choice
between the efforts of forty scenario writ-
ers. This has been the result of a pains-
taking survey of the vast mass of scen-
arios totaling 101,716 in number, which
were received while the contest was in
progress.
A decision from the judges naming the
winning scenario is to be expected in a
short time, as soon as choice can be made
between the forty particularly meritorious
scenarios now under consideration.
The sequel to “ The Diamond from the
Sky ” will mark the conclusion of an en-
terprise which has made history in the
photoplay industry. “ The Diamond ” was
the longest and most pretentious film pro-
duction of its character ever made and re-
leased. It ran through a most successful
career in the United States, and is now
playing to big attendance in foreign fields.
CAREY AND OLIVE GOLDEN WILL
REMAIN WITH UNIVERSAL
Contrary to rumor, Harry Carey and
Olive Fuller Golden will not leave the Uni-
versal at the expiration of Carey’s con-
tract in September. Nor will they become
affiliated with the Stern Film Company
and make Bluebird subjects exclusively
for that program.
Outing of tho Path* Club
innumerable cups for swimming and has
continued along so, although his screen
work keeps him so busy, that his only op-
portunity to enter competitions is between
pictures.
Anthony P. Kelly, the photoplaywright,
who has been at Lake George for the past
few weeks following all lines of least re-
sistance, has returned to New York and
Bessie Eyton and Marshall Neilan in “ The Prince
Chap” (Selig-V-L-S-E)
officially announces that he is getting ready
for a big autumn drive on eastern studios.
Kelly’s last screen play, “ The Blossom and
the Bee,” was recently completed by Astra-
Pathe with Pearl White in the leading
role.
Florence La Badie’s new Thanhouser pic-
ture, which is as yet unnamed, is based
upon the ultra-modern ideas of marriage
and divorce. Frederic Sullivan is direct-
ing the picture. Miss La Badie will be
supported by J. H. Gilmour, Edwin Stan-
ley, Kathryn Adams, Sam Niblack, Ethyl-
mary Oakland, and Arthur Levine.
Vincent Serrano, famed for his portrayal
of Lieutenant Denton in “ Arizona,” has
been engaged by Edwin Thanhouser to be
starred in a five-reel feature called “ A
Modern Monte Cristo.” The scenario is
by Lloyd Lonergan. Eugene Moore, who
Clara Kimball Young and Conway Tearle in a
Scene from “ The Common Law ”
Mr. Serrano has appeared only once be-
fore in motion pictures — when he was co-
starred with Pauline Frederick in “Lydia
Gilmore.”
More than a thousand times has Mr.
Serrano played Lieutenant Denton in “ Ari-
zona.” In the recent all-star revival of
the play he was Tony, while Dustin Far-
num played Denton. No one who ever
saw “ Arizona ” forgets the plaintive song
that Tony sings. Mr. Serrano is the au-
thor of that song.
Mr. Serrano was a member of Richard
Mansfield’s Company for several years,
and later supported William H. Crane. He
also has had important parts in “ The Lit-
tle Brother of the Rich,” “ On Parole,”
“ The Secret Orchard,” “ The Lure,”
“ The Revolt,” and “ Pay Day.”
Mr. Serrano was born in New York, and
is half-Spanish and half-Irish. He has
been on the stage nineteen years.
Thomas A. Curran has the part next
in importance to Mr. Serrano’s in “ A
has just finished directing Jeanne Eagles
in “ The World and the Woman,” is to
direct Mr. Serrano.
1538
MOTION PICTURE NEWS
Vol. 14. No. 10
THE LAST CALL
In order to give you an opportunity to be represented properly in
the Advertising Section, the date of the appearance of
MOTION PICTURE STUDIO DIRECTORY
Has Been Fixed at
SEPTEMBER, 19
(The issue will be dated September 30)
YOU ARE TOO LATE FOR THE SMALL $2 CUT IN THE
BIOGRAPHY SECTION
(The closing date for this, as previously announced, was August 22)
But—
Every advertiser in the professional section will be given a cut with his
biography, without extra charge to him.
We Cannot Insure the Insertion of Your Advertising
and Your Free Biography Unless We Have Your
Copy For Both by September Sixth
Why not get in touch with one of our representatives today?
Our New York Representative is Herman Holland, Motion Picture News, 729 — 7th A ve.
Our Los Angeles representative is J. C. Jessen, 429 South Figueroa St.
Our Chicago representative is William C. Esty, 2d., 110 S. Dearborn St.
Our Jacksonville, Fla., representative is E. T. Hollingsworth, Jr./c/o Florida^Metropolis
MOTION PICTURE STUDIO DIRECTORY
729 SEVENTH AVENUE, NEW YORK
September 9, 1916
MOTION PICTURE NEWS
1539
By J. C. lessen
Special to Motion Picture News.
Los Angeles, Aug. 26.
SIX of the eight William Fox directors
are busy with as many productions.
The two not engaged in filming at
present are R. A. Walsh, who is preparing
a story, and Richard Stanton, whose work
has been delayed as leads for his next pic-
ture are to be sent out from the East. It
is rumored that probably Theda Bara will
play lead in the next production, but this
information does not come from an offi-
cial source.
William H. Gifford, well known on the
screen because of his work in Universal
pictures for three years, his appearance in
four Quality-Metro releases, and his late
affiliation with the Horsley producing staff
as leading man, has been engaged by
Western Representative A. Carlos, to play
leads in the first subject made under the
direction of Frank Lloyd. Gladys Brock-
well is to be featured in this, and another
prominent ' member of the cast will be
George Webb. The story is to have a
Northwest and tropical atmosphere.
Director Otis Turner, with George
True Boardman (Kalem)
Walsh and Juanita Hansen as principals,
and Oscar Apfel, with William Farnum
and Nell Shipman, are working at the Ed-
endale studio. Mr. Apfel, in an effort to
complete the production at the earliest mo-
ment, is putting in from five to eight hours’
overtime every day. The reason for the
overtime is to enable William Farnum to
take a vacation that he may recover his
health. He has been ill since early in Jan-
uary when he was over-exposed while
making tank scenes during the coldest
weather California has ever known.
The two Fox comedy companies, one
under the direction of Walter Reed with
Ana Luther as lead, and the other in
charge of Charles Parrott, with Hank
Mann, Carmen Phillips, Charles Arling,
John Lancaster, and Joe Lee, are both
starting new two-reel comedy subjects at
the Hollywood studio.
Camp life and primitive living condi-
tions are distasteful to members of the
William Fox producing organization who
went to the mountains in the vicinity of
Fresno recently, for scenes in the Western
comedy drama being filmed by Director
Otis Turner. This is an adaptation from
Fay Tincher (Fine Arts-Triangle) as a French
Milliner
the Roy Norton story, “ The Mediator,”
which gives George Walsh, a semi-come-
dian role, he taking the part of the man
who is always trying to preserve peace,
and gets into the thickest of every Western
mix-up. Juanita Hansen plays the fem-
inine role, and big Jim Marcus is the char-
acter lead. Exteriors were made in the
vicinity of Cascada, and the players came
home sore from the tips of their toes to
the crowns of their heads, as the result
of climbing mountains, sliding down gul-
lies, and rolling off cliffs.
Fox Orders Armored Autos
William Fox has made arrangements
for the rental of armored automobiles of
the type used by the United States Army.
These are to be delivered at El Paso,
where Director Richard Stanton and Com-
pany will make exterior scenes for a com-
ing production.
Manager Dwight Whiting of the Rolin
Film Company, upon advice from Hal
Roach, director general of the company,
now in New York City, has made the an-
nouncement that in the future Lonesome
Lou-Tellegen (Lasky)
Luke Comedies, heretofore consisting of
one reel, will in the future be made in
two for Pathe Exchanges, Inc. Mr. Roach
had hardly been out of Los Angeles long
enough to reach New York than over the
wire came the information that he had
been successful in making a new contract
with the releasing organization of Pathe,
which will double the output of this com-
pany’s producing organization.
The Rolin producing companies are now
working at their new studio on Court
street, and during the absence of Mr.
Roach, Mr. Whiting is in charge of direc-
tion of one company. He is engaged in
making a comedy with early English set-
tings and costumes, and an important part
of the wardrobe necessary for this are a
number of suits of armor. The comedi-
ans are finding the designers did not take
into consideration any falls when the ar-
mour was made, and practically every one
of the players has a number of cuts on
various parts of the anatomy as the re-
sult of the metal pinching when they
alighted.
The new plant of the Rolin company
will be complete in every particular.
Workmen are now engaged in installing
the laboratory equipment, and as soon as
this is completed will begin the work of
1540
MOTION PICTURE NEWS
Vol. 14. No. 10
inclosing the smaller of the two stages,
which is sixty feet square. A battery of
Cooper-Hewitt lights will soon reach Los
Angeles for use in this studio, making it
possible for the company to continue pro-
duction regardless of weather conditions.
The location of the new studio is on the
top of the highest foothill near the busi-
ness section, and the company will not be
prevented from production here nearly as
much as at lower locations.
Another improvement to the Rolin pro-
ducing plant, added this week, is a small
theatre. This has been equipped with a
late model Power’s 6-B projector. The
new laboratory equipment is being fur-
nished by the Bell and Howell Company.
While a Rolin producing company was
returning to the studio one evening last
week, the Cadillac eight car, the property
of Hal Roach, in which they were riding,
was hit by a large truck and badly dam-
aged. The players were dashed to the side
of the road and all more or less injured.
Fred Jefferson was the most unfortunate,
sustaining a fracture of the collar bone
in the fall. Joe Mattice received a deep
cut on the hip. Billy Fay, a Rolin come-
Charlotte Burton, American-Mutual
dian, was injured the same day at the
studio, in a fall, when bones of his arm
were broken. Fay is one of the oldest
members of the Rolin organization, hav-
ing played parts in practically every sub-
ject made by this company.
Margaret Nichols New Rolin Lead
Margaret Nichols is the new leading
woman for Rolin and Pathe comedies, and
last week did her first work in the second
Rolin organization making juvenile slap-
stick comedies. Miss Nichols is well
known to Pathe Exchange patrons as a
result of spending more than a year at the
Balboa studio, where subjects for this re-
leasing organization are made. Since that
engagement she has played with the Amer-
ican company at Santa Barbara. In Rolin
comedies she will share honors with “ Fat ”
Lampton, the three-hundred-pound, fifteen-
year-old lad, who is being featured.
The second Lou-Tellegen-Lasky subject
is now in production under the direction of
Edward J. LaSaint, and a company of
George H. Bellman of the Seattle “ Times,” Helen Holmes and J. P. McGowan at the Signal Studios
more than two hundred have gone to
Balboa Beach, where they will spend sev-
eral days’ making water stuff. Cleo Ridg-
ley has been cast to support Mr. Tellegen
in this production, and Sessue Hayakawa
has been assigned to an important role.
The subject, as yet unnamed, will have a
decided Oriental atmosphere. Los Angeles
society girls, pupils of the Ruth St. Denis
school of dancing, will take part in Orien-
tal dance scenes.
A Brittany atmosphere is to be given the
next Lasky subject, starring Marie Doro,
which is now in production in charge of
Director James Y. Young. Elliott Dexter
will play opposite Miss Doro. The photo-
play has been titled “ The Lash.”
Because of the long hours required by
Director William de Mille, in making the
final scenes for “Anton the Terrible,”
members of the producing staff have sug-
gested that the title be changed to “ Wil-
liam the Terrible.” The players, on the
last lap, worked from nine o’clock one
morning continuously until the following
morning, some of them not getting away
from the studio until after seven o’clock.
This subject features Theodore Roberts,
supported by Anita King and other well-
known players of the Lasky stock. The
photodrama was adapted from the Thomas
H. Uzzell story which appeared in the
Saturday Evening Post, the screen ver-
sion being adapted by Jules Eckart Good-
man. Members of Mr. de Mille’s Com-
pany believe it would greatly reduce the
number of applicants at the studio if a big
poster giving the hours required of play-
ers be placed in a conspicuous place in
front of the studio.
With the completion of all scenes for
the next D. W. Griffith release, “ Intol-
erance,” the army of extra players have
shifted their position of attack to the Lasky
plant, and these hundreds are being used
daily in a big production being filmed by
Cecil B. de Mille. No announcement has
been made from the studio of this subject,
but one may judge from the crowds as-
sembled about the employment department
that more extra people are being used
daily at this studio, than any other one on
the Coast. Local publications have been
making guesses as to the title of the fea-
ture which Mr. de Mille is engaged in
making, but up to this time those who
knew have retained a sphinx-like silence.
Joseph “Baldy” Belmont, Keystone
comedian, was making an aerial dive
through a brick wall following the ex-
plosion of gasoline in the range of a cafe
for a Keystone subject now being filmed.
While he was soaring with arms and legs
stretched — this made possible by the sup-
ports— two of the wires snapped, and he
Kolb and Dill in “ A Million for Mary ” (Mutual)
fell several feet, alighting flat on his back.
He was not taken to the hospital, but at
the suggestion of the director, ran to his
dressing room to add liniment to the
bruises. The sprint was made in record
time, showing what a photoplayer will do
when urged on by a voice through a mega-
phone.
“ She Loved a Sailor ”
The filming of “ She Loved a Sailor ”
has been a hoodoo from the start, effect-
ing practically every Keystoner in any
way connected with the comedy. In the
first place four people cast for the num-
ber could not begin work immediately as
they were busy in other stories, which tied
up the remainder of the company for two
September 9, 1916
MOTION PICTURE NEWS
1541
weeks. Then the company went to sea.
First the ballast shifted, and in high tide
the boat sank. A tug recovered it, and
ballast consisting of rocks was placed be-
tween the boards of the deck. This proved
too heavy and held the boat so low in the
water line that waves washed over, filled
it to the brim, and again it went to the
bottom. The cast includes Claire Ander-
son, Hugh Fay, Shorty Hamilton, Joseph
Swickard and others. The last report of
the jinx from Director Hearman was that
the recently purchased ship had broken an-
chor at Los Angeles harbor and drifted
out to sea.
Fred Mace received a letter from an
Australian maid for a photograph of his
handsome self — and the letter came
marked six cents due.
Reggie Morris, juvenile leading man of
the Keystone organization, was last week
one of the principals of a wedding, the
bride being Mae Rapeto, a St. Louis girl.
A Keystone company, the principals of
which are Charles Conklin, Martha Trick,
Guy Woodward and Marie Manley, are
home from spending ten days at Balboa
Beach, forty miles south of Los Angeles,
where they filmed exteriors for a house-
boat story. A crew of stage carpenters
went to the beach days ahead of the com-
pany and built an elaborate houseboat with
interiors completed. Most of the action
of this comedy melodrama is filmed about
this houseboat. Chester Conklin has the
featured part, that of the engineer who
continuously has a weather eye for fair
women. No title has been given this Key-
stone. It is said the magnificent house-
boat cost approximately $5,000.
Three “ slims ” — Somerville, St. Clair,
and Potel — all working in as many differ-
ent subjects at the Keystone, now cause
many mix-ups as the result of the call boy
using their nick names. At each call the
three bound into the set named, only to
find that two are in wrong.
A distinguished visitor and party par-
ticipated in the hardships of comedy mak-
ing at the Sennett plant last week, when
the hose used on a fire scene was acci-
dently turned on the fair audience. Mrs.
William K. Vanderbilt, Jr., was swept off
her feet by the force of the water, as were
one or two other members of her party
who were watching a scene in a comedy
which features Fred Mace and Harry
Gribbon. The real cause of the catastro-
phe was that too large a charge of powder
was used in the fire scene. This required
the calling out of the studio fire department
in addition to the prop one being used in
the set.
A Fight on a Yardarm
The last scene to be made for the Key-
stone subject, “ She Loved a Sailor,” was
that filmed at Los Angeles harbor when
Willie Gilbert and Shorty Hamilton
climbed the mast of the Alden Besse,
fought for a few second on the royal yard
arm, and then Gilbert dived head first into
the sea, a distance of, so it is said, one
hundred and ten feet.
Fred Mace, Charles Murray, Harry
Gribbon and Mack Swain constitute the
members of the all-star Keystone quar-
tet formed at the studio this week, when
a minister asked Keystone players to take
part in a benefit program. The four players
plan to make this a permanent organiza-
tion, that they may be at all times pre-
pared to take part in other programs.
One thousand dollars damages were
caused to a big hotel motor bus when it
was used, while loaded with passengers,
for a dash through an art glass window of
a handsome exterior cafe set. Bobbie
Vernon was the driver, and he made the
smash scene without injury to any one par-
ticipating. No name has been selected for
the picture in which this scene will be
used.
A company of Universal players spent
the past week at San Diego, where they
used buildings of the exposition for the
palaces of an imaginary land in the three-
reel production, “ Honor Thy Country,”
being filmed under the direction of Ben
Wilson.
The company producing “ The Place Be-
yond the Winds” is home from spemding
ten days in Big Bear Valley, where exter-
iors were made by Director Joseph de
Grasse. The leads of this production are
Dorothy Phillips and Lon Chaney, and de-
Grasse appears in an important part.
Lee Kohlmar, who has been at U City
appearing in photoplays produced by Di-
rector Frank D. Ormston, has left for
London, where he will play leading roles
in “ Abe and Mawrass ” at the Queen’s
theatre.
Hyman Simms, late of the production
department of U City, has been trans-
ferred to the prop rooms, where he has been
placed in charge as manager of the de-
partment. He has been with the Univer-
sal for three years, two years of which time
he served as purchasing agent.
Lloyd B. Carleton and his players in-
cluding Dorothy Davenport and Emory
Johnson as leads, and Richard Morris as
character man, are back from a trip to
San Francisco, where they made exteriors
for the five-reel subject, “The Road of
Destiny.” While there Carleton and the
company spent three days on an ocean-
going yacht, and were in a sea so rough
that it was impossible for the company to
secure pictures.
Another company returned this week
from five weeks’ absence in Humbolt
County, where they made exteriors for
“ The Measure of a Man ” in the redwood
forest district. Jack Conway is in charge
of this production, and has Jack Kerrigan
and Louise Lovely as his leads. The scen-
ario was adapted by Maude Grang from
the story of Norman Duncan.
Ella Hall is to be the star of a five-reel
Bluebird, written by Fred Myton, Univer-
sal staff author. This has not been placed
in production as yet. The title is “ Pawn,”
the story getting its name from the girl
who knows practically nothing of the
world beyond the pawn shop in which she
has spent much of her life.
Allen Holubar, who has been appearing
in a star part of the ten-reel subject,
“Twenty Thousand Leagues Under the
Sea,” has been placed in charge of a com-
pany and will direct Flora Parker De Ha-
Haven. The first picture to be made will
be “ The Little Dream Child,” in which
Charles Cummings plays the male lead.
A big set has been erected in the back
half of U City representing a street scene
in Normandy, for the five reel Rupert
Julian subject, “We Are French,” in which
Ella Hall plays the opposite lead. The
producers have found so much good action
in this story, that it is probable it will be
made into eight reels. To secure the best
results, Miss Hall has become a French
1542
MOTION PICTURE NEWS
Vol. 14. No. 10
aga— M r . Exhibitor
“Broke All Records of over 8
Yrs. Standing with your most
Extraordinary Serial LIBERTY
THIS telegram received from the Howland Theatre of Pontiac,
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— in thrilling interest, action and hugeness, ANY SERIAL of what-
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It is NOT a mystery serial — it is NOT a guessing
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— especially in its power to pack Exhibitors’ the-
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Exchanges. Ask for a FREE copy of the
wonderful Ad Campaign book that tells you
how to get the big money with “ Liberty.”
UNIVERSAL
The Largest Film Manufacturing
Concern in the Universe ”
FILM MFG. CO.
CARL LAEMMLE, President
1600 BROADWAY - NEW YORK
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
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September 9, 1916
1543
1544
MOTION PICTURE NEWS
Vol. 14. No. 10
student, that she can give the proper lip
movements when supposed to be speak-
ing.
The Lynn Reynolds U company have
gone to the redwood district in the vicinity
of Fresno, where they will make exteriors
for “ The End of the Rainbow ” from an
original story by Reynolds. This features
Myrtle Gonzalez.
Average of One Reel a Week
Six Universal comedy companies are
turning out on the average of more than
one reel of finished negative each week,
in fact, the output will average about a
reel and a half each week for each com-
pany.
The Nestorites, under the direction of
Louis Chaudet, have produced the one-reel
subject entitled “Who’s Who.” The ac-
tion of the comedy centers about a pair
of newlyweds at a masquerade ball, and
their attempts at deceiving each other
about their costumes land them in the po-
lice station. Eddie Lyons and Priscilla
Dean are the newlyweds, and Lee Moran
appears as a tramp.
This company is now at work filming the
one-reeler entitled “ Model 46.” Most of
the action takes place at a beach hotel, and
the trouble is caused by Eddie taking a
wax model to the beach where he is seen
by his sweetheart, and getting in bad with
a romantic actress and her physician. The
same players with Gretchen Lederer and
Fred Gamble appear. The story is by Tom
Gibson.
Director William Beaudine has com-
pleted the one-reel comedy entitled “ The
Inspector’s Double,” with Gale Henry,
William Franey, Charles Conklin, Lillian
Peacock, Milburn Moranti and Harry
Mann as members of the cast. Mistaken
identity is the cause for the comedy con-
tained in the subject, and also creates a
number of chases. The company is now
working on “ From Soup to Surgery,” be-
ing a comedy in which a surgeon mistakes
the sweetheart of the family maid for one
of his wife’s callers.
“He Meant Well” is the title of the
one-reel comedy just finished by Director
P. G. Hartigan. C. C. Jackson, Yvette
Mitchell and Ernie Shields are the cast.
The Universal company making come-
dies under the direction of Wallace Beery
filmed three subjects during their stay at
Catalina Islands. The first of the three
is entitled, “It’s All Wrong, Cupid,” which
features Carter De Haven, supported by
Margaret Whistler, Mina Cunard and Dan
Duffy. In this De Haven falls in love with
a fair passenger on the same boat, and his
many attempts to prove himself a hero
in order to win her love, create the com-
edy situations. The second is entitled
“ When Right is Might.” Director Beery
appears in the part of a janitor with a
nagging wife. He falls to sleep and
dreams he is on an island dressed in skins
and surrounded with pretty women. He
is forced to fight many battles with the
king and his guards, and awakens to find
himself fighting with the mop. The di-
rector is supported by Margaret Whistler,
“ Kewpie ” Morgan, Dan Duffy and Mina
Cunard.
The third to be made is entitled “ The
Goddess of Mutiny.”
The U Comedy company under the di-
rection of R. Dillon have just finished the
filming of the one-reeler, “ Their Sporting
Blood.” Rival lovers decide to have a
horse race, the winner to have the girl as
the prize. Pat Rooney is the featured
comedian and is supported by Marcia
Moore, A1 Ebright, Walter Clinton, and
Malcolm Shafer.
The Dillon company is now busy with
the filming of “ Pat Turns Detective.” Pat,
a dime novel fiend, is mistaken for a de-
tective by a jealous wife who hires him
to follow her husband, a cop. His at-
tempts to put what he has read into prac-
tice gets him in wrong with his sweetheart
and rival, and he is forced to float out
into the ocean for safety. Pat Rooney
and Marcia Moore are the principals of
this subject, and the supporting members
are Fred Fralich, Jane Bernoudy and Hay-
ward Mack.
“ Bared By a Bear ” is the title of the
one-reeler filmed by the Roy Clements
Universal company. This has an atmos-
phere of a western ranch. Ed. Sedgwick
gets a job on the ranch and falls in love
with the owner’s daughter who is engaged
to marry the foreman. The cowboys make
life miserable for him, and when they turn
a bear loose, Fatty seeks shelter in a tree.
After many trying situations he is success-
ful in overpowering the foreman and
elopes with the girl. Belle Bennet, Jack
Frances and Tom Webb are the other
members of the cast.
Universal Director Al. Rice and com-
pany are home from Pine Crest, where
they filmed exteriors for two subjects, one
of which is entitled “ The Scar.” It is a
story of an old mountaineer and his
daughter. George C. Pearce, Jane Ber-
noudy, Lloyd Whitlock and James Farley
are the principals of the cast.
The second subject is entitled “The
Water Rights.” Like the first this has
mountain atmosphere, and has to do with
a dispute between two families regarding
a water hole.
Ruth Stonehouse Completes “ Mary Ann *
Ruth Stonehouse has finished the direc-
tion of her first subject entitled “ Mary
Ann.” The subject is in one reel, and most
of the action takes place in an orphanage.
Miss Stonehouse plays the principal part,
that of one of the children, who because
she is not pretty, imitates those who are,
thinking perhaps some one will adopt her.
It is decidedly a juvenile picture, as most
of the parts are taken by child players.
Peggy Coudray, Marvel Spencer, Freddie
Fralick and Helen Wright appear in the
principal parts.
“ His Housekeeper,” is the title of the
one-reel Universal drama produced by
Director M. K. Wilson, who also plays in
the cast. Malcolm Blevins, Edith Roberts,
and Manine Wright appear as the other
principals. The scenario is by Harvey
Gates.
Another one-reel Universal drama en-
titled “ Her Honor ” has been produced by
Director Donald MacDonald from a story
by Constance Crawley and Arthur Maude.
A husband becomes so engrossed with busi-
ness affairs that he neglects his pretty
young wife, all of which allows another
man to pay her attention, which causes
much gossip. Lee Hill, Maude George,
Paul Byron and E. P. Evers are the prin-
cipals of the cast.
( Continued on page 1550)
Glimpses at Three New
Douglas Fairbanks in
Triangle Releases,
Three of a Kind,”
Louise Glaum in " The Wolf Woman,” and =
Frank Keenan in “ The Thoroughbred ”
geptember 9, 1916
MOTION PICTURE NEWS
1545
Film News From Foreign Parts
iiiiiii
Movement for British Association Under Way
Special to Motion Picture News.
London, August 17.
ALL branches of the British industry
are much concerned with the pos-
sibilities of big trade developments
offered them. When the European con-
flagration occurred just two years ago,
very satisfactory progress in film produc-
ing was being made, and from the nucleus
of manufacturers who in the interval have
been vindicating a worthy reputation,
there are hopes that there will emerge a
film organization which will be a credit
to the best traditions of cinematography.
Viewed in the light of recent achievements
the British film producing industry is on
the high road to success, and whilst the
film quality is of the finest craftsmanship
in conception, staging, and photographic
execution, the quantity is deplorably in-
adequate to meet the requirements of even
the British exhibitor. Visit any cinema in
any part of the United Kingdom, and one
will find that the vast preponderance of
film subjects have been imported from the
United States. In putting forward the plea
for more British films, there is no sug-
gestion that foreign productions generally
do not coincide with the tastes and wishes
of British patrons, rather do they interpret
the various phases of life in a manner ex-
tremely creditable to all concerned. The
more film producers there are the greater
is the stimulus for really meritorious films,
new ideas in presentation, etc., which are
all to ultimate benefit of the industry. Of
the British manufacturers, the Ideal, Hep-
worth, Broadwest, Lusocque, Gaumont, B.
and C. studios all turn out distinctly com-
mendable work, but more subjects are
wanted, more, and still more. The British
market is big, but the foreign market is
bigger, and well worth cultivation. The
war is exercising a much desired “ speed-
ing-up,” and the disabilities of the con-
flict notwithstanding, the prospects of great
advancement in the cinematographic art
are very rosy for Great Britain.
Organization Movements
A hearty movement is now in full swing
to provide film men with a real live or-
ganization, which will give expression to
the aspirations of the real cinematograph
interests. Additional zest has been lent
to this movement by the existing restric-
tions on trade in films — e. g., the Import
Tax and the much talked of Official Cen-
sorship. There are two proposals, which
are being urged, (1) the formation of a
Film Trade Protection Society, which is
being enthusiastically supported by the
“ Bioscope ” and “ the Kinematograph
Board of Trade,” a project zealously advo-
cated by the Kinematograph Weekly.
According to these respective journals
the schemes in their order named are as
follows: Trade Protection Society, (1)
for all concerned in buying, selling, hir-
ing, or renting of films and posters; (2),
members to agree to buy or sell, rent or
hire to one another only (special conditions
attaching to trading with countries out-
side the United Kingdom) ; (3), member-
ship to all persons subject to agreement
to the conditions of the association; (4),
association to act as defense committee
against attacks on the industry whenever
and however arising; (5), to appoint press
agent; (6), to appoint censorship board
as follows: (a), Members shall decide ac-
cording to principles laid down by the
organization, if possible with the approval
of Home Office; (b), they shall receive
fixed salaries from association; (c), the
fees charged for censorship are to accrue
to the organization; (7), efforts should be
made to obtain official recognition, and, if
possible, statutory recognition, especially
in relation to its censorship work; (8),
provision to be made for the consideration
by censorship board of scenarios submitted
by manufacturers of intended productions ;
(9), members suffering from the attacks
or public authorities on the films shown, in
suitable cases, to be defended by the or-
ganization; Kinematograph Board of
Trade, to weld together all the present
scattered forces or industry, for which
purpose a scheme is being prepared to put
before members. This project if carried
through promises to be a most serviceable
body, without in any way deterring from
the usefulness of any of the sectional or-
ganizations, which, as a matter of fact,
would be strengthened and consolidated
by being associated with a “ Kinemato-
graph Parliament.”
Amusement Tax Complaint
Serious complaints come from South
Wales on the difficulties which the opera-
tion of the Amusements Tax on cinemas
is causing. Receipts had dropped generally
from fifty to seventy-five per cent. ; several
pictures had already closed, and unless
there is a modification in the measure
there is an imminent prospect of others
having to take the same course. The Chan-
cellor of the Exchequer has agreed to re-
ceive a deputation from the trade and a
deputation is being appointed.
A new make of films will make a bid
for British trade in the very near future,
being the productions of the African Film
Productions of Johannesburg. The very
nature of South African territory, its wild
beauty and its numerous types of people
will lend themselves very effectively to
photographic reproduction, and provided
that the subjects are of the quality to which
British audiences are accustomed, and
there is no reason to doubt it, and there is
a good wholesome story, the films have a
good augury for success. At any rate, one
expects that they will strike a new and
novel note. The first six subjects embrace
“A Zulu’s Devotion,” drama, 1,027 feet;
“ An Artist’s Inspiration,” comedy, 845
feet; “A Kract Affair,” comedy, 950 feet;
and “ Bathurst,” interest, 668 feet ; “Gra-
hamstown,” scenic, 302 feet, and “ A Cruel
Plant,” scientific, 420 feet.
The American film spectacle, “ The
Birth of a Nation,” when being shown at
Newcastle had some distinguished warriors
as spectators, being a number of veterans
who fought in the American Civil War and
also in the war between the United States
and Mexico. These old soldiers, one of
whom has passed 90 years of age, were
thoroughly regaled by the memories re-
viewed by the pictorial representation of
some of the scenes in which they them-
selves actually took part. Afterward they
were entertained to tea by the management
of the picture theatre.
A British Shakespeare Film
No class of film is more difficult to pro-
duce with the full poetic effects than that
based on the dramatic works of William
Shakespeare. On the screen it is only
actions that count, not words, while on the
legitimate stage there must be a combina-
tion. Hence, deprived of their rich phras-
ing, it is hard to give a perfect representa-
tion of Shakespeare on the screen.
Broadwest Films, Ltd., are therefore to be
congratulated upon the enterprise in un-
dertaking such an ambitious project as the
filming of “The Merchant of Venice,”
which has been received with utmost en-
thusiasm. Interpreted by Mr. Matheson
Lang’s company of artists, the film is a
superb conception of ideas of Shakes-
peare, and is undoubtedly a subject which
will be much sought for.
Another noteworthy film is “ The Broken
Melody,” featured by Martin Harvey, pro-
duced by the Ideal Company, a $5,000
drama. One is enthralled by Mr. Martin
Harvey’s inspired acting, and the story, so
well known, is full of charm.
Other important films of the week are :
“ Grim Justice,” Turner drama, based on
the novel by Rita. A happy story of a
girl, whose part is taken by Florence
Turner, who lives by making others happy.
“ When Knights Were Bold,” London
Film Company, comedy, showing James
Welch at his best. The numerous droll
scenes are extremely well presented .
“ Nursie, Nursie,” Samuelson comedy
(2,000 feet), of a man who has a weak-
ness for falling in love at first sight ; star-
ring Clarice Wayne and J. W. Tate.
Kineto, Ltd;, also announce, “ Beautiful
A Trio of Glimpses from the Latest Signal-Mutual Feature with Helen Holmes as Star, “ The Diamond Runners ” (August 28)
•i.SV
•;ni
io
English Lakes,” interest, 460 feet ; “ Inter-
esting Incidents Here and There,” 515
feet.
Forthcoming British Films include:
“The Lifeguardsman,” five reels, British
Film Actors’ Company; “ Tatterley,” from
Tom Gallon’s novel, featuring Charles
Rock, Lucocque Company ; “ The Marriage
of Wiliam Ashe,” and “ Coming Through
the Rye,” Hepworth ; the British and
Colonial studios are engaging themselves
on a Renaissance film entitled, “ Dr.
Nikolo.”
Joseph R. Darling, of the Fox organiza-
tion, left England last week for South
America and expects to return to this
country within the next four or five
months. He is immensely pleased with his
visit to London.
Among the most notable American films
of the last few days have been: “The
Mapcap,” (Red Feather); “John Need-
ham’s Double,” (Blue Bird) ; “His Secret
Marriage,” (Trans-Atlantic) ; “The Lo-
relei Madonna,” (Broadway) ; “ Silks and
Satins,” (Famous Players Company) ;
“ Fighting Blood ” and “ A Woman’s
Past,” (Fox); “The Lamb and the Yel-
low Fang,” (Triangle); “Law Decides,”
(Vitagraph), and “The Race,” (Lasky).
Fred Gronback.
President Laemmle and Manager Davis at Universal City ad
Executives of the Company Make No Announcement of Plans for the Picture Community— r
Mr. Laemmle Expects to Stay Indefinitely on the West Coast
the city, and they gathered at the entrance
of the plant and warmly greeted the chiefs
on August 17.
Henry Lehrman, formerly head of the
L-Ko Motion Picture Company, accom-
panied Mr. Laemmle west, and it is under-
stood, with the intention of organizing an1
other producing company which will make
only five reel comedies.
One new director, Maxwell Ryder, has
been added to the production staff during
the week, and will make program dramas
of one, two and three reels. He is now
engaged in filming the first, which has
been titled “ Prize Roses,” and offers
Wadsworth Harris and Mrs. A. E. Witting
in important roles.
D. F. Whitcomb, formerly with the Bal-
boa Company, as scenario writer, has been
added to the staff by Editor Eugene B.
Lewis.
J. C. Jessen.
Special to Motion Picture News.
Los Angeles, Aug. 26.
PRESIDENT CARL LAEMMLE and
General Manager and Vice-President
H. O. Davis have arrived at U City from
New York. Previous to their arrival it
was expected that several changes would
probably be made at the plant, but no
statement can be secured from the gentle-
men, nor did the men have any announce-
ment to make relative to the proposed im-
provements recently under consideration —
the building of a new laboratory with ca-
pacity three times that of the present one,
and the erection of a library building.
Production continues at the plant with-
out changes, and to the average observer,
the big men of the corporation are as si-
lent as though they were still in New York.
Mr. Laemmle, it is understood, plans an
indefinite stay at the coast. The exact time
of the arrival of Messrs. Laemmle and
Davis was learned by 1,500 employes at
Alice Brady Is the Star in “ Bought and Paid For ”
Photodrama Is Based on the Attraction with Two-Year Run to Its Credit at the Playhouse,
New York, and Successful Tours All Over the Continent
KALEM FINDS FERTILE FIELD IN
JAPAN
Japan is the latest foreign country to
loom up strongly as a field for the export-
ation of American films, and reports would
indicate that before the war is over the
popularity of American screen stars will
make it a difficult task for French and
Italian producers to regain a foothold
there.
The Kalem Company is finding a par-
ticularly fertile field in Japan. “ Stingaree”
has been shown successfully there and
“ The Social Pirates ” is scheduled to start
its release soon. Because of the favor
greeting “ Stingaree ” much interest has
already been shown in “ The Girl From
Frisco,” which features the same stars,
Marin Sais and True Boardman.
But it is for Ham and Bud that the
Japanese audiences show their greatest par-
tiality. The humor of “ the tall and short
fellow ” seems to be the type that particu-
larly strikes the Japanese taste.
ALICE BRADY will be starred in the
principal feminine role of “ Bought
and Paid For,” upon which work has been
begun by World Pictures Brady-Made.
“ Bought and Paid For ” was Mr.
Brady’s initial offering as producing man-
ager at his then new theatre, the Play-
house, and the extraordinary favor into
which it sprang from the very first night
went far toward establishing this resort in
the high regard which it has since main-
tained.
The drama ran far into its second year
in New York without a break, although the
weather conditions of that particular sum-
mer were extremely distressing. It after-
wards toured every nook and corner of the
American continent, attracting audiences
which in a great number of instances
eclipsed all records.
“ Bought and Paid For ” was written by
George Broadhurst, the author of “ The
Dollar Mark ” and other plays which have
already held enviable places in the motion
picture field. It tells a story of marital in-
felicity brought about by the influence of
liquor upon a husband, who in his natural
state was one of the most noble and lovable
of human creatures.
This serious side of the narrative is off-
set by a wholly uncommon vein of comedy
supplied by a vivacious young woman
married to a chap in whom optimism and
conceit are so interwoven that he believes
himself a positive genius — if he only had a
chance.
William A. Brady, under whose personal
direction “ Bought and Paid For ” was first
introduced to the public from the stage of
his own theatre, will also superintend its
transit to the photodrama.
SPECIAL EDITION OF “CRISIS”
PLANNED
A special edition of “ The Crisis ” is to
be issued to appear simultaneously with the
Selig film of the same title. The photo-
play edition will contain scenes from the
film drama. The publishers are planning
an elaborate publicity campaign.
September 9, 1916
MOTION PICTURE NEWS
1547
AMONG THE EXCHANGES
Philadelphia Exchanges Are Center of Activity
JA. KOERPEL, the recently appointed
# manager of the World office, Phila-
delphia, went there from the New
York office of the same company and was
formerly district manager for General
Film.
Mr. Koerpel, in order to know his pat-
rons, as soon as he got acquainted with
Philadelphia, took a little run up the state
and in five days returned with nine 1 new
contracts.
The new manager already likes the
•Quaker City immensely. He believes in
close co-operation amongst film people and
is working hard to further his views in
his new field. He is also very proud of
the Brady-made pictures, not a scene nor a
title was cut by the rigid censors of Penn-
sylvania. Mr. Koerpel attributes this to
the extreme care exercised by Mr. Brady
in supervising his pictures. When the
Arcadia, a new 1,400 seated house opened
in Readng, Pa., recently, the World fea-
tures were run for twenty-two days in
rotation, although the policy of the house
is to change three times a week. A con-
tract for one year has been made with the
Regent of Philadelphia (now being exten-
sively altered) to run World features
three days a week on its reopening, about
September 1.
On September 1 the Philadelphia Pathe
office will inaugurate a new hard and fast
rule that “ all bills must be paid before
films are delivered.”
H. M. Osborn, the manager, has stuck
this up in a conspicuous part of the ex-
change and says it will be rigidly adhered
to. Geo. W. Beihoff, formerly with the
World Film Corporation, is now Pennsyl-
vania travelling representative for Pathe.
J. W. Pierce, Mutual representative, is
back from Wilkes-Barre, Pa., where for
three weeks he was managing that ex-
change in the absence of Wm. H. Rippard
from his post.
The Mutual has just closed a contract
with the Regent theatre, the biggest in
the resort of Wildwood, N. J., whereby
Chris Hanff, the manager, will use all the
many branches of Mutual service until the
end of the season.
This deal, engineered by Representative
B. R. Tolmas, includes the regular Mutual
service, two Masterpictures, three Mutual
Star features, the Chaplin specials and all
fifteen epsodes of the “ Girl and the Game ”
serial, one being shown each day.
The Kalem new series, “ The Girl from
Frisco,” with Marin Sais and Tine Board-
man is taking well on Philadelphia’s gen-
eral program.
Earle Sweigert, manager of the Inter-
national Film office, took in the Chicago
convention in July and had a short honey-
moon in June, so he counts himself ahead
of the game up to date.
“ Beatrice Fairfax,” the new Inter-
national series, was released in Philadel-
phia on August 7 before the paralysis edict
went into effect and met with favor. On
account of New York conditions the first
release in that city will not be shown until
August 28.
J. H. Butner, Philadelphia manager for
Triangle, has been transferred to the man-
agement of the Washington exchange.
Arthur Lucas, Triangle district superin-
tendent, is at present looking after the
Philadelphia office with Herbert Given, for-
merly of Famous Players exchange, as his
chief assistant.
Mr. Lucas, who has just swung around
the big circle of his territory, reports ex-
cellent conditions all through and an in-
creasing demand for Triangle output.
N. G. Steen, Unicorn’s manager, found
business good on Unicorns all summer and
contrary to the usual rule of summer hap-
penings, the week of August 13 just ended
the biggest since the exchange opened some
months back.
Edward Kurpa, of the Monarch ex-
change, who runs an independent service,
found business better than usual this sea-
son, in fact not one customer was lost dur-
ing the summer and an increase over
other summers was noticeable.
Harry F. Grelle, of the Supreme Feature
Films, finds an increased demand for
“Where Are My Children?” Many Phila-
delphians denied the opportunity in Penn-
sylvania will see this feature in Atlantic
City, where it is opening this week in the
Cort theatre, of which Ed. O’Keefe is
manager. This will be followed by the
“ Dumb Girl of Portici ” and the “ Un-
written Law,” two other “ Supreme ” re-
leases. Mr. O’Keefe, who also owns the
City Square theatre, will take the features
to that house when their boardwalk run is
over.
At the Strand theatre, Wildwood, N. J.,
the “ Dumb Girl ” had the two biggest
days in the history of the house, according
to its manager, Charles Thropp. Although
900 seats are available, the crowds were
so great they strung a line clear to the
boardwalk and police were called to help
handle them. •
“Where Are My Children?” will open
in St. Louis on August 17 at the new
Grand Central for an indefinite run. Ed.
Sievers is manager of the theatre. Jos. F.
Vion, a well known Broadway publicity
man, will handle the press matter for the
St. Louis campaign. Mr. Grelle will shortly
go to St. Louis to open a branch office for
distributing his features in the recently
acquired states of Oklahoma, Kansas, Mis-
souri and Nebraska and their territories.
The Fox office in Philadelphia has just
closed a big contract with the Poli theatres
in Wilkes-Barre and Scranton, Pa., where-
by the Fox features will be shown three
days each week at both theatres for fifty-
two weeks consecutively.
J. D. Clark, president of Metro ex-
changes, has taken his vacation by spend-
ing the week ends at Bradley Beach, N. J.,
where his family are domiciled for the
summer. Treasurer Bethell says his
“ ends ” were only one end in which he
motored to Atlantic City for a couple of
days.
Business has kept generally good with
Metro all summer, the recently released
Metro Travelogues making a big hit in the
territory around Philadelphia. The Vic-
toria theatre at Ninth and Market has the
first run on this feature.
All managers reported a vacationless
summer, week ending being their only
solace and a small end at that. Many had
planned to take the last two weeks in
August, but the acute situation which the
infantile paralysis may develop at any
moment, has caused a general abandonment
of plans, and all are sitting tight, prepared
for any emergency that may arise.
PAXTON IN CHARGE OF PARAMOUNT
PUBLICITY IN CHICAGO
H. R. Paxton, former manager of the
advertising department of the Interna-
tional Harvester Company, has been put in
charge of the publicity department of the
Chicago Paramount Exchange, with offices
at 220 South State street.
The policy of the publicity department,
under Mr. Paxton’s direction, will be to be
at the service of exhibitors in arranging
publicity plans for attracting patrons to
theatres showing the Paramount program.
Mr. Paxton is a man well qualified to
conceive and carry out novel and effective
publicity methods, as his success with the
Harvester Company testifies.
McKENNY MADE BLUEBIRD MAN-
AGER IN ONTARIO
Exhibitors in Ontario were agreeably
pleased to hear that R. J. McKenny had
been appointed manager for Ontario for
Bluebird photoplays. Mr. McKenny’s ap-
pointment followed a reorganization of
the Bluebird department in Canada, which
brings it more directly under the control
of the Canadian Universal Film Company.
Mr. McKenny, who has been traveling
representative of the Universal Company
for several months, has made for himself
a most enviable record, and is sure to
achieve even greater success in his new
capacity.
1548
MOTION PICTURE NEWS
Vol. 14. No. 10
Big Profits in Pictures? It's Better in the Law — Harden Gets,
Judgment Against Rodger Brothers and the Lawyer Takes
It All
ADVANCE PAYMENT DECIDED UPON
IN ONTARIO
The most discussed subject in Toronto
during the last week has been the new
policy of Pay-in-Advance for the film ser-
vice decided upon by Ontario exchanges.
This policy, which has met with consid-
erable success in other parts of the coun-
try, has been under consideration here for
some time.
The exchanges are all agreed in this
movement and for the purpose of avoiding
any difficulty the meeting was arranged for
August 15 between the executive commit-
tee of the exhibitors’ association and the
exchange managers.
Another important decision of the meet-
ing was that all such problems would be
referred to a joint committee of three ex-
changemen and three exhibitors. The Uni-
versal Film Company is notifying its ex-
hibitors by letter that all film bills must be
paid up completely to cover the week end-
ing September 2 and that the following
week, when the new ruling becomes effect-
ive, the bills must have been paid by check
presented the week before or the film ac-
cepted under C. O. D.
LAVELLE TAKES PLACE OF YATES IN
ILLNESS OF LATTER
During the illness of J. L. Yates, man-
ager of the Washington, D. C., Universal
exchange, J. A. Lavelle, manager of the
Universal forces of Clarksburg, W. Va., is
at the helm. Mr. Lavelle reports, that the
warm weather is having no material effect
on his bookings and that Bluebird and Red
Feather features are especially popular, as
are also the single reel comedies.
Mr. Yates is improving slowly, and is
impatient to return to his desk. It is be-
lieved his present breakdown is due to the
strenuous work entailed in opening the new
offices there with its wider field and the
incorporation of the Bluebird features.
During the absence of Mr. Lavelle, the
Universal Film exchange at Clarksburg, W.
Va., is being ably looked after by Sol.
Burka, a man who has associated with its
manager and is thoroughly familiar with
the exchange business.
CORN IS WITH WILLIAM L. SHERRY
Aaron A. Corn has been added to the
Wm. L. Sherry offices as salesman cov-
ering Manhattan and the Bronx, New York
City. Mr. Corn began work in his new
position at the new Sherry office, Seventh
avenue and Forty-ninth street, on August
21, and has been spending most of his
time receiving congratuations and well-
wishes from his friends among the ex-
hibitors where he is well known through
his long connection with the picture busi-
ness.
Mr. Corn comes directly from the Inter-
national Film Company. Previous to this
connection he was with the Pathe Com-
any, and is covering practically the same
territory for the Paramount Program
that he previously covered when with those
companies. He is best known, however, as
a theatre manager, having successfully
managed big theatres in New York City
for several years before entering the ex-
change business.
THE drouth of July and early August
aroused apparently more distress and
anxiety among the public of large cities
that feared further increase in food costs,
than it did among the motion picture ex-
hibitors in Kansas and Missouri. The
corn crop has, in fact, been cut down to
one-third of what was expected. Un-
fortunately, many farmers who previously
had raised wheat, had turnel to corn this
year, the acreage being a record one. And
wheat was a fine crop. However, the coun-
try is not pessimistic, and the theatres have
been doing a good business, and the ex-
hibitors have confidence that there will be
no decline. There is some grumbling in
the Middle West over crop conditions, but
the fact that town people and country peo-
ple as well continued to patronize the mo-
tion picture shows through the drouth,
speaks well for Kansas optimism.
Charles Harden, manager of the Metro
Picture Service, recently secured a judg-
ment of thirty-four dollars in the Kansas
City courts against Rodger Brothers, who
operate a picture show at Wamego, Kan.
Mr. Harden attached Rodger Brothers’ ac-
count in the Fidelity Trust Company at
Kansas City, where they had the money in
deposit. The judgment was given by de-
fault, Rodger Brothers failing to appear.
Mr. Harden gave the lawyer the thirty-
four dollars.
The Screen Club’s new home will be
ready in a few days, according to Charles
Harden. Mr. Harden, chairman of the
House Committee, and Frank Newman,
president of the club, have purchased the
furniture to go in the home. The furni-
ture, which will all be of oak, cost over
$2,000. Mr. Newman said that the best
and the most lasting articles had been
bought for the Screen Club’s house over
the Columbia theatre on East Tenth street.
Fred Pickeral, formerly an exhibitor at
Ponca City, Okla., now traveling for the
Pathe Exchange, is proving that an exhib-
itor knows how to sell films. Mr. Pick-
eral is doing a good business, and seems
well satisfied with his position.
Charles Scherrer, manager of the Nav-
ajo Film Company, is having a hard time
taking care of the heavy demand for
“Wild West” pictures that are so ex-
tremely popular.
The following exhibitors have visited the
Kansas City exchanges during the past
week: P. W. Lamphere, Junction City,
Kan. ; D. Fillizola, Theaterette, Ft. Scott,
Kansas ; Mr. Horton, Electric theatre,
Pittsburg, Kan., and Mr. Beeson, of Chalk
and Beeson, Dodge City, Kan.
Quite a number from the Kansas City
office of the Pathe Exchange attended the
dance at the convention at Topeka. C. S.
Edwards, Jr., manager; Miss E. A. Guen-
ther, cashier, and Howard Jameyson, were
some of those who left the city recently
for Topeka.
D. M. Majors, Harry Young, C. B. Pit-
tinger, L. B. Douglas, all salesmen for
the Mutual Film Corporation of Missouri,
stopped at the exchange recently before
leaving for the convention at Topeka.
Farrell and Hasse Reported Ready to Take Up Handling of
“ Civilization ” for New England
IT has been stated about town that Ed-
ward Farrell and Sam Hasse, who
recently resigned as manager and assistant
manager of the General, together with
Frank Grady, recently resigned as manager
of the World, are to combine to handle
“ Civilization ” in New England. The
rights to this film have just been purchased
by David and Jacob Lourie and associates
of the Beacon and Modern theatres, incor-
porated as the New England Distributing
Co. It is also rumored that some of this
trio will eventually find a birth with Para-
mount.
Harry Asher of the Boston Paramount
office, is likely to be promoted, it is
rumored, to a good position in the home
office of the Paramount.
Manager Campbell of the Boston Fox
exchange has made alterations in the
poster department — and has added two to
his office force.
Competition between the Boston ex-
changes is approaching an appalling in-
tensity not only by the rival plants, but
within the individual houses themselves, as
witness the events of last week, when
Manager Fred Murphy, of the Unicorn,
was constrained by the force of circum-
stance to pass out the cigars, and five days
later, E. B. Connolly, Mr. Murphy’s head
booker, also received congratulations. Mr.
Murphy’s was a girl and was not, as first
reports had it, named Cleopatra. The al-
legation that Mr. Connolly’s boy has been
named Julius Caesar is also characterized
as greatly exaggerated.
Herman Rifkin’s new auto is all yellow
in color, to advertise the “ Yellow Menace ”
serial.
W. C. Youngson and Edward McCarty
of the Nickel theatre, Roxbury, are renew-
ing the old time “ spook minstrels,” talk-
ing pictures.
Mr. Brennon, recently Fox manager in
Montreal, visited Manager Campbell of the
Boston Fox exchange, Monday, on his way
to Old Orchard Beach. He is now con-
nected with his brother in a film proposi-
tion.
Stanley Hand, formerly manager of the
Boston office of the World Film Corpora-
tion, succeeded Frank Grady, who re-
signed.
A new Fox exchange building, to be
moved into next spring, and which it is
announced by Manager Campbell, will be
the biggest and best equipped in the city,
an eye-opener to trade in many respects,
is being projected. Plans are already
drawn, but the site is not announced.
Bill Shapiro is making the last White
Mountain trip of the season for Fox.
Charlie Phillips is touring Rhode Island,
and Mrs. Pease, bookkeeper, is on a two
weeks trip to Nova Scotia.
September 9, 1916
MOTION PICTURE NEWS
1549
Price, Canadian General Manager for Mutual, Is on Inspec-
tion Trip of Branches from Vancouver to Halifax
DETROIT MAY HAVE FILM BUILDING
FOR ALL EXCHANGES
There is a very good chance that De-
troit, Mich., will soon have its own film
building, similar to that at 729 Seventh
avenue, New York, which is also the head-
quarters of Motion Picture News. A De-
troit business man has made a proposition
to several of the exchange managers rela-
tive to the erection of such a building
downtown, providing the exchanges will
contract for space. He promises to have
the building designed to meet the particu-
lar needs of the exchanges.
He also promises a building that will be
absolutely fireproof and one that will con-
tain every facility and convenience that
could be asked for. He is even willing to
go so far as to have one part as an audi-
torium where meetings can be held and
projections made.
For the purpose of considering his prop-
osition a half dozen exchange managers
got together for a conference on Tuesday
afternoon, August 15, and all those who
attended expressed favor toward the prop-
osition.
Such a building would save exhibitors
much running around to book films.
HENRYIOULLE USES AUTO TO “ MAKE
> GOOD ” WITH EXHIBITOR
H. J. Henryioulle, booking agent for the
International Film Service, Inc., in San
Francisco, recently made a wild automo-
bile trip from San Francisco to Sacra-
mento in order to keep his word with one
of his exhibitors.
He had promised the film of the ar-
rival of the German submarine Deutsch-
land to the Empress theatre in Sacramento
on a certain date. The film did not ar-
rive in San Francisco until 11 o’clock in
the morning of the day upon which it
was advertised to appear at the matinee
performance.
There was no train, but Mr. Henryioulle
was not dismayed. He jumped into his
automobile and covered the 100-mile trip
from San Francisco to Sacramento in a
little more than two hours. The audience
was just entering the theatre, and the
picture was shown as advertised.
TAYLOR OF GENERAL IN OMAHA
BACK FROM VACATION
Manager C. W. Taylor of the General
exchange at Omaha and Mrs. Taylor have
just returned from spending a week with
his folks at Chalmers, Ind. J. E. Flynn,
assistant manager, was on the job during
the manager’s absence.
H. Simons, proprietor of the West thea-
tre, Geneva, Neb., was in Omaha last week
arranging his fall and winter service. He
has been running but two days a week.
Now he plans to run at least five and
shortly after the middle of September
seven days a week.
E. O. Gurney, auditor from New York
City for the Universal, might have been
in Omaha just to make a general audit of
of the Universal headquarters, but he did
more than that, he made numerous friends.
He also installed a new accounting system
that Manager Jake Mitchell says is excel-
lent.
CB. PRICE, Canadian general manager
• of the Mutual Film Corporation of
Canada, Limited, was in St. John, N. B.,
this week on a trip of inspection of the
branches of the company extending from
Vancouver to Halifax.
Mr. Price states that he has found busi-
ness exceptionally satisfactory throughout
Canada, that of the Eastern Provinces even
exceeding expectations.
The St. John offices of the company
under Charles Kerr, are undergoing ex-
tensive alterations, which in space area,
projection room and facilities for serving
exhibitors will be the most up-to-date in
this territory.
The policy of the Mutual Company first
of all is quality, Mr. Price remarks, and
the fact of the Mutual’s contributing man-
ufacturers being now on a percentage basis
is certain to result in the very best grade
of films being turned out.
The detail work of all the Mutual offices
is now uniform throughout the Dominion,
permitting of the dispatch of business with
greater facility and uniform satisfaction.
The advance booking recently instituted
enables all exhibitors to select features and
advertise them at least ten days ahead of
release dating.
St. John moving picture men are to play
a prominent part in the meeting to be held
in Halifax on September 16, at the time of
the Exhibition. The three provinces will
be largely represented and effort will be
made to form permanent organizations
with the idea of bettering conditions in
Eastern Canada. The following committee
THE business of Paramount Pictures in
the New England territory has grown
so rapidly in the past year that the Famous
Players Film Company of New England
has been forced to build a new exchange,
which is one of the most complete and up-
to-date exchanges in the country, where
every known device for efficiency has been
arranged for.
In a recent communication from the Bos-
ton Exchange handling Paramount Pic-
tures, it was stated that “To show the
fallacy of the open market as far as New
England is concerned, some of the biggest
houses in this territory have disregarded
all of the alluring talks and advertising on
the merits of the open market by signing
up for the Paramount Program.”
“ The recent acquisitions are four of the
biggest and most advanced houses in the
country, costing almost half a million each,
and including the Crystal Theatre, Wor-
cester, which opens Labor Day; Gordon’s
Washington Street Olympia in Boston;
Gordon’s Scolly Square Olympia in Boston,
and the Fenway Theatre of Boston.
“ Each house is run on a big scale and it
reflects credit upon the Paramount Pro-
gram to secure such theatres. Loew’s
Bijou, Fall River, Mass., the representative
theatre of that city, also starts Paramount
Pictures on Labor Day.”
has been selected to take charge of New
Brunswick affairs : Walter H. Golding,
Steve Hurley, A. J. Mason, L. Rosenfeld,
St. John; S. W. Dimock, Campbellton;
Charles E. Stevens, S. Torrie, Moncton;
A. A. Ayre, Sackville; W. T. H. Fennety,
Fredericton.
A meeting of St. John exchange man-
agers was held this week, representing the
following companies : Fox, Mutual, General
Film, Universal, Metro, Famous Players,
World, Triangle, Motion Picture Sales
Company, Pathe. It was decided to es-
tablish a pre-payment policy in order to
protect the exchanges from fly-by-night ex-
hibitors who have made a practice of se-
curing films from different exchanges and
neglecting to pay for them. All the above
exchanges have agreed to abolish book
debts for both service and features com-
mencing with the week of September 11.
All films shipped from St. John offices
must be paid for in advance or they will
be sent out C. O. D. Invoices will be sent
a full week in advance which should give
ample time to make remittances. An exe-
cutive of one of the big producing com-
panies said to the News man that the
principal reason for the inauguration of the
new system was that every time an un-
scrupulous person secured service without
paying, it hurt the honest exhibitor and the
new plan would permit only legitimate
theatres to operate and prevent the present
loss to both exhibitors and exchanges.
Walter H. Golding, manager for the
Keith and Albee moving picture interests,
is on a business trip to Montreal.
In the same communication it was stated
that “ Manager Williams of the Strand,
Providence, R. I., reports the largest busi-
ness ever done sinec his house opened with
Paramount Program.”
The Olympia at New Bedford, Mass.,
a half million dollar proposition, begins
Paramount Pictures on Labor Day, Sep-
tember 4.
HOFFMAN COMPLETES CANADIAN
TOUR FOR UNIVERSAL
M. H. Hoffman, general manager of ex-
changes of the Universal Company, has
just completed a tour of Eastern Canada,
during which he made new arrangements
with Mr. Hague for the bettering and ex-
tension of the Universal business through-
out Canada. The close co-operation be-
tween the head office in New York and the
Canadian company has been a great factor
in the phenomenal success achieved by the
company in Canada.
PATHE SERIALS RUN IN 243 HOUSES
IN IOWA
A letter received from the Des Moines,
la., branch of the Pathe Exchange, states
that in the State of Iowa 243 theatres are
running Pathe serials against 82 theatres
running competitive serials.
Many Theatres in New England Sign for Paramount Pictures;
Business of Company in That Territory Takes Big Leap
1550
MOTION PICTURE NEWS
Vol. 14. No. 10
IN AND OUT OF WEST COAST STUDIOS
( Continued from page 1544)
A story within a story is to be told in the
film entitled “ The Crystal,” which will
offer Cleo Madison as star, supported by
Francis McDonald, as the handsomest man
of Paris. Wedgewood Nowell, Howard
Crampton and John George as the other
principals. The story is written with a
prologue in which Miss Madison appears
as the daughter of a French novelist just
home from a convent. Five years later,
the new life has affected a change of char-
acter, and she is a coquette in spirit, man-
ner and dress. The father discovers this
and tells her the story of “ The Black
Orchids,” in which a coquette brings ruin
to herself, and death to practically all of
her friends. Rex Ingram is producing this
five-reel picture.
The three-reel Universal subject “The
Gates of Eternity,” written and being pro-
duced by William V. Mong, who plays the
lead part, will serve to introduce Harry
Holden, one of the best known stock pro-
ducers of the country, in films. Mr.
Holden is a member of the firm of Holden
The James Montgomery Flagg Portrait of Mae
Murray, Lasky Star
Brothers, who for the past fifteen years
have conducted stock companies in the
principal cities throughout the central
states including Cleveland, Cincinnati,
Pittsburgh, Indianapolis, Chicago, and as
far west as Denver.
He came to the film producing hub to
dispose of picture rights on a number of
plays he owns, and here met Mr. Mong,
former player in the Holden companies,
and was induced to appear in a character
part in this photoplay, pending decision of
the company with respect to his plays. The
Holden Brothers introduced a number of
very well known melodramas including
“ The Denver Express,” “ Nobody’s
Claim ” and a score of others which for
many years were highly successful as stock
productions and road attractions.
“The Gates of Eternity” is of a decided
melodramatic type, dealing as it does with
the release of a man from prison, and the
attempts of his former pals to force him
to give up the loot he is supposed to have
in his possession since before going to
prison. Mong is supported by Nellie Allen,
George Dayton and others.
Discovering the attention given signs
placed about the city bearing an ordinance
number, Director Henry Kernan of Vogue
comedies, applied this plan to “ Don’t touch
this set ” sign, and the placard now bears
ordinance number five hundred and is
proving effective.
One Hundred and Fifty Scripts in 15
Months
The writing of one hundred and fifty-
nine stories within fifteen months is the
record set by L. V. Jefferson of the Pal-
las-Morosco scenario staff. These subjects
range from one to five reels, and have been
purchased and produced by Ince, Lasky,
Morosco, Pallas, World-Equitable, Ameri-
can, Horsley, National, Nestor, Selig,
Lubin, Ivan and Universal. The stories
combined caused the production of more
than eighty miles of negative film, the sub-
jects being of an average of about three
reels each.
The William S. Hart subject, “ The
Dawn Maker,” made several months ago,
but just completed by the cutting depart-
ment at the Ince Culver City studios, went
forward last week to the Triangle com-
pany in New York City. When released
in the near future this will show the star
in an entirely new role, that of a quarter-
breed Indian, and a part Mr. Hart was
able to play without the use of make-up
of any sort, other than a well-fitting wig
made of genuine Indian hair.
This picture is laid in the far North and
most of the scenes were made on the snow-
capped crest of Mt. Baldy, the highest of
the California Sierras, where Hart and
the company, including a big array of
talent, spent three weeks. The photoplay
chronicles the struggles of the quarter-
breed, Joe Elk, between love and racial al-
legiance. He is an intelligent man, this
quarter-breed, with ambitions to uplift his
race, but offers himself in sacrifice that a
white girl and man may be happy. It gives
the sterling actor a role in which he is per-
fectly at home, for during his boyhood
days he spent many years on his father’s
ranch in the Dakotas, where he mingled
with the Indians daily and learned their
habits, customs and mannerisms. Hart is
supported by William Desmond, who is the
other male of the triangle, and Blanche
White is the leading woman. Joe Good-
boy, Indian actor, and J. Frank Burke have
important roles.
New Frank Keenan Drama Finished
Directors Reginald Barker and Walter
Edwards this week completed Ince Tri-
angle plays so far as filming is concerned,
at the Culver City studios. That of Bar-
ker’s stars, Clara Williams in an Italian
story by C. Gardner Sullivan, and the other
offers Frank Keenan in a drama of the re-
union of a family made possible by the
daughter’s arrest.
The next story for Clara Williams gives
her the role of a nurse of Italian birth,
who is recalled from America to serve her
country as a nurse at the battlefield hos-
pitals. There she becomes the central
figure of many adventures, and the
romance born in a New York City board-
ing house is culminated. The other two
points of the triangle are taken by Charles
Gunn, who appears as a young Austrian
officer, and George Fisher, in the role of
an Italian illustrator. The story is spoken
of as an intensely dramatic narrative and
being from the pen of C. Gardner Sulli-
van is sure to contain new and pleasing
action. Director Barker will be in charge
of the filming of this story and Miss Wil-
liams will be supported by J. Frank Burke,
Thomas Guise and other well known Ince
players.
Dorothy Is Going to be a “Vamp”
Raymond B. West is engaged in filming
a tri-star Ince subject which gives Dorothy
Dalton the role of a vampire, with Enid
Markey and Howard Hickman playing the
other principal roles. In a number of the
scenes Miss Dalton appears in a costly
black evening gown which has a history.
It was the property of her great-grand-
mother when she was one of the leading
society women of Chicago a half century
ago. When assigned to the part Miss Dal-
ton immediately brought the gown from
the attic and it has been remade into
modern style.
William S. Hart will attempt to enact
the two most hazardous stunts in his three
years’ work before the camera this week,
for a play written by J. G. Hawks. One
requires that the player of western bad-
man roles, ride a horse to the rear end of
a speeding Pullman train and swing aboard
from the horse’s back. This in itself does
not seem as dangerous as when it is con-
sidered that Mr. Hart must be followed by
a motor-driven hand-car bearing the
camera which must travel at the same
speed of the horse, and should he fall he
will be in great danger of losing his life
under the wheels of the following car.
Another scene requires him to ride a
spirited horse through a window of a
Western saloon set, lasso two men and
drag them out. All who know Hart and
are acquainted with his physical training
believe he will be able to successfully per-
form both acts without injury to himself
or others. Both scenes require close-up
views which will bear out the statement
that Hart never permits anyone to double
for him in hazardous acts, but has the
pluck and strength to accomplish all such
stunts.
Myles in Hart-Triangle Film
Norbert A. Myles, well known in films,
has been specially engaged to appear in the
Hart Ince-Triangle picture, playing the
role of the heavy. Others in the cast of
this production are Alma Reubens, Nina
Byron, Walter Perry, Lewis Durham and
Leo Willis.
A most unusual setting has been pro-
vided for this Hart story, which consists
of an early day newspaper office of a
Western type, and a most important prop
is an exact duplicate of a Washington hand
press. It was not possible to pui chase such
a press on the West Coast, and models
were made by the Ince technical depart-
ment, from drawings by Art Director Rob-
ert Brunton, and the press is being made
at a local foundry.
September 9, 1916
MOTION PICTURE NEWS
1553
This department is designed to keep the industry informed of all news concerning new or projected laws , Federal ,
State, County or Municipal, that may affect the business, and all events involving any branch
of the trade with the authorities in all sections of the country
Turner and Dahnken Fight Censorship Methods of Sacramento,
California — Battle Started Over “ Twilight Sleep ”
EVER since the censorship of moving
pictures became the prevailing fad the
city of Sacramento, Cal., has been in the
limelight on account of the methods of sup-
pression employed there, and its residents
have been deprived of the privilege of see-
ing some of the very best productions be-
cause of the attitude of its official censor.
Censorship is vested there in one person,
the Commissioner of Education, and for
several years this position has been held by
E. J. Carraghar. No pretense has been
made of viewing the films shown in local
houses and where productions have been
censored, it has been on the findings of
censorship boards in other parts of the
country. Exhibitors have thus never been
able to tell whether their offerings would
be acceptable to the censor or not until
they began to advertise them.
Recently the T. & D. theatre, conducted
by the Turner & Dahnken Circuit of San
Francisco, announced that it would show
the film “ Twilight Sleep ” at an early
date. Plans were made for presenting this
along the same lines that had proved so
successful at its other houses, where lec-
tures were given by a trained nurse, and
where it was shown to selected adult audi-
ences. Despite the educational character
of the production, Commissioner of Educa-
tion Carraghar refused to allow it to be
shown, stating that in his opinion it was
immoral and not fit to be seen. The film
was brought up from San Francisco for his
inspection, but he even refused to see it
personally.
Plans were then made by the Turner &
Dahnken interests to show it regardless of
the censor, and the latter sought to put
an end to the matter by attending a meet-
ing of the City Commission, and inducing
that body to pass a resolution instructing
the Chief of Police to prevent the picture
from appearing. The management of the
theatre retained legal counsel, and an-
nounced that the matter would be thrashed
out in court. The censor, hoping to smooth
matters out, then consented to view the
film, which .he finally did, but after an in-
spection declared that he would stand by
his former orders.
Manager A, E. Northy, of the T. & D.
theatre, in speaking of the matter, said :
“ Our whole contention in the matter is
that we do not believe the city of Sacra-
mento intends to give one man the power
to tell us what pictures we may show, with-
out first seeing the pictures. It. is not a
matter of showing ‘ Twilight Sleep,’ be-
cause this picture has been shown all over
our circuit, and the only place we had any
trouble was at San Francisco. We showed
the picture there, but had to go to court
and have the matter heard before a jury
before we were vindicated.”
Commissioner Carraghar is confident
that the court will uphold his right to stop
the presentation of this, or any other pic-
tures of which he may personally disap-
prove. He said, “ I will be represented in
court by the city attorney, if they take the
matter there. I feel that I am right. I
don’t think they can beat me. As public
censor, I think I have full right to pro-
hibit any picture being shown that I do not
consider fit for young girls and boys to
see.”
The California rights to “ Twilight
Sleep” are held by H. J. Gosliner and as-
sociates, of the Edison theatre, San Fran-
cisco, and they are upholding the Turner
& Dahnken Circuit in the censorship fight.
When they took over the State rights to
the film the production had already been
booked in Sacramento, but they had not
been apprised of this fact. They then
booked it to the rival house, and this may
account, in a measure, for the apathy that
is being shown "by some of the other exhib-
itors in Sacramento in this, the first real
test of the legality of the censorship ordin-
ance.
IN announcing that, because of infantile
paralysis, all schools and colleges of the
State of Pennsylvania must remain closed
until September 18, Dr. Samuel G. Dixon,
State Health Commissioner, declared fur-
ther that as soon as he can obtain the
formal approval of the advisory board of
the State Board of Health, he will close
all of what he terms “objectionable”
motion picture theatres, which, under his
definition of that word, is taken to mean
practically all the motion picture theatres
of the State.
When asked what he meant by “ ob-
jectionable” theatres, Dr. Dixon said:
“ I mean by that those that are illy ven-
tilated. Local conditions will have much
to do with this matter. In some districts
there are open-air theatres, and at some
institutions there are arrangements for
OFFICIAL IN SAN FRANCISCO MAKES
ACCUSATIONS OF CARELESSNESS
IN FILM CARRYING
H. B. Eyde, of Berkeley, of the United
States Bureau of Explosives, has called
the attention of film exchange men of San
Francisco to the fact that he has seen
the messenger boys of several suburban
houses on ferry boats with cases of films
not bearing the yellow caution labels.
While the owners of theatres in Oakland,
Berkeley, Alameda, and other suburban
cities on the east side of San Francisco
Bay, express a desire to comply with the
regulations governing the carrying of films
some of the messenger boys employed by
them are very lax, and are even accused of
removing the caution labels. The atten-
tion of express companies is also being
directed to the fact that some of the pack-
ages of films handled by them are very in-
securely fastened. In many cases, it is
pointed out, web bands are used that have
long outlived their usefulness and are not
to be considered as “ secure fasteners,” as
is required by the regulations.
DETROIT THEATRES SEATING LESS
THAN 600, PAY $25 LICENSE
Detroit motion picture exhibitors with
houses seating less than six hundred, now
pay a license of twenty-five dollars per
year; houses seating six hundred and over
pay fifty dollars per annum, according to a
new ordinance which became effective
August 1.
moving picture show that would make it
possible to keep the theatres in operation
without the danger of infection.”
Dr. Dixon says the gathering of children
in open air is not dangerous at this time.
His statement with relation to motion pic-
ture theatres is interpreted to mean that he
intends to close all save those that are
open air theatres or practically so. As
there are comparatively few of that type
of theatres in Pennsylvania, the contem-
plated order of Dr. Dixon will affect al-
most all of the thousands of motion picture
houses throughout the state.
FILM DELIVERY IN DETROIT MAY BE
MADE BY AUTO
Owners and managers of photoplay
theatres in Detroit are in a quandary as
to how they are going to get their film
Health Commissioner in Pennsylvania Threatens to Close
Practically All Motion Picture Theatres in That
State from Paralysis Scare
1554
MOTION PICTURE NEWS
Vol. 14. No. 10
from the exchanges each day, starting the
first of September. The street car com-
pany has ruled that “no film will be per-
mitted on street cars after September 1,”
which is similar to the ruling in some other
cities.
It will mean that all film will have to be
delivered and called for by motor cars, and
some systematic arrangement is now being
planned.
BAN ON CHILD ATTENDANCE WENT
INTO EFFECT IN BALTIMORE ON
AUGUST 21
The ban placed by the health department
of Baltimore upon children under thirteen
years of age from attending “ legitimate ”
theatres as well as motion pictures went
into effect on Monday, August 21. This
was done in order to check the spread of
infantile paralysis that has swept over New
York, Pennsylvania, New Jersey and other
Eastern States.
However, motion picture theatres are
not the only ones that have been affected,
for, beginning next week all public soda
fountains will use paper “ glasses,” Other
measures are also being adopted to prevent
the spread of the epidemic. Public swim-
ming pools, Sunday schools and other
places where children assemble, are under
discussion.
The exhibitors are all adhering strictly
to the law, and everything seems to be
working quietly. It is expected that some-
one will be appointed to guard the the-
atres to see that the measure is carried
out.
AGITATION FOR TWO SETS OF FILM
TITLES IN QUEBEC
The agitation for two sets of film titles
for pictures being used in Quebec Province
has at last, it seems, reached the govern-
ment and it was reported that a forthcom-
ing amendment to the present law will re-
quire this. Film men are unanimous in
stating that it will be impossible to con-
form to any law such as this, in its entirety.
The Universal Company is at present using
both French and English titles on all Blue-
bird films used in Quebec Province.
EAGLE PLANS TO MAKE COMEDIES
FOR UNITY RELEASE
The Eagle Film Manufacturing and
Producing Company announces the en-
gagement of Benj. S. Garetson for its pub-
licity department. Mr. Garetson, at pres-
ent, will have his headquarters at the
Chicago office but expects soon to move
to Eagle City, near Jacksonville, Fla.,
where the Eagle company has its studios
and where it is engaged in the production
of a number of comedy series to be re-
leased through the Unity Sales Corpora-
tion.
TEN MORE SUNDAY OPENING CASES
IN FORT W'ORTH, TEXAS
Ten additional cases were filed against
the owners of motion picture theatres at
Fort Forth, Texas, August 13, charged
with Sunday opening. This makes a total
of sixty-nine cases that have been filed.
One case was tried recently, in which the
defendant was acquitted. Each of the
other sixty-eight exhibitors will be tried
one by one until all have been tried.
COURT WILL WAND UP AFFAIRS OF
LIBERTY ON THIRD MONDAY IN
SEPTEMBER
Cornelius Haggerty, Jr., and J. Burton
Mustin, temporary receivers, and J. Bur-
ton Mustin, permanent receiver of the
Liberty Motion Picture Company, have
filed their first and final accounts, which
will come before the Court of Common
Pleas No. 3, Philadelphia, Pa., for action
on the third Monday of September at 10
A. M.f at which time the court will be
asked to audit the accounts and decree
distribution. All parties interested are,
therefore, notified to make and prove their
claims at that time or be barred from
coming in upon the fund for distribution.
Middleton & Blakeley,
Eugene Raymond,
Attorney for Receivers.
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NEW CORPORATIONS
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The Corporation Trust Company, 37 Wall
street. New York, reports the following new cor-
porations :
In Deleware:
KULANCHE FILM CORPORATION; man-
ufacture of motion picture films; capitalized at
$15,000 in Wilmington, Del.; incorporators are:
John W. Neukom, Duluth, Minn. ; E. S. Forsell,
Duluth, Minn., and E. A. Roberts, Duluth, Minn.
In New Jersey:
KLEANWELL FILM MACHINE CO.;
cleaning moving picture films; capitalized at
$20,000 in Elizabeth, N. J. ; incorporators are:
Rudolph Rosenfeld, John A. Scharwath, Abe J.
David, Elizabeth Robertson, all of Elizabeth,
N. J.
In New York :
UNITED GERMAN THEATRES, INC.;
moving picture, operatic, musical or dramatic
representations, etc. ; capitalized at $1,000 in
Manhattan ; incorporators are Wm. L. Berk,
Philip Hersch, Charles Schwartz, all of 165
Broadway, New York City.
STANDARD FILMOTION CORPORA-
TION ; manufacturing motion picture films, ma-
terials, appliances, furnish amusement; capitalized
at $50,000 in Manhattan; incorporators are:
Charles Paradiso, William J. Sullivan and
Michael Scudi, all of 68 William street, New
York City.
MARIE DRESSLER MOTION PICTURE
COMPANY, INC.; manufacturing and produc-
tion of motion pictures, general photographic,
printing and publishing business; capital, $10,-
000; Manhattan; incorporators: Marie Dressier
and James L. Dalton, Hotel Astor, 44th street
and Broadway, New York City; William A.
Brady, 316 Riverside Drive, New York City.
JUNE AMUSEMENT CORPORATION; to
deal in theatre or amusement properties, plays,
vaudeville, motion picturess, etc. ; commence busi-
ness, $5,750; Manhattan; incorporators are Ma-
son II. Bigelow, 140 Wadsworth avenue, New
York City; George J. Thomson, 628 W. 114th
street, New York City; Eugene B. Alexander,
459 Palisade avenue, Yonkers, N. Y.
WILLIAM FOX EXHIBITIONS, INC.;
realty, operate theatres, motion picture exhibi-
tions, deal in films and machines; capital $10,-
000; Manhattan; incorporators are: Edward Lar-
kin, 604 Sackman street, Brooklyn, N. Y. ; Na-
than Frankel, 1486 Fifth avenue, New York City;
Anna H. Wagner, 155 De Kalb avenue, Brook-
lyn, N. Y.
WILLIAM FOX DRAMATIC DISPLAYS,
INC.; realty, operate theatres, motion picture
exhibitions, deal in films and machines; capital,
$10,000; Manhattan; incorporators are: Edward
Larkin, 604 Sackman street, Brooklyn, N. Y. ;
Nathan Frankel, 1486 Fifth avenue, New York
City; Anna H. Wagner, 155 DeKalb avenue,
Brooklyn, N. Y.
WILLIAM FOX PLAYHOUSE CORPORA-
TION ; realty, operate theatres, motion picture
exhibitions, deal in films and machines; capital,
$10,000; Manhattan; incorporators are: Edward
Larkin, 604 Sackman street, Brooklyn, N. Y. ;
Nathan Frankel, 1486 Fifth avenue, New York
City; Anna H. Wagner, 155 DeKalb avenue,
Brooklyn, N. Y.
SAM SIDMAN’S OWN SHOW, INCOR-
PORATED; general theatrical and vaudeville
agency, moving picture exhibitions, cigar, sou-
venir and candy stands; capital, $500; Manhat-
tan; incorporators: Sam Sidman, Gene Sidman
and Louis Sidman, all of Hotel Albermarle, New
York City.
CHAMBERLAIN BROWN, INC.; general
business of a theatrical ag:ency and proprietors,
deal in plays, operas, moving pictures; business
of restaurant keepers, venders of wine, etc. ;
capital, $5,000; Manhattan; incorporators: Cham-
berlain Brown and Harry B. Stafford, 1482
Broadway, New York City; Lyman C. Brown,
258 Riverside Drive, New York City.
SUPERPICTURES, INC.; general motion
picture business; commence business with $105,-
000 ; Scarsdale, N. Y. ; incorporators : Harry
VanArsdale, Jr., 44 Avon avenue, Newark, N.
J. ; C. J. Kulberg, 180 Claremont avenue, New
York City; H. S. Duell, 1121 North Broadway,
Yonkers, N. Y.
THE TURNER FILM CORPORATION;
general moving picture film business; capital,
$20,000; Manhattan; incorporators: Franklin A.
McKenzie, 299 Broadway, New York City;
George H. Fritzsche and Larry Trimble, 729
Seventh avenue, New York City.
ALBANY THEATRICAL AGENCY, INC.;
to act as booking agents and manage and control
theatres and other places of amusement ; capital,
$3,000; Albany, N. Y. ; incorporators; Frank G.
Terwilliger, 374 Hamilton street, Albany, N. Y. ;
Lucius H. Washburn, 128 State street, Albany,
N. Y. ; R. L. Doyle, 87 N. Hawk street, Albany,
N. Y.
KOHLER REALTY CO., INC.; realty, op-
erate motion picture theatres, theatres, general
restaurant and cafe business; capital, $500,000;
North Beach, Queens county, N. Y. ; incor-
porators: Philip Kohler, Charlotte Kohler and
Matilda Kohler, all ol Old Bowery Bay road,
North Beach, N. Y.
KLASSIC PICTURES, INC.; manufacturing
moving picture films of all kinds, maintain stu-
dios and theatres ; capital, $22,000 ; Manhattan ;
incorporators: Sigmund Weitzanblum, 854 Inter-
vale avenue, Bronx, N. Y. ; Dorothy Broder, 150
F-. 86th street, New York City; Armin Kohn,
935 St. Nicholas avenue, New York City.
THE PATH OF FOLLY CO., INC.; operate
theatres, deal in motion pictures; capital $5,000;
Manhattan; incorporators: Oscar E. Wee, Cal-
vert Hotel, Broadway and 41st street, New York
City; Della C. Sullivan, 19 W. 103d street, New
York City; Sadie Vance, 49 W. 44th street, New
York City.
UNIVERSAL WARNS AGAINST PIRACY
OF ITS PRINTS
The Universal Film Manufacturing
Company wishes to call the attention of
exhibitors to the fact that pirated prints
of Universal releases are being offered for
sale by persons who have no right thereto,
and who have no right to dispose of them.
Warning is given them and to all ex-
hibitors that all Universal pictures are
copyrighted and protected from infringe-
ment by law.
Wherever any Universal film, negative,
prints, or pictures are found for sale out-
side of regular distributing channels — i e.,
exchanges, the offenders will be prosecuted
to the limit of the law. Any exhibitor
found showing any such Universal picture
is also liable under the law, and the Uni-
versal will take legal action against them
as well as against the seller of the same.
HART IIOXIE ADDED TO “FRISCO”
COMPANY, KALEM
Hart Hoxie, well known on the Pacific
Coast as a juvenile lead, is the latest addi-
tion to the Kalem forces. Hoxie will be
seen in support of True Boardman and
Marin Sais in “The Girl From Frisco.”
Among the early episodes in which he will
appear are “The Oil Well Conspiracy”
and “ Tigers Unchained.”
The recent addition to the “ Frisco ”
forces brings that fifteen week Western
series by Robert Welles Ritchie to all-star
proportions, including as it does, Marin
Sais, True Boardman, Frank Jonasson,
Ronald Bradbury, a newcomer to Kalem
with this series who is scoring strongly
in the “ heavy ” roles, Edward Clisbee and
Hoxie.
September 9, 1916
MOTION PICTURE NEWS
1555
— — I——
JUST TO MAKE TALK
By LONGACRE
A Gathering of Exhibitors During the Meeting in New York of the Executive Committee: To Be
Seen in the Picture are W. Eisenberg, Peter Jeup, Thomas Furniss, Harold H. Rosenthal, L. L.
Levine, A. P. Tugwell, C. H. Phillips, William J. Sweeney, L. F. Blumenthal, Samuel H. Trigger.
Louis H. Frank, Fred Herrington, Frank Rembusch
Things have been going so well with
Frank Powell’s new picture, now in course
of construction at the Flushing studios,
that it has been decided to add two reels
to the story. Accordingly, the members of
the cast, most of whom had been dismissed,
were summoned back to the studios for
new scenes, last week. As it now stands,
we understand, the feature will run about
eight reels.
John W. Allison,, of Allison and Hada-
way, New York, disappeared last week.
The only information he left behind was
that he was going on an auto trip, and he
preferred to keep the route and destination
to himself.
John Henry Goldfrap has severed his
connection with the B. S. Moss interests, to
conduct the advertising and publicity work
for the Dansk Films Corporation, in the
World’s Tower Building, New York.
Although when extended to its full
power and vibrance, the voice of Ralph
Dean has been known to break windows
on the nineteenth story, as a rural bally-
hoo he is something of a Ford runabout.
Last week Ralph was helping George Irv-
ing direct a mob scene for the Frohman
Company’s new production, “ The Con-
quest of Caanan.” The court house at
Mineola, L. I., was selected for the setting,
and advertisements sent to the Mineola
and Hempstead papers invited the resting
public of that locality to come join the
mob. The advertisements were lost in
the shuffle, and only about twenty persons
showed up at the courthouse, and of these
twelve were too tired to join the mob.
So Ralph took a couple of assistants and
started a “ bally-hoo ” through the streets
of Mineola and Hempstead. Their voices
bent trees along Nassau Boulevard, and
backed up the surf off Point o’ Woods for
forty minutes, but they only got three more
recruits. The only inference is that our
dearly beloved public is getting used to the
“movie” camera just the same as it did to
automobiles.
There are many things which combine to
drive the picture reviewer into the side en-
trance, and keep him walking in circles,
and it is not always the quality of the pic-
ture shows. As instance this note, handed
to us, and signed by several prominent
reviewers. It is addressed to one of the
operators at the V-L-S-E projection room,
at No. 1600 Broadway, New York:
“In the projection department p,f^ Mo-
tion Picture News our expert will an-
swer the simplest questions, as well as the
most complex.. He will tell you how to
distinguish between the fourth, fifth, and
sixth reels of a feature, and doubtless will
supply information regarding the correct
way in which to keep a light in the lamp
house for more than three minutes at a
time.”
Old M. P. Rumor (meaning Motion Pic-
ture, or Mary Pickford, according to the
time of day and state of the weather) hav-
ing disposed of Little Mary, and located
her in her own suite of offices in the
Motion Picture News Building, will now
concern himself with General Film and V-
L-S-E for a while. He ought to give us
something good along these lines, and
when that source runs out, there is always
Little Mary to practice on again.
alfo Hagaifo Ingle
“ Bigger, Busier, Brighter Bell Ave.” Bayside, L. I., September 2, 1916.
Editorial
— -One thing the bugle
feels called upon to condemn
is the practice indulged in by |
our city fathers of not hav-
ing any lights at Warburton
ave, just where it turns into
Bell ave. As thesq £re two
of our most principal streets
and much favored by auto-
mobilists, of which we now
have quite a few in our
midst, some serious accident
might easily occur at this
corner, which is a constant
source of danger. Lots of
our residents, being compel-
led to work in the various
studios all day, must needs
do their autompfiiling at
night, and nearly everybody
'passes this corner. So fix
it up before anything hap-
pens, is our advice for the
good of the community.
Local News
— News are rather scarce this
week.
— The Geo. Irvings were call-
ers on the H. Reichenbachs last
wk., they both now being em-
ployed by the same firm in N. Y.
— Cliff Bruce is working in a
studio up in Fordham, N. Y.,
and only gets home on Sats.
— Bill Johnston of here has a
double on the telephone, every
now and then some man calling
him up and saying is that you
Bill, and when Bill says yes, he
says “ come on out & I’ll buy
you a drink,” and then Bill says
o Thanks, then the man says
‘What Bill is this, anyway? I
guess I made a mistake,” and
Bill says it’s Bill Allen Johnston,
and the man says that’s the Bill
I want, but there is some mis-
take. Bill hasn’t been able to
find out who the man is, or who
the other Bill Johnston is as yet,
although this has happened sev-
eral times.
— Marjorie Page is expecting
to go into the movies, Jack Vly-
mer having taken her to see sev-
eral managers, all of whom liked
her appearance and thought she
could act.
— Bram Davis is a busy man
these days, what with fixing up
ye Ed’s new house, and general
i| ACfofp
—Heck Turnbull, of N. Y. and
New Rochelle, was a visitor to
these parts last Sat. aft., he driv-
ing out to Whitestone in his auto
to look over some buildings put
up to make a picture for Mr.
Lasky, his employer, and taking
a trip around through Bayside.
— Pearl White was observed
driving her car down Bell ave.
one night last wk.
— Rose Stahl. entertained
friends from the dSity, last wk.
1556'
MOTION PICTURE N E W S Vol. 14. No. 10 -
Exhibitors Anxious to Book Mary Pickford Pictures
Announcement That the Popular Screen Artist Is Now “On Her Own” Brings a Host of
Inquiries to the Artcraft Company, New York City
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IN AND OUT OF TOWN
L. Ernest Ouimet, manager of the
Specialty Import Company, Pathe-Canada,
was in the city last week.
Miss Agatha McGovern, secretary to
Arthur James, postcards in from Mt. Po-
cono, and represents herself as enjoying
walks along country roads.
Miss E. L. Lloyd of the Frank
Netschert Company, New York, has just
returned from her vacation in the Cats-
kills.
The Christie brothers have returned to
the coast, after a seven weeks’ sojourn
in this vicinity.
Terry Ramsaye, director of publicity
for Mutual, and A1 Williams, his asso-
ciate, leave for Chicago within a week.
D. W. Griffith is in New York.
Mrs. Thomas H. Ince reached New York
August 28.
A. J. Cobe is out of town on a tour of
the South and Middle West.
THE announcement that Mary Pickford
had organized her own company for
the production of better than her previous
best motion picture plays, has brought in a
single week a deluge of applications for
bookings to the office of the Artcraft Pic-
tures Corporation at 72 9 Seventh avenue,
New York. Walter E. Greene, president of
the Artcraft Pictures Corporation and his
associates are rapidly completing the or-
ganization and they now emphasize this
point.
Every exhibitor in the United States may
show in his theatre the Mary Pickford
productions of distinction and originality.
Miss Pickford has said that she wants no
bars erected against the exhibitor who is
ambitious to improve the quality of his
entertainment and clientele.
“We are carrying out her wishes to the
letter,” Mr. Greene adds. “ It is to cor-
rect any misconception that there exists a
favored class to whom Miss Pickford’s
pictures will be distributed that Artcraft
emphasizes the statement that the field is
open. Soon twenty-five branch managers
will be combing their territory. All appli-
cations received at the main offices will be
turned over to them in order of receipts
and the man who has never shown a Pick-
ford picture in his theatre, has just as
much chance to have territorial protection
Mary Pickford
as his previously more fortunate com-
petitor.
“ In a short time the Mary Pickford
Film Corporation will announce the char-
acter of the picture the star and her
company are now working on.” Mr.
Greene says in conclusion, “ I may not re-
veal the details now but I can say that
this first production will set the highest
standard for notable direction and acting
of distinction. It will be a genuine master
work, presenting Miss Pickford in a char-
acterization that will increase the affection
of her immense following. We believe
that its presentation will mark the begin-
ning of a new era in motion pictures.”
To which Miss Pickford adds briefly:
“ I am working from- sunup to sun-
down in rehearsals and actual filming of
scenes for my first very own release.
These are long nights of study, too, but
I don’t mind because I have never had a
role in which I was happier.”
HARRY WATSON IS GOING TO
REMAIN WITH KLEINE
Harry Watson, Jr., who plays the title
role iru-George Kleine’s “ The Mishaps of
Musty Suffer,” wishes to deny a report
which is in circulation to the effect that he
has returned to the legitimate stage. Mr.
Watson, pow under the direction of Louis
Myll, emphatically states that he is in the
picture business “ for all time.”
Thirty Stars in Generals for Week of September 4-9
“His Brother’s Keeper,” Selig, Leads Off, Followed by a Vitagraph Comedy, “It’s a
Bear” — “The Pacifist” Is an Essanay, Set for Release on the 6th
GENERAL Film Company’s program
for the week September 4-9 inclu-
sive, begins with a Selig three-part drama
“His Brother’s Keeper,”- featuring
Eugenie Besserer, Fritzi Brunette, Leo
Pierson, Edward Piel and Harry Lons-
dale. This will be followed by a Vita-
graph one-reel comedy with Mary Ander-
son in the title role, “ Its a Bear.” Selig-
Tribune displaying pictorially all the big
events of the world will follow. Then
will come a Mary Pickford picture, “ Ida’s
Promise,” a Biograph reissue in which
Alfred Paget also is featured.
“ The Pacifist,” an Essanay two-part
comedy, will start the program the follow-
ing day, giving motion picture theatre
patrons an opportunity of seeing what
Harry Dunkinson and Camille D’Arcy can
do in the silent drama. “ Ham the Fortune
Teller” of the Ham and Budd Series in
which Ethel Teare figures prominently,
will then be shown.
The first picture Wednesday will be
Essanay’s Canimated Nooz Pictorial and
a scenic feature. This will be followed by
a Vim comedy, “ The Chalk Line,” with
Harry Myers and Rosemary Theby in the
titular roles. Then will come the Fifth
Episode of “ The Girl from ’Frisco,” a
Kalem serial under the title of “ The Ore
Plunderers.” In this Episode Marin Sais
and True Boardman appear. Biograph
will then present a three-part drama re-
issue, “ Man’s Enemy,” featuring Lillian
Gish and William Jefferson.
Thursday will be devoted to Selig-
Tribune and a Vim comedy, “ Side)
Tracked,” featuring Plump and Runt.
Friday begins with a three-part Knicker-
bocker Star Feature drama with Virginia
Norden in the titular role “ A Deluded
Wife.” Next will be seen a Kalem one-
reel comedy in which Ivy Close will be
the chief fun maker. “ A Villianous
Villain ” with Hughie Mack and all his
avoidupois is starred. The day’s program
should end in a hearty laugh with the Vim
comedy, the latest release of the Pokes
and Jabbs Series, “A Bag of Trouble.”
Bryant Washburn and Marguerite Clay-
ton, two of Essanay’s noted stars, are fea-
tured in the first picture to be shown
Saturday, a three-reel drama “ A Million
for a Baby.” This will be followed by
“ Ablaze on the Rails,” an episode of the
Hazards of Helen Series, a Kalem produc-
tion starring Helen Gibson. The week’s
program will be brought to a conclusion
with a Selig Tom Mix one-reel comedy,
“Taming Grouchy Bill.”
General Film Company’s information
department calls attention to the fact that
in the week’s program, thirty noted stars
are offered.
ARTHUR LESLIE ISSUES BOOKLET
CONTAINING NAMES OF 1,001
FILM FOLK
Arthur Leslie has issued a valuable little
booklet containing the names and ad-
dresses of one thousand and one film folk,
titled 1,001 Film Folk I Know Personally
and by Correspondence. The names are
arranged in alphabetical order. Included
in the pages are letters and telegrams
from prominent persons in the industry
praising Mr. Leslie’s work. On other
pages, Mr. Leslie speaks of the power of
personal publicity to the actor and cites
instances where special publicity cam-
paigns have resulted in enormous profits
to motion picture players.
|pill!ll!IUll!lll!l!llllllIIIIIIIIIIIIIIIIIIIIIII!!IIIIM
i
Newark, N. J., July 3.
n
The Motion Picture News:
1
The addition of the “ Monthly In-
EEE
n
dex of Reviews,” shown on your
1
n
pages 122 and 124, volume No. 14, is
n
11
a very valuable innovation, and must
1
m
be appreciated by all exhibitors.
n
Yours truly.
M
u
NATHAN MYERS,
■
Court Amusement Co.
M
i
September 9, 1916
MOTION PICTURE NEWS
155/'
44 What the Public Wants, in 4 Shielding Shadow ’ ” — Gasnier
“We Have Combined Everything the Patrons of Picture Houses Expect,” Says President
of Astra; “Love, Adventure, Mystery and a Strong Element of Suspense”
UNICORN ESTABLISHES BRANCH IN
HARRISBURG, PENNSYLVANIA
Special to Motion Picture News.
Harrisburg, Pa., Aug. 26.
The latest distributing concern to enter
the Central Pennsylvania field at this point
is the Unicorn Film Service Corporation
which has just established a branch of its
Philadelphia office at 824 Market street,
this city.
The new Harrisburg office is in charge
of W. A. Kline, as manager, and he is
working a wide territory, extending as far
west as Altoona. Mr. Kline is known in
motion picture circles of this part of the
state, having until a year or so ago been
manager of the Palace theatre in Harris-
burg. Since then he has been associated
with the Unicorn people in Washington,
D. C. His assistant in the Harrisburg
office is Louise Kuhlwin, of this city,
who has been associated at different times
with both the Mutual and General ex-
changes in this city.
ELLISON NO LONGER CONNECTED
WITH PARAMOUNT-EMPRESS IN
SALT LAKE CITY
In a recent issue of Motion Picture
News, Homer Ellison was mentioned as
manager of the Paramount-Empress thea-
tre, Salt Lake City, Utah. Mr. Ellison has
not been connected with this house for
three months, as it is now managed by
George E. Carpenter. Mr. Carpenter op-
erates the house in connection with the
Notable Feature Film Company, Salt Lake
City, and still holds down his desk as
publicity man for that concern.
DAILY BULLETIN OF SALES IS OPER-
ATED BY UNICORN OFFICE IN
NEW YORK
There is a chart hanging in the office of
Manager Davis, of the New York office
of Unicorn, which is attracting more at-
tention among Unicorn employees than war
bulletins. It shows the business being
rolled up every day by the solicitors, and
the high man is to get a substantial prize
at the end of each month.
Martin Harra now leads, with H. A.
Fuld a close second, and Dolan and Kron-
acher crowding them both.
»THE public is familiar with the tricks
*■ of the camera,” says Louis J. Gasnier,
president of the Astra Film Corporation,
which is producing “ The Shielding
Shadow ” serial for Pathe, “ therefore, we
must give them exactly what the scenario
calls for.”
“ In ‘ The Shielding Shadow ’ we have
combined everything which experience has
shown that the motion picture public
wants. We have a beautiful girl in the
lead, supported by two splendid actors and
an actress, famous both on the stage and
screen, Grace Darmond, Ralph Kellard,
Leon Bary and Madeline Traverse.”
“We have adventure, love, mystery, and
a strong element of suspense throughout.
There is a mysterious character called
Ravengar, which will baffle audiences more
than did the mystery of the Laughing Mask
in ‘ The Iron Claw/ Then there is ‘ The
Shielding Shadow ’ itself. This is a mask
of black with two gleaming eyes and
white hands clutching a dagger. It appears
whenever Leontine, the heroine, is in
danger.”
“ There are "more thrills, greater thrills,
than there ever have been in any other
serials. We show a prisoner escape at sea
by being thrown overboard in a coffin. We
show him washed to the rock shore of a
barren island. He finds the treasure for
which hundreds of men have sacrificed
their lives. As he sits on a rock examin-
ing it, an octopus creeps out of the sea, and
after a terriffic fight, drags him into the
water.
“ In the first episode there is a fire at sea
in a crowded ship. This is probably the
most realistic fire scene ever filmed. Fifty
members of the caste were fitted out with
asbestos suits. They were soaked with oil
and the match applied. While the camera
clicked, the human torches plunged into the
sea.
“ In one of the early episodes there is a
balloon race in which twelve ballons take
part. The scene shows Miss Darmond and
Ravengar in a balloon in which the villain
has planted a dynamite bomb. In mid-air
the bomb explodes. There is only one
parachute. In it Miss Darmond escapes by
dropping into the sea. Ravengar is com-
pelled to jump. The audience sees the real
parachute drop and a real jump into the
sea with the balloon’s basket as Ravengar’s
parachute.”
“ There are plenty of other thrills in
‘ The Shielding Shadow,’ said Mr. Gasnier
— at least one great big sensation in each *•
episode.
“ There is the destruction of a lighthouse
in a terrific storm. A brick structure was
actuallly demolished, and Miss Darmond
and Ravengar were both badly hurt in this
scene. In one chapter, crooks hide in a
quarry where dynamite has been placed for
blasting. • The suspense is at fever heat
when the fuse is touched off. The entire
side of a hill is blown up and the human
moles killed. In another a gypsy van
dashes over a cliff with Miss Darmond and
Ravengar in it, and in still another a
motorcycle and its rider fly through the
air off the height of a wharf to make good
Sebastian’s escape from the police.”
RUTLEDGE IS PICKED TO HANDLE
PICKFORD PICTURES IN MICHIGAN
Special to Motion Picture News.
Detroit, Mich., Aug. 26.
Frank Rutledge has been selected as the
man to represent the new Mary Pickford
special releases in Michigan, according to
the announcement by A1 Lichtman, general
manager of the corporation, who was a
Detroit visitor on August 23. Mr. Rut-
ledge has the great respect and admiration
of the bulk of Michigan exhibitors. He
has been managing the Detroit exchange
of George Kleine and has been concentra-
ting his efforts on the Billie Burke serial
“ Gloria’s Romance.”
He is a showman of many years experi-
ence. Mr. Rutledge has not announced his
permanent offices and will take a few
weeks to make a selection. However, he
is sure to be located in the New Madison
Theatre Building, Broadway and Witherell
streets, when it is completed late in the
fall.
George Nathan, succeeds Mr. Rutledge
as manager of the Detroit office of George
Kleine.
Triangle Pictures for Current and Coming Release: Gladden James in “The Social Secretary,” Mae Marsh in “The Little Liar,” Louise Glaum in “The
Wolf Woman,” Norma Talmadge in “The Social Secretary”
1558
MOTION PICTURE NEWS
Vol. 14. No. 10
J. PARKER READ IS GENERAL MAN-
AGER FOR “CIVILIZATION”
J. Parker Read, who is the general rep-
resentative, or in a sense, the business
manager of Thomas H. Ince’s million
dollar spectacle, “ Civilization,” is one of
the best known, and at the same time
best equipped, of the modern school of
motion picture men.
Mr. Read entered the business some
years ago and was a contemporary of
Mr. Ince under the Laemmle regime.
Then Mr. Read struck out for himself
and became a producer and impressario
on his own account, bringing out many
successes.
Last year Mr. Read joined Mr. Ince
in California and lent technical and ar-
tistic assistance in the production of
“ Civilization.”
SUIT has been filed by the Vitagraph
Company of America against Henry
Ford, asking damages of $1,000,000 on ac-
count of statements made in the newspa-
pers regarding the “ Battle Cry of Peace.”
The Vitagraph Company, through J.
Stuart Blackton, charges that last May
Mr. Ford caused to be published in lead-
ing newspapers all over the country, an
article opposing national preparedness, and
that in this article he declared that “ The
Battle Cry of Peace ” was inspired and fi-
nanced by munition makers, especially
Hudson Maxim, on whose book, “ De-
fenseless America,” the picture was
founded.
A 44 Novelty Pictorial ” Is Coming from Superior Films
Short Travelogues, a Scientific and Mechanical Section, Course of Salesmanship and Novel
Scenes from Various Localities Is the Plan
Special to Motion Picture News.
Los Angeles, Aug. 26.
Announcement is shortly to be
made by Robert A. Brackett, man-
ager of Superior Film Company of Los
Angeles, of the release weekly of a de-
cided novelty which will consist of short
topical subjects, none more than two hun-
dred feet in length. Prints will be sold
to independent exchanges on contract
basis only.
The “ Novelty Pictorial,” according to
plans of Mr. Brackett, will have short
travelogues, scientific and mechanical sec-
tions, teach salesmanship, and show to the
world novelties of all localities. The plan
is to put into each release matter that will
not become out of date and will be as good
an addition to a program one year from
now as at the preesnt time.
“ It is not the intention of the Superior
Films Company to enter the news weekly
field, Mr. Brackett said in speaking of
the plans of the company, “ but we intend
toe put into our pictorials short topical
scenes that have interest for everyone.
This week we found a woman who was
making three thousand dollars a year by
using her small back yard. The other day
we took scenes in which germs played the
part of actors — every one was a heavy —
and attacked a human being. We have
engaged the services of cameramen in a
number of cities to act as our representa-
tive, and shortly will have someone in
every section to secure for us just the
Blackton Brings $1,000,000 Suit Against Ford for Libel
Vitagraph Official Charges That Auto Manufacturer Caused to Be Published an Article
in Which “ Battle Cry ” Film Is Said to Be Financed by Munition Makers
“ Mr. Ford caused full-page advertisements to be
printed in newspapers all over the United States
saying that ‘ The Battle Cry of Peace ’ was in-
spired by munition manufacturers and backed by
their capital,” said J. Stuart Blackton in connec-
tion with the announcement.
“ I have sued him because his false and mali-
cious allegations have injured both my reputation
and my business. I am bitterly oposed to his
pacifist views and think that his propoganda is
working damage and injury to this country, but I
do not print false statements and page advertise-
ments stating that he is assuming his present
spineless attitude for the purpose of increasing
the sale of Ford cars.
“ Mr. Ford has a right to his own opinions.
If he thinks that the great industry he has built
up and the millions he has made should be left
unprotected for a lot of barbarians to come and
acquire almost without a struggle, he is welcome
to such opinions. He may even spend time and
money in spreading his silly propoganda, but he
has no right to maliciously attack others who
differ with his views.
“ Every sane man wants peace, but the man
who preaches against patriotism, who urges young
men to refuse to protect their families and homes,
who tells his employees that if they answer their
country’s call they wil not get their jobs back
when they return, is beneath contempt and not
entitled to manhood sufferage.
“ I wrote and produced ‘ The Battle Cry of
Peace ’ to further the interests of practical pre-
paredness, to arouse in the hearts of American
citizens the sense of their strict accountability to
their government, and through the tremendously
powerful medium of the motion picture to coun-
terbalance the pernicious influence of the apostles
of ‘ peace at any price.’
“ The accusation that munition interests are
responsible for the picture is absolutely without
foundation. In the latter part of April, 1915,
Hudson Maxim sent me a copy of his book, ‘ De-
fenceless America.’ It contains many valuable
and remarkable statistics about the deplorable con-
dition of this country’s defences, and I realized
that a motion picture illustrating the facts set
forth in the book would reach millions of people
in a short period of time.
“ Mr. Maxim was paid a stated sum for the use
of the material in his book, and around these
facts I wrote the drama of ‘ The Battle Cry of
Peace.’ That was the only connection Mr.
Maxim had with the affair.
“ This was in April, 1915, and the Maxim
Munition Company of which I had never heard
until Mr. Ford’s advertisements appeared, was
not in existence until about December, 1915.
“ The cost of producing the picture and pre-
senting it in an elaborate manner with extensive
advertising for three months in New York, Bos-
ton and Chicago before its general release to
the motion picture theatres, amounted to hundreds
of thousands of dollars.
“ The investment was borne entirely by the
Vitagraph Company of America and this extensive
advertising campaign resulted in a larger subse-
quent distribution than any other film produc-
tion we have ever put out.
“ Mr. Ford’s printed statement, however, that
munition manufacturers were back of the picture,
prejudiced many people against ‘ The Battle Cry
of Peace,’ and damaged the business of theatres
in many cities.
“ This suit is being brought firstly to vindicate
my own reputation, and, secondly, to demonstrate
that the possession of money and power does not
carry with it the right to publish with inpunity
false and malicious statements that have no foun-
dation whatsoever.”
The article referred to was published
as a full-page advertisement in all the
leading newspapers, in May. The Vita-
graph company contends that the publica-
tion has injured the good name and busi-
ness of the producer, and has held them
up to public obloquay.
Although the suit was filed in New York
by William Ulman, attorney for the Vita-
graph company, last June, the news just
became public last week, when the com-
plaint was served personally on Mr. Ford
in New York.
kind of pictures we want for exhibitors.”
Mr. Brackett has been connected with
the film industry since its inception. He
was manager of the first New York City
theatre to give Sunday evening motion
picture entertainments, then known as
“ concerts.” This was at Shepards’ theatre
in 1899. Prior to that he was a legitimate
stage director, who had produced vaude-
ville, musical comedy and burleque. Since
he has served as theatre manager and for
several seasons was with Lyman Howe. He
has been on the West Coast for the past
few years, where he has served as man-
ager of several of the largest motion pic-
ture houses.
The Superior Films Company in con-
nection with entering the producing field
will conduct a commercial studio and
laboratory in the Knickerbocker Building
in Los Angeles. Here they are installing
all modern equipment for speedily serving
anyone who desires the use of a studio,
or wishes a film produced. The plant will
have the only indirect arc lighting system
of today and tests made show the effects
to be secured by this system to be most
satisfactory.
Mr. Brackett has engaged a very able
staff which included Leonard Quick as
superintendent of photography and labo-
ratories; Ed. Jahrous, late technical direc-
tor at Universal City, in the same capac-
ity here ; and others of similar experience
and ability. The first picture made at the
new studio is titled “ The Fawcet.”
Interesting Scenes in Making of “The Barrier,” Rex Beach’s Novel, by Lubin (Edgar Lewis
Directing)
BRU OFF FOR ENGLAND
Ernest Bru, who for many years has been
a prominent figure in San Francisco film
exchange circles, has departed for London,
England, on business. He was for some
time manager o fthe Apex Feature Service.
September 9, iyl6
MOTION PICTURE NEWS
1*59
THE SQUEALING PIG NEED NO
LONGER FEEL HE’S NEGLECTED,
FOR THEY'VE GOT HIM IN
PICTOGRAPHS
For the week of September 11 the two
chief features on the Paramount program
will be the Famous Players production,
“ The Reward of Patience,” in which
Louise Huff will be starred, and the Mo-
rosco production, “ The House of Lies,”
in which Edna Goodrich is featured. Both
are six-reel features.
Surrounding the big features are Para-
mount single-reel features, the 31st edition
of the Paramount Pictographs, the maga-
zine-on-the-screen ; Burton Holmes Travel
Pictures, “ Glimpses of English Town and
Country,” and the Paramount-Bray Ani-
mated Cartoon, “ Col. Heeza Liar’s
Bachelor Quarters.”
The Paramount Pictographs have a
variety of interesting subjects in their 31st
edition, in which they show how “ Better
Pigs” are raised: how to “Keep Well Ba-
bies Well”; how 1,200 boys have been
gathered together to be taught by military
standards, self-control, obedience, self-re-
liance and other necessary qualities, and
also the microscopic “ wonder-picture ”
showing the horrible microbes that are
contained in the water people drink.
Burton Holmes in his easy chair jour-
ney for this week gives the American pub-
lic glimpses of English town and country,
delightfully wandering through the historic
and lovely portion of England, where can
best be shown the typical English farms
and the methods of agriculture. Action
is brought into the picture by the showing
of the crack English polo teams at play
and life at Oxford University, and a mo-
tor trip to Stratford. The journey also
takes in a delightful coaching trip through
the lake district.
COLUMBIA RIVER IN GAUMONT’S
“SEE AMERICA FIRST” SERIES
One of the latest scenic marvels avail-
able for tourists is now to be shown in pic-
tures by the Gaumont Company in its “ See
America First ” series. This is the Colum-
bia Highway, which not only furnishes
wonderful views of the river of the same
name in the State of Oregon, but also pro-
vides mountain scenery of unsurpassed
loveliness. These views will be presented
on Number 52 of “ See America First,”
which will be released September 6.
Margaret Nichols (Rolin-Pathe)
“WAR’S WOMEN,” INCE, IS SCHED-
ULED FOR RUN IN WASH-
INGTON, D. C.
Samuel Cummins, who holds the middle
eastern territory on Thomas H. Ince’s
much discussed picture, “ War’s Women,”
has announced that the production will
begin an indefinite run in Tom Moore’s
Strand theatre, Washington, D. C., on
September 17. The picture was shown
in the National Press Club, Washington,
recently where it was proclaimed the most
vital picture dealing with war’s horrors
yet produced.
The cast includes such well-known Ince
stars as Frank Keenan, Enid Markey and
Charles K. French. The picture lays bare
the most brutal aspect of warfare — the
shocking mistreatment of women. It has
been proclaimed by the National Board of
Review, “ remarkable from a dramatic
standpoint and the most convincing argu-
ment against the barbarity of war so far
presented on the motion picture screen.”
PLAN SCIENTIFIC PICTURE PLANT IN
LOS ANGELES
San Diego, Cal., Aug. 26.
F. R. Edwards, a fellow of the Royal
Geographic Society of England, has been
in consultation with the Chamber of Com-
merce with a proposition to erect a motion
picture plant in which would be taken pic-
tures of surgical operations, botanical life
and other things of a scientific nature, as
well as historical and geographical pictures
for colleges and universities. According
to his plans a $75,000 plant would be
erected.
Charles Chaplin, Edna Purviance and
Marie Doro have been among the well-
known stars who have been recent guests
at the U. S. Grant Hotel and Hotel del
Coronado. Miss Doro and her husband
were down for a rest, while Chaplin and
party came here to film several scenes in
one of his new pictures.
Dave Morris, comedian with the Christie
Film Company of Los Angeles, brought
his family down by auto for a visit with
his aunt, a resident of this city.
Captain Wilbert Melville, manager of
the Lubin plant at Coronado, which has
been closed for the past two months, has
sold his second private yacht, the Lucero,
to Bryant Howard, a wealthy resident of
San Diego.
The presentation of “ Where Are My
Children ? ” at the Cabrillo theatre, re-
cently, filled the house at seven produc-
tions a day for two weeks. Many times
crowds were turned away.
Mr. and Mrs. Tyrone Power, their two
children and nurse, are spending a vaca-
tion at the home of Hon. Lyman J. Gage
ar Loma Terrace.
MISS MINTER TO MAKE DEBUT AS
MUTUALITE ON SEPTEMBER 4
September 4 marks the release of
“Youth’s Endearing Charm,” first of the
series of Mutual Star productions filmed
at the studios of the American Film Com-
pany, Inc., in which Mary Miles Minter
makes her debut as a Mutualite.
“ Youth’s Endearing Charm,” it is an-
nounced by the Mutual, will be released in
six reels instead of in five, as originally
planned.
This production, in which Miss Minter
essays the role of a little orphan, whom
fate transforms from the slums to a man-
sion, was adopted from the story of the
same name by Maibelle Heikes Justice, a
noted author and writer of scenarios, and
screened under the personal direction of
William C. Dowlan.
For Miss Minter’s initial appearance in
Mutual releases an unusually capable com-
pany of players were chosen for the sup-
port, chief among them Wallace MacDon-
ald, juvenile lead; Gertrude Le Brandt,
Harry von Meter, Alfred Ferguson, Bessie
Banks, Harvey Clark, Margaret Nichols
and others of equal note.
FIRST “FANTOMAS” FROM GAUMONT
ON SEPTEMBER 7
The first episode in Gaumont’s Mutual
Series, “ Fantomas,” is called “ The Phan-
tom Crook.” It will be released Septem-
ber 7, and will be followed the next week
by “ The Man in Black.”
Scenes from Two of the Recent Episodes of Kleine’s “ Mishaps of Musty Suffer ”
1560 MOTION PICTURE NEWS Vol. 14. No.. 10
Ruth Stonehouse Appears in This Trio of Views as the Star of Two Coming Bluebird Releases, “The Spring Song” (Left) and “The Saintly Sinner’*
(Center and Right)
Macauley Plans Picture as Forum for the People
Noted Cartoonist Begins Campaign to Open Screens of the Country to a Fifteen Minute
Daily Discussion of National Problems
METRO, DETROIT, IN NEW QUARTERS
The Detroit branch of the Metro Film
Corporation is now in its new quarters in
the building at 73 Broadway, where it oc-
cupies one-half of the second floor. Man-
ager Richardson says the surroundings are
now so attractive and inviting that they are
proving a stimulant to go after new busi-
ness and he predicts that the coming fall
and winter seasons will be record-breaking
ones for Metro productions.
In addition to the Detroit exchange
which handles business in lower Michigan,
there is a branch at Escanaba, Mich., which
takes care of all business in Northern
Michigan.
DR. KARL MANTZIUS, the Scandina-
vian tragedian, is expected to visit
the United States' early in the autumn,
probably during October, and, it is re-
ported, may be prepared to take an active
part in motion picture work in this coun-
try. Primarily, a lecture tour is the rea-
Karl Mantzius
son for the visit, but Dr. Mantzius has
devoted considerable time during the past
few years to motion pictures in Europe,
and is said not to be averse to engaging
in the same work here.
Among European theatrical men Dr.
Karl Mantzius is, at the present time, one
TO make the motion picture theatres a
sort of forum for the people, in which
to discuss on the screen topics of national
interest and moment, is the object of the
Motion Picture Forum, which has just
been incorporated, and has commenced a
campaign among the exhibitors of the
country. The campaign is in the hands of
Charles R. Macauley, the noted cartoonist,
who has already commenced operations to
open the 20,000 motion picture screens of
the country to a fifteen minute daily dis-
of the most prominent, and is considered
the Richard Mansfield or Beerbohm Tree
of Scandinavia.
He is this not only on account of his
special talent, but also on account of his
theatrical career. He is first a student of
philosophy and speaks and writes, besides
the three Scandinavian languages — he was
born in Copenhagen, Denmark — English,
French, German and Italian fluently.
When he was about twenty-five years
of age he commenced his cajeer as an
actor and very quickly advanced to a posi-
tion in the first rank.
He has acted in all kinds of parts, the
grand tragedies of “ Lear,” “ Richard
III ” ; parts which lay between the tragic
and the comic as Shylock, and also entirely
burlesque parts as Sir Andew Aguecheek.
At the same time he has continued his
scientific studies and has devoted himself
especially to the history of the theatre.
The results of these studies are laid out
in a big work called “ The History of The-
atrical Art,” which is also well known in
America. This book came out in Danish,
English and French. The part of it which
treats of Shakespeare has been honored
by Queen Alexandra of England, who ac-
cepted its dedication to her by the author.
Fourteen years ago Karl Mantzius re-
ceived the degree of Doctor of Philosophy
from the University of Copenhagen which
has never, before or since, been given to
an actor anad therefore caused comment
throughout Europe.
A few years later he became director of
the Royal theatre in Copenhagen, a posi-
tion which, previous to this, had always
been occupied by a member of the Court.
cussion of various national problems of
current interest.
The idea, as well as the name, is culled
from the history of ancient Rome. Mr.
Macauley and his associates point out that
early in its career as a struggling village
of mud-huts. Rome drained off the swamp
between the Capitoline and Palatine hills,
and dedicated it as a forum, where all the
people might meet and discuss their public
questions. The idea was successful, and
as Rome grew, the fora grew also, until
in the height of its glory the city had nine-
teen fora dedicated to the public.
Mr. Macauley says of the new project:
“ After the feature and the comedy, the
news pictorial has rightly won its place
upon the screen of every theatre in the
country. But on the days when no ani-
mated news weekly is available, there is a
deficiency in the program ; a deficiency the
theatre manager is obliged to supply in a
more or less hit or miss fashion.
“ By establishing the screen as a public
forum this weak spot can be made one of
the strongest, most attractive and vitally
interesting parts of the programs of all
theatres.
“ Such action upon the part of the men
in control of the destinies of the motion
picture industry would at once set the
screen upon the important plane occupied
by the book, the press and the spoken
word.
“ National and state censorship would
instantly cease to be a menace to the
progress of a graphic new art, as no body
of legislators would venture to introduce
or enact laws designed to throttle an in-
dustry engaged in promoting a great public
service.
“ I appeal to the motion picture exhi-
bitors to dedicate fifteen minutes of their
programs on at least three days of each
week to the service of their patrons by
opening wide their screens to the dis-
cussion of all subjects of national in-
terest.
“ There is no question that the public
will respond by a generous increase of
patronage, and that a new threatre-going
public will be created. Moreover, a step
forward shall have been made in the
motion picture industry that cannot be
measured merely through the increase in
box office receipts that will assuredly
follow.”
Mantzius, Scandinavian Tragedian, May Go in Films Here
Actor Is Considered the Mansfield or Tree of His Country — Only Man Not a Member of
the Court Who Became Director of the Royal Theatre, Copenhagen
September 9, 1916
MOTION PICTU RE NE-W S
1561
Balboa Is Maker of Many Successes Released by Pathe
The Organization Is Among the Best Known of the Companies Assembled by J. A. Berst
Under the Title, “ Producers of Gold Rooster Plays ”
DISPATCH FILM CORPORATION
GETTING READY
Half a floor at 145 West Forty-fifth
street, New York, is now being put into
shape for the quarters of a new film rental
concern known as the Dispatch Film Cor-
poration.
This concern has been incorporated for
over two months, and during this time
General Manager Walter Scheuer has
busied himself preparing to make a bid
for his share of the rental business of
Greater New York and environs;
He has been buying up all the cold
prints of good productions obtainable in
single or multiple reels. The concern be-
gins business with an extensive stock of
film and supplies and wishes picture
makers to know that they are in the mar-
ket to bid for territorial rights on forth-
coming productions.
UNITY ESTABLISHES SOUTHERN
EXCHANGE IN ATLANTA
Following his visit to Atlanta last week
Andrew J. Cobe, vice-president and gen-
eral manager of the Unity Sales Corpora-
tion, announces the opening of a new ex-
change in Atlanta, to be known as The
Unity Film Service.
R. M. Savini has made arrangements
with the Unity Sales corporation to take
charge of this exchange and will handle
“The Yellow Menace” in the Southeast-
ern territory, as well as other productions
of -the Unity Sales Corporation. Mr.
Savini is well known in that section, hav-
ing been in the exchange business there
for a number of years.
SHIRLEY NARROWLY ESCAPES DEATH
Arthur Shirley, now playing a special en-
gagement with an Ince company, narrowly
escaped death this week when the front
axle of his automobile broke while he was
driving to Long Beach. However, it was
possible for him to continue the trip to fill
an engagement to appear at the Louchlin
theatre, where the Dixon film, “ The Fall
of a Nation,” in which he is starred, was
shown. He arrived about an hour later by
trolley and was presented to the audience
and made a few remarks.
GORDON HANDLES PUBLICITY FOR
POWELL
Kilbourn Gordon, well known in theat-
rical and newspaper circles, is now hand-
ling publicity for the Frank Powell Pro-
ductions, Inc. Mr. Gordon was for four
years on the Washington Post and the
Washington Herald. He left the latter to
do the press work for Richard Bennett’s
production of “ Damaged Goods,” and the
following season publicized and managed
Arthur Byron and Edmund Breeze in the
Broadhurst play, “ To-Day.”
CABANNE LEAVES FOR NEW YORK
Wm. Christy Cabanne has completed the
Fine Arts production, “ Diana of the Fol-
lies,” which offers as its star Lillian Gish.
This feature was this week given final stu-
dio inspection and sent to New York City.
This completed, Mr. Cabanne finishes his
work for this producing organization and
Friday leaves for New York to take up his
work as director of a serial for the Metro
Corporation.
THE Balboa Company is among the best
known of those companies which J.
A. Berst, vice-president and general man-
ager of Pathe, has assembled under the
title “ Producers of Gold Rooster Plays.”
Three years ago when Pathe was still re-
leasing through the General, Mr. Berst
purchased from H. M. Horkheimer some
of the very first photoplays which had been
made under the Balboa mark.
Since that time, Balboa pictures have
been almost continually upon the Pathe
program. Nor has their work upon Pathe
serials such as “Who Pays?” “Neal of
the Navy,” “ The Red Circle ” and “ The
Grip of Evil ” interfered with their produc-
tion of a number of Gold Rooster Plays.
“Comrade John,” “Little Mary Sunshine”
Henry King Harry Harvey
and “ A Matrimonial Martyr ” are a few
of the titles.
Three Balboa directors are identified
with these Pathe productions. Henry
King, who first became famous as a star
playing in Balboa pictures, by reason of
his length of service with his company, de-
serves first mention. Mr. King was one of
Balboa’s first players and it was only a
little over a year ago that he joined the
ranks of the directors. Born in Christians-
burg, Va., after going through Roanoke
College he decided to make the stage his
career. His education as an actor was
gained in stock company work in Atlanta,
Buffalo and New York. Then, he went on
the road for several seasons.
Going to Balboa in July, 1913, he has re-
mained in the employ of the Horkheimer
Brothers ever since.
For the last twelve months, Henry King
has been directing his own productions.
His biggest work to date was done in the
now famous “Who Pays?” series with
Ruth Roland.
Mr. King’s first Pathe Gold Rooster
production was “ Little Mary Sunshine,” in
which he co-starred with the Balboa and
Pathe “ Baby Grand.”
Just now Mr. King is again directing
“ Little Mary Sunshine ” in a series of
Pathe Gold Rooster plays, and will co star
with the baby actress in some of them.
A little later Mr. King and Ruth Roland
will again appear together in a series of
plays by Will M. Ritchey of Balboa, who
wrote the “ Who Pays ? ” series.
Bert Ensminger is Mr. King’s assistant
director, Joseph Brotherton, of the famous
Brotherton family, is chief cameraman,
and Jack Blake, assistant.
Harry Harvey, another Balboa director
of Pathe Gold Rooster plays, was born at
Kansas City, Mo., about thirty-five years
ago. He was educated in the public schools
of the Western Missouri metropolis and
when only a boy enlisted in the Hale
Zouaves of the state militia as bugler.
Later he enlisted in the Seventh Cavalry,
U. S. A., and when his term expired, joined
the Marine Corps, U. S. A.
He resigned from the army to enter the
moving picture field, then in its early in-
fancy. He served his apprenticeship with
the first company that made pictures on
cards which were turned through a ma-
chine to get the effect of motion.
Since joining the Horkheimer Brothers
at their Long Beach studio, he has put on
some notable things, such as the “ Who
Pays ? ” series and the “ Neal of the Navy ”
serial.
Mr. Harvey has been on the regular staff
of the Balboa Company for three years,
and his work has placed him in the front
ranks of his profession.
His crew is composed of Harry Mac-
Pherson, assistant director; Roland Groom,
chief cameraman, Cullen Landis, assistant,
all experts.
It was while practicing law in New York
that Sherwood MacDonald, the third of
Balboa’s directors of Gold Rooster Plays
was bitten by the moving picture bug.
He went to work as an extra just to
learn the technique of the game. One day
he appeared at the Balboa studio, Long
Beach, and was put on in stock. This was the
beginning of Mr. MacDonald’s real career
in the movies for he manifested so much
intelligence and resource that he attracted
the attention of the Horkheimer Brothers
and was very soon promoted to a director-
ship.
His big chance came when Pathe con-
tracted with Balboa to film the great ani-
mated picture book “ The Grip of Evil.”
Mr. MacDonald gives much credit to his
assistants for his success. They are ; As-
sistant Director Jack Reach ; Chief Cam-
eraman William Beckway ; Assistant Cam-
eraman Jake Wiese.
THIRD HORSLEY COMPANY AT WORK
The third Horsley company is making a
two-reel dramatic story with a cast com-
posed of A1 Blake, whose most recent work
was that of the heavy in “ Where Are My
Children?” Edith Calvert and others. In
this story, which as yet is unnamed, the
heavy has the leading part.
S. R. 0. FOR “INTOLERANCE” ON
COAST
The D. W. Griffith feature, “ Intoler-
ance,” was given additional public tryouts
during the past week, when it was shown
at a theatre at Pomona, Calif., for two
nights. On each occasion the seating ca-
pac was sold out long before time for the
house to open.
GRIFFITH GETS “FASHION PLATE”
Jerome Binder, late model for fashion
plate artists, has been engaged by D. W.
Griffith to play leads in Fine Arts subjects.
1562 MOTION PICTURE NEWS Vol. 14. No. 10
Conway Tearle and Clara Kimball Young in the First of the Selzniclr Pictures, “ The Common Law ”
Selznick Plans to Star Kitty Gordon in Series of Pictures
First Subjects Will Be an Adaptation of “Vera the Medium,” by the Late Richard Harding
Davis — G. M. Anderson Is Picked as Director of Actress
PANTAGES CIRCUIT BOOKS “THE
YELLOW MENACE” FOR ALL ITS
HOUSES
An announcement from the United Film
Service’s office in Chicago states that
“The Yellow Menace,” the Unity Sales
Corporation’s sixteen episode serial, has
been booked by the Pantages Circuit for a
week’s run of each episode in all its the-
atres.
Pantages has one of the largest chains
of theatres in the country, with houses in
twenty-six cities throughout the West, and
the booking of “The Yellow Menace” by
so large a circuit speaks volumes for its
popularity and assured success. The prin-
cipal cities controlled by this circuit are
San Francisco, Seattle, Portland, Salt
Lake City, Spokane and Los Angeles.
These have all booked the serial for a
week’s run and, in addition, “ The Yellow
Menace ” will show in the smaller cities
reached by this circuit.
The first release of “The Yellow Men-
ace ” will be on Labor Day, September 4.
Prominent newspapers throughout the
western territory will publish the story
simultaneously with the showing of the
pictures.
ANOTHER deal was effected by Lewis
J. Selznick this week when he closed
negotiations for the control of a big series
of pictures starring Kitty Gordon. The
transaction was with Lawrence Weber,
and G. M. Anderson, better known' as
“ Broncho Billy ” Anderson of Essanay
fame.
The first of the new Kitty Gordon pic-
tures indicates the character of all the
productions. It will be an adaptation of
“Vera the Medium,” by the late Richard
Harding Davis, war correspondent and
writer of stirring fiction.
With the new Kitty Gordon features,
Mr. Anderson will return to studio ac-
tivity. He will be director in chief of all
the productions, and has already begun
preparations for the first picture at the
Blache Studio, Fort Lee, where the Clara
Kimball Young Film Corporation will
share quarters with the new Selznick
company.
Miss Gordon has appeared in only a few
pictures, but her beautiful face and figure
are already known to picture patrons. The
new series of pictures will be chosen from
subjects that will give Miss Gordon full
opportunity to make the most of her per-
sonality and dramatic gifts already well
known to the public.
With such men as Stanley Mastbaum of
Philadelphia, Green and Abrams of Bos-
ton, Jones, Linick and Schaefer of Chi-
cago, Sol L. Lesser of San Francisco,
Harry I. Garson of Detroit, A. W. Blank
of Des Moines, H. A. Rosenberg of
Seattle and J. A. Cressey of Texas as his
partners in the distribution of the Clara
Kimball Young and other features, Mr.
Selznick is in a position of complete in-
dependence toward all programs.
In addition to the Clara Kimball Young
productions, the Herbert Brenon pictures
beginning with Mazimova in “War
Brides,” and Mary Garden in “ Thais ”
and the Kitty Gordon features, Mr.
Selznick is negotiating for the absolute
control of a number of other stars of the
first magnitude, all of whom will be ex-
ploited under the new trade mark — Selz-
nick Pictures.
SYD TAUBE IS NOW WITH FAMOUS
PLAYERS IN TORONTO; PRICE ON
WESTERN TOUR FOR “ U ”
Syd Taube, formerly co-manager of the
Montreal Universal office, has resigned and
is connetced with the Famous Players
Company in Toronto, in charge of the
booking of the serial “ The Yellow
Menace.”
Another change of the week is that of
Harry Price, who has been appointed spe-
cial representative of the Universal Com-
pany throughout the west of Canada. Mr.
Price will cover the territory between Win-
nipeg and Vancouver, however, using
Toronto as his headquarters. Mr. Price
has been in Toronto for some time making
thorough preparations for a sweep through
the west, and his previous record leads one
to suppose that he will be able to fulfill all
expectations.
The Famous Players Company of To-
ronto has formed a publicity department
in its main office, headed by Mr. Howard,
formerly of the Star. Mr. Howard has
brought out a semi-monthly magazine, the
first issue of which offers a prize of
twenty-five dollars for suitable title.
THREE COMPANIES ORGANIZE IN LOS
ANGELES
Special to Motion Picture News.
Los Angeles, Aug. 26.
Three new companies are now being or-
ganized in Los Angeles, or will locate their
producing plants here. One is named the
Emerald Film Company of Chicago, and
negotiations are on for the lease of the
Pacific Film Laboratories’ studios on
Santa Monica Boulevard. This firm has
been manufacturing and releasing the
“Tom and Jerry” series of one-reel
comedies.
Another company is being organized,
according to Julius Frankenburg, who has
been director for the Dudley Motion Pic-
ture Company at Redlands. The producing
studios of this organization will be at Red-
lands.
The Sunday Examiner is responsible for
the story that Mary Pickford is coming to
Los Angeles and negotiations for a studio
there are now on.
BROTHER OF CHATKIN LOCATES IN
DENVER
“ It’s a pleasure to live in Colorado ” is
the motto that attracted A. A. Chatkin,
brother of D. J. Chatkin, into locating in
Denver. Chatkin arrived in Denver the
early part of last week and is doing the
roadwork for H. Bradley Fish, manager of
the United Exchange of that city. Fish re-
ports that bookings for “The Yellow Men-
ace ” are big. The windows of the United
exchange are decorated with thousands of
advertisements of the new serial and at-
tract much attention from passers-by.
GORDON GRAY, VITAGRAPH, HAS
PART TO HIS LIKING
Gordon Gray, Vitagraph, has just fin-
ished work on a three-part drama which
is soon to be released. In this picture
Mr. Gray has a role, which he says was
very congenial. He portrays the part of
an artist, with much inspiration and little
cash, and failing health in addition.
As Mr. Gray had intended taking up art
as a profession, this characterization came
easy to him.
September 9, 1916
MOTION PICTURE NEWS
1563
STORY OF “THE YELLOW MENACE”
TO APPEAR IN MANY DAILIES
Simultaneously with the release of “ The
Yellow Menace,” sixteen episode serial,
produced by the Serial Film Company, the
story will appear in a large number of
prominent newspapers throughout the
country.
In New York, The Evening World was
the paper selected ; and the other big news-
papers, which will publish the story, are
the Chicago Herald, Philadelphia Tele-
graph, Boston Herald, Pittsburgh Leader,
Indianapolis Times, Minneapolis News, At-
lanta Constitution, Baltimore Star, Birm-
ingham Age-Herald, Cleveland Leader,
Fort Worth Record, Houston Post, Kansas
City Journal, The Evening Wisconsin, New
Orleans Sunday States, Omaha News, Buf-
falo Times, St. Louis Star, Louisville Post,
Denver Times, Salt Lake City Telegram,
Portland Telegram, San Francisco News,
Detroit Times and Los Angeles Express-
Tribune.
In addition to these, the story will ap-
pear in a large number of other papers in
smaller towns.
ALL-STAR CAST FOR “BEATRICE
FAIRFAX ”
Basil Dickey, who is writing the
scenarios of the episodes of “Beatrice Fair-
fax ” from letters received by the famous
confidante, has been recalled from his va-
cation, which included an automobile trip
to the Pacific coast.
In addition to Harry Fox and Grace
Darling, who will appear in all of the epi-
sodes of “ Beatrice Fairfax,” the Interna-
national Film Service, Inc., has decided to
introduce a number of other prominent
players as co-stars. The first of these will
be Betty Howe, who has prominent parts
in two of the episodes, “ The Stone God ”
and “ Mimosa San.”
Wherever it is necessary Mr. Dickey will
strengthen the parts in which these co-stars
appear. In this way the International Film
Service, Inc., proposes to offer practically
all-star casts for the various episodes of
“ Beatrice Fairfax.”
PLUMP AND RUNT RUN INTO ARTIL-
LERY PRACTICE IN “STRANDED”
Louis Burstein, who directs Vim Com-
dies, is constantly working into his scenar-
ios the things that his stars do better than
the average man and makes them part of
the action.
Babe Hardy, who is “ Plump ” in the
Plump and Runt series of Vim Comedies,
weighs as much as four ordinary men
but is a wonderful rifle shot in spite of
his bulk.
' In the new Vim Comedy, “ Stranded,”
just released, Plump and Runt run afoul
of the artillery practice and their boat is
sunk.
They reach an island on which a rich
merchant and his family are encamped.
The girl is kidnapped by the villain, who
makes off in the sail boat, and here Babe
shows his prowess, for with the second
shot from shore he breaks the rope which
holds the sail and stops the runaway boat.
Vim Comedies are released on the Gen-
eral Film program by the Melies Manu-
facturing Company.
THE USCAN IS A CANADIAN PRO-
DUCING COMPANY
Special to Motion Picture News.
Toronto, August 26.
Reliable authority has it that a new film
company will be added to the steadily in-
creasing ranks of Canadian producers very
shortly. This corporation, the Uscan, is
headed by H. W. Young and his wife, Mar-
jory Adams, both well known figures on
the Canadian stage. It is said that the
company will be located in International
Park opposite Cornwall, so that the many
beauties of the Thousand Islands may be
utilized.
“TWENTY THOUSAND LEAGUES UN-
DER THE SEA” FOR BROADWAY
THEATRE IN EARLY FALL
The Universal Film Manufacturing Com-
pany announces that Jules Verne’s best
loved story, “ Twenty Thousand Leagues
Under the Sea,” will be produced at one
of the Broadway theatres this fall. Ger-
man submarine merchantmen and the
northward tours of West Indian sharks
have played into the hands of the Universal
in arousing keener interest than ever in the
submarine feature.
The well-remembered scenes of the tale,
including the fight with an octopus, Captain
Nemo’s discovery of the pearls, the hunt-
ing parties sent out from the “Nautilus”
across the ocean’s floor, and the burial of
a comrade in a coral reef cemetery, all
these are actually acted far below the sur-
face of the deep and filmed by special ap-
paratus constructed for the picture.
Work on this production has been in
progress for two years.
BENJAMIN CHRISTIE, DANISH ACTOR-
MANAGER, ARRIVES WITH “BLIND
JUSTICE,” SEVEN-REELER
Benjamin Christie, general manager of
the Dansk Biograf Company of Copen-
hagen, Denmark, a concern in which a
syndicate of northern European business
men is interested. Mr. Christie has just
come to this country bringing with him
one of the first features produced by the
new concern at its Copenhagen studios. It
is a seven-reel photo drama entitled
“ Blind Justice.” In it Mr. Christie, who
was a featured player of the endowed
Royal theatre, Copenhagen, before enter-
ing his career upon the screen, portrays
the leading character — that of a poor devil
unjustly convicted and hounded by the
law, till in wolf like desperation he turns
upon his persecutors and fastening his
fangs deep into their lives, attempts to
wreak a venegeance which results only in
his being shot down — wronged to the last.
Katherine Sanders, a young Danish
actress, has the leading feminine role and
a numerous company of players support
Mr. Christy, who, besides starring in the
drama also wrote and directed it.
Mr. Christie’s first screen appearance
was in the star role of the Lieutenant in
the well-remembered “ Sealed Orders.”
Since that time he has visited every studio
in Europe, studying the methods employed
with minute care. One of the objects of
his visit here (though he may decide to
produce here) is to make the same plans-
taking observations. So far he has con-
fined himself to visiting theatres where
American features are shown.
LEIBER JOINS FOX FOR INDIAN ROLE
Fritz Leiber, who can recite practically
all of Mr. Will Shakespeare’s lines at one
broad jump, has joined the William Fox
photoplayers. Mr. Leiber, who was for
many years the leading man of Robert
Mantell, Julia Marlowe, and Ben Greet,
will go before the camera this week in a
new William Fox production under the
direction of Bertram Bracken.
Mr. Leiber is cast for the part of an In-
dian chief’s son. The photoplay, however,
is entirely modern. The setting is 1916,
not 1816, and the Indians are not of the
type that throws tomahawks about with the
reckless abandon of their colonial-day fore-
bears. Mr. Bracken wrote the scenario
himself, and the point around which
everything revolves is the attempt of a
wealthy Easterner to purchase the large
land holdings of the red men.
Lillian Walker, Vitagraph, and Her Trip to Washington: From Left to Right, with Secretary McAdoo of the Treasury, with Ralph, Director of Bureau of
Printing and Engraving, with Burke, Treasurer of United States
1564.
M, OTI ON PICTURE NEWS
, Vol. 14. No. 10
Universalites at Work. Left to Right: Director William Garwood and Company En Route to San Francisco Director Ben Wilson and Com-
pany at San Gabriel Canyon Douglas Gerrard Directing His First Picture with Francelia Billington
“BEATRICE FAIRFAX” READY FOR
PUBLIC ON AUGUST 28
“ Beatrice Fairfax,” the new photoplay
series of the International Film Service,
Inc., will be seen in the New York district
for the first time next Monday, August 28.
The series was to have been shown simul-
taneously throughout the country on
August 7, but was postponed in New York
because of the infantile paralysis scare.
Harry Fox and Grace Darling have the
principal parts in all of the episodes.
Other co-stars will appear with them from
time to time, the first to be featured being
Betty Howe. i
The first episode is entitled “ The Missing
Watchman.” It is preceded by a prologue
in which Arthur Brisbane, editor of the
New York Evening Journal and other
famous newspaper workers appear. “ The
Missing Watchman ” will be followed by
“ The Adventures of the Jealous Wife.”
Then in order will come “ Billie’s
Romance,” “ The Stone God,” “ Mimosa
San,” " The Forbidden Room,” and others
that are now in course of preparation.”
FIRST VIEWS FROM NEW CABLE CAR
OF NIAGARA WHIRLPOOL OB-
TAINED BY MUTUAL WEEKLY
The opening of the cable line over the
Niagara Whirlpool, three miles below the
Falls, has been signalized by filming the
views obtained over the boiling water by a
Gaumont cameraman for The Mutual
Weekly. The pictures are now on the
screen, having been incorporated in Num-
ber 87 of this motographic news reel.
These have been obtained exclusively for
The Mutual Weekly.
This new aerial scenic tramway is 1,800
feet long, and has been built exclusively
for carrying passengers across the Whirl-
pool. It is the longest of its kind in the
world, and was constructed by a Spanish
company, which had already built a smaller
tramway of similar design at San Sebas-
tian, Spain.
Another series of pictures which make
this issue of the Weekly notable is Gau-
mont views of the Battle of the Somme.
HOPPER IS PUTTING ON “THE
RIGHT DIRECTION”
E. Mason Hopper, who went to the west
coast to direct for the Universal Company,
has been engaged by the management at
the Morosco plant, and recently took up the
filming of a picture featuring Vivian Mar-
tin, at present known as “ The Right Di-
rection.” The subject will have scenes in
all parts of the country. A particular fea-
ture will be a set built on the stage at the
studio showing the entire interior, as well
as the exterior, of a California bungalow,
in which much of the action takes place.
The Algerian desert story being filmed
under the direction of Scott Sidney and
starring Lenore Ulrich, was finished last
week, and the actress will depart for New
York where she will take up rehearsals
for a coming Belasco production. The
working title of this subject, which may
be permanent, is “ Hafsa.”
HARWELL, MANAGER OF THE LITTLE
PLAYERS OF AMERICA, INC.
H. W. Harwell, manager of the New
York office of the Unicorn Film Service,
has severed his connection with the Uni-
corn to accept the position of general man-
ager of the Little Players of America, Inc.
Mr. Harwell, although a young man, is
ripe in experience in the exchange and ex-
hibiting branches, having established a
reputation as manager of the photoplay de-
partment of the C. P. Walker Syndicate,
the Western Canada Theatres Company.
He represented the Mutual Film Cor-
poration in Ontario, and later was appoint-
ed manager of the Universal office in
Montreal.
BINFORD RESIGNS AND IS SUC-
CEEDED BY LUSTIG
William T. Binford has resigned as man-
ager of the Metro Exchange in Denver
and in the future will look after his min-
ing properties. He is to be succeeded by
Harry Lustig, who goes from the Metro
Exchange of Los Angeles. Lustig is well
known in Denver as he was manager of
the Mutual Exchange of Denver in 1915,
until he accepted the managership of the
coast exchange.
E. & R. JUNGLE FILMS BOOKED AT
TIVOLI, FRISCO
The Turner & Dahnken Circuit, which
has been showing the E. & R. Jungle films
at the Tivoli Theatre, at San Francisco,
for the past three months, has booked
these for the entire circuit of eight houses.
Napoleon and Sally, whose antics are fea-
tured on these films, are expected to ap-
pear at the Tivoli Theatre at an early date.
HOWARD YOUNG WRITES SCENARIOS
IN CAMP
Howard Irving Young, one of the fore-
most of the younger scenario writers, who
gave up that work to answer the call to
arms and go with the Seventh regiment, N.
Y. N. G., to the Mexican border, has sent
word to the Metro officials that he is com-
pleting two original scenarios in Camp Mc-
Allen, Texas, which will be forwarded
within a few weeks. Mr. Young, together
with Fred, de Gresac, was engaged in writ-
ing the scenarios for the Bushman-Bayne
serial of fourteen episodes, when he was
called to the front.
Mr. Young writes that he is handling a
shovel more than a gun, and that he finds
little time away from drill and his regular
duties to devote to his writing. He found
it impossible to continue work on the Bush-
man-Bayne serial and Paul Price, a former
Baltimore newspaper reporter, was engaged
to take up where Mr. Young left off. Mr.
Young says the regiment has built many
frame buildings of a more or less substan-
tial nature, and that this augurs that they
will remain there for some time to come.
With Mr. Young in the ranks of the
Seventh is “Silent Alexander” Duane, a
member of the Metro publicity staff, who
was off with the regiment at the first call.
“Alex” is enjoying good health and is
anxious to get into Mexico.
MAY FORM ORGANIZATION IN
CANADA
St. John, N. B., Aug. 26.
As a result of the gathering here of so
many moving picture men from the three
eastern provinces, there is likely to be some
form of organization adopted. At a pre-
liminary meeting held before the visitors
left the city; a manager’s league, a branch
of the motion picture operator’s union, and
an exchange manager’s association were
under discussion. The Halifax exhibitors
extended an invitation to the St. John the-
atre workers to be their guests in Halifax,
Sept. 16, and at this meeting it is the in-
tention to take up seriously the matter of
Maritime Provincial Organization.
KOHN TO OPEN APEX BRANCH IN
LOS ANGELES
Marion H. Kohn, of the Apex Feature
Service, of San Francisco, will leave for
Los Angeles, shortly to open a branch
there at a location selected by him on a
recent visit to that city.
September 9, 1916
MOTION PICTURE NEWS
1565
YOUTH’S ENDEARING CHARM'
(Mutual Masterpicture— Six Reels)
REVIEWED BY E. DRAW
“ THE TEST ”
(Pathe-Gold Rooster — Five Reels)
REVIEWED BY PETER MILNE
THE first Mutual-Minter-Masterpicture cannot be proclaimed a
triumph. However, this is not the fault of Mary Miles Min-
ter. The little star is as charming as ever and her work distinctly
shows that the best is yet to come. Probably under the direction
of James Kirkwood we have a pleasant surprise in store. The
character role of Mary Wade is well suited to Miss Minter’s
screen temperament and under different conditions this picture
could have been greatly improved.
The direction is decidedly poor and the supporting cast weak.
The settings are inadequately furnished ; one scene in particular
is positively ludicrous. In a room which would hold two hundred
people there are two chairs, a settee and a small table. Such stage
craft is unpardonable today.
One redeeming feature in this production is the photography
and lighting, which is all that could be desired. The story had
great possibilities which the director has failed to materialize.
Some of the situations are carefully worked up Avhilst others
would be improved by judicious cutting.
Mary Miles Minter will get this picture over and it would be
well for exhibitors advertising this film to put Mary’s name in
large type.
After two years of misery with the Jenkins family Mary Wade
escapes and goes to the city. Having no means of support she
begs and is taken into custody. At the police station she meets
Harry Disbrow, who secures her release.
Though somewhat dissipated Harry is a good fellow at heart
and after telling Mary’s story to his mother and father he succeeds
in getting them to install her as a maid. The following day a ball
is given and Mary dons a dress which she finds in the maid’s
room and enters the ballroom as a guest. Harry sees her and to
avoid explanations introduces her as a niece of the family.
Thet deception is kept up and Mary soon has an opportunity to
repay her benefactors. During a struggle between Harry’s father
and Horton, who has robbed his company, a pocketbook containing
securities falls to the ground. Mary secures it and her bravery
wins Disbrow’s heart. Harry comes in at this moment and real-
izes how much he loves Mary. In the course of a very short time
Mary is no longer a homeless orphan but the wife of Harry
Disbrow.
A PICTURE excellently cast and just as well acted and which
‘ presents a well worked out drama, sufficiently spiced with
the element of sex to make it pungently sustaining is “The Test”
and its widespread success seems ascertained by these elements.
If this is not sufficient stamp on the production’s worth, it might
be mentioned that it is an adaptation of an A1 Woods play, a
The Threat
successful one at that, and a successful A1 Woods production is
nothing that a picture exhibitor can afford to snicker up his sleeve
about.
“The Test” was made by the Astra company under the super-
lative direction of George Fitzmaurice. Mr. Fitzmaurice has no
weaknesses. He gets the most from his players, procures con-
vincing atmosphere for all his scenes and he is a great stickler
for detail. His management of the prison scene wherein the
forger suffers from the imageries of a disordered mind is ex-
1566
MOTION PICTURE NEWS
Vol. 14. No. 10
cellent. The closing scenes were taken on a wonderful Long
Island estate containing an enclosed swimming pool and beautiful
gardens/
The central figure of the story is the wife of a country hotel
clerk, a worthless fellow who has raised a check. The new owner
of the hotel, a rounder from the city, discovers this and makes
the wife pay the price to save her husband. The rounder goes
back on his promise and has the clerk arrested anyway. There-
after the woman is despondent. She resolves to take her life
but is prevented by an author, the first decent man she has met.
She does work for him and gradually they grow to love one
another. The author proposes and then he learns of her husband.
This obstacle is removed by the timely intervention of death.
At the author’s country home she again meets the rounder who
is courting her benefactor’s sister. She again makes a confession,
saves the younger girl from a hapless marriage, and even then
receives the love of the author.
Jane Grey in the role of the wife acts with a skill that one
seldom finds on either screen or stage. She has many difficult
scenes to do and goes through every one of them with flying
colors. Carl Harbaugh as her worthless husband plays adequately
and Claude Fleming, besides being an excellent type for the role
of the rounder, is a fine actor. Lumsden Hare is again a won-
derful type for the author, endowing the part with an exceedingly
good performance. Inez Buck appears as the author’s sister.
“THE GIRL FROM FRISCO”
(Episode 5-Kalem — Two Reels)
REVIEWED BY H. S. FULD
THE title of this, the fifth number of the “ Girl From ’Frisco ”
series, is “ The Ore Plunderers ” and is very appropriately
named.
The first three episodes had the theme that “ a woman could
do a man’s work as well as any man ” ; the fourth was a regula-
tion melodrama with the heroine in distress rescued by the hero
in regular melodrama style; and in this one we are back to the
first theme again.
Marin Sais as Babara, the daughter of Ace Brent, goes to her
father’s mine to track a gang of thieves, who under the leadership
of one Miller, are stealing ore and carrying it off in their dinner
pails.
In the disguise of a car boy she befriends another car boy and
learns of the operations of the gang. Under the guidance of her
new friend she goes to an abandoned portion of the mine and
finds the cache of the robbers. Miller discovers them and he
and his gang overpower them and tie them to a pipe in the
Congressman Wallace Helps Barbara to Win
pit leaving them to drown when he plugs up the intake pipe with
his coat. The pump, now sucking air instead of water, allows
the pit to slowly fill and only by Bab’s managing to free her
hands in the nick of time are the two saved from drowning.
In the meantime, the absence of the two car boys having been
discovered, they are hunted for by the mine superintendent and
Wallace, Bab’s congressman lover, the latter having come from the
city to look after his sweetheart.
The gang is rounded up, but the district attorney, sheriff and
jury are so in terror of the gang that there is small likelihood of
their being convicted until Wallace takes a hand.
After the charge by the judge to the jury Wallace is placed in
jail by the sheriff on a trumped up charge of “carrying con-
cealed weapons ” and Babara mounts and rides for the troops who
are camping some twenty miles away.
The troops, led by Babara, arrive just as a mob is about to
lynch Wallace and her father, who has arrived in the meantime.
The gang is convicted and sentenced to long terms of imprison-
ment while the troops keep order in the courtroom.
True Boardman as Wallace, Ronald Bradbury as Miller, and
Edward Clisbee as the mine superintendent all do creditable work,
while Marin Sais in her under-water stunts deserves special men-
tion. The camera work in the taking of the under water scenes
is the best effort along that line that we have ever witnessed.
The interest is certainly holding remarkably well in the series,
and with each episode complete in itself and so full of thrills and
suspense it is not so remarkable after all.
“THE COUNT”
(Mutual-Chaplin — Two Reels)
REVIEWED BY E. DRAW
THE fifth Mutual-Chaplin depicts Charlie back in his old busi-
ness, with his familiar baggy trousers, cutaway coat, dinkey
derby, diminuitive mustache, slender cane and his celebrated bro-
gans. This release will delight his thousands of admirers and is
probably the best Mutual-Chaplin we have yet seen. The fun
making is fast and furious as Chaplin introduces some original
and hilarious stunts.
Taking It Easy
Charlie is an assistant in a clothes pressing establishment con-
ducted by Campbell and we see him measuring Edna Purviance
for a suit. His ideas of proportion are unique and in order to fit
a customer he thinks it necessary to take mouth, ear and feet
measurements.
Campbell, the boss, finds an invitation to a ball in a suit which
he is pressing. He decides to impersonate the Count and accept
the invitation. Charlie’s sweetheart is the cook in Edna’s house,
where the reception is being given. Whilst paying his nightly call
he is compelled to hide in the dumbwaiter to avoid detection.
The dumbwaiter begins to move and Charlie finds himself on
the first floor of the establishment. Peering between the curtains,
he espies Campbell, who has just arrived and introduced himself
as the Count. Charlie confronts him and in the excitement is
hustled into the ballroom and announced as the Count. He is
immediately lionized and becomes the hero of the night. Camp-
bell is furious and the absurd situations which ensue are unique
and mirth provoking. As the evening progresses Leo White, the
genuine Count, arrives and the imposters are discovered. The
police are called and in their endeavor to arrest Chaplin and
Campbell they provide a fitting end to a splendid comedy.
Excellent assistance has been rendered by Chaplin’s supporting
cast, which includes Edna Purviance, Eric Campbell, Leo White
and Charlotte Mineau.
September 9, 1916
MOTION PICTURE NEWS
1567
Tsuru Aoki (Center) in “ The Honorable Friend ” and Two Scenes from “ The Victory of Conscience,” with Lou Tellegen, Two New Lasky-Paramount
“THE VICTORY OF CONSCIENCE”
(Lasky-Paramount — Five Reels)
REVIEWED BY PETER MILNE
THIS latest Lasky picture of current release is strikingly orig-
inal from situations and treatment even down to the plot
itself. That it will attain success is little short of certain, as the
whole fabric is based on conflict, friction; or by whatever term
you prefer to designate that dramatic element that is practically
essential to any production. The whole film presents a battle
between two such unusual characters that the “ strikingly orig-
inal ” definition goes two-fold.
The scenario was made by Margaret Turnbull from the story
written shortly after the outbreak of the European war by Alex-
andra de Jannelli. Miss Turnbull has emphasized the high lights
of the book to an excellent degree. The action sticks to the main
theme in practically every scene, and that theme is strong enough
and interesting enough to warrant the introduction of no parallel.
The production tendered the picture is of a very good sort. There
is a jump or two in the action when intervening time is not fully
accounted for and the few battle flashes shown in the final scenes
are not very realistic, but otherwise, there is nothing to com-
plain of.
The scene of action is France and the realism is introduced by
way of several unique settings and plenty of good types. Louis,
a gay young man, is the cause of the spiritual downfall of Rosette,
a dancer. Her lover attacks and almost kills him. He is rescued
by a priest and on his recovery he is persuaded to join the order.
He devotes the rest of his life in an attempt to restore Rosette’s
faith in God that he so ruthlessly destroyed. He is successful at
length and she joins a convent. With the outbreak of the war,
Louis enlists as a soldier, Rosette as a nurse, and both meet death
on the battlefileld.
Lou Tellegen is starred as Louis. A fine actor, fitted well for
the role, he makes a strong impression. Cleo Ridgley gives a
talented performance as Rosette, acting with skill, though dancing
unskillfully. Elliot Dexter appears as Dimitri, at first the com-
panion of Louis and later his enemy. Others are Thomas Delmar,
Laura Woods Cushing and John McKennon.
“THE RAIL RIDER”
(Paragon-World — Five Reels)
REVIEWED BY HARVEY F. THEW
THIS is a railroad story with an unusual plot, and a good love
story well worked into the thread of more thrilling narrative.
The scenes are all well staged, and the atmosphere is real and
convincing. All in all, it is a good picture, well calculated to hold
the interest and please the average audience.
House Peters is featured as Jim Lewis, an engine driver on the
D. & O. system. For some time the employees have been annoyed
by peremptory orders from the far-away New York office of the
road, signed “ B.”_, Nobody knows who “B” is, but all suppose
him to be Barker, president of the line.
“ B ” keeps such a sharp eye on things, that the slightest trans-
gression is met with one of the telegrams meting out punishment
in the name of “ B.” The climax comes when a fast express train,
driven by Lewis, jumps the rails on a bad piece of track. The
orders from “ B ” prescribe a fine of two weeks’ pay, and a month
on a yard engine for Lewis, who was innocent of any blame for
the accident.
The men, on the verge of strike, almost start a riot on hearing
of this order. They have a meeting, and it is decided that Lewis
shall go to New York and remonstrate with Barker.
Arrived in the city, Lewis is astonished to find that Barker is
a kind, humane elderly man, who invites him to dinner at his home.
There Lewis meets and falls hopelessly in love with Mildred,
Barker’s daughter. He finds that “ B ” is Bradley, the general
manager, and when he is sought it is discovered that he has de-
camped with all the road’s funds.
Lewis offers to trail Barker, and he follows him through several
states, and finally recovers the stolen securities, returning with
them to Barker’s house just as the directors have decided that
the road will be unable to stand the loss, and must go under. His
reward is Mildred, and a place in the main office of the company.
Assisting Mr. Peters are Bertram Marburgh, Harry West, A.
Harrington and Zena Keefe. The piece was produced by Maurice
Tourneur.
“ CHUSHINGURA ”
(Oriental Film — Seven Reels)
REVIEWED BY PEtER MILNE
THIS is perhaps the first Japanese production seen in America.
It was made in Japan by a Japanese director, acted by a
Japanese cast and presents a story which is probably typically
Japanese. Its novelty along these lines will undoubtedly awake
curiosity in the public mind and many will go to see it much in
the way a smoker is always willing to try a new cigarette. But
to continue the simile, the smoker will usually drift back to his
steady brand after he has sampled the other. “ Chushingura ” was
made for Japanese audiences and in all probability it gets over
with an audience composed of yellow men, but truly it is just as
much Greek as Japanese to the American mind.
The Japanese players have an entirely different code of emotions
and expressions than the home players. They will enact out a
long scene that perhaps tells part of a thrilling story, but it fails
to get response to your average American who has not made him-
self acquainted with far eastern histrionic facial expression. As
the picture has been edited here, an explanatory subtitle precedes
each lengthy scene and informs the observer just what is going to
happen. The entertainment comes in in trying to fit the editor’s
explanation with the pictured action.
Japanese directors, like most of the Europeans, are unaware of
the closeups, the cutback or any appliances employed by our own
directors. The scenes in “ Chushingura ” are all laid at quite
a distance from the camera, presumably on a stage. There are
very few real exteriors shown, although those that do appear are
very pretty. The photography is average in most places, while in
some scenes it rises above this plane.
The picture is being handled in this country by Jose Linde.
Associated with him in the capacity of manager is -Harry Havens.
xl-5$8
MOTION PICTURE NEWS
Vol. 14. No. -10
“THE WOLF WOMAN”
(Kay-Bee-Triangle — Five Reels)
REVIEWED BY PETER MILNE
IF IT is possible to brush facts aside and tread intrepidly along,
believing whole-heartedly in the ancient and honorable adage.
“To the pure all things are pure,” then “The Wolf Woman”
and its contents will pass as entertainment of the crystalline var-
iety. Some of us, however, refuse to countenance the applica-
tion of the phrase with respect to the motion picture. A vampire
picture which shows the vampire at her unclean work of destruc-
tion is not relished by, say the man who takes his wife and
daughter to the theatre. That man may be hypocritical or two
sided enough to sneak off and seee it by himself, but accompanied
by his family— never !
Wkf' \
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Another Victim of Leila’s Wiles
“The Wolf Woman” features Louise Glaum as Leila Aradella,
one of the most vicious soulless women ever seen on the screen
by the writer. Miss Glaum plays the role well — realistically is
pet'hSfp^ the right word. She wears a different gown in practically
every scene, and none of them pretends to perform the correct
functions of civilized wearing apparel— they are distinctly vampire
creations and reveal — we blush as we write and leave the rest of
the sentence to the reader’s imagination.
C. Gardner Sullivan created the vehicle which presents Miss
Glaum and her gowns, and also an excellently constructed story.
He has defined to a nicety the workings of the minds of Leila’s
principal toys. He has displayed much attention to detail and his
contrasts between Leila and Adele, a woman of the opposite type,
are delightful and restful to the extreme. In carrying out these
points in the story Director Raymond West has fared excellently.
Leila captivates a young man, Rex Walden, who wants to marry
her. His brother, Franklyn, a thinking man, attempts to interfere,
but Leila, tired of Rex, sets about to win Franklyn and succeeds.
Rex in despair takes his life. Franklyn continues to see Leila, to
the sorrow of his mother, who finally persuades Adele to interfere
in her son’s behalf. Adele consents and succeeds at length by the
mere matching of her own goodness against the wickedness of the
other, until Franklyn’s eyes are opened. Leila, angered at Frank-
lyn’s reformation, drinks heavily. She cuts herself on a mirror
and, her face hopelessly marred, she is deserted by all the men
who once idolized her.
Charles Ray as Rex Walden gives a notable performance, and
Wyndham Standing as Franklyn makes the most of the role.
Others are Howard Hickman, Marjory Temple and Gertrude
Claire.
The photography and settings are quite adequate, in some in-
stances gorgeous. The subtitles tend to run in the same vein
often commented upon before in Ince subjects. They are flowery
and unduly sentimental in several cases.
“LITTLE MISS HAPPINESS”
(Fox — Five Reels)
REVIEWED BY E. DRAW
THE second vehicle provided for June Caprice is a very charm-
ing story, with an unusually refreshing atmosphere, from the
pen of Clarence J. Harris. The theme treats of the experiences
of a girl who has passed her days surrounded by the flowers of
the field and God’s pure air. June Caprice, as Lucy White, is
delightful; her work is harmonious and absolutely natural. John
G. Adolfi, who directed this production, has shown excellent choice
in the selection of his locations. The action throughout the film
is smooth and many human situations have been masterfully
handled.
The photography is not what we are accustomed to see from
the Fox studios and the lighting in parts is indifferent. The
editing of this picture has nothing to commend it and it is to be
hoped that before it reaches the exhibitor several minor faults will
have been rectified.
Surely some explanation is necessary to show the course Max
Blake is pursuing atfer he deserts his wife early in the story. Yet
for no apparent reason a letter is flashed upon the screen just as
the picture is ending asking for Sadie’s forgiveness. This situa-
tion has been crudely handled and is the weak spot in the pro-
duction.
Lucy White lives with her grandmother and earns a living for
them both by selling yeast. Complications begin when Sadie
Allen, daughter of a neighbor and customer of Lucy’s, returns
to the home village. Sadie has been trying to make a living in
the city, where she has met and married Max Barker. In time
Barker tires of her and she is compelled to return home with her
baby.
The Baby Is Discovered
To ward off her father’s anger Sadie begs Lucy to take care
of the baby until things can be explained to him. Lucy, who has
always loved children, is glad of the opportunity. She boldly
declares to the community that she has a child of her own. She
even tells this to Dave Allen, Sadie’s brother, who has just re-
turned from college and is madly in love with her.
Finally Barker comes to the village. He meets Sadie and begs
her to return to him. Then she explains the whole affair to her
father and Lucy’s name is cleared. Dave and Lucy are now made
happy.
A capable supporting cast has been brought together and in-
cludes Harry Hilliard, who is very good. Special praise should
be accorded Sarah Alexander for her excellent interpretation of
Grandma White. Others in the cast include Zena Keefe, Leo Ken-
nedy, Sidney Brace, Robert Vivian and Lucia Moore.
“THE LITTLE LIAR”
(Fine Arts-Triangle — Five Reels)
REVIEWED BY PETER MILNE
DISTINCTLY a character vehicle for Mae Marsh, one which
gives the star every opportunity to register the varied emo-
tions for which she is justly famous, is “The Little Liar.” Miss
Marsh is fully responsible for all the entertainment offered in the
five reels. Anita Loos, who prepared the scenario, was obviously
not trying to establish an epoch in photoplay writing. She under-
stood the requirements and accomplishments of Miss Marsh and
constructed her story accordingly.
That the picture will please its audiences is practically a cer-
tainty, except perhaps for the fact that the ending is tragic, where-
September 9, 1916
MOTION PICTURE NEWS
1569
GapiWMife fswxfai
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MOTION PICTURE NEWS
Vol. 14. No. 10
Be sure to mention “ MOTION PICTURE NEWS ” when writinE to advertisers.
MOTION
PICTURE NEWS
September 9, 1916
Our advertisers tell us when we give YOU the best magazine.
1572
MOTION PICTURE NEWS
Vol. 14. No. 10
THOS. H. INGE’S
THE MILLION!
CIVILIZATION IS TODAY STILL PLAYING TO CAPACITY
______________________________________________
IN ITS 182nd PERFORMANCE AT THE CRITERION THEATRE
AND BRIGHTON BEACH MUSIC HALL, NEW YORK
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SWEEPING CIVILIZATION THROUGHOUT
AMERICA and THE REST OF THE WORLD
CIVILIZATION CANNOT FAIL to make
MONEY HERE OR ABROAD
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
MOTION PICTURE NEWS
1573
September 9, 1916
CIVILIZATION
DOLLAR SPECTACLE
CIVILIZATION IS SMASHING ALL RECORDS AT
NEW YORK, ATLANTIC CITY, LONG BRANCH, BUFFALO,
CHICAGO, MINNEAPOLIS, SEATTLE, ETC., ETC.
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FEATURE FILM CO
CIVILISATION
THESE MEN HAVE PREVAILED UPON THOS.
H. INCE to SELL THEM the EXCLUSIVE RIGHTS
to MINN., N. & S. DAKOTA, IOWA, WIS., WASH., ORE.,
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OUR EXPERIENCE AND EVIDENCE PROVES IT TO BE
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I
The “NEWS” advertisers believe YOU worth while; justify them.
over
1
1574
Vol. 14. No. 10
MOTION PICTURE NEWS
THOS.H.INCES
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CIVILIZATION
September 9, 1916
MOTION PICTURE NEWS
1575
as the body of the subject is a pleasing cross: between light comedy
and equally light drama. Miss Marsh has the faculty of producing
smiles or tears at will and Miss Loos has favored her with more
of the former mode of situations than the latter. Some of the
humor of her scenes cannot be measured in cold type and her
character of Maggie will do a lot to please any intelligent collec-
tion of people.
Maggie is the daughter of a laborer who tells lies because she
allows her imagination to walk away with her. In a boarding
house she works as a slavey and falls in love with the star boarder,
a floor walker in a department store. This man is in league with
a shoplifter, Fanny, and the two have plied their dishonest trade
successfully for a long time. Maggie goes to work in the store
as a cash girl. Fanny, learning that she is suspected of stealing,
hides several pieces of lace in Maggie’s room and she is im-
prisoned on a charge of shoplifting.
“ Is the Lady Your Wife? ”
Maggie Falls for the Duke
Bobby, a would-be reporter, also a boarder in the house, gets a
clue and finally apprehends the real thieves. Maggie’s release is
procured, but it is too late; she has taken poison, believing she is
in for a long term in jail. Neglected and spurned by all who knew
her in life, Maggie’s funeral is attended by a number of mourners,
including her mother, father and the boarding house keeper, who
at last realizes how completely neglected the child was in her
brief existence.
The direction was in charge of Lloyd Ingraham. His work is
very good, as usual. Although the production called for nothing
out elaborations OI 'Vu-.W-or J,TiuEtirjecfl^.+Kii<_c.tr1ir/ac sitiv shcue
entertainment without really knowing why — and they have pro- ;
duced their picture accordingly.
The fourth number, “ The Plot of a Demon,” has two big
thrillers in it. One shows an automobile going through a weak-
ened bridge in such a realistic fashion that one entertains fears for
the safety of the occupants, while the other shows the explosion
of a yacht. The story depicts Hong Kong Harry’s violent at-
' eeifTpts to make off with Najla, at last being foiled by the police.
The Higher One and Katisha take refuge on a yacht but escape
their pursuers at the last moment.
The next episode, “ The Haunted House,” finds all the girls,
Najla, Margaret and May the captives of Ali Singh, the Higher
One, after a ruse. Bronson’s father is killed in London by an
agent of Singh and Bronson himself swears vengeance. The girls
are threatened with torture if they attempt to escape.
The torture comes to light in “ The Torture Chamber,” when
Singh places Najla on a stretching machine for attempting to get
out of his power. Hong Kong Harry, because of his love for the
girl, cuts the electric wires which operate the machine and so
saves her life. For doing this he is placed on the contrivance
himself but is saved when the wires are broken by May, as she
escapes from the house.
The producer has succeeded in giving the scenes the necessary
oriental atmosphere. Unity realized that there are a great many
picturegoers who are interested in Asiatic types and plots based
on the sinister cunning of the East.
The direction by Frank J. Grandon is good and the situations
capably handled. The employment of “ close ups ” is effective and
not too frequent, whilst at times there is a well introduced human
element running through the picture. One remarkable feature
about this production is the strong resemblance which it bears to
“ The Heart of a Child,” by the late Frank Danby. We are given
to understand that the story of “The Narrow Path” was written
by Catherine Carr, though at times it is hard to know where “ The
Heart of a Child” ends and “The Narrow Path” begins.
The acting throughout the production is highly commendable,
the cast having been well and carefully chosen. The story is cen-
tered around Bessie, a girl of the east side slums, whose life Was
one of eternal drudgery. Soon after she has become an orphan
Bessie is knocked down by Mrs. Latham’s auto. After her dis-
charge from the hospital she is employed as a cabaret dancer and
there meets Shirley Martin, a club man. Martin is induced by a
theatrical agent to back Bessie in a Broadway production which
is an instantaneous success owing to the dramatic ability of
Bessie, the star.
Meanwhile Shirley has fallen in love with Bessie, but Mrs.
Latham has designs on Shirley herself and by deceit and con-
spiracy tries to separate the two lovers.
Luckily her intriguing is of no avail and Bessie and Shirley are
happily united.
Among the supporting cast are Leonora von Ottinger, Nellie
Slattery, Anthony Merlo, Clara Beyers, Niles Welch and Joseph
W. Girard.
ihis Is the Latest Pallas-Morosco Production on the Paramount Program
“THE NARROW PATH”
(Red Fea,ther — Five Reels)
REVIEWED BY E. DRAW
EXCELLENT opportunity has been given to Violet Mersereau
in this production to prove her well known screen ability.
Bessie, as portrayed by Miss Mersereau, is an artistic triumph
which will gain for her many more admirers ; in fact, we do not
remember seeing her in a better film for some time past.
1576
MOTION PICTURE NEWS
Vol. 14. No. 10
“ A MILLION FOR A BABY ”
(Essanay — Three Reels)
REVIEWED BY WILLIAM C. ESTY, 2nd
HERE we have the all too familiar spectacle of an experienced
and able cast vainly trying to make something out of a
clumsy, impossible plot. Through sheer perseverance, the players
are able to create some dramatic intensity in a few of the situa-
tions. The cast consists of Bryant Washburn, Marguerite Clay-
ton, John Lorenz, and Lillian Drew. The settings, photography,
and general details of production are good.
He Demands an Explanation
Mrs. Gallard’s millionaire father realizes that her husband is a
worthless parasite, and so leaves her only an adequate allowance.
Daniel Druce is made the executor of the estate. Gallard finds
that he can get the entire property if a child is born to him. He
tries to pass off an adopted orphan as his own son, but Druce foils
him.
Mrs. Gallard gives birth to a son, and her husband is jubilant.
In order that Gallard may not get his wife’s money, Druce flees
with it. When Gallard finds that his wife is penniless, he divorces
her. Then Druce returns and marries the divorcee.
“THE INVISIBLE ENEMY”
(Z Film — Five Reels)
REVIEWED BY WILLIAM RESSMAN ANDREWS
<<' | 'HE Invisible Enemy” is one of the best pictures released in
A some time. It has all the things necessary for an enter-
taining and instructive story told in picturized narrative form.
The Z Film Company should find a ready market for the feature,
the moment its merits become known to exhibitors. There is an
interesting plot, the cast comprises actors and actresses of ability,
the director and the cameraman have contributed their share with
commendable skill, and each incident carries on the story with
telling effect. A wide range of scenes gives the picture a pleasing
variety. Many delightful glimpses are shown of California life,
from the mansions of the well-to-do to the productive agriculture
of the state.
Then there are scenes of congested district in a big city, when
Zamah Clark, moved by pity for the poor, helpless children pros-
trated with infantile paralysis, goes on an errand of mercy to the
stricken little tots in the tenements. The heroine’s desire to do
good in a world of suffering also sends her to a hospital, where
her aid and inspiring presence give hope to the children in the
clutches of the epidemic.
Zamah Oswald as Zamah Clark, the young woman who feels
that her wealth should be devoted to relieving suffering, makes
the role charming, bringing to the part beauty, grace and ability
to “ feel ” the character she is portraying. She imbues the young
woman with a deep womanly sympathy, which makes a lasting im-
pression on the spectator.
“ The Invisible Enemy ” is a story of cross purposes, with a
well-defined love interest, developed effectively in a well-con-
structed scenario and by a cast who put their best efforts in every
reel.
Miss Oswald, the star, wrote the scenario. She has managed
to sustain the interest throughout in a plot simply constructed,
by a deft use of contrast of scene and characterization.
In the support of Miss Oswald are Leon Kent as Dr. Wilson
Vernas, the bacteriologist who devotes himself to finding a cure
for the infantile paralysis germ; Lucille Young as Rose, Frederick
Vroom as Colonel Clark, who is consumed by political ambition;
William Parson as O’Connor, the corrupt politician, and Jack
Cummings as Paul Clark.
“ The Invisible Enemy ” is an exceptionally good picture and
can be shown with profit to the exhibitor in any theatre.
“SAVING THE FAMILY NAME”
(Bluebird — Five Reels)
REVIEWED BY PETER MILNE
« ENGAGING entertainment without guile” is the manner in
•I—1 which the Bluebird press agent aptly describes this picture.
It is engaging from start to finish and furthermore it strikes a
different note than the majority of productions. Everyone knows
that the poor show girl is usually painted as running after the
long green and letting her reputation get along as best it can in
the world of pictures, but here we have a chorus lady that revolts
against such a conventional formula of existence and shows a
strict sense of respectability. The effect is quite refreshing and
the struggle that the poor girl has to convince society at large
and one of it in particular that she is as good, if not better, than
her critical enemies would have her, is most entertaining.
A young man of good family commits suicide because his people
forbid him the company of Estelle Ryan, a chorus girl. Estelle
is denounced by the dead boy’s mother and, embittered by this,
the girl profits by the tragdey; she allows herself to be publicized
because of it and later becomes a star. Jansen Winthrop falls in
love with her, but his mother and uncle determine to prevent a
marriage. The uncle, Robert, lures her away on his yacht and
keeps her captive on an island. Jansen thinks her false. Robert
discovers that the girl is as good as the best and sends for his
nephew to make things aright, but Estelle prefers Robert to a
man who doubted her and Robert agrees before he finds out what
he is doing.
Lois Weber did the scenario from a story by Evelyn Heath.
It makes a smooth running picture, with the exception of the
ending, which is rather sudden and unexpected. It would have
been more logical if Estelle and Jansen had been reunited. The
Smalleys’ direction leaves little to be desired.
Mary MacLaren is featured as the show girl. Miss MacLaren
lacks personality and plays her big scenes rather mechanically but
manages to create an average impression nevertheless. Her sup-
port numbers Phillips Smalley, Jack Holt, Carl von Schiller and
others.
September 9, 1916
MOTION PICTURE NEWS
1577
Three New Kalem Productions. — Left to Right: “The Hoodoo of Division B,” with Helen Gibson; “Patented by Ham,” with Ham and Bud; “The
Mysterious Double,” with Ivy Close
“ THE YELLOW MENACE ”
(Unity — Fourth, Fifth and Sixth Episodes)
REVIEWED BY PETER MILNE
A GENEROUS supply of melodrama, thrills and yellow villainy
runs through these three episodes of Unity’s serial. Of course
there is heroism too, which is always introduced at the crucial
moment, just as the villain is about to do away with some char-
acter or another that is arrayed on the side of the hero. In this
respect the producers have shown judgment. They know the
Ali Singh Menaces the Half-Breed
crowd they are catering to — those that prefer the elementary with-
out elaborations of furbelows, or rather those that seek such
entertainment without really knowing why — and they have pro-
duced their picture accordingly.
The fourth number, “ The Plot of a Demon,” has two big
thrillers in it. One shows an automobile going through a weak-
ened bridge in such a realistic fashion that one entertains fears for
the safety of the occupants, while the other shows the explosion
of a yacht. The story depicts Hong Kong Harry’s violent at-
tempts to make off with Najla, at last being foiled by the police.
The Higher One and Katisha take refuge on a yacht but escape
their pursuers at the last moment.
The next episode, “ The Haunted House,” finds all the girls,
Najla, Margaret and May the captives of Ali Singh, the Higher
One, after a ruse. Bronson’s father is killed in London by an
agent of Singh and Bronson himself swears vengeance. The girls
are threatened with torture if they attempt to escape.
The torture comes to light in “ The Torture Chamber,” when
Singh places Najla on a stretching machine for attempting to get
out of his power. Hong Kong Harry, because of his love for the
girl, cuts the electric wires which operate the machine and so
saves her life. For doing this he is placed on the contrivance
himself but is saved when the wires are broken by May, as she
escapes from the house.
The producer has succeeded in giving the scenes the necessary
oriental atmosphere. Unity realized that there are a great many
picturegoers who are interested in Asiatic types and plots based
on the sinister cunning of the East.
“HIS BROTHER’S KEEPER”
(Selig — Three Reels)
REVIEWED BY WILLIAM C. ESTY, 2nd
THE public is undeniably interested in crook plays — especially
when the jimmy-wielders always wear evening clothes. In
its eagerness to see this romantic tribe of Jeckyls and Hydes in
their migrations between the upper and lower crusts, the average
audience may overlook the antiquity of the picture’s plot, its con-
ventional handling, and its improbability.
Fritzie Brunette was well selected to portray the role of an
immoral heroine, who later reforms. Lillian Hayward is good in
an adventuress part, and Edward Piel is convincing in one of
the leads. The remainder of the cast was not so happily chosen.
The photography and settings are adequate.
Elaine Drury is a combination “fence” for crooks, and a so-
ciety leader. She tries to keep her daughter Margaret in ignor-
ance of her double life. Marley, a gentleman crook, is in love
with Margaret, and when Elaine forbids him to marry the girl, he
swears vengeance.
Margaret becomes engaged to Dr. Burke, a brother of the chief-
of-police. The chief warns him that his fiancee is dishonest, but
is unable to prove this.
Marley seeks to incriminate Elaine and Margaret. He gets them
to a millionaire’s home on a pretext, and then telephones the
police. The chief tells his brother to come and see for himself that
his' sweetheart is a crook. Elaine is shot by mistake, and then
Drury confesses that Margaret is not dishonest. Dr. Burke and
Margaret embrace.
SERIAL FILM COMPANY ENLARGES STUDIO AT
CLIFFSIDE, NEW JERSEY
ILLIAM STEINER, general manager of the Serial Film
Company and supervising director of “The Yellow Menace,”
announces that his company has added a new exterior glass covered
studio and doubled the stage space of the interior studio in its
plant at Cliffside, N. J. These additions make it possible for four
producing companies to work at the same time.
In addition, the laboratory has been enlarged through the build-
ing of a new drying room in which one hundred and fifty thousand
feet of film can be dried in half an hour.
These improvements will make the Serial Film Company’s plant
at Cliffside one of the most complete in the business. The demands
for “ The Yellow Menace ” serial have been very large.
PRESIDENT SEES UNCLE SAM THROUGH HIS PACES
Special to Motion Picture News.
Washington, August 26;
PRESIDENT WILSON and the members of the Cabinet saw
themselves in a new form of motion picture at B. F. Keith’s
theatre here and Mrs. Wilson and several hundreds of other
women and men of the official circle were present also at the private
showing and were given unusual and interesting views of the men
actively in charge of the government of the United States.
The principal picture exhibited was entitled “ Motion Picture
Portrait Studies of the President of the United States and the
Cabinet.” It was made in Washington last month by the Motion
Picture Forum of New York under the personal direction of C. R.
Macauley, the cartoonist. The film might be called just as appro-
priately “ The United States Government in Action.”
1578
MOTION PICTURE NEWS
Vol. 14. Nq. 10
1914-1915
RELEASES
WANTED
We are purchasing, for special
use, new prints of the best re-
leases of 1914 and 1915 (in some
instances 1916 also). Features,
comedies, dramas, cartoons,
travel and educational. We
deal only with owners of nega-
tive. This is an exceptional op-
portunity for producers of high
class films. State what you have,
addressing “Export,” care Mo-
tion Picture News, 729 7th Ave.,
New York.
WILLIS
and
I N G L I S
Wright and Callender Building Los Angeles, Cal.
New York Affiliation:
ARTHUR S. KANE
220 West 42nd Street, New York City
Call attention to their
new electrical and
equipment department.
Write for particulars.
FLORIDA FEATURE FILM COMPANY FINDS THAT “TRUTH-
FUL” ADVERTISING GETS CONFIDENCE OF BUYERS
SPEAKING of the results thus far obtained through the adver-
tising announcements of the Florida Feature Film Company.
Thomas J. Peters, who is personally supervising the production
of all the company’s five-reel features, says : “ During the two
weeks that the pictures of our company have been offered to the
trade, through the advertising columns of the trade papers, two
things have been proved to my complete satisfaction. One is
that there is a good market for business-producing and money-
making features and the other is that ‘ truthful ’ advertising pays.”
“ We have made it a hard and fast rule not to elaborate on any
of our statements in our advertising,” said Mr. Peters, “ believing
that buyers would more readily respond to announcements that
had the clear ring of truth and sincerity.
“ The Florida Feature Film Company will continue to make
plain and unadulterated statements of fact, and if those statements
make an appeal to the buyer, if what we say we have is what he
wants, we intend he shall come to know that he can buy on our
given word.
“ All the buyers who have called for screen examinations of
‘ The Human Orchid,’ our first production, in response to our ad-
vertisements, were not disappointed by seeing a feature that did
not live up to what we claimed for it, and in consequence they are
now more willing to take our word on future productions.”
MANY PRINTS OF “BATTLE CRY OF PEACE” ARE SENT
TO MEXICAN BORDER
WHEN the commanders of the troops stationed on the Mexican
Border sent word to Washington asking for some- form of
entertainment for their men, the government officials immediately
got in touch with the Vitagraph Company of America and asked
for a number of copies of Commodore J. Stuart Blackton’s photo-
play spectacle, “ The Battle Cry of Peace,” which they wished to
have run at each and every post along the border.
In response to the request from Washington Vitagraph has
shipped several prints of this celluloid classic to a number of
the commanders, and they in turn will see that all of Uncle Sam’s
boys are given the opportunity of witnessing a showing of the
picture.
A sequel to “ The Battle Cry of Peace ” is now in course of
production under the direction of Commodore Blackton. The
picture, when completed, will be known as “ The Battle Cry of
War,” and it is Vitagraph’s intention of following up with prints
of this latest offering if the troops are not recalled before it is
finished.
WILLARD BRADLEY RECEIVES $1,200 FOR STORY FROM
UNIVERSAL
THE Universal Company has just paid Willard Bradley $1,200
for an eight-page synopsis of a five-reel photoplay entitled
“ The Beloved Imp.” This is the record price. The previous high
record for a synopsis is $750.
Offers of a thousand dollars have been made for various com-
positions, and under special arrangements, all of which have had
certain strings attached to them. The Universal paid $1,200 strictly
on the merit of the story.
“ The Beloved Imp ” is a story of Scotch domestic life, the scene
of which is laid in the mountain regions of Northern Scotland. Mr.
Bradley’s story has been placed on a par with Sir James Barrie’s
“ The Little Minister,” which speaks volumes for the increasing
merit of photoplay stories.
Willard Bradley, the author, has over a hundred produced scripts
to his credit. He sold his first scenario when he was thirteen years .
old, and has been a prolific writer ever since.
BIG FOUR “ROUND TABLE” DISCUSSIONS IN PITTSBURGH
IS IN LINE WITH V-L-S-E PROGRESSIVE SPIRIT
I 'I line with the spirit of co-operation and progressive endeavor
that runs through the entire V-L-S-E organization, the Pitts-
burgh branch under the guidance of Branch Manager F. C.
Burhans has just instituted weekly discussions called “ Round
Table Discussions.”
At these meetings, which are largely inspirational, all the prob-
lems not only of the exchange but of the helpfulness to exhibitors
is brought up. Many of the prominent managers of theatres in
the Pittsburgh territory find the newer co-operation always makes
for their better interests.
September 9, 1916
MOTION PICTURE NEWS
1579
GENERAL FILM PROGRAM
“ The Sunbeam.” (Biograph. Reissue.) — A
plain little drama in which an old maid and a
bachelor are brought together by an orphaned
child and some pranks played upon them by play-
ful children. No member of the cast is at all
prominent. The production is laid totally in in-
teriors, and there are few settings, although
those introduced suffice to present the picture
realistically.
“The Unveiling.” (Biograph. Reissue.)— A
show girl makes a play for a rich boy’s money
through his heart, but she is shown to him in
her true colors when his friends pretend his for-
tune is lost. This is a real old-timer. The story
is slightly strained in its later phases, while the
out-of-date clothes worn by the players are al-
ways to be noticed. Mabel Normand and Robert
Harron have the principal parts.
“ For the Son of the House.” (Biograph. Re-
issue.)— A penniless girl, sheltered by a social
worker, shows her gratitude when she takes the
blame for a robbery committed by the scape-
grace son of the house. All winds up nicely,
however. Mae Marsh has the stellar role in this
piece, which, though exceedingly conventional,
offers a fair form of entertainment.
“ The Pacifist.” (Essanay. Two reels. Tues.,
Sept. 5.) — This comedy drama is particularly
timely. There are some real laughs in it, most of
them created by the good character work of the
cast and the humorous situations of the play.
Harry Dunkinson takes the lead, and is given
admirable support by Camille D’Arcy, Tommy
Harper, Frank Hamilton and Edgar Murray.
Henry Alswell is a henpecked husband, the butt
of his son’s contempt, and a nonentity in his
office. His favorite occupation is writing letters
to the papers pleading for peace. His business
partner is Bill Mars, a belligerent, two-fisted
man. One day Alswell’s son and Mars’s offspring
indulge in a fist fight. Alswell tries to pull them
apart, but Mars holds him back. When Mars’s
child is knocked down, his father attacks the Als-
well child. Henry’s ideas of peace are forgotten,
and he gives Mars a terrific hay-maker. Alswell
is now the idol of his son, the pride of his wife,
an dthe Czar of his office.
“ Canimated Nooz Pictorial, No. 15.” (Esssa-
nay. Split reel. Wed., Sept. 6.) — Wallace A.
Carlson contributes to the reel 500 feet of ani-
mated drawings burlesquing the news weeklies.
The remainder consists of scenic.
“ A Million for a Baby.” (Essanay. Three
reels. Sat., Sept. 9.) — Reviewed at length else-
where in this issue.
“ Ham the Fortune Teller.” (Kalem. Tues.,
Sept. 5.) — A Ham comedy, in which figure a
band of gypsies, a reward of 10,000 dollars, a
jealous husband and a pretty wife. Ham and
Bud are, in turn, suspected by the husband as
being his rival, a band of gypsies having warned
him that he had a rival. Some very amusing sit-
uations are evoked during the run of this number,
and it is up to the Kalem standard for the series.
“ Ablaze on the Rails.” (Kalem. Sat., Sept
9.) — Again Helen Gibson, in her role of the girl
operator at Lone Point Station, gives one the
shivers as she essays another of her hazardous
stunts. This time she flings herself at a passing
freight car from the rear seat of a motor cycle
on which she has been riding tandem. Both the
cycle and the car are going at a good clip when
she makes the jump ; and it proviaes some thrill.
In the car are a railroad detective and his as-
sistant, who have been fastened to the side of
the car by two escaping robbers, the latter jump-
ing off after setting the car on fire. There is a
good plot for this number, and the photography
and acting is all that can be desired.
“ The Ore Plunderers.” (Fifth of the “ Girl
From ’Frisco ” Series. Kalem, Wed., Sept. 6.)
This number is reviewed at length elsewhere in
this issue.
“ His Brother's Keeper.” (Selig. Three reels.
Mon., Sept. 4.) — Reviewed at length elsewhere in
this issue.
“ Taming Grouchy Bill.” (Selig. Sat., Sept.
9.) — Admirers of Tom Mix will doubtless enjoy
this Western comedy, although it contains little
of the Mix riding, shooting and lariat stunts.
There is a large amount of slap-stick work, much
of it being entertaining. Appearing in Mix’s sup-
port are Victoria Forde, Pat Chrisman and Joe
Ryan. Grouchy Bill maltreats his wife Vicky so
much that it is a county scandal. Tom, a cow-
boy, plans to teach Bill a lesson. He disguises
himself as Vicky’s mother-in-law, and pays the
couple a visit. Every time Bill opens his mouth,
Tom either kicks him or knocks him down with
his fist. After several days of this treatment Bill
is thoroughly subdued, and when Tom reveals his
identity Bill swears that he will be a model hus-
band.
Selig-Tribune, No. 68 (Thurs., Aug. 24.) — On
the River Somme, France ; submarine mine layer
captured by English on exhibition, London, Eng. ;
civilians prepare for naval cruise, Brooklyn Navy
Yard, N. Y. ; President confers with railroad
men ; Illinois National Guard reviewed by Briga-
dier General Parker, Brownsville, Texas ; new
tractors plow soil at Cedar Rapids, la. during
farming demonstration.
Selig-Tribune, No. 69 (Mon., Aug. 28.) — More
scenes from River Somme, France; personal
views of guardsmen at San Antonio, Texas;
Governor Dunne of Illinois visits training camp
at New Braunfels, Texas; Ohio Building moved
from exposition at San Francisco down bay to
San Carlos, Cal. ; health authorities meet in Wash-
ington, D. C., to discuss infantile paralysis; coast
defense guns at Fort Totten, L. I., in action;
Walter C. Hagen wins open gold championship
at Milwaukee, Wis.
MUTUAL PROGRAM
“ The Spite Husband.” (Horsley. Sat., Aug.
12.) — An interesting story has been skillfully
woven and carefully treated in this production.
The theme is a gripping indictment of hasty mar-
riage where love is no consideration. A rich so-
ciety girl jilted by her fiance declares that she
will marry the first man she meets. Later she
is rescued from drowning by a fisherman to whom
she proposes and is accepted. Shortly after she
has a chance meeting with the man who jilted her
earlier in life. A quarrel ensues and her husband
thrashes the interloper and denounces his wife.
Some months later Kathleen learns what true love
means and a reconciliation follows. The cast in-
cludes Crane Wilbur and Mae Gaston.
“ Nell Dale’s Men Folks.” (Mustang. Fri.,
Aug. 25.) — A strong story with human interest
and a Western setting depicting how a man is
judged in the Far West. Nell Gale keeps house
for her father, who owns a small Western road
house. Zeb, her brother, is half-witted. Nell has
many suitors, but Bart Trexis is the favored one.
Trevis is falsely accused of horse stealing, circum-
stantial evidence pointing strongly to his guilt.
He comes to Nell and pleads with her to flee with
him. The pair are overtaken in their flight, and
when about to be arrested Zeb, knowing his sis-
ter’s love for Trevis, swears that he committed
the theft. Nell and her sweetheart are therefore
allowed to continue on their way. The cast in-
cludes Anna Little and Frank Borzage.
“ Enchantment.” (American. Mon., Aug. 21.)
- — An excellent film with a combination of artistic
allegory and wonderful woodland scenes, which
make this a very unusual production. The sce-
nario was written by Anthony Coldeway and pro-
duced by Carl M. Le Vines. Vivian Rich and Alfred
Vosburgh are presented in dual roles. “ Enchant-
ment ” concerns a young wife and her equally
young husband. The former is insanely jealous,
and in one of her spells of anger on learning that
he has fallen in love with his model, she destroys
his masterpiece. In the various scenes which
take place in the artist’s studio there appear a
number of nude poses. These, however, have
been artistically treated and are not in the least
suggestive.
“ In a Prohibition Town.” (Beauty. Wed.,
Aug. 23.) — This is only a fair comedy with noth-
ing new to recommend it. Boozley is a slave
to Demon Rum and is discovered by his wife,
a temperance advocate, manipulating a well filled
bottle. Securing the bottle, she throws it out ot
the window. Boozley gives chase, hoping to
secure it, but is arrested in his pursuit by sus-
picious looking men entering a secret trapdoor.
Boozley’s curiosity leads him to investigate and
he discovers that an anarchists’ meeting is in full
swing. He has many adventures before making
good his exit. Wearily he returns home and dis-
covers a dozen bottles of special brew, but he
has by this time had enough and his wife
throws the remainder away. The cast includes
Orral Humphrey, Jo Taylor ,and Joe Massey.
“The Rookie.” (Cub. Fri., Aug. 25.) — This
is quite an amusing comedy which will delight
George Ovey’s admirers. Jerry has fallen in love
with his employer’s pretty daughter. Her sweet-
heart, however, is Jack, an army lieutenant.
Jerry is willing to become a soldier in order to
win her love. He is rejected at the recruiting
office, but undaunted, he secures some uniform
and lines up with tne new recruits. Jerry is
quickly “ spotted,” but makes good his escape.
He goes to the girl’s home and seems about to
conquer, when Jack appears and Jerry is com-
pelled to make a hasty exit.
The cast includes George Ovey, Jefferson Os-
borne, Janet Sully, Claire Anderson.
Mutual Weekly, No. 85. — One hundred and
thirty-seventh anniversary of the fall of the Bas-
tile, Paris ; floating hospital, Boston ; German
U-boat puts out to sea from Baltimore ; swim-
ming taught on dry land, Berkeley University,
California ; King and Queen attend services in
Westminster Abbey, London; Japanese training
ship at Los Angeles ; capture illicit still in
heart of Los Angeles ; new armored motor car
for army, Washington, D. C. ; summer fashions
displayed at Atlantic City, N. J. ; Charles E.
Hughes at Detroit, and other events.
PAT HE EXCHANGE, INC
“ Luke Joins the Navy.” (Phunphilm.) — A
slapstick comedy in which Luke joins Uncle
Sam’s fleet and has divers peculiar and fairly
funny experiences. There is a deal ot rough
and tumble work in which respect the offering is
similar to others of this brand. Harold Lloyd
and Beebe Daniels are the principals.
“ Some Foreign Birds.” (Pathe. Split reel.)
—This half reel which shows various rare birds
in close views would be more interesting if some
of the scenes were cut shorter. It hasn’t enough
variety to make it completely interesting. On
the same reel with “ Historic St. Augustine.”
..“Historic St. Augustine.” (Pathe Split reel.)
— Views of this ancient city of Florida divide the
reel with “ Some Foreign Birds.”
“ Caught in a Jam.” (Mittenthal.)- — A Heine
and Louie comedy that contains far too much
earth throwing to be diverting. Mud slinging
brings the picture to a close.
“ Picturesque Havana.” (Pathe. Split reel.)
— Interesting views of this well known city in
Cuba take up this portion of a reel. Morro
Castle is shown. Fairly interesting.
“ Good Pals.” (Pathe. Two reels.) — In this
two reel melodrama Pathe has a picture of the
vintage of 1908 or thereabouts — a fact which
will be discernible to the most untrained eye.
Its situations are crude and the acting strained
and unrealistic. A collie dog, very well trained,
is the life of the piece, but a canine can’t make
a picture with so much against him.
“ The Grip of Evil.” (Balboa. Ninth Epi-
sode. Two reels.) — “ The Dollar King,” as this
chapter is called, goes on in the same track set
by preceding numbers, being if anything, more
exaggerated than its fellow pictures. In it the
millionaire sees his hopes ot a labor Utopia
completely blasted by the might of the trust
while he is also witness to a tragic love affair.
Obviously not designed for any one learned —
but probably a sure fire hit with the masses.
1580
MOTION PICTURE NEWS
Vol. 14. No. 10
Pathe News, No. 68. (Sat., Aug. 23.) — Rail-
road men confer with President Wilson, Washing-
ton, D. C. ; Catholic convention, New York City;
Hughes speaks at Tacoma, Wash. ; Paris fash-
ions; gulf storm wrecks property and causes loss
of life, Miami, Fla. ; farmers of Fort Worth,
Texas, use automobiles as motive power for
plows; Princess Louise visits British naval train-
ing ship, Hammersmith, Eng. ; Austrian soldiers
Russian captives, Bukowina, Russia; water sports
at Rockaway, N. Y. ; women train at Lake Ge-
neva, Wis. ; aeroplane vs. motocycle, Readville,
Mass.
Pathe News, No. 69. (Sat., Aug. 26.) — Boys
of Valcour, N. Y., dress as Highlanders to learn
warfare; the Ohio building moved from San
Francisco Exposition to San Carlos; new motor
biplane tested at Newport News, Va. ; women
march for equal suffrage in Amsterdam, Holland;
Paris, France, witnessed bicycle race; troops re-
viewed, London, Eng. ; Atlantic squadron as-
sembles off Newport, R. I., for annual war game;
annual archery tournament, Jersey City, N. J. ;
Lewis machine gun used at El Paso, Texas; how
to save person from drowning.
UNIVERSAL PROGRAM
“The Call of the Past.” (Imp. Two reels.
Fri., Sept. 1.) — A well presented crook story, ex-
ceedingly good in the matter of types, showing
the reformation of a crook through his marriage
and his ultimate escape from the police for past
deeds because of the self-sacrifice of his pal. It
is generally well done and averagely directed,
the crooks being the recipients of all the sym-
pathy. Harvey Gates wrote the scenario and
William Lowry directed with a cast including
himself, Kingsley Benedict, Agnes Vernon and
Frank Brownlee.
“ The Boy from the Gilded East.” (Nestor.
Mon., Sept. 4.) — In which the tenderfoot is
thought to be a bandit on his arrival in the West
and his actions have the whole town scared for
a while until his real identity becomes known.
This is a fairly good comedy with one or two
hilarious spots in it, although in the way of
smoothness it is not up to the Nestor mark.
Eddie Lyons, Lee Moran and Priscilla Dean are
the principals. James Dayton wrote the scenario
for Louis Chaudet’s direction.
“ The Code of the Mounted,” (Gold Seal. Three
reels. Tues., Sept. 5.) — Confronted with the al-
ternatives of sticking to his duty and arresting
the brother of his betrothed or yielding to her
pleadings to let the man go, the member of the
Northwest Mounted chooses the former course,
but later he is exonerated in the eyes of the girl
by a strong chain of incidents that place a fitting
climax on an exciting tale. J. Warren Kerrigan
is featured in this pleasing release, while his sup-
port consists of Ethel Phillips, Norbert Myles,
Buck Connors and George E. Marshall. Some
beautiful light effects have been caught with the
sun playing through thick forests, and the whole
production is ideally set. Jaccard directed from
one of his own scenarios.
“ Love’s Boomerang.” (Victor. Tues., Sept.
5.) — The favored suitor of daughter’s poses as a
girl and as her chum succeeds in running away
and marrying her. Conventional in every degree
but averagely humorous. There are no promi-
nent faces in the cast. Harry Wulze is author
and P. C. Hartigan director.
“ The Triumph of Truth.” (Big; U. Two reels.
Thurs., Sept. 7.) — A melodramatic romance laid
at the seashore in which fisherfolk and a Govern-
ment surveyor are chief characters in a plot that
holds throughout. Cleo Madison, co-director with
Joe King, also plays the heroine and has done
exceptional work in both capacities. The loca-
tions are excellent. Tom Chatterton, Seymore
Zeliff, H. Van Norman and J. F. Abbott are also
in the cast, the last mentioned having prepared
the scenario.
“ Circumstantial Justice.” (Laemmle. Wed.,
Sept. 6.) — An attorney prepares his case against
a man convicted of murdering his wife’s lover.
The attorney’s wife hears the other woman’s story
and then acts out the same story that her hus-
band may see the other man’s case from his point
of view. The attorney then promises leniency.
Probably the best picture on the program this
week, as the idea is original and it is presented
neatly and convincingly. E. M. Ingleton is au-
thor, while F. A. Kelcy directed a cast including
Irene Hunt, Jessie Arnold and T. D. Crittendon.
“ The Pinnacle.” (Imp. Two reels. Fri.,
Sept. 8.) — A society drama by F. McGrew Willis
unusual in theme and treated very well by cast
and director. A good fight is staged which adds
a thrill. Save for the ending, which is rather
weak, the picture is very good. Richard Stanton
directed himself. Myrtle Gonzalez and Hayward
Mack.
“ His Country’s Call.” (Rex. Fri., Sept. 8.)
— A Frenchman, son of a veteran of the war of
1870, deserts his regiment in the present conflict,
but his honor is reawakened in him by the patri-
otism of the parent. He leaves again and later
returns to his wife and father, one arm gone and
his face battle-scarred. This one-reeler has been
produced excellently, is full of true pathos, espe-
cially in its finale and thrills one over its entire
length. Lee Kohlmar is the veteran, while M. K.
Wilson and Edith Roberts have the other prin-
cipal parts. Harvey Gates is author and Frank
Ormston director.
“The Laugh of Scorn.” (Big U, Sat., Sept.
9.) — When the school master from the city ar-
rives and enters upon a romance with the daugh-
ter of an ignoramus, the lover, equally an igno-
ramus, gets spiteful and in attempting to shoot
his favored rival wounds the girl. The school
master pursues him and they engage in a fight
on the top of a cliff and the ignoramus gets
worsted. This makes a fair release, although
there is nothing distinguished about it. Ben Wil-
son and Edna Hunter are the principals, while
Charles Ogle and Joe Girard are chief support.
“ The Deacon Stops the Show.” (Joker, Sat.,
Sept. 9). — Allen Curtis can do much better than
this. William Franey as the Deacon goes to a
burlesque show with the intention of stopping
it but falls for the leader of the chorus. It’s old
stuff for the most part, while Curtis has fallen
down on his direction. William Franey, Gale
Henry, Lillian Peacock, Milburn Moranti and
Charles Conklin are the principals. Ben Cohn
wrote the scenario.
“ From the Rogue*’ Gallery.” (Universal Spe-
cial Feature. Fourth Episode. Two reels. Week
of Sept. 4.) — In this chapter of the " Dobb’s ”
series, Timothy, still chucking his big bluff, gains
a position with a motion picture company in
which he is to play the crook part. The director
takes his players to a roug;h part of town to gain
local color and Timothy is mistaken for a real
crook by inmates of the underworld. The fun in
this is considerable, while so much bluffing on the
part of Timothy creates quite a bit of suspense.
“ Mountain Blood.” (Big U. Sun., Sept. 10.)
— A moonshiner story with a noriginal twist that
makes it unusually interesting. Two brothers
love the same girl and the case of one is hope-
less. For the sake of his brother he engages to
fight the revenue officer and meets death. The
other two are then left to themselves. Very well
produced by George Cochrane from a scenario
by Fred Burns. Vester Perry, Jack Nelson and
Mollie Malone are the leads.
“ As the Candle Burns.” (Sun., Sept. 10.) —
Joseph Le Brandt has made a very interesting
and exceptional picture in this release. It has
been well produced and the characterization of
John Ayres by Jean Hersholt is beyond praise.
The story centres around the visualization of
Ayres’s early life. The old man is looking
through a box containing photographs, letters — -
all of which arouse distant memories. As a young
man we see him meet his sweetheart and later
the wedding ceremony where he receives the con-
gratulations of his many friends. Tom, his only
son, is born. A few years pass and we see Ayres
and his wife giving a children’s party for Tom.
The time arrives for Tom to go out into the
world, and it is not long before the old man’s
cup of bitterness is filled to overflowing; his son
has been arrested for embezzling funds of the
bank. The shock kills his mother. Ayres takes
all his life’s savings and makes good his son’s
deficits. Unable to support himself, the old father
lives in constant dread of the poorhouse, where
he fears he will be sent. Fate, however, has de-
creed otherwise. Later the officers have arrived
to take the old man away, only to find that his
spirit has gone to join its mate in heaven. The
cast includes Jean Hersholt, Irene Hunt and
Billy Mason.
^iiiiHiiiiii'ii'iiniiiiiiiMiiiiiiiiiiiHiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiimiiiiiiimiiiiimiiiiiiiiiiiimiiiii.
I “ NEWS ” IS BEST OF ITS KIND IN \
ITS FIELD
1 Motion Pictures News,
New York City.
Gentlemen. — The “ News ” is im- \
1 mense. It is without doubt the best 1
1 periodical of its kind in the field to- |
i day.
Very truly yours,
C. H. Tammany.
10 Pinehurst Avenue,
New York City.
iimminmimiiir
Universal Animated Weekly, No. 35. (Wed.,
Aug. 30.) — Hurricane sweeps Texas; auto race,
Chicago, 111. ; girl swims in dangerous waters,
San Francisco, Cal.; Hughes speaks at San Fran-
cisco ; attempting to cure infantile paralysis
after-effects, New York City; colored Elks par-
ade, Philadelphia, Pa. ; swimming marathon, Cin-
cinnati, O. ; 515 sea bass caught off Catalina Is-
land, California ; searchlight reaches thirty-five
miles, Brooklyn, N. Y. ; woman aviator qualifies
for U. S. A., Mineola, L. I.; Ohio building towed
down San Francisco Bay; supply ship for second
German merchant submarine docks at New Lon-
don, Conn. ; flat house in Bronx, N. Y. , collapses
and kills two; scenes from European war zone;
cartoons by Hy Mayer.
INTERNATIONAL
“Beatrice Fairfax.” (International Third and
Fourth Chapter.) — The third and fourth chapters
of this serial are maintaining their novelty of
theme and treatment. Suspense, sensation and
thrills are plentiful and this serial bids fair to
become one of the strongest now running.
The third chapter, entitled “ Billy’s Romance,”
is the story of a messenger boy who writes to
Beatrice Fairfax on a love problem. This in-
volves Beatrice and Jimmy Burton in a kidnap-
ping case. A man escapes from Sing Sing and is
secreted by his sister in her apartment. In send-
ing a message to her brother’s confederates she
employs the Morse telegraph code by tapping on
the window with a thimble. Billy recognizes the
code and takes a copy of the message which con-
tains a threat to kill his little sweetheart’s father.
He hastens to Beatrice and together with Jimmy
Burton, after various adventures, they rescue his
sweetheart, who had been kidnapped, and capture
the gang.
"The Stone God” (Chap. 4) hinges on a mur-
der mystery laid in India. An army officer steals
a statue of Buddha and brings it to America.
Some time later a priest follows him to secure the
idol and to revenge the sacrilege. McRay is
killed by the Indian who in turn is shot by a
mechanical device installed in front of the idol.
The unravelling of the mystery is undertaken
by Beatrice Fairfax and Jimmy Burton who suc-
ceed after demonstrating their remarkable sleuth-
like methods.
“ Hearst-International News Pictorial No. 63.”
(Tues., Aug. 8.) — Cleaning up in New York City
to prevent spread of infantile paralysis ; new
armored railroad car for transportation ot troops,
Hammond, Ind. ; bagpipe monkey is addition to
zoological collection, New York City; war scenes
from Salonika, Greece; latest styles in bathing
suits; whale caught off New York City; what
Chicago does to allay suffering from the heat;
statuary unveiled at Washington, D. C. by Champ
Clark; German fighting ships, Wilhelmshaven,
Germany.
Hearst-International News Pictorial, No. 67.
(Tues., Aug. 22.) — President Poincare reviews
allied troops, Paris, France; Ella Crist swims
around Seal Rock in heavy sea, San Francisco,
Cal. ; citizen sailors begin cruise on U. S. war-
ships, New York City; horse racing, Geneva,
Switzerland ; U. S. Ambassador Elkus and family
leave for Constantinople from Hoboken, N. J. ;
classic dances by New York girls; President Wil-
son confers with railroad men, Washington,
D. C. ; Brooklyn National League baseball team,
league leaders, Brooklyn, N. Y. ; President Wil-
son entertains former leaders ot Progressive
party, Washington, D. C. ; practice gun fire, Fort
Warren, Mass.; Dolly Sisters display fashions;
Catholic convention in New York City; photog-
rapher flies over Salonika harbor and city,
Greece.
Hearst-International News Pictorial, No. 68.
(Fri., Aug. 25.) — Auto race, Chicago, 111.; on
Austro-Italian front; monoplane and motorcycle
race, Readville, Mass. ; fashions worn by Dolly
sisters; Hughes at Tacoma, Wash.; mortar prac-
tise at Fort Totten, N. Y. ; military high mass
held at San Diego, Cal., by Catholics; poor Bos-
ton children given outing, South Boston, Mass. ;
woman qualifies as army aviator, Mineola, L. I. ;
children of New York City treated for defomii-
ties caused by paralysis; views near Salonika,
Greece.
V-L-S-E
Selig Athletic Feature Film Series, No. 10.
(Mon., Aug. 28. V-L-S-E. — Jiu Jitsu match be-
tween J. Otagawa and W. Berne; Miss Daly and
J. D. Baker among world champions at archery ;
winter sports, including skating, ski jumping, ice
boating, etc. ; pocket billiard match between J. M.
Layton and M. Petrie.
September 9, 1916
MOTION PICTURE NEWS
1581
Calendar of Coming and Current Releases
GENERAL FILM PROGRAM
RELEASES FOR CURRENT WEEK RELEASES FOR COMING WEEK
Monday, September 4, 1916.
BIOGRAPH — Iola’s Promise, D., 1000 (Re-Issue) 21118
SELIG — Selig-Tribune, No. 71, News, 1000 21117
SELIG — His Brother’s Keeper, D., 3000 21113
VITAGRAPH— It’s a Bear, C., 1000 21116
Tuesday, September 5, 1916.
ESSANAY— The Pacifist, C„ 2000 21119
KALEM — Ham the Fortune Teller, C., 1000 21121
Wednesday, September 6, 1916.
BIOGRAPH — Man’s Enemy, D., 3000 (Re-Issue) 21126
ESSANAY — Canimated Nooz Pictorial, No. 15, Cart.,
KALEM — The Ore Plunderers (Fifth of the “ Girl from
’Frisco” Series), D., 2000 21124
VIM — The Chalk Line, C., 1000 ’ 21123
Thursday, September 7, 1916.
SELIG— Selig-Tribune, No. 72, News, 1000 21129
VIM — Side Tracked, C., 1000 21130
Friday, September 8, 1916.
KALEM — Meter in the Kitchen (Ivy Close), C., 1000 21134
KNICKERBOCKER STAR FEATURE— A Deluded
Wife, D., 3000 21131
VIM — A Bag of Trouble, C., 1000 21136
VITAGRAPH — A Villainous Villain, C., 1000 21135
Saturday, September 9, 1916.
ESSANAY— A Million for a Baby, D., 3000 21137
KALEM — Ablaze on the Rail (Hazards of Helen
Series), D., 1000 21140
SELIG— Taming Grouchy Bill (Tom Mix), C., 1000.. 21141
VITAGRAPH — No Broadway Star Feature This Week
Monday, September 11, 1916.
BIOGRAPH — For the Son of the House, D., 1000
SELIG — Selig-Tribune, No. 72, News, 1000
SELIG — The Pony Express (Tom Mix), D., 3000
VITAGRAPH — Busting In and Out of Society, C., 1000
Tuesday, September 12, 1916.
BIOGRAPH — A Blot on the ’scutcheon, D., 2000
ESSANAY— The Greater Obligation, D., 2000
KALEM— Patented by Ham (Ham, Bud and Ethel
Teare), C., 1000
Wednesday, September 13, 1916.
ESSANAY — The Fable of “ The Slim Girl who tried to
keep a date that was never made, C., 1000
KALEM — The Treasure of Cibola (sixth of the “ Girl
from ’Frisco” Series), D., 2000
VIM — His Strenuous Visit (Meyers and Theby), C., 1000
Thursday, September 14, 1916.
SELIG— Selig-Tribune, No. 73, News, 1000
VIM— Stranded, C., 1000 -
Friday, September 15, 1916.
KALEM — The Mysterious Double (Ivy Close), C, 1000
KNICKERBOCKER STAR FEATURE— None This Week
VIM — Payment in Full, C., 1000
VITAGRAPH— Loot and Love, C., 1000
Saturday, September 16, 1916.
ESSANAY — The Woman Always Pays, D., 3000......
KALEM — The Hoodoo of Division “ B ” (Hazards of
Helen Series), D., 1000
SELIG— In Jungle Wilds, 1000
VITAGRAPH— The Thorn and the Rose, D., 3000....
MUTUAL FILM
Monday, September 4, 1916.
AMERICAN — Atonement, D., 2000 05020
Tuesday, September 5, 1916.
FALSTAFF — Musickers, C., 1000 05022
Wednesday, September 6, 1916.
MUTUAL — Mutual Weekly, No. 88, Topical, 1000.... 05023
BEAUTY — The Boomerang Goldbrick, C 05024
GAUMONT — See America First, Sc., and Kartoon
Komics, Cart., Split reel 05025
Thursday, September 7, 1916.
GAUMONT — The Phantom Crook (First of Fantomas
Series), D., 3000 05026
Friday, September 8, 1916.
MUSTANG— Matchin’ Him, D., 2000 05029
CUB — Making Things Hum, C., 1000 05031
Saturday, September 9, 1916.
CENTAUR— The Jungle Flash Light, D„ 2000 05032
Sunday, September 10, 1916.
VOGUE— Rolling to Ruin, C., 2000 05034
GAUMONT — “Reel Life,” Magazine reel, 1000 05036
Monday, September 11, 1916.
No release this day. (See Feature Releases, Page 1585)
Tuesday, September 12, 1916.
CUB — Harmony and Discord, C., 1000 05037
Wednesday September 13, 1916.
MUTUAL — Mutual Weekly No. 89, Topical 05038
GAUMONT— S ee America First Sc., and Kartoon
Komics, Cart., Split reel 05039
Thursday, September 14, 1916.
GAUMONT— The Man in Black (No. 2 of Fantomas
Series), D„ 3000 05040
Friday, September 15, 1916.
THANHOUSER— The Heart of a Doll, D., 2000 05043
CUB — Jerry and the Blackhanders, C., 1000 05045
Saturday, September 16, 1916.
CENTAUR— Tangled Hearts, D„ 2000 05046
Sunday, September 17, 1916.
VOGUE — Doctoring a Leak, C., 2000 05048
GAUMONT— “ Reel Life,” Magazine reel, 1000 05050
1582
MOTION PICTURE NEWS
Vol. 14. No. 10
Calendar of Current and Coming Releases
=
m
. ■ ■ ■■■
IlillllllllllllilllllllilllillllilllllllllllllllllllllllllllfflllllllllllllllllM
liiiiiliiliiiiiiiiiiiiiiiiiiliililiiiiliiii
UNIVERSAL PROGRAM
RELEASES FOR CURRENT WEEK
RELEASES FOR COMING WEEK
Week of September 4, 1916.
RED FEATHER — (See Feature Releases, Page 1585) 01743
UNIVERSAL SPECIAL FEATURE—1 From the
Rogue’s Gallery ” (No. 4 of Timothy Dobbs),
C„ 2000 01744
UNIVERSAL SPECIAL FEATURE— No. 3, of “ Lib-
erty,” D., 2000 01745
Monday, September 4, 1916.
NESTOR— The Boy from the Gilded East, C., 1000.. 01727
Tuesday, September 5, 1916.
GOLD SEAL— The Code of the Mounted, D„ 3000.... 01728
VICTOR — Love’s Boomerang, C., 1000.. 01729
Wednesday, September 6, 1916.
LAEMMLE — Circumstantial Justice, D., 1000 01730
L-KO — Crooked from the Start, C., 2000 01731
ANIMATED WEEKLY— Weekly No. 36, News, 1000 01732
Thursday, September 7, 1916.
VICTOR — He Became a Regular Fellow, C., 1000.... 01733
BIG U— The Triumph of Truth, D„ 2000 01734
POWERS— Making a U. S. Soldier, Ed., 1000 01735
Friday, September 8, 1916.
IMP— The Pinnacle, D„ 2000.. 01736
REX— His Country’s Call 01737
Saturday, September 9, 1916.
BISON— The Princely Bandit, D., 2000 01738
BIG U— The Laugh of Scorn, D„ 1000 01739
JOKER — The Deacon Stops the Show, C., 1000 01740
Sunday, September 10, 1916.
BIG U— Mountain Blood, D., 1000 01741
IMP— As the Candle Burned, D., 1000 01742
Week of September 11, 1916.
RED FEATHER— (See Feature Releases, Page 1585) 01761
UNIVERSAL SPECIAL FEATURE— 11 Hired and
Fired” (No. 5 of “Timothy Dobbs”), C., 2000.. 01762
UNIVERSAL SPECIAL FEATURE— The Caravan
(Claire MacDowell and Lena Baskette), D., 2000. 01763
UNIVERSAL SPECIAL FEATURE—'1 Love and
War” (No. 3 of “Liberty”), D„ 2000 01764
Monday, September 11, 1916.
NESTOR— Nobody Guilty C„ 1000 01746
Tuesday, September 12, 1916.
L-KO— Tillie’s Terrible Tumbles, C., 3000 01747
VICTOR— Jane’s Choice, C., 1000 01748
Wednesday, September 13, 1916.
LAEMMLE— The Price of Victory, D„ 1000 01749
GOLD SEAL — Love’s Masquerade, D., 2000 01750
ANIMATED WEEKLY— Weekly No. 37, News, 1000 01751
Thursday, September 14, 1916.
VICTOR— Baby’s Toofs, C., 2000 01752
BIG U— For Her Mother’s Sake, D., 1000 01753
POWERS — Hunting Whales in Japan (Dr. Dorsey),
Ed., 1000 01754
Friday, September 15, 1916.
IMP— The Angel of the Attic, D., 2000.... 01755
NESTOR— Speeding, C., 1000 01757
BIG U— The Timber Wolf, D„ 1000 01756
Saturday, September 16, 1916.
JOKER — In Onion there is Strength, C 01758
Sunday, September 17, 1916.
REX — The Small Magnetic Hand, D., 1000 01759
BIG U— Brick Top, Com. D„ 1000 01760
UNICORN
Monday, August 14, 1916.
BUFFALO— The Fall of the Cherokee, W. D„ 1000.... 875A
JUDY — Simple but Sweet, C., 1000 876B
PURITAN— The Secret of the Glen, D, 1000 877C
Tuesday, August 15, 1916.
LILY— The Open Safe, D„ 2000 878A
HIPPO— A Fly Time., C., 1000 879B
Wednesday, August 16, 1916.
RANCHO— The Cowpuncher’s Trust, W. D„ 1000.. 880A
JOCKEY — Censored by Sweeney, C., 1000 881B
SUPREME— An Idyl of the Snows, D., 1000 882C
Thursday, August 17, 1916.
RANCHO — The Message from the Prairie, W. D., 2000 883A
GAYETY — The Sandpaper King, C., 1000 884B
Friday, August 18, 1916.
RANCHO— The Winning Punch, W. D., 1000 885A
GAYETY— He Couldn’t Afford It, C., 1000 886B
LILY— The Younger Brother, D., 1000 887C
Saturday, August 19, 1916.
UTAH — The Half Breed Parson, D., 2000 888A
SUNSET— Truth’s Toll, D., 1000 889B
Sunday, August 20, 1916.
BUFFALO — Her Mountain Home, W. D., 1000 890A
HIPPO — A Spanish Onion, C., 1000 891B
SUPREME— Via Telephone, D„ 1000 892C
PROGRAM *
Monday, August 28, 1916.
RANCHO— The Struggle, W. D„ 1000 875
GAYETY — Caretakers, C., and the Living Dead, Split
reel 876
PURITAN— The Ace of Spades, D., 1000 877
Tuesday, August 29, 1916.
SUNSET— The Open Secret, D., 2000 877 A
JUDY— Whistling Jim, C., 1000 877B
Wednesday, August 30, 1916.
RANCHO— The Other Woman, W. D., 1000 878
JOCKEY — Disposing of a Lover, C., 1000 879
PURITAN— The Lure of the Yukon, D„ 1000 880
Thursday, August 31, 1916.
UTAH — The Poisonous Brand, W. D., 2000 880B
JOCKEY— A Mediocre Medium, C., 1000 880C
Friday, September 1, 1916.
RANCHO— The Scar, W. D., 1000 881
JOCKEY — A Question of Bossing, C., 1000 882
SUNSET— His Mother’s Prayer, D., 1000 883
Saturday, September 2, 1916.
BUFFALO— A Westerner’s Daughter, W. D., 2000.... 884
SUPREME— His Son’s Sweetheart, D., 1000 885
Sunday, September 3, 1916.
RANCHO— The Gold Seekers,, W. D, 1000 886
HIPPO — The Sea of Matrimony, C., 1000 887
SUPREME— Into the Depths, D., 1000 888
'(
*Releases every Two weeks during August.
September 9, 1916
MOTION PICTURE NEWS
1583
GENERAL FILM PROGRAM
BIOGRAPH
7 — 31. Gold and Glitter, D., (Re-Issue) .... 1000
8 — 1. The House of Discord. D., (Re-Issue) 2000
8 — 1. The Telephone Girl and the Lady, D.,
8 — 9. The Fatal Wedding, D. (Re-Issue) .. .3000
8 — 14. Saved from Himself, D. (Re-IssUe) . . 1000
8 — 15. A Temporary Truce (Re-Issue) 2000
8 — 21. The Adopted Brother, D. (Re-Issue) . 1000
8 — 23. Seven Days, C 3000
8 — 28. A Change of Spirit, D 1000
8 — 29. Enoch Arden. D 2000
9 — 4. Ida’s Promise, D (Re-issue) 1000
9 — 6. Man’s Enemy, D (Re-issue) 3000
ESSANAY
8—12. Worth While, D 3000
8 — 15. My Country ’Tis of Thee, D 2000
8 — 16. Canimated Nooz Pictorial, No. 14 and
500 ft. Sc Split Reel
8 — 19. A Little Volunteer, Com. D 3000
8 — 22. A Man for a’ That, D (Re-Issue)
8 — 23. The Fable of How Weisenstein Did
Not Lose Out to Buttinsky, C....1000
8 — 26. The Face in the Mirror, D 3000
8 — 29. His Stolen Fortune, D 2000
8 — 30. Vernon Howe Bailey’s Sketch Book
of Washington, Cart., and 500 ft.
Scenic Split Reel
9 — 2. The Higher Destiny, D 3000
8 — 29. His Stolen Fortune, D 2000
8 — 30. Vernon Howe Bailey’s Sketch Book
of Washington, Cart., and 500 ft.. Sc.
Split reel
9 — 2. The Higher Destiny, D 3000
9— 5. The Pacifist, C 2000
9 — 6. Canimated Nooz Pictorial, No. 15
Cart., and 500 ft.. Sc Split Reel
9 — 9. A Million for a Baby, D 3000
KALEM
8 — 5. A Mystery of the Rails, D 1000
8 — 8. Good Evening Judge, C 1000
8 — 9. The Fighting Heiress (First Episode
of “The Girl from ’Frisco”), D... 200
8 — 11. Daisy the Demonstrator (Ivy Close). 1000
8 — 12. Hurled Through the Drawbridge, D. .1000
8 — 15. Ham Comedy (Title not decided) ... .
8 — 16. The Turquoise Mine Conspiracy (Sec-
ond of “ The Girl From ’Frisco
Series), D 2000
8 — 18. He Wrote Poetry (Ivy Close), C. ...1000
8 — 19. With the Aid of the Wrecker (H. of
Series), D 1000
8 — 22. The Star Boarder (Ham Comedy) .... 1000
8 — 23. The Oil Field Plot (Third of the Girl
from 'Frisco Series), D 2000
8—25. The Stolen Jail (Ivy Close), C 1000
8—26. At Danger’s Call (H. of H. Series), D3000
8—29. Ham in the Drug Store, C 1000
8 — 30. Tigers Unchained (Fourth of the Girl
from ’Frisco Series), D 2000
9 — 1. Tangled by Telephone (Ivy Close), C.1000
9— 2. The Secret of the Box Car, (H. of H.
Series), D 1000
9 — 5. Ham the Fortune Teller, C 1000
9 — 6. The Ore Plunderers (Fifth of the Girl
from ’Frisco Series), D 2000
9 — 8. Meter in the Kitchen (Ivy Close), C.1000
9 — 9. Ablaze on the Rail (H. of H. Series),
D 1000
KNICKERBOCKER
7 — 21. Sybil’s Scenario, D 3000
7 — 28. The Sand Lark, D 3000
8 — 11. The Better Woman (Reaves Eason).. 3000
8 — 18. No release this week.
8 — 25. Faith’s Reward (Henry King), D. 3000
9 — 8. A Deluded Wife, D 3000
LUBIN
7—11. The Half Wit, D 2000
7 — 13. Expiation, D 3000
7 — 15. Hang On Cowboy, C 1000
7 — 17. Otto’s Vacation, C 1000
7 — 20. The Rough Neck, D 3000
7 — 22. Americans After All, C 1000
7 — 24. Otto the Salesman, C 1000
7 — 25. By Right of Love, D 2000
7 — 27. In the Hour of Disaster, D 3000
7 — 29. It Happened in Pikersville, C 1000
8 — 8. Their Mother, D 2000
8 — 15. A Lesson in Labor, D 2000
8 — 22. The Usurer’s Due, D 2000
8 — 29. For His Family’s Honor, D 2000
SELIG-TRIBUNE NEWS PICTORIAL
Issued every Monday and Thursday.
SELIG
7 — 29. Local Color, C 1000
7 — 31. The Old Man Who Tried to Grow
Young, Com-D 3000
8 — 5. An Angelic Attitude, C 1000
8 — 7. The Gold Ship, D 3000
8 — 10. Selig Tribune, No. 64, News 1000
8 — 12. A Western Masquerade (Tom Mix),
8 — 14. The Germ of Mystery, D 3000
8 — 19. A Bear of a Story (Tom Mix), C. ...1000
8 — 21. The Far Journey, D 3000
8 — 21. Selig Tribune, No. 67, News 1000
8 — 24. Selig Tribune, No. 68, News 1000
8 — 26. Roping a Sweetheart (Tom Mix), C..1000
8 — 28. Out of the Mist, D 3000
9— 2. Tom’s Strategy (Tom Mix), C 1000
9 — 4. His Brother’s Keeper, D 3000
9 — 9. Taming Grouchy Bill (Tom Mix), C.1000
RELEASE DAYS
GENERAL FILM
Monday — Biograph, Lubin, Selig, Selig-Trib-
une, Vitagraph.
Tuesday — Biograph, Essanay, Kalem, Lubin.
Wednesday — Biograph, Essanay, Kalem.
Thursday — Essanay, Lubin, Selig-Tribune,
Vim.
Friday — Knickerbocker Star Feature, Kalem,
Vim, Vitagraph.
Saturday — Essanay, Kalem, Lubin, Selig,
Vitagraph.
MUTUAL FILM
Monday — American, Vogue.
T uesday — V ogue.
Wednesday — Beauty, Mutual Weekly, Gau-
mont.
Thursday — Gaumont, American.
Friday— Mustang, Cub.
Saturday — Centaur.
Sunday — Beauty, Vogue, Gaumont.
UNIVERSAL FILM
Monday— Red Feather, Nestor.
Tuesday — Gold Seal, Victor.
Wednesday — L-Ko, Animated Weekly,
Laemmle.
Thursday — Victor, Big U, Powers.
Friday — Imp, Rex, Nestor.
Saturday — Bison, Laemmle, Joker.
Sunday— Rex, L-Ko, Imp.
VIM
7 — 27. The Heroes, C 1000
7 — 28. What Will You Have? C 1000
8 — 2. Hubby’s Relations, C.- 1000
8 — 3. Human Hounds, C 1000
8 — 4. Wait a Minute, C 1000
8 — 9. That Tired Business Man, C 1000
8 — 10. Dreamy Knights, C 1000
8 — 11. Rushing Business, C 1000
8 — -16. Their Dream House (Myers and
Theby), C 1000
8 — 17. Life Savers (Plumb and Runt), C. ..1000
8 — -18. Comrades (Pokes and Jabs), C 1000
8 — 23. The Lemon in Their Garden of Love
(Myers and Theby Comedy) 1000
8 — 24. Their Honeymoon (Plump and Runt),
8 — 25. The Try-Out (Pokes and Jabs), C....1000
8 — 30. The Tormented Husband, C., 1000
8 — 31. An Aerial Joy Ride, C 1000
9 — 1. The Reward, C 1000
9— 6. The Chalk Line, C 1000
9 — 7. Side Tracked, C 1000
9 — 8. A Bag of Trouble, C 1000
VITAGRAPH
7 — 28. A Jealous Guy, C 1000
7— 31. A Hard Job, C 1000
8 — 4. A Race for Life, C 1000
8— 5. The Bond of Blood, D 3000
8 — - 7. Pa’s Overalls, C 1000
8 — 11. Romance and Rough House, C 1000
8 — 14. Conductor Kate, C. 1000
8 — 18. There and Back, C 1000
8 — 19. The Wandering Horde, D 3000
8 — 21. Did He or Did He Not, C 1000
8 — 25. The Yellow Girl (Decorative Playlet) .1000
8 — 26. No Broadway Star Feature This Week.
8 — 28. The Fair Fare, C 1000
9 — 1. Love and Trout, C 1000
9 — 2. A Fool and His Friend, D 3000
9 — 4. It’s a Bear, C 1000
9 — 8. A Villainous Villain, C ....1000
MUTUAL PICTURES
AMERICAN
7—17. The Dancer, D 2000
7 — 24. Pastures Green, D 2000
7 — 27. Out of the Rainbow, D 3000
7 — 31. The Dreamer, D 2000
8 — 3. The Madonna of the Night, D 3000
8 — 7. The Little Troubadour, D 2000
8 — 10. The Power of Mind, D 3000
8 — 14. Ruth Ridley Returns, D 2000
8—17. The Holly House, D 3000
8—21. Enchantment, D 2000
8— 28. The Key, D 2000
9 — 4. A’tonement, D 2000
7—23.
7—26.
7— 29.
8— 2.
8— 6.
8— 9.
8—13.
8—16.
8—23.
8— 30.
9— 6.
BEAUTY
A Studio Satire, C 1000
Gamblers in Greenbacks, C 1000
A Germ Gem, C 1000
Daredevils and Danger, C 1000
Just as He Thought, C 1000
Billy Van Deusen, the Cave Man, C. .1000
Too Bad Eddie, C 1000
Perkins Mystic Manor, C .1000
In a Prohibition Town, C 1000
Two of a Kind, C 1000
The Boomerang Goldbrick, C 1000
CENTAUR
7 — 29. The Haunted Sympony, D
8 — 5. Fate’s Decision, D
8 — 12. For Her Good Name, D
8 — 19. Destiny’s Boomerang, C
8 — 26. The Spite Husband, D
9 — 2. The Trap, D
9 — 9. The Jungle Flash Light, D
CUB
7 — 28. The Masque Ball, C
8 — 4. When Jerry Comes to Town, C
8 — 10. Jerry’s Celebration, C
8 — 18. Jerry and the Counterfeiters, C..
8 — 25. The Rookie, C. . .
9 — 1. Jerry and the Bandits, C
9 — 8. Making Things Hum, C
2000
, 2000
.2000
.1000
.2000
.2000
.2000
1000
1000
1000
1000
1000
1000
1000
GAUMONT
7 — 26. See America First (Crater Lake,
Ore.), and Kartoon Komics .. Split Reel
7 — 29. “Reel Life,” Magazine Reel 1000
8 — 2. See America First (Philadelphia), and
Kartoon Komics Split Reel
8 — 6. “Reel Life,” Magazine Reel 1000
8 — 9. See America First (Delaware Water
Gap), and Kartoon Komics, Cart.
Split Reel
8 — 13. “Reel Life,” Magazine reel 1000
8 — 16. See America First (Watkins Glen and
Thousand Islands), Kartoon Komics,
Cart Split Reel
8 — 20. Reel Life, Magazine 1000
8 — 23. See America First (Quaint Cape Cod),
and Kartoon Komics, Cart. -C .. Split Reel
8 — 24. The Mystery of The Riviera, D 5000
8 — 27. “ Reel Life,” Magazine reel.
8 — 30. See America First (Mauch Chunk, Pa.,
and the Wyoming Valley), and Kar-
toon Komics, Cart Split Reel
9 3. “Reel Life,” Magazine Reel 1000
9 — 6. See America First (Along the Colum-
bia River), and Kartoon Komics,
Cart Split Reel
9 — 7. Fantomas (Episode I, “ The Phan-
tom Crook”), D 3000
g io. “ Reel Life,” Magazine reel 1000
MUSTANG
7 — 28. That Girl of Burke’s, D
8 — 4. Sandv Reformer, D
8 ll. The Courtin’ of Calliope Clew, D.
8 — 18. El Diablo, D
8 — 25. Nell Dale’s Men Folks, D
8 — 31. The Forgotten Prayer, D
9 — l. The Gambler’s Lost Love, D....
9 — 8. Matchin’ Him, D
MUTUAL WEEKLY
Issued every Thursday.
VOGUE
7 — 17. A Deep Sea Liar, C
7 — 23. For Ten Thousand Bucks. C. . . .
7 — 25. Jealousy a la Carte, C
7 — 29. Bungling Bill’s Dress Suit, C
8 — 1. Painless Extracting^ C
8 — 6. Lost and Found, C
8 — 13. Some Liars, C
8 — 20. Her Luckless Scheme, C
8 — 22. Going to the Dogs, C
9 — 3. The Stolen Booking, C
9 — 10. Rolling to Ruin, C
. 2000
.2000
.2000
.2000
.2000
.3000
.2000
.2000
.1000
.2000
.1000
. 1000
.1000
.1000
.1000
.2000
. 1000
.2000
.2000
1584
MOTION PICTURE NEWS
Vol. 14. No. 10
PATHE EXCHANGE, INC.
PATHE NEWS
Issued twice every week.
Week of August 21, 1916
The Grip of Evil No. 6, “ The Hypocrites,”
D 2000
Luke Does the Midway, C 1000
Florence Rose Fashions (Cool Weather) .1000
A Woman’s Fight, D 5000
Week of August 28, 1916
The Grip of Evil No. 7, “ The Butterflies,”
D 2000
Caught in a Jam, C 1000
Weapons of War, Topical and History of St
Augustine (Picturesque America), Sc.
Week of September 4, 1916
The Grip of Evil No. 8, “In Bohemia ”... .2000
Luke Joins the Navy, C 1000
Good Pals, D 2000
Picturesque Havana, Cuba, Sc., and Ghent,
Florence Rose Fashions (Betty Young’s
House Party) 1000
Week of September 11
The Grip of Evil, No. 9, “ The Dollar
Kings ” 2000
Busting the Beanery, C 1000
A Change of Heart, D 2000
Pear Growing (Oregon), Ed. and Historic
Mobile (Ala.) Sc Split Reel
The Fear of Poverty, D 5000
Week of September 18
The Grip of Evil No. 11, “Down to the Sea”. 2000
Luke and the Mermaids, C 1000
Victims of Vanity, D 2000
Florence Rose Fashions, No. 4 (Betty’s Sis-
ter Goes to School 1000
The Test, D 5000
UNICORN FILM PROGRAM
7—19.
7—22.
7—26.
7—28.
7— 30.
8— 14.
8—20.
9— 2.
7—17.
7—23.
7— 20.
8— 17.
8—18.
8—28.
7—10.
7— 27.
8— 4.
7—13.
7—18.
7—27.
7— 31.
8— 14.
8—29.
7—16.
7—20.
7— 24.
8— 2.
8— 15.
8—20.
9— 3.
7—14.
7—15.
7—16.
7—21.
7— 23.
8— 1.
8—14.
8—28.
8—30.
BUFFALO
The Redemption, W. D 2000
The Slumbering Memory, W. D 2000
The Honor of the Tribe, W. D 2000
An Indian Maid's Vengeance, D., 8.. 2000
Treachery of the Red Men, W. D 2000
The Fall of Cherokee, W. D 1000
Her Mountain Home, W. D 1000
A Westerner’s Daughter. W. D 2000
GAYETY
The Love Doctor, C 1000
Love and Overalls and Borrowed
Finery, Com. Split 1000
Wifie’s Frame-Up, C 1000
The Sandpaper King, C 1000
He Couldn’t Afford it, C 1000
Caretakers, C., and the Living Dead
Split reel
HIAWATHA
The Mohawk's Treasure, W. D 1000
The Call of the Desert, W. D 1000
An Indian Maid’s Vengeance, W. D..1000
JUDY
A Telephone Entaglement, C 1000
Half a Chance, C 1000
Fifty-Fifty, C 1000
The Lost Ring, C., and U. S. Fighting
Simple but Sweet, C ’. 1000
Whistling Jim, C 1000
HIPPO
Romantic Miss Fortuce. C 1000
Galloping Romeo, C 1000
Guilty Neighbors, C 1000
Love Sick Larry, C 1000
The Missing Link, C.... 1000
A Fly Time, C 1000
A Spanish Onion, C 1000
The Sea of Matrimony, C 1000
PURITAN
The Temple of Mammon, D 2000
Loved and Lost, D 1000
When Love is Law, D 2000
Whom God Hath Joined, D 2000
The Accusing Conscience, D 2000
The Silent Battle, D 1000
The Secret of Glen, D 1000
The Ace of Spades, D 1000
The Lure of the Yukon, D 1000
LILY
IMP
7 — 13. The Torn Note, D 1000
7 — 17. The Springtime of Love, D 1000
7 — 20. Diverging Paths, D 1000
8 — 5. The Vicar’s Trust, D 1000
8 — 6. Shadows of the Past, D 1000
8 — 15. The Open Safe, D 2000
8 — 18. The Younger Brother, D 1000
JOCKEY
7 — 21. Make-up and Marriage, C 1000
7— 25. The Terrible Turk, C 1000
8 — 4. A Foolish Romance, W. D 2000
8 — 16. Censored by Sweeney, C 1000
8 — 30. Disposing of a Lover, C 1000
8 — 31. A Mediocre Medium, C 1000
9 — 1. A Question of Bossing, C 1000
RANCHO
7 — 17. His Leading Lady, W. D 1000
7—24. The Black Mask, W. D 1000
7 — 29. The Man Who Came Back. W. D...1000
7 — 31. The Dare Devil Ranch Girl, W. D...1000
8 — 1. The Sentinel on the Mountain, W. D.1000
8— 2. Bad Man of Angel Trail, W. D 1000
8 — 5. Soldier’s Squaw, W. D 2000
8 — 16. The Cowpuncher’s Trust, W. D 1000
8 — 17. The Message from the Prairie, W. D.2000
8 — 18. The Winning Punch, W. D 1000
8 — 28. The Struggle, W. D 1000
8 — 30. The Other Woman, W. D 1000
SUNSET
7 — 28. The Circular Room, D 2000
7 — 20. Mutiny, D 1000
8 — 2. The Lucky Gold Piece, D 1000
8 — 4. A Daughter of the Night, D 1000
8 — 5. The Finishing Touch, D 1000
8 — 13. The Speed King, D 2000
8 — 16. The Toll of the Law, D 1000
8 — 18. Good and Evil, D 1000
8— 25. The Panel Game, D 2000
9 — 1. The Call of the Past, D 2000
9 — 8. The Pinnacle, D 2000
9 — 10. As the Candle Burned, D 1000
JOKER
7 — 29. I've Got Yer Number, C 1000
8 — 5. Kate’s Lover’s Knot, C 1000
8 — 12. She Wrote a Play and Played It, C..1000
8 — 19. Soup and Nuts, C 1000
8 — 26. A Marriage for Revenge, C 1000
9 — 2. The Elixir of Life, C 1000
9 — 9. The Deacon Stops the Show, C 1000
LAEMMLE
7 — 22. A Social Slave, D 1000
7— 29. The Mask of a Fortune, D 1000
8 — 3. My Lady Millions. D 2000
8 — 9. A Knight of the Night, D 1000
8 — 11. The Highway of Fate, D 2000
8 — 12. Her Mother’s Sweetheart, D 1000
9 — 6. Circumstantial Justice, D 1000
7—18. As of Old, D 1000
7 — 22. Love’s Awakening, D 1000
7 — 27. The Brand of Shame, D 1000
7 — 29. The Stolen Jewels, D 1000
7— 30. Life’s Lottery. D 1000
8_19. Truth’s Toll. D 1000
8 — 29. The Open Secret, D 2000
9 — 1. His Mother’s Prayer, D 1000
SUPREME
7 — 19. The Noble Sacrifice, D 1090
7 — 24. Shadows of Doubt, D 1000
7 — 25. The Greenville Code 1000
7 — 28. The House on the Hill, D 1000
7 — 31. In the Governor’s Keeping, D
8 — 1. Panhandle Pete, C 1000
8 — 2. The Little Sister, D 1000
8 — 3. Nostrand’s Discovery, D 1000
8 — 16. An Idyl of the Snows, D 1000
8— 20. Via Telephone, D 1000
9 — 2. His Son’s Sweetheart, D 1000
9 — 3. Into the Depths, D 1000
UTAH
7 — 15. His Promise, W. D 2000
7 — 18. Fortune’s Turn, W. D 1000
7 — 20. Lone Star’s Mission, W. D 1000
7 — 25. Their Frontier Wives, W. D 1000
8 — 3. The Nevada Rangers, W. D 1000
8 — 19. The Half-Breed Parson, D 2000
8 — 31. The Poisonous Brand, W. D 2000
UNIVERSAL PROGRAM
ANIMATED WEEKLY
Issued every Wednesday.
BIG U
8 — 3. A Man’s Hardest Fight, D 1000
8 — 5. The Captain of the Typhoon, D 2000
8 — 10. The Silent Stranger, D 1000
8 — 17. A Woman’s Eyes, W. D 1000
8 — 18. Weapons ot Love, D 1000
8 — 24. The Devil’s Own, D 1000
8 — 27. The Lady from the Sea, D 2000
9 — 3. The Song of the Woods, D ,...1000
9 — 7. The Triumph of Truth, D 2000
9 — 9. The Laugh of Scorn, D 1000
9 — 10. Mountain Blood, D 1000
BISON
7 — 29. For the Love of a Girl, D 2000
8 — 5. Under the Lion’s Paw, D 2000
8 — 12. The Guilty One, W. D 2000
8 — 19. Beyond the Trail, W. D 2000
8 — 26. The Trail of Chance, D 2000
9 — 2. The Desert Rat, W. D 2000
9 — 9. The Princely Bandit, D 2000
GOLD SEAL
7 — 26. A Splash of Local Color, D 2000
8 — 1. Who Pulled the Trigger? D 3000
8 — 8. Onda of the Orient, D 3000
8 — 15. A Son of Neptune, D 3000
8 — 22. The Castle of Despair, D 3000
8 — 29. The Chance Market, D 3000
9 — 5. The Code of the Mounted, D 3000
L-KO
7 — 25. Lizzie’s Lingering Love, C 3000
8 — 2. Where is My Husband? C 2000
8 — 5. The Youngest in the Family, C 1000
R — 9. Crooked from the Start, C 2000
8 — 16. His Temper-Mental Mother-in-Law, C.2000
8 — 23. A Double Double Cross, C 1000
8 — 27. Snoring in the High C, C 1000
8 — 30. The Right Car, but the Wrong Berth,
C 2000
9 — 6. Crooked from the Start, C 2000
NESTOR
7 — 24. Art for Art’s Sake, C 1000
7 — 28. The Unexpected Scoop, C 1000
7 — 31, Beer Must Go Down, C 1000
8— 7. All Bets Off, C 1000
8 — 11. Some Medicine Man, C 1000
8 — 14. The Battle of Chile Con Carne, C....1000
8 — 21. Broke but Ambitious, C Split Reel
8— 28. The Terrible Turk, C 1000
9 — 4. The Boy from the Gilded East, C 1000
POWERS
7 — 27. Jitney Jack and Gasolena, Cart. C.,
and Creating Life from a Dead Leaf,
Ed Split ree?
8 — 3. Rough Riders of India, Ed 1000
8 — 8. The Henanpup, Juv.-Com 1000
8 — 10. Ben the Sailor, C., and Salmon, from
the Egg to the Table, Ed. .. .Split Reel
8 — 17. The Riddle of the World, Japan as
seen by Dr. Dorsey, Ed 1000
8—20. Pie, Juv. C 1000
8 — 25. Sammy Johnsin in Mexico, Cart.-C.,
and creating life from a dead leaf,
Ed Split Reel
8 — 31. Japan’s Gateway to the Temple of the
Gods, as seen by Dr. Dorsey, Ed. ..1000
9 — 1. Little Brownie’s Bravery, D 1000
9 — 7. Making a U. S. Soldier, Ed 1000
REX
7—16. The Crimson Yoke, D 2000
7 — 21. The Phone Message, D 1000
7 — 23. Branscombe’s Pal, D 2000
7 — 25. Cross Purposes, D 1000
8 — 11. By Conscience’s Eye, D 1000
9 — 8. His Country’s Call, D 2000
VICTOR
7 — 26. Just a Few Little Things, C 1000
7 — 30. The Latest in Vampires, C 2000
8 — 1. A Society Sherlock, C 1000
8 — 4. When the Minstrels Came to Town,
, . . zuuu
8 — 10. The Marriage Broker, Com., D 2000
S — 13. What Darwin Missed, C 1000
8 — 15. He Wrote a Book, C 1000
8 — 17. Ashamed of the Old Folks, C. D 2000
8 — 24. You Want Something, C 2000
8 — 29. A Lucky Leap, C 1000
9 — 3. Arthur’s Desperate Resolve, C 1000
9 — 5. Love’s Boomerang, C 1000
9 — 7. He Became a Regular Fellow, C 1000
September 9, 1916
MOTION PICTURE N E~W S
1585
Wl— 1
FEATURE RELEASES — CURRENT AND COMING
BllllilM
iiiiniiiiiiniiiii
iiiiiiiiiiiiiiiiiiiiiiiii
Bluebird Photoplays
7 — 3. Broken Fetters (Violet Mersereau).S reels
7 — 10. The Love Girl (Ella Hall) S reels
7 — 17. The Grasp of Greed (Louise Lovely). 5 reels
7 — 24. The Silent Battle (J. Warren Ker-
rigan) S reels
7 — 31. The Secret of the Swamp (Myrtle
Gonzales) 5 reels
8 — 7. Love’s Lariat (Harry Carey) 5 reels
8 — 14. Bettina Loved a Soldier (Louise
Lovely, Francelia Billington, and
Rupert Julian) S reels
8 — 21. Little Eve Edgarton (Ella Hall and
Herbert Rawlinson) S reels
8 — 28. The Girl of Lost Lake (Myrtle Gon-
zalez, Val Paul and Fred Church. .5 reels
Fox Film Corporation
7 — 17. A Tortured Heart (Virginia Pear-
son) 5 reels
7 — 24. The Beast (George Walsh and Anna
Luther) S reels
7 — 31. Under Two Flags (Theda Bara)... 5 reels
8 — 7. The End of the Trail (Wm. Far-
num and Dorothy Bernard) 5 reels
8 — 14. Sporting Blood (Glen White and
Dorothy Bernard) S reels
8 — 21. Daredevil Kate (Virginia Pearson). 5 reels
8 — 28. Little Miss Happiness (June
Caprice and Harry Hilliard) 5 reels
9 — 4. The Straight Way (Valeska Suratt..5 reels
9 — 11. Her Double Life (Theda Bara).... 5 reels
9 — 18. The Unwelcome Mother (Walter
Law) S reels
Ivan Feature Productions
2 — A Foal’s Paradise (Chrystine Mayo,
Paula Shay, and Joseph Burke).... 6 reels
3 — The Immortal Flame (Maude Feal-y)..S reels
4 — The City of Illusion (Paula Shay and
Mignon Anderson) 6 reels
5. — Her Husband’s Wife (Sally Crute,
Mignon Anderson and Augustus Phil-
lips) S reels
6. — The Faded Flower (Ivan All-Star
Cast) 5 reels
Metro Pictures Corporation
F. A. BALSHOFER
6 — 12. The Masked Rider (Harold Lock-
wood and May Allison) 5 reels
COLUMBIA PICTURES CORPORATION
6 — 26. The Flower of No Man’s Land
(Viola Dana) S reels
7 — 24. The Child of Destiny (Irene Fen-
wick) S reels
POPULAR PLAYS AND PLAYERS
7 — 3. The Eternal Question (Mme. Pe-
trova) S reels
7 — 31. The Devil at His Elbow (Dorothy
Green and Clifford Bruce) 5 reels
8 — 14. The Weakness of Strength (Edmund
Breese) 5 reels
B. A. ROLFE PHOTOPLAYS, INC.
7 — 10. The Quitter (Lionel Barrymore and
Marguerite Skirwin) 5 reels
8 — 7. God’s Half Acre (Mabel Taliaferro)5 reels
8 — 21. The Pretenders (Emmy Wehlen)...5 reels
8 — 28. The Upheaval (Lionel Barrymore). 5 reels
ROLMA FILM CORPORATION
7 — 3. Love Me, Love My Dog (Max Fig-
man and Lolita Robertson) S reels
QUALITY PICTURES
5 — 8. A Million a Minute (Francis X.
Bushman and Beverly Bayne).... 5 reels
7 — 3. A Virginia Romance (Francis X.
Bushman and Beverly Bayne)... S reels
YORKE FILM CORPORATION
7 — 17. The River of Romance (Harold
Lockwood and May Allison) 5 reels
Mutual
MUTUAL STAR PRODUCTIONS
No. 123. The Strength of Donald McKen-
zie CWilliam Russell) American5 reels
No. 127. A Welsh Singer (Florence Tur-
ner 5 reels
No. 128. A Million for Mary (C. William
Kolb and Max Dill) 5 reels
No. 132. Youth’s Endearing Charm (Mary
Miles Minter) American 6 reels
No. 134. The Sable Blessing (Richard Ben-
nett), American 5 reels
No. 135. Grim Justice (Florence Turner),
Turner 5 reels
MUTUAL MASTER PICTURES, DE LUXE
No. 126. A Wall Street Tragedy (Nat C.
Goodwin) 5 reels
No. 129. The Mystery of the Riviera (Val-
entine Petit and Paul Manson).5 reels
No. 130. The Diamond Runners (Helen
(Holmes), Signal 5 reels
No. 131. The Man Who Would Not Die
(William Russell), American. ..5 reels
No. 133. The Light (Helene Rosson)
American 5 reels
Paramount Pictures
FAMOUS PLAYERS
7 — 6. The Smugglers (Donald Brian).... 5 reels
7 — 20. Under Cover (Hazel Dawn) 5 reels
7 — 27. Little Lady Eileen (Marguerite '
Clark) 5 reels
7 — 31. Hulda of Holland (Mary Pickford).5 reels
8 — 7. The Woman in the Case (Pauline
Frederick) 5 reels
8 — 10. Little Lady Eileen (Marguerite
Clark) S reels
8 — 21. Rolling Stones (Owen Moore and
Marguerite Courtot) 5 reels
JESSE LASKY COMPANY
7 — 3. The Dupe (Blanche Sweet) 5 reels
7 — 10. The Selfish Woman (Cleo Ridgely
and Wallace Reid) 5 reels
7 — 27. Common Ground (Marie Doro)....5 reels
8 — 3. The House of the Golden Windows
(Wallace Reid and Cleo Ridgely) 5 reels
8 — 17. Public Opinion (Blanche Sweet)... 5 reels
8 — 24. Honorable Friend (Sessue Haya-
kawa) 5 reels
8 — 31. Each Pearl a Tear (Fannie Ward).. 5 reels
Triangle Film Corporation
KAY-BEE-INCE PRODUCTIONS
7 — 2. The Phantom (Frank Keenan).... 5 reels
7 — 9. The Deserter (Charles Ray) 5 reels
7 — 16. The Eye of the Night (W. H.
Thompson) 5 reels
7 — 23. The Captive God (W. S. Hart).... 5 reels
7 — 30. The Payment (Bessie Barriscale) . .5 reels
8 — 6. Honor Thy Name (Keenan and
Ray) 5 reels
8 — 13. Shell Forty-Three (H. B. Warner). 5 reels
8—20. The Jungle Child (Hickman and
Dalton) 5 reels
8 — 27. The Thoroughbred (Frank Keenan). 5 reels
FINE ARTS-GRIFFITH PRODUCTIONS
7 — 2. Casey at the Bat (De Wolf Hop-
per) S reels
7— 9. Flirting With Fate (Douglas Fair-
banks) 5 reels
7 — 16. The Little Schoolma’am (Dorothy
Gish) 5 reels
7 — 23. Strandad (De Wolf Hopper) 5 reels
7 — 30. The Half Breed (Douglas Fair-
banks) 5 reels
8 — 6. The Marriage of Molly-O (Mae
Marsh) 5 reels
8 — 13. The Devil’s Needle (Norma Tal-
madge) 5 reels
8 — 20. Hell-To-Pay-Austin (Wilfred Lucas) 5 reels
8 — 28. Pillars of Society (Henry Wal-
thall) S reels
Vitagraph-Liibin-Selig-Eesanay
VITAGRAPH
7 — 3. The Conflict (Lucille Lee Stewart) 5 reels
7 — jo. Fathers of Men (Robert Edeson,
Noami Childers) 6 reels
7 — 17. The Tarantula (Edith Storey, Anto-
nio Moreno) 6 reels
8 — 7. The Alibi (James Morrison and
Betty Plowe) 5 reels
8 — 14. The Dawn of Freedom (Charles
Richman) 5 reels
8 — 21. The Footlights of Fate (Naomi
Childers and Marc MacDermott) . 5 reels
8— 28. The Jid (Lillian Walker) 5 reels
9 — 4. His Wife’s Good Name (Lucille Lee
Stewart) 5 reels
9 — 11. Phantom Fortunes (Barney Bar-
nard) 5 reels
MOROSCO PHOTOPLAY COMPANY
7 — 24. An International Marriage (Rita
Jolivet) ...5 reels
8 — 14. The Stronger Love (Vivian Martin) 5 reels
PALLAS
7 — 13. Davy Crockett (Dustin Farnum)..5 reels
9 — 4. The Parson at Panamint (Dustin
Farnum) 5 reels
Pathe Exchange, Inc.
GOLD ROOSTER PLAYS
6 — 19. A Matrimonial Martyr 5 reels
7 — 17. The Shadow of Her Past 5 reels
8 — 13. The Fugitive 5 reels
8 — 20. A Woman’s Fight 5 reels
8 — 27. The Shine Girl 5 reels
Red Feather Productions
7 — 10. The Heart of a Child (Edna Flu-
grath) 5 reels
7 — 17. The Seekers (Flora Parker De-
Haven) 5 reels
7 — 24. Temptation and the Man (Hobart
Henley) 5 reels
7 — 31. From Broadway to a Throne (Car-
ter De Haven) 5 reels
8 — 7. The Mark of Cain (Dorothy Phillips
and Lon Chaney) 5 reels
8 — 14. The Yoke of Gold (Dorothy Daven-
port and Emory Johnston) 5 reels
8 — 21. The Beckoning Trail (J. Warren
Kerrigan) 5 reels
8 — 28. The Folly of Desire 5 reels
9 — 4. The Narrow Path (Violet Merserau).5 reels
9 — 11. The Whirlpool of Destiny (Flora
Parker de Haven) 5 reels
LUBIN
5 — 8. Love’s Toll (Rosetta Brice and
Richard Buhler) 5 reels
6 — 5. Those Who Toil (Nance O’Neil).. 5 reels
7 — 31. The Light at Dusk (Orrin Johnson) 6 reels
SELIG
6 — 26. The Valiants of Virginia (Kathlyn
Williams) 5 reels
7 — 24. The Prince Chap (Bessie Eyton,
Geo. Fawcett) 5 reels
8 — 21. The Country That God Forgot (Tom
Mix) 5 reels
ESSANAY
7 — 10. According to the Code (Marguerite
Clayton) 5 reels
8 — 7. The Sting of Victory (Henry Wal-
thall and Antoinette Walker).... 5 reels
9 — 4. The Return of Eve (Edna Mayo and
Eugene O’Brien) 5 reels
World Pictures
WORLD
7 — 3. The Crucial Test (Kitty Gordon) 5 reels
7 — 10. The Weakness of Men (Holbrook
Blinn) 5 reels
7 — 17. Sally in Our Alley (Carlyle Black-
well and Muriel Ostriche) 5 reels
7 — 24. Paying the Price (Gail Kane) 5 reels
7 — 31. Miss Petticoats (Alice Brady) 5 reels
8 — 7. A Woman’s Way (Ethel Clayton
and Carlyle Blackwell) 5 reels
8 — 14. The Summer Girl (Mollie King and
Arthur Ashley) 5 reels
8 — 21. The Rail Rider (House Peters).... 5 reels
8 — 28. Husband and Wife (All-Star Cast). 5 reels
9 — 4. The Almighty Dollar (Frances Nel-
son, E. K. Lincoln and June El-
vidge) 5 reels
1586
MOTION PICTURE NEWS
Vol, 14. No. 10
iiiiiiimiiiiii?]
i^— —
iiiiiiiiiiiiiiiiiii; ... -
Slate Rights and Miscellaneous Releases
!_
... || |j
in
I!||||l|l||:1 : 'ill
AMERICAN COMMERCIAL FILM CO.
Animated Cartoons
AMERICAN CORRESPONDENT FILM
CO.
The Battles of a Nation 6 parts
AUTHORS FILM CO., INC.
3 — 27. Sins of the Father 4 parts
4 — 3. Her Redemption 4 parts
4—10. Denise 4 parts
4 — 17. Loves Sacrifice 6 parts
4 — 24. A Woman’s Awakening 5 parts
5 — 1. Under the Mask 5 parts
CALIFORNIA MOTION PICTURE
CORPORATION
March — The Unwritten Law (Beatriz
Michelena) 7 reel3
— The Woman Who Dared (Beatriz
T . Miehelena). 7 reels
■July — Kismet (Otis Skinner) 10 reels
CELEBRATED PLAYERS’ FILM CO.
The Birth of a Man 5 parts
CHAMPION SPORTS EXHIBITION
Willard-Moran Fight 4 parts
CHICAGO TRIBUNE
German Side of War 5 reels
Russian Side of War 4 reels
CLARIDGE FILMS, INC.
Heart of New York 5 reels
The Birth of Character 5 reels
COSMOFOTOFILM COMPANY
Incomparable Mistress Bellairs.,4 parts
Uberty Hall 4 ||arta
S1® Black Spot 4 parts
Victwia Cross pans
His Vindication . ! . parts
E. & R. JUNGLE FILM CO.
It Can't Be dene.
It Doesn’t Pay.
Teacher’s Pet.
Hitting the High Places.
The Bear Idea.
Jungle Brats.
Fowl Play.
Discovered.
When the Clock Went Cuckoo.
When Jones Went Wrong.
Napoleon’s Night Out.
Circus Brides.
ELDORADO FEATURE FILM CO.
The Impersonation 5 reels
EXCLUSIVE FEATURES, INC.
Where is My Father? ^ reels
FORREST FILM CORPORATION
Bottom of the Sea 5 reels
JOS. W. FARNHAM
m£CC»Sui,Cid<r - v 6 parts
The Awakening of Bess Morton . S reels
GREAT NORTHERN FILM COMPANY
Sins of Great Cities (E. Thomsen).4 reels
Ihe Man with the Missing Finger
(Alfred Hertel) 4 reels
Son (Betty Nansen) 4 reels
A Woman’s Honor (Elsie FrolichM reels
The Folly of Sin 5 reels
The Mother Who Paid 5 reels
ESKAY HARRIS FEATURE FILM
Alice in Wonderland 6 parts
HIPPODROME FILM CO.
At the Front with the Allies
JUVENILE FILM CORPORATION
4 — 1. World War in Kidland 1 reel
4— 8. A Chip Off the Old Block 1 reel
4 — 15. Chip’s Elopement... 1 reel
4 — 22. Chip’s Backyard Barn-Stormers . . . .2 reels
4 — 29. Chip’s Rivals 1 reel
5 — 13. For Sale a Daddy 1 reel
5 — 27. Chip’s Carmen 2 reels
KEMBLE FILM CORPORATION
The Zeppelin Raids on London and the
Siege of Verdun 5 reels
No.
18.
No.
19.
No.
26.
No.
21.
No.
22.
No.
23.
No.
24.
No.
25.
No.
26.
No.
27.
No.
28.
No.
29.
KULEE FEATURES
Germany on the Firing Line 6 parts
France on the Firing Line 6 parts
The Unborn (Bessie Bondhiil) 5 parts
LINCOLN MOTION PICTURE COMPANY
The Realization of a Negro’s Ambi-
bition 2 reels
C. POST MASON ENTERPRISES
The Wonder City of the World (Greater
N. Y. by Day and by Night) 4 reels
MODERN MOTHERHOOD LEAGUE
Twilight Sleep
B. S. MOSS
Three Weeks 5 reels
Salamander 5 reels
One Day 5 reels
NATIONAL DRAMA CORP.
7 — 24. Fall of a Nation 10 reels
F. 0. NIELSEN
Guarding Old Glory 5 reels
{ust Out of College 5 reels
.ittle Sunset 4 reels
The Spoilers 9 reels
All for a Girl 5 reels
PATRIOT FILM CORP.
How Britain Prepared 8 reels
PHOTODRAMA COMPANY
How Molly Made Good 6 reels
RAVER FILM CO.
The Other Girl 5 reels
Life Without Soul 5 reels
The Fortunate Youth
Driftwood
RAY COMEDIES
6 — 21. Casey’s Dream
6 — 28. Casey’s Kids
7 — 5. Casey’s Wedding Day
7 — 12. Casey’s Servants
7 — 19. Casey the White- Wing
RIALTO FILM CO.
The House of Mirrors
STANDARD NEWS FILM, INC.
Standard Travelogues 32 parts
Are We Ready? 4 parts
The Animal World 5 parts
Navies of the World 1 reel
The Price of Liberty 5 reels
Aircraft 1 reel
SUN PHOTOPLAY CO., INC.
The Princess of India 5 reels
A Woman Wills 5 reels
SUPERIOR FILMS COMPANY
The Faucet 5 reels
The
SUPREME FILM CO.
Cowpunchcr 6 parts
TRANSOCEANIC FILMS, INC.
The Life and Adventures of Shakes-
peare 6 parts
UNITY SALES CORP.
5 — 29. Diana (Colored) 3 parts
6 — 5. My Country First 6 parts
6 — 12. The Pursuing Vengeance 5 parts
6 — 19. The Bishop’s Secret 4 parts
6 — 26. The Lottery Man 5 reels
7 — 3. The Marriage Bond 5 reels
UNIVERSAL FILM MFG. CO.
Where Are My Children? 5 reels
VARIETY FILMS CORPORATION
Unto the Darkness 4 reels
In the Ranks ...4 reels
Harbour Lights 4 reels
Enoch Arden 4 reels
Mysterious Man of the Jungle 3 reels
Should a Baby Die? 5 reels
WAR FILM SYNDICATE
On the Firing Line with the Ger-
™ans 6 parts
MISCELLANEOUS
EDUCATIONAL FILMS CORP„ OF
AMERICA
Life of William Shakespeare 6 reels
American Game Trails 3 reels
The Sunset Trail 1 reel
The Trail to Cloudy Pass 1 red
The Stampede 1 reel
When the Mountains Call 1 reel
The World’s Road 1 reel
Acute Spring Fever 1 reel
“THE BEACON FILMS” INC.
Italy’s Dead Cities (Pompeii)
Fresh Water Fish
Ancient Cities of Asia Minor
In and Around the Delaware Water Gap
Winged Messengers of Death
In the Land of Fanaticism
The Invisible World
Life Beneath the Sea
AMERICAN STANDARD MOTION
PICTURE CORP.
EMERALD BRAND
Tom and Jerry Series (Weekly)... 2 reels
INTERNATIONAL FILM SERVICE
International News Weekly
Comedy Cartoon6 (Weekly).
GAUMONT
Fantomas Series — (Weekly)
KALEM
Hazards of Helen Series (Weekly).
Girl from ’Frisco Series (Weekly).
GEORGE KLEINE
The Mishaps of Musty Suffer (Weekly).
METRO PICTURES CORPORATION
Metro-Drew Comedies (weekly).
Metro Travelogues (weekly).
MUTT AND JEFF FILMS
Animated Cartoons (Weekly)
MUTUAL
Charlie Chaplin In
The Floorwalker 2 reels
The Fireman 2 reels
The Vagabond 2 reels
One A. M 2 reels
The Count 2 reels
PARAMOUNT PICTURES
CORPORATION
Paramount-Burton Holmes Travel-Pictures
(Weekly)
Paramount-Bray Cartoons (Weekly)
PATHE
Florence Rose Fashion Series
ROLIN-PATHE
Lonesome Luke Comedies (Weekly)
SELIG (V-L-S-E)
Athletic Series (Weekly)
UNIVERSAL
Timothy Dobbs Series (Weekly).
VITAGRAPH (V. L. S. E.)
Frank Daniels’ Comedies (Weekly)
SERIALS
The Girl and the Game Signal Film
The Secret of the Submarine. .Signal Film
Peg o' the Ring t ni versa!
Liberty Universal
Mary Page, The strange Case of..Essanay
The Social Pirates Kalem
The Iron Claw Pathi
Who’s Guilty? Pathi
The Grip of Evil Pathe
The Mysteries of Myra International
Film Service
Gloria’s Romance Kleine
The Yellow Menace Unity Sales
The Crimson Stain Mystery .. Consolidated
I
September 9, 1916
MOTION PICTURE NEWS
1587
It Will Startle the Nation
“THE FAUCET”
Presented by ROBERT D. SORVER Direction of WILLIAM E. WING
The peer of all temperance dramas. One tremendous smash after another
FIVE
TEN
WILL
VIVID
NOTED
WIN
ACTS
STARS
ALONE
See VIRGINIA KIRTLEY in the culminating climax of her dramatic career, supported by BARNEY
M. FUREY, and a distinguished cast
FOR STATE RIGHTS OR RENTAL COMMUNICATE IMMEDIATELY WITH
SUPERIOR FILMS COMPANY, KNICKERBOCKER BUILDING
643 South Olive Street, Los Angeles
=i|lllllllllllllliUllllIllllllllHlIUUliniUlUllillllllllllllllUllllllllUlHlllllllllJUllllllUUlllll!lllllllllllUllllllllUlllil!UlllllllJllllllllllllllllllllll]llllllllllllll!lllllllllllllll!lllllllU=
Please Get Your Release
Dates in by Saturday
iiiiimiiiiiiiiiiiiiiiiHiiimiiiiiiiiiiiiiiiiiiiiiiiiiiiiniiiiiiiiiiiiiiiiiiiiiiiiiimiiiniiiiiiiniiiniiiniiirnniiiiiiiiiiiiiimiiiiiiiiiiiiiiiiim
ORRIN DENNY
Superintendent
SIGNAL FILM LABORATORIES
Laboratory Expert
Negative Specialist
4560 Pasadena Avenue
Los Angeles, Cal.
OPENED
Our new Laboratories have
commenced working.
It is our Aim, and we have the
facilities, to turn out for the
Motion Picture Trade, the Best
and Highest Class Developing,
Printing, Tinting and Toning.
METAGRAPH FILM COMPANY
Two-Fifty-One West Nineteenth St. New York City
1588
MOTION PICTURE NEWS
Vol. 14. No. 10
CLASSIFIED
AR ^ YOXJ A LIVE WIRE ?
Then Write Us at Once. Big
Money in Taking Motion Pictures for
News Advertising and Home Talent.
We are the Lowest Priced House in
the Country selling Motion Picture
Cameras. Write for information.
We are Specialists in equipping be-
ginners. Describe your locality.
We will tell you if it can be made
to pay. Write us today. David
Stern Co., 1047 E. Madison St.,
Chicago, 111. In business since 188S.
CAMERAMEN
furnished with outfits for all classes
of work. Local pictures, industrial,
educational and studio. Universal
Camera Company, 1007 Times Bldg.,
New York City.
WANTED
Rent, lease or manage theatre for
Motion Pictures. Good location ; by
experienced exhibitor. M. H., Motion
Picture News.
Manager for Film Exchange de-
sired for Eastern Territory. Ap-
ply, giving full particulars about
previous experience, P. F., Room
508, 189 Broadway, New York City.
U.S.A. Film Company, Inc-
3431 Olive Street, ST. LOUIS, U. S. A.
DEVELOPING PRINTING
T I TLE8 TINTING
SPEED AND QUALITY
Motion Picture Publicity a Specialty
Agent Mirror Main 3413
Screens F 5128
LEO RYAN
Broker in Pacific Coast
Picture Theatres
730 S. Olive St., Fiim Exchange Row
LOS ANGELES. CAL.
Reflex Carbons
JONES & CAMMACK
Sole Distributors
for the U. S.
12 Bridge Street New York
Slightly Used Machines
and entire theatre equipment at
Sacrificing Prices
Send for Catalogue
CROWN MOTION PICTURE SUPPLIES
217 Wes* 42nd Street
New York City
When in need ef an experienced, reliable
and efficient Camera Man, call
BRYANT
6558
Rapid, Efficient Service
CINEMA CAMERA CLUB
1006 Times Bldg., New York City
The advertising you get from
your electric sign in the day
time is free. The advertising
you get at night with a Federal
sign is unsurpassed.
FEDERAL SIGN SYSTEM
(ELECTRIC)
Lake 3k Desplaines Streets,
CHICAGO.
1, PERFECT!
IIO W.40LS STREET. NEW YORK
TABLE OF CONTENTS
WHAT EVERY EXHIBITOR WANTS TO KNOW... 1511
EDITORIALS 1512
Christie Comedies Now on Open Market 1513
Metro Announces Fall and Winter Plans 1515
Famous Players Company Touches Third Year Mark.... 1517
September Set by Steiner for Work on New Serial 1519
Hughes Sees Pictures in the Making at Universal City. . . . 1521
Sothern in “ The Chattel ” from “ V ” Last Week in
Month 1514
Serials and Series Take Strong Hold on Washington 1516
New York League Asks Exchanges to Reduce Prices.... 1516
Irving Nearly Completes “ Conquest of Canaan ” 1518
Selig Checks Rumors of Amalgamation 1518
Burton Holmes Returns with New Material 1518
Cleveland Committee Makes Report on Operators' Wages 1519
“ Censor Your Own Pictures ” Is Keynote of Detroit
Meeting 1520
“The Chaperon” Is Bought by Spoor 1520
Weekly Single Reel Comedies from Paramount 1521
Exhibitors of Norfolk Form Their Own Censor Board.... 1522
New Accommodations for the Kalem Ham Company ... 1522
Bluebird Has Three Months’ Releases Ready for Exhibitors 1523
Premier of “The Faucet” Probably at Pasadena 1523
Vitagraph Stages Big Battle Scenes on Staten Island.... 1524
“ Civilization ” Now Ready for State Rights Buyers 1524
Lesle Elton Now with Bray-Paramount Forces 1525
Thanhouser Adds O. A. C. Lund to His Staff 1525
A. J. Cobe Leaves for Tour of Big Cities 1525
Holding Is Co-Star with Kathlyn Williams 1526
George Larkin Signs Long-Time Contract with Kalem. . . . 1526
Thanhouser Now Has Four Companies at Work 1527
Ince Ready to Pay a Thousand Dollars for a Good Idea 1527
Sherry Establishes a New Publicity Department 1528
Many Camera Crews Out for Rothaker 1528
President Laemmle and H. O. Davis at Universal City.... 1546
Alice Brady Star in “ More Than Paid For ” 1546
Exhibitors Anxious for Mary Pickford Pictures 1546
Blackton Brings Million Dollar Suit Against Ford 1558
Novelty Pictorial Coming from Superior 1558
Macauley Plans Picture Forum 1560
Mantzius, Scandinavian Tragedian, May Go Into Pictures
Here 1560
Balboa Is Maker of Many Successes for Pathe 1561
Selznick Plans to Star Kitty Gordon in Pictures 1562
DEPARTMENTS
Live Wire Exhibitors 1529
Looking Ahead with the Producers 1531
The Eastern Studios 1535
In and Out of West Coast Studios 1539
Film News from Foreign Parts 1545
Among the Exchanges 1547
New Laws and Court Decisions 1583
Just to Make Talk 1555
In and Out of Town 1556
SCREEN EXAMINATIONS
Chusingura (Oriental Film) 1567
Count, The (Mutual) 1566
Girl from 'Frisco, The (Episode 5, Kalem) 1566
His Brother's Keeper (Selig) 1577
Invisible Enemy, The (Z-Film) 1576
Little Miss Happiness (Fox) 1568
Little Liar, The (Fine Arts-Triangle) 1568
Million for a Baby, A (Essanay) 1575
Narrow Path, The (Red Feather) 1575
Rail Rider, The (Paragon-World) 1567
Saving the Family Name (Bluebird) 1576
Test, The (Pathe) 1565
Victory of Conscience, The (Lasky-Paramount) 1567
Wolf Woman, The (Kay Bee-Triangle) 1568
Yellow Menace, The (Episodes 4, 5 and 6— Unity) 1577
Youth’s Endearing Charm (Mutual Masterpicture) 1565
General Film Reviews 1579
Mutual Reviews 1579
International Reviews 1579
Universal Reviews 1580
Release Pages for Ready Reference 1581, 82, 83, 84, 85, 86
ACCESSORY NEWS SECTION
Editorial 1591
Projection 1594
The Camera 1598
Music and the Picture 1600
Building and Furnishing 1602
Directory of New Theatres 1604
PICTURE MACHINES
New and slightly used Power’s »
Simplex, Motiograph and Edison at
bargain prices. Opera and folding
ehairst Operating Booths that past
fire inspection. Picture curtains and
everything for the M. P. Theatre at
lower prices than offered by our com-
petitors.
LEARS THEATRE SUPPLY COMPANY
509 Chestnut Street, St. Louis, Mo.
lransIVkrteK
Better light without waste of cur-
rent. Better pictures with less
trouble for operator
HERTNER ELECTRIC & MFG. CO.
432 Prospect Ave„ Cleveland, Ohio, U. S. A
MENGER & RING, Inc.
Manufacturers of
POSTER and LOBBY
DISPLAY FRAMES
304 W. 42nd Street New York
FREE!
Newspaper |
publicity
for
YOU I
| Artists and Studio Men i
Send for
Biography-
Blank
Now
(See page 1538)
in this issue
Information with regard
to Cinema business in
Europe given free of
charge.
G. KACZKA,
32 Rue de Mo9Cou, Paris
C A I L L E
Ticket Otflce Equipments
Embody Ticket Sellers, Ticket
Choppers, Change Makers, The-
atre Record Ledgers and Theatre
Tickets. Catalog on request.
Caills Bros. Co., 1003 Amsterdam
Ave., Detroit, Mich.
NATIONAL DRAMA
CORPORATION
1465 Broadway
New York City
Be sure to mention *l MOTION PICTURE NEWS” when writing to advertisers.
Biggest
Selling
Projector
Today
Unequalled
for
Rock-Steady
and
Flickerless
Pictures
PRICED FOR THE CONSERVATIVE BUYER
$250.00 for Hand-driven
$285.00 for Motor-driven
THE ENTERPRISE OPTICAL MFG. CO., 568 West Randolph St., Chicago, 111.
Western Office : 833 Market St., San Francisco, Cal.
SECTION OF MOTION PICTURE NEWS DEVOTED TO THE CON-
STRUCTION, EQUIPMENT AND OPERATION OF THEATRE, EXCHANGE AND STUDIO
1590
Vol. 14. No. 10
r>~-
WRITE FOR THE NAME OF OUR
DEALER IN YOUR TERRITORY
AND SPEND A PROFITABLE
HALF HOUR WITH HIM
CATALOG D MAILED UPON REQUEST
NICHOLAS POWER COMPANY
NINETY GOLD ST. NEW YORK
\ • . K 'V "
“Sixteen Years of Knowing How”
Conduct Your Own Investigation
and Learn for Yourself That
EXTREME ACCURACY
and
SUPERIOR GRADE MATERIALS
Form a Foundation for the
SERVICE AND DURABILITY
That Characterize
POWER’S CAMERAGRAPH
We Invite an
Inspection
of Our Plant
Which is Open
to Visitors
at All Times
Our Dealers
Are in Position
to Give You
the Facts
Regarding
Our Product
Construction,
Equipment
and Operation
Everything for
Theatre, Ex-
change and Studio
Sticking to the Picture Line
THE duty of every publisher toward those who read
his publication is absolutely clear. As stated last
week on this page, he must stop when possible all
newsless editorial matter — he must not allow advertisers,
whose goods are not to his best knowledge as described, to
use his advertising columns. We are doing everything in
our power at the present time to give this protection and
will continue to do so — even going further than this.
* * *
YY/E have recently received advertising from some of
* * the most reputable advertising agencies in the coun-
try which we could not accept for Motion Picture
News.
The copy was honest and the goods were standard in
every way, yet they did not have any bearing on the mo-
tion picture trade — which is the theatre man ONLY. In
one particular instance it was an advertisement of a talcum
powder. This is hardly in demand among theatre men.
The only advertising which we will accept, therefore, is
that which is applicable to the theatre, the men who operate
them, or some manufacturing branch of the industry.
* * *
'"THIS advertising, when kept careful watch of, is as
1 much text to the readers of the publication as the edi-
torial columns. Every class of goods which is advertised
is a necessity in some form to the running of the industry
and as far as space will allow each piece of copy is
descriptive of the articles advertised.
All advertising copy is naturally limited— as far as I
know there never was an advertiser who could say all he
wanted to in the space he used. In most cases, therefore,
all that the manufacturer tries to do is to arouse the
interest of the readers and dealers so that they will com-
municate with him for further information or will go to
their dealer and see the goods in question.
* * *
COME people seem to look upon advertisers as a class to
^ be fought shy of — as though they were trying to wish
some worthless commodity off on them — a kind of peddler
of gold bricks.
They do not realize that all goods whose advertising is
accepted in a reputable journal are manufactured to fill a
particular need of their own — that they or some others
like them are necessities in running their business or some
other particular branch of the industry.
* * *
T-1 HERE may be several commodities fulfilling the same
1 function — one may be better under certain conditions
than another, yet in the case of an exhibitor how can he
tell which is best without knowing all about each one?
This is information which he must have if he is to be
posted and pick his equipment intelligently, yet there is
only one way to get it — obtain all the information possible
from the advertiser by writing him for data and then
actually seeing the goods in operation at the dealers.
* * *
rT' HE “News” will, within the next year, attempt to
1 describe all the best articles manufactured for the
trade — this is done in order to co-operate with both the
exhibitor and the manufacturer.
These articles will merely help make a demonstration
clear. They will be treated with the idea of giving help
as to when and how the commodity should be used ; in
other words written with the idea of telling the trade facts
about the goods and not as a boost for the product, unless
it merits that boost.
It may be of value to cut these out and file them away
as there is no telling when they will come in handy. Many
of them will probably never be advertised.
* * *
C OME time ago we started the Buyers Service Depart-
^ ment “ Better Satisfaction.’ It has grown wonderfully
— between ten and twenty blanks coming in each week.
It may be interesting to know that the reason for starting
this was because many theatre men for some reason did
not want to answer advertising.
They will send us the inquiry and through us get from
the manufacturers just what they would have gotten had
they written direct except that the manufacturer receiving
the inquiry does not know in detail the exact function
which his instrument is to fulfill and therefore is not able
to be of as much help as he would be were he to be written
to direct.
* * *
’’"P HE theatre man should also consider carefully the
1 equipment dealers in his territory — some of them may
handle the very goods on which he wants information ; if
so and the dealer is reputable and you know that the goods
when sold by him will be backed up by actual service it
would be far better to get them there, but first have an
actual demonstration before purchasing.
This is far more satisfactory than buying at long range
from the factory. Then, too, there is another advantage,
for if anything goes' wrong there are two instead of one
to look to, to make good.
* * *
YY7E therefore advise every theatre man not to be reti-
cent but to keep up with the progress of the industry
at all times, both through the reputable dealers, through
the manufacturer direct and through your trade journal
whose duty it is at all times to give all the information
possible on all subjects. E. K. Gillett.
1592 ACCESSORY NEWS SECTION Vol. 14. No. 10
The A B C of the Motion Picture Operating Room
More Wrinkles on Projection — Now That It Is Understood How to Make Our Calculations, We Will Go Into the
Subject Still Deeper and Treat of the Current Itself and the Different Wiring Systems — The
Direct and the Alternating
NOW that we have an understanding as to how to make our
calculations we will go into the subject still deeper and treat
of the current itself and the different wiring systems. The
current is of two kinds, alternating and direct, commonly known
as A.C. or D.C.
Direct current is generated by a dynamo, the armature of which
has a commutator from which the current is taken off through
the brushes. It always flows in the one direction and has a positive
and negative side. It is said that the current flows out from the
positive dynamo brush, and travels along the circuit to the current
consuming device, returning to the dynamo over the negative wire.
It is seldom if ever found with a greater voltage than 500 for the
reason that it would be a difficult matter to insulate the com-
mutator bars from each other, effectively.
Alternating current is a different proposition altogether. It is
used extensively by light and power companies for the reason that
it can be more cheaply generated, and is “ stepped up ” to a higher
voltage, or “ stepped down ” to a lower voltage by means of a
device called a transformer, which has no movable parts and
requires but very little care or attention.
Alternating current, unlike direct, does not flow in one direction
but is constantly changing, flowing first in one then the other
direction, the period of flow depending upon the number of cycles.
The “ cycle ” is the frequency with which the alternations occur and
for our purpose the 25 aiid 60 cycle current is all we need to con-
sider. The 25 cycle is the best adapted for conversion to direct
current, but for general distribution of lighting and power the 60
cycle is used. The majority of operating rooms where alternating
current is used has the 60 cycle, for it has been found by experi-
menting that it produces excellent light, and is at the same time
economical for power, and has been adopted as standard by prac-
tically all plants which furnish both light and power.
Difficulties in the Early Days
In the first days of projection, when alternating current was
supplied to the motion picture machine it was most unsatisfactory
for the reason that it was almost impossible for an operator to
get and maintain a good light; rheostats were used to reduce the
voltage and the enormous waste from their use was a big item in
the expense of the exhibitor. To overcome this waste many
schemes were practised, and while some of them were practical
none of them were really efficient, as the word efficient is now
known.
One of the first devices was the ordinary choke coil, which later
developed into the Compensarc, Inductor or Economizer; from
these came the later type machines known as Rectifier, Transverter,
Motor Generator, etc. ; all of these machines have a high efficiency
and are the results of years of experiments by some of the brainiest
men in the electrical world.
While rheostats are still in use in many of our “ best theatres,”
it is not economy that prompts their use for rheostat resistance
is never economical. The real reason lies in the fact that exhibitors
are not willing to improve their shows by the necessary equip-
ment in their operating rooms. No matter whether the current
be A.C. or D.C. there is a device manufactured that will cut down
the electric light bills materially. The D.C. to D.C. motor gen-
erator set as put out by either J. H. Hallberg or the Fort Wayne
branch of the General Electric Company, have in a large measure
helped to overcome this waste, for by the use of these machines
there is no necessity for rheostatic resistance. These machines
are nothng more nor less than a dynamo of peculiar construction,
which is driven by a D.C. motor and generates direct current at
the arc voltage and automatically supplies the necessary voltage
and amperage without any resistance being used with which to
“ ballast.” There is no appreciable waste in the use of field rheo-
stats, therefore, the only loss is caused by mechanical or electrical
friction in either the motor or generator.
Knowledge of Both Wire Systems Necessary
The operator should have a fairly good general knowledge of
both wire systems, for he is the man who must deliver the goods
and unless he does understand electrical action he will soon find
himself up against it.
Of the two wiring systems generally used we will take first the
Two Wire System, known as the multiple arc or parallel, this is
the system the operator most generally finds; the Three Wire
System being simply a variation of the same as far as electrical
effect is concerned.
In Fig. 1, we have a multiple arc, or two wire system, the action
of which is as follows : Lines A-A are the street mains, B-B the
house feeders. As I said before, the current flows out from the
dynamo, over the positive wire, does its work and returns to the
dynamo over the negative wire.
It is possible to connect to any part of this system if the wires,
switches, etc., are heavy enough to carry the current needed at the
arc in addition to any other current it may have to carry, and that
you have your circuit fused heavy enough to carry all the current
being used. It is also necessary to have a meter capable of carry-
ing the entire load.
The Three Wire System is a little more complicated, but very
simple, when once you get an understanding of it. In effect, it
is the output of two generators combined, these generators may be
used singly or both together, according to how the connections are
September 9, 1916
ACCESSORY NEWS SECTION
1593
made. With two dynamos connected in series as shown in Fig.
2 the voltage of dynamo No. 1 is added to that of dynamo No. 2.
If they should be 110 volt dynamos the total pressure between
the two outside wires will be 220 volts, but if they should be 220
volt dynamos the line pressure would be 440 volts.
By adding a third wire as shown by dotted line in Fig. 3, we
have a “ Three Wire System,” and if we connect a lamp between
the middle (Neutral) wire and the lower wire we would only be
using the one generator, and would only get the pressure of that
machine which is usually 110 volts. The same thing would happen
should we connect to the upper wire and the neutral, and we would
be using that dynamo with its voltage. As a rule both dynamos
are of the same voltage. Now, if we connect to both outside wires
we will be pulling the entire voltage of both machines which will
give us double the pressure or 220 volts.
Balancing the Load
In practice, the purpose is to have both dynamos do an equal
amount of work so as to “balance the load.” To do this it is
necessary to so connect our lamps and motors between the neutral
and one outside wire, and the neutral and the other outside wire,
so as to use an approximately equal number of amperes.
A very simple and inexpensive method of finding the voltage of
a circuit is shown in Fig. 4. Two 8-candle power, 110 volt in-
candescent lamps are connected in series with each other and when
one and two are connected across the circuit and the lamps burn
at full candle power you can be sure that you are working on 220
volts, should they not burn to full candle power; it is probably
because your voltage is much less, to be reasonably sure you would
then touch either one and three, or two and three, to the circuit
wires and if the single lamp burns to its full candle power the
result will be that you are using 110 volt current.
It is not possible to get the correct voltage by this method, but
it is near enough for our purpose, and practical too, for the lamps
may be used for many other tests which I shall take up later on.
Next week I will try and give you wire tables, their resistance,
carrying capacity in amperes, etc. I. G. Sherman.
NICHOLAS POWER INSTALLS LARGE NUMBER OF
CAMERAGRAPHS IN EDUCATIONAL
INSTITUTIONS
THE Nicholas Power Compaany reports an unusually large
number of installations of their Power Cameragraph in edu-
cational and industrial institutions during the present month and
asserts that it is reliably informed that many more of these in-
stitutions would use motion pictures for educational purposes
weie it possible to obtain a regular film program suitable for this
work. Among the most notable installations are:
Board of Education, Passaic, N. J. ; St. Mary’s College and
Academy, St. Joseph County, Ind. ; Hamilton High School, Ham-
ilton, Ohio; Jewish Orphans’ Home, New Orleans, La.; Young
Men’s Christian Association, Fortress Monroe, Va. ; Ford Motor
Car Company, Detroit, Mich. ; Avondale School, Cincinnati, Ohio ;
Board of Education, Norwood, Ohio ; Amoskeag Manufacturing
Company, Manchester, N. H. ; Young Men’s Christian Associa-
tion, Tobyhanna, Pa.; St. Michaels’ R. E. Church, Jersey City,
N. J. ; State of N. Y., Utica State Hospital, Utica, N. Y. ; St.
Joseph’s Church, Rosebank, Staten Island; Assembly Hotels Com-
pany, Pocono Summit, Pa. ; Young Men’s Christian Association,
Mt. Vernon, N. Y. ; Bureau of Clubs and Playgrounds, Pedro
Miguel, Canal Zone;. St. Joseph’s R. C. Church, Cristobal, Canal
Zone; State Board of Health, Raleigh, N. C. ; Young Men’s
Christian Association, Mallory, W. Va. ; First Presbyterian
Church, Parkersburg, W. Va. ; Willard State Hospital, Willard,
N. Y. ; Post Exchange, Fort Terry, N. Y. ; U. S. S. Pennsylvania;
U. S. S. Ohio; U. S. S. Arkansas; U. S. Naval Academy, Annapo-
lis, Md. ; U. S. S. Tennessee; General Electric Company, Schen-
ectady, N. Y. ; Ashland Coal and Coke Company, Crumpler, W.
Va. ; Pontiac State Hospital, Pontiac, Mich.
The educational campaign of the Nicholas Power Company is
being pursued with great vigor, and the above enumerated in-
stallations made in the past thirty days are eloquent proof of the
immense field for motion pictures which educational and indus-
trial institutions offer.
This department of the Nicholas Power Company is under the
supervision of Elwood Ernest DeHart, who has had extensive
experience with this work and is thoroughly familiar with re-
quirements and special conditions of this new field for motion
pictures. n.
PICCADILLY IN ROCHESTER, N. Y., IS A $250,000
HOUSE AND IS LOCATED IN THE BUSINESS
CENTER OF THE CITY
RAPID progress is being made on the new Piccadilly Photoplay
theater on Mortimer street in Rochester, N. Y., just off Clinton
avenue north, and it is expected it will be ready for its opening
early in Setpember. It is a $250,000 building, and is expected to
surpass anything in the photoplay house line in Rochester. Its
location is but a stone’s throw from Main street, on one of the
main cross streets of the city, the Fifth avenue of the city.
A model of the stage of the new theatre was displayed in the
window of a large department store here. The model was five feet
long by four feet high, and was made to scale an inch to a foot.
It was not only an interesting little replica, but was an excep-
tionally skillful piece of workmanship. The model was con-
structed by Rex Stovel, an artist and theatrical expert who was
called from Los Angeles to design it and fit the house plans drawn
by Foote, Headley and Carpenter, who developed the complete
design for the house, both in side and out.
The general interior will be English in style, with a touch of
Gothic, but the stage is mainly suggestive of the Venetian. A
delicately moulded white marble fountain occupies the center of the
stage in the background. An airy figure of cupid, holding aloft in
each hand a lamp, is conspicuous on the fountain. It is a double
basin fountain, with two streams playing into each. Moss and
semi-aqeous plants are found about the base. The fountain is set
in an arched alcove, which has a straight upright frame in soft
gray, covered with flowering vines.
A white lattice work on a dull gold background is seen in the rear
of the fountain, forming the back of the alcove. An urn full of roses
is found on the top of each column of the alcove frame. A long
narrow box, full of tall, flowering plants is at the frame’s base,
and at each upper corner is a small triangular panel with dull gold
background and a garland and ribbon in soft gray. It is this
frame that holds the screen, which draws up from below when the
entertainment begins. Back of the fountain and its frame appear
tall cypress trees and blue sky. At either side of the frame at the
rear is an arched entrance and exit with a festoon above.
Two tones of brown, running into gray, are found in the wood-
work of the stage and the auditorium in general. The front part
of the stage is raised only a foot from the level of the front of
the auditorium floor. The orchestra will be seated on this part
of the stage. Already arrangements have been made to turn the
leadership of the orchestra over to Susan Tompkins, a local
violinist who has won honors on the vaudeville stage and in con-
cert work. The pipe organ keyboard will be located in the usual
orchestra pit.
The part of the stage not set apart for the orchestra, including
the rear and a narrow, section along the wings on either side, is
raised above the “ down stage ” part, with a short flight of steps
on either side. Balustrades run along the edges of these sections
of the stage. Each corner post has on its front and side panels
of purple on dull gold backgrounds. A small cypress tree stands
at the front of each side section. From the wings on either side
is an entrance and exit. Above the balustrades along the wing sec-
tions of the stage are balconies supported by carved brackets, and
for each balcony there is an entrance and exit, above which is a
festoon.
A beveled proscenium arch is outside the proscenium opening,
with a panel across the top and part way down the sides of English
and Gothic composition ornament, with scenic tapestries hung be-
low the side sections of this panel. These tapestries and the parts
of the panel immediately above conceal the openings of the pipe
organ. Along the edges of the outer proscenium arch is a narrow
fluted ornament with high lights in gold and the interstices in blue.
Across the top and down a short way on both sides, bordering the
panel, run parallel narrow mouldings, and tipping the ends on the
sides are Gothic comedy and tragic masks. The inner proscenium
arch and the proscenium opening are in a darker brown, running
into gray. In triangular panels above the proscenium opening are
English shields with ribbons. Along the border of the opening
is a narrow large leaf ornament done in dark brown and tipped
with gold. At the top of the opening is a grand drapery, beneath
which will be drawn from each side, on proper occasion, a curtain.
The curtains and the outer drapery are of dull red velour, and
the latter has a gold fringe and a long panel formed by a gold
braid. There is an inner grand drapery of a neutral shade. At the
base of the curtains on either side is an English lamp on a pedestal.
Watler H. Seely is managing director in charge of the theatre.
1594
ACCESSORY NEWS SECTION
Vol. 14. No. 10
iiiiiiiiiiiiiiiiiiiiiiiiiiiiiaiii
:
—
Projectio
Edited by Ira G. Sherman, Past President, Local No. 384, I. A. T. S. E.
Who will answer all questions you may send in. no matter how simple or difficult
ORCHESTRA HALL IS CHICAGO PICTURE
PALACE
ORCHESTRA HALL, Michigan avenue, Chicago, is one of
the finest motion picture theatres in that city. While not
built for the purpose of exhibiting motion pictures, nevertheless
it is an ideally situated theatre for that purpose.
It was founded by Theodore Thomas, leader of the famous
Thomas orchestra, to give to the people of Chicago musical con-
certs that would help develop the artistic. During the summer
months cinema concerts are given daily from 12 noon to 11 P. M.
The show is continuous and the price of admission twenty-five
cents for the afternoon, with a few box seats at fifty cents. At
night the prices are twenty-five and fifty cents, with box seats at
seventy-five cents.
The seating capacity is 2,600 and it is so arranged that every
seat in the house presents a clear and unobstructed view of the
stage. H. W. Hill is the manager.
The operating room, in charge of Brothers Philip K. Upp and
William C. Dorsey, who by the way are real operators, was lo-
cated in the box which is occupied during the winter season by
Victor Larsen, owner of the Chicago Daily News, flanked on the
right and left by the boxes of Marshall Field and John J. Gless-
ner. The equipment consists of two Simplex projectors, taking
direct current through a Power’s 75 ampere rheostat. The oper-
ating room was well ventilated and the walls were painted of a
dark color that did not allow any light being reflected that would
be detrimental to the eyes of the operator or the projection. The
program consists of an overture by an orchestra of twenty-six
pieces, seated on the stage, which resembles a Venetian garden,
with electric fountains at each side. A Kimball organ is part of
the musical equipment. After the overture a Travelogue (which
is prepared expressly for the Orchestra Hall cinema concerts and
is not shown elsewhere) is shown, followed by a solo by Evelyn
Wyne, who has a really excellent mezzo-soprano voice, as is testi-
fied by the manner in which the audience applauds her efforts at
every performance.
Then a reel is shown that is interesting for the fact that it
shows brief glimpses of historical places, which are always more
or less interesting.
Now comes what was to my mind the piece de resistance; the
conducting of an orchestra by Arthur Dunham, the musical di-
rector of the Orchestra Hall cinema concerts, from the screen.
Efforts have been made heretofore to photographically record the
general style of orchestra conductors, but this is the first time an
orchestra has been actually conducted by motion pictures. When
the announcement was flashed upon the screen, the musicians faced
about and were ready to obey “ their master’s motions.”
It was wonderful to note the perfection with which the music
synchronized with the gestures of the leader, and to me it was
more than wonderful, for there was no mechanical control what-
ever, the operator being the sole arbiter over the speed of the
machine used for projecting the film, and the speed could not
have been any better regulated by any mechanical device than it
was by the master hand of Brother Dorsey. Great credit is to be
given to Philip K. Upp, the operator-photographer who took these
pictures ; the photography was excellent.
After this feature came the big picture, which the day of my
visit happened to be Mary Pickford in “ Hulda of Holland,” a
Paramount, followed by one of the Bray cartoons; and then we
made a visit to the basement of the hall, where was located the
air filtering apparatus which keeps the air clean and wholesome
at all times.
Summing it all up, the Orchestra Hall is undoubtedly a credit
to Chicago picturedom, for it is clean, cleanly conducted, and the
pictures are well projected.
To Brothers Dorsey and Upp I want to extend thanks for the
many courtesies extended to me. My visit to the Reel Fellows
Club and the manner in which I was received and entertained
while there will live long in my memory.
JOHN J. CORCORAN IS DEAD IN TROY, NEW YORK
ONLY a short time ago, while on a visit to Troy, N. Y., I had
the pleasure of meeting among others John J. Corcoran,
president of local 285, I. A. T. S. E. ; now comes word of his
death.
Brother Corcoran, for forty-five years a resident of Troy, died
suddenly while on duty as a motion picture operator at the King
theatre on King street shortly after returning from his home after
having his supper.
Mr. Corcoran was a member of Company C, Seventh United
States Cavalry of Colorado at the outbreak of the Spanish-Ameri-
can war, eighteen years ago, and his company was among the first
to land in Cuba. He was in the San Juan Hill charge at the battle
of El Caney and he received a wound in the chest which troubled
him through his after life. At the close of the war he was hon-
orably discharged and upon his return he became a member of
the Marcus D. Russell Camp, No. 2, of the Spanish War Veterans.
For the past year he was president of the local union of motion
picture operators, local 285, I. A. T. S. E., a position which he
held with great credit to himself and the members of the local.
He is survived by his wife, three daughters, Anna, Mary and
Elizabeth Corcoran ; one sister, Mrs. Mary Conway, and three
brothers, James, of San Francisco, William T. and Daniel H., of
Troy.
It would ill become me to try and eulogize this man, for the
work he has accomplished during his term of office speaks for
itself. My only hope is that the members of local No. 285 will
try and carry on the good work as commenced by the late brother,
and may he reap the reward of his labors by hearing the welcome
words : “ Well done, good and faithful servant,” when he appears
before the Great Executive Board presided over by the Master
Workman.
PHILADELPHIA OPERATORS’ UNION IS
FLOURISHING
ROTHER LOUIS KROUSE, business agent (who says
“business agenting” requires no brains) of local union 307,
I. A. T. S. E., reports his local in a flourishing condition, all
members employed and “ everybody happy.” And even though it
is not polite to contradict, I must take exception to the remark of
Brother Krouse.
A business agent does require brains, and quite some too, for if
he did not possess “ brains ” he would not be holding down the
job, and I might add, doing so with credit to himself and local
307.
A BARGAIN FOR SOMEONE W HO WANTS A
GUNDLACH
ANYONE who can use a 4)4 E. F. Gundlach lens tube can
strike a bargain by writing me a letter making an offer.
There is no jacket with this lens, which is a quarter size Gundlach.
September 9, 1916
1595
ACCESSORY NEWS SECTION
WHITE SCREEN AT FIFTY-FIVE FEET THROW?
E. J. Seybt, Castine, Me. — We are using a 6-A Power’s with
Gundlach lens, two 71/ inch condensers, making a picture 14 by 17
feet from a fifty-five foot throw, using forty-five amperes.
The carbons are the V. I. O. (A new brand on me — Ed.), with a
54 cored on top and a J4 inch solid on bottom. The current is 110
volts D. C.
Our operator finds trouble in getting a pure white screen, al-
though our projection is as good, if not better, than the average
house.
Will you please tell me if our condensers are right or if we
can get a perfectly zvliite screen at this throw?
Answer — You forgot to mention the focal length of your pro-
jection lens, but it is probably a three-inch E. F. If your operator
finds any difficulty in getting a perfectly white screen it is prob-
ably due to one of these causes : Either the optical system is not
lined up or the proper focal length condensers are not being used.
Try a 6)4 and a 7)4, with the lamp, about sixteen inches from
the aperture plate of the machine, seeing to it that the carbons
are set properly, that is, with the upper, or positive, slightly behind
the lower, or negative. This seems to be the only solution of your
trouble, for all other conditions are as they should be, but if after
trying this plan out it does not give you the results which it should,
why, “ come again.”
IS THERE DANGER WHEN COILS OF A RHEOSTAT
BECOME HOT?
James McArthur, Mobile, Alabama. — Am writing you to ask if
there is any danger when the coils of my rheostat become hot;
that is, the coils show red in the dark, and I would like your
opinion in the matter, as the manager claims there is danger of
fire.
Answer: If your connections are all right, the redness of your
coils is probably due to a slight overload, and is not a serious mat-
ter. The only way that it will affect you is to shorten the life of
the rheostat. As far as the danger from fire is concerned, if the
rheostat is located in the proper place there can be no such dan-
ger. Come again, brother, we want to help you in all matters on
the projection end that we are able to.
PRECISION MACHINE EMPLOYEES HOLD ANNUAL
OUTING ON LONG ISLAND
THE employees of the Precision Machine Company, manufac-
turers of Simplex projectors, with a membership of four
hundred, held their annual outing at Belvidere Park, L. I., on
Saturday, August 19. The outing was an all day affair and the
various matches and sports arranged were hotly contested by the
employees.
A baseball game between men from the eleventh and twelfth
floors of the Precision factory ended in favor of the former at a
score of 26 to 16. The sport of the day was the many attempts
of the boys to ride a kicking mule. Ten dollars would have gone
to the man able to stride the animal for any length of time, but
nobody won the prize.
HORN STEIN, OLD TIME OPERATOR, GOES TO HIS
FINAL REST
IT is with regret that we learn of the death of Harry Hornstein,
*■ brother of the genial sales manager of the P. T. E. Company.
Mr. Hornstein was one of the old-time operators, and for some
time had been running a theatre in Yonkers, N. Y., of which he
was the owner. He had been at the Kingston Hospital, where
he died, for only a few days suffering from pleural pneumonia,
and passed away on Tuesday, August 8, the age of 27 years.
Funeral was held at his late home in Brooklyn on Wednesday,
August 9.
To the family we extend our heartfelt sympathy in their be-
reavement, and express our own feelings best when we say :
“ May he rest in peace.”
NO ATTENTION IS PAID TO UNSIGNED
COMMUNICATIONS
1\/I H. B., Brooklyn, N. Y. — When writing to the department
for information be sure and give your name and address.
It will not be published unless you so desire. In regard to the
wiring diagram you sent in I must confess I do not understand
it. Make it a little clearer and I will try and help you.
Mr, Dealer!
How are you meeting the demand
for better projection lenses than the
i regular equipment of the various ma-
chines ?
' It will pay you to investigate and
1 stock the best — the new Marlux over-
size projection objective.
; Marlux gives more light and greater
i steadiness of illumination. Write your
nearest distributor or direct to the
makers.
Crown Optical Co.
ROCHESTER, NEW YORK
National or Columbia Carbons
We are receiving regular shipments of these carbons and can
fill orders at the following prices for immediate shipment
% x 1 2 soft cored per hundred $7.25
54 x 12 5.50
54x6 2.75
54 x 12 4.50
54x6 solid “ " 2.50
54x6 “ " 2.25
x 6 “ Metal coated “ 4.40
|jx6 4.60
In lots of 1 ,000 or more we will allow a discount of 10%.
EXHIBITOR’S SUPPLY CO.
5 S. Wabash Avenue, CHICAGO, ILL.
Send for our complete catalogue of Motion Picture Machines and supplies
MOTION PICTURE MACHINES
Power— Simplex— Baird
HALLBERG’S 20th Century Motor
Generators
MINUSA Gold Fibre Screens
SANIZONE Deodorants, the perfect per-
fume for Motion Picture and all Theatres
WE ARE DISTRIBUTORS
Ask for Catalogs
O Q 1 1327 VINE STREET
wWaaD PHILADELPHIA, PA.
Lewis M.
1596
ACCESSORY NEWS SECTION
Vol. 14. No. 10
THE CONGRESS THEATRE, ST. LOUIS, SEATS 1,100
AND IS AN IDEAL PHOTOPLAY HOUSE
THE Congress, Olive and Sarah streets, St. Louis, is in many
respects an ideal home of the motion picture. It has a seating
capacity of about 1,100 on one floor. The projection is done by a
most efficient operator behind two latest model Powers 6-A ma-
chines. Every minute detail has received its proper attention.
The entrance of this theatre and the front of the lobby is one of
the most brilliantly lighted theatre fronts west of New York. The
ticket is taken from the patron by a courteous attendant, and then
you are led to your seats by an attendant who rivals Rothapfel’s
adherents with his courtesy and pleasant manner.
The Congress, St. Louis
The patron seats himself on a comfortable seat. The curtain
rises and the title of the film is flashed on a blue drapery with a
gold monogram. The drapery is slowly lifted and the pictures
begin on a Minusa Screen. At the intermission of each perform-
ance the drapery slowly covers the screen. The stage is slowly
illuminated from a beautiful blue into a purple. Then the illumi-
nation of the theatre is gradually becoming darkened. The inter-
mission is ended. Then the performance is again presented on the
screen. The manager of this theatre is Hector M. Pazmezoglu,
who is also the Greek counsel in St. Louis. Mr. Pasmezoglu has
made staunch friends of his patrons. His acquaintances have
named him the Rothapfel of St. Louis.
WEBBER SPENDS $75,000 ON SUBURBAN THEATRE
IN DENVER
CURTIS street, Denver’s great white way, must look to its
laurels, for the suburban theatres of Denver, with spacious
interiors and splendid appointments, are coming into their own.
The few thousand dollars necessary to equip a neighborhood
theatre a few years ago is insignificant when compared with the
expenditure necessary for the modern suburban theatre.
Therefore the news that Dewitt C. Webber, former owner of
the Iris theatre of Denver, is spending $75,000 on his new sub-
urban playhouse in Denver and that the Moore and Greaves
Amusement Company is building a large new house — within a
radius of three blocks of the new Webber theatre — indicates that
Denver is swinging into line with other cities which have boasted
of more pretentious structures on the outskirts. The first named
house will be known as the Webber Show, the second, the Queen.
NEW REGENT, DETROIT, IS SCHEDULED FOR
OPENING ON LABOR DAY
THE New Regent theatre, which will be Detroit’s largest photo-
play house when it opens on Labor Day, will be under the
management of Charles W. Porter, a successful showman, who
for the past few months has been managing the Duplex theatre.
The New Regent is on Woodward avenue and Horton, contains
over 2,500 seats, and is a magnificent playhouse in every particular.
When it opens in September the public and the moving picture
industry is promised many surprises. It will be exclusively for
motion pictures. - — ■ — — ■ —«
SQUIRES OPENS THE FRANKLIN AND THE
FULTON, EQUIPPED WITH TYPHOON FANS
HARRY SQUIRES, of Union Hill, N. J., has just opened two
theatres on Bergenline avenue — the Franklin and the Fulton,
the latter having just been renovated. The Franklin theatre has
just been completed and equipped throughout with modern im-
provements. One of the features of this new house, also the
Fulton, is the ventilating system, which was designed by J. F.
Daily, of the Typhoon Fan Company, 1,544 Broadway, New York
City.
A Typhoon multiblade twin set, worked in conjunction with a
cool air chamber and driven by a five horse power motor, furnishes
a perfect ventilation system for these houses, which have a seating
capacity of eight hundred seats in each theatre. The chairs were
installed by the American Seating Company. Projection is fur-
nished in the Franklin by two late model Simplex machines and
in the Fulton by two Power’s 6-B Cameragraphs. All these ma-
chines are equipped with Speedco Arc Controllers. The lobby
display frames are of a unique design and were manufactured by
Menger and Ring. Both these houses are showing first run pic-
tures of Triangle, Metro, World and V-L-S-E on Minusa Gold
Fibre screens.
ROTH ACKER ENTERTAINS 40 SALES MANAGERS
IN SESSION OF NATIONAL DEALERS SERVICE
CONFERENCE
THROUGH the courtesy of the Rothacker Film Manufacturing
Company, forty sales managers who have been attending the
sessions of the National Dealers’ Service Conference at the Hotel
Sherman were given an opportunity of seeing movies in the
making.
Before the trip to the plant was made, E. H. Phillipi, sales man-
ager of the Rothacker concern, spoke to the executives on the
subject of “Putting Your Story Over.” Mr. Phillipi told of the
short, dealer-advertising films now being generally adopted by
some of the largest manufacturers in the country. Since the sales
managers have been attending the conference to discuss ways
and means for manufacturers to render the dealer greater service
in promoting sales, Mr. Phillipi’s talk was vastly entertaining to
them.
The party then motored to the new Rothacker plant. Upon their
arrival, they were filmed by a Rothacker cameraman. The film was
later shown to the “ actors.”
The managers were then shown every phase of picture making,
from the operation of the camera to the projection of the film on
the screen. The managers voted their trip through the world’s
largest commercial film manufacturing plant the most instructive
experience of the conference.
^iiiimiiiiiiimimiiuiiiiiiiuiiiiiiuiiiuiuiiiiiiiiiuiuuiiiiiiiiiiimiiiuuiiiuiiiiiiiiiuiiiiiuiiuiiiiiuiiiiuiiiniiiiiiuuiiiiiiNiiiiiiiiiiiiiiuiiiiiiiuiiiiiniiiiiiiiiiiiiiiiitiiiiiiiiig
UNION ANNOUNCEMENTS
iuiniiiniiiiiiiimiuiiiuiiiiiiiiiiiiiiiiiiiiiiniiiiiinniininiiiniiiniiiiiiiniiiiinmiiiiniinnimiinniDnmniiniininniiimiiiiiniminnfnimitiiiiiiiiiniiiniiiniiiiiinnn^
WALTER A. BEMIS, president, and Ira G. Sherman, past
president of Local 384, Moving Picture Operators of Hud-
son County, N. J., were at the convention of the New Jersey
State Federation of Labor, held at Orange, N. J., August 20, 21, 22,
as delegates from their local union.
LOCAL 244, I. A. T. S. E„ NEWARK, N. J.
Reginald Cooper, president.
Edward Burns, vice-president.
M. A. Carney, recording secretary.
William Uessler, treasurer.
John R. Walsh, business agent.
Michael D’ Anton, assistant business agent.
Joseph Valentino, sergeant at arms.
The local meets at 224 Washington street, Newark, N. J., the
first Wednesday of every month at 12 o’clock, midnight. The
report of this local is “ progress.” All of their men are working
and the union controls all the best houses in the city.
It is rumored that the theatres of Newark are to open on Sun-
days, beginning Sunday, September 4. This will mean an increase
in the salaries of the operators and will act for the good of the
industry, for sooner or later Sunday concerts will be given in
every city of any importance. It is the will of the people, and
the law makers will have to abide by it.
iniiiiiiiimiiiiimniiiiniiiiiiiiiiiiiiiiiiiiiiiiiiiiiin
September 9, 1916
ACCESSORY NEWS SECTION
1597
RECOGNITION of MERIT
in America’s Second Largest City
Projectors
INVADED CHICAGO FOUR YEARS AGO -RESULT:
C&sn/J&r 485
ALL OTHER MAKES
356
12-15
ThePrecision Machine (o:Tnc.
317 East 34th: St— NewTbrk
|l!IIIUIIIIUIIIIIIIIIIIIIIIIII||||||UIIIUIl||UIUI!l||||||UIIII||UII!!llllllllllimU[MlUIIUIUIIH^^
IF THE MOTION PICTURE STUDIO I
DIRECTORY
MEANS ANYTHING TO YOU,
READ PAGE 1538 |
nlllllllllllllllllllllllllNIIIIIIllllllllllllllllllllllllllllllinililllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllN
Make Your House Popular
By a perfectly projected picture. You cannot do this with an old junky machine. Write us to-day. We will sell you a new machine
of any make on our EASY PAYMENT PLAN. You would be surprised at the number of Theatres throughout the country that are
purchasing from us in that way. Why don’t you investigate to-day ?
AMUSEMENT SUPPLY COMPANY
Dealers in Motiograph, Simplex, Powers. Edison, and Standard Machines. Transverters, Motor Generators, Rectifiers, and everything pertaining to the Moving
Picture Theatres. Third Floor, Mailers Bldg., Cor. Madison Street and Wabash Avenue, Chicago, 111.
Speer Projector Carbons are made for every conceivable form of projec-
tion— Results are guaranteed with Speer Carbons — It is up to you to insure
yourself by putting in a stock.
NET CASH PRICES
XA. x 12, cored, pointed both ends, $37.50 per M. (1,000 in a case)
9/16 x 12, cored, pointed both ends, $40,00 per M. (1,000 in a case)
% x 12, cored, pointed both ends, $50.00 per M. (1,000 in a case)
% x 12, cored, pointed both ends, $70.00 per M. (1,000 in a case)
% x 12, cored, pointed one end, $115.00 per M. (500 in a case)
1 x 12, cored, pointed one end, $150.00 per M. (500 in a case)
Sample Orders for 100 Carbons Filled at 10 % Advance on Above Case Lot
Prices If Cash is Sent With Your Order . First Come First Served.
(Makers of Carbon for Electrical
purposes <
. .. Eor Sale by Leading M. P. Machine Distributors, Including the following:
i‘.y:.HALLBERG' 727 7th Ave-> New York, N. Y. E. E. FULTON CO., 154 W. Lake St., Chicago, 111.
oE^L£'£.£PT,CAL CO-> 166 N- State St., Chicago, 111. KANSAS CITY MACHINE & SUPPLY CO., 813 Walnut St., Kansas City, Mo.
SOUTHERN THEATRE EQUIPMENT CO., Rhodes Bldg., Atlanta, Ga. G. A. METCALFE, 117 Golden Gate Ave., San Francisco, Cal#
SPEER CARBON COMPANY
TRADE MARK
of Carbon for Electrical T\ ■ {{II T 7 7 Qm Iff > II
i during the past 25 years) l/CDt. W, Ul. lYlftry S, 1 ft.
1598
ACCESSORY NEWS SECTION
Vol. 14. No. 10
The Camera
H BI11IIII1
mm ill
■
Ilia 1
Bin i
I.
lliilitiii
A Department Devoted to Motion . Picture . Photography in All Its Phases, Studio and Laboratory Work
Inquiries relative to motion photography promptly answered
HYDROKINONE DEVELOPER
N. F. C., New Orleans, La. — IV e would like to have informa-
tion as to what developer is best to use for negative and positive.
We zvant Hydrokinone developer only, that we can put through
at least fifty to seventy-five thousand feet in a fifty gallon tank.
Answer — This inquiry shows an almost total lack of knowledge
of film development as practised in motion picture laboratories,
but we will endeavor, to the best of our ability, to straighten the
correspondent out and provide working data.
With regard to a bath which can be used to process both negative
and positive cine film we will state that we are unalterably opposed
to the practice of using the same developer for both negatives and
positives.
The emulsion of the negative stock is considerably different in
character than is the emulsion of positive stock and the qualities
desired in a negative differ from those which should be present in
a film positive of good quality. A high class negative is generally
characterized by the softness of its developed images, whereas, a
good positive should be possessed of vigorous, snappy images.
Taking the customary Metol-Hydrokinone developer as an in-
stance— the bath, when mixed for negative developing, should con-
tain more Metol in proportion to the amount of Hydrokinone than
is used when mixing a bath for developing positives. The amount
of carbonate used in preparing a negative developing solution is
likewise more than that used in preparing a positive developer;
the capacity of the tank (it is understood) being the same in each
instance. In the best laboratories potassium carbonate is used in
the negative bath instead of the sodium carbonate incorporated
into a developer for positive films.
The correspondent, however, expresses a desire for a straight
Hydrokinone formula. Here, again, we desire to point out that
we are opposed to the use of a plain Hydrokinone developer in
processing motion picture film. The failings of the Hydro bath
are well known to those who have ever used it for this class of
work.
Hydrokinone is a hard working (contrasty) developer, giving
excessive density in the highlights. It can therefore be appreciated
that, when it is used for negative developing, soft images of pleas-
ing gradation will not be secured, at least not of equal quality to
those obtaining with the use of some softer working reagent. More-
over, a Hydrokinone bath is extremely sensitive to changes in its
temperature (as has been pointed out in the Camera Department)
and if the temperature of a Hydrokinone developer rises slightly
above the normal, excessive density in the images will be the result.
In compliance with the correspondent’s request we furnish, how-
ever, a formula for a straight Hydrokinone bath. As it is ex-
tremely improbable that any other than Eastman film stock is
being used at present, we give the formula supplied by the Kodak
Company, which is as follows :
Water 10 gallons
Hydrokinone 13 ounces
Sodium Sulphite 4 pounds
Sodium Carbonate 4 pounds
Potassium Bromide 3 ounces
Temperature, 65 to 68 degrees Fahr.
For negatives developed on drum add an extra \l/2 ounces of
potassium bromide and develop at a temperature of 62 degrees.
With regard to the processing' of from 50 to 75 thousand feet
f film through 50 gallons of developer, we would like to see a
Solution of such qualities that 50 gallons would develop that amount
of film or even half that amount. A reagent that would accom-
plish such a feat would be a wonder, and its discoverer would
become wealthy over night.
INSTRUCTION IN CINEMATOGRAPHY
O. G., Englevale N. D. — I want to take some six or seven
thousand feet of pictures of American ways of doing farming,
railroading and the like, to show in certain foreign countries, and
would not take an expensive course at a photographic school if I,
from instruction books and a little practice could acquire the neces-
sary ability to take such pictures successfully.
Answer — While we are personally inclined to favor a photo-
graphic school (such as that conducted by Professor Wall at
Syracuse) where the fundamentals, as well as the practice, of
photography are taught, we believe that with conscientious study
and plenty of practice the correspondent would be able to film the
subjects he has in mind in a satisfactory manner.
It will be noticed, upon referring to the Camera Department of
the News of September 2 that the matter of suitable text books,
for those ambitious to use a motion camera, is there dealt with at
some length.
Our frank and honest opinion of several of the works at present
available is there set forth. For those, who, like the correspondent,
have had no previous instruction, we believe, however, that no book
at present available would prove so helpful as would a complete
set of the Motion Picture News since the inception of the Camera
Department, which commenced in the issue dated March 25.
The early articles which appeared in the department were
specially prepared for the purpose of guiding the uninitiated in
the preliminary steps of cinematography. Although the Camera
Department is still young, its purpose is to provide accurate data
and definite instruction in all that pertains to the scientific and
photographic end of motion picture production.
The correspondent and all other readers of the Camera Depart-
ment may rest assured that no information pertaining to cinema-
tography, no matter how exclusive, will ever be held back; and,
in the absence of more comprehensive treatises on camera work
than those now available, we trust that a continued study of the
material appearing here will prove of positive assistance.
The mere study of books and technical articles will not, however,
serve to make an efficient cameraman out of a novice. The corres-
pondent is therefore advised to purchase a camera and after he
has familiarized himself with its workings and capabilities, some
negative film stock should be secured and trial exposures should
be made.
It may happen that several thousand feet of film will have been
exposed (and developed) before satisfactory results are secured,
but this is the only practical way of learning correct exposure,
uniform cranking, and other elementary details of cinematographic
procedure.
We assume that the correspondent proposes to have his develop-
ing and printing done by some laboratory, and we advise that this
be done ; as developing the negative and preparing the positive, in
addition to taking the picture, would be found =» somewhat involved
task for an absolute beginner.
ROBERT C. SMITH, CRACK CAMERAMAN, BACK
WITH POPULAR PLAYS AND PLAYERS
ROBERT C. SMITH, a well known cameraman, nas returned
from Cleveland, Ohio, where he has been working on a fea-
ture produced by the Midland Film Manufacturing Company. Mr.
Smith has taken back his old post in the Popular Plays and Play-
ers studio, where he is doing the camera work on the five part
feature, “ The Iron Woman,” in which Nance O’Neil is starred
for the Metro program.
Mr. Smith photographed “ The Scarlet Woman,” in which Mme.
Petrova was starred on the Metro program, introducing many
novel effects in photography which he originated.
September 9, 1916
ACCESSORY NEWS SECTION
1599
“ MONOMET ” A SUPERIOR DEVELOPER INTRO-
DUCED BY THE AN SCO COMPANY
SHORTLY after the outbreak of the present European war the
British Government subsidized certain concerns to engag'e in
the production of aniline dyes and other derivatives of coal-tar
and benzine. The amount of money advanced by the government
was large, but the proposition is now commencing to bear fruit.
A concrete instance is the appearance upon the American market
of a new developing reagent called “ Monomet.” The developer
Monomet occurs in the form of a grayish powder, which is pos-
sessed, however, of a definite crystalline structure. It is readily
soluble in water, forming a pinkish colored solution which disap-
pears when sodium sulphite is added. Upon addition of the car-
bonate the color of the solution becomes light green.
As yet the chemical constituency and symbol of the substance
has not been made known, but the fact has been established that
this new developer is not identical with Metol, as its behavior in
an acid solution when treated with a nitrite differs from that of
Metol under like conditions.
We have witnessed a bona-fide demonstration of Monomet in
use, and, like others familiar with the action of the various well
Known developers for years, were vastly surprised at its perform-
ance and the desirable qualities which it exhibits.
A developing solution was mixed from a standard and well
known Metol-Hydro formula. Monomet was substituted for
Metol (part for part) in preparing the bath, and no extra in-
gredients, uncalled for by the formula, were added to facilitate
the action of the Monomet.
Films were then developed, whereupon the following facts were
unquestionably established. The image appears quickly (as with
Metol) and with correct exposures development is complete in five
or six minutes. The gradations are splendid, and when developing
positive rich black tones, equal if not superior to those obtained
with a Metol bath, are secured. A slightly more vigorous image
is secured with Monomet than with Metol; time of development
being equal in both instances.
On an under exposed negative, taking longer to develop, there
is less fog evident than when Metol is used. This proves the new
reagent to be clean working.
Lastly — and most important at this day of high priced developing
chemicals — a bath made up with Monomet will do about twice as
much work before becoming exhausted, and without even discolor-
ing, as will any other developer which we have thus far seen.
This sounds like pretty high praise for the article in question,
but the above is a report of what we have actually witnessed, and
is presented in all impartiality to the readers of the Camera De-
partment as being facts.
Monomet is a British product manufactured by the White Band
Manufacturing Company, Ltd., of South Croyden, England; the
basic materials coming from a large English dye works in the
Midlands.
The Ansco Company of Binghamton, New York, and 129-31
West Twenty-second street, New York City, is the sole agent for
this new developer in the United States and Canada, and it is stated
that large shipments are on the water. It appears that a somewhat
limited quantity only is available just at present.
The price is in the vicinity of thirty dollars a pound, which, in
view of its lasting powers, is not at all excessive.
Ansco is to be congratulated on having secured the agency of
this most efficient developer, which will, no doubt, be speedily
recognized by the motion picture fraternity.
Perfect Developing and Printing
Negatives Developed . 1c. ft. T,T^S in ££ f1™1*86
Positive Printing 4c. ft. Card8 K^*
Satisfaction guaranteed by our fifteen years’ experience Special price on quantity orders.
GUNBY BROS., Inc., 145 West 45th Street, New York City
The Universal Camera
For Motion Photography
Write for Illustrated Catalogue
The UNIVERSAL CAMERA CO. Branches { lai Market St.^San Francfsco
559 W. Jackson Blvd., Chicago
Educational Pictures Bought — Sold — Released. Commercial and
Industrial Films. Superior Developing. Printing
and Coloring. Capacity Unlimited
SUPERIOR FILMS CO.
ROBERT A. BRACKETT, Manager
(Entire 10th Floor)
643 South Olive Street
Knickerbocker Building, Los Angeles. Phone A3372
v-
Studio Reservations by Day, Week or Month. Artificial Lights.
Fire Proof. Miniature Reproductions. Trick and
Novelty Effects. Titles While You Wait
QUALITY means
EVANS
means PERFECTION
We Do Particular Work (or Particular People
Developing and Printing ONLY
Evans Eilm Manufacturing Company
Numbers 416-418-420-422 West 216th Street
Telephone 6681 Audubon NEW YORK CITY
Just one clear picture after
another with
Eastman Film
The film that made motion
pictures practical plays a big
part in their present stage of
perfection.
Look for the stencil mark
“Eastman” in the margin.
EASTMAN KODAK COMPANY,
ROCHESTER, N. Y.
1600
ACCESSORY NEWS SECTION
Vol. 14. No. 10
■■■■■■
Music and the Picture
Edited by Ernst Luz
This department is maintained for the exhibitor s assistance with a view of suggesting proper musical illustrations for
current photo plays. MOTION PICTURE NEWS will be pleased to help solve any difficulties the exhibitors may
have with their musical programs. All communications should be addressed to the Music and the Picture Department.
LOVETT ARTICLE IN THE “NEWS” BRINGS
LETTER FROM YOUNG MUSICAL DIRECTOR
WE are in receipt of a letter through the courtesy of H.
Lovett, who wrote the article appearing in Motion Picture
News under date of August 19. I reproduce this letter here with
a view of encouraging all our readers to become better acquainted
with this department and write us of their trobules more otfen.
This department can only fulfill its purpose atfer it has aroused
healthy discussion of the different points at issue. We can safely
assure all our readers that nothing of an offensive or personal
nature will find space in these columns. Consequently no one need
have any fear in asking any questions or writing us their most
trivial troubles. Our readers must know that this department is
not conducted with a view of criticising other’s endeavors but
as a central medium through which we desire to arrive at actual
facts, which can ultimately be used for the betterment of picture
music in general.
We receive a great deal of correspondence which might be con-
sidered of a personal nature and which we cannot use. All such
correspondence is answered through the mail. All matter intended
to appear in this department must be helpful, educational or for
the protection of the musicians who are putting forth earnest
endeavors to better picture theatre music. The time for com-
petitive jealousy in picture music is past. What we need at the
present time is competitive effort.
With the coming of the new season we certainly hope that our
readers will take a still greater interest in this department and
send us their views and anything they consider helpful to their
fellow coworkers and picture music.
I know that the following letter is much appreciated by Mr.
Lovett and that he feels repaid for his effort by such an acknowl-
edgment. I would ask Mr. Booth that he contribute his little bit
to this department occasionally and assure him that it will be
greatly appreciated. The letter follows :
“ H. Lovett, Richmond, Va. :
“ Dear Sir — In looking through the August 19 number of
Motion Picture News, I had the pleasure of reading a most
interesting article written by you. And I must say that I agree
with you absolutely. And I also have been the poor unfortunate
one to be at the mercy of those co-called plots. More than
once, too.
“ I am only a young director, but have had quite a bit of expe-
rience in playing motion pictures, and it would also be untruthful
of me to say that I ever had any success with these so-called
picture plots.
“ I must say that I am one who certainly appreciated your article
and feel that I have been benefited by reading it, and hope that I
may have the pleasure and opportunity of reading another in the
near future.
Frank M. Booth."
AMERICAN PHOTOPLAYER COMPANY, SAN FRAN-
CISCO, MOVES FROM KEARNEY STREET TO
GOLDEN GATE AVENUE AND JONES
STREET
* I 'HE American Photoplayer Company, for several years located
-*• on Kearny street^ near Post, San Francisco, has moved its
offices and display rooms to Golden Gate avenue and Jones street,
where it has taken over the entire second floor of the-Film Ex-
change Building. Here splendid quarters have been fitted up and
efforts have been made to make the place so attractive that it will
be used by exhibitors and exchangemen alike as headquarters. For
the special benefit of film interests a model theatre has been in-
stalled and exchangemen will be enabled to bring exhibitors here
and show their productions in especially attractive environments
and with proper musical settings.
Desk room has also been set aside for the benefit of exhibitors,
and here will be chairs and tables, together with reading matter,
for those who wish to come and make themselves at home. The
main room has been fitted up for the exhibition and demonstration
of the largest instruments made by this concern at its Berkeley
factory, while several smaller rooms are given over to the lower
priced lines. In all, almost 17,000 feet of floor space is occupied,
giving the firm unusual opportunities for display.
NEW DEPARTURE IN RECONSTRUCTION OF BAY
CITY, MICH., HOUSE
A DEPARTURE from the usual method of theatre construction'
will be found in the remodeled Alladin theatre, Bay City,
Mich., when it is completed. The house was closed on Saturday,
June 22, and will stay closed until about September 1. Meanwhile
the house will be completely remodeled, costing about $5,000.
The size of the theatre will be doubled, and the seating capacity
increased to 1,000. Two separate balconies will be installed, and
these will contain boxes for those who desire privacy. Wicker
chairs will be used in the boxes. The improvements will also in-
clude new draperies, new screen, new carpet, new system of ven-
tilation.
The most important feature will be the arrangement of the main
floor. This floor is to be dropped to the sidewalk level, and then
constructed in the form of an arc, with a pitch of three-quarters
inch to the foot. The center of the house, for instance, will be
thirty-four inches lower than at the rear.
Manager Simpson says this amphitheatre style of seating will
make it easier to heat, and there will be better ventilation. It will
also be better for everybody in viewing the picture.
HOMMEL, SUPPLY MAN, SENDS BIRTHDAY CAKE
IN CELEBRATION OF HIS TEN YEAR
MARK IN BUSINESS
THE following came in the mail, addressed to the editor of
this department : “ We are giving a party to-day to celebrate
our tenth birthday and you are invited. Perhaps you are very
busy and cannot come. But I want you to celebrate with us, and
so I am sending you herewith a piece of our birthday cake, hoping
you will enjoy it. We have been in business just ten years to-day.
Won’t you drop us a line of congratulation? There is nothing that
makes our hearts as glad as hearing from our friends.”
With this came a piece of the birthday cake. There is an old
saying, “You can’t eat your cake and have it too,” therefore we
did not eat ours. We appreciate the courtesy shown by Ludwig
Hommel, the enterprising supply dealer of Pittsburgh, Pa., and
wish him many happy returns of the day.
I had the pleasure of meeting Mr. Hommel while in the city of
Pittsburgh, and I must compliment him upon the up-to-date man-
ner in which his supply department is laid out. Everything neces-
sary for the motion picture theatre can be seen on the floor of
Hommel’-s.-”
timiiiiiiiiiimiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiti
September 9, 1916
ACCESSORY NEWS SECTION
1601
iiiiiiiiiiHiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiMiiiiiiiHiiiniiiiiiiiiiiiimiiiiiuMiiiiiiiiiiiiMiiiiitiiiiiiiHiiiiimiuiiiiiHiiiiiiiHiiimiiiiiimm =
Music Plot for Thanhouser Classic
“The Shine Girl”
Pathe Gold Rooster Feature
Description of Music
By ERNST LUZ
Number Suggested
Max. Projection Time 73 Minutes
Cue to Stop Number
1. Inter (Light Desc) XXXX.
2. Rom. Intro. & Waltz XXX
3. Desc. (S-Hy Rom.) XXX..
4. Desc. (Light Rom.) XX
5. Hy. Dr. Desc. X
6. Desc. (Path.) XXX
7. Waltz Lento XXX
8. Desc. (Path.) XXXX
9. Desc. (Rom.) XXX
10. Inter. X
11. Rom. Intro. & Waltz XX
I 12. Desc. (Path.) XX
I 13. Inter. XXX
1 14. Desc. (Rom.) XXX...
| 15. Desc. (Hy-Rom.) XX
16. Waltz Lente (Leg.) XX
17. Desc. (Rom.) XXX
18. Galop. X
19. Desc. (Path.) XXX
“Admiration” (Ricordi & Co.)...
“ Family Hearth ” (Ditson & Co.)
“ Contemplation ” (Ricordi & Co.)
“ Springtime ” (Ditson & Co.)
“A. B. C. Dr. Set No. 12”— A.l
“ Told at Twilight ” (Boston Music Co.)
“Druid's Prayer” (Jos. W. Stern)
“ Romance of the Rose ” (M. Witmark)
“Waiting for You” (Jos. W. Stern & Co.)....
“Masked Marvel” (Luban Pub. Co.)
“Athene” (Ricordi & Co.)
“Idyll” by Coates (C. Fischer)
“ White Bird ” (T. B. Harms & Co.)
“ Broken Melody ” (C. Fischer)
“Rosemary” (Ricordi & Co.)
“ At the Big House, etc.”
“ And here is what one of the fellow workers.”
Connects 1 and 2.
“ Sally, some day, etc.”
After reception scene.
“ Aw, pick on some one your size, etc.”
“ The following day.”
Connects 2 and 3.
Shine girl taken before the judge.
Concert.
“ We knowed you liked shiny things, etc.”
After Judge and Shine girl arrive in the country.
Connects 3 and 4.
Newspaper article flashed.
“ In the days that followfi etc.”
“ And again the shadow falls, etc.”
Concert.
Connects 4 and 5.
“ Sally, there are things, etc.”
“ La Confession ” (Jos. W. Stern)
“Cinema” (Ricordi & Co.) Child running through wood.
“Whip and Spur” (W. Jacobs) After child rescued.
“ Consolation,” by Lizst To End.
Notes: — In music plots each reel of film is divided into 10 units of
time, each unit denoted by one X representing about IV2 minutes.
Consequently when a number is designated by XX it plays about 3
minutes, XXXX about 6 minutes, etc. When no X appears after
musical description it means that the number is very short and does
not play a minute or more. When cues to stop numbers are in quo-
tation “ ” it means that the Cue is reading matter or sub-title.
All other cues are action on screen. All segues should be made quietly
and clean. When quick segues or abrupt stops are necessary it will
be mentioned in Cues or Notes When the time of each 1,000 ft. of
film is less than 15 minutes there will appear less than 10 X’s in each
reel. To get the correct time of projection for each reel, multiply
the number of X’s appearing in each reel by 1%.
Effect Notes: — During Nos. 1 and 4 the piano should be played
with marked acent when Elyane plays on the screen. It is not neces-
sary to interrupt the number to get this effect. Play pianonissimo
before and after the above.
Music Notes: — This picture illustrates the romance of a simple un-
romantic character. Simplicity is the strength of the picture. Sim-
plicity should be the strength of your music. You should at no time
allow your music to be overly melodramatic. Your pathos must be
obtained hy sweet and melodious numbers. Your light numbers
should be especially light so as to permit the obtaining of pathos
with numbers which have no dramatic effect. The different numbers
play quite some time. Consequently the plot allows for an exceUent
rendition of the numbers selected and played. No. 1 should be a
light 4/4 intermezzo. Plays long. No. 2 should be a concert waltz
with a melodious and romantic introduction. No. 3 should be a
medium slow number with a slight romantic appeal. No. 4 should
be a light gavotte movement. This number must not be similar to
No. 3. Should be decidedly different. No. 5 is a melodramatic sug-
gestion.
No. 6 must be a slow melodious number with a pathetic appeal.
No. 7 a melodious slow waltz. No. 8 is similar to 6. No. 9 is
similar to 6. Can be slightly less serious. No. 10 should be a light
2/4 number. No. 11 is similar to 2. No. 12 is similar to 6. No.
13 is similar to 10. No. 14 is similar to 9. No. 15 should be a slow
number of romantic appeal with a slight dramatic suggestion. No.
16 is similar to 17. No. 17 is similar to 9. No. 18 should be a light
melodious gallop. Played fast. No. 19 is similar to 6. The organ
can be very appropriately played to this entire feature.
Operator Cue for Disolving Reels
End of Reel 1 — Shine Girl seated on roof with plant after feeding
cat. End of Reel 2— After boy shakes hands with judge and walks
off screen. End of Reel 3 — Scene after “It’s all sunshine here, etc.”
End of Reel 4 — Shine Girl leaves room after judge writes letter. End
of Reel 5 — Judge and Shine Girl enlarged front screen.
No other instrument could stand the continuous daily use that
THE BARTOLA ORCHESTRA
is getting in hundreds of theatres. Our catalogue gives reasons.
CHAS. C. PYLE, General Sales Agent, 708-712 Mailers Bldg., Chicago, 111.
Factory
Oshkosh, Wisconsin
The KIMBALL
TRIUMPHANT
Panama-Pacific
Exposition
San Francisco
1915
GRAND PRIZE
Collective Exhibit
HIGHEST HONORS
Kimball Pipe Organs
W. W. KIMBALL CO., Kimball HaU, Chicago
ESTABLISHED 1S57
Eastern Office, 507 5th Avenue, New York
FOR SALE
MOVING PICTURE MAILING LISTS
Only complete one to be had, numbering 22,000;
price, $40.00; itemized by states, or $3.50 per
thousand for states you want. Postage guaran-
teed.
1173 Film Exchanges $4.00
149 Manufacturers and Studios 1.00
zlO Moving Picture Machine and Supply Desders 1.50
Write for particulars
Trade Circular Addressing Co.
166 Yz West Adams Street, Chicago
Franklin 1183 Estab. 1888
1602
ACCESSORY NEWS SECTION
Vol. 14. No. 10
Bill
lllllllllllllllllllllllliiil! 1 7 II’ i: i " '.'""'IIIIIIIIIIIIIHIHI
I ,nr —
Building and Furnishings
NEW LYCEUM, MOORHEAD, MINN., IS MANAGED
BY LIVE-WIRE METHODS
Harry a. le£k, is manager and owner of the New Lyceum
theatre, Moorhead, Minn., which is one of the finest picture
houses in the state. Moorhead is a town of 6,000 and the New
Lyceum theatre has a seating capacity of over four hundred. Mr.
Leek, who is an enthusiastic exhibitor, showed how active a mem-
ber of the M. P. E. A. of M. he is by trying his level best last
year to secure the state convention for his town, but no definite
action was taken on this, inasmuch as it is not very centrally
located.
fresh and wholesome at all times, and it is a pleasre to sit in the
Lyceum theatre and watch perfect projection on a Radium Fibre
screen.
The lobby of the New Lyceum is one of the finest in the North-
west. While rather small it is the sign of neatness, being furnished
in tile and marble.
A large electric sign adorns the front of the building and the
name of the New Lyceum can be seen way over from Fargo. Mr.
Leek is an ardent reader of Motion Picture News, and considers
it the best trade paper on the market today.
Fred. S. Meyer.
GIRL USHERS MAKE THE MAJESTIC, MO. VALLEY,
IOWA, ATTRACTIVE
THE Majestic theatre, owned by K. Moreland, has brought to
Mo. Valley, Iowa, the motion picture in its best form and
enables patrons to enjoy amusement under conditions of con-
venience and comfort. The dimensions of the house are 33 by
110 feet. It has a seating capacity of 367 on the main floor. Two
Power’s 6-A machines are in use, and the throw is 92 feet to a
Minusa screen. Part of the equipment is a Wurlitzer, style K
brass frames, made by Newman, for one, two and three sheets,
make the lobby attractive. The lobby is 10 by 30 feet.
Lyceum Theatre, Moorhead, Minn.
Moorhead is on the border line of Minnesota and North Dakota,
Fargo being right across the river from there. Nevertheless
theatres in Fargo don’t affect Mr. Leek a bit. He plays to capacity
houses every night, and inasmuch as Moorhead is wide open on
Sunday, whereas Fargo is closed tighter than a door-nail, the
New Lyceum isn’t any where near large enough to handle the
crowd, which flocks over from North Dakota to the little adjoin-
ing Minnesota city.
Piano and drum constitute the musical program. The Universal
program is being used exclusively; in fact Mr. Leek uses the out-
put, changing daily, and running four reels to a change. The
films are at no time older than thirty days, and mostly always
a good deal less, so it can plainly be seen that Mr. Leek believes
in giving his people the very best that money can secure.
A Power’s 6-A is being used for projection, with a Motiograph
handy for emergency purposes. The ventilation of the New
Lyceum is perfect : Four exhaust and six wall fans keep the air
Lobby of the Majestic, Missouri Valley, Iowa
The Majestic shows Mutual service with Fox and other features
at an admission price of five and ten cents during the day and
five, ten, fifteen and twenty cents at night, with a twenty-five cent
admission for special pictures. Five people constitute the staff of
the theatre.
Mr. Moreland is a believer in live publicity methods and makes
constant use of the newspapers and billboards in his locality. Girl
ushers show the patrons to their seats.
KORNICKER, MENGER AND RING, FINDS
BUSINESS EXCELLENT
ALBERT KORNICKER, special representative for Menger and
Ring, 304 West Forty-second street, New York City, manu-
facturers of lobby display frames, has just returned from a
successful business trip through the South. Mr. Kornicker states
that he found the exhibitors were all enjoying good business and
that they are preparing for a good fall season by renovating and
installing new equipment.
Among the many theatres equiped with lobby frames by Mr.
Kornicker are the Alcazar, Strand and Rialto, all in Birmingham,
Ala. ; also the new Rialto, which is under way of construction in
West Palm Beach, Fla. This theatre is said to be the finest in
the State and will be equipped with all modern improvements,
including display frames of special design.
September 9, 1916
ACCESSORY NEWS SECTION
1603
REGENT, PHILADELPHIA, IS REMODELED AT
COST OF $ 20,000
WHEN the Regent theatre, at Market and Seventeenth streets,
Philadelphia, reopens its doors on Setpember 4 its best
friends will not recognize it, so much improved will the little
picture house be. Remodeled at a cost of about $20,000 means
that every up-to-date contrivance making for beauty and comfort
will be used in the renovation.
The Regent was the first photoplay house in the Quaker City
to make use of a large organ. It installed the first Kimball in
Philadelphia several years before any other theatre took up organ
music. A1 Boyd owned the house at that time, but sold it on the
completion of the Arcadia.
The Regent has secured as its manager Lionel H. Keene, of
Baltimore, Md., well known in theatrical circles through his con-
nection with Sothern and Marlowe, S. Z. Poli and others. Since
last season Mr. Keene has been connected with the Stanley Com-
pany, having managed their Alhambra theatre for some months.
Although only twenty-five years old Mr. Keene is a live wire
manager and has many novel ideas in view, which will be sprung
upon Regent patrons in due time. Engraved invitations are being
sent out for the opening of the Regent.
World and Metro first runs will be used at the theatre. The
first week’s features will comprise Robert Warwick in “ Friday
the Nineteenth,” a World release, and Metro’s “ Upheaval,” with
Lionel Barrymore.
STANLEY REALTY COMPANY TAKES TITLE TO
GROUP OF PROPERTIES FOR $ 1,000,000
PICTURE HOUSE
THE Stanley Realty Company, owners of the Stanley theatre,
have acquired title to a large group of properties on Market
and Nineteenth streets, two squares from the present Stanley
theatre. Seven small stores now occupy this site, which will front
in three streets, Market, Nineteenth and Ludlow, running from
1900-1914 Market street, the same on Ludlow street, and 2-22
South Nineteenth street, with a frontage of 152 and a depth of
176 feet.
The property was acquired from Frank A. Burnett through
David C. Folwell for a nominal sum and a mortgage of $117,000.
On this site it is proposed to erect the largest motion picture
theatre in the city, with a seating capacity of 4,000. The latest
improvements of construction are expected to be exemplified in
the contemplated building, plans of which are being prepared by
the Hoffman Company, who also designed the Globe and Stanley
theatres. It is reported that the structure with the ground will
represent an investment of about a $1,000,000.
It is expected that the present Stanley theatre will have to be
demolished to make way for the new post office which the federal
government is considering on this block, Market, between Six-
teenth and Seventeenth streets.
DIRECTORY OF NEW THEATRES
CALIFORNIA
AFTER an existence of about four years, the Pastime theatre, one of
the last of the five cent houses in the downtown district of San
Francisco, has been closed. Already workmen are busily engaged
in tearing down the old structure and as soon as this work is completed the
new California theatre, with a seating capacity of three thousand will rise
in its place. The Pastime theatre was conducted under the management of
Nate Herzog in conjunction with the Silver Palace theatre in the same
block, also a five cent house.
Perronet and Tremewan, who closed the Pavilion theatre at Grass Valley
a short time ago, have disposed of the chairs and projection equipment to
A. L. Stoutenburg, who has made needed changes and completed plans tor
reopening the place.
Construction work has been commenced at Stockton on a fine moving
picture theatre, to be occupied when completed by the Turner and Dahnken
circuit. A bonus is offered the contractor for completing the structure
within six months and there is a penalty for his failure to have the work
done by that time.
The California Commissioner of Corporations has revoked the permit re-
cently granted to Solari’s Circuit of Theatres, a proposed development of
motion picture houses with the Strand and Empire theatres of Stockton and
the Empire theatre of Napa as a nucleus. The Napa house has been sold
to A. Fischer and the plans for a chain of theatres has been modified by the
chief owner, David Solari.
The Hub theatre at Mill Valley has been sold by A. C. Papst, who has
conducted it since the opening date last spring, to Mary E. Nichols and in
the future it will be conducted under the management of George H. Cook.
New service has been contracted for. Paramount pictures to be the leading
attractions.
Anderson and Wood, who have made such a success of the Majestic and
OPERA CHAIRS
Steel — Cast Iron
Exceptional in Quality — Comfortable
You are invited to make use of our
Service Department. Send blue print
or sketch for Free Seating Plan.
If you are desirous of reseating, we
can help you dispose of old chairs.
Write for Catalog N.
We manufacture Special Out-of-
Door Seating.
STEEL FURNITURE CO.
1475 Buchanan Ave., S. W.
Grand Rapids, Mich.
Make Your Lobby
Display Attractive
There is nothing more fascinating to the
public than a bright brass frame to display
your photos or posters.
We make Lobby and Theatre Fixtures and
Brass Rails of every description.
Don't fail to visit our Showrooms.
Write for catalog.
The NEWMAN MFG. CO.
717 Sycamore St., Cincinnati, Ohio
Branch Factories and Showrooms:
68 W. Washington St., Chicago, 111.
Coast representative, G. A. Metcalfe, 117 Golden-
gate Avenue, San Francisco, California.
( U zo
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.. > Jj muiK
toT)
OLD METHOD of COOKING
ROASTED IN A HOT, ILL VENTILATED THEATRE IS
NOT MUCH BETTER. TYPHOONS WILL KEEP YOUR
THEATER COOL AND WELL FILLED IN HOT WEATHER.
TYPHOON TWIN BLOWER SET
INCLUDING TWO ROUND TYPE
72" TYPHOONS
ONE 5 HORSE POWER A. C.
MOTOR SUITABLE FOR 600
SEAT THEATRE
If interested send dimensions of your Theatre,
Seating Capacity, Location of Doors and Windows
Circular “N” gives information
TYPHOON [OOLINGSYSTEN
I TYPHOON FAN COMPANY U 1544 BROADWAY NEW YORK CITY .
1604
ACCESSORY NEWS SECTION
AAERJC4N RATING [DAFANT
Exclusive Manufacturers of
Furnishings for Theatres, Schools,
Churches and all Public Buildings
When you want Opera Chairs, remember we have
Vol. 14. No. 10
Broadway theatres at Chico, have taken a long term lease on the fine theatre
being erected at Redding, a few miles away. This new house will be one
of the best in northern California and will have a seating capacity of almost
one thousand. Mr. Wood has conducted the Broadway theatre for many
years and some time ago formed a partnership with Mr. Anderson, formerly
interested in the lumbering and banking business. They later took over the
Majestic theatre and have made a great success with both houses.
CANADA )
With advertising for Toronto’s new half a milion dollar theatre, the
Regent, on the boards, we are notified of another new house which will
be erected in that city upon a magnificent scale. The new house it is said
will cost anywhere from a hundred thousand to two hundred thousand and
will be called the Rialto. F. W. Lamb, architect of the Rialto theatre in
New York City, is also designing this house. The seating capacity will be
one thousand and the house will have a balcony. Messrs. Applegarth, prom-
inent exhibitors in Toronto, are credited with being the prime movers in the
enterprise.
Word has been received in Toronto that Leon Slessinger, formerly a most
successful manager of the Strand theatre in that city, is in charge of the
Logan Square theatre, on Milwaukee avenue, Chicago. Mr. Slessinger
states that his new theatre, which is owned by the Thompson Lunch Com-
pany, seats about 1,501) people and plays both vaudeville and pictures.
DISTRICT OF COLUMBIA
Mrs. M. E. Stone recently assumed the management of the Elite theatre,
Washington, a resident house of three hundred capacity, commodious to
patrons, attractive in decorations and brilliant in its electric front. Mrs.
Stone has made this a ten cent house with features. The outlook is that
the new management will give to the neighborhood attractions equal to
those of the downtonw houses.
INDIANA
50,000 CHAIRS
ALWAYS IN STOCK
in 6 different styles in Imitation Mahogany and Circassian Walnnt finishes,
assuring yon satisfactory selection and
IMMEDIATE SERVICE
The Jennings theatre. North Vernon, will be ready tor a formal opening
about the 25th of September. It is to be operated by the North Vernon
Amusement Company, while E. A. Platter has been chosen to manage the
house. The place has a capacity of 560 and is fitted out with all improve-
ments in the way of safety and convenience.
IOWA
Other designs of Upholstered and Unupholstered Chairs unlimited in
1 number, furnished in 25 to 50 days after receipt of specifications, depending
H on character of chairs selected.
Our Consultation Service, specializing in designing economical arrange*
i ments for theatre seating is tendered to you without any charge whatever.
1 Descriptive literature on request.
1 For prompt attention address :
General Offices* 1012 LYTTON BUILDING, CHICAGO, ILLINOIS
Fife and Yerkes have purchased the Star theatre at Fama. L. L. Witt-
becker has opened a new theatre at Lansing.
Lawrence Edwards has taken over the Callender theatre at Callender.
Gerbracht Brothers will build a new theatre at Ames in the near future.
Jean Ingalls has purchased the Idle Hour theatre at New Hampton from
Porter and Kenzen.
B. J. Friedell has purchased the picture house at Earlham from C. E.
Hulbert.
MICHIGAN
Sales Offices in all principal cities
snininHiiniiiiiiiiiiiiiiinniiiniiiiiiiiiniiiiiiutiiiiiiiiiiinniTniniiiiiiuiaiiiuoiniiiiimiiiiniiiiiiiiiuniiiinimiiiuiiinniiiiimiuiJiiiniiiii
□uiuiuaauiuuiunimiuiiiiiiiiiiiiiiiiiiiiiiiiiiire
all the players
of prominence in any sized picture can be furnished
instantly. WIRE US YOUR WANTS. If you fail to
display the face of a popular player who Is appearing
at your house you are overlooking an opportunity for
larger receipts. THE FACE OF A WELL KNOWN
PLAYER prominently displayed will draw more money
than the mere announcement of a name.
U LARGE HAND COLORED PICTURES.
Size 22 x 28 75c Each Size 11 x 14 20c Each
SEMI-PHOTO POST CARDS $3.50 per thousand. Print
your announcement on correspondence side and m*11
them weekly. PHOTOGRAPHS, size 8 x 10, all the
prominent players, 600 different names, 20c. each.
GRAVURE FOLDERS, containing pictures of all the
prominent playera, including feature stare, $10.00 per
thousand.
SINGLE COLUMN CUTS of aU the playera, 600
names, 40c. each.
TRANSPARENCIES, ALL SIZES, from 50c. to $2.50.
FAC-SIMILE OIL PAINTINGS from $8.00 to $25.00.
according to size and frames.
KRAUS MFG, CO., 220 W. 42nd Street. N. Y.
12th Floor, SANDLER BUILDING.
Send for Catalogue of over 600 players and samples free. Write as
giving details of your dull nights, and we will send you a remedy.
Wesley Schram, owner of the Monroe, Bijou and Bernhardt theatres,
Detroit, announces the appointment of Charles Davies as manager of the
first two theatres, which are located within a block of each other on Monroe
avenue. Mr. Davies is extremely popular in Michigan, having for a number
of years been in the exchange business. He was manager of the exchange
which ultimately became the Metro Film Corporation of Michigan and he
disposed of his stock in the company at a handsome profit. For a while he
was engaged in the real estate business.
The Majestic Gardens, at Grand Rapids, re-opened August 27- after being
renovated throughout. The new manager will be David Kline, late manager
of the Orpheum theatre in that city. Both theatres belong to the Gilligham
and Smith enterprises.
MINNESOTA
The Cook Amusement Company is constructing a $100,000 vaudeville and
motion picture theatre at Eleventh street and Tower avenue, Duluth. Plans
tor the house, which is strictly up to date in style, were drawn by C. W.
and George Rapp, architects of Chicago. Frank N. Phelps, associated with
the Cook enterprises in the past, will be manager of the new theatre on its
completion.
MISSOURI
The McKinley theatre, 2214 South Jefferson avenue, St. Louis, has passed
again into the hands of McCutcheon and Wittmann, well known St. Louis
exhibitors, who formerly operated the house. The McKinley has been under-
going repairs and was closed for a few weeks, but re-opened under the new
management on August 21. The McKinley is perhaps the only theatre in
the St. Louis section of the country wtih its airdome on the roof of the
theatre. A very good bill of pictures for five cents admission prevails at the
house.
The California Garden, Sidney street and California avenue, St. Louis, is
now under the management of Sam Koplar, who has discontinued the former
policy of showing vaudeville and pictures and has instituted an all feature
bill. The California is a very pretty airdome in South St. Louis.
Fred Freise is the proprietor and manager of the new Pestalozzi theatre
and airdome at 2841 Pestalozzi street, St. Louis, which opened recently
with an all picture bill. The Pestalozzi seats a thousand patrons and the
admission fee is five cents.
NEBRASKA
John Shear has purchased the Silverlight theatre at Walthill. T. R. Gil-
more has sold the Star theatre at Harvard to P. G. Heald.
J. L. Saul will shortly erect a new picture house at Crete. Paul and
Gasemer have opened a new picture house at Murray.
KEEPt AHEAD of the procession! Do you know what
The WaSner Converter
is and what it does? Improve your pictures, save your current and diaw more pa-
trons to your theatre. Bulletin 10922 and other information is worth sending for.
Wain^EQ^TridManuJatflurini Company, SaintLouis
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
— ~ -
September 9, 1916
ACCESSORY NEWS SECTION
1605
NEW YORK
The Regent Elmira’s leading motion picture theatre was taken over on
a lease September 1 by Tooker, • Adler and Friedburg. This deal has been
under way for some time with the T. M. Harton Amusement Company, own-
ers of the theatre.
It is expetced that Mr. Tooker will be in Elmira in the near future and
will give his personal supervision to the management. Mr. Adler is the pres-
ent manager of the Strand theatre in Cleveland, O., and Mr. Friedburg is
also a motion picture expert. The Regent theatre has enjoyed an excellent
patronage under the management of O. B. Woodfill and even during the
extreme hot weather this summer, the house has been crowded every day.
Great credit is also due Professor George B. Carter, whose organ recitals
have drawn large crowds.
OHIO
The Temple theatre, East Fifty-fifth street and Central avenue, Cleveland,
has been reopened after being closed some time undergoing repairs. New
furniture, carpets and other improvements have been put in. George Rider
has taken over the management and will operate it in connection with his
activities as manager of the Cedar.
David Adler, manager of the Strand theatre, Cleveland, with T. H. Tooker
and Nathan Friedman, of Pittsburgh, has leased the Regent theatre, Elmira,
N. Y., and will take charge September 1. The house has a seating capacity
of eight hundred and fifty.
Three motion picture theatres in the vicinity of Woodland avenue S. E.
and East Fifty-fifth street, Cleveland, have been acquired and will be oper-
ated by the newly organized Feer Theatre Company, according to announce-
ment from M. B. Horowitz, who, with Louis Israel, heads the company.
The theatres are the Halnorth, Globe and Fountain.
PENNSYLVANIA
The Arsenal theatre, in Butler street, Pittsburgh, one of the Clark and
Rowland theatres, is being remodeled and repaired. A new marble front
is being installed, new side lights are also being put in and a new floor
covering. The theatre will be repainted and decorated both inside and out.
All of the work is being done without interfering with shows. W. J. Ber-
nardi is the manager of the theatre, and it is under his direction that the
work is being done. There will be a numebr of other improvements made.
VIRGINIA
Plans have been filed with the Building Department in Richmond and
application for a permit made to remodel the brick store at 114 East Broad
street, converting it into a motion picture theatre. The estimated cost is
$4,000.
Hopewell has again called upon the Washington exchanges for another
theatre, the house this time being the Marcele, under the management of
Mr. Xippis of the Tri-Citv Amusement Company. The Marcele is the first
brick amusement structure of its kind in Hopewell, built at a cost of
$25,000, with a capacity of 450, highly ornamental and with every comfort
tor its patrons. Mr. Xippis means to bring to the mushrom-growth town
the best the motion picture industry can produce, and already the people
have shown excellent support of his desires. The admission price is ten
cents.
HERE IT IS!
This illustrates our wonderful new electric program
bulletin for lobby, stage, or outside of theatre. Light
and durable. Lettering changed in a jiffy. Current
cost few cents a day. A real business producer day
and night. This five line sign, with 450 letters and
characters, ready to run, $75.00. Extra lines only
$12.50 per section. This absolutely unique device is
making a hit with exhibitors from coast to coast.
You ought not to let a day pass without finding out all
about this revolutionary idea in electric signs. Write
us now, and we’ll send you our illustrated booklet that
describes this and other signs for picture theatres.
RAWSON & EVANS COMPANY
710-712 W. Washington Blvd., Chicago, 111.
OY) Get acquainted with “FULCO"
\ The Department Store
MOVING PICTURE TRADE
— y MACHINES EQUIPMENT «S»- SUPPLIES
===
Our catalog covers the' line from A-Z
E. E FULTON COMPANY
156 W. Lake St. CHICAGO, ILL.
s
THEATRE AND EXCHANGE
MAILING LIST SERVICE
We rent lists of or address contemplated or ex-
isting theatres, exchanges, state rights owners,
publicity mediums and producers, selected as to
territory, class, etc. Twenty thousand changes
were recorded in our list last year. Its use means
a saving to you of from 30 to 50% in postage, etc.
N 76
MOTION PICTURE DIRECTORY CO.
80 FIFTH AVENUE, NEW YORK Phone, 3227 Chelsea
425 ASHLAND BLOCK, CHICAGO Phone, 2003 Randolph
Addressing Multigraphing Printing Typewriting
For Artistic Lobby
Display and Stage
Decorations
Install our line of Artificial FLOWERS,
TREES, VINES, LEAVES, GARLANDS,
WREATHS AND PALMS.
Estimates made and theatres decorated under
contract by our expert.
Our 32-page catalogue No. 3, illustrating in
colors the latest artificial flowers for Theatre
decoration, FREE.
FRANK NETSCHERT COMPANY, INC.
61 Barclay Street New York City
Our advertisers tell us when we give YOU the best magazine.
1606
ACCESSORY NEWS SECTION
Vol. 14. No. 10
Exhibitors !
Special juvenile performances at the
regular motion picture theatres re-
ceived more attention at the recent
Convention of the General Federa-
tion of Women’s Clubs in New York
City than any other one topic.
The club women are right up on
their toes and they are going to be
mighty active from now on!
You are going to hear from them.
They are coming to you to ask you
to work with them in providing what
they want, and we have tried to
show them the reasonable way to
approach you.
To do this, the Motion Picture News
prepared a pamphlet called the
Juvenile Motion Picture News for
distribution at the Convention.
Thousands of copies are already in
the hands of the club women. There
are a few left. Every wide - awake
exhibitor should have a copy. So
long as they last you may have one.
The pamphlet tells of the co-opera-
tion necessary between the local
exhibitor and the women’s club, and
just remember that there are 9,000
of these clubs including 2,500,000
women in their membership.
The main feature, however, is the
list of films adapted to juvenile
programs, with the name of the
producer and of the exchange.
Better write to-day for a copy, if
you want to be sure of getting one.
MOTION PICTURE NEWS, INC.
729 Seventh Avenue, New York City
EXHIBITOR’S SERVICE DEPARTMENT
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
August 1st, 1916.
Mr. Harry Grossman,
729 Seventh Av . ,
Hew York City.
My dear Mr. Grossman: -
I am this day in receipt of your
letter relative to my drawing cartoons about
to he produced under the name of the "Katzen-
j ammer Kids . "
In this connection I wish to state
that the only cartoons that I am interested
in are those being produced by your company
under the name of "Hans & Fritz."
As you know, I am the originator of
the Katzenj ammer Kids. But everything emanat-
ing from my pen in this line bears the title
of "Hans & Fritz."
Trusting this answers your require-
ments , I am , , ,
very truly,
Yours
HANS AND FRITZ COMEDIES
IN ANIMATED CARTOONS
Produced by the Celebrated Film Corp., 729 Seventh Ave., New York
H. GROSSMAN, General Manager
READY FOR
RELEASE — MONDA Y SEPTEMBER
A Weekly Release — Every Foot A Laugh
BOOKED THROUGH
Maine, New Hampshire, Vermont, Massachusetts, Connecticut,
Rhode Island.
Phoenix Film Corporation,
131 Columbus Ave.,
Boston, Mass.
New York City, Northern New Jersey.
Mutt & Jeff Film Exchange,
729 Seventh Ave.,
New York City.
Eastern Pennsylvania, Delaware, Maryland, Dist. of Columbia
Southern New Jersey, Virginia.
Animated Cartoon Exchange,
1339 Vine St.,
Philadelphia, Pa.
FOLLOWING EXCHANGES:
New York State exclusive of Greater New York.
Rogson Film Co.,
IS W. Swan St.,
Buffalo, N. Y.
Missouri, Kansas.
Associated Film Service,
319 Gloyd Bldg.,
Kansas City, Me.
Iowa, Nebraska.
Mutt & Jeff Film Distributors,
Fremont, Neb.
Texas.
Southern Cabiria Co.,
Dallas, Tex.
Ohio, Michigan,
Kentucky.
Standard Film Service,
216 Columbia Bldg.,
Cleveland, Ohio.
Standard Film Service,
Detroit, Mich.
Standard Film Service,
Cincinnati, Ohio.
Western Pennsylvania, West Virginia.
Liberty Film Renting Co.,
938 Penn Ave.,
Pittsburgh, Pa.
SEPTEMBER 16, 1916
I HAS THE QUALITY CIRCULATION OF THE TRADE |
0
V
Paramount Pictures
are the unsurpassed productions of
FAMOUS I , , | MOROSCO
PLAYERS ' USKY I PALLAS
Each week Paramount Pictures Corporation
also releases
The three best known short reels on the market, Paramount-
Burton Holmes Travel Pictures, Paramount-Bray Animated
Cartoons and Paramount Pictographs, and the Best Comedies
ever offered to the trade.
R€D F€ATW6R PHOTOPL'ft'xC/' ^
p R.e«/~e. nT 1
unoea /urpicion
A PICTURIZATIOtt OF C. PHILLIP/
ODP€C1H€IM^*/WTURDAy 6 V€N-
IM6 PO/T
••T«e AMI A8L€ CHARLATAN"
oia.ee/reo By eeonae totuie tuck£r
PRODUCER. OP "TRAPPIC IN yOUCvT"
Paramount
The One Complete and Consistent Service
For two years you have had the two greatest five-
reel features produced each week, the productions
of Famous Players, Lasky, Morosco and Pallas.
On them you have built a solid foundation of suc-
cess, because week in and week out you have had
the best pictures in your town, the best people to
see them, and as a result the best theatre in which
to show them.
For eighteen months you have had Paramount
Travel Pictures, first South America and Australia,
and now the most popular ever offered, Paramount-
Burton Holmes Travel Pictures.
For nearly a year you have had Paramount-Bray
Cartoons, the surest every-week laugh producers
your money can buy.
For over six months you have had Paramount Picto-
graphs, the magazine-on-the-screen that has
pulled your audience out of their chairs to take
part in the entertainment.
Now you are to have
Paramount Comedies
After two years of hard hunting, we have found
comedies worthy of the Paramount Trademark.
You can see the Black Diamond Comedy “Nearly
a Deserter” at your exchange. Released October 2d.
NEW YORK. N.Y.
THE PARAMOUNT PICTURES OF THE WEEK
Released Monday, September d-th, 1916
PALLAS PICTURES Presents
DUSTIN FARNUM
I N
T
"THE
PARSON
OF
panamint
A WGJtcrn jtor,y where
the Fi$htin$ Paruron wiiu
a -saloon at roulette,,
takcA a wounded dancing
$irJ to hix house and so
shock-s- the community that
the tremendously dramatic
climax com<?-s ineuitaWy
Produ
Pallas Pictures
AND [RELEASED SEPTEMBER. 4-^ BY THE
paramount Pictures Corporation
Ask your Exchange about the special music scores for all
fflanamount pictures
M
THE PARAMOUNT PICTURES OF THE WEEK
Released Thursday, September 7^1916
DANTE L FRDHMAN Presents
Mae Murray
THE
5IC
sister:'
This favorite
Laskystar in a
powerful Famous
Players drama
o f how other
people liv/e, i s
the herald of
the £ re at things
•which are to come
from the combination
of These two
companies in the
new Famous
Players - L asky
Corporation
'|§^V - v Produced b>^ the
Etfious PusvERS Film Company
ADOLPH ZUKOR President
Arimount Pictures corporation
4\Ask ;yOur Exchange about the special music scores for dll
x Paramount Pictures
i
T
$
_sm?_
ik*
FORTHCOMING PARAMOUNT PICTURES
Louise Hurr
IN
ec
THE
REVSRD
OF
MTENCE
99 <
‘U
/■" -
When Famous
Playorj- firJt
present (?d Mix/
Huff JhG tooR
a poxt ion hi$h
amon^/t motion
picture xtaicr
and thir quaRer
girl’d Jtorywill
only add to
he r popularity
^ H
KJ
Prod u c e cl by the
famous Players Film C ompany
ADOLPH ZUKOR President
RELEASED SEPTEMBER 11th by the
Paramount pictures Corporation
m
m
y
¥
Lasky productionof
plays' wondcrf ully
adapted to her gre&i
dramatic talent has made
Miss 5u>eet ’.5 appearances'
an occasion whichyour
patrons askyou to tell
them about m advance
Produced bjy~ the
Jesse LLasky Feature PlayC?
RELEASED SEPTEMBER. 18th by the
Paramount Pictures corporation
Edna Goodrich
IN
THE HOUSE
OF LIES ”
September 16, 1916
MOTION PICTURE NEWS
1617
k
PARAMOUNT COMEDIES
Released October 2, 1916
Paramount Pictures Corporation Offers the Black
Diamond Comedy, in One Reel
“NEARLY A DESERTER”
The Black Diamond Comedies pull the surest-
fire trigger in the world, the trick possibilities of
the motion picture. The authors and directors of
Black Diamond Comedies have studied these possi-
bilities for years and have gone further into trick
photography than has been dreamed of before.
A Few Suggestions of the Results :
Produced by the
United States Motion Pictures Corporation
J. O. Walsh, Pres. F. W. Harmon, Vice-Pres. Daniel L. Hart, Treas.
Wilkes-Barre, Penna.
Released October 2, 1916, by the
Paramount Pictures Corporation
Our advertisers tell us when we give YOU the best magazine.
1618
MOTION PICTURE NEWS
Vol. 14. No. 11
t\\\
1000 reasons for booking Triangle Plays could easily be
given but one or two are enough.
Most important is the fact that you know Triangle Plays
are the kind of pictures that will increase your box office
returns — the kind that will bring patrons back to your
house the second time. This is because but one
question is asked of all Triangle Plays. Is it
a good entertainment ? If it is you get it
—and your patrons like it. If it isn’t
you never get it.
Triangle Plays are popular because
they tell interesting stories about the
kind of folks your patrons know —
the Joneses and the Smiths next
door — not the kind you don’t
know.
If you are not running
these pictures bet-
ter investigate
t h e matter
now.^
\\\\\\\
\\\\\\W
VUWttM
Be sure to mention ‘ MOTION PICTURE NEWS ” when writing to advertisers.
September 16, 1916
MOTION PICTURE NEWS
1619
TRIANGLE PLAY/i
■M*
Jt
J
Have you ever seen Norma T almadge
change from a prim, straight - laced,
high-collared, spectacled secretary to a
fluffy, dainty, airy girl ?
She does all this and more, in the latest Triangle-
Fine Arts Play, "The Social Secretary," a pidture
which your patrons will declare the best in which
this popular star has appeared.
m
Our advertisers tell us when we give YOU the best magazine.
1620
MOTION PICTURE NEWS
Vol. 14. No. 11
^ A LL RELEASES FINISHED,
f\ EDITED, WREADY
L \FOR YOUR SCREEN
THU MEANS ghdsiwd PRODUCTIONS
DEPENDABLE program PICTURES
NO SPECIAL RELEASES
BECAUSE
ri _ .
sU*- jZsUh*jA*AtL L0 t&SL cr^
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
September 16, 1916
MOTION PICTURE NEWS
1621
WILLIAM A.BRADY ina»KKwtionwith
WORLD PICTU RE s
pjrrSvnis . ..
HOUSE PETERS
and GAIL KANE
Our advertisers tell us when we give YOU the best magazine.
1622
MOTION PICTURE NEWS
Vol. 14. No. 11
September 16, 1916
MOTION PICTURE NEWS
1623
llARY PlCKFORD
IN
LESS THAN THE DUST”
Written by
HECTOR TURNBULL
Direction of
JOHN EMERSON
RELEASED IN OCTOBER
BY
RTCRAFT PICTURES CORPORATION
729 Seventh Avenue, New York City
You are wasting your opportunities if YOU ignore advertising.
1624
MOTION PICTURE NEWS
Vol. 14. No. 11
. _ ;
THANHOUSER FILM CORPORATION
— — — — II. ... ... . .,. . ,'r l.-TL Tv ...*!?&
■wm> f
fSKtl
•£/-&* Vv -V> -*v£ - / /■ i i
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SsiRlSSi ft
A Powerful Theme of World-Wide Appeal. :: ::
Florence La Badie In Masterful Characterizations of
Two Widely Different Emotional Roles, it :: ::
Settings of Splendor, Direction and Photography
Unsurpassed. :: :: :: :: :: :: :: :: :: ::
Path6 Gold Rooster Play
RELEASED SEPTEMBER 10
Produced by
Thanhouser Film Corporation
EDWIN THANHOUSER, President
FLORENCE LA BADIE
in
“THE FEAR OF POVERTY”
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
The Welding of Two Gigantic.
Business-Building Forces.
THE name, " VITAGRAPH ” lias teen all you tave tad to know atout a film
for tte past twenty years. ‘
Tte name, “ GREATER VITAGRAPH " is a title wtict tempts tte
imagination.
Tte name, V~L~ S-E stands for all tliat is Fair, Sq uare and uPt uildmg m moving
picture tusiness practices — for SERVICE — HELPFULNESS — COMMERCIAL
EQUITY.
On September First
Vitagraph and V=L=S=E Became One
Vitagrapt trings to tte aksorption, unequalled resources in capital, capacity and experience.
It offers tte extikitors of America tte superlative productions of a twenty-five million
dollar corporation.
To ttis allegiance, V-L-S-E trings a selling organization of twenty-ttree exetanges
and a large sales staff, every one of wtom tas teen carefully sctooled for one
purpose— THE FULLEST AND MOST CONSCIENTIOUS SERVICE TO
TFIE EXHIBITOR.
To it also, tte V.L-S-E trings sales policies wtict, ty reason of tteir equity,
tave won for ttis company protatly tte greatest volume of good will ever actieved
ty any organization of any kind m a similar period of time.
Tte union of ttese two great forces into one compact, smooth-running WHOLE throws
open tte door of OPPORTUNITY to tte extibitors of America as it tas never
teen opened before.
VITAGRAPH
( V- L = S = E )
Albert E,. Smith
President of the Vitagrafth Company
To
The Exhibitors of the United States and Canada
TWENTY years ago, the moving picture was horn.
Twenty years ago the Vitag’rag'h Company was organized, and for
Twenty years the Vitagraph has hlazed the way- —
The pioneer for everything new in this great industry.
The same men who have stood at the Vitagraph helm during the past years —
The same bright minds that have worked to make Vitagraph the "GOLD
STANDARD in filmdom.
Are still at their posts.
BUT—
Eternal progress is eternal change.
Time and tide wait for no man, and
The passing of the years, sees the passing of old methods.
The wasteful system of many organizations under many heads endeavoring to produce a
uniform program of uniform merit has passed.
Concentration and efficiency are the order of the day.
Vitagraph is concentrating that the Exhibitor may get the highest efficiency.
Vitagraph has arranged for a capital unheard of in motion picture finance.
Vitagraph has acquired the V-L-S-E and several important producing organizations, all
of which will he concentrated under one management, so that
The highest efficiency may he applied to the production of the highest type of picture and
Distributed in the most efficient way.
Therefore —
Exhibitor and Producer
Will profit by the concentrated effort of
THE GREATER VITAGRAPH.
Walter W. Irwin
General JVlanager of V-L-S-E Inc.
To
The Exhibitors of the United States and Canada
Time was in the motion picture industry, when the relations of the producers and
the distributors on the one part, and the exhibitors on the other, were based on
commercial enmity; when the producers and distributors did not know, and did
not seem to want to know, the exhibitors, and vice versa.
Fortunately, a decided change has occurred. Now it is, that most everyone engaged in
the three principal branches, seems to realize the moral as well as the financial value of
commercial justice; that so intertwined are our interests, that a wrong perpetrated either
from within or without, upon any one branch of the industry, equally affects us all ; that
we must know and understand each other, and our respective trials and difficulties; and
that only actual co-operation, not pretense, can produce mutual respect, and promote the
welfare of all alike.
It is self-evident that the exhibitors of the United States and Canada have recognized,
since the inception of the V-L-S-E, its genuine policy of co-operation and commercial
justice, and have returned it in full measure to the advantage both of themselves and of
ourselves.
The announcement that the V-L-S-E becomes a department of the Vitagraph Company of
America, means a decided increase in our ability to co-operate; for the handling of the
product of hut one great company, permits of concentration upon important service details.
And it means that the desires, ambitions and tribulations of the exhibitors, will come direct
to the producer, so that exhibitor and producer may work m the smcerest harmony. In
other words from script to screen the manufacturer and the exhibitor will work together.
No change in the offices of the V-L-S-E, nor in their personnel will occur. The same
permanent organization, with increased capacity, will co-operate with you.
We pie dge to you that the door of this organization, and thus the Vitagraph door, will
at all times he, as it has been in the past, open to the exhibitor, ahead of anyone else.
4
The first of the great
VITACRAPH
THE FALL
Thomoy A. Dixonv
Dynamic Companion
Picture to “The Birth
of a Nation”
In /pvpn Blood-
/tirring' Party of
Unceaying'action
and Power
offering/ of the new
v-L-r-E
With
Victor Hcrbcrty
ypecial Mu/ical
-/"core
Now Released
Ihroug'h Vita graph
( V-X.-S- E )
Is
there
romance m
? Look about you
and see the fortunes that have heen made in war
speculation, miracles of sudden wealth that rival even
the tales of the Arabian nights.
These are the visions of fortune that come to the
simple, big-hearted clothing manufacturer that Barney
Bernard plays in Phantom Fortunes . Comedy,
yes, hut heartbreak too, when the swindle is revealed
and his every penny is gone. Heartbreak, not for
himself, hut for his friends who lose with him.
But when the phantom fortunes go, real fortune
comes to him, and there s joy and laughter and hap-
piness in tke end. Its a good, wholesome picture,
this; a hit of life that has never been filmed before,
and that never could have heen filmed w ltkout
Barney Bernard s inimitable humor, sympathy and
deep understardir.g of his people.
Barney Bernard
Creator of "Abe Potash”
in
"Potash and Perl mutter”
Montague Glass play,
makes his screen debut
f in
'Phantom Fortunes”
A five-reel comedy- dram cj
by Samuel Tauber
Produced by Paul Scardon
A fi ve reel
Blue Ribbon Feature
R eleased September 4th, through
Vitagraph
(V=L=S=E)
\ es, James Morrison is in the cast with Barney Bernard
Released September isit
through
VITAGRAPH
The master drama of a super- criminal
“Through the Wall"
The great mystery story
by Cleveland Moffett
Featuring Nell Shipman, William Duncan and George Holt
Produced by
"T-TERE 13 a super-criminal, a fiend incarnate, a
lord of tlie underworld, yet holding a high and
respected place in society.
His mansion is a veritable chamber of horrors, an
inquisition dungeon, into which he lures those who
cross him in his career of crime. He comes and goes
like a shadow, is here to-day and there to-morrow,
ever a mystery, a wraith to his pursuers. They
track him repeatedly, only to find themselves com-
pletely in his power.
The filming of this drama is a masterpiece of motion-
picture production, so ingenious, so amazing is its
purely mechanical side. And as a drama of mystery
and daring imagination, it sounds a new note for
screen possibilities.
No other crime drama of the films, no crook play of
the stage may justly be compared with this six-reel
Blue Ribbon Feature that heralds the day of
Greater Vitagraph productions.
d hvelve-hundred-
horsc-power achicvemen I
Earle Williams
The screens biggeif drawing card
in
Greater V/itagraph's
Mile-a minute motor series
\>Y
G N- £• A- AYU/illiamson
Ihe famous aul-hors of The Lighting
Conductorand otoer moter mystery Stories
"The Scarlet Runner"
An Amazing Production Twelve? Kvo reel episodes
/^\NLY the unlimited resources of The Greater
Vitagraph could have made possible this won-
derful production. A fortune has gone into its
making ; it has taken over half a year of the untiring
efforts of the producers. And the twelve different
stories required twelve different companies of actors.
But the result has heen obtained. " The Scarlet
Runner, by reason of its twelve-times appeal — each
separate and distinct hut with Earle Williams always
at the wheel — will set a new box-office record for
serial productions.
Bookings Hirough
VITACjPAPH
vls-e
EACH episode being a complete story, "The Scarlet
Runner gives you
— twelve splendid love 6tories,
— twelve baffling mysteries,
— twelve beautiful heroines,
- — twelve rousing adventures,
— twelve times the punch of the ordinary serial.
The entire series of twelve episodes is filmed and ready for
you to see.
One episode released each week.
September 16, 1916
MOTION PICTURE NEWS
1633.
Our advertisers tell us when we give YOU the best magazine.
MOTION PICTURE NEWS
wsm
1000 FEETo/IjUJGHS
SEIM’ XI'
HAUOVA UDOL AV3
PltMPsRtNT
KM^DIJTY
stpi'ai'
BURNS A STULL 4S
POKES&JABBT
THE MAN
HUNTERT*
Be sure to mention “ MOTION PICTURE NEWS
when writing to advertisers.
September 16, 1916
MOTION PICTURE NEWS
1635
H4RRV MYERSS
ROSEMARY THE BY
THEIR HONEYMOON CAR7
A Journcv
Our advertisers tell us when we give YOU the best magazine.
1636
MOTION PICTURE NEWS
Vol. 14. No. 11
Be sure to mention “MOTION PICTURE NEWS” when writing to , advertisers.
September 16, 1916
MOTION PICTURE NEWS
1637
Twice in the
same place!
HUGHIE MACK
in two new
VITAGRAPH
SPEED
COMEDIES
Produced by
Lawrence Semon
“LOOT AND LOVE
Released Friday,
September 15th
“A VILLIANOUS VILLIAN
Released Friday,
September 8th
A Broadway Star Feature
The Thorn and The Rose
A three-part drama of the red love of impulse,
its sting, its disillusionment, its bitterness
Featuring
SHIRLEY MOORE, WILLIAM LYTELL, Jr., and
JOHN S. ROBERTSON
Produced by Released Saturday.
Ralph W. Ince September 16th
One-reel comedy
One-reel comedy
IT’S A BEAR’’
Featuring MARY ANDERSON
Released Monday, September 4th
“BUSTING IN AND
OUT OF SOCIETY
Released Monday, September nth
3K<>VITAGf*AP U COMPANY of AMERICA
rscvtm omcu
o EAST iv* ST. am) LOCUST AVE- BROOKLYN. N.Y. Yj:
1.# NEW YORK • CHICAGO • LONDON - PARIS 1/
How can an advertiser continue advertising? By giving ^ 01 value.
1638
MOTION PICTURE NEWS
Vol. 14. No. 11
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
September 16, 1916
1639
MOTION PICTURE NEWS
How can an advertiser continue advertising? By giving YOU value.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
»• Vol. 14. No. 11
1C40
m
-
By n^ynngzmeni win F. Ziegfeld, Jr.
GEORGE KLEINE Presents
Miss
GWBw&IICS
Supported by HENRY KOLKER
A Motion Picture Novel by Mr. and Mrs
RUPERT HUGHES
PLOTS, counter-plots, love,
jealousy, intrigue and mystery
were never more masterfully
woven than in the new 20-chapter
George Kleine masterpiece, Glor-
ia’s Romance. Here is a thrilling,
modern society romance with
scenes at Palm Beach, Florida, and
on famous Riverside Drive, New
York. A new chapter is released
each week. For bookings write
your nearest Kleine exchange or
GEORGE KLEINE
SO 5th Avenue
New York
City
MUTUAL NEWJ
4*
Wkat> Goinq Oiv livTke Mutual
M
PUBLISHED WEEKLY BY THE MUTUAL FILM CORPORATION. 68 EXCHANGES
VOL. I.
SEPTEMBER 16, 1916
hi
The Week’s Releases
g
—
MUTUAL STAR PRODUCTIONS.
=3
Brand. Title. Reels. Leads.
American, The Sable
Blessing 5 Richard Bennett
Turner, Grim Jus-
tice 5 Florence Turner i
is
Tuesday, Sept. 12th.
Cub, Harmony and
Discord 1 Billy Armstrong :
Wednesday, Sept. 13th.
Reels.
=
Mutual, Mutual Weekly No. 89 1
=
Gaumont. See America First 1
M
Scenic and Cartoon.
i
Thursday, Sept. 14th.
=
Gaumont. The Man in Black, Fanto-
n
mas No. 2 3
=
Friday, Sept. 15th.
n
Thanhouser, The Heart of a Doll.... 2
n
Cub, Jerry and the Blackhanders 1
n
Saturday, Sept. 16th.
=
Centaur, Tangled Hearts 2
m
Sunday, Sept. 17th.
n
Vogue, Doctoring a Leak 2
g
Gaumont, Reel Life 1
iiillliliillllllllllllllllllllllllllllllllllllllllllllll
No. I.
This Season Holds
Big Opportunities
For the Exhibitor
THE opening of the fall season of 1916
finds the exhibitor facing a most
prosperous season. Wages are higher
than ever before. Every factory and
manufacturing plant is running at full
capacity. The crops are bounteous and
the products of the farm are selling at
higher prices than ever before. Banks
are fairly bulging with deposits. The
great American republic is feeling “flush"
and is seeking entertainment. Every ex-
hibitor is bound to prosper accordingly.
Realizing the opportunity afforded, the
Mutual Film corporation has prepared
to assist exhibitors in every way. Never
before were such tremendous feature
productions available. A host of famous
stars have for months been making Mu-
tual Star Productions — big-feature pic-
tures of exceptional quality. Now these
subjects are ready for release. They may
be seen now at any of the 68 Mutual
exchanges. There are Mary Miles Min-
ter productions, a series of five and six-
reel features by famous authors, all star-
ring the charming little actress, Mary
Miles Minter; Richard Bennett produc-
tions, starring the famous star of the
speaking stage, who made his film debut’
in the Mutual feature “Damaged Goods
Kolb & Dill productions, featuring the
inimitable pair of German comedians
who have proved a riot wherever they
have appeared ; Florence Turner produc-
tions which bring back to the screen the
famous star who was long known as
America’s foremost screen favorite — be-
sides a score of other good things.
New Chicago Exchange.
The Mutual exchange in Chicago is
now nicely settled in its new home, on
the eighteenth floor of the Consumers
building, on the corner of State and
Quincy streets, and Manager B. F. Judell
and his big corps of assistants are better
equipped than ever to take care of
patrons. A whole floor is occupied by
the exchange and its various depart-
ments, but the boys have been so busy
that they haven’t even had time to look
across Lake Michigan and see the white-
caps roll in against the breakwater,
though a lot of the exhibitors found it an
inspiring sight during the last hot spell.
One of the forthcoming William Rus-
sell Mutual Star Productions, “The Torch
Bearer,” is a thrilling story of newspaper
ljf©> and is full of punch and snap from
“art to finish.
“The Count” Is
The Newest Chaplin
Proclaimed by everyone who has seen
it “the best one yet !” Charlie Chaplin’s
newest feature offering, “The Count,” is
setting the whole country laughing. It is
brimming full and running over with
typical Chaplin antics, and just to make
certain that he has overlooked no laugh-
getters, the inimitable Charlie adds a few
brand-new capers for good measure.
From the moment when Charlie first
appears with his tape measure, in a tail-
oring establishment, until he vanishes
from sight down the street after a day in
high society, there is no let-up — one laugh
piles upon another, until your sides fairly
ache. In this two-reel offering Charlie
resorts to his old-time makeup, with the
familiar baggy trousers, the funny euFa-
way coat, his dinky derby, diminutive
mustache, slender cane and Chaplin
shoes. Supporting Chaplin in “The
Count” are Edna Purviance, Eric Camp-
bell, Leo White and Charlotte Mineau.
Exhibitors will be instantly able to
take advantage of Chaplin’s box-office
value, for hundreds of prints are avail-
able at the Mutual film exchanges and
immediate bookings can be secured.
Mary Miles Minter
American’s New Star
In Six Big Features!
MARY MILES MINTER, the little lady
who won fame in “The Littlest
Rebel” on the speaking stage and en-
deared herself to hundreds of thousands
all over the country, has just made her
debut in Mutual releases. Six Mutual Star
Productions in which Mary Miles Minter isi
the bright particular star, are about com
pleted at the American studios in Santa
Barbara, California, and more will ulti-
mately follow.
James Kirkwood, the man who rosei
to fame as Mary Bickford’s director,
and who stands for the very best in
picture production, was signed by
President S. S. Hutchinson of the Ameri-
can Film company, and is producing the
Minter Star Productions. The titles of
the first six Minter productions are
“Youth's Endearing Charm,” “Duleie’s
Adventure,” “Faith,” “Dream or Two
Ago,” “Lisette” and “Innocence.”
“Youth’s Endearing Charm.”
The Minter Star Production just re
leased is “Youth’s Endearing Charm,’
and is an ideal vehicle for the wonder
ful personality of this most youthful of
screen favorites. The story is from the'
pen of Maibelle Heikes Justice, and
gives Miss Minter a chance to appear asi
her own girlish self, sweet, unspoiled
and pretty. Six reels are taken for the1
telling of how “Orphan Mary,” a deso-'
late little girl, after a long battle wiffi,
starvation in the slums of a great city,
goes to an orphanage and at last wins thei
attention of a wealthy and kindly worn-'
an, who adopts her as her own. “Zippy,”
the little tramp dog, who shares honors
with the star, wins his way straight ihto
hearts. The beautiful exteriors taken
in the Santa Ynez valley startle by their
uniqueness.
Box Office Value.
In presenting to their patrons Mary
Miles Minter in “Youth’s Endearing
Charm,” exhibitors will be offering an1
attraction that will not only appeal to1
their daily clientele of “fans,” but will
also probably be able to win to their
theaters hundreds of people who perhaps
rarely visit motion-picture houses, but
who will be attracted by the name of the
little star they saw a few years ago on
the speaking stage.
Larry Trimble is the director of “Grim
Justice,” the Florence Turner Mutual
Star Production released this week.
“His Brother’s Keeper” is the title se-
lected for the second Richard Bennett
Mutual Star Production, the first of
which, “The Sable Blessing,” has just been!
released.
(
6
■ ■
. . y.
-v f:'$;#$;y>
AMERICAN FILM COMPANY, INC, 'Presents
HFz CFarminy Star
Mary M i lesH inter
Youth? Endearing
Charm
A Six-Acl Hctuiizaiioiv
Of T(\e Famour ftoi^ By
Madbelle Heikes justice.
First OF A Serier
Of Six Mai aal Star
FnduclionrFealuimg
MARY MILES' MISTER
BookmqNOWAt
Sixdy-EqktMvhd
IxchamjeT - ~
Cctmxnq
rMASY -MILE, V 'MfflIER. ins
“BTJLCIE’5' ADVENTOBE "
AMERICAN FILM COMPANY, INCJWr
lAe FamovfS’tar
°f ‘Damaged. Good? ”
THE ABLE
BLESSING
A Comedy - Drama. Irv FiVe
Ads Adapted FionvTfve Story
By Aaiorv Hofimaov . —
First Of A Series'
Of Mutual Star
PfoduclionrFeaturiny
RICHARD BENNETT*
fBookmcj NOW At
Sixty- Fiqfi t Mutual
FxcA&ncjep - ~
r~3.
' fvj
' -
jjflR
~f. m
l% i
1 ' '
jrvr
mi
fcAriiv, ,Ji™L 1
S ’ ■ F \
m . fc ' ;•
1i
VI
■ . ymsmmmmmmmmm
u! : __
Florence Turner Features Now Booking
FAR FROM THE MADDING CROWD A WELSH SINGER -An unusually grip-
— A five -act picturization of Thoma* ping drama in five tensely interesting
Hardy's famous novel of the same name acts.
DOORSTEPS— A screen version of the GRIM JUSTICE - By “Rita," famous
noted English comedy. In five acts. novelist. Produced by Larry Trimble.
TURNER FILM COMPANY' 'Pratentr
nfe Celebrated Jiar
MISS
FtORQICE TURNER
GRIM JUSTICE-
AFiVe-Act RctuiizatioivFionv
Tke Story Of TKe Same Name
&y Rita."— Tfve Famous Novelist.
Iburlk Of A Series'
Of Mutual Star-
Productions Ratumuj
FLORENCE TURNER.
BookinqNOW Ai
Sixty -fig At Mutual
ExcAancjes: ~ ~
EJ
m
^ ;4
September 16, 1916
MOTION PICTURE NEWS
1645
MUTUAL SPECIAL FEATURE
Enormous Attendances
Follow This Serial!
Directed by George Sargent The Film Novel of the Hour !
BOOK This Great Crowd-Winning
Attraction TODAY!!
SD£Cid.l 1 Qver 1000 of the country’s represent a-
upcv^iai • tive newspaper s have published for mil-
lions of readers E. Alexander Powell’s absorbing, thril-
ling novelization of “The Secret of the Submarine, ”
New York World — Boston Herald— Baltimore American — Buffalo Courier
Pittsburgh Gazette-Times — Cleveland Leader — Chicago Herald — Indianapolis
Star— Milwaukee Journal — St. Louis Times — New Orleans Item— Dallas Journal
Omaha Bee — Salt Lake Telegram— San Francisco Chronicle — Los Angeles
Record — AND 1000 OTHERS
Boost your business — boom your theatre — bulge your box-
office receipts. Make your dull night the busiest. Smile in
bad weather. Here are sure profits — fifteen smashing two-act
chapters. Get started now !
Apply to * 4 The Secret of the Submarine” department of any Mutual Exchange
or at Mutual Film Corporation, 71 W. 23rd Street, New York City.
American Film Co., Inc.
SAMUEL S. HUTCHINSON, President
Chicago, Illinois
Electrifying events punctuate every powerful chapter of
“The Secret of the Submarine.” Thomas Chatterton and
Juanita Hansen, the popular co-stars, stampede audiences
with remarkable deeds of daring ! Mine explosions, storms,
wrecks are pictured with tremendous photographic effects
of fascinating fury ! These are gigantic
climaxes that bring big crowds!!
Read Exhibitor’s Enthusiastic Letter !
Here’s a proved success — a record-breaking success ! Why
not get the same big profits these keen film judges are making?
American Film Co., Inc., Presents
Pastime Theatre. Chicago
66 WEST MADISON ST.
Mutual Film Corp'n. Aug. 22, 1916.
Gentlemen: — Having shown your serial,
“ The Secret of the Submarine,” for the first
fourteen weeks, we feel that an expression of
complete satisfaction would not be amiss. In
the heart of Chicago and showing mainly to
a transient trade, we found that having oc-
casion to switch the dale on account of other
bookings, and show on Tuesday instead of
Monday, we were besieged with inquiries (a
conservative estimate six hundred people ) as
to why we had to change the date, and all
seemed anxious about it and were pleased to
know it would be shown as usual. In the face
of the hottest summer Chicago has ever known,
the picture has done remarkably well.
Very truly yours,
(Signed) Edward J . Barrett, Mgr.
Better to read fifty advertisements than to miss the one YOU need.
1646
MOTION PICTURE NEWS
Vol. 14. No. 11
The Man
un Black
pcfuwill always
’have afull House
when yon show
FANTOCOAS
The ONLY way you can get this great “Fantomas” Series in five episodes, each in
three reels, is through the Mutual Film Corporation. Go to your nearest Mutual Branch
NOW and book these five thrilling photoplays that mean five full houses. These detec-
tive photodramas have made millions of dollars for exhibitors all over the world.
The pictures are “ immense,” and the paper Mutual is putting out for them is sure to
get them widely talked about before you show them. And remember — all summer mil-
lions of American movie fans have been reading about “Fantomas” in a great syndicate
of newspapers. Interest is already keen. “Fantomas” is the greatest box office series
that ever came from France.
WATCH FOR “THE VAMPIRES”
j The Arch Criminals of |
| Paris — A new Series j
COMING
<GaOn)oi)t>
Gaamont Co-
FLUSHING, N. Y. JACKSONVILLE, FLA.
ts
Be sure to mention “ MOTION PICTURE NEWS " when writing to advertisers.
September 16. 1916
MOTION PICTURE NEWS
1647
MUTUAL PICTURES
The famous comedians
Rube Miller
and
Ben Turpin
two
reels of
VOGUE
Comedy —
“Doctoring a Leak
Directed by Rube Miller, Released Sept. 17
Farcical dramatic climaxes — whirlwind ac-
tion— a plot with a punch, powerfully
portrayed by the renowned VOGUE trio
— Miller, Turpin and Lillian Hamilton.
Book This Business Boomer Today!
Distributed throughout the United States and
Canada Exclusively by Mutual Film Corporation
Slapstick With a Reason
Vogue Films, Inc.
General Offices: 6235 BROADWAY
CHICAGO, ILLINOIS
q. .. j Santa Monica Blvd., at Gower
1 \ Street, Los Angeles, Cal.
—
Our advertisers tell us when we give YOU the best magasrlne.
1648
MOTION PICTURE NEWS
Vol. 14. No. 11
Tl ¥"■ ■ HI Ml I ■ ■ 1 ■ I I I ■ ■ I M ■ I I ■ ■ ■ II I ■ II ■ II I ■ ■■
729 SEVENTH AVEN UE , NEW YORK CITY
i <A
r
July
' ■
Ijfff
• -
pVh: 7;7r'~77L
WiM00!M
(f IRJT^ELEAJE OCTOBER^REVIEWABLE A jitfNIH BEFORE)
Now Ready for Review
: r'-
sisgff
jSBftil-
wm
2>y Willi zan
O' H Hurst
V Eu&exie
W*&rs
ONE HOUR Seyuelio Eleanor Glyny Three Week?* e* One Day”
Distributors :
From now on weekly ad-
vertising in all trade pa-
pers will popularize
Arrangements are also
being made to advertise
all Exchanges handling
them — no charge to you.
The sooner you get our
contract the more we can
help YOU. Play Safe !
KNOW you have at least
ONE WINNER Each
Month.
MO///ERVICE
NEVER
/TOP/
YOUR INTEREW
ARE OUR
INTERESTS
CO-OPERATION
IS THE
FOUNDATION
ON WHICH
WE BUILD
Exhibitors:
Six of the finest and most
successful PictureHouses
in New York are owned
and operated by us.
Have Made Money for
Us — They’ll make money
for you, too. Strong
Publicity helps will put
you before the public-
Ask your Exchange about
it or write us direct.
Si
Be sure to mention ** MOTION PICTURE NEWS 99 when writing to advertisers.
WILLIAM FOX COMBINES!
A combination has been effected between Fox Film Corpora-
tion and EXHIBITORS who are using Fox Feature Service in
the United States — a combination that insures to you, MR.
EXHIBITOR, protection against the future.
The BIG stars of any film producer are MADE BIG BY THE
EXHIBITORS THEMSELVES. Without the co-operation and
aid of EXHIBITORS, no film star can attain enduring fame.
It is only just and fair to you, MR. EXHIBITOR, that you
reap the financial harvest from that which you have created.
It is eminently unfair to you to take from your Feature Service
any BIG STARS whom you have played through their days of
mediocrity, while they were climbing the ladder of fame.
You, MR. EXHIBITOR, have helped make many such BIG
stars in your feature service. Among them are the BIG stars
of Fox Film Corporation.
William Fox stars are still in your service. They have not been
withdrawn and offered you as specials at a price far in excess
of your service price.
This combination in which you, MR. EXHIBITOR, are a
partner, insures the repayment to you of the money you have
expended in advertising and popularizing those William Fox
stars, who today are your best box office attractions.
Such is the combination that has been effected by
William Fox
and
Fox Film Corporation
Our advertisers tell us when we give YOU the best magazine.
1650
MOTION PICTURE NEWS
.'ol. 14. No. 11
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NOT BOUGHT
Be sure to mention “ MOTION PICTURE NEWS 99 when writing to advertisers.
I
MOTION PICTURE NEWS
1651
September 16, 1916
'///V//S,.
UeiDouble life
XHBDA
JUM
Our advertisers tell us when we give YOU the best magazine.
1652
MOTION PICTURE NEWS
Vol. 14. No. 11
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TIBERTV
-1— ^ 'T TT IT A TD C A
THEATRE
42d St. West of Broadway, New York
NOW
TWICE DAILY
INCL. SUNDAYS
AT 2:15 and 8:10 P. M.
SEATS NOW SELLING
DDTrUC NIGHTS AND SATURDAY MATINEES, 50c, $1 AND $2
L S\ 1 L-i JCr O ALL OTHER MATINEES, INCL. SUNDAYS, 25c, 50c & £1
in which four paralleled stories of the world’s prog-
ress unfold before your vision in thrilling sequence.
THE FALL OF BABYLON.
BELSHAZZAR'S FEAST—
THE HUMBLE NAZARENE
IN THE HOLY LAND
PARIS UNDER THE SCOURGE
OF CATHARINE DE MEDICI
A GRIPPING MODERN STORY
CONTRASTED WITH THESE
HISTORIC PERIODS
Accompanied by Orchestra from
the Metropolitan Opera House
FORMERLY KNOWN AS
“THE MOTHER AND THE LAW”
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Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
■i
The Pathe policy is to hook each Filn
for what it s worth — therefore we
have doubled prices on
“THE SHIELDING SHADOW
Pathe knows how to make serials for Pathe
has made more and better serials than any other
company. This IS Pathe s best serial. It cost
much more than any other ever made and it
will bring more money to the exhibitor.
Directed by
Louis J. Gasnier and Donald Mackenzie
Featuring GRACE DARMOND,
RALPH KELLARD and LEON BARY
15 Episodes — Released October 1.
See it at the nearest Pathe Exchange — then kook it.
COMPLETE PUBLICITY BOOKLETS.
MEL PHIlUPS
Produced by
s of others are seeing
^ljP*tt, hliciiy ^0 ookle ts.
mmwm
September 16, 1916
MOTION PICTURE NEWS
1655
MisslaBadie, famous as the
star orlhe Million, Tlollar
Mystery; in tfiis drama by the
author of "7fieS*fiine Qirl ♦’
plays fpur separate aruL
distinct parts Tfie Fear of
Poveriy'is a human interest
story that will strife a respon-
sive chord in the hearts of
everyone of your patrons.
SkptlOtC
anfbuper
Many a packed house is directly traceable to an advertisement in the “ News.'
1656
MOTION PICTURE NEWS
flip!
••'if ci£
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
The two reasons cuiiy he joined
dost a moment dir. Cx/viiitor!
Qood contedier are vitally essential
to die success of your program - yet you
lenow / sow few really good ones there are
comedies are the lest made, barring
none . "Proof ? ~As£ the Vathe fxchanqc
serving you to show you some of these
screamingly funnyfufoe ” comedies.
Tdu Tl ash no further proof l
d^leased
\
“A Best Seller ”
The First of the Golden Eagle Features
A five act picture drama by William J. Locke
Featuring]]]!
C. AUBREY SMITH supported by ELEANOR WOODRUFF
Produced for
INTERNATIONAL FILM SERVICE, Inc.
By the Frohman Amusement Corp* (Wm. L. Sherrill, Pres,'
Now Being Released
#
INrTC«NATIONAl_>
FILM C
SERVICE
Are You Booking
Beatrice
Fairfax?
Here is the testimony
of one exhibitor who is.
New York, August 29th, 1916.
Mr. Joe 3. Engel,
International Film Service, Inc.
729 Seventh Avenue,
Manhattan, New York City.
My dear Engel
Here’s a "bumper'* to BEATRICE FAIRFAX, another
to the Fairfax series and let’s have one more
to the International Film Service.
The reason for this jubilee is that I played
BEATRICE FAIRFAX in the above theatre last night
to standing room only. When you take into con-
sideration the restrictions placed on theatres
owing to the epidemic, it is a remarkable trib-
ute to the above series. In fact, it is the
best attraction I have had in a year according
to my box office receipts, and, what is still
more pleasant to relate, the patrons were all
pleased and are anxious to see the second epi-
sode.
Personally, I liked the picture because there
is nothing forced or spectacular about it. It
gives one the impression of looking at a lit-
tle piece of real life taken almost haphazard
from the busy teaming daily routine of a big
city newspaper. I sincerely believe you have
a winner and one that the exhibitors will sure-
ly be benefited by.
With best wishes for your success, 1 am.
Sincerely yours.
ST:KM
INTERNATIONAL FILM SERVICE, Inc.
729 SEVENTH AVENUE
NEW YORK
Branches
NTEW YORK
7th Ave. at 49th St.
CHICAGO
207 So. Wabash Ave.
BOSTON
69 Carver Street
ATLANTA
146 Marietta Street
LOS ANGELES
912 So. Olive Street
THE HEARST
INTERNA-
TIONAL NEWS
PICTORIAL is
backed by the great-
est news gathering
organisation in the
world. Its pictures
are gathered and
edited by trained
newspaper men.
THE HEARST
INTERNA-
TIONAL NEWS
PICTORIAL is ad-
vertised to the pub-
lic in all the Hearst
publications.
THE HEARST
INTERNA-
TIONAL NEWS
PICTORIAL boasts
the only two news
photographers with
the European armies
— . Ariel Varges with
the British at Sa-
lonika, and Nelson
Edwards with the
German army on the
western front.
THE HEARST
INTERNA-
TIONAL NEWS
PICTORIAL has es-
tablished its reputa-
tion by regularly
showing the world’s
big news events in
pictures as well as
an exclusive high
grade fashion sec-
tion.
Wonderful Scenic Pictures
New Feature of Split Reel
Curtis Pictures Called “Greatest Marvel of Motion
Picture Photography.”
Mr. Exhibitor, we know you want to show the people who
come to your theatre the best there is.
You want to show them new ideas in pictures — pictures
that are out of the ordinary — pictures that are above the ac-
cepted standards.
LET US SHOW YOU HOW YOU CAN DO IT.
Mr. Edward S. Curtis is admittedly the greatest of all
photographers of nature and out-door life. He is more than
a photographer — he is a great artist. His still pictures for
years have been eagerly sought by wealthy collectors and art
connoisseurs. It is not unusual for a portfolio of his photo-
graphs of Indian groups and Rocky Mountain scenery to
bring FIVE HUNDRED DOLLARS AT AN ART SALE.
Mr. Curtis is now devoting his great artistic ability with
the camera to the production of motion pictures of nature’s
wonders.
W. STEPHEN BUSH, OF THE MOVING PICTURE
WORLD, RECENTLY DESCRIBED MR. CURTIS’S
SCENERY PICTURES AS “THE GREATEST MAR-
VEL OF MOTION PICTURE PHOTOGRAPHY.”
These beautiful film .interpretations of America’s natural
scenery are to be released by the INTERNATIONAL FILM
SERVICE, INC., as a part of its weekly split reel release.
In this release you have an opportunity to show the people
who come to your theatre pictures of unequalled standard and
artistic quality.
Combined with the Curtis pictures in this release will be
500 feet of animated cartoons by the world’s most famous
comic artists.
The artists whose animated cartoons appear in this split
reel are known to millions of newspaper readers throughout
the United States.
THEY MAKE MILLIONS LAUGH EVERY MORN-
ING AND EVERY AFTERNOON. Those same happy
readers are anxious to see on the screen the animated car-
toons of their favorites among the comic artists.
In the split reel releases are the
Celebrated Cartoons of T. E. Powers
“Jerry on the Job” by Hoban
“Krazy Kat” by Herriman
“Happy Hooligan” and “Maud the
Mule” by Opper
The split reel release has already become a popular insti-
tution with the exhibitors and with the public. The new fea-
ture— the Curtis Scenic pictures — will be added to this reel
for a first release on September 25th.
Don’t miss this splendid single reel feature.
Branches
SAN FRANCISCO
280 Golden Gate Ave.
PHILADELPHIA
1335 Vine St.
WASHINGTON
712-1 1th St., N. W.
PITTSBURGH
938 Penn Avenue
ST. LOUIS
3313 Olive Street
Of course you re-
member the great ad-
vertising and public-
ity campaign for
“ THE MY ST E-
RIES OF MYRA.”
It is still fresh in
the public mind. A
great proportion of
the people who read
the novelization of
“ THE MYSTE-
RIES OF MYRA”
and were impressed
by the advertising
campaign, have not
yet seen the pictures.
They want to see
them.
Many exhibitors
are now booking
“ THE MY ST E-
RIES OF MYRA,”
These exhibitors re-
alise that this is the
time to reap the
benefits of the full
force of that great
advertising c am -
paign.
" THE MYSTER-
IES OF MYRA ”
has made a great
deal of money for a
host of exhibitors.
It can be relied upon
to make big money
for other exhibitors
who have not already
booked it.
1660 MOTION PICTURE NEWS Vol. 14. No. 11
MY/’ said the fly on the dome of St. Peter’s,
“What an enormous place this world is.”
Little things seem big to small people —
that’s why so many concerns never grow —
they’re too busy congratulating themselves on
an initial success to look farther and find how
much more there is to learn.
If I had been content with existing stand-
ards in the moving picture industry, you would
not have had an opportunity to break away
from the system which has
consumed your profits and re-
stricted your possibilities.
I’ve progressed with progress.
Come along with me and get your share
of the tremendous earnings which will
start to roll in with “ The Common
Law,” the first of the new Clara Kim-
ball Young productions directed by
Albert Capellani.
Lewis J. Selznick.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
mssm
Wm
tern
pilll
m i
iHi
.fieac/ what the foremost exhibitor
in the world has to say about
HERBERT BRENONX
Production, of
NAZIMOVA
In Marion Crai£ Wentworths' powerful photo drama.
WAR BRIDE J*
A superb production of a wonderful picture,
lwas thrilled as Ihave seldom been thrilled
by a photoplay- H is simply a masterpiece'
MITCHELL MARK
President of the M<\rl Strand Theatre (6.
SO LE DISTRIBUTOR.
LEWIS J.SELZNICK ENTERPRISES wo
SEVENTH AVENUE AT FORT / NINTH STREET - NEW YORK.
r-;k., vV... ■■■'
lilii
' . ' ■: ' ' .
STj
M
|k
86?
jKy
t'v
1
# V“taa
v iH
THE GIRL AT THE CORNER TABLE
asked her escort to ask the waiter to ask the orchestra director to play
“ / Love You Truly." The man at the next table sent up a request for
“ The Sunshine of Your Smile.”
THE STOCK COMPANY ENTHUSIAST
stopped at the box office on the ivay out after the show and asked the
manager when he was going to put on “ Camille.” “ I ivant to see your
leading lady play that part; she made a great hit with me when she didl
it last season.”
THE FILM FAN
has the same peculiarities as any other fan— only more so. His word
is laiv to the exhibitor. He asks for the picture he wants and the
exhibitor shows it.
THE PROGRESSIVE PRODUCER
makes it a point to keep exhibitors and film fans acquainted with the
current and forthcoming releases of his comjtany. The progressive pro-
ducer does this by advertising in the magazine that reaches and influ-
ences the choice of both the exhibitor and the film fan. He keeps his
eye on. and his copy in, that magazine. It is the medium through ivhich
he reaches the exhibitor-middleman and the ultimate consumer-fan.
THE MOTION PICTURE MAIL
C. A. Kracht, Advertising Manager
1482 Broadway, New York City
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
PiciurizecL by
Charles A. Taylor
Dxre cied by-
Henry Olio
Superb siory
vilalromariflc,
gripping
YORKE
FlUtf CORPORAXIOI
preserves
HAROLD
LOCKWOOI
AND
M A. Y
ALLISOA
in ihe supreme
METRO
wonde r p lay
MISIER 44
By E. J. Rath
Author of Ihe River of Romano
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Start Your Season With
Metro Successe:
THE LIGHT OF HAPPINESS .... Sept. 4
Viola Dana
Harold Lockwood)
May Allison \
Emily Stevens
Mabel Taliaferro . .
William Nigh /
Irene Howleyr
Nance O’Neil
.MISTER 44
THE WHEEL OF JUSTICE
THE DAWN OF LOVE. . . .
LIFE’S SHADOWS
THE IRON WOMAN Oct. 9
Francis X. Bushman ( A DIPLOMATIC ROMANCE .... Oct. 16
Beverly Bayne )
Viola Dana THE GATES OF EDEN Oct. 23
Lionel Barrymore . . . THE BRAND OF COWARDICE . . Oct. 30
May°Allis^on^WO°d [ BIG TREMAINE Nov. 6
Emily Stevens INFELICE Nov. 13
To be followed by-
Ethel Barrymore in THE AWAKENING OF HELENA RITCHIE
Mme. Petrova in THE SECRET OF EVE
Mme. Petrova in EXTRAVAGANCE
Mme. Petrova in THE WEAKER SEX
in PIDGIN ISLAND
September 16, 1916
MOTION PICTURE NEWS
Nationally advertised by The McClure
Publications and McClure Publicity to
FIFTY MILLION PEOPLE
IMS
McCLURE PICTURES
McClure Building
NEW YORK CITY
Many a packed house is directly traceable to an advertisement in the “ News."
1666
MOTION PICTURE NEWS
Vol. 14. No. 11
1 000 PER CENT
UNICORN
buys its film ON THE SCREEN, in the open
markets of the world.
OUR FIGURES show that our purchasing com-
mittee only buys io% and rejects 90%.
MR. EXHIBITOR, in the ordinary way of re-
leasing everything as it comes, you would have
to book 100 subjects to get 10 as good as UNI-
CORN.
THIS MAKES UNICORN A 1000% PRO-
GRAM.
YOU ARE PRIVILEGED to book all or part
of this splendid service of 21 reels per week of
comedies, dramas and westerns — with stars.
CAN YOU afford to do without it?
Splendid paper.
Fine photography.
UNICORN FILM SERVICE CORPN.
126-130 W. 46th St. New York City
28 Branches Throughout the U. S.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 16, 1916
MOTION PICTURE NEWS
1667
i
Mutt and Jeff
and
Hans and Fritz
In Animated Cartoons
Will Bring Money to Your
Box Office
BOOK THEM NOW
A Weekly Release Every Foot A Laugh
Booked Through the Following Exchanges:
Maine,£New Hampshire, Vermont, Massa-
chusetts, Connecticut, Rhode Island —
PHOENIX FILM CORPORATION, 131
Columbus Ave., Boston, Mass.
New York City, Northern New Jersey —
MUTT & JEFF FILM EXCHANGE, 729
Seventh Ave., New York City.
Eastern Pennsylvania, Delaware, Maryland,
District of Columbia, Southern New Jer-
sey, Virginia — ANIMATED CARTOON
EXCHANGE, 1339 Vine St., Philadelphia,
Pa.
New York State, exclusive of Greater New
York— ROGSON FILM CO., 15 W. Swan
St., Buffalo, 1^. Y.
Missouri, Kansas — ASSOCIATED FILM
SERVICE, 319 Gloyd Bldg., Kansas City,
Mo.
Iowa, Nebraska— MUTT & JEFF FILM DIS-
TRIBUTORS, Fremont, Nebraska.
Texas— SOUTHERN CABIRIA CO., Dallas,
Texas.
Washington, Idaho, Oregon, Montana —
REELPLAY FEATURE CO., 1019 Eastlake
Ave., Seattle, Washington.
Ohio, Michigan, Kentucky — STANDARD
FILM SERVICE, 216 Columbia Bldg.,
Cleveland, Ohio.
STANDARD FILM SERVICE, Detroit,
Michigan.
STANDARD FILM SERVICE, Cincinnati,
Ohio.
Western Pennsylvania, West Virginia —
LIBERTY FILM RENTING CO., 938 Penn
Ave., Pittsburgh, Pa.
Illinois,! Indiana, Wisconsin — CELEBRATED
PLAYERS FILM CO., 207 So. Wabash Ave.,
Chicago, ^111.
Australia— AUSTRALASIAN FILMS, Syd-
ney, Australia. American Representa-
tives, 729 Seventh Ave., N. Y. C.
Minnesota, North Dakota, South Dakota —
PEERLESS FILM CO., 18 North 4th St.,
Minneapolis, Minn.
North Carolina, South Carolina, Georgia,
Alabama, Tennessee, Mississippi, Louisi-
ana, Florida— UNITED FILM SERVICE,
Atlanta, Georgia.
UNITED FILM SERVICE, Memphis, Tenn.
Better to read fifty advertisements than to miss the one YOU need.
•668
MOTION PICTURE NEWS
Vol. 14. No.
IT is always gratifying to know that one’s efforts are appreciated. I real-
ized that Christie Comedies and the people in them were popular, but never
before have I heard of such an enthusiastic response as met my announcement,
of last week, that Christie Comedies would be released on the open market.
OUR mail has been the heaviest we have ever had and numbers of
exhibitors and exchangemen throughout the United States and Canada,
realizing the importance of being first, have wired for territory or bookings.
The reception accorded my announcement has thoroughly convinced me as
to the desirability of this form of distribution for my comedies.
THIS appreciation will surely spur myself and my associates on to even
greater efforts to amuse your audiences.
YOU can depend upon it that we will not only keep Christie Comedies up
to the well established Christie standard, but We will ma\e the past
standard the low Water mar\ in Christie productions.
DON’T think because you haven’t received an answer to your wire or
letter that we don’t appreciate it. We do and you will receive a per-
sonal answer in a few days but — frankly — we are swamped by the response
to our announcement and will have to add to our clerical force before we
can catch up.
T^EM EMBER we promise you a consistent quality of laugh getting comedies
1 \ — better than those we have ever made.
v 'HE first releases are listed on the opposite page.
/O^U
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 16, 1916
MOTION PICTURE NEWS
1669
BETT
CO
PSO
The Prettiest Girl in Pictures
BOOK THESE NOW
FIRST RELEASE
SEPTEMBER 18TH
A SEMI NARY SCAN DAL, FEATURING M ISS BILLIE RHODES
—STELLA ADAMS— EDDIE BARRY— HARRY HAM.
SEPTEMBER 25TH
HIS BABY, 1 REEL FEATURING BETTY COMPSON-NEAL
BURNS— ETHEL LYNNEand HARRY RATHENBERRY.
OCTOBER 2ND
BY THE SAD SEA WAVES, 1 REEL FEATURING BILLIE
RHODES — EDDIE BARRY— STELLA ADAMS AND
HARRY HAM.
THE BEST EXCHANGE MAN IN YOUR TERRITORY WILL HANDLE
THESE. IF YOU CAN’T REACH HIM— WRITE OR WIRE
CHRISTIE
FILM COMPANY
LOS ANGELES, CALIFORNIA
NEW YORK OFFICE—
LONGACRE BUILDING
F. J. HAWKINS, Representative
NEAL BURNS
HEAD OFFICE AND STUDIOS—
SUNSET BLVD. AND GOWER ST.
LOS ANGELES, CALIF.
The “NEWS” advertisers believe YOU worth while; justify them.
1670
MOTION PICTURE NEWS
Vel. 14. No. 11
On September 16 Essanay features will be withdrawn
from the V.L.S.E. service and thereafter will be released
through another agency which will be announced shortly.
Former features announced through the V.L.S.E. to be
transferred to this new agency include Henry B. Walthall
in “The Sting of Victory,” Charlie Chaplin in the Bur-
lesque on “Carmen,” Edna Mayo in “The Return of
Eve,” “According to the Code,” “That Sort,” “Sherlock
Holmes,” “The Little Shepherd of Bargain Row,” “The
Havoc,” “The Discard,” “Vultures of Society,” “The
Misleading Lady,” “Captain Jinks of the Horse Marines,”
“A Daughter of the City,” “The Alster Case,” “The
Raven,” “The Crimson Wing,” “The Man Trail,” “The
Blindness of Virtue,” “In the Palace of the King,” “The
White Sister,” “The Slim Princess,” and “Graustark.”
George K. Spoor
President Essanay Film Mfg. Co.
1333 Argyle St., Chicago
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
it
“When You See it
in ‘The News’
It’s News ”
LOi ANGELES. CALIFORNIA
429 SO. FIGUEROA STREET
NEW YORK CITY \
SEVEN HUNDRED AND TWENTY - NINE SEVENTH AVENUE
“ The Exhibitors’
Medium of
Communication ”
CHICAGO. ILLINOIS
110 SO. DEARBORN STREET
Volume XIV SEPTEMBER 16, 1916 No. 11
Loose Ends in the Motion Picture Business
GAIN we hear talk of chaotic conditions within the
industry.
But, again, the talk arrives nowhere in particu-
lar ; and, as usual, the term “ chaotic ” is largely and
loosely applied.
* * *
'T' HERE is no chaos in this industry and never was. A
A number of individuals here and there probably find
it very baffling, so much so that they ascribe the failure of
their own unbusinesslike efforts to “ chaotic conditions ” ;
but the industry as a whole is prosperous ; not so prosper-
ous as we have told the public, but far more so than our
own pessimists believe. •
* * *
A PROMINENT producer spoke last week of the
“ loose ends ” of the business. “ Loose ends ’’—and
not “ chaotic ” — -correctly describes present conditions.
We have, in other words, a very great, unusual and
spirited industry, the onward rush of which is irresistible
- — and, as a whole, irresistibly successful. But there are
many loose ends and they rattle loudly as the big machine
goes onward.
* * *
'"THESE loose ends are pretty evenly distributed along
A the way of the picture, from its production to its
exhibition. They are simply economic faults, internal
business weaknesses, which older industries could not suf-
fer without serious collapse.
When a program, or a picture, or a theatre fails, the
reason offered is “ chaotic conditions.” The business, we
hear, is in a bad, a very bad, way.
On the other hand, everyone knows that there are many
successful theatres— right under the nose of the failures ;
and there are successful programs ; and right alongside of
distribution that doesn’t pay, we hear of a single picture
successfully sold its entire territory.
* * *
JUST when the gloom is thicker — in Times square only
— the demand for good pictures is seemingly strong-
est. Exhibitors want them ; and state rights buyers, with
cash in their pockets, are in New York, looking high and
low for a negotiable product.
The great fundamental fault with this business is, and
always has been, that we leave everything to the pictures
themselves. “ Just Pictures ” would be a very apt slogan
for a large part of the effort made in all branches of this
industry.
*
YY/E produce pictures and expect them to distribute
v themselves ; we distribute pictures and expect them
to exhibit themselves. All effort, all business, genius and
energy, all the ingenuity in creation and all the selling
effort that attend the launching and landing of other
merchandizable products — all this is left to the magic of
the picture. Pictures, evidently, have their own momen-
tum: they make, sell and project themselves — to auto-
matically filled theatres.
This blind faith in the magic momentum of the picture
savors more of the guileless optimism of the novice, who
believes that he can make pictures and sell them to the-
atres like so many books to so many book stores ; but, as
a matter of fact, it is shared in some degree or other by
too many experienced makers, distributors and exhibitors
of pictures.
* 4= *
T UST Pictures ” will not do today. This sounds
J bromidic, but apparently the warning is still applica-
ble. The public will not have them.
They no more want film with something in motion upon
it than they want white paper with something in type upon
it. With most of the public the novelty of the motion
picture is just as negative an attraction as was the novelty
of type in a bygone century. They want pictures to show
them something just as they want type to tell them some-
thing.
* * *
E* OOD pictures can only come from good studios and
good studios mean well-rounded institutions, thor-
oughly experienced and highly organized in all the essen-
tials and intricacies of the picture making art.
Such an organization is an essential. Neither an author
alone nor the cast, nor the editor alone, can produce good
pictures. It takes an organization— and a mighty good
one, just as it takes a mighty good organization to turn
over any other specialized product like, for instance, a
metropolitan daily.
* * *
A NY one man, any new organization, any weak organ-
ization, ought to hestitate just as much about mak-
ing pictures as they would about turning out the New
York Times or the Saturday Evening Post. Just the
same measure of ability, just the same true and tried
organization, is required.
* * *
I OOSE end number two is the distribution of pictures.
The number of our exchanges, the necessity of sep-
arate sets of distribution offices for each program, is a
matter of wonderment to the outside business man looking
in. To him it looks like running as many railroads to Chi-
cago. He believes that one or two centralized clearing
houses could successfully route pictures and save many
millions of middleman waste for the producer and the ex-
hibitor.
;fc ifc
T OOSE end number three is the policy of short run
pictures.
It takes from five to ten millions of dollars a year in
( Continued on page 1672)
Copyright, 1916, by Motion Picture Net cs, Inc,
1672
MOTION PICTURE NEWS
Vol. 14. No. 11
I i
IhaS THE QUALITY CIRCULATION OF THE TRADEj
MOTION PICTURE NEWS EXHIBITORS' TIMES
Published on Tuesday Every Week by
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WILLIAM A. JOHNSTON
HENRY F. SEWALL
E. KENDALL GILLETT
H. ASHTON WYCKOFF
WENTWORTH TUCKER
R. M. VANDIVERT.-
THEODORE S. MEAD
J. C. JESSEN
LESLEY MASON
WILLIAM RESSMAN ANDREWS
. . .Treasurer and Business Manager
The office of the company is the address of the officers.
Entered as Second-Class matter at the New York Post-Office.
Subscription $2 per year, postpaid, in
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N. B. — No agent is authorized to take
Nnws at less than these rates. Have
show his credentials and coupon hook.
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Canada, $3; Foreign, $4 per year,
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the agent taking your subscription
VOL. XIV September
16, 1916
No. 11
Loose Ends in the Motion Picture Business
(Continued from page 1671)
production cost to supply one picture theatre with daily
change features. A two-day run alone would halve this
tremendous outlay — for which some one must pay. At
the present high speed of exhibition, a producer is com-
pelled to make each picture chase the other to obscurity.
More millions in waste !
* * *
A ND just as pictures fall short of their possible circula-
tion at home, they fall shorter still of the world’s
markets. We make the most pictures and the best pic-
tures, but most other countries see them little, if at all.
In the motion picture we have a product for which
probably the most level world-wide demand rests, and yet
it is the most slothful in export movement in a country no-
toriously negligent of its export trade opportunities.
* * *
OOSE end number five is lack of selling effort.
As outlined on this page last week, a good picture
may be shown to a few hundred thousand people or to a
few million, dependent altogether upon the way it is ad-
vertised. The producer’s and each exhibitor’s profits on it
vary accordingly.
In this important effort close co-operation between pro-
ducer and exhibitor is absolutely necessary.
The producer must tell the exhibitor exactly what the
nature of the picture is, where its appeal lies, and suggest
and furnish advertising helps.
The exhibitor must do as every successful retailer of
other products does, use every avenue his ingenuity and
his local facilities can furnish to acquaint all the neighbor-
hood with interesting facts about the picture.
^ *
'"THESE are but the main loose ends; there are many
others. They will be tied up in time — they are
bound to be — with great profit to those who do the tying.
There is no chaos in the business today, except in the
eyes of those who are. leaning upon the picture.
William A. Johnston.
A Feather in the Association s Cap
'There is occasion for considerable pride in the be-
havior of the new National Association of the Mo-
tion Picture Industry during the railroad strike crisis,
which happily has passed.
The meeting of Thursday, August 31, found the mem-
bers of the new body confronted with a problem threaten-
ing in the extreme and demanding immediate action.
The prospect was that every railroad of major im-
portance in the United States would be tied up at seven
o’clock the following Monday morning.
For the exhibitor and exchange man that seemed to
mean paralysis no less complete than the railroads would
suffer. In a business like ours, where time is everything,
where a timetable is king, the situation could not have
been much more alarming.
* * *
AS a preliminary step the express companies were called
into consultation, and the extent of their facilities
ascertained. A committee was appointed to learn how far
the distribution of releases could be continued by using
motor trucks and water routes. Every phase of the mat-
ter was attacked and handled in a businesslike manner.
The probability is that, had the wheels of every train
failed to turn last Monday, the manufacturers and their
exchange associates, who were kept apprised of all devel-
opments in New York, would have given as good an ac-
count of themselves as the members of any other industry.
* * *
THE association’s behavior and spirit was, we repeat, a
1 matter for congratulation. Often a serious emer-
gency is the very thing a new organization needs to knit it
together and give it cohesion. This emergency should in-
crease the confidence of the entire industry in the asso-
ciation.
Censorship — Like Charity — Should Begin
44 At Home, " and Stay There
THE exhibitors of the country have at least four full
1 months in which to demonstrate to the legislatures
of the various states that they can handle the censorship
question without any outside interference or assistance.
How it can be done was related in the editorial and
news columns of last week’s Motion Picture News.
* * *
C1 VERY successful exhibitor is well acquainted with the
A-J ideals and standards of the community in which his
theatre is located — whether that community be a small
town or a district of a city.
He knows — otherwise he could not be successful — what
his patrons want and what they do not.
By acting on that knowledge to the utmost of his ability,
and dealing with the unclean picture as he would with
any other picture he knew his customers would not tol-
erate, he can accomplish what the best and most efficient
of censor boards could do, without the aid of law, without
fee, with no cost to himself but the trouble of learning
enough about a picture in advance to determine whether
he shall book it or no.
* * *
YY/E believe that the vast majority of motion picture the-
atres have enough of what is called “ family ”
patronage to make it unprofitable, in the long run, to book
suggestive pictures. It rests with the exhibitor, more than
any other person, to make it unprofitable for the manufac-
turer of suggestive pictures to continue turning them out.
September 16, 1916
MOTION PICTURE NEWS
1673
Meeting in Topeka Makes Film History for Kansas
Widespread Interest Is Shown in Picture Industry by the Public — Largest Crowd That Ever Turned Out for an
Amusement Parade in the City Lines the Streets to See Screen Stars — Municipal and State Officials
Speak Against Censorship at Convention
Special to Motion Picture News.
Topeka, Kan., Sept. 2.
MOVING picture men demonstrated in Topeka that the in-
dustry is first in the hearts of the people, and that there
should be no censorship. Censorship in Kansas will be
killed, too, if the exhibitors make good on the plans laid by the
joint meeting of the Amusement Association of Kansas and the
Motion Picture Exhibitors’ League of that State. There isn’t
any chance to lose if the plans are followed.
The amazing feature of the meeting — the exhibitors them-
selves were surprised — was the widespread interest among the
people of Topeka. The largest crowd that ever turned out for an
amusement parade — larger than the circus crowd of a few weeks
previous — thronged the streets to see the parade Wednesday after-
noon. The parade was very high in quality but pitifully short.
Richard Travis, Essanay ; Gene Gauntier, Katherine Bush, and
Leota Lorraine, Liniversal ; Marie Davis, Vitagraph ; and Ethel
Quinn, Pageant, rode in automobiles with managers and young
women from the Kansas City exchanges.
The appearance of the stars aroused intense excitement. Men
and women, young and old, rushed out of buildings, and the
crowd surged over the curbing, even against the motor cars, and
C. S. Edwards, Grinning, in the Palm Beach Coat, Is Manager of the Pathe
Exchange, Kansas City; George Bowles, Forcibly Holding His Mouth Shut,
Is Publicity Man for Universal, Kansas City; L. J. Scott, Between Them,
Is Publicity Man for V-L-S-E, Kansas City. Scott Is Naturally Highbrow,
Having Curly Hair. Edwards and Bowles Attained Highbrowdom Through
the Sacrifice of Their Hair. Supporting Mr. Edwards Is Gerald Akers,
Paramount Traveler; Watching Bowles Is C. D. Struble, Manager Monarch
Exchange, Kansas City
cheered. There were boys and girls in the parade impersonating
leading stars ; motor cars advertising various producers ; a gi-
gantic “Triangle” borne by young girls; and a hundred film men
four abreast. The procession, led by a band, marched up Kansas
avenue and to the Orpheum theatre, where prizes were given the
impersonators.
There were various joint sessions of the two associations, and
separate sessions of the Motion Picture Exhibitors’ League. Chris
Glamann, of Wellington, president of the latter, presided at all
except the last session of the Amusement Association, which was
conducted by E. R. Pearson, chairman of the Executive Commit-
tee. The sessions were held in the State house where the censor-
ship law was enacted.
Mayor Shows Up Absurdity of Censorship
Several city and State officials spoke, revealing the surprising
fact that they didn’t care for pictures, didn’t know much about
them, and couldn’t understand why there should be a censorship
law except for revenue.
Mayor J. E. House, of Topeka, really struck the keynote in his
welcoming address, demonstrating vividly how futile and silly
the State inspection is in Kansas. He said he had seen two mov-
ing picture shows — one in 1898 and one in October, 1913. “ But
my sympathy is always with the goat, and you have been made
the goat in this instance,” he said. “ I have been writing dramatic
criticisms for a great many years, and am sincerely opposed to
stage license. If I had a boy who could be injured by what he
A Bunch of Film Men on the Steps of the State Capitol at Topeka, Kan.,
August 23, 1916. Bareheaded, in Center: Chris Glamann, President, Motion
Picture Exhibitors’ League of Kansas; to His Left, Richard Travers, Gene
Gauntier, C. S. Edwards of Pathe Exchange, and, at Extreme Right, W. K.
Rogers of Marion, Vice-President for Kansas of the Motion Picture Exhib-
itors’ League of America
saw at a moving picture show, I'd shoot him. There's no cen-
sorship of the stage, or of the newspapers, or dry goods stores —
yet I blush with embarrassment whenever I look into a window
on Kansas avenue.
“ The moving idea in censorship was neither moral nor up-
lifting. The Legislature had to find money; and instead of
going out with a blackjack or jimmy, it had the happy thought of
taking it from you moving picture men, and it did. I am not pre-
pared to say that censorship has not become both moral and uplift-
ing. The fact that the State, officially expressing its ideals in
censorship, regards ankles as an iniquity, is probably the reason
the women of our city go around with no more than half of their
visible charms exposed. There are no cigarettes on Kansas films
— therefore, no cigarettes are smoked in Kansas. The taboo of
drinking in the pictures undoubtedly accounts for the fact that
there is no booze in the homes of the people of Kansas.”
J. T. Botkin, Secretary of State, a member of the Appeal Board,
said he could remember two actors, John Bunny and Charlie
Chaplin.
“I know nothing of pictures,” he said, “and would not see one
a year unless compelled to by my wife or the statutes of Kansas.
I can only try to be fair. I have seen many that were not fit to
be shown and, perhaps, have passed some that were injurious. I
believe this body can do a good deal toward improving the stand-
ard of pictures.”
Herrington “ Takes Up ” Botkin
F. J. Herrington, national organizer of the Motion Picture Ex-
hibitors’ League of America, following Mr. Botkin, “ took him
up,” declaring that no man has intelligence enough to say what
should be shown to five or six million people. He commented on
the honor conferred by the visit and to talk by the member of the
State Board, which five years ago would have been impossible.
1674
MOTION PICTURE NEWS
Vol. 14. No. 11
“ If you realized the power of pictures,” he said, addressing
the exhibitors, “ you would quickly aid in eliminating the evil pic-
tures. That’s what you are organized for, to make the pictures
better. Do the cleaning yourself.”
P. J. McBride, Labor Commissioner of Kansas, whose depart-
ment inspects theatres as to compliance with fire prevention and
other rules, invited the exhibitors to co-operate in the preparation
of amendments to existing laws.
Richard Travers lamented the difficulty of getting men to lobby
and work even in a good cause; he declared that once the indus-
try was organized, the right thing it stands for would sweep the
country; that the life of the industry from now on would be ‘‘or-
ganization.”
Gene Gauntier was introduced and spoke a few words.
Wednesday evening a ball was held at Garfield Park, a long ride
by street car, or auto across the river from Topeka. The park
had the largest crowd in its long history. The dancing pavilion
was packed to capacity early and around the pavilion, standing,
looking, were thousands, who for two hours watched for a glimpse
of the stars, and got somehow an apparently keen delight in par-
ticipating even so remotely in the honoring of the distinguished
visitors. There were more than 200 automobiles parked near
enough to the pavilion for the occupants to see the dancing.
And some of the Topeka people said that maybe 75 or 100 would
go to the ball ! Admission to the pavilion was one dollar a couple ;
receipts were $240. The stars led a grand march, and cabaret was
interspersed among the dance numbers, both of which were en-
joyed by the throng outside the open pavilion.
Thursday the two associations made their definite plans as to
the censorship. The Motion Picture Exhibitors’ League assigned
exhibitors in each district to ascertain the attitude of legislators
and candidates for election. Reports will be made promptly to
the secretary, E. W. Green, of Herrington, and careful watch
will be kept that the canvass is thoroughly made. The League
will openly support the candidates that are not inclined to con-
tinue the present censorship law.
After the election, the League will use all the local influences
possible to secure the help of the various State Senators and Rep-
resentatives for the repeal of the law. Each exhibitor is to can-
vass his own patrons and the people of his district, and secure
expressions of their opinion as to State censorship. Petitions
for repeal, or similar documents, bearing names of sympathizers,
will be prepared ; and the people in each district will be urged to
make personal appeal to their legislators.
Next Meeting of the League Set for January
The next meeting of the League, falling normally in October,
will be postponed to January, immediately preceding the meeting
of the Legislature. Then stock will be taken of the situation,
and the Legislative Committee will enter upon its final course —
camping next to the Legislature at Topeka until the law is re-
pealed.
The Legislative Committee of the Motion Picture Exhibitors’
League of Kansas is as follows : Fred Savage, Hutchinson ; Stan-
ley Chambers, Wichita; H. K. Rogers, Marion; Lee Gunnison,
Atchison; Lew Nathanson, Topeka; and Chris E. Glamann, Wel-
lington. This committee will work with the Legislative Commit-
tee of the Amusement Association of Kansas, which is as follows :
E. R. Pearson, manager V-L-S-E, chairman; Charles W. Harden,
manager Metro; R. C. Cropper, manager Universal, and P. H.
Pierce, manager of the Wurlitzer branch.
Parts of the battle will be easy. For instance, many legislators
who have already been seen, say they didn’t know what they were
voting for when they supported the censor law. Some who knew
what they were doing, now regret it. Some say the law was un-
just, because the tax was excessive.
The last session of the Amusement Association of Kanas is
illuminating. Mrs. Lillian Mitchner, president of the State W. C.
T. U., had come, as she said, seeking light.
“ At present I favor censorship as now conducted,” she said.
“ Something is necessary as many are showing bad pictures. But
I don’t want to fight the moving picture men. Moving pictures
are the greatest educational agency we have to-day. I would be
glad to be convinced of any other way of elevating the standard
of pictures, but I don’t see any way now except censorship.”
Mrs. Mitchner declared that the industry was being imposed
upon, in that too large fees were charged for censorship.
F. J. Herrington answered Mrs. Mitchner. He said that the
agency that had in past ages raised the standard of literature, art,
and music would raise it for pictures.
Resolutions by Amusement Association of Kansas
Resolved, That we thank the following speakers :
Mayor House, of Topeka, Kan.; Secretary of State, J. T. Bot-
kin ; F. J. Herrington, National Organizer, M. P. E. L. ; Commis-
sioner of Labor, McBride; Dick Travers, Essanay; Gene Gaun-
tier.
Resolved, That this convention assembled, especially thank
Mayor House for his open and frank expression against censor-
ship in its entirety.
Resolved also, That we thank F. J. Herrington and the National
M. P. E. L. for his visit and inestimable help at this convention.
Be it further Resolved, That it is the sense of this conven-
tion that we are entirely and unalterably opposed to every form
of legalized censorship of moving pictures, either at the hands
of State or Federal officials as un-American, and an infringe-
ment of the rights of free speech and free press vested in the
American people since 1776.
To that end we condemn the censor law of Kansas as vicious,
confiscatory, the latter in that it costs less than one-fourth of the
present fees exacted at this time, and that the members of he
A. A. of K. stand pledged as a body and as individuals for a re-
peal of that law, to which end we pledge the use of our screens to
further the political aspirations of those nominees and candi-
dates for State and Federal offices whose study of the question
and whose Americanism pledges their conscience and judgment in
their official actions in favor of the repeal of the present Kansas
censorship law at the next term of the Legislature.
Be it further Resolved, That each motion picture exhibitor call
on his district nominee to the Legislature and give him any in-
formation he may desire on the subject, enabling him to come to
an intelligent understanding of the questions at issue, and while
it is not necessary that said nominee publish his views in the mat-
ter, there should be no misunderstanding between him and the ex-
hibitor as to his action on these questions in the Legislature in
case of his election.
It shall also be the exhibitors’ agreeable duty to report in de-
tail concerning such interviews to the secretary of the A. A. of K.
so the executive committee and the legislative committees can
govern their actions accordingly.
Exhibitors who signify their willingness to use campaign ma-
terial, slides will be furnished gratis.
Furthermore, with the thousands of movie fans that regularly
attend shows in Kansas, the exhibitor should exhort his patrons
to help him and themselves, securing what they want by so ex-
pressing themselves to their Representatives, local authorities, and
to the officials having influence with the making of laws.
Be it Resolved, That it is the sense of this convention that
since there are seemingly many towns whose people desire open
moving picture theatres on Sundays in such cities and towns, we
we are glad, indeed, to comply with the wishes of the majority, and
believe this is a question of local issue, and should not be inter-
fered with by State laws.
“THE YELLOW MENACE” RELEASED LABOR DAY BY
UNITY SALES
THE Yellow Menace,” the sixteen-episode serial starring Ed-
win Stevens, will be released to exhibitors by the Unity
Sales Corporation on Labor Day.
The story deals with the fanatical ambition of a mysterious
Mongolian, Ali Singh, whose one idea is the establishment of the
yellow races as rulers of the Western world. Aided by a band of
loyal followers, Ali Singh attempts to regulate American affairs
through threats and to prevent any concerted action on the part of
any agencies which would hamper the activities of the yellow
races in this country.
Mr. Louis Tracy, the distinguished English author, in speaking
of “The Yellow Menace,” said: “In writing ‘The Yellow Men-
ace’ I must confess that I was mainly actuated by a desire to
warn the United States of that deadly peril. America has up to
the present time been a sleeping giant, but now she must arouse
herself and be prepared against any invasion or foreign inter-
ference that might come. Certainly, danger from the yellow races
is no less than that which threatens from European powers. The
picture drives home powerfully the lessons that I have striven to
convey in writing the story.” i
MOTION PICTURE NEWS
1675
September 16, 1916
V-L-S-E Is Absorbed by the Vitagraph Company
President Smith and General Manager Irwin Confirm the Purchase of the Big Releasing Organization by the Pic-
ture Making Corporation — While the Consolidation Is Now Actually in Effect, Technically It Does
Not Become Operative Until the 16th
AE. SMITH, president of the Vita-
graph Company, and Walter W.
Irwin, general manager of the V-
L-S-E, this week confirmed the purchase
by the former company of the interests
of the Lubin, Selig, and Essanay com-
panies in the V-L-S-E organization.
In addition to outlining the plans of op-
eration of the V-L-S-E as a part of the
Greater Vitagraph, Mr. Smith’s statement
contains the intimation of even larger
things to come.
The absorption of the V-L-S-E by the
Vitagraph interests, while actually in ef-
fect at the present time, so far as any ad-
ditional releases of the Lubin, Selig, and
Essanay companies are concerned, technic-
ally does not become operative until Sep-
tember 16.
The Lubin pictures, which have been re-
leased through the V-L-S-E, will remain
on its program, although no new or addi-
tional Lubin features will be offered.
Bookings on the Essanay and Selig pic-
tures will continue up to September 16.
It is stated authoritatively, that the
amalgamation of the V-L-S-E and the Vit-
agraph Company will in no way affect the
personnel of the distributing organization.
The executive staff will remain the same,
and the branch offices in the twenty-three
cities with their complement of Big Four
representatives will continue intact.
For the present, and up to at least the
first of October, there will be released one
feature per week. After that it is probable
there will be offered two features per week,
and, in addition thereto, sufficient shorter
product to enable an exhibitor to obtain
an entire day’s service.
It is stated, however, that this will be
determined entirely on the basis of merit.
In other words, if it is found possible to
release two pictures a week, measuring up
to the superior standard which has been
set by the Vitagraph, then the service will
be eight productions a month. If, how-
ever, it is found that the high degree of
merit determined upon might be in any
way impaired, the service will be limited
to four productions a month.
National Advertising Campaign Planned
Another announcement of importance is
that there will be instituted a widespread
national advertising campaign to augment
the value of the Vitagraph trade-mark, and
to create for Vitagraph pictures the maxi-
mum consumer demand. Discussing the
Vitagraph’s purchase of the interests of
the other three companies, which have
made up the Big Four, Mr. Smith said :
“ Vitagraph has acquired the V-L-S-E and
several important producing organizations,
to be operated absolutely under its control,
because it is convinced that the best inter-
ests of exhibitors and of itself, can be
served only by having all of its activities,
selling as well as producing, concentrated
under one management.
“ The moving picture industry has
grown too big, and the standard of the
screen has advanced too far, for a pro-
ducer to work in combination with other
independent producers in the distribution
of his product.
“ Such a co-operative arrangement han-
dicaps him, not only in the standardization
of his product, and in his advertising and
selling service to his patrons, but also in-
terposes a barrier between the most direct
and sensitive responses to the exhibitors’
needs.
“ When it was determined, some time
ago, to increase the Vitagraph capitaliza-
tion to $25,000,000, in order that we might
insure the highest degree of merit for
every one of our productions, we auto-
matically determined at the same time to
have our own distributing department, in
order that we might keep in the closest
and most constant touch with the pulse of
the public and the demand of exhibitors,
and that we might be free to shape our
course to the best advantage of all con-
cerned.
“ V-L-S-E was the natural selection for
such a distribution organization. In the
seventeen months of its existence, it made
unparalleled progress in service to ex-
hibitors, and in the confidence and good
will which it had gained from the trade
as a whole.
“ In transferring it as a department of
Greater Vitagraph, we, at the same time
enlarge the scope of the V-L-S-E-’s pos-
sibilities for service, and make it possible
for that organization to do many things
which it has long sought to do, but which
were manifestly impractical when it was
acting as the selling agent of four inde-
pendent concerns.
“ We have pledged to the representatives
of the V-L-S-E, who now become Vita-
graph representatives, that they will have
the strongest offerings to present to exhib-
itors that have ever been placed in the
hands of any film salesman — that they will
have pictures that are virtually self-selling,
and that, therefore, they will be able to
give the maximum of time to aiding their
clients in making the most of these splendid
productions.
“ There are to be no bad pictures on our
program. Beginning with the current re-
leases, all of our output will measure in-
finitely higher than any service which has
ever been presented.
“ We shall also be in a position to see to
it, and exhibitors may be assured that we
will see to it, that all advertising and sell-
ing helps, and other mediums by which we
may render the greatest possible service
to the exhibitor, will be provided ; that re-
leases will be made on schedule time ; and
that all shipments will be sufficiently in
advance — in short, that no step will be
overlooked that will make for the maxi-
mum efficiency and the utmost commercial
harmony.
“ We realize that the most important
partner in the moving picture business, is
the exhibitor, and that success is primarily
dependent upon how closely allied he is
with the manufacturer.
Close Contact Sought with Exhibitors
“ It is this close and constant contact
which has been sought in the absorption of
the V-L-S-E by the Vitagraph Company —
a contact that will make more intimate our
knowledge of the needs of the exhibitor
in order that we, as a producer, may co-
operate to an even greater degree. We be-
lieve that it will mark a new era in the
motion picture industry, and that it will
promote a degree of prosperity for exhib-
itors and for ourselves, such as has never
before been attained.”
General Manager Walter W. Irwin, of
the V-L-S-E, in discussing the amalgama-
tion, said :
“ Greater Vitagraph means Greater V-
L-S-E. The V-L-S-E remains intact — the
same offices, the same personnel. It is
geared to do big things — spurred to greater
efforts by the knowledge it has back of it,
and is a part of one of the world’s most
substantial and pre-eminent business insti-
tutions.
“ Furthermore, it will now be possibe for
us to focus and concentrate the energies
which were formerly divided in advancing
the interests of four companies, upon pro-
moting the maximum results for the pa-
trons of one organization — an organization
controlling its entire service from script
to screen.
“ In other words, the only result to the
V-L-S-E of this change, will be that by
virtually becoming a department of the
Vitagraph Company, we multiply our pos-
sibilities of service, because we will be in
constant touch with the producer, so that
we will be able to make suggestions, and
to eliminate any and all difficulties which
are in any way a handicap to our patrons.
“ To the broadening of the principles of
commercial equity which the V-L-S-E has
always espousesd, and the multiplication of
our service to the exhibitor, there will be
added one of the most widespread and ef-
ficient national advertising campaigns ever
instituted by any company in any field.
“We enter upon this amalgamation,
therefore, not only with unbounding con-
fidence and enthusiasm for our own selves,
but for what we shall be able to do for the
many exhibitors with whom we have come
into such friendly touch, and for the large
number of others, whom we hope it is to
be our privilege to serve.”
PARALYSIS HITS TOLEDO EXHIBITORS
Special to Motion Pictube News.
Toledo, Ohio, Sept. 2.
This city has at present about eighty cases
of infantile paralysis, with sixteen deaths
reported. The result has been that all
children under sixteen years of age have
been barred from theatres and public gath-
erings. It is proving a serious blow to the
moving picture houses, especially in the
outskirts, which cater to family patronage.
1676
MOTION PICTURE NEWS
Vol. 14. No. 11
Essanay Withdraws from V-L-S-E, Spoor Announces
Pictures of the Producing Company Will Shortly Be Released Through Another Outlet,
Named in the Near Future — No Abatement in Film Making by His Studios
“THE WHEEL OF JUSTICE” WILL
TURN FOR METRO ON
SEPTEMBER 18
“The Wheel of Justice,” a five-part
Metro play, in which Emily Stevens, stage
and screen star, has the stellar role, will be
released on the Metro program September
18. Mj§s Stevens is surrounded by a cast
headed by Frank Mills, who has been
starred on both the screen and in stage
productions.
The story of “The Wheel of Justice,”
written especially for Miss Stevens by
Katherine Kavanaugh, deals with convic-
tions obtained in capital offenses, based
solely upon circumstantial evidence. It is
a picture of the abuse of overambitious
officials, who are ruthless and unfair in
their prosecution to obtain public favor
and office.
The supporting cast includes Raymond
McKee, Edwin Holt, Harry Davenport,
Jerome N. Wilson, Charles Eldridge and
Roma Raymond, Miss Raymond has the
part of an adventuress. It is her first ap-
pearance on the screen for two years in
her well-known vampire roles, as she has
been devoting her time and talents to writ-
ing scenarios.
George D. Baker, who recently made his
first production for Metro, “ The Pre-
tenders,” with Emmy Wehlen in the star-
ring role, directed “ The Wheel of Jus-
tice.” Charles Hunt is his assistant.
MACK, HEAVYWEIGHT COMEDIAN
WITH “V,” ON VIEW SEPTEMBER 5
Hughie Mack, Vitagraph’s heavyweight
comedian, can be seen on Friday, the 15th
of September on the General Film pro-
gram in “ Loot and Love,” a farce directed
by Lawrence Semon from the script by-
Lawrence Semon and Graham Baker.
Hughie receives support from Patsey de
Forest, the little girl in stripes ; William
Shea, Edward Dunn, and Frank Brule.
“ Busting In and Out of Society,” is a
comedy along new lines produced by Vita-'
graph’s Bayshore studio.
William Lytell, Jr., plays the lead in the
Broadway Star Feature, “ The Thorn and
the Rose,” which is released Saturday,
September 16. The story is by Ralph W.
Ince and Dwight Cleveland. Mr. Ince also
directed the production. Shirley Moore
plays opposite Mr. Lytell, Jr., who as Ev-
erett Elliott, a successful artist falls in
love with and marries a beautiful country-
girl. .
MARK A. LASKY IN NEW YORK FOR
STATE RIGHTS OFFERINGS
Mark A Lasky, head of the Lasky
Amusement Enterprises, Inc., of San
Francisco, and Mark M. Leichter, the gen-
eral manager of the concern, have been in
New York City for some time, looking
over the state rights field and conducting
negotiations.
The Lasky Amusement Enterprises has
just been organized, and Mr. Lasky pre-
dicted, just before he left for the west
coast on Tuesday, September 5, that the
concern would be in full blast as a dis-
tributing organization of the San Fran-
cisco territory by October 1. The offices
are located in the Humboldt Bank Build-
ing.
Mr. Lasky is an uncle of Jesse L. Lasky,
head of the Lasky Feature Play Company.
ESSANAY”S announcement that it has
withdrawn from .the V-L-S-E, Inc., the
withdrawal to take effect Sept. 16, has just
been made by George K. Spoor, president
of the Essanay Company.
Mr. Spoor gives “ business reasons ” as
the cause for the withdrawal. He states
that a new organization for releasing Ess-
anay features will be announced in the
near future. Mr. Spoor’s official statement
in regard to the withdrawal is as follows :
“ On and after Sept. 16, 1916, Essanay
features will be withdrawn from the
V-L-S-E, Inc., branch offices and there-
after will be released through another
agency which will be announced shortly.”
This statement confirms the reports
which have been printed recently in regard
to the separation from the V-L-S-E and
the realignment of companies under new
releasing organizations.
The trade is eagerly looking forward to
the announcement of Mr. Spoor on the
new releasing agency. Several rumors
have been spread broadcast but none has
been confirmed by Mr. Spoor.
When seen in his Chicago offices by a
representative of Motion Picture News
Mr. Spoor stated that an announcement of
the new plans would be made just as soon
as they had been perfected in detail. He
outlined some of the plans for Essanay’s
coming work.
“ There will be no abatement in the work
of Essanay,” he said. “ In fact it will be
conducted on a larger scale than ever be-
fore. And we aim to put out greater
features.
“ Essanay already has contracted for
the rights on a number of large features
and is planning to start work on them
shortly. Two features are already under
way and three others are completed for re-
lease through the new organization.
“ ‘ The Sting of Victory,’ featuring
Henry B. Walthall, supported by An-
toinette Walker, which just recently was
released through V-L-S-E, will after Sept.
WILLIAM N. SELIG, president of the
Selig Polyscope Company, has veri-
fied the news that has been in circulation
for the past week or so to the effect that
the Selig Company has withdrawn from
the V-L-S-E, Inc. Mr. Selig has issued the
following statement :
“ The Selig Polyscope Company has
withdrawn from the V-L-S-E and will re-
lease Selig Red Seal Plays, of five reels
or more in length through other channels
which will be announced in the near future.
It can be stated that a number of very at-
tractive and flattering propositions made
the Selig Company are being carefully con-
sidered and in due time a decision will be
arrived at which may not only be surpris-
ing but will also be interesting to all those
interested in the motion picture art. The
Selig Company leaves the V-L-S-E with
good feeling and we can only state that
the decision to withdraw from that organ-
ization was not one hastily resolved.
16, go out through the new releasing com-
pany.
“ ‘ The Return of Eve,’ which features
Edna Mayo, supported by Eugene O’Brien,
and ‘ The Prince of Graustark,’ featuring
Bryant Washburn and Marguerite Clayton,
the novel by George Barr McCutcheon and
a sequel to Essanay’s feature ‘Graustark,’
have been completed and an announcement
of their release will be made as soon as
the new organization is perfected. These
plays are both in five reels.
“Two other features are under way.
They are ‘The Chaperon,’ taken from the
stage success of Marion Fairfax and fea-
turing Edna Mayo and Eugene O'Brien
and ‘ The Breakers,’ by Arthur Stringer,
one of the best of the Saturday Evening
Post stories. It will feature Bryant Wash-
burn and Nell Craig. These also will ap-
pear in five acts.
“ Other features will be announced later.
Several of these, already purchased, will
feature Henry B. Walthall. Essanay has
several features especially adapted to his
genius and which, it is confidently ex-
pected, will be revelations in screen work.”
Essanay’s new studio, said to be the
largest indoor, artificially lighted studio in
the world, in conjunction with its other two
studios, will enable it to carry on its plans
for increased work with ease.
Features previously released through
V-L-S-E, after the sixteenth of September,
will be released through the new organiza-
tion. These include Charlie Chaplin’s
greatest feature, the burlesque on “ Car-
men,” “ The Sting of Victory,” “ Accord-
ing to the Code.” “ That Sort,” “ Sherlock
Holmes,” “ The Little Shepherd of Bar-
gain Row,” “ The Havoc,” “ The Discard,”
“Vultures of Society,” “The Misleading
Lady,” “Captain Jinks of the Horse Ma-
rines,” “A Daughter of the City,” “The
Alster Case,” “ The Raven,” “ The Crim-
son Wing,” “The Man Trail,” “The
Blindness of Virtue,” “ In the Palace of
the King,” and “ The White Sister.”
“ The Selig Company has in preparation,
and also ready for release a number of un-
usually excellent pictures. Among the five-
reelers can be named ‘ The Country That
God Forgot.’ This production features Tom
Santschi in a most worthy character part
and he is well supported by such artists
as George W. Fawcett, Mary Charleson,
Victoria Forde and others. Marshall
Neilan wrote and directed the drama
which is cast in the atmosphere of the
Western desert. There is a hand-to-hand
fight in ‘ The Country that God Forgot,’
which, to my mind, is very unusual. This
battle carries thrills and suspense and yet
the audience does not see a blow passed.”
The motion picture trade will be greatly
interested in the future plans of the Selig
Company. It is claimed that both the
Selig and Essanay Companies will become
members of another distributing company.
Although this news is not verified yet it
comes from authoritative sources.
Colonel Selig Verifies Departure from V-L-S-E; Hints That
Selig and Essanay Will Continue Together
September 16, 1916
MOTION PICTURE NEWS
1677
Philadelphia Exchangemen Have No Idle Moments
Activity All Along the Line Makes Them Wear a Happy Smile and They Plan for One of the Biggest Seasons in
the Industry — Masterpiece Film Attractions Is About to Open Branches in Pittsburgh, Cleve-
land and Cincinnati
Special to Motion Picture News.
Philadelphia, Sept. 2.
JAMES M. ASHCROFT, formerly with
Henry W. Savage, is now assistant to
Leon D. Nettor, manager of the Mas-
terpiece Film Attractions. The demand
for “The Spoilers” is increasing and the
September bookings are opening briskly.
The Masterpiece Company is about to
open branch offices in Pittsburgh, Cleve-
land and Cincinnati. The managers of
these places have not yet been decided
upon. Sol Lesser, who runs back and
forth from coast to coast as easily as New
Yorkers go to the Bronx, paid a short
visit to the Philadelphia office on his last
flying trip East. Mr. Lesser is already
back in California. Messrs. Lesser and
Netter have recently acquired the rights
to “ Purity,” with Audrey Munson, in
Pennsylvania, New Jersey, Ohio, Indiana,
Kentucky and West Virginia. This picture
will be releasced in those territories the
first part of September.
Oscar Bower, manager of the Famous
Players’ Exchange reports business having
kept up well during all this troublous sum-
mer of heat and sickness. Indications
point to a banner year for Paramount in
this section.
On being asked to name any specially
popular recent picture, Mr. Bower replied,
“ The whole Paramount program is now
keeping up so well I can’t discriminate.
All releases have been going strong.”
The exchange has leased the whole first
floor of the new film building now under
way on Vine near Twelfth Street. This
move will provide commodious and hand-
some quarters for the exchange.
Bower Got Tip from Item in “ News ”
An interesting point in this connection
is the fact that Mr. Bower first learned
of the contemplated building (one block
from his present quarters) through an ex-
clusive item in Motion Picture News ;
whereupon he at once investigated and
closed the deal for the first floor as stated.
District Superintendent Arthur Lucas
has appointed Herbert W. Given as man-
ager of the Triangle exchange here, to
succeed James H. Butner, transferred to
Washington. Mr. Given, who is not yet
thirty, becomes therefore one of the young-
est exchange managers. He is, however
an experienced film man, having been trav-
eling representative and at one time, act-
ing manager of the Famous Players Ex-
change before coming to Triangle.
Several tested efficiency systerrts are be-
ing inaugurated by the new manager, which
it is expected will facilitate the prompt
handling of Triangles.
Mr. Given finds Triangle very popular in
his territory. Every exhibitor handling the
program expresses himself as pleased, con-
sequently a large increase over last year is
confidently expected.
According to exhibitors in Cape May,
Ocean City, Sea Isle City and Seaside Park
— nearby seaside resorts — Triangle Pic-
tures proved more popular in these points
than any others this summer.
Harry Schwalbe, manager of the Elec-
tric Theatre Supply Company, has acquired
from the Unity Sales Corporation the
Serial Film Company’s “Yellow Menace”
with Edwin Stevens.
The Electric exchange will handle the
sixteen-part serial in Eastern Pennsylva-
nia, Southern New Jersey, Delaware,
Maryland, District of Columbia and Vir-
ginia.
Forty bookings have already been se-
cured on “ Menace ” and before its release
date September 4, one hundred are ex-
pected. This picture will have its first
showing in Philadelphia at the Ruby, Mar-
ket and Marshall streets, one of the Stan-
ley houses.
P. F. Glenn, who is managing the serial
for Mr. Schwalbe, has just recovered
from a tonsil and adenoid operation, which
he says is more trying than any film he
ever handled. Mr. Glenn has had much
experience in serials, having made a
specialty of this branch. He was with the
General Film Company and later with
Mutual. For the latter he managed “ The
$1,000,000 Mystery,” their first serial.
Grelle Goes to St. Louis
Harry F. Grelle. manager of the Su-
preme Film Corporation, has gone to St.
Louis and Kansas City, in which cities he
will open branch offices for the distribu-
tion of the releases controlled by Supreme
in the Western states.
“ Where Are My Children ? ” at its
premier performance in the Grand Cen-
tral theatre of St. Louis played to a
record breaking crowd in spite of excep-
tionally hot weather.
Mr. Grelle has booked this picture for
the Willis-Wood theatre in Kansas City.
The date has not yet been decided upon.
Simon Libros, manager of the National
Poster Exchange, reports business in his
line (which is the renting of posters and
other advertising matter) as haring held
its own all summer, while the outlook for
the fall season is quite encouraging. Mr.
Libros is assisted by his brother Oscar,
who handled the selling end of the ex-
rhano'p
Irene Page Salomon.
44 Yellow Menace ” Breaking All Records for Bookings
Andrew J. Cobe, in Trip Through Southeast and Southwest, Reports Unprecedented Busi-
ness for Unity Sales’ Serial from the Exchanges
HAVING completed a tour of the ex-
changes in the Southeast and the
Southwest, who are handling "The Yellow
Menace ” serial in their respective terri-
tories, Andrew J. Cobe, of the Unity Sales
Corporation, is now visiting the Balaban-
Hershberg Film Attractions in Chicago,
who are distributing “ The Yellow Men-
ace ” in that territory, and the United Film
Service, who are distributing “ The Yellow
Menace ” in the fourteen Western States
with executive offices and headquarters in
Chicago.
“ The contract announced last week,”
writes Mr. Cobe, “ whereby the United
Film Service has booked the entire Pan-
tages Circuit with twenty-six cities in the
West to show 'The Yellow Menace’ is
but another proof of our claim that this
serial is breaking all records for bookings.
“ Our Chicago office reports that all
through that territory the exhibitors are
tremendously impressed with the drawing
power of this serial ar.d the exchange is
more than pleased with the large number
of contracts which they have already made.
I will be in Chicago on Monday, when
‘The Yellow Menace’ is presented to the
public for the first time in many prominent
Chicago theatres. From Chicago I will
proceed to Milwaukee, Minneapolis, then
through Detroit, Cleveland and Pittsburgh
to New York. This tour of our exchanges
is being made to keep ourselves posted on
the kind of serials and features which the
exhibitors in these territories are most in-
terested in.
“We propose to give them the very best
features that can be procured and to sat-
isfy the wants of their public as expressed
through the box office. We know positively
that no exchange which has booked ‘ The
Yellow Menace ’ will lose a cent on their
contracts, and we have established for our-
selves a standing with these exchanges that
will enable us to offer them bigger and
better features than ever.”
The Unity Sales Corporation has com-
pleted arrangements for Margaret Gale,
who plays the role of the persecuted
heroine in “ The Yellow Menace,” to make
a tour of the Unity Exchanges and appear
on the stage of the largest theatres in the
cities where “ The Yellow Menace ” is
being exhibited. The tour will require sev-
eral weeks and Miss Gale’s first appearance
was in the historic Boston theatre, Mon-
day night, September 4.
On account of the threatened railroad
strike, it was at first feared that Miss Gale
might not be willing to undertake so doubt-
ful a journey.
MONTGOMERY TO DIRECT “SPIRIT
OF ’76 ”
Los Angeles, Sept. 2.
Frank Montgomery has been engaged by
a film company being organized in Los An-
geles by M. Goldstein, to direct the produc-
tion of a multiple reel feature to be titled
“ The Spirit of ’76.” The company expects
to build a studio in Hollywood, where its
producing activities will be carried on.
Montgomery has had a wide experience as
director, having made subjects for Kalem,
Universal and Horsley.
1678
MOTION PICTURE NEWS
Vol. 14. No. 11
Increased Cost of Production Hits Cleveland Exhibitors
Within Next Three Weeks Three East End First Run Houses Will Raise Their Admission
Prices — Theatres Affected Are the Alhambra, Knickerbocker and Metropolitan
“LESS THAN DUST” IS FIRST MARY
PICKFORD SUBJECT “ BY
HERSELF ”
The announcement is made by the Art-
craft Pictures Corporation, which will pre-
sent all the new productions to be made by
Mary Pickford with her own company as
an independent star, that Miss Pickford
has selected the title of her first master
picture. It is “ Less than the Dust,” writ-
ten by Hector Turnbull, who credits his
inspiration for the plot to the poem of the
same name by Laurence Hope.
Mary Pickford in “ Less Than the Dust ”
It is also announced that the picture
will be ready for distribution by Artcraft
early in October. Miss Pickford is giving
“Less than the Dust” an artistic and
costly production and has assembled a
notable supporting company. John Emer-
son is in charge of the production, which
when completed will furnish a complete
entertainment.
Miss Picford promises a new character-
ization as a little English girl whom mis-
fortune places in an East Indian setting.
Her director has taken opportunity for
the display of picturesque settings and has
endeavored to inject and retain all the at-
mosphere and mysticism of the Far East.
VAN TREES INVENTS NEW TYPE
CAMERA STAND
Cameraman James Van Trees, who is re-
sponsible for the photography in many of
the recent Morosco-Pallas releases, has in-
vented a new type of camera stand, which,
it is claimed, will make picture taking easy
•even under the most difficult circumstances.
Profiting from his experiences and
troubles on his last trip to the San Ber-
nardino Mountains, at which time he was
forced to “ shoot ” many scenes for “ The
Stronger Love ” under extreme difficulties
Mr. Van Trees has made a stand that will
hold his camera steady in the most risky
positions. Although the inventor will not
allow anyone to see his new device at this
time, it is understood that the stand is a
one legged affair and has a balancing ar-
rangement on the order of the gyroscope.
Special tu Motion Picture News.
Cleveland, Sept. 2.
INCREASED cost of motion pictures
has hit Cleveland with a jolt, and within
the next week the three East End first-run
theatres will raise their admission prices.
The theatres affected are the Alhambra,
Knickerbocker and Metropolitan. Up to
the present their prices have always ranged
between ten and twenty cents. Starting
Friday, September 1, the Knickerbocker
will charge from fifteen to twenty-five
cents. The Metropolitan will follow suit
on September 3, and the Alhambra as soon
as repairs now being made are completed.
This probably will be early next week.
A combination of causes has brought
about the admission price increase which
first-run exhibitors have known for months
was inevitable. Downtown first-run houses,
the Strand, Orpheum and Standard, have
charged the fifteen to twenty-five cent scale
evenings, Saturdays and Sundays for some
months.
All summer, however, the East End
houses have maintained the ten and
twenty cent rate, despite the falling off in
attendance due to extremely hot weather
and the gradually increasing cost of first-
run features.
Managers are now calling attention to
the fact that in the face of these profit-
killing conditions, they have in no way
lowered the standard of their houses. In
each of the three theatres affected by the
coming increases, orchestras have been
maintained at full strength and all forms
of house service have been kept up to the
winter season point.
“Foremost among the causes for the
high cost of pictures,” said one exhibitor,
“is the boosted cost of production, and in
this to a very large extent figures the
absurd salaries now paid the stars. As an
evidence of this, one Cleveland theatre
manager in New York last week, was told
that the pictures to be released by a newly
formed producing company may be had by
any first-run theatre at the rate of $2,000
a week and then only if the theatre signs a
contract to run the picture two weeks,
making a total of $4,000.
“Another series of star pictures will cost
exhibitors $1,000 a week on the two-week
run basis. No announcement has yet been
made as to the cost of two or three of the
forthcoming star pictures, but it is taken
for granted that they will be equally pro-
hibitive.”
Instead of the cost to exhibitors being
lowered, there is said to be every evidence
that it will go still higher. Even during
the quiet of the summer months the cost
has been going up gradually, and with the
opening of the fall season, Cleveland ex-
hibitors look for still further jumps.
On top of this, the musicians’ union has
made demands for wage increases to begin
September 1. These must be met by the
exhibitors, and the only solution is the
admission price increase.
Elsie Loeb.
State Campaigns on 44 The Fall of a Nation ” Are Booming
Hatch, Backer, Roberts and Sheppard Keeping Busy in Territory Not Sold to the Vita-
graph — V-L-S-E Offices Report Great Demand for Bookings
THE National Drama Corporation an-
nounces that the campaigns of its
state rights contractors are in no way
affected by the sale of the rights for the
rest of the country to the Greater Vita-
graph.
While the V-L-S-E offices are making
big preparations for the release date of
September 18, state right buyers are like-
wise working overtime in the sections of
the map marked off for them. These are
Ohio, sold to J. Frank Hatch; New Jer-
sey, which F. E. Backer of the Nation
Film Corporation, 729 Seventh avenue,
controls; West Virginia, the demesne of
R. R. Roberts, with executive offices at
126 W’est Forty-sixth street, and Texas,
Arkansas and Oklahoma, which belong to
W. K. Sheppard, who is located at 410
Southwestern Life Building, Dallas.
Following the recent run of “ The Fall
of a Nation ” at the Euclid Avenue Opera
House, Cleveland, Mr. Hatch is putting
the Dixon Herbert spectacle into Akron,
East Liverpool and Marion for Labor Day
week engagements.
He has reserved time at the Valentine
theatre, Toledo, and the Hartman theatre,
Columbus, for extended engageemnts, and
will open a notable run in Cincinnati with
the advent of the cooler weather.
As illustrating the demand for Dixon
plays in Ohio, this live contractor states
that he received 400 immediate acceptances
of bookings in response to a thousand
circular letters. The Ohio offices of “ The
Fall of a Nation ” are 216 Columbia Build-
ing, Cleveland.
Another live wire is F. E. Backer who
with a corps of salesmen is attending to
the needs of New Jersey. R. R. Roberts
has arranged to play all the leading the-
atres of West Virginia, beginning with a
week’s engagement at the Court theatre,
Wheeling, September 4. And as for the
enterprising Sheppard of Dallas, there are
roseate reports from all the Texas cities
from the North Texas metropolis down
to San Antonio wherein a half dozen prints
are now working.
WHITAKER TO HANDLE PICKFORD
PICTURES IN NATIONAL CAPITAL
Another Washington, D. C., exchange
has given a man to the Artcraft Pictures
Corporation. This is V. P. Whitaker,
formerly roadman for the Paramount ex-
change, and now manager of the Wash-
ington offices of the Artcraft. Suitable
quarters have been secured at 1320 F street
and these are being put in commodious
departments for the exchange.
The fact that the Mary Pickford pic-
tures will be distributed from there has at
once established a line of theatres for this
output. Mr-. Whitaker speaks very en-
thusiastically of the fall and winter out-
look of the Artcraft productions.
September 16, 1916
MOTION PICTURE NEWS
1679
A Vital Theme is Necessary for a Classic Picture
With an Idea Far-reaching in Its Influence on Humanity Used for Purposes of Visualization by Aid of the Screen,
a Director May Expect to Produce a Living, Breathing Spectacle Capable of Moving the Hearts
of Millions, Declares Griffith
* < A MOTION picture director is noth-
/\ ing more or less than a day la-
*■ borer.” That sounds like a
rather startling statement coming from D.
W. Griffith, but that is literally Mr. Grif-
fith’s conception of his work. Continuing,
he said :
“ Motion picture directing is nothing
more or less than day labor, the ability to
work in the hot sun for period of ten and
twelve hours at a stretch, frequently with
the thermometer registering one hundred
and twenty degrees. If that is not day la-
bor I do not know what constitutes labor.
That is all directing amounts to. But the
successful director in addition to his abil-
ity to work in the hot sun during the day
must be ready to come home and labor
half the night planning out his work for
the future. That is a basic rule, however,
and applies to every other form of labor
just as much as to picture making. The
successful man is the one who can labor
hard at his work during the hours of day-
light and then has the force and the power
to come home at night and still go on.”
Mr. Griffith then went on, and not sat-
isfied with one startling statement made
another, this time to the effect that the di-
rector, the man who has done most for the
advancement and development of the mo-
tion picture has been the poorest paid.
“ That is,” he said, “ the poorest paid in
proportion to the amount of work done and
the amount of money that has been made
as a result of the birth and development
of the picture. I do not know of any mil-
lionaries among the directors, even those
with the greatest reputations, yet the num-
ber of millionaires among those who have
benefited as a result of the directors work
are legion.
“ In this respect, though ‘ The Birth of
a Nation ’ made thousands upon thousands
of dollars, yet little of that enormous in-
come came to me. Mr. Dixon, the author
of the book, made more money out of ‘ The
Birth of a Nation,’ than I did, yet if you
have read the book you know that prac-
tically only one scene from it was used,
that of the marching of the clan. Do not
think that I am trying to disparage Mr.
Dixon’s work, or the amount of money
which he received for it. It was the idea
underlying the book that made it valuable.
“ It was a big idea, and as such was
worth every cent that he was able to get
out of it ; any good idea is worth every
cent that its originator can get out of it.
The only point that I am trying to make is
that the director, the man who takes the
idea and increases its earning capacity un-
til it runs up into the hundreds of thou-
sands, seldom benefits from a monetary
standpoint in proportion to that which he
has created and made.
The Idea Compelled Expression
“ Many of my friends told me when I
started work on this new picture, ‘ Intol-
erance,’ that I was making a mistake, that
I should go to work and produce another
spectacle such as the first one, only using
a different period, a different set of cir-
cumstances. This was also my own judg-
ment, but the idea for this picture was in
me, and I had to give it expression.
“ I have tried to show by means of this
picture that intolerance is one of the weak
spots of civilization. I have taken this
theme and shown it throughout the devel-
opment and growth of civilization, using
the four great periods in the world’s his-
tory, the Babylonian civilization, the pe-
riod of the Nazarene in Palestine, the pe-
riod of the Medici in France, and then
our modern life. There is not what you
might call a connected story running
through the whole spectacle; it is what
might be expressed as a theme story, the
development of the theme making the
story.
“ I have endeavored to make the inci-
dents which I have shown on the screen
of such a nature that the audience on view-
ing the picture conceives and elaborates
the story in its own mind. In other words,
the greatest value of the picture will be
in its suggestive value to the audience, in
the manner in which it will force it to
create and work out the idea that I am try-
ing to get over. I have made little or no
attempt to tell a story, but I have made
an attempt to suggest a story, and, to my
mind, it is a mighty big story. Whether
or not it will succeed in its object remains
to be seen.”
Mr. Griffith then went on to sketch
briefly his conception of the future of the
picture, stating that it would be largely in-
structive. “ That reminds me,” he said,
“ of a recent conversation I had with Dr.
David Starr Jordan, president of Leland
Stanford, Jr., University, in which he said
that irrespective of all that he had read of
history, of all that his professors had been
able to tell him, he received a clearer con-
ception of the actual manners and cus-
toms of the people in the short time in
which he viewed this picture than all the
reading and studying that he had done
throughout his life.
“ He illustrated this by calling my atten-
tion to a catapult saying that he always
had a hazy idea of what a catapult was, but
that it was not until he saw one in actual
operation, as shown on the screen that it
became crystallized in his mind.
“ And so it is with every phase of the
historical picture; it presents manners,
customs, and costumes so vividly before
the eye that they cannot help but be com-
prehended. The historical picture must be
like the historical novel. It will do more
good and be a greater agent of instruction
if it is put together with the sugar coating
of romance. It is absolutely necessary that
the romance carry the facts and not the
facts the romance.
“ I hope that this new picture will be the
means of pointing the way to an enlarge-
ment of the scope and field of the motion
picture, that it will effectively show that
the picture is not limited in its develop-
ment to the narrow confines of the legiti-
mate stage. Its development during the
past has been confined almost entirely to
these lines, but the motion picture is bigger
than the stage, and I believe that the time
has arrived, for it to throw off the narrow
limitations that have hedged it about dur-
ing its life so far. Whether my picture
will do all of the things which I hope that
it will do remains to be seen. We cannot
tell until the public have had an opportun-
ity to sit in judgment, but whether it does
or not I know that my effort has been sin-
cere. This much I do know, I have done
something that is radically different from
what has been done before in motion pic-
tures ; whether it has been done success-
fully remains to be seen. It is all in the
hands of the public.”
Censors Will Probably Reconsider “ Victory,” Lasky
Picture Failed to Please at First Showing to
of Friend and MacAlarney,
Special to Motion Picture News.
Philadelphia, Pa., Sept. 2.
DESPITE Jesse L. Lasky’s hearty in-
dorsement of the photoplay, “ The
Victory of Conscience,” with Lou-Tellegen
as the star, recently produced at the Lasky
studios and released on the Paramount
program last week, the Pennsylvania
Board of Motion Picture Censors entered
officially their disapproval of certain sec-
tions of the pictffre.
Arthur S. Friend, general counsel, and
Robert MacAlarney, photodramatist, both
of the Lasky Company, have been in Phil-
adelphia trying to reconcile the Pennsyl-
vania board to “ The Victory of Con-
science.” Mr. Lasky personally went on
record, and is more than pleased with it,
and Paramount exhibitors all over the
country have awaited the release.
Pennsylvania Board, But on Representations
They May Reverse Decision
When the picture was shown to the
Pennsylvania Board it didn’t entirely
please. The dramatic values were appre-
ciated, but some of the scenes, showing
Cleo Ridgely as a dancer in a Parisian
restaurant, were ordered eliminated. La-
ter in the picture Lou Tellegen as a dis-
penser of the gospel and a worker for the
good of the masses also makes his appear-
ance in the dance hall. The fact that the
priest, prior to taking the vows, had been
the cause of the girl’s downfall, aids con-
siderably in heightening the interest of the
situation.
So much of the photoplay was ordered
eliminated that the Lasky office asked the
censors for a reshowing. Subsequently the
picture was analyzed, and it is probable
that it can be arranged for the censors in
a manner that will bear their indorsement.
1680
MOTION PICTURE NEWS
Vol. 14. No. 11
Cleveland League Committee Meet for Wage Demands
Body Serves Its Demands for Arbitration with the Federation of Labor Over the Question
of Increased Pay to Operators — Ernest Schwartz Is Chairman
FIRST NUMBER OF RIO GRANDE
RATTLER, REGIMENTAL WEEKLY,
RECEIVED
Howard Irving Young, the Metro
scenario writer who is at the Mexican
border with the Seventh Regiment. N. \ .
N. G., has been made associate editor of
the Rio Grande Rattler, an eight-page
weekly newspaper which is being published
by the New York division. Corporal Con-
rad Crawford, Company B, Seventh Regi-
ment, formerly of the New York Sun. and
a brother of Merritt Crawford of Metro,
is also an associate editor.
Several copies of the Rattler have been
received in New York, and it looks like a
regular newspaper. In addition to many
columns of live and pertinent news stories
the Rattler boasts of several interesting
departments. Mr. Young conducts a col-
umn of paragraphs, short poems, etc.,
under the title of “ The Incinerator.” Mr.
Crawford has the lead news story in Vol.
1. No. 1. The Rattler has a cartoonist and
everything.
One of the striking features of the
newspaper is its advertising. There are
many columns of it, including one promi-
nent advertisement for ice and an entire
page given oyer to a well-known mineral
water. The nearest motion picture theatre,
the Electric theatre at Mission, Texas,
some twenty miles or so away, carries a
reader in the Rattler. Manager Humason,
according to the reader, is featuring a
Charlie Chaplin for the coming week and
announces a Metro picture for the week
.fpllovying.
MUTUAL’S AFFILIATED CONCERNS
MOVE TO CHICAGO
In conformity with the general migra-
tion of the Mutual forces to Chicago, the
following corporations handling features
in conjunction with the Mutual program
have moved their offices from the West
Twenty-third Street address to the Con-
sumers’ Building, 222 State Street, Chi-
cago: The North American Film Corpora-
tion, distributors of “ The Diamond from
the Sky ” ; the States Film Corporation,
distributors of “ The Girl and the Game ” ;
The Secret of the Submarine depart-
ment, distributors of the serial of the same
name, and The Lone Star Corporation, dis-
tributors of the “ Charlie Chaplin Specials.”
All communications should be addressed
to the new Chicago executive offices men-
tioned above.
Special to Motion Picture News.
Cleveland, O., Sept. 2.
THE Motion Picture Exhibitors’ League
held a short meeting on Tuesday, at
which Ernest Schwartz, chairman of the
committee of eight appointed to deal with
the operators' union in regard to their
increased wage scale demand, made his
report. The committee has served its de-
mand for arbitration upon the Federation
of Labor. This will prevent any immediate
hostile action on the part of the operators,
as neither a strike nor a boycott order
can eminate from the labor union while
they are in the state of arbitration.
The committee consisting of Ernest
EVEN before the orders had begun to
reach Mutual branches for “ Fan-
tomas,” the Gaumont series in five epi-
sodes of three reels each, the Gaumont
Company had planned to follow these
screen stories with a second series equally
as effective under the general title of “ The
Vampires, the Arch Criminals of Paris.”
This second series will be in nine com-
plete episodes of three reels each. They
will be released weekly; and as the last
“ Fantomas ” picture will reach the screen
October 5, it is likely that the first “ The
Vampires” episode will be released soon
afterward.
“ The Vampires ” has been exhibited
ANEW Clara Kimball Young play,
“ The Dark Silence,” will be issued
shortly by the World Film Corporation.
This will signalize the reappearance of
Miss Young in the motion picture theatres
after an absence of four months’ duration,
her last previous photoplay having been is-
sued by the World at the beginning of
May.
“ The Dark Silence ” is to be a regular
World pictures program releases. It is a
Parisian drama, containing scenes of
peace and war, and its heroine, an exceed-
ingly successful young artist in the
Schwartz, chairman, S. Aubrey, John Sli-
ney, Henry Lustig, W. J. Slimm, S. F.
Deutch, Sam Bullock, William Miller and
Benjamin Sawyer, President of the
League, met with the operators’ committee
at 3:30 on Tuesday, at the Federation of
Labor rooms, 310 Prospect avenue, where
the views of both sections were laid before
Mr. Owen, secretary of the Federation of
Labor. Failing to come to an agreement,
the matter was turned over to the Griev-
ance committee of the Federation, with
which the League committee will meet
Friday at 2 :00 o’clock with the hopes of
making a final settlement without resort-
ing to arbitration.
abroad with marked success. When re-
leased by Gaumont abroad it broke all
records at the Gaumont Palace, Paris, the
largest cinema theatre in the world, and
duplicated its success in Marseilles, Lyons,
Bordeaux, Toulouse, Tours, Nantes, An-
gers, Rouen, Orleans and other important
cities in France.
“ The Vampires ” was released in Eng-
land by the Gaumont Film Hire Service
as “The Crime Investigator.” It is a se-
ries of detective stories which follow the
fortunes of a reporter of a Paris newspa-
per in his efforts to unravel the mysteries
surrounding the criminal exploits of The
Vampires, a notorious gang of criminals.
French capital, also becomes a nurse of
the wounded soldiers.
The love story of which the setting is
thus indicated illustrates the rivalry be-
tween a young physician and a nobly born
Englishman for the heart and hand of the
beautiful artist-nurse. It is through the
girl’s broken hearted disappointment at the
supposed desertion of the man she really
loves that she throws herself into the work
of caring for the wounded and battle-torn
soldiers.
This picture was produced under the di-
rection of Albert Capellani.
Successful Film Abroad to Follow 44 Fantomas,” Gaumont
The Vampires, the Arch Criminals of Paris,” Released in Nine Complete Episodes of
Three Reels Each Here, Made Hit in Principal French Cities
44 The Dark Silence ” Is a Clara Kimball Y oung Picture
Subject, World, Directed by Albert Capellani, Is a Parisian Drama Containing Scenes of
Peace and War and Its Heroine, an Artist, Becomes a Nurse for Wounded Soldiers
True Boardman and Marin Sais in
“ Tigers Unchained,”
Episode 4 of Kalem’s “ The Girl froir
’Frisco ”
September 16, 1916
MOTION PICTURE NEWS
1681
Strike Scare Emphasizes Picture Preparedness
Prospect of Nation Wide Railroad Tie-up Causes Manufacturers and Exchangemen to Bestir Themselves and Exten-
sive Plans Are Laid for Moving Releases in Spite of Train Paralysis — New National Association Distin-
guishes Itself by Prompt Action of Committees in Devising Ways and Means Out of the Difficulty
THE recent scare relative to the pos-
sibility of a nation wide railroad
strike served as an exceptional op-
portunity for bringing to the front the
efficacy and efficiency of the newly organ-
ized National Association of the Motion
Picture Industry.
A meeting of the association was called
on Thursday morning, August 31, to con-
sider the manner in which the situation
should be handled in case the strike went
into effect. The meeting was enthusiastic
in the extreme and served to indicate the
great interest that is being manifested in
the new association.
It also served the purpose of officially
opening the new offices of the association
on the eighth floor of the Times Building.
In the absence of William J. Brady, the
president, Don J. Bell presided, and after
listening to a short address by the traffic
manager of the American Express Com-
pany, a committee of ten was appointed to
consider ways and means of devising a
nation wide distribution of films by means
of motor truck and boat, and that in case
the strike was of such a nature that the
railroads would find it impossible to oper-
ate trains.
Committees Appointed to Act
This committee met immediately after
the regular meeting adjourned and ap-
pointed the following sub-committees : a
committee to call on the traffic managers of
all the express companies and ascertain
what facilities for the handling of film
t they would be able to offer in case of a
strike ; a committee to investigate the de-
livery of films by water; and a committee
to inquire into the number of motor
trucks it would be necessary to secure an
option on and the amount of money neces-
sary for such options.
Telegrams were sent out to the thirty
distributing centers of the country advis-
ing exchange managers what had been
done by the association and advising that
they pursue the same methods. The ques-
tion of limiting all production while the
strike was in force was also considered,
and the committee decided to ascertain the
opinions of the various heads of the pro-
ducing companies on this subject.
Those present at the meting were E. H.
Goldstein, M. H. Hoffman, S. B. Kramer
of Universal; H. M. Davis, Jack Kraemer
of Unicorn ; P. A. Parsons of Pathe, W.
E. Atkinson of Metro, W. E. Raynor of
Kleine, H. H. Buxbaum of General Film,
Hiram Abrams, Kenneth Hodkinson of
Paramount, E. E. Shauer of Famous Play-
ers, Harry A. Samwick of Ivan, Messrs.
Cohen and Saunders of Metro, Messrs.
Hatrick and Berger of International and
Don J. Bell, P. A. Powers, F. H. Elliot
and William M. Seabury.
Fox and Kalem Were Prepared
The committee of ten consisted of
Messrs. Abrams, Hoffman, Parsons, Saun-
ders, Buxbaum, Partridge, Graham,
Shaeffer, Weiss, and Justice.
In case of a nation wide railroad strike
the Kalem Company had made arrange-
ments to ship all of its negative stock
from its studios at Los Angeles and Jack-
sonville to New York by water. The
negatives from the west coast were to be
shipped via the Panama Canal and those
from Florida by means of the Clyde Line
steamers. Arrangements were also worked
out for the shipping of positive films to
a majority of the General Film exchange
centers bj^ water and by trolley.
The Fox Company state that it had com-
pleted arrangements for a nation wide
aeroplane service. When the talk of a
strike first started William Fox arranged
with one of the largest aeroplane manu-
facturers in the United States for a ser-
vice of fleet aeroplanes. Routes were
mapped out so that the fliers of the air
would be able to work in conjunction with
trolley cars and automobiles. The first
delivery in case of a strike was to be to
the Cleveland office and plans were made
covering the whole eastern section of the
United States.
Paramount Planned Motor Service
Hiram Abrams, president of Paramount,
had 'completed arrangements for the de-
livery of films to all of the Paramount
exchanges by means of automobile in case
of a railroad strike. He had entered into
communication with motor truck manufac-
turers for the use of a large number of
trucks in case things came to a crisis, and
had telegraphed all of the Paramount ex-
change managers to make the same ar-
rangements.
Holmes Ready to Spring New Ones for Paramount
In His Fall and Winter Releases the Traveloguer Will Take Screen Fatrons Through Eng-
land, the Alps, Scotland, Ireland, Greece and Egypt
DL’RTON HOLMES, traveler and lec-
turer on travelogues, who has just re-
turned from a ten weeks’ tour of the far
north, has made some interesting plans for
the Paramount Travel Pictures for the
fall and winter season, which are released
weekly through the Paramount Pictures
Corporation in single-reel releases of
“ easy-chair-journeys-around-the- world.”
Beginning with September, Mr. Holmes
will take his fellow-journeyers to England,
after having spent the hottest days of the
summer in the Alps climbing snow-capped
peaks and the like, and while on the Eng-
lish tour will visit the “ Sunny South of
England,” from where the trip leads by
auto through a more northern section, get-
ting “ Glimpses of English Town and
Country,” from where the travelers go to
Glasgow and Edinburgh, and follow that
with a visit to “ Bonnie Scotland,” only to
leave that land to visit the homes of the
Scotch-Irish and the land of the emerald.
" In Old Ireland ” Mr. Holmes has ob-
tained some pictures which will soon be
shown for the first time in this country.
Having then completed the tour of the
British Isles a hurried jump will be made
to “A Grecian Journey,” and after a stay
in that vicinity for some time the travel-
ers will be given a rare opportunity of wit-
nessing “ The Olympian Games in Athens ”
and a “ Marathon Day in Greece,” both of
which are full of action and interest.
“Modern Egypt ” is then visited, and
“ The Real Streets of Cairo ” form another
interesting trip from where the journey
takes the travelers “ Round About the
Pyramids,” on which trip the following re-
lease is made up of a unique set of travel
pictures under the title of “ An Egyptian
Round-Lip.” There are few more inter-
esting places to visit in this vicinity of the
world than “ Up the River Nile,” from
where a “ trip-for-a-tip ” is taken to “ Lux-
or and Karnak,” which is no other than
traveling in ancient Egypt, ending the
journey "On the Nubian Nile.”
These journeys as Mr. Holmes has
routed them for each week will carry him
up to the end of December. He has a
Christmas and New Year’s surprise for ex-
hibitors, he advises Paramount, in the form
of a three-reel feature, which will be the
only authentic pictures of a certain class
of people and their homes, their habits,
and modes of living, their customs and
costumes, that have ever been presented
in the United States.
ADVANCE PRINT OF “ THE INTRIGUE ”
ARRIVES IN NEW YORK FROM
PALLAS STUDIO
Closely following Lenore Ulrich’s return
to New York from the Pallas Pictures
studios, Los Angeles, an advance print of
her new photoplay, “ The Intrigue,” ar-
rived at the New York offices of the com-
pany last week. Immediately upon its ar-
rival the film was viewed by several New
York film men, who enthused over it.
In speaking of the new Ulrich subject,
Carl H. Pierce, head of the Pallas offices.
New York, said: “‘The Intrigue’ is, in-
deed, a masterpiece from every standpoint
and all who have seen it agree that it is a
Paramount offering in every sense of the
word. I thought, as I looked at this photo-
play, of the many remarks that have been
made by our studio authorities concerning
the production that would combine all the
necessary artistic punch without lapsing
into the cheap melodrama. ‘ The Intrigue ’
is a fine example of just such a produc-
tion.”
As the beautiful Countess Sonia Varnli,
a secret service spy, Lenore Ulrich appears
in the stellar role. Supporting her are
Cecil Van Auker, Howard Davies, Her-
bert Standing, Florence Vidor and Paul
Weigel. The production will be released
■on the Paramount Program, October 2.
1682
MOTION PICTURE NEWS
Vol. 14. No. 11
Pathe Serials for 1917 Are Based on Three Widely Read Novels
The First Is Scenarioized from “The Journal of a Neglected Wife” and Its Sequel, “The
Woman Alone” — The Second Is Founded on “The Double Cross”
PHOTODRAMATIC INSTRUCTION WILL
PROBABLY BE PART OF COLLEGE
COURSE IN BIG UNIVERSITIES
Announcement that the Jesse L. Lasky
Feature Play Company was to produce
with Fannie Ward as the star, the Colum-
bia University Prize Photoplay, “Witch-
craft,” by R. Ralston Reed, has created an
interest in photoplay writing among the
dramatic classes of other universities in the
country. The success of the Columbia
competition, which was conceived by Sam-
uel Goldfish, will prompt the Lasky Com-
pany to extend its facilities of production
to the winning photoplay written by stu-
dents of other colleges.
In the past the study of stage and dra-
matic art has been given considerable time
and attention in the curriculums of va-
rious universities.
In encouraging the work of writing at
Columbia University the Lasky Company
was among the first to appreciate and ac-
knowledge the great necessity of better
material for the motion picture screen. It
was evident months ago that the time was
not far distant when the motion picture,
if it were to develop and grow in the fu-
ture as it has in the past, would have to
create its own literature.
Columbia University was the first of the
big colleges to establish a class of photo-
dramatics. It is likely that this autumn
similar classes will be started by Yale,
Harvard University, University of Chi-
cago, and other large educational institu-
tions.
TERRY RAMSAYE AND MUTUAL
PUBLICITY FLITS WEST
The following official notice has been re-
ceived from Terry Ramsaye, director of
publicity for the Mutual Film Corporation :
“ With a view to facilitating service and
meeting increasing demands from publica-
tions in all parts of the United States and
Canada the Publicity Department of the
Mutual Film Corporation is removing to
Chicago.
“ The new office of the Publicity Depart-
ment will be opened Tuesday, September
5, on the eleventh floor of the Consumers
Building at 220 South State street, Chi-
cago, 111.
“ Kindly make note of the change of ad-
dress for all mail intended to reach us sub-
sequent to August 30.”
^iii)ii|iiiiiiiiminuuiuijHiim<iiiiiiiiiuimiumuimimuiiiimiiiimiiiiiiiiuiiiimmiiiuiimmiiimiiiiiii^'
| HE WOULD FEEL LOST WITH- j
OUT THE “NEW'S”
Norfolk, Va., August 20. R
| Motion Picture News, |
| 729 Seventh Avenue,
New York City.
| Dear Sirs:
| Frankly, we would feel quite at a |
| loss without Motion Picture News. |
1 We consider your publication the |
| very best periodical devoted to the |
i moving picture industry.
| With best wishes for success, I am, I
Yours very truly,
Otto Wells. |
^IIIl!lllilllllllIIIII!lllll|j|i![|||||||||||||||l{|||||iS:i[ll]lll|]!l[lli!l!IIil[;ii;i||l!!|!|1!llllll1[[ilill[|l!l!llllll|!|l]!l||||i
WITH Pathe’s serial program for 1916
completed, J. A. Berst, vice-presi-
dent and General manager, announces that
production of the first two serials for 1917
is already under way.
The first of the 1917 serial productions
will be based on “ The Journal of a Neg-
lected Wife ” and its sequel, “ The Woman
Alone,” by Mabel Herbert Urner, whose
stories have been read by millions in the
Hearst publications, and more recently in
a large list of metropolitan newspapers
served by the McClure Syndicate.
“The Journal of a Neglected Wife”
and “ The Woman Alone ” tell the story
of “ the eternal triangle ” — the loving wife,
the neglectful husband, and “ the other
woman.” So as to be certain that her
characters will be faithfully portrayed on
the screen, Mabel Herbert Urner is adapt-
ing the stories for film reproduction.
The serial will feature Ruth Roland, the
popular star of Pathe’s successful “ Who
Pays?” series and “The Red Circle” se-
rial, as well as a number of Gold Rooster
productions. The serial is being produced
by Balboa, with the assistance of W. A.
S. Douglas, who has been assigned by Mr.
Berst as Pathe’s representative at the Cal-
ifornia studio.
The Astra Film Corporation, which un-
der the direction of Louis J. Gasnier, pres-
ident, produced “ The Shielding Shadow ”
and some of the most successful of the
Gold Rooster productions, has been se-
lected to produce the second of the 1917
series. The story is founded on Gilson
Willetts’s famous novel, “ The Double
Cross.” Leon Bary was chosen for the
lead because of his acting in “ The Shield-
ing Shadow,” which will be released on
October 1. Mollie King will be co-star,
with Mr. Bary in “ The Double Cross.”
Her performance in “ Kick In,” her first
release under the Pathe banner, was the
reason for this choice. The production of
“ The Double Cross ” started last week un-
der the direction of Donald Mackenzie, of
the Astra forces.
Pearl White is starred in the last Pathe
serial of 1916, scheduled for release in No-
vember. Another member of the all-star
cast will be Theodore Friebus, who has a
reputation for stock work in Boston and
New York City. This will be Miss White’s
fourth serial.
Friebus will play “the heavy” in this
serial. He has a record that no other ac-
tor in stock has duplicated. For the past
nine years he has been alternating be-
tween Boston and New York City. He
played for ninety weeks without a break
in the Academy of Music in New York.
This serial will have a military setting.
It is from the pen of Guy W. McConnell.
As part of the national advertising cam-
paign this story will be published in the
National Sunday Magazine simulaneously
with the release of the picture. The Na-
tional Sunday Magazine has a circulation
of 500,000. It is distributed twice a month
with eleven great newspapers, including
the Chicago Tribune, the Philadelphia
North-American, and the Boston Globe.
44 Breakers ” Is Second Feature Lately Put in Work by Essanay
The Subject Is Based on a Story by Arthur Stringer and Recently Appeared Serially in
the Saturday Evening Post- Washburn and Nell Craig Are Featured in the Picture
WORK now is underway for another
feature at the Essanay studios, the
rights for which play were recently pur-
chased by George K. Spoor, president of
the company. The play is “ The Break-
ers,” by Arthur Stringer, which recently
was published as a continued story in the
Saturday Evening Post.
This is the second five-act feature just
started by Essanay, and the two are being
put on simultaneously. The other play
is “ The Chaperon,” taken from the stage
success by Marion Fairfax. It features
Edna Mayo, supported by Eugene O’Brien,
and is being directed by Arthur Berthelet.
“ The Breakers ” will feature Bryant
Washburn and Nell Craig. It is being di-
rected by Fred E. Wright, who has just
finished the five-act play, “ The Prince of
Graustark,” a sequel to “ Graustark,” also
an Essanay feature. Both plays were
written by George Barr McCutcheon.
“The Prince of Graustark” features Bry-
ant Washburn and Marguerite Clayton.
All of these new plays will be released
through Essanay’s new releasing organiza-
tion, which will be announced in the near
future.
Mr. Washburn’s role is that of an in-
ventor who is down and out, and who ekes
out a meager living by selling novelties
from door to door. He meets a counter-
feiter on his rounds, who makes a dupe
out of him by getting him to take care of a
grip filled with spurious bills.
The counterfeiter is arrested a few
days later, and the canvasser opens the
grip. He finds it filled with money. He
is afraid to take it to the police for fear
that they will suspect him, so keeps it.
A girl detective is sent out to find the
money. She takes a room next to the poor
inventor, and pretends to be in dire dis-
tress. The inventor comes to her rescue,
and when he has not the money to aid her
he goes out and spends a counterfeit bill.
She learns of his good heart and quits
her job. She then helps him to pay back
the money and get rid of the counterfeit.
The girl has awakened hope in the man,
who had not a friend m the world. She
stirs him on to visit some prospects lie bad
been neglecting in his despair, and he
finally sells one of his inventions for a
large sum. He is put on his feet ,aiul
starts all over again, with the aid of the
girl, with a new grip on life.
Nell Craig is well chosen as the girl.
BERGER WILL DIRECT STRAIGHT
DRAMA AGAIN
Rea Berger, after directing two Kolb
and Dill comedies, is back in the harness
directing straight drama. He is just be-
ginning production on a big story dealing
with a Chicago underworld theme.
September 16, 1916
MOTION PICTURE NEWS
1683
| September 18, as a Series, the Stories Being
i from the Williamsons. Ten Heroines Will
1 Follow the Actor Through the Various
Episodes
1 Earle Williams, the Vitagraph Star, in His |
1 New Role as Motor Daredevil, Leading the |
1 Cast of “ The Scarlet Runner.” Vitagraph 5
| Is Releasing This on f
Son of Hall Caine Is Engaged by Arrow for a Year in Films
Actor Who Played Role of John Storm 800 Times in England, Will Appear in Screen Ver-
sions of His Father’s Books for Shallenberger
TRIANGLE PATRIOTIC FILM BRINGS
OUT FASHIONABLE AUDIENCES
FOR CHARITY
The Triangle film “ Our American Boys
in the European War,” during the past
week, was shown to hundreds of the
rookies at Plattsburg, N. Y., under the
auspices of the Ninth Regiment, and con-
tinuing on its career as one of the big fea-
tures of summer resort life, Mrs. Good-
rich of York Harbor opened her beautiful
home, The Orchard, for two showings
Friday the 25th. On the 29th the fashion-
able colonies of Greenwich, Stamford and
Noroton combined for a great benefit for
the Field Service. A large and fashion-
able audience gathered at the Stamford
Theatre, where, in addition to a special mu-
sical program, Douglas Fairbanks in “ His
Picture in the Papers ” added to the fes-
tivities.
On the 29th Gloucester society gathered
to applaud the film and swell the Ambu-
lance fund. Next week Bar Harbor will
have the picture.
UNIVERSAL IN BOSTON PREPARES
FOR REMOVAL TO NEW
QUARTERS
The Boston Universal Exchange moves
to its new quarters in four weeks, and
preparations are being made at the office
for the shift. “ Shoes,” played at the
Park theatre last week under the title,
“Where Is My Daugher?” and is playing
the Franklin Park theatre this week.
“ Liberty, ” the twentieth-episode serial,
with Marie Walcamp, is booking well.
Baron Hirsh is preparing for the release
of the new Helen Holmes film, “ Lass of
Lumberland,” to come the last of Septem-
ber. Samuel S. Hutchinson, president of
the American Film Company, was a visitor
in Boston last week. William Graves, of
Lewiston, and N. Merrill, of Portland,
were visitors of Mr. Hirsh last week.
When Ralph Pinkham took Mr. Patten’s
place as assistant manager under Joseph
Roth, at the Mutual, Boston, Buck Stein
filled the place left vacant by Mr. Pinkham.
Derwent hall caine, only son
of Hall Caine, the famous Manx
author whose books have sold into the
millions of copies, has been brought to the
United States by the Arrow Film Corpora-
tion to play in a number of its forthcoming
feature productions. Included in these
may be some of the best known books and
plays of Hall Caine, the exclusive motion
picture rights to which have just been se-
cured by W. E. Shallenberger, president
of the Arrow Company.
Derwent Hall Caine was born at Greeba
Derwent Hall Caine
Castle, Isle of Man, where the family has
resided for centuries. Although inheriting
and developing unusual literary ability,
Derwent Hall Caine early in his career
showed that he preferred the stage to the
pen as a medium of expression. His debut
was made at Drury Lane, London, just ten
years ago, when he appeared in “ The
Bondman.” His power as an actor in-
creased and he branched out, too. as a
manager - producer, concerning himself
mostly with plays written by his father.
He played the character of John Storm
in “ The Christian ” more than eight hun-
dred times in London and the English
provinces, and followed this as Pete, the
title-role of his father’s play based on his
own book, “ The Manxman.” Derwent
Hall Caine appeared for four successive
seasons in London. Then on his own ac-
count he leased the Aldwych, a big West
End theatre in London. There he pro-
duced “ The Bishop’s Son,” playing the
role of Dan Mylrea in his father's own
dramatic version of “ The Deemster.”
There followed a starring tour in
“ Drake,” written by Louis N. Parker
especially for him.
When the American film version of
“ The Christian ” was taken to England it
did not meet with the approval of Hall
Caine, and an English screen version of
“ The Christian ” was made with Derwent
Hall Caine playing the role of John Storm,
which he had played so often on the stage.
An instance of the popularity of this Der-
went Hall Caine film may be cited in the
fact that to date its gross receipts in Eng-
land alone have exceeded $100,000.
The winter before the great war broke
out Derwent Caine took a vacation at St.
Moritz. While in the Swiss carnival town
he engaged in snow sports, in which he is
an adept and at which he has won many
trophies. In the final event he had the
misfortune to break both arms and legs.
Jne was taken to the Isle of Man, appar-
ently a cripple forever, if he recovered at
all. But his sturdy strength began to
evince itself, and just before the outbreak
of the war he was able again to get
around.
When England entered into the war the
Isle of Man, which is not much larger
than the island of Manhattan, on its own
account declared war on Germany, and
Derwent Hall Caine equipped a small ship,
organized its. crew, and offered the services
of ship and crew to the British navy for
duty as a scout ship. The government ac-
cepted the ship and its crew — all but Der-
went Hall Caine, whose injuries rendered
him, in the opinion of the service, unfit for
rigorous duty.
1684
MOTION PICTURE NEWS
Vol. 14. No. 11
SIDNEY DREW ALMOST FORGOT HIS
BIRTHDAY
Sidney Drew, the Metro eomedian, cele-
brated his fifty-second birthday on August
28. The story goes that Mr. Drew forgot
all about the occasion until Mrs. Drew
placed a calendar in a set on which they
were about to work in the Rolfe-Metro
studio.
Sidney Drew
Subsequently a holiday was called for all
members of the Drew comedy company.
A dinner was arranged at the Hotel Plaza,
at which Mr. and Mrs. Drew entertained
S. Rankin Drew, Hartley McVey, Rose
McVey, and Catherine Breen. The dinner
was followed by a box party at the Em-
pire theatre, where “ Sybil,” a musical com-
edy, reopened that night.
SHOWING OF “CRISIS” IN PITTS-
BURGH ELICITS NEWSPAPER
PRAISE
The Pittsburgh Dispatch of Monday,
Aug. 28, devotes a large amount of space
to a private showing of “ The Crisis.” In
part the newspaper says :
“ A private showing of ‘ The Crisis ’
produced by the Selig Polyscope Company
was given at the Pitt theatre yesterday
afternoon, a large part of the audience be-
ing from the ranks of moving picture, the-
atrical and newspaper circles. The picture
js a masterpiece in the way of screen art,
having the elements that make for a big,
interesting and cohesive story; plenty of
action ; fine acting and fine photography.
The story of Churchill’s novel has been
scenarioized so capably that the excellence
of the original has been retained. The act-
ing is superb. The battle scenes are spec-
tacular and finely executed. A horse and
rider tumbling down hill is one of the most
spectacular features ever caught by the
camera. It dieted continued applause at
yesterday’s showing.”
William N. Selig was in Pittsburgh and
saw the picture. He was enthusiastic
about “ The Crisis.”
Lasky Obtains Rights to Famous Hopkinson Smith Novel
The Tides of Barnegat,” Whose Locale Is the New Jersey Coast, Is Picked as Vehicle for
Blanche Sweet — Marie Doro Begins Work in “The Lash”
| 'HE Jesse L. Lasky Feature Play Com-
pany announces that it has obtained
the photoplay rights to the late F. Hop-
kinson Smith’s famous novel of the Jer-
sey coast, “ The Tides of Barnegat.” It
will be placed in production soon with
Blanche Sweet as the star. Miss Sweet
will take the part of the older of two
sisters who is called upon to risk her
young life to save the other.
F. Hopkinson Smith was one of the
best known American novelists, a reputa-
tion gained largely through the great pop-
ularity of “ The Tides of Barnegat.” He
was the first to see the great romantic and
dramatic possibilities in the lives of the
simple folk who lived on the coasts and
bays of seabound New Jersey. Genera-
tion after generation these people have
moved in the same rut until their whole
life is surrounded and nurtured with the
tradition peculiar to the people of their
kind.
In obtaining the rights to “ The Tides
of Barnegat ” the Lasky Company has a
novel which has been eagerly sought by
photoplay producers since its publication
several years ago.
It is one of the probabilities made pos-
sible by the consolidation of the Famous
Players-Lasky studios that this production,
the scenes of which are laid on the East-
ern coast, can be made on the locale the
author intended. Although the Lasky
pictures are usually made in California,
the coordination of the studios would
make such an interesting event possible.
Under the direction of Tames Young,
Marie Doro, Lasky star, who recently ap-
peared in Paramount theatres in the pro-
duction “ Common Ground.” has begun an
elaborate picturization of “ The Lash ” by
Paul West.
This will be Miss Doro’s third Lasky
picture, its predecessors being “ The Heart
of Nora Flynn ” and “ Common Ground.”
For the Famous Players Film Company
she appeared in “ The Morals of Marcus,”
“ The White Pearl ” and “ Diplomacy,”
and for the Triangle she appeared in the
production, “ The Wood Nymph.”
Although Mr. Young has been with the
Lasky Company more than six months,
his working activities have been confined
to Mae Murray, for whom he directed the
Lasky-Belasco photoplay, “ Sweet Kitty
Bellairs ” and to Blanche Sweet’s produc-
tions for the Lasky Compaany.
Miss Doro will have a supporting cast
including Elliott Dexter, Raymond Hat-
ton, James Neill, James Delmar, Jane
Wolff, Veda McEvers and Josephine Rice.
William Farnum Will Be Directed by Raoul Walsh for Fox
Director Now Preparing Story for Actor to Begin Work in After Vacation — Break-away
Chair Gives George Walsh a Punch in the Eye for Atmosphere
Special to Motion Picture News.
Los Angeles, Sept. 2.
Announcement comes from the
William Fox studios that in future
productions, William Farnum will be under
the direction of Raoul Walsh, who is now
preparing a story, the filming of which
will be taken up as soon as Mr. Farnum
returns from his vacation. Since coming
to the coast Mr. Farnum has been under
the direction of Oscar C. Apfel, and a
stock company of four other players have
appeared in each subject with him. These
are now to be cast with other directors,
and each picture Mr. Apfel produces will
have a new cast.
Fully half of the three hundred foot
stage at the Fox Hollywood studio was in
use last week for a setting representing
the interior of a large art gallery. The
paintings used in this are said to represent
an outlay of $125,000, and were secured
from some of the homes of the wealthy
of Southern California. The collection
included several genuine Corot paintings.
The locale of this story, in work by Frank
Lloyd, is New York and the far north-
west, and gives a leading role to Gladys
Brockwell, who is supported by William
Clifford, George Webb, Jim Farley, little
Frankie Lee and Carl Von Schiller.
A break-away chair needed for a rough
and tumble fight scene in the photoplay
being made by Otis Turner at the Fox
studio, was made too well, and as the re-
sult, George Walsh last week received a
bad cut on the forehead when a sharp
point of the chair gouged into the flesh
near his left eye. The accident did not
interfere with the production, as such a
wound was needed for atmosphere, al-
though wholly unintentional. Juanita Han-
sen appears in this in the role of a waitress,
the chief support of Walsh.
The Fox Comedy Company under the
direction of Walter Reed is making a sub-
ject of the melodramatic type featuring
Anna Luther ; and Director Charles Par-
rott and his principal comedian. Hank
Mann who is supported by Carmen *
Phillips, are having summer sport in the
juggling of refrigerators, cakes of ice,
and similar exercise for another comedy.
JAPANESE GIRL ENGAGED FOR ONE
EPISODE OF “ BEATRICE FAIRFAX ”
INTERNATIONAL
Miss Yumiko Nagahara, a diminutive
Japanese lady, has been engaged by the In-
ternational Ijilm Service, Inc., to play the
part of Mimosa San in the episode of
“ Beatrice Fairfax ” of that title.
Yumiko, translated into English means
Grace. She was born in Tokio less than
eighteen years ago. At the age of nine she
was brought to this country by her parents
and spent several years in Seattle and Los
Angeles. She has marked musical talent
and appeared in concerts as a piano and
cornet soloist in Los Angeles and San
F'rancisco. She also appeared throughout
the country in classical and ballroom
dances.
Her first appearance in pictures was in
“ Madame Butterfly.” Her work attracted
the attention of the International Film
Service, Inc., and she was especially en-
gaged to appear with Harry Fox and
Grace Darling in the “ Mimosa San ” epi-
sode of “ Beatrice Fairfax.”
September 16, 1916
MOTION PICTURE NEWS
1685
June Caprice, the William Fox Star, in “ Little Miss Happiness,” Latest Release of that Company — (Right) Juanita Hansen
44 The Witching Hour ” Is Obtained from Thomas by Frohman
Famous Playwright Gives the Company Screen Rights to Stage Attraction Remembered
for Its Three-Year Run in New York — Original Cast for Film Production
KANSAS CITY PLANS CONVENTION
FOR OCTOBER
It is the intention of the members of the
Kansas City Screen Club to have a big ex-
position in which, it is planned, the entire
moving picture industry shall participate,
in Convention Hall some time in October.
The expectations are that a number of
stars from different companies will be in-
duced to attend this function.
AFTER two years of refusing offers
for his dramatic masterpiece, “ The
Witching Hour,” Augustus Thomas, noted
playwright and directing general of the
Charles Frohman interests, has turned
over to the Frohman Amusement Corpora-
tion the film rights to this powerful play
and that vehicle will be the next produc-
tion of the Frohman Company.
“The Witching Hour,” which enjoyed a
three-year run at the Liberty Theatre sev-
eral years ago, is the most important dra-
matic document Augustus Thomas is re-
sponsible for. From the very inception
of the multiple-reel feature producers have
been offering Mr. Thomas immense sums
for the screen rights to this play, but Mr.
Thomas resisted every offer. He was firm
in his belief that “ The Witching Hour ”
could be revived and that it would run
again on Broadway. Recently, however,
William L. Sherrill, head of the Frohman
Corporation, induced Mr. Thomas to enter
into serious consideration regarding the
screening of the piece, with the result that
contracts were closed last week which per-
mits the Frohman Company to produce the
picture.
Efforts are going forward now, through
George Irving of the Frohman Company,
to secure as many of the original cast as
he possibly can to portray their original
roles.
John Mason, who starred in the piece
during its long run, is engaged to open
soon in “ Common Clay,” in which he
starred last season. If arrangements can
be made so that Mr. Mason can divide
his time between the theatre and the
studio, and if his metropolitan engagement
is such that it will allow him time enough
to complete the picture, Mr. Sherrill will
endeavor to prevail upon him to play his
original role. In the event that conditions
are such as to preclude his doing so, C.
Aubrey Smith will undoubtedly be seen as
the gambler.
The role of Jack, which stood out so
forcibly in the stage piece, will be handled
in the screen version by Jack Sherrill; and
Edith Taliaferro, who recently completed
“ The Conquest of Canaan ” for the Froh-
man organization, will in all likelihood be
seen in the ingenue part.
Work will begin immediately on the pro-
duction. Anthony Kelly is completing the
scenario, which, according to him, will be
full of meaty material for the construction
of a six or seven part play.
“ The Witching Hour ” will be followed
by another dramatic tale, equally as im-
portant, but from the pen of another fa-
mous author.
McGowan to Impress Indians into Service for Signal Film
Many Redmen on the Hoopa Reservation, in Northern California, Will “Give Color” to
“ The Lass of the Lumberlands ” — Three Millionaires as Extras
Special to Motion Picture News.
Los Angeles, Sept. 2.
THE first episode of the coming Signal-
Mutual serial featuring Helen
Holmes, titled “ The Lass of the Lumber-
lands,” will have as a special feature a
number of scenes made at the Hoopa In-
dian Reservation in Northern California,
and many of the fourteen hundred Indians
at this reservation will take part. This is
the first time a motion picture camera has
entered the Indian reservation, and it was
only after considerable negotiations on the
part of Director J. P. McGowan that per-
mission was granted. This will give to the
serial a distinction heretofore unexpected.
The Signal Company are meeting with
every success possible on their trip in the
northern lumber region, and from reports
from Areata, Cal., where they are now lo-
cated, there is every reason to believe the
players have won for themselves a warm
place in the hearts of the citizens.
Director J. P. McGowan has learned that
funds were needed for some charitable or-
ganization, and that a home talent per-
formance was to be given. He suggested
to members of the company that they aid
in this entertainment, and following it was
brought out that the Signal players would
produce “ Bought and Paid For,” the Eu-
gene Walters stage success. Two mem-
bers of the company had with them copies
of the play in their wardrobe trunks, as
the result of having appeared in road pro-
ductions of the drama. Mr. McGowan had
also played in it. The cast will include
practically every member of the Signal
Stock Company, and as soon as the an-
nouncement was made that such a per-
formance was to be given, reservations
were made, and the entire seating capacity
of the local theatre sold out.
While making a scene for the second
episode of “ The Lass of the Lumber-
lands,” Director J. P. McGowan had the
distinction of telling three men who con-
trol more than twelve million dollars just
what to do in scenes. They are N. H. Falk
and A. Heunman, of Areata, and J. R.
Broughton, of Modesto. These three men
are pioneer California lumbermen, and
control great tracts of timber still un-
touched by the woodman’s axe. All three
vowed theyr would have the checks they
received as extra players framed for fu-
ture reference, so that they might remem-
ber their first day’s work in pictures.
SELIG HAS NOT SOLD “CRISIS”
RIGHTS FOR UNITED STATES
AND CANADA
Among the visionary stories that have
gained wide circulation among motion pic-
ture people recently is one that “ William
N. Selig has sold the entire rights for
‘ The Crisis ’ in the United States and Can-
ada to Mr. So-and-So.” This story blos-
somed out in type recently for a column or
so with “ interviews ” from all those in-
terested.
William N. Selig stated this week : “ It
would, perhaps, be wisdom for those pa-
pers publishing such stories to first verify
them. There is absolutely no truth in the
statement that I have disposed of all the
rights of ‘ The Crisis ’ in the United States
or Canada. Authoritative announcement
anent release and other plans for ‘ The
Crisis ’ will be made at the proper time.”
HUTCHINSON MOTORS TO NEW YORK
Samuel S. Hutchinson and his son, Ho-
bart, are motoring to New York, where
they will remain several weeks.
Winston, the younger son, is taking up a
course of study at Cambridge, preparatory
to entering Harvard this fall.
Mrs. Hutchinson is at Edgewater Beach,
where they have occupied a suite since
the opening of the new North Shore hos-
telry.
1686
MOTION PICTURE NEWS
Vol. 14. No. 11
Chain of Artcraft Exchanges Is Now Virtually Completed
Green and Lichtman, the Live Wires on the Job, Lose no Time in Getting Everything
Ready for Releases of Pictures Featuring Mary Pickford
Organization of a chain of Art-
craft exchanges for the distribution
of the productions of the Mary Pickford
Film Corporation has been virtually com-
pleted by Walter E. Greene, president of
Artcraft Pictures Corporation, and his
general manager, Al. Lichtman. Many of
the branch managers are already in their
territory and within a week all of the fif-
teen exchanges provided for in the orig-
inal plan will be in operation. Mr. Licht-
man has recently returned from a swing
around the circuit and announces that for
purposes of handling the first Mary Pick-
ford production under the Artcraft stand-
ard, the following cities will be the cen-
ters of distribution :
New York, Boston, Philadelphia, Wash-
ington, D. C., Atlanta, Pittsburgh, Cincin-
nati, Detroit, Chicago, Minneapolis, Kan-
sas City, Dallas, Denver, San Francisco
and Seattle. Negotiations for the han-
dling of Pickford pictures in Canada are
approaching a satisfactory conclusion and
announcement of the result is expected in
the near future.
All of New York state and northern
New Jersey will be covered from the main
offices of Artcraft at 729 Seventh ave-
nue, New York City, where extensive
space has been set aside for the manager,
Arthur G. Whyte, and his assistant,
Charles S. Goetz. Mr. Goetz was for-
merly with World Film and more recently
with Bluebird.
From the Boston office Samuel Bern-
field, formerly in charge of Pathe dis-
tribution in that territory, will strive to
carry out Miss Pickford’s desire that her
pictures be shown in every theatre in New
England.
B. C. Cunningham, for four years man-
ager for the Mutual in Washington, has
been obtained for the Philadelphia ex-
change of Artcraft. His compact terri-
tory includes eastern Pennsylvania and
southern New Jersey.
In Washington V. P. Whitaker of the
Paramount forces will be the middleman
for exhibitors in the District of Colum-
bia, Maryland, Delaware, Virginia and a
strip of North Carolina along the north-
ern border.
The rest of North Carolina, Tennessee,
Mississippi, and all the territory south of
these states and east of the Mississippi
River are grouped in the Atlanta ex-
change. This group takes in New Or-
leans and that part of Louisiana east of
the river. C. W. Brandon has been ap-
pointed manager. His selection is due to
his success as southern manager for
V-L-S-E.
Samuel Plame gets the important Pitts-
burgh exchange, where he formerly
pushed Paramount. All of Pennsylvania
west of Harrisburg, practically all of West
Virginia and that part of Ohio adjacent
to Pittsburgh are in Mr. Plame’s charge.
Cincinnati is to be the headquarters for
southern Ohio, Kentucky and Southeast-
ern Indiana, with Harry M. Berman as
manager. Mr. Berman has been the Uni-
versal representative here and has been
the Metro manager in Kansas City.
Northern Ohio, northern Indiana and
the entire state of Michigan will be served
by Frank Rutledge in Detroit, where he
is well known as manager for George
Kleine’s enterprises.
Chicago and Minneapolis have been
combined under the general supervision
of Max Goldstine, who will install staffs
selected from the best film men available
in that territory. Max Goldstine is to
have charge of distribution in Illinois,
Wisconsin, Minnesota, North and South
Dakota and the adjoining section of Iowa.
The rest of Iowa, all of Missouri, Kan-
sas, Nebraska and northern Oklahoma are
in the Kansas City district. P. C. Wreath,
manager of the Kansas City Feature Film
Company, has been placed in command
here.
From Dallas John J. Rotchford will di-
rect the destinies of Pickford pictures in
Texas, Arkansas, southern Oklahoma and
Louisiana west of the Mississippi. Mr.
Rotchford has served Pathe and Kleine in
the section to which he has been assigned
by Artcraft.
Arthur S. Kane has left New York to
organize three exchanges in the Rocky
Mountain and Pacific Coast states. He
will select managers for branches in Den-
ver, Seattle and San Francisco and will
remain in the far west to supervise their
operation. Mr. Kane’s long career in the
motion picture industry includes positions
as general manager in New York for
Pathe and as assistant general manager for
the General Film Company.
With this organization Mr. Greene feels
that he has made a good start toward the
successful distribution of the new Mary
Pickford productions. The first picture in
the forthcoming series is scheduled for
showing in October, which permits none
too much time for handling the mass of
applications for early bookings.
THE first reports of fall expansion and
increased activity in the picture ranks
arrived when the news leaked out last
week that Kalem was planning to add sev-
eral producing companies to its forces.
While no definite announcement could be
secured as to the type of pictures planned,
it was learned that Kalem’s executives are
quietly looking over the field in prepara-
tion for the engaging of a number of ad
ditional directors and other members of
the new companies.
These plans follow extensive alterations
and enlarging at the various Kalem
studios in Jacksonville, Los Angeles and
New Jersey. The Glendale, California,
studio has been enlarged so that it now
houses both the “ Girl from Frisco ” com-
pany and the “ Hazards of Helen ” forces.
This latter organization also does a con-
siderable part of its work at the Kalem
studio-station on the Salt Lake Railway.
At Hollywood, California, the “ Ham ”
company is now in sole possession, though
this studio has also been enlarged to al-
“ YELLOW MENACE” IS SHOWN TO
NEW YORK AND NEW JERSEY
EXHIBITORS
J. H. Lynch, manager of the Unity Film
Service, distributors of “ The Yellow
Menace” in New York and Northern New
Jersey, was host Thursday to one hundred
exhibitors who gathered in the Unity
Sales Corporation’s projection rooms to
witness the screening of the entire sixteen
episodes of the serial.
All the available space was required to
take care of the guests and many were
forced to stand up. The first episode was
thrown on the screen at nine o’clock in the
morning and the last about four in the
afternoon, making it decidedly “ Yellow
Menace ” day for those present. The ex-
hibitors remained for the finish and
seemed to enjoy the serial as much as any
devoted fan might have done.
There will be additional screenings for
exhibitors every Tuesday and Friday for
the next few weeks and a cordial invita-
tion is extended to all who may wish to
come.
The first release of the serial is set for
Labor Day and simultaneously with the
showing of the picture the story will run
in the New York Evening World and
other prominent morning and evening
papers in this country.
FIFTY EXHIBITORS IN OMAHA SEE
“ STAIN ”
Omaha, Neb., was the scene of a trade
showing of the “ Crimson Stain Mystery ”
that broke some records for attendance.
Over fifty exhibitors attended the showing,
which, according to C. E. Smith, Des
Moines manager of the Metro, was excep-
tionally good. This serial is being handled
out of the Iowa capital and this showing in
Omaha was for the benefit of Nebraska
exhibitors.
Already ten houses in Omaha have con-
tracted for this serial. Mr. Smith and
Jolly Jones, who is handling this picture,
predict big business for it.
most double its capacity. The Ivy Close
company is at work in Jacksonville, where
the George Larkin company begins oper-
ations this week on the new “ Grant, Police
Reporter,” series.
During the summer months Kalem has
been releasing five reels a week through
the General Film program, made up of the
two-reel “ Girl from Frisco,” a one-reel
“ Ham ” comedy, one-reel Ivy Close com-
edy and the one-reel “ Hazard.”
MUTUAL ORDERS MORE GAUMONT
PRINTS
An evidence of the growing popularity
of Gaumont motion pictures is found in
the order of the Mutual Film Corporation
for additional prints of the Gaumont single
reels and the “ Fantomas ” series, the first
episode of which was released September 7.
The single reels are the scenic series,
“ See America First,” with which is a Kar-
toon Komic by Harry Palmer, “ Reel
Life,” the Mutual Magazine in Film, and
the Mutual Weekly.
Autumn Likely to Bring More Kalem Producing Companies
Executives, It Is Learned, Are Looking Over the Field Preparatory to Engaging a Number
of Additional Directors and Players
September 16, 1916
MOTION PICTURE NEWS
1687
The Ten Vitagraph Actresses Who Will Be Hero-
ines of the Episodes of “ The Scarlet Runner,” with
Earle Williams. Above: Gypsy O’Brien,
Edith Storey,
Adele Kelly, Louisita Valentine, Billie Billings. Be-
low: Lillian Tucker, Jean Stuart, Peggy Blake, Betty
Howe, Zena Keefe. Pendant: Wally Van and
W. P. S. Earle, Directors
44 Scarlet Runner,” a Vitagraph, Is Set for Release on 18th
Each Episode in the Series Is Complete — Director Earle Contributes the First and Fifth
Parts and the Other Ten Come from the Hand of Wally Van
INCE COMPANY LOSES NEGATIVE
An automobile accident befalling an Ince
company while en route home from loca-
tion in Bear Valley, a distance of 125
miles, caused the exposure of a great quan-
tity of undeveloped negative film, and thus
necessitated the company’s return to the
mountain resort. The film destroyed had
a total footage of three thousand feet.
When the company returns to the studio a
handsome set representing the interior of
an Adirondack mountain lodge will be
ready for use in the story being produced
from the scenario by Mr. Sullivan. This
interior in the point of height will eclipse
any previous ones of this plant. William
Desmond and Margaret Thompson appear
in the featured parts with Robert McKim,
J. Barney Sherry, Joseph H. Dowling and
J. Frank Burke as principal supports.
Arrangements have just been
completed by Paramount Pictures
Corporation with the members of the
cabinet of President Wilson and other
prominent personages in diplomatic cir-
cles, for the production of a series of fea-
ture screen-magazine stories, entitled
“What I Am Trying to Do.” They will
be released as the leading articles in the
Paramount Pictographs.
Pictures have already been made of the
stories regarding the accomplishments in
office of Secretary Franklin K. Lane, of
the Department of the Interior, Secretary
Baker, of the Department of War, Secre-
tary Josephus Daniels, of the Department
of the Navy, and Admiral Benson, Chief
of Naval Operations. Each of the pictures
shows in detail the many interesting things
these men at the head of the government
have done and are doing. Each article
is signed personally by the official, which
makes the pictures absolutely official and
is the authoritative statement in pictures
SEVERAL months ago when it was first
announced that Vitagraph would do
a serial picture with Earle Williams in the
lead, Albert E. Smith, president of the
company, stated that in his opinion, exhib-
itors would appreciate “ The Scarlet Run-
ner,” because unlike most serial pictures,
each episode told its own story and the
exhibitor’s patrons missing one or two in-
stallments would not lose interest in the
series as a whole.
In many respects, “ The Scarlet Run-
ner,” which has been aptly termed “ Vita-
graph’s Mile-A-Minute Motor Series,” is
one of the most exceptional pictures ever
released by the organization that has pro-
of the men themselves to the public as to
what he is doing.
This is the first time in the history of
the motion picture industry that this uni-
versal language has been used by the high-
est officials of the Government.
JOHN INCE TO TAKE CHARGE OF
PREMIER
Special to Motion Picture News.
Los Angeles, Sept. 2.
John Ince, according to rumors, is to ar-
rive in Los Angeles shortly to take in
charge the direction of the Premier Film
Company, formerly known as the Nevada.
This company has secured rights for film-
ing “ The Planters,” and is said to have
engaged Tyrone Power for twelve weeks
to appear in this picture, which is'Ao be
made at Guatemala. According to an an-
nouncement of C. J. Ward, who is in Los
Angeles serving as business manager, the
company will depart for South America on
September 11.
duced “ The Goddess,” “ God’s Country
and the Woman,” “ A Million Bid,” “ The
Christian,” and “ The Battle Cry of
Peace.”
When it was first decided that Earle
Williams should appear in a weekly re-
lease, the executives of the Vitagraph
Company read a great many books before
deciding upon “ The Scarlet Runner,”
written by C. N. and A. M. Williamson.
William P. S. Earle, who has recently
won his spurs as a Vitagraph director, has
contributed to “ The Scarlet Runner ” se-
ries the first and fifth episodes, “ The Car
and His Majesty,” and “The Jacobean
House.” All of the other ten episodes are
directed by Wally Van, whose work is
evident in the range of beautiful locations
secured that carry out the English atmos-
phere of the story.
Another difference between “ The Scar-
let Runner ” and most other serials is that
the star, Earle Williams, remains imper-
vious to the charms of women until the
final two chapters of this series of motor
mysteries. The love interest throughout
the twelve stories is worked out by ten
beautiful women, who have their own af-
fairs of the heart around which the stories
centre.
Earle Williams as Christopher Race,
owner of the speedy Scarlet Runner, suc-
ceeds in portraying the part of Cupid’s
helper to the satisfaction of everybody.
As the series approaches its close, the
genial Mr. Race meets the one girl in a
million, portrayed by Edith Storey, and
the series literally winds up with a bang
when Dorothy Herbert (Edith Storey)
deliberately wrecks the car she is driving
in order that Christopher Race (Earle
Williams) may win.
The first release of “ The Scarlet Run-
ner ” will be made on September 18. It
is entitled “The Car and His Majesty.”
Achievements of Political Characters in Pictographs
Arrangements Completed by Paramount for Stories of Accomplishments in Office of Men
Like Secretary Franklin K. Lane, of the Department of Interior, and Other Officials
1688
MOTION PICTURE NEWS
Vol. 14. No. 11
Glimpses of Two of the Forthcoming Episodes of “ The Crimson Stain Mystery,” Consolidated’s Serial
National Board of Review Passes 44 Daughter of the Gods ”
Committee Viewing the Kellermann Spectacle Sends Fox Congratulatory Letter on His
Conforming to the Requirements of the Body
IOWA STATE FAIR AT DES MOINES IS
A GOLDEN HARVEST FOR EXHIB-
ITORS IN THAT CITY
Special to Motion Picture News.
Des Moines, Iowa, Sept. 2.
The week of August 26 was one of
golden harvest for Des Moines exhibitors.
The annual Iowa state fair was held here
that week and the city was packed with
visitors. It is estimated that over one
hundred thousand persons from the sur-
rounding counties came here to witness
tlie exhibition. And the moving picture
shows got their share of the rush. Each
night found all downtown houses packed
to capacity, many of them turning people
away.
At the fair one of the greatest attrac-
tions was the motion pictures of the Iowa
state militia taken by the state historical
department of the mobilization at Camp
Dodge, Iowa, in June and July. The pic-
ture was in five reels and showed the life
of the soldiers from beginning to end.
About a dozen managers of picture houses
over the state were in and booked the film
for their houses.
* I 'HE next dramatic production to be re-
*■ leased by B. S. Moss on the state
rights plan is called "The Power of Evil.”
George Bronson How-ard, the author, has
taken for his theme the far-reaching effect
of the drink habit, its hereditary' influence,
and the meshes in which it may entoil its
victims.
Mr. How'ard explained in a recent in-
terview that it was through the sad plight
of a young man of good family who had
inherited his father’s sins and to whom
his attention was called by an interested
friend that the idea of the picture was
conceived. “My every instinct was aroused
against this terrible thing,” said Mr.
Howard. “This poor boy had fought
his desire for drink until circumstances and
destiny combined and bested him to his
own undoing. This is but a single case.
The records show that hereditary alcohol-
ism is much more common than most peo-
ple think.”
“The Power of Evil” will be the first
release of the B. S. Moss Picture Corpora-
tion under its new state rights plan. Other
features that will follow in the near future
WILLIAM FOX’S film spectacle, “A
Daughter of the Gods,” starring
Annette Kellermann, has been approved
in its entirety, without change or suggested
alteration of any sort, by the* National
Board of Review.
are “In the Hands of the Law,” a picture
setting forth the danger of circumstantial
evidence ; “Boots and Saddles," by Eu-
gene Walter, a timely story of the Mexi-
can border; "The Woman Redeemed,”
which furnishes a powerful vehicle for the
art of Marie Empress; and "One Hour.” a
sequel to Elinor Glynn's “Three Weeks,”
and “One Day.”
SUIT BROUGHT TO RECOVER CENSOR
FEES
S. M. Brewster, attorney-general, has
brought suit in the Supreme Court of Kan-
sas at Topeka to give the State of Kansas
possession of $9,200,000. The suit is di-
rected against W. D. Ross, moving picture
censor. The State collects two dollars for
each reel of film that it censors. Many
picture concerns have protested these fees,
for which reason they have-not been paid
into the state treasury.
The managers almost to a unit are with
the attorney general in his fight to deter-
mine the status of the censorship muddle.
The managers have engaged attorneys to
look after their interests.
Topping off an unqualified approval of
the picture, the National Board of Review
has put this approval in writing in the
form of a congratulatory letter to William
Fox.
The letter, which contains a resolution
passed by the Board and was transmitted
by W. D. McGuire, Jr., executive secre-
tary, is as follows :
“ We hand you herewith the report of
The National Board in connection with
your picture ‘ A Daughter of the Gods.’
In transmitting this report to your com-
pany, I beg to inform you as secretary of
the National Board that the following mo-
tion was passed at the meeting which was
attended by some eighteen members.
Voted :
That the Fox Film Corporation as producer of
this picture be congratulated for having so studi-
ously conformed to the requirements and stand-
ards of the National Board of Review in the pro-
duction of the film, “ A Daughter of the Gods.”
The above action indicates the National Board’s
appreciation of the care exercised by your com-
pany in assembling the picture and also the dis-
cretion your company employed in controlling
the director of the production so that he should
not be allowed at any time to introduce an ele-
ment in the film which might react unfavorably
when “ A Daughter of the Gods ” is shown to
popular audiences.
The committee felt that the work of Annette
Kellermann was highly commendable, particularly
the wonderful scenes in which she appeared in
the surf.
The members of the National Board of
Review and a few invited guests sat with
Mr. Fox and the members of his personal
organization on Wednesday morning, Au-
gust 29, at the Academy of Music, Four-
teenth Street and Irving Place, New York
City, where the private presentation was
made.
An orchestra of forty odd pieces played
the musical score written for “ A Daugh-
ter of the Gods,” by Robert Hood Bowers,
author of many famous Broadway musical
comedy successes and the running time of
the performance inclusive of the inter-
mission was two hours and forty minutes.
A dozen or more owners of theatres in
the larger cities of America were present
at the performance as the guests of Mr.
Fox.
Coincident with this approval by the
National Board, it may be said that Wil-
liam Fox is now virtually ready to make
announcement of the opening date for “ A
Daughter of the Gods,” the name of the
New York theatre in which it will play
and other details of interest throughout
the industry and to the American public.
44 Power of Evil,” by Bronson-Howard, Is Next Moss Film
Picture Is Planned for Release on State Rights Basis, and Tells the Story of a Young Man
Who Inherits Hereditary Alcoholism
September 16, 1916
MOTION PICTURE NEWS
1689
“INTOLERANCE” IS GRIFFITH’S
BIGGEST PICTURE
D. W. Griffith’s latest spectacle, “ In-
tolerance,” will be shown for the first time
in New York at the Liberty theatre Tues-
day night, September 5. This work is the
largest production that he has ever made
and is the only picture that he has worked
on since “ The Birth of a Nation.” The
theme of the picture is of the twentieth
century and realistically presents some
stirring phases of modern life. Paralleled
with it are three additional stories which
trace back through the earlier periods of
the civilization of the world, showing
medieval France under the domination of
Catherine de Medici, Jerusalem at the
birth of the Christian era and Babylon at
the time when Belshazzar’s forces were
overpowered by Persians under Cyrus.
Over a year of research was required to
provide authentic data for these scenes.
The costumes of the various periods are
said to have been produced with absolute
accuracy.
In producing these effects Mr. Griffith
has employed the forces at his command
after the style of his creative art. Enor-
mous backgrounds embellish his narrative
in a way that could not be portrayed in
any other form of art possible of con-
densation into the time covered by an
evening’s entertainment in the theatre.
An orchestra from the Metropolitan
Opera House will accompany the produc-
tion with a score specially composed for
this work, and over one hundred people
will be employed behind the scenes to lend
realism to the story’s progress without in-
truding into the picture.
ARROW WANTS SCRIPT FOR FEATURE
STORIES
W. B. Shallenberger, president of Ar-
row Film Corporation, Times Building,
New York City, announces that the Arrow
company is in the market for sci*ipt of
feature stories of at least five-reel length,
also for exceptionally strong two-reel epi-
sode serial stories. Costume plays or
stories of foreign setting are not desired
at this time, as Arrow is already well sup-
plied with big picture material of this na-
ture.
What Arrow wants is modern American
stories dealing with domestic, economic,
sociological and similar problems of every-
day life, but plays based merely on sex-
exploitation are not desired. “ The Wo-
man’s Law,” the five-reel feature in which
Arrow starred Florence Reed, represents
the sort of plot that Arrow will buy.
Complete synopses, rather than scenarios,
should be submitted.
WORK IS WELL UNDER WAY ON FILM
BUILDING IN VINE STREET,
PHILADELPHIA
Work is well under way on the new
film building which will soon raise its
walls on Vine street, Philadelphia.
While several buildings have been previ-
ously renovated or erected for the use of
some particular exchange, this is the first
structure in Philadelphia planned to ac-
commodate three or more large exchanges
in first-class fashion.
C. S. Jarvis, owner of 1217 Vine street,
Billie Burke in “ Gloria’s Romance ”
owns the new building, which will occupy
the site 1219 to 1223 Vine street. The
architects, Andrew Saner and Company of
908 Chestnut street, have harmonized the
new building with 1217 Vine street, thus
adding to the symmetry of the whole.
Eventually it is hoped to extend the plan
so that another building will rise on the
other side of 1217 devoted to film pur-
poses. The whole structure bears the
name of Jarvis Building. The film build-
ing is a three-Story affair, 58 by 140 feet,
with a twenty-foot ceiling on the first
floor. It will be all of brick, with stone
facings for the first floor and terra cotta
trimmings above. The first floor, which
has already been rented by the Famous
Players Exchange, shows plastered walls
and ornamental metal ceilings.
The building is of slow burning con-
struction, with the sprinkling system
throughout, which adds to its safety. The
semi-indirect lighting has been chosen and
ample fireproof vaults for the storage of
films will be installed. The George Hogg
Construction Company is the builder. Mr.
Jarvis estimates the cost around $60,000.
It is expected to have the building ready
for occupancy about February 1.
LIKE DICKENS’ FAT BOY, “BABE”
HARDY FINDS A PLACE AS A
COMEDY SCREAM
Louis Burstein saw a fat boy who had
been featured by Pathe in the Wallingford
series, and so much of his comedy bore the
mark of originality that Burstein formed
plans in which “ Fatty ” would fit.
That was how Oliver Nerville Hardy,
better known as “ Babe,” came to be one
of the star comedians in Vim comedies.
Babe was born in Atlanta, Ga., in 1893.
He comes by his 350 pounds and six feet
one inch honestly for both his parents were
exceptionally large people.
Babe is a graduate of the University of
Georgia, where he obtained honors in base-
ball, football, and other athletic contests.
His athletic training stands him in good
stead for without that training he would
find it impossible to perform the arduous
falls and stunts that he has made a routine
part of his work.
His first moving picture engagement was
with Lubin and then with Pathe in the
Wallingford series and in Starlight
comedies.
“CIVILIZATION” PREMIER IN MINNE-
APOLIS GOES OFF WITH A BANG
Thomas H. Ince has received a telegram
from H. Rathner, manager of the Supreme
Feature Film Company of Minneapolis,
telling of the success of “ Civilization ” at
its premier in that city. The telegram in
part follows : “ ‘ Civilization ’ had its pre-
mier presentation here last night, with
the greatest ovation known in Minne-
apolis. The theatre was filled and hun-
dreds turned away. Success repeated this
afternoon. Sold out for to-night. The
newspapers pronounce spectacle the great-
est ever produced. They proclaim Ince a
supreme master of production. Thanks
for your kind telegram and best wishes.”
FINED FOR SUNDAY OPENING
Special to Motion Picture News.
Dallas, Tex., Sept. 2.
D. C. Feegles was tried in the County
Court by a jury at Fort Worth, Tex.,
Aug. 24, on charge of keeping his moving
picture show open on Sunday, and was
fined twenty dollars. About seventy other
cases are now pending in the County Court
at Fort Worth against managers of moving
picture theatres for violations of the State
Sunday law. The cases are to be tried,
one by one, until all have been tried.
The Vim Comedy Studio, Jacksonville, Fla.
/
i xTr'xirc* ■
1690
MOTION PICTURE NEWS
Vol. 14. No. 11
44 Common Law ” Flares Out on Huge Electric Sign
“Hide Not Your Light Under a Bushel, But Put it in a Candlestick That All Men May
See It,” Is Plan Working Well with Pictures Featuring Miss Young
The Selznick-Young Sign as it Appears to Broadwayites After Dark
PREPAREDNESS IS SLOGAN FOR
RELEASE OF “GRIP OF EVIL”
Although in some localities “ The Grip
of Evil” has only just been released, word
comes from the home office of Pathe that
the entire series is completed and ready
for release. Exhibitors may be sure that
with this preparedness in respect to “ The
Grip of Evil ” there is no fear of holdups.
As yet Pathe has not decided upon the
definite length of “ The Shielding Shad-
ow,” its latest serial. It was intended to
allow it to run only fifteen episodes, but if
the demand is great enough it will be ex-
tended indefinitely. The original fifteen
episodes of this serial are also all com-
pleted.
The Pathe officials, having witnessed the
completed thirty reels of “ The Shielding
Shadow,” have been so well impressed by
the work of Leon Barry in the heavy part
that they plan to star him as hero in one
of the 1917 serials. Mr. Barry has ap-
peared on the stage both in Europe and
America. His most prominent engagement
was as leading man with Sarah Bernhardt
for several years.
The 1917 serial program is already being
planned by Pathe. In all probability Pearl
White will again be starred in a serial
produced by Astra under the direction of
Edward Jose. Guy McConnell is given as
the author for this picture, and its story
will be run in the National Sunday Maga-
zine, which has a circulation of 2,100,000.
CRESCENT ORGANIZED TO MAKE
ONE REEL COMEDIES
The latest addition to the field of moving
picture production is the Crescent Film
Company, which has been organized under
the laws of Pennsylvania, with its principal
office in Pittsburgh. The following offi-
cers were elected :
H. T. DeViney, president; James L. Por-
ter, vice-president ; Abe Hansell, treasurer ;
John I. Pratt, secretary; Cliff B. Nelson,
general manager.
It is the intention of the company to
manufacture one-reel comedies under the
direction of Mr. Nelson, the comedian,
formerly playing “ big time ” vaudeville
and one of the younger lights in musical
comedies. The comedies will be in series
form, and will be called “ Muggsie, the
Messenger Boy.” Five are already com-
plete, and show Muggsie played by Cliff
Nelson himself in various occupations.
The first release is “ Muggsie at the
Bat,” which will be released some time
next month. Following the first picture,
the other releases will be weekly.
YORKE-METRO COMPLETES “MISTER
44”
Special to Motion Picture News.
Los Angeles, Sept. 2.
The Yorke-Metro Company has com-
pleted the filming of “ Mister 44,” featur-
ing May Allison and Harold Lockwood,
and Director Henry Otto is now busy in
assembling the picture, which will be for-
warded to New York within a few days.
General Manager F. J. Balshofer of the
Metro has selected the Marie Van Vorst
novel laid in Virginia, “ Big Tremaine,”
for this company’s next production. The
story is now in its sixth edition, and the
film version has good dramatic situations.
BY way of impressing upon all New
York the importance of Miss Young’s
coming appearance in his seven-reel pro-
duction of Robert W. Chamber’s famous
novel, “ The Common Law,” Lewis J.
Selznick recently had installed on the cor-
ner of Broadway and Forty-sixth street
one of the biggest electmc signs in the
heart of the theatrical district.
This illumination is in two parts, one
slanting so as to catch the eye of those
coming downtown, the other placed so as
to be conspicuous for many blocks down
the street.
After the first picture is released the
letters will be changed to advertise the
second production, and so on throughout
the year.
The cost of maintaining this advertise-
ment is great, but Mr. Selznick believes it
will be worth it, not only in New York
but because of the reflex advertising it
gives the production throughout the coun-
try. .
Four styles of twenty-four sheet stands
are being distributed throughout the coun-
try for the first Clara Kimball Young pic-
ture. Mr. Selznick has contracted for
$100,000 worth of billboards for the first
year, and to make this billboard campaign
of still wider scope is supplying all con-
tract exhibitors with as many stands of
paper, free of charge as they can use.
Another Broadway location has been se-
cured for a big electric sign now being
constructed which will advertise the Her-
bert Brenon productions, beginning with
Nazimova in “ War Brides.”
International Gathers Literary Laborers at Luncheon
Harry Fox, Comedian and Leading Man in “ Beatrice Fairfax ” Serial, Sings for the
Diners, Fred Beecroft Didn’t Tell a Story and Fox and Burger Get Off Snappy Dialogue
HARRY FOX, comedian and leading
man in the International Film
Service’s serial “Beatrice Fairfax” has got
the right idea. Believing that there were a
whole lot of fine fellows working on the
trade and daily papers that devote space
to motion pictures who were well worth
getting acquainted with, Mr. Fox gave a
luncheon on the last day of August to which
he invited the aforementioned laborers. It
was held in a private dining room of the
second floor of the Hotel Wallick, Broad-
way and 43rd street, New York, where
about twenty guests partook of Mr. Fox’s
bounty.
At the end of the meal Mr. Fox ex-
pressed himself as sufficiently well ac-
quainted with the lunchers to sing a few
songs. There were no speeches except
extemporaneous ones. Mr. Fox and J. K.
Burger kept up something that sounded
like a snappy dialogue throughout the meal
which ought to be copyrighted and played
over big time. One remarkable thing about
the affair was that Fred Beecroft didn’t tell
a story.
Those present were Harry Fox, Earl
Gulick, W. W. Johnston, Basil Dickey,
Theodore Wharton, E. B. Hatrick, Wid
Gunning, James Beecroft, Wen Milligan,
Charles Condon, Jim Milligan, A. L.
Hasse, Fred Beecroft, J. E. MacBride, J.
K. Burger, Peter Milne, A. H. Shirk, T.
E. Oliphant, Manny Chappelle, J. I.
Greene, Mr. Kracht and T. C. Deitrich.
HEFFRON WILL DIRECT KOLB AND
DILL
T. N. Heffron, formerly with other mo-
tion picture producers, has recently been
added to the forces at the “Flying A”
studio. He will direct the famous German
comedians, Kolb and Dill, in a film version
of their stage success, “ A Peck o’ Pickles.”
September 16, 1916
MOTION PICTURE NEWS
1691
44 The Crimson Stain Mystery ” Is Ready for the Public
The Consolidated Film Corporation’s Sixteen Episode Subject, with Maurice Costello and
Ethel Grandin, Is Handled by the Metro Exchanges, All Set to Push to Serial
Marie Shotwell (Thanhouser)
REED, COLUMBIA PRIZE WINNER,
GOES TO WEST COAST AS GUEST
OF LASKY COMPANY
Dr. R. Ralston Reed, winner of the Co-
lumbia University Prize Play Contest held
last winter under the auspices of the Jesse
L. Lasky Feature Play Company, left last
week for the Lasky studios at Hollywood,
California, to be present during the mak-
ing of his prize photoplay, “ Witchcraft,”
in which Fannie Ward will appear.
Throughout the United States the Co-
lumbia University-Lasky Photoplay Con-
test has attracted wide attention by reason
of the fact that it was one of the first se-
rious efforts on the part of a big motion
picture company to stimulate the work of
college students in writing for the screen.
When the photoplay class at Columbia
University was established the Lasky Com-
pany through Samuel Goldfish, offered to
produce the best play written during the
school year and as a prize to send as its
guest the winner to California.
William C. De Mille, an alumnus of Co-
lumbia University, who since the organiza-
tion of the Lasky Company has been active
as photodramatist and director, chose as
the best manuscript one by Dr. R. Ralston
Reed, of Morristown, N. J.
“ Witchcraft,” in addition to Miss Ward
will include Jack Dean, Paul Weigel, and
Lillian Leighton.
THE Consolidated Film Corporation’s
first production, “ The Crimson Stain
Mystery,” the sixteenth-episode photoplay,
with Maurice Costello and Ethel Grandin
in the leading roles, will be released
through Metro Exchanges on September 4.
This latest of serials, according to an-
nouncement from Consolidated, is a story
of a great discovery gone wrong.
Dr. Montrose, a famous scientist, discov-
ers a biological element which he believes
will develop a race of super people. In-
stead, the discovery reacts, making of them
cruel and blood-thirsty criminals. This
band of arch-criminals is led by a most
cunning leader, and they cover up their
track so well that the only clue to their
identity is the ante-mortem statement of
one of the victims that the leader has a
crimson stain in his eyes.
The sixteen episodes contain the adven-
tures of Harold Stanley, son of the owner
of the New York Examiner — played by
Maurice Costello — and Florence Montrose,
daughter of the scientist who discovered
this evil element, with whom Stanley is in
love — the role played by Ethel Grandin —
in pursuit of the solution to the mystery.
T. Hayes Hunter, a former pupil of Da-
vid Belasco, under whom he derived much
PERSONALLY editing each one of his
pictures, after the company editor and
director have turned over the film to him,
has made William Fox, head of the Fox
Film Corporation so busy that he has had
a private projecting room erected at the
back of his summer home, Woodmere,
L. I. Here if there,;; were any passers-by
around one, two or three in the morning,
Mr. Fox would be. seen seated with his
wife and two daughters running and re-
running his latest feature through the pro-
jection machine.
For Mr. Fox believes when he says
‘William Fox Presents” that he himself
must do the actual presenting, hence his
careful examination of each picture before
it goes out to the various exchanges. This
little midnight job added to his other
of his artistic training, is directing this se-
rial. The photographic and technical de-
tails are under the personal supervision of
Ludwig G. B. Erb.
Supporting Maurice Costello and Ethel
Grandin is a cast of players peculiarly
suited to the requirements of the charac-
ters. They are Olga Olonova, who plays
the role of Vanya Tosca, the vampire;
Thomas J. McGrane, who interprets the
role of Dr. Montrose, the scientist ; Wil-
liam H. Cavanaugh, Eugene Strong, N, J.
Thompson, and John Milton.
Backing up “ The Crimson Stain Mys-
tery ” is a large advertising campaign.
Representative newspapers all over the
country will begin the publication of the
serial story done by Albert Payson Ter-
hune, simultaneously with the release of
the picture. In addition the Consolidated
Film Corporation will give away thirteen
six-cylinder 1917 model Overland Touring
Cars for the best ideas for a five-reel pho-
toplay based on the characters, mysteries,
and situations in “ The Crimson Stain
Mystery.” The contest closes September
1, 1917.
O. E. Goebel is president, and Ludwig
G. B. Erb is treasurer, of the Consolidated
Film Corporation.
duties brings Mr. Fox’s working day up to
sixteen, seventeen or eighteen hours — it
makes little difference • which.
In addition to personally editing' all his
pictures, Mr. Fox is final judge on all
scenarios submitted. After the scenario
department and director has passed upon
each script, Mr. Fox goes over it to be
sure that it meets his requirements. He
also attends to the casting in important
cases while in his spare moments he de-
votes himself to handling the general end
of his motion picture and vaudeville in-
terests.
Mr. Fox’s press agent has dubbed him
“The Man Who Forgets to Sleep,” which
is another way of saying that being presi-
dent of your own company is not what
everyone else thinks it is.
William Fox Is the 44 Man Who Forgets to Sleep ”
Film Magnate Earns This Title from Habit of Working. Eighteen Hours a Day — He Has
Projection Machine in His House to Edit Celluloid After It Is Passed on by Others
1692
MOTION PICTURE NEWS
Vol. 14. No. 11
Four Noted Stage and Screen Stars in 44 Shielding Shadow ”
Barry, with Bernhardt; Kellerd, a Gold Roosterite; Grace Darniond, Who Jumped from
Little Eva-ding in “ Uncle Tom’s Cabin,” and Madeline Traverse Are Principals
Stars of " The Shielding Shadow.'
Left to Right: Leon Barry, Madeline Travers, Grace Darmond
Ralph Kellard
•‘HYPOCRITES” BOOKED AT THE
STRAND, SCORES ANOTHER HIT
After having been booked repeatedly in
and around New York City following its
opening on Broadway about two years ago,
“ Hypocrites,” the Bosworth, Inc., film al-
legory is again proving its merit as an at-
traction at the Strand theatre.
By special request on the part of its pa-
trons, “ Hypocrites ” was booked at the
Strand for the current week, and, despite
the hot weather, it has been playing to un-
usually good business. The booking of
“ Hypocrites ” marks the second time in the
history of the Strand that it has ever
played anything but a new production.
UNITED FILM IS ADDED TO LIST OF
LOS ANGELES EXCHANGES
Los Angeles has another film exchange
located at 521 West Eighth street, just off
of film row, known as the United Film
Service. Harry G. Ballance, former Los
Angeles exchangeman, who for the past
two years has been at Denver, will be the
manager of this new exchange, which will
look after the booking of “ The Yellow
Menace,” the sixteen episode serial. This
serial has been booked for the Pantages
theatres along the Pacific Coast. The local
exchange will furnish service only to
Southern California, Arizona and New
Mexico.
Douglas Fairbanks has just re-
turned from Watch Hill, R. I.,
where he spent several days making ex-
teriors for a forthcoming Fine Arts re-
lease under the direction of Lloyd In-
graham.' Several members of the Fine
Arts stock accompanied Mr. Fairbanks
and his director including Jewel Carmen,
who will take the leading feminine role.
The title for the subject has not yet been
chosen.
Watch Hill is one of the most fashion-
able and exclusive summer resorts in New
England and it was a new experience for
the visitors there to see motion pictures in
the making. The hotel and cottage guests
proved so enthusiastic that many were al-
lowed to take part in some of the bigger
scenes filmed there. Truman Newberry,
FOLiR well-known stage and screen stars
are announced as the principal ■; in
Pathe’s new serial. “ The Shielding
Shadow.” They are Leon Barry, cele-
brated as Sarah Bernhardt's leading man ;
Ralph Kellerd, who besides his stage
career has been seen in several of the
Pathe Gold Rooster features ; Grace Dar-
mond, who made her stage debult as Little
Eva in “ LTncle Tom's Cabin,” and has
steadily advanced since that time, and
Madeline Traverse, who leaped to stardom
overnight as the heroine in the film pro-
duction of Elinor Glynn’s “ Three Weeks.”
Leon Barry is well known for his fin-
former United States Secretary of the
Navy, was only one of those who took
a small part in the picture. Mr. New-
berry, it is said, was so attracted by the
camera that he wanted to have the com-
pany postpone the taking of some of its
big scenes until the next week end when
he could be on hand. Showmen have
heard much of so-called million dollar
beauty choruses and the like, but it is
doubtful whether a more moneyed collec-
tion of people were ever employed as ex-
tras for a picture.
The subject is another “ stunt ” affair, in
which sort of comedy it has been proven
that Mr. Fairbanks excels. Some of the
most comical acrobatics are to be incor-
porated in the five reels as well as some
of the most daring.
ished character work. He made his debut
on the stage as a child in Sarah Bern-
hardt’s company and later became her
leading man for four seasons. He has
also been leading man with Madame
Rejane and with Janehaddin. He entered
motion pictures three years ago and at the
outbreak of the war left the screen to join
the colors. Rheumatism forced him to
leave the trenches, however, and he came
to this country, where he was immediately
engaged to play the part of Sebastien
Navarro in the new Pathe serial.
Grace Darmond, the heroine in “ The
Shielding Shadow,” is still in her teens,
and though young and charming, is forced
to flee death through the whole fifteen epi-
sodes. She makes a parachute descent
from a balloon that is a mass of flames,
jumps from a wagon at the extreme edge
of a 150-foot cliff, plunges from a boat
into the water as the boat is blown up, is
knocked unconscious by a falling beam in
an earthquake, is floated down a sluice
swarming with rats into the river, and has
other miraculous escapes too numerous to
mention.
Robert Kellerd’s reputation as an actor
is so well known that it hardly needs
chronicling. He was first a law student,
then an actor, then a matinee idol, then
head of his own stock company and at last
a motion picture star. His stage career
has been varied and interesting and in-
cludes appearance with such well-known
stage people as David Warfield, Charlotte
Walker, Virginia Harned and other stars
of the firmament of the theatre. His work
in “ The Shielding Shadow ” is said to be
particularly fine.
Madeline Traverse is known as the
Maxine Elliot of the screen. She has been
featured in many productions and has had
important parts in many stage successes as
“ The Chorus Lady,” “ Seven Keys to
Baldpate,” “Joseph and His Brethren,”
and “ The Woman’s Law.” Her first big
motion picture work was in “Three
Weeks," and later she was featured with
Robert Warwick in “ The Fruits of De-
sire ” and “ The Money Master.”
Two well-known members of the sup-
porting cast of ■' The Shielding Shadow ”
include Lionel Braun, who played the s’ave
in Granville Barker’s production of “ An-
drocles and the Lion,” and Frankie Mann,
well-known for her work on the screen.
The serial has been produced under the
direction of Donald MacKenzie to whom,
too much credit cannot be given.
Fine Arts Gets Money and Social Lights in a Picture
Douglas Fairbanks Spends Several Days at Watch Hill, R. I., and Everybody, More or Less,
from ex-Secretary of the Navy Newberry to Cottagers Act as Extras
Douglas Fairbanks and Some “ Society Girls ” in a Scene with a New England Background
EV/S ” ?<
September 16, 1916
MOTION PICTURE NEWS
1693
“The ‘News’ wishes to include under this heading novel advertising ideas, successful schemes in management, decoration and equip-
ment of the theatre — everything in fact done by the exhibitor to stimulate his trade. We invite every exhibitor to send for publi-
cation the successful ideas that he has worked out, also to come to us for suggestions or information. Address the Editor.”
The Manager Is the Backbone of the Motion Picture Theatre
AFTER all, it is the manager who is
the backbone of the motion picture
theatre. He can enhance a poor picture
by an attractive presentation and he can
kill an excellent picture by inattention to
the projection. He can fill his house by
novelties in the showing of his program
and he can deplete his patronage by per-
mitting discourtesies. He must have his
eye and finger on everything pertaining to
his theatre and must be thoroughly ac-
quainted with the industry itself. In the
parlance of the day, he must be “ on the
job” himself if he would succeed. Such
a man is George C. Schulz, manager of
Penn Gardens, Washington, D. C., since
its establishment two years ago. In the
very construction of the theatre and ad-
joining park Mr. Schulz had a voice and
he made the decorations and lighting ef-
fects offer an individuality all their own.
It is the park that is figuring very con-
spicuously in picture amusements just at
present. With a capacity of 2,000, it
draws its patronage from all parts of the
city, even into the suburbs. Its plan is
unique in that the screen is situated across
what would be a corner and the seats
radiate semi-circularly from it.
This is a built structure, presenting at
all times an attractive, substantial appear-
ance. It is surrounded by eighty large
lights, which give the garden a brightness
[ sufficient for reading during the intermis-
sion. At the base of the screen and on
I either side are flower boxes in which are
concealed colored lights among the green.
The American theatre, a six hundred
capacity house in the north section of the
city, reports doing bigger business during
1 the hot weather than some weeks of the
winter season. This may be due to the
recent installation as house manager of
Joel G. Bodine, formerly of the Empire
| theatre in the northeast. “ There is no
accounting for the receipts of a theatre,”
' remarked Mr. Bodine.
“ It is not always a costly show, not al-
j ways the weather, not always the stars of
the screen, not always big advertising;
but I believe it is more often the theatre
| itself. Of course you must have all the
| elements just mentioned in a happy pro-
J portion, but it is the way you present your
i production, the confidence your patrons
have in your house and its management,
land the leisure of the people that count
I greatly in the attendance of the resident
house.
“ I have found the parks no competition
this summer, despite the hot weather. The
American is so situated with window ven-
tilation that it is especially cool, while ex-
haust fans add to the purity of the air.
Its high ceiling, subdued lighting, board
frontage, and quiet decoration have made
the American a standard in its neighbor-
hood.” This is one of the Atkinson chain
of theatres that dot the residential section.
PATRONS HELP SELECT PROGRAMS
James J. Barrett, proprietor and man-
ager of the Knickerbocker Theatre, 3145
Park Avenue, St. Louis, has a clever
scheme which he uses to determine the
kind of pictures liked best, and the players
most in favor with his patrons. He dis-
tributes an attractive program with the bill
for an entire week, and attached to the
program is a coupon which must be signed
by the patron, stating the pictures he likes
best, and the names of his favorite
players.
This plan has worked so well that the
Knickerbocker audiences always seem
pleased in thinking that they can help se-
lect the program, and that they can be sure
of seeing their favorite players in the kind
of plays they like best.
At the Nebraska airdome, Park and Ne-
braska avenues, St. Louis, a large part of
the audience is composed of men employed
on trains, and in order to allow them to
attend the show and yet not be late to
work, the managers of the Nebraska,
Messrs. Lorimer and Deubach, have made
arrangements to flash the calls for the men
from the railroad office on the screen.
As many as five and six calls an evening
have been thrown on the Nebraska screen
to trainmen who have irregular hours.
The names of the men wanted, and the
hour for which they must report for work
is given. The service is rather odd for
an amusement house, but it has proved
very popular with the trainmen and their
friends.
POST CARDS AID IN ATTENDANCE
Manager J. E. Bryant calls the Plaza,
Waterloo, Iowa, “ Iowa’s Finest Motion
Picture Theatre.” He sends out postal
cards all over the country, proudly claiming
this distinction. The Plaza is surrounded
by beautiful park space, Is on the prettiest
street and in the best neighborhood of Wa-
terloo. It accommodates 1,000 people with
the best of projection and ventilation.
Mr. Bryant is building the new Plaza at
Sioux City, Iowa, which, with its white,
ornamental front and interior beauties and
comfort, will even far outdo the Plaza at
Waterloo.
EXHIBITOR-CARTOONIST DRAWS
CARICATURE TO DRAW r CROWDS
Gene A. Upstill, manager of the Palace,
at Long Pine, Neb., is also a cartoonist,
besides being one of the most successful
exhibitors in the state. His house, brand
new, is built on bungalow style and is pro-
nounced one of the most comfortable in
Nebraska.
How Manager Bryant Keeps His Theatre Before His Waterloo, Twr Public
1694
MOTION PICTURE NEWS
Vol. 14. No. 11
X5o xt 5fep aje)
£;>• r ^ oA
ci W/) tj
the P4 U\ce
J(t Lo N(f- Pike,
Me Jbr.
UPsftll.
/^ANAQE R .
This Man Does Not Believe in Leaving it to “ Others ”
Upstill, on the back of his letters, has
printed an animated looking individual
who is hurrying on his way to the Palace.
About the theatre, on the screen, on the
bill boards and in the town paper appear
frequent drawings by the exhibitor-artist.
The Palace has seats for eight hundred,
a new Fort Wayne motor generator, two
Power’s machines and a spot light — all in-
stalled under ’the supervision of Manager
F. A. Van Husan of the Western Supply
Company at Omaha, and a personal friend
of Mr. Upstill.
On the outside it has a comfortable bun-
galow appearance, and on the inside it is
delightfully comfortable in all kinds of
weather.
THEATRE SHOWS LIVE TOPICAL
WITHOUT INCREASE OF PRICE
For the week of July 25, the Willis
Wood, Kansas City, Mo., showed to the
public that it is always up-to-date by giving
the pictures of the Motor Derby held on
Kansas City’s new motor speedway July
22. The striking features of the race, in-
cluding De Palma’s finish, O’Donnell’s
wrecked car, and a picture of the large
crowd which attended were shown. The
regular feature was shown and there was
no increase in the price of admission.
OHIO THEATRE IS ADVOCATE OF
JUVENILE PROGRAMS
The Clifford theatre, Urbana, Ohio, has
just completed arrangements for juvenile
programs. The pictures will be started
early in October. Mary Bertha Thompson,
of Springfield, Ohio, will be in charge of
the juvenile programs, which will be run at
Saturday matinees. Miss Thompson plans
to run fairy stories, some of the scenarios
being original with her, plays of a clean
character in which children enact the roles,
well selected comedy reels, and travel
views. The Lyric theatre, in that city, tried
the programs with success.
MAKING THE THEATRE SEEM COOL
IN HOT WEATHER
Harry Heyman. traveling for the World
out of Omaha during July and August,
met sweltering exhibitors everywhere.
“ Look cool,” he warned them. “ Seem to
be cool, even though you are dying with
the heat.”
And he got a number of exhibitors to
have their ushers distribute ice water, fans,
and to establish drinking fountains in the
lobby of their theatres. At one place,
where the exhibitor will build this Winter,
Heyman and the exhibitor arranged a big
pan to hold cakes of ice, across which elec-
tric fans wafted the hot breezes.
WEEK DAY MATINEES BRING OUT
W OMEN AND CHILDREN
The Majestic theatre, Detroit’s popular
playhouse, is working out a clever scheme
to increase the matinee attendance on
weekdays. Heretofore the starting hour
of the weekday matinees has been 2.30,
but the new policy calls for 2.15 as the
starting time in order to allow the addi-
tional showing of a Keystone comedy.
This is something that is given only at
the weekday matinees. Women and chil-
dren are “ wise ” to the new policy and
are flocking more than ever to the week-
day matinees.
Ladies’ Slippers Help to Boom 44 My Lady’s Slipper ”
A Smart Idea Utilized by the Pastime Theatre, Toledo, Ohio
The Lobby of the New William Fox Theatre,
Springfield, Mass., Set for the Showing of
“ Under Two Flags ”
In conjunction with the showing of
“ My Lady’s Slipper,” at the Pastime the-
atre, Toledo, Ohio, the manager of that
house added to the advertising possibilities
of the names of Anita Stewart and Earle
Williams, by getting out an interest-cre-
ating advertising stunts, as illustrated.
Cardboard cutouts in the shape of a
modern dancing slipper were distributed
all over the neighborhood. The shoe store
also distributed these cutouts to their
patrons and filled their window with them.
September 16, 1916
MOTION PICTURE NEWS
1695
Looking Ahead With The Producers
Program from General for Week of ll-16th Stands Out
Prominently for the Company by Its List of Stars,
Numbering Twenty-six
“ THE TEST,” STAGE SUCCESS FOR
WOODS, IS PICKED BY ASTRA FOR
THE SCREEN
“ The Test,” a play by Jules Eckert
Goodman, as produced by A. H. Woods
enjoyed marked success for two whole
seasons from coast to coast. Blanche
Walsh starred in it and through it added
materially to a* popularity already note-
worthy.
Jane Grey in Pathe’s “ The Test ”
George Fitzmaurice of the Astra, who
produced for Pathe such sterling successes
as “ Via Wireless,” “ At Bay,” and “ New
■ York,” was entrusted with the direction of
the motion picture adaptation.
Jane Grey is the star. She will be best
remembered, perhaps, as the Molly Hughes
of “ Kick In,” the A. H. Woods play.
The supporting cast includes Lumsden
Hare, the English actor ; Claude Fleming,
Carl Harbaugh, and Inez Buck.
“ CIVILIZATION ” MUSIC PLAYED AT
SPECIAL CONCERT IN WANAMAKER
STORE
Through an arrangement entered into
between John Wanamaker and Thos. H.
Ince, producer of “ Civilization,” a con-
cert of the special “ Civilization ” musical
score, composed by Victor L. Schertzinger,
was given at the Wanamaker store on
Broadway, New York, last Wednesday
morning at 11 o’clock.
The capacity of the Wanamaker audi-
torium is tested with 2,000 people, hence it
was necessary to give the concert in the
rotunda, where the thousands could see
and hear from the balconies.
IN General Film Service the week Sep-
tember 11-16, inclusive, stands out
prominently in the year’s work. Twenty-
six of the film world’s distinguished per-
formers are presented in this program.
“ The Pony Express Rider,” a Selig
two-part drama featuring Tom Mix, the
cowboy actor, and Victoria Forde, will be
the first picture screened. “ Busting In
and Out of Society,” a Vitagraph comedy,
will be shown next, followed by the Sc-lig-
Tribune, succeeded by a Biograph one-
part drama, " For the Son of the House,”
featuring Mae Marsh.
The following day an Essanay produc-
tion, a drama in two parts, “ The Greater
Obligation,” gets the spot light as the first
picture to be shown with Edward Arnold
and Betty Brown featured. This will be
succeeded by a Kalem one-reel comedy,
“ Patented by Ham,” in which the film
favorites, Ham and Budd and Ethel Teare,
are chief fun-makers. “ A Blot in the
’Scutcheon,” a Biograph three-part drama
reissue in which Dorothy Bernard and
Edwin August are featured, will close the
program for the day.
The fable of “ The Slim Girl Who Tried
to Keep a Date That Was Never Made,”
by George Ade, filmed by Essanay, leads
the list Wednesday, September 13. Plarry
Myers and Rosemary Theby, Vim’s re-
THE BIG SISTER,” the first picture
in which Mae Murray has starred
at the Famous Players studio since her
transfer to New York after the formation
of the Famous Players-Lasky Corporation,
has been completed and is scheduled for
release on the Paramount program Sep-
tember 7. It was produced under the di-
rection of John B. O’Brien.
The story of “ The Big Sister ” has a
wide range of setting, opening in the
slums of New York and carrying Betty,
the girl impersonated by Miss Murray, to
the palatial country estate of a million-
aire. Betty’s father is a worthless drunk-
ard, whose inability to support the girl is
the indirect cause of her falling into the
clutches of “ Nifty ” Mendez, an under-
world power, who sees in her an easy vic-
tim of his desires. Mendez becomes so
threatening that Betty decides to run away
from the city, taking her little brother,
Jimmy, with her. But Jimmy is knocked
down by an automobile when they get
outside of the city and is taken to the
cently acquired notables, will be seen next
in “ A Strenuous Visit,” a comedy of one
reel. Then will come the sixth episode of
“ The Girl from Frisco,” in which Marin
Sais and True Boardman are featured,
entitled “The Treasure of Cibola.”
The following day Seiig-Tribune and
“ Stranded,” from the Vim studios, will
make up the program.
“ The Mysterious Double,” a Kalem
comedy in one reel, with Ivy Close in the
titular role, will start the next day’s pro-
gram, and this will be followed by a Vita-
graph, “ Loot and Love,” in one reel, with
Hughie Mack much in evidence from start
to finish. The day will be brought to a
close with a Vim comedy of the Pokes and
Jabbs series, “ Payment in Full.”
On Saturday, September 16, Lillian
Drew and Sydney Ainsworth will have an
opportunity to display their talent in a
strong three-act Essanay drama, “ The
Woman Always Pays.” “ The Thorn and
the Rose,” a Vitagraph three-reel drama,
with William Lytell, Jr., as star, will be
another feature on that day, and “The
Hoodoo of Division B,” an episode of
“ The Hazards of Helen,” by Kalem, pre-
senting Helen Gibson, will follow. “ In
Jungle Wilds,” a one-reel Selig drama
presenting Dick La Reno and Miss Mc-
Donald, will close the week’s offerings.
home of Rodney Channing, the owner of
the car.
Here it is discovered that Jimmy’s leg
is broken and Channing decides that the
boy must remain under his roof until he
has thoroughly recovered. There is noth-
ing for Betty to do but to agree to Chan-
ning’s proposition, and she soon becomes
fascinated by this big-hearted chap. There
is a romance soon under way, but it has
many stumbling blocks, not the least of
which is Channing’s own aunt, who has
other matrimonial plans for him.
Just as this difficulty is overcome Men-
dez, who has been searching for Betty, re-
appears on the scene and the girl is
plunged into despair by his threats to ex-
pose her to Channing if she does not sub-
mit to blackmail. Once more Betty takes
to flight, but this time the parting nearly
breaks the girl’s heart. There is still an-
other man, a crook, who plays an impor-
tant part in the story, though the rewards
of his devotion to Betty are scarcely what
he would have chosen for himself.
44 The Big Sister ” Is a Famous Players with Mae Murray for
Release on September 7, and Was Directed by John B.
O’Brien
1696
MOTION PICTURE NEWS
Vol. 14. No. 11
Richard Bennett Will Appear on the Screen for Mutual in
“ The Sable Blessing September 11
LILLIAN GISH IN “DIANE OF THE
FOLLIES ,” FINE ARTS, CLAYS ROLE
OF STAGE FAVORITE
In the coming Triangle- Fi :e Arts pro-
duction, “ Diane of the Follies,” Lillian
Gish, who has the stellar role, will be fur-
nished with an opportunity to wear more
beautiful gowns that has ever fallen to her
lot before in a motion picture play.
She plays the role of a stage favorite,
who is taken from her environment by
marriage and set down in surroundings
notable for their wealth and smug respec-
tability. Despite all the evidences of
wealth that meet her eye on every hand she
soon tires of the restricted life and longs
for the gayety of former days. She is
given great dramatic opportunity, when af-
ter finally deserting her home, her child
dies.
In the telling of the story, the scenes that
portray the stage life for which the lady of
the play longed so devotedly, the services
of an entire musical comedy company were
required.
“ Diane of the Follies ” proved to be one
of the most difficult pictures ever made at
the Fine Arts studio, not so much because
of the intricate nature of the wrork re-
quired of the actors, but because of the ne-
cessity for the utmost fidelity in detail.
SELIG ANNOUNCES SEVERAL DRAMAS
FOR OCTOBER RELEASE
William N. Selig announces several dra-
mas to be released in regular service of
General Film Company. “ In the House of
the Chief ” is a three-part Diamond Spe-
cial, featuring Eugenie Besserer, who is
supported by a cast of players that in-
cludes Vivian Reed, Charles West, Sidney
Smith, and A1 W. Folson. The drama was
produced by T. N. Heffron from the story
by I. K. Friedman. “ In the House of the
Chief ” is a drama of the underworld, and
will be released Monday, October 2. “ The
Canbyhill Outlaws” is a Tom Mix drama
of Western life, released Sat., Oct. 7.
“The Temptation of Adam” is a three-
reel drama, featuring Kathlyn Williams
and an all-star cast. This drama was pro-
duced by A1 Green. “ A Mistake in Rust-
lers ” is a Western dramatic production,
with Tom Mix performing many of his
most hazardous exploits.
AS the hero of “ The Sable Blessing,”
five-act Mutual Star Production, one
of the two feature offerings for release
the week of September 11. Richard Ben-
nett makes his first appearance in a photo-
play feature since his success scored in
“ Damaged Goods,” a film version of the
Brieux sociological play released as a Mu-
tual special feature a year ago.
“ The Sable Blessing ” is a comedy
drama from the pen of Aaron Hoffman,
many of whose contributions to literature
have found their way to the screen. It
was adapted for the screen by Anthony
Coldeway and produced under the personal
direction of Director Sargent, who staged
“ The Secret of the Submarine.”
“ The Sable Blessing ” is released Mon-
day, September 11.
Rhea Mitchell appears in Mr. Bennett’s
chief support in the role of the little slavey
at the boarding house where he seeks
lodgings after his loss of fortune. Others
in the company are George Periolat, the
character man of American-Mutual re-
leases, Adrienne Morrison (Mrs. Richard
Bennett), Alfred Hollingsworth, Ashton
Dearholt and several others.
“ Grim Justice,” a drama in five acts,
and fourth of the Mutual Star Produc-
tions featuring Florence Turner, is the
second of the feature offerings of the
same week. This feature is adapted for
the screen from the famous novel of the
same name by Rita, one of England’s fore-
most novelists.
“ Grim Justice,” for release Thursday,
September 14, may truly be deemed an
outdoor picture, all but a few of the
scenes having been enacted in the open,
in unusually beautiful locations in the hills
of Wales. The theme tells of the love
existing between Crystal (Florence Tur-
ner) and Gideon (Henry Edwards) and
their faithfulness to the memory of each
other through years of tragic separation.
It was produced by the Turner Films,
Ltd., of London, under the personal di-
rection of Larry Tritnble.
“ The Man in Black,” second of the se-
ries of five-reel “ Fantomas,” is the Mu-
tual’s three-part offering of the week of
September 11.
Of Mutual’s three two-act features of
the week, the first of them. “ The Heart
of a Doll,” a Thanhouser production ■
starring the famous Fairbanks Twins, i
Madeline and Marion, will be released Fri-
day, September 15.
The Centaur two part feature of the
week, with William Clifford and Margaret
Gibson as the co-stars, will be released
Saturday, September 16, under the title
of "Tangled Hearts.” Written by Elsie
M. Callaghan and staged by Alvin Neitz,
"Tangled Hearts” features these co-stars
in interesting characterizations Nan
Christy and Alva D. Blake, appear in their
support.
Third of the two-act features is a Vogue
comedy, “ Doctoring a Leak,” featuring
Rube Miller. This feature will be released
on Sunday, September 17.
Comedy offerings will include two re- j
leases under the Cub brand, the first of
which, “ Harmony and Discord,” featur- !
ing Billy Armstrong, will be released Sep-
tember 11, and the second, “Jerry and the
Blackhands,” starring George Ovey, will
go out on Friday, September 15.
The three Mutual single-reel features, |
Mutual Weekly, No. 89, “ See America
First,” No. 52, picturing a trip along the
famous Columbia Highway in Oregon,
and “Reel Life” will go to the public on
their usual days, of the first two named
on Wednesday, September 13, and the last
on Sunday, September 17.
MYSTERY STORY BY IV INC HESTER
SOON RELEASED BY UNIVERSAL
A two-reel mystery drama now entitled
“ The House Across the Way” will shortly
be released on the LTniversal program.
The story was written by Tarleton Win-
chester of the Pathe publicity department,
scenarioized by E. J. Clawson and pro-
duced by Walter Morton. In the cast ap-
pear Thomas Jefferson, Irene Hunt, Peggy
Custer, Marc Fenton and Jay Belasco.
Mr. Winchester has had several scenarios
and stories accepted by other producing
companies.
September 16, 1916
MOTION PICTURE NEWS
1697
BH Hi
Four Scenes from Universal’s New Production, “ Twenty Thousand Leagues Under the Sea,” to Be Shown on Broadway in October
44 The Great American Exercise, ” the Manufacture of Chewing
Gum, Is Shown in Paramount Pictographs
MISS HULETTE TO APPEAR IN “PRU-
DENCE, THE PIRATE ” THAN •
HOUSER
Gladys Hulette, the Thanhouser star, is
soon to appear in “ Prudence, the Pirate,”
a feature that will be released through the
Pathe exchanges. The story is by Agnes
C. Johnston, author of “ The Shine Girl,”
in which Miss Hulette is making such a
success. William Parke, who directed
“ The Shine Girl,” is Prudence’s director.
The story tells of a girl who has pirati-
cal ambitions and who is assisted in them
by a party of tramps that she enlists.
“ Prudence ” seizes a sailing vessel and at-
tacks a house boat, bringing about dra-
matic situations and sparkling comedy. A
fire on the ship furnishes one of the excit-
ing scenes.
Much of the action takes place on a
“windjammer” that cruised Long Island
Sound with the company while the picture
was being made. Miss Hulette is support-
ed by Flora Finch, Riley Chamberlin, Bar-
nett Parker, A. J. Andrews, Eric Hudson,
James Sullivan and Billy Brown.
“ Panthus,” said to be the ugliest pup in
the world, has an important part in the
production.
“ THE STORM” FOR TRANQUIL ART
OF BLANCHE SWEET
BLANCHE SWEET will be seen in
September in the Jesse L. Lasky
production of “ The Storm,” a Paramount
drama written especially for her by Leigh-
ton Osmun and produced by Frank
Reicher.
Miss Sweet has been seen in many roles,
but in “ The Storm ” she appears as a half
wild, fun-loving daughter of a retired pro-
fessor who is so submerged in his studies
that he permits his daughter to run at will
in the Maine resort where they live.
The majority of the scenes in this drama
were taken in the mountains near an un-
frequented lake. The company was forced
to go several hundred miles by train,
nearly fifty miles by automobile, and
through part of the country had to con-
struct their own road. Here they camped
for several weeks.
Miss Sweet is surrounded by a cast in-
cluding Theodore Roberts and Thomas
Meighan. 1
THE features to be released by Para-
mount on its program during the
week of September 18 are surrounded by
three single-reel features issued by the
Paramount Corporation.
The two leading features of the Para-
mount releases are “ The Storm,” a dra-
matic story from Lasky, in which Blanche
Sweet plays the leading role, and the Fa-
mous Players production of “ Ashes of
Embers,” in which Pauline Frederick ap-
pears in an entirely new and novel char-
acterization.
The single reels include the thirty-sec-
ond edition of the Paramount Pictographs,
the magazine-on-the-screen ; the Burton
Holmes Travel Pictures, in which series
of “easy chair journeys” all around the
world Mr. Holmes takes his fellow-travel-
ers this week from Glasgow to Edinburgh.
CONVINCED that the Smalleys will
score a success with their production
of “ Saving the Family Name,” on Sep-
tember 11, the Bluebird people have de-
cided to present, only three weeks later,
another Smalley feature with the same
leading lady, Mary MacLaren, playing the
principal role.
“ Wanted — A Home,” will be the Blue-
bird release for October 2, and in this fea-
ture Miss MacLaren will play a role alto-
gether different from any she has hitherto
essayed. The heroine of " Shoes ” is, this
time, an orphan who is buffeted by the
world in her ceaseless endeavors to make
an honest living and provide herself with
a home. Lois Weber originated the
scenario and directed the production.
On October 9 “ The Chalice of Sorrow,”
produced by Rex Ingram with Cleo Madi-
son in the leading role, will introduce deep
tragedy to the Bluebird series. Miss Mad-
ison will then make her first appearance in
this program and will bring with her
Wedgewood Nowell and Charles Cum-
mings, also new to Bluebirds.
and the Paramount-Bray cartoon, “Farmer
Alfalfa’s Wolfhound,” drawn by the well-
known cartoonist, Paul Terry.
The Paramount Pictographs for this
week will contain four special features, the
first of which will be “ The Greatest
American Exercise,” in which there is
shown in a most graphic manner the man-
ufacture of chewing gum.
“The Light That Never Fails” is an-
other feature, picturing the story of a
lighthouse on a barren coast, and the man-
ner in which warnings to sailors at sea are
given both by day and night.
The other feature pictures the training
by military standards of 1,200 boys who
have gathered together at Fort Terry,
Plum Island, N. Y., and show the self-
control, obedience, self-reliance and other
necessary qualities taught them.
Further releases for October have not
been definitely scheduled, but there is an
abundance of material ready for release
from which selection may be made. J.
Warren Kerrigan and Louise Lovely, in
“ The Social Buccaneer ” ; Ruth Stone-
house and Franklyn Farnum, in “ Spring
Song ” ; “ The Eagle’s Wings,” produced
by Robert Leonard, with Herbert Rawlin-
son and Grace Carlyle leading; “We Are
French,” produced by Rupert Julian, with
Ella Hall, and other features are ready.
TRADE PRESS GUESTS OF PATHE
The members of the trade press were
guests of the Pathe Exchange, Inc., at an
informal luncheon at the Astor Hotel.
New York, on Monday, last week. The
affair was to celebrate the showing of the
first four episodes of the new Astra-Pathe
serial, “ The Shielding Shadow,” which the
members of Pathe believe surpasses any-
thing in the serial line they have hereto-
fore placed on the market. P. A. Parsons,
Pathe director of publicity, was host at
the luncheon.
Two Smalley Productions from Bluebird in Three Weeks,
44 Saving the Family Name,” September 11, and 44 Wanted
— a Home,” October 2
1698
MOTION PICTURE NEWS
Twenty-six Reels a W eeh , Including a Red b eather , Serial
Episode and the Animated Weekly , from Universal,
Beginning with Week of 18th
STARTING with the week of Septem-
ber 18 the Universal program will be
made up of nineteen regular program
reels, including the weekly. There will be
a Red Feather and a serial in addition.
In other words, the program will be
twenty-six reels per week, including a Red
Feather, a serial episode and the Animated
Weekly.
In addition to the twenty-six reels the
Universal will use reissues of five reels —
one comedy and four dramas — which will
be considered in addition to the program
and which can be ordered by the ex-
changes needing more than twenty-six
reels per week.
Four features will be included on the
program of September 11. The Red
Feather release is entitled “ The Whirlpool
of Destiny,” a five-reel spectacle drama in
which Flora Parker De Haven will be
featured. This Red Feather was produced
under the direction of Otis Turner. Jack
Mulhall and Bertram Grassby appear in
support of Miss De Haven.
The second feature of the week will be
Carter De Haven in “ Hired and Fired,”
a two reel comedy episode of the “ Timo-
thy Dobbs — That’s Me” series. “Hired
and Fired ” was written by Bess Meredyth
and produced by Wallace Beery. Robert
Milash, Vola Smith, and Mina Cunard will
appear in support of Mr. De Haven.
“ The Caravan,” a two-reel Egyptian
drama with a wealth of the color of the
period, will be released in the same week,
with Claire MacDowell and Lena Bas-
kette featured. The play was written and
produced by Raymond Wells and Jay Be-
lasco. C. G. Brides and Malcolm Blevins
will appear in support of the principals.
The feature of the week will be the fifth
two-reel episode of “ Liberty,” in which
Marie Walcamp, Eddie Polo, and Jack
Holt will be featured. Written and pro-
duced by Jacques Jaccard, “Liberty” fea-
tures Bertram Grassby, G. Raymond Nye,
Maure Emory, Neal Hart, and L. M.
Wells. Episode four of “ Liberty ” will
be entitled “ Dead or Alive.”
On September 11 Eddie Lyons, Lee
Moran, and Priscilla Dean will be featured
in “ Nobody Guilty,” a Nestor comedy,
written by Ben Cohn and Harry Lyons
and produced by L. W. Chaudet. Wilkes
Gamble also takes an important role in the
picture.
The following day Alice Howell is
starred in “ Tillie’s Terrible Tumble,” a
three-reel L-Ko comedy. On the same day,
September 12, Matt Moore and Jane Gail
are featured in “Jane’s Choice,” a Victor
comedy produced by Matt Moore. Frank
Norcross appears in support of the prin-
cipals.
Douglas Gerrard and Francelia Billing-
ton are featured on September 13 in the
Laemmle drama, “ The Price of Victory,”
which was scenarioized by Fred Myton
from the story by Laura Oakley and pro
duced in Douglas Gerrard. Alfred Allen
appears in support of the principals. On
the same day Mary Fuller will be seen in
the Gold Seal two-reel society drama
“ Love’s Masquerade,” which was scenario-
ized by Catherine Carr from the story by
Campbell Hall and produced by Lucius
Henderson. Harry Benham, Johnny
Walker, and Margaret McRae appear in
support of Miss Fuller. Universal Ani-
mated Weekly, No. 37, will also be re-
leased on this day’s program.
On September 14 Harry Myers and
Rosemary Theby play the principal roles in
“ Baby’s Toofs,” a Victor two-reel comedy
of babyland and domestic life which was
written and produced by Harry Myers.
James Rosen plays the part of Little
Precious, the baby. “ For Her Mother’s
Sake,” a Big U drama, featuring G. Ray-
mond Nye and Vola Smith, will also be
released on this date. Written by Frank
M. Wiltermood and produced by Clifford
Elfelt, the play also includes in the cast
Marc Robbins and Edwin Brown. An-
other Dr. Dorsey educational Powers re-
lease, “ Hunting Whales in Japan,” will be
released on this date.
The feature of September 15 will be
Violet Mersereau in “ The Angel of the
Attic,” a two-reel Imp heart interest drama
written by Catherine Carr and directed by
Francis J. Grandon. Harry Benham ap-
pears in the same play, playing the leading
male role. On the same day Molly Ma-
lone and Jack Nelson play the principal
parts in “The Timber Wolf,” a Big U
drama scenarioized by Calder Johnstone
Vol. 14. No. 11
from the story by Arthur Statter and pro-
duced by George Cochrane. Vestor Pegg,
Rex De Rosselli, and Ann Dodge also play
prominent roles in the picture. Just to
add the comedy touch to the day’s pro-
gram, Harry Depp and Yvette Mitchell co-
star in the Nestor rib tickler “ Speeding,”
which was scenarioized and produced by
P. C. Hartigan from the story by R. A.
Dillon. O. C. Jackson and Ernie Shields
also furnish their share of the funmaking.
On September 16 the Joker comedy “ In
Onion There Is Strength,” featuring Wil-
liam Franey and Gale Henry, will be re-
leased. This laughmaker was produced by
Allen Curtis from the scenario by William
Warren Schoene and featured, besides the
principals, Lillian Peacock, Charles Conk-
lin and Milburn Moranti. There will be
no release under the Laemmle brand on
this date, and the usual Bison has been re-
placed by the Universal special two-reel
feature “ The Caravan.”
September 17 will see the release of the
Rex drama "The Small Magnetic Hand,”
in which Hal Cooley shares honors with
Gertrude Selby. Charles E. Bartlett pro-
duced the picture from the story by Sylvia
Gibson Gowland, which was scenarioized
by Bess Meredyth. Cleo Loring and Ed
Clark appear in support of the principals.
On the same day Roy Clark is featured
in the Big U comedy “ Brick Top,” which
was produced by John McDermott from
the scenario written by himself. A. W. t
Witting, Mrs. A. E. Witting, Lou Short, *
and “ Happy ” Rosselli appear in support
of Mr. Clark. There will be no release
under the L-Ko brand on this date.
“THE DAWN MAKER ” IS NEXT HART
PICTURE FOR KAY -BEE
William S. Hart’s next screen appear-
ance will be in “ The Dawn Maker,” a
Triangle-Kay Bee feature, in which he ap-
pears as a half breed Indian. That he has
made a careful study of the characteristics
of the Indian is made clearly evident in
the development of the story.
In filming the picture a trip to the land
of snow and ice was necessary, and the
resulting effects on the screen are among
the finest examples of what the motion
picture can do. The snow effects are par-
ticularly admirable. An excellent support-
ing company headed by William Desmond
and Blanche White give the popular Tri-
angle star support in the development of
the story.
September 16, 1916
MOTION PICTURE NEWS
1699
IN “ Life’s Shadows,” the new Metro-
Columbia photoplay starring William
Nigh and Irene' Howley, Miss Howley
is seen in the character of a simple village
girl, a sort of “ sunbonnet baby,” with
apologies to Bertha Corbett, the artist.
Like Nance O’Neil, the star she sup-
ported in a tour of the world, Ricca Allen
is now engaged in playing for motion pic-
tures under the Metro banner. Miss
O’Neil is preparing the picturization of
Margaret Deland’s powerful novel, “ The
Iron Woman,” at the Popular Plays and
Players studio, and Miss Allen is working
in Metro-Rolma comedies with Ralph
Herz.
Exterior scenes for “ The Chaperon,”
the next five-act Essanay feature, with
Edna Mayo and Eugene O'Brien, will be
taken at Washington Island, off the shore
of the upper peninsula of Michigan.
Lewis S. Stone, stage star, who recently
completed “ According to the Code,” in
five acts, for Essanay, is about to appear
on Broadway in a new production entitled,
“ The Double Cure.”
When Frederick Warde, the eminent
Shakespearean actor, finishes his lecture
tour through New England early in Sep-
tember, he will return to the Thanhouser
studios to start work on “ The Vicar of
Wakefield.”
As soon as the Thanhouser production
of “ Prudence, the Pirate,” is finished,
Gladys Hulette will begin work, under the
direction of Oscar Lund, on a comedy
drama by Agnes C. Johnston.
McIntyre Studio Manager for World
Robert B. McIntyre has been installed as
studio manager by the World Film Cor-
poration, with headquarters at the Peerless
studio in Fort Lee. Mr. McIntyre, who
intends hereafter to devote himself to
motion pictures exclusively, has enjoyed a
long experience at the business end of the-
atrical amusements. For several years he
was business manager and treasurer of the
historic Walnut Street theatre, Philadel-
phia. From that post he joined the active
forces of William A. Brady, first as tour-
ing manager of “ Baby Mine,” and then as
treasurer of Mr. Brady's playhouse.
Edwin Thanhouser announces that
Wayne Arey has been promoted to star-
dom and that he will hereafter be co-
starred with Doris Grey, the Boston girl
who was selected as the most beautiful girl
Margaret Gale (Unity)
at the Boston exhibitors’ ball. “ Her Be-
loved Enemy,” now being directed by Ern-
est Warde, will be the first production in
which Miss Grey and Mr. Arey will be
co-starred.
Della Connor, who has the ingenue role
in “ The Mishaps of Musty Suffer,” is
getting the reputation of a little ray of
sunshine in and about the George Kleine
studios. She is doing it all by the in-
fectious good humor of her bright smile
and silvery laugh. She has permanently
chased the grouch from the studio and
alleges that as long as she is there that it
will stay chased.
The members of the Screen Club and all
motion picture players will be the guests
of the management of Luna Park, Coney
Island, on Wednesday, September 6. Com-
plimentary tickets to all of the attractions
have been distributed to the club members
and there will be a modern dance contest
in the spacious ballroom. Those who have
not received tickets may obtain them from
the publicity department of the company
with which they are affiliated. If the
weather is bad the date will be postponed
to the following night.
Tefft Johnson started work at the Fox
studio on Labor Day filming the initial
screen production in which Joan Sawyer
will be featured. At the same time Ber-
tram Bracken commenced screening a
script written by himself. Four other di-
rectors and companies were at work at the
same time, so that the day was a real
labor day for the Fox people.
Harry Fox, star of the new photoplay
series,. “ Beatrice Fairfax,” who, under the
tutelage of Frank H. Burnside has become
an aviator at Ithaca, will attend the lunch-
eon of the New York Flying Yacht Club
at Pabst, Harlem, on Thursday. All the
famous aviators of the country will be
present and among the speakers will be
Rear-Admiral Robert E. Peary.
Elizabeth Burbridge Is With Powell
Elizabeth Burbridge, known to film fans
through her work in Essanay and Ince
productions, has been engaged by Frank
Powell and will appear in support of
Creighton Hale, ' Linda A. Griffith and
Sheldon Lewis in the first feature of the
Frank Powell Productions, Inc.
Ernest Warde, who is directing *' Her
Beloved Enemy,” a Thanhouser feature
that is to be released through the Pathe
exchanges, is taking a number of scenes on
the estate of C. K. G. Billings on the Hud-
Nazimova in “ War Brides,” Made by Herbert Brenon for Selznick Pictures
1700
MOTION PICTURE NEWS
Vol. 14. No. 11
Grace Darling, Star of the International’s “ Beatrice Fairfax ” Serial, Is Here Shown in Two Inter-
esting Attitudes, with Irene Castle, Star of “ Patria,” and Her Police Dog on the Right
son. Doris Grey is to be featured in this
production and Wayne Arey will be co-
starred with her.
Vincent Serrano is at work at the Than-
houser studios on “ A Modern Monte
Cristo,” a feature written by Lloyd Loner-
gan. Eugene Moore is directing Mr. Ser-
rano.
“ The Frohman Amusement Corpora-
tion ” recently offered David Warfield one
hundred thousand dollars to play in " lhe
Music Master.” Phillip Klein, son of
Charles Klein, the author, was also com-
municated with. As yet nothing tangible
has resulted. Flushing, L. I., may be the
permanent home of the Frohman studios.
The Flushing Board of Trade is making
every effort to keep them there. It re-
mains to be seen whether the peculiar
suburban fire laws are to interfere.
Renewed activity at the Eagle City, Fla.,
studios of the Eagle Film Manufacturing
and Producing Company has followed the
arrangement whereby the Unity Sales Cor-
poration has contracted for the distribu-
tion of the Eagle films, and work of mak-
ing the “ Grogan’s Alley ” series will
shortly be undertaken.
Hardly had Maurice and Florence Wal-
ton begun work with Ashley Miller on
‘‘The Quest of Life,” the first of the Fa-
mous Players pictures in which they will
appear, when the studio was thronged with
well-known dancers, some coming to see
how their friends appeared in picture work
and others to work in the cabaret scenes.
There are toe dancers, Grecian dancers,
and other assortments of barefoot per-
formers, tangoists, and every known de-
scription of the drawing-room pedal ar-
tistes assembled in large numbers, all eager
to show their grace before the camera.
Mrs. Vernon Castle, the dancer who is
being screened in the serial, “ Patria,” for
the International Film Service, Inc., has
designed the “ Castle Preparedness Suit,”
in which she appears in several of the
episodes.
The “ Castle Preparedness Suit ”
The “ Castle Preparedness Suit ” is of
tan cheviot. The skirt is perfectly plain
and reaches the top of the boots, permit-
ting free and graceful strides. The coat
is of military cut and buttoned tight about
the throat. There is a wide belt of tan
leather and a strap of tan leather from the
bust to the waist takes the place of but-
tons.
There is a jaunty military cap of the
same material as the suit, while the boots
are dark tan, with light tan cheviot tops.
An interesting, though brief, chapter in
the lives of Maurice and Florence Walton,
the dancers, who are now making their
motion picture debut in the Famous Play-
ers-Paramount picture, “ The Quest of
Life,” was just revealed when they re-
turned from a short trip to Columbus,
Ohio. Having made arrangements with
the Famous Players to go to Columbus to
dance at the opening celebration of a new
hotel in that city, the partners found that
one of the events on the program was a
visit to the local penitentiary.
A Visit to the Local Penitentiary
Together with the other members of the
party, they decided to avail themselves of
the opportunity offered. The party hap-
pened to arrive at the prison during the
convicts’ dinner hour and in honor of the
occasion the warden had ordered the
prison orchestra to play during the time
that the visitors were in the building.
As the party entered the dining hall the
orchestra struck up a fox trot, and Mau-
rice, seeing a small stage at the end of the
room, impulsively seized Miss Walton,
placed her parasol and hand-bag on a
bench, and whirled her about on the small
platform, to the delighted amazement of
the six hundred convicts and of the rest
of the party. When the dance was com-
pleted there was a roar that shook the
stone walls of the whole prison. Every
convict in the room — but one — sat pound-
ing with might and main.
PART OF “WAR BRIDES” RUN OFF
AT PRIVATE SHOWING
Herbert Brenon has completed a suffi-
cient number of consecutive scenes of
“War Brides” to give a definite idea of
the nature and power of the picture, and
this week he invited Lewis J. Selznick,
who controls the release, and Mitchell
Mark, president of the Mark Strand The-
atre Company, to the projection room at
the studio on Hudson Heights for a pri-
vate view. Mr. Mark, as a disinterested
spectator, was particularly impressed and
said :
“ This is a superb production of a won-
derful picture. I was thrilled as I have
seldom been thrilled by a photoplay.”
Mr. Selznick was equally enthusiastic.
“ There never was any question in my
mind as to what Mr. Brenon would ac-
complish with this play and this star,” he
said, “ and what I have seen more than
confirms my expectations.”
Notwithstanding all the difficulties and
innumerable details which confront a pro-
ducer in launching a new corporation and
organizing everything from properties to
scenario, Mr. Brenon has been able to
maintain the swift schedule which he set
for himself, and has assured Mr. Selznick
that “War Brides” will be ready in plenty
of time for the October release.
“DOT” KELLY, VITAGRAPH, MARRIES
REAL ESTATE MAN
Dorothy Kelly, the Vitagraph star, was
married quietly to Harvey Hevenor, real
estate man, on Monday evening, August
28, at nine o’clock. The ceremony was
performed at the home of the Rev. Albert
King Morris of Jersey City.
The couple’s meeting was romantic. Mr.
Hevenor admired the star’s work on the
screen and three years ago wrote for her
photograph. Miss Kelly answered his let-
ter personally and the correspondence de-
veloped into an acquaintance a few months
later. They have been engaged since last
May.
She is twenty-two years of age and her
husband is forty. At present they are liv-
ing at the Montague Hotel, Brooklyn.
Miss Kelly has not permitted her mar-
riage to interfere with her screen career
and is to be found daily at Huntington,
Long Island, working on scenes for “ The
Secret Kingdom,” a forthcoming Vita-
graph serial release.
Director William Nigh, Metro, with Mrs. Nigh and the Chauffeur Out on Locations
September 16, 1916
MOTION PICTURE NEWS
1701
By J. C. Jessen
Special to Motion Picture News.
Los Angeles, September 2.
A FINE ARTS-Triangle Komedy now
being made, deals with the wet and
dry question, and has been given
the temporary title of “ The Deadly Glass
of Beer.” It has to do with the ad-
ventures of a young chap who falls heir
to a fortune with the proviso in the will
that he not drink beer until he is twenty-
one. Teddy Sampson has been specially
engaged to play in this picture, which is
being made by Director Tod Browning.
Tully Marshall, Jack Brammel and Elmo
Lincoln are prominent in the cast.
Paul Powell has completed the direc-
tion of “ The Rummy,” which offers Wil-
fred Lucas as star. It is a decided news-
paper story, and Powell and Lucas, both
being former newspaper men, have seen
to it that realism heretofore not seen in
stories of this type, will cause this to set a
new precedent for newspaper films.
Pauline Stark plays opposite Lucas, Will-
iam C. Brown is the political boss, and
other players in this are Ross Fisher, A.
D. Sears and Clyde Hopkins. Many scenes
were made in the offices of the Los
Angeles Examiner, claimed to be * the
finest newspaper plant in the country.
Director Powell will next take up the
filming of a scientific detective story
written by William E. Wing. This is now
in rehearsal with Wilfred Lucas playing
the star part, and Constance Talmadge,
who has not been seen in Triangle films
for several months, because she was work-
ing under the direction of D. W. Griffith
in “Intolerance,” will play opposite Lucas.
Others in the cast are Winifred Westover,
James O’Shea, G. M. Blue, F. A. Turner
and others.
A thrilling scene made last week for
“ The Defenders,” a story of early Cali-
fornia life, shows Bessie Love holding an
earthen jar of water, which she has just
filled at a spring, while a Mexican bandit
shoots breaking the water jar. The film
will show that the shot was fired at a
distance of eighty feet, and a pistol was
used.
“ Parisian Milliner ” Is “ Mile. O’Brien ”
The Fine Arts-Triangle Komedy, origin-
ally known as “ The Parisian Milliner,”
which features Fay Tincher in the star
part, has been completed by Director
Dillon and titled “ Mile. O’Brien.”
This company is now making a two-reel
Komedy, which gives Miss Tincher the
part of a country maid who has ambi-
tions to become a city vampire. Others
appearing in the subject are Director Dil-
lon, Kate Toncray and Max Davison.
George Seigman is directing the filming
of a Fine Arts drama, written by Tod
Browning. The action takes place in the
present day, and many of the scenes are
laid in and about a race track. For these
( a series of special races were staged. The
picture, as yet unnamed, will serve as a
debut vehicle for Raymond Jerome Binder,
late fashion plate model, who has been
engaged as leading man. The supporting
cast will include Carl Stockdale, Adele
Clifton, Loyola O’Connor, and Tom Wil-
son.
The last scenes of “The Old Folks at
Home,” adapted from the Rupert Hughes
story in which Sir Herbert Tree appears,
were made several days ago, and Tree and
his daughter have departed for the east
where he will fulfill an engagement on the
legitimate stage. Director Chet Withey
will shortly have this subject completed.
Prior to the English actor’s departure,
Director Withey gave a farewell dinner in
his honor.
In this Fine Arts-Triangle picture,
Lucile Younge for the first time in her
theatrical or screen career, appears in the
cast under her genuine name, Lucia
Medina. Miss Younge is of Spanish and
French descent, and was a successful dra-
matic actress in Paris, before playing in
the United States. Her part in “ The Old
Folks At Home,” is that of a vampire,
and one of the most prominent in the cast.
Other supporting players of Sir Herbert
Tree are Josephine Crowell, Mildred
Harris, Elmer Clifton, W. E. Lawrence,
and Spottiswoode Aitken.
President Carl Laemmle and General
Manager H. O. Davis were principals in
the receiving line at Universal City last
week, and personally took charge of the
entertainment of a number of important
visitors.
On Sunday, Republican candidate Gov-
ernor Charles E. Hughes and Mrs. Hughes
spent several hours with the heads of U
City viewing the largest film producing
plant in the world. Hughes was in Los
Angeles on a tour of California, and
arriving here was greeted by Madge
Kirby, Universal star, who presented the
candidate and Mrs. Hughes with a beauti-
ful boquet of purple asters.
On another day the “ sweetest man in
the world ” was host of the Universal
officers. He is Frederick Charles Haver-
meyer, the sugar trust head, who with
Mrs. Havermeyer is motoring over the
state.
A Trio of Scenes from “ Puppets,” a Fine Arts-
Triangle Comedy,
with De Wolf Hopper, Pauline Starke and Robert
Lawlor
1702
MOTION PICTURE NEWS
Vol. 14. No. 11
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People and Pictures at Universal City. Left to Right: Billie Ritchie in “Crooked from the Start,” Eileen Sedgwick, Edith Roberts in “Sunny Ann,”
Mollie Malone in “ The Little Camp Doctor,” Eddie Polo and Maude Emory in “ Liberty.”
Flaming Romance of a “ Candle ”
While making scenes Saturday for the
Joker Comedy, “Beans and Bullets,” an
extra employed by Director William Beau-
dine, shot a ball of fire from a Roman
candle into the dry grass of the foothill
at the end of Laemmle Boulevard. It was
not watched, and in a few minutes the en-
tire hill consisting of about fifty acres was
a mass of flames. Players volunteered as
fire-fighters, and it required about an hour
to get it under control.
While Universal Company under the
direction of Jack Conway was en route
home from Eureka, California, where ex-
terior scenes for “ The Measure of a
Man ” were made in the lumber district,
the boat on which they were traveling,
the City of Topeka, was rammed by a
lumber schooner. Both boats were able to
keep afloat, however, and the players
landed safely at San Francisco.
The most recent arrival at Universal
City from the east is Leah Baird, who
came to Los Angeles this week. She was
at once cast for a part in a production
being made under the direction of Fred
C. Kelsey.
It has been decided to add a prologue
to “ Idle Wives,” recently produced by
Lois Weber from the James Oppenheim
story, and for this a cast including Ben
Wilson and Neva Gerber as principals,
little Frankie Lee, Charles Pearle, Mrs.
A. E. Witting, and Dallas' Marks, has
been selected. Upon the completion of
this, Ben Wilson will again resume the
work of directing.
Rawlinson Laid Up
Herbert Rawlinson will be unable to
play in films for the next five or six weeks
owing to injuries sustained this week
while working before the camera. In a
thrilling fight scene he sustained a fall in
which ligaments of his leg were torn
loose, and the muscles badly bruised.
The Universal feature “The Isle of
Life,” an adaptation from tfie Stephen
Whitman novel, will contain a number of
scenes photographed in the first theatre
built in California. Director Burton
George and company of players were at
Monterey, California, and secured these
shots. The building was erected in 1847,
and the first stage production was “ The
Lion Son of ’76.” Seats for the opening
performance sold as high as twenty dollars.
Charles Swickard, late director of K.-B.
subjects and features, has been engaged
by General Manager H. O. Davis as di-
rector, and shortly will take up his first
subject, one of five reels in which Hobart
Henley will play the leading part.
Three new comedies are in production
at the Universal. One is “ The Blunder-
ing Bandit,” being made by Director Will-
iam Beaudine with members of the regular
Joker cast. It is of the nature of a west-
ern badman type, in which the leading
character is successful in beating up the
chief of the bandits and all his henchmen,
and permits them to keep his wife whom
they have taken with the intention of hold-
ing for a ransom, while he escapes with
the woman who formerly idolized the
chief.
Suppose It Hadn’t Been a Quick Explana-
tion?
Walter H. Newman, a late addition to
the Universal scenario staff, has written
“His Own Nemesis,” which is being made
by the Nestor players under the direction
of Louis Chaudet. Lee Moran takes the
part of an eccentric musician, jealous of
his wife, Eddie Lyons the artist, who em-
ploys the wife as model ; and Priscilla
Dean, the wife who leaves her husband to
return to her first love, she meaning
“ art.” The husband misunderstands the
note, thinking it was a man, and is aided
in his man-hunt by the artist. Weeks later,
after many attempts to find the wife, he
locates her with the artist in a cafe, and
is only prevented from shooting up the
place by a quick explanation.
The third comedy is “ Lord Helpus In-
vestigates,” the name character being
taken by Ernie Shields, who has been fea-
tured in a number of one-reel comedies.
P. C. Hartigan is directing this fun film.
“ The Double Tip ” is the one-reel drama
being filmed by Director William Gar_
wood, with a cast which includes Lois Wil-
son, George Chesebro, Betty Schade and
Ed. Brady. The plot pertains to the
jealously of a husband, who misunder-
stands his wife when she attempts to aid
a girl friend to win the consent of her
father to marry the man she loves. This
causes a separation, and the husband leaves
his home. That night a burglar enters the
house, and the husband being uneasy re-
turns to find his wife in the arms of an-
other.
The burglar proves to be her brother.
Mina Cunard plays an important part in
the one-reel subject “Prize Roses.” The
entire cast includes Wadsworth Harris,
Mrs. Witting, Helen Wright, and Eugene
Walsh. The production is in charge of
Maxwell Ryder.
Another story with an important child
part being made at U City, is that titled
“ Betty and the Lonely Man,” under the
direction of F. A. Kelsey. A chain of cir-
cumstances aids in bringing together a
bachelor and a maid who had been sepa-
rated following a lover’s quarrel, the child
accomplishing this by carrying away a
photograph of the girl, and being lost.
She was taken to a receiving hospital,
where the picture served to aid the officers
in finding her parents. The cast for this
is made up of Nora Dempsy, Dana Ong,
Peggy Coudray, and Cathrine Folts.
Director Kelsey has just finished the
making of “ The Bracelet,” which also has
a child part, taken by Virgie Folts.
The title of this one-reel is “ Love Is
Blind,” and is being made by Director
Donald Macdonald, with a cast which in-
cludes Lee Hill, Maude George, Clyde Ben-
sen, and Gertrude Astor.
She Was Curious About City Life, the In>
quisitive Minx
Two one-reel stories featuring Edith
Roberts have been made. One is titled
“ Lost in Babylon,” in which a country girl
goes to the city to see the night life. The
other has been named “ The Whelp,”
which refers to a heartless father who
forces his daughter to pick pockets that
he may live without labor. Millard K.
Wilson is director of both these subjects,
and Malcolm Blevins has the role of heavy
in each. Both stories were written by
Harvey Gates.
A sea coast story named “ The Beach
Combers,” was made along the coast last
week by Director George Cochrane from
a one-reel scenario by W. M. Parker. The
story pertains to a child of an old sea
captain disappearing when she was six
years of age, and being taken in charge by
a band of beach combers, where she be-
comes their slave. Years later, she is in-
duced by the chief to flirt with a young
millionaire who is cruising in the vicinity
with his yacht, and the chief plans that
she shall cause his boat to be wrecked by
having him call for her at a dangerous
point'.’ She puts out the signal at night,
September 16, 1916
MOTION PICTURE NEWS
1703
but later changes her mind as she does
not wish to see the youth killed or his
boat wrecked, in order to give the beach
combers the yacht for slavage. She is
fortunate in signaling to the boat owner
and preventing injury, and he in return
brings her to her parents. The players are
Molly Malone, Jack Nellson, Burton Law,
George Burril and Anna Dodge.
Officers of the production department of
U City are unanimous in the opinion that
A. W. Rice has made new records for
production. The decision of the produc-
tion managers is from several different
angles. Rice with a company of players
recently went to Bear Valley, where they
remained thirty days, and during that time
filmed ten reels of pictures. It required
a few days’ work at the studio to make
interior scenes for a few. The record is
for the greatest footage of high-classed
quality one, two and three-reel subjects
made at the lowest cost.
The last of these pictures to be finished
was “The Wanderer,” which is of two
reels, written as well as produced by Rice.
The cast includes George Pearce and Jane
Bernoudy as the principals, with James
Farley, Louis Mann, Lloyd F. Whitlock
and Alma Garner.
Following the making of “ The Wan-
derer,” Rice produced “ The Ex-Convict,”
the story of a crook who fought across the
pitfalls and beat his way back after serving
a term. This is of three reels, and has a
cast headed by George Pearce with Gret-
chen Lederer, Charles Mailes, Jessie
Arnold, and Walter Belasco.
Director Raymond Wells has completed
the filming of the five-reel Bluebird fea-
ture “ Kinkaid Gambler,” which gives the
star part to Ruth Stonehouse, who appears
in the role of a woman detective. Early
in the story she secures incriminating evi-
dence which sends a second-story man to
the penitentiary. In later years she is as-
signed to the duty of finding a man who
has robbed another. Supporting Miss
Stonehouse are R. S. Cavin as the gambler,
Raymond Whitaker, Harry Griffith, Cleone
Loerino, and Noble Johnson, a negro actor.
This story is by Director Wells, and scen-
ario was prepared by Fred Myton.
“The Regeneration of John Gray” is a
story dealing with a dipsomaniac, who is
used as a tool by a jealous woman, his
aunt, who sought revenge by bringing
about Gray’s marriage to the daughter of
a man who had spurned her love. Follow-
Richard Bennett, Mutual Star, and His Two
Daughters
ing the marriage she brings upon her
nephew his desire for alcoholic liquors,
but his bride, learning of his attempts to
live a better life, aids him to be a man.
This production is directed by Harry Mil-
larde from scenario by E. M. Ingleton
which consists of three reels. Franklyn
Farnum is the dipsomaniac, Vola Smith
the girl, Clarrisa Selwyn the avenging
woman, and William Canfield the girl’s
father.
From Asylum to Parsonage — Not from a
Parsonage to an Asylum
Director William Worthington has just
completed the filming of a comedy drama
entitled “ Madison Square 4400,” which
features Herbert Rawlinson and Agnes
Vernon. The former appears as a novelist,
who while walking through a park late at
night in search of inspiration, prevents a
girl from being insulted, and accompanies
her to her home. On the way he dis-
covers she is the idol of his dreams, and
from the street number, later learns the
place to which he took her was an insane
asylum. Friends help him break into the
institution as a maniac that he may see the
girl, but while he is there they are sent to
jail for breaking speed laws. The girl
finally aids him to escape, and the first
place they go is to a parsonage.
Director Worthington will next produce
a five-reel subject titled “The Man in
Grey,” which offers Thomas Jefferson as a
star, supported by a very exceptional cast
of players. This story by Douglas Bron-
son and Eugene B. Lewis, gives Jefferson
the role of a mail carrier. The supporting
cast includes Franklyn Farnum, little Zoe
Du Rae, Daisy Robinson, Countess Du
Cello, Frederick Montague, Edward Power
and Douglas Leighton, late character actor
of the Thanhouser stock, who this week
arrived at U City.
Before taking up the filming of this,
Mr. Worthington made a number of
scenes to complete the Bluebird prepared-
ness story, “ The Eagle’s Wings,” which
was made by Robert Leonard prior to the
time he left the Universal.
Myrtle Gonzales in “The End of the Trails”
The Lynn Reynolds Company is still in
the timber region near Fresno, making ex-
teriors for the five reeler “ The End of the
Trails,” which features Myrtle Gonzalez
as the daughter of a lumber trust mag-
nate, who masquerades as a stenographer,
learns that her father is being double-
crossed by his representative, and that
timber owners have a just cause to cry
that they are being imposed upon by the
monopoly. A youth just from college, son
of one of the timber owners, defends the
interests of his father and neighbors, and
incidentally is one of the principals of a
romance in which the monopoly president’s
daughter is the central figure. Supporting
Miss Gonzalez are Val Paul as the lover,
George Hernandez her father, Fred Mon-
tague the heavy, and Fred Church in the
role of his aide.
Director Henry McRae’s melodrama of
the week is “ False Suspicions,” which will
consist of three reels. Many of the scenes
are laid along the American-Mexican
border, and the usual number of thrills in-
cluding hold-ups, kidnapping, charges by
the troops are introduced. The players
are L. C. Shumway, Edith Johnson, Marc
Fenton, Ed. Hearne, Edwin N. Wallock,
and Charles Dorien.
Episode number seven is holding the at-
tention of the “ Liberty ” serial company,
and offers additional Mexican frontier
warfare that has given spice to all the
preceding numbers. Several clever situa-
tions are introduced in this, which will add
much to the interest of the continued
screen novelty.
“ Italian Love,” recently finished by Di-
rector Douglas Gerrard, who plays a lead-
ing part is the story of an Italian peasant
( Continued on page 1717)
Wm. Russell, Harry Keenan and Charlotte Burton Vacationing at Venice, Cal.
1704
MOTION PICTURE NEWS
Vol. 14. No. 11
PM
OOK
and
this smashing laff getter— “COLD HEARTS
HOT FLAMES” -Advertise it BIG -With
Billie Ritchie— Gladys Tenison— and a great
cast, it will keep your House in a roar from
start to finish. — Get -^3 -F,
full information
on the’ [following * * %
recent L - Ko re-
Do it today — Jjr
A SURGEON’S REVENGE — featuring Dan Russell &
Katherine Griffith.
TILLIE’S TERRIBLE TUMBLES— featuring Alice
Howell supported by Fatty Voss and Phil Dunham.
CROOKED FROM THE START — featuring Billy
Ritchie and Gertrude Selby.
THE RIGHT CAR BUT THE WRONG BERTH—
featuring Dan Russell & Katherine Griffith.
SAVING THE SAFE — featuring Bill Bevan and
Lucille Hutton.
BUNCO MEN — featuring Vim Moore and Nell
Farren.
DAN’S MANICURE MIXUP — featuring Dan Russell,
Carmel Myers and Katherine Griffith.
ASTRAY IN A LARGE CITY— featuring Alice
Howell, supported by Fatty Voss and Phil Dunham.
Follow the lead of hundreds of shrewd successful
Exhibitors who are getting the money each week
showing L-Ko’s. Any one of the 59 Universal Ex-
changes will give you more facts and figures. Write
or wire — NOW.
September 16, 1916
MOTION PICTURE NEWS
1705
A Tremendous Hit in Every State in the Union — im-
mensely Popular with Everybody because it portrays
to all exactly what is happening Now in Mexico
Read the accompanying criticism
It!
LIBERTY” is cleaning up for Exhibitors in every State in
the Union — because it is the only Serial now on the market
that brings home to the Public, all the very things that
have happened and are now happening on the borders of
Mexico. Hundreds of thousands of people are crowd-
ing the houses of hundreds of Exhibitors nightly — where
“LIBERTY” is being shown.
LiDLKi i is being snown.
le Public knows what it wants.
Since the very first episode, people
are fairly clamoring for each
succeeding episode. 20 weeks of
wonderful Serial photo-play.
20 weeks of thrills — wild adven-
ture— golden romance — returning 20
solid weeks of profits to all Ex-
hibitors who have booked and who
are still to book this Master Serial.
These are “FACTS” not just idle
conversation.
You can book “LIBERTY” thru any
of our 59 Universal Exchanges.
UNIVERSAL
1 FILM MANUFACTURING CO.
CARL LAEMMLE, President
“The Largest Film Mannfactnrine Concern in the U
sident
Concern in the Universe ,f
NEW YORK
If you like the “ News.” write our advertisers; if not, tell us.
MOTION PICTURE NEWS
Vol. 14. No. 11
HOW ARE YOU GOING TO BE REPRESENTED
IN MOTION PICTURE STUDIO DIRECTORY?
Are you going to wait until the book is out, and then be sorry?
Must we count up for you the number of hours you have left to
make you realize how short the time is ?
MOTION PICTURE STUDIO DIRECTORY
729 Seventh Avenue New York
September 16, 1916
MOTION PICTURE NEWS
1707
Film News From Foreign Parts
Australia Moves to Stamp Out Low Admission Prices
Special to Motion Picture News.
Sydney, N. S. W., August 2.
THE film business in this country has
been rather dull for the past three
weeks, which may be accounted for
by the fact that there are very few big
contracts left to be made as regards fea-
ture productions from the United States,
as Triangle, Metro, Fox, World Pictures
have all been signed up since the beginning
of the present year. “ The Birth of a Na-
tion,” “Ne’er-Do-Well” and “The Battle
Cry of Peace ” have come and gone, and,
for the present at least, the feature picture
field is limited.
Wirth’s Limited, who have become
widely known throughout the world by
their wonderful circus performances and
who have recently built and opened an
enormous Hippodrome in the heart of Syd-
ney, have decided to transfer their artists
to another State and screen pictures regu-
larly at the new Hippodrome. This theatre
will be officially opened on Saturday next,
and a program of pictures presented di-
rect from Australasian Films, Limited. The
seating capacity of the new house is the
greatest of any theatre in Australia, hav-
ing accommodation for over 2,500 persons.
Fraser Films, Limited, announce that
their coming attractions will include the
folowing Bluebird features : “ Hop, the
Devil’s Brew,” “ Autumn,” “ Tangled
Hearts,” “The Grip of Jealousy” and
“The Yaqui,” and also “Jeanne Dore,”
Red Feather, with Sarah Bernhardt.
Recently appearing at the Adelphi thea-
tre, Sydney, with the Marlowe-Wilkie
Shakespearean Company was Walter Hunt,
an artist who has had considerable picture
experience in England, playing leads with
Florence Turner for the Turner Films, and
also supporting the late John Bunny when
that comedian was taking films for the
Vitagraph Company in England.
Harry Julius, as well as cartooning for
the weekly Australian Gazette, has made
animated cartoons for electioneering pur-
poses, and it so happened that the Labor
party which he worked for — Queensland
State — were successful in their campaign.
The same artist sketched for referendum
in this State for the Liberal party recently.
A recent article in the Sydney Sun re-
garding censorship is worth quoting for
the benefit of the censorship advocates. It
follows : “ Advocates of censorship have
missed one point. Nobody is ever likely
to be led into a life of sin by seeing it as
the screen pictures it. Were sin one-tenth
part the gloomy and objectionable business
it is shown to be by the movies which spe-
cialize in depicting problem plays, it would
have died out years ago. Some people say
that there are many attractive features
about sin, but to judge by the movies you’d
never think so. The sinners appear to be
the saddest lot of people you ever saw.
Gloom seems to have settled on their souls,
and you wonder why on earth they don’t
decide to be virtuous like yourself and
have a good laugh at friend Charlie. The
ultra-wowser is a gay roystering blade be-
side the movie problem play sinners.”
Waddington’s Limited should be entirely
satisfied with the result of their extensive
advertising the Mutual Masterpicture,
“ The Miracle of Life,” which has been
re-titled (for advertising purposes only)
“ The Divinity af Motherhood.” The pic-
ture was screened at two leading city thea-
tres and has the fact of it being a really
good picture to back up the Waddington
publicity department’s campaign.
Theatre Royal Is a Picture House Again
On Saturday, July 22, the J. C. William-
son management once more converted the
Theatre Royal into a movie house. This
was for the special production of two of
Paramount’s widely advertised pictures,
“ Madam Butterfly,” with Mary Pickford,
and “The Cheat,” with Fannie Ward. For
the Pickford picture a special orchestra
was engaged and the musical score of the
opera was rendered under the direction of
Gustave Slappoffski. Madame Slappoffski
was also engaged to sing “ A Fine Day.”
These special attractions combined to make
the performances worthy ones, and crowd-
ed houses resulted. This is the first time
that a Paramount picture has been screened
at the Royal.
A. G. Hellmrich, general manager of the
Co-Operative Film Exchange of this city,
sailed by the Union steamer recently. Mr.
Hellmrich departed with the object of
securing the “ world’s best in motion pic-
tures.” The gazette cameraman of the
“ Co-Op ” secured some films of his chief’s
departure, and did not forget to include
in his group the members of the “ Tivoli
Follies ” (including Vera Pearce), who
were sailing for New Zealand.
“ Australia Prepared,” the Australasian
Films version, was booked for two consec-
utive days at J. & N. Tait’s Palace (Legit)
theatre. The pictures proved a decided
slump, and perhaps it was well for the
management that they had not booked it
for a longer run. It is said that the other
version by Higgins Brothers, which was
screened for one week at the Town Hall,
proved somewhat of a “ white elephant ”
also, notwithstanding the fact that it was
the finer picture of the two.
Beginning August 1, no motion picture
theatre in Australia, it is stated, will
charge 3d. admission. This is the first move
put into operation by the newly organized
F'icture Showmen’s Association. The main
object is to allow the smallest and the larg-
est picture theatre to be on an equal basis.
The film exchanges are to co-operate with
the exhibitor by not supplying pictures to
showmen who attempt to screen films
at 3d. admission. It is a movement that
may help, but I hear on good authority
that several exchanges are already consid-
ering the movement in making an increase
in hiring to the exhibitor. If this occurs
the new movement will accomplish — noth-
ing.
The Paramount Exchange will not allow
their pictures — beginning August 1 — to be
screened at a lower price of admission
than 6d.
I was very much disappointed in the
Bluebird picture, “ Undine.” I agree that
in certain respects it was wonderfully pro-
duced and also artistically photographed,
but I am of the opinion that the Than-
houser production which I witnessed quite
four years ago was much superior as re-
gards maintaining the interest. Ida
Schmall, although perhaps a mighty good
swimmer, is not quite suited to the role
which she plays. Nevertheless, “Undine”
has had the effect of doing good business
for the local theatres where shown.
“ Battle Cry of Peace ” Brings Out Crowds
“ The Battle Cry of Peace ” was screened
at the Crystal Palace for a short season in-
stead of the Town Hall, as the latter hall
was taken up for military purposes. Not
since the advent of the “ Birth of a Na-
tion ” have I seen the crowds flock to see
a war picture like they did to see this one.
The local press were given a trade screen-
ing a week beforehand, and their comments
on this picture were more than favorable.
Although the ending was somewhat
abrupt, I consider that the Vitagraph Com-
pany has scored a distinct triumph in their
filming of this fine preparedness subject.
Preparedness is a word that had evidently
been the watchword of the Australian
military and naval authorities several years
ago, for this country then began the con-
struction of battleships and submarines, in
addition to inaugurating the universal
training system. These movements have
resulted in Australia being in a position
to dispatch something over three hundred
thousand men fully equipped with local
material, and a fleet, small but capable, to
the help of the motherland in a very short
space of time.
If the various rumors that are at present
being circulated throughout the film circles
in this city are correct, then Australia will
have one of the most gigantic organiza-
1708
MOTION PICTURE NEWS
Vol. 14. No. 11
tions in motion pictures that has ever been
attempted. One side of the rumor was
that the firms comprising Australasian
Films, Limited ; J. C. Williamson-Wad-
dington Pictures, Ltd.; Ben J. Fuller’s
Vaudeville, Ltd., and the Australian Fea-
ture Film Company, had begun negotia-
tions which would be their ultimate amal-
gamation. These firms would then erect
a modern up-to-date studio plant and pro-
duce motion picture features on a huge
scale. If this event occurs, the strength
of the four firms mentioned above would,
financially, be anything from ten to fifteen
millions of pounds. It will be easily seen
that this amount of capital would allow of
the making of the best pictures possible.
The second rumor connects the names of
the Fox Film Corporation, Australian
Films, Ltd., Fraser Films, Co-Operative
Exchange, and Wiliamson-Waddington
Pictures, Ltd. Whichever way it goes, it
will be a decided step toward the placing
of this country in the front rank of film
producers.
A disastrous fire occurred in New Ply-
mouth, Auckland, New Zealand, recently,
and among the buildings destroyed was the
fine Theatre Royal. The damage of the
fire has been estimated at £25,000.
“ Cabiria ” is doing wonderful business
at a return showing at King’s theatre, Wel-
lington, N. Z. The same film spectacle was
recently given a third run at a Sydney
house.
After the conclusion of “ The Battle Cry
of Peace ” season at the Spencer theatre,
Perth, West Australia, Australasian Films,
Limited, will present the first of the Tri-
angle plays, “ Peggy,” with Billie Burke.
This is the most successful Triangle fea-
ture to date, and has enjoyed wonderful
successes wherever screened.
“ The Ne’er-Do-Well,” at Melbourne,
Victoria ; “ Carmen,” at Perth, W. A., and
“ The Rosary,” at Adelaide, S. A., are all
reported as “worth-while” subjects. The
latter picture has encountered opposition
in the form of a stage production, “ The
Story of the Rosary,” which is being put
on by j. C. Williamson, Ltd.
Different Methods to Popularize Pictures
Without depending on the reports pub-
lished by the N. S. W. Government as re-
gards the amount of money expended an-
nually in advertising in this country, 1 re-
cently took the trouble to do a little figur-
ing on my own account, and the results of
my calculations came as much of a sur-
prise to me as they would to any person
living here and interested in the motion
pcture business. First, it would perhaps be
just as well to explain that in Australia
the methods adopted by the various film
exchanges to popularize their releases are
widely different to their American fellows.
Here at present there is not one trade
journal in which it is possible to advertise
and thus reach the exhibitor. This has the
effect of forcing the exchanges to adver-
tise in the daily and weekly newspapers.
The two papers which carry the greater
part of this advertising are the Sydney
Sun (Sunday edition) and the Sunday
Times.
In making out a short calculation of the
advertising contained in these papers, I
discovered that Australasian Films, Lim-
ited, have in each Sunday’s issue of both
of the above publications 110 inches of
advertising at the rate of 8 shillings per
inch, which amounts to nearly £50 per
week for each paper, with a total for one
year of approximately £3,000. Wiliamson-
Waddington’s Limited, who average 80
inches per week in each paper, have a
yearly bill of nearly two thousand pounds,
while miscellaneous firms would amount
to £2,000 per year. The grand total of
these three calculations is £7,000 for each
individual paper, Sunday editions only.
When it is taken into consideration that
every exchange here advertises consist-
ently every week and in some cases every
day the whole year through, it is easily
seen that there are tremendous opportuni-
ties for a live-wire trade paper. I could
quote at least twenty other newspapers in
this city who invariably have a page, some-
times two, of picture advertisements in
every issue published. Exclusive of these
newspapers there are a deal of the ex-
changes who advertise extensively by
means of hoardings. At a later date I
hope to be in a position to give details of
the amount expended in the other branches
of the industry, such as imports and ex-
ports.
Harrington’s Limited, a large firm of
photographers and motion picture outfit-
ters, are at present offering a number of
Urban motion picture cameras for sale.
The same firm have the sole agency for
the Power’s 6-B projection machines in
this country.
Burt Ives, official cinematographer for
the commonwealth military department,
has departed for France, where he will
film the doings of the Australasian im-
perial forces, who are at present “ some-
where ” in that country. Ives is perhaps
one of the smartest men at present en-
gaged in the cinematograph business in
this country, having several fine photo-
graphic effects to his credit, besides invent-
ing numerous “ helps ” in connection with
the filming of his subjects.
Motion pictures have proved themselves
detectives more than once, and recently
they were of great assistance to the postal
department in Adelaide, South Australia,
in tracing a letter thief in the employ of
that department. In the chief mail room
there is an observation gallery from which
observers watch the mail sorters without
their presence being known. A man was
under suspicion for stealing from the let-
ters passing through his hands, and the
postal authorities engaged a local camera-
man to take pictures of him. The film
when developed and screened for evi-
dence showed the thief feeling certain
letters, nipping the ends out of others and
examining the contents. When confronted
with his theft and searched the man pro-
duced a good number of bank notes, postal
orders and other valuable paper monies.
At the police court he was sentenced to
eighteen months’ imprisonment.
A claim has been filed by a certain Mr.
Jeffries of Minneapolis, U. S. A., through
a local firm of solicitors, Minter Simpson,
Ltd., against the Greater J. D. Williams
Amusements, Ltd., for £14,773 for services
that the claimant alleges to have been ren-
dered to the Australian firm.
The first Chaplin-Mutual comedy, “ The
Floorwalker,” changed to the title of “ The
Shopwalker,” was screened last week at
both the Crystal Palace and the Lyceum
theatre, Sydney. The little man with the
“ funny walk ” continues to pack ’em in
as of old, and the number of persons who
were unable to gain admission were many.
“ Her Great Price,” Metro, is scoring
one of the greatest successes of any Metro
film yet screened here. Other successful
American productions include “ Market of
Vain Desire,” “ Reggie Mixes In,” “ The
Good Bad-Man,” “Acquitted” (Triangle),
“ A Man of Sorrow,” “ Blue Blood and
Red” (Fox), “Miracle of Life” (Mu-
tual), “Zaza,” “Helen of the North”
(Paramount) and “Emmy of Stork’s
Nest” (Metro).
A two-reel local subject entitled “The
Burrinjuck Dam” was screened recently
at a city theatre and deserves more than
passing note, inasmuch as the above named
dam is without exception the largest in the
world, and the water which will eventually
be stored there will be used to irrigate the
lands for hundreds of miles around the
site. The views, which were taken by
Australasian Films, give a fine variety of
scenery and leave one the impression that
he (or she) has lived on the Burrinjuck a
lifetime, so natural is the photography, the
work of Lacey Percival.
Hal. H. Carleton.
EXCELSIOR, TRADE JOURNAL, IS
BROUGHT OUT IN ROME
The first number of Excelsior has just
been published in Rome, Italy, under the
auspices of the Italian journal, “ II Tirso
A1 Cinematografo.” The new publication
is of the nature of a review, and is in-
tended to be international in character. It
is published in French, with a column of
notes in English, and is intended for peo-
ple interested in motion pictures in all
parts of the world. The annual foreign
subscription is announced as 10 francs, or
about $2.50.
WASHBURN AND MISS CLAYTON CAST
FOR SAME PICTURE BY ESSANAY
Bryant Washburn and Marguerite Clay-
ton have been with Essanay for five and
four years, respectively, yet not until
“The Prince of Graustark ” is released
will they have appeared in a feature pic-
ture together. During the past few months
they were cast for the first time together
in several three-act dramas.
They made such ideal opposites that
they were immediately cast for the film
version of George Barr McCutcheon’s
sequel to “ Graustark.” The play will
shortly be offered in five acts by Essanay.
EDITION OF “CRISIS” FOR APPEAR-
ANCE OF THE PHOTODRAMA
Grosset and Dunlap, book publishers, are
preparing a photoplay edition of “ The
Crisis.” The book, which is to sell at pop-
ular price, will be illustrated with scenes
from the Selig play. The publishers are
also preparing to issue a line of striking
publicity matter, including beautiful one-
sheet posters in color, which will also
carry scenes from the film drama. It is
expected that “ The Crisis ” will be re-
leased to the public soon.
September 16, 1916
MOTION PICTURE NEWS
1709
Kansas City Screen Club Makes Preparations for Its First
Meeting ; Spends $ 3,000 in Furnishings for Its Quarters
THE Kansas City Screen Club is mak-
ing rapid preparations for the first
meeting. The quarters over the Colum-
bia theatre, have been fitted up with fur-
nishings amounting to over three thou-
sand dollars. The work is being rushed
for the grand opening September 1.
Charles Harden, chairman of the house
committee, and Frank Newman, owner of
the Royal and Regent theatres and presi-
dent of the club, have charge of all the
arrangements. The entertainment will
open at eight o’clock and close at twelve
o’clock, and dancing, billiards, vaudeville
features and orchestra music will be some
of the festivities of the opening. Kansas
City will be able to boast of its screen
club as one of the biggest in the United
States.
F. L. Kiltz, manager of the Kansas City
exchange of the Mutual Film Corporation,
has done what no other exhibitor of that
city and what, perhaps, no other exchange
manager in any other city in the West
has done. The handy arrangement Mr.
Kiltz has is a map of the two states of
Kansas and Missouri with the towns
showing Mutual programs marked. Each
of these towns is designated a large col-
ored dot, the color varying as the popula-
tion. Different colored pins are stuck in
the towns where programs are running.
The colors, with their meaning, follow :
White, Regular Service ; Blue, Serials ;
Red, Masterpieces ; Black, Chaplins ; and
Green, Wichita Service. The fullest of
information is shown on the map, even the
express service is designated by the size
of the spots. “ The map,” says Mr. Kiltz,
“ is the handiest thing about the office.”
The publicity men for the V-L-S-E,
Universal, aand Pathe exchanges, in clip-
ping the newspapers prior to the conven-
tion at Topeka found that at least 3,000
lines had been devoted to the interests of
the moving picture industry, some of the
papers even giving half pages to the events
of the convention. Many other papers of
Kansas also printed articles. In this way
publicity was given over all the state on
the censorship question and its evils. A
benefit to the industry must surely result,
is the opinion of one of the publicity men.
The Pathe Exchange of Kansas City,
Mo., feels that it has made a scoop by
booking “ The Shielding Shadow ” at the
Twelfth Street theatre for one week.
With four other serials competing for the
honor the carrying away of the prize has
put the whole office force in a jubilant
manner. The Willis Wood is the only
other theatre in that city which has taken
on a serial for one week or more, and
that was “ Gloria’s Romance.”
A. C. Melvin, manager of the Kansas
City Kleine exchange, has gone to a gen-
eral meeting of the exchange managers
in Chicago. The convention will be held
September 3, 4, and 5.
In co-ordination with their policy of open
booking, the Kansas City exchange of the
V-L-S-E has opened a projection room.
The exhibitor coming to the office often
is doubtful as to which pictures he shall
run. The exhibition room helps him out
of this difficulty. There are some ex-
hibitors who go to the city who see every
picture they accept.
The service of the V-L-S-E has been
greatly increased as the result of this new
installation.
TWO recent visitors to the office of the
Laemmle Film Service, of Des
Moines, were Maurice Fleckles, district
jnanager of the Universal Film Manufac-
turing Company, and E. O. Gurney, au-
ditor of exchanges for the same company.
Mr. Fleckles is making a tour of the ex-
changes in that section of the country, go-
ing there from Minneapolis. Mr. Gur-
ney has completed a ten-day stay there, go-
ing to Des Moines from Omaha. He has
been installing a new auditing and book-
keeping system. From Des Moines he will
go to Cincinnati and Indianapolis.
Both men report past conditions good
and prospects great. Mr. Gurney ex-
pressed the opinion that the exchanges in
the Central West were not carrying
enough reels. “ As it is now, most ex-
changes keep a certain number of reels
busy all the time, and are content to let
their activities stop there. The exhibitor
has to wait for a good picture, in many
cases, a long time when he should be get-
ting it early.”
One gratifying condition, according to
Mr. Gurney, was the tendency of many ex-
hibitors to return to regular service. Al-
though he found many houses running fea-
ture pictures, regular service is coming
back, he said.
The Des Moines Screen Club has died a
painless death, according to C. E. Smith,
president of that organization. Since the
recent joint convention with the Omaha
body, practically nothing has been done
and no meetings have been held. Whether
the convention was the result of this lack
of activity or not Mr. Smith did not say.
“ The Des Moines Screen Club is dead ! ”
said Mr. Smith. “ There is a slim chance
that we will hold a picnic sooner or later,
Joe Levy, manager of the Kansas City
exchange of the United Film Company,
has been notified by his brother, M. Levy,
president of the company, that the latter
will soon be in Kansas City. The presi-
dent, accompanied by D. Chatkin, is mak-
ing a tour of the West, visiting the ex-
changes.
Following are some of the visitors to
the Kansas City exchanges : George Mer-
riam, Kingman, Kansas ; J. A. Quincy,
Elite theatre, Greenleaf, Kansas ; G. A.
Kuhn, Electric, Ellis, Kansas ; Sherman
Wiggins, Bowersock theatre, Lawrence,
Kansas; W. H. Frame, Woodward, Okla-
homa ; Albert Caulkins, Elite theatre, Car-
thage, Missouri; Dan Myers, Muskogee,
Oklahoma ; Mr. Wilkeson, Crystal theatre,
Hoisington, Kansas ; and Merit Besson,
Dodge City, Kansas.
but a lot more pep will have to be shown.
There are but about thirteen film men in
the city, and they do not seem to have
much interest.”
Jerome Abrams, special Bluebird repre-
sentative out of New York, was a recent
visitor to the Des Moines office of the
Bluebird Photoplays. Mr. Abrams stayed
but two days, leaving for Oklahoma City,
where he was married. He will return
shortly to Des Moines and begin a cam-
paign to boost Bluebird pictures in this ter-
ritory.
The latest addition to the Des Moines
office of the Metro Film Service is Jolly
Jones. Mr. Jones, an experienced member
of the film industry, was recently of the
Bluebird staff at Oklahoma City. He has
also been connected with exchanges in the
South. Mr. Jones will handle “ The Crim-
son Stain Mystery ” serial in Iowa for the
Metro.
AIKEN HOLDS CONFERENCE W ITH
GENERAL REPRESENTATIVES
F. C. Aiken, who is assistant to Presi-
dent Kleine, of the General Film Company,
has been holding a conference with his Pa-
cific Coast representatives, at the offices of
the company in San Francisco. Frank L.
Hudson attended from Seattle, Wash. ; L.
A. Todd was there from Portland, and W.
H. Cree has gone up from Los Angeles.
BARACH IN CHARGE OF WORLD
FILM IN DALLAS
Nat Barach is the new manager of
World Film at Dallas, Texas.
Oliver P. Hall, formerly of Atlanta, is
the new manager for Fox at Dallas,
Texas, succeeding W. M. Byrd, resigned.
Fleckles and Gurney Visit Laemmle Exchange in Des Moines
and Report Business in That Territory in Fine Condition
1710
MOTION PICTURE NEWS
Vol. 14. No. 11
Philadelphia Exchanges Find Business in Pennsylvania Terri-
tory Taking an Upivard Trend; $25,000 Advance
Bookings for “ Shielding Shadoiv ”
HUNTER BENNET, sales manager of
the Mutual Film Corporation, after
a trip through the west, visiting all the
branch offices, stopped off for a few days
in Philadelphia to see Exchange Manager
Pope. He found business holding its own
in spite of adverse conditions in that sec-
tion.
B. R. Thomas, Philadelphia salesman
for Mutual, has been transferred to the
Washington office. George J. Beihoff, who
has been representing Pathe in Pennsyl-
vania territory, says he found “ The
Shielding Shadow,” the latest Pathe serial,
the biggest hit yet, every exhibitor seeing
it being pleased. The best proof of which
is the fact that $25,000 worth of bookings
have already been taken on the fifteen epi-
sode picture and the release date is still a
month off.
J. A. Koerpel, manager of the World
Film Exchange, cannot help gloating over
the fact that the Pennsylvania Board of
Censors returned the “Velvet Paw,” Gail
Kane and House Peter’s latest World pic-
ture, without cutting a single inch. More-
over, the aforesaid board said the picture
was one of the finest that had come before
them in months.
Another gloat; the regenerated Regent
will open its doors on Labor Day with the
World’s release of “ Friday the Thir-
teenth.”
And a third ; in Scranton and Wilkes-
Barre, both Pennsylvania towns of about
65,000 to 70,000 inhabitants, the World has
the distinction (unique in such small
places) of first, second, third and fourth
runs in as many different theatres.
The Regent in Wilkes-Barre and Savoy
in Scranton, both Camerford theatres, now
use World first run releases for one and
two days.
Leon D. Netter, manager of Masterpiece
Film Attractions, has already had many
inquiries about “ Purity,” which he is
handling in the states of Pennsylvania,
New Jersey, West Virginia, Indiana, Ohio
and Kentucky. He expects to release this
picture shortly in that territory.
In addition to “ The Little Girl Next
Door ” for Pennsylvania, the rights to
“ Diana’s Inspiration,” a Unity Sales Cor-
poration film, have been secured for East-
ern Pennsylvania and Southern New Jer-
sey by the Masterpeice people. Mr. Netter
has just returned from a business trip to
New York, making final arrangements for
his new releases.
He proposes to send out two road com-
panies with “ The Spoilers,” the demand
not being supplied by the one already
started.
Anent “ The Spoilers,” the Globe theatre
at Sixtieth and Market streets played the
picture on August 21 and 22, the two hot-
test days of the season, to record breaking
crowds, the line of eager “ fans ” extend-
ing way down the street.
Hazel Good, manager of the Supreme
Feature Film’s office in Pittsburgh, is in
charge of the Philadelphia exchange in the
absence of Manager Harry E. Grelle.
George J. Beihoff has resigned from
Pathe to become Eastern representative of
the Supreme Feature Film Corporation,
with offices at Philadelphia. Mr. Beihoff
will manage the territory from Pittsburgh
to New York, inclusive.
Mr. Grelle will make his headquarters
in some of the western cities, managing
that part of the Supreme's territory.
The Philadelphia Exchange will move
from its present quarters, 1325 Vine street,
as soon as larger offices can be obtained.
With the acquisition of the Lyric theatre
at Cape May, the Paramount pictures are
shown fourteen times weekly in three the-
atres of the seashore town. Fred and
Charles Arnold own the Lyric. The other
two theatres are the Casino, M. Suelke,
owner, and the Strand, owned by C. Cox.
Wildwood, N. J., another resort near Cape
May, beats this record by using eighteen
Paramounts each week. All of which is
balm of Gilead to Oscar Bower, manager
of Famous Players Exchange, which han-
dles Paramount in that section.
Publicity Manager Oscar A. Morgan is
nothing if not frank. After the censors
had cut the most important part of the
plot from “ The Evil Thereo-f,” a Famous
release, he advised exhibitors in his weekly
sheet, Paramount Pointers, that a good re-
peat would do more for them on “ The
Evil Thereof’s ” date than the mutilated
film. Every exchange reports concessions
made to any exhibitors needing help on
account of paralysis conditions. This has
enabled all but the smallest theatres to so
far weather the storm.
HR. EBENSTEIN, until recently man-
• ager of the film exchange of the B.
S. Moss Motion Picture Corporation, has
been appointed general manager of that
organization and has assumed full charge
of all of its activities.
Extensive publicity programs are being
arranged and according to Mr. Ebenstein
“ There’ll be no Moss growing under Moss
film.”
Three and a half years ago Mr. Eben-
stein was an efficiency and organization
expert and was engaged on some special
work on collections for the National Cash
Register Company, when a friend ex-
plained what was then the sad plight of
the picture business in regard to collec-
tions.
He investigated and sold his services to
the World Film Corporation and installed
for them what was probably an efficient
collection system.
Later, Mr. Ebenstein organized the film
exchange for the B. S. Moss Motion Pic-
ture Corporation.
Under the new Moss states right plan,
which aims to give its subscribers a fea-
ture a month of exceptional merit, there
will be a comprehensive sales plan that
takes service to exhibitor and exchange
alike as its chief object. An extensive
advertising campaign has been planned for
all the trade papers.
THE INDEPENDENT OPENS IN
MILWAUKEE
The Independent Film Corporation has
recently opened offices at 502 Merrill
Building, Milwaukee, Wis., with John C.
Moore in charge. L. H. Olson is the trav-
eling representative from that office. John
DeLorenza is in charge of the bookings.
A. R. Nelson has been here for some time
getting things under way, and business is
reported as being, exceptionally good.
A1 DeSummers and Joseph Mergner,
who were formerly connected with the Mu-
tual Film Company, Mr. Mergner having
for some time been the Milwaukee branch
manager, and Mr. DeSummers having re-
cently handled “ The Girl and the Game ”
out of Detroit, have gone into the feature
business there. They have opened an office
at 701 Merrill Building.
H. L. Conway has succeeded W. C.
Brimmer as manager of the General Film
Exchange office in Milwaukee. Mr. Con-
way was formerly road man for the Gen-
eral in Wisconsin, and is well known both
among local, as well as State, exhibitors.
CALVERT MAKES MANY FRIENDS IN
OMAHA TERRITORY
The popularity of “ Curley ” Calvert,
Universal roadman, recently given the
managership of the Bluebird office in
Omaha, is coming into evidence more every
day. Calvert, whose ready smile and happy
attitude wins him friends on an instant’s
notice, is receiving letters every day from
exhibitors who desire to congratulate him.
“ I’m going to keep ’em in my album,” says
Curley. “ Say, but the bunch of exhibitors
in the Omaha district are fine scouts ! ”
Already the number of interested in-
quiries has reached such proportions that
Mr. Ebenstein is contemplating an ex-
tensive trip, covering a large portion of
the United States, with the idea of assign-
ing franchises where conditions indicate
that the greatest good can be derived for
all' parties concerned.
CHANGES IN MANAGEMENT LOS
ANGELES OFFICE
Irving M. Lesser has been placed in
charge of the Los Angeles office of The
All Star Features Distributors, the concern
handing the business of Sol Lesser, one
of the largest independent buyers of pic-
tures in the industry.
Mr. Lesser is a stockholder in the com-
pany, and in taking over the management
of the Los Angeles office, which is located
at 514 West Eighth Street, announces that
he will use every effort to properly take
care of every requirement of the exhibitor.
The change goes into effect at once.
LICHTMAN PLANS PICKFORD OFFICE
IN INDIANAPOLIS
A1 Lichtman, representing the Artcraft
Pictures Corporation, was in Indianapolis
recently to open a branch office for Pick-
ford pictures in Indianapolis. Cincinnati
will be the main office for the territory in
which Indianapolis is included.
Ebenstein Is Appointed General Manager of the Moss Motion
Picture Corporation; 44 There'll Be no Moss Growing
Under Moss Film,” He Opines
September 16, 1916
MOTION PICTURE NEWS
1711
New Laws and Court Decisions
IMlllllllllliSlI
MllBiillllil
This department is designed to keep the industry informed of all news concerning new or projected laws, Federal,
State, County or Municipal, that may affect the business, and all events involving any branch
of the trade with the authorities in all sections of the country
Board of Trade
QUIETLY and patiently, but with
more determination and power than
anyone at first imagined, the Film
Exchange Board of Trade of San Fran-
cisco and the San Francisco exhibitors
have swung the political axe at censorship
in San Francisco. A few gasps will be
heard from those who have been fighting
for censorship at the final meeting to be
held on the 31st of August by the License
Committee of the Supervisors, but there is
no likelihood that the members of the com-
mittee will change their minds, nor deviate
from their conviction that the motion pic-
ture theatres have the right to the same
freedom that the other theatres enjoy.
The procedure of the committee will be
to pass up to the supervisors as a whole
the question of the repeal of the present
censorship ordinance, and the enactment
of a new ordinance which will be exactly
the same as the present ordinance which
relates to the “other” theatres. It is safe
to say now, after the exhaustive threshing
out of the question which has been in
progress for such a long time, that censor-
ship will be entirely and absolutely killed
and the new ordinance passed in its place.
The ordinance which will be repealed is
Ordinance No. 761 (New Series).
Section 1 requires a permit from the
board of police commissioners.
Section 2 prohibits showing lewd scenes,
nude figures, “ any murder, suicide, rob-
bery, holdup, stabbing, assaulting, clubbing
or beating of any human being.”
Section 3 provides for a hearing prior to
the revocation of a permit.
Section 4 provides for a board of cen-
sorship of five members, who are directed
to prosecute “ by proper legal proceedings
all persons, firms, associations or corpora-
tions who violate any of the provisions of
this ordinance.”
Section 5 provides punishment for viola-
tion of the ordinance by fine and imprison-
ment.
This ordinance is to be repealed in its
entirety and the proposed new ordinance
which will take its place reads as follows :
“ Be it ordained by the people of the
City and County of San Francisco as fol-
lows : Section 1. It shall be unlawful for
any person, firm or corporation to hold,
conduct or carry on, or to cause or to per-
mit to be held, conducted or carried on,
any motion picture exhibition which is
offensive to decency or is adapted to ex-
cite vicious or lewd thoughts or acts, or
which is lewd or obscene or vulgar, or
in Frisco Swings Axe at Censorship
which is of an obscene, indecent or im-
moral nature or so suggestive as to be
offensive to the moral sense.
“ Section 2. Any person, firm, associa-
tion or corporation violating any provision
or provisions of this ordinance shall be de-
clared guilty of a misdemeanor, and upon
conviction thereof shall be punished by a
fine of not less than $100 or more than
$500, or by imprisonment in the county
jail for the period of not less than thirty
days or more than six months, or by both
such fine and imprisonment.”
This is exactly the wording used in the
ordinance which regulates theatrical exhi-
bitions, performances and public entertain-
ments. No censors are required, and any-
one who is witness to a violation of the
ordinance can file a complaint and prose-
cute the offenders in such cases as
these.
By this achievement the San Francisco
exchanges and exhibitors will go on record
as being finally and conclusively opposed to
censorship in any way, shape or manner.
They have fought it to a standstill, and all
the newspapers have backed them up with
important and determined editorials. Even
the present ordinance has been shelved
under popular disapproval. Two members
of the board of censors have resigned, and
although one was appointed by the mayor,
he has not appointed his successor. Two
more of the members remaining have
ceased to act. One member only, Corporal
Berschon, continues to act, but he is of a
broad calibre and his censorship is most
liberal.
Pennsylvania Health Commissioner Extends Plague Order
Excluding Children from
Although, of course, it is just a
temporary arrangement, the order of
Pennsylvania State Health Commissioner
Samuel G. Dixon, barring all children un-
der sixteen from attendance at any of the
5,000 or 6,000 motion picture theatres in
the State, to prevent the spread of infan-
tile paralysis, is having a serious effect
upon motion picture business throughout
Pennsylvania. The Commissioner has an-
nounced that he has extended the ban
from September 18, the original date, until
September 29. The ruling applies also to
private, public and Sunday schools.
While the motion picture theatre owners
have shown a disposition to co-operate
readily with the health authorities in
checking the disease, a number of theatres
have been compelled temporarily to close
up shop altogether, finding that they would
lose money without the patronage of the
children during the period the ban is to
last. One of the biggest houses of the
State to close because of the Dixon order
is the Rex, of Reading. Frank Gould, the
manager, said it is impossible for him to do
business so long as children are barred,
and that the ruling not only keeps children
away from his house, but their parents as
well. The Rex had been playing to crowd-
ed houses all summer, but will remain
“ dark ” until the quarantine order for chil-
dren is lifted. It is, of course, possible
that the ban will be extended beyond Sep-
tember 29 unless the plague is abated by
that date.
Theatres to September 29
One of the few cases in which a motion
picture theatre owner is alleged to have
tried to evade the order of Dr. Dixon, is
reported from Danville. The health offi-
cers there had a warrant issued for a the^
atre man because it is charged that while
he closed the front door of his house to
children he permitted a few to slip in by a
side entrance.
This is one of the exceptionally few
cases in which a theatre man is alleged to
have failed to respect the Health Depart-
ment’s order, whereas Dr. Nixon himself
says that a great deal of abuse has been
heaped upon his department by ministers
of the gospel.
“ TWILIGHT SLEEP ” REJECTED BY
NASHVILLE CENSUS BOARD
“Twilight Sleep” was rejected by the
Nashville, Tenn., Board of Sensors on
August 13, after a private showing of the
picture. No objections were raised by the
board to the moral features of the play,
but they disapproved it on the grounds that
the subject was not what they deemed
proper to be shown the people of Nashville
on account of its subject. The film was
brought to Nashville by Prof. Arthur H,
Rollnick, who owns the picture and leased
the strand theatre to show the picture, be-
ginning Monday, August 14. The picture
passed the National Board of Review, and
has been shown in Pennsylvania and Ohio,
A1' the two States in which censorship is rigid
and most unyielding.
1712
MOTION PICTURE NEWS
Vol. 14. No. 11
One Reel Series from Kalem Features Daredevil Larkin
Robert Welles Ritchie Is Engaged to Write the Script, Based on His Newspaper Experience
— “ Grant, Police Reporter,” Is Title of the Screen Stories
BRACF.Y AND MARIAN SWAYNE SIGN
WITH ARROW
Sidney Bracy, who will be remembered
for his magnificent work in “ The Million
Dollar Mystery ” and other Thanhouser
serials and feature pictures, has been
signed by W. E. Shallenberger, president
of the Arrow Film Corporation, for work
in a number of new features which will
be produced under the direction of Howell
Hansel at the Arrow studio in Yonkers,
N. Y.
Marian Swayne, well known to the
American stage for her performance as
Effie in " The Blindness of Virtue,” as
Cicely in the Wilde play, “ The Importance
of Being Ernest,” and as the Squaw in
“ The Squaw Man,” has become a member
of the Arrow forces.
Miss Swayne was associated with the
screen for some time, having played a
year with Blache and a year with Gau-
mont.
She appeared in her first motion picture
role under Howell Hansel’s direction. On
her return to the screen, after several
years of stage successes. Miss Swayne
again finds herself under his direction, this
time with Arrow.
STOUT WELCOMED HOME TO
KEYSTONE
George W. Stout, business manager of
the Triangle-Keystone studios, has re-
turned to the coast from an extended stay
in New York.
Mr. Stout expresses himself as glad to
be back where it is cool in the summer,
warm in the winter and just right most
of the time.
His friends at the Keystone welcomed
him home with a dinner at Levy’s a few
evenings after his arrival and Charles
Murray presided as toastmaster for the
occasion.
KALEM announces that the elaborate
plans to feature George Larkin,
whose acquisition by that company was
mentioned in last week’s News have
been perfected and that the screen dare-
devil will be presented in a new series to
be called “ Grant, Police Reporter.” The
productions will be in one reel, written
around the career of the average big daily
police reporter and containing spectacular
thrills that will put Larkin’s dare-devil
qualities to a severe test. Each one-reel
picture will tell a complete story, under
an individual title. As with Kalem’s
“ Hazards of Helen ” the new series will
be a weekly release.
Robert Welles Ritchie, magazine con-
tributor and novelist, author of the “ Girl
From Frisco ” series, has been engaged to
write the stories for “ Grant, Police Re-
porter.” For the plots Mr. Ritchie will
draw on his own romantic career as a
newspaper man, which includes service in
the four corners of the globe for the New
Y'ork Sun, The New Y’ork World. The
San Francisco Call and The London Tele-
graph.
Most of the stories will be based on real
occurrences in New Yrork newspaper an-
nals, and in many cases Mr. Ritchie will
lay bare the inside facts which the news-
papers were not allowed to publish on
easily recognized big news stories. In
some instances, police reporters on differ-
ent New Y'ork papers will be able to see
their own exciting adventures on well-re-
membered stories portrayed in detail.
Kalem officials declare that this is the
first time that an author of Mr. Ritchie’s
prominence has been engaged to write
original screen stories for one-reel dra-
matic productions. “ We are aiming to
hit a bull’s-eye again in carrying out our
slogan of ‘ Short Length Features,’ ” de-
clared Mr. Wright, of the Kalem Com-
pany to a News representative. “ We
started by assuring ourselves the best
stories we could find— and to get them
we will have to pay three times as much
as any film manufacturer in the world has
ever laid out for one-reel stories, and
more than four times the standard price.
“ We went a step further by getting
George Larkin for the leading role. Lar-
kin is both widely popular and a strong
actor — and his ‘ feature ’ qualities are
shown by the fact that in the past six
weeks he has been seen on Broadway in
four multiple reel productions. When the
complete cast is ready to be announced ex-
hibitors will see that we haven’t over-
looked a link in making ‘ Grant, Police
Reporter ’ a real ‘ Short Length Feature.’
“ While each complete one-reel story of
the new series will be packed with action
and contain sensational thrills, we have
kept the idea of quality uppermost and
have demanded logical, convincing plots.
Y’ou will see real newspaper life — for Mr.
Ritchie knows the field of which he is
writing. There will be none of the typical
clap-trap screen newspaper stuff — a re-
porter lugging a big note-book which he
displays on all occasions, or rushing to
‘ stop the presses ’ to get his ‘ scoop ’ in.
Grant is going to be a red-blooded, real-
life reporter, and you may take my word
for it that Larkin has his work cut out
for him. The early stories certainly call
on him for some audaciously daring feats.
Robert Welles Ritchie has become an
enthusiastic screen fan following his ex-
perience with “The Girl From Frisco,”
Kalem’s current two-reel series featuring
Marin Sais and True Boardman. The
author confesses to an eagerness to see
each succeeding episode of the screen
productions. “ I am delighted,” he says,
“ with the elaborate manner in which
Kalem has staged the stories. I must ad-
mit surprise at the lengths to which the
director has gone in his demand for ab-
solute realism. It is this that had much
to do with my decision to write the
' Grant ’ stories, for I know that by fol-
lowing the Kalem policy we will give the
public at last a real glimpse of actual
newspaper life. It is a field fertile in op-
portunities for absorbing adventure
stories.”
According to present plans the first re-
lease of the “ Grant, Police Reporter ” se-
ries will be made about the middle of
September. George Larkin, the star,
started last week for Jacksonville where
the thrillers will be staged.
HELEN GIBSON TO DEFEND TITLE AT
WESTERN RODEO
Helen Gibson, the heroine of Kalem’s
“ Hazards of Helen ” series, has taken a
week’s vacation from the studio to com-
pete in the current Western rodeo being
held at Bakersfield, California. Miss Gib-
son will defend her title of Pacific Coast
womans’ champion in a number of events.
Director Stuart Paton’s Company from “ Twenty Thousand Leagues Under the Sea ”
PHOTO PLAYS iinc) PRESENT
A STIRRING MILITARY DRAMA
"BEHINDTHE LINES'
\^h HARPY CAREY. EDITH
JOHNSON and MARC FENTON
DIRECTED BY HENRY
LLL&SIRJD/®
'LOCVy'-C (INC)
PM
Increasing popularity of BLUEBIRD Photoplays is proving
the widespread appreciation of the now famous policy “The Play s the Thing.
This appreciation, coming first from the public, is now attested hy that
sincerest form of flattery imitation — on the part of other producers.
The BLUEBIRD policy has proven, in something more than thirty re-
leases, that not only better acting, hut better all round entertainment is assured the moving picture
patron, when star productions supersede star players.
The now famous BLUEBIRD policy of “The Play s the Thing has heen
explained to the general public through the medium of attractive half-page advertisements in the Saturday
Evening Post. Reaching over ten million readers every week with the story of BLUEBIRDS, Exhibit-
ors everywhere are reaping the benefit with every BLUEBIRD Photoplay shown at their theatres.
You can share in the same popularity to the profit of your house.
Watch for “THE EVIL WOMEN DO.”
Book thru your local BLUEBIRD offices or thru the Executive Office of
BLUEBIRD PHOTOPLAYS, (Inc.
1600 Broadway, New York
September 16, 1916
MOTION PICTURE NEWS
1715
Just to make old Dr. Terence Ramsaye,
who dropped the “Eugene ” from his name
before he left Chicago, sorry that he was
going back there, the Associated Advertis-
ing Men gave him a feed at the Hotel
Claridge last Tuesday.
The luncheon was followed by a grill,
in which the chief performers with the
gridiron were Hopp Hadley, Harry Reich-
enbach and Carl H. Pierce.
According to Hopp, who led for the
prosecution, Terry had played one night
stands on practically every newspaper be-
tween Chicago and Denver. Harry Reich-
enbach attempted to prove that Terry
could have made his fortune as a hand-
writing expert, but unfortunately caused
too much laughter to carry his point.
Harry Ennis maintained a dignified si-
lence throughout the luncheon.
Those present were Jacques Kopfstein,
V. M. Shapiro, Arthur James, Henry
James, William Barry, Lyman O. Fiske,
George Blaisdell, Harry Ennis, W. P. Mil-
ligan, James Milligan, Harry King Tootle,
William Wright, E. Lanning Masters,
Julian M. Solomon, Jr., Paul Gulick, Oscar
Haase, Pete Schmidt, Charles Condon,
Sam Spedon, Harry Reichenbach, Nat G.
Rothstein, Hopp Hadley, Otto Henry
Harras, R. M. Vandivert, John C. Flinn,
B. P. Schulberg, Mr. Cornier, Gerald
Duffy, Lesley Mason, Carl H. Pierce, Wal-
lace Thompson, Mr. Burr, Wid Gunning,
E. Richard Scheyer, P. A. Parsons.
What with Terry Ramsaye and A1 Wil-
liams preparing to leave for Chicago, and
others switching about on their jobs, and
all the boys anxious to give them a little
luncheon, or show their appreciation in
various ways, considerable food has been
consumed during the past week.
Terry, by the way, probably will get
something more to eat when he gets to
Chicago. It may be remembered that he
hails from that place and has only been
visiting in New York, so to speak; he
knows Chicago like the rest of us know
the pawnshops of New York, and there
probably will be a few bands and a wedge
of waiters and bartenders waiting to meet
him at the train.
Our loss is Chicago’s gain, as the
preacher so aptly remarks.
Blanche Lasky is spending the week
motoring. By way of a little after-dinner
exercise she is drivng her Stutz roadster
from New York to Lake Champlain. We
hope she has a fine trip, notwithstanding
the fact that she once told us the Lincoln
Highway was a good road to Philadelphia.
We don’t like to hold grudges.
The Pennsylvania censors are just re-
covering from an orgy over “ The Victory
of Conscience,” the newest Lasky-Lou
Tellegen picture, released by Paramount.
Apparently they have been fasting for sev-
eral weeks, for they plunged into the crim-
son feast like cavemen at the slaughtering
of a mastodon, and they came up from
the trough grunting their satisfaction,
their jowls dripping with the life-blood of
a production which has attracted wide at-
tention among the critics. As we go to
press the Saturnalia is still on, with the
Breitinger followers thirsting for some-
thing more to wallow in. Doubtless the
result will be the sort of picture the people
of Pennsylvania want, since they sanction
and support their Board of Censors.
Anna Little and Alan Forrest were mar-
ried at Santa Barbara on August 19.
Rhea Mitchell and Rena Rogers (Mrs.
Frank Borzage) attended Miss Little, and
Richard Willis of Los Angeles gave the
bride away. Frank Borzage was best man.
The marriage is the outcome of a romance
lasting over two years. A supper was
given at the Arlington after the wedding
and later in the evening the couple re-
ceived at their pretty new home. This
was largely attended, for the two most in-
terested are as popular as any artists on
the screen. The wedding will come as a
big surprise to most people, for it was all
quietly arranged. Both are at the Ameri-
can studios.
The last regular meeting of the “ Poets’
Corner ” at the Lasky studio, Hollywood,
was frought with interest and quivering
with excitement. The main topic of the
debate, “ Are Long Eyelashes Necessary to
Be a Successful Ingenue?” occupied most
of the evening and was won by the af-
firmatives.
At the conclusion of the debate Percy
Hilburn, better known as the Selma Ave-
nue Milton, recited the following original
verse :
“ Twinkle, twinkle little static,
How I wonder what you are,
As in manner so erratic
All of our best work you scar.”
And in the Chautauqua salute which fol-
lowed four handkerchiefs were torn be-
illllllUlllllllllllllH
]i
NO PUBLICITY FOR “NAUGHTY
PICTURES ” IN KANSAS DAILY
The Kansas City Star, published
j=
at Kansas City, Mo., announces that
M
it will not permit publication of ad-
n
vertisements in its columns of pic-
B
n
ture films that base their appeal on
m
| a salacious presentation of sex prob-
n
! lems.
B
rkl
yond repair. Hilburn graciously acknowl-
edged the plaudits.
William Elmer, the Bard of Sunset
Boulevard, has promised an original poem
for the next meeting.
A denial comes from the office of
Selwyn and company to the effect that
Jane Cowl has not been engaged for a
leading part by the recently organized
Success Film Company.
A short time ago there was a story
printed to the effect that Miss Cowl had
deserted the legitimate for the pictures to
appear under the banner of the new con-
cern. It appears, however, that she was
merely approached by an agent to discover
whether or not she would consider an
offer. The agent was advised that she was
not available for pictures at the present
time.
Notwithstanding Harvey F. Thew’s aver-
sion to noon day luncheons he was per-
suaded to accept an invitation to one at
the Hermitage on Wednesday last.
It was given in his honor by a few of
his fellow speed kings (Smith and Under-
wood models) who wished him nothing
worse than a case of indigestion.
Beside the members of the Motion Pic-
ture News staff, Hector Turnbull and
John C. Flinn were dared to be present,
and refused to take the dare. Merritt
Crawford of the Metro Pictures Corpora-
tion as well as Tom Geraghty, Duane J.
Kertyn, and Lloyd Llewellyn added their
bulk to the occasion. The Editor of the
Bayside Bugle was discerned behind a
knife and fork during the course of the
festivities.
When it was all over, Harvey promised
never to do it again and was let off with
a nominal fine.
On Wednesday night, Sept. 6, motion
picture players and members of the Screen
Club will be the guests of Luna Park. The
management of the Coney Island amuse-
ment park has extended a cordial invita-
tion to the artists to visit the resort on a
merrymaking tour. Complimentary tickets
for admissipn to the park and several of
its attractions, including Bostock’s wild
animal arena, are now being distributed.
There will be staged a free modern
dance contest in Luna's beautiful, spacious
ballroom, the contestants restricted to mo-
tion picture artists only, and the winners
of which will be awarded prizes.
Those who haven’t already been supplied
with tickets may secure them through their
representatives, the Screen Club, or the
publicity department of the company with
which they are engaged. In case of in-
clement weather the date will be postponed
to Thursday night, Sept. 7.
1716
MOTION PICTURE NEWS
Vol. 14. No. 11
VnilllllllllllirtllllllllllllllinilllllllllllllMIIIIIIIIIIIIIHIIIMIIIIIIMIIIIIIIIIIIIIIIIIIIIHIMIIIIIIMIIIIIIIIIIIIIIIIillllllllll
IN AND OUT OF TOWN
Mark A. Lasky and Mark M. Leichter,
president and general manager respectively,
of the Lasky Amusement Enterprises, Inc.,
of San Francisco, have been in town and
left for the coast early last week.
C. Aubrey Smith, who has just com-
pleted his work in “ Jaffery” for the Inter-
national Film Service, Inc., has gone to
London to spend a few weeks with W. J.
Locke, the author novelist.
Helen Starr, scenario editor for Uni-
versal in New York, is vacationing at
Spring Lake, for the last few weeks.
M. G. Kronacker, solicitor for Pathe Ex-
change, New York office, has returned
from a six weeks’ vacation trip through
New Jersey resorts, and is back in harness.
“CIVILIZATION” MOVES TO PARK
THEATRE
“ Civilization ” moves from the Criterion
theatre to the Park theatre at Columbus
Circle, Sunday, September 10.
This is necessitated by a prior contract
entered into before Klaw and Erlanger
realized that “ Civilization ” would be as
strong an attraction in its sixteenth week
as it was in its first.
Workmen began extensive alterations at
the Park on Tuesday morning, September
5, for the reception of the spectacle. The
same equipment now being used at the
Criterion theatre will be transferred to
the Park and installed by B. F. Porter,
who perfected the projection at the Cri-
terion theatre for Mr. Ince.
DEMAND FOR WORLD’S SERIES SCORE
BOARDS
The past week has been a busy one for
the World’s Series Score Board Company,
105 West Fortieth Street, New York.
Among some of the recent orders received
are from the Strand theatre in Newark;
Grand theatre in Trenton; also the Grand
in Hartford, Conn. The Miles circuit has
contracted to lease these boards for its
houses in Detroit and Cleveland. Each of
these theatres have a seating capacity of
over 2,500.
ZAMAH OSWALD IS A TALENTED
WOMAN WITH LIST OF PICTURE
ACHIEVEMENTS TO HER
CREDIT
Among the few women who have made
signal achievements in the motion picture
industry is Zamah Oswald, who is now
offering for marketing her latest picture,
“ The Invisible Enemy,” a feature dealing
with the infantile paralysis epidemic. Miss
Oswald was born in Los Angeles, Cal., and
was the youngest in a family of thirteen.
She forsook the easy going life offered
by the social position of her family and
turned to the motion picture as a medium
for the expression of her ideas and tal-
ents. Miss Oswald, it is said, has written
and played the leads in a number of suc-
cessful picture productions, but she re-
Zamah Oswald
gards ‘ The Invisible Enemy ” as the most
unusual of all her efforts.
In producing the picture Miss Oswald
received co-operation from the Health De-
partment of the City of New York, secur-
ing entry into hospitals where no motion
picture producer had been before.
NO VIOLATION OF ANTITRUST LAWS,
SAYS CITY COUNCIL
Special to Motion Picture News.
McAlester, Okla., Sept. 2.
“ We find that a picture show is not a
service or commodity which the public
must use. This is from an opinion by the
Oklahoma Corporation Commission, ren-
dered at Oklahoma City Aug. 26, disclaim-
ing jurisdiction over alleged violation of
State anti-trust laws by film companies.
The complaint was made by B. H. Powell,
as president of the Motion Picture Exhib-
itors League of America, and others
against the Mutual Film Corporation, Gen-
eral Film Company and Universal Film
and Supply Company. It is alleged that
the defendants had entered into restraint
of trade to control prices and exhibitions
of films in moving picture shows in Okla-
homa. The hearing developed that there
was a uniformity of prices and rules as to
leasing films.
The commission has now decided that
that body has no jurisdiction over the sub-
ject matter under the law, for the reason
that its jurisdiction is confined to cases
wherein the commodity is one which the
public must use.
The commission holds that the public
may be able to worry along without film
shows.
DICKSON IS HANDLING AMERICAN
STANDARD RELEASES
Starting September 11, the Dickson Film
Service Company, 3217 Locust Street, St.
Louis, will handle the releases of the
American Standard Motion Picture Cor-
poration in its territory.
Arthur D. Cans will handle the Ameri-
can Standard pictures in Baltimore, Wash-
ington, and Philadelphia. The Baltimore
office, known as the American standard
Film Service, is located at 151 North Gay
Street. The Washington branch, called
the Independent Film Company, is at 626 F
Street, N. W. The Philadelphia office will
be opened in a few weeks, and the officers
expect to do a large volume of business
from the start.
The Union Film and Supply Company,
124 Golden Gate avenue, San Francisco, is
doing an enormous booking business with
the “Tom and Jerry” comedy series, an
American Standard product.
HAMILTON RETURNS FROM MONTANA
Los Angeles, Sept. 2.
G. P. Hamilton, who with members of
the Century Film Company, has been here
making interior scenes for a seven-reel
picture, has returned to Roundup, Mont.,
and from there will go to New York to
look after the sale of th,e picture by State
rights.
September 16, 1916
1717
Typical Scenes from “The Caravan.” a Drama of Ancient Egypt, to Be Released by Universal During the Week of Septemer 11
IN AND OUT OF WEST COAST STUDIOS
( Continued from page 1703)
girl coming to America, and here be-
coming the victim of a man who noticed
her beauty while aboard ship. Her sweet-
heart waiting for her in America, misses
her at the station, and after weeks of
search finds her, learns of her moral ruin,
and seeks revenge by killing the man who
betrayed her. Later the girl tells the true
story of her experience, and thus her
lover is exonorated.
No Longer His Pa’s Prodigal
Director Gerrard is now working on
“ Billy’s Birthday,” a one-reel picture in
which he played the character part, an old
man who disinherits his son when disap-
pointed at his marriage. The father notices
it is the son’s birthday anniversary by the
calendar, and reveries cause him to hunt
for the youth, and a happy reunion of the
family follows. Willard Wayne and
Francelia Billington are the other prin-
cipals.
The accepted title for the Ince-Triangle
comedy drama of college life, featuring
Bessie Barriscale and Charles Ray is
“Plain Jane.” This subject was completed
last week, and will be released at an early
date. It contains the story of a slavey
girl in a college town, who won a husband
and happiness, because of her beauty and
good behavior, following her innocent
flirtations with college dudes, her winning
an international beauty prize, and finally
winging Dan Cupid. Ray appears in the
role of a serious minded student, who de-
cides to give up his books when he be-
comes acquainted with Jane. The support-
ing cast includes Mabel Johnson, William
Burgermaster, Fannie Midgley and others.
The production was made under the direc-
tion of Charles Miller, and a bit of comedy
injected in the filming will not appear upon
the screen.
Director Raymond B. West will within
the next few days stage a sensational rail-
road collision in which two passenger
trains made up of modern Pullman
coaches, will crash together near Los
Angeles. This scene is for the tri-star
Ince production which has Donothy Dal-
ton, Howard Hickman and Enid Markey
as its principals. The making of these
scenes is being very carefully planned so
that no one will be injured, and yet so
that the most realistic effects will be ef-
fectively secured.
Two new productions were commenced
last week at the Ince Culver City plant.
C. Gardiner Sullivan is the author of one,
a light comedy drama which will star
Bessie Barriscale, and be made under the
direction of Charles Miller. Charles K.
French, Jack Gilbert, Roy Laidlaw, and
George Elwell have been selected as the
supporting cast. The other new produc-
tion is from a story by John Lynch, late
addition to the Ince forces, and Director
Walter Edwards will be in charge of the
filming. It will have Frank Keenan as the
star, and Margery Wilson and Jerome
Storm as the principals.
The Edwards Company went north to
work along the Sacramento River in Cali-
fornia, where they will remain for more
than a week. An old stern wheeler boat
of the type used on the Mississippi River
sixty years ago, has been leased and will
be used for this picture.
The Ince Company composed of William
Desmond, Margaret Thompson, Robert
McKim, J. Barney Sherry, J. Frank Burke
and others, are home from a trip to Bear
Valley, where they spent a week filming
scenes under the direction of Charles
Giblyn.
The western newspaper office setting
needed for the current William S. Hart
subject, was completed at the Culver City
studios, and Mr. Hart and company which
included Alma Reuben, Nina Byron and
Walter Perry as principals, deserted Ince-
ville rancho long enough during the week
to work on this setting. Equipped with the
early day Washington hand press and
type-racks in use a half century back, this
setting attracted unusual attention. The
setting will be the home of “ The Glory
Hole Nugget,” supposed to have been
printed in 1870. The newspapers used in
the scenes were made up and printed by
Fred Peck, veteran insert writer at the
studio who had spent more than forty
years as a newspaper man.
Star of “ Eye of the Night ” Sees an Ince
Contract
Margery Wilson, ingenue of the Ince
organization, was last week given a long
term contract to appear exclusively in Ince
made productions. This comes as recog-
nition on the part of Mr. Ince of the splen-
did work accomplished by this actress. She
appeared first with William S. Hart in
“ The Primal Lure,” supported William
H. Thompson in “ The Eye of the Night,”
and since has played at the Culver City
studios in a number of pictures which will
shortly be released.
Monte M. Katterjohn, Ince staff author,
is in receipt of a letter from a Brown
University student, praising the historical
accuracy of the William S. Hart picture,
“ The Captive God,” written by Katter-
john. The student states he has made an
exhaustive study of the Aztec race, and
the play showed them in a very accurate
manner.
The Rolin Film Company continue to
make improvements at its new plant, and
shortly will have it in tip top condition.
Last week, Manager Dwight Whiting an-
nouced the addition of M. S. Alexander as
a new member of the technical staff, serv-
ing as scenic artist. Lottie Case, a new
member of the stock company, played her
first roles last week, and in a number of
scenes wore a valuable gown with Ermine
trimming, said by the P. A. to be valued
at twelve thousand dollars.
Ill fortune continues to follow the Rolin
players, several being dangerously ill with
ptomaine poisoning, and George Whiting
wrecked his Bugatti, six thousand dollar
automobile when he had a collision with a
flivver.
Their “ Prop ” an Energetic Storm at Sea
Lasky producing companies are finding
new locations in the vicinity of Balboa
beach. Last week the Marie Doro Com-
pany, under the direction of James Young,
spent several days there, waiting most of
the time for a storm which was one of the
props required for this production.
Director Edward LeSaint with the Lou-
Tellegen Company was also there, and had
they not used a block and tackle, it is
probable Tellegen would still be fishing off
a pier. It was there he caught a large
Yellowtail, and this being the second fish
he had landed in his life, he insisted upon
remaining.
A thoroughbred wolf needed in a scene
with Fannie Ward, where the animal is
supposed to become frightened, showed its
lack of temperament while the camera was
in operation, for it refused to register the
fright or even be driven from the setting1.
Director Reicher finally accomplished the
desired results by jerking the wolf from
the scene by a long cord tied to its tail.
E. M. Irwin, Paramount exhibitor at
Denver, Colorado, and H. C. Renike thea-
tre owner at St. Joseph, Mo., were guests
at the Lasky studio this week.
For exteriors of the western mining
1718
MOTION PICTURE NEWS
Vol. 14. No. 11
Lasky picture, which gives Tom Meighn
his first star part, a company under the
direction of William C. deMille, has gone
to Bear Valley. They will remain in the
mountain section for more than a week.
The principal supports are Anita King,
Horace Carpenter, Harry Carey and Edith
Chapman. The title of this picture will be
announced by the New York office.
George Melford will next direct Blanche
Sweet in a present day story, laid in Cali-
fornia, i. e., the picture is supposed to have
a California locale or atmosphere. Tom
Forman will have the male lead, and lead-
ing parts are taken by Walter Long and
Mrs. Lewis McCord. No name for this
picture has been given out at the studio.
Fred Mace in his make up of fire chief,
was called into the Superior Court of Los
Angeles as a witness, and created much
comment. Assistant Business Manager
Harry Kerr, accompanied the comedian,
and explained to the court that it was
costing the Keystone Company one thou-
sand dollars a day to have him absent
from the Keystone plant, and arrange-
ments were made whereby he could be
called half an hour before he was to ap-
pear on the witness stand.
A Keyston Company required one more
scene to finish a picture, and the director
with his players went to the Southern
Pacific station, Los Angeles, to get the
needed scene, but none of the organization
realized that Governor Charles Hughes
was to arrive there about the same time.
A camera was set up near the station,
prior to the arrival of the players, and
was focused to get a view of the crowd
greeting the Presidential candidate as a
background for the action of the Key-
stonites. It so happened that one Joseph
Callahan was made up with a black beard
of the style worn by the Republican candi-
date. When he arrived on the scene, all
the people thought Hughes had come to
Los Angeles by auto, and turned to the
Keystone players and began greeting them
with all kinds of cheers, crying “our next
president,” “ hurrah for America’s greatest
citizen,” etc. Later Callahan expressed his
sentiments by stating that Mr. Sennett
certainly went the limit in getting extras
for the scene, and then he learned that
the director had merely taken advantage
of the extra large gathering of enthusiastic
Republicans.
The city council of Santa Monica, Cali-
fornia, has made a new ordinance regula-
ting bathing suits, and as a result the Key-
stone girls will appear in Puritanic beach
costumes in the Ambrose picture now
being made with Mack Swain as star. The
director did not know of the new ordi-
nance until after many exterior scenes had
been taken at Santa Monica in which the
girls did not appear. When they came into
the scenes taken later, however, the direc-
tor was notified of the new ordinance, and
the abbreviated type of bathing suits had
to be discarded, and one with long skirts —
that is, just to the knees — were substituted.
Cal Trained to “Cry for Help”
A scene which has required rehearsals
daily for two months was made for the
Keystone comedy “ A Lover’s Mite ” this
week. The principal player was a cat
which had been trained to stand in a win-
dow sill, and look about for help during
a fire scene, and then the heroine Julia
Faye rushes in and rescues it. Other Key-
stone comedians supporting the cat in this
picture are Fred Mace and Harry Gribbon,
who take the roles of fire chief and police
chief respectively.
An L-Ko Company including Lucille
Hutton, Dick Smith, Will Bavin, J. Russell
Powell and others, under the general
supervision of Jack Blystone, kept a por-
tion of Hollywood excited last week when
they staged a number of thrills for a run-
away freight story as yet unnamed. The
runaway freight car dashes down the
street of the quiet suburb into a house
being moved down the street, which was
moved at the cost of five hundred dollars,
and ultimate^ dashes off the palisades at
Santa Monica making a drop of one hun-
dred and fifty feet.
The L-Ko Company has just shipped
“ Tilly’s Terrible Tumble,” a crook story
with W. Howard and Phil Dunham, and
“ A Surgeon’s Revenge,” with Dan Rus-
sell, Kathrine Griffith and William Irving.
Another picture recently completed was
“ Cold Hearts and Hot Flames,” which has
Billie Richie and Vim Moore as principals.
Each subject, according to General Man-
ager Abe Stern, contains sufficient thrills
for a multiple reel feature put over in the
L-Ko comedy way.
The Francis Ford-Grace Cunard Stern
Company have completed the first episode
of “ My Lady Raffles ” serial, and indica-
tions at the studio lead to the conclusion
that this will be the most elaborate serial
in which these well-known players have
taken part. A number of big interior and
exterior scenes with a Paris atmosphere
have been built for use in the serial, and
a cast which includes Eddie Boland, Dan
Duffy, Pete Gerald, Jean Hathaway, Bert
Roach, Harry Lorraine, Edgar Sherrod,
Mario Binchi, a French dancer, Jerry Ash,
Genevive Abbott, Marcia Avery, and
others appear.
Russell E. Smith, scenario writer who
has been connected with a number of well-
known coast and New York companies
serving in that capacity, has been engaged
by the L-Ko Company and is now writing
comedy scenarios.
The Henry Kernan Vogue Company has
passed slapstick into the discards for their
present subject at least. This is being
made under the working title of “ An
American Princess.” The story deals with
an Indian princess, whom a bankrupt Eng-
lish lord marries for her wealth, and many
of the scenes gain their comedy from the
antics of her relatives who visit her at her
royal palace in England. Gypsy Abbott is
the Indian princess, Paddy McQuire the
lord, and Arthur Moon the Indian heavy,
who attempts to recover his sweetheart.
The subject is being photographed by John
Ingler.
Trained Fish Is Vogue Life-Saver
The Miller-McCray Vogue Company is
making what is termed a crook story in
which a discordant accordion played con-
tinuously by a tenement dweller in the
vicinity of the crooks’ hang-out, drives the
law-breakers to attempt to kill the sup-
posed musician. Their efforts in this are
thwarted in every instance including the
last, in which they throw the woman and
her accordion, while wrapped in a burlap
bag into the ocean. A trained fish unties
the bag and the air inside the accordion
serves as the life saver for the woman.
Rube Miller, Ben Turpin, and Lillian
Hamilton have the principal parts. The
latter takes the role of a vampire.
“ Easy Street ” will be the title of the
Chaplin-Mutual subject which will follow
“ The Count ” in release. It is now being
made at the studio, and for it two large
settings have been built.
September 16, 1916
MOTION PICTURE NEWS
1719
On-the-Minute Delivery Is Brady Plan for World Film
Policy of Forehandedness Puts to Rout Old Mr. Behind-hand, and Keeps Exhibitors Happy
in the Assurance of Getting Releases and Paper on Time
ALMOST LOST LIFE IN THRILLER FOR
“U” PICTURE
While staging a thriller for UniverSal’s
forthcoming spectacular picture produced
by Stuart Paton, in which some startling
under-sea views are promised, L. L. Irvin,
who ascended in a balloon to execute a
stunt, almost lost his life. Irvin ascended
near Monrovia, outside of Los Angeles,
Cal., and his plan was to cut away the
basket of the craft, and then bring the bal-
loon to earth, clinging to the ropes.
But when the basket was cut, the loss of
its weight caused the gas bag to start trav-
eling skywards at a terriffic pace. Irvin at
last managed to catch the cord that opened
the gas valve, and, although atmost asphyx-
iated by the fumes, brought himself safely
to within a short distance of the earth.
Then he jumped, and the balloon rose
again and disappeared.
ON Friday, August 18, managers of the
various film exchanges in New York
City and vicinity, held a meeting at the
Astor Hotel, when a social club was or-
ganized. It will be known as the Film
Club of New York City. Meetings are to
be held twice a month, the object is purely
a social one.
On Thursday, August 31, a second meet-
ing was held in the form of a luncheon at
Hotel Astor, and afterwards a business
meeting.
Every exchange manager, and assistant
manager ; or any higher official is eligible ;
and those who have not already joined can
do so at the next meeting, which will be
held at the Astor Hotel, on Tuesday even-
ing, September 5, at 8 P. M.
A. T. Beck, of thj Mutual Film Corpora-
THE V-L-S-E publicity department, un-
der the direction of E. Lanning Mas-
ters, is making elaborate arrangements for
properly disseminating information rela-
tive to the big Thomas Dixon spectacle of
preparedness, “ The Fall of a Nation,” to
which it recently acquired the distributing
rights.
The first press sheet which is being sent
out contains a wealth of information for
exhibitors and their patrons, put together
in such a fashion that only a pair of scis-
sors is necessary to see that it gets into the
local newspaper offices. Every form of in-
formation that could possibly be needed is
included in this advance press sheet.
A separate sheet contains the opinions
of the dramatic critics of the New York
newspapers, and there is still another sepa-
rate sheet giving ideas for a herald to be
distributed in the theatres. The news-
paper sheet contains interviews with well-
known people, an advance description of
the spectacle as a whole, an interesting ac-
count of how the battle scenes were made,
taken from the diary of Lorraine Huling,
<< A N era of extraordinary prosperity
■C* has set in for the World Film Cor-
poration,” said Director General William
A. Brady to the News, “ and I ascribe this
gratifying condition of affairs to several
distinctly separate causes, the first of
which is forehandedness.
“ From the beginning of my association
with this corporation I have worked inces-
santly to establish efficiency in all depart-
ments— and forehandedness is one of the
big angles of efficiency. There was a time
when the World was behindhand all
around. That is, its deliveries were often
made at the last moment, not alone as to
releases, but advertising material also.
Often the picture was barely nosed out by
tion, was elected chairman and presiding
officer, and W. E. Raynor, of George
Kleine, secretary and treasurer.
The members are : A. T. Beck, Mutual ;
W. E. Raynor, George Kleine ; E. M.
Saunders, Metro ; W. L. Sherry, Para-
mount; S. Eckman, Triangle; S. P.
Kramer, Bluebird ; P. J. Schaefer, World ;
H. Boxbaum, General ; E. H. Goldstein,
Universal; M. F. Tobias, Mutual; Joseph
Engle, International; Jules Bernstein, Mon-
mouth ; M. Hoffman, Universal ; H. Gains-
borough, Universal Exchange ; S. Zieler,
Universal Exchange ; S. Abiles, Pathe ; Mr.
Hamil, Pathe; Joseph Partridge, V-L-S-E;
Jack Levy, Fox Film; Phil Meyer, B. S.
Moss ; H. R. Ebenstein, B. S. Moss ; Wm.
S. Seymour, manager of the Jersey Para-
mount exchange.
the heroine of the picture; the answer of
Mr. Dixon to the criticisms of the Ger-
man propagandists, special accounts and
descriptions of the symphonic music com-
posed by Victor Herbert especially for
this attraction, besides a vast quantity of
short notices containing biographical
sketches of the principal players and other
facts of interest.
UNICORN’S ADDRESS IS 126-130 WEST
FORTY-SIXTH STREET
The page advertising plate of the Uni-
corn Film Service Corporation in the last
issue of this paper, through an error,
showed the address of the company as
126-130 W. Fortieth street. This should
have been Forty-sixth street, New York.
HOUSE ORGAN IS BROUGHT OUT BY
UNICORN
The Unicorn Film Service Corporation
is issuing a house organ, called the Unicorn
Banner, containing the stories of the films
released. H. J. Streyckmans is the editor.
the press sheet, and both came into town
at the last minute, all out of breath.
“ This statement does not imply criti-
cism of those who were in charge. They
simply conducted their business in accord-
ance with a plan, or lack of plan, that was
quite general, and due, in a large measure,
to the youth of the motion picture business
and its natural lack of systematic develop-
ment.
“ Long experience as a theatrical mana-
ger handling large numbers of traveling
attractions had taught me that the rail-
roads which captured the biggest as well as
the choicest patronage were those that
rarely failed to land their passengers on
time. Almost any of the carriers can com-
mand luxurious equipment, but when it
comes to maintaining a schedule, that is
what gets the public’s confidence.
“ To be on time to the dot was one of
the principal points I went after in the
early stages, and when this was accom-
plished— and safe-guarded by the comple-
tion of an unheard of number of pictures
in advance, all ready for release — we were
able to doubly assure the exhibitor of on-
the-minute delivery. I figure that this
alone has made a marked difference in our
financial support.
“ Another point to which I may refer
with pardonable satisfaction is the im-
proved quality of World output. Our di-
rectors have been making noteworthy prog-
ress in this work, and we hear from it
every day, from many sections of the coun-
try. It was only last week that one of the
very big New York exhibitors came in
here to see a picture upon which he had
received a pointer from some quarter or
other — a man whose name is familiar to
all who are abreast of the times in the mo-
tion picture industry.
“ During the progress of the picture this
famous exhibitor broke in several times
with highly enthusiastic interjections, and
at the end, he exclaimed : ‘ If Brady goes
on making such pictures at the rate he is
going, the markets of the world will be
seeking him — not he seeking them ’ — and
we had to show him three or four more of
our completed plays.
“ Then again, we are giving practical
demonstrations to exhibitors of our desire
to meet them half way. Not long ago in
an interior city something happened to one
of our films when it was not quite com-
pletely run off, and the local manager
wrote us about his disappointed audience.
We wired him to select any one of our re-
leases, free of cost, and exhibit it as a sub-
stitute— and anyone who should try to
show this exhibitor that the World Film
was not his friend would be hauling a
steer uphill by the tail
“ Some of these matters may seem of
trifling importance in themselves, as in-
deed, perhaps, they are. But taken to-
gether with others which might possibly be
passed up by a casual observer as of no
greater individual importance, it appears to
me that the vastly increased World Film
momentum has something extremely tan-
gible behind it.”
Exchange Managers in New York Form a Social Club
Assistant Managers Are Also Eligible in the Organization, Which Held Its First Meeting
at the Astor — Beck of Mutual Is Chairman and Raynor of Kleine Is Secretary
V-L-S-E Plans Big Campaign for 44 Fall of a Nation ”
All Press Matter Necessary for Successful Exploitation of the Dixon Spectacle Is Contained
in Advance Sheet, Needing Only the Scissors to Get Items in Local Papers
1720
MOTION
PICTURE
NEWS
Vol. 14. No. 11
Universal Undersea Picture Nearly Completed
Director Paton Puts Finishing Touches to Submarine Scenic, Begun Two Years Ago in the Bahamas, and Super-
vised by the Williamson Brothers — Three Hundred Feet of Negative Taken— Battles Under Water
Promised as Part of Its Novelty
CONSIDERABLE importance is attached to the submarine
picture on which the Universal Company has been two
years at work and which is now receiving finishing touches
at the hand of Director Stuart Paton, out in Universal City.
The picture will undoubtedly create exceptional comment be-
cause of the fact that it presents a connected story enacted for
the most part on the bed of the ocean.
It was during the close of the year 1914 that a company of
players headed by Director Paton and comprised of Jane Gail,
Edna Pendleton, Matt Moore, Howard Cranipton, William Welsh,
Curtis Benton and others left New York for the Bahamas,
where the under water scenes were staged, if that term can be
employed in the present instance.
To supervise the filming of the submarine scenes the Universal
Company engaged the services of George and Ernest Williamson
who had at that time completed an under-sea scenic, for which
they used an airtight chamber let down to the ocean’s bed by
means of a man-sized tube made of malleable iron. The tube
was connected with the bottom of a specially constructed boat
while at the other end the chamber with one side made of dear
glass was appended. In this chamber the camera man operated
his machine while the boat moved about close to the shore.
The results were shown in the famous “Williamson Submarine
Pictures.”
Williamsons’ Perfect Invention
The Williamson brothers perfected this invention to a con-
siderable extent and operated it for Mr. Paton’s company. The
players, clothed in diving dress, enact the greater part of the
scenes for the picture on the water’s bed, immediately in front
of the chamber. For their work in supervising this part of the
production the Universal paid to the Williamsons one hundred
thousand dollars.
The scenario prepared by Mr. Paton called for the introduction
of a number of deep sea divers, and skilled men had to be em-
ployed for these roles. Through the influence of the Williamsons
Mr. Paton secured the services of the Stillson divers, then at
work for the United States Government raising the submarine
F-4. A special concession was granted the Universal Company
and the entire company of divers under the direction of George
D. Stillson were loaned to the picture company by the govern-
ment.
All in readiness the Paton company arrived in Nassau, the
Bahamas, on December 14, 1914. The director and his assistants
immediately ran into fierce opposition in the way of the natives
who looked with great disfavor on all the unusual apparatus
brought down by the company. It was only after several days
of patient arguing with the Bahamians that Director Paton se-
cured their cooperation in producing the picture.
Naturally the most difficult undertaking in the production of
the picture was the manipulation of the tube and the director’s
chamber below. It took several days to get this apparatus in
working order and even then the work went slowly and was
exceedingly tedious to all concerned.
After spending six months in Nassau, the Paton company
returned to New York and worked at the Universal studio in
Fort Lee. From here they went to Universal City, Cal., where
the remainder of the scenes have only just been completed. Over
300,000 feet of negatives have been taken up to the present time.
The assembling is now under way, but Director Paton expects
to be about a month at the cutting and editing of the negative.
Novel “ Shots ” Promised in the Picture
Universal promises some excellent “shots” in the big produc-
tion. Divers are shown at work on the bed of the ocean, carry-
ing out bodies of soldiers fallen in the under-sea battle. In the
battle scenes rifles are used and the smoke can be seen curling
through the water. On the other hand some of the most beauti-
ful coral formations have been caught by the camera lens. Cer-
tainly the backgrounds are to be extraordinarily far removed
from the conventional motion picture setting.
The sensational effects which Director Paton introduced
promise to equal if not eclipse the most wonderful thrillers ever
staged in a picture. He destroyed two yachts, four balloons
which made night ascensions from Nassau, and sent a sub-
marine to the bottom of the sea where he photographed it as
it lay on a coral bed.
The picture is booked for a Broadway theatre in New York
and probably will be run first sometime in the month of October.
The name of the production and the plot are being kept a
secret, for Director Paton wishes the entire piece to be a big
surprise.
SAM D. DRANE, WHO PLAYED LINCOLN IN “THE CRISIS”
FOR SELIG, DIES IN NEW YORK CITY
Special to Motion Pictup.e News.
Chicago, Sept. 2.
WILLIAM N. SELIG received with sadness the news sent
to him recently from New York City, which stated that
Sam D. Drane had died of pneumonia at the German Hospital
in New York on August IS. Mr. Drane was born forty-seven
years ago in Dranesville, Va. His remarkable likeness to
Abraham Lincoln caused him to be chosen for the role of The
Great Emancipator in the Selig production of Winston
Churchill’s novel, “The Crisis.”
“It is no secret now,” said Mr. Selig, “to state that ‘The
Crisis’ was not put in production for some time because we ■
could find no actor who could undertake the role of Abraham
Lincoln. The character of Lincoln predominates in Churchill’s
wonderful novel and rather than have the character of Lincoln
burlesqued, to be untrue to life, I concluded not to put the
drama into production.
Sam D. Drane as Abraham Lincoln in “ The Crisis ” (Selig)
“Then one day Sam D. Drane was brought to my attention.
I had carefully studied the capabilities of dozens of men willing
to portray the historical character and had rejected them one
by one. I confess that the Drane proposition did not appeal.
However, I decided to meet Drane and wired him to come to
Chicago. He came and his tests at the studio were marvelous.
No other word will describe his make-up. I consider Drane’s
characterization of Abraham Lincoln to be wonderful in every
detail. He looks like Lincoln, acts like Lincoln and gives atmos-
phere to the story instead of detracting from the play, as is so
frequently the case in like instances.
“I think reviewers and the picture play public will unanimously
agree with me in my tribute to Sam D. Drane when they see
his Lincoln on the screen. It is with regret that I learn of his
passing. He had never seen the production of ‘The Crisis' to
the worth of which production he contributed so talentedly.”
September 16, 1916
MOTION PICTURE NEWS
1721
SCREEN EXAMINATIONS
iiliilili
“EACH PEARL A TEAR”
(Lasky-Paramount — Five Reels)
REVIEWED BY THEODORE OSBORN ELTONHEAD
IT is largely owing to the concentrated feminine magnetism
of Fannie Ward that “Each Pearl a Tear” proves to be as
interesting and entertaining a picture as it is-. This diminutive,
pretty little star is the life of the whole production and though
she is not given the dramatic opportunity which she had in
“The Cheat,” she does get over her magnetic personality to such
an extent that the effect on the whole is exceedingly pleasing.
There are parts of the picture that could be greatly improved
from a directorial standpoint. The big stock market fight
lacked realism and was far from convincing. Pawn brokers as
a rule do not advance large enough sums on jewelry placed
with them by unknown young girls to make the least particle
of difference in a financial battle of the magnitude of the one
suggested by the trend of the story. Nearly every scene of this
business part of the picture left a more or less theatric impres-
sion and for this reason the story lost much of its force.
The Deciding Moment
The story was staged in an effective manner as to settings
with the photography and lighting up to the well known Lasky
standard. Many of the settings were examples of great beauty
and the director deserves praise for the manner in which he
has assembled them. Had he been as careful with his other
settings and the action which took place in them he would have
had a much stronger effective and convincing picture. These
slight technical defects, however, are more than compensated for
in the feminine charm and delight of pretty little Fannie Ward.
Charles Clary was another member of the cast who pleased
throughout by his sterling portrayal of the part of a Wall
Street millionaire. His work was finished and polished in every
detail. There was never a gesture or expression that proclaimed
him other than a good actor. Jack Dean in the leading juvenile
role left much to be desired in his manner of handling this part.
At no time did it call for any great amount of acting yet at
no time did he. rise above the ordinary. Paul Weigle in the
minor part of Roger Winston, the confidential clerk, did a good
bit of expressive character work. The supporting cast was
effective in the other minor parts.
There is one feature of the production for which George Mel-
ford. the director, deserves an especial bit of commendation. He
has staged a society function as though it were really a society
function. This part of the picture is thoroughly convincing and
realistic. Furthermore it is so out of the ordinary that it is
worthy of special comment.
The picture was adapted from L. Lloyd Sheldon’s story by
Beatrice C. DeMille and Leighton Osmun. It tells of Diane, the
beautiful daughter of Roger Winston, confidential clerk of Lorril-
lard, a millionaire stock broker and society man. Fresh from
boarding school she attracts Lorillard with her clean, fresh, young
beauty and he determines to win her. By means of a pearl
necklace of great value which he persuades her to wear, and
which he later states was never returned by her father, he gets
her in his power. Diane agrees to work for him as secretary
until the necklace is paid for.
In the meantime she falls in love with John Clark, a young
man in Lorillard’s employ. When the latter discovers the state
of affairs he discharges Clark, who determines to win enough
money on the stock market to pay off Diane’s indebtedness.
Lorillard, learning the stocks he is interested in, determines to
break him and in doing so runs up against a crowd of westerners
who are trying to bull the same stock. The market is going in
favor of Lorillard when Diane discovers the missing pearls.
Taking them to a pawnbroker she receives enough money to
enable her to turn the market in favor of her lover and ruin
Lorillard.
“PLAIN JANE”
(Kay-Bee-Triangle — Five Reels)
REVIEWED BY PETER MILNE
UD LAIN JANE” was selected to run at the Rialto by Mr.
A Rothapfel presumably because of its stars, Bessie Baris-
cale and Charles Ray. The story offered in the picture is rather
trite and bears too much similarity to the monotony suggested
in the title to entertain over its full length. Its bright spots out-
side of the acting of the leads, who are restricted by their limited
opportunities, lie in the subtitles. They are totally unlike the
usual run of Ince captions and were written in a most humorous
vein.
The story is of the comedy-drama type and is set in a co-edu-
cational college town. Mr. Ray appears as a “stude,” not one of
the burlesque sort but a member of the hard-working poorer class
of students. In his boarding house there is Plain Jane, a slavey,
this role of course being carried by Miss Barriscale. The young
man can’t see much to the young lady until she is frilled up a
bit by a kindly old photographer who adopts her after her
picture has brought home first prize in the college beauty con-
test. Then he is captivated and Plain Jane, no longer so plain
after all, accepts him.
This is not a very meaty plot as told above and although it is
embellished by several humorous and near-pathetic situations, it
hardly presents adequate material for a five reel picture. Plow-
ever, an afternoon audience at the Rialto seemed thoroughly
amused by it and only once or twice grew fidgety and looked at
its watches. A comedy-drama without sufficient drama in it to
sustain the interest may pass as the proper description of the
picture.
“ THE VELVET PAW ”
(Paragon-World — Five Reels)
REVIEWED BY PETER MILNE
THE picture world has seen much of the honest Congressman
who goes to Washington full of ideals and the ambition to
carry them through, of the young man who encounters the graft
ring and the beautiful lobbyist, and almost — almost succumbs to
their crooked ways, but takes a brace just in time to win the day
and put a great reform bill through with a thrilling speech. Such
1722
MOTION PICTURE NEWS
Vol. 14. No. 11
a figure offers a great opportunity for the plot builder because his
main character must of a necessity be continually battling against
grafting politicians — and this offers him a sound basis for a strong
picture. And so Paul West when he chose this theme for “The
Velvet Paw” was not taking a chance as to his story’s success or
failure with the public— its success was assured at the start—
and doubly assured when he sold his script to Maurice Tourneur
of Paragon.
Mr. Tourneur has made no ordinary picture of “The Velvet
Paw.” After all, even though it is conventional, its production
elevates it considerably from the rank and file. Washington is
the chief locale, and to Washington did Mr. Tourneur go to take
his exteriors. We have various views of the capitol buildings,
once even the President himself, to add realism to the picture.
For the interiors, which supposedly take place in the House, Mr.
Tourneur has budded for himself exact replicas of the actual
House. They are so good and the people in them so well han-
dled that the ruse will get over with ease. Mr. Tourneur’s direc-
tion in respect to his several scenes of the intensely dramatic va-
riety is equally good. A common scene in his hands becomes un-
usually forceful.
On the Capitol Steps
The story tells of Mary Dexter, who after the first reel, is the
Velvet Paw of the Congressmen representing the trusts. Her
husband, an inventor, was driven to suicide because of his failure.
Mary is convinced that she is fighting on the right side when she
gets in league with the grafters (this being the only inconsistent
point in the picture). She ruins the career of one would-be honest
Congressman, and then is told to go after Moorehead, a man
from Indiana, who has created a stir because of his honesty. The
wind-up can easily be imagined. The girl realizes that Moore-
head is right — he wins his fight and passes a Child Labor Bill — and
the ruined Congressman fails in his attempt to kill the lobbyist,
who, of course, changes from lobbyist to Mrs. Moorehead.
House Peters makes a truly attractive and strong figure of
Moorehead. Gail Kane is seen to good advantage as Mary Dex-
ter, while Ned Burton is a typical (picture) grafter, and Frank
Goldsmith a good acting ruined Congressman. The support is
large, and there are many supernumeraries who seem unusually
well drilled.
“PHANTOM FORTUNES”
(Vitagraph — V-L-S-E — Five Reels)
' REVIEWED BY THEODORE OSBORN ELTONHEAD
BARNEY BERNARD, the popular Jewish comedian, who
made such a favorable impression in “Potash and Pearl-
mutter,” makes his screen debut in this five part offering descrip-
tive of Jewish life and character. It was written by Samuel
Tauber and staged under the direction of Paul Scardon.
The picture is replete throughout with local color, the little
touches of treatment that do so much toward making a finished
product. The fact that many of them are so subtly realistic
that they do not appeal to an alien race does not in any way
detract from the quality of the production.
The story taken as a whole is much too slight for a picture of
this length, containing neither intricacy of plot nor rapidity of
action. It is, however, a little story taken from life; it truthfully
portrays a set of conditions, but in setting forth those conditions
it does not bring out in a manner that can be grasped the latent
humanism existing in the theme. The character ■ delineation
could also have been made much stronger and had this been done
the picture would have been much more pleasing and enter-
taining.
The work of Barney Bernard in the leading role disclosed
great possibilities for future efforts in the silent drama. Coming
fresh from the stage it could not be expected that he would be an
adept in the effective use of gesture and expression. As soon
as he does realize the great importance of these two factors in
screen acting and uses them to the full degree of his potential
power he will become a valuable addition to the growing ranks
of the silent drama.
The picture presents great advertising value to the exhibitor,
but those having an exclusive, high class, clientele should go it
rather light, as advertising it too heavily might have a boomerang
effect.
Samuel Tauber’s story tells of a Jewish clothing manufac-
turer, who even though times are bad, endeavors by a plenteous
use of the milk of human kindness to aid those about him, much
to the distress of his wife and daughter. A deed of kindness
results in his having an opportunity to figure on a large war
order of clothing for the allies. Counting heavily on this he has
refused a number of legitimate orders. Too late he discovers
that the men he has been dealing with are a gang of crooks.
His business has gone to pieces and ruin is staring him in the
face but he still has faith.
Finally the young man who has been responsible for his intro-
duction to the false buyers for the allies finds a solution that
will lift him out of the difficulty and keep him from bankruptcy.
Because all of the big clothing manufacturers have been fooled
by the swindlers and because all of them have been refusing
legitimate orders the business as a whole is at a standstill.
The Question
Therefore they just step in and taking all of the business that is
offered soon arrive at a state of great prosperity. This simple
little plot has been complicated to some extent by secondary
and subsecondary counterplots which in the end are all effectually
straightened out and the picture closes to the usual happy ending
for all concerned.
The supporting cast includes Mrs. Moscowitz, James Morrison,
Lester Bernard, who did a good bit of work by the way, Edward
Elkas, Adele DeGarde and Mary Maurice.
“ THE DAWN MAKER ”
(Kay Bee-Triangle — Five Reels)
REVIEWED BY PETER MILNE
C GARDNER SULLIVAN dashed this picture off for William
• S. Hart. We say dashed because it appears from the fin-
ished production that Mr. Sullivan was pressed for time. He
can do much better. He has given Mr. Hart the role of Joe
Elk, a half-breed. The workings of Joe’s mind, in which are
pitted one against the other the traditional temperaments of the
September 16, 1916
MOTION PICTURE NEWS
1723
A Pair of Autumn Bluebirds — “ Wanted a Home,” with Mary MacLaren; in the Center a Scene from “Behind the Lines”
white and the red, are dwelt upon continually with little varia-
tion. And while a character study and more specifically a Wil-
liam S. Hart character study adds to the force of any story, the
story must of necessity have some force of its own, providing
it aims to make a five-reel picture fully interesting. Force is not
present in the conventional and rather drawn out story of “ The
Dawn Maker.”
The production given the picture is quite ordinary as a whole,
seldom approaching the usual high standard of the Ince produc-
tions. The subtitle writer of the Ince studio, who can juggle
adjectives and figures of speech to a marvelous degrees, has
quite surpassed himself with the picture in hand, with the result
others may go on and finish the journey, thus proving his love
for the white race.
Mr. Hart plays his role well but it gives him few opportunities
in which to demonstrate his power. Blanche White, William
Desmond, J. Frank Burke and Joe Goodboy have the other named
parts.
“ THE GIRL FROM FRISCO ”
(Episode Six— Kalem — Two Reels)
REVIEWED BY THEODORE OSBORN ELTONHEAD
THIS episode is called “The Treasure of Cibola” and deals
with an old Spanish legend concerning buried treasure.
Nearly all of the first reel is taken up with the necessary incidents
to establish the trend of the story while the second part deals
with the actual telling.
In order to entertain her guests at a week end party, Barbara
Trent, the daughter of a wealthy San Francisco millionaire, takes
them to visit an old padre at the mission. There, in delving
through an ancient Spanish manuscript, she learns of the lost
treasure of Cibola, of how the old Spanish adventurers led by
Joe Among the White People
that the inserts are so startling that they sometimes detract the
attention from the idea they are intended to convey. The art
work forming a background to the words is fair and the pho-
tography good.
Joe Elk, a half breed, in line to assume the leadership of a
tribe of Indians in the vicinity of a far north trading station,
is acquainted with the factor who takes an interest in him. Joe
dreams of perfecting the civilization of the Indians and receives
inspiration from Alice, the daughter of the factor. Joe falls in
love with her but realizes she is beyond his reach. However, he
is encouraged by the girl, who is somewhat of a flirt, and later
when she announces her intention of marrying Bruce Smithson,
and when he is told by Bruce that he should never have allowed
himself to love a white girl, he feels it deeply. His tribe moves
south after having killed Alice’s father because he resisted their
attempt to steal his food, but Joe returns and sets out across the
snow wastes with Alice and Bruce. The Indian starves that the
Barbara Plays Ghost
an Indian maiden discovered the hiding place of this accumulated
store of wealth, but owing to mutiny in the party the leader and
the Indian maiden died in each other’s arms surrounded by the
wealth which they had sought.
Barbara determines to go in search of this treasure. The party
journeys far into the mountains until they reach the Indian set-
tlement. By means of a map copied from the record at the
mission they discover the mysterious cave and Barbara, accom-
panied by one of the men in the party, descends and they are
successful in discovering the treasure.
Their Indian guide who feels that they are committing
a sacrilege against the Great Spirit, pulls up the rope by which
they descended and they are left to starve, as did the old ad-
1724
MOTION PICTURE NEWS
Vol. 14. No. 11
venturers years before them. The man proves unworthy and
attempts to force his attentions on Barbara, who is rescued in
the nick of time by an old Indian, who has been masquerading
as a ghost. She succeeds in escaping from the cave. The man
in searching through the earthenware pots of gold, explodes a
bomb placed there by the Indian and the whole place is blown
up. In the meantime the Indians have attacked the party and
it is in danger of extermination when Barbara, donning the
armour of the old Spaniard, masquerades as the ghost and dis-
perses them. She discovers evidence that the man who had ac-
companied her had been trying to swindle her father, and on her
return to the rest of the party is glad to return to the arms of
her former lover.
The two reels contain fully enough material to make an in-
teresting and entertaining feature picture. The fact that this
amount of material has been confined within the limits of two
reels serve to make the offering what might be called a concen-
trated feature.
The two leading roles were capably handled by Marin Sais and
True Boardman, and while neither were called upon for any
great amount of acting, they creditably and convincingly carried
out the narrative style of the picture, so that there was never
the least doubt as to the meaning they were trying to convey.
Frank Jonasson and Ronald Bradbury handled supporting parts
well.
The story was written by Robert Welles Ritchie and the pic-
ture was staged under the capable direction of James W. Horne.
The lighting and photography were good and the locations well
selected with some good scenic backgrounds. Taken as a whole,
this picture is a thoroughly desirable offering and one that will
fit in well in the program of almost any theatre.
“ THE SHIELDING SHADOW ”
(Astra and Pathe — Four Episodes)
REVIEWED BY PETER MILNE
' I ’HE serial question offers no unsolved problem to Pathe. The
proven money-makers they have handled in the past is enough
of an attribute to their ability to pick a winner and make it go.
Among other things we have noticed that every serial sponsored
by Pathe Exchange that numbers in its cast a mysterious char-
acter has been a real hit. Take, for instance, “ The Exploits of
Elaine,” with its Clutching Hand and “The Iron Claw” with
its Laughing Mask. “ The Shielding Shadow ” has its Shielding
Shadow, a mysterious instrument of good that is continually in-
terfering in behalf of the hard-pressed heroine. That is a point
which the exhibitor cannot well afford to overlook when “ The
Exploits of Elaine” and “The Iron Claw” are brought into con-
sideration.
Devotees of the serial then we may stamp as enjoying the
machinations of a mystic personality. We know also that they
like sensations — thrilling scenes. These, too, “ The Shielding
Shadow ” possesses in abundance. In the first episode, there is the
burning of a schooner and a terrific fight between two men. The
second number introduces the weird and unusual in the way of
thrills. The hero escapes from a convict ship by enclosing him-
self in a coffin. At the bottom of the sea he releases himself.
Later we see him being drawn under the surface of the water
by a huge octopus ; a remarkable and realistic piece of work. The
third has another fire, this time in a cabaret show, and the fourth
shows an earthquake destroying an entire hotel and several cabins.
Getting down to the personal plot presented, all that need be
said in regard to its characters is that there is the appealing her-
oine, the abused hero and the gloating villain — with the Shielding
Shadow ever present to combat with the latter gentleman. There
is plenty of conflict between the various characters that serves
to create considerable suspense, and for comedy there is an eccen-
tric old character entitled One Lamp Louie, who serves as another
checkmate to the villain as well.
George B. Seitz is the author of “ The Shielding Shadow,” and
all that has been said in the preceding lines of the review goes to
his credit. The producers are Louis Gasnier and Donald Mac-
kenzie. In respect to the first four episodes they have done ade-
quate and meritorious work with the exception of one point. In
the fourth chapter which introduces the earthquake, one sees a
whole village upheaving and quaking. This is done in miniature
and, though obviously such, it has a good effect. The inconsis-
tency comes afterward when the spectator sees a man running
away from the town, running across evenly growing grass, by
stable walls and across a perfectly healthy railroad trestle. The
realism of the havoc worked by the earthquake has not been car-
ried far enough.
Grace Darmond in the role of the heroine, Leontine, does pleas-
ing work so far. An attractive personality and good looks are
practical aids to her adequate sense of acting. Ralph Kellard,
first as the hero Jerry and then as Ravengar, Leontine’s protector,
does average work. The role of the villain, Navarro, has been en-
trusted to the care of Leon Barry, an actor who gives promise
of becoming one of the most popular heavies of the screen. The
supporting cast adequately does all that is asked of it.
“ Treasure Trove,” the first chapter firmly plants the characters
and goes a good way into the story. Stephen Walcott desires his
daughter, Leontine, to marry Navarro, a wealthy planter. She
favors Jerry Carson, an author, away on a cruise. He is reported
lost when the ship burns. Navarro presses his suit. He employs
his brother to belittle Leontine’s memory of Jerry with a note
forged by One Lamp Louie. Jerry arrives home just in time to
engage in a fight with the brother which ends in his death. Jerry,
although really innocent, is convicted of the crime.
“Into the Depths,” the second episode, shows Jerry’s startling
escape from the convict ship and his subsequent arrival on Rav-
engar’s ledge, where he discovers three black pellets which are
said to bring to the possessor power beyond that of mortal. The
closing scene shows Jerry being drawn underneath the water by
the sea monster. In the meantime, Leontine, believing Jerry
dead, has married Navarro, with the understanding that she is to be
his wife in name only.
“ The Mystic Defender ” introduces Ravengar, a mysterious
stranger. He meets Navarro, Leontine, and One Lamp Louie,
who seem to recognize him. Muriel, a cabaret performer, is com-
missioned by a mysterious hand to procure a confession from
One Lamp Louie concerning the forgery. She is unable to, as
in the cabaret fire Louie loses his memory. Navarro threatens
Leontine with violence, but is prevented by a mysterious pair of
eyes that appear before him.
“ The Earthquake ” transfers all the principals to a small town
where Louie has gone. He has been made rich through the dis-
Three Scenes from Pathe’s "Shielding Shadow.” Left to Right: “Treasure Trove,” “Into the Depths,” and “The Earthquake” (Episodes 1, 2 and 4
respectively)
September 16, 1916
MOTION PICTURE NEWS
1725
covery of gold on his land The unknown eyes and hand attempt
to get the confession from Louie on paper, and things are pro-
ceeding nicely when Navarro enters and interrupts the proceed-
ings. Leontine comes into possession of the paper, but during the
confusion caused by the earthquake it is stolen by a man who
learns that Navarro will pay well for it.
“THE SOCIAL SECRETARY”
(Fine Arts-Triangle — Five Reels)
REVIEWED BY PETER MILNE
AS we have remarked before, the Fine Arts company have a
way of dressing old stories up in such a manner that the ob-
server doesn’t bother about going beneath the surface and an-
alyzing the vitals of the plot. The upper crust of this presents
such a pleasing appearance that few will worry about the fact
that the basic theme is about as senile as they come. Anita Loos
and John Emerson did the scenario while the latter attended to
the direction as well.
Sans Ungainly Make-Up
Mayme, a stenographer, is unable to hold a position because her
male employers pay more attention to her good looks than they
do to her work. She finally disguises herself in a severe dress
and applies for the job of social secretary in a fashionable house-
hold. It is not long before the son of the house, Jimmie, dis-
covers how pretty she really is and after she has done much to re-
form him from his all night parties at the club bar, he falls in
love with her.
The action begins to move quite swiftly when a count, whose
true character Mayme is familiar with, begins to court Elsie,
Jimmie’s sister. Mayme shows him up in his true colors, but per-
sistent, he persuades Elsie to elope with him. The secretary dis-
covers that Elsie is in his apartments. She hastens to the place,
climbs in the back window and sends Elsie home. When Jimmie
and his mother arrive they find Mayme instead of Elsie. But
little Elsie, unwilling to allow the result of her foolishness to
stand between her brother and the secretary, confesses and so all
is very well.
Norma Talmadge adds much in the way of ability and beauty
to the title role. A good cast including Gladden James, Helen
Weir, Kate Lester, Herbert French and Eric Von Stroheim ap-
pears in support. While generally a smooth running picture,
there are a few places where careless editing has spoiled a scene.
But editing can always be mended.
“THE PONY EXPRESS RIDER”
(Selig — Three Reels)
REVIEWED BY WILLIAM C. ESTY, 2nd
A UDIENCES that have seen and liked Tom Mix’s one-reel
Westerns ought to take kindly to this release. It is in every
respect like the thousand-foot Mix pictures.
The plot, as usual, is elementary, serving merely as an excuse
to bring in the riding and shooting specialties. The entire cast
is wonderfully proficient in cowboy feats. Since most of the
players are real plainsmen, and not actors, their performance is
naively realistic. The comedy element is broad, but often amusing.
Mix has his usual support, consisting of Victoria Forde, Sid
Jordan, Joe Ryan and Pat Chrisman. The effect of the picture
could have been greatly improved by more frequent and more
specific subtitles. Some of these would have made the finale less
ambiguous. The photography is not consistently good. The loca-
tions were well chosen.
Blake, the pony express driver of a Western route, is discharged
for incompetency, and his job given to Orbig, an ex-convict.
Blake swears to “get” Orbig and Wilson, the man who caused
his discharge. Later, a man accidently shoots himself, but be-
fore dying writes a note explaining the accident. Wilson enters
the man’s cabin a few minutes later, and is discovered there by
Blake. Blake causes Wilson’s arrest. The exonerating note is
later found, but Blake gathers a posse before the sheriff hears of
the new evidence. The posse goes to the jail and takes Wilson
out to hang him. Orbig, hearing of the proposed hanging, rides
to the rescue. He saves the man’s life and wins his daughter.
“BEHIND THE LINES”
(Bluebird — Five Reels)
REVIEWED BY PETER MILNE
A MEXICAN melodrama bearing closely on the present inter-
national situation is presented in “ Behind the Lines,” the
first Bluebird to be made under Henry McRae’s direction. Mr.
McRae has been producing Westerns and railroad melodramas for
the past three years and when it comes to putting on a smashing
bang-up picture he has few equals. Be ready to welcome sensa-
tional scenes in “ Behind the Lines.” They are present in stroflg
array. If some of the riding and dare-devil falling shown at
various moments throughout the five reels doesn’t send shivers
coursing up and down the spectator’s spine, it won’t be the picture’s
fault — the spectator won’t be human. - rr*~ ,
Nina’s Sacrifice
The story has to do with a girl, who to save her sister from
rebels, promises to enter an army hospital of the opposing faction
and keep the rebels informed as to the enemies movements. In
the hospital is a young American doctor who is experimenting on
a cure for gangrene. The girl is discovered to be a spy and
just as she is about to be arrested she tries an experiment on her-
self whereby she hopes to prove the worth of the doctor’s cure.
She recovers and is then ordered to be shot. The doctor attempts
to interfere in her behalf, but is unable to effect her pardon. The
arrival of the U. S. troops saves the day.
The outline of the plot cannot do justice to the wealth of
spectacular and sensational scenes introduced. Mexican raids on
border towns, hot and fierce battles, and the riding and falling
mentioned above keep the interest ever on the point of violent
excitement.
Edith Johnson and Harry Carey are the leads while in support
appear Ruth Clifford, Miriam Shelby, Marc Fenton, Bill Human,
L. C. Shumway, E. N. Wallack, L. M. Wells, Ray Hanford and
others. The scenario was done by Walter Woods from a story
by Mary Rider.
“ THE HEAD OF WAR CREEK ”
(Educational — One Reel)
A FTER seeing this picture, which had its first showing during
the past week at the Rialto theatre, New York, and was
presented by the Educational Films Corporation of America, 729
1726
MOTION PICTURE NEWS
Vol. 14. No. 11
Seventh avenue, New York, one must feel that the old saying,
“ See America First ” still holds good.
This scenic of 1,000 feet was taken in the mountains of north-
ern Washington, eight thousand feet above sea level. Here In-
dian wars were waged in the High Valley at the head of War
Creek. Forty years of snow have completely removed all signs
of the conflict, and all that remains is the legend and the beau-
tiful scenery.
Each of the surrounding mountains seemed to have an indi-
viduality of its own. Perfect camera work is shown throughout
the picture, particularly in the photographing of a coming storm,
which is difficult under these atmospheric conditions to avoid
static in the film. To much credit cannot be given Mr. Bruce for
the directing of this scenic.
“ THE FEAR OF POVERTY ”
(Thanhouser-Pathe — Five Reels)
REVIEWED BY PETER MILNE
TO the ranks of pictures which are based on the statement,
“ All that glitters is not gold,” “ The Fear of Poverty ”
forms a welcome addition. It was written by Agnes C. Johnston,
whose previous picture “ The Shine Girl,” done for Thanhouser,
was so meritorious. “ The Fear of Poverty ” presents besides
proof of its inspirational theme, a well worked out drama that
fulfills its mission to entertain over its entire length.
Grace has been brought up in constant dread of poverty. She is
loved by a factory worker who is perfecting an invention. She
marries him and shortly afterwards wealth comes to the couple.
The Sleeping Beauty
Then he dies. Grace brings up her daughter, Florence, sur-
rounded by every luxury that money can procure. The young
lady turns out to be very selfish and when she learns that a
friend of hers is engaged to a certain Alfred Griffiin, she decides
to break it off and have Alfred for herself. She does. She
marries him in preference to Durland, an artist.
In a year Florence learns that her husband is a rounder and
a spendthrift. He finally commits suicide, attempting to arrange
matters so she will be convicted of murder. However, the
butler sees the tragedy and exonerates the girl before the police.
This episode awakens both Grace and her daughter to the fact
that money and happiness are not exactly synonymous. The
spectator is left to suppose that Florence and the artist are
married.
Florence La Badie in the dual role of mother and daughter
does exceedingly well. Robert Vaughn, George Mario, Edwin
Stanley and Ethule Cooke are others. Frederic Sullivan directed
and has produced a worthy picture, save for his double exposure
scenes which are rather mechanical.
“THE CHATTEL”
(Vitagraph — Six Reels)
REVIEWED BY PETER MILNE
A N advance showing of “ The Chattel,” the first motion pic-
ture production in which E. H. Sothern appears, was given
last week at Wurlitzer Hall, New York. An invited audience of
which Mr. Sothern himself, Julia Marlowe and J. Stuart Black-
ton of Vitagraph were the most prominent, attended. The picture
is of the society drama type and was written for Mr. Sothern by
Paul West. Frederic Thompson attended to the direction.
The box office power of “ The Chattel,” in other words the
name of Mr. Sothern, is without doubt the most valuable end of
the picture. His name displayed outside any motion picture house,
the clientele of which is at all familiar with things theatrical, will
perform functions similar to fhose of a magnet on steel on the
passers by. He can be billed as a famous Shakesperean actor, as
he is in the present day, or as the justly celebrated star in the re-
cent stage revival of ‘‘If I Were King” and its coming re-revival.
From an artistic standpoint “The Chattel” is somewhat lack-
ing. Artistic is perhaps too broad a word. “ The Chattel ” is
ordinary and conventional from first to last and six reels of it
is too great a dose. Chiefly at fault are the author and director.
Mr. West chose as principal in his theme, the money-mad man
who gets everything he goes after. He literally buys his wife
from her bankrupt father. Of love the money-mad fellow knows
nothing. The wife, smarting under the emptiness of her life,
starts to do as she pleases and at this her husband tells her that
he bought her and intends to use her as he jolly well wishes.
What does she do but take a flyer in the street, makes enough
playing her husband’s own game to pay him back her purchase
price and then she hies herself off to the woods to meditate.
Then, of course, love comes to the money king who goes to the
woods himself, saves her from her burning bungalow and takes
her again — this time because he loves her, not because he wants
her.
This story properly handled would be at quite a strain to fill
out the footage of “The Chattel.” Even as pictured its full pos-
sibilities have not been realized. Two reels of introductory are
shown which get the plot nowhere and give the spectator little
cause for interest. In the body of the production, its high lights
have been granted the same tone of action that runs through the
incidental scenes. Lack of proper tempo is probably the best
description of this flaw.
Mr. Thompson’s direction leaves much to be desired. He has
favored the camera with many views of Mr. Sothern’s back; he
has in many of the scenes sliced off the topmost tops of his
players’ heads; the fire scene in the latter reel is unrealistic;
there is too much anti-climax; and of variety of scene and set-
ting there is none.
Peggy Hyland gives a good performance as the money-king’s
wife, and Rose Tapley, as a friend of the couple, does well in
several scenes. There are no other principals and it must be
confessed that some of the extras appear exceedingly ill at ease.
“THE DIAMOND RUNNERS”
(Mutual Masterpicture — Five Reels)
REVIEWED BY E. DRAW
IT1 OR those who can appreciate a strong story of adventure and
*■ romance with interesting complications and exciting action,
we are able to recommend this picture with confidence. J. P.
McGowan, who directed this production, has successfully infused
rapid action into it throughout. The locations are well chosen
and the situations cleverly handled, notwithstanding the fact that
some of the incidents which occur from time to time are highly
improbable.
In her delineation of Helen, Helen Holmes does some entirely
new work from that which we have been accustomed to seeing
her in and her performance is decidedly impressive. Miss
Holmes’ acting is smooth and entirely natural and we hope to
see her again in this type of role to which she is so well suited.
An exceptional array of talent has been brought together in
the supporting cast and the director has succeeded in obtaining
the best from each artist.
An exhibitor who caters to an audience with an adventurous
turn of mind, and which is not too particular on the fine points
of production, will thoroughly enjoy this picture. In advertising
this film it will be well to mention that Helen Holmes plays an
entirely new role in this picture.
Helen Holmes, leading the life of an adventuress, is associated
with a band of crooks engaged in diamond smuggling, of whom
Paul C. Hurst is the leader. Leo Maloney, head of the secret
service, is hot on their trail.
Helen arrives in the mining district after taking her instruc-
tions from Hurst. The next day she visits the mine with young
Hoisted, the son of the mine owner, and whilst there she con-
ceals a number of stones in a bouquet of roses and succeeds in
getting them safely past the guard. Preparing to take passage
for the United States, Helen arouses the suspicion of the secret
service department, who search her apartment. Secreting the
September 16, 1916
MOTION PICTURE NEWS
1727
stones in a toy balloon she sends them out of the window to
Hurst who intends to deliver them to her by messenger when
she is on board ship.
The messenger makes a mistake and delivers the stones into
the hands of the Holsteds’ maid. When Helen sees Hurst she
tells him that she has not received the stones but he does not
believe her and takes passage on the same boat in order to watch
her:
Hudson, of the secret service department, is under the im-
pression that the Hoisted maid is the guilty party. Hudson and
Helen become good friends, while Hurst and she are quarreling
all the time. At last Helen discovers the package and turns it
over to Hudson, with whom she has fallen in love, at the same
time helping him to capture Hurst.
“ THE UNWELCOME MOTHER ”
(Fox — Five Reels)
REVIEWED BY E. DRAW
THIS story is very ably written by Mary Murillo, and although
the title does not suggest it there is a decided atmosphere of
the sea. James Vincent, the director, has utilized some excellent
scenic locations which are delightfully refreshing and well chosen.
The story has been well told and the director has succeeded in
portraying it faithfully on the screen. At times there are in-
cidents which are a trifle improbable, but the production is in-
teresting throughout and affords unusual entertainment.
Just Out of the Chimney
Valkyrien has been well chosen to play Ellinor and her per-
formance is very natural and will excite sympathy and pity.
The character of Ann interpreted by Violet de Biccaro is highly
gratifying and more will be heard of this young lady in the near
future.
The Lee children are as irresistible as ever. Mr. Walter Law
(of whom we saw too little) in the role of Mason was splendid;
his acting was most convincing and his fight scene on the ship
very realistic. Ellinor, a child of the waves, is raised by old
Peter, a light house keeper. Ultimately she meets Mason, a rough
sailor whom she marries with a ceremony that he originates. Im-
mediately after he leaves her saying that he will return some
day.
Meanwhile, Ellinor meets Hudson, a rich widower, who mar-
ries her. When she arrives at his house she learns that the
memory of his first wife is held sacred by his children, and they
will have nothing to do with her.
Ellinor decides to leave although her husband pleads with her
to remain. Ann, the elder daughter, hears her father’s plea, where-
upon she enters the room, takes Ellinor’s hand, saying “ We all
love you, please don’t go.”
“THE KID”
(Vitagraph — V-L-S-E — Six Parts)
REVIEWED BY PETER MILNE
NO ONE is perfect — least of all can a producing company lay
claim to a string of uninterruptedly perfect pictures. Slumps
come to the best of them and ‘‘The Kid” is just one of those.
Wilfred North is given as author and director. His opening reel
contains a series of views of New York City which are interest-
ing specially to those out of town, but hardly significant. The
story has to do with newspaper life and several times is the
New York Herald acclaimed an excellent newspaper, which it
may be, but there is a place to tell everything.
Mr. North has taken as his central figure a girl reporter and
given her an entangled murder mystery and graft case to work
on in which the principal exponent in each instance is her father
whom she has never known. The graft and the murder are sud-
denly subordinated to the reclaiming of the father in a manner
that can hardly be called smooth running.
There is considerable unnecessary detail pictured, with the re-
sult that the offering soon grows tiresome. The director’s idea
of time and place is pretty inaccurate and his story never gains
any sustaining amount of dramatic interest. In many places the
film gives the appearance of having been poorly edited, while
other parts run along as if they had never made the acquaintance
of the editor’s shears. The subtitling could be extensively im-
proved upon by rewriting and omission.
Lillian Walker plays the title role and succeeds fairly well when
her part calls for nothing strenuous in the way of histrionic en-
deavor. Ned Finley, Eulalie Jensen and Robert Gaillard are
others.
“THE WOMAN ALWAYS PAYS”
(Essanay— Three Reels)
REVIEWED BY WILLIAM C. ESTY, 2nd
WE have seen several hundred dramas, celluloid and other-
wise, in which “ the woman pays,” but the producers of
this version managed to give the world-old theme a slightly
original aspect. The plot is manipulated to yield some situations
of considerable intensity. Only one misses fire. This exception
is a scene in which the heroine, after a supposed fall from a
seventy-foot cliff, gets to her feet and walks away.
The leads are capably handled by Lillian Drew and Sydney
Ainsworth. Miss Drew, first in the role of an unsophisticated
mountain girl, and later as a cynical adventuress, gives a sym-
pathetic and effective interpretation. Sydney Ainsworth has a
part well suited to his ability as a player of heavies. The pho-
tography is good; the directing and settings are fair.
Gregory, a lawyer, betrays the love of Elsie, a country girl.
When a baby is born, Gregory kidnaps it and takes it to the city.
Circumstances lead him to believe that Elsie is killed, while she
thinks her child has died.
Years afterward Gregory is a respected lawyer, and his daugh-
ter is a social favorite. Elsie has become an adventuress. One
day Gregory and Elsie meet, and the woman swears to revenge
A Scene from One of the Recent Episodes of the “ Beatrice Fairfax ” Serial
Released Through International
1728
MOTION PICTURE NEWS
Vol. 14. No. 11
herself. Finding that Gregory has a daughter, she sends one of
her satellites to kidnap her. She intends to have the girl ruined,
but finds that she is her own daughter. She arrives at her apart-
ment just in time to save the girl, and then commits suicide;
thus she “ pays.”
“THE BIG SISTER”
(Famous Players — Five Reels)
REVIEWED BY THEODORE OSBORN ELTCNHEAD
(iT'HE Big Sister” presents an anomaly in photoplay production.
1 It contains nearly all of the essentials necessary for a
successful picture, yet it does not get over. It contains a good
story, which has been well adapted for the screen, it has been
most ably directed, time and care have been spent on the designing
and construction of the settings, the photography is clear and
distinct and at times beautiful. Yet the production as a whole is
more or less disappointing.
This is due almost entirely to the lack of magnetism and per-
sonality displayed by Mae Murray in the leading role. With an
intensely human little story, a story containing all of the neces-
sary material for moving the heart strings, worked up in a good
scenario, she failed utterly in taking advantage of it, and transfer-
ring the human interest from the author’s printed word across
the screen to the hearts of the audience. Though given a wealth
of opportunity for the display of some real acting ability she
maintained an almost set expression throughout the whole picture
without seeming to realize that emotions require some expression.
It seems unfortunate that such should have been the case for
every other feature of the picture was handled in such a finished
and polished manner that it is deserving of the greatest success.
The original story was written by William Hurlburt and adapted
for the screen by Harvey F. Thew. It tells of a young girl in the
lower strata of society bereft of her mother, with a drunken and
criminal father, who, because of her innocense and purity and
her insistence on adhering to these principles against the force of
environment, receives in the end the benefits of the law of com-
pensation and finds happiness in the sheltering arms of love and
great riches. Such in brief is the theme; the intricate workings of
the plot whereby this theme is expounded is not of such great in-
terest. It is enough to know that it has been well and convincingly
•done, that the fair heroine rises from the slums to become mistress
>of a fine mansion in a perfectly natural and realistic manner.
.Both the author and the scenario writer deserve great commenda-
tion for the excellence of their work.
John B. O'Brien has staged the production in a manner com-
mensurate with his ability in the past. His settings were not only
elaborate, in the scenes calling for the display of great wealth,
but artistic as well. In those scenes set in the slums and in the
habitat of the underworld he has been realistic and convincing
throughout. His locations were also well selected, many of them
being examples of great natural beauty.
The supporting cast was consistently good, Matty Roubert was
appealing in the juvenile role of Jimmy Norton, Harry C. Browne
lent the proper touch of aristocracy and breeding to the part of
Rodney Channing, the millionaire lover, and Armand Cortez gave
a good characterization of the dandified gangster preying on de-
fenceless women. Others in the cast included Ida Darling, Tam-
lfiany Young, Florence Flinn, Joe Gleason and J. Albert Hall.
The photography and lighting were in harmony with the general
excellence of the whole production.
“HIS BABY” AND “A SEMINARY SCANDAL”
(Christie Comedies — States Rights)
REVIEWED BY PETER MILNE
THE first two comedies which A1 Christie will place on the
A states rights market, reviewed below, bear all the ear marks
of excellent and refined entertainment. Mr. Christie has en-
deavored to improve those comedies which have made him famous
almost since the inception of the industry and judging from these
two he has achieved his well nigh impossible aim.
“ His Baby,” directed by Horace Davey from a script by Neal
Burns, offers up a reel of refined comedy with situations which as
they follow one another create laughter corresponding in portion
to their number. The story takes up the case of a bachelor who
has a baby thrust upon him by a destitute mother, how its pres-
ence causes a break between him and his fiancee and how it finally
wins him a wife. The baby brings this picture up to a point
where it will just tickle any audience to pieces. The acting is
ably taken care of by Neal Burns in the role of the bachelor and
Dave Morris in character as the butler. Betty Compson, Ethel
Lynne and Jane Waller also have important parts.
“A Seminary Scandal,” which was produced by Mr. Christie
Billie Looks Innocent
himself from a scenario by A1 Ray, is built along popular lines
that have proven amusing at odd times in the past. When Billie
is sent off to boarding school her sweetheart goes along too, and
finding himself constantly prevented from a romantic meeting
with Billie, he dresses as a girl and enters the school as a pupil.
Thereafter the fun is fast and furious and a number of really
amusing situations are made the most of by the cast. Popular
The Bachelor Starts to Get Acquainted
litt’e Billie Rhodes has the lead ;n this. Harry Ham appears as
the suitor; Eddie Barry is in an eccentric part as the janitor,
while others are Stella Adams and Ethel Lynne.
ROBERTS AND CARTER, NASHVILLE, INSTALL A CUT OUT
SLIDE DEPARTMENT
ROBERTS and Carter Theatre Supply Company of Nash-
ville, Tenn., has installed a Cut Out Slide Department.
This department does away with the old crude lettering and
“ scratching ” method and the harmful and cheapening effect
such unfinished makeshifts have upon an otherwise high quality
performance.
These cut out inserts are furnished for any date or any day of
the week, eight alike on a card (for example, eight “Mondays”
to a card) at ten cents per card, or, you can get them a little
cheaper by ordering a complete set of sixteen cards at one dol-
lar and forty cents.
This set will comprise one card each. The department has been
placed under the management of Dewey Kilby.
September 16, 1916
MOTION PICTURE NEWS
1729
“ FARMER ALFALFA’S WOLFHOUND ”
(Bray — Paramount)
REVIEWED BY THEODORE OSBORN ELTONHEAD
THIS animated cartoon is from the pen of Paul Terry and
deals in an amusing manner with the attempt of Farmer
Alfalfa to protect his fine flock of ducks. The ducks are shown
answering a dinner bell call and making their toilets for luncheon,
but as soon as they are ready for the meal a wolf appears and
seizes the pet duck of the flock.
The farmer purchases a dog supposed to be a wolfhound and
sets out to hunt the wolf. At the sight of a rabbit the dog turns
tail and runs. The farmer, much disappointed, tries to sell the
dog, then gives it away, and finally to drown it in a salt water
creek where there are a number of sharks. His surprise is great
when the dog appears on the bank dragging an enormous shark
after it, which it has killed in the water. The cartoon has been
well drawn and contains many amusing situations well handled.
PHOTOPLAY LEAGUE SENDS OUT CIRCULAR LETTER TO
STIMULATE INTEREST IN WORTH WHILE PICTURES
WITH the purpose of stimulating public interest in motion
picture productions which receive the endorsement of its
playgoing public, the Photoplay League has sent out from its head-
quarters in the Ritz-Carlton Hotel, New York, a circular letter
.to motion picture producers soliciting their co-operation in a com-
prehensive national scheme.
On the advisory committee of the Photoplay League are names
■of some of the most prominent society and civic persons in New
York. The list includes Mrs. Charles Dana Gibson, Mrs. Fred
Lee Ackerman, Robert Erskine Ely, Adolph Lewisohn, E. H.
Sothern, Julia Marlowe, Mrs. Charles Whitman, Mrs. Marcus M.
Marks, Mrs. Willard D. Straight, Lillian D. Wald, Dr. Stephen
S. Wise, Mrs. James Speyer, Cornelius Vanderbilt and Isaac N.
Seligman, treasurer.
“The primary object of the league is that there may be an
■organized body of the public throughout the country to support
the worth while photoplays,” says the announcement. “ In too
many instances the producers find there is not the demand that
.should be expected from exhibitors and patrons.
“ The league will be an answer to those who are continually
deploring the tendency of the motion picture from the artistic,
moral and educational point of view.
“ The intention of the league is not to criticize or condemn
any form of the motion picture whatever, but solely to encourage
the public support of such pictures as reach the League’s own
particular standard, by commending to their members at least
one first class picture each week, which shall be given the en-
dorsement of the league and be put on its official list.”
COLLECTIONS ON “THE IRON CLAW” EXCEED THOSE OF
ALL OTHER PATHE SERIALS
THE total collections on Pathe’s serial “ The Iron Claw,” pro-
duced by Edward Jose from the scenario by George B.
Seitz, have already exceeded those on “ The Exploits of Elaine,”
which up to this time held the Pathe serial record.
This statement is of particular interest in view of the announce-
ment that Pathe will release the Astra Film Corporation’s pro-
duction of Mr. Seitz’s “ The Shielding Shadow ” on October 1,
with full confidence that it in turn will prove of even greater
drawing power than “ The Iron Claw.”
In speaking of results achieved with the latter serial by ex-
hibitors who have played it, C. R. Seelye, business manager of
the Pathe Company, said :
“ Many exhibitors are going to re-run “ The Iron Claw ” be-
cause they have figured that only a small percentage of the peo-
ple in their territory saw it during its first engagement and that
even a larger number will turn out for the second run because
of the word of mouth publicity.”
DR. H. C. JOHNSON GETS HOME THEATRE IN
WASHINGTON, D. C.
THE Home theatre, in the northeast section of the city, has
passed into the hands of Dr. H. C. Johnson, under whose
management the house will be conducted.
The Home stands as an exponent of the attractive modern resi-
dential picture house, artistic and comfortable, showing excellent
photoplays. There is every reason why this theatre should appeal
to the people of its neighborhood and become a community insti-
tution to be proud of.
SERIAL FILM COMPANY BUSY ON A NEW SERIAL
WILLIAM STEINER, supervising director of the Serial Film
Company, announces that his organization is already busily
engaged in arranging for a serial to follow “ The Yellow Men-
ace,” which is being distributed by the Unity Sales Corporation.
The first release of “The Yellow Menace” is set for Labor
Day, and the new serial will be completed in ample time to be
ready when “ The Yellow Menace ” is completed.
“ The character and theme of the new serial is certain to be
entirely different from that of “ The Yellow Menace,” so as to
enable the exchanges and the exhibitors to present to the public
something entirely new, up-to-date and unique in serials,” said
Mr. Steiner. “The success of “The Yellow Menace” has proved
to both the Serial Film Company and the Unity Sales Corpora-
tion that there is a field for serials among the independent ex-
changes and the officials of these companies believe that they can
give these exchanges a succeeding serial that will be kept well
up to the developments in the industry.”
While not ready to announce the name of the serial or its
stars, Mr. Steiner states that negotiations are practically closed
with a prominent movie actress now appearing with another of
the large film companies. Just as soon as negotiations are com-
pleted with the star, the name of the serial and its authors will
be announced.
“IS ANY GIRL SAFE?” RELEASED TO AID IN
SUPPRESSION OF SOULLESS TRAFFIC
<t| S Any Girl Safe?” which opened at the Maxine Elliott Thea-
A tre, New York, Sunday night, has been put forth in an at-
tempt to aid the authorities throughout the country who are en-
gaged in the fight to stamp out white slavery and is the first pic-
ure of the Anti- Vice Motion Picture Company, recently formed,
to carry out a nation wide propaganda against this evil.
The story is of two cadets. The first is about to ensnare a
girl in the meshes of the Tenderloin when he accidentally dis-
covers that his partner is planning to do the same thing to his
own sister. Realizing the enormity of his offense when it is
brought home to him, the cadet is easily regenerated by the two
girls. The story is said to be a sermon of vital import to the
parents of all girls.
The makers of the picture have exerted every effort to obtain
realistic local color and interviewed Yushe Botwin, who is now in
the Tombs under indictment for trafficking in girls. One of the
most effective scenes is that showing the graveyard, the so-
called Potter’s Field, on a desolate part of Hart’s Island, the
penal colony where most of these girls are buried. The whole
play is said to be a terrible indictment of the conditions made
possible by the vice trust and presents an unescapable warning
to the mothers and fathers of all girls.
The cast includes G. Raymond Nye, William Quinn, Jessie Ar-
nold, Mina Cunard and Helen Wright.
BUSINESS MANAGER ALLEN, TRIANGLE, INTRODUCES
TELEPHONIC ARRANGEMENT
BUSINESS manager E. H. Allen is responsible for a new and
efficient innovation that was introduced last week into the
making of Ince-Triangle plays. As a result of a suggestion made
by Mr. Allen, each of the stages at the Culver City plant is now
equipped with a telephone wire connecting with the main switch-
board operator in the administration building.
By this means a performer is enabled to act more naturally
when engaged in telephonic conversation for scenes before the
camera. Those directors who have already had occasion to use
the innovation have pronounced it to be highly successful and
many of the players, too, have agreed that it successfully serves
its purpose.
WILLIAM H. TOOKER JOINS IVAN PRODUCTIONS
WILLIAM H. TOOKER, the well-known delineator of charac-
ter roles on the legitimate stage and on the screen, has been
cast for one of the leading male roles in the second Ivan all-star
cast production, which will be named “ Her Surrender.” William
H. Tooker has successfully portrayed many different roles before
the camera. Featured by William Fox in “ Fool’s Revenge,” Mr.
Tooker reaped new laurels in the field which he has chosen to
make his own, since he deserted the legitimate stage, where he sup-
ported such well-known artists as Fannie Davenport, Clara Blood-
good and John Mason.
1730
MOTION PICTURE NEWS
Vol. 14. No. 11
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MASTBAUM BROTHERS PLAN TO ERECT PICTURE
THEATRE SEATING 4,000 IN PHILADELPHIA
Special to Motion Picture News.
Philadelphia, Sept. 2.
MASTBAUM Brothers and Fleisher, the real estate brokers,
have announced from their offices in the Finance Building,
that they had sold 1900 to 1914 Market street, and 2 to 22 in-
clusive on South 19th street, to the Stanley Realty Company,
owners of the Stanley and many other places of amusement in all
sections of the city, and on this big site, it was announced that
a new and imposing theatre will be at once erected for the ex-
hibition of high class photoplays.
It was learned that the site was only finally secured after
months of negotiations on the part of the real estate brokers be-
cause of many owners’ interests involved. Long ago Mr. Stanley
Mastbaum, managing director of the Stanley Company, foresaw
the possibilities of this section of the city as an amusement centre
and suggested the wisdom of securing a plot whereupon a new
home of amusement could be erected, and the present deal is the
result of his enterprising energy, its accessibility being one of
the prime reasons for its selection. It is directly at a subway
station and reached by surface lines and railroads from all over
the city and the suburbs.
Already Mr. Mastbaum has instructed the architects to prepare
plans, advertise for bids and begin on what will be one of the
most commodious theatres in the city, or indeed, in the United
States. It will cost approximately $600,000 exclusive of the price
paid for the site, which, it is reported, amounts to upwards of
$500,000 — the entire proposition meaning the investment of more
than $1,100,000.
“ From every point of view,” said Mr. Mastbaum, in speaking
of his latest amusement enterprise, “the site is an ideal one and
the erection of this new house will mean much to those who have
property in a neighborhood that is rapidly changing from the
purely residential one, which it has been for so many years. The
new theatre will be the largest and most complete house of its kind
in the world, and it will be devoted exclusively to the exhibition
of motion pictures. Of course, the policy of the Stanley Com-
pany will be in force at the new house and only the best of
first showings will be presented and this applies to the dramatic,
comedy and travel pictures. I have given the contract for the
plans to the Hoffman Company, and that the new house will be
one of beauty there is no doubt. These architects were the de-
signers of the Stanley Theatre, and everyone knows the delight-
ful character of this house. In the new one, the architects have
been given carte blanche as to all details.
“ In the building there will be many novel features. There
will be no stairs; the balcony being reached by means of inclined
walks, escalators and elevators. It will be a fireproof structure,
with main floor and gallery, and the seating arrangements will
accommodate four thousand people. I am sure that the efforts of
the Stanley Company to give their thousands and thousands of
friends the best in plays, produced in the best of houses, will, in
this instance, as during the past two years, continue to meet with
public approbation.”
| “TOLL OF JUSTICE” FROM FLORIDA FEATURES ON THE
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WORD comes from the studio and head office of the Florida
Feature Film Company, to the effect that its next five-reel
picture, “The Toll of Justice” will be ready for the trade on or
about September 15.
In speaking of the new picture, Thomas J. Peters, under whose
personal supervision it was produced, said: “ In the making of this,
our second offering to the state right buyers, we have adhered
rigidly to our set policy of getting the most into a picture for the
least money, and I am thoroughly convinced that as a result of our
systematic method of production we have turned out another
money-making product with real box office value.
“ The enthusiasm which has been evidenced by the large num-
ber of independent buyers who have seen or only heard of our
first production, “The Human Orchid,” has further convinced me
that we are making, in every sense of the word, real ‘ Custom
Made Features ’ — the kind the theatre patron wants — the class that
finds a ready market and the brand of pictures that will make
money for both the exchangeman, who buys them and the ex-
hibitor who books them.”
MILLIONS
are
READING
In The Best
PAPE R S
Tlie Country
Over
MILLIONS
are
S E E I N G
In The Best
THEATRES
If
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Answer
Produced by THE SERIAL FILM CO.
Distributed by THE UNITY SALES CORPORATION
729 7th AVE., NEW YORK.
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CUED LABOR -DAY
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nro!
\v Ii A 11 E
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STANDARD FILM SERVICE! COMPANY,
7tK Floor, Columbia Building', Cleveland, Ohio.
Ohio, Kentucky, Michigan.
LOCHREN FILM CORPORATION,
1(3 North Fourth Street, Minneapolis, Minn.
William A. Lochren President.
Minnesota.'North. & South DaRota, Iowa, Northern Wisconsin,
ELECTRIC THEATRE SUPPLY COMPANY.
13th and Vine Streets, Philadelphia, Pa.
Harry Schwalbe, Manager.
Delaware, Maryland, Virginia, District of Columbia, Southern
New Jersey and Eastern Pennsylvania.
QUALITY FILM COMPANY, Inc.,
404| Ferry St. Pittsburg, Pa. Harry Lande, Manager.
Western Pennsylvania, West Virginia,
EASTERN FEATURE FILM COMPANY,
57 Church St., Boston, Mass. Herman RifKin, President.
Main, Vermont, New Hampshire, Massachusetts, Connecticut
Rhode Island.
FAMOUS PLAYE.RS FILM SERVICE, Ltd.,
12_Queen§Street, East, Toronto, Canada. Jay J. Allen, Mgr
Exclusive Rights for the Dominion of CANADA.
BALABAN-HERSHBERG FILM ATTRACTIONS.
Mallers.Building, Chicago. 111. William Hershberg. Mgr.
Illinois, Indiana. Southern Wisconsin.
LEVY. CHATKIN CH FELDSTEIN,
17 N. Wabash Avenue, Chicago, 111.
Missouri, Kansas, NebrasKa, New Mexico, Colorado, Wyom-
ing, Montana, Idaho, Utah. Arizona, Nevada, California.
Oregon. Washington,
UNITY FILM SERVICE,
7 29 Seventh Avenue. New YorK City, N. Y.
New YorK State and Northern New Jersey.
UNITY FILM SERVICE,
63 Walton St., Atlanta, Ga. Mr. R. M. Savini.
North Carol na. South Carolina, Georgia, Florida, Tennessee
Mississippi, Alabama.
Distributors of “The Yellow Menace”
v \
September 16, 1916
MOTION PICTURE NEWS
1735
GENERAL FILM PROGRAM
“ Under the Gas Lights.” (Biograph. Re-
issue. Three reels.) — This picture based on one
of Augustin Daly’s old melodramas, is somewhat
long drawn out and well out of date considering
the obviousness of its story and outcome. A
discharged nurse substitutes her own child for
the baby heiress. The two children grow to
womanhood and the rest of the story is taken up
in untangling the true relationship of the two.
The love element is introduced and a consider-
able portion of villainy, which is rather humor-
ous. Lionel Barrymore is excellent in the role
of an old inebriate, while a large cast appears in
support, including Thomas Jefferson, Isabel Rea,
Mrs. Lawrence Marston, Millicent Evans, Irene
Howley, William Russell and Hector Sarno.
“An Indian’s Loyalty.” (Biograph. Reissue.)
— A Griffith number that boasts of much thrill-
ing riding and hair raising stunts executed by
the horsemen. The story is nothing more than
an excuse for presenting the thrills, but it serves
its purpose to a nicety. Lillian Gish, Fred Burns,
Eddie Dillon and Dark Cloud, the Indian, are
the principals. This makes a Western of a vari-
ety all too scarce nowadays.
“ The Woman Always Pays.” (Essanay. Three
reels. Sat., Sept. 16.) — Reviewed at length else-
where in this issue.
“The Greater Obligation.” (Essanay. Two
reels. Tues., Sept. 12.) — Not shown for review;
the story follows : Mildred Bane goes to the city
from her little home-town to avoid disgrace, and
leaves her child on the parsonage steps. Roger
Willard, the man who ruined her, marries and
leaves the same town. He and his wife decide to
adopt the foundling. Years later Mildred finds
the adopted boy, and learning that he is Wil-
lard’s son, she plans to kill him. When she finds
that it is her own son, she becomes reconciled
to Willard. The cast is composed of Edward
Arnold, Marian Lydston and Betty Brown.
“ The Fable of the Slim Girl Who Tried to
Keep a Date That Was Never Made.” (Essanay.
Wed., Sept. 13.) — This George Ade fable now
shown for review ; the story follows : Once there
was a slim girl who lived in a rube town,
dreaming of her ideal. She married a boob
named Ernest, who had been kicked in the head
by a mule and believed everything he saw in the
papers. Ernest could # shot-put an anvil, but
every time he lifted an axe something caught
him in the small of the back. One day Ernest,
being too lazy to move into the shade, was sun-
struck, and passed away without an effort. The
widow put all her money into a marble shaft
marked “ At Rest.” Every one thought the
death would make her happy, especially when
she married a man who could give her everything
she wanted. Since her three maids did all the
work, the slim girl was miserable, and thought of
the jewel she had lost. Moral: If the woman
thinks he’s all right, you keep on the other side
of the fence.
“ Meter in the Kitchen.” (Kalem. Fri., Sept.
8.) — A single-rel comedy based upon a quarter
gas meter and the amusing series of complica-
tions that are caused by the lack of a quarter at
the crucial moment. The picture is characterized
by some good night photography and an unusual
chase between an automobile and a trolley car
that has several exciting and amusing moments.
Ivy Close has the feature role and the comedy
element is furnished by Henry Murdoch.
“ The Mysterious Double.” (Kalem. Fri.,
Sept. 15.) — The comedy situation in this single-
reel offering hinges about the fact that a young
woman writer assumes a double identity and de-
picts her difficulty in handling two suitors. Ivy
Close has the feature role and handles the dual
part in a creditable manner. She is supported
bv Arthur Albertson, C. D. Peruchi and Henry
Murdoch.
“ The Hoodoo of Division B.” (Kalem. Sat.,
Sept. 16.)-^— In this offering in “ The Hazards of
Helen ” railroad series Helen Gibson seems to
just jump from one moving engine to another.
The story deals with the insistence of a railroad
superintendent on putting a hoodoo engine in
service. On a steep down grade something goes
wrong with the air brakes and the heavy train
gets out of control. Helen seizes a light engine,
pursues the runaway and succeeds in bringing it
to a stop. The photography and acting were up
to the usual standard in this series.
“The Teasure of Cibola.” (Sixth of the
“ Girl from Trisco ” Series. Kalem. Wed., Sept.
13.) — This number is reviewed at length else-
where in this issue.
“ The Pony Express.” (Selig. Three reels.
Mon., Sept. 11.) — Reviewed at length elsewhere
in this issue.
“ In the Jungle Wilds.” (Selig. Sat., Sept.
16.) — This is a fast moving drama, supposedly
taking place in the African veldt. A few more
sub-titles would have made it easier to follow
the action, but the story is, for the most part,
elementary enough for a child to understand.
The introduction of lions, tigers, camels and
other beasts adds a touch of distinctiveness to an
otherwise ordinary production. In the cast are
Dick La Reno. Miss McDonald, George Larkin
and Will Machin. Norma Bruce is engaged to
James Shelly, but when her father is sent to jail
she breaks the engagement. Two years later
Bryce is released and takes his daughter to South
Africa to begin life anew. Bryce now makes
his living by smuggling diamonds. Malone, a
tax collector, catches him in the act, but prom-
ises to say nothing if he can marry Norma and
share the illicit profits. Bryce consents to
this, but Shelly comes to marry Norma. To get
rid of him, Bryce sends him into the jungle, be-
lieving that he will be killed by the wild beasts.
Norma rides after her lover to warn him, and
they are married at a settlement. In the mean-
time Bryce has been killed, and the married
couple return to have Malone arrested.
Edna Mayo and Eugene O’Brien in “ The Return
of Eve ” (Essanay)
Selig-Tribune, No. 70. (Thurs., Aug. 31.) —
Mrs. Waldo Pierce flies at Mineola, L. I. ; Cath-
olic convention, New York City; manufacture of
shells, Herbecourt, France; children’s field day,
Cambridge, Mass. ; archery tournament, Jersey
City, N. J. ; Hughes at San Diego, Cal. ; trap
shooting, St. Louis, Mo. ; costume contest, Chi-
cago, 111.
Selig-Tribune, No. 71. (Mon., Sept. 4.) — Ser-
geant John Kirk, civil war veteran, marches in
Washington, D. C., unattended; “go-devils,”
new motor vehicle, used in package delivery serv-
ice, San Francisco, Cal. ; largest searchlight in
world tested, Brooklyn, N. Y. ; fly and bait cast-
ing tournament, Newark, N. J. ; on the river
Somme, France; Andrew Carnegie at Bar Har-
bor, Me. ; and other events.
MUTUAL PROGRAM
“The Gambler’s Lost Love.” (Mustang. Two
reels. Fri., Sept. 1.) — This story, written by
Karl Coolidge and produced under the direction
of Murdock MacQuarrie, is highly interesting
and replete with gripping situations and heart
interest. Helen, through a petty quarrel with
Tom, her sweetheart, breaks her engagement
and marries Jim. Her married life has been an
unhappy one, as her husband is a gambler.
Later Jim becomes infatuated with a widow,
whereupon Helen sues for a divorce. Some
months later a baby is bom and the widow
dies. Meanwhile Tom is pleading with Helen
t'o marry him, when the news of Jim’s predica-
ment reaches her. Tom pleads in vain and Helen
hastens to Jim, who now being thoroughly re-
pentant remarries her. The cast includes Jack
Richardson, Lizette Thorne, William Marshall
and Quenie Rosson.
“ The Stolen Booking.” (Vogue. Tues., Aug.
29.) — This comedy furnishes a great deal of
clean fun and has many novel stunts. The action
is fast and well sustained. Ben and Rube steal
the suitcase of Kelsey and Ryan, two prominent
actors, and finding a contract and a wallet con-
taining two dollars they leave the place to join
the troupe. On arriving in a small town they
pose as Kelsey and Ryan and are informed that
the troupe has been driven from the town. It
is, however, suggested that Rube and Ben give
a benefit performance. A series of amusing in-
cidents follow and finally Ben and Rube are
forced to leave the town and thus ends their
career as famous (?) actors. The cast includes
Rube Miller and Ben Turpin.
“ Two of a Kind.” (American. Wed., Aug.
30.) — This is an excellent story depicting a mix-
up in babies and one which will delight any audi-
ence. Mr. Henpeck, the hero, is the proud pos-
sessor of a bridge-playing wife and a trouble-
some baby. Left at home to take care of the
child, his misery is multiplied when he receives
an invitation to a quiet game of poker. Desire
finally overcomes discretion and he goes out,
taking the infant along with him. There the
baby is placed in the hands of Bilkins, the but-
ler, who takes it to the park for an airing.
Whilst strolling along Bilkins meets Tootles, a
housemaid, with _ whom he has a flirtation.
Tootles and Bilkins are so engrossed that they
both forget their respective charges. As they
part they accidentally exchange babies. The ex-
change results in mad confusion for the two fam-
ilies concerned, but Mrs. Henpeck at length sees
the humor of the situation and much to Hen-
peck’s delight smiles and forgives him. The cast
includes Orral Humphrey, Jo Turner and Joe
Massey.
“The Key.” (Two reels. American. Mon.,
Aug. 28.)— An intensely interesting and gripping
drama depicting the capture of a gang of coun-
terfeiters by secret service officers. The action
of the story is _ unfolded in an unusual manner,
inasmuch as it is shown in retrospect years after
the events occurred. Douglas Stallman, a U. S.
secret service man. talks over old times with a
friend whom he has not seen for years, and he
tells him the story of his big case. Stallman’s
aid is sought by the local chief of the govern-
ment secret service in an effort to discover and
break up a gang of counterfeiters, and the only
clue is the suspicion that a girl known as Cleo
Langdon is in some way connected with them.
Stallman manages to make the acquaintance of
Cleo and she introduces him to the gang. He
is later caught listening, and Jamison, the leader.
1736
MOTION PICTURE NEWS
Vol. 14. No. 11
orders Stallman to be searched and the key of
Cleo’s apartment is found on his person. Stall-
man is bound and thrown into a room, where he
manages to throw a chair out of the window
and attract the attention of the police. When
they arrive the gang is rounded up, but Cleo is
saved by Stallman, who has become interested
in the girl, whom he later makes his wife. The
cast includes Edward Coxen, George Field, Liz-
ette Thorne and Frank Thompson.
UNIVERSAL PROGRAM
“ Nobody Guilty.” (Nestor. Mon., Sept.
11.) — A comedy by Ben Cohen and Harry Lyons
in which the shoplifting daughter of the depart-
ment store head gets a number of people into
complications that are handled very humorously.
Lee Moran as the detective handles a role he
is familiar with in excellent style. Others are
Eddie Lyons, Priscilla Dean and Fred Gamble.
Louis Chaudet directed.
“ Jane’s Choice.” (Victor. Tues., Sept. 12.)
— A romantic comedy laid at the seashore that,
although containing some very humorous scenes,
is a little too trite to really entertain. Matt
Moore and Jane Gail are the principals.
“The Small Magnetic Hand.” (Big U. Sun.,
Sept. 17.) — A drama by Bess Meredyth dealing
with certain affairs of matrimony that are slight-
ly too intimate to call for blushless entertain-
ment. The story deals with the marriage of an
actor and a country girl, how his abuse of her
caused the death of the child before its birth and
how later when he repented the couple were
blessed once again. Hal Cooley and Gertrude
Selby, who makes here her first appearance in a
dramatic part, are the leads.
“Brick Top.” (Rex. Sun., Sept. 17.) — An
engaging comedy-drama in which a boy, Roy
Clark, is featured. He runs away from school,
but, tired, takes refuge in a shanty where two
bandits later adjourn to count over stolen goods.
Douglas Gerrard and Francelia Billington in
“ The Price of Victory ” (Universal)
The boy’s father, the sheriff, pursues them, and
the boy assists in capturing them. He returns
to school a hero. This was written and produced
by John MaeDermott and makes a very accept-
able offering.
“ Hired and Fired.” (Universal Special Fea-
ture. Tvvo reels. Week of Sept. 11.) — Dobbs
still continues to throw a big bluff, pretending
he is Carter De Haven. He meets two young
ladies and bulldozes them into believing he is a
great star. He finally secures a job, but when
his picture is shown in the theatre it’s all over.
This is quite the best of the series, as the situa-
tions are most humorous and the whole is put
together very well. Carter De Haven, Robert
Milash and others appear. Bess Meredyth pre-
pared the scenario for Wallace Beery.
“ Baby’s Toofs.” (Victor. Two reels. Thurs.,
Sept. 14.) — The baby plays with beans and gets
two stuck in his gums, therefore exciting mother
and father to believe that they are teeth. A party
is given and in the midst of it the baby’s ruse is
discovered. Very clever and well produced, but
too long for comfort. The settings are prettily
designed by Harry Myers and the leaders equally
well decorated. Myers, Rosemary Theby, James
Rosen and Royal Byron are the principals.
“ For Her Mother’s Sake.” (Big U. Thurs.,
Sept. 14.) — An old poet tells his adopted daugh-
ter the story of her mother’s betrayal at the
hands of Mr. City Man. The sub titles of this
are in poetry and this combined with the manner
in which the story is presented helps to dispel
the plot’s obvious conventionality. Viola Smith,
the girl who listens to the story, overacts to a
considerable degree, and by unvarying work in
all her scenes spoils a good many of them.
Others are Ed. Brown, Charles Gunn, G. Ray-
mond Nye and Marc Robbins.
“ The Timber Wolf.” Big U. Fri., Sept. 15.)
— This is the conventional story of the city man
whose presence in the wild woods interrupts the
romance of innocent lovers for a short period.
There is nothing new about this, although it has
been very well presented, containing a number of
beautiful scenes. George Cochrane directed
Mollie Malone, Jack Nelson, Vester Perry and
Rex de Rosselli.
“ The Caravan.” (Universal Special. Sun.
Sept. 17.) — Burton Wells has written and pro-
duced a very artistic story the theme of which
is laid in Egypt. He has secured excellent color
and locations and for a two-reel production this
picture is highly commendable. Claire McDowell
as Hathor and Lena Baskette as Saia both give
a very pleasing performance in their respective
roles.
The story concerns a party of Egyptians cross-
ing the desert, in which love, hatred and revenge
play a prominent part. This film being far re-
moved from the usual type will appeal in no
small degree to any audience and for that rea-
son exhibitors should well consider this produc-
tion. The cast includes Jay Belasco, Claire Mc-
Dowell, Lena Baskette, C. G. Briden and Mal-
colm Blevins.
“ Liberty.” Fourth episode. Mon., Sept. 4.)
—This fourth episode maintains the same thrill-
ing interest as the preceding chapters. In “ Dead
or Alive ” we find Liberty sacrificing herself to
save her guardian by marrying Manuel. As the
marriage is taking place, Captain Dalton receives
orders to Take his troops across the line. Lopez,
chief of the Mexican bandits, lays a trap for the
American troops. Therese, who has been jilted
by Liberty’s husband, Manuel, assists Liberty in
escaping from her unwelcome husband.
“ The Angel of the Attic.” (Imp. Two reels.
Fri., Sept. 15.) — This story, written by Cather-
ine Carr and directed by Francis I. Brandon, has
been exceedingly well done and it is one of those
films of which we see so few. The story con-
cerns the life of an artist who is tired of living
in high society and longs for the free and natural
life of his poorer brethren. He takes a room
on the East Side and there meets Betty Gray, a
girl of the slums, whom he eventually woos, wins
and marries. The acting of both Violet Merser-
eau and Harry Benham is delightfully refreshing
and their many admirers have a treat in store
when they see this production.
Universal Animated Weekly, No. 36. (Wed..
Sept. 6.) — Boy hero of Jutland battle buried
with honors, Eastham, Eng. ; new fashions, Chi-
cago, 111. ; Sir Sam Hughes inspects captured
German submarine, London, Eng. ; destroy con-
fiscated whiskey, Fresno, Cal. ; thieves’ weapons
thrown into Lake Michigan by Chicago police;
President Wilson signs army-navy defense bill;
U. S. S. “ Memphis ” sunk by Santo Domingo
hurricane ; girl munition workers’ parade, Lon-
don, Eng.; views of New York taken by camera-
man in aeroplane ; on European battle lines with
the camera; cartoons by Hy Mayer.
INTERNATIONAL
Hearst-International News Pictorial, No. 69.'
— Results of hurricane. Corpus Christi, Texas;
national archery tournament, Jersey City, N. J. ;
Ohio building towed down San Francisco Bay
from exposition ; Lucille fashions ; athletic meet,
San Diego, Cal. ; machine for air, land and water
tested, Newport News, Va. ; latest devices for
use in rescuing overcome miners tested, Tacoma,
Wash. ; with the Austrian army ; Hughes at San
Francisco; Miss Norma Mack flies over Niagara
Falls with Phil Rader, Niagara Falls, N. Y. ;
views from vicinity of Salonika, Greece.
Hearst-International News Pictorial, No. 70.
(Fri., Sept. 1.) — Some of New York City’s
mounted police start on hike to Syracuse; na-
tional tennis championship matches. Forest Hills,
L. I. ; colony of artists and fashionable people
live life of ancient Greeks, Woodacre, Cal. ; gowns
worn by Roszika Dolly ; bathing at Long Beach,
N. Y. ; marine corps for rookies, Lansdowne,
Pa. ; Countess Von Bernstorff, wife of German
ambassador to U. S., joins her husband, New
York City ; freshman hazed, University of Cali-
fornia, Berkeley, Cal. ; Battery B, 6th U. S.
Field Artillery, at Nogales, Ariz. ; railroads make
strike preparations, New York City; President
Wilson signs army-navy bill.
Hearst-International News Pictorial, No. 71.
(Tues., Sept. 5.) — Motor driven wheel chairs in
use, New York City; Waltham River regatta,
Waltham, Mass. ; Chinese shrimp fisherman at
work, San Francisco, Cal. ; fashions ; views of
militia at El Paso, Texas; tug-of-war marks re-
opening of University of California, Berkeley,
Cal. ; war pictures from Salonika, Greece.
RATHE EXCHANGE , INC
Pathe News, No. 70. (Wed., Aug. 30.) —
Countess Von Bernstorff, wife of German am-
bassador to U. S., arrives in New York City;
mammoth searchlight tested, Brooklyn, N. Y. ;
auto ambulances, gift from British public, re-
ceived at Paris, France; freight derailed to avoid
collision with express, Waltham, Mass.; com-
mission of American manufacturers leaves New
York City for France; “ footmobile ” is used by
messengers, San Francisco, Cal. ; training camps
in Montreal, Canada; Wisconsin militia at San
Antonio, Texas; athletic meet, San Diego, Cal.;
another at Cambridge, Mass. ; Paris fashions and
other news events.
Pathe News, No. 71. (Sat., Sept. 2.) — Nation-
al lawn tennis tournament, Forest Hills, N. Y. ;
soldiers’ mothers gather in Hanworth Park,
Eng. ; Queen Mary visits London’s east end on
war mission; about the trenches, Somme, France ;
President Wilson signs army-navy appropriation
bill ; tools of Chicago thieves thrown into Lake
Michigan, 111. ; militiamen at Fort Myer, D. C. ;
Thomas Edison, John Burroughs and Harvey
Firestone on back to nature trip, Roxbury,
N. Y. ; cartoon by W. C. Morris ; Hughes speaks
at San Diego, Cal., and Reno, Nev.
September 16, 1916
MOTION PICTURE NEWS
1737
Calendar of Coming and Current Releases
lull - — I
GENERAL FILM PROGRAM
RELEASES FOR CURRENT WEEK
Monday, September 11, 1916.
BIOGRAPH— For the Son of the House , D„ 1000.... 21146
SELIG — Selig-Tribune, No. 73, News, 1000 21145
SELIG — The Pony Express (Tom Mix), D., 2000 21142
VITAGRAPH — Busting In and Out of Society, C., 1000 21144
Tuesday, September 12, 1916.
BIOGRAPH — A Blot on the ’scutcheon, D., 2000 21150
ESSANAY— The Greater Obligation, D., 2000 21147
KALEM — Patented by Ham (Ham, Bud and Ethel
Teare), C., 1000 21149
Wednesday, September 13, 1916.
ESSANAY — The Fable of “ The Slim Girl who tried to
keep a date that was never made, C., 1000 21152
KALEM — The Treasure of Cibola (sixth of the “ Girl
from ’Frisco” Series), D., 2000 21154
VIM — His Strenuous Visit (Meyers and Theby), C., 1000 21153
Thursday, September 14, 1916.
SELIG— Selig-Tribune, No. 74, News, 1000 ' 21156
VIM— Stranded, C., 1000 • 21157
Friday, September 15, 1916.
KALEM — The Mysterious Double (Ivy Close), C., 1000 21158
KNICKERBOCKER STAR FEATURE— None This Week
VIM— Payment in Full, C„ 1000 21160
VITAGRAPH— Loot and Love, C., 1000 21159
Saturday, September 16, 1916.
ESSANAY— The Woman Always Pays, D., 3000 21161
KALEM — The Hoodoo of Division “ B ” (Hazards of
Helen Series), D„ 1000 21167
SELIG— In Jungle Wilds, 1000 21168
VITAGRAPH— The Thorn and the Rose, D„ 3000.... 21164
RELEASES FOR COMING WEEK
Monday, September 18, 1916.
BIOGRAPH— The Unveiling, D., 1000 (Re-Issue)
SELIG — Into the Northland, D., 3000
SELIG — Selig-Tribune, No. 75, News, 1000
VITAGRAPH— A Perfect Day, C„ 1000
Tuesday, September 19, 1916.
ESSANAY— When Justice Won, D., 2000
KALEM— The Mud Cure, C., 1000
Wednesday, September 20, 1916.
BIOGRAPH— Strongheart, D., 3000 (Re-Issue)
ESSANAY — Canimated Nooz Pictorial, No. 16, Cart.,
and 500 ft. Scenic, Split reel
KALEM — The Gun Runners (7th of “ Girl from
’Frisco” Series), D., 2000
VIM — Love and Duty, C., 1000
Thursday, September 21, 1916.
SELIG— Selig-Tribune, No. 76, News, 1000
VIM — The Man Hunters, C., 1000
Friday, September 22, 1916.
KALEM — That Pesky Parrott, C., 1000
KNICKERBOCKER STAR FEATURE— Three Reel
Drama, (Title not decided), with Marie Empress,
Frank Mayo and Reaves Eason
VIM — Their Honeymoon Car, C., 1000
VITAGRAPH — Sand, Scamps and Strategy, C., 1000..
Saturday, September 23, 1916.
ESSANAY— The Way of Patience, D., 3000
KALEM — Defying Death, D. 1000
SELIG — A Corner in Water (Tom Mix), 1000
VITAGRAPH — No Broadway Star Feature this week
MUTUAL FILM
Monday, September 11, 1916.
No release this day. (See Feature Releases, Page 1585)
Tuesday, September 12, 1916.
CUB — Harmony and Discord, C., 1000 05037
Wednesday September 13, 1916.
MUTUAL— Mutual Weekly No. 89, Topical 05038
GAUMONT — See America First Sc., and Kartoon
Komics, Cart., Split reel 05039
Thursday, September 14, 1916.
GAUMONT — The Man in Black (No. 2 of Fantomas
Series), D., 3000 05040
Friday, September 15, 1916.
THANHOUSER— The Heart of a Doll, D., 2000 05043
CUB — Jerry and the Blackhanders, C., 1000 05045
Saturday, September 16, 1916.
CENTAUR— Tangled Hearts, D„ 2000 , 05046
Sunday, September 17, 1916.
VOGUE— Doctoring a Leak, C., 2000 05048
GAUMONT — “Reel Life,” Magazine reel, 1000 05050
Monday, September 18, 1916.
No Release this day — See Feature Releases (Page 1741)
Tuesday, September 19, 1916.
BEAUTY — The Beeville Stinger, C., 1000 05051
Wednesday, September 20, 1916.
MUTUAL — Mutual Weekly, No. 90, Topical, 1000.... 05052
GAUMONT — See America First, Sc., and Kartoon
Komics Cart., Split reel 05053
Thursday, September 21, 1916.
GAUMONT— No. 3 of “Fantomas” Series, D., 3000... 05054
Friday, September 22, 1916.
THANHOUSER— A Flaw in the Evidence, D., 2000.. 05057
CUB— Never Again, C., 1000 05059
Saturday, September 23, 1916.
CENTAUR — The Father of Her Child, D., 2000 05060
Sunday, September 24, 1916.
VOGUE— Title not decided, C., 2000 05062
GAUMONT— “ Reel Life,” Magazine reel, 1000 05064
■JmmiiiuHHMim
5
i
Please Get Your Release Dates in by Saturday
1738
MOTION PICTURE NEWS
Vol. 14. No. 11
Se|
UNIVERSAL PROGRAM
RELEASES FOR CURRENT WEEK
Week of September 11, 1916.
RED FEATHER — (See Feature Releases, Page 1585) 01761
UNIVERSAL SPECIAL FEATURE—' Hired and
Fired” (No. 5 of “Timothy Dobbs”), C., 2000.. 01762
UNIVERSAL SPECIAL FEATURE— The Caravan
(Claire MacDowell and Lena Baskette), D., 2000. 01763
UNIVERSAL SPECIAL FEATURE— “ Love and
War” (No. 3 of “Liberty”), D„ 2000 01764
Monday, September 11, 1916.
NESTOR— Nobody Guilty C„ 1000 01746
Tuesday, September 12, 1916.
L-KO — Tillie’s Terrible Tumbles, C., 3000 01747
VICTOR — Jane’s Choice, C., 1000 01748
Wednesday, September 13, 1916.
LAEMMLE — The Price of Victory, D., 1000 01749
GOLD SEAL — Love’s Masquerade, D., 2000 01750
ANIMATED WEEKLY— Weekly No. 37, News, 1000 01751
Thursday, September 14, 1916.
VICTOR— Baby’s Toofs, C., 2000 01752
BIG U— For Her Mother’s Sake, D., 1000 01753
POWERS — Hunting Whales in Japan (Dr. Dorsey),
Ed., 1000 01754
Friday, September 15, 1916.
IMP — The Angel of the Attic, D., 2000 01755
NESTOR— Speeding, C., 1000 01757
BIG U— The Timber Wolf, D„ 1000 01756
Saturday, September 16, 1916.
JOKER — In Onion there is Strength, C 01758
Sunday, September 17, 1916.
REX — The Small Magnetic Hand, D., 1000 01759
BIG U — Brick Top, Com. D., 1000 01760
RELEASES FOR COMING WEEK
Week of September 18, 1916.
SPECIALS
UNIVERSAL SPECIAL FEATURE— He Almost
Lands an Angel (No. 6 of “Timothy Dobbs”),
G, 2000 01777
UNIVERSAL SPECIAL FEATURE— The Desert of
Lost Souls (No. 6 of “Liberty”), D., 2000 01778
LAEMMLE— A Wife’s Innocence, D., 1000 01779
REX— Under the Spell, D„ 1000 01780
IMP— Buzzard’s Prey, D., 1000 01781
BIG U— After the Battle, D., 2000 01782
Monday, September 18, 1916.
RED FEATHER— See Feature Releases (Page 1741). 01765
NESTOR— A Silly Sultan, C., 1000 01766
Tuesday, September 19, 1916.
U SPECIAL— The Girl Who Didn’t Tell (Violet Mer-
sereau, Paul Panzer and Chas. Ogle), D., 3000.. 01767
Wednesday, September 20, 1916.
L-KO — Cold Hearts and Hot Flames, C., 2000 01768
ANIMATED WEEKLY— Weekly No. 38, News, 1000 01769
Thursday, September 21, 1916.
LAEMMLE— Poisoned Lips, D., 2000 01770
VICTOR— High Speed, C., 1000 01771
Friday, September 22, 1916.
REX— His Mother’s Boy, D„ 1000 01772
Saturday, September 23, 1916.
BISON— The Broken Spur, D., 2000 01773
JOKER— Musical Madness, C., 1000 01774
Sunday, September 24, 1916.
REX — To Another Woman, D., 2000 01775
IMP — A Desperate Remedy, Com. D., 1000 01776
UNICORN PROGRAM
Monday, August 28, 1916.
RANCHO— The Struggle, W. D., 1000 875
GAYETY — Caretakers, C., and the Living Dead, Split
reel 876
PURITAN— The Ace of Spades, D., 1000 877
Tuesday, August 29, 1916.
SUNSET— The Open Secret, D„ 2000 877A
JUDY— Whistling Jim, C., 1000 877B
Wednesday, August 30, 1916.
RANCHO— The Other Woman, W. D„ 1000 878
JOCKEY — Disposing of a Lover, C., 1000 879
PURITAN— The Lure of the Yukon, D., 1000 880
Thursday, August 31, 1916.
UTAH — The Poisonous Brand, W. D., 2000 880B
JOCKEY — A Mediocre Medium, C., 1000 880C
Friday, September 1, 1916.
RANCHO— The Scar, W. D., 1000 881
JOCKEY— A Question of Bossing, C., 1000 882
SUNSET— His Mother’s Prayer, D„ 1000 883
Saturday, September 2, 1916.
BUFFALO— A Westerner’s Daughter, W. D„ 2000.... 884
SUPREME — His Son’s Sweetheart,,!)., 1000 885
Sunday, September 3, 1916.
RANCHO— The Gold Seekers,, W. D„ 1000 886
HIPPO— The Sea of Matrimony, C., 1000 887
SUPREME— Into the Depths, D„ 1000 888
Monday, September 4, 1916.
BUFFALO— Rollins, the Rancher, W. D., 2000 900
GAYETY— Go To It, C., 1000 901
Tuesday, September 5, 1916.
JUDY— Motor Mad, C., 2000 901 A
SUPREME— The Voice of Justice, D., 1000 901B
Wednesday, September 6, 1916.
JOCKEY— A Dreary Diary, C., 2000 902
RANCHO— The Bandit Hero, W. D., 1000 903
Thursday, September 7, 1916.
SUNSET— Consolation, D„ 1000 903A
JUDY — A Laughing Cast, C., 1000 903B
HIAWATHA — The Wandering Herd, W. D., 1000.... 903C
Friday, September 8, 1916.
PURITAN— The Lure of the Rose, D., 3000 904
Saturday, September 9, 1916.
BUFFALO— The Reparation, W. D., 3000 905'
Sunday, September 10, 1916.
LILY — Evil Currents, D., 2000 1 906-
JOCKEY— A Hicksville Romance, C., 1000 907’
September 16, 1916
MOTION PICTURE NEWS
1739
GENERAL FILM PROGRAM
BIOGRAPH
8 — 1. The Telephone Girl and the Lady, D.,
(Re-Issue) 1000
8 — 9. The Fatal Wedding, D. (Re-Issue) .. .3000
8 — 14. Saved from Himself, D. (Re-Issue) .. 1000
8 — 15. A Temporary Truce (Re-Issue) ..... .2000
8 — 21. The Adopted Brother, D. (Re-Issue) . 1000
8 — 23. Seven Days, C \ 3000
8 — 28. A Change of Spirit, D 1000
8 — 29. Enoch Arden. D 2000
9 — 4. Ida’s Promise, D (Re-issue) 1000
9 — 6. Man’s Enemy, D (Re-issue) 3000
9 — 11. For the Son of the House, D 1000
9 — 12. A Blot on the ’Scutcheon, D 2000
ESSANAY
8 — 22. A Man for a’ That, D (Re-Issue)
8 — 23. The Fable of How Weisenstein Did
Not Lose Out to Buttinsky, C....1000
8 — 26. The Face in the Mirror, D 3000
8 — 29. His Stolen Fortune, D 2000
8 — 30. Vernon Howe Bailey’s Sketch Book
of Washington, Cart., and 500 ft.
Scenic Split Reel
9 — 2. The Higher Destiny, D 3000
8 — 29. His Stolen Fortune, D 2000
8 — 30. Vernon Howe Bailey’s Sketch Book
of Washington, Cart., and 500 ft., Sc.
Split reel ’
9 — 2. The Higher Destiny, D 3000
9 — 5. The Pacifist, C 2000
9 — 6. Canimated Nooz Pictorial, No. 15
Cart., and 500 ft., Sc Split Reel
9 — 9. A Million for a Baby, D 3000
9 — 12. The Greater Obligation, D 2000
9 — 13. The Fable of the Slim Girl Who Tried
to Keep a Date That Was Never
Made, C 1000
9 — 16. The Woman Always Pays, D 3000
KALEM
8 — 16. The Turquoise Mine Conspiracy (Sec-
ond of “ The Girl From 'Frisco
Series), D 2000
8 — 18. He Wrote Poetry (Ivy Close), C. ...1000
8 — 19. With the Aid of the Wrecker (H. of
Series), D 1000
8 — 22. The Star Boarder (Ham Comedy) .... 1000
8 — 23. The Oil Field Plot (Third of the Girl
from ’Frisco Series), D 2000
8 — 25. The Stolen Jail (Ivy Close), C 1000
8 — 26. At Danger’s Call (H. of H. Series), D3000
8 — 29. Ham in the Drug Store, C 1000
8 — 30. Tigers Unchained (Fourth of the Girl
from ’Frisco Series), D 2000
9 — 1. Tangled by Telephone (Ivy Close), C.1000
9 — 2. The Secret of the Box Car (H. of H.
Series), D 1000
9 — 5. Ham the Fortune Teller, C 1000
9 — 6. The Ore Plunderers (Fifth of the Girl
from ’Frisco Series), D 2000
9 — 8. Meter in the Kitchen (Ivy Close), C.1000
9 — 9. Ablaze on he Trail (H. of H. Series) 1000
9 — 12. Patented by Ham (Ham, Bud and
Ethel Teare), C 1000
9 — 13. The Treasure of Cibola (Sixth of the
Girl from ’Frisco Series), D 2000
9 — 15. The Mysterious Double (Ivy Close). 1000
9 — 16. The Hoodoo of Division “ B ” (Haz-
ards of Helen Series), D 1000
KNICKERBOCKER
7 — 21. Sybil’s Scenario, D 3000
7 — 28. The Sand Lark, D 3000
8 — 11. The Better Woman (Reaves Eason).. 3000
8—18. No release this week.
8 — 25. Faith’s Reward (Henry King), D....3000
9— 8. A Deluded Wife, D 3000
LUBIN
7—11. The Half Wit, D 2000
7 — 13. Expiation, D 3000
7 — 15. Hang On Cowboy. C 1000
7 — 17. Otto’s Vacation, C 1000
7 — 20. The Rough Neck, D 3000
7—22. Americans After All, C 1000
7 — 24. Otto the Salesman, C 1000
7 — 25. By Right of Love, D 2000
7 — 27. In the Hour of Disaster, D 3000
7 — 29. It Happened in Pikersville, C 1000
8 — 8. Their Mother, D 2000
8 — 15. A Lesson in Labor, D 2000
8 — 22. The Usurer’s Due, D 2000
8 — 29. For His Family’s Honor, D 2000
SELIG-TRIBUNE NEWS PICTORIAL
Issued every Monday and Thursday.
SELIG
7 — 31. The Old Man Who Tried to Grow
Young, Com-D 3000
8 — 5. An Angelic Attitude, C 1000
8— 7. The Gold Ship, D 3000
8 — 10. Selig Tribune, No. 64, News 1000
8 — 12. A Western Masquerade (Tom Mix),
8 — 14. The Germ of Mystery, D 3000
8 — 19. A Bear of a Story (Tom Mix), C. ...1000
8 — 21. The Far Journey, D 3000
8 — 21. Selig Tribune, No. 67, News 1000
8 — 24. Selig Tribune, No. 68, News 1000
8 — 26. Roping a Sweetheart (Tom Mix), C..1000
8 — 28. Out of the Mist, D 3000
9 — 2. Tom’s Strategy (Tom Mix), C 1000
9 — 4. His Brother’s Keeper, D 3000
9 — 9. Taming Grouchy Bill (Tom Mix), C.1000
9 — 11. The Pony Express, D. (Tom Mix)... 3000
9 — 16. In Jungle Wilds 1000
RELEASE DAYS
GENERAL FILM
Monday— Biograph, Lubin, Selig, Selig-Trib-
une, Vitagraph.
Tuesday — Biograph, Essanay, Kalem, Lubin.
Wednesday — Biograph, Essanay, Kalem.
Thursday — Essanay, Lubin, Selig-Tribune,
Vim.
Friday — Knickerbocker Star Feature, Kalem,
Vim, Vitagraph.
Saturday — Essanay, Kalem, Lubin, Selig,
Vitagraph.
MUTUAL FILM
Monday — American, Vogue.
Tuesday — Vogue.
Wednesday — Beauty, Mutual Weekly, Gau-
mont.
Thursday — Gaumont, American.
Friday — Mustang, Cub.
Saturday — Centaur.
Sunday — Beauty, Vogue, Gaumont.
UNIVERSAL FILM
Monday — Red Feather, Nestor.
Tuesday — Gold Seal, Victor.
Wednesday — L-Ko, Animated Weekly,
Laemmle.
Thursday — Victor, Big U, Powers.
Friday — Imp, Rex, Nestor.
Saturday — Bison, Laemmle, Joker.
Sunday — Rex, L-Ko, Imp.
VIM
8 — 4. Wait a Minute, C 1000
8 — 9. That Tired Business Man, C 1000
8 — 10. Dreamy Knights, C 1000
8 — -11. Rushing Business, C 1000
8 — 16. Their Dream House (Myers and
Theby), C 1000
8 — 17. Life Savers (Plumb and Runt), C. ..1000
8 — 18. Comrades (Pokes and Jabs), C 1000
8 — 23. The Lemon in Their Garden of Love
(Myers and Theby Comedy) 1000
8 — 24. Their Honeymoon (Plump and Runt),
8 — 25. The Try-Out (Pokes and Jabs), C....1000
8 — 30. The Tormented Husband, C 1000
8 — 31. An Aerial Joy Ride, C 1000
9 — 1. The Reward, C 1000
9 — 6. The Chalk Line, C 1000
9 — 7. Side Tracked, C 1000
9 — 8. A Bag of Trouble, C 1000
9 — 13. His Strenuous Visit (Myers & Theby) 1000
9 — 14. Stranded, C 1000
9 — 15. Payment in Full, C 1000
VITAGRAPH
8 — 5. The Bond of Blood, D 3000
8 — 7. Pa’s Overalls, C 1000
8 — 11. Romance and Rough House, C 1000
8—14. Conductor Kate, C. 1000
8 — -18. There and Back, C 1000
8 — 19. The Wandering Horde, D 3000
8 — 21. Did He or Did He Not, C 1000
8 — 25. The Yellow Girl (Decorative Playlet) . 1000
8 — 26. No Broadway Star Feature This Week.
8 — 28. The Fair Fare, C 1000
9 — 1. Love and Trout, C 1000
9 — 2. A Fool and His Friend, D 3000
9 — 4. It’s a Bear, C 1000
9 — 8. A Villainous Villain, C 1000
9 — 11. Bursting In and Out of Society, C...1000
9 — 15. Loot and Love, C 1000
9 — 16. The Thorn and the Rose, D 3000
MUTUAL PICTURES
AMERICAN
7 — 17. The Dancer, D 2000
7 — 24. Pastures Green, D 2900
7 — 27. Out of the Rainbow, D 3000
7 — 31. The Dreamer, D 2000
8 — 3. The Madonna of the Night, D 3000
8 — 7. the Little troubadour, D 2000
8 — 10. The Power of Mind, D 3000
8 — 14. Ruth Ridley Returns, D 2000
8 — 17. The Holly House, D 3000
8 — 21. Enchantment, D 2000
8 — 28. The Key, D 2000
9 — 4. Atonement, D 2000
BEAUTY
7 — 23. A Studio Satire, C 1000
7 — 26. Gamblers in Greenbacks, C 1000
7— 29. A Germ Gem, C 1000
8 — 2. Daredevils and Danger, C 1000
8 — 6. Just as He Thought, C 1000
8 — 9. Billy Van Deusen, the Cave Man, C. .1000
8—13. Too Bad Eddie, C 1000
8 — 16. Perkins Mystic Manor, C 1000
8 — 23. In a Prohibition Town, C 1000
8 — 30. Two of a Kind, C 1000
9 — 6. The Boomerang Goldbrick, C 1000
CENTAUR
8 — 5. Fate’s Decision, D 2000
8 — 12. For Her Good Name, D 2000
8 — 19. Destiny’s Boomerang, C 1000
8 — 26. The Spite Husband, D 2000
9— 2. The Trap, D 2000
9 — 9. The Jungle Flash Light, D 2000
9 — 16. Tangled Hearts, D 2000
CUB
8 — 10. Jerry’s Celebration, C 1000
8 — 18. Jerry and the Counterfeiters, C 1000
8— 25. The Rookie, C 1000
9 — 1. Jerry and the Bandits, C 1000
9 — 8. Making Things Hum, C 1000
9 — 12. Harmony and Discord, C 1000
9 — 15. Jerry and the Blackhanders, C 1000
GAUMONT
8 — 6. “Reel Life,” Magazine Reel 1000
8 — 9. See America First (Delaware Water
Gap), and Kartoon Komics, Cart.
Split Reel
8 — 13. “Reel Life,” Magazine reel 1000
8 — 16. See America First (Watkins Glen and
Thousand Islands), Kartoon Komics,
Cart Split Reel
8 — 20. Reel Life, Magazine 1000
8 — 23. See America First (Quaint Cape Cod),
and Kartoon Komics. Cart. -C .. Split Reel
8 — 24. The Mystery of The Riviera, D 5000
8 — 27. “ Reel Life,” Maga
8 — 30. See America First (Mauch Chunk, Pa.,
and the Wyoming v «..u Kai-
toon Komics, Cart Split Reel
9 — 3. “Reel Life,” Magazine Reel 1000
9 — 6. See America First (Along the Colum-
bia River), and Kartoon Komics,
Cart Split Reel
9— 7. Fantomas (Episode I, “ The Phan-
tom Crook”), D 3000
9 — 10. “Reel Life,” Magazine reel 1000
9 — 13. See America First, Sc., and Kartoon
±*. -.inics. Cart Split Reel
9 — 14. The Man in Black (No. 2 of Fan-
tomas Scries), D 3000
9 — 17. “Reel Life” Magazine reel 1000
MUSTANG
7 — 28. That Girl of Burke’s, D 2000
8 — 4. Sandy Reformer, D 2000
8 — 11. The Courtin’ of Calliope Clew, D. ...2000
8—18. El Diablo, D 2000
8 — 25. Nell Dale’s Men Folks, D 2000
8 — 31. The Forgotten Prayer, D 3000
9 — 1. The Gambler’s Lost Love, D 2000
9 — 8. Matchin’ Him, D 2000
MUTUAL WEEKLY
Issued every Thursday.
VOGUE
7 — 23. For Ten Thousand Bucks. C 2000
7 — 25. Jealousy a la Carte, C 1000
7 — 29. Bungling Bill’s Dress Suit, C 1000
8 — 1. Painless Extracting, C 1000
8 — 6. Lost and Found, C 1000
8 — 13. Some Liars, C 1000
8 — 20. Her Luckless Scheme, C 2000
8- — 22. Going to the Dogs, C 1000
9 — 3. The Stolen Booking, C 2000
9 — 10. Rolling to Ruin, C 2000
9 — 17. Doctoring a Leak, C 2000
1740
MOTION PICTURE NEWS
Vol. 14. No. 11
RELEASE DATES FOR READY REFERENCE
PATHE EXCHANGE, INC.
PATHE NEWS
Issued twice every week.
Week of August 21, 1916
The Grip of Evil No. 6, “ The Hypocrites,”
D 2000
Luke Does the Midway, C 1000
Florence Rose Fashions (Cool Weather) .... 1000
A Woman’s Fight, D 5000
Week of August 28, 1916
The Grip of Evil No. 7, “ The Butterflies,”
D 2000
Caught in a Jam, C 1000
Weapons of War, Topical and History of St
Augustine (Picturesque America), Sc.
Split Reel
Week of September 4, 1916
The Grip of Evil No. 8, “In Bohemia ”... .2000
Luke Joins the Navy, C 1000
Good Pals, D 2000
Picturesque Havana, Cuba, Sc., and Ghent,
Belgium (Col. Sc.) Split Reel
Florence Rose Fashions (Betty Young’s
House Party) 1000
Week of September 11
The Grip of Evil, No. 9, “ The Dollar
Kings” 2000
Busting the Beanery, C 1000
A Change of Heart, D ......2000
Pear Growing (Oregon), Ed. and Historic
Mobile (Ala.) Sc Split Reel
The Fear of Poverty, D 5000
Week of September 18
The Grip of Evil No. 11, “Down to the Sea”. 2000
Luke and the Mermaids, C 1000
Victims of Vanity, D 2000
Florence Rose Fashions, No. 4 (Betty's Sis-
ter Goes to School 1000
The Test, D 5000
UNICORN FILM PROGRAM
BUFFALO
7 — 19. The Redemption, W. D 2000
7 — 22. The Slumbering Memory, W. D 2000
7 — 26. The Honor of the Tribe, W. D 2000
7 — 28. An Indian Maid’s Vengeance, D., 8.. 2000
7 — 30. Treachery of the Red Men, W. D 2000
8 — 14. The Fall of Cherokee, W. D 1000
8 — 20. Her Mountain Home, W. D 1000
9 — 2. A Westerner’s Daughter, W. D 2000
GAYETY
7 — 17. The Love Doctor, C 1000
7 — 23. Love and Overalls and Borrowed
Finery, Com. Split 1000
7 — 20. Wifie’s Frame-Up, C 1000
8 — -17. The Sandpaper King, C 1000
8 — 18. He Couldn’t Afford it, C 1000
8 — 28. Caretakers, C., and the Living Dead
Split reel
HIAWATHA
7 — 10. The Mohawk’s Treasure, W. D 1000
7 — 27. The Call of the Desert, W. D 1000
8 — 4. An Indian Maid’s Vengeance, W. D..1000
JUDY
7 — 13. A Telephone Entaglement, C 1000
7 — 18. Half a Chance, C 1000
7—27. Fifty-Fifty. C 1000
7 — 31. The Lost Ring, C., and U. S. Fighting
Craft, Ed Split Reel
8 — 14. Simple but Sweet, C 1000
8 — 29. Whistling Jim, C 1000
HIPPO
7 — 16. Romantic Miss Fortuce. C 1000
7 — 20. Galloping Romeo, C 1000
7— 24. Guilty Neighbors, C 1000
8 — 2. Love Sick Larry, C 1000
8 — 3. The Missing Link, C 1000
8 — 15. A Fly Time, C 1000
8— 20. A Spanish Onion, C 1000
9 — 3. The Sea of Matrimony, C 1000
PURITAN
7 — 14. The Temple of Mammon, D 2000
7 — 15. Loved and Lost, D 1000
7 — 16. When Love is Law, D 2000
7 — 21. Whom God Hath Joined, D 2000
7 — 23. The Accusing Conscience, D 2000
8 — 1. The Silent Battle, D 1000
8 — 14. The Secret of Glen, D 1000
8 — 28. The Ace of Spades, D 1000
8 — 30. The Lure of the Yukon, D 1000
LILY
7—13. The Torn Note, D 1000
7 — 17. The Springtime of Love, D 1000
7 — 20. Diverging Paths, D 1000
8 — 5. The Vicar’s Trust, D 1000
8 — 6. Shadows of the Past, D 1000
8—15. The Open Safe, D 2000
8 — 18. The Younger Brother, D 1000
JOCKEY
7 — 21. Make-up and Marriage, C 1000
7— 25. The Terrible Turk, C 1000
8 — 4. A Foolish Romance, W. D 2000
8 — 16. Censored by Sweeney, C 1000
8 — 30. Disposing of a Lover, C 1000
8 — 31. A Mediocre Medium, C 1000
9 — 1. A Question of Bossing, C 1000
RANCHO
7 — 17. His Leading Lady, W. D 1000
7—24. The Black Mask, W. D 1000
7 — 29. The Man Who Came Back, W. D...1000
7 — 31. The Dare Devil Ranch Girl, W. D...1000
8 — 1. The Sentinel on the Mountain, W. D.1000
8 — - 2. Bad Man of Angel Trail, W. D 1000
8 — 5. Soldier^ Squaw, W. D 2000
8 — 16. The Cowpuncher’s Trust, W. D 1000
8 — 17. The Message from the Prairie, W. D.2000
8 — 18. The Winning Punch, W. D 1000
8 — 28. The Struggle, W. D 1000
8 — 30. The Other Woman, W. D 1000
SUNSET
7—18. As of Old, D 1000
7 — 22. Love’s Awakening, D 1000
7 — 27. The Brand of Shame, D 1000
7 — 29. The Stolen Jewels, D 1000
7 — 30. Life’s Lottery, D 1000
8— 19. Truth’s Toll, D 1000
8 — 29. The Open Secret, D 2000
9 — 1. His Mother’s Prayer, D 1000
SUPREME
7 — 19. The Noble Sacrifice, D 1000
7 — 24. Shadows of Doubt, D 1000
7 — 25. The Greenville Code 1000
7 — 28. The House on the Hill, D 1000
7 — 31. In the Governor’s Keeping, D
8 — 1. Panhandle Pete, C 1000
8 — 2. The Little Sister, D 1000
8 — 3. Nostrand’s Discovery, D 1000
8 — 16. An Idyl of the Snows, D 1000
8 — 20. Via Telephone, D 1000
9 — 2. His Son’s Sweetheart, D 1000
9 — 3. Into the Depths, D 1000
UTAH
7—15. His Promise, W. D 2000
7 — 18. Fortune’s Turn, W. D 1000
7 — 20. Lone Star’s Mission, W. D 1000
7 — 25. Their Frontier Wives, W. D 1000
8 — 3. The Nevada Rangers, W. D 1000
8 — 19. The Half-Breed Parson, D 2000
8 — 31. The Poisonous Brand, W. D 2000
UNIVERSAL PROGRAM
ANIMATED WEEKLY
Issued every Wednesday.
BIG U
8 — 17. A Woman’s Eyes, W. D 1000
8 — 18. Weapons ot Love, D 1000
8 — 24. The Devil’s Own, D 1000
8 — 27. The Lady from the Sea, D 2000
9 — 3. The Song of the Woods, D 1000
9 — 7. The Triumph of Truth, D 2000
9 — 9. The Laugh of Scorn, D 1000
9 — 10. Mountain Blood, D 1000
9 — 14. For Her Mother’s Sake, D 1000
9 — 15. The Timber Wolf, D 1000
9 — 17. Brick Top, Com. D <1000
BISON
7— 29. For the Love of a Girl, D 2000
8 — 5. Under the Lion’s Paw, D 2000
8 — 12. The Guilty One, W. D 2000
8 — 19. Beyond the Trail, W. D 2000
8 — 26. The Trail of Chance, D 2000
9 — 2. The Desert Rat, W. D 2000
9 — 9. The Princely Bandit, D 2000
GOLD SEAL
8 — 1. Who Pulled the Trigger? D 3000
8 — 8. Onda of the Orient, D 3000
8 — 15. A Son of Neptune, D 3000
8 — 22. The Castle of Despair, D 3000
8 — 29. The Chance Market, D 3000
9 — 5. The Code of the Mounted, D 3000
9 — 13. Love’s Masquerade, D 2000
IMP
7 — 20. Mutiny, D 1000
8 — 2. The Lucky Gold Piece, D 1000
8 — 4. A Daughter of the Night, D 1000
8 — 5. The Finishing Touch, D 1000
8 — 13. The Speed King, D 2000
8 — 16. The Toll of the Law, D 1000
8 — 18. Good and Evil, D 1000
8 — 25. The Panel Game, D 2000
9 — 1. The Call of the Past, D 2000
9 — 8. The Pinnacle, D 2000
9 — 10. As the Candle Burned, D 1000
9 — 15. The Angel of the Attic, D 2000
JOKER
8 — 5. Kate’s Lover’s Knot, C 1000
8 — 12. She Wrote a Play and Played It, C..1000
8 — 19. Soup and Nuts, C 1000
8 — 26. A Marriage for Revenge, C 1000
9 — 2. The Elixir of Life, C 1000
9 — 9. The Deacon Stops the Show, C 1000
9 — 16. In Onion There Is Strength
LAEMMLE
7 — 29. The Mask of a Fortune, D 1000
8 — 3. My Lady Millions, D 2000
8 — 9. A Knight of the Night, D 1000
8 — 11. The Highway of Fate, D 2000
8 — 12. Her Mother’s Sweetheart, D 1000
9 — 6. Circumstantial Justice, D 1000
9 — 13. The Price of Victory, D 1000
L-KO
8 — 2. Where is My Husband? C 2000
8 — 5. The Youngest in the Family, C 1000
R — 9. Crooked from the Start, C 2000
8 — 16. His Temper-Mental Mother-in-Law, C.2000
8 — 23. A Double Double Cross, C 1000
8 — 27. Snoring in the High C, C 1000
8 — 30. The Rmht Car, but the Wrong Berth. 2000
9 — 6. Crooked from the Start, C 2000
9 — 12. Tillie’s Terrible Tumbles, C 3000
NESTOR
7 — 31, Beer Must Go Down, C 1000
8— 7. All Bets Off, C 1000
8 — 11. Some Medicine Man, C 1000
8 — 14. The Battle of Chile Con Carne, C... .1000
8 — 21. Broke but Ambitious, C Split Reel
8 — 28. The Terrible Turk, C 1000
9 — 4. The Boy from the Gilded East, C....1000
9 — 11. Nobody Guilty, C 1000
9 — 15. Speeding, C 1000
POWERS
8 — 3. Rough Riders of India, Ed 1000
8 — 8. The Henanpup, Juv.-Com 1000
8 — 10. Ben the Sailor, C., and Salmon, from
the Egg to the Table, Ed. .. .Split Reel
8 — 17. The Riddle of the World, Japan as
seen by Dr. Dorsey, Ed 1000
8—20. Pie, Juv. C 1000
8 — 25. Sammy Johnsin in Mexico, Cart.-C.,
and creating life from a dead leaf,
Ed Split Reel
8 — 31. Japan’s Gateway to the Temple of the
Gods, as seen by Dr. Dorsey, Ed. ..1000
9 — 1. Little Brownie’s Bravery, D 1000
9 — 7. Making a U. S. Soldier, Ed 1000
9 — 14. Hunting Whales in Japan (Dr. Dor-
sey), Ed 1000
REX
7 — 21. The Phone Message, D 100&
7 — 23. Branscombe’s Pal, D 2000
7 — 25. Cross Purpo-ses, D 1000
8 — 11. By Conscience’s Eye, D 1000
9 — 8. His Country’s Call, D 1000
9 — 17. The Small Magnetic Hand, D 1000
VICTOR
7 — 30. The Latest in Vampires, C 2000
8 — 1. A Society Sherlock, C 1000
M • — '-e s Came to Town.. 2000
8 — 10. The Marriage Broker, Com., D 2000
8 — 13. What Darwin Missed, C 1000
8—15. He Wrote a Book, C ..1000
8 — 17. Ashamed of the Old Folks, C. D 2000
8 — 24. You Want Something, C 2000
8 — 29. A Lucky Leap, C 1000
9 — 3. Arthur’s Desperate Resolve, C 1000
9 — 5. Love’s Boomerang, C 1000
9 — 7. He Became a Regular Fellow, C 1000
9 — 12. Jane’s Choice, C 1000
9 — 14. Baby’s Toofs, C .....2000
September 16, 1916
MOTION PICTURE NEWS
1741
FEATURE RELEASES— CURRENT AND COMING
Bluebird Photoplays
8 — 7. Love’s Lariat (Harry Carey) 5 reels
8 — 14. Bettina Loved a Soldier (Louise
Lovely, Francelia Billington, and
Rupert Julian) 5 reels
8 — 21. Little Eve Edgarton (Ella Hall and
Herbert Rawlinson) 5 reels
8 — 28. The Girl of Lost Lake (Myrtle Gon-
zalez. Val Paul and Fred Church.. S reels
9 — 4. The Unattainable (Dorothy Da-
venport) and Emory Johnson) .... S reels
9 — 11. Saving the Family Name (Mary
MacLaren) 5 reels
9 — 18. Behind the Lines (Edith Johnson,
Harry Carey and Marc Fenton) .. 5 . reels
9 — 25. The Evil Women Do (Elsie Jane
Wilson and Francelia Billington) .5 reels
| Fox Film Corporation
7 — 24. The Beast (George Walsh and Anna
Luther) 5 reels
7 — 31. Under Two Flags (Theda Bara)... 5 reels
8 — 7. The End of the Trail (Wm. Far-
num and Dorothy Bernard) 5 reels
8 — 14. Sporting Blood (Glen White and
Dorothy Bernard) 5 reels
8 — 21. Daredevil Kate (Virginia Pearson). 5 reels
8 — 28. Little Miss Happiness (June
Caprice and Harry Hilliard) 5 reels
9 — 4. The Unwelcome Mother (Walter
Law) 5 reels
9 — 11. Her Double Life (Theda Bara).. 5 reels
9 — 18. Where Love Leads (Ormi Hawley).5 reels
9 — 25. Fires of Conscience (William Far-
num) 5. reels
Ivan Feature Productions
2 — A Fool’s Paradise (Chrystine Mayo,
Paula Shay, and Joseph Burke).... 6 reels
3 — The Immortal Flame (Maude Fealy)..5 reels
4 — The City of Illusion (Paula ^hay and
Mignon Anderson) 6 reels
5. — Her Husband’s Wife (Sally Crute,
Mignon Anderson and Augustus Phil-
lips) 5 reels
7 — Her Surrender (Ivan All Star Cast) . . . 5 reels
Metro Pictures Corporation
F. A. BALSHOFER
6 — 12. The Masked Rider (Harold Lock-
wood and May Allison) 5 reels
COLUMBIA PICTURES CORPORATION
7 — 24. The Child of Destiny (Irene Fen-
wick! . . 5 reels
9 — 4. The Light of Happiness (Viola
Dana) 5 reels
POPULAR PLAYS AND PLAYERS
7 — 3. The Eternal Question (Mme. Pe-
trova) 5 reels
7 — 31. The Devil at His Elbow (Dorothy
Green and Clifford Bruce) 5 reels
8 — 14. The Weakness ot Strength (Edmund
Breese) 5 reels
B. A. ROLFE PHOTOPLAYS, INC.
7 — 10. The Quitter (Lionel Barrymore and
Marguerite Skirwin) 5 reels
8 — 7. God’s Half Acre (Mabel Taliaferro)5 reels
8 — 21. The Pretenders (Emmy Wehlen)...5 reels
8 — 28. The Upheaval (Lionel Barrymore). 5 reels
ROLMA FILM CORPORATION
7 — 3. Love Me, Love My Dog (Max Fig-
man and Lolita Robertson) 5 reels
QUALITY PICTURES
5 — 8. A Million a Minute (Francis X.
Bushman and Beverly Bayne) .... 5 reels
7 — 3. A Virginia Romance (Francis X.
Bushman and Beverly Bayne)... 5 reels
YORKE FILM CORPORATION
7 — 17. The River of Romance (Harold
Lockwood and May Allison) 5 reels
9— 11. Mister 44 (Harold Lockwood and
May Allison) 5 reels
Mutual
MUTUAL STAR PRODUCTIONS
No. 128. A Million for Mary (C. William
Kolb and Max Dill) 5 reels
No. 132. Youth’s Endearing Charm (Mary
Miles Minter) American 6 reels
No. 134. The Sable Blessing (Richard Ben-
nett), American 5 reels
No. 135. Grim Justice (Florence Turner),
Turner 5 reels
No. 136. The Three Pals (Kolb and Dill)
American 5 reels
MUTUAL MASTER PICTURES. DE LUXE
No. 129. The Mystery of the Riviera (Val-
entine Petit and Paul Manson).5 reels
No. 130. The Diamond Runners (Helen
(Holmes), Signal 5 reels
No. 131. The Man Who Would Not Die
(William Russell), American. ..5 reels
No. 133. The Light (Helene Rosson)
American 5 reels
No. 137, The Land o’ Lizards (Frank
Borzage and Anna Little)
American 5 . reels
Paramount Pictures
FAMOUS PLAYERS
8 — 7. The Woman in the Case (Pauline
Frederick) 5 reels
8 — 10. Little Lady Eileen (Marguerite
Clark) 5 reels
8 — 21. Rolling Stones (Owen Moore and
Marguerite Courtot) 5 reels
9 — 7. The Big Sister (Mae Murray) .... 5 . reels
9 — 11. The Reward of Patience (Louise
Huff) 5 reels
9 — 21. Ashes of Embers (Pauline Freder-
ick) 5 reels
9 — 25. The Quest of Life (Maurice and
Florence Walton) 5 reels
JESSE LASKY COMPANY
8 — 3. The House of the Golden Windows
(Wallace Reid and Cleo Ridgely)5 reels
8 — 17. Public Opinion (Blanche Sweet)... 5 reels
8 — 24. Honorable Friend (Sessue Haya-
kawa) 5 reels
8 — 31. Each Pearl a Tear (Fannie Ward).. 5 reels
9 — 18. The Storm (Blanch Sweet) 5 reels
9 — 28. Anton the Terrible (Theo. Roberts
and Anita King) 5 reels
MOROSCO PHOTOPLAY COMPANY
7 — 24. An International Marriage (Rita
Jolivet) 5 reels
8 — 14. The Stronger Love (Vivian Martin)5 reels
9 — 14. The House of Lies (Edna Good-
rich) 5 reels
PALLAS
7 — 13. Davy Crockett (Dustin Farnum)..5 reels
9 — 4. The Parson at Panamint (Dustin
Farnum) 5 reels
Pathe Exchange, Inc.
GOLD ROOSTER PLAYS
8 — 13. The Fugitive 5 reels
8 — 20. A Woman’s Fight 5 reels
8 — 27. The Shine Girl 5 reels
9 — 11. The Fear of Poverty 5 reels
9 — 18. The Test 5 reels
9 — 25. Saint, Devil and Woman 5 reels
Red Feather Productions
8— 7. The Mark of Cain (Dorothy Phillips
and Lon Chaney) 5 reels
8 — 14. The Yoke of Gold (Dorothy Daven-
port and Emory Johnston) 5 reels
8 — 21. The Beckoning Trail (J. Warren
Kerrigan) 5 reels
8 — 28. The Folly of Desire 5 reels
9 — 4. The Narrow Path (Violet Merserau).5 reels
9 — 11. The Whirlpool of Destiny (Flora
Parker de Haven) 5 reels
9 — 18. Black Friday (Dorothy Davenport
and Emory Johnson) 5 reels
9 — 25. If My Country Should Call (Doro-
thy Phillips and Lon Chaney) ... 5 reels
Triangle Film Corporation
KAY-BEE-INCE PRODUCTIONS
7 — 2. The Phantom (Frank Keenan).... 5 reels
7 — 9. The Deserter (Charles Ray) 5 reels
7 — 16. The Eye of the Night (W. H.
Thompson) . . . . 5 reels
7 — 23. The Captive God (W. S. Hart).... 5 reels
7 — 30. The Payment (Bessie Barriscale) . .5 reels
8 — 6. Honor Thy Name (Keenan and
Ray) 5 reels
8 — 13. Shell Forty-Three (H. B. Warner). 5 reels
8 — 20. The Jungle Child (Hickman and
Dalton) 5 reels
8 — 27. The Thoroughbred (Frank Keenan). 5 reels
FINE ARTS-GRIFFITH PRODUCTIONS
7 — 2. Casey at the Bat (De Wolf Hop-
per) 5 reels
7 — 9. Flirting With Fate (Douglas Fair-
banks) 5 reels
7 — 16. The Little Schoolma’am (Dorothy
Gish) 5 reels
7 — 23. Strandad (De Wolf Hopper) 5 reels
7 — 30. The Half Breed (Douglas Fair-
banks) 5 reels
8 — 6. The Marriage of Molly-O (Mae
Marsh) 5 reels
8 — 13. The Devil’s Needle (Norma Tal-
madge) 5 reels
8 — 20. Hell-To-Pay-Austin (Wilfred Lucas) 5 reels
8 — 28. Pillars of Society (Henry Wal-
thall) S reels
Vitagraph-Lubin-Selig-Essanay
VITAGRAPH
7 — 10. Fathers of Men (Robert Edeson,
Noami Childers) 6 reels
7 — 17. The Tarantula (Edith Storey, Anto-
nio Moreno) 6 reels
8 — 7. The Alibi (James Morrison and
Betty Howe) 5 reels
8 — 14. The Dawn of Freedom (Charles
Richman) 5 reels
8 — 21. The Footlights of Fate (Naomi
Childers and Marc MacDermott) . 5 reels
8 — 28. The Jid (Lillian Walker) 5 reels
9 — 4. Phantom F'ortunes (Barney Bar-
nard) S reels
9 — 11. His Wife’s Good Name (Lucille Lee
Stewart) 5 reels
9 — 18. The Combat (Anita Stewart) 6 reels
LUBIN
5 — 8. Love’s Toll (Rosetta Brice and
Richard Buhler) 5 reels
6 — 5. Those Who Toil (Nance O’Neil).. 5 reels
7 — 31. The Light at Dusk (Orrin Johnson)6 reels
SELIG
6 — 26. The Valiants of Virginia (Kathlyn
Williams) 5 reels
7 — 24. The Prince Chap (Bessie Eyton,
Geo. Fawcett) 5 reels
8 — 21. The Country That God Forgot (Tom
Mix) 5 reels
ESSANAY
7 — 10. According to the Code (Marguerite
Clayton) 5 reels
8 — 7. The Sting of Victory (Henry Wal-
thall and Antoinette Walker).... 5 reels
9 — 4. The Return of Eve (Edna Mayo and
Eugene O’Brien) 5 reels
World Pictures
WORLD
7 — 3. The Crucial Test (Kitty Gordon) 5 reels
7 — 10. The Weakness of Men (Holbrook
Blinn) 5 reels
7 — 17. Sally in Our Alley (Carlyle Black-
well and Muriel Ostriche) 5 reels
7 — 24. Paying the Price (Gail Kane) 5 reels
7 — 31. Miss Petticoats (Alice Brady) 5 reels
8 — 7. A Woman’s Way (Ethel Clayton
and Carlyle Blackwell).. 5 reels
8 — 14. The Summer Girl (Mollie King and
Arthur Ashley) 5 reels
8 — 21. The Rail Rider (House Peters).... 5 reels
8 — 28. Husband and Wife (All-Star Cast). 5 reels
9 — 4. The Almighty Dollar (Frances Nel-
son, E. K. Lincoln and June El-
vidge) 5 reels
1742
MOTION PICTURE NEWS
Vol. 14. No. 11
BMWiiillMIMIM—i
State Rights and Miscellaneous Releases
• •
iiiiiiiiiiiiiiipiiiiiiiii
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iiiiiiiiiiiiiiiiiiiiiniiii
iiini
— -
1 — I
iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii
ill
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AMERICAN COMMERCIAL FILM CO.
Animated Cartoons
AMERICAN CORRESPONDENT FILM
The Battles of a Nation 6 parts
AUTHORS FILM CO., INC.
3 — 27. Sins of the Father 4 parts
4 — 3. Her Redemption 4 parts
4 — 10. Denise 4 parts
4 — 17. Love’s Sacrifice 6 parts
4 — 24. A Woman’s Awakening 5 parts
5 — 1. Under the Mask 5 parts
CALIFORNIA MOTION PICTURE
CORPORATION
March — The Unwritten Law (Beatriz
Michelena) 7 reels
May — The Woman Who Dared (Beatriz
Michelena) 7 reels
July — Kismet (Otis Skinner) 10 reels
CELEBRATED PLAYERS’ FILM CO.
The Birth of a Man 5 parts
CHAMPION SPORTS EXHIBITION
Willard-Moran Fight 4 parts
CHICAGO TRIBUNE
German Side of War 5 reels
Russian Side of War 4 reels
CLARIDGE FILMS, INC.
Heart of New York 5 reels
The Birth of Character S reels
COSMOFOTOFILM COMPANY
Incomparable Mistress Bellairs..4 parts
Liberty Hall 4 parts
The Black Spot 4 parts
Victoria Cross 4 parts
O 18. ...... . 4 parts
His Vindication 5 parts
E. & R. JUNGLE FILM CO.
Mo. 18. It Can’t Be done.
No. 19. It Doesn’t Pay.
No. 20. Teacher’s Pet.
No. 21. Hitting the High Places.
No. 22. The Bear Idea.
No. 23. Jungle Brats.
No. 24. Fowl Play.
No. 25. Discovered.
No. 26. When the Clock Went Cuckoo.
No. 27. When Jones Went Wrong.
No. 28. Napoleon’s Night Out.
No. 29. Circus Brides.
ELDORADO FEATURE FILM CO.
The Impersonation 5 reels
EXCLUSIVE FEATURES, INC.
Where is My Father? 7 reels
FORREST FILM CORPORATION
Bottom of the Sea 5 reel*
JOS. W. FARNHAM
Race Suicide 6 parts
The Awakening of Bess Morton.. 5 reel*
GREAT NORTHERN FILM COMPANY
Sins of Great Cities (E. Thomsen). 4 reels
The Man with the Missing Finger
(Alfred Hertel) 4 reels
For Her Son (Betty Nansen).... 4 reels
A Woman’s Honor (Elsie Frolich)4 reel*
The Folly of Sin 5 reels
The Mother Who Paid 5 reels
ESKAY HARRIS FEATURE FILM
Alice in Wonderland 6 parts
HIPPODROME FILM CO.
At the Front with the Allies..
JUVENILE FILM CORPORATION
4 — 1. World War in Kidland 1 reel
4 — 8. A Chip Off the Old Block 1 reel
4 — 15. Chip’s Elopement 1 reel
4 — 22. Chip’s Backyard Barn-Stormers . . . .2 reels
4 — 29. Chip’s Rivals 1 reel
5 — 13. For Sale a Daddy 1 reel
5 — 27. Chip’s Carmen 2 reels
KEMBLE FILM CORPORATION
The Zeppelin Raids on London and the
Siege of Verdun... 5 reels
KULEE FEATURES
Germany on the Firing Line 6 parts
France on the Firing Line 6 parts
The Unborn (Bessie Bondhill) 5 parts
LINCOLN MOTION PICTURE COMPANY
The Realization of a Negro’s Ambi-
bition 2 reels
C. POST MASON ENTERPRISES
The Wonder City of the World (Greater
N. Y. by Day and by Night) 4 reels
MODERN MOTHERHOOD LEAGUE
Twilight Sleep
B. S. MOSS
Three Weeks 5 reels
Salamander 5 reels
One Day 5 reels
NATIONAL DRAMA CORP.
7 — 24. Fall of a Nation 10 reels
F. O. NIELSEN
Guarding Old Glory 5 reels
Just Out of College 5 reels
Little Sunset 4 reels
The Spoilers 9 reels
All for a Girl 5 reels
PATRIOT FILM CORP.
How Britain Prepared 8 reels
PHOTODRAMA COMPANY
How Molly Made Good 6 reels
RAVER FILM CO.
The Other Girl 5 reels
Life Without Soul 5 reels
The Fortunate Youth
Driftwood
RAY COMEDIES
6 — 21. Casey’s Dream
6— 28. Casey’s Kids
7 — 5. Casey’s Wedding Day
7 — 12. Casey’s Servants
7 — 19. Casey the White-Wing
RIALTO FILM CO.
The House of Mirrors
STANDARD NEWS FILM, INC.
Standard Travelogues • 32 part*
Are We Ready? 4 parts
The Animal World 5 parts
Navies of the World 1 reel
The Price of Liberty 5 reels
Aircraft 1 reel
SUN PHOTOPLAY CO., INC.
The Princess of India 5 reels
A Woman Wills 5 reels
SUPERIOR FILMS COMPANY
The Faucet 5 reels
SUPREME FILM CO.
The Cowpuncher 6 parts
TRANSOCEANIC FILMS, INC.
The Life and Adventures of Shakes-
peare 6 parts
UNITY SALES CORP.
5 — 29. Diana (Colored) 3 parts
6 — 5. My Country First 6 parts
6 — 12. The Pursuing Vengeance 5 parts
6 — 19. The Bishop’s Secret 4 parts
6 — 26. The Lottery Man 5 reels
7 — 3. The Marriage Bond 5 reels
UNIVERSAL FILM MfG. CO.
Where Are My Children? 5 reels
VARIETY FILMS CORPORATION
Unto the Darkness 4 reels
In the Ranks 4 reels
Harbour Lights 4 reel*
Enoch Arden 4 reels
Mysterious Man of the Jungle 3 reels
Should a Baby Die? 5 reels
WAR FILM SYNDICATE
On the Firing Line with the Ger-
mans 6 parts
MISCELLANEOUS
EDUCATIONAL FILMS CORP., OF
AMERICA
Life of William Shakespeare 6 reel*
American Game Trails 3 reels
The Sunset Trail 1 reel
The Trail to Cloudy Pass 1 reel
The Stampede 1 reel
When the Mountains Call 1 reel
The World’s Road 1 reel
Acute Spring Fever 1 reel
“THE BEACON FILMS,” INC.
Italy’s Dead Cities (Pompeii)
Fresh Water Fish
Ancient Cities of Asia Minor
In and Around the Delaware Water Gap
Winged Messengers of Death
In the Land of Fanaticism
The Invisible World
Life Beneath the Sea
AMERICAN STANDARD MOTION
PICTURE CORP.
EMERALD BRAND
Tom and Jerry Series (Weekly)... 2 reels
INTERNATIONAL FILM SERVICE
International News Weekly
Comedy Cartoons (Weekly).
GAUMONT
Fantomas Series — (Weekly)
KALEM
Hazards of Helen Series (Weekly).
Girl from ’Frisco Series (Weekly).
GEORGE KLEINE
The Mishaps of Musty Suffer (Weekly).
METRO PICTURES CORPORATION
Metro-Drew Comedies (weekly).
Metro Travelogues (weekly).
MUTT AND JEFF FILMS
Animated Cartoons (Weekly)
MUTUAL
Charlie Chaplin In
The Floorwalker 2 reels
The Fireman 2 reels
The Vagabond 2 reels
One A. M 2 reels
The Count 2 reels
PARAMOUNT PICTURES
CORPORATION
Paramount-Burton Holmes Travel-Pictures
(Weekly)
Paramount-Bray Cartoons (Weekly)
PATHE
Florence Rose Fashion Series
ROLIN-PATHE
Lonesome Luke Comedies (Weekly)
SELIG (V-L-S-E)
Athletic Series (Weekly)
UNIVERSAL
Timothy Dobbs Series (Weekly).
VITAGRAPH (V. L. S. E.)
Frank Daniels’ Comedies (Weekly)
SERIALS
The Girl and the Game Signal Film
The Secret of the Submarine. . Signal Film
Peg o’ the Ring Universal
Liberty Universal
Mary Page, The strange Case of..Essanay
The Social Pirates Kalem
The Iron Claw Path£
Who’s Guilty? Path£
The Grip of Evil Pathe
The Mysteries of Myra International
Beatrice Fairfax International
Gloria’s Romance Klein*
The Yellow Menace Unity Sales
The Crimson Stain Mystery Consolidated
September 16, 1916
MOTION PICTURE NEWS
1743
???????????? ?? ??????????
“IT MAY BE
YOUR DAUGHTER”
? THINK OF WHAT THIS MEANS ?
? ?
? It Strikes Home '■>
• •
l IT MEANS THE PRESERVATION \
j OF THE SACREDNESS OF ;
j SOCIETY AND THE MORAL ;
' STATUS OF THE NATION ;
! The Moral Uplift ;
l Society of America •
• •
? Will Spare No Expense in this Picturization ?
• •
? See Next Week’s Issue of this Publication ?
?????????????? ??????????
1744
MOTION PICTURE NEWS
Vol. 14. No. 11
CLASSIFIED
ARE, YOU A LIVE WIRE?
Then Write Us at Once. Big
Money in Taking Motion Pictures for
News Advertising and Home Talent.
We are the Lowest Priced House in
the Country selling Motion Picture
Cameras. Write for information.
We are Specialists in equipping be-
ginners. Describe your locality.
We will tell you if it can be made
to pay. Write us today. David
Stern Co., 1047 E. Madison St.,
Chicago, 111. In business since 1885.
cameramen
furnished with outfits for all classes
of work. Local pictures, industrial,
educational and studio. Universal
Camera Company, 1007 Times Bldg.,
New York City.
FOR SALE
FILM. 250 reels of film from
$3.00 up. Edward Jaeger, 540
Walnut St., West Hoboken, N. J.,
Phone 2147 Union.
FOR SALE
Special State Right offer on our
new 5-reel feature. Write for par-
ticulars. State territory wanted. 101
Ranch, M. P. Department, Bliss,
Okla.
FILM TESTS
We will make for members of the
profession Screen Tests. These
screen tests show close-ups, Expres-
sion and Character make-up. This
is a valuable help in securing work
in pictures. Call and see. Mr. C.
M. Ackerman, director, Victor Studio,
645 West 43d street.
TABLE OF CONTENTS
LOOSE ENDS IN THE PICTURE BUSINESS (W. A.
JOHNSTON 16U
EDITORIALS 1672
Meeting in Topeka Makes Film History in Kansas 1673
V-L-S-E Is Absorbed by the Vitagraph Company 1675
Vital Theme Necessary to a Classic Picture 1679
Strike Crisis Emphasizes Picture Preparedness 1681
Essanay Withdraws from V-L-S-E, Spor Announces 1676
Colonel Selig Admits Departure from V-L-S-E.... 1676
Increased Production Cost Hits Cleveland Exhibitors.... 1678
State Campaigns on “ Fall of a Nation ” Booming 1678
Censors Will Probably Reconsider “Victory,” Lasky 1679
Cleveland League Committee Meets to Consider Wage De-
mands 1680
Film from Abroad Will Follow “ Fantoma,” Gaumont. .. . 1680
“ Dark Silence,” a Clara Kimball Young Picture 1680
Pathe 1917 Serials Based on Two Widely Read Novels. . . 1682
“Breakers” Is Second Feature in Work for Essanay.... 1682
Son of Hall Caine Engaged for a Year by Arrow 1683
Lasky Obtains Rights to Hopkinson Smith Novel 1684
Farnum Will Be Directed by Raoul Walsh for Fox 1684
“ Witching Hour,” from Thomas, for Frohman 1685
McGowan Gets Indians for Signal Film 1685
Chain of Aircraft Exchanges Virtually Completed. ....... 1686
Autumn May Bring More Kalem Producing Companies. . 1686
“The Scarlet Runner” for Release September 18 1687
Political Characters Will Appear in Pictographs 1687
National Board Passes “ A Daughter of the Gods ” 1688
“ Power of Evil” Is Next Moss Film 1688
International Gathers Literary Laborers at Luncheon.... 1690
“Common Law” Flares on Electric Sign 1690
“Crimson Stain Mystery” Ready for the Public 1691
Fox Is the Man Who Forgets to Sleep 1691
Four Noted Stage and Screen Stars in “ Shielding Shad-
ow ” 1692
Fine Arts Gets Money and Social Lights Into Picture. .. . 1692
One-Reel Series from Kalem Features Daredevil Larkin. . . 1712
On the Minute Delivery Is Brady Plan for World 1719
Exchange Managers in New York Form Social Club 1719
V-L-S-E Plans Big Campaign for “Fall of a Nation”.... 1719
DEPARTMENTS
Live Wire Exhibitors 1693
Looking Ahead with the Producers 1695
The Eastern Studios 1699
In and Out of West Coast Studios 1702
Film News from Foreign Parts 1708
Among the Exchanges 1709
New Laws and Court Decisions 1711
Just to Make Talk 1715
In and Out of Town 1716
SCREEN EXAMINATIONS
Behind the Lines (Bluebird) 1725
Big Sister (Famous Players-Paramount) 1728
Chattell, The (Vitagraph V-L-S-E) 1726
Dawn Maker, The (Kay Be-Triangle) 1722
Diamond Runners, The (Mutual Masterpictures) 1726
Each Pearl a Tear ( Lasky-Paramount) 1721
Farmer Alfalfa’s Wolfhound (Paramount Short Subjects).. 1729
Fear of Poverty, The ( Thanhouser-Pathe) 1726
Girl from ’Frisco (Episode 6 — Kalem) 1723
Head of War Creek (Educational) 1725
His Baby (Christie) 1728
Kid, The (Vitagraph V-L-S-E) 1727
Phantom Fortunes (Vitagraph V-L-S-E) 1722
Plain Jane (Kay Bee-Triangle) 1721
Pony Express Rider, The (Selig) 1725
Seminary Scandal, A (Christie) 1728
Shielding Shadow, The (Episode 4 — Astra-Pathe) 1724
Social Secretary, The (Fine Arts-Triangle) 1725
Unwelcome Mother, The (Fox) 1727
Velvet Paw, The (Paragon-World) 1721
Woman Always Pays, The (Essanay) 1727
Tabloid Reviews (All Programs) 1735, 1736
Release Charts 1737, 38, 39, 40, 41, 42
ACCESSORY NEWS SECTION
Color Photography 1747
Projection 1750
The Camera 1756
Music and the Picture 1758
in ani 'urnishing 1762
Directory of New Theatres 1764
PICTURE MACHINES
New and slightly used Power’s*
Simplex, Motiograph and Edison at
bargain prices. Opera and folding
chairsi Operating Booths that pass
fire inspection. Picture curtains and
everything for the M. P. Theatre at
lower prices than offered by our com-
petitors.
LEARS THEATRE SUPPLY COMPANY
509 Chestnut Street, St. Louis, Mo.
A PERFECTLY FED ARC
Clear Projection
ACCURATE AS THE SUN
Holds the Arc Within
a Tenth of a Volt
Let Us Tell You What They Are
and Who Uses Them
SPEED CONTROLLER COMPANY, Inc.
257-259 William Street New York
Adjustable Opera Chair
Can be changed from adult’s chair
to child’s chair by pressing catch
and raising. Write for booklet.
Family Opera Chair Organization, St. Louis, Mo.
Wril-a f nrlav for interesting book-
VYITie lOUdy let describing a new
and unique line of
ELECTRIC SIGNS for
PICTURE THEATRES
Lowest prices — Highest efficiencies
RAWSON & EVANS CO.
711 W. Washington Boul., Chicago, 111.
lraniN^?iteK
Better light without waste of cur-
rent. Better pictures with less
trouble for operator
HERTNER ELECTRIC & MEG. CO.
432 Prospect A*e„ Cleveland, Ohio, U, S. A
EXHIBITORS SUPPLY CO0IPHNY
5 So. Wabash Ave., Chicago, 111.
Write for our new catalog listing
every device that is really practi-
cal for picture theatres . Prompt ,
efficient service.
RAILROAD STRIKE:
Will not stop prompt shipment of
“ Amberlub ” Lens Filters by U. S.
Mail. Price, including business — get-
ting Advertising Slide — $3.50. W.
D. Warner, Wyandotte Bldg., Colum-
bus, Ohio.
Agent Mirror
Main 3413
Screens
F5128
LEO
RYAN
Broker in
Pacific Coast
Picture Theatres
730 S. Olive St.,
Fiira Exchange Row
LOS ANGELES. CAL.
MENGER & RING, Inc.
Manufacturers of
POSTER and LOBBY
DISPLAY FRAMES
J04 W. 42nd Street New York
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
STUDIO
SECTION OF MOTION PICTURE NEWS DEVOTED TO THE CON-
STRUCTION, EQUIPMENT AND OPERATION OF THEATRE, EXCHANGE AND
1746
ACCESSORY NEWS SECTION
Vol. 14. No. 11
Be sure to mention MOTION PICTURE NEWS ” when writing to advertisers
A RADICAL ADVANCE IN “INTERMITTENT” DESIGN AND CONSTRUCTION
IS THE MEMORABLE ACHIEVEMENT THAT HAS PLACED
" SIXTEEN YEARS OF KNOWING HOW”
A PROJECTION MACHINE
CAN BE NO BETTER THAN ITS
INTERMITTENT MOVEMENT
POWER’S CAMERAGRAPH
IN ITS PRESENT PRE-EMINENT POSITION
Fig. i
Fig ,2
Perfect Projection of motion pictures made possible by the only basicly different rotary inter-
mittent movement in over 300 years, applicable to use in projection machines.
Fig. 1 is a phantom view of the Movement complete. Its very appearance bespeaks the
strength and durability which distinguish it above all other movements.
Fig. 2 shows a frontal view of the important elements. At Point A will be seen the unique
shape of the driving cam by which maximum speed is obtained in changing from
one picture to another, with minimum wear on the film.
THE WHOLE COMBINES FOR STEADY FLICKERLESS PICTURES
Catalogue D Gives Full Details
NICHOLAS POWER COMPANY
NINETY GOLD ST.
NEW YORK
Construction,
Equipment
and Operation
Everything for
Theatre, Ex-
change and Studio
Color Photography
Light and Color — Analysis of Light with the Spectroscope — The Subject of Motion Pictures in Natural Color Is
Again Claiming the Attention of the Industry — Reports of New “ Color Processes ” About to Be Launched
— Sensation of Light Caused by Undulations of Ether
THE subject of motion pictures in natural colors — always an
interesting one — is again claiming the attention of the in-
dustry. Reports of new “color processes” about to be
launched are heard on all sides and considerable speculation
is indulged in as to their practicability and chances of ultimate
success.
To us the problem of successfully producing and exhibiting
motion pictures in “natural colors” has always been one of ab-
sorbing interest, as it is, no doubt, to all readers of the Camera
Department.
Color as applied to photography and cinematography is a
rather involved subject requiring for its proper understanding
and working an extended training in, and knowledge of,
physics. This the average photographer and cameraman does
not possess, and — it is amusing to state — many inventors (so-
called) working on color processes are also found wanting in
this respect.
As we propose to go into the subject of color photography
(and cinematography) rather deeply — outlining and describing
all processes of interest which have so far been brought forth —
it is deemed advisable to set forth at the beginning such ele-
mentary points relating to light, color, and the instruments by
which their action is determined as will make for a clear un-
derstanding, by all readers, of that which follows.
The wave theory of light is understood by all so that we
need not go into its details here. As is generally known the
sensation of light is caused by the undulations or wave motion
of the ether which fills all space and by which we are sur-
rounded. When the ether is in a state of rest we have darkness,
but when the ether is in motion and its waves or vibrations
enter our eye we have the sensation of light.
The Movements of the Ether
The movements of the ether may be considered just as other
forms of wave motion are, and thus the path of an ether wave
through one oscillation is called its amplitude and the time con-
sumed in one oscillation is called the undulation period. We
may express the number of undulations or vibrations as being
so many per second, and differences in vibration frequency give
rise to different color sensations in the eye. The wave-length
or distance from one wave crest to the next wave crest is found
to be inversely proportional to the undulation period.
The vibrations of the ether have been measured and it is
found that about 400 billion vibrations per second gives us the
sensation of red. The number of vibrations increases for the
various colors and at 750 billion vibrations per second we have
the sensation of violet. The wave-lengths, varying inversely
with the frequencies of vibration, range from about 750
millionths of a millimeter for the red to about 400 millionths of
a millimeter for tjie violet. The millionth part of a millimeter
is the unit by which the wave length of light is measured, being
generally termed a tenthmeter or Angstrom unit.
We will now leave this dry and uninteresting (although
necessary) data and consider the decomposition of white light
into its component colors. As is well known this may easily
( Continued on page 1756)
Copyright, 1916, by Motion Picture News, Inc.
1748
ACCESSORY NEWS SECTION
Vol. 14. No. 11
A B C of the Motion Picture Operating Room
(Continued from the Last Issue of Motion Picture News)
It Is Important for An Operator to Be Able to Determine the Size Wire to Use for Any Given Amperage and to Be
Able to Figure Out the Resistance Offered by Various Size Wires — Tables Set Forth to Enable Him
to Make the Necessary Calculations
AS I told you last week we would take up the various wire
tables in this issue. There is no necessity for me to give
anything further than the actual wires used in the operating
room, therefore I will omit all other sizes.
B. & S.
Gauge.
3
4
5
6
7
8
Carrying Capacity in Amperes.
(Copper Wire).
Amperes.
....131
....110
.... 92
.... 77
65
. . . . 52
.... 40
It is very important that an operator should be able to determine
the size wire to use for any given amperage; also to be able to
figure out the resistance
offered by the various size
wires, therefore by care-
ful study of this and the
following tables he will
be able to determine more
readily just what size
wire is needed for his
purpose.
It is not permissible to
use any wire smaller than
a No. 8 in any projection
circuit. To enable you to
understand more thoroughly, I would say that the larger the num-
ber the smaller the wire and vice versa. That is, a number eight
wire is higher in number than a number two, but the number two
wire is larger in diameter than the eight, and with a greater carry-
ing capacity.
Wire is generally figured in circular mills, the circular mills are
found in the following table:
CIRCULAR MILLS.
2 66373
3 52634
4 41743
5 33102
6 26251
7 20817
8 16510
To find the circular mills of a given size wire you multiply the
diameter by itself, thus, a number 8 wire is 128/1000 of an inch in
diameter, to find the circular mills multiply 128 by 128, which is
16.404, or nearly that which is given in the above table as the cir-
cular mills.
The most exact way to measure wire is to use what is known as
micrometer gauge which measures the wire in mills, and will
answer in every case, no matter what gauge may be used by the
manufacturer.
The operation of measuring a wire with the micrometer gauge
is as follows :
The wire to be measured is placed between a fixed support “B”
and the end of a long movable screw “C,” which accurately fits a
threaded tube “ A.” A thimble “ D,” provided with a milled head
fits over the screw “C,” and is attached to the upper part. The
lower circumference of “D” is divided into scale of 25 equal parts,
each representing 1/1000 of an inch, or 1 mil.
The tube “A” is graduated into larger divisions which equal 1/10
of an inch, or 100 mils. Each of these larger divisions is divided
Micrometer Gauge
into four subdivisions, each representing 1/40 or 25/1000 of an
inch, or 25 mils.
Suppose, now, a wire is placed between “B” and “C,” and the
screw advanced until it fairly fills the space between them, and the
reading shows one of the larger divisions on the scale “A,” two
of the smaller ones on the same scale, and five on the end of the
sleeve “D.” Then
One larger division of scale “A” = 100 mils
Two smaller divisions of scale “A” = 50 “
Five divisions on circular scale “D” = 5 “
Diameter of wire = 155 mils
Multiplying 155 by 155 = 23.025 circular mills, turning to our
table we find that the nearest approach to this is found in a No. 6.
wire, which has 26.251 circular mills, therefore the wire we are
measuring is approximately a No. 6.
Table of Resistance
Now, knowing the carrying capacity and circular mills of a
wire, we want to know how to find the resistance offered by the
wire to an electrical current, the following table gives the re-
sistance per thousand foot of wire in ohms.
No. 2
3
4
5
6
7
8
0.161812
0.204040
0.257291
0.324441
0.409136
0.515932
0.650526
Remember please that this is the resistance for 1,000 feet of
wire. Suppose we wanted to find the resistance of our operating
room circuit. By that I mean the projection circuit. If we were
running a No. 6. wire from our machine to the basement where
the mains were located, we would double the length of wire and
multiply the length by IOV2, or to use decimals, 10.5. For instance
the distance from the operating room to the basement is 100 feet;
doubling that we have two hundred feet times 10.5, which equals
2100; this divided by the area of a No. 6 wire, which is 26,251,
gives us as the resistance of our circuit approximately .08 of an
ohm.
Of course this is based on the supposition that the temperature
of the wire will not go above 75 degrees Fahrenheit or 24 degrees
centigrade.
There is another important factor in figuring the resistance of
wires, and that is what is known as voltage “drop.” Where the
length of the circuit, the cross section or area, together with its
resistance per mil. -foot is known we find that by multiplying the
length of wire by 10.5 aand dividing that by the amperes we get
the resistance in ohms. Now to find the voltage drop we multiply
amperage, which we will suppose to be 50, by the distance to the
basement of each wire which is 200 feet, by 10.5 as per this
formula 50 by 200 by 10.5 = 10.5000. Now dividing this by the
circular mills of our No. 6. wire which is 26251 we proceed as
follows: and find that
10.5000
26251
4 volts drop.
I believe that I have gone far enough into this matter so that the
average operator can make the calculations he will be called upon
to do, and next week I will take up the various types of resistance
devices, making a brief explanation of them that will answer every
purpose and yet not become tiresome.
Ira G. Sherman.
September 16; 1916
ACCESSORY NEWS SECTION
1749
CARLTON OPERA HOUSE, BAY SHORE, LONG
ISLAND, IS AN UP TO DATE PICTURE HOUSE,
EVEN IF IT IS BUILT OF WOOD
THE Carlton Opera House, built sixteen years ago, is situated
on Main Street at Bayshore, Long Island. Many of us have
heard the town termed “the second Newport,” and “there’s a
reason.” Millionaires of Bayshore and towns within a twenty
mile radius find amusement inside the four walls of the Opera
House.
The building measures 86x130 feet and is of frame construction.
Unusual in exterior it has the appearance of a private dwelling.
Upon entering from the street a spacious lobby is seen with many
posters hanging about. Mr. Brewster, the owner and manager,
claims posters to be a necessary asset to the exhibitors’ business.
Who would not stop to look at such an interesting display as is
seen in front of this theatre? The box office is located to the
right in the lobby and uses the straight ticket selling method.
We might mention that the cashier is O. K.
The Wooden House That Shows Live Pictures
When entering the theatre itself our ideas of the interior are
abandoned and we see an attractive and comfortable photo play
house. The capacity of this house is eight hundred and fifty.
Many of the seats used in this theatre were bought at the auction
of the old Wallack Theatre, New York. These seats are plush
upholstered. The other seats were manufactured by the Ameri-
can Seating Company and are also very comfortable. There are
seven loges on either side of the screen and boxes are included
for the smoker.
A balcony seating 225 is always crowded. This theatre has
natural advantages for ventilation. A river is to the rear of the
building and when the nine vents on either side walls are opened
a coolness rivaling the best “ventilation system” is procured. In
addition to this many electric fans are hung about the walls.
Steam heat is maintained in the winter. The indirect lighting
system is used. Gas and electricity are included for interior
illumination. This theatre contains a metal ceiling; the floor
throughout is wood.
Design painted walls are part of the interior decorations. The
projection booth is equipped with a Simplex machine. A motor
generator includes the equipment for reel service. The pictures
are thrown on a “home made” screen, the throw being seventy-
five feet. Mr. Brewster believes strongly in advertising. His
methods produce results. One quarter of a page in the Bayshore
Journal is used by him for advertising the Carlton Opera House
and its leading features. He has a mailing list of six hundred
and distributes “triangle programs” among his patrons. The pro-
gram of this theatre changes daily and includes two feature
pictures, a unique idea for keeping patronage. Ten or twelve reels
are shown at a performance and only one show a night. At
matinees the prices are five, ten and fifteen cents. In the even-
ing 15, 25 and 35 cents is charged.
The management caters to the “very best” people in and around
Bayshore and many well known society folks are regular patrons.
Features are shown produced by Fox, Paramount, Triangle,
Pathe, World, V-L-S-E.
Moore’s Garden, Washington, D. C.
NEARLY ONE HUNDRED THOUSAND PEOPLE
PASS THE DUFFIELD DAILY
' I ’ HE location of the Duffield street theatre, just off Fulton , in the
I busy shopping district of Brooklyn, N. Y., is passed by nearly
one hundred thousand pedestrians and nearly three times that num-
ber on the elevated roads and surface cars in a day. These figures
were definitely reached after four weeks’ close counting by the
manager. The style of the Duffield and the service given would
Interior of Duffield Street Theatre, Brooklyn, N. Y.
ordinarily attract the pedestrians, but on account of location the
management built a day and night sign next door to the theatre.
It is about twenty by sixteen feet, with changeable lights, and
gets the attention of the thousands of people passing by.
The theatre seats nearly six hundred. All the seats in the
balcony and on the main floor have an excellent view of the
screen. There are fourteen exits, so that in case of fire the
theatre can be empted in six minutes. The booth is fireproof and
in case of a blaze would be confined to the four walls of the pro-
jection room and put out without the audience knowing what had
happened. The Duffield built up a regular clientele by giving the
best pictures and making the patrons comfortable while inside for
amusement.
OPERATORS’ STRIKE STILL ON IN TULSA AND
MUSKOGEE, OKLAHOMA
THE strike at Oklahoma City continues and has extended to
Tulsa and Muskogee, Oklahoma. The stage crews and opera-
tors demands have not as yet been met. Several disturbances have
occurred at Oklahoma City and several arrests made. The White
Rats are lending aid to the strikers.
1750
ACCESSORY NEWS SECTION
Vol. 14. No. 11
Edited by Ira G. Sherman, Past President, Local No. 384, I. A. T. S. E.
Who will answer all questions you may send in. no matter how simple or difficult
A New Arc Controller is Placed on the Market
The Auto-Arc Is a Simply Constructed Device for Automatically Maintaining a Steady Light at the Arc, and Is the
Invention of Two Chicago Operators — The Apparatus Commands the Attention of an Exhibitor Who Is
Looking for an Arc Controller at the Minimum of Expense
WHILE in Chicago I witnessed a demonstration of the Auto-
Arc, a simply constructed device for automatically main-
taining a steady light at the arc. The Auto-Arc is the
invention of two Chicago operators who have advanced with the
times and their progressiveness has placed them in the ranks
of those who “do things.”
The Auto-Arc Controller
To describe the apparatus : Figure 1 is termed the controller.
It is composed of two coils of magnet wire wound on an iron
"• core, (shown at E in Figure 2) one coil consisting of many
turns of fine wire which is termed the pressure or potential
winding; the other consists of a few turns of heavy wire and is
called the current or series coil.
These coils are connected differentially, that is, the magnetism
set up by one coil opposes the magnetism or flux of the other.
On each end of this device there is mounted an armature or
vibrator. One of these armatures acts as a circuit breaker or
safety, which prevents the Auto-Arc from operating until after
the lamp is fed by hand and the arc struck in the usual manner,
thereby making use of auxiliary switches, clutches, gears, etc.,
unnecessary.
The other armature is balanced between one end of the mag-
netic core and the coil tension spring, the action of which is as
follows: The line switch (switch on picture machine) is closed,
the arc struck by hand in the usual manner, when the carbons
have burned away to a point where a perfect crater is formed
with the proper length of arc; the tension of the spring A at this
point overcomes the attraction exerted on the other end of the
armature, thereby releasing the armature from the core, which
makes a contact through platinum points, partly shown at B,
which momentarily connects the lamp feeding mechanism, which
in turn feeds the carbons together slightly.
Effect of the Contact
This contact also momentarily short circuits the potential wind-
ing of the controller, thereby releasing the differential of the two
coils which increases the magnetism of the core, thereby over-
coming the air gap between the core and the armature, and
returning the armature to its normal position which is in mag-
netic contact with the core.
The armature is now held to the core by the increased current
(in the series coil) which is caused by the feeding together of
the carbons. This action is repeated indefinitely, so long as there
is sufficient length of carbon in the lamp.
Figure 2 shows the method of wiring. “1” is the small poten-
tial wires; “2” pressure line through circuit breaker and arma-
ture. (Note: The line from the feeding mechanism or solenoid
must be connected to the same side of fuse block as are the small
potential wires.
The action of the lamp feeding mechanism is very simple and
positive. Briefly described it consists principally of a free ratchet
A Figure 3, mounted upon the lamp feeding rod. This ratchet is
rotated one tooth at a time by the action of a solenoid C con-
nected to a lever upon which is mounted a “Dog” “B,” which
is normally out of mesh with the ratchet but which is momen-
tarily brought into mesh by the downward pull of the solenoid,
thereby causing the carbons to feed slightly and maintain a
perfect arc at all times.
The Auto-Arc can be attached to any hand-fed lamp in a
very few minutes and will prove to be one of the greatest
helps to the operator who is using direct current as it will
operate under any and all conditions ; at least that is the claim
of the inventors, and I believe their claim well founded.
Two of the most prominent features of the Auto-Arc are the
free ratchet, which leaves the lamp free at all times and allows
the operator to make any adjustment he desires by hand without
September 16, 1916
ACCESSORY NEWS SECTION
1751
THE
BRIGHT
SPOT
PRODUCED BY
CARBONS
Is Now Desired By Every Particular
Operator and Exhibitor
Speer Carbons are acknowledged the world over as
the best for any kind of current. Solid, Cored, and
Copper Coated Carbons afford any desired combination
The Carbons That Are Guaranteed
Speer Carbon Company
DEPT. “N”
(Makers of Carbons for Electrical purposes during the past 25 years)
ST. MARYS, PA.
For Sale by Leading M. P. Machine Distributors, Including the Following:
J. H. HALLBERG, 727 Seventh Ave., New York, N. Y. E. E. FULTON CO., 154 W. Lake St., Chicago, 111.
KLEINE OPTICAL CO., 166 N. State St., Chicago, 111. KANSAS CITY MACHINE & SUPPLY CO.,
SOUTHERN THEATRE EQUIPMENT CO., 813 Walnut St., Kansas City, Mo.
74 Marietta St., Atlanta, Ga. 1815 Main St., Dallas Texas G. A. METCALFE, 117 Golden Gate Ave., San Francisco, Cal.
1752
Vol. 14. No. 11
ACCESSORY NEWS SECTION
any interference whatever; the other is the instantaneous adjust-
ment for any current between 25 and 60 amperes, by merely
loosening set screw at “C,” and moving plunger “D” in or out
to decrease or increase the current as determined by the desired
length of arc.
The apparatus is so small that it may easily be placed under
the projection machine where it will be out of the way and yet
readily accessible. It is guaranteed to give complete satisfaction
and is left to the exhibitors to say whether he is getting satis-
faction or not. All working parts are guaranteed for a period
of one year and any part found defective will be replaced if
returned to the company, charges prepaid.
This device should be carefully examined by the exhibitor
who is looking for an arc controller at a minimum of expense.
It is as nearly “foolproof” as the ingenuity of the inventor could
make it and the simplicity of its construction should meet with
the approval of the operator who does not want added burdens
thrust upon him, for it does not call for any attention after
once being installed.
PROPER WAY TO MOUNT MENISCUS RI-CONVEX
Walnut Ridge, Ark.: I have a Simplex projector and am not
satisfied ,-uHth the light I get on my screen. I throw a picture
about 13 by 17 at 65 feet. Have Gundlach lens which focuses per-
fectly, in fact the only fault I find is that / do not seem to have
light enough on the screen. Am using a B. & H. Compensarc
which delivers up to 60 amperes, and my carbons are National %
in. cored. I wish you would give me the correct instruction as to
the size condensers I should use for this distance and the proper
way to mount the meniscus bi-convex condensers.
Also tell me how to arrive at the distance the lamp should be
Proper Way to Mount Meniscus-Bi-Convex
from condensers. From the above you will learn that I am new
at the game, as the machine was already installed when I took\
charge, and I would like the information very much.
Ans. — First, the projector has nothing to do with your light.
You say you are projecting a picture 13 by 17 feet, then you
are probably using a short focus lens of about three inches.
With a lens of this focal length it is customary to use a 6% and
a 7j4 condenser, with the 7j4 nearest the arc. There is no set
rule as to the distance the lamp should be from the condensers
but it is advisable to have the arc at least three inches from
the condensers as this helps to prevent breakage, but the distance
will have to be determined by the spot. The spot should never
be larger than the aperture, though some operators carry a spot
the size of a “dinner plate” with the result that the light is very
poor for the reason that the beam is not condensed to take out
the bluish cast.
With your B. & H. Compensarc, delivering 60 amperes, you
should use 54 in. soft cored carbons top and bottom. After you
have struck your arc, open the film gate, being sure that there
is no film in the machine, and with your arc about three inches
from the condensers project the light upon the screen, should
your spot be too large draw your lamp farther back until it
just covers the aperture, then if your field is not clear white,
draw the entire lamphouse backward until all traces of blueness
have disappeared.
See that your condensers are placed in the mount so that they
almost - touch each other. The accompanying illustration will
give you the proper method of mounting the Meniscus Bi-Convex.
The rear lens, or that one which is nearest the light has a
slightly concave surface thus collecting all the light rays, and
doing away with a great deal of light loss that is found in the
ordinary plane system of condensers.
TH O OR THREE WING SHUTTER FOR OUTSIDE
SHOW?
J. G. Hinsey, Green Cove Springs, Fla.: We are using one
machine for two shows, one inside and one outside, and want to
know how to obtain the best results. Our machine is on a turn
table, and during fair weather we show outside in the park where
our throw is 140 feet, projecting a picture 10 by 12 feet, using a
7% in. lens, and get a very good picture, but in bad weather
when running inside, we have a 70 foot throw for the same sizO
picture using a 5% in. lens and get a poor focus.
Our current here is 110 volts A. C. and we use 40 to 50 amperes
at the arc. Use Bio carbons, % in. soft cored top and bottom.
Our rheostats get red hot when we run for an hour or two.
Would you suggest a two or three wing shutter for the outside
show t
Ans. — It seems to me that you are using an extra long focal
length lens for your outside show. It would take a ten or ten
and a half inch focal length lens to project that size picture at
that distance, with two condensers of either 7% and 8V2 or two
8%, with their faces as close together as possible without touch-
ing, then too, your lamp house would have to be moved as far
back as possible and I am doubtful then whether you would get
the results you are seeking. Why not try a 7% inch lens on the
outside show, giving a larger picture even though it forces you
to increase your apperage.
The inside show is as far as I can see, all right, but I am
surprised to learn that you are still using “rheostats” when there
are so many devices on the market for changing alternating
current into direct, and the saving you would affect would soon
pay for the cost of one of these devices. But as you are using
rheostats see that they are of sufficient capacity for your pur-
pose; they are evidently very much overloaded, otherwise they
would not become red hot to any noticeable extent. Your carbons
should be % instead of %. I would suggest that you use a two
wing shutter on alternating current, for it not only gives greater
illumination but reduces the flicker to a great degree. In answer
to your last would say that any of the supply dealers whose ad-
vertisements you see in the “News” can fill your wants, I think,
satisfactorily.
OPERATOR, AN EXPERT MECHANIC, MAKES A
LOOP SETTER FOR MACHINE HE INTENDS
TO SELL
R. W. Horner, Alpaugh, Cal.: I am a regular reader of the
“News” and like it very much, and am especially interested in
your department, which I find very helpful.
There are several questions zohich 1 would be very glad to
have answered. 1. What is the number of the patent on the'
Powers loop setter ? 2. Are there any loop setters on the market
for use on the Edison machine ? 3. Would a good, inexpensive
loop setter for Edison machines pay if put on the market?
My reason for asking these questions is not to inquire as to
the advisability of patenting an idea, but to find out zohether I
September 16, 1916
ACCESSORY NEWS SECTION
1753
could lawfully sell a machine equipped with a loop setter not of
the Powers construction. I run a show here twice a week, using
an Edison exhibition model machine, and had much trouble in
keeping a lower loop, and as I am a mechanic by trade I zc tent'
to work during my spare time and constructed a loop setter
which gives complete satisfaction.
I expect to sell my machine in the near future, and purchase a
Powers 6-B, but want to find out first if I would be infringing
on the Powers patent by selling the loop setter. A more expe-
rienced operator examined my loop setter and thought it very
good, and advised me to put it on the market, saying that to the
best of his knowledge there was no such apparatus on the market,
and that the demand should be fairly good.
Ans. — I believe it is true that the Nicholas Power Company
holds the basic patent for loop setters, as applied to the motion
picture machine, and while I do not think they would prevent
you from selling your machine with loop setter attached, I
would not care to advise you to have such a device patented,
for every day the various manufacturers are having submitted
to them in one form or another some device that is claimed to
be an added improvement to their machine. If you care to do so
you might send me a model of your loop setter and I will
submit it to the manufacturers and get their opinion as to its
merits and let you know.
It has been the custom of operators who had something
good, and yet not good enough for any manufacturer to adopt,
to pass it along to other operators for their consideration. If
you decide not to go to the expense of having this patented why
not do likewise and give other operators the benefit of your ex-
periment?
I would be only too pleased to publish an illustrated article
on it in the department, if you send me drawings.
For yoilr kind words as regards the “News” and the depart-
ment, thanks. I want you to feel that you are always welcome
here, and any good ideas that you might have will receive
every consideration in the department; so don’t hesitate but come
again.
CARBONS, TOP AND BOTTOM, GET RED-HOT
NEAR CARBON ARM
Steubenville, Ohio: Why is it that my carbons, both top and
bottom, get red hot near the carbon arm? They get red hot and
break quite frequently.
Ans. — Well, brother, why not take a file and clean out the in-
side of the carbon arms? This is probably the seat of your
trouble, and if operators would only clean their lamps oftener
they would not be bothered by these annoyances. Their light
would be much improved also. In cleaning the arms be sure
that you get off all the scale or roughness, leaving the inside of
the arm smooth and bright, thus getting a perfect electrical
contact with your carbons.
CRABB, PIONEER EXHIBITOR AND INVENTOR OF
FILM EQUIPMENT, IS MANAGER OF THE
STRAND, BUFFALO
EARL L. CRABB of Indianapolis, Ind., has succeeded Harold
E. Edel as manager of the Strand Theatre, Buffalo, who has
assumed the active management of the million dollar Strand
Theatre on Broadway, New York.
Mr. Crabb is one of the veterans in the motion picture busi-
ness. In 1899 he entered the talking machine business and at the
age of sixteen was manager of the Indiana Graphophone Com-
pany. After three years he entered the amusement business as
manager of The Exhibit, the second penny arcade opened by
Mark and Wagner in Indianapolis.
In 1906 Mr. Crabb left Indianapolis and opened a picture show
in Fort Wayne, Ind. Here he declares he almost went broke
in an attempt to introduce the silent drama and educate the
public to the fact that motion pictures were “the thing.” After
many discouraging efforts, he determined to borrow money and
open another picture show one block away on the same street.
This accomplished, he says the folks immediately became inter-
ested, because he was running in competition with himself and
started to patronize both places in goodly numbers.
In May, 1909, he sold out his interests in Fort Wayne, to ac-
cept a position with Carl Laemmle in the Laemmle Film Service
of Chicago. Mr. Crabb has had actual experience in every
branch of the business. He is originator of the idea of using
With a Good Len s —
^Good Pictures=^~
The public interest depends on the qual-
ity of your pictures — not only the titles, the
actors and the stories, but the clearness of
the images on the screen. That’s why there
is a profit for you in using
DauscfT|omb
Projection [enses
Favorable criticism and full houses follow the
clear, vivid pictures thrown by these superior
lenses. Their high quality has made Bausch &
Lomb objectives and condensers the choice of wise
operators and owners — the recognized standard.
They are the regular equipment of Edison &
Nicholas Power machines. Any film exchange can
procure them.
'Bausch lomb Optical (o.
569 ST. PAUL STREET ROCHESTER, N.Y.
Leading American Makers of Photographic and Ophthalmic Lenses,
Microscopes, Projection Lanterns (Balopticons) , and other high-
grade optical products.
BANG CRASH
“ JUST A MOMENT PLEASE”
Don’t you know that you can’t hold your audience by
showing the “ Just a Moment Please.” They are paying to
see a good performance.
There is no excuse for having old worn out rattle boxes.
What you need is a new machine. Write us to-day for
our easy payment proposition, which enables you to pur-
chase any make M. P. machine at a little investment.
AMUSEMENT SUPPLY COMPANY
Dealers in Motiograph, Simplex, Powers, Edison, and Standard
Machines, Transverters, Motor Generators, Rectifiers, and every-
thing pertaining to the Moving Picture Theatres. Third Floor,
>Mallers Bldg., Cor. Madison Street and Wabash Ave., Chicago, 111.
MOTION PICTURE MACHINES
Power— Simplex— Baird
HALLBERG’S 20th Century Motor
Generators
MINUSA Gold Fibre Screens
SANIZONE Deodorants, the perfect per-
fume for Mbtion Picture and all Theatres
WE ARE DISTRIBUTORS
Ask for Catalogs
Lewis M Swash 1327 VINE STREET
j-iC w la ivi. JW adu Philadelphia, pa.
1754
ACCESSORY NEWS SECTION
Vol. 14. No. 11
a transformer on alternating current for motion picture projec-
tion. For his original experiments, the Fort Wayne Compensator
was placed on the market.
Mr. Crabb has taken out several patents on motion picture
apparatus. Fie patented an automatic film printer in November,
1915, which was purchased outright by Bell and Howell Com-
pany of Chicago. His latest Invention was patented on June
13, 1916, in the form of an automatic film fire extinguisher,
which he says will shortly be placed on the market.
Mr. Crabb was manager of the Casino Theatre at 58 West
Madison street, Chicago, before assuming management of the
Strand Theatre in Buffalo. He is well versed in the efficient
manner of theatre operation and is an ideal man to carry on
the “live wire” administration, which Mr. Edel inaugurated at
the Strand.
POWER’S 6-A INSTALLED AT FORT LEE BY .
PICTURE THEATRE EQUIPMENT
A Powers’ 6-A has just been installed by the Picture Theatre
Equipment Company in the plant of the New York Mo-
tion Picture Corporation, at Fort Lee, N. J., to be used in their
laboratories there.
The machine is equipped with special lenses of very short focal
length, and with the specially designed rheostat of the grid type
capable of any adjustment from 15 to 45 amperes, motor drive; it
is an all around thoroughly complete equipment.
DALLAS THEATRES GRANT OPERATORS FIFE
DOLLAR INCREASE
ANEW wage scale has been negotiated between the motion
picture machine operators and the Dallas (Texas) exhibitors
calling for an increase of five dollars per week per man, the con-
tract to run for one year. The houses party to the agreement and
employing union men are: Majestic, Old Mill, Jefferson, Gaiety,
Feature, Queen, Washington, Hippodrome, Rex, Crystal, Garrick,
Newport, Copleys, Princess, Empress, Strand, Dixie, Favorite,
Roseland, Best, Colonial and Cliff Queen.
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UNION ANNOUNCEMENTS
fiiiikiiiiiiiiiiiuiiiiimiiiiiniiiiiiiiuiiiiiiiiiiiiiiiHinniiiiiiiniiiiiuiniiiiuiimiiiiiiiiiiiiiimHiiiiuiiiiimiHiiuiiiiimiiimiiiiiinniimuiniiiiiitiiiiiiiiiiimiiiiiiiiiiimiiiii
On Saturday, August 28, H. P. Hill, manufacturer of the Hill
Generator, gave an interesting talk to the members of Local No.
384 on transformers, rectifiers and motor generator sets.
This talk is the forerunner to a campaign of education which
the local intends to pursue during the fall and winter months,
and it is hoped that much good will be accomplished. The
members are enthusiastic and with such able speakers as Mr.
Hill, who by the way is an honorary member of Local No. 384,
there is no doubt but that this local through its membership will
reach a high standard of efficiency. Many interesting lectures
are promised for these classes, and if the members are as atten-
tive as they were on Saturday night, we can expect big things
from them.
This department wishes the “boys” all success in their under-
taking, and is ever ready to help them in any way it is in our
power to do.
WESTERN SUPPLY COMPANY MAKES RAPID
GROWTH UNDER VAN HUSAN MANAGEMENT
FOR a remarkable instance of growth and prosperity the prize
must be handed to the Western Supply Company, a brand
new Omaha, Neb., business house that has sprung up under the
executive of F. A. Van Husan, president and former manager
of the Universal exchange in Omaha.
Last week Mr. Van Husan placed the largest order for Powers
and Simplex machines that ever came in any one order from
Nebraska or Iowa. Within the last two weeks he has added a
machine shop, where James P. Baer, expert mechanic, is fore-
man in the work of rebuilding and repairing moving picture
machines.
And the Western Supply Company is an organization only a
few months old! Mr. Van Husan is an ardent advocate of the
Accessory News department in Motion Picture News.
PROJECTORS
Are Again the Choice
of
David W. Griffith
for projecting
His Colossal
Spectacle
“INTOLERAN CB”
At the LIBERTY THEATRE, New YorK City
ThePrecision Machine (o:Tnc.
317 East 34th: St ••• NewTbrk
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 16, 1916
ACCESSORY NEWS SECTION
1755
Hands Off !
The Feed Rod is My Job — Says the
Auto-Arc
“You go on and watch your screen,
mend your films, look after your ma-
chine and other important details in
your booth. I’ll automatically con-
trol the carbon feed rod and do it bet-
ter than can be done by hand. I’ll
keep a perfect, steady light at the Arc
— a perfect, white light on your screen.
Will soon save enough current to pay
for myself, besides adding to the rep-
utation of your house as the ‘Perfect
Picture Place.’
“I’m a compact little mechanism.
I was invented by a practical operator
to control the Arc and insure perfect
pictures. I’m 11" long, 6J" wide and 11"
high. I fit right under your machine
out of the way just as you see in the
picture to the right and do perfect
work while you are doing something
else that needs your attention.” Sent
on 30 days’ trial, money-back guar-
anty. Price $60.00 f. o. b. factory,
Owensboro, Ky. Address all letters to
American Auto-Arc Co.
Chicago, 111.
INCORPORATED
37 W. Van Buren St.
Many a packed house is directly traceable to an advertisement in the “ News.”
1756
ACCESSORY NEWS SECTION
Vol. 14. No. 11
A Department Devoted to Motion Picture Photography in All Its Phases, Studio and Laboratory Work
Inquiries relative to motion photography promptly answered
Color Photography
( Continued from page 1747)
be done by passing a narrow parallel ray of light R through a
prism P as at (a) Fig. 1. The ray of light is refracted by the
prism, and, as lights of different wave-length possess different
angles of refraction the decomposed (or split up) ray of light
is dispersed and forms a spectrum S. This spectrum shows
the colors red, orange, yellow, green, blue, indigo and violet
merging imperceptibly one into the other. We may ignore
the color indigo as it is practically identical with the color blue
in its appearance to the eye. We can recompose our spectrum
into white light again by allowing the rays from the first prism
to fall on a second prism of the same angle but placed in an
inverted position. If any one of the colored rays in the
spectrum is passed through a prism it is seen, however, that it can
undergo no further change. Light of one color only is therefore
known as homegeneous or monochromatic light.
The spectrum produced by a prism shows certain abnormalities
due to the previously mentioned fact that light of various wave
lengths (or colors) varies in its ref Tangibility. The distribution
of the various colors in the prismatic spectrum is shown by the
diagram (b) Fig. 1. Thus it is seen that the red rays, which
are least refracted, occupy a very narrow space at the left, the
amount of refraction increasing through the orange, yellow, green
and blue to the violet which is dispersed or spread out over a
large portion of the spectrum, in comparison with which the
distribution of the other colors appears rather crowded.
The Spectroscope
This ability of a prism to decompose light has been taken into
account in designing the Spectroscope, which is perhaps the most
useful of all scientific instruments. Its uses are legion but in the
field of photography alone it is employed in numerous and highly
important investigations, and a knowledge of the applications
and handling of the Spectroscope is as essential to intelligent
photographic work as is the lens on a camera.
A prism spectroscope of customary and well known type is
shown in Fig. 2, in which A is the slit, through which a ray of
light is admitted to the collimator tube B. C is a prism upon
which the incident light from the collimator falls and is dispersed
into spectrum which passes through the telescope D and may be
observed at the eye-piece E. F is a device for reflecting a wave-
length scale (which we need not consider here) into the tele-
scope, while G is a cover which is placed over the prism chamber
to shut out extraneous light.
The Position of Minimum Deviation
The exact action of the spectroscope will be better understood
by a study of the diagram A in Fig. 3. Here we have a light
source L from which a beam of light enters the narrow slit of
the spectroscope at A and passes up the collimator tube B, falling
upon the collimating lens C. The lens C collineates the light
ray, or, in other words, it renders it parallel. The parallel
light ray from the lens C now falls upon the prism D and is,
of course, dispersed into a spectrum which falls upon the object-
glass E of the telescope F. Traversing the telescope tube F the
spectrum comes to a focus within the ocular (or eyepiece) G
and is seen by the eye of the observer H. It should be noted
here that the collimator lens C and the object-glass (of the
telescope) E should be achromatic lenses e.g., corrected for
more than one color. The eyepiece shown is a negative or
Huyghenian eyepiece, although a Ramsden or other type of ocular
may be used instead.
The length of a prismatic spectrum varies according to the
angle at which the incident light strikes the prism. When the
prism is placed at the angle of minimum deviation the spectrum
is at its shortest length, and this is the position in which the
prism should be when the Spectroscope is in use. A prism at
minimum deviation is shown at B Fig. 3. There it will be seen
that the emergent rays make the same angle with the prism as
the incident rays. When adjusting the prism of a Spectroscope
for minimum deviation the adjustment is generally made for
the green or yellow region of the spectrum.
When a spectrum of the sun is viewed through the spectroscope,
with the slit closed to a narrow opening, a number of dark
lines will be noticed crossing the spectrum at intervals. These
fixed lines, always in the same relative positions throughout the
spectrum, were first discovered by Wollaston in 1802, but were
later rediscovered and mapped out by the famous optician
Frauenhofer, and are named after him — the Frauenhofer lines.
The most prominent of these lines are marked with certain
letters by which they are known to scientists and experimenters.
The position of some of the most prominent lines with their
corresponding letters are shown by the diagram (b) Fig. 1.
Some of these lines are also known by the names of the various
elements (metals or gases) with the position of whose emission
spectra they are found to coincide.
The best known of these lines, without doubt, is the Sodium
or D line in the yellow region of the spectrum. We mention
this in order to lead up to another point in connection with the
spectroscope. This Sodium or D line when examined in a suit-
able spectroscope is found to be two lines very close together.
Although these lines are not seen separated in an ordinary
September 16, 1916
ACCESSORY NEWS SECTION
1757
spectroscope we will endeavor to explain how they may be sep-
arated or “resolved.”
Firstly it may be stated that the spectrum is entirely composed
of images (side by side) of the spectroscope slit. If the slit is
open wide these images overlap and we have a continuous spec-
trum (or band of colors) without the Frauenhofer lines. As
has been set forth, closing the slit to a narrow opening improves
the definition and many of the fixed lines are then apparent.
But to clearly define or resolve lines or groups of lines, which
are so close together that they appear as a single line through the
ordinary spectroscope, we must, in some way, increase the re-
solving power of the instrument. This is generally done in a
prism spectroscope by adding one or more prisms (thus making
a train of prisms) ; by using a prism with a higher refractive
angle; or, by using a prism made of glass giving greater dispersion.
At any rate we aim to disperse the light laterally to a greater
extent than can be done with the customary single prism. With
two prisms mounted upon the spectroscope the D lines are
generally seen separated, which is quite high enough resolution for
experimental work such as the beginner is likely to pursue, and
a great many wonderful things may be observed with spectroscopes
of even less power. The wonders of spectroscopy impress one
and experimenters soon become enthusiasts. We can fancy
many a photographer neglecting his camera to monkey with the
spectroscope should he be so fortunate as to have access to a
good one.
Direct Vision Pocket Spectroscope
A very handy instrument for superficial work, where great
accuracy of measurement is not required, is a direct vision
pocket spectroscope — such as is shown at C in Fig. 3. A is a
tube having at its end the slit B. C is another tube arranged
to slide or telescope within the tube A. At one end of the tube
C is the collimator lens D (an achromat) while mounted within
tube C between the lens D and the eyepiece (or viewing aperture)
is a train of three prisms E. The two outer prisms are of crown
glass while the center prism is of dense flint, and the combina-
tion permits the image of the spectrum to be transmitted to the
eyepiece in a straight line (without deviation). Although these
small pocket spectroscopes have no place in serious scientific
work they are very handy, and form a valuable addition to any
photographer’s (or camerman’s) outfit. They are valuable for
examining the transmissions of safe-lights, such as are used in
developing or dark-rooms, and, by the use of one of these
little instruments a fair estimate may be formed of the capabilities
of a light filter. This latter, however, requires a knowledge, on
the part of the user, as to what are the desired qualities and
capabilities of a light filter, and, judging from the results seen,
there are very few cameramen, as yet, who understand the action
and use of the light filter.
(To he continued next week)
BUSINESS MEN’S ASSOCIATION IS TO HANDLE
THEATRE OPENING IN SAN FRANCISCO
THE new Royal Theatre, San Francisco, which will be ready
for business within a short time, instead of handling the
opening in the usual way, has turned the management of the
opening week over to the Polk and Larkin Street District Busi-
ness Men’s Association.
The business men have taken hold of the plan in a spirited
manner and will make the opening a notable one. There will be
music outside by a special band, and the permanent $25,000 organ
of the theatre will be played by Edward White.
Perfect Developing and Printing
Negatives Developed . lc. ft TIT^£S in f**”gtuage
Positive Printing 4c. ft. Cards C°Stta^iw
Satisfaction guaranteed by our fifteen years' experience Special price on qnantity orders.
GUNBY BROS., Inc., 145 West 45th Street, New York City
The Universal Camera
For Motion Photography
Wri™™J2!c r L j 1007 Times Bldg., New York
The UNIVERSAL CAMERA CO. Branches j g2j Market St., San Francisco
559 W. Jackson Blvd., Chicago
Educational Pictures Bought — Sold — Released. Commercial and
Industrial Films. Superior Developing. Printing
and Coloring. Capacity Unlimited
SUPERIOR FILMS CO.
ROBERT A. BRACKETT, Manager
(Entire 10th Floor)
643 South Olive Street
Knickerbocker Building, Los Angeles. Phone A3372
Studio Reservations by Day, Week or Month. Artificial Lights.
Fire Proof. Miniature Reproductions. Trick and
Novelty Effects. Titles While You Wait
QUALITY means
EVANS
means PERFECTION
We Do Particular Work for Particular People
Developing and Printing ONLY
Evans Film Manufacturing Company
Numbers 416-418-420-422 West 216th Street
Telephone 6681 Audubon NEW YORK CITY
Just one clear picture after
another with
Eastman Film
The film that made motion
pictures practical plays a big
part in their present stage of
perfection.
Look for the stencil mark
“Eastman” in the margin.
EASTMAN KODAK COMPANY,
ROCHESTER, N. Y.
1758
ACCESSORY NEWS SECTION
Vol. 14. No. 11
■" ■ 1
Music and the Picture
Edited by Ernst Lux
This department is maintained for the exhibitor s assistance with a view of suggesting proper musical illustrations for
current photo plays. MOTION PICTURE NEWS will be pleased to help solve any difficulties the exhibitors may
have with their musical programs. All communications should be addressed to the Music and the Picture Department.
The Organ and What It Has Brought to Pictures
The Organ or One-Man Instrument Fits Wonderfully Into a Picture Theatre Entertainment Only When It Is
a Part of That Entertainment, Which It can Only Be When It Is Part of the Picture Theatre Equipment
ABOUT three or more years ago we heard a great deal regard-
ing the expense of having orchestral music in the picture
theatres. This was in turn supplemented by that old familiar
saying that it was impossible for orchestral combinations to play
to pictures. The above has long ago been proven untrue and to-
day it is every live exhibitor’s ambition to have a real picture
theatre with the best possible music.
The organ has been a wonderful help in bringing this about.
Three or more years ago every exhibitor was told to get an
organ or one man instrument, thereby reducing his expense. I
said at that time that such salesmanship would never meet with
success and that instruments such as the organ or other one man
orchestral instruments should be added as picture theatre equip-
ment and not under the guise of business economy. When we
preach business economy for the picture theatre those interested
in music or musical instruments should refrain from any and all
arguments which would necessarily cheapen the musical possibil-
ities of any picture theatre.
The organ or one man instrument fits wonderfully into picture
theatre entertainment only when it is a part of that entertain-
ment, which it can only be when it is a part of the picture the-
atre equipment. I don’t know but what it is just as important
as the screen or projection machine. It is misleading when you
are told that it is the all and that it does all that is possible and
probable.
There are many opinions as to the reasons for the raising of
the admission price in many theatres. Some claim that it is the
stellar names in the lights ; others the great improvement in the
present day photodramas ; still others, the individual neighbor-
hood wherein the theatre is situated; but no one seems to care
to give the proper credit to music. Still we all know that the
addition of music to the picture has been the most important
factor in making possible the higher admissions in the picture
theatre. 1 he theatres that are conducted as they were three years
ago are still getting five cents and ten cents in neighborhoods
where ten cents is thought less of than five cents in the nickel-
odeon neighborhood. Those progressive exhibitors who have
gotten out of the old ruts and have enlarged their seating capac-
ity, raising their admissions to ten, fifteen and twenty-five cents
will tell you differently, for most of them added organs and
when they noted their business improvement they continually
added to their musical entertainment.
Trouble to Book Good Pictures
Most exhibitors will tell you that they have as much trouble
now as they ever had to book good shows. Nevertheless they
have less trouble in maintaining a better clientele of patronage,
t seems to be very difficult to place music in its proper position
at the head of those requisites necessary to the better photoplay
theatre. The organ has certainly added materially to the im-
provement of picture theatre music. It has not only made un-
necessary the tin-pany tone of a lone piano, but it has also added
materially to the richness of the orchestral tone.
When the orchestra alternated with the lone piano it was cer-
tainly a musical contrast which could attract little or no musi-
cal respect. Today when we alternate with the organ or similar
orchestral instrument the effect is majestic and must attract the
commendation of the intelligent and music-loving audience. In
New York City the music in many of the legitimate theatres is
a little less than a disgrace and one is soon impressed after en-
tering the theatre that the audience assembled has little or no
respect for it when we hear them chatter and making noise which
would do credit to a bar room in a coal mining district on a
monthly pay day.
It is therefore no wonder that the so-called legitimate theatres
in New York are continually being built with less seating capac-
ity, while Photo Play theatres are being built larger with enor-
mous seating capacities. From time immemorial music has been
an important fact in theatre entertainment. While this has been
very much corrupted by different inartistic elements it is gratify-
ing to note that the picture theatre will again place music in its
proper place in the American theatre.
The organ with its great variety of tonal effects will make
possible in the picture theatre musical entertainment which was
heretofore unthought of.
KIMBALL ORGAN IS INSTALLED IN THE BEL-
MONT, PHILADELPHIA, AND A WURLITZER
IS PUT IN THE COLISEUM, QUAKER CITY
rT'HE latest Kimball Organ, installed in Philadelphia photo-
I play house, has just been completed for the Belmont Theatre,
Fifty-second above Market street.
The placing of this organ is unique in the east, being erected
in the rear of the house, in two sound proof chambers whence
the tone is thrown against the concrete ceiling, thus obtaining
a more harmonious effect than when the instrument is directly
in front of the audience. This organ is electrically controlled
by the organist from his position at the console in the orchestra
pit.
The complete instrument embraces, three open strings, muted
strings, two flutes, piccolo, clarinet, trumpet, tuba, horn, the
powerful diapason phonon and tibia and a very fine vox humana.
In addition there are cathedral chimes, orchestra bells or glocken-
spiel and other accessories which make every combination of
sound and tone. No human orchestra or group of musicians could
equal the variety and quickness of manipulation possible in this
instrument. Professor William C. Lowell, a musician of con-
siderable reputation, is the organist. A recital was given on
opening day.
At afternoon and evening performances selections on the new
Kimball are made a special feature. Patrons of the theatre are
encouraged to name their favorites, the program being largely
therefore a “ by request ” one.
The Philadelphia offices of the Kimball Company are at 144 S.
Eleventh street. Other organs are in course of construction for
several Philadelphia theatres.
A large Wurlitzer Hope Jones Unit Organ has just been
September 16, 1916
ACCESSORY NEWS SECTION
1759
erected for the Coliseum Theatre, 5917 Market street, and was
used for the first time on Labor Day.
Mr. Lyle True is organist and will give daily selections of
classical or popular music. This is a two manual, and pedal
orchestral organ and is placed in front of the house.
The Coliseum has been redecorated, new stage settings placed
and other improvements added. Another organ in process of
construction is being especially built for the Frankford Theatre, at
4711 Frankford avenue. This is to be a large type, Wurlitzer Hope
Jones Unit Orchestral Organ, and will be installed in two of the
boxes of the theatre.
The Wurlitzer Company has recently moved to 1017 Chestnut
street and has added pianos to its stock.
Business is keeping up well in the new quarters. W. F.
Schneider is manager of the Philadelphia office.
GRAEF RESIGNS FROM PRECISION MACHINE AND
IS SUCCEEDED BY E. M. PORTER
OWING to the pressure of other interests, J. E. Graef has
been compelled to resign his position as acting general man-
ager of the Precision Machine Company, Inc., and will devote his
energies exclusively in a new direction. The announcement of his
resignation was received with sincere regret by the other officers
and directors of the Precision Company, and he leaves the com-
pany with the heartiest good wishes of his former associates.
E. M. Porter has become acting general manager, succeeding
Mr. Graef and has already assumed his new position. It is further
announced that Edwin S. Porter, vice-president of the Precision
Machine Company, will also take an active hand in the manage-
ment of the company in the future.
THE DUPLEX, DETROIT, IS LEASED FOR TEN
YEARS TO FULLER CLAFLIN
Special to Motion Picture News.
Detroit, Mich., Aug. 26.
THE Duplex theatre, which opened early in the year at East
Grand Boulevard, near Woodward avenue, has been leased
for a term of ten years to Fuller Claflin, the architect who de-
signed the building. Mr. Claflin in turn has appointed D. J. Rob-
son, formerly of Lansing, Mich., as manager, and he has already
taken up his new work.
There will be no change in the policy of the Duplex for the
present, although Messrs. Claflin and Robson are planning some
things that give promise of popularizing the Duplex to a greater
extent in the future.
SERGEANT SAMMY BURNS, CASHIER FOR
NICHOLAS POWER IN CIVIL LIFE, RETURNS
TO NEW YORK FROM MEXICAN BORDER
ON a furlough of thirty days, Sergeant S. R. Burns, the cashier
of the Nicholas Power Company, returned to New York
Thursday, August 1, and was enthusiastically greeted by the offi-
cers and employees of that company. Sergeant Burns said he had
no complaint to make of conditions on the border, although he
is mighty glad to be back in old New York.
Mr. Burns is sergeant of Company D, Seventh Regiment, Na-
tional Guard of New York, and went with that regiment to the
Mexican border at the time the National Guard was called out
by President Wilson. Sergeant Burns does not expect to return
to the border as he believes all the New York regiments will be
returned before the expiration of his furlough. In the meantime,
the cheerful little sergeant is back at his desk at 90 Gold street.
UNION MUSICIANS IN DETROIT DEMAND
INCREASE OF THREE DOLLARS A WEEK
Special to Motion Picture News.
Detroit, Mich., Sept. 2.
THE union musicians playing in local theatres are demanding
an increase of three dollars per week in wages, which so
far has been refused by the theatre owners, who claim their
demands are unreasonable and exorbitant.
Most of the theatres — in fact, all of them — have pipe organs, so
that in the event of a strike their patrons would not be entirely
without music. The theatres employing from twelve to twenty
musicians are the Majestic, Broadway-Strand and Washington.
CROWN MOTION PICTURE SUPPLIES COMPANY
ISSUES CATALOGUE
ANEW catalog has just been issued by the Crown Motion
Picture Supplies, 217 West 42nd street, New York City. This
catalog contains illustrations of standard makes of projection ma-
chines, new and second hand, also a line of chairs, slides and
other accessories for the motion picture theatre.
COLUMBIA METAL BOX MAKES MANY BIG
SHIPMENTS
THE Columbia Metal Box Company, 226 East 144th Street, New
York, manufacturers of steel equipment for laboratories, ex-
changes and theatres, report that business is exceptionally good
and that they have received many orders during the past week.
One of their recent shipments was made to the Clara Kimball
Young Film Corporation and the Ideal Film Laboratories and
Studios of Hudson Heights, N. J., where they installed steel re-
winding tables and shelving throughout their entire plants.
We claim that the best picture theatre music can be furnished only by
THE BARTOLA ORCHESTRA
You, as a business man, ought to verify this claim.
CHAS. C. PYLE, General Sales Agent, 708-712 Mailers Bldg., Chicago, 111.
Factory
Oshkosh, Wisconsin
A. B. C. PHOTO PLAY MUSIC
New and Modern Melo-Dramatic Music for Picture Playing Composed and arranged by Ernst Luz
No scene changes too quickly to be illustrated by A. B. C. numbers. Appropriately and competently arranged for the
lone Pianist, Organist, One-Man Instrument Player or Orchestral combinations of 2 to 35.
Set No. 1.
Set No. 2.
Set No. 3.
Set No. 4.
Set No. 5.
Set No. 6.
Set No. 7.
Set No. 8.
Set No. 9'.
Set No. 10.
Set No. 11.
SIXTEEN SETS NOW READY
A Murder Scene of three numbers.
A heavy plotting description and fight. Two long numbers.
Illustrating Tumult with a plaintive aftermath.
A Societ y Scene illustrating agitation and its result.
A Burglar Scene. Four numbers useful in every picture.
A two-numbered set illustrating incendiarism inciting confusion.
A three-numbered set of genuine Indian music.
A Fight and Chase illustration containing full sized galop.
A Storm Scene of three long numbers.
A Diabolical Scene of three numbers.
A Western Scene of three numbers, containing a complete Western
Intermezzo and Galop
Set No. 12. A Fire Scene of four long numbers.
Set No. 13. A Classy Illustration of agitation. Three long numbers.
Set No. 14. A Heavy Illustration of pathos and agitation. Two concert numbers.
Set No. 15. A Society Drama scene of five long numbers. Indispensable for Recep-
tion or Cabaret scenes interspersed with dramatic situations.
Set No. 16- A Heavy Dramatic Description of three long melodious numbers.
A. B. C. Music makes musical synchronization to the photo play drama simple.
Prices— Nos. 1 to 8. Nos. 9 to 16
Small Orchestra, Organ and Cello 25c Each Set 40c Each Set
Full Orchestra 35c " 55c “
Piano Solo and Accompaniment 10c “ 10c ’*
Extra Parts 5c “ 5c
Publishers: —
PHOTO-PLAY MUSIC CO., 1520 Broadway, New York City
1760
ACCESSORY NEWS SECTION
Vol. 14. No. 11
Music Plot for Jaffrey”
I International Film Service Feature By ERNST LUZ Maximum Projection Time, 85 Minutes
Stock No. 1
This plot is adapted so as to make it possible for the pianist, one man orchestra player, organist or orchestra leader to make some prior
preparation for playing the picture. The numbers suggested do not need to be used; similar numbers, or numbers suggested by “notes,” will
do as well. It is intended that no unnecessary expense be added for the exhibitor or musician.
Description of Music
1.
Desc.
(Rom-Leg) XXX
1 2.
Inter.
(Light Desc.) XX
3.
Desc.
(Hy-Path. Char.) XXX
4.
Inter.
(Light Desc.) X
5.
Desc.
( Rom. -Path.) XXX
6.
Inter.
(Light) XXX
7.
Rom.
Intro. & Waltz XXX
8.
Desc.
(Rom.) XX
9.
Desc.
(Hy-Rom.) X
I 10.
Inter.
(Light Desc.) X
i 11.
Desc.
(Hy-Path.) XXX
1 12.
Desc.
(Path.) XX
1 13.
Waltz
Lento (Leg.) XXX
1 14.
Desc.
(Rom.) XXX
1 15.
Desc.
(Light) XX
1 16-
Inter.
(Light) XX
I 17.
Desc.
(Rom.) XXX
i 18.
Desc.
(Hy-Path.) XXX
§ 19.
Desc.
(Path.) XX
| 20.
Inter.
XX
1 21.
Galop
(Open P) XX
1 22.
Desc.
(Hy-Rom.) XX
1 23.
Inter.
X
i 24.
Desc.
(Hy-Path.) XX
1 25.
Waltz
Lento (Leg.) XXX
Number Suggested
“ Salut D’Amour ”
" Galant Badinage” (Ricardi & Co.)...
Three Songs Eliland ” (G. Schirmer) . . .
” Chicora ” (Cundy & Co.)
“ Gentle Dove ” (W. Jacobs)
' Dew Drops” (M. Witmark)
“ Spirit of Love ” (J. Remick)
Daintiness” (Ditson & Co.)
Edris & Hyperion ” (Ditson & Co.) . . . .
•' Au Fait ” (E. Schuberth)
Inspiration ” (G. Schirmer)
“ Romance by Karganoff ” (G. Schirmer)
“Vision” (Jos. W. Stern & Co.)
“Affection” (M. Witmark)
“Sparkling Eyes” (Sam Fox)
“Galloper” (M. Witmark)
“Bewitching Beauty” (C. Fischer)
“Love in Idleness” (C. Fischer)..,
“Romance of the Rose" (M. Witmark).
“Polar Star” (W. Jacobs)
“Saddle Back” (W. Jacobs)
“Love and Passion” (Joe Morris)
“Tehama” (W. Jacobs)
Heartsease ” (J. Remick)
“Poudre” (E. Ascher)
Cue to Stop Number
“ Doria Jornicoff, etc.”
“ In the Balkan Mountains, etc.”
“ Adrian has a surprise for his London friends.”
Connects 1 and 2.
“ Jaffray’s party nears Scutari.”
“ The success of the Diamond Gate, etc.”
“Jaffrey, I have the honor to present, etc.”
Conects 2 and 3.
“ The Elf’s attraction, etc.”
“ Liosha is installed, etc.”
After wedding scenes. ,
After Adrian, indisposed, enters room where guests.
Connects 3 and 4.
“ Jaffrey and Hillary, etc.”
“After weeks of labor, etc.”
Neglected by Jaffrey, etc.”
Connects 4 and S.
Jaffrey enters room where Liosha dancing.
Jaffrey telephones.
Connects 5 and 6.
“ A night of terror.”
After Jaffrey carrying Liosha up from hold of boat.
“Jaffrey leaves Liosha, etc.”
“ Jaffrey has my husband’s manuscripts, etc.”
“ Doria recovering, etc.”
To End.
Stock No. 2
Note: — In music plots each reel of film is divided into 10 units of
time, each unit denoted by one X representing^ about 1% minutes.
Consequently when a number is designated by XX it plays about 3
minutes, XXXX about 6 minutes, etc. When no X appears after
musical description it means that the number is very short and does
not play a minute or more. When cues to stop numbers are in quota-
tion, “ ,” it means that the cue is reading matter or sub-title.
All other cues are action on screen. All segues should be made quietly
and clean. When quick segues or abrupt stops are necessary it will be
mentioned in Cues or Notes. When the time of each 1,000 ft, of film
is less than 15 minutes there will appear less than 10 X’s in each reel.
To get the correct time of projection for each reel, multiply the num-
ber of X’s appearing in each reel by 1%.
Music Notes: — This picture requires music that is strictly medodi-
ous. While the heavy effects must be accentuated, they do not neces-
sarily need be overly dramatic. The story is a romance and a consecu-
tive tale of love from beginning to end, intermingled with light char-
acter work.
No. 1 should be a modern slow melodious number played legato
and of romantic appeal. No. 2 should be a lively light 4/4 time. No.
3 should be a slow number of pathetic appeal and should be music of
foreign nature. No. 4 is similar to 2. No. 5 must be a slow melodi-
ous number becoming more serious as it continues. No. 6 should be
a light 2/4 number. Must not be slow. No. 7 is a concert waltz
with a slow and romantic introduction. No. 8 should be a modern
slow number of positive romantic appeal. No. 9 should be a slow
number of romantic appeal having a slight dramatic suggestion. No.
10 is similar to No. 2. No. 11 is similar to No. 3. Must not have a
character suggestion.
No. 12 must be a slow strictly melodious number of positive pathetic
appeal. No. 13 must be a slow waltz lento movement played very
legato. No. 14 is similar to 8. No. IS should be a light meaningless
number. No. 16 is similar to 6. No. 17 is similar to 8. No. 18 is
similar to 11. No. 19 is similar to 12. No. 20 is similar to 6. No.
21 should be a galop of hurried effect. No. 22 is similar to 9. No.
23 is similar to 20. No. 24 is similar to 11. No. 25 is similar to 13.
The organ can be very effectively and appropriately used through-
out the entire picture.
THEATRE AND EXCHANGE
MAILING LIST SERVICE
We rent lists of or address contemplated or ex-
isting theatres, exchanges, state rights owners,
publicity mediums and producers, selected as to
territory, class, etc. Twenty thousand changes
were recorded in our list last year. Its use means
a saving to you of from 30 to 50% in postage, etc.
N 78
MOTION PICTURE DIRECTORY CO.
80 FIFTH AVENUE, NEW YORK Phone, 3227 Chelsea
425 ASHLAND BLOCK, CHICAGO Phone, 2003 Randolph
Addressing Multigraphing Printing Typewriting
The KIMBALL
TRIUMPHANT
Panama-Pacific
Exposition
San Francisco
1915
GRAND PRIZE
Collective Exhibit
HIGHEST HONORS
Kimball Pipe Organs
W. W. KIMBALL CO., Kimball Hall, Chicago
ESTABLISHED 1857
Eastern Office, 507 5th Avenue, New York
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 16, 1916
ACCESSORY NEWS SECTION
1761
theatre
L£!£HT PRICI
Manufacturers
PIPE ORGANS nrrniTD f1 Saves You Money
and Self -Playing p l^| I I _ Increases Your Business
ORCHESTRAS l/liljUvllVi Dramatizes Your Pictures
J. P. SEEBURG PIANO COMPANY,
1004 REPUBLIC BLDG., CHICAGO, ILL.
BOSTON
162 Boylston St.
MINNEAPOLIS
80 So. 8th St.
NEW YORK
729 Seventh Ave.
BEAUMONT, TEXAS
702 Pearl St.
PHILADELPHIA
923 Walnut St.
FARGO, N. D.
Stone Bldg.
PITTSBURGH
791 Penn St.
ST. LOUIS
602 Princess Theatre Bldg.
ATLANTA
65 N. Pryor St.
SAN FRANCISCO
52 Turk St.
«8BnU^3sHS!fi
Read what Miss Nell Craig, popular Essanay star, and a noted musician, says about
the SEEBURG:] —
“I think the tone
of the Seeburg Pipe
Organ Orchestra is
exquisite, and that
it is ideal as an
accompaniment for
pictures.”
How can an advertiser continue advertising? By giving YOU value.
1762
ACCESSORY NEWS SECTION
Vol. 14. No. 11
S<
PARKWAY THEATRE, HOME OF V-L-S-E FEA-
TURES IN BALTIMORE, SHOWS PICTURES AT
TWENTY-FIVE AND THIRTY-FIVE CENTS
IT is doubtful if any theatre in any city can boast of more charm-
ing or more inviting appointments than the exclusive Parkway
theatre, Baltimore, at which the first runs of the Big Four service
The Parkway Theatre, Baltimore, Md.
are shown. Designed in rich simplicity, and finished in old rose
and French gray, the environment of this house is such as makes
for the elevation of the photoplay as a whole.
The Parkway charges twenty-five and thirty-five cents, running
only the very best productions. Among the recent V-L-S-E pic-
The Auditorium of the Parkway
tures which have been shown in this house are “ Salvation Joan,”
with Edna May; “The Suspect,” with Anita Stewart; “Sherlock
Holmes,” with William Gillette.
HOW THE OXFORD, BROOKLYN, N. Y., BUILT UP
A REPEATING CLIENTELE
THE Oxford, Brooklyn, N. Y., is situated at the subway
terminal, the Long Island Railroad terminal and at the inter-
section of nine streets. About thirty surface car lines and two
elevated systems pass Adthin a block of its doors. There is an
unlimited crowd to draw from, but the previous management
failed to grasp its drawing possibilities. When Mr. Wise, a
former publicity man with Buffalo Bill and Barnum and Bailey,
took hold of the Oxford he saw what he knew would build up a
repeating clintele.
He started by advertising for Monday nights a Song Concert
for amateurs and professionals and offered prizes of five, two and
one dollar to the choice of the audience. This proved successful
and he started an amateur night on Wednesdays with three prizes
of five, three and two dollars, running in the second week from
Oxford Theatre, Brooklyn, N. Y.
fifteen to eighteen numbers of local talent. It was not long before
he had a steady patronage for Monday and Wednesday nights.
Still he was not satisfied and decided to introduce another novelty
at the Oxford. A Ballot Night for Tuesdays was the result. So
on Tuesdays every lady who went in was given a ballot, with-
holding one half and voting the other half.
During the evening these ballots were withdrawn and the last
six ladies’ names entitle their owners to six premiums on display
in the lobby. On Thursdays he had Surprise Nights and dis-
tributed a dozen premiums to the ladies in various parts of the
house. All the' contests were advertised by an electric sign, in
motion. Two lighted in quick succession, causing a waterfall
effect. He features in this sign the word “novelties” and finds that
the inquisitive went in to find out what it meant.
The policy meant a little earlier rising in the morning for the
manager and remaining a little later at night, for close studv of
his patrons, but the proportionate increase in receipts and the
regularity of a larger attendance were proof of the successful
of the Oxford plan. The theatre seats 720 people.
I
September 16, 1916
ACCESSORY NEWS SECTION
1763
Stage of the Parkway, from the Balcony
WILLIAM FOX PLANS ANOTHER THEATRE FOR
PICTURES ON 14TH STREET, NEW YORK, WITH
A SEATING CAPACITY OF 5,000
WILLIAM FOX again shows his confidence in the future of
moving pictures by purchasing a large site of land on East
Fourteenth street, in New York City, on which the largest moving
picture theatre in the world will be erected. The house will have
a seating capacity of approximately 5,000 persons.
Mr. Fox will have the old Dewey Theatre, owned for years
by the late Timothy D. Sullivan, torn down, as the landmark is
included in the property acquired.
Mr. Fox took a lease for forty-two years on a fourth of the
block front on Fourteenth street, between Third and Fourth
avenues. The rental involved is in excess of $2,000,000. The
property begins 290 feet east of Fourth avenue and extends to
within 175 feet of Third avenue, giving a frontage on Fourteenth
street of 145 feet. The lease runs through to East Thirteenth
street, a depth of 206 feet, with a Thirteenth street frontage of
150 feet.
The new theatre will have an entrance on Fourteenth street
with stores on either side of the entrance. These stores will
have a depth of 65 feet, and the building will be absolutely fire-
proof and will be designed by Thomas W. Lamb, the well-known
architect. Building operations will be begun immediately. Mr.
Fox intends that the theatre shall excel every similar house in
the country.
Many of the old landmarks on Fourteenth street will be wiped
out through Mr. Fox’s construction work. His lease includes
Nos. 126, 128, 130, 132, 134, 136 and 138 East Fourteenth street.
The Dewey theatre was at 126-130, and in the same section was
Thesis Music Hall, which all New Yorkers of a generation ago
knew. The buildings leased on East Thirteenth street include
Nos. 123, 125, 127, 129, 131, 133, 135.
The stores and the theatre will be completed before next spring.
Early applicants for the store spaces will secure the benefits of
special construction to fit their needs.
Mr. Fox’s experience with the Academy of Music, which he
has operated for years, and with the City Theatre, has convinced
him that East Fourteenth street’s future is ahead of it and not
behind it.
To handle Mr. Fox’s realty matters, the William Fox Realty
Company, with offices at 130 West 46th street, has been or-
ganized.
METCALFE PREPARES ALPHABETICAL
CATALOG OF EQUIPMENT
GA. METCALFE of 117 Golden Gate avenue, San Francisco,
• Cal., has just prepared and sent out one of the most com-
plete and up to date catalogs ever published in the trade. It is
entitled “ The ABC Moving Pictures, an Alphabetical Arrange-
ment of Photoplay Equipment.” The book contains one hundred
and seventy-five pages and illustrates every conceivable piece of
equipment which could possibly be used by a theatre.
r “A™™ Seating [oAiir-" “i
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At
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They give an artistic enect obtained only by very
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These ceilings are fire-retardant, non-collapsible,
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Write fot Handsome Catalog D. Mo N.
1764
ACCESSORY NEWS SECTION
Vol. 14. No. 11
ALL. the players
of prominence in any sized picture can be furnished
instantly. WIRE US YOUK WANTS. If you fall to
display the face of a popular player who is appearing
at your house you are overlookiig an opportunity for
larger receipts. THE FACE OF A WELL KNOWN
PLAYER prominently displayed will draw more money
than the mere announcement of a name.
LARGE HAND COLORED PICTURES.
Size 22 x 28 75e Each Siza 11 x 14 20c Eash
SEMI-PHOTO POST CARDS $3.50 per thousand. Print
your announcement on correspondence side and mail
them weekly. PHOTOGRAPHS, size 8 I 10, aU the
prominent players, 600 different names, 20c. each.
GRAVURE FOLDERS, containing pictures of all the
prominent players, including feature stars, $10.00 per
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SINGLE COLUMN CUTS of all the players, #00
names, 40c. each.
TRANSPARENCIES, ALL SIZES, from 50e. to $2.50.
FAC-SIMILE OIL PAINTINGS from $8.00 to $25.00,
according to size and frames.
KRAIJS MFG, CO., 220 W. 42nd Street, N. Y.
12th Floor, CANDLER BUILDING.
Send for Catalogue of over 600 players and samples free. Write ns
giving details of your dull nights, and we will send you a remedy.
FOR SALE
MOVING PICTURE MAILING LISTS
Only complete one to be had, numbering 22,000;
price, $40.00; itemized by states, or $3.50 per
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149 Manufacturers and Studios 1.00
210 Moving Picture Machine and Supply Dealers 1.50
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STEEL FURNITURE CO.
1475 Buchanan Ave., S. W.
Grand Rapids, Mich.
DIRECTORY OF NEW THEATRES
CALIFORNIA
T ONG BEACH is to have another twelve hundred-seat theatre which
L-J will ocupy a greater portion of the Markwell Building now being con-
structed in that city. The theatre will be operated under the manage-
ment of Markwell Brothers, who are the owners of the new building.
INDIANA
The Lyric theatre, Richmond, has put in a new motion picture ma-
chine. Since the installation of the new machine it is planned to run
a continuous show.
A new motion picture theatre at Woodburn will be opened in a short
time. A room formerly occupied by a meat market is being remodeled
and work is being rushed.
Robert H. Harris, manager of the Crescent theatre, Bloomington, is
remodeling the house previous to its opening this fall as a feature photo-
play house. Mr. Harris plans to book feature pictures in connection
with legitimate attractions during the winter months.
Sherman Welsch and Glen Wolfcale have sold the American theatre,
Elkhart, to Mr. Church, of Marcellus, Mich., who has taken possession.
The theatre, which was bought several months -ago by Welsch and Wolf-
cale, was formerly known as the Star theatre.
The Yale theatre at Princeton, which was recently bought by Mr.
Bryan, has been remodeled by the new owner. The building has been
repainted white and the interior has been redecorated.
Manager Sipe, of the Starette theatre, New Castle, has completed the
addition to his house. Two hundred seats have been added, the room
has been lengthened and the screen has been placed further back.
Pearl and Jackson Sears, former owners of the Gem theatre, Clinton,
have bought the Wonderland theatre at Clinton from J. L. Homey. The
deal has been pending for some time. The Sears’ will continue for a
time the present policy of the Wonderland. Five cent shows will be
run during the week, with a ten cent show on Sunday. The former
management of the theatre had already contracted for a number of fea-
ture pictures for Sunday, and these will be shown by the new manage-
ment and others contracted for.
Mrs. Mildred Shippy, a South Marion business woman and property
owner, has bought the Mirth theatre, Thirtieth and Washington streets,
Marion, from Mrs. Peter Annes, who has been manager for nearly a
year. Mrs. Shippy will be assisted by her son, James Shippy.
The Circle theatre, Indianapolis, one of the largest photoplay houses
in the Middle West, opened August 30. It seats 3,000 people. One very
novel feature is a lounging room on the balcony which has free telephone
service and writing tables for the use of patrons. Evening prices are
ten, fifteen and twenty-five cents. Performances are continuous from 11
A.M. to 11 P.M.
IOWA
Hemphill and Hamer have ordered a moving picture machine for their
new house at Buck Grove.
Ernest Axlein has sold the Gem theatre at Coin to George Graves, who is
operating it with the aid of his wife and Keith Anderson.
C. L. Elder, proprietor of the brand new Star theatre at Knoxville,
opened the house last week.
F. C. Shroder has purchasedw his brother’s, L. L. Shroder’s, interest
in the Majestic theatre at Wellman.
Martz and Son, proprietors of the Star theatre in Grinnell, are erect-
ing a $30,000 fireproof building, to be the home of their new theatre, the
Strand. The new house will seat about 600 people. It is being erected
with a view of obtaining efficiency and will contain the latest and most
modern equipment. It is planned to open it about November 1. No
decision has been made whether the Star will be maintained after the
Strand opens. Grinnell is a college town and in the winter could prob-
ably support two houses.
A. H. Blank, prop'rietor of the Garden theatre, Des Moines, has pur-
chased the Family theatre at Davenport from Messrs. Behrms and Mid-
dlebusher. In addition to owning these two, Mr. Blank is connected
with the Garden and Casino at Davenport and the Strand at Omaha.
KANSAS
Ray Peacock has sold the Mystic theatre, Stafford, to F. A. Hirsh.
Mr. Hirsh said that he would continue the present policy and service.
MICHIGAN
A new theatre seating about 700 and playing to a five-cent admission
is being erected by Lipp and Cross at Battle Creek. The same men
now operate the Strand, Garden and Rex theatres.
With its seating capacity materially enlarged and more than $10,000
spent for new equipment and decorations, the Alladin theatre, Bay City,
reopened on Friday, September 1. L. R. Simpson is the manager and
will feature a symphony orchestra every Thursday evening with no
change in prices. This feature was extremely popular last season at the
Alladin.
The Family theatre, Port Huron, which is enlarging its seating capac-
ity, has incorporated with a capital stock of $15,000. The stockholders
are Lewis J. Nidford, Herman and Allen Appel.
A theatre seating 1,032 is being erected in Bay City, at Fourth and
Washington streets by the Commercial Building Co.
MISSOURI
The Strand theatre, on Sixth and St. Charles streets, St. Louis, re-
opened for the fall season on August 28, with the first run Triangle pro-
gram, which has been showing at the Columbia, next door to the Strand,
while the Strand was undergoing redecorations and a new $10,000 pipe
organ was being installed. H. D. Buckley operates both the Columbia,
the Orpheum vaudeville house and the Strand, and he is very well
pleased with the good picture business done during the summer months.
The Royal theatre, on Sixth just off Olive street, St. Louis, under the
management of Mrs. Rose Cornelius, opened on September 3, with the
same service as the West End Lyric, first run Paramount pictures. Each
house opens with a new feature on Sunday, and then exchanges pro-
grams on Thursday. Mrs. Cornelius controls both houses, and also the
downtown Lyric, which has remained open all summer, as it is equipped
with a very elaborate cooling and ventilating system.
The Gem theatre, on Sixth and Walnut streets, St. Louis, a house
famous for its business and popularity in the early days, will also reopen
early this month under new management.
Three other St. Louis theatres in the downtown district which have
been closed during the summer, the Hippodrome, the Broadway and the
St. Charles, have not announced their openings as yet, hut rumor has
it that they will also open this month.
The Royal theatre, Kansas City, owned by Frank Newman, president
of the Screen Club of Kansas City, was broken into on the night of Au-
gust 24. The ticket booth was forced open but no money was found.
Mrs. Bertha Simon, owner of the building, has taken charge of the
Barrymore theatre, Kansas City, a well located suburban theatre at
Thirty-ninth and Summit streets. The theatre was closed for repairs two
months ago and was reopened August 26. Mrs. Simon is a resident of
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 16, 1916
ACCESSORY NEWS SECTION
1765
the neighborhood and has a desire to give her friends the best in motion
pictures and in service. This sort of pride has induced her to spend
$2,500 in remodeling and in new equipment. The appreciation of her
neighbors and of the suburban community was shown on the opening
night, when the theatre was packed for two performances and many
could not get in. She has added a pipe organ and a pianoplayer and
will employ an accomplished musician. The prices will ordinarily be ten
cents, with twenty-five cents for extraordinary events.
NEBRASKA
Ray J. Kirkpatrick opened the new Royal theatre at Ainsworth to the
public last week.
The Colonial cafe and theatre of Bloomington changed hands last
week, Mr. Mong turning the business over to Jay G. Jackson of Limon,
Colo., who took possession immediately.
The Methodist minister at Hooper has installed a moving picture ma-
chine in his church.
Henry Schmiek of Duncan is conducting a moving picture show and
other amusements at Czapla and Micek’s hall on Sunday evenings.
B. W. Lammon of Juniata has purchased the Grassola moving picture
outfit and will give shows. . .
Work on the new Crescent theatre at Kearney is progressing nicely
under the able supervision of M. J. Downes. Colonel Frank S. Morse
has sold out his house at Nebraska City.
George Sinclair has bought the Elm Creek house and is giving two
shows a week.
Hoffman and Lierman are tearing up the livery barn at Snyder and
will build a motion picture theatre on the corner.
W. C. Heiden has purchased the building adjoining his other property
and will move away both old buildings to make a site for a beautiful
motion picture theatre in the village of Thayer.
Hugh A. McCaffery of the new Boulevard theatre, Omaha, has bought
a Fort Wayne motor generator outfit, a Power’s 6-B machine, ventilating
fans and fire extinguishers from the Western Supply Company.
M. M. Rothleitner, mayor of Columbus, is also proprietor of the North
theatre. Fie recently installed a Type S Simplex and a Minusa Gold
Fiber screen.
Work has begun on the rebuilding of the Lyric theatre at Aurora,
owned by Mr. Chapman. The theatre was gutted by fire last week.
Peter N. Leflou of Yuma, Colo., is the new proprietor of the opera
house at Bartley, where pictures are being shown.
W. M. Oliver, manages of the Movies theatre at Falls City, has sold it
to R. A. Dittmar and will give possession at once.
Mr. and Mrs. Viox, new proprietors of the theatre at Nelson, have
taken charge.
Manager E. W. Blakeslee has purchased the Empress theatre from
Frank D. Morse, at Nebraska City, and has a force of men at work
remodeling and refitting it.
OHIO
Dan Gutilla, Bellefontaine, announces that he will call his new motion
picture house the Strand. The theatre wil be opened about October 1.
George A. Kramer, Middletown, theatre manager, has filed a voluntary
petition in bankruptcy, scheduling liabilities at $1,599 and assets at
$1,903.
Completely remodeled, refurnished and enlarged, the Star theatre, Del-
aware, has reopened for business. The old elevated entrance has been re-
placed by a street level front. The air is changed every three minutes.
Two Power’s machines have been installed. Buchman Brothers, mana-
gers of the Star, announce that they will run features.
Urbana has its second woman motion picture manager, as Mrs. J. A.
Shultz has taken over the Orpheum Theatre. Mrs. Reifsnider has with-
drawn from the picture field. Mrs. Shultz has been a close student of
the motion picture busines for years.
TENNESSEE
H. J. Banks, colored, of Decatur, Ala., is now negotiating for the
Lincoln theatre on Cedar street, Nashville. Banks has been in the
show business for over fourteen years, and besides being interested in
moving picture and vaudeville show houses in Huntsville and Decatur, Ala.,
is also city billposter at Decatur and president of the Twin City Amuse-
ment Company. The Lincoln theatre on Cedar street is next to the
largest amusement house for colored people in the city of Nashville.
The theatre has always enjoyed a run of prosperous business. Banks
will return to Nashville next wek, and if he is successful in closing
negotiations for the Lincoln the colored people of Nashville will again
be able _ to enjoy first-class vaudeville and high-class motion pictures.
Several improvements will be made in the theatre.
Twenty persons, including women, children and men, made quick exits
without injuries Tuesday night, August 22, when fire visited the Dream-
land theatre, a moving picture hause at 1509 Church street, Nashville.
The blaze started from an exploding film in the operating room and
quickly filled the west side playhouse with smoke. The fire loss was
estimated at $300. No insurance was carried on the fixtures or picture
machines. The theatre was operated by Charles Vester, who was at
the machine when the explosion came. He was slightly burned on the
arm, but required no medical attention.
WYOMING
M. C. Gerhart, formerly of Cheyenne, has purchased the Big Horn
theatre at Thermopolis and taken charge of the house.
Reflex Carbons
JONES & CAMMACK
Sole Distributors
for the U. S.
12 Bridge Street New York
NATIONAL DRAMA
CORPORATION
1465 Broadway
New York City
IT IS NOT A QUESTION OF SIZE
The smallest theatre in the country could profit by a Wagner White Light Con-
verter installation and some of the largest theatres use White Light Converters.
There’s a White Light Equipment built for your theatre. Do you want to
know what it will do and what it will cost? Send for Bulletin 10922 and
Booklet, “Ghosts.”
Company, Saintlouis
277
Make Your Lobby
Display Attractive
There is nothing more fascinating to the
public than a bright brass frame to display
your photos or posters.
We make Lobby and Theatre Fixtures
and Brass Rails of every description.
Don’t fail to visit our Showrooms.
Write for catalog.
The NEWMAN MFC. CO.
717 Sycamore Street Cincinnati, Ohio
Branch Factories and Show Rooms:
101 Fourth Ave., New York, N. Y.
68 W. Washington St., Chicago, 111.
Coast representative, G. A. Metcalfe, 117 Gold-
engate Avenue, San Francisco, California.
y.'.Yr) Get acquainted with “FULCO”
\_9SlP The Department Store
/T^d. MOVING PICTURE TRADE
—/ MACHINES EQUIPMENT SUPPLIES
m
ov» ™^o^***» Our catalog covers the line from A-Z
E. E. FULTON COMPANY
mm
\ 'sJUU.U?' 156 w Uke St CHICAGO, ILL
Hi
GEORGIA
INFORMATION
I am interested in Motion Picture Photography
and would like
Without Obligation
on my part to obtain information on the equipment
as checked
CAMERAS
CAMERA ATTACHMENTS
TRIPODS
LENSES
FILM STOCK
STUDIO LIGHTS
LABORATORY APPARATUS
DEVELOPING AND PRINTING
(Tear out this advertisement and mail to MOTION PIC-
TURE NEWS, 729 7th Avenue, New York.)
Name
Theatre
Address
How can an advertiser continue advertising? By giving YOU value.
1766
ACCESSORY NEWS SECTION
Vol. 14. No. 11
0MT(Ql
mnm.
5L!1© ®dSD®©S ©&r<s®ft
Yo
0 Wu
Exhibitors !
Special juvenile performances at the
regular motion picture theatres re-
ceived more attention at the recent
Convention of the General Federa-
tion of Women’s Clubs in New York
City than any other one topic.
The club women are right up on
their toes and they are going to be
mighty active from now on!
You are going to hear from them.
They are coming to you to ask you
to work with them in providing what
they want, and we have tried to
show them the reasonable way to
approach you.
To do this, the Motion Picture News
prepared a pamphlet called the
Juvenile Motion Picture News for
distribution at the Convention.
Thousands of copies are already in
the hands of the club women. There
are a few left. Every wide-awake
exhibitor should have a copy. So
long as they last you may have one.
The pamphlet tells of the co-opera-
tion necessary between the local
exhibitor and the women’s club, and
just remember that there are 9,000
of these clubs including 2,500,000
women in their membership.
The main feature, however, is the
list of films adapted to juvenile
programs, with the name of the
producer and of the exchange.
Better write to-day for a copy, if
you want to be sure of getting one.
MOTION PICTURE NEWS, INC.
729 Seventh Avenue, New York City
EXHIBITOR’S SERVICE DEPARTMENT
Be sure to mention “ MOTION PICTURE NEWS " when writing to advertisers
San Francisco, Calif.
June 14, IS 16.
Ur. G. A. Metcalfe,
117-119 Golden Gate Ave.,
San Francisco, Calif.
My dear Ur. Metcalfe
We are so pleased with the four Caille
Ticket Selling Machines and the two Caille Change
Makers, which you installed in our new Mission
Theatre, that we are pleased to order six more
ticket selling machines and two change makers for
our Fillmore Street houses, the Progress and the
New Fillmore Theatres.
The machines at the New Mission handled
record crowds without a hitch. Our cashiers are
delighted with the ease of manipulation; our patrons
are greatly pleased with the efficient manner in which
they are handled, avoiding long waits in lines, and we,
ourselves, appreciate not only the absolute check that
these machines give us upon our employes, but, also,
the prestige that has resulted by the installation of
the Caille devices.
We shall take extreme pleasure in recommend-
ing them to any one interested.
Yours very truly,
Kahn L Creenfield,
Louis R. Greenfield, Gen. Mgr.
LLH-S
Progress Theater
Read What The
Owner Says
xcw^F.iimorBThe Caille Lightning Change Maker does the calculating
and delivers the change direct to the customer in the twink-
ling of an eye. It shortens the time of transaction, prevents
errors and disputes with custom-
ers. Has a very simple keyboard
conveniently arranged like a type-
writer. Easy to operate, fully
guaranteed.
Send for Catalog Showing Com-
plete Caille Line.
Each of these theaters is equipped
with Caille Ticket Office Devices.
CAILLE BROS. CO.
1003 Amsterdam Ave.
DETROIT, MICH.
Caille Ticket Sellers sell tickets ten
times faster than hand methods. They
register every ticket sold. Register is
under lock and key. Tickets are de-
livered separately, stacked like a deck
of cards. They can’t lay across the
knives in the chopper.
Caille Ticket Choppers tear the tickets
to shreds and can be furnished for
hand, foot or electric operation.
Record Crowds Handled Without
A Hitch In These Theaters
THH WILLIAMS PRINTING COMPANY, NBW YORK
FAMOUS
PLAYERS
LASKY
OLIVER
MOROSCO
PALLAS
uni
the
la ra mount exhibitor faces 1
ie for success with the strong cit
in the
is
del
world
of the four greatest producers
at his back, and with th egreates
Guaranteeing him h
” mited mumtioi
. and every week ill the 'ear
weapons
ions every day
distiibutor
d
X /
==ll*==
VOL. XIV. No. 12
PRICE 10 CENTS
QFPTFMRFR IQIfi
HAS THE QUALITY CIRCULATION OF THE TRADE I
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6fi PHOTOPLAYf
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LOV€ yTORY OP
IBM ErjvweeTrt&r
n /OUTH6I
UNUSUM.I
-: ;
BOOK THROUGH ANY
The Greatest Stars
On Earth Play In
^aramowit^ictureAi
€J Others may boast of one, two,
three stars, but Paramount
points with pride to a hundred.
^ Paramount does not plead for
patronage— it ma&espatronage.
^ Paramount is the mightiest dis-
tributing picture organization
this world has yet seen !
*
8*1 liM "I liH V# ffiipi
Li I tS ci 1 1 Gl » i wk i ill « «
■ Paramount
TSURU AOKI
MARGUERITE CLARK
CONSTANCE COLLIER
MARGUERITE COURTOT
LAURA HOPE CREWS
HENRIETTA CROSSMAN
VIOLA DANA
HAZEL DAWN
GABY DESLYS
MARIE DORO
ALICE DOVEY
GERALDINE FARRAR
PAULINE FREDERICK
EDNA GOODRICH
VALENTINE GRANT
ANNA HELD
VIOLET HEMING
LOUISE HUFF
MAY IRWIN
ELSIE JANIS
RITA JOLIVET
BERTHA KALICH
ANITA KING
WINIFRED KINGSTON
VIVIAN MARTIN
EDITH WYNNE MATTHI-
SON
LOIS MEREDITH
MAE MURRAY
ANN PENNINGTON
MARY PICKFORD
FLORENCE REED
CLEO RIDGELY
BLANCHE RING
FRITZI SCHEFF
MYRTLE STEDMAN
VALESKA SURRATT
PARAMOUNT Pictures do not owe
their success to one star or to a
dozen.
The organization that rises by one
star will fall by that star.
Human nature craves diversity.
It would even tire of Heaven if it
had to live there.
Paramount service serves human
nature.
It does not attempt to force one
star on the public week after week.
It does not thrust upon the public
a player that the public must tire of
sooner or later.
It has the largest, grandest collec-
tion of famous players ever assembled
by any moving picture organization.
And it serves these stars to the
Famous Placer*
Film Company
Jes^eLLashy
Feature Play Co.
on Earth In-
Pi c furs
public in two new pictures every week,
keeping the public’s interest in them
fresh and unwearied.
Everywhere in the United States
Paramount exhibitors will tell you that
Paramount Pictures are the one pro-
gram that never surfeits or palls.
If the public tires of one Paramount
star, there are ninety-nine others that
it loves.
And those ninety-nine others come
along regularly at the rate of two a
week (104 a year) in the cleverest,
brightest, briskest pictures that it is
humanly possible to make.
The Paramount Idea is broader
than any single player — broader than
any single play.
It is as broad as human entertain-
ment itself.
The Oliver Norosco
Photo Play Co
Pallas Pictures
BLANCHE SWEET
EDITH TALLIAFERRO
LENORE ULRICH
CHARLOTTE WALKER
FLORENCE WALTON
FANNIE WARD
KATHLYN WILLIAMS
EDWARD ABELES
MACLYN ARBUCKLE
JOHN BARRYMORE
GEORGE BEBAN
SAM BERNARD
DONALD BRIAN
CHARLES CHERRY
WILLIAM H. CRANE
WALLACE EDDINGER
ROBERT EDESON
WILLIAM ELLIOTT
JOHN EMERSON
DUSTIN FARNUM
GEORGE FAWCETT
MAX FIGMAN
SYDNEY GRANT
SESSUE HAYAKAWA
FRANK LOSEE
LOU-TELLEGEN
JOHN MASON
CYRIL MAUDE
OWEN MOORE
VICTOR MOORE
MARSHALL NEILAN
WALLACE REID
CHARLES RICHMAN
THEODORE ROBERTS
EDGAR SELWYN
MAURICE WALTON
H. B. WARNER
Kii'Mnoimt Picture^
>:■: ®f the Week ¥£
Released- Moiiday-3ept.il 1916
Daniel Frohman
Presents
LB til SR
hMIH
' HUPF
REWARD
PATIENCE
The story of a Quaker girl who faces
a world she does not understand and
conquers it by the sheer strength of
her virtue. A story with an atmos-
phere of its own, distinctly Para-
mount.
Produced by the
Famous Players Film Company
ADOLPH ZUKOR, Pres.
Released September 11th , by the
NEW YORK, N.Y.
Ask your exchange about the special music scores for all Paramount Pictures
■I M Paramount Pictured
Jg©f the Wcckjg
Released -Thur^daY ^epi* 14-191 &
Oliver Morosco Presents
EDNA GOODRICH
‘"THE HOUSE”
LIES
V.WYWW
This is a Paramount picture of so-
ciety life from its sordid side — and a
picture of a society girl who refuses
to let herself be sold at auction. The
presentation is elaborate, the star
at her best — and most beautiful.
Produced by the
Oliver Morosco Photoplay Co.
Released September 14th, by the
'ciramoiuu^ HieiurGA > \
FOUR EIGHTY FIVE FIFTH AVENUE
NEW YORK, N.Y.
Ask your exchange about the special music scores for all Paramount Pictures
Ot FORTY FIRST ST.
■n
PAULINE
FRIO ERICK
■ ■ ■ ■ in- ■ ■ ■
A cure
uHimw
ENBI9S
Nil IPiillll
Miss Frederick’s marvelous dramatic
screen talent has made her one of the
greatest of the stars. This new play
gives her genius tremendous scope. She
has a dual role, in the climax of which
she chokes herself (as her double) into
insensibility, a magnificent technical
and dramatic achievement.
Produced by the
Famous Players Film Company
ADOLPH ZUKOR, Pres.
Released September 21st, by the
NEW YORK, N.Y.
Ask your exchange about the special music scores for all Paramount Pictures
*****
BLANCHE
SWEET
fN THfc nODN
1L3 1 SR mi wllfllml I
Photographed in
the mountains of
California, as love-
ly as a dream. The
theme and the plot
are new. Beauti-
fully interpreted
by Miss Sweet,
Theo. Roberts and
Thomas Weighan.
Produced by the
Jesse L. Lasky Feature Play Co.
JESSE L. LASKY SAMUEL GOLDFISH CECIL B. DeMILLE
President Vice-President and Treasurer Director General
Released October 5th , by the
NEW YORK, N.Y.
Ask your exchange about the^special music scores for all Paramount Pictures
+♦***’'■ \J‘
w.v.w.v.w.w.w
loriKcomuit^ J
PcU*amomvi Picture^ £
L.ENDRE- ULRICH
.'.V I IN VW
A play as big as its
theme — an invention
which will destroy by
wireless at great dis-
tances. A play of
present-day interna-
tional politics, the
love interest finally
unravelling the tan-
gled web. Miss Ulrich
plays the spy’s role in
high society intrigue,
with unique oppor-
tunities she develops
to exceptional advan-
tage.
Produced by
Pallas Pictures
Released October 2nd, by the
^JParamoufU^]iiciiweS^(^rp€ratloji'
L/ FOUR EIGHTY FIVE LX FIFTH AVENUE V— ^ FORTY FIRST ST.
NEW YORK, N.Y.
Ask your exchange about the special music scores for all Paramount Pictures
September 23, 1916
MOTION PICTURE NEWS
LAUGH!
1779
The First -
Will be released October ‘1—1916
Nearly & Deserter
A Black Diamond Comedy
which will ring the bell before
the first scene ends, and will
keep the audience roaring till
it fades out on the final climax.
Trick Photography
A Corking Good Story
The Cleverest Actors
Its appearance will mark a new era in film
comedies, the union of a real plot with
real actors and the greatest trick camera
work that has ever been presented. Take
a look at it at your Paramount Exchange.
Produced by the
United States Motion Picture Corporation
J. 0. Walsh, President
F. W. Harmon, Vice-Pres.
WILKES-BARRE. PENNA.
Daniel L. Hart, Treas.
Reltused October 2nd, 1916, by the
NEW YORK, N.Y.
How can an advertiser continue advertising? By giving YOU value.
1780
MOTION PICTURE NEWS
Vol. 14. No. 12
TRIANGLE PLAY/
=o=
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
k
September 23, 1916
MOTION PICTURE NEWS
1781
The “NEWS” advertisers believe YOU worth while; justify them.
Mniiimiiiiiiiiiiiiiiiiiiiiiuiiiiiiiiiiiiiiiiiiiiiiimiif^
1782
MOTION PICTURE NEWS
Vol. 14. No. 12
J udge Our April Promise
TODAY
You were promised THAT
William A. Brady would personally supervise the
making of every World Picture;
Every World Picture would be a dependable
picture;
We would never weaken our program by issuing
special releases;
Every branch office would be a service station;
Your interest would be our interest, and success
co-operative.
m m m
Your response proved that you believed us.
Your co-operation justifies our belief that we have
made good.
Tomorrow is another day.
True, W. A. Brady has set a pace. But, during
the present week and the weeks to follow, World
Pictures will reach still higher standards.
In his selection of our new scenarios, in his
choice of directors, in his assignment of stars and sup-
porting casts, and in his staging Mr. Brady has sur-
passed his previous splendid triumphs.
Our promises are kept, but we have new ones to
make.
THE FILM COMPANY THAT KEEPS ITS PROMISES’
Be sure to mention “ MOTION PICTURE NEWS M when writing to advertisers
September 23, 1916
MOTION PICTURE NEWS
1783
COMING RELEASES
Here are a few of the Brady-Mades, ready for release
Study the titles; the stars and the variety of theme.
FRIDAY THE 13lh, business, high finance, from Thomas
W. Lawson’s famous book; scenes laid in New York
Stock Exchange. ROBERT WARWICK. (Release
date September 18.)
THE DARK SILENCE, war; beautiful love story, with
many scenes laid "Somewhere in France.” CLARA
KIMBALL YOUNG.
THE REVOLT, drama; national theatrical success as played
by Helen Ware and Alma Berwyn. FRANCES NEL-
SON and ARTHUR ASHLEY.
THE GILDED CAGE, one of the sweetest stories ever
told; wonderful settings, enormous cast. Big! ALICE
BRADY.
THE MAN WHO STOOD STILL, comedy-drama; Louis
Mann’s stage success ; comedy and drarpa entwined in
a charming combination. LEW FIELDS.
THE HIDDEN SCAR, modern; a great love stained by a
previous mis-step. ETHEL CLAYTON — HOLBROOK
BLINN.
THE FIEART OF A HERO, historical ; picturization of
the famous play, “Nathan Hale,” by Clyde Fitch.
ROBERT WARWICK.
TILLIE’S NIGHT OUT, comedy ; sensational ; side-
splitting; never to be forgotten, MARIE DRESSLER.
BOUGHT AND PAID FOR, George Broadhurst’s mar-
* velous stage success; one of the most talked of plays
ever produced. ALICE BRADY.
These photo-plavs form the strongest and most depend-
able program ever released.
THE FILM COMPANY THAT KEEPS ITS PROMISES
Better to read fifty advertisements than to miss the one YOU need.
1784
MOTION PICTURE NEWS
Vol. 14. No. 12
Clara Kimball Young Service
World Pictures
We have just established a
Service — World Pictures.”
'Clara Kimball Young
On this program . eight remarkable Clara Kimball
Young pictures will be re-issued.
Through this service World Pictures will give ad-
ditional co-operation to exhibitors. Note these points :
1 — These subjects will he released as a program and
not as specials. The "World policy is to take care of ex-
hibitors first, and to give them the benefit of all our pro-
duction facilities AS A PROGRAM.
2 — Holders of World franchises will be given the first
opportunity to secure these pictures.
3 — The prints are new. Each subject has been splen-
didly re-edited and re-titled.
4— The paper for this service is entirely new. It is
unique. It has been designed to render unusual assistance
and publicity to theatres owning the franchises for the
"Clara Kimball Young Service — World Pictures.”
Our branches will give you further information regard-
ing this service. Apply to the one nearest you.
"THE FILM COMPANY THAT KEEPS ITS PROMISES
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 23. 1916
MOTION PICTURE NEWS
1785
PROMISES KEPT
JUSTIFY CONFIDENCE
Believe us when we say that our coming releases
( all finished to January 1st) are bigger and stronger
than EVEN WE HAD HOPED FOR.
The touch of that master-craftsman, William A.
Brady, dominates every picture. All are powerful,
gripping stories that will win your patrons.
These World pictures reach the summit of histri-
onic art in the silent drama. They are bound to
command nation-wide recognition and applause.
In these pictures and in their filming you will
see a vision of what all photo-plays must come to
eventually. Hurried, tawdry productions must fail.
Only Art can survive.
Patrons won to the World programs will not have
to be resold. Remember that you are selling service
as well as buying it.
And service is at your elbow — telephone our
nearest branch office.
"THE FILM COMPANY THAT KEEPS ITS PROMISES’
Many a packed house is directly traceable to an advertisement in the “ News.’
1786
MOTION PICTURE NEWS
Vol. 14. No. 12
.rSt-TSe, Did the hot
Xt 0 gur box-office? Haver-
to normal since? Perhaps
s a tonic. Why not start
ff with something unusual r
of showing your paeons ^
.cture novel like Gloria -
lie Burke, the Star
star is sure to draw.
s x lipase. Your women
x S^Inusual interest in
erh gowns. This is a mati
can’t he equalled,
ors declare it the hes -
ver shown. It's m
,ters. You can start HC
You can keep the crowds
nto the winter. Stead}
:f weeks'. Isn't that wc
L i us t the tonic your
por hookings, visit your
lelne Exchange or write direct
GEORGE KLEIEE _
80 Elfth Avenue, Hew Yorh City
ceipts come Dacn
your theatre need
the Eall season o
Have you thought^
logical motion pi
Romance” with E
Supreme? Such.
Such a product]
patrons will t?
Miss Burke’s si
nee attraction
Hundreds of ex.
feature they have
twenty feature
with chapter o
coming well al
patronage for
wo
j
' '• 4
,u; “Vv-' 1
">*.% i’- V ••
;» •r.-h-- 1 *•
% ■} .V
§gk 1 • . *
i V
By special atranzemart with F. '/.UzfeLd, Jr.
GEORGE KLEINE Presente
Mi**
Supported by HENRY KOLKER
A Motion Picture Novel by Mr. and Mrs.
RUPERT HUGHF5
alf , , «
I
Be sure to mention “ MOTION PICTURE NEWS” when writing to advertisers
The Gr'e&fer
rHE reputation of Vitagraph in the past will be more than lived
up to by Greater Vitagraph in the future.
The features here announced, are the releases of Greater Vitagraph’s
first month.
We ask you to try to match them, picture for picture, with the
output of the entire motion picture industry.
Pictures of First Quality Only —
is the policy to which Greater Vitagraph is unwaveringly dedicated.
No mediocre pictures, no production of doubtful merit, can find a
place on our release list. Only pictures worthy of Greater Vitagraph
will bear the name of Vitagraph.
VITAGRAPH
W
VL-SE
€>
THE GREATER VITAGRAPH
WE SAI
IT
WOULD WIN
JN the early part of 1915 when
we began producing “THE
BATTLE CRY OF PEACE,” other
manufacturers said we were spend-
ing too much money and time — and
that the picture would never bring
back its cost.
We believed the picture would
succeed. Since then a host of
exhibitors have proved it a suc-
cess by breaking all box-office
records. It was released nearly a
year ago and is still going strong.
If you want “ THE BATTLE CRY
OF PEACE” to win for you, book
it now through
VI
TAGRAPH
VL-SE
THE GREATER VITAGRAPH
WE SAY
THESE
WILL WIN
the formation of
THE GREATER VITAGRAPH
I took up the personal supervision of every Blue Ribbon
Feature. Every feature produced under the standard of THE
GREATER VITAGRAPH from now on will have my undivided
and most careful attention.
All business affairs have been lifted from my shoulders. My
ambition is at last gratified — the ambition to personally superintend
and direct all feature and super-feature productions.
The pictures which we are about to release have proved what
wonderful results can be achieved by careful supervision and a
great organization.
Exemplifying this are “PHANTOM FORTUNES,’’ with Barney
Bernard; “THE COMBAT,” with Anita Stewart; “THE CHAT-
TEL,” with E. H. Sothern, and “HIS WIFE’S GOOD NAME,”
with Lucille Lee Stewart. These September releases are examples
of what is to follow.
We say these pictures will win. We know it.
VITAGRAPH
W.T .G.R
THE CHATTEL
Firsf screen Appearance of The Mosf
Famous Actor of the Modern Staqe
EHSOTHERN
Supported by fbe fttpular English Favorife
PEGGY HYLAND
A five-part Blue Ribbon Feature — a story of the revolt oj
a Troman against the bondage of tradition and the
tyranny of man’s domination
Paul West
Produced by
Frederick Thomson
UNQUESTIONABLY the screen appearance of
Mr. Sothern is the most important event in
the history of the photo-play. The supreme genius
of the modern stage, the man whose mastery will
leave its indelible influence on the drama for all
time, will appear exclusively in Greater Vitagraph
Productions.
Truly, in the creation of The Greater Vita-
graph, a miracle has been wrought ! The
motion picture has come into its own — and
The Greater Vitagraph has made it possible.
THE GREATER VITAGRAPH
THE COM BAT”
Presen Kn q
America’s DainMesI Acfress
ANITA
STEWART
A Six-part Blue Ribbon Feature
of extraordinary power —
A drama of a loveless marriage
and a woman’s unyielding faith.
Produced by
Ralph W. Ince
CHARMING Anita Stewart has never appeared to better
advantage than in this big, realistic Great er’,. Vitagraph
production. Miss Stewart is an actress of rare talent, of
deep and sympathetic understanding, and “The Combat”
with its tense situations, offers her a wider range for the
exercise of her art than any drama in which she has hereto-
fore been featured.
To the superb work of this beautiful, gifted actress in a drama
that suits her talents so splendidly, is added the genius of
Ralph W. Ince, master director, under whose personal super-
vision “The Combat” has been produced.
And let it be remembered that “The Combat,” big and fine
as it is, is the typical Greater Vitagraph production, the last
word in dramatic art, perfect in cast, story and production.
VITAGRAPH
V-L'S'E
Ill
THE GREATER VITAGRAPH
111
In The Trenches
m
il
Deep down in the mire where the fate of nations is decided —
where America may have to battle for her existence — there
THE FALL of
^5 ^ ^
ili
H
11
# takes you. It shows you the shock of attack, the iron stubbornness
of defense and the ecstatic joy of victory, as no other war spectacle
in the world ever has.
Meet the extraordinary demand to see this gigantic spectacle by getting in touch
immediately with the nearest exchange of
VITAGRAPH
VLSE
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The Perils of America
gOME day the millions of trained men in khaki, fighting in the Euro-
pean ditches, will be released for other combats. Our country, as
A NATION
so clearly shows, offers a rich and inviting object of attack. Will
foreign aggression seek to seize part of our domain? Can we
resist effectively?
Thomas Dixon presents the question in letters of living fire, in a mighty message
of seven dynamic parts.
VITAGRAPH
VL-S-E
in-
NEW! DIFFERENT!
Wife -a- Mi nute Motor Series-
SCARtET RUNNER'
-5yC.fi ml A M WItCMMSON
Famous Authors oF The L»c|fiFniiH|(oiiJiicFor
hiring the screens Iwj drawing card
AfftE WILLIAMS
Produced by
Wally Van
and
William P. S. Earle
Twelve Two-Reel Episodes Each a Complete Story
A U twelve episodes are filmed and ready to be shown
The Story of “The Scarlet Runner”
HRISTOPHER Race, a young Englishman, is forced to
earn his own living for a year on the threat of being dis-
inherited by his wealthy uncle. He is an expert driver, and
decides to sell all of his personal belongings, buy a motor car,
and undertake special commissions that require tact, skill and
daring. Twelve separate and distinct adventures befall him
and make the twelve complete stories. The first adventure,
“The Car and His Majesty”
will be released Monday, October 2nd, to be followed by
another episode each week.
TWELVE BEAUTIFUL HEROINES
TWELVE SPLENDID LOVE STORIES
TWELVE ROUSING ADVENTURES
TWELVE BAFFLING MYSTERIES
TWELVE TIMES THE PUNCH OF THE
ORDINARY SERIAL
September 23, 1916 MOTION PICTURE NEWS 1/93
Many a packed house is directly traceable to an advertisement in the “ News.”
1796
MOTION PICTURE NEWS
Vol. 14. No. 12
GET HEP!!
GET hep
THE world over
* * 4=
4s 4s 4s
TO the Selig-Tribune
DARING cameramen
* * 4=
4s 4s 4s
RELEASED every
RISK their lives
^ ^
MONDAY and Thursday
TO film the latest
^ ^
^ >{c >ic
IN General Film service.
NEWS pictorials.
* * *
4s 4s 4s
OTHERS are cashing in
SCOOP after scoop
* * *
4s 4s 4s
WITH the World’s
IS registered
4s 4< 4=
^ ^
GREATEST news film
BY the Selig-Tribune
^
4s 4s 4s
WHY not you??
AND then —
4s 4c 4s
5{c ^
NEWS reels
SELIG pictureplays
* * *
4s * *
MAY come
IN General Film Co.’s
>{c ^
^ ^
AND go.
REGULAR service,
4s 4s 4s
4s 4s 4s
BUT the Selig-Tribune
ARE money getters.
4< 4s *
ife
IS dependable
41 POWER of the Cross,’
4s 4; 4s
4s 4s 4s
ENTERPRISING and
RELEASED Sept. 25th,
4s 4s 4s
4s 4s 4s
ORIGINAL always.
“THE RAIDERS,” Sept.
ig Polyscope Company
Chicago, III.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 23, 1916
MOTION PICTURE NEWS
1797
Vitagraph Speed Comedies featuring
ducers
Sand, Scamps
Produced by Lawrence Semon
Released Friday, September 22nd
Another one-ree.
corned;
Released Monday,
September 18th
9KeVITAGRAPM COMPANY oP AMERICA
ntccunvt orricu
O CAST 15* SC LOCUST AVC„ BROOKLYN. N.V. A i
NEW YORK • CHICAGO - LONDON - PARIS
_
—
How can an advertiser continue advertising? By giving \ OI1 value.
1798
MOTION PICTURE NEWS
Vol. 14. No. 12
or the
Cool weather booms the motion picture business. Give your
new patrons the best pictures to be had and you will win steady
patronage. The best way to prepare is to book Essanay short
subjects.
#
1333 Argyle St., Chicago
^ ” ~7
NELL CRAIG and
ERNEST MAUPIN
are presented in
“The Way of Patience”
3 act drama Sept. 23
Book Now!
ESSANAY-CHAPLIN
Comedy
“Police”
MARGUERITE CLAYTON
and SYDNEY AINSWORTH
are presented in
“When Justice Won”
2 act drama Sept. 19
“CANIMATED NOOZ
PICTORIAL No. 16”
By Wallace A. Carlson
1 reel with scenic Sept. 20
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 23, 1916
MOTION PICTURE NEWS
1799
gjgggg
HARRY N fcYHM &
ROSEMARY THEBY
APTISTIC
ATMOSPHERE
eoelm,
How can an advertiser continue advertising? By giving YOU value.
1800
MOTION PICTURE NEWS
Yol. 14. No. 12
FOUR blind men of Kut once examined an elephant.
“Ah,” said the first as he felt of its legs, “an elephant
is built like a tree.”
“You are wrong, Abdullah,” exclaimed the second,
fingering a tusk. “An elephant is a long, curved, pointed
object.”
“Fools,” insisted the third, “Elephants are broad,
flat things like a wall.”
But the fourth, who had been holding the tail,
cackled with amusement. “How ridiculously you all
talk — an elephant is exactly like a piece of rope.”
The blind men who have been producing motion
pictures have no conception of the industry. They’ve
only handled little parts of the proposition and each is
attempting to measure its possibilities by the evidence
of his own narrow experience.
Every one of them has displayed ignorance of its
true dimensions.
Otherwise they would never
have given me the chance to leap in
and revolutionize the system with
the Clara Kimball Young Film Cor-
poration.
Their day is over unless they
adopt my way.
The squarest deal always becomes the
standard of success. I have won out because
I have let the exhibitor win, too. So must they.
Lewis J. Selznick.
Be sure to mention “MOTION PICTURE NEWS” when writing to advertisers
Shall .she live to bear
another sacrifice to the
altar of the relentle«sr
War God?
I ■
wmMM
This is the problem
of the war bride and
widow so powerfully
presented in
HERBERT BRENONJ
Production of
NAZIMOVA
in
Marion Craig Wentworth's
Notable Photo-Drama
mmmm
RSflrfp
wmsm
! ■ -
mmi
I ;v:\
I ; ■ :
5ole Distributor
LEWIS J.5ELZNICK
Mew York
■ i . .
mwSi
ra£m|
WITH JUPERU CA«5T INCLUDING
EDITH TALIAFERRO
JACK SHERRILL
AMD
RALPH DELMORE- MARIE EDITH WELL/- BEN HENDRICKS'
AND 1500 OTHERS
DISTniDUTlNG ARRANGEMENT ANNOUNCED SHORTLY
FROHMAN AMUSEMENT CORPORATION
16 EATT 41 st STREET Wm. L. Sherrill ft®. NEW YORK CITY
V_/u it
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
1802
MOTION PICTURE NEWS
• — -
Y
NOW COMPLETE
BOOTH TAKKINGTON’cT TREMENDOUSLY
SENTIMENTAL STORY OF ADVENTURE
THE BOOK THAT AIimUEI)
INTERNATIONAL ATTENTION
BECAUSE OF ITT GREAT HUMAN
APPEAL-VLTUALTEED FORTHE
SCREEN BY .... .
[if j
PRODUCERS OF "JAFFREY"
“JOHN GUADET HONOR" “WMI
HAPPENED AT 22" ETC _
MUTUAL NEW/
Wkat> Goiitq Oiv IivTke Muhial"
PUBLISHED WEEKLY BY THE MUTUAL FILM CORPORATION. OQ EXCHANGES
VOL. I.
SEPTEMBER 23, 1916
No. 2.
Three Tremendous
Mutual Serials Are
Filling Theatres
THREE big Mutual serials, “The Dia-
mond From the Sky,” “The Girl and
the Game” and “The Secret of the Sub-
marine” are now playing to capacity
houses in big theatres all over the coun-
try. Bookings on these big serials are
being made in the Mutual exchanges
every day. Exhibitors are finding them
just the unit needed to complete their
programs. Serials bring new and steady
patronage to the theaters. They link up
the late summer and early fall business
with that of the coming winter. A patron
who begins to follow any of these serials
now is a sure customer for many weeks.
A number of such patrons will make
any theater successful.
The Mutual Film Corporation's very
first serial was “The Million Dollar Mys-
tery.” It made big money for every ex-
hibitor who ran it. By it the Mutual
proved that it knew what would appeal
to the public. It followed up this early
success with “The Diamond From the
Sky,” “The Girl and the Game” and “The
Secret of the Submarine.” The exhibi-
tor was thus given a chance to secure
for himself the big box office value cre-
ated by big advertising campaigns. He
did so. He is still doing so. The addi-
tion of a serial to any exhibitor’s pro-
gram will increase his business. The
biggest exhibitors in the country — men
who control long strings of theaters —
are proving the truth of this axiom.
And what applies to the bigger houses
proves equally true with the small ones.
“The Diamond From the Sky,” “The Girl
and the Game” and “The Secret of the
Submarine” are now being booked at
the 68 Mutual exchanges. A great num-
ber of exhibitors are availing themselves
of these attractions daily.
Studio Notes
The third Mary Miles Minter Mutual
Star Production, “Faith,” is just about
completed at the American studios at
Santa Barbara, Cal.
Arizona forms the background for all
the scenes in “The Land o’ Lizards,” the
five-reel American Mutual Masterpic-
ture that was released the week of Sep-
tember 18. Practically all of the scenes
were actually taken in that state.
The release of “The Sable Blessing,” a
five-reel Mutual Star Production, previ-
ously announced, has been postponed.
The new release date will be announced
later.
1 The Week’s Releases
Mutual Star Production.
H Brand. Title. Reels. Leads.
H American, The Three
H pals 5 Kolb & Dill
Mutual Masterpicture.
H American, Land O’
m Lizards 5 .Frank Borzage
H Tuesday, Sept. 19th.
j| Reels.
H Beauty, The Beeville Stinger 1
g Wednesday, Sept. 20th.
B Mutual, Mutual Weekly No. 90 1
m Gaumont, See America First 1
= Cartoons.
Thursday, Sept. 21st.
g Gaumont, The Fingerprints, Fanto-
= mas No. 3 “
Friday, Sept. 22d.
M Thanhouser, A Flaw in the Evidence 2
Saturday, Sept. 23d.
■ Cub, Movie Struck ............... 1
s Centaur, The Father of Her Child.. 2
Sunday, Sept. 24th.
M Vogue, Paste and Politics 2
= flonmnnt' "RppI Tjife 1
Kolb and Dill in
Their Second Mutual
Star Production
g Gaumont, Reel Life.
llllllllllllllllllllllllllllll
“F antomas” F irst 3-Reel Serial
Exhibitors are finding the Gaumont-
Mutual series of photoplays featuring
the phantom crook, “Fantomas,” a tre-
mendous drawing card for their theaters.
Thousands of people have been follow-
ing the stories in a long list of newspa-
pers and are eager to see the stories
enacted on the screen. “Fantomas” is
in five chapters of three reels each.
ON MONDAY, September 18, Kolb &
Dill, famous German comedians of
the vaudeville and musical comedy stage,
made their second appearance in a Mu-
tual Star Production. This, like the first,
was made at the studios of the American
Film Company, Inc. The first one, every
exhibitor knows, was a big money get-
ter. The brand of comedy introduced
by these noted laugh-makers set all
America to chuckling. It was something
new in motion pictures. Their second
appearance is made in an even funnier
five-reel Mutual Star Production.
“The Three Pals”
The second Kolb & Dill release is en-i
titled “The Three Pals.” A1 Santell
wrote the story. Both Kolb and Dill are;
given unlimited opportunities for the
brand of clowning which made them fa-
mous. The scene is laid in a wild and
lonely district in the West. Later the
scene shifts to a gay Chicago cafe on
New Year’s eve. Mike and Louie, the
two characters created by Kolb & Dill,
find plenty of chance for comic antics.
They also prove they can play on your
very heart strings in a pathetic scene of
the photoplay. This play, like the first in
the Kolb & Dill series of Mutual Star
Productions, was directed by Rae Ber-
ger. “The Three Pals” is the second of
a series of six Kolb & Dill comedies.
U
Land o’ Lizards” Released This
Week Is Thrilling Story of West
Gold, since time began, has been the
cause of greed, hatred and blood-lust
among mankind. It has separated the
best of friends. It has inflamed the pas-
sions of men and women. It has created
feuds without number. It has caused
the death of thousands. Never, perhaps,
has the evil it can do been better illus-
trated than in “Land o’ Lizards,” the
five-reel Mutual Masterpicture released
by the American Film Company, Inc., on
Monday, September 18. Here is a big
red-blooded, thrilling story of Arizona.
It is presented by players of real note.
It is staged in the exact localities repre-
sented on the screen. It is photo-
graphed with the crystal clearness that
has made American camera work fa-
mous.
Enacting important roles in “Land o’
Lizards” are Frank Borzage, Anna Little
and Jack Richardson. The story tells of
the discovery of gold on a stream claimed
by the lawless Bar C. outfit. It shows
how the outlaw band try to retain the
claim, though old Dave Moore and his
daughter, “Bobbie,” have long been
working it. Ward Curtis, president of a
big development company, and “the
Stranger,” a wandering cowboy with a
wonderful personality, at last secure the
gold claim. They break up the outlaw
band. The unfolding of this tale forms
a most fascinating screen story. It is a
story that will send theater patrons
away satisfied. It is a story that will
make them long for more of a similar
kind.
Five Chaplins Now Booking
To date five Chaplin features have
been released by the Mutual Film Cor- f
poration. They are “The Floorwalker,”
“The Fireman,” “The Vagabond,” “One
A. M.” and “The Count.” Charlie’s new-
est vehicle, “The Count,” has been ac-
claimed everywhere as “the best yeti”
S ECOND OF A /ERIEf OF /IX MUTUAL /TAR.
PRODUCTION/ FEATURING THESE FAMOU/
VAUDEVILLE START-RELEASED WEEK OF SEPT-18?
Book The Entire Eerier NoW
At Any Mutual Exchange
NOW PLAYING
KOLB &, DILL in
'AMU I ion For Mary"
AMERICAN FILM COMPANY, I NC„ Prtfentr
A Shped> Mutual Marlerpiclure
Fealminb PRANK BORZ AGE
and ANNA. LITTLE
Aftirrii\q Drama Of TKe
Wexbern dold Field/* By
Keiwebk B* Clark ~ ~
FIVE ACTT OF TENSELY DRAMATIC
/ITUATION/* AND WONDERFUL /ETTIMC/.
RELEAfED THE WEEK OF fEPT* 18X2 - ~
Booking NOW At 68
Mutual Exchange? ~
Fifkk Of Tke New Mutual-
Chaplin Jpecialr Now Bookmq
At 68 Mutual Exclumqer-
September 23, 1916
MOTION PICTURE NEWS
1807
6acimont Co.
FLUSHING, N. Y.
JACKSONVILLE, FLA.
“Fantomas” is the first three-
reel series ever shown in America.
Only through Mutual can you get
these pictures. For an early showing of these five re-
markable episodes from the life of the world’s great-
est criminal, go to your Mutual Branch TODAY.
“Fantomas” has been hailed by reviewers as the triumph of
sensationalism. Spectators have poured millions of dollars into
the box offices of the entire world to see them. The stories have
been running in many great American newspapers where millions
have read about them. They are anxious to see these proved
successes. Use “Fantomas” to crowd your theatre once a week for
five consecutive weeks.
I.
The Phantom Crook
September
7
II.
The Man in Black
44
14
III.
The Mysterious Finger Print
44
21
IV.
The Crook Detective
44
28
V.
The False Magistrate
October
5
WATCH FOR “THE VAMPIRES, OR THE ARCH CRIMINALS OF PARIS ”
This series in nine episodes of three reels each broke all Palais Gaumont records
MUTUAL SERIES!
How can an advertiser continue advertising? By giving YOU value.
wm.
pii§t§
fci®
Hi™ MWI
When? love leads
WITH
ilpM
glS&il
|®
ml&mm
Directed hyDmilK C! 0/7//272
P»X HIM CORPORATION
1810
MOTION PICTURE NEWS
Vol. 14. No. 12
WBSSSBBBBk
Make Applications Immediately
FOR THE
f r
Mary Pickford
Productions, the First to be Released in
October by the
Following Artcraft Exchanges:
1NEW YORK — 729 Seventh Avenue — Arthur G. Whyte, Manager.
All of New York State; northern New Jersey.
BOSTON — 248 Boylston Street-
All of New England.
Samuel Bernfield, Manager.
PHILADELPHIA- 1220 Vine Street — B. G. Cunningham.
Eastern Pennsylvania, east of Harrisburg; southern New Jersey.
WASHINGTON — 1320 F Street, N. W. — V. P. Whitaker, Manager.
District of Columbia, Delaware, Maryland, Virginia and eastern
North Carolina.
ATLANTA — 73 Walton Avenue — G. W. Brandon, Manager.
Georgia, Florida, Alabama, Tennessee and Mississippi; western North
Carolina, Louisiana, east of the Mississippi River.
PITTSBURGH — 1201 Liberty Avenue — Samuel Plame, Manager.
Western Pennsylvania, northeastern half of West Virginia; eastern
half of Ohio.
CINCINNATI — Strand Theatre Building — H. M. Berman, Mgr.
Southwestern Ohio; Kentucky; southwestern West Virginia; all of
Indiana south of a line drawn east and west through Logansport.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 23, 1916
MOTION PICTURE NEWS
1811
9
10
11
12
13
14
15
DETROIT — Peter Smith Building — Frank Rutledge, Manager.
Michigan, except upper peninsula; northwestern Ohio; northeastern
Indiana.
CHICAGO — Consumers Building — Max Goldstine, Manager.
Illinois; northwestern Indiana; southern Wisconsin ; eastern Iowa.
MINNEAPOLIS — 16 No. 4th Street — Ben E. Drum, Manager.
Minnesota and North and South Dakota; northern Wisconsin; upper
peninsula of Michigan; northern half of Iowa.
KANSAS CITY — 22nd and Grand Ave. — P. C. Wreath, Manager.
Missouri and Kansas; southern half of Iowa; Nebraska; northern
Oklahoma.
DALLAS — 1919 Alain Street — John J. Rotchford, Manager.
Texas and Arkansas; Louisiana and southern Oklahoma.
Pacific Coast Representative — Arthur S. Kane — Temporary
address, St. Francis Hotel, San Francisco.
DENVER— 1440 Welton Street — T. Y. Henry, Manager.
Colorado, Utah, New Mexico and Wyoming.
SAN FRANCISCO — C. M. Simmons, Manager.
California, Nevada and Arizona.
SEATTLE— H.
Elks’ Club.
Washington, Oregon, Idaho and Montana.
TORONTO — 12 Queen Street, East— Artcraft Pictures Corpora-
tion, Ltd. Entire Dominion of Canada.
Arrange Your Bookings Now!
You are wasting your opportunities if YOU ignore advertising.
1812
MOTION PICTURE NEWS
Vol. 14. No. 12
IF the present rush of bookings on Christie Comedies keeps up we
will set a new record. Some of our distributors are already
seriously considering ordering additional prints for their territories.
IN spite of the fact that “A SEMINARY SCANDAL” isn’t
1 scheduled until September 18th, some exchanges are booked solid
on the prints originally arranged for and any additional demand
will force them to order additional prints.
LIVE exhibitors throughout the country are booking these com-
edies because they realize that good comedy — clean comedy
— laughable comedy is hard to get and that it is the thing their
audiences want. Comedy is more important in a program than
any other
We’ve proven
one element,
this.
Christie Comedies are sure fire hits.
pROVE that you are a live wire — book Christie Comedies — now!
REMEMBER — Christie Comedies are produced under my per-
sonal direction and I guarantee them to be even better than
the well known Christie standard of the past.
T
HE best Independent exchange in your territory has Christie
Comedies. First three releases on opposite page.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
CHRISTIE
ILM COMPANY
LOS ANGELES, CALIFORNIA
NEAL BURNS
NEW YORK OFFICE—
LONGACRE BUILDING
F. J. HAWKINS, Representative
HEAD OFFICE AND STUDIOS—
SUNSET BLVD. AND GOWER ST.
LOS ANGELES, CALIF.
1813
BOOK THESE NOW
SEPTEMBER 18TH
A SEMI NARY SCAN DAL, FEATU R I NG M ISS B I LL IE RHODES
—STELLA ADAMS— EDDIE BARRY— HARRY HAM.
SEPTEMBER 25TH
HIS BABY, 1 REEL FEATURING BETTY COMPSON-NEAL
BURNS— ETHEL LYNNE and HARRY RATHENBERRY.
OCTOBER 2ND
BY THE SAD SEA WAVES, 1 REEL FEATURING BILLIE
RHODES— EDDIE BARRY — STELLA ADAMS AND
HARRY HAM.
THE BEST EXCHANGE MAN IN YOUR TERRITORY WILL HANDLE
THESE. IF YOU CAN’T REACH HIM— WRITE OR WIRE
September 23, 1916
BETTI E COMRSON
The Prettiest Girl in Pictures
Many a packed house is directly traceable to an advertisement in the “ News.”
1814
MOTION PICTURE NEWS
Vol. 14. No. 12
The Largest
Motion Picture Directory
in the World —
336 theaters, of Chicago’s 32 1 » advertise in the Herald. Over 100
others are under contract to advertise their programs when they
open in the Fall.
Smart exhibitors throughout the Central States have discovered that
there is money to be saved and made by the thorough reading of these
programs each day. The record of daily changes shows the plays that
are winning and failing in one of the largest film centers of the world.
To the far-thinking exhibitor, this daily barometer is invaluable.
To the film manufacturer or distributor the Chicago Herald is a
powerful advertising medium. Aside from reaching the largest single
concentrated group of Moving Picture fans, there is an added oppor-
tunity to talk to the Central States exhibitor. Two hundred and
eighty or more Theater owners are obliged to read the Chicago
Herald to check their own programs daily; many more read it for
the purposes mentioned above.
Why the Chicago Herald is Supreme
in Motion Pictures:
It has the exclusive rights to the articles of
Louella 0. Parsons, famous, sincere and popular.
It has printed more Motion Picture stories, in-
cluding serials, than all the other Chicago papers
combined.
It has the first and only “Exhibitors’ Aid De-
partment” to help the Exhibitor of the Chicago
territory to rent good films.
It has 69% of the Chicago Theaters advertising
in its columns every day and Sunday.
It has the rest of the Chicago territory Theater
Managers reading its Daily Directory to see what
is showing and where.
Chicago Herald
Circulation Over 200,000 Daily
Eastern Office, 225 Fifth Ave., New York City. Phone, Mad. Sq. 4713
It has the largest daily program directory in the
world — 336 theaters.
It has published over 400,000 lines of paid adver-
tising to stimulate the interest of its readers in
Motion Pictures.
It prints more about Motion Pictures than all
other Chicago papers combined.
It has appropriated $27,000 annually for gather-
ing in new “Movie” fans as readers.
It has a remarkable following for its criticisms,
due to the unimpeachable integrity of its un-
biased and competent daily reviews.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
produce
11'
x WL1N1 I OLjL\J\ I UKl), 1 wenty-l_.
Congressmen, Eighteen ^dayors of large cities
en Governors, Sir Lomer Gouin, Prime ^Minister o
Quebec, Hudson Maxim the Inventor, Several Colleg
Presidents, Several W omen s Club Presidents and mam
Ministers have been impressed with the theme of tbi
great serial and written us about it.
It will interest your audiences. It will bring you b
usmess.
produced by
BALBOA
Featuring JACKIE SAUNDERS
and ROLAND BOTTOMLEY
COMPLETE PUBLICITY BOOKLETS
PATH 1=
September 23, 1916
MOTION PICTURE NEWS
1817
umvoodf ■presents' tfe
great Brc —
Ip The
(Adapted for a five pan
Gold figoster Pi
the
ion, of
feo. Fitzmaurice,
the maker of
fia U/ireless ”
~JtBar:
Idr/c ’’etc.
If you like the “ News,” write our advertisers; if not, teB ns.
1818
MOTION PICTURE NEWS
Vol. 14. No. 12
- ■ i
;
;• -. <V ■• '
B8zsSrs3»s
gizm.
Qmerican Fashions
'Produced by Ittiss Florence “Rose
Released Oct. I
Q
Jhe women like to see these Fashions
pictures because of the stunning ..
costumes; the men like to see them
because of the stunning girls, faery
one likes them and they bring bust -
ness to the Cxhibitor showing them.
I
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 23, 1916
MOTION PICTURE NEWS
1819
Can Love Be Transfused?
The newest and most startling Ivan play presents
this problem —
A Word to the Wise Exhibitor!
Get in touch immediately with the Ivan Exchange in
your territory and book this dramatic knockout.
IVAN FILMS ARE PACEMAKERS!
“HER
SURRENDER”
Written and Directed by Ivan Abramson
enacted by the
We have secured good advertisers to talk to YOU. Listen to them!
FAIRFAX
The Superb Motion Picture reproduction of the newspaper stories of BEATRICE FAIRFAX
This great serial is filling theatres every-
where.
Are yon one of the fortunate exhibitors?
Now is the time to do yonr booking to reap
the benefits of the nation-wide publicity and
advertising campaign being conducted for
these pictures.
Each episode a complete story — a thrilling
narrative of mystery, romance and adventure.
Episodes Now Ready
The Mystery of the Watchman
The Jealous Wife
Billy’s Romance
The Stone God
Mimosa San
The Forbidden Room
A Name for a Baby
FEATURING
HARRY FOX as Jimmy Barton, the reporter, and GRACE DARLING as BEATRICE FAIRFAX
PRODUCED FOR
INTERNATIONAL FILM SERVICE, Inc.
By Wharton, Inc., under the personal
e i „ j n- i direction of Leo and Theodore Wharton. 0 n ^ ■ i
scenarios by Basil Dickey stones by Beatrice r air fax
INTERNATIONAL FILM SERVICE, Inc.
729 Seventh Ave., New York
The International was the first to support
serials with a national advertising and pub-
licity campaign.
Now the International has decided to put
behind its monthly feature releases the same
vigorous, potential advertising and publicity
agencies which made its big serials so suc-
cessful.
Novelizations of these great Golden
Eagle features will be published in the daily
newspapers of largest circulation in the lead-
ing cities of the United States.
More than 50 full pages of display
advertising will be used in promoting each
of these features.
These newspapers have a combined aud-
ience of over 20,000,000 readers.
The first of the Golden Eagle Features is
JAFFERY
A photo dramatization of William J. Locke’s
most popular novel.
It Features
C. AUBREY SMITH supported by
ELEANOR WOODRUFF and FLORENCE DESHON
Produced for the International Film Service,
Inc., by the Frohman Amusement Corp.
Now Released.
To be followed by
The Flower of Faith
Featuring
JANE GREY and FRANK MILLS
Produced by Superb Pictures Corp.
To be Released Oct. 2
NEW YORK CITY, 7th Ave. at 49th St.
CHICAGO, 207 So. Wabash Ave.
BOSTON, 48 Piedmont St.
ATLANTA, 146 Marietta St.
LOS ANGELES, 912 So. Olive St.
SAN FRANCISCO, 280 Golden Gate Ave.
PHILADELPHIA, 1335 Vine St.
WASHINGTON, 712 11th St., N. W.
PITTSBURGH, 804 Penn Ave.
ST. LOUIS, 3313 Olive St.
AGENCIES
BUFFALO, 39 Erie St.
ALBANY, 68 State St.
NEW ORLEANS, 315 Carondolette St.
KANSAS CITY, Gloyd Building
MINNEAPOLIS, 606 Produce Exchange Bid.
INDIANAPOLIS, New Lyric Theatre Bid.
DETROIT, 71 Griswold St.
The International Film Service, Inc.
with its new
Golden Eagle
Features
is giving Exhibitors a Publicity service
never before dreamed of in the motion pic-
ture business.
EXCHANGES
1822
Vol. 14. No. 12
For Once the
1. A Siory. of Terrific Iniensiiy-
love, hale, greed, genius,power and skill
Albert Payson Terhiuxe novelized it - A. Great
Chain of Newspapers will print it-
2. Incomparable Principals in.
MAURICE COSIELLO
<Z2ie Ma.sieir Sfar anci CAamun^
ETHEL GRAN
3. A Superb Supporting Cas
i vJjth Olga Olonova, Tnos.J. Me. Orane
Wm.H.Cavanaugh,N. J. Thompso
Slron^and John Mill
Eugene Strongs
4 Admirable Direclion
by T. HAYES HUNTER
5 Remarkable Photographic
6 AColossaU ^IrnioWio -
Publicity
Campaign
Covering me
Uniied Males
and Canada
like a blanket
Produced by the ErBO GRAPH Co., P re sen. ted. by
CONSOLIDATED FILM CORPORATION
O. E Cioebel, President Lu. Jwig G. B>- E rb, u. rejr
1482. Broadway Mew York
Be sure to mention "MOTION PICTURE NEWS” when writing to advertisers
September 23, 1916
MOTION PICTURE NEWS
1823
WE ARE
GIVING
AWAY
..UTOMOBILES
-i:
85-6 CYLINDER
1Q17 MODEL
JVERLAND
DURING CARS
CASH VALUE
*g 25 EACH
To motion picture pat-
rons all over tke^
United. States and.
Canada for the 13 best
suggestions for a 5
Reel Photoplay based
on the mysteries cha-
racters and. situat-
ions in The Crimson
Stain Mystery-
are Unanimous
Should keep iKe box office as busy- as
a bee hive New York. Clipper
Will win pairormge of* an immense
following " Motography
An. assured, box office success ' Billboard
Tbe exbibiior will make no misiake in book-
ing Tbe Crimson Slain Mysiery" N Y Review
No doubi bui whai ibis serial will be one
of iKe big money xnaJkers Va.rle ty~
Should prove a powerful box office
aii raci i on ” Exhibi t ors Herald
Looks io me like a good bei Widb
One of ibe verybesi of receni serials”
Dramatic Mirror
Cleverly Calculaied wiib boib eyes on ibe
box office" Motion Picture News
” Made of ibe maierial ibai insures success"
Mo vi ng Pic ture World
"Should prove a sirong ailraciion."
N Y Telegraph-
Has allibose elemenis wbichmake for
Serial success^ Motion Picture Mail
««
11
11
J V
10 SUPREME 2 REEL EVENTS
VAST RELEASE fjyg PT QA SEPTEMBER 4
rl C I nv exchanges
BOOKING NOWaT
How can an advertiser continue advertising? By giving YOU value.
1824
MOTION PICTURE NEWS
Vol. 14. No. 12
START THE FALL
SEASON RIGHT
By Installing
UNICORN SERVICE
Releasing 21 Reels per week of
THRILLING DRAMAS
SENSATIONAL WESTERNS
SNAPPY, LAUGHABLE COMEDIES
Regardless of the policy of your house
you can book all or part of this program
to back up your features or as the back-
bone of your show.
UNICORN FILM SERVICE CORPN.
126-30 W. 46th St. New York City
28 Branches Throughout the U. S.
Be sure to mention “MOTION PICTURE NEWS” when writing to advertisers
A MEIRO wonderplay
direcied by George D. Baker
ancLinierpreiecL ln^Acis
by a superb company
of players which includes
risers wnicninciru
m Frank Miles
Vp, a j. „
-
^PO p?„.
fJio
©• £fc * ’ *S**t
^ “""w ««d T floi*».. ,,
* *■*« t*. #1" “ ., r*S « ti. .
«« M“ -- ** w;°* ^ •*. ** •*- ^...
: ‘”* fict **•• - “ ^ *"• *•* *J ■«•» *.,, J
*„<«. "°*4 *«•« "ar 6,8 6*~i «»ot i','ll«»dMi * fc,”“
» ., ti. . ' M"*" »• rnm , °f t4*
" *' -:rr - - - - ..rr - -
^ ^ *** - ***. ;:; im - - ^ ;;;*”* — ,.,;r; *•
W08‘''‘» - We * ««■ «*t tfle
y aJ°y<icl tjj. ^ap* m
ri" »‘"u,<l
By*--— ^Q®P*uiy(
supreme Feature
superb travelogue
sublime Comedy
TBLBPHONB CONNECTION
NEW YORK ,
DIRECTING THE
FOLLOWING THEATRES
Unity Film Service,
728 Seventh Ave
S- Y. City.
Gentlemen:
Replying to your favor of the 5th inst. relative to an
expression of opinion from me in regard to the value of Serials
for a program, beg to say that for the ooming season I have
hooked four Serials for all my theatres, and have done so for
the following reasons:
1st. Serials to my mind are the best two reel proposi-
tions that the market affords, beoanse more money as a rule is
spent on the productions, and the additional publicity is of
inestimable value to the theatres.
BROADWAY AIRDROME
Broa*r»y and UUt 5m
2nd. Another faotor of the utmost importance that must
not be overlooked is the faot that when patrons become inter-
ested it means continued patronage for fourteen or sixteen weeks
as the case may be, and furthermore by bringing the patrons to
your theatre you have, through the medium of the soreen, the
opportunity to k6ep them posted as to the excellence of your
other attractions-
In regard to how "THE YEILOW MENACE" appeals to me, my
best answer is, I have booked this soul stirring SERIAL in
ALL my theatres. This is the best evidence in the world
that I oonsider it an Al drawing card
With best wishes for your success, I remain
Yours very truly
Read this letter from
the National President
. . *
Motion Picture Exhibitors League
of America
with the power of .
A 42 Centimetre Gun
—and no other serial — has the
distinction of being the FIRST
'
to be entirely finished before
.
release.
But what is more important to
EXHIBITORS EVERYWHERE,
it is the BEST SERIAL ever
QUALITY FILM COMPANY. Inc.,
404 Ferry St. Pittsburg, Pa.
UNITY FILM SERVICE,
63 Walton St., Atlanta, Ga.
ELECTRIC THEATRE SUPPLY COMPANY.
13th and Vine Streets, Philadelphia, Pa.
EASTERN FEATURE FILM COMPANY.
57 Church St.. Boston, Mass.
STANDARD FILM SERVICE COMPANY.
7th Floor, Columbia Building. Cleveland, Ohio.
LEVY. CHATRIN CQ. FELDSTEIN,
17 N. Wabash Avenue, Chicago. 111.
FAMOUS PLAYERS FILM SERVICE. Ltd..
12 Queen. Street, East, Toronto, Canada.
BALABAN-HERSHBERG FILM ATTRACTIONS.
Mailers Building. Chicago. 111.
LOCHREN FILM CORPORATION.
16 North Fourth Street, Minneapolis, Minn.
UNITY FILM SERVICE,
720 Seventh Avenue, New YorK City, N. Y.
September 23, 1916
MOTION PICTURE NEWS
1829
£
ST
$
The McClure name is the biggest thing
in the publication field— it will be the
BIGGEST THING in PICTURES
McCLURE PICTURES
McClure Building
NEW YORK CITY
If you like the “News,’’ write our advertisers; if not, tell us,
1830
MOTION
PICTURE
NEWS
Vol. 14. No. 12
KLEINE-EDISON-SELIG-ESSANAY
Announce their association for the purpose of distributing real features
to the motion picture exhibitors of America.
This alliance of the four great pioneers of the motion picture in-
dustry means a new era in the production and distribution of feature
films.
It means that the ripe experience, tireless energies and unlimited
resources of these four film-world powers — pathfinders in the business
since its earliest days — have joined hands to offer you the best pictures
and the best service that brains can devise or money produce.
GEORGE KLEINE- THOMAS A. EDISON
THE SEUG POLYSCOPE CO. -THE ESSANAY FILM MFG. CO.
You know what these names mean in the history of motion pic-
tures. You know what they guarantee for the future — the best and
nothing but the best, QUALITY-PLUS, not once in a while, hut all the
time.
This organization is firmly resolved to set cinema standards in the
future as its individual members have set them in the past.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertiser*.
September 23, 1916
MOTION PICTURE NEWS
1831
THINK WHAT IT MEANS!
To this new service the manufacturers — Thomas A. Edison, Inc.,
The Selig Polyscope Co. and The Essanay Film Mfg. Co. — contribute
the largest, finest, best-equipped studios in America, the most gifted
directors, the greatest galaxy of stars, and the most highly organized
producing systems.
To it also, George Kleine brings his time-tried selling organization
of twenty-four exchanges in the United States and Canada, his ideals
of efficient service and his well-known policies of square-deal distribu-
tion.
IMPORTANT
KLEINE-EDISON-SELIG-ESSANAY will also release the great line
of features which they formerly offered through the Kleine-Edison
Feature Service and the V-L-S-E.
WATCH OUR ADVERTISEMENTS FOR THE GOOD
THINGS TO COME
KLEINE-EDISON-SELIG-ESSANAY
If you like the “News,” write our advertisers; if not, tell us.
1832
MOTION PICTURE NEWS
Vol. 14. No. 12
MUTUAL SPECIAL FEATURE
Crowds Spellbound by
Terrific Realism!!
Exhibitors have never opened their doors to such
crowds as are following The Secret of the Submarine. ”
Crashing, climaxes — thrilling, undersea scenes
—with charming, Juanita Hansen and virile
Thomas Chatterton heading, an all-star cast
filmed in this greatest patriotic
chaptered photoplay ever produced.
■■■■ i
bmarine
L
Produced by
AMERICAN FILM COMPANY, Inc.
Directed by George Sargent
More than a thousand im-
portant newspapers have
published the powerful,
gripping, novel by E. Alex-
ander Powell.
There are fifteen intensely in-
teresting chapters — which mean
fifteen weeks of capacity houses.
Book It Today!!
— and start a period of record-
breaking success!
Apply to **The Secret of the Subma-
rine” department of any Mutual Ex-
change or at Mutual Film Corporation,
71 W. 23d Street , New York City
American Film Co., Inc.
SAMUEL S. HUTCHINSON, President
Chicago, III.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 23, 1916
MOTION PICTURE NEWS
1833
First
ESSANAY-CHAPLIN-REVDE
of 1916
Coming Soon
Especially arranged by the Essanay company
from the Essanay-Chaplin comedy successes
”The Tramp” ”His New Job” ”A Night Out”
ALL NEW, SPECIAL PAPER AND
ADVERTISING MATERIAL
INFRINGERS BEWARE
All Essanay-Chaplin comedies are copyrighted in the library of Con-
gress and infringers will be prosecuted to the full extent of the law
W atch for Announcement
GENERAL FILM SERVICE
1333 Argyle Street, Chicago, 111.
Many a packed house is directly traceable to an advertisement in the “ News.’
1834
MOTION PICTURE NEWS
Vol. 14. No. 12
IMPORTANT
NOTICE
TO EXHIBITORS
Owing to the fact that Essanay and Selig
have changed their releasing agency from the
V. L. S. E. to the Kleine Exchanges taking
effect September Sixteen, we wish all exhibitors
throughout the Um*ed States and Canada who
have booked Essanay and Selig features on
and after that date to know that they may
keep their booking dates by applying imme-
diately to the manager of the following Kleine
offices located in New York, Chicago, Bos-
ton, Philadelphia, Pittsburg, Atlanta, Toronto,
Montreal, Minneapolis, Dallas, Kansas City,
Denver, Seattle, San Francisco, Los Angeles,
Indianapolis, Salt Lake City, Detroit, St. Louis,
Washington, New Orleans and Cincinnati.
George K. Spoor
President Essanay Film Mfg. Co.
William N. Selig
President Selig Polyscope Company
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers.
“When You See it
in ‘The News’
It’s News ”
LOS ANGELES. CALIFORNIA
429 SO. FIGUEROA STREET
Ihas the quality circulation of the trade j
NEW YORK CITY
SEVEN HUNDRED AND TWENTY - NINE SEVENTH AVENUE
“ The Exhibitors’
Medium of
Communication ”
CHICAGO. ILLINOIS
110 SO. DEARBORN STREET
Volume XIV
SEPTEMBER 23, 1916
No. 12
is Co-operation Coming?
ONE good way to guage the progress of this industry
— a difficult matter at best — is through a composite
view of all the trade-paper advertisements.
Try it some time. Sit down and carefully read each
film advertisement. Then compare them all and note the
high-lights.
These high-lights are the signals along a common high-
road of progress.
:fc
'TA.KE last week’s issue of Motion Picture News. The
1 advertising announcements are unusually newsy.
They tell of the breaking up of old alliances and the for-
mation of new ones ; of the rounding out of a prominent
program ; of the launching of new comedies via the in-
dependent exchanges ; of a serial completed and shown in
advance ; of new pictures and new stars and new roles,
etc.
Underneath the interesting news surface there is plenty
of good food for practical thought on future policies of
production and distribution.
But the striking high-lights of all the advertising of all
the film companies is the common note of co-operation
with the exhibitor.
* * *
TT is at once remarkable and significant that the note is
x so common.
The fact that the declaration of this policy is so spon-
taneous with so many companies, that it is therefore not
a mere echo of a previous announcement, leads one to be-
lieve that the producer today is not only thinking of co-
operation, not merely promising co-operation, but has
been actually planning it.
There is, first of all, throughout all the advertising an
almost complete absence of the old flamboyant phrasing,
the urgent appeal to “ book this picture and grow rich,”
the circus “ spieling ” which does very well to fool the
populace once a year, but which is far from deluding the
seasoned exhibitor whose bread and butter depend upon
the product he gets and the honesty and intelligence with
which it is announced to him.
The advertising text is for the great part constrained
and businesslike. It rings true.
One company states candidly that times are changed,
and that it is re-organizing and revamping itself to meet
these new conditions.
And these new conditions, we take it, mean, very
largely, the necessity of co-operation with the exhibitor.
* * *
PICTURES are no longer to be shoved at him, or
rammed down his throat. They are to be tendered
him in a genuine spirit of co-operation, it being clearly
understood that the success of the maker and exhibitor of
pictures are and must remain identical.
The exhibitor is no longer to be buncoed. He wants to
know the truth about a picture so that he in turn can
deal truthfully with his own custonjers, and he wants to
know all the facts about a picture so that he can tell these
facts to the people interested in knowing them.
4= * 4=
T
HERE’S a great deal to co-operation.
4= =1= *
IT won’t be achieved in a day. It will take patient de-
1 velopment, but it’s worth working and waiting for ;
and this industry will not be a regular industry till manu-
facturer-exhibitor co-operation is a fact and an institu-
tion.
Co-operation means prompt shipments.
Co-operation means shipments of film in good condi-
tion. In respect to this we get constantly complaints of
the most flagrant carelessness. An exhibitor who was
induced through the glowing letters of an independent
exchange to book “ Cabiria,” advertise it widely, engage
an orchestra, and boost his prices, received five reels of
dislocated scenes, lacking titles and with the film in de-
plorable condition.
Co-operation means the use of a rational credit system,
such as rules in every other reputable business.
Co-operation means frequent consultation with the ex-
hibitor as to the public’s taste for pictures, and as to the
drawing power of each element that enters into the making
of pictures.
* * *
Y^O-OPERATION means the use of the best and most
modern ways and means to the end that every pic-
ture may be advertised for absolutely all it is worth.
Herein lies the most important factor in co-operation and
the most logical one for in the advertising of pictures the
manufacturer and exhibitor must work together — the
more closely the better.
Co-operation means many things ; but all in all it means
the open door — open for the exhibitor to the manufacturer
and for the manufacturer to the exhibitor — open con-
stantly for the interchange of ideas and the correction of
errors and the giving of service — open in other words to
the very same and successful relations which exist be-
tween the maker and retailer of goods in all other promi-
nent industries.
4= * *
CTOR the manufacturer it means the reordering of his
A house, every part of it, so that the policy of exhibitor
co-operation, as he sees it, shall also be seen and put into
( Continued on page 1836)
Copyright, 1916, hy Motion Picture Neivs, Inc.
1836
MOTION PICTURE NEWS
Vol. 14. No. 12
I HAS THE QUALITY CIRCULATION OF THE TRADE
MOTION PICTURE NEWS EXHIBITORS’ TIMES
Published on Tuesday Every Week by
729 SEVENTH AVENUE, COR. 49TH STREET, NEW YORK.
WILLIAM A. JOHNSTON President and Editor
HENRY F. SEWALL Vice-President
E. KENDALL GILLETT Secretary
H. ASHTON WYCKOFF Treasurer and Business Manager
WENTWORTH TUCKER Asst. Treasurer
R. M. VANDIVERT Advertising Manager
THEODORE S. MEAD Chicago Manager
J. C. J ESSEN Los Angeles Manager
LESLEY MASON Managing Editor
WILLIAM RESSMAN ANDREWS News Editor
The office of the company is the address of the officers.
Entered as Second-Class matter at the New York Post-Office.
Subscription $2 per year, postpaid, in the United States, Mexico, Hawaii,
Porto Rico and the Philippine Islands. Canada, $3; Foreign, $4 per year.
N. B. — No agent is authorized to take subscriptions for Motion Picture
News at less than these rates. Have the agent taking your subscription
show his credentials and coupon book.
VOL. XIV September 23, 1916 No. 12
Is Co-operation Coming?
( Continued from page 1835)
effect by every employee concerned with the making, dis-
tributing, advertising and booking of his pictures.
For the exhibitor it means first, forgetting the past, and
then coming half way, with open mind, to learn and do
new things.
For the industry such co-operation means its very sal-
vation.
Wm. A. Johnston.
The Newsstand and Trade Circulation
IT is an accepted fact that every story must have a moral ;
failing in which, a villain or villainess) or a shadow
of a plot will suffice.
This little story has a moral, while the villain with a
little bit of discernment can be picked out.
A traveling circulation man for one of the biggest fiction
magazines in the country recently stopped off in one of
the biggest cities in the South.
His mission was to boost the sales of his magazine and
to add new subscription accounts, and in the course of
things he visited a number of newsstands.
A T one of them he heard with a great deal, of interest
a colloquy going on between the moving picture
editor of the largest daily newspaper in the city and the
newsstand proprietor.
The news man had just made a sale of a copy of
Motion Picture News. Said the editor, noting that the
purchaser of the paper had seemingly been attracted by
the bright cover :
“Do you make many sales like that?”
* * *
“YY/ELL, no,” the news man replied ; “ outside of a few
vv scattered sales similar to the one you just wit-
nessed, my only sales are to motion picture men who are
transients in this town, and who request that I save a
copy for them each week. That's all I worry about.
“ I tried once to build up a trade among the exhibitors,
but every blame one of them I run across subscribes to
the paper. If it wasn’t for the traveling men requests, I
wouldn’t carry the paper at all, as it is sold to me on a
non-returnable basis.”
'K
’’"THIS very same motion picture editor uses the scissors
A freely each week on Motion Picture News. He
carries many an interesting story in his newspaper that is
literally lifted from the News. That is, if it is a story in
which the public is interested.
The public, to cite an instance, would hardly be inter-
ested in the “ Live Wire Exhibitors ” column. And no
one knows this better than this editor.
These are the very words he said to the newsstand man :
* * *
“T WISH there wasn’t a single copy of Motion Picture
1 News sold to the public.
“ Not that I’m afraid that subscribers to my newspaper
will get on to the source of my ‘ dope ’ — not at all — but
I don’t believe that a trade paper intended for exhibitors
and others in the motion picture craft should be sold to
the public.
“ A medical trade paper, for example, should go to the
doctor, not to his patients. Who ever heard of a pub-
lisher of a medical journal trying to build up a subscrip-
tion list except among physicians?
* * *
(<QF course, there is some excuse for a moving picture
publication. The public is vitally interested in the
pictures, in the stars — even in the actual production of
film.
“ The butcher, the baker and the garage man these days
get an idea real frequently that they will remodel their
places of business over into a moving picture show.
“ Perhaps there should be a publication for them, and
there is — many of them, in fact, but it seems to me that
if I was in the business, I would want one trade paper
that went exclusively to those in the trade.
* *
EW ORLEANS is the city in which the incident, as
^ ' related, occurred. The motion picture editor was
one of the genuine editor articles, and the newsstand is
not a thousand miles from Canal Street.
In New Orleans, the motion picture growth of which
has been unprecedented in the last few years, Motion
Picture News is found in every exchange and every sup-
ply house.
A vast majority of exhibitors in the city and surround-
ing territory subscribe to the News. The majority of news-
stand sales is negligible.
A suburban exhibitor would kick if he had to come to
town and spend ten cents carfare to purchase a copy of
the News. A few of them used to do it until they got
wise and saw the advantages of a subscription.
Official Broadmindedness in Omaha
“I depend upon the exhibitors, who have proved depend-
A able in the past, to be their own censors.”
This is the statement of Karl Schrieber, superinten-
dent of the Welfare Board of Omaha, Nebraska. As an
accurate, common sense attitude on the part of a public
official toward a question which has caused more hysteria
and foolish talk than any single social question for half
a century, it deserves to be recorded along with the decla-
ration of Police Commissioner Gillespie of Detroit, two
weeks ago.
Give us more public officials like Schrieber and Gil-
lespie— for the public’s good as well as that of the motion
picture !
September 23, 1916
MOTION PICTURE NEWS
1837
Kleine, Edison, Selig and Essanay Form Combine
Four of the Oldest Producing Companies in the Industry Make Arrangements to Release Their Features Through
Big Organization with Offices
FOLLOWING on the heels of the with-
drawal of the Essanay and Selig
companies from the V-L-S-E, Inc.,
President George K. Spoor, of Essanay,
announces the amalgamation of four of
the oldest companies in the motion picture
business. The four companies are Kleine,
Edison, Selig and Essanay. At the same
time William N. Selig, president of the
Selig Polyscope Company, announced that,
effective on Saturday, September 16, he
will release his Red Seal plays through
the George Kleine offices. This news
comes somewhat as a surprise to the trade,
for the Kleine exchanges did not figure
in the many rumors that have been circu-
lated about the future releasing plans of
the Selig Company following Mr. Selig’s
withdrawal, September 1, from V-L-S-E,
Inc.
This amalgamation is for the purpose
of distribution only, each company retain-
ing its individuality as formerly, but re-
leasing through the same exchanges.
The announcement was made by Messrs.
Selig and Spoor directly after a meeting
held in Chicago between George Kleine,
William N. Selig and George K. Spoor.
Besides the new features of the four com-
panies all of the Selig and Essanay fea-
ture productions, formerly released
through the Vitagraph, Lubin, Selig and
Essanay distributing offices, known as the
V-L-S-E, Inc., will, after September 16,
be. released through the new organization,
known as the Kleine-Edison-Selig-Essanay
Service.
The distributing offices of George
Kleine will be utilized for this purpose in
addition to releasing the Kleine-Edison
features. Offices are located in Chicago,
New York, Boston, Philadelphia, Pitts-
burgh, Atlanta, Toronto, Montreal, Minne-
apolis, Dallas, Kansas City, Denver, Seat-
tle, San Francisco, Los Angeles, Indianap-
olis, Salt Lake City, Detroit, St. Louis,
Washington, New Orleans and Cincinnati.
Policy of the Combination
“ The policy of the Kleine-Edison-Selig-
Essanay Service throughout the United
States and Canada will be the placing on
the market of a limited rather than an un-
limited quantity of meritorious feature
plays of five to eight reels in length,” said
Mr. Spoor. “ These will be presented at
irregular intervals, but sufficient in num-
ber to place before the public annually a
great number of stars and desirable pro-
ductions. In other words, it is our aim to
give the public quality rather than quan-
tity.
“Among Essanay’s new features which
are already finished, and which will be re-
leased through the new organization are
“ The Return of Eve,” featuring Edna
Mayo, supported by Eugene O’Brien;
“ The Prince of Graustark,” featuring
Bryant Washburn and Marguerite Clay-
ton; “The Breakers,” featuring Bryant
Washburn and Nell Craig, and “ The
in All Principal Cities — Open Booking
Chaperon,” featuring Edna Mayo and Eu-
gene O’Brien. Other new features are now
under way, one in which Essanay’s great
star, Henry B. Walthall, will appear.”
George Kleine in speaking of the new
amalgamation said : “ The main idea of the
new combination is to present a real qual-
ity product. There has been much talk of
quality in the past, but little conception of
the real meaning of the word. I believe
that more money can be made on one good
picture than on a dozen mediocre ones. In
any case, that will be the idea that I shall
go ahead on, the turning out of pictures
that are far above the average that is being
shown today.
“ Another thing that I shall do is to re-
issue some of the great successes of the
past including ‘ Spartacus,’ ‘ Quo Vadis,’
and other well-known productions. The
idea that a picture is dead at the end of
three or six months seems to me to be
more or less foolish. If it contains merit
it can go on through successive months
pleasing audiences and making money for
the producer.”
To illustrate this assertion, Mr. Kleine
told of an experiment he had made re-
cently. “ I grouped eight big feature pic-
tures in chronological order, including
‘Spartacus,’ ‘Quo Vadis,’ ‘Julius Caesar,’
‘Anthony and Cleopatra,’ ‘Othello,’ ‘Van-
ity Fair,’ and several others, and calling
them a cycle of classics booked them
throughout the United States in conjunc-
tion with the Chautauquas and Women’s
Clubs. In each case I used the local
theatre, but the theatre was either taken
over for the series by the local club at an
out and out rental or the club members
arranged to sell the tickets. The initial
results from this experiment have been
more than gratifying and to prove that a
picture is not dead when it has run its
accustomed life through the ordinary
channels of distribution.”
Head Office in New York at First
When questioned as to where the head-
quarters of the new combine would be,
Mr. Kleine said : “ For the first few
months the controlling office will be in
New York, but I think that it is very
probable that it will later be moved to
Chicago. Chicago is the logical distri-
buting center of the United States. Using
that as a starting point a circle with a
radius of a thousand miles can be cov-
ered inside of twenty-four hours. Should
the 'Same circle be drawn around New
York, half of it would be in the Atlantic
Ocean. The closer a business can keep
in touch with its various branches the more
efficient it will be.
“ A definite announcement of the output
of the new combine will be made in the
very near future as soon as the arrange-
ments can be completed. If I can have
my way, this output will be controlled,
absolutely by quality rather than quan-
tity. There was a time in the business
Policy Is to Be Inaugurated
only a few years back when quantity was
the only consideration, when the demand
for film was so great that anything so
long as it was a picture was seized upon
with avidity. Those days have passed,
and although there are a number of man-
ufacturers who cannot realize the changed
conditions, I shall endeavour to make qual-
ity the keynote of the new organization.
“ There is not very much that I can say
in regard to this new move as it is still
in its formative state. I have a number
of completed pictures on my shelves that
have never been released, because I did
not think the public was ready for them.
The quality of the motion picture public,
however, has advanced so rapidly that I
think it is very probable that these pictures
will see the light of day in the very near
future.”
To complete the details of the new or-
ganization, a meeting of all of the Kleine
exchange managers was held in New York,
Sunday at which time the distributing de-
tails were discussed from every angle, and
the definite plans of the new combine
transmitted to the exchange managers.
“ I received a number of flattering offers
from prominent booking exchanges,” said
Mr. Selig, “ but, after careful considera-
tion, I selected the Kleine list of offices.
These .exchange offices are located in twen-
ty-two of the principal cities of the United
States and Canada, are up-to-date and en-
terprising in every way, and the Selig new
releasing affiliations cannot but be success-
ful in every respect. It is my purpose to
place all our Red Seal plays previously
released through V-L-S-E, into the Kleine
list of exchange offices.” These Red Seal
Plays will number over twenty and will in-
clude such productions as “ The Rosary,”
“Thou Shalt Not Covet,” “The Prince
Chap,” “ Into the Primitive,” “ At Piney
Ridge,” “ The Cycle of Fate,” “ Thou
Shalt Not Covet,” “ No Greater Love,”
“ Sweet Alyssum,” “ A Black Sheep,”
“ The Circlar Staircase,” “ House of a
Thousand Candles,” “A Texas Steer,”
“ The Rosary,” “ The Millionaire Baby,”
“ The Carpet from Bagdad,” etc.
“ You may state, if you desire, that ‘ The
Rosary,’ alone has been one of the most
popular and profitable motion picture fea-
ture plays released during the past two
years. It is still crowding theatres wherever
presented.”
All of these features will be released
under the open booking system.
“ I am a thorough believer in merit, and
ouf pictures will stand wholly on merit,”
continued Mr. Spoor. “ There will be
nothing crammed down the exhibitor’s
throat and no attempt at any such system.
Exhibitors know best what will please
their individual audiences and are the best
judges of what pictures they should show.
“I might add that I believe that in the
very near future that every picture will
be offered on the open booking plan. The
1838
MOTION PICTURE NEWS
Vol. 14. No. 12
Mabel Taliaferro in the Forthcoming Rolfe-Metro Production, “ The Dawn of Love ” (September 25)
day of trying to foist a program on the ex-
hibitor, trying to make him take good, bad
and indifferent plays, is now past. The
sooner producers and exhibitors recognize
this fact the better it will be for the
motion picture business. It can mean
nothing but better pictures.
“ The motion picture public has been
educated beyond the antiquated closed
booking plan. They now demand nothing
but the best pictures and are unwilling to
sit through several reels of poor or indif-
ferent plays to see one good one.
“ Exhibitors also are too intelligent to
stand for the program policy in features
much longer. I think I am safe in saying
that practically all of them prefer the open
booking plan and the only reason that pro-
grams are used at all is because conditions
have been such that they have scarcely
been able to help themselves.
Chance to Know What Is Sold
“ But the time has come when they are
demanding their rights, the right to see
and know what they are buying, just as
they insist on knowing what they are buy-
ing in a department store or wholesale
house or factory. And their insistent de-
mand can result in but one thing, the open
booking system.
“ Essanay is planning to give the ex-
hibitor and the public none but excellent
pictures. That we are staking our reputa-
tion and our future on this is evidenced
by the fact that we are giving the ex-
hibitor absolute liberty to reject any film
that he does not think is up to the
standard. In other words, while we are
claiming all excellent pictures, we are
making the exhibitor the final judge in
this matter. It is not our say so that will
decide whether the picture has merit or
not; it is the decision of the exhibitor
after he has seen the picture. On his
decision we stand or fall.
“ Plans have been effected, also, to give
the exhibitor the very best service as well
as the very best films. While I believe
that good pictures is the main issue, yet
even good pictures are valueless unless
the exhibitor can realize on this quality.
He must be able to present their worth to
the public in such a way that he can con-
vince it that he has a good picture, one
worth seeing, in order that he may attract
the public to his theatre.
“ The proper and necessary advertising
material will be furnished exhibitors on
every feature. The exhibitor will be given
no glittering generalities and flamboyant
phrasings. He will be told specifically what
each play is and to whom and what class
it appeals particularly.
“ He will be given the proper material
to present these facts to his patrons, and
to all persons in his district, so that he
will, in the first place, be able to draw
large audiences to his house, and then
answer their expectations by giving them
a first class picture, one that sends them
home satisfied and anxious to come again.
“ For in this way only can steady patron-
age be built up, by producing the goods
when the patrons once have been attracted.
To attract and fail to come up to ex-
pectations of the patrons is worse than
not to have attracted at all. To disappoint
the patron is to lose his patronage.
“ Our aim in the new organization,
therefore, will be, in the first place, to
produce pictures that never will disappoint,
and to give the exhibitor such service that
he will be able to make the utmost profit
out of their value.”
44 Fall of a Nation ” Booked in 100 Houses by V-L-S-E
“Demands for the Picture Are Greater Than Vitagraph or National Drama Corporation
Expected,” Says Bamberger, of Big Four
THE V-L-S-E season of “ The Fall of a
Nation ” opens on September 18 with
bookings in more than a hundred houses
throughout the country, according to L. J.
Bamberger, acting assistant general man-
ager of the Irwin organization. Mr. Bam-
berger, a popular official, is holding down
the desk of A. W. Goff, while the latter
executive is making a month’s tour of the
V-L-S-E exchanges throughout the United
States.
“ The demands for ‘ The Fall of a
Nation,’” says Bamberger, “are even
bigger than the Greater Vitagraph people
or the National Drama Corporation had
anticipated. A feature of the opening will
be week stands in Minneapolis, Utica,
Birmingham and Atlanta. Ten houses in
Brooklyn have already contracted for the
film, in addition to a dozen in Manhattan,
and a goodly representation in the best
paying towns throughout the whole of
New York State.
“ Our Atlanta representative wires that
he desires three prints and 15,000 more
sheets of poster paper. Throughout the
entire Southern territory greater interest
is being exhibited in this Dixon offering
than in any other motion picture produc-
tion since the same author’s ‘ The Birth of
a Nation’ was presented.”
Recent showings that have spread the
fame of the play widely in state rights
territory were those at the Hippodrome,
Youngstown, O., week of August 27 ;
Court theatre, Wheeling, Labor Day
Week; the Dixie, Galveston, Tex., and the
Kyle, Beaumont, Tex., both opeing August
26. Most of these are legitimate first-
class houses at which advanced prices were
charged. The largest business reported
was at Youngstown, where over a thou-
sand dollars was taken in on the opening
day.
“BLIND JUSTICE” SET FOR SHOWING
AT STRAND ON SEPTEMBER 14
Benjamin Christie, the director general
of the Dansk Biograf Company of Copen-
hagen, World’s Tower Building, 110 West
Fortieth street, New York City, announces
that on Thursday morning, Sept. 14, at
10 a. m., he will give a private exhibition
at the Strand theatre, of his recently com-
pleted seven-part photoplay “ Blind
Justice.”
In “ Blind Justice,” Mr. Christie, who
wrote the story, is seen in the star role,
and he also directed the picture. Invita-
tions have been extended to practically
every prominent publicist and philanthro-
pist, including Thomas Mott Osborne,
warden of Sing Sing Prison, whose work
in penal reformation has gained him a na-
tional reputation, and suffragist and other
public-spirited citizens.
Mr. Christie is planning, after a tour of
America, which will embrace a pains-
taking study of the California studios and
American methods of production, to take
back with him to Denmark an American
company headed by a noted emotional star.
It is entirely possible, states Mr. Christie,
that he may also build a studio in the
United States, and alternate his Danish
companies and the American company be-
tween the two countries. Plans are now
in active formation to perfect an organ-
ization of this sort.
September 23, 1916 MOTION PICTURE NEWS 1839
Special Theatre Tax Retained in Revenue Bill
In Amount Levy Remains Same as in Previous Act, with Two Modifications — First Is That “ in Cities, Towns
or Villages of 5,000 or Less the Sum of Such Payment Shall Be One-half ” of Tax Provision — Sec-
ond Provides for Payment of Tax by Lessee, Under Certain Conditions
Special to Motion Picture News.
Washington, D. C., Sept. 11.
THE $205,000,000 revenue bill, passed by
•Congress last Friday just prior to its
adjournment, continues the special
emergency tax upon theatres, which was
to have expired by limitation on Decem-
ber 31.
In amount the tax remains the same as
in the previous act, with two important
modifications.
The first is that “ in cities, towns or
villages of five thousand inhabitants or
less the amount of such payment shall be
one-half ” of the tax provision. The sec-
ond is that “ whenever any such edifice is
under lease at the passage of this Act,
the tax shall be paid by the lessee, unless
otherwise stipulated between the parties to
the lease.”
Of no little interest to the readers of
Motion Picture News is the fact that
Congress in passing the so-called general
revenue bill has removed the requirement,
found in the present war emergency rev-
enue act, that there be placed upon each
express land freight receipt a one-cent
documentary stamp, as well as relieving
all from the payment of the one-cent tax
upon telephone and telegraph messages.
The new law retains the tax of one cent
upon parlor car seats and berths, to be
paid for by the company selling tickets
therefor.
The M. P. E. L. of America, with the
United Managers’ Protective Association
and the Alliance of Theatrical Stage Em-
ployees and Moving Picture Machine Op-
erators have scored a hit for they have
succeeded in inducing Congress to re-enact
the so-called war emergency revenue law
provisions relating to the taxing of thea-
tres and other places of amusement, with
an amendment in favor of the small towns,
and lay aside the much objected to pro-
vision of the House of Representatives
which contemplated the placing of a tax
of one-half of one per cent, of the total
gross receipts of such theatres.
Had this provision been agreed to, even
though making concessions to the theatres
in the smaller villages, towns and cities,
it would have been highly successful in
driving out of business many more thea-
tres than those which have been unable to
stand the strain of taxation from other
sources and have suspended exhibition.
Prefer Present Law
It is interesting to note that among the
causes advanced for the change in the
wording of the tax is contained in a state-
ment made by Senator Hoke Smith, of
Georgia, who was virtually in full charge
of that section of the general revenue bill
dealing with the taxing of the theatres, to
the effect that upon taking up the pro-
visions as contained in the measure as
passed by the House of Representatives,
with representatives of the motion picture
and theatrical interests, it was found that
the present law was much preferred and
advocated in favor of the House proposal.
The only complaint against the old law
made by those heard from by the com-
mittee was that in the smaller towns, where
the theatres run only a part of the time,
they were over-taxed.
The committee has not received any
complaints against the provision as finally
adopted by it which reduces the tax on the
small town houses. He said that the com-
mittee at one time contemplated exempting
them from the tax provisions, but could
not see its way clear to do so because of
the great need for revenue.
The proposal of the House of Repre-
sentatives did not meet with the approval
of the Senate Finance Committee after it
learned of the hardships that would be
wrought upon the theatrical interests.
They also found that the trouble about
the House provision was that, while it
was based upon receipts, it was the gross
receipts, and not the net receipts, and
when they tried to change the provision to
cover net receipts, another stumbling
block was met in the fact that many of the
smaller amusement houses kept no books,
and that there was no way to tell what the
net receipts were.
The committee also found that in many
theatres, after the exhibitor had taken a
fair, moderate compensation, there was
very apt to be little left upon which to pay
a tax based on net receipts.
Senator Reed Smoot, of Utah, during a
discussion of the provision in the Senate,
made an effort to have included in the
small-town proviso, theatres located in
towns having a population of between
5,000 and 10,000, on the ground that con-
IN spite of the fact that the Pallas-
Morosco forces have in their dramatic
department ten staff writers, writing ex-
clusively for these two companies, in ad-
dition to which they have three free-lance
writers working on special commissions,
two members of the firm giving a larger
part of their time to the scenario depart-
ment, and have the advantage of being able
to call into consultation Oliver Morosco,
one of the greatest producers in America,
and George Broadhurst, one of the greatest
living playwrights, the company is still
seeking the best and strongest obtainable
stories from the best possible writers in
order to present to its Paramount patrons
real stories of exceptional interest.
In other words, in spite of the depart-
ment, which now totals twenty-one people,
fourteen of whom give their entire time
to the dramatic department, the company
offers to pay $1,500 each for complete
ditions were the same with them as with
the theatres located in towns of 5,000 in-
habitants or less, because of added com-
petition and more theatres in proportion
to their size.
Senators Oliver and Penrose, of Penn-
sylvania, had both entered objection to the
taxing of the theatres and moved that the
section in question be stricken out of the
bill. However, neither of these gentlemen,
nor Mr. Smoot, was successful and the ex-
hibitors and theatre managers may well
rest content with the concessions contained
in the measure as finally adopted by Con-
gress, which is as follows :
“ Proprietors of theatres, museums, and
concert halls, where a charge for admission
is made, having a seating capacity of not
more than two hundred and fifty, shall
pay $25 ; having a seating capacity of more
than two hundred and fifty and not ex-
ceeding five hundred, shall pay $50 ; hav-
ing a seating capacity exceeding five hun-
dred and not exceeding eight hundred,
shall pay $75 ; having a seating capacity of
more than eight hundred, shall pay $100.
Every edifice used for the purpose of dra-
matic or operatic or other representations,
plays, or performances, for admission to
which entrance money is received, not in-
cluding halls or armories rented or used
occasionally for concerts or theatrical'
representations, shall be -regarded as a
theatre: Provided, That in cities, towns,
or villages of five thousand inhabitants or
less the amount of such payment shall be
one-half of that above stated: Provided
further, That whenever any such edifice is
under lease at the passage of this Act, the
tax shall be paid by the lessee, unless
otherwise stipulated between the parties
to said lease.
stories adapted to its needs or upon which
a complete photoplay may be founded.
This story may be either in synopsis form
500 to 2,000 words each, or may be in the
form of a book or short story.
The company is especially desirous of
obtaining stories adapted to Vivian Martin,
Dustin Farnum, Myrtle Stedman, Kathlyn
Williams, and Lenore Ulrich. It does not
invite incomplete and imperfect scenarios
from amateurish writers, although it will
pay anyone for original ideas, depending
upon their availability. What it does want,
is good stories, with carefully co-ordinated
plots, by writers who know how to put
drama into their writing. This company
especially desires modern society dramas
with comedy relief, with carefully worked
out and logical plots, with happy surprises,
small casts, closely knit plots, and good
acting parts rather than what is ordinarily
termed “ mechanical drama.”
Morosco Is in Market for Plots Throbbing with Real Drama
Company Is Willing to Pay $1,500 for Stories Adapted to Requirements of Vivian Martin,
Dustin Farnum, Myrtle Stedman, Kathlyn Williams and Lenore Ulrich
1840
MOTION PICTURE NEWS
Vol. 14. No. 12
MANAGER OF SAN FRANCISCO FILM
EXCHANGE BOARD OF TRADE
ANSWERS QUESTIONS BY
CIRCULAR LETTER
Frohman Amusement Corporation Is a Year Old
Luncheon Is Served to Executives and Studio Force at Plaza in Celebration of Its Twelve
Months of Prosperity — Eleven Features from the Company
Special to Motion Picture News.
San Francisco, Sept. 9.
A circular letter has been mailed to ex-
hibitors in the San Francisco field by
Manager Fred. S. Peachy of the Film
Exchange Board of Trade of San Fran-
cisco' as follows: “A great many exhibit-
ors have questioned the different film ex-
change managers as to the purposes and
policies of the Film Exchange Board of
Trade. It behooves us, therefore, to issue
a letter to all exhibitors, outlining the poli-
cies and purposes of this organization.
For your information we wish to state
here the objects of this Board of Trade.
“ First. Drawing together and cementing
the film industry as a whole, the exhibitor
and exchangeman alike, for the mutual
protection of both.
“ Second. To see that all accounts be-
tween the exhibitor and the exchangeman
are adjusted and settled satisfactorily to
both parties.
“ Third. To take care of censorship,
shipping and all other forms of legislation
to the best advantage of all concerned.
“ Fourth. To do any and everything nec-
essary, requisite and adequate for the mu-
tual protection of our business.
“ We wish to go on record and make it
emphatic, that the Film Exchange Board
of Trade of San Francisco is against, and
always has been against, any form of com-
bine with regard to settling prices for film
service, or entering into any agreement,
secret or otherwise, in restraint of trade,
or against the personal liberty of anyone
whatsoever.”
CORINNE PARQUET IS A KEYSTONER
NOW
Corinne Parquet, ingenue, is one of the
latest additions to the Keystone company
of comedians. At present she is playing
.in the cast opposite Roscoe Arbuckle, who
■was obliged to look for another lead when
Mabel Normand began work on he‘r fea-
ture. Miss Parquet was chosen because of
her brightness and good looks and her
ability to perform a la Keystone, which is
no easy proposition.
THE Frohman Amusement Corporation,
this week, celebrates its first year of
activity in the film world. The event was
made gay by a quiet little luncheon at the
Hotel Plaza at which William L. Sherrill,
George Irving, Ralph Dean, Jack Sherrill,
Jos. Schwartz, and several of the studio
force were present. Not one change in
the personnel of the concern has been
made during the year, except for the ad-
dition of Harry Reichenbach as business
manager and advertising head.
During the year, eleven ambitious fea-
tures have been created. “ The Builder of
Bridges,” with C. Aubrey Smith, released
through World Film, is the oldest pro-
duction, “ The Fairy and the Waif ” hav-
ing been withdrawn from active use to the
Frohman Company. “ The Builder of
Bridges ” is still active in this country.
“ Just Out of College ” followed and be-
came an open market feature. It was state
righted, and was one of the popular hits
of its period, having registered the record
for attendance at the Fine Arts theatre,
Chicago.
“John Glady’s Honor,” released through
Pathe, was a distinct success, and was fol-
lowed by “ Body and Soul,” which World
Film released.
Alice Brady, the daughter of William A.
Brady, and World Film’s foremost per-
sonality, was offered by the Frohman con-
cern in “The Woman in 47,” which was
also released by World Film later. Miss
Brady was presented by the Frohman
Company in “ Then I’ll Come Back to
You,” Larry Evans’ famous adventure
story, in which Jack Sherrill shared honors
with Miss Brady.
“ What Happened at 22,” with Arthur
Ashley, was the next Frohman enterprise,
and was also taken by World Film.
“Jaffery” the noted W. J. Locke story,
was sought after by every program in the
field, and was finally awarded to William
R. Hearst for the International Film Ser-
vice, Inc., and was deemed of sufficient
importance by that astute newspaperman
and his lieutenants in the film field to be
made the initial feature release of the In-
ternational. It is now being seen through-
out the country, having been released last
week.
“ The Conquest of Canaan,” now com-
plete, will be seen soon on one of various
programs which are in keen competition
for it and “ The Witching Hour ” is al-
ready in work and will be the forthcoming
feature offering of the Frohman Com-
pany.
Withal it has been a happy and profit-
able year for the Frohman concern. Their
productions have featured many programs,
and those distributed by franchise medium,
have earned money for both buyers and
exhibitors. World rights on the Frohman
productions have mostly been disposed of.
William L. Sherrill and Harry Reichen-
bach, the active heads of the company, an-
nounce that within a few weeks, perma-
nent releasing arrangement will be an-
nounced. Mr. Sherrill states that he is, as
yet, undecided about entering into con-
tractual obligations with any program,
preferring to allow the changing condition
of the market to define the Frohman Com-
pany’s future policy.
During the forthcoming year, nine fea-
tures will be made by the company, with
a larger output next year if the market
warrants it.
CLEVELAND LEADS IN NEW
INCORPORATIONS
Special to Motion Picture News.
Cleveland, O., Sept. 9.
While Cleveland took second place in
the capitalization of new companies
formed for profit, it led in number of new
incorporations, as shown by the records
of the secretary of state, for August.
The two leading cities together had
nearly a third of the authorized new capi-
tal. In the entire state there were 216 new
corporations, with a total authorized capi-
tal of $14,883,800. The increases were $9,-
983,500, bringing the gross addition to
$24,867,300.
Cleveland had 64 new companies, Cin-
cinnati, 39; Toledo, 18; and Columbus,
111, and all other cities and towns, 84.
Jack Sherrill (Left) and Edith Taliaferro (Right) in
the Frohman Picturization of Booth Tarkington’s
Novel, “ The Conquest of Canaan,” Just Completed
September 23, 1916
MOTION
PICTURE NEWS
1841
Overproduction Cry Fails to Impress Rowland
President of Metro Makes Statement Contrary to Generally Accepted Viewpoint— Market Can Easily Absorb Four-
teen Features a Week, Is His Belief— “ If Two Companies Went Out of Business Tomorrow Their
Action Would Have No Material Effect”
Richard a. Rowland, president
of the Metro Pictures Corporation,
has a reputation for being one of
the keenest analysts in the whole motion
picture industry.
Most men when asked to express their
opinions on questions vital to the well be-
ing of the whole industry are more or less
hesitant, afraid that they will say too
much, or afraid that in an unguarded mo-
ment they will say something that will
have a reactionary effect. Not so Mr.
Rowland. His opinions are well worked
out in advance. He knows the course
that he is going to follow under any given
set of conditions and when those condi-
tions arrive he follows that course.
The most surprising and startling state-
ment he made, and a statement that is
quite contrary to the accepted viewpoint,
was to the effect that the industry was not
suffering to any great extent from over-
production at the present time. “ Let us
look into the situation carefully,” he said.
“ There is hardly a town of any size in
the United States that is not able to sup-
port at least three motion picture theatres.
Suppose they change their program daily,
as most of them do, that means that they
can take care of a gross product of eigh-
teen features a week. Now some of them
are running their features two days, some
three days. That will bring down the av-
erage, yet a most conservative estimate
would bring the demand down to, let us
say, fourteen features each week. That
is the demand. Where is the overproduc-
tion ?
“ The statement has been made that
there are three times as many pictures as
the market can absorb. That would mean
that there is a product of three times four-
teen, or forty-two features being released
each week. You know, and I know, that
there is no such number of pictures being
made at the present time.
“ I venture to say that if two distrib-
uting companies went out of business to-
morrow it would not materially affect the
business of the balance, for the simple
reason that they are at the present time
doing about all of the business which they
can handle.
Lowered Cost with Quality Sacrifice
“ Such being the case, where does the
natural growth and development of the
business come in? It can’t stand still. It
must either advance or go back. The
great field in the future is the reduction
of the cost of production without in any
way slighting the quality. In fact, I be-
lieve that the quality can be greatly im-
proved even while the cost of production
is being reduced.
“ This must come about with the devel-
opment of a smooth running organization
and the systemization of the overhead ex-
pense. That selfsame overhead expense
is the bugaboo of every manufacturer. It
is always there and always running into
money. If the studio work can be so sys-
tematized that the overhead is reduced to
a minimum the cost of production will nat-
urally be greatly lowered.
“ Actual picture production has been
more or less systematized. When a manu-
facturer of today starts out to make a
picture he knows before ever a crank is
turned about what that picture is going to
cost. He also knows about what it will
bring in. There he has his two necessary
figures. If the average cost per unit of
production is less than the average return
for the same unit, he can operate at a
profit. Otherwise he might as well go out
of business.
“ This last statement automatically
brings us down to a consideration of the
open booking policy and its fallacious pre-
cepts. Consider it from the exhibitor
standpoint alone ; forget all about its ef-
fect on the producer and the distributor.
The exhibitor, according to the arguments
of those in favor of open booking, is to
be the one who will benefit most with the
general acceptance of this policy. Will
he?
“ It is an established fact that the manu-
facturer will go out of business unless he
can make pictures at a profit. It is hu-
manly impossible for him to make every
picture he turns out of equal quality.
Naturally, some will be better than others.
“ Let us say that he makes four pic-
tures. Three of them are acceptable, and
the fourth is below the average. The ex-
hibitor buys the three, the fourth is a
dead loss, seemingly. But is it?
“ The manufacturer must obtain a cer-
tain aggregate return for his product.
Whether he obtains that aggregate on one,
two, three, or four pictures, he must ob-
tain it. The thing works out to its inev-
itable conclusion. The exhibitor must pay
in the end, whether he buys one picture
and casts aside the other three or whether
he takes the whole product, good and bad
alike. Work this idea out in all of its
details and you will see that it is basically
true.
“ How much better it is for the exhib-
itor to decide on his program and stick
to it, giving the manufacturer the benefit
of his co-operation and support and aid-
ing him in every possible way to increase
the average quality of his program.
There is the point that most people forget,
— that it is not the individual picture that
counts, but the average quality of the
whole.
“ In the long run the open booking pol-
icy is just as suicidal for the exhibitor as
it is for the producer. It is fundamentally
wrong, and for this reason it cannot live.
Irresponsible Stock Jobbing
“ One of the greatest evils which the
industry has to fight at the present time
is that of irresponsible stock jobbing, the
marketing of securities with little more
than a promise behind them, the flimflam-
ming of the public with flamboyant adver-
tisements, and persuading it to invest in
properties that have no possible chance of
not only paying a dividend but of even
returning the principal. There has been
a lot of this done recently.
The newspapers throughout the Middle
West have been carrying full pages, ad-
vertising the stock of several recently
formed companies that have absolutely
nothing to offer in return for the money
they are taking except indefinite promises
that have little chance of materializing.
“ This is an evil which the industry as
a whole should get together on and fight.
The business of the legitimate manufac-
turer depends on the approval of the pub-
lic. If irresponsible people step in and
fool the public in its most vulnerable spot,
its pocketbook, it is liable to have its re-
active effect on every legitimate concern
in the business.
“ Another thing that impresses me as
being all wrong is this talk of chaos and
chaotic conditions. I cannot see where
they exist. I believe that the industry,
taken as a whole, is sound today. There
are evils which will right themselves in
the course of time, there is waste, there
are many things that could be improved,
but they will take care of themselves. The
industry as a whole is sound, and I believe
that it will remain so.
More Multiples Coming
“ It has not yet settled down to a smooth
running machine ; that time alone will
evolve. But it is settling.
“ I believe that for the next two years
there will be a large number of multiple-
reel productions, productions exceeding
five reels in length. I also believe that
the demand for this length picture will run
riot, the same as the demand for the fea-
ture picture of today ran riot.
“ There will be a large number of pic-
tures made in the greater length that have
no right to the increased footage. Fol-
lowing that I think the industry will set-
tle down, that the average feature will get
down to about four thousand feet, and
that the exhibitor will undoubtedly book
two features to a program — that is, two
big stars. There will also be the shorter
pictures, and occasionally, when the story
merits, one of greater length.
“ But whether the picture is long or
short, it must be based on merit. That
is the one thing that is going to count in
the future. Producers and manufacturers
have got to learn that it is quality first,
last, and all the time.”
EXHIBITORS IN CLEVELAND LOSE
MONEY
Special to Motion Picture News.
Cleveland, O., Sept. 9.
Between $150,000 and $200,000 was lost
by Cleveland moving picture houses this
summer, which has been the most con-
sistently hot season in some time, accord-
ing to estimates made by film exchange
men.
1842
MOTION PICTURE NEWS
Vol. 14. No. 12
Sanger Expects to Begin Picture Making in October
Mechanics Rush Work on Studio at Park Avenue and 134th Street, New York— Production
of Photodrama Is Same as Stage Play Construction, He Says
SPURIN HERE FROM ENGLAND TO
BUY FEATURES
Roscoe C. Spurin, one of the most prom-
inent advertising men in Great Britain, and
who has had complete charge for Ruffles,
Ltd., of the very successful British ad-
vertising campaign on Metro pictures, ar-
rived in New York city Saturday, Sept.
9, on the S. S. St. Louis. Mr. Spurin
is stopping at the Waldorf-Astoria.
Mr. Spurin will be in this country for
some time. As the head of Roscoe’s ex-
clusives, a new and well capitalized British
concern he is looking for a regular supply
of high-class American films. An interview
with Mr. Spurin will appear next week.
PARAMOUNT COMEDIES VIEWED BY
EXCHANGE MANAGERS
The first comedies to be issued by the
Paramount Pictures Corporation have been
viewed at private showings by practically
all of the Paramount exchange managers,
and congratulatory letters have been re-
ceived from every section of the country
by President Abrams relative to the come-
dies that he has been enabled to secure
through the United States Motion Picture
Corporation, producers of Black Diamond
Comedies, and the Classy Pictures, Inc.,
producers of Classic Comedies.
The first of the Paramount Comedies
will be released on October 2.
THE actual work of organizing the sev-
eral branch committees of the Na-
tional Association of the Motion Picture
Industry is going ahead rapidly. Two im-
portant meetings were held during the last
week, and several more are scheduled for
the coming week. A meeting of what is
known as Branch Committee No. 1, was
held at the rooms of the association on
Wednesday, September 6, which was en-
thusiastic to say the least. Though no im-
portant results were accomplished, the
meeting was given over to a lengthy dis-
cussion of censorship, and an explanation
of the purposes of the association by Wil-
liam A. Brady, the president, for the bene-
fit of those present who were not familiar
with its object.
Out of a total of seventy-six telegraphic
invitations sent out, there was an attend-
ance of fifty-five, which is considered a
large proportion. The purpose of the
meeting was for the election of an Execu-
tive Committee and other committees to
handle special features of the work. On
the motion of William L. Sherrill this
business was postponed until the next
meeting, in order that the committees
might be elected by a greater number of
the members of the association and for the
purpose of permitting many who were
present of first joining in order that they
might have a vote.
A committee consisting of W. M. Sea-
bury and F. H. Elliot was appointed to ap-
pear before the convention of mayors of
municipalties, which was being held at
Newark, N. J. This body is known as the
League of American Municipalities, and
has an extremely large membership. Mr.
Elliot, in speaking of their visit, said that
EUGENE B. SANGER, president of the
Sanger Picture Plays Corporation,
states that he will be ready to commence
active production about the first pait of
October. Work is rapidly being completed
on the fitting out of the new studio at
Park avenue and 134th street and with the
early fall everything will be in place wait-
ing for the word to shoot.
Mr. Sanger has what are considered
more or less radical ideas as applied to
motion picture production and it is these
ideas he is going to give a thorough try-
out as soon as he is ready to start active
work. In referring to his plan he said :
“ The production of a motion picture is
practically the same as the production of
an offering for the legitimate stage and
should be gone about in the same way.
When I first did motion picture work sev-
eral years ago and made the foregoing
statement, I was brutally informed that I
was crazy and did not know what I was
talking about. But times have changed
and some of the theories that I set forth
have now become common practice.
“ It is only recently, however, that there
has come to be a general realization of the
fact that it is impossible to have a good
they met with an enthusiastic reception,
and, as Mr. Seabury, who addressed the
convention, was able to disseminate a vast
quantity of information relative to the
motion picture and the problems which
confronted the industry. One of the ques-
tion that he discussed in great detail was
the necessity for a standardization of the
fire laws throughout the country as applied
to the motion picture.
As a result of the discussion at the com-
mittee meeting the following persons
agreed to join the association: Frank Pow-
ell, of Frank Powell Productions; W. H.
Kemble, of Brooklyn, Triangle; Theodore
Wharton, of Wharton, Inc., Edwin Than-
houser; William Wright, of Kalem ; H. M.
Goetz, of Erbograph ; L. B. Jennings, of
American Film Company; Chester Bee-
croft, of Mutual ; Harry King Tootle, of
Gaumont ; J. O. Walsh, of the United
States Motion Picture Corporation ; Mr.
Feely, of Florida Pictures Corporation,
and Eugene B. Sanger, of the Sanger Pic-
ture Plays Corporation. The next meet-
ing of this committee will be held Thurs-
day, September 14, at 3.30 o’clock.
A meeting for the purpose of organizing
the equipment and accessory men was
called for Thursday, September 7, but ow-
ing to the great pressure of business this
meeting was adjourned until October 4.
A meeting of the distributors and ex-
change men was scheduled for Friday, the
eighth, but this was also adjourned until
later without any definite action being
taken. All of these meetings were for the
purpose of affecting an organization and
the election of committees, but action was
deferred in each case to permit a larger
number to become affiliated.
motion picture play unless there is a good
story for a foundation. The whole suc-
cess of the future structure depends on the
quality of the story and its manner of
treatment.
“ And here is a fact that I want to pdint
out, that seems to have escaped the atten-
tion of most of those in the business, that
the quality of the story is not dependent
on the originality or intricacy of the plot,
but entirely on the manner in which it is
treated.
Such being the case, how futile it is to
search for new and original plots when it
is new and original treatment that they
are looking for.
“ Recognizing this fact, it can readily be
seen that treatment is more than a one
man job. This is particularly applicable to
the motion picture, which requires as it
does the work of so many experts. It will
naturally be a better picture if all those
concerned in the making are working to-
gether than at cross purposes.
“ It has been my belief that the right
and proper way to stage a motion picture
is to first establish a close relationship be-
tween the author and the director. This
is for the purpose of being assured that
the director has grasped the author’s view-
point. This co-operation should extend
throughout the production of the whole
picture play. There are no set rules as to
the manner or method of doing things.
In the majority of cases there are numer-
ous ways. The important thing that has
to be decided is which is the right way,
which the most effective from the stand-
point of the public which is going to judge
the completed play.
“ This co-operation should not only be
between the author and director, but be-
tween the director and every, one who has
anything to do with the production of the
picture in an executive capacity. The
director cannot be an expert specialist in
every department of the work, but he must
have the vision and the imagination to
know when things are right.
“ The same thing applies with the han-
dling of the actors and actresses that go
to make up the cast. The director cannot
tell his people how to act. They them-
selves must feel the emotions which they
are seeking to portray before they can
effectively get them over. Therefore be-
fore the members of the cast can attempt
to do their work properly it is absolutely
necessary that they are familiar with what
they are supposed to do. Let them in-
telligently understand that which is re-
quired of them by the author and the
director and the results of this intelligent
understanding will show when their work
is thrown on the screen. Set expressions
governed by rules and regulations for the
expression of the emotions is not acting.
Acting is a far nobler art than that.
' These are the basic principles of stage
direction. The motion picture has largely
ignored them. Some of them are coming
into gradual use, but all of them must be
used before the motion picture reaches the
high artistic plane to which it is rightfully
entitled.
Work of Organizing Branch Committees Making Progress
Meeting of Branch Committee No. 1 Is Held at Rooms of National Association of Motion
Picture Industry on September 6, and Those in Attendance Display Enthusiasm
September 23, 1916
MOTION PICTURE NEWS
1843
Beginnings of League Antedate Neff Activities
W. C. Quimby, of Fort Wayne, Indiana, Who Holds Membership Card No. 1, Is Authority for the Statement
That the Inception of an Exhibitor Organization Can Be Traced Eighteen Months Before The Time Usu-
ally Attributed to the Origin of the Association
Editor’s Note. — The following letter
from W. C. Quimby, of Fort Wayne, Ind.,
is self-explanatory. It touches upon cer-
tain details in connection with the very be-
ginnings of the Exhibitors’ League of
America, the history of which was nar-
rated for “ Motion Picture News ” by
George H. Wiley, national secretary of the
league during 1912 and 1913, in the conven-
tion issue. We are indebted to Mr. Quim-
by for his information, as well as for the
interesting manner in which he tells the
story. Some slight inaccuracies in regard
to the specific facts of the league’s concep-
tion are responsible for Mr. Quimby’s val-
uable contribution to organization history
in this business.
IN your History of the Formation and
Development of the Motion Picture
Exhibitors’ League of America, pub-
lished in the issue of July 22, 1916, from
compilation by George H. Wiley, there are
facts set forth by Mr. Wiley which are not
authentic. The original league was formed
a year and a half before the late M. A.
Neff took the proposition in hand.
Mr. Wiley writes in his article. “ Sit-
ting in a little office in Cincinnati the man
who had conceived the idea — awaited de-
velopments."— “He would know on Sep-
ter 12 th” (1910). “That was the date
set for the first convention of exhibitors
Ohio had ever known.”
These statements are both wrong. In
the first place, the idea of an exhibitor’s
organization was the original one of Max
Stern, of Columbus, Ohio, and myself,
and I am in a position to furnish indis-
putable proofs in the way of correspond-
ence in abundance, minutes of the meetings
held eighteen months prior to Mr. Neff’s
activity, membership cards (Note. I have
Membership Card No. 1, the first one ever
issued in America, which is a valued relic),
letter heads of the league, financial rec-
ords of business transacted ; in fact, evi-
dence so overwhelming that there is no
chance for any controversy.
The formation of the original league was
a result of problems in the film industry
which developed with the formation of the
Motion Picture Patents Company. Every
one who has been in the game for any
length of time will remember conditions
that existed then.
It so happened that the Toledo Film Ex-
change of Toledo, Ohio, came under the
ban, and were refused a license by the
Patents Company. As I had had an old
account with them, and personally had felt
the iron hand of the two-dollar license,
our sympathies were mutual.
Organization Idea Conceived in 1909
Much correspondence was exchanged be-
tween us, and in this way we conceived
the idea of organization for our protec-
tion. The result was that the Toledo
Film Exchange at their own expense sent
out to every exhibitor in Ohio, Michigan
and Indiana, an invitation to attend a
meeting to be held at the Hartman Hotel,
Columbus, Ohio, on February 10, 1909,
which, according to Mr. Wiley’s state-
ment, was nearly nineteen months previous
to Mr. Neff’s first meeting. I have before
me the original minutes of the organiza-
tion that was formed at that meeting which
I called to order and was elected first pres-
ident of, with Max Stern at my side as
secretary, we having been elected, I be-
lieve, because we talked longer and louder
than any one else present. Here are the
minutes copied word for word from the
yellow age-stained pages :
“ Columbus, Ohio, Feb. 10th, 1909.
“ In response to a call sent out by the
Toledo Film Exchange for the purpose of
starting an independent movement, about
twenty exhibitors met at the Hartman Ho-
tel, February 10, 1909, at 1 P. M. Some of
the exhibitors were present in favor of the
Independent Manufacturers and Film Ex-
changes, while others favored the Patents
Company. Some thought it was best from
the exhibitors’ standpoint to keep both In-
dependents and Patents Company in the
field for reason that the more competition
among manufacturers, the better the pic-
tures, and the more competition among
film exchanges the better terms exhibitors
could make.
“ A motion was made and seconded that
an organization of exhibitors be started,
same to include all exhibitors in the State
regardless of which side of the contro-
versy they favored, Independents or Pat-
ents Company, or both. Motion was car-
ried by a unanimous vote. A temporary
organization was effected by electing W.
C. Quimby, of Zanesville, Ohio, president,
and Max Stern, of Columbus, Ohio, sec-
retary. The following charter members
subscribed five dollars each to defray the
expenses of sending out a call to all the
exhibitors in the State of Ohio, for the
purpose of attending a meeting to be held
at the Neil House, February 24, at 1 P. M.,
and then and there perfect a permanent
organization. P. H. Lamb, Sidney, Ohio ;
B. E. Reynolds, Ann Arbor, Mich. ; George
Spethelf, Ann Arbor, Mich. ; Mr. Freder-
ick, Columbiana, Ohio ; Brockett and
Klouse, Columbus, Ohio W. C. Quimby,
Zanesville, Ohio; John Patch, Columbus,
Ohio ; George E. Bone, Columbus, Ohio ;
Max Stern, Columbus, Ohio.
“ A motion was made and seconded that
the amount subscribed by the nine charter
members should apply on their initiation
fee providing a permanent organization
was effected. The motion was carried.
Motion was made to adjourn. Motion was
carried.
“ Ohio Film Exhibitors’ Pro. Ass’n.
“ By Max Stern, secretary.”
The Second Meeting
On February 24, 1909, a second meeting
was held at the Neil House at 2 P. M.,
where a permanent organization was
formed, eleven new members responding
in addition to the original nine charter
members, including W. B. Gandy, Lima,
Ohio; Mr. A. Dupuis, Toledo, Ohio;
Messrs. McMahan, Jackson and Bernardi,
of Cincinnati, Ohio; C. Johnson, Wash-
ington C. H., Ohio, and others. Perma-
nent officers were elected to serve one
year, and we met that evening at eight
o’clock at the Vendome Hotel, where we
labored until four o’clock the next morn-
ing, adopting a constitution and by-laws,
getting out copy for envelopes, letter
heads, membership cards, application blanks
and circular letters, and outlining our pol-
icy for securing new members.
A third meeting was set for March 24,
1909, at Columbus, Ohio. Adjourned. We
labored faithfully for over a year, neg-
lecting our own business to attend meet-
ings of officers, spending our own money
and time, of course. Then Mr. Neff ap-
peared upon the scene, and as we had met
with little encouragement from exhibitors
we were quite willing to turn over to him
what money we had in the treasury, and
our membership, and it was this founda-
tion that he used for the beginning of the
organization, which he afterward used
with such telling effect in placing the cen-
sorship curse upon the State of Ohio.
Marion A. Neff was no piker. He was
a smart man. A great organizer, who died
leaving no estate, which may be news to
many, but he cannot justly be given credit
for the origination of the first league of
America, or Ohio. W. C. Quimby.
MANY PLAYERS ADDED TO ARROW
ORGANIZATION
Among recent additions to the players
at the Arrow Film Corporation’s studios
in Yonkers, N. Y., cast for roles in early
Arrow feature releases, are : Barbara
Brown, who appeared in several of
Arrow’s, “Who’s Guilty?” series, Mildred
Cheshire, a little Georgia beauty, who has
been seen in a number of noteworthy roles ;
Albert Froome, leading heavy and char-
acter man of the New York Hippodrome
for the last six seasons, who played the
part of Jackson in “ The Million Dollar
Mystery ; ” Leo Post, an exceedingly agile
and romantic young actor; K. B. Claren-
don, formerly of the Thanhouser Com-
pany; Thomas O’Malley, a veteran char-
acter actor; and A1 Hall, who has played
in a number of Arrow pictures, including
“ The Woman’s Law ” and “ Who’s
Guilty? ”
Freeman Barnes, whose own work and
that of his two collies long have been fea-
tured on the screen, Ben Lodge, James
Levering, and William B. Miller are also
newcomers at Arrow.
Miss Brown and Miss Cheshire will be
seen in the support of Derwent Hall Caine,
the famous English actor, who is to be
starred in a number of Arrow pictures.
1844
MOTION PICTURE NEWS
Vol. 14. No. 12
Ollie Kirkby Is to Share Stellar Honors with Larkin
Actress, Who Has Been in Front Rank of Screen Artists for
Remembered for Her Works in “Social Pirates,’
NETTER BUYS EASTERN INTERESTS
OF LESSER
Leon D. Netter, who so successfully
handled Selig’s “ Spoilers,” in Philadelphia,
and distributed “ Cabiria ” and “Neptune’s
Daughter,” as a states rights exchange
man, and who previous to that had a wide
and active experience with Sol Lesser’s
enterprises in the west, has taken over
joint interest in Lesser’s latest ventures in
the East.
Netter who will make his office at 1325
Vine street, Philadelphia, where he can
best supervise the distribution of “ The
Little Girl Next Door,” the rights for
which he and Lesser recently purchased
for Pennsylvania, will also be in a better
position in the East to give the proper ser-
vice to exhibtors in Ohio, Pennsylvania,
New Jersey, Indiana, West Virginia and
Kentucky for the Audrey Munson film
“Purity,” which they also jointly own for
this territory.
Netter is just completing a comprehen-
sive exhibitor campaign in regard to these
features which will shortly be launched.
IN view of the fact that the Selig Com-
pany has withdrawn from the V-L-S-E,
Sol Lesser, head of the All-Star Features,
Inc., located in San Francisco, desires to
make it known to the film world that “ The
Ne’er-Do-Well,” which he purchased out-
right from Selig will continue to be re-
leased on the Vitagraph V-L-S-E Program.
The absorption of the V-L-S-E by the
Vitagraph Company will in no way affect
the distribution of “ The Ne’er-Do-Well,”
inasmuch as it is expressly understood that
while V-L-S-E becomes a department of
Vitragraph, its plans, policies, and sales
force will in no way be altered by this
merger.
The branch managers of V-L-S-E have
been highly gratified by the results
achieved with this feature, inasmuch as
“The Ne’er-Do-Well” has had excep-
tional runs ail over the country, and though
its release date is about six months back,
evidence of the lasting strength of this
feature is being demonstrated by the large
number of bookings and rebookings now
being turned in to the Sales Promotion
Department of V-L-S-E.
One “ live wire ” exhibitor in Northern
Maine ran “The Ne’er-Do-Well” as a se-
rial. Another distributed miniature copies
of Rex Beach’s novel, giving only the first
chapter. Still another gained a goodly
quota of good-will and patronage, by
showing it to the students at Cornell Uni-
versity after circularizing them, about a
rich college boy, who turned out to be a
“ ne’er-do-well.”
William Moore Patch, who had such an
extended and successful run of “ The
Ne’er-Do-Well,” at the Pitt theatre, Pitts-
burgh, and gave so much attention to its
presentation and staging, is considering
rebooking this feature on the strength of
the demand already created.
Sol Lesser in a statement to Mr. Irwin,
explicitly states that he is entirely satis-
fied with the efficient way in which
KALEM announces that Ollie Kirkby,
recently star with Marin Sais in the
George Bronson-Howard series, “ The
Social Pirates,” has been secured to ap-
pear in the series, “ Grant, Police Re-
porter.” Miss Kirkby will share the hon-
ors in this one-reel series with “ Dare-
Devil ” George Larkin, who will be seen
in the title role.
Ollie Kirkby has been in the front rank
of screen stars for well over three years.
Her excellent work in Kalem’s four-part
features, in “ The Mysteries of the Grand
Hotel ” series, and numerous other pro-
ductions is well remembered. Miss Kirk-
by was born in Roxborough, Pennsylvania,
but as her parents migrated to California
when she was a child she considers herself
a daughter of the Golden State. She had
never appeared on the stage when she
made her screen debut with the Kalem
Company four years ago.
V-L-S-E has distributed “ The Ne’er-Do-
Well,” and feels sure that the Greater
Vitagraph Company, with the same high-
purposed organization, will continue to
show results he anticipated when he sought
out V-L-S-E and placed his confidence
with that organization.
CLARA KIMBALL YOUNG AT WORK
IN “THE FOOLISH VIRGIN”
With the first of her own company’s
productions, “ The Common Law,” being
cut and assembled, Clara Kimball Young
last week began work at the Blache stu-
dio, Fort Lee, N. J., on her second picture,
an adaptation of Thomas Dixon’s power-
ful novel, “ The Foolish Virgin.”
The cast for this new Selznick picture
has been partly selected by Miss Young
and Director General Albert Capellani,
and before the end of the week all the
principals in the picture will have been
engaged.
Arrangements are being made by Lewis
J. Selznick to give an invitation showing
of “ The Common Law ” at one of the
leading Broadway theatres within the next
two weeks. This will be followed by a re-
ception at the recently completed offices of
Lewis J. Selznick Enterprises, on the four-
teenth floor of the Godfrey Building, 729
Seventh avenue.
DEPARTMENT STORE SHOWS
PICTURES
One of the largest department stores in
Des Moines, Iowa, Harris-Emery’s, re-
cently introduced moving pictures in an
endeavor to arouse interest in fall styles.
The Pathe pictures of the Autumn clothes
in unique playlet produced in New York
were the feature, but Pathe Travel Pic-
tures were also given.
Two shows each day were held, both in
the afternoon, in the auditorium of the
big store. Admission was free. Crowds
were there, and the venture was a success-
ful one.
Last Three Years and Is
Is at Work in Jacksonville
In addition to the acquisition of Ollie
Kirkby for the new “ Grant ” series, Ka-
lem also announced last week that the
supporting cast would include William
McKey, Mary Taylor-Ross and Arthur Al-
bertson.
The work of staging the initial episode
of the series is already under way at the
Jacksonville studio. “The Code Letter”
is the title of this first adventure in the
Ollie Kirkby
career of “ Grant, Police Reporter.” As
with all the succeeding episodes, “ The
Code Letter ” will tell a complete story,
the character of Grant alone being carried
throughout the series. It is the intention
to have each episode contain spectacular
thrills.
Robert Welles Ritchie, author of the
stories, has arranged a novel pre-release,
showing of the first episodes, by inviting
his former fellow-workers, the police re-
porters of the leading New York dailies, to
view the productions. There are some
surprises in store for some of the news-
paper boys when they see adventures of
their own depicted on the screen, as the
early stories include many incidents based
on fact.
GOLDEN GATE PHOTO COMPANY
BUILDS STUDIO
Owing to the steady increase in the
population of Los Angeles, the Golden
Gate Photo Company, specializing in mo-
tion picture publicity and news service
photographs, has found it necessary to
build an additional studio. The new build-
ing will be two stories high, of artistic
design, located on a plot comprising 3,000
square feet. It will be situated in Holly-
wood, and Nelson F. Evans will be the
business manager.
44 Ne’er-Do-Well ” Not Affected by V-L-S-E Absorption
Picture Made by Selig and Bought by Sol Lesser Will Continue to Be Marketed Through
the Big Four Releasing Organization
September 23, 1916
MOTION PICTURE NEWS
1845
Brady Contracts with Fashionable Modiste for World Gowns
Lady Duff Gordon (Lucile, Ltd.), Who Sets Styles for New York Women of Fashion, Will
Supply the Raiment for Actresses in His Pictures
MARIAN SWAYNE IS SUCCESSFUL
STAGE PLAYER
Marian Swayne, who has just been
placed under contract to the Arrow Film
Corporation by W. E. Shallenberger, is a
bewitching blonde personality, whose
career on stage and screen has been a con-
tinued success.
Although she is but twenty years old,
she has five big stage successes to her
Marion Swayne
credit. Included in these are the roles of
Effie in “ The Blindness of Virtue,” Cicely
in “ The Importance of Being Ernest,” the
Squaw in “The Squaw Man” (on the
strength of which performance Lasky of-
fered her the same part for the screen
version of this play, but which Miss
Swayne declined in order to remain on the
stage), as the Grain (the stenographer) in
“ The Grain of Dust,” and as Vivie in
“ Mrs. Warren’s Profession.”
Before her success in these five im-
portant parts, Miss Swayne had also played
in “ The City,” “ The Greyhound,” “ The
Deep Purple,” and “ The Awakening of
Helena Ritchie.” Prior to her appearance
as Effie, Miss Swayne played for almost
two years in motion pictures, appearing
for one year in Blache features, and for
another year in Gaumont features. She
also played the role of Kitty in James
Montgomery Flagg’s series, “ The Adven-
tures of Kitty Cobb.”
FINAL MEETING OF DAY-AND-NIGHT
CREDITORS SET FOR SEPTEMBER 20
On September 20 at two o’clock, in room
405 of the Post Office Building, Brooklyn,
there will be a final meeting of the credi-
tors of Day and Night Screens, Inc., at
which Virtus L. Haines, referee in bank-
ruptcy will declare a final dividend, and
announce the time and place of payment
upon all proved and allowed claims. At
the same time the accounts of the trustee
will be passed upon.
WILLIAM A. BRADY, director gen-
eral of the World Film Corpora-
tion, has contracted with Lady Duff Gor-
don (Lucile, Ltd.) to supply the gowns for
all future Brady-Made pictures in which
the feminine characters are drawn from
the socially elect.
In describing the observation which had
led him to adopt this expensive plan, Mr.
Brady said :
“ I was watching a picture at private
view the other day when I noticed that the
leading actress was wearing a dress which
seemed familiar to me, and thereupon I
instituted inquiries. These led to the in-
formation that the same gown had done
duty in three photoplays, and I was not
long in finding out that a good many direc-
tors, being mere men, are somewhat shy
of gown knowledge. I am no super-
natural authority, myself, but I know a
necessity when it smites me.
“ Clearly enough, here was a matter that
needed attention. If we were to depict
fashionable groups they must be fashion-
ably clad, and dresses shown in one play
must not go wandering through other plays
to offend the quick and discerning eyes
of the thousands of feminine spectators
who are up-to-the-minute on the ever vary-
ing styles.
“ The opening of the fall season empha-
sizes the tremendous change that has grad-
ually been taking place in the offerings of
the average theatre,” said George Kleine,
producer of “ Gloria’s Romance,” recently.
“Just a year or two ago the average pro-
gram was three reels in length. A few
months later it jumped to four or five.
Once a show consisted of a fairly good
two-reel drama and a single-reel comedy.
The coming of the three-reel feature ne-
cessitated the addition of another reel to
the program, if the exhibitor was to fol-
low the good old rule of ‘ let ’em out on a
laugh.’ The weekly topical rung still an-
other change on the program. The car-
toon film also did its bit toward changing
things. All through the evolution of the
program the serial was in evidence. In
one theatre it was the feature attraction.
At the next house it was used to complete
the program. But it has been steadily
growing in popularity. Where there used
to be one serial on the market there were
soon three or four.
“ Now the exhibitor can hardly visit an
exchange without being offered a serial.
And, like everything else — there was a
reason. Serial pictures were made for
steady attendance. They made the now-
and-then customer a steady patron. They
brought nickels and dimes to the box of-
fice. For lots and lots of exhibitors they
proved the real life savers. They tided
the house over dull spells. They pulled,
despite the hot weather, the opening of a
rival house, or the offering of big feature
attractions. And now that the longer fea-
tures are accepted as the regular thing, the
“ Of course, it is a costly matter to pro-
duce the real gowns which would be worn
at an exclusive social or official function,
and it would be manifestly unfair to ex-
pect the actresses under contract to us —
even the stars — to stand such a drain. And
after all, it is no less costly to build real-
istic scenes and assemble elaborately fur-
nished drawing rooms, salons and the like.
“ Why not go a step further and carry
the atmosphere of our best social life into
the very details of its raiment — and do it
as a regular thing, not a special feature of
some solitary photoplay?
“ This is what I am after, and what is
being accomplished in World-Brady re-
leases. We are not aiming at the projec-
tion of style shows, but striving to make
our stage pictures of fashionable events
not only resemble the real thing but be the
thing itself.
“ I figured that the way to secure sar-
torial perfection in our pictures was to
have it supplied by the original authoress,
so to speak. This led me to the atelier
of Lady Duff Gordon, who creates the
gowns of the fashionable set in our New
York life and therefore may be expected
to impart an authoritative tone to the
social episodes in all of the World-Brady
filmplays.”
serial film is finding a place all its own
on the same program. It is serving as the
link that keeps the patronage up, insuring
steady box office receipts, while the bal-
ance of the program serves the demand
of the transients.
“ The opening of the season demon-
strates conclusively the fact that today
ninety out of every hundred exhibitors
concede the serial film should be a part of
their programs. Our film exchanges from
coast to coast report a perfect flood of
bookings on the big motion picture novel,
‘ Gloria’s Romance,’ in which Billie Burke
is the featured star, are being made.
House managers instantly recognize the
pulling power of Billie Burke’s name, and
knowing that the mere announcement that
they have booked the famous Rupert
Hughes novel, in which she is appearing,
will bring additional patronage to their
houses, are using this celluloid novel as a
prominent part of their regular evening’s
entertainment.”
FRANKLIN SIGNS FOR “WAR’S
WOMEN ”
Harold B. Franklin, manager of the
Family theatre, Buffalo, has signed a con-
tract with the Exclusive Features, Inc.,
for premier showing of “War’s Women”
at his theatre for an indefinite run com-
mencing Monday, September 18.
Mr. Franklin has increased his orchestra
to twenty-five pieces, and has made special
arrangements with all preparedness soci-
eties to view this preachment for prepared-
ness.
Bookings for 44 Gloria’s Romance ” Are On the Increase
Managers Recognize Drawing Power of Billie Burke, Says Kleine, and Announcement of
Her Appearance at Theatre Is Sufficient to Bring Out Crowd
1846
MOTION PICTURE NEWS
Vol. 14. No. 12
No Solicitors Employed by Artcraft for Pickford Films
Branch Managers Will Send to Exhibitors Form Blanks for Application and a Letter
Announcing the Number of Releases and the Size and Cost of Pictures
FOREST FIRE IN A SUBJECT FROM
VITAGRAPH
Special to Motion Picture News.
Harrisburg, Pa., Sept. 2.
The Department of Forestry, of
the Pennsylvania State Government,
having completed arrangements with the
Vitagraph Company of America for
the release of a moving picture of a
forest fire, taken in May on the Mont
Alto State Forest, gave a private ex-
hibition of the film this morning in the
Victoria theatre. Every foot of the pic-
ture was taken in Pennsylvania, and it is
one of the very few forest fire pictures
which do not contain a single faked scene.
It will be released in two reels, and will
have its first public showing before the
convention of the Wild Life League at
Conneaut Lake, September 5 to 9.
The picture will be distributed commer-
cially by the Vitagraph Company through
the regular channels. The Forestry De-
partment’s copy of the picture will not be
used commercially, but will be shown for
educational purposes only.
SUPERIOR FILMS COMPANY INSTALLS
ONLY PROFESSIONAL TITLE
MACHINE ON WEST COAST
The Superior Films Company, occupy-
ing the entire tenth floor of the Knicker-
bocker Building, Los Angeles, has just in-
stalled the only professional title machine
on the coast, and are now working over-
time. The company is advantageously lo-
cated in the heart of the city, and has the
best facilities for receiving and dispatch-
ing film. It has one of the finest indoor
studios in the country on the same floor
and equipped with an indirect arc lighting
system, which the independent producer
may rent by the day. Mr. Sower, owner
of the “ Faucet,” produced his six-reel pic-
ture in this studio. Mr. Brackett, the
manager of the Superior Films Company,
states that he will release in the near fu-
ture through independent exchanges a
novelty reel each week.
A DEAL of considerable magnitude was
transacted in Chicago, when on
September 5, William N. Selig, president
of the Selig Polyscope Company, sold an
interest in “ The Crisis ” for the United
States and Canada to H. A. Sherman,
president of the Elliott and Sherman Film
Corporation, of Minneapolis, Minn. It is
understood that Mr. Sherman, represent-
ing a syndicate, paid to exceed a quarter
of million dollars for his interest.
Mr. Sherman when interviewed said :
“ I consider ‘ The Crisis ’ one of the
greatest films ever released, and in this
statement I bar none. It was only after
my confreres and myself had seen the
drama individually and collectively that
we concluded to pay the very high price
demanded by Mr. Selig for an interest.
At that Mr. Selig was justified in request-
ing a large sum for the drama is without
doubt one of the most marvelous spec-
tacles I have ever seen, and a production
certain to become unusually popular. I
consider ‘ The Crisis ’ a worthy successor
WALTER E. GREENE, president of
Artcraft Pitcures Corporation, and
his general manager, Al. Lichtman, have
decided upon a radical departure in the
distribution of the new Mary Pickford
productions. They intend to employ no
solicitors to carry the Pickford doctrine
to the exhibitor. This decision is due in
large part to the spontaneous demand that
has grown in volume since the preliminary
announcement of Miss Pickford’s new
plans, and in a measure to the conviction
of Mr. Greene and Mr. Lichtman that live
and loyal branch managers can accomplish
better results by direct and personal com-
munication than by the formation of a
large organization of traveling subordi-
nates.
In accordance with this policy, every ex-
hibitor in the country will receive from
the Artcraft manager in his territory form
blanks on which to make application for
bookings of Mary Pickford productions.
Accompanying these forms will be a letter,
which reads as follows :
“ This is to formally announce that this
organization is now distributing all of the
future productions in which the incompar-
able Mary Pickford will appear.
EXPANSION in every direction at the
Lasky studios in Hollywood, Cal., has
been, for the first time in the history of
the organization, the constant employment
of seven directors on productions for the
Paramount program. In days gone by as
many as six directors have worked at one
time on the two massive open-air and
glass-covered stages ; but with the engage-
ment last week of Marshall Neilan seven
separate companies are now operating.
of ‘The Birth of a Nation,’ and I have
considerable experience in presenting that
production.”
William N. Selig in speaking of “ The
Crisis ” said : “ I consider the production
the best we have ever done and that takes
into consideration those very popular pro-
ductions of ‘ The Spoilers,’ ‘ The Rosary,’
and ‘ The Ne’er-Do-Well.’ ”
DARLING OFF ON SOUTH AMERICAN
TOUR FOR FOX
Joseph R. Darling, special representative
of the Fox films in England, left London
last week for an extensive tour of South
and Central America, in the principal cit-
ies of which he will open branches for the
corporation.
Mr. Darling will visit Rio de Janeiro,
Buenos Aires, Montevideo, Santiago in
Chili, La Paz in Bolivia, Quito in Ecuador,
and Panama for the purpose of developing
the Fox film interests in the Latin-Amer-
ican Republics. The trip will require
nearly a half year.
“ There will be not less than four nor
more than eight master productions fea-
turing this celebrated artiste released dur-
ing the year beginning in October.
“ Each production will be not less than
six nor more than ten reels in length and
will each average about $250,000 or more
in cost.
“ It is Miss Pickford’s desire that every
theatre in the land be given an opportunity
to exhibit her pictures, and to fulfil that
desire and to give you an opportunity to
arrange for the exhibition of the Mary
Pickford productions, we are herewith en-
closing application blanks which kindly
fill in and return to this office immediately.
“ It is our intention not to employ so-
licitors. Therefore, if you want to ar-
range for the exhibition of the Mary Pick-
ford productions, give the enclosed appli-
cation your immediate attention.”
It is believed that only in this way can
“ the greatest good to the greatest num-
ber ” be accomplished. The use of solic-
itors, in Mr. Greene’s opinion, would only
complicate the machinery by which the
most complete and satisfactory distribu-
tion through Artcraft of Mary Pickford
pictures can be effected.
The entire producing organization is
under the general directorship of C. B. De
Mille. The other directors are George
Melford, Frank Reicher, Wm. C. De Mille,
James Young, Edward J. Le Saint and
Marshall Neilan.
George Melford, upon the completion of
the production of “ Each Pearl a Tear,”
of which Fannie Ward is the star, has
started work on Blanche Sweet’s new pro-
duction, entitled “ A Woman’s Victory.”
Frank Reicher is completing the Columbia
University Lasky prize photoplay, “ Witch-
craft,” which will be Fannie Ward’s next
starring feature, to be released on the Par-
amount program in October. The scenes
are laid in an early New England village
at the time when superstition led to the
persecution of aged people among the
early Puritans.
Marie Doro is completing, under the di-
rection of James Young, a photoplay by
Paul West, entitled “ The Lash,” the
scenes of which are laid on the coast of
Brittany and in Paris. “ The Lash ” also
is an October release on the Paramount
program.
Following the sensational success of
Lou-Tellegen in “ The Victory of Con-
science,” the star is completing, under the
direction of Edward Le Saint, a picture
version of “ The Victoria Cross ” by Paul
Potter.
William De Mille is directing the new
co-stars, Thomas Meighan and Anita
King, in “ The Heir to the Hoorah.” The
scenes of this picture are being made in
the Asierra, Nevada, Mountains.
Mr. Neilan’s first picture will be “ The
Tides of Barnegat,” in which Blanche
Sweet appears as the star.
Sherman Buys Rights to 44 Crisis ” for U. S. and Canada
It Is Understood That He Paid a Quarter of a Million for His Share in Syndicate Making
Purchase from Selig, Who Considers It Better Than “ Spoilers ”
Seven Directors Constantly at Work in Lasky Studios
Entire Producing Organization Is Under the General Directorship of C. B. De Mille — -
Marie Doro Is Completing “ The Lash,” an October Release
September 23, 1916
MOTION PICTURE NEWS
1847
■■■■HI
A Quintet of William Fox Stars: Left to Right, Anna Luther, Gladys Coburn, Dorothy Bernard, Velma Whitman and Joan Sawyer
Ten Companies Are Hard at Work for Fox in East and West
Six Are Producing on This Side of the Continent and Four in California — Tefft Johnson
Is Filming His First Subject for the Concern
IRVIN COBB'S FIRST PHOTOPLAY IS
FROM “V”
Irvin Cobb’s first photoplay, it has been
previously announced, will be a Vitagraph
production indorsed by the American
Bankers’ Association as a valuable asset to
its national campaign on “ Thrift.” The
title given out a few weeks ago was : “ The
Adventures of Bill.”
It has been decided to change this title
to “ The Dollar and the Law ” as one bet-
ter calculated to attract the public. “ The
Dollar and the Law ” will be a December
release, with the popular Lillian Walker
in the title role. Wilfrid North is the
director.
The Greater Vitagraph has determined
to move forward the date of “ The Com-
bat,” starring Anita Stewart, to Septem-
ber 18. It has been announced as an Oc-
tober 9 release. By special arrangement
with the New York Exchange, the new
Flatbush theatre, Church and Flatbush
avenues, Brooklyn, opened Labor Day
night with “ The Combat,” and could not
accommodate the crowds. It will not be
shown again until the new release date,
September 18.
ACCOMPANIED by Lucille Lee Stew-
art and Huntly Gordon, both with the
Greater Vitagraph Company, Ralph W.
Ince, director of the Vitagraph Bay Shore
studios, has begun a pleasure tour along
the Atlantic coast, into Canada, and which
will finally land the trio in California,
where a visit will be made at the home of
Mr. Ince’s mother in Hollywood.
While the trip is primarily for amuse-
ment and is in the nature of a vacation,
particularly for Miss Stewart, who has
never seen California, it was agreed by
the director and players, after they had
been importuned by managers of several
theatres along the route, to appear in per-
son once or twice. These are houses
which use Vitagraph pictures and with
whose patrons Lucille Lee Stewart, who
is a sister of Anita Stewart, has become
a great favorite. This also includes
Huntly Gordon, who works in the major-
ity of features in which Miss Stewart ap-
pears.
The first stop was made in Montreal,
where Mr. Gordon is well known, and his
appearance on the stage of one of the
leading theatres last week was the occa-
TEN different companies are busily at
work this week making photoplays
for William Fox— six in the Eastern
studios, four in the West. In the New
Jersey plants, pictures starring Theda
Bara, Madame Bertha Kalich, June Cap-
rice, Valeska Suratt, Joan Sawyer and
Gladys Coburn are being filmed. Across
the Continent, George Walsh, William
Farnum, Gladys Brockwell and Gretchen
Hartmann, a recently acquired Fox player,
are acting in new productions.
Miss Sawyer, the danseuse, is making
her first appearance in the silent drama,
and Director Tefft Johnson, in turn, who
is filming the picture, is producing his
first William Fox photoplay.
On the West coast, Directors Frank
Lloyd and Otis Turner, “ Grand Old
Man,” are making production debuts. Miss
Brockwell will have the leading role in the
Lloyd picture, while Juanita Hansen will
play opposite Walsh in the Turner photo-
play.
sion for an ovation. It is but just to say,
however, that both Miss Stewart and Mr.
Ince received equally cordial welcomes.
Each in turn spoke briefly of their work.
Miss Stewart assured the audience that
she was far more at home in the studio
than on the stage, and only their kindness
to her gave her courage to appear before
the assemblage of her screen friends.
Mr. Ince talked of the business from
a directorial standpoint, and in reference
to the high salaries paid to actors and
others in the picture profession asserted
that he believed they were none too high
— could not be — considering the arduous
and sometimes hazardous nature of the
work.
Mr. Gordon’s talk was largely in the
nature of a greeting to his old friends in
Montreal.
On their return from the West, which
will be in about thirty days, Ralph Ince is
to start work on a new feature, in which
both Miss Stewart and Mr. Gordon will
appear.
Both these players are in “ His Wife’s
Good Name,” a film shortly to be released
on the Greater Vitagraph program.
At present, the Turner company is in
the high Sierras on location work. The
Stanton pohtoplayers, headed by Miss
Hartmann, are in a Texas town, near the
Mexican border, which has practically
been bought up for picture purposes.
Stuart Holmes has the featured part in
Madame Kalich’s third appearance for the
William Fox Films, and the hero of a
thousand villainies is giving his usually
finished performances. Walter Law, who
had the lead in “ The Unwelcome Mother,”
has completed his work in the new Pear-
son picture, and his famous beard has
been trimmed down to an aristocratic Van
Dyke for use in the Valeska Suratt photo-
play.
“ The Unwelcome Mother,” by the way,
marks the tenth photoplay in which little
Jane Lee has appeared for William Fox.
Besides Mr. Law, there will be Velma
Whitman, among others, in Miss Suratt’s
supporting cast. Miss Whitman was in
the Fox picturization of “ East Lynne.”
She is a native of Richmond, Va., and has
had a brilliant career on the stage and
in the world of the motion picture.
George Clarke, stage manager for the
late Charles Frohman, for many seasons,
is another of the new Fox actors. He was
born in Birmingham, England, and is a
direct descendant of Sir George Downing,
after whom the far-famed Downing street
of London, is named.
WINNER OF COLUMBIA UNIVERSITY
LASKY PRIZE CONTEST IS ON
WAY TO WEST COAST
Dr. R. Ralston Reed, of Morristown,
N. J., whose photoplay, “ Witchcraft,”
was judged the winner in the recent
Columbia University Lasky Company prize
contest, left New York this week for the
studio in California to be present during
the making of his picture. The production
is under the direction of Frank Reicher,
and the star is Fannie Ward. The cast also
includes Jack Dean, Paul Weigel, a new
member of the company, Lillian Leighton,
and others.
The story is laid in New England about
1690, at the time when the persecution of
so-called witches was creating great ex-
citement in the settlements of Salem, Con-
cord and other new world villages.
During his stay in California Dr. Reed
will be the guest of the Lasky Company.
Three Vitagraphers Off on Transcontinental Junket
Lucille Lee Stewart, Huntly Gordon and Ralph W. Ince Leave Bayshore Studios for Tour
Along Atlantic Coast, Through Canada and Into California
1848
MOTION PICTURE NEWS
Vol. 14. No. 12
The Monmouth Film Corporation’s Quartet of Stars Who Will Characterize Their Serial, “Jimmie Dale, Alias the Grey Seal.” Left to Right: Edna
Hunter, E. K. Lincoln, Paul Panzer, Doris Mitchell
Universal Buys Script from American Minister to Belgium
Twelve Stories Are Obtained from Brand Whitlock, Whose Book, “ The Balance,” Created
Sensation — Play Is Bought from Mayor of Greenwich Village
VIEWS OF NEW YORK FROM AN
AEROPLANE IN ANIMATED
WEEKLY
What are said to be the only successful
motion pictures taken of New York City
from an aeroplane will be seen in a forth-
coming issue of the Universal Animated
Weekly. Cameraman M. M. Flanders,
known as Double M. Flanders among his
associates, made the flight on August 31
with Lawrence B. Sperry, a prominent
aviator. The two started from Fort Lee,
N. J., flew across the river down above
New York harbor and encircled the Statue
of Liberty several times. From here they
went north and sailed over the financial
section of the city, then eastward to the
East River, where Mr. Flanders photo-
graphed all the bridges from above, thence
northward again to Fifty-ninth street and
then back to Fort Lee.
Mr. Flanders secured a wealth of valua-
ble negative during the flight. Three hun-
dred feet of the pictures will appear in the
Animated. Cutouts of the Statue of Lib-
erty taken from overhead will be used as
trailers in the Universal serial, “ Liberty.”
Mr. Sperry arranged so that the camera
would be as steady as possible during the
trip. He is fully acquainted with all sorts
of aircraft and is also the inventor of the
Sperry stabilizer.
"'HE recent announcement by the Mon-
mouth Film Corporation of their
forthcoming production of “ Jimmie Dale,
alias ‘ The Grey Seal,’ ” a series of two-
reel pictures, sixteen in number, carries
with it more significance than the mere in-
formation that a new picture is under way.
The feature of the Monmouth Com-
pany’s business policy is a newspaper and
advertising publicity campaign based on
regular merchandising plans such as are
applied to selling tobacco, biscuits, or any
other salable article.
The Monmouth Film Corporation
planned this campaign a few months ago,
at which time they entered into a contract
with Myron C. Fagan, Editor-in-Chief of
the Associated Drama News Service, to
conduct a newspaper advertising — rather
then publicity — campaign. Mr. Fagan in
turn, drew into the campaign the George
HELEN STARR, who wields the scep-
ter over the scenario department of
the Universal Film Manufacturing Com-
pany, has been on vacation leave for the
past week.
Recent purchases in the scenario depart-
ment include twelve stories from the pen
of the American minister to Belgium, the
Hon. Brand Whitlock. As a follower in
the footsteps of the famous “ Golden Rule
Jones,” he made great strides forward in
municipal reform. His book, “ The Turn
of the Balance,” an earnest argument
against capital punishment, created a sen-
sation.
A five-reel play entitled “ Lady Eldone’s
Daughter,” also has been purchased from
Lois Zellner, whose recent release, “ The
Innocent Lie ” was a Famous Players’
production. “ Lady Eldone’s Daughter ”
is intended as a vehicle for Violet Mer-
sereau, the dainty little ingenue who is at
present working at the Fort Lee Studio.
Another play from the pen of Willard
Bradley, the Mayor of Greenwich Village,
has been bought, entitled “ A Little
Nomad.” Mr. Bradley is the author who
captured a top notch price with his story
L. Dyer Agency. Jules Burnstein, the
business manager of the Monmouth Film
Corporation, Mr. Fagan and the Dyer
Agency have been in consultation for some
time.
Mr. Burnstein refuses to divulge the
exact manner in which their campaign will
be conducted. “ There is only one thing
I care to say,” said Mr. Burnstein, when
asked for an interview. “ I have long had
this idea in mind, but have never had so
good an opportunity as the present to try
it out. All I aim to do is to give the ex-
hibitor the kind of pictures and adver-
tising co-operation that will create the
lines before his doors. And I am staking
my reputation and future on this plan. It
will be a success, not only from my point
of view, but from that of the exhibitor.
Satisfying the exhibitor will make money
for me and my concern.”
“ The Beloved Imp,” $1,200 being paid re-
cently by the Universal for the synopsis.
“ His Mother’s People,” by H. R. Burky
will probably be used as a Bluebird fea-
ture. It is a story of false pride and great
mother love. The Indian mother slaves to
educate her half-breed son as his white
father would have wished. The boy is
ashamed of her, but at last awakens to a
realization of her true greatness. Other
purchases include : “ The Dreamers ” by
F. Eugene Ackerman ; “ The Price of
Silence ” from Breezy Stories ; “ Right Is
Might ” by Adriana Spadoni ; “ The Rose
of Tyronza” by William H. Sharpe; “Be-
cause He Loved Her So ” by Hal Reid ;
“The Dummy Director” by Hal Reid;
“ A Modern Cinderella ” by R. M.
Crossby; “Pirates of Fame” by Helen
Beare, and “ The Divorcee ” by Lawrence
W. Pedrose.
From among the hundred scripts that
are the daily average received in the Uni-
versal scenario department, these few can
be called titles: “Whose Child Am I?”
and “Who Is My Father?” These titles
were by different authors and both sug-
gested as companion pieces to : “ Where
Are My Children ” the Lois Smalley
masterpiece. Here are some more strange
ones: “The Follies of Mother,” “Father
Regenerated” (they seem to come in
pairs). “The Fatal Laugh,” “The Kiss
That Killed,” “ Freckles Extinguished,”
“A Happy Couple Until ” (Excites
the curiosity of the Editor). “Classy
Heathen,” and “Flees in Father’s Pants?”
Among the sweepings the porter found :
“ A Pearl of Great Price,” “ The Ruby
of the Moguls,” and “ The Idol’s Emerald
Eye.” These had outworn their useful-
ness, having been done to death.
“WHEEL OF JUSTICE” IS “WHEEL OF
LAW”
. Owing to a similarity in the title of two-
feature productions that might result in
confusion, the Metro Pictures Corporation,
out of deference to the Vitagraph Com-
pany, has changed the name of their five-
part production, “ The Wheel of Justice,”
in which Emily Stevens is starred, to “ The
Wheel of the Law.” The Vitagraph has a
feature bearing a like title, but the stories
are distinctively different.
Monmouth Plans to Boom Its Pictures by Big Campaign
Newspaper and Advertising Publicity Conducted on Basis of Regular Merchandise
Boosting Will Be Observed by Burnstein for “Jimmie Dale” Series
!
September 23, 1916
MOTION PICTURE NEWS
1849
Pathe People Prominent in the Eye of the Film Public. Left and Right, Pearl White and Her Pet Pig; Center, Jane Grey, Star of “The Test”; Panels:
Florence Reutti as Betty in the Florence Rose Fashion Pictures
Florence Rose Fashions 44 Get Them Going and Coining ”
Through Them It Is Possible for the Exhibitor, the Newspaper and the Store to Co-operate
to Their Mutual Benefit — List of Theatres Supplied to Retailers
METRO BURN MEXICAN TOWN FOR
PICTURE
Revellers at Brighton Beach, Coney
Island were thrilled by an unexpected
spectacle when an entire Mexican town,
constructed in the center of the Brighton
race track, was burned to the ground to
obtain some sensational night scenes in
the making of “ The Brand of Cowardice,”
an elaborate five-part Metro production.
Lionel Barrymore and Grace Valentine are
being starred in this feature, and several
hundred players are appearing in their
support.
John W. Noble, who is directing this
spectacular production, planned to burn
the Mexican village late at night, when the
players would not be hampered by crowds
from the popular resorts near by. It was
nearing midnight before the torch was ap-
plied to the buildings and the camera be-
gan to grind away. More than three hun-
dred people, including fifty genuine Mex-
icans, a score of real cowboys, and dozens
of Indian ponies were held in readiness
until that hour.
Los Angeles, Sept. 9.
INCREASED capacity at Universal City
I has made necessary the enlarging of
every department, and the one most re-
cently adjusted is that for screen exam-
ination of film. The theatre at Universal
City has been increased to contain five
projecting machines, instead of the two
which served when the city was first
opened. In addition to this number, there
are three others on the grounds, one be-
ing used in the laboratory building, and
two in the film editing department, where
Wyndham Gittens and his corps of assist-
ants cut all subjects. It is now possible
for all directors to daily view their work
without the loss of time formerly occa-
sioned by waiting until one of the ma-
chines was not in use.
It is probable the laboratories will next
be enlarged, for these are now operated at
full capacity day and night in order to get
out the work. Superintendent of Photog-
raphy John Nickelhous has plans prepared
ONE of the striking features of the
Florence Rose Fashion Pictures,
which Pathe is now releasing to the best
theatres throughout the country, and has
just booked at the Strand theatre, N. Y.,
beginning September 10, is that through
them it is possible for the exhibitor, the
newspaper and the store to co-operate to
their mutual benefit,” said a Pathe official
a day or two ago.
The assistance of the newspaper and
the retailer brings people into the theatre
to see the pictures, and this means in-
creased business for the exhibitor.
The newspaper benefits through in-
creased circulation and increased adver-
tising revenue, because the retailers see
the advantage of advertising heavily the
goods shown in the pictures.
“ Women are interested in the films be-
cause of the clothes shown and men are
more than willing to see them because
for a new laboratory that will triple the
capacity of the present one, and work will
probably be taken up on this shortly.
The photography department reached its
maximum during the past week, when the
fortieth cameraman was added to the list
by Head Cameraman Will Ullman. While
the list of directors is now a trifle less
than forty, it is found that very frequently
two or more men are needed in the mak-
ing of one scene or that cameramen are
dispatched to secure news film material,
thus making it necessary that extra men be
present at all times.
The Universal producing plant has about
reached the desired capacity, and forty
reels of finished subjects will shortly be
turned out weekly. This is made possible
by some companies making more than one-
reel weekly. In most instances the direc-
tors are making an average of one and
one-half reels weekly when working on
short subjects, but the Bluebird and Red
Feather features require more time
proportionately. J. C. Jesson.
twelve of the most beautiful girls in New
York take part in them.
“ The films introduce high-priced as well
as medium-priced merchandise, thus cater-
ing to the tastes of all classes.
“ An idea as to how complete the ser-
vice is is seen in these facts : ,
“ A list of theatres booking the pictures
is supplied through Miss Rose to the re-
tailers handling merchandise shown. They
advise their customers to read the news-
paper articles and to see the pictures and
then the garments.
“ While women are interested in the
illustrated articles published in newspapers,
they are more interested in seeing the
fashions in the films worn by living models.
Exhibitors, therefore, see the value of co-
operating with the newspaper in any way
possible.
“ Florence Rose has spent a year on this
proposition, traveling from city to city
interviewing exhibitors, newspapers and
retailers, and the film shows her knowledge
of the situation.
“ A number of the biggest newspapers of
the country have already been signed to
use this service, and live managers find
that it is going extremely well with ex-
hibitors.
“ The costumes shown in the Florence
Rose Fashion Pictures complete from head
to foot and including all the garments in
the up-to-date wardrobe — reflect the ac-
cepted, authentic styles worn by best-
dressed women.
“ Through the Florence Rose Fashions
shown in films and newspapers, women
all over the country can keep in constant
touch with the best and newest fashions
as soon as they are launched. They learn
to know real fashions in the easiest and
most appealing way by film pictures,
snappy drawings and newsy articles.
“ The Florence Rose Fashions is not a
selling agency. Selections are made en-
tirely on style and only the best and most
authentic fashions are chosen wherever
they may be found.
“ These selections are made by Florence
Rose, former Editor of L’Art de la Mode,
also fashion writer of the New York Even-
ing. Mail and New York Globe.”
All Departments at 44 U ” Feel Effects of Increased Capacity
Addition of Projection Machines Make It Possible for All Directors to Daily View Their
Work Without Loss of Time — Laboratories Perhaps Next for Enlargement
Special to Motion Picture News.
1850
MOTION PICTURE NEWS
Vol. 14. No. 12
“The ’News' wishes to include under this heading novel advertising ideas, successful schemes in management, decoration and equip-
ment of the theatre — everything in fact done by the exhibitor to stimulate his trade. We invite every exhibitor to send for publi-
cation the successful ideas that he has worked out, also to come to us for suggestions or information. Address the Editor.”
Rosenthal, Universal in St. Louis, Uses Decorated Auto with
Actress Dressed as Miss Liberty for Li Liberty” Serial
The Advertising Car Used on the Serial, “ Liberty,” by Barney Rosenthal of the Universal Film
and Supply Company, St. Louis, Mo.
THE above picture shows how Barney
Rosenthal, manager of the Universal
exchange, St. Louis, exploited the new
Universal serial, “ Liberty.” The automo-
bile was decorated with red, white and
blue bunting, silk flags and other decora-
tions, and an actress dressed as Liberty
occupied a raised seat between an Ameri-
can soldier and a villainous Mexican ban-
dit. The auto was driven through the
downtown shopping district at the noon
hours, in the factory district when the
employes were coming out in the after-
noon, and out in the residence neighbor-
hoods until eleven o’clock in the evening.
Miss Liberty distributed a diamond-
shaped card printed in red as the machine
went along, and the whole outfit attracted
much attention. Barney says that while
the “ Liberty ” machine brought in busi-
ness, it was done to arouse public atten-
tion as much as anything else, and it cer-
tainly succeeded in that respect, as did the
outfit he used to advertise “ Peg o’ the
Ring,” a display consisting of a woman in
circus costume seated on a milk white
horse, followed by a ringmaster and a
groom.
for her. It was in 1912 when her husband
received a very flattering offer to go on
the road, but held back because the two
houses that he owned stood in the way,
that Mrs. Jones stepped forward and took
charge of the theatres.
She had always been more or less inter-
ested in managing theatres, and had had
a good deal of experience in this line with
her husband. Not only does she manage
her two houses, but in 1914 she supervised
the rebuilding of the Colonial theatre,
which had been totally destroyed by fire,
letting none of the work to the contractors
and hiring all of the men herself.
At the Unique theatre Mrs. Jones plays
nothing but pictures, and at the Colonial
a mixed program. However, it is the pho-
toplays that she says are the backbone of
her business. She plays the majority of
features that are shown in Waukesha.
Mrs. Jones says that she has always re-
ceived most courteous treatment from all
booking men and exchange managers and
that none of them have ever tried to im-
Mrs. H. A. Jones
pose upon her. In fact, she says that she
has found that very often she can drive a
much better bargain than a man could in
the same position.
Mrs. Jones is at present getting ready
for a very busy season, and has already
arranged for booking a number of big
features.
A Woman Who Does Everything About Her Theatre
And She Operates Two of Them!
A WOMAN who manages her own thea-
tre, can do bill posting, run her own
projecting machine if necessary, though
she has always employed operators, does
her own booking, and in fact does every-
thing in the managerial end that a man
does, is a novelty even in these days of
suffragettes and the feminist movement.
Such a woman is Mrs. H. A. Jones, of
Waukesha, Wisconsin. She runs the
Unique and Colonial theatres in that city.
For over three years and a half Mrs.
Jones has acted in the capacity of man-
ager, so that the venture is no experiment
September 23, 1916
MOTION PICTURE NEWS
1851
No Reluctance Shown by Ince in Disposal of 44 Civilization ”
But in Refusing to Sell State Rights to People Lacking Experience in Showmanship He
Only Took Means to Prevent Failure of Proper Handling of Picture
OCHS RECOMMENDS “WHO’S
GUILTY? ”
Lee A. Ochs, newly-elected president
of the Exhibitors’ League of America, has
written to the Pathe Exchange, Inc., con-
gratulating the big distributing company
on the “Who’s Guilty?” series produced
by Arrow. In his letter he says :
“ It gives me great pleasure to express
my unqualified approval of ‘ Who’s Guil-
ty?’ which I consider a series of two-reel
feature dramas of remarkable strength.
“All three of my New York theatres
have shown ‘Who’s Guilty?’ and we found
it a powerful box-office attraction. Also
my patrons were greatly pleased with the
series, which I feel safe in recommending
to any exhibitor desiring a feature of un-
usual strength.”
THE Ince Culver City studios now have
a fire department, organized by Busi-
ness Manager E. H. Allen. When the stu-
dio manager called for volunteers, prac-
tically every member of the technical staff
responded as well as a number of the ac-
tors. Examinations and physical tests de-
cided who should be the accepted members,
and, owing to players and directors being
absent from the studios frequently, none
were added to the active list.
The volunteer organization consists of
fourteen men, all under the direction of
Cal. Hoffner, chief of the technical staff,
and are recognized by the city officers of
Culver City, and fireman’s badges were is-
sued to them by the chief of the fire de-
partment. The fire laddies will take one
hour’s daily training until they are thor-
oughly familiar with the work.
The Ince studio property now represents
an expenditure of more than $500,000, and
with but one exception, all the buildings
are of concrete and steel, with fire doors
and similar equipment. The theatre build-
ing where all films are cut is divided into
a number of individual rooms, so that in
case of fire, not more than one picture can
be destroyed. Business Manager E. H. Al-
len has added to the equipment of this
AN erroneous impression seems to have
been gathered by the trade that
Thomas H. Ince has shown reluctance in
the disposal of the territorial rights to
“Civilization.” Such is not the case. In
speaking on this subject recently, Alec
Lorimore, one of Mr. Ince’s executives
said : “ Reluctant, that is far from being
the case. It is all a question of men and
methods. This office has been inundated
with offers from bankers, merchants and
others, and there have also been offers
from national societies and propaganda
bodies. These people haVfe offered big
money with the idea of getting either ter-
building automatic fire doors and a venti-
lating system of his own invention.
RED SEAL PLAYS WITHDRAWN FROM
V-L-S-E BY SELIG
Not only has the Selig Polyscope Com-
pany withdrawn from V-L-S-E but the
Selig Red Seal plays, which have proven
so popular, will soon be withdrawn from
that organization and will be released ac-
cording to later plans. Among the Selig
Red Seal plays that have won popularity
during the past year are : “ The Prince
Chap,” “ The Valiants of Virginia,” “ Into
the Primitive,” “ At Piney Ridge,” “ The
Cycle of Fate,” “ Unto Those Who Sin,”
“ Thou Shalt Not Covet,” “ No Greater
Love,” “ Sweet Alyssum,” “ A Black
Sheep,” “ The Circular Staircase,” “ The
House of a Thousand Candles,” “A Texas
Steer,” “ The Rosary,” “ The Millionaire
Baby,” and “ The Carpet From Bagdad.”
The latest feature drama of the Selig
Company, ready for release, is “ The
Country That God Forgot.” This Selig
Red Seal play, written and directed by
Marshall Neilan, features Tom Santschi,
supported by an all-star cast, including
George W. Fawcett, Mary Charleson, Will
Machin and Victoria Forde.
ritorial or complete rights to the picture.
“ These offers have been refused because
the people making them were not show-
men, and did not understand the details
of showmanship. Whereas their money
might be just as good as any one else’s the
fact that they did not understand show-
manship would lead one to believe that
they might not only lose money in handling
the picture, but that the picture would not
be presented to the public in a proper
manner.
“ Showmanship is really an art and a
science in itself demanding its own
formula for success. Mr. Ince besides
being a great producer has also been a
showman all his life. That is one of the
reasons for his success. Suppose Mr. Ince
sold the rights to some of these rich seek-
ers after it, and they were unsuccessful with
it in their territory. Such an experience
would damage very materially the real
showman in the next territory.
Alec Lorrimore
“Another reason that Mr. Ince has for
seeing that the right kind of people obtain
the rights to ‘ Civilization ’ is the consider-
ation of his reputation. This is not the
last big picture he is to make, and he
wishes to keep his name free from the
possibility of failure so that he won’t be
handicapped when the successor to ‘ Civil-
ization ’ appears.”
COUNTRY BUSINESS IMPROVING IN
CALIFORNIA, SAYS CITRON
Manager William J. Citron, of the San
Francisco branch of the Fox Film Cor-
poration, states that the past week has
been in the nature of a record breaker for
new customers. Country business has
shown a great increase with the advent of
cooler weather, and the opening of houses
closed for the summer, and city business
has also shown a sudden advance;
E. R. Redlick. of Seattle, the Western
representative of this concern, is making
a stay there, meeting exhibitors and get-
ting thoroughly acquainted with conditions
in the San Francisco field.
Fire Department Is the Newest Feature of Culver City Studios
Decorating the Only Motion Picture Fire Department in the Industry — the Volunteer Brigade of
Ince’s Culver City Studios. Business Manager E. H. Allen Pinning the Badge on Fire Chief
Cal Hoffner
1852
MOTION PICTURE NEWS
Vol. 14. No. 12
Hii'ii'in
Hi
iiiinuiii iiiin! I
THE EASTERN STUDIOS
Milniiinliiiil
RS. VERNON CASTLE is back at
work again in “ Patria,” the new
preparedness serial of the Interna-
tional Film Service, Inc., after several
days’ illness caused by a cold. One of the
scenes called for her to jump overboard
from a gunboat. Not satisfied with the
way it turned out, and while waiting for
a retake she sat around in her wet clothes
with the result that she caught a severe
cold.
Director Eugene Moore of the T.han-
houser Company, made use of the fire
which recently destroyed the Hygeia Hotel
at Block Island, for several exciting scenes.
As the flames were at their highest he
called to his assistant director, saying:
" A fine fire. Get a girl, take her back
into the fire, and bring her out. It’ll make
great stuff.” Mr. Moore continued to take
scenes until he was warned that if he
didn’t stop people would believe that he
set the building on fire just to make a mo-
tion picture.
Howard Hansel, director of the Arrow
Film Corporation’s eight-reel feature
starring Derwant Hall Caine, is exceeding-
ly proud over a bit of economical execu-
tive work he accomplished on Block Is-
land recently. It was necessary to build
some stone cottages, and he leased the land
for that purpose. When all of the work
was done the landlord asked him what he
was going to do with the houses. As they
only had three sides, Hansel said he was
going to tear them down. The landlord
suggested that if he build the fourth side
he would return the ground rent. The cot-
tages were quickly completed, and now
Block Island fishermen are living in
houses that were only intended for a mo-
tion picture.
The latest release of the Frohman
Amusement Corporation, “ The Conquest
of Canaan,” is being cut and assembled
and will be ready for public presentation
within a fortnight.
Ernest Warde, who is directing Doris
Grey and Wayne Arey in the Thanhouser
feature, “ Her Beloved Enemy,” has found
that the New York street urchin is more
keen-eyed than the New York police.
Mr. Warde was taking street stuff on
New York’s East Side. He wanted the
scene to be entirely natural, so he hid his
camera in a moving van which drove
casually alongside the curb near Miss Grey
and Mr. Arey, who were supposed to be
hurrying along the sidewalk.
The Kids Spied Him
All seemed fine. The policemen did not
notice the camera but a couple of kids
did. In a second the van was surrounded
by a crowd. Discovered, Mr. Warde
called in his actors and drove on. He
didn’t try it again until he reached a
block in which there were no sharp-eyed
urchins.
To have the Paragon studio all to him-
self and the company supporting Alice
Brady in “ Bought and Paid For,” Di-
rector Harley Knoles last week made a
complete shift in the working hours, be-
ginning at eight in the evening and finish-
ing at anywhere from four to seven in the
morning.
Pearl White, of Pathe, has for a num-
ber of months been the possessor of a pet
porker answering to the name of “ Anasta-
sia.” Anastasia was so fond of her lit-
tle mistress that she resented being sep-
arated from her at night, and made the air
so hideous with her wailings that all Bay-
side, L. I., rose up in protest. In conse-
quence “ Anastasia ” was raffled off.
Miss White and her pet pig were fa-
miliar sights on Long Island, as the movie
star was accustomed to take Anastasia
riding with her in her motor car, the pig
sitting upright on the seat beside her mis-
tress.
Richard C. Travers, Essanay leading
man, has returned to the studios from To-
peka, Kan., where he attended the conven-
tion of the Motion Picture Exhibitors’
League of that State. He led the grand
march at the convention ball, and at one of
the sessions gave a speech on the develop-
ment of the picture industry.
Upon receipt of cable advices from C.
Aubrey Smith, the Frohman Amusement
Corporation has postponed the beginning
of work on “ The Witching Hour ” until
September 12, at which time Mr. Smith
will arrive from London. He has been vis-
iting William J. Locke, author of “Jaf-
fery,” with whom he- has been a life long
friend.
Mr. Smith arrived in London, August
28, and had just got settled when the
Frohman Company cabled him that work
would begin September 10 on “ The Witch-
ing Hour.” He immediately arranged to
return, and arrangements were made with
Miss Margaret Illington to postpone her
rehearsals one week in order to allow Mr.
Smith time to conclude his camera work.
Mr. Smith will be leading man with Miss
Illington in her new play, which is sched-
uled to open on Broadway the middle of
October.
Henry B. Walthall is now at work at
the Essanay studios in Chicago, planning
with director and scenario writers the con-
struction of his next five-act feature. The
title has not yet been announced, but the
nature of the story is well suited to Wal-
thall, according to announcements. His last
picture was “ The Sting of Victory.”
Kittens Reichert Cast for Blind Girl
Kittens Reichert, the little child actress
with the William Fox photoplayers, is cast
for the part of a blind girl in Bertram
September 23, 1916
MOTION PICTURE NEWS
1853
Theda Bara as She Is and as Oriental Settings Reveal Her — Latest Portrait Studies of the William Fox Star, Who Is Preparing to Resume Vampire Roles
Bracken’s new production, now being
screened.
Two of Vitagraph’s stars appear to-
gether for the first time in a dram just be-
gun by Director Paul Scardon. They are
Antonio Moreno, who has played opposite
Edith Storey in so many productions, and
Peggy Hyland, the famous English actress
who supported E. H. Sothern in “ The
Chattel.” The drama is a strictly Ameri-
can one, with a patriotic topic as yet un-
named. In the cast with Mr. Moreno and
Miss Hyland will be such favorites as
Chas. Kent, Arthur Cozine, Mary Maurice
and Gordon Gray.
Exterior scenes for “ The Chaperoti,”
the next five-act Essanay feature, with
Edna Mayo and Eugene O’Brien, will be
taken at Washington Island off the shore
of the upper peninsula of Michigan.
Anita Stewart, whose recent illness
alarmed her friends and admirers all over
the world, is recovering her strength in
the Catskill mountains and expects to re-
turn to her work at the Vitagraph studio
about October 1. In the meantime Direc-
tor S. Rankin Drew is resuming scenes
in “ The Girl Phillipa ” and will finish
those requiring all members of the cast
except Miss Stewart.
Gladys Brockwell is now at work on a
new photoplay for William Fox under the
direction of Frank Lloyd. This is Mr.
Lloyd’s first picture under the Fox banner.
Jose Turns Studio Into a Set
Edward Jose of the Astra, who is di-
recting a new Pathe serial with Pearl
White as the star, turned the entire floor
of the studio in Jersey City into one mon-
ster set the other day. He was staging a
diplomatic ball and wished to have the
walls almost completely covered with
heavy plate glass mirrors, but found that
put them where he would the camera was
reflected in them. Finally he hit upon the
idea of tilting them forward and got the
effect he wished.
Doris Grey and Wayne Arey, who arc
to be co-starred in Lloyd Lonergan’s
Thanhouser play, “ Her Beloved Enemy,”
are going to appear on Broadway some
night next week. However, they are to
appear in a newspaper office, not in a the-
atre. Several scenes in “ Her Beloved
Enemy ” take place in a newspaper office
and the New York Herald building will be
borrowed for the occasion.
The notification ceremony at Long
Branch last week, in which President Wil-
son was the central figure of a series of
picturesque and stirring scenes, will form
one of the episodes of “ The Man Who
Forgot,” a forthcoming World-Brady pho-
toplay in which Robert Warwick has the
star part. By special permission, Director
Emile Chautafd and a corps of camera
men “ took ” the event from every con-
ceivable angle.
Velma Virginia Whitman, who played in
the William Fox picture version of “ East
Lynne,” has returned to the Fox forces.
She will appear in a photoplay now under
way.
Natalie Alt, who will be pleasantly re-
membered for her work in “ Adele ” and
later in “ The Girl Who Smiles,” will
shortly be seen as a screen star. A promi-
nent motion picture concern has been ne-
gotiating with her and it is expected that
she will sign up soon. A well known
author has written a story especially for
her. Lionel Hein is representing her.
Juanita Hansen with Fox
Juanita Hansen, known to moving pic-
ture fans the country over as a leading
woman in many film productions, is now a
William Fox star, working in the Califor-
nia studios under the direction of Otis
Turner. In her first production under the
Fox banner she will play the chief role
opposite George Walsh in an appealing
drama with an unique plot. Anna Luther,
who played the lead in Mr. Walsh’s last
picture, has been assigned to another di-
rector.
Lionel Barrymore has begun work in a
new Metro picture called “ The Brand of
Cowardice,” dealing with present condi-
tions in Mexico and on the Mexican bor-
der. John W. Noble will be the director.
Emily Stevens’s next vehicle is called
“ The Wheels of Justice,” and is really a
play within a play, as Miss Stevens has the
part of a Broadway star, who is appearing
in “ La Tosca.” The most important
scenes from the well-known opera are
shown on the screen. Frank Mills is fea-
tured in her support. When completed the
picture will be released on the Metro pro-
gram.
Reinhard at World Film
John Reinhard, who has been leading
heavy with the Gaumont forces for some
time past, has been engaged to. play the
part of Charlie Waller in the World Film
production of “ The Man Who Forgot,”
starring Robert Warwick.
1854
MOTION PICTURE NEWS
Vol. 14. No. 12
Among the features of the Vim Come-
dies in which Harry Myers and Rosemary
Theby star, are scenic effects planned by
Harry Myers, himself. Myers was a pu-
pil of Urban, the famous scenic artist.
The latest one of the series is “ The
Strenuous Visit.”
In one of the scenes is shown a police
station staged as Harry Myers thinks a
police station ought to look, but it is a
far cry from the grim abode of the green
lamps to Harry’s idea.
In discussing this setting, Mr. Myers
says “ I’ve been in any number of police
stations both on my own part and for
friends — and on entering them I always
had a feeling of ‘Lord! I wish I didn’t
have to go in there ! ’ And after I forced
myself in or had someone persuade me to
go in, there was still that same creepy
feeling that made you feel as though you
had committed some crime, and I’ve talked
to a lot of people who had at different
times visited the same place and they were
of the same opinion.
Owing to the fact that Emily Stevens,
the Metro star, will resume her stage en-
gagement within three weeks, which will
take her to Chicago, Director George D.
Baker will be obliged to produce the five-
part feature, “ The Wager,” in exactly two
weeks and four days. Miss Stevens will
open the season of 1916-17 in the play,
“ The Unchastened Woman,” which was
counted the biggest success of the season
last year on Broadway.
“ The Wager ” is a powerful story, writ-
ten by Mr. Baker especially for Miss
Stevens, and both star and director will
be hard put to complete the production in
the brief time allotted for it. However,
both have consented to work early and
late. The making of the picture has been
systematized in such a way that Miss
Stevens’ scenes can all be photographed
first. The incidental scenes, in which she
does not appear, will be made after she
has gone to Chicago.
Miss Stevens’ role in “ The Wager ” is
that of Diamond Daisy, a high class girl
crook, who will not steal anything but
diamonds. Her regeneration and her
struggle to win back health and honor to
the man she loves, furnish the central
theme of this powerful photodrama. Miss
Stevens has just completed the stellar role
in “ The Wheel of Justice,” which will be
an early release on the Metro program.
Mr. Baker directed this production.
Francis X. Bushman and Beverly Bayne,
the popular Metro stars, who recently
completed the stellar roles in the stupen-
dous screen production of “ Romeo and
Juliet,” are now at work on a five-part
Metro-Quality feature called “A Diplo-
matic Romance.” Mr. Bushman is direct-
ing the production, and he collaborated in
the writing of the scenario.
As the title plainly implies, “ A Diplo-
matic Romance ” is a story of romance
and diplomacy, and is a typical Bushman-
Bayne production. The stars are sur-
rounded by a strong supporting cast head-
ed by Helen Dunbar.
Many of the scenes are laid in and
around Washington, D. C., and Mr. Bush-
man will transport his company there to
photograph the action in the real locations.
The interiors will be made in the Metro-
Quality studio, formerly the Victor studio,
at Forty-third street and Eleventh avenue,
which Mr. Bushman recently took over.
When “ A Diplomatic Romance ” is
completed Mr. Bushman and Miss Bayne
will begin work on the serial which is be-
ing prepared for them. W. Christy Ca-
banne, for many years David W. Grif-
fith’s first lieutenant and recently director
with the Fine Arts in the Triangle Com-
pany, will direct the Bushman-Bayne se-
rial.
MOTION PICTURE COLONY IN JACK-
SONVILLE IS INCREASED BY PLAY-
ERS FROM GATE CITY COMPANY
Special to Motion Picture News.
Jacksonville, Sept. 9.
Jacksonville's motion picture colony has
been increased by the arrival of a company
of players from the Gate City Pictures
Company, of Greensboro, N. C., and Chi-
cago, who, under the direction of Albert
W. Hale, have rented stage space from the
Eagle Film Company for an indefinite pe-
riod. They will produce a series of come-
dies featuring “Smiling” Roland Hill. Mr.
Hill is himself a director and stockholder
in the company, and will sfar in Roland
fun films.
The big plant of the Eagle Company is
capable of taking care of six companies
UiiiMiiiiiiiiiiiiiiiimiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiinuii.il ii iiiiiiiiiniKiiiiiiiiiiiiiiiiimmiiiiic.
I POST OFFICE DEPARTMENT IN- \
SISTS UPON MORE CAREFUL
HANDLING OF PACKAGES
BY EMPLOYEES
Postal employees who hereafter I
fail to observe closely the rules pro- 1
I mill gated by the Post Office Depart-
1 ment for the proper handling of par- 1
| cel post matter may find themselves |
I called upon to assume the burden of
1 making up for damages that may oc- f
| cur thereto during such handling.
A circular letter on “ Parcel-Post l
| Mail — Care in Handling,” states that |
1 “ although cautionary notices and ni- f
| structions concerning the care and |
handling of parcel-post packages have
| been issued from time to time, many I
| patrons of the postal service still
| complain that parcels are being re- \
ceived in bad condition, and investi-
gations show that in some instances I
the parcels were not properly packed |
and in others that the trouble was
due to careless and rough handling
1 of the mails.
Postmasters, clerks, carriers, rail- I
| way postal clerks, and all employees \
| of the service are hereby warned that |
they will be held to strict account \
for damage to the mails for which 1
they are responsible. \
“ Fragile parcels must be kept sep- 1
| arate, so far as practicable, from §
| other mail,” the circular states, “ and |
| hags containing fragile parcels must 1
| have ‘ fragile ’ tags on them. Parcel
I post packages liable to damage must s
| not be thrown from moving trains. 1
| All parcels must be promptly han- f
| died and dispatched and special care |
muse be used to prevent delay to per- f
| ishable articles.”
working at the same time, and the leasing
of stage space by the Gate City Pictures
Company will not interfere with the pro-
ductions of the Eagle Company.
Manager Storm Boyd, of the Kalem
Company in Jacksonville, has announced
that Ivy Close will leave for England to-
day, and Olive Kirby, who has been starred
in Kalem’s “ Social Pirates,” will be trans-
ferred from the Pacific Coast studios of
the company to Jacksonville. George Lar-
kin will also be sent to Jacksonville by the
Kalem Company, and Henry Murdock, the
Kalem comedian, will be transferred to the
Pacific Coast.
The Vim Company have been taking a
two weeks’ vacation, on account of being
ahead of their releases. Among those to
take advantage of this short rest period
are Babe Hardy and Billy Ruge, the Vim
Plump and Runt comedians. Babe and
Billy, accompanied by Mrs. Hardy, spent
the two weeks at Atlantic Beach, where
they frolicked in the brimy deep.
Manager Louis Burstein, of the Vim
Company, is in New York on a business
trip, and while there will pay a visit to
Providence, where Harry C. Myers and
Rosemary Theby, are working on Vim
comedies.
Gary McGary, a well-known star in the
movie world, in a recent visit to Orlando,
with a view of inspecting the scenery for
motion picture locations, pronounced it per-
fect in every detail. Mr. McGary is asso-
ciated with the Gotham Film Company of
New York, and says it is his intention to
try and persuade the company to complete
the picturization of “ A Message to Gar-
cia ” by Elbert Hubbard, part of which has
already been made in Cuba.
Mr. McGary completed arrangements to
have it produced in that city, and the com-
pany will come South as soon as he reaches
New York.
E. T. Hollingsworth, Jr.
“POWER OF EVIL” ARRAIGNS DRINK
EVIL
When George Bronson Howard wrote
“ The Follies of 1912,” he had no idea that
some day he was going to write one of the
most serious film dramas of the times.
Most of Mr. Howard’s writings have
been in a more or less light and humorous
vein, and thousands have enjoyed his thea-
trical efforts as produced in collaboration
with David Belasco, in his “ Passing Show
of 1912,” and in a number of one-act plays
that have been produced in this country
from time to time.
“ Snobs,” “ The Double Cross,” “ The
Red Light of Mars,” “ An Enemy of So-
ciety ” and “ The Only Law ” are among
the well-known books of this author. To
those who are acquainted with him through
these stories, B. S. Moss Film, “ The
Power of Evil,” by Mr. Howard will come
well recommended.
This photoplay is an arraignment of the
drink evil.
Margaret Nicholas, who is remembered
for her work in “ Little Mary Sunshine,"
plays the leading role, and is supported by
an all-star cast in “ The Power of Evil,"
to be released by the B. S. Moss Motion
Picture Corporation in October 1. It is
the first release under its new state right
plan.
September 23. 1916
MOTION PICTURE NEWS
1855
iiiiiiiniiiiiiiiiiiiiiiiniiinii
In and Out of West Coast Studios
■■iiiiiiiiiiiiiiiii
By J. C. Jessen
Special to Motion Picture News.
Los Angeles, Sept. 9.
WITH “ Air. 44 ” wholly completed
and sample print and negative
sent to New York, Director Henry
Otto, of the Yorke-AIetro, devoted several
days of the past week to adapting for
screen portrayal, the Alarie Van Vorst
novel, “Bit Tremaine.’* The story is laid
in Virginia, and Director Otto being a son
of the South, will be perfectly at home in
filming the subject. It gives Harold Lock-
wood the role of a big-hearted man, who,
by sheer force of character, is successful
in everything he undertakes, even to secur-
ing a seat in Congress. Alay Allison takes
the other featured part, that of the daugh-
ter of the village banker. Lester Cuneo
and Andrew Arbuckle have been cast in
important parts in this coming production,
the latter having been specially engaged
by Fred J. Balshofer.
Charles P. Stalling, late of the Ameri-
can Company, has been engaged as assist-
ant director for Air. Otto.
Alarshall Neilan has been added to the
Famous Players-Lasky organization as di-
rector, and has taken up the filming of a
photodrama which will star Blanche Sweet.
Another addition to the Lasky staff is
Van Zimmerman, late location man for the
Fine Arts Company, who took up his new
position with Lasky last week.
Arthur Friend, attorney for the Lasky
Company, arrived at the Coast to spend
several days with Samuel Goldfish, who has
been detained longer than he anticipated.
Walter Aloore, of Aliner Lithograph
Company, who came to the Coast with Air.
Goldfish, has found it necessary to return
East. His purpose in visiting Los Angeles
was to investigate the matter of a branch
lithographing plant on the Coast, which
would supply Western States with paper
instead of all being shipped from New
York. Before departing for the East, Air.
Aloore made it known that he would rec-
ommend that a branch of their company be
established in Los Angeles.
Fox Picture Shown to Governor
Fox Director Raoul Walsh, his assist-
ant, James Alarcus, and Cameraman
Georges Benoit, spent several days of the
past week at Phoenix, Ariz., where they
went to show the first finished print of
Walsh’s late story on prison reform to
Governor George W. P. Hunt. Governor
Bessie Barriscale as “ Plain Jane ” and “ Beauti-
ful Bessie ” in the Kay-Bee Triangle Drama
Hunt, after seeing the picture, was glad to
indorse it. Among the prisoners who took
part in scenes, is Victor Louis Eytinge, a
skillful advertiser, who has gained a na-
tional reputation since he entered the
prison. Eytinge edits a small magazine
from the prison. This is published at Bos-
ton.
Harry Carey has been engaged by West-
ern Representative A. Carlos, of the Wil-
liam Fox Film Corporation, and will ap-
pear in Western subjects under the direc-
tion of R. A. Walsh. Scenario for the
first subject is now being prepared, and
filming will shortly be commenced. Other
members for the first cast have not been
named.
Another new picture will next be started
by Oscar C. Apfel. Apfel’s story is being
written, and deals with the bridging of the
gulf which separates the underworld from
society. Brooklyn Keller will be one of the
principals in this photoplay.
The second big interior setting made for
the photoplay being filmed by Director
Frank Lloyd at the Fox studio, was used
last week. It represents the interior of a
Nome lodge. This interior is seventy-five
feet wide by one hundred and twenty feet
deep, and was very handsomely decorated
with furs and huntsmen’s trophies of the
Far North. Gladys Brockwell is the star
of the story, and the supporting cast in-
cludes Hershall Alayall, George Webb,
Carl Von Schiller, James Farley, William
Clifford, Ray Hanford, and Edward Alex-
ander.
Fox Director (Charles Parrott has made
it clear to his leading comedian, Hank
Alann, that he must reduce in flesh. In
fact, Parrott is making a practical experi-
ment with Alann in a wild race comedy
now being filmed. Alann takes the part
of a sprinter. Carmen Ehillips is playing
the opposite lead. A number of new pho-
tographic effects will be given this subject
by Frank Good in charge of the photog-
raphy, they being of the nature of new
trick scenes made possible by one time
movement process.
Special trains, motor boats, and motor-
cycles, the fastest of their respective kind
to be secured, will play an important part
in the next William Fox comedy made by
Director Walter Reed. True love in this
comedy will battle with crooks and scoun-
drels, but ultimately will win.
A. Carlos has engaged C. AI. and S. A.
Franklyn, who have been with the Fine
Arts studio as directors, but they will not
begin their work under the new contract
until November. This addition increases
the Fox producing staff to eight compan-
ies.
Lester Scott, assistant to Director Oscar
Apfel, and Irene Hunt, Universal leading
woman, were quietly wed at San Diego
last week. Announcement of the wedding
A Brace of New Universals: Carter De Haven in “ Perils of the Parlor J. Warren Kerrigan in “The Social Buccaneer ’’—Joseph De Grasse and
Dorothy Phillips in “ The Place Beyond the Winds ’’
1856
MOTION PICTURE NEWS
Vol. 14. No. 12
came as a surprise to the Fox organization
friends. The wedding was to have oc-
curred at a Los Angeles church, and a
number of guests had been invited, but
Scott went south with Miss Hunt the day
before the wedding date. The couple are
now enjoying a honeymoon spent aboard
ships along the coast.
Hart in “ Return of ‘ Draw ’ Egan ”
The next William S. Hart release as
an Ince contribution to the Triangle pro-
gram will be “ The Return of ‘ Draw ’
Egan,” a story which gives the well-known
player the role of a bad man whom a girl
reforms. The action is laid in Yellow
Dog, a western town infested with gun-
men. The picture was made almost en-
tirely at the big eighteen thousand acre
Inceville ranch, and is said to bristle with
swift and forceful action. Hart’s part in
this will compare very favorably with the
role in which he was seen in “ The Aryan.”
Margery Wilson is seen in the ingenue
role, and Louise Glaum takes an important
part in the story, which was written by
C. Gardiner Sullivan. The picture will
introduce some new photographic effects
including sunsets which were obtained
without the tinting process. The company
A Scene from “ Black Friday,” a Red Feather Universal Five-Recler Released September 18
May Allison, of the Metro-Yorke Players, Dem-
onstrating Her Housewifely Abilities
spent days and nights in canyons to se-
cure the proper lighting. Because of nu-
merous requests from film fans, Mr. Hart
wears in this picture, the peculiar daisy
bedecked vest which was first seen in
“Two Gun Hicks,” and was then worn for
a number of two-reel subjects. All the
Inceville cowboys work in this picture.
Hart was last week the center of a
mob scene in which more than five hun-
dred took part. This is for a later sub-
ject which as yet is unnamed. Hart plays
the role of an ex-bandit who figures in
a number of thrilling episodes. The many
people used in this scene represents the
town folk. Hart has Alma Reuben as his
leading woman in the subject.
Hart was host one day last week of A1
Jennings, bandit, and subject of the fa-
mous “ Beating Back ” stories. They spent
the time discussing badmen of the screen
and of life, and the actor was warmly
complimented by Jennings, who says he
has not missed seeing one of the Hart
western pictures since this actor began
his work for the screen.
Raymond B. West, directing the tri-star
production which has Dorothy Dalton,
Enid Markey and Howard Hickman as
principals, delayed traffic of a continental
railway just out of Los Angeles last week
in the making of scenes showing a
wreck. The collision was staged at night,
and the crash littered up the tracks so
badly that it was impossible for traffic
to be resumed according to schedule.
About one hundred and twenty-five peo-
ple appeared in the scenes made during
the wreck.
Director Reginald Barker’s demands for
realism last week caused George Fisher
to dye his blonde hair black. He appears
in the part of an Italian artist in support
of Clara Williams in an Italian drama.
Fisher tried to persuade the director that
a wig would answer the purpose, but Di-
rector Barker, to secure the best results,
insisted upon changing the color of the
actor’s hair.
Director Barker’s requisitions have
caused the wardrobe department of the
Ince studios to work overtime in an ef-
fort to complete nine hundred Austrian
uniforms needed for war scenes in the
play.
The Ince company under the direction
of Walter Edwards, returned Friday from
spending a week along the Sacramento
River in northern California, making ex-
teriors for the coming Frank Keenan sub-
ject which has Margery Wilson for its
leading woman.
Monte M. Katterjohn is writing another
photoplay for William S. Hart, which he
declares will give new situations hereto-
fore never attempted for western drama.
Katterjohn is the author of “ The Apostle
of Vengeance,” “ The Captive God,” and
“ The Patriot,” all Hart productions.
With the first episode of the coming
Signal Mutual serial, “ The Lass of the
Lumberlands ” completed, Director J. P.
McGowan decided to take advantage of
a wrecked Pacific Coast line steamer, the
Bear, for the second release, and the com-
pany, by the aid of two yachts, secured
excellent scenes several miles out in the
Pacific. The S. S. Bear, which plied the
Neva Gerber (Universal)
full length of the U. S. western coast,
went aground several weeks ago on rocks,
and while workmen were attempting to get
it afloat to repair the damage, McGowan
made a number of scenes.
The Signal Company has experienced
considerable difficulty in the northern Cali-
fornia lumber district because of heavy
fogs, not unusual at this time of the year.
If this interference continues, Director
McGowan has decided he will make but
1857
September 23, 1916
MOTION PICTURE NEWS
one more episode in the Eureka-Arcata
redwood district. Upon the completion
of the third episode, the Helen Holmes
Signal Company will go to Hume lumber
district, which is farther south, and where
climatic conditions are more favorable for
filming during the fall.
A feature of the first episode of this
new serial will be the White Deer dance
performed by the chieftains, and all mem-
bers of the Hoopa Indian tribe at the
reservation of that name. This is a re-
ligious ceremony performed twice a year
by all Hoopa Indians, and McGowan and
Helen Holmes induced the Indians to per-
form it for the films. When it was
learned that the dance was to be given,
more than a thousand automobile loads of
people went to the reservation to witness
the spectacle. About two hundred feet of
these scenes were sent east for the Mutual
Weekly.
Hurst Kills a Deer, So We Hear
To Paul C. Hurst belongs the credit of
being the first of the Signal Company to
kill a deer. It was while returning from
a distant mountain location that a buck
crossed the road a short .distance in front
of him. He brought the machine to a
stop regardless of breaks and tire wear,
and two shots from his trusty rifle, writes
the press agent, and Mr. Deer was a dead
one.
Preparedness has been practiced by the
Signal Film Company, as Director Mc-
Gowan, believing that it would be best
to have a large stock of film on hand,
ordered a sufficient quantity to last two
or three months sent with the company.
He now declares that if the railroad
strike becomes a certainty, he will be in
a position to continue production and
probably finish the serial without addi-
tional supply.
“ The Garden of Allah ” Selig company
is back from spending ten days on the
Mojave desert near Oxnard. A portion
of the time was spent in an attempt to
secure a realistic sand storm, but this not
being accomplished, the technical staff of
the Selig studio has perfected a way of
making an artificial one. Propellers and
six cylinder motors of aeroplanes are used
with the most desirable results. However,
it requires some time to make each scene
by this process.
The Selig Zoo now contains seven sets
for this picture. Three of this number
are extremely large, and represent street
scenes with large buildings. The others
are smaller, but require pretentious fur-
nishings. All are of the type of buildings
to be seen in Algeria, the locale of this
story. The company will spend the
greater part of the coming week at Santa
Barbara where they will use the gardens
of the Santa Barbara missions. These are
known as the most attractive to be found
in California.
The other Selig company under the di-
rection of E. A. Martin, is still working
at Newhall making scenes for “The Light
of Western Stars,” which features Tom
Mix and Bessie Eyton.
Labor Day at the Selig Zoo was the
scene of the annual picnic held by all la-
bor organizations in southern California.
The attendance is said to have been
greater than any previous event of this
kind held at the zoo. There was a con-
tinuous program of events from early in
the morning until late at night, including
dances and concerts. A feature of the
day was the making of a motion picture
for the labor unions in which the members
took part. This is to be used in the pres-
ent campaign for better workingmen’s
laws in California. This was made under
the direction of Eugene Lowry and
Scotty Beal.
“ A Million Dollar Smash ” is the name
given the L-Ko comedy in which a run-
away box car plays havoc in many local-
ities. Russ Powell, Dick Smith, Billy
Bevins and Lucille Hutton are the princi-
pals of this L-Ko comedy.
Three Stories in Production
Another picture just completed is titled
“ Safety First.” It is a story of two
crooks and the adventures they have. One
to escape detection climbs into a safe and
is locked up, while the other finds the
alarm to be false and moves the safe
away.
Three new stories are in production.
One is being made by Craig Hutchinson
with scenes laid around a Turkish bath es-
tablishment. Director David Kirkland is
in charge of the filming of another, which
has the adventures of a flirty hotel keeper
who has a jealous wife. Director General
Jack Blystone is working on the third pic-
ture, which has Alice Howell, Will Dun-
ham and Fatty Voss as its leads.
Messrs. Rounan and Edwards, of the
E. & R. Jungle Film Company, will shortly
make an announcement of a change in
policy with respect to their future produc-
tions. The company has established an en-
viable reputation for making comedies of
exceptional merit. The popularity of these
films has caused many exchanges and ex-
hibitors to write, asking if larger subjects
are made, and it is these letters that have
induced the managers to begin prepara-
tions for the making of larger pictures.
Up to this time one two-reel subject has
been filmed. It is entitled “ Nap and Sally,
the Deserters.” It is one of a series made
under the title of “ Nap and Sally in the
Movies.” In this subject they run away
from the army by stealing the general’s
mule, which they trade to a Chinaman for
a laundry. Nap falls for the Chinese pipe,
and the dream he has is up to standard.
The costumes for this production are said
to be the funniest ever used in an E. & R.
comedy, and the two principals have most
unique outfits. The popular song,
“ Dreamy, Dreamy Chinatown,” will be ap-
propriate incidental music for a portion of
this picture.
The Fine Arts race track story being
made by George Siegman has been titled
“ The Best Bet.” Dorothy Gish is featured
in this picture. It was originally planned
to go to Tia Juana for the race scenes, but
lack of good horses there caused the ar-
rangements to be made for the filming of
this at a Los Angeles course. Director
Siegman was formerly a race fan, and his
Illustrating The Light,” a Five-Reel American Drama Released Through Mutual September 7
1858
MOTION PICTURE NEWS
Vol. 14. No. 12
experience secured in following the ponies,
is serving him in the present production.
Siegman was one of D. W. Griffith’s as-
sistants in the filming of “ Intolerance.”
The story of this new photoplay is that
of a girl who brings about the reformation
of her sweetheart, who has developed a
mania for gambling, and to win her he
promises to bet on but one more race. The
race is jobbed, and his horse made to go
lame. Later the horse wins, and thus he
routs the heavy of the story, and not only
wins the stakes, but the girl. Five hun-
dred extra people were used in the race
course scenes, and six horses participated
in the race.
Erect 7 Ranch Buildings for “ Defenders ”
A Fine Arts Company is spending a
week at Sunland, Cal., where seven big
ranch buildings have been erected, around
which battle scenes with approximately
five hundred horsemen will be staged for
the early day California story now known
as “ The Defenders.” All the Fine Arts
kiddies take part in this, and Bessie Love,
Ralph Lewis, Frank Bennett have the fea-
tured parts.
The temporary title given a two-reel
Triangle komedy being made by Edward
Dillon is “ The Village Vampire.” This
gives Fay Tincher the role of a small town
hotel waitress who reads a book on vamp-
ing, and decides to practice this in and
out-of-door sport of the fair sex. For a
time she gets on well as a heart breaker, but
finally is glad to return to her homespun
beau. Max Davison takes the part of the
small town spender, who starts in to show
her life on the gay white way, and Eddie
Gertrude Cameron (Universal)
Dillon is the country sweetheart whom she
returns to.
“ The Rescuers ” is the name given an-
other Triangle komedy just completed.
This gives the featured part to Tully Mar-
shall, who as a crook, corrupts a society
youth, and induces him to help in per-
petrating a bold robbery by making the
youth believe he is aiding a maiden in dis-
tress. Howard Gay is the, smart youth
wearing a wrist watch, Lillian Webster is
the girl, and Tod Browning is directing.
The reformation of a wayward son of
the rich by a manicurist at a barber shop,
serves as a plot for the short subject,
“ The Barber Shop Sport,” being filmed
from a Calder Johnstone scenario by Wil-
liam Garwood.
Allen J. Holubar has written and pro-
duced a two-reel subject featuring Flora
Parker DeHaven. It depicts the misfor-
tunes of a little city waif, the sole guardian
and caretaker of her little sister. The
waif secures employment in a millinery
establishment, on the day she is ejected
from a tenement house for non-payment
of rent. She sneaks her sister intp the
store, where they stay all night, or rather
until they are awakened by a burglar, the
girl’s cries brings a friendly policeman ;
and the children become his wards. Vir-
ginia Corbin is the Little Sister; Charles
Cummings, the cop, Margaret Whistler,
the milliner, and William Walsh, the pro-
prietor.
Leah Baird, Agnes Vernon and Jack
Mulhall are the principals of a program
picture being made by Fred A. Kelsey
Sir Herbert Tree, D. W. Griffith and De Wolf
Hopper Inspecting the New Greek Theatre at
Pomona, Calif.
from scenario by M. B. Havey. It is
titled “ The Sunset,” and the plot deals
with the deception of a sister who mar-
ries the young man engaged to her sister,
but who had decided to tyreak her en-
gagement when he loses his eyesight. The
youth weds the sister thinking she is the
one he courted before the accident, and
the sister learning of the deception and
seeing the couple very happy leaves them,
to continue on her career as a singer.
“ David’s Idol Dream,” is a two-reel pic-
ture being made by U Director Walter
Morton, from a story by Adele Farring-
ton. This picture has Jay Belasco, Madge
Kirby, Rex Roselli and Miriam Selby as
principals and is of the nature of a comedy
drama. An artist and an illustrator are
engaged to be married, but the girl breaks
the engagement when the artist exchanges
a picture on which he has worked for
months, for a hideous idol. Shortly after
the idol falls, and when it breaks to
pieces, a valuable pearl necklace falls from
where it has been placed by a small child
of the family that formerly possessed it.
The return of the pearls secured several
orders for the artist and the couple are
reunited.
“ The Little Apostle ”
The separation of a father and his son
during a railroad wreck and their reunion
many years later by chance, is the theme
of “ The Little Apostle,” filmed by George
Cochrane and a cast composed of Molly
Malone, Jack Nelson, Miriam Selby,
George Berrell, Anna Dodge, Miss DeFoe
and Burton Law. The father, after the
loss of his son, becomes a missionary.
Corinne Parquet (Keystone)
The child is cared for by others in the
wreck and educated for the ministry. He
goes to a small town to succeed his father,
neither knowing the identity of the other,
and causes a split in the congregation,
which is not done away with until the
two ministers learn of their relationship.
How the attentions of another woman
affected a wife who in the absence of
her husband had secured a divorce, and
will not consent to re-marriage, will be
shown in “ Bridging a Distance,” a one-
reel Universal program subject being
filmed by J. McDermott. The other wo-
man causes jealousy and she soon comes
to see virtues in her former mate previ-
ously unnoticed. McDermott has Betty
Shade, Charles Mailes and Ed Brown as
his principals in this picture.
The “ triangle plot ” has a new situation
in “ Daddy’s Kid,” recently filmed by Di-
rector William Garwood. In this two
brothers love the same girl and one weds
her while the other is completing his col-
lege course. A child is born while the
father is absent, and the brother, now a
physician, finding the child is dead sub-
stitutes the child of another woman in
order to add to the happiness of his
brother. Years later the husband learns
of the deception, and thinking his brother
is the child’s father, threatens death to
the wife and brother but fails to carry
out such a plan, for by accident he learns
the true story. George Chesbro, Richard
September 23, 1916
MOTION PICTURE NEWS
1859
“ Matchin’ Jim,” a Two-Reel Mustang-Mutual Drama, Dated September 8, and Featuring Anna Little
Ryan, Ed Brady and Miss Lois Wilson
are principals of this picture.
Directors Maxwell Ryder and Jack
Cunningham are filming the subject titled
“ Atonement,” with a cast made up of
Wadsworth Harris, Peggy Custer, Paul
Byron, Countess Du Cello, Fred Montague
and Mina Cunard. The story, written by
the producers, pertains to a mother watch-
ing over her daughter, whom she had
given to a relative because of her lack of
funds to properly care for the girl when
an infant. In later years she prevents the
girl from eloping, and is recognized by
the foster father and the family is re-
united.
Another production being made by these
directors is titled “ The Card.” The play-
ers in this are the same appearing in
“ Atonement.” The story pertains to a
flirtation of music students, who reside in
the same apartment house, and the girl,
unable to bear the constant scale practice
of the violinist, drops a card, asking him
to stop. Later when she is being robbed,
the card again serves her, and this time
brings the youth to the aid of the girl.
“Just Her Luck” is a two-reel drama,
being produced by Donald Macdonald,
with Irene Hunt and Lee Hill in the lead-
ing roles. The story is by Constance
Crawley and Arthur Maude, and deals
with the misfortunes which befall a girl
who goes to the city for employment. Mina
Cunard, Helen Wright, and A. E. Witting
complete the supporting cast.
The Nestor Company has filmed two
single-reel comedies. One is “ Even Ste-
phen ” by Tom Gibson, the story of young
people at college who wed and attempt to
keep the wedding a secret from their par-
ents. This goes well until the aunt of one
and the father of the other come on a visit.
The attempts of the newlyweds to keep
their secret gets them into much trouble,
but finally the relatives meet and find they
are old sweethearts.
“ Six Days ”
The other Nestor comedy is named
“ Six Days.” A lovesick youth seeks ad-
vice of a physician, who promises to send
written diagnosis the next day. The phy-
sician sends him one intended for an
elderly man, which gives him but six days
to live. Learning this fate he contracts
with an undertaker for the sale of his
body upon death at the rate of one hun-
dred dollars a day during his life. That
his last few days may be happy he goes
to a beach where he makes merry, but his
good time is continually broken up by the
undertaker appearing and asking how he
feels. There he meets his sweetheart, their
troubles are patched up, and a chance
meeting with the doctor brings out the
error previously made. Walter Newman
wrote this story.
“ Perils of the Parlor ” is a comedy
with Carter De Haven and Belle Bennett,
with several new situations caused by a
wreck of the good ship Matrimony. Wifey
goes home to mother, after renting the
house at the beach to summer girls. Hus-
band returns, and has the gay time of his
life until mother-in-law and wife come for
a few things. The story was written by
Barney Furey, and prepared for the screen
by Harry Wulze.
“Beans and Bullets” is a Joker comedy
made by Director William Beaudine, with
the usual cast. This is a burlesque on the
social life of the army or navy.
The W. Carey Wonderly novel, “ The
Price of Silence,” has been adapted for the
screen by Ida May Parks, and will be
filmed under the director of Joseph De
Grasse. Dorothy Phillips and Lon Chaney
will be the principals.
Phillips Smalley’s present production,
titled “ The Double Standard,” adapted
from the story of Brand Whitlock by El-
liott Clawson, is a sex problem play, fea-
turing Hazel Page and Irene Aldwyn, who
appear in the roles of two girls of the
street. The principal role is that of the
judge of a police court, taken by Roy Stew-
art. The judge decides shortly after tak-
ing up the duties of the office to deal
fairly with all cases that come before him
regardless of the parties, and especially
those involving women of the underworld.
One of the first brought before him
causes his brother-in-law to be brought
into court together with two girls, and la-
ter investigation on the part of the judge
as to ownership of the apartment house,
reveals to him that his wife is part owner.
The disgrace brought upon the family as
the .result of the hearing breaks up his
home, for his wife is persuaded to leave
him by her brothers, a newspaper owner
and a bishop. But the judge has the sat-
isfaction of knowing that he is living true
to his convictions. Mr. Smalley has se-
lected a very notable cast, which included
Frank Elliott, who but recently returned
from a legitimate starring tour in Austra-
lia, Clarissa Selwyn, Frank Brownlee, Jo-
seph Gerard, Max Stanley, and others.
The subject is being given some excep-
tional settings.
“ The Python ” is an underworld gun-
man story of three reels, being made for
U by Director A. W. Rice. Tom Gibson
is the author of the scenario, which re-
veals how an adventuress and her aids
were captured by the police by a peculiar
perfume odor when aided by a physician
who has been taken to the gangman’s gath-
ering place to treat an injured man.
Gretchen Lederer appears in the part of
the adventuress, George C. Pearce plays
the role of the doctor, the lead, and Lloyd
Whitlock, William Quinn, and Jessie Ar-
nold are the other principals.
A five-reel story, titled “ The Reward
of His Government,” has been written by
Robert Lee Weigert, a recent addition to
the U scenario staff, who was formerly at
the Thomas H. Ince studio. Stuart Paton
will be in charge of producing this.
“ Liberty ” Now In 8th Episode
The “ Liberty ” serial company is now
engaged in filming the eighth episode, and
are spending a week in the vicinity of
Playadel Rey, California.
Director William Mong is using the
soldiers’ home at Sawtelle, California, for
exterior scenes of the three-reel drama
“An Old Soldier’s Romance.” Nellie
Allen plays the lead opposite Mong.
F. McGrew Willis and Walter Woods
have written a five-reel drama “ The
Devil’s Dye,” which is to be produced by
Director Lloyd Carleton. Dorothy Daven-
port and Emory Johnson are featured in
this picture.
A comedy melodrama is next to be
made by Director William Worthington,
who will have Franklyn Farnum and
Agnes Vernon as his principals. The title
of this is, “ In Love.”
Director Henry McRae, accompanied by
President Carl Laemmle and Mr. McRae’s
players, were at Catalina Island several
days last week for scenes in the two-reel
subject, “The Lost Lode.” Upon his re-
turn from Catalina Islands, Mr. Laemmle
went to San Francisco to spend a few
days.
1860
MOTION PICTURE NEWS
Vol. 14. No. 12
Four Special Subjects and Two Special Features Will Be
Released on the Universal Program for the W eek of
September 18 in Addition
FOUR special subjects and two Uni-
versal Special Features will be re-
leased on the Universal Program for the
week of September 18, in addition to the
regular five-reel Red Feather feature.
Marie Walcamp, Eddie Polo and Jack
Holt will appear in “ The Desert of Lost
Souls” the latest and sixth episode of the
new Universal serial “ Liberty,” which
was written by and produced by Jacques
Jaccard. The following cast will appear
in support of the principals: Maude
Emory, G. Raymond Nye, Neal Hart,
Bertram Grassby and L. M. Wells.
Carter De Haven continues his “ Timo-
thy Dobbs — That’s Me ” series with a two-
reel episode entitled “ He Almost Lands
An Angel,” written by Bess Meredyth and
produced by Wallace Beery. Robert Mil-
ash, Mina Cunard, Hayward Mack, Dan
Duffy and Mr. Horne appear in support
of De Haven.
The week’s Red Feather will be “ Black
Friday,” a five-reel drama of the period
of 1874, in which Dorothy Davenport and
Emory Johnson play the principal roles.
This, the thirty-fourth Red Feather Uni-
versal production was scenarioized by
Mrs. E. N. Engleton from the story by
Frederick S. Isham, and was produced by
Lloyd B. Carleton. Supporting Miss
Davenport and Emory Johnson are
Richard Morris, Wilfred Roger, Gretchen
Lederer, Virginia Southern, Marc Fenton
and Mrs. Maurese. “Black Briday” will
be released on September 18.
On the same day, Eddie Lyons and Lee
Moran, supported by Priscilla Dean, Harry
Nolan and Fred Gamble will hie them-
selves to Turkey to see what they can do
with “A Silly Sultan.” This Nestor com-
edy was written by Ben Cohn and pro-
duced by L. W. Chaudet.
On September 19, Violet Mersereau will
be starred in “The Girl Who Didn’t Tell,”
a three-reel Universal Special society and
underworld drama in which Paul Panzer,
Harry Benham and Charles Ogle play the
other principal roles. “ The Girl Who
Didn’t Tell” was written by Harry Ditt-
mar, and produced by Robert F. Hill.
Nellie Slattery, Helen Slosson and Johnnie
Walker, enact other principal roles.
There will be no Victor release on Septem-
ber 19.
The feature on September 20 will be
“ Cold Hearts and Hot Flames,” a two-
reel L-Ko farce comedy featuring Billie
Ritchie. Gladys Tennison appears in sup-
port. On the same day, No. 38 of the
Universal Animated Weekly will be issued.
There will be no Laemmle release on
September 20
I
to Regular Red Feather
The following day, September 21, Fran-
cis Ford and Betty Scliade will co-star
in “ Poisoned Lips,” a Laemmle two reel
society drama, written and directed by Mr.
Ford. Neil Hardin, Alys Mason and
Harry Fisher appear in support of the
principals. On the same day, Edith
Roberts and M. K. Wilson will co-star in
the Powers comedy, “ High Speed,” which
was written by Harvey Gates, and pro-
duced by Mr. Wilson. There will be no
Powers release on September 21.
“ A Mountain Nymph ” is a Big U
drama, scenarioized by Calder Johnstone
from the story by G. E. Jenks, was
produced by George Cochrane, and will be
released on September 22 with Jack Nel-
son and Molly Malone in the principal
roles. Burton C. Law, and Fred Burns
are cast in the other principal roles.
“ His Mother’s Boy,” a Rex military
drama featuring Kingsley Benedict, also
will be released on September 22. The
play was written by E. M. Ingleton, and
produced by F. A. Kelsey. Besides Mr.
Kingsley the cast contains George Fern-
andez, Charles Dorian, and Mrs. Whit-
ting. There will be no release under the
Nestor brand on this date.
Ben Wilson will be featured on Septem-
ber 3 in “ The Broken Spur,” a Bison
drama of the Canadian northwest in two
reels adapted by J. Grubb Alexander from
the story by Phil Hunt, and produced by
Ben Wilson. Charles Ogle, Joseph W.
Girard, Clara Beyers and Rosemary Dean,
also play important roles. On the same
day Gale Henry and William Franey will
combine in the fun-making in “ Musical
Madness,” a Joker comedy written by
Harry Wulze, and produced by William
Beaudine. Charles Conklin, Milburn Mor-
anti and Lillian Peacock assist in the hil-
arity. There will be no release under the
Laemmle brand on this date.
On September 24 the Powers juvenile
drama, “ The Valley of Beautiful Things ”
will be released. It will be followed by the
Imp comedy drama, “ A Desperate
Remedy,” written by Charles J. Wilson,
produced by Charles E. Bartlett and fea-
turing Gertrude Selby. Carl Von Schiller
and John F. Connelly appear in support of
Miss Selby. There will be no release
under the L-Ko brand on this date.
During this week the Universal also will
release “ Under the Spell,” a special Red
drama, featuring Phillips Smalley' and
Lois Weber, supported by Douglas Ger-
rard and Lue Warrenton; “Buzzard’s
Prey,” a special Imp drama in one r^el ;
“ A V ife’s Innocence,” a special Laemmle
drama; and “After the Battle.”
TRIPLE PERSONALITY IN “SAINT,
DEVIL AND WOMAN”
A tale of a girl of triple personality,
“ Saint, Devil and Woman,” will be re-
leased by the Thanhouser Film Corporation
through the Pathe exchanges on Septem-
ber 24. Florence La Badie, the star, is
supported by Wayne Arey, Hector Dion
and Ethyle Cooke.
The story, by Philip Lonergan, is based
upon Dr. Morton Prince’s famous treatise,
“ The Dissociation of a Personality,” which
discusses the case of Sarah Beauchamp,
the first person of changing personality to
be carefully investigated by scientists.
Investigations by Boris Sidis and Dr.
Hugo Von Munsterberg also were used in
making the play psychologically accurate.
Florence La Badie appears as a simple
girl who is changed into a fiend by a chain
of startling circumstances. A railroad
strike plays a big part in the story and
Director Frederic Sullivan has staged a
battle between strikers and strike breakers.
“THE MAN IN BLACK” IS SECOND
“FANTOMAS” SET FOR RELEASE
ON THE 14TH
The second release in the “ Fantomas ”
series is called “ The Man in Black.” It
will be released by Mutual September 14,
as these three-reel episodes reach the
screen at weekly intervals. The man in
black is a mysterious law breaker who is
in a desperate conflict with Juve. The
man in black, who is in reality Fantomas.
has allies everywhere and his resourceful-
ness is infinite.
One instance of it is when he is trapped
in a restaurant. As he leaves the res-
taurant in charge of Juve and Fandor, the
detective’s newspaper assistant, he breaks
away from his pursuers. They find to
their chagrin that they have been holding
rubber forms in the shape of arms while
the criminal has had his own arms held
tightly against his body.
“BEATRICE FAIRFAX” SCENE TO BE
MADE AT THE POLO GROUNDS
FOR INTERNATIONAL
A thrilling episode of “ Beatrice Fair-
fax ” the new photoplay series of the In-
ternational Film Service, Inc., has to do
with a romance in the lives of a profes-
sional baseball player and his wife. The
big scene takes place during a ball game
at the Polo Grounds.
The International Film Service has ar-
ranged with the New York American to
stage several of the scenes during the
game between the Yankees and Giants on
September 10, for the benefit of the Amer-
ican’s Neediest Families Fund.
Manager McGraw, of the Giants, Man-
ager Donovan, of the Yankees, and the
star players of both teams will have
prominent parts in the picture.
September 23, 1916
MOTION PICTURE NEWS
1861
Richard Bennett in “ The Sable Blessing,” First of the Series of Mutual Features in Which This Actor Is to be Starred
All World- Brady Releases from Now Until New Year s Are
Made, Edited and Ready for Delivery
METRO-YORKE COMPANY BEGINS
“BIG TREMAINE,” UNDER DIREC-
TION OF OTTO
Fred J. Balshofer, president and general
manager of the Metro-Yorke studio, closed
negotiations last week with Little, Brown
and Company, the Boston publishers, for
the motion picture rights to “ Big Tre-
maine,” the popular novel by Marie Van
Vorst, author of “ The Girl from His
Town ” and several other fiction successes.
Production will be starred in a few days
by Director Henry Otto, with Harold
Lockwood and May Allison in the stellar
roles.
Mr. Lockwood will characterize the name
part of “Big” Tremaine, who is so called
by reason of his bigness of heart, mind
and physical development.
Miss Allison is cast to portray the role of
an aristocratic young Southern girl, who
idealizes “ Big Tremaine,” and hence she
assists him in obtaining his election to
Congress.
The story of “Big Tremaine” is laid in
picturesque Virginia. Special settings for
the feature will be built at Jhe West Coast
Metro-Yorke studio under the supervision
of Henry Otto, who was born and raised
in the South.
A cast to support Harold Lockwood and
May Allison is now being assembled in
Los Angeles, at the Metro-Yorke studio in
California.
“ THE PILLORY ” IS NEXT THAN-
HOUSER FOR FLORENCE LA BADIE
Edwin Thanhouser announces that fol-
lowing “ Saint, Devil and Woman,” the
next Florence La Badie feature to be re-
leased through Pathe will be “The
Pillory,” by Philip Lonergan and directed
by Frederic Sullivan.
Miss La Badie is supported in “ The
Pillory ” by Marie Shotwell, Ethyl Cooke,
George Mario, Nettie Parker Spaulding,
Marie Haynes, Yale Benner, and James
Seeley.
“The Pillory” is a strong tale of a
country girl who is reared by a stern aunt
whose religion is super-orthodox. Miss
La Badie’s mother has been driven away,
and finally Florence, innocent of any
wrong suffers the same fate.
She drifts to a city and is protected by
a judge’s wife. Just as happiness comes,
the aunt, firm in her belief that the Bible
must be interpreted literally, in a dra-
matic denunciation scene, crushes all of
Florence’s hopes.
WILLIAM A. BRADY, director gen-
eral of the World Film Corporation,
announces that all its releases from now
until New Year’s are made, edited and
ready for delivery.
These photoplays, produced under the
personal supervision of Mr. Brady, em-
brace a broad selection of themes and em-
ploy the services of all the World-Brady
stars.
The first on the list, the release date of
which is September 18, is “ Friday the
13th,” a dramatization of Thomas W.
Lawson’s famous novel, with frenzied
finance as its background. Robert War-
wick is the star of this production, and
the “ big ” scene is a photographic repro-
duction of the floor of the New York
Stock Exchange during a panic.
Clara Kimball Young, in “ The Dark Si-
lence,” follows. This play is of the Euro-
pean war in the sense that its story
threads the battlegrounds and field hospi-
tals of France, where the heroine of the
play and her lover are torn apart and re-
united under vivid and thrilling circum-
stances.
“ The Revolt,” a drama of the great
city, filmed from a noted stage play in
which Helen Ware and Alma Berwyn met
with great success throughout the country
— a play that aroused vehement discussion
of the sociological problem it laid bare — -
will be acted by Frances Nelson and Ar-
thur Ashley.
“ The Gilded Cage,” with Alice Brady
as its star, illustrates the vicissitudes of a
young girl reared in the pleasant and spir-
itual atmosphere of the convent, with gen-
tleness and goodness on every side, and
suddenly plunged into the turmoil and
wickedness of life at court — a veritable
bird in “ a gilded cage.”
In direct contrast is “ The Man Who
Stood Still,” a simple comedy of combined
humor and sadness, the first World-Brady
picture in which Lew Fields is the star.
Mr. Fields impersonates a warm-hearted,
kindly old jeweler who “loses out” to
more aggressive business rivals, and suf-
fers in ostensibly cheerful silence when
grief and hardship enter his home.
“ The Hidden Scar,” starring Ethel
Clayton and Holbrook Blinn, is a modern
drama of love nearly wrecked through a
misstep in the past.
Robert Warwick in “ The Heart of a
Hero ” assumes the role of Nathan Hale,
one of the most heroic characters in our
national history. The photoplay is made
from Clyde Fitch’s stage drama, which
met with countrywide favor under the
title “ Nathan Hale.” A big, stalwart
American play.
Marie Dressier in “ Tillie’s Night Out ”
contributes the first of the “ Tillie ” series
for which she has been engaged as star by
the World-Brady organization. The va-
rious happenings to which Tillie is sub-
jected during the progress of her night of
recreation would have utterly exhausted a
less enthusiastic comedienne. Some of
the scenes are laid at Coney Island.
Alice Brady in “ Bought and Paid For ”
enacts the heroine of George Broadhurst’s
most successful play, which ran for two
seasons at the Playhouse, New York, and
was a wonderful success for several sea-
sons all over the continent. This is at
drama showing the influence of drink up-
on a household in which a noble husband
and a charming wife idolize one another
until the insidious enemy poisons their
happiness.
The World-Brady interests are under-
stood to have several other completed of-
ferings in full readiness, but formal an-
nouncement of their identity and rotation
is deferred for the present.
A new service has been established,
called the Clara Kimball Young Service-
World Pictures. This program provides
eight reissued pictures with this star, each
re-edited and retitled and all prints new.
First choice on the Clara Kimball Young
program is given to the regular holders
of World franchises, with no advance in
price. The printing and other advertising
specialties for this service are entirely new
and unique.
ANOTHER ADE FABLE IN TWO REELS
BY ESS AN AY
Another two-act George Ade fable is be-
ing filmed by Essanay. It is “ The Fable
of the Kittenish Superanns and the World
Weary Snipes.” This will be the second
time an Ade fable has been put in two
reels, rather than one, but more will be
issued in this length, whenever the story
requires, as they have been found equally
as popular as the shorter ones. The two-
reel fables also afford an opportunity for
larger sets. President George K. Spoor
is now casting only recognized Essanay
leading players in the fables.
1862
MOTION PICTURE NEWS
Vol. 14. No. 12
MARSHALL NEILAN TAKES UP WORK
AS A LASKY DIRECTOR
Marshall Nellan, one of the best-known
leading men in motion pictures, and promi-
nent also as a director, has taken up his
new work as one of the Lasky directors
at the Hollywood studio of the company.
Mr. Neilan by no means is a stranger to
audiences that have seen Paramount Pic-
tures during the past two years.
He took leading role some months ago
in the Lasky production of “ The Country
Boy,” and he has also appeared as leading
man for the Famous Players Film Com-
pany in “ Madame Butterfly,” in support of
Mary Pickford, and in “ Little Pal ” with
the same star.
In the past few years, Mr. Neilan has
been ' connected with various companies,
always to his increasing credit, as his pop-
ularity both as a player and director has
constantly grown. He was recently with
the Selig Company.
Maurice and Florence Walton , Dancers of International Fame,
Will Be Seen on Paramount Program Week of September 25
ON the Paramount Program for the
week of September 25, Maurice and
Florence Walton, the dancers of interna-
tional fame, will make their first screen
appearance in the Famous Players produc-
tion of “The Quest of Life.”
The other feature for the week will be
the Lasky production of “Anton the Ter-
rible ” in which Theodore Roberts and
Anita King will be starred.
Surrounding the program this week, will
be Paramount’s three short reel subjects,
the thirty-third edition of the Paramount
Pictographs, the magazine-on-the-screen,
the thirty-fourth of the weekly “ Trips
Around the World,” with Burton Holmes,
in which Bonnie Scotland will be visited,
and the Paramount-Bray Cartoon, “ Bobby
Bumps Starts a Lodge” from the pen of
Earl Hurd.
“ The Sex Lure ” Is to Follow
Productions — Picture W ill
uj_J ER SURRENDER” having been
•l I completed, the Ivan Film Produc-
tions are already preparing for the next
production, to be released in October.
“ The Sex Lure,” the new play which
will be put into work almost immediately,
is based on an original story especially
conceived for the screen by L. V. Jeffer-
son, one of our foremost dramatists.
There are six parts, each almost equally
strong, and the Ivan Company has closed
contracts with several stars, and is at pres-
ent negotiating with other stellar lights of
both the silent and spoken stage to enact
various roles in their next play. Immedi-
ately the cast is completed, a further full
announcement will be made.
This new production will not be directed
personally by Ivan Abramson, director gen-
eral of the Ivan Films, but another direc-
tor has been especially engaged to produce
this play under the supervision of Mr.
Abramson.
“ Her Surrender ” Ivan Film
Be Released in Six Reels
Novelty is promised in the lighting ef-
fects of this new drama, and M. le Picard,
chief of the battery of Ivan cameramen,
has devised some ingenious contrivances
for his camera, and promises new fade-in
and fade-out effects.
Work on this new play will commence
almost immediately, and “ The Sex Lure ”
is expected to be completed early in Octo-
ber, so that it may be the regular scheduled
Ivan release for that month.
“THE LITTLE LIAR ” IS A FINE ARTS
WITH MAE MARSH
Mae Marsh, the Triangle-Fine Arts star,
with Robert Harren, will next be seen on
the Triangle program in a different sort of
a screen story, “ The Little Liar,” for
which Anita Loos is responsible. The
basic idea of the picture deals with the
imaginative period of childhood. Lloyd
Ingraham directed.
The Pictographs, Paramount’s maga-
zine-on-the-screen, for this week has four
leading subjects — “ Fresh Water Acro-
bats,” “ Dining Automatically,” “ Wonders
of the Unseen World,” and “ Leather
Footprints.” In the first subject there is
visualized the fact that a course in acro-
batics is almost necessary in order to
handle the sailing canoe, while in “ The
Wonders of the Unseen World ” there is
shown the various bacteria that exist in
the water we drink, invisible to the naked
eye. This is a plea for pure water, which
is more necessary than pure food.
Treating humorously the manner in
which thousands of people dine automatic-
ally each day, the subject treating on “ The
Nickel-in-the-Slot Dinner ” is very inter-
esting, but shows thoroughly the inside
workings of one of the country’s newest
institutions. The subject of “Leather
Footprints ” shows in a most interesting
manner, the method in which custom-made
shoes are manufactured.
The Paramount Burton Holmes Travel-
Pictures for the week, continues the “Trip
Around the World,” leaving England be-
hind and entering the land of the Heather.
In Bonnie Scotland the trip takes in every
possible point of interest in the land of the
Scotchman, including the raspberry pick-
ing, which has grown to a wonderful in-
dustry, the granite built Aberdeen Mari-
schal College, and through the Caledonian
Canal, and then to the highest mountain
in Great Britain, together with a number
of other interesting places.
Earl Hurd, the well-known cartoonist
offers as the Paramount-Bray Cartoon for
the week, “ Bobby Bumps Starts a Lodge.”
Next week Paramount will release its
first comedy “Nearly a Deserter,” a Black
Diamond Comedy, produced by the United
States Motion Pictures Corporation. This
comedy deals with the surest fire trigger
in the comedy world, the trick possibilities
of the motion picture.
LEONORE ULRICH, THE MOROSCO
STAR, IN A GROUP OF SCENES FROM
“THE INTRIGUE/’ THE NEWEST
WORK OF THE MOROSCO STUDIOS
FOR THE PARAMOUNT PROGRAM
September 23, 1916
MOTION PICTURE NEWS
1863
FIRST OF NEW KITTY GORDON FEA-
TURES NOW IN THE MAKING
AT BLACHE STUDIOS
FOR SELZNICK
Kitty Gordon, the famous beauty of the
musical comedy stage, has began work at
the Blache Studio, on the first production
of the Kitty Gordon Film Corporation.
This picture will be a film version of
“ Vera the Medium,” by Richard Harding
Davis.
Miss Gordon’s new picture is being
filmed under the supervision of G. M.
Anderson, the famous “ Broncho Billy.”
The story is exceptionally well suited to
the statuesque star, giving her many op-
portunities to appear in startling costumes,
and to make the most of her noted beauty
and superlative gifts of expression.
The Kitty Gordon Pictures have been
added to the Lewis J. Selznick Enterprises,
and will be released by him on the open
booking plan, along lines similar to those
he has adopted for the Clara Kimball
Young and Herbert Brenon pictures.
Kitty Gordon’s Back Again
Mr. Selznick hopes to enlarge his field
of operations to include seven or eight
stars of the first magnitude so that he will
I be able to produce and release fifty-two
pictures a year. These will not be on a
program, but the pictures of each star
will be marketed separately at a price com-
mensurate with their box office value.
Negotiations are rapidly being closed for
the control of all the pictures to be pro-
duced by one of the largest theatrical firms
in the country. By this deal, Mr. Selznick
will add to his attractions three noted
stars. A definite announcement of this
transaction is expected within a week or
two.
OCHS, NATIONAL PRESIDENT, BOOKS
“THE YELLOW MENACE” FOR
ALL HIS THEATRES
The Unity Sales Corporation believes it
is scoring a record number of bookings
on its sixteen episodes serial “The Yellow
Menace,” which is now being released to
exhibitors throughout the United States.
One of the most important contracts which
has been closed, books “The Yellow Men-
ace ” for all the theatres controlled by Lee
A. Ochs, president, Motion Picture Ex-
hibitors’ League of America.
These theatres are as follows : Costello
theatre, 23 Fort Washington avenue; Con-
course theatre, Concourse and Fordham
Road ; Fordham theatre, Davidson avenue
and Fordham Road ; Broadway Airdrome,
Broadway and 161st street; Grand theatre,
Long Branch, N. J. ; Ochs’ Airdrome, West
End, N. J.
When asked to express his opinion in
regard to the value of serials for a pro-
gram, Mr. Ochs says, over his signature :
“ For the coming season I have booked
serials for all my theatres, because to my
mind serials are the best two-reel proposi-
tions that the market offers. Generally
speaking, more money is spent on serial
productions, and the tremendous publicity
behind them is of inestimable value to the
theatres. Another factor of utmost im-
portance that must not be overlooked, is
the fact that when patrons become in-
terested in a serial, it means continued
patronage from fourteen to sixteen weeks
as the case may be, and furthermore by
bringing the patrons to a theatre, an ex-
hibitor, through the medium of the screen,
has the opportunity to keep them posted as
to the excellence of his other attractions.
“ In regard to how ‘ The Yellow Men-
ace ’ appeals to me, my best answer is — I
have booked this tremendous soul stirring
serial for all my theatres.”
TERRE HAUTE EXHIBITORS FORM
ASSOCIATION
With the election of officers, the Terre
Haute (Ind.) Exhibitors’ Association was
officially launched Thursday, August 26.
William E. Keating was elected presi-
dent; Bennie Van Borssum, vice-president;
Nat Wolf, secretary; G. Boland, treasurer.
This organization gives Terre Haute its
first film organization. The organization
have several plans for the betterment of
the business in that city, which they will
propose soon.
The Grievance Board consists of Will
E. Keating, Nat Wolf, Ike Ades, and Sam
Drifuss. This board is to act on all griev-
ances that arise.
The Grievance Committee have just set-
tled a dispute between the Musicians’
Union and the theatres, and have also au-
thorized the secretary to write to F. J.
Rembush, president of the State League,
that this organization will work hand and
hand with him.
“CHARITY?” FIRST FEATURE OF
FRANK POWELL PRODUCTIONS,
INC., NEARS COMPLETION
“Charity?” the first feature of the
Frank Powell Productions, Inc., is rapidly
nearing completion. This picture, which
has been made from a scenario by Linda
A. Griffith, will mark Mr. Powell’s initial
effort as an independent producer. In it
appear Creighton Hale, Linda A. Griffith,
and Sheldon Lewis. “Charity?” will
shortly be ready for release.
“THE LIGHT OF LOVE” MABEL TALIA-
FERRO’S NEWEST METRO PICTURE,
WILL SHINE LATE THIS MONTH
Only five principal characters are re-
quired to tell the story of “ The Light of
Love,” Mabel Taliaferro’s latest Metro
play, being produced by Rolfe Photoplays,
Inc. These are true types of the rugged
life of the Maine coast, where the action
of the drama is located.
Mabel Taliaferro
Miss Taliaferro, with her supporting
company and with Edwin Carewe, who is
directing all Miss Taliaferro’s pictures on
the Metro program, have been at one of
the most picturesque spots on the coast of
the Pine Tree State, where a lighthouse
is necessary to protect seafarers from
treacherous rocks.
Channing Pollock and Rennold Wolf
have supplied the diminutive star with this
latest vehicle, and June Mathis, one of the
ablest scenario writers in the country, has
translated the work of the collaborators in
terms of the motion picture studio. “ The
Light of Love ” will be released late this
month.
WORK SOON UNDER WAY IN SUCCESS
STUDIOS
With Constance Collier engaged for the
leading role in “ The Eternal Magdalene,”
the drama by Robert H. McLaughlin, which
was seen on Broadway last season, and Or-
rin Johnson under contract to play the lead
in the adaptation of the “ Decameron ” of
Boccaccio, the Success Films Corporation
expects to announce within the next week
where and when it will begin making its
first two pictures, and when they will be
ready for release.
The remainder of the cast for the first
two pictures will be announced shortly.
The company’s offices in Pittsburgh, Cleve-
land, and Detroit are now open, and the
New York offices will be opened this week.
1864
MOTION PICTURE NEWS
Vol. 14. No. 12
Capacity for Concerted Action Demonstrated by Boston Film
Men in Strike Preparedness
THE capacity for concerted action
among Boston film men was demon-
strated last week when representatives of
the twenty-nine exchanges in Boston met
and took heroic measures to prepare to
supply the exhibitors in case the strike of
railroads went into effect on Labor Day.
The large building, 171-173 Pleasant
street, was hired and a telephone switch-
board installed, and the plant inspected
and passed by the city officials. New Eng
land was districted into zones, thirty autos
were contracted for, and all the exhibitors
in the five states were telegraphed as to
the delivery points. The committee put-
ting the plan into execution were : Man-
ager Asher of the Famous Players, Man-
ager Harry Campbell of the Fox, and
Eastern Division Manager Fred B. Mur-
phy of the Unicorn.
Although the strike was averted, the
committee is still out on the proposition
of determining to what extent the film
men may legally act as a unit in similar
contingencies. It is probable that the com-
mittee will be made permanent and given
power to act for the trade in emergencies.
Leo Balsdon, manager of the Boston
V-L-S-E office, has received appointment
as manager of the New York office, and
will leave soon. He is receiving congratu-
lations from his friends in the exchanges.
Lester Reardon, now assistant manager,
will be the next manager of the Boston
office. Mr. Balsdon declares that the past
week has been the greatest in the history
of the Big Four in New England for busi-
ness done. The E. H. Sothern pictures
are in great demand. The Park theatre
secured the contract for the first showing
in Boston, and the films are being booked
throughout New England.
George Whitney, of the Whitney inter-
ests, with headquarters at the Bijou thea-
tre, Springfield, has signed a no-cancella-
tion contract for a year for V-L-S-E fea-
tures. Miss Sullivan, one of Mr. Bals-
don’s most popular stenographers, has
been promoted to the position of assistant
bookkeeper, the occasion of which was her
getting married during her recent vaca-
tion. The groom is R. N. Bacon, and Mr.
Blasdon says that V-L-S-E employees al-
ways bring home the bacon when they go
after it.
Ed. Farrell, formerly manager of the
General exchange in Boston, was appoint-
ed manager of the Pathe office here by C.
B. Seelye, assistant to the Pathe president,
who has been in town the past week.
Hunter Bennett, traveling representative
of the Mutual, is in town negotiating for
a Pleasant street location for the Mutual
exchange. The intention is to build.
Frank Vine, manager of the Interna-
tional Film Company, with Representative
E. H. McCloskey, Walter Davidson and
Dan Hogan are getting ready to move in-
to the new International building at 48 and
50 Piedmont street. Manager Vine says
he will be glad to get out of his present
cramped quarters.
The Globe Film Company has moved to
the Frohman Building on Winchester
street, leaving the Piedmont street build-
ing entirely to the Ferguson Feature Film
Company, who needed all the space.
THE Kansas City Screen Club made its
bow September 1, in its new quarters
at 15 West 10th street, and received the
hearty congratulations of the two hundred
guests present. The quarters have been
beautifully and tastefully decorated and
furnished. An illustration of the good
taste was shown in the comments of the
women. A common expression heard was
a desire to take some of the furniture
away with them. There is a ball room,
furnished with rugs, chairs, tables, and a
piano, all of which were removed or set
aside when the dancing began. There is a
pool room, and a dining room will care for
more than thirty at a time. A bar in the
rear has the usual accommodations. The
walls are decorated with pictures of screen
stars.
The reception and ball on September 1
began at 9 o’clock, with the arrival of many
of the invited guests. By 10:30 more of
the moving picture exhibitors and guests
came, and by 11 o’clock, there were more
than 200 persons in the rooms, though
some of the earlier arrivals had gone. In-
terspersed with the dancing, were cabaret
numbers, the performers being persons on
the week’s bill at the Globe, the Century
and the Gayety theatres. Charles W.
Harden did the honors of the occasion,
announcing the numbers as they appeared
on the program.
C. W. Patter, the publicity man for
“ The Yellow Menace” at the United Film
Company exchange, is reporting the best
of success for that serial. Advertising in
the local papers and on sign boards about
the city has prepared the picture for a
record run. The first house to get the
picture was the Empress theatre, now op-
erated under the Pantages. The serial
will be staged by that theatre, for sixteen
weeks, running an episode each week.
Furthermore this timely serial will be
shown at each of the theatres in the cir-
Metro is getting their new building in
good running order. This plant has the
latest appliances and labor and time sav-
ing devices. There are two machines in
the projecting room to save the time of
exhibitors. They are getting ready to
book “ Romeo and Juliet.”
Harry Campbell goes on a vacation the
24th of September. For two weeks he
will be hunting on a game preserve 140
miles north of Quebec. He is at present
occupied mainly in polishing up his guns
and pistols.
John Pavonne, formerly of the General,
New Haven, is the new booker and ship-
per under Salvini, at the New Haven Uni-
corn office.
cuit, which takes in some of the larger
cities throughout the West. Running a
serial straight through, day after day, is
something new for the theatres of Kansas
City, and a record house is expected at
least one day a week. Joe Levy, manager
of the Kansas City office of the United
Film Company, selected a competent man
to handle the new serial. Mr. Potter has
had a wide experience in the Universal
exchange of that city.
Hyrum Danberry, proprietor of the
Lucile theatre, King City, Mo. ; C. C. Mc-
Collister, manager of the Star theatre,
Wichita, Kansas ; J. W. Hayter, Lutic the-
ater, Girard, Kansas; and Joseph Kohl-
berg, proprietor of the Farnum theatre,
Omaha, Nebraska, were in the city visiting
the Kansas City exchanges.
SAWYER AFTER CANADIAN RIGHTS
TO PICKFORD PICTURES
It has been learned on very excellent
authority that Mr. Sawyer, head of the
Standard Film Service, Toronto, Ont.,
who is now in New York, expects to take
back with him the Canadian rights for the
Mary Pickford Artcraft Pictures. The
Standard Film Company, which distri-
buted Metro pictures in Canada, is said to
have many novel and pretentious plans in
view.
The Monarch Film Company, Ltd., has
been incorporated in Toronto, with head-
quarters at 12 Queen street E., and they
will distribute the new Clara Kimball
Young features in Canada. The first of
these will be “ The Common Law.”
Harry Price, who has just left for his
western trip, representing the Canadian
Universal Film Company, will book in ad-
dition to Universal Service and Bluebird
photoplays, “ The Dumb Girl of Porticia.”
The Strand theatre of Toronto, will show
this picture first in Canada, during the
month of September.
Kansas City Screen Club Opens Its Neiv Headquarters to Two
Hundred Guests at Housewarming on September 1
September 23, 1916
MOTION PICTURE NEWS
1865
WEEMS IS MADE MANAGER FOR
MUTUAL IN WASHINGTON, D. C.
Owen D. Weems, one of the most active
motion picture men of Baltimore, has been
made manager of the Baltimore branch of
the Mutual Film Corporation. Mr. Weems
for some time past has been the leading
salesman of that office, and the promotion
came rather as a surprise to his many
friends in Baltimore. In addition to his
film exchange experience, Mr. Weems has
also had a general theatrical training.
For some time he was a member of
prominent musical comedy companies.
After leaving the stage he entered the
motion picture business as an entertainer
when songs and novelty features were pop-
ular in the various motion picture theatres.
Later he became manager of several of the
most prominent film theatres, after which
he entered the exchange end of the busi-
ness.
Mr. Weems succeeds E. G. Evans, who
has been manager of the Baltimore Mutual
office for some time. Mr. Evans will go
to Washington to take charge of the
Washington office for the Mutual. B. C.
Cunningham of the Washington office be-
comes manager for the Philadelphia
branch of the Artcraft Film Company,
which concern will have charge of the dis-
tribution of the Mary Pickford films in
that territory.
KIRK, MANAGER OF PATHE IN
OMAHA, KEEPS HIS EAR TO THE
GROUND WHILE ON TRIP
Manager J. E. Kirk, of the Pathe Ex-
change in Omaha, has just returned from
his vacation. He traveled over the Oma-
ha territory, or, rather, a part of it, and
heard optimistic reports of prosperity on
every hand. Here are a few of the facts
he brought back with him :
M. G. Gaylord has bought the Iris thea-
tre at Hamburg, Iowa, and is remodeling it
with the expectation of accommodating the
best fall and winter business he ever en-
j oyed.
Jack Howard, manager of the Auditor-
ium theatre at Norfolk, has just returned
from a vacation trip to the Minnesota
lakes.
H. E. Swan, widely known proprietor of
the Empress, Kearney, declares it was the
best summer’s business he ever had. “ We
just kept plugging with the advertising,”
he declared.
Manager Epley, of the Edison theatre,
Hastings, told Manager Kirk that, although
there are three houses in Hastings, not a
week passed all summer but that he made
money. Mr Brock is building a big new
theatre at Hastings, to be known as The
Brock. And these are just a few of the
things be heard.
DOW HANDLES “CIVILIZATION” FOR
NEW ENGLAND
The New England Film Distributors,
Inc., are already booking the Thos. H.
Ince spectacle, “ Civilization,” through the
New England territory.
Offices have been opened at 15 State
street, Boston, with David E. Dow in
charge. Mr. Dow was with the “ Birth
of a Nation” forces in the same terri-
tory all last season.
Here’s a Horse-sense Talk from Nelson, Manager of General in
Washington, D. C., to the Man Running a Five-Cent Theatre
<<0 TRANGE as it may seem, the re-issue
►J of the General Film Company are
proving very popular,” commented Mr.
Nelson, manager of the Washington, D. C.,
General Film exchange. “ Whether this is
due to favorite players, interesting plots, or
short subjects, it is not easy to determine.
But they certainly are booking readily,
anyway.”
When asked what he thought of the small
theatre, or the houses using a program
service of short subjects at five cents ad-
mission, Mr. Nelson had this to say:
“Yes, there is a place and a serviceable
place for such a picture house. In fact,
such a house is very necessary to a com-
munity, whether it be in the residential or
downtown section of the big city or in the
small town. The main point for such an
exhibitor to remember is to remain in his
place, to remain a five cent house with a
short subject program.
“ Just as soon as such an exhibitor at-
tempts to compete with the theatre of
costly long features, he is going to walk to
his own doom. These features are as much
out of his sphere as the long plays are out
of the sphere of the vaudeville circuit. It
is when the exhibitor tries to give his show
and the feature man’s show as well, that
he makes his greatest mistake. In the first
place he can’t afford it for a five-cent
admission, and when he begins to lose
money he blames his competitor. It is his
own fault.
“If you mean to run a five-cent house,
keep within that scope. Let the public
know what standard you maintain and it
will know where to go when it wants your
pictures, and the people will want your
short subject pictures, too. They make a
relaxation from the serious, long features.
They give opportunity for the whole fam-
ily to go to the same show, say for a quarter
when only two could attend the feature
house. They also serve to pass away a
short time which would otherwise be spent
in waiting in some department store wait-
ing room and one scarcely misses the nickel,
which might otherwise have gone in soda.
And best of all, the exhibitor is running a
paying business.
“Yes, I emphatically announce that there
is a place and a necessary place for the
five-cent house. In all but its program,
this house must be on a par with the big
feature theatre, asking from ten to twenty-
five cents. It must have just as good ven-
tilation, be just as commodious, offer just
as courteous treatment to its patrons and
be just as artistic and attractive. Its music
must be just as good, musically, as the five-
piece orchestra. And here is where the
manager of the five-cent house makes an-
other big mistake. He often thinks he can
outdue his higher-priced neighbor by hav-
ing an orchestra. Usually a pianist who
knows how to follow the pictures is ample;
more instruments only detract from the
pleasure of the picture by being too loud
for the size of the house. Then his music
bill becomes too high for him and again
he blames his neighbor, and again it is his
own fault.
“ The fact that our one, two and three
reelers are always kept busy, is ample proof
that small subjects are popular,” concluded
Mr. Nelson.
Kingsley, Top Man for Fox Business in August, Goes from
Detroit to Cincinnati;
NEIL KINGSLEY, for the past seven
months manager of the Detroit office
of the Fox Film Corporation, the man who
stood first among branch managers for in-
creased business during August, has been
transferred to Cincinnati, where he will
have charge of the Fox office in that city,
handling Southern Ohio, Kentucky, In-
diana, and West Virginia. He succeeds A.
M. Muller at Cincinnati, the oldest branch
manager with the Fox Company, who has
resigned. The change became effective on
Monday, September 4.
Dow Thompson, who has been associated
for the past year with the Fox office at
Detroit succeeds Mr. Kingsley in the auto-
mobile city.
Harvey Day, formerly of the Montreal
and Pittsburgh offices for the Fox Film
Corporation, has been appointed manager
of the Cleveland office to succeed Joe Wil-
liams, who has returned to newspaper
work.
The above changes were officially con-
firmed by Paul Mooney, district manager
of the Fox Film Corporation, who was in
Detroit last week.
Mr. Kingsley, by the way, was formerly
assistant manager of the Cincinnati office
for Fox.
R. Von der Goltz is now traveling in
Thompson Succeeds Him
Michigan for the International Film Serv-
ice. He has been doing similar work for
Pathe since the first of the year, and was
previously assistant manager of the Majes-
tic theatre, Detroit.
SUPREME FEATURE WINS SUIT
AGAINST OMAHA COMPANY
The Supreme Feature Film Company, of
Minneapolis, recently won a suit in the
United States Court at Omaha, against the
Fine Arts Feature Film Company, of
Omaha, J. A. Schlank, president. The Min-
neapolis firm was awarded an injunction
forbidding the Omaha firm from distribut-
ing the feature, “ Where Are Your Chil-
dren ? ” which the court believed to be an
infringement upon the rights of “ Where
Are My Children?” produced by the Min-
neapolis concern.
OMAHA PREPARED FOR STRIKE
Omaha exchange men met last week and
had automobile routes and other plans all
laid to circumvent the threatened strike
tie-up. For several days chaos reigned
about the exchange offices, as exhibitors
frantically sought assurances that their
supply of films would be forthcoming.
MOTION PICTURE NEWS
Vol. 14. No. 12
1866
ri ,
%
o
/<
The Serial Wonderful That Towers
Head and Shoulders Over Them All
The Biggest Box Office Attraction of ihe Year
The thrilling Universal Serial “LIBERTY” is
sweeping the country from end to end.
Millions of people who never cared for serial
pictures are flocking to see this timely and fas-
cinating picturization of “what’s happening to our boys
now in old Mexico.” With a powerful cast of bril-
liant Universal Stars headed by the daredevil of the film
MARIE WALCAMP
AND SUPPORTED BY SUCH PLAYERS AS
EDDIE POLO
JACK HOLT
G. RAYMOND NYE
BERTRAM GRASBY NEIL HART
together with hundreds of others, — “LIBERTY” brings
more real entertainment to the millions of photo
play lovers than ANY serial of whatever name and from
whatever company in the world. It is tense — gripping —
all powerful — woven through with a golden ro-
mance of genuine heart interest. The
mighty Ad Campaign book (FREE to Exhibitors)
tells you how to get the maximum busi-
ness and maximum profit with this marvellous
Serial. Either of our 59 Universal Ex-
changes will send you an Ad book and will give
you facts and figures. BOOK NOW !
UNIVERSAL
FILM MANUFACTURING CO
Largest Film Manufacturing Concern in the Universe
—CARL LAEMMLE, President
1600 BROADWAY, NEW YORK
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 23, 1916
MOTION PICTURE NEWS
1867
A REAL BOX OFFICE
ATTRACTION !
“A tremendous crowd surged around the entrance of
the Maxine Elliott Theatre at 8 o’clock.”
— New York Herald.
“Hundreds stood outside for two hours until the sec-
ond show began.” — New York World.
“So great a crowd thronged the box office that the
management had to call for police protection.”
— N. Y. Tribune.
Produced and Controlled by the
ANTI-VICE MOTION PICTURE CO. of N. Y
STATE
RIGHTS
NOW SELLING
“Like owning the mint,” said one State Rights Buyer.
“Best money getter I ever grabbed,” says another.
Unreservedly endorsed by clergymen of different denominations, including such
Nationally known men as the Rev. Dr. Charles H. Parkhurst, Rabbi Lyons of Brooklyn,
— also endorsed by the Rev. Veis of St. Croix, Danish West Indies — -by Lieutenant
Costigan, head of the Vice Squad of New York City. State Rights for many States
were sold even before the picture was shown. A few States left. Immediate action
alone will secure you if you want a REAL BOX OFFICE ATTRACTION.
Write — Wire — Phone or Call
ONE PRICE and ONLY ONE
WARNING!
Because of the im-
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success of “ IS ANY
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tion pictures trying-
to copy our picture
have hurriedly been
announced. There is
one “IS ANY
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on the market.
Beware of
Imitators
Complete Musical Score Ready — also
huge and powerfully written special Advertising Folder for State Rights buyers, completely
prepared. (Positively be sure to ask for a copy of this great sales folder) — Also slides —
posters — lobby photos — Ready prepared ads — Half tone publicity cuts — complete press mat-
ter— directions on how to put this picture on — How to arouse every town to SEE this pro-
duction. ACT within the minute if you hope to get in on this big money getter.
ANTI- VICE MOTION PICTURE CO.
Mecca Building New York City
How can an advertiser continue advertising? By giving YOU value.
1868
MOTION PICTURE NEWS
Vol. 14. No. 12
The GREATER
PROGRAM
It’s growing bigger every minute. With the tre-
mendous additional new resources at Uni-
versal City (greatest and only incorporated city on
the face of the earth where nothing but moving
pictures are made) — with the added new Stars —
new stories — and endless new ideas — the mighty
UNIVERSAL PROGRAM has Still further distanced
all competition. Every week subjects are re-
leased on the UNIVERSAL PROGRAM that would
cost you exorbitant sums if booked outside.
For variety — quality — and sheer Box Office Attrac-
tion,— thousands of shrewd Exhibitors pro-
nounce the mighty UNIVERSAL PROGRAM the
foundation of their success. “I’ve tried ’em
all,” writes one Exhibitor, “and the UNIVERSAL
PROGRAM is the only one that brings home
the gravy week after week.” If you can get the
UNIVERSAL PROGRAM, grab it. If you can’t
get it now, watch your first opportunity. Either
of our fifty-nine Exchanges will give you facts
and figures.
Universal Film Manufacturing Co.
CARL LAEMMLE, President
,,The Largest Film Manufacturing Concern in the Universe”
1600 Broadway, NEW YORK
The UNIVERSAL
ANIMATED WEEKLY
Leads
the
World
New distribution plan makes
big hit with exhibitors
THE new distribution plan of the UNIVERSAL ANIMATED
WEEKLY has met with enthusiastic approval from Exhibitors
all over America. By the former plan the U Weekly was a part
of the UNIVERSAL PROGRAM and only those Exhibitors using the
entire Universal program secured the U. A. Weekly.
By the new sales plan just instituted any Exhibitor can book the
Universal Animated Weekly on an entirely new plan. This new plan
is what hundreds of Exhibitors have been waiting for. If you are not
conversant with it, write either of our 59 Universal Exchanges and
get the facts, or write direct to the main executive offices of the
UNIVERSAL
ANIMATED WEEKLY
1600 Broadway New York City
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
t c?, 0X7 ^
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September 23, 1916
MOTION PICTURE NEWS
1869
MOTION PICTURE STUDIO DIREC-
TORY WHICH IS ABOUT TO GO TO
PRESS, WILL BE BOUND AS A SEPA-
RATE BOOK, SENT FREE TO EVERY
MOTION PICTURE NEWS SUBSCRIBER,
AND SOLD ON THE NEWS STANDS
FOR FIFTY CENTS.
We had 15,000 orders for the first Directory which
we were unable to fill,
WHICH SHOWS THE VALUE OF THE
MOTION PICTURE STUDIO DIREC-
TORY AS AN ADVERTISING MEDIUM.
There is still time to get your copy in if you do it
now. Don’t procrastinate.
MOTION PICTURE STUDIO DIRECTORY
Published by Motion Picture News, Inc.
729 Seventh Avenue, New York
Mr. Holland will be at the New York Office, Bryant
9360, every evening from 7 to 9.30 o’clock.
Better to read fifty advertisements than to miss the one YOU need.
1870
MOTION PICTURE NEWS
Vol. 14. No. 12
New Film Building to be Erected at 1219-1223 Vine Street, Philadelphia
Exchanges in Des Moines Were Ready with an Effective Plan
to Make Film Deliveries If the Railroad Strike
Had Become a Fact
WILLIS, PIONEER FILM MAN, IS
WESTERN REPRESENTATIVE
FOR UNICORN
J. E. Willis, who has been engaged in
the moving picture industry since its in-
ception, has been appointed Western rep-
resentative of the Unicorn Film Service
Corporation.
Mr. Willis was with the General Film
Company as manager of its offices and as
special representative and division mana-
ger for several years; with the Mutual
Film Corporation in a similar capacity, and
with George Kleine prior to the forma-
tion of the General Film Company. He
severs his connection with the Triangle
Film Corporation to become affiliated with
the Unicorn.
More than twelve years devoted to ca-
tering to the needs of exhibitors in various
parts of the country has given Mr. Willis
a keen insight into the conditions sur-
rounding a picture house, and he will give
his personal attention to the Unicorn ex-
hibitors and assist them in every possible
manner.
In accepting the important post assigned
to him by Unicorn, Mr. Willis said : “ I
thoroughly believe the Unicorn ideas and
the Unicorn plan are necessary to every
exhibitor in the United States.”
PITTSBURGH EXCHANGEMEN CLAIM
DISCRIMINATION
Pittsburg exchangemen are investigating
what they consider discrimination regard-
ing the eastern and western parts of the
State of Pennsylvania by the Pennsylvania
State Board of Censors. It all happened
by the censors passing with a few elimina-
tions “ Back of the Shadows.”
This was passed by the censors and is
being shown in the eastern part of the
state, but when the Kriterion Company
sent their copy for the Pittsburgh district
to the censors the copy was turned down
flat as it is said they figured the picture
came under the classification of drug pic-
tures.
If the facts are as stated above it is a
clear case of discrimination or else the
ruling has been made since the censors put
their stamp of approval on the picture
from Philadelphia.
DENNISON IS MADE PERSONAL
REPRESENTATIVE OF STEELE
D. Leo Dennison, for the past year man-
ager of the Detroit office of the Famous
Players Film Service, Inc., has just been
promoted. He has been appointed per-
sonal representative to James Steele, sec-
retary and treasurer of the Paramount
Pictures Corporation.
Mr. Dennison was also connected with
the Pittsburgh office of the company and
for two years was with the George Kleine
Company. He was also in the exhibiting
end of the business, having served as resi-
dent manager of the Temple theatre for
the Harry Davis Enterprises.
The host of friends of Mr. Dennison in
Pittsburgh are glad to see this young man
advance in the motion picture business,
and they are all of one accord in wishing
him all kinds of good luck in his new
position.
THE exchanges in Des Moines, Iowa,
proved themselves wide-awake and
on the job, when, on Friday before the
Monday the big strike was called for, they
held a meeting in the office of the Laemmle
Film Service and discussed plans as to
handling the situation that did not come.
Their plan was to place some one person
from one of the exchanges in the more
important towns in the state.
This person would represent the Des
Moines exchanges and would handle all
film in the town, making arrangements to
forward it to its destination, if possible.
The system was one of rotating the films.
The exchange men are glad that the strike
did not come. There is little doubt but
what they would have suffered, but by their
plan they had reduced this possibility as
much as possible.
Manager D. B. Lederman of the
Laemmle Film Service, accompanied by a
bookkeeper out of his office, recently went
to Davenport, Iowa, where he installed a
new auditing system in the office of the
Central Film Exchange of that city. Mr.
Lederman took this opportunity of visiting
some of his most prominent exhibitors. He
gets out of his office but very few times
and endeavors to make the most of any of
his trips.
Before leaving, Mr. Lederman finished
supervising some improvements in his own
office. The poster department was doubled.
New racks, shelves and partitions were
built in so that the capacity of the place
was much increased. No additional floor
space was taken on.
Stanley Mayer, who has been connected
during the summer months with the Okla-
homa City office of the Kansas City Fea-
ture Film Company, is back in his old
territory in Iowa, traveling for the Des
Moines Film and Supply Company. As
this company handles Paramount releases,
Mayer is right at home. He was there
for the past year with the same company.
Mayer has been given his old territory.
The second new traveler to be added to
the Des Moines office of the Metro Film
Service in the past month is H. B. Burgess.
Mr. Burgess has been representing the
Universal for the past three years and is
very familiar with his territory, which will
be Iowa. Mr. Burgess will handle serials
and features for Metro.
After a layoff of several weeks, W. R.
Shea, formerly with the Laemmle Film
Service, is again handling Universal pic-
tures. Mr. Shea has been with Universal
for some time, but recently severed con-
nections. He was gone but two weeks,
and is again handling the Universal line.
The Laemmle Film Service, Des Moines,
Iowa, distributors of the Universal re-
leases, has installed a publicity depart-
ment. Charles Stevenson, a former news-
paper man of Kansas City, has been placed
in charge of this department. Stevenson
was on the sport desk of the Kansas City
Journal for several winters, and has acted
as correspondent for the Kansas City Star.
The last five months he has been represen-
tative of Motion Picture News in Kansas
City, as well as acting in the same capac-
ity for several other trade magazines.
He attended the University of Missouri
for a short time, taking a special course in
advertising. All of the publicity work, fea-
tures, novelties, and circular letters sent
out of the Des Moines office will be under
his direction, while he will be assistant
editor of the Universal Weekly, the paper
issued by the Des Moines company. It is
the plan of D. B. Lederman, manager of
the Des Moines office, to extend the pub-
licity and advertising service to all exhib-
itors in the territory. It was after notic-
ing the excellent work of George H.
Bowles, publicity head of the Kansas City
Universal office, that Mr. Lederman intro-
duced this feature into his exchange.
September 23, 1916
MOTION PICTURE NEWS
1871
American Films Set Standard for French Producers
Special to Motion Picture News.
Paris, Aug. 25.
WE have had an opportunity to wit-
ness for the first time in Paris
an official film called : “ The Battle
of the Somme,” shown to a distinguished
audience at a Parisian theatre.
A great war picture, it is a fine peace
picture and is worth a thousand Hague
conferences.
In America they have tried to show
what war is like in their great pictures,
“ The Birth of a Nation ” and “ An Amer-
ican’s Home,” but their most vivid imag-
ination is but a faint shadow of the black-
ness of war as it is waged to-day. No
two pictures from across the Atlantic ever
made a greater impression upon the people
on this side, but they are theatrical, good
as they are, from start to finish. “ The
Battle of the Somme,” a phase of Arma-
geddon, is Armageddon as our soldiers
know it, not as we in our understanding
of the printed word imagine it to be.
This picture will be released for public
exhibition shortly.
Never before in the history of films,
has a picture made such an impression on
the general public, like the one shown two
weeks ago called “ Cheat,” Famous Play-
ers.
Mr. Lordier, chief editor of the Cinema,
proprietor of the well-known French film
‘‘Les Films Frangais,” who has been fight-
ing against the importation of foreign
films to France for over two years, has
published an open letter to the tradespeo-
ple strongly recommending everybody to
go and see this picture and to take a
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Picture News as a medium through
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which press stories may be secured
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in the newspaper can be secured
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from a recent Sunday issue of the
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Milwaukee Journal. Three big fea-
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ture stories on one page of the
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photoplay section had been clipped
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from the “ News.” One dealt with
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Kathlyn Williams joining the Mo-
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rosco-Pallas company, another with
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the departure of King Baggot from
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the Universal, and the third told of
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Mary Pickford heading her own com-
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pany.
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a column of space. A number of the i
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the “ News ” weekly, and all clip 1
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from it freely.
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lesson in what can be done in the way of
perfection.
Until now the universally known La
Belle Otero absolutely refused to be
filmed. Mr. Fred of the Fred Monopole
has been lucky to persuade the great Span-
ish diva to be filmed.
She is leaving shortly with a large com-
pany for Spain where many scenes are to
be taken.
Another of the Famous Players films,
“ Molly,” with Mary Pickford, for the first
time in France, was shown last week and
made a very favorable impression on the
large audience. There is no doubt that
French film makers will have to improve
Benjamin Christie, the Danish
actor who is seen in the stellar role
of “ Blind Justice,” a seven-reel produc-
tion of the Dansk Biograf Company of
Copenhagen, Denmark, a feature which he
wrote and directed as well as played in, is
probably as high an authority on the
technical points of picture-making as any
Benjamin J. Christie
in the world. While in this country in the
interests of “ Blind Justice,” he is making
a profound study of American producing,
with a view to embodying it in a work he
is writing which embraces the methods
and criticizes the faults, and sets forth
their pictures from present indications.
M. Albert Lambert, a well-known mem-
ber of the Comedie-Francaise company,
has met with an accident while perform-
ing in a kinema play, which was being
filmed in one of the courtyards of the pal-
ace at Fontainebleau. His part required
him to gallop across the scene on a richly
caparisoned charger. His steed, however,
entered into the spirit of the play with
excessive enthusiasm. It bolted as soon
as he got into the saddle, swerved, and
threw him. He remounted, but was again
unhorsed without ceremony, dislocating
his shoulder in the fall.
Gustav Kaczka.
the merits, of studios in England, Ger-
many, France, Austria, Italy, Russia — yes,
and Japan.
So far the assiduous Mr. Christie has
visited two or three studios every day and
viewed from four to five features as an
average. Next to Russia, where the cen-
sorship rule is simple, consisting of “ Go
as far as you like,” Mr. Christie says he is
inclined to think American censorship
singularly fair and openminded.
In a few days the date of the forthcom-
ing private showing of “Blind Justice”
at a Broadway theatre will be announced.
At the same time something will be re-
vealed of its subject matter.
GREECE WANTS FILMS
Motion Picture News is in receipt of
the following letter :
77 Kolocotroni street,
Piroeus, Greece.
Gentlemen :
Before the European war the motion
picture films were chiefly imported here
from Europe, but now this is impossible
owing to the small amount of the produc-
tion there. Consequently there is a great
demand for films here, and therefore I will
be obliged to you if you will kindly give
me names and addresses of some leading
firms of America which are engaged in the
production of films.
Panos C. Pappageorgacopoulo.
CHAPLIN ARRIVES ON WEST COAST
Syd Chaplin, who has been in the east
since the latter part of last year, arrived
in Los Angeles Friday for an indefinite
visit with his brother, Charles. Syd was
accompanied by Mrs. Chaplin. It is said
he will play in comedies on the coast.
Christie, Danish Actor, Is Here to Study Studio 44 Wrinkles ”
Star of “ Blind Justice,” Set for Private Showing Soon, Is High Authority on Technical
Points of Picture Making and Is Preparing Book on Screen
1872
MOTION PICTURE NEWS
Vol. 14. No. 12
This department is designed to keep the industry informed of all news concerning new or projected laws, Federal,
State, County or Municipal, that may affect the business, and all events involving any branch
of the trade with the authorities in all sections of the country
Films Entering Minneapolis Must Be Registered with the
Mayor and Mild Form of Censorship Is Instituted
WHILE censorship has never been a
serious question in Minneapolis,
nevertheless it has been hanging over the
industry in the Northwest like a small
threatening cloud. Whether it would dis-
appear altogether or develop into large
proportions was keenly watched by all in-
terested in the business.
A meeting, at which Mayor Nye of
Minneapolis, participated, was held by the
film men of all the prominent exchanges
and the social, religious and charitable or-
ganizations of the city on Friday, Septem-
ber 1, at the Athletic Club, at a noon- day
luncheon.
In view of the fact that censorial condi-
tion could not be avoided, it perhaps de-
veloped into one of the broadest and
sanest situations that has arisen in the
motion picture industry at any of its vital
stations in this country.
The outcome of this gathering, as it will
be taken into consideration by the Mayor,
is that, in the main, censorship will rest
with the Mayor. The censor board will
be able to demand eliminations, but the
Mayor alone will have the power to con-
demn. Assisting him in his work of deter-
mining the merits or demerits of the
photoplays will be volunteers of the vari-
ous organizations present at the meeting.
There will be no official permits issued ;
there will be no fees ; neither will each
and every picture be viewed by the censors.
Every picture brought into Minneapolis,
will have to be registered with the Mayor’s
office, with the name of the picture and
the name of the manufacturer. The trade
papers will be consulted by the Mayor and
his assistants as to whether the picture
contains anything objectionable; they will
also rely to some extent on the national
board of review’s opinion. Their chief
source of information, however, will be
the reviews of the trade papers.
Should anything be found that is seem-
ingly not what it should be in the reports
of the trade papers concerning a picture,
the firm or person handling that photoplay
in Minneapolis will be requested to submit
it to a board at which the owner of the
picture or his representative will be al-
lowed and permitted to offer any explana-
tions that he might see fit.
The theatres will also have to submit a
list of the pictures they intend showing in
advance of exhibition date.
Briefly the entire situation is that of a
registration of all pictures with the Mayor.
It was not only acknowledged by many
of the film men, but enthusiastically stated
by them, that the meeting was one of the
broadest and most reasonable gatherings
that could be imagined. It progressed
most harmoniously and resulted in any-
thing but a hardship being imposed on the
industry in Minneapolis. There was no
tendency shown at any time by either fac-
tion to open up hostilities that could not
help but offend someone, but there was a
united action and a reasonable and broad
view assumed by everyone present. It was
one of that kind of gatherings where
each faction left saying what wonderful
people the other faction contained.
Among those present, representing the
film industry were, Mr. Bradford of Tri-
angle; Mr. Davis of Metro; Mr. Fried-
man of Pathe; Mr. Robinson of Fox;
Mr. Stafford of Mutual; Mr. Knapp of
General ; Mr. Barnett, Sr., of Famous
Players. The censor board was repre-
sented by Mayor Nye; Miss Michaels of
the Jewish Women’s Club; Representative
of the Drama League; Mr. Nelson of the
Censor Board ; the secretary of the Censor
Board, and others.
OMAHA EXHIBITORS SEE IF AY OUT
OF CENSOR BURDEN
With the censorship agitation spreading
with renewed venom over the country, the
Omaha exhibitors thought it best to renew
their heretofore satisfactory relations with
the powers that, if any were contemplated,
would be most likely to try to impose a
censorship. Accordingly an exhibitor,
representative of the others, called upon
Karl Schrieber, superintendent of the Wel-
fare Board, established by the city govern-
ment to have supervision over entertain-
ments of all sorts. He came away with
this assurance :
“ I depend upon the exhibitors, who have
proved dependable in the past, to be their
own censors. So long as they adhere to
their principle of showing none of the
objectionable pictures, and satisfying in
every way the thousands to whom their
choice of pictures are shown every day,
just so long as they do that, this board
will take no action that in any way will
cause the exhibitors inconvenience.”
With a thriving Screen Club, and a con-
sequent thriving friendship and mutual
understanding between the film men, the
following out of Mr. Schrieber’s plan
seems a simple matter, the exhibitors say.
COURT DECIDES AGAINST IMPORTA-
TION OF W ILL ARD-JOHN SON
FIGHT PICTURES
AGITATION IS STARTED IN BIRMING-
HAM TO CLOSE THEATRES ON
SUNDAY
A campaign has been started in Birming-
ham, Ala., to close up the moving picture
shows on Sunday. A petition asking for
a referendum has been filed with the city
commission. The city commission will
have to pass one way or the other on the
petition asking for the closing of the the-
atres on Sunday at the meeting to be held
on August 29.
It is believed the ordinance will not be
adopted and that an election will be called
for some time in September to decide the
question. Mention of the referendum was
made on August 28, in some of the
churches, the move having the endorse-
ment of the Pastors’ union. The election
and the campaign preceding it promises to
stir up Birmingham as never before.
Justice Augustus N. Hand in the Federal
Court has held illegal the attempt of the
Pantomimic Corporation to get the Wil-
lard-Johnson fight pictures into this coun-
try by rephotographing them across the Ca-
nadian border.
In denying a motion of the film own-
ers to prevent Collector of the Port Ma-
lone from seizing the pictures, the court
upheld the constitutionality of the film ex-
clusion act, prohibiting the importation of
representations of pugilistic exhibitions.
In ruling on the technical points involved
in the rephotographic process, the court
said :
‘‘It is clear the negative New York
film could not be taken except by the
agency of forces set in motion in Canada.
The argument that this process did not
amount to bringing a picture representa-
tion from Canada to the United States
while difficult to answer is, I think, met
by the unquestionable fact that a pictorial
image, though not a physical object, whicli
was in Canada is now in New York, and
that its presence in New York is caused by
the travelling of rays of light starting in
Canada and passing through a lens on the
New York side, which gives a record or
pictorial representation there.
“ This, while not an introduction of the
film, I hold was an introduction of the pic-
torial representation, in spite of the fact
that the pictorial representation was not at
all times visible and did not exist at the
particular moment when the rays of light
crossed the border.”
i
September 23, 1916
MOTION PICTURE NEWS
1873
Censor in Sacramento, Cal., Makes Move to Prevent Exhibitors
from Bringing Test Cases to the Courts
THE enforcement of the moving picture
censorship ordinance at Sacramento,
Cal., has taken a new angle and exhibitors
are not even being given the opportunity
of testing cases of this kind in the courts.
The new tactics of Censor E. J. Carraghar
in handling cases where exhibitors do not
agree with his ideas in regard to censoring
films were placed in operation recently,
and proved eminently successful in pre-
venting the showing of “Twilight Sleep”
at the T. & D. theatre.
The censor had previously refused to
allow this film to be presented at Sacra-
mento, reaching his decision without view-
ing the film, and the Turner & Dahnken
Circuit was planning to make a test of the
matter to ascertain just how extensive the
authority of this official might be. It was
intended to run the film, submit to arrest,
if necessary, and have the matter brought
before the court and tried in the usual
manner. Evidently realizing that his case
would be a weak one before the law, the
censor adopted a new plan of procedure.
When the attempt was made to run the
film, M. Naify, house manager, and E.
Bruce Johnson, of San Francisco, were
ONE of the most important decisions,
from the standpoint of the motion
picture industry, that has been made by the
Board of Supervisors of San Francisco,
the law-making body of the city, was made
on the afternoon of August 31, when the
police committee of the board, by a vote
of two to one, decided to recommend the
abolition of the present moving picture
censorship ordinance and as the board is
depending entirely upon the finding of the
committee this step will be consummated
at the next meeting.
This action of the police committee
marks the end of a fight that moving pic-
ture men, exchange interests and ex-
hibitors alike, have been making for
months, led by the Film Exchange Board
of Trade of San Francisco. In the future
moving picture houses will be classed the
same as the so-called legitimate theatres
and their owners will no longer be com-
pelled to secure licenses from the police
commission.
At the final hearing on the question sev-
eral women, representing women’s organ-
izations, were present and advanced the
arguments that they have adhered to all
along, insisting that the present board of
censorship be maintained and that its
membership be increased to at least nine.
In answer to this Attorney John T.
Williams read reports from nine of the
largest women’s organizations in the East,
showing that they were opposed to censor-
ship and pointed out that conditions were
no different in San Francisco than else-
where.
The two members of the police com-
mittee who favored the abolition of the
present ordinance made short talks and
each expressed the opinion that it was un-
promptly placed under arrest. When
taken before the authorities no ground
could be found upon which to hold them
and they were released.
A meeting of the city commission was
called and upon the recommendation of
the city censor a resolution was drafted
by the city attorney revoking the license of
the Turner & Dahnken Circuit. Inform-
ation to this effect reached Manager Naify,
and he at once repaired to the meeting
place of the commission and waved the
white flag of truce, giving his word that
no attempt would be made to show this
subject while he was the active manager of
the house.
It was realized that it would be ex-
tremely poor policy to attempt to show the
picture with such an ultimatum as this
hanging fire, for the commission was de-
termined to follow the course outlined by
the official censor, regardless of the merits
of the case. Some legal action may be
taken at a later date to restrain the com-
mission from revoking the license of a
theatre merely because a case is pending
in court, but definite steps have not been
taken toward this end.
fair to pick out moving pictures alone as
a subject for censorship, and that the thea-
tres showing these should have no more
regulation than the regular theatres. Both
stated that it would be a comparatively
easy matter to pass a new ordinance crea-
ting a board of censorship any time that
improper pictures were being shown. They
pointed out that the present board has had
nothing to do for a long time, and further
that it has been declared an illegal body
with no real authority, making its abolish-
ment largely a matter of form.
FIRE WARDEN IN KANSAS CITY
INSPECTS PICTURE THEATRES
Fire Warden J. E. Marvin, with his sec-
retary, William H. Gardner, have started
a careful inspection of the moving picture
theatres in Kansas City. Among those al-
ready inspected are some which must be
repaired immediately or must be closed.
In one theatre the seats were not fastened
to the floor.
However, Mr. Gardner said that there
were a few which came up to all expec-
tations. Red exit signs, galvanized sheet
iron booths, and sufficient fire escapes are
some of the features in the rule pertain-
ing to theatres in the city ordinance. The
fire warden’s headquarters are at 1020
Central street.
EXHIBITORS LOSE SUNDAY OPENING
VOTE IN WICHITA, KANSAS
The referendum of the question of Sun-
day moving pictures in Wichita, Kansas,
resulted adversely to Sunday pictures. The
vote was 10,680, and the majority against
Sunday opening was 1,678. The churches
became very active in the campaign.
PENNSYLVANIA PARALYSIS BAN
AFFECTS THEATRES
The order of the Pennsylvania state
health officers in barring children from the
motion -picture theatres in the state and
especially in the Pittsburgh district has
worked a hardship on the theatres. Many
of the theatres have had their receipts cut
more than twenty-five per cent., and it is
said that a number of the small theatres
in the suburban sections have been com-
pelled to close their doors as a result.
That the order is a good one is ex-
pressed by the fact that the members of
the Pittsburgh Screen Club at its last meet-
ing voted to assist the police and health
officers in every way in regard to the en-
forcement of the new order, and that it
has not been broken in one single instance
is due to the fact that the management has
been most watchful.
Many of the exhibitors have been to see
their managers of the exchanges where
they get their films, and have been per-
mitted to cut down the number of reels
which they have been getting as a result
of the decrease in patronage.
A committee of members of the Screen
Club have been to see Dr. Burns of the
health department in regard to the length
of time that the theatres will have to bar
the children, and as yet nothing definite
has been done regarding the date when
children will be admitted to the theatres.
^■iiMiiiiiiiiiiiiiiiiiiiiiiiiiiiuiiiiiiiiiiiiiiiiiiiiiiiiiiuiimiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiu:
NEW' INCORPORATIONS
The Corporation Trust Company, 37 Wall
street, New York, reports the following new cor-
porations :
In Delaware:
EDUCATIONAL FILM COMPANY ; manu-
facture and distribute motion picture films ; cap-
italized at $600,000 in Wilmington, Del. ; incor-
porators are : F. D. Buck, Geo. W. Dillman and
K. E. Longfield, all of Wilmington, Del.
STEEL CITY AMUSEMENT COMPANY;
conducting places of amusements ; capitalized at
$25,000 in Wilmington, Del. ; incorporators are
Dallett H. Wilson, Edward L. Myers and L. F.
Heiberger, all of Bethlehem, Pa.
In Illinois :
SCHAEFER BROS. THEATRE COMPANY;
operate place of amusement; capitalized at $6,000
in Chicago; incorporators are Andrew J. Ryan,
Thos. J. Condon, Daniel S. Jerka Ryan, Chicago;
Condon & Livingston, 1st Nat. Bank Bldg., Chi-
cago, 111.
In New York :
THE COMIQUE FILM CORPORATION;
manufacture of motion pictures ; capitalized at
$100,000 in Manhattan; incorporators are Benj. J,
Grossman, Anna Hyman and Samuel Brand, all of
46 Cedar street. New York City.
DRAMATIC ENTERPRISES, INC.; manufac-
ture of motion pictures and theatrical business ;
capitalized at $1,000 in Manhattan; incorporators
are Isaac Lande, 15 William street, New York
City; Bella Greenwald and Sumner L. Samuels,
New York City.
VIO AMUSEMENT CO., INC.; theatrical
managers and proprietors; capitalized at $1,000 in
Brooklyn; incorporators are Frank D. Williams,
Chas. A. Williams, John C. Williams, all of 483
Classon avenue, Brooklyn.
DISPATCH FILM CORPORATION; manu-
facture moving picture films, machines, etc. ; cap-
italized at $25,000 in Manhattan ; incorporators
are Harry M. Warner, 56 Ft. Washington avenue,
New York; Walter Scheurer, 14 Elinor place,
Yonkers, N. Y. ; Wm. Smith, 465 Van Buren
street, Brooklyn.
In Maine :
THE KITTY GORDON FEATURE FILM
COMPANY ; manufacture and deal in films of
all kinds, public entertainer, theatrical proprie-
tors, etc. ; capitalized at $25,000 in Portland, Me. ;
incorporators are Albert F. Jones, A. B. Farnham,
James E. Manter, all of Portland, Me.
THE ART FILM STUDIOS CO., has been in-
corporated at Columbus, with a capitalization of
$100,000. The directors are H. H. Stambaugh,
John Stambaugh, and Charles W. Stambaugh, all
of Columbus, Ohio.
Supervisors in San Francisco Agree to Abolish Censor Body,
Following Efforts of Film Exchange Board of Trade
1874
MOTION PICTURE NEWS
Vol. 14. No. 12
One-Reel Pictographs to Contain Substance of 5-Reeler
Instead of Using Two Subjects and a Couple of Fillers, Company Intends to Take Four
“ Articles ” and Prune Them Until Only the “ Heart ” Remains
METRO BUILDS LIGHTHOUSE FOR
“THE DAWN OF LOVE”
The only lighthouse ever made and
erected within doors was that set up in
the Metro-Rolfe studio for Mabel Talia-
ferro’s five act Metro play, “The Dawn of
Love.” Portland Headlight, off Port
William, Maine, was reproduced in every
detail for the purposes of the picture.
The original lighthouse was used for
most of the scenes of the photoplay, but
the government would not permit the ac-
tual switching on and off of the light nec-
essary for the action of the play, and so
Metro was compelled to incur the expense
of reproducing the lighthouse in its en-
tirety for the sake of a few scenes.
Edward J. Shulter, technical director,
made the plans, and the lighthouse ' was
built, the exact size of Portland Head-
light, by Patrick J. Carey with five assist-
ants. Working in shifts, day and night,
they finished it in six days.
A wealth of dramatic action takes
place in the lighthouse. Miss Taliaferro
and the “ villain ” of the play, Martin J.
Faust, struggle all the way from the lamp-
house down the spiral staircase, when Miss
Taliaferro is picked up and carried out
of the house bodily. The little star her-
self manipulates the great light.
WHILE only the first three weeks of
October are provided for in the
Bluebird announcement of releases for
that month, there are on hand many more
subjects ready for release, awaiting only
the selection of the exact date for their
distribution.
“ The Social Buccaneer,” produced
through an arrangement with the Bobbs
Merrill Company, publishers for Frederick
S. Isham, will be the October 16 release;
“ Wanted — A Home,” October 2, and
“ The Chalice of Sorrow,” October 9, hav-
ing been previously announced. J. War-
ren Kerrigan and Louise Lovely, who have
been individual stars under Bluebird’s ear-
lier policy, will interpret the leading roles
in “ The Social Buccaneer,” and Harry
Carter, Hayward Mack, Marc Roberts and
Maude George will be prominent in the
supporting company.
“ Wanted — A Home ” is a Lois Weber
production, marking the third appearance
of Mary MacLaren as a screen star. The
heroine of “ Shoes ” and “ Saving the Fam-
ily Name ” has a different role than any
PARAMOUNT Pictographs have
squared away for the fall and winter
months. The Pictograph editors have been
engaged during the summer in choosing
features from the great masses of material
which they have on hand. Instead of using
two meaty subjects and a couple of fillers,
the editors have laid out a program which
takes four “ articles,” each capable of
making one-reel, pruned them until noth-
ing but the heart of the material is left
and crammed them into the necessary 1,000
foot lengths. That means there is no room
for a single filler of any sort. The result
of this policy is that a large editorial and
mechanical staff is necessary.
Among the subjects which have been
prepared for the ensuing campaign are
articles depicting what the chiefs of the
nation do for a living. The series is en-
titled, “What I am Trying to Do,” and
deals with the work of the cabinet officers,
who are, in reality, the heads of big cor-
porations doing greater work than any
private industrial corporations ; also with
the work of the private chiefs of the
United States, who in their palatial offices
she has previously essayed, and the success
she attained in earlier Bluebirds gives the
exhibitor an opportunity to capitalize on
the combination of Miss MacLaren, Miss
Weber and Phillips Smalley.
Cleo Madison wall be introduced to the
Bluebird series as a leading lady in “ The
Chalice of Sorrow,” directed by Rex In-
gram, who also directed the feature. Mr.
Ingram contributed two earlier Bluebirds
in “ The Great Problem ” and “ Broken
Fetters,” pictures that exhibitors will re-
call as immensely popular with the “ fans.”
Wedgewood Nowell and Charles Cum-
mings will be principals in Miss Madison’s
support.
“EVIL” NOT TO BE RELEASED IN
SERIAL FORM
The Twelfth, Thirteenth, and Four-
teenth chapters of Pathe’s “ The Grip of
Evil ” will not be released in serial form,
but the story will continue to its climax,
combining the interest-compelling elements
of a serial with the strong points of a se-
ries.
direct all the affairs of the business world.
The people of the United States do not
play enough, and as a result our business
men and their wives are not able to live
through such long and useful careers as
they might, did they know how to take a
day off. With this in mind, Paramount
Pictographs’ editorial staff has arranged to
show the people of America things that
are not known about the fun of outdoor
play. Pictures have been made from an
entirely different angle, which not only
show people how to play, but actually,
while they are in the theatre, make them
participate in the game or sport.
One of the member of the editorial staff
discovered early in the summer a method
of presenting lost motion which is more
graphic than any which has ever been
shown by the camera to the public. A
housewife irt the kitchen spends most of
her energy rushing back and forth between
the sink and the ice box, the stove and the
cupboard. It is possible to eliminate two-
thirds of this lost motion. The boy slid-
ing down hill does not do it efficiently. The
tailor cutting cloth wastes most of his ef-
fort; the mechanics in Henry Ford’s plant
do not work as efficiently as they might.
By the use of various exclusive devices
these things have been illustrated in a r
graphic way so as to make entertaining
pictures which will at the same time give
the audience something to carry home.
The cover of future Paramount Picto-
graphs will be in color as it is on all
printed magazines. The latest tricks of
the motion picture photographer will be
shown. Psychological puzzles and guess-
ing games will be used. One of the recent
ones, which was put out almost started
a riot in a small theatre. The audience
began to guess out loud and the theatre
manager came running in to find out who
was making the disturbance. When he
saw that the audience was having the time
of its life, he found that for the first time
in his career he was glad of the noise.
After the reel had been run the enthusi-
astic patrons clapped until he was forced
to forego the use of a scenic he had
planned to use, and re-run the Pictograph.
Paramount exchanges are reporting a
great increase of business throughout the
country, and are predicting that the coming
months will prove Pictographs among the
most profitable single reel, issued in the
industry.
Bluebird Plans Many Releases for October
First Three Weeks Are Provided for in the Announcement of the Company, But a Number
Are Ready and Only Lack Dates Set for Distribution
ftLUEIMBD PHOTOPICAY/?inc >
"THE EVIL WOMEN
FROM THE FAMOUS tfrORY"THE
GOLD'/ fW EMILE GABORIAU.
REMARKABLE CAST ////✓// IN
RUDERT JULIAN/ MOI3AITT HENLEY
ELSIE JANE WILSON , POANCELI2V
Millington t oouguas aenoAno
Constantly Increasing Public Patronage
Proves tke Soundness of
Tke BLUEBIRD Policy
of “Tke Play’s Tke Thing.”
HEATRE
^ ■ Owners and Man-
agers who kave been
convinced tkat tke B L U E - 7 *
BIRD policy o f “ die Plan’s
Tke Tking,” is rigkt, are daily receiving ample evi-
dence of tke soundness of tkat policy by increased
profits and prestige.
In affairs tkat concern tke public, tke final test of success of
any proposition always remains veitk tke people, tkus tke growing
patronage at tkeatres vTere BLUEBIRDS are being exhibited,
proves conclusively tkat BLUEBIRD Photoplays constitute tkat
high character of photoplay entertainment tke people desire.
Thru tke medium of half-page ads in tke Saturday Evening Post,
BLUEBIRD Photoplays kave already become tke topic of con-
versation in millions of tke better class of American Homes.
Tou can identify your Theatre as tke discriminating
play house in your territory by exhibiting
BLUEBIRD Photoplays.
Watch for the coming BLUEBIRD —
WANTED A
HOME”
C
September 23, 1916
MOTION PICTURE NEWS
1877
lllllillllilBllllllllllillill
JUST TO MAKE TALK
By LONGACRE
A GREAT DARK SECRET WILL NEVER
BE KNOWN
The great railroad strike threatened.
For days the magnates and the labor
leaders had been in conference.
Their horns were locked in stubborn
opposition.
The film business was threatened with
serious difficulties. Meetings were being
held to discuss ways and means of getting
the film shipped.
And Ike Schlank, vice-president and
.general manager of the Unicorn, laughed.
For Ike is an old-time showman, and is
used to surmounting difficulties.
When the theatre burned up, or the tent
blew down, Ike always managed to give an
exhibition.
So that the mere matter of a railroad
strike did not make him weep or grind his
teeth in anguish, as other heads of big or-
ganizations were doing. In fact, some of
them were doing a powerful lot of worry-
ing.
Ike rolled up his sleeves; and he sat
down at the telephone ; and he called up
branch office managers on the long dis-
tance and held conversations in which they
were sworn to secrecy. Far into the night
he labored. And strange people were
ushered into his private office for whis-
pered consultations.
Tired, red-eyed and weary, he smiled a
broad smile. For he had made arrange-
ments to have Unicorn film delivered to
the theatres all over the country.
His scheme was novel and unique.
And the strike was settled. And every-
thing went on as before.
And the great scheme was not put in
•operation.
And nobody will ever know what it was,
for he made everybody swear to keep it
secret.
And he won’t tell himself.
E. H. Allen, David Hartford and Ray-
mond B. Vest, business manager, superin-
tendent of production and director, respec-
tively, at the Ince Studios, were hosts of
the “ Uplifters,” an inner organization of
members of the Los Angeles Athletic Club,
the largest and most exclusive of the film
city. The dinner was given in the private
dining-rooms at the club, and the guests in-
cluded many of the most prominent pro-
fessional and business men. A hit of the
evening was a menu made up of studio
terms, and contained the pictures of the
hosts in caricature. The meaning of the
various terms as applied on the menu are
as follows : Hypo en glass (martini cock-
tail), A Red Tint (Lobster Canape),
Fogged Dissolve (Mulligatawney Soup),
Forest en miniature (Celery), Static Ber-
ries (Olives), Deep Sea Negative (Filet
of Sole), Wah Haw a la Edwards (a mqs-
terious dish made by Director Edwards’
housekeeper and deriving its name from
the combined initials of the three hosts),
Assembled Cut-Outs (Beefsteak Pie), Fill
’em Favorites (Lima Beans), Sun Spots
(Brown Potatoes), Interiors (Lettuce
The Menu Card for the Uplifters’ Dinner
Hearts), Flare Torches and Smoke Pots
(Cigars and Cigarettes). Ince players, in-
cluding Jack Gilbert, Charles Ray and oth-
ers, contributed “ home talent ” cabaret
numbers, in addition to a big program put
on by professionals.
In showing “ The Misleading Lady,” the
Essanay feature, or any other high class
film, exhibitors in America may profit by
the example of Alex Gilchrist, who op-
erates a theatre called the Eglinton Elec-
tric in Glasgow, Scotland. Mr. Gilchrist
decided to bar all deadheads and issue no
free passes when showing “ The Mislead-
ing Lady,” so he had a large lobby stand
lettered to read
IN ANCIENT DAYS
No passes were given.
Don’t take my word for it — Search the Scriptures.
Thou shalt not pass. — Numb, xv, 18.
Suffer not a man to pass. — Judges iii, 28.
The wicked shall no more pass. — Nahum i, 15.
None shall pass — Isaiah xxxiv, 10.
This generation shall not pass. — Mark xiii, 30.
Though they roar, yet they cannot pass. — Jer. v,
22.
He paid the fare thereof and went within. — Jonah
i. 3.
TO THE EGLINTON ELECTRIC.
The genus deadhead not yet being ex-
tinct, the stunt practiced by this canny
Scot may be worthy of imitation.
The Boy Scouts of America, in a cir-
cular letter to motion picture manufac-
turers, desire that any scenario dealing in
any way with the Boy Scout Movement be
first submitted to them for approval before
the scenario is finally approved or before
the picture is produced.
The letter calls attention to a law passed
by Congress last June giving the organiza-
tion the exclusive right to the use of the
words Boy Scouts, and other descriptive
words and phrases used in conjunction
with their program including the uniform,
badges, insignia, and other devices.
This request has been made necessary
by the embarrassment which the organ-
ization has undergone as a result of the
misunderstanding of the public of its aims
and ideals caused by the exhibition of sev-
eral motion pictures, which in referring to
the Boy Scouts showed boys engaged in
militaristic maneuvers, sham battles, and
representations of actual battle scenes.
Uty? layatii? SSugle
“ Bigger, Busier, Brighter Bell Ave.” Bayside, L. I., September 16, 1916.
— Bill Johnston and wife have
just returned to our midst from a
sojourn in the Adirondacks.
— Cliff Bruce is on the sick
list ; he has been under the doc-
tor’s care, but that has not
stopped his working in the mov-
ies up at Fordham.
— Vicky Searl, of here, got her
name and picture in all the pa-
pers last wk/, but they called her
“ Veta ” Saerl, which isn’t her
real name, but is all right for the
movies.
— Quite a party was down to
Exhibitor Corn’s theatre, ; last
Fri. eve., to see “ The Witch ”
a picture produced by Frank
Powell of here, and acted by
Nance O’Neil, also of here.
— Exhibitor Corn is quite up-
to-date these days. He has
booked “ The Eternal City ” for
next Wed. eve., this being, in
our humble estimation the best
moving picture we have ever
seen, and proving that Polly
Frederick is some actress.
— Arthur Hoops was Stutzing
down Bell ave., Sun. aft.
— Riley Hatch is working in
the city, he acting a part in one
of the new plays, not a moving
picture this time.
— Jack Clymer has moved to a
new house over in Bradish ave.
— Dick Schayer is about the
same as usual.
— Geo. Irving has finished
work on the picture he has been
directing for several weeks past,
and is now ready to begin on
another. Just one picture after
another as Geo. finds it.
—Del. Henderson, the w. k.
Famous Players director, has
been out this way getting artistic
scenes for his latest Paramount
production. Owen Moore and
Margaret Courtot were with him.
1878
MOTION PICTURE NEWS
Vol. 14. No. 12
Helen Gibson is Seen in Two Thriling Scenes from One of her Latest Kalem Hazards of Helen/’ In the Center, Ham is Indulging in “ Just a Little Love,
a Little Mud ”
Kleine Exchange, St. Louis, Will Move Into Larger Quarters —
Alterations at Pathe Exchange
IN AND OUT OF TOWN
tiiMimi IIIIIIIIIII iiiiimmiiiiiilil,
H. G. Segal, secretary and general man-
ager of the Globe Feature Film Corpora-
tion, Boston, Mass., and his associates Ed-
ward D. Levinson and Benjamin J. Shool-
man, have been at the McAlpin Hotel
since last Sunday, and are spending the
entire week reviewing pictures to be han-
dled by them in the New England States.
Frank B. Donovan, director, Milo Pic
tures Corporation, of Baltimore, made the
trip from Baltimore to this city via auto
and will stay a week or two on business
and engage some new popular stars for
the company.
Herbert Van Loan, Universal, has gone
away on a week’s vacation.
Capt. Stanley Huntley Lewis, who has
been recruiting for the U. S. Army via
“ Battle Cry of Peace ” last season and
“ Fall of a Nation ” this season, arrived
in New York Friday and left Saturday
for Ohio, where he will handle publicity
for “ The Fall of a Nation.”
Many Pittsburgh exchangemen are in
the city preparing for their fall and win-
ter business in films. Mayer Silverman is
in the city to close several big deals for
films this week.
John McAleer of the Independent Ex-
change of Pittsburgh is here on account
of the serious illness of his wife, but be-
fore returning to Pittsburgh will close sev-
eral film deals.
James B. Clark is also in the city. He
will close several contracts for feature
films before returning to Pittsburgh. Mr.
Clark is head of the Metro company in
the Pittsburgh section.
CHARLES P. STALLINGS JOINS METRO
AS ASSISTANT TO HENRY OTTO
The latest acquisition to the forces of
the Metro-Yorke Hollywood studio is
Charles P. Stallings, who will act in the
capacity of assistant to Henry Otto, di-
rector of the Harold Lockwood-May Alli-
son feature productions.
Before joining the Metro-Yorke studio
Stallings was affiliated with the American
Company in Santa Barbara, during the
time Harold Lockwood, May Allison and
Henry Otto were making Mutual pictures.
He then joined the Morosco studio in Los
Angeles as technical director, where he re-
mained until his present engagement.
Joe Levy, manager of the Fox exchange,
3632 Olive street, has returned from an
extended trip throughout the territory sur-
rounding St. Louis. Levy made many
splendid contracts during his trip, and he
says the Fox features have become very
popular in the smaller towns and cities in
the district.
The Pathe Exchange, 3210 Locust street,
is undergoing extensive alterations and re-
arrangements in order to enlarge the of-
fice and desk space, and to accommodate
the increased business and output of the
Pathe Company. C. S. Edwards, manager,
claims that the St. Louis office stands first
among all the Pathe exchanges, in the
matter of booking the “Who’s Guilty?”
and the “ Grip of Evil ” series. Mr.
Edwards’ most energetic salesman, F. W.
Gebhardt, who has done more business
during June, July and August than any
other Pathe salesman in the United States,
is largely responsible for the serial book-
ings, and he is planning to even beat his
own record for the fall and winter trade.
The George Kleine Feature Exchange,
under the management of I. P. Rosenberg,
in the Empress Theatre Building, on Olive
street, near Grand avenue, will soon have
to move into larger quarters, on account
DETROIT motion picture exhibitors
were summoned to appear before the
Ordinance Committee of the Common
Council on Tuesday, September 5, and
when they presented themselves, they
learned the members of the committee
were out of the city. The hearing was rel-
ative to the proposed Board of Health or-
dinance that regulates the heating, sanita-
tion and ventilation of theatres. The or-
dinance is not a drastic one, and with a
few modifications there is no doubt but
that it will pass.
It does not effect theatres already con-
structed, but applies only to new houses
which may be erected after the ordinance
is approved. Some of the clauses of the
ordinance are not properly understood, and
it is for the purpose of explaining them
of the Kleine offices taking charge of the
Selig, Essanay and Edison feature pro-
ductions in the near future. Mr. Rosen-
berg says that the move will be made with-
in the next few weeks. He claims that
the theatres showing “ Gloria’s Romance ”
are increasing in number every day.
F. J. Fegan, who has been put in charge
of the new L. C. F. exchange at 3311
Olive street, St. Louis, is extremely well
pleased at the amount of business already
done with the “Yellow Menace” through
his office, and the many good prospects for
future bookings on the serial and other
films handled by the exchange, since it
opened. Mr. Fegan is having a large fire-
proof vault built for the storing of films,
and is having other conveniences for the
rapid distribution of films put in the of-
fice.
Harry F. Grelle, traveling representative
of the Supreme Feature Film Company,
who placed the “ Where Are My Chil-
dren?” film in St. Louis, and surrounding
cities, has left for Kansas City, but
promises to return next month to open an
office in St. Louis for his company, then
he will go to Omaha, Nebraska, where he
will immediately open another distributing
office.
fully that the hearing will take place. W.
F. Walker, Detroit, sanitary engineer, is
responsible for the ordinance, and he has
been asked to be in attendance when the
next hearing takes place so that exhibitors
can ask questions and have the doubtful
clauses explained to them.
Most of the requirements are sensible
ones, and about which no exhibitor could
find fault. The purpose of the ordinance
is simply to bring about better sanitation,
better ventilation, better heating and
greater cleanliness. And in this respect
exhibitors will gladly co-operate. In the
construction of new theatres, most of
which nowadays are large ones, it is an
easy matter to accede to the requirements
of the Board of Health, the building code
and the plumbing code.
Detroit Enacts Ordinances for Better Sanitation, Ventilation
and Heating in Motion Picture Theatres
September 23, 1916
MOTION PICTURE NEWS
1879
Old Units Still Identified with the General Film
Selig, Essanay, Vitagraph, Kalem, Knickerbocker and Bio graph Pictures Are Scheduled for Release on Its Fall and
Winter Program — Kleine and Edison Interests to Remain the Same as Before Exact Make-up of Ar-
rangements to Be Announced in a Few Days
GENERAL Film Company has made
preliminary announcement regarding
its fall and winter program, in
which it is stated there will be no change
in its releasing plans ; that Selig, Essanay,
Lubin, Vitagraph, Kalem, Knickerbocker,
and Biograph will be identified as hereto-
fore with General Film Service. The
George Kleine and Thomas A. Edison in-
terests with the General Film Company re-
main identically the same as before. The
exact make-up of the program will be an-
nounced in a few days.
This means that the General Film Com-
pany feels that the best interests of ex-
hibitors will be conserved in pursuing the
same lines laid down when the present ad-
ministration under the direction of Presi-
dent George Kleine took hold of the reins.
The same predominating policy of present-
ing distinguished stars in short length pic-
tures will prevail. This announcement
coming from General Film Company’s ad-
vertising and publicity department will no
doubt be welcomed by exhibitors. The
preliminary statement by General Film
Company concludes with this paragraph :
“ General Film Company purposes to do
in the future what it has in the past-
lead. It blazed the way, maintained al-
ways a commanding position, served faith-
fully the best interests of exhibitors, won
the public’s confidence, produced pictures
abreast of the times and made it possible
for exhibitors to earn liberally in propor-
tion to their investment. A program of
variety, quality and consistency such as is
furnished by General Film Service is re-
sponsible in a large degree for the un-
questioned popularity of moving pictures
to-day, and there is no reason to change
this policy.
“ Noted stars in short length produc-
tions will be a feature of our fall and win-
ter program. Exhibitors everywhere have
indorsed this policy by subscribing to Gen-
eral Film Service and business with the
General Film Company has increased
steadily. It is a permanent growth due
to the excellence of our service. There
will be improvements, of course, in the
service where improvement is deemed es-
sential and exhibitors will always have
the assurance that they are offering a
program unequalled by competitors.
“ There will be no change in General
Film Company’s numerous branches cov-
ering the United States and Canada and
our customers will be served with the
same promptness and regularity that has
always characterized General Film Ser-
vice. There will be no waste of printer’s
ink in conducting a campaign based on
braggadocio, but an effective comprehen-
sive advertising campaign calculated to
best serve exhibitors has been decided
upon. We pledge that General Film Ser-
vice will be best and we will keep our
pledge.”
General Serves 6,000 Theatres
According to Albert E. Smith, of Vita-
graph, a director of the General Film
Company, more than 6,000 theatres- are
now using General Film Service. This is
claimed by the company to be a greater
number than is served by any other dis-
tributor.
Announcement of the make-up of the
program for the week September 18-23,
following so closely the preliminary state-
ment of General Film Company with re-
gard to its fall and winter program, in-
dicates that General Film Company is still
pinning its faith to the policy of present-
ing its most distinguished stars in pictures
of short length.
A Selig three-part drama, “ Into the
Northland,” featuring Fritzi Brunette and
Harry Lonsdale will be the first picture
shown. “ A Perfect Day,” a Vitagraph
single reel comedy will follow and then
will come the Selig-Tribune picturizing the
big events of the world. This picture will
be followed by a Biograph production (re-
issue), in which the old time favorites
Mabel Normand and Robert Harron have
the titular roles in “ The Unveiling.”
The program for the following day will
get an excellent start when the Essanay
two-part drama, “ When Justice Won,” is
thrown on the screen. Marguerite Clay-
ton and Sydney Ainsworth are starred in
this drama. Kalem will then present “ The
Mud Cure,” a one-reel comedy with
“ Ham ” and “ Budd,” assisted by Ethel
Teare as funmakers.
The Essanay Canimated Nooz Pictorial
and scenic reel will lead the following day.
This will be followed by “ The Honey-
moon Car,” a Vim one-reel comedy pre-
senting Harry Myers and Rosemary
Theby. The big event for that day ap-
pears to be “ The Gun Runners,” the sev-
enth episode of ‘‘The Girl'From ’Frisco,”
featuring Marin Sais and True Boardman,
Kalem stars. Henry Walthall and Blanche
Sweet will be seen next in a Biograph
three-part drama, “ Strongheart.”
A Selig-Tribune chapter and a Vim one-
act comedy, “ Love and Duth,” presenting
“ Plump ” and “ Runt ” will make up the
program for the following day.
The Rest of the Program
A Knickerbocker Star, Feature in three
parts, “ A Lesson From Life,” with Frank
Mayo and Marie Empress in the titular
roles will be the first picture shown Fri-
day. Then will follow a Kalem one-reel
comedy, “ That Pesky Parrot,” in which
Ivy Close will have the spot light. This
will be followed by a Vitagraph one-part
comedy with Hughie Mack in the star
role, “ Land Scamps and Strategy.” The
day’s program will conclude with a Vim
one-reel comedy “ The Man Hunters ” of
the “ Pokes and Jabbs Series.”
For the final day of the week an Es-
sanay three-act drama, “ The Way of
Patience,” presenting Nell dSraig and
Ernest Maupain, will blaze the way. This
will be followed by an episode of the
“ Hazards of Helen ” series by Kalem, in
which Helen Gibson has scored success,
“Defying Death.” To Tom Mix, the
Selig cowboy actor, is given the distinction
of closing the week’s program in a one-
act drama, “ A Corner in Water.” Selig
is specializing lately in Western dramas in
which Mix fits particularly well.
An analysis of General Film Service
program for that week shows that ex-
hibitors are offered nineteen reels of
drama, seven of comedy, two of the Selig-
Tribune News Service and a split reel of
travel and caricature.
VIM COMEDY PUT ON AT STRAND
During the week of September 4, The
Strand theatre, New York City, ran the
latest Harry Myers-Rosemary Theby Vim
Comedy, “ The Chalk Line,” as an added
feature on their program.
So well were the stars liked and so
strongly was the comedy appreciated by
the Strand audiences that more of these
features will be seen there in the near
future.
The story tells of a young couple who*
are greatly taken up with their first baby..
Through an error, the secretary to the
husband, slips a love letter intended for
one of the other men in the office into
hubby’s ‘coat pocket.
Wifie discovers it and trouble results.
She draws a chalk line in the center of the
house and tells him to stay on his side.
In similar fashion the servant and the
baby are divided by a line — his half, and
her half.
After a day of trouble she discovers her
mistake and goes to hubby’s side of the
house to beg his pardon, but the little one
who just learned to crawl has erased the
chalk line in his efforts to go from one
side to the other.
NEXT FARRAR-LASKY FILM IS
“JEANNE D’ARC ”
Geraldine Farrar, prima donna of the
Metropolitan Opera Company, has left
California for New York, arriving here
the latter part of the week to prepare for
her concert and opera seasons. Miss Far-
rar has been acting for the movies all
summer in California,
It was announced yesterday by Jesse
L. Lasky that the film was a version of
the story of Joan of Arc, with the prima
donna in the role of the French heroine.
Miss Farrar has always been interested
in the life of the saint, and she assisted
Cecil B. De Mille and Jeanie McPherson,
who made the screen version, materially
in their work. Several scenic cities were
built on a ranch near Los Angeles for
backgrounds, and several thousand men
and horses were used in some of the
scenes. The picture will be exhibited on
Broadway this fall.
1880
MOTION PICTURE NEWS
Vol. 14. No. 12
DESMOND SIGNS TWO-YEAR
CONTRACT
Special to Motion Picture News.
Los Angeles, Sept. 9.
Business Manager E. H. Allen of the
Ince studios last week made a two-year
contract with William Desmond to play
exclusively in Ince pictures. Desmond
made his screen debut in support of Billie
Burke in “ Peggy,” and one of his latest
releases is “ Lieutenant Danny, U. S. A.”
Information received at the studio is to
the effect that Desmond is growing in
popularity with every new subject. Des-
mond is now playing in a detective drama
by C. Gardiner Sullivan, and much of the
action is laid about a lodge in the Adiron-
dack Mountains.
A setting requiring an entire stage was
used last week, and is spoken of by the
studio force as the handsomest ever con-
structed at an Ince plant, and reflects great
credit upon Robert Brunton, art director.
Margaret Thompson plays the leading role
■opposite Desmond in this picture.
Bessie Barriscale is next to take the
part of an American newspaper woman — a
sob sister — and has been in the company
■of local writers considerable recently to
learn correct mannerisms. Chgrles Miller
will be in charge of the filming, and im-
• portant parts will be taken by Jack Gilbert,
Charles K. French, Jerome Storm and
others.
CLEVELAND ART MUSEUM NEGO-
TIATES WITH KLEINE FOR
FEATURES
Special to Motion Picture News.
Cleveland, O., Sept. 9.
Cleveland’s Art Museum in Wade Park
is contemplating the exhibition of a num-
ber of big film spectacles of the historical
and educational type and probably will an-
nounce its program this month, according
to information from George Kleine.
Already negotiations are pending be-
tween the museum directors and Harry
.Reavey. Cleveland representative of
'George Kleine, for the showing of six
multi-reel Kleine-Cines features. Accord-
ing to present plans, the museum will book
each feature for two or three showings in
connection with the educational work it
contemplates, and it is possible that the
showing will be accompanied by talks
from authorities on the periods and na-
tions shown on the screen.
The features figuring in the pending ne-
gotiations are “ Antony and Cleopatra,”
eight reels ; “ Spartacus,” seven reels ;
“ Othello,” six reels ; “ The Merchant of
Venice,” six reels; “Julius Ceasar,” nine
reels, and “ The Last Days of Pompeii,”
seven reels.
BESSIE BARRISCALE RETURNS TO
TRIANGLE IN “PLAIN JANE”
Bessie Barriscale returns to the Triangle
program October 1 in “ Plain Jane,” a
comedy drama from the pen of C. Gardner
Sullivan.
The picture serves to introduce Miss
Barriscale in a decidedly new and differ-
ent role than she has been seen in for
many months, as the little maid of all
work in the cheap boarding house.
Seconding all of Miss Barriscale’s ef-
forts is Charles Ray.
44 No Drama Is Stronger Than Its Story ” — Brenon
“To Them Who Have Given the Drama Serious Consideration, This Statement Is a Truism,
and Yet Many Picture Makers Fail to Realize It,” He says
when we see the vast sums of money ex-
pended by moving picture corporations in
endeavors to provide a substitute for a
story, it appears that there are many who
have not considered the matter. When
a producer invites you to the theatre to
witness a play performed upon the screen,
and instead of giving you a dramatic story
presents a few episodes, embellished by a
number of big scenes or spectacles, which
have little or nothing to do with the
story, it is as if a friend invited you to
dinner, and then presented you with a
handsome fountain pen. You may like the
pen and be glad to have it, but you go
away unsatisfied and hungry for the an-
ticipated dinner.
“ Similarly when the virtuosity of a
famous star is employed to cover up the
lack of plot, or, as occurs frequently, when
the plot is deliberately abandoned to make
opportunities for the star to shine. Given
suitable plays, the real stars will shine.
“ In producing ‘ War Brides ’ there will
be no halting of the story for either of
these purposes. There will be no battle
scenes, though war is the background of
the story. There will be no pause for the \
exploitation of the star, for Nazimova is
an artist who makes every situation reg-
ister. She does not require artificially
constructed ‘ big scenes ’ because she im-
presses even when her acting is most re-
pressed. This production will be substan-
tial proof of my belief in the pre-emi- j
nence of the story, and the necessity of
finding the artists who have the ability to
interpret that story with simple strength.”
Mutual Sells British Rights to Chaplins for $500,000
Bolton Closes Deal with Freuler for Walker, London, Who Will Market Pictures in
Asiatic and African Territory as Well as in England
THE British rights on the Mutual-Chap-
lin comedies have been sold for $500,-
000. The announcement was made in an
interview given a representative of Motion
Picture News by Fred Bolton, of London,
at the Hotel Walcott in New York, who
conducted the negotiations with John R.
Freuler, president of the Mutual Film Cor-
poration, and the Lone Star Corporation
which makes the Chaplin comedies.
Mr. Bolton is a director of Walker’s
Mutual Chaplins, Ltd., Film D’Art of
American and Canada, Ltd., and Anglo-
Italian Films. Walker’s Mutual-Chaplins is
the name of the newly-formed concern
which will handle the new Chaplin come-
dies, taking its name from J. D. Walker,
known as the premiere renter of the
United Kingdom.
The deal was put through by Mr. Bolton
prior to his departure from London. The
Chaplin deal is said to establish a record
for single film transactions in the United
Kingdom. The rights thus acquired by
Walker’s Mutual-Chaplins, Ltd., covers the
series beginning with “ The Floorwalker ”
and continuing through the twelve two-
part comedies to be made under the Mu-
tual’s $670,000 contract with Charles
Chaplin. The Walker territorial rights
under the deal just closed take in the Brit-
ish Isles, India, Burma, Ceylon, Siam and
Africa.
As is customary in the Walker ventures,
Anglo-Italian Films of Reynold’s House,
Great Newport street, London, will handle
exploitation in all territories outside of the
United Kingdom.
TRADE SHOWING OF “JIMMIE DALE”
SET FOR MIDDLE OF SEPTEMBER
The first trade showing of the Mon- 1
mouth Film Corporation’s forthcoming i
series “Jimmie Dale, alias the Grey Seal,” J
will be held in New York about the middle i
of September. Under the direction oi
Harry McRae Webster the episodes are
now being produced at the company’s Glen-
dale studios, and will be ready for release
October 16.
The publicity and advertising for thi;
series will be distributed in 500 daily news
uppers throughout the United States. The
feature parts will be taken by E. K. Lin
coin, Edna Hunter, Paul Panzer, and Dori: i-
Mitchell. Each episode will be two reel:
in length, although it is said that they wil
contain material enough for a five-reel fea o|t
ture.
<*\TO drama is stronger than its story,
^ whether that drama be presented
upon the spoken stage or upon the screen.”
This vital principle is laid down by Her-
bert Brenon, creator of “ A Daughter of
the Gods,” and a long line of previous
successes, who is now directing a cinema
production of “ War Brides,” with Nazi-
mova as the star.
“ To them who have given the drama
serious consideration, this statement is a
truism,” Mr. Brenon continues, “and yet
September 23, 1916
MOTION PICTURE NEWS
1881
UNITY COLORED INSERTS FOR “YEL-
LOW MENACE” CAUSE COMMENT
BY MAN WHO KNOWS GOOD
ADVERTISING
The double page advertisement of tehe
Unity Sales Corporation, which has ap-
peared in the last two issues of Motion
Picture News, announcing the release on
Labor Day of “The Yellow Menace,” the
new serial produced by the Serial Film
Corporation, has caused much favorable
comment.
H. Bradley Fish of the United Film
Service of Denver, in writing to the Unity
Corporation, said among other things : “ It
is the classiest piece of work that has ever
been sent out between the two covers of a
moving picture trade journal. To say that
it has made an impression on exhibitors is
putting it mildly. It is distinctly in a class
by itself. The departure from the ordi-
nary advertising by V-L-S-E was notice-
ably a good move and you have gone them
one better.”
The printing for this advertisement,
which was a series of colored reproduc-
tions of scenes from the serial on a back-
ground of black and gold, was done by
the Commercial Press.
“THE COMBAT,” ANNOUNCED FOR
OCTOBER 9, SET FOR RELEASE ON
SEPTEMBER 18
Vitagraph’s Blue Ribbon Feature to be
released on September 18, will feature
Anita Stewart.
In “ The Combat,” Miss Stewart is said
to be seen at her best, under the direction
of Ralph Ince. Supporting Miss Stewart
are: John Robertson, Richard Turner,
Virginia Norden and Winthrop Mendell.
The scenario is by Edward J. Montayne.
In the opening scenes of “ The Combat,”
Miss Stewart is ideally cast as the young
society girl, who has everything her heart
can wish for. After a loveless marriage
contracted to save her mother from ex-
treme poverty, the man she had secretly
married, whom she believed dead, returns
to reproach her for her lack of faith.
Then comes the climax — the man she
loves is accused of a crime of which he is
innocent. Her husband the attorney tries
by hook or crook to fasten the crime upon
the real husband. He fails. Anita Stewart
as the unknowing wife of two men, breaks
under the strain. When she recovers the
sky is once more clear, and she is in the
arms of the man to whom she first gave
her heart.
WAGE SCALE FOR OPERATORS IN
CLEVELAND IS STILL UNDER
DISCUSSION
Special to Motion Picture News.
Cleveland, O., Sept. 9.
The Motion Picture Exhibitors’ League
held its regular meeting last week at the
League rooms in the Republic Building.
After the regular business of the League
was disposed of, Ernest Schwartz, chair-
man of the committee appointed to deal
with the Operators’ Union in connection
with the wage scale increase, made his re-
port. The committee met with the Griev-
ance Committee of the Operators’ Union
last Friday, but no agreement as to w^ge
scale was reached. The League Commit-
tee then filed a demand for arbitration,
which so far has not been recognized by
the union.
Instead of dealing with the League as a
body, the union has been approaching in-
dividual exhibitors .with a demand that
they sign a card indorsing the $3.25 weekly
increase from $17.50 to $20.75. The exhib-
itors are holding out in the hopes that the
League Committee may effect some com-
promise in the demand which they all feel
is unjust at this time.
NEWSPAPER LIFE IS SHOWN IN
“ RUMMY ”
The story of “ Rummy,” the new Tri-
angle-Fine Arts drama, starring Wilfred
Lucas, concerns a young girl, who is the
victim of unfortunate circumstances and
an ambitious newspaper reporter, who by
chance meets the girl in a police court.
Newspaper life is introduced in this Tri-
angle release by Director Paul Powell,
who before entering the portals of film-
dom, was himself a newspaper man.
With Lucas in “ Rummy,” appear Paul-
ine Starke, W. H. Brown, James O’Shea,
A. D. Sears, Harry Fisher, Clyde Hopkins,
Ralph Lewis, Tom Wilson and F. A. Tur-
ner.
MANY KEYSTONES FOR IMMEDIATE
RELEASE
The Triangle-Keystone studios are
promising a number of immediate releases,
among them being “ She Loved a Sailor,”
said to have been one of the most diffi-
cult water pieces ever staged on the Mack
Sennett lot; “The Winning Punch,” the
famous fight story featuring Slim Sum-
merville and Bobbie Dunn, “ His Lying
Heart,” Ford Sterling’s new comedy;
“ Her Feathered Nest,” with Charles
Murray, Louise Fazenda and Harry
Booker ; “ The Houseboat,” with Chester
Conklin, and “ A Scoundrel’s Reward.”
Matt Moore, Leading Man in “ Twenty Thousand
Leagues Under the Sea ”
FIVE-REEL FEATURE ON UNICORN
PROGRAM FROM NORBIG
The Norbig Film Company, of Los
Angeles, has produced a five-reel feature
for the Unicorn, entitled “ The Path of
Darkness,” in which Margaret Darwin is
featured.
Scene from “ The Path of Darkness ” (Unicorn —
Five Reels)
Miss Darwin plays the part of a blind
girl, a pathetic role, with whom two men,
an artist and a broker, fall in love.
This five-reel subject is the first of a
series which the Unicorn Company an-
nounces will be released in the fall.
“YELLOW MENACE” MUSIC SCORE IS
PREPARED BY BERG
The United Sales Corporation, distribu-
tors of “The Yellow Menace,” has pre-
pared and delivered to its exchanges the
country over a booklet of twenty-four
pages, containing a complete musical score
cleverly worked out for an orchestra of
any size in any theatre. This work is the
effort of S. M. Berg.
Mr. Berg prepared his outline for the
music after seeing the entire serial pro-
duction, and, as might be imagined, has
followed closely the Oriental nature of the
picture.
This is said to be the first time that a
complete musical score has been offered
to exhibitors to cover a serial picture.
OLESON IS BACK AS BOOKER FOR
GENERAL IN OMAHA
E. Oleson is back as booker for the Gen-
eral Film branch at Omaha, after trying it
on the road for several months. “ Olesorn
was a decided success on the road,” said
Assistant Manager Flynn, “ but he is also
one of the best bookers I ever saw. He has
had years of experience in that part of the
business. A booker, I have found, is born,
not made ,and when you get a good one
such as Oleson, it is best to keep him right
on the job.” The “ front end” of the Gen-
eral Exchangej force has been switched
about considerably of late, until highly effi-
cient help has been put to work.
1882
MOTION PICTURE NEWS
Vol. 14. No. 12
Christie Brothers, Back Home, Explain Policy to Players
Pioneer Makers of Clean Comedies Call Members of Company Together and Tell What
the Plans Are for Future Releases and Organization Pledges Support
material purchased. The scene docks have
been enlarged because of the addition of
a big variety of stock settings, and ground
recently leased for additional stage space
has been used partially for a new property
room, made necessary because of the pur-
chase of furniture and other props.
“Just now I am more enthusiastic,” Mr.
Christie said, “ regarding the new policy of
our company, for on the way to Los An-
geles from New York I had opportunity
to talk with the leading independent ex-
change men of several of the nation’s larg-
est cities. The few minutes that I had with
each man was sufficient to convince me that
our future releases will be in demand. I
Special to Motion Picture News.
Las Angeles, Sept. 9.
A L. E. CHRISTIE, producer of Christie
Comedies, arrived at the coast during
the past week after spending a short time
in the east where he perfected arrange-
ments for the release of his comedies,
through independent film exchanges in all
parts of the country.
Immediately upon his arrival at the Hol-
lywood studios of the Christie Film Com-
pany, Mr. Christie and his brother Charles,
who had accompanied him to the east,
called the members of the producing com-
pany together and explained the policy
adopted for future release, and every mem-
ber of the organization pledged the pioneer
maker of clean comedies their support in
the making of future releases that will
add to the name of Christie. The few
weeks Mr. Christie has not been producing,
he retained all members of his staff on
full salary to insure that he woudl have as
competent players for future comedies as
had appeared in those made by him in the
past.
Mr. Christie before explaining his plans,
told all members that he would release
them from their contracts in the event they
did not feel it would be just to them be-
cause of his change of policy, but each
and every one hooted at the idea of leav-
ing his direction, and the anvil chorus
sang the “We Will Follow” song.
During the absence of A1 Christie in the
east, preparations for better and greater
comedies were carried on at the studio,
the plant being materially enlarged during
his absence, and a large quantity of new
assured every exchange man the comedies
from this company will be as good, or bet-
ter, than anything we have turned out
under our own name, or those that I made
while with the Universal which were re-
leased under the Nestor brand. We have
the assurance of several of the best known
comedy writers that we will not want for
good stories, for we have contracted to pay
a higher price than most companies for
comedies.”
Mr. Christie began the filming of a two
reel comedy two days after his return, and
at the same time, Horace Davey, who has
been affiliated with Christie as assistant
and director for the past five years, began
making another. The players so well
known in all subjects made by these
directors in the past, are appearing in the
comedies now in production, and include
Billie Rhodes, Betty Compson, Ethel Lynn,
Stella Adams, Neal Burns, Eddie Barry,
Harry Hamm, George Leary, Harry Rat-
tenberry, George French, and others.
ROSC0E ARBUCKLE IS SOMETIMES
SERIOUS
Roscoe Arbuckle, Keystone’s fat man, is
known far and wide as a comedian, al-
though very few are acquainted with the
infinite work that- this artist accomplishes
to show himself and his company off to the
greatest advantage. Mr. Arbuckle is not
only the author of all his own scenarios,
the originator of all the tricks sprung in
his pictures, but he is also the editor, cut-
ter and assembler of his film as well.
Roscoe Arbuckle of Keystone-Triangle Forces
Assembling His Own Film
The accompanying picture shows ’Mr.
Arbuckle as few ever see him — serious. It
was taken out in the laboratory at the Tri-
angle-Keystone studio in Fort Lee, N. J.,
long after the rest of the company had
completed the day’s work. It is at that
time that Mr. Arbuckle starts to review
and eliminate superfluous negative.
There are few actor-director-writer film
editor’s in the business. Mr. Arbuckle re-
fuses to entrust the business of assembling
to any other than himself. In only that
manner can he be assured of absolute sat-
isfaction. Fort Lee will shortly say good-
by to Mr. Arbuckle, as within a week’s
time it is more than likely that he and his
company will pull up stakes and travel
back to the Triangle-Keystone plant in
Los Angeles.
VITAGRAPH’S PRESS DEPARTMENT,
UNDER V. B. JOHNSON, MOVES
UPTOWN
One of the first moves that the Greater
Vitagraph has made since it was authori-
tatively announced that the V-L-S-E ab-
sorption was a fact, was to get its press
department under the same roof with its
advertising and sales forces. This depart-
ment, which is under the direction of Vic-
tor B. Johnson, now occupies quarters on
the rear of the sixth floor of 1600 Broad-
way. Adjoining is the room occupied by
E. Lanning Masters, who will be responsi-
ble for the advertising policy of the
'Greater Vitagraph.
Mr. Johnson, who will be remembered
for his aggressive publicity work with the
Warners and who later was a member of
the advertising staff of the Morning Tel-
egraph, will keep one of his staff at the
plant to supervise the taking of genuine
news pictures. He will also, it is stated,
greatly augment his syndicate service to
the newspapers of the country and co-op-
erate with Mr. Masters in getting out a
wide variety or exhibitor helps.
“A PERFECT DAY” FROM “V” ON
SEPTEMBER 18
On September 18, Vitagraph will release
“A Perfect Day,” a comedy produced at
the Bayshore studio, through the General
Film Service. It will be followed on
Friday, September 22 with another one of
the Hughie Mack comedies, written by
Lawrence Somon and Graham Baker, and
produced by Somon. Hughie’s latest ef-
fort to, reduce his avoirdupois is entitled
“ Sand, Scamps and Strategy.”
Of course due credit must be given to
Hughie’s confederates; to Patsy de Forest,
and to the willowy Eddie Dunn, and to the
agile Frank Brule.
In “Sand, Scamps and Strategy,” by the
time they get through spinning the villain
on the old mill wheel, and blowing him
and his rascally gang to smithereens by
setting fire to the powder house, they are
fit subjects for a sanitarium.
ELLIS PARKER BUTLER’S “PHILO
GUBB” SERIES TO BE MADE IN
JACKSONVILLE BY STEINER
Ellis Parker Butler’s “ Philo Gubb ” se-
ries will be made in Jacksonville, Fla., un-
der the direction of Pierce Kingsley, who
is picturizing and also producing this se-
ries of comedy dramas to be released in
two-reel subjects.
Edwin Stevens, who plays the role of
the villainous Demon, Ali Singh, in “ The
Yellow Menace” serial, now being re-
leased by the Unity Sales Corporation, is
starring in this new “ Philo Gubb ” series
as Philo Gubb, the amateur detective.
In the home studio of the Serial Film
Company, at Cliff side, N. J., Mr. Steiner
has outlined for himself a busy fall and
winter. He will begin work next week on
a seven-reel picture, containing some new
and interesting phases of the present vice
crusades. And, in addition, he is busily
arranging all final details for the produc-
tions of a serial to follow “The Yellow
Menace.”
HUEY IS ASSISTANT AT DALLAS
EXCHANGE
J. E. Huey, who has been a salesman
with the Dallas office since its inception has
been given the advanced responsibilities of
the assistant managership of the Dallas
Exchange.
September 23, 1916
MOTION PICTURE NEWS
1883
METRO PICTURES CORPORATION
1476 B U O A D W AV / X N £ W Y O ■* » K.
September 9, 1916,
Mr, He man Holland,
Motion Picture Hews,
729 Seventh Avenue,
Hew York City,
Dear Mr. Holland:
I consider the Motion Picture
Studio. Directory round, useful and in fact extremely
valuable because of its comprehensive scope, and
the permanency of its form.
As a reference work, to be used
by exhibitors in preparing publicity for the news-
papers and programs, it has a fifty-two time value
each year.
Because of the value of this work
to the entire industry, I take pleasure in assuring
my full personal cooperation.
With best wishes for success, I am
You
aj/am
DIRECTOR PUBLICITY DIVISION
2TR0 ?IC#B2S CORPORATION.
AWARDED HOST PRIZE AT THE PANAMA
PACIFIC EXPOSITION- SAN FRANCISCO 1015
OQ
1884
MOTION
PICTURE
NEWS
Vol. 14. No. 12
"Intolerance” Reaches Apex of Motion Picture Art
The Latest Production of D. W. Griffith, Presented at the Liberty Theatre, New York, for the First Time on Tues-
day, September 5, Is the Biggest and Most Wonderful Achievement in Photodrama Yet Offered for
Public Approbation
( ( tNTOLERANCE,” the latest production of D. W. Griffith,
I was presented at the Liberty theatre, New York, for the
first time on Tuesday, Sept. 5. It is without a doubt the big-
gest and most startling picture ever offered to the public ; or better
still it is the biggest achievement ever presented in any theatrical
line.
Back of the ages of the film business; ages which, though really
only a few short years ago, are considered too long since for
the remembrance of correct dates, David Wark Griffith produced
a two reel subject for Biograph entitled “The Reformers.” In
this subject the director first gave evidence of his true feelings
toward the intolerance of social reformers; their dissatisfaction
with the progress of society in broader paths than they them-
selves were able to comprehend. It was a program release and
probably not one in a thousand that know the name of Griffith
now, knew it then. The germ of “ The Reformers,” nourished
and encouraged for approximately five years, now blossoms
forth in new investments in the shape of Mr. Griffith’s gigantic
and stupendous work, “ Intolerance.”
“We give this anecdote merely to allow the reader to grasp
the full history of “ Intolerance.” Mr. Griffith spent over three
years in its production and probably three times that number in
turning over the ideas incorporated in it. We do not intend to
imply that “The Reformers” and “ Intolerance” are at all alike;
they resemble one another only in basic principles. The one was
the birth of an idea; the other the idea at full growth — a growth
that few ideas attain.
To drive home his belief that Intolerance is the greatest of
the world’s evils, Mr. Griffith has recourse to the picturization
of four parallel themes, one ancient, one sacred, one medieval and
one modern. These themes have little in common save for their
one underlying idea of the wickedness of Intolerance. In the
ancient theme he depicts the fall of Babylon, the collapse of one
of the greatest civilizations of the world through Intolerance.
In the medieval, the destruction of the kingdom of France at
the time of Charles IX is pictured — again the cause is Intolerance.
In the sacred theme he shows the developments which led to the
crucifixion of the Christ through Intolerance. In the modern
wherein a more personal story is presented, the intolerance of a
band of social uplifters who seek notoriety through misplaced
philanthropy and who in so doing bring disaster upon a group
of toilers, is portrayed.
Themes Not Developed in Historical Sequence
Instead of relating these four themes in historical sequence,
Mr. Griffith treats first one, then another, then one and then an-
other; developing each to a certain climax, then switching to
the next, developing that to a point of equal force, then con-
centrating his attentions on the next. His ability to concentrate
on each theme by turns enables the audience to follow each trend
of action without confusion. Following this method of procedure
he comes to his closing reels with four climaxes of equal power
on his hands and the intensity of each individual denouement
is multiplied threefold by the intensity of the parallel themes.
A new method of story telling this — another innovation from
Mr. Griffith — one that only he could employ successfully.
Of the individual themes presented, that of the Babylonian
period is the most spectacular and thrilling, that of the birth of
Christianity the most impressive, that of the massacre in France
the most tragic and that of the present time the most humanly
interesting. “Intolerance” truly appeals to every human emotion
— none are neglected.
The siege of Babylon by Cyrus and his hosts with Belshazzar,,
the ruler and his followers holding the walls beggars description.
The furious fighting is so realistic that the onlooker is positively
awe-struck. We thought the height of realism in motion picture
warfare had been reached but “ Intolerance ” shatters all previous
records. The battling soldiers on the siege towers and the tre-
mendous walls of the city, the hurling of the firebrands, the
pounding of the rams and the charges of the chariots and the
ranks and ranks of soldiers pouring upon the city — these are
shown in flashes of the siege and there is much more besides.
Of the settings themselves in these scenes much could be written.
The banquet hall which seems to reach a mile in length and the
walls, broad enough to accommodate two chariots are the most
expansive. Historical research conducted by Mr. Griffith’s under-
workers has assured correctness in detail in all these settings.
.They alone are fully worth the price of admission to the picture.
With the massacre of the Huguenots, ordered by Charles IX
at the instigation of his mother, Catherine de Medici, there is
more of the spectacular and the extreme realistic. The story of
the Christ is dwelt on least of all. We see Him at the wedding
feast turning water into wine, we see Him with the Magdalene
and with the little children. The crucifixion is arranged in
double exposure, a method of production that gives the right touch
of spiritualism with which such a scene should be endowed.
Sympathetic Touches Skillfully Introduced
But even with such spectacular effects as the fall of Babylon
and the medieval massacre, Mr. Griffith has not forgotten his
personal touches. He of all others knows the value of intro-
ducing an intimate thread amidst the spectacular. He knows
that a flash of a baby on the screen will always appeal and
he knows what delight an audience gets from the sight of animals.
MOMENTS FROM THE CINEMA SPECTACLE SUCCESSOR TO “THE BIRTH OF A NATION,” WHICH D. W. GRIFFITH IS
NOW OFFERING TO NEW YORKERS AT THE LIBERTY THEATRE.
Robert Harron, Mae Marsh and Miriam Cooper in scenes from the modern episode in “ Intolerance
CHARITY?
WILL BE PRESENTED WITH
CREIGHTON HALE
LINDA A. GRIFFITH
SHELDON LEWIS
DIRECTED BY FRANK POWELL
STATE RIGHTS ONLY
FRANK POWELL
PRODUCTIONS
I N CO R PORATED
TIMES BLDG..NEW YORK
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MOTION PICTURE NEWS
188~
It is his ability to combine the spectacular with the intimate that
makes him great — or at least that is part of his greatness.
And so with the Babylonian theme he introduces the story
of a mountain girl who worships the sight of Belshazzar. From
the time she is introduced ranting in the marriage market until
she dies defending her king, she is a constant center of interest.
Constance Talmadge in this role creates an exceedingly sprightly
and attractive character. The romance of Brown Eyes and her
lover so rudely ended by the massacre furnishes the personal in-
terest for the medieval story, while of course the story of the
Christ needs nothing personal other than itself.
Modem Story is Mostly Personal
The modern story is mostly all personal. In it Mr. Griffith
takes a hard whack at the mercenary reformists. His plot con-
cerns a young husband and wife who suffer unjustly at their
hands, but who come through all right finally after a governor’s
pardon, thrillingly procured, has arrived just in time to save the
husband from the gallows. This part of the picture, too, offers
the greatest opportunities for acting, which are most ably taken
care of. Mae Marsh as the wife surpassed her wonderful suc-
cess in “The Birth of a Nation” and Robert Harron as the
husband has seldom appeared to such good advantage.
Other principals who appear in one part of the production or
another are Josephine Crowell, Frank Bennet, (excellent as
Charles IX), Marjorie Wilson, Elmer Clifton, Eugene Palette,
Alfred Paget, Seena Owen, Miriam Cooper, Walter Long and
Lillian Gish. We find such well known members of the Griffith
players as Bessie Love, Howard Gaye, George Walsh, Lloyd
Ingraham, Max Davidson, Edward Dillon, George Siegmann and
others doing parts that amount to little more than bits.
In a production of such magnitude as “ Intolerance,” the
camera work is almost a consideration second to none. It can
only be added here that G. W. Bitzer and his staff have done
flawless work in every instance. Some of the tints procured on
the panoramas are little short of marvellous.
It is natural that many will ask themselves and others whether
“ Intolerance ” is as good as “ The Birth of a Nation.” From
every standpoint it is, certainly. But as for comparisons one
might as well attempt to compare the light shed by the moon
with that of the sun — the two have an entirely different effect.
The New Griffith
By Henry MacMahon
Editor's Note. — As Special Press Representative for “ The
Birth of a Nation/* with the magazines of the country as his
field, Mr, MacMahon for the first six months of the career of
that picture, was in intimate touch with Mr. Griffith and had1
many unusual opportunities to become acquainted with his views,
and his dramatic and artistic ideals. The appreciation which
Mr. MacMahon gives below of the great successor to “ The
Birth of a Nation” is entirely spontaneous and should be of\
more than passing interest to those who have followed the
achievements of David W. Griffith and are looking forward to his
future performances.
DOLD Columbus sailing into uncharted seas, D. W. Griffith dis-
U covered another artistic continent. This is the continent, the
Atlanfis, the Prospero’s isle of pure fantasy or imaginative revery,
and Griffith transmogrified has become a sort of Maeterlinck of
the film.
Such is the impression I derived from “ Intolerance.” To
borrow Griffith’s own foreword, “ events are not set forth in
their historical sequence or according to accepted forms of
dramatic construction, but as they might flash across a mind
seeking to parallel the life of the different ages.” What is this
but poetizing? How can it be called Drama at all? The com-
parison is with the vers libre of Walt Whitman or the encyclo-
paedic range of Goethe in “ Wilhelm Meister ” or the searching
of heaven and earth in Maeterlinck’s “ The Blue Bird ” rather
than with any standard work of the legitimate or film stage.
The new Griffith has enlarged the boundaries of film technique.
He pictures four streams of action in four different periods of
history which his facile mind classifies as striking examples of
Intolerance. He might have given us, first, the Fall of Babylon;
next, the persecution of the Man of Sorrows ; third in order, the
massacre of the Huguenots ; fourth and last, modern Society’s
persecution of members of the “ submerged tenth.” But, instead,
the poet’s eye pictures these four actions traveling side by side
and presented by brief alternating scenes of each. The almost
incredible feat of carrying four stories along in parallel columns,,
so to speak, is successfuly performed.
Undeniably the most successful of the stories are the Fall of
Babylon and the modern tale formerly yclept “ The Mother and
the Law.” Babylon’s Fall proves to be a mar.velous concept in.
which the commonly accepted version of Belshazzar’s feast and
the handwriting on the wall is knocked into a cocked hat and
the monarch is represented as a patriotic prince trying to
restrain the bigotry of the priests. The one great acting reputa-
tion achieved in this part of the film is won by Constance Tal-
madge in the role of the Mountain Girl. The wild, untamed
thing from the Susiana hills, her every breath virginal fire„
proves one of Griffith’s happiest conceptions which is realized
with beautiful artistic surety by the young actress.
Renascence of Babylonian Art in Everyday Life
Of the spectacle itself the director gave us some foretaste in
“ Judith of Bethulia.” But that earlier splendid spectacle was.
circumscribed by bonds of limited expense and time pressure.
With unlimited resource and unrivaled scholarly aid at his com-
mand, the producer has fashioned in the Fall of Babylon a classic,
for all time. I venture the prediction that it will be frequently
reissued as a separate film, and certainly it will immediately start
a renascence of Babylonian art in dress, architecture, sculpture
and house decoration.
The Christ story is somewhat too fragmentary, and the
Huguenot and Catherine de Medici story I found somewhat
muddy. I am inclined to think that these stories suffered from
the author’s kind intent to avoid giving offense. Yet both are
illustrated by many noble pictures and scenes, among which I
may mention the miracle of turning water into wine, the view
of Calvary, Admiral Coligny and his family, and the horrific
emotions of the female Medici, the instigator of St. Bartholomew’s-
massacre. The work of Joseph Henaberry as Coligny and
Josephine Crowell as Catherine de Medici recalled their fine
performances in “The Birth of a Nation.”
“ The Mother and the Law ” side of the spectacle may be
characterized as social-problem melodrama. It starts with an at-
tack on “ social uplifters ” and points out the dangers of en-
trusting the regeneration of Society to moral and educational
Foundations established by billionaire wealth. A plea is made
for the workingman’s beerdrinking and dancing parties. The
evils of capitalism are shown in the grinding down of the toilers
on the one hand and the trying to uplift them by intolerant re-
form at the same time. Intolerance drives the poor into the
arms of the criminal classes, rifles the infant from the bosom of
its mother, finds the wrong victim for punishment and all but
hangs on the gallows the friendless type of ex-gangster who is
“ framed ” by his former associates. The tale is told with the
customary Griffith melodramatic skill, intermingled with the
charming domestic touches for which he is famous, and it is-
carried in the most convincing fashion by Mae Marsh as the
girl-wife-mother and Robert Harron as the young ex-gangster
husband. The attempted assault, the murder, the accusation, the
chase and the final rescue at the eleventh hour are indeed fa-
miliar components of Griffith melodramas, yet the acting is so-
human and so unexaggerated and the great climaxes are so mag-
nificently handled that the spectator does not crave novelty of
plot.
A Poet’s Far-Flung Vision Characterizes the Picture
After all, the real novelty of “ Intolerance ” is the poet’s far-
flung vision of the force of bigotry operating in many ages and
climes, stifling the freedom of the human spirit and crushing
ideality beneath the iron weight of its machine-made patterns.
It is a vision that could not have been realized except through
the medium of the film. By thus expressing it Griffith has en-
larged the boundaries of Art. You could not convey “ Intoler-
ance ” by novel, play, poem, painting or sculpture. Only the
living, moving picture can embody the seer’s revery of the past
and the present.
And, aside from questions of technique, particularly at this
time is such a monumental production valuable. By its awful
lessons it inculates a spirit of tolerance and bigmindedness which
should be the hope of the New Era. “Live and let live!” must
be the slogan of Humankind, else it will sink permanently into
the barbarism marked by a frequent recurrence of internecine
wars and deadly economic struggles.
1888
MOTION PICTURE NEWS
Vol. 14. No. 12
SCREEN EXAMINATIONS
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IlllllllllllllllllllilillH
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“ THE STORM ”
(Lasky-Paramount — Five Reels)
REVIEWED BY THEODORE OSBORN ELTONHEAD
IT is difficult in speaking of “ The Storm,” to restrain the en-
thusiastic praise which the production deserves. As pictures
go it is almost without a flaw in its essential characteristics.
To begin with, it has a delightfully human little story worked
out and treated in a delightful and beautiful manner. It carries
the impression of reality throughout, there is not the slightest
tinge of the theatric, and in addition it has been staged in scenically
beautiful surroundings in a manner that calls forth the most en-
thusiastic praise.
It is a picture that any audience would enjoy, a picture that
carries the direct human appeal, with just enough plot to make it
interesting, and enough suspense to keep it entertaining. Every
person connected with its production from Beatrice De Mille, the
author, Frank Reicher, the director, Blanche Sweet, the star, and
Theodore Roberts in a strong supporting character part, deserves
the utmost commendation for the able manner in which they have
carried out their respective parts.
Though not new by any manner of means the story has been
treated in such a clean wholesome manner that it possesses the
semblance of originality. Natalie Rayden is the daughter of an
absent minded hermit professor, who has brought her up in the
wilderness as a beautiful innocent child of nature. Sheldon Avery,
a theological student, is camping with his friend, Robert Field-
“ That Young Man Suggested a Contribution to Your Fresh Air Camp”
ing in the vicinity of her home. Fielding is called away to the
city and Avery meets the young girl. Caught by a storm they
are marooned on an island in the lake overnight. The next
morning Avery offers to marry her but Natalie forces him to admit
that he does not love her, and she says that it would be a greater
sin to marry. Avery leaves for the city.
The next year Fielding returns to the lake and meets and falls
in love with Natalie. She returns his affection and he calls upon
Avery to marry them. At the crucial point in the ceremony
Natalie stops it and confesses. Fielding after a moment of intense
passion takes her in his arms and tells Avery to proceed with the
service.
Much of the simple delight of the story is lost in the telling
-in a few words, for it is the manner in which it has been treated
that brings out its great charm. Much of this charm is also due
to the clever work of Blanche Sweet in the stellar role and of
Theodore Roberts as the absent minded professor. The latter is
particularly good, never for % moment forgetting the character
he is simulating, and incorporating deft little touches of humor
that are not only delightful in themselves but serve to lighten the
somewhat heavier moments. It is one of the finest pieces of char-
acter work that we have ever seen on the screen.
A review of the picture would not be complete without mention
of the clever work of Chandler House in the juvenile part of
David. Neither should Frank Reicher, the director, be slighted for
he showed rare judgment and artistis ability in the selection of
his locations. He used the scenic beauties of nature to the great-
est advantage. Backed up with the usual excellent Lasky Pho-
tography he achieved some scenes that were remarkable for their
beauty. Thomas Meighan as Robert Fielding and Richard Sterl-
ing as Sheldon Avery were acceptable.
“THE JUNGLE CHILD”
(Kay Bee-Triangle — Five Reels)
REVIEWED BY PETER MILNE
<<' I 'HE Jungle Child,” written by Monte M. Katterjohn and
produced by Walter Edwards, is based on a story, which
however original in its make-up fails to ring true to life. Its
climaxes are unable to create conviction in the spectator. The one
place to affix the blame in this case is with the author. His story
is impossible and therefore it is unreal.
A Savage Setting in the Midst of Civilization
Ollante, a Spanish girl, has been reared by a tribe of Brazilian
Indians unaware of her true ancestry. She rescues an explorer
lost in the wilderness. He learns through papers found on her
when she was a baby, that she is heiress to a vast fortune. He
marries her and takes her back to New York. Here he does every-
thing in his power to obtain control of her fortune and by decep-
tion he at length succeeds.
On the night of his success he gives a party to disreputable
friends in his own house. His wife comes to the door to listen
to the revelry and hears him denounce her as a “ damned savage,”
and expresses his desire to be rid of her. Heart-broken she re-
treats to a room in the top of the house that is fitted up as her
jungle hut. Towards morning she commences the dance of death.
Her husband hearing the noise and still half drunk comes into the
room and starts to mock her. Infuriated she siezes him and
strangles the life from his body.
Dorothy Dalton and Howard Hickman are the principals, while
in support appear Gertrude Claire, Dorcas Matthews, Frederick
Vroom, Elsa Lorrimer and Leo Willis.
September 23, 1916
MOTION PICTURE NEWS
1889
“THE HOUSE OF LIES”
(Morosco-ParamouiU — Five Reels)
REVIEWED BY THEODORE OSBORN ELTONHEAD
IT is unfortunate that a picture so well acted and so well directed
as “ The House of Lies,” should have such an unreal and
wholly impossible story as a foundation. Furthermore the story
is poorly constructed from a technical standpoint. It requires
four reels for the two leading characters to meet. At the begin-
ning of the fifth reel the meeting is brought about, and during
the last five hundred feet the man discovers the beautiful soul of
the girl, falls in love with it, and the picture closes with a wedding.
This is indeed quick work even for moving pictures.
Edna Coleman is not only beautiful as to person and figure,
but possesses a beautiful nature and soul as well. With his
writings as a basis, she has idealized and fallen in love with
Marcus Auriel, a wealthy young poet. Her father is dead and
her stepmother has determined that both she and her stepsister,
who is also very beautiful, must either marry well or go upon
the stage. The mother conspires with Winthrop Haynes, a thea-
trical manager, to bring about a meeting with the poet. Haynes
is indebted to the poet for twenty thousand dollars, and he gets
the stepmother to sign a paper stating that if he helps her marry
off. one of the girls she will return the favor by helping him in
any manner which he may specify.
Edna Refuses to Be Sold
An elaborate reception is arranged in the hope that the poet
will fall in love with one of the girls. Edna feels that she is
being offered to the highest bidder, and as the proceeding is re-
pulsive to her inmost nature, resolves to destroy her beauty. This
she accomplishes by pouring carbolic acid on her cheeks effectually
disfiguring herself for life. In this manner she escapes meeting
the poet, who is somewhat attracted to her stepsister Dorothy.
The mother seeing a chance for a match, forces Edna to act as
Dorothy’s maid and perform the work of a servant in the house.
The poet gives an elaborate house party at which Dorothy and
Tier mother conspire to bring things to a climax. As they are at
the end of their resources, they turn Edna out of the house. An
old friend of her father’s, a doctor, obtains a secretarial position
for her with the poet. Dorothy inveigles the poet into a com-
promising situation and her mother appears at the psychological
moment. Without giving him a chance to explain she congratu-
lates him on his engagement to her daughter, and immediately
-announces it to all of the guests. The poet makes the best of a
bad bargain.
Haynes now steps in and calls upon the mother to make good
Tier agreement. Dorothy is forced to steal the key to her
financee’s strong box, and in the dead of night she and her
mother rob it in order to obtain Haynes’ note. The poet, however,
has felt Dorothy take the key from his ring and is concealed be-
hind a screen. Edna appears as the thief is being consummated,
^md starts to raise an alarm, but her stepmother dissuades her,
•saying that it will not only wreck her sister’s chances, but will
wreck the happiness of the poet. The stepmother and Dorothy
rush out on the lawn to meet Haynes, followed by Edna, who
suddenly snatches the note for twenty thousand dollars from
Haynes’ hand. At this moment the poet appears. Edna confesses
to the crime, but he soon proves that he knows the real facts in
the case. The conspirators are ordered off the premises, and the
poet discovers Edna’s beautiful soul, and soon after falls in love
with it. At the wedding ceremony, Edna appears without a scar
on her face. The explanation offered is that she was never dis-
figured, but conspired with the doctor to paint a scar on her face
in order that she might force him to fall in love with her beauti-
ful soul and not with her beautiful face.
Even with this brief synopsis the falsity and unreality of the
story is readily apparent. The picture has been beautifully pro-
duced, however, with a wealth of beautiful settings and locations.
William D. Taylor, the director, has accomplished a fine piece
of work from a technical standpoint. Edna Goodrich in the lead-
ing role was effective throughout, her extreme beauty registering
most effectively. Others in the cast were Juan de la Cruz as the
poet, Kathleen Kirkham as Dorothy, Lucile Ward as the step-
mother, Harold Holland as Winthrop Haynes, and Herbert Stand-
ing as Doctor Barnes. The lighting and photography were most
excellent.
“ DIANE OF THE FOLLIES ”
(Fine Arts-Triangle — Five Reels)
REVIEWED BY PETER MILNE
JUST why the Fine Arts scenario department unearthed the
story presented in “ Diane of the Follies ” is not exactly
clear, judging from the ultimate effect created by the picture.
On second thought, however, it might be suggested that the
producers desired to give Lillian Gish plenty of opportunities to
act and seized upon the handiest vehicle present. Miss Gish
has the opportunities and she accepts them, somewhat too eagerly
at times, but the story can hope to arouse little of that sus-
taining interest that is created by pictures of greater originality.
Diane is an actress and just for the fun of it she takes a
fling at marriage, the party of the second part being Phillips
Christy, a millionaire, a thinker, a writer and a believer in the
theory that environment shapes character. After three years
everything is all wrong. Christy has offered his wife no en-
couragement, so she shocks his sister and friends by inviting
several of her old stage companions to come and see her. A
separation comes in due time, Diane leaving her little daughter,
Bijou, in the care of her husband. The care meted out to Bijou
is not sufficient to keep him from dying and after a short re-
union husband and wife separate again — this time for ever.
Contrast in Temperament
In all fairness it must be said that there is plenty of good
comedy throughout the five reels that goes a long way toward
making the picture worth while. Much of the humor centers
about the acting of Miss Gish, although we wish the director had
npt seen occasion to interrupt the progress of the story so many
times with bits that allow Miss Gish to act, merely for the sake
of acting.
1890
MOTION PICTURE NEWS
Vol. 14. No. 12
The subtitles also contribute greatly to the amusement of
the audience. The direction is in most cases good, although it
seems peculiar that every performance of the shows starring
Diane should be staged in Stamford. And it might have been
in better taste to give the daughter of the house a more Christian
sounding name than Bijou.
Sam de Grasse is seen to emotionless advantage as Christy,
while others are Howard Gaye, Lillian Langdon, Wilbur Higby
and little Wilhelmina Siegmann. W. Christy Cabanne directed
from a scenario by Granville Warwick.
“HIS WIFE’S GOOD NAME”
(Vitagraph-Blue Ribbon — Five Reels)
REVIEWED BY PETER MILNE
WHATEVER the shortcomings of this picture from a dramatic
standpoint, it cannot be denied that it contains a number of
very entertaining episodes, particularly the first one, which shows
the romance of the two principals, Mary Ellen and Harry
Weatherby. Josephine Lovett, the author, has told her story
through the romance and the marriage successfully. Then she
introduces Harry’s father, who without much cause, it must be
confessed, arranges matters so the young man sees his wife in a
Weatherby’s Plan Succeeds
detrimental light. They separate. Mary tries suicide but is res-
cued by a doctor who nurses her back to health again. Harry at
last discovers his father’s duplicity and going to the doctor for
comfort finds Mary as well.
Just why the did master of finance temporarily ruined his son’s
happiness is not exactly clear. In the latter part of the picture,
where Mary, to bide her time takes up settlement work, is done in
a rather strained and awkward way, but in most other respects the
offering is acceptable.
Heading the cast is Lucille Lee Stewart, who as Mary creates
a sympathetic impression. Huntly Gordon, though rather stiff,
manages averagely with the role of Harry Weatherby, while others
in the cast are Frank Currier, Jessie Miller, John Robertson and
William Lytell, Jr.
Director Ralph Ince has given the picture appropriate and com-
mendable production. The camera work and lighting effects are
very good.
“ FRIDAY THE THIRTEENTH ”
(Peerless-World — Five Reels)
REVIEWED BY THEODORE OSBORN ELTONHEAD
l\fl ANY liberties have been taken with Thomas W. Lawson’s big
I story of the stock market in the picturization of “ Friday the
Thirteenth.” In fact all that really remain are a few stock ex-
change scenes, which have been particularly well done, by the
way, and the title. Otherwise the picture differs little from
countless melodramas built along much the same lines that have
gone before.
The picture reaches a logical ending at the end of the fourth
reel when the battle between the two contending forces of love
and revenge is ended. -The action which follows in the fifth reel
is non-essential and brings about a more or less flat anti-climax.
Otherwise the picture has many merits and is a good example
of this class of production. Emile Chautard, the director, has
staged it in a careful and realistic manner. His Wall street scenes
are particularly good, as well as the stock exchange scenes already
mentioned ; those showing the interior of brokerage offices also
deserve praise for the realistic manner in which they were exe-
cuted. Great care has been taken with the detailing and the con-
tinuity was well carried out.
Gerda Holmes and Robert Warwick carried away the acting
honors of the picture, the former as a winsome young southern
girl who comes to New York to recoup her father’s fortune, and
the latter as a young millionaire, who rules Wall street by the
dominant force of his personality. Charles Brandt was some-
what miscast as an aristocratic Virginian. His manner was far
from polished and though garbed in the traditional stage southern
gentleman costume, he failed in a convincing reproduction of the
character he was playing. Others in the cast were Clarence Har-
vey as Peter Brownley, Montagu Love as Count Varneloff and
Lenore Harris as Simone Brownley.
The main story tells of how Beulah Sands, in order to recoup
the fortune lost by her father through the double crossing of
Peter Brownley, obtains a position as secretary in the latter’s
office. Robert Brownley, the son, and dominant factor in the
concern, falls in love with her at first sight. By means of im-
parting secret information, Beulah enables her father to win an-
other fortune. He then sets out to break Peter Brownley through
information obtained by his daughter.
During the midst of a big fight on the exchange, Beulah is
caught giving secret information to her father over the telephone
by Robert. He locks her in his office until the market closes, and
then with the magnanimity of the victor takes her in his arms and
forgives her when she confesses. An entirely unnecessary anti-
climax follows in which several of the minor characters are ef-
fectually disposed of, and the picture closes to the usual happy
ending when the love of the young people is made to reconcile
the life long enmity of the older men.
Beulah Finds a Way Out
Frankly the picture has little to lift it above the ordinary run
of melodramas of this class except the able manner in which it
has been directed and staged. It impresses one as an attempt to
benefit by the national prestige of the well-known book on which
it is supposed to be based, and for the advertising value which
accrues to it as a result.
“WHO’S GUILTY?” SERIES PROVE POPULAR IN LOEW
THEATRES
THE Marcus Loew theatres have met with great success with
Pathe’s “Who’s Guilty?” series produced by Arrow.
In a letter to the Pathe Company, Nicholas M. Schenck, Secre-
tary of Loew’s Theatrical Enterprises, says :
“ We beg to advise you that your series of pictures — ' Who’s
Guilty?’— was exhibited at our Eighty-sixth street theatre, this
city, and at Loew’s theatre, New Rochelle, N. Y., and greatly
pleased our audiences. It has a very interesting story, is welt
acted, and admirably produced.”
September 23. 1916
MOTION PICTURE NEWS
1891
“ THE YELLOW MENACE ”
(Episodes Seven, Eight and Nine — Unity — Two Reels)
REVIEWED BY THEODORE OSBORN ELTONHEAD
THE titles of these three episodes in this serial showing the
cunning of underworld types of the Orient, pitting their
strength against the police and secret service agents of the acci-
dent are called “ Drops of Blood,” “ The Time Clock Bomb,” and
The Crystal Globe.” They are melodramatically sensational
throughout and show in great detail the ruthlessness of the
Chinese criminal. There were a number of careless lapses in the
direction that could easily have been corrected with a little care
and forethought, but on the whole the pictures serve the purpose
for which they were created.
The three episodes continue telling the story of the manner in
which Ali Singh the master Chinese criminal continues spreading
Ali Singh Hypnotizes the Princess
his reign of terror and the futile attempts of the police and secret
service men to capture him.
The first shows a typically Chinese method of compelling an
unwilling person to talk. The inventor of a new and powerful
explosive is cunningly captured by Ali Singh, and is forced to con-
fess the formula by having his blood extracted a drop at a time,
at the rate of a drop every half second.
Later he in killed by a gas bomb, when the Chinaman tries to kill
Manning and Bronson, the secret service men who are on his trail,
its strength.
The second one tells of the manner in which the formula is re-
The Bomb Fails to Work
covered and of the attempt of Ali Singh to again kill Bronson, this
time by exploding a time clock bomb in his library. This episode
depends largely on fortuitous circumstances, and coincidence for
the pivotal points of the action and for this reason loses much of
its strength.
As a result of this explosion, Manning moves his residence to
the suburbs at the earnest solicitation of his fiancee.
Because Ali Singh has been able to obtain a plan of the eastern
coast defenses extra precautions are taken by the government to
see that he does not also get possession of the plans of a new gun
that has been invented. Nearly all of the action of this episode
transpires in a high office buidling but this is hardly understandable
as the army officer, who has invented the gun has his workshop in
a concealed parapet for underground in Fort Wadsworth. The
episode has several other loose ends that are the result of careless
production.
There is no doubt but what this serial will continue to please
those who are not too particular and who care more for exciting
mysterious action than for strict attention to realistic detail in the
setting.
“ THE EVIL WOMEN DO ”
(Bluebird — Five Reels)
REVIEWED BY PETER MILNE
IN ‘‘The Evil Women Do,” there is depicted a very fascinating
story of a woman who makes a living by her wits. An ad-
venturess she is touring the principal cities of Europe and captivat-
ing every man she meets by the display of a smooth white shoulder
and the use of gowns that cling in an astonishingly intimate way.
In other words this lady of “The Evil Women Do” is a vampire
of the deepest dyed hue and Elsie Jane Wilson, who lends life to
the role, lends it with a vengeance.
After a little introductory episode in which we see the manner
in which Ernestine, for that is the lady’s name, plays her cards
we launch right into the midst of a teeming plot. It teems some-
times convincingly, sometimes artificially, but always interestingly.
She captivates a certain Count, very old in reality, who imagines
himself young, who straightway marries her despite the objections
The Unmasking
registered by his daughter and her fiance. Ernstine manipulates
affairs with the aid of her two confederates so that she gains
complete control of her husband’s immense fortune. They spirit
away the daughter to a disreputable quarter of Paris and all is
going well until the daughter’s fiance and an old victim of Erne-
stine’s appear on the horizon and spoil the game. The vampire
takes poison and after a while all is put aright.
We mention artificially because for some unknown reason the
daughter when she is whisked away to the filthy tenement im-
agines herself a prisoner. Why, we do not know, because she
goes out in the street to mail a letter.
But otherwise “ The Evil Women Do ” is a very well told tale
of its kind.
It is benefited largely by some excellent character portrayals,
chief of these being that of the Count given by Rupert Julian.
Sydney Dean as another victim acts with feeling and Francelia
Billington makes a very pretty and attractive heroine. Hobart
Henley as the hero, Douglas Gerrard and C. Norman Hammond
as the confederates of Ernestine and Tom Lockhart in a smaller
part complete the well balanced cast.
The scenario was made by E. J. Clawson from Emil Gaboriau’s
story, while Mr. Julian directed. His work is as always com-
mendable, while that of his photographer, Steve Rounds, is ex-
ceedingly good.
1892
MOTION PICTURE NEWS
Vol. 14. No. 1 Z
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1 Three Scenes from Forthcoming Bluebirds — |
I In “ Behind the Lines ” (Sept. 18),^ Edith i
| Johnson Is Introduced as Harry Carey’s New |
Leading Lady
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| Elsie Jane Wilson Becomes a Bluebird Star §
| in “The Evil Women Do” (Sept. 25). Mary 1
1 Maclaren in “Wanted, a Home” (Oct. 2), |
Leads the Cast of this Feature
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“THE SCARLET RUNNER”
(Episodes One, Two, Three and Four — Vitagraph — Two Reels)
REVIEWED BY THEODORE OSBORN ELTONHEAD
<<' I ’HE SCARLET RUNNER” is a new series adapted from the
A stories of C. N. and A. M. Williamson, and produced by
the Vitagraph Company under the direction of William P. S.
Earle and Wally Van. Earle Williams has the feature role in
each of the episodes, but the supporting companies are different.
The first four stories are exceedingly well told presenting a
wealth of material in a convincing and entertaining manner. Each
story is complete in itself and deals with the more or less excit-
ing adventures built around a handsome powerful automobile and
its owner.
The first is called “ The Car and His Majesty,” and while serving
largely the purpose of introduction also furnishes an exciting ad-
venture. Christopher Race, a young man with too much leisure,
is threatened with disinheritance by his wealthy uncle on account
of his riotous living. He is told that unless he earns five hundred
pounds within a year he will be left without a penny. Selling his
belongings he buys a handsome automobile and at first tries to
rent it out to private parties for tours, but is unsuccessful. At
last with the wolf knocking at the door he is forced to cruise about
the streets looking for chance fares. Luckily he finds a King
traveling incognito, and by his ready wit is enabled to foil a band
of conspirators, and not only save the life of one of his most
intimate friends, but bring about the culmination of his romance.
The second episode is called “ The Nuremburg Watch,” and re-
lates the manner in which Christopher is able to foil the attempt
of a gang of bomb throwers to make way with his uncle’s life.
The latter is the King’s counsel for the prosecution of the leader
of the gang. The gang utilizes Chris to deliver a package to his
uncle which contains an old Nuremburg watch, which the uncle
presents to his fiancee. Later Christopher learns that it contains
a deadly explosive timed to go off at one o’clock. He sets off in
pursuit of the fiancee and her mother, who have gone house hunt-
ing in the country for the day, and after an exciting chase over-
takes them just as a member of the gang is successful in stealing
the watch. There is an explosion and the member of the gang is
killed, but Christopher escapes with a slight injury.
The third episode deals with a colossal joke. It is called “ The
Masked Ball,” and relates how Ponsonby Fitzgerald engages
Christopher to help him perpetrate a joke on a young society
woman who is giving a sensational masked ball. She has offered
a prize of a valuable diamond to the maskers who make the most
sensational entrance. Fitzgerald and his friends plan to go as a
band of robbers, take the jewels from the guests, make their
escape in “ The Scarlet Runner ” and then later return them. The
plan progresses well, but at the last moment Christopher is led
to believe that all is not well and he precipitates matters by forcing
Fitzgerald to return the jewels before he leaves the room.
The fourth episode again deals with royalty for its principal
characters. It is called “ The Hidden Prince,” and tells of the
manner in which Christopher by his ready wit is enabled to
straighten out an abduction of a Prince. The Prince in question
has become engaged to Eloise Dauvray, but can only get the sup-
port of Rudovics, an important official of his country, in his
attempt to regain the usurped throne of his father, on the promise
to marry his daughter. Fitzgerald kidnaps the Prince, but Christo-
pher brings things to a climax by causing Rudovics’ daughter to
disappear. There follows an exciting chase in which the Prince is
rescued. It then develops that Rudovics’ daughter has married
Prince Peter, the younger brother of Prince Mirko. Again The
Scarlet Runner has come to the rescue.
The four episodes have been staged in an extremely effective-
manner. The action is rapid and the suspense in each case well
sustained. Earle Williams in the leading role is pleasing at all
times and wins the sympathy of his audience by his compelling
personal magnetism. The photography is clear and distinct
throughout, and the locations have been well chosen. Taken all
and all it starts off as a mighty good series and one that will not
fail to please.
Those making up the supporting companies were Charles Kent,
L. Rogers Lytton, Marguerite Blake, Templar Saxe, Thomas R.
Mills, Donald Hall, Adele Kelly, Nellie Anderson, Lilian Tucker,
William Dunn, Kalman Matus, Gordon Gray, John Costello, and
Ethel Corcoran.
“ THE WAY OF PATIENCE ”
(Essanay — Three Reels)
REVIEWED BY WILLIAM C. ESTY, 2ND
WHILE there isn’t enough story to justify three reels, what
there is is fairly unhackneyed and therefore interesting.
The opening scene introduces Patience Worth, a Quaker maid,
and her stern, uncompromising father. The barrenness of the
girl’s eventless existence leads her to run away from home. This
first phase of the story is developed logically and well.
The Quakeress goes to a big city, where she is overwhelmed by
its strangeness and aloofness. She finally becomes the model
of Leonard, an artist. Thayer, a novelist, falls in love with her,
but she does not accept his proposal of marriage, because Leonard
fascinates her. When Leonard proposes an unlawful relationship,
she marries Thayer to secure his protection. Thinking that
Leonard’s wiles may overcome her duty toward Thayer, she deserts
both of them and returns to her father.
The events outlined in the foregoing paragraph seem wholly
artificial. This may be because a woman’s moods are inexplicable,
but more likely because the action is poorly motivated and un-
necessarily prolonged.
Patience’s father gently welcomes her. A few days later her
husband appears, and she throws herself in his arms. The old
Quaker blesses them. Although illogical, this happy ending leaves
a pleasant taste in the mouth.
Nell Craig, as the Quakeress, catches the spirit of the part
admirably. Excepting a few exaggerated bits of action called for
by the script, she is uniformly restrained and convincing. Ernest
Maupain, always a sterling player of characters, does his bit as
the father in a thoroughly finished manner. Others who appear
are Darwin Karr and Hugh Thompson.
The photography, settings and locations are adequate with an
eye to realism.
September 23, 1916
MOTION PICTURE NEWS
1893
“ THE GIRL FROM FRISCO ”
(Episode Seven — Kalem — Two Reels)
REVIEWED BY THEODORE OSBORN ELTONHEAD
THE seventh episode in this series of a modern western girl
is called “The Gun Runners” and teems with excitement
throughout. There is not a tiresome moment from the start to
the finish. Robert Wells Ritchie, the author, has evolved a good
narrative story replete with action. It has the charming novelty
of starting at the beginning and continuing right through to the
end without the slightest bit of padding or straying down byways.
He has a story to tell and he tells it.
Barbara Trent, the daughter of a San Francisco millionaire,
leaves her home to attend a fashionable reception. In some un-
explained manner the chauffeur of her taxi cab delivers her at the
wrong address, the house of a man who is planning a South
American revolution.
He mistakes her for English Rose, an adventuress, who has
come to negotiate for a quantity of rifles, which he has obtained
by double crossing his partner in the plot. While she is still there
Arendo, the other conspirator appears with his aides and kills his
faithless partner. Barbara is captured by the gang and made
prisoner.
Later the real English Rose appears and seeing the Blind Mole,
as he was called, lying dead on the floor, telephones the police and
then disappears, after finding Barbara’s pearl necklase on the floor.
While inserting a personal advertisement in one of the papers she
leaves her hand-bag containing the necklace. This is found by
John Wallace, Barbara’s fiancee, and when English Rose returns
to claim it she is made to confess all she knows.
The following morning at daybreak Barbara escapes from her
captor and hurries home. While she has been imprisoned she has
ascertained that the gang will ship the rifles on a tramp
steamer. Warning her father to get the polise she hurries to the
deck and single handed battles with the gang. She is just about
to be overpowered when the police arrive and rescue her from a
mighty tight situation.
Marian Sains and True Boardman handle the leading roles in
their usual capable fashion. Ronald Bradbury made a good South
American revolutionist and Earl Formes, Jr., did a good bit of
character work as the Blind Mole. The photography, lighting and
direction were up to the standard that has characterized this
series from the outset.
“ SAINT, DEVIL AND WOMAN ”
(Thanhouser-Pathe— Five Reels)
REVIEWED BY PETER MILNE
AGAIN does Florence LaBadie appear on the Pathe program,
this time in a picture which deals more or less largely with
hypnotism and the influence of one mind over another. Miss
LaBadie is running the entire gamut of picture plays for Pathe.
She has done the dual role as well as dramas of the more average
sort and here it remains for her to appear as the hypnotic sub-
ject. This part she plays exceedingly well and as a result the
production can be ranked with the best of its kind.
The construction of the picture is praiseworthy over most of its
length. The hypnotism has not been allowed to overshadow the
drama and the drama is very well established. In the latter part
of the subject the influence exerted for good and evil over Miss
LaBadie in the name part is a little too sudden to result in abso-
lute realism in the action, but as a whole this difficult element
has been handled convincingly and successfully.
After her guardian’s death, Florence is left in the care of the
dead man’s secretary who by exerting his evil influence manages
to convert her from Saint to Devil. She is harsh and oppressive,
grasping and miserly. A man who has previously taken great
interest in her, a doctor and social worker, comes into her life
again and by his good influence manages to bring her back to her
true self. During the climax of the story she alternates between
the good and the bad until at last the doctor triumphs and the
villainous secretary is put to route.
Wayne Aery appears as the doctor and gives a likable perform-
ance. Others are Ernest Howell, Hector Dion, Charles Bogel and
Ethyle Cooke. Frederic Sullivan directed from a script by Phillip
Lonerage and aside from one or two minor slips, which are too
slight to be mentioned, he has done acceptable work.
“PUPPETS ”
(Fine Arts-Triangle — Two Reels)
REVIEWED BY PETER MILNE
<< DUPPETS” is a motion picture comedy done as a pantomime,
I and is really quite an innovation. The comedy is not of
the sure-fire sort — the exhibit who caters to the crowd that likes
swift action, obvious humor, bricks, pies and tricks had better
steer clear of “ Puppets,” for it is an innovation and will appeal
largely to those on a familiar footing with all forms of the
drama.
The settings, everyone of them, are designed in black and white
while, as might be guessed from the title, the characters are
clothed as per puppets, in pantaloons, pierrot costumes, ballet ef-
fects and tights. The story, is founded on a familiar French pan-
tomime, although it is modernized for the occasion and changed
to suit the cast.
The story which means nothing of itself need not be related
here. Suffice it to say that it shows the neat manner in which
a young man cures his uncle of his idea of getting married to a
charming young lady of his own choice.
A cast headed by De Wolf Hopper, includes Pauline Starke,
Jack Brammall, Robert Lawlor, Kate Toncray, Edward Bolles and
Max Davidson.
“ INTO THE NORTHLAND ”
(Selig — Three Reels)
REVIEWED BY WILLIAM C. ESTY, 2ND
WITH thoroughgoing conventionality this picture tells a reason-
ably entertaining story. Every detail runs so true to the
stock specifications that there are no specific merits or demerits
to chronicle: Since Fritzie Brunette has some following, it would
be well to feature her name, and the fact that she wears male
attire during the major part of the picture.
The characters of the film, by the way, are made to appear ig-
norant of the anatomical differences between the sexes. While
Miss Brunette in shirt and trousers is a charming figure, she cer-
tainly is not a masculine one. Others prominent in the cast are
Leo Pierson, Lillian Hayward, Harry Lonsdale, and James Brad-
bury. The support, directing, sets, locations, and photography are
all average.
Mary Pickford as the Star of the First Picture Made by Her Own Company, “ Less Than the Dust ’
1894
MOTION
PICTURE NEWS
Vol. 14. No. 12
George Collins loses all his money in a gambling den. Moll
McGuire, an underworld character, befriends him and advises
him to go to the new gold fields in British Columbia. He takes
her advice, and promises Harriet, his wife, vo make good in the
new venture.
Overcome with loneliness, Harriet later disguises herself as a
man, and becomes a stowaway on a tramp steamer. After
several vicissitudes she arrives in the North, but cannot find her
husband. Moll McGuire has arrived before her, and the good-
hearted woman gets a job for the supposed boy.
Harriet takes part in some irrevelant melodramatic episodes.
She later becomes a mother. Collins, having collected several gal-
lons of gold nuggets, comes to town, and embraces his wife and
heir.
“THE LIGHT OF HAPPINESS”
(Columbia-Metro — Five Reels)
REVIEWED BY PETER MILNE
JOHN COLLINS as author and director of this production feat-
uring Viola Dana has succeeded fairly well in the first capacity
and very well in the second ; so well in the second in fact that a few
improbabilities in his story are quite overshadowed by the merits
of the direction. Mr. Collins is thoroughly familiar with Miss
Dana’s possibilities and accomplishments and in none of his pict-
ures, least of all in “ The Light of Happiness,” has he neglected to
give his star full play. And as Miss Dana has an exceptionally
pleasing personality combined with considerable talent, such a
line of action is by no means amiss.
Miss Dana is cast in a role with which she is very well ac-
quainted. As Tangletop, the daughter of the village inebriate,
she is generally despised by all the townsfolk. There is another
girl in the town, Mollie Dean, who is in love with Van Orden,
a blind man who is heir to a vast fortune. When he regains his
sight, his guardian, who for financial reasons desires his daughter
to marry Van Orden, employs the messy looking Tangletop to
dispel the dreams which Van Orden has woven around the per-
sonality of Mollie. Shortly after this Tangletop’s father dies and
she is adopted by the new minister of the village. Then there
comes the romance of these two, and the minister gets the usual
snubbing by the townsfolk before he lays hold of the chief gossip
and forces an apology from him. And through the influence for
good exerted over Tangletop by the minister she confesses all
about her substitution for Mollie and two love stories end
happily.
Lorraince Frost as Mollie, Edward Earle as Van Orden, Robert
Walker as the minister and Bert Busby, George Melville, and
Mona Kingsley have the roles of principal support to Miss Dana.
While the photography is not up to feature standard in several
scenes, all other matters of production have been adequately at-
tended to.
“HER DOUBLE LIFE”
(Fox — Six Reels)
REVIEWED BY E. DRAW
THIS production does not reach the high standard of excellence
that William Fox has set in the past. The story, which is
written by Mary Murillo, has been laid in England with the
European War as its background. The title “ Her Double Life,”
conveys nothing to the mind as to the real story, which is not
by any means strong. The incident upon which the title is founded
could not possibly have occurred in the manner in which it is
portrayed on the screen.
J. Gordon Edwards, the director, has done far better work in
his past productions. Although the plot is laid in England there
is an appalling lack of English atmosphere. The battle scenes
are effective but not realistic. We know too much of modern
warfare to believe that these scenes show anything approaching
reality. It is ludicrous to think that a young lady in town attire
is to be found “ Lost in the firing line.” Upon this incident, how-
ever, the theme is based.
Theda Bara is as usual a success. Her portrayal of the young
girl is beyond praise and ten years later when she has grown to
womanhood she enacts her role with great sympathy. Stuart
Holmes is as great a villian as ever and the part suits him ad-
mirably.
Walter Law has again too little to do — but what he has to
do is done really well. Lucia Moore, as Lady Clifford, is ex-
cellent and deserves special mention, also little Jane Lee who
makes a fine little “ naughty girl.” The photography is good, but
the action drags at times and is “jumpy” at others. Some of the
situations are cleverly handled though illogical.
This film will pass muster for the uncritical and will be enjoyed
by the audience who likes adventure. At the opening of the
story we find Theda Bara, as Mary Doone, a child of circum-
stances, who makes her home in Elliot Clifford’s parish house.
When war breaks out Mary becomes a Red Cross nurse. At the
front she meets Lloyd Stanley, a war correspondent, who she
knew in London. She is saved from dishonor at Stanley’s hands,
by the bombardment of the hospital tent.' After the attack, Mary
finds the body of a young girl in the tent: She later discovers that
it is Ethel Wardley, who is on the way to make her home with
an unknown aunt, Lady Clifford.
Mary Changes Clothes with Ethel
Mary changes clothes with Ethel, takes the girls papers and lug-
gage and goes to Lady Clifford’s. She is received as the niece
and soon falls in love with her cousin Elliot. Then Stanley returns
to England, bringing with him Ethel Wardley, who has recovered
from her wounds. On their arrival at the Clifford’s house they
intend to disclose Mary’s identity, but they are too late, as Mary
has done so herself and has been forgiven by Lady Clifford and
her son Elliot.
“BOBBY BUMPS STARTS A LODGE”
(Bray — Paramount)
THIS animated cartoon is from the pen of Earl Hurd, and is
an extremely meritorious piece of work. The underlying
idea is amusing and the drawings have been well executed.
Bobby in search of excitement decides to form a lodge and as
a first measure procures a goat. Then he goes out in search of
members, finds Chocolate and persuades him to be initiated. Choc-
olate puts the goat “ hors de combat,” however, by meeting its
charge with his head. He climbs a tree, encounters a bear, and
is rescued by Bobby, who in turn, runs foul of Mr. Bruin, and
is rescued by Chocolate. As a compromise they both consent to be
initiated, but when the goat is finally persuaded to charge he meets
nothing but empty air.
“LESS THAN DUST” IS SET IN MODERN INDIA
AN inkling of the story in which Mary Pickford will be pre-
sented as an independent star by arrangement with Artcraft
Pictures Corporation, and a roster of the principal members of
the distinguished company which has been assembled for her sup-
port in Hector Turnbull’s “Less Than the Dust,” were announced
this week. John Emerson, who is directing the picture, describes
it as a picturesque and appealing story of modern India. Miss
Pickford appears as a little English castaway who is regarded by
the superstitious natives as in reality “less than the dust” beneath
their feet.
There are more than forty important characters in the new pro-
duction. The principal roles will be played by David Powell, Frank
Losee, Mary Alden, Mario Majeroni, Cesare Gravina, Francis
Joyner, Russell Bassett, Walter Morgan and Mercita Esmonde.
September 23, 1916
MOTION PICTURE NEWS
1895
Tabloid Reviews ior the Busy Exhibitor
PRODUCTIONS FROM ALL PROGRAMS
GENERAL FILM PROGRAM
“When Justice Won.” (Essanay. Two reels.
Tues., Sept. 19.) — Not shown for review; the
story follows : Fifteen years before the story
opens, James Dillon is asked by a fellow convict,
who is dying, to become his daughter’s guardian.
Dillon escapes, adopts the girl, reforms, and be-
comes a prominent citizen. Several years later
he is blackmailed by another convict. When
Dillon refuses to pay any more “ hush money ”
the crook tells the girl of her guardian’s past.
When the girl refuses to leave her guardian, she
is kidnapped by the crook. Dillon goes to the
Governor, secures a pardon for himself, and then
rescues the girl. He finds she wants him to be
more to her than a guardian. The cast is com-
posed of Marguerite Clayton, Sydney Ainsworth,
John Lorenz, Ullrich Haupt and John Cossar.
“ Canimated Nooz Pictorial, No. 16.” (Es-
sanay. Split reel. Wed., Sept. 20.) — Wallace
A. Carlson’s burlesque of the animated news
weeklies shares the reel with 500 feet of Canadian
scenic.
“ The Way of Patience.” (Essanay. Three
reels. Sat., Sept. 23.) — Reviewed at length else-
where in this issue.
(‘The Mud Cure.” (Kalem. Tues., Sept. 19.)
— This single-reel Ham and Bud comedy is a
good burlesque on many of the hydropathic and
so-called mud cures. Bud gets a toothache, and
on going to a dentist to have it extracted dreams,
while under the influence of gas, that in com-
pany with Ham he is the attendant at a cele-
brated mud bath. The scenes showing the pa-
tients in the various pools of mud are exceed-
ingly ludicrous. Later he imprisons Ham in the
steam room while he flirts with a charming young
patient in the person of Ethel Teare, forgetting
all about Ham. When he finally does release
him the steam has got in its good work, and the
gigantic Ham has shrunk to the size of a lillipu-
tian dwarf. It is a good amusing comedy
throughout.
“ That Pesky Parrot.” (Kalem. Fri., Sept.
22.) — A typical slap stick paper hanger supplies
most of the amusement in this single-reel comedy
featuring Ivy Close. He is aided and abetted by
a wonderfully intelligent parrot. The young hus-
band returning home unexpectedly, listens to the
talk of the parrot, and gathers the impression
that his wife has been abducted. With greatly
exaggerated and burlesque grief he starts out to
find her, only to discover that she had left with
the paper hanger to select home wall paper. The
charming English beauty of Ivy Close registers
most effectively, and the comedy efforts of Henry
Murdoch are amusing.
“Defying Death.” (Kalem. Wed., Sept. 20.)
— A thoroughly exciting episode in the “ Hazards
of Helen ” railroad series in which Helen Gibson
literally does defy death. Thieves have stolen
important legal papers. Helen obtains possession
of them and speeds away on a motor handcar.
There follows an exceedingly exciting race be-
tween the hand car and an automobile. Just as
the automobile containing the thieves is about to
capture her the hand car approaches the end of
the long siding with an express train racing along
on the main track. Helen is literally between
two great dangers. She sticks to the hand car,
it miraculously jumps the switch, and continues
along the main line under the express train. It
was a well-worked out story excellently carried
out.
“ Into the Northland.” (Selig. Three reels.
Mon., Sept. 18.) — Reviewed at length elsewhere
in this issue.
“A Corner in Water.” (Selig. Sat., Sept.
23.) — This is a crackerjack Western that will be
sure-fire in audiences that like the cowboy flavor.
There is action from start to finish, and excellent
comedy relief. Tom Mix wrote and produced
the picture, and played the lead as well. Sup-
porting him are Victoria Forde, Joe Ryan, Chet
Ryan and Pat Chrisman. Joe Simpson and his
daughter Vicky stop their prairie schooner at
a well to get some water. A man arrives on the
scene, who says he owns the well, and that they
must pay him for the water they take. Tom, a
cowboy, overhears the argument, and, lassoeing
the stingy man, drags him away. Later some
drunken Indians attack Simpson’s wagon, but
Tom melodramatically saves them. Vicky is so
gratelul that she promises to wed the gallant
plainsman.
Selig-Tribune, No. 72. (Thurs., Sept. 7.)
— G. A. R. parades, Kansas City, Mo. ; national
tennis championship, Forest Hills, N. Y. ; Presi-
dent Wilson signs Army and Navy Bill, Wash-
ington, D. C. ; hospital train arrives at San An-
tonio, Texas; Countess Von Bernstoff arrives in
New York City from Germany; along the river
Somme, France; great dane adopts tiger cub,
Los Angeles, Cal. ; aquaplaning on Lake Michigan,
Chicago, 111.
Selig-Tribune, No. 73. (Mon., Sept. II.) —
Dancing masters hold convention, Chicago. 111. ;
King Nicholas of Montenegro visits Paris,
France; granary of flour company burns, Vallejo,
Cal. ; Hughes at Loveland, Colo. ; Illinois Na-
tional Guard prepares to leave for home, San
Antonio, Texas; President Wilson speaks at Lin-
coln’s birthplace, Hodgensville, Ky. ; Fourth Di-
vision Canadaian troops reviewed by British ce-
lebrities before its departure to war, Surrey, Eng-
land; aviation luncheon, Flying Yacht Club, New
York City.
MUTUAL PROGRAM
“ Rolling to Ruin.” (Vogue. Sun., Sept. 10.)
— This production is quite a good comedy in
which Paddy McQuire is seen at his best. The
action is rapid and well sustained, and a number
of novel stunts are introduced. Paddy, the own-
er of a grocery store, gets into trouble with his
wife as he makes love to Gypsey, the cashier.
Gypsey is dismissed, and later she meets Paddy,
and the two proceed to a skating rink, where
skating in bathing suits is the rage. They
create excitement galore, and are having a “ rip-
ping ” time until Moon, Gypsey’s sweetheart, ar-
rives with Paddy’s wife. Gypsey and Paddy es-
cape in a coaster, followed by Moon and “ wifie.”
Suddenly the car in which Paddy and Gypsey are
speeding through the clouds, jumps the rails, and
makes a flying leap into the ocean. The cast
includes Paddy McQuire, Margaret Templeton,
Gypsy Abbott and Arthur Moon.
“ Matchin’ Jim.” (Mustang. Two reels. Fri.,
Sept. 8.) — An exceptional story', which is highly
interesting, has been written by Karl Coolidge.
He has introduced several new twists, which will
doubtlessly satisfy any audience. Matchin’ Jim,
who has a mania for matching coins or anything
else for that matter, meets Phyllis Ellings, and
they become fast friends. About this time Hawk-
ins, a gambler, comes to the ranch, and at once
falls in love with Phyllis, who cares nothing for
him. Jim soon learns that he has a rival, and
believes in his mania of matchin* to get Hawkins
out of the way. He proposes to Hawkins that
they should match coins, the winner to be free to
woo Phyllis. The coins are spun, and Hawkins
wins, whereupon Jim packs his belongings and
leaves. Seeing a cottage Jim stops for something
to eat, and finds a young woman and a baby are
the only inhabitants. Here Jim learns that the
woman has been deserted by her husband, and
from her description suspects Hawkins. Return-
ing to the ranch Jim accuses Hawkins, and forces
him to return to his wife, thus leaving Jim and
Phyllis once more together. The cast includes
Frank Borzage, Chick Morrison, Anna Little,
Dick La Reno. Harvey Clark, Queenie Rosson.
“ A Boomerang Gold Brick.” (Beauty. Wed.,
Sept., 6.) — This is quite a good comedy with an
excellent story. Si Green and his wife Mandy
make a trip to the city. Green is well supplied
with money, and he intends to have a good time.
The couple soon fall in with a pair of crooks.
Si falls a victim to the charms of Ima Deville,
and on the pretense of going to the bank he es-
capes from the searching eye of Mandy. Ima
conducts him to a place which she calls her
home, and here he meets U. R. Dunn, Ima’s sup-
posed father, who is greatly depressed owing to
his need of ready cash. Si is induced to buy a
gold brick, but is loath to part with his money,
as he suddenly realizes that he is being fleeced
and the gold brick, which he was to purchase, is
used to crack Dunn’s head. The cast includes
Orral Humphrey, Joe Taylor, Joe Massey, Mar-
garet McKenna, John Gough, Charles Newton.
“ Atonement.” (American. Two reels. Mon.,
Sept. 4.) — William Barker has written an unusual
story in “ Atonement,” which has been ably di-
rected by Edward Sloman. Vivian Rich and Al-
fred Vosburgh have done some excellent work.
Beautiful scenic photography has been secured,
which makes this offering very exceptional and
one to be appreciated by all who see it. Richard
Stanton falls in love with Collette, a cafe dan-
cer. His father, who wishes him to enter the
church, bribes Collette in order to induce her to
break her friendship with Richard. A few days
later Richard sees Collette drinking with another
man, and is furious and knocks the man down
with a champagne bottle. Thinking he has
killed his rival, Richard hides in the docks. Here
he is found by two gamesters, who attack him,
rendering him unconscious. They then proceed
to place him in a boat, and set him adrift. The
next day he is rescued by a fisherman, and
taken to the Rev. Bergold’s house. Undine, the
clergyman’s granddaughter, nurses Dick back to
health, by which time they have fallen in love
with each other. Dick, thinking he is a mur-
derer, refuses to marry Undine, and prepares to
leave the village when he discovers in an old
newspaper that the man whom he struck was
only injured. Dick and Undine then agree to
marry, but she stipulates that they must live in
the village in order that she can care for her
grandfather. Dick consents, and is ordained and
takes up the work of the old clergyman. The
cast includes Alfred Vosburgh, Vivian Rich, Mar-
garet Nichols, Harry McCabe, William Spencer.
PATHE EXCHANGE, INC
“ The Grip of Evil.” (Balboa. Two reels.
Tenth Episode.) — While “ Down to the Sea,” as
this the tenth episode is called, is entertaining
after its own fashion, it must be confessed that
the plot itself bears little justification to be
trailed by the usual interrogation, "Is Humanity
in the Grip of Evil? ” The millionaire journeys
to the seashore to look after his fishing interests,
and there finds that his foreman has been regu-
larly swindling him for many months. The fore-
man in an unsuccessful attempt to kill the mil-
lionarie brings death to two entirely innocent peo-
ple. Jackie Saunders and Roland Bottomly con-
tinue in the leading roles.
“ A Change of Heart.” (Whartons. Two
reels.)-; — Made in Ithaca by the Wharton Broth-
ers this release makes use of the plot in which
a swindler turns against his pals when they con-
template doing an old woman out of her life’s
savings. This is certainly cut from a familiar
pattern, but it has been produced in good fashion,
and, though quite obvious, manages to keep the
interest well up.
“ Pear Growing.” (Split reel.) — Showing the
extremely interesting industry of raising pears,
the grafting of the sprigs, the operations on the
trees to prevent disease and the spraying tor in-
sects and the harvesting. One of the best educa-
tionals seen in a long time, coming on the same
reel with “ Historic Mobile.”
“ Historic Mobile.” (Split reel.) — Residences
of time gone celebrities and various other remin-
iscent landmarks of the city of Mobile, Ala., make
this travelogue averagely interesting. It comes
on the same reel with “ Pear Growing.”
“ When Betty’s Sister Goes to School.” (Flor-
ence Rose Fashions. Number Four.) — Clothes
for the school-girl are shown in this reel of the
Florence Rose Fashions. Without a doubt the
picture will appeal to that part of the audience
for which it is designed — the feminine part. Some
of the scenes which Miss Rose has worked in,
representing school life, are decidedly unrealistic
but otherwise the costumes are nicely offset.
Vol. 14. No. 12
MOTION PICTURE NEWS
1896
“ Busting the Beanery.” (Mittenthal.) — A
Heine and Louie release staged, for the most
part, in a restaurant. The humor offered is of
the wild and low variety typical of Mr. Mitten-
thal’s comedies. But there must be a market for
his stuff- — otherwise why is it made?
Pathe News, No. 72. (Wed., Sept. 6.) —
Secretary Lansing’s host to American and Mex-
ican commissioners, New York City; President
Wilson at Shadow Lawn, N. J. ; part of Atlantic
squadron coaling at Hampton Roads, Va. ; fash-
ions; Roosevelt at Lewiston, Me.; graduates
from military college receive commissions from
King Alphonso, Guadalajara, Spain; aero-cable
car across Niagara Falls, N. Y. ; aerial torpedo
tested, Stockholm, Sweden ; run on Shanghai
banks, China ; and other events.
UNIVERSAL PROGRAM
“ In Onion There is Strength.” (Joker. Sat.,
Sept. 16.) — This is rather an amusing comedy in
which Gale Henry and William Franey carry off
the honors. Franey as the deacon who gets in
Dutch in every manner imaginable, is very good,
and Lillian Peacock as Maggie, the tough girl,
deserves special mention. A visit to the prison
where Maggie’s beau is serving his sentence en-
ables Maggie to substitute the deacon for her
Heine, and she and her “ feller ” make their es-
cape.
“ Speeding.” (Nestor. Fri., Sept. 15.) — Two
girls steal an auto from in front of the store
where one of their young men acquaintances has
left it for a moment. The car belongs to his
boss, and the girls by all manner of pranks suc-
ceed in making the police keep a lookout all over
the town to try and capture the car and its joy-
riding owner. The license number is their only
clue, and the way the girls get out of the scrape
makes a good laugh number. Yvette Mitchell
and Harry Depp do some commendable work.
“ The Price of Victory.” (Laemmle. Wed.,
Sept. 13.)- — This is a sermon in one reel, preach-
ing on the undesirableness of war. It is a clev-
erly worked out theme, and certainly is a good
argument for universal peace. Manuelo promises
his father that he will not enlist in the war as
both are for peace, but the jibes of the townfolk
and the sneers of his sweetheart, who calls him
Frederick Warde in “ King Lear ” (Thanhouser)
coward, make him go to the front. He is re-
ported killed, but returns to his home some time
later, blind, severely wounded, and a wreck of
his former self. His sweetheart begs forgiveness
and all is well. Alfred Allen and Francelia Bil-
lington are featured.
“ He Almost Lands An Angel.” (Universal
Special. Two reels. Fri., Sept. 22.) — This num-
ber of the Timothy Dobs’s series finds the bluff-
ing hero rescuing a lady in distress. She takes
him home, and introduces him to her father. The
father is interested in motion pictures, and in-
tends backing a company. In the meantime
Dobbs lands a job at a studio, and the girl and
her lather come around to look him over. But
he makes such an awful job of his work before
the camera that the father declines being any sort
of an angel at all. In this number the producers
have relied slightly too much on the personality
of Carter De Haven for their humor. It will get
over probably, but it does not measure up to the
immediately previous number.
“ His Mother’s Boy.” (Rex. Fri., Sept. 22.)
— A Civil War story that is decidedly different
from other pictures dealing with the same sub-
ject. It relies on a strong love element to carry
it through, and of battle scenes there are scarcely
any. A Northern spy shoots a Southerner, clads
himself in a Confederate uniform, and takes ref-
uge in the home of the mother of the dead sol-
dier. She protects him merely because he ap-
peals to her, and later when she learns that it is
her own son he has killed, she still saves him
from the Confederate soldiers, for his own moth-
er’s sake. This is without a doubt the best sin-
gle reeler released by Universal in many months.
Kingsley Benedict is the lead. E. M. Ingleton
wrote the story, and F. A. Kelcey did the produc-
tion.
“ To Another Woman.” (Rex. Two reels.
Sun., Sept. 24.) — A rather gruesome yet strong
drama depicting the horrible fate meted out to
an unfaithful husband. It was written by Har-
vey Gates, and produced by Cleo Madison, who
headed a cast embracing William Mong, Mar-
garet Whistler and Edward Hearn. The produc-
tion is very good, and the story well worked out,
but one wants to see a good comedy after its
termination.
Universal Animated Weekly, No. 37. (Wed.,
Sept. 13.) — Protestants march for preparedness,
Pittsburgh, Pa. ; motor boat races, Detroit,
Mich.; President Wilson signs Anti-Child Labor
Bill; Freshmen vs. Sophomores, University of
California, Berkeley, Cal. ; eight-oar boat race,
Washington, D. C. ; fall fashions; Mexican and
United States commissioners on way to confer-
ence, New York City; Williams triumphs over
Johnston for national tennis title, Forest Hills,
N. Y. ; interned German sailors build miniature
city, Norfolk, Va. ; football squad practises, Har-
vard College, Cambridge, Mass. ; thieves’ weap-
ons thrown into Lake Michigan, Chicago, 111. ;
wounded soldiers train again for fighting, Eng-
land; motor boats cruise to protect New York
City in sham battle; sailors fight hotel fire, New
London, Conn. ; cartoons by Hy Mayer.
WILLIS
and
I N G L I S
Wright and Callender Building Los Angeles, Cal.
Probably obtain more engagements
for recognized professionals
than any other firm
in the states.
Management Book and Play Rights Publicity
“ADVANCING WITH THE INDUSTRY”
ORRIN DENNY
Superintendent
SIGNAL FILM LABORATORIES
Laboratory Expert
Negative Specialist
4560 Pasadena Avenue
Los Angeles, Cal.
STUDIO FOR RENT
DAY, WEEK OR MONTH
Finest indoor fire-proof studio in the world. Center
of the business district Los Angeles. Equipped with
indirect arc lighting. No glare or shadows.
Commercial Developing and Printing — Titles
Miniatures — Novelty and Trick Films to order. Negatives
Bought and Sold — Releasing
SUPERIOR FILMS CO.
Knickerbocker Bldg. (Film Row) LOS ANGELES
Entire tenth floor
September 23, 1916
MOTION PICTURE NEWS
1897
Calendar of Coming and Current Releases
GENERAL FILM PROGRAM
RELEASES FOR CURRENT WEEK
Monday, September 18, 1916.
BIOGRAPH— The Unveiling, D., 1000 (Re-Issue)
SELIG — Into the Northland, D., 3000
SELIG— Selig-Tribune, No. 75, News, 1000
VITAGRAPH— A Perfect Day, G, 1000
RELEASES FOR COMING WEEK
Monday, September 25, 1916. .
21174 BIOGRAPH — The Sunbeam, D., 1000 (Re-Issue)....
21169 SELIG — Power of the Cross, D., 3000
21173 SELIG — Selig-Tribune, No. 77, News, 1000
21172 VITAGRAPH— Getting By, C., 1000
Tuesday, September 19, 1916.
ESSANAY— When Justice Won, D., 2000 21175
KALEM— The Mud Cure, C., 1000 21177
Wednesday, September 20, 1916.
BIOGRAPH— Strongheart, D., 3000 (Re-Issue)....... 21182
ESSANAY — Canimated Nooz Pictorial, No. 16, Cart.,
KALEM — The Gun Runners (7th of “ Girl from
’Frisco” Series), D„ 2000 21180
VIM — Their Honeymoon Car, C., 1000 21179
Thursday, September 21, 1916.
SELIG — Selig-Tribune, No. 76, News, 1000 21185
VIM— Love and Duty, C., 1000 21186
Friday, September 22, 1916.
KALEM— That Pesky Parrott, C., 1000 21190
KNICKERBOCKER STAR FEATURE— A Lesson
from Life (Marie Empress, Frank Mayo and
Reaves Eason), D., 3000 21187
VIM— The Man Hunters, C., 1000 21192
VITAGRAPH — Sand, Scamps and Strategy, C., 1000.. 21191
Saturday, September 23, 1916.
ESSANAY— The Way of Patience, D., 3000 21193
KALEM— Defying Death, D., 1000 21196
SELIG — A Corner in Water (Tom Mix), 1000 21197
VITAGRAPH — No Broadway Star Feature this week
Tuesday, September 26, 1916.
BIOGRAPH — The Wedding Gown, D., 2000 (Re-Issue)
ESSANAY— Peter, the Hermit, D., 2000
KALEM — Bumping the Bumps, C., 1000 .'
Wednesday, September 27, 1916.
ESSANAY — Dreamy Dud has a Laugh on the Boss,
Cart., C„ 1000
KALEM — A Battle in the Dark (8th of the “ Girl from
’Frisco Series ”), D., 2000
VIM — Artistic Atmosphere, C., 1000
Thursday, September 28, 1916.
SELIG — Selig-Tribune, No. 78, News, 1000
VIM — The Reformers, C., 1000
Friday, September 29, 1916.
KALEM — Rival Artists (Ivy Close), C. 1000
KNICKERBOCKER STAR FEATURE— For the
Governor’s Chair, D., 3000
VIM — Tangled Ties, C., 1000
VITAGRAPH — She Who Last Laughs, C., 1000
Saturday, September 30, 1916.
ESSANAY — Twin Fates, D., 3000
KALEM — The Death Swing, D., 1000 (H. of H. Series)
SELIG — The Raiders, W. D. (Tom Mix)
VITAGRAPH — No Broadway Star feature this week
MUTUAL FILM
Monday, September 18, 1916.
No Release this day — See Feature Releases (Page 1741)
Tuesday, September 19, 1916.
BEAUTY — The Stinger Stung, C., 1000 05051
Wednesday, September 20, 1916.
MUTUAL— Mutual Weekly, No. 90, Topical, 1000.... 05052
GAUMONT — See America First, Sc., and Kartoon
Komics Cart., Split reel 05053
Thursday, September 21, 1916.
GAUMONT — No. 3 of “ Fantomas ” Series, D., 3000... 05054
Friday, September 22, 1916.
THANHOUSER— A Flaw in the Evidence, D., 2000.. 05057
CUB — Never Again, C., 1000 05059
Saturday, September 23, 1916.
CENTAUR— The Father of Her Child, D„ 2000 05060
Sunday, September 24, 1916.
VOGUE — Paste and Politics, C., 2000 • 05062
GAUMONT — “Reel Life,” Magazine reel, 1000 05064
Monday, September 25, 1916.
No Release Scheduled (See Feature Releases (Page 1902)
Tuesday, September 26, 1916.
BEAUTY — The Deacon’s Card, C., 1000 05065
Wednesday, September 27, 1916.
MUTUAL — Mutual Weekly, No. 91, Topical, 1000 05066
GAUMONT— S ee America First, Sc., and Kartoon Kom-
ics, Com., Cart., Split reel 05067
Thursday, September 28, 1916.
GAUMONT — The Crook Detective (Fantomas, No. 4),
D., 3000 . 05068
Friday, September 29, 1916.
THANHOUSER— The Black Terror, D„ 2000 05071
CUB — Catching That Burglar, C., 1000 05073
Saturday, September 30, 1916.
CUB— Foiled, C., 2000 05074
Sunday, October 1, 1916.
VOGUE— Poultry, C., 2000 05076
GAUMONT — “Reel Life,” Magazine reel, 1000 05078
Please Get Your Release Dates in by Saturday
i
i
a
1898
MOTION PICTURE NEWS
Vol. 14. No. 12
Calendar of Current and Coming
liiliSliiiii
UNIVERSAL PROGRAM
RELEASES FOR CURRENT WEEK RELEASES FOR COMING WEEK
Week of September 18, 1916.
SPECIALS
UNIVERSAL SPECIAL FEATURE— He Almost
Lands an Angel (No. 6 of “Timothy Dobbs”),
C, 2000 01777
UNIVERSAL SPECIAL FEATURE— The Desert of
Lost Souls (No. 6 of “Liberty”), D„ 2000...... 01778
LAEMMLE SPECIAL— A Wife’s Innocence, D., 1000 01779
REX SPECIAL— Under the Spell, D., 1000 01780
IMP SPECIAL— Buzzard’s Prey, D., 1000 01781
BIG U SPECIAL— After the Battle, D„ 2000 01782
Monday, September 18, 1916.
RED FEATHER— See Feature Releases (Page 1741). 01765
NESTOR— A Silly Sultan, C., 1000 01766
Tuesday, September 19, 1916.
U SPECIAL— The Girl Who Didn’t Tell (Violet Mer-
sereau, Paul Panzer and Chas. Ogle), D., 3000.. 01767
Wednesday, September 20, 1916.
L-KO — Cold Hearts and Hot Flames, C., 2000 01768
ANIMATED WEEKLY— Weekly No. 38, News, 1000 01769
Thursday, September 21, 1916.
LAEMMLE — Poisoned Lips, D., 2000 01770
VICTOR— High Speed, C., 1000 01771
Friday, September 22, 1916.
REX — His Mother’s Boy, D., 1000 01772
Saturday, September 23, 1916.
BISON— The Broken Spur, D., 2000 .' 01773
JOKER — Musical Madness, C., 1000 01774
Sunday, September 24, 1916.
REX — To Another Woman, D., 2000 01775
IMP — A Desperate Remedy, Com. D., 1000 01776
Week of September 25, 1916.
SPECIALS.
UNIVERSAL SPECIAL— A Hero by Proxy (No. 7
of Timothy Dobbs), C., 2000 01795
UNIVERSAL SPECIAL— Liberty’s Sacrifice (No. 7
of Liberty), D., 2000 01796
IMP SPECIAL— (Title not decided), Two reels 01797
BIG U SPECIAL — (Title Not Decided), One reel.... 01798
REX SPECIAL— (Title Not Decided), One reel 01799
LAEMMLE SPECIAL — (Title Not Decided), One reel 01800
Monday, September 25, 1916.
RED FEATHER — See Feature Releases (Page 1902). 01783
NESTOR— Model 46, C., 1000 01784
Tuesday, September 26, 1916.
GOLD SEAL— Husks of Love, D„ 3000 01785
Wednesday, September 27, 1916.
L-KO — A Surgeon’s Revenge., C., 2000 01786
ANIMATED WEEKLY— Weekly No. 38, News, 1000. 01787
Thursday, September 28, 1916.
BIG U — The Lie Sublime, D., 2000 01788
POWERS — Behind the Scenes in Japan as seen by Dr.
Dorsey, Ed., 1000 01789
Friday, September 29, 1916.
BIG U — The Shadow Sinister, D., 1000 01790
Saturday, September 30, 1916.
BISON — A Jungle Hero, D., 2000 01791
JOKER — The Inspector’s Double, C., 1000 01792
Sunday, October 1, 1916.
REX — Ashes of Remembrance, D., 2000 01793
VICTOR — In the Laps of the Gods, D., 1000 01794
UNICORN
Monday, August 28, 1916.
RANCHO— The Struggle, W. D., 1000 875
GAYETY — Caretakers, C., and the Living Dead, Split
reel 876
PURITAN— The Ace of Spades, D„ 1000 877
Tuesday, August 29, 1916.
SUNSET— The Open Secret, D, 2000 877A
JUDY— Whistling Jim, C, 1000 877B
Wednesday, August 30, 1916.
RANCHO— The Other Woman, W. D., 1000 878
JOCKEY — Disposing of a Lover, C., 1000 879
PURITAN — The Lure of the Yukon, D., 1000 880
Thursday, August 31, 1916.
UTAH — The Poisonous Brand, W. D., 2000 880B
JOCKEY — A Mediocre Medium, C., 1000... 880C
Friday, September 1, 1916.
RANCHO— The Scar, W. D., 1000 881
JOCKEY — A Question of Bossing, C., 1000 882
SUNSET — His Mother’s Prayer, D., 1000 883
Saturday, September 2, 1916.
BUFFALO — A Westerner’s Daughter, W. D., 2000.... 884
SUPREME — His Son’s Sweetheart, D., 1000 885
Sunday, September 3, 1915.
RANCHO— The Gold Seekers,, W. D., 1000 886
HIPPO — The Sea of Matrimony, C., 1000 887
SUPREME — Into the Depths, D., 1000 888
PROGRAM
Monday, September 4, 1916.
BUFFALO — Rollins, the Rancher, W. D., 2000 900
GAYETY— Go To It, G, 1000 901
Tuesday, September 5, 1916.
JUDY— Motor Mad, C., 2000 901 A
SUPREME — The Voice of Justice, D., 1000 901B
Wednesday, September 6, 1916.
JOCKEY — A Dreary Diary, C., 2000 902
RANCHO— The Bandit Hero, W. D., 1000 903
Thursday, September 7, 1916.
SUNSET— Consolation, D., 1000 903A
JUDY — A Laughing Cast, C., 1000 903B
HIAWATHA— The Wandering Herd, W. D., 1000.... 903C i
Friday, September 8, 1916.
PURITAN— The Lure of the Rose, D„ 3000 904 >
Saturday, September 9, 1916.
BUFFALO— The Reparation, W. D„ 3000 905
Sunday, September 10, 1916.
LILY— Evil Currents, D., 2000 906
JOCKEY— A Hicksville Romance, C., 1000 907
I
September 23, 1916
MOTION PICTURE NEWS
1899
BIOGRAPH
8— 9. The Fatal Wedding, D. (Re-Issue) .. .3000
8—14. Saved from Himself, D. (Re-Issue) . .1000
8 — IS. A Temporary Truce (Re-Issue)
8 21. The Adopted Brother, D. (Re-Issue) . 1000
8 — 23. Seven Days, C 3000
8 — 28. A Change of Spirit, D 1000
8 — 29. Enoch Arden. D 2000
9— 4. Iola’s Promise, D (Re-issue) 1000
9 — 6. Man’s Enemy, D (Re-issue) 3000
9 — 11. For the Son of the House, D 1000
9 — 12. A Blot on the ’Scutcheon, D 2000
9 — 18. The Unveiling, D. (Re-Issue) 1000
9—20. Strongheart, D. (Re-Issue) 3000
ESSANAY
8 — 29. His Stolen Fortune, D 2000
8 — 30. Vernon Howe Bailey’s Sketch Book
of Washington, Cart., and 500 ft.
Scenic Split Reel
9 — 2. The Higher Destiny, D 3000
8 — 29. His Stolen Fortune, D 2000
8 — 30. Vernon Howe Bailey’s Sketch Book
of Washington, Cart., and 500 ft.. Sc.
Split reel
9 — 2. The Higher Destiny, D 3000
9 — 5. The Pacifist, C 2000
9 — 6. Canimated Nooz Pictorial, No. 15
Cart., and 500 ft.. Sc Split Reel
9 — 9. A Million for a Baby, D 3000
9 — 12. The Greater Obligation, D . ..2000
9 — 13. The Fable of the Slim Girl Who Tried
to Keep a Date That Was Never
Made, C 1000
9 — 16. The Woman Always Pays, D 3000
9 — 19. When Justice Won, D 2000
9 — 20. Canimated Nooz Pictorial, No. 16,
Cart., and 500 ft., Scenic Split Reel
9 — 23. The Way of Patience, D 3000
KALEM
8 — 19. With the Aid of the Wrecker (H. of
Series), D 1000
8 — 22. The Star Boarder (Ham Comedy) 1000
8—23. The Oil Field Plot (Third of the Girl
from ’Frisco Series), D 2000
8 — 25. The Stolen Jail (Ivy Close), C 1000
8 — 26. At Danger’s Call (H. of H. Series), D3000
8 — 29. Ham in the Drug Store, C ..1000
8 — 30. Tigers Unchained (Fourth of the Girl
from ’Frisco Series), D 2000
9 — l. Tangled by Telephone (Ivy Close), C.1000
9 — 2. The Secret of the Box Car (H. of H.
Series), D 1000
9 — 5. Ham the Fortune Teller, C ..1000
9 — 6. The Ore Plunderers (Fifth of the Girl
from ’Frisco Series), D 2000
9 — 8. Meter in the Kitchen (Ivy Close), C.1000
e frail fH. of H. Series)1000
9 — 12. Patented by Ham (Ham, Bud and
Ethel Teare), C 1000
9 — 13. The Treasure of Cibola (Sixth of the
Girl from ’Frisco Series). D 2000
9 — 15. The Mysterious Double (Ivy Close). 1000
9 — 16. The Hoodoo of Division “ B ” (Haz-
ards of Helen Series), D 1000
9 — 19. The Mud Cure, C ..1000
9 — 20. The Gun Runners (7th of the “ Girl
from ’Frisco Series), D 2000
9 — 22. The Pesky Parrott, C 1000
9 — 23. Defying Death, D 1000
KNICKERBOCKER
8 — 18. No release this week.
8 — 25. Faith’s Reward (Henry King), D....3000
9 — 8. A Deluded Wife, D 3000
9 — 22. A Lesson from Life, D 3000
LUBIN
7—11. The Half Wit, D 2000
7 — 13. Expiation, D 3000
7 — 15. Hang On Cowboy, C 1000
7 — 17. Otto’s Vacation, C 1000
7 — 20. The Rough Neck, D 3000
7 — 22. Americans After All, C 1000
7 — 24. Otto the Salesman, C 1000
7—25. By Right of Love, D 2000
7 — 27. In the Hour of Disaster, D 3000
7 — 29. It Happened in Pikersville, C 1000
8— 8. Their Mother, D 2000
8 — 15. A Lesson in Labor, D 2000
8—22. The Usurer’s Due, D 2000
8 — 29. For His Family’s Honor, D 2000
SELIG-TRIBUNE NEWS PICTORIAL
Issued every Monday and Thursday.
SELIG
8 — 5. An Angelic Attitude, C 1000
8— 7. The Gold Ship, D 3000
8 — 10. Selig Tribune, No. 64, News .. .1000
8 — 12. A Western Masquerade (Tom Mix),
8 — 14. The Germ of Mystery, D 3000
8 — 19. A Bear of a Story (Tom Mix), C. •••1000
8 — 21. The Far Journey, D 3000
8 — 21. Selig Tribune, No. 67, News 1000
S — 24. Selig Tribune, No. 68, News .1000
8 — 26. Roping a Sweetheart (Tom Mix), C..1000
8 — 28- Out of the Mist, D 3000
9 — 2. Tom’s Strategy (Tom Mix), C 1000
9 — 4. His Brother’s Keeper, D 3000
9 — 9. Taming Grouchy Bill (Tom Mix), C.1000
9 — ll. The Pony Express, D. (Tom Mix)... 3000
9 — 16. In Jungle Wilds 1000
9 — 18. Into the Northland, D 3000
9 — 23. .A Corner in Water (Tom Minx) .... 1000
RELEASE DAYS
GENERAL FILM
Monday — Biograph, Lubin, Selig, Selig-Trib-
une, Vitagraph.
Tuesday — Biograph, Essanay, Kalem, Lubin.
Wednesday — Biograph, Essanay, Kalem.
Thursday — Essanay, Lubin, Selig-Tribune,
Vim.
Friday — Knickerbocker Star Feature, Kalem,
Vim, Vitagraph. ,
Saturday — Essanay, Kalem, Lubin, Selig,
Vitagraph.
MUTUAL FILM
Monday — American, Vogue.
Tuesday — Vogue.
Wednesday — Beauty, Mutual Weekly, Gau-
mont.
Thursday — Gaumont, American.
Friday — Mustang, Cub.
Saturday — Centaur.
Sunday — Beauty, Vogue, Gaumont.
UNIVERSAL FILM
Monday — Red Feather, Nestor.
Tuesday — Gold Seal, Victor.
Wednesday — L-Ko, Animated Weekly,
Laemmle.
Thursday — Victor, Big U, Powers.
Friday — Imp, Rex, Nestor.
Saturday- — Bison, Laemmle, Joker.
Sunday — Rex, L-Ko, Imp.
VIM
8 — 11. Rushing Business, C 1000
8 — 16. Their Dream House (Myers and
Theby), C 1000
8 — 17. Life Savers (Plumb and Runt), C. ..1000
8 — 18. Comrades (Pokes and Jabs), C 1000
8 — 23. The Lemon in Their Garden of Love
(Myers and Theby Comedy) 1000
8 — 24. Their Honeymoon (Plump and Runt),
8 — 25. The Try-Out (Pokes and Jabs), C....1000
8 — 30. The Tormented Husband, C 1000
8 — 31. An Aerial Joy Ride, C 1000
9 — l. The Reward, C 1000
9— 6. The Chalk Line, C 1000
9 — 7. Side Tracked, C 1000
9 — 8. A Bag of Trouble, C 1000
9 — 13. His Strenuous Visit (Myers & Theby) 1000
9 — 14. Stranded, C 1000
9 — 15. Payment in Full, C 1000
9 — 20. Love and Duty, C 1000
9 — 21. The Man Hunters, C 1000
9 — 22. Their Honeymoon Car, C 1000
VITAGRAPH
8 — 11. Romance and Rough House, C 1000
8 — 14. Conductor Kate, C ..1000
8 — 18. There and Back, C 1000
8 — 19. The Wandering Horde, D 3000
8 — 21. Did He or Did He Not, C 1000
8 — 25. The Yellow Girl (Decorative Playlet) . 1000
8 — 26. No Broadway Star Feature This Week.
8 — 28. The Fair Fare, C 1000
9 — l. Love and Trout, C 1000
9 — 2. A Fool and His Friend, D 3000
9 — 4. It’s a Bear, C 1000
9 — 8. A Villainous Villain, C . 1000
9 — ll. Bursting In and Out of Society, C...1000
9 — 15. Loot and Love, C 1000
9 — 16. The Thorn and the Rose, D 3000
9 — 18. A Perfect Day, C 1000
9 — 22. Sand, Scamps and Strategy, C 1000
MUTUAL PICTURES
AMERICAN
7 — 17. The Dancer, D
7 — 24. Pastures Green, D
7 — 27. Out of the Rainbow, D <
7 — 31. The Dreamer, D
8 — 3. The Madonna of the Night, D
8 — 7. The Little Troubadour, D. ...
8 — 10. The Power of Mind, D
8 — 14. Ruth Ridley Returns, D
8 — 17. The Holly House, D
8 — 21. Enchantment, D
8 — 28. The Key, D
9 — 4. Atonement, D
BEAUTY
.2000
.2000
.3000
.2000
.3000
.2000
.3000
.2000
.3000
.2000
.2000
.2000
7 — 26. Gamblers in Greenbacks, C 1000
7 — 29. A Germ Gem, C 1000
8 — 2. Daredevils and Danger, C 1000
8 — 6. Just as He Thought, C 1000
8 — 9. Billy Van Deusen, the Cave Man, C. .1000
8—13. Too Bad Eddie, C 1000
8 — 16. Perkins Mystic Manor, C 1000
8 — 23. In a Prohibition Town, C 1000
8 — 30. Two of a Kind, C 1000
9 — 6. The Boomerang Goldbrick, C 1000
9 — 19. The Stinger Stung 1000
CENTAUR
8 — 12. For Her Good Name, D 2000
8 — 19. Destiny’s Boomerang, C 1000
8 — 26. The Spite Husband, D 2000
9— 2. The Trap, D 2000
9 — 9. The Jungle Flash Light, D 2000
9 — 16. Tangled Hearts, D 2000
9 — 23. The Father of Her Child, D 2000
CUB
8 — 18. Jerry and the Counterfeiters, C 1000
8— 25. The Rookie, C 1000
9 — 1. Jerry and the Bandits, C 1000
9 — 8. Making Things Hum, C 1000
9 — 12. Harmony and Discord, C 1000
9 — 15. Jerry and the Blackhanders, C 1000
9 — 22. Never Again, C 1000
GAUMONT
8 — 13. ‘‘Reel Life,” Magazine reel 1000
8 — 16. See America First (Watkins Glen and
Thousand Islands), Kartoon Komics,
Cart Split Reel
8 — 20. Reel Life, Magazine 1000
8 — 23. See America First (Quaint Cape Cod),
and Kartoon Komics, Cart.-C . . Split Reel
8 — 24. The Mystery of The Riviera, D 5000
8 — 27. “ Reel Life,” Magazine reel.
8 — 30. See America First (Mauch Chunk, Pa.,
and the Wyoming Valley), and Kar-
toon Komics, Cart Split Reel
9 — 3. “Reel Life,” Magazine Reel 1000
9 — 6. See America First (Along the Colum-
bia River), and Kartoon Komics,
Cart Split Reel
9 — 7. Fantomas (Episode I, “ The Phan-
tom Crook”), D 3000
9 — 10. “Reel Life," Magazine reel 1000
9 — 13. See America First, Sc., and Kartoon
Komics, Cart Split Reel
9 — 14. The Man in Black (No. 2 of Fan-
tomas Series), D 3000
9 — 17. “Reel Life” Magazine reel 1000
9 — 20. See America First, Sc., and Kartoon
Komics Cart Split Reel
9 — 21. No. 3 of “Fantomas Series,” D....3000
9 — 24. Reel Life, Magazine reel 1000
MUSTANG
7 — 28. That Girl of Burke’s, D
8 — 4. Sandy Reformer, D
8 — 11. The Courtin’ of Calliope Clew, D.
8 — 18. El Diablo, D
8 — 25. Nell Dale’s Men Folks, D
8 — 31. The Forgotten Prayer, D
9 — l. The Gambler’s Lost Love, D....
9 — 8. Matchin’ Him, D
MUTUAL WEEKLY
Issued every Thursday.
VOGUE
7 — 23. For Ten Thousand Bucks. C....
7 — 25. Jealousy a la Carte, C •• • • .
7 — 29. Bungling Bill’s Dress Suit, C....
8 — 1. Painless Extracting, C
8 — 6. Lost and Found, C
8 — 13. Some Liars, C
8 — 20. Her Luckless Scheme, C
8 — 22. Going to the Dogs, C
9 — 3. The Stolen Booking, C
9 — 10. Rolling to Ruin, C
9 — 17. Doctoring a Leak, C
9 — 24. Paste and Politics, C
.2000
.2000
.2000
.2000
.2000
.3000
.2000
.2000
2000
1000
1000
1000
1000
1000
.2000
.1000
,2000
,2000
,2000
,2000
1900
MOTION PICTURE NEWS
Vol. 14. No. 12
RELEASE DATES FOR READY REFERENCE
■■■■Ill
- . Jiiiiiiiitiiiiiiiiiiiiiiiiiiiiiiiiiiii:i'i:'.:;:i'ii:::!yiiiiiiir73
PATHE NEWS
Issued twice every week.
Week of September 4, 1916
The Grip of Evil No. 8, “In Bohemia ”... .2000
Luke Joins the Navy, C 1000
Good Pals, D 2000
Picturesque Havana, Cuba, Sc., and Ghent,
Belgium (Col. Sc.) Split Reel
Florence Rose Fashions (Betty Young’s
House Party) 1000
Week of September 11
The Grip of Evil, No. 9, “ The Dollar
Kings ” 2000
Busting the Beanery, C 1000
A Change of Heart, D 2000
Pear Growing (Oregon), Ed. and Historic
Mobile (Ala.) Sc Split Reel
The Fear of Poverty, D 5000
Week of September 18
The Grip of Evil No. 11, "Down to the Sea”. 2000
Luke and the Mermaids, C 1000
Victims of Vanity, D 2000
Florence Rose Fashions, No. 4 (Betty’s Sis-
ter Goes to School 1000
The Test, D 5000
Week of September 25, 1916
Grip of Evil, No. 11 (Mammon and Mo-
loch ”) D 2000
Broken Lives, D 2000
Jailed, C 1000
Saint, Devil and Woman, D 5000
Week of October 2, 1916
Grip of Evil, No. 12 (“Into the Pit”), D..2000
The Shielding Shadow, 'No. 1, “Treasure
Trove,” D 2000
The Moods of Medora, D 2000
Luke’s Speedy Club Life, C 1000
Florence Rose Fashions, No. 5 (Bridesmaid’s
Frocks) 1000
Some Tropical Birds, Parrots (col-ed.) and
the Spanish Pyrenees (col-sc.) Split reel
BUFFALO
7 — 26. The Honor of the Tribe, W. D 2000
7 — 28. An Indian Maid’s Vengeance, D., 8.. 2000
7 — 30. Treachery of the Red Men, W. D 2000
8 — 14. The Fall of Cherokee, W. D 1000
8 — 20. Her Mountain Home, W. D 1000
9 — 2. A Westerner’s Daughter, W. D 2000
9 — 4. Rollins the Rancher, W. D 2000
9 — 9. The Reparation, W. D 3000
GAYETY
7 — 23. Love and Overalls and Borrowed
Finery, Com. Split 1000
7 — 20. Wifie’s Frame-Up, C 1000
8 — 17. The Sandpaper King, C 1000
8 — 18. He Couldn’t Afford it, C 1000
8 28. Caretakers, C., and the Living Dead
„ . _ Split reel
9 — 4. Go to It, C 1000
HIAWATHA
7 — 27. The Call of the Desert, W. D 1000
8 — 4. An Indian Maid’s Vengeance, W. D..1000
9 — 7. The Wandering Herd, W. D 1000
JUDY
7 — 27. Fifty-Fifty, C 1000
7 — 31. The Lost Ring, C., and U. S. Fighting
Craft, Ed Split Reel
8 — 14. Simple but Sweet, C 1000
8 — 29. Whistling Jim, C 1000
9 — 5. Motor Mad, C 2000
9 — 7. A Laughing Cast, C 1000
HIPPO
7 — 16. Romantic Miss Fortuce, C 1000
7 — 20. Galloping Romeo, C 1000
7 — 24. Guilty Neighbors, C 1000
8— 2. Love Sick Larry, C 1000
8 — 3. The Missing Link, C 1000
8 — 15. A Fly Time, C 1000
8 — 20. A Spanish Onion, C 1000
9 — 3. The Sea of Matrimony, C 1000
PURITAN
7 — 15. Loved and Lost, D 1000
7 — 16. When Love is Law, D 2000
7 — 21. Whom God Hath Joined, D 2000
7 — 23. The Accusing Conscience, D 2000
8 — 1. The Silent Battle, D 1000
8 — 14. The Secret of Glen, D 1000
8 — 28. The Ace of Spades, D 1000
8 — 30. The Lure of the Yukon, D 1000
9 — 8. The Lure of the Rose, D 3000
LILY
7 — 17. The Springtime of Love, D 1000
7 — 20. Diverging Paths, D 1000
8 — 5. The Vicar’s Trust, D 1000
8 — 6. Shadows of the Past, D 1000
8 — 15. The Open Safe, D 2000
8— 18. The Younger Brother, D 1000
9 — 10. Evil Currents, D 2000
JOCKEY
8 — 4. A Foolish Romance, W. D 2000
8 — 16. Censored by Sweeney, C 1000
8 — 30. Disposing of a Lover, C 1000
8 — 31. A Mediocre Medium, C 1000
9 — 1. A Question of Bossing, C 1000
9 — 6. A Dreary Diary, C 2000
9 — 10. A Hicksville Romance, C 1000
RANCHO
7—24. The Black Mask, W. D 1000
7—29. The Man Who Came Back. W. D...1000
7— 31. The Dare Devil Ranch Girl, W. D...1000
8 — 1. The Sentinel on the Mountain, W. D.1000
8 — 2. Bad Man of Angel Trail, W. D 1000
8— 5. Soldier’s Squaw, W. D 2000
8 — 16. The Cowpuncher’s Trust, W. D 1000
8 — 17. The Message from the Prairie, W. D.2000
8 — 18. The Winning Punch, W. D 1000
8—28. The Struggle, W. D 1000
8 — 30. The Other Woman, W. D 1000
9— 6. The Bandit Hero, W. D 1000
SUNSET
7 — 22. Love’s Awakening, D 1000
7 — 27. The Brand of Shame, D 1000
7 — 29. The Stolen Jewels, D 1000
7— 30. Life’s Lottery, D 1000
8— 19. Truth’s Toll, D 1000
8 — 29. The Open Secret, D 2000
9 — 1. His Mother’s Prayer, D 1000
9 — 7. Consolation, D 1000
SUPREME
7 — 24. Shadows of Doubt, D 1000
7 — 25. The Greenville Code 1000
7 — 28. The House on the Hill, D 1000
7 — 31. In the Governor’s Keeping, D
8 — 1. Panhandle Pete, C 1000
8 — 2. The Little Sister, D 1000
8 — 3. Nostrand’s Discovery, D 1000
8 — 16. An Idyl of the Snows, D 1000
8 — 20. Via Telephone, D 1000
9 — 2. His Son’s Sweetheart, D 1000
9 — 3. Into the Depths, D 1000
9 — 5. The Voice of Justice, D 1000
UTAH
7 — 15. His Promise, W. D 2000
7 — 18. Fortune’s Turn, W. D 1000
7 — 20. Lone Star’s Mission, W. D 1000
7 — 25. Their Frontier Wives, W. D 1000
8 — 3. The Nevada Rangers, W. D 1000
8 — 19. The Half-Breed Parson, D 2000
8 — 31. The Poisonous Brand, W. D 2000
UNIVERSAL PROGRAM
ANIMATED WEEKLY
Issued every Wednesday.
BIG U
8 — 18. Weapons ot Love, D 1000
8 — 24. The Devil’s Own, D 1000
8 — 27. The Lady from the Sea, D 2000
9 — 3. The Song of the Woods, D 1000
9 — 7. The Triumph of Truth, D 2000
9 — 9. The Laugh of Scorn, D 1000
9 — 10. Mountain Blood, D 1000
9 — 14. For Her Mother’s Sake, D 1000
9—15. The Timber Wolf, D 1000
9 — 17. Brick Top, Com. D 1000
9 — 18. After the Battle, D 2000
BISON
8 — 5. Under the Lion’s Paw, D 2000
8 — 12. The Guilty One, W. D 2000
8 — 19. Beyond the Trail, W. D 2000
8 — 26. The Trail of Chance, D 2000
9 — 2. The Desert Rat, W. D. 2000
9 — 9. The Princely Bandit, D 2000
9 — 23. The Broken Spur, D 2000
GOLD SEAL
8 — 1. Who Pulled the Trigger? D 3000
8 — 8. Onda of the Orient, D 3000
8 — 15. A Son of Neptune, D 3000
8 — 22. The Castle of Despair, D 3000
8 — 29. The Chance Market, D 3000
9 — 5. The Code of the Mounted, D 3000
9 — 13. Love’s Masquerade, D 2000
IMP
8 — 4. A Daughter of the Night, D 1000
8 — 5. The Finishing Touch, D 1000
8—13. The Speed King, D 2000
8 — 16. The Toll of the Law, D 1000
8—18. Good and Evil, D 1000
8 — 25. The Panel Game, D 2000
9 — 1. The Call of the Past, D 2000
9 — 8. The Pinnacle, D 2000
9 — 10. As the Candle Burned, D 1000
9 — 15. The Angel of the Attic, D 2000
9 — 18. Buzzard’s Prey, D 1000
9 — 24. A Desperate Remedy, Com., D 1000
JOKER
8 — 12. She Wrote a Play and Played It, C..1000
8 — 19. Soup and Nuts, C 1000
8 — 26. A Marriage for Revenge, C 1000
9 — 2. The Elixir of Life, C 1000
9 — 9. The Deacon Stops the Show, C 1000
9 — 16. In Onion There Is Strength
9 — 23. Musical Madness, C 1000
LAEMMLE
8 — 9. A Knight .of the Night, D 1000
8 — 11. The Highway of Fate, D 2000
8 — 12. Her Mother’s Sweetheart, D 1000
9 — 6. Circumstantial Justice, D 1000
9 — 13. The Price of Victory, D 1000
9 — 18. A Wife’s Innocence, D 1000
9 — 21. Poisoned Lips, D 2000
L-KO
8 — 5. The Youngest in the Family, C 1000
8 — 9. Crooked from the Start, C 2000
8—16. His Temper-Mental Mother-in-Law, C.2000
8 — 23. A Double Double Cross, C 1000
8 — 27. Snoring in the High C, C 1000
— 30 The h lit Car, but the Wrong Berth. 2000
9 — 6. Crooked from the Start, C 2000
9 — 12. Tillie’s Terrible Tumbles, C 3000
9 — 20. Cold Hearts and Hot Flames, C....2000
NESTOR
8— 7. All Bets Off, C 1000
8 — 11. Some Medicine Man, C 1000
8 — 14. The Battle of Chile Con Carne, C....1000
8 — 21. Broke but Ambitious, C Split Reel
8 — 28. The Terrible Turk, C 1000
9 — 4. The Boy from the Gilded East, C....1000
9 — 11. Nobody Guilty, C 1000
9 — 15. Speeding, C 1000
9 — 18. A Silly Sultan, C 1000
POWERS
8 — 3. Rough Riders of India, Ed 1000
8 — 8. The Henanpup, Juv.-Com 1000
8 — 10. Ben the Sailor, C., and Salmon, from
the Egg to the Table, Ed. .. .Split Reel
8 — 17. The Riddle of the World, Japan as
seen by Dr. Dorsey, Ed 1000
8—20. Pie, Juv. C.... 1000
8 — 25. Sammy Johnsin in Mexico, Cart.-C.,
and creating life from a dead leaf,
Ed Split Reel
8 — 31. Japan’s Gateway to the Temple of the
Gods, as seen by Dr. Dorsey, Ed. ..1000
9 — 1. Little Brownie’s Bravery, D 1000
9 — 7. Making a U. S. Soldier, Ed 1000
9 — 14. Hunting Whales in Japan (Dr. Dor-
sey), Ed 1000
REX
9 — 8. His Country’s Call, D 1000
9 — 17. The Small Magnetic Hand, D 1000
9 — 18. Under the Spell, D 1000
9 — 22. His Mother’s Boy, D 1000
9 — 24. To Another Women, D 2000
VICTOR
8 — 1. A Society Sherlock, C 1000
8 — 4. When the Minstrels Came to Town.. 2000
8 — 10. The Marriage Broker, Com., D 2000
8 — 13. What Darwin Missed, C 1000
8 — 15. He Wrote a Book, C 1000
8 — 17. Ashamed of the Old Folks, C. D 2000
8 — 24. You Want Something, C 2000
8 — 29. A Lucky Leap, C 1000
9 — 3. Arthur’s Desperate Resolve, C 1000
9 — 5. Love’s Boomerang, C 1000
9 — 7. He Became a Regular Fellow, C 1000
9 — 12. Jane’s Choice, C 1000
9 — 14. Baby’s Toofs, C 2000
9 — 21. High Speed, C 1000
iiiiiiijiiiiiiiiiiiiiiniiiiiiifi?
September 23, 1916
MOTION PICTURE NEWS
1901
|lllllllilll]|llllllllll!lllllllNlllilllllI!!IIIIIillllllilllllllllllllllIlllllllllllllilllllllll!!nllilllim
| IS ANY GIRL SAFE ? |
made by the Anti-Vice Motion Picture Co. and passed by the National Board of Censors
MINNESOTA — NORTH DAKOTA
| The title speaks for itself |
| A Fearless Arraignment of a Monstrous Evil |
I UNRESERVEDLY ENDORSED BY I
REV. C. H. PARKHURST AND MORE THAN FIFTY OTHER CLERGYMEN
| ALSO BY |
LIEUT. DAN COSTIGAN, HEAD OF THE VICE SQUAD OF THE NEW YORK
POLICE DEPARTMENT |
A picture with a moral — Selected by our representative from the entire New York market as |
the biggest money making film with a real story to be had. |
At the first New York exhibition at the Maxine Elliott Theatre, where the picture is now shotv- j
ing, the police reserves had to be called out to keep the crowds away. j
BOOKINGS j
begin September 20 — no one will have preference. Secure your date by wiring at once to the
AMERICAN MAID FILM CO., 45ARCADEB Minneapolis, Minn. (
mu iiiiiiiiiiiiiiiiiib
If You Want to Invest Your Money in the
Motion Picture Business Here is a Golden
Opportunity :
Experienced Film Organization
with Completely Equipped Motion
Picture Studios and Laboratory
Desires Additional Capital to Run
a Paying Business.
For details and information write or call
EDWARD M. ROSKAM
Suite 1003, Candler Building New York City
Eventually
METAGRAPH FILM CO.
251 West 19th Street, New York
Telephone, Chelsea 4683
Why Not Now ?
DEVELOPING — PRINTING — TINTING — TONING
Best results from any negative
TO SCENARIO WRITERS:—
WANTED- 1 Reel comedies suitable for Rosemary
Theby and Harry Myers. Will pay highest prices.
AMBER STAR FILM COMPANY
1100 Elmwood Ave.
Providence, R. I.
1902
MOTION PICTURE NEWS
Vol. 14. No. 12
Bluebird Photoplays
8 — 7. Love’s Lariat (Harry Carey) 5 reels
8 — 14. Bettina Loved a Soldier (Louise
Lovely, Francelia Billington, and
Rupert Julian) 5 reels
8 — 21. Little Eve Edgarton (Ella Hall and
Herbert Rawlinson) S reels
8 — 28. The Girl of Lost Lake (Myrtle Gon-
zalez. Val Paul and Fred Church.. S reels
9 — 4. The Unattainable (Dorothy Da-
venport) and Emory Johnson) ... .5 reels
9 — 11. Saving the Family Name (Mary
MacLaren) 5 reels
9 — 18. Behind the Lines (Edith Johnson,
Harry Carey and Marc Fenton) . .5. reels
9 — 25. The Evil Women Do (Elsie Jane
Wilson and Francelia Billington). 5 reels
Fox Film Corporation
7 — 24. The Beast (George Walsh and Anna
Luther) 5 reels
7 — 31. Under Two Flags (Theda Bara)... 5 reels
8 — 7. The End of the Trail (Wm. Far-
num and Dorothy Bernard) 5 reels
8 — 14. Sporting Blood (Glen White and
Dorothy Bernard) 5 reels
8 — 21. Daredevil Kate (Virginia Pearson). 5 reels
8 — 28. Little Miss - Happiness (June
Caprice and Harry Hilliard) 5 reels
9 — 4. The Unwelcome Mother (Walter
Law) 5 reels
9 — 11. Her Double Life (Theda Bara).. 5 reels
9 — 18. Where Love Leads (Ormi Hawley). 5 reels
9 — 25. Fires of Conscience (William Far-
num) 5. reels
Ivan Feature Productions
2 — A Fool’s Paradise (Chrystine Mayo,
Paula Shay, and Joseph Burke).... 6 reels
3 — The Immortal Flame (Maude Fealy)..5 reels
4 — The City of Illusion (Paula Shay and
Mignon Anderson) 6 reels
5. — Her Husband’s Wife (Sally Crute,
Mignon Anderson and Augustus Phil-
lips) 5 reels
7 — Her Surrender (Ivan All Star Cast)... 5 reels
Metro Pictures Corporation
COLUMBIA PICTURES CORPORATION
7 — 24. The Child of Destiny (Irene Fen-
wick) 5 reels
9 — 4. The Light of Happiness (Viola
Dana) 5 reels
POPULAR PLAYS AND PLAYERS
7 — 3. The Eternal Question (Mme. Pe-
trova) 5 reels
7 — 31. The Devil at His Elbow (Dorothy
Green and Clifford Bruce) 5 reels
8 — 14. The Weakness ot Strength (Edmund
Breese) 5 reels
B. A. ROLFE PHOTOPLAYS, INC.
7 — 10. The Quitter (Lionel Barrymore and
Marguerite Skirwin) 5 reels
8 — 7. God’s Half Acre (Mabel Taliaferro) 5 reels
8 — 21. The Pretenders (Emmy Wehlen)...5 reels
8 — 28. The Upheaval (Lionel Barrymore) . 5 reels
9 — 18. The Wheel of the Law (Emily
„ Stevens) 5 reels
9 — 25. The Dawn of Love (Mabel Talia-
ferro) 5 reels
ROLMA FILM CORPORATION
7 — 3. Love Me, Love My Dog (Max Fig-
man and Lolita Robertson) 5 reels
QUALITY PICTURES
5 — 8. A Million a Minute (Francis X.
Bushman and Beverly Bayne).... 5 reels
7 — 3. A Virginia Romance (Francis X.
Bushman and Beverly Bayne)... 5 reels
YORKE FILM CORPORATION
7 — 17. The River of Romance (Harold
Lockwood and May Allison) 5 reels
9 — 11. Mister 44 (Harold Lockwood and
May Allison) 5 reels
Mutual
MUTUAL STAR PRODUCTIONS
No. 128. A Million for Mary (C. William
Kolb and Max Dill) 5 reels
No. 132. Youth’s Endearing Charm (Mary
Miles Minter) American 6 reels
No. 134. The Sable Blessing (Richard Ben-
nett), American 5 reels
No. 135. Grim Justice (Florence Turner),
Turner 5 reels
No. 136. The Three Pals (Kolb and Dill)
American 5 reels
No. 138. The Manager of the B. & A.
(Helen Holmes) Signal 5 reels
No. 139. The Torch Bearer (Wm. Russell)
American 5 reels
MUTUAL MASTER PICTURES, DE LUXE
No. 130. The Diamond Runners (Helen
(Holmes), Signal 5 reels
No. 131. The Man Who Would Not Die
(William Russell), American. ..5 reels
No. 133. The Light (Helene Rosson)
American 5 reels
No. 137, The Land o’ Lizards (Frank
Borzage and Anna Little)
American 5. reels
Paramount Pictures
FAMOUS PLAYERS
8 — 7. The Woman in the Case (Pauline
Frederick) 5 reels
8 — 10. Little Lady Eileen (Marguerite
Clark) 5 reels
8 — 21. Rolling Stones (Owen Moore and
Marguerite Courtot) 5 reels
9 — 7. The Big Sister (Mae Murray) ... .5. reels
9 — 11. The Reward of Patience (Louise
Huff) 5 reels
9 — 21. Ashes of Embers (Pauline Freder-
ick) 5 reels
9 — 25. The Quest of Life (Maurice and
Florence Walton) 5 reels
JESSE LASKY COMPANY
8 — 3. The House of the Golden Windows
(Wallace Reid and Cleo Ridgely)5 reels
8 — 17. Public Opinion (Blanche Sweet)... 5 reels
8 — 24. Honorable Friend (Sessue Haya-
ksw<i) •!••■••••••■ • 5 reds
8 — 31. Each Pearl a Tear (Fannie Ward).. 5 reels
9 — 18. The Storm (Blanch Sweet) 5 reels
9 — 28. Anton the Terrible (Theo. Roberts
and Anita King) 5 reels
MOROSCO PHOTOPLAY COMPANY
7 — 24. An International Marriage (Rita
Jolivet) 5 reels
8: — 14. The Stronger Love (Vivian Martin) 5 reels
9 — 14. The House of Lies (Edna Good-
rich) 5 reels
PALLAS
7 — 13. Davy Crockett (Dustin Farnum)..5 reels
9 — 4. The Parson at Panamint (Dustin
Farnum) 5 reels
Pathe Exchange, Inc.
GOLD ROOSTER PLAYS
8 — 13. The Fugitive 5 reels
8 — 20. A Woman’s Fight 5 reels
8 — 27. The Shine Girl 5 reels
9 — 11. The Fear of Poverty 5 reels
9 — 18. The Test 5 reels
9 — 25. Saint, Devil and Woman 5 reels
Red Feather Productions
8 — 7. The Mark of Cain (Dorothy Phillips
and Lon Chaney) 5 reels
8 — 14. The Yoke of Gold (Dorothy Daven-
port and Emory Johnston) 5 reels
8 — 21. The Beckoning Trail (J. Warren
„ „„ Kerrigan) 5 reels
8 — 28. The Folly of Desire 5 reels
9 — 4. The Narrow Path (Violet Merserau).5 reels
9 — 11. The Whirlpool of Destiny (Flora
Parker de Haven) 5 reels
9 — 18. Black Friday (Dorothy Davenport
and Emory Johnson) 5 reels
9—25. If My Country Should Call (Doro-
thy Phillips and Lon Chaney)... 5 reels
Triangle Film Corporation
KAY-BEE-INCE PRODUCTIONS
8 — 6. Honor Thy Name (Keenan and
Ray) 5 reels
8 — 13. Shell Forty-Three (H. B. Warner). 5 reels
8 — 20. The Jungle Child (Hickman and
Dalton) 5 reels
8 — 27. The Thoroughbred (Frank Keenan). 5 reels
9 — 3. The Patriot ^William S. Hart) 5 reels
9 — 10. Thoroughbred (Frank Keenan).... 5 reels
9 — 17. The Wolf Woman (Louise Glaum
and Charles Ray) 5 reels
9 — 24. The Dawn Maker (William S.
Hart) 5 reels
FINE ARTS-GRIFFITH PRODUCTIONS
8 — 6. The Marriage of Molly-O (Mae
Marsh) 5 reels
8 — 13. The Devil’s Needle (Norma Tal-
madge) 5 reels
8 — 20. Hell-To-Pay-Austin (Wilfred Lucas) 5 reels
8 — 28. Pillars of Society (Henry Wal-
thall) 5 reels
9 — 3. Gretchen the Greenhorn (Dorothy
Gish) 5 reels
9 — 10. The Social Secretary (Norma Tal-
mage) 5 reels
9 — 17. The Little Liar (Mae Marsh and
Bobby Harron) 5 reels
9 — 24. Diane of the Follies (Lilian Gish).. 5 reels
Vitagraph-Lubin-Selig-Essanay
VITAGRAPH
7 — 10. Fathers of Men (Robert Edeson,
Noami Childers) 6 reels
7 — 17. The Tarantula (Edith Storey, Anto-
nio Moreno) 6 reels
8 — 7. The Alibi (James Morrison and
Betty Howe) 5 reels
8 — 14. The Dawn of Freedom (Charles
Richman) 5 reels
8 — 21. The Footlights of Fate (Naomi
Childers and Marc MacDermott) . 5 reels
8 — 28. The Jid (Lillian Walker) 5 reels
9 — 4. Phantom Fortunes (Barney Bar-
nard) 5 reels
9 — 11. His Wife’s Good Name (Lucille Lee
Stewart) 5 reels
9 — 18. The Combat (Anita Stewart) 6 reels
9 — 18. The Fall of a Nation 7 reels
9 — 25. The Chattel (E. H. Sothern and
Peggy Hyland) 5 reels
LUBIN
6 — 5. Those Who Toil (Nance O’Neil).. 5 reels
7 — 31. The Light at Dusk (Orrin Johnson)6 reels
SELIG
7 — 24. The Prince Chap (Bessie Eyton,
Geo. Fawcett) 5 reels
8 — 21. The Country That God Forgot (Tom
Mix) 5 reels
ESSANAY
7 — 10. According to the Code (Marguerite
Clayton) 5 reels
8 — 7. The Sting of Victory (Henry Wal-
thall and Antoinette Walker).... 5 reels
9 — 4. The Return of Eve (Edna Mayo and
Eugene O’Brien) 5 reels
World Pictures
WORLD
7 — 3. The Crucial Test (Kitty Gordon) 5 reels
7 — 10. The Weakness of Men (Holbrook
Blinn) 5 reels
7 — 17. Sally in Our Alley (Carlyle Black-
well and Muriel Ostriche) 5 reels
7 — 24. Paying the Price (Gail Kane) 5 reels
7 — 31. Miss Petticoats (Alice Brady) 5 reels
8 — 7. A Woman’s Way (Ethel Clayton
and Carlyle Blackwell) 5 reels
8 — 14. The Summer Girl (Mollie King and
Arthur Ashley) 5 reels
8 — 21. The Rail Rider (House Peters).... 5 reels
8 — 28. Husband and Wife (All-Star Cast). 5 reels
9 — 4. The Almighty Dollar (Frances Nel-
son, E. K. Lincoln and June El-
vidge) 5 reels
September 23, 1916
MOTION PICTURE NEWS
1903
THE
MORAL UPLIFT SOCIETY
OF AMERICA
PRESENTS
THE POWERFUL PREACHMENT
‘IT MAY BEj
YOUR
DAUGHTER’
IB
A PHOTO-DRAMA WITH
A CONVINCING MORAL
A MESSAGE TO THE FATHERS AND
MOTHERS, SISTERS AND BROTHERS
OF THIS FAIR LAND, WHO WOULD
KNOW THE TRUTH GREATER THAN I |
WAR AND PREPAREDNESS
—
THE THEME OF THIS GRIPPING PICTURE
EMBRACES ALL HUMANITY
STATE RIGHTS ONLY, 729 SEVENTH AVENUE, NEW YORK CITY
1904
MOTION PICTURE NEWS
Vol. 14. No. 12
AMERICAN COMMERCIAL FILM CO.
Animated Cartoons
AMERICAN CORRESPONDENT FILM
CO.
The Battles of a Nation 6 parts
ANTI-VICE FILM CO.
Is Any Girl Safe? 5 reels
AUTHORS FILM CO., INC.
\ 27. Sins of the Father 4 narts
tzd: Deeni.eRed.erapt.,on.v;;.v;;;;;.: v't
t- 17.- U°Y.e.’s Sacrifice parts
4—24. A Woman’s Awakening!'.: I::;'.; ;;5 parts
5 *• Under the Mask 5 parts
CALIFORNIA MOTION PICTURE
CORPORATION
March— The Unwritten Law (Beatriz
__ Michelena) 7 r._iQ
May — Tt?V? ^V,oraa" Who Dared (Beatriz
Michelena) 7 r__lo
Iu y Kismet (Otis Skinner) 10 reels
CELEBRATED PLAYERS’ FILM CO
The Birth of a Man 5 pa'rtI
CHAMPION SPORTS EXHIBITION
Willard-Moran Fight 4 partl
CHICAGO TRIBUNE
German Side of War 5 re,Is
Russian Side of War \ 4
CLARIDGE FILMS, INC.
Heart of New York..... c
The Birth of Character ...5 reels
COSMOFOTOFILM COMPANY
L“bertvaHban Mistress Rellairs. .4 part.
The Black Spot'.'. 4 paLts
Y'ctoria Cross 4 par^s
O 18 4 Parts
His Vindication 1 1 ’ ; ; 4
E. & R. JUNGLE FILM CO.
t* £ant done,
it Doesn’t Pay.
Teacher’s Pet
ThVT th'High Places.
The Bear Idea.
Jungle Brats.
Fowl Play.
Discovered.
When the Clock Went Cuckoo
When Jones Went Wrong.
Napoleon’s Night Out
Circus Brides.
ELDORADO FEATURE FILM CO
The Impersonation c ' .
exclusive FEATURES^ INC
Where is My Father? ,
FORREST FILM CORPORATION
Bottom of the Sea s ree]i
JOS. W. FARNHAM
Race Suicide ,
lAWakCning °f Bess 'Mo'rton'.'.5PreeU
GREAT NORTHERN FILM COMPANY
a ne p oily of Sin »
Tlf p°iher Who Paid 5 reels
The End of the World. "c
Pages from Her Life... f ree,s
ESKAY HARRIS FEATURE FILM
Alice in Wonderland parts
HIPPODROME FILM CO.
At the Front with the Allies
JUVENILE FILM CORPORATION
J- World War in Kidland 1 reel
t~,f ^ plup Oflf the Old Block 1 reel
4 — 15. Chips Elopement 1 reei
tZoo fe&ard Rarn-Stormers. . . .2 reels
No.
18.
No.
19.
No.
20.
No.
21.
No.
22.
No.
23.
No.
24.
No.
25.
No.
26.
No.
27.
No.
28.
No.
29.
reels
KEMBLE FILM CORPORATION
Tfio Zeppelin Raids on London and the
Siege of Verdun reeis
KULEE FEATURES
Germany on the Firing Line 6 parts
France on the Firing Line 6 parts
The Unborn (Bessie Bondhill) 5 parts
LINCOLN MOTION PICTURE COMPANY
MISCELLANEOUS
EDUCATIONAL FILMS CORP., OF
AMERICA
The Realization of a Negro’s Ambi-
bition 2 reels
C. POST MASON ENTERPRISES
The Wonder City of the World (Greater
N. Y. by Day and by Night) 4 reels
MODERN MOTHERHOOD LEAGUE
Twilight Sleep
B. S. MOSS
Three Weeks 5 reels
Salamander 5 reels
One Day 5 reels
F. O. NIELSEN
Guarding Old Glory 5 reels
Just Out of College 5 reels
Little Sunset 4 reels
The Spoilers 9 reels
All for a Girl S reels
PATRIOT FILM CORP.
How Britain Prepared 8 reels
PHOTODRAMA COMPANY
How Molly Made Good 6 reels
RAVER FILM CO.
The Other Girl 5 reels
Life Without Soul 5 reels
The Fortunate Youth
Driftwood
RAY COMEDIES
6 — 21. Casey’s Dream
6 — 28. Casey’s Kids
7 — 5. Casey’s Wedding Day
7 — 12. Casey’s Servants
7 — 19. Casey the White- Wing
RIALTO FILM CO.
The House of Mirrors
STANDARD NEWS FILM, INC.
Standard Travelogues 32 parts
Are We Ready? 4 parts
The Animal World 5 parts
Navies of the World 1 reel
The Price of Liberty 5 reels
Aircraft 1 reel
SUN PHOTOPLAY CO., INC.
The Princess of India 5 reels
A Woman Wills 5 reels
SUPERIOR FILMS COMPANY
The Faucet S reels
Life of William Shakespeare 6 reels
American Game Trails 3 reels
The Sunset Trail 1 reel
The Trail to Cloudy Pass 1 reel
The Stampede 1 reel
When the Mountains Call 1 reel
The World’s Road 1 reel
Acute Spring Fever 1 reel
“THE BEACON FILMS,” INC.
Italy’s Dead Cities (Pompeii)
Fresh Water Fish
Ancient Cities of Asia Minor
In and Around the Delaware Water Gap
Winged Messengers of Death
In the Land of Fanaticism
The Invisible World
Life Beneath the Sea
AMERICAN STANDARD MOTION
PICTURE CORP.
EMERALD BRAND
Tom and Jerry Series (Weekly)... 2 reels
INTERNATIONAL FILM SERVICE
International News Weekly
Comedy Cartoons (Weekly).
GAUMONT
Fantomas Series — (Weekly)
KALEM
Hazards of Helen Series (Weekly).
Girl from ’Frisco Series (Weekly).
GEORGE KLEINE
The Mishaps of Musty Suffer (Weekly).
METRO PICTURES CORPORATION
Metro-Drew Comedies (weekly).
Metro Travelogues (weekly).
MUTT AND JEFF FILMS
Animated Cartoons (Weekly)
MUTUAL
Charlie Chaplin In
The Floorwalker 2 reels
The Fireman 2 reels
The Vagabond 2 reels
One A. M 2 reels
The Count 2 reels
PARAMOUNT PICTURES
CORPORATION
Paramount-Burton Holmes Travel-Pictures
(Weekly)
Paramount-Bray Cartoons (Weekly)
PATHE
SUPREME FILM CO.
The Cowpuncher. 6 parts
TRANSOCEANIC FILMS, INC.
The Life and Adventures of Shakes-
peare 6 parts
UNITY SALES CORP.
5 — 29. Diana (Colored) 3 parts
6 — 5. My Country First 6 parts
6 — 12. The Pursuing Vengeance 5 parts
6 — 19. The Bishop’s Secret 4 parts
6 — 26. The Lottery Man 5 reels
7 — 3. The Marriage Bond 5 reels
UNIVERSAL FILM MFG. CO.
Where Are My Children? 5 reels
Twenty Thousand Leagues Under
the Sea 10 reels
VARIETY FILMS CORPORATION
Unto the Darkness 4 reels
In the Ranks 4 reels
Harbour Lights 4 reels
Enoch Arden 4 reels
Mysterious Man of the Jungle 3 reels
Should a Baby Die? 5 reels
WAR FILM SYNDICATE
On the Firing Line with the Ger-
mans 6 parts
Florence Rose Fashion Series
ROLIN-PATHE
Lonesome Luke Comedies (Weekly)
SELIG (V-L-S-E)
Athletic Series (Weekly)
UNIVERSAL
Timothy Dobbs Series (Weekly).
VITAGRAPH (V. L. S. E.)
Frank Daniels’ Comedies (Weekly)
SERIALS
The Girl and the Game Signal Film
The Secret of the Submarine. .Signal Film
Peg o' the Ring 1 niversai
Liberty Universal
Mary Page, The strange Case of..Essanay
The Social Pirates Kalem
Who’s Guilty? Pathi
The Grip of Evil Pathe
The Shielding Shadow Pathe
The Mysteries of Myra International
Beatrice Fairfax International
Gloria’s Romance Klein*
The Yellow Menace Unity Sales
The Crimson Stain Mystery. .Consolidated
September 23, 1916
MOTION PICTURE NEWS
1905
THE WORLD’S BIGGEST PLAY
THE
WHIP
IN PICTURES
I
Released November ist
For Particulars, Address
THE WHIP FEATURE MOTION PICTURE CO., Inc.
Fort Lee, N. J.
1906
MOTION PICTURE NEWS
Yol. 14 No. 12
CLASSIFIED
ARe.YOU A LIVE WIRE?
Then Write Us at Once. Big
Money in Taking Motion Pictures for
News Advertising and Home Talent.
We are the Lowest Priced House in
the Country selling Motion Picture
Cameras. Write for information.
We are Specialists in equipping be-
ginners. Describe your locality.
We will tell you if it can be made
to pay. Write us today. David
Stern Co., 1047 E. Madison St.,
Chicago. III. In business since 1885.
FOR RENT
Beautiful 600-seat moving pic-
ture theatre, fully equipped with
machines, piano, chairs, electric
sign, etc., located at 243 Schenec-
tady Avenue, Brooklyn, near East-
ern Parkway, in the heart of the
best neighborhood of Brooklyn.
Cheap rental. Apply to R. N. Bldg.
Co., 1102 Eastern Parkway, Brook-
lyn, N. Y.
FILM TESTS
We will make for members of the
profession Screen Tests. These
screen tests show close-ups, Expres-
sion and Character make-up. This
is a valuable help in securing work
in pictures. Call and see. Mr. C.
M. Ackerman, director, Victor Studio,
645 West 43d street.
CAMERAMEN
furnished with outfits for all classes
of work. Local pictures, industrial,
educational and studio. Universal
Camera Company, 1007 Times Bldg.,
New York City.
FOR SALE
„^LM' 2S0 reels of film from
w . Edward Jaeger, 54C
Walnut St., West Hoboken, N. T.
Phone 2147 Union.
FOR SALE
Special State Right offer on our
new 5-reel feature. Write for par-
ticulars. State territory wanted. 101
Ranch, M. P. Department, Bliss,
Okla.
SCENARIO WRITER
Author of 100 produced photo-
plays wishes staff position. E, c/o
Motion Picture News.
RAILROAD STRIKE
Will not stop prompt shipment of
Amberlux ” Lens Filters by U. S.
Mail. Price, including business — get-
ting Advertising Slide — .$3.50 W
D. Warner, Wyandotte Bldg., Colum-
bus, Ohio.
WANTED
4000
Commercial Reels
A. B., ill o^Motion Picture News
C A I L L E
Ticket Office Equipments
Embody Ticket Sellers, Ticket
Choppers, Change Makers, The-
atre Record Ledgers and Theatre
Tickets. Catalog on request.
Caills Bros. Co., 1003 Amsterdam
) Ave, Detroit, Mich.
Agent Mirror Main 3413
Screens p SI2g
LEO RYAN
Broker in Pacific Coast
Picture Theatres
730 S. Olive St., Rim Exchange Row
LOS ANGELES. CAL.
MENGER & RING, Inc.
Manufacturers of
POSTER and LOBBY
DISPLAY FRAMES
J04 W. 42nd Street New York
Be
1HAS THE QUALITY CIRCULATION OF THE TRADEl
TABLE OF CONTENTS
IS CO-OPERATION COMING? (WILLIAM A.
JOHNSTON) 1835
EDITORIALS 1836
Kleine, Edison, Selig and Essanay Form Combine 1837
Special Theatre Tax Retained in Revenue Bill 1839
Overproduction Cry Fails to Impress Rowland 1841
Beginning of League Antedates Neff Activities 1843
Old Units Still Identified with General Film 1879
“Intolerance” Reaches Apex of Picture Art 1884
“ Fall of Nation ” Booked in One Hundred Houses by
V-L-S-E 1838
Frohman Amusement Corporation Now a Year Old 1840
Sanger Expects to Begin Production in October 1842
Work of Organizing Branch Committees Makes Progress. . 1842
Ollie Kirby to Share Stellar Honors with Larkin 1844
“ Ne’er Do Well ” Not Affected by V-L-S-E Absorption. . 1844
Bookings for Gloria’s Romance on Increase 1845
Brady Contracts with Famous Modiste for World Gowns.. 1845
Seven Directors at Work in Lasky Studios 1846
Sherman Buys “ Crisis ” for United States and Canada. . . . 1846
Ten Companies Hard at Work for Fox in West and East. . 1847
Three Vitagraphers Off on Transcontinental Junket 1847
Universal Buys Scripts from Minister to Belgium 1848
Monmouth Plans to Boom Pictures by Advertising 1848
Florence Rose Fashions Gets ’Em Coming and Going 1849
All Departments at U Feel Increased Capacity 1849
No Reluctance by Ince in Disposal of Civilization 1851
One-Reel Pictographs to Contain Substance of Five-Reeler. 1874
Bluebird Plans Many Releases for October 1874
“No Drama Stronger than Its Story” Brenon 1880
Christie Brothers Back Home Explain Policy to Players. . . 1882
Mutual Sells British Rights to Chaplins for $500,000 1880
DEPARTMENTS
Live Wire Exhibitors 1850
Eastern Studios 1852
Wes-t Coast Studios, In and Out of 1855
Looking Ahead with the Producers 1860
Among the Exchanges 1864
Film News from Foreign Parts 1871
New Laws and Court Decisions 1 872
Just to Make Talk 1877
New Corporations 1873
In and Out of Town 1878
r
SCREEN EXAMINATIONS
Diana of the Follies (Fine Arts-Triangle) 1889
Evil Women Do, The (Bluebird) 1891
Friday the Thirteenth (Peerless-World) 1890
Girl from ’Frisco, The (Episode 7 — Kalem) 1893
Her Double Life (Fox) 1894
His Wife’s Good Name (Vitagraph V-L-S-E) 1890
House of Lies (Morosco Paramount) 1889
Into the North Land (Selig) 1893
Jungle Child, The (Kav Bee-Triangle) 1888
Light of Happiness, The (Metro) 1894
Saint, Devil and Woman (Thanhouser-Pathe) 1893
Scarlet Runner (Episodes 1, 2, 3. 4-Vitagraph) 1892
Storm, The (Lasky-Paramount) 1888
Way of Patience, The (Essanay) 1892
Yellow Menace, The (Episodes 7, 8 and 9-Unity) 1891
Tabloid Reviews (All Programs) 1895-96
Release Pages for Ready Reference 1897, 98. 99, 1900, 02, 04.
ACCESSORY NEWS SECTION
Editorial 1909
Projection 1912
The Camera 1 9 1 6
Music and the Picture 1920
Building and Furnishing 1922
Directory of New Theatres 1924
EDISON MACHINE
$75.00
Slightly, used Edison Machine, com-
plete,.with upper and lower magazines,
electric burner, stand, 2 new empty
reels, new asbestos wire, new Simplex
or Power’s rheostat, new French im-
ported lenses and condensers to fit any
measurements desired. Guaranteed as
represented. Cost new $175. Every-
thing complete, ready to operate, $75.
Many other bargains in chairs, etc.
LEARS THEATRE SUP-
PLY COMPANY
509 Chestnut Street St. Louis, Mo.
Reflex Carbons
JONES & CAMMACK
Sole Distributors
for the U. S.
12 Bridge Street New York
Write terl»vforinterestingbook:*
Y?rilt lUlldy let describing a new
and unique line of
ELECTRIC SIGNS for
PICTURE THEATRES
Lowest prices — Highest efficiencies
RAWSON & EVANS CO.
711 W. Washington Boul., Chicago, III.
lran&ferteK
Perfect control of amperes for light
or dark pictures. Automatic regu-
lation or voltage.
HERTNER ELECTRIC & MFG. CO.
432 Prospect Ave., Cleveland, Ohio, U. S. A.
EXHIBITORS SUPPLY C0R1PHNY
5 So. Wabash Ave., Chicago, III.
Write for our new catalog listing
every device that is really practi-
cal for picture theatres. Prompt ,
efficient service.
The advertising; you get from
vyour electric sign in the. day
time is free. The advertising
you get at night with a Federal
sign Is unsurpassed.
FEDERAL SIGN SYSTEM
(ELECTRIC)
Lake & Desplaines Streets,
CHICAGO.
When in need of an experienced, reliable
and efficient Camera Man, call
BRYANT
6558
Rapid , Efficient Service
CINEMA CAMERA CLUB
1006 Times Bldg.f New York City
Slightly Used Machines
and entire theatre equipment at
Sacrificing Prices
Send for Catalogue
CROWN MOTION PICTURE SUPPLIES
217 We*t 42nd Street
New York City
sure to mention “ MOTION PICTURE NEWS ” when writing tg advertisers
For bright, clear pictures
install the late model
Motiograph
Its superiority is spoken of
by every user
Visitors to the corner of Fourth and
Market Sts., San Francisco, Cal., watch
motion pictures projected by the
Motiograph. Size of picture, 50 x 60
feet. Length of throw’ over 200 feet.
Considered by many to be the
largest motion picture in the world.
(You get results when you use a
Motiograph. )
Write for Literature
ENTERPRISE OPTICAL
MANUFACTURING CO.
564 W. Randolph St., Chicago, 111.
THESE PICTURES are
PROJECTED by
the latest MODEL
motiograph
Hi
R rj*.. .
0
0* <
s."\
J
\
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5% '''x.
0
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mJ
m
SECTION OF MOTION PICTURE NEWS DEVOTED TO THE CON-
STRUCTION, EQUIPMENT AND OPERATION OF THEATRE, EXCHANGE AND STUDIO
1908
Vol. 14. No. 12
v. . •• • '
ACCESSORY NEWS SECTION
SIXTEEN YEARS OF KNOWING HOW
MUTE EVIDENCE
OF THE HIGH QUALITY OF
POWER S CAMERAGRAPH
NICHOLAS POWER COMPANY
NINETY GOLD ST. NEW YORK
GRAND PRIZE, PANAMA PACIFIC EXPOSITION
: i.-i
ex i " ./■ ■ i s y i-j-Tt • .’y j
; , s L IT <1 V
lArll f; ! {
/ 1 ! V/ Y :U.5< CITY" •;
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V- , . J
- • ; * • . -- • 'Jj
V > * ‘ ... - A ■ • : ‘ ■ ■ 1 ■ •* -
GOLD MEDAL
A ECONO
i ( r rofo'i a l ioN Ai,
cxeou r ioo '
OF
> A I ' (•'/!' Y
AMO
MAM I ('AIM on
/li-V/YOUK CUT I
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CoMHCMMOMAlMV ■ V)j .
HM,V' AKM
f'.ll/'iJVi ['i.-i/' 1 j
4V-JA'.;l>Tjy'l:> ’ ' A
i MM (M /Ms MMHVi 'l; ({iHi'/.ii'
' • .. % . . i-
GRAND PRIZE
AMERICAN MUSEUM OF SAFETY
- I A I'M ( 1 1 ! A.i . .
fvxi'-> ,i ctyn ■ ■■
" « A(; V
• A'MO ?
. 1 M : ■ :
/; ;/r.nu< <•:.( rv..,:,
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■ '.'MiMf;.
GRAND PRIZE
EXCLUSIVE FEATURES OF DESIGN AND
CONSTRUCTION SHOWN IN OUR CATLOG D
Mailed Upon Request
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
Construction,
Equipment
and Operation
Everything for
Theatre, Ex-
change and Studio
Confidence
A LETTER has just been received from one of the
leading dealers in the western section of the coun-
try whose sentiments concur exactly with ours.
We are therefore taking the liberty of repeating that part
of the letter verbatim which applies to the accessory
end of the motion picture industry, for it brings out some-
thing which is lacking to-day — something which must
be realized before our industry settles down where it
should be. The letter follows :
^ >|c ;*c
“VY7E might state for your information that here in
vv this practice of price cutting has been
nearly overcome because of the mutual confidence between
dealers.
“ Confidence, truly, is the foundation upon which all
business should be transacted, and in this mutual trust
between dealers, we are now all securing a legitimate
profit on our merchandise and service and are able to
improve the quality of the goods we deliver and the man-
ner in which this delivery is made.
“ This legitimate profit permits us to maintain a com-
petent corps of expert assistants who can really take
care of exhibitors as they should be taken care of, and
such help as we maintain are often able to save ex-
hibitors tidy sums because they arc experts and able to
act not only as clerical helpers, but real advisers. Not
long ago, we were approached by a new face in our
salesroom. This man opened up his negotiations with us
something like this :
“I AM Mr. X. Ibitor of Anywhere. I am not a moving
picture man. I am a business man. 1 am engaged
in other lines of business. You are in this business. You
should know this business intimately and well in order to
maintain such an establishment as you do. I am going
to place myself in your hands implicitly and want you
to act as my purchasing agent from your own stock.’
“ This is CONFIDENCE. It is what is so often lack-
ing in the relations between exhibitor and dealer and what
should be encouraged and fostered in the future.
“ Don’t you think Mr. X. Ibitor got a square deal ?
Could we betray CONFIDENCE of this nature? Would
we dare to do so, because we know that as long as we
take care of him we will enjoy the profit from the sales
he places with us.
“ Confidence — Confidence— CONFIDENCE. That is
That is what is needed between every unit of this vast
industry to make it rapidly take its position on a par
with other businesses that are in the forefront of the
world’s industries. Pardon this outburst on our part—
and the encroachment on your valuable time---but this
is just a tiny angle upon which we happen to be cranks.”
EGITIMATE profit — how does that sound? How was
■L"1 it brought about? Did any of you think it possible?
Yes, there are many dealers who are making this profit
but they are the exception and not the rule. They do
not do it by combinations or deals, they do it by giving
service with their goods. They make it because their
customers have CONFIDENCE in them — and they in
their competitors.
The newly formed National Association of the Motion
Picture Industry is the organization which can make
every dealer and manufacturer who is a member make
this legitimate profit, providing these dealers go into the
organization as they should — with a determination to make
the organization work for them.
The film manufacturers, when the Board of Trade
started, not only distrusted each other, but if you can
believe it, the heads of one company did not know the
heads of another even by sight. They had no trust in one,
another.
THE Board of Trade did not last but had it not ex-
isted the present organization never could have come
into being. It made one man acquainted with another. It
did away with a very large part of the distrust which
with the new organization is now doing away with en-
tirely. The film companies are now working together.
The shame is that the accessory people were not an
active part of the old Board of Trade. Had they been they
would now be ready for the present association. Their
section of the new organization would have its full quota
of members ready to work. It will now be necessary for
the same preliminary work to be gone through as has
been gone through by the film manufacturers.
* * *
CONFIDENCE will have to be established not only with
the customer, but between each other. There is only
one way to accomplish it — through the National Associa-
tion of the Motion Picture Industry.
This applies to the dealers and manufacturers of all
Accessories to the Industry. The present membership is
not what it should be. Perhaps you don’t know about
the details of the organization. Find out what they are
and get behind the movement. Write to us— write the
Association direct — write to someone, but whatever you
do, become interested and start working.
Go after' that Legitimate Profit which belongs to each
one of you, by working together. Have confidence and co-
operate.
E. K. Gili.ett.
iil
! j
Copyright, 1916, by Motion Picture News, Inc.
1910
ACCESSORY NEWS SECTION
Vol. 14. No. 12
A B C of the Motion Picture Operating Room
Resistance Is, Perhaps, One of the Greatest Difficulties the Operator Has to Contend With — Many Operators Have
No Idea of the Relative Merits of the Various Types of Resistance Devices, Which Are Divided into
Four Classes ,w
RESISTANCE is perhaps one of the greatest difficulties the
operator has to contend with. Many operators have no idea
of the relative merits of the various type of resistance de-
vices. These devices may be divided into four classes, rheostats,
transformers, rectifiers, choke coils, and motor generators.
The rheostat is the earliest form of resistance for a motion
picture machine, and for direct current is the one most used.
There are devices known as D. C. to D. C. Compensares, which
while costly at first are nevertheless good machines. Resistance
must be used for the reason that if the carbons of an arc lamp
were brought together there would be a dead short circuit, which
would cause the wires to burn up were it not for the fact that
fuses were installed to take care of this possibility.
SoppiyWires
foLmp
The rheostat therefore is used to choke back the current, and
allow only a limited amount of current to flow through the wires,
and by limited amount I mean sufficient for the projection arc it-
self. Were it not for the fuses the lamp would take more current
than the fuses and wire could carry. It was to prevent this that
resistance is inserted in the circuit, and we will now take up the
rheostat.
The rheostat is nothing more or less than a series of wire coils,
each coil having a certain number of ohms resistance, and mounted
on an iron frame that is carefully insulated so that no part of the
coils touch any part of the frame. Those coils are connected with
each other so as to form one continuous length of wire. Some
have a fixed capacity while others can be adjusted for higher or
lower voltage by cutting in or cutting out by means of a lever
or by changing a connection, which can be done by tapping in at
any point of the circuit as shown in Fig. 1.
4
TT
. ioUM r
Fig. 2
'Connection of Coils of a Rheostat
The coils of a rheostat are connected with each other as shown
in the above diagram. A and B are the binding posts to which
the wires are attached. You will see by this that you are using the
entire capacity of this machine and cutting all the resistance that
is possible. Now, it is presumed, that your light is very poor and
you want to cut out resistance. With the adjustable rheostat
this would be a very simple matter; all you would have to do
would be to move the lever to the desired point and let it remain
there, but with a non-ad justable rheostat this would be impossible,
so we remove the wire from binding post B and attach it to any
one of the points marked X, being sure that the connection is tight
and electrically perfect.
For instance, it is desired to increase the light upon the screen.
First try point marked xxi ; if the increase is not great enough
move to the next point marked xy, and if it is still desired to
obtain more light it will be necessary to cut in at point marked xz.
The terms “ series ” and “ multiple ” seem to puzzle a great many
operators but it is really quite simple. Fig. 1 illustrates the
“ series ” connection, for all the current is passing through all the
coils, and if two or more rheostats are used the current must
necessarily pass through all the coils one after the other, as shown
in Fig. 2.
This method of adding rheostats reduces the current and makes
it possible to use 110-volt rheostats on a 220- volt circuit, or if a
sufficient number of rheostats are used it also may be used on any
circuit regardless of the voltage, unless it falls below that at which
the rheostats are designed for.
“ Multiple ” is something else again, and I will try to explain as
briefly and comprehensibly as I can the “ mystery ” of it. To do
this it will be necessary for me to use the accepted form and show
by means of “water pipes” the effect. Fig. 3 shows two water
pipes connected together with two valves, and this is practically
the same as connecting two rheostats in multiple, for if both of the
valves were opened you would get double the quantity of water
in the lower pipe than you would if but one valve was open.
The reason for this is that your pressure is always the same and
you can either get all of it, or only as much as you desire by regu-
lating the flow by the valves.
Fig. 3
“ A ” Shows Valve and One Pipe Closed
B ” Shows Valve in the Other Open; if Both Were Open You Would Get
Double the Quantity in the Lower Pipe Than You Would With
Only One Valve Open
Fig. 4 shows the method of connecting two rheostats in mul-
tiple, and by studying Figs. 3 and 4 you will see how closely
they correspond to each other.
There are a number of things to remember when using rheo-
stats for resistance. First : See that it is insulated thoroughly, and
placed in a location where it will be readily accessible as well as
out of the way, and if possible have them located above and not
on the floor of the operating room, where possible it is best to have
them located outside of the operating room altogether, for the
chances of their getting near anything inflammable is greatly re-
duced. See that all contacts are clean and tight, for a dirty con-
nection is almost as bad as a loose one and a loose one is sure
to cause trouble, with a capital T.
When you have “hooked up” and with the coils all cut in, you
find that they become red hot, it is a sure sign that you are using
SoPPt-vWiRfS
Fig. 4
a rheostat too small for your work and you should get a larger
one, for it is poor economy, as well as bad practice to overload a
rheostat. It not only shortens the life of it, but the waste of cur-
rent through heating will be enormous. Remember that the best
is the cheapest in the end, and govern yourself accordingly.
When purchasing a rheostat for motion picture work it is best
to get one that will carry more current than is normally used,
which will enable the operator to cut in or out at will, for there
are times when a very dark or dense film is put out by the manu-
facturer and if the operator is able to increase the current at the
arc, it is possible for him to make a better showing, for without
good light you cannot haye a good show, and if your show is poor
you will soon be that way too, for your patrons will go where
they can see good pictures, well projected.
Next week I will take up the subject of transformers, and try
to show the advantages of using transformers on alternating cur-
rent as compared to the rheostat. I. G. Sherman.
September 23, 1916
ACCESSORY NEWS SECTION
1911
THE CIRCLE, INDIANAPOLIS, A 3100 SEAT HOUSE,
OPENS WITH SPEECHES BY PRESIDENT OF
CHAMBER OF COMMERCE AND THE MAYOR
THE Circle theatre, the latest motion picture house in Indian-
apolis, held its formal opening August 30. The occasion was
accompanied by vast quantities of flowers, the gayest of music and
the admiring comments of hundreds — yes, thousands of people.
Every one of the 3,100 seats was taken long before the opening of
the first performance at 8 o’clock.
The style of interior decoration is ivory and gold, the hangings
and carpets and upholstery being of old rose. The ushers are in
gray blue uniforms, white gloves and “ swagger sticks.” The
reception committee consisted of the officers and directors of the
Circle Theatre Company: A. L. Block, president; Robert Liever,
vice-president; Meyer Efroymson, treasurer; Ralph Norwood, sec-
retary; Morris Cohen, Arthur Strauss, Isadore Feibleman and
A. J. Gilligham, directors, and the members of the executive
staff, Mark Gates, manager; H. L. Spitainy, musical director, and
Theodore Stempfel, Jr., publicity.
There was a wonderful exhibition of flowers sent by friends,
among whom were I. Schnitzer, of the Central Film Company,
E. Mandelbaum of Cleveland, and the Pathe Exchange.
Among the out-of-town guests were S. L. Rothapfel, managing
director of the Rialto theatre, New York; Harry Rubens, of
Joliet, who controls theatres in Illinois and Dayton; E. Mandel-
baum, who owns the Metropolitan and Knickerbocker, and the
new Stillman theatre in Cleveland, A. J. Gilligham, of Detroit
and Grand Rapids; Oscar Meyer of Chicago, and W. C. Both of
Chicago.
Speechmaking preceded the opening of the theatre, and among
the principal speakers were the President of the Chamber of
Commerce and the mayor of Indianapolis.
Hundreds of telegrams of congratulations were received.
OPERATORS IN DETROIT RECEIVE AN INCREASE
OF THREE DOLLARS A WEEK
ON September 1 a new working and wage agreement was put
into effect between the owners of motion picture theatres
and the union operators of Detroit, Mich. The new agreement
gives operators an increase of three dollars per week and seventy-
five cents per hour for overtime, whether they work downtown
or in the outskirts. A new feature of the agreement, which is
probably not equalled in many — if any — cities, is that the union
agrees to stand the loss of any film by fire, with certain condi-
tions attached, as follows :
That it will pay for any film destroyed by fire while the pro-
jection equipment is in charge of a member of this union at
rates stated below. No damages will be paid for film over sixty
days old. Age of film to be figured from release dates printed
in trade magazines. No damage will be paid unless operating
room is equipped according to printed rules furnished by this
union. Film from one to ten days old, five cents per foot; ten to
twenty days old, four cents per foot; twenty to thirty days old,
three cents per foot; thirty to sixty days old, two cents per foot.
That the operators employed under this agreement must adhere
strictly to the following rules: (a) That machines must be kept
clean and in adjustment and ready for use at all times provided
in this agreement, (b) That operators must report for duty ten
minutes before the regular starting time of a show, (c) That
pictures must be run according to the manager’s orders, (d)
That any operator employed under this agreement shall give the
management two weeks’ notice on resigning his position.
The Union also demands that the following rules govern the
operating room :
(a) The rules below are to be recognized as in addition to
State Law governing motion picture operating rooms. (b)
No smoking permitted in operating room, (c) No liquor per-
mitted in operating room. (d) Rewind must fe in approved
metal box as required by Electrical Inspector, (e) No motors
allowed on rewind, (f) Motor driven machines must be of
standard approved type, (g) Motors must be of approved type
for motion picture machines, (h) Near the center of the top
of booth shall be an opening at least twelve inches in diameter
for ventilation with a pipe leading to the outer air. This pipe
must be provided with an exhaust fan independent of all other
circuits in theatre, (i) A film box to contain film not in use
must be so constructed that each reel of film will be in a separate
compartment and with an individual cover for each reel and
constructed with a hook or band so that it is impossible to leave
cover open when film is in compartment, (j) All fuse blocks
and switches MUST BE enclosed, (k) Switch box and speed
control for suction fan in ventilation pipe must be outside of
operating room. (1) This union will not be responsible for
damage to film by fire or otherwise when operators are instructed
to project pictures at a speed faster than twelve minutes to one
thousand feet of film, (m) No film shall be kept or stored in
booth that is not being used as regular attraction advertised and
exhibited to the public.
OPERATORS’ STRIKE IN OKLAHOMA CITY IS
PRACTICALLY UNCHANGED
AFTER five weeks’ duration, the strike at Oklahoma City, Okla.,
remains practically unchanged. The Dreamland and Metro-
politan are the only theatres in the city employing union labor.
Cora Youngblood Corson has instituted suit for $20,000 against
managers of the non-union houses alleging libel, the outgrowth
of a newspaper article signed by the Theatrical Managers Asso-
ciation. Miss Corson is deputy organizer for the White Rats.
The non-union houses are being picketed and it is feared that
every act that comes to non-union houses, will be man-handled
until satisfactory settlement has been made.
1912
ACCESSORY NEWS SECTION
Vol. 14. No. 12
Edited by Ira G. Sherman, Past President, Local No. 384, I. A. T. S. E.
Who will answer all questions you may send in, no matter how simple or difficult
A New Arc Controller is Placed on the Market
( Owing to a regrettable error last week, the wrong cut zvas used in illustrating this article. In justice to the Auto-Arc, we are
reprinting the article in full mth the proper illustrations.)
WHILE in Chicago I witnessed a demonstration of the Auto-
Arc, a simply constructed device for automatically main-
taining a steady light at the arc. The Auto-Arc is the
invention of two Chicago operators who have advanced with the
times and their progressiveness has placed them in the ranks
of those who “do things.”
To describe the apparatus: Figure 1 is termed the controller.
It is composed of two coils of magnet wire wound on an iron
core, (shown at E in Figure 2) one coil consisting of many
turns of fine wire which is termed the pressure or potential
winding; the other consists of a few turns of heavy wire and is
called the current or series coil.
These coils are connected differentially, that is, the magnetism
set up by one coil opposes the magnetism or flux of the other.
On each end of this device there is mounted an armature or
vibrator. One of these armatures acts as a circuit breaker or
safety, which prevents the Auto-Arc from operating until after
the lamp is fed by hand and the arc struck in the usual manner,
thereby making use of auxiliary switches, clutches, gears, etc.,
unnecessary.
The other armature is balanced between one end of the mag-
netic core and the coil tension spring, the action of which is as
follows: The line switch (switch on picture machine) is closed,
the arc struck by hand in the usual manner, when the carbons
have burned away to a point where a perfect crater is formed
with the proper length of arc; the tension of the spring A at this
point overcomes the attraction exerted on the other end of the
armature, thereby releasing the armature from the core, which
makes a contact through platinum points, partly shown at B,
which momentarily connects the lamp feeding mechanism, which
in turn feeds the carbons together slightly.
Effect of the Contact
This contact also momentarily short circuits the potential wind-
ing of the controller, thereby releasing the differential of the two
coils which increases the magnetism of the core, thereby over-
coming the air gap between the core and the armature, and
returning the armature to its normal position which is in mag-
netic contact with the core.
The armature is now held to the core by the increased current
(in the series coil) which is caused by the feeding together of
the carbons. This action is repeated indefinitely, so long as there
is sufficient length of carbon in the lamp.
Figure 2 shows the method of wiring. “1” is the small poten-
tial wires ; “2” pressure line through circuit breaker and arma-
ture. (Note: The line from the feeding mechanism or solenoid
must be connected to the same side of fuse block as are the small
potential wires.
The action of the lamp feeding mechanism is very simple and
positive. Briefly described it consists principally of a free ratchet
A Figure 3, mounted upon the lamp feeding rod. This ratchet is
rotated one tooth at a time by the action of a solenoid C con-
nected to a lever upon which is mounted a “Dog” “B,” which
is normally out of mesh with the ratchet but which is momen-
tarily brought into mesh by the downward pull of the solenoid,
thereby causing the carbons to feed slightly and maintain a
perfect arc at all times.
The Auto-Arc can be attached to any hand-fed lamp in a
very few minutes and will prove to be one of the greatest
September 23, 1916
ACCESSORY NEWS SECTION
1913
helps to the operator who is using direct current as it will
operate under any and all conditions ; at least that is the claim
of the inventors, and I believe their claim well founded.
Two of the most prominent features of the Auto-Arc are the
free ratchet, which leaves the lamp free at all times and allows
the operator to make any adjustment he desires by hand without
any interference whatever; the other is the instantaneous adjust-
ment for any current between 25 and 60 amperes, by merely
loosening set screw at “C,” and moving plunger “D” in or out
to decrease or increase the current as determined by the desired
length of arc.
The apparatus is so small that it may easily be placed under
the projection machine where it will be out of the way and yet
readily accessible. It is guaranteed to give complete satisfaction
and is left to the exhibitors to say whether he is getting satis-
faction or not. All working parts are guaranteed for a period
of one year and any part found defective will be replaced if
returned to the company, charges prepaid.
This device should be carefully examined by the exhibitor
who is looking for an arc controller at a minimum of expense.
It is as nearly “foolproof” as the ingenuity of the inventor could
make it and the simplicity of its construction should meet with
the approval of the operator who does not want added burdens
thrust upon him, for it does not call for any attention after
once being installed.
CONNECTING A SMALL RHEOSTAT WITH A
REGULAR SPOT LIGHT RHEOSTAT
Harry L. Hoffman, Port Richmond, S. I., sends in a most in-
teresting letter containing an excellent drawing, both of which are
submitted to the readers of this department.
The accompanying diagram will explain a little stunt I fixed up
for a friend of mine. By connecting a small rheostat which he '
had , with the regular spot-light rheostat he was able to get his
choice of either 15, 25 or 40 amperes at the arc. This is quite a
convenience, especially in vaudeville hotises where the acts de-
mand all kinds of light effects.
In one way at least it is a blessing; when an act calls for a
‘‘flood’’ in addition to the stage lights the operator switches in the
15 ampere rheostat in series with the arc, then almost “freezes”
the carbons and walks out. The lamp remains lit for about fifteen
minutes without feeding, on account of the low amperage , and
the act has a flood, and is satisfied.
This arrangement could, of course be applied to the motion pic-
ture machine just as well, only be sure that all switches are heavy
enough to carry the maximum amount of current when the rheo-
stats are thrown into multiple.
I submit this in the hope that it may prove of benefit.
Ans. — There is no explanation on my part needed, the diagram
speaks for itself, and the ability of the one who submits it. It
is well executed and shows that this operator is one who can be
rightly called painstaking. Come again, brother, there will al-
ways be a welcome for you in the department.
PROPER SIZED CONDENSERS AND OTHER
THINGS
Glenn William Castle, Rochester, N. Y.: I am coming again.
1 hope you will be able to help me. My throw is 96 feet, projec-
tion lens 5y2 in. E. F. current D. C. 30 to 40 amperes. What are
the proper size condensers for me to use, and will you please tell
( Continued on page 1919)
Mr, Dealer!
How are you meeting the demand
for better projection lenses than the
regular equipment of the various ma-
chines?
It will pay you to investigate and
stock the best — the new Marlux over-
size projection objective.
Marlux gives more light and greater
steadiness of illumination. Write your
nearest distributor or direct to the
makers.
Crown Optical Co.
ROCHESTER, NEW YORK
Make Your House Popular
By a perfectly projected picture. You cannot do this
with an old junky machine. Write us to-day. We will sell
you a new machine of any make on our EASY PAY-
MENT PLAN. You would be surprised at the number
of Theatres throughout the country that are purchasing
from us in that way. Why don’t you investigate to-day?
AMUSEMENT SUPPLY COMPANY
Dealers in Motiograph, Simplex, Powers, Edison, and Stand-
ard Machines, Transverters, Motor Generators, Rectifiers, and
everything pertaining to the Moving Picture Theatres. Third
Floor, Mailers Bldg., Cor. Madison Street and Wabash Ave.,
Chicago, 111.
MOTION PICTURE MACHINES
Power— Simplex— Baird
HALLBERG’S 20th Century Motor
Generators
MINUS A Gold Fibre Screens
SANIZONE Deodorants, the perfect per-
fume for Motion Picture and all Theatres
WE ARE DISTRIBUTORS
Ask for Catalogs
Lewis M. Swaab
1914
ACCESSORY NEWS SECTION
Vol. 14. No. 12
Better Satisfaction
This notice is addressed to the minority of our
subscribers who do not regularly answer advertise-
ments.
The service described is, however, open and free
to all who wish our help.
»
We do not wish to discourage you from writing
direct to our advertisers; in fact, you do not do
enough of it for your own good, but we do want you
to get the proper goods to fit your needs.
There are many, perhaps you, who are too busy
to write each company separately ; therefore we are
offering our co-operation, which means that you
will receive full information on any subject which
you may designate by merely filling out the coupon,
designating by numbers the goods in which you are
interested.
Your inquiries thus received will be forwarded
to reputable manufacturers, even though the goods
on which you wish information are not advertised
in the “News.”
1. Architectural Suggestions
2. Arc Controllers
3. Brass Rails
4. Building Materials
6. Cameras
6. Carbons
7. Chairs
8. Chair Upholstery
9. Converters and Transformers
10. Developing and Printing
11. Developing Tanks
12. Disinfectants and Perfumes
13. Economizers and Rheostats
14. Electric Signs
15. Elevators and Escalators
16. Exterior Lighting
17. Film Carriers
18. Film Cement
19. Film Cleaners
20. Film Stock
21. Fire Extinguishers
22. Floral Decorations
23. Generators
24. Gas Engines
25. Heating Apparatus
26. Interior Lighting
27. Interior Telephones
28. Lenses
29. Lighting Sets
30. Lobby Display
31. Lobby Novelties
32. Metal Ceilings
33. Motors
34. Mural Paintings
35. Musical Instruments
36. Paints
37. Perforating Machines
38. Printing Machines
39. Projection Machines
40. Projection Machines (Home)
41. Projection Booths
42. Rectifiers
43. Reels
44. Rewinders
45. Screens
46. Slides
47. Slide Ink
48. Studio Lights
49. Tickets
50. Ticket SelUng Machines
51. Ticket Taking Machines
52. Uniforms
53. Ventilating and Fans
54. Vacuum Cleaners
Gentlemen: Please send me descriptive matter on the subjects marked
in the above lists.
Name
Theatre
City . .
State .....
THE EDUCATOR IS A HOME PROJECTOR DE-
SIGNED BY ENGINEERS OF NATIONAL
REPUTATION
WHILE in the City of St. Louis, I had the pleasure of looking
over a new type of Home Projector called the Educator,
through the courtesy of F. Johnson, district manager of the Wag-
ner Electric Company.
The Educator has been designed and patented by engineers of
national reputation, and the one object sought by the designers was
superiority.
The machine is constructed of magnum metal, which has been
chosen for its great-
er strength over
steel with only one-
third of the weight.
This metal is used
in the frame, base,
head of tripod, reel
supports and handle.
The entire weight
of the Educator, in-
cluding tripod, 1,000
feet of film, empty
reel, cord, screen
and carrying case is
but 35 pounds, mak-
ing it one of the
most convenient
projectors on the
market. It contains
everything but the
electric current and
can be set up and
operated in a very
few minutes.
The Edueator
lamp house offers
something new in
the way of lamp
house construction
in that it is made of
18 and 22-gauge
aluminum, making it
extremely light (one
pound) as well as
beautiful in appear-
ance.
The advantages of the Educator are that it allows the
film to be stopped at any point and
shown as a “ still,” which is of great
benefit to lecturers, salesmen, etc. This
is accomplished by an intermittent movement
which in itself is a novelty. As you will see
from the illustration this movement is what is
known as the roller tooth gear movement and
allows the film to be projected without the
use of a shutter. The picture is passed from
three to five times as quickly as on any other
machine, making the use of fan or shutter
superfluous. This intermittent cam and roller
tooth gear are made of the best grade of tool
steel, oil hardened, ground, fitted and run in
an oil box. Making it noiseless and insuring
its continued accuracy. The manufac-
turers claim fifteen points in favor of the
Educator and from the demonstration I re-
ceived, and the examination I made, I be-
lieve their claims are not exaggerated. I will,
in the near future give a more detailed de-
scription of this projector which is being
handled by the Educational Motion Picture
and Film Company of St. Louis, Mo.
LOCAL 143, I. A. T. S. E., ST. LOUIS, MO.
Brother A. L. Stone has been elected delegate to the Missouri
State Federation of Labor, to be held in the City of Joplin, Mo.,
during the week of September 26.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 23, 1916
ACCESSORY NEWS SECTION
1915
SIMPLEX Again Wins on Merit
AFTER USING
Simplex Projectors Exclusively
In the United States, Canada, Europe, Australia and South America for presentation of
“BIRTH OF A NATION”— DAVID W. GRIFFITH
Again Selects Simplex Projectors for Presenting his
COLOSSAL SPECTACLE-“INTOLERANCE”
At the Liberty Theatre, New York
Send for Catalog “N”
ThePrecision Machine (o:Tnc.
317 East 34th: St — NewVbrk
^lllllllllll[!ll!![!llll!l!ll]lllllllll!lll!l!llllIIIIIIII[|ll!l![ll!llllll!lj|lllll!l]lll!E[I!lllllll!l!IUIII!ll!llllllllllll!l!!l]l!llilllllllil[||j]]M
Be Sure — That we have your order for the STUDIO DIREC-
TORY before it is too late. If you get it from your News-
dealer order it — To-Day.
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1916
ACCESSORY NEWS SECTION
Vol. 14. No. 12
The Camera
■■llllllllllllllllllllllllllllillllllllllllllllllllllilllllllllllllllllllllllllllllllllM Illllllllll Illlllllllllll lllllllllllllllllllllllllllllllllllllllllllllllllllllilllBlIll
A Department Devoted to Motion Picture Photography in All Its Phases, Studio and Laboratory Work
Inquiries relative to motion photography promptly answered
Color Photography
Diffraction Gratings and Their Spectra — Grating Produces Normal Spectrum — A Ray of White Light May Be De-
composed or Split Up Into Its Component Parts by Other Means Than the Use of a Prism — Frauen-
hofer First to Devise a Diffraction Grating
(Continued from Last Week.)
A RAY of white light may be decomposed or split up into
its component colors by other means than by the use of
a prism, such as was described last week.
We will now consider the case of a parallel ray of light falling
upon an exceedingly narrow slit pierced in an opaque screen.
When a ray of light passes through an exceedingly narrow opening
or slit it is diffracted or broken up and shows a disposition to
bend around the edges of the slit. Where the light bends around
the edges of the slit interference colors or fringes are seen.
These are due to interference between the secondary waves of the
light ray incident upon the slit but they would not be noticeable
if the slit was not there to limit the width of the wave front.
It is difficult to describe in simple language the exact cause
of the diffraction of light ray by a narrow slit and nothing would
be gained by going more deeply into this phenomenon here. It is
sufficient to state that this diffracting effect of the narrow opening
upon the light ray forms the principle upon which the diffraction
grating works.
The Diffraction Grating
A diffraction grating (in its simplest form) is an opaque screen
pierced with a great number of very narrow slits, side by side,
and very close together. By means of such a grating or grillv.ork
a ray of light may be split up into a spectrum, showing all of the
spectrum colors, just as is the case when using a prism. The
spectra produced by a diffraction grating are vastly superior
for scientific work (and especially the photographic analysis of
color) to prismatic spectra, as will be presently explained.
Frauenhofer, a pioneer investigator, was the first to devise and
use a diffraction grating. His first grating was made by winding
very fine wire around a square frame having at its top and
bottom screws with very fine threads.
With this very crude grating Frauenhofer was able to observe
all of the characteristics of diffraction spectra — just as we ob-
serve them today. In his efforts to produce gratings having finer
slits and more slits per inch Frauenhofer tried cutting the parallel
slits in a sheet of gold-foil cemented to a plate of glass, and he
also tried scratching parallel lines on a thin layer of grease
spread upon glass. But when he finally built a dividing machine
which, by means of a diamond point, scratched fine parallel lines
on glass plates, he laid the foundation for great advances in
spectroscopy and the study of light and color.
Spectra Produced by Grating
When a parallel ray of light from a spectroscope slit is allowed
to fall upon a transmission grating, placed at right angles to the
light ray, there is formed a series of spectra — instead of just one
spectrum such as a prism forms.
An idea of the distribution of the spectra produced by a grating
may be gained by studying the diagram A, Fig. 4. We see here
the diffraction spectra as viewed with the eye in line with the
axis of the collimator and slit. The white line S, in the center,
is the image of the slit. There is a dark space on either side of
this and then there is seen on each side of this dark area a com-
plete spectrum, commencing with the violet, nearest the image of
the slit, and extending right through all the colors to the red.
These first two spectra on either side of the central white image
are termed spectra of the first order and are indicated by the
numbers 1 in the diagram A. Fig. 4. Following the first order
spectrum on each side another dark interval is observed, some-
what less in extent than the dark space between the central image
and the first order spectra.
Next to this second dark area we now observe on either side
another complete spectrum dispersed (or spread out) to about
twice the width of the spectra of the first order. These are called
B
C D
I JPecL
E 3>
HI 11
F 4 XH
7oo
93 to in to So «1o»U(9l) »0 10 » SS40 ioio L0| S» 10 to S04010ZOIO|
A
600
I
& ft
S a
500
J5.
O)
a
Kj
Hj d-00
the spectra of the second order, and are indicated by the numbers
2 in the diagram. A further examination of the spectrum of the
second order, on either side, will show that it is immediately
folowed by another or third spectrum. These spectra of the
third order (indicated by the numbers 3) are so close to the
spectra of the second order that the red ends of the second
order spectra are seen to be overlapped by the violet ends of the
spectra of the third order.
The first order spectra are the most brilliant, but, the second
order spectra being more dispersed are likely to prove more use-
ful when using the grating in the spectroscope. The third spectra
September 23, 1916
ACCESSORY NEWS SECTION
1917
are more subdued than are the second and upon close observation
through the spectroscope several more spectra can be seen
on either side, overlapping more and more the ones previous.
These spectra of high orders, it is almost needless to say, are
seldom used in making observations.
One of the first things which the user of a grating will notice
is the much higher resolution, as compared with a prism, and
the greater number of fixed lines visible. When a grating is
placed upon the prism table of a spectrscope (in place of the
prism of course) and the solar spectrum examined through the
telescope the Sodium or D line will generally be seen separated
in the spectrum of the first order, while upon studying the
spectrum of the second order the Nickel line can generally be
seen between the two D lines. These things greatly interest the
average student in this interesting branch of science.
Grating Spectra Are Normal Spectra
Another readily noticeable feature of the spectrum formed by a
diffraction grating is the distribution of the various colors. By
reference to B, Fig. 4, it will be seen that the red of the grating
spectrum occupies a greater space than does the red of the pris-
matic spectrum. The violet, which in a prismatic spectrum is
abnormally spread out, is here seen to occupy a much narrower
area, while the green occupies just about the same area as in
the prismatic spectrum. The yellow now appears near the center
and, like the blue-green, occupies but a narrow space. This even
distribution of the colors, all arranged exactly according to the
order of their wave-length, is one of the principal reasons why
the diffraction spectrum is used in the majority of important
spectroscopic investigations. Diffraction spectra are normal
spectra, because, the material of which the grating is made has
no influence on the distribution of the colors, and the importance
of the diffraction grating, as a scientific device, will be appre-
ciated when it is stated that the grating is the principle appliance
used in measuring the wave-length of light.
The Transmission Grating
A glass diffraction grating, having many fine parallel lines
scratched upon it surface, is known as a transmission grating.
When it is considered that there must be several thousand of
these lines within the space of one inch and that each line must
be of exactly the same width, and that the spaces between the
lines must all be of equal width, it will be realized that the
making of a grating is an exceedingly difficult, tedious and costly
operation.
The first glass gratings to become generally available were those
ruled by Norbert in Germany. The most common Norbert rulings,
perhaps, were those of 3,000 and 6,000 lines per inch. Next came
the gratings ruled by Rutherfurd but the finest and best known
diffraction gratings were those ruled by the late Professor Henry
A. Rowland of Johns Hopkins University at Baltimore.' Rowland
constructed and used an exquisitely accurate dividing machine,
and it was no extraordinary feat for him to rule a perfectly
spaced grating containing 28,000 lines within the space of one
inch. When Rowland died in 1901, his machine was out of ad-
justment and although many tried to continue his work, it looked
as if the ruling of gratings had become a lost art.
Finally another ruling machine was perfected however; this
time by Professor A. A. Michelson of the University of Chicago.
Michelson’s machine is capable of very fine work, rulings with
30,000 lines per inch and upwards having been turned out, so it
will be noted that although very costly, genuine ruled gratings
are still obtainable.
Heretofore we have only been considering one type of grating
— the transmission grating — which is made of glass or ether
transparent material through which the light ray can pass. It
was long ago discovered, however, that glass had a very in-
jurious effect on the diamond point used in the ruling machine
and it was therefore difficult to produce a perfect glass grating.
Other Types of Grating
Rutherfurd then proposed to rule gratings upon speculum metal,
which is very hard and has a mirror-like surface. Speculum metal
does not ruin the diamond point as does glass, so for that reason,
most all gratings have since been ruled upon speculum metal, or
upon glass coated with a film of this metal. Light of course
cannot pass through these metallic gratings so their spectra are
produced by reflection. They are therefore known as reflection
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1918
ACCESSORY NEWS SECTION
Vol. 14. No. 12
Just one clear picture after
another with
Eastman Film
The film that made motion
pictures practical plays a big
part in their present stage of
perfection.
Look for the stencil mark
“Eastman” in the margin.
EASTMAN KODAK COMPANY,
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INFORMATION
I am interested in Motion Picture Photography
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Without Obligation
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CAMERAS
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(Tear out this advertisement and mail to MOTION PIC-
TURE NEWS, 729 7th Avenue, New York.)
Name
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Address
gratings. Rowland, that master maker of diffraction gratings,
produced another type of reflection grating — the concave grating.
The concave grating is one on which the lines are ruled upon a
curved mirror of speculum metal and is, in many respects, the
most remarkable and efficient of all types of gratings, it being
possible to resolve, with the concave grating, lines which are not
seen separated, in the spectra produced by any other device.
We are afraid that many amateur readers, perhaps, do not like
to see the Camera Department given over to matters of such a
deep technical nature as those at present under consideration. We
assure all readers of the Camera Department, however, that we
will, in the course of another issue or two, have all of these
preliminary considerations disposed of, and we will then be able
to proceed with a graphic description and discussion of the various
processes by which photographs and motion pictures in natural
colors are produced.
It is hoped, on the other hand, that the scientific considerations
at present occupying the department will find favor with our
readers, because, there is an astonishing lack of scientific knowl-
edge displayed by the majority of cameramen.
The cameraman of the future will have to be something more
than an empirical muddler and instead of writing about the
larger salaries which cameramen should receive, we propose to
lay the groundwork of the knowledge which cinematographers
must possess in order to secure the larger salaries.
This, the policy of the Camera Department, will obtain in the
future as it has in the past.
(To be continued next ueclc.)
CLEANING FILM POSITIVES
O. F. F. C. of Albany, N. Y inquires:
“ Kindly let us know the best way of keeping film, to prevent \
dryness and also as to cleaning them. Would appreciate this in-
formation very much as we are troubled somewhat by both of the
above.”
In reply : This inquiry, while not quite within the province of
the Camera Department has come the way of the editor, so we
will advise to the best of our ability and recollection.
We presume that the correspondent (whom it appears operates
a film exchange) is already provided with film vaults or metal
film safes. There is a compartment at the bottom of these film
safes where pans (or other containers) filled with water may be
placed, to keep the reels of film in a moistened condition. Some
place a large sponge saturated with water in the lower part of
their film containers.
A number of years ago, when all matters pertaining to the tech-
nical end of film manufacture received more attention than they
now do, most all laboratories used to immerse the films in a weak
solution of glycerine in water just prior to drying. Glycerine has
an affinity for water, and a film treated with glycerine tends to
aborb sufficient moisture from the atmosphere to cause it to re-
main pliable for an extended period.
The omission of the glycerine treatment by most laboratories at
present, however, is responsible for the rapidity with which a film
dries out and becomes brittle. There is a way of remedying this
deficiency to some extent.
While visiting that sterling projection expert Cecil R. Woods, at
the Liberty theatre, N. Y., during the early days of the “ Birth of
a Nation’s” presentation there; we saw, among many other inter-
esting things, the use of glycerine and moth balls (camphor) as a
film preservative. In the lower part of the film cabinet, at the
“ Liberty,” was a pan containing a quantity of glycerine, into
which had been thrown a dozen or more moth balls. As camphor,
which is more or less volatile, is a constituent of the celluloid film
base, it was made possible in this way to restore to the film the
camphor and the moisture which it was deprived of when pro-
jected. As the original print of the “Birth of a Nation” lasted a
long while, we believe this treatment must have been very ef-
ficient.
With regard to the cleaning of film — this is a little more like
work. Although our opinion is, perhaps, not final, we do not look
with favor upon the devices which attach to the rewind table and
through which the film is run. Our reason is — that when using
such a device the dirt and grit removed (by the pads) from the
first section of film run through, serves to scratch the remaining
portion of the film in its passage through the device.
Of the various renovating machines and systems some “ deliver ”
while some do not seem to benefit the films thus processed. The
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
1
September 23, 1916
ACCESSORY NEWS SECTION
1919
charges (per reel) are also, in many cases, found to be extor-
tionate.
Anyone can thoroughly clean a reel of film by the use of some
“ elbow grease,” a rewinder, several yards of canton flannel and
a pint of benzol (or benzene).
The reel of film being mounted upon the rewinder, a yard or so
of the flannel should be torn off and saturated with benzol. This
should be laid on the rewind table and — having laid the film on it
— one end of the flannel is raised up and placed over the film.
The flannel is now pressed tightly down upon the film with the
palm of the hand and rewinding commenced.
After each hundred feet or so the flannel should be opened and
examined to see how much dirt has accumulated. If the cloth is
badly fouled a fresh section should be brought to bear on the
film, and so on until the reel is cleaned. The canton flannel may
be well soaked with the benzol without any fear of the film stick-
ing together, as this well-known solvent of oil and grease evap-
orates very rapidly.
PROPER CONDENSER: AND OTHER THINGS
( Continued from page 1913)
vie how to figure it out ? How far from the lamp should the wire
get hot ? J am using a No. 6 wire. Would there be less heating
if I used a No. 5, and would l be able to use this on 30 amperes?
Will you also tell me the best way to line up the optical system.
I will thank you, brother, for your kindness.
Ans. — With a lens of 5 Vs inch E. F. a 6y2 and a 7E> inch
condenser would be about the right thing, drawing your lamp
house as far back as it is possible to get it with a spot just
large enough to enirely cover the aperture plate of the machine.
See that your field is clear, which you can do by projecting the
light through the machine without film ; if there is a ghost try
and work it out by moving the lamp farther away from the con-
densers.
The disance from the condensers to the aperture plate can only
be determined by actual experiment; what will do in one place
-,vill not do in another, and there you are. As to your wires
getting hot.
They should not feel unduly warm at a greater distance than
twelve inches from the lamp house, if they do there is something
wrong; either you have a loose connection, or the wires need to
be trimmed. Cut off the ends that go on to the burner until you
find live wire, or wire that is not brittle and does not break off.
Scrape your terminals until they are bright and clean, then attach
your wires to the lamp. This is one thing that a great many oper-
ators neglect to do, and it is necessary, if one is to have good
projection, to see that all contacts are kept clean and tight, and
owing to the excessive heat imposed upon the wires at the lamp
it should be the duty of the operator to cut off the ends of
these wires at least once a week.
A No. 5 wire would be more economical in the long run, but
that too would heat if you did not keep all contacts clean. A
No. 5 wire will carry up to 75 amperes, so you need have no fear
as to its carrying thirty. A wire will carry any amperage from
one ampere to capacity but be sure to consult a wire table to find
out what its carrying capacity is. To line up the optical system,
first light up your lamp until you have your spot focused on the
aperture plate, then throw off your switch, allowing the lamp to
become cool, then take a small piece of wire and bend it in the
shape of a U hook and place this between the carbons, taking
care that you do not change the position of the lamp in doing so.
Attach a strong cord, preferably a fish line to this wire and re-
moving condensers and projection lens from its tube, draw
the line from carbons to the front wall of the operating room,
and tie the end of the line to a stick of wood on the outside of the
port hole in such a position that it can be readily moved from
side to side or up and down.
Now take a machinist’s caliper and measure at each point the
condenser mount, the aperture plate, and the lens tube jacket until
you find that the line is in the exact center at each of these points.
Withdraw your line and replace the lens in its jacket and you
can be pretty certain that you are all right. Do not make the
mistake of loosening the lens should your picture be not framed
as it was before, but move your machine until the picture is in
the position you desire.
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dustproof aluminum housing. The Panoram is abso-
lutely rock steady at all times, being equipped with steel
balls, ensuring ease in operation, and fitted with the
Duplex self adjustment take-up on screw to compensate
for wear. This device is only one feature of the Duplex
Tripod. The tilting head is furnished with a plain flat
top 6J4 inches in diameter, fitted with usual attachment
screw to fit any camera. Is also equipped with self ad-
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Extension Legs are made of maple and substantially
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Our advertisers tell us when we give YOU the best magazine.
1920
ACCESSORY NEWS SECTION
Vol. 14. No. 12
Music and the Picture
la
Edited by Ernst Lux
This department is maintained for the exhibitor s assistance with a view of suggesting proper musical illustrations for
current photo plays. MOTION PICTURE NEWS will be pleased to help solve any difficulties the exhibitors may
have with their musical programs. All communications should be addressed to the Music and the Picture Department.
Two Factors Necessary for Music and the Picture
First Is the Elimination of All That Is Disturbing to the Audience. Not Only the Disturbing Condition Which Is
Caused by a Lack of Synchronization, But Also That Disturbing Element Which Is due to Poorly Ar-
ranged Numbers for Picture Playing
THERE are two factors essential to the success of music
and the picture. First, the elimination of all that is dis-
turbing to the audience, not only the disturbing condition
which is caused by a lack of synchronization, but also that
disturbing element which is due to poorly arranged numbers for
picture playing. Lack of musical atmosphere suitable to the
screen color is always quite noticeable. Numbers of tumultuous
interpolations when synchronizing to quiet screen action are very
disturbing. Such numbers should only be used at times when
the screen action suggests agitation or high tension excitement,
which in theatricals is commonly known as “ heavy action.”
With numbers properly arranged for any instrument or instru-
ments the musician or orchestral leader will soon accomplish a
method of flexible interpretation which is highly essential to ad-
vanced picture playing. By this we do not mean that an adagio
could be converted into a presto movement successfully or that a
legato number could be played staccato, etc. This is all ridiculous
and such arguments are only advanced by such musicians who are
only familiar with a very limited library of music.
Picture music does not require a nonsensical abuse of good
music and musical interpretations. When music does not syn-
chronize with the general opinions of its hearers it is annoying and
disturbing. Consequently we cannot hold that it will pass with
the audience as synchronizing with screen action. It is far better
to segue to a new number when you find that you cannot syn-
chronize to the screen action with a number you are playing
without disfiguring it beyond human recognition as music. There
are many other disturbing conditions in picture playing which it
is difficult at the present time to overcome. This is due to the
fact that most arrangements of musical numbers are made by
men who have made little or no study of the requirements which
will benefit the photoplay theatre. The music publishers, who
are properly equipped to furnish all the necessary wherewithal
to make Music and the Picture all that could be desired, have up to
now used their entire energies in trying to corral the entire pict-
ure music industry with a view of advertising their publications
and otherwise popularizing themselves as musical publishers, with
little or no thought to creating a musical catalog of special and
well thought out numbers revised to suit the requirements of the
modern photoplay theatre.
Picture Music Must Have Its Own Rule
It is known in musical circles that arrangements for dance,
hotel or cabaret are entirely different from arrangements of
known value in concert or theatre work. The same rule holds
good in picture music. The requirements are here again entirely
different from those of the above mentioned. I might suggest
remedies but it is a known fact that successful musical numbers
are the result of individual and original thought.
Consequently composers and arrangers desiring to be successful
in this new line of music should make a thorough research and
study of the present and possible future conditions, with a view
of allowing themselves to be inspired by its requirements, thereby
creating for themselves a new field of originality. I have many
times stated that the success of picture music depends upon the
combined efforts of many and will never be successfully
domineered by one.
With this coming season I am positive we will see the beginning
of new and specially arranged music for photoplay theatre work
which will materially assist and simplify picture theatre work and
make synchronization of an undistrubing character possible to
any intelligent musician or leader, without resorting to the musical
score.
The other factor of synchronization is found in maintaining
a certain temperament among the audience in a quiet and non-
perceptible manner. This cannot be done by a classification of the
dynamic signs known in music. To accomplish this it is first es-
sential that the musician is acquainted with his library of music
so that he may know whether the number suggests romance,
pathos, frvolity, excitement or tumult. It is again not only es-
sential that he should know the theme values of all these numbers
but he should also know the characteristic atmosphere they
are better suited to. It is quite often required that while a
number may express but one emotion it may however suggest
other possible screen requirements. You would not play the same
love theme for a love scene set in an American drawing room
as you would play for a similar scene with a Japanese setting. In
synchronizing emotional music to picture screen action numbers
of very telling theme should be used.
The surest way of knowing that your music is synchronizing is
to know that your audience in leaving the theatre will say “ I
didn’t take especial notice of the music, but the show was good.”
Rest assured that if your music was poor and disturbing or did not
synchronize, the audience would certainly have felt it tempera-
mentally if they had not known it as a musical fact.
The success of Music and the Picture or the photoplay theatre
in general depends entirely upon the audience enjoying the show
in its entirety. Added attractions or short magnificent moments
that will momentarily attract the eye are never lasting in the
picture theatre. The successful theatre is one wherein its entire
atmosphere is synchronized and no single factor is allowed to be
more prominent than any other.
LOEW’S CIRCUIT OF THEATRES USES MANY
ORGANS, RANGING IN COST FROM $8,000 TO
$20,000 EACH
SEPTEMBER 4, which inaugurated the 1916-17 season of the
Loew theatres, found eighteen theatres of their circuit
equipped with large pipe organs, ranging in cost from $8,000 to
$20,000 each. Noting this advanced step of Mr. Loew’s, who is
known as the pioneer and today’s largest photoplay exhibitor and
vaudeville manager in the world, it speaks well for the advancing
of better music in our high class photoplay theatre.
Mr. Loew has the distinction of being the first theatre owner to
encourage music and the picture.
September 23, 1916
ACCESSORY NEWS SECTION
1921
i.iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiniiiiniiiiiiiiiiiiiiiiniiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiniiiiiiniiiiiiniiiiiiiitiiiiiiiiiiiiiiiiiiiiiiiniiniiiiiiiiiiiiiiiiiiiiiiiiiiiiiniiiMiMiiiiiiiniiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiniiiiimiiiiiiiiiiiiiiiiiiiniiu
Music Plot for Thanhouser Classic
44
The Fear of Poverty
V)
Pathe Gold Rooster Feature
By ERNST LUZ
Max. Projection Time 72 Minutes
This plot is adapted so as to make it possible for the Pianist, One Man Orchestra Player, Organist or Orchestra Leader to make some
prior preparation for playing the picture. The numbers suggested do not need to be used, similar numbers, or numbers suggested by “ notes ”
will do as well. It is intended that no unnecessary expense be added for the exhibitor or musician.
Description of Music
Number Suggested
Cue to Stop Number
9.
10.
11.
12.
13.
14.
15.
16.
17.
18.
19.
20.
21.
22.
23.
24.
Desc. (Rom-Leg) XXX “Told at Twilight’’ (Boston Music Co.) After “I bought this vase, etc.”
Violin Only (Lively) X “Ad Lib” Children put hand through newspaper.
Desc. (Hy-Path) XXX "Yesterlove” (G. Schirmer)
Waltz Lento (Leg) XXX “Dreams of Long Ago” (L. Feist) Connects 1 and 2.
After vision insert of poor girl with flower vase.
Inter. Light Desc) X “Longing” (G. Schirmer) Husband has bad attack of sickness.
Desc. (Path) XX “One Fleeting Hour” (Sam Fox) Garden party scene.
Inter-Trot (PP) X “-A.B.C. Dr. Set No. IS A. 1. (Jos. W.
Stern & Co.) Husband standing at table making speech.
Dr. Andte (Path) X “ A.B.C. Dr. Set No. IS E. 5. (Jos. W.
Stern & Co.) “ And so her daughter reaches womanhood, etc.’
Piano Solo Imitation “Ad Lib” One scene.
Inter. (Light Desc.) XX “ Suedoise ” (Curdy & Co.) "Alfred Griffen, etc.”
Desc. (Rom) XX “Lark’s Morning Song ” (C. Fischer) Connects 2 and 3.
“ For the first time in her life, etc.”
Waltz Lento (Leg) XXX
(Telephone Bell) “ Sur le Flot Berceur (Ricordi & Co.) “At a dance given, etc.”
Lively 2-4 Toe Dance X “White Bird” (C. Harris) After solo dancers seen dancing second time.
Waltz (Light Dance) X “Tout a Vous ” (.Jos. W. Stern) Guests stop dancing.
Lively Light Gavotte X “ Alita ” (C. Fischer) After second scene showing solo dancers.
Desc. (Hy-Path) XX “ Venetia ” (Carl Fischer) “After one short year, etc.”
Waltz Lento (Leg) X “ Pleurante ” (Chappell & Co.) Connects 3 and 4.
Desc. (Rom) XXX “Love’s Message” (Ditson & Co.) “My income is not large, etc.”
Inter (Light Desc.) XX “Day Dreams" (G. Schirmer) “I'll go over to the cottage, etc.”
Desc. (Hy-Rom) XX "Arietta, by Pabst ” (Ditson & Co.) Conects 4 and 5.
“ That evening.”
Desc. (Hy-Ag-Dr.) XXXX “Souvenir” (G. Schirmer) “I hate you, etc.”
Agitato X “A.B.C. Dr. Set No. 15” — D. 4. (Jos. W.
Stern & Co.) Wife falls on floor.
Desc. (Hy-Path) XXX “Rosemary” (M. Witmark)
Desc. (Path) XX “Waiting for You” (Jos. W. Stern) To End.
Note: — In music plots each reel of film is divided into 10 units of
time, each unit denoted by one X representing about 1)4 minutes.
Consequently when a number is designated by XX it plays about 3
minutes, XXXX about 6 minutes, etc. When no X appears after
musical description it means that the number is very short and does
not play a minute or more. When cues to stop numbers are in quo-
tation “ ” it means that the Cue is reading matter or sub-title. All
other cues are action on screen. All segues should be made quietly
and clean. When quick segues or abrupt stops are necesary it will be
mentioned in Cues and XTotes. When the time of each 1,000 ft. of film
is less than 15 minutes there will appear less than 10 X’s in each reel.
To get the correct time of projection for each reel, multiply the number
of X’s appearing in each reel by 1)4.
Effect Notes: A telephone imitation given during No. 12 at the point
where the young artist is about to kiss the heiress will be very effective.
No. 2 should be a lively movement played on the violin alone. No. 9
is a piano imitation suggested on the screen. All other effects are
superfluous.
Music Notes: This picture should be very interesting to play.
There are many opportunities for making the music synchronize to
great advantage. Nos. 13, 14 and 15 accompany dances and the screen
should be followed very closely. You will note that the opportunities
for musical contrast are very great. No. 1 should be a medium slow
legato and melodious number. Should have a distinct romantic appeal.
No. 2 is a screen suggestion. No. 3 is a slow,^ pathetic number of
positive dramatic effect. Should play about five minutes. No. 4 should
be a slow, melodious waltz lento movement played legato. No. 5
should be a lively light 4-4 movement.. No. 6 should be a slow,
melodious number of pathetic appeal. Does not need to be of dramatic
suggestion. No. 7 is a modern 2-4 dance number. Must be played very
softly. No. 8 should be an andante movement of pathetic appeal.
No. 9 is a screen suggestion. No. 10 is similar to 5. No. 11 should
be a modern slow number of romantic appeal. No. 12 is similar to 4.
No. 13 must be a lively polka movement as used for toe dancing. No.
14 a light waltz for ball room dancing. No. 15 a lively light gavotte
for fancy dancing. No. 16 is similar to 3. No. 17 similar to 4. No. 18
similar to 11. No. 19 similar to 5. No. 20 similar to 3. This number
can however be less serious. No. 21 must be a strictly slow dramatic
number of a positive agitated effect. This is your big number and you
should select a number making it possible for you to illustrate heavy
dramatic action on screen. No. 23 is similar to 3. No. 24 is similar
to 6.
- , ■ 1 1 1 1 II 1 11 • ■■ ■ 1 1 1 1 1 1 ■ ■ 1 1 1 1 1 1 ■ 1 1 > I ■ • I It I II 1 1 1 ■ It 1 1 1 1 1 1 ■ 1 1 1 1 1 1 ■ 1 1 1 1 1 II 1 1 1 1 1 1 1 1 1 1 1 ■ H ■ I ■■ 1 1 1 1 1 1 ■■ 1 1 II II I II 1 1 1 It It 1 1 1 1 1 1 1 1 1 1 11 1 ( Ml 1 1 1 ■■ I II 1 1 1 1 1 1 1 1 1 1 1 • M 1 1 II ■ 1 1 ■ 1 1 1 1 II 1 1 1 1 1 1 1 II 1 1 1 II I ■■ 1 1 1 1 • 1 1 1 1 ■ 1 1 1 1 1 1 1 1 1 1 1 II 1 1 1 1 1 M 1 1 1 ■ ■ 1 1 1 1 1 II 1 1 1 1 1 ■ 1 1 1 1 1 1 1 1 1 1 1 1 1 1 ■■■ 1 1 1 1 1 1 1 1 1 1 1 ■ 1 1 1 1 1 1 1 1 1 ■ 1 1 1 M 1 1 1 ■■ 1 1 II ■ 1 1 1 ■ 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 M 1 1 1 1 1 1 1 1 1 M M 1 1 1 1 >1 ■ 1 1 1 • ■ • I tl I ■ II 1 1 1 f ■ 1 1 1 1 1 1 1 1 ■ 1 1 1 1 1 1 1 1 tl 1 1 ■ 1 1 1 1 1 M I ■ 1 1 1 1 • 1 ■ 1 1 ■ II T 1 1 1 ■ ■ 1 1 1 1 1 ■ II ■ 1 1 f I • 1 1
Hear any other musical instrument in existence, and then hear
THE BARTOLA ORCHESTRA
You will then see why discriminating exhibitors buy Bartolas.
CHAS. C. PYLE, General Sales Agent, 708-712 Mailers Bldg., Chicago, 111.
Factory
Oshkosh, Wisconsin
THEATRE AND EXCHANGE
MAILING LIST SERVICE
We rent lists of or address contemplated or ex-
isting theatres, exchanges, state rights owners,
publicity mediums and producers, selected as to
territory, class, etc. Twenty thousand changes
were recorded in our list last year. Its use means
a saving to you of from 30 to 50% in postage, etc.
N 73
MOTION PICTURE DIRECTORY CO.
80 FIFTH AVENUE, NEW YORK
425 ASHLAND BLOCK, CHICAGO
Phone, 3227 Chelsea
Phone, 2003 Randolph
Addressing Multigraphing Printing Typewriting
THE BELMONT THEATRE
52nd AND MARKET STREETS, PHILADELPHIA
has a new Kimball Orchestral Organ which is
unique. The tone comes from a disused corridor
over the lobby, the organ occupying space not
otherwise valuable, and the console is in the orches-
tra pit.
The instrument is wonderfully effective, rated
the best that has been done within the moderate
price limit by any builder. Go and hear it.
W. W. KIMBALL CO.
EASTERN OFFICE
507 5th Avenue, New York
ESTABLISHED
1857
CHICAGO
PHILADELPHIA OFFICE
144 S. 11th Street
1922
ACCESSORY NEWS SECTION
Vol. 14. No. 12
Building and Furnishings
Example of Best Type of English Picture Theatre
The Picture House, Belmont Road, Liverpool, Is an Instance of What Our British Cousins Do in the Way of
Attractive Theatre Building — It Is a Veritable Palace of Photodramatic Art — Decorations Are Superb
IN many instances English motion picture theatres may be cited
to Americans as examples of finished design, the consumma-
tion of efficient management and the last word in program
selection for a completely satisfied patronage. Here and there
are photodrama houses throughout the kingdom that stand out in
picturedom like the steady glow of a beacon in a stormy sea.
A theatre of this character is in Belmont road, Liverpool, the
Picture House. That name seems to imply only one theatre of
any account in the neighborhood — the picture house; as if the
Belmont Picture House, Liverpool, England
management of this favored amusement landmark felt that the
public would take it for granted that there was just one motion
picture theatre meant when they thought of pictures in that lo-
cality. And perhaps the assumption is right, judging from the
photographs of the Picture House, now before us, in the absence
of other picture theatre information concerning that section of
Liverpool.
Manager William A. Leak may well be proud of the place
under his management. Anyone who might still have his first
photoplay to see could not help, in passing the Picture House for
the first time, wanting to venture inside.
The structure is a blaze of white in the noonday light, and im-
presses with a certain air of solidity and decorative attractiveness.
A large gable, with Elizabethan panels, towering over the en-
entrance, gives the theatre a delightful old time touch.
The interior decorations, in the entrance hall and the auditorium,
are in keeping with the general air of elegance characteristic of the
Picture House of Belmont road. Oak finish and tapestry pannel-
ling, with fibrous plaster ceiling in Wedgwood medallions, strike
the eye and hold the attention the moment the patron enters the
doorway. On the highly polished parquet floor are spread rugs
of harmonizing patterns. Potted plants in wooden tubs, bound
with brass, add a distinctive touch to this part of the theatre.
Strip lighting all around the building makes the theatre brilliant
at night. Owing to the excellent exit arrangement the house, at
capacity, can be emptied in two minutes. The office of the man-
ager is in telophonic communication with all parts of the house.
The ventilating system is perfect. Eight ventilators are worked
by fans between the ceiling and the roof. The heating is main
tained by hot water radiators. A dinner system of lighting has
been installed in the auditorium. On the main floor are 621 seats
and 157 in the balcony. A Gaumont motor driven projector
throws the pictures on a linen screen, one hundred feet away.
Tip up seats finished in rose du Barri plush make a pleasing
contrast against green carpets. At the screen end of the theatre,
purple draperies cover the bareness of the prosceniumn arch.
Draw curtains of rose du Barri velvet are used over the screen
when pictures are not shown.
The music consists of a piano, first and second violin and a
'cello. Large photos of actresses and actors and photographs of
the principal scenes in the features shown during the week make
Interior of the Belmont, Showing French Balcony
part of the publicity plan to excite the interest of the patrons.
A matinee and two performances at night consist of the bill.
The house is located in the residential section of Liverpool, and
employs fourteen people, in addition to the members of the
orchestra.
The management uses the newspapers freely for advertising
coming attractions, bill boards, both with pictorials and letter-
press, and it also distributes 12,000 hand bills each week to
addresses on a permanent list of patrons and prospect patrons.
STANLEY WILL ADD A 3000 CAPACITY HOUSE
TO ITS STRING
IT is reported on the best authority that the Stanley Company
■I has another big theatre in prospect in Philadelphia. The house
is to be a large one with a 3,000 seating capacity. Stores will be in-
cluded in the proposed building, which is to be erected at 52nd
and Chestnut streets. Every up-to-date device will be included in
the project.
September 23, 1916
ACCESSORY NEWS SECTION
1923
MAJESTIC, WYANDOTTE, MICH., IS NEXT TO
THE PUBLIC LIBRARY
THE Majestic, Wyandotte, Mich., is an attractive picture theatre
standing on a plot of ground measuring seventy-five feet by
one hundred and twenty. It is a fireproof structure of steel,
stone and faced brick. It has a seating capacity of 1,200, all on
Majestic Theatre, Wyandotte, Mich.
the main floor. The house has no balcony. It was built last year
and is managed by M. Wilbur for the Majestic Theatre Corpora-
tion. Haywood and Wakefield furnished the seats and a Bartola
instrument makes up the music equipment.
The lobby is a spacious affair, measuring 14 by 118 feet. A
Caille ticket seller is in the box office. The admission prices are
ten, fifteen and twenty cents.
Interior Majestic Theatre, Wyandotte, Mich.
The Majestic, the largest picture theatre in Wyandotte, is lo-
cated next to the public library, and often tempts people to stop
in on their way to exchange books. The interior decorative
scheme is in the Adam style, and the color effect is obtained by
old rose and ivory.
SWAAB ACQUIRES RIGHTS TO EASTERN
PENNSYLVANIA FOR THE JOHNSTOWN
AUTOMATIC REGISTER
LEWIS, M. SWAAB, 1327 Vine street, has just acquired the
Eastern Pennsylvania rights to the Johnstown Automatic
Register. This machine, which was patented as recently as June,
has just been placed on the market by the Johnstown Company.
While it can be made for any price theatre, it is particularly
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1 Sales Offices in all principal cities
ALL THE PLAYERS
of prominence in any sized picture can be furnished
instantly. WIBE US YOUR WANTS. If job fall to
display the face of a popular player who la appearing
at your house you are overlooking an opportunity for
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PLAYER prominently displayed will draw more money
than the mere announcement of a name.
LARGE HAND COLORED PICTURES.
Size 22 x 28 75e Each Sizt II x 14 20c Each
SEMI-PHOTO POST CARDS $3.50 per thousand. Print
your announcement on correspondence aide and it
them weekly. PHOTOGRAPHS, aize 8 X 10, aU tba
prominent players, 600 different names, 20c. each.
GRAVURE FOLDERS, containing pictures of aU the
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1924
ACCESSORY NEWS SECTION
Vol. 14. No. 12
A BIG INDUCEMENT
FOR QUICK
ACTION
MOTION PICTURE NEWS
STUDIO DIRECTORY
This is the greatest thing of its kind that
ever was undertaken.
It includes a biographical sketch of all
photoplayers, studio executives, directors
and assistant directors, camera artists,
studio managers and publicity men; in fact
everyone connected with the production of
motion pictures.
Every exhibitor needs it at his elbow not
only for his publicity work for the papers,
but through past performances of stars, for
example, he can judge of the pulling value
of coming films. Everyone connected with
the industry needs it as a constant refer-
ence. It is an absolute necessity for every
member of the industry.
The Directory is included with the reg-
ular issue of Motion Picture News and will
be included with all subscriptions received
up to October 15, 1916.
By itself it sells for 50 cents.
Positively not included in any subscrip-
tions received by us after October 15, 1916.
Annual price of the “ News ” in the
United States — $2.00 per year — less than
five cents a copy. Canada $3.00 per year;
Foreign — $4.00 per year.
Send us your order at once.
THE MOTION PICTURE NEWS
729 SEVENTH AVENUE
NEW YORK CITY
adapted to five and ten cent houses, being designed for safety
and economy.
There is a different bell to register each denomination of coins,
while pennies are automatically thrown out. There is also a
safety attachment which keeps the money in a locked compart-
ment after it is deposited. The quick change attachment dis-
penses with tickets and ticket taker.
This firm has just installed two 6-A Power machines in the
Palace theatre, a large house at 222 E. Girard avenue, owned by
Donnely and Haslett, which has just reopened for the fall season.
Two motor drives for Simplex Machines have also been placed
in the Imperial theatre on Main street, Manayunk a thriving
suburb of Philadelphia. William Greenfield is manager of the
Imperial.
The Philadelphia Advertising Company, 1214 Market street,
has the selling rights for the United States for the Stanley Auto-
matic Moving Picture machine. Many advantages are claimed
for the machine. Being enclosed in an asbestos box, it needs no
booth, and can be operated by any one without previous experi-
ence. It uses Standard films, so there is no limit to the choice of
subjects available.
It is particularly adopted to private exhibitors and home use as
it can be attached to any electric light socket. It is driven by a
Universal motor, alternating or direct current, and runs without
rewinding film. Any size picture up to eight feet can be pro-
jected. It is guaranteed for one year, and the price is one hun-
dred dollars. A large impetus to the home use of motion pic-
tures is expected to result from the introduction of this machine.
DIRECTORY OF NEIV THEATRES
CALIFORNIA
The Rex theatre at Vallejo was closed recently for two weeks, during
which time extensive improvements were made by Mr. Smith, owner of
the house.
The Santa Fe Theatre on Grove street, Oakland has been opened again
after having been closed for several weeks, George W. Foster, Jr., being
the new owner.
IOWA
O. P. M. Littlejohn of Laurens has purchased the moving picture theatre
at Tipton, and has taken immediate charge.
October 1 is the date set by the proprietors for the completion of the
new moving picture theatre being erected in Palmer. The house will seat
about 700 persons.
Messrs. Critchell and Sears have opened the Colonial theatre at Grin-
ned. This theatre will have a lot of competition, as Grinned is a college
town and there are other houses there.
Out of the little town of Delhi comes a peculiar complaint for not hav-
ing a moving picture show. The town, which supports nearly 450 persons,
has no electric lights. By December 1 it is expected that this essential will
be installed when the picture show will be opened. In the past moving pic-
tures have been given there under the direction of the Rev. Carl Skinner
in the basement of the Methodist Church.
Messrs. Kress and Buchacker, who own and operate the Opera House
at Millard, have closed it for some time while making repairs. The time
of reopening is not yet set.
The Empress theatre at Malvern has been taken over by C. W. Schmidt,
formerly of Hartington, Neb. Mr. Schmidt owned and managed the Lyric
in the Nebraska town, but sold it recently to W. A. Bowker. Mr. Schmidt
has taken immediate charge of his new property.
Thomas Reiner, manager of the Olympic theatre at Lenox, announces
that he will have to cut out showing pictures two night out of the week,
as on Tuesday and Thursdays his theatre is turned into a skating rink.
Just so there is something going on every night, Lenox citizens are satis-
fied.
Dr. J. M. Fredericksen and S. Hoien have purchased the picture show at
Ringsted from Armand Madsen. Other business connections forced Mr.
Madsen to relinquish his theatre.
Messrs. Don and John Preston opened their new theatre, the Crescent,
recently. Part of the program during the winter will be vaudeville and the
rest will be moving pictures. The owners claim that for its size the Crescent
is one of the best houses in Iowa.
George H. Peterson of Story City has purchased the Isis Theatre at
Jewell from C. L. Allen. Mr. Peterson is manager of the Grand Theatre at
Story City, having conducted that place for the past two years. He will
still run the Grand, operating both places. Although he will reside in Story
City, the Isis will be under his direct management. Mr. Allen plans to
continue in the motion picture business elsewhere and is figuring on securing
a location in some other town.
C. Sperbeck has purchased the Princess theatre at Reinbeck from John
Wilkens and Son.
August D. Paulsen has purchased the Pastime theatre at Schleswig.
Clyde Eddington has purchased the Majestic theatre at Ossian from David
Jacobson.
Charles Chapman has leased the Masonic Opera House at What Cheer.
Harry Simpson is building a new moving picture house at McGregor.
W. W. Cocroft has purchased the moving picture theatre at Rock Valley.
George Graves has purchased the Gem theatre at Coin.
F. C. Schroeder has purchased the Majestic theatre at Wellman.
Bruce Jones wil open a new picture theatre at Keswick, Iowa, in the
near future. Willis Oaks has purchased the Star theatre at Shannon City.
J. R. Battersby has sold the Auditorium theatre at Lewis to Mr. Frost.
KANSAS
E. Van Hining opened the new Best theatre at Independence, Friday,
Aug. 18, to large patronage.
MAINE
A new theatre just completed at Presque Isle, is to be managed by
A. Nadeau.
Be sure to mention “MOTION PICTURE NEWS” when writing to advertisers
September 23, 1916
ACCESSORY NEWS SECTION
1925
Under the promotion of James W. Greely a new company has been formed
to take over the Jefferson theatre at Portland. Mr. Greely will manage the
theatre which will run pictures exclusively.
The Seashore Property at Old Orchard will have a changed aspect next
vear. as F. G. Staples has sold it to Boston parties. The price named was
$60,000, and it is declared that the new owners will tear down many of the
present buildings and erect a dance hall and picture house combined, a mid-
way and observation balcony.
MARYLAND
The motion picture theatre known as the Baltimore, at 3205-7-9 Fait
avenue, Baltimore, has been purchased from George Kirchner by the Broad-
way Theatre Company, which is conducting the Broadway Theatre on South
Broadway. It is expected that the improvements, which consist of remodel-
ing and renovating the premises, will be completed by Sept. 9, at which time
the playhouse will open. John Hannibal was the attorney for Mr. Kirchner
and Morris A. Rome represented the Broadway Theatre Company.
MICHIGAN
The following theatres are now under construction in Detroit:
New Madison, Broadway and Witherell streets, facing Grand Circus Park.
Architect, C. Howard Crane. Contractor, Schmied-Sisman Company. Seat-
ing capacity, about 2,500. Open about December 1. Owner, John H.
Kunsky, Inc.
Iris theatre. Grand Boulevard and Joseph Campau avenues. Now being
erected and to be completed before the end of the year.
Hugo Scherer^ has let the contract for a new theatre to be on West
Elizabeth street, near Woodward, with entrance on Adams avenue, facing
Grand Circus Park. The lessees will be A. J. Gillingham, of Detroit, and
John P. Harris of Pittsburgh. Will seat about 2,000 people, and will be
completed about February 1.
New theatre being erected at Mack and Holcomb avenues ready by the
first of January, for the Del — The Amusement Company.
Colonial theatre, for Hoffman Bros., Woodward and Sibley streets which
will have a policy of motion pictures and vaudeville. Ready about
February 1.
Another theatre for Thomas Lynch, adjoining the present Catherine thea-
tre, Chene and Catherine streets.
The Grand Circus Theatre, 301 Woodward avenue, Detroit, is now under
the management of the Woodward Theatre Company who have reopened
same and made some improvements. This enterprising theatre company
now controls the Rosebud, Comique, La Salle, Woodward and Pallister
theatres — the Grand Circus making their sixth house. The Grand Circus
will play new pictures daily.
Paul Schlossman, who already controls a number of theatres in Western
Michigan, is having plans prepared for a new one to be constructed in
Muskegon. C. Howard Crane, Dime Bank building, Detroit, is the
architect.
MISSOURI
Frank F. Tracy, proprietor of the Royal theatre, St. Joseph, has re-
modelled his house. Some very exquisite decorating and refinishing have
put the theatre on a basis far higher than ever before.
E. J. Ragland has sold the Orpheum theatre, Lexington, and is going
to Kansas City.
NEBRASKA
Goldberg Brothers, erecting the new Sun theatre on Farnham street,
Omaha, predict that their house wil be ready for occupancy about October 1.
The Sun has been modeled after the popular Majestic in Detroit. It will
show feature productions, it is expected.
J. E. Schlank has sold the Hopp theater at Omaha to Hugo F. Bilz.
Frank Harris has sold his theatre at Belvidere to H. D. Niblack and
Williard Morgan.
F. P. McCord has opened a new picture house at Belvidere.
M. J. Downes will open the Crescent theatre at Kearney soon.
George Sinclair has purchased the Elmoreck theatre at Overton. W. C.
Heiden will build a new theatre at Thayer in the near future.
Schoenbeck and Kennovsky will open a new picture house at Snyder soon.
Work has commenced on the rebuilding and renovation of the Lyrick
theatre, which was partially destroyed by lire recently at Aurora.
Jordon and Simonson have leased the Star theatre at O’Neill.
OHIO
The Northern theatre, 584 North High street, Columbus, has been leased
to the De Luxe Theatre Company of Lima.
The Manhattan theatre, at Superior avenue N. E. and East 105th street,
Cleveland, after being closed during the summer months, has opened for the
season with new ideas, new management and an entirely new program.
Paramount pictures will be shown every Monday, Tuesday, Thursday and
Friday, starting September 7. The Manhattan has been thoroughly cleaned
and renovated and put in first-class condition for the coming season. F. E.
Johnson, for two years_ manager of the Metropolitan theatre and for the
past year at the New Y theatre, will be the manager.
OPERA CHAIRS
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STEEL FURNITURE CO.
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Grand Rapids, Mich.
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price, $40.00; itemized by states, or $3.50 per
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Write for particulars
Trade Circular Addressing Co.
166}^ West Adams Street, Chicago
Franklin 1183 Estab. 1888
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Branch Factories and Showrooms:
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The “NEWS” advertisers believe YOU worth while; justify them.
1926
ACCESSORY NEWS SECTION
Vol. 14. No. 12
lr YOU DON’T SEE-
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THE DEPARTMENT STORE OF THE MOVING
PICTURE TRADE.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
%
.
TO APPEAR SOON
HER
BELOVED ENEMY
A Thanhouser Made
PATHEGOLD ROOSTER PW
TUB WILLIAMS PRINTING COMPANY, NBW YORK
u
Call for Mr. Showme!
99
Yes, Sir!— We’re paging you
right this minute — at the rate of about
one hundred dollars per page — and, it’s
worth a whole lot more to you if we
can induce you to send your negatives to us for
Perfect Developing and Printing.
Whether you want one print of a
two hundred foot local picture, or fifty prints of a
magnificent five reel feature, you want, require
and can secure the screen brilliancy representative
of the supreme degree of film quality.
You want this, naturally, you re-
quire it both for artistic and
commercial reasons , and , you
can secure it
certainly, satisfactorily
and economically
by doing business with the
There are reasons —
Come and see them.
Roth acker Film Mfg. Co.
1331 Diversey Parkway
Chicago, U. S. A.
SEPTEMBER 30, 1916
ft
mm
■ «'
jHAS THE QUALITY CIRCULATION OF THE TRADE 1
Fn i
^RED
t3^\ EATHER
pftoTOPLAYX
PRE/ENTINC
A DRAMA OF TRUE LOVE
IN TROUBLED WATEPf
BARRIERS of JOCIETY
WITH DOROTHY DAVENPORT £- EMORY JOHN/ON
A HEART interest drama — with a punch. Exactly that type of up-to-date
play that all audiences hugely enjoy. In a crisp manner, it deals with the
true love of a man and a woman, endangered by the evil scheming of
a bitter rh al. A gripping plot, logically developed and filled with tense
situations, worked up to a capital climax. Many splendid marine scenes of
surprisingly unusual quality. A fine
RED FEATHER Drama that your
patrons will enjoy. Book thru any of
the 59 Universal Exchanges.
■F xjjtdjr
RELEASED M°NDAY. SEPT. 18, 1916
Dmm™M nuDAIICHTfR
VALENTINE
GRANT * MCGREGOR
“The Daughter of
MacGregor” illus-
trates what we have
been telling you about
the variety of the
Paramount Program
-^here is a photoplay
with “ different ”
atmosphere, set-
tings and types —
with a pictur-
esque story —
thrillingly told.
Produced by the
Famous Players Film Company
Released September 18th , by the
Ask your exchange about the special music scores for all Paramount Pictures
RELEASED THURSDAY SEPT 11,1916
DANIEL FROHMAN
PRESENTS
PAULINE
FREDERIC
Pauline Frederick’s
remarkable interpre-
tation of the twin
sisters— distinctly
different personal-
ities—is one of the
greatest double char-
acterizations yet
contributed to the
screen.
ASHES
OF
EMBERS
Produced by the
Famous Players Film Company
ADOLPH ZUKOR, Pres.
Released September 21st, by the
Ask your exchange about the special music scores for all Paramount Pictures
THE9D9RE ROBERTS
and
ANITA
.
TERRIBL
_
•• { *
Two of the most popular
Lasky stars in a thrilling
drama of Russian political
intrigue, which gives them
both some of the finest op-
portunities of their careers.
Produced by the
Jesse L. Lasky Feature Play Co.
JESSE L. LASKY ARTHUR S. FRIEND CECIL B. DeMILLE
President Treasurer « Director General
Released September 28th , by the
^WUUI1l"llll/////j
Unique
the PHOTO pi i
THE INTO
CELEBRATE'
A FASCIN*
POSE FROM
THE FAMOUS
APACHE DANCE
INTRODUCED
BY
MAURICE AND
FLORENCE
WALTON
FAMOUS
ADOLPH :U
Released Monday
■
vvXx\\mniim,t/t/
reen Event
DEBUT OF
\TIONALLY
)ANCERS,
POSE FROM ONE
. OFTHE MANY
SOCIETY DAN-
CES CREATED
MAURICE AND
FLORENCE
WALTON
Ca : ;
Their first
production
is already
under way.
A powerful
drama of the
Hall Caine
type.
Under the direction of
Oliver Morosco and Pallas Pictures
OLIVER MOROSCO, Pres.
To be released by the
September 30, 1916
MOTION PICTURE NEWS
1937
Laughter is the Leaven of Life1
and of the
Motion Picture Business
On October 2nd, the
^aramourit^U$Ure&(wp4xrtitiMU
will release
A Black Diamond Comedy
Nearly ev Deserter
in one
red
*****
The exhibitor’s biggest problem up to the present,
has been to find one-reel comedy features good enough
to fit in with his unrivalled Paramount Pictures.
Paramount has now solved that problem for him.
Clever Stunts
Unique Plot
Real Comedians
Laughs That Shake You Off Your Seat
Talk to your exchange man about it and about the
big ones that are to come
Produced by the
United States Motion Picture Corporation
J. 0. Walsh, President
F. W. Harmon, Vice-Pres.
WILKES-BARRE. PENNA.
Daniel L. Hart, Treas.
Released October 2nd, 1916, by the
NEW YORK, N.Y.
Our advertisers tell us when we give YOU the best magazine.
1938
MOTION PICTURE NEWS
Vol. 14. No. 13
A;
TRIANGLE PLAY/
TRIANGLE - Fine Arts
LILLIAN GISH in
“Diane of the Follies”
TRIANGLE - Kay Bee
W. S. HART in
“The Dawn-Maker”
As a modern picture of the stage
and matrimony this latest TRIAN-
GLE PLAY is sure to arouse consid-
erable enthusiasm. Men will enjoy
it. Women will love it, for among
other things 67 beautiful gowns of
the very latest fashion are display-
ed to say nothing of the $75,000
worth of jewels worn by Miss Gish.
This week exhibitors are again of-
fered the opportunity of presenting
that premier star, W. S. Hart, in a
big virile story of the great North-
west - — the story of a quarter-breed
Indian who fell in love with a white
girl. Hart’s characterization of the
typical American Indian is a piece of
work that will long be remembered.
TRIANGLE - Keystone
TRIANGLE - Keystone
Little need be said to you of the
You appreciate that a program to
value of Keystone Comedies. You
be well balanced — to give the maxi-
know their true worth, the way
the public enjoys them, and their
drawing power. Keystones are re-
leased only through the Triangle
Film Corporation.
mum amount of entertainment —
must contain good comedies. For
years Keystone Comedies have been
universally declared the master
laugh-makers.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
I
September 30, 1916
MOTION PICTURE NEWS
1939
We have secured good advertisers to talk to YOU. Listen to them!
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Impelled by ihe pangs
of his own conscience
and his faith in a^~
woman. returns to ine
scene of his crime and
is tried and acquitted.
See how a realization ~
of guilt drove a man
WILLIAM
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MOTION PICTURE NEWS
Vol. 14. No. 13
SELL SEATS
"Y^ILLIAM A. BRADY, in addition to being the Director
General of World Pictures, is the personal booking
manager for every contract exhibitor.
N^OUR responsibility does not end with applying for
WORLD SERVICE. True, you are relieved of vast
responsibility, and you know it has been transferred into
most capable hands. YOUR PROBLEM IS TO SELL
SEATS. You say that you have amusement to sell. Of
course. But stop to think! Ten people may secure more
amusement out of a picture than a hundred. YOUR JOB
IS TO SELL YOUR FIVE HUNDRED OR A THOU.
SAND SEATS, as the case may be, and KEEP them sold,
day after day, night after night.
OUR problem is to sell seats just as surely as the re'
tailer’s problem is to sell his stock of goods. The
successful retailer knows that the life blood of his business
depends upon a quick turn-over. SELL TODAY'S STOCK
TODAY.
TYTOW, today’s unfilled house means a loss that can't be
1 ' made op. IT IS WATER GONE OVER THE DAM.
"YyHTH World Service, you not only secure the services
of William A. Brady as Booking Manager, but the
most earnest efforts of our entire organization in helping
you sell YOUR SEATS.
Be sure to mention “MOTION PICTURE NEWS” when writing to advertisers
MOTION PICTURE NEWS
■ptember 30, 1916
1943
mmm
CLARA
“The Dark Silence
Directed by ALBERT CAPELLAN1
(A WORLD PICTURE)
Not a Special Release —A Regular Program Picture
\
.i
j
How can an advertiser continue advertising? By giving YOU value.
1944
MOTION PICTURE NEWS
Vol. 14. No. 13
The Progressive Exhibitor
and
Mary Pickford
»■ *r‘
y
Are the Two Greatest
Factors in the Motion
Picture Industry. Each
is Essential to the Other
fc . i. .
'' A
u-:
The Progressive Exhibitor Understands:
HThat MARY PICKFORD Has always
Been the Best Box Office Attraction in
Motion Pictures. * * *
TfThat as an Independent Star All Signs
Point to a Marvelous Increase of the High
Favor in Which She Is Now Held by the
Public. * * *
* That no Matter how Successful the Policy
of His Theatre Has Been, a Stimulus Is
Required to Retain and Increase His
Prosperity. * * *
TfThat MARY PICKFORD Is His Great-
est Stimulus. * * *
He Is Now Booking MARY PICKFORD PRODUCTIONS Through
729 SEVENTH AVENUE NEW YORK
And In Fifteen Other Cities
Be sure to mention “MOTION PICTURE NEWS” when writing to advertisers
The Best — -In Abundance —
GREATER Vitagraph has increased its capitalization to twenty-five
million dollars for two reasons:
First, to provide the exhibitors of the
United States and Canada with produc-
tions of maximum drawing power.
Second, to present such productions — in
abundance.
How thoroughly this policy is to be followed, is evidenced by the an-
nouncement that during the next few months, Vitagraph will release:
Three E. H. Sothern Pictures
Eight Anita Stewart Pictures
Eight Earle Williams Pictures
Eight Edith Storey and
Antonio Moreno Pictures
Eight Lillian Walker Pictures
In both the quality of its releases, and the quantity of that quality, Greater
Vitagraph again respectfully invites exhibitors to try to match its offerings
with the output of the entire motion picture field.
\l ITAGPAPri
Coming Features of Greater Vitagraph
VI 1 AGRAPH has admittedly a greater assemblage of stars— stars by
reason of their proved ability and popularity — than any other film
producing organization.
In forthcoming productions will be seen such widely known screen
favorites as
Anita Stewart
E. H. Sothern
Edith Storey
Earle Williams
Alice Joyce
Harry Morey
Lillian Walker
Antonio Moreno
Peggy Hyland
Charles Richman
Dorothy Kelly
Barney Bernard
Naomi Childers
Marc MacDermott
S. Rankin Drew
Lucille Lee Stewart
Huntley Gordon
Virginia Hammond
James Morrison
Charlotte Ives
Evart Overton
Adele Kelly
Joseph Kilgour
Josephine Earle
Among the releases in which these, and other Greater Vitagraph players
will appear, are the following:
The Most Famous Actor of the Modern Stage
E. H. Sothern
Supported by the Popular English Favorite
Peggy Hyland
In
"The Chattel
Paul West’s splendid drama of a marriage that was born in
sordidness and ripened into beautiful fulfillment.
A Twelve- Part Super Serial
The Scarlet Runner
By C. N. and A. M. Williamson
Featuring the screen’s biggest drawing card
Earle W ill lams
Twelve episodes, each a complete story.
Twelve beautiful heroines, twelve splendid love stories,
twelve baffling mysteries, twelve rousing adventures, twelve
times the punch of the ordinary serial.
The Master Drama of a Super Criminal
"Through the Wall
The Great Mystery Story by
Cle vela nd Moffett
Featuring
Nell Ship man, W llliam D uncan
and George Holt
“The greatest detective drama ever produced
on the stage or the screen. "
A London Vitagraph Production.
Sir Arthur Conan Doyle’s World-Famous Mystery Story
‘"The Firm of G 1: dlestone
Featuring one of England's Foremost Actors
Charles R ock
Supported by Beautiful, Accomplished
Edna Flug’rath
Formerly Premier Danseuse, Metropolitan Opera House,
New York.
Barney Bernard
Creator of “ Abe Potash ” in Montague Glass’ Play
“Potash and Perlmutter”
In a new drama of Jewish life
“A Prince in a Pawnshop
A tenderly beautiful story of a man who
loved his neighbor as himself.
The Vitagraph Favorite
Lillian Walker
In
The Blue Envelope Mystery
A beautiful picturization of Sophie Kerr’s entrancing
mystery story which was published seriallyi n The Woman's
Home Companion and read by nearly three million people.
A Stupendous Sequel to “The Battle Cry of Peace.”
The Battle Cry of War
By J. Stuart Blackton and Cyrus Townsend Brady.
Produced under the Personal Supervision
of Commodore Blackton.
Interpreted by a company of many thousands, headed by
ALICE JOYCE, HARRY MOREY, NAOMI CHILDERS, JAMES MORRISON
JOSEPH KILGOUR. PEGGY HYLAND, BOBBY CONNELLY
WALTER McGRAIL, EDWARD ELKAS and TEMPLAR SAXE^
Wonderful as was “THE BATTLE CRY OF PEACE” both as a spectacle and as a money-maker for
exhibitors, “THE BATTLE CRY OF WAR with its clarion call to the slumbering spirit of prepared-
ness, its superb cast and masterly production, surpasses all previous achievements.
PROMINENT in the casts of other productions, are these Vitagraph
favorites, whose hold on the hearts of screen audiences assures the
success of their every appearance:
Bobby Connelly
Arline Pretty
Frank Daniels
Rose Tapley
Charles Wellesley
Julia Swayne Gordon
Edward Elkas
Eulalie Jensen
William Duncan
Mary Maurice
Charles Kent
Billie Billings
William Dunn
Adele de Garde
Anders Randolf
George Holt
Brinsley Shaw
Templar Saxe
William Shea
Gordon Gray
Walter Me Grail
Harry Northrup
Francis Morgan
The offerings chosen for these players, some of which are listed below,
indicate the supreme quality of Greater Vitagraph productions.
E. IT. Sothern and Edith Storey
In
“An Enemy to the King
By Robert N. Stephens
Most of Mr. Sothern’s original company has been engaged
to support him in the screen production of this, his greatest
stage success.
Antonio Tloreno and Naomi Childers
In
“The Devil s Prize
Written and Produced by Marguerite Bertsch
A powerful modern story, a Faust-like play; not an allegory,
but a tense, gripping drama of contending human passions
— A second, “Law Decides".
Peggy Hyland and Evart Overton
In
The Enemy
By George Randolph Chester
From the serial published in Hearst’s Magazine and read
by nearly four millions. It is the most wonderful argument
ever brought against the common enemy — drink.
Lillian Walker
In
The Dollar and the Law
By Irvin Cobb
Produced with the cooperation of the American Bankers
Association. This first photoplay written by Irvin Cobb, a
drama of the use and abuse of money, is one of the most
realistic life-portrayals ever filmed.
America’s Daintiest Actress
Anita Stewart
In
The Girl Philippa
By Robert W. Chambers
Over five million people read this story as a serial in Cos-
mopolitan Magazine. With charming Anita Stewart play-
ing the role of Robert W. Chambers' most lovable heroine,
the wonder-film comes into being.
M arc MacDermott
and Naomi Childers
In
The Selling Price
Written and Produced by Charles J. Brabin
Marc MacDermott, in a dual role in which double exposure
has been carried to perfection, is here cast in the strongest
drama of his career.
E. H. Sothern
Supported by
Charlotte Ives
In
“The M an of Myste ry
By Archibald Clavering Gunter
An unusual drama of a man who came back from the
Valley of the Shadow, to live again among those who
thought him dead.
V/ llliam Courtenay and
Lucille Lee Stewart
In
The Ninety and N me
By Ramsey Morris
A splended revival of one of the greatest stage successes of
this generation.
Another Super-Serial in Preparation
The Secret Kingdom
By Louis Joseph Vance.
Featuring the Distinguished Actor
diaries Rickman
The story of a struggle for a throne ; tense situations in which the fate of empires hangs in the
balance; beautiful, thrilling, compelling — each episode a gem of production — the whole a diadem
of film perfection.
V'lTAGRAPtl.
A Super-Serial
Vitagraph's
rushing, rousing,
mile-a-mmute motor series
The Scarlet Runner
rr
By C.N. ai\d A.M.Willianuorv,
tho famou/ author/ of "The Lidhtrurtd Conductor"
Featuring “ 8
The Screen's Biggest Drawing Card
Earle Williams
Produced by
Wally Van
William P. S. Earle
Twelve episodes — each a complete
story.
Twelve beautiful heroines
Twelve splendid love stories
Twelve baffling mysteries
Twelve rousing adventures
Twelve times the punch of
the ordinary serial
The entire serial is filmed and ready
to be shown. See it before you
book it.
“Tke Scarlet Runner
Backed by unequalled newspaper publicity.
X/ITAGPAPh
Produced by Ralph W. Irvce —
A wonderful act re//- a jplervdid drama-
a perfect production.—
tke symbol of
The Greater Vitagrapk
American Daintiest Actreu
Anita Stewart
‘•‘The Combat
vitagpapH
A xix-part
Blue Ribbon Feature
The story of a loveless
marriage and a woman s
unyielding faith
TIE was dead, she believed, and though her heart had
gone with him, she gave herself in soulless, legal
marriage to another. But closely as she guarded the secret
of her first marriage, treachery and a relentless fate laid bare
the pitiful story.
And with the revelation came the knowledge that her first
husband, the man whose love she treasured above all else,
lived and claimed her.
Gone was the secrecy, the pretense, the deceit. In its stead
stood the glaring truth and outraged convention. Above the
wreck of these lives could the call of a man to his mate find
its answer?
Thomar DixoiVx
Mighty Mexrage of Warning,
The Fa 1 3 of a Nation
By the Author of “The Birth of a Nation
In seven overwhelming parts — an
unequalled realization of the terrific
powers of annihilation, which
America may be forced to meet in
the world struggle for a place in
the sun.
Special Musical Score by
V ictor Herbert
Plotting tke overthrow of America * ♦ *
VITAGRAPH— V-L-S-E
BRANCH OFFICES:
Atlanta
75 Walton St.
Boston
67 Church St.
Chicago
Adams St. and ’Wabash
Ave.
Cincinnati
129 West 7th St.
Cleveland
2077 E. 4th St.
Dallas
1900 Commerce St.
Denver
1433 Champa St.
Detroit
502 Peter Smith Bldg.
Kansas City, Mo.
12th & Walnut Sts.
Los Angeles
643 So. Olive St.
Mi nneapolis
608 N. First Ave.
New York City
1600 Broadway.
Philadelphia
229 N. 12th St.
Pittsburg
117 Fourth Ave.
San Francisco
986 Market St.
Salt Lake City
129 E. Second South St.
St. Louis
3630 Olive St.
Seattle
415 Olive St.
Washington, D. C.
811 E. Street. N. W.
New Orleans
342 Baronne St.
Syracuse
1 17 W alton St.
Toronto
15 W ilton Ave.
Montreal
401 Bleury St.
“At the
Ainsley
Ball”-
The eighth episode of the
wonderful BEATRICE
FAIRFAX series is a pic-
tured story of beauty,
grace, romance, mystery
and daring.
It is magnificently cos-
tum e d and splendidly
staged.
The ballroom scene is one
of unsurpassed brilliancy.
The auto chase with Harry
Fox in a flying leap from
car to car is a culmination
of thrills.
Each episode of BEA-
TRICE FAIRFAX is a
complete story — each
story a volume of love
and romance.
Each episode features
some famous screen star
in addition to the regular
cast.
What other series ever
featured such a group as
this?
In Every Episode the Stars are
Harry Fox, noted comedy star, and Grace Darling, winsome charmer of the screen
Produced for the
INTERNATIONAL FILM SERVICE, Inc.
By Wharton, Inc., Under the Personal Direction of Theodore and Leo Wharton
SCENARIOS BY BASIL DICKEY STORIES BY BEATRICE FAIRFAX
Olive Thomas
Elaine Hammerstein
Betty Howe
Nigel Barrie
Mae Hopkins
Mary Cranston
Other famous stars to be
selected for future re-
leases.
Beatrice
m.m..
The first of these features is
now drawing big crowds to the
theatres of exhibitors who ap-
preciate the advantages of tre-
mendous publicity supporting
feature pictures that, eagle-like,
are preeminent in strength,
grace, keenness and far-reach-
power*
IONAL FILM SERVICE, Inc.
FRANK MILLS
It is the latest
Golden Eagle Feature
Produced for the International
Film Service, Inc., by the
Superb Pictures
Plornoration.
% _ To be released October 2.
JAFFERY
featuring
C. Aubrey Smith supported by
Eleanor Woodruff and
Florence Deshon.
Produced for the International
Film Service, Inc., by Froh-
man Amusement Corp.
INTERNATIONAL FILM SERVICE, Inc.
729 SEVENTH AVENUE, NEW YORK
EXCHANGES
NEW YORK CITY
7th Ave. at 49th St.
CHICAGO
207 So. Wabash Ave.
BOSTON
48 Piedmont St.
ATLANTA
146 Marietta St.
LOS ANGELES
912 So. Olive St.
SAN FRANCISCO
280 Golden Gate Ave.
PHILADELPHIA
1335 Vine St.
WASHINGTON
712 11th St. N. W.
PITTSBURGH
804 Penn Ave.
ST. LOUIS
3313 Olive St.
AGENCIES
BUFFALO
39 Erie St.
ALBANY
68 State St.
NEW ORLEANS
315 Carondolette St.
KANSAS CITY
Gloyd Building
MINNEAPOLIS
606 Produce Exchange Bldg.
INDIANAPOLIS
New Lyric Theatre Bldg.
DETROIT
71 Griswold St.
SALT LAKE CITY
131 East 2nd St. So.
*ADl?ON *06
©je 'JCorb (Dilticrt (Theatres (Comprmc
QFPICE: OE RTRUOC McCOY THEATRE
BUILDlNd
BAUTIMORE. MARYCA
Sapt. 6, 1916*
International Film 3ervlce, Ino.
729 Seventh Avenue.
Hew York City.
The writer witneseeth a private screening of your first
Golden Eagle Feature, "Jaffery" , and wishes to .congratulate
you upon same.
"Jaffery" is a great novel, but a greater picture in
which characters turn to life in the most vivid and interest^
ing manner.
It has a big "Punch" and a happy ending whicn will hold any
audience, and I am sure will make money for the exhibitor.
If this is a criterion of the Golden Eagle Features t? come
I am sure that great success awaits your service.
Tilth best wishes. I am.
Very truly yours.
£S h ^ ^
Are You Booking All these Big Successes?
1954
MOTION PICTURE NEWS
Vol. 14. No. 13
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 30, 1916
MOTION PICTURE NEWS
1955
At Your Command
General Film Co. Branches
Atlanta
Harrisburg
Omaha
Baltimore
Houston
Philadelphia
Bangor
Indianapolis
Pittsburgh
Boston
Jacksonville
Portland
Buffalo
Kansas City
St. Louis
Charlotte
Los Angeles
Salt Lake City
Chicago
Memphis
San Francisco
Cincinnati
Milwaukee
Scranton
Cleveland
Minneapolis
Seattle
Columbus
New Haven
Spokane
Dallas
Newark
Syracuse
Denver
New Orleans
Washington
Des Moines
New York City (23rd St.)
Wheeling
Detroit
Oklahoma City
Wilkesbarre
CANADA
Montreal
T oronto
St. John
Vancouver
Winnipeg
Merit not the measuring
Rule is our chief guide.
Stars , Regardless of Footage
GENERAL FILM COMPANY, Inc.
440 FOURTH AVENUE
NEW YORK
Better to read fifty advertisements than to miss the one YOU need.
1956
i J ,
MOTION PICTURE NEWS
Vol. 14. No. 13
KALEM COMPANY
Important ! !
feature producers have doubled on their own tracks in giving
you glowing promises • of masterpieces, exhibitor "service," and other
glittering generalities. Yet it requires but one question to cut
beneath the blaring adjectives. It is a simple query -- but its
logic is that of the pocketbook. How many exhibitors are making more
than expenses? ARE YOU?
Or are you slaving day after day just to pay the landlord and the
exchange bills -- hoping against hope that by some miracle conditions
may change? Why has exhibiting reached such a state?
Here's why: Because you are defying every rule of successful
merchandising, because you are paying too much for your service,
BECAUSE YOU HAVE GONE EEATURE MAD !
Look at the proposition coolly. It is undoubtedly all right to
run - real features occasionally -- but seven days a week of back-break-
ing rentals leads only to absolute ruin -- it is BUSINESS SUICIDE!
You say you must have something to advertise. Right -- but why
have you allowed yourself to be BLUEEED into thinking that it is
length and a profit-stealing rental that make advertising value?
STARS, UNUSUAL TALKING POINTS, SATISEACTORY PRODUCTIONS make advertis-
ing value and a variety programme selected with these points in mind
gives you triple the punch of the mediocre five reeler.
Try it out with "Grant, Police Reporter," the new one reel series
-- each a complete story -- which will be ready October 20th at
General Pilm offices. "Grant, Police Reporter," will give you STARS
whom picture patrons know and like -- daring George Larkin and Ollie
Kirkby. It will give you STORIES -- by Robert Welles Ritchie -- for
which we are paying more than many feature scenarios cost. It will
come to you at a one reel rental -- service cost will decrease and
profits increase.
KALEM COMPANY
235 West 23rd St., New York City.
••
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
»«rar
■September 30, 1916 MOTION PICTURE NEWS 1957
Our advertisers tell us when we give YOU the best magazine.
1958 MOTION PICTURE NEWS Vol. 14. No. 13
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 30, 1916
MOTION PICTURE NEWS
1959
Our advertisers tell us when we give YOU the best magazine.
1960
MOTION PICTURE NEWS
Vol. 14. No. 13
Knirkprtnirkpr g>tar Ifoatarpfl
IftATKrtlltn^ Poltttc^l Pta^
tore TH E_ ,
GOVERNORS CHAIR
UcWa^L
September
Be sure to mention
MOTION PICTURE NEWS ” when writing to advertisers
September 30, 1916
MOTION PICTURE NEWS
1961
YOU CAN’T MAKE A SILK
PURSE OUT OF A
SOW’S EAR!!
And you can’t make a newspaper, or an Exhibitor’s house organ, bright and
breezy unless you have the right stuff, unless you are open to ideas and sug-
gestions.
We can learn from many, many sources, and we can get “hunches,” valuable
“hunches,” from experts whose business it is to study ideas and to present them
properly.
The proper “ hunch ” is Selig Pastepot And Shears, the weekly clip sheet that
has put the move in the movies. It is the one best bet for the newspaper editor,
the exhibitor, for the editor of the theatre program, or house organ. It’s free,
write us for it.
To make artistic photoplays there must be modern studios and laboratories,
star players, and versatile directors.
The Selig Polyscope Company has all of these — modern studios in Chicago
and Los Angeles, the largest motion picture zoo in the world, hundreds of red-
blooded stories penned by the world’s most accomplished writers, and star players
to enact these stories.
“ In the House of the Chief ” is a three reel feature drama with Eugenie
Besserer. Released in General Film Co.’s regular service on Monday, October 2.
This production contains the very best efforts of the Selig Co.
“ The Canbyhill Outlaws ” is a Western drama with Tom Mix. Released in
General Film service on Saturday, October 7.
And then there’s The Selig-Tribune, the world’s greatest news film, released
in General Film service every Monday and Thursday. Original posters and other
ideas of The Selig-Tribune are continually imitated, which is the sincerest form
of flattery. j
ig Polyscope Company
Chicago, III.
mm
, 4
Our advertisers tell us when we give YOU the best magazine.
1962
MOTION PICTURE NEWS
Vol. 14. No. 13
1333 Argyle St., Chicago
Trade Mark
Reg,U.S.Pat.lfl07
are presented in
“Twin Fates”
act drama Sept. 30
ESSANAY-CHAPLIN
Comedy
“Police”
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 30, 1916
MOTION PICTURE NEWS
1963
(7
KUINE-EDISONSEUGESSANAY
SERVICE
MI Wm^rnm
ANNOUNCES AS ITS FIRST RELEASE
Week of October 2
SELIG’S
THE COUNTRY THAT GOD FORGOT
A five-part drama of the arid West featuring
Thomas Santschi and Mary Charleson
“THE COUNTRY THAT GOD FORGOT” tells a vitally human story
of the master passions, threading a series of exciting scenes with
an intensive psychological study of a woman's soul.
THE COUNTRY THAT GOD FORGOT
is a story “Different from any that has been read — it grips at the elemental life
that is in each one of us” — “very well directed and sustained.” Thus writes con-
servative James S. Me Quade, veteran reviewer, from whose pen praise is praise indeed.
In offering this splendid Selig Red Seal Play we believe we are presenting an
attraction of unusual box-office value. If a strong, novel story, spirited action and
stirring scenes count for anything — and we believe they do — “The Country That
God Forgot” will fill your theatre.
ROOK IT THROUGH THE
Kleine-Edison-Selig-Essanay Service
SELIG POLYSCOPE CO.
CHICAGO, ILL.
mm
Better to read fifty advertisements than to miss the one YOU need.
1964
MOTION PICTURE NEWS
Vol. 14. No. 13
(r
EE1NE-EWS0N-SEUGESSAM
I I ..,1^
SERVICE
FILL YOUR THEATRE NOW
and keep it filled by booking
“The Sting of Victory”
in 5 acts
With the world’s greatest photoplayactor
HENRY B. WALTHALL
READY NOW
The most artistic photoplay of the year will
be released October 16th, presenting
EDNA MAYO
in
“The Return of Eve”
in 5 acts
Book through the new releasing agency
KLEINE - EDISON - SELIG - ESSANAY SERVICE
llsisoniaiu
1333 Argyle Street, Chicago
Be sure to mention “MOTION PICTURE NEWS” when writing to advertisers
September 30, 1916
MOTION PICTURE NEWS
1965
HHNHDISON-SEUfi-ESSMSY
=S5nniTTfiff^^
SERVICE
iteffte
ATTRACTION
EXTRAORDINARY
Don’t Fail to Book the
Great Super-Feature
66
Sherlock Holmes”
in seven acts
presenting
WILLIAM GILLETTE
A thrilling detective drama taken from
Sir Arthur Conan Doyle’s master-
pieces and made famous on stage and
screen by this world-renowned actor.
Released through the new
KLEINE - EDISON - SELIG - ESSANAY SERVICE
taomu
1333 Argyle Street, Chicago
Better to read fifty advertisements than to miss the one YOU need.
1966
MOTION PICTURE NEWS
Vol. 14. No. 13
(r
KUM-EDISON-SELMSSAMY
1.,:^
SERVICE
To exhibitors seeking
better service and
better photoplays:
To faciliate the production of better features and to
give exhibitors the best service, Essanay has entered a dis-
tributing organization to be known as the KLEINE —
EDISON— SELIG— ESSANAY SERVICE.
Quality rather than quantity will be Essanay’s aim.
Features of five to eight reels will be released at irregular
intervals, but of sufficient frequency to place before the
public annually a great number of stars and desirable
productions.
Besides new features, all those formerly released through
V. L. S. E. can be booked through the new organization,
including ‘ ‘ The Sting of Victory’ ’ , “According to the Code’ ’ ,
“That Sort”, “Sherlock Holmes”, “The Little Shepherd of
Bargain Row”, “Charlie Chaplin’s Burlesque on Carmen”,
“The Havoc”, “The Discard”, “Vultures of Society”,
“The Misleading Lady”, “Captain Jinks of the Horse
Marines”, “A Daughter of the City”, “The Alster Case”,
“The Raven”, “The Crimson Wing”, “The Man Trail”,
“The Blindness of Virtue”, “In the Palace of the King”,
“The White Sister”, “The Slim Princess” and “Graustark”.
GEORGE K. SPOOR,
President , Essanay Film Mfg. Co.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 30, 1916
MOTION PICTURE NEWS
1967
By Arrangement with F. Ziegfeld, Jr.
GEORGE KLEINE Presents
Miss
Supported by HENRY KOLKER
A Motion Picture Novel by Mr. and Mrs,
RUPERT HUGHES
A thrilling 20 chapter photodrama of love
and adventure. Stupendous box office receipts
result wherever “Gloria’s Romance” is exhibited.
For details address your nearest Kleine Exchange or
. GEORGE KLEINE ^
80 Fifth Ave.
NEW YORK CITY
Many a packed house is directly traceable to an advertisement in the “ News.”
1968
MOTION PICTURE NEWS
Vol. 14. No. 13
CHRISTIE COMEDIES
BY THE SAD SEA WAVES
RELEASED MONDAY, OCTOBER 2ND
Miss Billie Rhodes, Harry Ham, Harry Raftenberry and Ethel Lynne
EXHIBITORS
HAVE YOU BOOKED
THESE HIGH STAND-
ARD COMEDIES? ? ?
ALL CLEAN, BRIGHT AND SNAPPY SUBJECTS PARTICULARLY WELL STAGED AND
PRESENTED UNDER THE PERSONAL SUPERVISION OF
AL. E. CHRISTIE
RELEASED ON OPEN MARKET THROUGH THE BEST INDEPENDENT EXCHANGES
IN EACH TERRITORY
HIS BABY
RELEASED SEPT. 2STH
BETTY COMPSOIM
WITH
NEAL BURNS AND
DAVE MORRIS
A SEMINARY
SCANDAL
RELEASED SEPT. 18TH
MISS BILLIE RHODES
WITH HARRY HAM,
STELLA ADAMS AND
EDDIE BARRY
Write or Wire
CHRISTIE FILM COMPANY
LOS ANGELES, CALIFORNIA
NEW YORK OFFICE— HEAD OFFICE AND STUDIOS—
LONGACRE BUILDING SUNSET BLVD. AND GOWER ST.
F. J. HAWKINS, Representative LOS ANGELES, CALIF.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
“Wkak> GoiKq Ok livTke Huhial"
PUBLISHED WEEKLY BY THE MUTUAL FILM CORPORATION. 66 EXCHANGES
VOL. I. SEPTEMBER 30, 1916
Moral: Big Profits
For Exhibitors at
Mutual Exchanges
EVER hear the story of John Doe?
John had been running a theatre for
a long, long while. He thought he under-
stood his business pretty well. But he
found he was running one of those “up
and down” houses — good one day, bad
the next. He tried and tried to find out
what was the matter.
John got the idea somewhere that just
so long as he had a film in his projecting
machine he was giving a picture show.
John was booking this, that and the
other thing — anything he could pick up
in fact, because it was cheap. His pa-
trons never knew what kind of a show
they were going to see. He had no estab-
lished stars. He didn’t make his house
known as the home of good pictures. It
was all hit or miss with John.
Big Money in Series Idea.
And then, one day, John happened to be
in the city and dropped into the Mutual
film exchange to order some carbons. The
manager of the exchange noticed John.
John was asked his name and where
he was from. Was he using Mutual
service? No? Had he considered the
possibilities of building up a steady
trade with Mutual Star Productions?
Had he thought of the box office value
in the series idea — in the presenta-
tion of stars like Mary Miles Minter,
Helen Holmes, Richard Bennett, Charlie
Chaplin, William Russell and all the
others? John confessed that he hadn’t.
Soon John was in the projection room
looking over a few of the five-reelers. He
found them good. They were not only
better than the features he had been
showing, but they gave him a chance to
bring the same star back soon in another
production. The more he thought of that
possibility the better he liked the idea.
Today John knows what ailed his thea-
tre. He knows the value of having a
fixed policy. All his patrons know exactly
the grade of goods John is offering. His
house is known as the home of Mutual
films, just as the clothing store across the
street is known for the line of men’s suits
it sells. John is making money. His
business is good now every night. He
makes it a point to visit his exchange
every few weeks. He always comes home
with a new idea that makes him ten times
as much as the trip to the city cost him.
There are a lot of exhibitors today in
business who are still like John was be-
fore he saw the light. Any or all of them
■will profit by a visit to the nearest Mutual
exchange. The latch-string is always out
at all sixty-eight of the Mutual exchanges.
plllllllllllllllllllllllllllllllll
The Week’s Releases
m
Mutual Star Productions.
n
I Brand. Title. Reels. Leads.
=
i Signal, The Manager
of the B. & A 5, ..Helen Holmes
1 American, The Torch
Bearer 5William Russell
Tuesday, Sept. 26th.
Reels.
: Beauty, The Deacon’s Card 1 ;
Wednesday, Sept. 27th.
Mutual, Mutual Weekly No. 91 1
Gaumont, See America First and
Cartoon 1 :
Thursday, Sept. 28th.
Gaumont, The Crook Detective, Fan- 1
tomas No. 4 3 ;
=
Friday, Sept. 29th.
=
Thanhouser, The Black Terror 2 j
=
Cub, Catching That Burglar 1 i
==
Saturday, Sept. 30th.
=§
Cub, Foiled 2 !
=
Sunday, Oct. 1st.
n
Vogue, Poultry 2 [
n
Gaumont, Reel Life 1 =
eiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii
i
J. D. Walker Buys Foreign
Rights to Chaplin Films
J. D. Walker, famous film renter of
Great Britain, has just paid the Mutual
Film Corporation $500,000 for the Brit-
ish rights on the Chaplin comedies. Mr.
Walker has formed Walker’s Mutual
Chaplins Ltd. to handle the exploitation
of the Chaplin film abroad and Charlie
bids fair to become as popular there as
he is in the United States. To close the
deal Mr. Walker sent Frederick Bolton of
London to this country to conduct the ne-
gotiations with John R. Freuler, president
of the Mutual Film Corporation. The
price secured by Mutual is believed to
establish a record for film transactions.
The Walker territorial rights take in the
British Isles, India, Burma, Ceylon, Siam
and Africa.
“East Is East”
The next Florence Turner Mutual Star
Production, entitled “East Is East,” was
written by Captain Philip Hubbard, a well
known English officer. It was directed by
“Larry” Trimble, who was responsible for
the direction of other Turner films.
William Russell’s next Mutual Star
Production bears the title, “The Love Her-
mit.” It gives the athletic William a won-
derful opportunity to display his ability.
Charlie Chaplin in “The Count” estab-
lished a new record for comedies in Chi-
cago, running for four straight weeks in
downtown theatres. During the same
period he appeared at other houses in
former successes.
No.3. | ;
Russell and Holmes
in Two Big Mutual
Star Productions
WIDELY different in character, yet j
each a masterpiece in its way, are
the two Mutual Star Productions this ;
week. One is a newspaper story featur- ;
ing William Russell. The other is a rail- j
road drama starring Helen Holmes. One ;
pictures a political campaign and a fight j
against graft and corruption. The other !
depicts the fight of a new executive to j
make the railroad of which he has |
charge a paying investment. Both of j
them will thrill and satisfy the patrons of I
any theatre.
“The Torch Bearer.”
In “The Torch Bearer,” a five-reel
drama, William Russell appears as the
owner of a metropolitan newspaper who
has set out to clean up his city. He seeks :
to rout the crooks and grafters who con-
trol politics. Of course the “gang” threat-
ens to “get him.” He swears in his whole
staff as special police and goes on with
his fight. Janet Dare, a Western girl, ! f
who comes to live at the newspaper man’s
home, plays no small part in the stirring
tale. How she falls into the clutches of
the politicians and is later rescued — how
the grafters are finally caught in their
own trap, and how the reform candidate j
finally wins the election form a story that
will hold any audience spellbound. This
is the fifth of the William Russell Mutual
Star Productions made by the American
Film Co., Inc. All five are now ready for
booking.
"The Manager of the B. & A."
Helen Holmes makes her fifth appear-
ance in a Mutual Star Production in “The
Manager of the B. & A.” This Signal fea-
ture was written by Vaughn Kester. In
the past Signal has produced some sensa-
tional railroad stories. This one is even
better. During the action of the play one
thrill piles upon another. A roundhouse
is completely destroyed. The watermains
of a city are cut. There is a big railroad
strike. An entire town is threatened with
fire. No water is available. A special
train dashes from a distant city with fire
apparatus. It has to run through a blaz- j
ing forest. A huge engine explodes be-
fore one’s very eyes. “The Manager of
the B. & A.” runs at express speed from
start to finish. It doesn’t once slow down
to whistle. The theatre showing it is j
bound to be on the main line, with a clear
right of way, rushing with the throttle
wide Open to big box office receipts. Four j
other tremendous Helen Holmes Mutual
Star Productions are available at all sixty-
eight Mutual exchanges.
-JJ8L
AMERICAN FILM COMMUIY.IHC., PrtSbsH
n(\n Star of
‘THE DUMONR FROM THE IKY”
William RwraL
IbncH Bearer
5*8
i 0
m
Tkc fbnf Of ANfl^pmlkrOwMr,
And Politic/. A Drama In Five Act!
By J* Edward Ha^crford .
Hifth Of A Grier Of Mutual Star
Production? featuring WH/iam Pufjell.
Peieared The Week Of Sept. 25th.
Booking NOW At 68 Mutual Ek dtanyeC
NoWPla^intj
WILLIAM RUSSELL in
“SOUIMAJESyTHE HIGHEST BID ",
"THE STRENGtH OF DONALD MSKENZiE"
'THE MAN mO WOULD NOT DIE "
Comint
LIAM RUSSELL
'THE LOVE HERMIT '
MUTUAL NEW/
8
'fifth OfAfer/er Of Mutual Star
Production? Featuring Helen Holme?
He/eared The Week Of Sept. 25th
Through 68 Mutual Exchange?.
Afpcctoculor Railroad Drama In Five
Act/. Directed By J*P*HcCowan.
CL Few of the Big teener Are:
Hke Destruction of tke Boundkoufe,
A Locomotive BloWn to Pieced
Hke Gitbnq of a Gty)’ WatermamS,
Hke f trike at tke B&A rkopr,
Ike Da&ofaTrainTWaBummq Fbrefb.
MUTUAL NEW/
SICHALFILM COUMATIOH Presents
n/\e Star of
"<7/6 CIRL and ike CAME"
Mirr
Helen Holm Er
THE
Manacir
OF THE
FlorenceTurner
All of these stars can be secured in Mutual productions
now booking at sixty-eight Mutual Exchanges ,
MUTUAL FILM CORPORATION
john a- FBEULEa.menftENT.
riXTY- EIGHT EXCHANGEf IN AMERICA
WIDAL HEW/
len Holmes
william Bussell
yeafareSvcA Noted PA/ersAf:
Mary Miles Minter
Helen Holmes «
William Russell
Adrienne Morrison
Richard Bennett
Florence Turner
Henry Edwards
Margarita Fischer
Kolb & Dill
Charlie Chaplin
Helene Rosson
Franklin Ritchie
Nat Goodwin
Frank Mills
Henry E. Dixey
Ormi Hawley
Winnifred Greenwood
Frances Nelson
Crane Wilbur
William Stowell
Rhea Mitchell
Gertrude McCoy
Eugenie Forde
Gertrude Robinson
Alexander Gaden
Charlotte Burton
Burr McIntosh
George Ovey
Orral Humphrey
Edward Coxen
George Field
Lizette Thorne
Jack Richardson
Frank Borzage
Anna Little
Ben Turpin
Rube Miller
Wallace MacDonald
Paddy McGuire
Gypsy Abbot
Vivian Rich
Alfred Vosburgh
J. P. McGowan
Leo Maloney
Thomas Chatterton
William Tedmarsh
Lemar Johnstone
Harry Keenan
Harry Von Meter
Paul C. Hurst
Margaret Gibson
May Cloy
George Periolat
Audrey Munson
Edna Purviance
Man? Miles Minter
>anla FiscHer
j.
September 30, 1916
MOTION PICTURE NEWS
1973
Book “The Secret of the Submarine
It has proved its power as a crowd-better. Its stupendous, crashing
thrills — its patriotic theme — its beautiful heroine, Juanita Hansen, and
virile hero, Thomas Chatterton — have doubled box office receipts for
thousands of theatres this summer.
Bring, this prosperity to your theatre!
“The Secret of the Submarine” Will Do It!
Apply to The Secret of the Submarine* * Department of any Mutual Exchange or at
Mutual Film Corporation , 222 South State Street, Chicago , til .
American Film Co., Inc
SAMUEL S. HUTCHINSON. President
Chicago, 111.
MUTUAL SPECIAL FEATURE
Our advertisers tell us when we give YOU the best magazine.
1974
MOTION PICTURE NEWS
Vol. 14. No. 13
MUTUAL PICTURES
Poultry a la Mode
VOGUE Comedy in two acts
Directed by Rube Miller Released October First
Vogue’s inimitable comedians, Rube Miller and
Ben Turpin, learn tbat tbeir ducks and &eese are
changed into beautiful women by the waters of a
ma&ic pool in a mysterious palace. Then things
start to happen.
Lillian Hamilton is charming as the queen of the
oriental’s harem.
Exhibitors: Be sure to book this weird Vo&ue Comedy-
Its ma&ic will lure crowds to your box office.
Distributed throughout the United States and
Canada Exclusively by Mutual Film Corporation
r
ISP
Vog,ue Films, Inc.
General Offices: 6235 BROADWAY t Santa Monica Blvd., at Gower
CHICAGO, ILLINOIS Stud‘° / Street, Los Angles, Cal.
Slapstick With a Reason
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 30, 1916
MOTION PICTURE NEWS
1975
leading motion picture reviewers into writing about them ^
with superlatives. Since you depend on these reviews, book
this three-reel series of five episodes NOW. Read what they have said
of “Fantomas” over their own signatures; then go to the nearest Mutual Branch and
place your order. In no other way can you get the series. The pictures are proved
successes, and have made millions of dollars for exhibitors.
“A perfect cloud of sensations.”
‘‘The pictures will hold an audience of any degree.”
“ ‘Fantomas’ has all the elements which make for success.”
“The acting of the principal characters is beyond all praise.”
“The end of the feature leaves the spectator in profound suspense.”
“The sensational incidents are handled in a manner which makes them consistent.”
“The impossible and the unheard-of seem commonplace at the end of the last reel.”
“Some of the most thrilling and realistic screen representations that have ever been
conceived.”
“Pictures with a decided punch and with startling and terrible sensations are pre-
sented with logic enough to make them connect up.”
Watch for “THE VAMPIRES, or THE ARCH CRIMINALS OF PARIS”
This series in nine episodes of three reels each broke all Palais Gaumont records.
|Gatm) oij$
6a cj moot Qo.
FLUSHING, N. Y. JACKSONVILLE, FLA.
§GaGn)oi)t>
Batter to read fifty advertisements than to miss the one YOU need.
1976
MOTION PICTURE NEWS
Vol. 14. No. 13
BOB RUSSELL
To the Exhibitor and State Rights Buyer:
U
AT LAST! THE OPEN MARKET OFFERS”
RICHARD GOLDEN’S GREATEST PLAY
(“His Name Is a Household Word”)
“Common Sense Brackett”
(Produced on the Stage by Henry W. Savage)
And for the First Time in Pictures (Six Parts) by
The MONARCH PHOTOPLAY CO., Inc.
(BOB RUSSELL, President)
THE GREATEST OF ALL RURAL COMEDY-DRAMAS
With this Remarkable All-Star Cast:
WILLIAM FREDERIC
WILLIAM J. SORELLE
BRADLEY BARKER
JOHN MACKIN
DALLAS FITZGERALD
WALTER HIERS
BARBARA GILROY
MILDRED GREGORY
ADELE GEORGE
MRS. FITZGERALD
BABY JOAN
UNEQUALLED FACILITIES
FOR ADVERTISING
-ainiiiiiiiiiiiiiiiiimiiiiniiiiiiiniiiiminiiiiiiiiiiniiiiiiiiiiiiiimniiniiiiiiiiimiiimiiiiiiiMimniiniiniiriiiiiniiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii?
STATE RIGHTS NOW AVAILABLE
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 30, 1916 MOTION PICTURE NEWS 19 77
SAID the ant, “I don’t believe that the
elephant can see over the top of a blade
of grass.”
Dwarf minds always doubt the vision of
giants. The last man to acknowledge the
wisdom of another is his competitor.
We are not advertised by our loving
friends, but by our envious rivals.
A million dollars wouldn’t pay for the
publicity which The Clara Kimball Young
Film Corporation has received through the
concerns whose position and standing is
threatened by the introduc-
tion of a fairer, squarer deal
to the exhibitor and the
public.
Success is its own answer
and the only one.
Lewis J. Selznick.
How can an advertiser continue advertising? By giving YOU value.
wmm
s®tJ§
ONE FRAIL BUT
DEFIES
DAUNTLESS WOMAN
AN EMPIRE
HERBERT BRENON’S
Presentation of
NAZIMOVA
By MARION CRAIG WENTWORTH
SOLE DISTRIBUTOR
I
1
ILS* .i-W
s
1 *
KITTy* GORDON
(The Hon/MfS.H.H.BGrrcsfbrd)
1 5 nov/ p foducinsi und <?r x\ve *yupGtVi'sio
G.M- (Broncho Billy) Andcnr<
a film Version of the dramatic nc
pi®
0n<? by one I 5 halt add such stars and
attractions to the list of 5ELZNICK-PICTUPE5
untill I am releasing ONE A WEEK.
NO PROGRAM !
Pick the stars you want. The pictures
of each star will be sold separately with
no strings attached, binding the exhibitor
to any pictures' he does not want.
LEW/S J. SE LI NICK
1980
MOTION PICTURE NEWS
Vol. 14. No. 13
A LETTER FROM MISS KITTY GORDON (THE HOK
Mm.HAreDTDESFODD)TDIlIEmflBlTORS#Pl]l&LIC
Imitation is not only the sincerest form of flattery.
It is the better part of wisdom, the source of all, improvement.
Columbus discovered the West Indies.
His imitators opened up the American continent.
When Mr. Lewis J. Selznick organized the Clara Kimball Young Film
Corporation he expected to be imitated. More, he hoped for it. He
knew his idea would be a failure if others did not adapt it to their
own uses.
He has already expressed his appreciation of the compliment paid
his judgement by Miss Mary Pickford and Mr. Adolph Zukor in
organizing the Mary Pickford Film Corporation.
It is my turn to thank Mr. Selznick for giving me the opportunity
to enlist under his banner at the head of my own company, the Kitty
Gordon Film Corporation.
He blazed the way and it is up to every motion picture star to
follow the sure road he has pointed out to artistic prestige and
financial success.
To my friends the exhibitors and public who have fotind merit in my
program pictures I wish to give assurance that my future
productions, beginning with the picture now under way, an adaptation
Of one of Richard Harding Davis' great novels, "Vera, the Medium,"
will exceed their most sanguine hopes.
And each of my productions will be marketed through the great chain
of exchanges established by Lewis J. Selznick Enterprise?, Inc#
Sincerely,
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
Americas Greatest Serial Company Now .Booking Americas Greatest Serial
“THE SHIELDING SHADOW" was written by George B. Seitz, author of “The Iron Claw." He says
this is bis best serial. Directed by Louis J. Gasnier and Donald Mackenzie, featuring
GRACE DARMOND, RALPH KELLARD and LEON BARY
It cost more money than any other serial ever made. Tbe advertising campaign will cost more. Therefore the serial
will cost you more. 15 Episodes — Released October 1. See It — Then Book It. Complete Publicity Booklets.
Voduced l
kSTRA
ILM
ORPN
The Greatest Ever
Tkat was the opinion of twenty four
exhibitors of Tacoma, Wash., who
saw Pathe s 14 Chapter Master Plot
at a private showing recently.
Thrills of the kind that made “The Iron
Claw such a success assure tox office
profits.
Featuring
JACKIE SAUNDERS and
ROLAND BOTTOMLEY
COMPLETE PUEL
September 30, 1916
MOTION PICTURE NEWS
1983
Patfie presents'
ThrencelaBadie
in tke five part gold Rooster Mayo
Saint. Devil and Woman
Jkis is an unusual and powerful story oP
a young girl with a dual personality —
a saint when she is kerselp a devil when
under tke hypnotic influence oPan evil
man. Like Du yftauriers famous "Jrilby
tke theme is fascinating, fjfve conflict
op wills between tke kero, a kigk minded
young doctor, and tke villain will have
your patrons breathless, asking
Who will win P
m
>99
Produced y lAankouser
{Released
Our advertisers tell us when we give YOU the best magazine.
1984
MOTION PICTURE NEWS
Vol. 14. No. 13
L
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 30, 1916
MOTION PICTURE NEWS
1985
■ - " ~
■ ■■-•'•. H
■BSBMBMgBSSg
l»S»IS^P|S
SiHn
£w? years every event of local or-
world-wide interest at no time less
than twenty -four hours in advance
of all other ^tews Weeklies. I consider
Jhfhe-A&ws equally as important
as the feature attractions , and the
perfect program, not perfect witlt-
;:::/*Tir^:;:;.
iillltS!
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You are wasting your opportunities if YOU ignore advertising.
■ -. 'v' .■ ■ • - ; :•/■- • •;>;: .av.-;;vAo
"si^c;v
5 J<£r-;
&&&&{ :
NOW APPEARING IN
THANHOUSERMADE
R\THE GOLD ROOSTERPLAYS
Saint, Devil and Woman
The Fear" of PoVefty
"The EuctitiVe.
In Preparation-
“The Pillory
DiVbfce and the Dai
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
1986
MOTION PICTURE NEWS
September 30, 1916
1987
-4-
The first McClure release, backed by
nation-wide McClure Publicity, will be a
McCLURE SUPERSERIES
Better to read fifty advertisements than to miss the one YOU need.
McCLURE PICTURES
McClure Building
NEW YORK CITY
1988
MOTION PICTURE NEWS
Yol. 14. No. 13
The Greatest of All
Successes is now proving* all
we claimed, for if and more.
<Tkealres arc hreahing records iviihit—
Ride in on the tide of box office profits.
MAURICI cosmio
The Masier Siar and Charming
ETHEL GRANDIN
Directed by T. HAYES HUNTER
ALberi Payton
Terhune
novelized ii.
A big chain of^reaf
Newspapers
will print if.
A Naiionwide
Adveriising
I
E
CTO secure the hest
1 suggestion for a Five
reel picture to be based
on the mystery events
and situations of the
Crimson Stain Mystery
we will give a way
FREE FREE
OVERLAND
6 CYLINDER-1917 MODEL
IOURING CARS
CASH VALUE *9^ EACH
to motion
th.ea.tre
all
Be sure to mention “ MOTION PICTURE NEWS " when writing to advertisers
September 30, 1916
MOTION PICTURE NEWS
1989
air
all Ills SO TKeaire^
MARCUS LOEW
has hooked
The Crimson Stain Mystery
Marcus loew is a sKowman
whose iremendous success
is due io his judgement of
show quality and dr awing
power. In booking
lhe Crimson. Siam Mysiery
Mr LOEW SAID
I hare seen, the others
and I book, this on
its merits. Ii is a.
GENUINE
SUCCESS
'
s
BOOKING 'm /"T^'V'rv /^\
NOW AT METRO EXCHANGES
Produced by the EUBOGRAPli Co - Piesenied by
CONSOLIDATED FILM CORPORATION
O F Goebel, President Tudwig G BE xt>, Treasurer
1482 Broadway New York.
If you like the “ News,” write our advertisers; if not, tell us.
1990
MOTION PICTURE NEWS
Vol. 14. No. 13
IN THE PRODUCTION OF
THE MORAL UPLIFT
SOCIETY of AMERICA
PRESENTS
IT MAY BE
YOUR
DAUGHTER
AN UP-TO-DATE
PROPOSITION
SOMETHING BIG
IT HAS TO DO WITH THE PRESENT
AND FUTURE WELFARE OF CIVILIZATION
STATE RIGHTS ONLY 729 Seventh Ave.
NEW YORK CITY
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ROLFX
PHOTOPLAYS INC.1
presenis
ADORABLE
MABEL
TALIAFERRO
inihc Channmg Pollock
and Rennold Wolf
FIVE ACT
METRO
WOND ERP LAY
S lipil *&*■#
mm
Directed by
EDWIN CAREWE
X3IS TBEAiAxi
1600 East Grand Ave
Des Moines, I;; *
Pictures
alnut- St*
■oines, Is
5 with regret that
ice to cancel ny •
"say that your vie
er shown in my the
same opinion,
these conditions
discontinue Metro
.mi ted and your pi<
ot pay as the rst
three or xou
av seem Strang
as .:ny seating
are so good
r of the
3 and mil-
ls many peot
have on a
to you that X (
capacity is •L^1
1 find it does
audience sit m t 0 + t c annex sow
not leave, conseqiieo J.J ,J i
past the ticket wmdov as i a
liCtUS^ is strong thao
exnlained atove 1 fW M.dVouV exce:
-Vistans V°a test wish
continued success and with
remain yours very truly.
wyC
September 30, 1916
MOTION PICTURE NEWS
■«-VJ
“Custom Made Features”
Have lasting quality
They are the kind that audiences,, praise and
recommend to their friends
This insures repeat bookings
Repeat bookings mean profits to both the
exchange and the exhibitor
Then
-^-7
uman Orchid
is
( (
A Custom Made Feature”
If your territory has not been
contracted for
Communicate at once with our
NEW YORK OFFICE:
FLORIDA FEATURE FILMS.,
mft~udio yVgw york O/ftce
/liami, Florida 218 West ^2j*hreeh
JEgg
Many a packed house is directly traceable to an advertisement in the “ News.
1994
MOTION PICTURE NEWS
Vol. 14. No. 13
WITH H A- SHERMAN* * *
220 \V-4-2~ St. NEW YORK GOT
Our advertisers tell us when we give YOU the best magazine.
1996
l fi ?
MOTION PICTURE NEWS
Vol. 14. No. 13
UNICORN
Films are shown in the LARGEST theaters. They are also ex-
hibited in the SMALLEST THEATERS.
Wherever there are motion pictures UNICORN FILMS are
necessary.
From a small beginning, born in the midst of fierce competition.
Unicorn has grown, in a comparatively short time, to one of the
biggest distributing organizations in the world.
The Reason
UNICORN FILMS are short length features, 1 to 3 reels.
The exhibitor can book from 1 to 21 reels per week.
The subjects are carefully selected, and the program is splendidly
balanced, presenting a pleasing variety of GRIPPING DRAMAS,
LAUGHABLE COMEDIES, and SPECTACULAR AND SEN-
SATIONAL WESTERNS.
The Unicom Fall Program
will mark a new era in film distribution.
No matter how LARGE or SMALL your house, and regardless
of your policy, you should use UNICORN FILMS.
Get in touch with a UNICORN EXCHANGE.
UNICORN FILM SERVICE CORPN.
126-130 W. 46th St. New York City
28 Branches Throughout the U. S .
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ROM IIS TO
OUR THEATRE
ARRANGE
OR EXCLUSIVE
BOOKING
N YOUR CITY
¥
\ FULL LINE ¥
>F ATTRACTIVE
VERTISING MATTER
J0PT
o<
o’
^ \
Release Date Oct. 15
SOLE DISTRIBUTORS
ADDRESS
6W.46T~"$T. H.YX.
Herald Film Corp.
PHONE
6681 BRYAN
1998
MOTION PICTURE NEWS
Vol. 14. No. 13
A Gripping,
Powerful, Smashing
Five Part Feature
on Today’s
Greatest Evil
The producers have succeeded in portraying the infamous
methods employed by the White Slave Traffickers, at the same
time conveying to the public a sincere and powerful message
on this timely topic. Moreover, with praiseworthy tact they
have studiously avoided every temptation to cheap sensation-
alism, without in any way weakening its dramatic power.
With tremendous dramatic force, this picture sets forth
the career of a young girl, who yielding to the wiles of mas-
querading villainy in a moment of weakness, is drawn deeper
and deeper into the meshes of her vicious associates, but
finally is the instrument of their complete undoing.
NO MOTHER WILL FAIL TO RESPOND
TO ITS POIGNANT, HUMAN APPEAL
FOR STATE RIGHTS APPLY TO
RADIO FILM COMPANY, Inc., 1446 Broadway, New York
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 30, 1916
1999
MOTION PICTURE NEWS
Mr. INDEPENDENT PRODUCER!!
q If you are a Maker of MERITORIOUS productions we will sup-
ply you with a market that will bring you maximum returns.
<]J The AMERICAN STANDARD plan of film distribution is built
on the principle of co-operation ; a process requiring nearly two years
in the building, and NOW A PROVEN SUCCESS, through actual
operation.
We have a complete system of independent exchanges covering
the entire country and reaching into foreign lands. Each unit of this
vast organization of distribution operates on a basis whereby it is
paid in proportion to the business it does and not by the amount of
time it consumes in its work.
We believe an organization should be paid only what it earns,
whether it be the exchange, the distributor, or the manufacturer.
Hence, reversing the order, the manufacturer must make GOOD pic-
tures to ensure good returns; the distributor must have a complete
working system of exchanges for the proper exploitation of those
pictures, to secure its returns; and, each individual exchange must
be a bee-hive of activity, capably managed, properly equipped, and
have a large following, for only through these essentials can it earn
a goodly profit.
Summing up, THE EXHIBITOR gets a “square deal” all
around; GOOD PICTURES delivered to him through an EF-
FICIENT ORGANIZATION. His patrons are pleased, and through
his success your pictures earn more than a mere price per foot.
We invite your inquiries, or a personal call.
AMERICAN STANDARD MOTION PICTURE CORPORATION
SAMUEL QUINN M. G. WATKINS
President EXECUTIVE OFFICES General Manager
164-166 West Washington Street
CHICAGO
A magazine’s success is measured by its advertising. Look at the "News I
2000
MOTION PICTURE NEWS
Vol. 14. No. 13
■?! f
i £> a
First
ESSANAY-CHAPL1N-REVUE
of 1916
COMING SOON
Especially arranged by the Essanay company
from the Essanay-Chaplin comedy successes
"The Tramp” nHisNewJob” ” A Night Out”
In ^ Acts
INFRINGERS BEWARE
All Essanay-Chaplin comedies are copyrighted in the library of Con-
gress and infringers will be prosecuted to the full extent of the law
ALL NEW, SPECIAL PAPER AND
ADVERTISING MATERIAL
GENERAL FILM SERVICE
Pisisonou
1333 Argyle Street, Chicago
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
“When You See it
“ The Exhibitors’
in ‘The News’
M#ws
Medium of
It’s News ”
Communication ”
ittAS THE QUALITY CIRCULATION OF THE TRADE]
L03 ANGELES. CALIFORNIA NEW YORK CITY
429 SO. FIGUEROA STREET SEVEN HUNDRED AND TWENTY - NINE SEVENTH AVENUE
CHICAGO. ILLINOIS
110 SO. DEARBORN STREET
Volume XIV SEPTEMBER 30, 1916
No. 13
Some Truths About Pictures
WE are pleased to give over this page, this week, to
Frank J. Rembusch, of Shelbyville, Indiana, who
in an open letter to the national association of the
industry, says some truths worth knowing about pictures
and the picture business.
* * *
1V4ANY of his tersely expressed views coincide closely
*’A with satements made from time to time upon this
page. But we publish them, not to call attention to this
fact but because they sum up the long and practical ex-
perience of an exhibitor who has also travelled much and
talked freely with other exhibitors and who is a sincere
believer in the organization of the industry as a whole.
We italicize important passages :
* * *
“'"THESE are the four principal objections to the mo-
A tion picture to-day :
“ First. The use of cigarettes by the great stars, who
appear in the eyes of children as heroes. Less use would
make them just as great.
“ Second. Nudity. Much is unnecessary.
* * *
<<rTHIRD. The theme of infidelity and unfaithfulness
A between husband and wife in the eternal triangle.
Censorship is always advocated by persons past the merid-
ian of life and they resent their children seeing this form
of story so frequently. The picture story in times past
mostly started with love’s young dream and ended in a
happy marriage. Now it generally starts at the marriage
altar and ends at the grave. People want recreation and
not study. Ninety per cent, are pleased with pictures that
make them happy and contented. If you will talk to
people who are not going to picture shows you zvill find
one reason why the box office receipts are dwindling.
* * 4=
“PTOURTH. What is particularly disappointing and an-
noying to the public is the fact that they have no way
of knowing what kind of picture they are going to see.
A new form of publicity is needed. Clean pictures should
be advertised as clean pictures — a vampire as a vampire.
Up to now publicity tends to bring out the sensational
features only. If we have a picture that will appeal to
the church-going people we ought to say so and get them
to come. If it is a picture that bumps the line let them
know it and they will not criticise.
* * 4=
“ JAfE are °ll influenced too much by the experience of
the legitimate stage and Broadway standards. A
film that passes on Broadway without criticism will often
raise Ned in a tank town. Under the present system Mr.
Exhibitor is forced to run a picture whether or not — be-
cause it is in line on the program and the exhibitor cannot
help himself even though it ruins the business for him.
4= 4= 4s
“DOP corn is worth five cents a sack the world over but
A we are still buying and selling film like horse traders.
Whoever is the best trader cleans up on the other. A
film whether good or bad should have a price on it which
should be quoted upon release. Exhibitors could then
do their own buying instead of present continual dickering
and bickering. He could buy more and not overbuy and
buy better to his needs and could buy ahead and have his
program filled up for weeks and months ahead.
4= 4= 4=
“'"THERE should be a credit system to eliminate the dead
A beat and encourage good pay exhibitors by giving
cash preference.
“ There should be a universal method of paying for
service which, in my opinion, should be cash in advance,
but not deposits. There should be a universal form of
contract or as near that as we can get.
4= 4= 4=
“IN conclusion, I would like to see some pictures made
A that would be particularly suitable for the whole
family, in fact, the function of the moving picture was to
entertain the whole family. That is how we made our
money and that is how we will make it again. But it can’t
be brought about spasmodically and nothing would ruin
this business more easily than an upheaval in which every-
body changed their policies at once, but if we get together
once a month and talk over the things that pertain to
our business and really and truly ‘ lay the cards face up ’
we would soon accomplish a great deal.”
E need the long shore and the short show; the one
reel and the five-reeler. Every manufacturer should
specialise in a certain way and then the exhibitor can
specialize, in his daily program. One day he can cater
to one class of people and the next day to another class
and in that way you will get all the people into the show.
“ Therefore, I reiterate, that if the exhibitor and manu-
facturer around the same table take up questions effecting
the whole industry, censorship will soon cease ; programs
that appeal to more people will develop; more people will
go to picture shows ; expense and overhead will be less-
ened; manufacturing and exhibiting costs will be cut
down and we will all prosper again as we did in the good
days gone by.”
Copyright, 1916, hy Motion Picture Keicx, Inc.
2002
MOTION PICTURE NEWS
Vol. 14. No. 13
| HAS THE QUALITY CIRCULATION OF THE TRADE]
MOTION PICTURE NEWS EXHIBITORS’ TIMES
Published on Tuesday Every Week by
729 SEVENTH AVENUE, COR. 49TH STREET, NEW YORK.
WILLIAM A. JOHNSTON President and Editor
HENRY . F SEWALL Vice-President
E. KENDALL GILLETT Secretary
H. ASHTON WYCKOFF Treasurer and Business Manager
WENTWORTH TUCKER Asst. Treasurer
R. M. VANDIVERT Advertising Manager
THEODORE S. MEAD Chicago Manager
3. C. JESSEN'. . . .' Los Angeles Manager
LESLEY MASQN, Managing Editor
WILHAM'kESSMAN ANDREWS News Editor
The office of the company is the address of the officers.
Entered as Second-Class matter at the New York Post-Office.
And the attitude of the newspapers who have refused
advertising for such pictures should be most emphatically
endorsed by every self-respecting exhibitor.
* * *
’"T HE maker of indecent pictures, and the exhibitor of
them will both find that, in the long run, they are
playing a losing game. And it may also be said that the
exhibitor who tries to make a picture suggestive or sala-
cious by his advertising of it will sooner or later find that
he has injured his own box-office and cut in two his
receipts.
* * *
VY7 E have “get-rich-quick ” men in the ranks of the ex-
™ hibitors, precisely as we have them in Wall Street.
Such exhibitors always play for quick money and easy
money, and to their mind, it is the sensational, the
“ border-line ” picture that brings it.
So it does— -for a time.
But when the reaction sets in — and it always sets in—
the house that dealt habitually in the lurid, ultra-frank
picture might just as well be quarantined by the Board
of Health ; the townsfolk will not avoid it any more
completely.
* * *
Subscription !f2 per year, postpaid, in the United States, Mexico, Hawaii,
Porto Rico and the Philippine Islands. Canada, $3; Foreign, $4 per year.
N. B. — No agent is authorized to take subscriptions for Motion Picture
News at less than these rates. Have the agent taking your subscription
6how his credentials and coupon book.
VOL. XIV September 30, 1916 No. 13
Bully for the Newspapers!
CEVERAL newspapers throughout Michigan have taken
^ offense at the caption, “ No Children Allowed,” or
“ No Children Admitted,” in connection with the showing
of certain films.
It is the contention of the publishers that these cap-
tions are not used because of the fact that the pictures are
unfit for children as much as it is to arouse curiosity
among the older folks.
Several times recently pictures bearing these captions
have been refused any newspaper reading matter and
publishers have refused to accept advertising.
* * *
NE paper explains itself in the following editorial :
“ Whenever you see the sign ‘ Children /Not Admit-
ted ’ over a theatre door, you are supposed to know in-
stinctively that something which will shock the modesty
is being exhibited there.
“ Most of our theatre managers appear to be plain
boobs. History proves that the American people are
clean, that they will not for long pay to see indecent
dramas or indecent pictures. If the managers were not
boobs, they would not attempt to show the indecent pic-
ture.
“ For the honor of your own women, avoid those thea-
tres that use the indecent, the filthy, the shameless and
the red light district as a lure. Life is pleasant, men and
women are good.
“ Why drop into the gutter with the gutter snipes of
the moving picture world when you can dwell on the
heights with the good and the beautiful? ”
* * *
r"P HIS is timely and valuable advice. The “ No Children
A Admitted ” sign should be used as rarely as a decla-
ration of martial law, in other words, only when there is
the strongest and most unmistakable provocation for so
doing.
T T is perfectly true that you can get a bigger crowd to
*■ see a fire than to watch a sunset.
And there are actually exhibitors who prefer to set their
theatres on fire, in every sense but the literal one, with
inflammatory pictures, to the more reliable, steadier
(though slower) attraction of the substantial, well-built
story that will bear recollection and bear re-exhibition.
4= * *
IF there were no other reason than that every suggestive
picture is an official invitation to censorship, that would
be enough to keep every clear-headed, sound-minded ex-
hibitor from permitting one to appear on his screen.
There is, fortunately, the more fundamental reason of
self-preservation, business self-preservation, to teach the
exhibitor how to choose between quick, uncertain money,
and slower but, in the long run, surer money, and more
of it.
That reason is that the exhibition of indecent pictures
is managerial suicide, simply because the vast majority
of the American people do not care to see and will not
deliberately go to see such pictures.
Make Your Lobby Pack Your House
VY7ITH this issue we introduce to the exhibitor the re-
markable lobby displays of Mr. Kashin.
A descriptive and illustrated article appears under the
department heading: “ Live Wire Exhibitors.”
Further articles, illustrating and describing in detail
Kashin lobby displays of pictures in several services will
appear hereafter and exclusively in Motion Picture
News.
W/ E unhesitatingly pronounce these displays the best
** picture theatre advertising that has come to our at-
tention and we have searched diligently for just this sort
of service for our readers.
We believe that these displays are applicable to most
any theatre and are within the means of most any ex-
hibitor and then consistently and intelligently used they
will turn most any losing house into a successful one.
This is a large but, we believe, a logical claim, as our
readers will find who follow and apply the ideas set forth
in this very interesting and valuable series.
September 30, 1916 MOTION PICTURE NEWS 2003
National Association of the Industry Is Active
During the Week Many Meetings Were Held and Branch Committees Organized — Gatherings Attended by Mem-
bers in All Departments of the Business — Forty-five New Members Secured at One Session
THE activities of the National Associa-
tion of the Motion Picture Industry
during the past week were many and
varied, consisting largely of meetings and
organization of the various branch com-
mittees. These were made up of gather-
ings of the producers, distributors, repre-
sentatives of the exchanges, the supply
and equipment men, the Executive com-
mittee and the general division.
Much of the time and energies of the
association were taken up with a plan
whereby the united strength of the indus-
try could be brought to bear against an
existing evil condition of affairs in a man-
ner that would have had a lasting and tell-
ing effect, but at the last moment these
plans had to be abandoned for the time
being.
A small but enthusiastic meeting of the
Fifth or Miscellaneous Class of the asso-
ciation was held on Thursday afternoon,
September 14.
William A. Brady, president of the as-
sociation, was present, and opened the
meeting with a brief address, in which he
urged for Class 5 the same “ get together ”
spirit which has dominated the meetings
of the other branches of the association.
William A. Johnston presided as chairman.
Change Name of Class 5
A motion was passed changing the name
of Class 5 from the Miscellaneous Class
to the General Division. The following
committees were appointed : Executive
Committee, William A. Johnston, Arthur
James, Julian M. Solomon, Jr., Nat G.
Rothstein, Fred J. Beecroft, Thomas G.
Wiley and Eugene F. Licome. Committee
on New Members, P. D. Gold, Elmer J.
McGovern, R. M. Vandivert, J. A. Milli-
gan, John W. Grey, Albert Strauss and C.
J. Giegrich. Committee on Rules and Reg-
ulations : A. H. Battey, E. L. Masters,
Samuel H. Spedon, Harry L. Reichenbach
and P. D. Gold. William M. Seabury was
made an ex-officio member of this com-
mittee.
The Executive and New Members com-
mittees will later on be enlarged to include
eleven members.
It was also carried on motion that the
chairman of the Branch Committee be
made ex-officio member of each of the
foregoing committees. The appointment of
a Grievance Committee was postponed un-
til the next meeting of the General Divi-
sion.
The meeting of the Executive Commit-
tee has been called for Tuesday evening
at 8.30, September 19, at the offices of the
association. The Committee on New Mem-
bers met on Friday, September 15. An
aggressive campaign for new members has
been laid out. A representative will be
appointed in each of the offices of all the
prominent concerns in the business to se-
cure new members.
At a meeting of one of the divisions dur-
ing the week over forty-five new member-
ships were secured. The meetings sched-
uled for the coming week are as follows :
Monday at four o’clock a meeting of the
Associated Motion Picture Advertisers,
Monday at eight o’clock an adjourned
meeting of the Producers’ Branch Commit-
tee, class one: Wednesday, meeting and
luncheon at the Hotel Astor at 12.30 of the
distributors and exchange men to complete
organization; Thursday at eleven o’clock
the regular monthly meeting of the Board
of Directors, and Thursday at 2.30 o’clock
a general membership meeting.
During the week the association gave its
hearty indorsement of the methods that
are being put in force by the Motion Pic-
CAMUEL GOLDFISH has resigned as
chairman of the board of directors and
also as a member of the executive com-
mittee of the Famous Players-Lasky Cor-
poration. Mr. Goldfish, however, retains
his position on the board of directors.
In response to a request for a statement
regarding this decision, Mr. Goldfish said:
Samuel Goldfish
“ I have contemplated retiring from the
active management of the Famous Players-
Lasky Corporation for some time in order
to mature certain personal plans which are
of great importance to me, and which I
could not mature if I continued as one of
the executives of the company. I could
not, however, see my way clear to resign
as an officer of the corporation until the
grave matters arising out of the adjust-
ing of details between the two corporations,
which merged only recently into the Fa-
ture Exhibitors’ League of New York for
the defeat at the primaries of Senator
Cristman, the father of the Cristman-
Wheeler Censorship Bill, which was vetoed
by Governor Whitman after it had passed
the State Legislature last winter. The
league has come out in favor of the can-
didacy of Theodore Douglas Robinson,
and in order to aid in his election has had 1
slides shown in the theatres of twenty-five j
towns in that district during the past week.
These slides bear the photograph of the
league’s candidate and a direct admonition
to vote for him on primary day. The ex-
hibitors’ support is regarded a strong asset.
mous Players-Lasky Corporation, had been
completed. ■>
“ It is, of course, a matter of great regret
to me that serving the corporation and go-
ing on with these plans, of which I can
say nothing definite at the present time, be-
came inconsistent. From the time of the;
beginning of the Lasky Company to now,
my heart and soul were in the work which
I started quietly and unostentatiously only
about two and one-half years ago.
“ I am very proud of what has been ac-
complished, first by the Lasky Company,
and since by the larger and more im-
portant corporation into which it merged1
with the Famous Players Film Company a
few months ago, and proud too, of such
share of its success as my associates have
been good enough to credit to my en-
deavors. My confidence in its future is
amply evidenced, I think, by my reten-
tion of all of my stock interests in it.”
After receipt of Mr. Goldfish’s resigna-
tion as chairman of the board of directors,
and a member of the executive committee
of the Famous Players-Lasky Corpora-
tion, the board of directors issued the fol-
lowing statement :
“ Although Mr. Goldfish’s resignation did
not come as a complete surprise, it was re-
ceived with great regret and accepted, be-
cause the board felt that any request that
Mr. Goldfish continue longer as an execu-
tive of the company would be unfair to him,
in view of his statement that his work with
the company would interfere with the
maturing of his personal plans.
“ Mr. Goldfish’s earnest and conscien-
tious efforts, first on behalf of the Lasky
Company, and since its organization, on be-
half of this company, have earned for him
the esteem and good will of all his associ-
ates, and in accepting his resignation, the
board, collectively and as individuals, ex-
pressed to him their best wishes for and
confidence in his future.”
WARD ON ROAD FOR UNICORN
W. D. Ward, Detroit manager for Uni-
corn, made a flying trip over his territory,
lining up fall bookings. He expressed
himself as greatly pleased with the addi-
tional business he secured.
Samuel Goldfish Resigns as Chairman of Lasky Directors
He Also Leaves the Executive Committee of the Company, But Remains a Member of the
Directorate and Retains His Stock Interests
2004
MOTION PICTURE NEWS
Vol. 14. No. 13
iimo.
I Eddie Barry (Left and Right) and Harry Ham (Three Centre Panels;, Leading |
Comedians in Christie Comedies, Playing Opposite Billy Rhodes
■
Sydney Ayers Is Dead in Oakland, California
Pioneer Actor in Screen Drama Was with the Selig Company for Three Years, the American
Company at Its Santa Barbara Studio for a Year, and with Universal
“BRIDE AND GLOOM” FROM
CHRISTIE
Director A1 E. Christie is making the
last scenes for the first special two-reel
comedy release by the Christie Film Com-
pany, through independent exchanges con-
tracted with, the date of the release having-
been fixed for Thursday, October 26.
“ Bride and Gloom,” is the attractive
title given the story, but also one that fits
the tale told in the film. It is a story of
many laughable situations, dealing as it
does with the rivalry between a book-
keeper of middle age, taken by Eddie
Barry, and a young secretary played by
Harry Ham.
Billy Rhodes is the maid they both seek,
but cupid throws the dart at the feet of
the secretary, and he wins in a walk. But
once the marriage ceremony is completed
Gloom steps forth. The lonely book-
keeper tries to drown his sorrow in drink,
and then he receives a mysterious present
—a folding bed — with a note from the
groom, stating “ here is an article we will
not need, so are sending it to you as a
present.” The groom had found his bride
detested folding beds, and he arranges for
the expressmen to take it. Then he is
called out and the girl friends of the bride
put her to sleep in the bed and close it up.
Thus the bed with the contents and
letter is taken to the bachelor’s apart-
ments and after a lively chase, expla-
nations, and unexpected comedy, situations,
everything is righted and Mr. Bookkeeper
is last seen vowing no brides for him, as
the bed closes and stands him on his head.
Mr. Christie has used all new sets, prop-
erties and costumes in this subject.
HEALTH BOARD ORDER IN PITTS-
BURGH HOLDS UP “MENACE”
“ The Yellow Menace,” which was to have
been released in Pittsburgh on Septem-
ber 4, has been held up as a result of the
health board order, prohibiting children
under sixteen years of age to attend the
theatres. Manager Harry Lande of the
Quality Film Company announced this fact
and states that the first episode will not
appear until September 11 or later.
Several important bookings of the story
had to be canceled as a result of the health
order, but the exhibitors see the advantage
in the later date and readily acquiesced.
The serial is booking rapidly in Pitts-
burgh, and bids fair to be one of the serial
successes of the day.
Special to Motion Picture News.
Oakland, Cal., Sept. 14.
A PROMISING career was cut short by
the death of Sydney Ayers, follow-
ing an illness of several months from a
complication of disorders due to a nervous
breakdown, at the Merritt Hospital in Oak-
land to-day.
Mr. Ayers had been with the Selig Com-
pany for three years and with the Ameri-
can at Santa Barbara for one year. Later
he went to the Universal, where he re-
mained for three years, playing leads and
directing all his own pictures. The great
strain of acting besides producing these
pictures for Universal finally caused the
breakdown that resulted in his death.
Mr. Ayers was regarded by the Univer-
sal as one of the promising and talented
directors in the employ of the concern.
He was the son of James H. Ayers, a
HA. SHERMAN, president of Sher-
• man-Elliot, Inc., the largest state
rights buyers in the United States, arrived
in New York Saturday afternoon after
completing arrangements for the purchase
of the Selig production of “ The Crisis.”
The price paid for the rights for the United
States and Canada was a quarter of a mill-
ion dollars.
Mr. Sherman when seen by a representa-
tive of the Motion Picture News, said rel-
ative to the manner in which he would dis-
pose of this mammoth production of Win-
ston Churchill’s celebrated novel : “ I will
dispose of it by state rights for all of the
territory east of Chicago. For the west-
ern territory I will handle it in the same
manner as I did ‘The Birth of a Nation’
and ‘ Ramona,’ that is, book it independ-
ently with traveling companies to the regu-
lar theatres throughout that territory. For
both of these productions I have had seven
traveling companies out, and the way busi-
ness is going they will be out for two or
three years yet.
“ As to the Canadian rights, I have not
made up my mind as yet, but they will prob-
ably be sold outright. In my opinion ‘ The
pioneer Oakland business man, and started
his theatrical career at the age of seven-
teen, joining the Lewis Morison’s Com-
pany in the presentation of “ Faust.” He
played many roles in companies in the
East, returning to Oakland about eight
years ago, when he became leading man
for Ye Liberty Stock Company.
After several engagements at Ye Liberty
Theatre he toured the Orpheum Circuit
with a number of his own sketches, and
from there went into the moving picture
field, joining the Selig Company in Los An-
geles in 1910 as leading man.
When playing with the Selig Company
he married Anna Franck, a Los Angeles
society girl and noted beauty.
He is survived by his widow and one
child, Baby Ann Ayers, and two sisters,
Mrs. A. Homer and Mrs. Howard Doane,
of Oakland. He was 35 years old.
Crisis ’ is the equal in every way of ‘ The
Birth of a Nation.’ It has a big story, is re-
plete with action from start to finish, has
been wonderfully produced and directed,
and contains some fine photography.”
Mr. Sherman has arranged for an invita-
tion performance of the picture at the C.
and H. theatre for some day early next
week. For the purpose of carrying on the
vast quantity of business that will develop
as a result of his purchase of the rights to
this picture, he has opened offices on the
seventeenth floor of the Candler Building.
This is in addition to his offices in St. Paul,
Minneapolis, Milwaukee, Kansas City and
Denver.
ARTHUR HOOPS DIES SUDDENLY
Arthur Hoops, the actor, died Suddenly
last week of heart disease in Long Island
City. Mr. Hoops was motoring from New
York to Bayside, L. I. While passing over
the Queensboro Bridge he became ill and
his chauffeur hastened with him to St.
John’s Hospital, Long Island City. The
stricken man died before the automobile
reached the hospital. Mr. Hoops was 46
years old.
Sherman, in New York, Tells of “ Crisis ” Marketing Plans
State Rights Basis East of Chicago — West of That City He Will Book It Independently
with Traveling Companies — Canada Goes Outright
September 30, 1916
MOTION PICTURE NEWS
2005
General Film Announces Fall and Winter Programs
Kalem’s “ The Girl from ’Frisco ” Is to Be Increased from Fifteen Episodes, as First Planned, to Twenty-five —
Lubin Loses Its Identity as Far as New Productions Are Concerned — Producing Companies Agree to
Use Their Topnotch Stars in Dramas and Comedies
ALTERNATING WEEKS BEGINNING OCTOBER 1st.
Selig
1 single reel
comedy
1 single reel
comedy
1 three “
drama
I two “
drama
(6)
2 single “
news
(5) 2 single “
news
Vitagraph
1 single reel
comedy
1 single reel
comedy
1 single “
comedy
(2J 1 single “
comedy
(5)
1 three “
drama
(Twice a month, 1st and 3rd Saturday)
Essanay
1 two reel
drama
1 two reel
drama
1 single “
comedy
1 single “
comedy
(6)
1 three “
drama
(6) 1 three “
drama
Kalem
1 single reel
drama
2 single reel
dramas
(5)
2 single “
comedies
. . 1 single “
comedy
1 two “
drama
(5) 1 two “
drama
Melies
3 single reel
comedies
2 single reel
comedies
(5)
1 two “
drama
1 single “
(6) 1 three “
drama
drama
There may be some slight changes in this program. Beginning the latter part of October, Kalem, according
to present plans, will discontinue one reel of comedy, substituting therefor a one reel serial drama entitled
“GRANT, THE POLICE REPORTER.” This is along the same lines as the “HAZARDS OF HELEN”
SERIES. Also later in October, Melies plans to discontinue one reel of comedy, substituting a one reel drama,
featuring one of the most noted stars in the world.
THE complete details of the fall and
winter program of the General Film
Company contain two important dis-
closures, one to the effect that the Kalem
production of the “ Girl from ’Frisco ” se-
ries is to be increased to twenty-five epi-
sodes instead of fifteen as first planned,
and the second is that the Lubin Company
loses its identity and individuality on the
General Film Program in so far as new
productions is concerned.
Any new short length pictures that the
Lubin Company may produce in the future
for release by General Film will come
through the Vitagraph Company, and will
bear the name of Vitagraph. It is possible
that some of the short length successes of
the past will be reissued under the name
of Lubin, otherwise this company, one of
the oldest in the business, will be missing
from the program this fall and winter.
The formal announcement of the com-
pany is as follows :
“ Each of the manufacturers now re-
leasing new films through General Film
Service will continue to do so on the fall
and winter program. Not only have they
agreed to continue, but each has a specif-
ically pledged that where improvement is
possible in their productions it will be
forthcoming. This improvement is not to
be confined to pictures alone but to posters,
etc., which they are to furnish and which
will be brought to a state of complete per-
fection.
“ There is planned a continuance of
serials, “The Girl from ’Frisco” is demon-
strating that this feature of our program
is a big one, and one calculated to attract
patronage. In dramas and comedies the
manufacturers have agreed to use their
top-notch stars.
“ A system of the strongest kind of co-
operation from the home office will be in-
augurated immediately. No detail con-
nected with a branch office will be con-
sidered as not being of enough importance
to warrant attention from the home office.
There has been established in our adver-
tising department a bureau intended to co-
operate directly with the exhibitor. An in-
creased appropriation has been made for
a comprehensive advertising campaign cal-
culated to best serve the interests of ex-
hibitors. This plan is flexible, and where
especial advertising should be done to
stimulate business in certain territories at
certain moments, it will be done.”
American Film Reduces Number of Producing Companies
Change Is Due to Policy of Mutual Releasing Organization, Which Provides for Feature
Pictures with Well-Known Legitimate and Screen Stars as Principals
Special to Motion Picture News.
Los Angeles, Sept. 16.
WITH the. policy of the Mutual re-
leasing organization which provides
for feature pictures with well-known legi-
timate stage and screen stars as principals,
a big change has been made necessary at
the studios of the American Film Com-
pany at Santa Barbara. By this change it
will not be necessary for this producing
company to maintain as many producing
companies and the number of directors
and players has been reduced.
At the present time there are five com-
panies under the direction of William C.
Dowland, Edward Sloman, James Kirk-
wood, T. N. Heffron and C. Rae Berger.
Mr. Dowlan is in charge of completing
the last subject which will offer Richard
Bennett as star. This has been titled
“ The Higher Good,” and is a problem
play by Clifford Howard, editor of the
American scenario department. Scenes in
which Mr. Bennett appears are being
made first that he may return to New
York to take up an engagement there on
the stage.
A sequel to the serial “ The Diamond
from the Sky,” is being made under the
direction of Edward Sloman, and has as
its principals, the players who took part
in the original thirty episode subject. This
list includes William Russell, and Char-
lotte Burton as leads, Eugenia Forde, Tom
Chatterton, Rhea Mitchell and several
others.
The third Kolb and Dill comedy is an
adaptation of this pair of comedians’ stage
success, “ Peck o’ Pickles,” and the direc-
tion is by T. N. Heffron. May Cloy,
Josephine Clark, Marie Van Tassell, Bur-
dell Jacobs, Frank Thompson, and other
American players are cast for this picture.
A small town set has been built for “ Peck
o’ Pickles,” and a pair of very clever
actors for it are trained rats, who aid to
introduce a number of very laughable
comedy situations.
Winifred Greenwood, Ed. Coxen and
George Fields who have played together in
more than three hundred American pic-
tures, are now at work in their last for
this company, which is being made by
Director C. Rae Berger. It has been titled
“ A Voice of Love.”
“ Esther of the People ” is a five-reel
picture just completed by Director Frank
Thorne, which has Helen Rosson in the
name part, and Franklyn Ritchey and Tom
Middleton in the principal roles. Mary
Miles Minter is working in scenes for
“ Faith,” under the direction of James
Kirkwood, and the supporting cast includes
Margaret Shelby, Gertrude LeBrant, Clar-
ence Burton, Bessie Banks, Lizette Thorne
and others.
In the past few months a number of
marked improvements have been made at
the American plant which means more ef-
ficient production conditions and improve-
ments for the films. The addition of a
large tract of ground for use of exterior
sets, and the building and equipping of a
large interior stage adds greatly to the
producing facilities. This studio has long
had the reputation of being one of the
most attractive on the coast, and players
have found it ideal in many respects.
ENGAGEMENT OF W. S. SMITH AND
MISS BELT ANNOUNCED
Special to Motion Picture News.
Los Angeles, Sept. 6.
Announcement of the marriage of W. S.
Smith, manager of the Hollywood Vita-
graph studio, who is brother of Albert E.
Smith of the Vitagraph Company, and
Laura Belt, daughter of Archdeacon Belt
of Toronto, has recently been made, and
the couple have been congratulated by
their many friends of Filmdom. Mrs.
Smith, formerly served Mr. Smith as his
private secretary.
BACHMEYER MAKES RIDGE PUBLIC-
ITY HEAD OF PARAMOUNT IN
CINCINNATI
The Famous Players Film Service, Inc.,
of Cincinnati, distributors of Paramount
Pictures in that district, W. C. Bachmeyer,
manager, has added a publicity and adver-
tising department and placed J. Maurice
Ridge at its head.
2006
MOTION PICTURE NEWS
Vol. 14. No. 13
Partridge Is Appointed Special Representative of V-L-S-E
His Duties Will Consist of Keeping in Touch with the Twenty-three Branches of Company
by Personal Visits for Enlarging Service to Exhibitors
HOLMES ASSEMBLES PICTURES TO BE
RELEASED BY PARAMOUNT IN
WINTER
Burton Holmes, who has been taking the
weekly “ Easy Chair Journeys,” of trips
around the world for Paramount Pictures
Corporation, has been spending the past two
weeks at the Paramount-Burton Holmes
Travel-Pictures studio in Chicago, as-
sembling his latest pictures and writing
titles for the material he gathered during
his summer’s travels, which will be re-
leased through Paramount during the
coming winter.
The new pictures that Mr. Holmes se-
cured this summer, were recently seen at a
private showing of Paramount officials,
and are deemed to be the most beautiful
scenics and travel pictures that have ever
been collected by the company. Many of
these will be released during this winter
season. J
KLEINE, EDISON, SELIG AND ESSANAY
TO APPEAR IN FULL IN NAME OF
RELEASING COMPANY
Unless plans are radically changed, the
official title of the latest of filmland’s com-
binations will be the Kleine-Edison-Selig-
Essanay Company. It had been suggested
that the initials of these companies be used,
but motion picture exhibitors and others
immediately protested. One of the best
known and most influential of motion pic-
ture exhibitors wrote :
“ The names of Kleine, Edison, Selig
and Essanay are names *o conjure with,
for they stand for years of experience, for
dependability, for success and for art.
Each one of these names is worth hun-
dreds of thousands of dollars. Why hide
them with initials?” William N. Selig
and George K. Spoor have both expressed
themselves in favor of utilizing the full
names of the companies interested.
THREE new photoplays were completed
last week in the William Fox studios,
two in the East, one in the West, starring
Theda Bara, William Farnum and Virginia
Pearson. Miss Bara’s picture marks her
return to “ vampire ” roles. The direction
wa§ in charge of J. Gordon Edwards.
The latest Farnum photoplay, “ Fires of
Conscience,” released for September 25,
shows how a strong man meets a strong
man’s test of honor. The scenario was
written by Henry Christeen Warnack, a
Los Angeles dramatic critic. Oscar C. Ap-.
f el filmed the picture and obtained some
wonderful bits of night photography in
the San Bernardino Mountains, in the Sil-
ver Lake district.
In the cast with the Mr. Farnum are
Nell Shipman, Gladys Brockwell, Willard
Louis, H. J, Barrows, Henry J. Hebert
and William Burress.
The picture is Mr. Farnum’s fourteenth
photoplay for the Fox films.
More than one of the actors in the
Pearson screen drama spent many a weary
hour at the costumers getting the proper
sartorial effect as the setting is laid in a
Scotch village. Walter Law and Glen
' I 'HAT the V-L-S-E, as the selling de-
partment of Greater Vitagraph is
determined to keep pace with the possi-
bilities for enlarged service to the ex-
hibitors, which the concentration of its ef-
forts in the interests of one company per-
mits, and that no step is to be neglected
Joseph S. Partridge
that will make for the highest degree of
efficiency of its selling organization, is evi-
denced in the appointment by General
Manager Walter W. Irwin of Joseph S.
Partridge as Special Representative of the
home office.
It will be the duty of Mr. Partridge,
White share the laurels in the supporting
cast.
The dictionary is honored in signal fash-
ion in the new George Walsh photopiay
no>v being made on the Pacific Coast, as
Noah Webster’s book of words has a part
of prime importance to the action of the
picture.
In Frank Lloyd’s initial production for
William Fox, paintings valued at more
than $100,000, will be on exhibition. The
collection was obtained from the homes
of several wealthy residents of Southern
California, and two genuine Corots are in-
cluded in the oils. The portraits and land-
scapes were used in a setting representing
the interior of a large art gallery. More
than two hundred feet of the big stage in
the Hollywood studio were included in the
“ set.”
In the cast with Miss Suratt for her new
picture is Joseph Granby, who has just
joined the William Fox forces. He joined
the Castle Square players in Boston when
he leaped from the theoretical to the prac-
tical.
He has been on the stage for over
eleven years to date.
than whom no one is better acquainted
with the needs of the exhibitors of Amer-
ica, to keep in constant touch with the
twenty-three branches of the Vitagraph V-
L-S-E by personal visits, and to see to it
that everything that will make for the
greatest good of the exhibitors, and conse-
quently for Greater Vitagraph, is being
done.
The large experience which Mr. Part-
ridge has had in the film industry, the
wide acquaintanceship which he possesses,
and his practical knowledge of all that
goes toward the upbuilding of an exchange
and its customers, makes his appointment
of especial interest.
There is probably no exchange manager
in the country better known than he. For
a number of years he was associated with
the General Film Company in an investi-
gating capacity. He was afterward made
special representative of that company for
the Dominion of Canada, and subsequently
transferred to the Pacific Coast. He went
to V L-S-E, taking charge of the New
York office at its inception, since which
time it is doubtful whether there is an
exchangeman in the city as well liked by
the exhibitors. On August 25, he was
given a rising vote of thanks at an ex-
hibitors’ meeting, held in New York City.
Mr. Partridge, of course, will make the
home office of Vitagraph V-L-S-E his
headquarters, but will be almost constantly
on the road doing constructive work at the
various branches of the V-L-S-E, and see-
ing to it that the selling policies as well
as the operating efficiency of these offices
are furthered to the best interests of all
concerned.
He is succeeded as manager of the New
York branch, by George Balsdon, Sr., an-
other film man known to all who have
been in the industry for any length of
time. Mr. Balsdon has been manager of
the Boston branch of the V-L S-E, where
his conscientious service and responsive-
ness to the requirements of exhibitors, won
for him a large and loyal following.
Having himself been an exhibitor in
Pittsburgh, when he entered the film busi-
ness, and afterwards general manager of
the poster and advertising bureau of the
General Film Company, he is most happily
qualified to work with and for the ex-
hibitors in the New York territory.
He has been with the V-L-S-E since its
formation. To him was entrusted the
opening of the offices of that company in
Pittsburgh, Cleveland and Minneapolis.
J. L. Reardon, who has been assistant
branch manager at Boston, has been ap-
pointed by Mr. Irwin as the manager of
that office. Mr. Reardon is a young man
who has made a remarkable record in the
Boston territory, and who has the con-
fidence of all the exhibitors in that terri-
tory. —
WORLD RE-EDITS YOUNG PICTURES
The eight re-issues of Clara Kimball
Young photoplays announced by the
World Film Corporation and first offered
to the regular patrons of that concern are
in demand. All these pictures have been
re-edited and re-titled.
Three Photodramas Completed in Studios of William Fox
Theda Bara Returns to Vampire Roles — The Latest Farnum Picture, for Release on the
25th, Is from the Pen of a Los Angeles Dramatic Critic
September 30, 1916
MOTION PICTURE NEWS
2007
Pathe Will Blanket Whole Country with Publicity
Two Newspapers in Every Important City Will Carry “ The Shielding Shadow ” Advertising, Totaling 25,000,000
Readers a Week — In Addition to Advertising in the Dailies, Billboards in Nineteen Cities and Painted
Sign Boards Will Be in Use
PA2HE
• v
i
Greater tKan'THSIBOM CLAW
featuringr
GRACE DAEtMORD
KAIPH KrilAKD if J.EON BABY
Product hy ASTRA. FILM CORTX.
Produced by ASTRA. FILM CORTW.
SHIELDING SHADOW
Pathe’s “ 24 Sheet ” for Their New Serial “ The Shielding Shadow ”•
PATHE has instituted an advertising
campaign on “ The Shielding Shadow”
which sets a new mark, in the history
of motion pictures, according to an an-
nouncement just issued by J. A. Berst,
vice-president and general manager.
“The Shielding Shadow” was produced
by the Astra Film Corporation, under the
•direction of Louis J. Gasnier and Donald
Mackenzie from the scenarios by George
B. Seitz, author of “ The Iron Claw.”
Two newspapers in every important city
of the country will carry “ The Shielding
Shadow ” advertising. Allowing three
readers to each copy (newspapers generally
claim four), this means that more than
25,000,000 people will read about “ The
Shielding Shadow ” each week.
In addition to newspaper advertising,
there will be billboards in nineteen of the
largest cities and painted sign boards in
New York, St. Louis, Kansas City, Niagara
Falls and Newark. The locations in New
York were carefully selected by the secre-
tary of the American Poster Company,
who is giving this campaign his personal
attention. In other cities the locations
were chosen by the exchange managers in
accordance with the desires of the exhib-
itors from a carefully prepared list fur-
nished by the American Poster Company.
Among the newspapers already included
in the campaign are: Atlanta Journal,
Buffalo Times, Springfield Union, Cleve-
land Plain Dealer, Dallas Journal, Indian-
apolis Star, Jewish Daily Warheit, Phila-
delphia North American, Pittsburgh Press,
Altoona Times, Baltimore American, Al-
bany Times-Union, Boston Globe, Cincin-
nati Photoplay Journal, Louisville Herald,
Columbus Monitor, Denver News, Kansas
City Post, Minneapolis News, Newark Call,
New Orleans Item, New York World,
Omaha Bee, St. Louis Times, Salt Lake
News, Fitchburg Sentinel, Greenfield Re-
corder, Trenton Times, Richmond Evening
Journal, Worcester Post, Syrcause Jour-
nal, Syracuse Post Standard, Atlanta Con-
stitution, Buffalo News, Boston Post, Dal-
las News, Charlotte Observer, Louisville
Times, Cleveland Press, Houston Chron-
icle, Houston Post, Denver Post, Des
Moines Tribune, Des Moines Capital, Kan-
sas City Star, Minneapolis Tribune, New-
ark News, New Orleans Times-Picayune,
New York Journal, Omaha World-Herald,
Philadelphia Evening Ledger, Philadelphia
Bulletin, Pittsburgh Chronicle, St. Louis
Globe-Democrat, Salt Lake Telegram, Se-
attle Times, Seattle Star, Washington Star,
Washington Times, Baltimore News, De-
troit News, Detroit Journal, Chicago Tri-
bune and St. Paul Pioneer Press.
List of Billboard Cities
The cities in which there will be bill-
boards are : Atlanta, Buffalo, Charlotte,
Chicago, Dallas, Des Moines, Detroit, Los
Angeles, San Francisco, Milwaukee, New
York, Brooklyn, Omaha, Philadelphia,
Pittsburgh, Portland, St. Louis, Washing-
ton, Baltimore.
Billboards have been designed with a
space for the name of the theatres and the
dates they will show the picture.
The newspaper advertising campaign has
been prepared with the needs of the exhibi-
tors and the tastes of the motion picture
public uppermost in mind. G. A. Smith,
serial publicity manager is in charge of the
arrangements of the campaign with the
special cooperation of J. A. Berst.
Pathe’s policy is to create business for
its exhibitors. By means of newspapers,
billboards and painted signs, it is doing so,
reaching every resident and every visitor
in all of the large cities. The exhibitor
in the small town benefits by the prestige
thus lent to the pictures which he presents.
In addition, every possible advertising aid
is furnished by the company.
Experience has shown that window cards
are great business getters, therefore, there
iMfggr iS WgH TO PttlSQfT
Aiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiniiiiiiiiiiuiiiiiiiiiiiiiiiniiiiiiiiiiiiiiiiiiiiiitiiiiiiiiiimiiii
! Lobby Helps for the Exhibitors Issued by Pathe
\ for Their New Serial “ The Shielding Shadow.”
\ Left: Tack Card; Right, Portrait of Grace Dar-
mond on a One Sheet ” ; Center, “ Six ” and
1 *• Three Sheet,” Showing Scenes from “ Treasure
i Trove,” One of the Episodes of the Serial
THE SHIELDING SHADOW
2008
MOTION PICTURE NEWS
Vol. 14. No. 13
Scenes from Episodes Three and Four of “ The Yellow Menace.” Unity Sales Corporation
Two Knickerbockers to Alternate with Present 3 Reelers
This Plan Will Give the Company a Weekly Release on the General Film Program First
Feature Will Be “The Better Instinct”
will be window cards on “ The Shielding
Shadow ” playing up in a striking manner,
the mystery which will interest more photo-
play fans than the mystery of the Laughing
Mask in “ The Iron Claw.”
In addition, there will be the following
advertising matter on “ The Shielding
Shadow.”
Advance portrait one sheet of Grace
Darmond, sets of five slides, including
three on “ The Mystery of the Shielding
Shadow,” one, three and six sheet posters
for each release, colored lobby display
photographs, twelve to a set, attractive
booklets which will be substituted for her-
alds on the first two chapters — these book-
lets are printed on good quality stock and
are illustrated with colored photographs of
Grace Darmond, Ralph Kellard and Leon
Bary.
They contain a general story about “ The
Shielding Shadow ” and the story of the
first and second chapters. They will be
issued in envelope size for mailing. For
the remaining chapters of “ The Shielding
Shadow,” there will be two colored heralds,
envelope size for each release, 22 by 28
photographs of a scene from each week’s
release, 22 by 28 photographs of Grace
Darmond, Ralph Kellard and Leon Bary,
one and two column newspaper cuts of
scenes and stars for each chapter, canvas
banners 10 by 3 feet, advance twenty-four
sheets, novelties. There will also be a cam-
paign book giving the exhibitor a com-
plete advertising and publicity campaign
with reproductions of the advertising mat-
ter in order that he may see what he is
getting and know how to use it.
PLAGUE BAN ORDER KEEPS ADULTS
AS WELL AS CHILDREN FROM
PENNSYLVANIA THEATRES
While the managements of the motion
picture theatres of Pennsylvania have co-
operated without any opposition with the
State Health Department in its efforts to
check the spread of infantile paralysis by
closing the moving picture places to chil-
dren under 16 years of age, the order of
the department has materially affected the
receipts of the theatres. The loss is not
alone due to the exclusion of small chil-
dren who attended the theatres unaccom-
panied by older persons, but thousands of
adults have been kept from going to these
places of amusement because they could
not take the children along.
IN addition to the present three-reel
Knickerbocker Star Feature released
by the Melies Manufacturing Company
every other week through the General
Film Company, a new series of two-reel
productions will be released to alternate
with the present three-reel features.
This will give a Knickerbocker produc-
tion on the General Film Service every
week, beginning with the releases in Octo-
ber.
The first of the new features will be
“ The Better Instinct,” featuring Jackie
Saunders, the versatile Balboa star, as-
sisted by Frank Mayo and Lillian West,
directed by Bertram Bracken under the
supervision of H. M. & E. D. Horkheimer.
Lucy Manley, a sweatshop worker por-
trayed by Jackie Saunders, is tempted by
Marie, her fellow worker, to choose an eas-
ier path to life’s pleasures. The girls at-
tend a dance where they are followed by
two cadets. Ted Gordon, a drunken dere-
lict, saves Lucy in time.
Mrs. Gordon, who has adopted philan-
trophy among the lowly in an effort to find
her son, who has been driven from his
home through his love of drink, is robbed
of her purse by Marie, who uses Lucy as
her tool to accomplish her theft.
In escaping from pursuit with the purse,
Lucy darts into a tenement house, and ar-
rives in time to prevent Ted, who is in a
delirious state from drink, from commit-
ting suicide. With the stolen money she
hires a physician. Lucy’s conscience dic-
tates the return of the purse. In the
room, she recognizes a portrait as that of
the man she has just left in the physician’s
care, and thereby reunites the family and
becomes one of its members by marriage.
The release date is set for October 6.
The second Knickerbocker release of the
month will be “ From the Deeps,” with
Joyce Moore and Daniel Gilfether, and will
be in three parts.
The sister of Mollie Roberts is betrayed
by Jim Henderson. He flees with his wife
when the girl dies. To escape from the
past Mollie leaves for another town, and
accepts a position as singer in a coast re-
sort. She meets Joe Hardy, who has fallen
in with evil companions. Hardy and the
gang attempt a robbery. Two of the men
are caught, but Hardy escapes. Hender-
son, who has joined the detective force,
follows Hardy but loses him in the chase
that follows.
The captured thieves are put through
the third degree to discover the where-
abouts of their companion. Through a
ruse, Henderson obtains a confession.
Henderson obtains a confession. Hender-
son locates Hardy in the cafe and arrests
him. Mollie confronts the dumfounded
detective, and demands his release as the
payment of her silence. Together Mollie
and Joe go to a new town to begin a new
life together. Release has been set for Oc-
tober 13.
The third Knickerbocker feature of the
month will be “ Hearts and Hills,” in two
parts, featuring George Larkin and Mar-
garet Nichols.
John Austin, a wealthy bachelor, seeks
to regain his health in the country. He
makes friends with Jess, the little hill girl,
who falls in love with him. Austin has an
attack of illness, and Jess stays with him
all night. Because he has compromised the
girl he marries her, but he tires of the hill
life and returns to the city on his recov-
ery.
Heartbroken Jess leaves her home and
becomes an assistant in a small sanitarium.
Her brother swears to kill Austin if he
meets him again.
Austin’s gay life palls on him, and he
decides to go back to the hills and his
wife. He finds the shack deserted, and
when he goes to her brother for informa-
tion he is attacked by him, and shoots
him accidentally in a struggle for the re-
volver. The shot is heard, and the vil-
lagers are about to hang Austin when Jess
arrives on the scene.
Tom confirms Austin’s statement that the
shooting was accidental. Jess forgives
Austin on her brother’s recovery, and he
finds that he really loves the girl. This is
released October 20.
The fourth release has not yet been an-
nounced, but it will be a three-reel produc-
tion, produced as were the others under
the supervision of the Horkheimers at the
Balboa studio.
September 30, 1916
2009
MOTION PICTURE NEWS
,x
Dudley to Release Westerns Through Unity Exchanges
First Two Features Are Entitled “Humanizing Mr. Winsby” and “Land Just Over
Yonder,” Both from Stories by Kyne, Saturday Evening Post Writer
RUDOLPH DE CORDOVA, METRO,
WEDS ALICIA RAMSEY, WELL-
KNOWN DRAMATIST
' A twenty-year old romance culminated
last week in the marriage of Rudolph de
Cordova, author and dramatist, and Alicia
Ramsey, who has for several years collab-
orated with him in the writing of dramatic
productions. Mr. de Corddva is now a
member of Metro Pictures Corporation’s
staff of scenario writers, and assisted in
adapting Shakespeare’s “Romeo and Ju-
liet*” for the screen version in which
Francis X. Bushman and Beverly Bayne
are starred.
When Mr. de Cordova first met Mrs.
Ramsey in London she was the wife of
his intimate friend, Cecil Ramsey. He has
always remained unmarried. Two years
ago Mrs. Ramsey became a widow, and
he was at liberty to declare himself.
The ceremony was performed at 8 :30
o’clock at the home of Mrs. Cora de Cor-
dova Sanville, sister of the bridegroom at
260 Riverside Drive in the presence of a
few relatives and intimate friends. Mr.
and Mrs. de Cordova will be out of the
city only a few days on a wedding trip,
and will return to make their home in New
York.
BOB Russell, well-known for many years
in the motion picture industry, has or-
ganized the Monarch Photoplay Com-
pany, Inc., and is its president. He has
just finished the first of a series of feature
Bob Russell
films, which the new organization will offer
on the state-rights basis. It is Jhe ever
popular “ Common Sense Brackett,” and
MB. DUDLEY, president and general
• manager of the Dudley Motion Pic-
ture Manufacturing Company, has made
arrangemntes with the Unity Sales Corpo-
rateion to release the features produced by
his company.
The Dudley Motion Picture Manufac--
turing Company is a newly formed organ-
ization and will specialize in Western
dramas. The first two features are entitled
“ Humanizing Mr. Winsby ” and “ The
Land Just Over Yonder,” both picturized
from the stories of the well-known Satur-
day Evening Post writer, Peter B. Kyne.
Mr. Kyne’s stories need no introduction to
the public, as he is unquestionably one of
the best known writers of short stories on
the Saturday Evening Post staff. Both of
these stories have appeared in the Saturday
Evening Post.
The Dudley Motion Picture Manufac-
turing Company will produce one, five or
six-reel feature each month, and these
will form a regular release on the Unity
program.
Mr. Dudley’s last picture, prior to the
is the first screen production of a play
in which the star was Richard Golden.
As a play it had a full season’s run in
New York and also in Chicago, playing
all over the United States.
This picture- is in six reels and was taken
in the real country among the sort of
people Common Sense Brackett knew, on
the shores of the picturesque Lake Sun-
apee, near George’s Mills, New Hampshire.
As usual, Mr. Russell has chosen his com-
pany from among the better players for
the screen. Many of the players have
been retained for the next feature on
which Mr. Russell will start work immedi-
ately.
It includes William Fredericks, formerly
with Famous Players; William Sorelle,
who has played with Marguerite Clark
and other well-known stars ; Barbara Gil-
roy, who was featured with Thanhouser ;
Bradley Barker, a prominent leading man ;
Mildred Gregory, who has played import-
ant parts with Lubin and others ; Dallas
Fitzgerald, Walter Hiers, the famous “fat-
boy,” and many others. “ Common Sense
Brackett ” was produced for the stage by
Henry W. Savage, who it is said, had con-
templated making a photoplay of it when
he learned that Mr. Russell had started on
the picture.
“THE COUNTRY THAT GOD FORGOT”
SHOWING ON THE 16TH
At a meeting of exchangemen to repre-
sent after September 16 the Kleine-Edis'on-
Selig-Essanay Company releases, the Selig
Company shows the new Selig five-reel
drama, “ The Country That God Forgot.”
All were loud in praises of this drama of
the West, which features Tom Santschi,
George W. Fawcett and Mary Charleson.
The meeting of the exchangemen was held
in Chicago, on Sunday, September 10.
forming of his Company, was “ Panama
and the Canal from an Aeroplane.”
Mr. Dudley is enthusiastic over his new.
plans for the distributing of his pictures
and believes that by specializing in Peter
B. Kyne’s stories, he can produce features
that will have a tremendous popular ap-
peal. “ It will be our aim,” said Mr. Dud-
ley, “ to produce feature pictures that have
behind them a strong story and plots full
of red-blooded action. We have engaged
M. B. Dudley
capable companies of actors who will be
able to handle their parts successfully and
put all of the necessary power into the
telling of the story on the screen.
“We were impressed with the plans
which the Unity Sales Corporation have
formulated for the distribution of their
features. They have practically built up
their own exchanges throughout the coun-
try, and it will only be a short while before
they will be opening their own exchanges
who will handle their features exclusively.
This will give us the maximum of efficiency
in distribution and all our Company has to
worry about, is the production of good
features.”
A JULES VERNE STORY IN PICTURES
FROM HERALD FILM
The Herald Film Company will release
on October 1, an adaptation of Jules
Verne’s well-known novel “Around the
World in Eighty Days.” The picture will
be in six parts, and will be booked direct
to the individual theatre. An extensive
advertising campaign has been planned in
which great emphasis has been laid on the
general price of fifty dollars per day to
exhibitors. The picture will only be
booked in one theatre in cities of less than
100,000 population and in cities of greater
size the territory will be protected accord-
ing to the number of days which the pic-
ture is booked, thus giving the exhibitor
protection also.
Russell Organizes Monarch Photoplay Company
He Finishes “ Common Sense Brackett,” Speaking Stage Success with Richard Golden, and
Will Release the Picture on a State Rights Basis
2010
MOTION PICTURE NEWS
Vol. 14. No. 13
IF “THE VAMPIRES” GAUMONT, IS A
PICTURE GOOD ENOUGH FOR
KING ALFONSO. YOU SHOULD
WORRY
The interest created by the first episodes
of “ The Vampires, or, the Arch Criminals
of Paris,” which the Gaumont Company
will release this autumn as a Mutual series,
may be well understood, by the royal com-
mand of the King of Spain, to have the
remaining episodes shown ahead of their
release dates. King Alfonso, who is noted
for democratic traits, witnessed the first
three episodes as they were projected at
regular intervals at the leading motion pic-
ture house of Madrid.
By this time His Majesty and the Queen
were following the story with such keen
interest that the royal pair decided to exer-
cise the royal prerogative and order a com-
mand showing. Instead of waiting as his
subjects had to do, Alfonso devoted two
entire evenings to the remaining episodes.
A room in the palace was used for the
showing and a number of guests were in-
vited informally to be present.
KEEN CARTOON CORPORATION IS
PREPARING TO RELEASE 500
FOOT “PEN COMEDY”
WEEKLY
The Keen Cartoon Corporation is pre-
paring to release a five hundred foot “ pen
comedy ” weekly. Animated cartoons, as
they are generally known, are not new, but
the idea of producing a complete story con-
sistently and humorously illustrated is
probably unique in animated cartoon work.
The Keen Company’s first picture will
be released in the latter part of October.
The exact date will be announced later.
The early releases will deal with the af-
fairs of one, Henry W. Zippy, although the
Keen Corporation does not intend to adopt
any one series, but has originated a variety
of comic characters with the idea of pro-
viding something new with each weekly
release.
The Keen Corporation has taken spa-
cious quarters on the eleventh floor of the
Godfrey Building 729 Seventh avenue, New
York, and installed complete and up-to-
date equipment.
NIGH’S MAKE-UP FOOLS INSURANCE
AGENT
William Nigh, the director who shares
stellar honors with Irene Howley in“ Life’s
Shadows,” a coming Metro production,
plays the role of a small town lawyer who
is about fifty-five years old. Mr.
Nigh spends three hours coloring his own
hair and working it into the crepe hair
and a wig he wears. Even in the close-ups
the gray hair looks natural, and it was dif-
ficult for any one ten feet away from Mr.
Nigh to discover that it was not his own
hair.
An insurance agent, who called to get
a check for the second payment on a
twenty-year policy, was dumfounded when
he met Mr. Nigh in his dressing room.
On the insurance papers, Mr. Nigh had
taken out the policy a year before, his age
was given as thirty-seven years. Mr. Nigh
felt so complimented by the agent’s re-
marks that he took out an additional pol-
icy of $5,000 more.
“ The Light That Failed ” from Pathe on October 15
First Picture Founded on a Story by Rudyard Kipling Is a Gold Rooster, Produced by
Edward Jose, and Follows Closely the Details of the Book
TO Pathe goes the honor of being the
first to release a picture adapted from
a book by Rudyard Kipling. On October
15, “ The Light That Failed,” a five-reel
Gold Rooster Play produced by Edward
Jose, will be for the first time shown.
Edward Jose to whom was entrusted the
exacting task of giving the book a proper
Robert Edeson and Jose Collins (Pathe)
interpretation, selected for his picture a
noteworthy cast consisting of Robert Ede-
son, Jose Collins, Lillian Tucker and
Claude Fleming. Mr. Edeson plays Dick
Heldar, the hero; Miss Collins is Bessie,
the fiery untamed and conscienceless girl
of the streets; Miss Tucker is Mazie,
thoughts of whom filled Dick’s whole life
and Claude Fleming is Torpenhow.
Some picturesque effects were secured
by Mr. Jose in this picture, among them
several scenes showing a long line of
camels outlined against the sky. Hundreds
of extras — British soldiers and tribesmen,
were used and the picture has real atmos-
phere.
The story of the book is followed closely.
Dick Heldar, an artist, at an exhibition of
his war paintings meets his childhood
sweetheart, Mazie. His hope of winning
her love is frustrated by his model Bessie,
whom he has found weak and starving
on his doorstep, and who shows her lack
of gratitude by trying to stab him. Mazie,
seeing the model in Dick’s arms and not
knowing that the man is trying to take
the girl’s knife from her, breaks with him.
Dick finds that he is going blind ana
rushes work on his masterpiece in order
to finish it before the darkness closes in on
him forever. The work is finished and the
artist goes blind. Before others can see
the picture Bessie destroys it in a spirit of
vengeance. Dick, learning that his friend
Torpenhow plans not to return to his
army life in Egypt in order to look after
the blind man, leaves for Egypt himself,
first writing Torpenhow and Mazie.
They follow him and find him, perched
on a camel, under fire from the tribesmen’s
bullets. Mazie rushes to him and later
they are found dead in one another’s arms.
Advance Film of the Waltons Is Famous Players Plan
All Paramount Exchanges Will Receive Strips
the Regular Release
IN THE belief that the screen itself is the
best way to advertise motion pictures,
the Famous Players Film Company in-
tend to issue an advance strip of film of
Maurice and Florence Walton, the inter-
nationally celebrated dancers, who will
make their photoplay debut in “ The Quest
of Life,” released on the Paramount Pro-
gram September 25, for all Paramount
exchanges, to be exhibited in advance of
the presentation of this subject. The film
will contain one of the famous dances of
these terpsichorean stars.
The Paramount Pictures Corporation re-
cently reported to Adolph Zukor, President
of the Famous Players Film Company,
that after the announcement that Maurice
and Florence Walton were to make their
initial appearance on the screen, the variofts
branch officese of that organization re-
ceived insistent demands from Paramount
exhibitors regarding the release date of
their introductory film vehicle. These ex-
hibitors stated that their patrons had read
the announcement and desired to know
exactly when they could see the pictures.
Mr. Zukor is then reported to have said,
“ Since they are so interested in the pre-
sentation of these dancers on the screen,
I will give them a little surprise — a sample
of what they are going to get. We will
therefore send out a strip of film showing
one of the dances which these stars have
made famous in the United States and
Europe that will yet be different from the
dances which they enact on the screen in
the course of “ The Quest of Life.”
of “ The Quest of Life ” for Showing Before
Date, September 25
Accordingly, the film was prepared and is
now being shipped to the various ex-
changes. “The Quest of Life,” as has
Maurice and Florence Walton in “ The Quest of
Life ” (Famous Players)
already been announced, is not merely a
dancing picture, as it contains a strong
dramatic story, with the presentation of the
Apache and society dances.
Another odd feature connected with the
presentation of this subject is the fact that
Maurice and Florence Walton are as anx-
ious to see the picture as appear to be the
Paramount exhibitors and their audiences.
September 30, 1916
MOTION PICTURE NEWS
2011
Three Scenes from
Metro’s Feature Produc-
tion, “Romeo and
Juliet,” Featuring
Francis X. Bushman and
Beverly Bayne. Above :
The Duel Between Ty-
balt and Mercutio and
the Funeral Cortege of
Juliet. Below: The
Discovery of the Tragedy
in the Capulet Vault
PATHE CLUP. HAS SUCCESSFUL
OUTING AT CONEY ISLAND
AND BRIGHTON BEACH
Members of the Pathe Club and their
guests, to the number of 130, spent a very
enjoyable afternoon and evening at
Brighton Beach on September 9. Three
big auto busses and several touring cars
were used to take the party down and back.
The afternoon was devoted to the
amusement of Coney Island. Dinner had
been arranged for at the Hotel Shelbourne
at Brighton Beach, the entire gallery hav-
ing been reserved for the occasion.
Dancing concluded what every one voted
to have been a perfect day.
Among the associate members present
were E. D. Horkheimer of Balboa, George
A. Powers, T. C. Wiley, Harry Mittenthal
and Harold Davis. Patheites from out of
town were H. M. Osborne, manager of
the Philadelphia office, Manager Epstein
of the Albany office, Manager Abeles of
the New York booking office and Man-
ager Rheinlieb of the Newark office.
Club president J. A. Berst had taken an
active interest in the outing, which ex-
plained to a large degree its success. The
committee on arrangements included P. A.
Parson, J. W. Kyle, F. C. Davidson and E.
J. O’Connor.
EDWARD JOSE TAKES A SHORT VACA-
TION-WILL DIRECT PEARL
WHITE ON RETURN
Edward Jose, after sixty continuous
weeks of work producing pictures for
Pathe, during which time he has been
hardly able to call an hour his own, is
taking a week’s vacation. On his return
Mr. Jose will resume the direction of
“ Pearl of the Army,” the new serial which
Astra is producing for Pathe. Pearl White
is starred in this serial.
Carlos Leases More Ground for Fox Studios
General Western Representative Takes Plot Across the Street from the Hollywood Stages
for Accommodation of the Eight Companies
Special to Motion Picture News.
Los Angeles, Sept. 16.
General western represen-
tative A. CARLOS has found
the two big studios of the William Fox
organization to have insufficient stage
space to accommodate the eight companies
now working, and has leased grounds im-
mediately across the street from the Holly-
wood studio where new stages will be
built. This ground covers an entire block,
and, if necessary, a greater portion of it
can be secured.
At the present time, however, but one
stage is being built. This will be 60 by 160
feet, but the construction is such that addi-
tional stage space may be built adjoining.
The additional stages will be inclosed to
bar out the ever-interested public. The
new stage will contain a traveling road-
way and other comedy securing apparatus.
Two Fox companies are absent from the
studio. Richard Stanton and Players, num-
bering thirty in all, are still in the vicinity
of El Paso making scenes for the interna-
tional boundary story. Their work there
has been delayed by rains almost daily, and
their absence, which at first was expected
to consist of but ten days, will be stretched
out to two weeks or more.
The second company went to Sacramento,
Cal., to secure water scenes. In this party,
which is under the direction of Frank
Lloyd, there are sixty-seven people. The
principals are Gladys Brockwell, George
Webb, William Clifford, Hershall Mayall,
Carl von Schiller, Jim Farley, Ray Han-
ford, Ed. Alexander, and others. The
story has Eastern and Far North atmos-
phere, and the former will be secured at
San Francisco and along the Sacramento-
River. J. C. Jessen.
Essanay-Chaplin Revue of 1916 Through General
Picture Will Be Released in Five Reels — •“ His New Job,” “ The Tramp ” and “ A Night
Out ” the Company Considers His Best from Its Studios
PRESIDENT GEORGE K. SPOOR of
Essanay will present Charlie Chaplin
in the Essanay-Chaplin Revue of 1916. It
will be in five reels, and released through
the General Film Service.
What were deemed by producers, press
and public as the three greatest pictures
in which he had appeared for Essanay
were selected for the review. They are,
“His New Job,” “The Tramp” and “A
Night Out.” Those of the trade to whom
has been made known Mr. Spoor’s plan
have grown enthusiastic over it.
“His New Job” is the picture he made
when first obtained by Essanay. The Es-
sanay-Chaplin Revue of 1916 is a selection
of what that company believes his greatest
work.
Bookings for this feature are now being
recorded in all branch offices of General
Film Service.
According to Essanay officials, the pop-
ularity of Essanay-Chaplins still holds and
there is no diminution in the number of
prints in daily use. In fact, not a day
passes in the Essanay laboratories in which
no new copies of his pictures are not man-
ufactured.
2012
MOTION PICTURE NEWS
Vol. 14. No. 13
Seven and Eight Reel Productions Planned by Arrow
Basis Stories of the Subjects Will Be from the Pens of Famous Dramatic and Fiction
Writers — Chief Among These Authors Is Hall Caine
Three Writers for Arrow Pathe — Left to Right: W. E. Shallenberger, Kali Caine and Mrs. Wilson
Woodrow
A HELEN HOLMES PRODUCTION
LEADS MUTUAL ON THE 25TH
Helen Holmes, in a star production en-
titled “ The Manager of the B. & A.,” leads
off the Mutual Film Corporation’s schedule
of releases for the week beginning Septem-
ber 25. A second Mutual Star production,
entitled “ The Torch Bearer,” featuring
William Russell, is set for release on Sep-
tember 28. Next in importance among the
week's releases from Mutual is the fourth
number of the “ Fantomas ” series, under
the title of “ The Crook Detective.” This
will also be released on September 28.
In “ The Manager of the B. & A.,” Leo
Maloney, whose career with the Mutual
has been so successfully bound up with the
railroad pictures in which Helen Holmes
has appeared, has an opportunity for good
work.
William Russell plays the role of the
aristocratic son of a line of Boston “ blue
bloods” in his characterization of John
Huntley Knox, the young and aggressive
editor of the Boston Star in “ The Torch
Bearer,” from the American Film Com-
pany, Inc.
Charlotte Burton plays the role of Ja-
net Dare, while Marie Van Tassell and
Margaret Nichols appear as John’s mother
and sister. The remaining roles are played
by Harry Keenan, Alan Forrest, Dick La
Reno, Harvey Clarke and Nat Watt, pop-
ular Mutual players, all.
FRANCHISES ON UNICORN GIVEN
MANY PRODUCERS
A number of franchises have been given
producers for releases on the Unicorn
program. General Manager Schlank
states that he does not contemplate in-
creasing the number of reels released each
week, but that more two and three-reel
subjects and a smaller amount of one-reel
films would make up the programs.
STARS of the London stage are begin-
ning to take strategic steps prepar-
atory to advancing to share some of the
honors gained by the American stage stars.
This is a bit of advance information just
reelased by the Greater Vitagraph organ-
ization. On the ninth of October, Vita-
graph’s first London made release will be
“ The Firm of Girdlestone,” a story by Sir
Arthur Conan Doyle, creator of the char-
acter of Sherlock holmes. In the cast ap-
pear the names of Charles Rock and Edna
Flugrath. Mr. Rock is one of the most
popular stars on the continent, and has
played prominent parts in the “ House of
Temperley,” Dickens Christmas Carol,
“ The Taming of the Shrew ” and the
“ Sins of Society.” He has also appeared
in “ England’s Menace,” and many other
productions. Miss Flugrath was at one
time with the Edison Company. At sixteen
years of age she was premier danseuse at
the Metropolitan Opera House in New
York.
Later on Vitagraph will present the film-
version of “Caste” with Sir John Hare,
in the role ot “ Qid Eccles,” one of his
greatest characters. He will be supported
by Peggy Hyland, who has just played her
WE. SHALLENBERGER, president
« of Arrow Film Corporation, an-
nounces that he has signed contracts and
completed arrangements, whereby Arrow
will, "in the next twelve months, produce
in addition to its five-reel pictures, a num-
ber of seven and eight-reel special features
and two serials, the basic stories of which
include some of the best-known novels and
stage plays of world-famous authors or
else material written by them especially
for Arrow.
Chief among these writers is Hall Caine,
the Manx author whose books have been
published in twelve different languages and
have sold, in the United States alone, into
the millions of copies. Other famous
authors who have written or now are
working on stories acquired by Arrow are
first Vitagraph picture as leading lady with
E. H. Sothern.
Commodore Blackton, when in Washing-
ton last week expressed himself as fol-
lows : “ I regard as of great importance the
productions of the English stars we will
present in this country.”
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| ARE EXHIBITORS TO PAY EX - 1
PRESS AND TRANSFER
CHARGES?
1 It is understood on good authority |
I that a letter was mailed yesterday to |
| New York City exhibitors, advising i
| them that an important group of ex- 1
| change men in the New York terri- §
1 tory had agreed that exhibitors |
| should pay all express and transfer |
| charges hereafter on film returned to i
I the exchanges.
g The letter, it is understood, advised I
§ that this ruling would take effect Sep- §
| tember 25. No exchange man in New g
| York City would comment upon this 1
| ruling. |
Iuiiiiii;i!iiiiiiiiiiiiiniiiiiiiiiiiiiiiiiiiiiiiiiiiiiii:iiiiiiiiiiiiiniiiiiii!ii;iii!iiiiii!iiiniiiiiiiiiiiiiiiiiiiiiiiiiiiiiiin§
Mrs. Wilson Woodrow, who has fifteen
successful novels, much magazine fiction,
and the ultra-dramatic “Who’s Guilty?”
series to her credit; Mrs. Maravene
Thompson, who wrote, among her other
literary triumphs, “ The Woman’s Law,”
which was Arrow’s first five-reel feature;
William Hamilton Osborne, whose Satur-
day Evening Post stories have attracted
wide attention to this lawyer-author, and
a number of others.
Stories, the exclusive world photoplay
rights to which have now been acquired by
Mr. Shallenberger, will be produced in the
motion picture length which is warranted
solely by the dramatic value of the material.
Some will be only five reels in length,
others seven, some eight, and at least one
of them ten. This length will not be ac-
curately determined until the picture is
finally assembled, titled, and cut.
Arrow does not intend to abandon,
totally, the production of program features.
But Mr. Shallenberger feels that it is best
not to agree to make nothing but five-reel
productions, turning every available plot in-
to 5,000 feet of film regardless of whether
it should be told in 3,000 or 7,000 feet. For
the same reason, the number of episodes in
Arrow’s serials will not be determined until
the complete scenario has been made of the
whole story.
In addition to the acquisition of these
stories of world-famous authors, Mr. Shall-
enberger has brought to the United States,
to appear in a number of Arrow pictures,
Derwent Hall Caine, son of the Manx
author and himself a famous London actor-
manager. Derwent Hall Caine, who has
produced and starred in several of his
father’s plays on the English speaking
stage, will be seen in the same parts in
Arrow’s film version of these new master-
pieces.
Derwent Hall Caine’s American debut
will be made in an eight-reel Arrow pro-
duction of one of his father’s best-known
books. It is anticipated it will be ready
for the market in about three weeks. Fol-
lowing this, he will be starred in a five-
reel American picture of remarkable dra-
matic strength which Mr. Caine has helped
to prepare for the screen.
Vitagraph Will Present English Stars in Few Weeks
On October 9 Public Here Will See Its First London Release, 66 The Firm of Girdlestone,” —
Later on “Caste,” with Sir John Hare, Will Be Presented
MOTION PICTURE NEWS
September 30, 1916
2013
This Department is designed to include all news of exhibitor organization and welfare, national, state and local; news items of exhibitor
activities; and letters from exhibitors, constructively critical and dealing with any important trade problem.
We invite correspondence
PITTSBURGH THEATRES RAISE
ADMISSION PRICES
Special to Motion Picture News.
Pittsburgh, Pa., Sept. 16.
1V4ANY of the theatres in this part of
I the city are boosting the price of ad-
mission, so that there are few of the five-
cent theatres left. That Pittsburgh is one
of the cheapest theatre towns in motion
picures has been proved to be a fact, and
many of the owners of the theatres are
afraid to boost their prices for fear that
all of the theatres in this section will not
do the same.
As a result of this back pulling of the
managers the prices have been held down
to the extent that many of the theatres
are not doing much more than breaking
even on the investment.
As a result of a conference several of
the managers of East Liberty theatres
have boosted their prices, and are now on
a ten-cent basis. The Rex theatre in Penn
avenue, East Liberty, has gone to ten
cents, as has the Penn theatre at Penn
avenue and Butler street.
These two sections are important ones
in this city, and should have been playing
to higher prices long ago, but the managers
could not get together on the price, and
as a result the price was held at five cents
until this latest move. It is said that there
are a number of other theatres in that sec-
tion which will soon raise their prices as
a result of the higher rental prices for
films and greatly increased overhead ex-
penses.
HOUSE MANAGERS AND ASSISTANTS
IN PHILADELPHIA ORGANIZE
SOCIAL BODY
The Motion Picture Employees’ Asso-
ciation is a new organization which has
just been formed in Philadelphia. It is
composed primarily of house managers and
assistants. The society meets twice a
month at 2131 S. Fifth street.
At the first meeting the election of
officers resultd as follows : President,
Samuel Kaplan, assistant manager of the
Regent ; vice president and secretary,
David Lodge, of the Ruby; treasurer,
Joseph Baker, of Trenton, N. J.
The association has for its objects, socia-
bility amongst its members. Already plans
are underway for the first big entertain-
ment, which will take the form of a mas-
querade ball to be given Halloween night
at Eagle’s Hall, Broad and Spring Garden
streets. Part of the proceeds of the ball
will be given to charity.
Many surprises are being planned by the
management. It is hoped to have some
of the prominent screen stars present and
novel souvenirs are promised the guests.
Cleveland League Holds Meeting and Hears Wage Report ;
Committee Appointed to Take Charge of Pay Demand
Special to Motion Picture News.
Cleveland, O., Sept. 16.
THE Motion Picture Exhibitors League
held its regular meeting on Tuesday.
The most important business was the
reading of the report of the committee of
five appointed to take charge of the in-
creased wage demanded by the operators.
The operators won their fight for a $3.25
weekly increase, thus bringing the mini-
mum wage scale up to $20.75 a week. The
committee reported that it held three meet-
ings with the operators’ union ; one at the
Union headquarters ; one with Mr. Owen,
secretary of the Federation of Labor, and
a third with the grievance committee of
the operators’ union.
The result of the discussions at these
meetings failed to convince the operators
of the injustice of their demand. But
failing to make the League committee come
to their terms, they approached individual
exhibitors, threatening strike and boycott
if their demands were *ot met. After an
exceedingly dull summer, the exhibitor had
little inclination for upholding a plan that
might close his theatre at this season, so
he agreed to the increase but at the same
time, no longer recognizing the closed shop.
The early part of August, the League
appointed a committee consisting of D. S.
Schumann, S. Simpson, Sam Bullock, W.
J. Slimm, and George Heinbach to deter-
mine on some plan for organization on the
political progress of the League. This
committee drafted a plan which it sent
to the national headquarters for approval
and assistance. As no answer has as yet
been received from the national head-
quarters, a motion was made and carried
that a letter be written urging this matter
to be brought to the attention of the
national association and tended to at its
next meeting.
Massachusetts Exhibitors Will Join National League; j
Members Unanimously Vote for Association Merger
Special to Motion Picture News.
Boston, Sept. 16.
AVERY spirited meeting of the Mo-
tion Picture Exhibitors’ League of
Massachusetts was held on Thursday, Sep-
tember 7, at Beacon theatre building, Tre-
mont street, Boston.
It was unanimously passed that the di-
rectors legalize the vote passed at the last
meeting, that the organization join the
Motion Picture Exhibitors’ League of
America. This local organization is to be
called the Massachusetts branch.
It was voted that the present members
in good standing, be registered as mem-
bers of the new organization.
The following officers were temporarily
elected: E. H. Horstmann, president; R.
W. Drown, 1st vice president; P. F.
Lydon, second vice president ; H. A. Gil-
man, treasurer; H. I. Wasserman, secre-
tary.
The following Board of Directors were
appointed : E. H. Horstmann, F. J.
Howard, R. W. Drown, Jacob Laurie, P.
M. Lydon, G. M. Clark, H. A. Gilman,
and H. I. Wasserman.
A committee of two, H. I. Wasserman
and Jacob Laurie, were appointed to seek
suitable quarters in the vicinity of the film
district.
Other important matters were taken up,
such as appointing a committee to see the
Mayor, Honorable James M. Curley, with
the view of reducing the Sunday licenses.
A committee was also appointed to see
Chief Plunkett with the view of modify-
ing the strict censorship on Sunday pic-
tures, and other hardships imposed on the
exhibitors.
Later, the above committee reported
that a favorable conference was held, and
certain modifications were made in the
stringent laws.”
NOVEMBER 6 IS DATE SET FOR
FOURTH BRONX BALL
The fourth annual entertainment and
ball of the Cinema Exhibitors Association,
Bronx Local No. 2, M. P. E. L. of A. will
be held on Monday, November 6 (Election
Eve), 8 p. m. at Hunt’s Point Palace,
163rd street and Southern Boulevard,
Bronx. Bronx subway to Simpson street
station.
There will be a grand march of photo-
play stars led by Madame Olga Petrova
and all the photoplay artists will positively
attend. This affair promises to eclipse all
previous entertainments of the association
and the following committee is hard at
work : Henry Cole, chairman ; J. Bolte, H.
Poliak, A. Levy, N. Scheinberg, and Pres-
ident J. J. Whitman, ex-officio.
At the last annual ball more than 4,000
were present and the coming affair will be
bigger than any of the pervious entertain-
ments held by the association, as the com-
mittee has been assured of the co-opera-
tion of manufacturers and photoplayers.
; n*
2014
MOTION PICTURE NEWS
Vol. 14. No. 13
Exhibitor Complains of Treatment by Inconsiderate Releasing
•fir';1'. /^i
Companies
Rolla, Missouri, Aug. 25, 1916.
Wm, A. Johnston, Esq.,
New York City.
My dear Sir :
I read with much interest the two let-
ters you published in your September 2nd
issue of Motion Picture News, regard-
ing Federal tax and the manner that re-
leasing companies are treating exhibitors.
The Federal tax having been settled by
the Senate for the time being, I wish to
back up the letter of Mr. H. L. S. Robin-
son of Bedford. Va. He has the right
spirit to make a good exhibitor, which,
notwithstanding the releasing companies,
there are more “ good ” than “ bad ” ex-
hibitors.
I have been in the game a little over
three years, long enough to see that the
releasing companies “ are killing the goose
that lays the golden eggs ” for them.
Not so long ago, advertising matter was
free, express was paid one way, and we
were extended a line of credit. Now
every film company charges an exhorbitant
rate for paper, force exhibitor to pay ex-
press botli ways, pay in advance, and sev-
eral of them demanding a deposit.
Had the releasing companies improved
their service, according to the extra
charges, it would have been for the better-
ment of the business, but the paper (from
some of them) comes out in the same old
ragged condition. The photos may or may
not come at all, and should they come,
THE following notice has been sent out
to all the exhibitors in the State of
New Jersey :
Dear Sir : A convention for the purpose
of effecting an organization of the ex-
hibitors of the State of New Jersey has
been called by the Hudson and Essex
County organization for October 4, 11
A. M., at Achtelsteller’s Hall, 842 Broad
street, Newark, New Jersey. It is im-
perative that all of the counties in the
state be represented, and that you attend
as matters directly affecteing your business
will be thoroughly discussed, such as the
abolition of the deposit system ; the reduc-
tion of electric light and power rates as
has been accomplished by the New York
exhibitors ; the correction of arbitrary
practices by some of the film exchanges
and the submission of a comprehensive,
political and legislative program for the
coming season.
Mayor Thomas L. Raymond, of Newark,
will make the opening address and such
men as William A. Brady, president of
the National Association of the Motion
Picture Industry ; Lee A. Ochs, president
of the M. P. E. L. of America; W. W.
Irwin, general manager of V.L.S.E. ; W.
Stephen Bush of the Moving Picture
World ; William A. Johnston of Motion
Picture News and H. H. Hill of the C.
and C. Electric and Manufacturing Com-
pany, will address the meeting on topics
of vital interest. The gubernatorial can-
didates of New Jersey have been invited.
the advertising clerk has been too care-
less to sec that they belong to the picture
you have ordered ; the films booked and
paid for will come, providing the releasing
company received them back from the pre-
vious exhibitors; they_rnay or may not
have been examined; all haphazard, no
system ; their one and only idea is to
charge, send your bill, get the money, and
then let you hold the bag.
The exhibitors of to-day, owing to com-
petition, have to invest more money for
buildings and equipment, more money for
pictures, as patrons’ tastes have improved,
and must charge the same prices of ad-
mission as of old, while the releasing com-
panies are gouging them on all sides.
The only method of release from this
petty tyrany of the releasing companies
is for exhibitors to be honest in their
dealing with the film companies, and pick
out from the bunch those who are giving
us the squarest deal, for organization
amongst all the small exhibitors seems al-
most an impossibility.
I trust you will see fit to publish this
letter in your invaluable Motion Picture
News, as I know it will be read by the
majority of motion picture interests.
Thanking you for the great opportunity
of using your valuable columns for the
exhibitor as well as the releasing com-
panies.
Yours, etc.,
Fred W. Smith.
A luncheon will be served in which you
are invited to participate. If unable to
attend, please be sure and write a letter
to Secretary F. J. Leschke, 967 Summit
avenue, Jersey City, N. J., stating whether
you are in accord with the movement and
wish to join a state organization.
By order of H. Charles Hespe, presi-
dent of the Hudson County Exhibitors,
and B. Stern, president of the Essex
County Exhibitors.
[Signed] F. J. Leschke, Secretary.
AT » meeting held last week, New York
Local No. 1 of the Motion Picture
Exhibitors League of America, made fur-
ther plans in connection with the ball to
be given under the auspices of the Na-
tional body, in Madison Square Garden,
New York City, on Nevember 29. A com-
mittee of arrangements was appointed, and
this body has already contracted with G.
H. Masten and Company to decorate the
interior of the Garden at a cost of $6,000.
Producers and accessory manufacturers
have already given assurance of their sup-
port and some have gone so far as to con-
tract for space at this early date. These
include, V L-S-E, Nicholas Power, Pre-
cision Machine, General Decorating Com-
pany, Masten and Company, Charles
LUCAS VISITS CAPITAL CITY FOR
, TRIANGLE
Special to Motion Picture News. ,
Washington, D. C., Sept. 16.
Arthur Lucas, general district manager
for Triangle., was a recent visitor in the
Capitol City. He found Triangle matters
in tiptop shape under the local manage-
ment of J. H. Butler, but declared that the
offices were only temporary and would be
moved as soon as more suitable quarters
could be secured.
As Mr. Lucas was a former local ex-
changeman in Washington he took oc-
casion to visit several of his former asso-
ciates and friends. Film circles generally
always welcome the periodical visits of Mr.
Lucas.
From his offices at 708 Thirteenth street,
Mr. Butler is making Triangle productions
more popular with the picture patrons and
more possible with the exhibitor. Wash-
ington is well represented with these fea-
tures, is is also the territory under the
control of the local office.
BRING SUIT TO STOP THEATRE DEAL
George W. Mercer and Walter St. John
are the defendants in a suit filed in the
District Court, Des Moines, la., recently
by Mr. and Mrs. A. F. Rathbun, the con-
troversy arising from a deal wherein
Mercer and St. John sold the Rathbuns
the Alamo theatre there, now operated by
Grace Wiley.
The plaintiffs charge that they paid $3,-
600 for the theatre, $500 cash, some real
estate and $1,880 in notes. The suit is
for the purpose of restraining the de-
fendants from disposing of said notes, the
Rathbuns claiming that the place was not
worth more than $500.
EXHIBITORS AND EXCHANGE MEN IN
DETROIT HOLD MEET
Special to Motion Picture News.
Detroit, Mich., Sept. 16.
Exhibitors and exchange managers to
the number of fiftten met at the Griswold
Hotel, Tuesday afternoon, September 12,
and decided to drop the idea of a joint
organization, but to have committees from
each branch work together for the uplift
and protection of the motion picture busi-
ness in Detroit and Michigan.
Mayer, B. S. Moss, Lewis J. Selznick, Ex-
celsior Illustrating Company, and A1
Harsten.
The committee of arrangements follows :
General Committee, I. N. Hartstall, L. F.
Blumenthal and William Hilkemeier ; Re-
ception Committee, Lee A. Ochs ; Arrange-
ment Committee, I. N. Hartstall ; Enter-
tainment Committee, L. F. Blumenthal ;
Ticket Committee, William Hilkemeier;
Floor Committee, Chas. Steiner ; Badge
Committee, Otto Lederer ; Decorations
Committee, Chas. Haring; Music Com-
mittee, Gus Koenigswald ; Press, Publicity
and Program Committee, Thos. Howard ;
Master of Ceremonies, S. H. Trigger; In-
vitation Committee, C. R. Martineau, and
Wardrobe Committee, Ben J. Lyons.
State Convention of A ew Jersey Exhibitors Set for October 4;
Mayor of Newark to Address Gathering
New York League Develops Plans for Ball in November —
Committee of Arrangements Makes Contract to Decorate
Garden
September 30, 1916
MOTION PICTURE, NEWS
2015
“The ‘News’ wishes to include under this heading novel advertising ideas, successful schemes in management, decoration and equip,
ment of the theatre — everything in fact done by the exhibitor to stimulate his trade. We invite every exhibitor to send for publi- j
cation the successful ideas that he has worked out, also to come to us for suggestions or information. Address the Editor.” j
Making Lobby Displays An Exact Science
YOU, as an exhibitor, would be inter-
ested to meet a man who had re-
duced the problem of lobby display
well nigh to an exact science ; who could
produce two or three complete — and orig-
inal— lobby displays for as many features
a week; and who could make his theatre
the standard in his city for well-dressed,
strikingly dressed lobbies, wouldn’t you?
There is at least one man in the busi-
ness who has done this, and is doing it,
week in and week out. He’s doing it so
well and so consistently that it can hardly
fail to be an assistance, and an inspiration
to any exhibitor who is still groping for
some sure way of making his lobby a mag-
net for patrons with every new picture.
M. Kashin, publicity manager of the
Midway theatre, Montreal, P. Q., is the
man in question.
The theatre he is associated with is lo-
cated at one of the busiest corners in the
Canadian city. It seats 1,100 persons, and
the first show is given each day at ten
o’clock in the morning. The Midway’s
patrons are chiefly French' and English.
The program is usually changed three
times a week, feature comedies and short
topicals being the constituents of the pro-
grams.
An excellent illustration of the manner
in which Mr. Kashin converts his lobby
into a pictorial advertisement of the cur-
rent feature is to be found in the display
he arranged for “ Shoes,” the recent Blue-
bird feature. A glance at the views shown
on thig page of the theatre front dressed
for the occasion ought to give the wide-
awake exhibitor some useful information.
The lobby is forty feet wide, with a
M. Kashin
depth of fifteen feet. The lobby display
proper occupies, usually, ten or fifteen feet
of the total width, leaving ample room
around the entrance and exit.
In the Bluebird display, as in all of his
other work, the main features are always
constructed of cardboard, built up at the
necessary points to give thickness and
depth. The sole exception in this instance
are the shoes which are visible beneath
the swinging doors in the center of the
set. These are “ practical ” shoes, which
Mr. Kashin was able to use in his work
through the co-operation of one of the
nearby merchants.
Probably the most ingenious feature of
the display is the figure of Mary Mac-
Laren, the heroine of the picture, rising
out of the huge shoes which stand on
either side of the central doors. The shoes
are of tinted cardboard, but the figure of
the actress was cut from a one-sheet sup-
plied by the Bluebird exchange, mounted
on cardboard and deftly joined to the top
of the shoe. Mr. Kashin has resorted fre-
quently to this ingenious and inexpensive
method of featuring the star of a picture,
and always to the outspoken satisfaction
of his patrons.
The front of the theatre is always taste-
fully framed with lettered and painted
signs in harmony with the main lobby dis-
play and calling attention to it. Above the
entrance is to be found a banner an^
nouncing the picture and carrying some
terse, striking phrase calculated to arouse
the interest of the passer-by and make him
stop to inquire into the nature of the at-
traction within.
And the most attractive feature of Mr.
Kashin’s method, to the average exhibitor,
will be the fact that none of these lobby
displays costs him more than fifteen
dollars. They can, of course, be done
2016
MOTION PICTURE NEWS
Vol 14. No. 13
0 TO GIRLS!- PARENTS
! TO -O/XN ]
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* . *
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3^5
Close-Ups of the Display Originated by Mr. Kashin at the Midway Theatre, Montreal, Canada, During the Showing of “Shoes” (Bluebird)
more elaborately, and the same effects
could be produced in much more expensive
materials. But the small exhibitor, who
must make every dollar he spends in ad-
vertising go the limit, may rest assured
that he can do what Mr. Kashin has done
for fifteen dollars or less. Many of his
displays have cost little more than ten
dollars.
Some of his devices have been novel to
a striking degree. For “ The Fireman,”
one of the recent Charlie Chaplin come-
dies, Mr. Kashin built a fire-engine, com-
pletely equipped, out of heavy cardboard,
as the central feature of his display. The
body was tinted with aluminum paint, the
wheels red with gilded rims.
On the running-board stood Chaplin, in
the garb of a fireman, axe poised on his
shoulder. To give realism to the work,
the wheels were kept revolving, and steam
poured forth from the smoke-stack.
Costly as the last two effects may have
seemed, they were, said Mr. Kashin, the
most inexpensive part of the layout. The
steam was furnished by a kettle of water
set upon a little electric radiator behind the
engine. The wheels he connected, by the
aid of his house electrician, with an elec-
tric fan motor. Needless to say, the dis-
play drew crowds and held them during
the two days of the picture’s showing.
Despite his own fertile ingenuity, Mr.
Kashin makes constant use of the lobby
frames and posters furnished by the ex-
changes. The frames always form a part
of every display, though a subordinate
part, and they are set into the ensemble
in such a manner as to add strength to
it, without distracting the attention of the
spectator from the high lights of the set.
“ I have only two guiding principles in
the construction of my lobby displays,”
said Mr. Kashin the other day. “ The
first is to grasp the theme and spirit of the
feature I have to advertise, and visualize
it as a lobby clisplay. This simply means
that you must go deep into the picture
until you come to the big, simple, under-
lying theme of it. Then work that over
in your mind until you can see the setting
that is the embodiment of the theme.
When you have reached that point, you
are ready to build. *
“ My second principle is to be sure I
have got something that the man in the
street will remember after he has turned
the next corner.
“ A lobby display may be perfect and
artistic, but if the passer-by forgets it,
when it is out of sight, then your display
is a failure. Many a time I have de-
stroyed my own work and started afresh
because I couldn’t convince myself that it
wou/d not be forgotten too soon.”
We have illustrated only one of Mr.
Kashin’s lobby displays with the present
article. Others will follow in this depart-
ment each week for an indefinite period.
His work is too good and too important to
be passed over with a single notice. Both
Mr. Kashin and Motion Picture News
are enthusiastic over the opportunity here
afforded to offer other exhibitors through-
out the country the benefit of his achieve-
ments.
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EXHIBITOR’S HOUSE
PHILOSOPHY
| Remember that your business has |
I a lot of “ news ” in it that your local 1
i paper will he glad to print in co- §
| operation if you use its advertising jg
| columns.
| When anything happens by which |
| you can get the name of your house g
I into print, see that it gets in the g
paper.
§ Never make a change of policy |
without taking the public into your 1
confidence.
I It is easier to start right in a new g
1 theatre than it is to change the wrong g
1 policy of an old house.
j To send the youngsters home g
§ merry and bright is a better adver- g
| tisement than sending them away g
1 pondering over the problems of a |
| melodrama.
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ADVERTISES FREE SHOW'S TO
“ LIBERTY ” FOR WOMEN
AND CHILDREN
When R. R. Perkins, manager of the
Ozark theatre, Burlington, la., decided to
run the serial “ Liberty,” he made up his
mind to get a flying start.
The day before the first showing he ran
a half page ad, announcing a free show
for ladies. He also advertised a free show
for kids in the afternoon.
During the show Mr. Perkins announced
that all of the kids who waited outside
after the show and joined in the parade
would receive a pass to the second episode
the following week. Not a kid left.
Everyone of them stayed with the result
that a parade of 700 children was soon on
its way through the streets of Burlington.
At the head were two cowboys on ponies,
and Uncle Sam, a soldier carrying a
banner, a bass drummer — and then those
700 kids. Mr. Perkins, on a bicycle, rode
alongside and kept the crowd waving flags
which he gave to each one.
“ Of course,” said Mr. Perkins, “ The
second week I had a lot of passes come
in, but on the third Friday the kids came
and paid their money to see that picture.”
FEATURE A DAY WITH HEAVY
ADVERTISING IN DAILIES
The Pageant theatre, 5851 Delmare
boulevard, St. Louis, has opened its doors
for the fall season with an entirely new
policy in its program. A. E. Morelock, the
manager, began the first week with a re-
vival of V-L-S-E subjects, running a fea-
ture each day, and advertising heavily in
all the daily papers.
After the first week each feature will
run an entire week, but the advertising will
continue to be heavy, for it has been sat-
isfactorily proved that advertising pays,
and the house has literally been packed to
capacity at each performance ever since
the opening.
LEVIN SHOWS PLAIN SLIDES
Joe Levin of the new Fillmore street
theatre, San Francisco, is trying novel ef-
fects in the way of slides. He has dis-
carded all the gingerbread stuff and shows
J simple and Artistic slides.
September 30, 1916
MOTION PICTURE NEWS
2017
Lenore Ulrich Returns to Screen in a M orosco for Paramount
in Week of October 2; 34th Travel Series from Holmes
Is Also Released
THE Paramount Program for the week
of October 2, marks the return to the
screen of .Lenore Ulrich in her first
Morosco production for this season, and
also brings forth the second Famous
Players production in which Valentine
Grant appears.
This week also marks the introduction to
the motion picture industry of Para-
mount’s first single-reel comedy.
Lenore Ulrich returns to the screen this
season in three productions, the first of
which, released this week, will be “ In-
trigue.” Valentine Grant will be seen in
the Famous Players production of “ The
Daughter of MacGregor,” a Scotch char-
acter piece written by Miss Grant herself.
Paramount’s small features consist of
four single reels for this week, and will
include the 34th edition of the Paramount
Pictographs, the magazine-on the-screen ;
a Paramount-Burton Holmes Travel-Pic-
ture, the 35th of the series of “ Trips
Around the World,” entitled a “ Scotch-
Irish Reel ” ; a Paramount Bray Cartoon,
“ O. U. Rooster,” by C. L. Glackens and a
Paramount Comedy produced by the
United States Picture Corporation, “ Near-
ly a Deserter.”
Paramount’s magazine- on-the-screen, the
Pictographs, contains four subjects this
week, the first of which will be the begin-
ning of a series of “ Safety First ” pic-
tures, which will show in minutest detail,
how people can safeguard themselves from
injury in many unique ways. It also in-
cludes the story of “ What Became of the
Spinning Wheel,” with which the grand-
mothers of days gone by spent many
hours spinning out the wool into cloth.
Another interesting subject is that of
“ How Great Lake Freighters are Han-
dled,” showing that it is possible to load
one of these great steamers of our Lakes,
a 600 footer, in twenty minutes. The con-
cluding subject is “ The Four Footed
Aristocrats,” showing what has been ac-
complished by the eugenic breeding of cats
and dogs.
Paramount-Burton Holmes Travel-Pic-
tures take an interesting trip to a portion
of Scotland and Ireland.
“ O. U. Rooster,” a Paramount-Bray
Cartoon, is from the pen of C. L. Glackens,
and is undoubtedly one of the best bits of
animated cartoon this well-known car-
toonist has done.
“Nearly a Deserter,” is the first single-
reel Paramount comedy to be released by
this distributing organization since its in-
ception two years ago. It was produced
by the United States Picture Corporation,
and tells a story of how a tramp en-
deavored to gain a fifty dollar reward by
passing a “ pal ” off for an army deserter,
only to be caught in his attempt, during
the interim of which many unique com-
plications arise. Some of the most clever
trick photography yet accomplished for the
screen is shown, and the picture is full of
surprises from start to finish.
Special lithograph paper, publicity and
advertising, has been arranged for each of
the five-reel features on the program, and
the single reels that are issued this week
for the exhibitor’s aids, which is a part
of the campaign Paramount has in-
augurated to help the exhibitor and his
theatre.
Ivan Special Feature Is Entitled “ Enlighten Thy Daughter
Set for Release in October; All Star Cast Is
Picked for Subject
FOR the past half year Ivan Abramson
has devoted every spare moment of
his time to the development of what he
says is the master effort of his career.
Taking a theme the subject of which treats
of the follies of ignorance and the results
sustained by the fact that sufficient en-
lightenment is not furnished the young by
their parents, he has put six months’ work
into the development of it as a photoplay.
There are eight principal acting roles in
the new play, each one of which is as im-
portant as the next, and each giving the
artist chosen to play the part ample op-
porunity to display artistry and character
delineation in its portrayal.
A cast is being assembled of artists of
both the legitimate and the silent stage,
each one a star, it being the purpose of the
producer to film a drama with a distinc-
tive all-star cast.
Contrary of the usual custom, this play
will not be released as a regular Ivan fea-
ture, but will be exploited as a special fea-
ture employing all methods of publicity to
create both exhibitor and audience demand.
Its length will be a minimum of seven
reels.
October is the month set for its premier
at a leading Broadway theatre which will
be specially engaged for a long period to
house “ Enlighten Thy Daughter.”
SAFETY FIRST SERIES IN PARAMOUNT
PICTOGRAPHS, THE MAGAZINE-
ON THE-SCREEN, AT EARLY
DATE
The movement of Safety First which has
swept over the entire country during the
past few years, is being taken up with re-
newed force by the Paramount Pictures
Corporation through their magazine-on-
the-screen, the Paramount Pictographs,
and beginning in an early release, they will
Three Interesting Scenes from “ Less than the Dust,” Mary Pickford’s First Release Through the Artcraft Company
2018
MOTION PICTURE NEWS
Vol. 14. No. 13
Scenes from Vitagraph Releases on the General Film Program for the Week of Sept. 25. Left:
Right, “ She Who Laughs ’’
“ Getting By”; Centre, “ Busting In and Out of Society
issue a series of screen articles, telling
more than fifteen million Paramount
patrons how they can safely do the ordi-
nary things of life and eliminate the ever-
fearful accidents that happen day in and
day out through the year.
These series of pictures begin by telling
of the little things that cause the biggest
accidents and bring forth the greatest
thrills, and will continue through its series
by taking up such catastrophes that really
crush people so terribly that they are
beyond being thrilled.
“PRUDENCE THE PIRATE ” STARS
GLADYS HULETTE AND W ILL RE
SEEN ON PATHE PROGRAM
OCTOBER 22
“ Prudence, the Pirate,” starring Gladys
Hulette, will be the second Thanhouser
feature released through the Pathe ex-
changes in October. October 22 is the date
upon which “ Prudence ” will have her
first public showing. Florence La Badie
in “ The Pillory ” is to be Thanhouser’s
first October release.
The director is William Parke and the
author is Agnes C. Johnston.
Prominent in “ Prudence ” is Panthus,
the ugliest pup in the world, who was
rescued from the New Rochelle dog pound
and turned into a first rate moving picture
actor.
The feature is a comedy drama about a
little girl with piratical ambitions, who sets
sail in the good ship Bucket of Blood, and
captures a house boat. An exciting fire
aboard the Bucket of Blood is one of the
features.
In the supporting cast is Flora Finch,
famous for her long engagement with the
late John Bunny. Others in the play are
Riley Chamberlin, Barnett Parker and
William Parker, Jr.
“GETTING BY” FROM “V” ON
SEPTEMBER 25
On Monday, September 25, the General
Film Company will release a Vitagraph
one-part comedy made at the Bayshore
studio by Director Robertson. It is en-
titled “Getting By” (no double meaning
intended), and features Huntly Gordon
and Shirley Moore.
On Friday, September 29, Hughie Mack
is seen in the comedy offering “ She Who
Last Laughs.” This is another large scene
production from the script by himself and
Graham Baker. Patsey De Forest and the
rest of Semon’s “ Sea Lions ” support
Hughie.
“ Three Pals ” Heads Mutual Releases for Week of
September 18
a' I ' HE Three Pals,” the five-part comedy
A drama which heads the Mutual Film
Corporation’s program of releases for the
week of September 18, as a Mutual Star
Production forms a vehicle for the talents
of the widely famed character comedians,
C. William Kolb and Max M. Dill. At the
same time it is giving the two actors,
whose experience on the stage has taken
them to every city in the country, their
second appearance on the Mutual program
under their contract with the American
Film Company. The first Mutual screen
release in which they appeared was “ A
Million for Mary.”
May Cloy, who played the role of Mary
at eighteen, in the first Kolb and Dill pic-
ture, is cast in the role of Mary Markham
in “ The Three Pals.” Mary is a girl who
elopes with a worthless scoundrel, and by
so doing gets herself cut off in her father’s
will, and finds herself in all sorts of dif-
ficulties, which the artless old couple, Mike
and Louie (Kolb and Dill) determine to
help her out of.
The comedy drama was put in scenario
form by A1 Santell, and directed by Rea
Berger, whose ability as a director was
puloved in the feature starring Audrey
Munson, “ Purity ” and in “ A Million for
Mary.”
Anna Little as a boy will delight the eyes
of her many admirers in the five-part
Mutual Masterpicture of the week, “ Land
O’ Lizards.” The setting, as usual in the
photoplays in which Anna Little and Frank
Borzage appear, is in the western country,
this time located near a stream which is
rich in gold.
Miss Little and Mr. Borzag are sup-
ported by a cast composed of Harvey
Clark, Laura Sears, Perry Banks, and Jack
Richardson. Mr. Richardson is seen again,
of course, as the villain. This time as
Buck Moran, the leader of the Bar C band
of outlaws. He is the first one killed in a
fray with the valiant stranger in defense
of Bobbie.
“ Land O’ Lizards ” was written by Ken-
neth B. Clarke, the short story writer, and
directed by Mr. Borzage himself. It will
be released on Mondaj’, September 18.
“ The Mysterious Fingerprints,” the
third episode of “ Fantomas,” will go out
as a Gaumont-Mutual product on Thurs-
day, September 21.
“ A Flaw in the Evidence,” a Than-
houser production, and “ The Father of
Her Child,” a screen offering from the
Horsley studios, compose the week’s two-
part releases and appear on Friday and
Saturday, September 22 and 23, respec-
tively.
A “ Beauty ” comedy will find its way to
the public on Tuesday in “ The Stinger
Stung,” a one-reel laugh maker in which
Orral Humphrey as the editor of The Bee-
ville Stinger gets himself into all sorts of
scrapes with the ladies of two rival aid
societies, with the local political boss and i
with the loafers club, who finally railroad
him out of town.
In support of Mr. Humphreys appears
Rea Berger, George Clancy, Bessie Banks
and Lucille Hard.
The Vogue comedy release of the week
is “ Paste and Politics ” with Paddy Mc-
Guire again to the front in the leading
role of bill poster.
“ Movie Struck ” offers George Ovey,
the Horsley comedian in a one-reel Cub
comedy of Friday, September 22.
The remaining releases of the week
consist of the Mutual Weekly, No. 90, and
“ See America First,” Gaumont, both set
for release on Wednesday, September 20,
and the screen edition of “ Reel Life,” The
Mutual Magazine, by the same company,
will appear Sunday, September 24.
“THE PILLORY” WITH MISS LA
BADIE, IS A THANHOUSER,
FOR OCTOBER 8 RELEASE
A blow at bigotry is delivered in “ The
Pillory,” a Thanhouser feature starring
Florence La Badie, which will be released
through the Pathe exchanges on Oct. 8.
The story, by Philip Lonergan, tells of
the injustice resulting from the fanatical
acts of an intolerant woman who, with the
literal words of the Bible as her auhority,
casts stones at an unfortunate woman who
is trying to atone for a sin.
The feature gets its title from a denun-
ciation scene, splendidly staged by Direc-
tor Frederic Sullivan, in which a narrow
minded woman places one who has sinned,
upon a social pillory, as cruel as the pillory
of the middle ages.
Florence La Badie is a country girl who
battles staunchly for her unfortunate
mother, played by Marie Shotwell. Others
in the cast are Ethyle Cooke, Marie
Haynes, George Mario and Yale Benner.
September 30, 1916
MOTION PICTURE NEWS
2019
Flower of Faith ” Is Second Gold Eagle Series from Inter-
national and Features Jane Grey and Frank Mills ,
Supported by All Star Cast
THE International Film Service, Inc.,
will offer as the second of its Golden
Eagle Features, the five-reel drama, “ The
Flower of Faith,” by Charles T. and Frank
Dazey, the former the author of “ In Old
Kentucky.” It was especially produced for
the International by the Suburb Pictures
Corporation, Arthur Jacobs, president.
Jane Grey is starred in the photoplay and
Frank Mills is featured. They are sup-
ported by an all-star east.
“ The Flower of Faith ” is a story of
love and hate, of a girl’s faith in the Al-
mighty, and a man’s unbelief, of a com-
munity of fanatics inflamed to insanity
against him, and the vengeance of God
meted out in His own way when the mob
tries to vent its vengeance.
The film was photographed in the strik-
ing scenery along the Delaware Water
Gap, and the action of the stay is supposed
to take place in any small American com-
munity.
Jane Grey, the star of “ The Flower of
Faith ” is one of the best known screen
and legitimate actresses in the country, and
is peculiarly fitted to impersonate the self-
sacrificing, faith-abiding Ruth. Her
greatest previous successes were “ The
Little Gray Lady,” “ Let Katy Do It,”
“ Waifg,” “ Man and His Angel ” and
“ The Test.’ On the legitimate stage she
was leading woman in “ The Concert,” “ Is
Matrimony a Failure?” “The Conspir-
acy,” “ Newly Married,” “ Cordelia Blos-
som ” and “ Kick In.” Her latest success
was as Miranda in the Century theatre
production of “ The Tempest.’
Frank Malls was leading man for Olga
Nethersole, Mrs. Patrick Campbell, Mrs.
Fiske, Elsie Ferguson, Mary Mannering
and Eleanor Robson, and supported Sir.
Herbert Tree and Sir Johnston Forbes-
Robertson. In motion pictures he was
starred in “ The Golden Claw,” “ The
Edge of the Abyss,” “ The Moral Fabric,”
“ The House of Mirrors ” and “ Circum-
stantial Evidence.”
Percy Helton, who plays Tom, is the
boy character actor who created such a
sensation in the leading role of “Young
America.” He is at present starring in
“ Yankee Doodle Dick.”
Albert Travernier, as Ephram Judson,
the evangelist, made his greatest picture
success in “ The Devil’s Garden.” He is
at present appearing in the all-star produc-
tion of “ The Flame.”
Fourth “ Fantomas ” Episode and Three Single Reels from
Gaumont for Week of September 24
“ Lake Placid ” in Gauraont’s “ See America First,” No. 55
PAULINE FREDERICK COMPLETES
“ TWIN SISTER” ROLE
Pauline Frederick has just completed her
first “ twin sister ” role in the Famous
Players production “ Ashes of Embers,”
which was directed by Joseph Kaufman. It
is perhaps the most difficult role that Miss
Frederick has played on the screen, be-
cause she must indicate the totally different
characteristics of these two women without
employing so much make-up as to spoil the
probability of their being mistaken for
each other.
One of the sisters, Laura, is absolutely
without conscience and even goes so far
in the gratification of her own ambitions
as to force her gentler sister to go to jail
for a theft which she commits. Agnes, the
peace-loving sister, is a drudge who gives
a large portion of her earnings to the
gilded Laura until those contributions
prove unequal to the demands of the am-
bitious girl, and the tragedy of the theft
is precipitated.
Thus far the dual role presents no great
difficulties as the use of contrasting make-
up would render the distinction of the two
personalities quite patent. But later in the
story Agnes is forced to impersonate her
sister, on threat that she will be remanded
to prison again. The resemblance in these
scenes must be so marked that there can
be no doubt of the deception of Laura’s
elderly husband into the belief that he is
actually mistaken in thinking that he has
caught his wife in a cafe with young
Leigh.
Frank Losee, Earl Fox, Maggie Hallo-
way Fisher, Herbert J. Frank and Jay Wil-
son appear in support of Miss Frederick
in this exceptional production, which is to
be released on the Paramount program,
September 21.
THIRD “FANTOMAS” EPISODE AND
THREE SINGLEREELS FROM
GAUMONT IN WEEK OF
THE 17TH
The Gaumont contribution to Mutual
for the week beginning September 17 is
made up of three single reel releases, and
the third “Fantomas ” episode, “ The
Mysterious Finger Print.” “ The Mysteri-
ous Finger Print ” will be released Septem-
ber 21. There are two more episodes to
follow. It is interesting to note that this
series is to be followed by “ The Vam-
pires, the Arch Criminals of Paris ” in
nine episodes of three reels each.
The first single reel of the week is
“ Reel Life,” No. 20. This release of
September 17 deals with subjects such as
one would expect to find in a high-class
magazine. First in importance is “ Train-
ing Our Merchant Marine Officers,” views
on the New York State school ship New-
port. A second section shows how a de-
signer of gowns, drapes his creation from
bolts of material.
“ See America First,” No. 54 is released
September 20. It takes spectators upon a
trip of rare beauty through the mountains
of New Hampshire. Attached to it is one
of Harry Palmer’s humorous cartoons. It
is called “Nosey Ned Commandeers an
Army Mule.”
The third release of the week is The
Mutual Weekly, which is manufactured by
the Gaumont Company.
AN average of a reel a day from its
studios and laboratories each week
is the present Gaumont contribution to
Mutual Service. They comprise the three
single-reels released by Mutual, and an
episode of the Gaumont “Fantomas”
series. “ The Crook Detective ” is episode
Number Four in this three-reel series. It
will reach the screen September 28, as part
of the film released by Gaumont the week
of September 24, “ The Crook Detective ”
gives some of the most vivid scenes from
the life of Fantomas, the world’s greatest
criminal.
The first Gaumont single-reel release of
the week is Reel Life, the Mutual Mag-
azine in Film. It shows how to read
one’s life by means of the lines in the
palm of the hand, then how a man whose
arms have been cut off at the elbow makes
a living by writing calling cards, and an
interesting series of views of a baseball
game played by marionettes, giving each
of the plays in a world’s series game last
season. This is in Reel Life No. 21, re-
leased September 24.
The second single-reel is “ See America
First,” released September 27. It takes
spectators, on a beautiful trip through the
Adirondacks, a long time being spent at
such well-known places as Saranac and
Lake Placid. On the same reel is a Gau-
mont Kartoon Komic.
The third release of a single-reel is the
Mutual Weekly.
OCTOBER 20 IS DATE SET FOR “CODE
LETTER ”
The Kalem Company announced last
week that Friday, October 20, had been
decided on as the date for the initial re-
lease of the new series of newspaper life
by Robert Welles Ritchie. Advance reports
from the General Film offices indicate that
this episode, “ The Code Letter,” will start
off with a list of bookings placing the series
among the most successful ever released by
Kalem.
2020
MOTION PICTURE NEWS
Vol. 14. No. 13
Scenes from the “ Toll of Justice.” the next October Release of the Florida Feature Films
“ A Hero by Proxy ” Is Set for Release by “ U ” in Week of
September 25
TWO Universal Special features and a
five-reel Red Feather are released on
the Universal program for the week of
September 25. Carter De Haven appears
in “ A Hero by Proxy,” a two-reel episode
of the “ Timothy Dobbs — That’s Me ”
series in which he is supported by Robert
Milash, Ruth Clifford, Hayward Mack and
C. Casey. During the week of September
25, episode seven of the Universal special
feature serial, “ Liberty,” will be shown.
This two-reel episode, “ Liberty’s Sacri-
fice,” features Marie Walcamp, Eddie Polo
and Jack Holt.
On Monday, September 25, Dorothy
Phillips and Lon Chaney will co-star in
the special Red Feather five-reel drama,
“ If My Country Should Call,” which was
adapted by Ida May Park from the story
by Virginia Terhune Van de Walter, and
was produced by Joseph De Grasse.
Prominent in the cast besides the prin-
cipals are Helen Leslie, Adele Farrington,
Frank Whitson, Jack Nelson, Albert Mac-
Quarrie, Carl Von Schiller and Gretchen
Lederer. On the same day Eddie Lyons,
Lee Moran and Priscilla Dean, will be seen
in “ Model 46,” a Nestor comedy in one-
reel written by Tom Gibson and Charles
J. Wilson, Jr., and produced by L. W.
Chaudet. Gretchen Lederer and Fred
Gamble managed to steal time from an-
other picture in order to appear in “ Model
46 ” with Lyons, Moran and Miss Dean.
On Tuesday, September 26, W. V. Mong
and Claire McDowell co-star in “ Husks
of Love,” a three-reel society drama which
will be released under the Gold Seal brand.
Written and produced by William V.
Mong, the cast also includes William Car-
lock, Nellie Allen, Laura Lyle and Mrs.
Bertram Grassby. There will be no re-
lease under the Victor brand on this date.
The two-reel L-Ko comedy, “ A Sur-
geon’s Revenge,” in which Dan Russell is
featured, will be released on September 27.
On the same day, No. 39 of the Universal
Animated Weekly will be released. The
Animated Weekly obtained some wonder-
ful views this week of the great Quebec
bridge disaster in which many lives were
lost. Jack Cohn’s Animated man caught
the hoisting of the bridge and its drop into
the depths of the St. Lawrence River with
hundreds of workmen clinging to it.
On September 28, King Baggot will be
featured in “ The Lie Sublime,” a two-reel
heart interest drama in which he is sup-
ported by Edna Hunter and Frank Smith.
The picture, which was written by Harry
Ditmar, and produced by Henry Otto, will
be released under the Big U brand. Mrs.
Slattery, A. Von Baussen and Joseph
Granby also play important roles in it.
“ Behind the Scenes in Japan,” as seen by
Dr. Dorsey, the noted traveler, will be re-
leased under the Powers brand on the same
date. There will be no Victor release on
Thursday of the week of September 25.
“ The Shadow Sinister,” a Big U drama,
written by A1 Russell and produced by A.
W. Rice, is the feature of September 29.
Jane Bernoudy, George C. Pearce, Lloyd
F. Whitlock and James Farley play the
principal roles. There will be no release
under the Imp and Nestor brands on this
date.
On September 30, Rex de Rosselli will
play the principal role in “A Jungle Hero,”
a Bison two-reel animal drama written by
L. Hutton and Jay Hunt, and produced by
Jay Hunt. Golda Caldwell, Colin Chase
and Stafford Pemberton appear in support
of Mr. de Rosselli. On the same date,
Gale Henry, William Franey, Lillian Pea-
cock, Milburn Moranti, Charles Conklin
and Harry Mann appear in “ The Inspec-
tor’s Double,” a Joker comedy written by
Harry Wulze and Charles J. Wilson, and
produced by W. W. Beaudine. There will
be no Laemmle release on this date.
“ Ashes of Remembrance,” a Rex drama
written and produced by Allen Holubar,
will be released on October 1 with Allan
Holubar and Betty Schade in the principal
roles. Paul Byron, Helen Leslie and J. F.
Evers appear in support of Holubar and
Miss Schade. On the same date the Victor
drama, “ In the Laps Qf the Gods,” fea-
turing Lee Hill and Madge Kirby will be
released. The play was scenarioized by
Constance Crawley and Arthur Maude, and
produced by Donald MacDonald. E. P.
Evers, Alice Hastings and Marguerite
Foss appear in the same picture.
During the week of September 25, there
will also be released four subjects which
have just come in from the coast, and for
which titles have not yet been chosen. One,
a two-reel drama, will be released under
the Imp brand, while the other one-reelers
will be released under the Big U, Rex and
Laemmle brands.
MURDOCK ASSIGNED TO HAM AND
BUDD FORCES
The latest step in Kalem’s plans to as-
sure “ all-star ” casts in all of its short
length productions was taken last week
with the assignment of Henry Murdoch,
who has been featured comedian in Sis
Hopkins and Ivy Close comedies to the
Ham and Bud forces working at the
Hollywood, California, studio. Murdoch
completed the journey from Jacksonville
to Hollywood last week and has already
started to work on his first subject in the
new ranks, and this will be released im-
mediately on its completion.
The acquisition of Murdoch gives the
one-reel “ Ham Comedies,” an unusually
strong quartette of stars in Ham, Bud,
Ethel Teare and the newcomer. Kalem
saw Murdoch’s possibilities when he was
on the vaudeville stage and induced him
to make his screen debut in the popular
Sis Hopkins Comedies, where he played
principal roles in support of the famous
Rose Melville. His work as an acrobatic
comedian brought him into quick popu-
larity and in the Ivy Close Comedies
which followed the Sis Hopkins subjects, he
has been co-starred with the English beauty.
Releasing only four productions a week
on the General Film program, Kalem of-
ficials are proud of the proportions
reached by the roster of stars which in-
cludes Marin Sais, True Boardman, Helen
Gibson, Ivy Close, George Larkin, Ollie
Kirkby, Ham, Bud, Ethel Teare and Henry
Murdoch.
SELIG MAKES BOOKING CHANGE IN
ITS PICTURES FOR GENERAL IN
WEEK OF OCTOBER 9
A change has been made in Selig book-
ings in General Film service for the week
of October 9. “ Converging Paths,” a two-
reel drama, will be released on Monday,
October 9. This film will take the place
of “ The Temptation of Adam,” formerly
announced for October 9. On Saturday,
October 14, the Western drama, “ A Mis-
take in Rustlers,” will be released. It is
an exciting drama of the West with Tom
Mix taking the leading role in one of his
last characterizations so far.
September 30, 1916
MOTION PICTURE NEWS
2021
FINISHING touches are being put on
“ Less Than the Dust ” this week
and present indications are that
Mary Pickford’s first play for Artcraft
Pictures Corporation will be ready well in
advance of the October date set for re-
lease. The work of cutting and assembling
will begin at once, and then rapid prog-
ress will be made on the preliminary set of
prints which the sixteen exchanges in the
United States and Canada will require at
once. This first shipment will total eighty
prints of the Hector Turnbull story, which
has been produced under the direction of
John Emerson.
For the filming of the big spectacular
scenes of the play a complete replica of a
modern city of India was erected on Long
Island. The manuscripts called for a cast
of nearly principals. Temporary barracks
and commissary were constructed for the
comfort of the hundreds of extras whose
services were required in the large ensem-
bles and for the convenience of Mr. Emer-
son and his staff.
In spite of the convenience afforded by
their being on the ground at all times the
demands of the story kept them in service
several weeks and helped to swell the to-
tal cost of “ Less Than the Dust,” and
make it one of the most expensive short
features ever produced. When cut and
assembled “ Less Than the Dust ” will pro-
vide an evening’s entertainment.
Henry B. Walthall is now on his third
trip to the Manitouwish waters of Upper
Wisconsin in pursuit of the knowing
muskie. On his first trip he caught sev-
eral. On the second he took his brother
along to show him how it was done, and
didn’t catch anything. Now, in order to
stop the latter from laughing at his fail-
ure as a fisherman, he has made another
trip. When he returns to the Essanay stu-
dios preliminary work on his new play will
be complete and work of construction will
commence.
Richard C. Travers and Marguerite
Clayton are starting work at the Essanay
studios in a new two-reel production,
“ Borrowed Sunshine.”
Harry Dunkinson will soon be seen in a
two-act Essanay comedy, for which he fur-
nished the idea. The corpulent comedian
has been an ardent swimmer all summer,
and he conceived a comic plot on a none
too efficient nor intrepid life-saver who
saves no lives but gets a lot of credit. The
picture is entitled, “ The Lifesaver.”
On account of the infantile paralysis in
New York, W. Christy Cabanne, the direc-
tor who has just joined Metro, did not
bring his wife and children with him when
he came East from California. Mr. Ca-
banne has taken a home in Englewood, N.
J., where he will live as soon as his fam-
ily arrives. His two children are Vivien
Christy Cabanne and Florence Turner Ca-
banne.
Harbaugh Takes Company to Steel Mills
Carl Harbaugh, the director who re-
cently joined the Metro staff of producers,
and who is directing Nance O’Neil in
“ The Iron Woman,” a picturization of the
novel of the same name written by Mar-
garet Deland, took his company of play-
ers to Bethlehem, Pa., where many of the
important scenes were photographed in a
big steel plant there.
World Film Director Emile Chautard is
spending several days in Washington, D.
C., with Doris Kenyon, Gerda Holmes,
Frederick Truesdell and Ralph Delmore,
principal members of the cast supporting
Robert Warwick in “ The Man Who For-
got.”
Gail Kane, Arthur Ashley and twenty
other players in “ The Man She Married,”
a new World-Brady photoplay in the mak-
ing, were the guests of Peter Winchester
Rouss one day last week on board his
yacht Winchester, said to be the fastest
privately owned vessel afloat. Scenes were
taken in the vicinity of the Seawanhaka
Y acht Club. Mr. Rouss is a son of the late
Charles Broadway Rouss, who amassed a
large fortune by conducting his business
along lines directly against accepted com-
mercial principles. He was rated as eccen-
tric, but “got there just the same.”
Niles Welch, who achieved wide popu-
larity as a leading man with Metro and
who was featured with Mary Miles Min-
ter, Ann Murdock and Ethel Barrymore,
has returned to that organization, and is
now being filmed in a feature production
with Frances Nelson, under the direction
of W. Christie Cabanne.
Welch was with Metro for about a year,
and he will long be remembered for his
work in “ The Royal Family,” “ Emmy of
Stork’s Nest” and “The Kiss of Hate.”
When the World Film produced “ The
Crucial Test,” with Kitty Gordon, Welch
was especially selected by William A.
Brady to play opposite her. Following his
World engagement, Welch went with Uni-
versal, and played opposite Mary Fuller
and Violet Mersereau.
McGill Again in Harness
Lawrence B. McGill, the Arrow-Pathe
director, who has been spending the past
several weeks at his ranch at Waldo, Flor.,
has returned to New York to resume di-
Two of the Pretentious Scenes in the Metro Production of ‘
Procession Bearing Juliet to the Tomb;
Romeo and J uliet,” with Francis X. Bushman and Beverly Bayne.
(Right) the Capulet’s Ball at Which Romeo First Meets Juliet
(Left) the Funeral
2022
MOTION PICTURE NEWS
Vol. 14. No. 13
Three Scenes from Consolidated Film Corporation’s New Serial “ The Crimson Stain Mystery ”
Censor from Ohio Visits Fox Studio
several of the scenes of “ Patria ” were
made. After the completion of one of the
scenes, Mrs. Castle missed the emblem,
which she had worn constantly since it was
presented to her by her husband on the
night they danced before the Queen Moth-
er of England, early last spring. The loss
was reported to the police of Newport,
who are making every effort to find it.
Several new “ sets ” have been made for
the new Valeska Suratt picture, now being
filmed in the William Fox studio at Cliff-
side, N. J. Particularly gorgeous is a
drawing room setting finished entirely in
black and white checks, with black and
white panels in the wall.
Three leading men will support the lit-
tle Metro star, Viola Dana, in her forth-
coming photoplay, entitled “ The Gates of
Eden.” These are Edward Earle, Bob
Walker and Augustus Phillips.
Shakerism is the central theme of “ The
Gates of Eden.” The pictures have been
taken in one of the few Shaker villages
remaining in the United States. There are
not more than twelve of these communities
left. Shakers do not believe in marriage,
and they enforce celibacy among their
members. “ The Gates of Eden ” deals
with a tragedy in the lives of two young
people who loved each other truly, and
craved the human happiness that was their
right, but which they were denied by the
rigid tenets of the sect to which they be-
longed.
Virginia Pearson’s new picture for Wil-
liam Fox was completed last week, and will
lie released in a short time. Because the
photoplay is laid in a Scotch village more
than one of the actors in the cast spent
many a weary hour at the costumers get-
ting the proper sartorial effect.
Cast in Support of Bushman
recting. McGill left for Florida immedi-
ately after completing the “ Who's Guil-
ty? ” serial, with Anna Nilsson and Tom
Moore. While at Waldo he completed a
new concrete house on his ranch, and built
a studio, which he plans to use during the
winter months.
Mme. Petrova, the Metro star, used her
beautiful country home near Flushing, L.
I., for many of the scenes in “ Extrava-
gance,” the big five-part Metro feature
trow in production. While the players were
at work there, Mme. Petrova entertained
her leading man, Arthur Hoops, and her
director, Burton King, at luncheon. In the
studio Mr. King reproduced the interior
of Mme. Petrova’s sun parlor. Mme. Pe-
trOva brought her parrot and her blue Per-
sian cat Sultana to town to “ work in the
set.”
Edward Brennan, the popular leading
man who has appeared in many Metro pro-
ductions, has returned from Kansas City,
where he directed a big feature picture de-
picting the history of that State. Mr. Bren-
nan is now working with Mme. Petrova.
Dare-Devil George Larkin has started
on his task of giving Jacksonville, Flor., a
weekly thrill in the staging of the different
episodes of “ Grant, Police Reporter,” the
new one-reel Kalem series. One of the
thrilling scenes of “ The Code Letter,” the
initial episode of the series, calls on Larkin
to let himself down hand over hand on the
rope of a painter’s scaffold from the roof
of a skyscraper.
When he is in mid-air, the other rope
supporting the scaffold is cut by an accom-
plice of the man he is pursuing, and Lar-
kin swings through the air, escaping death
by grabbing the rail of a fire ladder at the
end of his swing. The scene was staged
in the heart of the business section of Jack-
sonville and caused a temporary suspension
of business. The event was described by
the Jacksonville Metropolis as follows:
“ Hundreds of people gathered in Julia
Street this afternoon in front of the Hotel
Mason and saw George Larkin, Kalem
player, risk his life in die production of a
vivid scene for a moving picture.
“ Larkin held to a painter’s ladder with
his hands, six stories from the pavement,
while a confederate cut the rope, which
held one end of the ladder from the roof
of the Everett Hotel. Larkin swung back-
ward toward the ground while the crowd
watched with bated breath the one remain-
ing rope hold the artist fast.”
Roscoe Arbuckle, the Triangle-Keystone
star, is just completing a new Keystone
comedy over at the Fort Lee studio, in
which the entire studio was transformed
into the interior of a theatre, and the set-
ting for the stage, procenium arch and all
was the equal of most any moving picture
theatre in New York. Besides an orches-
tra of twenty pieces partially concealed
behind banks of palms at one side of the
stage, a stream of running water poured
down a paper mache mountain on the op-
posite side of the stage.
The new Keystone feature will be com-
pleted within a few days, and will be the
last to be made in the East by Mr. Ar-
buckle before returning to the Pacific
Coast, where he will continue to make
Keystone comedies in the studio at Los
Angeles.
Sidney Olcott has resigned from the Fa-
mous Players directorial staff. This an-
nouncement will come as a big surprise to
the many admirers of Mr. Olcott’s creative
genius.
During his engagement with the Famous
Players, Olcott produced some very suc-
cessful pictures, among them “ Madame
Butterfly ” and “ Poor Little Pepina,” with
Marv Pickford; “Diplomacy,” with Marie
Doro ; “ Seven Sisters,” with Marguerite
Clark, and “ The Smugglers,” with Donald
Brian. He also directed Hazel Dawn and,
latterly, Valentine Grant in the Irish sub-
ject, “The Innocent Lie.” He has just
completed a Scotch story, “ The Daughter
of MacGregor,” with Miss Grant.
Florence Feldman, of the Ohio Board of
Censors, visited the William Fox studios
in New Jersey last week.
Theda Bara has completed her seven-
teenth picture under the William Fox ban-
ner. The direction was in charge of J.
Gordon Edwards, and the photoplay marks
Miss Bara’s return to “ vampire ” role.
Joseph Granby, who taught the funda-
mentals of the drama for years before he
went on the stage himself, is now a mem-
ber of the William Fox photoplayers. Mr.
Granby has a role in the new Valeska Su-
ratt picture now being filmed. He was
born in Boston, and joined the Castle
Square Players when he jumped from the
theoretical to the practical drama. He was
on the stage for eleven years.
Mrs. Vernon Castle, star of the Interna-
tional Film Service’s preparedness serial,
“ Patria,” is mourning the loss of a gold
emblem of the British Royal Flying Corps,
of which her husband is a member. Mrs.
Castle was at Newport last week, where
A cast of favorite players has been en-
gaged to support Francis X. Bushman and
Beverly Bayne in the Metro-Quality play,
“ A Diplomatic Romance,” which Mr.
Bushman himself is directing with the as-
sistance of P. Thad Volkman. Prominent
among these is Helen Dunbar, Henri Berg-
man, William Davidson and William Man-
deville.
Two important additions have been made
by the International Film Service, Inc., to
the cast producing the various episodes of
the photoplay series, “ Beatrice Fairfax:,”
in the persons of Olive Thomas and May
Hopkins. They will appear in the support
of Harry Fox and Grace Darling, who
have the principal parts.
September 30, 1916
MOTION PICTURE NEWS
2023
The Vitagraph star, Naomi Childers,
who has just finished work in three feature
pictures for the Vitagraph, is spending a
two weeks’ vacation in her home city, St.
Louis. Miss Childers intends to visit her
old friends and at the same time become
acquainted with the motion picture patrons
of that city, after which she will return to
the Vitagraph to resume her work.
Florence La Badie, the Thansouser star,
is now working under the direction of
Frederic Sullivan in “Divorce and the
Daughter,” a feature to be released
through the Pathe exchanges. The story
is by Agnes C. Johnston, author of “ The
Fear of Poverty,” “ The Shine Girl ” and
“ Prudence, the Pirate.” Miss La Badie is
supported by J. H. Gilmour, Edwin Stan-
ley, Kathryn Adams, Sam Niblack, Zenaide
Williams and two children, Ethelmary
Oakland and Arthur Levine.
Little Bobby Connelly, of the Vitagraph
Players, who will soon be seen in the Bar-
ney Bernard feature film, “ A Prince in a
Pawnshop,” is the subject of a novel now
on the bookstands, entitled “ Sonny Jim,”
the part which Bobby played in a number
of pictures for the Vitagraph. The illus-
Rosemary Theby (Vim)
trations throughout are pictures from his
film and form a most attractive addition
to the book.
Earle Williams, the Vitagraph star who
has been resting for a few days after fin-
ishing work on the motor series, “ The
Scarlet Runner,” by C. N. and A. M. Wil-
liamson, and which is scheduled for re-
lease October 2, and every succeeding
Monday until the twelve episodes have
been released, is preparing for work in a
feature film, the title of which has not yet
been decided.
Vincent Serrano, of Thanhouser; Eu-
gene Moore, his director ; Leo Wirth, his
assistant; Thomas A. Curran, Helen Badg-
ley, Carey Hastings, and other members of
the company have returned from Block Is-
land where they have been making scenes
for “ A Modern Monte Cristo,” a feature
by Lloyd Lonergan that will be released
through Pathe.
Mr. Serraao and Helen Badgley, espe-
cially, were glad when the work was fin-
ished. Little Helen, who is only seven
years old, had to fall overboard from a
schooner in a storm, and Mr. Serrano was
the hero who leaped overboard and swam
ashore with her. The picture was taken in
a real storm, which rocked the camera so
furiously that six retakes were necessary
before the camera hit the big scene and
held it.
Ross Heads “ V ” Camera Department
An item of trade interest is that W. A.
Ross has been appointed head of the cam-
era department at Vitagraph. Mr. Ross
had for a long time been cameraman with
Director Ted Marston at the studio.
Dorothy Green (International)
The work of rebuilding the French vil-
lage blown down in the big storm of Sep-
tember 2, is progressing on the Long Island
location under the direction of Vitagraph
technical directors. Owing to the destruc-
tion wrought by the wind and the magni-
tude of the set it will not be restored com-
pletely for use in filming “ The Girl Phd-
ippa ” until about October 1.
This village covers several acres of
ground, and is very elaborate, including as
it does a long street, several side streets,
and a market square. Director S. Rankin
Drew was seriously impeded in his task
of providing the battle scenes for this Rob-
ert W. Chambers story by the damage
done, and a large pecuniary loss was suf-
fered by Vitagraph besides.
Anita Stewart, the featured star of this
production, has returned to her Long Is-
land home, “ The Wood Violet,” after two
weeks spent in the mountains recuperating
from her recent attack of typhoid fever.
An illustration of the infinite pains taken
to insure accuracy in the various details of
the great spectacle of American military
preparedness being produced by Commo-
dore J. Stuart Blackton, of Vitagraph,
expert model makers were sent aboard one
of the battleships of the United States
Navy for the purpose of sketching the ac-
tual workings of a modern gun turret. It
Jane Grey in “ The Flower of Faith ”
(International-Golden Eagle)
is from these sketches that the model and
actual turret for the picture will be con-
structed.
TOP OF UNION TERMINAL BUILDING
IS OBTAINED FOR GARRICK i
STUDIOS
Special to Motion Picture News.
Jacksonville, Sept. 16.
The Garrick Studios Company and the
Southeastern Film Corporation have se-
cured a ninety-nine-year lease of the top
of Union Terminal Building, in this city,
which they will make into the largest stu-
dio in the world, with a floor space of 67,-
000 feet. The building is 635 feet long by
111 feet wide, and can accommodate twen-
ty-five companies working at the same
time.
Mr. Garrick has a corps of scenic artists
and carpenters at work now getting the
building in shape for the remodeling which
will be carried on at once, and which is
hoped to be ready for the fall influx of
motion pictures companies to this city
about November 1.
The studios will be situated on top of a
five-story building, built entirely of con-
crete and reinforced steel, and free from
the worry of city life. Double passenger
elevators will be installed direct to the stu-
dio, and the plans which have been drafted
by the Donaldson and Conn Construction
Company of Jacksonville, show a wealth
of artistic and mechanical detail that will
greatly facilitate the work of visiting com-
panies.
Richard Garrick, manager of the Gar-
rick Studios Company, has secured a lease
on the Gaumont studio in South Jackson-
ville, which the company will use until the
mammoth plant is completed and ready for
occupancy. The Southeastern Film Cor-
poration will produce, release pictures and
run theatres, and numbers as its officers
some of the most prominent men in Flor-
ida and New York.
E. T. Hollingsworth, Jr.
f Why not get together with all the exhibitors
in your community. Why not place your cards
face up on the table and say this:
“ Gentlemen, big features are draining us of our life’s blood.
They are taking every nickle of our receipts because of their
tremendous cost. We used to make money1 — big money — with
regular service shows and we can do it again. And at a lower
rental cost! There’s no reason why the feature exchances should profit
by our desire to put each other out of business. Program service never
was as good as it is right now — let’s get together and pass a resolution
to return to the regular program that never failed to please our patrons.
Let’s resolve to get together, live and let each other live j ” The day you
pass this resolution will mean the dawn of a new prosperity for you —
Pass The Resolution Today!
You
Know It
Universal Film Manufacturing Co.
CARL LAEMMLE, President
“The Largest film Manufacturing Concern in the Universe"
1600 BROADWAY NEW YORK
Universal Animated Weekly’s Ne
Sales Policy Pleases Exhibitors
Because of the great number of inquiries and requests received
from Exhibitors for bookings on the UNIVERSAL ANI-
MATED WEEKLY a new sales policy has been instituted.
Heretofore the UNIVERSAL ANIMATED WEEKLY has
been a part of the complete Universal Program and only those
Exhibitors using the entire Universal Program have received the
U. A. Weekly. Through this newly instituted sales policy, Exhibitors
can book the U. A. W. whether they use the Universal Program or not.
Any one of our 59 Universal Exchanges will give you the complete
facts and figures or you can secure this information direct from the
main offices of the —
UNIVERSAL ANIMATED WEEKLY
1600 BROADWAY, NEW YORK
2024
Vol. 14. No. 13
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 30, 1916
BOOK It.
MOTION PICTURE NEWS
2025
BOOK IT
NOW
Sit.
W
',W V
The sensation of the film world — the Universal ^
serial “ LIBERTY ”■ — has broken all records
for bookings, attendance and profits. You can
get in on the BIG MONEY if you speak quick.
Wire or write your nearest Universal Exchange
for full particulars TODAY, or UNIVERSAL
FILM MFG. CO., Carl Laemmle, Pres. “ The
Largest Film Manufacturing Concern in the
Universe.” 1600 Broadway, New York.
-/
V?
Many a packed house is directly traceable to an advertisement in the “ News.”
2026
MOTION PICTURE NEWS
Vol. 14. No. 13
In and Out of West Coast Studios
direction of Wilfred Buckland, and the
photography was in charge of Alvin
Wyckoff.
Members of the Lasky executive staff,
and those who took part in the Cecil de
Mille twelve-reel feature starring Geral-
dine Farrar, presented the prima donna
with a beautiful silver hand mirror, the
last day she worked at the studio.
The making of the last scene for the pic-
ture, that which will serve to introduce the
star in the film subject, was the appropriate
time selected for the presentation by Di-
rector Cecil de Mille. All members of
the Lasky staff gathered on the big stage
to see Miss Farrar bow to the audience in
real life, and after rehearsals when she
called to her maid for her mirror and
make-up box, she received the beautiful
tribute from the friends she has made at
the studio.
On the back of the handle of the mirror
is an engraving of Miss Farrar as she ap-
pears as Joan of Arc. Above this on the
mirror proper is an inlaid fleur-de-lis of
gold extending the full width of the mir-
ror. About this are the names of those
who took part, engraved from their own
handwriting. On the front of the handle
are the names of the executives of the
studio, at the top of which is Cecil B. de
Mille. In all there are more than one hun-
dred names on the mirror.
“The Vagabond Prince”
Prince Tonio and Fluffy are the roles
taken by Harry B. Warner and Dorothy
Dalton, respectively, in “The Vagabond
Prince,” Warner’s fifth screen starring ve-
hicle, which although filmed two or three
months ago, has just been completed at the
Ince studios, and shipped East to the fac-
tories. The prince is a young nobleman,
who comes to America for adventure and
falls for Fluffy, a dance hall girl, after nu-
merous adventures, many of which take
By J. C. lessen
Special to Motion Picture News.
Los Angeles, Sept. 16.
Geraldine farrar, after com-
pleting her work in the twelve-reel
subject made by Cecil B. de Mille
for Jesse L. Lasky, has departed for the
East, to take up another engagement. The
picture it is prophesied at the studio, will
be the givaest de Mille has yet produced
from point of size, settings and talent. The
cast contains more stage and screen stars
than any previously made motion picture
of this size. The title for the picture has
not been selected, there being several under
consideration.
Miss Farrar appears in the role of Joan
of Arc, supported by Wallace Reid, Hobart
Bosworth, Theodore Roberts, Tully Mar-
shall, James Neil, Horace B. Carpenter,
Charles Clary, Raymond Hatton, Larry
Paton, C. H. Geldert, Mrs. Lewis McCord,
Lillian Leighton, Ernest Joy, Marjorie
Daw, William Koch, and more than fifty
others known upon the stage and screen.
In all more than four thousand people took
part in the production which required more
than thirty large sets for interiors and ex-
teriors, and will need five more before
other scenes are completed.
De Mille will spend about a month mak-
ing the scenes, and it will be fully a month
more before the film is cut, tinted, colored
sections made and ready for release.
Research work for this film has re-
quired the services of several people un-
der the direction of Elizabeth Brock Mc-
Gaffey for almost a year past. Jeanie Mc-
Pherson prepared the scenario, combining
the various versions of the life and ro-
mance of Joan of Arc. The many elab-
orate sets were made under the personal
place in an atmosphere of San Francisco’s
celebrated Barbary coast.
Warner has a reputation as . a boxer,
which he upholds in this film when he
fights Charles K. French and another
good-sized actor. Warner’s rain of blows
kept the two men active, and on their toes
during the making of the fight scene. One
of the very unusual scenes shown in this
which was made when an accident hap-
pened shows most of the cast gathered
about to celebrate the wedding of the prin-
cipals with a liquorish feast. In the midst
of the scene, an extra girl tapped the plug
of a keg of beer, and the explosion that
followed, gives a genuine rainstorm scene.
J. Frank Burke, Charles K. French and
Katherine Kirkwood all have good parts in
this story by J. G. Hawks, which was pho-
tographed by Dal Clawson. Charles Giblyn
is responsible for the direction.
Victor Schertzinger, who went East with
Thomas H. Ince early in the summer to
have charge of the musical program of the
New York primier of “Civilization,” was
given a hearty welcome by members of
the producing staff when he returned to
the Ince Culver City studios last week. He
brought with him the information that the
Peace March, portions of which form part
of the incidental music for “ Civilization ”
is one of the popular musical hits of the
day, and being played in the high-class
hotels and cafes. While in the East, Mr.
Schertzinger and Ince collaborated in sev-
eral compositions for new musical shows.
Lina Abarbanell is using three selections
in John Cort’s production of “ Florabella,”
two are being popularized in Ziegfield
“ Follies,” two by Burt Williams, and
Grace Le Rue is singing two in vaudeville.
The salary rate for extra people was
. '
1 The Beauties of the Rolin Comedy Company, I
| at Los Angeles, Disporting Themselves as |
I Mermaids, While the Camerman Grinds out |
| “ Luke and the Mermaids ” for the Pathe |
| Program — Left, Mae Cloy; Right, Bebe |
| Daniels, Stars of the Company
1
September 30, 1916
MOTION PICTURE NEWS
2027
j 1 Scenes
from Two New Universals.
Left
and e
i 1 Right :
“ If My Country Should
Call,”
with §
l Dorothy
Philips and Lon Chaney, Red Feather; i
1 Center,
The Caravan,” Featuring
Claire
Me- j
I l Dowell.
Universal Special Feature.
given a material boost by Business Mana-
ger E. H. Allen, of the Ince studios, last
week, when it was found necessary to en-
gage fifteen geisha girls for scenes in a
roof garden. To get the correct atmos-
phere, Director Charles Miller, who need-
ed such players for a sob sister story star-
ring Bessie Barriscale, insisted that girls
from Los Angeles tea gardens be secured.
Investigation brought out the fact that
they drew more salary than the ordinary
extra girls employed at studios, and con-
sequently would not leave their positions
until assured of pay equivalent to what
they would earn should they remain in
their regular positions. This picture will
be completed shortly, and Miss Barriscale
will then be granted a four weeks’ vaca-
tion.
William S. Hart and his horse-opera
troupe from Inceville frightened the na-
tives of Culver City one night- last, week,
when he shot up the town from the studio.
The scenes made on an interior setting at
the studio required enough shooting for a
Mexican attack on a village, and the chief
of police and a score or more villagers
rushed to the studio with thoughts of mur-
der or riot foremost in their minds.
“John Law,” wrho stands guard at the
front gate, sent them home, assuring them
it was nothing but another scene being
made.
All of the principals of the Ince Culver
City studios, with the exception of Busi-
ness Manager E. H. Allen, who was busy
signing weekly salary checks, were used as
extras in a court room scene made by
Director Charles Miller. All regular mem-
bers of the stock company not playing
scenes were sent to Inceville to take part
in war stuff being filmed by Reginald
Barker. At this time Miller needed a num-
ber to fill a court room, and so every
office in the administration building, men
from the shops and women from the
wardrobe department, wrere quickly cos-
tumed and put in the scene.
Frank Keenan, Howard Hickman, Monte
M. Katterjohn, Lanier Bartlett and Cam-
eraman Otis M. Gobe occupied seats in the
front row. Director Raymond B. West
and Superintendent of Production David
M. Hartford played the part of lawyers,
Director Walter Edwards filled a chair at
a counsel table, and Art Director Robert
Brunton and William Desmond were
court reporters. Bessie Barriscale, star of
this picture, was thereby given the highest
salaried supporting cast that any picture
player has ever had.
The twenty Ford machines, property of
the Ince plant, were this week converted
into Red Cross ambulances of the type
used in the present European war, and as
such did duty in the war scenes made
under the direction of Reginald Barker at
Inceville for the production which serves
as the second starring vehicle for Clara
Williams, who appears as a Red Cross
nurse. More than five hundred people
daily took part in the battle scenes made
in the trenches on Inceville plateau.
“ Tri-Star Combination Director ”
Raymond B. West has become known as
the “tri-star combination” director. He
last week made the final scene for an Ince
Triangle play which offers Dorothy Dal-
ton, Enid Markey and Howard Hickman
as principals. This is a drama of the vam-
pire type, in the making of which Miss
Dalton has gone after the honors of sirens
of the screen. West is now ready to begin
the filming of a psychological story with
Miss Dalton, Charles Ray and Louise
Glaum. Monte M. Katterjohn prepared
the scenario from a story by Alice P.
Brown, and the Ince staff author claims to
have written into the working script the
largest and most costly cafe sets yet made
for the screen. Other important players
in this production will be Margaret
Thompson and Charles K. French.
C. Gardiner Sullivan, chief of the Ince
scenario department, last week wrote an
original Southern story in which Frank
Keenan will be starred under the direction
of Walter Edwards. In it the character
actor takes the role of a miserly mill
owner, and the plot is said to contain the
most powerful situation ever presented in
an Ince subject. Mr. Sullivan is spoken of
as the most prolific author for the screen,
he having written about forty original
stories for the Triangle program in addi-
tion to reading and passing upon every
script received at the big Ince plant. Per-
haps his greatest success is “ Civilization.”
“ The badest bad-man ” ever seen on the
screen is the way Monte M. Katterjohn
speaks of the role he has created for Wil-
liam S. Hart, which is shortly to be filmed.
It is said to be of the type of “ Hell’s
Hinges,” which was written by C. Gardiner
Sullivan.
Enid Markey is to have a starring part
in a college life story, she taking the role
of a chorus girl. A big supporting cast has
been chosen to support the principals,
which includes such prominent Ince play-
ers as Howard Hickman, Margaret Thomp-
son, Charles Gunn, J. Frank Burke, Louis
Durham and others. The story is by John
Lynch, author of several Ince subjects and
one of the most recent additions to the
scenario staff.
Director Otis Turner has completed his
first Fox subject, which stars George
Walsh and Juanita Hansen, but no name
for this has been selected. Mr. Turner
will immediately take up another subject
in which these players will have the fea-
tured parts.
Director R. A. Walsh will shortly take
up the filming of a picture which will offer
Harry Carey in the leading role. Monroe
Salisbury, who is best known for his work
as Allesandro in “ Ramona,” has been en-
gaged by General Representative Carlos
and will play in the Walsh picture.
Oscar C. Apfel is shortly to begin the
filming of a story dealing with the lives
of people of the best and lowest social
circles. Reid Heustis, publicity writer at
the Fox studio, is responsible for the
story. The only player selected is Eleanor
Crowe, whom Mr. Apfel thniks is des-
tined for stardom.
The two Fox comedy companies have
completed two subjects each, and beginning
last week took up additional ones, each
company retaining its former personnel.
At the studio it is stated Fox comedies will
not be released for several weeks yet, so
it will be possible for the companies to
get far ahead of the program and thus be
in better position to make subjects of a
higher quality.
2028
MOTION PICTURE NEWS
Vol. 14. No. 13
A number of very large sets are being
prepared under the direction of Technical
Director George Grenier at the Fox stu-
dios. One of these represents Chinatown
and is being built for a Walter Reed com-
edy. Another represents a Mexican vil-
lage, and there are between thirty and
forty adobe houses which Director Richard
Stanton will “ shoot up ” upon his return
from El Paso. Stanton’s production also
requires a mammoth ballroom set of suf-
ficient size to accommodate seven hundred
people.
Morris to Leave for East
M. Morris, who since the coming of the
Fox producing organization to the west
coast has served as studio auditor and ac-
countant for the west coast exchanges, has
been recalled to the New York office where
he will do similar work. Mr. Morris will
leave as soon as a substitute arrives in
Los Angeles. On the way east he will
make a tour through the coast and middle
west states visiting Fox exchanges. In the
east Mr. Morris will do special work for
Fox.
Roy McCray and Rube Miller of the
Vogue organization have been sitting up
nights figuring out additional thrills for
an ammunition factory two-reel comedy.
Ben Turpin in this will be seen riding all
kinds of projectiles, and it is feared his
earthly career will end in the explosion
of the big ammunition factory.
Teddy, a very well trained dog who came
to Los Angeles on big time vaudeville, has
been engaged for one picture to be made
by Director Henry Kernan and company.
The dog foils a big robbery by dashing
away to the ocean with a stick of dyna-
mite in his mouth, and chases the crimi-
nals so close that they go over a cliff in
a barrel. Paddy McQuire, who claims the
distinction of never working behind a rib-
bon counter, is destined to pull some of
the comedy for this two-reeler. Arthur
Moon will be the lover and Gypsy Abbott
takes the part of the sweetheart.
Ninety days were needed for the film-
ing of a two-reel Keystone titled “ She
Loved a Sailor,” which was completed last
week. Hugh Fay takes the part of an in-
ventor who perfects shoes that will en-
able a person to walk on water, and the
most trying scene for the company was
the one which showed people from a
wrecked ship walking on the water to land.
This is said to be the most difficult story
ever filmed by a Keystone company.
Twenty-five thousand feet of negative film
was exposed in the making, and it required
sixteen days for Director Victor Herrman
to complete the cutting. Members of the
producing staff who witnessed the film at
the studio prior to its shipment claim it
will be the greatest released from the
Mack Sennett comedy foundry. The re-
markable photographic effects secured for
this picture are credited to Fred Jackman.
Director Clarence Badger has completed
the filming of the Keystone titled “ The
Danger Girl,” which features Gloria Swan-
son as the girl who disguises as a boy to
prove to her brother and sweetheart that
the vampire is only vamping with them.
Reggie Morris takes the part of the
brother and Bobbie Vernon is the sweet-
heart. One of the big thrills in this is the
wild ride of Bobbie Vernon in a hotel bus
which ends with a dash through a ten-foot
plate glass.
Felix Joins Keystone Stock
George Felix, late of the vaudeville team
of Felix and Barry, has been added to the
Keystone Stock Company.
Harry Edwards has finished the subject
which stars Fred Mase as the fire chief in
“ A Lover’s Might.” Harry Gribbon is the
police chief, the heavy, who sets fire to the
mayor’s home that he may rescue the
mayor’s daughter, but the fire chief, Fred
Mace in his original role, a rival for the
hand of the girl, wins by rescuing her.
One of the big scenes is that of the fire-
men’s ball, which, by the way, was a regu-
lar night for all members of the Keystone
producing staff.
Exposed negative stock received at the
Los Angeles laboratory of the Signal Film
Corporation from Director J. P. McGowan
and the Helen Holmes Company now
working at Areata and Eureka, Cal., which
has been developed, shows some very un-
usual sea pictures made possible by a re-
cent wreck of the ill-fated passenger
steamer Bear at Cape Mendocino. On the
day these scenes were made for the second
episode of the “ Lass of the Lumberlands ”
serial, according to letters from players, a
high sea was running, and it was danger-
ous for everyone who participated in the
scenes. Every feature of life-saving was
demonstrated by members of the crew,
who remained on board even though the
boat has been aground for several weeks.
The ship will be known as the Marathon
in the serial.
Director McGowan and company were
given permission to make scenes in all
parts of the boat, including the chart room
and the wheel house, ordinarily sacred
aboard any vessel. Another coast pas-
senger steamer in the harbor was used to
secure scenes of the boat underway, and
these were shot as the City of Eureka
crossed the Humbolt bar of the Eureka
harbor, which is acknowledged the rough-
est harbor entrance on the west coast.
Signal Players Now Are “Lumberjacks”
Practically every male member of the
Signal Company has been initiated and is
now a full-fledged lumberjack. They have
all taken part in a log jam on Mad River
and one by one have received the ducking
which comes to the tenderfoot. The old-
timers at the lumber camp daily have great
sport with the players when they arrive
back at the little hotel bedraggled and
water oozing from every seam of their
clothing and boots. Everyone who has at-
Lucille Younge as the Vampire in “ Old Folks at Home ” (Fine Arts-Triangle)
September 30, 1916
MOTION PICTURE NEWS
2029
tempted to ride the logs has sooner or
later come up looking like a bath sponge
in good working order.
Director J. P. McGowan has completed
the first and second episodes of this serial
and is now working on the third. Foggy
weather, continues to delay activities, but
as there are ideal locations in and about
Areata the company is willing to sacrifice
in order to secure the good atmosphere
effects.
In a few days the Signal players will
make the boards of the Eureka Opera
House creak in the presentation of “ Paid
in Full,” the Eugene Walters drama, for a
charity benefit. Will Chapman is in charge
of rehearsals and the personnel of the cast
will be as follows : Helen Holmes appears
as Emma Brooks; J. P. McGowan, Joe
Brooks; Will Chapman, Captain Williams;
Paul C. Hurst, James Smith; Kathrine
Gypsy Abbott (Vogue)
Goodrich, Mrs. Harris ; Florence Holmes,
Betty Harris ; S. A. Sues, Sato, and Ford
Ingersol Beebe, A. T. Mosphere.
Four five-reel productions were com-
menced at Universal City this week, two
of which are from stories supplied by F.
McGrew Willis and Walter Wood of the
hyphenated firm of Willis-Wood.
Lloyd B. Carleton is intrusted with the
direction of “ The Devil’s Die,” which con-
sists of an allegorical prologue and epilogue
to a modern drama, the same principals
taking part in each. It is the story of a
woman aiding the man she learns to love
to right himself in the eyes of the world
when, because of his carelessness, he has
caused losses to the poorer class who de-
posited their money in a bank he conducted
in the tenement district. The allegory
shows Life’s alchemist making a mortal
form, to which the Devil adds love of self.
A dominant role is that taken by Adele
Farrington which is of the vampire type.
Dorothy Davenport and Emory Johnson
have the featured parts, she appearing as
the woman and he the banker. Richard
Morris takes the two roles of the “ Devil ”
and the heavy of the story, and other sup-
port are William Canfield, Miriam Senby,
Arthur Hoyt and C. Norman Hammond.
The second Willis-Wood story is being
filmed by William Worthington, and will
offer Franklyn Farnum in a dual role and
Agnes “Brownie” Vernon in a featured
part. This story has been titled “ In
Love,” and it deals with the romance of
a wealthy westerner who goes East and
there falls desperately in love with the
daughter of a well-known family. Crooks
find one of their class who closely resem-
bles the westerner and plan that he shall
induce the girl to elope with him, and they
will then hold her for a ransom ; but their
plans are all overcome, following a series
of new situations. Barny Furry, Claire
McDowell, Helen Wright and Arthur Hoyt
are members of this cast.
“ The Price of Silence,” the story by W.
Carey Wonderly, has been adapted for the
screen by Ida May Park and is now in
production in the hands of Director Joseph
DeGrasse. Dorothy Phillips has been
selected to play the part of Helen, whose
sweetheart, Jack Mulhall, is killed on the
eve of their wedding, and she becomes the
mother of a fatherless child. The greater
part of the plot has to do with the trials
of the girl to hide her past and to per-
petuate her happiness after marriage to
another. In later years the woman’s
daughter, while at school, falls in love with
a youth and they elope. The mother thinks
the youth to be her own son, but the nurse
who took charge of her first offspring con-
fesses that at death of the woman’s child
she substituted her own son that the al-
lowance continue to her. Vola Smith will
play the ingenue role, Frank Whitson the
husband, Jay Belasco the college youth,
Lorn Chaney the heavy, Ed Brown and
Evelyn Selbie.
The fourth five-reel picture is “ The
Lie,” being filmed under the direction of
Charles Swickard, but recently added to
the U producing staff, following engage-
ments with Thomas H. Ince and at the
Horsley studios. “ The Lie ” is an original
scenario by J. Grubbs Alexander of the
U staff and gives to Hobart Henley the
roles of two brothers, one of which had
been kidnapped in babyhood by a Chinese
and taught to hate every member of his
own family. He becomes addicted to the
opium habit, and his Chinese master forces
him to persecute his own brother, who has
but recently married. In a fight the hus-
band is injured and loses his memory,
which he does not recover until weeks
later when struck on the head by a falling
vase. This happens at a time when the
unknown brother takes his life after mak-
ing a confession. Gertrude Selby is the
leading woman in this photoplay and
others having parts are Charles G. Braden,
Robert Clark and Mina Cunard.
William V. Mong is filming a three-reel
corned}' drama, “ An Old Soldier’s Ro-
mance,” and he and Harry Holden are
playing the featured parts. An inmate of
a soldiers’ home, with a keen liking for
children, inherits a big fortune and takes
his pal of the home to live with him. The
two old men decide to help the world by
caring for several orphans, and when the
babies are brought to their mansion the
servants leave, all of which makes it nec-
essary to secure the aid of a supposed
widow as “ mother ” for the little ones.
The woman proves to be his missing son’s
wife, and he is able to restore him to his
former position in life and otherwise add
to the happiness of those near him. Nellie
Allen is the “ mother ” and others in the
cast are Charles Dorien, Lou Short, Wads-
worth Harris and A. E. Witting.
Roberta Wilson and Charles Pearley are
Mary Miles Minter in “ Dulcie’s Adventure ”
(American-Mutual)
the leads of a two-reel picture cast for the
story titled “ The Quitter,” being produced
by Burton George from scenario prepared
by Alice Von Saxmar, a U staff author.
Hayward Mack, Nan Christie, T. D. Crit-
tenden, Harry Schenck and Babe Sedgwick
make up the cast.
A character of the cave man type, taken
by Director Millard K. Wilson, is the prin-
cipal one of the two-reel subject “Little
Moccasins ” he is now producing. It is
the story of a westerner falling in love
with an eastern girl of wealth who went
to his land to recover her health. When
she snubbed him, he stole her away from
her mother and sweetheart and took her
to a distant cabin presided over by an In-
dian woman, where fresh air and plenty
of exercise made possible the recovery of
her health. When she is returned to her
mother the sweetheart organized a posse
to avenge the misdeed of the uncouthed
westerner, but the girl finds she has come
to think more of the rough man of the
wilds and prevents the posse carrying out
its plan. Edith Roberts is the girl, Mal-
colm Blevins the sweetheart and Louise
Hutchinson the mother.
A Vampire with a Heart
A vampire with a heart is shortly to be
seen on the screen in the two-reel U story
“ The House of Cards,” being made by
Director Walter Morton. The wife brings
the thief of hearts to the home the vam-
pire has broken up at a time when the hus-
band calls to see his child. Realizing that
she has robbed the husband of a true wife
and happiness with his child, she refuses
to accept his further attentions. Charles
Cummings, Jessie Arnold, Louise Owen
2030
MOTION PICTURE NEWS
Vol. 14. No. 13
Scenes from Some of the Early Autumn American Releases on the Mutual Program. Left to Right, “ The Man Who Would Not Die,” “ The Gambler’s
Lost Love” (Nos. 2, 3 and 5) and “ Matchin’ Jim”
are the principals and others in the cast
are Rex Roseli and Gertrude Messinger.
Director Douglas Gerrard is playing the
featured part in a one-reel subject, “The
Keeper of the Gate,” that of a monk who
longs for a bit of the worldly joys and
leaves his post to participate in a carnival
of the villagers. There he falls madly in
love with a dancer. The first rays of the
morning sun cause him to realize what he
has done and he returns, to find another
in his garb at the gate, who proves to be
the Christus, and who disappears upon the
return of the monk. Ruth Clifford is the
dancer and Albert McQuarrie the Christus.
Donald Macdonald has just completed
directing a one-reel gangster story, which
gives Lee Hill the leading part, that of a
detective, who makes it possible for a
daughter of a ganster to lead a straight
life, despite the efforts of the father’s
former associates to prevent it. The story
provides a number of big fight scenes.
Charles Mailes plays the role of the gang
leader and Clyde Benson appears as one
of the principal lieutenants. Brownie Ver-
non is the girl. Macdonald will next direct
Leah Baird, supported by Lee Hill and
Lois Wilson, in “ The Better Woman.”
“ Tony Plays Ragtime ” is a one-reel
character story of the violinist of a cheap
cafe, which gives Bugner Larton the name
role. Others appearing in this story, writ-
ten and being filmed by Maxwell Ryder
and Jack Cunningham, are John Connoly
and Claire McDowell.
Fred A. Kelsey has just filmed “The
Spanish Woman,” with Leah Baird in the
leading part, that of a Mexican woman
who weds an American, and is content to
kill herself and child in order to induce
the Mexican troops to imbibe food that
has been poisoned that she may avenge
the murder of her husband. Hector Sarno
appears as the heavy, Franklyn Farnum as
the husband and Charles Pearly in a char-
acter role.
A comedy drama of one reel is in pro-
duction under the direction of Harry Mil-
larde, titled “ Romantic Rosalice’s Ro-
mance.” In this a novel reading professor
and a stenographer who indulges in the
same pastime are brought into a romace
not of the printed page. Flora Parker De
Haven, Calvert Carter and Paul Byron
play in this picture.
John McDermott has been directing the
dream of husband and his wife, in which
each see the cause of their unhappiness.
Both are placed on their right foot for a
new start for connubial bliss. Ed Sedg-
wick is the hubby and Betty Shade the
wife.
Nine one-reel comedies were put in pro-
duction during the past week. Three of
these were filmed by P. C. Hartigan, in
both of which Ernie Shields appeared in
the featured part. “ Hearts and Watches ”
was written by Charles J. Wilson and is a
mix up of the manager who secures a
watch and gives it to his stenographer
when it was intended as a gift to his w'ife
from one of the manager’s assistants.
The passing of the present is done by a
pawnshop ticket. Hartigan produced this
comedy of 83 scenes in five and a half
hours. Another one is “ A Prehistoric
Discovery,” with Lord Helpus delving
about in an Indian graveyard for relics,
which starts a chase with many of the
braves taking part. A clever dog is used
to help the lord escape, which is accom-
plished by the canine holding one end of
a rope in his mouth while his master walks
across a canon on it. The third consists of
the attempts of this same character in dis-
covering oil by the aid of an oil hound.
The title is “ Lord Helpus Discovers Oil.”
“Open Windows'”
William Beaudine had the task of his
sweet young life in directing “ Open Win-
dows,” a one-reeler by Charles Wilson, in
which a husband employ’s a friend to dis-
guise as a notorious second-story man and
enter his home to steal his wife’s jewelry,
that she will be more careful to keep the
house locked. The plans go astray, for the
real burglar goes to the home first and
the wife, having learned of her husband’s
plans, royally entertains the visitor by’ serv-
ing him lunch and placing all her valuables
where he may’ get them without trouble.
The usual Joker company cast appears in
this.
A series of “ Sweedy ” comedies is being
made from stories by’ Harry Wulze, each
of which give the featured part to Wallace
Beery, who is in charge of direction. The
first is “ Sweedy’s New Job.” Another
one-reel picture made by this company,
which has Belle Bennett for leading wom-
an, is titled “ The Janitor’s Jamboree.”
The city council passing an ordinance
prohibiting the posting of bills on fences,
barns or other stationary objects, causes
the village billposter to find new avenues
for advertising when a one-night stand ad-
vance agent comes to town, and so he pastes
the lithos on cows, horses, moving vans,
and even the back of the constable who is
to force the law. All of this is a part
of the one-reel Pat Rooney comedy “ Pat
Evades the Law,” produced by Robert A.
Dillon. It all ends in a chase, with the bill-
poster in the lead, hotly pursued by the
manager of the show, the manager’s wife,
the constable and his daughter, but the last
seen of the brush is when it slides down
the side, of a fast moving freight.
Carter de Haven, who has played under
the direction of a dozen or more directors
at U City, is now administering to himself
the cares of a director, for he is filming a
two-reel picture in which he plays the lead.
The title of this is “ Chip o’ the Old Block.”
At Universal City the director when tak-
ing up the filming of a subject is advised
the amount of money that it must be pro-
duced for, and De Haven, finding he was
running ahead of the appropriation, took
the company to his home in Hollywood last
week, where he moved the furniture from
the house and used it on the lawn for a
set in order to keep down the expense.
Henry McRae is now busy with the film-
ing of a five-reel subject which will have
Jack Kerrigan and Edith Johnson in its
leading people. The title is “ The Pirates
of Panama,” the scenario being an adapta-
tion from the William McLeod Raine story
of the same title prepared by William
Parker of the U scenario staff.
Jack Conway, who has directed Kerrigan
in his past three pictures, will next film
“ The Mainspring,” with Ben Wilson and
Francelia Billington in the leading parts.
Little Molly Malone, recently’ discovered
by Director George Cochran to be a pleas-
ing leading woman, is playing a leading
part opposite Jack Nelson in the two-reel
drama “ The Little Outsider.”
Fronzie Gunn, who has been an extra
girl for the past six months at Universal
City, is this week given her first big oppor-
tunity, she being cast for the leading role
in the two-reel drama “ The Forbidden
Game,” being filmed by Director Harry
Millarde.
Phillips Smalley has completed the tak-
ing of scenes for the five-reel picture “ The
Girl That’s Down,” and Roy Stewart, who
played the featured male part in this, has
been selected by the director to play in
future productions. Air. Smalley was very
much pleased with Mr. Stewart’s work,
and the actor was so highly complimented
after the finished picture was viewed that
he was very much embarrassed — some test
for an actor.
September 30, 1916
MOTION PICTURE NEWS
2031
They’re Up and Doing in Philadelphia Exchanges
EDWARD KRAUPA, proprietor of the
Monarch Film Company at 1220 Vine
street, Philadelphia, has just acquired
the rights to all the Miller Brothers 101
Ranch releases which are produced in Bliss,
Oklahoma. The territory includes eastern
Pennsylvania, southern New Jersey, Dela-
ware, Maryland, District of Columbia and
Virginia. Mr. Kraupa expects to have
eight five-reelers a year from the 101
Ranch. The first of these, “ Exposition’s
First Romance,” is now on its way East
and will be ready for bookings about Octo-
ber 1.
Robert Lynch is sure the exhibitors in
his territory have found out “ the play’s
the thing ” by the avidity with which they
are booking his latest Bluebirds. One
hundred and ten exhibitors regularly using
the Birds is the record at present writing.
C. V. Carrick, district manager of the
Interstate Film Company, is taking a trip
around the exchanges with Clarksburg,
West Virginia, as his objective point. Chi-
cago and Pittsburgh were included in his
itinerary.
Manager Koerpel of the World was
found smiling over a message that had
just come from the newly reopened Re-
gent theatre. “ If such business keeps up
on “ The Dark Silence ” with Clara Kim-
ball Young, people will break down our
box office in their mad rush for tickets.”
A new departure in the World exchange
is the contemplated fitting up of a cozy
reception room for all exhibitors who drop
in. Comfortable chairs, desks, telephones,
even a stenographer’s service, are all to be
placed freely at the disposal of the film
guests.
The offices of the International Film
Service were visited last week by Charles
W. Goddard, distinguished playwright and
scenario writer. Mr. Goddard has many
successful serials to his credit and assisted
in the “ Mysteries of Myra ” for the Inter-
national people. “The Perils of Pauline”
is also his work. “ The Ghost Breaker ”
and “ The Misleading Lady ” are other
well known works of Mr. Goddard's pen.
Harry F. Grelle, general manager of the
entire territory of the Supreme Film Ser-
vice, has returned from his western trip.
The Supreme, of which George J. Ber-
hoff is Philadelphia manager, having out-
grown its present quarters in the few
months of its establishment in the Quaker
City, will move next week to larger offices
at 256 N. Thirteenth street.
Mr. Grelle will in a few days again be
on the wing to install the managers in St.
Louis and Kansas City. In the latter city
one of the best known film men throughout
that section has been secured, whose name
will shortly be announced.
Milton D. Krandall, ex-newspaper man
and well known in Pennsylvania filmdom,
has been appointed special representative
from Pittsburgh.
Mr. Grelle has just bought the Pennsyl-
vania rights to the “ Christian,” already
well and favorably known throughout the
states.
“ Where are my Children ” continues to
draw throngs at Atlantic City, the Cort
theatre having had to rebook it eight sep-
arate times.
Manager O. F. Bower was busy last week
sorting out Paramount contracts — twenty-
five in the past week to be exact. All the
Paramounters are eagerly looking forward
to the day of remeoval to the new film
building at 1219-122 3 Vine street, where
more roomy quarters will be had. Donald
E. Allen has been appointed roadman for
eastern Pennsylvania and southern New
Jersey. Although new to the film business
Mr. Allen is making quite a success of the
venture.
Lasky's “ Victory of Conscience ” passed
the censors after some eliminations were
made in accordance with the board’s re-
quirements and showed to good houses at
the Stanley on September 14th, 15th and
16th.
Harry F. Scott, Kleine’s manager, having
just returned from the conference in New
York was busy as a bee getting ready for
the changes in the office where, on Sep-
tember 16th, all the Selig and Essanay
releases are to start being booked through
the Kleine office here. The new releases
will start in their new home October 1.
Earl Booth, former World Film repre-
sentative, is now with the Louis J. Selz-
nick productions, of which Ben S. Cohen
is general manager.
While Leon B. Netter goes to Pittsburgh
to open his new offices for the Masterpiece
Film Attractions, James M. Ashcroft, as-
sistant general manager, will have charge
of the Philadelphia exchange.
L. J. Berman of Washington, formerly
connected with V-L-S-E and World Film
companies, has been appointed roadman
for Masterpiece.
T. J. Flynn, former district manager of
the Automatic Ticket Selling and Register
Company, has connected himself with the
Masterpiece Company. The business of the
office has been so much increased, it is
found necessary to enlarge present
quarters.
Mr. Netter announces that Annette Kel-
lermann in “Neptune’s Daughter” has un-
til further notice withdrawn from book-
ings.
“ Purity ” continues to attract interest
and incidentally big business all over New
Jersey, where it is shown minus censorship.
Fiber and Shea played this picture at the
Bayonne, N. J., Opera House and then
had a large return patronage.
At the Criterion in Atlantic City “ Pur-
ity ” began an indefinite run on September
3 by showing 1400 more entrances than on
the previous record.
The New Film Corporation whose offices
were at 1339 Vine street has gone out of
business. Philip Greenberg, manager, will
return to New York, his former home.
The new Mary Pickford Film Corpora-
tion will open a Philadelphia exchange in
a prominent part of Vine street. Boyd
Cunningham, formerly manager of the
Mutual office in Washington will have
charge of this exchange.
Manager Given of Triangle has just
signed the State theatre of Trenton to use
Triangle program exclusively. This the-
atre has for the past three years been using
another prominent program.
Manager J. S. Hebrew of V-L-S-E does
not anticipate any present changes in office
arrangements due to the shift of the com-
panies in the program.
Vitagraph is expected to retain the
quarters at 229 N. Twelfth street, while
the releases of the other companies will be
handled through another exchange.
It is anticipated that the Kleine office in
Philadelphia will in the future manage the
output of Selig, Edison and Essanay.
Harry Scott, Kleine manager, was called
to New York for a conference at which
definite plans for the future were to be
formulated.
George H. Beihoff, newly appointed
manager of the Supreme Feature Film
Company, on the very first week of his
incumbency booked “ The Dumb Girl of
Portici ” for forty days, through the Stan-
ley Booking Company. This is an unusu-
ally large transaction, involving as it does
about $4,000. While the theatres showing
this picture are not definitely decided on,
, it is known that three of them will run
for at least a week.
Manager Sweigert of International finds
business on “ Beatrice Fairfax ” exception-
ally good in spite of continued Warm
weather and the paralysis situation.
W. E. Smith, president of. Famous Play-
ers Exchange, is motoring in his car all
through the New England States. The
tour will end near Lake Placid, N. Y.,
where Mr. and Mrs. Smith have been
spending the summer at the Placid Club.
WARNER BOOKS “PURITY” IN 2
THEATRES
J. L. Warner has booked the film
“ Purity,” at the Empress theatre in San
Francisco, and at the Garrick theatre in
Los Angeles.
2032
MOTION PICTURE NEWS
Vol. 14. No. 13
Fall Business in Omaha Territory Is Excellent and Managers
of Exchanges Report Bright Outlook for Coming Months
KLEINE EXCHANGE MANAGERS MEET
IN CHICAGO
An important conference of George
Kleine exchange managers was held in Chi-
cago on Sunday and Monday, September
10 and 11. Branch managers of the Kleine
offices from the West, the South and the
Central West gathered to discuss plans for
launching the regular fall sales campaign
and to talk over problems affecting each
individual exchange.
On Monday, all the managers were
guests at a noonday luncheon given at the
University Club and following the meal,
M. E. Smith presided over a business meet-
ing that lasted well along into the after-
noon, and resulted in bringing out many
new ideas by which exhibitors in all terri-
tories will benefit.
In attendance at the meeting were Messrs.
Buckwalter of Denver and Salt Lake City;
Ragland of New Orleans; Edmunds of San
Francisco and Los Angeles; Rosenberg of
St. Louis; Wuerz of Dallas; Ratz of In-
dianapolis; Hardcastle of Atlanta; Reavey
of Cleveland; Graham of Minneapolis;
Nathan of Detroit and Jenner and Fox of
Chicago.
INCREASE OF BUSINESS IN PARA-
MOUNT’S SEATTLE TERRITORY
Herman Wobber, manager of the Pro-
gressive Motion Picture Compjany, San
Francisco, distributors of Paramount Pic-
tures, recently spent three weeks in the
Seattle territory, which is under his super-
vision, and returned stating 'that the busi-
ness of the Paramount theatres, in that
section is far better this year than at the
same time the year before. During this
same period, G. A. Metcalfe, president of
the Metcalfe Supply Company of San
Francisco, installed in that district new
equipments in a large number of Para-
mount houses.
THE first of the sixty day meetings for
the district managers of the Universal
which were announced two months ago by
M. H. Hoffman, general manager of the
Universal Exchanges, will be held on
September 15 at the Sherman House in
Chicago. This first meeting promises to be
an extremely interesting and important
one, for aside from announcing in his in-
vitation thirty-five general topics for dis-
cussion, Mr. Hoffman has several more or
less revolutionary plans which he intends
to announce and put into effect at that
meeting. For obvious reasons it is im-
possible to even hint that these are before
the meeting. The district managers of the
Universal Exchanges, all of whom have
been invited, are as follows :
Claire Hague, with headquarters in Tor-
onto, Art Schmidt with headquarters in
Buffalo, George Weeks with headquarters
in Detroit, V. R. Carrick, general man-
ager of the Interstate Exchanges with
headquarters in Philadelphia, William Old-
know with headquarters at Atlanta,
Maurice Fleckles with headquarters in Chi-
cago, R. C. Cropper with headquarters in
Kansas City, and M. L. Markowitz with
headquarters in San Francisco.
WITH the first of September — or at
least as soon as danger of the strike
was over — renewed life was noticed about
the exchanges in Omaha, reflecting the ad-
vent of fall business among the exhibitors
throughout the territory. Nearly every ex-
change manager had just completed tours
over the territory, the exchanges had been
brushed up, all the goods overhauled and
the force of workers primed for the rush.
Within the first two weeks of Septem-
ber, notwithstanding the delay caused by
threats of a strike, business jumped to a
plane higher than that reached at any time
during the month of September, 1915. Be-
fore the end of the month arrives, business
will be far above any record reached in
that section of the middle west, the man-
agers say.
“ It was fine in the south,” said B. J.
Abrams, special representative of the
Melais Manufacturing Company of New
York. Regular programs, features, all are
enjoying an early season’s business that is
highly satisfactory. Mr. Abrams says the
Knickerbocker features and Vim comedies
are selling better than ever in the Omaha
territory.
Manager C. W. Stombaugh of the Gen-
eral Film exchange in Des Moines, says
he did not lose an account during the hot
weather, and since the first of September
he has gained a number. There are more
exhibitors, and all are paying more for
pictures, he says. In a number of the
larger Iowa towns the theatres are opening
on Sunday. Manager Stombaugh was in
Omaha to confer with Manager C. W.
Taylor of the General here regarding
plans for future business.
R. C. Herman, branch manager of the
Mutual at Sioux Falls, S. D., became so
Mr. Hoffman, general manager of ex-
changes, and his assistant, E. H. Goldstein,
will also be present. In all probability the
meeting will last three days, September 15,
16 and 17.
In speaking about the meeting in Chi-
cago, Mr. Hoffman explained that this was
the first of the regular meetings of this
kind which he intends to call every two
months. “ There will be,’ said Mr. Hoff-
man “ a great many matters of unusual
interest coming up at this meeting, so many
in fact that I have informed the district
managers that it would be well to prepare
for a stay of at least three days. I have
sent out a list of matter upon which I
want reports and which will be thoroughly
discussed. Nearly all of these matters are
things which inevitably came up during the
course of business and are not of an emer-
gency nature in any way. In fact that is
not the character of the meeting. It is
rather for mutual benefit, an exchange of
ideas and experience, and to discuss ways
and means of taking care of the new and
increasing business which has come to the
Universal exchanges during the past few
months. I will also have one or two in-
teresting announcements to make.
delighted with prosperity, says Manager
Max Weisfeldt of the Omaha branch, that
he couldn’t go without someone to whom
he could constantly sing his happiness. So
on October 3 he is to be married, and his
stenographer in the Mutual office will be
the bride.
Ed Brocker, Mutual booker in Omaha,
has been spending his spare hours looking
for a house. He, too, is to wed soon.
Fred Solomon, another Mutual booker, is
the proud father of a son — “A second
Charley Chaplin, sure,” he says— and he,
too, is in the optimism band wagon.
Fantomas,’ because it is only a five-
week series, and because it is alive with
thrilling episodes, is enjoying a red-hot
sale throughout the Omaha territory,” says
Weisfeldt of the Mutual. Exhibitors, be-
cause of its brevity, seem to accept it more
readily. Not that they are tired of serials,
but a shorter one sells quicker.” Weis-
feldt and his assistant manager, C. E.
Jones, have been taking a series of auto-
mobile trips through the territory, and had
everything lined up for the big rush that
came right after the first of the month.
B. N. Judell, according to word received
in Omaha, has purchased the rights of the
new picture, “Purity,” in Nebraska, Iowa,
Minnesota, Wisconsin, Kansas, Missouri,
Oklahoma and the Dakotas. Mr. Judell is
the special representative of the Mutual in
that territory. Although he is charging an
unusually high price for the picture, he
expects it to be widely known.
J. H. “Curley” Calvert, has seen the
business of the Bluebird exchange in
Omaha jump 100 per cent, since he took
the managership several weeks ago. Jerry
Abrams, general field man of the Bluebird
from New York and designated by Cal-
vert as “ one of the finest scouts it was
ever my good luck to meet,” is in Omaha
now installing a new system of booking
and collections. As soon as he leaves, says
Calvert, a system of advertising that will
leave everybody in the middle west with
a better idea of the merits of Bluebird
pictures, will be started.
“ Harry Hyman, my star road man, has
just completed a swing through Nebraska
and Iowa, during which he was picking up
a general report of conditions, as well as
business,” said Manager Ph. Goldstone of
the World exchange in Omaha. “Hyman
found every exhibitor in Nebraska lining
up for more and better pictures. In Iowa
he found a number of Sunday opening
nights, and there, too, the exhibitors have
prepared for and are enjoying the first
rush of fall business. Many improved
houses were seen in both states. Without
exception the exhibitors are adopting pro-
gressive methods in pushing their pictures.
Cut-throat competition is not so notice-
able as this time last year.”
“ The Pathe comparative figures show
Omaha holds its place well to the front,
where it stayed even during the hot
weather,” said Manager Kirk. “ We have
just finished overhauling the exchange,
checking up and getting ready for the fall
business. We are glad we were ready, too,
because it has started now, and with a vim.
First of Sixty -Day Meetings for Universal District Managers
Announced by Hoffman Two Months Ago, Set for the 15th
BUU2MHD Photoplay^ one.)
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September 30, 1916
2035
KLEINE EXCHANGE IN KANSAS CITY
TAKES OVER ESS AN AY AND SEL1G
RELEASES
A. C. Melvin, Kansas City, Mo., man-
ager of the George Kleine exchange, re-
turned from Chicago recently with the
news that the George Kleine exchange has
taken over the Essanay and Selig releases.
The V-L-S-E exchange, which formerly
handled these releases, will now handle
exclusively Vitagraph pictures.
A committee of Oklahoma exhibitors
and ex:changemen stopped in Kansas City
recently to visit F. L. Kiltz, manager of
the Mutual Film Corporation. The com-
mittee consisted of the following: T.
Boland, J. Sinopoli, E. C. Mills, and B. H.
Powell. The committee is on its way to
New York to see about settling the strike
of all men connected with the business in
their section of the country.
Charles “ Kid ” Nichols, representative
of the George Kleine exchange, is now in
the city handling the serial, “ Gloria’s Ro-
mance.” About fifteen theatres have al-
ready taken on the serial, and Mr. Nichols
is expecting a big business.
C. W. Harden, manager of the Kansas
City exchange of the Metro service, has
gone to St. Louis on business.
DEMBOW EXPECTS BIGGEST FOX
SEASON IN PHILADELPHIA
Interest is all agog in the first showing
in Philadelphia of the Fox “ Daughter of
the Gods,” with Annette Kellermann.
This widely heralded picture is now at the
censor’s office.
In view of the fact that the National
Board of Review not only saw nothing to
cut, but gave the film much favorable com-
ment, no difficulty is expected in Pennsyl-
vania.
Although the time and place for the first
appearance of this release have not been
definitely decided, there is no doubt that in
the near future it will have a long run in
Philadelphia at a prominent theatre.
Manager George Dembow of Fox re-
ports a tremendous hit for “Under Two
Flags ” in that region. It is already the
most popular Theda Bara picture that has
ever been shown there and the most suc-
cessful Fox release in months around the
Quaker City. Mr. Dembow confidently ex-
pects the biggest season ever had on Fox
subjects.
HARDEN AND NEWMAN ACTIVE IN
KANSAS CITY SCREEN CLUB
AFFAIRS
Charles W. Harden, chairman of the
house committee, and Frank Newman,
president, of the Screen Club of Kansas
City, have not ceased their work following
the opening of the club. They are busy
completing the minor details of the deco-
rations, and planning activities that will
keep the members interested. A Foto-
player is being installed by I. H. Case,
agent for the instrument in Kansas City
territory.
There is already a piano in the rooms,
and dances are being given frequently.
Friday night is to be ladies’ night, and
there will be dancing regularly then. The
membership committee is planning now to
seek members among the exhibitors out-
side of Kansas City.
MOTION PICTURE NEWS
Sheridan, Manager for Pathe in Des Moines, Plans to Install
Publicity Department, the Second Inaugurated
in That City
LA. SHERIDAN, manager of the Des
• Moines Pathe office, has decided to
install a publicity department. Watching
the good work of Howard Jameyson, Kan-
sas City, publicity manager of the Pathe,
has instigated the thought and it will soon
be a reality, according to Mr. Sheridan.
The Pathe executive will soon make a trip
to Kansas City to get a man for this posi-
tion, he says. If Mr. Sheridan does install
such a department it will be the second
exchange in Des Moines within a month
to put in such a department. The Uni-
versal there recently opened a publicity
department, installing Charles Stevenson,
also a Kansas City man, as manager.
For real co-operation with the trade
journals, R. C. Li Beau, local manager of
the Des Moines Film and Supply Company,
distributors of the Paramount, is right in
the front ranks. If he has nothing when
the representative of any magazine calls,
he thinks up something and then calls up
the representative. In this way he not only
boosts Paramount, but gets notes about
his exhibitors printed.
Although he has not been in his office
for nearly three weeks, Nicholas Amos,
Iowa manager of the Bluebird pictures,
reports that his pictures are going in great
style. Many of the small town exhibitors
are booking Bluebirds, while those in the
larger cities are also taking to them eagerly.
A visit from C. R. Seelye, general pub-
licity manager of the Pathe in New York
is soon expected by L. A. Sheridan. And
in a Month
when that distinguished visitor arrives he
will probably decide the question of
whether Mr. Sheridan will install a pub-
licity department or not.
Stanley Mayer, who travels in Iowa for
the Paramount, recently played the star
role in what might have been a good
movie plot. Mayer had placed his
traveling bag on the floor of the station in
Omaha. He stepped to the ticket office
about thirty feet away to buy a ticket and
when he returned his valise was gone. He
looked around and discovered a slouchy
looking individual lugging it up some
nearby stairs. Mayer gave chase and
caught the fellow. After an investigation
it was found that the same person had
got away with three valises in the same
depot the preceding night. “I guess if it
hadn’t been so heavy he would have got
away with mine, too,” said Mayer. “ As
it was he was all in from carrying it up
a flight of stairs.”
Mrs. William O’Hare, assistant to D. B.
Lederman, manager of the Laemmle Film
Service, has been away from her desk
for the greater part of the week on ac-
count of sickness. Her absence was keenly
felt, as several of the stenographers will
testify.
“ Shielding the Shadow,” the Pathe
serial, it going great in Iowa, says L. A.
Sheridan, Pathe chief. “ A lot of houses
are booking this picture of ours and we be-
lieve it will prove a winner in all re-
spects,” recently said Mr. Sheridan.
Artcraft Pictures Corporation Opens Central Distributing
Office for Canada at 12 Queen Street, East Toronto
WITH its exchange system in the
United States fully developed, Art-
craft Pictures Corporation has invaded
Canada with a central distributing office
for Canada at 12 Queen street, East, Tor-
onto. Artcraft Pictures Corporation, Ltd.,
has been organized especially to handle the
new Mary Pickford productions in the
Dominion, and announcement of the name
of the Canadian representative is expected
in the near future.
Rapid progress has been made in the or-
ganization of exchanges in the Rocky
Mountain and Pacific Coast territory,
Arthur S. Kane, Artcraft representative
there, has drafted C. M. Simmons from
the Mutual to be San Francisco manager.
Mr. Simmons will make his headquarters
at 443 Pacific Building with Mr. Kane, and
will cover California, Nevada and Ari-
zona. T. Y. Henry is in charge of the
Denver office at 1440 Welton street, and
will distribute the Pickford pictures in
Colorado, Utah, New Mexico and Wyo-
ming, and a slice of Nebraska on the west-
ern border. In Seattle, H. G. Rosebaum
has left Triangle to act for Artcraft in
Washington, Oregon, Idaho and Montana.
The Chicago and Minneapolis exchanges
are as originally announced under the su-
pervision of Max Goldstine, who makes
his office in Chicago. He has selected Ben
E. Drum to manage the Minneapolis
branch. Mr. Drum was formerly assistant
manager for V-L-S-E in that territory and
was snapped up by Artcraft as soon as Mr.
Goldstine learned that he would be re-
ceptive to an offer.
Walter E. Greene, president of Artcraft
Pictures Corporation, reports the closing-
of an unusually large number of contracts-
for bookings of the Mary Pickford pro-
ductions in the more prominent theatres
of the country. He mentions offhand the
Strand in New York, Keeney’s in Brooklyn
and Newark, the Gordon theatres in Roch-
ester, N. Y., New Haven, Conn., and
Worcester and New Bedford, Mass., the
Walnut in Cincinnati, Portola in San
Francisco and Stillman in Cleveland. The
last named is a new house, which an-
nounces that it will open in October with
“ Less Than the Dust,” the first picture
Mary Pickford has made since she became
an independent star with Artcraft as her
distributing agency.
Charles S. Goetz, assistant manager of
the New York exchange, spent all last
week in western New York.
FATHER OF BEN SIMPSON DIES IN
KANSAS
All of the many friends of Ben Simpson,
San Francisco, manager of the Triangle
Film Corporation will sympathise with him
in his bereavement in the loss of his father,.
Judge B. F. Simpson, who died on the 1 0th:
of August, at his home in Paola, Kans.
2036
MOTION PICTURE NEWS
Vol. 14. No. 13
CUPID, UNAWED BY SUMMER
WEATHER, INVADES PHILA-
DELPHIA SECOND TIME
IN THE SEASON
Again has Cupid invaded the ranks of
Philadelphia filmdom. For the second
time this summer has a young exchange
manager become a Benedick. Herbert
Given, the twenty-four year old manager
of Triangle, was married on September 2
to Mae Cooke, who for three years has
been chief telephone operator at the Stan-
ley Booking Company’s offices.
The honeymoon was spent at Cape May
as the guests of Carl Sulke, proprietor of
the Cape May Casino. Mr. and Mrs.
Given are now residing at 6242 Chestnut
street.
The popularity of the young couple was
attested by the number of beautiful gifts.
Mr. Stanley Mastbaum presented a hand-
some dining room set to the bride. The
office force at the Stanley Company gave
flat silver. From Triangle there came a
coffee service, while a table cover was the
choice of the young ladies of that office.
Herbert Given, who is said to be the
youngest exchange manager in the coun-
try, has had a rapid rise in the moving
picture profession.
Starting as office boy with the Lubin
Film Service in 1908, young Given rapidly
rose to stock clerk, and later when the
Lubin Company was absorbed in the Gen-
eral went with that firm as booker. From
there he went to the Famous Players as
assistant to W. E. Smith. When this ex-
change took on the Paramount program,
Mr. Given was made exchange manager,
which position he kept for some time. Re-
cently he came to the Triangle as efficiency
expert, and in a few weeks was appointed
manager which post he now holds.
COHEN APPOINTED GENERAL
MANAGER BY SELZNICK,
WITH HEADQUARTERS
IN PHILADELPHIA
Ben S. Cohen of New York has been
appointed general manager of the Clara
Kimball Young Film Corporation, Lewis
J. Selznick, president.
Mr. Cohen’s headquarters will be in
Philadelphia, his territory including Penn-
sylvania, southern New Jersey, Delaware,
Maryland, District of Columbia, Virginia
and West Virginia. The exchange has
acquired 1339 Vine street and is already
Goff Off on Extensive Trip for
Possibilities of Its Service
U’OR the purpose of making certain that
I the sales representatives of the Vita-
graph V-L-S-E thoroughly understand
the possibilities for enlarged service and
progress which are open to them, by
reason of the absorption of the V-L-S-E
by the Greater Vitagraph, A. W. Goff,
assistant general manager of the V-L-S-E,
left last week for a tour of the offices of
that organization as far west as the Pa-
cific Coast.
Mr. Goff’s trip is primarily to outline
the plans which are being devised by the
V-L-S-E, as the selling department of
Greater Vitagraph, for added co-operation
in behalf of the exhibitor.
Incidentally, Mr. Goff will also outline
the campaign of advertising, publicity and
sales, helps which is to be employed to
aid exhibitors in making the most of
Greater Vitagraph’s superserial, “ The
Scarlet Runner,” which is to be released
on October 2, backed by an unparalleled
publicity campaign in all of the newspapers
published in the principal cities of the
country.
Commenting upon the effect of the ab-
sorption of the V-L-S-E by the Greater
Vitagraph, Mr. Goff said, before leaving:
V-L-S-E — He Will Make Known
to All Exchange Managers
“ I doubt if the sales manager of any
other company that has ever undergone a
change in ownership, such as we just have,
has ever started out on a trip, as I shall
take, so free from any concern regarding
the line-up of his organization.
“ It is a remarkable commendatory upon
the policy of building a permanent organ-
ization and advancing employes strictly
from the ranks, and on the basis of merit,
which General Manager Walter W. Irwin
instituted with the inception of this organ-
ization, that the change in the directorate
of the V-L-S-E has not made necessary
a switch in any department or any office
of our organization.
“ We remain absolutely intact, with the
same men at the helm, and the same men
on the firing line as were there before
Vitagraph took over the V-L-S-E.
“ It seems to me that there is something
mighty significant for the exhibitor in such
loyalty, and such unshaken confidence as
this indicates.”
Mr. Goff will visit Chicago, St. Louis,
Kansas City, Minneapolis, Salt Lake City,
Denver, Los Angeles, San Francisco,
Seattle, and upon his return, Cincinnati,
Cleveland and Pittsburgh.
installed, although the first picture will not
be released until October 1.
When it was definitely announced that
Nazimova, Mary Garden and Kitty Gordon
would also be seen under the Selznick ban-
ner much interest was manifested by Phila-
delphia exhibitors, eighteen of whom called
the very first day of Mr. Cohen’s tenancy
to see about booking films.
Jack Flynn, head booker of the World
Film office, will be assistant to Mr. Cohen.
Other assistants have not yet been ap-
pointed.
PALMERTON IS ADVANCED TO
CHARGE OF SHORT REEL
DEPARTMENT
Don Palmerton, chief shipping clerk in
the shipping department of Paramounts
San Francisco Exchange, has been pro-
moted to supervision of the short reel
booking department of the exchange, tak-
ing the place made vacant by Vernon
Moore, who has been named the publicity
director of the exchange.
ZIERLER TO CELEBRATE ON THE 23D
THE ANNIVERSARY OF HIS THIRD
YEAR WITH UNIVERSAL
Sam Zierler, manager of the Twenty-
third Street, New York, Exchange, is to
have an anniversary. On September 18 he
will have been with the Universal Film
Manufacturing Company for three years.
In September, 1913, he was hired by M.
H. Hoffman, then manager of the Twenty-
third Street Exchange, as a booker. Soon
he became chief booker, and later was pro-
moted by Mr. Hoffman to be his assistant
in the Twenty-third Street Exchange. Last
year he was appointed manager of the ex-
change, in which he began his Universal
work. This was not the first moving pic-
ture work, however, in which he was en-
gaged, for he had already learned the rud-
iments of the business from such firms as
the Mutual, Empire, Metropolitan, and
Paramount exchanges, and with William
Steiner.
Washington, D. C., Regrets the Departure of B. C. Cunningham,
Manager of Mutual in That City, Who Goes to
Philadelphia for Artcraft
IT was with regret that Washington, D.
C., learned of the resignation of B. C.
Cunningham, manager of the offices of
the Mutual Film Corporation there to as-
sume the management of the Artcraft Pic-
tures Corporation exchange in Philadel-
phia. Mr. Cunningham has been associated
with the Mutual for more than four years
serving in Philadelphia, Baltimore and
Washington.
Mr. Cunningham has done much for the
standardizing on a high plane of the mo-
tion picture business and amusement. At
three different times he has found it neces-
sary to enlarge the Washington offices to
meet ^he demands of the exchange. The
most recent being the present commodious
quarters, which have been especially equip-
ped at Mr. Cunninghams direction.
“ In leaving the Mutual,” said Mr. Cun-
ningham, “ I am rather proud and grati-
fied that the business is at top notch, and
that I have just given this company the
finest exchange in Washington.”
In locating in Philadelphia, Mr. Cun-
ningham will not altogether sever his con-
nections with Washington, as the two
cities will have close relations in the Mary
Pickford pictures under the Artcraft
banner.
KOPPIN FILM COMPANY, LICHTEN-
STEIN, PRESIDENT, WILL HANDLE
UNITY FEATURES IN MICHIGAN
George Lichtenstein, the head of the
Koppin Film Company, a well-known dis-
tributing exchange of Detroit, Michigan,
was in New York the past week and ar-
ranged with the Unity Sales Corporation
to handle its features and comedy releases
for his territory.
While in New York, Mr. Lichtenstein
saw “ The Marriage Bond ” and “ The
Lottery Man ” and the first two of the
“ Tweedledum ” comedies, all to be re-
leased on the Unity program, and immedi-
ately completed arrangements to distribute
these features in the state of Michigan.
While in New York, Mr. Lichtenstein will
also book other big features for his com-
pany, and expects to take all the Unity
program releases.
September 30, 1916
MOTION PICTURE NEWS
2037
ill
New Laws and Court Decisions
This department is designed to keep the industry informed of all news concerning new or projected laws, F ederal,
State, County or Municipal, that may affect the business, and all events involving any branch
of the trade with the authorities in all sections of the country
One Iowa Town Hits on Plan to Open on Sunday, Regardless
of Old Fogyism; Exchanges Consider It a Precedent for
Other Places Burdened with Blue Laws
THE exhibitors’ fight in Iowa against
the steadily increasing move for Sun-
day closing of motion picture theatres, is
attracting the attention of the middle west.
Last week’s developments saw a new situa-
tion that startled even the most experi-
enced motion picture men.
At Mason City, la., there is one of those
old moth-eaten ordinances, found in almost
every Iowa town, prohibiting shows on
Sunday. But there is a big demand for
the Sunday shows. The council could not,
with good grace, repeal the ordinance, be-
cause an element in the city would object.
Then this happy scheme was decided upon.
Every Sunday the motion picture thea-
tres stay open, openly violating the law
and delighting hundreds of people who
want to see pictures on Sunday, and on
every Monday the exhibitors visit the
Police Court and pay a fine of $5 and
costs.
“ We make more on Sunday than any
other two days put together. The $7.50
is not such a heavy tax, and it is better
than staying closed,” said one of the four
exhibitors. Exchange men who have been
over the territory say the same plan may
be followed in other towns.
In Missouri Valley, la., the exhibitors
bent before the demands for Sunday
closing and agreed to close. A case against
C. C. Carragher of the Palm, Clear Lake,
la., who was arrested on a charge of run-
ning his theatre on Sunday, was dismissed
and Carragher still stays open on Sundays.
The Royal, at La Mars, la., decided to
face the law and open on Sunday. After
advertising th£ Sunday show the council
at a special meeting threatened to revoke
the theatre’s license and it failed to open
as advertised.
A hot fight has been staged at Atlantic,
la. Petitions were circulated and signed
by several thousand people, demanding
that the shows close on Sunday. Counter
petitions were circulated. The fight was
carried before the city council and into the
courts in a number of instances. It is still
undecided.
Committee of Pittsburgh Film Men See Health Officer Relative
to Order Excluding Children Under 16 from Picture
Theatres
A COMMITTEE representing the mo-
tion picture men of the Pittsburgh
district recently went to Harrisburg, where
they called upon Dr. S. G. Dixon of the
Pennsylvania State Board of Health, re-
lative to the exclusion of children under
sixteen years of age from the motion pic-
ture theatres. This committee represented
all of the motion picture men of the Pitts-
burgh district, and they had a long con-
ference with the state official.
In speaking of the trip G. W. Sahner,
one of the members of the committee said,
“ We had no idea of getting the State
Board of Health to rescind its order ex-
cluding children under sixteen years of
age from the motion picture theatres. That
would be foolhardy in the extreme. Our
main object was to acquaint Dr. Dixon as
well as the politicians with conditions in
the motion picture business. We under-
stand there will be a bill introduced in
the next session of the State Legislature
providing for the exclusion of children
under sixteen from picture houses at all
times. Our visit to Harrisburg at this
time was to protest against a bill of that
kind, and it will undoubtedly have the
desired effect. Dr. Dixon assured us that
the quarantine would be lifted just as soon
as the schools opened.
The committee which went to Harris-
burg consisted of M. Kornblum, G. W.
Sahner, A. J. Barthell, F. J. Herrington,
A1 W. Cross, M. Feitler and Matt Rapp.
Several mass meetings will be held in
that city as a result of the action of this
committee, and it is said that as a result
much good will be done for the motion
picture business there. This is a wide-
awake committee and one that will be able
to make things hum after they once get
the motion picture men here interested.
PENNSYLVANIA CENSOR BOARD
MAKES FAVORABLE REPORT
TO UNIVERSAL
The Universal Film Manufacturing
Company has received the list of subjects
condemned by the Pennsylvania State
Board of Censors for the period ending
June 30. Ellis P. Oberholtzer, secretary
of the board, attests to the statement that
the Universal out of 382 reels of film con-
demned by the board, only had five photo-
plays put under the ban.
The Universal pictures condemned by
the Pennsylvania Board were “ His Weak-
ness,” a Powers picture; “The Nihilist”
and “Outside the Gates?” Rex releases,
“ Traffic in Souls,” a Universal feature,
and “Where Are My Children?” another
special Universal feature.
While the Universal does not for a mo-
ment question the wisdom of the Pennsyl-
vania board’s action in the case of “ Traffic
in Souls ” and “ Where Are My Chil-
dren? ” it points out the fact that both pic-
tures have received the unqualified indorse-
ment of the clergy in New York and every
other State in the Union where they have
been shown to selected audiences of ma-
ture judgment.
THEATRES IN FORT WAYNE, IND.,
HARD HIT BY PARALYSIS BAN
The managers and owners of motion
picture theatres in Fort Wayne, Ind., have
come to realize to the fullest extent the
meaning in “ what would the world be
without children ? ” The patronage at the
downtown theatres in Fort Wayne has
fallen off considerably, a general decline
of twenty-five per cent, being reported,
while several of the smaller theatres in the
outskirts have closed their doors until
October 1, the date when the order of the
Board of Health of the city barring chil-
dren under sixteen expires. The order
was issued to prevent the spread of in-
fantile paralysis.
WAR TAX NETS $50,000 A MONTH IN
ONTARIO
According to the Hon. T. W. McGarry,
provincial treasurer, The Amusement War
Tax, in force in Ontario, has been bring-
ing in so far an average of $50,000 per
month. This is well up to expectations
and some are confident that in the winter
months the treasury will benefit to an even
greater extent. The treasurer’s estimate
at the time the graded tax was initiated
was that the annual revenue from this
source would be $600,000.
CHARGE EXHIBITOR WITH SUNDAY
VIOLATION
Herbert Dwyer, proprietor of a motion
picture theatre at Dunkirk, Ind., recently
was placed under a $100 bond in the Cir-
cuit Court for Sabbath desecration. Dwyer
is charged with following his usual voca-
tion by operating his theatre on Sunday.
The charge was filed by David Johnson, a
member of the City Council of Dunkirk.
2038
MOTION PICTURE NEWS
Vol. 14. No. 13
In view of the current popularity of
politics, several leaders in the motion pic-
ture industry are arranging to take a hand
in the game. Their present plans are a
tour of several of the more important
states, opposing the candidacy of congress-
men and other officials who have identified
themselves with the attempt to foist cen-
sorship on the public. A feature of the
tours is to be the appearance of and
speeches by a number of noted picture
actresses.
The scenario editor ^>f one of the big
eastern companies received the synopsis of
a scenario, entitled “ The Flivver ” by tele-
graph, last week. The synopsis consisted
of about fifty words, telling the plot suc-
cinctly. The editor showed it to several
directors, but none was interested. The
last one he showed it to suggested that he
reject it, and telegraph it back to the au-
thor— collect.
“ Charity ” is the name of the new nine-
reel picture, on which Frank Powell has
been working for the last six weeks. The
production is now finished, and a trade
showing is promised with a few days.
Mae Murray, the Lasky star, who has
been at work at the Famous Players studio
for the last two months, is to return to
the coast. While here she appeared in
“ The Big Sister,” and while that was in
production a new story was selected for
her, with a western setting. Mae is hoping
some one will give her a commutation
ticket between New York and Los Angeles
as a Christmas present.
Harold Lockwood, Metro-Yorke Star, and His
New Limousine
Stanley was conducted to Van’s neck-
tie wardrobe, pawed over 75 of the 76
and chose the seventy-sixth. He is now
wearing it every day — the green one with
the purple and yellow dots.
N. B. — Neither Olmsted nor Van Loan
wrote this. Charge it up to Arthur Jacob-
sen of the Universal publicity department.
Arthur doesn’t know anything about it.
With the completion of his contract for
work in Fine Art Triangle Films, DeWolf
Hopper this week started on a motor trip
with his family to New York. He has been
at the Fine Arts studio for one year, and
appeared in a number of successful photo-
plays, which constitute his screen career to
this time.
Tully Marshall is also leaving the Fine
Art studio, and in the future will be affil-
iated with the Lasky producing organiza-
tion.
Censorship has bobbed up its snaky head
in a town of six hundred souls called
Ephrata, in Washington, where the mem-
bers of the town council have notified Man-
ager Chester Roark of the Kam Theater,
that his license will be revoked if he shows
additional episodes of the “ Iron Claw
serial. In an official letter, by the town
clerk. Manager Roark is “ forbid the public
exhibition of these pictures,” and while the
letter purports to give a complete account
of the council proceedings, no cause is
given for the action. The local paper car-
ries a column editorial pointing out the ir-
regularities of the officials’ action, and the
manager, F. C. Quimby, of the Seattle
Pathe exchange is doing everything pos-
sible to show the officers their mistake.
(Hire Uaptite ISttgb
“ Bigger, Busier, Brighter Bell Ave.” Bayside, L. I., September 23, 1916.
Tony Kelley has completed a scenario
of Augustus Thomas’s famous play “ The
Witching Hour,” which the Frohman
Amusement Corporation will put into pro-
duction immediately. George Irving is
now selecting the cast for the new picture,
which will be an elaborate and extensive
productions — seven reels, maybe.
J. Cunningham Flinn, the light-footed
Lasky press representative, has been in
Chicago for a week past. There, among
other things, he met Geraldine Farrar-
Lou-Tellegen, and escorted her back to
New York.
H. H. Van Loan now possesses seventy-
six neckties (76 — count ’em — 76) all bought
for him by his wife, the pulchritudinous
Gertrude Cameron, estwhile of Pathe
Freres. The other night Stanley Olmsted
bought a tie against which he revolted
upon its first appearance around his neck.
“ Come over to my hotel and trade it
in,” offered Van Loan.
EDITORIAL
The time has now come
when the season generally
ends, and the summer resi-
dents begin to move back to
their city habitat, but we
note with pride and satisfac-
tion that few of our resi-
dents are leaving our midst
to resume the comforts of
the city streets. Some of
course, are going, as usual,
but these are mostly people
who do not really appreciate
the benefits of the out door
and country life, being what
one of our fellow townsmen
calls “ limousine motorists,”
meaning people who ride in
closed cars thereby not tast-
ing the real joys of riding.
For those who move out of
Bayside this weather, and all
others such, we are sorry,
but there are plenty left to
have a good time this winter.
LOCAL NEWS
— Frank Powell and wife were
callers on the Ralph Deans last
Sun. eve., eating supper and then
playing stud poker, in which Ye
Ed. also took a modest hand.
— Report hath it that the Bay-
side s. and r. club is to have an-
other beefsteak down at Jim Mc-
Kenna’s soon.
— Bill Sherill, wife and Son
Jack were out for a visit to the
PI. Reichenbach’s, last Wed. eve.,
Bill staying all night because he
couldn’t get a tire fixed, and in-
dulging in a little game of stud
poker at Norm Gould’s house, in
which Ye Ed. also took a mod-
est hand.
— Plarrv Hilliard, Frank Alld-
worth and Cliff Bruce were hob-
nobbing about town last Sun.
aft.
— Ralph Dean and wife were
calling over across the tracks,
Mon. eve., they being parties to
a small game of draw poker, in
which Ye Ed. also took a mod-
est hand.
— Harry Reichenbach drove
out to Lake Ronkonkoma on the
Motor Parkway, Sat. eve. for
dinner, he making 45 miles per
hr. on some stretches of the
road by his own count.
— Bill Johnston and wife are
back from a two weeks’ trip to
the mts.
— Geo. Irving has finished
work on his last picture, “ The
Conquest of Canaan,” and is
ready to commence on the
“ Witching Hr.”
— Rand White, who works for
1 of our esteemed contempora-
ries, was driving his new Buick
down Bell ave., the other night
— News are a trifle shy this
wk.
— The Bruces, Cliff and Mrs.,
and son Gock, expect to move
into N- Y. City for the winter
months.
— J. Goldfrap and family have
moved from Bayside.
— Tom, Geraghty, of the Metro
company, was calling in Bayside,
last wk ; he stayed real late in
order to enjoy a game of poker
in which Ye Ed. also took a
modest hand.
2039
MOTION PICTURE NEWS
Frohman Is Pleased with 44 The Conquest of Canaan ”
Company Officials Consider Picture the Best It Has Yet Brought Out — Two Thousand
People Are Shown in Some of Mob Scenes and Locations Are Unique
September 30, 1916
A
IN AND OUT OF TOWN
William N. Selig was in New York for
a few days last week, leaving on Thursday
for Chicago.
M. Kashin, publicity manager of the
Midway Theatre, Montreal, P. Q., returned
to Canada Saturday after a visit to New
York.
Casper W. Schults, of Riordan and
Schults, exhibitors of Little Falls, N. Y.,
was in town last week for several days.
Mr. Schults was called here to consult with
the National Association in regard to their
plans for sending the campaigning party
into Herkimer and Fulton Counties, N. Y.
Louis R. Lurie, of the Rialto Theatre on
Market street, San Francisco, is preparing
to make a flying trip to New York on busi-
ness.
Fred B. Murphy, Eastern division mana-
ger, and J. E. Willis, Western division
manager, Unicorn Film Service, were in
New York last week, to consult with Gen-
eral Manager Schlank.
Winfield R. Sheehan, general manager
of the Fox Film Corporation, and Mrs.
Sheehan returned to this country on La
Touraine, arriving Wednesday, Sept. 13.
David Horsley arrived in New York
City Thursday last.
~H. A. Sherman, of Minneapolis, is in
New York this week, attending to the
opening of his office in connection with
the marketing of the Selig feature, “ The
Crisis.”
Ivy Close has returned to England.
Larry Trimble has taken a flying trip to
London on some important business prop-
osition.
R. C. Spurin, of Roscoe Exclusives, has
arrived from England on a business trip.
Mr. Szudos is here from Australia.
Mr. Fisher has arrived from South Af-
rica via Australia.
SUPERIOR PREPARED TO MAKE
TITLES
Manager Robert A. Brackett, of Supe-
rior Films Company, Los Angeles, has
sent out to the trade announcements of the
company’s preparedness for making titles
of all kinds, and the installation of a com-
plete laboratory equipment. The title
making machine is one made by Mr.
Brackett himself, and contains a number
of convenient attachments that will make
possible many new effects in titles. It pro-
vides for trick work of a type absolutely
new.
The Superior Films studio is located in
the Knickerbocker building, two squares
from the business center of Los Angeles,
and in addition to the above equipment is
prepared to make all kinds of motion pic-
ture films, the studio attached having all
kinds of settings, properties, and the only
indirect artificial light system in a west
coast studio.
MACHUGH IS BACK WITH MOSS
Arthur E. MacHugh has rejoined the B.
S. Moss Motion Picture Corporation in
the capacity of advertising manager and
press agent. Mr. MacHugh will be located
at the main offices of the company, 729
Seventh avenue, New York City.
Characterized by large sets,
unique locations, absolute fidelity to
detail and showing the actual usage of
over two thousand people, the Frohman
Amusement Corporation’s production of
“ The Conquest of Canaan ” now complete
and ready for the market, may prove to
be, by far, the best yet of the Frohman
features.
“What Happened at 22” and “Jaffery”
showed marked improvement, respectively,
over any previous Frohman productions
and now, according to everyone concerned,
“ The Conquest of Canaan ” represents the
best work of Director Irving and his pro-
ducing staff.
The role of Joe Louden is suited to Jack
Sherrill’s particular ability, while Edith
Taliaferro lends to the part of Aeriel, the
winsome personality that won her so fa-
vorable a standing in her work in “ Re-
becca of Sunnybrook Farm,” “Young
Wisdom,” etc.
For the exterior situations Technical
Master Ralph Dean arranged with the
civic authorities at Mineola, Long Island,
for the use of the principal streets and
municipal buildings for several half Sat-
urdays. The court house, post office, fire
department buildings, police station,
county and city jails and various city of-
ALICE BRADY will not be seen upon
the speaking stage for some months
to come. Miss Brady has recently declined
propositions from Cohan and Harris, Oliver
Morosco, John Cort, the Messts, Shubert
and other producing managers, including
her father, William A. Brady. The man-
ager last mentioned wanted her for a new
play by Owen Davis which he expects to
place in rehearsal following the comedy by
Montague Glass and Jules Eckert Good-
man, now in preparation, but when Miss
Alice had stated her case he was satisfied
with its business wisdom.
“ You see,” said Miss Brady, “ I am going
along so famously in moving pictures that
I think it would be poor judgment to inter-
rupt my progress at present. It would be
different if I had any considerable time on
my hands between productions, for of
course a stage hit stimulates the demand
in the studios and increases one’s value —
particularly if that value happens to be a
trifle uncertain.
“ But this case does not apply to my
situation, at present anyway, I am very
happy to say. When one picture is finished
I scarcely have time to draw a long breath
before another begins. I had only eight
hours’ rest between ‘ The Gilded Cage ’ and
‘ Bought and Paid For,’ and now a single
day follows the latter before I begin on the
next play, which I hear is to be called
‘ Loneliness.’ ”
“ What does stage experience amount to
as compared with what you get in the pic-
tures? When you are making ready for a
stage play you rehearse for a given time,
fice suites were all used to good advan-
atge. The populace, in response to an in-
vitation, assisted in various ensemble
scenes to such an extent that perfectly
natural effects resulted and the stereotyped
mob scenes have been improved upon to no
mean extent.
The entire company journeyed to Tren-
ton, N. J., where a number of scenes were
staged at the head of an old bridge, across
the spot Washington was supposed to have
made his memorable crossing. The bridge
is over a century old and formed an ad-
mirable background for numerous situa-
tions.
The production is in six parts. The
story in itself, in book form, extended four
hundred pages and Director Irving stuck
as close to Tarkington’s tale as the cam-
era necessities would permit.
An extra large cast of principals fea-
tures the production.
Edith Taliaferro, Jack Sherrill, Ralph
Delmore, Ben Hendricks, Marie Edith
Wells, Walter Heirs, Geno La Motte and
George Melville, all have important parts,
while over two thousand people were used
in all.
The releasing arrangements will be an-
nounced by the Frohman company within
the next few days.
going over the same ground day after day
until you are as perfect as you ever will be.
Then, full of ambition and excitement, you
come up to your first night and perhaps
make a big hit.
“Then what happens? You go on doing
the same thing in the same way, night after
night for months — and what do you get out
of that?
“Experience? Nothing of the sort. You
have ceased to operate your creative facul-
ties and permitted yourself to become a
machine — a very fine machine, perhaps, but
a machine.
“ With the pictures, on the other hand,
when you come to your first night you are
finished with that particular affair, and you
begin all over again upon a totally dif-
ferent proposition. It is just one char-
acter after another, one set of requirements
following upon the preceding set — constant
change.”
“ Child,” said Mr. Brady, “ you are wise
beyond your years. Go your way. I will
find somebody else for the Owen Davis
play, or if he won’t agree to that, I will
get him to hold the production back.”
LOEW TO USE “CRIMSON STAIN” IN
EIGHTY HOUSES
Marcus Loew has booked “ The Crim-
son Stain Mystery ” made by Consolidated,
and will present it for the first time in
Greater New York on Thursday, Septem-
ber 21. In addition to this, Mr. Loew
stated that he was so well pleased with the
picture that he intends to use it in more
than eighty houses.
Alice Brady Refuses Many Offers of Stage Engagements
Popular Actress Declines Propositions from Cohan and Harris, Oliver Morosco, Tohn Cort,
the Shuberts and Her Father, to Remain with “ Those Dear Movies ”
2040
MOTION PICTURE NEWS
Vol. 14. No. 13
Film News From Foreign Parts
m
—
La Belle Otero, Famous Dancer, To Be Filmed Abroad
Special to Motion Picture News.
Paris, Sept. 1.
INFORMED by Mr. Fred of the Fred
*■ Monopole that they have succeeded in
getting La Belle Otero to sign a contract
to be filmed, I took the first opportunity to
call on our Spanish diva and requested her
to grant me an interview for the Motion
Picture News.
I am pleased to say that the interview
was granted most immediately and that I
was received at the Villa Maud in Bougi-
val, a beautiful little country place right on
the Seine near Paris, with such affability
and grace by Madame Otero that the two
hours I spent with her seemed to me a few
minutes.
“ I was surprised to find that you have
left your beautiful hotel,” I said.
“ I have given my hotel to be used as an
hospital for wounded soldiers, right at the
beginning of this terrible war,” Madame
Otero told me. “ I am living since at this
villa, but hope to be able to return soon to
my own home. I feel quite sure that this
horrible war will be over before the end
of this year. I have absolute faith in cards.
I am Spanish, you know. Well, up till last
month, not one of my ‘ Reussites ’ succeed-
ed, but since the last few weeks, every
one succeeds. Will you see one?”
“ Of course I will,” was my answer, and
if I was such a strong believer in “ Reuss-
ites ” as Madame Otero, I would say, “Yes,
the war will be over at the end of this
year.”
Declined Spanish Comedies
“ You know, Madame, what I came to
see you for?” I said.
“ Oh, yes, you want to know why I never
consented to be filmed, do you?”
“Yes,” I said.
“ Well, it is very simple. I have had all
sorts of offers and propositions. They
wanted me to be filmed in some Spanish
dramas, in some comedies, but I absolutely
declined to do it until Mr. Fred came to
see me and he submitted to me a scenario
which immediately captured me. He calls
it ‘ La Vie de la Belle Otero,’ just the thing
I want. We are going to Madrid, Barce-
lona, Seville and some other well-known
Spanish places. I am to appear in my life,
in my country and with my original sur-
roundings. The scenario is most interest-
ing and I am delighted with it. I was of-
fered much larger salaries for a film, but
I have accepted 50,000 francs for the one
film, as it is just the very thing.
“ I am well known all over the world.
I do not doubt that the film will be a great
success. I for myself am going to do my
best for it.”
Madame Otero has offered me a photo-
graph of herself which 1 am pleased to re-
produce for the readers of the Motion
Picture News.
I have called to see Mr. Dussaud, our
great engineer, who just made the interest-
ing discovery of the “ cold light,” and have
asked him to give me some particulars for
Mile. Otero
the readers of the Motion Picture News
of his great discovery, and here are Mon-
sieur Dussaud’s words :
For the “Cold Light”
“ For many years I have been making all
sorts of experiments with regard to the
‘ cold light,’ and I am happy to say that
my discovery has been crowned with suc-
cess. Monsieur le Professor Branly, who
submitted it the other day to the Acad-
emic des Sciences, has proved the great
value of my invention.
“ With regard to the kinematograph, my
new invention does away altogether with
any danger of inflaming the film and we ob-
tain even a stronger light than the present
one used for the projection of films, but the
light is, as I said, absolutely cold; it will be
possible to project the films on celluloid
without any danger, or else from a photo-
graph on paper. Another big advantage of
my discovery and of great interest to the
cinemas will be, that all films will be seen
in a bright lighted room. My cold light
possesses such power that pictures will be
seen quite distinctly on the screen, the thea-
tre fully lighted.
“ We have tried it the other day in pri-
vate and can assure you that the pictures
were very distinct in spite of all the win-
dows being open in the daytime.
“You will agree that my invention will
totally change the cinemas. There are many
thousands of people who object to sit down
in the dark for a couple of hours. Soon
you shall be able to show your films in the
bright daylight. No doubt it will greatly
improve the cinemas.”
Gustav Kaczka.
CHRISTIE COMEDIES WILL HAVE NEW
KIND OF TITLE
Photographic titles which show action
and are suggestive of the name of the com-
edies, are to be used on all Christie come-
dies consisting of two reels. This new ef-
fect that will improve the titles, will be to
the first release of this size, “ Bride and
Gloom,” according to statements made this
week by A1 E. Christie, head of the Chris-
tie Company.
This feature will be accomplished by a
double exposure process, which will give a
plain field in the center of the frame for
the type matter, and then allow a border
around all four sides for suggestive mo-
tion pictures.
The second Christie Comedy Company
under the direction of Horace Davey is
this week filming, “ Pretty Baby,” in which
a forgetful novel reading wife leaves her
child in a department store, and wheels off
a cab containing the child of the negro
doorman. The mistake is not discovered
until the father of the white child takes
several friends home to see his son, and
then learns that his own precious one has
been lost at the ribbon counter. Betty
Compson appears as lead in the role of
Mrs. Newlywed, Neil Burns as the hus-
band, Stella Adams the colored wife, and
Dave Morris the doorman.
CIRCULATION OF NATIONAL SUNDAY
MAGAZINE IS 2,500,000
Owing to a typographical error a recent
issue of Motion Picture News contained
the statement that the circulation of the
National Sunday Magazine, in which the
next Pathe serial featuring Pearl White
will be published, was 500,000. The correct
figure is 2,500,000.
September 30, 1916
MOTION PICTURE NEWS
2041
Picture-Group Advertising is McClure Plan
Publishing House Entering the Field Intends to Push Its First Seven Releases by National Advertising, All at
Once — First Subject Is Entitled “Envy,” with Ann Murdock; the Second, “Pride,” with Blinn;
the Third, “ Sloth,” with Nance O’Neil, and the Fourth, “ Greed.”
IN the first announcement relative to the
pictures of the McClure Publications is
found an indication of the future pic-
ture producing policy of this concern. The
first picture to be released will be called
“ Envy,” and will have Ann Murdock in
the stellar role; the second will be called
“ Pride,” with Holbrook Blinn ; the third is
“Sloth,” with Nance O’Neil; the fourth is
“ Greed,” and so on until all of the seven
deadly sins have been portrayed on the
screen. Each play is to be complete in it-
self and will stand on its own feet, but all
seven form a group that can be advertised
together.
It is the belief of this concern that a pic-
ture in order to be successful must be na-
tionally advertised, in order that all of the
people of the country may know all that
there is to know about it and so make up
their minds as to whether they desire to see
it. This is naturally impossible with every
five-reel feature, as the gross income of
one picture would be much less than the
amount of money required to exploit it na-
tionally. Therefore the only solution is
the grouping of pictures in such a manner
that this vast amount of money required
for national advertising may be a legiti-
mate and profitable expense.
A forthcoming article in McClure’s Mag-
azine will say : “ Most bad pictures lose
money, many fairly good pictures lose
money, but every extraordinary picture
makes money and in large quantities. The
drama with a really big star based on a
big idea is always welcome. The drama
that is fully advertised nationally so that
all of the people will know what it is like
and why they will like it, is sure to be
profitable.
“ The best example of the sure-fire suc-
cess of the extraordinary picture is the so-
called motion picture serial, which is ad-
vertised all over the world in magazines,
newspapers, on billboards and by mail un-
til everybody who is interested in such a
picture knows that it exists and where and
when it can be seen.
Public Welcomes Advertised Picture
“If it were possible to give the ordinary
five-reel feature the same degree of pub-
licity the man who produced it and exhib-
ited it would make so large profits that he
could afford to make better and better pic-
tures. But with a single feature the entire
receipts obtained for it would not justify the
producer in investing several hundred thou-
sand dollars in educating the public as to
its nature and subject matter. There is no
doubt that the motion picture public is
tired of going to see plays that it knows
nothing about, and that it would welcome
some way of finding out in advance just the
kind of play and production they may ex-
pect. The public will welcome the adver-
tised motion picture.
“ So it has remained for a publishing
company entering the picture field to solve
the commercial difficulties of advertising a
feature play so that all the world can know
whether it wants to see it or not. In these
days it is not enough in the picture business,
or in the button business, or any other
business for that matter, to make a good
product and let it go at that. It must be
advertised in order to make it successful.
“ No one of the seven plays that are to
be released in the first group of McClure
pictures is big enough, although each is a
LEXANDER F. FRANK, the author
and producer of “ It May Be Your
Daughter,” the forthcoming production of
the Moral Uplift Society, stated in a spe-
cial interview with a representative of Mo-
tion Picture News that his sole purpose
in writing and producing this picture was
for the purpose of pointing out and pre-
senting in a strong, forceful manner the
evils and dangers which surround young
girls at the present time.
“ This is not a sex picture in any way,
shape or manner,” he said. “ There has
been no attempt to incorporate into it any
sex appeal. It contains nothing that is sa-
lacious, lascivious or in the least bit off
color. It does present, however, in a
strong, forceful manner the dangers which
may befall any innocent young girl, who
has been left ignorant by the neglect of
her parents.
“ It has been produced purely for a
moral and uplift purpose, and its main fea-
ture is a vivid presentation of the penal-
ties, the danger and the suffering that in-
evitably result to those who stray from the
path of innocence and virture to follow the
false glitter of the white lights.
“ The picture contains nothing to which
exception may be taken. It is entirely dif-
ferent from anything of this kind that has
been staged before, in that it is put out
purely as an illustration and a preachment
against the temptation that many young un-
informed girls are constantly meeting, and
pointing out to them the horrible result that
is bound to follow, if they be weak enough
to give way to that temptation.
“ One may talk and one may write for-
ever, but when a thing is once seen it is
magnificent production, to justify a na-
tional advertising campaign, but all seven
taken together are bigger from a financial
standpoint than any spectacle or serial pic-
ture that has been produced, and for that
reason can be advertised everywhere. The
motion picture of the future is to be the
advertised picture.”
not forgotten. That is the object that I
hope to accomplish with this picture.
The picture will be shown privately in
the near future for the purpose of obtain-
ing opinions and critcisms. Those mak-
ing up the cast are Hugh Thompson, Peggy
Sweeny, Charles Hallock, Virginia Camp-
bell, Edith Thornton, Harold West, Dor-
othy Gwynne, Caroline Lee, Helen Jordan,
Joseph Baker and Charlotte Edwards.
MANY NEW ENGLAND HOUSES BOOK
WORLD FILM FEATURES
Among New England houses obtaining
World features in the last two weeks are:
Maynard theatre, Waltham, Mass. ; the
Brighton theatre, Brighton, Mass.; Star-
key’s theatre, North Attleboro, Mass.;
Mystic theatre, Mystic, Mass. ; the Park,
Bangor, Me.; Union Square, Lewiston,
Me.; the Empire, Portland, Me.; the
Majestic, Burlington, Vt. ; the Park, Barre,
Vt. ; the Star, Concord, N. H. ; the Scenic,,
Keene, N. H. ; the Town Hall, Orange,
Mass. ; the Court, Worcester, Mass., and
the Grand, Marlboro, Mass.
BRANCH MANAGERS OF GENERAL
FILM MAKE CHANGES
The General Film Company announces-
several changes in its branch offices. C.
H. Coburn, acting branch manager at To-
ronto succeeds H. Law as manager of that
office ; A. E. Fair succeeds as manager of
the Denver Branch, T. Y. Henry resigned ;
W. S. Tuttle will serve as branch manager
at Houston, Texas, succeeding T. O. Tut-
tle, who assumed charge of the New Or-
leans branch office, September 18, suc-
ceeding H. G. Morrow, resigned.
Frank Tells Object of 44 It May Be Your Daughter ”
Author and Producer of Picture for Moral Uplift Society States That Purpose of the
Film Is to Warn Girls Against Certain Evils
Two Gripping Scenes from “ It May be Your Daughter ” (Moral Uplift Society)
2042
MOTION PICTURE NEWS
Vol. 14. No. 13
BOSTON THEATRE BOOKS “THE
YELLOW MENACE”
Special to Motion Picture News.
Boston, Sept. 16.
The Boston theatre, the largest house in
New England, has changed its policy and
booked a serial for the first time, “ The Yel-
low Menace,” starting there Labor Day.
Margaret Gale, who is featured in the cast
with Edwin Stevens, was scheduled to ap-
pear in person at the Boston on Labor
Day afternoon.
A representative of the Boston theatre
viewed all sixteen of the episodes of “ The
Yellow Menace” before the serial was
booked. Other theatres taking the film for
the first run are the Princess, Hartford;
Poli’s, Worcester; Central Square, East
Boston, and the Royal, Lowell.
Cobe Opens Unity Executive Offices in Chicago
“ Growth of Our Business Compels Us to Make That City a Distributing Centre, Declares
Official; “Move Enables Us to Keep in Close Touch with Exchanges”
Mr. Cobe plans to spend a greater part
of his time in the Chicago office, and will
THE announcement from the Unity Sales
Corporation’s office that Andrew J.
Cobe has opened executive offices for the
company in Chicago, speaks volumes for
the development of this organization in the
space of a very few months. Ever since the
purchase of “The Yellow Menace,” the
sixteen episode serial produced by the
Serial Film Company, Mr. Cobe and the
Unify officials have felt the need of execu-
tive offices in Chicago to supplement the
activities of the New York office, and the
present announcement of the opening of
the office at 207 South Wabash avenue, is
the realization of an ambition which has
been in the minds of all interested in the
Unity Sales Corporation for some months.
Casting for Two Ivan Subjects Nearly Completed
“ The Sex Lure ” Will Be Directed by Edmund Lawrence, and “ Enlighten Thy Daughter '
Is to Be Put in Work by Abramson
AS soon as negotiations are closed with
several screen and stage stars to
enact principal roles in the two next Ivan
plays, entitled “ The Sex Lure,” and the
special production, Enlighten Thy Daugh-
ter,” work on these features will com-
mence.
“ The Sex Lure ” will be directed by
Edmund Lawrence, who has been specially
'engaged to direct feature productions for
the Ivan Company.
Ivan Abramson has completed the work-
ing scenario “ Enlighten Thy Daughter,”
on which he has been engaged for the last
six months, and all parts in the story will
be enacted by an all-star cast under Mr.
Abramson’s supervision.
The Ivan Studio in New York has been
a scene of much activity in the erection of
special sets required to properly stage the
various exterior scenes required by the
scenarios of these next Ivan plays.
“ Enlighten Thy Daughter,” when com-
pleted, will not be released as a regular
production, but will be exploited as a
special production, and all sorts of exhib-
itor publicity aids and newspaper adver-
tising will be used to interest the public
at large in attending houses at which this
feature may be shown.
The Los Angeles studio of the Ivan
Company, under the direction of W. A.
Norton, is at present busily engaged at
work on a special feature to be released
by the Ivan Film exchanges. No title for
the drama to be produced by the Los An-
geles studios has as yet been announced by
the company.
Gaumont Issues Bulletin to Aid Program Selection
Publication Is Designed to Help Exhibitors, Societies, Schools and Clubs Wishing to Secure
Pictures Other Than Photodramas
THE efforts of both exhibitors and so-
cieties, schools and clubs to secure
entertaining motion pictures, other than
photodramas, will be made easier by the
weekly publication of a bulletin of Gau-
mont single-reel releases. Hitherto, it has
been necessary for the person making up a
special program to search through back
files to find suitable material out of the
three Gaumont single-reel releases. Now
all information about these pictures may
be had by simply referring to the Gaumont
bulletins.
The preliminary bulletins, containing a
list of subjects in “See America First”
and “ Reel Life,” has already been issued.
The weekly bulletin will give the contents
of these current single-reels and also of
the current issue of the Mutual Weekly.
By keeping a file of these bulletins, find-
ing any subject that has been released by
Gaumont in Mutual Service will be only
a matter of a few minutes.
The Gaumont bulletins are being sup-
plied by Mutual branch managers, and
through the branches they are distributed
to exhibitors and others interested in film
of this nature. With these three reels
each week, the Gaumont Company has the
special field well covered. “ See America
First,” the scenic, has also upon the same
reel a humorous Gaumont Kartoon Komic,
animated by Harry Palmer. “ Reel Life,”
known as the Mutual Magazine in Film,
bears the same relation to a high-class
magazine that the Mutual Weekly bears to
a newspaper.
^uuiiHiiiiiiiiiiiiiMiuiiiiiiiiuuniuiinuiiuniiiiuiiM!iiiiiuiiii0Hniiiiuuii6MiinimmuiHiiijri!nnifiiiiiiH^
| THE STATE REFUSES TO PAY §
FOR THEATRE TICKETS OF
JURYMEN
§ Can a jury in a district court while |
| sitting in a case go to moving picture |
I shows at the expense of the county i
I while resting? No. At least so say |
1 the authorities of Scott County, Iowa. |
j While auditing the hooks of that =
I county the auditor found an item g
| that the supervisors made out — |
| twenty tickets to take a murder jury |
| to a show. Besides commenting on |
| the excessive size of the jury, the |
= examiner decided that the “ movies ” j
I was no place for a murder jury, and g
1 he refused to allow the warrant.
f.llll!llllllimillillii!!illlllllllll!lllllllllllil!llllllllllllllllilllllllllllllllllllllllllllllH!llll!lllllllilli;illlllllllNllll
look after practically all the matters that
affect the distribution of the pictures re-
leased on the Unity program.
Chas. W. Allen, the president of the
company, and Arthur Rosenbach, secre-
tary, will still continue to be actively in
charge of the New York office and all the
pictures for the program will be bought in
and shipped from New York. The adver-
tising and publicity departments will remain
in New York as before.
“The establishment of a Chicago office
for my Company,” said Mr. Cobe, “ was
made absolutely necessary by the tremen-
dous growth which we have experienced
during the past few months. I have told
the trade early in the summer that they
should keep an eye on us, because we were
coming along and were sure to realize our
ambitions and develop a big distributing
organization. The success we have had in
handling ‘The Yellow Menace’ has given
us a chance to establish exchanges in many
centres, and before very long we will have
our own distributing exchanges in all parts
of the United States. At present we own
The Unity Film Service, our New York
exchange, Unity Film Service exchanges
in Atlanta and Houston for the South ; we
have just established a Unity Pictures Cor-
poration, through Harry Rathner, which
constitutes an exchange in the Minneapolis
territory; we arranged last week with
George Lichtenstein of the Koppin Film
Company of Detroit to handle our fea-
tures in his territory, and we have several
other deals under way now, which will give
us an interest in or control of exchanges
in all other distributing centres of the
country.
“ The growth of our business absolutely
compelled us to open an office in Chicago,
because of a great saving in time in
handling of the many important details of
distribution. Chicago is the logical big
distributing centre and it gives us an op-
portunity to keep in closer touch with our
exchanges. There are so many big cities
that can be reached in one night’s travel
from Chicago, that we can keep in closer
personal relations with the distributing ex-
changes and find out so much better in this
way what kind of features the big towns of
the country want.
“ I expect to make many trips in the
next few months between New York and
Chicago, because all the pictures which we
buy for our program will be bought in New
York, and all details of their distribution
will be handled in Chicago. Our organiza-
tion is growing so rapidly that we cannot
take care of all the mass of business details
and reach the proper efficiency in distribu-
tion in any other way except through the
establishment of branch offices.”
DOMINION MOVES TO NEW OFFICES
Dominion Exclusives, Limited, handling
Fox Feature Photoplays Supreme for
British Columbia, has removed its offices
to the Orpheum Theatre Building, ;765
Granville street, Vancouver, B. C. The
move to larger quarters was made the first
of September.
2043
September 30, 1916 MOTION PIC TURK NK W S
Lasky "Joan of Arc” Will Be Seen on Broadway
Geraldine Farrar Will Be the Star in Elaborate Production Directed by Cecil DeMille from a Scenario by
Jeanie MacPherson — Picture to Be Released in Fall — Cast Includes Tully Marshall, Hobart B os-
worth, Theodore Roberts, Charles Clary and James Neil
A FILMED version of the story of
“ Joan of Arc,” it was announced
last week, has been completed un-
der the direction of Cecil B. DeMille, with
Geraldine Farrar in the title-role.
This production, which has held Miss
Farrar’s exclusive services for three months
this summer, will be presented by Jesse L.
Lasky this autumn.
Tanned by the California sun and looking
the picture of good health and vivacity,
Miss Farrar returned to New York from
Hollywood enthusiastic about “Joan” and
of the belief that as a motion picture drama
and spectacle, Mr. DeMille’s latest produc-
tion will rival or surpass anything that has
heretofore been seen on the screen.
Probably no theme of which a woman
is the central figure in all the world’s his-
tory is so well known or universally loved
as the story of “Joan of Arc,” the French
peasant girl who aroused a sleeping nation
to a frenzy of patriotism and won lasting
freedom for France from the yoke of Eng-
lish rule. The scenario was written by
Jeanie MacPherson.
Miss Farrar was asked how she happened
to select “ Joan ” as a character for the mo-
tion picture, never having played the role
in grand opera. Miss Farrar said: “I be-
lieve the spirit and personality of Joan of
Arc are more alive to-day than at any time
during the past three centuries. She was
the very symbol of freedom and the incar-
nation of hatred against political slavery
and bigotry. For years I have had an am-
bition to sing Joan in some great opera
based on the story of her life. When Mr.
Lasky asked me last winter how I would
like to do a picture production of Joan, I
was delighted with the idea and enthusi-
astic for the opportunity.
“ There is something so very different
about creating a role for the camera and
creating a part for the opera. The two
arts are not so closely allied as one would
think. With the opera there are weeks of
preparation to be sure, and then comes the
premiere. It is true that great latitude is
allowed on the operatic stage for the devel-
opment of character and to the broadening
of effects.
“ But after all the fundamentals of the
performance continue the same in its vari-
ous repetitions. The past summer has been
a revelation to me. For nearly three
months many hours every day and some-
times far into the night I have been living
this role.
Watch Story Develop into Big Production
“ We have all watched the story develop
from an idea into a massive production. I
think Mr. DeMille has done wonderful
things, and I believe the scenario by Miss
MacPherson to be a revelation to those
who doubt that a long picture must rely
on its spectacular features to the exclusion
of its heart interest.
“ It is true that throughout this picture
there are various extraordinary spectacles,
such as the battle scenes in the siege of Or-
leans, but one never loses sight of the cen-
tral figure, her hopes, her ambitions, her
disappointments and her failures.”
The picture based on “Joan of Arc” is
Cecil B. DeMille
Cecil B. DeMille’s first attempt at a pro-
duction of some length. As director-general
of the Jesse L. Lasky Feature Play Com-
pany, he directed a number of five-reel fea-
WITH Governor Whitman and Mrs.
Whitman as guests of honor, a
private showing of Clara Kimball Young’s
production of “ The Common Law ” will
be given Friday evening, September 22,
in the ballroom of the Hotel St. Regis,
Fifth avenue and Fifty-fifth street, New
York.
Doris Grey (Thanhouser)
ture plays for the Paramount Program, in-
cluding the three photodramas in which
Miss Farrar appeared at the Lasky studios
a year ago. These were “ Carmen,”
“Temptation” and “Maria Rosa.” Mr.
DeMille for months has been preparing
the story of “Joan of Arc.”
Knowing the reverence in which “Joan”
is held by the thousands who have studied
and admire her character, Mr. DeMille has
been particularly careful to adhere closely
to history. It happens that the present day
is particularly fortunate in having access to
details of the life of Joan of Arc, as it is
the only story, according to Mark Twain,
of the human life which comes to us under
oath, the only one which comes to us from
the witness stand.
The official records of the great trial of
1431, and the process of rehabilitation of a
quarter of a century later, are still pre-
served in the national archives of France,
and they furnish with remarkable fulness
the facts of Joan of Arc.
The cast which supports Miss Farrar was
selected by Mr. DeMille and includes many
well-known players of the screen, some of
whom have starred on the screen in their
own right. Prominent among these are
Hobart Bosworth, who appears as the hero;
Theodore Roberts, Tully Marshall, Wallace
Reid, Charles Clary, Horace B. Carpenter,
James Neil, Mrs. Lewis McCord and others.
Only two hundred and twenty-five in-
vitations have been issued by Miss Young
and Lewis J. Selznick for this function.
Those invited include the dramatic editors
of all the New York daily papers, the
editors and reviewers of the trade press
and personal friends of the heads of the
company. The picture will be shown in
seven parts and afterwards a buffet supper
will be served and Miss Young will receive
the guests.
Mr. Selznick has spared no effort or ex-
pense to put the production on the highest
possible plane, even calling in Herbert
Kaufman, to assist in the preparation of
sub-titles.
“ At an all night session at the Solax
studio last week the picture was found to
be so perfect in continuity and pantomine
as to require fewer sub-titles than any
seven-reel production ever marketed,”
said Mr. Selznick. As every one knows,
this is the highest possible compliment
that could be paid the director.”
“AUTOMATIC” BULLDOG IS MASCOT
OF OMAHA SCREEN CLUB
The Omaha Screen Club, since the open-
ing of the Movie Inn, holds almost daily
meetings. Recently the exhibitors and ex-
changemen have been discussing another
Screen Club dance. They have a mascot
— a bull dog that growls, barks, wags its
tail, but doesn’t bite. It is automatic.
Private Showing of 44 Common Law ” on Sept. 22 at St. Regis
Invitations Sent Out by Selznick for View of Clara Kimball Young Pictures in Ballroom
of Famous N. Y. Hotel — Governor Whitman Guest of Honor
2044
MOTION PICTURE NEWS
Vol. 14. No. 13
Hi H: Hi Hi Hi
Mr. Johnston:
You Have Done a Real Service
D. W. Griffith
* * * * *
Harry E. Aitkcn, president
D. W. Griffith, vice-president
Roy Aitken. secretary
Albert H. t. Banzmaf.twkas
D. W. GRIFFITHS
MOTION PICTURE PRODUCTION
“THE BIRTH OF A NATION
PRODUCED AY
EPOCH PRODUCING CORPORATION
EXECUTIVE OrriCES
Longocre Building, 42nd Street end Broadway, Ne
Sf
Yorh
TIUPMONE, BRYANT 0203-0204
J. J. MCCARTHY
General. Manader
Theodore: mitchell
Gen l press Representative
September 15th, 1916,
Mr. William A. Johnston,
President, Motion Picture Hews,
729 Seventh Avenue,
Mew York*
My dear Mr. Johnston
I believe you have done a real service to
the producer, the director and the exhibitor in gathering to-
gether such information as is contained in your Studio Direc-
tory and making it available for every one who has occasion to
use such information*
For many years I have felt that there
should be some such handbook in existence. The Director
benefits by it, the actor and actress profit by it, and it is
altogether an important step in the process of stabilising
and standardizing of the motion picture, to those outside
the field as well as those within it.
With the wealth of information your last
Studio Direotory contained as a working basis, I see no reason
why you should not be able to issue an authoritative encyclo-
paedia of the screen. You deserve the support and cc- opera-
tion of every producer in the business, and I take pleasure in
extending to you my best wishes for your success.
Sincerely yours.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 30, 1916
MOTION PICTURE NEWS
WILLIAM L SHERRILL
President
STUDIO
517 West 54TH Street
New York
THE FROHMAN
AMUSEMENT CORPORATION
EXECUTIVE OFFICES
EIGHTEEN EAST FORTYTIRST STREET
NEW YORK
September 15th, 1916*
Motion Picture Sews,
Hew York City.
Pear Mr. Holland,
Referring to your note about the new edition
of the Motion Picture Hews Directory, I wish to tell
you that I am very glad you are getting out a new
edition.
The old one has proven of great value to me
in casting my pictures and definite oases came up in
The Conquest of Canaan, where, if the name had not been
in the directory, the actor would not have been called
to my mind, and, therefore, would not have played the
part, so I am sure of its great value to both the
director and the actor. Especially is this true when
the actor’s picture is shown near the name, as we can
then easily associate the name and the face and immed-
iately get in touch.
It is much easier when the actor gives his per-
manent address and telephone number so that no time is
lost in getting him.
Wishing you great success for the newissue, I am.
You# jvery truly, I
Y&yC/z-
Producing Director,
A
Gene
THE pro;
AMUSEMENT CORPORATION#
P. So Many thanks for your compliments on "Jaffory".
GI / BG
2045
Better to read fifty advertisements than to miss the one YOU need.
2046
MOTION PICTURE NEWS
Vol. 14. No. 13
Winners of the Brady-Photoplay “Brains and Beauty” Contest. Left to Right, Top Row: Vivian Suckling, Phyllis E. Curl, Mildred Lee, Lucille
Satterthwait, Peggy Bloom, Alatia Marton; Bottom Row: Estelle Claire Judy, Florence Gray, Helen Arnold, Claire Lois Butler Lee, Lucille Zintheo
Winners of “ Beauty and Brains ” Contest in New York
Eleven Stunning Girls, from All Parts of the Country, Will Remain in die City Until World
Film Gives Them Tryouts for Screen Careers
VICTOR MOORE ENJOYS VACATION
Victor Moore, until recently a Lasky
star, is now at his summer home, and has
been spending his time fishing and hunt-
ing, being an ardent sportsman. He now
feels ready to resume work. Among his
Lasky successes were “ Snobs,” “ Jimmy
Fadden ” and “ The Clown.”
He has arranged with Sam Tauber to
be his personal representative. Mr. Tauber
is prominent as a promoter of publicity,
and as an author and scenario writer. His
recent work was “ Phantom Fortunes,” a
Vitagraph Blue Ribbon feature, with
Barney Bernard as star.
Mr. Tauber has in preparation a series
of one and two-reel plays for Mr. Moore
to star in.
Special to Motion Picture News.
Los Angeles, Sept. 16.
rT,HE producing staff at the Lasky studio
■t was again increased this week by the
addition of another director, which in-
creases the number to eight, and at the
studio, it is stated, that still another direc-
tor is shortly to be added.
Robert Leonard, who has been with the
Universal since leaving the legitimate
stage about four years ago, is the new
member of the Lasky staff. Mr. Leonard
left the Universal about three weeks ago
upon the completion of “ The Eagle’s
Wings,” a patrotic story of a timely na-
ture. Mr. Leonard has produced a num-
ber of very successful photodramas, in
many of which he himself appeared, play-
ing featured parts with Ella Hall. Mr.
Leonard’s engagement with the Lasky
Company began Monday of this week, but
as yet no story has been assigned to him ;
and, therefore, no cast has been selected.
He will spend a few days in studying the
Lasky producing policy before beginning
his first subject.
Other new faces at the Lasky studio are
Myrtle Stedman, Morosco star, who has
THE eleven winners of the “ Beauty and
Brains ” contest, conducted by the
World Film Corporation in conjunction
with the Photoplay Magazine, arrived in
New York City on Thursday, September
12, ready to undergo the tests which may
or may not earn them a year’s contract
with the World studios. The girls, who
hied from all parts of the country, are
stopping at the Hotel Marie Antoinette,
where they will be guests of the World
Film Corporation for the period of two
weeks.
The winners of the Beauty and Brains
been loaned to the Lasky organization for
one or more pictures. In the first she will
be co-starred with Sessue Hayakawa.
Nell Shipman has been specially engaged
by General Manager Hoffman at the Lasky
studios, to play the lead in support of Lou-
Tellegen in his third Lasky picture. The
play, no title of which has been announced,
is of Spanish origin.
The co-starring vehicle of Tom Meighn
and Anita King, “ The Heir to Hurrah,”
adapted from Paul Armstrong’s stage play
of the same name, will shortly be com-
pleted by Director William C. de Mille.
The photodrama was written by Beatrice
de Mille and Leighton Osmun.
Mabel Van Buren, Lasky leading woman,
was granted a week’s vacation, which she
will spend by appearing in the featured
role of local stock production.
Cleo Ridgely, who has been playing op-
posite Lou-Tellegen, is also away L orn the
studio for a month. This is partially due
to the fact that Mr. Tellegen’s next pic-
ture requires a fiery senorita, and Miss
Ridgely being a decided blonde, it was nec-
essary to engage another leading woman.
contest lead a field of candidates that num-
bered in the tens of thousands. The
“ brain ” part of the contest was intro-
duced by William A. Brady, who declared
that he wanted girls who possessed intel-
ligence combined with beauty for his pic-
tures. Consequently each contestant was
required to send a letter with her photo-
graph that the judges might determine the
winners on the merits of each requisite.
The board of judges included Lillian
Russell, Julian Johnson, William A. Brady,
Kitty Kelly, Sophie Irene Loeb and
Arthur H. Spiegel. The following eleven
girls were finally decided upon as the
winners of the contest : Vivian Suckling,
Winnipeg, Man. ; Estelle Claire Judy,
McKeesport, Pa. ; Lucille Zintheo, Spo-
kane, Wash. ; Florence Gray, Seattle,
Wash. ; Claire Lois Butler Lee, Wichita,
Kansas ; Peggy Bloom, Orlando, Fla. ;
Alatia Marton, Dallas, Texas; Phyllis C.
Curl, Roxbury, Mass. ; Mildred Lee,
Kansas City, Mo. ; Lucille Satterthwait,
Waynesville, N. C., and Helen Arnold,
Louisville, Ky.
Mr. Brady in speaking of the contest
said, “ The main idea of this contest was
to discover such talent and bring it to the
screen to fill the breach caused by the
scarcity of young actresses who possess
real ability and attractive personality. But
we did not want mere beauty, which means
nothing beyond visual gratification. To be
of real usefulness the girls who are to re-
lieve the scarcity of worth-while youthful
material must have intelligence. So the
terms of the contest called not only for
photographs, but written expressions of
the reasons impelling the senders to desire
a motion picture career.”
The girls hail from various occupations.
Two of them have been telephone( oper-
ators, one is the daughter of a hotel
proprietor who acted as his housekeeper,
another comes from a brief career on the
stage, several are singers, and one is an
amateur champion swimmer.
Another Director Is Added to the Lasky Staff
Robert Leonard, with Universal for Last Four Years, Since Leaving the Legitimate Stage,
Is the New Member — Myrtle Stedman Also with the Company
September 30, 1916
MOTION PICTURE NEWS
2047
Spurin, Well Known English Film Man, in New York
Long Associated with Ruffell’s, One of the Largest and Most Successful of the British Distribution Organizations,
He Lately Formed His Own Company for the Release of Twenty-six Features a Year, at the Rate of
Two a Month — Pictures WiR Be Selected from Best Obtainable Here and Abroad
ROSCOE C. SPURIN, one of the best-
known motion picture men in Eng-
land, who has been publicity mana-
ger for Ruffell’s, one of the largest and
most successful of the English distributing
organizations, or renters, as they are called
over there, arrived in New York last week,
and is stopping at the Waldorf.
Mr. Spurin resigned from Ruffell’s to
organize a film renting company of his
own. He has become associated with one
of the wealthiest men in the British Isles,
and will commence releasing pictures about
the first of November.
When seen by a representative of Mo-
tion Picture News, he said : “ My plans
are not sufficiently matured to permit me
to talk in great detail at the present mo-
ment. This much I can say, however. My
organization in England is completed, and
we are ready to start work as soon as I
return. For the first year I expect to re-
Roscoe Spurin
■ :
lease about twenty-six feature pictures, or
two each month.
“ These pictures will be the best that can
be bought both in this country and abroad.
I do not care how much a picture costs, but
it must be of a quality commensurate with
that cost. When a picture bearing my
trade-mark appears in England, the fact
that it does bear that trade-mark will mean
that it is the best picture that can be ob-
tained, that it is the best that is on the
market.
“I am now buying the English rights to
American pictures. I have concluded some
contracts, and others are still under con-
sideration. I am on the market for any
production if it is clean and high class and
of the best quality. It must be clean, how-
ever, it must be a picture that any young
girl, or young boy for that matter, can see
without it bringing a blush to their cheek.
It must be a picture which I, as a father,
would not be ashamed to have my young
daughter witness.
To Be Known as Roscoe’s Exclusives
“ These pictures will be known in Eng-
land as Roscoe’s Exclusives, and in line
Mrs. Roscoe Spurin
with the foregoing statement they will be
censored by me before they go out. I will
not consider any but high-class pictures
that are clean and without the least sug-
gestion of anything that is the least bit off
color.
“ I have taken as my trade-mark a wind-
mill, and that mark will not only appear
on every picture that I handle, but on every
piece of advertising that is used to exploit
it. Inside of a year wherever that wind-
mill is seen, will be seen the best pictures
that are on the market.
“ My whole idea for success in this new
venture is founded on quality and on guar-
anteed quality. I will not only tell my cus-
tomers that they are getting the best that
there is, but I will guarantee hat the pic-
tures which they book through me will be
the best that can be obtained. I shall con-
duct my business in just the same manner
as any reputable house dealing in other
commodities. If my customers are not
satisfied with the pictures as I represent
them they are at perfect liberty to return
them and get their money back. When I
guarantee the best that can be obtained, I
will live up to that guarantee in every way,
shape and manner.”
During the fifteen months that he was
in charge of the publicity department of
Ruffell’s Mr. Spurin was responsible for
some of the cleverest as well as the most
profitable advertising and publicity work
that the motion picture business in Eng-
land has ever seen. He was the inventor
of the Metro Parrot, and created the bril-
liant series of advertisements which have
made such a success for these pictures on
the English market.
He has five of his sons serving at the
front with the British forces. His eldest
boy, who was recently invalided home
from Gallipoli, recently qualified as a first-
class bomb and musketry instructor, and
looks forward to receiving his commission
very shortly. His second son, Roscoe, who
also went through the Gallipoli campaign,
and is now somewhere in Greece, has al-
ready received his commission, while Rob-
ert, the youngest member of the family,
has been for fifty days in the trenches tak-
ing part in the “ Big Push.”
Before returning to England, Mr. Spur-
in expects to cable for his wife to come
over just for the purpose of showing her
the sights of New York. He anticipates
giving her a week filled to repletion of
typical New York hustle, and then they
will both take the steamer for the other
side.
“YELLOW MENACE” PUT IN STRING
OF KOPPIN HOUSES
All of the theatres operating under the
Henry S. Koppin Company, including the
Grand Circus, Rosebud, Woodward, and
La Salle, will show “ The Yellow Menace”
serial. Manager Jesse Fishman, of the
Standard Film Service, Inc., at Detroit,
says that bookings are coming in better
than he anticipated. He is getting splendid
co-operation from exhibitors, although
comparatively little effort has been made
as yet to sell it through the state.
The Detroit Journal, a leading afternoon
newspaper, is running the story in its col-
umns. The first shownig of the serial in
Detroit is at the Grand Circus theatre, re-
cently taken over by the Koppin interests,
of which Bert Williams is general mana-
ger. :
MUTT AND JEFF OFFICE OPENS IN
NEWARK
Due to the many requests' of. exhibitors
in Northern New Jersey for Mutt and Jeff
and Hans and Fritz, animated comedies,
the Mutt and Jeff Film Company has
opened Jersey offices in Proctor’s Palace
Theatre Building, Newark, in charge of
R. S. Clarke. Mr. Clarke, who is well-
known among the exhibitors of that terri-
tory, predicts a bright future for Mutt and
Jeff and Hans and Fritz Animated Comics.
MEMBERSHIP OF CLEVELAND CLUB
IS SIXTY-FIVE
At the regular monthly meeting of the
Cleveland Screen Club last week, the fol-
lowing were elected to membership : E. M.
Mandlebaum, G. H. Gardner, I. Grohs, Max
Schachtel, W. C. Watson, A. H. Abrams,
L. C. Thompson, J. D. Mooney, J. D.
Kennedy, C. A. Meade, August Illg and
George Schade. This brings the member-
ship up to sixty-five.
2048
MOTION PICTURE NEWS
Vol. 14. No. 13
UNIVERSAL TO FURNISH BUSSES FOR
EMPLOYEES DURING CAR STRIKE
IN NEW YORK
Universal employees have been notified
that in the event of the spread of the
transportation strike on the New York
subway, elevated roads and surface lines,
a bus system will be put into operation.
All employees have been requested to send
in their addresses so that a regular service
can be established.
Joe Brandt, Nat Rothstein, Burton Rice,
Hy Gainsborg, and other Universal offi-
cials, have put their automobiles at the
disposal of the newly established trans-
portation committee,” and hereafter no
Universal employee need walk in from
Elizabeth, N. J., the wilds of Hoboken, or
from Far Rockaway to 1600 Broadway.
Publicity Limelight Blazes Pitilessly on Horne
Director of Kalem’s “Girl from ’Frisco,” Regarded by Fellow Screen Producers as in
Sure-Fire Class and a Quiet Worker, Is Now “ Shown Up ”
THE success of Kalem’s series of the
West, “ The Girl from ’Frisco,” fea-
turing Marin Sais and True Boardman,
has resulted in bringing Director James
W. Horne into the rays of the calcium.
Horne, regarded by his fellow screen pro-
ducers as in the “ sure-fire ” class, has,
however, been seldom found in the lime-
light of publicity.
In addition to his current series, “ The
Girl from ’Frisco,” Horne will be remem-
bered as the producer of Kalem’s popular
“ Stingaree series from the stories by E.
W. Hornung,” “ The Social Pirates ”
series by George Bronson Howard, and a
Pathe Builds Strong Sales Force in Big Cities
Company Reorganizes Exchanges in Chicago, Minneapolis, Cleveland, and Boston — A. W.
Smith, Jr., Formerly Assistant Manager in New York, in Charge of Western Massachusetts
number of multiple reel successes in-
cluding “ The Barnstormers” and “ The
Pitfall.” Judging from its reception by
exhibitors and fans, “ Stingaree ” is prob-
ably his greatest success, though “ The
Girl from ’Frisco,” now in the seventh
week of its career bids fair to run the
series by the creator of “ Raffles ” a close
race. In both producteions Marin Sais
and True Boardman are the featured stars.
Director Horne is a native of Califor-
nia and a real product of the stage, as
he was a member of the Belasco-Mayer
stock company at the Alcazar in San Fran-
cisco when only thirteen years old. Stage
work carried him to New York and Chica-
go many years later, his last engagement
in the spoken drama being in the role of
Bragdon in the Cohan and Harris produc-
tion of “ Brewster’s Millions.”
PATHE is building a strong sales organ-
ization. The Chicago, Minneapolis,
Cleveland and Indianapolis exchanges have
been reorganized with a view to getting
higher efficiency than has ever been ob-
tained in the past. Now comes Boston.
Here is the line-up for New England.
E. J. Farrell has been engaged as manager.
He has been General Film manager in
Boston for a number of years. A. W.
Smith, Jr., formerly assistant manager of
the New York exchange, is in charge of
the western Massachusetts territory. H.
I. Goldman, who for two years has been
building up business in Connecticut and
Rhode Island, will handle these two states
and also eastern Massachusetts in con-
junction with J. J. Donnelly.
A. Bevan, formerly General Film man-
ager at Albany, will be located at Bangor,
Maine, while in the Boston office will be
F. J. Cavanaugh as assistant manager, R.
C. Kinney, a young Harvard man, who for
two years has shown himself to be an
excellent salesman, and F. A. Grady, who
resigned as manager of the World Boston
office to pay particular attention to Pathe
serials.
Farrell’s appointment has certainly
pleased the exhibitors in New England.
Many telegrams have been received by the
Pathe home office and C. R. Seelye, who
went to Boston to install the new manager,
reports a lame arm from shaking hands
with exhibitors and exchange men who
wanted to congratulate him.
“JAFFERY” MEETS WITH SUCCESS
“Jaffery,” the first of the Golden Eagle
features of the International Film Service,
Inc., which has just been released, is meet-
ing with success.
Harry Davis, of Pittsburgh, sent the fol-
lowing telegram last Thursday to the gen-
eral offices of the International :
“‘Jaffery’ broke all records for attend-
ance both afternoon and evening on our
first day’s presentation in the Grand Opera
House. This, in spite of intense heat and
threatening rain. Distinctly a one hundred
per cent, picture. Give us more like it.”
Frederick Clement Weber, president of
the Lord Calvert Theatres Company, Bal-
timore, controlling some of the best thea-
tres in Baltimore, sent the following letter :
“ The writer witnessed a private screen-
ing of your first Golden Eagle feature,
‘Jaffery,’ and wishes to congratulate you
upon same.
“ ‘ Jaffery ’ is a great novel, but a greater
picture, in which all the characters turn to
life in the most vivid and interesting man-
ner.”
He entered photoply work with the
Kalem Company four years ago as a sce-
nario writer, being sent to the Glendale
studio. In a little over a year of this work
Director Horne showed such ability that
he was given the directorial reins. He
soon established himself as one of the
most artistic of screen producers, his at-
tention to detail being a particularly strong
point.
Under the direction of Mr. Horne work
was started last week on the ninth episode
of “ The Girl from ’Frisco,” which is titled
“ The Web of Guilt.” For the eighth
episode, “ A Battle in the Dark,” the pro-
ducer secured some unusually striking fire
scenes by burning a three-story Glendale
residence to the ground.
The director was fortunate in learning
of a house which the owner was prepar-
ing to tear down. By offering $3,500,
many hundreds higher than the nearest
bid of a wrecking concern, he secured per-
mission to stage his private fire with the
house as the offering. The Glendale fire
department stood by to prevent possible
spreading of the blaze, while it was also
necessary to place a large bond to cover
the latter contingency. The scenes were
photographed by a battery of four cam-
eras at night and furnish a spectacular
climax to this episode.
________ '
Three Scenes from Pathe’s Serial “ The Shielding Shadow.” Left
and Right, “ Into the Depths.” Centre, “ The Mystic Defender ”
September 30, 1916
MOTION PICTURE NEWS
2049
I J. Warren Kerrigan, Louise Lovely, Hayward |
I Mack and Maud George in Various Scenes |
I from “ The Social Buccaneer,” One of the §
1 Forthcoming Features from Bluebird for Ex- |
I hibitors’ Fall Programs. To be Released on 1
I October 16. I
Bluebird Is Going to Prove That Shakespeare Was Right
The Play Is the Thing,” and Not Names, Contends General Manager Hoffman, Who Lays
Stress on the Company’s Plan to Put Gripping Story in Each Picture
NINE MEN WILL HAVE HAND IN “ THE
WITCHING HOUR”
Nine men will have a hand in the Froh-
man Amusement Corporation’s production
of “ The Witching Hour.” Augustus
Thomas wrote it, Anthony Kelly scen-
arioized it, George Irving will direct it, C.
Aubrey Smith and Jack Sherrill will play
in it, while Professors Munsterberg and
Hyslop, two noted psychologists will sug-
gest treatments for the hypnotic elements
in it, and “ Pauline,” the noted hypnotist,
will teach Irving, Smith and Sherrill the
mysteries of hypnotism. Ralph Dean, the
ninth, will build the production. The play
will require three months to produce.
FITZMAURICE WILL DIRECT “HUNT-
ING OF THE HAWK”
“ The Hunting of the Hawk ” is the
name of the photoplay on which George
B. Seitz of the Astera Film Corporation
is working at the present time. The pic-
ture will be directed by George Fitz-
maurice, and William Courtenay and
Lillian Greuze will be starred in it.
«pvULCIE’S ADVENTURE,” the sec-
ond of the Mary Miles Minter fea-
tures produced by the American Film Com-
pany, Inc., for release through the Mutual,
has been completed, and will go out to the
public on October 2.
James Kirkwood, the director, may be
depended upon, of course, to get the most
that can be gotten out of a picture. “ Dul-
cie’s Adventure,” his first Mutual offering,
is no exception.
The most painstaking care has been
given to the costuming and the setting of
the picture. Whether in the garments of a
poor lonesome little white girl, not allowed
to play with the neighboring pickaninnies
or the “ poor white trash,” in the anti-
quated hoop skirts deemed fashionable by
her Aunt Netta, or in her gorgeous im-
ported white satin wedding gown which
crowns the picture, Mary Miles Minter is
perfectly gowned.
There are many touching scenes, includ-
ing both the little Dulcie at home in her
BEFORE departing for Chicago last
week, where he will attend a meeting
of Bluebird exchange managers, M. H.
Hoffman, general manager of Bluebird
Photoplays, Inc., gave out a statement con-
cerning the recent determination of Blue-
bird to make “ the play the thing.” For
several months, during the warmest weeks
of the year, Bluebird has put its policy to
the test, under the most exacting condi-
tions, and has proven to the satisfaction
of the management that stars 'are not es-
sential to program success. This conclu-
sion is drawn from Mr. Hoffman's state-
ment, which follows:
“ During the first six months of Blue-
bird we tried the ancient plan of adver-
tising start and names, and, having given
the scheme a thorough test we decided to
abruptly depart from the beaten path and,
accordingly, began forthwith to advertise
our plays as the basis of Bluebird’s claim
sunny southland, and the sad little Dulcie
away on her enforced adventure in search
of a millionaire. There are the stolen
games with the white children of the
neighborhood, only to be discovered and
reprimanded by the two aunts ; there is the
scene where Dulcie must return the pet
squirrel given her by the grocer’s boy and
her only companion ; there are the plans
for her enforced marriage to a man much
older than herself.
TRADE SHOWING FOR COMEDIES
ABOUT OCTOBER 1 IS KEEN PLAN
The Keen Cartoon Corporation, 729
Seventh Avenue, New York, is releasing
about Nov. 1, a five hundred foot comedy
per week.
The first four releases are about com-
pleted and a trade paper showing will be
given about Oct. 1.
The organization has in its employ some
of the best cartoonists obtainable, who
are preparing each story.
to public patronage. Summer was not a
time most manufacturers would have
selected to try out a radical policy — but we
had faith in our conviction and wanted to
have one policy undergo the severest pos-
sible test, right at the outset.
“ Using only one newspaper of national
circulation, centering our efforts upon mak-
ing the best pictures it was humanly pos-
sible to turn out, and casting the parts to
the best possible advantage, regardless of
whether or not the player was a star or
even a well-advertised name, we have
proven that Shakespeare was right. With
Bluebird the play will always be ‘ the thing.’
“ We employ artists who have been with
us under the old system and cast them to
the best advantage ; but when there is a
role to be played requiring somebody out-
side of the Bluebird stock forces to play
it, we hire the player to fit the play.
“ Our release for October 16 is an in-
stance of playing artists who have names.
J. Warren Kerrigan and Louise Lovely
have each been lone-stars in earlier Blue-
birds— they play opposite in ‘ The Social
Buccaneer.’ The release for October 9 is
‘ The Chalice of Sorrow,’ the leading lady
being Cleo Madison, who has never ap-
peared in a Bluebird before. On October 2
‘ Wanted — A Home ’ will have Mary Mac
Laren as its leading lady. This girl was
created as a star by Bluebird, when Lois
Weber discovered her as the ideal type to
play the lead In ‘ Shoes.’ October 23 will
have ‘ The Heritage of Hate ’ as the re-
lease, William Quinn having been selected
as leading man because we thought he
could best play the role, giving no thought
to whether he had made a name for him-
self upon the screen or elsewhere.
“ The foregoing instances are cited as
covering our ideas of casting a play —
after the play has been decided upon for a
Bluebird release. The public, by the let-
ters they write, agree with our purpose and
the exhibitor of Bluebird’s is reaping an
advantage that our publicity campaign
gives to the theatres where Bluebirds are
shown. We are going right ahead, with
ample proof in hand that our policy is the
correct one for us to pursue.”
“ Dulcie’s Adventure,” with Miss Minter, Ready October 2
Subject Is First Picture Directed by Kirkwood for American Film Company and Will Be
Released on the Mutual Program
2050
MOTION PICTURE NEWS
Vol. 14. No. 13
A Galaxy of Stars Shine in Film Sky of General Program
Twenty -five Will Appear During Week of September 25-30 — List of Pictures Starts Off
with Selig’s “Power of the Cross,” Followed by “Getting By,” a “V”
OLD TIME FRIENDS VISIT PRESIDENT
LAEMMLE AT “U” CITY
Two interested visitors at Universal City,
a few days ago were Mr. and Mrs. Henry
Barber, of Oshkosh, Wisconsin, old friends
of President Carl Laemmle of the Uni-
versal Film Manufacturing Company, who
were his guests at the film capital for an
afternoon.
Before Mr. Laemmle became such an
important figure in the film world he was
in business in Oshkosh, and Mr. and Mrs.
Barber were his friends. While going
over the big stages they talked over the
old days in the Badger State.
Accompanying the party also were Mrs.
L. F. Martin, and Mrs. A. M. Shenk, of
Calexico, California, whose husbands op-
erate the gin mills in the cotton belt of the
Imperial Valley.
IN the cast which will be seen in support
of Nazimova in the Herbert Brenon
photodramatic production of “War
Brides,” to be released through Lewis J.
Selznick in October, there are two mem-
bers of the vaudeville company which ap-
peared with this star in her successful tour.
One of these, Gertrude Berkeley, never
has appeared in moving pictures except
under Mr. Brenon’s direction, and had de-
cided to retire from stage and screen, when
Nazimova and Mr. Brenon induced her to
return to play her big part in “ War
Brides,” that of the aged mother. Miss
Berkeley appeared under the Brenon di-
rection in ■' The Two Orphans ” and “ The
Soul of Broadway.” Nila Mac also was
in Nazimova’s company, and will have her
previous role. Robert Whitworth, another
member of the cast, has been with uch
stars as Sir Henry Irving and Forbes Rob-
ertson, and recently has been featured by
the Vitagraph. William Bailey has been
in pictures for nine years, with Essanay,
<<1\/I ORE good news in store for the
I VI exhibitors who have come to ex-
pect great things from the Greater Vita-
graph,” was General Manager Irwin’s re-
mark upon the completion of negotiations,
whereby metropolitan newspapers all over
the country will exploit “ The Scarlet
Runner,” as a fiction feature.
“ William Randolph Hearst, after hearing
favorable reports of ‘ The Scarlet Runner,’
was willing to enter into a contract to fea-
ture it in his newspapers throughout the
country and handle the syndicating of it
to other newspapers, both in the large cities
and the smaller towns.”
The most representative paper in Wash-
ington, Pittsburgh, Philadelphia, Richmond,
Norfolk, Buffalo, Indiana, Louisville, Syra-
cuse, Milwaukee, Omaha, Detroit, Minne-
apolis, Portland, Seattle, Dallas, Denver,
and Salt Lake City, have signified their
willingness to make this serial with Earle
Williams in the leading role a success.
They will be supported in their endeavors
by hundreds of smaller dailies and weeklies,
IN General Film Service program for the
week September 25-30 the actors and
actresses listed in the pictures are among
the most noted in the film world and their
names emphasize General Film Company’s
policy' of featuring distinguished stars in
pictures of short length. Among some of
the names noted in this program for the
week mentioned are :
Nell Craig, Marguerite Clayton, Sydney
Ainsworth, Tom Mix, Lillian West, Neil
Hardin, Harry Myers, Rosemary Theby,
“ Plump ” and “ Runt,” Huntly Gordon,
Inez Seabury, Claire McDowell, Marin
Sais, True Boardman, Shirley Moore, Vir-
ginia Kirtley, Robyn Adair, “ Pokes ” and
Fox, Metro, and with Universal as a direc-
tor.
Theodora Warfield wa? one of the
mermaids in Mr. Brenon’s spectacle, “ A
Daughter of the Gods.”
Richard S. Barthelmess has been acting
in pictures in his college vacations ; his
mother coached Nazimova for her Ameri-
can debut, and he has known the star al-
most all his life. Ned Burton, who will
play the part of the captain, was in vaude-
ville eighteen years, in the team of Burton
and Brookes, was with Julian Eltinge in
“ Cousin Lucy,” and last season played
Senator Murphy in “ Potash and Perlmut-
ter.”
Charles Bryand, Nazimova’s husband, is
realistically cast as her husband in the pho-
todrama. Charles Hutchinson and several
other well-known players, will complete the
array. This week the entire company went
to Lake Waramang, Conn., to make a num-
ber of the pastoral scenes, which will lend
relief to the story.
which will receive “ The Scarlet Runner,”
in plate or mat form from the Western
Newspaper Union, whose head office is in
Chicago.
Every V-L-S-E branch manager is hust-
ling to sign additional papers for this fea-
ture.
“TOLL OF JUSTICE” READY IN WEEK
OR TEN DAYS
It is reported from Miami, Florida, that
Walter Miller, who first gained screen
prominence in Biograph pictures, has sur-
passed the form he has shown in his previ-
ous successes, in the Florida Feature Film
Company’s second five-reel production en-
titled “The Toll of Justice.”
Mr. Miller has appeared in many suc-
cessful features since he made his first
bow on the screen with the Biograph Com-
pany.
In “ The Toll of Justice,” Mr. Miller is
supported by Irva Ross. “ The Toll of
Justice ” will be ready for release in a
week or ten days.
“ Jabbs,” Helen Gibson, Ivy Close, Ethel
Teare, “Ham” and “ Budd,” Gertrude
Robinson, John Junior, Hughie Mack.
A Selig two-part drama, “ Power of the
Cross,” will be the first picture shown in
the week’s program. In this Virginia
Kirtley and Robyn Adair are featured.
Huntly Gordon and Shirley Moore, Vita-
graph, will get the spot light next in a
one reel comedy, “Getting By.” Next will
come the Selig-Tribune pictorial cover-
ing all the important news of the world in
graphic manner. “ The Sunbeam,” a Bio-
graph single reel drama presenting Inez
Seabury and Claire McDowell, will close
the program for that day.
“ Peter, the Hermit,” an Essanay two-
part comedy-drama presenting John Junior
and Nell Craig, will be the first picture
screened Tuesday, September 26. “ Bump-
ing the Bumps,” a one-reel Kalem comedy
with Ham and Budd and Ethel Teare as
funmakers, will be next. “ The Wedding
Gown,” a two-part picture by Biograph
featuring Gertrude Robinson, will be
shown as the last picture of that day.
The following day “ Dreamy Dud Has
a Laugh on the Boss,” a caricature and a
short length scenic production, will be Es-
sanay’s offering. This will be succeeded
by a Vim onerreel comedy, “ Artistic At-
mosphere,” with Harry Myers and Rose-
mary Theby in the titular roles. Then will
follow the eighth episode of “ The Girl
From ’Frisco,” “ A Battle in the Dark.”
Marin Sais and True Boardman are head-
liners in this Kalem production as in
others of the series.
On the following day, Thursday, Sep-
tember 29, Selig-Tribune will have the
post of honor and will be first shown.
This will be followed by the always funny
Vim comedians, Plump and Runt, in a
one-reel comedy, “ The Reformers.”
What may appear to many as the
strongest picture of the week’s program
will be the first picture screened Friday,
a Knickerbocker three-reel drama, “ For
the Governor’s Chair,” presenting Neil
Hardin and Lillian West. Ivy Close will
be seen next in a Kalem one-part comedy,
“ Rival Artists.” Hughie Mack will follow
in a one-part comedy, “ She Who Last
Laughs.” Then just to round out the day
with a laugh a Vim comedy in one part,
“Tangles Ties,” with Pokes and Jabbs
featured, will be shown.
For the first picture Saturday, Septem-
ber 23, Essanay selected Marguerite Clay-
ton and Sydney Ainsworth in a three-part
drama, “Twin Fates.” An episode of
Kalem’s “ Hazards of Helen ” series,
“ The Death Swing,” featuring daring
Helen Gibson, will be the next picture
shown. The day and the week’s program
will close with a Selig one-act drama,
“ The Raiders,” featuring Tom Mix.
UNICORN IN KEITH AND LOEW
HOUSES
Unicorn films are being shown in the
Keith and Proctor circuit, and on the Loew
circuit, through contracts made by Man-
ager H. M. Davis, of the New York
branch.
Two in Support of Nazimova Appeared with Her in Vaudeville
Gertrude Berkeley Was in “The Two Orphans” and “Soul of Broadway,” Directed by
Brenon — Nila Mac Is to Have Previous Role in Actress’ Company
Hearst Plans to Exploit 44 Scarlet Runner ” in Dailies
Picture Made by Vitagraph Will Be Featured in His Neswpapers Throughout Country
and Handled as Syndicate Proposition to Other Publications
September 30, 1916
MOTION PICTURE NEWS
2051
44 Fall of a Nation ” Booked for Showing in Russia
In First Week of November the Dixon Spectacle Will Appear in Petrograd — This Will Be
Followed by the Distribution of Ten Prints Through the Empire
THE first of the season’s great spectacu-
lar films to be shown within the Eu-
ropean war zone will be “ The Fall of a
Nation.” Thomas Dixon has arranged for
a showing of his American war picture at
Petrograd, Russia, the first week in No-
vember. This will be quickly followed up
by the distribution of ten prints through-
out the Empire, so that before the Russian
“ little Christmas ” (which falls twelve
days later than our own big Christmas)
the soldiers in the Czar’s armies will be
viewing it in the towns and cities adjacent
to the fighting line.
The production, in the custody of an
American traveler to Russia, left New
York on the Norwegian- America liner
Bergensfjord September 18. The circuit-
ous and formerly extremely dangerous
route is via Kirkwall, Orkney Island; Ber-
gen and Christiania, Norway; thence
around the Gulf of Bothnia by rail to
Karungi, and finally the two-day rail jour-
ney through Finland into Petrograd. Since
the lull in the submarine campaign this
route has offered reasonable security to
passengers and goods, taking up about fif-
teen or sixteen days in the trip from New
York to Petrograd.
Fast work was done by the National
Drama Corporation in providing Russian
titles for the story as well as publicity spe-
cially suited to the Russian requirements.
The war has caused a great interest in
things American throughout the land of
monetary and military supplies looms
large. American banking houses are open-
ing branches over there, and most large
steel and rail-making firms have estab-
lished permanent representatives. ■ Closer
industrial relation means also an awaken-
ing as to transatlantic art and literature.
The Russian for the first time is anxious
to learn the American angle towards
world problems, and works like “ The Fall
of a Nation ” will tell him.
Another production of the Dixon spec-
tacle is booked for early shipment to
Australia. Probably the manager in
charge of this will be Jordan Dixon, the
playwright’s son, who has been in charge
of the Dixon studios and laboratory at
Los Angeles now being used by William
Fox. With the Spanish production which
opened for a tryout in a Buenos Aires sub-
urban theatre on September 15; the Por-
tuguese production which goes on in Rio
de Janeiro about the same time ; new pro-
ductions now preparing for France and
Italy, and the fifty prints released by the
Greater Vitagraph (V-L-S-E) throughout
the United States and Canada, “ The Fall
of a Nation ” will probably have a larger
world-circulation than any other serious
drama of its time.
The obvious reason for the extraordi-
nary demand is the nature of the subject-
matter. “ The Fall of a Nation ” appeals
equally to all nationalities, since the trag-
edy of national ruin and wreckage is the
the White Czar. America as a source of universal spectre erected by the world war.
HUMMING BIRDS, EAGLES AND
TURTLES SHOWN IN METRO
TRAVELOG
The current weekly release of the Metro
Travelog, which is ' of an educational
nature has been endorsed by some of New
York’s foremost educators, including sev-
eral members of the Board of Education,
who saw the feature at a private presenta-
tion. William L. Finley, State Biologist
of Oregon, who is engaged in photo-
graphing some studies of nature, prepared
two of the subjects in the feature. One of
these is called, “ Humming Birds at the
Bird Life as Shown in Metro Travelogs
Pumps ” showing how these interesting
little birds feed their young by pumping
their food into them.
Professor Finley has also succeeded in
obtaining many other little touches that
are delightful to look upon. Young eagles
are photographed in their home in a tall
yellow pine tree on a mountain side, while
the mother eagle hovers around. Two
cameras were used to obtain these pictures,
and one is on the ground where views of
the cameraman in the tree top can be seen.
One of the eagles is shown where the
bird resented the intrusion, which nearly
resulted in the cameraman falling a hun-
dred feet on the rooks. Another interest-
ing subject is “ The Great American Green
Turtle.” The turtle is shown in his habitat
around Key West, and his journey from
the sea to the soup tureen.
N. J. BAUMER IS ELECTED VICE-PRESI-
DENT ROTHACKER FILM MANU-
FACTURING COMPANY
On Wednesday, September 13, at a
special meeting of the board of directors
of the Rothacker Film Manufacturing
Company, N. J. Baumer was elected vice-
president.
Mr. Baumer, for a great many years,
has been president and director of Mat-
zene studios, which are the largest and
foremost in portrait work in America.
Under Mr. Baumer’s personal direction
during the past seven years, over one hun-
dred thousand negatives were made of
celebrities including practically all men of
national American reputation, thirty-two
of the English nobility of London, and all
of the stars and settings of the Chicago
Grand Opera Company of which he is ap-
pointed the official photographer.
The Pathescope projecting machine was
N. J. Baumer
first marketed in the Central West by Mr.
Baumer, who organized, owned and
directed the Pathescope Company of Chi-
cago. While Mr. Baumer retains the pres-
idency of Matzenes he has disposed of his
Pathescope holdings to the new Pathe-
scope Central Corporation, and will de-
vote his entire efforts, time and attention
to his official duties with the Rothacker
Film Manufacturing Company.
Mr. Baumer is a recognized authority on
studio lighting and artistic illumination,
and has reason to assume that his efforts
in the Rothacker Film Manufacturing
Company’s new studio will surpass his best
efforts in portrait work which made Mat-
zenes the undisputed leaders in still pho-
tography.
“ IDLE WIVES” TO FOLLOW “IS ANY
GIRL SAFE?”
“Is Any Girl Safe?” closed its engage-
ment at the Maxine Elliott theatre Saturday
night. It is followed by another produc-
tion called “Idle Wives,” adapted from the
novel of the same name by James Oppen-
heim.
The picture was produced under the di-
rection of the Smalleys. Lois Weber is the
unfortunate wife who has nothing to do,
and the husband is played by Phillips Smal-
ley. Mary McLaren also has an important
part. The picture is put out by the Anti-
Vice Motion Picture Company.
SAN DIEGO EXHIBITOR WEDS
Special to Motion Picture News.
San Diego, Sept. 16.
Grant Austin Bush, manager of the
Broadway and Superba theatres, was
married recently in Los Angeles to Esther
Laurentine Mugan, formerly of Chicago,
who has been an associate editor of the
Santa Fe Magazine.
2052
MOTION PICTURE NEWS
Vol. 14. No. 13
FRANK CURRIER ENGAGED BY
METRO TO SUPPORT EMILY
STEVENS, WAS WITH JULIA
MARLOWE
In the cast of Emily Stevens’ new
Metro-Rolfe production, “ The Wager ” is
Frank Currier, whose wife, Ada Dow
Currier, was Julia Marlowe’s first dra-
matic teacher. Mr. Currier was associated
with R. E. J. Miles in bringing Miss Mar-
lowe to the attention of the critics and
public at a special matinee performance of
“ Ingomar,” and later, when she had
proved her worth as a star, organized the
company headed by Miss Marlowe, in
which Joseph Haworth was her leading
man in “Romeo and Juliet,” “The Hunch-
back” and “Twelfth Night.”
Mr. Currier began his stage career at
the age of ten, as callboy of a Boston thea-
tre.
He has been in motion picture work for
three years, appearing in Vitagraph pro-
ductions for the most part, and was as-
sociated with Ralph Ince before joining
the Metro forces. In the Rolfe studio he
has renewed his acquaintance with Viola
Dana, with whom he appeared in “ The
Poor Little Rich Girl,” playing the organ
grinder, and with Lyster Chambers, Emily
Stevens’ leading man in “The Wager,”
who was a fellow-member of “ The Deep
Purple ” company.
CHICAGO HEADQUARTERS FOR
EXPLOITATION OF “CRISIS”
The city of Chicago will probably be the
principal headquarters for the exploitation
of the Selig film, “ The Crisis,” written by
Winston Churchill. Plans are in the mak-
ing for an elaborate publicity campaign.
It is rumored that “ The Crisis ” will be
booked in the principal cities of the United
States after the methods observed in book-
ing the greatest stage attractions, and that
special bands and orchestras will accom-
pany each film.
H. A. Sherman, of Minneapolis, who
represented a syndicate in the purchase of
a half-interest in “ The Crisis ” for the
United States and Canada, will probably
open headquarters in Chicago. Michel
Mowschine, a Chicago composer, has com-
pleted a musical score for the exhibition of
“ The Crisis.”
HERALD GETS RIGHTS TO “ THE
PRIMA DONNA’S HUSBAND ”
The Herald Film Corporation announces
the acquisition of “ The Prima Donna’s
Husband,” starring Holbrook Blinn, Clara
Whipple and Kathryn Browne Decker,
produced by the Triumph Film Corpora-
tion, under the personal direction of Julius
Steger and Joseph A. Golden for the en-
tire State of New York and Northern
Jersey.
“ The Prima Donna’s Husband ” was
shown some time ago to a specially invited
audience, including the press of New York.
Booking arrangements can be made im-
mediately.
UNIVERSAL EXHIBITORS TO GET
WATTERSON, BERLIN AND SNYDER
MUSIC FOR THEIR PICTURES
Watterson, Berlin and Snydei, the New
York music publishers, located in the
Flo La Badie (Thanhouser)
Strand Theatre Building, New York City,
have consented to provide any exhibitor
using Universal films with orchestrations
of their popular selections. M. Winkler,
who writes the music program for the
Universal, is using a number of these in
comedy selections, and will set more of
them in view of this fact.
Any exhibitor who wants Watterson,
Berlin and Snyder music can obtain it by
writing to Harry Cohn, of Watterson,
Berlin and Snyder, stating whether piano
parts, or orchestration parts are wanted
and if the latter, what orchestra parts.
This is entirely free and due to the ar-
rangement made with the Universal.
HOCKING IS MADE MANAGER OF
ALBANY UNICORN EXCHANGE
Lawrence Hocking, better known to the
trade as Lonzi, formerly manager of Gen-
eral at Boston and New Haven, has been
appointed by Fred Murphy as manager of
the Albany Unicorn exchange.
Also Dan B. Leader, president of the
exhibitor’s league of Maine and formerly
manager of the Empire theatre, Portland,
has been appointed by Mr. Murphy as Uni-
corn manager at Bangor for the State of
Maine.
Sam Moscow has returned from Syra-
cuse and is in New Hampshire for the
Unicorn.
SIEGEL ACQUIRES NORTHERN NEW
JERSEY RIGHTS TO “YELLOW
MENACE ”
S. O. Siegel, general manager of the
Brown Film Service Company, located in
the Strand Theatre Building, at Newark,
N. J., concluded arrangements last week
with the Unity Sales Corporation, where-
by he acquired for his exchange the ex-
clusive rights to “The Yellow Menace”
serial for Northern New Jersey.
Mr. Siegel immediately arranged to have
Margaret Gale, the attractive heroine in
“ The Yellow Menace,” come over to New-
ark on Sunday, Monday and Tuesday of
the past week, while the great Elks cele-
bration was in progress, to ride in the pa-
rade throughout the city in a big seven-
passenger “Yellow Menace” automobile.
The car was decorated in bright yellow
streamers, and attracted a great deal of at-
tention throughout the city.
LETENDRE LEAVES WORLD TO TAKE
CHARGE OF PLAYERS’ PERSONAL
PUBLICITY
T. E. Letendre, for the past eight months
associated with the publicity department of
the World Film Corporation, has severed
connections with that concern to take
charge of the personal publicity of several
stars, including Robert Warwick, Mollie
King, Emile Chautard and Irving Cum-
mings. He has taken up offices on the
third floor of the Heidelberg Building,
corner of Broadway and Forty-second
street.
A feature of his publicity service will
be a weekly news-letter to Sunday news-
papers on photoplay conditions in New
York. Over one hundred newspapers have
already subscribed for this service. Mr.
Letendre is also the New York representa-
tive of a number of French newspapers.
GILMORE REPORTS BIG BUSINESS
W. J. Gilmore, general manager of the
Animated Cartoon Exchange, 1339 Vine
street, Philadelphia, which handles the
world famed animated comedies of Mutt
and Jeff and Hans and Fritz, reports big
business in his territory. The Animated
Exchange has the exclusive rights to Mutt
and Jeff and Hans and Fritz in Eastern
Pennsylvania, Delaware, Southern New
Jersey, Maryland, District of Columbia and
Virginia.
Director Joseph De Grosse and His Universal Company in Big Bear Valley, Calif., for “ The Place
Beyond the Winds ”
September 30, 1916
MOTION PICTURE NEWS
2053
“THE COMBAT”
(Vitagraph — Five Reels)
REVIEWED BY THEODORE OSBORN ELTONHEAD
<<' I 'HE Combat” conforms to all of the well known rules of
a good, acceptable melodrama. It has an intricate well
worked out plot, the action is exciting, the interest well sustained,
and the suspense well carried out. It depends entirely on the
interest created by the plot action rather than upon character
development for its success and this is as it should be in an of-
fering of this kind.
The story was by Edward J. Montagne and was produced un-
der the capable direction of Ralph W. Ince, with Anita Stewart
in the leading role. The direction was beyond cavil. Mr. Ince
has again demonstrated his ability not only to stage a picture in
the most effective and picturesque manner but to incorporate
unique and unusual features. In order to obtain a purely in-
cidental effect he causes a fast moving railroad train to jump the
track and become wrecked in the ditch. It was not so very long
Muriel Meets Her Purchaser
ago that a mechanical sensation of this kind was made the out-
standing feature of a whole production. Now, however, it is
used merely as an incident.
He obtained another good effect by the manner in which he
showed the battle of conscience in one of the leading characters.
This he achieved by means of triple exposure photography, show-
ing the character, his better and his evil self, the two spiritual
entities striving for control of the physical.
His locations were particularly well selected, especially those in
the northern part of Canada showing the hero battling for life
in the rugged Canadian wilderness. All of these scenes were of
great scenic beauty. His interiors were equal to the standard
set by his exteriors and the lighting and photography were up
to the accepted Vitagraph standard. Taken as a whole it is a
mighty well staged picture.
Anita Stewart has gained such a well deserved reputation in
her screen work that further comment on her well known abil-
ity seems more or less futile. Sufficient to say that in this pro-
duction she lives up to that reputation in every way, shape and
manner. John Robertson plays opposite as Phillip Lewis, the
district attorney, and Richard Turner is Graydon Burton, the
other man in the triangle. Winthrop Mandell as Herman Slade
is acceptable in the heavy role, and Virginia Norden plays a
minor part well.
The story develops a tense dramatic situation. Muriel Fleming
and Graydon Burton are secretly married previous to his de-
parture for the gold fields to make a fortune. As he is about
to return to civilization he is arrested and accused of murder.
The train on which he was to depart for the east is wrecked
and he is reported killed. At the trial seeing that things are go-
ing against him owing to the false testimony of Slade, a renegade
lawyer, and one of his partners, he escapes by jumping through
the window. Far in the wilderness he eludes pursuit and finally
reaches the border.
In the meantime Muriel, reading of his death in the paper, at
last accedes to her mother’s coercion and marries Philip Lewis,
a wealthy lawyer and the district attorney. Her maid steals her
former marriage certificate and Slade, who has returned to
New York, blackmails her. Burton, who has also returned, by a
mere coincidence appears at the meeting between Slade and
Muriel. He forces a confession of murder from the former and
turns to go when Slade attacks him with a knife. Muriel picks
up a gun, kills Slade, and then escapes from the house.
Burton is arrested and keeping silence, is convicted of the mur-
der. Lewis as prosecuting attorney obtaining the conviction. Be-
fore the trial, however, he has obtained information enough to
force a confession from his wife. Later he is elected Governor
and Muriel on the eve of Burton’s execution accuses her husband
of being his murderer. Then follows the battle of conscience.
The better self finally wins, Burton is pardoned, Lewis consents
to a quiet divorce and Muriel and Burton enter upon their de-
layed cycle of love and happiness.
“HER SURRENDER”
(Ivan — Five Reels)
REVIEWED BY PETER MILNE
IVAN ABRAMSON in the writing of “Her Surrender” has
I departed quite radically from the style of production that he
has heretofore adhered to. Here Mr. Abramson ventures into
the fields of medical science, basing his picture on a theory of his
own. He claims in his picture that with the transfusion of blood
from one body to another, love can also be transplanted. Sci-
entifically, Mr. Abramson admits that he may be all wrong, but
dramatically, he says, such a theory is powerful.
The Momentous Question
In passing we might call Mr. Abramson’s attention to the fact
that a drama gains its power through the picturization of life —
by the setting down of things as they are. The farce is the one
sort of play that can be unreal and still entertain. So it might
2054
MOTION PICTURE NEWS
Vol. 14. No. 13
have been to better purpose had Mr. Abramson based his pic-
ture on a scientific reality— then there would have been no doubt
about the conviction carried by the story.
In approaching this original point in his story the author builds
a drama throughout the duration of four reels which manages
to hold the interest in a mild sort of way, despite the insertion
of various scenes that have no direct bearing on the picture
proper. At this point he introduces the blood transfusion epi-
sode. A girl has been wounded and a poor boy steps to the fore
and offers some of his blood to save her life. The operation is
successful but afterwards the girl discovers that she has no more
love for her affianced husband. The blood of the poor boy run-
ning in her veins, she cannot help but loving him and so the picture
ends, rather unhappily for the majority of the parties concerned.
As for the fabric as a whole and apart from the manufactured
science of Mr. Abramson, it measures up rather poorly alongside
of the same author’s former works. We have a sneaking feeling
that a much better vehicle could have been created for the in-
troduction of the love transfusion affair, and there are some in-
consistencies in the direction that Mr. Abramson would not be
expected to make.
Another all-star cast was assembled to enact the principal roles
in the picture. Anna Nilsson as the girl, Wilmuth Merkyl as her
jilted fiance, and Harry Spingler as the boy she finally loves do
creditable work. In addition there are Rose Coghlan, William
H. Tooker and Frankie Mann, each exceedingly good in roles of
importance.
“THE DAUGHTER OF MACGREGOR”
(Famous Players-Paramount — Five Reels)
REVIEWED BY THEODORE OSBORN ELTONHEAD
t‘ry,HE Daughters of MacGregor,” has two stars, Valentine
A Grant and her dog “ Lady,” and it is hard to say which
makes the most favorable impression, Miss Grant with her “ chic,”
“ piquante ” attractiveness and her winning attractive personality,
or “ Lady ” with her astute canine cleverness. The winsome
magnetism of Miss Grant is made apparent at the very beginning
of the picture and holds true to form all the way through. She
pleases by the very naturalness of her being.
Besides being the star she is also responsible for the story,
which by the way is a very clever piece of character drawing.
Slight as to plot, it sets forth in simple narrative form the in-
cidents in the life of a young Scotch lassie. Much of the early
part of the picture is taken up with the necessary introductory
The Homecoming
details establishing the identity, characteristics and psychology
of the principal characters. When Donald MacGregor decides to
take unto himself a second wife his daughter Jean decides that
she cannot longer live at home. Her departure is hastened by
some slanderous scandal spread by her future mother-in-law.
Running away accompanied by “ Lady ” she meets with an itiner-
ant showman and his wife and works for them until she has
accumulated money enough to go to her uncle in America. He
is the foreman in charge of a gang of lumber men in the yellow
pine forests of Florida, and Jean is the means of discovering and
helping to break up a gang of lumber pirates.
Winston, a wealthy young Englishman, who was the innocent
cause of the scandal clouding Jean’s name, arrives in the camp
on an inspection trip for his father and the love story commenced
in Scotland reaches its conclusion midst the pines of Florida.
Too much praise cannot be given Sidney Olcott for the man-
ner in which he has staged this picture. He has made realism
and humanism the keynotes of the production. The picture is
replete with those subtle appealing little incidents that serve the
purpose of making a picture different, of causing it to stand out
in contrast with the general run of motion picture plays. Many
of these little touches he has achieved with Miss Grant in com-
pany with her dog. “ Lady ” is not only a mighty fine intelligent
dog but a clever actress as well.
Sidney Mason pleased greatly as Winston ; Arda La Croix
did a fine bit of character work as Donald MacGregor; Helen
Lindreth did equally as well as Miss McGrim, the trouble caus-
ing mother-in-law ; Edward Davis was strong, forceful and
brutal as Robert MacPherson, the boss of the lumber camp, and
Daniel Pennell pleased as Bull Grogan. The lighting and pho-
tography were up to the usual high standard of the Famous
Players Company with some especially good scenic effects.
This picture has a direct appeal and for that reason if for no
other will undoubtedly please any audience, irrespective of its
race, color or condition of servitude. It is a picture which, if
properly advertised, will fill a theatre and send the audience away
pleased and enthusiastic.
“WANTED— A HOME”
(Bluebird — Five Reels)
REVIEWED BY PETER MILNE
THE Smalleys contribute the Bluebird feature of the week and
again their star is Mary MacLaren, this time in a story
written for her by Lois Weber. It sets forth the adventures of a
friendless girl who is obliged to resort to deception to gain her-
The End of Mary’s Stay in Gorman’s Home
self a home. However, she comes through with flying colors
because after hearing her sad story a young doctor decides that
it will be just as well for her to become Mrs. M. D. and gain a
home for life.
The adventures of the young lady smack of a certain suspense
that would probably be stronger were they compressed to a
greater extent and also if Miss MacLaren had put more anima-
tion and variety in her performance. In “ Shoes ” she was aptly
cast and her slow expressionless performance went very well
with the character of the picture, but here she has a role that
might have been materially enhanced by a little show of versa-
tility. But instead she plays the whole picture in a tone that is
somewhat too monotonously slow for complete enjoyment. We
are quite sure that no real person, no matter how depressed, goes
about in such a forlorn state of mind as Miss MacLaren would
have us believe.
The Smalleys’ production is as ysujd of the best sort. The set-
tings are all appropriate, the atmosphere in the various phases
of the picture is realistic and the scenes handled with care. The
lighting and photography are praiseworthy. (■
The cast assembled to support Miss MacLaren includes, Nanine
Wright, Grace Johnson, Marian Sigler, Charles Marriott, Jack
Mulhall, Dana Ong, Ernie. Shields and “ Kewpie ” Morgan.
September 30, 1916
MOTION PICTURE NEWS
2055
Three Scenes from Famous Players’, “ Reward of Patience,” Featuring Louise Hoff
“ THE REWARD OF PATIENCE ”
(Famous Players-Paramount — Five Reels)
REVIEWED BY PETER MILNE
u'T'HE Reward of Patience ” makes an exceedingly attractive
photoplay, mainly because of the charming personality of
Louise Huff in the role of Patience, a little Quaker girl. The
story, which was prepared specially for the star, is the work of
Shannon Fife. It is a simple “eternal triangle” plot without
much elaboration — but in its simplicity lies its chief charm. Rob-
ert Vignola has given the story an appropriate and picturesque
setting and it is gratifying to note that he has not overdone those
scenes laid in the Quaker village.
The picture contains many delightful little comedy touches,
one that kept a Strand audience in convulsions for a full minute.
It came when Patience in her Sunday school class requested a
pupil to tell her who led the Israelites into Canaan. And the
youngster answers, “ Please ma'am, it wasn’t me. I just moved
here from Iowa last week.” If such innocent humor is appre-
ciated so much on the screen, it is a wonder that more of it is
not utilized. In addition there is the usual baby and his bath
administered by the star, which incident always seems to be
greeted by the happiest of smiles.
After a chain of light and interesting scenes, Patience is dis-
closed as serving in the capacity of private secretary in the home
of the man she loves. He is married to a society girl, who be-
comes bored when her husband devotes so much time to his
business. The wife elopes with an admirer, the yacht is wrecked
and both are drowned, and so Patience at last receives the love
of the man she has always so greatly admired.
Miss Huff makes an appealing character of Patience. John
Bowers is an adequate hero and Lottie Pickford a good heavy.
Others are Kate Lester, Gertrude Norman and Adolph Menjou.
“ THE SCARLET RUNNER ”
(Episodes Five, Six and Seven — Vitagraph — Two Reels)
REVIEWED BY THEODORE OSBORN ELTONHEAD
' I ’HE fifth episode of this new automobile series is called “ The
Jacobean House,” and as to plot and the manner in which
it is worked out, is well up to the standard of the previous
episodes. A speeding up of the action would not detract in any
way from the attractiveness of these pictures. There are times
when they drag considerably but this is more than compensated
for in the well known popularity of the star.
Christopher Race is summoned to discover the cause of a series
of mysterious robberies that are occurring in a large old-fash-
ioned house used as a private hotel. He discovers a secret pas-
sage way between the first and second floors and after permit-
ting himself to be robbed waits in this passage to discover the
thieves. He captures them as they are hiding their loot in a large
chest and forces a confession, thereby gaining great praise for
his detective ability.
The sixth episode is called “ The Mysterious Motor Car,” and
deals with another slight incident furnishing Race with an op-
portunity to display his detective ability. A motor car is found
in the ocean by a group of fishermen. Race and a policeman be-
lieve that it points to either suicide or murder. At the police
station they learn that it is the same car that was abandoned on
a lonely road only a few days before. Race is commissioned by
a newspaper to solve the mystery. He finds the owner of the
car but he escapes to London and Race follows. Later it devel-
ops that the whole affair was only a love spat between the mys-
terious man and his fiancee, the former hoping that the sem-
blance of an accident would bring her back to him. Race dis-
gusted with his detective ability, decides to devote all of his fu-
ture efforts to the Scarlet Runner only.
In the seventh episode called “ The Red Whiskered Man,” he
is commissioned by a wealthy man to aid in bringing a valuable
diamond from the jeweler. There are supposed to be three pack-
ages, one in the possession of Jacobs, the faithful servant of the
merchant, the other in the possession of the wealthy man’s
nephew and the third in the possession of the latter’s fiancee. By
a series of incidents a celebrated diamond thief takes the place
of Jacobs the servant. By a trick the nephew and his fiancee
are held up by the thief’s accomplices while Race escapes. When
all the characters are finally brought together again it develops
that there were four packages instead of three and that Race
carried the fourth one in which reposed the stone.
These three episodes have been staged in the same effective
manner that characterized the first four and while the action is
not so rapid they have been handled in such an artistic and fin-
ished manner that this fault is not noticed -to any great extent.
Earle Willaims in the leading role scores as usual and it is his
attractive personality that will do much toward making this series
a success. The lighting and photography were up to the usual
standard.
Those constituting the supporting companies were Zena Keefe,
Walter McGrail, Josephine Earle, Harold Forshay, Raymond
Walburn, Bettie Howe, Nellie Anderson, Arthur Robinson, Billie
Billings, Thomas R. Mills, and Alexander Kyle.
“THE CHATTEL”
(Vitagraph — Five Reels)
REVIEWED BY PETER MILNE
BREVITY is one of the most valuable essentials in the art of
fiction writing and it is also one of the most valuable in
the art of picture making, although few producers seem to real-
ize the fact. The Vitagraph company has realized this fact in
“ The Chattel,” so since the private showing given a while ago
they have reduced its footage from something over six thousand
feet to something under five thousand. To say that the picture
profits by the condensation would be putting the case mildly.
“The Chattel” in its abbreviated form takes on a certain life
that it did not possess when burdened with so much excess foot-
age. Perhaps the main change effected is the cutting out of many
scenes which before followed the climax. In the original pro-
duction these scenes were tiresomely drawn out whereas now they
are enjoyable. The fire scene which, it will be remembered, was
introduced to unite the husband and wife and which fell quite
flat, has also been benefited by cutting.
As a result of the revamping given the picture, E. H. Sothern’s
first screen appearance may be heralded with more enthusiasm.
We mentioned in the previous review that his name was undoubt-
edly a box office asset. But the exhibitor knows that getting his
patrons inside his house is not the only consideration. It’s get-
ting them out again without endangering his own life and get-
ting them back the next time that counts some. In its present
state “ The Chattel ” will send patrons away satisfied that they
have been entertained, which if our judgment is worth anything,
they would not have been when that other reel was scattered
throughout the production in minor lengths.
2056
MOTION PICTURE NEWS
Vol. 14. No. 13
“ THE PILLORY ”
(Thanhouser-Pathe — Five Reels)
REVIEWED BY PETER MILNE
AN average picture is “The Pillory,” carrying a certain amount
of appeal and pointing a moral which adds considerably to
the strength of the piece. Its nature can best be learned by the
telling of the story, so here it is.
In a small country town there lives a nameless girl who is cared
for by her aunt who treats her harshly, condemning her for the
sin of her mother. With her aunt’s death she is driven from
home by the housekeeper, a straight-laced, hatchet-faced woman
whose business is spoiling the pleasure of others. The girl gets
in bad company in the city and is the victim of a frame-up which
brings her to court. Her accuser, the real guilty lady, breaks
down when questioned by the judge’s wife and confesses the
other’s innocence. The judge’s wife learns that the girl is her
own daughter and adopts her. With the announcement of her
engagement, the hatchet-faced one from the country comes to
town and tells the judge and all his guests the real truth about
his wife and her illegitimate daughter. A separation comes and
mother and child go into the slums to work for the poor. The
judge refuses to forgive his wife until he learns that she has
been mortally wounded by a stray shot. The daughter marries
and goes on doing settlement work.
The Girl Takes the Stand in Her Own Defense
The moral of the story is brought out quite clearly and is en-
forced by a number of subtitles that quote the Bible. It is plainly,
“Don’t judge people by what they have done, but by what they
are doing.” This might be said in a manner more delicate but
the facts of the case are there.
The production was in charge of Frederic Sullivan, who has
done a job betwixt and between. Mr. Sullivan can handle scenes
in which a few principals appear to good effect, but when it
comes to a bigger bit where a number of supernumeraries take
active part he is inclined to wax unrealistic, mainly because he
has all his people register the same emotion or act in unison. A
more careful consideration of these scenes and his pictures would
be better rounded.
Florence La Badie is the star of “ The Pillory ” and her sup-
port consists of Marie Shotwell as the mother, George Mario as
her fiance, Marie Haynes as the hatchet-faced one, and Nellie
Parker Spaulding, Ethyle Cooke, Yale Benner and James Seeley.
“ THE GIRL FROM ’FRISCO ”
(Kalem-General Film — Two Reels)
REVIEWED BY THEODORE OSBORN ELTONHEAD
THE eighth episode in this well conceived series of a modern
western girl is called the “ Battle in the Dark,” and is well
up to the quality that has characterized the series from the be-
ginning. The picture contains some unusually good night pho-
tography showing the destruction of a large ranch house by fire.
The action throughout is exciting, reaching a climax in a stirring
fight between the ranch owners and a band of Hindoo laborers.
To add to the excitement and suspense the fight takes place in
the burning building and the defenders are not only menaced by
the bloodthirsty crowd of fanatics without, but by the falling
timbers from the burning house above.
Madge Merrilies, the daughter of a wealthy ranch owner,
comes to Barbara Brent in great trouble, saying that a Hindoo,
named Madah Singh, has acquired a mysterious control over her
father, and is gradually obtaining his whole fortune. Barbara
decides to spend a few days at the ranch to see what she can
accomplish.
She soon discovers that the Hindoo has a beautiful young girl
imprisoned in the house with whom he is deluding the ranch
owner relative to his mysterious powers of communicating with
the spirit world. Barbara discovers the means by which the
hoax is worked and effects the release of the young girl, acquir-
ing at the same time the money box containing all of the money
which the alleged mystic has been able to obtain from the ranch
owner.
Madah Singh soon discovers the loss and invading Barbara’s
rooms makes off with both the girl and the money. In the strug
gle he throws the lamp on the bed, setting fire to the place. He
escapes in an automobile pursued by Barbara on horseback.
During all of this excitement Gungha, the leader of the Hindoo
laborers, has been trying to knife Madah Singh. As the latter
escapes in the automobile Gungha secrets himself on the extra
tire on the rear of the car and at a lonely spot in the road climbs
over and kills his enemy. As a result the car is ditched.
Previous to entering the house Gungha has instructed his band
that if he does not return in fifteen minutes that they are to
attack. John Wallace and Barbara’s father arrive just before
this attack and prove valiant defenders. At the crucial moment,
just as they are about to be overcome by both the fire and the
invaders, the cowboys from Wallace’s ranch rush in to the rescue.
The Hindoos are beaten off and the defenders are viewing the
smoking ruins of the ranch house from a distance when Bar-
bara rides up with news of Madah Singh’s death and returns the
stolen money.
Marin Sais and True Boardman in the leading roles are pleas-
ing, the latter proving beyond cavil that he knows how to handle
his fists. He is a protean fighter in this picture. Others in the
cast were Frank Jonasson, Ronald Bradbury, whose characteriza-
tion of Madah Singh could have been greatly improved upon ;
Karl Formes, Jr., Josephine West, Gypsy Santoris and Edward
Clisbee. The direction, lighting and photography were up to
the standard that has characterized the whole series.
“THE INTRIGUE”
(Pallas-Paramount — Five Reels)
REVIEWED BY THEODORE OSBORN ELTONHEAD
LENORE ULRICH is featured in this exciting story of Eu-
ropean intrigue written by Julia Crawford Ivers and staged
under the direction of Frank Lloyd, and it is needless to say
that she is thoroughly pleasing. She is wasted, however, in a
The Victory
picture of this type as it provides her with little or no opportunity
to act, the interest being centered in the unweaving of the plot
rather than the people who are interpreting the various parts.
The story is interesting and exciting in parts, in other parts an
attempt has been made to achieve that subtle human touch but
September 30, 1916
MOTION PICTURE NEWS
2057
without any great measure of success. Guy Longstreet, a Young
American inventor, devises a new gun whereby he can control
wireless emanations of electricity. He tries to sell it to his own
government but it refuses to consider it. He then goes to Europe
and interests one of the warring powers. The Baron Rogniat
is commissioned to come to this country to investigate, with
power to purchase. The president of one of the other warring
nations commissions the Countess Sonia Varnli to prevent the
sale.
The Countess causes her maid to impersonate her while she
comes over in the steerage. By a set of incidents she attracts
the attention of both Longstreet and the Baron, the latter offer-
ing a place in his household as a maid. In this manner she is
able to learn all of the details of the manner in which the sale
is progressing. The Baron determines to cheat Longstreet not
only out of his money but to take his life as soon as the secret
of the gun is discovered. Sonia warns him and they are able to
circumvent the Baron and his minions. During the course of
their acquaintance, romance has been getting in its deadly work
and this last adventure serves the purpose of disclosing their
mutual love.
Frank Lloyd has staged the picture in a most capable and
efficient manner with due attention paid to the demands of real-
istic detail. In most cases he has kept the action moving at a
lively tempo and has kept the interest well sustained.
Cecil Van Auker handled the part of the young American in-
ventor in an able and convincing manner, while Howard Davies
made a most favorable impression as the Baron Rogniat. Others
in the cast were Herbert Standing, Florence Vider, and Paul
Weigel. The photography was most excellent with several scenes
of especially meritorious work and the lighting was in every
case acceptable.
Exhibitors will make no mistake in booking this attraction.
It has a star who can be widely advertised playing in an attrac-
tion that will hold the interest of the audience and send it out
of the theatre pleased with that which it has seen.
“ THE DARK SILENCE ”
(Peerless-World — Five Reels)
REVIEWED BY THEODORE OSBORN ELTONHEAD
KEEN admiration must be expressed for the manner in which
Paul West has developed and treated this story. It starts
off in a familiar stereotyped manner and so continues for about
three reels. Then suddenly it changes and becomes transmogri-
Love Interrupts Painting
fied from the ordinary into the unique and original. This is in-
deed admirable work and as such deserves commendation.
The story opens in the Latin Quartier of Paris and discloses
Mildred Snow, an attractive young art student, being rescued
from a burglar by Dr. Martinez, a celebrated eye specialist. Later
he introduces his friend Derwent Ainsworth, a titled young Eng-
lishman, studying sculpture. Mildred and Derwent fall rapidly
in love and the day is set for their marriage.
Then Derwent receives word from his sister Sibil that his
father is dying, and leaving a note for Mildred with his friend
Martinez, hurries home. Martinez, madly in love with Mildred,
withholds the note and intercepts her mail, so that she is led to
believe by the wily Spaniard that her lover is faithless. Too
unhappy to care what becomes of her, Mildred agrees to go away
with Martinez.
At this period Derwent returns and hearing that his sweetheart
has deserted him, joins the army, after effectually beating up
Martinez. Mildred returning from the railroad station, finds
out the truth and joins the Red Cross. Several battle scenes are
shown and then the inevitable happens. Derwent is wounded in
action and loses his sight. Mildred under an assumed name
nurses him back to health. The visit of his sister Sibil shows
the foolishness of her former suspicions. Then Derwent insists
on taking his nurse, with whom he has fallen in love, home to
England with him. Shortly they are married, Mildred maintain-
ing her silence and being married under a false name.
Now comes the unusual part, the redeeming thread of original-
ity. Dr. Martinez has achieved great success in restoring the sight
of soldiers blinded in action and Sibil appeals to him to save'her
brother. This he consents to do as an atonement. Mildred is
torn with a great struggle fearing that if her husband
discovers her identity he will turn from her. Still she urges
Martinez to go ahead and restore his sight if possible. This
he is able to accomplish. He then confesses to Derwent and the
accepted reconciliation follows.
Clara Kimball Young in the leading role pleased as usual. For
an accomplished actress of her calibre the work she was called
upon to do was not of the character to tax her energies. She
was pleasing at all times and rose to the emotional cli-
maxes with a spontaneity and realism that was most ef-
fective. The two male roles were handled by Edward T. Lang-
ford and Paul Capellani, the first as the young hero, and the other
as the villain. Capellani was also the director of the production,
and it is unfortunate that he is not as good an actor as he is
a director. Much of his work as an actor he would not accept
as a director, were some one else playing the part.
Nothing but praise can be vouchsafed for the manner in which
he staged and produced the picture. He made realism the key-
note of his settings and locations and in addition displayed his
artistic judgment to great advantage. His detailing was good
and he also managed to get the best that was in his cast regis-
tered on the screen. Others in the cast were Jessie Lewis, as
Fifine, a model, and Barbara Gilroy as Sibil, both of whom han-
dled minor parts well. The photography and lighting were up
to the average. Taken as a whole it is a human appealing story
well staged and acted, a picture that should prove successful both
from a box office and artistic standpoint.
“ INHERITED PASSIONS ”
(Hamilton — Seven Reels)
REVIEWED BY PETER MILNE
<<TNHERITED Passions” was produced by Gilbert P. Hamilton
■l with Dorothea (once Dot) Farley in the role of principal
importance. Mr. Hamilton’s productions will be remembered as
being one of the chief mainstays of the old Warners’ Features
program, and if one goes further back he will find his name down
as producer for Biograph, Essanay and other companies.
“ Inherited Passions ” was made for the masses and in another
period not so long ago it might have been labeled “ The Curse
of Drink.” Miss Farley herself prepared the scenario from a
newspaper story by Jack Wolf. The story sticks close to detail
and outlines with sensational realism the life of a girl who in-
herited her father’s passion for liquor as well as his terrible
brutality. That element in the father's makeup is impressed
upon the spectator several times, the two most furious being when
he beats his wife into such a pulp that she dies shortly after-
wards and again when he maltreats his daughter into a state of
unconsciousness.
The life of Masie, the daughter of the drunkard, is not happy
and therefore Mr. Hamilton has introduced few humorous or
light touches throughout the picture’s duration. He has some
very fine western scenes incorporated in the picture which act
as the only relief from the tragedy of the girl’s life. Plunging
into the middle of it we find her as a cabaret dancer who has
met a cowpuncher. The cowpuncher wants her to be his wife
2058
MOTION PICTURE NEWS
Vol. 14. No. 13
and she agrees. Out west, however, she soon tires of the same-
ness of her existence and during the roundup she deserts him.
Repenting her action when she gets half way to the city, she
writes asking him to forgive her. He never receives the letter
as it is lost in the mails.
Back in the city she takes the easiest way out of all her trou-
bles and lives illegally with a wealthy society man. On learning
of his marriage she makes public his true character. Later she
goes back to the cabaret as scrub woman and here her husband
finds her, taking her again to the west, where she dies.
Miss Farley in the role of Masie gets in some excellent acting,
although when it comes to looking pretty it must be confessed
she can not rank with the average motion picture actress. Wil-
liam Conklin plays her father while others in the cast are Mrs.
Farley, Beatrice Van and Frank Newburg.
Mr. Hamilton’s direction is adequate in proportion to the mate-
rial he worked with. In the matter of detail his work is ex-
cellent. The settings are fair and the camera work good. Dis-
tinctly for the masses, “ Inherited Passions ” would create an even
stronger impression providing some of the footage were elimi-
nated. As a five-reeler we would have no hesitation in recom-
mending it as excellent entertainment for the class of people for
which it was produced.
“ THE RETURN OF ‘ DRAW ’ EAGAN ”
(Triangle-Ince — Five Reels)
REVIEWED BY PETER MILNE
<<’ I 'HE Return of ‘Draw’ Eagan” is the return of William S.
A Hart to the picture of all the wild and woolly west. Again
he is the bad man who turns good because of a girl, again does
he prove his prowess with his fists and his two six shooters. In
fact the picture sets Mr. Hart off to his best advantage and Mr.
Hart rises to meet every situation offered him with the fascinat-
ing ease for which he is famous.
Though it is a Western and though it contains some situations
of familiar character, the story by C. Gardner Sullivan is original
as a whole, while the treatment accorded it by author and di-
rector is of the best sort. In the story there is plenty of suspense
and plenty of thrills and the production sets forth some realistic
pictures of western life in the rough. Next to “The Patriot”
it is the best thing Mr. Hart has done in a long time.
Eagan at Yellow Dog
“ Draw ” Eagan is a bandit with a price on his head and when
the picture opens he is obliged to disperse his band and hide
for a time. When he shows himself again it is in Muscatine.
Here he displays such fearlessness in resisting the town terror,
that he attracts the attention of the leading citizen of Yellow
Dog, a neighboring settlement. The citizen requests that he come
to Yellow Dog and act as town marshal, and subdue some of
the more rambunctious inhabitants of the place.
Eagan consents and quickly brings the town of Yellow Dog
to order. Then there is his romance with the daughter of the
leading citizen, his realization that his past life makes him un-
worthy of her. Then there reappears on the horizon Arizona
Joe, a member of his old band. Joe by threatening to tell of
Eagan’s past, has the run of the town until the leading citizen
complains. At last Eagan decides to face the music and give up
the girl. Joe tells of his past and is promptly sent to his hereafter
by the marshal. The girl is heartbroken, but even her hero’s past
is not sufficient to eclipse her love for him and so they live hap-
pily ever after.
Opposite Mr. Hart appears Margery Wilson. Miss Wilson and
her brown eyes reform the bad man and it's no wonder — with one
look she could convert the worst of them all. She it was who
appeared as Brown Eyes in “ Intolerance ” and we hope she will
appear many times again. Robert McKim is again the villain as
Arizona Joe, Louise Glaum has her familiar role of a dance hall
girl, while J. P. Lockney is the leading citizen.
“MANHATTAN MADNESS”
(Triangle-Fine Arts — Five Reels)
REVIEWED BY PETER MILNE
DOUGLAS FAIRBANKS in another winner. Which short
statement ought to suffice for a review of “ Manhattan
Madness.” In fact it is, but merely because such a small collec-
tion of words might be lost in the shuffle it remains for more
to be written.
We can tell you that Douglas Fairbanks has the sunniest and
most contagious personality that ever flickered across the screen,
In the Mysterious House
that as an all-around athlete Douglas Fairbanks puts Jim Thorpe
way back stage, that Douglas Fairbanks is the best actor of the
silent drama, that the Fine Arts producers know just how to
present Douglas Fairbanks to the public ; but then we can also
tell you that water is usually wet, that babies aren’t given a diet
of absinthe, that the picture business is beyond its infancy, and
a lot of other things that you know as well as we do. The thing
is that Douglas Fairbanks in “ Manhattan Madness ” is a winner,
as we remarked before.
This time the star appears as a westerner with a college educa-
tion, who pooh poohs New York because it is slow. His friends
after hearing their great and more or less honorable city belittled
September 30, 1916
MOTION PICTURE NEWS
2059
by the speech of the westerner, fix up a little surprise for him.
But you are not told it’s a frame-up at all until the end— that’s
where the suspense comes in. All you know is that Douglas has
a fast and furious time in a house with a supposedly Russian
agent, his colleagues and the girl he holds in his power. After
Douglas learns he has been tricked he walks off with the girl and
turns the laugh on his friends.
For the feminine side of the picture there is Jewell Carmen
and a prettier and more attractive young lady would be hard to
find. For the rest, and the rest have little to do, nothing but the
best can be said.
“ WHERE LOVE LEADS”
(Fox — Five Reels)
REVIEWED BY E. DRAW
I 1 does seem a great pity that so much money is still wasted
■l in producing a scenario which has not the slightest merit, is un-
convincing and utterly devoid of all interest and story. No di-
rector can hope to make a good picture without a really strong
story.
The first reel portrays scenes in a club dressing room, college
The Fight on the Staircase
dormitory and the annual contest between the rival college teams,
all of which are well done. The remainder of the production
is then taken up with sensational flights, desperate encounters,
flights over roofs, chases down fire escapes, police rescues, and
the raid of a white slave establishment.
In this “ storyless ” production Ormi Hawley is the redeeming
feature. Her performance as the young girl is admirable, and
again seventeen years later, as a mature woman she again does
justice to her role.
The supporting cast, which includes Rockliffe Fellowes, Royal
Byron, Charles Craig and Dorothy Rogers is quite capable.
Marion Barstow is influenced by her parents to marry Sir
Rankin Chatsworth, although she is in love with a younger man.
Seventeen years later Marion has been neglected by Sir Rankin,
who had tired of her soon after the honeymoon. Her only
consolation is her daughters, Kathleen and Rose. Marion’s
mother has written, begging her to send the girls to America.
Unfortunately Marion makes the sad mistake of entrusting her
two daughters to Camille, a white slave agent. Camille cables
to a confederate to prevent the grandparents from meeting the
steamer on its arrival.
The girls, however, are rescued by Richard Warren a news-
paperman who had been Marion’s sweetheart before she was
"forced to marry the nobleman. The former lovers are united
*and all ends well.
“ THE WINNING PUNCH ”
(Triangle-Keystone — Two Reels)
REVIEWED BY PETER MILNE
ONCE again does Keystone come into its own with a whirl-
wind of new gags and trick effects, that places “ The Win-
ning Punch ” in the winning class. The main feature of the pic-
ture is a burlesque boxing bout, quite the cleverest and most hu-
morous bit of work we have seen in a long time. The camera-
man has done his best here too and his manipulation of the crank
has certainly resulted in a series of uproariously funny scenes.
Outside of the fight the picture is just as worthy. The pro-
ducers have concocted what appears to be a new Ford joke, when
a fat man is kicked out of a bar, collides with the car and sends
it whirling across to the other side of the street. And of course
there is the usual amount of incidental funny business perpetrated
in the course of the action that in the present instance is quite
original.
Slim Summerville as the champion boxer gets many laughs
due to his elongated physique and his inborn sense of humor.
Bobby Dunn, as his opponent, is a little fellow who we remember
having seen in extra parts not long ago and who does exceptional
work in this prominent role. Peggy Pearce is the girl and Jerry
Linder and Billy Hauber appear in other parts.
“HIS LYING HEART”
(Triangle-Keystone — Two Reels)
REVIEWED BY PETER MILNE
THERE are no tricks of acting or production in this two-reel
number starring Ford Sterling, and its laughs for the most
part will be caused by the subtitles which are written in a fairly
good humorous style. Neither Sterling nor other members of the
cast do anything remarkable in the way of comedy acting, while
the story offers few situations of the sure-fire variety.
The plot concerns a dream indulged in by a husband who has
neglected his wife to pay court to a manicurist. In the dream
he marries her and straightway she fills his home up with bar-
bers and other manicurists and he himself gets little opportunity
to see her. Waking finally, he decides to make up with his
spouse and all ends well.
Glimpses of the Forthcoming Fox Feature, “ Where Love Leads,” With Ormi Hawley Leading the Cast
2060
MOTION PICTURE NEWS
Vol. 14. No. 13
Sterling and Charles Avery directed and others in the cast are
Vivian Edwards, Louella Maxam, Joey Jacobs and Joseph Single-
ton.
“BLIND JUSTICE”
(Dansk Biograf Company — Seven Parts)
REVIEWED BY H. S. FULD
At the Strand theatre on Thursday morning a representative
audience was present at the private showing of “ Blind Justice,”
of which Benjamin Christie was the author, producer and leading
man, and saw a masterpiece of foreign make. For an hour and
a half they sat as if spellbound as the film unwound, and at the
end were most generous with their applause. And the film well
deserved it.
Superb photography, masterly acting on the part of the prin-
cipals, an exceedingly interesting plot with many tense situations,
“ I Insist on Giving the Keys to the Doctor in Person ”
all helped not a little. But what impressed one most was the at-
tention paid to the minutest detail, whether in interiors or ex-
teriors, that some American producers would do well to emulate.
To bear out the title the story deals with the present day ten-
dency to convict and punish on purely circumstantial evidence.
Strong John, though innocent, is convicted and sent to prison
for murder. He escapes and in seeking a haven for his baby boy
EXPERT FILM EDITOR,
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in the home of a wealthy family is discovered and recaptured.
Swearing vengeance on the daughter of the house, he is led
away. She is also the victim of circumstantial evidence, being
really in sympathy with Strong John. She was in the act of
bringing food for his baby when discovered, and by threats made
to show his hiding place.
Fourteen years later Strong John is released for good be-
havior, a wreck of his former self and his mind a blank. Pic-
turing his child as he left him, his first thought is a toy for the
baby, and at the first toy store he buys a teddy bear.
At the orphan home where the child had been taken by the
authorities on his imprisonment, he learns that the infant had
been adopted by a veiled woman soon after its arrival there. The
shock brings back to him his oath of vengeance.
He makes elaborate plans to carry out his revenge. He does
not know that his proposed victim is the adopter of his child,
only that she has since married a doctor and is living near by.
By a telephone message he lures the husband doctor to a lonely
hamlet, and overpowering him he ties him to a chair. In his
hurried departure he has forgotten the keys to his medicine case
and his wife sends the adopted son after him with the keys.
Arriving at the hamlet the son demands that he see the doctor
to deliver the keys in person, and is soon a prisoner also, locked
in a closet, while Strong John goes on his mission of vengeance.
With the aid of a pocket knife the son cuts a hole in the
closet and under the direction of the bound man in the chair
and with the aid of a cane, pulls the telephone from the table
and holds it close to his foster-father’s mouth, so the latter can
call for help and direct the police. The police arrive at the
mansion in the nick of time and shoot Strong John just as he is
strangling his victim. Before he dies he learns that his son is
in good hands and also that the perpetrator of the crime for
which he had been imprisoned has confessed, exonerating him.
Everything is cleared up and he passes away happy at last.
Benjamin Christie, director general of the Dansk Biograf Com-
pany of Copenhagen, Denmark, is to be congratulated, and special
commendation might be given Martha Sanger for her rendition
of Ann, the girl in the story.
VALKYRIEN IS TO HAVE HER OWN PRODUCING COMPANY,
FOR PICTURES BASED ON MYTHOLOGICAL SUBJECTS
VALKYRIEN, the Danish star, is to have her own producing
company under the title of Valkyrien Films, Inc. “Diana,”
a classic feature photoplay in multi-color effect, in which VaL
kyrien made her initial star debut on the American screen, was
instrumental in interesting capital on behalf of the youthful titled
star. She has been starred in eight such features during this
her first year on the American screen. Her proposed producing
company will be devoted exclusively to classic feature plays based
on the episodes of Greek, Roman and Scandinavian mythology.
Valkyrien’s first offering on her own program will be a seven-
reel classic entitled “Venus,” the scenario of which is already
finished.
The youthful star has already secured a staff of producing
specialists. Memo Misu, the Roumanian director, producer of
“The Miracle,” “ Phantome,” “Titanic” and “David and Saul,”
has been secured to direct Valkyrien. while her husband, the
Baron Dewitz, the screen connoisseur, will be regisseur and in
charge of costumes, settings and staging. Two European camera-
men have been engaged, and a scenic painter will take charge of
the embellishing of the classic interiors.
The new organization will have no studio whatever as all
classic action takes place in the open.
MAJESTIC THEATRE, BOISE, IDAHO, IS SOl.D TO BROWN,
SEATTLE
AN important deal in Boise, Idaho, theatrical circles was ne-
gotiated Sept. 6, when the Yates estate sold the Majestic
theatre to H. J. Brown of Seattle and Spokane. The Majestic
theatre is one of the largest in the city, having a seating capacity
of 900 and all modern theatre equipments. Mr. Brown has had
much experiance in pictures, having booked some of the first
films made, in this country and in England.
Of late he has been an exhibitor in Seattle and Spokane, hav-
ing put the Hippodrome of the latter city on a paying basis.
L. R. Love, the retiring manager, has had charge of the Majestic
for the past two years and the house has prospered under his
management. There will be no change in policy at present, Fox,
World, Pathe and V-L-S-E productions continuing to be shown.
September 30, 1916
MOTION PICTURE NEWS
2061
Tabloid Reviews tor the Busy Exhibitor
PRODUCTIONS FROM ALL PROGRAMS
mill
GENERAL FILM PROGRAM
“ Rival Artists.” (Kalem. Fri., Sept. 29.) —
Frank Howard Clark is the author of this single-
reel Ivy Close comedy which has several amusing
situations depending largely on the contrasts in
temperament between an artist and a house
painter. Ivy Close pleases- as usual and the
comedy element is in the capable hands of Henry
Murdoch. Others in the cast are Arthur Albert-
son, Robert Ellis and William McKey. The pho-
tography and lighting are up to standard.
“ Battle in the Dark.” (Eighth Episode in
“The Girl from ’Frisco” series. Kalem. Wed.,
Sept. 27.) — Reviewed at length elsewhere in this
issue.
“ Bumping the Bumps.” (Kalem. Tues.,
Sept. 26.) — Ham and Bud pursue their amusing
adventures in this single-reel comedy, this time
as rivals for the affections of the same young girl.
Bud is successful, but Ham, nothing daunted,
procures the outfit of a phrenologist and when
Bud’s prospective father-in-law insists that he
have his bumps read before he will give his con-
sent, Ham is right on the job, and has Bud
sent away to an insane asylum. The unexpected
return of the phrenologist straightens things out
and Ham is sent away in disgrace while Bud
reclines in the arms of the fair young lady.
“The Death Swing.” (Kalem. Sat., Sept.
30.)- — Another one of the daring exploits of Helen
Gibson supplies the sensation in this single-reel
offering of the “ Hazards of Helen ” railroad
series. This time in order to catch a runaway
freight train she hangs suspended from a rope
over the track and as the train passes beneath
drops down to the roof of a freight car. The
train is stopped just in the nick of time to avert
a head-on collission. The picture has been pro-
duced under the capable direction of James Davis.
“ The Honey Moon Car.” (Vim. Wed.,
Sept. 20.) — Rosemary Theby and Harry Myers
are effective in this single reel comedy dealing
with a pair of newlyweds who are forced to take
a chaperon with them on their outomobile wed-
ding tour. Several amusing incidents happen on
the road in which the chaperon is made to play
the goat.
Artistic Atmosphere. (Vim. Sept. 27.) — The
most effective bit in this single reel offering, feat-
uring Harry Myers and Rosemary Theby, is a
baby that can be made to laugh or cry at will.
The picture has been well staged with some effec-
tive settings and clear distinct photography. The
comedy situations are brought about by a young
wife who believes that it is necessary to instill
an artistic atmosphere in the home, but when
this self same atmosphere is responsible for her
husband losing his position, he goes to an orphan
asylum and adopts a baby, saying that she can
devote her artistic energies to the cultivation of
the baby’s voice.
INTERNATIONAL
“ Beatrice Fairfax.” — (International 7th
Chapter.) “ A Name for a Baby.” — This Episode
is not a strong story, neither does it contain the
rapid action so noticeable in the previous chap-
ters. It has interest, however, and wil no doubt
satisfy a female audience as it deals with the
unforunate girl who has fallen by the wayside
burdened with a child whose father is about to
marry another woman.
The theme has been treated both delicately and
artistically. The situations are cleverly worked
up and had a stronger story been written this
would have been a really good chapter. The
settings and photography are excellent, so too is
the interpretation rendered by Harry Fox and
Grace Darling.
Possibly this will get by, but more attention
should certainly be paid to the building up of
stronger stories.
Hearst-International News Pictorial, No. 73.
(Tues., Sept. 12.) — Citizen sailors of Boston,
Mass. ; manoeuvers of Utah Battery, Nogales,
Ariz. ; Hughes in New England towns; new life
preserver tested, Chicago, 111. ; track meet, New-
ark, N. J. ; fashions; baseball game. New York,
between Giants and Yanks; President Wilson
says good-by to prominent Washington people
leaving on vacations, Washington, D. C. ; scenes
from Salonika, Greece; sailors killed on wrecked
cruiser Memphis brought to National Capital for
burial.
Hearst-International News Pictorial, No. 74.
(Fri., Sept. 15.) — $50,000 fire. South Boston,
Mass.; Missouri National Guard on border;
Hughes at Lewiston, Me. ; fashions ; football
training at Harvard and University of California;
views from Salonika, Greece; outdoor opera, San
Francisco, Cal. ; locomotive smash-up for enter-
tainment of crowd, San Diego, Cal. ; scenes in
connection with New York City’s traction strike.
MUTUAL PROGRAM
Tangled Hearts. (Centaur. Sat.. Sept. 16.) —
An exceptionally strong story which has been
well directed and acted. The situations are well
worked out, the photography is excellent and it
is a picture which will please any audience.
Margaret Gilbert, who is about to elope with
the son of a millionaire is expelled from school.
Nan her elder sister tries in vain to make the
young girl mend her ways but without avail. A1
does not wish to follow in his father’s footsteps
and become a lawyer, so in anger one day his
father informs him that unless he resumes the
study of the law he must not expect any further
support from home.
Disregarding his father’s wish, A1 secures a job
as a chauffeur in the house of William, Nan’s
fiance, who is about to spend a week-end at his
sweetheart’s house. Here A1 again makes love
to Margaret but is detected by William and
dismissed. Margaret confesses to William that A1
is her husband, and with pity for the girl William
takes her in his arms. Nan seeing this seeming
affectionate pose is distressed, but all troubles
are eventually smoothed away by William.
The cast includes Margaret Gibson, William
Clifford, Alva Blake, Nan Christy.
Doctoring a Leak. (Vogue. Sun., Sept. 17.)
— This is one of the best comedies seen for some
time. It has everything to commend it and Ben
Turpin is exceptionally good.
Ben who has come to mend Dr. Kripples
broken pipe wastes his time making love to the
maid. He goes downstairs to turn the water off.
A few minutes later another plumber arrives and
thinking that the water is turned on proceeds to
turn it off though in reality he is turning it on
again. Instead of getting on with their work
Ben and Rube pose as the doctor, finally the
real plumber arrives and opening a sewer out-
let in the cellar washes Ben and Rube right off
the house. The cast includes Ben Turpin and
Rube Miller.
Reel Life. (Mutual Magazine.) — These pic-
tures show various points of interest along the
historical Alamo River, the mission at San
Antonio where the revolutionists intrenched them-
selves early in 1836' and fought to their death
for Texas’ independence, monuments erected in
memory of David Crocket and Col. James Bowie,
famous Texas pioneers, and various others con-
nected with the early history of the section.
“ Learning the inside of baseball,” a subject
that might be called a “ Special sporting section,”
forms another part of this popular release. Such
masters of the great American pastime as Christy
Mathewson and Jeff Tesreau show how the ball
is held in flinging their elusive curves and drops.
There are also pictures showing the right and
wrong way to run bases, field various batted balls,
and the correct methods of standing at the plate
when facing a pitcher.
“ See America First.” Gaumont.) — Pictures
taken along the new Columbia River Highway
comprise this, the fifty-second issue of See Amer-
ica First. The construction of this highway
opens to tourists one of the most beautiful
stretches of scenery in America, a combination
of river, forest and mountain views that are pic-
turesque in the extreme. On the same reel, is a
comic cartoon in humorous fashion with the antics
of a shark and whale, animated by Harry Palmer.
“Jerry and the Blackhanders.” (Cub. Fri.,
Sept. 15.) — This is just an average comedy and
one which is certainly not up to the usual Cub
standard. Here and there one may get a laugh,
but there is nothing to commend the production.
Having stolen a blind man’s accordion, Jerry
sits under his sweetheart’s window and serenades
her. The girl’s father siezes a vase and hurls it
at Jerry’s head, but unfortunately it falls upon
the head of Hank, the innocent gardner. In flee-
ing from the irate father Jerry falls into the hands
of the “ blackhanders,” and he is compelled by
them to carry a blackmailing letter to a wealthy
merchant. After many tussles Jerry is finally
blown into the air by one of the infernal black-
hander machines only to land in the path of two
policemen who are searching for him.
The cast includes George Ovey, Jefferson
Osborne, Janet Sully, Claire Alexander, George
George, Abe Lincoln, Gordon MacGregor.
2062
MOTION PICTURE NEWS
Vol. 14. No. 13
PAT HE EXCHANGE, INC
Pathe News, No. 74. (Wed., Sept. 13.) —
Women at industrial labor, Dartford, Eng. ;
bridge over St. Lawrence River at Quebec, Can.,
collapses; field day of Colorado Fuel and Iron
Company, Trinidad, Col. ; funeral of five sailors,
lost on U. S. S. Memphis, Washington, D. C. ;
animated map showing tightning of Allied ring
around Teutons; Hughes at Nashville, Tenn. ;
coats for winter; prune crop, San Jose, Cal.;
sophomores vs. freshmen. University of California,
Berkeley; national track meet, Newark, N. J. ;
Lafayette day celebrated, Fass River, Mass.
“Luke and the Mermaids.” (Rolin.) — In the
matter of plot this Lonesome Luke comedy is
slightly inferior to other of the Rolin releases,
although some innovations in the way of produc-
tion will quite eclipse this shortcoming. Luke and
his pal dream of seeking the briny depths and
meeting there a flock of mermaids, clad in one
piece bathing suits. There adventures with the
Kiris and several sons of Neptune are funny
though disconnected. Atmosphere has been added
to the ocean-bed scenes by taking them through
a glass tank in which varieties of fish are always
moving about. The usual cast appears in support
of Harold Loyd.
“The Grip of Evil.” (Balboa. Two reels,
sixth Episode.) — ‘ Mammon and Moloch,” an-
other episode in the Balboa series, brings in the
Mexican situation. The hero goes to the border
and discovers that bullets made in his factories
are supplied the Mexican rebels. This supplies one
question on which he ponders in the final scene
while another results from the lies told him by
a vaudeville artist (Jackie Saunders), who for
some reason or another is doing newspaper work
on the border. ^ Roland Bottoinly doesn’t make a
\ ery realistic Ijnited States soldier, while in this
chapter there are a number of unpardonable
naws in the direction.
UNIVERSAL PROGRAM
"A desperate Remedy.” (Imp. Sund., Sept.
y’’ — 7?.ls .ls a father clever story with a novel
plot. Gloria, a wealthy girl, goes to the moun-
tains and disguised as a wild girl, haunts the
vicinity of the woods where her lover is camp-
ing out. Owing to a lover’s quarrel he is dejected,
but opportunity places him in a position to rescue
the girl from the persecution of a gang of drunken
rascals and all is forgiven. Gertrude Selby plays
the girl and Carl von Schiller is the man. The
photography and acting are exceptionally good.
“ Musical Madness.” (Joker. Sat., Sept. 23.)
— I his is just an ordinary comedy with a hack-
neyed plot. The acting and photography are
good, however, and make the best of a “ not up
to the Joker standard ” plot. Binks and Ratto,
suiters for a girl’s hand, are to be judged by their
singing as to which shall get the girl, and Binks
tr‘es to ring in a tramp singer. The plot fails
when the two arrive in time to see the tramp get
the girl.
“Husks of Love.” (Gold Seal. Tues., Sept.
26. Three reels.) — In this picture Claire Mc-
Dowell is called upon to run the entire gamut of
Jackie Saunders in “The Better Instinct” (Knickerbocker Star Feature)
human emotion and does so in her own inimitable
manner. Too much credit cannot be given her
for her interpretation of the part of the much
harrassed wife of Amos Bixby, a week-willed so-
ciety roue. In the love with Jimmy Hale a
newspaper reporter, she has married in haste and
finds out her husband’s real character too late.
Her husband’s mother is always making trouble
between them and contrives for a favorite of hers
to be placed conveniently to her son and win his
affections from his wife. One compromising
situation after another attends Amos and his wife
until they seperate. She goes home to her
mother; he goes on a joy criuse with Etta. A
storm capsizes the boat and the drowning of the
two leaves Mary (Claire McDowell) free to marry
her first love. Taken all in all, good photography,
splendid support from the cast, and a most in-
teresting story, make this an excellent number for
any program.
“The Girl Who Didn’t Tell.” (U. Special.
Three reels. Thurs., Sept. 19.) — This portrays
the romance of a society man and a young lady
who entered his home with intent to rob. It is
very well done with the exception that two reels
would have been long enough. The introduction
of several other important characters including the
girl’s master, who is killed finally, gives added
suspense. Harry Dittmar wrote the scenario
while Robert Hill directed a company composed
of Violet Mersereau, Harry Benham, Johnnie
Walker and Helen Slosson.
“A Jungle Hero.” (Bison. Two reels. Sat.,
Sept. 30.) — As an animal drama, this picture is
very good — in fact it is about the best of the
recent Bisons featuring carnivori. While little is
accomplished in the first reel in the way of plot
advancement it is pleasing, as it paints the hero
in a very romantic and heroic light. The latter
reel, of which the locale is the jungle, builds to
a strong climax and unites the lovers. Colin
Chase, Harry Ham, Golda Coldwell and Rex de
Reselli are the leads.
“ The Lie Sublime.” (Big U. Two reels.
Thurs., Sept. 28.) — King Baggot as an actor dis-
suades a country girl with operatic ambitions
from going on the stage merely because that act
on his part years before ruined his country
romance. This makes fair entertainment. Local
color and atmosphere there is aplenty. Edna
Hunter, Joe Granby and Frank Smith are others.
Harry Dittmar wrote the scenario, while Baggot
and Bennett Molter directed.
“Ashes of Remembrance.” (Rex. Two reels.
Sun., Oct. 1.) — A veteran of the Civil War tells
the story of how he jealously cast off his wife
to a young man who believes his sweetheart is
unfaithful, and this proves the means of a recon-
ciliation. Allan Holubar, Paul Byron and Helen
Leslie are the leads in this picture which makes
averagely good entertainment despite some pad-
ding and a few illogical situations. Holubar
wrote and produced it.
“The Shadow Sinister.” (Big U. Fri., Sept.
29.) — This picture was evidently made in a rush
and the director was given the first story that
came in. It is so old that it lacks any interest
at all, while its characters consist of the well
known “ maid of pines,’* the villain and the hero.
Jane Bernoudy, James Farley and George Pearce
are the principals.
“ The Bicker Spur.” (Bison. Two reels.
Sat., Sept. 23.) — Ben Wilson here essays a dual
role, and the confusion in the first reel is liable
to drag the picture down. The identities of the
two men are hardly to be separated. The villain
gets mixed up with the hero, and the latter is
accused of the misdeeds of the former until he is
apprehended. The double exposure bit is quite
poorly handled. The most redeeming feature of
this picture is its beautiful snow scenes. Rose-
mary Dean and Clara Beyers are others in the
cast. J. Grubb Alexander jirejiared the scenario.
1 Jack Kerrigan and Louise Lovely in “ The §
1 Measure of a Man,” and Irene Hunt and Lee
| Hill as the Happy Couple in “ Just Her Luck ” I
iiiiiiiiiiiiiiiiiiiiiiiiiiiHiiiiiiiiiiiiiiiiiiiuiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiuiiiiiiiiiiiiHiiiiiiiimiiiiiiiiiiiiiimiiiiiiiimiic
Three Current and Coming Universals. Left to f
Right: Emmy Johnson, Dorothy Davenport and I
Richard Morris in “The Road of Destiny”; |
mmiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiimiiiiiiiiiiititiiiifiiiimiiiiiiiiiiiimiiiMititiiiiiiiiiiiir
September 30, 1916
MOTION PICTURE NEWS
2063
Calendar of Coming and Current Releases
liiliilili
GENERAL FILM PROGRAM
RELEASES FOR CURRENT WEEK
Monday, September 25, 1916.
BIOGRAPH— The Sunbeam, D., 1000 (Re-Issue) 21202
SELIG — Power of the Cross, D., 3000 21198
SELIG — Selig-Tribune, No. 77, News, 1000 21201
VITAGRAPH— Getting By, C., 1000 21200
Tuesday, September 26, 1916.
BIOGRAPH— The Wedding Gown, D„ 2000 (Re-Issue) 21206
ESSANAY — Peter, the Hermit, D., 2000 21203
KALEM — Bumping the Bumps, C., 1000 21205
Wednesday, September 27, 1916.
ESSANAY — Dreamy Dud has a Laugh on the Boss,
Cart., C., and 500 ft. Sc., Split reel 21208
KALEM — A Battle in the Dark (8th of the “ Girl from
’Frisco Series”), D„ 2000 21210
VIM — Artistic Atmosphere, D., 1000 (Theby-Myers) . . 21209
Thursday, September 28, 1916.
SELIG— Selig-Tribune, No. 78, News, 1000 21212
VIM— The Reformers, C., 1000 21213
Friday, September 29, 1916.
KALEM— Rival Artists (Ivy Close), C., 1000 21217
KNICKERBOCKER STAR FEATURE— For the
Governor’s Chair, D., 3000 21214
VIM— Tangled Ties, C., 1000 21219
VITAGRAPH— She Who Last Laughs, C, 1000 21218
Saturday, September 30, 1916.
ESSANAY— Twin Fates, D., 3000 21220
KALEM— The Death Swing, D„ 1000 (H. of H. Series) 21223
SELIG— The Raiders, W. D. (Tom Dix) 21224
VITAGRAPH — No Broadway Star feature this week
RELEASES FOR COMING WEEK
Monday, October 2, 1916.
BIOGRAPH — An Indian’s Loyalty (Lillian Gish), D.
SELIG — Selig-Tribune, No. 79, News, 1000
SELIG — In the House of the Chief (Eugenie Besserer).
VITAGRAPH — Making an Impression, C., 1000
Tuesday, October 3, 1916.
ESSANAY — An Old Fashioned Girl (Marguerite Clay-
ton), D., 2000
KALEM — One Step, Fox Trot, (Ham Comedy), 1000..
Wednesday, October 4, 1916.
BIOGRAPH — Under the Gaslight (Lionel Barrymore),
D., 3000 (Re-Issue)
ESSANAY — The Fable of the Kid Who Shifted His
Ideals to Golf and Finally Became a Baseball Fan
and Took the Only Known Cure (George Ade
Comedy Fable), 1000
KALEM — The Web of Guilt (9th of the “ Girl From
’Frisco ” Series), D., 2000
VIM — A Grain of Suspicion (Myers and Theby), C., 1000
Thursday, October 5, 1916.
SELIG — Selig-Tribune, No. 80, News, 1000
VIM — Royal Blood (Hardy and Ruge as Plump and
Runt), C„ 1000
Friday, October 6, 1916.
KALEM — Stolen Plumage (Ivy Close), C., 1000
KNICKERBOCKER STAR FEATURE— None this week
VIM — Strictly Business (Burns and Stull as Pokes and
Jabs), C., 1000
VITAGRAPH — A Vampire Out of Work, C., 1000
Saturday, October 7, 1916.
ESSANAY — His Little Wife (Gertrude Glover), D.
KALEM — The Blocked Track (H. of H. Series), D., 1000
SELIG — The Canbyhill Outlaws (Tom Mix), West, D.
VITAGRAPH — Cantrell’s Madonna, D., 3000
MUTUAL FILM
Monday, September 25, 1916.
No Release Scheduled (See Feature Releases (Page 1902)
Tuesday, September 26, 1916.
BEAUTY — The Deacon’s Card, C., 1000 05065
Wednesday, September 27, 1916.
MUTUAL— Mutual Weekly, No. 91, Topical, 1000 05066
GAUMONT — See America First, Sc., and Kartoon Kom-
ics, Com., Cart., Split reel 05067
Thursday, September 28, 1916.
GAUMONT — The Crook Detective (Fantomas, No. 4),
D., 3000 05068
Friday, September 29, 1916.
THANHOUSER— The Black Terror, D., 2000 05071
CUB — Catching That Burglar, C., 1000 05073
Saturday, September 30, 1916.
CUB— Foiled, C., 2000 05074
Sunday, October 1, 1916.
VOGUE — Poultry, a la Moe, C., 2000 05076
GAUMONT — “ Reel Life,” Magazine reel, 1000 05078
Monday, October 2, 1916.
See Feature Releases (Page )
Tuesday, October 3, 1916.
BEAUTY — Slicking the Slickens, C., 1000 05079
Wednesday, October 4, 1916.
MUTUAL — Weekly No. 92, Topical, 1000 05080
GAUMONT — See America First, Sc., and Kartoon
Komics — Cart., Split reel 05081
Thursday, October 5, 1916.
GAUMONT — The False Magistrate (Fantomas, No.
5), D., 3000 05082
Friday, October 6, 1916. .
THANHOUSER— Arabella’s Prince, D„ 2000 05085
CUB — Oh! For a Cave Man, C., 1000.. 05087
Saturday, October 7, 1916.
CUB — Won By a Fowl, C., 1000 05088
CUB— That Wonderful Wife, C., 1000 05089
Sunday, October 8, 1916.
VOGUE— A Touch of High Life, C., 2000 05090
GAUMONT — “Reel Life,” Magazine Reel, 1000 05092
§ i
| Please Get Your Release Dates in by Saturday |
i
2064
MOTION PICTURE NEWS
Vol. 14. No. 13
Calendar of Current and Coming Releases
ilii
■111
UNIVERSAL PROGRAM
RELEASES FOR CURRENT WEEK
Week of September 25, 1916.
SPECIALS.
UNIVERSAL SPECIAL— A Hero by Proxy (No. 7
of Timothy Dobbs), C„ 2000 01795
UNIVERSAL SPECIAL— Liberty’s Sacrifice (No. 7
of Liberty), D., 2000 01796
SPECIAL IMP— The Bigamist, D„ 2000 01797
SPECIAL BIG U— (Title Not Decided), One reel.... 01798
SPECIAL REX— Dark Corners, D„ 1000 01799
SPECIAL LAEMMLE — The Injustice of Justice, D.,
Monday, September 25, 1916.
RED FEATHER — See Feature Releases (Page 1902). 01783
NESTOR— Model 46, C., 1000 01784
Tuesday, September 26, 1916.
GOLD SEAL— Husks of Love, D„ 3000 01785
Wednesday, September 27, 1916.
L-KO — A Surgeon’s Revenge., C., 2000 01786
ANIMATED WEEKLY— Weekly No. 38, News, 1000. 01787
Thursday, September 28, 1916.
BIG U— The Lie Sublime, D„ 2000 01788
POWERS — Behind the Scenes in Japan as seen by Dr.
Dorsey, Ed., 1000 01789
Friday, September 29, 1916.
BIG U — The Shadow Sinister, D., 1000 01790
Saturday, September 30, 1916.
BISON— A Jungle Hero, D„ 2000 01791
JOKER — The Inspector’s Double, C., 1000 01792
Sunday, October 1, 1916.
REX — Ashes of Remembrance, D., 2000 01793
VICTOR — In the Laps of the Gods, D., 1000 01794
RELEASES FOR COMING WEEK
Week of October 2, 1916.
SPECIALS.
UNIVERSAL SPECIAL — Borrowed Plumes (No. 8
of “Timothy Dobbs”), C., 2000 01813
UNIVERSAL SPECIAL — Clipped Wings (No. 8 of
“Liberty”), D., 2000 01814
SPECIAL IMP — Title not decided (One reel) 01815
SPECIAL BIG U — Title not decided (One reel) 01816
SPECIAL REX — Title not decided (One reel) 01817
SPECIAL LAEMMLE — Title not decided (One reel).. 01818
SPECIAL VICTOR — Title not decided (One reel).... 01819
Monday, October 2, 1916.
RED FEATHER — See Feature Releases (Page 2072).. 01801
NESTOR — With the Spirit’s Help, C., 1000 01802
Tuesday, October 3, 1916.
GOLD SEAL— In the Heart of New York, D., 3000.... 01803
Wednesday, October 4, 1916.
L-KO — Safe in the Safe, C., 2000 01804
ANIMATED WEEKLY— Weekly No. 40, News, 1000 01805
Thursday, October 5, 1916.
BIG U — The Eternal Way, D., 1000 01806
POWERS — Pen and Inklings in and around Jerusalem,
by Hy Mayer, Ed., 1000 01807
Friday, October 6, 1916.
UNIVERSAL SPECIAL— Somewhere on the Battle-
field,, D., 2000 01808
VICTOR— A Charming Villain, C., 1000 01809
Saturday, October 7, 1916.
BISON — A Mountain Tragedy, D., 2000 01810
JOKER — Father Gets in Wrong, C., 1000 01811
Sunday, October 8, 1916.
REX — The Human Gamble, D., 2000 01812
UNICORN PROGRAM
Monday, August 28, 1916.
RANCHO— The Struggle, W. D„ 1000 875
GAYETY — Caretakers, C., and the Living Dead, Split
reel 876
PURITAN— The Ace of Spades, D„ 1000 877
Tuesday, August 29, 1916.
SUNSET— The Open Secret, D„ 2000 877A
JUDY— Whistling Jim, C., 1000 877B
Wednesday, August 30, 1916.
RANCHO— The Other Woman, W. D., 1000 878
JOCKEY — Disposing of a Lover, C., 1000 879
PURITAN— The Lure of the Yukon, D., 1000 880
Thursday, August 31, 1916.
UTAH — The Poisonous Brand, W. D., 2000 880B
JOCKEY— A Mediocre Medium, C., 1000 880C
Friday, September 1, 1916.
RANCHO— The Scar, W. D., 1000 881
JOCKEY — A Question of Bossing, C., 1000 882
SUNSET— His Mother’s Prayer, D., 1000 883
Saturday, September 2, 1916.
BUFFALO — A Westerner’s Daughter, W. D., 2000.... 884
SUPREME — His Son’s Sweetheart, D., 1000 885
Sunday, September 3, 1916.
RANCHO— The Gold Seekers,, W. D„ 1000 886
HIPPO — The Sea of Matrimony, C., 1000 887
SUPREME— Into the Depths, D., 1000 888
Monday, September 4, 1916.
BUFFALO — Rollins, the Rancher, W. D., 2000 900
GAYETY— Go To It, C., 1000 901
Tuesday, September 5, 1916.
JUDY— Motor Mad, C., 2000 901 A
SUPREME— The Voice of Justice, D„ 1000 901B
Wednesday, September 6, 1916.
JOCKEY— A Dreary Diary, C„ 2000 902
RANCHO— The Bandit Hero, W. D., 1000 903
Thursday, September 7, 1916.
SUNSET— Consolation, D„ 1000 903A
JUDY— A Laughing Cast, C., 1000 903B
HIAWATHA— The Wandering Herd, W. D, 1000.... 903C
Friday, September 8, 1916.
PURITAN— The Lure of the Rose, D„ 3000 904
Saturday, September 9, 1916.
BUFFALO— The Reparation, W. D., 3000 905
Sunday, September 10, 1916.
LILY— Evil Currents, D., 2000 906
JOCKEY— A Hicksville Romance, G, 1000 907
September 30, 1916
MOTION PICTURE NEWS
2065
CAPITAL,
Studio, director, camera-men and
complete laboratory
SUPPLIED
TO PROMOTE
A GOOD IDEA
for a legitimate motion picture enterprise
THE CRYSTAL FILM COMPANY
JOSEPH A. GOLDEN, Pres.
430 Claremont Parkway New York, N. Y.
ORRIN DENNY
Superintendent
SIGNAL FILM LABORATORIES
Laboratory Expert 4560 Pasadena Avenue
Negative Specialist Los Angeles, Cal.
STUDIO FOR RENT
DAY, WEEK OR MONTH
Finest indoor fire-proof studio in the world. Center
of the business district Los Angeles. Equipped with
indirect arc lighting. No glare or shadows.
Commercial Developing and Printing— Titles
Miniatures — -Novelty and Trick Film# to order. Negatives
Bought and Sold — Releasing
SUPERIOR FILMS CO.
Knickerbocker Bldg. (Film Row) LOS ANGELES
Entire tenth floor
Eventually
METAGRAPH FILM CO.
251 West 19th Street, New York
Telephone, Chelsea 4683
Why Not Now ?
DEVELOPING — PRINTING — TINTING — TONING
Best results from any negative
There are reasons—
Come and see them .
We sell Eastman raw
stock and can make
shipment same day
order is received*
Dependable Service
Guaranteed Quality
Rothacker Film Mfg. Co.
Successor to
Industrial Moving Picture Co.
CHICAGO, :: U. S. A.
2066
MOTION PICTURE NEWS
Vol. 14. No. 13
111!* Mi . I1H1& ^;■llllLiM'jllllll . 1. . ■ , „ . -lilllil'llipi'MlIg,...- ':,::;ill!i;ilP^
RELEASE DATES FOR READY REFERENCE
;
1 '
S • . , : J * l ■' " — — — 1 II Iinl mil 1 Ill
lit
GENERAL FILM PROGRAM
BIOGRAPH
8 — 9. The Fatal Wedding, D. (Re-Issue) .. .3000
8 — 14. Saved from Himself, D. (Re-Issue) .. 1000
8 — 15. A Temporary Truce (Re-Issue) 2000
8 — 21. The Adopted Brother, D. (Re-Issue) . 1000
8 — 23. Seven Days, C 3000
8 — 28. A Change of Spirit, D 1000
8 — 29. Enoch Arden, D 2000
9 — 4. Ida’s Promise, D (Re-issue) 1000
9 — 6. Man’s Enemy, D (Re-issue) 3000
9 — 11. For the Son of the House, D 1000
9 — 12. A Blot on the ’Scutcheon, D 2000
9 — 18. The Unveiling, D. (Re-Issue) 1000
9 — 20. Strongheart, D. (Re-Issue) 3000
9 — 25. The Sunbeam, D. (Reissue) 1000
9 — 26. The Wedding Gown, D (Re-Issue) .. .2000
ESSANAY
8 — 29. His Stolen Fortune, D 2000
8 — 30. Vernon Howe Bailey’s Sketch Book
of Washington, Cart., and 500 ft.
Scenic Split Reel
9 — 2. The Higher Destiny, D 3000
8 — 29. His Stolen Fortune, D 2000
8 — 30. Vernon Howe Bailey’s Sketch Book
of Washington, Cart., and 500 ft., Sc.
Split reel
9 — 2. The Higher Destiny, D 3000
9 — 5. The Pacifist, C 2000
9 — 6. Canimated Nooz Pictorial, No. 15
Cart., and 500 ft., Sc Split Reel
9 — 9. A Million for a Baby, D 3000
9 — 12. The Greater Obligation, D 2000
9 — 13. The Fable of the Slim Girl Who Tried
to Keep a Date That Was Never
Made, C 1000
9 — 16. The Woman Always Pays, D 3000
9 — 19. When Justice Won, D 2000
9 — 20. Canimated Nooz Pictorial, No. 16,
Cart., and 500 ft., Scenic Split Reel
9 — 23. The Way of Patience, D 3000
9 — 26. Peter the Hermit, D 2000
9 — 27. Dreamy Dud Has a Laugh on the
Boss, Cart., C 1000
9 — 30. Twin Fates, D 3000
KALEM
8 — 26. At Danger’s Call (H. of H. Series), D3000
8 — 29. Ham in the Drug Store, C ..1000
8 — 30. Tigers Unchained (Fourth of the Girl
from ’Frisco Series), D 2000
9 — 1. Tangled by Telephone (Ivy Close), C.1000
9 — 2. The Secret of the Box Car (H. of H.
Series), D 1000
9 — 5. Ham the Fortune Teller, C ..1000
9— 6. The Ore Plunderers (Fifth of the Girl
from ’Frisco Series), D 2000
9 — 8. Meter in the Kitchen (Ivy Close), C.1000
e irait (H. of H. Series)1000
9 — 12. Patented by Ham (Ham, Bud and
Ethel Teare), C 1000
9 — 13. The Treasure of Cibola (Sixth of the
Girl from ’Frisco Series), D 2000
9 — 15. The Mysterious Double (Ivy Close). 1000
9 — 16. The Hoodoo of Division “ B ” (Haz-
ards of Helen Series), D 1000
9 — 19. The Mud Cure, C ..1000
9 — 20. The Gun Runners (7th of the “ Girl
from ’Frisco Series), D 2000
9 — 22. The Pesky Parrott, C 1000
9 — 23. Defying Death, D 1000
9 — 27. Bumping the Bumps, C 1000
9 — 29. Rival Artists, C 1000
9 — 30. The Death Swing, D (H. of H. Se-
ries 1000
KNICKERBOCKER
8 — 18. No release this week.
8 — 25. Faith’s Reward (Henry King), D....3000
9 — 8. A Deluded Wife, D 3000
9 — 22. A Lesson from Life, D 3000
9 — 29. For the Governor's Chair, D 3000
LUBIN
7 — 22. Americans After All, C 1000
7 — 24. Otto the Salesman, C 1000
7 — 25. By Right of Love, D 2000
7 — 27. In the Hour of Disaster, D 3000
7 — 29. It Happened in Pikersville, C 1000
8 — 8. Their Mother, D 2000
8 — 15. A Lesson in Labor, D 2000
8 — 22. The Usurer’s Due, D 2000
8 — 29. For His Family’s Honor, D 2000
SELIG-TRIBUNE NEWS PICTORIAL
Issued every Monday and Thursday.
SELIG
8 — 12. A Western Masquerade (Tom Mix),
8 — 14. The Germ of Mystery, D 3000
8 — 19. A Bear of a Story (Tom Mix), C. ...1000
8 — 21. The Far Journey, D 3000
8 — 21. Selig Tribune, No. 67, News 1000
S — 24. Selig Tribune, No. 68, News 1000
8 — 26. Roping a Sweetheart (Tom Mix), C..1000
8— 28. Out of the Mist, D 3000
9— 2. Tom’s Strategy (Tom Mix), C 1000
9 — 4. His Brother’s Keeper, D 3000
9 — 9. Taming Grouchy Bill (Tom Mix), C.1000
9 — 11. The Pony Express, D. (Tom Mix)... 3000
9 — 16. In Jungle Wilds 1000
9 — 18. Into the Northland, D 3000
9 — 23. A Corner in Water (Tom Minx) .... 1000
9 — 25. Power of the Cross, D 3000
9 — 28. Selig Tribune, No. 78 News 1000
9 — 30. The Raiders, W. D. (Tom Mix)
RELEASE DAYS
GENERAL FILM
Monday — Bicgraph, Selig, Selig-Tribune,
Vitagraph.
Tuesday — Biograph, Essanay, Kalem.
Wednesday — Biograph, Essanay, Kalem,
Vim.
Thursday — Selig-Tribune, Vim.
Friday — Knickerbocker Star Feature, Kalem,
Vim, Vitagraph.
Saturday — Essanay, Kalem, Selig, Vitagraph.
MUTUAL FILM
Monday — American, Vogue.
T uesday — V ogue.
Wednesday — Beauty, Mutual Weekly, Gau-
mont.
Thursday — Gaumont, American.
Friday — Mustang, Cub.
Saturday — Centaur.
Sunday — Beauty, Vogue, Gaumont.
UNIVERSAL FILM
Monday — Red Feather, Nestor.
Tuesday— Gold Seal, Victor.
Wednesday — L-Ko, Animated Weekly,
Laemmle.
Thursday — Victor, Big U, Powers.
Friday — Imp, Rex, Nestor.
Saturday — Bison, Laemmle, Joker.
Sunday — Rex, L-Ko, Imp.
VIM
8 — 17. Life Savers (Plumb and Runt), C. ..1000
8 — 18. Comrades (Pokes and Jabs), C 1000
8 — 23. The Lemon in Their Garden of Love
(Myers and Theby Comedy) 1000
8 — 24. Their Honeymoon (Plump and Runt),
8 — 25. The Try-Out (Pokes and Jabs), C....1000
8 — 30. The Tormented Husband, C 1000
8 — 31. An Aerial Joy Ride, C 1000
9 — 1. The Reward, C 1000
9 — 6. The Chalk Line, C 1000
9 — 7. Side Tracked, C 1000
9 — 8. A Bag of Trouble, C 1000
9 — 13. His Strenuous Visit (Myers & Theby) 1000
9 — 14. Stranded, C 1000
9 — 15. Payment in Full, C 1000
9 — 20. Love and Duty, C 1000
9 — 21. The Man Hunters, C 1000
9 — 22. Their Honeymoon Car, C 1000
9 — 27. Artistic Atmosphere, C 1000
9 — 29. Tangled Ties, C 1000
VITAGRAPH
8 — 19. The Wandering Horde, D 3000
8—21. Did He or Did He Not, C 1000
8 — 25. The Yellow Girl (Decorative Playlet) . 1000
8 — 26. No Broadway Star Feature This Week.
8— 28. The Fair Fare, C 1000
9 — 1. Love and Trout, C 1000
9 — 2. A Fool and His Friend, D 3000
9 — 4. It’s a Bear, C 1000
9 — 8. A Villainous Villain, C 1000
9 — 11. Bursting In and Out of Society, C...1000
9 — 15. Loot and Love, C 1000
9 — 16. The Thorn and the Rose, D 3000
9 — 18. A Perfect Day, C 1000
9 — 22. Sand, Scamps and Strategy, C 1000
9 — 25. Getting By, C 1000
9 — 29. She Who Last Laughs, C 1000
9 — 30. No Broadway Star Feature this
Week
MUTUAL PICTURES
AMERICAN
7 — 24. Pastures Green, D 2000
7 — 27. Out of the Rainbow, D 3000
7 — 31. The Dreamer, D 2000
8— 3. The Madonna of the Night. D 3000
8 — 7. The Little Troubadour, D 2000
8 — 10. The Power of Mind, D 3000
8 — 14. Ruth Ridley Returns, D 2000
8 — 17. The Holly House, D 3000
8 — 21. Enchantment, D 2000
8 — 28. The Key, D 2000
9 — 4. Atonement, D 2000
BEAUTY
7 — 29. A Germ Gem, C 1000
8 — 2. Daredevils and Danger, C 1000
8 — 6. Just as He Thought, C 1000
8 — 9. Billy Van Deusen, the Cave Man, C. .1000
8 — 13. Too Bad Eddie, C 1000
8 — 16. Perkins Mystic Manor, C 1000
8 — 23. In a Prohibition Town, C 1000
8 — 30. Two of a Kind, C 1000
9 — 6. The Boomerang Goldbrick, C 1000
9 — 19. The Stinger Stung 1000
9 — 26. The Deacon’s Card, C 1000
CENTAUR
8 — 12. For Her Good Name, D 2000
8 — 19. Destiny’s Boomerang, C 1000
8 — 26. The Spite Husband, D 2000
9— 2. The Trap, D 2000
9 — 9. The Jungle Flash Light, D 2000
9 — 16. Tangled Hearts, D 2000
9 — 23. The Father of Her Child, D 2000
CUB
9 — 1. Jerry and the Bandits, C 1000
9 — 8. Making Things Hum, C 1000
9 — 12. Harmony and Discord, C 1000
9 — 15. Jerry and the Blackhanders, C 1000
9 — 22. Never Again, C 1000
9 — 29. Catching that Burglar, C 1000
9—30. Foiled, C 2000
GAUMONT
9 — 3. “Reel Life,” Magazine Reel 1000
9 — 6. See America First (Along the Colum-
bia River), and Kartoon Komics,
Cart Split Reel
9 — 7. Fantomas (Episode I, “ The Phan-
tom Crook”), D 3000
9 — 10. “ Reel Life,” Magazine No. 19 — Our
Texas Missions, Learning the Inside
of Baseball. Tabloid Photoplay 1000
9 — 13. See America First (Along the North
Shore of Massachusetts), Sc., and
Kartoon Komics, Cart Split Reel
9 — 14. The Man in Black (No. 2 of Fan-
tomas Series), D 3000
9 — 17. “Reel Life” Magazine No. 20 —
Training Boys for Our Merchant
Marine, Making a Gown in a Min-
ute, Tabloid Photoplay 1000
9 — 20. See America First (Beauty Spots of
New Hampshire), Sc., and Kartoon
Komics, Cartoon Split Reel
9 — 21. “ The Mysterious Finger Print,” No.
3 of “Fantomas” Series, D 3000
9 — 24. Reel Life, Magazine .No. 21 — A
Palmist’s Study of the Hand,
Marionettes Replaying a World’s
Series Baseball Game, An Armless
Wonder 1000
9 — 27. See America First (Adirondack Moun-
tains), Sc., and Kartoon Komics,
Cart
9 — 28. The Crook Detective (Fantomas, No.
4) D 3000
MUSTANG
8 — 4. Sandy Reformer, D 2000
8 — 11. The Courtin’ of Calliope Clew, D. ...2000
8—18. El Diablo, D 2000
8 — 25. Nell Dale’s Men Folks, D 2000
8 — 31. The Forgotten Prayer, D 3000
9 — 1. The Gambler’s Lost Love, D 2000
9 — 8. Matchin’ Him, D 2000
MUTUAL WEEKLY
Issued every Thursday.
VOGUE
8 — 1. Painless Extracting, C 1000
8 — 6. Lost and Found, C 1000
8 — 13. Some Liars, C 1000
8 — 20. Her Luckless Scheme, C 2000
8 — 22. Going to the Dogs, C 1000
9 — 3. The Stolen Booking, C 2000
9 — 10. Rolling to Ruin, C 2000
9 — 17. Doctoring a Leak, C 2000
9 — 24. Paste and Politics, C 2000
September 30, 1916
MOTION PICTURE NEWS
2067
The following represent a few of the Prominent Producers and
Artists who have transacted or are doing
business through our offices:
EDWIN AUGUST
GYPSY ABBOTT
BESSIE BARRISCALE
FRANCELIA BILLINGTON
AL. E. CHRISTIE
GRACE CUNARD
CONSTANCE CRAWLEY
HAMPTON DEL RUTH
WILLIAM DOWLAN
GEORGE FISHER
ALAN FORREST
HARRY EDWARDS
LOUISE GLAUM
EDNA GOODRICH
JUANITA HANSEN
HOWARD HICKMAN
HOBART HENLEY
HENRY KING
J. WARREN KERRIGAN
ED. J. LE SAINT
WILFRED LUCAS
claire McDowell
J. P. McGOWAN
MURDOCK McQUARRIE
EDNA MAISON
ED. J. PEIL
STELLA RAZETO
CHARLES RAY
HERBERT RAWLINSON
PHILLIPS SMALLEY
MYRTLE STEDMAN
EDWARD SLOMAN
HERBERT STANDING
WILLIAM STOWELL
NORMA TALMADGE
OTIS TURNER
MABEL VAN BUREN
MAY ALLISON
JAY BELASCO
CARLYLE BLACKWELL
WEBSTER CAMPBELL
THOMAS CHATTERTON
DONALD CRISP
JAMES CRUZE
WILLIAM DESMOND
MARGARITA FISCHER
TOM FORMAN
FRANCIS FORD
NEVA GERBER
BERTRAM GRASSBY
MAY GASTON
ALAN HALE
G. P. HAMILTON
AARON HOFFMAN
ANNA LITTLE
BURTON KING
ADELE LANE
ARTHUR MAUDE
CHAS. HILL MAILES
CLEO MADISON
J. FARRELL MACDONALD
PADDY McGUIRE
GEORGE PERIOLAT
HELENE ROSSON
WILL. E. RITCHEY
FRANKLIN RITCHIE
FRANK H. SPEARMAN
GEORGE SARGENT
MONROE SALISBURY
ANTRIM SHORT
ANNE SCHAEFER
WILLIAM D. TAYLOR
NONA THOMAS
ALFRED VOSBURGH
HENRY B. WALTHALL
MARY ANDERSON
PAULINE BUSH
FRANK BORZAGE
CHARLES CLARY
HAL COOLEY
IRVING CUMMINGS
JOHN DILLON
WILLIAM DUNCAN
DOT FARLEY
COURTENAY FOOTE
JAS. L. FARLEY
CFIARLES GIBLIN
WILLIAM GARWOOD
HELEN HOLMES
GRETCHEN HARTMAN
GEORGE HOLT
OLLIE KIRK BY
KOLB AND DILL
HAROLD LOCKWOOD
EDDIE LYONS
LEE MORAN
GEORGE MELFORD
RHEA MITCHELL
DONALD MACDONALD
HENRY OTTO
HARRY POLLARD
CARMEN PHILLIPS
QUEENIE ROSSON
VIVIAN RICH
ARTHUR SHIRLEY
ROLLIN S. STURGEON
FRANK STAMMERS
RICHARD STANTON
JOHN SHEEHAN
EDITLI STERLING
MARIN SAIS
SARAH TRUAX
LOIS WEBER
BEN TURPIN
WILLIAM WOLBERT
The managements of nearly every Motion Picture concern and most of the big publishers
could be added to this list.
WILLIS AND INGLIS, Wright and Callender Building, L.OS AllgelcS
New York Affiliation, ARTHUR S. KANE, 220 West 42nd Street
“ADVANCING WITH THE INDUSTRY”
2068
MOTION PICTURE NEWS
Vol. 14. No. 13
PATHE EXCHANGE, INC.
PATHE NEWS
Issued twice every week.
Week of September 4, 1916
The Grip of Evil No. 8, “In Bohemia ”... .2000
Luke Joins the Navy, C 1000
Good Pals, D 2000
Picturesque Havana, Cuba, Sc., and Ghent,
Belgium (Col. Sc.) Split Reel
Florence Rose Fashions (Betty Young's
House Party) 1000
Week of September 11
The Grip of Evil, No. 9, “ The Dollar
Kings” 2000
Busting the Beanery, C 1000
A Change of Heart, D 2000
Pear Growing (Oregon), Ed. and Historic
Mobile (Ala.) Sc Split Reel
The Fear of Poverty, D 5000
Week of September 18
The Grip of Evil No. 11, “Down to the Sea”. 2000
Luke and the Mermaids, C 1000
Victims of Vanity, D 2000
Florence Rose Fashions, No. 4 (Betty’s Sis-
ter Goes to School 1000
The Test, D 5000
Week of September 25, 1916
Grip of Evil, No. 11 (Mammon and Mo-
loch”) D 2000
Broken Lives, D 2000
Jailed, C 1000
Saint, Devil and Woman, D 5000
Some Tropical Birds, Parrots (col-ed.) and
the Spanish Pyrenees (col-sc.) Split reel
Week of October 2, 1916
Grip of Evil, No. 12 (“Into the Pit”), D..2000
The Shielding Shadow, No. 1, “ Treasure
Trove,” D 2000
The Moods of Medora, D 2000
Luke’s Speedy Club Life, C 1000
Florence Rose Fashions, No. 5 (Bridesmaid’s
Frocks) 1000
UNICORN FILM PROGRAM
7—26.
7—28.
7— 30.
8— 14.
8—20.
9— 2.
9— 4.
9— 9.
7—23.
7— 20.
8— 17.
8—18.
8—28.
9— 4.
7— 27.
8— 4.
9— 7.
7—27.
7— 31.
8— 14.
8— 29.
9— 5.
9— 7.
7—16.
7—20.
7— 24.
8— 2.
8— 3.
8— 15.
8—20.
9— 3.
7—15.
7—16.
7—21.
7— 23.
8— 1.
8—14.
8—28.
8— 30.
9— 8.
BUFFALO
The Honor of the Tribe, W. D 2000
An Indian Maid’s Vengeance, D., 8.. 2000
Treachery of the Red Men, W. D 2000
The Fall of Cherokee, W. D 1000
Her Mountain Home, W. D 1000
A Westerner’s Daughter, W. D 2000
Rollins the Rancher, W. D 2000
The Reparation, W. D 3000
GAYETY
Love and Overalls and Borrowed
Finery, Com. Split 1000
Wifie’s Frame-Up, C 1000
The Sandpaper King, C 1000
He Couldn’t Afford it, C 1000
Caretakers, C., and the Living Dead
Split reel
Go to It, C 1000
HIAWATHA
The Call of the Desert, W. D 1000
An Indian Maid’s Vengeance, W. D..1000
The Wandering Herd, W. D 1000
JUDY
Fifty-Fifty, C 1000
The Lost Ring, C., and U. S. Fighting
Craft, Ed Split Reel
Simple but Sweet, C 1000
Whistling Jim, C 1000
Motor Mad, C 2000
A Laughing Cast, C 1000
HIPPO
Romantic Miss Fortuce. C 1000
Galloping Romeo, C 1000
Guilty Neighbors, C 1000
Love Sick Larry, C 1000
The Missing Link, C 1000
A Fly Time, C 1000
A Spanish Onion, C 1000
The Sea of Matrimony, C 1000
PURITAN
Loved and Lost, D 1000
When Love is Law, D 2000
Whom God Hath Joined, D 2000
The Accusing Conscience, D 2000
The Silent Battle, D 1000
The Secret of Glen, D 1000
The Ace of Spades, D 1000
The Lure of the Yukon, D 1000
The Lure of the Rose, D 3000
LILY
7 — 17. The Springtime of Love, D 1000
7 — 20. Diverging Paths, D 1000
8 — 5. The Vicar’s Trust, D 1000
8 — 6. Shadows of the Past, D 1000
8 — 15. The Open Safe, D 2000
8 — 18. The Younger Brother, D 1000
9 — 10. Evil Currents, D 2000
JOCKEY
8 — 4. A Foolish Romance, W. D 2000
8 — 16. Censored by Sweeney, C 1000
8 — 30. Disposing of a Lover, C 1000
8 — 31. A Mediocre Medium, C 1000
9 — 1. A Question of Bossing, C 1000
9 — 6. A Dreary Diary, C 2000
9 — 10. A Hicksville Romance, C 1000
RANCHO
7 — 24. The Black Mask, W. D 1000
7 — 29. The Man Who Came Back, W. D...1000
7— 31. The Dare Devil Ranch Girl, W. D...1000
8 — 1. The Sentinel on the Mountain, W. D.1000
8 — 2. Bad Man of Angel Trail, W. D 1000
8 — 5. Soldier’s Squaw, W. D 2000
8 — 16. The Cowpuncher’s Trust, W. D 1000
8 — 17. The Message from the Prairie, W. D.2000
8 — 18. The Winning Punch, W. D 1000
8 — 28. The Struggle, W. D 1000
8 — 30. The Other Woman, W. D 1000
9 — 6. The Bandit Hero, W. D 1000
SUNSET
7 — 22. Love’s Awakening, D 1000
7 — 27. The Brand of Shame, D 1000
7 — 29. The Stolen Jewels, D 1000
7 — 30. Life’s Lottery, D 1000
8— 19. Truth’s Toll. D 1000
8 — 29. The Open Secret, D 2000
9 — 1. His Mother’s Prayer, D 1000
9 — - 7. Consolation, D 1000
SUPREME
7 — 24. Shadows of Doubt, D 1000
7 — 25. The Greenville Code 1000
7 — 28. The House on the Hill, D 1000
7 — 31. In the Governor’s Keeping, D
8 — 1. Panhandle Pete, C 1000
8 — 2. The Little Sister, D 1000
8 — 3. Nostrand’s Discovery, D 1000
8 — 16. An Idyl of the Snows, D 1000
8 — 20. Via Telephone, D 1000
9 — 2. His Son’s Sweetheart, D 1000
9 — 3. Into the Depths, D 1000
9 — 5. The Voice of Justice, D 1000
UTAH
7 — 15. His Promise, W. D 2000
7 — 18. Fortune’s Turn, W. D 1000
7 — 20. Lone Star’s Mission, W. D 1000
7— 25. Their Frontier Wives, W. D 1000
8 — 3. The Nevada Rangers, W. D 1000
8 — 19. The Half-Breed Parson, D 2000
8 — 31. The Poisonous Brand, W. D 2000
UNIVERSAL PROGRAM
ANIMATED WEEKLY
Issued every Wednesday.
BIG U
8 — 27. The Lady from the Sea, D 2000
9 — 3. The Song of the Woods, D 1000
9 — 7. The Triumph of Truth, D 2000
9 — 9. The Laugh of Scorn, D 1000
9 — 10. Mountain Blood, D 1000
9 — 14. For Her Mother’s Sake, D 1000
9—15. The Timber Wolf, D 1000
9 — 17. Brick Top, Com. D 1000
9 — 18. After the Battle, D 2000
9 — 28. The Lie Sublime, D 2000
9 — 29. The Shadow Sinister, D 1000
BISON
8 — 5. Under the Lion’s Paw, D 2000
8—12. The Guilty One, W. D 2000
8 — 19. Beyond the Trail, W. D 2000
8 — 26. The Trail of Chance, D 2000
9— 2. The Desert Rat, W. D 2000
9 — 9. The Princely Bandit, D 2000
9 — 23. The Broken Spur, D 2000
GOLD SEAL
8 — 8. Onda of the Orient, D 3000
8 — 15. A Son of Neptune, D 3000
8 — 22. The Castle of Despair, D 3000
8 — 29. The Chance Market, D 3000
9 — 5. The Code of the Mounted, D 3000
9 — 13. Love’s Masquerade, D 2000
9 — 26. Husks of Love, D 3000
IMP
8 — 4. A Daughter of the Night, D 1000
8 — 5. The Finishing Touch, D 1000
8—13. The Speed King, D 2000
8—16. The Toll of the Law, D 1000
8 — 18. Good and Evil, D 1000
8 — 25. The Panel Game, D 2000
9— 1. The Call of the Past, D 2000
9 — 8. The Pinnacle, D 2000
9 — 10. As the Candle Burned, D 1000
9 — 15. The Angel of the Attic, D 2000
9 — 18. Buzzard’s Prey, D 1000
9 — 24. A Desperate Remedy, Com., D 1000
JOKER
8 — 19. Soup and Nuts, C 1000
8 — 26. A Marriage for Revenge, C 1000
9 — 2. The Elixir of Life, C 1000
9 — 9. The Deacon Stops the Show, C 1000
9 — 16. In Onion There Is Strength
9 — 23. Musical Madness, C 1000
9 — 30. The Inspector’s Double, C 1000
LAEMMLE
8 — 9. A Knight of the Night, D 1000
8 — 11. The Highway of Fate, D 2000
8 — 12. Her Mother’s Sweetheart, D 1000
9 — 6. Circumstantial Justice, D 1000
9 — 13. The Price of Victory, D 1000
9 — 18. A Wife’s Innocence, D 1000
9 — 21. Poisoned Lips, D 2000
L-KO
8 — 9. Crooked from the Start, C 2000
8 — 16. His Temper-Mental Mother-in-Law, C.2000
8 — 23. A Double Double Cross, C 1000
8 — 27. Snoring in the High C, C 1000
8 — 30. The Rmht Car, but the Wrong Berth. 2003
9 — 6. Crooked from the Start, C 2000
9 — 12. Tillie’s Terrible Tumbles, C 3000
9 — 20. Cold Hearts and Hot Flames, C....2000
9 — 27. A Surgeon’s Revenge, C 2000
NESTOR
8— 7. All Bets Off, C 1000
8 — 11. Some Medicine Man, C 1000
8 — 14. The Battle of Chile Con Carne, C....1000
8 — 21. Broke but Ambitious, C Split Reel
8— 28. The Terrible Turk, C 1000
9 — 4. The Boy from the Gilded East, C....1000
9 — 11. Nobody Guilty, C 1000
9 — 15. Speeding, C 1000
9—18. A Silly Sultan, C 1000
9—26. Model 46 C 1000
POWERS
8 — 10. Ben the Sailor, C., and Salmon, from
the Egg to the Table, Ed. .. .Split Reel
8 — 17. The Riddle of the World, Japan as
seen by Dr. Dorsey, Ed 1000
8—20. Pie, Juv. C 1000
8 — 25. Sammy Johnsin in Mexico, Cart.-C.,
and creating life from a dead leaf,
Ed Split Reel
8 — 31. Japan’s Gateway to the Temple of the
Gods, as seen by Dr. Dorsey, Ed. ..1000
9 — 1. Little Brownie’s Bravery, D 1000
9 — 7. Making a U. S. Soldier, Ed 1000
9 — 14. Hunting Whales in Japan (Dr. Dor-
sey), Ed 1000
9 — 28. Behind the Scenes in Japan as seen
by Dr. Dorsey, Ed 1000
REX
9 — 17. The Small Magnetic Hand, D 1000
9 — 18. Under the Spell, D 1000
9 — 22. His Mother’s Boy, D 1000
9— 24. To Another Women, D 2000
10 — 1. Ashes of Remembrance, D 2000
VICTOR
8 — 4. When the Minstrels Came to Town.. 2000
8 — 10. The Marriage Broker, Com., D 2000
8 — 13. What Darwin Missed, C 1000
8 — 15. He Wrote a Book, C 1000
8 — 17. Ashamed of the Old Folks, C. D 2000
8 — 24. You Want Something, C 2000
8 — 29. A Lucky Leap, C 1000
9 — 3. Arthur’s Desperate Resolve, C 1000
9 — 5. Love’s Boomerang, C 1000
9 — 7. He Became a Regular Fellow, C 1000
9 — 12. Jane’s Choice, C 1000
9 — 14. Baby’s Toofs, C 2000
9 — 21. High Speed, C 1000
10 — 1. In the Laps of the Gods, D 1000
September 30, 1916
MOTION PICTURE NEWS
2069
“MOTION PICTURE PORTRAIT STUDIES OF
PRESIDENT WILSON AND HIS CARINET- THE
UNITED STATES GOVERNMENT IN ACTION.”
A Film of National Interest — the only
one of its kind ever made in the world
DISTRIBUTED BY THE MOTION PICTURE FORUM,
220 WEST FORTY -SECOND STREET, NEW YORK CITY
C. R. MACAULEY, President
Released September 24, 1916
READ THESE ENDORSEMENTS:
Lee A. Ochs, President of the Motion Picture Exhibitors’
League of America:
“ It has been demonstrated to my complete satisfaction
that the public desires to see, and would welcome, the
presentation upon the motion picture screen of subjects
affecting its welfare.
“ I earnestly favor a nation-wide use of the great power
of the motion picture in defeating legislation aimed at the
business life and prosperity of the exhibitors.
“ Appreciating that the influence of the screen would be
immensely broadened by opening it to the people as a great
national forum, or lyceum, and that the grave problem of
censorship would thus be definitely solved, I wish to im-
press upon the members of the Motion Picture Exhibitors’
League of America the desirability of showing pictures of
national interest.
“ While the principal mission of the motion picture will
always be entertainment, the time has arrived when for pur-
poses of protection and progress exhibitors themselves must
place the screen on a plane with the newspaper and free
speech.”
Samuel Gompers, President of the American Federation
of Labor:
“AMERICAN FEDERATION OF LABOR,
“801-809 G Street N. W.,
“Washington, D. C.
“ September 13, 1916.
“Dear Sir: Some time ago it was my good fortune to see
the Motion Picture Portrait Studies of President Wilson
and his Cabinet, when they were first shown in Washington.
The pictures were marvelous; never had l seen more ac-
curate portrayal of facial expression and characteristic man-
nerisms than in these pictures.
“ It seems to me a most excellent thought that motion
pictures should be made the medium through which there
can be carried to all of the people of the country, pictures
that will make them feel that they have a personal acquaint-
ance with those who control the national government. It is
the personal touch that brings us close to individuals and
enables us to understand their purposes and ideals. For
the people of this country to have sufficient knowledge to
judge of the work accomplished by their chief executive,
there ought to be a personal touch. The motion picture
portrait studies of President Wilson and his Cabinet will
supply a long-felt want.
“ Very truly yours,
(Signed' “ Sam’l Gompers,
“President American Federation of Labor.”
David W. Griffith, master motion picture director of the
world :
“ September 11, 1916.
“ I heartily favor a nation-wide use of the incomparable
power of the motion picture in the discussion of questions
affecting the public welfare.
“ By opening their screens to the people as a great forum,
the exhibitors of the United States will definitely set them-
selves in the front rank of public benefactors.
(Signed) “ D. W. Griffith.”
2070
MOTION PICTURE NEWS
Vol. 14. No. 13
FEATURE RELEASES— CURRENT AND COMING
" "
■
illlllillllilililllllUUniililiiVillMHIIIilllll
1
Bluebird Photoplays
Mutual
Selznick-Pictures
8 — 28. The Girl of Lost Lake (Myrtle Gon-
zalez. Val Paul and Fred Church. .5 reels
9 — 4. The Unattainable (Dorothy Da-
venport) and Emory Johnson) ... .5 reels
9 — 11. Saving the Family Name (Mary
MacLaren) 5 reels
9 — 18. Behind the Lines (Edith Johnson,
Harry Carey and Marc Fenton) . .5. reels
9 — 25. The Evil Women Do (Elsie Jane
Wilson and Francelia Billington) .5 reels
10 — 2. Wanted — A Home (Mary Mac-.
Laren) 5 reels
10 — 9. The Chalice of Sorrow (Cleo Mad-
ison) 5 reels
10 — 16. The Social Buccaneer (Louise
Lovely and J. Warren Kerrigan). 5 reels
Fox Film Corporation
7 — 24. The Beast (George Walsh and Anna
Luther) 5 reels
7 — 31. Under Two Flags (Theda Bara)... 5 reels
8 — 7. The End of the Trail (Wm. Far-
num and Dorothy Bernard) 5 reels
8 — 14. Sporting Blood (Glen White and
Dorothy Bernard) 5 reels
8 — 21. Daredevil Kate (Virginia Pearson). 5 reels
8 — 28. Little Miss Happiness (June
Caprice and Harry Hilliard) 5 reels
9 — 4. The Unwelcome Mother (Walter
Law) 5 reels
9 — 11. Her Double Life (Theda Bara) . 5 reels
9 — 18. Where Love Leads (Ormi Hawley). 5 reels
9 — 25. Fires of Conscience (William Far-
num) 5. reels
Ivan Feature Productions
2 — A Fool’s Paradise (Chrystine Mayo,
Paula Shay, and Joseph Burke).... 6 reels
3 — The Immortal Flame (Maude Fealy)..5 reels
4 — The City of Illusion (Paula Shay and
Mignon Anderson) 6 reels
5. — Her Husband’s Wife (Sally Crute,
Mignon Anderson and Augustus Phil-
lips) 5 reels
7 — Her Surrender (Ivan All Star Cast)... 5 reels
Metro Pictures Corporation
COLUMBIA PICTURES CORPORATION
9 — 4. The Light of Happiness (Viola
Dana) 5 reels
10— 2. Life’s Shadows (William Nigh and
„ riowley) 5 reels
POPULAR PLAYS AND PLAYERS
7 — 31. The Devil at His Elbow (Dorothy
Green and Clifford Bruce) 5 reels
8 — 14. The Weakness ot Strength (Edmund
Breese) 5 reels
10 — 9. The Iron Woman (Nance
O’Neill) 5 reels
B. A. ROLFE PHOTOPLAYS, INC.
7 — 10. The Quitter (Lionel Barrymore and
Marguerite Skirwin) 5 reels
8 — 7. God’s Half Acre (Mabel Taliaferro)5 reels
8 — 21. The Pretenders (Emmy Wehlen)...5 reels
8 — 28. The Upheaval (Lionel Barrymore). 5 reels
9 — 18. The Wheel of the Law (Emily
Stevens) 5 reels
9 — 25. The Dawn of Love (Mabel Talia-
ferro) 5 reels
ROLMA FILM CORPORATION
7 — 3. Love Me, Love My Dog (Max Fig-
man and Lolita Robertson) 5 reels
QUALITY PICTURES
5 — 8. A Million a Minute (Francis X.
Bushman and Beverly Bayne).... 5 reels
7 — 3. A Virginia Romance (Francis X.
Bushman and Beverly Bayne)... 5 reels
YORKE FILM CORPORATION
7 — 17. The River of Romance (Harold
Lockwood and May Allison) 5 reels
9 — 11. Mister 44 (Harold Lockwood and
May Allison) 5 reels
MUTUAL STAR PRODUCTIONS
No. 132. Youth’s Endearing Charm (Mary
Miles Minter), American 5 reels
No. 134. The Sable Blessing (Richard Ben-
nett), American 5 reels
No. 135. Grim Justice (Florence Turner),
Turner 5 reels
No. 136. The Three Pals (Kolb and Dill)
American 5 reels
No. 138. The Manager of the B. & A.
(Helen Holmes), Signal 5 reels
No. 139. The Torch Bearer (Wm. Russell)
American 5 reels
No. 140. Dulcie’s Adventure (Mary Miles
Minter), American 5 reels
MUTUAL MASTER PICTURES, DE LUXE
No. 130. The Diamond Runners (Helen
(Holmes), Signal 5 reels
No. 131. The Man Who Would Not Die
(William Russell), American.. 5 reels
No. 133. The Light (Helene Rosson)
American 5 reels
No. 137. The Land o’ Lizards (Frank
Borzage and Anna Little)
American 5 reels
No. 141. The Shadow (Edward Coxen and
Winifred Greenwood), Ameri-
can) 5 reels
Paramount Pictures
FAMOUS PLAYERS
8 — 7. The Woman in the Case (Pauline
Frederick) 5 reels
8 — 10. Little Lady Eileen (Marguerite
Clark) 5 reels
8 — 21. Rolling Stones (Owen Moore and
Marguerite Courtot) 5 reels
9 — 7. The Big Sister (Mae Murray) .... 5. reels
9 — 11. The Reward of Patience (Louise
Huff) 5 reels
9 — 21. Ashes of Embers (Pauline Freder-
ick) 5 reels
9 — 25. The Quest of Life (Maurice and
Florence Walton) 5 reels
JESSE LASKY COMPANY
8 — 3. The House of the Golden Windows
(Wallace Reid and Cleo Ridgely)5 reels
8 — 17. Public Opinion (Blanche Sweet)... 5 reels
8 — 24. Honorable Friend (Sessue Haya-
kawa) 5 reels
8 — 31. Each Pearl a Tear (Fannie Ward).. 5 reels
9 — 18. The Storm (Blanch Sweet) 5 reels
9 — 28. Anton the Terrible (Theo. Roberts
and Anita King) 5 reels
MOROSCO PHOTOPLAY COMPANY
7 — 24. An International Marriage (Rita
Jolivet) ...5 reels
8 — 14. The Stronger Love (Vivian Martin) 5 reels
9 — 14. The House of Lies (Edna Good-
rich) 5 reels
PALLAS
9 — 4. The Parson at Panamint (Dustin
Farnum) S reels
Pathe Exchange, Inc.
GOLD ROOSTER PLAYS
8 — 13. The Fugitive S reels
8 — 20. A Woman’s Fight S reels
8 — 27. The Shine Girl 5 reels
9 — 11. The Fear of Poverty 5 reels
9 — 18. The Test 5 reels
9 — 25. Saint, Devil and Woman 5 reels
Red Feather Productions
9 — 4. The Narrow Path (Violet Merserau).5 reels
9 — 11. The Whirlpool of Destiny (Flora
Parker de Haven) 5 reels
9 — 18. Black. Friday (Dorothy Davenport
and Emory Johnson) 5 reels
9 — 25. If My Country Should Call (Doro-
thy Phillips and Lon Chaney)... 5 reels
10 — 2. Under Suspicion 5 reels
10 — 9. The Romance of Billygoat Hill
(Myrtle Gonzales and Val Paul). 5 reels
10 — 16. Barriers of Society (Dorothy Da-
venport and Emory Johnson) ... 5 reels
CLARA KIMBALL PRODUCTIONS
10 — 15. The Common Law 6 parts
HERBERT BRENON PRODUCTIONS
(Coming) War Brides (Mme. Nazimova)..
KITTY GORDON PRODUCTIONS
(Coming) Vera, the Medium
Triangle Film Corporation
KAY-BEE-INCE PRODUCTIONS
8 — 6. Honor Thy Name (Keenan and
Ray) 5 reels
8 — 13. Shell Forty-Three (H. B. Warner). 5 reels
8 — 20. The Jungle Child (Hickman and
Dalton) 5 reels
8 — 27. The Thoroughbred (Frank Keenan). 5 reels
9 — 3. The Patriot (William S. Hart).... 5 reels
9 — 10. Thoroughbred (Frank Keenan).... 5 reels
9 — 17. The Wolf Woman (Louise Glaum
and Charles Ray) 5 reels
9 — 24. The Dawn Maker (William S.
Hart) 5 reels
FINE ARTS-GRIFFITH PRODUCTIONS
8 — 13. The Devil’s Needle (Norma Tal-
madge) 5 reels
8 — 20. Hell-To-Pay-Austin (Wilfred Lucas)5 reels
8 — 28. Pillars of Society (Henry Wal-
thall) S reels
9 — 3. Gretchen the Greenhorn (Dorothy
Gish) 5 reels
9 — 10. The Social Secretary (Norma Tal-
mage) 5 reels
9 — 17. The Little Liar (Mae Marsh and
Bobby Harron) 5 reels
9 — 24. Diane of the Follies (Lilian Gish) . . 5 reels
Vitagraph-Lubin-Selig-Essanay
VITAGRAPH
8 — 21. The Footlights of Fate (Naomi
Childers and Marc MacDermott) . 5 reels
8 — 28. The Jid (Lillian Walker) 5 reels
9 — 4. Phantom Fortunes (Barney Bar-
nard) S reels
9 — 11. His Wife’s Good Name (Lucille Lee
Stewart) 5 reels
9 — 18. The Combat (Anita Stewart) 6 reels
9 — 18. The Fall of a Nation 7 reels
9 — 25. The Chattel (E. H. Sothern and
Peggy Hyland) 5 reels
LUBIN
6 — 5. Those Who Toil (Nance O’Neil).. 5 reels
7 — 31. The Light at Dusk (Orrin Johnson)6 reels
SELIG
7 — 24. The Prince Chap (Bessie Eyton,
Geo. Fawcett) 5 reels
8 — 21. The Country That God Forgot (Tom
Mix) 5 reels
ESSANAY
8 — 7. The Sting of Victory (Henry Wal-
thall and Antoinette Walker).... 5 reels
9 — 4. The Return of Eve (Edna Mayo and
Eugene O’Brien) 5 reels
World Pictures
WORLD
7 — 3. The Crucial Test (Kitty Gordon) 5 reels
7 — 10. The Weakness of Men (Holbrook
Blinn) 5 reels
7 — 17. Sally in Our Alley (Carlyle Black-
well and Muriel Ostriche) 5 reels
7 — 24. Paying the Price (Gail Kane) 5 reels
7 — 31. Miss Petticoats (Alice Brady) 5 reels
8 — 7. A Woman’s Way (Ethel Clayton
and Carlyle Blackwell) 5 reels
8 — 14. The Summer Girl (Mollie King and
Arthur Ashley) 5 reels
8 — 21. The Rail Rider (House Peters).... 5 reels
8 — 28. Husband and Wife (All-Star Cast). 5 reels
9 — 4. The Almighty Dollar (Frances Nel-
son, E. K. Lincoln and June El-
vidge) 5 reels
1
September 30, 1916
MOTION PICTURE NEWS
2071
FROM:
TO.
Absolutely Official
Photographed by Authority of the
United States War Department
Read the Authorization:
WAR DEPARTMENT
The Adjutant General’s Office
WASHINGTON
May 2-b 1916.
The Adjutant General of the Army.
Commanding Officers, United States Troops within the Con-
tinental Limits of the United States.
oUBJLLl : Moving Picture Films.
This note will introduce the representative of the Laurence Hub el
Service Company, which has been authorized by this Department to make
moving picture films of Army scenes for publicity purposes. The Secre-
tary of War directs that every assistance possible be furnished him for
the purpose specified. ( Signed ) G. TT. READ, Adjutant General.
Now Available for State Right Buyers
5 reels that will produce patriotic heart throbs
Uncle Sam, Awake:
A most unique, thrilling, exciting, appealing timely F eature
UNCLE SAM’S REPLY TO THOSE
WHO SAY HE IS NOT PREPARED!!!
Do not confuse this with war pictures.
Can you offer your patrons a more appealing subject?
Here you have the only official pictures of your own nation,
the greatest country in the world.
Followed “Civilization” at Brighton Beach Theatre, Brighton Beach.
“Uncle Sam Awake” will be shown at a Broadway theatre shortly.
For terms and territories apply
HILLER AND WILK, Inc.
Bryant 6652
Exclusive Selling Agents
924 Longacre Building
42nd and Broadway
New York City
2072
MOTION PICTURE NEWS
Vol. 14. No. 13
State Rights and Miscellaneous Releases
AMERICAN COMMERCIAL FILM CO.
Animated Cartoons
AMERICAN CORRESPONDENT FILM
CO.
The Battles of a Nation 6 parts
ANTI-VICE FILM CO.
Is Any Girl Safe? 5 reels
AUTHORS FILM CO., INC.
3 — 27. Sins of the Father 4 parts
4 — 3. Her Redemption 4 parts
4 — 10. Denise 4 parts
4 — 17. Love’s Sacrifice 6 parts
4 — 24. A Woman’s Awakening 5 parts
5 — 1. Under the Mask 5 parts
CALIFORNIA MOTION PICTURE
CORPORATION
March — The Unwritten Law (Beatriz
Michelena) 7 reels
May — The Woman Who Dared (Beatriz
Michelena) 7 reels
July — Kismet (Otis Skinner) 10 reels
CELEBRATED PLAYERS’ FILM CO.
The Birth of a Man S parts
CHAMPION SPORTS EXHIBITION
Willard-Moran Fight 4 parts
CHICAGO TRIBUNE
German Side of War 5 reels
Russian Side of War 4 reels
CLARIDGE FILMS, INC.
Heart of New York 5 reels
The Birth of Character 5 reels
COSMOFOTOFILM COMPANY
Incomparable Mistress Bellairs..4 parts
Liberty Hall 4 parts
The Black Spot 4 parts
Victoria Cross 4 parts
O 18 4 parts
His Vindication 5 parts
E. & R. JUNGLE FILM CO.
No. 18. It Can’t Be done.
No. 19. It Doesn’t Pay.
No. 20. Teacher’s Pet.
No. 21. Hitting the High Places.
No. 22. The Bear Idea.
No. 23. Jungle Brats.
No. 24. Fowl Play.
No. 25. Discovered.
No. 26. When the Clock Went Cuckoo.
No. 27. When Jones Went Wrong.
No. 28. Napoleon’s Night Out.
No. 29. Circus Brides.
ELDORADO FEATURE FILM CO.
The Impersonation 5 reels
EXCLUSIVE FEATURES, INC.
Where is My Father? 7 reels
JOS. W. FARNHAM
Race Suicide 6 parts
The Awakening of Bess Morton.. 5 reels
GREAT NORTHERN FILM COMPANY
The Folly of Sin 5 reels
The Mother Who Paid 5 reels
The End of the World 6 reels
Pages from Her Life 5 reels
ESKAY HARRIS FEATURE FILM
Alice in Wonderland 6 parts
HEBALD FILM CORPORATION
Around the World in 80 Days. . . .6 parts
HIPPODROME FILM CO.
At the Front with the Allies
JUVENILE FILM CORPORATION
4 — 1. World War in Kidland 1 reel
4 — 8. A Chip Off the Old Block 1 reel
4 — 15. Chip’s Elopement 1 reel
4 — 22. Chip’s Backyard Barn-Stormers . . . .2 reels
4 — 29. Chip’s Rivals 1 reel
5 — 13. For Sale a Daddy 1 reel
S — 27. Chip’s Carmen 2 reels
KEMBLE FILM CORPORATION
The Zeppelin Raids on London and the
Siege of Verdun 5 reels
KULEE FEATURES
Germany on the Firing Line 6 parts
France on the Firing Line 6 parts
The Unborn (Bessie Bondhill) 5 parts
LINCOLN MOTION PICTURE COMPANY
The Realization of a Negro’s Ambi-
bition 2 reels
C. POST MASON ENTERPRISES
The Wonder City of the World (Greater
N. Y. by Day and by Night) 4 reels
MODERN MOTHERHOOD LEAGUE
Twilight Sleep
MONARCH PHOTOPLAY CO., INC.
Common Sense Brackett 6 parts
MORAL UPLIFT SOCIETY
It May Be Your Daughter
B. S. MOSS
Three Weeks 5 reels
Salamander 5 reels
One Day 5 reels
The Power of Evil (Margaret
Nichols) 5 reels
F. O. NIELSEN
Guarding Old Glory 5 reels
Just Out of College 5 reels
Little Sunset 4 reels
The Spoilers 9 reels
All for a Girl 5 reels
PATRIOT FILM CORP.
How Britain Prepared 8 reels
PHOTODRAMA COMPANY
How Molly Made Good 6 reels
RAVER FILM CO.
The Other Girl 5 reels
Life Without Soul 5 reels
The Fortunate Youth
Driftwood
RAY COMEDIES
6 — 21. Casey’s Dream
6 — 28. Casey’s Kids
7 — 5. Casey's Wedding Day
7 — 12. Casey’s Servants
7 — 19. Casey the White- Wing
RIALTO FILM CO.
The House of Mirrors
STANDARD NEWS FILM, INC.
Standard Travelogues 32 parts
Are We Ready? 4 parts
The Animal World 5 parts
Navies of the World 1 reel
The Price of Liberty 5 reels
Aircraft 1 reel
SUPERIOR FILMS COMPANY
The Faucet 5 reels
SUPREME FILM CO.
The Cowpuncher 6 parts
TRANSOCEANIC FILMS, INC.
The Life and Adventures of Shakes-
peare 6 parts
UNITY SALES CORP.
5 — 29. Diana (Colored) 3 parts
6 — 5. My Country First 6 parts
6 — 12. The Pursuing Vengeance 5 parts
6 — 19. The Bishop’s Secret 4 parts
6 — 26. The Lottery Man 5 reels
7 — 3. The Marriage Bond 5 reels
UNIVERSAL FILM MFG. CO.
Where Are My Children? 5 reels
Twenty Thousand Leagues Under
the Sea 10 reels
VARIETY FILMS CORPORATION
Unto the Darkness 4 reels
In the Ranks 4 reels
Harbour Lights 4 reel*
Enoch Arden 4 reels
Mysterious Man of the Jungle 3 reels
Should a Baby Die? 5 reels
WAR FILM SYNDICATE
On the Firing Line with the Ger-
mans 6 parts
MISCELLANEOUS
EDUCATIONAL FILMS CORP., OF
AMERICA
Life of William Shakespeare 6 reel*
American Game Trails 3 reels
The Sunset Trail 1 reel
The Trail to Cloudy Pass 1 reel
The Stampede 1 reel
When the Mountains Call 1 reel
The World’s Road 1 reel
Acute Spring Fever 1 reel
“THE BEACON FILMS,” INC.
Italy’s Dead Cities (Pompeii)
Fresh Water Fish
Ancient Cities of Asia Minor
In and Around the Delaware Water Gap
Winged Messengers of Death
In the Land of Fanaticism
The Invisible World
Life Beneath the Sea
AMERICAN STANDARD MOTION
PICTURE CORP.
EMERALD BRAND
Tom and Jerry Series (Weekly)... 2 reels
INTERNATIONAL FILM SERVICE
International News Weekly
Comedy Cartoons (Weekly).
GAUMONT
Fantomas Series — (Weekly)
KALEM
Hazards of Helen Series (Weekly).
Girl from ’Frisco Series (Weekly).
GEORGE KLEINE
The Mishaps of Musty Suffer (Weekly).
METRO PICTURES CORPORATION
Metro-Drew Comedies (weekly).
Metro Travelogue* (weekly).
MUTT AND JEFF FILMS
Animated Cartoons (Weekly)
MUTUAL
Charlie Chaplin In
The Floorwalker 2 reel*
The Fireman 2 reels
The Vagabond 2 reels
One A. M 2 reels
The Count 2 reels
PARAMOUNT PICTURES
CORPORATION
Paramount-Burton Holmes Travel-Pictures
(Weekly)
Paramount-Bray Cartoons (Weekly)
PATHE
Florence Rose Fashion Series
ROLIN-PATHE
Lonesome Luke Comedies (Weekly)
SELIG (V-L-S-E)
Athletic Series (Weekly)
UNIVERSAL
Timothy Dobbs Series (Weekly).
VITAGRAPH (V. L. S. E.)
Frank Daniels’ Comedies (Weekly)
SERIALS
The Girl and the Game Signal Film
The Secret of the Submarine. .Signal Film
Peg o’ the Ring Universal
Liberty Universal
Mary Page, The strange Case of..Essanay
The Social Pirates Kalem
Who’s Guilty ? Path*
The Grip of Evil Pathe
The Shielding Shadow Pathe
The Mysteries of Myra International
Beatrice Fairfax International
Gloria’s Romance Kleine
The Yellow Menace Unity Sales
The Crimson Stain Mystery .. Consolidated
September 30, 1916
MOTION PICTURE NEWS
2073
$100 MAKES $1000 QUICK
EXHIBIT AN EMBALMED MAN-EATING SHARK
The public everywhere is crazy to see a Man-Eating Shark, since the daily papers of the
entire country have been full of front page news of MAN-EATING SHARKS, which have
eaten up and killed so many bathers this summer, and terrorized the entire Atlantic Coast
POSTAL TELEG RAPH - CAB L COiViPA
NIGHT LETTERQRAIS
THE POSTAL TELEGRAPH-CABLE COMPANY lINCORPORATCDl TRANSMITS AND DELIVERS THIS NIGHT LETTERGRAM SUBJECT T
TERMS ANO CONDITIONS PRINTED ON THE SACK Of THIS BLANK. CLARENCE H. MACKAY. PHEOI
RCCIIVCO AT
INDEPE NO ENT
C OMPETITIVE
Df LIVKMY NO.
PROGRESS!
7,38 m 113 PAID NL
^VICTOR PRINCE TAXIDERMIST
DP PHILA PA SEPT 14/16
1457 BROADWAY SUITE 909 NEW YORK.
foeiaraci Embalmed Shark yesterday and placed it in orchestra pit of my Theatre,at 25/
cts admission, and rspeipt s jtoday^ w ere ^$8 13.* 7JL At this rate expect $2000. receipts
balance of 'tfeok, Please get ready quick as possible your Live Shark outfit because t
sold my $300. shark for $500. to be delivered Tuesday, theref ore
Three Thousand Dollarg. Mailing photo taken this morning of my lobby at 9AM ‘mob wlarfci
Psoel a here are simply Shark-crazy ADAM AMES, MGR. PHOTOPLAY THEATRE, 220 N 8Tf
«
OSTAL TELEGRAPH - COMMERCIA
CLARtNCE H. MACKAY. President.
TELEGRAM
1
RECEIVED AT
1 397 BROADWAY
(2812 GREELEY]
•>NE 1 5924 GRCELCY]
h-Cabie Company! Incarpoiatet /transmits and delivers this message subject to the terms and cnr.dit
1036 NY MTY 9.46a PAID 50DLNEW ORLEANS LA SEPT 16/16
DR. VICTOR PRINCE 1457 BROADWAY NEW YORK.
Titanic pictures 4 years ago broke our records until your
man-eating shark Friday smashed everything to pieces in-
cluding front boxoffice railing. Beauty part about it is
public willing pay quarter admission. Could you guarantee
landing live shark here! Could charge 50 cents or dollar.
Wire lowest price two more outfits like ours.
Chas E.Perey, Mgr. Noname Theatre, 1025 Canal.
Look! $813.75 in One Day
See What the “Live
Wires” Are Doing
Bona Fide Offer. You rent a
store as small as 7 x IS feet for ex-
hibiting one of my man-eating-
sharks, with the big, flashy and sen-
sational front display, and you will
SEE THE MONEY ROLL IN AS
IF BY MAGIC. After a week or a
month, move to another location.
This world is awful large. And I
positively guarantee you that you
can’t produce an attraction at twice
my price which will take in one-
tenth as much quick, clear money
in a day or week, or month as my
embalmed shark. I mean CLEAR
PROFIT.
WES
NIOI
AM
RECEIVED AT 1398 BROADWAY, NEW YORK
MHT 53H LOG ANGELES CAL SEPflfc
DR— VICTOR PRINCE!-— 1457 ERGADWAY NEWY0RK
EMBALMED SHARK ARRIVED SAFELY EXPRESSAGE $77.
EUT TOOK IN OVER HUNDRED DOLLARS BEFORE NOON.
SURPRISED FIND AS MUCH SHARK INTEREST HERE AS
EAST PROBABLY BECAUSE WONDERFUL FRONT FLASH.
LIVE SHARK WORTH #1000 TO ME BUT WONT PAY 'TIL
POSITIVELY DELIVERED ALIVE.— ANSWER.
UR. P. NICK-— 156 N .SPRING
No. 1 — For $100 will ship you a real 6 to 8 ft. Man-
Eating Shark, perfectly preserved and embalmed just as it
comes out of the water, to keep indefinitely like a human
body. We also furnish a 24-sheet Man-Eating Shark Poster,
in beautiful colors. Total weight of outfit, about 300 lbs.
No. 2 SPECIAL — For $300 will ship you a 10 to 15 ft.
MONSTER Man-Eating Shark, perfectly preserved and em-
balmed in a PLATE GLASS DISPLAY CASE, hermetically
sealed, nice enough for your parlor, and in clear white em-
balming fluid, in which THE SHARK FLOATS AS IF
ALIVE AND SWIMMING IN THE SEA, and 10 gallons of
my special fluid to keep the case always full. Also a beauti-
ful 10 x 15 ft. special hand-painted oiled banner in flashy,
sensational colors, showing the shark eating up a man. Also
1000 two-color hand bills and 100 y2 sheet window, cards in
two colors, big photographs, etc. Will also furnish large
100-lb. live turtle, also shark jaws, and other deep sea curi-
osities for ballyhoo attractions. Total weight of outfit,
about 500 lbs.
TERMS — DEPOSIT OF ONE-HALF must come with the
order. I guarantee to fill all orders from 1 to 5 days after
received. I have best references. Do not bother us unless
you have the cash to do quick business. Write, wire or call.
Dr. VICTOR PRINCE,
1459 Broadway, NEW YORK CITY
2074
MOTION PICTURE NEWS
Vol. 14. No. 13
CLASSIFIED
AR a, YOU A LIVE WIRE ?
1 hen Write Us at Once. Big
Money in Taking Motion Pictures for
News Advertising and Horae Talent.
We are the Lowest Priced House in
the Country selling Motion Picture
Cameras. Write for information.
We are Specialists in equipping be-
ginners. Describe your locality.
We will tell you if it can be made
to pay. Write us today. David
Stern Co., 1047 E. Madison St.,
Chicago. Til. In business since 1885.
FILM TESTS
We will make for members of the
profession Screen Tests. These
screen tests show close-ups, Expres-
sion and Character make-up. This
is a valuable help in securing work
in pictures. Call and see. Mr. C.
M. Ackerman, direct*, Victor Studio,
045 West 43d street.
FOR SALE— IN BANKRUPTCY
25,000 ft. positive, European war
films, slightly used. 10,000 ft. nega-
tives, same films. Submit bids to the
undersigned, from whom further in-
formation can be obtained. DAVID
HAAR, Attorney for E. Fichandler,
Receiver, 261 Broadway, New York
City.
FOR SALE
A going Picture House in the
South. Seats about 1400. A good
money maker. At least Ten Thou-
sand necessary to swing the deal.
Will bear the closest investigation.
Owner has other profitable business.
“ See Us.” The James II. Button
Co., Louisville, Ivy,
STUDIO SITE FOR SALE
Located at Bayshore, Long Island,
with natural advantages for film
work. Near Great South Bay, Atlan-
tic Ocean and Lighthouse. Write K.
Dehn Hoff, 2042 Madison Ave., New
York City.
CAMERAMEN
furnished with outfits for all classes
of work. Local pictures, industrial,
educational and studio. Universal
Camera Company, 1007 Times Bldg.,
New York City.
FOR SALE
Special State Right offer on our
new 5-reel feature. Write for par-
ticulars. State territory wanted. 101
Ranch, M. P. Department, Bliss,
Okla.
FOR SALE
Theatre on main street in city of
35,000 people. Owners going away.
Address H., c/o Motion Picture
News.
MOTION PICTURE PLAYS
WRITE PHOTOPLAYS. Short
Stories, Poems; $100 each. No Cor-
respondence course. Details free.
Atlas Publishing Co., 433, Cincinnati.
WANTED
Clever People; new faces for mo-
tioiv pictures; also new ideas. Box
34, c/o Motion Picture News.
Slightly Used Machines
-and entire theatre equipment at
Sacrificing Price*
Send for Catalogue
CROWN MOTION PICTURE SUPPLIES
217 West 42nd Street
New York City
For Perfect Laboratory Results
INSTALL
CORCORAN TANKS
A. J. CORCORAN, Inc.
9}l2 John Street New York City
1 dependable!
IIP W.40™ STHEET, MEW YORK]
[has the quality circulation of the trade!
TABLE OF CONTENTS
SOME TRUTHS ABOUT PICTURES. (W. A. JOHN-
STON) 2001
Editorials 2002
National Association of the Industry is Active 2003
General Film Announces Fall and Winter Programs 2005
Pathe Will Blanket Country with Publicity 2007
Group-Picture Publicity is McClure Plan 2041
Lasky Completes Filming of Joan of Arc 2043
Spurin, Well Known Englishman, in New York 2047
Goldfish Resigns as Chairman of Lasky Directors 2003
Sydney Ayres Dead in Oakland, California 2004
American Reduces Number of Producing Companies 2005
Partridge Special Representative of V-L-S-E 2006
Three Photodramas Completed in Fox Studios 2006
Two Knickerbockers to Alternate with Present Three-
Reelers 2008
Dudley to Release Westerns Through Unity 2009
Russell Organizes Monarc Company 2009
“ Light that Failed,” from Pathe October 15 2010
Advance Film on the Waltons is Famous Players Plan. . . . 2010
Carlos Leases More Ground for Fox 2011
Essanay Chaplin Revue of 1916 from General 2011
Vitagraph Will Present English Stars 2012
Seven and Eight-Reel Productions Planned by Arrow 2012
Releasing Plans for “Crisis” Nearly Completed 2039
Alice Brady Refuses Many Stage Engagements 2039
Cobe Opens Unity Offices in Chicago 2042
Casting for Two Ivans Nearly Complete 2042
Gaumont Issues Bulletin to Aid Selection 2042
Winners of Beauty and Brains Contest in New York.... 2046
Another Director is Added to Lasky Staff 2046
Publicity Limelight Blazes on Home 2047
Pathe Builds Strong Sales Force 2047
Bluebird is Going to Prove Shakespeare was Right 2048
“ Dulcie’s Adventure” Ready October 2 2049
Galaxy of Stars Shine in Sky of General Film Program... 2050
Two in Cast of Nazimova with Her in Vaudeville 2050
Hearst to Exploit “Scarlet Runner” in Dailies 2050
“Fall of a Nation” is Booked for Russia 2051
DEPARTMENTS
Live Wire Exhibitors 2015
With the Exhibitor 2013
Looking Ahead with the Producers 2017
The Eastern Studios 2021
In and Out of West Coast Studios 2026
Among the Exchanges 2031
New Laws and Court Decisions 2037
Just to Make Talk 2038
In and Out of Town 2039
SCREEN EXAMINATIONS
Blind Justice (Dansk Biograf) 2060
Chattel, The (Vitagraph) .. 2055
Combat, The (Vitagraph) 2053
Dark Silence, The (Peerless-World) . 2057
Daughter of Macgregor (Famous-Paramount) . 2054
Girl from ’Frisco (Eighth Episode — Kalem) 2056
Her Surrender (Ivan) 2053
Inherited Passions (Hamilton) 2057
Intrigue, The (Pallas-Paramount) 2956
Manhattan Madness (Fine Arts-Triangle) 2058
Pillory, The (Thanhouser-Pathe) 2056
Reward of Patience, The (Famous- Paramount) 2055
Scarlet Runner (Episodes 5, 6 and 7 — Vitagraph) 2055
Wanted — A Home (Bluebird) 2054
Where Love Leads (Fox) 2059
Winning Punch, The (Keystone-Triangle) 2059
Tabloid Reviews — All Programs 2061, 2062
Release Pages for Ready Reference 2063, 64, 66, 68, 70, 72
ACCESSORY NEWS SECTION
Editorial 2077
Projection 2080
The Camera 2085
Music and the Picture 2089
Building and Furnishing 2093
eedeo
fjrc. (TpritrolZer
producing perfect projection for
35
Keith and Proctor
THEATRES
and will do the same for you
Let Us Tell You What They Do
and Where You Can See Them
SPEED CONTROLLER COMPANY, Inc.
257-259 William Street New York
Reflex Carbons
JONES & CAMMACK
Sole Distributors
for the U. S.
12 Bridge Street New York
The advertising you get from
Jyour electric sign in the day
time is free. The advertising
you get at night with a Federal
sign is unsurpassed.
FEDERAL SIGN SYSTEM
(ELECTRIC)
Lake St Desplaines Streets,
) CHICAGO.
EXHIBITORS SUPPLY GORIPHNY
5 So. Wabash Ave., Chicago, III.
Write for our new catalog listing
every device that is really practi-
cal for picture theatres. Prompt ,
efficient service .
C A I L L E
Ticket Office Equipments
Embody Ticket Sellers, Tidket
Choppers, Change Makers, The-
atre Record Ledgers and Theatre
Tickets. Catalog on request.
Caille Bros. Co., 1003 Amsterdam
, Ave., Detroit, Mich.
Agent Mirror
Main 3413
Screen*
F 5128
LEO
RYAN
Broker in
Pacific Coast
Picture Theatres
730 S. Olive St.,
Film Exchange Row
LCS ANGELES. CAL.
MENGER & RING, Inc.
Manufacturers of
POSTER and LOBBY
DISPLAY FRAMES
304 W. 42nd Street New York
EDISON MACHINE
$75.00
Slightly used Edison Machine, com-
plete, with upper and lower magazines,
electric burner, stand, 2 new empty
reels, new asbestos wire, new Simplex
or Power’s rheostat, new French im-
ported lenses and condensers to fit any
measurements desired. Guaranteed as
represented. Cost new SI 75. Every-
thing complete', ready to operate, $75.
Many other bargains in chairs, etc.
LEARS THEATRE SUP-
PLY COMPANY
509 Chestnut Street St. Louis, Mo
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
SECTION OF MOTION PICTURE NEWS DEVOTED TO THE CON-
| STRUCTION, EQUIPMENT AND OPERATION OF THEATRE, EXCHANGE AND
SUCCESS OR FAILURE
HAVE YOUR CHOICE
Experience has
taught the wide-
awake exhibitor
that he must have
the best equip-
ment as the best
is the most eco-
nomical.
The Late Model Motio-
graph at $285.00
for Motor-driven or
$250.00 for hand-
driven means success.
THE ENTERPRISE OPTICAL MFG. CO.
568 WEST RANDOLPH STREET .... CHICAGO, ILL.
en i, id
Western Office: 833 Market St., San Francisco, Cal.
WHY PAY MORE
THAN THE PRICE
OF THE BEST?
Projection
Perfect Projection is as
Important to the thea-
ter as the motor is
to your automobile
The Crystal Theater maintains
a High Standard of Projec-
tion at all times. Has spar-
ed no expense to ob-
tain the same.
No ‘wait a moment, please”-no
stops and starts to annoy our
patrons-just a steady picture
at all times-
that which cannot fail to impress
the most causual visitor.
That is our idea of
Perfect Projection.
Prom Program of
CRYSTAL THEATRE,
CHIC AGO, ILL.
i
1
1
■
1
2076
ACCESSORY NEWS SECTION
Vol. 14. No. 13
" SIXTEEN YEARS OF MOWING HOW”
POWER’S
CAMERAGRAPH No. 6B
CONSTRUCTED
IN
EVERY DETAIL
FOR
DURABILITY
AND
EFFICIENCY
THE MACHINE
THAT HAS
RADICALLY
ADVANCED THE
ART OF
MOTION PICTURE
PROJECTION
REGARDING DURABILITY
THERE ARE QUITE A NUMBER OF POWER’S
CAMERAGRAPHS THAT HAVE STOOD UP
THROUGH TEN YEARS OF ACTIVE SERVICE
AND THAT ARE STILL BEING OPERATED
WITH EXCELLENT RESULTS.
JUST ONE OF THE MANY REASONS WHY POWER’S
CAMERAGRAPH IS USED BY THE GREAT MAJORITY
OF EXHIBITORS THROUGHOUT AMERICA
Catalog D
Mailed Upon Request
NICHOLAS POWER COMPANY
NINETY GOLD ST. NEW YORK
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
Construction,
Equipment
and Operation
Everything for
Theatre, Ex-
change and Studio
Trade=Marks and Advertising
TRADEMARKED goods are branded goods. In
most cases they are goods which have been tested
and if the trademark is worth anything they have
stood the test and have established a reputation for them-
selves.
This reputation is not just a windfall; it is the result
of hard work on the part of the manufacturer backed up
by good ADVERTISING.
* * *
JN this day and generation practically every commodity
which is put on the market and sold to dealers must
be backed by advertising.
Look in our own trade — the STATES RIGHTS buyer
takes over a picture for a territory — one of his questions
is, “ Has this picture got or is it going to be given a trade-
marked value ? ” ; in other words, “ After I buy it, are
you, Mr. Manufacturer, going to advertise it in the trade
papers to the exhibitors ? ”
5fc ifc
'Y’he answer means one of two things — if it is not ad-
vertised it is almost certain to prove that the manu-
facturer knows it is not worth advertising and hence of
no value — or if it is advertised and has value, the buyer,
who is this same STATES RIGHTS man, knows that his
profits are almost certain, that the manufacturer is honest
with him and is a man worth while dealing with.
This states rights buyer then becomes a regular cus-
tomer— an independent exchange for the manufacturer
without regular distribution.
* * *
^ O ultimate purchaser of goods from the dealer, who in
the case of film is the exchange man, will buy a
commodity about which he knows nothing when one
which fills the same need and is well known is at hand.
If he does, he is a fool.
One manufacturer recently said that he believed in ad-
vertising because it is the greatest starter of conversation
on earth — and it’s conversation that makes a thing well
known.
Every exhibitor wants to own goods which are well
known — ask him what make car he drives — what brand
hat he wears — whose make of collar he has on— and
ninety-nine times out of a hundred it is an advertised
line.
|S the theatre equipment problem any different from this
personal demand ? It certainly should not be, for the
ability to supply the actual cash for the personal demands
depends upon the wisdom shown in the purchase of
equipment — money must be made before it is spent.
The best equipment must be bought for the theatre,
therefore, before it is possible to produce the cost of the
goods for the individual— good pictures depend upon good
equipment in the projection room and good pictures plus
good house equipment should mean good attendance if
properly advertised.
* * *
’y’HE most ridiculous part of the whole thing is the way
in which many exhibitors allow a dealer to “ get
away ” with the remark, “ Well, it’s not just what you are
asking for, but it’s JUST AS GOOD.”
This is merely a means of acknowledging that he is a
piker, and any man who buys goods from a piker is a piker
himself. If the man from whom he is trying to make the
purchase has not got the goods you are out to buy and
won’t get them — go somewhere else.
gOME men have a peculiar idea — you may have it your-
self. You are interested in a certain kind of equip-
ment— you read the advertising and you are interested —
you go to your dealer — he does not carry the commodity —
you ignore further inquiry — you just purchase what he
has on hand— it’s “ just as good.” Why is this?
Why don’t you write the advertiser for further infor-
mation and make sure of getting full information on the
goods direct and then make the purchase providing only
that you find the goods prove to be of the standard you
desire ! Don’t buy in a hurry !
J^EMEMBER, no advertiser can tell his whole story in
any one piece of advertising copy — in order to know
all there is to know about a commodity WRITE THE
ADVERTISER for further information— it costs noth-
ing but a two cent stamp and INSURES YOLTR SAT-
ISFACTION.
No man tells all he knows all at once — it can’t be done.
There is always something further for the man who real-
ly wants to know what’s what.
Copyright, 1916, by Motion Picture News, Inc.
2078
ACCESSORY
NEWS SECTION
Vol. 14. No. 13
ABC of the Motion Picture Operating Room
Long Ago Majority of Exhibitors Discarded the Rheostat as a Means of Resistance on Alternating Current, as Too
Much Power Is Wasted in Heat and the Projection Current Is Not as Satisfactory as That
Which Is Obtained by Use of Economizers and Rectifiers
THE majority of exhibitors long ago discarded the rheostat
as a means of resistance on alternating current, for the
reason that too much power is wasted in heat and the pro-
jection current is not as satisfactory as that which is obtained by
the use of Economizers, Rectifiers and so forth, which are noth-
ing more or less than low voltage transformers.
Manufacturers of these devices make all kinds of claims for
their product as to the saving which will be effected through
their use. These claims are in many cases overdrawn, but it
is a well known fact that these devices can be operated more
economically than can a rheostat. There is, however, a great
difference in the construction of the various devices of this kind,
and the exhibitor should carefully investigate the claims made
by the manufacturer before purchasing, as the first cost is a
big factor.
Then, too, it is not practicable to carry one of these devices
for use on the road, owing to the fact that the electrical current
A.C.Line
Connecting Transformer with Arc
supplied by the various lighting companies varies, and while we
might start out with a sixty cycle 110 volt machine the very first
town we visit might prove to be our Waterloo, for the current
might be thirty-three cycles, 220 volts. This would make it nec-
essary to carry several of these devices which, as I said before,
would be impracticable, for their weight, which is considerable,
would make them costly to carry around. A transformer should
only be used on the current and cycle for which it has been
designed and exhibitors ordering one of these devices should
be very careful to state the number of cycles which it is to be
used on.
A good transformer used properly, and by that I mean on the
current cycle for which it is designed, will operate noiselessly
and it should be possible for you to lay your hand on it any-
where without feeling an appreciable degree of heat.
A transformer consists essentially of :
1. A primary winding;
2. A secondary winding ;
3. An iron core.
Primary and Secondary Coils
Within a soft iron core made up of laminated plates of soft
iron, there are four coils of insulated wire, two of which are
called the primary and two the secondary coils. The two sec-
ondary coils are connected to the projection lamp, and the two
primary wires are connected to the operating room switch, or
source of supply. The number of turns and size of wire to
be used is determined by the pressure at the line and the amount
of current you desire at the arc. «
The secondary coils will have a lesser number of turns of
larger wire than will the primary. If this were not so, and the
conditions reversed, the transformer would be what is known
as a “ step-up,” and would furnish current at the arc of higher
voltage than that at the line. And this is exactly the condition
you would have if you were to connect your wires to the wrong
set of binding posts, with the result that you would soon have
a “ Fourth of July celebration ” of your own with all of the
attending “ fireworks.”
It will only be necessary for me to say that the action of a
transformer is as follows : When your switch is thrown into posi-
tion you have a current in the primary wires which magnetizes
the iron plates and induces a current in the secondary coils to
which the lamp is connected. This might be elaborated upon and
continued for some time, but I do not believe that the average
operator would care to go into any great detail as to the iron
or core losses, copper losses, hysteresis, etc., therefore, I will make
this as brief as possible and yet enable the operator to form some
idea as to the modus operandi. Those who care to go into this
more deeply can do so by consulting any of the standard books
on electricity, which may be found in any public library.
On nearly all of the transformers used in the operating room
the binding posts are plainly marked “ line ” and “ lamp.” Con-
nect one wire marked lamp to one binding post on the lamp and
the other to the other lamp binding post. Those marked line
connect directly to the operating room switch.
Transformers are usually adjustable, that is they are so con-
structed as to give three or more different amperages, ranging
from 30 to 60 amperes depending upon the make of the machine.
One thing that should be borne in mind is that a transformer
cannot be used on direct current, they are purely and simply al-
ternating current machines, but it is possible for an operator who
is always “on the job” to get as good a light on the screen with
one of these transformers as it is with the use of direct current.
The accompanying diagram shows the method of connecting a
transformer in circuit.
The A. C. line is taken to the cut out or fuse block, Fig. 1,
from there to operating room switch, Fig. 2. A-A are the lines
from switch to transformer; Fig. 3 is the transformer; B-B are
the lines from the transformer secondary to fuse block at 4, and
C-C are the lines from secondary fuses to machine switch, Fig.
5 ; and D-D the line from machine switch to arc. Fig. 6.
Things to Avoid
There are a number of things to remember when using either
an inductor, transformer, or compensarc, and the operator should
never overload his machine beyond its normal capacity, for there
is danger of its heating to such an extent that there will be a
smoking or burning of the insulation that is not only objection-
able to the operator but may give the audience a false impression
of danger, and that is what we want to try and overcome.
Sometimes, though, it is possible that the machine itself is in-
sulated improperly which will also cause this smoking to occur.
When it does you should immediately shut down until the ma-
chine has had its coil removed and rewound. The operator
should never attempt to do this, as it is a job for the manufac-
turer. Many operators have continued to operate their machines
under conditions such as this with the result that they have suc-
ceeded in injuring the other coils to such an extent as to make
their machine absolutely worthless, and caused their employer
unnecessary expense that could have been avoided, if the operator
had used a little more care.
A transformer as well as a rheostat should always be placed
in such a position as to have it entirely insulated from any part
of the operating room, if the operating room is of metal con-
( Continued on page 2088)
September 30, 1916
ACCESSORY NEWS SECTION
2079
Color Photography
Replicas of Diffraction Gratings Moderate in Price and Within Reach of Everyone — Use of Gratings in the Spec-
troscope— Some Uses of the Spectroscope in Photography — Flame Spectra of Various Elements — Ac-
curate Work in Color Photography Requires Knowledge of Absorption Spectra
( Continued from last week)
FROM our description last week of the manufacture (or
ruling) of diffraction gratings it may have been inferred
by the readers that the advantages of spectrum analysis by
means of diffraction gratings were restricted to students of large
colleges and others of considerable means.
Fortunately for science in general, and for the students and
workers in color photography in particular, the advantages at-
tending the use of diffraction gratings are available to all, through
the medium of the Diffraction Grating Replica.
A grating replica is an impression, moulded or otherwise, from
an original ruled grating. It will readily be inferred that im-
pressions or casts, from perfect original gratings, may be made
and it is found that the making of copies from original gratings
does not harm the original, but, under some circumstances may
serve to improve the condition of the original by keeping its
ruled surface clean.
Several workers in the fields of physics and photography have
appreciated the importance of placing grating replicas into the
hands of students, and years of experimenting have resulted in
the production of extremely accurate grating replicas or copies.
Rayleigh’s Experiments
Lord Rayleigh, the illustrious English physicist, was the first
to attempt the manufacture of grating replicas in a practical way
(1872). Rayleigh proposed to make photographic copies from
his glass transmission gratings by the process of contact print-
ing. He placed a glass grating in a printing frame. Upon this
he placed a sensitized collodion plate and exposed the same to
direct rays of sunlight. Exposure and development completed,
the result was a photographic copy of the original. Rayleigh also
tried printing upon plates coated with Bichromated Gelatine and
with Bitumen, and although he produced and distributed many
replicas giving handsome resolution of the lines in the first and
second order spectra, none of his processes proved certain enough
in their results to be commercially practicable.
Thomas Thorp of Manchester, England, finally commenced the
production of grating replicas by the process which is practised
(with slight modifications) to day, and which gives highly effi-
cient copies of an original ruling.
Method of Making Celluloid Copies
Briefly, Thorp’s procedure was to place a reflection grating
(speculum metal grating) upon a levelling slab and to pour upon
the ruled surface a solution of gun-cotton in amyl-acetate (cellu-
loid— practically speaking). After the film of celluloid had dried
it was carefully stripped from the grating under water, the result
being a cast or copy (on celluloid) of the ruled surface. This cast
being, of course, very thin and fragile, a skin of celluloid was
then placed upon an accurately surfaced piece of glass with its
ruled surface upwards and sealed to the glass with Canada Balsam.
F. E. Ives, an American, well known as the father of the
Photo-engraving Process, and as an able exponent of 3-color
photography, was the next to try his hand at making replica
gratings. From a 15,000 line Rowland original Ives made nu-
merous celluloid casts in a manner similar to that practised by
Thorp. Ives practised a new departure in mounting some of his
celluloid casts to the glass. After mounting the cast upon one
plate of glass Ives proposed to seal another glass plate over the
ruled surface, to protect it from possible damage. This proved
to be a serious drawback, however, as the sealing compound
(in numerous instances) penetrated the celluloid ruling and
caused its deterioration and ultimate destruction. It was further-
more pointed out by R. James Wallace that interference bands
were likely to be produced by placing a cover glass in contact
with the ruling. We will consider interference phenomena fur-
ther on, but it may be stated here that interference bands are
very annoying to encounter in spectroscopic work.
Wallace Replicas Best
To the last mentioned worker, Mr. R. J. Wallace, who has
been mentioned before in the Camera Department, must be ac-
corded supremacy in the manufacture of diffracting grating
replicas. Wallace also makes his replicas by flowing celluloid
over an original ruling, but, in addition to a great deal of orig-
inal experimenting, he has taken into account the mistakes of
the others and the Wallace replicas are capable of duplicating
any performance which the original gratings are capable of.
Wallace’s copies (mostly frorti Rowland originals) are to be
found in schools, colleges and laboratories throughout the world.
They are mounted upon very accurately surfaced glass and are
entirely free from any bubbles or other defects incident to the
mounting operation. As a first class grating replica with one
inch of ruled surface containing 14,000 lines (or upwards) can
be secured for $5.00 it is apparent that anyone working with
spectroscopes can secure results equal to those obtained with
costly rulings, and at a nominal cost.
Use of Grating in the Spectroscope
All types of gratings generally employed having been described*
a few words are now in order as to the manner in which a
grating (or grating replica) is used in the spectroscope. In order
to successfully utilize a diffraction grating it is necessary to have
a spectroscope with the telescope (or viewing tube) pivoted to
the center of the stand — so that the telescope can be swung from
side to side. If, in addition to the swinging telescope, the spec-
troscope also has, below the prism table, a circular disc graduated
in degrees over which a pointer attached to the telescope travels,
it is called a spectrometer. With a spectrometer the deviation
of the telescope necessary to locate a given line may be measured
and the reading duplicated at any future time.
In A, Fig. 5, a transmission grating G (a replica — being trans-
parent— is similar) is shown in place upon the prism stand of
( Continued on page 2085)
2080
ACCESSORY NEWS SECTION
Vol. 14. No. 13
• ■'
rojection
Edited by Ira G. Sherman, Past President, Local No. 384, I. A. T. S. E.
Who will answer all questions you may send in, no matter how simple or difficult
The Making of an American Projection Carbon
The Speer Carbon Company, St. Marys, Pa., Began the Manufacture of Projector Carbons at the Beginning of
the War, and the Plant, Consisting Then of 30,000 Square Feet, Has Been Tripled — Company Now
Makes an Article Meeting with Requirements of Particular Operators
ONE of the greatest manufac-
turing plants of interest to
the motion picture exhibitor,
perched on a high peak of the Al-
leghany Mountains, is that of the
Speer Carbon Company located at
St. Marys, Pa., the presiding geni-
uses of which are J. S. Speer and
G. P. Fryling, whose likenesses ap-
pear on these pages.
Mr. Speer has been identified
with the manufacture of carbons
for a period of twenty-six years,
consequently he knows the carbon
business from A to Z. He is al-
ways to be found actively engaged
in the superintending of the dif-
ferent branches of the industry
and does not leave to others that which he himself can attend to.
Mr. Fryling, the secretary-treasurer of the concern, is the man
to whom all business details are referred and is what might
be termed a self-made man, for he has risen from the ranks as
it were, and he is ever alert to improve and further the interests
of the Speer Company.
At the outbreak of the European war when there was such a
shortage of carbons, which had up to this time been largely im-
ported, Mr. Speer and Mr. Fryling were talked into the manu-
facture of projector carbons. Up to this time the Speer Carbon
Company had been noted for its manufacture of carbon brushes
used in electrical machinery. They were in no position at that
time to manufacture projector carbons, but showing the spirit
of progressiveness and American business patriotism, they began
to formulate plans whereby they were to become a powerful
factor in the manufacture of this commodity.
Floor Space Tripled Since War
The plant at the beginning of the war consisted of about 30,000
square feet of floor space, and now after two years their floor
space has been more than tripled.
The enterprise was not entered into with any thought of get-
ting rich quick, but more as an accommodation to the exhibitors
who felt dubious as to their being able to continue their business
owing to the threatened shortage of carbons, and also as a basis
of a permanent business. There is no reason why this permanent
imiiimi
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The Plant of the I
Speer Carbon |
Company, St. |
Marys, Pa. Show- |
ing plant No. 1 §
and Plant No. 2 f
with the admin- f
istration Build- §
ing in the Fore- \
ground
iiiiiii
September 30, 1916
ACCESSORY NEWS SECTION
2081
business should not be guaranteed them, for enormous sums of
money have been spent in experimenting and perfecting the
Speer carbon, and while other manufacturers have from time to
time raised the price of carbons to the exhibitor the Speer Com-
pany have not. Although they were forced to pay more with
others for their raw material their prices to the consumer re-
mained the same.
During the past year many operators have found fault with
the Speer carbon for the reason that there was excessive flaming
at the arc and the carbon seemed to needle unnecessarily. This
has been explained by Mr. Speer as being due to the fact that
they were unable to get a uniform quality of binder, and it is
interesting to note that within the short space of one year these
carbons have been developed to a point where the objectionable
features have been entirely eliminated and at the present time it
is the opinion of the operators that the Speer carbon is “ some ”
carbon.
Now comes the actual making of the carbon itself. The first
process is to take the raw material composed of carbon and
binder and place it into a mixer and mix toa stiff dough or
paste. After being thoroughly mixed and ground, it is then
moulded into cheeses. These cheeses are then subjected to a
very high temperature of heat, approximately 2,200 degrees Fahr-
enheit which eliminates all volatile matter.
The cheeses are then ground and again mixed with the binder,
this mixture being the material that is used for the finished prod-
uct. This mass, which looks like huge chunks of mud, is then
placed in a hydraulic press in which is a steel die the size of the
carbon being made, and forced through this die at a pressure
of 300 tons per square inch, which forms the carbon as the
final step in its manufacture. As the carbon rod leaves the die
a steel wheel runs along the sur-
face which stamps in the name of
the manufacturer. The carbons
are run from this press in lengths
of from four to six feet and de-
posited on specially grooved
boards, which prevent the possibil-
ity of the carbons developing
crooks or bends,, and thus keeping
them perfectly straight.
They are then removed from
the racks and carried on specially
constructed trucks to the furnaces.
These trucks are in their way quite
novel in that they are specially
arranged to keep the carbon from
changing form during the trans-
portation to the furnace room
where upon their arrival they are carefully packed and laid in
the furnace or oven.
Treatment of Moulded Carbons
The moulded carbons are packed in the ovens, one layer at a
time. Each layer of carbons is covered with a very finely pul-
verized layer of carbon, and the method of packing is such as
to prevent any of this packing from entering the carbon core.
After the oven has received its quota of carbons the oven is then
sealed and the heat is turned on. This heat is supplied by burners
using natural gas for fuel, and is gradually increased until
it reaches, as I said before, approximately 2,200 degrees Fahren-
heit. The control of this temperature is accomplished by means
of pyrometers and other heat indicating instruments, and so per-
fect is this control that the temperature can be graduated at any
pre-determined rate.
Readings are taken every half hour, day and night, during
the entire process of baking which covers a period of fourteen
days. The furnaces, in which this final firing is done, are spe-
cially constructed of the best quality of fire brick, and after
extensive experiments the Speer Carbon Company have been able
to construct these furnaces so that they have a sufficiently long
life to be commercially adapted to baking the carbon ; however,
they have to be reconstructed at regular intervals on account of
the intense heat to which they are subjected which causes them
to crumble and disintegrate. After remaining under this enor-
mously high temperature for a period of fourteen days, the
ovens are then opened, allowing them to cool, after which sample
carbons are taken to the testing room and tested for their elec-
trical resistance.
Should they exceed the resistance set for them, they are re-
A CONVINCING ARGUMENT
0 try i
SPEER CARBONS
^ AND SEE THE RESULTS YOURSELF
BACKED WITH A GUARANTEE
Trade Mark
WE KNOW THEY ARE THE BEST
WE WANT YOU TO KNOW IT
Speer Carbon Co.
Dept. W
ST. MARYS, PA.
For Sale By the Following Distributors:
J. H. HALLBERG. 727 7th Ave., New York, N. Y.
KLEINE OPTICAL CO., 166 N. State St., Chicago, 111.
SOUTHERN THEATRE EQUIPMENT CO..
74 Marietta St., Atlanta, Ga. 1815 Main St., Dallas, Texas
E. E. FULTON CO., 154 W. Lake St., Chicago, 111.
KANSAS CITY MACHINE & SUPPLY CO.,
813 Walnut St., Kansas City, Mo.
G. A. METCALFE, 117 Golden Gate Ave., San Francisco, Cal.
INFORMATION
I am interested in Motion Picture Photography
and would like
Without Obligation
on my part to obtain information on the equipment
as checked
CAMERAS
CAMERA ATTACHMENTS
TRIPODS
LENSES
FILM STOCK
STUDIO LIGHTS
LABORATORY APPARATUS
DEVELOPING AND PRINTING
(Tear out this advertisement and mail to MOTION PIC-
TURE NEWS, 729 7th Avenue, New York.)
Name
Theatre
Address
2082
ACCESSORY NEWS SECTION
Vol. 14. No. 13
To Get the
npRight Along=
Crowds
Give them the sharp, clear, snappy pic-
tures that bring out the full interest of the
footage. That counts quite as much as
catchy titles, famous stars or thrilling
be sure of this result
stories. You
with the
can
(ausc[T|omI>
Projection [ense$
They are a great help to the success of youi
reels — and success there means success at the box
office.
Bausch & Lomb objectives and condensers are
considered as the standard by leading owners and
operators— and they prove their worth from the
start.
Edison and Nicholas Power machines are regu-
larly equipped with Bausch & Lomb Lenses and
your film exchange can get them for you.
Bausch & lomb Optical (5.
569 ST. PAUL STREET ROCHESTER, N.Yl
Leading American Makers of Photographic and Ophthalmic Lenses,
Microscopes , Projection Lanterns (B al optic o ns) , and other high-
grade optical products.
MOTION PICTURE MACHINES
Power— Simplex— Baird
HALLBERG’S 20th Century Motor
Generators
MINUS A Gold Fibre Screens
SANIZONE Deodorants, the perfect per-
fume for Motion Picture and all Theatres
WE ARE DISTRIBUTORS
Ask for Catalogs
Lewis M Swaab 1327 VINE STREET
LlCVV1S 1V1« JVV adU PHILADELPHIA, PA.
To All Southern Ex-
hibitors if you will cut
this out and mail to
us with the name of your theatre — one year's
subscription to
the classiest, liveliest,
and most up-to-date
monthly humor paper in existence, will be
sent you free each month.
THE COSIKI
LUCAS THEATRE SUPPLY CO.
ATLANTA - - GEORGIA
jected. If they pass this test the core is then inserted, after
which they are again placed in specially constructed ovens, and
baked, which takes for from three to five hours, to thoroughly
dry out the core, this obviating the possibility of blowing out the
core, which many operators experience with inferior carbons
when using high amperage.
After the core has been dried out they are again removed from
the ovens, cut to size and pointed, cleaned and polished, after
which they are run through gauges to see that they are perfectly
straight and true as to diameter. They are then taken to the
shipping room and packed for shipment.
The machinery used in the manufacture of these carbons, from
the largest to the smallest machine, is of the highest possible
quality. The employees, including the office force, number two
hundred. They are thoroughly trained and highly efficient.
I might add here that all of the employees are residents of
St. Marys, Mr. Speer believing in employing his own townspeo-
ple, which does him great credit. The efficiency of the workers
is such that the waste, which is a powerful factor, has been re-
duced from fifty per cent, to ten per cent. The average output
of the plant is 20,000 carbons per day, running at minimum. Mr.
Speer claims that working at a maximum capacity night and day
he can maintain an output of 35,000 per day. As soon as the new
machinery which has been ordered, arrives and is installed, there
is no doubt but what this capacity will be doubled.
The plant of the Speer Carbon Company consists of ten build-
ings, the general offices, factory No. 1, which is devoted to the
manufacture of carbon brushes, and factory No. 2, which is
devoted exclusively to the manufacture of projector carbons.
They have their own box factory for the making of shipping
cases, testing laboratory, and other buildings used for various
purposes in connection with both plants.
NICHOLAS POWER RETURNS TO NEW YORK
AFTER ABSENCE OF SEVERAL MONTHS
AFTER an absence from New York City for several months,
enjoying a well-earned vacation at Lake Bomoseen, Vermont,
Nicholas Power, the man who put “ The Move in Movies ” re-
turned to this city, and is
again at his desk at 90
Gold street. Mr. Power, in
spite of his enormous suc-
cess, is a very hard worker,
and takes personal charge
of the experimental depart-
ment of the Nicholas
Power Company, working
as many hours each day
as the skilled mechanics
employed by him.
When asked regarding
the outlook, Mr. Power is
very sanguine and believes
the present quiet time will
soon give way to big busi-
ness. He is well pleased
with the amount of busi-
ness done by his company
during his absence as a
good showing was made in
spite of the paralysis epi-
demic and Other unfavor- Nicholas Power
able conditions. Mr.
Power was sixty-three years old on his last birthday, but his
energetic application to business belies this fact.
LOCAL 384, I. A. T. S. E., HUDSON COUNTY, N. J.
A brand new Powers 6-B Cameragraph has been placed in the
executive office of the above local for the purpose of instructing the
members on the care and maintenance of same. It is also to be
used by the examining board when examining candidates for mem-
bership into the organization.
Editor's Note — The Nicholas Power Company are always to be
found in the forefront when they can be of benefit or service to
the operators, and other manufacturers would find it to their ad-
vantage to pursue a like course, for it is only through the educa-
tion of the operator that the manufacturers are able to have their
machines handled to the best advantage.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 30, 1916
ACCESSORY NEWS SECTION
2083
—
PROJECTORS
ARE GOOD ENOUGH FOR
LEE A. OCHS
President, Motion Picture Exhibitors’ League of America
WHY NOT FOR YOU?
You don’t need to ring the bell in the operator’s booth
for “better light on the screen.” You can have a perfect,
continuous light without ringing at all. You ring, ring,
ring, now, because you don’t get a steady light on your screen — a clear
continuous, perfectly focused, white light. Every bell, you know, is
a “call down” for your operator, although he may be doing his best —
doing as well as any operator can do by hand — to keep a perfect
light on the screen.
Install the Auto-Arc
It stops bell ringing and rejoices your operator’s heart — yours, J
too, for itautomaticallyfeedsthearc with unvarying evenness, pre- M
serves the focus with absolute precision, floods the screen with a &
continuous white light, frees the operator for attending to other ■
i mportant details in his booth. Pays for itself in saving of cur- ■
rent. Adds to reputation of your house. Fits any standard lamp. m
Sent on 30-days’ trial. Money-back guaranty. Price $60.00 f. o. b. ■
factory, Owensboro, Ky. Address all communications to '
AMERICAN AUTO-ARC CO., Inc., 37 W. Van Buren St., Chicago, 111,
Our advertisers tell us when we give YOU the best magazine.
2084
ACCESSORY NEWS SECTION
Vol. 14. No. 13
Specialists
Specialization in any line is the only way to success-
fully meet the changing conditions of progress.
We are Projection and Screen Specialists.
We delve a little deeper into projection problems than
seems necessary, but we produce the best projection
surface in the world by reason of such study, and the
building of a particular Minusa Gold Fibre Screen for
your particular theatre is always right.
What matters the combined efforts of the film manu-
facturer and projector-maker, directors and authors,
artists and actors, if the final results of these labors
are to be portrayed on a poor screen?
That’s why experts are urging exhibitors to buy good
projection surfaces — not merely screens — but Minusa
Gold Fibre Screens that are “ built ” — not manu-
factured.
Write for Sample and Our Service to Exhibitors
Miikisa (ike Products Company
2665-93 MORGAN STREET
ST. LOUIS, U. S. A.
September 30, 1916
ACCESSORY NEWS SECTION
2085
A Department Devoted to Motion Picture Photography in All Its Phases, Studio and Laboratory Work
Inquiries relative to motion photography promptly answered
Color Photography
( Continued from page 2079)
is necessary. In B, Fig. 5, a reflection grating G is shown on
the spectroscope table. The collimator tube C is now facing (at
an angle) the ruled surface of the grating, while the reflected
image of the spectrum is received by the viewing telescope T at
the corresponding angle of diffraction.
Using the Concave Grating
At C, Fig. 5, we see how a spectrum may be produced by the
use of the concave grating, which latter, as was stated last week,
was one of Rowland’s most valuable discoveries. With the con-
cave grating no collimator lens or telescope is necessary. The
light ray from the slit S is reflected from the concave grating
G and forms a diffraction spectrum R V which comes to a focus
(without the aid of lenses) on the circumference of a circle
having as its diameter the radius of curvature of the concave
grating. As was previously stated the spectra produced by con-
cave reflection gratings possess elegant definition and the con-
cave grating has come into extensive use.
Before leaving the subject of diffraction spectroscopes we must
explain how a grating spectrum may be examined at direct vision,
e. g., in a straight line with the slit and collimator. For this
purpose we include a diagram of a pocket diffraction spectroscope,
D, Fig. 5. In D, Fig. 5, A is a tube having at one end the slit
B. Arranged to telescope, or slide, within the tube A is an-
other tube C having at one end the collimator lens D and at the
other end the eyepiece or viewing aperture F. Between the lens
D and the eyepiece F is a prism E of small angle (about 20°)
to which a celluloid grating replica is cemented. The narrow
angle prism serves to throw the central white image of the slit
to one side, so that nothing but the spectrum is seen by the eye.
While a pocket diffraction spectroscope will show more of the
Frauenhofer lines than does a pocket prism spectroscope, and
while it also has the advantage over the prism instrument in its
correct distribution of the colors, the same remarks regarding its
inadequacy for exact measurements apply to it. as to the pocket
prismatic instrument described two weeks ago. As a matter of
interest we might state, however, that we have, with a high
grade pocket diffraction spectroscope of English make, been able
to observe the D line just barely separated, by directing the in-
strument toward a strong beam of sunlight from a Heliostat.
As we have given in this and the previous installments of our
article “ Color Photography,” a rather extended description of
the various forms of spectroscopes, we will now outline a few
of the many important uses of such instruments in everyday pho-
tographic practice, and in the photographic analysis of color.
Uses of Spectroscope in Photography
With the spectroscope a safe-light for the dark room may
be examined and its suitability readily determined. Likewise —
a good estimate may be formed of the quality of illumination
produced by any of the various arcs or other forms of studio
lights, such as are used in film production.
But in the field of color photography (and cinematography)
and the photography of objects in their correct luminosity values
(orthochromatic photography) the spectroscope plays a vitally
important role. It is with the spectroscope that the suitability
of the dyes used in sensitizing emulsions for color work is deter-
mined, and the adjustment of suitable light filters to color sensi-
tive emulsions could never be accomplished with scientific ac-
curacy without recourse to spectroscopic tests.
In addition to the study of various light sources, such as the
solar spectrum and the spectra of arcs, there are two other classes
of spectra which must receive consideration by the student in
color photography.
Emission Spectra
The first of these which we will mention is the emission spectra
of colored flames. As is known to all students of elementary
chemistry, a piece of iron or platinum wire, when dipped into a
solution of a metallic salt and then held in the flame of a Bun-
sen burner, will impart to the Bunsen flame vivid color. These
flame colors differ for different metals and when the Bunsen
flame, colored by the combustion of a metallic salt, is examined
with the spectroscope, a line spectrum is seen instead of the cus-
tomary band of spectrum colors. The line spectra of many ele-
ments correspond exactly, as to location, with well known fixed
lines in the solar spectrum and like the fixed lines of these vari-
ous elements also appear at fixed and unvarying places in the
spectrum.
A, Fig. 6, is a comparison scale showing some of the more
prominent lines in the solar spectrum. The line spectrum of
Sodium is shown at B in Fig. 6, where it will be noted that the
yellow Sodium lines appear in exactly the same position in the
flame spectrum as do the fixed D lines in the solar spectrum.
Another prominent line spectrum is that of Lithium shown at
C, Fig. 6. The line spectrum of Lithium shows a beautiful red
line between the B and C lines of the solar spectrum and an
orange line nearer to the D lines.
When studying the spectra of the Bunsen flame colored by the
various metallic salts nothing but the characteristic bright lines
are seen through the spectroscope, because the Bunsen flame is
not luminous enough to produce an easily visible complete spec-
trum. In the course of our article we will again refer to these
line spectra, and explain their use in photo-spectroscopic work.
Even more important than line spectra in the photographic
conquest of color are the absorption spectra of the colored solu-
tions of chemicals and dye stuffs.
Absorption Spectra
When a solution of a dye or other liquid, in a glass cell, is
placed between the light source and the slit of the spectroscope
2086
ACCESSORY NEWS SECTION
Vol. 14. No. 13
dark areas, showing no color, will be noticed at various points
throughout the resulting spectrum. This obliteration of certain
regions of the spectrum is due to the fact that certain of the
spectral colors have been absorbed (prevented from reaching the
slit) by the colored solution through which the light has to pass.
Such a spectrum is called an absorption spectrum and it shows
exactly which of the spectrum colors are allowed to pass through
the solution (of a dye for instance) being examined and) which
are absorbed (or held back).
A typical absorption spectrum is shown at D, Fig. 6, this be-
ing the absorption spectrum of chlorophyll (the green coloring
matter of plants and leaves). It might be of interest to state
here that Ives announced, in 1879, that a collodion plate sen-
sitized with chlorophyll was sensitive (in some degree) to all
colors of the spectrum.
It will now be apparent to all readers how the properties of
photographic light filters and safe-lights are tested, but, in pho-
tographic research work visual spectroscopic tests are not alone
sufficient. It is found necessary, therefore, to combine the camera
and the spectroscope, and we will go further into the pho-
tographic recording of color next week by considering the action
of the spectroscope and camera combined.
(To be continued next week)
NEW YORK SALESROOMS OF BELL AND HOWELL
COMPANY OPEN FOR BUSINESS
THE New York salesrooms of the Bell and Howell Company,
located at 220 West Forty-second street, are now open and
doing business.
Mr. Bell, who has been in New York for some time getting
everything ready, announces that he expects to stay here until
October 5, when he will go directly to Los Angeles, wbete he
intends to open a third office. After that he will spend all his
time between the New York, Chicago and Los Angeles offices.
The New York office will be permanently in charge of Edward
F. Rinaldy, who will, in addition to his salesrooms, maintain a
service department in which there will be competent people to
superintend all installations and take care of minor repairs.
In going over general conditions, Mr. Bell said that he con-
sidered them very good. The film manufacturers are demanding
the best equipment regardless of price. No matter what make of
goods are bought, they are only accepting the best, which is a
very good sign.
In regard to the export end of the business, Mr. Bell said that
he was looking for continual increase. He says that they are re-
ceiving inquiries from all over the world and that he firmly be-
lieved that as soon as war conditions allow, American equipment
is going to become standard the world over. At the present time
the cost of raw materials makes exporting almost prohibitive, and
as profits have been cut to a minimum the manufacturing in all
lines is not being pushed.
GLANTZBERG STARTS ON TRIP SOUTH FOR
TYPHOON FAN COMPANY
ERNST GLANTZBERG, president of the Typhoon Fan Com-
pany, 1544 Broadway, New York, has just started on a trip
through the South. His first stop will be at Augusta, Ga., where
they have contracted to install the Typhoon system of cooling and
ventilating in the New Modjeska theatre. From Augusta he will
go to Savannah, where they are installing their system in the new
Municipal Auditorium. This Auditorium is being built by the city
and will have a large seating capacity to accommodate the big con-
ventions that are held in that city. Special arrangements are being
made to show motion pictures.
Mr. Glantzberg will also visit New Orleans, where they have
just made a shipment to the New Glove theatre. This theatre is
said to be the finest in New Orleans. It is a small house, but
built in one of the most expensive locations. All modern equip-
ment will be used and everything will be in keeping with the
location.
The success that this system has made in the Triangle, Lyceum
and various theatres in New Orleans has resulted in a contract
from the D. H. Holmes Company, who have a department store
occupying six or seven buildings. This order involves the use of
fifteen of the largest fans, some twelve feet in diameter.
Mr. Glantzberg expects that this trip will take at least one
month. He may also visit the exhibitors in Havana and Cuba.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
Just one clear picture after
another with
Eastman Film
The film that made motion
pictures practical plays a big
part in their present stage of
perfection.
Look for the stencil mark
“Kastman” in the margin.
EASTMAN KODAK COMPANY,
ROCHESTER, N. Y.
Bell & Howell
Company
of Chicago
Announce the opening of their
New York Office Display Room
and Service Dept .
Rooms 614-615 CANDLER BUILDING
220 West 42nd Street
Our Permanent Display Includes
Cinematograph Cameras
Film Perforators
Film Printers
Motor Generators
and Accessories
September 30, 1916
ACCESSORY NEWS SECTION
2087
THE LYCEUM, EGREMONT, CHESHIRE, ENGLAND,
LOOKS LIKE A GREEK TEMPLE AND SHOWS
PICTURES OF “CLASSIC WORTH”
THE Lyceum, Egremont, Cheshire, England, is made imposing
by a front modeled on the plan of a Greek temple. Its ap-
pearance of solidity engendered by its six massive stone pillars,
gives the pedestrian a foretaste of the pictures of solid worth
shown inside. The theatre was built about six years ago and is
controlled by the Raymond Circuit, London, W. C.
In the vestibule are palms tastefully arranged on handsomely
carved mahogany pedestals, and the auditorium is decorated in a
pleasing style in correspondence with the exterior decorative
scheme. An orchestra of eight plays the music for the pictures.
In the box iffice have been installed the latest Accurate Checking
Machines, while in the operating booth are two 110-110 ampere
motor generators, supplying current to two Erneman projectors
independently, so that no “ waits ” occur during the change of
reels.
The Lyceum E'.ec.ric Pa’.ace
The Lyceum is a first run house and shows eight reels at each
performance, which runs continuously from six in the afternoon
until eleven at night. The theatre is located in a residential sec-
tion and draws a select patronage. The number of people em-
ployed is twenty-two. Electric exhaust fans and large revolving
ventilators in the roof keep the interior supplied with fresh air.
In the winter the house is heated by gas radiators. The lighting
system consists of tastefully arranged wall brackets. The seating
capacity of the main floor is five hundred, and there are two hun-
dred seats in the balcony. The length of throw is seventy feet,
and the pictures are shown on a linen coated screen. The inside
of the hall is tastefully decorated in a rich alpine cream, the side
wall being embellished by handsome plastic decorations in gold.
The balcony is approached direct out of the vestibule by means of
a double flight of stairs, covered with heavy Wilton pile carpet of
a dark crimson color. This is also to be found in the spacious
balcony, whilst the seats are of a rose color, a heavy curtain to
match being in the position of a draught screen running the full
length of the back of balcony immediately behind the seating. A
feature of the interior is the massive and solid brass fittings ,o be
seen on the stairway, whilst the exterior and interior swing doors
are of polished mahogany and beveled plate glass.
Although comparatively young, W. Pell Smith, the manager, has
had considerable experience in the business, having spent a number
of years previous to taking up management as an operator, and his
knowledge of the “projection” side of the business is of no mean
order, so the breakdowns are unknown at the Lyceum.
These rewinders are
geared five to one,
flange turning same way as handle. Hand cut
steel gears are fully enclosed in gear housing ;
no chance to cut one’s fingers ; also keeps the film
free from oil and grease; one inch ferrule with
sliding ten inch disc ; is constructed extra heavy
and durable.
Above is nickel plated and finished the same
way as our reel and negative rewinder.
Complete Laboratory Equipment
Duplex Machine Company
(INCORPORATED)
316-318 75th St., Brooklyn, New York
DUPLEX
REWINDER
lOOO-FOOT
FLANGE
PHOTO
CINES NO 4
CAMERA S
TRIPOD
fitted with Zeiss Tessar
Lens F3.5 —
Automatic diaphragm dis-
solve, single turn and re-
verse action, film punch,
adjustable frame line.
Price $250.22 Complete
SEND FOR COMPLETE CATALOGUE
TOPICAL-PATHE-DEBRIE CAMERAS
AND ACCESSORIES
THE SHERMAN IS LOCATED IN THE MISSION
SECTION OF SAN FRANCISCO
"THE Sherman, 2614 Mission street, San Francisco, is owned by
*■ L. F. Gernhardt, who decided when he opened the house, in
1905, that he would try to make it one of the most attractive thea-
tres in the Mission section of the city. By a judicious use of daily
G. GENNERT
24-26 E. 13 St.
New York
320 S. Wabash Ave.
Chicago
455 S. Olive St.
Los Angeles
693 Mission St.
San Francisco
Our advertisers tell us when we give YOU the best magazine.
2088
ACCESSORY NEWS SECTION
Vol. 14. No. 13
Educational Pictures Bought — Sold — Released. Commercial and
Industrial Films. Superior Developing. Printing
and Coloring. Capacity Unlimited
SUPERIOR FILMS CO.
ROBERT A. BRACKETT, Manager
(Entire 10th Floor)
643 South Olive Street
Knickerbocker Building, Los Angeles. Phone A3372
Studio Reservations by Day, Week or Month. Artificial Lights.
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Negatives Developed . lc. ft. TIT^£S in ™ f^tuage
Positive Printing .... 4c. ft. Card8 ^m/n^Free
Satisfaction guaranteed by our fifteen years’ experience Special price on quantity orders.
GUNBY BROS., Inc., 145 West 45th Street, New York City
papers, heralds, slide announcements and weekly programs, he
got the attention to his house it deserved.
The Sherman is forty by one hundred and twenty feet, with a
lobby measuring eighteen by twenty feet, and seats 650 people.
The house is kept cool with electric fans and seven galvanized
syphon ventilators in the roof. Even in that mild climate around
the San Francisco Bay heat is sometimes necessary in the evening,
and gas heaters and bunsen burners have been found sufficient to
obtain the right temperature at night in the Sherman.
f DANTE'S m
wmM
SHERMAN
ki»g vyrapsKua
DAXTES WF[»
SHERMAN
The Universal Camera
For Motion Photography
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The UNIVERSAL CAMERA CO. Branche, { &M*rke? It.^San Frandsco
559 W. Jackson Blvd., Chicago
QUALITY means
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We Do Particular Work for Particular People
Developing and Printing ONLY
Evans Eilm Manufacturing Company
Numbers 416-418-420-422 West 216th Street
Telephone 6681 Audubon NEW YORK CITY
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Pacific Film Laboratories
DEVELOPING AND PRINTING
5813-27 Santa Monica Blvd. Los Angeles, Cal.
Sherman Theatre, San Francisco
Simplex projectors are in use, and the throw is ninety' feet.
Part of the booth equipment consists of a Preddy economizer
and a Preddy rewinder. Aluminum paper over plaster of paris
takes the place of the regular standard screens in use in the
majority of picture theatres. The general interior decorative
scheme consists of brown and white walls, with a frescoed ceil-
ing. Framed photos of players are used to excellent advantage
in the lobby. Oak billboards and glass wallcases help to make
the lobby a business drawing magnet.
A Wurlitzer furnishes the music for the performances, which
are continuous from one until eleven at night. During the day
five cents is the admission charge, raised to ten for the evening
shows. Six to eight reels are run off for each bill. Five em-
ployees have been found necessary to manage the house properly.
The pictures are selected from various programs.
A B C OF THE OPERATING ROOM
( Continued from page 2078)
struction, otherwise there is a possibility of great vibration with
its attendant noise.
Again let me say: Never overload, either the transformers or
the carbons, for if you overload the transformer you are in
danger of impairing its usefulness, and if you overload the car-
bons you will have a very noisy arc and one which will be so
much harder to handle.
I. G. Sherman.
(To be continued next week.)
THE BIOSCOPE
is
The English Trade Journal of
the Moving Picture Industry
Annual Subscription
(post free)
14s. (Dollars $3.50)
85 Shaftesbury Ave. , London, N.W.
WHEN YOU NEED A
Camera Man
Phone Bryant 6558
CINEMA CAMERA CLUB
1006 Times Bldg., New York City
w w rr^ Do you know what a ghost is ? Do
^ you have ghosts in your pictures?
Do you know how to get rid of
them ? Let us send you our booklet “Ghosts.”
Waino,Ele<^lri<SManuSa<5iwrini Company; Saint Louis
332
September 30, 1916
ACCESSORY NEWS SECTION
2089
Music and the Picture
lilllllllilllll
Edited by Ernst Lux
This department is maintained for the exhibitors assistance with a view of suggesting proper musical illustrations for
current photo plays. MOTION PICTURE NEWS will be pleased to help solve any difficulties the exhibitors may
have with their musical programs. All communications should be addressed to the Music and the Picture Department.
Synchronizing and Timing of Picture Music
The Term “ Synchronization ” in Picture Music Has Become Twisted into Many Meanings — The True and Most
Important Musical Synchronism to Screen Action Is the Obtaining and Maintaining of Positive Musi-
cal Temperaments Which Are in Accord with Screen Action
THE term “ synchronization ” in picture music seems to have
been twisted into all manner of meanings. Some think
that when certain dances on the screen or titular screen sugges-
tions are followed by musical mimicry, that they have thereby
accomplished the most important in picture synchronism. This
is but the smallest part and assuredly the most simple of all the
requirements in picture playing. The true and most important
musical synchronism to screen action is the obtaining and main-
taining of positive musical temperaments which are in accord
with the screen action.
The last study taken up by all musical students is the learning
of the effects of musical numbers, having diffeernt tempos, upon
the human temperament. The reason for this being the student’s
last course is found in the fact that to be capable of knowing
the above to be true, he must first be the master of every other
requirement necessary to a successful musical career, if he would
be capable of such an inspiration as would be necessary to under-
standing^ determine this fact.
That human beings, as well as all endowed with animal life,
do respond temperamentally to music of all different types was
scientifically proven by a professor in Harvard University some
years ago. It is proven to the picture musician each and every
day. When you play a popular one-step, the element that dances
can’t keep their feet still and when you play a slow number sug-
gesting pathos, that person who has cultivated a benevolent
fullness of heart can’t restrain his or her tears.
Patron Feels Cheated If There’s No “ Sob ” Music
A few years back if you played any sad music in the picture-
theatre you were thrown out bodily. I know what I am talking
about because I was thrown out myself. To-day the average pic-
ture theatre patron who does not feel the pangs of sorrow at
least once during a photoplay performance is positive that he has
seen a poor show and that he did not get his money’s worth. In
other words, the entire facts are just reversed to day from what
they were a few years back and this evolution of Picture Music
was brought about by what I maintain to be the true meaning
of musical synchronization in picture playing.
It is not a difficult task in looking at a picture to note the points
where someone may be dancing a waltz or one-step, etc., and set
a proper number to such a scene. This does not require the
efforts of advanced musical ability and can as a matter of fact
be done by a layman. The most important is temperamental syn-
chronization. By temperamental synchronization is meant that at
such points whereat the stage director of the screen action is
trying to develop a certain sympathy for an individual character,
the music at that time must synchronize and be of such tonal
color as to influence the audience and create among them a tem-
peramental feeling which will lay greater stress on the director’s
efforts and assist, by the maintaining of a temperamental mood,
thereby inspiring the audience to that sympathetic feeling which
will make the director’s efforts worth while.
I only cite one instance whereat a certain sympathy is to
be maintained to a pathetic scene created. Nevertheless, the ad-
vanced scenario writer and director creates aversions and many
other temperamental moods on the screen by prior action develop-
ment. It is just as essential to follow these, for every tempera-
mental change requires music of an entirely different character.
This is what musical synchronization to pictures should really
mean and will mean in the future when picture music becomes
a matter of fact.
Timing of Reels Has Nothing to Do with Musical Synchronism
Another mistaken idea of synchronism is found in the much
spoken of timing of music. Musical synchronism has nothing
whatever to do with timing of reels and the sooner we all real-
ize this the better it will be for picture music and all concerned.
As long as six years ago I started to time music to reels and
reels to music. I fought with every operator I ever came in
contact with ; I had machines taken apart and put together again ;
I had everything oiled and then oiled some more, and in fact
made everybody about me as miserable as I could, trying to make
them do the next to impossible. The final result was that I could
not hope for anything better in projection than averagely good
•results as regards the time of running a thousand feet of film.
The final solution was that the operator and the orchestral
leader became co-operative and everything else was left to more
or less good luck.
After failing in my researches along this line there was but
one other ecourse left and that was Picture Music. If we could
not perfect the timing of the reels there was only one other thing
to do, namely, the collecting of music suitable for picture work.
Picture Music has consequently been my hobby and I have tor-
mented publishers for years about it, and at this time I can see
a realization of my ideas. Timing of reels is again greatly coun-
teracted by theatre requirements which can seldom be overcome
by the musician. The way to overcome this timing of reel prop-
osition is in educating the musician or leader to the point of fit-
ting his music, which is not a difficult task when he has the
proper music in front of him.
Term “Cue Sheet” Belittles the Work
Knowing the above facts to be as here stated, it has always
seemed to me that the term “ cue sheet ” belittles the work of
setting music to pictures. A cue sheet means really nothing for
if the temperamental possibilities of the music necessary to a
picture are not properly plotted, what good are cues after all?
Every separate requirement of any theatrical performance,
whether playing permanently in one theatre or on the road, is a
plot and some of the most difficult shows that travel are put on
in small towns with very little or no rehearsal by the use of these
plots, and I dare say that 90 per cent, of pictures will be put on
some day by the use of plots.
Five years ago when I started to play to pictures with an aug-
mented orchestra they called me crazy, but I note that now they are
“ all doing it.”
2090
ACCESSORY NEWS SECTION
Vol. 14. No. 13
STILLMAN THEATRE, CLEVELAND, WILL OPEN
TO DIRECTORS AND STOCKHOLDERS ON
SEPTEMBER 29
THE new Stillman theatre, Cleveland, will be opened to direc-
tors, stockholders, their friends and press representatives,
Friday evening, September 29. A second private showing will be
given Saturday morning, September 30, for the men who built
and equipped the house. The public opening will be Saturday
afternoon, to be followed by the first public performance.
Friday evening’s affair will be in the nature of a dedication,
and will be attended by many persons of national importance in
the film world, as well as those Clevelanders, who are interested
in the new theatre. It will be strictly invitational. The same
program will be given as on the subsequent performances of open-
ing week, but no tickets will be sold. Invitation only will prevail
at the Saturday morning performance.
Adolph Zukor, president of the Famous Players-Lasky com-
bination, announced that he probably would attend the opening
of the Stillman theatre.
It may be said that there is but one motion picture theatre in
the country, the Rialto, New York, which has attracted as much
attention in advance of its opening as has the Stillman. Mr.
Zukor, in a letter received by President Mandelbaum, of the Still-
man says :
“Judging from the amount you are putting into the building
you will have the model theatre of the country. I for one am at
your service at any time.”
Mr. Mandelbaum announced that the service policy of the new
theatre will include rest and lounging rooms, free checking ser-
vice, conducted on a strict no-tip plan, free stationery in the
writing-room and a novel chart in front of the theatre which will
show just what pictures are to be shown, and the specific time
each one starts.
Noon pictures for business men are to be features of the Still-
man policy, it was announced. This will be a sort of “business
men’s show” from 11 to 1:30 o’clock daily, made up of short
pictures, including comedy, travel and news subjects.
HERBERT GRIFFIN, NICHOLAS POWER REPRE-
SENTATIVE, RETURNS FROM NINE MONTHS'
ABSENCE
HERBERT GRIFFIN, who covers the Middle West boosting
Powers’ Cameragraph No. 6-B, returned to New York on
Friday, September 8, after an absence of nine months from 90
Gold street. Speaking of trade conditions in that territory, Mr.
Griffin said that notwithstanding the prevalence of infantile
paralysis and other unfavorable conditions, the theatres in that
section are doing well.
He speaks encouragingly of the outlook and said that the pros-
pect of a good fall and winter business brought him into New
York to discuss some matters of importance with the chiefs of
the Nicholas Power organization.
EXPECT TO ERECT THEATRE IN ERIE, PA.,
READY BY SPRING
A MODERN motion picture theatre is to be erected at Erie,
Pa., which when completed will be the finest in that part of
the State. It is to be the largest in the lake city and will have
a frontage of 120 feet.
The theatre is to be erected on the northwest corner of Fifth
and State streets by H. V. Ashby and E. B. Ashby. The building
will be three stories high. The entrance to the theatre proper
will be on State street and and storerooms will be erected on both
sides of the entrance.
The construction will be of brick, steel and it will be fireproof
throughout. The front will be very ornamental and the latest
features in theatres will be included in the best equipment tfyat
the company can secure.
Just when the work will be started has not been announced,
but it is thought that the theatre will be ready by the middle of
next spring. The two men interested in the theatre are prominent
business men of Erie and are connected with several other enter-
prises in that city.
Of course you have some kind of music in your theatre. If you get
THE BARTOLA ORCHESTRA
you will have the best possible music.
CHAS. C. PYLE, General Sales Agent, 708-712 Mailers Bldg., Chicago, 111.
Factory
Oshkosh, Wisconsin
A. B. C. PHOTO PLAY MUSIC
New and Modern Melo-Dramatic Music for Picture Playing Composed and arranged by Ernst Luz
No scene changes too quickly to be illustrated by A. B. C. numbers. Appropriately and competently arranged for the
lone Pianist, Organist, One-Man Instrument Player or Orchestral combinations of 2 to 35.
SIXTEEN SETS NOW READY
Set No. 1.
Set No. 2.
Set No. 3.
Set No. 4.
Set No. 5.
Set No. 6.
Set No. 7.
Set No. 8.
Set No. 9.
Set No. 10.
Set No. 11.
A Murder Scene of three numbers.
A heavyplotting description and 6ght. Two long numbers.
Illustrating Tumult with a plaintive aftermath.
A Societ y Scene illustrating agitation and its result.
A Burglar Scene. Four numbers useful in every picture.
A two-numbered set illustrating incendiarism inciting confusioo.
A three-numbered set of genuine Indian music.
A Fight and Chase illustration containing full sized galop.
A Storm Scene of three long numbers.
A Diabolical Scene of three numbers.
A Western Scene of three numbers, containing a complete Western
Intermezzo and Galop
Set No. 12. A Fire Scene of four long numbers.
Set No. 13. A Classy Illustration of agitation. Three long numbers.
Set No. 14. A Heavy Illustration of pathos and agitation. Two concert numbers.
Set No. 15. A Society Drama scene of five long numbers. Indispensable for Recep-
tion or Cabaret scenes interspersed with dramatic situations.
Set No. 16. A Heavy Dramatic Description of three long melodious numbers.
A. B. C. Music makes musical synchronization to the photo play drama simple.
Prices— Nos. 1 to 8. Nos. 9 to 16
Small Orchestra, Organ and Cello 25c Each Set 40c Each Set
Full Orchestra 35c " 55c “
Piano Solo and Accompaniment 10c “ 10c
Extra Parts 5c “ 5c
Publishers: —
PHOTO-PLAY MUSIC CO., 1520 Broadway, New York City
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 30, 1916
ACCESSORY NEWS SECTION
2091
Music Plot for
44 The Dark Silence
By ERNST LUZ
Max. Projection Time 70 Minutes
World Feature
This plot is adapted so as to make it possible for the Pianist, One Man Orchestra Player, Organist or Orchestra Leader to make some
prior preparation for playing the picture. The numbers suggested do not need to be used, similar numbers, or numbers suggested by “ notes ”
will do as well. It is intended that no unnecessary expense be added for the exhibitor or musician.
Description of Music
Number Suggested
Cue to Stop Number
9.
10.
11.
12.
13.
14.
is.
16.
Waltz (Len. Light) “Mary Garden” (Chappell & Co.)
Desc. (Rom.) “ Miss Antique ” (M. Witmark)
H. Mysterioso “A. B. C. Dr. Set 6” — A1 (Jos. W. Stern & Co.)
Agitato "A. B. C. Dr. Set 6 ” — B2 (Jos. W. Stern & Co.)
Path. Intro. & Waltz Souvieu Toi, by Waldteufel
PART 2
Desc. (Rom.) “At Sunrise” (M. Witmark)
Waltz (Len. Leg.) “Vision” (Jos. W. Stern & Co.)
Desc. (Path.) “ Over the Waters ” (G. Schirmer)
PART 3
Marsellaise
Desc. (H. Path.) “ Romance of the Rose” (M. Witmark)
Agitato “A .B. C. Dr. Set No. 2 ” — A1 (Jos. W. Stern)
Path. Intro. & Waltz “Sweet Repose” (Jos. W. Stern)
Battle Hurry “Hurry No. 4” (G. Schirmer)
Dr. Andante “A. B. C. Dr. Set No. 5 ” — D4 (Jos. W. Stern)
Battle Hurry “Lake Hurry No. 3” (C. Fischer)
Desc. (Path.) “Lilacs” (Leo Feist)
PART 4
" Maison Eugene, etc.”
“ The thief in the night.”
Girls enter their dark rooms.
“ Their first meeting.”
. Connects 1 and 2.
“ Her canvas for the salon.”
. Connects 2 and 3
“ August 5th, etc.”
“ After Lord Carnmoor’s funeral.”
“ Tell me.”
Derwent throws Dr. Martinez to floor.
“ Somewhere in France.”
“ The first station for dresing the wounded.'
Aeroplane on screen.
Ambulance arrives at hospital.
Connects 3 and 4.
| 17. Desc. (H. Rom.)
| 18. Desc. (Light) . . .
| 19. Desc. (Path.)....
I 20. Wedding March.
1 21. Waltz (Len.)....
I 22. Desc. (H. Path.) XXXX
1 24. Desc. (Path.) XXXX...
I 24. A Perfect Day
“Tale of 2 Hearts” (M. Witmark)
“Two Sketches” G. 83 — No. 1. (G. Schirner) . . .
“ Two Sketches ” G. 83 — No. 2. (G. Schirner) . . .
“ Poet’s Vision ” (E. Teres)
PART 5
“Inspiration” (G. Schirmer)
“ Romance ” by Karganoff (G. Schirmer)
Forster Music Co
“ Love and Home.”
After “ I love Jeannette, etc.”
“ His guardian angel, etc.”
“ A week later.”
Connects 4 and 5.
“ The fateful day.”
“ I wronged you both, etc.”
To end.
Music Notes : This picture affords opportunities for excellent rendi-
tions of the music selected. The only essential effects are those neces-
sary to accentuate the melodramatic action during Nos. 3, 4, 11, 13, 14
and 15. The scenes of the picture are laid in France, which fact
should be noted when you set your musical program.
No. 1 should be a light waltz lento movement. French type waltz
is the better. No. 2 should be a medium slow number of romantic
appeal. Should not be a draggy number. No. 5 should be a concert
waltz with a slow introduction of pathetic appeal. No. 6 is similar to
2. No. 7 should be a slow waltz lento movement played legato. Must
be a more serious number than used for No. 1. No. 8 must be a slow
number of positive pathetic appeal.
No. 9 is the French National Hymn. No. 10 must be a slow number
of pathetic appeal with slight dramatic suggestion. No. 12 is similar
to 5. No. 16 is similar to 8. No. 17 is similar to 10. This number
can be of less serious nature. No. 18 should be a light 4/4 number
of the caprice order with a legato strain predominant. No. 19 is
similar to 8. No. 20 is self-explanatory. No. 21 is similar to 1.
No. 22 and 23 must both be very serious numbers with greatly pro-
nounced pathetic appeals. The first number should suggest the
dramatic. The second number’s greatest value depends upon its
pathos. The two numbers must play about 11 minutes.
No. 24 is a screen suggestion and can be made effective by the use of
Carrie Jacob-Bond’s song “ A Perfect Day.” The melodramatic num-
bers 3, 4, 11, 13, 14 and 15 and are very essential for dramatic- accen-
tuation. The organ can be very appropriately used for the entire last
two reels and any of the other slow numbers.
THEATRE AND EXCHANGE
MAILING LIST SERVICE
We rent lists of or address contemplated or ex-
isting theatres, exchanges, state rights owners,
publicity mediums and producers, selected as to
territory, class, etc. Twenty thousand changes
were recorded in our list last year. Its use means
a saving to you of from 30 to 50% in postage, etc.
N 8o
MOTION PICTURE DIRECTORY CO.
80 FIFTH AVENUE, NEW YORK Phone, 3227 Chelsea
425 ASHLAND BLOCK, CHICAGO Phone, 2003 Randolph
Addressing Multigraphing Printing Typewriting
Exhibitors Who Enjoy Music
should visit the exhibition rooms of the W. W.
Kimball Co., 507 Fifth Avenue, New York (42nd
Street) and hear our new Unit Orchestral Instru-
ment.
Organists who appreciate tone, touch and handy
control should come in and satisfy themselves that
we have them all, and more.
W. W. KIMBALL CO. ESTA1B8Ls,7SHED CHICAGO
Eastern Office, 507 Fifth Avenue, New York
WHY WORRY ABOUT POOR BUSINESS?
Get in the running, you can’t do it with old worn out machinery. We will sell you the latest machines on our easy
payment plan, save you money and maKe money for you. Wake up Mr. Exhibitor, write
us today for our proposition. There is no reason for poor business.
AMUSEMENT SUPPLY COMPANY
Dealers in Motiograph, Simplex, Powers, Edison and Standard Machines, Transverters, Motor Generators, Rectifiers and
Everything Pertaining to the Moving Picture Theatres
3rd Floor, Mailers Bldg., Cor. Madison Street and Wabash Avenue, Chicago, 111.
Many a packed house is directly traceable to an advertisement in the “ News.”
2092
ACCESSORY NEWS SECTION
Yol. 14. N.o. 13
We furnish instruments with or without the Solo attachment shown above
In the ceaseless evolution of the film business, one name, and one alone, has been f
the beginning a universally accepted standard —
SEEBUR
From the days of the store show to the present,
it has been the hall-mark of the world’s best
PIPE ORGANS
and Self-Playing
ORCHESTRAS
Hundreds of exhibitors will testify that these statements are not idle boasts, but
facts. Any SEEBURG owner will enthusiastically recommend the instrument to you.
Why don’t you make your own ears the test? When you are investing your money
want the best.
Write today for inside facts.
1004 REPUBLIC BLDG., CHICAGO, ILL.
BOSTON
162 Boylston St.
NEW YORK
729 Seventh Ave.
PHILADELPHIA
923 Walnut St.
PITTSBURGH
791 Penn St.
ST. LOUIS
602 Princess Theatre Bldg.
ATLANTA
65 N. Pryor St.
MINNEAPOLIS
80 So. 8th St.
SAN FRANCISCO
52 Turk St.
J. P. SEEBURG PIANO COMPANY,
FARGO, N.
Stone Bldg.
BEAUMONT,
702 Pearl St.
September 30. 1916
ACCESSORY NEWS SECTION
2093
Building and Furnishings
Circle Is Indianapolis Finest Picture Theatre
Though Recently Opened, It Has Become a Factor in the Life of the City — Continuous Shows Are Run from Eleven
Thirty in the Morning Until Eleven Thirty at Night — -There Are 2,000 Ten Cent Seats in the
Afternoon — Prices in the Evening Are Ten and Twenty-five Cents
THE Circle theatre, the newest, largest and finest photoplay
theatre in Indiana, has become a prominent factor in the
- social life in Indianapolis since its opening, Wednesday
evening, August 30.
Music is to be a big feature of the program. There is a
twenty piece orchestra, composed of the best musicians in In-
dianapolis, clad in Bohemian uniforms. H. L. Spitalny, of Cleve-
land. is the director. William S. O’Brien is the organist.
The theatre runs continuous shows from 11.30 A. M. until 11.30
P. M., with a special noon hour performance from 11.30 A. M.
to 1.30 P. M. There are 2.000 ten cent seats in the afternoon,
with mezzanine floor seats at ten cents. At night the prices are
twenty-five cents for reserved mezzanine floor seats; 1,500 seats
at ten cents and 1,000 seats at fifteen cents.
Balcony, Circle Thea.re, Indianapolis
1 he members of the executive staff include Mark M. Gates,
manager, who was treasurer of the Murat theatre, Indianapolis,
last year ; Harry Bolton,' stage manager, who was connected with
English's theatre, Indianapolis, for more than fifteen years; and
Theodore Stempfel, Jr., publicity, connected with General Film
Service Company, Indianapolis, for several years. Earl Slater
is the chief operator.
The Circle was built by Indianapolis contractors, with material
provided by Indianapolis manufacturers and stores as far as pos-
sible, and financed by Indianapolis business men. The architecture
of the theatre harmonizes with the Soldiers and Sailors Monu-
ment. "-hich it faces.
Seats 3,000 People
The theatre occupies the southeast segment of Monument Place,
and represents an investment of approximately half a million
dollars and has a seating capacity of 3,000 persons.
The new theatre is novel in several details and the builders
have given much thought to eliminating all the defects of pre-
viously theatres. There are broad aisles, an unobstructed view
of the stage from any seat in the house and plenty of room be-
tween the rows of seats for persons to sit comfortable without
being crowded. There are exits opening into three streets.
The basic construction materials are steel and concrete. The
theatre has a frontage of eighty feet in Monument Place and
runs back to Court and Scioto streets, a distance of 154 feet.
The general width of the house is 110 feet. The front has an
entrance lobby forty feet wide, with one storeroom on each side
of the lobby.
The entire facade is of white terra cotta, ornamented at the
crest with two friezes of allegorical figures in Rookwood pottery
with a pediment in the centre, which spans the space over the
entrance. Clifton A. Wheeler, an Indianapolis artist, has painted
an outdoor Grecian scene in the pediment with Grecian dancing
girls and musicians, harmonizing with the two friezes of symbolic
Grecian figures, representing music, the drama and festivity.
There are eight figures in each frieze, one frieze being on each
side of the pediment. The picture in the pediment is the most
pretentious picture shown on the exterior of any Indianapolis
building. The friezes are in glazed terra cotta. Over the entrance
is a large canopy.
Over the top of the entrance, above, the friezes and pediment,
are four large fire pots which serve for electrical illumination.
This makes a novel electrical feature. Electricity, shining through
stained glass, with steam soaring upward, illuminates the front.
There is also a large clock over the center of the entrance,
studded with about 2,000 green and white lights with “ The
Circle Theatre Photoplays ” in a circle around the outside of the
clock. The minute hand of the clock is about ten feet long. It
is controlled by a master clock in the office, which was put in
by Betts and Betts, New York. Over the door, also, as well as
in various other parts of the theatre, may be seen a monogram
combining the letters- “ C ” and “ T.”
In the lobby of the Circle there are no lurid, wild-eyed litho-
graphs depicting impossibly big-eyed heroines and impossibly
fiendish-looking villians and impossibly Adonis-like heroes. In-
stead, there are attractive and lifelike oil paintings of striking
scenes from the plays and of the players to be seen therein.
Handsomly lettered posters, inserted in gilt frames draped in
green, at intervals along the wall, tell of present and future at-
tractions.
Theatre Is Decorated in Adam Style
The color schemes of the lobby is ivory and gold, the ceiling
is decorated in the Adam style, showing groups of graceful
Grecian figures and conventional designs. The wainscoting is
of white marble and the floor is covered with battle-ship linoleum
in squares of gray and white.
A box office for general admission is located in the center of
the lobby, with a box office at the. side of the lobby for reserva-
tions. The ticket machine was furnished by the Automatic
Ticket Selling and Cash Register Company of New York.
The main promenade swings in a semi-circle behind the main
floor, covered with heavy carpet of deep rose. Six broad aisles
on the main floor open off of the main promenade. The walls are
of Caen stone in Ashlar clocks, with the ceiling of ivory. Along
the walls are hung mirrors in quaint gilt frames, and handsome
paintings. The furniture is of mahogany, with upholstery of deep
rose to match the carpets. Sanitary drinking fountains, and a
compact little room equipped with telephones are features of the
promenade. A glass wall, hung with rose colored curtains sep-
arates the back row of seats and the promenade and persons
sitting in the last few rows are protected from any draught.
2094
ACCESSORY NEWS SECTION
Vol. 14. No. 13
A NEW ERA IN ELECTRIC ADVERTISING
TOMORROW
PRESENTS § CAPTIVATING
HAZEL DAWN
1 "THE SALESLADY"
Orders and re-orders for this unique invention are com-
ing in from every section of the country. At last the ex-
hibitor is enabled to advertise his show properly, yet
cheaply. The new interchangeable letter electric signs
that make this possible are dignified, yet attention-com-
pelling.
In a jiffy the letters of these signs are changed to set up any reading mat-
ter desired. Then the electric bulbs “inside the handsome durable frame
light them brilliantly.” Can your patrons forget your coming attractions if
you advertise them this way? Outside the theatre, in the lobby, or inside
the house, these signs tell your story all day long — cheaply and efficiently.
The “close-up” above shows a big, popular model that costs only $75.00.
We make these signs any size you want, for any purpose, charging you the
lowest prices ever quoted.
Write today, now, for a new booklet describing our entire line. Simply
write your name and address on the margin of this page, send it to us, and
we’ll mail the eye-opening booklet at once.
RAWSON & EVANS COMPANY
710-712 W. WASHINGTON BOUL., CHICAGO, ILL.
ALL THE FLAYERS
of prominence in any sized picture can be furnished
instantly. WIRE IS YOL'R WANTS. If you fall to
display the face of a popular player who U appearing
at your house you are overlooking an opportunity for
larger receipts. THE FACE OF A WELL KNOWN
FLAYER prominently displayed will draw more monos
than the mere announcement of a name.
LARGE HAND COLORED PICTURES.
Size 22 x 28 75c Each Size 11 x 14 20c Each
SEMI-PHOTO POST CARDS *3.50 per thousand. Prlnl
your announcement on correspondence aide and mail
them weekly. PHOTOGRAPHS, alie 8 x 10, all the
prominent players, 600 different names, 20c. e&oh.
GRAVURE FOLDERS, containing pictures of all the
prominent players, including feature stars, *10.00 pec
thousand.
SINGLE COLUMN CUTS of aU the players, 800
names, 40c. each.
TRANSPARENCIES, ALL SIZES, from 50c. to *2.50.
FAC-SIMILE OIL PAINTINGS from *8.00 to *25.00.
according to site and frames.
KRAUS MFG, CO., 220 W. 42nd Street, N. Y.
12th Flosr, CANDLER BUILDING.
Send for Catalogue of over 600 players and samples free. Write as
giving details of your dull nights, and we will send you a remedy.
FIRST- LAST- BEST
OUR NO. 2
CARBON SAVERS
IN USE OVER TWO YEARS
GIVING PERFECT SATISFACTION
TO 4,000 EXHIBITORS
ORDER A PAIR TO-DAY
*1 25 EACH $200
sizes y2",
MOTION PICTURE SPECIALTY & REPAIR CO.
209 Kingsboro Si. Pittsburgh, Pa.
SENT
PER PAIR PREPAID
Vs", w
A curved staircase, carpeted in rose, and divided by a mahogany
rail with gilt posts, leads to the lounge on the mezzanine floor.
The decorations and furniture of the lounge has more the ap-
pearance of the parlor floor of a high class hotel than a picture
theatre.
Around the ledge of the mezzanine rail are growing plants
that add an artistic touch. Tall lamps, with shades of various
colors, add their soft light to that diffused from the elaborate in-
direct lighting system.
The mezzanine floor has been turned into an art gallery for
the present, with twenty paintings adorning the walls, the ivory
paneling making a perfect background. The pictures were loaned
by H. Lieber Company and are valued at $20,000. Each paint-
ing is individually lighted.
The mezzanine floor merges into the gallery by imperceptible
stages. A transverse aisle runs across the mezzanine floor, the
same as on the first floor. The loges are at the front of the
mezzanine floor. There are four rows of wicker chairs in the
loges, each loge seating eighteen persons. The wicker chairs,
with rose covered cushions were furnished by the Withrow Manu-
facturing Company of Cincinnati.
One of the important features of the theatre is the lighting
effects, which are more elaborate than those in any other Indian-
apolis theatre. The entire illumination is unique in that not a
single light is exposed to view. All the lamps are concealed in
semi-indirect lighting fixtures of beautiful design. Those in the
lounge remind one of huge amber-colored tulips edged with gold.
Magnificent Chandeliers Part of Furnishings
From the center of the ceiling in the body of the house hangs
a magnificent chandelier of bronze and amber glass, while numer-
ous smaller globes illuminate every nook and corner of the theatre.
Each chandelier is equipped with three sets of globes with three
different colored lights, green, amber and blue. The electrical
equipment of the stage includes a complete switchboard, which
has some features that have been used for the first time in the
United States.
The projection is fine and clear, due to the use of a Speedco arc
controller, manufactured by the Speed Controller Company, Inc.,
257 William street, New York. The stage setting represents an
idealized Italian garden. There is a flight of wide shallow steps
leading up to a terrace. At each side is a colonnade or pergola on
which are placed emerald green vases with coral colored trees.
The stage has a proscenium arch 42 feet wide and 30 feet high,
with a stage depth of 35 feet. The stage has been equipped to
handle any metropolitan theatrical attraction.
RAW SON AND EVANS PUT OUT NEW KIND OF
ELECTRIC SIGNS FOR PICTURES
THE Rawson and Evans Company of Chicago have been ex-
perimenting for some time to produce an electric sign es-
pecially adapted to the requirements of moving picture theatres.
It was their aim to combine in these signs the qualities of cheap-
ness, durability, and effectiveness. The result of the company’s
efforts is seen in the extensive line of signs they are now offering
to exhibitors.
Because of the various drawbacks incident to the use of the
ordinary bulb letter signs, such as high initial cost, large con-
sumption of current, big breakage of bulbs, space necessary for
storing letters, time required to change the lettering and illegi-
bility of certain angles. The Rawson and Evans Company have
adopted a different principle in the illumination of their signs.
That is, they are illuminated from the interior instead of the ex-
terior, and the frame is so constructed that any lettering whatever
can be easily and quickly placed in position in the front of the
sign.
While this firm makes many different styles of picture theatre
signs they all involve the same principle of interchangeable letter-
ing, and interior illumination, but differing in size and capacity
for lettering to suit individual requirements.
Their smaller models or program signs have interchangeable
letters of dear white glass on a black enamel background. Back
of the letters, translucent white opal glass of the same size as the
letters is inserted giving the effect of snow white letters. Colored
inserts may be placed between the letters and the white opal glass,
thus producing striking combinations in any color. This makes
possible a great many attractive effects, such as one or more lines
in color, the emphasizing of one or more words in color, the
initial letters in color, etc.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 30, 1916
ACCESSORY NEWS SECTION
2095
The letters are arranged in a substantial, galvanized iron frame
oxidized black. A few scientifically placed electric bulbs inside
the frame make each letter stand out with brilliant distinctness.
The signs are also very effective for day use without illumination.
One of the most popular sizes offered in the program signs is
a five-line sign measuring 48 inches wide, 34 inches high, and 6(4
inches deep. This model is particularly adapted for announcing
coming attractions inside the theatre (Fig. 1), for use in the
lobby, or on either side of the entrance. Many exhibitors rent
Fig. 1. The Bulletin Placed Near the Screen
the bottom line to local merchants for their advertising, thus
making the sign pay for itself.
Figure 2 shows a double faced outside announcer. These signs
are constructed on the same general principle as the program
signs, only that the letters are much larger and intended for read
ing at a far greater distance. This particular sign measures 11
feet 8 inches long, 2 feet 9 inches high and 8 inches deep. The
letters are 8 by 12 inches, and are translucent white opal glass
with an opaque mottled green background. Each letter is mounted
in a separate oxidized metal frame tongued and grooved, insuring
perfect fit and alignment as also preventing the escape of light
shazeldawni
kHE saleslady®
T
r
r
ki
r ' '
Double-Faced Canopy Sign
between the letters. These signs are made either single or double
faced as desired, the larger demand being for the single faced
signs for attaching above entrance to lobby.
These two varieties of signs just described have been found to
meet the requirements of most photoplay houses. However, making
signs to order to suit the individual needs of exhibitors who can-
not use the regular types to advantage is given especial attention.
{■"— AflERM SEATING [OAPANT
| Exclusive Manufacturers of
nramiTmnnnmuiiiii§
Furnishings for Theatres, Schools,
Churches and all Public Buildings
When you want Opera Chairs, remember w have
50,000 CHAIRS
ALWAYS IN STOCK
in 6 different styles in Imitation Mahogany and Circassian Walnut finishes,
assuring you satisfactory selection and
IMMEDIATE SERVICE
Other designs of Upholstered and Unupholstered Chairs unlimited in
number, furnished in 25 to 50 days after receipt of specifications, depending
on character of chairs selected.
Our Consultation Service, specializing in designing economical arrange-
ments for theatre seating is tendered to you without any charge whatever.
Descriptive literature on request.
For prompt attention address :
General Offices: 1012 LYTTON BUILDING, CHICAGO, ILLINOIS
Sales Offices in all principal cities
iiiiiiiiinnniiiiiiiiiiuiiiiiiiiiiiiiiiiiiiiiiiniiiiniiiiiiiiimrimTTTniiiiiiuiiuiiiuiiiiuiiimiiiiiuuiiuiiuiiiiuiiniiinniiiiiiiimiuuuuiiiiuiiniitnnniirTmuunamuaL'iuiiuniuiiiiiiiimnrMiiiiinTi 1
Reasonable Cost
you can make your theatre permanently attractive
and safe by installing
At
They give an artisuc eltect obtained only by very
expensive moulded plaster ceilings. Hundreds of
designs to choose from.
These ceilings are fire-retardant, non-collapsible,
easily cleaned and quickly erected.
Write for Handsome Catalog D. M. N.
THE BERGER MFG. CO., Canton, Ohio
Boston New York Philadelphia Chicago
St. Louis Minneapolis San Francisco
Export Dept. i — Berger Bldg., New York City, U. S..A.
Branches
How can an advertiser continue advertising? By giving YOU value.
2096
ACCESSORY NEWS SECTION
Vol. 14. No. 13
Be Ready for the Fall Crowds
Order Your Trans verter Now
This Fall is going to open the biggest and most
profitable business the moving picture industry
has ever seen. To get your full share of it, you
must have good pictures. You can't have good
pictures without good projection. Good projec-
tion demands a strong, brilliant, steady, white
light.
To insure a perfect arc and ideal light at all times,
you need the — — —
lransV^rleK
TRADE MARK
Specially designed on scientific lines for
the' purpose, the price of Trans verter
equipment, considering its capacity and
quality, is lower than that of any machine
on the market.
Sold on positive money-refunded guar-
antee if not as represented.
We Can Deliver Promptly
We are prepared to make deliveries in two
or three weeks’ time. A large stock of
materials, which we purchased at the ad-
vanced prices, and our ample facilities,
places us in a position of unusual advan-
tage to take care of your urgent orders.
Get your order in now to insure delivery
in time for your needs.
For complete information and prices,
write for September Bulletin.
THE HERTNER ELECTRIC & MFC. CO.
1907 West 114th St. Cleveland, Ohio
OPERA CHAIRS
Steel — Cast Iron
Exceptional in Quality — Comfortable
You are invited to make use of our
Service Department. Send blue print
or sketch for Free Seating Plan.
If you are desirous of reseating, we
can help you dispose of old chairs.
Write for Catalog N.
We manufacture Special Out-of-
Door Seating.
STEEL FURNITURE CO.
1475 Buchanan Ave., S. W.
Grand Rapids, Mich.
FOR SALE
MOVING PICTURE MAILING LISTS
Only complete one to be had, numbering 22,000;
price, $40.00; itemized by states, or $3.50 per
thousand for states you want. Postage guaran-
teed.
1173 Film Exchanges $4.00
149 Manufacturers and Studios 1.00
210 Moving Picture Machine and Supply Dealers 1.50
Write for particulars
Trade Circular Addressing Co.
West Adams Street, Chicago
Franklin 11 S3 Estab. 1SSS
KRUPA AND SNYDER COMBINE INTERESTS
UNDER THE NAME OF THE HAMILTON
AMUSEMENT COMPANY
GEORGE M. KRUPA, manager of the new Hamilton theatre,
and William H. Snyder, proprietor of the Grand theatre,
Lancaster, Pa., have combined interests under the name of the
Hamilton Amusement Company.
Negotiations have been in progress for some time. A meeting
in Philadelphia consummated the deal. The company is capitalized
at $100,000. Mr. Krupa is president and general manager of the
company, while Mr. Snyder is treasurer.
George Krupa was a pioneer in Lancaster film progress, having
opened Dreamland, a small house with only 150 seats, about
ten years ago. Later the capacity was increased to four hun-
dred. Afterwards Mr. Krupa also had the Hippodrome. Mr.
Snyder is a native Lancasterian, who three years ago erected the
Grand theatre. All three theatres will now be under the manage-
ment of Mr. Krupa.
STRIKE SITUATION IN OKLAHOMA UNCHANGED
AFTER 7 W EEKS
THE amusement situation in Oklahoma City, Okla., continues
unchanged, and this makes the seventh week since the strike
started.
Despite the apparent success of the strike from the union view-
point, members of the Theatrical Managers’ Association do not
seem to weaken.
Theatrical managers are showing stubborn fighting, and a policy
that gives but little satisfaction to the strikers. The strikers,
however, claim success and say that they will win in the end.
FERRY FIELD THEATRE, DETROIT, A 1,600
CAPACITY HOUSE, IS NOW' OPEN
THE Ferry Field theatre, Grand Boulevard and Grand River
avenue, Detroit, Mich., opened on August 31. It belongs to
the list of Detroit’s most beautiful theatres. The seating capacity
is 1,600. It has a large duplex pipe organ. Decorations are of
the Spanish renaissance type. Most of the seats are on the main
floor. C. Howard Crane was the architect. Pictures are changed
daily.
FILZOLA MAKES FAVORABLE REPORT ON HIS
MOTIOGRAPH
D FILZOLA, owner of the Theaterette, Ft. Scott, Kan., was
• a recent visitor in Kansas City, reporting favorably on the
results of his recent installation of a motiograph machine. Mr.
Filzola has always paid particular attention to projection, and
declares that his success in the past six years has been largely due
to this feature.
Make Your Lobby
Display Attractive
There is nothing more fascinating to the
public than a bright brass frame to display
your photos or posters.
We make Lobby and Theatre Fixtures and
Brass Rails of every description.
Don’t fail to visit our Showrooms.
Write for catalog.
The NEWMAN MFG. CO.
717 Sycamore St., Cincinnati, Ohio
Branch Factories and Showrooms:
68 W. Washington St., Chicago, 111.
Coast representative, G. A. Metcalfe, 117 Golden-
gate Avenue, San Francisco, California.
Get acquainted with “ F U LCO"
The Department Store
MOVING PICTURE TRADE
MACHINES EQUIPMENT SUPPLIES
Our catalog covert the line from A* Z
E. L FULTON COMPANY
156 W. Lake St. CHICAGO, ILL
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
September 30, 1916
ACCESSORY NEWS SECTION
2097
These giant “Muscles of --Mileage”
HERE are the Thews and Sinews, — the
Muscles and Tendons of “SAMPSON,”
— laid bare!
Here are the two layers of giant “Cords,”
— laid transversely — one layer over the other — with
a layer of live Rubber between.
Here is the Secret of Silvertown Cord Tire
Strength and Endurance, revealed.
Each Cord flattened like a tape, so that each
strand may overlay the other, at the tread (as fish
scales do) bridging the interstices.
Each Cord STRONG enough to lift a Man's
weight.
Each giant Cord laid side-by-side with the
next Cord, but FREE TO MOVE INDEPEND-
ENTLY of the rest, without friction.
Free, — because each Cord lies between two
layers of Elastic Rubber.
— Each Cord so thickly coaled with that Elastic
Rubber, — so thoroughly impregnated with it, — that
no two strands of Cotton can touch each other,—
“saw” across each other, — or wear each other out
through Friction, Heat, or Chafing.
* * *
THAT is the secret of such wonderful
FLEXIBILITY in Silvertown Cord
Tires!
Each “Muscle of Mileage” permitted to play
freely in its Elastic Rubber bed, as the Muscles of
the powerful, but nimble Athlete, play, — in action.
This sinewy FLEXIBILITY, then, is what
reduces “Traction-Wave” to the Minimum, in
Silvertown Cord Tires!
It conserves practically all of the Motor-
Power, to turn the Wheels.
This,— instead of wasting a large part of it,
in continuous BENDING of the stiff unyielding
Walls, of other Tires
It takes out of Motoring that continuous
“UP-HILL” work which the bending of stiff Tires
is equivalent to.
* * *
HENCE, — the Car equipped with Silver-
town Cord Tires will
—Coast down hill 30% further!
— Travel 25% further on each Gallon of Gaso-
line!
— Develop 17% more Speed from same Motor!
— Ride with 50% less Vibration!
With all this, Silvertown Cord Tires have such
giant STRENGTH, that they are practically im-
mune to Stone-bruise, Puncture or Blow-out.
— Such marvellous ENDURANCE, that they
have been driven 1500 Miles, at an average Speed
of 76 Miles per hour, without changing a T ire.
Silvertowns are the easiest of all Tires to
permanently Repair, — the most Aristocratic in
appearance, — and the most Luxuriously smooth-
running to ride upon.
You are paying for them NOW (without get-
ting them) in the 25% additional Gasoline your
present Tires consume.
Remember to get Silvertown advantages you
must ride on Silvertown Tires. There is but one —
fully patented — and manufactured only by
THE B. F. GOODRICH CO., Akron, 0.
Silvertown
Goodrich Cord Tires
P.S. — Have you ever been shown what lies
under the “ Silvertown Rib” Tread of so-
called “Cord” Tires that are NOT Silver-
town Cord Tires?
Why are the “Inside-Works” of OTHER,
so-called, “Cord” Tires NEVER illustrated f
i!
■i
)
*
;
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5
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t
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I
!.
>
s
5
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How can an advertiser continue advertising? By giving YOU value.
2098
ACCESSORY NEWS SECTION
Vol. 14. No. 13
A double check on box office receipts
These National Ticket -printing Registers count both tickets
and money . With such a register in the booth the manager
knows that he has an absolute check on the business
Single-roll register
The National Ticket-printing Register
is fast — over 100 operations per minute,
when necessary.
It prints its own tickets, doing away with
expensive preprinted tickets.
It records the tickets before it issues
them.
It prints from one to five tickets at an
operation.
Double-roll register
This register prints, records, and issues
its own tickets, and is just as fast as the
single-roll register.
It does all that the single-roll register
does, and also prints tickets of any two
prices selected from a list of fourteen.
It prints tickets of two prices at the same
time — and each of a different color.
It enables ticket-takers to tell prices by
color, which further speeds up the han-
dling of crowds.
It prints tickets of five different prices.
These registers quicken service in any business where tickets of admission
are used.
They assure the manager of a correct record of his business and all his profits.
National Ticket-printing Registers are made in 14 different styles. Prices
from $75 up.
For further particulars write our nearest office, or direct to
The National Cash Register Company
Dayton, Ohio
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
THB WILLIAMS PRINTING COM PANT, NBW TOBK
Y;-’Y
£
Now Ready For
Review !
There Is
A Terrible Plagu
PORTRAYING the
Awful Inheritance
Left by a drunken
Father to his son and
the women he loves
That Ravishes Women
Corrupts Men
Dishonors All It Touches
That Is The Accomplice of White Slavers
The Curse of Unborn Millions
The Realities
of
Afld It Plays No Favorites with
Society or the Slums
Dealt With
Frankly—
Plainly
This Subject is Powerfully Presented by
Margaret Nichols in
Nothing Is
Glossed
Over
George Bronson Howard
Ask Your Exchange
About It
The
Naked Truth
Is
Revealed
729 7th Avenue, New York
ffi£$PS|
Others rest on human whim!
Anything to get the public, say the others;
Anything to hold the public, says Paramount.
“HITCH YOUR WAGON TO A STAR" was good advice until Paramount
came along and changed it to read: “Hitch your wagon to a hundred stars!’’
The exhibitor who is in business for today, tomorrow, next year and for ten
years must not gamble his business must be built staunchly on human nature
as it is, and not as some theorist says it is.
One star may make friends fast, but it
takes a hundred stars to make fast friends.
The Paramount idea is right, is sound, is lasting. The success of the great-
est talking machine company in the world proves it! The success of the
greatest vaudeville enterprise in the world proves it! The success of five
thousand Paramount Exhibitors proves it!
“Hitch your wagon to a star’ but be prepared to fall
when that star sets!
Hitch your wagon to a hundred stars give your
public the complete Paramount Program — and
you’ll build a business, not for today, or
tomorrow, but for the years to come.
^aramcmit^PictiireS- (orporatum-
LX FOUR EIGHTY FIVE IX FIFTHAVENUE V — ^ ct FORTY FIRST ST.
NEW YORK, N.Y.
I HAS THE QUALITY CIRCULATION OF THE TRADE |
■ - ' '■ ' ■ — - ■-
OCTOBER 7, 1916
361 (
66
FAMOUS PLAYERS” AND “LASKY”
PRODUCTIONS
On the Paramount Program
have made the Motion Picture an Art.
FAMOUS PLAYERS- LASKY CORPORATION
485 FIFTH AVENUE, NEW YORK
ADOLPH ZUKOR, President JESSE L. LASKY, Vice-President
ARTHUR S. FRIEND, Treasurer
DANIELJFROHMAN
| Producing Managers
CECIL B. DeMILLE
Distributed in Canada through Famous Players Film Service, Ltd., Toronto and Calgary
XIV. No. 14
ifflw!
PRICE 10 CENTS
The Black Sheep
of the Family”
Francelia Billington
Jack Holt & Paul Byron
THE DRAMATIC STORY
OF A NE’ER-DO-WELL
Book through any
UNIVERSAL
Exchange
^FEATHER
PHOTOPLAYX
WITH
October 7, 1916
MOTION PICTURE NEWS
2103
Playing stars that
are Paying stars
LINCOLN used to tell a story about a steamboat on the
Sangamon River that had such a loud whistle that
after it blew there wasn’t enough steam left to move it.
Organizations that bleat and blurt about one star — that
hide behind that star’s good, reputation, a half dozen bad
pictures — that force their inferior productions on credu-
lous exhibitors — such organizations remind us of Lincoln’s
steamboat— —
After the noise, nothing!
FAMOUS PLAYERS, LASKY
MOROSCO, AND PALLAS
furnish the 104 plays a year (two-a-week) for
THE PARAMOUNT PROGRAM
And these 104 plays are plays — not “ fillers,” not mon-
strous makeshifts, not lackwit affairs that are hurried to-
gether to even up for a star that outweighs the rest of the
program !
A Famous Players Production is to use the word pro-
duction in the finest sense — a Lasky Picture is a thing of
technical excellence — a Morosco or a Pallas Film is picture
making at its highest point !
Then consider the stars — the greatest on earth ! The
number of them — a hundred !• The character of them—
the most beloved !
No matter where your theatre is — no matter
whether you have 500 or 5,000,000 people to
draw from, the Paramount Program is the
only one because of its stars, its plays, its .
versatility, its service , that can be continu- .
ously profitable. . .
tyaramourittyicture^ (m'pxirdtknu
POUR EIGHTY FIVE FIFTH AVENUE ^ at FORTY FIRST ST,
NEW YORK. N.Y. - - —
Cj\immouat
Better to read fifty advertisements than to miss the one YOU need.
2104
MOTION PICTURE NEWS
Vol. 14. No. 14
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 7, 1916
MOTION PICTURE NEWS
2105
Better to read fifty advertisements than to miss the one YOU need.
2106
MOTION PICTURE NEWS
Vol. 14. No. 14
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
iiiiSIRjii
October 7, 1916
MOTION PICTURE NEWS
2107
How can an advertiser continue advertising? By giving YOU value.
2108
MOTION PICTURE NEWS
Vol. 14. No. 14
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 7, 1916
MOTION PICTURE NEWS
2109
PARAMOUNT
ANNOUNCES ITS SECOND COMEDY
“BRIDGET’S BLUNDER”
Released by Paramount
October 16th, 1916
Comedy Hit
Produced by
UNITED STATES MOTION
PICTURE CORPORATION
Wilkes Barre, Pa.
J. O. WELSH, Pres. F. W. HARMON, Vice-Pres. D. L. HART, Treas.
NEW YORK. N.Y.
Better to read fifty advertisements than to miss the one YOU need.
2110
MOTION PICTURE NEWS
Vol. 14. No. 14
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
Convince Yourself
ACK of all salesmanship, back of all promises
stands the PRODUCT — the thins uou buu.
Discard, if you will, the unessentials. Take the
product only — the picture and measure it against
the severest standards of the field.
To this test VITAGRAPH
put its EVERY production.
Exhibitors to
Match VITAGRAPH photoplays against the out
put of the entire motion picture industry on thi<
basis, and convince yourself of their supremacy.
V
Sothern
i
Injure Utmo/t Pre/tige
ia And Profit/ For You -
• The Verdict of
Of Tke
Motion Picture Exhibitor/'League
The letter from Mr. Ochs to Mr. Sothern, which is reproduced in
full on the opposite page, was written immediately after Mr. Ochs
attended an advance showing of “The Chattel.” Not only is it a
well-deserved appreciation of the genius of Mr. Sothern, but it is
highly important as an estimate, from the exhibitor’s standpoint, of
the box-office value of Mr. Sothern’s screen appearance.
The Most Famous Actor of the Modern Stage
E. H. Sothern
Supported by the Popular English Favorite
Peggy Hyland
in
‘The Chattel
By Paul West
Directed by
Frederick Thomson
A Five
Part
Blue
Ribbon
Feature
V-L-5-E
officers
a. OCHS, PRESIDEN
NEW YORK
TUGWELL. vice-pf
LOS ANGELES. CA
EISENBERG. 2ND V
GREENVILLE. MIS!
J. SWEENEY, s EC r i
CHICAGO, ILL.
R J. JEUP. TREASUfi
DETROIT. MICH.
national
IDENT
E A. OCHS. NEW Y
P- TUGWELL. cal
J- -JEUP. MICHIGAN
M- J. SWEENEY, cf
H. HORSTMANN, t,
M- EISENBERG. mis
HAMBURGER, chic
'OS. FURNISS, Dun
H. Trigger, new y
MANAGER EX
LOUIS H.
CHICAGO,
ivy
OFFICE OF
president
729 SEVENTH AV
n.y.c.
So them
Sothern
On behalf c" "
I wish to thank y,
be released by the
You can
’s to have
Lnd your thirty^
'ned position
ting of the i
ama, than
ion.
of the Motion Picl
k You for your
- -~o Greater Vit
hardly realize what
so eminent an actor
- - ive years of
1 af America's for
silent drama, and
words can
League of
"The Chattel"
ion Picture
on the
and your
3 more for
plane of the
session of
Low delighted I
sentiment of the
gard to your art
silent drama.
vr>°T?°U’ Messrs,
^r Thomson and to ev
on contributing to
1 Pl°ture Exhibitors
^ith best wishes
remain
Tke Maxter Drama
of a
5uper- Crim'mal —
Through the Wall
TKe great rrryrte ry j~to ry
by Cleveland Moffett
Featuring Nell Jkipman,
William Duncan and George Holt
Produced by Rollin. J/turdeorv.
Here is a photoplay to quicken
the pulse of every lover of
mystery and adventure
rE daring and ingenuity of the arch-
fiend of the underworld, pitted against
the dogged bravery of the officers of the
law! One man against society! A giant of
evil against law and order !
The filming of this drama is a masterpiece of
motion picture production, so ingenious, so
amazing is its purely mechanical side. And
as a drama of mystery and daring imagination
it sounds a new note for screen possibilities.
A five-part
Blue Ribbon Feature
y.
I/itagrapH
Stirring Crowd/ to Unbounded Enthu/ia./m.
Tkoma/ Dixorv'/
Mighty Me//age of Warning
«ri r ii # a i a • n
ecial Musical Score
With. Victor Herberts
A Victory m
In seven tremendous parts,
seething with the red hate
and blood lust of frenzied
nations.
own
OR the exhibitor who wants to
dominate his town, make his theatre
the theatre
, a showing ot
“The Fall of a Nation” will be
an irresistible attraction.
The report from The Hip-
podrome, Youngstown, Ohio,
reproduced below, is typical
of the records that are being
herever “The
a Nation” is
being shown.
ma
New/ From Tke Front.
^ the hippodrome
YOUNGSTOWN. OHIO.
August 27, 1916.
“The Fall of a Nation” opened today and three shows were
necessary. Over a thousand people were turned away. Receipts
were $2,703.75. The picture will be a big winner for us all week.
Splendid scenes and music brought audience to its feet with enthu-
siasm. Went well with pacifists as well as preparedness advocates.
JOHN R. ELLIOTT,
Manager.
Greater Vitagrapkir 5u per -Serial
TKe 5carlet Rurmer
By C.N.atvd A. M. William jorv
A twelve part mile-a-minute motor series
featuring the screen's biggest drawing card
Earle William/
Directed by Wally Van and William P. S. Earle
Here is a flash, a taste of the countless
thrills that crowd each episode of this
super-serial.
Editb Storey vs.
Earle W llliams
and a big field of other daring drivers i
in a reckless, rushing, death- I
taunting automobile race, — one I
of the biggest film spectacles ever
released.
Edith Storey plays the lead with
MB Earle Williams in the last episode,
in which the monster automobile
race is staged
START-FINISH
PRELIMINARY
NEWSPAPER LIST
VITAGRAPH— V-L-S-E
BRANCH OFFICES
of metropolitan dailies that wf
“The Scarlet Runner" serially.
New York Ai
Atlanta
75 Walton St.
Boston
67 Church St.
Chicago ,
Adams St. and Wabash
Ave.
Cincinnati
129 West 7th St.
Cleveland !
2077 E. 4th St.
Dallas
1900 Ct
Minneapolis
608 N. First Ave.
New York City
1600 Broadway.
Philadelphia
1 229 N. 12th St.
Pittsburg
117 Fourth Ave.
San Francisco
986 Market St.
Salt Lake City
129 E. Second South St.
St. Louis
3630 Olive St.
Seattle
415 Olive St.
Washington, D. C.
811 E. Street, N. 'W.
New Orleans
342 Baronne St.
.mencan
Chicago Examiner
Boston American
San Francisco Examiner
Atlanta American
Los Angeles Examiner
Pittsburgh Post
Philadelphia North^American
New Orleans Iteml
St. Louis Globe Democrat
Baltimore American
Milwaukee Leader
Washington Times
Richmond Times Dispatch
Buffalo Courier
Indianapolis Star
Louisville Herald
Syracuse Herald
Omaha Bee
Portland Oregonian
Etc., Etc.
In addition similar arrangements are now
being made with the leading dailies in the
following cities :
Seattle, ^Vash.
Dallas, Texas
Detroit, Mich.
Minneapolis. Minn.
Salt Lake City, Utah
Denver, Colo.
Etc., Etc.
-ommerce St.
Denver
1433 Champa St.
Detroit
502 Peter Smith Bldg.
Kansas City, Mo.
12th & Walnut Sts.
Los Angeles
643 So. Olive St.
/Newspaper Jrublicity.
The list of cities on the left is just
the first gun in our big, newspaper
campaign. Many more cities will
be added within the next week. In
all of these cities, “The Scarlet
Runner ” will be published serially
in " a leading daily, backed by
additional advertising, that will put
“The Scarlet Runner” across for
the exhibitor in the biggest way possible.
Book the serial now, so that you get the full benefit
of the advertising while it is running.
Syracuse
117 Walton St.
Toronto
15 Wilton Ave.
Montreal
401 Bleury St.
October 7, 1916
MOTION PICTURE NEWS
2117
Good Pictures Good Posters
Each carrying the needful punch
Guaranteed in
Pictures
“ General Film Service pictures as
compared one day with another are the
best I ever had in my house.
“ They have a snap to them, present
good clean, sound sense plays, and real
stars are featured in every one of them.
“ I am looking no further for service
as long as this continues.
(Signed) “ E. L. Palmer,
“ Busy Hour Theatre,
“ Jefferson, la.”
Posters
“ We have always considered General
Film Service paper on account of its
distinctiveness, strength, pulling power,
and clean cut print as being superior to
that furnished by other exchanges.
“ The shipments are invariably re-
ceived in good time, the paper is new,
clean and attractive, and best of all, with
very few exceptions, is a reproduction
of scenes actually portrayed on the
screen.
(Signed) “ A. L. Thomas,
“ Grand Theatre,
“ Newark, O.”
1
GENERAL
440
FILM COMPANY, Inc
FOURTH AVENUE
NEW YORK
How can an advertiser continue advertising? By giving YOU value.
2118
MOTION PICTURE NEWS
Vol. 14. No. 14
BOOST
YOUR
VARIETY
PROGRAM
These short reel programs are great money getters, when
you present strong plays with talented and popular players.
This, is what Essanay supplies.
HARRY BEAUMONT
GERTRUDE GLOVER
THOMAS COMMERFORD
are presented in
“His Little Wife”
3 act drama Oct. 7
MARGUERITE CLAYTON
An Old Fashioned Girl
2 act drama
“The Fable of the Kid Who
Shifted His Ideals to Golf”
By GEORGE ADE
Book Now!
Essanay-Chaplin Comedy
“POLICE”
1 act comedy
Gk
Trade Mark _ 1 333 St » Chicago
■ReB.U.SJat.lOGr
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 7, 1916
MOTION PICTURE NEWS
2119
I
Many a packed house is directly traceable to an advertisement in the “ News.”
2120
MOTION PICTURE NEWS
Vol. 14. No. 14
Comedy
HARRY MYERS AND
ROSEMARY THEBY
in THE IR INSTAtlMENT
^ furniture” ^
<
'
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
MOTION PICTURE NEWS
2121
October 7, 1916
OCTOBER II'
BURNS*' STULL AS
POKESaJABBS
WAHHkwrWAKH
OCTOBER. II”
H ARDY aRUGE AS
pnrp.vmsi
IN
Till CVNDY TRAIL
If you like the "News.” write our advertisers; if not, tell us.
Commencing
October 6th
SCtttrkrrbflrkrr
#tar iFratures
will release a
TWO
REEL FEATURE
every other week alter-
nating with the present
three reel feature.
Each of these features
will star a well known
player supported by an
adequate cast in a strong
story staged under the
supervision of H. M. &
E. D. Horkheimer.
October 7, 1916
MOTION PICTURE NEWS
2123
. . . ^ , - ... i 1 — ■ - . -. . ■ ■ ■
■ •*- - •-: - .- ■£'» .. -K-: /«■'-■-■•• 1
A magazine’s success is measured by its advertising. Look at the “News!
2124
motion picture news
Vol. 14. No. 14
wo new one-ree
Cantrell s Mad
Making an Impression
A lively comedy by
Anna M. Goebel
Directed by Frank Currier
Released Monday
October 2nd
The story of an ideal, enshrined in the heart of an
artist, and a woman’s supreme sacrifice to keep it
there.
A three-part drama by Cecilie B. Petersen
Featuring
Virginia Hammond
ampire
A rollicking burlesque by
Frank Lawrence and Tom Brett
Featuring the Vitagraph Vampire,
Josephine Earle
Directed by S. Rankin Drew
Released Friday
October 6th
Directed by Thomas R. Mills
Released Saturday, October 7th
“ Thank God that was his vision of me, —
that he didn’t know me as the woman I am
Be sure to mention
MOTION PICTURE NEWS ” when writing to advertisers
**Wkat> Goiivq Oi\ livTke Mutual"
PUBLISHED WEEKLY BY THE MUTUAL FILM CORPORATION. ©Q EXCHANGES
VOL. I OCTOBER 7, 1916 No. 4
“The Pawnshop” Is
The Newest Chaplin
Mutual Special
ANOTHER Charlie Chaplin Mutual Spe-
cial Feature will be released to exhib-
itors beginning Monday, October 2. It is
two reels in length, like the others in the
series. Its title is “The Pawnshop.” As
the title suggests, Charlie appears as the
clerk of a pawnbroker. The surroundings
of a pawnshop give him almost limitless
possibilities for comedy. Charlie fairly
outdoes himself in taking advantage of
these possibilities. He manages to get a
laugh out of the most commonplace of
situations. He invents new situations
constantly.
Charlie’s Newest Antics.
Charlie Chaplin’s antics in the new two-
reel Mutual Special Feature are the fun-
niest he has performed to date. At an ad-
vance showing of the film in one Mutual
exchange to a whole roomful of exhibitors,
the laughs came so thick and fast that it
was impossible to keep track of them.
Men who seldom smile at the broadest
kind of slapstick comedy not only smiled
but laughed until on the verge of tears.
The whole roomful voted it “a riot !” The
laughs that Charlie manages to get out
of his “business” with the sign in front of
the pawnbroker’s would alone take an
adding machine to tabulate. And that is
only one scene in the two-reeler. “The
Pawnshop” is the sixth of the series of
Chaplin Mutual Specials. The others are
“The Floorwalker,” “The Fireman,” “The
Vagabond,” “One A. M.” and “The Count.”
All six of them can be seen and booked at
any of the sixty-eight Mutual film ex-
changes.
New Gaumont Series
This week sees the release of the fifth
of the thrilling detective stories issued
by the Mutual Film Corporation under the
general title of the “Fantomas series.”
This unusual lot of photoplays, each three
reels in length, proved such a success that
a new series is now being arranged. “The
Vampires” is the title of the new series.
It is going to be even more sensational
than was the “Fantomas series.” A
strange band of Parisian crooks operates
under the name of “The Vampires.” Each
subject in the series will deal with a new
exploit of this mystic band.
In furtherance of his policy of securing
the most famous and most talented stars
in all filmland for the leading roles in
Mutual Star Productions, President John
R. Freuler of the Mutual Film Corpora-
tion expects very soon to make some
Startling announcements.
| The Week’s Releases %
Mutual Star Production.
M Brand. Title. Reels. Leads,
g American, Dulcie’s H
g§ Adventure 5Mary Miles Minter =
H Mutual Master Picture.
H American, A Worn- Coxen & Green- g
H an’s Daring 5 wood. ||
jj Tuesday, Oct. 3d.
S Beauty, Slicking the Oral Humphrey g
= Slickers 1 m
Wednesday, Oct. 4th.
M Mutual, Mutual Weekly No. 92 1 §|
§! Gaumont, See America First and g
M Cartoons 1 H
Thursday, Oct. 5th. jj
g Gaumont. The False Magistrate Fan- g
e tomas No. 5 3 =
Friday, Oct. 6th. g
II Thanhouser, Arabella’s Prince 2 g
!j Cub, Oh for a Cave Man 1 g
H Saturday, Oct. 7th. g
g Cub, Won by a Fowl 1 g
m Cub, That Wonderful Wife 1
Sunday, Oct. 8th. g
H Vogue, A Touch of McQuire & Ab- g
g High Life 2 bott §g
= Gaumont, Reel Life. 1
“A Lass of the Lumberlands”
Is New Signal Chapter-Play
President S. S. Hutchinson of the Sig-
nal Film corporation has just announced
the release of a new chapter-play starring
Helen Holmes. Its title is “A Lass of
the Lumberlands.” It is in fifteen chap-
ters. J. P. McGowan, who directed the
great success, “The Girl and the Game,”
is directing the new chapter-play. It will
be released through the exchanges of the
Mutual Film Corporation. Exhibitors can
obtain the first chapter on Monday, Octo-
ber 23. The other chapters will be re-
leased weekly thereafter. Bookings are
now being taken. The story of “A Lass
of the Lumberlands” is a story of Big
Business and the great lumbering industry
of this country. It abounds in thrilling
scenes, sensational feats of daring and yet
is a logical story of real events in the
great timber regions of the great North
woods. A tremendous, nation-wide adver-
tising and publicity campaign will be
given this chapter-play. The exhibitors
will be assisted in every way in getting
the public to their theaters to see Helen
Holmes in “A Lass of the Lumberlands.”
The new production was undertaken in
response to the request of nearly 6,000
exhibitors who asked for “another Helen
Holmes serial” following their tremendous
success with “The Girl and the Game.”
The sequel to the great serial film, “The
Diamond From the Sky,” has been finished.
The release date will soon be announced.
Mary Miles Minter
In Second Mutual
Star Production
Dainty mart miles minter comes
back again this week in the second of
her American-Mutual Star Productions. Its
title is “Dulcie's Adventure.” James Kirk-
wood directed it. He is the same man
who directed “Tess of the Storm Coun-
try” and other Mary Pickford productions.
Exhibitors everywhere know what that
means. In Mary Miles Minter he has as
charming an ingenue as the screen has
ever seen. She has a tremendous follow-
ing. “Film fans” everywhere will walk
miles to see a Mary Miles Minter picture.
That means money to the exhibitor. It
means that he won’t have to go out and
seek an audience for his theatre. His
audience will come to him. Every house
that presented “Youth’s Endearing
Charm,” the first of the Mary Miles
Minter Mutual productions, made money.
The exhibitors who booked it were
satisfied. They are anxious to have more
Mary Miles Minter pictures. They are
booking the whole series of features in
which this charming star appears. The
second of the series is now ready.
“Dulcie's Adventure."
In “Dulcie’s Adventure” Mary Miles
Minter has a wonderful opportunity for
the display of her talents. She appears
again as an orphan. She is afflicted with
two maiden aunts who make life far from
enjoyable for her. One aunt finally ar-
ranges to send her to California to marry
a supposedly wealthy count. Dulcie
doesn’t love the count, but cares for an
humble grocery boy back in the South.
The marriage is forced upon her, how-
ever. She doffs her antiquated hoop-
skirts and dons a white satin wedding
gown. And then- — at the church the count
is proved an imposter and little Dulcie is
free to find happiness with her grocery
boy. It is a story with a strong human in- (
terest appeal. It is a picture that will ’
delight any audience. It is being booked ;
by all of the sixty-eight Mutual exchanges.
“A Woman’s Daring.”
“A Woman’s Daring,” a Mutual Master-
picture from the studios of the American
Film Company, Inc., will be released
through all Mutual exchanges beginning
October 5. It features Edward Coxen and )
Winifred Greenwood. It is five reels in j
length and tells an absorbing story. The
photography of the American Film studios |
is famous wherever pictures are shown.
This picture is no exception to the rule.
It is a rare evening’s entertainment. _ Ex-
hibitors can see it at any of the sixty-
eight Mutual film exchanges.
- — I
V: ,.,. ri fl, v x'M
AMERICAN FILM COMPANY, INC., Prennif
Tke FaMOMf Star
NARY MILEf MINTED.
DULCIET ADVENTURE
The Story of a Pretty Little Southern SecondofaSenesof Mutual Star Productions
Orphan GirTf Addenbure Into Matrimony. Fraturinq Mary Miles Minter. Book the Entire
A Sympathetic, Appealing, Human-Interest Series' at Any of the 68 Mutual Exchanger.
Drama in Fide Acts. Released Oct •2*d. NoW Placing: MARY MILES WINTER in
Directed By JAMEf KIRKWOOD* YDUTH7 ENDEARING CHARM
MUTUAL FILM CORPORATION Announcer
THE MEWEfT CHAPLIN RELEASE
BEGINNING OCTOBER SECOND
CHARLIE CHAPLIN
IN
THE PAWNrHOP
A RIOT OF ORIGINAL COMEDY
SITUATIONS. SIXTH OF THE NEW
MUTUAL-CHAPLIN SPECIALS , NOW
BOOKING AT68 MUTUAL EXCHANGES.
'NoWPhj/my: CHARLIE CHAPLIN in
THE COUNT THE FLOORWALKER
THE VAGABOND THE FIREMAN
ONE A'M*
ii m
. . . ... . ;T" •— . -.•*
-v ; ::;V ■- •• ■ V - m :;i :;
AMERICAN FILM COMPANY, INC., Prerenfr
Hhe Popular rtarrf
WINIFRED GREENWOOD
AND EDWARD COXEN
IN
AWOMANT DARING
!
!
!
!
I
I
I
I
|
i
i
A SOCIOLOGICAL DRAMA
IN FIVE ACTS. DIRECTED
BY E-SLOMAN • RELEAPED
OCTOBER THE FIFTH-'*
AN EXTRAORDINARY
MUTUAL MAfTERPICTUR-E
NOW BOOKING AT 68
MUTUAL EXCHANGE/™.
October 7, 1916
MOTION PICTURE NEWS
2133
IMUtUAL SERIES
||The Winning Hand is ||
I
I!
The popularity of your theatre] depends on your success in making
regular visitors of your patrons. You can do this with the least effort by showing
“Fantomas.” It is a cleanly sensational series that holds the interest from one
episode to the next. Each is “a perfect cloud of sensations,” while the end
“leaves the spectator in profound suspense.” Read the trade paper reviews
yourself and take their judgment.
Millions of people have read about “Fantomas” in the great syndicate of
newspapers that published the stories this summer. They are now eager to see
the world’s greatest criminal on the screen. Also remember that “Fantomas”
is a proved success. It has already magnetized millions of dollars into motion
picture box-offices all over the world.
IMPORTANT: You can get “Fantomas” only through the Mutual Film
Corporation. Book the five three-reel episodes at your nearest Mutual Branch
TODAY.
Wajch for “THE VAMPIRES, or The Arch
Criminals of Paris/ ’ soon to be released, in
nine complete episodes of three reels each.
**A»/
6a a moot (a
£Ga&H)oi)t>
FLUSHING, N. Y.
• JACKSONVILLE, FLA.
HitinitimimiiiiiiiiftitniiitiiitmiiiiitiiittiiiiiiiitiHiiiiiiiiiiin fn
The “NEWS” advertisers believe YOU worth while; justify them.
k
WITH HAPPINESS
AS HER G9AL-
She Seeks? itJby Plotting Re-
venge on the Mnn WhosTe
VALESKA
XURATT
In the wonderful photoplay
A woman's quest tor happiness.
Written and Directed by
FOX FILM CORPORATION®
2136
MOTION PICTURE NEWS
Vol. 14. No. 14
i
i
i
i
TRIANGLE
RELEASES FOR WEEK OF OCTOBER I
The Jungle Child
A wholly “different” Kay-Bee drama, featuring How-
ard Hickman and Dorothy Dalton.
A vital, strong picture of undoubted charm and stirring
mystery.
The romantic presentation of an unscrupulous and ad-
venturous explorer who discovered a lost heiress in the
depths of the Brazilian forests, and of the unsuspected and
terrific developments that followed her transplanting to
New York.
A “ puller ” in every sense of the word.
This is a typical Fairbanks picture, and merely its an-
nouncement is sufficient to pack your house.
You already know this by experience, if you have ever
run a Fairbanks picture.
Here is the rushing, dashing story of the young West-
erner who comes East with the conviction that nothing
exciting ever happens on the Atlantic seaboard, and who
gets the greatest thrill of his life in New York City. If
your audiences don’t cheer this picture you can offer them
their money back.
Keystone Comedies
■Two of them.
TRIANGLE,
|
I
i
I
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
Ipi
From the
N. Y. Tribune
Fairbanks at Best on Screen
*** People who think they don’t like motion pictures
should see Douglas Fairbanks in “ Manhattan Madness.”
If they derive no amusement from this merry farce-melo-
drama they are correct in supposing they are film blind.
— Heywood Broun.
Try This on Your Patrons
TRIANGLE,
MOTION PICTURE NEWS
2137
October 7, 1916
How can an advertiser continue advertising? By giving YOU value.
INTER!
JANE GREY ^
The Flower of Faith
with FRANK MILLS
A Powerful Motion Picture Drama Picturing
Seductive love scenes in daisy field and woodland.
Thrilling adventure with one of America’s most picturesque
waterfalls as a background.
The tragedy of an Evangelist Father’s
misconception of a secret visit by his
jSl. daughter to the cabin of an unbeliever.
Flaring torches silhouetted against the
n’ght to mark the gathering of a band
Wfc of night riders — self-appointed executors
of grim frontier justice.
k The final triumph of faith and lo\ e
Ht through the interception of Providence.
Culminating with the
Most Sensational Storm
Scene Ever Shown in
Motion Pictures
Produced by
Superb Pictures Corporation
for the
INTERNATIONAL
FILM SERVICE, Inc.
729 Seventh Ave., New York
“Outside
the
Law”—
But there is more than comedy to the picture.
There are tense, dramatic situations and ro-
mantic love scenes.
Like all other episodes of the BEATRICE
FAIRFAX series “Outside the Law” is itself
a complete story.
This latest episode of
the BEATRICE FAIR-
FAX series is brim full
of bright, clean comedy.
In this picture Harry Fox has an
unusual opportunity to display the
high class comedy which made him
such a great favorite on the stage.
Forty-six newspapers in leading cities of the
United States print the stories of these episodes
of Beatrice Fairfax each evening.
This is one example of “unparalleled publicity and unexcelled pictures” the service
which the International Film Service, Inc., is giving to exhibitors.
Beatrice Fairfax
V.”
FEATURING
Harry Fox
Noted Comedy Star
and
Grace Darling
Winsome Charmer
of the Screen
Produced by
Wharton, Inc.
for the
INTERNATIONAL
FILM SERVICE, Inc.
729 Seventh Ave., New York
2140
MOTION PICTURE NEWS
Vol. 14. No. 14
CHRIST I
COMEDIES
SCENE FROM
HIS WEDDING NIGHT
ONE REEL RELEASED OCTOBER 9th
Miss Billie Rhodes, Nolan Leary, Harry Ham and Ethel Lynne
Released September 18
“A SEMINARY SCANDAL”
Released September 25th
“HIS BABY”
Released October 2nd
“BY THE SAD SEA WAVES’’
with Billie Rhodes, Harry Ham,
Eddie Barry
Betty Compson, Dave Morris,
Neal Burns
Billie Rhodes, Harry Ham,
Nolan Leary
BRIGHT JOYOUS COMEDIES WITH CLEVER PEOPLE
EVERY PICTURE HAS A REAL PLOT PACKED
TIGHTWITH SPONTANEOUS JOLLITY AND FUN.
MADE UNDER DIRECT SUPERVISION OF
AL. E. CHRISTIE
EXHIBITORS— If you have not booked these write or wire
CHRISTIE FILM COMPANY
LOS ANGELES, CALIFORNIA
NEW YORK OFFICE LONGACRE BLDG. F. J. HAWKINS, Representative
HEAD OFFICE & STU DIOS— SU N SET BLVD. & GOWER ST., LOS ANGELES, CAL.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
Werecnommeandgly THE SHIELDING SHADOW asa^c°to
Lenn in the Billboard
Well managed thrills, sustained mystery, and genuine story interest; it should go well in the better class the
well as the cheaper ones. It has real fascination.” Agnes Smith in the Morning Telegn
Every reviewer has strongly praised Pathe’s best serial!
Featuring GRACE DARMOND, RALPH KELLARD and LEON BARY
iuced under the direction of Louis J. Gasnier and Donald Mackenzie. - Complete Publicity Be
lK
RATHE
PRODUCED B;
ASTRA FILM CORPI
I
PHlUiff
“The public seems to like
The Grip of Evil
as well as The Iron Claw
An unsolicited testimonial from the Poli Theatre, Waterbury, Conn.
The Park Theatre of St. Paul, Minn., says: “The Grip of Evil
has been a hot weather life saver for us. On Monday and
Tuesday, our Grip of Evil nights, we have cut down our
service one reel in order to take care of our patrons.”
Complete Publicity Booklets.
, Cll* •«»«!*
Or * * fl >
2143
die country’s hading exhibitors say
Z4 wonderful boa;
Which do you want,
dreams or dollars r
Pom Moore, Washington ’s
great showman,, says:
James Q. Clemmer, the famous exhibitor
of* the Pacific Coast, says:
|i ©rnt<i'
rh*««t Obtainable
rftv World »0ulru1 in.
HHjh Oj«« Impair*
283ny Jh 35 "BEE" 4pm
FX Seattle WN Aug 8 16
Pathe Exchange Inc
Cavallerl Juet cloeed to one weeks record Vucineos originally
booked picture four days. A Wonderful box office attraction It Is
truly a beautiful picture. Women were delighted with cavallerl*
Vic .Morris, Manager of Loews -Million, Dollar
Orpheum in Boston, says Gavalieri certainly
n/as a money getter Lor him, . People came to
see Cavalieri. They saw her. They were ;
pleased.
Remember we told you "Jhe Shadow of Ker Past”
would get themoney. Us getting it! Book, it now/
Beginning with "The Shadow of Her Past”
Bathe’s Gold ^poster Plays average higher
than any features mi the market.
POSTAL TELEGRAPH - COMMERCIAL CABLES
October 7, 1916
Better to read f.fty advertisements than to miss the one YOU need.
2144
motion picture news
Vol. 14. No. 14
By arrangement .« F- Ziegfeld . George Kleine Presets
For bookings apply to your nearest Kleine Exchange or wnle George Kleine. 80 6th
Be sure to mention
MOTION PICTURE NEWS ” when writing to advertisers
©etober 7» 1916
MOTION PICTURE NEWS
2145
(r
KLE1NE‘EDIS0N*SEUGESSAM
SERVICE
THE GREATEST RENTAL LIST
IN AMERICA
The Woman Next Door
The Money Master
The Magic Skin
The Green Cloak
The Sentimental Lady
Children of Eve
The Danger Signal
The Destroying Angel
Bondwomen
The Devil’s Prayer-Book
The Catspaw
Wild Oats
The Innocence of Ruth
The Final Curtain
When Love Is King
The Scarlet Road
The Spendthrift
Officer 666
Stop Thief
Du Barry
The Commuters
Who’s Who in Society
Vendetta
MULTIPLE-REEL FEATURES
The Naked Truth
Between Savage and Tiger
For Napoleon and France
The Woman Who Dared
The Discard
The Havoc
Charlie Chaplin’s “ Carmen ”
The Little Shepherd of Bargain
Row
That Sort
The Sting of Victory
Graustark
The Carpet from Bagdad
The Slim Princess
The Millionaire Baby
The White Sister
-< The Rosary
The Blindness of Virtue
A Texas Steer
The Man Trail
The House of a Thousand Can-
dles
In the- Palace of the King
The Circular Staircase
The Crimson Wing
A Black Sheep
The Raven
Sweet Alyssum
The Alster Case
No Greater Love
A Daughter of the City
Thou Shalt Not Covet
The Misleading Lady
Unto Those Who Sin
Captain Jinks
The Cycle of Fate
Vultures of Society
At Piney Ridge
Into the Primitive
The Prince Chap
The Valiants of Virginia
Sherlock Holmes
According to the Code
THE GEORGE .KLEINE CYCLE OF FILM CLASSICS
Quo Vadis
Julius Caesar
Othello
The Last Days of Pompeii
Vanity Fair
The Lion of Venice
Spartacus
Antony and Cleopatra
BILLIE BURKE in “GLORIA’S ROMANCE”
A Film Novel in Twenty Chapters of Two Reels Each
THE MISHAPS OF MUSTY SUFFER THE SELIG ATHLETIC SERIES
A Series of One-Reel Comedies
Slapstick without Vulgarity
With all the Champions
One Reel Each
SEE OUR OFFICE NEAREST YOU FOR TERMS AND DATES
KLEINE - EDISON - SELIG - ESSANAY
If you like the “ News,” write our advertisers; if not, tell us.
2146
MOTION PICTURE NEWS
Vol. 14. No. 14
EEM-EDISONSEUGESSAM
m
SERVICE
JEL. I life
WILLIAM N. SELIG
ANNOUNCES
“THE COUNTRY
THAT GOD FORGOT”
A soul-stirring drama
of the Western desert
featuring a notable cast
including
Thomas Santschi
George W. Fawcett
and
Mary Charleson
COMING WEEK OF OCTOBER 2d
BOOK THROUGH
Kleine-Edison-Selig-Essanay Service
SELIG POLYSCOPE CO.
CHICAGO, ILL.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 7, 1916
MOTION-PICTURE NEWS
2147
KLHNE-EDISON-SEIK-ESSAMY
SERVICE
mm®***
★ ★ ★ ★
Coming Week of October 16th
EDNA MAYO
HENRY B. WALTHALL
the Mansfield of the Screen
with
Antoinette Walker
is presented in
“The Sting of Victory”
in 5 acts
A romance of the South with
stirring- scenes of love and war.
Directed by J. Charles Haydon
★ ★★★★★
/it h
Eugene O’Brien
is presented in
“The Return of Eve”
in 5 acts
A fascinating love story of a primitive boy and
girl, unfolded in the natural settings of the wild-
wood, making of the play a masterpiece of art.
By Lee Wilson Dodd
Directed by Arthur Berthelet
BOOK THEM NOW
KLE1NE - EDISON - SELIG - ESSANAY SERVICE
Tlsisioiniciu
Trademark
Reg. U. S. Pat. 1907
1333 Argyle Street, Chicago
Many a packed house is directly traceable to an advertisement in the “ News.”
2148
MOTION PICTURE NEWS
Vol. 14. No. 14
EEM-EMSON-SELK-ESSMf
SERVICE
Coming, Week of October 30th
THE THOMAS A. EDISON
STUDIOS
Announce
MABEL TRUNNELLE
and
CONWAY TEARLE
in the sensational five-part drama
THE HEART OF THE HILLS
An Edison Super-Play of Oriental Mysticism and Indian Intrigue, leading us
amid the Jungles and Palaces of Hindustan, through the seething Social Whirl
of Modem London, to a climax of unusual power.
LET “THE HEART OF THE HILLS’’ FILL YOUR THEATER
Follow the trail of the mystic, missing ruby through these five reels of rapid,
logical action, and you will agree with us that in “ The Heart of the Hills ”
we are offering a box-office attraction of unquestionable strength.
WRITE OR WIRE OUR OFFICE NEAREST YOU
KLEINE - EDISON - SELIG - ESSANAY SERVICE
80 Fifth Avenue, New York, and all principal cities
I
Be sure to mention “ MOTION PICTURE NEWS ” wben writing to advertisers
October 7, 1916
MOTION PICTURE NEWS
2149
HIlNE-EDiSON-SEUfi-ESSSM
SERVICE
Slliinlmn^
Notice to Exhibitors:
All of Essanay’s features, formerly booked through the V.
L. S. E., Inc., now can be secured by applying to any of the
Kleine branch exchanges, Essanay having entered into a
new releasing organization known as the Kleine-Edison-
Selig-Essanay Service. These features include:
“ The Return of Eve ”
“ According to the Code ”
“ Sherlock Holmes ”
“ Charlie Chaplin’s Burlesque
on Carmen ”
“ The Discard ”
“ The Misleading Lady ”
“ A Daughter of the City ”
“ The Raven ”
“ The Man Trail ”
“ In the Palace of the King ”
“ The Slim Princess ”
The Sting of Victory ”
That Sort ”
The Little Shepherd of Bar-
gain Row ”
The Havoc ”
Vultures of Society”
Captain Jinks of the Horse
Marines ”
The Alster Case ”
The Crimson Wing ”
The Blindness of Virtue ”
The White Sister ”
Graustark ”
George K. Spoor,
President Essanay Film Mf g. Company.
You arc wasting your opportunities if YOU ignore advertising.
2150
MOTION PICTURE NEWS
Vol. 14. No. 14
You know us, for we’re the same live, mis-
chievous youngsters who have been getting
spanked every Sunday since 1899 — the same
two boys that have almost made “ Der Cap-
tain ” grow thin, and who have been making
millions of kids and grown-ups laugh everv
Sunday in the comic supplements of newspa-
pers, the world over.
We visit large and small towns alike and
we're going to appear in motion pictures— in
animated cartoons — every week.
We are the first of the K COMICS, and every
release will carry newspaper publicity that
money can’t buy.
There is an independent exchange near you
that is going to handle our bookings, but to
make certain that you get in on the first release,
wire or write
K-FILM CORPORATION
35 West 39th St., New York City
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
V cj
f]
KV. li - 1
[ T i P 1
IT INSPIRES PATRIOTISM
No. 1 SELIG’S GREATEST PRODUCTION Vol. 1
WILLIAM N. SELIG
FILMS A MASTERPIECE
“THE CRISIS” VERDICT
Wonderful Ten Reel Production
Carrying A Logical
Plot
William N. Selig has filmed the great-
est of American film dramas in “The
Crisis.” That is the verdict of critics
who have viewed preliminary presenta-
tions of this wonderful drama in ten
reels. It has been pronounced a film
drama that presents the great crisis in
our national life with splendid power
and with a sympathy, a sincerity, and a
patriotism that are inspiring.
According to one famous authority,
the Selig drama is skillful in plot, drama-
tic in episode, powerful and original in
climax. It is not only a spectacular
scenic production but has something
more — a logical gripping story.
ABRAHAM LINCOLN IS
REAL IN "THE CRISIS”
Sam D. Drane enacts the part of Abra-
ham Lincoln, in the Selig drama of Ameri-
can Patriotism, “The Crisis.” Critics aver
that Drane’s “Lincoln” is the most won-
derful the movie screen ever saw. It
appears as if Abraham Lincoln were
really and truly there before you in the
drama. Drane’s “Lincoln” will go down
as one of the best characterizations ever
known.
SOUTHERN SCENES
Real Southern atmosphere was se-
cured for “The Crisis” by sending a
special company of players, under the
direction of Colin Campbell, to Vicks-
burg, Mississippi. In many photoplays,
the( atmosphere is unreal. In “The Cri-
sis” the Southern atmosphere is genuine.
"CRISIS” FACTS
Winston Churchill wrote “The Crisis,”
a story of our National life. The story
has been filmed by the Selig Company
with inspiring sympathy, sincerity and
patriotism. There is not a scene in the
film drama but what can be found in the
story.
SHERMAN OPENS AN
OFFICE IN GOTHAM
TO PUSH PICTURE
Action Necessary To Accommo-
date Those Interested In
State Rights
H. A. Sherman, President of Sherman-
Elliott, Inc., which purchased a half
interest in “The Crisis” from William
N. Seiig at the cost of a quarter of a
million dollars, has opened offices at 220
W. 42nd Street, New York City. This
action was necessary because of the
flood of inquiries received from terri-
torial rights buyers.
Mr. Sherman urges promptness on the
part of those wishing to confer with him
regarding "The Crisis” territorial rights
for sale, for the policy of first come first
served will be upheld. “The Crisis” is
expected to create a furore among the
motion picture public.
AN ALL-STAR CAST IN
SELIG’S BEST DRAMA
A strictly all-star cast appears in the
Selig wonder picture, “The Crisis,” to
be presented by William N. Selig and
Sherman-Elliott, Inc. Among the stars
can be named, George W. Fawcett as
“Judge Silas Whipple”; Thomas Sant-
schi, as "Stephen Brice”; Miss Bessie
Eyton as “Virginia Carvel”; Mat B.
Snyder as “Colonel Carvel”; Marshall
Neilan, as “Clarence Colfax,” and Euge-
nie Resserer as “Mrs. Brice.”
OLDEST ACTOR
Matt B. Snyder, 82 years young, is without
doubt the oldest actor in active work in Film-
land. Mr. Snyder enacts the role of “Colonel
Carvel’’ in the "The Crisis” and despite his years,
puts vim and fire into his work. He scores a
tremendous hit. He is as tall and as straight
as an arrow.
SPECIAL AIDS
Special publicity aids have been pre-
pared for those showing “The Crisis.”
A complete line of beautiful paper, her-
alds, lobby display photographs, electro-
types, etc., will be furnished. Inquiries
should be made of Selig Company, 58
East Washington Street, Chicago.
ENTIRE STATE GUARD
ENGAGED FOR “CRISIS”
FILMED BY SELIG
Scenes Taken at Vicksburg, Miss.
Right on Historic Ground
of Story
Several thousand members of the Mis-
sissippi National Guard were employed
by William N. Selig for “The Crisis”
battle scenes. These scenes, directed by
Colin Campbell, were filmed right on
historical battle fields of the Civil War
period and real fortifications used during
the Civil War were utilized.
Thousands of men are seen in des-
perate warfare but these battle scenes
are just enough in number to advance
the action of Winston Churchill’s great
story. “The Crisis” is not a series of
spectacular pictures, it carries a gripping
plot.
BEAUTIFUL LIGHTING
EFFECTS IN DRAMA
Beautiful lighting effects will be shown
in “The Crisis,” the greatest film drama
ever released by the Selig Polyscope
Company. Half interest in “The Crisis”
for the United States and Canada has
been acquired by Sherman-Elliott, Inc.,
who will exploit this feature picture in
a manner suitable to its artistic worth.
The photography is also clear-cut.
SPECIAL MUSIC
Prof. Michel Mowschine has com-
posed the special musical score for “The
Crisis,” the magnificent film feature re-
cently completed by the Selig Company.
This score has been pronounced very
beautiful and will accompany presenta-
tion of the drama.
"THE CRISIS”
The story of “The Crisis” opens just
before the Civil War, and the action is
carried into that crisis in the life of this
nation. There are spectacular battle
scenes and leading characters both of
the North and South are handled with
sympathetic understanding. “The Cri-
sis” will go down in Filmland’s history
as the greatest photoplay.
October 7, 1916
MOTION PICTURE NEWS
2153
“HER
SURRENDER”
Written and Directed by Ivan Abramson
enacted by the
The year’s most novel and daring achievement in filmdom !
This most sensational and startling Ivanplay presents the
question —
CAN LOVE BE TRANSFUSED?
and then offers a solution of this unique problem.
A sure-fire box office winner which every live exhibitor should
book from the Ivan distributor in his territory.
IVAN FILMS ARE PACEMAKERS!
I (til
Better to read fifty advertisements than to miss the one YOU need.
2154
MOTION PICTURE NEWS
Vol. 14. No. 14
<
Protect Your Daughters!
An astounding dramatic revelation in five parts dealing with the most monstrous evil of modern
society.
A powerful message on a timely theme, reaching into every home throughout the country and
striking a responsive chord in every mother’s breast.
A drama that will teach humanity a better lesson than a book.
MR. EXHIBITOR!
To crowd your theatre, and turn business away, ask your exchange for PROTECT YOUR
DAUGHTERS!
Book it
before
your
competitor
does
It will
pack
your
theatre
MR, STATE RIGHT BUYER!
If you are looking for a money maker that requires but a reasonable investment, decide at once
to buy
IT WILL BE ONE OF THE SEASON’S CLEANUPS
TERRITORY SELLING FAST
For state rights apply to RADIO FILM CO., Inc., 1446 Broadway, New York
Touching
Gripping
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 7, 1916
MOTION PICTURE NEWS
2155
CAUTION
NOTICE TO THE MOTION PICTURE
INDUSTRY OF CANADA
Notice is hereby given that all con-
tracts heretofore had by the World
Film Corporation or the Equitable
Motion Picture Corporation in Can-
ada have been abrogated and are
no longer in effect.
No one in Canada is authorized to sell,
release, exhibit or deal in any of the pictures
belonging either to the World Film Corpor-
ation or the Equitable Motion Picture Cor-
poration.
It is the intent of this publication to give
due notice to every one in the Canadian
motion pictures trade of the above situation so
that the trade may protect itself accordingly.
WORLD FILM CORPORATION
130 West 46th Street, New York City.
The more YOU read these advertisements the more useful to YOU we can make the “NEWS.”
•2156
MOTION PICTURE NEWS
Vol. 14. No. !•
WORLD FILM SERVICE—
ON THE INSTANT
Every World Film Branch is a
SERVICE STATION— with seat-
selling, business-building service
READY— FOR YOU.
This really puts the great World
Film Corporation with all its seat-
selling facilities and ability on the
other end of your phone.
World franchise holders can call
for World business-building service
anywhere, at any time — AND GET
IT, AT ONCE!
Put World Pictures and World
Service on YOUR phone list NOW.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
Dctober 7, 1916
MOTION PICTURE NEWS
2157
WILLIAM A. BRADY
in association wit*h
WORLD PICTURES
presents
FRANCES NELSON
and
ARTHUR ASHLET
in
"The Revolt"
HELEN WARE’S
Great Success
From the Story by
EDWARO A. LOCKE
Author of THE CLIMAX"
Directed by BAR RV O’NEIL
i
i • I,
How can an advertiser continue advertising? By giving YOU value.
2158
MOTION PICTURE NEWS
Vol. 14. No. 14
WE
ARE
READY
SHOW
YOU
PLAY
THAT
WILL
MAKE
GOOD
THE POWERFUL
PREACHMENT
Full of Dramatic moments that will stir all the
emotions of our better selves.
THAT WILL APPEAL
TO ALL CLASSES
BECAUSE IT IS TAKEN FROM LIFE.
It Is a Warning for Preparedness Against Our Worst
Enemy in Its Most Subtle Form.
STATE RIGHTS NOW SELLING — WRITE, WIRE, PHONE
THE MORAL UPLIFT SOCIETY OF AMERICA
729 Seventh Avenue, New York City
i
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 7, 1916 MOTION PICTURE NEWS 2159
A MCCLURE SUPERSERIES
4
B eiclced
by
MCCLURE PUBLICITY
McClure Buildina MCCLURE PICTURES New York City
J
If you like the “News,” write our advertisers; if not, tell us.
2160
MOTION PICTURE NEWS
Vol. 14. No. 14
The Swing of
The Pendulum
There have been many changes in the motion picture
business.
The public taste is for short, snappy comedies, dramas
and westerns.
The pendulum has swung back, and QUALITY and
not QUANTITY is the vogue.
To keep your theater abreast of the times, and to satisfy
public demand, you should lose no time in booking
UNICORN FILMS
Twenty-one reels of specially selected subjects are
released weekly, in one, two and three reels.
You can book all or part of this program, to meet your
needs.
Get in touch with a UNICORN EXCHANGE.
UNICORN FILM SERVICE CORPN.
126-130 W. 46th St. New York City
28 Branches Throughout the U. S.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
: V:- -
Released onlhe
METRO PROGRAM
October 2 t\d.
nis
pres
e
WILLIAM
NIGH
Irene Howley
Supportedby
Five
5 VI
Act
ihe
erne
in
pi
METRO
a
play
wo
n.
r
e
SHADOWS
LIUS
Written, and Directed hyMr.Nigh.
FOR
THE
A
PLAY
MILLIONS
POPULAR PLAYS & PLAYERS INC
preservisTHE DISTINGUISHED STAR
NANCE O NEIL
iuMaigarei Deland's Exlraordinary Play
THE IRON WOMAN
A MEiRO Production in Five Acts
Directed by Carl Harbaug'h.
Released on ihe
.
rogTarrt . Oct. Qih
October 7, 1916
MOTION PICTURE NEWS
2163
IN the country of the blind the one-eyed
man is king. Vision makes leaders. Fore-
sight constantly brings new powers to the
forefront. The ability to anticipate condi-
tions— to estimate future developments — this
quality is the stuff of which success is made.
The reign of the “one-eyed kings” is over
in the moving picture industry — the exhibitor
is no longer blind to his own best interests.
A new deal is in the cards — one that means
bigger profits for the film renter — better pro-
ductions for the public and fairer terms for
the star.
If you want a hand in this
squarer game, book Clara
Kimball Young Pictures.
First release now ready, “The
Common Law,” by Robert W. Cham-
bers; Direction, Albert Capellani.
Lewis J. Selznick.
V
You are wasting your opportunities if YOU ignore advertising.
OD UCTIONS
2164
MOTION PICTURE NEWS
Vol. 14. No. 14
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
BBjg
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RICHARD HARDING DAVIS
Produced under
the supervision of
C.M. (Broncho Di llv) ANDERSON
5ELZNICK SUPER-PICTURE
2166
MOTION PICTURE NEWS
Vol. 14. No. 14
ALL NEW, SPECIAL PAPER AND ADVERTISING MATERIAL
GENERAL FILM SERVICE
Tlsisoniaiu
1333 Argyle Street, Chicago
Trademark
Reg. U. S. Pat. 1907
INFRINGERS BEWARE
All Essanay-Chaplin comedies are copyrighted in the Library of Congress
and infringers will be prosecuted to the full extent of the law.
FIRST
ESSANAYCHAPL1NREVDE
of 1916
LAUGHTER FROLIC
Coming Soon
Especially arranged by the Essanay company from the Essanay-Chaplin
comedy successes “The Tramp,” “His New Job,” “A Night Out”
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
1 When Y ou See it
in ‘The News’
It’s News ”
LOS ANGELES. CALIFORNIA
429 SO. FIGUEROA STREET
1 HAS THE QUALITY CIRCULATION OF THE TRADEj
NEW YORK CITY
SEVEN HUNDRED AND TWENTY - NINE SEVENTH AVENUE
“ The Exhibitors’
Medium of
Communication ”
CHICAGO. ILLINOIS
110 SO. DEARBORN STREET
Volume XIV
OCTOBER 7, 1916
No. 14
A New Slant to the Industry
THE news may be announced at almost any moment
of the unloading by a prominent program of its own
distribution system and the consequent marketing of
its pictures through other and long established exchanges.
To our mind this is the most significant swerve in a
commercial way the industry has yet made.
We may look lightly upon the matter as one of consoli-
dation, concerning which there is so much and such con-
stant gossip.
* * *
DUT there’s a big and deep commercial principle involved
^ here which is bound to shape very largely the future
of the industry.
What this action really means is the proper
recognition of the jobber in this business — the same recog
nition given the sale and distribution of go<
general jobbers in other fields — in all other fields.
logical
through
YY7TTHIN the past few years a considerable number of
” new exchange systems have been launched. A num-
ber failed and went out of existence. A crisis was reached
about a year ago, at which time it was quite evident that
the industry had several times as many exchanges every-
where as the market demanded.
Competition was extreme. Prices were, of course,
affected. But the worse effect upon the industry as a
whole was the heavy drain caused by the upkeep of many
offices everywhere when only one was necessary.
Under the scheme production and distribution were
launched at the same time.
F) ISTRIBUTION, naturally, was weak at the outset.
The new exchanges had to nose their way into a field
already overcrowded with exchanges. In the meantime
production expense was going on full-blast, just as heavily
as though distribution had been long established and was
highly efficient — or to put it in figures, just as if the new-
exchange system were filling three thousand services in-
stead of three hundred.
All the time the inexorable and peculiar selling system
of the picture business was in operation.
In many other commercial lines the goods sold don’t
depreciate heavily while on the dealers’ shelves. If pro-
duction is too far ahead of distribution, good advertising
and extra selling effort can lighten the overloaded shelves
and sales will catch up with production.
4= * *
^ OT so in the picture business. If the new exchange
cannot get its service into a goodly number of the
first-run houses in its territory then all these first-run
houses are gone forever as customers for the pictures that
failed to catch on.
Let us say that the new exchange sells its first-run
service to three out of thirty theatres. Then twenty-seven
theatres are forever lost as customers for the pictures
involved. Only the second, third and fourth-run houses
are now available, and so on.
Consider the number of excellent pictures which have
failed of first run — consider their immediate depreciation
in price — and estimate the whole waste involved — all
through new and weak distribution.
* * *
'T’ HIS is wasteful and wrong — as time has proved.
A If you have a patented and monopolistic product you
can sell it profitably through your own set of offices. But
the moment you lose your patent and monopolistic hold
- — and competitive production starts up — you must turn
to the general jobber. '
* * *
’’"T HE automobile business is tending more and more to
1 the jobbing system. This year the largest manufac-
turer has announced his intention of selling his product
to the garage as a dealer.
And now we have the unmistakable signs of the same
shaping of the picture business.
>5c
nr HESE signs are healthy.
The selling basis of this business is the exchange sys-
tem. The established exchange knows the demands of
its territory through constant communication with it. It
is the pulse of the market. It knows what it wants to
buy and what it can sell.
* 4= *
rT"' HEREFORE it is only logical that the producer should
A feel the pulse of the market through the established
exchange, thereby producing what is wanted and no more
than is wanted. It is equally illogical, it would seem, for
the producer to force and direct his own and a new dis-
tributing system.
He is not only assuming an unnecessary burden of over-
head expense, but he is apt to be blindly stuffing the mar-
ket with too many goods, or the kind of goods not in
demand.
Eventually we shall, of course, have classified ex-
changes, that is to say certain exchanges which handle
one kind and quality of pictures (no matter how many
different makes) and others which handle other grades.
But they are bound to be like the general jobbers in other
fields.
>{C
/COINCIDENT with this expected announcement of the
^ abolition of one set of exchanges comies the news of
the launching of a new company without the formation
of a single new exchange.
( Continued on page 2168)
Copyright, 1916, hy Motion Picture News, Inc.
2168
MOTION PICTURE NEWS
Vol. 14. No. 14
Ihas the quality circulation of the trade| j
MOTION PICTURE NEWS EXHIBITORS’ TIMES
Published on Tuesday Every Week by
729 SEVENTH AVENUE, COR. 49TH STREET, NEW YORK.
WILLIAM A. JOHNSTON
HENRY F. SEWALL
E. KENDALL GILLETT
H. ASHTON WYCKOFF
WENTWORTH TUCKER
R. M. VANDIVERT
THEODORE S. MEAD
J. C. TESSEN
LESLEY MASON
WILLIAM RESSMAN ANDREWS
President and Editor
Vice-President
Secretary
Treasurer and Business Manager
Asst. Treasurer
Advertising Manager
Chicago Manager
Los Angeles Manager
Managing Editor
News Editor
The office of the company is the address of the officers.
Entered as Second-Class matter at the New York Post-Office.
Subscription $2 per year, postpaid, in the United States, Mexico, Hawaii,
Porto Rico and the Philippine Islands. Canada, $3; Foreign, $4 per year.
N. B. — No agent is authorized to take subscriptions for Motion Picture
News at less than these rates. Have the agent taking your subscription
show his credentials and coupon book.
VOL. XIV October 7, 1916 No. 14
A New Slant to the Industry
( Continued from page 2167)
Several producers got together and made their first step
one of consultation with a number of strong independent
exchanges, as well as with the foreign market. As a re-
sult, they will start production with their territory already
sold and their marketing in the hands of established and
experienced exchanges.
* * *
A. NOTHER healthful sign.
** Producing for the market, not forcing one — this
should be and we believe, will be the future policy of this
industry, and that it is the one logical way to stop over-
production and over-expense.
Wm. A. Johnston.
“ Bad " Pictures and Bad Judgment
WE are taken to task by a writer in a contemporary
publication for accepting the advertising of
“bad'’ pictures while we editorially condemn
them.
We assume the shoe is meant for us, since Motion
Picture News alone carries all the current advertising
in the field.
* * *
piIERE have been many previous innuendoes from the
same writer, all of which we cheerfully ignore since,
in our conception, the reader is interested in his own
business and our service to that business, and not at all
in personal spite and animosities.
And .we are still cheerfully sure that our journalistic
conception is correct.
We believe, however, a statement is due in this one in-
stance in justice to the trade and ourselves.
* * *
T N the first place we are publishing a weekly journal of
this. trade. We aim to reflect, each week, all the news
of all its activities. We review pictures ; we don’t censor
them. We edit news; we don’t suppress it. And we are
disinclined to censor or suppress advertising matter.
We are, we repeat, a news and service organ of the
trade. We are not, nor do we pose as censors or re-
formers of the trade and its announcements.
* * *
rT' HE writer says, certain pictures are “ bad.” That is
his opinion and he is entitled to the free expression
of it.
V ith the liberty which the press enjoys and which we
are asking for the picture no one will censor him as he
would have the advertisements of the pictures censored
and even suppressed.
We also have our views, — only individual, we confess,
— on what are “ bad ” pictures.
* * *
'W/’E believe that two recent releases on two different
vv and prominent programs are “ bad ” in that they
present vice in an attractive form.. We believe that they
are worse than the cruder presentations of the repelling
environment of vice.
The writer in question evidently overlooked the sup-
pression of the advertisements of these pictures, as well as
the advertisement of another “bad” picture (we assume
it comes within his category of “ bad ” pictures) recently
put out by an established company, quite as prominent an
advertiser as the distributors of the pictures mentioned
above.
* * *
YW’E are very much inclined, very sincerely inclined to
v question the business consistency of this writer, just
as we are inclined to question the soundness of his views
on censorship and on the sphere and function of a trade
journal.
However, we are undisturbed. We shall cheerfully go
on, as good publications have for many a year, reflecting
all the news and our own editorial opinions of it.
* * *
A ND we close with a letter just received from an ap-
preciative reader:
“ Dear Mr. Johnston :
“ Congratulate you for your editorial of September 30,
entitled ‘ Bully for the Newspapers.’ You certainly are
one publisher who don’t give a snap whether the producers
of ‘ Children Not Admitted ’ pictures advertise in your
paper or not.
“ Give us same more publishers like you and the censor-
ship will be dead. This is no bull !
“ Yours for continued success,
“ S. Hartman,
“ Mt. Vernon, Ohio.”
One Reason Why Exhibitors Should Study
Their Public
THE demand for good pictures for children and the
failure of Buffalo, N. Y., exhibitors — among others
— to meet the demand is causing much discussion
among the parents of that city. At present when children
are taken to picture houses, they must observe all the
modern “ domestic trouble ” pictures, undraped woman,
now, it seems quite popular, murder, and what not. The
effect, to say the least, is not wholesome.
* * *
D ERHAPS the condition is more thoroughly discussed
* in the following editorial from the Buffalo Evening
News, written by the father of three children, whom he
took to a photoplay house the other night and found, to
his dismay, a picture, which as he says, he would not
have thought of taking his children to see.
( Continued on page 2234)
October 7, 1916 MOTION PICTURE NEWS 2169
National Association Solid Against Censorship
Directors of Recently Formed Body Representing the Whole Industry Unanimously Decide Against Any Form of
Legalized Censorship — Meeting Enthusiastic and Harmonious — Strong Speeches by D. W. Griffith
and William A. Seabury
AT an enthusiastic meeting held in its
room in the Times Building last
Thursday the board of directors of
The National Association of the Motion
Picture Industry, by a unanimous and har-
monious vote, went on record as opposed
to legalized censorship of any kind.
Practically the whole day was given over
to a discussion of the censorship question.
At the morning session of the board it
was declared an open meeting for the pur-
pose of giving those prominent and impor-
tant men in the industry who were not
members of the board a chance to express
their views. The proponents of a legal-
ized Federal censorship or regulation were
given the first hearing, and while they one
and all expressed their aversion to cen-
sorship as a principle, they advocated Fed-
eral control as a palliative for present con-
ditions. Their main argument was that
censorship in some form or other was
bound to come, and that such being the
case, it would be better to have it in some
centralized body, such as a Federal board
of control, rather than submit to a widely
diversified state and local censorship, each
with a different standard. The trend of
their arguments was that Federal regula-
tion would prevent the formation of state
and local boards of censors. Each of the
gentlemen who spoke on this side of the
question stated at the beginning of their
arguments that, irrespective of their own
opinions, they would agree to unqualifiedly
stand by the action of the board when the
question came up for a decisive vote.
Strong Speech by Griffith
There were four principal speeches made
against censorship in any form. They
were made by D W. Griffith, Lee Ochs,
president of The Motion Picture Exhib-
itors League of America, Stephen J. Bush,
and William A. Seabury, counsel of the
Association. Mr. Griffith made one of the
most convincing and interesting speeches
heard on the question. Commencing at a
period in the history of the world five
hundred years before the birth of Christ,
he showed the manner in which Gautama
Buddha was censored by the priests of his
period, and then, following down through
civilization, convincingly set forth by con-
crete examples in history the manner in
which every new movement, invention and
idea which has had an effect on aiding
and improving civilization had been cen-
sored. “ Once Federal censorship is estab-
lished what power can break it?” he said.
“Who will stand a chance of arguing with
the United States Government? Who
would be able to object if the censors ob-
jected to Mary Pickford smoking a cig-
arette in the first act? I believe that Fed-
eral censorship means the end of the mo-
tion picture as an art, an industry and form
of speech.” Mr. Griffith then read a large
number of telegrams, the most important
of which was from the Motion Picture
Directors Association of America, com-
prising every director in Los Angeles,
stating that they were opposed to censor-
ship in any form.
Seabury Presents Legal Aspects
Mr. Bush made an exceedingly strong
speech, bringing out the fact that “ censor-
ships breeds censorship ; it begets censor-
ship, and you will have multiform censor-
ship, all varieties and all kinds of cen-
sorship.” William A. Seabury, general
counsel for the Association, spoke on the
legal aspects of the question, saying in
part : “ The arguments of every man who
advocates any form of censorship are
based exclusively on the question of ex-
pediency, that if they get Federal censor-
ship it is going to abolish state or local
censorship. That is highly a matter of
opinion, but I have no hesitancy in saying
that it will have no such effect at all.”
Mr. Seabury then went on to point out
and prove conclusively that the Congress
of the United States really had no right
to interfere with this question at all, his
arguments being based on a recent deci-
sion of the Supreme Court whereby a mo-
tion picture film ceased to be a subject in
interstate commerce when it came into
a state for the purpose of exhibition and
was placed either in the hands of an ex-
change for delivery to its exhibitor or re-
ceived by an exhibitor direct for exhibi-
tion.” Continuing, he said : “ I am con-
vinced that there is only one way of
dealing with this subject, and that is from
the standpoint of public education. Funds
are not needed for the purpose of political
chicanery, but they are needed for the
purpose of properly putting before the
public what censorship means.”
Mr. Ochs told of the manner in which
the New York Local of the Exhibitors
League of America had defeated the nom-
ination of Senator Cristman at the pri-
maries. Concluding, he said : “ I want
to say to you that the exhibitor is the best
judge of who should be the censor. We
come in contact daily with the public and
with our patrons, and if we don’t show
pictures that are clean they will not be
patrons of ours any longer. You can put
on a smutty picture and you can get a lot
of money, but I want to say that it kills
your house for one, two and three days
afterwards, and the sooner the exhibitor
realizes it the better he will be.”
Following the morning session the di-
rectors went into executive session later
in the afternoon, and after a long meet-
ing, in which every phase of the question
was discussed, came out unanimously
against censorship of any kind.
Zukor Explains Position
Following the meeting Adolph Zukor,
president of the Famous Players, made a
statement giving the reason for his change
of attitude. He said :
“ I fought for the passage of a Federal
bill because I believe that by its enactment
motion picture producers and exhibitors
could conform with one set of rules, in-
stead of being subjected to the varying
restrictions of the number of state and
local boards that now exist. It was my
conviction that if the government main-
tained a board it would have the respect
and confidence of local boards, in time
eliminating them entirely. Such a result
would be far more desirable than the ex-
istence of many boards, as a single stand-
ard would enable producers easily to avoid
the presentation of objectionable subjects.
I am now advised by the legal board of
the National Association, however, that
creation of a Federal board would not
eliminate the state and municipal boards,
and would, in fact, encourage such local
bodies in places where they are not now
maintained, because of the love of home
rule inherent in every state and municipal-
ity. Under the circumstances, I intend to
be guided by this legal advice.
Those present at the meeting were Will-
iam A. Brady, World Film Corporation;
Carl Laemmle, Universal Film Manufac-
turing Company; William L. Sherrill,
Frohman Amusement Company; Adolph
Zukor, Famous Players-Lasky Corpora-
tion; Jesse Lasky; Lee Ochs, President of
the Exhibitors League of America ; Hiram
Abrams, Paramount Pictures Corporation;
Walter W. Irwin, V-L-S-E; E. A. Mc-
Manus, International Film Service ; P. A.
Powers, Universal Film Manufacturing
Company ; Richard A. Rowland, Metro
Pictures Corporation ; Louis F. Blumen-
thal, Auditorium theatre, Jersey City, N.
J. ; Maurice A. Choynski, Newberry thea-
tre, Chicago ; Thomas Furniss, Brunswick
Amusement Company, Duluth ; Frederick
J. Harrington, Pittsburgh; Peter J. Jeup,
Detroit; Louis L. Levine, Regent theatre,
Brooklyn ; Charles H. Phillips, Milwau-
kee; Frank J. Rembusch, Shelbyville, Ind. ;
Samuel H. Trigger, Tremont theatre, New
York; A. P. Tugwell, Los Angeles; Don-
ald J. Bell, Bell & Howell Company, Chi-
cago ; J. E. Brulatour, Eastman Films ; J.
H. Hallberg ; Walter J. Moore, H. C.
Miner Lithograph Company; E. S. Porter,
Precision Machine Company; William A.
Johnston, Motion Picture News; Fred J.
Beecroft, New York Dramatic Mirror; W.
Stephen Bush, Moving Picture World;
Paul Gulick, Universal Film Manufactur-
ing Company; F. C. Gunning, Widow;
Arthur James, Metro Picture Corporation;
David Wark Griffith, creator of “ Birth of
a Nation ” and “ Intolerance ” ; Thomas H.
Ince, builder of “ Civilization ” ; Theodore
Mitchell and J. J. McCarthy, representing
Griffith interests ; P. A. Parson of Pathe ;
Louis Frank, of Chicago ; J. A. Barrie,
Los Angeles; J. S. Sweeny, of Philadel-
phia; William Wright, Kalem Company;
Messrs. Graham and Isenberg, Alfred
Hamburger, Chicago ; Mr. Sherwood of
the National Board of Review; William
M. Seabury, counsel of the National Asso-
ciation; Albert Strauss.
2170
MOTION PICTURE NEWS
Vol. 14. No. 14
POLOTSKOVA PLANS SERIES OF
CLASSIC DANCE PICTURES
Mile. Garda Polotskova, a foreign clas-
sic dancer of note, is considering plans
for the production of a series of pictures
presenting interpretative dances. Mile.
Polotskova is of the' opinion that these
Garda Polotskova
would be of great interest to the public
at large, and to women in particular, as
the classic dances are considered the best
known exercise for women
The dancer is by no means unknown to
the screen, having appeared in a Lubin
picture, “ Love’s Toll,” which was released
last winter.
SECOND LINCOLN PICTURE
COMPLETED
The second production of the Lincoln
Motion Picture Company of Los Angeles,
“ The Trooper of Co. K,” has been com-
pleted and shortly will be released as a
state rights subject. This picture like the
first one made by this company, “ The
Realization of a Negro’s Ambition,” has
negroes in all the principal parts and fea-
tures Noble Campbell and Beulah Hall in
the leads.
This film pictures a negro joining the
army because it offers him a more honor-
able position than it is possible for him to
secure. By his bravery he is promoted,
and finally at the battle of Carrizali, he
serves to save the entire army. For scenes
in this more than three hundred players
were used and a large setting representing
a complete village was built.
The Lincoln organization is the only one
in the world making negro subjects, and
they have found a good market for their
first release which is now being shown in
practically every southern state, and in
many northern cities where there are negro
theatres.
New York Offices Opened by Sherman-Elliott, Inc*
Exploitation of “ The Crisis ” to Be Handled from Candler Building — First Private Trade
Showing Friday of This Week
H. A. Sherman, president of Sherman-
Elliott, Inc., of Milwaukee, was in New
York last week, where he opened offices in
the Candler Building for the exploitation
of the Selig production of “ The Crisis,”
which his concern bought the United States
and Canadian rights of, for a quarter of a
million dollars.
Early in the week Mr. Sherman gave a
luncheon to the representatives of the trade
press at the Hotel McAlpin, for the pur-
pose of getting acquainted. Those present
were James Hoff of the Moving Picture
World, Peter Milne, Theodore Osborn
Eltonhead of the Motion Picture News,
Fred J. Beecroft, Lynde Denig of the Dra-
matic Mirror, Tom Kennedy of Motogra-
phv, James Milligan of the Bill Board,
Dickson Watts of the Morning Telegraph,
E. J. Fairservice of the Brooklyn Eagle
and E. J. O’Donnell, special representative
for Mr. Elliott.
Mr. Sherman during the course of the
luncheon stated that he planned booking
“ The Crisis ” on a states rights basis, east
of Chicago, and as a traveling theatrical
company through the west in the same
manner that he had found so successful in
handling “ The Birth of a Nation ” and
“ Ramona.”
The first private showing of the picture
will be held at the Strand theatre, Friday
morning, September 29 at ten o’clock. This
showing will be for the members of the
press, territorial right buyers and a few
well-known men of the film trade. Win-
ston Churchill, the celebrated author of the
book will be present at this showing and
will view for the first time the motion pic-
ture version of his novel.
“ The Crisis ” is a ten-reel master-play
dealing with the period preceding the Civil
War, and with the stirring incidents of
that conflict, presents the greatest crisis in
the life of the Nation with splendid power
and with a sympathy, a sincerity and a
patriotism that are inspiring. ,
It was produced by Colin Campbell under
the personal direction of Mr. Selig. Those
who have seen advance presentations
state that it is the most costly photo-
drama that Mr. Selig has ever produced.
Elaborate Trade Showing for 44 The Common Law ”
Many Prominent Persons Present at St. Regis Ballroom — Clara Kimball Young Receives
at Buffet Supper
u-yHE COMMON LAW,” Lewis J. Selz-
A nick’s first release, made from the
Robert W. Chambers novel, and starring
Clara Kimball Young, has been given its
New York premier under exceptional aus-
pices. Two private showings were given
last week, one for friends of the company
Clara Kimball Young
and reviewers from the trade and daily pa-
pers, and another for the National Board
of Review. The first showing was given
at the Hotel St. Regis, Fifth avenue and
Fifty-fifth street, where the grand ball
room was filled to overflowing.
Many prominent in the theatrical and
motion picture business were present in-
cluding Lillian Russell, Lee Shubert, Carl
Laemmle, Hiram Abrams, James Buch-
anan Brady, Kitty Gordon, Herbert
Brenon, Violet Mersereau, A. B. Kooper-
man, J. E. Brulatour, Edna Wallace Hop-
per, Britton N. Busch, Suzanne Westford
Allen, Harris Fisher, Mitchel Mark, G. M.
Anderson, Lawrence Weber, Earl Wil-
liams, Victor Watson, James R. Quirk and
Walter Kingsley. Miss Young and Mr.
Selznick received the guests after the
showing at a buffet supper.
That Director Albert Capellani has
transferred the delicate theme of the
Chambers novel to the screen with remark-
able skill was manifest when the National
Board voted to pass the production without
a cut or change.- In addition the board de-
clared the picture was the finest repre-
sentation of a work of fiction it had ever
seen filmed.
The Marcus Loew circuit of houses in
New York City, has secured the pre-re-
lease showing of the picture beginning
Monday, September 25.
“THE CONQUEST OF CANAAN” IS
GIVEN PRIVATE SHOWING AT
STRAND, NEW YORK
“ The Conquest of Canaan,” the most re-
cent of the Frohman Amusement Corpora-
tion’s productions now complete, was given
a private screening at the Strand theatre,
Tuesday, under the auspices of Carl
Edourde musical director of that house.
“ The Conquest of Canaan ” in book
form, sold into the millions. Booth Tark-
ington, who is issuing an edition de luxe,
always considered it his most attractive
bit of fiction. As a special feature at the
Strand showing, Helen Arnold the new
Frohman beauty-star was introduced from
the stage.
October 7, 1910
MOTION PICTURE NEWS
2171
Exhibitors League Defeats Senator Cristman
Organized Opposition to Sponsor of Offensive Cliristman-Wheeler Censorship Bill Results in Nomination of Theo-
dore Douglas Robinson by 400 Majority — Campaign Waged by Slides in Motion Picture Theatres and
Through Newspaper Publicity
Vote on Primary Day $ept. IQ
C ■- 1 1 for
Theodore Douglas
Jk ROBINSON
|i# Pepubl icaa Candidate
^SENATOR
32^ Senatorial District
Number 16 on Ballot
One of the Slides Used by the Exhibitors in Their Campaign Against Senator Cristman
THE defeat of Senator Cristman at the
primaries in the Thirty-second Sen-
atorial District marks the first time
that organized effort on the part of mo-
tion picture exhibitors has entered politics
for the defeat of candidates opposed to the
best interests of the industry.
Senator Cristman introduced the offen-
sive Wheeler-Cristman censorship bill in
the State Legislature last winter, and was
instrumental in having it pass both houses.
It was only the fact that it was a poorly
worded measure that kept it from receiv-
ing the signature of Governor Whitman.
When Senator Cristman came up for re-
nomination at the primaries, the New
York Local of the Motion Picture Exhib-
itors League of America started an active
campaign against him, supporting the can-
didacy of Theodore Douglas Robinson.
Senator Cristman was defeated by 400 ma-
j ority.
At the last election Cristman carried this
district by 3,200 majority, so that the ef-
fect of the campaign waged by the ex-
hibitors is shown in the present result.
Owing to the fact that the district is over-
whelmingly Republican the exhibitors
knew that the main fight had to be waged
at the primary. This was an uphill fight
in every way owing to the fact that there
are no large cities in the district. The
campaign was made directly through the
theatres. Slides were thrown on the
screen telling the position of the exhibtors
and advocating the nomination of Robin-
soil.
Senator Cristman used the newspapers
exclusively taking paid advertisements, one
of which is shown in the accompanying
illustration. Organization was effected
among the exhibitors by Lee Ochs, presi-
dent of the League, at a conference that
was held in Utica. H. G. Lux was chosen
temporary chairman and W. A. Fait, Jr.,
secretary. One of the most ardent work-
ers was Casper W. Shults, of Little Falls,
New York, who not only did a vast amount
of missionary work among the various
theatre owners in the district, but who
was able to get a large amount of news-
paper publicity as well.
Mr. Robinson Thanks Exhibitors
Immediately upon receipt of the news of
the exhibitors’ victor}-, Motion Picture
News wrote to Theodore Douglas Robin-
son, Senator Cristman’s successful oppo-
nent, asking for his testimonial as to the
service the exhibitors had rendered him
during. the campaign.
Air. Robinson, in the communication
printed below, cordially acknowledges his
debt to the exhibitors, and, what is more
important, offers them some suggestions,
based upon his extensive political experi-
ence, for increasing the value of the mo-
tion picture screen in political campaigns..
We take pleasure in reproducing Mr.
Robinson’s letter in full :
September 24, 1916.
Air. William A. Johnston,
729 Seventh avenue,.
New York.
My Dear Sir :
I am in receipt of your letter of Septem-
ber 21, and hasten to reply, as you request.
In certain ways the ’ support, of the mo-
tion picture interests was of help in mv
nomination over Senator Cristman.
In certain other ways such support cost
‘me votes on account of the misunderstand-
ing regarding the reasons for the opposi-
tion to Senator Cristman.
Mr. Republican Voter
ARE YOU IN FAVOR OF THE MAN WHO SOUGHT TO MAKE MOTION
PICTURES CLEAN?
If You Are, VOTE to Renominate
SENATOR CRISTMAN
PRIMARY DAY
IF YOU ARE NOT IN FAVOR OF CLEAN AND MORAL PICTURE FILMS
THAT YOU ARE WILLING THAT YOUR DAUGHTER SHOULD SEE, AND
ARE WILLING THE GIGANTIC MOTION PICTURE TRUSTS AND KODAK.
TRUSTS THAT ARE ATTACKING SENATOR CRISTMAN ON THE REELS
NIGHTLY, EXHIBIT WHATEVER KINDS OF REEL THEY SEE FIT,
WHETHER IT BE IMMORAL OR VULGAR, COME RIGHT OUT IN THE
OPEN AND VOTE AGAINST HIM. “ ~ '“V.'
THE CRISTMAN PRIMARY COMMITTEE.
Fac-simile of the Advertising Used by Senator Cristman to Offset the Shoes ot the Exhibitors in the
Herkimer County (N. Y.) Primary Battle of Last Week
2172
Vol. 14. No. 14
| Scenes from the First of His Features, “ The [
Man Who Stood Still.” The Play from 1
1 Which the Pictures Were Taken Was a Dis-
| tinct Success on Broadway Not Long Ago I
=iim.iii'iiiiiiiiiniiiiHHiiiiiiiiiiiimiiiiiiiiimmitiimiiimiii:ii:imtiiMiiiitiMimtiimititittitiiiiiiiMiiiiiiiiHiiiiNiiiHtiHttiiiittii;
| Lew Fields, the Distinguished Stage Comedian, |
1 Recently Engaged hy World Film Corporation |
| to Star in a Series of “ Brady Made ” Pictures, |
1 Is Here Shown in a Characteristic Series of 1
As a means of reaching the people with
what one has to put before them, the screen
is an excellent medium, but I am of the
opinion that the motion picture interests
will defeat their own purposes in a polit-
ical campaign, unless they are willing to
consult and co-operate with those that
know the political situation in such a dis-
trict as this, and also unless plenty of time
is taken to thoroughly explain the reasons
for either supporting a certain candidate
or defeating ir certain candidate.
The motion picture interests did nothing
in their campaign against Senator Crist-
man until the last few days, and then what
was done was done without sufficient plan-
ning and consultation with those who were
in closer touch with the political atmo-
sphere of the district, and I think that a
large portion of the campaign by the mo-
tion picture interests against Senator
Cristman reacted in his favor, for the rea-
son that such campaign was not conducted
on the right lines.
I have been frank and clear as you re-
quested. The screen can be a great fac-
tor in a political campaign, provided time
is taken to conduct the right kind of a
campaign.
Sincerely yours,
(Signed) T. Douglas Robinson.
STOCK COMPANIES BEING REDUCED
ON WEST COAST
Special to Motion Picture News.
Los Angeles, Sept. 23.
For the past several weeks a change has
been in process among the west coast pro-
ducing companies. With but one or two
exceptions the larger studios have reduced
their stock organizations. At the Ameri-
can plant at Santa Barbara reduction was
started first. The latter part of June there
were fourteen companies working there,
while at the present time there is not more
than six. This change was made because
of a change of policy, which provides for
the discontinuance of one, two and three
reel subjects. As soon as the last scenes
of “ Intolerance ” were made at the Fine
Arts plant, many of the guarantee and
stock people, who had been retained to
work in scenes for this and other Fine
Arts productions received their notice. The
Ince studio at Culver City is far ahead of
release, and one director and a number of
stock and guarantee players were released
recently. A change has also been effected
at the Keystone, where the stock com-
pany has been slightly reduced.
The largest reduction to be made re-
cently was that at Universal City this week
when seven directors discontinued work,
reducing the number now actively engaged
to twenty-six. It ?§—the intention of the
Universal to make the major portion of its
productions during the summer months
when the days are longest, and there are
but few without bright sunshine.
While some companies have been reduc-
ing their stock organizations, others have
been increasing. The latter applies to the
Fox and Lasky companies. Fox now has
nine companies at work, and Lasky eight.
ROTHACKER FILMS LITHOGRAPHERS
CONVENTION
Special to Motion Picture News
Chicago, Sept. 23
The Rothacker Film Manufacturing
Company of Chicago is making a reel of
moving pictures to illustrate the conven-
tion of National Lithographers Associa-
tion held in Chicago. This is the personal
idea of W. H. Krohmer, president of the
Goes Lithographer Company.
A part of the picture was taken at the
Sherman Hotel, and the balance at the
South Shore Country Club, where a din-
ner was given in honor of the ladies of
the Lithographers Association.
The completed picture was shown
through the courtesy of Mr. Krohmer at
the official banquet of the Lithographers
Association, held at the Sherman House
later in the week.
Mr. Tom Quill of the Goes Lithograph
Company, well known in film circles, at-
tended to the details of the production.
HOPKINS, ANIMATED MODELING
INVENTOR, JOINS PARAMOUNT
William d’A. Hopkins, the Scotch artist
and sculptor, who recently invented a new
method of doing animated modeling for
motion pictures, has given Paramount Pic-
tures Corporation the opportunity of show-
ing his first works to the lovers of motion
picture novelty.
The first of a series of his work will be
shown in a forthcoming release of the
magazine-on-the-screen, the Paramount
Pictographs.
In his first sculptured picture he tells a
pathetic story of Priscilla and her encoun-
ter with the Pesky Fly. The fly makes his
entrance on the bridge of Priscilla’s nose,
which is a very homely nose, but a perfect
match for the rest of Priscilla’s face. The
fly’s soft footfalls, as he steals about, soon
lulls the maiden to sleep. Then she dreams
a wonderful dream.
Her features become transformed, so
that she looks like the sister of Venus with
captivating dimples with not even a fly to
disturb. When she wakes she finds she
still has her old features with her.
FRANCIS CARLYLE DIES IN HART-
FORD, CONNECTICUT
Francis Carlyle, a well-known actor of
the screen and stage, brother of Robert
McNab, who has long been connected with
the motion picture business, died Septem-
ber 15, at the home of his sister, Mrs. Jo-
seph S. Murray, 1478 Broad street, Hart-
ford, Conn. Francis Carlyle was baptized
Francis McNabb, forty-eight years ago,
and it was only recently that he had the
court change his name.
Mr. Carlyle occupied a prominent place
in the screen world for a number of years.
He appeared in a number of All-Star re-
leases, including “ Arizona.” He was with
the Lubin Company in Philadelphia for six
months and under the Pathe banner for a
year, during which time he appeared in
“ The Perils of Pauline ” and other Pathe
successes.
On the stage he played under James
O’Neill, William Gillette, Guy Bates Post,
Charles Frohman, and Otis Skinner, and
others in such plays as “ The Sporting
Duchess,” “ Under Two Flags,” “ The
Three Musketeers,” “ Colorado,” “ Because
She Loved Him So,” “ Hearts Are
Trumps,” and in many more.
October 7, 1916
MOTION PICTURE NEWS
2173
Latest Amalgamation of Producing Interests
Art Dramas, Inc., Formed as a Non-Profit Making Distributing Organization — Based on Policy of Pictures Founded
on Stories of Unusual Merit— Will Eliminate High Salaried Stars — Product All Sold to Prominent
State Rights Buyers
THE latest amalgamation of produc-
ing interests to be formed is Art
Dramas, Inc., which will begin releasing
a product of fifty-two feature pictures per
year on the thirtieth of October. This
company has been organized by a group of
the best-known independent producers in
the business for the purpose of disposing
of their product direct to the state rights
buyer and to the exchange man.
The officers of the new company are
W. L. Sherrill, president ; G. H. Wiley,
vice-president and general manager ; and
Herbert Blache, secretary and treasurer.
The company is made up of the concerns
which these gentlemen represent and sev-
eral others, the names of which will be
announced in the immediate future.
G. H. Wiley in speaking with a repre-
sentative of the Motion Picture News
said : “ Art Dramas, Inc., has been formed
as a non-profit-making distributing organ-
ization, with the idea of evolving an effi-
cient piece of machinery for the purpose
of bringing the product of the manufac-
turers forming the company directly to the
state rights buyer? and exchange men, and
thus doing away with the middleman’s or
jobber’s profits,
“ The policy of the new company will
be the production of quality pictures based
on strong stories of extraordinary merit.
We shall get away from the idea of big
high-salaried stars almost entirely and
shall devote all of our energies to the ac-
quisition of strong, interest compelling
books and novels, and the turning them
into scenarios of great dramatic tensity
and force. Each and every picture will
be disposed of to the exhibitor at a rea-
sonable rental price.
“ It is not our intention to slight produc-
tion in the least. Everything will be put
into the picture which the story demands,
but we believe that the day of the high
salaried star has passed, that the story is
the main thing in which the public is in-
terested and not some actress or actor
with a big reputation. By the practice of
this economy and the elimination of dis-
tribution profits we believe that we can
deliver better pictures than are on the
market today at a lower price than is now
being paid by the exhibitor for a first class
product.
“ This distributing company has been in
the stage of formation for the past three
months and every one of its pictures for
the first year has been disposed of for
nearly the whole United States. Con-
tracts have been closed with nearly all of
the largest and best known state rights
buyers in the country. Negotiations have
been started for the foreign rights to our
product and it is expected that they will
be closed in the course of a day or two.
“ Following are the part list of ex-
changes that will handle the product of
the Art Dramas, Inc., throughout the
United States : Art Dramas, Inc., of 729
Seventh avenue, New York City; Art
Dramas of New England, 100 Boylston
street, Boston ; The Electric Theatre Sup-
ply Company of Philadelphia ; The Liberty
Feature Film Company of Pittsburgh ; J.
A FitzGerald of 75 Broadway, Detroit;
Art Dramas Company, Mailers Building,
Chicago ; Sherman-Elliott, Inc., of Min-
neapolis; Lasky Amusement Enterprises
of San Francisco and Los Angeles. The
only territory that has not been closed is
Atlanta, Seattle, Kansas City and Dallas,
and contracts for these places will be
signed in the course of a few days.
“ The temporary offices of the new com-
pany are at 729 Seventh avenue, but in
the course of a week new permanent of-
fices will be established in one of the large
buildings near Broadway and Forty-second
street.
“ An elaborate advertising campaign is
being planned in which every possible aid
will be given to assist the exchange man
in marketing his product. This will in-
clude an extensive campaign in the trade
papers, lithographs of exceptional quality,
electrotypes, heralds and direct suggestions
that will aid the exhibitor in advertising
the pictures locally to the best advantage.’1
” Almost Completes Bluebird October List
Is Set for the 2nd, “ The Chalice of Sorrow ” for the 8th, and “ The
” for the 16th — The Smalleys Finish Play with Mary MacLaren
44 Heritage
“Wanted — a Home”
Social Buccaneer
FIXING “The Heritage of Hate” as the
Bluebird for October 23, nearly com-
pletes the schedule for that period, and
many subjects are ready from which to
chose the attraction for the fifth Monday
in the month. “ Wanted — a Home ” is set
for release on October 2 ; “ The Chalice of
Sorrow” on October 9; and “The Social
Buccaneer ” on October 16.
The Smalleys, who have given Bluebird
some of their best releases, are finishing
one play and have produced another in
which Mary MacLaren will be the leading
lady. Exhibitors will be glad to take ad-
vantage of the popularity gained by the
suffering heroine of “ Shoes ” and the girl
who Avas so instrumental in “ Saving the
Family Name.” The third release with
the Scotch lassie featured is scheduled for
October 2, “ Wanted — a Home.” Later on
will come “ Devotion,” wrtten by Lois
Weber and “ The Girl That’s Down,” pre-
pared from a story by Brand Whitlock,
former minister to Belgium.
Louise LoArely, another star created
under Bluebird’s earlier policy, is now J.
Warren Kerrigan’s leading lady. She will
appear with him in “ The Social Buc-
caneer ” on October 16, and will also be
jointly featured with Kerrigan in “ The
Measure of a Man,” written by Normand
Duncan and directed by Jack Conway.
Later on Mr. Conway will produce “ The
Mainspring,” featuring Ben Wilson and
Francelia Billington.
Ella Hall, a third star created under the
Bluebird trademark, will soon reappear,
this time directed by Rupert Julian, who
will also be her leading man. “ We Are
French,” written by Robert Davis, of
Munsey’s Magazine, and “ Pawn,” by Fred
Mynton, will bring Miss Hall back to the
friends she made when Bluebird starred
her.
Two features are ready with Ruth Stone-
house the leading lady. R. S. Cavin will be
her leading man in “ Kinkaid Gambler,”
directed by Raymond Wells, and Franklyn
Farnum will play opposite Miss Stonehouse
in “ Spring Song,” created by Harvey
Gates, inspired by Mendelssohn’s classic
and directed by William Worthington.
There are plenty of other subjects ready
for release, awaiting only the important
matter of fixing dates for their distri-
bution.
DAL CLAWSON AND OTHERS SIGN
WITH FOX
Dal Clawson, perhaps the best known
cameraman of the west coast producing
colony, and one who has an international
reputation for making marvelous cinema
effects, this week was contracted by Gen-
eral Western Representative A. Carlos, of
the William Fox organization, and will
for the next year give this company the
benefit of his knowledge and skill in pho-
tography. For the past year Clawson has
been with the Thos. H. Ince producing or-
ganization.
Other new faces at the Fox studio are
“Smiling” Billy Mason, who has been
playing recently with Morosco-Pallas, and
prior to that was at Universal featured in
a series of comedies. Mason will be lead-
ing man for the Harry Edwards Comedy
Company.
Leo White, English comedian, who has
played in support of Charles Chaplin since
Chaplin left the Keystone Company, has
been signed by Fox, and will play featured
comedian parts in forthcoming subjects.
BEN E. DRUM WILL MANAGE MARY
PICKFORD FEATURES
Ben E. Drum is opening offices for the
Artcraft Pictures Corporation, on the
sixth floor of the Film Exchange build-
ing, 16 Fourth street north, Minneapolis,
and will handle the Mary Pickford releases
for Minnesota, North Dakota, South
Dakota, northern Wisconsin, northern
Iowa and northern Michigan.
Mr. Drum has been assistant manager of
the V-L-S-E Exchange ever since it was
opened in Minneapolis, and left the “ Big
Four ” last Saturday to take charge of the
Unity productions released through the
Supreme Feature Film Company of Minne-
apolis.
2174
MOTION PICTURE NEWS
Vol. 14. No. 14
| Glimpses of a Group of Triangles Ready for Ex- §
| hibitors : Left to Right, Sir Herbert Tree and
| Josephine Crowell in “ Old Folks at Home ”
r^iiiiiiiiiiliHiiiiiim»iiMiii>iiiniiiiininnil!ii»iioriiiiiiii|iii:i;iiiiiiiiiiiiiiiiiiiiiiiiii:iiiiiiiiiiimiimiiiiiiiniiiiiiiiiiiiin >-
iMiiniiniiiiiiiii mii in itm in ilium mm mi i min mm minima
1 William S. Hart and Margery Williams in |
I “ The Return of Draw Egan,” H. B. Warner I
in “ The Vagabond Prince ”
tiiiiiiiiiiiiiiiiiiiiiiimimiiiiiiiiiiiiiiimmiiiiiiiimmimmimiiiiiiiiiiiitiiiiiiiiiiiiiimiiifiiiiiiMiiimiimmiiiiii?
Kathlyn Williams and Holding at Work on Morosco Film
Vehicle Is from the Pen of L. V. Jefferson and the Working Title Is “Redeeming Love” — -
Wyndham Standing, Who Appeared in “The Wolf Woman,” Also in Cast
STUART, DALLAS, OFF ON TRIP TO
STUDY THEATRES IN BIG CITIES
Lawrence F. Stuart, manager of the Old
Mill theatre at Dallas, Texas, has gone
east for a visit to eastern and northern
cities, where he will make a study of the
theatres. Chicago, New York, Toronto
and Montreal are among the points he will
visit. He will make an effort to obtain a
series of films of special interest to chil-
dren for special matinees. Manager Stuart
expects to be gone for about one month.
THE silence surrounding the activities
of Henry B. Walthall at the Essanay
studio has been finally broken by President
George K. Spoor’s announcement, made
herewith, that that star will begin work
immediately in a feature of seven reels.
It is “The Truant Soul,” by Victor Rous-
seau, and is designed to give Mr. Walthall
a great opportunity for a powerful char-
acter portrayal.
Essanay promises to make this the best
Walthall story ever filmed. To this end lie
has purchased from Mr. Rousseau a
powerful story even before the writer
could submit it to his publishers.
In two months the most skilful continuity
writers obtainable, i»’ collaboration with
the star and director, have produced what
is considered the most perfect working
’script ever turned out at Essanay. Loca-
tion men have been traveling for a month
to find ideal exterior setting. The tech-
nical department is ready with every in-
terior. Essanay believes preparation is
more than half the battle and when the
first camera begins to grind every detail
possible to be foreseen will be solved.
For the direction of this undertaking a
young man, Harry Beaumont, has been se-
lected. Beyond the fact that he has been
a recognized star and director, he has won
renown as a film technician. Although
still under thirty, he is a veteran in motion
pictures and combines his extensive ex-
perience with enthusiasm.
Approximately 600 scenes will be taken.
Only in a few instances will but one
KATHLYN WILLIAMS and Thomas
Holding, who were recently engaged
by the Oliver Morosco Photoplay Com-
pany, are now at work at the Los Angeles
studios of this organization on their initial
co-star subject for Paramount.
The vehicle in which this duo will ap-
pear on the screen for Morosco is an emo-
camera be used. Although the picture is
to be no spectacle, two, three and even
four cameras will be utilized on some of
the exteriors.
Mr. Walthall will be seen in the char-
acter of a surgeon. The surgeon is a
genius, world-famous, but with a serious
weakness.
SOL LESSER IS SATISFIED WITH WAY
V-L-S-E HAS DISTRIBUTED
“ NE’ER-DO-WELL ”
So many exhibitors have wondered what
would become of the “Ne’er-Do-Well”
after the 16th of September when no more
bookings will be accepted on Selig pictures
by the Vitagraph-V-L-S-E organization
that General Manager Walter W. Irwin
has reiterated his statement that the
“Ne’er-Do-Well” is not affected by the
withdrawal of the Lubin, Selig and Es-
sanay Companies from V-L-S-E, Inc.
Every day a great many return date book-
ings are secured by V-L-S-E salesmen
throughout the country and the picture
is going exceptionally well, although now
it is about six months old.
Sol Lesser’s statement to Mr. Irwin
explicitly states that he is entirely satisfied
with the efficient way in which his picture
has been distributed and it is not his in-
tention to disturb this arrangement in the
slightest degree. Exhibitors desiring book-
ings on the “Ne’er-Do-Well” should get
in touch with their local Vitagraph-V-I.-S-
E managers.
tional drama by L. V. Jefferson. The
working title of this offering is “ Redeem-
ing Love,” although it is uncertain at this
time whethesr or not this title will be used.
The story deals with Naomi Sterling, a
beautiful young woman born and raised
in a small town, who is partly in love with
a noble young minister, but who rebels
against giving up the many good things of
life for him. While she is in this unde-
cided state an attractive looking young
gambler seeking seclusion in the small
town is infatuated with her and prevails
upon her to run away to the big city, where
she lives the pace until all her ideals and
desires for better things are shattered. It
is then that the accumulation of money be-
comes Naomi’s ruling passion. Her
former sweetheart has meanwhile risen to
great prominence and is appointed the head
of a big vice-crusade. Various surprises
in the trend of the story are promised and
care has been taken by the author in col-
laboration with Gardner Hunting, in pre-
paring the scenario.
One of the most pretentious sets ever
built by the Morosco Company will be of-
fered in this subject. The set will portray
Naomi’s gaming house, and will be built
of mottled marble with an elaborate stair-
way and will be lavishly decorated with
mural panels, statuary and onyx pillars.
Various other imposing sets built with
typical Morosco care for detail are in the
course of construction under the personal
supervision of William D. Taylor, who is
staging the photoplay. Homer Scott is at
the head of the photographic work.
The Williams-Holding production also
marks the addition of Wyndham Standing
to the Morosco forces. Wyndham is the
son of Herbert Standing, the well-known
Morosco character artist who also appears
in this photoplay. Among Wyndham’s
most prominent characterizations are those
offered in “ Bullets and Brown Eyes,”
“ The Beggar of Cawnpore,” “ The Bugle
Call” and “The Wolf Woman,” Jane
Keckley, Helen Jerome Eddy and Don
Bailey portray other important characters
in the cast.
Spoor Announces Plans for Its Greatest Walthall Picture
“The Truant Soul” Is by Victor Rousseau and the Direction Will Be in the Hands of
Harry Beaumont Approximately Six Hundred Scenes Are to Be Taken
October 7, 1916 MOTION PICTURE NEWS 2175
Pathe Will Release One Gold Rooster a Week
The Features for the Program Will Be Furnished by the Astra Film Corporation, the Arrow Film Corporation,
Balboa, Thanhouser and the Best That the Open Market Can Afford — A. H. Woods Successes Will Be
Filmed by Astra — “Pearl of the Army” Now Being Made by Jose
BEGINNING October 8, Pathe will re-
lease one Gold Rooster per week.
The features for this program will
be furnished by the Astra Film Corpora-
tion, Arrow Film Corporation, Balboa,
Thanhouser and the best that the open
market affords.
This latest increase in program is in
accordance with the policy of gradual ex-
pansion laid down by J. A. Berst, vice-
president and general manager, last spring.
In April Pathe released seven reels per
week. Beginning October they will release
fifteen or sixteen reels. In April Pathe
released one Gold Rooster per month.
This was increased to two in June, three
in August and will be increased to four
in October.
In accordance with Mr. Berst’s instruc-
tions, C. R. Seelye, business manager, has
been gradually strengthening all depart-
ments in the home office and building up
strong branch organizations.
Each of Pathe’s producing companies,
in accordance with Mr. Berst’s policy of
quality film, are in friendly competition
to produce only the best.
Astra Film Corporation
The Astra Film Corporation has at its
disposal the financial resources of Pathe
and the facilities of the Pathe Jersey City
studios. Louis J. Gasnier, president ;
George B. Seitz, the Secretary-Treasurer,
is author of many famous features and
serials, among them “ The Iron Claw.”
The famous A. H. Woods’ stage successes
are being made in Astra features, and the
stars of these features are selected from
the great number of screen and stage
favorites available in New York. Among
the Astra directors are George Fitzmaur-
ice, Edouard Jose, who made “The Iron
Claw ” and is now making the army serial,
“Pearl of the Army;” and Donald Mac-
kenzie, producer with Louis J. Gasnier of
“ The Perils of Pauline ” besides a num-
ber of features. Another noteworthy pic-
ture produced by Mr. Jose, “ The Light
that Failed,” will be released October 15.
Mr. Jose has also completed a feature with
Pearl White.
W. E. Shallenberger, president of the
Arrow Film Corporation, was largely re-
sponsible for “ The Million Dollar Mys-
tery he was long interested in the Re-
liance-Mutual studios ; he is a heavy stock-
holder in Thanhouser. Now he comes
forward with the statement that back of
the Arrow Film Corporation are men with
wide business experience who are heavily
interested in various companies in the
industry. He states that they have now
under contract, well known stars and di-
rectors, and that their scenarios will be
prepared from famous stage and literary
successes and from original stories by the
very best authors. The first Arrow re-
lease will soon be ready for the trade
showing.
From the Balboa Film Company will
come six features with Baby Marie Os-
borne. The first of these, “ Little Mary
Sunshine,” has been booked and rebooked
from coast to coast and the second one
will be released November 12. Balboa has
completed the fourteenth episode, “ Grip
of Evil ” picture which has already been
booked by over 3,000 theatres, and is now
Special to Motion Picture News.
Los Angeles, Sept. 23.
A CARLOS, general western represen-
• tative of the Fox Film Corporation,
has added the third comedy company at the
western studios, which will be under the
direction of Harry Edwards, late director
of Mack Sennett Keystone comedies, who
formerly was affiliated with the Kalem
“ Ham ” Comedy company and prior to
that was with the L-Ko for more than a
year.
Mr. Edwards went to the Fox Company
the first of last week and already a com-
pany has been organized which includes
little Joey Jacobs, aged four years, Julia
Faye, Billy Bennett, formerly of Keystone,
Porter Story, Louis Morrison and others.
This increases the number of Fox com-
panies at the coast to nine and causes one
to recall Mr. Carlos’ statement that he
would shortly have that number working
at the studios here when he first came to
Los Angeles. The entire list includes
Charles Parrott, directing Hank Mann and
Carmen Phillips, Walter Reed who has
Anna Luther as star; both making come-
dies. The dramatic directors are Oscar
Apfel, R. A. Walsh, Otis Turner, Richard
Stanton, Frank Lloyd and C. M. and S. A.
Franklin, co-stars.
Director Oscar Apfel has begun filming
“ The Iron Man ” which is a five-reel
underworld story by Reid Huestis. Jack
Standing, who came to the coast to play
in Ince productions more than a year ago,
with Gladys Brockwell, will play the leads.
Monroe Salisbury, who appeared as Ales-
sandro in “ Ramona,” and has since been
playing in the Clune production of “ The
Eyes of the World,” together with Jack
Abbott and Eleanor Crowe, will appear in
other imoprtant parts. Director Otis
Turner has completed his first Fox picture
which will offer George Walsh and Juanita
Tansen in the leading roles, and is now
working with the scenario department on
the production of his second play.
R. A. Walsh has recently returned from
Florence, Arizona, where he went to show
his ten-reel picture of prison life to the
inmates of the Arizona prison. The film
was complimented on every hand and rings
true in every detail of prison reform.
Walsh is now preparing a story which will
have Harry Carey and big Jim Marcus in
the principal parts. It will be of a western
character, but up to this time no title has
engaged in making another serial for
Pathe. “ Sultana,” a Balboa production
with Ruth Roland, has been Pathecolored
and will be released October 29.
The first two Thanhouser releases were
“The Fugitive” and “The Shine Girl.”
Mr. Thanhouser is giving his personal at-
tention to each Gold Rooster he makes.
been selected for this particular photoplay.
A. Richard Stanton and a company of
thirty-five Fox people are home from
spending eighteen days on the border near
and west of El Paso, Texas. The days there
were of an exciting nature, for Stanton
and players staged mimic warfare for this
international boundary story picture. The
principals of the cast are Allen Hale, Gret-
chen Hartman, Frances Burnham and
Willard Lillis.
Another Fox organization to return to
the studio is that under the direction of
Frank Lloyd. Lloyd with a company com-
posed of Gladys Brockwell, Harschel May-
all, Jim Farley, George Webb, Carl von
Schiller and others. While in the north
scenes were made along the Sacramento
River where boat scenes were made. The
players also spent some time at lumber
camps where a large number of experi-
enced laborers took part in scenes.
The Franklin Brothers have not com-
pleted their Fine Arts story and have not
taken up their work at the Fox studio.
The Annex to the Fox Hollywood
studio, consisting of a large tract of land
immediately across the street from the
present plant, has been completed and
three days after the lease was made by
General Western Representative Carlos, the
stage was set up, with diffusing system
and a company was working there. It is
the intention of the studio management
to use this stage for comedy productions.
INTERNATIONAL USES NEWSPAPERS
TO ADVERTISE “ JAFFERY ” AND
“THE FLOWER OF FAITH ”
The International Film Service, Inc., has
established an epoch in newspaper adver-
tising for the first two of its Golden Eagle
Features, “Jaffery” and “The Flower of
Faith.” To couple up these photoplays with
the publication of their stories, the Inter-
national will use approximately 300,000
lines of newspaper display advertising.
The International adopted this policy on
its serials. This advertising is, of course,
in addition to the regular amount of trade
paper advertising that will be used for
bringing these two great features before
the public.
The results of this advertising have so
far been highly successful, and it is prob-
able that the International will continue
this program with all its features.
Carlos Adds Third Company to Fox Organization
Harry Edwards, Late Director of Mack Sennett Comedies, and Formerly with Kalem and
L-Ko, Will Have Charge of Company Including Julia Faye and Billy Bennett
2176
MOTION PICTURE NEWS
Vol. 14. No. 14
Vitagraph-General Film Subjects. — “ Cantrell’s Madonna '
(Broadway Star Feature), “Making an Impression,” “The Thorn and the Rose’
way Star Feature)
(Broad-
PATHE NEWS GETS THE QUEBEC
BRIDGE DISASTER TO THEATRES
IN QUICK TIME
The Pathe News had a cameraman at
the Quebec Bridge when the span fell, and
lie was able to secure some remarkable
pictures. The pictures were at once rushed
to the offices of the Pathe News in Jersey
"City by a special messenger, and a day la-
ter were being shown on Broadway, no
other news weekly showing the event until
a day later.
The editor of a well-known engineering
journal arranged for a private view of the
pictures, and is using them for his author-
ity in an article which he is writing on the
probable causes of the disaster.
Annual Field Day of Greater Vitagraph Is a Success
Two Large Sight-Seeing Automobiles Take Employees from the Broadway Office to Flatbush
Studios for Athletic Events and a Baseball Game
which was held in the huge tank in the
ONE day last week two large sight-
seeing cars filled with employees of
WILL WATCH EFFECT OF PROHIBI-
TION ON FILMS IN ONTARIO
Theatre men in Ontario will have an
opportunity of discovering whether or not
prohibition has any effect upon the moving
picture business now that prohibition has
gone into effect in Ontario. Opinions
differ but most of the exhibitors agree that
the tendency will be to improve the situa-
tion rather than otherwise.
the Vitagraph V-L-S-E offices, at 1600
Broadway, worked their way through the
traffic-filled streets of New York and
reached the Flatbush studios about 12.30
o’clock.
The occasion was the Annual Field Day
of the Greater Vitagraph Company and an
elaborate program was carried out.
After introductions to a number of the
Yitagraph stars, luncheon was served to
the visitors from New York. Immediately
thereafter the large delegation was con-
ducted through the studios. One treat was
a glimpse of Peggy Hyland, Antonio Mo-
reno, Gordon Gray and others working in
a powerful drama of the Civil War period
under the direction of Paul Scardon. They
were also treated to thirty minutes of
Hughie Mack’s comic antics, under the
direction of Lawrence Semon.
The first athletic event, a fifty-yard
swimming race for boys under twenty-one,
Kenneth Hodkinson Is Made Manager of Paramount
Son of Former President of the Distributing Company Learned Business at an Early Age
Through Association with His Father’s Enterprises in the West
Kenneth hodkinson, son of
William W. Hodkinson, director and
former president of Paramount, has been
appointed manager of the Paramount Pic-
the election of Hiram Abrams as president,
Mr. Hodkinson was named assistant gen-
eral manager from which position he has
been made manager.
tures Corporation.
Mr. Hodkinson was born in Idaho and
educated in California. He grew up with
the motion picture industry. His father,
an exhibitor and exchange man during
his youth, he naturally gathered the rudi-
ments of the business at an early age.
Six years ago he entered the employ of
ahe General Film Company, at its San
Francisco exchange, in a very minor capac-
ity, advancing himself steadily during a
period of three years to the position of
assistant head booker.
It was at that time that his father organ-
izer the Progressive Motion Picture Com-
paq and the younger Hodkinson became
the assistant manager of the San Francisco
office. When his father came east, prior to
the inception of Paramount he was ap-
pointed manager of the Progressive organ-
ization and held that position until a year
and a half ago, when he joined the Para-
mount forces in the capacity of secretary
to his father, then the president. Upon
RALSTON, COLUMBIA UNIVERSITY
PRIZE WINNER, SEES HIS PICTURE
PRODUCED AT LASKY STUDIO
Dr. R. Ralston Reed, of Morristown, N.
J., whose photoplay, “ Witchcraft,” was
judged the winner in the recent Columbia
College-Lasky prize contest, has arrived al
the Lasky studio to watch the progress of
the making of his picture under the direc-
tion of Frank Reicher. It will be released
by Paramount on October 16.
Fannie Ward is the star in this photo-
drama, and the cast includes Jack Dean,
Paul Weigel, Lawrence Peyton, and others.
The story is laid in New England about
1690, when the persecution of witchcraft
was the favorite pastime in Salem, Con-
cord, and other new world villages.
Dr. Reed will probably spend several
weeks as the guest of the Lasky Company.
After meeting Miss Ward and having a
talk with her, he at once set to work on an-
other story for her.
Vitagraph yard, was won by Joseph Sico.
Second place was won by Milton Cohn
and Patsy DeForest, the jovial little lady
playing in Hughie Mack’s comedies, fin-
ished third. Miss DeForest was loudly
cheered for her gameness in competing
with the boys, both from the Broadway
office. First and second prizes for this
event were engraved silver and bronze
medals.
From the Vitagraph yard the entire dele-
gation then proceeded to the Brooklyn
Athletic Field, just two blocks from the
studios, wdiere the remaining contests were
staged. The first event on this field was a
potato and spoon race for girls. There
were so many entries that this race was
run in two heats. The first heat was won
by Augusta Goldberg of the Broadway
office. The second heat was captured by
Mary Goebel of the scenario department.
When it came to the finals the girls gamely
consented to dispense with the spoons and
potatoes and settle their differences by a
fifty-yard dash. The dash was won by
Miss Goebel with Stella Simon second, but
closing fast. The first and second prizes
were boxes of chocolates.
This interesting event was followed by
a sack race for men. Joseph Simberg, of
Hughie Mack’s company, captured the first
heat and first in the finals. Second in the
finals was won. by Joseph Sico, of the
V-L-S-E exchange. The prizes for this
event were fountain pens.
Then followed the big event of the day,
a five-inning baseball game between the
representatives of the Broadway office and
the studios.
Why speak of the score?
Captained by Director Lawrence Semon,
who also pitched, the studio nine romped
away with the game in easy fashion. The
line-up follows:
Vitagraphers. — Lawrence Semon, P. ;
Lenny Smith, C. ; Harry Archer, 1st; Ed-
die Dunn, 2nd; Joseph Simberg, 3rd;
Frank Brule, S. S. ; Jack McDermott, L. F. ;
Buster Blackton, R. F. ; Arthur Quinny,
C. F.
Broadwayites. — Victor M. Shapiro, P.;
George Burke, C. ; Al Wyckoff, 1st; Billy
Munn, 2nd; A. B. Harrington, 3rd; R. B.
Simonson, S. S. ; Victor B. Johnson, L. F. ;
Leon J. Bamberger, R. F. ; E. Laming Mas-
ters, C. F.
October 7, 1916
MOTION PICTURE NEWS
2177
Signal Serial Permits Effective Advertising — Hutchinson
“ A Lass of the Lumberlands,” Featuring Helen Holmes and Directed by MacGowan, from Its Local Color, Con-
sisting of Scenes Taking in All Branches of This Mammoth Industry, Will Suggest to the Exhibitor
Innumerable Publicity Stunts with a Business-Getting Pull
f ( v AM sure every motion picture exhib-
I itor in the country will learn with
interest that the Signal Film Cor-
poration has ready for release a new mo-
tion picture serial,” declared President S.
S. Hutchinson, of the Signal Film Corpo-
ration, at his office in Chicago last week.
The new picture will be entitled “ A Lass
of the Lumberlands.” It will be released
beginning October 23. It will feature the
Helen Holmes, star of “ The Girl and the
Game.” Like the other Signal Film Cor-
poration’s production the serial when com-
pleted will be released through the Mutual
Film Corporation’s sixty-eight exchanges.
“ A Lass of the Lumberlands ” is in fif-
teen chapters of two reels each. Treating
as it does, a theme and an industry wholly
new to motion picture patrons, it is ex-
pected to prove an extraordinary attrac-
tion. E. Alexander Powell is the author
of the story, which is filled with action and
thrills, while the direction of this story of
the lumber region is in the hands of J. P.
MacGowan, the man responsible for the
other Helen Holmes’s pictures.
“ In announcing to the public the release
of the new serial,” said President S. S.
Hutchinson, of the Signal Film Corpora-
tion. “ We feel that we are presenting a
screen subject that will not only exceed all
previous offerings in magnitude, interest,
and thrills, but one which will prove very
entertaining and interesting in its portrayal
of a mammoth industry. As the title, ‘ A
Lass of the Lumberlands,’ indicates the
story is laid in the great North Woods,
amid the mighty sequoia, pines, and cedars
that makes this region famous. As the
story progresses the screen will actually
illustrate every detail of operation in the
great lumbering industry. One will see
the standing timber, behold the methods of
cutting and trimming the logs for arrange-
ment in booms, the shooting of the logs
down the flumes, the start of the drive
down the swirling streams to the sawmills,
the breaking of a log-jam, the arrival of
the timber at the mills, the operation of the
mills themselves, and the final marketing
of the lumber.
Not an Educational Feature
“Of course,” continued President Hutch-
inson, “ the story is not primarily an edu-
cational feature, but an intensely inter-
esting, tremendously thrilling, splendidly
acted spectacular chapter play. As a piece
of screen literature, ‘ A Lass of the Lum-
berlands ’ will compare favorably with any
film offering on the market.
“ It has been filmed in the real lumber-
lands. There is nothing staged or artificial
about it from first to last. The company
that produced the picture under the direc-
tion of J. P. MacGowan, worked for sev-
eral months in the heart of the mighty for-
ests of the North. Real lumberjacks are
seen cutting real timber. Real log-jams in
real rivers are seen broken up by real dy-
namite. Every chapter of the entire fif-
teen is crammed with action, and each
J. P. MacGowan Helen
chapter demonstrates the daring of the
fearless film star, Helen Holmes. In fact,
there will not be a dull moment in the
whole serial. And yet there is nothing ex-
aggerated or unbelievable in the entire
story. It is a tale of conditions as they
exist, told in a convincing fashion.
“ Big business plays no small part in the
unfolding of the story, ‘ A Lass of the
Lumberlands,’ for the Lumber Trust has
its grip upon the hearts and souls of all
who work in the woodlands. It seeks to
control not alone the actions of the wealthy
contractors who superintend the winter’s
cut, but also clutches in its grasp the more
subservient timber cruisers, camp foremen,
and gang bosses, and so on down to the
humblest lumber-jack with his canthook
and peavey.
“ Working in the other direction, its
tentacles reach out to clutch the men who
control, the railroad lines used in hauling
the timber, the ship owners with their gi-
gantic fleets of freighters, the representa-
tives of the people in the State Legisla-
ture, certain Congressmen at Washington,
and even a Justice of the Supreme Court.
And against an octopus of this sort the
heroine of ‘ A Lass of the Lumberlands ’
finds herself battling, aided only by a lit-
tle band of faithful friends and loyal help-
ers. Her struggle, pictured in every detail
on the screen, is sure to be watched with
interest by audiences all over the country.
“ The heroine of this absorbing tale,”
went on President Hutchinson, “ is known
to exhibitors and motion picture fans
everywhere for her splendid work in the
recent serial, ‘ The Girl and the Game.’
She is not only famous for her beauty and
daring, but is above all else an actress of
superior talents. The company supporting
her will be fully adequate to the portrayal
of such an unusual film offering. It is an
all-star cast in every sense of the word,
each player having been chosen for pecu-
liar talent along certain lines, special types
having been selected for each part.
“ The direction of ‘A Lass of the Lum-
berlands ’ is under the masterly supervision
of J. P. MacGowan, who superintended
Holmes S. S. Hutchinson
the staging of all the other Helen Holmes
productions — the same man who directed
the great successful serial, ‘ The Girl and
the Game.’
“ From the standpoint of advertising
possibilities exhibitors were never offered
a picture that can compare with ‘ A Lass
of the Lumberlands.’ The mere fact that
the story is laid amid a background wholly
new to the motion picture screen is going
to make the attraction a powerful box of-
fice magnet.
Film Ready for the Fall Season
“ The film will be released at a time
when the fall season has just opened. It
comes at a time when the whole country
is feeling prosperous, and the people are
seeking amusement. It is unusual in theme.
It features a star who has an established
following. It is filled with action and
thrill, yet is always logical and convincing.
“ It is in fifteen chapters, a new chapter
being released each week for fifteen weeks,
and so gives the exhibitor an opportunity
to secure steady patronage over a long pe-
riod. Patrons who begin ‘ A Lass of the
Lumberlands ’ now will be steady patrons
for fifteen weeks. It means a steady rev-
enue— continuous prosperity.
“ It will be backed by a national adver-
tising campaign. Every medium of pub-
licity will be used to aid the exhibitor in
bringing the public to his theatre. The
first chapter will be released on Monday,
October 23.
“ Already hundreds of exhibitors have
arranged to show ‘A Lass of the Lumber-
lands.’ More are booking it every day.
This is the story that 6,000 exhibitors have
requested, and have been waiting for on
account of the tremendous earnings made
on ‘ The Girl and the Game.’ I have per-
sonally overseen the production. I know
the sort of a picture that is now ready for
booking. I can personally guarantee its
merit. I have recommended other pictures
in the past to the exhibitor. They have
proven big money-makers. I am confident
‘ A Lass of the Lumberlands ’ is going to
be an even greater success.”
2178
MOTION PICTURE NEWS
\ ol. 14. No. 14
Fall and Winter Program Is Like Certified Cheek — General
If It Is to Be Judged by Number of Stars Featured in Short Length Dramas and Comedies
There Is Unusual Strength in the Films, Company Contends
General film company’s re-
cent announcement that its fall and
winter program would be to an exhibitor
the equivalent of a certified check was fol-
lowed last week by a statement giving in
detail General Film Service program for
week October 2-10, inclusive. This is the
first program announced under General
Film Service for autumn and winter.
If their program is to be judged by the
calibre and number of stars featured in
short length dramas and comedies and ad-
vance press criticisms of their dramas re-
viewed to date, there is unusual strength
in the films.
There are twenty-eight film notables in
the week’s program, as follows : Margue-
rite Clayton, Patrick Calhoun, Eugenie
Besserer, Charles West, Harry Myers,
Rosemary Theby, “ Plump ” and “ Runt,”
Tom Mix, Gordon Gray, Virginia Ham-
mond, Lillian Gish, “ Pokes ” and “ Jabs,”
Ivy Close, Josephine Earle, Harry Beau-
mont, Gertrude Glover, Jackie Saunders,
Frank Mayo, “ Ham ” and “ Budd,” Ethel
Teare, Marin Sais, True Boardman, Helen
Gibson, Millicent Evans, Lionel Barry-
more.
To Selig goes the distinction of showing
the first picture on the fall program, Oc-
tober 2, “ In the House of the Chief,” a
three-reel drama, presenting Eugenie Bes-
serer and Charles West. This will be fol-
lowed by a one-act comedy, “ Making an
Impression,” a Vitagraph production. The
Selig-Tribune, always a feature, will be
even stronger during this fall and winter,
if we are to judge by the offering of
the 79 chapter. “An Indian’s Loyalty,”
with Lillian Gish in the titular role, a Bi-
ograph reissue, will be the last picture.
For the following day’s first picture a
two-part drama, Essanay selected two of
their strongest stars, Marguerite Clayton
and Patrick Calhoun, who will be seen in
“ An Old Fashioned Girl.” This will be
followed by a Kalem one-part comedy,
“One Step Too Far,” featuring “Ham”
and “Budd” and Ethel Teare.
“The Fable of the Kid Who Shifted
His Ideals to Golf and Finally Became a
Baseball Fan and Took the Only Known
Cure,” an Essanay one-reel comedy, fea-
turing one of George Ade’s noteworthy
stories, leads the program for Wednesday,
October 4. “A Grain of Suspicion,” a
one-reel comedy, presenting Vim’s latest
fun makers, Harry Myers and Rosemary
Theby, will follow, and then will be shown
the ninth episode of “ The Girl from
’Frisco,” in two reels, “ The Web of Guilt,”
in which Marin Sais and True Boardman
have achieved distinctive success. Bio-
graph’s three-part drama, “ Under the Gas-
light,” a famous picture taken from an
equally famous speaking stage play, in
which Lionel Barrymore and Millicent
Evans are featured, will be then shown.
Selig-Tribune and a Vim one-part com-
edy featuring “ Plump ” and “ Runt ” in
“ Royal Blood ” will -occupy the screen
Thursday, October 5.
Jackie Saunders and Frank Mayo will
be seen in a Knickerbocker Star feature
drama in two parts “ The Better Instinct,”
the first picture shown Friday, October 11,
and this will be followed by a Kalem one-
reel comedy, “ Stolen Plumage,” presenting
Ivy Close. Then another comedy, a Vita-
graph production, “ A Vampire Out of
Work,” presenting Josephine Earle, and
the day’s program will be brought to a
close with still another comedy, this time
a Vim one-reel production, “ Strictly Busi-
ness,” featuring “Pokes” and “Jabbs.”
Essanay’s three-act drama, “ His Little
Wife,” presenting Harry Beaumont and
Gertrude Glover, will be the first picture
shown Saturday, October 7. This will be
followed by a Vitagraph production in
three parts, “ Cantrell’s Madonna,” with
Virginia Hammond and Gordon Gray fea-
tured. Then will come an episode of the
“ Hazards of Helen ” series by Kalem,
“ The Blocked Track,” with Helen Gibson
in the limelight. A Selig one-act Tom
Mix drama, “ The Canbyhill Outlaws,” will
close the program for the week.
“CHARITY?” FIRST POWELL FEA-
TURE, WILL HAVE TRADE SHOW-
ING AT LOEWS NEW YORK
THEATRE ROOF
“Charity?” the first feature of the
Frank Powell Productions, Inc., which has
just been completed, will be shown to the
trade at Loew’s New York Theatre Roof
on Tuesday afternoon, September 26, at
two o’clock.
This picture, which has been made un-
der Mr. Powell’s direction from a story
by Linda A. Griffith, and which marks his
initial effort as an independent producer,
already has aroused interest. In it, and
who arc making their first appearance as
stars under Mr. Powell’s direction, are
Creighton Hale, Linda A. Griffith and
Sheldon Lewis.
Frank Powell
In the endeavor to eliminate the possi-
bility of that which is of times an unfortu-
nate feature of an otherwise presentable
picture — bad titles, Mr. Powell commis-
sioned James Clarence Harvey to write the
titles for “Charity?” Mr. Harvey has
long occupied a unique position in the
world of letters as a writer of verse and
prose that carries always an appeal to the
heart strings.
In addition to the trade there will be
present at the private view of “Charity?”
numerous people prominent in various
lines of endeavor who have displayed keen
interest in the picture during its making,
and who are interested especially in those
conditions considered in the picture.
“Charity?” will be released on a State
rights basis.
BERING, HOUSTON BUSINESS MAN,
BUYS SOUTHWEST RIGHTS TO
“YELLOW MENACE”
C. L. Bering, a prominent business man
of Houston, has purchased the Southwest-
ern rights to “The Yellow Menace,” the
serial issued by the Unity Sales organiza-
tion. Though an office is not yet an-
nounced, it is understood it will be ex-
ploited from Dallas, and a prominent film
man will be placed in charge.
T. O. Tuttle, for the past year in charge
of the General Film Company office at
Houston, has been promoted to the man-
agership of the New Orleans office of the
General, effective September 18. Mr.
Tuttle, formerly was in the vaudeville
booking business, and then became a road-
man for the General, soon being placed in
charge of the Houston office. He is a very
able film man, and has many friends. His
brother, W. S. Tuttle, not quite so long in
service with the General, recently a road-
man, steps into “ big brother’s ” shoes on
the eighteenth.
J. C. Cross, formerly operator of the
Unique Film Exchange, at Houston, and
who has been connected with two or three
of the picture houses in Houston, died
September 9. Mr. Cross had been in ill
health for the past six months.
William Horwitz, Jr., formerly with the
Fox exchange of Dallas, is now back in
Houston.
J. A. Cressey, a relative of Miss Young,
has purchased the rights for Clara Kim-
ball Young, Herbert Brennon and Ella
Wheeler Wilcox productions for Texas,
Oklahoma, Arkansas and Louisiana ; and
has established an office in the Southwest-
ern Life Building in Dallas, with F. M.
Sanford, formerly with the World in the
southwest, as manager ; and L. C. Mc-
Henry, recently of the Southern Cabiria
Company, in Dallas, as assistant manager.
The exchange is listed under the name of
J. A. Cressey Interests.
BESSIE BARR1 SCALE IS IN NEW YORK
ON VACATION
Bessie Barriscale, the Triangle star, has
reached New York on her vacation after
three years’ absence in Los Angeles, and is
registered at the Knickerbocker. She is
combining business with the pleasure of
doing a lot of shopping, however, and is
to confer with Thomas H. Ince, her super-
vising director, in regard to plans for the
coming autumn.
October 7, 1916
MOTION PICTURE NEWS
2179
Characteristic Moments in “ The Crisis,” the Big Civil War Feature Produced by W. N. Selig from the Novel of Winston Churchill
Roscoe’s Exclusives, Ltd., Will Handle Frohman Films
Spurin, Long Associated with Ruffells, Completes Arrangements for Exploiting the Pictures
of the Company in the British Isles
NEW YORK AND CHICAGO PREMIERES
OF “CRISIS,” WITH ORCHESTRAS
William N. Selig and H. A. Sherman,
president of Sherman-Elliott, Inc., have
completed some unusual plans for the
presentation of Selig’s masterpiece, “ The
Crisis.” It is proposed to give premiere
presentations in both New York City and
Chicago at the best theatres and with the
aid of complete orchestras.
“ The Crisis ” is also to he booked
throughout the country only at the best
theatres. The film play will be handled
like a first-class theatrical company and a
complete orchestra will accompany each
film, as will motion picture machine op-
erators. A line of publicity material, in-
cluding posters, heralds, cuts, and special
press stories are in course of preparation.
Winston Churchill, who wrote “ The
Crisis,” is expected to visit Chicago dur-
ing the initial presentation. He has
written to Mr. Selig, expressing great in-
terest in the drama.
H. A. Sherman, who will give his in-
dividual time and attention to “ The
Crisis,” has opened offices at 220 West
Forty-second street, New York City, and
58 East Washington street, Chicago. Those
interested in territorial rights should cor-
respond directly with Mr. Sherman.
There is an all-star cast to appear in
“ The Crsis,” including George W. Faw-
cett, Marshall Neilan, Thomas Santschi,
Frank Weed, Will Machin, Mat B. Sny-
der, and Bessie Eyton, Eugenie Besserer,
and others.
Colin Campbell,' who directed “ The
Spoilers,” ‘‘The Ne’er-Do-Well,” and “The
Rosary,” produced “ The Crisis ” under
the personal supervision of William N. Se-
lig.
BLANK PLANS HANDLING OF YOUNG
PICTURES IN MISSOURI VALLEY
STATES
A. H. Blank, an exhibitor of Iowa and
Nebraska, has organized the Midwest
Photoplay Corporation, which will distrib-
ute the Selznick and Clara Kimball Young
productions in the Missouri valley states.
Mr. Blank has been maintaining offices
in Des Moines for his personal business,
and will continue to make that his head-
quarters, with offices in the Garden Thea-
tre Building, and he will manage the
branch offices which are to be established
at St. Louis and Omaha. He is the presi-
dent and treasurer of the company. W.
H. Bell is vice-president and general man-
ager, and he is now opening headquarters
at 920 Main street, Kansas City.
ROSCOE SPURIN, who for a consid-
erable time has been associated with
Ruffell’s Limited, England’s well known
film purveyors, concluded arrangements
this week whereby the new and heavily
financed company, known as Roscoe’s Ex-
clusives Limited, will handle the produc-
tions of the Frohman Amusement Corpora-
tion throughout the British Isles.
This is the consumation of the first of
many deals throughout the world by the
Frohman Company which is the first step
toward the open market.
Australia, Japan, South America, South
Africa, Spain and Portugal will be closed
this week and the ambitious productions
of the Frohman concern, beginning with
“ The Conquest of Canaan ” will be dis-
posed of in the United States and Canada
through the open market.
Mr. Spurin concluded arrangements with
the Frohman Company after viewing their
T VY CLOSE, the English beauty who
* has been appearing in Kalem comedies,
has been forced to return to England.
Miss Close will thus give up her American
screen work indefinitely.
Since the death of her brother, Ray-
mond Close, in the trenches in France,
Miss Close has found the call of the home
land growing more and more insistent. To
add to her burden she received word last
week that her husband, Elwin Neame, was
about to be called to the front. Mr.
Neame, who is prominent as a photog-
rapher of royalty and English society, was
among the married men who “ declared ”
themselves early in the Summer and he
has been expecting the call to active ser-
vice for many months.
Under the unfortunate conditions, the
Kalem Company, though regretting the
step in view of the popularity of the fa-
mous beauty’s screen productions, readily
acceeded to her request to permit her re-
turn to England. Miss Close made swift
preparations to sail in order that she
might see her husband before he answered
the call for duty in Flanders.
Supported by Henry Murdoch, Miss
Close was seen in a series of one-reel
comedies that quickly took rank among
recent productions and learned that with
the launching of “ The Conquest of
Canaan ” and “ The Witching Hour ” even
bigger pictures are anticipated than the
eleven features which have characterized
World, Pathe and Hearst’s International
programs in the past year.
Mr. Spurin will begin an aggresive
advertising campaign on Frohman features
upon his return to England and will adopt
as his firm’s trademark, a wind mill
novelty which, according to cables, are to
be placed on the thousands of vehicles
and spaces and which will be active, live,
advertising mediums.
Mr. Spurin will return to England next
Saturday, taking with him the negative of
“ The Conquest of Canaan.” During the
past week he has been the guest of the
Frohman Company at their studio where
he witnessed the staging of a number of
scenes in “ The Witching Hour.”
the most popular of Kalem releases.
Among the coming productions in which
the two stars will be seen are “ Rival Ar-
tists,” issued on September 29, “ Stolen
Plumage,” scheduled for October 6, and
“ The Battered Bridegroon,” released
through General Film on October 13.
“ Stolen Plumage ” is proclaimed by
Kalem officials as taking a place among
the top-notch comedy hits of the year.
Much of the action is supposed to trans-
pire in the Orient, where Murdoch is an
autocratic potentate.
WRECKING COMPANY SEEKS EN-
LARGEMENTS OF PATHE NEWS
The value of the motion picture news-
paper as an unbiased witness of events is
now everywhere recognized. Recently the
editor of the Pathe News received a re-
quest from a large wrecking company for
enlargements from the film showing the
sinking of the United States collier Hec-
tor.
They said that with these pictures they
could estimate on the raising of the ship
without going to the spot. The photos
were sent them, and by studying them they
were able to get all the information they
required.
Ivy Close Leaves Kalem and Will Return to England
The Star Will Give Up Her American Screen Work Indefinitely — Death of Brother in the
Trenches and Call of Her Husband to the Front Take Actress Back Home
2180
MOTION PICTURE NEWS
Vol. 14. No. 14
BIG SETTINGS FOR “BIG TREMAINE”
The Metro-Yorke organization has gone
to great expense in the building of a com-
plete Colonial home, with interiors and ex-
teriors, for the production of “ Big Tre-
maine,” which has an atmosphere of Vir-
ginia. The mansion occupies the entire
stage, has exteriors on three sides and four
complete rooms, all furnished, besides two
attractive verandas, and is so complete in
all details that practically every scene for
this Metro production starring Harold
Lockwood and May Allison can be made
at the studio by Director Otto.
A cast selected for this production in-
cludes Lillian Hayward, for several years
leading character woman for the Selig
Company; Andrew Arbuckle, known for
work in Balboa and Universal releases ;
William Ephe, who supported the stars of
this production when they were with the
American Company at Santa Barbara ; Wil-
liam DuVaull, seen in Fine Art subjects;
Virginia Southern and Josephine Rice, who
have played with several Coast organiza-
tions; Lester Cuneo of the Yorke stock
company, and other equally well-known
photoplayers.
“Big Tremaine” is an adaptation from
the novel of the same name by Marie Van
Vorst, which concerns the brother of a
spendthrift assuming the guilt of his young-
er brother and as a result he suffers morally
for the sacrifice.
Robert L. Todd has been added to the
Metro-Yorke organization in the capacity
of film editor. He has served at other
Coast studios in such work. The studio
staff at the Yorke studio was this week in-
creased by the addition of a number of
carpenters and technical men.
BIG BOOKINGS FOR “AROUND THE
WORLD IN 80 DAYS” IS REPORT
OF HERALD FILM CORPORATION
The Herald Film Corporation announces
that bookings for “ Around the World in
Eighty Days ” have been coming in stead-
ily. The demand by exhibitors for this
feature has been increasing daily. The
offices of the Herald Film Corporation
feel that their judgment in selecting
“ Around the World in Eighty Days,” by
Jules Verne for their first release of big
features, has been more than vindicated,
the price per day, is also meeting with the
approval of the exhibitors. In all proba-
bility, this method will be followed by the
Herald Film Corporation in their future
advertising of big features.
“KING LEAR” A DECEMBER RELEASE
THROUGH PATHE
Edwin Thanhouser announces that the
Frederick Warde production of “ King
Lear ” is nearly ready and that it will be
released through the Pathe exchanges,
probably early in December.
Rumors that “ King Lear ” is not to be
released through Pathe have no foundation
whatever, Mr. Thanhouser asserts.
Mr. Warde, who has been on a lecture
tour through New England, will return to
the Thanhouser studios in a few weeks
to begin work upon “ The Vicar of Wake-
field ” which will be directed by his son,
Ernest Warde.
44 The Inferior Picture Only Is Overproduced ” — Brady
“ Nobody Can Tell to a Moral Certainty How the Public Will Respond to a Picture,” Says
Official of World Film — “It Is Quality That Counts”
<<T FAIL to coincide in a number of the
1 reasons called upon to account for
certain conditions which assert themselves
from time to time in the motion picture
business,” said William A. Brady, director
general of the World Film Corporation.
“ There is no over production of good
pictures. There is no such thing as too
much competition in meritorious output.
Salaries of actors who draw the public
pay themselves automatically. And finally,
the program system is the only one under
which the exhibitor can thrive and the
producer exist at all.
“ It is the inferior picture that is over-
produced, precisely for the same reason
that applies to every kind of business.
There is nobody of whom I have ever
heard who can tell to a moral certainty
that the great public will respond to his
photoplay. But if he possesses the knowl-
edge of what makes drama, and knows
good photography from bad, and has a fair
knack of mending broken bridges, the
producer is in a position to establish a first
rate average of quality.
“ And quality is what counts. It makes
over-production, competition and the rest
look sick.
“ There is a theory which finds expres-
sion in print once in a while to the effect
that experience as a producing manager
for the speaking theatre is valueless in the
motion picture world — that the two lines
are so far apart as to nullify a man’s skill
in one of them when he applies himself
to the other.
“ Never in the world was there a more
absurd assertion. For example, when I
came into the motion picture field I noticed
among other matters that scenery, prop-
erties, costumes and the like were not al-
ways on hand when the actors were ready
to proceed, and that long delays ensued,
during which the salaries and other ex-
penses ran on. This would not amount
to much on the speaking stage, where re-
hearsals are not usually paid for, but what
would be thought of a producing manager
in the regular theatre who allowed his play
to go up to its actual first night without
a complete equipment of scenes, props and
dresses?
“ It is no state secret that when I first
went rummaging through the belongings
of the World Film Corporation, I found
several complete photoplays lying upon the
shelf, which could not be marketed. How
many of these there were, or what I did
with them, does not matter.
“ There was no legitimate excuse for
such a condition. Nobody in particular
was to blame for it, for such situations are
apt to crop out in a business that has
grown too fast for many persons to keep
up. I mention the matter as the only real
case of over-production with which I am
acquainted. If these pictures had been
good enough to sell in the first place, they
would not have been overproduced.
“ This brings us around to a point worth
considering. When a man or company is
dealing in an article for which there is a
general demand, and cannot find a satis-
factory outlet for his product, the chances
are that the product itself is at fault, not
that the trouble lies in market conditions,
high salaries or any other outside influence
or condition.
“ The biggest things I have been driving
at in my direction of the World-Brady pic-
tures were (and are) the stoppage of
waste, the systematization of production
and the perfection of the output.”
Theodore Marston Will Direet 44 Sloth ” for McClure
He Entered the Motion Picture Field in 1912 as Director for Pathe and Later Became
Associated with Kinemacolor, Finally Going to Vitagraph
Theodore marston, formerly of
the Vitagraph Company, has been en-
gaged by McClure Pictures to direct the
production of “ Sloth,” the fourth play in
the McClure series of seven five-reel fea-
ture plays, “ Seven Deadly Sins.” Mr.
Marston’s work will supplement that of the
other McClure directors, Richard Ridgely
and Alan Grosland, who are engaged upon
other plays in this feature series. Char-
lotte Walker is to be the star of “ Sloth.”
Marston was educated for a civil en-
gineer. He spent three years on the north-
western frontier, after which he decided
to go on the stage, and for several seasons
appeared in leading character parts. Mr.
Marston was favorably mentioned for his
work in “Quo Vadis,” “Janice Meredith,”
“ Under Two Flags,” “ The Virginian,”
“Alias Jimmy Valentine” and “The Man
of the House.” His last stage appearance
was with William H. Crane in “ The Sena-
tor Keeps House ” and the revival “ A
Fool of Fortune ” at the Garrick theatre,
New York.
In 1912, Mr. Marston entered the moving
picture industry starting as director for
Pathe Freres. Later on he became asso-
ciated with the Kinemacolor Company.
After that he joined the Vitagraph forces.
During the three years of his service with
this company, he directed many of their
big features, among them “ Mortmain ”
with Robert Edeson, “ The Cave Man,”
“The 13th Girl,”
STREYCKMANS LEAVES THE FILM
BUSINESS
H. J. Streyckmans, one of the best
known motion picture men in the country,
has given up the film business and has ac-
cepted a position with Torrey and Com-
pany, dealing in motor securities, and spec-
ializing in Clyde Motor stock, an auto-
mobile truck proposition which will be
marketed in a few weeks.
Mr. Streyckmans will open an office in
the Ashland Block, Chicago, for Torrey
and Company.
October 7, 1916
MOTION PICTURE NEWS
2181
Fox People and Fox Pictures: Left to Right, Joan Sawyer, Valeska Suratt in Three Scenes from "The Straight Way,” Theda Bara
John O’Brien, Mary Pickford Director, with Metro
He Will Begin Work on a Five-Part Feature Entitled “Vanity,” Starring Emmy Wehlen —
The Story Was Written by Aaron Hoffman
SELIG ATHLETIC FEATURES RELEASED
THROUGH KLEINE-EDISON-SELIG-
ESSANAY
The Selig Atheltic Feature Film series
were on September 16 released through
Kleine-Edison-Selig-Essanay Service. The
Selig Atheltic series consists of ten films,
each one reel in length and presenting
the athletic stars of the world in various
lines of endeavor. Such experts as Frank
Gotch, Joe Stecher, Jess Willard, stars of
the boxing arena, champion golf players,
leading exponents of the billiard cue,
champion swimmers, tennis and baseball
players are all presented in these films.
A wealth of advertising matter accom-
panies these athletic feature films and the
way will be paved for exhibitors to make
money by a series of signed articles from
such athletes as Packy McFarland and other
leaders in the sport line. Over one hun-
dred newspapers have already printed these
signed and copyrighted special articles and
many others will follow suit. Each special
story will run about a half column in
length.
POLISH WRESTLER SIGNED BY WHITE
EAGLE COMPANY
Wledek Zbyszke, the wrestler, who is
known to mat fans all over the country as
the mighty son of Poland, has been per-
suaded to become a motion picture actor.
He has signed a contract with the White
Eagle Cinematograph Company, of Chi-
cago, of which Andre Roosevelt is the di-
rector general.
Zbyszke is now in Chicago at the White
Eagle studios, beginning work upon his
first picture.
He will be starred jointly with Myrtis
Coney, leading woman of the White Eagle
Company.
They jointly are preparing all the scen-
arios which they will use. Zbyszke has
translated a number of Polish plays into
English, and Miss Coney has turned the
stories into working picture scenarios.
HIRSH BUYS RIGHTS TO “PAGES
FROM HER LIFE”
Nathan Hirsh, president of the Pioneer
Feature Film Corporation, has purchased
the New York State and northern New
Jersey rights for “The Pages from Her
Life.”
This is an emotional drama in five parts,
based upon incidents in the life of a stage
favorite.
JOHN B. O’BRIEN, until recently the
director of Mary Pickford at the
Famous Players, and before that with D.
W. Griffith has signed a long time contract
to direct exclusively for the Metro pro-
gram, at the Popular Plays and Players
studio. Emmy Wehlen, will be under Mr.
O’Brien’s direction in this new arrange-
ment. Work will begin immediately upon
a five-part feature called “Vanity,” which
was written especially for Miss Wehlen
by Aaron Hoffman.
The last features to O’Brien’s credit at
the Famous Players, in which Miss Pick-
ford is starred, are “ Hulda from Hol-
land,” “ The Foundling ” and “ Eternal
Grind.” Other recent features which he
produced include “Destiny’s Toy,” with
Louise Huff in the stellar role, and “ The
Flying Torpedo,” with John Emerson and
Bessie Love.
Among other features which Mr.
O’Brien gave to the screen is “ The Out-
cast,” by Thomas Nelson Page, the present
Murdock McQuarrie, one of the
best known directors in the business,
formerly connected with Universal and
more recently with the American studios
at Santa Barbara, Cal., is in New York
City in the interests of the Motion Picture
Directors’ Association of the west coast.
One of the chief objects of Mr. McQuar-
rie’s visit is to assist in the formation of a
directors’ association in the East similar
to the Coast organization.
In this connection he is anxious to cor-
rect the impression which seems to have
been circulated, and to a certain extent
credited, that the directors’ association par-
takes of the character of a union.
It would appear that some producers
have believed this, and feared that at-
tempts to raise salaries, or fix an exorbit-
ant scale, with an accompanying menace
of strikes and walkouts, would follow the
establishment of such an association in
New York.
This is in no sense the case, said Mr.
McQuarrie. The association is formed for
Ambassador to Italy. This feature was
produced with a cast including Mae Marsh,
Robert Herron, Ralph Lewis and Spottis-
wood Aitken. These same players carry
the important roles in Griffith’s “ Birth of
a Nation” and “Intolerance.”
Mr. O’Brien is also responsible for the
production of “ Captain Macklin,” from
the pen of Richard Harding Davis, and in
which Lillian Gish was starred. He di-
rected “ Her Shattered Idol,” with Mae
Marsh and Robert Herron. Other en-
deavors bearing his mark include “ Old
Maid ” and “ Dorothy in the Garret,” in
which Blanche Sweet is starred and
“ Severed Thong,” starring Mary Alden.
“Tear That Burned” with Lillian Gish is
another O’Brien production.
Mr. O’Brien is now engaged in casting
for his first Metro-Popular Plays and
Players production, in the studio at 228
West Thirty-fifth street. He will surround
Miss Wehlen with a strong supporting cast
that will include many new faces.
purposes of general benevolence and for
that alone. Article II of the constitution
and by-laws, he declares, should make that
perfectly evident.
For the information of those who may
be interested, this section is quoted here in
full :
ARTICLE II
Purposes of association
The purposes for which this association
is established are :
(a) To maintain the honor and dignity
of the profession of motion picture direc-
tors.
(b) To cidtivate the usefulness and to
exert every influence to improve the moral,
social and intellectual standing of all per-
sons connected with the motion picture
producing business.
(c) To cultivate social intercourse
among its members.
(d) To aid and assist all worthy dis-
tressed members of this association, their
wives, widows and orphans.
Murdock McQuarrie in East to Form Directors’ Body
Organization Will Be Similar to the One on West Coast — Purpose of Association Is Merely
That of General Benevolence and Mutual Interest
2182
MOTION PICTURE NEWS
Vol. 14. No. 14
Th is Department is designed to include all news of exhibitor organization and welfare, national, state and local; news items of exhibitor
activities; and letters from exhibitors, constructively critical and dealing with any important trade problem.
We invite correspondence
Furniss Urges Union with Manufacturers
A SPECIAL meeting was held at the
West Hotel, Minneapolis, Monday,
August 28, at 2 P. M., after a
luncheon served in the Pheasant Room
by the association for the Twin City Ex-
hibitors.
There were present James Gilosky, pres-
ident; Wm. Koenig, secretary; D. G. Rodg-
ers, F. E. Nemec, Henry Greene and J.
B. Reisman, members of the Executive
Committee, and about fifty of the Twin
City exhibitors.
The meeting was called to order by Mr.
Gilosky, who introduced Thomas Furniss,
former member of the Executive Board
of this association, and now chairman of
the Executive Board of the Motion Picture
Exhibitors’ League of America.
Mr. Furniss said, in part:
“You exhibitors of Minnesota and the
Northwest need an organization, a good
strong local, for with so many unfavorable
conditions arising you must be brought to-
gether. That is the purpose of this meet-
ing. And so this is to be a heart-to-heart
talk to tell you what I know of the differ-
ent branches of your industry. I shall ex-
plain it to you as I understand it, so you
may have a more clear understanding.
Result of Expositions
“ The National Association of the Mo-
tion Picture Industry has really sprung
from the manufacturer, the exhibitor, and
the film exchanges. The greatest good ac-
complished for the industry was at the two
Expositions held in New York last year,
but that meant the failure of the Board of
Trade, a manufacturers organization. As
a result they got together, and now have
their organization. They elected five direc-
tors, the publicity men elected five, the ac-
cessory men elected five, the exchange men
elected five, and the exhibitors were al-
lowed to elect ten directors.
The Motion Picture Exhibitors’ League
of America has grown to be an institution
to which all are anxious to affiliate them-
selves, but before affiliating- with the Na-
tion Organization one must be a member
of good standing in the local organization.
There are great benefits to be derived by
belonging to the National League. The
best lawyers and talented men of the coun-
try are employed to go to the aid of the
exhibitor if necessary.
“ The principal men of the country are
beginning to realize the power of the mo-
tion picture industry. The two highest
candidates for office have recognized the
power of this industry, and have asked for
the support. There are now in the New
York office of the Exhibitors’ League of
America letters from every Senator except
two, concerning the Kitchin Bill. The
matter of censorship will be straightened
out.
What Association Has Done
“ The National Motion Picture Industry
has done this. They have incorporated un-
der the State of New York. They have
opened offices in the Times Building, em-
ployed a secretary, a man of ability to or-
ganize, who although new to this industry
has been an organizer and promoter in
other lines. He brings new blood into this
industry. He will carry us into a line of
politics we have never entered before. I
believe he is going to make a valuable sec-
retary. Mr. Brady will devote a lot of
time to this association, and is bound to
make it a success.
“ The National Exhibitors’ League has
gradually come along. A short time ago
at San Francisco, there was absolutely less
than one hundred and twenty-five exhib-
itors at the convention. It was pitiful to
see this great industry with no organiza-
tion. Fred Harrington was made presi-
dent of the League of America, although
he did not want the position. He had no
books, no treasury, or anything to work
with. He used his own money and worked
for the league.
“ This year the convention in Chicago
was the biggest and best get together spirit
ever shown by the exhibitors of the United
States. On Thursday morning, after the
delegation from New York arrived and
said they wanted to co-operate, thereby
showing their interest, fifty of the big ex-
hibitors, or more, that had never affiliated
before, were present. The exposition was a
big success. It cleaned up in the neighbor-
hood of $12,000, and next year will have in
its treasury $50,000. The get together feel-
ing in Chicago did this.
“ I believe that in Lee Ochs they have
elected a powerful man, a man who thor-
oughly understands the industry from A to
Z. That the rest of the organization will
co-operate and are co-operating with him,
was shown recently when the correspond-
ence with all the Senators in regards to
the Kitchin Bill was gone over.
Big Exhibitors in Now
“ The big exhibitor has never gone into
the Exhibitors’ Association before, for he
has never felt the need of an organiza-
tion. But during the Chicago convention
Mr. Hamherger, one of the largest exhib-
itors in the country, connected with over
seventy theatres, as a special favor to one
of his friends, lent his support to the or-
ganization, and called a special meeting at
his theatre. He was elected as a member
of the Executive Committee, and is now an
enthusiastic worker for the organization.
He attended a meeting in New York, and
declared that there was not enough money
in New York to induce him to resign from
the Executive Board now, although his en-
thusiasm was small at the beginning, so
interested has he become in the work of
this organization.
“ Brother exhibitors, the thing to do is
to call a special meeting, and get together
with the manufacturers. They are willing
and anxious to please you. They want to
work hand-in-hand with you, and are only
waiting to know what you want them to
do.
“ Referring to the censorship proposi-
tion. I am against censorship entirely, but
I do believe in absolutely clean pictures.
The exhibitor should be the one to do the
censoring, and gradually the sensational
pictures will die.
“ Another thing of importance to you
Minnesota exhibitors is the Sunday clos-
ing attitude. I know that there are already
bills before the Legislature which should
be fought. There are two or three men
present who know how much work was
done to prevent Sunday closing a short
time ago. These men spent a lot of time
lobbying against the bill. Now, these men
should not be required to do these things
for nothing.
“ Do Not Abuse Your Trust ”
“ Gentlemen, you have a wonderful trust
placed with you. Do not abuse it. The
members of this organization should be all
worthy members. No man who does not
pay his bills should be a member of this
association. You must all affiliate and as-
sist each other. The express proposition
and film rental in advance, are some of the
present troubles. The main trouble is that
you do not work together. If you would
all affiliate there is no question as to the
organization of Minnesota. Personally, I
want to see Minnesota produce big men.
Get along and put your business on a plane
such as you now lack. Do not let your op-
portunities pass by you.
“As I get information through the Na-
tional Organization, I will be more than
pleased to meet with you and give you the
details. Gentlemen, I thank you.”
October 7, 1916
MOTION PICTURE NEWS
2183
Mr. Gilosky then made a short speech
congratulating the National Organization
on getting such men as Hamberger inter-
ested in the association, as he is one of the
largest exhibitors in the country. He then
called upon the largest exhibitor in Min-
nesota, I. H. Rubin.
Mr. Rubin said :
“ The smaller exhibitor relies on the
large managers to take care of the diffi-
culties that present themselves, instead of
assisting them in this work, which is en-
tirely wrong. We surely need an organiza-
tion in the Twin Cities, not one in name
only, but one in action. We are in the
business, and are so situated that we do
not need to call on our competitors for as-
sistance as a rule. We need not pay any
attention as to how they run their busi-
ness, etc. But at the present time we must
get together and make this our common
interest. If we do not, we are going to
come in contact with some breakers that
will paralyze us. There are one or two
things that have come up here within the
last two weeks that have got to be taken
care of. The smaller exhibitor has been
threatened. Any threat to the little exhib-
itor will reach the big one.”
Air. Rodgers said : “ After listening to
the remarks of Thomas Furniss, Air. Ru-
bin and Mr. Hays, there does not seem to
be much left to say. However, I am going
to tell you that there are a lot of people so
busy that they cannot find time to meet
with us, unless they get in trouble.
“ This organization had its foundation
way back. In 1914 we held a convention
in St. Paul. Scarcely anybody attended,
for the small exhibitors felt that they were
THE Political Action Committee of The
Alotion Picture Exhibitors’ League of
America, comprising the following, Joseph
Hopp, chairman; L. H. Frank, secretary;
AI. A. Choynski, Geo. Laing, Wm. J.
Sweeney and Adolph Powell, make this
report :
“ For the past three weeks we have had
on an average ten to fifteen aspirants for
office and those who are now in office
seeking nomination for re-election, before
us asking us for our League endorsement.
“ This was due to a letter sent to the
various exhibitors in Illinois asking them
to refrain from showing slides or films
of aspirants for office without the endorse-
ment of our league.
“ It is remarkable what effect it has had
and what a power the screen has proven
itself to be in so far as the political office
seekers are concerned. They show no
hesitancy in letting us know that we are
far superior to the press in getting them
before the public.
“ Each and every one that received the
endorsement of our organization has had
to come out and convince us that they
would oppose censorship in every form
and those who could not vote on proposi-
tions of that kind, although elected to
office, have promised their moral support
to help us combat any laws of censorship
and all other law's that might be inimical
being taxed the same as the large exhib-
itor. At that time the resolution was
passed that the exhibitor should be taxed
according to his seating capacity, and it
was resolved to tax them one cent per seat.
Mr. Greene was elected president, Mr.
Steffes secretary, and I treasurer. Night
after night we visited the different thea-
tres with our machine, but it was almost
impossible to get one house to give us their
one cent per seat dues.
“ To-day we have an organization, the
best ever in existence. Mr. Furniss re-
fused to be president of the National Or-
ganization. The candidates from New
York said if Thomas Furniss would accept
the nomination, they would withdraw and
throw New York’s support to him. Air.
Furniss refused it. He could have had it.
Mr. Harrington would have withdrawn.
However, Air. Furniss was elected as a
member of the Executive Committee by the
largest majority of any one there.”
An open meeting was then called. Air.
Furniss spoke again, thanking the exhib-
itors for their enthusiastic support. Mr.
Wolfson stated that he had been intending
to sell his theatre, but after hearing these
addresses he could not be induced to sell
it at any price. Air. Chamberlain gave a
short address on the benefits of the organ-
ization.
The following committee of exhibitors
were appointed to meet a committee of the
operators regarding a scale of salaries :
Take Cohen, Lagoon theatre; W. D. Cham-
'berlain, American theatre; George Gar-
rish, Third Ward theatre ; Ed Hinz, Cosy
theatre ; Air. Calvert, New Garrick theatre,
and Air. Stelzner, Star theatre.
to the interests of the motion picture in-
dustry.
“We feel that we have gained a great
recognition and intend to use the same
judiciously and at all times for the good
of the league. All other branches of our
organization should do likewise and I am
sure that in a short time the motion picture
industry will be as safely protected as any
other industry.
“ In the course of the last three weeks
we have probably had three hundred can-
didates appear before us for the present
primaries asking our league endorsement,
from candidates for governor to the lowest
office of the state ; also men who are now
in congress as well as those that are now
representing the state in other offices.
“ After three weeks of hard work the
political action committee has adjourned
for a week.
“ Louis H. Frank, Secy.
Political Action Com.”
ONTARIO PLANS INCREASE OF
ADMISSION PRICE
It is said that the Exhibitors Protective
Association of Ontario are contemplating
a movement to raise the admission prices
in Ontario to ten and fifteen cents. The
heavy war taxes as well as the added cost
of doing business is said to be the reason
for this proposed increase.
MILWAUKEE HOLDS ANNUAL
ELECTION
Special to Motion Picture News.
Milwaukee, Sept. 23.
The Alihvaukce Alotion Picture Exhib-
itors’ Association held its annual elec-
tion Friday, September 8, and elected Jack
Gramman, president; Jacob Langheimer,
vice-president; Henry Trinz, treasurer, and
Tom Lee, secretary. The meeting was
largely attended, and following the elec-
tion of officers the matter of medicine
show competition was taken up.
The outskirt exhibitors complain very
bitterly against the fact that during the
past few months, medicine shows have been
visiting various parts of the town, and tak-
ing out only a transient merchants’ li-
cense, have been allowed to compete with
the theatres, though they are forced to pay
city taxes and a large theatre license. A
medicine show recently occupied a lot near
the Liberty theatre at Twenty-seventh and
Vliet streets, and played to 1,500 to 3,000
people a night, giving three acts of free
vaudeville before selling their compound.
The theatre men maintain that though
no admission is charged, these medicine
shows should be classed as circuses or the-
atres and pay the regular license fee, as
they get more money through the sale of
their medicine than would be possible if
they did not give the shows.
PHILADELPHIA THEATRES WEATHER
PLAGUE
Special to Motion Picture News.
Philadelphia, Sept. 23.
In spite of the hardship wrought by the
paralysis conditions and which caused the
closing of several of the neighborhood the-
atres, most of them have weathered the
storm, and improvements are being made
in many houses.
Dr. Samuel G. Dixon, State Com-
missioner of Health, announced September
14, that unless the epidemic again took an
upward tendency, the ban would be lifted
on motion picture theatres and schools on
September 29. As the edict has been placed
on all gatherings of children under six-
teen, including Sunday Schools, the picture
men could have no Complaint of partiality.
It is hoped that the long weeks minus
their favorite “ movies ” will cause a big
rush to the theatres of parents and chil-
dren as soon as the quarantine is with-
drawm.
A good autumn season is therefore ex-
pected, even with the well defined move-
ment to attempt a raise in prices all along
the line.
PANT AGES BOOKS “ CRIMSON STAIN”
The latest big small-time vaudeville cir-
cuit to book “ The Crimson Stain Mys-
tery,” the sixteen-episode serial photoplay
presented by Consolidated Film Corpora-
tion, is the Pantages.
A telegram received at the executive
offices of Consolidated at 1482 Broadway,
New York, from Aletro Pictures Corpora-
tion, San Francisco, states that after view-
ing the first three episodes, Alec Pantages,
owner of the Pantages Circuit, signed a
contract booking the serial for his entire
chain of theatres.
Political Action Committee of League Makes Report; Many
Candidates Seek Endorsement
2184
MOTION PICTURE NEWS
Vol. 14. No. 14
Maine Exhibitors and Exchangemen Look Forward to Big Fall
and Winter Business
MOVING picture exchange men of the
State of Maine as well as the exhib-
itors are looking forward to the most suc-
cessful season for the motion picture busi-
ness, that the Pine Tree State, has ever
witnessed. Motion picture houses have
been established in every town of any size,
even in the sections far from railroad con-
nections, where the films have to be
shipped by stage, and in the smaller towns
a show is given one night a week at the
very least. Many of the small towns have
two shows a week.
Some of the big farms, operated by the
larger corporations of the State, are en-
joying motion picture shows. The popula-
tion in some of these farms, as they are
■called, is as large as in a good-sized town
nnd being mostly men, they are anxious
to see the latest releases, as when they
come to Bangor. The managers of the
farms, in order to keep the help on the
job, and away from the centers have
adopted this means of giving them enter-
tainment, for which they go to the towns.
Manager H. P. Smith, of the General
Film Exchange, in Bangor, has just re-
turned from a trip through Aroostook
County as far North as Houlton. He has
booked several houses that are just open-
ing up, after a slack summer, and finds
that the business is even better than a year
ago. “ The Girl from ’Frisco ” has been
booked solid with the exception of Sun-
days, till after December 1, by Mr. Smith
and the houses through the country towns
are still seeking the picture. It has created
quite a sensation through this section, the
Graphic theatre taking it on in Bangor.
“ The Stingaree ” serial is also being
booked up full by Mr. Smith.
The exchange men in Bangor find that
the exhibitors are anxious to use the two
and three reelers instead of the big fea-
tures that were so popular last winter. In
the smaller places this is true, especially
for the shows are not as frequent as in the
larger towns and cities, and for this reason
the serials are drawn out. Some fine bills
are offered in the farming districts, and
every night that pictures are shown the
farmers come to the village to attend the
show.
The Mutual Film Exchange in Bangor
is also doing a good business and making
arrangements to give service through the
winter months. Manager R. F. Borrotto
is now in the western part of the State,
having been in Portland early in the week,
and he has had considerable success in en-
larging his field. The Mutual has made ar-
rangements to serve the Dreamland theatre
in Van Buren, the Strand and Golden
Horse, in Presque Isle, the Camden Opera
House, the Gem theatre in Caribou, and the
Belfast Opera House.
A children’s show will be furnished
throughout the winter for the Strand the-
atre in Gardner, and a full Mutual pro-
gram will be shown at the Scenic theatre
in Limestone. C. H. Martis has made ar-
rangements to use “ The Girl and the
Game ” in his Opera House in Milbridge,
and H. T. Dillon will use the same picture
in his Majestic theatre in Brownville Junc-
tion, and “ The Secret of the Submarine ”
in his Pastime theatre in Brownville.
Manager Charles M. Stern, of the Uni-
versal Film Corporation, is in the south-
ern and western part of the State loking
after the trade, and Manager A. Bevan, of
the Pathe Exchange, is also in that terri-
tory. Both managers are calling on every
exhibitor, and have reported to their offices
that the business is remarkably good.
JACOB H. HILKENE, Commissioner of
Buildings, Indianapolis, after making
an investigation of a fire recently at the
Princess theatre, a moving picture house
at 858 South Meridian street, when five
women were injured, has reported that the
owners of the theatre had complied with
the city building code in building the op-
erator’s booth, in which the fire occurred.
Under the present building code ordinance,
he declared that nothing more could have
been done by the owner to protect persons
attending the theatre.
Hilkene said, however, that the operator
of the machine had been careless in leav-
ing exposed several rolls of films which
were not in use when the fire started.
These caught fire, he said, thus adding ma-
terially to the seriousness of the fire.
“No one would have been injured in this
fire,” said Mr. Hilkene, “ if a rush had not
been made for exits. The theatre proper
at no time was in danger. The operator
of the motion picture machine claims that
an electric spark caused the fire. When
the film roll became ignited he left the
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1 WHAT SYBERT SAYS ABOUT THE \
“NEWS” IS WORTH YOUR
ATTENTION
Marietta, Ohio, Sept. 8. I
Dear Mr. Johnston:
I herewith enclose a renewal for
the coming year. Accept my good |
wishes for the efforts that you have 1
been putting forth to make MOTION f
PICTURE NEWS the guiding star to I
exhibitor prosperity.
We are all very much interested in
| your publication. We read your
f magazine just as soon as it comes to §
our desk and get the very latest hap- I
penings relative to our industry.
We are with you in your movement
| for honest criticism and stories upon
1 releases and we feel that when a fea- |
1 ture does not merit any good points 1
| you have the courage to say so.
You keep the pages of the “News” |
| clean, honest and at all times it is for I
1 the exhibitor.
Very truly yours.
The C. and M. Amusement Co.,
A. J. Sybert,
Manager. 1
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SHEA'S HIPPODROME RAISES PRICES
TO TWENTY CENTS
To prove the often repeated remark that
Buffalo, N. Y., will pay the price for real
entertainment, Shea’s Hippodrome, Buffa-
lo’s largest and most beautiful photoplay
house, has increased its admission price
from fifteen cents to twenty cents at all
performances. No falling off in atten-
dance is noted as a result of the move;
in fact the audiences seemed to have in-
creased in size. Shea’s Hippodrome is
now presenting the Triangle program with
an orchestra of eighteen pieces under the
direction of Herman E. Schultz.
booth immediately. I found that the oper-
ator had left several rolls of film exposed
on the floor. This is a violation of the
building code.
“ The operating booth was built before
the present city building code was passed
by the City Council, but there is practically
no difference in the requirements for build-
ing booths in the new and old codes. The
booth was made of sheet iron. The fire
spread to the front of the building through
a ventilator in the booth, but at no time
was the theatre proper in danger. The the-
atre owner will not be permitted to repair
the old booth. I will require him to in-
stall a new one.
“ I am not satisfied with conditions ex-
isting in scores of motion picture theatres
in Indianapolis, and if I had my way every
one would be a fireproof structure. Of
course, this would be impossible under our
ordinances.”
The theatre is owned by Delhi G. Bram-
ble, 401 North Illinois street, Indianapolis.
READER GOES TO UNICORN
D. D. Leader, one of the first men to
exhibit motion pictures in Maine and the
first man to devote his whole attention to
that one form of entertainment, giving an
entire and continuous motion picture show,
has accepted a position with the Unicorn
Film Service Corporation, and has been
installed manager of the Bangor exchange.
Mr. Leader knows the needs of the ex-
hibitors in that state about as well as any
man in the business, having opened the
first house for the exclusive motion pic-
ture show in Rum ford in 1905. Since that
time Mr. Leader has been connected with
several successful houses and in recent
years has been manager of the Empire
theatre in Portland.
He is just looking over the business of
the Unicorn in Maine and will make a
visit to the exhibitors using this service
during the next two weeks. He knows
what the motion picture business of the
state is and says, “ This is going to be
the biggest season for moving pictures,
that Maine has ever seen.” He is making
arrangements for the features that are
soon to be released by the Unicorn peo-
ple.
David E. Dow, who has been manager
of the Unicorn in this city for the past
two months, has gone with the “ Circula-
tion ” exhibitors in Boston.
Careless Handling of Filins in Indianapolis Cause of Fire
Entailing Loss of Life, Says Commissioner of Buildings
October 7, 1916 MOTION PICTURE NEWS 2185
“ The ‘ News ’ wishes to include under this heading novel advertising ideas, successful schemes in management, decoration and equip-
ment of the theatre — everything in fact done by the exhibitor to stimulate his trade. We invite every exhibitor to send for publi-
cation the successful ideas that he has worked out, also to come to us for suggestions or information. Address the Editor.”
Getting Atmosphere Into a Lobby Display
f t T REGARD the lobby display I built
^ to advertise ‘ The Spell of the Yu-
kon ’ as the best piece of work I
have ever done,” said M. Kashin, whose
lobby displays at the Midway theatre,
Montreal, were the feature of this depart-
ment for the issue of September 30.
The whole set is as simple as it is
striking, — two qualities which, as we said
last week, Mr. Kashin considers indis-
pensable in successful advertising of any
kind, but especially in the lobby display.
The main feature, as the close-up of
the theatre front on the right reveals, is
the cardboard reproduction of an open
book.
Inscribed on one page is the poem by
Robert Service which was the foundation
and inspiration of the picture. Facing it
is a portrait of Edmund Breese, the star.
The mimic volume is flanked by the regu-
lar lobby frames.
In this instance, the stills there used
not only serve as glimpses of the picture,
but they illustrate the poem which Mr.
Kashin has thoughtfully reproduced, and
give the passer-by two reasons for exam-
ining them where he would ordinarily
have had but one.
In other words, Mr. Kashin has doubled
the usual value of his lobby frames by the
use he has made of them on this occasion.
Overhead, and stretching from one side
of the upper half of the lobby to the other,
is a great panel, depicting a typical Alas-
kan scene, with the dog-sled dominating
the whole in the foreground.
Above this, in turn, runs a banner bear-
ing the name of the picture and that of
Metro, the producing company.
The lights around the entrance arch
have been hung with imitations of icicles
that sparkle in the rays of the incan-
HE HAD THE WrHOLE TOWN CRANING
THEIR NECKS
Boy, page H. J. Lego, proprietor of the
Majestic theatre at Fort Dodge. There is
a gentleman here who wants to meet the
most progressive exhibior in Iowa. Get
Mr. Lego for him.
This would be the truth if somebody did
want the most progressive exhibitor in
Iowa. Mr. Lego is constantly springing
something new and original. His latest
stunt was a winner and he got lots of
business as a result. The picture was
a Paramount release, “ The American
Beauty.”
Mr. Lego purchased one thousand varied
colored balloons and had them on hand
the morning of the first day of the pic-
ture. Going to the side of town where he
would get the wind to blow over Fort
Dodge, Mr. Lego took these thousand
balloons and one tank of oxygen. You can
guess the rest. Inside of thirty minutes
he had five hundred of these little balloons
floating over the town.
On one hundred of them were compli-
descents. The latter effect, it hardly
needs to be explained, was gained by glue-
ing strips of cotton wadding to the globes
and sprinkling them with “ diamond dust.”
Elaborate as this lobby display might
seem to the casual observer, it cost no
more than the one we discussed at length
here last week, — about fifteen dollars.
mentary tickets. The other five hundred
he distributed among the kids of the city.
On one side of the balloon was the name
of the theatre and the date of the show.
The other side named the play and the
star. Suffice to say, he got the business.
BOOSTS SUNDAY AND HOLIDAY
ADMISSIONS TO TWENTY-FIVE
CENTS
The Majestic theatre, Detroit, Mich., has
increased its prices for admission on Sun-
days and holidays to twenty-five cents for
all parts of the house; in other words,
there will be no admission to the theatre
at less than a quarter. Heretofore Sun-
day and holiday prices have been ten,
fifteen and twenty-five cents.
The change to the advaced price has
made no difference in the Sunday attend-
ance, the number of paid admissions being
greater than ever, while the receipts much
greater. The day of cheap prices for high-
class motion pictures is apparently on the
wane.
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Another of the Kashin Lobby Displays Which Have Made the Name of the Midway Theatre, Montreal, Famous Throughout the Canadian City
2186
MOTION PICTURE NEWS
Yol. 14. No. 14
The New Garrick, Minneapolis
New Majestic Theatre, St. Paul
Alhambra Theatre, Milwaukee
Northwestern Picture Houses Rank with the Best; Noted for
Novel House Management Methods
STANLEY THEATRE IN PHILADELPHIA
SCORES BEAT ON NEW S WEEKLIES
The Stanley theatre recently showed a
“beat” on the news weeklies, and even
the newspapers in Philadelphia. Mr.
Mastbaum detailed Oscar A. Morgan,
publicity manager of the Famous Players
exchange, to go to the Essington shipyards
and take pictures of the launching of the
Nedeva 2nd Submarine Chaser, the only
boat of its kind in the world. It is a sixty
foot boat, capable of making thirty miles
an hour. It is equipped with wireless, and
can cruise 1,000 miles. Everything is done
by electricity, even the firing of the guns
and cooking and heating.
The boat carries a six pound non-recoil
gun, such as is used on the Allies aero-
planes. This gun has never before been
mounted on a boat. It is peculiar, in that
the missile leaves one end of the rifle and
the charge the other, making a perfect bal-
ance. Mr. and Mrs. E. T. Stotesbury, well-
known society people of Philadelphia, were
the sponsors, presenting the boat to Mrs.
Stotesbury’s son, H. R. Cromwell, who has
been commanded by Admiral Benson to
take charge immediately and report for
maneuvers. The picture caused a great
deal of favorable comment.
SEATS FOR LADIES WITHOUT ES-
CORTS, AND USHERS FOR THE
EXCLUSIVE SECTION
Shea’s Hippodrome, Buffalo’s largest
photoplay house, has inaugurated a popular
innovation in setting aside at all matinees
one section of the orchestra floor for the
exclusive use of ladies without escorts.
Women ushers have been introduced and
since its inception, the idea has proved
so popular that the section is filled to
capacity every afternoon.
This idea is a good one and assures
lady patrons of theatres that they will not
be annoyed by “ mashers.”
VISITING CARD NOVELTY ADDS 20
PER CENT. ATTENDANCE
In our issue of August 19 we suggested
a novel method of utilizing a visiting card
to advertise coming productions. This
unique visiting card has been used by the
manager of the Columbian theatre, Santa
Rosa, Cal. Mr. Carrington, when sending
us the enclosed specimen card he distrib-
uted, states th&t his business for the two
days increased 20 per cent., as a result of
adopting our original live wire advertising
stunts.
IN their way, the theatres shown on this
page are as representative of the cities
in which they are located as is the Strand
of New York. To say the Alhambra,
New Garrick or New Majestic, Milwaukee,
have made innovations is the same as
recording something new in the style book
of motion picture theatres.
Everyone in the motion picture industry
has heard of the Alhambra theatre of
Milwaukee. Mr. Fischer, its manager has
a keen sense of showmanship and a wide
knowledge of amusements and knows how
to serve the public. There perhaps is no
other manager that is so keen for courtesy
in his employees as is Mr. Fischer. With
ris ability and Paramount pictures he has
made the Alhambra theatre the pride of
the motion picture industry in his section
HERE is a suggestion which we think
motion picture theatre owners could
act on to the great pleasure of the in-
mates of the old people’s homes, and at the
same time make it appear that their thea-
tre is popular at supposedly slack hours.
Over two years ago a theatre proprietor
was approached, and it was suggested to
him that he could give much pleasure to
the old ladies in a home situated two
blocks from his theatre, by admitting them
free on afternoons each week, and at such
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I W HAT IS A HOUSE ORGAN?
IT IS the exhibitor’s personal mes- g
| sage to Ids public.
IT IS a periodical catalog of mer- g
| chandise and a news medium in |
happy combination.
I IT IS a means by which you adver- |
| tise that certain pictures, music, and |
| comfort are being sold at your the- |
I atre. |
| IT IS your effort to increase the §
power of the motion picture theatre j
| — it can be great or little, insofar as I
you put your own vital energy into it. |
I IT IS your personal grip upon your |
I patrons, and is worth while doing
well, because it most assuredly pays. |
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of the country for many miles around.
Under the guidance of Mr. Calvert, the
New Garrick has been offering Paramount
pictures to Minneapolis' most critical photo-
play fans. It is noted not only for its
attractions, but for the manner in which it
is conducted and the original and novel
way Mr. Calvert has of procuring patron-
age.
At the New Majestic in St. Paul, Mr.
Goldman not only manages the theatre,
but also manages to draw the biggest
audiences of this critical city with the
Paramount Program. The New Majestic
is in the midst of many photoplay houses,
but enjoys a peculiar distinction because
of the many original things Mr. Goldman
does toward attracting public attention to
his house.
hours that he had the most spare seats.
He realized that many of the women
had no allowance for such pleasures, and
had not for years seen modern life ; what
a golden opportunity for them to see the
happenings of everyday life through the
screen. The matron of the home fell in
with the idea readily with the result that
fifty permanent complimentary tickets
were presented to the home for the use of
the inmates.
Two months ago when visiting the home,
the matron informed us, that the old ladies
go regularly every week to the theatre,
and can hardly wait until dinner is over
to get off to the “ movies.”
The proprietor who had performed this
charitable act was most gratified to know
that he had been afforded the opportunity
to entertain the old ladies.
A BLIND MAN MAKES PEOPLE W ITH
GOOD EYESIGHT SEE SCREEN
LIGHT
M. H. Cinberg of the Magnate, Lyons,
Neb., was showing “ The Little Girl Next
Uoor ” when he ran across a blind man
in the streets. He hired the blind man
at six dollars a day to parade the streets
with his cane and dog, wearing a sivn,
“I’d give $500 if I could see ‘The Little
Girl Next Door.’ ” It took, said Cinberg_
and made money.
Free Tickets for Inmates of an Old Ladies' Home: Permanent
Complimentary Passes Issued
October 7, 1916
MOTION PICTURE NEWS
2187
■a
Looking Ahead With The Producers
“ The Code Letter ” Is the Title of the First Release of the
“ Grant, Police Reporter ” Series from Kalem
Ollie Kirkby and George Larkin in the First of the New Kalem Series, “ Grant, Police Reporter ”
<<'”PHE CODE LETTER” is the title
A chosen by Kalem for the first story
of the new series of newspaper adventures
by Robert Welles Ritchie. George Larkin
and Ollie Kirkby will make their bow in
this initial episode of the new series on
Friday, October 20.
In the official announcement Kalem lays
particular emphasis on the fact that
“ Grant, Police Reporter,” will be released
to exhibitors in the regular program of
the General Film Company. The expendi-
tures for stories, stars and publicity on
“ Grant, Police Reporter,” are setting new
marks for a one-reel series, and it was
thought in some quarters that the feature
might be a special release. But Kalem an-
nounces that it will follow the policy that
has proven so successful in the case of
“ The Girl From Frisco ” and place the
series within reach of exhibitors just as
any regular General Film release.
The new series will take the place on
Kalem’s schedule left open by the calling
of Ivy Close to England, a one-reel epi-
sode being issued every Friday. Work of
production on “ The Code Letter ” has al-
ready been completed, and the first run in
the Kalem projection room has doubled
the enthusiasm of the company’s execu-
tives over the new series.
Grant ’ will surely be a winner, “ de-
clared Mr. Wright, of the Kalem Com-
pany, to a representative of Motion Pic-
ture News. “ It is a wonderful combina-
tion of thrilling action and logical stories
— the quality aim that we have set out for.
When the picture is released you will
surely agree with us that George Larkin
is even surpassing the daring that gained
him his dare-devil reputation, while Ollie
Kirkby is showing rare ability in dramatic
acting.
“ In this new series by Robert Welles
Ritchie we aimed to produce a picture that
could find a place in any house ,and ‘ The
Code Letter ’ proves to us that we have
secured the combination of quality and
strength. Robert Ellis, the director, has
grasped our ideas fully and has hit the
mark with the first shot.”
One of the thrilling scenes in “ The
Code Letter ” shows George Larkin per-
forming a daring feat in the heart of
Jacksonville’s business section. Larkin is
letting himself down hand over hand on
the rope of a painter’s scaffold when the
other supporting rope is cut and he
swings through the air six stories above
the pavement. Hundreds of Jacksonville
persons crowded Julia Street when the
feat was performed on the side of the
Everett Hotel and cheered lustily when
the player managed to swing himself to
safety by grasping a fire escape.
In addition to the two stars, the cast of
the initial production includes William
McKey, Robert Ellis, Arthur Albertson
and numerous others. The story is a mys-
tery revolving about the code letter of the
title and the suspense is said to hold to
the final scene.
“COUNTRY THAT GOD FORGOT” IS
FIRST RED SEAL PLAY THROUGH
KLEINE-EDISON-SELIG-ESSANA Y
“ The Country That God Forgot,” the
Selig Red Seal play, which has created so
much favorable comment in the trade, will
be William N. Selig’s first release in
Kleine-Edison-Selig-Essanay. The release
date will be Monday, October 2.
Marshall Neilan wrote and directed
“ The Country That God Forgot,” and the
leading character roles are undertaken by
Tom Santschi, George W. Fawcett, and
Mary Charleson.
The five-part drama is a tale of a West-
ern desert — of a godforsaken country —
and of a woman who longed for the joys
of the great world outside.
How a great mistake was rectified, how
love finally found a way, and how grim
Nemesis came to pay retribution are epi-
sodes in this drama.
WITH COMPLETION OF “THE BIG
SISTER” MAE MURRAY RETURNS
TO PACIFIC COAST
With the completion and release on the
Paramount Program of “ The Big Sister,”
her last starring vehicle ; Mae Murray,
Famous Players-Lasky star, returns to the
Pacific Coast. Originally a Lasky star,
Miss Murray was transferred to the Fa-
mous Players studio after the merger of
the two producing companies, because the
atmosphere required for “ The Big Sister ”
was strictly Eastern, the scenes being laid
in and around New York City.
Miss Murray’s next production is to be
called “ The Heir Apparent,” and will deal
with the life of a young English girl in
South Africa.
In California there are miles and miles
of hills and table-lands, which accurately
resemble the type of country with which
we all associate mention of South Africa.
It is, 'therefore, only natural that Miss
Murray should be sent back to the Coast
for this photoplay.
The story itself revolves around a young
girl of English parentage, who has been
left alone in South Africa by the death of
her parents. She has been made a ver-
itable slave by Varley, a wealthy but bru-
tal farmer. The girl is really the heir to
the Brentwood estates, and her aged grand-
mother is endeavoring to get some trace of
her. Through an attempted deception of
the old lady, a young lawyer is sent to Af-
rica in search of Margot. He stumbles
upon the real Margot by accident.
VITAGRAPH RELEASES THROUGH
GENERAL IN WEEK OF
OCTOBER 2
On Monday, October 2, General Film
will release the Vitagraph comedy “ Mak-
ing an Impression.” It was directed by
Frank Currier. On Friday, October 6,
General Film will release a Vitagraph one-
part comedy entitled “A Vampire Out of
Work.” This is a burlesque on the vam-
pire type of picture and Josephine Earle is
featured.
On October 7 a Broadway Star Feature
in three parts, entitled, “Cantrell’s Ma-
donna,” is scheduled. Gordon Gray and
Virginia Hammond are featured. The di-
rector of “ Cantrell’s Madonna ” is Thomas
R. Mills.
2188
MOTION PICTURE NEWS
Vol. 14. No. 14
October Will Be a Stirring Month for Esscinay; Five Features
and Program Productions Are Expected to Test Its
Studio and Laboratory Facilities
OCTOBER will be the stirring month
for Essanay. Five large features
and quality program productions will test
its studio and laboratory facilities to the
utmost, and, in keeping with President
George K. Spoor’s faith in the industry
the construction of these plays will be ac-
complished with rather greater expense
than is usual in the business. Mr. Spoor
views the coming fall and winter season
with optimism and this has led him to be-
lieve that more than customary expendi-
ture for production is warranted.
“ A brisk and healthy competition so far
enabled producers to keep abreast of the
demands of the public,” he says. “ It now
behooves us to surpass our standards of
the past year in supplying entertaining
photoplays, lest the patrons decide that the
industry is not progressing and is neither
up to nor in advance of their requirements.
“ This can be obtained only by additional
expenditure. Essanay’s system of manu-
facture, and its complete facilities for such,
effect a saving in the technical end which
permits of more being spent in the line of
artistic production. I believe ‘ The Return
of Eve ’ and ‘ The Prince of Graustark ’
offer an exposition of my meaning better
than it can be placed in words.”
“ The Return of Eve ” will be the first
feature released through the new Kleine-
Edison-Selig-Essanay Service. The date is
October 2. Shortly after, at a time to be
announced later, “ The Prince of Grau-
slark,” adapted in five acts from George
Barr McCutcheon’s novel, will be released.
At this time final scenes will be taken
for “ The Chaperon’s,” made famous on
the stage by Maxime Elliot, and “ The
Breakers,” taken from Arthur Stringer’s
story in The Saturday Evening Post.
Edna Mayo and Eugene O’Brien will ap-
pear in the former and Bryant Washburn
and Nell Craig in the latter. Each play
will be in five acts.
Also at this time Henry B. Walthall will
be appearing before the camera in his
next feature, the title of which will be an-
nounced soon.
Essanay’s October program for General
Film Service offers selection of good
stories. “ An Old Fashioned Girl ” opens
the month of October 3. It is a two-act
piece featuring Marguerite Clayton, and its
backgrounds are the beautiful spots around
historic Starved Rock, 111. On the next
day “ The Fable of the Kid who shifted
his Ideals to Golf, and then became a
Baseball Fan and took the only known
Cure,” will be offered in one reel. Harry
Dunkinson, comedian, who has not been
seen in the popular George Ade fables for
some time, plays the lead in this offering.
The three-act offering for the week is re-
leased on October 7. Harry Beaumont
wrote, directed and played the lead in “ His
Little Wife,” a drama of small town life
Gertrude Glover plays opposite him.
The second week opens October 10 with
“ Money to Burn,” a two-act piece fea-
turing Lillian Drew. Wallace A. Carl-
son’s Canimated Nooz Pictorial, a split
reel with scenic, follows the next day, to
provide its customary number of laughs.
The three-reeler on October 14 is “ Lost
Twenty-four Hours,” a famous stage com-
edy. Richard C. Travers and Marguerite
Clayton appear in the leading roles and the
supporting cast includes many other lead-
ing Essanay players.
“ The Fable of the Kittenish Superanns
and the World-Weary Snipes,” is a George
Ade fable in two reels offered on October
17. This fable contrasts the enjoyment
gotten from life by a group of middle aged
persons, with the bored outlook a lot of
debutantes and their dancing beaus have
upon existence.
On October 18, Wallace A. Carlson, car-
toonist, will bring back Dreamy Dud to
his many friends in the usual split reel
with scenic. The three-reeler, offered
October 21, marks the first appearance of
E. H. Calvert since “ According to the
Code,” a five-act feature. It is entitled,
“ Isle o’ Love.”
Richard C. Travers and Marguerite
Clayton take the leading roles in “ Bor-
rowed Sunshine,” a story built around the
activities of a little girl of five. This will
be released on October 24. Canimated
Nooz follows on October 25. “ It Never
Could Happen ” is the title of the three-
act piece, released October 28. Richard
Travers and Lillian Drew appear in the
leading parts. On October 31 a two-act
comedy, “ The Lifesaver,” with Harry
Dunkinson, will be released.
The Straight Way, ' from Fox on October 2, Will Be Followed
by 44 The War Bride’s Secret ” on the 9th and
44 The Ragged Prince ” on the 16th
heart. The quaint humor of the plainsmen
VALESKA SURATT, Virginia Pearson
and June Caprice will appear in three
William Fox releases for the first weeks
in October. The appeal of each story is
entirely different from the other.
Miss Suratt’s picture, her first since “ The
Soul of Broadway,” tells of a woman’s
revenge plot which nearly brings disaster
upon herself and her own daughter at the
last moment. Several hundred feet of film
were made at Sing Sing for some of the
scenes. Another of the interesting scenic
parts is the realistic effect of lightning
striking a house. There is a flash during
a hard thunder-storm and the entire wall
crumbles beneath the stroke. Two and a
half weeks were spent in building the
"set” just to destroy it.
For the second week in October, there
is released a dramatic story of life during
the war in a simple Scotch village, and the
torment the struggle brings to a woman’s
acts as a foil to heighten the emotional
appeal.
A cheery, optimistic little tale is woven
through Miss Caprice’s third production
for the William Fox films. The story was
written by Frederic Chapin, and gives the
winsome actress the sympathetic role of a
waif. Harry Hilliard plays opposite the
youthful star. The inimitable Jane Lee
is also included in the cast.
The releases are : On October 2, Val-
eska Suratt in “ The Straight Way. The
story of a woman’s quest for happiness
with Glen White and Herbert Heyes in the
supporting cast.
Ort October 9, Virginia Pearson in “ The
War Bride’s Secret,” a vivid portrayal of
war’s women.
On October 16, June Caprice in “ The
Ragged Princess.” A Cinderella-like pic-
ture of charm and power.
Florence La Badie in 44 The Pillory ” and Gladys Hulette in
44 Prudence the Pirate ” Play W idely Different Roles —
Pictures W ill Be Released by Pathe in October
FLORENCE LA BADIE in “The Pill- who wants to be a pirate. Aided by a
ery,” and Gladys Hulette in “ Prudence,
the Pirate,” plays of widely different types,
are the features that Thanhouser will
release through the Pathe exchanges in
October. “ The Pillory,” written by Philip
Lenergan and directed by Frederic Sulli-
van, is a drama woven around a mother
who has sinned, her daughter and an
intolerant aunt who in a fanatical at-
tempt to act as an apostle of vengeance
cruelly persecutes the mother who is trying
to atone for her sins.
Florence La Badie is the daughter, Marie
Shotwell is, the mother and Marie Haynes
is the bigoted aunt. Ethyle Cooke, George
Marie and Yale Benner are others who
have important parts. “The Pillory” is
to be released on October 8.
“ Prudence, the Pirate,” is a comedy
drama by Agnes C. Johnston, who wrote
” The Shine Girl,” and is directed by
William Parke, who produced that feature.
“ Prudence ” will be released October 22.
Miss Hulette plays a romantic little girl
party of tramps and a boy chum she sets
sail in the good ship “ Bucket of Blood,”
captures her aunt’s house boat and breaks
up a party to which she was not invited.
Panthus, the ugliest pup in the world,
is a feature of the picture.
Flora Finch, famous for years as a
co-star with the late John Bunny, is Miss
Hulette’s aunt. Barnett Parker, Riley
Chamberlin and William Parke, Jr., are
prominent in the supporting cast.
“ FAITH ” IS MISS MINTERS THIRD
PICTURE FOR MUTUAL
The picture which is absorbing the time
and attention of Mary Miles Minter is
“ Faith,” the feature which will constitute
the fourteen-year-old star’s third release
as a Mutual player. “Youth’s Endearing
Charm ” has already gone to the public.
“ Dulcie’s Adventure,” her second picture,
is ready for release on October 2.
“Faith” was written by James Kirk-
wood, Miss Minter’s director.
October 7, 1916
MOTION PICTURE NEWS
2189
CHAPLIN’S NEW COMEDY, “ THE PAWNSHOP.” AND “DULCIE’S ADVENTURE,” THE LATEST MINTER PICTURE \RE
AMONG MUTUAL RELEASES NEAR AT HAND
44 The Pawn Shop,” with Chaplin, and 44 Dulcie’ s Adventure,”
with Miss M inter, Heads Mutual List for Week
of October 2
WITH Charlie Chaplin, in his newest
Chaplin - Mutual release, entitled
“ The Pawn Shop,” and Mary Miles Min-
ter, in her second Mutual star production,
“ Dulcie’s Adventure,” heading the week’s
releases, the Mutual Film Corporation’s
output for the week of October 2 takes on
interest. Both pictures will appear on
Monday, October 2.
Aside from these, a five-part Mutual
masterpiece, featuring Winnifred Green-
wood and Edward Coxen, “ A Woman’s
Darling”; the last of the five installments
of the Gaumont Company’s “ Fantomas ”
detective series, entitled “ The False Mag-
istrate ” ; the usual output of current and
scenic film ; a number of comedies and a
two-part drama will be counted among the
week’s releases.
In “ The Pawn Shop,” as in the last of
his comedies, “ The Count,” the half-
million-dollar funny man appears in his
own famous make-up — the feet, the baggy
trousers, the mustache and the ridiculous
hat.
Edna Purviance, the fair, is seen in the
role of the pawnbroker’s daughter.
In “ Dulcie’s Adventure,” produced by
James Kirkwood, little Miss Minter ap-
pears in the role of an appealing young
southern girl, a characterization for which
the fourteen-year-old star is exceptionally
well suited, since she herself is a daughter
of the South.
She was born in Louisiana, where she
spent her earlier days.
Aside from the characterization of Miss
Minter, there is much of the atmosphere
of the South added to the drama in the
characters of the young girl’s two maiden
aunts — Aunt Emmie and Aunt Netta — •
roles portrayed by Bessie Banks and Marie
Van Tassell.
As Harry, the boy whom Dulcie loves,
Alan Forrest appears. Aside from him,
there are Mollie Schafer, Perry Banks,
John Gough, Harry Von Meter, Gertrude
Le Brandt, William Carroll and Robert
Klein.
“ A Woman’s Daring,” the M utual
masterpiece of the week, is scheduled for
release on October 6. In it are Winnifred
Greenwood and Edward Coxen.
In support of Miss Greenwood are Mr.
Coxen and George Field, the perfect vil-
lain, and a well-balanced cast.
“ The False Magistrate,’ the fifth “ Fan-
tomas ” installment, will be released Thurs-
day, October 6. In it, as in the other in-
stallment, Fantomas, one of the greatest
crooks of fiction, escapes at the last mo-
ment, and in a wholly unexpected manner,
from death at the hands of the law, and
from Juve, the world’s master detective,
and Fandor, the journalist, the great
sleuth’s aid.
There is a whimsically humorous turn
to the Thanhouser two-part drama, “Ara-
bella’s Prince,” a release of October 6.
A delicious touch is introduced with the
youthful Clavering Jones, Jr., a ten-year-
old youngster, who aspires to be Arabella’s
prince. The spinster’s cat and the sea
dog’s parrot afford some interesting mo-
ments.
The Beauty comedy release of the week
is released, as usual, on Tuesday. Orral
Humphrey appears at this time in a farce,
the name of which is “ Slicking the
Slickers.” Mr. Humphrey gets out of this
funny story his usual amount of eccentric
humor.
“A Touch of High Life,” a Vogue
comedy in two reels, appearing Sunday,
October 8, gives Paddy McGuire, the Mu-
tual funny man, unusual situations to his
heart’s content.
The Cub comedies for the week will be
three in number. “ Oh ! For a Cave Man,”
the first of these, will appear Friday, Oc-
tober 6, and “ Won by a Fowl ” and “ That
Wonderful Wife ” will both go out on the
following day.
The remaining releases for the week
consist of the usual scenic and current
material of Gaumont production. Mutual
Weekly No. 92, the news pictorial, and the
split reel scenic-comic, “ See America
First,” will go out on Wednesday, and
“ Reel Life,” the Mutual’s magazine in pic-
tures, will be released on Sunday, Octo-
ber 8.
At the Left, a Scene from “Fantomas”; Below,
"A Woman’s Daring” (Mutual Masterpicture)
“ THE FALSE MAGISTRATE ” CON.
CLUDES GAUMONT’S “FAN-
TOMAS” SERIES
With the showing of “ The False Magis-
trate,” October 5, the last of the five “ Fan-
tomas ” episodes will have reached the
screen. The call for additional prints to
supply the demand is a gratifying indica-
tion of the success which awaits “ The
Vampires; or the Arch Criminals of
Paris,” the new Gaumont series of nine
episodes, which will be released through
the Mutual Film Corporation in the near
future.
“ The False Magistrate ” completes the
series. “ Fantomas ” is serving as an in-
troduction to the longer series, “ The Vam-
pires.” The new series is also in episodes
of three reels each. One episode a week
is scheduled for nine weeks.
RORZAGE WILL SOON BE SEEN IN
“ IMMEDIATE LEE”
“Immediate Lee,” a picture of the good
old Western type, a forthcoming Mutual
(American) release, gives Frank Borzage,
the able actor-director, his favorite role.
“ Immediate Lee ” is named “ Immedi-
ate ” because he is quick with his gun.
Pitted against a band of cattle rustlers and
outlaws, he comes out victorious, but not
without his little struggles, and wins the
pretty girl of the piece.
Opposite Mr, Borzage appears Anna Lit-
tle.
219#
MOTION PICTURE NEWS
Vol. 14. No. 14
“ Borrowed Plumes ” from Universal, Is Expected to Put
Patrons in Fine Feather, While “Clipped Wings ' Will
Fly High Without a Handicap
Wall of Wails is shown, the different types
of people, a Mohammedan maiden, a sacred
parade, the well into which Joseph was
TWO Universal Special Features and a
Red Feather five-reel drama head the
Universal Program for the week of Oc-
tober 2.
The first special feature is “ Borrowed
Plumes,” a two-reel episode of the “ Tim-
othy-Dobbs-That’s-Me ” series in which
Carter de Haven is starred. “ Borrowed
Plumes ” was written by Bess Meredyth
and produced by Wallace Beery. Robert
Milash, Marcia Moore and Dan Duffy ap-
pear in support of Mr. De 'Haven.
The other Universal Special Feature is
“ Clipped Wings,” the eighth two-reel epi-
sode of the new Universal serial, “ Liberty,”
featuring Marie Walcamp, Eddie Polo and
Jack Holt, with Maud Emory, G. Raymond
Nye, Neal Hart, Bertram Grassby and L.
AL Wells also in the cast. “Liberty” was
written and is being produced by Jacques
Jaccard.
The week’s Red Feather is “ Under Sus-
picion,” a five-reel drama to be released
October 2. “ Under Suspicion ” was writ-
ten by the famous English novelist, E.
Phillips Oppenheim, and was adapted and
produced by George L. Tucker. Douglas
Alunro, Gerald Ames, Bert Wynn and
Laura Cowie take the principal roles in
the play.
On the same day “ With the Spirit’s
Help,” a Nestor Comedy featuring Eddie
Lyons, Lee Moran and Priscilla Dean, will
be released. The story of the play by
Virginia Kirkley was scenarioized and pro-
duced by L. W. Chaudet. Fred Gamble
appears in support of the trio of princi-
pals.
On Tuesday, October 3, Ben Wilson,
supported by Edna Hunter, plays the lead-
ing role in “ The Heart of New York,” a
three-reel Gold Seal underworld drama
written by William Addison Lathrop and
produced by Ben Wilson. Charles Ogle,
William Welsh, Howard Crampton, Mar-
garet West and Dixie Compton also play
prominent roles in the picture.
There will be no release under the Victor
brand on October 3.
On October 4 the feature of the day
will be Dan Russell in the two-reel L-Ko
comedy, “ Safe in the Safe,” in which the
chief of police of a certain town finds that
his home and office has become the ren-
dezvous and hiding place of all the crooks
for two hundred miles around. On the
same day Number 40 of the Universal
Animated Weekly will be released. There
will be no releaase under the Laemmle
brand on this date.
" The Eternal Way,” a Big U drama
featuring G. Raymond Nye and Vola
Smith, will be the feature of the program
of October 5. The drama was written
and produced by C. Elfelt. Charles Gunn,
May Hill and Eddie Brown also play im-
portant roles in the picture. Under the
Powers brand will appear the Hy Mayer
educational drawings, “ Pen and Inklings
in and Around Jerusalem.” This is a
combination of a cartoon by Hy Mayer
and a travel picture in Palestine. At times
the moving picture is stopped and a car-
toon by Mr. Mayer faded in. The famous
cast by his brethren and the place of
Christ’s nativity. There will be no release
under the Victor brand on this date.
On October 6 the Universal Special,
“ Somewhere on the Battlefield,” a two-
reel military drama featuring Hobart Hen-
ley, Claire McDowell and William Welsh,
will be released. The story of this strong
and timely drama was written by H. H.
Van Loan at the suggestion of Hobart
Henley. Mr. Van Loan’s story in the
New York Evening Mail was scenarioized
by Elliott J. Clawson and produced by
Hobart Henley. The play deals with the
adventures of an American hospital corps
in Servia. On the same day Billie Mason
and Madge Kirby co-star in the Victor
comedy “ A Charming Villain,” which was
written by Harry Wulze and produced by
John Steppling.
There will be no Rex release on this
date.
Little Zoe Rae will be featured on Octo-
ber 7 in “A Mountain Tragedy,” a Bison
two-reel drama written by Calder John-
stone and produced by George Cochrane.
E. J. Denecke, Marjorie Ellison, Buster
Emmons and Bert Law appear in support
of the diminutive Universal star. On the
same day William Franey and Gale Henry
with Milburn Moranti and Lillian Pea-
cock appear in “ Father Gets in Wrong,” a
Joker comedy written by William Schoene
and produced by Allen Curtis.
Dorothy Davenport and Emory Johnston
share honors on October 8 in the Rex
two-reel society drama, “ The Human
Gamble,” which was written by Calder
Johnstone and produced by L. B. Carleton.
Richard Morris and Alfred Allen appear
in support of the principals. There will be
no Imp or L-Ko releases on this date.
Five one-reelers will be released on the
Universal program for the week of October
2 under the Imp, Big U, Rex, Laemmle
and Victor brands. The titles of these
five special releases had not been decided
upon at the time of going to press.
Pictographs Show How the Wild Untamed Oyster Becomes a
Quiet Animal with a Placid Disposition; Revolution
in Paper Making Also Shoivn
ANN PENNINGTON, the “Follies”
star, makes her second appearance in
the Paramount Program in “ The Rain-
bow Princess,” produced by the Famous
Players, during the week of October 9.
This, together with “ Miss Nancy,” a Pallas
production in which Vivian Martin is
starred, will be the two main features on
the Paramount Program.
On both these features, Paramount
through its exchanges, has prepared pub-
licity and advertising aids.
During the same week the “ little fea-
tures ” released by Paramount will consist
of the 35th edition -of the “ magazine-on-
the-screen,” the Paramount Pictographs,
the 36th of the series of “ trips-around-the-
world,” conducted by Burton Holmes, in
which he will take his fellow-travelers
through “ Old Ireland,” and the Para-
mount-Bray cartoon, “ Col. Heeza Liar
Gets Married,” from the pen of J. R. Bray.
The week of October 16, Paramount will
issue its second comedy “ Bridget’s
Blunder,” produced by the United States
Pictures Corporation.
The four leading subjects tell of how
wild oysters are captured, how swampy
ponds are turned into places beautiful, how
wood is converted into paper, and the first
showing of motion picture sculpture.
The capturing of wild oysters is par-
ticularly thrilling, and tells an interesting
story of how oysters are planted, grown,
polished, tagged, and all stages through
which the oyster passes, from the day it is
planted until it is eaten.
The idea of showing the public how to
make their municipalities more beautiful
than they had formerly conceived, is an
entirely new subject in the motion picture
field, and is done in a series of pictures
which are an inspiration to any populace
to turn their ugly, unsightly pools into
ideal gardens of arrangement.
“Converting Wood Into Paper” tells the
story of how after the discovery that print-
ing paper could be made from wood, the
industry was revolutionized and made the
penny newspaper possible.
In this release of the Pictographs, there
will be the first showing of motion picture
sculpture originated by William d’A. Hop-
kins.
The Paramount-Burton Holmes travel
picture for this week, takes a trip “ In
Old Ireland.”
Mr. Holmes will follow this trip with
one to Switzerland, and then will go to
Italy and other beautiful places of Con-
tinental Europe.
J. R. Bray’s animated cartoon for this
week is “ Col. Heeza Liar Gets Married,”
during the course of which the Col.’s new
wife goes on a strike for an eight-hour
day, and insists upon the Colonel making
his own meals.
On October 19, Paramount’s second com-
edy, “ Bridget’s Blunder ” will be released.
“LAND O’ LIZARDS ” GIVES ANNA
LITTLE CHANCE TO PLAY
COWBOY ROLE
In the role of a cowboy — trousers,
“ makings,” and all — the altogether de-
lightful Anna Little, Mutual (American)
star, dominates the Mutual Masterpiece,
“ Land o’ Lizards.”
Miss Little has always wanted to play a
boy’s role, a regular wild Western role,
giving her a chance to depict a boy of the
Western country, which has always been
her home.
Her opportunity came when “ Land o’
Lizards ” was written with her in mind by'
Kenneth B. Clarke, the short story writer.
Opposite Miss Little appears Frank Bor-
zage, who also directed the production, in
the role of “ The Stranger.”
October 7, 1916
MOTION PICTURE NEWS
2191
THE EASTERN STUDIOS
■■Illllllllllllllllllllllllll
THE sudden and dramatic death of
Arthur Hoops, the popular leading
man in many Metro productions,
who died in his automobile while driving
to his home in Bayside, L. I., is marked
with many striking coincidences. This
was remarked by his friends and fellow-
players around the Popular Plays and
Players studio, when the news of his death
came.
Mr. Hoops was apparently in excellent
health when he left the studio. He had
been working in some of the final scenes
in “ The Orchid Lady,” in which Mme. Pe-
trova is starred, and which is now being
completed under the direction of Burton
King. On the previous day Mr. Hoops
worked in a big scene near Dover, N. J.
Strangely enough, in this scene he was
supposed to be killed. The title which will
appear on the screen, in advance of this
scene, reads : “ The Hand of Destiny.”
The players associated with Mr. Hoops
recalled that Mr. Hoops laughingly re-
marked a few minutes before he worked
in the scene in Dover :
“ Well, good-by, fellows — here is where
I die. You slaves can go on and finish the
picture, while I am dead.”
Mr. King, who knew Mr. Hoops per-
haps better than any one else around the
studio, declared, when first he heard of
the actor’s death, that it surely was due to
heart failure, aggravated by a sudden
shock. This has been proved to be the
case. Mr. Hoops always was nervous
when riding in an automobile. He never
allowed his chauffeur to drive faster than
fifteen miles an hour. And whenever he
was in one of the company’s machines, he
was agitated until the trip was over. When
rounding a corner, or driving close to an-
other machine, Mr. Hoops invariably
shouted a warning to the chauffeur.
The morning of the day he died Mr.
Hoops purchased a new Mitchell car. He
made several calls on friends after he was
through working, and started toward his
home on Long Island. It has developed that
his negro chauffeur came within a few
inches of running down a man not fifteen
minutes before Mr. Hoops was found
dying in his car. Along with other coin-
cidences the man was Charles A. Taylor,
the scenario expert, employed in the gen-
eral offices of Metro. Mr. Taylor was
crossing Broadway at Forty-sixth street,
when a machine suddenly came from be-
hind the frame building occupied by the
subway construction workers. Mr. Taylor
jumped back, and not a second too soon.
The automobile came to a stop, then shot
on. Mr. Taylor saw that it was Mr. Hoops
in the car, and he shouted after him. There
was no response, and he saw Mr. Hoops
settle back, as if drawing a deep sigh of
relief. Fifteen minutes’ later he was dead.
“ Divorce and the Daughter ”
The next feature in which Florence La
Badie, the Thanhouser star, will be seen is
“ Divorce and the Daughter,” directed by
Frederick Sullivan, and written by Agnes
C. Johnston. It is a different sort of a
story, discussing in a new way the prob-
lems of married life and the effect of di-
vorce upon the children.
After “ Prudence, the Pirate ” was fin-
ished at the Thanhouser studios, everybody
wanted to adopt “ Panthus,” the ugliest pup
in the world, who is next in importance to
Gladys Hulette in the cast. Six persons
drew straws, and Robert Vaughn won
“ Panthus,” who now is condemned to live
in Brooklyn.
Work has begun at the Frohman-Flush-
ing studio on Augustus Thomas’s dynamic
play, “ The Witching Hour.” C. Aubrey
Smith, who returned from London, spe-
cially for the work in this production, is
spending five days a week at the studio
and two days at the theatre where he is
rehearsing with Margaret Ulington in her
new play. In addition to Mr. Smith, Jack
Sherrill, Helen Arnold, Etta De Groff, and
Robert Conness will have the important
parts. It will probably be in seven reels.
Helen Badgley, the Thanhouser kidlet,
is back in pictures. She is soon to be seen
with Vincent Serrano in A Modern Monte
Cristo.” Other motion picture actresses
have retired temporarily for various rea-
sons— to be married, to travel, etc. — but
none before ever retired for Helen’s rea-
son. She was out of the films because
her front teeth came out, and she couldn’t
act again until the new ones grow in.
E. H. Sothern, who has been working
at the Vitagraph studios for the past two
months, distributed gifts to three of the
men who have played a large part in the
making of his productions.
To Fred Thomson, the director, he pre-
sented a heavy Tiffany hand-wrought gold
ring with a blood stone signet setting. Ed-
die Cassel, the property man, and Charles
Davis, cameraman, also received heavy
gold signet rings. Each of the rings was
engraved with the following inscription :
“ In remembrance of Vitagraph days, from
E. H. S.” Mr. Sothern posed for his final
scene in “ An Enemy to the King ” on Sat-
urday, September 16.
The most significant combination of
Vitagraph stars in any forthcoming release
except Commodore Blackton’s big spec-
tacle, “ The Battle Cry of War,” have just
begun work in a new play at the Brooklyn
studios. They are Harry Morey, Alice
Joyce, and Marc MacDermott, and their
vehicle is a new play by Commodore J.
Stuart Blackton and Cyrus Townsend
Brady. It is being directed by William P.
How Peggy Burke, the Thanhouser Actress, Spends her Spare Moments. She Is in the Cast Supporting Gladys Hulette in “ Prudence, the Pirate,”
Released Through Pathe
2192
MOTION PICTURE NEWS
Vol. 14. No. 14
S. Earle. Mr. Morey and Miss Joyce have
been working together in “ The Battle Cry
of War.” Mr. MacDermott has just fin-
ished a big dual personality story directed
by Charles Brabin.
Having completed his C. N. and A. M.
Williamson serial, “ The Scarlet Runner,”
the Vitagraph star, Earle Williams, is ad-
ready hard at work for the forthcoming
Blue Ribbon releases which come regularly
after the run of the automobile adventure
story is completed. The story in which he
is now busy is by James Oliver Curwood.
Naomi Childers will play opposite Mr. Wil-
liams. The direction of this film has been
placed in the hands of Vitagraph’s woman
director, Marguerite Bertsch, who has just
completed “ The Devil’s Prize,” which she
wrote and directed in five week.
H. A. Barrows, who plays the Chief of
Police in “ Fires of Conscience,” William
Farnum’s new photopla3r, has acted in six
other Farnum pictures for William Fox.
Mr. Barrows is a very versatile actor, and
had widely different parts in his other
films.
MacDermott's Vacation
Marc MacDermott, who recently joined
the Vitagraph forces, and who plays the
leading male role in “ The Footlights of
Fate,” a recent Blue Ribbon feature, is
taking his vacation by spending the week-
ends with his wife and family at Atlantic
City. Owing to the fact that Mr. MacDer-
mott has been busily engaged in the mak-
ing of another feature he was unable to ar-
range his rest periods in any other way.
Gladys Hulette, having finished “ Pru-
dence, the Pirate,” a Thanhouser feature
to be released through Pathe, has started
on another feature by Agnes C. Johnston,
called “ Her New York.” O. A. C. Lund
is directing the play.
Capt. E. H. Calvert, Essanay heavy ac-
tor, has disbanded the volunteer troop of
cavalry he tentatively organized at the Es-
sanay studios at the outbreak of the Mex-
ican trouble.
He will immediately reorganize it if
volunteers should ever be needed.
The Ziegfeld “ Follies ” have gone on the
road, taking with them little Ann Penning-
ton and her even smaller Hula Hula cos-
tume. But thanks to the necromancy of
the motion picture film, neither the diminu-
tive Miss Pennington nor her abbreviated
costume have been completely departed
from our midst.
Before she left New York Miss Pen-
nington took her costume to a vacant field
in the vicinity of Scarsdale, where a little
Hawaiian village had been especially erect-
ed. Thither there also repaired the
Hawaiian orchestra to whose melodi-
ous strains Miss Pennington has been
dancing the Hula all summer at the New
Amsterdam. Then, while the cameraman
ground his crank, the celebrated dance was
accomplished in most approved style. Now
it is being incorporated into the circus epi-
sodes of “ The Rainbow Princess,” in which
the little dancer will be starred by the Fa-
mous Players.
“ The Hidden Scar,” in which Holbrook
Blinn and Ethel Clayton are the co-stars,
plunges a girl with a past into the heart of
a clergyman’s family, the members of
which have a hard time applying the “ go
and sin no more ” teaching when it is
brought home to them. Mr. Blinn plays
the agnostic friend who shows them the
error of their ways.
Arnold the Lead in “ Marooned ”
Edward Arnold, whose latest work be-
fore the camera was as Seymour Purch-
Virginia Pearson, the Fox Star, as Maud Muller
well, the heavy lead in “ The Return of
Eve,” will play the lead in “ Marooned,” a
new three-act drama now being constructed
at the Esanay studios.
There’ll be no canvas realism in Es-
sanay pictures. That company has just
completed what is believed to be the largest
all-wood setting ever constructed. Jt is
to duplicate a lodge in the Wisconsin
woods, where scenes were taken for “ The
Chaperon,” and construction required a
carload of birch saplings and 12,000 board
feet of lumber. It has been a general cus-
tom in the industry in “ sets ” of this size
to use painted canvas, but President
George K. Spoor has ordered that wher-
ever possible real construction be used.
“ The Fable of a Throbbing Genius of a
Tank Town Who Was Encouraged by Her
Folks Who Were Prominent ” is the title
of the latest George Ade Fable to be
filmed by Essanay. It is constriuied on the
craze of entering the film firmament.
W. Christy Cabanne, the director who
recently joined the Metro forces, has leased
the beautiful Pierce country home at For-
rest Hills, L. I., where he will live. His
wife and two daughters have arrived from
Hollywood, Cr-h, and are now installed in
their new home. The daughters are named
Vivien Christy Cabanne and Florence Tur-
ner Cabanne.
Lieutenant Charles Maigne, the author
of “ The Brand of Cowardice,” and for-
merly an officer in the regular army, is
playing an important role in this five-part
Metro play. Lionel Barrymore and Grace
Valentine are starred, and John W. Noble
is directing it.
“ Loneliness,” the World-Brady play
upon which Alice Brady has been occu-
pied in the star role since' finishing
“ Bought and Paid For,” is the work of
Willard Mack, one of the most successful
dramatists of the present time. Arthur
Ashley is featured in the principal male
role, and the cast also includes Justine
Cutting, J. Clarence Harvey, Walter Green,
Edward Langford, and Edward Kimball.
Harry Davenport is the director.
For the assembling of a National Cap-
ital “ mob scene ” for “ The Man Who
Forgot,” with Robert Warwick as its star,
the World Film people advertised in the
Washington papers inviting the public to
see itself in the movies, and fully 5,000 per-
sons responded.
Joan Sawyer will keep on dancing even
though she has deserted the stage for the
silent drama. In her next Fox picture,
now being staged under the direction of
Tefft Johnson, she will dance in the un-
usual setting of a gypsy camp in the glow
of the camp fire.
Theda Bara’s new photoplay for the
William Fox films is near completion. Miss
Bara has a “ vampire ” role — her first since
the tremendously successful, “ The Eternal
Sapho.” A six-room “ set ” was built for
some scenes in the picture last week at the
Fort Lee, N. J., studio. A. H. Van Bu-
ren, who had the male lead in “ Her Dou-
ble Life,” has an important part in the
photoplay. Included in the cast are Her-
bert Heyes and Mary Martin.
October 7, 1916
MOTION PICTURE NEWS
2193
| in the Foreground. Below She 1
2 Is Seen Before One of the 1
§ Priests and Scholars of the Vil- |
1 lage. The Picture Is Now f
Practically Ready for
Exhibition
liiiiiiittniiiimiiiiiimiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiHMiintinmmmumiiiHiiimiin
I The Oriental Atmosphere |
| Which May Be Expected in |
1 the First of the Mary Pickford 1
| Features, “Less Than the Dust,” |
| is Forecasted in Temple Scenes I
| Shown Above. Mary Pickford’s 1
| Familiar Attitudes Disclose Her I
?iimiiiiiiiiiiiuiimiiiiiiiiiiiMiMiiiiiiii>i;iiiiiiiiiiiiiiiiiiiiiiiiiiiimiiiii.iiiiiiiii ”
Mme. Petrova, the Metro star, who has
begun work on the five-part feature, “ The
Orchid Lady,” the second subject she has
written for herself in the last few months,
declares a star can be, and should be of in-
valuable assistance to her director, in the
making of a production. She declares that
it is the business of the player to take her
work seriously, because the success of sev-
eral productions spells success for the star
and those who support her.
Mme. Petrova’s first story for the screen
is “The Weaker Sex,” a five-part feature,
in which she is starred, and which was re-
cently completed. Director Burton King
had been casting around for a suitable ve-
hicle for Mme. Petrova, but was unable at
first to find what he wanted. This meant
a delay and considerable expense. It was
then that Mme. Petrova volunteered to
write her own story. It proved so success-
ful that she was induced to write another
one, and “ The Orchid Lady ” is the result.
Last Sunday afternoon when the steam-
ship Tuscania, which plies between here
and the British Isles, arrived in port, a tea
was given on board, at which Valentine
Grant and Sidney Olcott were guests of
honor. Many of the scenes in the “ Daugh-
ter of MacGregor,” featuring Miss Grant,
and playing at the Strand theatre this week
were filmed on board the Tuscania, and all
of the Scotch crew as well as the officers
are particularly anxious to see their boat in
the movies. So Mr. Olcott and Miss Grant
have made reservations for thirty seats at
the Strand theatre for next Friday night.
Careful of “ War Brides ”
In producing his photodramatic version
of “ War Brides,” Herbert Brenon has
taken every precaution to guard against
technical discrepancies and inconsistencies.
One of the big scenes takes place in a hos-
pital where wounded soldiers are brought
from the battle front, and the players who
take the parts of the physicians, attendants
and Red Cross nurses will have the advan-
tage of being supervised in their work by
Dr. Orrin S. Wightman.
Brenon Aided by Physician
In addition to being a prominent physi-
cian, Dr. Wightman himself is deeply in-
terested in motion picture photography. He
owns a fine camera of the latest model,
and makes numerous films for his own di-
version. He has installed a projection room
in his home, and holds his own “ shows ”
for the entertainment of his friends. He
visited the Brenon Studio on Hudson
Heights last week, when some of the big
scenes were being made, and volunteered
to give Mr. Brenon the benefit of his tech-
nical knowledge in the hospital scene.
Other expert “ consulting directors,”
who are aiding Mr. Brenon are two Roman
Catholic priests from a church not far
from the studio. These two fathers were
present when Mr. Brenon made his church
scenes, showing the marriage of the war
brides to the departing soldiers, and scrut-
inized closely all details of the ceremony,
and the fittings of the church and altar.
While the company was in Connecticut for
a week making a large number of outdoor
scenes, the church was built in the studio,
and three hundred extra players were en-
gaged for the ensembles.
The popular Vitagraph star, Lillian
Walker, is lying at the Mineola Hospital
suffering from a general shaking up and
contusions as a result of an automobile
accident on the Jericho Turnpike, about
three miles from Mineola, where the com-
pany were going to film some scenes in a
forthcoming Blue Ribbon release.
The accident occured when the chauf-
feur swerved Miss Walker’s machine in
order to get out of the way of a Ford.
The wheels skidded and the car turned
turtle pinning the chauffeur, Miss Walker,
Wilfrid North, her director and Bob Gal-
liard, who was also in the machine, beneath
its weight.
The players were unable to free them-
selves until assistance came, after which
they were rushed to the Mineola Hospital,
where they are now under the best of care.
Director North is believed to be suffer-
ing from fractured ribs, while Miss
Walker and Mr. Galliard are generally
bruised and shaken up.
2194
MOTION PICTURE NEWS
Vol. 14. No. 14
‘A Play That Every Person
in the World Should See.”
ZIT N. Y. Evening Journal
State Rights
NOW SELLING
The Play That Astonished New York
IM E Wl VEC
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With All Humanity in the Cast
NOW PLAYING AT THE
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39th STREET AND BROADWAY, NEW YORK
Direct all communications, wires, letters or other-
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Universal Film Mfg. Co.
CAIiL LAEMMLE, President
‘THE LARGEST FILM MANUFACTUR-
ING CONCERN IN THE UNIVERSE"
1600 BROADWAY, NEW YORK
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 7, 1916
2195
COMING
CONVERSATION falls flat in
trying to describe the won-
derfully clever Comedy work
of ALICE HOWELL — Greatest
woman comedian in pictures.
Millions of photo play fans are
strong for ALICE because she
gives them the convulsion produc-
ing slap stick stuff they want.
Book L-Ko’s and you’ll get ALICE
in L-Ko releases.
Wait For It — Watch For It
A side splitting L-Ko Komedy that is so utterly extraordinary that we simply
can’t find a title strong enough or good enough to fit this crackerjack new picture.
ALICE HOWELL
is featured in this new one and directed by J. G. Blyston
can bank on a winner. Wait for it — Watch for it —
Director General — you
In the Meantime — Book These
“ TERRORS OF A TURKISH BATH ’’—with DAN RUSSELL.
William Irving and Katherine Griffith — An L-Ko that will set ’em
daffy with laughter. Also, “ A MILLION DOLLAR SMASH,” “ SAFE-
TY FIRST,” “ COLD HEARTS AND HOT FLAMES,” “A SURGEON’S
REVENGE ” amd “ A RURAL ROMANCE.”
At Cn POMINr1 PHIL DUNHAM in another L-Ko that will
^ ^ V-/ IV 1. 1.1 VI set. the pace for laffs — Watch “Phil” — he’s
another “Knock ’em Dead” L-Ko Komic.
L-KO KOMEDY CO.
6140 Sunset Boulevard, Hollywood, Cal.
Eastern Offices: 1600 Broadway, New York
Better to read fifty advertisements than to miss the one YOU need.
21%
MOTION PICTURE NEWS
Vol. 14. No. 14
September Thirtieth
Forms Will Close for Motion Picture
Studio Directory
Will You Be Among Those Present?
The Directory will be published as a separate book,
sent free to every Motion Picture News subscriber, and
sold on the news stands for fifty cents. It will contain
free biographies of every executive, actor, actress, direct-
or, assistant director, cameraman, scenario writer, pub-
licity representative and others in the industry.
This Book Has A Permanent Value Because It Is Put
in Daily Use by Exhibitors,* Producers, and Newspaper
Men Throughout the Country.
It is a standard Work. You cannot buy your biography.
We open our advertising pages to you.
May We Serve You?
Motion Picture Studio Directory
Published by Motion Picture News, Inc.
729 Seventh Avenue, New York
Mr. Holland can be seen at the New York office every evening.
Phone Bryant 9360.
October 7, 1916
MOTION PICTURE NEWS
2197
Special to Motion Picture News.
Los Angeles, Sept. 23.
FOUR hundred extra players — occiden-
tal, oriental, black and white — have
been crowding the Selig studio of
thirty-nine acres while mob scenes were
made for “ The Garden of Allah.” They
played the parts of soldiers, natives and
tourists, working day and night. Almost
every evening artificial-light scenes for
this multi-reel photoplay, which has Helen
Ware as star with Tom Santschi in the
principal male role, were filmed.
Most every member of the Selig Com-
pany working at the Newhall western stu-
dio in the filming of “The Light of West-
ern Stars ” aided the citizens there in
fighting forest fires which threatened to
destroy the town. The fire spread to the
oil fields near by, and proved one of the
most disastrous forest fires that has visited
Southern California in the past few years.
Pictures of the exploding oil wells and the
forest fires were secured by the camera-
men of the Selig Company.
Director E. A. Martin has returned to
the Los Angeles studio for the making of
interior scenes for this ten-reel production.
This work will require but a few days
each week, and the balance of the time
will be spent at the western studio at
Newhall and in the mountains of that vi-
cinity.
The E. & R. Jungle Film Company has
completed six of the ten numbers of their
forthcoming series of comedies featuring
Napoleon and Sally, the chimpanzees.
These pictures will show the educated
junglites in scores of different vocations.
They begin with entering the “ movies.”
They work in several pictures, join the
army and usurp the authority given the
officers in command. Life there proves to
be rather slow, and they seek other thrills
in conducting a Chinese laundry. Where
the other four episodes will take them to
remains to be seen. Each episode has new
comedy situations and will be complete in
itself.
Practically every member of the Lasky
Hollywood studios participated at a benefit
dance given Friday evening, September
15, at the club house of the Hollywood
Women’s Club. The proceeds of the
dance will go to the Lasky baseball team.
The grand march was led by Wallace Reid
and Anita King. Kenneth McGaffy pre-
sided at the refreshment booth (almost all
evening) .
George Adds to His Talents That of
Magician
George Dubois Proctor was in charge
of the dance cabaret, himself serving as
magician and reader, reciting for the fif-
teenth encore his famous story pertaining
to “ The Adventures of a Famous Ac-
tress’ Pet Poodle.” In the language of
Business Manager Fred Kley, “ a good
time was had by all.”
Lasky Director George Melford last
week used a fashionable Hollywood church
for scenes of an elaborate wedding for the
subject titled “The Year of the Locusts,”
which offers Fanny Ward as star. More
than one hundred in evening dress appear
in the scenes made here. •
Director Frank Reicher is doing every-
thing possible to prevent further injury
befalling Lou-Tellegen, now playing in his
last Lasky subject for the present engage-
ment. Reicher hopes to be able to send
the actor in a presentable condition to his
famous .wife, Geraldine Farrar, who has al-
ready returned East. In every picture in
which Tellegen has worked he has been
injured to a more or less extent.
In “ The Explorer ” his ankle was
sprained ; he received a bad bruise on the
shoulder in “ The Unknown ” ; a bomb ex-
ploding in “ The Victory of Conscience ”
caused painful burns ; for “ The Victoria
Cross ” he was thrown from a horse, and
in the present subject titled, “The Black
Wolf,” he played too close to a swinging
fist, and his nose stopping one, was badly
bruised. The most recent accident oc-
curred in a scene in which Spanish police
surround a tavern and capture him.
A Japanese photodrama, with most of
the scenes laid in Japan, is claiming the
attention of E. J. LeSaint, who is direct-
ing Sessue Hayakawa and his pretty Jap-
anese wife. Hayakawa has materially
aided Art Director Wilfred Buckland in
designing and building Japanese houses
and interiors correct in every detail.
“ The Wharf Rat ” is the temporary
title given a Fine Arts production being di-
rected by Chet Withey, which has Mae
Marsh and Robert Herron as co-stars,
with Spottiswoode Aitken taking the role
of a grandfather and Lillian Langdon the
part of the stepmother. Miss Marsh im-
personates an orphan girl who runs away
from home with her grandfather, a violin-
ist. Later she disguises herself as a boy
and then meets Robert Herron, a law
clerk. Both are thought to be women
haters, and finally fall in love with each
other. A motor boat race, in which Her-
ron rescues Miss Marsh from her step-
mother, is to be one of the thrillers of
this production.
Los Angeles physicians were called in to
play leading parts in a blood-transfusion
operation for the Fine Arts picture known
at present as “ Bugs.” F. A. Turner, tak-
ing the role of an eccentric who imagines
he is heir to every human ailment, was
the victim of this operation. The scene,
2198
MOTION PICTURE NEWS
Vol. 14. No. 14
while realistic in every way, contains a
note of satire, and the director, Paul
Powell, is said to have injected some ex-
cellent comedy into the situation.
Mr. Turner is working in two pictures
at one time, his other being the one which
features Dorothy Gish and known as
“ The Best Bet.” Director Sigmund is in
charge of the filming of the latter, and he
and Powell, both making a claim for the
services of Turner, finally deciding by
each having the well-known character
man play with them every other day.
Six hundred horsemen are said to have
taken part in the Mexican-Indian battles
made at the improvised rancho near Sun-
land last week for the Fine Arts picture,
“ The Defender," which deals with early
Californian life and the land-grabbing
condition which prevailed in the Bear
state at this early period. The making of
all these scenes required more than two
weeks and the directors are said to have
secured very unusual daredevil riding.
“Your Words Interest Us”
Chinese waiters employed in a cafe
scene in the Triangle Komedy “ The Vil-
lage Vamp ” rioted all over the stage when
they found a Chinese inscription hanging
on the wall of the cafe interior. After
the excitement was all over, Director Dil-
lon learned that the Chink artist employed
to make the first sign had written into it
an insulting message to a rival tong. The
waiters who happened to be employed saw
this and tore it to bits on condition that
they could replace it with another. As
soon as the scene was made Dillon de-
cided it would be best to destroy the
trouble maker, fearing the original sign-
maker might return.
The jinx which has followed the Signal
Helen Holmes Company since it left Los
Angeles, more than four weeks ago, con-
tinues close on the trail of J. P. McGowan
and the producing company. Since leav-
ing the studio here production has been
delayed by sickness, inclement weather,
breakdowns and from other causes, which
materially increase the production cost.
Owing to the illness of Leo D. Maloney,
who plays lead opposite Miss Holmes in
“ Lass of the Lumber Lands,” the company
lost several days during the past week.
The day following they started on a lo-
cation sixty miles from their hotel at Ar-
eata, California, and one accident after an-
other which befell the company’s cars
served to prevent securing many scenes.
Then, too, on this day the company had
gone to the wreck of the Pacific Coast
liner Bear, which was off a cape at the
most westerly point of the United States.
All the remaining portion of the day the
players worked in the water while a
breeze which is thought to have started in
the Arctic Zone tended to send shivers up
and down their backs continuously.
At night a car breaking down made it
necessary for the players to remain in the
mountains along the coast until midnight.
Even when it is impossible for them to
work for one cause or other, the members
have had little luck at trout fishing. Paul
Hurst was the most fortunate, and re-
turned with a grand collection of fish.
Three varieties in cans and the fourth, a
six-inch trout, constituted the collection.
N. Z. Woods, affectionately known as
Ben Turpin and His “ Poultry a la Mode ” in the Vogue-Mutual Comedy of That Name
the forthcoming production, “ Big Tre-
maine,” which co-stars Harold Lockwood
and May Allison. The entire party ac-
companied Director Henry Otto, including
Lester Cuneo, Virginia Suthern, William
Ephe, Lillian Hayward, William DeVall,
Josephine Rice, Charles P. Stalling and
Tony Gaudio. The scenes to be shot at
the Imperial Valley are those of cotton
fields of the South. “ Big Tremaine ” has
most of its scenes laid in Virginia.
During the past week the lack of rain
in California made it necessary for the
Yorke producing staff to create an arti-
ficial shower, which drenched the beauti-
ful southern home built on the stage at
the Hollywood studios.
Some Raiment for “Big Tremaine”
The character taken by Harold Lock-
wood in “ Big Tremaine,” as described by
Marie Van Vorst in her novel, is a hand-
some youth who knows how to wear tail-
ored clothes. Lockwood, after reading the
book, we are told, jumped into his high-
powered automobile and drove to the tailor
shop of (censored by the advertising
manager), where all the Pasadena mil-
lionaires buy their clothes, and selected
the material for half a dozen suits. May
Allison is also said to have spent a month’s
salary on her new wardrobe.
Prior to the company’s departure for
the Imperial Valley, Cameraman Tony
Gaudio, a Roman by birth, gave the pro-
ducing staff an Italian dinner, which is
spoken of as the greatest feed of their
lives, and one that lasted from three in
the afternoon until eight at night.
The Yorke Film Corporation has com-
pleted negotiations with Bobbs-Merril!
Company, book publishers, for motion pic-
ture rights on one or two of their most
recent best sellers, and script is now being
prepared for the company’s next produc-
tion.
The film version of the Richard Harding
Davis novel “ Somewhere in France ” has
Daddy, who has played in practically all
of the releases of the Signal Film Cor-
poration, died during the past week at his
home in Glendale. He was cast for an
important role for the serial now being
made by J. P. McGowan, “ Lass of the
Lumber Lands,” but was taken ill a day
before the company departed. Woods was
The J. Warren Kerrigan Universal Company in
the Redwoods Country, Filming the Scenes for
“ The Measure of a Man ”
formerly a railroad engineer, and was con-
sidered a very valuable assistant to Di-
rector McGowan. He is survived by his
wife.
The Yorke Film Corporation’s produc-
ing company has left for the Imperial
Valley to stage the prologue scenes for
October 7, 1916
MOTION PICTURE NEWS
2199
“ THE ISLE OF LOVE,” “ THE SHADOW,” “ DAVID’S IDOL DREAM ” AND “ HER CARD ” ARE THE FOUR UNIVERSAL
RELEASES REPRESENTED IN THIS GROUP
been completed at the Ince studio and for-
warded to the eastern factory of the New
York company. This subject gives Louise
Glaum and Howard Hickman the co-star
parts. The story appeared originally in
The Metropolitan Magazine, and is spoken
of as the most gripping narrative of the
present European war. Practically all of
the thrilling incidents described by the
novelist are said to be embodied in the
screen version, and the scenario prepared
by J. G. Hawks required a large number
of war scenes, which will add new honors
to the Ince staff.
Miss Glaum takes the part of a daring
woman spy who accomplishes her mission
of securing secrets which ultimately cause
her downfall. Hickman appears in the
role of a lieutenant. A cast composed of
Joseph J. Dowling, Fannie Midgley,
George Fisher, Jerome Storm and others
support the stars. The numerous photo-
graphic effects were secured by Del Clau-
son, and the artistic settings were prepared
under the direction of Robert Brunton,
art director at the Ince studios.
A number of scenes required the op-
eration of a wireless instrument, and as
these were close-ups, it was necessary that
Howard Hickman spend a week at a local
station to learn the technique of operating.
An interesting incident in connection
with this photoplay is the fact that J. G.
Hawks, who prepared the scenario, many
years ago was stage manager at the Be-
lasco theatre at New York, and in order
to live up to the rules of the management
was required to order the author of this
story, Richard Harding Davis, off the
stage.
A college-life play is next to be filmed
by Ince Director Charles Miller, which
will offer Enid Markey and William Des-
mond in the principal roles, the former ap-
pearing as a chorus girl, and the latter a
college athlete. Margaret Thompson, Da-
vid M. Hartford, Charles Gunn and a
number of others will support the leading
players in this subject, which was written
by John Lynch, a most recent addition to
the Ince scenario staff. This will be Mr.
Hartford’s second work as an actor in
more than ten years.
He is superintendent of productions at
the Ince studio, and recently was induced
to take the role of a heavy in support of
Frank Keenan. He put this over so well
that other directors have since been clam-
oring for his services, and now Business
Manager E. H. Allen fears that he will
lose a good executive in order to keep
peace among his directors. Hartford,
however, refuses to become a member of
the stock company, and insists that he will,
now that he has started, play a part for
each director and then he is through.
Raymond B. West has been placed in
charge of filming a psychological drama
which will have three stars and a great
array of talent of the Ince stock organiza-
tion. The screen version of this story was
prepared by Monte M. Katterjohn from a
well-known story, and besides Dorothy
Dalton, Louise Glaum and Charles Ray the
principal players are Margaret Thompson,
George Fisher, Charles K. French, J.
Frank Burke, Jack Gilbert, George Elwell,
J. Barney Sherry and a number of others.
This is said to be the greatest array of
talent ever assembled for a single Ince-
Triangle production.
Vacation days have arrived for two
Ince Culver City studio principals. Di-
rector Reginald Barker is making the last
scenes for the second Triangle subject
starring Clara Williams, and upon its com-
pletion he will leave for three or four
weeks in the mountains. On this trip he
will spend most of the time at Yosemite
Valley and in the mountain district near
there.
A Speedy Picture Maker
During the past week Barker made a
new record for speed. He filmed sixty-
three scenes on the Inceville battlefields
in one day. Several hundred people took
part in this mimic warfare, and Barker
had several cameras shooting from differ-
ent angles.
The other Ince principal to leave for a
vacation is Bessie Barriscale, who has gone
to New York on the first vacation she has
had in three years. She will probably be
absent about three weeks.
There was a wedding at the Ince Culver
City studios this week. Marjory Wilson
was the bride and Jerome Storm the
groom. All the members of the producing
staff assembled in one of the big glass
stages to witness the ceremony. The con-
gratulations were numerous, even though
all members knew that the wedding was
but for a scene in a coming Frank Keenan
Triangle picture. The bridal pair wore
their wedding togs three days before the
California sun would shine bright enough
to permit the camera to record the action,
and this is said to be the longest wedding
in history.
William S. Hart has taken up a new
•melodrama, he having completed the west-
ern newspaper story by J. G. Hawks.
The new production is by Monte Katter-
john and is referred to at the studios as a
gripping melodrama, in which Hart will
use his famous six-shooters in many
scenes. The supporting players are Alma
Reuben, Norbert A. Myles, Nina Byron
and Walter Perry.
In the making of a scene last week Will-
iam S. Hart received a painful injury. A
lariat became entangled and cut one of
his hands when the ferocious horse in the
loop at the other end made a sudden dash
forward. Several of his fingers were
badly cut, but good views of the scene
were secured before the actor gave up his
hold on the rope.
Kenneth Anthony O’Hara, Ince publicity
writer, has stepped forth again and won
terpsichorean honors. His most recent
conquest was a loving cup given as a prize
for the most graceful dancers at the
Breakers Cafe, Venice. Mary Dolan was
Mr. O’Hara’s partner in the contest.
Al. E. Christie has completed the first
two-reel comedy release, titled “ Bride and
Gloom,” and has taken up the filming of
another of this size, titled “ All for Five
Hundred Dollars.” The story is by Will-
iam E. Wing, and for it Mr. Christie has
cast all his comedians in principal roles.
This list includes Neil Burns, Eddie Barry,
George French and Dave Morris. Betty
Compton, who has been styled “ The Pret-
tiest Girl in Pictures,” will play the fem-
inine lead.
Second Christie Comedy
The second Christie company, under the
direction of Horace Davey, is filming
“ Miss Billie Buttons,” a one-reel comedy
by a Los Angeles newspaper man. This
gives Miss Billie Rhodes the part of a
2200
MOTION PICTURE NEWS
Vol. 14. N®. 14
bellhop, and she is featured in a cast com-
posed of Nolan Leary, Harry Ham, Harry
Rattenbury and Stella Adams.
Business Manager Charles Christie, of
the Christie Film Company, has closed
contracts with a large number of ex-
changes in various cities for the weekly
release of Christie comedies, the list of
these to be announced shortly. At the
present time Mr. Christie states the ex-
changes to handle their subjects include
the Zenith Film Exchange, managed by
McEvoy and Duffy of Boston, which will
handle the New England states, the East-
ern booking office at Philadelphia, Eastern
Pennsylvania. The Superior Feature Com-
pany of Detroit will take care of Michi-
President Carl Laemmle of the Universal at
Universal City, with John Walsh, the
Nine- Year-Old Memory Marvel
gan ; William S. Seivers, St. Louis, has
contracted to supply the exhibitors of the
“Show Me” state; Lynch and Tandy,
owners of the Southern Paramount and
the Texas Paramount exchanges at At-
lanta and Dallas ; Nolan and Swanson of
Denver, the intermountain territory ; The
Zenith Feature Film Service, Minneapolis,
for Minnesota, North and South Dakota;
and E. H. Emmick’s Peerless Film Serv-
ice of San Francisco and Los Angeles,
California, Nevada, and Arizona territory.
In a number of important cities the Chris-
tie Company is negotiating with one or
more exchanges, and it is the intention of
the company to make an early announce-
ment of the entire list.
The Christie Film Company last week
supplied one of the news weeklies with
scenes of the Pacific Coast steamer Con-
gress leaving the Los Angeles harbor pier
on its ill-fated voyage to north coast cities.
These scenes were taken under the direc-
tion of Al. E. Christie for a comedy, and
show close-up views of Captain Couzzins,
who was the last man to leave the burn-
ing ship, and many of his crew. At the
time, Harry Rattenbury played the role of
captain of the boat, wearing Captain Couz-
zins’ clothing at the time, the two men
weighing 230 pounds each.
A change was made at the Vogue stu-
dio last week, when Robin E. Williamson,
who has been a director for the Vim Com-
pany at Jacksonville, Florida, was placed
in charge of the direction of the company
composed of Gypsy Abbott, Arthur Moon,
Paddy McQuire and others. This com-
pany is now at work on the two-reel com-
edy known under the working title of
“ The Mystery of the Greenback.” It con-
sists of the various principals pursuing a
thousand dollar bill in its many rambles,
all of which create a number of new com-
edy situations.
Henry Kernan, Vogue director, has been
transferred to the other company and will
serve as co-director with Rube Miller,
who, with Ben Turpin and Lillian Hamil-
ton, will make up the cast. They are now
filming “ The Stolen Painting,” which
deals with many double-crosses caused by
the owner of a valuable painting placing
it in a safety deposit vault and substitut-
ing for it an imitation of the same sub-
ject, the substitute having been purchased
at the Red Front Emporium, well known
in every city. Thieves attempt to steal the
painting, get the substitute, believe they
have been double-crossed by their aids, at-
tempt to fix the blame on a pawnbroker,
all of which causes complications of a
laugh-making character. This comedy will
require several very handsome settings of
a very elaborate scale ; one now occupies
all of the stage space at the studio.
POLLARDS AGAIN IN SAN DIEGO FOR
SCENES
Special to Motion Picture News.
San Diego, Cal., Sept. 16.
Last April the Pollard Picture Com-
pany came to this city to film some scenes
for “ The Pearl of Paradise,” and the sur-
roundings of the many Exposition build-
ings, with the elaborate parkings, the
lagoons and other landscape features,
proved so satisfactory that the company
has returned to San Diego for a perma-
nent location, having taken a lease on the
“Streets of Old Panama” concession on
the Isthmus at the Exposition, this con-
cession not having been in use for some
time. There are a number of buildings
connected with it, but the company has
erected a stage and installed equipment of
considerable proportions.
Harry Pollard, formerly with the Ameri-
can Company at Santa Barbara, is direct-
ing, with Gordon Russel as co-director
and heavy. Joseph Harris and John Step-
pling are playing characters, while Jack
Mower, formerly with Vitagraph, has the
leads. The company is featuring Mar-
guerite Fischer, with Beatrice Van in sec-
onds.
Julian La Mothe, formerly head of the
scenario department in Lubin’s Coronado
studio and later with the American at
Santa Barbara, is in charge of the same
department with the Pollard company, as
well as having charge of the publicity.
Maxwell Alexander, another former Lubin
employee at Coronado, is in charge of scene
painting.
The first play upon which the company
is working is a five-reel comedy, “ Miss
Jackie,” in which there is much of a naval
character, with a mythical isle in the sea
as one of the scenes of action. The com-
pany plans to put out only five-reelers, re-
leasing through the Mutual.
Capt. and Mrs. Wilbert Melville have
returned to Coronado after four weeks
spent at Great Bear Lake. No announce-
ment has been made as yet as to the re-
opening of the Lubin studio, of which Capt.
Melville was the manager.
The Associated Student Body of the
San Diego High School has voted a fund
Marguerite Fischer
to provide for showing an educational film*
once a week at that institution, a com-
mittee having been named to make the
selection. It is planned to have scientific
films, travel scenes and reels depicting the
construction of various machines, ships,
and the like.
SHIPMAN ESTABLISHES OFFICE FOR:
MABEL CONDON EXCHANGE IN
NEW YORK
Since arriving in New York, Ernest
Shipman has established offices for the
Mabel Condon Exchange on the tenth floor
of the Longacre Building, and has already
closed contracts for a number of people
who are enroute to the Pacific Coast
studios.
Contracts are executed whereby he be-
comes business manager for one of the
largest film concerns now doing business,
offices for which are being opened on the
eighth floor of the Longacre Building.
Mr. Shipman has also reverted to the
legitimate end of the theatrical profession.
He has gone into partnership with a New
York producer.
INTEREST IN SINGLE-REEL BULLETINS
FROM GAUMONT ON INCREASE
The Gaumont Company requested the
branches of the Mutual Film Corporation
to send for as many Gaumont single-reel
bulletins as would be required to supply
the needs of exhibitors, institutions and
the casual projectors of motion pictures,
other than photodramas. To date there
have been requests for over 6000 of these
bulletins to be sent weekly. They contain
brief, newsy accounts of the pictures in-
“Real Life,” the Mutual Magazine in Film,
“See America' First” and the Mutual.
Weekly.
October 7, 1916
MOTION PICTURE NEWS
2201
AMONG THE EXCHANGES
iiiiiiiiiiiiiiiiiiiiiii
lllllllllllBllBll[llM[|[llll|llW!lll[Plli[|[llll[lM^
Exchange Men in the Middle West Report Businses for Serials
Greater Than Ever; in One Town Exhibitors Bid
Against Each Other for Serial Bookings
SERIALS may or may not be popular
in other parts of the country, but they
certainly are in the smaller towns of the
middle west. Here are a few recent hap-
penings :
Road men out of the Pathe exchange
last week sent in twelve contracts for
serials in one day, breaking all previous
records.
One exhibitor, to accommodate the
crowd, shows the same chapter of the
same serial two different nights each week.
One exchange has been forced to arrange
for additional prints to be distributed
exclusively in Nebraska, Iowa and South
Dakota.
One exchange manager gets an average
of two letters a day — and has been getting
them for two weeks — telling of all box
office records broken by a recently released
serial. Exhibitors in the same town bid
against each other for serial rights. Esti-
mates by one exchange show that four
out of every five houses are showing se-
rials.
“ The serial business has been climbing,
climbing, until the other day we broke all
records of the office by getting twelve
serial contracts in one day,” said Manager
Kirk of the Pathe exchange. “ Eight
serials have been released in one month,
but the price has steadily gone up until
our latest release is double the price of
former releases. Three exhibitors in Lin-
coln, Neb., have been fighting over the
privilege of showing “ The Shielding
Shadow,” and two exhibitors in South
Omaha bid against each other to see who’d
get the rights there.”
“ We had a brand new serial to boost
last year, but the results then can't be
compared with the success of ‘ The Girl
From ’Frisco,’ our regular service serial
this year,” said Manager C. W. Taylor
of the General exchange. “ It is going
very big. One attraction about it is that
only two reels are released each week.”
“ ‘ Liberty ’ has broken all Universal
records in this territory,” was the declara-
tion of Jake Mitchell, manager of the
exchange. “ I’ll admit, now, that I was
skeptical at first, because of the serial’s
unusual length— twenty weeks. But I
found the exhibitor was not opposed to
a long serial if he felt it was going to
deliver the goods. There is a serial craze
out here; this territory has never before
been showing as many serials as this fall.
Four out of every five houses — and I am
quoting from figures — are showing serials.
And the most gratifying part of it is four
out of every five showing them are asking-
more money than they would with any
other service.
“ Something of what ‘ Liberty ’ is doing,”
Mr. Mitchell continued, “ can be found in
these letters,” showing a stack on the
table. “ They are from exhibitors praising
the serial. I get an average of two a day,
and have been receiving them for several
days, saying the box office receipt records
are broken. Here’s one from L. E. Carnes
of the Palace, Sioux City, Iowa, which is
typical. ‘ Broke all standing records with
‘ Liberty , he says. Ernest N. Epley of the
New Edison theatre, Hastings, says, ‘ It
beats ‘ Peg o’ the Ring,’ which was the
record breaker before.’ Porter L. Wil-
bern, Port’s Electric theatre, Sibley. Ia.,
says ‘ Liberty ’ sure got the people started,
along with the extra advertising. Records
smashed.’ Do you want to read any more
of them? Well, most of them give me the
FOLLOWING its announced policy of
advancements to its branch managers,
the International Film Service, Inc., has
appointed B. E. Lyon, manager of the
Pittsburgh exchange, to the position of
district manager. He will act as assistant
to J. K. Burger, assistant general manager
in charge of exchanges. His field will be
the entire United States, and he will visit
the different exchanges, instilling into the
branch managers the ideas of the home
office.
Mr. Lyon has been in charge of the
Pittsburgh exchange of the International
since its organization. Prior to that time,
he was with Pathe, and was directly re-
sponsible for founding and building up the
Newark branch. His work there was con-
sidered of the highest order and because
of it, he was selected by the International
for the important post in Pittsburgh. His
success there has been as phenominal as in
N ewark.
Mr. Lyon will be succeeded as manager
of the Pittsburgh branch by Edward J.
McGurty, which appointment, too, is along
the International’s policy of awarding
faithful employees. Mr. McGurty joined
the International Film Service, Inc., in
April of this year as a road man, working
under the supervision of Mr. Lyon.
Mr. McGurty was born and raised in
Chicago, attended the public schools there
and graduated from the University of Chi-
cago. He engaged in special investigation
work for the McCormack Foundation of
his alma mater and later did similar work
for the Illinois state attorney.
For the past two years he has been a
figures — the money they took in — and I
don't blame them for crowing.”
“ It’s advertising has made ‘ The Secret
of the Submarine ’ almost a household term
in this territory,” said Manager Max Weis-
feldt of the Mutual exchange. This week
I am sending out these cards,” showing a
card the color of the Motion Picture
News cover. They tell the exhibitors that
on account of the unprecedented applica-
tions and requests for “ Secret of the
Submarine” bookings, we have just ar-
ranged for additional prints to be distri-
buted exclusively for Nebraska, Iowa and
South Dakota. These cards also announce
the coming of the sequel to the ‘ Diamond
From the Sky.’ This is also certain to-
be a winner. The Chaplin series of twelve
comedies, one a month, is the biggest thing
this office ever handled. Even towns of
four hundred population — apparently too
small to get crowds to pay for the picture,
want it. The exhibitors boost the prices,,
and can more than afford to pay us.”
resident of Pittsburgh, where he entered'
the film field, first with the Liberty Film
Company.
Subsequently he represented Pathe in-
West Virginia, where he remained until he
joined the International.
BEHRING, JR., IS IN CHARGE OF
EXCHANGE ESTABLISHED IN
HOUSTON BY UNITY
Announcement is made this week that
the Unity Sales Corporation has estab-
lished its own exchange in Houston, Texas,
to look after the distribution of “ The
Yellow Menace,” and other features which
are to be put out by the Unity Sales Cor-
poration. A. G. Behring, Jr., is to be man-
ager of this exchange, and will handle all
of Texas and Oklahoma.
Besides “The Yellow Menace,” Mr.
Behring has at the present time to offer
exhibitors in his territory “ The Marriage-
Bond,” starring Nat C, Goodwin, in five
reels ; “• The Lottery Man,” with Thurlow
Bergen, in five parts, and the Tweedledum
comedies, with the famous Perez, in a se-
ries of one and two reel comedies.
Manager Vine of the International has
engaged Mrs. Bernard Corbet for one of
his office force.
TWO MINNEAPOLIS SALESMEN
Two new salesmen at the Minneapolis
branch of V-L-S-E are A. J. Mentz and
Theodore Quandall. Mr. Mentz formerly
handled the Bluebird features in Ohio,
and Mr. Quandall was a salesman for
Pathe in Minneapolis.
B. E. Lyon, Pittsburgh, Is Made District Manager by
International, with the Whole United States as
His Field of Activity
2202
MOTION PICTURE NEWS
Vol. 14. N«. 14
Serials Are Taking Well in Des Moines Territory — Rosenfield,
Lego, Visitors in the City — Shipley Is Added to
Force of Pathe Exchange
FOR enthusiasm regarding the output of
his company, honors have to go to L.
A. Sheridan, Des Moines, manager of the
Pathe exchange. Mr. Sheridan recently
took the first two episodes of “ The Shield-
ing Shadow ” to Oskaloosa, where he gave
a private showing to the exhibitors of that
city. “Those fellows were just like a
bunch of kids, so pleased were they with
the serial,” said Mr. Sheridan. He has
made announcement in his territory that he
is getting four times the usual cost of
serials for “ The Shielding Shadow,” and
adds that bookings are coming in fast.
A recent visitor in Des Moines was
Louis Rosenfield, manager of the Temple
Grand theatre at Creston. Mr. Rosenfield
went to the capital city to meet some fac-
tory representatives and purchase equip-
ment for his new Willard theatre, now
under the course of construction.
Another well-known exhibitor of Iowa
to call on Des Moines exchangemen was
H. J. Lego, manager of the Majestic at
Ft. Dodge. Mr. Lego was a visitor at the
Paramount offices.
Nicholas Amos, manager of the Bluebird
Photoplays, Inc., in Iowa, after a two-
weeks trip on the road, revently commented
on the manner in which Bluebirds were
taking. “ From the publicity matter sent
out by our own exchange and that in The
Saturday Evening Post, fine business is
resulting. For a while it was hard going
here, but things are rounding up in great
shape with the result that we are more
than holding our own.”
R. L. Shipley, a former exhibitor of Des
Moines, has recently been added to the
force of the Pathe exchange. Mr. Shipley
is the new night shipping clerk.
“ We are getting requests all over Iowa,
for bookings on ‘ The' Crimson Stain
Alystery,’ ” said C. E. Smith, local manager
of the Metro. Mr. Smith says it is the
best ever. But a talk with D. B. Leder-
man, who is handling “ Liberty,” and a
similar conversation with L. A. Sheridan,
who is directing the sale of “ The Shield-
ing Shadow,” would indicate that Mr.
Smith is slightly prejudiced.
For the first time in several months, con-
ditions in the office of the Laemmle Film
Service, distributors of the Universal, are
normal. First came district managers and
auditors ; then several special representa-
tives ; then it was necessary to make
changes in the arrangement of the ship-
ping and distributing departments, necessi-
tating the hammering and noise of various
carpenters. They are all gone now, how-
ever, and the place is fairly quiet.
Paul Amos Vickers, of the publicity de-
partment of the Orpheum theatre at Ann
Arbor, Mich., was a recent visitor in Des
Moines. Mr. Vickers was in Des Moines,
as a guest of Charles Stevenson, manager
of the publicity department of the Laemmle
Film Service. Mr. Stevenson and Mr.
Vickers were old schoolmates in Kansas
City, and the reunion was one of pleasure
to both. In addition to his work with the
Orpheum theatre, Air. Vickers is studying
at the University of Michigan.
TRIANGLE ISSUES STAMP BOOK TO
PREVENT ANNOYANCES FROM
C. O. D. SHIPMENTS
An innovation has been introduced by
Triangle in its supply department, which
is making the purchase of posters and
other advertising material much easier, and
is cutting out the little annoyances of C.
O. D. shipments.
A book containing 150 stamps is now
issued, for sale to exhibitors. There are
stamps of varying denominations from one
cent to twenty-five cents, the total value of
the book being ten dollars. This amount
the exhibitor pays on receipt of the book,
then, as he wants supplies, he tears out
sufficient stamps to cover his order, and
sends them to the branch manager, by
mail or by messenger, as the case may be.
This method entirely does away with
the twenty-five cent collection charge of
the express company, which always at-
tended C.O.D. shipments, and which in the
case of a small order amounted to a very
considerable percentage of the actual cost
of the material.
By both the branch managers and the
exhibitors the plan has been received with
satisfaction. The former are provided
with what amounts to a cash deposit from
the exhibitor, without the trouble of book-
keeping and the rendering of weekly or
monthly statements ; the latter is relieved
of the same amount of detail, and in
addition is provided with a means of re-
mittance which may be transmitted with-
out cost, and is much more satisfactory
to give to a messenger than the equivalent
in cash.
PARAMOUNT OPENS BRANCH IN
CLEVELAND
Because of the increase of the business
handled by the Famous Players Film Ser-
vice, Inc., distributors of Paramount Pic-
tures in Western Pennsylvania, West Vir-
ginia, Ohio, Kentucky, Indiana, Illinois
and Michigan, it has been necessary for
them to open another branch exchange in
their territory. The new exchange will be
in Cleveland, Ohio, with offices at 501 and
502 Sincere Building, Cleveland, Ohio.
The Pittsburgh Exchange for Para-
mount Pictures is one of the largest in
the country and handles the distribution
of Paramount productions, both features
and single-reel releases, for approximately
1,000 theatres. The Pittsburgh Exchange
has branch offices in Chicago, Cincinnati,
Detroit and Cleveland.
Harry W. Irons, formerly connected
with the Kunsky Theatrical Enterprises of
Detroit, and later connected with the Pitts-
burg exchange, will assume personal direc-
tion of the Cleveland office. Mr. Irons is
very well-known in the film business and
has had wide experience.
TWICE FLOOR SPACE FOR MUTUAL IN
HOUSTON, TEXAS
The Mutual Film Corporation exchange
at Houston is now comfortably located at
806 Franklin avenue, where it has twice
the floor space of its old quarters in the
S. P. Building. The new office is well
arranged, and the handling of business is
simpler, without the crowded conditions
of the former office.
The Consolidated Film and Supply Com-
pany, at Houston, have also been forced to
secure additional room, and have enlarged
their quarters by securing a large room
across the hall in the S. P. Building. They
now have a very neat office and shipping
department.
The Mutual Film Corporation offices at
San Antonio, Texas, were forced to secure
larger quarters to care for its rapidly in-
creasing business. It has moved from the
Prudential Life Building to 209 Alamo
Plaza; and Manager McConville says he
has a location now where he can handle
shipments quickly and “ have room to turn
around.”
AUTOS FOR PARAMOUNT SALESMEN
IN CHICAGO
A large portion of the Chicago Para-
mount office is undergoing the process of
reconstruction for the purpose of satis-
factorily accommodating the sales and
publicity departments. The sales manager,
publicity manager, and the four city sales-
men will have a private location in the
office.
Five country salesmen are also busily en-
gaged in landing contracts for this ex-
change. The entire office is being re-
freshed and made new by the painters and
decorators.
Last, but not least, C. E. Elliott, the
sales manager, and all of his city sales-
men are to be equipped with a brand new
Ford runabout.
PAY-IN-ADVANCE SYSTEM IS UNDER
WAY IN ONTARIO
The pay-in-advance system for moving
picture films has been installed successfully
by the Ontario exchanges. While natural-
ly there was a little confusion and dif-
ficulty, there was yet a most noticeable lack
of any real hitch. As stated before, this
new system was endorsed by the leading
exhibitors. G. M. Davidson, auditor for
Canada of the Universal Company, who
was seen after completing the first week’s
collection said : “ This system marks a new
era in the Canadian motion picture busi-
ness.” This system is extending all over
Canada. At present in Montreal pay-in-
advance is in force. The maritime prov-
inces are expected to follow early in Sep-
tember, while the west and British Colum-
bia are planning for a similar ruling in
October or November.
GOFF IN LOS ANGELES
Assistant General Manager A. W. Goff
of the Vitagraph exchanges, was in Los
Angeles last week, and spent several days
with Manager Harry Naugle. Mr. Goff
is making a tour of the western exchanges,
and finds conditions far more satisfactory
than anticipated. He stated the new policy
of the Vitagraph, that of dealing direct
with the exhibitor, was meeting with the
greatest approval by the theatre owners,
and he believes it will solve the film renting
problem.
!>
\D
r
Every claim made for the superiority of
BLUEBIRD Photoplays has a founda-
tion in qualities of merit that cover much
more than the personality of a single star.
Beginning with the policy of “The Play s the
Thing, following the ma king of a BLUE-
BIRD through settings, cast of players, details
of costuming and the fine art of directing,
BLUEBIRDS represent the hest work of
the most talented minds in the moving picture
industry.
/
The result is an evenly balanced performance.
A photoplay of genuine value as an enjoyable
dramatic performance.
These facts made known to millions of fans
through half-page advertisements m the Satur-
day Evening Post are daily increasing the
attendance at theatres showing BLUEBIRD
Photoplays. You can have your share of this
desirable business by hooking through your
local BLUEBIRD Exc hange or direct with
the Executive Offices.
October 7, 1916
MOTION PICTURE NEWS
22G5
BUFFALO SCREEN CLUB BEGINS
MEMBERSHIP CAMPAIGN
At the fall “ Get-together ” meeting of
the Buffalo Screen Club held September 11,
with President G. H, Christoffers pre-
siding, it was decided to inaugurate im-
mediately a membership campaign. Sev-
eral applications for membership were pre-
sented, and J. R. Levy, Buffalo manager of
the World Film Company and Basil Brady
of the International Film service, were
elected to membership.
Buffalo correspondents of the trade
papers were elected to honorary member-
ship. It was decided to hold a noon
luncheon once every month at one of the
hotels with representatives of the different
manufacturers as guests and speakers.
The first entertainment of the season
will be held on the first Monday in Octo-
ber. The club held a few of these enter-
tainments in its rooms last season, and as
they were great successes, it is expected
that the entire membership will turn out
for the opening social.
There were discussions of many topics,
but one of the outstanding was the Screen
Club ball, which it is expected, will be held
the first part of January. The ball in the
spring was a most brilliant success, when
“ Fatty ” Arbuckle and several other stars
were guests of the club. A longer time in
which to prepare will insure an even
greater event this year.
The club is in a most flourishing condi-
tion. The present officers are, President
G. H. Christoffers ; Vice-President H. F.
Brink; Secretary A1 Becker, and Treas-
urer F. S. Hopkins.
IVAN ESTABLISHES OFFICES AT 23
PIEDMONT STREET, BOSTON
In order that the New England territory
may be properly covered, and that the ex-
hibitors in that territory who have re-
quested for a long time that there be a
distributing agency located in New Eng-
land, from which point they may be more
readily served, the Ivan Film Exchange of
New England has engaged offices at 23
Piedmont street, Boston, from which point
the following Ivan features will be dis-
tributed to the various theatres in the
States of Massachusetts, Rhode Island,
Vermont, New Hampshire, Connecticut
and Maine; “The Immortal Flame,” “ City
of Illusion,” “ His Wives,” “ Her Sur-
render ” and “ The Faded Flower.”
F. J. Willis, formerly manager of the
Buffalo office of the Merit Film Corpora-
tion, has been assigned to take charge of
this new branch.
UNITY PICTURES CORPORATION,
MINNEAPOLIS, WILL HANDLE
UNITY SALES PICTURES
The Unity Pictures Corporation, with
offices at 16 North Fourth street, Minne-
apolis, Minn., is the name of a new ex-
change formed by Harry Rathner, a well-
known figure in the moving picture indus-
try, to handle the Unity Sales Corpora-
tions program for the Minneapolis terri-
tory.
Mr. Rathner is at present handling
“ Civilization ” in his territory, but will ar-
range to look after the releases on the
Unity program permanently. Besides “ The
Bluebird Bulletin, Two-Page Publication Recently Launched
in San Francisco by Luntz, Meets with Response
from
THE Bluebird Bulletin, a two-page
weekly publication recently launched
from the San Francisco office of the Blue-
bird Photoplays by Manager Charles I.
Luntz, is meeting with a response from
exhibitors not often accorded house or-
gans of this kind, and requests have been
received for copies from those who had
been unintentionally missed in the mailing
list. Each issue gives a list of all the
Bluebird releases, with a review of the
latest one, the rest of the publication being
given over to hints to exhibitors as to the
best means of presenting these produc-
tions.
Manager Luntz calls attention to the
fact that many motion picture houses open
with much promise, make a great stir for
a few weeks, and then settle down to a
mediocre existence, the exhibitors blaming
the pictures for a lack of success, or else
complaining of a waning of public appre-
ciation. At the same time these produc-
tions presented elsewhere are meeting
with a great success because they are
properly advertised.
He says : “ The truth of the matter is
that the house manager is usually to
blame for failure. Operating a theatre
is actually a simple operation and success
comes to those who furnish three essen-
tials— a well-kept house that is inviting
and in which the pictures are accurately
projected; a good selection of film sub-
jects, and thirdly, but not least important,
Exhibitors
the proper advertising of what you have
to offer.
“ Circus methods of exploitation are of
the past. Except in the big cities, and
then only in restricted districts, salacious
films have no place on any program. Mis-
statements and exaggerations bring you
censure, create enemies and drive your
possible patrons and their families away.”
Mr. Luntz is a believer in the use of a
mailing list and advises exhibitors to keep
a live one and to send out notices fre-
quently.
The advice given to exhibitors by Mi\
Luntz in the Bluebird Bulletin is mostly
specific in nature and consists largely of
hints for advertising current releases. In
the last Bulletin he tells of a number of
plans for calling attention to “ Love’s
Lariat.” He suggests that a man dressed
in cow-puncher fashion be led through the
street by a lariat in the hands of a little
girl dressed as a Cupid, the man bearing a
sign of an appropriate character. To at-
tract the youngsters to the matinee per-
formances a six or eight-foot lariat of
ordinary line could be presented as a
souvenir by a Cupid.
Mr. Luntz was greatly pleased at the
decision of the management of the new
Royal theatre on Polk street to open with
a Bluebird attraction this being “ Little Eve
Edgarton.” This opening was a great suc-
cess and was intended by many exhibitors,,
in addition to the general public.
Marriage Bond,’ “ The Lottery Man ” and
the “ Tweedledum ” comedies, Mr. Rath-
ner will also book the new five-reel fea-
tures to be produced, one a month, by the
Dudley Motion Picture Manufacturing
Company, which has arranged to distribute
its features on the Unity program.
REAVEY MAKES FEATURE AN-
NOUNCEMENT
Harry Reavey, Cleveland manager of the
new Kleine-Edison-Selig-Essanay combine,
announces that features on the regular pro-
gram will be released every other week,
in addition to its big specials. The specials
thus far announced include Essanay’s
" The Prince of Graustark,” Edison’s
" The Cossack’s Whip,” with Viola Dana
and Richard Tucker, and Essanay’s “ The
Garden of Allah,” with Helen Ware.
On the regular program early releases
will be Essanay’s “ The Return of Eve,”
with Edna Mayo ; Selig’s “ The Country
that God Forgot,” with Thomas Santschi,
and Edison’s “ A Message to Garcia,” pic-
turized from Elbert Hubbard’s- inspira-
tion.
October 25 Manager Reavey will open
offices on the fifth floor of the Sincere
Building with George Oldfield of Pitts-
burgh as his assistant. It is planned to
make the offices a gathering place for ex-
hibitors. Douglas A. Burgh, personal rep-
resentative of George Kleine, is in Cleve-
land and will remain until the opening of
the offices.
DETROIT EXCHANGEMEN FORM REEL
CLUB
Fourteen Detroit exchange managers got
together at the Alt Heidelberg on Monday-
evening, September 18, and organized a.
Reel Fellows Club. The aim and object
of this club is purely to fraternize once or
twice a month at some downtown cafe and
talk over trade conditions and current
events. There will be no dues and no
qualifications for membership. Any ex-
change manager can attend the meetings
which will always be preceded by a Dutch
dinner. The officers are George J. Trask,
president ; M. S. Bailey, vice-president, and
J. O. Brooks, secretary.
KLEINE EXCHANGE IN KANSAS CITY
BECOMES K-E-S-E
From now on the George Kleine ex-
change, Kansas City, Mo., will be known
as the Kleine-Edison-Selig-Essanay ex-
change. A. C. Melvin, formerly manager
of the George Kleine exchange, is branch
manager and recently expressed himself
as pleased with the results of the new
combine.
PAT HALL QUITS THE BUSINESS IN
KANSAS CITY
P. J. “ Pat ” Hall, formerly manager of
the Western Film exchange of Kansas
City, has discontinued work in the moving
picture business, and has gone to Chicago.
The Western Film exchange was disrupted
some time ago. The fellows in the busi-
ness at Kansas City will remember “ Pat.”
2206
MOTION PICTURE NEWS
Vol. 14. No. 14
New Laws and Court Decisions
ill— ' . . ■■■■■■ — '
This department is designed to keep the industry informed of all news concerning new or projected laws. Federal ,
State, County or Municipal, that may affect the business, and all events involving any branch
of the trade with the authorities in all sections of the country
Pennsylvania Turns Down 'Where Are My Children ?”
tt'T'Y' THERE are my Children?” the
W Humanity Film Company’s pic-
ture can not be shown in Penn-
sylvania. This decision rendered by Judge
Audenreid of the Common Pleas Court,
No. 4, followed an appeal made by the
owners after the film had been turned
down several times by the Pennsylvania
Board of Censors.
Although shown all over the United
States and in the judgment of many critics,
teaching a helpful lesson, the Pennsylvania
censors have condemned the picture in no
uncertain terms.
Chief Censor Breitenger would not be
interviewed, but Dr. Ellis P. Oberholtzer
another member of the board expressed
himself freely. “ The picture is unspeak-
ably vile,” said Dr. Oberholtzer. “ I would
have permitted it to pass the board in this
state only over my dead body. It is a mess
of filth, and no revision, however drastic,
could ever help it any. It is not fit for de-
cent people to see.”
Mrs. E. C. Niver the third member of
the board said the picture was too indecent
for discussion, and would not comment on
it in detail.
The Reverend John C. Wheeler of the
Church of St. John the Evangelist of
Philadelphia, general secretary of the
Catholic Theatre Movement of Philadel-
phia, and spiritual director of the Federa-
tion of Catholic Societies in that city, was
one who saw the picture when its author
Hal Reid had a private showing. Said
Father Wheeler : “ After seeing the picture
the committee was unanimous in its con-
demnation of the film. One may not be
able to say that the film is openly immoral,
but most likely it is even worse in its sug-
gestive situations.”
The Catholic Theatre Movement is in
reality another form of censorship, as all
pictures as well as plays are viewed by
members of the committee and on their
decision Catholics are forbidden to attend
such as meet with disapproval. Thus sub-
jects which might pass the state censors
could still be turned down by the Catholic
authorities in Philadelphia.
George J. Beihoff, manager of the
Supreme Feature Film Service of Phila-
delphia, the concern which owns the state
rights of New Jersey and several other
states of the Union, when shown the ad-
verse comment regarding the film, “ Where
Are My Children ” said that entirely too
harsh and out-of-place are the criticisms
accorded this film.
“ It is anything but indecent, vile and dirty
or unspeakable as the censors will have it.
It treats of a subject upon which hundreds
of volumes have been written, eminent men
like Theodore Roosevelt and many others
have vented opinions, and a subject that
every man and woman should know about.
The film was not made for children, should
not be seen by children, and in fact would
not be understood by children, but it
carries with it a powerful lesson to growm
people, and this lesson has been expressed
in a powerful dramatization and in a
manner to strike home. And above all,
treating of a delicate subject it is, beyond
a doubt, the cleanest film ever shown and
those who call it dirty, vile or unspeakable
have never seen the film or have never
understood it. Every state of the Union
except Pennsylvania has passed favorably
upon the film. Hundreds of physicians,
educators and public officials have com-
mented on the film in the highest terms.
“ The mayor of Elizabeth, N. J., after
viewing the film has written a highly favor-
able opinion to the manager of the
Supreme Feature Film Service. A num-
ber of well-known clergymen of New
York of all creeds have viewed and highly
praised the lesson embodied in this pic-
ture and the film itself.
“ I am at a loss to understand the severe
turn in the judgment of Pennsylvania of-
ficials unless it was to sway the opinion of
the judges who had the appeal from the
censors’ decision under consideration.
“ Somebody is making a mountain out of
a mole hill for reasons hard to fathom.”
“Where are my Children?” after being
acquired by the Supreme Feature Company
was sent as required to the board of cen-
sors. Upon their rejection it was, as is
usual, returned upon appeal. Upon this
second rejection, the picture was revised
and in its modified form last week again
came before the censors, who still refused
to pass the film.
Upon this decision the Humanity Com-
pany carried the matter before the courts
where it was heard before President Judge
Charles Y. Audenreid and Judge W. W.
Carr.
Deputy Attorney-General Joseph L. Kun
as usual argued the case for the censors.
In the course of the evidence when it was
stated that Boston wras showing the pic-
ture, Mr. Kun said that he understood the
Mayor of Boston had a financial interest
in it.
The fact that Mayor James M. Curley
of Boston had gotten a letter from Sen-
ator Boies Penrose to present Mr. Breit-
enger in behalf of the film was made much
of by the censors. It is claimed that when
this letter was received the censors wrote
to Mayor Curley asking him what standard
was used in Boston in censoring motion
pictures. It is alleged, an answer was
promptly had from someone representing
the mayor telling of the good this picture
had done in Boston, and praising the play.
The Philadelphia censors thought such un-
usual praise peculiar.
It is claimed that politics have played a
large part in the “ Where Are My Chil-
dren ? ” fight.
Senator Penrose in commenting on the
letter he had given Mayor Curley said:
“ Mayor Curley came to me in Washington
a month or two ago and explained that he
wished me to aid him in having a matter
concerning a moving picture adjusted with
the state censors. I knew Curley as a
prominent politician of Massachusetts, and
saw nothing unusual in his request. I did
not even ask him the name of the picture
or anything about it.
“ I gave him a letter to Mr. Breitinger,
the chairman of the state board, or perhaps
I wrote to Breitinger direct, I do not re-
member which. Later I received a letter
from Mr. Breitinger stating that the mo-
tion picture in question was so indecent in
parts that the board could not pass it in its
present form. The matter was so trivial
I dismissed it from my mind.”
The present board of censors was ap-
pointed by Governor Brumbaugh, who is
said to lean to the Vare faction in state
politics, while Senator Penrose is on the
opposite side of the state political fence.
After hearing the case, Judges Auden-
reid and Carr viewed the picture at a pri-
vate exhibition at the censors’ room,
Eighteenth and Filbert.
A decision was promptly given dismiss-
ing the appeal of the Humanity Film Com-
pany. Judge Audenreid’s decree was as
follows :
“ Upon consideration of the evidence,
after having at the request of the parties
viewed an exhibition of the series of mov-
ing pictures retained on the films involved
in this case, the court finds that in con-
demning the representation of said films of
the drama known as ‘ Where Are My Chil-
dren?’ on the ground that it tends to de-
base or corrupt morals, the Pennsylvania
State Board of Censors did not abuse the
( Continued on page 2208)
October 7, 1916
MOTION PICTURE NEWS
2207
Mayor of Boston Sues Newspaper for $ 100,000 on Charge of
Libel in Stating That He Had Interest in “ Where
Are My Children?
MAYOR JAMES M. CURLEY of Bos-
ton has stated that he would enter
suit against the Boston Traveller for stat-
ing in a recent issue that he was interested
financially in the film, “ Where Are My
Children?” Twenty-five thousand dollars
is the amount the mayor asks. Later his
injuries mounted to $100,000 and only
criminal libel would satisfy him.
All the Boston papers carried the story
of how Mayor Curley went to Washington
and prevailed on Senator Boies Penrose
to use his influence with Chairman Brei-
tinger of the Pennsylvania board of cen-
sors to have the film passed by that board
on a third submission. Mr. Penrose
stated that Mayor Curley had said that the
film was running in Boston and had met
with no opposition.
The mayor in his statement said that he
had no financial interest in the film, but
had asked Mr. Penrose to use his influence
out of friendship for Joseph M. Levenson,
one of the stockholders in the Boston Pho-
toplay Company, which has the right to the
film for New England. Mr. Levenson and
BY an almost unanimous vote the board
of supervisors of San Francisco has
abolished the ordinances providing for a
board of censorship for motion pictures
and has adopted a new one, placing this
branch of the amusement industry on ex-
actly the same footing as other theatres.
It is now no longer necessary for an ex-
hibitor to go to the police commission to
secure a license for the opening of a the-
atre, and there is no danger of a film
being seized unless it is obscene or offen-
sive to the moral sense.
It has taken months of hard work on
the part of film interests to bring about
this result, and the success of the move-
ment has been due in no small part to the
efforts of the Film Exchange Board of
Trade of this city. There has not been
a meeting of the police committee of the
board of supervisors at which this subject
was touched upon that has not been at-
tended by some member of this organiza-
tion, and it has been compelled to go to
considerable expense to secure the services
of attorneys to assist in presenting the
film men’s side of the case.
The new ordinance has been passed to
print and its final passage, when it will go
into effect, is merely a matter of form.
Under its provisions anyone witnessing
the showing of an immoral picture may
make a complaint and have the case prose-
cuted as is true with any public nuisance.
Theatre owners cannot be heckled, as was
the case recently at Sacramento, and
threatened with a suspension of their
license if they show this or that picture
not exactly approved by the official censor.
Exchange interests and the better class of
exhibitors have joined to make a thorough
his brother also represent parties who will
compose the Pennsylvania company which
will be formed if the right to show the
picture in that state is secured.
That there is anything in the film that
calls for censorship only one or two iso-
lated religious bodies maintain, always ex-
cepting the Pennsylvania board of censors,
who seem to object to almost everything.
The Boston censorship is worse poten-
tially than that of Pennsylvania, for it is
political, composed of the mayor, the
police commissioner and a judge. Politics
and hypocrisy are twins. To placate a
small class “ The Easiest Way ” was cen-
sored off the boards of the Hollis Street
theatre after one performance. Marie-
Odile ” was warned not to appear in town
at all, which proceeding was illegal and
without the province of the censors. Lib-
erals in the state have been disheartened
at the spectacle of office holders making-
political capital out of prejudice by pan-
dering to it. They hope that as a result
of this latest episode censorship may be
wrenched from politics.
house-cleaning, and managers of theatres
making a specialty of the showing of
doubtful subjects have been warned to be
careful of their ways. Already action has
been commenced in one case and an ob-
noxious lobby display has been seized by
the police, the owner of the house receiv-
ing an order from the judge before whom
the case was tried to destroy the offending
matter.
THE censorship situation in Minneapolis
has hit rough waters. With the argu-
ment that to recognize censorship in any
of its forms is dangerous a several hour
meeting was held on Friday afternoon,
September 16, in the offices of the Bijou
theatre, which was attended by exchange
managers, exhibitors and the mayor’s sec-
retary.
At a previous meeting with the mayor
and the censor board representatives a
form of censorship was agreed upon that
merely required the registration of film
with the mayor’s office. If it was thought
the picture might be unfit or for other
reasons it should not be exhibited publicly
the censor board would request the ex-
change to present the picture for their
viewing.
Everything worked along harmoniously
until the condemning of “ The Wolf
Woman.” At the showing of this picture
to the board, it is claimed by Mr. Broad-
ford, that very little attention was paid to
the picture by the censors.
The result is that a committee of nine
TWO-CENT TAX ON TICKETS PRO-
POSED FOR OLD AGE PENSIONS
A tax of two cents on every ticket of
admission to a motion picture show has
been proposed before the special State
Commission of Massachusetts on social in-
surance, which held a hearing on old-age
pensions at the State House.
Harry W. James, counsel for the Motion
Picture Exhibitors’ League of Massachu-
setts, was present to oppose that method
of raising money. He told the commis-
sioners that such a tax would take all the
profits of the exhibitors. He failed to un-
derstand why the moving picture industry
should be asked to pay old-age pensions
any more than any other separate indus-
try. Mr. James said that motion pictures
had become a necessity, and was not, there-
fore, subject to special taxes.
It is thought that the Legislature will
not be asked to pass such a bill. But some-
one must be kind enough to tell them
where $50,000,000 majr be found for old-
age pensions.
CRITICIZES DETROIT THEATRES
The Detroit Board of Health claims
that an investigation of the theatres in
that city shows that eleven per cent only
have adequate means of ventilation ;
about forty-seven per cent have no means
of ventilation whatever, except through
the ordinary openings. In an effort to
provide adequate ventilation, heating and
general sanitation, the board of health has
drafted an ordinance to put the regulation
of these factors in their hands. The ordi-
nance will receive a public hearing on Oc-
tober 3 for the benefit of exhibitors espe-
cially. The ordinance does not require
suitable ventilating apparatus, but it deals
with heating, temperature, air and floor
space per person, toilets and general clean-
liness. Conditions in theatres in the
poorer sections of the city were found to
be generally bad.
men was appoined to wait on the mayor
and request him to abolish the censor
board now in existence and return to the
police regulation policy.
Also it was decided to get the candidates
for mayor in the coming election to de-
clare themselves on the question of censor-
ship. They will be invited to a meeting
of exhibitors, exchange men, operators and
attaches in the motion picture business to
be held in the Unique theatre.
FORT WORTH EXHIBITORS FINED
FOR SUNDAY VIOLATION
J. S. Phillips, charged with operating
his moving picture show on Sunday at
Fort Worth, Texas, was tried September
7 and found guilty by a jury and was
fined $35. This makes the fourth case tried
in Fort Worth recently. In one case the
manager was found not guilty, but in the
other three cases, the jury found the de-
fendants guilty and assessed fines. One
of the defendants found guilty, was a
woman manager.
San Francisco Supervisors Abolish Board of Censorship and
Places Motion Pictures on Same Footing with
Other Amusements
Censorship Situation in Minneapolis Hits Rough Waters;
Committee Wants Return to Regulation of
Pictures by the Police
2208
MOTION PICTURE NEWS
Vol. 14. No. 14
Indianapolis Club Women Committee Condemns Child Acting
in Pictures — Want Children Under 16 Excluded
from Theatres Except on Certain Days
THE Indianapolis Woman’s Club Com-
mittee of the Moving Picture Indors-
ers for Juniors, held a meeting recently
at the Chamber of Commerce, Indianapolis,
which was largely attended. Child acting
was unanimously condemned, and it was
declared an imposition on minors. Mrs.
David Ross presided, and Mrs. Merle Sid-
ener was secretary.
Reports were read from many of the
picture playhouse managers in Indianapolis
in reply to letters asking them to set aside
Friday evening and Saturday afternoons
for juveniles, saying they would be glad
to comply with the request and asking for
suggestions from the women on suitable
pictures for those dates.
Club women of Indiana will be asked by
the board, it was announced, to get simi-
lar concessions in their respective com-
munities.
Children under sixteen years old will be
prohibited from attending motion picture
theatres, at Anderson, excepting on Friday
afternoons after school and on Saturdays,
if an ordinance being drafted by City At-
torney O’Neil, of Anderson, is passed by
the City Council.
Mayor Mellett took up the question of
putting the motion picture theatres of An-
derson under some kind of restrictions, and
at first favored the plan of having an or-
dinance enacted which would give the
Council authority to appoint a Censorship
Committee, whose duties it would be to in-
spect all pictures shown at local theatres
and placing a ban on the society dramas,
and pictures showing scenes which are said
to be unfit for children to see.
It was hoped that a Censorship Board
could be found which would serve gratis.
An investigation disclosed the fact that it
would be necessary for a board of this kind
to examine more than twenty films each
day to properly censor the pictures. City
officials have concluded that this would be
too stupendous a task and have abandoned
this plan.
City Attorney O’Neil states that another
plan proposed as a solution of the problem
of controlling films shown at theatres is
to pass an ordinance prohibiting children
under sixteen years of age from attending
picture shows excepting on Friday after-
noons and Saturday. Films which would
be wholesome for children to see would be
exhibited on these days.
Mr. O’Neil says that the measures of
this nature have been passed in several
large cities, and that the plan has proved
successful.
He asserts that the school teachers of
the city universally approve such an ordi-
nance.
Councilman Albert Van Slyke has an-
nounced his intentions of combating any
ordinance which would create a Board of
Censors to pass on picture show films.
The moving picture show owners of
Anderson have been in conference regard-
ing the steps which the city proposes to
take regarding the censorship of films, and
asserts that they will insist that some pro-
ductions at other theatres also are barred.
PENNSYLVANIA TURNS DOWN
“ WHERE ARE MY CHILDREN? ”
( Continued from page 2206)
discretionary power vested in it by law or
act arbitrarily or oppressively. The appeal
of the Humanity Film Company and
Joseph M. Gaites from decision of said
board is therefore dismissed.”
In commenting on the strong language
used by the censors in regard to “ Where
Are My Children?” the manager of the
exchange, a competitor of The Supreme
Feature Film Service, said that nothing
else was to be expected of the Pennsyl-
vania board as their minds belonged to the
sixteenth rather than to the twentieth cen-
tury.
People who believe that girls should be
left in ignorance instead of being taught
properly the facts of life, as this man
claimed, was the theory of the present
censors, were not fit to be the moral
guardians of the people of a large state,
in his opinion.
Other managers could not understand
the opposition to the picture as it was
shown in Chicago unmolested and in New
York, it was claimed that even priests had
praised it. Although Pennsylvania people
are barred from viewing this picture with-
in the confines of their home state, if any
are eager to judge of its merits for them-
selves their curiosity can be satisfied by a
run to Atlantic City, where the film is en-
joying an immense popularity.
^Miiiiiiiiiiiiiiiiniiiiiiiiiiiimimiiiiiiiiimiiiiiiiiiniiiiiniiiiiiiiimiiiiiiiniuiiimiiimiiuimiiiiiiimiiiiiiiiiiiiiiu
NEW INCORPORATIONS
rhittiiiMiiMimiiiiiiiiiiiiMiiiiiiiiMiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii'iMiHiiiiiiiiiiimiHiiiiimiiiimiiimimiimiimin;
The Corporation Trust Company, 37 Wall
street. New York, reports the following new cor-
porations :
In Delaware:
HAMILTON AMUSEMENT COMPANY;
Conducting places of amusement ; capitalized at
$100,000 in Wilmington: incorporators are: F. E.
Hansell, Philadelphia, Pa, ; George H. B. Martin,
Camden, N. J., and S. C. Seymour, Camden, N. J.
In Maryland :
THE STERLING FILM CO.; Manufacturing
motion picture films; capitalized at $100,000 in
Baltimore ; incorporators are : Robt. Sterling, 22
E. Lexington street, Baltimore, Md. ; E. C. Her-
man, 4000 Woodbine avenue, West Arlington,
and L. E. Krilow, 2626 McEldery street, Balti-
more, Md.
In New York:
174TH STREET & ST. NICHOLAS AV-
ENUE AMUSEMENT CO., INC.; Motion pic-
ture and theatrical ; capitalized at $5,000 in Man-
hattan ; incorporators are: Nelson Ruttenberg,
1129 Vyse avenue, Bronx; M. A. Ritter, 183 St.
Nicholas avenue, Brooklyn, and David Cohen,
460 W. 147th street, New York.
CLINTON SQUARE AMUSEMENT COM-
PANY, INC.; Motion pictures; capitalized at
$500 in Albany; incorporators are: Fred P.
Elliott, 34 N. Pearl street, Albany; Helen M.
Elliott, 34 N. Pearl street, Albany, and Catherine
G. Morton, 305 Orange street, Albany.
ICONOCHROME COMPANY OF AMER-
ICA, INC.; Manufacturing cameras, optical
goods, motion picture machines, etc ; capitalized
at $100,000 in Manhattan; incorporators are:
Addison I. Gardner, 55 Liberty street, New York;
Warren S. Orton, 55 Liberty street, New York,
and David Ascii, 55 Liberty street. New York.
ASSOCIATED THEATRICAL ENTER-
PRISES, INC.; Theatrical and mot ion pictures ;
capitalized at $50,000 in Manhattan ; incorporators
are: David Rosenthal, 1579 Broadway, New York
City ; Albert E. Kiralfy, 1547 Broadway, New
^ ork City, and Robert Magee, 1579 Broadway,
New York City.
IN PENNSYLVANIA:
FIFTY-SIXTH STREET THEATRE COM-
PANV ; General theatrical and motion picture
business; capitalized at $5,000 in Philadelphia;
incorporators are: Joseph M. McCready.
Llanerch, Pa.; Winfield H. Yonker, 317 S. 56th
?VeeF Philadelphia, Pa., and W. Earl Yonker,
a 17 S. 56th street, Philadelphia, Pa.
In Virginia :
-TT^fGFR PICTURE PLANS CORPORA-
1 ION ; A general motion picture business, taking
I? on?rn°noU<;lngA • <iea,in£ ill films; capitalized at
t>l,UUU,U00 in Richmond, Va. ; incorporators are ;
VV. A. Strata, Richmond, Va. ; E. S. Bolen, Rich-
mond, V a., and Warren B. Hunting, Bronxvilie,.
In Delaware :
PHOTO-REPRODUCER COMPANY; To
manufacture and sell photo-reproducing apparatus
and supplies; capitalized at $150,000 in Wilming-
ton ; incorporators are : Franklin L. Mettler, Wil-
mington, Del.; Daniel Farra, Wilmington, Del.,
and Alfred Whartenby, Wilmington, Del.
In Illinois:
SEAVER-ZAHLER AMUSEMENT COM-
'Vi ^ ’ Operate amusement enterprises; capital-
lzed at $10,000 in Chicago; incorporators are: A.
he’ MS^er> ^amue^ Kogen, and Sidney Oppen-
In Maryland :
the Southern amusement com-
BAN Y ; To conduct moving picture and a theat-
rical business; capitalized at $100,000 in Balti-
more; incorporators are: Henry W. Webb Bal-
^"1°re,r<Sity> Md- I William II. Martin, Baltimore
CjHb Md., and William Heimiller, Baltimore City,.
PARENTA FILM CORPORATION; Motion
pictures; capitalized at $250,000 in Manhattan-
incorporators are: Milton M. Eisenberg, 457
Hopkinson Ave., Brooklyn; Belle Kegeler, 175
Harmon St Brooklyn; Agnes Rose Mav’ 356
Hooper St., Brooklyn.
INTER-OCEAN FILM CORPORATION;
ti T,;*nd m°tion pictures; capitalized at
$1,000 in Manhattan; incorporators are: Milton
M. Eisenberg, 457 Plopkinson Ave., Brooklyn;
Belle Kegeler, 175 Harmon St., Brooklyn; Agnes-
Kose May, 356 Hooper St., Brooklyn.
PHYSIOC FILMS, INC.; Motion picture
business; capitalized at $250,000 in Manhattan-
incorporators are: Wray Physioc, 165 W. 47th
St., New York City; Victor H. Stockwell, 60 W
7oth St., New York City; Colin W. McLennan,
128 W. 11th St., New York City.
THE MOCKERY COMPANY, INC. ; Theat-
r leal and motion pictures; capitalized at $1,000 in
New X ork City; incorporators are: Lyle D. An-
hjews, J482 Broadway, New York City; Harry
N. Steinfeld, 1482 Broadway, New York City •
Lillie Grant, 326 W. 51st St., New York City. ’
CLASSIC FILM CORPORATION; Motion
pictures; capitalized at $200,000 in Manhattan-
incorporators are: J. Alan Turner, 352 W. 46th
St., New York City; Geo. B. Sears, 1431 Broad-
way, New York City; Victor De Linsky, 937 E.
181st St., New York City.
VARIO FILMS, INC.; Motion pictures; cap-
italized at $10,000 in Manhattan; incorporators,
are: Milton M. Eisenberg, 457 Hopkinson Ave.,
Brooklyn; Belle Kegeler, 175 Harmon St., Brook-
lyn; Agnes Rose May, 356 Hooper St., Brook-
lyn.
DONALD C. THOMPSON FILM CO., INC.;
Motion pictures; capitalized at $15,000 in Man-
hattan; incorporators are: Theo. C. Miller, 685
E. 5th St., Brooklyn ; Donald C. Thompson, Ho-
tel McAIpin, New York City; Michael O’Keefe,
575 Washington St., New York City.
TIMES FILM CORPORATION; Moving
picture business; capitalized at $8,000 in Manhat-
tan; incorporators are: Isadore Finkler, 2 Rec-
tor St., New York City; Reuben Greenbaum, 2
Rector St., New York City; Hannah Gitlin, 2
Rector St., New York City.
In Virginia:
INTERSTATE AMUSEMENT CORPORA-
TION; Theatrical business; capitalized at $15,-
000 in Norfolk: incorporators are: Jake Wells,
Norfolk, Va. ; Otto Wells, Norfolk, Va. ; Moe
Levy, Norfolk, Va.
BRADFORD REALTY CORPORATION;
To conduct hotels, moving pictures, and deal in
real estate; capitalized at $10,000 in Norfolk; in-
corporators are : A. B. McKean, Troy, Pa. ; O.
L. Haverly, Athens, Pa.; A. E. Krise, Norfolk,.
Va
Articles of incorporation have been filed with
the Secretary of State of Indiana, as follows :
NEW WASHINGTON THEATRE COM-
PANY, Richmond; capital, $1,000; motion pic-
ture show; directors: Earl M. Kessler and Setta
O. Kessler.
THE BANKERS AND MERCHANTS THE-
ATRES COMPANY, an Arizona corporation,,
has complied with the foreign corporation laws
to transact business in Indiana; none of its cap-
ital stock is represented in Indiana at this time.
O. M. Olson, of Ft. Wayne, is named as agent.
Articles of incorporation have been filed with
the Secretary of State of Indiana, as follows:
PATHE EXCHANGE, a New York corpora-
tion, operating in the State of Indiana, has ap-
pointed R. S. Schrader as its agent.
October 7, 1916
MOTION PICTURE NEWS
2209
IIIIIIIIIIM^
Film News From Foreign Parts
Battle of the Somme ” Creates Stir in England
S/’ccial to Motion Picture News.
London, Sept. 15.
<<¥F the exhibition of this film all over
X the world does not end war. God
help civilization.” This is how Lloyd
George, Secretary of State for War, ex-
pressed himself on the official five-reel film
visualizing “ The Battle of the Somme.”
Without a doubt, this is the most startling
war film yet produced, and it has been
exhibited to crowded audiences in all parts
of the country. On the first day of
exhibition hundreds of people were turned
away disappointed, from the picture
houses. In Liverpool, for instance, the
film was shown at the four most important
cinemas, all situated within a hundred
yards’ radius (one building having the larg-
est seating capacity of any in the city),
simultaneously from two o’clock in the
afternoon until eleven o’clock, and till
late in the evening there was constantly
a long queue waiting to gain admission.
“ The Battle of the Somme ” film is
certainly a production that heralds the
dawn of a new era, so far as historical
records are concerned, and in the future
posterity may not have to depend so much
upon the veracity of historians as upon
cinematograph film for panoramic records
of events that indicate the milestones of
progress.
Cabinet Faces Camera
When it was first announced that the
British Cabinet ministers intended to face
the camera for a cinematograph film, cer-
tain sections of the lay press, awe-stricken
at such an unseemly and undignified con-
descension on the part of the Cabinet
posing for the movies, heaped scorn and
ridicule on the proposal till, on the eve
of the filming operations, it was decided
to abandon the project. The idea was
to take a film rebord of the Cabinet “ de-
liberating ” in the Council Chamber and to
exhibit the film with a view of raising some
thousands of pounds for a charitable ob-
ject. However, although the official film
is off, Cecil Hepworth, of Hepworth Cine-
matograph Company, has succeeded in ob-
taining a series of three films, each of
1,000 feet in length, to be released for the
open market in consecutive weeks from
the 11th inst. The title is “ Cinema Inter-
views,” and in each film twelve of the
most eminent men of the period are to
be seen face to face, each of whom makes
a statement through the medium of the
screen to the people or nation. Twenty-
five per cent, of the profits drawn from
the handling of these subjects will be
handed to the Sportsmen’s Ambulance
Fund. Besides Cabinet ministers, the films
depict leading public men of the country.
There has been a decrease in the value
of films imported into Great Britain during
the month of July, which is the latest
month for which the returns have been
published, by over £60,000 compared with
the previous month. While America has
exported to Great Britain £77,208, France’s
exports are £6,623, and other countries
£3,308. The American figures for the
current year are : January, £75,000; Feb-
ruary, £42,000; March, £145,000; April,
£46,500; May, £139,000 and June £141,500,
making an actual total up to the end of
July of £661,495. Compared with July last
year, there has been a decrease of £47,000
in U. S. A. films sent to the United King-
dom. France’s film exports to Great Brit-
ain for seven months have been valued at
£55,500, and other countries nearly £40,000.
British exports for the month of July
have been the largest this year, the value
being estimated at £13,500, a figure only
equaled in November of last year.
Under the auspices of the Treasury De-
partment of the Customs Department,
bonded film stores are to be opened in
London. It is understood that under this
new arrangement agents will be enabled
to view the films consigned to them in this
country, before paying the import duty.
The great advantage of this system is that
if the negatives do not come up to requi-
site standard, the film need not be cleared,
which of course means that the import
duty is not paid.
Official Censorship Proposals
A draft scheme has been submitted by
the Home Office and is now under consid-
eration by the film and cinema industry
of Great Britain for the establishment of
a central and definite censorship under
Home Office control. The model condi-
tions which it is suggested should govern
the new issues of cinematograph licenses
provide (1) that no film be shown which
is likely to be injurious to morality or to
encourage or to incite crime, or lead to
disorder, or in any way offensive in the
circumstances to public feeling, or which
contains any offensive representation as
to the living persons. If the licensing
authority objects to the film on any of
these grounds, it shall not be shown. (2)
No film which has not been passed by the
official censors to be shown unless three
clear days’ notice has been given to the
licensing authority. (3) Film must be ex-
hibited to public exactly as passed by
censors or licensing authority, unless con-
sent for additions or alterations has been
previously obtained. (4) Applies the word-
ing of paragraph 1 to that “ No poster,
advertisement, sketch, synopsis or pro-
gram of a film shall be displayed, sold or
supplied either inside or outside theatre
which is likely to be injurious,” etc.
The Secretary of State contemplates the
appointment of Chief Censor and assistant
censors, and at least one of them should
be a woman.
None of the censors should be con-
sidered with the trade.
It is proposed that the expenses of the
Board shall be met by charging the manu-
facturers a fee in respect of each film
examined. It has been suggested that a
strong Advisory Committee be appointed,
including representatives of the local au-
thorities (including the educational au-
thorities), well-known members of the
general public and authors of standing, not
connected with the cinemas. The Secre-
tary of State hopes that that official censor-
ship may come into operation on January
1, 1917. '
British Films
The leading British films of the last few
days have been “ The Princess of Happy
Chance,” London Film, based on Tom
Gallon’s novel on the experiments of
a princess who exchanges positions with
one of the “ lower strata.” The sequel
provides a virile plot.
“ Lead Kindly Light,” Surrey Film, four-
reel drama of a girl’s selfishness and its
consequences.
“The Man Without a Soul,” London
Film, 7,000 feet, drama, with remarkable
power of appeal, strong plot and excellent
production ; showing the adventures of a
vicar’s son who combats agnosticism.
“ Odd Charges,” London Film Company,
two-reel comedy by W. W. Jacobs, giving
a glimpse into old country life.
“ The Girl Who Wrecked His Home,”
British Empire Film.
“Tatterley,” Lucoque Film, from Tom
Gallon’s novel. A convincing human story
with beautiful photographic effects.
“ Her Greatest Performance,” Ideal
Film, featuring Ellen Terry. This beauti-
ful six-reel drama will rank among the
best films of the year. The story is
charmingly developed, allowing full scope
for the gifted artists. Of the spectacular
scenes the views of brightly dressed chil-
dren indulging in May-day revels and fes-
tivities stand out pre-eminent. The plot
has a strong human side and the title of
the story is the most apt description one
can give to Miss Terry’s histrionic attain-
ments.
Lucoque, Ltd., intend producing a six-
teen-part serial entitled “ Fu Manchu,” by
Sax Rohmer, to be followed by “King Solo-
mon’s Wives.” At present the firm is
engaged on a two-reel fairy story entitled
(Continued on page 2211)
2210
MOTION PICTURE NEWS
Vol. 14. No. 14
Australian Film World Teems with Activity
Special to Motion Picture News.
Sydney, N. S. W., Sept. 1.
THE most conspicuous event in the film
business here for the last three
weeks has been the advent of the
Melbourne firm of picture showmen,
Hoyt’s, who have opened up a first-class
continuous theatre, the remodeled building
originally known as the Colonial No. 1.
For the last six months a gang of work-
men have been busy on the renovating and
reconstructing of this old house into the
now finished palatial home of Fox and
Metro features. Dr. Arthur Russell, who
founded Hoyt’s about six years ago, died
at the latter end of last year. The first
theatre opened by him was a small build-
ing in Bourke street, Melbourne, Victoria.
It is estimated that the cost of recon-
struction will total nearly £11,000, and
none can deny that the bright structure is
fully worth that amount.
The opening program consisted of
“ Blazing Love,” Fox, with Virginia Pear-
son; “The Yellow Passport” (World),
with Clara K. Young, and a Metro-Drew
comedy.
Fox and Metro features will be screened
regularly.
The following paragraph appeared in
The Sydney Sun recently and was written
by the press agent of Australasian Films,
Limited.
It may not be classed as anything out
of the ordinary in the way of news, but
it is an example of what can be done by
a little originality. Here is the paragraph :
“ Has any one ever stopped to think of
the nerve possessed by the man who can
stand off and kick his boss good and hard
just as part and parcel of his usual day’s
work? He wants some nerve to do it,
and more especially when the same boss
receives £35,000 a year. There are possi-
bilities conjured up by the imagination.
For instance, the hard-working extra man
who has incurred the Chaplin wrath comes
on to do his work in the scene wherein
he has to place a stage kick on Charlie.
Nothing was mentioned in his contract as
to the degree of force to be exerted. In
fact, the possibilities are enormous. Even
if Charlie does get the money, the extra
man gets the satisfaction of being able to
show his grandchild the famous boot that
kicked the man earning the highest salary
in the world. Some day an enterprising
bootmaker will exhibit in his window a
dilapidated old shoe, with a label reading :
‘ This shoe kicked Charlie Chaplin.’ ”
Marion Marcus Clarke, character actress
for the J. C. Williamson Theatrical Com-
pany, is negotiating with a local firm to
produce a feature picture founded on the
widely read novel “ For the Term of His
Natural Life,” written by her father. It
is a fine story of an innocent man being
convicted for another’s crime. Its orig-
inality lies in the fact that his innocence
is never proved. Rufus Dawes is the con-
vict, and he falls in love with the daugh-
ter of the governor of the prison. The
story is laid in the old convict days at
Hobart Penal Settlement, Tasmania. A
motion picture was made of this story
about five years ago, but as the film was
not up to the standard Miss Clarke was
able to secure an order restraining the
producers from continuing to screen the
picture. If a satisfactory arrangement
cannot be arrived at here, Miss Clarke in-
tends to endeavor to dispose of the rights
to all of her father’s works to an Amer-
ican company.
Dorothy Brunton Sails for America
Dorothy Brunton, the favorite musical
comedy actress of Australia, will sail for
America, it is said, towards the end of
next month. It has not been made public
if Miss Brunton intends to enter the
movies when she arrives there, but she
was a great success in the role of the lady
reporter in J. C. Williamson’s photoplay
production of “ Seven Keys to Baldpate.”
Dorothy has the reputation of being the
only Australian actress who has attained
the achievement of appearing in one role
for one hundred consecutive performances,
that of Letty in “ So Long, Letty.” Her
movements in the U. S. A. will no doubt
be watched keenly by her Australian ad-
mirers.
The question of picture censorship has
once more clouded the otherwise clear
skies of New Zealand. The matter is still
unsettled, as no suitable method can be
discovered in which to give satisfactory
deals to all concerned. At present an or-
der-in-council prevents the screening of
any undesirable picture. So far £500 has
been expended, but nothing has yet re-
sulted.
Films that have been visited by the local
censor recently include the following sub-
j ects :
“The Yellow Passport” (World), “The
Cheat” (Lasky), “The Kiss of Hate”
(Metro), “All for Ould Ireland” and
“ Ireland a Nation.”
Most of these films have been censored
under the new Defense Act, which implies
that no picture is to be screened which
shows any of the Allies in a light that
may cause ill feeling. None of these pic-
tures will be allowed to be screened any-
where in the Commonwealth of Australia.
The following successes, which have
been produced in the pictures in America,
are forthcoming attractions on the Will-
iamson circuit of “ legit ” theatres : “ Big
Jim Garrity,” “ Blindness of Virtue,”
“ Damaged Goods,” “ Shore Acres,” “ Mar-
rying Money ” and “ The Outcast.”
A movement is now under way by the
Theatre Employees Union of Australia to
obtain an arbitration award to enable a
set rate of wages for the employees of
theatres and picture shows.
Charles Evans and Ernie Vockler, two
local comedians who have gained a small
following by their Chaplin impersonations,
have been co-starred in a two-reel feature
comedy by John Mathews, entitled “ Char-
lie and His Twin Brothers.” Mathews was
originally the “ Mathews ” of the vaude-
ville team of Mathews and Mack.
Australasian Feature Films, Limited, the
Australasian distributors of the Para-
mount pictures, have recently installed a
fine large projection room in their Cinema
House, Sydney, for the use and conve-
nience of their customers and the local
press. The projection room is one of the
largest in Australia and is a fine example
of the policy of the A. F. F. in so cater-
ing for their clients.
“ Mutiny of the Bounty ”
Raymond Longford’s feature production
of “The Mutiny of the Bounty” is to be
screened at the Sydney Town Hall for a
season shortly. This picture is reckoned
to be the most elaborate production made
here yet, and has taken over eight months.
This picture is at present placed in a very
curious position. For some unknown rea-
son the exhibitors and several exchanges
of this country have passed a resolution
that will mean the boycotting of the pro-
duction. However, as one member of the
trade puts it, “ The whole movement may
mean a little bit of free advertising for the
producers.” At any rate, for the sake of
local production, and “ The Mutiny of the
Bounty” in particular, we hope so.
Jack Gavin, the prominent local director,
has decided to follow up the recent pro-
duction of “ The Martyrdom of Nurse
Cavell ” (which is now being exploited in
America by C. Post Mason), with a num-
ber of five-reel features to be released at
the rate of one per month. He has com-
pleted arrangements for the placing of his
pictures on foreign markets and hopes
thereby to keep up a regular releasing
plant. He hopes to be in a position to print
twenty copies of each subject, instead of
five or six, which has been sufficient to sup-
ply the local demands so far. At present
Gavin is working on a comedy feature star-
ring Miss Gwen Lewis, a theatrical star of
the Strollers Company. Questioned about a
multiple-reel feature which is being made
under the working title of “ The Birth of
Australia,” Mr. Gavin remarks that it is
to be his most ambitious effort and pro-
duction will be continued as soon as the
prominent stage star who is at present
playing under contract to a local theatri-
cal firm is free. The scenario for this
production has been written by Agnes
Gavin, author of more than fifty photo-
plays, all of which have been produced by
John Gavin. Among her successful scripts
are “ Keane of Kalgoorlie,” “ Thunder-
bolt,” “ Assigned Servant,” “ Life’s Great
Game,” “ The White Hope,” “ Moonlite,”
“ Drover’s Sweetheart ” and “ The Martyr-
dom of Nurse Cavell.”
Recently the State Governor, Sir Gerald
Strickland, accompanied by the Director
of Fisheries and the Minister of Educa-
tion, embarked on a trip to witness the
scheme of deep sea trawling. The trip
was not without the representation of a
film concern. Australasian Films dis-
patched Cameraman Ellis with expedition,
and a one-reel picture was secured of the
trawling operations.
Lou Handman and Joe Cook, two vaude-
ville artists who stowed away from Amer-
ica and are now appearing on the Fuller
vaudeville circuit, are credited with being
intimately associated with Thos. H. Ince
and Mack Sennett, and other prominent
members of the producing business. It is
said that they will shortly appear in a two-
October 7, 1916
MOTION PICTURE NEWS
2211
Earle Williams in the New Greater Vitagraph’s Serial “ The Scarlet Runner ”
Cabanne Completes First 5-Reeler for Metro in 8 Days
Frances Nelson, a Newcomer to Its Studio, Is the Star in the Picture, Yet Unnamed, and
Niles Welch Is in the Supporting Cast
reel photoplay under the direction of John
Mathews.
The Australian Photoplay Magazine,
launched the last week in August, this
year, will go a long way towards fill-
ing the need of a trade paper. For
a long time there has been a great
opening for a motion picture trade journal,
and it looks as if this new publication will
fill the bill. The proprietors of this maga-
zine are well known in the film industry.
John M. Giles, who will be the managing
editor, was the organizer of the Henry
M. Waterhouse Tourist Bureau, Honolulu,
and formerly on the staff of the San Fran-
cisco Examiner. At present Mr. Giles is
assistant advertising manager for Austral-
asian Films Limited.
Hal H. Carleton, also on the staff of the
magazine, is co-editor with Mr. Imrie on
the Reliance Reviews and a free lance sce-
nario writer. It is the aim of the pro-
prietors to establish a closer relation be-
tween the Australian exhibitors and dis-
tributors with tlie American producers.
Offices have been secured in Berry’s Build-
ing, 136 Pitt street, Sydney, in the heart
of the film district.
Hal H. Carleton.
“ BATTLE OF THE SOMME” CREATES
STIR IN ENGLAND
( Continued from page 2209)
“ Dawn,” to be released towards the end
of the year. The first show of “ Vanity
Fair,” by Thackeray, is to be held in
London in a few days. What is described
as a great Franco-British Alliance is the
arrangement whereby the Eclair Company,
Limited, will in the future send their film
productions to the Broadwest Film Renting
Department, a London concern. L'entente
cordiale !
American Films
The most popular American films at the
show rooms have been: ‘‘The Social Pi-
rates (Kalem serial); “God’s Country and
the Woman,” and “The Destroyers”
(Vitagraph) ; “Slander,” “Sins of Men,”
“Battle of Hearts” and “Blue Blood and
Red” (Fox); “Mother o’Mine,” “The
Man from Nowhere” and “The Hidden
Hand” (Red Feather); “The Man Be-
hind the Curtain” (Blue Ribbon); “Betty
of Graystone ” (Triangle); “Trail of the
Lonesome Pine ” and “ Alien Souls ”
(Lasky). Up to August 14, Triangle films
have been booked in the United Kingdom
for 56,641 days at 671 theatres.
Fred Gronback.
W CHRISTY CABANNE, who re-
• cently joined the Metro directing
forces, has just completed his first five-
reel feature for Metro, producing it in the
remarkably short time of eight days. The
feature is as yet unnamed. Frances Nel-
son, a new addition to the Metro artistic
staff, has the stellar role. Niles Welch
heads the supporting cast.
Mr. Cabanne not only directed the fea-
ture, but he contributed the story, and en-
gaged the cast within, the eight day period.
Air. Cabanne does not direct from a sce-
nario, or any manuscript whatever. He
generally has the story well grounded in
his mind before he begins production.
Then he elaborates upon it from time to
time, a scene or situation suggesting an-
other one.
Air. Cabanne did not consume the entire
eight days working in the production. One
of the days that he had set aside for pho-
AS this announcement appears in print
the Strand theatre, New York, will
be showing Vitagraph’s first E. H. Sothern
release, an original story entitled “ The
Chattel,” written by Paul West, directed
by Frederick Thomson.
Alitchell H. Mark, president and general
manager of the Strand Theatre Corpora-
tion, switched the announced program for
the week beginning September 24 in order
to headline the Strand’s bill with Mr.
Sothern’s first appearance in motion pic-
tures. Not only did he order a switch
made in the program to include this
Greater Vitagraph production, but he also
issued instructions to launch an immediate
and extensive campaign of advertising.
Generous display advertising space ap-
peared in the English and German news-
papers of Greater New York this past
week announcing to the public the treat in
store for them. Harold E. Edel, manag-
ing director of the Strand theatre, con-
curred with Mr. Mark’s judgment as to
the advisability of revamping the Strand’s
bill so as to include Mr. Sothern’s picture
upon it.
tographing exterior scenes, it rained. He
was obliged to wait for the sun to peep
through the clouds for a few minutes, and
these precious moments he utilized to the
fullest possible extent. And on the con-
cluding day he was finished and out of the
studio at three o’clock in the afternoon.
Air. Cabanne succeeded in keying up the
players under his direction, to high tension
and enthusiasm. The pace that the direc-
tor set proved inspiring, but nerve racking
to some of the players not used to the
Cabanne methods. Miss Nelson, who was
as anxious as her director, to see the pic-
ture completed in the time Air. Cabanne set
aside, worked until she collapsed.
After a brief rest Mr. Cabanne will
begin the direction of the big $500,000
serial of fourteen episodes, which Metro
has arranged to present with Francis X.
Bushman and Beverly Bayne in the stellar
roles.
On Sunday evening at the Strand Mr.
Sothern, accompanied by his wife, Julia
Marlowe, personally witnessed his own
premier on the screen as a guest of Com-
modore and Airs. Blackton. In the box-
party other guests were Peggy Hyland,
the famous English actress, who is Air.
Sothern’s leading woman in “ The Chat-
tel,” and Paul West, author of the story.
The box-party followed a dinner given by
Commodore and Airs. Blackton.
“THE SOUL OF A CHILD” FOR RE-
LEASE THE EARLY PART OF
OCTOBER
Nathan Hirsh, president of the Pioneer
Film Corporation, announces the comple-
tion of his first five-reel production, “ The
Soul of a Child.” This is the first of a
series of big pictures that will be produced
under the Pioneer banner, and State
righted. “ The Soul of a Child ” featuring
Em Gorman.
The picture was made at Block Island,
and scenic effects were obtained under the
direction of Jack Gorman.
E. H. Sothern Picture, Made by 44 V,” at the Strand
Marks Switches the Announced Program of the New York Theatre in Order to Headline
Its Bill with Famous Actor’s First Appearance on the Screen
2212
MOTION PICTURE NEWS
Vol. 14. No. 14
It Isn't Often You Get a Chance to See Fannie
Like This — Maybe You Wouldn’t Yet, if They
Gail Kane, the star in the World Film
production of “ The Scarlet Oath,” soon
to be released, was recently arrested down
on Long Island for speeding her automo-
bile. When arraigned before the local jus-
tice of the peace she was discharged on
the grounds that “ she was too pretty to
fine.” Beauty may be only skin deep, but
Miss Kane’s was evidently deep enough to
get under the thick skin of a Long Island
magistrate.
There is a time for everything even po-
liteness, says Madame Bertha Kalich, who
rebuked an officer of the law last week
for being too polite to her.
The reproval from the noted tragedienne
of the William Fox films, came at the
Fort Lee, N. L, studio, while Madame
Kalich was acting before the camera in a
new photoplay. The distinguished actress
appears in this particular scene as a
woman on trial in a divorce suit.
While the cameras ground, Madame
Kalich finished her testimony and one of
the Fort Lee policemen who had been im-
pressed into movie service started to help
her down from the stand.
“ Please forget that I am Madame
Kalich,” said the actress. “ Now, to all
intents and purposes, I am merely a
woman who has given some testimony in
a trial.”
The bluecoat informed the tragedienne
that he was simply following out the cus-
Ward, Mabel Normand and Jack Dean Together
Hadn’t Furnished the Picture.
tom of courtroom procedure, so the scene
was retaken, with the officer as chivalrous
as ever.
And now who should turn up on the
Longacre horizon but Steve Talbot! And
Steve wasn’t alone, either, as the following
notice, printed in bold but respectable type
and passed around by the hero himeself,
witnesseth :
HITCHED
and Haltered with Due Process of Law in
the Presence of Witnesses of Sane Mind and
•Sympathetic Disposition in New York,
N. Y., on Monday. Septemher 11th, 1916,
MARION BERNADETTE HARRIS
of Washington, D. C.,
and
STEVE TALBOT
of Philadelphia, Penn.,
which makes them eligible to receive con-
gratulations and GIFTS addressed to Mr.
and Mrs. Steve Talbot at the address here-
with appended, upon the receipt of this
notice.
N.B. All money and jewelry should he
sent by Registered Mail.
In our embarrassment we forgot to get
the address, but we have a well-founded
suspicion that “ Steve Talbot, Esq., New
York, N. Y.” would reach the dove-cote.
Looks as if George Proctor’s example
had started more than one well-meaning
young man on the path to matrimony,
doesn’t it?
Here’s one they sing at Universal Cityr.
Read as much of it as you can stand and
skip the rest. We cannot assume respon-
sibility for injuries sustained in this con-
nection :
Air : “ Pretty Baby.”
If you want to join the movies,
Go and see the L K O,
Little Abey, Little Abey.
They have leading Men and Women
.There for fifteen a week,
®ljr Hagatite Hugh
Bigger, Busier, Brighter Bell Ave.”
Bayside, L. I., October 7, 1916.
EDITORIAL
Some of these days the
BUGLE is going to start a
campaign in favor of paving
Bradish avenue, especially
the bad spots in front of
Rose Stahl’s house, and on
towards the bay. Nowadays
when so many of our best
people live in this district,
including Rose Stahl, Nance
O’Neill and Husband, Pearl
White, Bill Johnston, Frank
Powell, not to mention a
score of others, there is con-
siderable traffic, and it is
time the city took notice of
the same, and made the road
fit to use. The BUGLE does
not like to harp on this
theme, but we give our voice
in favor of having something
done.
LOCAL NEWS
— Leon and Vick Searl, who
have been living at the yacht
club all summer, have moved to
N. York for the winter.
— Quite a crowd was out from
the city, Sun. last, to see Mary
Pickford working in a picture at
Beechurst; a whole village was
built there to represent a Hindu
settlement for the new picture,
which is to be known as “ Not
So Much as the Dirt,” or some
such a name, and Miss Pickford
was out doing her work where
everybody could see her. Ed.
Hollywood built the village, and
Heck Turnbull wrote the show.
— Frank Powell was a N. Y.
goer on the 8 :40 last Thurs. a.m.
— Bob Vignola, the w. k. direct-
or, with Luise Huff Jack Pick-
ford, and others, passed through
here Thurs. eve., on the way to
Oyster Bay, to take scenes for
their new picture. “ Seventeen.”
— Mrs. Marsh Farnum is spend-
ing this month with her brother.
Cliff Bruce and Wife.
— Mrs. Ralph Dean has wrote
a couple of songs which may be
heard in N. Y. City shows this
fall.
— Geo. Irving’s cousin has
bought one of the new Ford cars,
which looks almost like an auto-
mobile.
— Ben Hendricks has promised
to bring a lot of N. York actors
out to help out in a chow at the
yacht club next week.
— Those pictures you see in the
ads of Jaffrey, showing Aub.
Smith shaking a cane at Ben
Hendricks and Flo Deshon were
made right here in Bayside, the
water being the bay right where
everybody goes in swimming.
October 7, 1916
MOTION PICTURE NEWS
2213
Mary Pickford’s First Artcraft Picture, 44 Less Than Dust,”
Now Being Cut and Assembled
Work for Abey, Little Abey.
He will put you in the Movies
And try to break your neck,
An Alibi on Saturday
And Want to Keep your check.
So if you want to join the Movies
And Get into the game,
See Abey and Julius Stern.
IN AND OUT OF TOWN
fm
D. W. Chamberlain, president of the
American Amusement Association, Minne-
apolis, Minn., is in town.
A. J. Gillingham, of Detroit, arrived in
town last week.
W. C. Prellin, general manager Atlas
features, Minneapolis, is in town.
Mayer Silverman, Liberty Feature Films,
Pittsburgh, arrived last week, and will re-
main for probably one more week.
Hoyt G. Morrow, manager New Orleans
branch of General Film Company, Inc., is
in town on a visit.
J. P. Tugwell, of Los Angeles, is in
town.
Thomas Furniss, of Duluth, is in town.
Many exhibitor directors of the National
Association are in town for the regular
monthly Board of Directors’ meeting.
Philip Goldstone, manager of the World
Film Exchange, at Omaha, Neb., is in town,
but will leave the early part of this week.
Ben Zerr, of Reading, Pa., is in town.
Frank Donovan, of the Milo Comedies,
returned to Baltimore, September 22, after
spending several days in New York.
AUTHOR AND SINGER VISIT U CITY
Special to Motion Picture News.
Los Angeles, Sept. 23.
Universal City was honored by the
visits last week of two distinguished
women, Alice Hegan Rice, the authoress,
and Madame Schuman-Heink, the singer.
The authoress visited the picture city early
in the week and was there on a day when
practically all of the thirty-eight companies
were at work, so she found much of inter-
est. Madame Schumann-Heink wanted to
see everything an 1 experience some of the
thrills that players receive in the making
of screen productions, and so she was
taken to the zoo where she entered the
training cage occupied by two of the
largest Universal lions, during the absence
of the trainer.
The jungle kings at first showed a dis-
position to be mean, but when the Madame
began to sing they climbed onto their re-
spective seats and remained there while a
number of photographs were made. Gen-
eral Manager Davis accompanied the
singer over the rear half of the L’niversal
property, and when she returned to the
front stages she was introduced to Presi-
dent Carl Laemmle, who took a keen de-
light in showing her how pictures were
made and in discussing the present Ger-
man difficulty, both speaking in their na-
tive tongues.
Shortly before the noon hour all em-
ployes, numbering fifteen hundred people,
gathered on the big stage where Madame
Schumann-Heinck sang “ The Rosary ”
and two other selections, while accom-
panied by the Universal City orchestra.
MARY PICKFORD’S first play for
Artcraft Pictures Corporation, “Less
Than the Dust,” is now completed, and as
the cutting and assembling is going on
rapidly so that there may be no delay in
the October release date, tentatively an-
nounced, it is now possible to obtain a de-
tailed description of the character and
story which Miss Pickford will use in her
first appearance as an independent star.
From a mass of scenarios she selected for
her new debut Hector Turnbull’s story, in-
spired by the poem which Laurence Hope
included in his “ Indian’s Love Lyrics.”
She will be seen as a little English girl
deserted by her father soon after the
death of the mother, who sacrificed her
own life in giving birth to the child.
The girl, dwelling among the lower caste
of a city of modern India, is the adopted
child of a sword maker when the natives
start a rebellion because of certain poli-
cies of their English rulers which excite
their protest. This uprising is the turning
point in the girl’s life. She meets Captain
Townsend, commander of the local garri-
son, is greatly impressed by his position
and looks upon him as a personage ex-
alted and apart from the common people
with whom she has always been associated.
This infatuation increases when the cap-
tain rescues her from an infuriated mob
of fanatical natives, who accuse her of
desecrating the sacred pool in the temple,
when, in a playful mood, she fell in and
got a ducking.
Greater sorrow than she has ever known
now comes into the young girl’s life. In
the lower caste she has been a pathetic
figure because of the native attitude to-
ward her, but her natural exuberance of
spirit and the loyal friendship of the na-
tive children have more than offset the
scorn and ridicule of their elders. Now,
because of Townsend’s attentions to her,
she becomes the victim of the wife of an-
other officer, who is smitten with the cap- '
tain, and is intensely jealous of him.
In spite of all opposition, Rahda, as the
little English girl is known in India, clings
to her childish affection and admiration
for Townsend. She risks her life to save
him when he is wounded in a skirmish
with the natives. Townsend is sent to
England to recover his health. During his
absence Rahda’s foster father is thrown
into prison and she organizes a rescuing
party to effect his release. When she is
about to be killed for her foolish bravado
the prisoner reveals the fact that he is not
her real father, but that she is the child
of an English derelict who formerly stood
high in the military class. In pity for this
man’s unforunate condition Rahda had
often displayed great sympathy for him,
of course in absolute ignorance of their
relationship.
This derelict is related to a wealthy
Englishman and Rahda is sent to him. It
develops that Townsend is also related to
this rich man, who dies before Rahda ar-
rives and leaves his fortune to the captain.
Townsend is in charge of the estate when
Rahda arrives. He at once exerts his in-
fluence to obtain the sword maker’s re-
lease from prison and Rahda remains in
England to go to school. Here their af-
fection becomes love and they are mar-
ried.
Townsend, thoroughly recovered, takes
her back to India.
They find that the other woman has
been made a widow by the rebellion. Now
free to impose her affection on Townsend,
she persuades Rahda that she has no right
to be the wife of the captain and tricks
her into leaving her husband. Overcome
with grief, Rahda obtains a poison from
a chemist and flees into the desert to die.
Townsend discovers the deception in time
to trace his young wife and overtake her
in the desert before she can put an end to
her life.
Nearly fifty principal players are re-
quired to portray the story of “ Less Than
the Dust.” David Powell is Captain Town-
send, Mary Alden the jealous woman,
whose husband in the play is Frank Losee,
and Francis Joyner is the derelict. Other
prominent roles are in the hands of Mario
Majeroni, Cesare Gravina, Russell Bassett,
Walter Morgan and Mercita Esmonde.
“A DIPLOMATIC ROMANCE,” FEATUR-
ING BUSHMAN AND BEVERLY
BAYNE, IS METRO QUALITY
RELEASE FOR OCTOBER 16
“ A Diplomatic Romance,” in which
Francis X. Bushman and Beverly Bayne
are co-starred, will be released on the
Metro program October 16. This five-part
feature was produced under the direction
of Mr. Bushman, who also made the screen
adaptation of the story written by John
C. Clymer and Hamilton Smith.
Mr. Bushman and Miss Bayne are sup-
ported by a notable cast, which includes
Henri Bergman, William Davidson, Helen
Dunbar, Edmund Elton, Belle Bruce,
Harry D. Blakemore, Mrs. La Roche,
Liza Miller and Charles Fang. The fea-
ture is produced by the Quality Pictures
Corporation for Metro.
Mr. Bushman took his company of
players to Washington, D. C., to make
several of the important exterior scenes.
Several interesting scenes of Washington
are shown, including the national capitol
in one of the backgrounds used for a
setting. Another big scene is the diplo-
mat’s ball in which more than two hundred
persons appear. The introduction of the
model of a machine gun, which will sup-
posedly fire a death dealing bomb high
into the air and asphyxiate the pilot and
crew of an invading aerial machine, is one
of the novelties in the production.
UNITY RELEASES THIRD EPISODE OF
“THE YELLOW MENACE”
The Unity Sales Corporation, through
its exchanges releases this week the third
episode of “The Yellow Menace,” the title
of the picture being “ The Poisonous Tar-
antula.”
Reports from all parts of the country
show that this serial is being well received.
2214
MOTION PICTURE NEWS
Vol. 14. No. 14
Report of Heavy Bookings on “Shadow"” from Pathe Exchanges
“We Are Striving to Give Exhibitors the Best Pictures It Is Possible to Make,” Says Berst —
“It Is Our Policy to Book a Subject at Its Box Office Value”
PYKE, STAGE AND SCREEN ACTOR,
JOINS PALLAS STUDIO
Wallace Pyke, character man, has been
engaged by Pallas Pictures and will be
seen under this brand on the Paramount
Program in the forthcoming Dustin Far-
num vehicle, “ A Son of Erin.”
Mr. Pyke has appeared under the Jesse
L. Lasky banner, opposite Victor Moore.
Prior to his affiliation with Lasky, Mr.
Pyke appeared with Essanay under Thomas
Ricketts and with the Vitagraph Company’s
New York forces. Behind the footlights
he has attained considerable success, hav-
ing appeared on the speaking stage for
some fifteen years.
His initial appearance as an actor was
with the original cast of “Way Down
East,” in which Phoebe Davis and Odell
Williams took part. Three years with the
Henry W. Savage Castle Square Opera
Company, three years with the Aborn
English Grand Opera Company, playing
leading roles and other important engage-
ments including those with Victor Her-
bert’s “ Naughty Marietta,” with Trentini
and in vaudeville, gave him wide experience
as an actor.
AS a part of the advertising campaign
to back the exhibitors showing “ The
Yellow Menace,” Unity Sales Corporation
has placed twenty-four sheet stands in over
fifty cities throughout the country. A list
of the cities where these stands are located
follows : Portland, Me., Manchester, N.
H., Burlington, Vt., Boston, Mass., Spring-
field, Worcester, Hartford, Conn., Bridge-
port, New Haven, New London, Provi-
dence, R. I., New York City, Buffalo,
Rochester, N. Y., Newark, N. J., Philadel-
phia, Pa., Baltimore, Md., Wilmington,
Del., Washington, D. C., Wilkes-Barre,
Pa., Chicago, 111., Minneapolis, Minn., St.
Paul, Milwaukee, Wis., San Francisco,
Calif., Los Angeles, Oakland, Seattle,
Wash., Spokane, Portland, Denver, Colo.,
Salt Lake City, Utah, Cincinnati, Ohio,
Cleveland, Toledo, Louisville, Ky„ Detroit,
Mich., Pittsburgh, Pa., Indianapolis, Ind.,
Kansas City, Mo., St. Louis, Omaha, Neb.,
Des Moines, Iowa, Memphis, Tenn., Chat-
tanooga, Nashville, New Orleans, La.,
Atlanta, Ga., Birmingham, Ala., Jackson-
ville, Fla.
In addition to this, the company has put
out a line of lithograph paper, including
stock one, two and six sheets, as well as
similar paper for each of the sixteen epi-
sodes, making in all a helpful addition to
the newspaper and magazine advertising
campaign. Only the stock paper features
the Oriental atmosphere of the picture.
The rest of the paper is a reproduction
from scenes which have their setting in
New York City and various points on
Long Island, where the largest part of the
picture was made.
A big newspaper advertising campaign
is now appearing in prominent papers
throughout the country with special atten-
tion given to cities where exchanges are
located. The New York Evening World,
■the Chicago Herald and some forty other
EVERY one of Pathe’s thirty exchanges
has reported record business on “ The
Shielding Shadow,” the serial which will
be released October 1. These reports are
particularly gratifying to J. A. Berst, vice-
president and general manager of the
Pathe exchange, because they prove his
contentions that the same underlying prin-
ciples on which are founded the relations
between manufacturers and buyers apply
now to the motion picture business as well
as to every other important business — in
other words, there are fifty dollar-serials
and fifteen dollar-serials, just as there are
fifty dollar-suits and fifteen dollar-suits.
The Pathe announcement of doubled
prices on “ The Shielding Shadow,” made
about a month ago in the trade journals,
was regarded as revolutionary and caused
widespread comment. Mr. Berst, in ex-
plaining this increase in prices, said that
it had been made necessary by the in-
creased cost of the “ Shielding Shadow ”
serial.
big city newspapers have aroused public
interest through the running of the story,
the novelized version of which was written
by Louis Tracy.
Window cards, colored photographs, but-
tons and other serial novelties have been
distributed in abundance.
A thirty-two page booklet, containing
still pictures and synopses from each epi-
sode of “The Yellow Menace” is the first
of its kind to be produced.
ALFRED VOSBURGH AND ESTELLE
ALLEN JOIN MOROSCO STUDIO
The two latest acquisitions to the Oliver
Morosco Photoplay Company studios are
Alfred Vosburgh, leading man, and Es-
telle Allen, the ingenue, whose work under
Vitagraph, Ince, Edison, and other trade-
marks will well be remembered.
Alfred Vosburgh has appeared in mo-
tion pictures since his twentieth birthday,
five years ago, and has enjoyed consider-
able success with Vitagraph, American,
and Ince. Prior to his debut on the screen
he portrayed important roles on the speak-
ing stage for five years, having appeared
with Miss Allen in her big success on the
Stair and Havlin Circuit, “ Barriers
Burned Away,” and in various prominent
stock organizations throughout the coun-
try. He will make his initial appearance
on the Paramount Program in the forth-
coming Vivian Martin release, “ Her
Father’s Son,” produced by Morosco. La-
ter, he will be seen in support of Lenore
Ulrich.
Estelle Allen has also considerable stage
experience, her greatest work behind the
footlights having been evident in “ Bar-
riers Burned Away.” Prior to her engage-
ment in this play, Miss Allen played sev-
eral years on the stock stage. Miss Allen
will also appear with Mr. Vosburgh in a
Lenore Ldrich production.
“We are striving to give the exhibitors
of the United States the best pictures it is
possible to make,” said Mr. Berst.
“ It has always been our policy to book
a picture at its box office value. If we re-
lease a twenty dollar-picture, we get
twenty dollars for it. But if we release a
picture that is worth one hundred dollars
a day to the exhibitor, we must get one
hundred dollars a day for it. Otherwise,
we would not continue to make one hun-
dred dollar-pictures.
“ When the idea of ‘ The Shielding
Shadow ’ was first suggested Charles
Pathe was in this country. He was deeply
interested in the story and pointed out that
we had an opportunity to make the greatest
serial that had ever been made. The Astra
Film Corporation, headed by Louis J. Gas-
nier, was authorized to go to unlimited ex-
pense to make this the greatest picture;
the reviews in the trade journals and the
reports from our exchanges indicate that
we have succeeded.”
The advance booking record established
by “The Iron Claw” was passed two
weeks ago. C. R. Seelye, business man-
ager, has received orders from ten of his
exchanges for additional prints to supply
the widespread demand for “ The Shield-
ing Shadow.” Over 150 prints have now
been ordered by the various branches
throughout the country.
The day of the trade showing of “ The
Shielding Shadow ” in the Broadway thea-
tres of New York was also scheduled for
a meeting of the New York Exhibitors
League. Both were set for the same time.
The Exhibitors League meeting was post-
poned until the afternoon to give ex-
hibitors an opportunity to view “ The
Shielding Shadow.” Ever since that day
— now more than two weeks ago — A. S.
Abeles, manager of Pathe’s New York ex-
change, has been busy booking “ The
Shielding Shadow.”
H. E. Friedman, manager of Pathe’s
Minneapolis branch, held a trade showing
in the New Grand theatre on September
8. After the first few reels had been
shown, exhibitors began signing up and be-
fore the end of the day Manager Fried-
man found he was compelled to wire for
an additional print.
From the Boston territory have also
come reports of business that are gratify-
ing to the Pathe home office. One of the
most important bookings reported by Man-
ager Farrell is for a full week’s showing
in the Boston theatre, with a seating capac-
ity of 3,800.
BIG FOUR FAMILY IS CHANGED TO
VITAGRAPH FAMILY
Commencing with the issue of Septem-
ber 9, The Big Four Family will be known
as The Vitagraph Family.
In the issue of September 9, Albert E.
Smith, Greater Vitagraph’s president,
issues a broadside in his characteristic
forceful style which is a statement of the
big things in store for exhibitors, taking
for his text the slogan : “ From Producer
to Exhibitor.”
Unity Will Plaster the Country with Posters and Lithos
Twenty-four Sheet Stands in Fifty Cities Placed for Effective Paper Display for “ The
Yellow Menace” — Stock Paper Features Oriental Atmosphere
October 7, 1916
MOTION PICTURE NEWS
2215
“ The Bishop’s Son ” Is Title Decided Upon for Arrow Film
Only Short Prologue to Be Filmed Before Assembling Begins on Picture Founded on Hall
Caine’s “Deemster” as a Vehicle for the Novelist’s Son
«THE BISHOP’S SOX” is the title
* chosen for the first of a series of
special seven and eight reel productions
to be made by the Arrow Film Corporation
at its studios in Yonkers, NT. Y. It is ex-
pected that “ The Bishop’s Son ” will be
finished within a fortnight. It remains
only to film the short prologue scenes, and
then the task of assembling, titling, and
cutting will be in order.
This first Arrow special feature is also
Arrow’s first from a story by Hall Caine,
whose books have probably reached
greater circulation totals in every civilized
land than those of any living author.
“ The Bishop’s Son ” is based on Mr.
Caine’s famous novel, “ The Deemster,”
which has enjoyed translation into twelve
different languages and of which more than
6,000,000 copies already have been sold,
and on Mr. Caine’s own dramatic version
of “ The Deemster, which his famous
son, Derwent Hall Caine, produced and
played on the English stage under the
title of “ The Bishop’s Son.”
In Arrow’s film version of “ The Bish-
op’s Son ” Derwent Hall Caine plays the
same role which he created and made fa-
mous throughout England in the stage
presentation of his father’s play.
“ The Deemster,” on which “ The Bish-
op’s Son ” is based, is laid in the Isle of
Alan in the years 1700 to 1710. It is
therefore a costume play, in a period of
extremely picturesque garb. More than
that, the Isle of Alan itself is unique in
many ways, both politically and geograph-
ically. It is ruled by the Lord Lieutenant-
Governor appointed by the King of Eng-
latid, the Deemster and the Bishop of Alan.
When it came time to make Arrow’s
film version of “ The Deemster,” W. E.
Shallenberger, president of the Arrow
Film Corporation, under whose personal
supervision “ The Bishop’s Son ” has been
produced, found it exceedingly difficult to
secure the exact locations in the United
States which would correspond to the
unique character of the Isle of Alan. Hall
Caine himself sent over a number of draw-
ings to illustrate the character of the
buildings to be used in the film presenta-
tion of “ The Bishop’s Son,” fashioning
these drawings on the historic originals
now on the Isle of Man.
After a careful search of all available
locations by Howell Hansel, the director
of “ The Bishop’s Son,” it was decided to
utilize the rolling turf and steep cliffs of
Block Island to stage this big production.
A number of thatched stone huts were
erected on the cliffs and on the ocean edge.
The interior scenes in these huts were
mqde in the real huts by taking the roof
off after all the exterior scenes had been
filmed. The home of a multi-millionaire
on Fort Washington avenue, New York
City, was secured as the Deemster’s resi-
dence, and an equally imposing mansion
for Bishop’s Court, the historic abode of
the Bishop of Alan. Derwent Hall Caine
passed on the likeness and the locations of
the buildings to those on the Isle of Alan,
among which he played as a boy.
A special mound, an exact counterpart
of the famous Tynwald Hill, the ancient
open-air court of judgment on the Isle
of Man, was constructed under Derwent
Hall Caine’s supervision at Fox Hills,
Staten Island, and more than 800 extra
people were used there in the trial scenes.
The costumes for Arrow’s film version
of “ The Bishop’s Son ” were brought over
from England by Derwent Hall Caine, and
are identical with those used in the fa-
mous London production of this play.
The special properties and furniture util-
ized by Arrow in “ The Bishop’s Son ”
likewise were imported from England just
for this production, running from the
fowling pieces of the constables and the
lanterns of the jailers to the massive ta-
bles, chairs and beds which, constituted the
furnishings of the Deemster’s and the
Bishop’s home.
HELEN ARNOLD, WINNER OF BEAUTY
AND BRAINS CONTEST, IS EN-
GAGED BY FROHMAN COM-
PANY FOR “WITCHING
HOUR ”
Helen Arnold, the little Louisville, Ky.,
girl, who was selected by William A.
Brady as the most beautiful photographic
type he had ever seen, and who was one of
the winning candidates in the Photoplay
Alagazine’s Beauty and Brains Contest, has
become a permanent player in the roster
of the Frohman Amusement Corporation,
and will make her first screen appearance
as Viola in that company’s production of
“ The Witching Hour.” She will be in
Helen Arnold
support of C. Aubrey Smith and Jack
Sherrill and is now at work under Direc-
tor George Irving.
Upon arrival in New York, four weeks
ago, Aliss Arnold began visiting various
studios, hoping to gather some insight into
the work before her. At the Frohman
Flushing studio, she was used in a court
room scene and attracted the attention of
George Irving, who was then engaged in
making “ The Conquest of Canaan.” A
test was made and after a few' lessons in
poise and pantomime, Miss Arnold went
through several difficult scenes with Jack
Sherrill. Result — she was immediately en-
gaged by Mr. Sherrill, and will remain def-
initely with the Frohman Company. A
legal release was secured by Miss Arnold
from the World Film Corporation on Sep-
tember 9.
FREULER MAKES FILM PREDICTION
Special to Motion Picture News.
Milwaukee, Wis., Sept. 23.
Comedy-drama as the backbone of the
moving picture business, large produc-
tions, long features of an excellence so
great that no bills will be changed oftener
than twice a week, and most of them
weekly, with specialties used after the
manner of curtain raisers, are some of the
prophecies made for the moving picture’s
future by J. R. Freuler, president of the
Mutual Film Corporation in an interview
arranged for the Evening Wisconsin by
J. W. Martin, Press Publicity Company.
The interview occupied a full column in
the paper, and has caused no little com-
ment in local film circles, as it is one of
the biggest' film interviews obtained in Mil-
waukee.
“ This is a transitional stage in the mov-
ing picture business,” said Mr. Freuler.
“ The short-length films were formerly
ninety-five per cent, of the films shown,
now they are about one-third. I predict
that they will be used as curtain raisers in
connection with the five-reel features, and
these last will be comedy-drama, for the
most part, and large productions taking
from four months to two years to pro-
duce.”
A1ILO COMEDIES TO BE RELEASED
THROUGH INDEPENDENT
EXCHANGES
The Alilo comedies, made by the Milo
Pictures Corporation, of Baltimore, Md.,
are to be released through independent ex-
changes throughout the United States, sev-
eral of which have signed for the com-
pany’s output. Others are being signed to
take prints of the comedies which feature
prominent screen comedians and stage
players of repute.
The Milo Company decided on this
method after some of the exchange men
approved the idea. An extensive advertis-
ing campaign will be started to boost the
pictures and stars by General Alanager
Frank P. Donovan, who directed the pro-
ductions.
HATCH MAKES PROMOTIONS IN
V-L-S-E AT ST. LOUIS
There have been several changes made
recently at the St. Louis offices of the
V-L-S-E exchange, at 3630 Olive street.
S. W. Hatch, the manager, has added an
advertising man to his staff, in the person
of R. E. Stahler, and has promoted Walter
L. Merrill to booking clerk, Charles Sears
to traveling representative, and John
Noehrn to city salesman.
2216
CUETLEIN, “SEE AMERICA FIRST”
CAMERAMAN, IS NOW TURNING
TOWARD THE SOUTH
As was announced when Edward Guet-
lein, the Gaumont cameraman for “ See
America First,” started north last spring,
the first touch of cool weather is now turn-
ing him toward the south again. For this
series he has secured some highly pic-
turesque views of New England and the
Adirondacks. That he is now following
the retreating warm weather is seen in the
“ See America First ” release of October
4. This is Baltimore, the fine old southern
city which contains so many beautiful
monuments, parks and squares.
MOTION PICTURE NEWS
Vol. 14. No. 14
44 Return of Eve ” Pleases 12 Sons of Adam in Chicago
Exhibitors See Advance Showing of Essanav Picture, Featuring Edna Mayo and Set for
Release on Oct. 16 Through Kleine-Edison-Selig-Essanay Service
AN impromptu showing in Chicago of
“ The Return of Eve ” to a dozen ex-
hibitors in advance of the regular trade
showing brought approximately fifty book-
ings, according to advices received from
Essanay. Inasmuch as a trade showing
was not contemplated and that the ex-
hibitors saw the film when being run for
officials of the company, Essanay believes
its claims that the picture is far out of the
ordinary are substantiated.
The release date on this feature has been
set for October 16, through Kleine-Edison-
Selig-Essanay Service. It was previously
announced for release October 2.
“ The Return of Eve ” is in five reels,
and features Edna Mayo, supported by
Eugene O’Brien. It was directed by Arthur
Berthelet and taken from the stage play of
the same name by Lee Wilson Dodd. It
deals with two children brought up in a
wilderness by the terms of an eccentric
millionaire’s will, and then plunged into
civilization to be a part of the life of a
colony of ultra-rich.
“ The Prince of Graustark ” has been
completed by Essanay and will be offered
through Kleine-Edison-Selig-Essanay Ser-
vice following “ The Return of Eve.”
It is a rapid piece of high comedy, taken
from the novel of the same name by
George Barr McCutcheon. Bryant Wash-
burn and Marguerite Clayton take the
leading roles and are supported by Ernest
Maupain and Sydney Ainsworth. Fred E.
Wright, who directed “ Graustark,” also
directed the sequel.
Two new five- reel features by Directors
Wright and Berthelet are now being con-
structed in the Essanay studios. The latter
is filming “ The Chaperon,” Maxine
Elliot’s stage hit. Edna Mayo and Eugene
O’Brien also appear in the leading parts
in this picture. Sydney Ainsworth has the
chief supporting part.
Director Wright is ready to begin work
on “ The Breakers,” taken from the story
by Arthur Stringer in The Saturday Even-
ing Post. This will be in five reels, and
feature Bryant Washburn and Nell Craig.
Ernest Maupain will have a big character
part.
44 Woman Who Dared ” in October on State Rights Basis
California Motion Picture Corporation Also Announces That “The Passion Flower,” with
Beatriz Michelena, Is Nearly Completed
Edward Guetlein in Adirondacks for Gaumont’s
“ See America First ”
Druid Hill Park, Mount Vernon Place,
the beautiful new home of The Johns
Hopkins University', the inner harbor with
its fleet of oyster boats, and the magnifi-
cent public buildings are among the more
important views recorded by the camera.
On the same reel with Baltimore there
is a Gaumont Kartoon Komic entitled
“ Abe’s Opossum.” In this picture a whim-
sical pickaninny goes in pursuit of the little
marsupial that is the goal of every ebon-
hued American.
Announcement has just been made
by the California Motion Picture
Corporation, advising that “ The Woman
Who Dared,” recently completed with
Beatriz Michelena m the leading role,
would be immediately distributed on the
state rights plan for October release.
Meantime, according to the same report,
an extensive line of advertising helps has
been prepared for the picture and is now
ready for prompt delivery.
“ The growing number of inquiries con-
cerning our pictures,” writes the sales
department of the California organization.
" would indicate that the fall amusement
season has been opened most auspiciously
for the picture trade. It also gives evi-
dence that the independent buyers are alive
44 Pen of Cartoonist Can Do More Than Director ” — Palmer
“ While Admitting His Skill, I Cannot Believe He Is Able to Crowd as Many Laughs into
Same Number of Feet as Can Pen Humorist,” Says Gaumont Cartoonist
<<’ I 'HE pen of the cartoonist can do
1 more wonderful things than can the
ablest director,” said Harry Palmer in dis-
cussing animated cartoons, that branch of
the art in which he is a recognized leader.
“ While admitting the skill of the director
of comedies, I cannot believe that he can
crowd as many laughs into the same num-
ber of feet as can the humorist with the
pen.
“ To illustrate this, let us consider the
latest animated cartoon from the Gaumont
studios, which I have called ‘ Pigs.’ Now,
a pig naturally lends himself to the joyous
mood, as witness Ellis Parker Butler’s
classic, ‘ Pigs Is Pigs’; but when you come
to introduce the porcine actor to the cam-
era you will find that he does not run true
to form when considered as the hero of a
storv.
“ The cartoonist, however, can take any
pig from the little pig that went to market
to the one that Tom the Piper’s Son stole
and get a laugh out of him in a thousand
ways. He can be made to climb a tree or
swim a river or do some other thing that
spectators recognize is quite impossible for
a pig. Yet the very' fact that the feat is
impossible is a great aid in tickling their
risibilities.
“ Then the cartoonist who varies his
subjects can score a higher percentage of
hits than can the brother artist who is
bound to a single series. He is not held
in any one channel or confined by limita-
tions that hamper his play of fancy. I
vary my work by releasing ‘ Estelle ’ one
week, perhaps, ‘Nosey Ned’ the next, then
switch to something entirely different, and
for the fourth week take new tack.”
to the new opportunities offered by the
open market. The past two or three weeks
have accumulated a file full of offers and
requests for quotations on “ The Woman
Who Dared,” which prompts us in our
decision to begin an immediate assignment
of territories for the feature.”
The California Motion Picture Corpora-
tion also announces that another Michelena
production, entitled “The Passion Flower,”
written by Captain Leslie Peacocke, is
nearing completion and will be released
for a November date. According to the
advices sent out from the studio, “ The
Passion Flower ” is a seven-part feature,
produced on the same elaborate scale and
with the same attempt for scenic grandeur
as “ Salomy Jane.”
“ ‘ The Passion Flower,’ ” says the ad-
vance report, “ is a story of the big out-of-
doors, and utilizes a section of Northern
California’s redwood scenery never before
touched by the camera. It has a gripping
plot with just enough of a problem to put
it over with a ‘ smash.’ It is concerned
with a woman’s regeneration, but is not
the old threadbare story. It has original-
ity and a ‘ punch ’ that is quite distinctly
its own. The leading role finds Beatriz
Michelena in her element.”
Listed in the supporting cast are found
the names of Andrew Robson, William
Pike, Albert Morrison and Irene Outtriin.
“IRON CLAW” BOOKED IN 368
THEATRES IN ST. LOUIS
TERRITORY
There are 732 theatres in St. Louis terri-
tory of the Pathe Exchange. Manager C.
S. Edwards has already booked “ The Iron
Claw ” to 368, or more than half of them.
Eighty-six of these bookings are in St,
Louis and East St. Louis alone.
October 7, 1916
MOTION PICTURE NEWS
2217
James Morrison Will Create Principal Role in Next Ivan
Actor Has Appeared in “The Seventh Son,” “The Modern Prodigal,” “The Christian,”
“Mother’s Roses,” “The Wheels of Justice,” and “In the Days of Famine”
“THE SHIRLEY GIRL” WILL BE AN
ANIMATED WEEKLY
The International Film and Producing
Company with offices on the twenty-sixth
floor of the World’s Tower Building, New
York, has just made arrangements for the
release of “ The Shirley Girl Animated
Weekly,” featuring Miss Marguerite Shir-
ley.
Experienced cameramen and press agents
will accompany Miss Shirley all over the
Lffiited States, and scenes of local interest
and prominent people will he taken in
every city. The different subjects will be
realized as “ The Shirley Girl Animated
Weekly ” will be shown in the moving pic-
ture houses in various cities.
Marguerite Shirley comes from an old
English theatrical family. Her father,
Gerard Shirley, was a well-known English
actor. She was only six when she came to
America, but she has been over in the old
country many times since, and before she
did the movie stunts she played in London
with the Drury Lane Stock Company, and
for two years was leading woman in “ The
Whip.”
“ The Shirley Girl ” will appear under
the auspices of the leading newspaper in
every city and “ The Shirley Girl Animated
Weekly” will be realized through the man-
agement of the paper.
“TWEEDLEDUM” VISITS NEW YORK
WITH BILLY DUNN
Billy Dunn, moving picture director and
showman, has been in New York the past
few days, conferring with the Unity Sales
Corporation regarding the release of the
“Tweedledum” comedies, which the Eagle
Film Manufacturing Company, under Mr.
Dunn’s management, is producing. Tucked
under Billy’s arm, for safe keeping, was
Perez himself, better known as “Tweedle-
dum.”
Perez began his career with the Pathe
Freres in Paris sixteen years ago. He
later went with the Eclipse Company of
Special to Motion Picture News.
Washington, D. C., Sept. 23.
THE initial appearance of “ The Fall of
a Nation” has been phenomenal at
the Casino theatre. During the first week
of its showing there were over-flow houses,
many applicants for seats being turned
away. The practical themes of prepared-
ness and peace proved especially interest-
ing at this time and more so to the Capital
of the Nation.
The fact that the musical score was
written by Victor Herbert furnished an
attraction of its own and for this purpose
Manager Meyer augmented his orchestra
to meet the requirements of the composi-
tion. This readily demonstrated the rich
field that lies open to the composer for the
feature photoplay and augurs much for a
closer relation of producer and composer
as well as dramatic and musical themes.
The presentation of “ The Fall of a
Nation ” was frequently interrupted by ap-
plause, not only in patriotic situations, but
also for the excellent acting of the cast.
In offering this production, Mr. Meyer
James Morrison Louise Vale
FOR the next Ivan production to be re-
leased in October a notable cast of
screen stars has been assembled. James
Morrison, immediately upon the comple-
tion of an important role in “ The Battle
Cry of War,” Vitagraph successor to
“ The Battle Cry of Peace,” left that or-
ganization to create the principal male role
in this new Ivan production. Mr. Morri-
son has enacted principal roles in such
great successes put out by Vitagraph as
“ The Seventh Son,” “ The Modern Prodi-
gal,” “ The Christian,” “ Mother’s Roses,”
“ The Wheels of Justice,” “ In the Days
of Famine,” “ Mortmain ” and “ The Bat-
tle Cry of War.”
Paris for whom he produced “ The Near
Sighted Cyclist,” of which the record num-
ber of nine hundred and fifty prints was
sold throughout the world in two years.
This picture alone made “Tweedledum”
famous and the Eclipse Company a for-
tune.
He later went with the Eclair Company
of Paris and then the Ambrosia Company
of Turino, Italy, with whom he was the
director general and star comedian for a
period of six years. He left the latter
artistically decorated his theatre in flags on
the outside and inside. The stage was also
made attractive. The young lady ushers
Two Closeups of Flora MacDonald, Who Plays
the Italian Role of Angela Benda in “ The Fall
of a Nation ”
were dressed in white with ribbons, sug-
gestive of the Red Cross nurse. The whole
effect was harmonious and appropriate.
Donald Hall. Frankie Mann
Louise Vale, for a great number of
tears one of the stars of the Biograph
Company and under whose banner she ap-
peared in hundreds of screen plays under
the direction of such directors as D. W.
Griffith, William Christy Cabanne and
others, will make her debut under the Ivan
banner in this production.
Frankie Mann, starred by Lubin and
Vitagraph, has been cast to portray a
" vampire ” type in this new play.
Donald Hall, for four years with the
Vitagraph Company, will portray one of
the types for which he is so well known.
When completed, “ The Sex Lure ” will
be released as a regular Ivan feature.
company and came to this country to pro-
duce the “ Tweedledum ” comedies for the
Eagle Film Manufacturing Company.
The first of these comedies, which is
now being released by the Unity Sales
Corporation, is called “Tweedledum’s
Busy Night.” In this picture “ Tweedle-
dum ” plays fourteen distinct and separate
parts.
POWELL WILL SHORTLY START WORK
ON NEW STORY
With the completion and trade showing
of his first feature “Charity?” Frank
Powell, president of the Frank Powell
Productions, Inc., will immediately begin
work on another production in which he
sees great possibilities.
Little is known of this new picture ex-
cept that it, like “Charity?” will be based
on a subject of timely interest and one
uppermost in the public mind.
Creighton Hale and Sheldon Lewis will
be starred in this new picture as will a
woman star whose name has not been dis-
closed.
ESSANAY-CHAPLIN REVUE BOOKINGS
ARE LARGE
Although the compilation of the Essa-
nay-Chaplin Revue of 1916 has just been
announced, the company reports that book-
ings for this feature reaching into the
hundreds have already been recorded by
General Film Service.
President George K. Spoor believes the
attraction of the revue for exhibitors and
public alike lies not only in the fact that
the idea is new, but that three of the Es-
sanay-Chaplin comedies have been selected
for its construction. They are “ His New
Job,” “The Tramp” and “A Night Out.”
Successful Showing of 44 Fall of Nation ” at Casino
Overflow Houses the Rule in Washington, D. C. — The Theatre Decorated with Flags and
the Stage Made Attractive for the Week
2218
MOTION PICTURE NEWS
Vol. 14. No. 14
POLLARD COMPANY HARD AT WORK
AT MAKING “MISS JACKIE”
Special to Motion Picture News.
San Diego, Cal., Sept. 23.
In making “Miss Jackie,” upon which
the Pollard Picture Company, now located
at the San Diego Exposition, is working,
special permission has been obtained for
using artificial lights in filming scenes be-
tween decks on board of naval vessels, it
being the first time, it is believed, that this
courtesy has been extended to motion pic-
ture companies by the navy department.
This five-reeler, “ Miss Jackie,” has a
large portion of comedy mixed in with its
serious situations. Jackie Holbrook,
played by Marguerite Fischer, is the
daughter of a couple who have come into
wealth suddenly, and they wish her to
marry a title, but she has a different view
of the matter and assumes a frigid front
whenever the English nobleman appears
in her vicinity. All the men at a fash-
ionable hotel are Jackie’s admirers, save
Capt. Robert Crowe, commanding a naval
vessel in port. Jackie determines to make
a conquest, and assumes the part of a
sailor who has a letter to deliver to the
captain. Orders to sail immediately for
the island of Vergania to quell a revolu-
tion result in Jackie being unable to return
to shore. On account of the effeminate
manners of the pseudo-sailor she has
many difficulties. At the island a landing
party goes into the interior, where they
are taken by fanatical negroes. During
a voodoo orgy Jackie and a relief party
effect a rescue, and when the real Jackie
is discovered the captain finds that he
really loves her, and so she wins in the
end.
Melvin Mayo, formerly with the Lubin
Company at Coronado, has joined the Pol-
lard Company.
Cecil Van Anker, another former Lubin
man, is leading man in “ The Fortune
Hunter,” which has reopened the Belasco
theatre in Los Angeles. Mr. Van Auker
has had good success in the legitimate and
his work before the camera was only tem-
porary. His leading woman in the play
is Inez Plummer.
“CIVILIZATION” PRODUCER ANTICI-
PATES MONSTER MILITARY
ARMORED AUTO
Many of those who witness the Thomas
H. Ince spectacle “ Civilization,” now run-
ning at the Park theatre, Columbus Circle,
express astonishment at the size and power
of the military automobiles which appear
in the picture. These monstrous looking
machines take active part in the film con-
flict. Some have expressed doubt as to
whether such machines are actually made
and used.
These cars were, it is true, especially de-
signed for the production, but it appears
from the European war news this week,
that Mr. Ince anticipated the British mili-
tary authorities in the size of the formi-
dable fighting monsters which have just
appeared in the Somme with such terrific
results. They carry large numbers of
soldiers armed to the teeth, and have
wrought great destruction amongst the
Germans. They are compared to steel
land ships. This description may be an
exaggeration, but a great deal of secrecy
seems to be maintained with regard to the
actual construction of them. One gets an
idea of how they act, in the battle scenes
of “ Civilization.”
THEODORE ROBERTS AND ANITA
KING CO-STARS IN “ANTON,
THE TERRIBLE,” LASKY
Theodore Roberts and Anita King as co-
stars for the first time will appear in the
Jesse L. Lasky production of “Anton, the
Terrible.” The story of this drama of
Russian political intrigue was written by
Jules Eckert Goodman from Thomas H.
Uzzell’s story and prepared for the screen
by Marian Fairfax and Charles Sarver.
It is the Paramount Picture of September
28.
Theodore Roberts in his years on the
stage and screen has been seen in many
different roles, but it is said that as the
head of the cruel Russian secret police in
“Anton, the Terrible,” he excels anything
he has done heretofore.
Anita King, the Paramount girl, who re-
cently scored a success in “ The Race,”
plays the part of the young girl upon whom
Anton wishes to revenge himself for her
father’s crime.
The photodrama is produced under the
personal direction of William C. De Mille.
The cast supporting Mr. Roberts and
Miss King includes such prominent artists
as Horace B. Carpenter, Edythe Chapman,
Harrison Ford and others.
“THE POWER OF EVIL,” FIRST MOSS
RELEASE
The initial release of the new B. S.
Moss, one a month policy will be “ The
Power of Evil,” a scorching arraignment
of the drink evil by George Bronson
Howard. The picture has been completed
and is now ready for state rights buyers.
Marguerite Nichols plays the leading role.
Extensive preparations have been made
for a country wide exploitation of this pic-
ture, and these arrangements will hold
good throughout the entire list of one a
month releases. Elaborate printing, paper,
heralds, cuts, and all the forces that make
for an exhaustive campaign have been
drawn upon including an advertising cam-
paign taking in both the trade papers and
the newspapers.
SECRETARY F. J. LISCHKE is in re-
ceipt of numerous requests for in-
formation regarding the big state conven-
tion of the New Jersey Exhibitors League
set for October 4, at Achtelsteller’s Hall,
842 Broad street, Newark, N. J., and
wishes to inform all exhibitors throughout
the state that a record-breaking attendance
for the meeting of this kind is expected.
Mayor Thomas L. Raymond of Newark,
has promised to make the opening address;
Wm. A. Brady, president of the National
Association of the Motion Picture In-
dustry; Lee A. Ochs, president of the M.
P. E. L. of America ; W. W. Irwin, gen-
eral manager of V-L-S-E; W. Stephen
Bush of the Moving Picture World ; Wm.
A. Johnston of the Motion Picture News,
DRUMMOND GOES TO MANAGE
MUTUAL IN LOS ANGELES
The Los Angeles Mutual exchange is to
have a new manager in the person of Mr.
Drummond, who comes here following
similar work for the Mutual at Spokane,
and the Triangle at Salt Lake City. The
change was made necessary by C. M.
Simmons tendering his resignation and
accepting the management of the Art
Craft, San Francisco territory exchange.
Newt Levy, formerly connected with the
Los Angeles exchange as salesman, who
has been serving as assistant manager at
San Francisco, has been returned here to
serve as assistant manager.
E. Auger, special representative of the
Mutual exchange system has spent a week
in Los Angeles, at the Mutual exchange.
HOUSTON TURNS OUT FOR “FALL OF
NATION ”
Special to Motion Picture News.
Houston, Tex., Sept. 23.
W. K. Sheppard with his “ Fall of a
Nation,” the Thomas Dixon spectacle,
opened a two week engagement at the
Prince theatre, Houston, Texas, on Sep-
tember 10.
The town has been plastered with va-
rious advertising matter of the film, and
rather large crowds have been in attend-
ance during the first week, with an excep-
tionally large crowd the opening day and
night.
On September 15 all of the film men in
Houston were invited to see the big picture
as guests of Mr. Sheppard. They are: F.
A. Tomes and Fred Cullimore, of the Mu-
tual ; Harry T. Peebles and A. C. O’Leary,
of the Consolidated ; W. S. Tuttle and R.
Stevens, of the General ; S. H. Tassey, of
the Southern and others.
DETROIT BOARD OF EDUCATION
TRIES PICTURES IN SCHOOLS
The Detroit Board of Education has de-
cided to try motion pictures in twenty-
five schools. It has placed an order for
five projection machines, and will receive
a weekly film service for each machine.
The films will be of the educational kind.
If the plan works out successfully, the
board will recommend the service for all
of the public schools.
and H. P. Hill of the C. & C. Electric &
Manufacturing Company will address the
meeting on topics of vital interest to the
exhibitor.
Such matters as the recent unfair ac-
tions of the Film Club of New York, an
organization of exchange managers; the
abolition of the deposit system ; the dis-
cussion of a political and legislative pro-
gram ; the reduction of the electric light
and power rate and other matters that
will materially assist the exhibitor in the
conduct of his business will be acted upon.
The gubernatorial candidates are ex-
pected to attend and declare themselves
regarding censorship and other matters.
No exhibitor can afford to miss this
meeting.
Great Enthusiasm Displayed Over New Jersey Gathering at
Newark on October 4
October 7, 1916
MOTION PICTURE NEWS
2219
Morosco Asserts His Faith in Permanence of Screen
Theatrical and Motion Picture Producer Denies in Its Entirety the Alleged Statement That He Predicted the
Motion Picture Is Doomed in a Letter to President Hiram Abrams of the Paramount Pictures Cor-
poration— “ Not Misquoted Intentionally, But Misunderstood by Interviewer ”
OLIVER MOROSCO, theatrical and
motion picture producer, has issued
a denial to the alleged statements
that were spread broadcast as having come
from him, through a magazine, in which
he was quoted as having predicted the ul-
timate doom of the motion picture, and
that it is waning at present, but would go
down fighting. Mr. Morosco’s denial
comes in the form of an open letter to the
motion picture industry and its allied in-
terests, addressed to President Hiram
Abrams, of the Paramount Pictures Cor-
poration, distributors of the productions of
the Famous Players, Lasky, Morosco and
Pallas.
In his communication to Mr. Abrams,
Mr. Morosco says :
New York, Sept. 20, 1916.
Mr. Hiram Abrams, care of Paramount
Pictures Corporation, 485 Fifth Ave.,
New York City.
“ My Dear Mr. Abrams : Since talking
with you the other day, I have carefully
gone over the article in the Green Book.
A great many of the things quoted as com-
ing from me staggered me quite a little. I
do not believe the interviewer intended in
any way to misquote me, but merely mis-
understood me in several instances.
“ My article was based on the moving,
pictures, and I stated emphatically to the
interviewer that I thought the future of
the moving picture business would depend
on the manner in which pictures would be
made; that I thought the cheap class of
moving picture films would not succeed as
they had in the past, but that the high class,
well constructed, well acted story would
live forever; that I intended in our picture
company to make our productions with as
much merit and quality as I would the
biggest production I made on the legit-
imate stage, and that I would fight my own
moving picture company with my dramatic
productions throughout the country not as
an opposition, but in the making of the
same. In other words, that in the making
of a play or the making of a picture, I
would try to make one outdo the other in
artistic endeavor.
“ I also said that the moving picture in-
dustry of the future would prove a “ sur-
vival of the fittest.” At no time did I in-
tend to be quoted as saying that the high-
class picture, or the worthy picture, was
on the decline. How foolhardy that would
be of me, when I am in the picture busi-
ness, making pictures for the public ; and
if you will take one clause in the article
referred to, I think it undoubtedly speaks
for itself ; I quote as follows :
“ There will be a place and a- demand for
photoplays containing good stories, good
acting, fine production and all that goes
to make a good picture, and it will be the
companies and producers capable of giving
these pictures that will survive.”
“ Yours truly,
(Signed) “Oliver Morosco.
The misquoted interview placed Mr. Mo-
rosco in an extremely embarrassing and
serious position. It has been his earnest
endeavor to have the erroneous impression
corrected everywhere. Immediately upon
the issuance of the interview, President
Abrams called the attention of Mr. Mo-
rosco to the averred statements, impressing
upon him the fact that the misquotations
would be detrimental to the entire motion
picture industry.
Among some of the alleged quotations
which have been denied by Mr. Morosco
are that “ the motion picture will go down
fighting, but will go down nevertheless,” “ I
intend to give battle to the motion picture
business with every ounce of strength at
my command,” “ already the sun of the
motion pictures is setting,” “ as I believe the
future will show the moving picture indus-
try is on the wane,” and “ there is no ques-
tion that the motion picture demand and
popularity is waning.”
Kleine-Edison-Selig-Essanay
Rushing Through a Film Play in Order to
Meet Requirements of Schedule Create Other Than Artistic Effects,” Says Selig
Quality, Not Quantity, for
Over Production, Haste in Production and
IT will be quality and not quantity with
the Kleine-Edison-Selig-Essanay Ser-
vice, according to William N. Selig. In
the course of a recent interview Mr. Selig
is quoted as saying : “ Over production,
haste in production and the rushing
through of a film play in order to meet
the requirements of a scheduled program
have created other than highest artistic
effects.
“ I believe that a film play, especially a
long subject, should be carefully built, that
plenty of time should be afforded the
writer of the play, the producing director
and the players to get all possible out of
their work. Turning out film plays with
machine-like regularity is what ails the
artistic details of many plays in this day
and age. Film productions should not be
‘ manufactured.’ I do not like the ex-
pression ; they should be developed.
“ I propose to go slowly, to give plenty
of time for each of my feature plays re-
Mae Murray, the Famous Players- Lasky Star,
Who Has Returned to the Coast for Her Next
Picture
leased through Kleine-Edison-Selig-Es-
sanay Service. I may not release a Red
Seal play every month. If my forthcoming
plays are not ready for presentation at a
certain time, I shall not order production
hurried along which is certain to detract
from true art. Instead I shall request those
producing the play to pay no attention to
any schedules, but to work with only one
end in view, namely, to complete a produc-
tion artistic in every respect and with due
regard to the little things.
“ Haste makes waste in the film world
as elsewhere. Haste does worse than that,
it is responsible for films that are machine-
labeled that are crude, that are really un-
finished. No company can turn out excel-
lent pictureplays, productions above the
average, if plenty of time is not afforded
for production. Quality production is what
will count.”
PHILADELPHIA LEAGUE WILL HOLD
SPECIAL MEETING
Special to Motion Picture News.
Philadelphia, Sept. 23.
Jay Emanuel has been made head of a
special committee to call a meeting of all
the exhibitors of Philadelphia on Sunday,
October 1, at the Family theatre, 1311 Mar-
ket street. The meeting will be called to
order at 8 P. M.
The Exhibitors League of Philadelphia
has been reorganized and it is in line with
the league’s desire to infuse new life into
the organization that Mr. Emanuel has
been empowered to call this meeting. Pres-
ident Lee Ochs of the National body will
be one of the speakers.
JOSEPH LEE WILL MANAGE BUFFALO
OFFICE OF THE MERIT COMPANY
Joseph Lee, who has been New York
State representative of the Merit Film
Corporation, has been promoted to the
managership of the Buffalo office of the
Merit Film Corporation, succeeding F. J.
Willis. The latter leaves his position to
become manager of the Ivan Film Ex-
change in Boston, from which point he
will have charge of the distribution of
Ivan features in the New England terri-
tory.
2220
MOTION PICTURE NEWS
Vol. 14. No. 1
MARIONETTE BASEBALL GAME. FOR
SHOWING IN REEL LIFE, IS
CHANGED TO NUMBER 22
The baseball game played by marionettes
announced for Gaumont’s “ Reel Life,”
Number 21 has been changed to Number
22. It has been replaced by a series of
scenes showing “ Raising White Leghorn
Chickens.” "Reel Life” Number 22 is
released October 1. In addition to the
baseball game, which is a reproduction of
a world’s series game last season, there
are two other interesting subjects. One
shows “The Wood Workers of the South-
ern Mountains.” The other records adven-
tures during "A Night With a Police
Dog.”
The wood workers are mountaineers who
with a few simple tools make furniture
that is notable for its strength and real
beauty. The picture will prove entertain-
ing to dwellers in cities who are accus-
tomed only to factory-made furniture
products.
In recent years frequent publicity has
been given to the efficient work being done
by dogs trained for police service. In this
number of “ Reel Life,” a typical night’s
work of one of these four-footed guard-
ians of the peace is shown.
BRAY DRAWS FUNNY CARTOON FOR
PICTOGRAPHS
J. R. Bray’s forthcoming cartoon on the
Paramount Program called “ Col. Heeza
Liar Gets Married,” which is scheduled for
release on October 9, is said to be the
funniest that he has ever turned out. The
Colonel after bidding his bachelor friends
farewell is married to a fair young damsel
weighing 330 pounds. After two years of
married life, after he has been blessed
with several children, he declared a strike
for an eight-hour day. His wife agrees
with him and also goes on strike, quitting
work at five o’clock. When the Colonel
returns home from the office he is forced
to cook the dinner and mind the children.
He solves the difficulty by hiring a strike-
breaker, a fair you “ chicken ” of sixteen
summers. When his wife discovers what
he has done she calls the strike off and
everything goes along smoothly again.
The forthcoming release of the Para-
mount Pictographs will show the manner
in which the oyster industry is conducted
from the planting of the seed oysters to
the gathering of the grown product and
the manner in which it is prepared for
market.
RYAN GIVEN A DINNER ON LEAVING
WORLD FILM TO JOIN SELZNICK
FORCES, IN CHARGE OF SHIP
PING AND SUPPLIES
C. C. Ryan, for a yrear and a half in
charge of the shipping and supply depart-
ment of World Film, was given a dinner
last Wednesday night by his old employees
in honor of his departure from service in
that company to take a similar position
with the Lewis J. Selznick organization.
The dinner was, in fact, an after-the-thea-
tre supper, and lasted well into the small
hours.
Ryan was first escorted to a box-party
at the Forty-fourth Street theatre to wit-
ness “ The Girl from Brazil.” Then the
function was removed to Joel’s famous all-
night rest cure, and “ a fine time was had
by all.”
Among those present were : Maurice J.
Walsh, Clarence Carta, Dick Segal, Al.
Lehrer, Joseph Barry, Herman Pepper,
Clifford Myers, H. A. Thomas, Frank
Zucker, L. E. Byer, P. Masterson, Maxwell
Sass, Sol H. Kravitz and J. H. Lutjen.
TRIUMPH FILM SHOWN \T SING SING
“ The Prima Donna’s Husband,” a five-
reel production starring Holbrook Blinn,
made by the Triumph Film Corporation,
was given a showing in Sing Sing prison,
Sunday, September 17. The picture is be-
'ing distributed in New York and surround-
ing territories by the Despatch Film Com-
pany, under whose auspices it was shown
at the prison. The huge entertainment hall
was crowded with inmates of the place, all
of whom seemed to enjoy the picture thor-
oughly.
Many members of the company, together
with their friends, made the trip from
New York to Ossining, where the prison
is situated. Julius Steger and Joseph
Golden, the co-directors - of the- picture,
were on hand, the former making a short
speech before the projection. Others who
made the ' trip were Gilbert P. Hamilton,
Harry Warner and Mr. and Mrs. Alper-
stein. A number of press representatives
attended -after being- rounded- up by Leon
J. Rubenstein.
KOHN LEAVES SAN FRANCISCO FOR
TRIP TO NEW YORK
Marion H. Kohn, head of the recently
incorporated Consolidated Film Corpora-
tion, of San Francisco, which has taken
over the interests of the Apex Feature
Service, has left for New York on an im-
portant business mission. The headquar-
ters of this concern on Golden Gate ave-
nue are being remodeled and enlarged for
the proper handling of a number of large
productions that are to be taken over.
L’pon the return of Mr. Kohn arrange-
ments will he made at once for opening
branches in Los Angeles, Portland, and Se-
attle, a site having already been selected
for the Southern California branch.
Dorothy Phillips (Universal)
“THE YELLOW MENACE” RELEASED
IN NEW YORK ON SEPTEMBER 25
The Unity Film Service, handling the
Yellow Menace ” serial in New York
territory, will release the first episode of
the picture the week of September 25 to
seventy-five theatres in the Greater New
York district. The release of this serial
was first set for Labor Day, but after
request of the exhibitors the showing of
the picture Was postponed until this week
on account of the disturbed conditions due
to the paralysis epidemic.
ine unity film Service has provided
itself with four solicitors’ automobiles,
which are being used to reach the exhibitor
promptly in this territory. The automo-
biles are decorated in yellow banners and
streamers, serving the double purpose of
reaching the exhibitors more quickly and.
at the same time, advertising the serial
to the public.
In this way, too, the company is well
protected should there be further trouble
from the street car strike and all deliveries
will be made, - by automobile should any
further difficulties arise. Good care is
being taken of the exhibitors’ needs and
no inconveniences will be suffered on ac
Count of. tie-up. of transportation facilities.
CONTINENTAL WILL FILM “SPIRIT
OF ’76 ”
1 he Continental Film Corporation or-
ganized by Robert Goldstein among Los
Angeles and . $an Francisco financiers, is
shortly to begin production of a subject
to be titled “ The Spirit of ’76,” story for
which was written by Mr. Goldstein, who
conducts a costuming establishment here
and one at San Francisco. Preparations
for the filming of this picture have been in
progress for several months, and a number
of research people have been collecting
data for fully twice that period. Mr. Gold-
stein plans on making new costumes for
this production, and thus making sure that
all are perfect in every detail. Frank
Montgomery, formerly connected with sev-
eral coast companies in the capacity of
director will be in charge of the filming,
and Carl LeVines has been selected as as-
sociate director.
SMITH LEAVES MIRROR TO JOIN
TRIANGLE FORCES
Frederick James Smith, formerly vaude-
ville editor of the New York Dramatic
Mirror, has resigned from that publication
to become connected with the publicity de-
partment of the Triangle Film Corpora-
tion.
Mr. Smith was vaudeville editor of the
Mirror for three years, and had charge
of the motion picture department for the
last few weeks. At Triangle he will as-
sume the position formerly carried by S.
E. Stanton.
CRISP COMPLETES NEW CLUNE FILM
The second production of the Clune Film
Producing Company has been completed
by Director Donald Crisp, who has left
for a vacation of three weeks, and will
stay away until about time of the premier
of this subject at Clune’s Auditorium the-
atre, Los Angeles. This subject is a film
adaptation of Harold Bell Wright’s novel,
“ The Eyes of the World.”
ATTENTION-MR. EXHIBITOR
Look at the Following Page Before Reading This
After doing so, we want to impress upon
you the value of these
HandsomeColored PortraitCards
that are now being marketed by the Kline Poster Co., Inc., 1307 Vine St., Philadelphia, Pa.
Do you Know that every patron of moving picture theatres idolize the stars of pro-
grams which they follow?
Do you Know that there is no better way for you to please these patrons than by
giving them a handsome colored portrait card of their favorite star ?
Do you Know that on the reverse side of this beautifully colored photo of the star,
lies a great opportunity for you to put a synopsis of the production in which they will
appear, your weeKly program, or many other methods of advertising with which you can
impress upon your patrons the quality of the productions which you are showing or any
other features pertaining to your theatre?
Do you Know that your patrons will carry these handsome portrait cards home and
show them to every member of the family as well as their friends.
Do you Know that these same friends will be anxious to secure these portrait cards,
and they will come to your theatre for same to start a collection of their favorite photo-
players ?
Do you realize that by giving these cards away with the synopsis of the feature
printed on the bacK, about a weeK or ten days before you show the feature, the great
assistance this will be to boost your coming production in which the star will appear.
Do you Know that there are millions of people attending the motion picture theatres
every day, who are anxious to secure a beautiful artistic colored photo of the different
stars they admire?
Do you Know that a handsome colored portrait card in seven colors will be taKen
home and appreciated by your patrons, and not thrown away liKe the common one-color
post card?
Here Is your chance to Increase your business and make money with the finest line of colored
photos of the big film stars ever put on the market. We have on hand Handsomely Colored Photos
of over 100 of the leading stars now working In moving pictures, and can make Immediate shipments.
Here Is a list of some of the stars that we can supply you with at a moment’s notice, either on
Post Cards or Wall Hangers.
Mary Pickford
Fanny Ward
Anita Stewart
Wm. Hart
Theda Bara
Dorothy Qish
Kitty Gordon
Mabel Normand
Nance O’Neill
House Peters
Ella Hall
Lillian Walker
Alice Joyce
Chas. Chaplin
Grace Cunard
Geraldine Farrar
Flo. La Badie
Marie Doro
Anna Little
Violet Mersereau
Robert Warwick
Vivian Martin
Blanche Sweet
Lou Tellegen
Cleo Ridgely
Wallace Reid
Crane Wilbur
Pearl White
Marguerite Clark
Alice Brady
AND
Wm. Farnum
Valeska Surratt
Jean Sothern
Helen Holmes
Lillian Gish
Olga Petrova
King Baggot
Gail Kane
Edith Storey
Mary Fuller
Francis Ford
Billie Burke
Holbrook Blinn
Beverly Bayne
Lenore Ulrich
MANY OTHERS
We also beg to advise that new stars are continually being added to our list.
Jobbers Wanted
Everywhere
KLINE POSTER CO., Inc.
SEE OUR AD. ON THIRD PAQE FOLLOWING THIS
Henry B. Walthall
Robert Mantell
Harold Lockwood
Florence Rockwell
Earle Williams
Virginia Pearson
Bessie Barriscale
Dustin Farnum
Warren Kerrigan
Myrtle Stedman
Annette Kellerman
Pauline Frederick
Mary Miles Minter
Clara Kimball Young
Francis X. Bushman
1307 Vine Street
Philadelphia, Pa.
1
im mmn
OLGA PETROVA
A METRO* STAR
WHO HAS MANY FOLLOWERS
FROM THESE SAME PLATES
CAN BE SECURED THRU YOUR
EXCHANGE OR SUPPLY HOUSE
OR MULTI-COLOR ART CO. 729-7IH AVE N.Y;
JACKIE SAUNDERS
PATHE'S WELL-KNOWN
SERIAL STAR
*4
LILLIAN WALKER
A VtTAGRAPH FAVORITE
MARY
PAULINE FREDERICK
FAMOUS PLAYER-PARAMOUNT STAR
A GREAT SCREEN FAVORITE
EXCHANGE MEN AND SUPPLY HOUSES
WISHING TO HANDLE THIS PRODUCT
SHOULD GET IN TOUCH WITH
\}\
j
I
;
:
I
KLINE POSTER CO. INC.
..
1307 VINE STREET, PHILADELPHIA
ii
J. WARREN KERRIGAN
HANDSOME HERO
OF MANY UNIVERSAL RELEASE9
DOROTHY GISH
A GREAT FAVORITE
ON THE TRIANGLE PROGRAM
DID YOU SEE PREVIOUS PAGE
MR. EXHIBITOR??
Beautifully Colored Portrait Cards of the Big Film Stars
will bring business to Your Theatre.
Every exhibitor should secure these c&rds from his Exchange or
Supply House. If they do not handle them, send us certified check or
draft for amount of order, and we will ship direct by freight or express
as directed. No goods sent C. O. D. unless a deposit of 25% of order is
remitted.
Post Card Size - at $5 per 1000
Wall Hangers, 4x8, Plain Back, at $6 per 1000
List of Stars on Third Page preceeding this page
For the benefit of the Exhibitor, we herewith submit different ways
of using these handsomely colored Portrait Cards.
THISJWEEK.
com^Bendng Thursday, Nov. 22
V.L.S.E. presents
MARIE DRESSLER In
“Tillies Tomato
Surprise’’
A. Comedy of a Thousand Laughs
c«-.nDdS Thursday, Nov. 25
Pathe presents
WILLIAM ELLIOTT
In the five part
Gold Rooster Play
“Comrade John”
Adapted from the well known
novel by Samuel Merwin
You are Cordially Invited
to witness the World
Famous Star
BILLIE
BURKE
IN
“GLORIA’S
ROMANCE”
AT
( )
STRAND THEATRE
PHILADELPHIA, PA.
Thursday, Friday and Saturday
October 1, 2, 3.
Showing
BEATRIZ MICHELENA
IN
“MIGNON”
prom the famous opera. Adapt-
ed by Ambrose Thomas from
Goethe’s Masterpiece, "'Wilhelm
Meister.” Scenario by Charles
Kenyon, author of Margaret
Illington’s "Kindling.”
An opera that has had half a
century of success on the stage,
wonderfully produced and beau-
tifully pictured.
In S Acts
PRODUCED BY
California Motion Picture Corporation
WEEKLY PROGRAM
HIPPODROME
THEATRE
Allentown’s Leading Play house
Every T uesday
The captivating
JACKIE SAUNDERS
IN
“The Grip of Evil”
The best story, the best action,
the best acting, a production in
14 chapters that has all these
qualities.
POST CARD —
THIS SPACE PtR CORRESPONDENCE I FOR ADDRESS ONLY STAMP
Pear Friend: — I extend to you here
and your friends a special in - '•
citation to come to
THE PRINCESS
THEA TRE \ 5
817-19 PenrilStreet
Tuesday and W ednesday, Jan.
26 and 27, afternoon or even-
ing, and see me in the new film
play—
" LITTLE PEPPINA ”
It is a fine play and you’ll en-
joy it. Mary Tick ford.
POST CARD
THIS SPACE FOR CORRESPONDENCE
SOUVENIR DAY
Wednesday, February 2. will be
Souvenir Day at the
MAJESTIC THEATRE
To every person attending any
show on this date will be given a
beautiful Portrait Card, of the
"Sovereign of the Screen" Fran-
cis X. Bushman, who will appear
on this day in his latest release —
“Pennington’* Choice”
Don't forget the dale
Wednesday , February 2d
i PLACE \
FOR ADDRESS ONLY | sIAMp
HERE
Every exhibitor has one day during the wseK on which
his business is not as good as the rest. Pich. out that dull
day and start giving out one of the colored cards to every
patron who attends the performance on that day, and see
how long it will be before that same dull day will show you
the best receipts of any day in the weeh.
What these cards have done for others they will do for
you. Order from your exchange or supply house at once
and if they do not handle them, fill out the order blanK.
ORDER BLANK
KLINE POSTER CO.. Inc.
1307 Vine St., Philadelphia, Pa.
Qentlemen :
Please ship us via | frg-gfy j the Colored Portrait | ^p^iC^rds } ^'8
Film Stars as itemized heloro. W e enclose draft ( or certified check ) amounting
lo $ in , | payment of same. Balance, if any, C. O. D.
Quantity List of Stars Wanted Name
October 7, 1916
MOTION PICTURE NEWS
2225
ASHES OF EMBERS”
(Famous Players — Five Reels)
REVIEWED BY THEODORE OSBORN ELTONHEAD
IN “Ashes of Embers,” Pauline Frederick has achieved her
highest pinnacle as an exponet of screen drama. She has been
furnished with an opportunity by both the author and the director
and has seized it with the greatest avidity. We have never looked
at a motion picture play in which there was displayed
acting of such a high order of merit. Miss Frederick was called
upon for her best and she more than rose to the opportunity.
Interpreting a dual role in which the characterizations were as
wide apart as the two poles, she gave a performance that not
only called forth the greatest admiration but one that was
worthy of the highest commendation as well.
The story, written by Forrest Halsey, is intensely dramatic
from start to finish, and reaches a stirring climax near the
end of the fifth reel. It has been built according to the well
known rules of dramatic construction and constitutes a powerful
portrayal of a certain phase of life. The fact that it is an
extremely unpleasant phase of life tends to increase rather than
detract from its dramatic intensity.
Another of His Victims
Still it is stories of the kind portrayed in this picture that
have done the most harm to the screen and brought it in dis-
repute with those who are looking for a chance to carp and
criticize. Its theme is vampirish in the extreme, its force is of a
destructive nature, it portrays the horrible and the vicious, and
in the end throws a sop to convention in the steadfast fidelity
of the negative of the two leading characters.
It is a picture that will fill theatres to overflowing but it is
likewise a picture that no immature person should witness. For
those who have gained maturer years, to whom the sex appeal
has lost its mysterious attractiveness, and who can view it purely
from an artistic standpoint as the finished polished work of a
really great actress, “ Ashes of Embers ” will prove a delightful
evening’s entertainment. The immature will ask their elders em-
barassing questions, and those of a salacious and lascivious turn
of mind will be disappointed because it does not go far enough.
The story deals with twin sisters in poor circumstances — one,
Agnes, all that is good, and the other, Laura, a vixenish, vam-
pirish woman, who uses the lure of her beautiful body to gain
her own selfish desires for material prosperity, and the sensuous
luxuries of life, as well as to relieve her craving for the realities
of passionate expression. She is not only immoral but unmoral
and adheres to no code of ethical conduct other than the grati-
fication of sensuosity and degenerate whims.
By a set of well worked out incidents Agnes redeems and
falls in love with one of Laura’s victims, whom she has wrecked
and cast aside. The big stirring climax comes when the regen-
erated husband of Agnes again meets and falls victim to the
wiles of the unprincipled Laura, and his rescue at the psycho-
logical moment by his still faithful and forgiving wife. The
acting of Miss Frederick in this difficult series of scenes was
marvelous, to say the least. In the end Laura is shot and killed
by her deceived husband and the picture closes with the final
happy touch of the start of a perfect life of love and happiness
between Agnes and her husband.
Earl Fox did a sterling bit of work as the weakling who
could withstand neither the lure of a beautiful woman or the
smell of whiskey, while Frank Losee pleased as the easily de-
ceived husband. Others in the cast were Maggie Holloway
Fisher, Herbert J. Frank and Jay Wilson. The picture was
staged under the capable direction of Joseph Kaufman, who not
only achieved some beautiful effects but devised settings that
served to emphasize the action and the acting of the leading
characters.
“ THE LIGHT THAT FAILED ”
(Pathe-Gold Rooster — Five Reels)
REVIEWED BY PETER MILNE
<<' I 'HE Light That Failed” looks as if it would make money,
and plenty of it, for the exhibitor. Glancing at it from
the trade angle, there is much in its favor and only a few shady
pieces of photographic work in its disfavor. It presents a story
that is full of action, appeal and human interest — one that is also
original in more ways than one. Lest we forget, “ The Light
That Failed ” is based on Rudyard Kipling’s work of the same
name — a work that really deserves to be termed immortal. It will
be somewhat difficult for readers of the book to realize the fact
that the picture draws its substance from Kipling. His story
has been changed considerably, altered to meet the demands of
what the producers believe to be the public taste. They have
Heldar Overpowers Bessie
“ played the picture safe,” for it will please that taste, but we can-
not help wondering why the story was not presented as written.
It pleases in book form — it would have, we are sure, in pictured
form. It must not be thought that the producers have changed
the whole trend of the story; it is in only a few situations that
they have decided that their own judgment is better than Kip-
ling’s. But there we go, criticizing from the wrong standpoint —
in trade parlance, the production is a money getter.
2226
MOTION PICTURE NEWS
Vol. 14. No. 14
The story as presented takes up the case of Dick Heldar, a bril-
liant artist. He loves his childhood sweetheart, Maizie, but she,
believing that she will some day be an artist herself, refuses to
marry. Bessie, Dick’s model, has continually made overtures to
him, but he will have none of her. Angered, she one day at-
tempts to kill him with a knife, and while he is repelling her at-
tack Maizie enters and misinterprets the situation, denouncing the
artist.
Later, Dick learns that a head wound inflicted in his boyhood
days, combined with a shock sustained in a recent assault by
thieves, is slowly driving him blind. When the light fails him
he leaves his London home, his bosom friend, Torpenhow, and
goes to the East where the British forces are fighting, where be-
fore he made his name as an artist. And so he wanders into the
thick of a battle and is killed.
Robert Edeson gets much from the role of Dick Hedlar, al-
though we never imagined him as such a matured man. Claude
Fleming is excellent as Torpenhow. Lillian Tucker is a fair
Maizie. Joe Collins as Bessie does the role after a conventional
fashion. The direction is that of Edward Jose.
“ THE CHALICE OF SORROW ”
(Bluebird — Five Reels)
REVIEWED BY PETER MILNE
THIS seems to be a record week for revivals of the screen’s
favorite and reliable pictures. In the production of “ The
Chalice of Sorrow,” Rex Ingram goes even further back than
a month, a year or even the birth of the motion picture. His
contribution to the Bulebird program is derived from the fa-
mous opera, “ La Tosca.” It has been done before in film form,
but a good thing always bears more or less repetition. Mr.
Ingram has localized his production in Mexico and by so doing
has perhaps given added force to the tragedy by thus accentuat-
ing the possible villainy of a Mexican commandante.
The picture has been given as a production befitting the renown
of its antecedent by Mr. Ingram. The scenario is clear and in-
telligently handled in all but the episode concerning Pietro’s
Lorelei Discovers Francisco’s Duplicity
death, which will be rather unapparent to those not on a familiar
footing with the story. The Mexican settings suggest a good
atmosphere, while the photography and lighting is deserving of
special praise. This latter is the work of Duke Hayward. The
brief flashes of the prison with one shaft of light streaking
through the slit in the wall are most effective. The arrangement
of the lighting and its resulting shadows and brilliancy is re-
markable and adds not a little to the strength of the picture.
In this case the woman who suffers at the hands of the
commandante is named Lorelei. The story is so generally well
known, that we will not relate it all here. Suffice it to tell of
the main situation which concerns Lorelei’s attempts to free her
lover from the power of the commandante. She promises to
give her body to the man if he will but liberate both of them
afterwards. He consents, says that a mock execution will be
gone through with her lover and that both may leave the city
after the ordeal is over. Lorelei kills the commandante when
he attacks her and then goes to find her lover who is dead
from the execution which was grimly carried out in every detail.
Cleo Madison gains new laurels for herself in the part of
Lorelei, acting her big scenes with a dignified show of emo-
tionalism. Wedgewood Nowell makes a villaious commandante.
A competent cast composed of Howard Crampton, Charles Cum-
mings, Jack McDermott, Blanche White, Albert MacQuarrie
and Rhea Haines appears in support.
When shown for review there was a misplaced scene in the
fifth reel while one subtitle we call to mind at this writing was
illiterate, but doubtless these oversights of the editor will be
corrected before release day.
“THE REVOLT”
(Peerless-World — Five Reels)
REVIEWED BY PETER MILNE
AS long as the world goes round we will have pictures of
the man who believes in a double standard of morals
for himself and his wife, and who is finally awakened to his
right senses by his wife’s decision to employ the double stand-
ard for herself. Of such stuff is “ The Revolt ” made of. We
say this not intending to taboo the production. It is a very good
The Doctor Explains
one, produced satisfactorily. It is more than evident that World
Film's general policy as to stories is to feed the exhibitor and
his public that kind which have demonstrated their ability to
make money and entertain.
Frances Marion prepared her scenario from a play by Edward
Locke. Hers is a meritorious piece of work in general. There
is perhaps only one high light in the story that she has not brought
out with sufficient saliency, that is, not the revenge that Lena
nurses against Anna, believing the latter the cause of her dismissal,
but -this point does little to weaken the sustaining interest caused
by the whole work. Barry O’Neil staged the piece satisfactorily.
Anna Stevens, a shop girl, marries one of the company’s
salesmen and for a while lives happily. Then he starts getting
his entertainment away from home because of the vixen temper
of Anna’s stepmother, who lives with them. In exasperation
Anna accepts the invitation of Lena, an old friend who has
slipped and never gotten up again, to one of her parties. She
goes against her better judgment but is rescued from one of the
old roues present by the arrival of a doctor, whom she had
formerly known. He takes her back to her husband, who is
wild over the sickness of his little child. The child and the
kindly counsel of the doctor prove the necessary tonic to smooth
over the troubled waters and so the couple is left.
Frances Nelson is seen as Anna, Arthur Ashley as her husband
and Clara Whipple as Lena. Both Miss Nelson and Miss
Whipple, besides showing more than ordinary appreciation for
their roles, are blessed with a real knowledge of makeup. Their
transformation from the first scene, where both are introduced
as young girls without a care, to the later part in the picture,
when Anna has matured and Lena coarsened, is noticeably
realistic. Others in the cast are George MacQuarrie, Frank
Beamis, Madge Evans and Ada Price.
October 7, 1916
MOTION PICTURE NEWS
2227
“THE COUNTRY THAT GOD FORGOT ”
(Selig — Kleine — Edison — Selig — Essanay)
REVIEWED BY WILLIAM C. ESTY, 2nd
THIS is Selig’s first contribution to the new Kleine-Edison-
Selig-Essanay releasing organization, and it is a particularly
valuable one. “ The Country That God Forgot ” is one of those
rare features that practically any exhibitor, catering to any class
of patrons, can book with the certainty of pleasing one hundred
per cent of his audience.
For Helen’s Sake
The story, written by Marshall Neilan, combines every element
that makes for good entertainment, and each element is present
in just the right proportion.
Marshall Neilan also directed, and he made every foot of film
contribute something to the dramatic effect of the picture as a
whole. Mr. Neilan gave so many admirable touches to the film
that it is impossible to mention them specifically. He tore a
slice out of life itself and spread it raw on the celluloid. Pains-
taking editing enhances the effect of Mr. Neilan’s brilliant di-
recting.
The cast is remarkable. Thomas Santschi is the perfect em-
bodiment of the character he portrays. The restrained power
of his performance is superb. George Fawcett presents what is
probably the best character study he ever created — very high
praise. Mary Charleson does wonders with an unsympathetic
role. Will Machin, Charles Gerrard, Charles Le Moyne and Vic-
toria Forde round out the cast excellently. Due principally to
the consistent artistry of these players, there is not a single ex-
aggerated or theatrical incident in the entire production. The
locations used are magnificent. The photography is good.
The following skeleton of the story does not do it justice.
Helen Brant is the wife of Steve Brant, a miner. Brant and
Theodore Marston, Who Will Direct for McClure Pictures, Beside a Man-
Eating Shark He Recently Landed
Hearn, his partner, work fifteen hours a day to collect pay-dirt.
They want enough money to give Helen the refinements of civ-
ilization. They know how she loathes the ghastly, arid barren-
ness of the wilderness they live in. One day the agents of the
government reclamation service pass the Brant cabin. Wells,
the paymaster, makes love to Helen, and feeds her starved soul
with stories of the colorful outer world. She consents to run
away with him. Steve overhears their plans and, numb with
agony, puts all his savings in the girl’s pack-saddle. Hearn insists
that his money be put in also.
When the eloping pair have been gone for hours, a posse rides
up to inform Steve that Wells has stolen government funds.
Steve cannot let his wife associate with a thief, so he and Hearn
join the posse.
Meantime Helen has discovered her husband’s unselfish gift.
She tells Wells that they must return the money to him. Wells,
knowing that he is being pursued, refuses. Helen aims a re-
volver at him ; he struggles with her, and she is shot. He rides
off.
When the posse reaches Helen’s body Steve leaves the pur-
suers and takes the girl to the nearest doctor. Hearn now makes
the avengers lash their mounts. The men finally overtake Wells,
but the county sheriff says he must follow the law and put the
man in jail. As he walks away with his prisoner, he significantly
drops his keys. Just before the noose tightens around Wells’
neck he confesses that he has a wife living in Canada.
The doctor tells Steve that Helen will recover, and the man
and wife, knowing each other better than ever before, solemnly
kiss.
“THE GIRL FROM ’FRISCO”
(Kalem — Two Reels)
REVIEWED BY LAWRENCE ALVIN URBACH
THE ninth episode in this series is called “ The Web of Guilt,”
and is up to the usual high standing that has characterized
the series from the beginning. The action is exciting through-
out the picture and reaches a climax when the villain is given
the third degree and is forced to confess to a crime for which
another is blamed.
The Evidence
Risling, owner of a hardware store, threatens to kill Lonny,
the ranch foreman for Ace Brent, who owns a large ranch, adjoin-
ing which is another ranch owned by John Wallace. The alter-
cation between Risling and Lonny comes about by the latter
accepting money from Fannie, a dance-hall type of woman and
friend of Risling.
A few days after this, Siwash, a drunken Indian, comes to
the village saloon and begins shooting up the place. He is
overpowered by Lonny and swears revenge. That same night,
John Wallace, while riding to his ranch, sees a strange man with
a bicycle stop in front of Lonny’s house to peer in through the
window. Wallace alights from his horse and a quarrel takes
place between the two men ; Wallace is thrown sprawling on the
ground, unconscious. The stranger then invades Lonny’s room
fv^r
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MOTION PICTURE NEWS
Vol. 14. No. 14
Three Interesting Scenes from the Eleventh Chapter of Vitagraph’s “ The Scarlet Runner ” Featuring Earl Williams and Edith Storey
and forms a contrivance whereby Lonny will be killed when he
comes home and opens his door to enter.
In the meantime, Ace Brent and his daughter Barbara are in
Mr. Brent’s study and, requiring the services of Lonny, send
their Chinese servant Wung to his house to call him. Wung is
shot dead, upon entering the room, by a shot-gun with a rope
attached by one end to the trigger and by the other end to the
door. Siwash is accused of the murder, but Barbara intercedes
for him, showing that a cowboy would never ride a bicycle.
Siwash is then placed in custody until his innocence is proved.
Barbara, hearing about the quarrel between Risling and Lonny,
joins Wallace, and they both set about their task of proving
Risling’s guilt. They tell Lonny to remain under cover and
they keep Wung’s death a secret. Risling is invited to Lonny’s
house where the murder scene is re-enacted, and he confesses.
Siwash is released and Barbara is cheered by the ranchmen
for her ability in solving the mystery.
Marin Sais and True Boardman were pleasing in the leading
roles. Others in the cast were Frank Jonassen, Edward Clisbee,
Ronald Bradbury, Josephine West, Steve Murphy and Phillipie.
The direction, lighting and photography were up to standard.
“THE SCARLET RUNNER”
(Episodes Eight, Nine and Eleven, Vitagraph-V-L-S-E — Two Reels)
REVIEWED BY THEODORE OSBORN ELTONHEAD
THESE three episodes of this series of two reel pictures
based on the automobile stories of C. N. and A. M. William-
son contain a greater rapidity of action than some of those that
have preceded. They are thoroughly enjoyable from start to
finish.
The eighth is called “ The Glove and the Ring,” and after a
somewhat lengthy and padded introduction, containing some sub-
titles that could be greatly improved, works into a very interest-
ing story. Christopher Race, while touring Italy in company
with an Italian nobleman, who is tired of life, discovers a peas-
ant cart drawn by two horses with no driver. In the cart he
finds a woman’s traveling bag, a glove and a gold ring. Giving
the horses their heads he is led by them to a small farm house.
There they discover that one of the men of the family had
gone to meet a young girl, a refugee from Russia. In the
Scarlet Runner they hasten to the frontier where they learn of
a strange automobile that has passed a few moments before.
By means of speed of the Scarlet Runner the fugitive car is
overhauled and the young girl rescued. Her beauty is such that
the Italian nobleman decides that life is quite worth living
after all.
The ninth episode is called “ The Gold Cigarette Case,” and
contains plenty of excitement throughout. In his wanderings
about the country Race runs across a beautiful young girl con-
fined in the high tower of a castle. She throws a gold cigarette
case out of the window containing the photograph of a young
man and a cryptic combination of letters. By a mere coincidence
Race discovers the young man, and it develops that the girl is
being kept prisoner by her unscrupulous guardian, who is en-
deavoring to force her to disclose the secret combination to a
safe deposit box containing her fortune. Race, with the assist-
ance of the young man, is able to free the beautiful maiden and
turn her guardian over to the police.
“ The Missing Chapter,” is the title of the eleventh episode
and forms the first part of Christopher Race’s romance. This
episode also contains much that is unnecessary for the proper tell-
ing of the story. Race meets Dorothy Herbert and falls im-
mediately in love with her. Madame Du Guesclin, her compan-
ion, blights the budding romance in order that her nephew may
have an unobstructed road. Dorothy, who is an expert auto-
mobile driver, has a bad accident in which she drives a car over
a cliff. Race rescues her and then saves her life by submitting to
the operation of blood transfusion made necessary by her great
loss of the vital fluid. He leaves, however, before she returns to
consciousness, as he erroneously believes that she is engaged to
Raoul, and that he will never have an opportunity to tell of his
love.
The pictures have been most carefully directed with some
settings and locations of great beauty. The photography and
lighting were good and the acting of the supporting members of
the various casts, especially that of Edith Storey, called forth
great praise.
Those making up the supporting casts were Adolphe Menjou,
Jean Stuart, Anna Brody, Don Cameron, Gypsy O’Brien, Ed-
ward Elkas, who did an extremely good bit of character work;
Herbert Stanley, Mrs. Storey, Edith Storey, Julia Swayne Gor-
don, Arthur Lehman and Hattie Delaro.
“THE VAGABOND PRINCE”
(Triangle-Ince — Five Reels)
REVIEWED BY PETER MILNE
HERE is another picture with a young Balkan prince as
its central figure. The young fellow discovers that he isn’t
happy and his bethrothal to a princess from a neighboring
kingdom is about the last straw his unhappiness will bear. So
at the instigation of an artist he takes to the open road to seek
romance. He finds it to be sure, but not in a very idealistic
place. On the Barbary Coast in San Francisco he gets in a
fight for the sake of a cabaret performer, lands in jail, is re-
leased by his friend the artist, and then sets up as a fencing
master. Of course he enters upon a romance with the cabaret
girl and then follows the struggle between love and duty when
emissaries from the kingdom urge his return. It is quite
superfluous to add that love puts duty to route.
We have seen this plot in many ways, shapes and manners in
the past; it has always been quite a favorite with producers
ever since they discovered a wealth of mythical kingdoms lying
in the Balkans. The fault with “The Vagabond Prince ” is that
it is unusually heavily padded. The first part of the picture is
exasperatingly slow. The prince dwells on his unfortunate lot so
persistently that one is inclined to wonder whether he has any
back bone after all. And then it is not enough for the artist to
impart to him the freedom of the open road once, twice or even
three times — he does it for at least the full space of one reel. The
subsequent experiences of the prince in America are lacking in
suspense for the simple reason that one is quite certain just what
is going to happen at every change in scene.
H. B. Warner and Dorothy Dalton have the leading parts
while others are Roy Laidlaw, Katherine Kirkwood, Charles K.
French, J. W. McLaughlin, J. Frank Burke and Agnes Herring.
J. G. Hawkes wrote the scenario and Charles Giblyn directed.
October 7, 1916
MOTION PICTURE NEWS
2229
“THE MANAGER OF THE ‘B. AND A.’”
(Signal-Mutual Star Production — Five Reels)
REVIEWED BY H. S. FULD
RATHER appropriate for these days of threatened railroad
strikes is this release from the Signal studios, and as the
strike of workers in the railroad shops is vividly portrayed, with
its attending violence, it strikes a portentous note.
Even though featuring Helen Holmes, it is strictly speaking a
“ man-picture,” and Helen does not get much chance to show her
remarkable versatility as in other railroad pictures from the same
studios. Hers is just a passive role in the part of the daughter
of the former manager of the road.
Leo Maloney, in the character of Dan Oakly, the new manager,
is the whole works, and is ably supported by Thomas G. Lingham
in the heavy role as Griffith Ryder, labor leader and editor of the
town paper.
Cutting down expenses by the new manager by laying off some
of the men and discontinuing the short days during the summer
months brings on a strike, culminating in the cutting of the water
main supplying city water to the railroad yards.
An engine “ going dry ” explodes and sets fire to the yards.
Water being cut off, the fire spreads to the town, and the neigh-
boring town is asked for aid. Oakly goes on an engine to bring
the fire apparatus, already loaded on a flat car and ready in the
town a few miles away. Coming back with the apparatus, he runs
through a burning woods, and the way the flaming trees and
brush fall over the rushing engine and on the tracks in front of
it is realistic and thrilling in the extreme. In fact, all the fire
scenes, in the burning shops, the threatened town, and along the
right of way, are beautifully worked out and deserve great credit.
The fire is finally put out, and Oakly by his efforts is soon in
favor with the strikers, and the workers return to their old jobs.
A little love affair between Oakly and his rival, Ryder, with
Constance Emory (Helen Holmes) as the object of their affec-
tions, is a minor theme that runs through the picture, terminating
in the death of Ryder and the acceptance of Oakly by Constance.
The acting of all the principals is beyond criticism, and with
a good interesting story with a punch in it, unusually clear pho-
tography, and well chosen exteriors, this picture is bound to please
the most exacting audience.
“REVENGE IS SWEET” AND “ALL IN A DAY’S WORK”
(Mutt and Jeff)
REVIEWED BY PETER MILNE
T N these two split reels Bud Fisher displays even more than
*• his customary supply of humor. His comedy is as usual of
the practical joke variety and his stories, if they may be called
such, are developed cleverly. The animation in these cartoons
has improved considerably since the first release and has reached
such a point that no seriously annoying jerks are apparent in
the action.
In “ Revenge Is Sweet,” Jeff thinks over a few of the many
times Mutt has maltreated him and plots revenge. Mutt is in-
jured in a naccident and Jeff, after making sure that he is physi-
cally incompetent proceeds to beat him up.
Two separate jokes are offered in “All in a Day’s Work’’ and
are told with a profuse use of dialogue written into the pictures.
In the first Mutt learns that someone with whiskers has stolen
a bartender’s girl. He tells Jeff that a good way to get a free
drink from this particular fellow is to tell him about the good
points of the girl. Jeff goes in and starts to laud the young
lady, but being whiskered he is suspected of having stolen her and
consequently gets the full force of the bartender’s ire.
In the second part of this half reel Jeff encounters an ex-
prize fighter of his own height. He buys him clothes of his own
cut and dresses him up to pass as a fair imitation of himself.
He then goes out and plagues Mutt until he is chased. Jeff
coming on the fighter hides and Mutt attacks the substitute, who,
of course, beats the long fellow to something the sport writers
call a pulp.
“ TWIN FATES ”
(Essanay — Three Reels)
REVIEWED BY WILLIAM C. ESTY, 2nd
THIS release is fully up to the standard of program short-
length subjects. While not wholly new in theme, it has
enough originality to maintain the interest. The unexpected end-
ing is ingeniously brought in, and gives a good final punch.
Marguerite Clayton, Sydney Ainsworth and Edmund Cobb are
well suited to the parts assigned them. The details of production
and directing are adequate.
Walter Keane, a young rounder, is given a last chance by his
father. He is sent to a firm in a distant city, and given a year to
make good. While on his way he gets a letter from his fiancee,
breaking their engagement. In desperation he leaves the train
at a water tank and shoots himself. Sharron, a hobo, finds his
body, and taking his credentials and clothes, takes Keane’s job.
Sharron was once a prosperous business man, so he tackles his
duties with great acument and energy.
At the end of the year he has made a wonderful record, but
his deception is discovered. He tells his story, but it is believed
that he shot Keane. He is arrested on a charge of murder.
Doris, the girl whom Sharron loved in his earlier days, hears of
his plight and decides to investigate. She hears of a chauffeur
who calls himself “ Sharron,” and who has no memory of his
past. She looks up this man and finds that he is Keane. Keane
had not killed himself, but had been suffering from amnesia.
Sharron is re-engaged by his firm and marries Doris.
“THE COMMON LAW”
(Selznick — Seven Reels)
REVIEWED BY PETER MILNE
<<’ I HE COMMON LAW” has not been over publicized. And
A anyone who has read the trade journals or strolled about
Longacre Square with his eyes open knows that the production
has received more than the average amount of publicity expended
on a single picture. We are of the opinion that “ The Common
Law ” is a picture quite far above the average. First, because
it was originally written by Robert W. Chambers, and Mr. Cham-
bers’ novels are not in the least quiet or retreating; rather are
they inclined to be sensational and outstanding. Second, the pic-
ture is in seven reels, and is quite worth it. Perhaps, though, the
Helen Holmes, J. P. McGowan and the Signal Company in “The Manager of the B. & A.,” the Latest of the Signal Features to be Released on the Mutual
Program
2230
MOTION PICTURE NEWS
Vol. 14. No. 14
Frank Borzage and Anna Little in the Mutual Masterpicture, “ Land o’ Lizards,” a Current Release from the American Studios
main factors in elevating “ The Common Law ” above the average
were the superb presentation given it by Director Albert Capel-
lani and the brilliant performance of Clara Kimball Young in
the role of Valerie West.
Mr. Capellani is something of an artist. More of his caliber
and productions containing real artistic merit would be on the
increase. He is a master in the art of suggestion — that technique
which permits the telling of a portion of incident, and only part
of it, allowing the spectator to sense the rest of it himself. His
staging of the story is quite perfect. The realism of his scenes
seems unbounded by the celluloid — there is nothing denoting the
motion picture studio about them. The lighting and photography
supplement well the director’s good work.
The Death of Querida
Mr. Chambers’ story has many box office assets which may well
be taken into consideration. Probably it has been more exten-
sively read in this day than any other work of fiction recently
picturized. And it was read because of the boldness and fear-
lessness of the author’s style and the topics upon which he wrote.
The spirit that permeated “ The Common Law ” in novel form
has been most successfully transferred to the screen. The picture
calls a spade a spade, and by its undeniable frankness will un-
doubtedly create considerable comment. But it is here in its very
frankness that the art of suggestion is employed so successfully.
Delicate situations are thus made delicate pictures.
The story itself concerns the life of an artist’s model, Valerie
West, who, because she believes she will ruin the career of the
man she loves if she marries him, decides to be his wife accord-
ing to the Common Law. Her attitude changes finally when she
discovers that it was the selfishness and ignorance of others who
misjudged her just because of her profession, and so she consents
to become the artist’s wife according to the -Law of God. Mr.
Chambers’ did not write his novel for the screen. And while it
may be thought that its climax lacks something of the power of
the usual picture, this is more than made up for by the ultimate
effect created by the whole.
Miss Young as Valerie acts with rare skill and gives her work
an appreciable touch of refinement. In the person of Conway
Tearle, who plays opposite as the artist, Miss Young has an ex-
cellent leading man. Mr. Tearle is a real actor, known on the
stage, whose expressive performance wins him new laurels. Paul
Capellani is the heavy. Lillian Cook has an important role, which
she handles skilfully, while others are Edna Hunter, Julia Stuart,
Edward M. Kimball, Lydia Knott and D. J. Flanagan.
“THE LAND O’ LIZARDS”
(American-Mutual Master Picture — Five Reels)
REVIEWED BY H. S. FULD
IT is always refreshing to the average picture lover to see a film
featuring “ all outdoors,” and a more agreeable and satisfy-
ing one than “ Land of Lizards ” would be hard to find.
When it is stated that for a cast we have Anna Little as the
heroine, Frank Borzage as the hero, and the inimitable Jack
Richardson as the villain, it becomes all the more desirable.
The hero is engaged by Eastern capitalists to investigate the
gold-bearing property adjoining the ranch of one Buck Moran
(Jack Richardson). The cowboys of Bar C ranch have been the
terror of the countryside and have innumerable killings to answer
for. To trespass on their property is to practically court instant
death at the hands of the cowboys. With Buck Moran as their
leader, they know no law but their own.
The hero in his course of the investigations discovers that the
supposed son of Dave Moore, a squatter on the property in ques-
tion, is a girl in disguise, but only after her father has been shot
by one of the gang.
On the death of her father she is carried off by Moran, only
to be rescued when a posse with our hero at the head attacks the
ranch. Moran is killed, the other members of his gang either
killed or captured, and the representative of the Eastern capi-
talists makes his report. He marries “Bobbie” Moore (Anna
Little), and as the two are about to go on their honeymoon they
learn that “ Bobbie’s ” father, on the day of his death, has re-
corded his claim and the gold-bearing property now belongs to
her.
The photography is up to the standard that the American stu-
dios are noted for, and the story is interesting throughout, with
plenty of tense situations that are bound to please. Beautiful
exteriors are also worth noting, and they are well chosen both as
to locale and environment.
“THE QUEST OF LIFE”
(Famous Players-Paramount — Five Reels)
REVIEWED BY H. S. FULD
THERE is one thing that is bound to stand out above others
and force itself on the beholder of this picture; it is the fact
that the director has spared no pains. Here are two leads that
have in all probability never acted for pictures before behaving
for all the world like old timers.
Maurice and Florence Walton, famous on two continents for
their dancing, are the two leading principals in this picture and
though “ playing to the camera ” in their dancing specialties that
are introduced during the run of the story, there is not a single
fault to be found in their acting. But as for the dancing num-
bers they are truly wonderful.
The Famous Players studios, responsible for the “ Quest of
October 7, 1916
MOTION PICTURE NEWS
2231
Life,” have made arrangements with a well known music pub-
lisher to have special musical arrangements for the picture so
that the exhibitor can have the same music for the dances as
originally used by the Waltons.
One of the most famous of the Maurice and Florence Walton
dances, “ The Apache Dance,” is shown in all its violent and
graceful numbers and is only one of the dancing numbers intro-
duced.
“ The Quest of Life,” however, is more than merely a screen
version of a number of dances. It is full of real heart interest
telling of the struggles of a young girl who is suffering from an
illness that the doctor tells her will cause her death inside of a
year unless she can go to Arizona. She is poor and of lowly
parentage and it is out of the question for her to go away.
The Dance Proves a Hit
How she meets the celebrated dancer, is accepted as his partner,
makes a hit with him on the stage, is sent by him to a sanitarium
to recover her health, and at the end marries him, all goes to
make a truly agreeable and interesting plot.
The photography Is excellent throughout save for a few over-
bright spots in the close-ups, where it would seem there was too
much glare on the eyes. As stated above the acting is above
criticism and the entire cast is alive to their respective roles.
There is no reason why this release should not make a hit
with any average theatre audience.
“ IDLE WIVES ”
(Universal — Seven Reels)
REVIEWED BY PETER MILNE
THIS latest production of the Smalleys, based on a novel by
James Oppenheim, which was shown at the Maxine Elliott
theatre, New York City, is a preachment on the sacredness of
the home, also on the power of the motion picture. There is
nothing to be wary about in its contents, that is nothing to war-
rant the display of the feaful sign, “ Children under sixteen years
of age not admitted.” It touches on intimate things to be sure,
but in a way no more sensational than other productions which
children under sixteen are allowed to witness.
The picture is also presented in a manner that is open to ques-
tion. It presumes upon the character of its audience. It supposes
that there is a girl in it accompanied by a man of questionable
character. It supposes that there is a husband and wife slowly
drifting apart in it and that there is a man with a large family
from the tenements in it. We are inclined to doubt whether an
audience likes to be thus judged. Then after all these characters
have witnessed the picture within the picture, they go to their
homes resolved to lead better lives. In other words the picture
is a preachment.
“ Idle Wives ” treats with a set of characters identical to those
that witness it in the prologue. Its main theme is the downfall
of one girl who believes she has more sense than her parents,
and of her ultimate salvation through the kindly aid given by
one of the wives who refuses to remain idle. A parallel treats
of the wife’s husband who sees nothing beyond his own social
sphere at first, but who comes to his senses through the tem-
porary desertion of his wife to take up the work of caring for the
needy.
The story is well told, waxing a little bit slow at times, but this
is partially balanced by the swiftness of the action in other parts.
The principals in the main picture are Phillips Smalley, Lois
Weber and Mary MacLaren, while those who are in the prologue
and epilogue are Ben Wilson, Maude George and Neva Gerber.
The supporting cast is competent.
“ HIS LITTLE WIFE ”
(Essanay — -Three Reels)
REVIEWED BY WILLIAM C. ESTY
THE “ atmosphere ” in this picture crowds nearly everything
else out. The production consists mostly of a series of un-
dramatic episodes very prettily done. The various scenes are laid
in a small town, and the slowly creeping plot develops a very
ordinary rural romance. There is one thrill — a girl’s leap from a
bridge.
If your audience likes to nibble at dainty, unnourishing stuff,
this film will appeal to them. If they crave raw meat — thrills,
punches, climaxes — they will fidget in their chairs during the run
of “His Little Wife.”
Harry Beaumont was the author-director-juvenile. His writ-
ing duties were not heavy, because the plot he furnished is con-
ventional and slight. His directing made the most of the meagre
story, creating the bucolic atmosphere excellently, and giving a
number of true-to-life tableaux. As to his acting, he is a good-
looking and youthful hero, well-suited to the part he plays.
Gertrude Glover, as the heroine, has the girlish air of inno-
cence so necessary for the role. To her credit be it said that
she is not “doubled” in her leap from the bridge; she obviously
performs the feat herself.
The photography, sets and locations are adequate.
Anxious Moments
Grace Bolton, the ward of the village cobbler, falls in love
with Tom Williard, son of the dry-goods merchant. The elder
Williard refuses to let his son marry “ beneath his station.” The
pair are secretly married in the city, and then return to the
village, where they must live apart. This separation causes Grace
to attempt suicide by drowning. She is rescued by Williard, Sr.
In her delirium she calls for Tom, and his father, realizing that
their love is stronger than his will, blesses them.
“THE RUMMY”
(Triangle-Fine Arts — Five Reels)
REVIEWED BY PETER MILNE
((THE RUMMY” is an interesting melodrama greatly en-
1 hanced by the sterling character work of Wilfred Lucas
who appears in the title role. It is a picture of newspaper life
showing a good deal of the routine and much that is not routine
of the repqrter’s duties. The story was cut from stock material
but again the Fine Arts scenario department has shown its
2232
MOTION PICTURE NEWS
Vol. 14. No. 14
ability to administer a finesse that stamps the picture at first
glance to be somewhat original.
We are introduced to the Rummy in the first scene, as he
completes his morning toilette at a park fountain. He is in a
bar the next minute drowning his sorrow in five fingers of
straight whisky and then we flash back to the story of his life.
Only a year ago he was a rising reporter on a newspaper under
the control of a corrupt political boss. He married a girl who
had lost all interest in life — in fact he had picked her out of the
night court. As he progressed she was deligted and when the
boss told her to come to his apartment where he would outline
a plan for her husband’s welfare she went and was attacked by
the corrupt one. Her husband denounced her and then he took
to drink.
In the bar again we find him, this time listening to the fellow
who was once the “fall guy” for the boss. The “fall guy”
gives the Rummy a tip for a big story. He goes to the boss and
breaks in on him with his friends just as his wife is being mal-
treated again. The Rummy discovers his wife was in the right
all the time, clambers aboard the water wagon and gladly accepts
an offer from his old paper to “ come back.”
A typical sob story is “ The Rummy ” and it may set many in
tears, as it is full of heart interest touches. The Rummy gets a
strong hold on the sympathies chiefly because Mr. Lucas is such
a good actor. Pauline Starke is attractive as his wife, while
others are William H. Brown, James O’Shea, Harry Fisher, A. D.
Sears and Clyde Hopkins. Paul Powell directed.
“THE ROMANCE OF BILLY GOAT HILL”
(Red Feather — Five Reels)
REVIEWED BY PETER MILNE
WE have often mentioned that Director Lynn Reynolds is
a great stickler for detail. In this lies the main merit of
his productions. The production in hand is almost over-crowded
with incident but thanks to Mr. Reynolds’ picture sense in re-
gard to the accentuating of all detail he has made a success of it.
“The Romance of Billy Goat Hill ” is not centralized, it is in-
clined to wander from one situation to another and back again
without sufficient pause. But when a director can make each one
of these situations, disconnected or not, interesting of itself, then
Going to Meet the Colonel
the success of his picture is assured providing the whole hangs
together with any degree of unity at all. The comedy and the
drama and the human interest of each phase is delightfully
brought out until the observer finds himself quite absorbed in
contemplating every scene of the photoplay. “ The Romance of
Billy Goat Hill” may not be perfect but it is good and fully
worthy the attention of the exhibitor looking for material to
provide an evening’s entertainment of the lighter sort.
The effects that Mr. Reynolds introduces in his picture con-
tribute largely to the realism of his piece. If he wants rain he
gets it and if he wants snow he makes it, the truth of which
statements are ably substantiated by the rain and snow storms
in this picture. Both are some of the most realistic bits of picture
technique that we have seen in a long time. “ The Romance of
Billy Goat Hill,” like many other productions by the same director,
is laid in the south.
The picture is based on the book by Alice Hegan Rice, which
fact of itself creates good advertising possibilities for the theatre
man. In its characters lies its charm and there are many of them,
each is painted with a colorful brush; with each the audience
gets on a thoroughly familiar footing before the picture’s ter-
mination. These characters are responsible for no little humor
of a high order and although we would hesitate in terming “ The
Romance of Billy Goat Hill,” a comedy-drama, as its principal
theme is serious, we are inclined to think that the laughs are
thicker than the moments of suspense.
The story tells of a girl of the south and her fiance who is be-
lieved to have committed assault. This separates the two for a
long time, during which period the girl marries. But shortly
afterwards her husband dies and the return of the hero is
followed shortly by the showing up of the villain
Myrtle Gonzalez and Val Paul have the principal roles and
both do admirable work. Others are Fred Church, Thomas
Jefferson and George Hernandez.
“IN THE HOUSE OF THE CHIEF”
(Selig — Three Reels)
REVIEWED BY WILLIAM C. ESTY
THERE is a lot of plot crammed into these swiftly-moving three
reels. Many of the situations brought in are conventional,
most of them are improbable or illogical, but there is a certain
type of audience that will enjoy every minute of the production.
Those who love the stark melodrama of the underworld, un-
leavened by fine character delineation, reality, or continuity, will
eat this up.
Again Facing the Wronged Man
Director T. N. Heffron, knowing to what element the story
would appeal, bent his entire energy to putting action into the
picture. A good example of the result is the irrelevant but
terrific fist-fighting introduced.
Eugenie Besserer is excellent in a character lead. Vivian
Reed makes a pretty heroine. Charles West is not physically
suited for the hero’s part, but the film shows him to have a heart
of gold.
Madame Le Blanc has been a “fence” for crooks for many
years. She has followed this unsavory profession so that her
daughter Marie might have every advantage. The police finally
discover her place, and to escape prison she promises to be a
“ stool pigeon.” One day her long lost son comes in with some
stolen goods. Knowing that the police are outside, she puts the
swag in the pocket of Fiedler, her clerk. The innocent man is
sent to jail.
Marie is heart-broken, for she was engaged to Fiedler. A
year later the wronged man is released, and he gets a job on the
police force. When he has become a lieutenant he cables Marie
to come home from Paris where she has been studying. She
comes home and finds that her husband-to-be is now chief-of-
police. Madame Le Blanc, being captured by the police, commits
suicide.
October 7, 1916
MOTION PICTURE NEWS
2233
| A Trio of Universal Releases. — Victor Com- I
| edy, “ A Charming Villain,” with Billie §
| Mason — “ With the Spirits Help,” with Eddie |
jmiiiiiiiiiniiiiiinimiiiiiiiimiiiiiiiiiiiiiiiinimiiiimmmiiiimiiiiiiimimimmmmimnnmmmiimimiimji
| Lyons and Lee Moran — “ Somewhere on the |
| Battlefield,” with Hobart Henley, Claire Me- |
Dowell and William Walsh _
SbEBBnHSI
LEO DENISON IS TRANSFERRED FROM DETROIT TO NEW
YORK AND WILL SUPERVISE PARAMOUNT BUSINESS
IN DETROIT, CINCINNATI AND CHICAGO
DLEO DENISON, former manager of the Detroit office of
• the Paramount Pictures Corporation, has been transferred
to New York, where he will supervise the company’s business in
Detroit, Cincinnati, Pittsburgh and Chicago. Mr. Denison will
spend about half of his time on the road, keeping in direct touch
with conditions in the territory allotted to him. The position he
assumes is one newly created and for which Mr. Denison is aptly
suited in view of his long experience in the exchange end of
the Paramount Pictures Corporation. In addition to handling
these four exchanges, Mr. Denison will act as personal repre-
sentative for James Steele, secretary and treasurer of the Para-
mount Corporation.
J. O. Brooks, connected for the past twelve months with the
Detroit office, has been appointed manager to succeed Mr. Deni-
son. Mr. Brooks has also had considerable experience in the film
and dramatic end of the theatrical profession. His success in the
profession has been attributed to his willingness to always see
the other fellow’s viewpoint.
Mr. Denison announces the following additional appointments
at Detroit: Harry Manning in charge of the advertising and
poster departments, and G. N. Shield, formerly with V-L-S-E in
Kansas City, as assistant ; George Almardt, formerly with the
Triangle exchange in Buffalo, as manager of the short reel pro-
gram ; Will M. Elliott as manager of the new publicity depart-
ment, which is already working out some wonderful stunts for
the exhibitors; and Jack Loranger and C. C. Pippin as Michigan
traveling representatives. Mr. Loranger was formerly with the
Casino Feature Film Company, while Mr. Pippin comes from the
Mutual.
IT WOULD BE A SHAME TO “KID” THIS STORY ABOUT
THE ELEPHANT GETTING HIS TOE NAILS MANICURED
—SO WE AIN’T GOING TO
ANIMALS are not unlike human beings in that they have
ailments and need attention from specialists, and this is
particularly true of the beasts of the jungle when in confinement.
Therefore, it frequently happens that Rex de Rosselli, super-
intendent of the zoo at Universal City, has what he calls
“a mending day.”
At least once a year the toe-nails of an elephant have to be
trimmed and he must also be scraped and his skin thoroughly
oiled. Sometimes, too, the tusks have to be filed. When an ele-
phant is kept in confinement and does not get the amount of
walking required in native haunts the toe-nails grow long and
turn inward, causing sores. Therefore it is necessary to trim
them at stated periods. Charlie, the Universal elephant, does not
enjoy the process but nevertheless Rosselli and his assistant,
J. A. Futrelle, perform the operation. Then the entire body is
scraped with a wire brush, which is followed by a coat of oil
over the entire skin.
Monkeys are quarrelsome, and often the men at the zoo are
called upon to repair wounds after a battle in one of the
cages.
The lions while loose in the big wooded arena frequently get
splinters in their feet and these must be extracted.
A few days ago a black diamond rattlesnake was brought to
the zoo. Rosselli performed the operation of removing the
poison sack from its mouth and it is now destined to become an
actor.
OPTIMISTIC VIEW OF AMERICAN PREPAREDNESS TAKEN
BY “UNCLE SAM AWAKE”
<<T TNCLE SAM, AWAKE,” a feature production emphasizing
the strength of the American Army and Navy, which is
being handled by the firm of Hiller and Wilk, Inc., 924 Longacre
Building, New York City, is now being booked on the state rights
basis. The picture is now enjoying a run at the Brighton Beach
Music Hall, where it was booked for an indefinite period, to fol-
low “ Civilization.” So good an impression has it made with the
clientele of this house that the selling agents, Hiller and Wilk,
Inc., are now negotiating for a Broadway house which they ex-
pect to procure for the presentation of “ Uncle Sam, Awake,”
within two weeks.
In this production the critics of the American fighting forces
are given their answer. They are shown the activities of the
United States Government along the lines of preparedness, just
how the military and naval institutions have been brought up to
their present war footing, and just what protection citizens can
look for in the event of trouble.
Recruiting officers in cities where the picture is booked have
been advised to get in touch with the theatre to work in con-
junction with the management to stimulate recruiting. Exhibitors
in many localities have been quick to realize the opportunities
presented by this voluntary co-operation of the government, and
as a result application for state rights are coming in fast.
The producers of the picture received the official sanction of
the Adjutant General of the Army in making the scenes, which
gave them entree into all army posts and assured them of every
assistance.
HERALD FILM COMPANY MAKES FLAT RATE OF FIFTY
DOLLARS A DAY FOR “AROUND THE WORLD IN
EIGHTY DAYS ”
LROSENGARTEN, president of the Herald Film Company,
• 130 West Forty-sixth street, who is releasing the Jules
Verne feature, “ Around The World In Eighty Days,” has
adopted the plan of advertising the feature to exhibitors at a
flat price, fifty dollars a day. Any exhibitor contracting for a
week’s run is immediately given a first-run print. Exhibitors
taking the film for less than one week, get second, third and
fourth runs, depending upon the number of days contracted for.
After all the territory in certain sections of the country,
especially the larger cities, has been covered the film will be
sold outright at a figure to conform to the territory to be
covered. The advantage in this method it is claimed is that
exhibitors in small and medium sized cities can secure first-run
films, which they cannot do under existing methods.
2234
MOTION PICTURE NEWS
Vol. 14. No. 14
SALES MANAGER OF ROTHACKER BACK IN CHICAGO
Special to Motion Picture News.
Chicago, Sept. 23.
WH. PHILLIPPI, sales manager of the Rothacker Film
• Manufacturing Company, returned yesterday from his New
York business trip, but at once returned to attend some special
conferences.
A Rothacker camera crew under the direction of Wesley Smith
has just finished a series of industrials in Detroit and Flint, Mich-
igan.
Edward Linden, in charge of another crew, leaves tomorrow
for a trip to Killdeer, N. D., where he will superintend the film-
ing of the fall round-up.
Harry Birch, heading a camera crew, is now in San Francisco
getting some industrial and scenic film for the Rothacker concern.
W. B. Klingensmith, who has just completed a contract for
the Illinois National Guard on the border, will remain in Afexico
v/ith his crew to cover additional contracts there.
W. B. Miller has just returned with his crew from Kansas City,
where they photographed the Dairy Show.
MACAULEY OPENS FORUM TO BRINC PUBLIC MEN TO
PEOPLE VIA THE SCREEN
TO bring the personalities of men who serve the people in im-
portant positions of trust intimately close to the vast public
whose destinies they control is the object recently accomplished
by C. R. Macauley, whose cartoons in the New York World
were internationally known. Mr. Macauley secured the consent
of President Wilson anl all the members of his Cabinet to pose
before the Motion Picture Forum camera in a remarkably effec-
tive series of cinema portrait studies.
Other distinguished men who have been filmed for the present
generation and for posterity are ex-President William H. Taft,
Col. E. M. House, Mr. Henry Morgenthau, David Lubin, the
celebrated internationalist, and many others of equal prominence
before the public.
The forum idea has been endorsed in letters to Mr. Macauley
by Samuel Gompe.rs, President of the American Federation of
Labor; Lee Ochs, President of the Exhibitors’ League of Amer-
ica; David W. Griffith, leading director of photo productions of
the world, and many other men in public life.
WEST NOW MAKING FIVE-REEL KAY-BEES
RAYMOND B. WEST, Thomas H. Ince's chief assistant
director on “ Civilization,” has gone back to the production
of five reel Kay-Bee subjects and recently staged what is be-
lieved to be the first night railroad smashup ever finished. For
this he secured two old engines, dressed them for the picture,
placing a battery of cameramen with telescopic lenses on their
machines alongside the track and gave the signal for the engines
to be started.
The trains came together more than a hundred feet from the
spot where the arc lamps had been stationed and it was at first
thought that the cameras had failed to secure pictures of the
smashup. On developing the film it was discovered that the
thrill had registered in solid black and white. Three hundred
and more extras took part in this scene, which was made for a
picture featuring Dorothy Dalton, Enid Markey and Howard
Hickman.
One Reason Why Exhibitors Should Know
Their Public
(Continued from page 2168)
rT' HE editorial is an interesting one ;
“ Stroke of Paralysis,
“ Attempted Assault,
“ Fourteen Violent Deaths,
“ Arson.
“ The above list suggests the recapitulation of the com-
bined hospital and crimes auditor of the state Department
of Prisons.
“ But it isn’t.
“ It is the actual count of ‘ thrills ’ in a film shown last
week in Buffalo’s best and largest picture theatre.
“ And to quite grasp the terribleness of it all the im-
aginative must punctuate the above fatalities with pistol
and rifle shots — even heavy ordnance — fired with terrify-
ing frequency and deadly accuracy.
“ The quality of melodrama seems to be a small thing
to quarrel about or to excite controversy.
“ Nevertheless, we have positive knowledge of three
young children who saw the film in question and all night
they peopled the far corners of the nursery with bloody
Mexican bandits, “ bad men ” and gun-playing soldiers.
All this with such consequent damage to their nervous sys-
tem that one is moved to wonder what kind of a race of
people we will have if such attacks are made on the nerve
centers in childhood.
“The exhibitor’s reply to this is: ‘If you don’t like
it, don’t pay to see it.’
“ This restriction would we gladly comply with, were it
not for the exhibitor’s deception.
“ What advance knowledge has the public that a film
isn’t fit for a savage to see?
“ And the surprising fact is that none of the exhibitors
have been taken at their word: ‘ If you don’t like it, don’t
pay to see it.’
“ The wonder is that the challenge hasn’t occasioned a
boycott long since, and a diversion of patronage to some
theatre that promises decent pictures and keeps its
promise.
“ Is it because no exhibitors dare to break away from
the combine of thrills, or just because they haven’t the in-
clination ?
“ Who’ll be the first to test the temper of the public
with decent offerings that a decent public will pay de-
cently to see? ”
* *
SUCH is the editorial launched against Buffalo’s largest
photoplay house presenting one of the largest com-
pany’s programs. The writer of the above editorial as-
sures Motion Picture News that before writing it he re-
ceived ten letters, drawing attention to the picture in ques-
tion, and as many more after its publication commending
the view it expressed.
WANTED-THEATRE \
? Have $4,000 to invest in paying motion picture theatre 4
y with 500 or more seating accommodation, New York or J
4 out of town. Send full particulars. Z
ADDRESS BOX 25, MOTION PICTURE NEWS ?
ORRIN DENNY
Superintendent
SIGNAL FILM LABORATORIES
Laboratory Expert 4560 Pasadena Avenue
Negative Specialist Los Angeles, Cal.
October 7, 1916
MOTION PICTURE NEWS
2235
Tabloid Reviews for the Busy Exhibitor
PRODUCTIONS FROM ALL PROGRAMS
GENERAL FILM SERVICE
“ Peter, the Hermit.” (Essanay. Two reels.
Tues., Sept. 26.) — This comedy-drama not shown
for review; the story follows. Peter Dudley, a
young college professor suffering from overwork,
joins a band of hoboes in order to lead a healthy
life. He organizes the tramps, and gets them to
work in a lumber camp, electing himself their
boss. He later rescues Vivian, the daughter of
the lumber magnate, from drowning. She inves-
tigates his past life and finds that he is the au-
thor of a book on ants that has become a best
seller. She tells him that he should collect his
royalties. He does this, and marries Vivian. In
the cast are John Junior, Harry Dunkinson, and
Nell Craig.
“ Dreamy Dud Has a Laugh on the Boss.”
(Essanay. Split reel. Wed., Sept. 27.) — Ani-
mated cartoons by Wallace Carlson share the reel
with Western scenic.
“ Twin Fates.” (Essanay. Three reels. Sat.,
Sept. 30.) — Reviewed at length elsewhere in this
issue.
“ One Step Too Far.” (Kalem. Tues., Oct.
3.) — In this single-reel comedy, Ham and Bud
first appear as amateurs in a 10-20-30 house. Bud
wins a prize and after the performance Ham and
Bud quarrel over the prize and are both arrested.
Ham is made a policeman and Bud, rejected from
the force, meets a fair damsel and they both be-
come burglars. They are in the act of hauling
away silverware from an old man’s house, when
the police are notified and Ham is on the job as
a pillar of the law. He nabs Bud and his fair
partner red-handed and has them placed in the
lock-up. Ham then lines his hat and coat with
silverware. At the station house, while he is be-
ing awarded a medal for his bravery, the silver-
ware falls to the floor and Ham joins his friends
behind the bars.
“Stolen Plumage.” (Kalem. Fri., Oct. 6.) —
This single-reel Ivy Close comedy, written by
Louis B. Gardner, has several pleasing bits of
fun. It deals with a supposed hero who tells of
his wonderful bravery in Africa. While there he
procures two plumes from a sacred chicken and
is followed to America, where the plumes are re-
covered by their owner. Ivy Close has a pleasing
way and Henry Murdoch does his bit of comedy
well. Others in the cast are Arthur Albertson,
Mary Taylor-Ross and William McKey. The pic-
ture is well staged, with clear photography and
good lighting.
“The Blocked Track.” (Kalem. Sat., Oct. 7.)
- — An exciting episode of the “ Hazards of Helen,”
in which Helen Gibson shows her daring and
skill. Thieves have succeeded in holding up a
pay car and are about to get away with their loot
when Helen rushes to the scene on horseback.
She is thrown from her horse and is forced to
climb hand over hand on a telegraph wire and
then into a high tree. There she awaits a pass-
ing train onto which she drops from her high
berth. She arrives in time to find the thieves
still in the pay car, and becomes master of the
situation. It is a well worked-out story.
" Power of the Cross.” (Selig. Three reels.
Mon., Sept, 25.) — Only the most unsophisticated
audiences will take this production seriously. It
is hard to believe that the picture was not made
in a spirit of burlesque. The clothes of the play-
ers show that the picture was made some time
ago, and the acting methods of the principals are a
relic of a far earlier period. The religious ele-
ment, although it is a mixture of Catholic, Protes-
tant and Salvation Army beliefs, may find favor
in some communities. Madge, a stenographer, is
in love with Randall, a college youth. She loves
luxury, and therefore marries Anderson, a rich
broker. When Anderson dies, she goes to Randall
to ask his love and forgiveness. She finds that he
was so stunned by her marriage to Anderson that
he became a Salvation Army worker. He points
to the cross and says it is more powerful than
love. Madge enters a nunnery. People who ap-
pear on the screen are Virginia Kirtley, Eugenie
Forde, Robyn Adair and E. J. Bradley.
“The Raiders.” (Selig. Sat., Sept. 30.) —
This is a very improbable but exciting Western.
Tom Mix and his assistants cram in their spectac-
ular feats to a lavish extent. If Westerns are
popular in your house, this number will get by
well. In Mix’s support are Victoria Forde, Sid
Jordan, and Pat Chrisman. Tom Gardner, a
Texas ranger, is looking around the border for
Mexican raiders. The band eludes him and at-
tacks a wagon containing Vicky, Tom’s sweet-
heart, and her father. The besieged couple are
about to surrender when Tom comes to the rescue
and kills off the raiders. Tom and Vicky decide to
get married right away.
“ The Web of Guilt.” (Ninth Episode in “ The
Girl from ’Frisco ” series. Kalem. Wed., Oct.
4.) — Reviewed at length elsewhere in this issue.
“ In the House of the Chief.” (Selig. Three
reels. Mon., Oct. 2.) — Reviewed at length else-
where in this issue.
“The Canhyhill Outlaws.” (Selig. Sat.. Oct.
7.) — This is an unusually good Western that can
be unhesitatingly recommended for any house
where Westerns are playing. It is crammed
with action from start to finish, introducing innu-
merable riding, shooting and other cowboy feats.
Tom Mix directed and takes the lead. In his
support are Victoria Forde, Pat Chrisman and
Joe Ryan.
Tom Wall is the deputy sheriff of a woolly
Western county. Both he and the sheriff are in
love with Vicky, a ranchman’s daughter. One
day the sheriff sends Tom to capture the notori-
ous Canbyhill outlaws. Tom finally trails the des-
peradoes and finds that they have captured
Vicky. He captures the gang and the leader
tells him that they are in league with the sheriff.
To prove this he shows Tom a note from the
sheriff saying that Tom is to be in the neighbor-
hood and that he must be shot. Tom kills the
double-crossing sheriff and then goes to marry
Vicky.
“ An Old-Fashioned Girl.” (Essanay. Two
reels. Tues., Oct. 3.) — Not shown for review;
the story follows. Much to her father’s delight,
Jane Galvin refuses to marry the society idler
her mother had picked for her. Jane goes to the
mountains, where she meets Barth, a young civil
engineer. Both are wealthy, but she poses as a
simple mountain girl, and he pretends to be a
struggling surveyor. They fall in love, and then
discover each other’s identity. Jane’s father,
who has seen some of Barth’s work, enthusias-
tically consents to their marriage, and the mother
is finally won over.
The cast is composed of Marguerite Clayton,
Patrick Calhoun, John Cossar, Florence Oberle
and Ullrich Haupt.
MUTUAL PROGRAM
“ Movie Struck.” (Cub. Fri., Sept. 22.) —
This is rather an amusing comedy featuring
George Ovey and Claire Anderson. There is
abundant brick-throwing, but otherwise there is
not too much slapstick. Jerry and Tess, his
sweetheart, have sundry adventures while visiting
a studio in search of an opportunity to star in
the “ movies.” Some of the situations are fairly
funny and will please the average audience.
“ Reel Life.” (Gaumont. Thurs., Sept. 21.)
— This is Number 21 and is going to make a stir.
It opens with an “ armless wonder ” that might
better have been termed a “ handless wonder,”
who holds a pen between the two stumps and
writes. The closing number shows chicken-rais-
ing by up-to-date methods. But what is going to
make a hit is the part devoted to palmistry. Dif-
ferent hands are shown on the screen. On the
left is a model with the lines of the palm being
slowly traced upon it, while on the right is shown
a human hand of the type being explained. As
the life lines, head lines and heart lines are being
explained the average person is going to look at
his or her hand as the case may be ; but when
the “ chain ” head line is shown with the explana-
tion that “ this shows many love affairs and in-
fidelity,” some of the young folks, and the old
folks too, are going to do some “ explaining ”
to their side partners if their hands show any
such marking. This picture is certainly going
to make any audience “ sit up and take notice.”
“ Her Final Choice.” (Centaur. Sat., Sept.
23.) — This title was originally “ The Father of
Her Child,” and the story is of the “ Enoch
Arden ” type, featuring Ethel Calvert. Marrying
the town “ Beau Brummel,” who is an idle good-
for-nothing, she rejects the village blacksmith
who loves her. Her husband runs off to sea
and is reported dead, but returns after ten years.
In the meantime she has married the blacksmith
and on her first husband’s return is undecided
as to which one she loves. Her child finally
shows her the right road and she learns that its
father the blacksmith is her final choice. Though
the plot is hackneyed the film is well acted, has
good photography, interesting situations, and will
please the average audience.
Fantomas.” (Gaumont. Three reels. Fifth
Episode.)-; — This last episode in the Fantomas
series entitled “ The False Magistrate,” excels in
mystery, intrigue and clever plotting. Fantomas
pursued by a detective, bent on arresting him for
various crimes, successfully eludes the sleuth and
assumes the place of a judge whom he previously
had killed. In this position he acts as repre-
sentative of the law in a big robbery case, finally
securing the booty of the crooks for himself and
escaping. Victor Navarre continues in the all-
powerful title-role.
PAT HE EXCHANGE , INC.
“ Heine and the Four Hundred.” (Starlight.)
— In this Mittenthal comedy, Heine appears
minus the support of Louie. He has, however, the
assistance of a pretty little ingenue, a type of play-
er that always adds much to any comedy. There
is something said about rough house in one of the
sub-titles, and this aptly describes the entire reel.
No story, but much rough house and much of it
humorous.
” Luke’s Speedy Club Life.” (Rolin.) — Luke is
chief bell hop in a club, and his experiences with
all the members are some of the most humorous
that he has undergone in these comedies. The new
stunts devised by the producer are truly uproari-
ous, and the good part about it is that one is
sprung every few feet or so.
“ U. S. Customs Inspection.” (Educational.) —
One of the most interesting educational releases
in a long time is this reel, which shows the U. S.
Customs inspection of liquors, tobaccos, watches,
jewelry and teas. It is instructive and very enter-
taining.
Pathe News, No. 77. (Sat., Sept. 23.) — Civil-
ian Naval Consulting Board, Washington, D. C. ;
victims of Zeppelin, wrecked in England, buried
with military honors, London ; polo contest, Bala,
Pa. ; preparing for German merchant submarine.
New London, Conn.; cartoon by C. W. Morris;
hop crop, Perkins, Cal.; sailors give exhibition,
Chicago, 111. ; dogs used in English fire depart-
ment, London ; Wisconsin state fair, Milwaukee ;
scenes relative to the increase of the country’s
merchant marine.
UNIVERSAL PROGRAM
"A Mountain Tragedy.” (Bison. Two reels.
Sat., Oct. 7.) — A story in which a putty blower
manipulated by a child proves of value in putting
to route a vagabond who has attacked his mother,
has been picturized here with better than aver-
age results. The light incidents of the first reel
firmly plant the characters, while the second part
is devoted to the working out of an exciting de-
nouement, very impossible but interesting never-
theless. Calder Johnstone prepared the scenario
for George Cochrane’s direction. Marjorie Elli-
son, Zoe Rae, Buster Emmons and Burton Law
are the leads.
“In the Heart of New York.” (Gold Seal.
Three reels. Tues., Oct. 3.) — This picture com-
bines melodrama and light romance in about even
proportions and makes an acceptable release even
though some of its situations are strained. It
was written by William Addison Lathrop and
produced by Ben Wilson. The cast includes Wil-
son, Paul Panzer, William Welsh, Charles Ogle,
Dixie Compton and Edna Hunter.
“The Eternal Way.” (Big U. Thurs., Oct.
5.) — Written and directed by Clifford Elfelt, the
sole redeeming feature of this reel is its scenes
( Continued, on page 2248)
2236
MOTION PICTURE NEWS
Vol. 14. No. 14
Calendar of Coming and Current Releases
1
iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii
GENERAL FILM PROGRAM
RELEASES FOR CURRENT WEEK
Monday, October 2, 1916.
SELIG — Selig-Tribune, No. 79, News, 1000 21229
SELIG — -In the House of the Chief (Eugenie Besserer
and Chas. West), D., 3000 21225
VITAGRAPH— Making an Impression, C., 1000 21228
Tuesday, October 3, 1916.
ESSANAY — An Old Fashioned Girl (Marguerite Clay-
ton and Patrick Calhoun), D., 2000 21231
KALEM — One Step Too Far (Ham & Bud and Ethel
Teare), G, 1000 21233
Wednesday, October 4, 1916.
BIOGRAPH — Under the Gaslight (Lionel Barrymore),
D„ 3000 (Re-Issue) 21238
ESSANAY— The Fable of the Kid Who Shifted His
Ideals to Golf and Finally Became a Baseball Fan
and Took the Only Known Cure., C., 1000 21234
KALEM— The Web of Guilt (9th of the “Girl from
’Frisco” Series), D., 2000 21236
VIM — A Grain of Suspicion (Myers and Theby), C., 1000 21235
Thursday, October 5, 1916.
SELIG— Selig-Tribune, No. 80, News, 1000..-. 21241
VIM — Royal Blood (Plump and Runt), C., 1000 21242
Friday, October 6, 1916.
KALEM— Stolen Plumage (Ivy Close), C., 1000 21245
KNICKERBOCKER STAR FEATURE— The Better
Instinct (Jackie Saunders and Frank Mayo), D.,
VIM — Strictly Business (Pokes and Jabs), C., 1000. .. .21247
VITAGRAPH — A Vampire out of Work (Josephine
Earle), C„ 1000 21246
Saturday, October 7, 1916.
ESSANAY — His Little Wife (Harry Beaumont and Ger-
trude Glover), D., 3000 21248
KALEM— The Blocked Track (H. of H. Series), D„
SELIG — The Canbyhill Outlaws (Tom Mix), D., 1000.. 21255
VITAGRAPH — Cantrell’s Madonna (Virginia Ham-
mond and Gordon Gray), D., 3000 21251
RELEASES FOR COMING WEEK
Monday, October 9, 1916.
BIOGRAPH — A Tale of the Wilderness (Dorothy Ber-
nard), D., 1000 (Re-Issue)
SELIG — Selig-Tribune, No. 81, News, 1000
SELIG — Converging Paths, D., 3000
VITAGRAPH— Billy’s Melodrama, C., 1000
Tuesday, October 10, 1916.
BIOGRAPH — A Pueblo Legend (Maty Pickford), D.,
2000 (Re-Issue)
ESSANAY — Money to Burn, Com. D., 2000
KALEM — The Love Magnet (Ham & Bud and Ethel
Teare), C., 1000
Wednesday, October 11, 1916.
ESSANAY — Cannimated Nooz Pictorial, No. 17, Cart.,
and 500 ft. Sc., Split reel
KALEM — The Reformation of “Dog Hole” (10th of
the “Girl from ’Frisco” Series), D., 2000
VIM — Their Installment Furniture (Harry Meyers and
Rosemary Theby), C., 1000
Thursday, October 12, 1916.
SELIG — Selig-Tribune, No. 82, News, 1000
VIM — The Candy Trail (Plump and Runt), C., 1000....
Friday, October 13, 1916.
KALEM — The Battered Bridegroom (Ivy Close), C.,
1000
KNICKERBOCKER STAR FEATURE— From the
Deep (Joyce Moore and Daniel Gilfether), D.,
3.000
VIM — Watch Your Watch (Pokes and Jabs), C., 1000
VITAGRAPH — The Mayor’s Fall From Grace, C., 1,000
Saturday, October 14, 1916.
ESSANAY — Lost Twenty-Four Hours, Com., 3000
KALEM — To Save the Special (H. of H., Series), D.,
1000
SELIG — A Mistake in Rustlers (Tom Mix)
VITAGRAPH — No Broadway Star Feature This Week
MUTUAL FILM
Monday, October 2, 1916.
See Feature Releases (Page 2240)
Tuesday, October 3, 1916.
BEAUTY — Slicking the Slickens, C., 1000 05079
Wednesday, October 4, 1916.
MUTUAL — Weekly No. 92, Topical, 1000 05080
GAUMONT — See America First, Sc., and Kartoon
Komics — Cart., Split reel 05081
Thursday, October 5, 1916.
GAUMONT — The False Magistrate (Fantomas, No.
5), D., 3000 05082
Friday, October 6, 1916. .
THANHOUSER — Arabella’s Prince, D., 2000 05085
CUB — Oh! For a Cave Man, C., 1000 05087
Saturday, October 7, 1916.
CUB — Won By a Fowl, C., 1000 05088
CUB — That Wonderful Wife, C., 1000 05089
Sunday, October 8, 1916.
VOGUE — A Touch of High Life, C., 2000 05090
GAUMONT — “Reel Life,” Magazine Reel, 1000 05092
Monday, October 9, 1916.
See Feature Releases (Page 2240)
Tuesday, October 10, 1916.
BEAUTY— The Last Thrust., C., 1000 05093
Wednesday, October 11, 1916.
MUTUAL— Weekly No. 93, Topical, 1000 ’. . . 05094
GAUMONT — See America First, Kartoon Komics and
500 ft. Scenic, Split reel 05096
Thursday, October 12, 1916.
GAUMONT — Title not decided, D. (Fantomas, No. 6),
3,000 05096
Friday, October 13, 1916.
THANHOUSER — At the Edge of the Aqueduct, D.,
CUB — Inoculating Hubby, C., 1000 05101
Saturday October 14, 1916.
CUB — Those Primitive Days, C. 1000 05102
CUB— Their College Capers, C., 1000 05103
Sunday, October 15, 1916.
VOGUE — Ducking a Discord, C., 2000 05104
GAUMONT— “ Reel Life,” Magazine Reel, 1000 05106
October 7, 1916
MOTION PICTURE NEWS
2237
Calendar of Current and Coming Releases
UNIVERSAL PROGRAM
RELEASES FOR CURRENT WEEK RELEASES FOR COMING WEEK
Week of October 2, 1916.
SPECIALS.
UNIVERSAL SPECIAL — Borrowed Plumes (No. 8
of “Timothy Dobbs”), C., 2000 01813
UNIVERSAL SPECIAL— Clipped Wings (No. 8 of
“Liberty”), D„ 2000 01814
SPECIAL IMP— Title not decided (One reel) 01815
SPECIAL BIG U— The White Man’s Law, D., 1000.. 01816
SPECIAL REX— The Slave, D., 1000... 01817
SPECIAL LAEMMLE— Title not decided (One reel).. 01818
SPECIAL VICTOR— The Memory Mill, D., 1000 01819
Monday, October 2, 1916.
RED FEATHER— See Feature Releases (Page 2240)— 01801
NESTOR— With the Spirit’s Help, C., 1000 01802
Tuesday, October 3, 1916.
GOLD SEAL— In the Heart of New York, D., 3000.... 01803
Wednesday, October 4, 1916.
L-KO— Safe in the Safe, C., 2000 01804
ANIMATED WEEKLY— Weekly No. 40, News, 1000 01805
Thursday, October 5, 1916.
BIG U— The Eternal Way, D., 1000 01806
POWERS — Pen and Inklings in and around Jerusalem,
by Hy Mayer, Ed., 1000 01807
Friday, October 6, 1916.
UNIVERSAL SPECIAL — Somewhere on the Battle-
field,, D„ 2000 01808
VICTOR— A Charming Villain, C., 1000 01809
Saturday, October 7, 1916.
BISON — A Mountain Tragedy, D., 2000 01810
JOKER— Father Gets in Wrong, C., 1000 01811
Sunday, October 8, 1916.
REX — The Human Gamble, D., 2000 01812
Week of October 9, 1916.
SPECIALS.
UNIVERSAL SPECIAL — Breaking Into Society (No.
9 of “ Timothy Dobbs, That’s Me ” Series), C.,
2000
UNIVERSAL SPECIAL — A Daughter of Mars (No. 9
of “ Liberty”), D., 2000
SPECIAL REX — Title Not Decided, Two reels........
SPECIAL BIG U — Title Not Decided, One reel
SPECIAL LAEMMLE — Title Not Decided, One reel
SPECIAL IMP — Title Not Decided, One reel
01832
01833
Monday, October 9, 1916.
RED FEATHER — See Feature Releases (Page 2240) . .
NESTOR — Almost Guilty, C 01821
Tuesday, October 10, 1916.
GOLD SEAL — Cheaters (Mary Fuller), D., 3000 01822
Wednesday, October 11, 1916.
L-KO — Lured But Cured, C., 2000 01823
ANIMATED WEEKLY — Weekly No. 41, News, 1000. 01824
Thursday, October 12, 1916.
UNIVERSAL SPECIALS — Behind Life’s Stage (Flora
Parker De Haven), D., 2000 01825
POWERS — The Beautiful Temples of Ceylon as seen
by Dr. Dorsey, Ed. 1000 01826
Friday, October 13, 1916.
IMP— A Soul at Stake, D., 2000 01827
NESTOR— It’s All Wrong, C., 1000 01828
Saturday, October 14, 1916.
BISON— Night Shadows, D„ 2000 01829
JOKER— The Oil Smeller, C., 1000 01830
Sunday, October 15, 1916.
POWERS — When Little Lindy Sang, Juv.-D., and Di-
plomacy Cart., Split reel 01831
UNICORN PROGRAM
Monday, September 18, 1916.
HIAWATHA— The Cave in the Canyon, D., 1000 907A
GAYETY— The Taming of the Crew, C, 1000 907B
PURITAN— Faith, D, 1000 907C
Tuesday, September 19, 1916.
RANCHO— The Tornado, D., 2000 908A
JUDY — A Village Hypnotist, C., 1000 908B
Wednesday September 20, 1916.
UTAH — The Broncho’s Brand, D., 1000 909A
GAYETY— A Miserly Mason, C., 1000 909B
SUPREME— Man’s Make-up, D„ 1000 909C
Thursday, September 21, 1916.
LILY— The Trust of Kings, D., 2000 910A
HIPPO— Lazy Lulu, C., 1000 910B
Friday, September 22, 1916.
UTAH — Hostile Tribes, D., 1000 911A
HIPPO — Following Father’s Footsteps, C., 1000 911B
SUPREME— The Sport of Law, D., 1000 91 1C
Saturday, September 23, 1916.
GAYETY — Breaking Up House, C., 2000 912A
SUNSET — Consequences, D., 1000 912B
Sunday, September 24, 1916.
LILY — Heredity’s Mark, D., 2000 913A
JOCKEY— A Modern Jonah, C, 1000 913B
Monday, October 2, 1916.
SUPREME — Pen and Sword, D., 2000 914A
JUDY — Jenkins the Janitor, C., 1000 914B
Tuesday, October 3, 1916.
LILY— Thru the Wall, D., 1000 915A
RANCHO — The Mysterious Ranger, D., 1000 915B
JUDY — His Sister Beau, C., 1000 915C
Wednesday, October 4, 1916.
JOCKEY— The Country Sheriff, C., 2000 916 A
PURITAN — The Convict, D., 1000 916B
Thursday, October 5, 1916.
HIAWATHA — Bud Wilson’s Romance, D., 1000 917A
HIPPO — Rubes and Cabarets, C., 1000 917B
SUNSET — A Daring Mission, D., 1000 917C
Friday, October 6, 1916.
SUPREME— The Guilty One, D., 2000 918A
PURITAN — The Live Corpse, C., 1000 918B
Saturday, October 7, 1916.
BUFFALO — Nobody’s Claim, D., 2000 919A
JUDY— The Model, C., 1000 919B
Sunday, October 8, 1916.
LILY— The Web, D„ 3000 920A
MOTION PICTURE NEWS
Vol. 14. No. 14
2238
RELEASE DATES FOR READY REFERENCE
BIOGRAPH
8 — 15. A Temporary Truce (Re-Issue) 2000
8 — 21. The Adopted Brother, D. (Re-Issue) . 1000
8 — 23. Seven Days, C 3000
8 — 28. A Change of Spirit, D 1000
8 — 29. Enoch Arden. D 2000
9 — 4. Ida’s Promise, D (Re-issue) 1000
9 — 6. Man’s Enemy, D (Re-issue) 3000
9 — 11. For the Son of the House, D 1000
9 — 12. A Blot on the 'Scutcheon, D 2000
9 — is. The Unveiling, D. (Re-Issue) 1000
9 — 20. Strongheart, D. (Re-Issue) 3000
9 — 25. The Sunbeam, D. (Reissue) 1000
9 — 26. The Wedding Gown, D (Re-Issue) ... 2000
10 — 2. An Indian’s Loyalty, D. (Re-Issue) .. 1000
10 — 4. Under the Gaslight, D. (Re-Issue) .. .3000
ESSANAY
8 — 30. Vernon Howe Bailey’s Sketch Book
of Washington, Cart., and 500 ft.
Scenic Split Reel
9 — 2. The Higher Destiny, D 3000
8 — 29. His Stolen Fortune, D 2000
8 — 30. Vernon Howe Bailey’s Sketch Book
of Washington, Cart., and 500 ft.. Sc.
Split reel
9 — 2. The Higher Destiny, D 3000
9 — 5. The Pacifist, C 2000
9 — 6. Canimated Nooz Pictorial, No. 15
Cart., and 500 ft., Sc Split Reel
9 — 9. A Million for a Baby, D 3000
9 — 12. The Greater Obligation, D 2000
9 — 13. The Fable of the Slim Girl Who Tried
to Keep a Date That Was Never
Made, C 1000
9 — 16. The Woman Always Pays, D 3000
9 — 19. When Justice Won, D 2000
9 — 20. Canimated Nooz Pictorial, No. 16,
Cart., and 500 ft., Scenic Split Reel
9 — 23. The Way of Patience, D 3000
9 — 26. Peter the Hermit, D 2000
9 — 27. Dreamy Dud Has a Laugh on the
Boss, Cart., C 1000
9 — 30. Twin Fates, D 3000
10 — 3. An Old-Fashioned Girl, D 2000
10—7. His Little Wife, D 3000
KALEM
9 — 2. The Secret of the Box Car (H. of H.
Series), D 1000
9 — 5. Ham the Fortune Teller, C ..1000
9 — 6. The Ore Plunderers (Fifth of the Girl
from ’Frisco Series), D.... 2000
9 — 8. Meter in the Kitchen (Ivy Close), C.1000
c . s ne i rail (H. of H. Series) 1000
9 — 12. Patented by Ham (Ham, Bud and
Ethel Teare), C 1000
9 — 13. The Treasure of Cibola (Sixth of the
Girl from ’Frisco Series), D 2000
9 — 15. The Mysterious Double (Ivy Close). 1000
9 — 16. The Hoodoo of Division “ B ” (Haz-
ards of Helen Series), D 1000
9—19. The Mud Cure, C ..1000
9 — 20. The Gun Runners (7th of the “ Girl
from 'Frisco Series), D 2000
9 — 22. The Pesky Parrott, C 1000
9 — 23. Defying Death, D 1000
9 — 27. Bumping the Bumps, C 1000
9 — 29. Rival Artists, C 1000
9 — 30. The Death Swing, D (H. of H. Se-
ries 1000
10 — 3. One Step Too Far, C 1000
10 — 4. The Web of Guilt, D (Girl from
Frisco No. 9) 2000
10 — 6. Stolen Plumage, C 1000
KNICKERBOCKER
8 — 25. Faith’s Reward (Henry King), D....3000
9 — 8. A Deluded Wife, D 3000
9 — 22. A Lesson from Life, D 3000
9 — 29. For the Governor’s Chair, D 3000
10 — 6. The Better Instinct, D 2000
10 — 7. The Blocked Track, D 1000
LUBIN
7 — 22. Americans After All, C 1000
7 — 24. Otto the Salesman, C 1000
7 — 25. By Right of Love, D 2000
7 — 27. In the Hour of Disaster, D 3000
7- — 29. It Happened in Pikersville, C 1000
8 — 8. Their Mother, D 2000
8 — 15. A Lesson in Labor, D 2000
g — 22. The Usurer’s Due, D 2000
8 — 29. For His Family’s Honor, D 2000
SELIG-TRIBUNE NEWS PICTORIAL
Issued every Monday and Thursday.
SELIG
8 — 19. A Bear of a Story (Tom Mix), C. ...1000
8—21. The Far Journey, D 3000
8 — 21. Selig Tribune, No. 67, News 1000
8 — 24. Selig Tribune, No. 68, News 1000
8 — 26. Roping a Sweetheart (Tom Mix), C..1000
8 — 28. Out of the Mist, D 3000
9 — 2. Tom’s Strategy (Tom Mix), C 1000
9 — 4. His Brother’s Keeper, D 3000
9 — 9. Taming Grouchy Bill (Tom Mix), C.1000
9 — 11. The Pony Express, D. (Tom Mix)... 3000
9 — 16. In Jungle Wilds 1000
9 — 18. Into the Northland, D 3000
9 — 23. A Corner in Water (Tom Minx) .... 1000
9 — 25. Power of the Cross, D 3000
9 — 28. Selig Tribune, No. 78 News 1000
9 — 30. The Raiders, W. D. (Tom Mix) ....
10 — 2. In the House of the Chief, D 3000
10 — 7. The Canbyhill Outlaws, D 1000
RELEASE DAYS
GENERAL FILM
Monday — Biograph, Selig, Selig-Tribune,
Vitagraph.
Tuesday — Biograph, Essanay, Kalem.
Wednesday — Biograph, Essanay, Kalem,
Vim.
Thursday — Selig-Tribune, Vim.
Friday— Knickerbocker Star Feature, Kalem,
Vim, Vitagraph.
Saturday — Essanay, Kalem, Selig, Vitagraph.
MUTUAL FILM
Monday — American, Vogue.
T uesday — V ogue.
Wednesday — Beauty, Mutual Weekly, Gau-
mont.
Thursday — Gaumont, American.
Friday — Mustang, Cub.
Saturday — Centaur.
Sunday — Beauty, Vogue, Gaumont.
UNIVERSAL FILM
Monday — Red Feather, Nestor.
Tuesday — Gold Seal, Victor.
Wednesday — L-Ko, Animated Weekly,
Laemmle.
Thursday — Victor, Big U, Powers.
Friday — Imp, Rex, Nestor.
Saturday — Bison, Laemmle, Joker.
Sunday — Rex, L-Ko, Imp.
8—24.
8—25.
8—30.
8— 31.
9— 1.
9— 6.
9— 7.
9— 8.
9—13.
9—14.
9—15.
9—20.
9 — 21.
9—22.
9—27.
9— 29.
10— 4.
10—5.
10—6.
8— 25.
8—26.
8—28.
9— 1.
9— 2.
9— 4.
9— 8.
9—11.
9—15.
9—16.
9—18.
9 — 22.
9—25.
9—29.
9— 30.
10— 2.
10—6.
10—7.
I
VIM
Their Honeymoon (Plump and Runt),
The Try-Out (Pokes and Jabs), C....1000
The Tormented Husband, C 1000
An Aerial Joy Ride, C 1000
The Reward, C 1000
The Chalk Line, C 1000
Side Tracked, C 1000
A Bag of Trouble, C 1000
His Strenuous Visit (Myers & Theby) 1000
Stranded, C 1000
Payment in Full, C 1000
Love and Duty, C 1000
The Man Hunters, C 1000
Their Honeymoon Car, C 1000
Artistic Atmosphere, C 1000
Tangled Ties, C 1000
A Grain of Suspicion, C 1000
Royal Blood, C 1000
Strictly Business, C 1000
VITAGRAPH
The Yellow Girl (Decorative Playlet) . 1000
No Broadway Star Feature This Week.
The Fair Fare, C 1000
Love and Trout, C 1000
A Fool and His Friend, D 3000
It’s a Bear, C 1000
A Villainous Villain, C 1000
Bursting In and Out of Society, C...1000
Loot and Love, C 1000
The Thorn and the Rose, D 3000
A Perfect Day, C 1000
Sand, Scamps and Strategy, C 1000
Getting By, C 1000
She Who Last Laughs, C 1000
No Broadway Star Feature this
Week ,
Making an Impression, C 1000
A Vampire Out of Work, C 1000
Cantrell’s Madonna, D 3000
AMERICAN
7 — 24. Pastures Green, D 2000
7 — 27. Out of the Rainbow, D 3000
7 — 31. The Dreamer, D 2000
8 — 3. The Madonna of the Night, D 3000
8 — 7. The Little Troubadour, D 2000
8 — 10. The Power of Mind, D 3000
8 — 14. Ruth Ridley Returns, D 2000
8 — 17. The Holly House, D 3000
8 — 21. Enchantment, D 2000
8— 28. The Key, D 2000
9 — 4. Atonement, D 2000
BEAUTY
8 — 2. Daredevils and Danger, C 1000
8 — 6. Just as He Thought, C 1000
8 — 9. Billy Van Deusen, the Cave Man, C. .1000
8—13. Too Bad Eddie, C 1000
8 — 16. Perkins Mystic Manor, C 1000
8 — 23. In a Prohibition Town, C 1000
8 — 30. Two of a Kind, C 1000
9 — 6. The Boomerang Goldbrick, C 1000
9 — 19. The Stinger Stung 1000
9 — 26. The Deacon’s Card, C 1000
10 — 3. Slicking the Slickens, C 1000
CENTAUR
8 — 12. For Her Good Name, D 2000
8 — 19. Destiny’s Boomerang, C 1000
8 — 26. The Spite Husband, D 2000
9— 2. The Trap, D 2000
9 — 9. The Jungle Flash Light, D 2000
9 — 16. Tangled Hearts, D 2000
9 — 23. Her Final Choice, D 2000
CUB
9 — 15. Jerry and the Blackhanders, C 1000
9 — 22. Never Again, C 1000
9 — 29. Catching that Burglar, C 1000
9— 30. Foiled, C 2000
10 — 6. Oh! for a Cave Man, C 1000
10 — 7. Won by a Fowl, C 1000
10 — 7. That Wonderful Wife, C 1000
GAUMONT
9 — 7. Fantomas (Episode I, “The Phan-
tom Crook ”), D 3000
9 — 10. “ Reel Life,” Magazine No. 19 — Our
Texas Missions, Learning the Inside
of Baseball, Tabloid Photoplay 1000
9 — 13. See America First (Along the North
Shore of Massachusetts), Sc., and
Kartoon Komics, Cart Split Reel
9 — 14. The Man in Black (No. 2 of Fan-
tomas Series), D 3000
9 — 17. “Reel Life” Magazine No. 20 —
Training Boys for Our Merchant
Marine, Making a Gown in a Min-
ute, Tabloid Photoplay 1000
9 — 20. See America First (Beauty Spots of
New Hampshire), Sc., and Kartoon
Komics, Cartoon Split Reel
9 — 21. “ The Mysterious Finger Print,” No.
3 of “Fantomas” Series, D 3000
9 — 24. Reel Life, Magazine .No. 21 — A
Palmist’s Study of the Hand,
Marionettes Replaying a World’s
Series Baseball Game, An Armless
Wonder 1000
9 — 27. See America First (Adirondack Moun-
tains), Sc., and Kartoon Komics,
Cart
9 — 28. The Crook Detective (Fantomas, No.
4) D 3000
10 — 1. “Reel Life,” Magazine Reel 1000
10 — 4. See America First, Sc., and Kartoon
Komics, Cart Split Reel
10 — 8. “Reel Life,” Magazine Reel 1000
MUSTANG
8 — 4. Sandy Reformer, D 2000
8 — 11. The Courtin’ of Calliope Clew, D. ...2000
8—18. El Diablo, D 2000
8—25. Nell Dale’s Men Folks, D 2000
8 — 31. The Forgotten Prayer, D 3000
9 — 1. The Gambler’s Lost Love, D 2000
9 — 8. Matchin’ Him, D 2000
MUTUAL WEEKLY
Issued everv Thursday.
VOGUE
8 — 13. Some Liars, C 1000
8 — 20. Her Luckless Scheme, C 2000
8 — 22. Going to the Dogs, C 1000
9 — 3. The Stolen Booking, C 2000
9 — 10. Rolling to Ruin, C 2000
9 — 17. Doctoring a Leak, C 2000
9 — 24. Paste and Politics, C 2000
10 — 1. Poultry, a la Mode, C 2000
10 — 8. A Touch of High Life, C 2000
October 7, 1916
MOTION PICTURE NEWS
2239
RELEASE DATES FOR READY REFERENCE
Hi
HHHHBHHini
wm
PATHE EXCHANGE, INC.
PATHE NEWS
Issued twice every week.
Week of September 17
The Grip of Evil No. 11, “Down to the Sea”. 2000
Luke and the Mermaids, C 1000
Victims of Vanity, D ..2000
Florence Rose Fashions, No. 4 (Betty’s Sis-
ter Goes to School 1000
The Test, D 5000
Week of September 24, 1916
Grip of Evil, No. 11 (Mammon and Mo-
loch”) D 2000
Broken Lives, D 2000
Jailed, C 1000
Saint, Devil and Woman, D 5000
Some Tropical Birds, Parrots (col-ed.) and
the Spanish Pyrenees (col-sc.) Split reel
Week of October 1, 1916
Grip of Evil, No. 12 (“Into the Pit”), D..2000
The Shielding Shadow, No. 1, “ Treasure
Trove,” D 2000
The Moods of Medora, D 2000
Luke’s Speedy Club Life, C 1000
Florence Rose Fashions, No. 5 (Bridesmaid’s
Frocks) 1000
Week of October 8, 1916
Grip of Evil, No. 13 (Circumstantial Evi-
dence), D 2000
Shielding Shadow, No. 2 (Into the Depths),
D 2000
Heine and the Four Hundred, C 1000
The Pillory, D 5000
U. S. Customs Inspection, Ed 1000
The Sword of Damocles, D 2000
Week of October 15, 1916
Grip of Evil, No. 14 (Humanity Trium-
phant), D 2000
Shielding Shadow, No. 3 (The Mystic De-
fender), D 2000
Luke and the Bang-Tails, C 1000
Florence Rose Fashions, No. 6 (Betty at
the Wedding) 1000
A Nation’s Peril, D 2000
The Light that Failed, D 5000
UNICORN FILM PROGRAM
BUFFALO
7 — 26. The Honor of the Tribe, W. D 2000
7 — 28. An Indian Maid’s Vengeance, D., 8.. 2000
7 — 30. Treachery of the Red Men, W. D 2000
8 — 14. The Fall of Cherokee, W. D 1000
8 — 20. Her Mountain Home, W. D 1000
9 — 2. A Westerner's Daughter, W. D 2000
9 — 4. Rollins the Rancher, W. D 2000
9 — 9. The Reparation, W. D 3000
GAYETY
7 — 23. Love and Overalls and Borrowed
Finery. Com. Split 1000
7 — 20. Wifie’s Frame-Up, C 1000
8 — 17. The Sandpaper King, C 1000
8 — 18. He Couldn’t Afford it, C 1000
8 — 28. Caretakers, C., and the Living Dead
Split reel
9— 4. Go to It, C 1000
HIAWATHA
7 — 27. The Call of the Desert, W. D 1000
8 — 4. An Indian Maid’s Vengeance, W. D..1000
9 — 7. The Wandering Herd, W. D 1000
JUDY
7 — 27. Fifty-Fitty, C 1000
7 — 31. The Lost Ring, C., and U. S. Fighting
Craft, Ed Split Reel
8 — 14. Simple but Sweet, C 1000
8 — 29. Whistling Jim, C 1000
9 — 5. Motor Mad, C 2000
9 — 7. A Laughing Cast, C 1000
HIPPO
7 — 16. Romantic Miss Fortuce. C 1000
7 — 20. Galloping Romeo, C 1000
7 — 24. Guilty Neighbors, C 1000
8 — 2. Love Sick Larry, C 1000
8 — 3. The Missing Link, C 1000
8 — 15. A Fly Time, C 1000
8 — 20. A Spanish Onion, C 1000
9 — 3. The Sea of Matrimony, C 1000
PURITAN
7 — 21. Whom God Hath Joined, D 2000
7 — 23. The Accusing Conscience, D 2000
8 — 1. The Silent Battle, D 1000
8 — 14. The Secret of Glen, D 1000
8 — 28. The Ace of Spades, D 1000
8 — 30. The Lure of the Yukon, D 1000
9 — 8. The Lure of the Rose, D 3000
LILY
7 — 17. The Springtime of Love, D 1000
7 — 20. Diverging Paths, D 1000
8 — 5. The Vicar’s Trust, D 1000
8 — 6. Shadows of the Past, D 1000
8 — 15. The Open Safe, D 2000
8 — 18. The Younger Brother, D 1000
9 — 10. Evil Currents, D 2000
JOCKEY
8 — 4. A Foolish Romance, W. D 2000
8 — 16. Censored by Sweeney, C 1000
8 — 30. Disposing of a Lover, C 1000
8 — 31. A Mediocre Medium, C 1000
9 — 1. A Question of Bossing, C 1000
9 — 6. A Dreary Diary, C 2000
9 — 10. A Hicksville Romance, C 1000
RANCHO
7_24. The Black Mask, W. D 1000
7_29. The Man Who Came Back. W. D...1000
7 — 31. The Dare Devil Ranch Girl, W. D...1000
8 — 1. The Sentinel on the Mountain, W. D.1000
8 — 2. Bad Man of Angel Trail, W. D 1000
8 — 5. Soldier’s Squaw, W. D 2000
8 — 16. The Cowpuncher’s Trust, W. D 1000
8 — 17. The Message from the Prairie, W. D.2000
8 — 18. The Winning Punch, W. D 1000
8 — 28. The Struggle, W. D 1000
8 — 30. The Other Woman, W. D 1000
9 — 6. The Bandit Hero, W. D 1000
SUNSET
7 — 22. Love’s Awakening, D 1000
7 — 27. The Brand of Shame, D 1000
7 — 29. The Stolen Jewels, D 1000
7 — 30. Life’s Lottery, D 1000
8 — 19. Truth’s Toll, D 1000
8 — 29. The Open Secret, D 2000
9 — 1. His Mother’s Prayer, D 1000
9 — 7. Consolation, D 1000
SUPREME
7 — 24. Shadows of Doubt, D 1000
7 — 25. The Greenville Code 1000
7—28. The House on the Hill, D 1000
7 — 31. In the Governor’s Keeping, D
8 — 1. Panhandle Pete, C 1000
8 — 2. The Little Sister, D 1000
8 — 3. Nostrand’s Discovery, D 1000
8 — 16. An Idyl of the Snows, D 1000
8 — 20. Via Telephone, D 1000
9 — 2. His Son’s Sweetheart, D 1000
9 — 3. Into the Depths, D 1000
9 — 5. The Voice of Justice, D 1000
UTAH
7 — -15. His Promise, W. D 2000
7 — 18. Fortune’s Turn, W. D 1000
7 — 20. Lone Star’s Mission, W. D 1000
7 — 25. Their Frontier Wives, W. D 1000
8 — 3. The Nevada Rangers, W. D 1000
8 — 19. The Half-Breed Parson, D 2000
8 — 31. The Poisonous Brand, W. D 2000
UNIVERSAL PROGRAM
ANIMATED WEEKLY
Issued every Wednesday.
BIG U
9 — 9. The Laugh of Scorn, D.i 1000
9 — 10. Mountain Blood, D 1000
9 — 14. For Her Mother’s Sake, D 1000
9 — 15. The Timber Wolf, D 1000
9 — 17. Brick Top, Com. D 1000
9 — 18. After the Battle, D 2000
9 — 28. The Lie Sublime, D 2000
9 — 29. The Shadow Sinister, D 1000
9 — 25. The Halting Hand, D. (Special) 1000
10 — 2. The White Man’s Law, D. (Special) 1000
10 — 5. The Eternal Way, D 1000
BISON
8 — 19. Beyond the Trail, W. D 2000
8 — 26. The Trail of Chance, D 2000
9 — 2. The Desert Rat, W. D 2000
9 — 9. The Princely Bandit, D 2000
9 — 23. The Broken Spur, D 2000
9 — 20. A Jungle Hero, D 2000
10 — 7. A Mountain Tragedy, D 2000
GOLD SEAL
8 — 15. A Son of Neptune, D 3000
8 — 22. The Castle of Despair, D 3000
8 — 29. The Chance Market, D 3000
9— 5. The Code of the Mounted, D 3000
9 — 13. Love’s Masquerade, D 2000
9 — 26. Husks of Love, D 3000
10 — 3. In the Heart of New York, D 3000
IMP
8 — 5. The Finishing Touch, D 1000
8 — 13. The Speed King, D 2000
8 — 16. The Toll of the Law, D 1000
8 — 18. Good and Evil, D 1000
8 — 25. The Panel Game, D 2000
9 — 1. The Call of the Past, D 2000
9 — 8. The Pinnacle, D 2000
9 — 10. As the Candle Burned, D 1000
9 — 15. The Angel of the Attic, D 2000
9 — 18. Buzzard’s Prey, D 1000
9 — 24. A Desperate Remedy, Com., D 1000
9 — 25. The Bigamist, D. (Special) 2000
JOKER
8 — 26. A Marriage for Revenge, C 1000
9 — 2. The Elixir of Life, C 1000
9 — 9. The Deacon Stops the Show, C 1000
9 — 16. In Onion There Is Strength
9 — 23. Musical Madness, C 1000
9 — 30. The Inspector’s Double, C 1000
10 — 7. Father Gets in Wrong, C 1000
LAEMMLE
8 — 11. The Highway of Fate, D 2000
8 — 12. Her Mother’s Sweetheart, D 1000
9 — 6. Circumstantial Justice, D 1000
9 — 13. The Price of Victory, D 1000
9 — 18. A Wife’s Innocence, D 1000
9 — 21. Poisoned Lips, D 2000
9 — 25. The Injustice of Justice, D. (Special). 1000
L-KO
8 — 16. His Temper-Mental Mother-in-Law, C.2000
8 — 23. A Double Double Cross, C 1000
8 — 27. Snoring in the High C, C 1000
* — 30 "j be ki ht Car, but the Wrong Berth. 2000
9 — 6. Crooked from the Start, C 2000
9 — 12. Tillie’s Terrible Tumbles, C 3000
9 — 20. Cold Hearts and Hot Flames, C....2000
9 — 27. A Surgeon’s Revenge, C 2000
10 — 4. Safe in the Safe, C 2000
NESTOR
8 — 11. Some Medicine Man, C 1000
8 — 14. The Battle of Chile Con Carne, C....1000
8 — 21. Broke but Ambitious, C Split Reel
8 — 28. The Terrible Turk, C 1000
9 — 4. The Boy from the Gilded East, C 1000
9 — 11. Nobody Guilty, C 1000
9 — 15. Speeding, C 1000
9 — 18. A Silly Sultan, C 1000
9 — 26. Model 46 C 1000
10 — 2. With the Spirit’s Help, C 1000
POWERS
8 — 17. The Riddle of the World, Japan as
seen by Dr. Dorsey, Ed 1000
8 — 20. Pie, Juv. C... 1000
8 — 25. Sammy Johnsin in Mexico, Cart.-C.,
and creating life from a dead leaf,
Ed Split Reel
8 — 31. Japan’s Gateway to the Temple of the
Gods, as seen by Dr. Dorsey, Ed. ..1000
9 — 1. Little Brownie’s Bravery, D 1000
9 — 7. Making a U. S. Soldier, Ed 1000
9 — 14. Hunting Whales in Japan (Dr. Dor-
sey), Ed 1000
9 — 28. Behind the Scenes in Japan as seen
by Dr. Dorsey, Ed 1000
10 — 5. Pen and Inklings In and Around
Jerusalem, Ed 1000
REX
9 — 24. To Another Women, D 2000
10 — 1. Ashes of Remembrance, D 2000
9 — 25. Dark Corners, D. (Special) 1000
10 — 2. The Slave, D (Special) 1000
10 — 8. The Human Gamble, D 2000
VICTOR
8 — 13. What Darwin Missed, C 1000
8 — 15. He Wrote a Book, C 1000
8 — 17. Ashamed of the Old Folks, C. D 2000
8 — 24. You Want Something, C 2000
8 — 29. A Lucky Leap, C 1000
9 — 3. Arthur’s Desperate Resolve, C 1000
9 — 5. Love’s Boomerang, C 1000
9 — 7. He Became a Regular Fellow, C 1000
9 — 12. Jane’s Choice, C 1000
9 — 14. Baby’s Toofs, C 2000
9 — 21. High Speed, C 1000
10 — 1. In the Laps of the Gods. D 1000
10 — 2. The Memory Mill, D. (Special) 1000
10 — 6. A Charming Villain, C 1000
2240
MOTION PICTURE NEWS
Vol. 14. No. 14
FEATURE RELEASES— CURRENT AND COMING
Bluebird Photoplays
8 — 28. The Girl of Lost Lake (Myrtle Gon-
zalez. Val Paul and Fred Church. .5 reels
9 — 4. The Unattainable (Dorothy Da-
venport) and Emory Johnson) .... S reels
9 — 11. Saving the Family Name (Mary
MacLaien) 5 reels
9 — 18. Behind the Lines (Edith Johnson,
Harry Carey and Marc Fenton) .. S . reels
9 — 25. The Evil Women Do (Elsie Jane
Wilson and Francelia Billington) .5 reels
10 — 2. Wanted — A Home (Mary Mac-. .. .
Laren) 5 reels
10 — 9. The Chalice of Sorrow (Cleo Mad-
ison) -.5 reels
10 — 16. The Social Buccaneer (Louise
Lovely and J. Warren Kerrigan). 5 reels
Fox Film Corporation
7 — 24. The Beast (George Walsh and Anna
Luther) 5 reels
7 — 31. Under Two Flags (Theda Bara)... 5 reels
8 — 7. The End of the Trail (Wm. Far-
num and Dorothy Bernard) 5 reels
8 — 14. Sporting Blood (Glen White and
Dorothy Bernard) 5 reels
8 — 21. Daredevil Kate (Virginia Pearson). 5 reels
8 — 28. Little Miss Happiness (June
Caprice and Harry Hilliard) 5 reels
9 — 4. The Unwelcome Mother (Walter
Law) 5 reels
9 — 11. Her Double Life (Theda Bara) .. 5 reels
9 — 18. Where Love Leads (Ormi Hawley). 5 reels
9 — 25. Fires of Conscience (William Far-
num) 5. reels
Ivan Feature Productions
2 — A Fool’s Paradise (Chrystine Mayo,
Paula Shay, and Joseph Burke).... 6 reels
3 — The Immortal Flame (Maude Fealy)..5 reels
4 — The City of Illusion (Paula Shay and
Mignon Anderson) 6 reels
5. — Her Husband’s Wife (Sally Crute,
Mignon Anderson and Augustus Phil-
lips) 5 reels
6 — The Faded Flower (Ivan All Star Cast.5 reels
7 — Her Surrender (Ivan All Star Cast)... 5 reels
Metro Pictures Corporation
COLUMBIA PICTURES CORPORATION
9 — 4. The Light of Happiness (Viola
Dana) 5 reels
10— 2. Life's Shadows (William Nigh and
Irene Howley) 5 reels
POPULAR PLAYS AND PLAYERS
7 — 31. The Devil at His Elbow (Dorothy
Green and Clifford Bruce) 5 reels
8 — 14. The Weakness ot Strength (Edmund
Breese) 5 reels
10 — 9. The Iron Woman (Nance
O’Neill) 5 reels
B. A. ROLFE PHOTOPLAYS, INC.
7 — 10. The Quitter (Lionel Barrymore and
Marguerite Skirwin) 5 reels
8 — 7. God’s Half Acre (Mabel Taliaferro)5 reels
8 — 21. The Pretenders (Emmy Wehlen)...5 reels
8 — 28. The Upheaval (Lionel Barrymore). 5 reels
9 — 18. The Wheel of the Law (Emily
Stevens) 5 reels
9 — 25. The Dawn of Love (Mabel Talia-
ferro) 5 reels
ROLMA FILM CORPORATION
7 — 3. Love Me, Love My Dog (Max Fig-
man and Lolita Robertson) 5 reels
QUALITY PICTURES
5 — 8. A Million a Minute (Francis X.
Bushman and Beverly Bayne) .... 5 reels
7 — 3. A Virginia Romance (Francis X.
Bushman and Beverly Bayne)... 5 reels
YORKE FILM CORPORATION
7 — 17. The River of Romance (Harold
Lockwood and May Allison) 5 reels
9 — 11. Mister 44 (Harold Lockwood and
May Allison) , 5 reels
Mutual
MUTUAL STAR PRODUCTIONS
No. 136. The Three Pals (Kolb and Dill)
American 5 reels
No. 138. The Manager of the B. & A.
(Helen Holmes), Signal 5 reels
No. 139. The Torch Bearer (Wm. Russell)
American 5 reels
No. 140. Dulcie’s Adventure (Mary Miles
Minter), American 5 reels
No. 142. Philip Holden — Waster (Richard
Burnett), American 5 reels
No. 143. Redeemed (Florence Turner),
Turner 5 reels
MUTUAL MASTER PICTURES, DE LUXE
No. 130. The Diamond Runners (Helen
(Holmes), Signal 5 reels
No. 131. The Man Who Would Not Die
(William Russell), American .. 5 reels
No. 133. The Light (Helene Rosson)
American 5 reels
No. 137. The Land o’ Lizards (Frank
Borzage and Anna Little)
American 5 reels
No. 141. The Shadow (Edward Coxen and
Winifred Greenwood), Ameri-
can) 5 reels
Paramount Pictures
FAMOUS PLAYERS
8 — 7. The Woman in the Case (Pauline
Frederick) 5 reels
8—10. Little Lady Eileen (Marguerite
Clark) S reels
8 — 21. Rolling Stones (Owen Moore and
Marguerite Courtot) 5 reels
9 — 7. The Big Sister (Mae Murray) ... .5. reels
9 — li. The Reward of Patience (Louise
Huff) 5 reels
9 — 21. Ashes of Embers (Pauline Freder-
ick) ; 5 reels
9 — 25. The Quest of Life (Maurice and
Florence Walton) 5 reels
JESSE LASKY COMPANY
8 3. The House of the Golden Windows
(Wallace Reid and Cleo Ridgely)5 reels
8 17. Public Opinion (Blanche Sweet)... 5 reels
8 — 24. Honorable Friend (Sessue Haya-
kawa) J reels
8— 31. Each Pearl a Tear (Fannie Ward).. 5 reels
9 — 18. The Storm (Blanch Sweet) 5 reels
9 — 28. Anton the Terrible (Theo. Roberts
and Anita King) 5 reels
MOROSCO PHOTOPLAY COMPANY
7 — 24. An International Marriage (Rita
Jolivet) :•••> ree s
8 14. The Stronger Love (Vivian Martin)5 reels
9 — 14. The House of Lies (Edna Good-
rich) S reels
PALLAS
9 — 4. The Parson at Panamint (Dustin
Farnum) 5 reels
Pathe Exchange, Inc.
GOLD ROOSTER PLAYS
8 — 20. A Woman’s Fight 5 reels
8— 27. The Shine Girl 5 reels
9 — 11. The Fear of Poverty 5 reels
9 — 18. The Test 5 reels
9 — 25. Saint, Devil and Woman 5 reels
10 — 8. The Pillory 5 reels
10 — 15. The Light That Failed 5 reels
Red Feather Productions
9 — 4. The Narrow Path (Violet Merserau).5 reels
9 — 11. The Whirlpool of Destiny (Flora
Parker de Haven) 5 reels
9 — 18. Black Friday (Dorothy Davenport
and Emory Johnson) 5 reels
9 — 25. If My Country Should Call (Doro-
thy Phillips and Lon Chaney)... 5 reels
10 — 2. Under Suspicion 5 reels
10 — 9. The Romance of Billygoat Hill
(Myrtle Gonzales and Val Paul). 5 reels
10 — 16. Barriers of Society (Dorothy Da-
venport and Emory Johnson) ... 5 reels
Selznick-Pictures
CLARA KIMBALL YOUNG
10 — 15. The Common Law 6 parts
HERBERT BRENON PRODUCTIONS
(Coming) War Brides (Mme. Nazimova)..
KITTY GORDON PRODUCTIONS
(Coming) Vera, the Medium
Triangle Film Corporation
KAY-BEE-INCE PRODUCTIONS
8 — 6. Honor Thy Name (Keenan and
Ray) ,,,,,,,,, 5 reels
8 — 13. Shell Forty-Three (H. B. Warner). 5 reels
8 — 20. The Jungle Child (Hickman and
Dalton) 5 reels
8 — 27. The Thoroughbred (Frank Keenan). 5 reels
9 — 3. The Patriot (William S. Hart).... 5 reels
9 — 10. Thoroughbred (Frank Keenan).... 5 reels
9 — 17. The Wolf Woman (Louise Glaum
and Charles Ray).... 5 reels
9 — 24. The Dawn Maker (William S.
Hart) 5 reels
FINE ARTS-GRIFFITH PRODUCTIONS
8 — 13. The Devil’s Needle (Norma Tal-
madge) 5 reels
8 — 20. Hell-To-Pay-Austin (Wilfred Lucas)5 reels
8 — 28. Pillars of Society (Henry Wal-
thall) 5 reels
9 — 3. Gretchen the Greenhorn (Dorothy
Gish) 5 reels
9 — 10. The Social Secretary (Norma Tal-
mage) 5 reels
9 — 17. The Little Liar (Mae Marsh and
Bobby Harron) 5 reels
9 — 24. Diane of the Follies (Lilian Gish).. 5 reels
Vitagrapli V-L-S-E
VITAGRAPH
8 — 21. The Footlights of Fate (Naomi
Childers and Marc MacDermott) . 5 reels
8 — 28. The Jid (Lillian Walker) 5 reels
9 — 4. Phantom Fortunes (Barney Bar-
nard) 5 reels
9 — 11. His Wife’s Good Name (Lucille Lee
Stewart) 5 reels
9 — 18. The Combat (Anita Stewart) 6 reels
9 — 18. The Fall of a Nation 7 reels
9 — 25. The Chattel (E. H. Sothern and
Peggy Hyland) 5 reels
10 — 2. “ Through the Wall ” (Nell Ship-
man, Wm. Duncan and Geo. Holt) 5 reels
World Pictures
WORLD
7 — 3. The Crucial Test (Kitty Gordon) 5 reels
7 — 10. The Weakness of Men (Holbrook
Blinn) 5 reels
7 — 17. Sally in Our Alley (Carlyle Black-
well and Muriel Ostriche) 5 reels
7 — 24. Paying the Price (Gail Kane) 5 reels
7 — 31. Miss Petticoats (Alice Brady) 5 reels
8 — 7. A Woman’s Way (Ethel Clayton
and Carlyle Blackwell) 5 reels
8 — 14. The Summer Girl (Mollie King and
Arthur Ashley) 5 reels
8 — 21. The Rail Rider (House Peters).... 5 reels
8 — 28. Husband and Wife (All-Star Cast). 5 reels
9 — 4. The Almighty Dollar (Frances Nel-
son, E. K. Lincoln and June El-
vidge) 5 reels
MOTION PICTURE STUDIO DIREC-
TORY WHICH IS ABOUT TO GO TO
PRESS, WILL BE BOUND AS A SEPA-
RATE BOOK, SENT FREE TO EVERY
MOTION PICTURE NEWS SUBSCRIBER,
AND SOLD ON THE NEWS STANDS
FOR FIFTY CENTS.
We had 15,000 orders for the first Directory which
we were unable to fill,
WHICH SHOWS THE VALUE OF THE
MOTION PICTURE STUDIO DIREC-
TORY AS AN ADVERTISING MEDIUM.
There is still time to get your copy in if you do it
now. Don’t procrastinate.
(See page 2196)
MOTION PICTURE STUDIO DIRECTORY
Published by Motion Picture News, Inc.
729 Seventh Avenue, New York
Mr. Holland will be at the New York Office, Bryant
9360, every evening from 7 to 9.30 o’clock.
2242
MOTION PICTURE NEWS
Vol. 14. No. 14
M warn
II® lillll 1111111111 Ill Ill 1 Ill
in ■■* mg
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State Rights and ft
IHlllllinii!lll!llllllll[lll[liaaiinilll1lllil!l!!l!il!l[!l!lllllllll!nil!!l!!illl!lll!!!IIIIIIIIIIIH^
Miscellaneous Releases
5 |[
if" w ~ s i : ...' ! :::: : ; . ' 1 : . .. ,3
AMERICAN COMMERCIAL FILM CO.
Animated Cartoons
AMERICAN CORRESPONDENT FILM
CO.
The Battles of a Nation 6 parts
ANTI-VICE FILM CO.
Is Any Girl Safe? 5 reels
AUTHORS FILM CO., INC.
3 — 27. Sins of the Father 4 parts
4 — 3. Her Redemption 4 parts
4 — 10. Denise 4 parts
4 — 17. Love’s Sacrifice 6 parts
4 — 24. A Woman’s Awakening 5 parts
5 — 1. Under the Mask 5 parts
CALIFORNIA MOTION PICTURE
CORPORATION
July — Kismet (Otis Skinner) 10 reels
November — The Woman Who Dared.
(Beatrix Michelena) 7 reels
December — The Passion Flower. (Beatrix
Michelena)
CELEBRATED PLAYERS’ FILM CO.
The Birth of a Man 5 parts
CHAMPION SPORTS EXHIBITION
Willard-Moran Fight 4 parts
CHICAGO TRIBUNE
German Side of War 5 reels
Russian Side of War 4 reels
CLARIDGE FILMS, INC.
Heart of New York 5 reels
The Birth of Character 5 reels
COSMOFOTOFILM COMPANY
Incomparable Mistress Bellairs..4 parts
Liberty Hall 4 parts
The Black Spot 4 parts
Victoria Cross 4 parts
2- 18Vr-' 4 Parts
His Vindication 5 parts
EDUCATIONAL FILMS CORP. OF AMER.
9 — 10. The World’s Road 1 reel
9 — 17. Acute Spring Fever 1 reel
9 — 24. The Head of War Creek 1 reel
10 — 1. The Land of Silence 1 reel
E.
No. 18.
No. 19.
No. 20.
No. 21.
No. 22.
No. 23.
No. 24.
No. 25.
No. 26.
No. 27.
No. 28.
No. 29.
& R- JUNGLE FILM CO.
It Can’t Be done.
It Doesn’t Pay.
Teacher’s Pet.
Hitting the High Places.
The Bear Idea.
Jungle Brats.
Fowl Play.
Discovered.
When the Clock Went Cuckoo.
When Jones Went Wrong.
Napoleon’s Night Out.
Circus Brides.
ELDORADO FEATURE FILM CO.
The Impersonation 5 reels
EXCLUSIVE FEATURES, INC.
Where is My Father? ^ reels
JOS. W. FARNHAM
Race Suicide 6 parts
The Awakening of Bess Morton.. 5 reels
GREAT NORTHERN FILM COMPANY
The Folly of Sin 5 reels
The Mother Who Paid 5 reels
The End of the World 6 reels
Pages from Her Life 5 reels
ESKAY HARRIS FEATURE FILM
Alice in Wonderland 6 parts
HERALD FILM CORPORATION
Around the World in 80 Days 6 parts
HIPPODROME FILM CO.
At the Front with the Allies
JUVENILE FILM CORPORATION
4 — 1. World War in Kidland 1 reel
4 — 8. A Chip Off the Old Block 1 reel
4 — 15. Chip’s Elopement 1 ree]
4 — 22. Chip’s Backyard Barn-Stormers . . . .2 reels
4 — 29. Chip’s Rivals j ree]
5 — 13. For Sale a Daddy 1 reel
5 — 27. Chip’s Carmen 2 reels
KEMBLE FILM CORPORATION
The Zeppelin Raids on London and the
Siege of Verdun 5 reels
KULEE FEATURES
Germany on the Firing Line 6 parts
France on the Firing Line 6 parts
The Unborn (Bessie Bondhill) 5 parts
LINCOLN MOTION PICTURE COMPANY
The Realization of a Negro’s Ambi-
bition 2 reels
C. POST MASON ENTERPRISES
The Wonder City of the World (Greater
N. Y. by Day and by Night) 4 reels
MODERN MOTHERHOOD LEAGUE
Twilight Sleep
MONARCH PHOTOPLAY CO., INC.
Common Sense Brackett 6 parts
MORAL UPLIFT SOCIETY
It May Be Your Daughter
B. S. MOSS
Three Weeks 5 reels
Salamander 5 reels
One Day 5 reels
The Power of Evil (Margaret
Nichols) 5 reels
F. O. NIELSEN
Guarding Old Glory 5 reels
Just Out of College 5 reels
Little Sunset 4 reels
The Spoilers 9 reels
All for a Girl 5 reels
PATRIOT FILM CORP.
How Britain Prepared 8 reels
PHOTODRAMA COMPANY
How Molly Made Good 6 reels
RAY COMEDIES
6 — 21. Casey’s Dream
6 — 28. Casey’s Kids
7 — 5. Casey’s Wedding Day
7 — 12. Casey’s Servants
7 — 19. Casey the White-Wing
RIALTO FILM CO.
The House of Mirrors
STANDARD NEWSFILM, INC.
Standard Travelogues 32 parts
Are We Ready? 4 parts
The Animal World 5 parts
Navies of the World 1 reel
Demons of the Air 2 reels
SUPERIOR FILMS COMPANY
The Faucet 5 reels
SUPREME FILM CO.
The Cowpuncher 6 parts
TRANSOCEANIC FILMS, INC.
The Life and Adventures of Shakes-
peare 6 parts
UNITY SALES CORP.
5 — 29. Diana (Colored) 3 parts
6 — 5. My Country First 6 parts
6 — 12. The Pursuing Vengeance 5 parts
6 — 19. The Bishop’s Secret 4 parts
6 — 26. The Lottery Man 5 reels
7 — 3. The Marriage Bond 5 reels
UNIVERSAL FILM MFG. CO.
Where Are My Children? 5 reels
Twenty Thousand Leagues Under
the Sea io reels
VARIETY FILMS CORPORATION
Unto the Darkness 4 reels
In the Ranks 4 reels
Harbour Lights 4 reel*
Enoch Arden 4 reels
Mvsterious Man of the Jungle 3 reels
Should a Baby Die? 5 reels
WAR FILM SYNDICATE
On the Firing Line with the Ger-
mans 6 parts
MISCELLANEOUS
EDUCATIONAL FILMS CORP., OF
AMERICA
Life of William Shakespeare 6 reel*
American Game Trails 3 reels
The Sunset Trail 1 reel
The Trail to Cloudy Pass 1 reel
The Stampede 1 reel
When the Mountains Call 1 reel
“THE BEACON FILMS,” INC.
Italy’s Dead Cities (Pompeii)
Fresh Water Fish
Ancient Cities of Asia Minor
In and Around the Delaware Water Gap
Winged Messengers of Death
In the Land of Fanaticism
The Invisible World
Life Beneath the Sea
AMERICAN STANDARD MOTION
PICTURE CORP.
EMERALD BRAND
Tom and Jerry Series (Weekly)... 2 reels
INTERNATIONAL FILM SERVICE
International News Weekly
Comedy Cartoons (Weekly).
GAUMONT
Fantomas Series — (Weekly)
KALEM
Hazards of Helen Series (Weekly).
Girl from ’Frisco Series (Weekly).
GEORGE KLEINE
The Mishaps of Musty Suffer (Weekly).
METRO PICTURES CORPORATION
Metro-Drew Comedies (weekly).
Metro Travelogues (weekly).
MUTT AND JEFF FILMS
Animated Cartoons (Weekly)
MUTUAL
Charlie Chaplin In
The Floorwalker 2 reels
The Fireman 2 reels
The Vagabond 2 reels
One A. M 2 reels
The Count 2 reels
PARAMOUNT PICTURES
CORPORATION
Paramount-Burton Holmes Travel-Pictures
(Weekly)
Paramount-Bray Cartoons (Weekly)
PATHE
Florence Rose Fashion Series
ROLIN-PATHE
Lonesome Luke Comedies (Weekly)
UNIVERSAL
Timothy Dobbs Series (Weekly).
“ The Scarlet Runner ” — Vitagraph
SERIALS
The Girl and the Game Signal Film
The Secret of the Submarine. .Signal Film
Peg o’ the Ring Universal
Liberty Universal
Mary Page, The strange Case of-.Essanay
The Social Pirates Kalem
Who’s Guilty? Path<
The Grip of Evil Pathe
The Shielding Shadow Pathe
The Mvsteries of Myra International
Beatrice Fairfax International
Gloria s Romance Kleine
The Yellow Menace Unity Sales
The Crimson Stain Mystery .. Consolidated
October 7. 1916
MOTION PICTURE NEWS
2243
Graftorv Publishing Film Co.
THRILLING
NOW SELL INC
FOREIGN COUNTRIES
This colossal picture is indeed the epic of early California.
San Francisco Chronicle.
All the pretentious claims made for this splendid picture drama are entirely
y CULlFORPttl/I
Grafton Publishing Film Company
830 So. Los Angeles St.
Los Angeles Cal.
- HISTORICAL
2244
MOTION PICTURE NEWS
Vol. 14. No. 14
All pictures are listed both by titles and by brand names. In the index, C. stands for “Comedy”; Cart., for “Cartoon”; C-D.,
“Comedy-Drama”; D., “Drama”; Juv., “Juvenile”; Sc., “Scenic”; Top., “Topical.” The figure before the abbreviation is the num-
ber of reels. The date is the date of the issue of Motion Picture News in which the review appeared. The second page number refers
to the music chart for the picture
Ablaze on the Rails (Kalem), ID, Sept. 9 1579
American :
Atonement, 2D, Sept, 23 1895
Enchantment, 2D, Sept. 9 1579
Key, The, 2D, Sept. 16 1735
Ruth Ridley’s Return, 2D, Sept. 2 1406
Angel of the Attic, The (Imp), 2D, Sept. 16 1736
Artistic Atmosphere (Vim), 1C, Sept. 30 2061
As the Candle Burned (Imp), ID, Sept. 9 1580
Ashes of Remembrance (Rex), 2D, Sept. 30 2062
Shielding Shadow, The, Episodes 1, 2, 3 and 4. 2D, each, Sept. 16 1724
Atonement (American), 2D, Sept. 23 1895
B
Baby’s Toofs (Victor), 2C, Sept. 16 1736
Balboa-Pathe :
Grip of Evil, The, Episode 6, 2D, Sept. 2 1407
Grip of Evil, Episode 9, 2D, Sept. 9 1579
Grip of Evil, The, Episode 10, 2D, Sept. 23 1895
Grip of Evil, The, Episode 6, 2D, Sept. 30 2062
Beatrice Fairfax (International), Episodes 3 and 4, 2D each. Sept. 9.. 1580
Beatrice Fairfax (International), Episode 7, 2D, Sept. 30 2061
Beauty :
Boomerang Gold Brick, ID, Sept. 23 1895
Perkins’ Mystic Manor, ID, Sept. 2 1406
Two of a Kind, 1C, Sept. 16 1735
Behind the Lines (Bluebird), 5D, Sept. 16 1725
Big Sister, The (Famous Players-Paramount) , 5D, Sept. 16 1728
Big U :
For Her Mother’s Sake, ID, Sept. 16| 1736
Laugh of Scorn, The, ID, Sept. 9 1580
Lie Sublime, The, 2D, Sept. 30 2062
Mountain Blood, ID, Sept. 9 1580
Shadow Sinister, The, ID, Sept. 30 2062
Small Magnetic Hand, The, ID, Sept. 16 1736
Timber Wolf, The, ID, Sept. 16 1736
Triumph of Truth, The, 2D, Sept. 9 1580
Biograph :
For the Son of the House, ID, Sept. 9 1579
Indian’s Loyalty, An, ID, Sept. 16 1735
Sunbeam, The, ID, Sept. 9 1579
Under the Gas Lights, 3D, Sept. 16 1735
Unveiling, The, ID, Sept. 9 1579
Bison :
Broken Spur, The, 2D, Sept. 30 2062
Desert Rat, The, 2D, Sept. 2 1407
Jungle Hero, A, 2D, Sept. 30 2062
Blind Justice (Dansk Biograf), 7D, Sept. 30 2060
Bluebird :
Behind the Lines, 5D, Sept. 16 1725
Evil Women Do, The, 5D, Sept. 23 1891
Saving the Family Name, 5D, Sept. 9 1576
Unattainable, The, 5D, Sept. 2 1397
Wanted — A Home, 5D, Sept. 30 2054
Bobby Bumps Starts a Lodge (Bray-Paramount), Sept. 23 1894
Boomerang Gold Brick, A (Beauty), ID, Sept. 23 1895
Boy from the Gilded East, The (Nestor), 1C, Sept. 9 1580
Bray-Paramount :
Bobby Bumps Starts a Lodge, Sept. 23 1894
Brick Top (Rex), 1C, D, Sept. 16 1736
Broken Spur, The (Bison), 2D ,Sept. 30 2062
Bumping the Bumps (Kalem), 1C, Sept. 30 2061
C
Call of the Past, The (Imp), 2D, Sept. 9 1580
Caravan, The (Universal), 2D, Sept. 16 1736
Caught in a Jam (Mittenthal-Pathe), 1C, Sept. 9 1579
Centaur :
Destiny’s Boomerang, ID, Sept. 2 1407
Spite Husband, The, 2D, Sept. 9 1579
Tangled Hearts, 2D, Sept. 30 2061
Chance Market, The (Gold Seal), 3D, Sept. 2 1407
Change of Heart, A (Whartons-Pathe) , 2D, Sept. 23 1895
Chaplin-Mutual :
Count, The, 2C, Sept. 9 1566
Chattel, The (Vitagraph), 6D, Sept. 16 1726
Chattel, The (Vitagraph), 5D, Sept. 30 2055
Christie Comedies :
His Baby, 1C, Sept. 16 1728
Seminary Scandal, A, 1C, Sept. 16 1728
Chushingura (Oriental), 7D, Sept. 9 1567
Circumstantial Justice (Laemmle), ID, Sept. 9 1580
Code of the Mounted, The (Gold Seal), 3D, Sept. 9 1580
Columbia-Metro :
Light of Happiness, The, 5D, Sept. 23 1894
Combat, The (Vitagraph), 5D, Sept. 30 2053
Consolidated :
Crimson Stain Mystery, The, Episodes 1 and 2, 2D each, Sept. 2.. 1398
Count, The (Chaplin-Mutual), 2C, Sept. 9 | 1566
Corner in Water, A (Selig), ID, Sept. 23 1895
Crimson Stain Mystery, The (Consolidated), Episodes 1 and 2, 2D
each, Sept. 2 1398
Cub :
Jerry and the Blackhanders, 1C, Sept. 30 2061
Jerry and the Counterfeiters, 1C, Sept. 2 1406
Rookie, The, 1C, Sept. 9 1579
D
Dansk Biograf:
Blind Justice, 7D, Sept. 30 2060
Daredevil Kate (Fox), 6D, Sept. 2 1400
Dark Silence, The (Peerless-World), 5D, Sept. 30 2057, 2091
Daughter of Macgregor, The (Famous Players-Paramount) , 5D, Sept. 30 2054
Dawn Maker, The (Kay Bee-Triangle), 5D, Sept. 16 1722
Deacon Stops the Show, The (Joker), 1C, Sept. 9 1580
Death Swing, The (Kalem), ID, Sept. 30 2061
Defying Death (Kalem), ID, Sept. 23 1895
Desert Rat, The (Bison), 2D, Sept. 2 1407
Desperate Remedy, A (Imp), ID, Sept. 30 2062
Destiny’s Boomerang (Centaur), ID, Sept. 2 1407
Diamond Runners, The (Mutual), 5D, Sept. 16 1726
Diane of the Follies (Fine Arts-Triangle), 5D, Sept. 23 1889
Doctoring a Leak (Vogue), 2C, Sept. 30 2061
E
Each Pearl a Tear (Lasky-Paramount) , 5D, Sept. 16 1721
Educational Film Co. :
Head of War Creek, The, lEd, Sept. 16 1725
El Diablo (Mustang), 2D, Sept. 2 1406
Enchantment (American), 2D, Sept. 9 1579
Essanay :
The Fable of the Slim Girl Who Tried to Keep a Date That Was
Never Made, The, 1C, Sept. 16 1735
Greater Obligation, The, 2D, Sept. 16 1735
Higher Destiny, The, 3D, Sept. 2 1406
His Stolen Fortune, 2D, Sept. 2 1406
Million for a Baby, A, 3D, Sept. 9 1576
Pacifist, The, 3D, Sept. 9 1579
Way of Patience, The, 3D, Sept. 23 1893
When Justice Won, 2D, Sept. 23 1895
Woman Always Pays, The, 3D, Sept. 16 1727
Evil Women Do, The (Bluebird), 5D, Sept. 23 1891
F
Fable of the Slim Girl Who Tried to Keep a Date That Was Never
Made, The (Essanay), 1C, Sept. 16 1735
Famous Players-Paramount:
Big Sister, The, 5D, Sept. 16 1728
Daughter of Macgregor, The, 5D, Sept. 30 2054
Little Lady Eileen, 5D, Sept. 2 1402
Reward of Patience, The, 5D, Sept. 30 2055
Fear of Poverty, The (Thanhouser-Pathe), 5D, Sept. 16 1726, 1921
Fine Arts-Triangle:
Diane of the Follies, 5D, Sept. 23 1889
Little Liar, The, 5D, Sept. 9 1568
Manhattan Madness, 5D. Sept. 30 2058
Puppets, 2D, Sept. 23 1893
Social Secretary, The, 5D, Sept. 16 1725
Florence Rose Fashions-Pathe :
When Betty’s Sister Goes to School, Sept. 23 1895
Footlights of Fate (Vitagraph, V-L-S-E), 5D, Sept. 2 1401
For Her Mother’s Sake (Big U), ID, Sept. 16 1736
For the Son of the House (Biograph), ID, Sept. 9 1579
Fox :
Daredevil Kate, 6D, Sept. 2 1400
Her Double Life, 6D, Sept. 23 1894
Little Miss Happiness, 5D, Sept. 9 1568
Unwelcome Mother, The, 5D, Sept. 16 1727
Where Love Leads, 5D, Sept. 30 2059
Friday the Thirteenth (Peerless-World), 5D, Sept. 23 1890
From the Rogue's Gallery (Universal), Timothy Dobbs No. 4, 2C,
Sept. 9 1580
G
Gambler’s Lost Love, The (Mustang), 2D, Sept. 16 1735
Girl from Frisco, The, Episode 4 (Kalem), 2D, Sept. 2 1399
Girl from Frisco, The (Kalem), Episode 5, 2D, Sept. 8 1566
Girl from Frisco, The (Kalem), Episode 6, 2D, Sept. 16 1723
Girl from Frisco, The (Kalem), Episode 7, 2D, Sept. 23 1893
Girl from Frisco, The (Kalem), Episode 8, 2D, Sept. 30 2056
Girl Who Didn’t Tell, The (Universal), 3D, Sept. 30 2062
Gold Seal :
Chance Market, The, 3D, Sept. 2 1407
Code of the Mounted, The, 3D, Sept. 9 1580
Husks of Love, 3D, Sept. 30 2062
Good Pals (Pathe), 2D. Sept. 9 1579
Greater Obligation, The (Essanay), 2D, Sept. 16 1735
Grip of Evil, The (Balboa-Pathe), Episode 6, 2D, Sept. 2 1407
Grip of Evil, The (Balboa-Pathe), Episode 6, 2D. Sept. 30 2062
Grip of Evil, The (Balboa-Pathe), Episode 9, 2D, Sept. 9 1579
Grip of Evil, The (Balboa), Episode 10, 2D, Sept. 23 1895
H
Hamilton :
Inherited Passions, 7D, Sept. 30 2057
Ham in the Drug Store (Kalem), 1C, Sept. 2 1406
October 7, 1916
MOTION PICTURE NEWS
2245
The CRYSTAL Process of Motion
Picture Developing and Printing
is recognized for its high quality.
Our service is of the best.
Test it today.
THE CRYSTAL FILM COMPANY
JOSEPH A. GOLDEN, Pres.
430 Claremont Parkway New York, N. Y.
IS ANY GIRL SAFE?
A Sensation in New York and sure to be wherever shown
IT'S THERE WITH THE POWER, PEP and PUNCH
Passed by National Board of Review, Rev. Charles H. Parkhurst, Rabbi Lyons of Brooklyn
Lieut. Costigan of the New York Anti Vice Squad and many others.
NOW BEING BOOKED
IN
Minnesota Wisconsin North Dakota
BY
AMERICAN MAID FILM CO., 451-452 Loeb Arcade, Minneapolis, Minn.
Studio For Rent
Finest indoor plant on the coast. Reservations made
by the day, week or month. Indirect lighting system
with no glare or shadows. Laboratory in connection
with expert service. In the heart of the business
section.
Superior Films Co.
Robert A. Brackett, Mgr.
Entire 10th Floor
Knickerbocker Bldg., Los Angeles
Eventually
METAGRAPH FILM CO.
251 West 19th Street, New York
Telephone, Chelsea 4683
Why Not Now ?
DEVELOPING — PRINTING — TINTING — TONING
Best results from any negative
2246
MOTION PICTURE NEWS
Vol. 14. No. 14
Ham, the Fortune Teller (Kalem), 1C, Sept. 9 1579
Head of War Creek, The (Educational), lEd, Sept. 16 1725
He Almost Lands an Angel (Universal), Timothy Dobbs No. 6, 2C,
Sept. 23 1896
Heart of a Show Girl, The (Universal), 2D, Sept. 2 1407
Her Double Life (Fox), 5D, Sept. 23 1894
Her Luckless Scheme (Vogue), 2C, Sept. 2 1406
Her Surrender (Ivan), 5D, Sept. 30 2053
Higher Destiny, The (Essanay), 3D, Sept. 2 1406
Hired and Fired (Universal), Timothy Dobbs No. 5, 2C, Sept. 16.... 1736
His Baby (Christie), 1C, Sept. 16 1728
His Brother’s Keeper (Selig), 3D, Sept. 9 1577
His Country's Call (Rex), ID, Sept. 9 1580
His Lying Heart (Keystone-Triangle), 2C, Sept. 30 2059
His Mother’s Boy (Rex), ID, Sept. 16 1896
His Stolen Fortune (Essanay), 2D, Sept. 2 1406
His Wife’s Good Name ( Vitagraph-Blue Ribbon), 5D, Sept. 23 1890
Honeymoon Car, The (Vim), 1C, Sept. 30 2061
Hoodoo of Division B, The (Kalem), ID, Sept. 16 1735
House of Lies, The (Morosco-Paramount), 5D, Sept. 23 1889
Husband and Wife (Peerless-World), 5D, Sept. 2 1401
Husks of Love (Gold Seal), 3D, Sept. 30 2062
I
Imp-Universal :
Angel of the Attic, The, 2D, Sept. 16 1736
As the Candle Burned, ID, Sept. 9 1580
Call of the Past, The, 2D, Sept. 9 1580
Desperate Remedy, A, ID, Sept. 30 2062
Pinnacle, The, 2D, Sept. 9 1580
In a Prohibition Town (Beauty), 1C, Sept. 9 1579
Indian’s Loyalty, An (Biograph), ID, Sept. 16 1735
Inherited Passions (Hamilton), 7D. Sept. 30 2057
In Onion There Is Strength (Joker), 1C, Sept. 23 1896
International Film:
Beatrice Fairfax, Episodes 3 and 4, 2D each, Sept. 9 1580
Beatrice Fairfax, Episode 7, 2D, Sept. 30 2061
In the Jungle Wilds (Selig), ID, Sept. 16 1735
Into the Northland (Selig), 3D, Sept. 23 1893
Intrigue, The (Pallas-Paramount), 5D, Sept. 30 2056
Invisible Enemy, The (Z Film), 5D, Sept. 9 1576
Ivan:
Her Surrender, 5D, Sept. 30 2053
J
Jane’s Choice (Victor), 1C, Sept. 16 1736
Jerry and the Counterfeiters (Cub), 1C, Sept. 2 1406
Jerry and the Blackhanders (Cub), 1C, Sept. 30 2061
Joker Universal:
Deacon Stops the Show, The, 1C, Sept. 9 1580
In Onion There Is Strength, 1C, Sept. 23 1896
Musical Madness, 1C, Sept. 30 2062
Jungle Child, The (Kay Bee-Triangle), 5D, Sept. 23 1888
Jungle Hero, A (Bison), 2D, Sept. 30 2062
K
Kalem :
Ablaze on the Rails, ID, Sept. 9 1579
Bumping the Bumps, 1C, Sept. 30 2061
Death Swing, The, ID, Sept. 30 2061
Defying Death, ID, Sept. 23 1895
Girl from Frisco, The, 2D, Episode 4, Sept. 2 1399
Girl from Frisco, The, Episode 5, 2D, Sept. 9 1566
Girl from Frisco, The, Episode 6, 2D, Sept. 16 1723
Girl from Frisco, The, Episode 7, 2D, Sept. 23 1893
Girl from Frisco, The, Episode 8, 2D, Sept. 30 2056
Ham in the Drug Store, 1C, Sept. 2 1406
Ham, the Fortune Teller, 1C. Sept. 9 1579
Hoodoo of Division B, The, ID, Sept. 16 1735
Meter in the Kitchen, 1C, Sept. 16 1735
Mysterious Double, The, 1C, Sept. 16 1735
Rival Artists, 1C, Sept. 30 2061
Secret of the Box-Car, The, ID, Sept. 2 1406
Tangled by Telephone, 1C, Sept. 2 1406
That Pesky Parrot, 1C, Sept. 23 1895
Kay Bee-Triangle:
Dawn Maker, The, 5D, Sept. 16 1722
Jungle Child, The, 5D, Sept. 23 1888
Plain Jane, 5D, Sept. 16 1721
Return of “Draw” Egan, The, 5D, Sept. 30 2058
Thoroughbred, The, 5D, Sept. 2 1397
Wolf Woman, The, 5D Sept. 9 1568
His Lying Heart, 2C, Sept. 30 2059
Winning Punch, The, 2C, Sept. 30 2059
Key, The (American), 2D, Sept. 16 1735
Kid, The (Vitagraph), 6D, Sept. 16 1727
L
Laemmle-Universal :
Circumstantial Justice, 1C, Sept. 9 1580
Price of Victory, The, ID, Sept. 16 1896
Lasky-Paramount :
Each Pearl a Tear, 5D, Sept. 16 1721
Public Opinion, 5D, Sept. 2 1399
Storm, The, 5D, Sept. 23 1888
Victory of Conscience, The, 5D, Sept. 9 1567
Laugh of Scorn, The (Big U), ID, Sept. 9 1580
Liberty (Episode 2-Universal), 2D, Sept. 2 1400
Liberty (Universal), Episode 3, 2D, Sept. 2 1407
Liberty (Universal), Episode 4, 2D, Sept. 16 1736
Lie Sublime, The (Big U), 2D, Sept. 30 2062
Light of Happiness, The (Columbia-Metro) , 5D 1894
Little Lady Eileen (Famous Players-Paramount), 5D 1402
Little Liar, The (Fine Arts-Triangle), 5D, Sept. 9 1568
Little Miss Happiness (Fox), 5D, Sept. 9 1568
L-Ko :
Right Car But the Wrong Berth, The, 2C, Sept. 2 1407
Love’s Boomerang (Victor), 1C, Sept. 9 1580
Lucky Leap, A (Victor), 1C, Sept. 2 1407
Luke and the Mermaids (Rolin-Pathe), 1C, Sept. 30 2062
Luke Joins the Navy (Phunfilms-Pathe), 1C, Sept. 9 1579
M
Manhattan Madness (Fine Arts-Triangle), 5D, Sept. 30 2058
Matchin’ Jim (Mustang), 2D, Sept. 23 1895
Meter in the Kitchen (Kalem), 1C, Sept. 16 1735
Million for a Baby, A (Essanay), 3D, Sept. 9 1576
Mittenthal-Pathe :
Caught in a Jam, 1C, Sept. 9 1579
Morosco-Paramount
House of Lies, The, 5D, Sept. 23 1889
Mountain Blood (Big U), ID, Sept. 9 1580
Musical Madness (Joker), 1C, Sept. 30 2062
Mustang-Mutual :
El Diablo, 2D, Sept. 2 1406
Gambler’s Lost Love, 2D, Sept. 16 1735
Matchin’ Jim, 2D, Sept. 23 1895
Nell Dale’s Men Folks, 2D, Sept. 9 1579
Mutual Masterpictures :
Diamond Runners, The, 5D, Sept. 16 1726
Youth’s Endearing Charm, 6D, Sept. 9 1565
Mysterious Double, The (Kalem), 1C, Sept. 16 1735
N
Narrow Path, The (Red Feather), 5D, Sept. 9 1575
Nell Dale’s Men Folks (Mustang), 2D, Sept. 9 1579
Nestor-Universal :
Boy from the Gilded East, The, 1C, Sept. 9 1580
Nobody Guilty, 1C, Sept. 16 1736
Speeding, 1C, Sept. 23 1896
Terrible Turk, The, 1C, Sept. 2 1407
Nobody Guilty (Nestor), 1C, Sept. 16 1736
O
Oriental Film:
Chushingura, 7D, Sept. 9 1567
Out of the Mist (Selig), 3D, Sept. 2 1400
P
Pacifist, The (Essanay), 3D, Sept. 9 1579
Pallas-Paramount :
Intrigue, The, 5D, Sept. 30 2056
Paragon-World :
Rail Rider, The, 5D, Sept. 9 1567
Velvet Paw, The, 5D, Sept. 16 1721
Pathe :
Good Pals, 2D, Sept. 9 1579
Test, The, 5D, Sept. 9 1565
Peerless-World :
Dark Silence, The, 5D, Sept. 30 20S7, 2091
Friday the Thirteenth, 5D, Sept. 23 1890
Husband and Wife, 5D, Sept. 2 1401
Perkins’ Mystic Manor (Beauty), ID, Sept. 2 1406
Phantom Fortunes (Vitagraph-V-L-S-E), 5D, Sept. 16 1722
Phunfilms-Pathe :
Luke Joins the Navy, 1C, Sept. 9 1579
Pillory, The (Thanhouser-Pathe), 5D, Sept. 30 2056
Pinnacle, The (Imp), 2D, Sept. 9 1580
Plain Jane (Kay Bee-Triangle), 5D, Sept. 16 1721
Pony Express Rider, The (Selig), 3D, Sept. 16 1725
Price of Victory, The (Laemmle), ID, Sept. 23 1896
Public Opinion (Lasky-Paramount), 5D, Sept. 2 1399
Puppets (Fine Arts-Triangle), 2D, Sept. 23 1893
R j
Rail Rider, The (Paragon-World), 5D, Sept. 9 1567
Red Feather:
Narrow Path, The, 5D, Sept. 9 1575
Return of “Draw” Egan, The (Kay Bee-Triangle), 5D, Sept. 30.... 2058
Reward of Patience, The (Famous Players-Paramount), 5D, Sept. 30. . 2055
Rex-Universal :
Ashes of Remembrance, 2D, Sept. 30 2062
His Mother’s Boy, ID, Sept. 16 1896
To Another Woman, 2D, Sept. 23 1896
Brick Top, 1C.D, Sept. 16 1736
His Country’s Call, ID, Sept. 9 1580
Right Car But the Wrong Berth, The (L-Ko), 2C, Sept. 2 1407
Rival Artists (Kalem), 1C. Sept. 30 2061
Rolin-Pathe :
Luke and the Mermaids, 1C, Sept. 30 2062
Rolling to Ruin (Vogue), ID, Sept. 23 1895
Rookie, The (Cub), 1C, Sept. 9 1579
Ruth Ridley’s Return (American), 2D, Sept. 2 1406
S
Saint, Devil and Woman (Thanhouser-Pathe), 5D, Sept. 23 1893
Saving the Family Name (Bluebird), 5D, Sept. 9 1576
Scarlet Runner, The (Vitagraph), Episodes 1, 2, 3 and 4, 2D each,
Sept. 23 1892
Scarlet Runner, The (Vitagraph), Episodes 5, 6 and 7, 2D each,
Sept. 30 2055
Secret of the Box-Car (Kalem), ID, Sept. 2 1406
Selig :
Corner in Water, A, ID, Sept. 23 1895
His Brother’s Keeper, 3D, Sept. 9 1577
In the Jungle Wilds, ID, Sept. 16 1735
Into the Northland, 3D, Sept. 23 1893
Out of the Mist, 3D, Sept. 2 1400
Pony Express Rider, The, 3D, Sept. 16 1725
Taming Grouchy Bill, ID, Sept. 9 1579
Tom’s Strategy, 1C, Sept. 2 1406
Seminary Scandal, A (Christie), 1C, Sept. 16 1728
Shadow Sinister, The (Big U), ID, Sept. 30 2062
Shielding Shadow, The (Astra- Pathe), Episodes 1, 2, 3 and 4, 2D
each, Sept. 16 1724
Small Magnetic Hand, The (Big U), ID, Sept. 16 1736
Social Secretary, The (Fine Arts-Triangle), 5D, Sept. 16 1725
Speeding (Nestor), 1C, Sept. 23 1896
Spite Husband, The (Centaur), 2D, Sept. 9 1579
Stolen Booking, The (Vogue), 2C, Sept. 16 1735
Storm, The (Lasky-Paramount), 5D, Sept. 23 1888
Sunbeam, The (Biograph), ID, Sept. 9 1579
T
Taming Grouchy Bill (Selig), ID, Sept. 9 1579
Tangled by Telephone (Kalem), 1C, Sept. 2 1406
Tangled Hearts (Centaur), 2D, Sept. 30 2061
Terrible Turk, The (Nestor), 1C, Sept. 2 1407
Test, The (Pathe), 5D, Sept. 9 1565
Thanhouser-Pathe :
Pillory, The, 5D, Sept. 30 2056
Saint, Devil and Woman, 5D, Sept. 23 1893
That Pesky Parrot (Kalem), 1C, Sept. 23 1895
Thoroughbred, The (Kay Bee-Triangle), 5D, Sept. 2 1397
Timber Wolf, The (Big U), ID, Sept. 16 1736
To Another Woman (Rex), 2D, Sept. 16 1896
Tom’s Strategy (Selig), 1C, Sept. 2 1406
October 7, 1916
MOTION PICTURE NEWS
2247
$100 MAKES $1000 QUICK
EXHIBIT AN EMBALMED MAN-EATING SHARK
~T E L"e: GRA R H ~ C ABU. E CGiVl PA
NIGHT LETTERGRAM
Tft^F 7t36 AM 11 3 PAID NL DP PHIL A PA SEPT 14/16
VICTOR PRINCE TAXIDERMIST 1457 BROAEWAY SUITE 909 NEW YORK.
ffoeSsrsd Embalmed Shark yesterday and placed it in orchestra pit of my Theatre* at 25/
cte actoiasior., and gaceijptg today^ were $813.75, At this rate expect $2000* receipts
balance of week. Please get ready quick as possible your Live Shark outfit bec&uss t
sold my $300. shark for $500. to be delivsred Tuesday, therefore
ThreeThoug|an^ Mailing photo taken this morning of my 1 obbya^^AMmoo wTaixa
People here are simply Shark-crazy ADAM AMES, MGR. PHOTOPLAY THEATRE, 220 N 8TP
^OSTAL "
FELEGRAF
CLdRL*JCI
>H - COMMERCIAL
E H. MACKAY. President.
HE.CtlVi.LJ Ml
1337 BROADWAY
•Mur * 2812 GREELEY
3NE 16924 GREELEYj
TEL
t ■
fch-CaU'B Company ( Incorpoiatc’ y transmits and delivers this message subject to the terms and cnrdit
The public everywhere is crazy to
see a Man-Eating Shark, since the
daily papers of the entire country
have been full of front page news
of MAN-EATING SHARKS, which
have eaten up and killed so many
bathers this summer, and terror-
THE BEAU
Dr. VICTOR PRINCE, SSt
1459 Broadway, NEW YORK CITY
^03?NYl,S^?4fflpAI?^B!^TRLSSI^SEP?15^"1
DR. VICTOR PRINCE 1457 BROADWAY NEW YORK.
Titanic pictures 4 years ago broke oyr records until your
man-eating shark Friday smashed everything to pieces in-
cluding front boxoffice railing. Beauty part about it is
public willing pay quarter admission. Could you guarantee
landing live shark here? Could charge 50 cents or dollar.
Wire lowest price two more outfits like ours.
Chas E.Perey, Mgr. Noname Theatre, 1025 Canal.
ized the entire Atlantic Coast
Look! $813.75 in One Day
See What the “Live
Wires” Are Doing
Bona Fide Offer. You rent a
store as small as 7 x 15 feet for ex-
hibiting one of my man-eating
sharks, with the big, flashy and sen-
sational front display, and you will
SEE THE MONEY ROLL IN AS
IF BY MAGIC. After a week or a
month, move to another location.
This world is awful large. And I
positively guarantee you that you
can’t produce an attraction at twice
my price which will take in one-
tenth as much quick, clear money
in a day or week, or month as my
embalmed shark. I mean CLEAR
PROFIT.
10 FT. MAN ELATING SHARK
MONSTER OF THE SEA
MAN
EATER
No. X — For $100 will ship you a real 6 to 8 ft. Man-
Eating Shark, perfectly preserved and embalmed just as it
comes out of the water, to keep indefinitely like a human
body. We also furnish a 24-sheet Man-Eating Shark Poster,
in beautiful colors. Total weight of outfit, about 300 lbs.
No. 2 SPECIAL — For $300 will ship you a 10 to 15 ft.
MONSTER Man-Eating Shark, perfectly preserved and em-
balmed in a PLATE GLASS DISPLAY CASE, hermetically
sealed, nice enough for your parlor, and in clear white em-
balming fluid, in which THE SHARK FLOATS AS IF
ALIVE AND SWIMMING IN 1 HE SEA, and 10 gallons of
my special fluid to keep the case always full. Also a beauti-
ful 10 x 15 ft. special hand-painted oiled banner in flashy,
sensational colors, showing the shark eating up a man. Also
1000 two-color hand bills and 100 *4 sheet window cards in
two colors, big photographs, etc. Will also furnish large
100-lb. live turtle, also shark jaws, and other deep sea curi-
osities for ballyhoo attractions. Total weight of outfit,
about 500 lbs.
TERMS — DEPOSIT OF ONE-HALF must come with the
order. I guarantee to fill all orders from 1 to 5 days after
received. I have best references. Do not bother us unless
you have the cash to do quick business. Write, wire or call.
2248
MOTION PICTURE NEWS
Triumph of Truth, The (Big U), 2D, Sept. 9 1580
Turner-Mutual:
Welsh Singer, A, 5D, Sept. 2 1397
Two of a Kind (American). 1C, Sept. 16 1735
U
Unattainable, The (Bluebird), 5D, Sept. 2 1397
Under the Gas Lights (Biograph), 3D, Sept. 16 1735
Unity :
Yellow Menace, The, Episodes 7, 8 and 9, 2D each. Sept. 23
Universal Special Feature:
Caravan, The, 2D, Sept. 16 1736
From the Rogue’s Gallery (Timothy Dobbs No. 4), 2C, Sept. 2.. 1580
Girl Who Didn’t Tell, The, 3D, Sept. 30 2062
He Almost Lands an Angel, Timothy Dobbs No. 6, 2C, Sept. 23.. 1896
Heart of a Show Girl, The, 2D, Sept. 2 1407
Hired and Fired, Timothy Dobbs No. 5, 2C, Sept. 16 1736
Liberty (Episode 2), 2D, Sept. 2 1400
Liberty (Episode 3), 2D, Sept. 2 1407
Liberty (Episode 4), 2D, Sept. 16 1736
Unveiling, The (Biograph), ID, Sept. 9 1579
Unwelcome Mother, The (Fox), 5D, Sept. 16 1727
V
Velvet Paw, The (Paragon-World), 5D, Sept. 16 1721
Victor-U niversal :
Baby’s Toofs, 2C, Sept. 16 1736
Jane’s Choice, 1C, Sept. 16 1736
Love's Bomerang, 1C, Sept. 9 1580
Lucky Leap, A, 1C, Sept. 2 1407
Victory of Conscience, The (Lasky-Paramount), 5D, Sept. 9 1567
Vim:
Artistic Atmosphere, 1C, Sept. 30 2061
Honeymoon Car, The. 1C Sept. 30 2061
Vol. 14. No. 14
Vitagraph :
Chattel, The, 6D, Sept. 16 1726
Chattel, The, 5D, Sept. 30 2055
Combat, The, 5D, Sept. 30 2053
Footlights of Fate, 5D, Sept. 2 1401
His Wife’s Good Name, 5D, Sept. 23 1890
Kid, The, 6D, Sept. 16 1727
Phantom Fortunes, 5D, Sept. 16 1722
Scarlet Runner, The, Episodes 1, 2, 3 and 4, 2D each. Sept. 23.. 1892
Vogue :
Doctoring a Leak, 2C. Sept. 30 3061
Her Luckless Scheme, 2C, Sept. 2 1406
Rolling to Ruin, ID, Sept. 23 1895
Stolen Booking, The, 2C, Sept. 16 1735
W
Wanted — A Home (Bluebird), 5D, Sept. 30 2054
Way of Patience, The (Essanay), 3D, Sept. 23 1892
Welsh Singer, A (Turner-M. M. P.), 5D, Sept. 2 1397
Whartons-Pathe :
Change of Heart, A, 2D, Sept. 23 1895
When Betty’s Sister Goes to School (Florence Rose No. 4), Sept. 23. 1895
When Justice Won (Essanay), 2D, Sept. 23 1895
Where Love Leads (Fox), 5D, Sept. 30 2059
Winning Punch, The (Keystone-Triangle), 2C, Sept. 30 2059
Wolf Woman, The (Kay Bee-Triangle), 5D, Sept. 9 1568
Woman Always Pays, The (Essanay), 3D, Sept. 16 1727
Y
Yellow Menace, The (Unity), Episodes 4, 5 and 6, 2D each, Sept. 9. 1577
Yellow Menace, The (Unity), Episodes 7, 8 and 9, 2D each, Sept. 23.. 1891
Youth’s Endearing Charm (Mutual), 6D, Sept. 9 1565
Z
Z Film:
Invisible Enemy, The, 5D, Sept. 9 1576
TABLOID REVIEWS FOR THE BUSY
EXHIBITOR
( Continued from page 2235)
and photography. The acting is good, but the
story carries little interest and finishes in a
manner not at all satisfactory. Vola Smith, Mae
Hill, Ed Brown, Charles Gunn and G. Raymond
Nye are the principals.
“ Father Gets in Wrong.” (Joker. Sat., Oct.
7.) — Allen Curtis fell way down on this Joker.
It shows the father’s flirtations with his son’s be-
loved and his final chastisement by his wife.
There are some individual scenes that will evoke
laughter, but as a whole the picture is flat. The
usual Joker cast appears.
” Somewhere on the Battlefield.” (Universal
Special. Two reels. Fri., Oct. 6.) — Written and
directed by Hobart Henley, this war picture is
good enough to be extensively featured by the
program exhibitor. It tells of the romance of
an army doctor, who is a spy for the opposition,
and his assistant, a nurse. It is produced well
and there is great suspense as the result of the
doctor’s real identity. It is, however, improbable
that a doctor should stand and mourn the loss of
a patient, especially in a war hospital when men
are dying every day. Save for the introduction
of these petty and out of place emotions the pic-
ture is convincingly realistic. Hobart Henley
and Claire McDowell are the leads, while Wil-
liam Welsh and Roy Stewart are in other impor-
tant parts.
“With the Spirits Help.” (Nestor. Mon.,
Oct. 2.) — The Nestorites have relied on one of
their stock plots to put this comedy over. It is
a real good one although its contents are known
to all. It concerns the adventures of a pseudo
hypnotist in a house where a boy and girl are
eloping. The hypnotist is scared out of his wits
by the noises made by the runaway pair. Lee
Moran in character and Eddie Lyons and Pris-
cilla Dean as the lovers are the principals.
“ The Inspector’s Double.” (Joker. Sat., Sept.
30.)— William Bcaudine directed the old Joker
cast in this comedy and has not made a picture
up to the usual standard of this company. Mixed
identity is the basis of the plot and the sameness
of the situations is liable to tire the spectator.
Franey, Henry, Peacock, Conklin and Moranti
are in the cast.
WEEKLIES
Universal Animated Weekly, No. 38. (Wed.,
Sept. 20.) — Bathing beauties parade, Oakland,
Cal. ; Chick Evans wins amateur golf title, Merion
links, Philadelphia, Pa.; “flivver” race, Chicago,
111. ; starting new Alaskan city by auction ;
Madame Schumann-Heink enters lions’ den, Uni-
versal City, Cal. ; battle manoeuvers of field artil-
lery, Fort Sill, Okla. ; national amateur athletic
meet, Newark, N. J. ; monkey acts for pictures,
Denver, Colo. ; girls marathon swim, Cincinnati,
O. ; strikers march in New York City; bridge
span falls, Quebec, Can. ; Coney Island Mardi
Gras, New York; Hy Mayer's cartoons and other
events.
campaign, Chicago, 111. ; naval rookies return to
Brooklyn navy yard, New York; bathing suit
fashion parade, Oakland, Cal. ; Harvard football
squad practices, Cambridge, Mass. ; Santa Maria,
replica of Columbus’ ship at Newport News, Va. ;
opening of racing season in Sydney, Australia,
and other events.
Selig-Tribune, No. 75. (Mon., Sept. 18.) —
Chick Evans wins open golf tournament, Merion
Country Club, near Philadelphia, Pa. ; melon
harvest, Turlock, Cal.; whaling season opens,
Gray’s Harbor, Wash.; four winners of Beauty
and Brains contest conducted by Photoplay
Magazine and World Film, Chicago, 111.; water
polo and other athletics, women’s college, Peter-
boro, N. H. ; police constables of London, Eng.,
inspected; with the British troops in the Orient.
Universal Animated Weekly, No. 39. (Wed.,
Sept. 27.) — Stitching ape’s foot, Universal City,
Cal. ; parade celebrates California’s 66th anni-
versary as state, Santa Rosa, Cal. ; ballet girls
dance by sea, Houston, Texas; policemen’s ath-
letic meet, Washington, D. C. ; slight wreck in
Pennsylvania railroad tunnel, New York City;
fashions; women fill men’s positions, London,
Eng. ; men from wrecked Memphis at Washing-
ton, D. C., hospital; annual bicycle race, Boston,
Mass. ; regiments bound for front, London, Eng. ;
round-up, Idaho Falls, Idaho ; shell pierces
house in test, Maryland ; some European battle
scenes; cartoons by Hy Mayer.
Hearst International News Pictorial, No. 75.
(Tues., Sept. 19.) — Scenes from the battle line,
Salonika, Greece ; celebration of grape day, Es-
condido, Cal. ; auto-polo, Detroit, Mich. ; street
car men parade and convene in strike interests,
New York City; fashions; shell pierces house in
practice fire, Indian Head, Maryland; training
ship returns, Charlestown, Mass. ; sheep on farm,
Bowdinham, Me.; militia at Laredo, Texas.;
British ballet girls arrive in New York City;
wreck of Zeppelin which flew over England;
wreck of U. S. S. cruiser Memphis, Santo Do-
mingo City.
Selig-Tribune, No. 76. (Thurs., Sept. 21.) —
National Service School, Narragansett Pier, R.
I. ; celebrate sixty-sixth birthday of California,
Santa Rosa, Cal. ; classic dancing by the sea,
Galveston, Texas.; supplies rushed to soldiers at
Verdun, France; football practice, Windbee,
Pa. ; mass meeting of striking street car men,
New York City; celebration of fiftieth anniver-
sary of the incorporation of Duquesne, Pa. ; for-
est fires, San Tose, Cal.; Elks parade, Newark,
N. J.
Selig-Tribune, No. 77. (Mon., Sept. 25.) — -
Return of citizen soldiers, Charlestown, Mass. ;
Secretary Daniels arrives to address Waterways
Convention, Philadelphia, Pa. ; shell fired in prac-
tice shatters house, Indian Head, Md. ; run on
SchifI & Co. bank, Chicago, 111.; 1,500 troops
start on march from San Antonio to Austin,
Tex. ; South Shore Country Club holds fair for
charity, Chicago, 111.; Naval Advisory Board
headed by Thomas A. Edison meets in Washing-
ton, D. C.
Hearst International News Pictorial, No. 76.
(Fri., Sept. 22.) — Illinois and Kansas National
Guard, San Antonio, Texas; elk in Forest Park,
Brooklyn, N. Y. ; military burial accorded crew
of Zeppelin brought down in London, Eng. ; test
of new range-finding camera, Hempstead, N. Y. ;
King George and Queen Mary witness contests
of Life Guards, Windsor Park, Eng.; Governor
Charles Whitman, New York City; alligator
farm, Jacksonville, Fla. ; funeral of Seth Low,
New York City; Deutschland arrives in Bremen,
Germany, after transatlantic trip; fashions; views
from Salonika, Greece.
^iiiimiiiiiiiiiiiiiiuiiuiiiiiiiiiiimiiiiiiiiimiuiiiiiiiiiiiiiimiiimiiiiuuiiiuuiitiauuuuiiiuiiitiiiuiiiiiiniiig
IT’S NOW OR— NOT
| UNTIL NEXT YEAR— SEE |
PAGE 2196
Selig-Tribune, No. 74. (Thurs., Sept. 14.)—
Prohibition candidates for national offices start
June Caprice (Fox)
October 7, 1916
MOTION PICTURE NEWS
2249
MARGARET NICHOLS
As A Society Leader, In
By George Bronson Howard
Finds Her Rival To Be
A Woman Of The Streets
An inherited taste for drink leads the man she loves
into dives of the lowest order. “The other woman”
sets him straight again and he goes back to marry
his Society Sweetheart. But Drink and his other
Love call — then comes a Story of absorbing, throb-
bing, thrilling interest.
YET NONE CAN MISS THE LESSON—
The Power of Evil is Drink
It is the Power at the bottom of all Human miseries — at the elbow of crooks
and murderers. It is the betrayer of the white slaver’s victim — the degener-
ate millionaire, and every unfortunate in the wide World between, can lay
his or her downfall directly, or indirectly, to this terrible Curse.
7 his Picture is Another Moss Triumph
ASK YOUR EXCHANGE ABOUT IT!
Released on a
New State Right
Plan
Big Publicity
and Advertising
Helps
If your State Right Territory is open, there’s a Big Opportunity for you
2250
MOTION PICTURE NEWS
Vol. 14. No. 14
CLASSIFIED
ARe.YOU A LIVe. WIRE?
Then Write Us at Once. Big
Money in Taking Motion Pictures for
News Advertising and Home Talent.
We are the Lowest Priced House in
the Country selling Motion Picture
Cameras. Write for information.
We are Specialists in equipping be-
ginners. Describe your locality.
We will tell you if it can be made
to pay. Write us today. David
Stern Co., 1047 E. Madison St.,
Chicago. 111. In business since 1885.
FILM TtSTS
We will make for members of the
profession Screen Tests. These
screen tests show close-ups, Expres-
sion and Character make-up. This
is a valuable help in securing work
in pictures. Call and see. Mr. C.
M. Ackerman, director, Victor Studio,
045 West 43d street.
FOR SALE
Motion Picture house, fully
equipped, new, located within seven
miles PALM BEACH. Good town.
Heavy tourist population. Price
right. Will stand close inspection.
Get particulars. CONSOLIDATED
REALTY CO., West Palm Beach,
Fla.
SHERMAN SAYS:
"Install ‘Amberlux* Lens Filters’*
Don't hesitate to spend $3.50 to
protect your patrons from Sight-
Destroying Eye Strain. W. D.
Warner, Wyandotte Bldg., Colum-
bus, Ohio.
WE BUY worn out scrap film
anywhere at highest market price.
Communicate with us before selling
elsewhere. Hundred pounds small-
est quantity bought. H. P. L., c/o
Motion Picture News.
CAMERAMEN
furnished with outfits for all classes
of work. Local pictures, industrial,
educational and studio. Universal
Camera Company, 1007 Times Bldg.,
New York City
FOR SALE
Special State Right offer on our
new 5-reel feature. Write for par-
ticulars. State territory wanted. 101
Ranch, M. P. Department, Bliss,
Okla.
MOTION PICTURE PLAYS
WRITE PHOTOPLAYS, Short
Stories, Poems; $100 each. No Cor-
respondence course. Details free.
Atlas Publishing Co., 433, Cincinnati.
TITLE EDITOR WANTED
For special work. Highest class.
Strictly confidential. Address Box
44, Motion Picture News.
Filmscrap discarded reels of film
and perforations purchased in any
quantity. Address The Nickelsburg
Brothers Company, Meadow Street,
Newark, N. J.
C A I L L E
Ticket Office Equipments
Embody Ticket Sellers, Ticket
Choppers, Change Makers, The-
atre Record Ledgers and Theatre
Tickets. Catalog on request.
Caille Bros. Co., 1003 Amsterdam
y Ave., Detroit, Mich.
For Perfect Laboratory Results
INSTALL
CORCORAN TANKS
A. J. CORCORAN, Inc.
9}4j John Street New York City
IrSli
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AS THE QUALITY CIRCULATION OF THE TRADE!
TABLE OF CONTENTS
A NEW SLANT AT THE INDUSTRY (WILLIAM A.
JOHNSTON) 2167
EDITORIALS 2168
National Association Solid Against Censorship 2169
Exhibitors League Defeats Senator Christman 2171
Latest Amalgamation of Producing Interests 2173
Pathe Will Release One Gold Rooster a Week 2175
” Lass of Lumberlands ” Is Next Signal Serial 2177
Morosco Declares Faith in Permanence of the Screen.... 2219
Williams and Holding at Work on Next Morosco Picture. 2174
Spoor Announces Essanay’s Greatest Walthall Film 2174
Carlos Adds Third Company to Fox Organization 2175
Annual Field Day of Greater Vitagraph a Success 2176
Kenneth Hodkinson Manager of Paramount 2176
Fall and Winter Program of General 2178
Roscoe Exclusives Will Handle Frohman Abroad 2179
Ivy Close Leaves Kalem and Returns to England 2179
Inferior Picture Only Is Overproduced — Brady 2180
Theodore Marston Will Direct “Sloth” for McClure 2180
John O’Brien Now with Metro 2181
Murdock McQuarrie in East to Form Directors’ Associa-
tion 218‘
Cabanne Makes Picture for Metro in Eight Days 2211
‘‘The Chattel” Is Shown at the Strand, New York 2211
Report Heavy Bookings on “Shielding Shadow” 2214
Unity Will Plaster Country with Posters and Lithos 2214
“ Bishop’s Son ” Is Title for Arrow Film 2215
“ Return of Eve ” Pleases Twelve Sons of Adam in Chicago 2216
“ Woman Who Dared ” Released Through State Rights in
October • •• 2216
James Morrison Will Create Principal Role in Next Ivan 2217
Showing of “Fall of a Nation” at Casino 2217
DEPARTMENTS
With the Exhibitor 2182
Live Wire Exhibitors 2185
Looking Ahead with the Producers 2187
The Eastern Studios 2191
In and Out of West Coast Studios 2197
Among the Exchanges 2201
New Laws and Court Decisions 2206
Film News from Foreign Parts 2209
Just to Make Talk 2212
In and Out of Town 2213
New Corporations 2208
SCREEN EXAMINATIONS
Ashes of Embers (Famous Players-Paramount) 2225
Chalice of Sorrow, The (Bluebird) 2226
Common Law, The (Selznick) 2229
Country that God Forgot, The (Selig-K-E-S-E) 2227
Girl from Frisco, The (Kalem), Episode 9 2227
His Little Wife (Essanay) 2231
Idle Wives (Universal) 2231
In the House of the Chief (Selig) 2232
Land of Lizards (American-M.M.P.) 2230
Light that Failed, The (Pathe Gold Rooster) 2225
Manager of the Band, A (American-Mutual Star Produc-
tion) 2229
Quest of Life, The (Famous Players-Paramount) 2230
Revenge Is Sweet (Mutt and Jeff) 2229
All in a Day’s Work (Mutt and Jeff).... 2229
Romance of Billy Goat Hill (Red Feather) 2232
Revolt, The (Peerless-World) 2226
Rummy, The (Fine Arts-Triangle) 2231
Scarlet Runner. The (Vitagraph), Episodes 9, 10 and 11.. 2228
Twin Fates (Essanay) 2229
Vagabond Prince (Kay Bee-Triangle) 2228
Tabloid Reviews 2235, 2248
Release Pages for Ready Reference. . . .2236, 37, 38, 39, 40, 42
ACCESSORY NEWS SECTION
Editorial 2253
Projection 2256
The Camera 2260
Music and the Picture 2264
Building and Furnishing 2266
Directory of New Theatres 2268
WHEN YOU NEED A
Camera Man
Phone Bryant 6558
CINEMA CAMERA CLUB
1006 Times Bldg., New York City
The advertising you get from
^your electric sign in the day
time is free. The advertising
you get at night with a Federal
sign is unsurpassed.
FEDERAL SIGN SYSTEM
(ELECTRIC)
Lake & Desplaines Streets,
CHICAGO.
THE BIOSCOPE
is
The English Trade Journal of
the Moving Picture Industry
Annual Subscription
(post free)
14s. (Dollars $3.50)
85 Shaftesbury Ave., London, N.W.
EXHIBITORS SUPPLY GOHIPHNY
5 So. Wabash Ave., Chicago, IIL
Write for our new catalog listing
every device that is really practi-
cal for picture theatres. Prompt,
efficient service.
Wrifo f/vJrav for interesting book-
vvrue lUUdy let describing a new
and unique line of
ELECTRIC SIGNS for
PICTURE THEATRES
Lowest prices — Highest efficiencies
RAWSON & EVANS CO.
711 W. Washington Boul., Chicago, 111.
DUPLEX
Rewinder
1000-Foot Flange
Complete Labora-
tory Equipment
DUPLEX MACHINE CO.
[Incorporated]
316-318 75th St., Brooklyn. N. Y .
Information with regard
to Cinema business in
Europe given free of
charge.
G. KACZKA,
32 Rue de Moscou, Paris
Agent Mimr Main 3413
Screens F 5128
LEO RYAN
Broker in Pacific Coast
Picture Theatres
730 S. Olive St., Film Exchange Row
LOS ANGELES. CAL.
EDISON MACHINE
$75.00
Slightly used Edison Machine, com-
plete, with upper and lower magazines,
electric burner, stand, 2 new empty
reels, new asbestos wire, new Simplex
or Power’s rheostat, new French im-
ported lenses and condensers to fit any
measurements desired. Guaranteed as
represented. Cost new S175. Every-
thing complete, ready to operate, S75.
Many other bargains in chairs, etc.
LEARS THEATRE SUP-
PLY COMPANY
509 Chestnut Street St. Louis, Mo
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
I
SECTION OF MOTION PICTURE NEWS DEVOTED TO THE CON-
STRUCTION, EQUIPMENT AND OPERATION OF THEATRE, EXCHANGE AND STUDIO
GET WHAT YOU
($250.00) PAY FOR ($285.00)
THE LATE MODEL MOTIOGRAPH
— In Performance
It can boast of clear, steady pictures on long or short
throw, its simplicity is spoken of by all its operators.
— On LOW Maintenance Cost
You don’t find die cast or bronze gears or soft bearings in
the MOTIOGRAPH. Every part is made from selected
material — parts most subject to wear receive a Special
Heat Treatment and with ordinary use the MOTIO-
GRAPH will outwear all other projectors.
- SERVICE
With each MOTIOGRAPH goes a year’s guarantee and
should the machine with no apparent cause become out
of adjustment you may send the mechanism to the fac-
tory— it will be put in good working order with not one
cent of cost to you.
The MOTIOGRAPH Represents the Essence
of Simplicity, Strength and Durability
THE ENTERPRISE OPTICAL MFG. CO.
568 WEST RANDOLPH STREET - CHICAGO, ILL.
Western Office: 833 Market St., San Francisco, Cal.
2252
ACCESSORY NEWS SECTION
Vol. 14. No. 14
.
“SIXTEEN YEARS OF KNOWING HOW”
POWER'S LOOP SETTER
AUTOMATICALLY PREVENTS
LOSS OF THE LOWER LOOP
|A
DEVICE|
AS
SIMPLE
AS IT IS]
EFFECTIVE
AN
[EXCLUSIVE
FEATURE
OF
POWER’S
CAMERAGRAPH
When the lower loop is lost, the film necessarily rips or tears apart. While making repairs an
impatient audience is entertained by a dark screen.
Power’s Automatic Loop Setter eliminates this constant source of trouble by continuously main-
taining the lower loop.
The loop forms around roller A. Any slackening of the loop draws the roller upward, thus dis-
engaging the take up. The loop immediately assumes normal proportions. The roller springs into
its original position and the take up again starts to operate.
You should have our Catalogue D which gives complete
details of many exclusive features.
NICHOLAS POWER COMPANY
NINETY GOLD ST.
NEW YORK
THUS ELIMINATING THE MOST FREQUENT CAUSE OF TROUBLE IN
MOTION PICTURE PROJECTION jft&j
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
Construction,
Equipment
and Operation
Everything for
Theatre, Ex-
change and Studio
The Projection Room
WE are receiving a considerable number of letters
from prospective theatre builders who ask vari-
ous questions about construction. The main trou-
ble, however, seems to be how, when the theatre is fin-
ished, can the best picture be guarantetd on the screen.
Let’s go back to the history of the picture theatre.
There are two distinct styles of house, as we see them —
(i) The store front house and its development; (2) The
converted legitimate house and its development.
* * *
I N the first style we find the old show window of a store
*■ on the street removed and a lobby built, in back of
which were chairs or benches and over the entrance was
the projection coop, the screen being placed at the fur-
ther end, practically on a line with the machine. This de-
veloped gradually till we now find many fine houses, from
four hundred to one thousand seats, all on the ground
level, with a picture which cannot be criticised, providing
the proper projection equipment and screen are installed.
* * *
'T'O this style was added in some cases a small balcony
which was an adoption from the second class of
house and put in because of the added seating capacity —
in wder that there might be more of a price distinction or
for some other reason demanded by the locality of the
house.
* * *
IN both these instances the projection room — which natu-
rally became larger — was kept as nearly as possible on
a line so that all distortion and other unnecessary pro-
jection troubles were eliminated.
The second class of house which was never built or
planned for pictures is entirely different. When ir was
put up pictures had never been thought of, yet because
it was there the owners wanted to realize on it — with the
same result as usually comes when the proverbial square
plug is fitted to the round hole. The seating capacity was
there, the house was comfortable, but the picture which
is in the last analysis the thing sold to the public was not
there, as it must be if it is to pull the public.
* * *
Hr HE advancement in this style of house as new ones
were built was slow. Architects who put them up
were working for people with plenty of money and there-
fore the object was beauty and attractiveness — which was
attained. The projection, with a few exceptions, was not
improved. In the old houses the projection rooms were
tucked away among the rafters or above them — the pic-
ture was never given a chance. Yet again that is what is
being sold and is the only excuse for the house being
there.
* * *
T TNFORTUNATELY a good projection room is the
^ exception in this class of house which is copied by
many new builders. An architect is a necessity — yes, but if
he is ignorant on the picture question he must be taught
before he wastes his time and your money. He will strive
for artistic effects, pleasing approaches, effective decora-
tions, and after he has got all done, according to his artis-
tic sense, the question will come up as to where the pro-
jection apparatus is to be placed. His answer is always,
“ Oh, build a loft over the top of the balcony and then
hide it as much as possible.” This naturally kills the pic-
tures— it is impossible to get results.
* * *
'T'HE picture machine and the screen must be as nearly
on a level as possible. There are two ways of doing
this — both of which the average large architect will fight
against.
(1) Put the projection room in the front of the bal-
cony— yes, it will probably rob the management of from
twenty to thirty-five seats, but watch the box office re-
ceipts. They will not fall off ; on the contrary, a picture
will result which cannot help but pull the crowds, every-
thing else being equal.
(2) Place the projection room under the balcony in
the rear of the house if necessary, arching the balcony so
the overhang will not interfere.
* * *
DOTH these methods will mean a real picture, for the
projection will then be nearly level, just as it is in the
first class house. All else in the theatre construction is
subordinate to this one first consideration — make the line
of projection between machine and center of the screen
as nearly level as possible. Build around this thought and
you will not go wrong.
Copyright, 1916, by Motion Picture News, Inc.
2254
ACCESSORY NEWS SECTION
Vol. 14. No. 14
A B C of the Motion Picture Operating Room
This Week the Rectifier, Another Changing Device for the Purpose of Obtaining Direct Current at the Arc When
the Supply Is A. C., Is Described — Rectifier Combines Principal Advantages of Both Alternating
and Direct Current
IN last week’s issue we treated briefly of the transformer,
known under the names of Economizer, Inductor and Com-
pensarc, but in this article I am going to treat of the Rectifier,
another current changing device for the purpose of obtaining
direct current at the arc when the supply is A. C. It is neces-
sary to remember that the voltage required at the arc on direct
current is approximately 55 volts, while that for alternating
current is approximately 33 volts; the current (amperage), of
course, depends upon the amount of light or illumination de-
manded, the actual amperes required for the same illumination
being from three to four times as great with alternating as
with direct current. It should also be remembered that the
carbon arc is subject to sudden and extreme variations of cur-
rent when operated directly from a constant potential circuit.
When a sufficient amount of resistance is connected in series
with the arc, satisfactory stability can be obtained because the
change in voltage drop over the resistance tends to instantly
counteract any variation in the current.
With a sensibly constant potential supply circuit, the direct
current arc requires sufficient steadying resistance to give a
voltage drop of at least 15 to 20 volts, which makes the required
supply voltage about 70 to 75 volts. If the supply voltage has a
sufficiently drooping characteristic, due to the special design of
the generator, no steadying resistance will be needed and a nor-
mal voltage of 55 volts is sufficient.
As I have said before, the first installations took their current
directly from commercial alternating or direct current power
circuits, using adjustable resistance or reactances to reduce the
standard line voltage to that required at the arc. More than
enough such resistance or reactance to give the necessary stabil-
izing effect was required for voltage reduction, so that the re-
sults were quite satisfactory in that respect.
When direct current circuits of voltages higher than 110
volts had to be used, the waste of power was enormous and the
heat generated in the rheostats made the operating room very
uncomfortable in warm weather as well as increasing the light
bills of the exhibitor.
Cutting Down Excess Voltage
The excess voltage of alternating current circuits was cut
down with much less loss by means of reactance; but the use
of alternating current was strictly limited by the candle power
that could be obtained from a current of 60 to 70 amperes and
it was also very unsatisfactory on account of the color of the
light thus produced.
The economy of the alternating current projector was soon
further improved by the development of adjustable voltage
transformers; one of the first of which is the rectifier which as
the growing demand for better and more brilliant projection
was made by the exhibitor, was met in a very satisfactory
manner by the standard moving picture rectifier outfit, as manu-
factured by the General Electric and Westinghouse companies.
The rectifier well combines the principal advantages of both
alternating and direect currnt, for by its use a better quality
of light was obtained with a smaller current at the arc, and the
economical reduction and regulation of voltage by means of
this device soon made its appeal to the exhibitor. In addition
to efficiency, the absence of moving parts, noise or vibration and
the fact that it required almost no attention from the operator
after once being installed contributed greatly to its populariy.
I might say here that I operated one of these restifiers for a
period of over seven years and in all that time I experienced
absolutely no trouble whatsoever. The rectifier is one of the most
simple devices to operate. It may be made to start automati-
tally by bringing the carbons in the lamp together for an instant
and then separating them the required distance. In this way
the rectifier runs only during the time the arc is burning, and
all losses due to running idle are eliminated. Due to the small
space it requires and the entire absence of vibration, the rectifier
may be installed in almost any convenient place without the
necessity of providing a special foundation.
It is my recommendation that it be installed in a room ad-
joining, or at least readily accessible to the operating room,
where the greenish light given off by the tube will not interfere
with the operator’s view of the screen. Many operators have the
rectifier located in the operating room itself, which is detri-
mental to good projection, for the operating room must be as
dark as possible, not only for the better projection it affords,
but for the saving to the eyes of the operator.
The mercury-arc restifier has been in use in motion picture
theatres for so long a time that a description of it hardly seems
necessary, but for the benefit of those of my readers who are
unfamiliar with it I am going to describe it briefly.
The rectifier shown in the accompanying illustration is the
latest type rectifier manufactured by the General Electric Com-
pany of Schenectady, N. Y. It is equipped with a dial switch
“ C ” for regulating the current without any loss in resistance
and with two link connections B-B, located directly under the
triple pole switch “ A,” which allows the rectifier to be used on
either 110 or 220 volts by simply changing the position of the
links. In the illustration the rectifier is ready for use on 220
volts; if it is desired to use it on 110 volts we would simply
loosen the links and connect them to binding posts marked
X-X.
The restifier is built in three current capacities ; 30, 40 and 60
amperes, and are interchangeable on either 110 or 220 volts.
They are also made for various frequencies, the 60 cycle rectifiers
'October 7,' 1916
ACCESSORY NEWS SECTION
2255
being satisfactory for 50 cycles and over, the 25 cycle rectifier
being suited to frequencies up to 50 cycles. The rectifier can be
furnished with or without an ammeter, or with an ammeter and
voltmeter. It is always advisable, though, to have an ammeter as
it gives the operator a better understanding of the action of the
arc and enables him to operate more economically than he other-
wise could. Some operators have become so proficient in the
handling of this apparatus that they can tell by looking at the
ammeter the results upon the screen, while others can tell from
the position or condition rather, of the arc just how many am-
peres of current they are using.
Triple Pole Supplied with Outfit
The triple pole, double throw switch shown at “ A ” is now
being supplied with all outfits and is of invaluable assistance in
keeping the show going, for by its use it is possible should any-
thing happen to the tube to continue the show by simply throw-
ing this switch downward and operate the arc from the rectifier
as an alternating current compensarc, thus taking care of any
emergency that might arise.
An additional feature which is now being perfected for use
on the rectifier is an auxiliary equipment whereby two pictures
can be faded or “ dissolved ” one into the other by a very simple
and automatic process. We hope to be able to more fully
describe this feature in the near future, or as soon as the
engineeers of the G. E. Company have brought it to the high
state of perfection which they are desirous of reaching. It will
cost a few dollars more, but will be worth its cost to any ex-
hibitor who has one of the rectifier outfits.
It has been for some time the accepted notion of the operator
when using a restifier outfit on two lamps, to have the lamps
in multiple and when the picture on machine number one was
nearly over to step to machine number two and prepare to
“steal” the light from machine number one, thereby getting the
“dissolving” effect, and it may be said to the credit of a great
number of operators they have managed to do this in a number
of instances, in a manner that has been most successful, but it
requires careful handling of the lamp to get this effect, and
unless an operator is always “on the job” this method of
handling will prove to be a flivver.
Next week I will try and describe some of the other ma-
chines used to change alternating into direct current.
I. G. Sherman.
Color Photography
Spectrophotography — Use of the Spectrograph in Photographic Research Work— Different Types of Spectrographs
— Determining the Color Sensitiveness of Photographic Emulsions — Spectrographic Examination of
Dye-Stuffs
( Continued from last week)
ALTHOUGH the spectroscope is an indispensable ally to the
student or worker in color photography, it will be apparent
that in some of the investigations into the photographic
action of light a combination of the camera and the spectroscope
is an important, if not indispensable, piece of apparatus.
As has been previously stated, a light filter can only be satis-
factorily adjusted for use with a given emulsion by the aid of
spectroscopic analysis. But, the proper composition of a filter
cannot be definitely decided upon until the characteristics of the
emulsion, and the extent of its sensitiveness to light of different
wave-lengths (or colors) are known. A record of the extent to
which a photographic emulsion is acted upon by light of various
colors may be readily secured by exposing a plate in a camera to
which a spectroscope is attached.
The Spectrograph
A combination of the camera and the spectroscope is called a
spectrograph, and, as the spectrograph is a necessary adjunct
to the equipment of all experimenters in color photography, we
will describe some of the simpler forms of spectrographs and
give a brief outline of the manner in which they are used.
The simplest form of spectrograph is the Direct Vision Prismatic
Spectrograph shown in cross section by the diagram A, Fig. 7.
Attached to the front of a light tight box (or an ordinary
camera) is a direct vision prismatic spectroscope, S, exactly
similar to the Pocket Prismatic Spectroscope described three
weeks ago and illustrated at C, Fig 3. These direct vision prism
instruments may be secured with a flange surrounding the eye-
piece, which facilitates their attachment to the front of a camera.
For spectrographic work a Direct Vision Spectroscope having a
train of five prisms (instead of 3 as in the customary pocket in-
strument) is generally used, because, it is found that a train of
five prisms gives greater dispersion and will show more of the
fixed lines than does the three prism instrument.
Just back of the eyepiece of the spectroscope, S (in the diagram
A, Fig. 7) is seen the camera lens L, which produces an image
of the spectrum on the photographic plate P. H is the plate-
holder, arranged at the back of the camera-box, while D is the
customary dark-slide with which all plate-holders are provided.
A prismatic spectrograph, as described above, will be found very
interesting to experiment with, but as has been pointed out in
a previous installment of this article : prismatic spectra are not
normal spectra, so, naturally spectrographs employing diffraction
gratings are used in practical research work.
Prism Grating Spectrograph
A simple and highly efficient form of Diffraction Spectrograph is
the Prism Grating instrument shown at B, Fig. 7. B, Fig. 7, is
a simplified diagram of the well known Tallent Spectrographic
Camera, designed by Mr. Alex. A. K. Tallent of London and manu-
factured by Messrs. A. W. Penrose and Company.
At the front of the Tallent camera is an adjustable slit S.
Mounted on a suitable support (within the camera) in line with
the slit is a right angled prism P having a Thorp Replica Grating
cemented to its hypotenuse (sloping side). Immediately in front
of the Prism Grating is an achromatic collimating lens C. This
collimator lens is, of course, separated from the slit by a distance
equal to its principal focus.
Just back of the prism grating P is the objective lens O (also
an achromat) which projects an image of the grating spectrum
onto the sensitive plate located at A. As was explained last week;
when a Diffraction Grating Replica is mounted to a prism the re-
sulting spectrum can be viewed on a direct line with the collimator
and object lenses — the central white image of the slit being re-
fracted and thrown to one side by the prism.
When this deflected ray of light, from the central image of the
grating spectrum, strikes the inside of the camera box it is re-
flected and is liable to fog the sensitive plate which is being ex-
posed. The Tallent instrument is, therefore, provided with a
partition or light trap T (lined with black velvet) into which
( Continued on page 2260)
2256
ACCESSORY NEWS SECTION
VoL 14. No. 14
Edited by Ira G. Sherman, Past President, Local No. 384, I. A. T. S. E.
Who will answer all questions you may send in, no matter how simple or difficult
SETTING POWER’S INTERMITTENT
Frank McManus, Corvallis, Oregon: Up to date I have not
seen any articles on the motion “head;” rvill you please reply irC,
the department as to how an operator should proceed to set up
the intermittent on a Power’s 6-BP
Ans. — The articles on the various types of projecting ma-
chines are being compiled and will appear shortly in the series
under the heading of ‘‘A B C of the Motion Picture Operating
Room.”
I have never seen the photos you mention, but would be glad
to use them if I had them for I want the operator to feel that
this is his department, for nothing can be accomplished by me
without the co-operation of the operator, and if I am given
that I assure you I will try to do all in my power to be of
assistance.
Now to answer your question. The setting of an intermittent
movement is something that possibly one out of a hundred
operators can do right, and while it should be sent to the factory
for proper adjustment I realize that in your case this is not
practicable, so I will try to explain to you as well as I can the
method of doing so. On your machine, located directly op-
posite the fly wheel there is an eccentric bushing, while on the
other end of the intermittent sprocket shaft there is a set
collar; between this and the casing of the mechanism there is
another bushing which has two holes to enable one to use a
steel punch in making the adjustment which is done by first
loosening screws that hold the bushing and set the collar in
place ; then inserting a punch (which can be made by cutting
the hook off of a button hook and bending the remainder into a
shape resembling a letter L slightly curved, taking care that the
bending process is done under heat and that the hook is tem-
pered afterward) in one of the holes while a screw driver is in-
serted in the slot of the bushing on the opposite side, and the
two are then revolved or turned away from you until the cross
is tightened against the cam.
If the geneva begins to pound or the machine runs hard you
have it too tight and must slack off until the machine runs
easily and with no trace of pounding. It is necessary when
making this adjustment to see that both bushings are turned the
same distance, otherwise the shaft will be out of alignment and
you will experience the novelty of having a picture that will
have a “jumpy” effect as well as causing unnecessary wear on
one side of the sprocket. The use of calipers is recommended to
determine whether the intermittent shaft and the cam shaft are
in perfect alignment their entire length and as the two shafts
are of the same diameter throughout their entire length this is
not a difficult matter.
After you have set the intermittent be sure and tighten all
screws so that there will be no possibility of their loosening
through vibration or any other cause. See that there is no end
motion in the shaft, although it is permissable to have a slight
circumferential movement, but not very much. If there should
be end play slack off a trifle on the screws which hold the
bushings in place and with a block of wood force the inter-
mittent sprocket and shaft toward the side of the head where
the fly wheel is and then hold in place until you have loosened
the screws in the set collar, moved it up against the casing and
tightened it again ; if it is too tight gently tap with a small
hammer the end of the shaft until the machine runs freely.
If I were you I should purchase an extra framing carriage
with all parts assembled, so that when you have any trouble
with your intermittent it may be removed and returned to the
factory for repairs, the new one being installed meanwhile.
WANTS LICENSE QUESTIONS
O. B. Bridges, secretary of an operators local in the Lone
Star State: The City of is going to pass an ordinance to
have the motion picture machine operators licensed and we
thought that perhaps you could give us the questions and answers
for a good examination. We are going to have one of our
men on the board and want to have everything down before
the ordinance is passed so that we will be up on same.
Ans. — Speaking purely as a union man, and having in mind
many things which I learned on my recent trip throughout the
Middle West, I might say that the inaugurating of a license
board in your City for motion picture operators is a good thing,
but — what are you going to get out of it? Is it going to benefit
your working conditions, making them more healthful and giving
you sanitary surroundings, or is it just a political reform move-
ment which is to benefit some bunch of petty politicians who
are looking for an office where they will have but little to 'do
and where those who have no ability but do have the cash can
secure a license to operate picture machines?
The licensing of operators has proven a rank failure in some
cities by reason of this very thing, but if an examination can be
given that is strictly impartial there is no doubt but what it
would be of benefit, for it would drive out of business the so-
called “schools” where operators (?) are turned out as one
would manufacture sausage, and would give to those who are
by experience entitled to hold a license and perform the duties
of an operator. It is absolutely impossible for any one
to give a set of questions and answers which would be applicable
to all cases, as you no doubt are aware from your experience on
the executive board of your local, the examination must vary,
for if it did not, and you were to follow some accepted form
you can readily see where it would be valueless. The best
method that I know of is for the members of the local to submit
such questions as they think should be asked by an examining
board, and from the list of questions submitted, cull out those
which will prove that an operator is competent to handle the
equipment that is to be placed under his care. He should have a
general knowledge of electricity, its action, etc., as well as a
thorough knowledge of the various types of machines, and such
other apparatus as may come under his control.
I have never been in favor of a verbal examination unless it
was possible to incorporate with it a practical demonstration by
the applicant as to his ability, and it does not take an examiner
very long to find out whether the candidate possesses ability or
not. One of the greatest requirements in an operator is a cool
head for upon him depends the safety of the patrons. Given
a cool head and a knowledge of what to do in case of an emer-
gency there is no reason why any of your members should not
pass this coming examination with flying colors, for you are
already fortified with the knowledge that you must have pos-
sessed to obtain your membership in your local.
If after reading this it should be your desire that I submit a
list of questions I will be glad to do so to you direct if you
enclose sufficient postage. Start in to read the “A B C of the
Motion Picture Operating Room ” and I believe that there you
will find many suggestions.
October 7, 1916
ACCESSORY NEWS SECTION
2257
WANTS TO BUY CARBON ECONOMIZER
Sid G. Spear, Malone, N. Y. : Where can I purchase a car-
bon economiser such as you described in your article “ Waste in
the Operating Room," published in the July 22nd issue of the
' News f
Ans. — -.The carbon economizer which I used to illustrate the
article you mention was loaned to me by the Picture Theatre
Equipment Company, New York City. It is known as the
“ Weeb Carbon Economizer,” and is manufactured by the Mo-
tion Picture Specialty and Repair Company, whose advertise-
ment appears in another column. This economizer has my
heartiest endorsement for I used them myself and was very
much pleased with them. When ordering be sure to state size
of carbons you are using and whether you wish them for both
top and bottom.
AMBERLUX FILTER MATERIALLY HELPS TO
ELIMINATE EYE STRAIN
DURING my visit to Columbus, Ohio, I had the pleasure of
meeting William Deshler Warner of Amberlux fame, and
while I had formerly held in disfavor the Amberlux lens filter,
the demonstration given me by C. B. Wilson of the Ohio State
Board of Censors made me one of its converts.
Authorities on photography claim that anything which ob-
structs the light rays of the projection lens is harmful, in that
it causes a loss of definition, and does not bring out the high
lights and shadows to their best advantage. This may all be
true. I am not well enough versed in the intricacies of photog-
raphy to refute their claims, but this much I will say; the pro-
jection as seen in the inspection room of the board of censors on
the machine in which the Amberlux filter was used was of an
extra good quality. The picture lacked nothing of “ definition ”
as far as I could see, and taken altogether the use of this filter
had a most restful effect upon the eyes of the onlooker. It was
to all intents and purposes obtaining the same results that is
obtained by the use of a “yellow” screen.
Mr. Wilson said : “ No one can appreciate the value of Am-
berlux except those, who like us, have to look at pictures almost
continuously.” As I said before, after witnessing projection on
both machines (one with, and one without the Amberlux) I
am ready to acknowledge that my former opinion was wrong and
that the use of this filter does materially help to eliminate eye
strain. And it is to the interest of the exhibitor who wants to
make use of the seats down front to carefully examine into its
merits, and cater to the comfort of his patrons.
NO TOWN TOO SMALL FOR POWERS’ PROJECTION
MACHINE
HAVING just returned from a visit to the Speer Carbon Com-
pany, a detailed description of which will be found on an-
other page, I was very much surprised to see on exhibition in
the window of the Ridgway Electric Light Company, Ridgway,
Pa., a Powers’ 6-B machine with a banner on which were the
following words:
POWERS’ 6-B
AMERAGRAPH.
The Best Moving Picture Machine in the World.
Takes First Prize at the Panama Exposition.
To be This
installed in NEW ORPHEUM THEATRE City
Go to the NEW ORPHEUM for perfect projection.
To be opened soon.
This appeared to me as a pretty good advertising stunt, and
from the curiosity displayed by those who were gazing at the
machine, it made me feel as though the New Orpheum was going
to have a record-breaking crowd on its opening night, and if the
management puts on good, clean shows there is no reason why
the success of this theatre should not be assured.
WAGNER ELECTRIC TO OPEN OFFICE IN
INDIANAPOLIS
THE Wagner Electric Manufacturing Company of St. Louis
announces the opening of a sales office and service station
at 922 North Pennsylvania street, Indianapolis, Ind. The office
will be in charge of Charles M. Welch.
Mr, Dealer!
How are you meeting the demand
for better projection lenses than the
regular equipment of the various ma-
chines ?
It will pay you to investigate and
; stock the best — the new Marlux over-
size projection objective.
Marlux gives more light and greater
steadiness of illumination. Write your
nearest distributor or direct to the
makers.
Crown Optical Co.
ROCHESTER, NEW YORK
MOTION PICTURE MACHINES
Power— Simplex— Baird
HALLBERG’S 20th Century Motor
Generators
MINUSA Gold Fibre Screens
SANIZONE Deodorants, the perfect per-
fume for Motion Picture and all Theatres
WE ARE DISTRIBUTORS
Ask for Catalogs
Lewis M Swaab 1327 VINE STREET
i~icwia m. jw ddu Philadelphia, pa.
You Need a New Machine
and can’t afford to pay cash. Write us today
and we will help you out.
Our easy payment plan enables you to pur-
chase any make machine at a small investment.
DON’T DELAY— GET BUSY— WRITE TO-
DAY for full particulars.
AMUSEMENT SUPPLY COMPANY
Dealers in Motiograph, Simplex, Powers, Edison
and Standard Machines, Transverters, Motor
Generators, Rectifiers and Everything Per-
taining to the Moving Picture Theatres
3rd FLOOR, MALLERS BLDG.
Cor. Madison Street and Wabash Avenue, Chicago, III.
2258
ACCESSORY NEWS SECTION
Vol. 14. No. 14
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UNION ANNOUNCEMENTS I
3 =
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LOCAL 355, I. A. T. S. E.
THE Sioux City Moving Picture Machine Operators, Local
355., of Sioux City, Iowa, have elected the following officers
for the coming year :
President, Fred Burr; Vice-President, Clair Hilgers ; Secre-
tary-Treasurer, Carl Gilbert; Assistant Secretary-Treasurer,
Ecky Sternberger; Business Agent, Robert Marksbury; Ser-
geant-at-Arms, Fred Hard.
Meetings of the above local are held on the first and third
Wednesday of every month at Labor Temple. First Wednesday
meeting is held at 8:30 A. M. Third Wednesday meeting at
11:30 P. M.
The address of Secretary-Treasurer Gilbert is P. O. Box. 834.
LOCAL 330, I. A. T. S. E.
The officers and committees for local 330, Fort Worth, Texas,
for the ensuing twelve months are as follows : President, V.
Wood; Vice-President, D. P. Dodd; Recording and Corre-
sponding Secretary, W. M. Lee ; Financial Secretary, L. D.
Spranger; Treasurer, R. M. Wilman ; Trustees, J. J. Langlois,
Jno. H. Sparks and J. J. Hill; Guard, F. H. Bates; Business
Agent, D. P. Dodd ; Assistant Business Agent, W. M. Lee.
The business committee of the local consists of brothers
Dodd, Lee and Wood. Examining board, brothers Lee, Willman
and Sparks. Card Inspector, S. A. Austin. Press Committee,
C. M. Fox, L. Friedman; Delegate to I. A. Convention, V.
Wood, W. M. Lee, alternate. Delegate to the Texas State Fed-
eration of Labor, same as to the I. A. Convention.
All of the theaters in Ft. Worth, with the exception of the
Isis theater have signed the contracts of the local, as have the
theatres of Cleburne, Tex., which is under the jurisdiction of
this local and everything is running along harmoniously for
Local 330 ; they have the best wage scale in the State and the
Eight Hour Day in effect.
All of its members are working and find time to do some
extra work occasionally. The organization is 100 per cent,
strong and expect to faring the Isis in line shortly. No doubt
they will for they claim to be wide-awake and progressive, and
always try to do better for themselves and their local.
My compliments to you, gentlemen, I believe that if you dis-
play half the progressiveness with the Isis that you displayed
in your letter to me you will win this house over in short order.
Managers are beginning to realize that the employment of union
operators is to their advantage, and the manager of the Isis
can hardly be an exception for his patrons number in the ma-
jority working men and women, and it is through your appeal
to them that he is bound to come across. For your kind wishes
to myself I extend my sincere thanks, and hope that I may hear
shortly that you have all houses in your jurisdiction unionized.
LOCAL 181, I. A. T. S. E.
The Moving Picture Operators’ Protective Union Local 181,
of Baltimore, Md., sends tickets for a Grand Danse that is to be
tendered by that local to the delegates of the American Federa-
tion of Labor who are to hold their convention in that city begin-
ning on November 13.
This “ Danse ” is to be given in lieu of the Annual Ball of the
local which is held in January of each year, and it is promised
that this affair will surpass anything ever before attempted by
Local 181.
Accept my thanks for the tickets, and if I can possibly ar-
range to do so I will try and be present on the evening of
November 15, when the “Danse” is to be given. In the mean-
time let me say that I hope this affair will far exceed your ex-
pectations and that “you all” will have an enjoyable and profit-
able time.
PARAMOUNT HOUSE IN PITTSBURGH INSTALLS
$12,000 ORGAN
MR. DEMAS of the Minerva theatre, Pittsburgh, Pa., at which
Paramount pictures are shown exclusively, is installing a
$12,000 pipe organ. The instrument will be one of the largest and
finest pipe organs in western Pennsylvania, embodying the most
advanced ideas in organ construction.
You, of course,
want a perfect,
! W a/ continuous white light on your screen.
You don’t want any flickering or unevenness
of light you get from hand-feed, shown in top picture.
So sure are we that it will satisfy your most exacting demand for
a perfect, continuous, shadowless, exactly focused, automatically maintained white
light on your screen, we will send you the
Auto- Arc on 30-Days’ Trial
with a positive guaranty that if it isn’t satisfactory in every respect, we will take it back
at our expense and return you your money. We want you to put it to the test of actual
trial in your own operating booth, attached to your own lamp house, see it do its per-
fect work independent of manual care, as shown in right hand picture, and then
decide. We want you to see how much better pictures it makes; what a good talk-
>ng point it is for you and your house. Better pictures, you know, mean better
patronage and that means more money in the
box for you. Fits any standard lamp house. Any
operator can understand it. Write today. You’ll
want one in your house. Price $60.00 f. o. b.
factory, Owensboro, Ky. Address all letters to
American Auto-Arc Co.
INCORPORATED
37 W. Van Buren St.
CHICAGO, ILL.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 7, 1916
ACCESSORY NEWS SECTION
2259
OUR IMPORTED CRYSTAL CONDENSERS—
show a transparency of 92% — according to exact Laboratory test. That means, practically
no loss of light between lamp and film.
We have recently secured a large consignment of these beautifully clear, perfectly
polished condensers in regular Plano-Convex — Meniscus — and Bi-Convex forms.
<£fuix63>
From our abundant stock we can give you just the right focal combination to suit your projection requirements perfectly.
E. E. FULTON CO.
156 W. Lake St.
CHICAGO, ILL.
PRICES
Imported Crystal (Plano-Convex) Each $1.25
(Meniscus) “ 2.00
“ “ (Bi-Convex) “ 2.00
Regular Grade (Plano-Convex) “ .75
ASK YOUR DEALER FOR FULCO CRYSTAL CONDENSERS
SPEAKING OF GENEVA MOVEMENTS
This Vital Part of Simplex Projector
Gave Nine Years’ Service
Actual Photograph of the Star
Wheel and Cam which was
used every day for nine years
at the Eden Musee, New York,
N. Y.
Performed One Billion, Eighty-
eight Thousand, Six Hundred
Seventy-two Revolutions dur-
ing this period and is still in a
practical and usable condition.
The Geneva Movement used in Simplex Projectors is scientifically constructed and built of the most enduring
material and therefore withstands the constant grind required of the intermittents, today.
Projectors will outwork and outwear any other Motion Picture Machine in the World.
pArj
THE PROJECTOR OF QUALITY
Send for Catalog “N”
ThePrecision Machine (o:Inc.
317 East 34th: St — NewTtbrk
The more YOU read these advertisements the more useful to YOU we can make the “NEWS.1
| !
2260
accessory news section
Vol. 14. No. 14
The Camera
lllilllHMiUiillillllllhl!
A Department Devoted to Motion Picture Photography in All Its Phases, Studio and Laboratory Work
Inquiries relative to motion photography promptly answered
Color Photography
( Continued from page 2255)
this light ray falls. This non-reflecting pocket prevents the de-
flected central ray from setting up reflections within the camera
which would fog the plate.
At the front of the Spectrograph shown at B, kig. 7, will be
noticed two panels, or supports, D and E. D is a support (with
an opening in the center) upon which may be mounted a dry filter,
a cell of colored dye solution, or any other transparent medium
whose transmission it is desired to photograph. The other sup-
port E, Fig. 7, contains a condensing lens G which is used to
concentrate the rays from whatever light source is being used and
focus a strong beam of light upon the slit of the spectrograph.
While these attachments D F and E G are not shown in the
diagram A, Fig. 7, they form part of the necessary equipment of
all spectrographs. Many spectrographs also have grooves for
holding another light filter close to the slit. This is a handy
feature, because, sometimes, when working with artificial light
an extra filter must be used to make the spectral composition of
the light source approximate daylight in quality.
Plotting a Plate-Curve
The foregoing descriptions will serve to give our readers an
idea of the arrangements and action of a Spectrograph— so we will
now proceed to a description of the interesting process of de-
termining the color sensitiveness of an emulsion (or plate).
This is most generally expressed by a diagrammatic chart or
“ spectrum curve ” with which our readers are, doubtless, fa-
miliar as many such plotted curves have been published, in connec-
tion with articles on orthochromatic or color photography.
Formerly the color sensitiveness curve of an emulsion was ob-
tained by making an exposure (in a spectrograph) to a spectrum.
We may represent the photographic result by A, Fig. 8.
The densities in the various regions of the resulting spectrum
negative were then measured — either by visual estimation or by the
use of some form of photometer — and a curve plotted upon ruled
paper. Thus a result was secured similar to B, Fig. 8.
As there are chances of error in such procedure it was
found desirable to secure, in some way, an actual photographic
representation of the curve of color sensitivity. This may be
done with the spectrograph and an example of a photographed
curve, or Spectrogram, is shown at C, Fig. 8.
Arrangements of the Spectrograph
Before explaining how a Spectrogram is produced there are some
other considerations, regarding the spectrograph proper, to be dis-
posed of. We will assume that a Diffraction Spectrograph is
to be used. When it is desired to produce spectrograms the
spectrograph must first be provided with a scale-plate, similar to
that shown at D, Fig. 8. In preparing a scale-plate a line spectrum
(showing the principal Frauenhofer lines) must first be photo-
graphed. Using this as a pattern a transparent glass scale-plate
is ruled having the principal spectrum lines spaced exactly as are
the photographed lines. This scale-plate is placed in front of the
sensitive plate when making an exposure, and the lines thus im-
pressed on the resulting spectrogram serve to identify the various
spectral regions. The scale-plate is also ruled with a series of
transverse lines the use of which will be mentioned presently.
Ultra-Violet Filter Necessary
When making exposures with a diffraction spectrograph there
is one thing which must be compensated for and that is the over-
lap of the ultra-violet of the second order spectrum into the
red of the first order spectrum. _
This overlap was not shown in our diagram of the spectra
produced by a diffraction grating (A, Fig. 4) which appeared two
weeks ago, as we were then considering the visual examination of
the spectrum with the spectroscope. When examining the
spectrum produced by a grating in the spectroscope, a dark area
is noticed between the first and second order spectra. As a matter
of fact, however, all of the spectra produced by a grating over-
lap one another, but this overlap between the first and second order
spectra occurs in the ultra-violet of the second spectrum and the
infra-red of the first spectrum and is, therefore, not noticeable
in visual work, because ultra-violet and infra-red rays are not
visible to the eye.
As is well known, the ultra-violet region of the spectrum
strongly affects the photographic plate, and this fact would be
apparent in the results produced with a grating spectrograph
unless some means were taken to screen off the ultra-violet
where it overlaps the red of the first order spectrum. It will,
therefore, be found necessary to attach a gelatine filter which
absorbs the ultra-violet to one side of the scale-plate before pro-
ceeding to make spectrograms.
Method of Making Spectrograms
Belin, a Frenchman, seems to have first suggested a method by
which the color sensitiveness curve of a plate could be photo-
graphed. His plan was to decrease the length of the spectrograph
slit by a variable aperture during exposure. This he accom-
October 7, 1916
ACCESSORY NEWS SECTION
2261
plished by rotating a small disc leaving openings of increasing
size, before the slit while exposure was in progress.
Belin’s method has been improved upon by R. J. Wallace who
uses a small disc or sector wheel having a series of openings whose
width increases in geometrical proportion. This is rotated close
in front of the slit of the spectrograph during exposure and
gives an accurate and clean cut photographic curve of the color
sensitiveness of an emulsion; the absorption (or transmission)
of a colored solution; or the “cut” of a photographic color
filter.
When preparing to make a Spectrogram the scale-plate is ac-
curately mounted in the spectrograph by comparison with the
emission or flame spectrum of some metallic salt. For instance,
the Bunsen flame, colored by the introduction of a salt of sodium,
is placed before the slit and the line on the scale plate, which
corresponds to the D (or sodium) line in the spectrum must be
aligned with the sodium line seen in the spectrum of the colored
Bunsen flame. Then the sensitive plate may be inserted, the
sector wheel (in front of the slit) set in rotation and the ex-
posure made. The slit of the spectrograph is opened wide during
exposure and only sufficient exposure is given to produce a de-
velopable image for, if exposure be prolonged a false result is
secured — showing a more extended sensitiveness to the red than
is actually the case. We have yet to mention the use of those
horizontal lines on the scale plate. These correspond in number
to the number of apertures cut in the exposing sector. While the
range of colors to which the plate is sensitive will be shown by
the lateral extent of the exposed area; the intensity with which
the various colors record will be determined by the height of the
various portions of the curve, which can readily be determined by
referring to the horizontal lines.
There remains to be described the way in which the absorptions
and transmissions of dye solutions are photographed. This may
be done with the spectrograph arranged as above and a flat glass
cell of the colored solution placed between the rotating sector
wheel and the light source
A very convenient method of securing photographs of the
absorption spectra of dye solutions, without the use of the rotating
sector, is to put the solution in a wedge shaped cell such as is
shown at E, Fig. 8.
A rectangular glass cell is divided diagonally (by a glass parti-
tion) into two wedge shaped compartments. Into one compart-
ment is placed the dye solution. The other compartment is
filled with water or whatever liquid the dye was dissolved in.
This second compartment must be filled with the solvent because
if the wedge-cell of dye solution were used alone it would act
as a prism and refract the incident light.
Dr. Mees has used a wedge of neutral black glass (cemented
to a similar shaped wedge of clear glass) in front of the
spectrograph slit to photograph the color sensitiveness curves of
emulsions and the “ cuts ” of dry filters.
Spectrograms secured through the black glass wedge are not
accurate, however, as the nearest approach to neutral black glass
which it is possible to obtain is glass with a noticably purplish
tinge. Glass of such a color will therefore exhibit selective ab-
sorption (will absorb its complementaries) and it is tolerably
certain that all of the results secured by means of the black
glass wedge are inaccurate in the green, yellow, and red regions.
(To he continued next week)
SENTENCES OMITTED FROM “COLOR PHOTOG-
RAPHY” LAST WEEK REPRINTED
\Y7E regret that through some unforeseen accident in making
” up the issue for last week a slight omission occurred in
the third installment of the article, “ Color Photography.”
Several sentences are missing from the paragraph at the end
of page 2079 and this omission is likely to result in a mis-
understanding.
“ In A, Fig. 5, a transmission grating G (a replica — being
transparent — is similar) is shown in place upon the prism stand
of a spectroscope. The slit S and collimator C are at right
angles to the grating G, the grating being placed so that the
rulings are vertical. Upon swinging the telescope, T, to one
side the spectra of various colors come into view and may fie
suitably examined. When using a reflection grating (ruled on
speculum metal) a somewhat different arrangement of the col-
limator and telescope is necessary. In B, Fig. 5, a reflection
grating G is shown on the spectroscope table. The collimator-
tube C is now facing (at an angle) the ruled surface of the
Bell & Howell
Company
ofJJChicago
Announce the opening of their
New York Office Display Room
and Service Dept .
Rooms 614-615 CANDLER BUILDING
220 West 42nd Street
Our Permanent Display Includes
Cinematograph Cameras
Film Perforators
Film Printers
Motor Generators
and Accessories
Just one clear picture after
another with '
Eastman Film
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The film that made motion
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Look for the stencil mark
“Eastman” in the margin.
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EASTMAN KODAK COMPANY,
ROCHESTER, N. Y.
2262
ACCESSORY NEWS SECTION
Vol. 14. No. 14
The Service of Experts
It is worth while knowing, when you
send us a negative, that it will re-
ceive the same expert laboratory
work as if it were our own property.
— TRY US OUT —
Pacific Film Laboratories
Developing and Printing
5813-27 Santa Monica Blvd. Los Angeles, Cal.
INFORMATION
I am interested in Motion Picture Photography
and would like
Without Obligation
on my part to obtain information on the equipment
as checked
CAMERAS
CAMERA ATTACHMENTS
TRIPODS
LENSES
FILM STOCK
STUDIO LIGHTS
LABORATORY APPARATUS
DEVELOPING AND PRINTING
(Tear out this advertisement and mail to MOTION PIC-
TURE NEWS, 729 7th Avenue, New York.)
Name
Theatre
Address
grating, while the reflected image of the spectrum is received
by the viewing telescope, T, at the corresponding angle of dif-
fraction.”
THE REGUN, IN A BUSY HARLEM DISTRICT, IS
COOLED BY TYPHOON VENTILATING SYSTEM
THE Regun, a real theatre with real ideas in modern equip-
ment is situated at 60 West 116th street, in one of Har-
lem’s business districts. The building was remodeled in 1915 by
the Royal Pastime Company who are the owners. J. M. Tilson
of 1133 Broadway was the architect. Its concrete and steel con-
struction make it absolutely fireproof. The exterior of the build-
ing is brick. Terra cotta mouldings add to its attractiveness. A
large cast iron marquis gives the desired effect to the front ele-
vation.
Upon entering, a lobby of unusual attractiveness is seen, which
measures 15 by 20 feet. Tile flooring of a checked design, and
marble walls with a gold border are the decorations therein. The
lobby ceiling is plaster. The doors throughout are metal. The
box office is to the right upon entering. The double automatic
ticket selling device which it contains is of advantage both to the
patron and the management. The projection booth is reached
The Regun Theatre
from the box office. The inner lobby is spacious and inviting.
The floor is cement and covered with carpet of a green shade.
The office of the theatre is to the left and is entered through the
inner lobby. Its size is about four by six feet. The interior
decorations are striking. The walls are concrete, stained a wal-
nut color with a stenciled design in green. Many lamps of
artistic design hang on the side walls. The general interior illu-
mination is a soft green color which is very pleasing to the eye.
Several drop lamps hang from the concrete ceiling. The build-
ing is cooled by the Typhoon Ventilating System. Heat is main-
tained in the winter by the same Typhoon system which then
blows in hot air instead of cold. The house uses the indirect
lighting system. Ten four by four vents are on either side wall
which open into large areaways. A cool draught can be had when-
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 7, 1916
ACCESSORY NEWS SECTION
2263
ever needed. In addition many electric fans hang about the
walls. This theatre can “ back up ” the famous saying, “ twenty
degrees cooler inside.” The projection booth contains two new
Simplex machines, direct current. Mike Warren operates them.
A “ comfy ” dressing room for employees is situated next to the
booth. This house contains a Merroid screen, 17 by 24.
The height of theatre from floor to ceiling is twenty-eight feet.
Its capacity is one thousand. Smoking boxes are to the rear on
orchestra level, an unusual feature for a “ movie ” house. The
orchestra seats are leather upholstered and the chairs in the
boxes are of white frame and caned. Metro, Paramount, World
and Triangle features are on the management’s list for selection.
The theatre opens at one and closes at eleven. The price of ad-
mission is five cents matinees and ten cents evenings. Boxes are
fifteen cents after six o’clock.
The music is excellent and constitutes an orchestra of seven
pieces at the evening performance and five pieces in the after-
noon. Mr. Kistler is the leader. The management uses excep-
tional advertising methods. An “ Ad ” of the Regun is seen in
the New York Journal. They have a mailing list of over two
thousand. Wagon display is also considered beneficial by Mr.
Adams, the manager. A roof garden will be opened atop the
Regun next summer.
FULTON AND ASSISTANTS DEVELOPING AND
TESTING NEW APPLIANCES FOR BETTER
OPERATING
ONE of the most interesting departments of the E. E. Fulton
Company, a Chicago supply house, is the experimental
laboratory under the personal supervision of L. M. Fulton.
Mr. Fulton and the men under him are constantly developing
and testing new appliances to make better operating possible.
Some of the devices which have been
produced by this department, which
have aided the cause of better projection,
are improved lugs, carbon savers, bench
rewinds, fireproof enclosed rewinds and
film patching devices.
Mr. Fulton is an experienced oper-
ator himself and so judges the various
contrivances he makes from the practi-
cal standard of the operator rather than
the theoretical viewpoint of an inventor.
One of the devices produced by L. M. Fulton, which has
been particularly successful among operators, is his enclosed
fireproof rewind. Realizing that no booth is properly guarded
against fire accident unless a thoroughly tested fireproof rewind
is used, Mr. Fulton determined to make as efficient and simple a
device of this kind as possible. The Fulco enclosed fire proof
rewind is the result of a long series of experiments and tests,
made to develop a rewind which would meet the most strin-
gent requirements. As it is now made, it will meet the approval
of any board of fire inspectors. The accompanying illustration
shows the construction of this apparatus.
It will be noticed that fire trap valves are fitted to the top
of the rewind, which permits inspection and repair of film while
it is being rewound with doors closed. The apparatus is very
strongly constructed and supplied with friction reducing and
noise-deadening ball thrust bearings. Rewinding of the film is
impossible unless the door is. closed. This instrument may be
operated either by hand or by an attached motor.
QUALITY means
EVANS
means PERFECTION
We Do Particular Work for Particular People
Developing and Printing ONLY
Evans Film Manufacturing Company
Numbers 416-418-420-422 West 216th Street
Telephone 6681 Audubon NEW YORK CITY
Developing and Printing
Expert and efficient service. Titles a specialty.
Finest indoor studio on the coast in connection,
equipped with indirect lighting giving no glare or
shadows. Reservations made by the day, week or
month. In the heart of the business section.
Superior Films Co.
Robert A. Brackett, Mgr.
Entire 10th Floor
Knickerbocker Bldg.,^Los Angeles
FOR SALE
MOVING PICTURE MAILING LISTS
Only complete one to be had, numbering 22,000;
price, $40.00; itemized by states, or $3.50 per
thousand for states you want. Postage guaran-
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1173 Film Exchanges $4.00
149 Manufacturer* and Studios 1.00
210 Moving Picture Machine and Supply Dealers 1.50
Write for particulars
Trade Circular Addressing Co.
166J4 West Adams Street, Chicago
Franklin 1183
Estab. 1888
Perfect Developing and Printing
TITLES in any language
per foot
OLs complete
Cards Free Tinting Free
Satisfaction guaranteed by our fifteen years’ experience Special price on quantity orders.
GUNBY BROS., Inc., 145 West 45th Street, New York City
Negatives Developed . lc. ft.
Positive Printing .... 4c. ft.
The Universal Camera
For Motion Photography
A°rn R h I 1007 Times Bldg., New York
The UNIVERSAL CAMERA CO. Branches j g2i Market St., San Francisco
559 W. Jackson Blvd., Chicago
The “NEWS” advertisers believe YOU worth while; justify them.
2264
ACCESSORY NEWS SECTION
Vol. 14. No. 14
Music and the Picture
■■
Edited by Ernst Luz
This department is maintained for the exhibitor s assistance with a view of suggesting proper musical illustrations for
current photo plays. MOTION PICTURE NEWS will be pleased to help solve any difficulties the exhibitors may
have with their musical programs. All communications should be addressed to the Music and the Picture Department.
PYLE, GENERAL SALES AGENT FOR BARTOLA,
REVIEWS CONDITIONS IN PICTURE THEATRES
IN an interview with Charles C. Pyle, general sales agent for
the Bartola Musical Instrument Company, Mr. Pyle states
that exhibitors all over the country are waking up to the fact
that one of the greatest assets of the picture theatre is good
music. He states that the sales of the Bartola have more than
doubled in the past twelve months over the same previous length
of time. This, he says, is due to the simplicity of the instrument
which is free from pneumatic action, rubber tubing, discs, belts
and pulleys, and is manually played, the entire action being
electrically controlled.
Mr. Pyle quotes from various letters received by him from
users of the Bartola, which speak for themselves.
W. G. West of the West theatre, Galesburg, 111., and the
Majestic and Willard theatres, Kewanee, 111., writes: “I am
a lover of good pictures and good music. I formerly had an
orchestra of six musicians in each theatre, at a weekly salary
of $125 for each orchestra. I found that the orchestra could
not follow my pictures in a manner that was satisfactory. By
the time the orchestra could master the theme, the picture was
gone and another replaced it. I finally considered the Bartola.
“ This instrument pleased me, so why should it not please my
patrons, because I was pleasing them with the pictures I was
selecting? I had confidence in my own judgment and bought
a Bartola. Here are my deductions, after two years’ experience
with this instrument. First, no orchestra can follow and produce
the wonderful effects and soul-stirring melodies of a Bartola.
Second, my patrons are better pleased with my music than
with an orchestra, and tell me that they are. Instead of tiring,
the music grows on one, its possibilities and effects are so out
of the ordinary and beautiful. I am going to build a new theatre
in the spring and shall install another Bartola.”
Charles Pacini, owner of the new Majestic theatre, New Cozy
theatre and New Crystal theatre, Kenosha, Wis. writes: “I
installed one of your Bartolas in my Harvard, 111., theatre two
years ago. It gave such satisfaction that it convinced me that
I should place it in my New Majestic theatre here in Kenosha,
Wis., and am satisfied that I have made the change. My pianist,
who was formerly leader of the orchestra, now plays the
Bartola, and my patrons are agreed that he accomplishes more
pleasing and appropriate accompaniment than was possible be-
fore. This may sound a bit enthusiastic, but for a fact, if I
could not obtain another Bartola, I would refuse to sell the one
I have, at any price.”
F. J. Rembusch, owner of the Mirror Screen Company, also
owner of the Alhambra theatre, Shelbyville, Ind., writes: “I
have now had a Bartola for three years. I feel as enthusiastic
as I did when I first bought the instrument. I have a musical
education and believe me I am a good judge of instruments.
The Bartola is far the best I have ever heard. The particular
reason why the Bartola is better for motion picture theatres
than any other is this : If you put in a pipe organ you soon
wear people out with it. It is too solemn — too dignified, and
your piano alone is not sufficient for the better things in pictures.
“ With a Bartola you have all of it — you have the pipe organ,
the piano and the orchestra, and then you have all those novel-
ties, like the marimbaphone, the xylophone, drums, etc. I like
the Bartola because it is not a set of whistles. Everyone of the
pipes is real and each stop gives the same color of the instru-
ment that it is designed to play. For example, the violin sounds
like a violin, the clarinet like a clarinet. My competitor put in
a pipe organ recently. The people are already complaining
about it. I cannot find words to express my appreciation,
especially in view of the fact that I have had other instruments
and have been running theatres now for ten years.”
Mr. Pyle goes on to say that there is no longer the difficulty
of approaching exhibitors as there used to be. They are now
in a position where they wish to obtain absolutely all possible
information concerning equipment which will benefit their busi-
ness and increase patronage. He says just as they are looking
for the best pictures, just so they are looking for the best equip-
ment purchaseable.
“ / PAY AS MUCH FOR MUSIC AS I DO FOR FILMS ,”
SAYS THOMAS OF THE STRAND, OMAHA
<<T PAY as much for music as I do for films,” says Manager H.
* M. Thomas of the Strand theatre, Eighteenth and Douglas
streets, Omaha, Neb. “And the music adds one hundred per
cent to the pictures. Some pictures that are not remarkable are
made so by music.
“ Formerly the best musicians considered it below them to
play in the motion picture theatre. But that is changing. I ad-
vertise my musicians- — well known and prominent in Omaha — and
I find it assists in getting the crowds. The motion picture theatre
offers a longer and a more reliable season than the legitimate
house, and this appeals to the musician.
“ I have an eight piece orchestra and two organists. It is a
Hillgreen, Lane and Company organ, built to specifications.
“ Along with the music I count on the interior decorations of
the house to appeal. Having a large stage for the screen, I am
better enabled to follow out this idea. I am just finishing the
redecoration of the house, with a brand new stage setting and
electrical effects.”
Manager Thomas has had the screen at the Strand surrounded
with foliage, flowers, sparkling fountains and other decorations,
with tiny, mysterious looking lights and real live birds twitter-
ing about the place. He is a fan on projection, and the clearness
of the Strand’s pictures, with the beauty of the interior, has often
been the subject of favorable comment.
MOLLER ORGAN IS INSTALLED IN THE GRAND,
HARRISBURG, PA.
Special to Motion Picture News.
Harrisburg, Pa., Sept. 23.
A FINE new Moller pipe organ has been installed in the Grand
theatre, 1426 Derry street, with an opening recital by Pro-
fessor C. Walter Wallace, the blind organist. It was announced
that Professor Wallace will remain permanently at the Grand.
He is now giving a series of nightly lectures in the theatre on the
construction and workings of the pipe organ and their adaptability
to motion picture theatres.
GRADY IS APPOINTED EASTERN REPERSENTA-
TIVE FOR BARTOLA
THE Bartola Musical Instrument Company has just announced
the appointment of John F. Grady as Eastern representative
of the Bartola Company. Mr. Grady will have his headquarters
in Philadelphia, and will act as general sales manager for the
Eastern territory, under the direction . of Charles C. Pyle, gen-
eral sales agent, whose headquarters are in Chicago.
October 7, 1916
ACCESSORY NEWS SECTION
2265
Music Plot for “The Common Law”
Clara Kimball Young Feature
By ERNST LUZ
Max. Projection Time 98 Minutes
Description of Music Number Suggested Cue to Stop Number
1. Desc. (Path.) XXXX “Dawn of Hope.” (,C. Fischer) “The Nevilles.”
2. Rom., Intr.. and Waltz “ Confidence,” by Waldteufel) After artist and friend arrive at country home.
3. Dr. Andte. (IS) ‘A. B. C. Dr. Set No. IS.” — E. S. (Jos. W.
Stern & Co “ I’m working in the chorus,” etc.
4. Inter-One Step (IS) (Play P) “A. B. C. D. Set No. 15.”— A. 1. (Jos. W.
Stern & Co.) End of dancing vision.
5. Path., Intro, and Waltz “ Adlyn.” (J. Remick) Connects 1 and 2.
Stage director and fat man enter office.
6. Inter-Trst (15) “A. B. C. Dr. Set No. 15.” (Jos. W. Stern &
Co.) Boy brings note to Veleria in dressing room.
7. Hy-Rom-Suite (Ditson) Wandering, Entreaty and Contentment. (Ditson
& Co.) Conects 2 and 3.
8. Desc. (Hy-Rom.) “Arietta,” by Pabst. (Ditson & Co.) Veleria takes girl and leaves Neville’s studio.
9. Inter. (Light Desc.), Piano playing” Rendez Vous.” (T. B. Harms) Reception scene.
Im
10. Inter. Trot (Lively) “Tremolo Trot.” (Jos. W. Stem) End of girl’s solo dance.
11. Rom., Intro, and Waltz “ Pomone,” by Waldteufel “ Querida replies in person.”
12. Desc. (Rom.) “Serenade,” by Drigo Connects 3 and 4.
“ Veleria’s Beauty, etc.”
13. Desc. (Light) (Sch.) “Serenade.” (Frommel). (G. Schirmer.) “In am in town shopping, etc.”
14. Desc. (Hy-Rom.) (Sch.) “Romance,” by Frommel. (G. Schirmer) “ New Year’s Eve.”
15. Inter. One Step (Open P.) “Yvette.” (Ricardi & Co.) Storm door and street scene.. Restaurant scene.
ic t :_uc .“Sunrise.” (M. Witmark) Veleria West on at cabaret.
. “ A. B. C. Dr. Set No. IS.”— A. 1. (Jos. W.
Stern & Co.) Herald Building clock on screen.
Andte “A. B. C. Dr. Set No. IS.” — E. 5. (Jos. W.
Stern & Co.) After telephoning at Neville home. Rest, scene.
19. Inter. One Step “A. B. C. Dr. Set No. IS.” — A. 1. (Jos. W. (Quick.)
Stern & Co.) Connects 4 and 5.
Neville’s studio scene.
(Hy-Rom.) “ Boreas.” (M. Witmark) “ Now, I’ll tell you. etc.”
(Light 2/4) (Sch.) “Curious Story." (G. Schirmer) Querida kisses country girl.
(Hy-Rom.) “Old Love Story.” (G. Schirmer.) Connects 5 and 6.
“ Veleria comes home, etc.”
23. Inter. (Light Desc.) “ A1 Fresco.” (M. Witmark) Querida dismounts from horse.
24. Hy-Dr-Andte “A. B. C. Dr. Set No. 4.” — B. 2. (Jos. W.
Stern & Co.) Querida molests Veleria at tree.
25. Agitato “A. B. C. Set Dr. No. 4.” — A. 1. (Jos. W.
Stern & Co.) After Veleria runs away through field.
26. Desc. (Path.) XXXX “Song D’Enfant.” (C. Fischer)
27. Desc. (Hy-Path.) XXXX “Love Song.” (C. Fischer.) Connects 6 and 7.
“ New York again.”
28. Waltz Lento Leg. (IS) “A. B. C. Dr. Set No. 15.”— B. 2. (Jos. W.
Stern & Co.) “ Forget the past, etc.”
29. Agitato (IS) “A. B. C. Dr. Set No. IS.” — D. 4. (Jos. W.
Stern & Co.) After Querida falls through window.
30. .Desc. (Path.) “Meditation by Drumm.” (G. Schirmer.) Letter on screen.
31. Waltz Lento (Leg.) “Dreams of Long Ago.” (L. Feist) Clock dial at twelve on screen.
32. Romantic (Leg.) “Souvenir,” by Drdla. (C. Fischer.)) To End.
16. Light Waltz “Sunrise.”
17. Lively One Step.
18. Dr.
20. Desc.
21. Inter.
22. Desc.
Music Notes: During No. 9, piano playing should be pronounced.
It is not necessary to stop the number to obtain this effect. Nos. 4,
10, IS, 16, 17 and 19 accompany dances on the screen. Care should be
taken to follow the screen action. Nos. 15, 16, 17, 18 and 19 require
prompt segues. No. 1 should be a lengthy slow number. Must be
melodious and maintain a pathetic appeal. No. 2 should be a concert
waltz with a slow legato and melodious introduction. No. 3 a short
andante movement of serious appeal. No. 4 should be a 2/4 modern
dance number for stage dancing. No. 5 is similar to 2. The introduc-
tion should be more serious. No. 6 is similar to 4. Nos. 7 and 8
should be a suite of slow numbers having a positive romantic appeal
and of dramatic effect. These numbers must play about fourteen min-
utes. No. 9 should be a light number known as an intermezzo. No.
10 is similar to No. 4. No. 11 is similar to 2. No. 12 should be a medium
slow melodious number suggesting romance. No. 13 should be a some-
what lighter number than 12. Can be a number in caprice style. No.
14 is similar to 8. No. IS is similar to 4. No. 16 should be a light
waltz movement for stage dancing. No. 17 is similar to 4. No. 18
is similar to 3. No. 19 is similar to 4. No. 20 is similar to 8. No. 21
is similar to 9. No. 22 is similar to 8. No. 23 is similar to 9. No. 24
is similar to 3. Nos. 26 and 27 must both be slow serious numbers.
Both numbers must have a positive pathetic appeal. The two numbers
must play about eleven minutes. No. 28 should be a legato waltz lento
movement. Must be pronounced. No. 30 is similar to 26. No. 31 is
similar to 28. No. 32 should be a medium slow legato number sug-
gesting romance. A number known as a G string number.
THEATRE AND EXCHANGE
MAILING LIST SERVICE
We rent lists of or address contemplated or ex-
isting theatres, exchanges, state rights owners,
publicity mediums and producers, selected as to
territory, class, etc. Twenty thousand changes
were recorded in our list last year. Its use means
a saving to you of from 30 to 50% in postage, etc.
N 8i
MOTION PICTURE DIRECTORY CO.
80 FIFTH AVENUE, NEW YORK
425 ASHLAND BLOCK, CHICAGO
Addressing Multigraphing
Phone, 3227 Chelsea
Phone, 2003 Randolph
Printing Typewriting
Exhibitors Who Enjoy Music
should visit the exhibition rooms of the W. W.
Kimball Co., 507s Fifth Avenue, New York (42nd
Street) and hear our new Unit Orchestral Instru-
ment.
Organists who appreciate tone, touch and handy
control should come in and satisfy themselves that
we have them all, and more.
W. W. KIMBALL CO.
ESTABLISHED
1857
CHICAGO
Eastern Office, 507 Fifth Avenue, New York
The Exhibitor who is quickest to buy
THE BARTOLA ORCHESTRA
is the man who has investigated the market most thoroughly.
CHAS. C. PYLE, General Sales Agent, 708-712 Mailers Bldg., Chicago, 111.
2266
ACCESSORY NEWS SECTION
Vol. 14. No. 14
Building and Furnishings
ABSENCE OF HANGING FIXTURES IS THE
FEATURE OF INTERIOR LIGHT EFFECT
IN THE GERMANIA, CHICAGO
UPON entering the auditorium of the Germania theatre, Chi-
cago, one sees just what is shown in the first picture. The
architect, Adolph Woerner, has succeeded in working out a most
harmonious interior and although the photograph does not show
the decorative colorings, an idea of their effectiveness can be
Fig. 1. The Germania Theatre, Chicago
obtained by noting the various features that make up the decora-
tive scheme.
Probably the first thing that arrests the attention is the presence
of ornamental wall boxes in the center of each panel between the
pilasters. A second glance shows that these boxes are in reality
receptacles for the lighting equipment of the auditorium, and
Fig. 2. Cross Section of Composition Wall Box Showing Arrangement of
Special Lighting Equipment
that there is an entire absence of hanging fixtures of any kind.
The system of illumination for this theatre is, therefore, a fea-
ture of more than ordinary interest, something which is entirely
distinctive, a new method which is coming into great favor. Note
how open and unobstructive the view in all parts of the house
with the central hanging ceiling fixtures removed.
It will be interesting to note by what means this novel lighting
effect is obtained. The sketches of Figs. 1, 2, 3, 4 and 5 were
prepared to explain in detail the equipment, which is installed in
the ornamental wall boxes, and the manner in which the various
units in these boxes are connected by the electric lighting circuits
to give the desired illumination effects.
In looking at Figs. 2 and 3 it is apparent that each wall box
contains three special units which consist of a peculiarly shaped
reflector with shade holder, socket and other wiring accessories.
Fig. 5 shows that each of the center units in the boxes is wired
on the same switch, and that the outside units in all boxes are
on another separate circuit. This arrangement makes it possible
to obtaain three different intensities of light in the auditorium.
With the center units only turned on a dim illumination is pro-
vided which is correct for the lighting of the house during the
progress of the show. By turning on circuit No. 2 only a brighter
illumination is obtained, while with all units in the boxes burning
the result is a bright lighting effect which is desirable for inter-
missions.
The secret of the success of this new lighting method lies in
the special shaped E-65 reflector that is used. The reflector, which
is of silvered glass in one piece, is so designed that it throws the
light from the 100-watt Mazda “C” lamp out onto the ceiling
and away from the wall.
FOUR THOUSAND PEOPLE ATTEND OPENING OF
THE FERRY FIELD, DETROIT
FOUR thousand people attended the opening of the new Ferry
Field theatre, Grand River avenue and West Grand boule-
vard, Detroit, Mich., on August 30. The new playhouse seats
1600 and was built entirely from subscriptions for the $100,000
capital stock procured from neighborhood residents. Walter R.
Smith is treasurer and managing director. Metro, Mutual,
Brady, Fox and V. L. S. E. pictures have been contracted for.
Unusual artistic taste is shown in the decorations and scenic
effects of the Ferry Field. The screen is set in a semi-circle
of pillars in the form of a Greek theatre. There is a fountain
in the center of the stage and behind a bower of ferns the
orchestra plays.
October 7, 1916
ACCESSORY NEWS SECTION
2267
A system of this character is economical to install and operate.
In the Germania theatre only 1400 watts or .21 watts per square
foot are employed for the dim illumination, and with all units
burning the total wattage is 4200 watts or .64 watts per square
foot.
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| QUESTIONS AND ANSIFERS |
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muuiiiniiiiiiinii'niiiiiiiinmm
A«p ping [(mir
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When y<ra want Opera Chairs, remember « have
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Other designs of Upholstered and Unupholstered Chairs unlimited in
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Give Your Patrons
Better Pictures This Fall
l\/TOVING picture patrons are demanding
better pictures. They flock to the houses
that show them regardless of increased admission
prices. You must have good projection light if
you want to attract and hold the most profitable
business.
Follow the lead of the modern theatres, old
and new, that are installing the
WOOD, CONCRETE AND COMPOSITION FLOORS
FOR THEATRES
W; H. Kinsley, Kansas. — / am interested in composition
floors. I have read that such composition will adhere readily to
either concrete or wood. As concrete floors are cold and hard
to fasten seats to, I plan to build the floor with joists in thd
regular manner, merely laying a rough flooring and putting the
composition on this. This would give me a smooth floor easily
kept clean. Will you admse me fully regarding the material and
how it is applied to make it stay ?
Answer. — Wood Floors. A good solidly built maple floor is
about the cleanest and most sanitary and practically noiseless
of all floors. The chairs can be fastened very securely by 1}4
inch screws and will hold permanently. A coat of shellac or
floor varnish preserves the floor and gives a pleasing appearance.
A runner can be put down on the aisles and removed for re-
placing or cleaning purposes most any time at practically no
expense.
Concrete Floors. Second best to wood floors are concrete
floors. With a good foundation and a top layer of two parts
to one of cement about 2 inches thick will give a waterproof
lran&ferteK
TRADE MARK
the most scientific device on the market
for producing a projection light that is
strong, brilliant, steady and always under
perfect control of the operator. Guaran-
teed to give satisfaction or money re-
funded.
Has greater capacity and delivers better
light than any other device on the market
for the price. Two or three weeks is all
we need for delivery. Order now and be
ready for a record-breaking Fall business.
Write today for September Bulletin,
which gives complete information and net
prices, which are the same to all.
THE HERTNER ELECTRIC & MFC. CO.
1908 West 114th St. Cleveland, Ohio
2268
ACCESSORY NEWS SECTION
Vol. 14. No. 14
OPERA CHAIRS
Steel — Cast Iron
Exceptional in Quality — Comfortable
You are invited to make use of our
Service Department. Send blue print
or sketch for Free Seating Plan.
If you are desirous of reseating, we
can help you dispose of old chairs.
Write for Catalog N.
We manufacture Special Out-of-
Door Seating.
STEEL FURNITURE CO.
1475 Buchanan Ave., S. W.
Grand Rapids, Mich.
The film man is
doing his part
it is up to you to do yours. You cannot do
justice to the films you run with alternating
current or old style direct current apparatus.
Let us tell you what the White Light Converter will do for your pro-
jection. Send for booklet “Ghosts” and Bulletin 10922.
Waliia,ELedki<SHanu£at5iiirini Company. 3 aiatXouis
339
Make Your Lobby-
Display Attractive
There is nothing more fascinating to the
public than a bright brass frame to display
your photos or posters.
We make Lobby and Theatre Fixtures
and Brass Rails of every description.
Don’t fail to visit our Showrooms.
Write for catalog.
The NEWMAN MFG. CO.
717 Sycamore Street Cincinnati, Ohio
Branch Factories and Show Rooms:
ioi Fourth Ave., New York, N. Y.
68 W. Washington St., Chicago, 111.
Coast representative, G. A. Metcalfe, 117 Gold-
engate Avenue, San Francisco, California.
and safe floor. It will not be as soft and as resilient as wood,
but seems to be preferred in a thoroughly fireproof building;
also because of its being cheaper. With the 2 inch top layer
as mentioned above, expansion bolts can be inserted and the
chairs made to hold permanently. The permanent fastening of
chairs on concrete floor is dependent only upon the thickness and
composition of the top layer, as well as its evenness of spreading.
Of course it is assumed that a responsible company is installing
the chairs.
Composition Floors. These floors cause more trouble than
any of the two mentioned above. Composition floors are usually
patented by the various companies, some reliable and some
not quite so. In addition to this climatic condition and local
conditions cause cracking and bulging of the composition and
inferior dyes prevent a fast color. This is particularly true since
the recent war prevents the importing of aniline dyes. While
the floor is practically noiseless and has an easy give to it for
walking, this type does not guarantee a permanent fastening of
seats. Some compositions are made so as to receive a wood
screw, which is a little longer than the regular screw, and the
chairs will hold permanently. On the other hand some compo-
sitions are so hard that it is necessary to drill in order to insert
an expansion bolt. The texture of this composition is such in
some instances that the top will split and make it impracticable
for fastening of the chairs. Particular care should be exercised
in the selection of the composition and samples thoroughly tested
whenever possible.
PLASTER SCREEN AND HOW TO MAKE ONE
T. V. Humphrey, manager Pastime theatre, Canadian, Tex.
— I want to know your opinion on making a screen on a plaster
wall, and what you use in making it. My theatre is SO by 80,
the throw is 81 feet. What size screen should I make; I am
using A. C.
Answer. — The plaster wall screen, when made right, has
always proven satisfactory. While there are screens on the
market of a semi-reflecting type that will aid materially in reduc-
ing your bills for current consumption, I take it from your
letter that you are not in a position to purchase one of these.
The best method of preparing the plaster wall is to have a
plasterer finish the wall to a perfectly smooth surface, then
coat with either white Alabastine or some other perfectly white
coating, to which has been added a little blue. Many exhibitors
prefer English whiting, which can be mixed with water, and in
which they dissolve a small quantity of glue. Add just a little
more of the ultramarine blue than you would with the former
method.
It is necessary when using this latter method to wash the entire
coating off at least once a month and recoat, otherwise there will
be a sort of haziness or lack of definition to the picture being
projected, for the dust and dirt that will accumulate in that
time and which will have become deposited on the screen sur-
face, will be considerable, and the screen, equally with the picture
is the one thing that you .must keep in first class condition.
You no doubt realize that with the use of alternating current
it becomes necessary for you to use double the amount that
would be required with direct current ; therefore, I believe that
a picture 12 by 16, which can be obtained with a lens of 5-inch
E.F. will meet your requirements. I would suggest that when
you have your wall coated, you throw a light from your pro-
jector onto the screen and then draw a line entirely around the
projected light about an inch inside of the projected light and paint
a border of black, using a flat black and one that will not wash
or rub off. This will not only add to the effect of a perspective
in the picture, but will enable you to more easily renovate or
recoat the screen when it becomes necessary.
I would like to know how in the world you get a throw of
81 feet when your theatre is only 50 by 80.
DIRECTORY OF NEW THEATRES
CALIFORNIA
rF HE Reliance theatre at San Pablo avenue and Clay street, Oakland,
* recently opened its doors and has taken its place as one of the lead-
ing motion picture houses in that city. This theatre has been constructed
on the site of the old Rice Institute, but so extensive has been the work
of remodeling that it may be regarded as being practically a new building.
The house has a seating capacity of about 1,800 and is being given over
to feature productions. A feature of the entertainment offered is the
music, two special organ recitals being given each evening on the orches-
tral organ that has been installed.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 7, 1916
ACCESSORY NEWS SECTION
2269
BETTER SATISFACTION
This notice is addressed to tie
minority of our subscribers who
do not regularly answer adver-
tisements.
The service described is, how-
ever, open and free to all who
wish our help.
We do not wish to discourage
you from writing diroot to eur
advertisers; in faot, you do not
do enough of it for your own
good, but we do want you to
get the proper goods to fit your
needs.
There are many, perhaps you,
who are too busy to write each
company separately; therefore we
are offering our co-operation,
which means that you will re-
ceive full information on any
subject which you may designate
by merely filling out the coupon,
designating by numbers the goods
in which you are interested.
Your inquiries thus reoeived
will be forwarded to reputable
manufacturers, even though the
goods on which you wish in-
formation are not advertised in
the “News.”
1. Architectural Suggestions
2. Arc Controllers
3. Brass Balls
4. Building Materials
5. Cameras
6. Carbons
7. Chairs
8. Chair Upholstery
9. Converters and Transformers
10. Developing and Printing
11. Developing Tanks
12. Disinfectants and Perfumes
13. Economizers and Bheoetats
14. Electric Signs
15. Elevators and Escalators
16. Exterior Lighting
17. Film Carriers
18. Film Cement
19. Film Cleaners
20. Film Stock
21. Fire Extinguishers
22. Floral Decorations
23. Generators
24. Gas Engines
25. Heating Apparatus
26. Interior Lighting
27. Interior Telephones
28. Lenses
29. Lighting Sets
30. Lobby Display
31. Lobby Novelties
32. Metal Ceilings
33. Motors
34. Mural Paintings
35. Musical Instruments
36. Paints
37. Perforating Machines
38. Printing Machines
39. Projection Machines
40. Projection Machines (Home)
41. Projection Booths
42. Eectiflers
43. Beels
44. Bewinders
45. Screens
46. Slides
47. Slide Ink
48. Studio Lights
49. Tickets
50. Ticket Selling Machines
51. Ticket Taking Machines
52. Uniforms
53. Ventilating and Fans
54. Vacuum Cleaners
Gentlemen: Please send me
descriptive matter ea the sub-
jects marked In the above lists.
Nam
Theatre
City
Mate
Charles Goddard, one of the leading exhibitors of Sacramento, has
taken a lease on the old Kirk-Geary Building at 521 J street, and con-
tracts for remodeling this structure and transforming it into a moving
picture theatre with a seating capacity of 1,600 have already been
awarded to a total of $56,300. When completed this will be one of the
largest theatres in the Capital City.
Contracts have been awarded for the erection of the new Turner &
Dahnken theatre at Stockton, and the work of clearing the site is now
under way. The contractors plan to rush work on this house, and it is
expected that it will be ready for opening shortly after the first of the
year. Work on the new Oakland house of this concern is also being
rushed, and plans are now being made for a grand opening during the
first week of November. This will be the largest motion picture theatre
on the Pacific Coast when completed, with a seating capacity of more
than 3,000.
The Casino theatre, 4319 Central avenue, Los Angeles, owned by Mike
Gore, proprietor of the Liberty and three other Los Angeles theatres, is
undergoing a big change, and will be enlarged so that it has a seating
capacity of 900. This will make it one of the largest suburban houses in
Los Angeles.
CANADA
M. Dufresne has opened a house in Powassan, which is on the main
line railroad. Sturgeon Falls, Onutario. This town, while small, is noted
for being the former site of an extensive Indian camp.
To build a new theatre seems to be the aim of every theatre manager in
Toronto ; the latest to be stricken by this pleasant malady is Mr. Marvin
of the Strand theatre, who it is said will build a most pretentious new
house on a location not yet announced. Mr. Marvin is already interested in
three theatres situated in Camp Borden, Angus and Toronto.
The People’s theatre of Toronto has profited greatly by a change of man-
agement which brings to them Mr. Morris, formerly of the Bonita theatre.
Mr. Morris is well known as a most successful exhibitor, and it is expected
that he will achieve great results with his downtown house.
The Majestic theatre of Winnipeg, managed by Mr. McKinnon, has now
changed hands. Mr. Sherman, late owner, has taken it over and it is
stated will change the entire policy.
According to apparently well founded reports, the Brighton theatre, sit-
uated in the suburb of Parkdale, Toronto, will be replaced by a big house
seating at least 1,500 people and equipped with all the latest conveniences.
A feature of Toronto is the string of large high-grade houses which is com-
mencing to circle the city in the outlying suburbs. The Brighton is being
managed at present by Mr. Pomeroy.
COLORADO
Plans now being made for a $25,000 moving picture theatre at Colfax
avenue and Ogden street, Denver, are said to be only a start on what prom-
ises to be a program for building several moving picture houses in the resi-
dence sections of the city. Those said to be interested in the movement
are August Hahnewald of Leadville, with his brother, Paul Hahnewald;
M. C. Harrington of the Hibernia Bank and Trust Company, and former
Judge Peter L. Palmer.
DISTRICT OF COLUMBIA
The Elite theatre, Washington, a resident house under the management
of Mrs. M. E. Stone, is coming into its own under her hands. Though only
a house of about 300, it is using features with an additional short reel,
either a picture news, a comedy or a travelogue. A neat program is issued
to patrons giving the shows for the week, as well as the hours for the be-
ginning of each show. This latter information has greatly facilitated over-
crowding at any one time. Mrs. Stone has made this program of community
service in that it carries advertisements of nearby establishments.
INDIANA
J. W. Fisher has bought the Victor motion picture theatre at 1720 North
Second street, Vincennes. It has been renamed the Wabash by Mr. Fisher,
who already has taken charge. The new owner plans to change his program.
The Lyric theatre, Marion’s newest photoplay and vaudeville theatre,
opened recently to large crowds with “ Ramona.” Ora Parks, an experi-
enced showman, having been connected with Harry G. Sommers for many
years, is manager of the new theatre.
Carl Jackson and Frank Swift have bought the Edelweiss theatre, Mor-
ristown’s only picture show, from Paul Williams and Laurence Rogers,
who have owned it for several years. The house is the best theatre between
Indianapolis and Rushville. It has always done a good business, and the
new owners plan to conduct the theatre in the same high-class manner.
A short-circuit of electric wires, feeding the carbon arcs of a motion pic-
ture machine at the Lyric theatre, Connersville, recently destroyed a reel of
motion pictures and slightly damaged the operating room of the theatre.
Eugene Hiers, the operator, received slight burns on his right hand. The
management of the theatre emphasized the fact that the steel fireproof walls
of the operating room would have held through any emergency, and that
had the house been crowded no one would have been injured.
IOWA
The Strand theatre, Dubuque, operated by Messrs. Billos, Thanes and
Yainiuas, will soon be reopened on Saturdays and Sundays. The Princess,
in Dubuque, is under the same management.
For reasons not made public, the Delphums theatre at Clarinda has been
closed. It is not known whether it will reopen.
The New theatre at Olmutz, operated by Nick Caroso, will probably be
opened about the first of October. This is a new theatre in the real sense
of the word.
The Orpheum at Oelwien has been closed temporarily.
J. H. Clark, manager of the Isis theatre at Cedar Rapids, has recently
installed in his house a Bartola organ. Orchestra music has provided the
accompaniment previously.
The New Orpheum theatre at Webster City was recently opened. This
house, managed by Colonel Hiatt, seats about 650 people.
The Orient theatre at Oskaloosa, after playing straight pictures during the
summer months, announces that it will show occasional acts of vaudeville
along with its pictures during the winter.
A serious accident to the electric light plant at East Peru caused the
moving picture theatre there to close down temporarily. Messrs. Hiatt
and Jorgenson, proprietors, have set one month before reopening.
After managing the moving picture theatre at Rock Valley for some time,
J. Werkhoven recently announced that he had sold it to W. W. Cocroft.
A recent fire destroyed the Opera House at Toronto. J. H. Bielenberg,
proprietor, was running pictures most of the time.
The Cecil theatre at Mason City, one of the finest houses in the State,
has changed a heretofore invariable policy of nothing but legitimate shows
and has completed arrangements to run pictures when regular shows are
not booked. Jolly Jones, Metro salesman, was right on the job when the
decision was made and got the house signed up with his company.
After being closed during the summer months, the Opera House at Burt,
operated by E. C. Nelson, has been opened for the season.
Willard Seager, manager of the Cozy theatre at Gilman, will soon begin
showing pictures every night in the week. For some time past he has been
running but a few nights a week.
The “NEWS” advertisers believe YOU worth while; justify them.
“MARTIN”
ROTARY
CONVERTER
FOR REAL
“SUN-LIT”
PICTURES
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REEL DISSOLVING
The machine they
are all talking about
The Martin Rotary Converter
is positively the only machine
on the market which does not
require a compensarc for emer-
gency purposes. Its emergency
panel provides A. C. for the
lamps should the rotary for any
reason become temporarily out
of service. The elimination of
this extra expense makes the
Martin the cheapest machine
to install.
Consider this fact when pur-
chasing a converter — It will
save you money.
Over One Hundred Martin Ro-
tary Converters installed in
Chicago alone. Write for list
of theatres using them.
Write for Full Information.
NORTHWESTERN
ELECTRIC CO.
(17 W. Adame St., Chicago, 111.
1909 Brokaw Bldg., New York.
2270
Vol. 14. No. 14
ACCESSORY NEWS SECTION
All Eyes on a Line
A NEW CHAIR
That Enables Everybody to
See and Be Comfortable
Can be changed from an adult’s chair to
a child's chair by pressing the catch and
raising as illustrated. Returns to adult’s
position and locks just as easily.
It provides a child with a seat propor-
tioned to his body, a foot rest the right
height and puts the child’s eyes on a line
with those of adults, enabling him to see
without annoyance to others or discom-
fort to himself. The
Adjustable Chair
offers theatre owners something for which there
is a real need. Fortunately it is not an extra
expense but an added source of profit because
it —
Does away with the free kids.
Increases the patronage of children; also the
adults who come with children.
Attracts patronage of adults who won’t now
attend because of discomfort of holding chil-
dren on their laps.
Attracts patronage from theatres not equipped
with Foco chairs.
FOCO Chairs cost new only a few cents more
than ordinary chairs. Made in all size3 and
finishes both Veneered and Upholstered. Old
chairs can be converted into Foco Chairs at
considerably less than the cost of new chairs.
Write for booklet showing reel of actual
chairs m use.
Family Opera Chair Organization
315IN . 10th Street, St. Louis, Mo.
1 Ui 1* or ward
Upholstered Chair in Child’s Position Upholstered Chair in Adult’s Position
C. F. Sperbeck has sold his moving picture theatre at Reinbeck to C. E
Ames, who took immediate charge.
A. J. Nash, proprietor of the theatre of the same name at Nichols, has
sold his house to C. L. Pike.
,R. E Kent has purchased the Hardacre theatre at Tipton from Mr.
Littlejohn, former proprietor.
H. J. Lego, manager of the Majestic theatre at Ft. Dodge, just installed
a $3,000 Kimball pipe organ. Up to the present time Mr. Lego has used an
orchestra, playing five hours a day. With the addition of this continuous
music, ten hours each day, will be a big feature.
The new $50,000 Grand theatre erected at Estherville by F. H. Graff,
was opened September 20. Exhibitors and exchange men who have seen
this house declare it to be one of the best looking and most modern theatres
in the West. Seating 1,050 persons on a first floor and balcony, the theatre
is the pride of the town, a place of but 4,500 inhabitants. Every seat is an
unholstered one, while the furnishings are equally as good. Special decora-
tors did the interior work. A large pipe organ is one of the many desirable
features.
The picture theatre at Rinard, which has been under the management of
E. F. McCullough for some time past, was recently sold to Ralph Jamison.
After a series of decorations and improvements, the Call Opera House
at Algona has been reopened. It is probable that a policy of pictures and
legitimate plays will be in effect.
Following his purchase of the Grand theatre at Cedar Falls, Edward
Madigan is making some extensive repairs. Carpenters and decorators
have been busy for some time, and a much improved and better house will
soon be thrown open to the public.
Schlank and Gilensky are preparing to open the Dohaney, the largest mo-
tion picture theatre in Council Bluffs. They have installed two Powers 6B
machines, a Minusa screen, and a Fort Wayne motor generator set, secured
from the Western supply Co. at Omaha. The Dohaney is a former legiti-
mate house, and is equipped with seats for 1,500.
Manager Rosenfield is building a new theatre at Creston.
G. H. Peterson has purchased the moving picture theatre at Jewell Junc-
tion.
MICHIGAN
Fire on Sept. 18 damaged the Majestic theatre, Kalamazoo, to the extent
of $20,000. The theatre is owned by Col. W. S. Butterfield of Battle Creek.
The contract for the remodeling of the Family theatre, Port Huron, into
a modern fireproof playhouse has been let. The present Family theatre
building will be converted into a lobby for the new theatre.
Sale of the property on which is located the Detroit Opera House has
been announced, and this means that Bert C. Whitney, proprietor, will
immediately scout around for a new location after the expiration of his
present lease, which runs two years more. The Opera House has been play-
ing motion pictures during the summer months.
Forty thousand dollars is to be spent on remodeling of the Theatorium
theatre at Lansing, for J. M Neal. Fuller Claflin of Detroit is the architect.
The seating capacity will be close to 1,000.
NEBRASKA
Jack Hayser of Aurora has enlarged and redecorated his house.
M. M. Moore of Tekamah has enlarged his house, putting in seventy-five
chairs, secured from the Western Supply Co. at Omaha.
James Martin, manager of the Magic theatre at Fort Dodge, will use
vaudeville and moving pictures in the future.
A. H. Banks has purchased the Family theatre at Omaha.
E. W. Blakeslee has purchased the Empress theatre at Nebraska City.
R. A. Dittper has purchased the moving picture house at Falls City.
PENNSYLVANIA
Scranton has a new theatre, to be known as the Strand. The theatre
opened on October 1. This new theatre has been erected by the Strand
Theatre Company, Inc.
Boyertown will have another moving picture house shortly. Several
months ago the Dreamland theatre, at the eastern limits of the borough,
was razed. Since that time an effort has been made to purchase or lease
the lot at the rear of the W. B. Keely shoe store. It has now been decided
to etect a building on these premises, 60 by 80 feet in size, to be used as a
moving picture house. R. Magners, who had charge of Dreamland, is
also interested in the new project. The building will be located on Chest-
nut street, 125 feet rear of Philadelphia avenue.
H. T. Miller, formerly manager of the Lyric theatre at Duquesne, has taken
over the Avenue theatre at Duquesne, and has changed the name to Miller’s
theatre. He has assumed charge and during the lull in business caused
by the quarantine he is getting the theatre in shape for the fall and winter
months.
Henry J. Blum, of the Gem theatre in Fifth avenue, Pittsburgh, states
that he has let the contract for remodeling and work is to start at once.
He will redecorate and repaint the house both inside and out and the seating
arrangements will be greatly improved.
Announcement has just been made that the management of the Strand
motion picture theatre. Front and Pine streets, Steelton, Pa., one of the
finest motion picture houses in that part of the state, has been taken over
by W. A. Kline, who recently opened a Unicorn exchange at 824 Market
street, Harrisburg. Mr. Kline several years ago was manager of the
Palace motion picture theatre, Harrisburg, but more recently has been in
charge of a film exchange in Washington, D. C.
SOUTH DAKOTA
Bowman and Nordseth, proprietors of the Empress theatre, Canton, re-
cently opened another motion picture theatre in that city.
TEXAS
H. H. Starcke has a new picture house at Seguin. It is the Palace and
seats around 500 on the main floor and balcony. Two Powers 6B machines
grace the operating booth. One other exhibitor, D. E. Petty, with the Won-
derland, is located there.
John Ward, who has been with the Hulsey interests managing the Zoe
theatre at Houston for the past year, has been transferred to Galveston,
where he is in charge of the old Opera House theatre.
H. C. Norfleet, another old-timer with the Hulsey string, now has the Zoe
and Liberty, Houston, under his wing. _ .
A. J. Xydias, head of the Xydias Amusement Company, Houston, is in-
stalling a $10,000 Fotoplayer in his Rex theatre. He has been advertising
the new instrument rather extensively through the newspapers.
The old Cozy theatre has been rejuvenated and is now open, playing
vaudeville and pictures, under the name of the Gulf theatre. It is operated
by the Gulf Amusement Company, Houston.
Pierre C. Levy, Hippodrome theatre. Fort Worth, has recently installed a
$10,000 Fotoplayer, and the crowds visiting his house since this installation
seem to prove conclusively that good music certainly helps.
J. Y. Robb at San Angelo and Big Springs, is another believer in good
music, and has installed a large Fotoplayer in both his houses.
At Quanah, Mike Segal will soon have completed one of the finest thea-
tres in the small towns in the southwest section. His house will cost com-
plete around $60,000 and will seat 800.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 7, 1916
ACCESSORY NEWS SECTION
2271
Thumm Brothers, at Del Rio, who have had quite a bit of bad luck with
fires damaging and destroying their theatres in that Mexican border town,
are now planning a large semi-fireproof structure to house a new picture
show. The new house will probably not be completed until January.
TENNESSEE
The Strand motion picture theatre at 240 Main street, Chattanooga, has
been purchased by D. S. Ethridge, local agent for Ford cars, for a con-
sideration of $20,000. He will continue to run the theatre as a picture
house. Negotiations for the building were carried on between Mr. Ethridge
and E. R. and J. W. Lawless, its owners. The building is brick and stands
two stories high. It covers a lot 25 by 135 feet.
Two of the motion picture theatres at Cleveland, Tenn., the Ocoee and
Moneta, which have been closed and which have been the subjct of litigation
for some time, have been sold at public outcry by Trustee W. O. Taylor.
The theatres were purchased by George N. Shourey, of the Gay theatre,
Knoxville. One of the theatres will likely be operated in Cleveland and the
other moved to Mascot.
WEST VIRGINIA
P. W. Barrett, owner of the Star theatre at Parkersburg, has purchased
the Bijou theatre in that city and will combine the two theatres. The thea-
tres at present adjoin and it wil require the removal of the wall and entire
redecorating when the work of cutting out the walls and changing the floor
plans are completed. It is said that when the work is done the theatre will
be one of the finest in the state and will have a seating capacity of 800
with plenty of standing room so that more seats can be put in later should
it be necessary to increase the capacity. Feature pictures are to be shown
and the theatre is on a ten-cent basis. Mr. Barrett is one of the best motion
picture men in the State of West Virginia and knows the business from start
to finish.
WISCONSIN
Oliver Webb, an architect, is drafting plans for a motion picture and
vaudevile theatre for Milwaukee. The building is to cost about $20,000,
it is reported, and will be located on a site in the vicinity of Ninth and
Walnut streets. Names of the parties back of the new theatre have not
been made public.
The Crystal theatre, Oconomowoc, managed by G. W. Huebner, has
been renovated during the warm summer days, and has opened its fall sea-
son with Paramount pictures.
ALL THE F* LAYERS
of prominence in any sized picture can be furnished
instantly. WIRE US YOUR WANTS. If yea fall to
display tbe face of a popular player who is appearing
at your house you are overlooking an opportunity for
larger receipts. THE FACE OF A WELL KNOWN
PLAYER prominently displayed will draw more money
than the mere announcement of a name.
LARGE HAND COLORED PICTURES.
Size 22 x 28 75c Each Siza 11 x 14 20c Each
SEMI-PHOTO POST CARDS $3.50 per thousand. Prlnl
your announcement on correspondence side and mall
them weekly. PHOTOGRAPHS, size 8 x 10, aU tha
prominent players, 600 different names, 20c. each.
GRAVURE FOLDERS, containing pictures of all the
prominent players, including feature stars, $10.00 per
thousand.
SINGLE COLUMN CUTS of all the players, 800
names, 40c. each.
TRANSPARENCIES, ALL SIZES, from 50c. to $2.50.
FAC-SIMILE OIL PAINTINGS from $8.00 to $25.00,
according to size and frames.
KRAUS MFG, CO., 220 W. 42nd Street. N. Y.
, 12th Floor, CANDLER BUILDING.
Send for Catalogoe of over 600 players and samples fret. Write ns
living details of your doll nights, and we will send yon a remedy.
New and Used Complete Motion Picture Theatre Supplies
Crown Motion Picture Supplies
MANUFACTURERS AND JOBBERS
WE MAKE AND REPAIR
EVERYTHING CONCERNING
Motion Pictures
Factory on Premises 217 West 42nd Street Special Entertainments
Telephone Bryant 4113 New York Furnished
LOBBY DISPLAY FRAME
Milwaukee is in the midst of a downtown building, or rebuilding, boom,
to be more exact. One house, Otto Meister’s new Whitehouse theatre, is
now under the course of construction and will replace the old Vaudette
theatre about November 1. The Princess theatre, owned by the Saxe broth-
ers, will shortly be entirely rebuilt and redecorated. Th American theatre,
owned by Jean Olinger, is also slated to be rebuilt very shortly. Through
some strange circumstance these three houses are all in the same block and
on the same street, and have long been in competition with one another.
SPECIALISTS
MENGER & RING, Inc.
NEW YORK CHICAGO ATLANTA, GA.
304 W. 40th St. 2021 Federal St. Southern Theatre Equipment Co.
Permanent Flowers for Your Interior and Lobby
Attract large crowds. Nothing pulls so effectively as Artificial Flowers in your lobby
and interior.
We have a large theatre decorating department in charge of Mr. Harry T. Jones, whose
twenty years decorating experience is yours for the asking. Advise us size and layout
of your theatre and we will furnish suggestions and estimates FREE.
Our catalogue will be a greit help to you. Many exhibitors find it a handy book to order
from. It's Free.
THE ADLER JONES COMPANY - - ARTIFICIAL FLOWERS
333 S. Market St. Dept. N CHICAGO
For Artistic Lobby
Display and Stage
Decorations
Install our line of Artificial FLOWERS,
TREES, VINES, LEAVES, GARLANDS,
WREATHS AND PALMS.
Estimates made and theatres decorated under
contract by our expert.
Our 32-page catalogue No. 3, illustrating in
colors the latest artificial flowers for Theatre
decoration, FREE.
FRANK NETSCHERT COMPANY, INC.
61 Barclay Street New York City
TYPHOON COOLINGSYSTEM
I TYPHOON FAN COMPANY W 1544 BROADWAY k/NEW YORK CITY
How can an advertiser continue advertising? By giving YOU value.
2272
ACCESSORY NEWS SECTION
Vol. 14. No. 14
Leading Stars
in All Good Theatres
D!
|U PONT Fabri-
koid covered the-
atre seats are water,
dust and vermin
proof — handsome as
leather. Comes in all
grains and colors.
Any grain or finish
desired. Test it out
in your home.
SAMPLES SENT ON REQUEST.
Du Pont Fabrikoid Co.
WILMINGTON, DEL.
Canadian Factory and Sales Office:
TORONTO, ONTARIO
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
I hate to talk about
myself, but
lam eager to talk a
whole lot about the magni-
ficent laboratory and studios we
have built.
I want to tell you all
about our wonderful equip-
ment which is so efficiently operated
by the most capable film organiza-
tion in the world.
I want to explain, in
italics , how scientific manage-
ment permits us to deliver the supreme
degree of Film Quality Properly Priced.
I want to talk just long
enough, and just hard enough, to
induce you to personally visit the new home of
Perfect Developing and Printing
And if you can’t visit us to-
day, or soon, very soon, I want to talk
you into sending a trial order just so that we may
prove how thoroughly and quickly we are
prepared to serve the moving picture trade in
general, and you in particular. How about it?
There are reasons — Come and see them.
Rothacker Film Mfg. Co.
Successors to
Industrial Moving Picture Co.
Watterson R. Rothacker, President
Chicago
IVhen you give your patrons
THE PARAMOUNT PROGRAM
what chance has your competitor f
No film force on earth can break through a
program produced by FAMOUS PLAYERS
LASKY MOROSCO AND PALLAS
XIV. No. 15
PRICE 10 CENTS
The extraordinary
popularity
of Red Feather Features is based on the fac
that the percentage of big plays produced undei
the Red Feather Brand exceeds that of anj
brand coming from a single producer.
Every Monday
there is released a Red Feather Photo Play^thal
is a winner from the box office standpoint£anc
that pleases the crowds to the extent of a re=
newed and insistent demand for Red Feathers
Were you fortunate enough to secure and show
J. Warren Kerrigan in “The Beckon=
ing Trail”
Violet Mersereau in “The Narrow
Path”
Dorothy Phillips in “If My Country
Should Call”
Dorothy Davenport in “Barriers of
Society”
Watch for future releases announced on this
page. They will help boost you to success.
Book Red Feather Photo Plays through any
of the fifty=nine UNIVERSAL Exchanges.
October 14, 1916
2277
MOTION PICTURE NEWS
“ Greatest Stars on Earth”
FAMOUS PLAYERS
LASKY
MOROSCO
PALLAS
Make Paramount paramount
THE great Dr. Johnson was once bored for three hours
listening to a lecture on the natural history of the
mouse. “ What would the man have said,” asked the Doc-
tor, “ if he had had the good fortune to see a lion”?
There are moderately successful exhibitors thruout the
country today who are not using the Paramount Program.
What would be their greater success if they had the good
fortune to get it !
The Paramount Program
because of its hundred stars, because of its plays flowing
from four sources, never suffers from a sameness and
tameness — it is always new, novel, fresh, keen !
And it’s yours exclusively in your territory — remember
that !
Paramount does not play one exhibitor against another.
Paramount protects, secures, guards against any influ-
ence that tends to deprive your box-office of as much as a
single ticket !
Your local Paramount Exchange will amaze
you with the full story of how we help
Paramount Exhibitors. Confer with them
today — tomorrow never comes.
NEW YORK, N.Y.
^ 7flL< .dl
Cj\immounl
The “NEWS” advertisers believe YOU worth while; justify them.
2278
MOTION PICTURE NEWS
Vol. 14. No. 15
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
2279
October 14, 1916
MOTION PICTURE NEWS
Many a packed house is directly traceable to an advertisement in the “ News.”
2280
MOTION PICTURE NEWS
Vol. 14. No. 15
Be- sure to mention “ MOTION PICTURE MEWS ” when writing to advertisers
October 14, 1916
MOTION PICTURE NEWS
2281
Better to read fifty advertisements than to miss the one YOU need*
2282
MOTION PICTURE NEWS
Vol. 14. No. 15
LENORE ULRICH
FORTHCOMING PARAMOUNT PICTURES
LENORE ULRICH
IN
THE INTRIGUE
A story of international scheming to obtain the rights to an
X-Ray gun — the invention of an enterprising young American
The Dramatic Mirror says: — “There is no questioning the entertaining
quality of this production.”
Produced by
Pallas Pictures
Canadian Distributors — Famous Players Film Service, Limited , Calgary, Toronto and Montreal
Released by Paramount Pictures Corporation
Monday, October Qth
o
^.vrKr. y"
(pictures-*
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 14, 1916
MOTION PICTURE NEWS
2283
PARAMOUNT
ANNOUNCES ITS SECOND COMEDY
“BRIDGET’S BLUNDER”
(ONE REEL)
THIS NEW ONE-REEL-ROAR OF
BLACK DIAMOND
will be released October 16th
PRODUCED BY
UNITED STATES MOTION
PICTURE CORPORATION
WILKES BARRE, PA.
J. O. WELSH, Pres. F. W. HARMON, Vice-Pres. D. L. HART, Treas.
Released by
NEW YORK* N.Y.
Flow can an advertiser continue advertising? By giving YOU value.
2284
MOTION PICTURE NEWS
Vol. 14. No. 15
JOIN THE
ARTCRAFT CIRCLE!
The Successful Theater of Tomorrow Lays Its Foundation Today
In Building for the Future the Progressive Exhibitor
Instinctively Books the New Superior Productions of
The First, “LESS THAN THE DUST,” Has
Been Completed and Surpasses the Most Ex-
travagant Expectations. Star and Story Are
Perfect; Cast and Director Have Done Nobly.
This Emphatic Stimulus to the Motion Picture
Art-Industry Will Be Supplied in October.
HUNDREDS OF
LEADING THEATERS
WILL PRESENT THESE PRODUCTIONS
BY ARRANGEMENT WITH
729 Seventh Avenue, New York
AND IN 15 OTHER CITIES
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
V
From the New York American ,
Monday, September 25th.
PUBLIC OPINION-the Court of Last
A Appeal — has acclaimed the triumph
of Greater Vitagraph productions.
Notwithstanding the car strike in New
York City, more than 15,000 people —
the largest audience in the history of the
wide-famed Strand Theatre — crowded
its way into that house on the first day
of the initial showing of “The Chattel,”
in which E. H. Sothern, America s fore-
most actor, made his screen debut.
This notable production, which is but one
of a list of supreme offerings available to
exhibitors through the Greater Vitagraph,
was also selected by the management of
the magnificent new Stillman Theatre,
Cleveland, after a canvass of the output
of the entire field, as the one picture worthy
of the opening of this theatre.
Thus has every claim of the enormous
public interest in the film appearance of
Mr. Sothern been proved by actual re-
sults to the exhibitor.
_ -rr SOYHEBN’
- actor, made !»«
• screen star a
heatre Yef^yfir£.
The chatt®!' hP ha:
ares in wh'Cli
he camera f°L T'
rtf
TTSStfr SES
crowded It- *
fer. Sothern'- worvc
- Vl g<i I°Upe^ son r:
there ln p
shadow. .
‘•The Chattel ^
and K'Vesenhf in fl
^usually
ing company s?ald
especial y v^orK
land, WJ° of the
And thus may exhibitors at all times
demonstrate by actual test the claims
made for Greater Vitagraph productions
as a whole.
kW
A Photoplay Verriort of
5\r Arthur Conan Doyle>
G reai Novel
TKe Firm of Girdlertone
Fea-iurircg
Edna Flugrath and Charlej Rock
Even if Sir Arthur Conan Doyle had never written the Sherlock Holmes stories,
“The Firm of Girdlestone’ would have earned for him the wonderful reputation
and following he enjoys. It has thrilled millions of readers ; it will weave its magic
spell around millions in screen audiences.
The Stars
Charles Rock stands
high' on the English
stage and Edna FIu-
grath, in addition to
her reputation abroad,
is well known to
American audiences.
At the age of sixteen
she was Premier Dans-
euse at the Metropolitan
Opera House and has
played important stock,
vaudeville and screen
engagements both in
Europe and
America.
John Girdlestone and his son discover that they have killed
the maid and not the girl whose life they sought.
A Five Part
Blue Ribbon. Feature
V
V-L-5-E
The Master Drama of a Super- Criminal
The Great Mystery Story By
irve ureat mystery story By
Cleveland rloffett
■in-s -4
William Duncan
•man
Tke Drama of an Arck-F»end of tke Underworld
A Giant of Evil, In Hi$ Supreme, Satanic Struggle
Against Tke Forces of Lz\w and Order
Tke Greatest Detective Drama Ever Produced on the Stage or Screen
A Sot' Part
Blue Ribbon.
Feature *•-
IV 81
aryMj
Ijit
WWWVvNWW
All Advance Booking Records Smashed
l Land office business is the only way to
describe it! From the moment the re-
lease date was announced bookings have
I been pouring in from every district in the
country. It s a landslide for
Earth .ft
And the hevy of winsome heroines in th
Twelve Part Vjiagraph .Super 5eri
The Scarlet Runner
mous Authors of Motor Mysteries
N.and A. M. Williamson.
y WaJly Van. and William. P. 5. Earle
Zerva Keefe
LilliarvTucker
,Loui5Z»ta. Valentine
VITAGRAPII
r V-L-S-E
BRANCH OFFICES:
Atlanta
75 Walton St.
Boston
67 Church St.
Dallas
1900 Commerce St.
Denver
1433 Champa St.
Detroit
502 Peter Smith Bldg.
Kansas City, Mo.
12th &.Walnut Sts.
icisco Washington, DC
ketSt. J 811 E. Street, NW
e City N ew Orleans
:cond; 342 Baronne St.
outh S' Syracuse
> 117 Walton St.
ve St. Toronto
15 Wilton Ave.
e St. Montreal
lypsy
0 Brii
Betty
Howe
Chicago
Adams St. and
Wabash Ave.
Cincinnati
129 West 7th St.
Cleveland
2077 E. 4th St.
Peggy Blake
Los Angeles
643 So. Olive St.
Minneapolis
608 N. First Ave.
New York City
1600 Broadway.
Philadelphia
229 N. 12th St.
October 14, 1916
MOTION PICTURE NEWS
2289
STATE RIGHTS
As the official representative of THE BRITISH WAR OF-
FICE, ADMIRALTY and MINISTRY of MUNITIONS,
I have been commissioned to arrange the broadcast Exhibition
of the Pictures described over-leaf, throughout the United
States of America.
The “Battle of the Somme ” is considered throughout Brit-
ain and the Allied and Neutral Countries of Europe (where it
is now causing a tremendous stir), as the “Greatest Picture in
the World,” while “ Kitchener’ s Great Army ” and “ J ellicoe’s
Grand Fleet ” have caused astonishment everywhere by the real-
istic rendering in motion pictures of these stupendous subjects.
As the British Government desires and the Cause of Civili-
zation demands that these pictures be seen by the people of the
United States, I am in a position to lease same on advantageous
terms. It behooves the progressive Exhibitor to show the un-
varnished truth of this War (as no other medium is possible to
show it) to the members of his Community, therefore get into
touch with me at once.
— an
announcement to
the
CHARLES URBAN
729 Seventh Avenue
NEW YORK CITY
We have secured good advertisers to talk to YOU. Listen to them!
MOTION PICTURE NEWS
Vol. 14. No.
iiiiiiiiiiiniiiiiiniiiHiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiM
C H ARLES URBAN
Presents
“THE BATTLE
of the sonnE”
(FIVE REELS)
The only film ever taken of an Actual Battle in fierce
progress, showing the Terrors, Horrors and Misery of
W ar.
The Allies Big Push on the Somme
will dwarf the most pretentious pictures now being
screened throughout the States, by its Realism, Thrills,
Pathos and Grim Humour.
It’s the Biggest Film Ever Published
From the London Daily Mail
SOMME BATTLE FILM
RECORD CROWDS AT THE
PICTURE HOUSES
The war film of the Battle of the Somme
is proving a record “ draw ” for the picture
houses showing it. Never have war condi-
tions been realized so fully in this country,
and the result is everywhere declared to be
an intensified patriotism.
Below are reports selected at random
from the thirty halls showing the film in
London last week :
Scala Theater. — “ Wonderful business
all- the week. Nothing like it before. On
Saturday afternoon every seat sold before
the doors opened. Two hundred turned
away at many performances.”
Philharmonic Hall. — “ Full houses
every time and hundreds turned away. Ad-
vance bookings very heavy.”
Maida Vale Palace. — “ The biggest suc-
cess we have ever had. Played continuously
to full capacity.”
Palladium, Brixton. — “ Record business.
Long queues waiting for opening of doors
every time. Scores turned away.”
Queen’s, Forest Gate. — “ Broken all
records. Hundreds turned away ; 16,000
saw the film here up to Saturday morning.
Greatest enthusiasm ; people appreciating
realism and obvious truthfulness of film.”
Angel, Islington. — “ Immense. Thou-
sands turned away. Crowds waiting for
doors to open.”
Blue Halls, Ltd. — “ Our two halls at
Hammersmith and our Putney house packed
every time. About 60,000 in' Hammersmith
alone have been stirred by the film. Unable
to accommodate all comers at evening per-
formances.”
King’s Hall, Lewisham. — “ Phenom-
enal.”
Mr. William Jury— the largest distributor
in the United Kingdom, who had the exclu-
sive booking of this film in Britain, advises
that the “ Battle of the Somme ” has been
booked in almost every city, town and village
throughout the Kingdom, many exhibitors
“ shelving ” programmes for which they have
paid as high as $1200 per week in order to
run this picture.
THE OFFICIAL FILM OF THE
BRITISH WAR OFFICE
CHARLES URBAN
729 SEVENTH AVE.
NEW YORK CITY
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
CHARLES URBAN
presents
“JELLICOES
GRAND FLEET”
An Awe-inspiring picture of the
World’s Greatest Battle Fleet
which participated in the recent
Jutland Naval Battle
(Four Reels)
Including Mine Sweepers in operation, the British Subma-
rine Service, Torpedo Patrol on the North Sea — Destroyer
and Light Cruiser Fleet under full headway — Battleships
in heavy seas — Super-Dreadnoughts in action — Broadside
Salvoes of Monster Guns, etc., etc.
THE OFFICIAL ADMIRALTY FILM
Greatest Naval Picture Ever Photographed
CHARLES URBAN
729 SEVENTH AVENUE NEW YORK CITY
niniuiiiiiiiiiiinmiiiniiiinniiiiiiiiiiiiiiinniiiiitiiminmiiiiiiiiiiiiiiiiiiniiiiiiiiiiMiiiiiiiiiiiiiiiniimiiiiiiiiHiiaiiiiiiiiiiuMiiiiiiiiiinHiiuiiMuniiiiiiiiiinigiiiiiiiiiniiiiiiiMra
You are wasting your opportunities if YOU ignore advertising.
2292
MOTION PICTURE NEWS
Vol. 14. No. 15
CHARLES URBAN
Presents
I “KITCHNER’S
GREAT ARMY”
| The most stupendous feat in the History of the World;
showing the Creation and Equipment of an Army of five
| million men in eighteen months.
| (Four Reels)
Note: This feature is most appropriate to exhibit in con-
junction with the “ Battle of the Somme” thus showing the
Army in Creation , and in action, A monster two-hour
| ATTRACTION.
THE OFFICIAL ARMY FILM
MUNITION MAKING
BY 300,000
WOMEN OF BRITAIN
Turning out a Million Tons of High Explosive Shells j
BUILDING BATTLESHIPS I
and |
GREAT NAVAL GUNS |
A picture which will haunt you for weeks.
(Two Reels)
I CHARLES URBAN |
729 SEVENTH AVENUE NEW YORK CITY
Iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiw
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
!^]l!!!lf!ll!!!i!!![!ii;illiiyi!!!ijll!!!I!lll!lljl!!!!]HI{!lslillH!yinSlIlK^
October 14, 1916
MOTION PICTURE NEWS
2293
ll!lllllllllll!llllBIBIIl!Hlllll!lll!!llllllillll!ll!l!!l!lllllllllllllllll!llll!llllllll^
CHARLES URBAN [
presents j
“WITH THE KUT RELIEF \
FORCE IN MESOPOTAMIA” |
(1 Reel) |
Showing the hardships and difficulties of the British and Colonial |
Contingents in Asiatic Turkey encountered in this Seat of War in 1
August. Such a demonstration of tenacity and perseverance has 1
=
never before been so convincingly illustrated. I
Urban Animated War Maps I
===
Showing the principal big actions during the progress of the War I
from the Mobilization of the Russian and German Armies in Aug- I
ust, 1914, to the recent Jutland Naval Battle. 1
These maps have been made according to information received 1
from authentic sources as to the positions and movements of oppos- j
"mg Armies, Gun Batteries, Troop transports and Battle fleets — in |
topographical replica of the environments, of the Battlefields, Cities, 1
Villages, Countries and Coastlines involved. |
By adding to your programme, one split reel of this Animated |
War Map Serial each week, you enhance the interest of your patrons |
by placing before them in a comprehensive manner a REVIEW OF THE 1
WORLD’S WAR. |
14 Releases Now Ready |
Further War Maps are being prepared — in England, keeping up |
to date with the happenings in Europe and Asia, at the rate of one |
split reel per week. |
For list of Maps and terms apply to 1
CHARLES URBAN
729 Seventh Avenue NEW YORK CITY |
I ,!i;. ' ^1: : !|i| :!! : 'iN: :il,: IT : .il -:■: . ,;| ;m ii;,: ,m .i;- ■ ri ,;T
A magazine’s success is measured by its advertising. Look at the “News!”
2294
MOTION PICTURE NEWS
Vol. 14. No. IS
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
Dctober 14, 1916
MOTION PICTURE NEWS
2295
I
w
mmi
WILLIAM A.OftAOY
in association wi tH
WORLD PICTURES
p re s e n t s
SC Gilded
D i r e cUd by
HARLEY KNOLES
* :::
|1
The more YOU read these advertisements the more useful to YOU we can make the “NEWS.
“GRANT, POLICE REPORTER”
KALEM’S
Latest
FEATURE
Series
Ready October 20th
A feature, says the dictionary, is “something of prominence and
importance.” A feature, says the wise exhibitor, is “a picture that I can advertise,
knowing it will draw patrons and please them.”
Neither definition mentions LENGTH — for length does not guarantee
PROMINENCE, IMPORTANCE, ADVERTISING VALUE, DRAWING POWER
or SATISFACTION.
Every Kalem release is a feature — for each Kalem release measures up
100 per cent, in every point that makes up the definition of a real feature.
It costs money to do this — proportionately many times the cost of the
average five reeler. For instance, on “Grant, Police Reporter,” we are paying more
for each one reel story by Robert Welles Ritchie than many five reel scenarios cost.
We are giving you two stars, George Larkin and Ollie Kirkby. We are giving you
productions that are setting new per foot records for programme releases of any length.
“Grant” is no exception. The same exacting test is met by every
Kalem release — The Girl from Frisco,” “ Ham Comedies,” “ The Hazards of Helen.”
All are in regular General Film Service.
The point to you is— BOOK FEATURES, but book intelligently.
Remember that five features on one programme give you five times the punch of the
average five reeler. And remember further, that booking features on which you can’t
make money is not booking intelligently — it is BUSINESS SUICIDE!
“The Code Letter” is the first “Grant” release, October 20th.
KALEM COMPANY
235-39 WEST 23d STREET
NEW YORK CITY
HAVE YOU GOT YOUR SHARE OF THE WINNINGS ON
“THE SOCIAL PIRATES”?
■
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
“Wkafc/ Goiivq Oiv livTke Mutual"
PUBLISHED WEEKLY BY THE MUTUAL FILM CORPORATION. 60 EXCHANGES
VOL. I OCTOBER 14, 1916 No. i g
New Helen Holmes
Chapterplay First
Release Oct. 23rd
IN RESPONSE to more than 6,000 re-
quests from exhibitors for another Hel-
en Holmes serial,” the Signal Film Cor-
poration has made a new ehapter-play
starring this popular favorite. The first
chapter will be released on Monday, Oc-
tober 23. A new chapter will be released
weekly thereafter. The new picture is
undoubtedly the greatest production in
which Miss Holmes has ever appeared.
She easily outdoes all the daring deeds
she has previously performed and yet the
story is entirely logical. Every exhibi-
tor knows how important a box-office as-
set Helen Holmes has proven to be.
Every exhibitor knows that this leading
woman has a tremendous following. He
can imagine how much more of a box-
office magnet a new play will be in which
Helen Holmes outdoes all previous ef-
forts.
“A Lass of the Lumberlands."
The new Helen Holmes picture is en-
titled “A Lass of the Lumberlands.” As
one can gather from its title, it is a story
of the great timbering regions in the far
North. Helen appears as the daughter of
a great lumber baron who controls vast
tracts of standing timber. Ere the first
chapter ends Helen, as a baby, is borne
across a lumber-jam just as the huge
mass of lumber is torn apart by
a dynamite explosion. This is but
the first of the thrills which are to
come. Years later, Helen, now a young
woman, becomes an operator on the rail-
road running into the big timber country.
Railroading, lumbering and all the haz-
ards and perils that are involved in such
tremendous undertakings in a wild, law-
less country, form the background of the
story.
Thrills Come Thick and Fast.
There is not a dull moment in the en-
tire length of “A Lass of the Lumber-
lands.” Thrills come thick and fast.
The great lumber trust engages in
a fight with the independent owners of
timber. Helen’s father heads the forces
of the gigantic corporation. Helen leads
the smaller owners in their fight to live.
On the swirling rivers, over the tracks
of the lumber company, in the forest, the
fight goes on. The tale grows more
thrilling with each succeeding chapter.
Every exhibitor who booked the previous
Helen Holmes serial, “The Girl and the
Game,” knows the business it brought
him. Hundreds have already booked “A
Lass of the Lumberlands.” It may be
booked at any Mutual exchange.
|W1I1IIIIIIIIII1IIIIIIIIIII1
| The Week’s Releases |
B Mutual Star Production.
= =
yy Brand. Title. Leads Reels. ^
^ American, Philip Holden, Waster.. p
H Richard Bennett.. 5 g
1 Turner, Redeemed Florence Turner.. 5 ■
§ Tuesday, Oct. 10th. ^
IH American, Citizens All 2 H
Wednesday, Oct. 11th.
Beauty, That Sharp Note 1 M
Thursday, Oct. 12th. g
Mutual, Mutual Weekly No. 93 1 §j
Gaumont, See America First and sj
Cartoons 1 g
Friday, Oct. 13th. g
Thanhouser, At the Edge of the g
Aqueduct 2 g
Cub, Inoculating Hubby 1 §§
Saturday, Oct. 14th. g
= Cub, Those Primitive Days 1 g
g Cub, Those College Capers 1 g
H Sunday, Oct. 15th. ■
g Vogue, Ducking and Discord 2 =
g Gaumont, Reel Life 1
President Freuler
Fights Censorship
“Treason and incendiarism” are the
words with which President John R.
Freuler of the Mutual Film Corporation
denounces the movement to gain an in-
dorsement of federal censorship from
motion picture producers. Mr. Freuler,
in a telegram last week to David Wark
Griffith, who is aiding in the fight against
censorship, went on record as follows :
“The Mutual Film Corporation and the
other interests which I represent will
never at any time, under any conditions,
submit to or participate in any proposal
to accept censorship in any form. We
are fighting and will continue to fight
every form of censorship existing or
contemplated, city, state or federal. Ac-
ceptance of any form of censorship would
mean the violation of the primary prin-
ciples of Americanism and a surrender of
our right to our business. There is no
possible value, even temporarily, in ac-
ceptance of federal censorship as a foil
against state censorship, since it is es-
tablished beyond question that the states
would still retain whatever censorship
power they may have. Any film man
who stands for such a policy should not
be in the motion picture industry, and
will not be for long. The Mutual Film
Corporation will fight to the everlasting
finish for its principles.”
The lumber jam that is shown as the
climax of the first chapter of “A Lass of
the Lumberlands” is a real one, which
actually cost the lives of some of the men
who attempted to break it up.
Richard Bennett’s
Debut in Mutual
Star Production!
Richard bennett, famous on tt-
speaking stage and well rememberej '
by exhibitors everywhere for his splendi)
performance in “Damaged Goods,” is tt
star of the newest Mutual Star Produ< |
tion. Its title is “Philip Holden-
Waster.” It inaugurates a splendid serie
of Bennett productions, each better tha
the one before. Richard Bennett wi
amaze you by his cleverness in this nev
est of photoplays. It is five reels
length. Every audience will wish it wa
longer. Every exhibitor who runs it wi
have his patrons demanding more Bei
nett productions without delay. By bool
ing the entire series of Bennett Mutu;
Star Productions he will be able to cas
in on that desire of his patrons.
“Philip Holden — Waster.”
“Philip Holden — Waster” is a del
ciously whimsical little play. It is indr
scribably humorous in places. It is higl g
ly dramatic at others. Its sub-titles ar §|
sure to occasion chuckles of real gleti g
Philip Holden is a young author wh r
doesn’t appreciate the value of a dolla; §
His brother, Miles, is just the opposite =
He fairly worships Mammon. Phili =
falls in love with Helen Langdon, a vivdg
cious maid who appreciates Philip’s li?
erary talent. Philip sets forth to carv
out a fortune for himself. He tries if ^
vain to land a position. At last he urj2j
dertakes the sale of stock for a wild-car
mining concern. The orders roll ir;
Philip accepts certificates of stock in lie,
of salary. And then the mine proves
veritable bonanza. Philip finds himsel
so rich that even his banker begins t
patronize him. By chance he overhear
a scheme of his brother Miles’ to driv
down a certain stock. He speculates oi
the tip and grows more wealthy. “Phili;
Holden — Waster” is so good it sim
ply cannot be described in words. I
has to be seen to be appreciated. It i
now available at sixty-eight Mutual ex
changes. October 9 is the release dat
for this unusual picture.
“Redeemed.”
The week of October 9 will see the re
lease of another Florence Turner Mutua
Star Production. “Redeemed” is its title
Magnetic Florence Turner scores an evei
greater artistic triumpn in this new pic
ture than she has already done in previ
ous releases. This popular favorite
known and admired wherever picture;1
are shown. The entire Florence Turne
series may be booked at any Mutual ex
change.
AMERICAN FILM COMPANY. INC. Presents
TheStar ofDama^ecl Goods”
AModern Drama In Which
Hus Noted Star B?en Surpassed
His Wonderful Success In
DAMAGED GOODS4:
First Of A Series Of
Mutual Star Productions
Jeaturing Richard Bennett.
Fate Acts. Released The
Week Of Ocl.9^ Through
68 Mutual Exchanges.
TURNER FILM COMRANY/W^r
The Popular Star
FlorenceTumer
in
REDEEMED
A PoWerful Drama In EVe
Acts, Portraying a Sfory
of Intense Huraan-Interesi.
Released tkeWeek. of 0^.9^
fifth Of A Senes Of
Mutual StarProduclions
featuring This (Webrated
Star. ~Book.The Entire
Series NoWAtAnf. Mutual
The “Series’’ Idea
The trail has been blazed! A new era
in film distribution and exhibition is here! And
the Mutual Film Corporation leads in offering exhibitors
feature productions of the greatest magnitude in “series”— groups of Mutual
Star Productions in five and six acts featuring America’s most popular stars,
each picture being an individual and complete feature of superior merit.
The “series” idea was originated by the Mutual
Film Corporation. It was fashioned out of a thorough study
of the exhibitors’ needs. It was born of actual experience in the operation
of a number of profitable motion picture theatres. It has now come to be the
big thing in film distribution and exhibition.
Here are the basic reasons for the success of
the Mutual “series” idea: It means steady patronage. It
enables the exhibitor to offer his patrons big stars in superior productions on
definite days at regular intervals. It means economy in theater operation. It
enables the exhibitor to advertise each “series” of pictures heavily yet at a
lower cost per picture than the cost of advertising each picture separately. It
builds prestige. It establishes a standard — a reputation for high quality and
consistent programs.
The sixty-eight Mutual exchanges in America
are now offering exhibitors exceptional opportunities to se-
cure big feature attractions in “series.” Mutual Star Productions include:
The Mary Miles Minter Series The William Russell Series
The Richard Bennett Series The Kolb and Dill Series
The Helen Holmes Series The Margarita Fischer Series
The Florence Turner Series, and others.
The Charlie Chaplin series of Mutual Special Features is also available at
all Mutual Exchanges. Wire, write, or call on your nearest Mutual exchange.
Book a few of these “series.” Arrange for special days and special advertis-
ing— and watch your box office receipts grow!
Mutual Film Corporation
JOHN R. FREULER, President
Sixty-Eight Exchanges Located in the Principal
Cities of Ameuca.
riGNAL FILM CORPORATION A
leWand fpect&cular Chapter Play
OPINE
n«
s
'Jeaturinq the Supreme ‘ktorite
FIFTEEN CHAPTERf.
RELEATE DATE OCT 23rd
DIRECTOR JPM'GOWAN
Coming! HELEN HOLMEf
Announcement
We announce for release, beginning,
Monday, Oct. 23rd, a new and spectac-
ular chapter-play — Helen Holmes in
“A LASS OF THE LUMBERLANDS.”
This production will be presented in
fifteen feature chapters. Helen Holmes,
the popular favorite of the big success
“The Girl and the Game,” is the star of
this new production. The author is E.
Alexander Powell. The director is
J. P. MacGowan, who directed “The
Girl and the Game.” “A Lass of the
Lumberlands” was produced by the
Signal Film Corporation. It will be re-
leased thru the sixty-eight Mutual Ex-
changes in America.
“A Lass of the Lumberlands,” starring
Helen Holmes, is just such a play as its
title implies. The story is laid in the
great timber regions of the North woods,
amid the mighty sequoias, pines and
cedars, which make that country famous.
As the film unfolds, every detail in the
operation of the great lumber industry
will be revealed. The lumber camp,
the sawmill, the swirling river, the log
jams, suggest some of the backgrounds
that make “A Lass of the Lumberlands”
For Bookings Wire or Write Your Nearest
a particularly spectacular motion pic-
ture work. The title suggests the op-
portunity for big scenes. Miles of rail-
roads and fleets of freighters are brought
into play.
Helen Holmes in “A Lass of the Lum-
berlands” is a worthy successor to the
successful serial, “The Girl and the
Game.” In this new production will be
found even more sensational scenes and
greater thrills than in Helen Holmes’
previous success.
“A Lass of the Lumberlands” offers
tremendous profit possibilities to the
exhibitor. Here are fifteen chapters
with tremendous cumulative value. The
exhibitor securing this big feature this
Fall is certain of big box office receipts
for fifteen weeks thru the winter.
You Exhibitors who know of Helen
Holmes’ tremendous success in “ The
Girl and the Game” will be anxious to
book this new Helen Holmes chapter-
play, “A Lass of the Lumberlands,” at
once. Bookings are now being made at
Mutual Exchanges.
MUTUAL EXCHANGE
(See Next Page)
SIGNAL FILM CORPORATION Prefknfr
IN A NEW fTORY IN FIFTEEN
fPECTACULAR CHAPTERT
BOOK THIS BIG FEATURE CHAPTER PLAY
NOW! —Ai Any MvbveJ Exchange/
You exhibitors who are seeking big box office receipts —
you who are seeking a steady patronage for a long period of
time — here’s a feature chapter-play that stands out pre-eminently
in the film field.
Helen Holmes in “A Lass of the Lumberlands” is a pro-
duction full of thrills and dramatic climaxes — a feature that is
bound to be a powerful magnet for any house.
“A Lass of the Lumberlands” will be backed by a tre-
mendous National Advertising Campaign. Every avenue of
publicity will be used to bring this remarkable production to the
attention of the public.
If you are looking for fifteen weeks of big box office
receipts— if you are looking for something new in films— if you wish to take
advantage of an unusual opportunity for BIG PROFITS— BOOK Helen
Holmes in "A LASS OF THE LUMBERLANDS” NOW!
WIRE OR WRITE YOUR NEAREST
MUTUAL EXCHANGE
^ -AT ONCE! ^
2305
October 14, 1916
MOTION PICTURE NEWS
MUTUAL
SPECIAL
FEATURE
we&
MAKE capital out of the successful experience of others! Thou-
sands of exhibitors have made big profits on “The Secret
of the Submarine." Beautiful Juanita Hansen, virile Thomas
Chatterton, and an all-star cast thrill audiences with their powerful
portrayals. This great patriotic theme, with its gripping plots and
counter - plots, deep mysteries and international intrigue packs
theatres with every one of its fifteen strong chapters.
Book It Today
■ — at any Mutual Exchange, or apply to Mutual
Film Corporation, 222 S. State St., Chicago
il American Film Co., Inc,
bmarine
Produced by
American Film Company, Inc.
Directed by George Sargent
SAMUEL S. HUTCHINSON,
President
Chicago, 111.
You are wasting your opportunities if YOU ignore advertising.
2306
MOTION PICTURE NEWS
Vol. 14. No. 15
“VOGUE Comedies sure get the
laughs and the crowds,” says one of
Chicago’s big exhibitors, “and each
VOGUE comedy is new and funny
in a novel way.”
Booking at Any Mutual Exchange
MUTUAL PICTURES
u~ "ucKing
iscord
is a two-reel VOGUE com-
edy, released October fif-
teenth, featuring Rube
Miller, Ben Turpin and
Lillian Hamilton. It’s one
continuous laugh spark-
ling with fun, thrills and
burlesqued melodrama.
-I-I Pllrn TtIC Santa Monica Blvd., at Gower
V Ogue riilllb, Street, Los Angles, Cal.
General Offices: 6235 BROADWAY
CHICAGO, ILLINOIS
Slapstick with a Reason
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 14, 1916
MOTION PICTURE NEWS
2307
IMUTUAlSERlESr; /
Give your patrons a 5 weeks tour on this
GAUMONT SPECIAL
viMurium ^rtUMk
A railway train and your theatre are alike:
the last hundred empty seats are all profit —
when you fill them. Book “Fantomas” and
you are sure of a crowded house each week for
five consecutive weeks. “Fantomas” will do
for you what it does for others ; pack your theatre
to the doors.
THE PHANTOM CROOK
THE HAN IN BLACK
THE MYSTERIOUS FINGER
PRINT
THE
THE
“Fantomas,” an international success, has
made millions for exhibitors all over the world.
The Atlanta Mutual Branch Manager reports,
“The ‘Fantomas’ Series is creating a sensation
throughout this territory.” All other Branches
say the same.
Millions have read the “Fantomas” stories
this summer in a great syndicate of newspapers.
Cash in on the interest already created by show-
ing the world’s greatest criminal on the screen.
Show “Fantomas” as a profitable preliminary
to Gaumont’s next sensational series, “The
Vampires, or The Arch Criminals of Paris.”
This will be issued weekly ^in^9 episodes, each
complete in three reels.
6aamoot
Co-
FLUSHING, N. Y.
<GaOn)oi)t>
JACKSONVILLE, FLA.
<(JaQn)oi)t>
How can an advertiser continue advertising? By giving YOU value.
MOTION PICTURE NEWS
mWYgooKfX
^ gL
Keystones are
Comedies of Quality
( Released only by Triangle )
Be sure to mention “MOTION PICTURE NEWS” when writing to advertisers
October 14, 1916
MOTION PICTURE NEWS
2309
TRIANGLE
RELEASES FOR WEEK OF OCTOBER 82
Wilfred Lucas
rian
“Rummy” is a sweeping, sensational story of a “star re-
porter” on a big city newspaper. You need have no fear that
your patrons will yawn over “Rummy,” for it has all the ele-
ments that give it an irresistible human appeal. With all his
brilliant prospects this brilliant newspaper man lost faith in his
wife and sank down into the depths. The story of his regener-
ation and restoration is something to remember. Wilfred Lucas’
work in “Rummy” is convincing, and the able support given him
by the Fine-Arts cast makes the play something that is tangibly
alive and compelling. Theatre goers everywhere will recognize
“Rummy” as a page from life.
Triangle -Kay -Bee
If there is a single community anywhere that will not love
the simple romantic tale in which Bessie Barriscale appears this
week, that community ought to be ostracised by the rest of the
country. In “Plain Jane” Bessie Barriscale does some of the
best work of her career, and she has been given a vehicle that
sets forth her talents superbly. Here we have a sweet, old-
fashioned love story that contains all the elements that make it
a sure-fire popluar success. When you have finished with “Plain
Jane” if you do not get requests for a repeat it will be because
your audiences are both dumb and blind. “Plain Jane” is one
of the sure-fire money getters of the season, and Bessie Barriscale
reveals an entirely new and attractive side of her great talent.
Keystone Comedies
Two corkers this week. Watch for them,
You are wasting your opportunities if YOU ignore advertising.
2310
MOTION PICTURE NEWS
Vol. 14. No. IS
cmNsusmss opinion
THE BIGGEST CINEMA SPECTACLE
EVER PRODUCED.
BROADWAYS UNRARALELLED SUCCESS. W
STILL STANDS SUPREME
Thebi$$estand safest proposition
ever offered in the motion
picture business.
EXECUTIVE OFFICES, TIMES BLDG . NEW YORK, N.Y.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 14, 1916
MOTION PICTURE NEWS
2311
Evening Newspaper
TUESDAY, SEPTEMBER 12, 1916
“CIVILIZATION” AND OTHER HITS
U I M
I r
In
ENID MARKEY
‘‘Civilization” at Park TheatrrI
.. 7?//
urea t Spectacles
Have Now BeenSeen
And Still
THESE FAMOUS WRITERS
ASSERT.
“Greatest of all”
“ZIT”-&//. 12th.
“Masterpiece of the Twentieth Century”
JANE M’LEAN .Sept. 13th.
Yet in spite of the disasters shown, there
runs through the picture a theme of such
beauty that when it is ended you feel
that you have indeed been walking on
the mountain tops. It is impossible to
compare “Civilization” with any other
production, as it stands alone in its maj-
esty, terror and soul-thrilling power.
STELLA FLORES - Sept. 21st.
OPENED LAST SPRING
AND STILL PLAYING TO CAPACITY'
-THOS.H.INCE'S
$ »- 0°Q'000 CINEMA spectaclIT
SOME TERRITORY STILL OPEN TO
STATE RIGHT BUYERS
EXECUTIVE OFFICE5,“TIMES BLDG.,NEW YORK,N.Y.
Better to read fifty advertisements than to miss the one YOU need.
2312
MOTION PICTURE NEWS
Vol. 14. No. IS
The Thanhouser Laboratories are Open to You
Have You Ever Felt, Mr. Producer,
That Your Photography Lacked A
Truly Artistic Touch?
Have You Ever Wished That You
Could Get Developing and Printing
Equal To That Shown Consistently
in Thanhouser Plays?
Your Wish Can Come True. The
Thanhouser Film Corporation Is
Now In A Position To Do Your
Work.
No little part of the excellence of Thanhouser photography
is due to superior developing and printing. No laboratory
is better equipped than the Thanhouser Film Corporation’s;
none is manned by artists more expert.
The Thanhouser Film Corporation is not interested in
contracting for work of an inferior quality, in which perfect
developing and printing are not necessary.
For those Companies that have expensive negatives and
demand that their prints be upon a par with their produc-
tions, the Thanhouser Film Corporation offers laboratory
work unsurpassed.
Thanhouser Film Corporation
EDWIN THANHOUSER, President
New Rochelle, N. Y. Jacksonville, Fla.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 14, 1916
6o\d Roosferft
The Pillory
itv five parts
scathing denunciation of* bigotry and most effectively
■ portraying types of character suck as Hawthorne made
immortal in "The Scarlet fetter”
Featuring the iavorite
Florence ZaBadie
Produced hy JfiarChouser
J^eleased Oct.Stk
— RECENT AND FORTHCOMING GOLD ROOSTER PLAYS
The Fear of PoVehtY — Sept. 10 The Pillory - — —
The Test — — — - Sept. / 7 Th e L/ghtThat Failed — 1
Saint, Devil and V/ohan - Sept. deuce The Pi rate —
We have secured good advertisers to talk to YOU. Listen to them!
2316
MOTION PICTURE NEWS
Vol. 14. No. 15
LPathe
' What a discerning exhibitor
says of*
Lake Comedies
produced
frYou sent us a Lonesome Luke 1 dowry here and
believe me 'Luke’ put it all over (tnentionin^
by. name a t amous comedian ). LJi-lS IS HO bull and
I can assure you Luke' made the hitfk priced one ’
look like thirty cents’9
Jony Zellers of the Perry Sffcatre,
Jtazard, Jiy?
"Luke 'comedies make the
beyt progrant better:
Current J^eleare
"Luke’s Speedy Club Life”
Released. Oct. I
Be sure to mention “MOTION PICTURE NEWS” when writing to advertisers
October 14, 1916
MOTION PICTURE NEWS
2317
Wars cruelestWjunhs
PIERCE THE HEARTS
AT HOME
-A. 4.
THIS IS “THE GIRL HE LEFT
BEHIND HIM”
HERBERT BRENONS
PRESENTATION OF
NAZIMOVA
in
WAR BRIDES-
;
Marion
Wentworth
x-
SOLE DISTRIBUTOR
LEWIS J . SELZNICK ENTERPRISES INC
NEW YORK CITY
Many a packed house is directly traceable to an advertisement in the “ News.1
MOTION PICTURE NEWS
Vol. 14. No. 15
; i Jill ^SS-1
SELZNICK<5>PICTURES
CLARA KIMBALL YOU/iG
^ sap ft a >#
The C?mm?n Law
Scores A Veritable Triumph
dmEki Week-Day Records For My Houses -
Marcus Loew
WHAT THE FOREMOST AUTHORITIES
ON MOTION PICTURES HAVE TO SAY
c
The million and more readers of the
book will find the appealing love story
of Valerie West, the artist’s model,
and Louie Neville, the painter, ab-
sorbingly revealed on the screen. The
sensational touches that gave the
novel such wide vogue have been re-
tained, but are depicted with such ex-
ceptional taste as to give offense to
none.— VICTOR WATSON in the
NEW YORK AMERICAN.
“The Common Law” attracted
throngs to the theatres, both down-
stairs and an on the roof. . . . Beauti-
ful models are never more beautiful
than when played by Miss Young, and
Miss Young is even prettier as Valerie
West in the Chambers novel than she
was as Trilby. — JOHN LOGAN in
the NEW YORK HERALD.
“Clara Kimball Young Scores a
Great Hit in ‘The Common Law’” —
This picture is playing to capacity
audiences at the Marcus Loew thea-
tres. The initial Selznick production
makes him one of the most important
producing factors in America from
the beginning. — NEW YORK EVEN-
ING WORLD.
“A Magnificent Production” — Lewis
J. Selznick has made an even greater
photoplay of “The Common Law”
than Robert W Chambers made a
successful novel. — NEW YORK
EVENING SUN.
In “The Common Law” Lewis J
Selznick has again shown that he is
a great believer in the necessity of
lavishness in making a picture a sure
winner. He has spent an enormous
sum in the production, and yet he has
not been wasteful as he has made
every dollar count in the production
of a remarkable picture. No detail
missing; every dollar spent will bring
back many dollars to the treasury of
his producing company. — LEWIS
SHERWIN in the NEW YORK
GLOBE.
A beautiful and popular star, a
story by one of the most popular au-
thors of the day, and magnificent
direction by Albert Capellani gives to
This Selznick picture the impetus such
as few producers have been able to
gain. . . . Photographically the pic-
ture is also a superb production. —
“Z1T” in the NEW YORK JOUR-
NAL.
October 14, 1916
SELZNICK#>PICTURES
UNION
(AM
CLASS OF SERVICE
CLASS OF SERVICE
iKwan after (fit cheek < number of
•orti i Dus Is ■ dor mouoc*. Other-
wise its character is Indicated by Dto
lymbol appearing ally the chock.
IEWCOMB CARLTON.
E. ATKINS.
RECEIVED AI 821 SIXTH. AVENUE, NEAR 46TH ST, NEW YORK *SKST
B33NY AC 50
PH CHICAGO ILLS 1013A SEPT ^5TH 1916
LEWIS J SELZHICX
CLARA KIUBALL YOUNG FILM CORFU, 49 ST AND SEVENTH AVE
CLARA -KIMBALL YOUNG IN THE COMMON LAW DID THE BIGGEST BUSINESS IN THE
HISTORY OF THE STUDEBAKER THEATRE OVER TWO. THOUSAND ON THE TWO DAYS
EVERYBODY WELL PLEASED ALL THREE HORNING PAPERS TRIBUNE HERALD EXAMINER
GIVE PICTURE WONDERFUL CRITICISM ACCEPT OUR CONGRATULATIONS
JONES LINICK AND SCHAEFFER CO
AARON J JQNES PRES.
1330PM
If he (Robert Chambers.) is one of
those proud authors who scorn the
plebeian movie, he will, after seeing
how the Clara Kimball Young Film
Corporation has handled his brain
child, take movies to his heart and
embrace them. . . . Miss Young ful-
fills the extravagant description
Chambers gives his beauteous heroine
. . . Capellani staged "The Common
Law” in a masterly fashipn. . . . Miss
Young holds the center of the stage
and charms with her truly exotic
beauty.— LOUELLA O PARSONS
in the CHICAGO HERALD.
It is an assured triumph. It has the
magnetic personality of a beautiful
star, the splendid stage craftsmanship
of Capellani, and the justly popular
novel of Robert W. Chambers. As a
picture “The Common Law” rivals
some of the most spectacular revues.
It is scenically magnificent. — W. K.
HOLLANDER in the CHICAGO
DAILY NEWS.
“Something Different Wins” — If
Lewis J Selznick turns out more sub-
jects as good as this one — a tense, in-
teresting and human story for the
sophisticated — he may well stick out
his tongue at his disagreeable com-
petitors, who scotfed at his idea of
something different. — JUANITA
GRAY in the^CHlCAGO EXAM-
INER
Mr. Capellani, the director . . . has
wrought quite wonderfully. ... It is
so admirably done that it nowhere
hangs heavily. ... It is a well-made
picture technically, and Miss Young is
both beautiful and histrionic. — •
KITTY KELLY in the CHICAGO
TRIBUNE.
Clara Kimball Young is charming
apd appealing. Her leading man and
the rest of the cast are wonderfully
capable. Capellani, the director, is a
positive genius. If the future produc-
tions of the Lewis J. Selznick Enter-
prises are of this remarkable calibre
this organization will receive a hearty
welcome from the American public. — .
OMA MOODY LAWRENCE ia>
CHICAGO EVENING POST.
Congratulations to Clara Kimball
Young in the successful launching of
her great motion picture venture and
more congratulations to Lewis J.
Selznick, the daring producer, with
his first “C. K. Y.” picture. The:
Studebaker is playing to capacity au-
diences and you are lucky to be abld
to get into the theatre at all during
the opening engagement of “The
Common Law ” Albert Capellani is
the director among all directors. —
ROB REEL in CHICAGO AMERI-
CAN.
How can an advertiser continue advertising? By giving YOU value.
2320
MOTION PICTURE NEWS
Vol. 14. No. 15
^ . -
'
’ :
Selznick4J>pictureS
' g| " ' " ” '
SOLE DISTRIBUTOR
LEWIS J.SELZNICK ENTERPRISES INC.
NEW YORK CITY
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 14, 1916
MOTION PICTURE NEWS 2321
TERNS
THE QUALITY SERVICE
for all theatres -
large and small •
Twenty eight exchanges
UNICORN FILM SERVICE
CORPORATION
126 West 46th Street,
New Yorfc City.
Many a packed house is directly traceable to an advertisement in the “ NEWS.”
2322
MOTION PICTURE NEWS
Vol. 14. No. 15
' Comedy
HARRY MYERS AND
ROSEMARY THEBY
in THEIR INSTRUMENT
-furniture”
oct it ^<ssSi
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advert: .rs
MEIROW^
s William Shaktspearc’S
UAL1TY ' Tictures Corporation V)itl
t X, BUSH Mi4N
' E ILLY B A Y N E
||S!j!|
— .. . 'W
— w
■ ■ ■-»' ■ ■
METRO Relieves its best service to the exhibitor lies in
productions that guarantee great box office returns and
offers ROMEO AND JULIET as the
supreme profit maker of tke year.
1 RODUCED at a codt of $ X50.000 t with a cadi 9 f 600 chosen
players, this , the Lo^e Story <f the Ages' eclipses the possibili-
ties of the spolcen drama.
CTARS of the Greatest Popularity with Motion Picture
^ audi ences in the mo^t magnificent spectacle drama
in the ki^ior^ of the screen..
J CLASSIC in Eight Acts, a heart compelling drama with cl
Q/jL Sure appeal to e7?ery man, yeoman and child in the Ivor Id.
FRANCIS X. BUSHMAN
Crowned King of the Screen and
BEVEfLLY BAYNE
Queen cf JAlotion Pictures.
in tKe Titular R.oles
BOOKING NOTK as a Special 'Production at
cALL METR.O
jEEiiulhiuiiiz
quality ^
PICTURES CORPORATION^5®7
jDreSeirts
FRANCIS X. BUSHMAN
and BEVER-LY BAYNE
A Diplomatic Romance
ji. Five zAcfc ^METFG IVO vtde vpl aj)
Adapted and Directed by JMr. Bush, mart
unfolding a story of romantic horvey
irmniiirmni
October 14, 1916
MOTION PICTURE NEWS
2327
EEINE-EDISON-SELlfrESSMY
SERVICE
llfc
“THE
THAT
COUNTRY
GOD FORGOT”
Relentlessly, the sun beats down on
the desert — and on the woman! Help-
less there on the burning sands, she
finally realizes how much she loves her
husband whom she deserted for the
soft-spoken stranger.
And the tempter, what of him? Fate
cuts merry didoes in The Country
That God Forgot! Red-blooded man-
hood, honest self-sacrifice, intrigue,
crime and sincere love — and all in the
Great Solitude!
In the end, a great awakening came
to Helen Brant — in the end, a great
punishment came to the Snake
Eden!
in
A Selig Red Seal Play Carrying- a Big- Smashing- Story of the
Western Wastes and of a Man’s Love for a Woman. Tom
Santschi is Presented in His Greatest Part and is Supported
by George W. Fawcett and Mary Charleson. . . .
BOOK NOW THROUGH
Klein e-Edison-Selig-Essan ay Service
SELIG POLYSCOPE CO.
CHICAGO, ILL.
We have secured good advertisers to talk to YOU. Listen to them!
2328
MOTION PICTURE NEWS
Vol. 14. No. 15
(r
IHNE-EDIS0N-SEU6ESSSW
..,1^
SERVICE
WILLIAM GILLETTE
is presented in
SHERLOCK HOLMES
Directed by Arthur Berthelet
In “Sherlock Holmes” we are offering you the
greatest Super-Feature of the year — a seven-act
drama full of thrills and romance.
Millions have read A. Conan Doyle’s stories of
“Sherlock Holmes.” Tens of thousands have seen
William Gillette in the stage version of these tales.
Hundreds of thousands will see the motion picture
play. Let SHERLOCK HOLMES fill your theater.
NOW BOOKING
through the exchanges of the
Kleine = Edison = SeIig = Essanay Service
^sisonioiu
Trademark
Reg. U. S. Pat. 1907
1333 Argyle Street, Chicago
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 14, 1916
MOTION PICTURE NEWS
2329
EElNE-EDJSON-SEUfiESSSM
SERVICE
lllifc
HENRY B. WALTHALL
the Mansfield of the Screen
with
Antoinette Walker
is presented in
“The Sting of Victory”
in 5 acts
A romance of the South with
stirring scenes of love and war.
Directed by J. Charles Haydon
★ ★★★★★★★★★
Coming Week of October 16th
EDNA MAYO
with
Eugene O’Brien
is presented in
“The Return of Eve”
in 5 acts
A fascinating love story of a primitive boy and
girl, unfolded in the natural settings of the wild-
wood. making of the play a masterpiece of art.
By Lee Wilson Dodd
Directed by Arthur Berthelet
BOOK THEM NOW
KLEINE - EDISON - SELIG - ESSAN AY SERVICE
Trademark
Reg. U. S. Pat. 1907
GEORGE K. SPOOR, PRESIDENT
1333 Argyle Street, Chicago
Many a packed house is directly traceable to an advertisement in the “ News.’
2330
MOTION PICTURE NEWS
Vol. 14. No. 15
THE SELIG POLYSCOPE CO.
HAS SECURED
EXCLUSIVE RIGHTS
TO FILM
The World
Championship
Baseball Series
Every move made on
the diamonds to be
presented
All the baseball stars
to be filmed in
action
A Money-Getting Feature in Five or More Reels
Book NOW
KLEINE-EDISON-SELIG-ESSANAY SERVICE
Exchanges in Twenty- three Principal Cities
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 14, 1916
MOTION PICTURE NEWS
2331
cNeiri0 ' Edison -Seli<j-&ssanaij Service
By special arrangement with F. Ziegfeld. , Jr.
GEORGE KLE!NE presents
Wur
‘Billie B\ir/ce
Supported by Henry Kolker
A Motion Picture Novel by Mr. and Mrs.
PdJPERT HUGHES
NJO higher standard has ever
" ^ been attained in the art of cinematog'
raphy than that achieved by th^ twenty chap'
ter novel, “Gloria's Romance." No greater star has
ever been presented on the screen. No greater cast
has ever been assembled. No author greater than
Bvupert Hughes has ever been employed to write a
continued photoplay. No producer has ever at-
tempted such a great undertaking. No serial pro-
duction has ever been favored by such tremendous
patronage, Billie Burke in “Gloria’s Romance” re-
mains the SUPREME attraction. Bookings may be
made Now at any Exchange of the KLEINE-ED1SON'
SEIIG-ESSANAY Service.
GEORGE KLEINE
80 Fifth Avenue, New York City.
A magazine’s success is measured by its advertising. Look at the “News!
2332
MOTION PICTURE NEWS
Vol. 14. No. 15
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 14, 1916
MOTION PICTURE NEWS
2333
PHOTOPLAY ,
THE WAR BRIDES
WITH BEAUTIFUL
VIRGINIA PEARSON
WRITTEN BY MARY MURILLO
DIRECTED BY KENEAN BUEL »
FOX FILM CORPORATION
We have secured good advertisers to talk to Y OU. Listen to them !
-
JANE GREY
AND
FRANK MILLS
are featured
in this production
It combines scenes of simple country life with
stirring incidents of the frontier.
It culminates with a gathering of nieht riders
and a magnificent storm scene.
PRODUCED FOR THE
INTERNATIONAL
'•-TV - ■
, , .
£
INTERNATIONAL
Latest Golden Eagle Feature
“The Flower of Faith”
Exhibitors everywhere proclaimed “Jaffery,” the first Golden
Eagle Feature, one of the best features of the year.
These same exhibitors are now booking “The
Flower of Faith” and looking forward
■ to the next International
announcement.
Z
GOLDEN
PLAY BALL
A Timely Baseball Picture.
Managers McGraw and Donovan and their
teams of Giants and Yankees together
with 18,000 enthusiastic New York fans
are among the actors in this episode of
Beatrice Fairfax.
HARRY FOX AND GRACE DARLING
as usual are. the stars. With them are featured
OLIVE THOMAS and NIGEL BARRIE
It is the latest episode of
Beatrice Fairfax
729 Seventh
Avenue
Scenario by
Basil Dickey
Produced for the
INTERN AT IONAL
Film Service, Inc.
By Wharton, Inc.
New York
Story by
Beatrice Fairfax
2336
MOTION PICTURE NEWS
Vol. 14. No. 15
&”«=•
ss s«'«
>* b? * *e h««s f the ®we «
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 14, 1916
MOTION PICTURE NEWS
2337
Our advertisers tell us when we give YOU the best magazine.
ADAPTED FDOM
WORLD FAMED NOVEL- READ BY MILLIONS ‘ .
MODERNIZED ^ PICTURIZED
IN SIX FASCINATING PARTS
■ - ONLY ONE THEATRE BOOKED IN TOWNS OF 100000 00 UNDER
All THEATRES IN CITIES Of OVER 100.000 PROTECTED
ACCORDING TO NUMBER OF DAYS BOOKED.
ARRANGE NOW FOR EXCLUSIVE BOOKING IN YOtH? CITY/
- RELEASE DATE OCT. 15 Qfc
UT GET BUSY!
YOUR COMPETITOR WILL ^ \
HEPALDjFILM
UEO ROSENGARTEN
ADDRESS
W46TJST. NYC
PWONE
6681 BRYANT
4 1 w
it l
! I
1 '
jfl
October 14, 1916
MOTION PICTURE NEWS
2339
the theatre
that runs it.
Greatest Box Office Success
in the History of the Screen
MAURICE
COSIELE
v The
^ Master Star
i S3
Chaimin^
EIHEL
GRANDIM
in.
Sir ec Jed by
IHayes Hunicr
Produced by the Erbo graph Co.
Presented by
CONSOLIDATED
FILM CORPN
at.GOeBEL, Pres.
LUDWIG C a £ RB, Treas
rEE
Overland^
6CYLINOER-iqi7 MODEL
TOURING CARS I
CASH VALUE * Ql£ EACH
TO MOTION PlcfuRE
THEATRE patrons
4SK ABOUT ll\
1482. Broadway
NEW YORK
rovelizedby
>eri PaysonTerhune
BOOKINTG NOW
AX
METRO
EXCHANGES
If you like the “News,” write our advertisers; if not, tell us.
1
UNITY
729 7thAVE..NEW YORK
PEREZ (TWEEDLEDUM)
“The Scream of the Screen *
IN
TWEEDLEDUM COMEDIES
FIRST RELEASE
TORPEDOED BY CUPID, 1 reel October 9th
Followed by
A SCRAMBLED HONEYMOON, 2 reels October 16th
SOME HERO 1 reel October 23rd
TWEEDLEDUM’S BUSY NIGHT 2 reels October 30th
PRODUCED BY
EAGLE FILM COMPANY,
Jacksonville, Fla.
BILLY DUNN
Supervising Director
Exclusively distributed by
EVERY COMEDY A FEATURE
October 14, 1916
MOTION PICTURE NEWS
2341
IF YOU ARE
FROM MISSOURI
LET US SHOW YOU
SEE IT-BOOK IT
AND THE REST IS EASY
EDITH THORNTON as RUTH
MAY
YOUR
DAUGHTER
What Others Have ATTEMPTED
WE HAVE ACCOMPLISHED
A POWERFUL PREACHMENT
PRESENTING TRUTHS
AS THEY SHOULD BE SEEN AND KNOWN
State Rights Now Selling
WRITE— WIRE— PHONE
The MORAL UPLIFT SOCIETY of AMERICA
729 SEVENTH AVENUE - - - NEW YORK CITY
I
I
1
r ■
:
We have secured good advertisers to talk to YOU. Listen to them!
;
'W-sfi'l ry.:
wmmm
2342
MOTION PICTURE NEWS
Vol. 14. No. 15
729 SEVENTH AVENUE. NEW. YORK CITY
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 14, 1916
MOTION PICTURE NEWS
2343
CHRI5TI
COMEDIES
Here are some of the live wire
exchanges handling them!
PEERLESS FILM CO., 100 Goldengate Ave., San Francisco, Cal.
BRANCH OFFICE: Investment Bldg., Los Angeles, Cal., 8th and Broadway.
Territory California, Nevada, Arizona.
ZENITH FEATURE FILM CO., Produce Exchange Bldg., Minneapolis,
Minn.
BRANCH OFFICE: Milwaukee, Wis.
Territory Minn., North and South Dakota and Wisconsin.
*1 v v
McELVOY & DUFFY, Phoenix Feature Film Ex.,
Boston, Mass.
Territory New England.
mbus Ave., p
i
■■ ’“'ft
,.-r -• » •'ut, H * *"“■
ELECTRIC THEATER & SUPPLY CO., 13th and Vine St., Phila-
delphia, Pa.
WILLIAM SI EVERS, Grand Central Theater Bldg., St. Louis, Mo,
Territory of Missouri.
NOLAN & SWANSON FILM EXCHANGE, Curtis St., Denver, Colo.
Territory Colorado, Utah, Wyoming, New Mexico, Montana.
ALLIANCE FILM CO., 1905 1-2 Commerce St., Dallas, Texas.
Texas, Arkansas and Oklahoma.
FAMOUS PLAYERS FILM SERVICE, Ltd., Toronto, Canada.
Territory Toronto, Montreal, St. John, Winnipeg, Colgary and Vancouver -- Canadian
territory.
CHRISTIE FILM CO., 408 Longacre Bldg., New York City.
Territory New York.
SUPERIOR FEATURES, Detroit, Michigan. ~
EVERY WEEK A NEW COMEDY
EXHIBITORS— If you have not booked these write or wire
CHRISTIE FILM COMPANY
LOS ANGELES, CALIFORNIA
NEW YORK OFFICE— LONGACRE BLDG. F. J. HAWKINS, Representative
HEAD OFFICE &, STU DIOS— SU N SET BLVD. & GOWER ST., LOS ANGELES, CAL.
A magazine’s success is measured by its advertising. Look at the “News! ”
2344
MOTION PICTURE NEWS
Vol. 14. No. 15
ALL NEW, SPECIAL PAPER AND ADVERTISING MATERIAL
GENERAL FILM SERVICE
1333 Argyle Street, Chicago
Trademark
Reg. U. S. Pat. 1907
INFRINGERS BEWARE
All Essanay-Chaplin comedies are copyrighted in the Library of Congress
and infringers will be prosecuted to the full extent of the law.
FIRST
ESSANAYCHAPLINREVUE
of 1916
Coming Soon
Especially arranged by the Essanay company from the Essanay-Chaplin
comedy successes “The Tramp,” “His New Job,” “A Night Out”
LAUGHTER FROLIC
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
“When You See it
in ‘The News’
It’s News ”
LOS ANGELES. CALIFORNIA
429 SO. FIGUEROA STREET
Ihas the quality circulation of the trade]
NEW YORK CITY
SEVEN HUNDRED AND TWENTY - NINE SEVENTH AVENUE
“ The Exhibitors’
Medium of
Communication ”
CHICAGO. ILLINOIS
110 SO. DEARBORN STREET
Volume XIV OCTOBER 14, 1916 No. 15
Your Lobby — What About It?
LAST Spring an advertising man took hold of a
theatre in Montreal with the determination to make
it pay in the face of very adverse conditions.
Montreal, as everyone knows, has been racked by the
war situation. General business conditions have been
very bad. Not a single theatre in the city has made money
this summer — except the one we will speak of.
* * *
I N addition to war conditions and facing also the slack-
* ness of the summer season, this theatre had another
problem. Its clientele is composed about equally of three
distinct peoples, French, Jewish and English, each with
widely different picture tastes.
But our advertising friend bent cheerfully to his task.
He had some broad and clear ideas about picture theatre
advertising.
* * *
LI E decided, in the first place, that most of his prospective
patrons walked by the theatre at least several times a
week. His people therefore were his passers-by. A fair
proportion attracted in would pack every performance.
So he came to the very simple deduction that the theatre
lobby was his prime advertising medium. He would use
newspaper space also but judiciously. His energy and
brains he would devote to that lobby.
* * *
LIE would make it work for all it was worth, day and
night. He would make it live and talk, and say
something new seven days in the week. He would make it
a showplace that would get constantly the genuine interest
of one hundred per cent, of his passers-by.
And he did.
And since April 23d, for twelve hours every day there
has been scarcely one vacant chair in this remarkable
theatre, at prices of ten and fifteen cents.
Four feature services are used, a serial and other short
specialties, the program not exceeding seven reels. And
this advertising man doesn’t book the pictures. He ad-
vertises another man’s selections.
* * *
T^HIS advertising man’s name is M. Kashin; and we
take off our hat to him.
He says that his lobby advertising policy is. applicable
to most any theatre anywhere and apparently it is. And
he furthermore states that successfully applied, it will
make successes of the great majority of the several thou-
sand losing theatres in this country.
A large claim indeed ; but we subscribe to it and we in-
vite correspondence from any exhibitor who is interested.
Mr. Kashin’s accounts of his lobby displays will con-
r"PHIS is anything but a new idea — this use of the lobby
1 for advertising purposes. Of course, that’s what the
lobby is for. But how many exhibitors are making it
pack their houses?
You may buy a whole page in a newspaper. But its
value to you is what you put in it. The lobby also is an
expense, a fixed charge.
If it is not being used for what it’s worth, it is a loss
that cannot well be carried. It is like an unused or mis-
used newspaper page.
* * *
""THE aggregate theatre lobby loss, in an advertising way,
A throughout the country, probably runs well into the
millions. Mr. Kashin, who made a survey along these
lines in New York City, says that the waste here alone is
enormous.
What Mr. Kashin is really doing is this : he is applying
to picture theatres the store window dressing which suc-
cessful retail merchants have brought to such a scientific
point and which they could not do without.
In the same respect probably eighty per cent, of the
country’s theatres are comparatively in the dark ages.
And yet a lobby can make or break a theatre as a store
front can make or break a store.
* * *
jWI R. KASHIN’S displays are not expensive. Indeed,
as the articles explain, he keeps them all under fifteen
dollars. Yet they are big, colorful, lively, pleasing — and
they say something.
For his material he uses everything available. He makes
his own cutouts by mounting his posters. He uses card-
board for his super structures.
He gets motion from his own electric fixtures. He
borrows right and left from nearby merchants, giving
them advertising for their own wares.
And he oversees every detail. He uses — not money —
but brains and energy.
* * *
'"THIS utilization of the lobby is a mighty important
1 factor in the exhibiting business today. We had best
look at it for what it really is.
The field is wide open today for scientific lobby dressing
and the exhibitor who fails to make his lobby work for
him may wake some day to find competition ready to
down him in the shape of a big theatre chain based upon
this important principle. Such theatres will get the busi-
ness. * * *
'""THE problem is up to the manufacturer too. Manufac-
turers of other kinds of nationally distributed goods
are racking their brains to-day to devise novel and attrac-
( Continued en page 2346)
tinue to appear each week in Motion Picture News.
Copyright, 1916, by Motion Picture News, Inc.
2346
MOTION PICTURE NEWS
Vol. 14. No. 15
f has the quality circulation of toe trade
MOTION PICTURE NEWS EXHIBITORS’ TIMES
Published on Tuesday Every Week by
729 SEVENTH AVENUE, COR. 49TH STREET, NEW YORK.
WILLIAM A. JOHNSTON
HENRY F. SEWALL
E. KENDALL GILLETT
H. ASHTON WYCKOFF
WENTWORTH TUCKER
R. M. VANDIVERT
THEODORE S. MEAD
J. C. JESSEN
LESLEY MASON
WILLIAM RESSMAN ANDREWS
President and Editor
Vice-President
Secretary
Treasurer and Business Manager
Asst. Treasurer
Advertising Manager
Chicago Manager
Los Angeles Manager
Managing Editor
News Editor
The office of the company is the address of the officers.
Entered as Second-Class matter at the New York Post-Office.
Subscription ?2 per year, postpaid, in the United States, Mexico, Hawaii,
Porto Rico and the Philippine Islands. Canada, ?3; Foreign, $4 per year.
N. B. — No agent is authorized to take subscriptions for Motion PiCTURB
News at less than these rates. Have the agent taking your subscription
show his credentials and coupon book.
VOL. XIV October 14, 1916 No. 15
Your Lobby: W hat About It?
( Continued from page 2345)
tive store helps, attention-getting devices that will draw
customers to their goods. And they have long been at it.
The picture maker has a wide-open opportunity to sup-
ply the exhibitor with just such theatre helps.
4= * *
A FEW. years ago people went into picture theatres just
because there were motion pictures inside. Today
they stop and appraise the wares. They are shoppers.
They want to know the quality of before they buy goods.
And the lobby that tells them in the liveliest, most at-
tractive fashion, the lobby that puts up the best selling
talk is going to get the customers.
Wm. A. Johnston.
The Number of Theatres in the Country
EpOR the benefit of those who still talk largely and loosely
A about sixteen, or eighteen or even twenty thousand
■theatres in the country, we would like to cite the expe-
rience of a subscription canvasser for Motion Picture
News who went hopefully forth a week ago with an ap-
proved list of seventy-four New York picture houses,
which had not responded to our circulation efforts.
This is what he found :
14 recently closed.
15 reconverted into stores.
4 permanently closed.
3 not using motion pictures.
2 rarely using motion pictures.
1 indefinite address.
* * *
jD ROSPECT1YE publishers of trade journals also will
be interested in knowing about the remaining thirty-
five as subscription prospects.
8 never have, never will read a trade paper.
3 cannot talk or read English.
1 prefers free house organ.
1 reads his “ News ” at his exchange.
4 claim to subscribe to “ News ” and do not.
18 new subscribers were secured in two weeks’ strenu-
ous work.
* * *
"T1 HESE figures, too, probably throw some light upon
1 the reason why it is impossible to get a mass-meeting
of more than ten per cent, of the reputed number of New
York exhibitors even in the face of a situation which
threatens their very existence.
Open Booking or Program — Which?
r"P HE subject of open booking is probably one of the
most vital and deeply discussed questions before the
industry today. And no wonder.
It touches the exhibitor and distributor with equal force.
It makes itself felt as much in the exchange as in the
theatre.
* * *
C1 V ER\ exhibitor and every exchange man, every manu-
■*— * facturer and every distributor in the country has spe-
cific views upon the question. Both open booking and
program booking have their adherents, and though the mat-
ter may be passing out of the experimental stage, there is
no readiness on the part of the industry as a whole to cast
one aside and embrace the other absolutely.
:jc * *
D EALIZING these things, Motion Picture News has
'■ determined to devote space for a number of weeks to a
discussion of the subject by the leading manufacturers and
exhibitors of the country.
There will be alternate articles during the life of the
series — a statement from a producer or distributor one
week, the next week an article from an exhibitor. Ample
opportunity will be given to both groups and to the expo-
nents of both sides of the question to present their argu-
ments and experiences.
The first of the series, “ Open Booking or Program —
Which?” an interview with Adolph Zukor, president of
the Famous Players-Lasky Film Corporation, will be found
on page 2351.
From Bandits to Bathing Suits
A F 1 ER several months of comparative harmlessness —
nothing more than “ local irritation ’’—the Ohio
Board of Censors has broken out in a new spot.
This time it is against the bathing girls who now and
then find their way into the animated weeklies. The de-
cree is an absolute one. Girls in bathing costume will in
future be barred from the screens of the state of Ohio.
* * *
'T'HERE is no qualification, as far as we have been able
A to learn. To the pure — in Ohio, that is — all bathing
costumes are impure.
From the all-revealing one-piece suit to the shapeless
oilskin, nothing a woman might wear upon the beach can
be worn upon the screen — in Ohio.
There seems to be only one thing the unfortunate resi-
dents of Ohio can do now. Whenever they want to get
the latest news on fashions they will be compelled to go to
the vaudeville or burlesque theatres or wait for a musical
show to reach the local opera house from New York.
* * *
D OOR Ohio ! The last time the censors thought it
A necessary to protect its weak-minded citizens, they
forbade the exhibition of any pictures of Villa, because
Villa was a bandit.
This time Ohioans must not look upon the eternal femi-
nine when she is garbed for a dip, because — well, we’ll
leave the censors to supply the reason. It’s beyond us.
October 14, 1916
MOTION PICTURE NEWS
2347
Triangle Plans to Change Its Distributing Scheme
Meam Selling Territories to Independent Exchangemen Instead of Operating Own Exchanges — President Aitken,
Adam Kessel, Jr., and C. O. Baumann Express Confidence in Success of New Idea — Ince and Sennett
Renew Contracts with the Company; Former Gives Entire Commendation to New Mar-
keting Plan Before Leaving for Coast
THE Triangle Film Corporation in-
augurated a change in its distribut-
ing arrangements last week which,
if carried out in its entirety, will have a
radical effect on the industry as a whole.
It is nothing more nor less than the sell-
ing of state rights territory to independent
exchange men and doing away with the
Triangle exchanges.
The new arrangement was only put into
effect in the New York and New England
territory. The former was sold to Alfred
Weiss, formerly eastern district superin-
tendent of the Triangle company and one
of the best known exchange men in the
United States. It is stated that he will
form a half million dollar corporation to
take over this territory. The New Eng-
land territory was sold to a Boston man
closely identified with the interests of an-
other one of the large distributing com-
panies.
Both of these contracts, however, were
guarded by many conditions, so that if the
plan does not work out to the satisfaction
of the Triangle company they can be abro-
gated on short notice. The intention of
the company is to dispose of the territorial
rights for the whole country if the proper
class of exchange men come forward and
purchase the rights.
Ince and Sennett Renew Contracts
Another important development of the
past week is the fact that both Thomas H.
Ince and Mack Sennett have renewed their
contracts with the Triangle Corporation.
It is stated, however, that the new con-
tracts are different in many respects from
those that were in effect when Triangle
was first formed. At any rate Mack Sen-
nett has left New York for the coast. Just
before leaving Friday afternoon he said
to a representative of the Motion Picture
News: “Yes, I have renewed my contract
with Triangle and believe that under the
new arrangement everything will go along
in a manner satisfactory to all concerned.”
Though Mr. Sennett would not commit
himself it can be authoritatively stated
that under the new arrangement Keystone
comedies will continue to be released
through the Triangle offices, but that they
will be virtually on the open market. In
other words, an exhibitor in order to book
ihe Keystone comedies will not be forced
to book the entire Triangle program. This
is a radical departure from the way things
have been in the past.
The Triangle Corporation in speaking
of its new plan to dispose of its product
through the independent exchanges of the
country calls it “ a semi-co-operative plan
of distribution which permits the return to
active participation in film circulation of
the independent exchange man.”
President Aitken’s Statement
In an authorized statement from Harry
E. Aitken, president of Triangle, he says:
“ The idea on which we are now work-
ing tends in two directions — first, toward
the independent ownership of exchanges
through which Triangle Films will be sup-
plied to theatres, and second, toward a
constant increase in the number of smaller
exchanges within each general exchange
district.
“ It is not unnatural that the opportunity
to conduct a business of their own should
be attracting the most vigorous and able
film men the country over. A good many
who have owned exchanges in the past, but
who, because they refused to work for
large corporations as exchange managers,
have actually left the business, are indicat-
ing to us their desire to return to it again
as independent exchange men.
“ The exhibitor in any district will not
(when this system is thoroughly installed)
be dealing with the agent of a distant con-
cern, but with the owner of a nearby in-
dependent business. The whole change,
while it seems a radical one, is as a matter
of fact a natural development caused by
the demand on the part of the exhibitor
for better service, and on the part of the'
public for better film.”
Adam Kessel, Jr., president of the New
York Motion Picture Corporation, control-
ing both the Keystone and Kay-Bee stu-
dios, stated that he was in the most hearty
accord with every detail of the new ar-
rangement. He said :
“ I believe the new co-operative plan is
one that is going to be of the greatest pos-
sible benefit to the industry as a whole.
While enormous sums have been necessar-
ily used in the installation of the numerous
branch offices of the great manufacturing
and distributing companies, this expendi-
ture has not been the greatest disturbing
element of the existing film conditions
throughout the country. To my mind it
has been the lack of personal interest and
personal touch in the relations of the
branch managers and the exhibitors.
“ Manufacturers Benefited ”
“ The manufacturers now contributing
to the Triangle service will obviously be
greatly benefited by the new arrangement,
for they will now be permitted to give all
their time and attention to the manufac-
turing of film, leaving the producers — and
this includes myself — to devote all their
time to the production of better pictures.
While the public may not realize this, it
is going to be of the greatest possible ser-
vice in raising the quality of Triangle
product from this time on. Speaking for
Kessel and Baumann, I can say that the
new Triangle plan is most heartily ''en-
dorsed by us.”
Charles O. Baumann, vice president of
the New York Motion Picture Corpora-
tion, expressed his sincere approval of the
new Triangle distributing plan, and its ap-
plication to the best interests of the film
industry. He said : “ We must recognize
that the principle of profit sharing is one
that is of growing importance in our com-
mercial development in this country, and
I welcome a method of bringing this prin-
ciple into the film industry. Too long have
we been considered as outside the lines
of reasonable and modern business devel-
opment.
“ Our methods have, to more conserva-
tive business men, seemed unsound, and I
most sincerely believe that a move of this
kind wherein individual enterprise is given
an impetus and an incentive to manifest
itself in the dstributing’ 'centres, - and
thereby build up a greater -volume of busi-
ness must of necessity give a healthy tone
to the industry everywhere.
“I know that the manufacturing pro-
ducers will now be permitted to give -their
whole attention to improving their product,
and I am confident that this new step of
the Triangle Film Corporation is but the
herald of a complete change that is going
to lead to far better conditions in what
has become the fifth of the great indus-
tries of the country.”
Thomas H. Ince, just prior to his de-
parture for Los Angeles, gave his entire
commendation to the new plan of the Tri-
angle Film Corporation. As Mr. Ince is
one of the prime cogs in the Triangle ma-
chine, his approval has definite and im-
portant significance. He said :
Baumann Endorses New Plan
“When I say that the new Triangle plan
of distribution has my entire approval, I
think I have said all that can be asked.
My reasons are purely personal ones, in
one way, and quite general ones from an-
other view. I think that this return to a
measure of independence in the exchanges
and distribution is a marked step forward,
and one that I have been hoping for dur-
ing some years. The tendency in the mo-
tion picture industry has apparently been
quite away from this present Triangle
plan, and I think I am not alone when I
say that this has seemed quite opposite to
the best interests, not only of the producers
of film, but of the exhibitors and of the
public.”
Concerning the new Triangle plan as
outlined by President Aitken, Mack Sen-
nett, producer of the famous Keystone
comedies, and who, necessarily, is a vital
factor in the new arrangement, said :
“ I am heartily in accord with the new
Triangle plan. I feel that the Triangle
Film Corporation has made a long stride
forward in making this move, and I believe
it to be solidly in accord with advanced
commercial practice, for the monopolistic
tendencies that have been growing up in
the film business are not at all in line, so
far as my view goes, with the advance in
business methods of recent years.
“ One of the features of the new plan
that particularly appeals to me is the op-
portunity it gives me, as a producer, to
get closer, not only to the exchange men,
but to the exhibitor, and I am pleased to
know that I am to consider now that the
2348
MOTION PICTURE NEWS
Vol. 14. No. 15
exchange is in reality my partner, that my
success depends upon the success of the
exchange men, and that both of us have a
common interest, a common working point,
that must inevitably produce better results
for all concerned.”
Alfred Weiss feels that he has closed
one of the biggest local film deals on rec-
ord. In an authorized statement he says :
“ After H. E. Aitken, president of the
Triangle Film Corporation, and its officers
decided to interest local capital in the
twenty-one branch offices on a chain
stretching across from Maine to Califor-
nia, Mr. Weiss was the first man who was
invited to bid for the New York franchise.
While the deal involved over a half mil-
lion dollars, Mr. Weiss was not overawed,
and contracts were signed one week after
the proposition was suggested to him.
p-
Alfred Weiss
“The Triangle local franchise gives the
holder the right to rent, circulate and dis-
tribute the brands under the Triangle
trademark, such as Fine Arts, Ince-Kay
Bee and Keystone productions and conduct
a regular exchange business, the same as
heretofore conducted by the general or-
ganization.”
Mr. Weiss has formed a half million
dollar corporation to take over this terri-
tory, of which he is the president and gen-
eral manager. He is a veteran exchange
operator and started more than fifteen
years ago, the Alfred Weiss Film Ex-
change at 219 Sixth avenue, New York
City, and which for years was one of the
most popular in the metropolitan territory.
He later sold out to the General Film
Company and aligned himself with the
Mutual on the invitation of Mr. Aitken,
then president of that corporation.
BOOTH TARKINGTON SEES “ THE
CRISIS ”
Booth Tarkington was present at the
first private showing of William N. Selig’s
photoplay, “ The Crisis,” at the Strand
theatre, Friday morning, September 29.
Mr. Selig has just completed arrange-
ments for producing Mr. Tarkington’s fa-
mous novel, “ Beaucaire.”
Henry Ford Being Welcomed by H. O. Davis at
“ U ” City
THOMPSON RESIGNS FROM PARA-
MOUNT
Wallace Thompson has resigned as di-
rector of publications and advertising of
the Paramount Pictures Corporation. He
was brought to Paramount by W. W. Hod-
kinson last April, when the latter was
president of the company, and was placed
in executive charge of publicity, advertis-
ing, house organs and pictographs. He
left the managing editorship of the Popu-
lar Science Monthly to join Paramount.
Previous to his connection with the Popu-
lar Science Monthly, Mr. Thompson was
managing editor of Town and Country,
and before that was in magazine and news-
paper work in the West, Mexico and
France.
Mr. Thompson handled the recent Con-
vention of Exchange Managers and Pub-
licity Men for Paramount in Chicago last
July, and planned and put under way the
Paramount scheme of a publicity manager
in each exchange which was the backbone
of the Paramount drive of co-operative
publicity and trade advertising.
Mr. Thompson will remain in the motion
picture business, but did not care to dis-
cuss his plans at the present time.
jiiuiiiiiiiiiiiiiiiliiimiiiiiitiiiiiiiiiiiiiiiiiiiimmiuiiiiiiimiiiiiiiiiimiiiinmiiiiiiiiiimiiiiiiiiiiiiiiiiiiiiiiniiiiiii
WARNING TO MICHIGAN
EXHIBITORS
Definite information has been re- f
j ceived that Michigan exhibitors will |
likely have to pay a state license as 1
1 follows: §300 in cities of 5000 popu- |
| lation or less, and from that up to §
$1000, according to population.
Unless Michigan exhibitors get to- 1
1 Aether at once and form some plan |
| through which concerted action can |
be taken, they will wake up some 1
| morning to find that it will be neces- 1
| sary to close their doors to the public. 1
Get in touch with A. J. Moeller, |
| secretary Michigan Branch No. 4, \
| M. P. E. L. of A., at Howell, Mich., f
at once for detailed information.
WOMAN WILL INTRODUCE “FALL OF
A NATION” TO FRANCE
The recent great success of feminine
agents in handling matters theatrical with
France, has prompted Thomas Dixon to
appoint Flora MacDonald as the traveling
representative of “The Fall of a Nation”
in the land of the tricolor. Provided with
a sample print and much advertising ma-
terial, she sailed on the French liner Ro-
chambeau on Saturday, September 30.
Contracts for the French exhibition of the
spectacle are making on this side of the
water, so that Miss MacDonald’s work will
be chiefly to supervise the French produc-
tions. Besides her notable acting as Angela
Benda in the play, she has had much busi-
ness experience.
One hundred and fifty days of “ The
Fall of a Nation ” have already been
booked by the greater Vitagraph in this
country. At several of the exchanges
private presentations with elaborate musi-
cal features are given to exhibitors. W. C.
Burns, general manager of the National
Drama Corporation, attended an extremely
successful up-State showing of this sort at
the Syracuse V-L-S-E Exchange, Septem-
ber 21. Mr. Burns was the guest of Ex-
change Manager F. F. Hartich. The
visitor favored the exhibitors with a short
and interesting account of how the Dixon
spectacle was made in California.
THANHOUSER TO RELEASE “HIDDEN
VALLEY” IN NOVEMBER
A drama, with beautiful and absorbing
scenes laid in South Africa, is “ Hidden
Valley” starring Valkyrien, which will be
released by Thanhouser through Pathe in
November.
Valkyrien, the beautiful Danish dancer,
plays the part of the “ White Goddess ” of
a wild tribe of ostrich hunters. The “ god-
dess,” an American girl, has been captured
by the natives, who are about to sacrifice
her to their water god when aid arrives
in the person of a young New Yorker,
played by Boyd Marshall.
The feature was directed by Ernest
Warde and the South African scenes,
notable for artistic photography, were
made in Florida. Mr. Warde himself
plays the part of the high priest of the
savage tribe.
STARS PLACED BY PACKARD
THEATRICAL EXCHANGE
The Packard Theatrical Exchange an-
nounces the following recent film engage-
ments negotiated through their agency :
Marie Shotwell and Robert Connors
with the Frohman Amusement Corporation
for “ The Witching Hour ” ; Robert Cain
with the Edison Company, supporting Ann
Murdock; Charles Gotthold and Montague
Love with the Astra Film Company; and
Alice May with the Fox Film Corpora-
tion.
DAVIDSON WITH THE NEW STAND-
ARD IN TORONTO
It has been officially announced through
the Toronto newspapers that H. W. David-
son, formerly of the World and Universal
Companies, is now in charge of the On-
tario branch of the New Standard Film
Company headed by Mr. Sawyer.
October 14, 1916
MOTION PICTURE NEWS
2349
Activities of the National Association
Action on Censorship Brings in a Flock of New Members — Organization of Equipment and Supplies Division —
Active Political Campaign Planned — Philadelphia Exhibitors to Fight Censorship — Ochs Reports New
Hampshire Men Are Ready to Combat Censorship in Coming Session of the Legislature
THE National Association of the Mo-
tion Picture Industry, having de-
clared itself against any form of
legal censorship, several powerful interests,
which were waiting for a pronouncement on
this very question, decided to become a
part of the great trade organization. These
include the Mutual, Triangle, Fox, Kalem,
Thanhouser, Pathe, Wharton, Inc., Crystal,
Cosmofotofilm and the Kinecartoon.
David Wark, Griffith, whose address on
censorship was one of the features of the
gathering that unanimously decided against
it, has also taken an individual member-
ship.
The applications are coming in from all
sections of the industry and the team work
of the boosters, both by word of mouth
and by correspondence, has been produc-
tive of the most gratifying results. It is
argued — advancing a fact already demon-
strated— that if you are not in the asso-
ciation, you are not in the industry. The
various meetings have been marked by
enthusiasm and a constructive purpose that
acts at once to reach accomplishment.
There was a luncheon meeting at Shan-
ley’s, Forty-third street and Broadway, on
Wednesday last, when the Equipment and
Supplies Branch discussed the necessity of
organizing its particular branch of trade
into a country-wide organization, which
would deal, through the national associa-
tion, with some of the problems that sorely
press the dealer at present. There were
present E. S. Porter, of the Precision Ma-
chine Company; E. Kendall Gillette; Wal-
ter J. Moore, of the H. C. Miner Litho-
graph Company ; J. H. Hallberg of New
York; Fred Hawley, of the Motion Pic-
ture Directory; J. F. Coufal, of the Nov-
elty Slide Company; and William M. Sea-
bury, general counsel of the association,
who gave legal guidance regarding the
proposed organization, its purposes, its in-
terrelation with the central body and the
co-operative and protective limitations.
The Equipment and Supplies Division
is the third of the big sections to organize
and the date of its general meeting for
that purpose has been fixed for Wednes-
day, October 4, at 2 :30 P. M. at the Na-
tional headquarters in the Times Building.
The National standing committee will
meet for the purpose of organization dur-
ing the coming week. Their work is of
basic importance and indicates the thor-
oughness with which the methods of big
business is working to shape the industry
to power, vigor and efficiency. These com-
mittees are Standards, Nicholas Power,
chairman ; Fire Protection, Regulation and
Insurance, Jesse Lasky; Transportation,
J. Stuart Blackton ; Industrial Economics,
Richard A. Rowland ; Labor, P. A.
Powers.
A campaign conference was held during
the week and several letters were received
from political candidates requesting the
support of the national association and
advancing their reasons therefor. ThtC
campaign committee, of which the chair-
man is Lee Ochs, president of the Exhibit-
ors’ League of America, will meet next
week to hear his report.
Mr. Ochs has already reported that the
exhibitors of New Hampshire have begun
to effect a strong organization to combat
hostile legislation at the coming session
of the legislature. The Exhibitors’ League
will give aid and direction throughout New
England.
The national association faces a year
that will be filled with activities all over
the country, for the forty-four legislatures
soon to convene will be watched for ad-
verse legislation. Wherever it develops
EXHIBITORS who have been using
Greater Vitagraph productions will be
able before very long to announce “ Within
the Law ” as one of their coming attrac-
tions. Which is by way of saying that
Vitagraph has purchased the motion pic-
ture rights to the biggest melodrama of
the decade from Selwyn & Company, the
producers who have made a million dollars
with it as a stage production.
The purchase price, it is said, was the
highest ever paid for a motion picture
scenario, Vitagraph’s bid being only one of
a great many offers made for Bayard
Veiller’s greatest play.
“ Within the Law ” opened the Eltinge
theatre in New York, in September, 1912,
and ran two solid seasons. With one ac-
cord the dramatic critics praised it as the
exceptional play hit, and predicted the run
which it enjoyed. The following year,
twelve road companies went on tour with
“ Within the Law,” with such stars of the
stage as Jane Cowl, Margaret Illington and
Helen Ware playing the same part at the
same time.
It was the most successful play, Ameri-
can-made, that ever was produced in Lon-
don, and remained on the boards there for
a solid year. It was also a great success in
Spain, and would have been put on in the
other European countries had not the war
interfered. “ Within the Law ” also ran a
full year in Australia, and is still being
played by road companies in the United
States.
The Greater Vitagraph organization
feels equally confident about its success as
a Blue Ribbon Feature, and will immedi-
ately get together a representative cast, in-
cluding Vitagraph favorites, for its pro-
duction.
“ Within the Law ” is a dramatic ex-
position of the subtle manipulation of the
laws to serve evil ends. It shows how
criminal parasites, criminally disposed, live
successfully and affluently, and still remain
“Within the Law.” Cropping out from
the main story is a preachment against a
all of the resources of the organization
will be called into play to defeat it. Legal
talent and effective speakers familiar with
the work will be aided by the power of
the exhibitor to influence public sentiment
by the screen. The exhibitors of Philadel-
phia, where censorship is most onerous,
had arranged for a conference with Mr.
Ochs on Sunday, October 1, at which time
he told how the campaign was won in
New York against Senator Cristman,
author of the Cristman Censorship bill,
and offer advice on the local situation.
Afterwards he delivered an address dur-
ing the evening at the Family theatre,
Philadelphia.
capital that underpays its hirelings and
forces them into dishonesty. Mr. Veiller,
the playwright, has not hesitated to take
his fling at department store methods,
whereby shop girls are compelled to stand
on their feet nine hours a day for a wage
too small to allow them ordinary necessi-
ties.
MARYLAND CENSORS YIELD TO FILM
MEN’S REQUEST
Special to Motion Picture News.
Baltimore, September 30.
Film men representing all of the leading
motion picture producers of the country
met in Baltimore several days ago and
paid an official visit to the members of the
Maryland Board of Motion Picture Cen-
sors, with a view of having set back the
date for censoring pictures released prior
to the date of commission of the censor
board. The board has been censoring all
pictures released since June 26, when cen-
sorship became effective.
It had been their intention to censor all
pictures now being shown and subsequent
to the latter date on and after November
1. The film men asked that the censoring
of these pictures be delayed until March
1 of next year. It was finally decided to
make the date January 1.
piiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiuiiiiiiiiuiiiiiiiuuiiiiiiiiiiiimiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiujiiiiiifiii^
| LIQUOR MEN IN ONTARIO SEEK |
| OPENINGS IN FILM FIELD, g
FOLLOWING PROHIBITION
1 One after effect of the Prohibition |
1 measure which has just come into j
1 force in Ontario, Canada, is that sev- §
I eral men formerly in the liquor busi- i
I ness are now in the market for movie 1
1 theatres. These men are said to have |
| considerable capital at their disposal j
1 and it is said that they will become g
1 prominent figures in the industry dur- |
I ing the coming year.
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Greater Vitagraph Purchases 44 Within the Law ”
Pays Selwyn & Company Big Price for A. H. Woods’ Success, Which Ran Two Solid
Seasons in New York
Three Scenes from Coming Triangle Productions. — Left and Right, Louise Glaum and Charles K. French in “ Somewhere in France ” (Kay Bee) ; Center,
Mildred Harris, Sir Herbert Tree and Josephine Crowell in “ Old Folks at Home” (Fine Arts)
TRIANGLE USES TRAILERS TO AN-
NOUNCE COMING RELEASES
The Triangle Film Corporation has in-
augurated a distinct novelty that is gen-
erating large quantities of satisfaction in
the breasts of the exhibitors throughout
the country. With each release now sent
forth by Triangle goes from 75 to 100 feet
of pictorial trader, calling attention to the
high spots and features in the succeeding
release.
The new trailer is artistically designed,
and represents considerable care of selec-
tion on the part of the studios, being made
up or from two to three different scenes
from the coming play, and some specially,
prepared sub-titles indicating the character
of tile play, together with the star appear-
ing therein, and also the features of tu
drama. In commenting upon the new trail-
ers, H. E. Aitken, president of the Trian-
gle Film Corporation, said :
“Exhibitors have written us most en-
thusiastically about the new trailers, and
we are more than pleased with the result.
One man writes us: ‘In my opinion this
trailer is one of the best advertisements
you could give the coming attractions.
Each trailer is different and immediately
attracts attention.’ Another exhibitor says :
‘ We feel you have made a long step in ad-
vance in giving us these splendid trailers.
Triangle is to be congratulated on the en-
terprise displayed. We feel they are most
valuable and are sure to increase our busi-
ness.’ ”
TOOKER, MAYALL AND ALICE GALE
RETURN TO FOX FILMS
William Tooker, Herschel Mayall and
Alice Gale, all of whom are well-known
as photo players, have returned to the
William Fox forces.
Mr. Tooker will have a prominent part
in the new picture begun last week by
Virginia Pearson, under the direction of
Kenean Buel. He played previously in
four William Fox dramas : “ East Lynne,”
“ The Fool’s Revenge,” “ A Modern
Thelma ” and “ Ambition.”
Mr. Mayall had the role of the million-
aire mine-owner in “ The Beast.” He is
also recalled as the king in “ Civilization.”
Miss Gale is cast for a part in a new
production. She appeared in “ Sins of
Men ” and has a record of thirty years’
success on the stage.
William L. Sherry Opens Extensive New Quarters *
Entire Ninth Floor of the Godfrey Building Now Devoted to New York Exchange of
Paramount Pictures
THE William L. Sherry Feature Film
Co. formally opened its new offices
which occupy the entire ninth floor of the
Godfrey Building, 729 Seventh avenue,
New York City, on Tuesday evening,
September 26. This New York exchange
for Paramount pictures was previously lo-
cated at 126 West 46th street, but expan-
sion of business' in the last year neces-
sitated a move "to larger quarters.
Mr. Sherry, head of the company began
his present business in March, 1913, in the
Times Building with one office, one as-
sistant and one picture, the Famous
Players release “ The Prisoner of Zenda.”
Now when he handles the entire output of
Paramount Pictures Corporation, he has
taken 8,700 square feet of floor space.
The office is the largest exchange head-
quarters in New York. Forty-one em-
ployes are at work in the various depart-
ments. A valuable feature of the new home
of the Sherry Features is the installation
of two fireproof, built-in film vaults and
another of like sort for office valuables.
The offices are equipped with mahogany
furniture throughout. In each of the seyen
private offices there is a stenographer’s
desk, although there is one large room
where the typists do general work. Nine-
teen oil paintings of Paramount stars
adorn the walls.
The poster and film rooms adjoin .the
entrance to the freight elevators, and these
departments are entirely separate from the
executive offices. A magnificent projection
room is in the center of the floor. The
office also boasts possession of its own
printing plant for publicity purposes, and
has two multi-color processes for the
printing of advertising matter for the help,
of the exhibitor.
Among the prominent film people who
attended the formal opening of the offices
were, James SteeLe, Mitchell Mark, Harold
Edel, Hiram Abrams, Raymond Pauley,
Carl Pierce, Kenneth Hodkinson and
Lenore Ulrich.
First Frank Powell Picture Shown Before Large Audience
“ Charity? ” with Creighton Hale, Linda A. Griffith and Sheldon Lewis, Given on New
York Theatre Roof with Representative Gathering Present — Will Go State Rights
t t/^HARITY? ” the first feature of the
Frank Powell Productions, Inc., in
which appear Creighton Hale, Linda A.
Griffith and Sheldon Lewis, was given a
private showing at Loew’s New York The-
atre Roof before an audience unusual in
size and character. Present were not only
practically every person of prominence in
the picture world, but as well most of those
interested in the recent charities and sub-
sequent controversy, reports of which have
been given great prominence in the New
York papers- for the past few months.
Among the audience that packed the
New York Roof were: Monsignor J. J.
Dunn, Archbishopric of New York;
Father William B. Farrell, Dr. James J.
Higgins, Rev. W. A. Courtney, Hon. John
A. Kingsbury, Commissioner of Public
Charities of the City of New York, and
Deputy Commissioners Henry C. Wright,
Wm. J. Doherty, George G. Thomson, and
Stanley H. Howe, secretary of the Board
of Public Charities ; Dr. Ludwig B. Bern-
stein, of the Hebrew' Sheltering Guardian
Society; Dr. R. R. Reeder, of the Orphan
Asylum in the City of New York, and
John A. Sleicher, editor of Leslie’s Week-
ly. Also present were : Lillian Russell and
Mme. Marie Cross Newhaus, president of
the Society of Beaux Arts.
The music which accompanied the pres-
entation of the picture was arranged by
Silvio Hein, and the orchestra was di-
rected by A. Baldwin Sloane.
“Charity?” will be released on a state
rights basis.
JONES STRAIGHTENS OUT MOROSCO-
PALLAS TANGLES
Grover Jones, of the Morosco-Palias or-
ganization, has been placed in charge of
the department that straightens out the
tangles and cross wures which might inter-
fere with the smooth running machinery
of picture producing. The studio is now
running along at top speed, and all adjust-
ments and changes required by the pro-
ducers pass through this novel clearing
house.
October 14, 1916 'MOTION PICTURE NEWS 2351
Open Booking or the Program — Which?— I
“ Effect of the Open Booking Plan Will Be to Change the Character of Motion Picture Theatres,” Says Adolph
Zukor, President of Famous Players-Laskv — “It Is a Grave Menace to the Exhibitor and If Generally
Adopted Will Eventually Put Him Out of Business ”
EDITOR’S NOTE. — This article is the
first of a series on a question which has
agitated both producer and exhibitor for
some time. Motion Picture News, anx-
ious to throw light on a debatable subject,
will publish the views of men in favor and
against the open booking plan and program
distribution of features.
ADOLPH ZUKOR, president of the
Famous Players-Lasky Corporation,
has probably given as much thought
to the controversy of open booking ver-
sus program as any man in the industry,
and his conclusions are well worthy of
serious consideration. He has analyzed
the question purely on its merits, gone in
detail into all of its ramifications and has
traced out its inevitable effect on the ex-
hibitor and the producer.
As a result of all his reasoning he
reaches the two following major conclu-
sions : Open booking if pursued to its log-
ical and final application will eventually
drive the present-day motion picture ex-
hibitor out of business. It will not affect
the producer to any appreciable extent, for
with the inauguration of this policy it
merely means the changing of his business
to meet new conditions. It will not drive
him out of business, it will not affect either
his gross or his net income to a measurable
degree. It will change the character of his
business but in changing it the aggregate
receipts will not be changed.
Mr. Zukor reached these conclusions by
a system of logic that seems almost ir-
refutable and in doing so presented a new
angle of this much discussed subject. He
said, “ The question of open booking is a
menace to the exhibitor of to-day and if
adopted will eventually put him out of busi-
ness. To best drive home this truth let us
examine carefully the motion picture theatre
as it is to-day. It holds a position analo-
gous to that of the variety theatre, except
that its entertainment is pictures instead
of thp direct efforts of actors and ac-
tresses.
Program a Variety Offering
“Its program is made up of a variety
offering, its whole keynote is that of a
variety of entertainment. How long
would the public patronize a motion pic-
ture theatre that continually presented the
. same kind of pictures.* The motion pic-
ture theatre can keep open three hundred
and sixty-five days in the year, because
it is presenting something different all of
the time. This it has been able to do
-because there have been in the market sev-
eral programs from which the exhibitor
could choose, programs with a definite pol-
icy, with a definite list of stars, with a
definite offering of picture plays which
the exhibitor knows about in advance, and
which he can advertise with the sure
knowledge that when the release date ar-
rives he will have that picture in his the-
atre to offer to his patrons. These pro-
grams have been compiled and put to-
gether by the producer with this idea of
variety in mind, for variety of attraction
is the main feature of success for both
the exhibitor and producer.
“ Now let us examine the effect of open
booking on this system and see where it
will lead. If the aggregate return of the
producer for his output does not exceed
his cost of production and operation he
must either go out of business or change
the character of his business. Most as-
suredly he is not going out of business.
With the inauguration of open booking
and the casting aside of the program, what
will naturally result? The producer will
take those stars which have been most
successful and exploit them. He will put
them out in productions and then charge
for those productions a price commensur-
ate with their cost and their salability. In-
stead of using his large list of stars to
make up a program of consistent average
quality he will take the few who have
been phenominally successful and put them
out in pictures at a greatly advanced price,
in pictures that he is sure that he can get
his money back with.
Effect on the Exhibitor
“ What is the effect of this on the ex-
hibitor. It means that he will have to
change the character of his theatre from
that of a variety house to that comparable
to a theatre playing legitimate stage attrac-
tions. For instance, let us say that the
producer puts out a picture costing one
hundred thousand dollars. He must ob-
tain a greater price for that picture than
one costing twenty thousand. The ex-
hibitor must in order to make it pay give
it a longer run. Let us say that he runs
it for a month. Then the next picture
that he books is not up to the quality of
the first and he can only run it one week.
His third may be good for two weeks and
so on. What is the effect of this. He is
making each individual picture the attrac-
tion, just the same as each stage success
is the attraction at the legitimate theatre.
“ Now it frequently happens that a legit-
imate theatre obtains a run of unsuccessful
attractions, or if it cannot obtain success-
ful attractions, is dark. At a scale of
prices ranging from two dollars down a
theatre of this class can make between
fifty and a hundred thousand dollars or
more in one season. Its loss for the same
period may be equally great. Let us sup-
pose that it has two unsuccessful years,
and the third year obtains a big success.
At the two dollar scale of prices, this one
successful year will make up for the two
unsuccessful ones. This is impossible with
a motion picture theatre playing to a ten-
cent admission price, or even with a
slightly higher price of admission.
“ Therefore the effect of open booking
will be to change the motion picture the-
tre from a variety house in which the main
idea consists of enhancing the value of
the theatre as an institution providing the
kind of entertainment which its patrons
desire, and bringing them back week after
week, to a house in which each individual
picture shown is the only drawing fea-
ture. If the exhibitor is lucky he may suc-
ceed in showing a balance on the right
side of his ledger at the end of the year
but only if he is lucky, for with his small
admission price he cannot afford more
than one or two failures. With open book-
ing he changes the character of his busi-
ness from a surety to a gamble, with the
continual prospect before him that he may
make a mistake in judgment, to the detri-
ment of his pocketbook.
“ Such will be the real effect of the
general acceptance of the policy of open
booking. It will change the whole charac-
ter of the business and the exhibitor will
be the one who will stand the greatest
risk and the greatest loss.”
BOLSTER IS BUSINESS MANAGER OF
VITAGRAPH
A promotion of importance in the ex-
ecutive ranks of Greater Vifagraph has
just been made by President Albert E.
Smith in the appointment of Harold
Bolster as business manager.
This step has followed President Smith’s
consideration of the increased responsi-
bility falling upon the president’s office,
after the recent $25,000,000 recapitalization
of the company. To relieve Mr. Smith of
much of the detail involved' in this in-
creased responsibility, Mr. Bolster has been
clothed with definite authority appertaining
to business affairs of Greater Vitagraph.
Mr. Bolster, young, energetic and modest,
has been little known except within the or-
ganization, though he has' been' engaged
over a year in constructive work as as-
sistant to the executive. His success in
bringing forth results has been recognized
in the higher appointment by Mr. Smith.
f HOT CENSORSHIP FIGHT LOOMS I
| IN KANSAS I
Kansas will have the hottest fight 1
1 in the history of censorship at the l
| general election, for apparently this §
1 will be an important issue in the ac- 1
1 tivity of numerous associations. An |
1 interesting feature of the contest is |
1 that the partisans of strict censorship 1
1 by the state seem to be confusing the |
| issue, through a suggestion that the |
1 legislature take the censorship away j
| from the superintendent of public in- 1
| struction and give it to another de- |
1 partment of the state government, i
| This will mean that even the defeat §
| of the present superintendent — if his f
1 conduct of the censorship is made an §
1 issue — will not result in any change |
1 in the policy necessarily. The vari- \
1 ous associations are laying their wires §
| now for a firm stand with reference 1
1 to censorship when the legislature |
1 meets. I
2352
MOTION PICTURE NEWS
Vol. 14. No. 15
Exhibitors Act on Question of Return Express Charges
Three Borough Presidents of New York Branch Given Power of Attorney to Act for
Their Locals — 125 Exhibitors Present
“THE SUNBEAM” FOR MABEL
TALIAFERRO
“ The Sunbeam ” will be the name of
Mabel Taliaferro’s next Metro-Rolfe pic-
ture play following “ The Dawn of Love.”
Miss Taliaferro will play the part of a girl
who brings sunshine to the lives of all
those with whom she comes in contact.
Very little sunshine, however, filters into
her own life, her happiness until the inter-
esting denuement being the reflected joy
of others.
Some of the leading scenes in “ The Sun-
beam ” are laid in a candy factory. Every-
thing in the life of the gruff owner, played
by that veteran actor of sterling qualities,
Gerald Griffin, is sweet, so Prue, the Sun-
beam, tells him, except his disposition. So
she proceeds to change that. The play
is originally from the pen of Shannon Fife,
revised and prepared for the screen by
June Mathis, these writers also being re-
sponsible for another Mabel Taliaferro
photoplay, “ God’s Half Acre.” Edwin
Carewe, who has directed all Miss Talia-
ferro’s photoplays at the Rolfe studio, will
again be her director in this picture.
ELEANOR WOODRUFF RETURNS TO
STAGE
After three years of picture work,
Eleanor Woodruff has returned to the
“ legitimate ” stage, and is now playing in
New York as leading woman with Otis
Skinner in “ Mister Antonio,” a play by
Booth Tarkington.
Miss Woodruff’s work in pictures with
Pathe, Vitagraph, World Film and other
big producing companies, is well known to
picture people, and her temporary aban-
donment of picture work, in the face of
some of the best offers she has ever had,
make her reasons important. Briefly
summed up they are : “ Every picture
player gets into a rut and is apt to forget
much of the technique of the stage after
several years of work in pictures, and a
return to the hard work and almost endless
rehearsals of the stage gives them a new
angle on their work and a freshness which
is of great value.”
LOU-TELLEGEN, Lasky star, upon
completion of “ The Black Wolf,”
which is now in the course of production
at the Lasky studios in Hollywood, will
terminate his spring and summer engage-
ment with the Lasky Company and return
to the stage.
Reversing the usual order Lou-Tellegen
will this winter appear in a dramatization
of one of the screen plays in which he has
been presented by the Lasky Company.
Just which screen play he will reproduce
on the stage is not yet determined, but
among the dramas in which he has been
starred by the Lasky Company are many
that possess stage possibilities, notably
“ The Victory of Conscience,” his last re-
lease on the Paramount program, which
has already attained a great popularity
AT a mass meeting of Greater New
York and New Jersey exhibitors held
under the auspices of the Motion Picture
Exhibitors’ League in Wurlitzer Hall, New
York City, on Wednesday, September 27,
stringent measures were adopted by the
showmen to combat with the recent an-
nouncement from the exchangemens’ or-
ganization that the exhibitors would be
obliged to pay all express charges on their
films.
There were approximately a hundred
and twenty-five exhibitors present, includ-
ing the Jersey men who attended un-
officially.
The three borough presidents of the
New York branch of the league were given
power of attorney to act in behalf of their
respective locals. The meeting, however,
was not exclusively a league affair as many
among those present were affiliated with
none of the three Greater New York
branches.
A motion was made by the presidents to
the effect that unless the exchangemen re-
scinded their recent order that exhibitors
in the future would be obliged to pay re-
turn express charges of films as well as
Special to Motion Picture News.
Los Angeles, Oct. 1.
THE Christie Film Company’s new labo-
ratories were completed this week,
and the first prints made there have been
shipped to exchanges for their October 9
and 16 releases. The factory has all
modern machinery, and is under the super-
vision of William Horsley, formerly in
charge of the Centaur laboratory at
Bayonne, New Jersey, and who built Uni-
versal City.
The release for October 9 is titled “ His
Wedding Night,” which offers Billie
Rhodes as the bride; Nolan Leary, the
throughout the country. Lou-Tellegen
plans to tour the country in this new play,
starting from Los Angeles so that the fol-
lowing which he has created through his
screen work for the Lasky Company may
be able to see him in person in the living
form in one of the plays in which he ap-
peared in shadow.
The photoplay which Lou-Tellegen will
adapt to the stage for his use will be an-
nounced shortly. Thus for one of the few
times since the association of the screen
with popular stage stars the public will be
able to choose between the play on the
stage and screen in the same play.
It is announced by the Lasky Company
that after the completion of Lou-Tellegen’s
tour through the country he will return to
the screen under its management.
the first charges, exhibitors would reply by
cancellation of their contracts.
It is reported that all those exhibitors-
present affixed their signatures to the
paper, except those from New Jersey.
These men will take the matter up with
their own organizations in an effort to
follow suit.
The exhibitors feel that it is an injustice
for them to pay express charges on both
the receiving and shipment of the films.
The smaller theatre men, specially those
who are located at a distance from the ex-
change territory, and who book from a
number of exchanges would find it difficult
to bear the increased burden, as in some
instances the extra cost of expressage
would result in his rental price being al-
most doubled.
The movement is expected to spread
through other sections of the country pro-
viding an equitable adjustment of diffi-
culties can not be reached soon. At the
mass meeting several exhibitors expressed
the opinion that if the exchanges were
allowed to have their own way this time,
they might be encouraged to impose upon
the exhibitors in other ways in the future.
groom ; Harry Ham the best man, and
Stella Adams and Harry Rattenberry as
mother and father of the girl. The film
has many comedy situations, dealing as it
does with the misfortunes which befall the
groom on his wedding day, the bride hav-
ing selected Friday, the 13th, for the event.
The day starts with a black cat crossing
his path, and from then on hard luck
comes in large and numerous packages.
Finally, while the service is being per-
formed, he forgets the instruction given
him by his tailor when it was necessary
for him to borrow a suit after his own had
been stolen. He stoops to pick up the ring,
and his trousers will not stand the strain.
The guests not understanding what has
happened, crowd into the room adjoining
to which he and the bride fled, and there
find him hidden behind a screen while the
trousers are being repaired by the bride.
“ The Making Over Mother ” is the
release for October 16. In it Stella Adams
has the featured part of mother-in-law,
who comes to visit her daughter and Mr.
Newlywed, and is given such excellent
treatment at the Parisian beauty parlor,
that the son-in-law, never having met her,
starts a flirtation with her across the tables
at a cafe, while she is waiting to meet his
wife.
NEXT GAUMONT SERIES “THE
VAMPIRES ”
With the conclusion of “ Fantomas,” the
popular screen version of the depredations
of the greatest criminal in the world, the
Gaumont Company is preparing a longer
series for release through Mutual. This is
“ The Vampires, or the Arch Criminals of
Paris.”
Lou-Tellegen Will Appear on the Stage in Screen Success
Lasky Star Terminates Spring and Summer Engagement with Company to Present Before
the Footlights One of the Dramas He Enacted for Camera
New Christie Film Laboratories Completed on Coast
First Prints Made at the Plant Have Been Shipped to Exchanges — Additional Contracts
Made During Past Week with Exchanges by Charles Christie
October 14, 1916
MOTION PICTURE NEWS
2353
“Fox Organization Ready for World Market” — Sheehan
General Manager, Returned from Extended Stay Abroad, Reports Company Established in Great Britain and Pre-
dicts That William Fox WiU Commence Manufacture and Production in Europe After the War —
Motion Picture Business Booming in England, He Reports; English Exhibitor a Keen
Showman in Every Way
The Fox Offices in London; Above, Winfield R. Sheehan, General Manager of the Corporation
WINFIELD R. Sheehan, general man-
ager for the Fox Film Corpora-
tion, returned recently from Eng-
land and France with many interesting im-
pressions of the motion picture industry
under war conditions. During his trip he
visited every town of any size in England,
Scotland, Ireland, and Wales for the pur-
pose of organizing the Fox Exchanges
throughout the British Isles. He returns
with a total of sixty-seven exchanges com-
pletely organized under his direct super-
vision.
“ With the completion of this work,
William Fox now has a well established
organization giving his product a world
market,” said Mr. Sheehan in speaking of
his trip with a representative of the
Motion Picture News. “ With a market
taking in the whole globe and a distri-
bution system complete in every detail, he
can go ahead building up better and better
productions, not productions based on the
individuality of some high priced star, but
pictures which in every department are the
best that money and brains can make
them.”
Fox Established in Britain
“ The work of establishing the Fox pic-
tures in the British Isles has been com-
plete in every detail. The country is cov-
ered with exchange centers as complete
or possibly even more so than in this coun-
try. Every part of the distribution work
will be done in England, including the
supplying of all of the advertising matter
used for the exploitation of the pictures.
In the near future a complete developing
and printing plant will be built so that we
will only have to ship our negatives to the
other side.
“ I hope as a result of establishing the
Fox pictures in England, that in the near
future it will result in a more general ex-
change of pictures between the two coun-
tries, a sort of a reciprocity arrangement,
whereby the English manufacturers will
be able to show their pictures in this coun-
try with the same facility and with just as
much profit as American pictures are
shown over there.
“ There are many difficulties in the way
of bringing this about, the principle one
being that the English pictures have not as
yet reached the American standard of
quality. They have most excellent writers
and actors, but have not as yet been able
to utilize them to the best advantage. With
so many first class American pictures now
before them, however, it should not take
them long to reach this stage of quality
production.
Fox May Manufacture in Europe
“ Plans are now being put into effect for
the Fox Company to commence producing
and manufacturing in Europe as soon as
conditions are right, probably immediately
on the conclusion of the present war.
Studios are to be established in England,
France and Italy, completely equipped in
every way for the production of the Fox
standard of pictures.
‘‘The motion picture business in England
is booming. All of the theatres are open and
doing a rushing business, even though
many of the managers and members of the
staffs are ‘ somewhere in France,’ fighting
for their country. No new theatres are
being built, however, owing to govern-
ment restrictions on account of the great
shortage of both material and labor.”
Mr. Sheehan then told of an amusing,
and at the same time pathetic experience
he had when he bought the building for
the Fox headquarters at 76 Old Compton
street. The building needed most extensive
alterations before it could be used for the
purpose for which it was intended, but it
was almost impossible to obtain mechanics
in any of the trades as all of the able
bodied men were away at the front. After
much scurrying around he gathered to-
gether a gang of six or eight men, all of
them elderly and most of them with some
affliction.
“ It was a typical collection of the lame,
the halt, and the blind,” he said, ‘‘but it
was the best that could be obtained. Once
it was assembled, however, I took par-
ticular care to keep it together and this
same gang of mechanics did all of the
alterations in the buildings which I bought
later in Manchester, Liverpool, Birming-
ham, Leeds, New-Castle-on-Tyne, Glasgow
and Dublin. These buildings are un-
doubtedly the best arranged and the best
equipped exchanges in the British Isles.
Main Office Is Five Stories High
“ The main office in London is five
stories and basement high. The first floor
is given over to the London Exchange, the
second contains the scenario and film edit-
ing department and a completely equipped
projection room, the third floor the man-
ager’s office, the contract and sales depart-
ments, the fourth floor the publicity and
bookkeeping departments, the fifth floor is
used as a supply room and the basement
contains ten fire and burglar proof vaults
for the storage of film and a complete
film repair department.
“ The whole of our English staff is com-
prised of Englishmen. The managing
director is Ernest Reed, well known for
his keen ability throughout the whole
British Isles. W. Horace Biss, formerly
2354
MOTION PICTURE NEWS
Vol. 14. No. 15
Gladys Hulette of Thanhouser as She Appeared in “ Prudence the Pirate,” Released Through Pathe
on the staff of the Bioscope, is director of
publicity, and Harry Engholm is scenario
editor. All of our pictures are re-edited
and given new sub-titles when they reach
England.
“ I found the English exhibitor a keen
showman in every way, shape and manner.
They are well informed, know every detail
and branch of their business, and are on
tip toes all of the time to take advantage
of every legitimate means that will increase
that business. There were two things that
impressed me about the English picture
palaces.
“ Practically every one of them has its
.own individual house organ put together in
attractive style for the information of their
patrons, and the fact that every theatre
cleans and. repairs eveiy reel of film be-
fore it is sent back to the exchange. These
are. features that exhibitors in this country
would do well to imitate.
“ I also want to say a word in praise of
the English trade press. The three papers,
the Kinnematograph Weekly, the Cinema
and the Bioscope are alive to every in-
terest of the trade, cover the field thor-
oughly, and are fair and just in their re-
views and comments.
“The Fox Film Corporation' now has
offices circling the globe. The office in
Rome covers Italy, Egypt, and the Bal-
kans ; the one in Paris covers France,
Switzerland, Portugal, Spain, and North
. Africa; the one in Moscow, all of Russia;
the Australian offices in Sidney, Mel-
bourne, and Wellington, also take care of
Japan, the Philippines, and the Far East,
while South America is covered by offices
in Rio de Janiero, Buenos Aires, San
Paula, Montevidio and Santiago, Chile.
h vrry lyons decides to change
NAME
Harry Lyons, one of the leading mem-
bers of the Eddie Lyons and Lee Moran
Universal Nestor Company, has decided to
change his name to keep out of' politics,
and he is now known as Harry Nolan.
In Los Angeles county is a state senator
of the same name, and the two were con-
tinually having their mail mixed up. The
senator was receiving the notes of admira-
tion and commendation belonging to the
actor, and letters on proposed legislation
and politics arrived at the studios for the
state solon.
Nation-Wide Campaign to Publicize Pickford Is Begun
Wells Hawks Leaves on Tour to Herald Coming of Star’s First Film in Newspapers from
Coast to Coast — Will Also Visit Exchanges
WELLS HAWKS, personal representa-
tive for Mary Pickford, following
the completion of her first picture for
Artcraft Pictures Corporation, “ Less
Than the Dust,” has started on a conti-
nent-wide trip to blaze the trail through
the newspapers. This tour is a sample of
the indirect co-operation of Artcraft with
the exhibitor. Mr. Hawks will not work
with the exhibitor at all. but will endeavor
to pile up a volume of personal publicity
for Mary Pickford, which will be followed
by the special campaign arranged to ex-
ploit “ Less Than the Dust.”
His trip carries Mr. Hawks south. He
left for Philadelphia, going thence, accord-
ing to schedule, to Baltimore, Washing-
ton, Richmond, Atlanta, Birmingham, New
Orleans and Dallas. From Texas he will
turn north and work east from Kansas
City, visiting St. Louis, Chicago, Detroit,
Toronto, Cleveland, Cincinnati, Pittsburgh,
Buffalo, Rochester and Syracuse.
In all this territory Mr. Haws has a
host of friends, made in the days when
he toured the country for Charles Froh-
man, Ringling Brothers’ Circus and other
prominent attractions.
While on tour for Miss Pickford he will
visit the Artcraft exchanges in Philadel-
phia, Washington, Atlanta, Dallas, Kansas
City, Chicago, Detroit, Cincinnati and
Pittsburgh. He will also be in touch with
the newly formed Artcraft Pictures Cor-
poration, Ltd., in Toronto, the birthplace
of Mary Pickford, which is the center of
distribution of her new superior produc-
tions in Canada. He is expected to return
with a budget of recommendations for
achieving perfect co-operation between
Aircraft, the branch managers and the ex-
hibitors whom they serve.
Universal Denies Ella Hall and Kerrigan Leave Tlieir Ranks
Repudiate as Well the Statement That “Idle Wives” Was Produced by the Anti-Vice
Company— Also Deny Connection with Hal Reid’s Picture
THIS week it was announced in a New
York daily that “tears and sobs were
rampant in Universal Film Headquarters
because Ella Hall, star of that company,
has left without so much as a farewell
and has gone over, to ”
“ The Ella Hall report is false,” said a
Universal official the other day. “ The
diminutive star of “ The Master Key ”
serial and a dozen other Red Feather and
photoplays de luxe is still at Universal
City and President Laemmle says that he
has turned over the golden key to “ the
only legally incorporated moving picture
municipality in the world ” to her to do
with as she likes.
Nor has Warren Kerrigan left the
Universal fold. Reports were bruited
about this week that he intended to star
with Mary Something-or-other, that he
would start a film city of his own to rival
Universal City and that he would go into
vaudeville at a Sarah Bernhardt salary.
Mr. Kerrigan is still appearing in Universal
pictures, however, and when the rumors
were brought to his attention the star of
stars denied them with great positiveness.
“ In passing, the Universal also wishes
to deny that ‘Idle Wives,’ the Universal
feature now in its third week at the Max-
ine Elliott theatre was produced by the
Anti-Vice Motion Picture Company. The
Anti-Vice Motion Picture Company had
absolutely no connection with the picture.”
The fourth report concerns Hal Reid
who the Universal understands produced
a political picture for the Republican Na-
tional Campaign committee. At the time
Mr. Reid produced this picture he was not
an employee of the Universal.
TWO MORE EXCHANGES WILL OPEN
IN CLEVELAND
Special tc Motion Picture News.
Cleveland, Sept 30.
Cleveland is becoming more and more a
motion picture center, as was evidenced
last week in the announcement that the
Metro Picture Corporation and the Para-
mount Picture Corporation soon are to
open exchanges here. Up to the present,
theatres using the programs of these two
concerns depended upon Pittsburgh as
their source of supply. It is said both
Paramount and Metro are to open offices
in the Sincere building soon.
October 14, 1916
MOTION PICTURE NEWS
2355
Marguerite Clark to Remain in Pictures
Diminutive Star Renews Contract with Famous Players, Thus Dissipating Persistent Rumors That She Was to Re>
turn to Musical Comedy Stage — First Picture Under New Arrangement Called “ Miss Bigamist ”
— “ The Decision of Miss Clark . . . Particularly Pleasing ”■ — Zukor
CONTRARY to the rumors that have
constantly found their way into print
for the last few weeks to the effect
that Marguerite Clark, the Famous Players
star, would abandon the screen and return
to the stage, it is announced that Miss
Clark has just renewed her contract with
the Famous Players.
This announcement permanently dispels
the cloud of conjecture and rumor which
followed the report that Miss Clark would
return to the stage under the management
of Charles Dillingham. So universal was
the credence gained by this rumor that ex-
hibitors in the West and Middle West ac-
tually advertised Miss Clark’s latest pic-
ture, “Little Lady Eileen,” as her fare-
well appearance on the screen.
A particularly truthful color was given
to the rumors of Miss Clark’s return to
the stage because of her determination to
take her first vacation since becoming a
photoplay star two years ago. According-
ly, Miss Clark retired to her summer home
in Rye at the completion of “ Little Lady
Eileen,” and J. Searle Dawley, who has
directed her more recent photoplays for
the Famous Players, took over the direc-
tion of “ The Rainbow Princess,” in which
Ann Pennington is starred. With the fin-
ishing touches administered to Miss Pen-
nington’s picture, Dawley again resumes
directorship of Miss Clark, who begins
work in “ Miss Bigamist,” her first produc-
tion under the new arrangement.
Coming fresh from the musical comedy
stage, Miss Clark became a favorite over
night when she made her screen debut in
the Famous Players picture, “ Wildflower.”
From that time she has ranked as one of
the foremost motion picture stars in popu-
larity and in accomplishment.
Miss Clark has appeared exclusively in
Famous Players productions, with the sin-
gle exception of “ The Goose Girl,” for
which she was loaned to the Lasky Com-
pany by the Famous Players nearly two
years ago. Among the other feature plays
in which Miss Clark has starred are “ The
Prince and the Pauper,” “ Molly Make-
Believe,” “ Mice and Men,” “ Out of the
Drifts,” “ Helene of the North,” “ Silks
and Satins ” and “ Still Waters.” Each
of these productions scored a tremen-
dous success and, if possible, added to
the prestige and popularity of the star.
In “ The Prince and the Pauper,” an adap-
tation of the celebrated story by Mark
Twain, Miss Clark played her first dual
role, in which she proved herself as much
mistress of the double exposure as she is
of the single action upon the screen.
Marguerite Clark’s most recent appear-
ances on the stage were in “ Snow White,”
“ Are You a Crook,” and “ Prunella.”
It was while Miss Clark was appearing
in “ Prunella ” that she was engaged by
the Famous Players to make her motion
picture debut.
Commenting on the decision of Miss
Marguerite Clark
Clark to remain with the Famous Players
instead of returning to the stage, Adolph
Zukor, president of the Famous Players
said:.
“ The decision of Miss Clark to con-
tinue in her successful career as a photo-
play star instead of accepting the flatter-
Cleveland, Oct. 1.
MOTION pictures for children will be
one of the principal topics of dis-
cussion at the annual convention of the
Ohio Federation of Women’s Clubs, meet-
ing in Dayton, Oct. 17 to 20.
“ How the City Federation Becomes a
Power in the Community,” “ Needs of
Rural Life ” and “ Music Interests in
Ohio” are other subjects announced.
Among the speakers are Dean Shailer
Mathews of Chicago University, who will
give an address on “ The United States and
International Relations” ; Edward Howard
Griggs of Boston on “ World War and
Ethics”; William Norman Guthrie of
New York, immigration specialist, and Dr.
Ernest C. Kunwald, leader of the Cincin-
nati Symphony Orchestra.
Some of the prominent club women who
will appear on the program are Mrs.
George Zimmerman of Fremont, state
president and presiding officer; Mrs. Cor-
nelius Selover, Cleveland; Mrs. Samuel B.
Sneath, Tiffin; Mrs. J. L. Selby, Green-
ville ; Mrs. Lewis Laylin, Columbus ; Mrs.
Charles Halter, Fremont; Mrs. Prentice
E. Rood, Toledo; Mrs. Walter Kepner,
Bucyrus; Mrs. W. E. Schutt, Cleveland;
Mrs. A. V. Baumann, chairman of con-
servation, Fremont; Dr. Josephine Pierce,
chairman of public health, Lima, and Mrs.
John Roby, Lima.
The first function of the convention will
be a reception on Oct. 17. Mrs Kent
Hughes of Lima, chairman of the pro-
ing offers which have been made to her to
return to her first love, the stage, is par-
ticularly pleasing, because it is a confirm-
ation of the managerial policies of the
Famous Players Company and because it
was made in the face of enticing offers to
return to the stage.
“ Little Miss Clark’s phenomenal rise to
popularity from the moment of her first
appearance on the screen and her con-
tinued rise to a position of undisputed fa-
voritism among millions of people is one
of the most inspiring episodes in my con-
nection with the motion picture business.
“ Miss Clark’s wonderful personality,
her charm and her remarkable versatility
have gained her her place in the public
affection. It is particularly gratifying that
Miss Clark has decided to remain on the
screen,' because the plans which we have
for her future will, I am confident, result
in her gaining even more popularity and
prestige among the photoplay public than
she now enjoys.”
Miss Clark’s decision follows closely that
of Pauline Frederick to remdin on the
screen with the same company for the next
two years.
gram committee, is arranging other events.
Carrying on the work begun last year,
the civic committee of the Cleveland Fed-
eration of Women’s Clubs will put its main
strength on the better film movement again
this season.
Neighborhood groups, pledged to help by
supporting moving picture programs ar-
ranged by the federation committee will be
formed in twenty-five localities', to give
the work a city-wide character and any
club ready to help in the formation of
these circles is asked to confer with Miss
Bertelle Lyttle, chairman, 1512 E. 107th
street.
At the first meeting of the fall held
September 19, at the Public Library,
1375 Euclid avenue, a summary of the
motion pictures conference at the New
York biennial was given after which reso-
lutions adopted by the national committee
were indorsed.
Mrs. Elmer G. Derr is vice-chairman this
year; Mrs. A. L. Knight, secretary. Be-
sides active work in the cause of good
pictures, Mrs. J. H. Doolittle and Mrs. W.
D. Lee will report the city’s methods of
cleaning sidewalks, Mrs. Frank Stimson
and Mrs. E. C. Gulliford will watch the
building restriction code and Miss Matilda
Spence is commissioned to work out a
practical plan for . keeping in touch with
city legislation. i
Several new members were present from
clubs which have not sent delegates here-
tofore, the number reaching twenty-five.
Elsie Loeb.
Ohio Women’s Clubs Will Discuss Pictures at Dayton
Films Will Be One of Principal Topics at Annual Convention — Cleveland Federation
Makes Extensive Plans for Picture Work During Coming \ear
Special to Motion Picture News.
2356
MOTION PICTURE NEWS
Vol. 14. No. 15
With the Exhibitor
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This Department is designed to include all news of exhibitor organization and welfare, national, state and local; news items of exhibitor
activities; and letters from exhibitors, constructively critical and dealing with any important trade problem.
We invite correspondence
Wisconsin Exhibitor Tells of Method Used by a Distributor
in Placing Service Where Most Money Was to Be Had
THE News is in receipt of a letter en-
closing the correspondence between
Gustav Frellson, secretary and treasurer of
the Auditorium and Unique theatres of
Waukesha, Wis., and one of the largest
distributing companies in the business,
which clearly show a condition of affairs
not only disastrous to the motion picture
business as a whole, but in direct contradic-
tion to the fundamental rules of business
success.
In a letter to the general manager of the
distributing company in question, Mr,
Frellson says: “On July 27 your Chicago
agent called on us and suggested that we
take the service of your company, stating
that our opposition house had given up this
service. After considerable talk we de-
cided to give up the service of one of the
companies which we were using and take
on the service of your company, to the ex-
tent of one picture each week for thirty
days, and after that two pictures each
week, the price for the latter being $12.50.
We signed a contract and made a deposit
of $30. The next day we received a letter
from your Chicago office acknowledging
the receipt of the contract and deposit and
thanking us for same.
“ On September 12, we received a letter
from your Chicago manager stating that he
was obliged to cancel our contract in two
days owing to the fact that they had taken
on our opposition house for the full ser-
vice. Remember, Mr. General Manager, the
opposition house had been taking your ser-
vice and had given it up, and for that
reason your agent called on us and booked
your features. Of course, as soon as this
became known to the opposition house they
immediately applied for service again
rather than see us get it.
“Do you consider this fair treatment?
Remember we signed in good faith and
gave the required deposit. I cannot believe
that your corporation would allow such
shady transactions. I believe you do your
business in a business like manner, and
we ask you to give this your careful at-
tention and full investigation and give us
a square deal.”
The letter then concludes with a detailed
account of the reliability of the corporation
and directors operating the theatres, and
showing conclusively their financial respon-
sibility.
It would seem that this practice of can-
celling a contract with a reliable and re-
putable motion picture theatre for the
simple reason of jumping the price on an-
other theatre was extremely bad for the
business as a whole. This is not the only
case of this kind by any manner of means,
as a number of other concerns have been
guilty of the same practice in the past. It
is time, however, that it was eliminated.
FOUR SPOKANE HOUSES UNITE INTO
ONE CORPORATION
A consolidation of four Spokane moving
picture theatres, the Casino, the Class A,
the Rex, and the Unique was completed
during the past week and hereafter these
houses will be operated by a corporation.
C. E. Si dwell, proprietor of the Casino, the
Class A and the Unique will be general
manager, and B. W. Copeland proprietor
of the Rex, will be assistant manager and
publicity representative. The new corpor-
ation is capitalized at $50,000 and has as-
sumed active management of the four the-
atres.
The amalgamation is the result of negoti-
ations that have been pending for about a
year. They started when Mr. Stilwell pur-
chased the Class A theatre from Lee
Forbes nearly a year ago. Another step
was taken recently when he purchased the
Casino theatre from the Clemmer Estate.
Both the Class A, as the Clem, and the
Casino, were established by the late John
Qemmer, a pioneer in the film business in
the northwest.
The bulk of the offerings will be selected
from the releases of the Metro, Fox, World
and Mutual studios. Negotiations are also
pending for the new Clara Kimball Young
and Mary Bickford productions.
The Casino has a seating capicity of
600; the Class A, 400; the Rex, 460, and
the Unique, 325. On averages of the last
few years the four theatres play to approx-
imately 1,925,000 persons annually.
Detroit Exhibitors Oppose
Admission Advance
DETROIT exhibitors have recently ex-
pressed themselves as being opposed
vigorously to the increase in rental prices
for film. They argue that it is almost im-
possible for them to increase the size of
their theatres to meet the increase, that
they can’t do a great deal more business
because of the competition and the in-
creasing number of theatres, and that fur-
thermore, that if they increase prices what
will be the future of the motion picture
business.
“ The secret of success in this business
has been the low price of admission,” said
one Detroit exhibitor.
“ Increase that admission price and you
are going to drive people away from the
theatres; otherwise, they will probably see
only one or two pictures per week where
they are now in the habit of seeing three
or four. Always remember this, the large
downtown houses can do things that the
neighborhood house cannot do. It can get
Increase in Rentals; Feai
to Twenty-five Cents
almost any price of admission because of
its downtown location, organs and orches-
tra, varied program and the fact that it
caters to the transient trade. But in the
outskirts where you cater to the same peo-
ple every night, you endeavor to get those
people back as often as you can.
“ An admission of 10 and 15 cents is
all right for the neighborhood house, but
when you get prices to 25 cents flat, as
some of the exchanges urge us to do for
the big features, you are going to find that
these people will not come so often. Then
again, they would prefer to pay 25 cents
and go to one of the big downtown houses
where they get a bigger and better show.
“ If producers and exchanges want to
drive hundreds of outskirts theatre out
of business, they just need to keep advanc-
ing the price of film rental. If the ex-
hibitor can’t make money — and a proper
return on his investment — he can’t afford
to stay in the theatre business.”
BUSINESS BOOMING IN PEMBROKE,
KY.
Manager C. E. Salisbury of Pembroke,
Ky., manager of the Lyric theatre, was in
Nashville last week on business in the in-
terest of his theatre. The Lyric, said
Manager Salisbury, has recently taken on
vast improvements within the past few
months. Something like $1,500 has been
spent on improvements. “ This is the only
up-to-date theatre in Pembroke,” said
Manager Salisbury, “and to keep it up to
the highest standard of perfection that it
has always attained I decided to make
a few improvements that would make it
even more attractive. The Lyric has a
seating capacity of some 256, upholstered
seats, each one being comfortable and
roomy. I am now using a five-piece or-
chestra, also a Wurlitzer organ, which
was recently installed. The organ is a
thing of beautj. costing in the neighbor-
hood of $2,500. Business has been of a
record-breaking nature for the past num-
ber of months. I am using General Film
service and find it to be the best of its
kind.”
October 14, 1916
MOTION PICTURE NEWS
2357
OCTOBER 25 IS EXHIBITORS’ DAY AT
TEXAS STATE FAIR
October 25 will be Motion Picture Ex-
hibitors’ Day at the Texas State Fair to
be held in Dallas, Texas, October 14 to
29 inclusive. The Texas Amusement
Managers’ Association has made arrange-
ments with the Fair Association for a
special program for that day for the en-
tertainment of the visitors. In addition
the film exchanges and supply houses will
join and give a banquet at the Oriental
Hotel Wednesday noon.
In the morning an informal reception
will be held in the lobby of the Oriental.
At 10.30 a conference of all amusement
men present will be held for an hour in
order to discuss any matters of statewide
interest.
Organization work has been going on
rapidly in Texas the past three months,
and it is probable that by the time the
next session of the legislature convenes,
which is in January, 1917, the entire
amusement interests will be so cemented
together that quick and uniform action by
the members of the trade can be had on
very short notice, should anything affect-
ing their interests come up.
INTERESTING FRAUD CASE IN
ROCHESTER
The sale of a Rochester motion picture
theatre, and the subsequent verdict of a
court and jury, ordering the return of the
purchase price, are topics of discussion in
motion picture circles. The theatre in
question is the Merryland, on Clinton ave-
nue north, about a mile and a half from
Main street It is a neighborhood house.
Joshua C. Harris was the purchaser of
the theatre. He paid $1,500 for it to
Eugene A. Stein and Thomas W. Heberle.
Upon taking possession and operating the
theatre, he found that the business done
was not what the sellers represented, and
he sued for the recovery of his money on
the ground of fraud.
Justice Clark and a jury heard the testi-
mony. Harris put in a complaint that the
sellers represented to him that the theatre
was showing a profit from $50 to $75 a
week, but pointed out that as a matter of
fact the profit ran all the way from nothing
to $10 a week.
The suit was brought for the return of
the purchase price, $1,500, and an addi-
tional $1,500 for damages for lost profits.
The jury returned a verdict against Stein
and Heberle for $1,200. Harris having sold
the fixtures for about $300.
PENNSYLVANIA QUARANTINE LIFTED
SEPTEMBER 29
The members of the Exhibitors League
of Pittsburgh sent a query to Dr. Samuel
G. Dixon of the Pennsylvania State Board
of Health in reference to the quarantine
which prohibits children from attending
the theatres in this state, asking him if
there was any chance that the quarantine
would be modified, now that the chance of
an epidemic seems to be past.
In reply, Dr. Dixon wrote that the quar-
antine would be lifted September 29.
Democratic Association Offers to Assist Cleveland Exhibitors’
League in Fight Against Censorship
THE Motion Picture Exhibitors’ League
of Cleveland, Ohio, held its weekly
meeting on Tuesday and took up the regu-
lar business of the League. The League
is in receipt of a letter from the Demo-
cratic Association, asking for a list of
names of members, and volunteering to
assist the League against censorship. Not
understanding the obligations imposed by
submitting such a list, no action on the
matter was taken.
A discussion was widely entered into, in
regard to the formation of some plan to
strengthen the local organization. Ben
Sawyer, president of the League, proposed
the plan which was adopted. He moved
that a committee be appointed to divide
the city into sections, call on each exhibi-
tor in the districts and discover his dispo-
sition in regard to the League. This means
will force the exhibitor to declare himself
either for or against the League. It is
hoped that the membership will be mate-
rially increased by these measures.
The committee, consisting of F. E. Sim-
monds, D. L. Schumann, A. Mahrer, Ben-
jamin Sawyer, Wm. Slimm, J. J. Mellert
and Henry Lustig, will meet on Wednes-
day at 11 a. m. at 511 Williamson building,
in Mr. Lustig’s office, to divide the city
into districts and to apportion the exhibi-
tors to the committeemen.
The following card was passed among
the members of the League :
To Our Friends and Patrons.
The operator, A. E. Mahen, of the Lucier
theatre is a licensed operator and has a
financial interest in the theatre. Another
operator could not give you the picture
service you have been getting.
Our equipment is of the finest type so we
could not afford to employ cheap labor.
The Lucier Theatre Amusement Co.
The Lucier theatre has been picketed by
fourteen men. Sam Bullock made a mo-
tion which was seconded that the League
tender its sympathy and moral support to
Mr. Mahan, and that it stands ready to of-
fer financial aid if necessary to assist Mr.
Mahen in his fight against the operators’
union.
Michigan Exhibitors Hesitate Between Rental and Percentage
Methods on Big Specials
IN connection with the big new special re-
leases that are being put on the market,
there comes a question with Detroit ex-
hibitors as to which is the best way to
book them. Some exhibitors say that if
the producers know them to be such crack-
er jack box-office attractions, why not play
them on a percentage basis with the exhib-
itor and not ask him to take all the chances
by paying a big flat rental.
In more instances than one, five Michi-
gan exhibitors asked the owners of big fea-
tures to play them on percentage basis. On
the other hand, a manager of one Detroit
exchange, handling these big features, says
that it is better for the exhibitor to pay a
flat rental — that if the big features do draw
big business the exhibitor would be kicking
himself if he played them on a percentage
basis.
“ It’s as fair one way as the other to the
exhibitor to play features on a flat rental,”
he said. “ Everybody in the show busi-
ness has to take a chance, but he has a
better chance to make money on a flat
rental basis than on percentage.”
The retirement from the theatre business
is announced of W. A. Rusco, who has dis-
posed of his interest in the Bijou theatre,
at Saginaw, Mich., to Col. W. S. Butter-
field. As a result of the retirement of Mr.
Rusco, who is a pioneer in the theatre
industry of Michigan, Mr. Fleischer, form-
er manager of the Strand in Saginaw, has
been transferred to the Bijou, while Jo-
seph Friedman, manager of the Garden
theatre in Flint goes to the Strand in
Saginaw. Mr. Friedman, by the way, will
do all the picture booking for the Strand
and Bijou in Saginaw, and the Garden in
Flint.
The surprise of Detroit has been the tre-
mendous business of the new Regent the-
atre, Woodward and the Boulevard, since
the opening, Sept. 11. Despite the immense
capacity of the Regent — seating 3,600 — it
has been doing an actual capacity business
at both evening performances. It was
the intention of Managing Director Mc-
Vicker to change pictures bi-weekly but
he will run all pictures a full week until
further notice. The success of the Regent
so far has been far greater than antici-
pated.
AUTO WEATHER CUTS INTO THE ■
ATRES’ BUSINESS IN MONTANA
J. McClean, travelling auditor of Univer-
sal, is spending a few days at the Butte,
Mont., branch and is well pleased with the
work of Manager Hudson, who has been
in charge less than two weeks, having suc-
ceeded H. L. Thompson.
Manager F. A. Tipton, of the Butte
Metro exchange, returned this week from
a trip up to and taking in Spokane, report-
ing business picking up at the approach of
cooler weather, and the consequent closing
of the autoing season.
One of the greatest hindrances to profit-
able exhibiting in that territory is the fact
that Montana has the best roads of any
state in the Union, and when you couple
this to the facts that the proportion of
cars to population is large, that weather
is ideal nearly all the time and that the true
western hospitality makes the fellow with
a car take along a bunch of his neighbors,
you can easily see how many people are left
in a town to take in the movies.
Serials are having their days again in
Montana and as the “ Iron Claw ” went
good in other parts of the country it natu-
rally would go well here. What is believed
to be a new record has been established by
the Butte Branch of Pathe Exchange in
placing the “ Iron Claw ” in thirty-six
towns for a total run of forty-five days.
And the end is not in sight, the new Strand,
a $100,000 house at Livingston, the Audi-
torium, at Big Timber and the Grand, at
Westby, will start this serial next week.
2358
MOTION PICTURE NEWS
Vol. 14. No. 15
Anti-Censorship Campaign Is Launched by Denver Exhibitors ;
Urge Concerted Action
THE plan to bring the question of cen-
sorship to the attention of film
patrons through the medium of the screen,
which is being urged by prominent men in
the motion picture business, seeking the
support of the public in the campaign, is
taking a definite stand in Denver, Col-
orado.
Already one of the larger houses on
“ Denver’s Great White Way ” has adopted
it and a slide presenting an argument
against censorship by the “few,” has be-
come a part of the program. It is ex-
pected that in a short time the above plan
will be put into effect by all Denver exhib-
itors, and the sooner, the better for all con-
cerned.
“ The people of Denver are not suf-
ficiently interested in the question to bring
about the desired result, this is also true
of all other cities in the United States,”
said a film man of that city.
“ The exhibitors do not seem to give this
important matter enough consideration,
and until they do, we cannot expect the
public to become interested.
“ It is up to the exhibitors to aid in this
campaign. Up to the present time this im-
portant matter had been handled by the
reformers in a one sided way, and no
doubt, they have labored hard to right the
wrong of censorship, but to put the matter
squarely to the people, the argument must
be backed by every exhibitor in the United
States. An argument on the screen
reaches more people than printed matter
ever could.
“ If the exhibitors would arouse the
sentiment of the intelligent public through
an educational campaign to bring out the
unjust and unfair measures of Federal
censorship, then the " few ” that are
waging the campaign against odds would
accomplish their goal. But, to do this the
“ feiv ” must have the combined support of
the exhibitors before they can ever expect
the public to listen to their cries,” con-
cluded the speaker.
Pittsburgh Exhibitors and Exchangemen Request Reduction of
Prices During Paralysis Quarantine
ABOUT TOO exhibitors and exchange-
men gathered at the mass meeting
held last week-at the Moose Temple. The
attendance was small considering that it
was of vast importance to all branches of
the business. • ;
A. W. McClelland presided at the meet-
ing. A resolution adopted by the Exhib-
itors League the dayfiefore, requesting the
exchangemen to make a 50 per cent reduc-
tion in film rentals during the present
quarantine, was presented by Mr. Sahner,
and the same was adopted. Several of the
exchangemen spoke on the fallacy of such
a sweeping reduction, as individual cases
differed and a general rule could not be
applied to all exhibitors.
The meeting was in progress for more
than two hours, and it was moved and
adopted that a telegram be sent to the
manufacturers, requesting them to instruct
their exchangemen to make concessions in
film rentals to those exhibitors whose busi-
ness demanded the same.
The question of funds was also brougfF
up at the meeting, and it was decided that
the exhibitors would be asked to donate
money toward defraying the expenses of
the§e meetings, as the exchanges had
borne the expense of all the meetings held,
while the exhibitors would get the most
benefit if a reduction was made in rentals
for films. What the exhibitors will do when
this is put up to them, is a speculation.
MONTANA PROSPEROUS; SOUTHEAST
FEELS EFFECT OF PARALYSIS
At the present time the moving picture
business in Montana as a whole is very
prosperous, except in the southeastern
part of the state where the infantile para-
lysis scare is again slowing things down.
With no children admitted to the theatres
and the schools not yet oponed, though
scheduled to open nearly a month ago, ex-
hibitors in towns of Billings, Laurel, Har-
din, Forsyth and others in the near vicinity
find it necessary to cut down, rather than
increase, their programs and number of
showing days. As a result, exchange man-
agers and salesmen are not covering this
part except, as in the case of Pathe, to
visit the exhibitors to see what aid can be
given till the ban is lifted.
MORE PITTSBURGH THEATRES RAISE
PRICES
Several of the theatres in the Pittsburgh
territory have boosted their prices recently
and the latest addition to the ranks is
that of the theatres at Carnegie, Pa. All
of the theatres in that town have been
showing at five cents and have decided to
boost the price to 10 cents as a result of
the increased cost of film rentals.
All of the managers of the theatres in
the town gathered at a meeting and after
a lengthy discussion decided that the time
was ripe for the boost. All of the theatres
will increase the price after the end of
September.
William Kane, of the Lyric theatre; C.
G. Couch, of the Grand ; and F. J. Nally,
of the Arcade, the managers of the best
theatres in the town, are working in har-
mony and better business will be the re-
sult of the increase in prices.
PICTURES SUPERSEDE STOCK IN
MINNEAPOLIS
For the first time since Minneapolis be-
came a city, there was no spoken drama in
any of the theatres during the summer
months. Since the beginning of theatres
here, summer stock had held the boards.
During the last summer, however, the
houses that usually had stock companies
showed films when they were open at all.
Those who hold to the old order of things
thought the condition deplorable, but it had
to be. The stock companies didn’t even
make a go of it the previous winter. The
price of the spoken drama is not the sole
or most important issue either for two
of the houses that showed stock at 50 cents
for the best seats in the old days have been
getting big circuit prices for motion pic-
tures, notably $1.50 for the best seats.
TORONTO NEWSPAPER CRITICIZES
FILMS BROUGHT TO THAT CITY
The Toronto Daily News in a full page
article last week attacked the quality of
the moving pictures being supplied to To-
ronto theatres. Under a heading, “ City
Poorly Served with Motion Pictures,” the
writer goes on to say that only 6 per cent
of the pictures may be properly called good
while the great majority are mediocre.
The writer also states many unnecessary
objectional features are seen in the plays.
While the exchange men are naturally
very indignant at this sort of argument
which in their opinion is an attempt to
foist one man’s prejudices on a half a
million people, they are very reticent claim-
ing that the matter is one for the censor-
board to deal with and that inasmuch
as the films are double censored compared
to those shown in the United States, some-
thing must be very wrong either with the
producers or the censor-boards.
FAIRGRAVES MAY ADD FOURTH TO
HIS ERIE THEATRES
William Fairgraves of Erie, Pa., now
has three theatres in that city. He pur-
chased the Princess theatre there and built
the Nixon and Grand theatres'. It is said
these three theatres are the feature photo-
play houses of the city, and Mr. FairgraVes
is contemplating the addition to another
theatre to the list.
The Colonial theatre and Majestic the-
atre at Erie, are now running vaudeville.
These theatres were recently in the motion
picture business, but switched after the
summer months to vaudeville. O. A. Pot-
ter owns the Majestic and also the Colum1
bia theatre, the latter is one of Erie's big
photoplay houses.
The Strand theatre, one of Erie’s dime
theatres with a capacity of 1,500, reports
that business is good, although the order
against children under 16 being admitted to
the theatres has made itself felt in that
city as it has all over the state.
DONOVAN AGAIN MANAGER OF
REGENT IN EAST LIBERTY
J. P. Donovan, general manager of the
Rowland and Clark theatre in Pittsburgh,
has again taken charge of the Regent the-
ater in East Liberty as house manager.
Jerome Casper, who has been the house
manager of the Regent, has resigned to
take charge of Duquesne Garden Skating
Rink.
The office of general maanger has been
abolished by the Rowland and Clark in-
terests, and Mr. Clark will devote more
time to the affairs of theaters than in the
past.
William F. Kirsch, manager of the Bell-
evue theatre of the Rowland and Clark
chain will do all of the booking for all of
the theatres of the company in this district.
October 14, 1916
MOTION PICTURE NEWS
2359
“ The ‘ News ’ wishes to include under this heading novel advertismg ideas, successful schemes in management, decoration and equip-
ment of the theatre — everything in fact done by the exhibitor to stimulate his trade. We invite every exhibitor to send for publi-
cation the successful ideas that he has worked out, also to come to us for suggestions or information. Address the Editor.”
Making Your Lobby Displays Pull Possible Patrons
By M. Kashin
Editor’s Note. — We take unusual pleas-
ure in offering to the exhibitors of the
country herewith a signed article by Mr.
Kashin, of the Midway theatre, Montreal,
dealing in detail and at length with his
methods of lobby display. We believe
that Mr. Kashin’s work cannot fail to be
an inspiration to many exhibitors. Such
emphatically individual advertising as his
is cannot fail to cause both imitation and
discussion. Motion Picture News will be
glad to hear from any exhibitor who either
agrees or disagrees with Mr. Kashin in
his principles and methods. How many
“ LIVE WIRE ” ideas are you putting into
your own theatre? Write us about them
today.
IN appealing to possible patrons who daily
pass your doors I have found that the
lobby display, worked out to its finest
detail, will bring more results than any
other form of advertising to which an ex-
hibitor could resort. True enough, the se-
cret of the success of such advertising
will depend upon an analysis of the gen-
eral public who see your theatre lobby dis-
plays.
The inserts appearing herewith are re-
productions of a front which I recently
made featuring Charlie Chaplin in “ The
Count.” The theatre which used this ad-
vertising display secured most satisfactory
results from every point of view.
To begin with, I want to point out to
every exhibitor that these fronts are inex-
pensive. In this particular instance the
entire result was obtained by wooden
frames covered with painted cotton bunt-
ing. This is about the cheapest thing of
which I can think.
The counter used as a pressing table
was 6 feet long, 2 feet deep, and the only
solid part of it was the board on which
the iron traveled. In forming my back-
ground or stage setting, I simply resorted
again to the use of a feeble framework
covered with the same painted bunting ;
likewise the ceiling and the two wings.
Giving It an Element of Interest
The flatiron which Charlie Chaplin holds
in his hand was cut from a piece of ordi-
nary pine. The figure of Chaplin himself
was made from cardboard, braced with
one-inch strips. The figure of Charlie’s
blonde friend was borrowed from a cloak
store. The head appearing in the window
was of paper.
As I have described this display, it would
indeed be a very unattractive advertise-
ment. Realizing this, I resorted to the use
of a small motor and arranged a very sim-
ple mechanical device, whereby the iron
traveled at short intervals across the press-
ing board, carrying with it Charlie’s arm,
the elbow and wrist of which I had pivoted
with small rivets, giving it free action.
Using the same power that moved the iron,
I so arranged the mechanism of this paste-
board figure that the cane in Chaplin’s left
hand would intermittently reach out for
the female figure’s neck.
I am giving you this description in very
matter of fact form, and in reading it the
same may sound tame and unattractive,
and you will be surprised, doubtless, to
learn that such a display as this completely
filled the lobby of the theatre in which it
was shown for four consecutive days and
nights.
The Cost — and the Profit
In the event that the reader should get
some idea that such an advertising freak
as this entails any great expense, I simply
want to state that the entire outfit was
produced at a cost of approximately $12,
and that the results obtained therefrom
during the four days in which it was in
operation doubtlessly netted this theatre
several hundred dollars. The portieres
which you will note hanging on either side
of this display were simply borrowed from
the balcony of the house referred to here-
in.
It might be of interest to the readers to
know that the suit which is worn by the
female model was borrowed from a tailor
in the establishment under rather peculiar
conditions. As I needed a woman’s suit,
I went to a nearby tailoring shop and re-
quested the propritor to lend me one.
This he refused to do, telling me that
he would be glad to rent me a suit pro-
vided I placed in his hands sufficient funds
to cover any damage which might be done
to it. I countered his proposition with f
following offer : I agreed to take the £
place it on the model and attach at the 1
tom of the skirt a 10 x 12 inch card sta
ing that “ this suit is sold by ” the tailcr"
in question ; that if on the strength of thil
advertising business did not “ pick up ” I
would be willing to pay any reasonable
Close-up of the Centerpiece in the Lobby Display of the Midway Theatre, Montreal, While Showing
Mutual’s “ The Count,” with Charlie Chaplin
2360
MOTION PICTURE NEWS
Vol. 14. No. 15
The Midway Theatre, Montreal, with the Entire Front Devoted to a Display, Designed by Kashin, on
Mutual’s “ The Count.” with Charlie Chaplin
rental. Following the day on which this
display first appeared, this merchant sold
more suits than he had the entire pre-
vious week.
Getting to the Passers-by
For several days prior to installing this
little ad I made a general study of the
type of public who passed before the doors
of the theatre, and noticed among the by-
passers a great many Jews. The idea oc-
curred to me that I should resort to some
trifling departure in order to appeal par-
ticularly to these people. As a result of
itos you will note on the lower right-hand
exc.'er of the counter in front of Chaplin
tionhrase in Yiddish which, translated, is
qu follows : “ Charlie busy buy Cloaks.”
amis phrase was immediately taken up by
every cloak and suit man in the neighbor-
hood, and in a great many of their win-
dows they also have miniature figures of
Chaplin “ Busy buy Cloaks.” And this
trifling appeal to the Jewish people excited
great interest and custom on their part.
The perfect results attained by this
front were practically demonstrated by the
extremely satisfactory box office receipts.
I will, however, not touch on this. Suffice
it to say that from the hour this front ap-
peared it was a wonderful drawing card,
and the outside audience continually
laughed and passed jokes with reference
to the STAR of the feature on the screen
within, Mr. Chaplin.
Lobby Display Values Increasing
With competition as keen as it is to-day
in the moving picture business, with thou-
sands of people who each day and night
make it their business to inspect theatre
fronts, seeking some film production which
they feel would be of interest to them,
the lobby display fronts are becoming even
greater drawing cards than the old (I
need not say old) overworked newspaper
ads. and readers. No exhibitor need feel
that these displays are too expensive for
him to tackle. They can be produced at
almost a nominal cost in comparison to the
results which they bring; the secret of a
proposition of this nature is primarily in
producing something that will appeal to
common, ordinary, childlike human na-
ture; secondly, it is necessary that some
analysis be made of the possible patron
who passes before the theatre front. It
is all simple enough when one sits down
and gives the matter a little common-
sense thought and study.
“ FALL OF A NATION” ACTORS AP-
PEAR AT NEW WEBSTER THEATRE
IN THE BRONX
Herman Poliak opened his new Webster
theatre and airdome in the Bronx, Satur-
day evening, September 23, with a stunt
that delighted picture fans in that district
more than anything that has recently been
put over there. To use the facile vocabu-
lary of the press agent, Mr. Poliak “ dedi-
cated ” the theatre with “ The Fall of a
Nation,” but in addition to that he had the
flesh and blood “ Fall of a Nation ” prin-
cipals on the job, namely, Percy Standing
and the Misses Flora MacDonald, Lor-
raine Hiding and Lelia Frost, which is to
say all the big roles except those of Messrs.
Shirley, Gastrock and Willis, who are in
California.
Somebody in the Bronx — it might have
been Poliak, it might have been a disin-
terested fan — bought out a nearby florist’s
shop. As the three girls took the bows in
person for their big scenes, they were
fairly inundated with bouquets. The
Bronxites were quick to catch the vraisem-
blance of the counterfeit presentments with
the reality, and thunderous cheers greeted
the brave daughters of Jael in the picture,
who had just been seen out front in every
day costume, overwhelmed with flowers
and looking almost wistfully happy.
THEY MIND THE BABIES FOR
SHOPPING MOTHERS
“ Leave your babies at the picture show,
and do your shopping.”
This comfortable arrangement has been
inaugurated by J. E. Sliney, manager of
the Reel, one of the largest downtown pic-
ture show houses in Cleveland.
This theatre is equipped with a row of
balcony boxes, where the little ones can
see the pictures without being disturbed
by the comings and goings of a restless
audience. Adjoining the boxes is a large
rest room supplied with all conveniences,
where an attendant nurse takes full charge
of the children, and sees that their ordi-
nary needs are satisfied.
“ Young babies are too much responsi-
bility,” says Mr. Sliney, “ so we keep them
only from six years of age up.” When
asked whether many mothers take advan-
tage of this convenience, he said, “Yes
indeed, we often have six or eight little
ones at a time, and they are always happy
and contented to stay.”
“ WALLET ” ADVERTISING FOR
“ YELLOW MENACE ”
One of the best advertising novelties
which has yet come to our notice is that
of the illustration shown below, adver-
tising “ The Yellow Menace.”
John C. Green of Galt, Canada, has
favored us with this specimen of his ad-
vertising genius. It may not be generally
Novel Souvenirs on the “ Yellow Menace” issued
by Temple Theatre, Galt Canada
known that Mr. Green was the first man
to exhibit motion pictures in Canada,
which dates as far as back as 1896, when
he owned a picture house at the West End
Park, Ottawa, Ont.
We consider that many may follow the
example of this clever “ wallet ” adver-
tising when projecting “The Yellow Men-
ace ” serial.
October 14, 1916
MOTION PICTURE NEWS
2361
House Service a Big Asset, as Management of the Imperial,
San Francisco, Proves
THE service given patrons of the Im-
perial theatre at San Francisco is
such that its excellence is commented upon
by the theatregoing public, and many man-
agers of other houses come here to study
it in detail, so famous has it become. Al-
most any afternoon or evening one can
stand in the crowd in the amusement sec-
tion of upper Market street and hear some
one say : “ Let’s go to the Imperial, it’s so
comfortable there.” Not only do they go,
but many pay just a little more than they
do elsewhere, for the twenty-cent section
of this house is much more popular than
the ten-cent section, something that but
few other houses can boast.
The ideal service commences the mo-
ment the patron enters the door of the
theatre. An attendant is on hand to check
hast, wraps or any other articles with
which they do not wish to be bothered.
For this service there is no charge, as the
attendants are well paid, and they are for-
bidden to accept tips. The wish of patrons
in regard to the selection of seats is care-
fully observed by the corps of well trained
ushers.
The neat program compiled under the
direction of Manager J. A. Partington is
the means of communication between the
management of the house and patrons. A
time-table is published in this, giving the
time that the principal feature goes on,
and this is studied so that patrons rarely
enter in the middle of a picture.
A mailing list has been compiled, and
each week a neat car, with a photograph
of the star and descriptive matter of the
production, is sent to each person on the
list. The program contains a coupon to
be filled out, and the list is growing stead-
ily. It also contains, in addition to the bill
for the week, a description of the special
orchestra selections played at evening per-
formances.
Attention is called to the fact that it is
against the policy of the management to
show the type of pictures that require the
exclusion of children, and children of any
age are welcome at this house.
CITY VOTES ON SERVICE IT WANTS
AT LEADING THEATRES
A unique election was held in Somer-
ville, Mass., recently, the question at issue
being that motion picture service was to
be maintained in the leading theatre, the
Cross Street theatre, for the coming sea-
son.
The theatre had recently changed hands,
and for service the new management re-
tained what the former manager had in-
stalled, but with little satisfaction. He de-
cided upon an election by the people, and
for them to decide what program he
should run. In accordance with his idea
he visited 1,400 homes, rang the bell, told
who he was, what his object was, and had
the dwellers in those homes vote on the
following services: Paramount, Triangle,
Metro and Fox.
The result was that 1,120 families out of
the 1,400 requested the Paramount service.
A goodly amount of publicity was given
the unique idea by the newspapers of that
community, and the result of the voting
was looked forward to with the keenest
interest. The theatre will become an ex-
clusive Paramount theatre, running fea-
tures and short reel subjects.
FROM PENNY ARCADE TO TENCENT
HOUSE SHOWING FEATURES
WITH ORCHESTRA
One of the most significant moves in
motion picture circles in Cincinnati is that
made by the Star theatre, 38 East Fifth
street, of which Tom Corby is manager.
This house has been devoted to motion
pictures from the time the first reels were
shipped into Cincinnati. Before that time
it was known as the People’s Penny Ar-
cade, devoted to the exploitation of the
penny-in-the-slot crank-turning picture de-
vices. Since it has become a motion pic-
ture theatre it has been operated under a
policy of 5-cent admission. A program
of three reels of film has been shown.
The new policy which has just been
adopted by the company indicates that the
general prices of motion picture admissions
will be substantially increased. Corby has
announced that his theatre hereafter will
charge ten cents admission. He has con-
tracted with William Fox and Metro for
feature services. In addition to this
change, the house has been redecorated in-
side and out at an expense of $4,000. The
house is situated near the corner of Wal-
nut street in one of the most congested
centers of traffic in the city. The Star
theatre is noted for its good music. Corby
has steadfastly refused to install any me-
chanical musical device, and has announced
that with the beginning of his new picture
policy he will retain an excellent pianist
and a violinist to furnish music for his
films.
GOOD MEDICINE FOR “MILLION FOR
MARY ”
“ Take a Pill Every Hour— Pray and
Have Faith.” Thus read signs appearing
all over Atlantic, la., where “ A Million for
Mary” is to be shown at the Garden thea-
tre, and all over Sioux City, la., where the
same picture is to be shown at the Plaza.
The card is an idea of Max Weisfeldt,
manager of the Mutual exchange at
Omaha.
“ This card is followed by one announc-
ing ‘ Panacea Pills, Good for the 111,’ ”
said Weisfeldt. “ By that time everybody
is wondering. Then comes the announce-
ment that Mike and Louie have made a
million with an empty drug store and these
pills. Then the announcement of the pic-
ture. It works. We’ve tried it elsewhere.”
GLOBE CLUTCHED BY GIANT HAND
FOR “GRIP OF EVIL ”
C. I. Ramsdell, owner of the Lyric the-
atre at Lincoln, Neb., showing “The Grip
of Evil,” has constructed a huge globe, five
feet in diameter, and mounted it above his
theatre, and over the sidewalk. Apparently
holding it up, in a grip, is a giant hand.
The globe constantly turns. On one side
is the name of the picture, on the other the
hours and days it is shown.
The Interior of the Palace Theatre, Waterloo, la., on a Typical Feature Night: Notice the “Family Boxes,” in the Rear on Either Side of tha Booth
2362
MOTION PICTURE NEWS
Vol. 14. No. 15
THE EASTERN STUDIOS
lllllllllilllllllllllillllllllilM _
THE camera has begun turning on
Henry B. Walthall’s new superfea-
ture, “The Truant Soul,” to be con-
structed in at least seven acts by Essanay.
First scenes are being taken in and about
Chicago and when these are completed,
Mr. Walthall, Director Harry Beaumont
and company will depart for the hill coun-
try of Wisconsin to film upward of 150
exterior scenes.
Mary Charleson, long a photoplay star,
has been obtained to play the chief sup-
porting part to Mr. Walthall. For some
years she has been a favorite and her
recent appearance in two large features,
in which she gave admirable performances,
has served to strengthen her reputation.
Patrick Calhoun, a young heavy, who
has been appearing to advantage in Essa-
nay pictures during the past year, will
also be an important principal. He was
the villain in “The Little Shepherd of
Bargain Row.”
For its exterior scenes the play requires
a hill country, a barren place of little habi-
tation and, by chance, a locality even more
ideal than required has been found. It
lies back of Richland Center, Wis., where
towering hills rise abruptly to their sum-
mit on one side, only to sweep into deep
and beautiful valleys on the other. The
field has never been touched for pictures,
and amongst the natives a motion picture
camera is as much a novelty as would be
a grand opera prima donna.
Director Beaumont himself spent a week
tramping through the hills, where even
flivvers couldn’t go, to find perfect loca-
tion.
As a house at the summit of a hill must
be burned and as the natives have failed
to build their homes in the high spots,
lumber for a complete structure must be
carried by hand up the steep sides of a
small mountain.
Two weeks will be spent in this wild
spot and then the company will return to
the Chicago studios, where its sets will be
awaiting for interiors. In all there are
nearly 600 scenes to be taken.
Spoor Sees “ Prince of Graustark ”
President George K. Spoor has viewed
“ The Prince of Graustark ” and believes
it one of the best offerings from his stu-
dio. This visualization of George Barr
McCutcheon’s famous novel will be re-
leased in 5 acts through Kleine-Edison-
Selig-Essanay service at a date yet to be
announced. It features Bryant Washburn
and Marguerite Clayton, with Ernest Mau-
pain and Sydney Ainsworth in the chief
supporting parts.
Edna Mayo, Eugene O’Brien and Sydney
Ainsworth, principals in “ The Chaperon,”
with a company of ten are at Sturgeon
Bay, Wis., filming exteriors. Director
Arthur Berthelet has completed all interior
scenes.
Director Fred Wright has begun in-
teriors for “ The Breakers,” with Bryant
Washburn and Nell Craig. Ernest Mau-
pain has been cast for the heavy lead,
and will have a part which will give him
much the same latitude as that of Prof.
Moriarity in “ Sherlock Holmes.”
Four photoplays were completed last
week in the Eastern studios of William
Fox. Madame Bertha Kalich and June
Caprice each finished her third production,
and Virginia Pearson her fifth, for the
Fox films. The picture featuring Gladys
Coburn and Fritz Leiber is also now in
the cutting room.
“ The Ragged Princess,” Miss Caprice’s
new photoplay, will be released on Octo-
ber 16. The little Fox actress has been
released from her bondage of rags and
began acting this week, sparkling and
radiant in some beautiful costumes.
Virginia Pearson has also commenced
on a new screen drama under the direc-
tion of Kenean Buel. Prominent in her
supporting cast will be William Tooker,
who, with Herschel Mayall and Alice Gale,
have just returned to the William Fox play-
ers. Mr. Tooker acted previously in “ East
Lynne,” “ The Fool’s Revenge,” “ A Mod-
ern Thelma,” and “ Ambition.”
Alice Gale, who appeared in “ Sins of
Men,” has a record of thirty years’ success
on the stage. She has a part in a forth-
coming production.
Olga Gray Now with Fox
Olga Gray, who has come from leads
with Fine Arts, and Leo Delaney, formerly
of Vitagraph, are included in the Joan
Sawyer cast. Mr. Delaney is a graduate
of New York Law School, but he 'heard
the siren call of the movies, and put away
his legal shingle.
Stuart Holmes is featured in Miss Saw-
yer’s first production for William Fox.
Holmes will add the character of a fero-
cious gypsy to his long line of screen im-
personations.
Four hundred and fifty convicts have
been used in the production of the forthcom-
ing Metro-Rolfe 5-act photodrama, “ The
Brand of Cowardice,” starring Lionel Bar-
rymore and Grace Valentine. They are
the inmates of the Correction Farm at
New Hampton, N. Y., and are under the
charge of Major Louis Lawes.
These convicts are not under lock and
key, but have almost the entire freedom
of the farm, and there is not an armed
guard on the place.
There are some realistic battle scenes in
“ The Brand of Cowardice.” Uniforms,
equipment and rifles of the most approved
and modern pattern as used in the United
States army were taken to New Hamp-
ton. The inmates were outfitted with
these, and then proceeded to act as both
infantry and artillery soldiers. They are
thoroughly familiar with military drill and
tactics, since Major Lawes has introduced
the study of them during his administra-
tion.
Two Views of Hall Caine's “ The Deemster,” Being Filmed for Arrow’s 8-Reel Production, which Will Be Released Under the Title of “ The Bishop’s Son ”
October 14, 1916
MOTION PICTURE NEWS
2363
The military aspect of the picture was
handled by John W. Noble, the director,
formerly an officer in the regular army, a
veteran who has been under fire, and Cap-
tain Charles Maigne, the author of the
scenario, a retired army officer.
Virginia Pearson started acting last
week on her sixth production for the Will-
iam Fox Films. Kenean Buel, who made
four of her five previous pictures, has
charge of the direction. The story is one
of the strongest Miss Pearson has ever
had.
June Caprice has been liberated from
the bondage of rags which fettered the
winsome little Fox actress in her three
former photoplays.
She will begin work this week in a new
picture in whictf she will be more spar-
kling and radiant than ever.
Essanay Actor Killed by Auto
Richardson Cotton, well known charac-
ter actor both in photoplays and on the
speaking stage, was killed by an automo-
bile (Sunday, Sept. 24) at Ephraim, a
summer resort near Sturgeon Bay, Wis-
consin.
Mr. Cotton had gone to Ephraim with
a company of Essanay players, where ex-
terior scenes were being taken for “ The
Chaperon,” an Essanay feature. He was
to take an important character part, but
had not yet started work. On Sunday
evening he took a stroll along the country
road. At a sharp turn in the road an
automobile going at a high rate of speed
struck him. He was killed instantaneously.
Mr. Cotton joined the Essanay Company
two years ago, and had taken prominent
character parts in many plays. He was
an exceptionally versatile actor.
Mr. Cotton was born in Massachusetts
forty-eight years ago and was on the
speaking stage eighteen years before join-
ing the Essanay Company. He began his
career with Dan Ryan in Shakespearean
roles, afterwards playing with Thomas
Kean and with Ward and James. He
played leads in stock in Chicago and Min-
neapolis. He was a member of the Stroll-
ers Club, Chicago. A widow and daughter
survive him.
New Play Ready for Flo La Badie
Philip Lonergan has just completed a
new play for Florence La Badie that will
be made at the Thanhouser studios as
soon as “ Divorce and the Daughter ” is
completed. The story handles in a new
way the present day problem of prison re-
form, and is particularly timely.
“Her New York” will be Gladys Hu-
lette’s next picture, following “ Prudence,
the Pirate.” Miss Hulette is now at work
on “Her New York” at the Thanhouser
studios, unde rthe direction of O. A. C.
Lund. Agnes C. Johnston, author of “ The
Shine Girl ” and “ Prudence, the Pirate,”
wrote “ Her New York.”
In “ The Shine Girl ” Miss Hulette car-
ried a geranium through the story. In
“ Prudence, the Pirate,” Panthus, the ugli-
est pup in the world, is her companion. In
her newest picture her pet is a hen that
amid great weeping is sacrificed in the
frying pan when starvation threatens the
little country girl.
“ Her Beloved Enemy,” by Lloyd Loner-
gan, the first Thanhouser play in which
Doris Grey and Wayne Arey will be co-
starred, calls for many scenes on beautiful
estates. Ernest Warde, the director, has
been working recently on the grounds of
three of the finest estates in Westchester
county.
Boston exhibitors are especially inter-
ested in “ Her Beloved Enemy,” and Ed-
win Thanhouser has had several inquiries
from Boston regarding the release date.
No date has been set. Doris Grey is es-
pecially popular in Boston, which is her
home. It was at the motion picture ex-
hibitors’ ball there that Miss Grey was
chosen as the most beautiful girl and given
the tryout in Thanhouser pictures that
started her on her way to success.
The thirty-one children who were seen
in Mabel Taliaferro’s Metro-Rolfe won-
derplay, “ God’s Half Acre,” have been
having the time of their lives assisting in
her new play, “ The Sunbeam,” which will
follow “ The Dawn of Love.” In “ The
Sunbeam ” the children of the tenement
district, through a misapprehension of the
butler of Rutherford, the candy king, en-
joy the banquet that was intended for the
“ Helping Handers.” The banquet was a
real one in every sense, and the young-
sters had all the ice cream their mothers
would permit them to eat.
In the second episode of Pathe’s “ The
Shielding Shadow,” released the week of
Oct. 8. Ralph Kellard was thrown over-
board in a coffin, the lid of which had
been nailed on.
This episode was filmed in tropical wa-
ters. the home of man-eating sharks. One
of these voracious denizens of the deep
appeared suddenly on the scene just after
Kellard had been thrown overboard, safely
cooped up in the rough coffin. The shark
showed considerable curiosity as to what
the strange-looking box might contain, and
insisted on bumping it around with Kel-
lard inside.
As this was not according to Hoyle,
Kellard was first displeased, and then,
when he managed to kick the cover off the
box so as to escape from it and swim to-
ward the schooner, the director managed
to make himself understood and apprised
Kellard of his danger. Kellard is a good
swimmer, but it is safe to say that he made
Three Unusual Glimpses of “ International ”
Stars. Above, Olive Thomas; Below, Irene
Castle; Insert, Grace Darling
the distance between the box and the
schooner the fastest he ever made a like
distance. The shark was frightened by
the mighty splashing of the motion pic-
ture actor and dived under the water.
The roof garden of the Hotel Astor,
New York, is shown in the cafe and ca-
baret scenes of W. Christy Cabanne’s first
offering on the Metro program, as yet un-
named, a five-part wonderplay in which
Frances Nelson is starred and Niles Welch
featured.
In order not to interfere with the As-
tor’s patrons, it was necessary to take the
pictures at nine o’clock in the morning.
A stray tourist who went up to the roof
to see the view fled in dismay at seeing a
host of men and women in elaborate eve-
ning dress at that hour in the morning.
Pearl White of Pathe will receive on
Occtober 1, as a gift, a Rolles-Royce mo-
tor car costing $14,000. Rumor does not
state the name of the giver.
Donald Mackenzie, director for the As-
tra Film Corporation, after almost a year’s
work on “ The Shielding Shadow,” Pathe’s
serial, is beginning work on “The Chal-
lenge,” a five-reel adaptation of A. H.
Woods’ play of the same name by Bertram
Millhauser, for release on the Pathe Gold
Rooster Program,
The lead will be played by Miss Helen
Chadwick, a “ find ” made by Louis J. Gas-
nier, president of the Astra. Miss Chad-
wick is a beautiful girl with artistic and
dramatic ability, who screens admirably
and who bids fair to become a worth while
addition to the Astra galaxy of stars. The
2364
MOTION PICTURE NEWS
Vol. 14. No. 15
Cobe Returns to New York with Many Contracts
President of Unity Believes “Tweedledum” Comedies Will Cause Sensation — Were Most
Successful in England— Territory Nearly All Sold
cast will include Charles Gotthold, Mon-
tagu Love and Ben Hendricks.
Pauline Frederick has returned to town
after a brief vacation at Mountain Lakes,
stolen between the completion of “ Ashes
of Embers ” and the beginning of her next
Famous Players-Paramount picture. Miss
Frederick declares that it was a great re-
lief to be able to roam around for a few
days without having to remember to keep
her eyes away from the camera.
When Consolidated Film Corporation
bought the old Lent Mansion in Scarsdale,
N. Y., recently for the purpose of filming
one scene of the third episode for “ The
Crimson Stain Mystery,” little did its of-
ficers know that with it they were securing
a fully developed man-size jinx.
This jinx made its presence known
from the minute the house changed owner-
ship. The first evidence occurred one hour
after the signing of the bill of sale, when
O. E. Goebel, president, Ludwig G. B.
Erb, treasurer, Ben Goetz and Director T.
Hayes Hunter went to examine the place.
Just as they turned off the main road into
the grounds the rear wheel of their auto-
mobile collapsed throwing out its occu-
pants and injuring them. Within the space
of two days an electrician broke his left
arm ; two property men perched on a scaf-
fold in the interior of the house fell a dis-
tance of two feet and sustained injuries
which laid them up in a hospital for more
than a week; the cameraman fell from the
roof, and besides injuring himself, broke
a fifteen hundred dollar camera beyond
repair.
Then came the final stroke. The com-
pany were on the grounds ready to take
the big scene, in which the house was to
,i be blown up by dynamite. Everything was
set. The explosives were planted, four
1 cameras were ready to take the scene,
! when suddenly, in the midst of a prelim-
inary rehearsal, it began to rain. Every-
!| body hurried to the shelter of the auto-
mobiles. Only the two dynamite men went
is into the house. Suddenly a blinding flash
ji of lightning split the heavens, followed
immediately by a terrific crash. When Di-
li rector Hunter and his company regained
jj their sight the old Lent house was gone,
•! and in its place was a mass of ruins.
ANDREW J. COBE, vice-president and
general manager of the Unity Sales
Corporation, was in New York the past
few days, after a sojourn of two weeks in
the Chicago offices of the company. Mr.
Cobe brought with him a number of new
contracts covering bookings on the new
Tweedledum comedies.
Tweedledum
“Tweedledum,” says Mr. Cobe, “is sure
to prove the sensation of American film-
land, just as he was on the other side.
There is no one like him in this country.
Of course, we are not sure that he will be
as popular as Chaplin, but his comedies in
Europe, when he was with the old Eclipse
Company, sold more prints than Chaplin
or any other comedian in the business.
Think of selling 950 copies of one picture.
That’s what they did on the other side
with “Tweedledum’s” “The Near Sighted
Cyclist,” and Billy Dunn has plans under
way that will give Tweedledum a chance
to outdo anything he has ever before at-
tempted.
Among the exchanges who have already
booked these comedies are The Eastern
Feature Film Company, Boston, for the
New England States; Merrit Feature Film
Company, for New York and Northern
New Jersey; United Mutual Exhibitors
Film Company, for Eastern Pennsylvania,
Delaware, Maryland, District of Columbia,
Southern New Jersey; Liberty Film Rent-
ing Company, Pittsburgh, for Western
Pennsylvania and West Virginia; Unity
Pictures Corporation, Minneapolis, for
Minnesota, North and South Dakota and
Northern Wisconsin ; Monarch Feature
Film Company, Kansas City, for Missouri,
Kansas, Iowa and Nebraska.
The Unity exchanges in Houston, Tex.,
and Atlanta, Ga., will distribute the com-
edies in the South and Southwest.
“ THE CHATTEL ” CROWDS THE
STRAND TO CAPACITY
In spite of the street car strike which
tied up New York pretty geenrally, the
Strand theatre admitted five capacity au-
diences (16,000 people in all) Sunday,
Sept. 24, to witness the first appearance on
the screen of E. H. Sothern.
On Friday, Sept. 29, “ The Chattel ” was
presented at the opening of Stillman thea-
tre in Cleveland, one of the finest motion
picture houses ever built.
To C. A. Meade, Vitagraph V-L-S-E
manager at Cleveland, and to Harry Lich-
tig, manager of the new Stillman theatre,
is due the credit for the Stillman booking,
which is a contract for the three Sothern
pictures that the Greater Vitagraph will
release. The opening of the Stillman was
by invitation only, no tickets being sold.
October 14, 1916
MOTION PICTURE NEWS
2365
11111111
In and Out of West Coast Studios
liii
I ■■Hill
~
By J . C. lessen
Special to Motion Picture News.
Los Angeles, Oct. 1.
NO less than five, ten or twelve reel
subjects are shortly to be placed in
production by new companies at
Los Angeles, and every day statements that
other companies are in the process of for-
mation are to be heard about the studios.
The Continental Film Company produc-
ing organization under the direction of
Frank Montgomery has taken up the film-
ing of the twelve-reel subject, “The Spirit
of ’76,” the players having gone to Yose-
mite Valley for exterior scenes. Up to
this time this organization has used the
commercial studio of the Pacific Film Lab-
oratories on Santa Monica Boulevard,
Hollywood, but General Manager Gold-
stein has made the announcement that a
studio will be built within the next two
weeks, and put in readiness for the com-
pany by the time the players return. It is
expected this subject will require six
months for filming.
Director E. A. Martin, now busy in pro-
ducing “ The Light of Western Stars,” in
Ruth Ann Baldwin (Universal)
ten reels for the Selig-Polyscope Com-
pany, with a cast headed by Tom Mix and
Bessie Eyton, is authority for the state-
ment that he will upon completion of his
present work take up the making of a
twelve-reel picture, giving the history of
the United States. Mr. Martin, in speak-
ing of his plans, says he has spent the past
year touring different parts of the country
to secure locations, first-hand information
and correct pictures for settings, at an ex-
pense of twenty-five thousand dollars. The
picture is to cover the period between 1775
and the preesnt time. The scenario has
been prepared and is now copyrighted.
Jap Film Company Under Way
Articles of incorporation of a Japanese
film company, named Fujiama Feature Film
Company, has opened offices at 1776 Alle-
sandro street, and is preparing details for
the making of a twelve-reel subject, deal-
ing with the Korean war. Only Japanese
are to be employed in the making of scenes
for this subject. This company is backed
by financiers of Redlands, Cal., and the
studio will be built in that city and offices
maintained here. It is stated by the offi-
cers that the leading players will be sent
to Japan for principal exteriors of the pro-
Scene from Cub Comedy, “ Oh! for a Cave-man”
duction, but it is very possible these may
be built here.
Incorporation papers will be filed with-
in a day or two by organizers of the Em-
pire Film Company business men of Glen-
dora, Cal. Henry Kabierske, who directed
the production of “ The Daughter of a
Don,” and has had many years’ experience
as director of pageants, has been engaged
to direct for this organization, and will
first film “ The Silver Arrow,” adapted
from the story of the same title by Elbert
Hubbard.
The Norbig studio, the first one built in
Los Angeles, is soon to become active if
present plans are carried out. Frank E.
Norton is now on his way to New York to
complete negotiations for the production of
a twelve-episode serial for the Unicorn Ex-
change system. Mr. Norton recently pro-
duced the five-part story titled “ Dark-
ness,” and will make additional subjects
of this size.
Kerrigan Rumors Are About
Jack Kerrigan, whose contract with the
Universal Company, expires in October, is
said to be flirting with men of much
wealth, who wish to star him in large
Ruth Stonehouse in Universal’s “ Kincaid —
State rights pictures, and, if present plans
are carried out, there will be a Jack Kerri-
gan Feature Films Company or something
like that.
Old Lady Rumor has been busy, her lat-
est report being to the effect that Nat
Goodwin is to build a studio at his ranch
in the San Jacinto Valley for the making
of Mirror films.
A former director of the Dudley Motion
Picture Company, of Redlands, is reported
to have organized a company for the film-
ing of “William Tell.” The product of
this company is to be known as Redlands
Beauty Films, and the studio is to be lo-
cated at Redlands.
The absence of William C. deMille, now
on a vacation which he is spending in New
York, reduces the Lasky staff to seven di-
rectors, all of whom are busy with their
productions.
One company has gone to Balboa Beach, ,
where they will film ocean scenes for the
story titled “ The Tides of Barnegat,”
which will offer Blanche Sweet as star.
Director Robert Leonard has taken up 1
the filming of a subject with Mae Murray '
in the featured part, and Director Frank !
Reicher is now making the finishing scenes j
of the last Lou-Tellegen subject. Upon I
2366
MOTION PICTURE NEWS
Vol. 14. No. 15
Unparalleled!!
And with proof to back up the assertion, too
T
HE sweeping on-rush of bookings for
the Mighty UNIVERSAL PROGRAM
stands unparalleled.
From every corner of the Country, Ex-
hibitors are coming back to the Universal
Program in greater numbers than ever
since the inception of the industry.
In a letter addressed to President Carl
Laemmle, the Theatre Mgrs. and Motion Ex-
hibitors Association of St. Louis said —
“We are appealing to you as the President of
one of the regular releasing companies
in the matter of production. It is the
unanimous opinion of Exhibitors gen-
erally that the regular program of short sub-
jects, one and two reels, must be main-
tained for the benefit and the promotion of
the business; therefore we earnestly
urge you to use your efforts in maintaining
the regular program and instead of re-
ducing the number of short subjects — GIVE
US MORE.” — Signed — Edward Pohl-
man — Pres.
We could write you a thousand pages of
high pressure advertising and not even begin
to impress you as does this “ appeal.”
AND what does this and other letters
prove? Proves beyond the slightest
shadow of a doubt that Exhibitors are
throwing off the galling yoke of high
priced, long drawn out, padded, over starred
features, of which the public are rapidly
tiring. Proves that the public want short
subjects — snappy subjects, of variety, so
they don’t have to stand in line for hours and
then see the back end of a feature first
and the first part last.
To Exhibitors who see the light break-
ing and who long to return to the good old
days there is one answer that solves the
problem of former profits and popularity,
and that solution is THE MIGHTY
UNIVERSAL PROGRAM. Any one of our
59 Universal Exchanges will arrange
bookings with you. Better get in now while
the getting’s good.
UNIVERSAL
FILM MANUFACTURING
CARL LAEMMLE, President
“The Largest Film Manufacturing Concern in the Universe”
1600 BROADWAY - - NEW YORK
the
MIGHTY
mm
Be sure to mention “MOTION PICTURE NEWS”
oppoKTwerv
/TATE RKKTS
NOW SELLING ON
DIRECTED BY THE SMALLEYS
The Play that astonished all New York. The Play with all Humanity in the cast.
The Play that lifts the curtains on Society's glass houses.
For Terms, Prices and Complete Information on Territory Now
Open write, wire or call on the STATE RIGHTS Department of the
UNIVERSAL
FILM MANUFACTURING CO.
CARL LAEMMLE, Fresident
“The Largest Film Manufacturing Concern in the Universe”
1600 BROADWAY NEW YORK
Better to read fifty advertisements than to miss the one YOU need.
2368
MOTION PICTURE NEWS
Vol. 14. No. 15
THREE INTERESTING MOMENTS IN BLUEBIRD’S “ LOVE NEVER DIES,” IN WHICH IS FEATURED RUTH STONEHOUSE
the completion of this, Tellegen will go to
Chicago to begin rehearsals for a legiti-
mate stage production, which opens there
in October. Nell Shipman is playing op-
posite Tellegen in this picture.
Director George Melford is directing
Dannie Ward in her week “ at home.” In
explanation of the above, it may be said,
a setting representing the entire lower floor
of a Long Island home, including library,
drawing-room, hall, dining-room and kitch-
en, has been built for this subject, and is
referred to as a most elaborate set at the
studio, which means a good deal as sets go
at Lasky’s, this studio having become
known among the technical men of the
Coast as a most liberal spender for effects.
Dasky Will Use Coast Artillery
A Lasky company will shortly have use
for a company of Coast artillery, and al-
ready men are engaged in practice under
the command of Captain Harry Light.
The organization was perfected by Theo.
Duncan, former captain of a voluntary
company^, and H. T. Woodward, former
captain of the Philippine Constabulary.
Eighty men constitute the company, and
they are being drilled under the direction
of a Federal officer in the government fort
at San Pedro.
“ The Soul of Kura-San ” is the title
given the Japanese photoplay being filmed
by Director E. J. LeSaint at the Lasky
studio. All scenes for this are laid in Ja-
pan, and the entire cast are native sons of
Nippon, who have appeared in a number of
Japanese stage productions in America.
Upon the completion of the filming of this
photoplay, Sessue Hayakawa, the star, will
open a Japanese theatre in Los Angeles,
and these players will serve as members
of his stock company. Hayakawa will con-
tinue his work during the day with the
Lasky company. But one or two oi the
players understand English, and the star
is serving as co-director, technical direc-
tor and interpreter, in addition to playing
the featured part.
The releasing title selected for the C.
Gardiner Sullivan Irish comedy-drama
starring Bessie Barriscale, supported by-
Charles Ray, and Marjorie Wilson is “A
Corner in Colleens.” The star takes the
part of a daughter of Ireland named
Shamrock ” or “ Shammy,” who because
of her numerous pranks, is known to the
villagers as the devil’s own witch. Two
American youths visit the city of this col-
dcen’s home, and a pretty romance fol-
ing. The scenario is adapted from a well-
known phychological story by Alice P.
Brown, the screen version having been pre-
pared by Monte M. Katterjohn. Support-
ing the three stars are Margaret Thomp-
son, Charles K. French, J. Frank Burke,
Jack Gilbert, George El well, and a number
of others. George Fisher is also a mem-
ber of this cast, and he will be remembered
as impersonating the Christ in “ Civiliza-
tion.” Upon the completion of this story,
he leaves the Ince organization, and will
play with Morosco-Pallas. Charles K.
French, playing an important character
part, is wearing a vest more than fifty
years old. It is of brown brocaded silk,
and forms an attractive part of his dinner
clothes. It was originally the property of
his father, a wealthy retired merchant of
Columbus, Ohio.
Thornton Edwards, juvenile of the Ince
Triangle players, and Ethel Hopper of the
Keystone stock company, were married this
week. They decided to keep the event a
secret, but a remark dropped in the pres-
ence of the groom’s uncle caused sus-
picions, and a confession was finally forced
from the popular actor. Young Edwards
is accredited with being the most constant
wooer of filmdom, he having visited his
financee every evening for eight months
previous to the wedding. Edwards ap-
peared as juvenile in “The Eye of the
Night,” and “ Lieutenant Danny, U. S. A.”
Hart Finishes Northwest Story
William S. Hart is finishing the last
scenes for the northwest story, and this
week took his entire company to a small
town north of Bakersfield, where ideal lo-
cations in a town that has not lost its
frontier day appearance could be found.
LIpon his return Mr. Hart will take up a
new play which is by J. G. Hawks.
Charles Ray has died in so many photo-
plays that his admirers are writing him
suggesting that he live through one, and
it so happens that he has been cast in a
part in which he remains a living hero
after the last scene is shot.
Peruna is being bought by the keg for
the Fine Arts production now known as
“ Bugs,” and Director Paul Powell is serv-
ing it to F. A. Turner, who appears in the
part of a man who imagines he is afflicted
with every ailment to which man is heir.
Wilfred Lucas and Constance Talmadge
are featured in this story which is from
a scenario by William E. Wing. Winifred
Westover takes the part of a Swede ser-
Inee Gets Enid Bennett
Thomas H. Ince has engaged Enid Ben-
nett in New York, and she is now on her
way to the Coast to begin work as a film
star. Mr. Ince saw Miss Bennett in a
New York production, and immediately ar-
ranged for her to come to the Culver City-
studios. She is best known, perhaps, to
legitimate stage patrons as the ingenue
who played in support of Otis Skinner.
“ Sudden Jim,” a popular novel recently-
published in serial form in the Saturday-
Evening Post, written by Clarence Buding-
ton Kelland, has been purchased by Thomas
H. Ince, according to advice at the studio,
and preparations are being made for film-
ing it at the Culver City studio. Scenes
for this story are laid in the woods of
northern Michigan, and the plot is said to
be one of love and intrigue.
Director Walter Edwards requiring a
dance scene for the production he is now
filming, representing the dances of the
early ’50s, demonstrated to the large num-
ber of extras used that he had not for-
gotten the dances he learned years ago.
These scenes take place on a Mississippi
river steamboat, and Edwards coached his
players in the steps of the lancers and a
Virginia reel. The interior of a large
steamboat has been built on one of the
studio stages, and these scenes were filmed
upon the deck of the “ stern wheeler.”
Three Big Ones at Inceviile
Three Ince Triangle players, Dorothy
Dalton, Louise Glaum and Charles Ray, are
working amid gorgeous sets under the
direction of Raymond B. West. The set-
ting represents the entire ground floor
plan of a millionaire’s mansion, and by-
Art Director Robert Brunton is said to
be the costliest made at this studio. In all
there are six complete rooms, all adjoin-
■hbbbehbbbbbbb
lows. Charles Ray is a young American
millionaire who falls for the little Irish
girl’s charms, Miss Wilson is one of
Shammy’s sisters, and other principals in
the cast are Roy Neill and Charles K.
French. Clyde DeVinna was in charge of
photographing this subject, which was
filmed under the direction of Charles Mil-
ler.
October 14, 1916
MOTION PICTURE NEWS
2369
vant girl, and Elmo Lincoln appears as the
sheriff.
The early California life story originally
titled “ The Defenders,” is to be known as
“ The Sister of Six,” little Bessie Love
playing the featured part. This story has
been completed, and is now in the cutting
room. It required the erection of four
large sets, one was a rancho of the mission
type built in the ’40s. Another shows the
street of a New England village of the
same period, and another set needed was
that of a street scene in California in 1870.
Ralph Lewis was given a very difficult
character part, he appearing as a miser
whose character gradually undergoes a
change when he is associated with six chil-
dren. The transition is said to have been
very ably acted by Lewis. Bessie Love be-
came a bride in the climax scenes, and
wore the wedding gown of her grand-
mother, who was married in San Fran-
cisco in 1872. It is of heavy satin, and
fitted the actress without alteration.
Fay Tincher’s New Frock
Another frock of black and white, fully
as conspicous as any heretofore conceived,
has been prepared by Fay Tincher, and she
will wear it in playing the name part of the
Triangle Komedy “ The Lady Drummer.”
It is plaid, the checks being two inches
square, and the costume is made on the
bias of the material. It has all the atmos-
phere necessary for the entire subject.
Eddie Dillon is directing and playing the
role of the salesman in love with the
female of the grip. An old maid shop-
keeper, taken by Kate Toncray, wishing to
win him, places all her orders with his
firm, and turns down the woman. Max
Davison takes the part of the small town
sport, who thinks he is some “ killer ” with
the ladies.
Another Fine Arts subject finished is
titled “Attaboy’s Last Race.” This was
originally known as “ His Best Bet.”
Director Geo. Seigman filmed this story,
and to secure the race track atmosphere,
the company visited Sacramento during
the California State Fair, and staged
special races at Exposition Park, Los
Angeles, and worked at Tia Juana, Mexico,
for several days. This was necessary be-
cause races are prohibited any place in
California, except at the State Fair. Some
exceptional effects were secured when
Seigman had an entire race course filmed
by means of a camera being fastened to
an automobile and running ahead of the
horses. It shows the grand stand full of
people, the betting booths, and pool rooms,
and all features of racing in its balmiest
days.
Three New Films in Work at Fox
Three new productions are to be com-
menced at the Fox studio this week. Direc-
tor Otis Turner has autoed “ all over ”
Southern California during the past week,
selecting suitable locations for the story
he will next produce with Juanita Hansen
in a featured part, supported by William
Clifford and others. Another new picture
is to go into production under Frank Lloyd
in which the well-known Fox player, Will-
iam Farnum, will leave his western and
working-man’s attire in his dressing room,
and step forth as a polished gentleman of
the gilded palace. Farnum has been absent
from the studio more than a month, and is
reported to have recovered his health. The
third new picture will have Harry Carey
in a featured part, and will be of a western
nature.
Oscar Apfel and a company of Fox
players have gone to San Francisco to film
exteriors for an underworld story.
The International boundary war drama,
part of the scenes for which were made in
Texas, is now in production at the studio,
where a number of big sets, including an
army’s camp have been erected.
Walter Reid with his company of Fox
players has gone to San Diego for a num-
ber of water and railroad scenes. Accom-
panying the players was a full crew of
stage hands and assistants, so that it will
be possible for them to build anything
necessary for the scenes needed.
Director Charles Parrott, Hank Mann,
Joe Lee and other members of this Fox
comedy company have returned from a trip
to the high Sierras east of Fresno. They
bring no news of big game or of catching
all the trout in the mountain streams, but
have an enthusiastic account of having se-
cured some wonderful scenes.
The third Fox comedy company has
now gotten to work filming a burlesque
melodrama.
What’s What at Universal
The changing of an avowed miser’s
character by a child being left at his home,
and all his savings stolen, form the prin-
cipal incidents in the plot for the two-reel
scenario “ The Storm of Life,” filmed at
U City. Hayward Mack appears in the
role of a woodcarver, who later becomes a
miser when his wife elopes with a neighbor
of more wealth. Other parts are taken by
Universal stock members, and the direc-
tion is by Walter Morton.
Director Fred Kelsey is making “ Back
on the Job,” being a newspaper story in
which the star woman reporter aids the
police in arresting a noted band of crooks.
Roy Stewart appears as the heavy, the
gentleman leader of the second story men.
It so happens that Irene Hunt, upon her
return from a three week’s honeymoon,
following her marriage with Lester Scott,
was cast to play the lead part in this story,
before title was known. Kelsey is also
author of the story.
A melodramatic story of the South,
titled “ Old Plantation Home,” with an
atmosphere of before and after the war, is
holding the attention of Director William
V. Mong, who is author of this two reeler
and is also playing the leading part sup-
ported by Nellie Allen, Marc Fenton, and
Harry Holden, recently added to the stock
company of Universal City, following his
appearance in a recent photoplay produced
by Mong. Mr. Holden came to the coast
to dispose of screen rights on a number of
plays he owns, and here met Director
Mong, who was formerly one of his lead-
ing men. Mong induced Holden to take a
small part for the novelty of playing be-
fore the camera, and when this was viewed
in the Universal theatre, Holden was en-
gaged to remain here until his plays are
all read.
A mining district story, “ The Lost
Lode,” has been filmed by Director Henry
McRae, from scenario by William Parker.
It has a highly melodramatic plot, with a
number of thrilling scenes depicting the
explosion of a mine, at the hands of the
heavy’s aids, in order that it may be pur-
chased at a low figure from the owner.
Edwin N. Wallack has the leading part,
that of the owner, and he has the support
of a well-known cast of Universal players.
A murder mystery, contained in the
Universal subject, titled “The Serpent’s
Tooth,” is an ingenious one. This story
is being filmed by Director Stewart Paton
from a story by S. R. Jones. A man of
wealth is taken ill at the breakfast table,
and when revived, tells of a supposed
count who wished to win his daughter,
attempting to take his life. Investigation
Current Kalem Releases: “One Step Too Far” (October 3), “Girl from ’Frisco,” “Blocked Track” (Hazards of Helen)
2370
MOTION PICTURE NEWS
Vol. 14. No. 15
brings out the fact that the count is the
man’s own son, an East Indian, who
sought revenge for the wrong done his
mother, hy administering hypodermically
extract from the cobra.
Another program subject is being filmed
by Donald Macdonald, titled “ For Value
Received, Paid.” It pertains to a daughter
promising her mother, while the latter is
on her death bed, that she will do every-
thing possible to change the ways of her
Emory Johnson and Dorothy Davenport in “ The
Unattainable ” (Bluebird)
brother. She makes numerous sacrifices,
finally being shot by the officers, when she
is disguised as the brother, that he may
get away without being detected. Lois
Wilson is cast for the part of the sister.
Conway Films Five-Reeler
Director Jack Conway is filming a five-
reel subject, titled “The Main Spring,”
which gives Ben Wilson a dual role of
reporter and son of a wealthy broker, and
Francelia Billington the lead opposite. It
is the story of a clique of brokers attempt-
ing to break an enemy, and resorting to
the kidnapping of the son, when the broker
is dying. The newspaper reporter, closely
resembling the son, is induced by the as-
sistants of the dying man to impersonate
the son, and thus is brought face to face
with the man who caused his father serious
loss by forgery, and he is placed in position
that makes it possible for him to secure
lawful revenge. The cast for this includes
the names of twelve prominent Universal
players.
The comedy situations in the one-reel
Universal subject, titled “No Dogs
Allowed,” arise from a mix-up in grips of
the same appearance, one containing a dog,
another a bomb, and the other, lady’s ling-
erie. The direction is by William Beau-
dine, and the cast is made up of Wm.
Franey, Gale Henry, Charles Conklin, Lill-
ian Peacock, and Milburn Moranti.
The Nestorites are producing the one
reeler entitled “A Political Tramp,” the
name part being taken by Eddie Lyons.
Two tramps steal a politician’s automobile,
and arriving at the village pass themselves
off as the political candidate and his sec-
retary, Lee Moran. While the supposed
candidate is making a speech, their identity
is discovered, and they make a hasty get-
a-way with the fifty dollar donation given
them by the mayor. Fred Gamble, Harry
Nolan, Priscilla Dean, Countess DuCello
make up the supporting cast. The direc-
tion is by Louis Chaudet.
“ The Rivals ” is the title of a one-reel
Universal, produced by Director P. C.
Hartigan. The mistaken identity of a
pretty wife and homely daughter, affords
the comedy situations in this picture.
Ernie Shields, Ed. Sedgwick, Ed. Baker,
Marcia Moore and Jane Bernoudy, appear
in the cast.
Henley Will Make a Feature
Hobart Henley is to produce a five-reel
subject, playing the lead as well, and for
his leading woman will have Gertrude
Chester Conklin in the Triangle-Keystone Com-
edy, “ A Tugboat Romeo ”
Selby. The subject is titled “Little Italy,”
and is an adaptation from a well-known
story.
The Universal Liberty Serial Company
is now working on the tenth episode, and
continue with their activities at the Old
Lhiiversal City ranch.
A new story has been placed with Direc-
tor Charles Swickard for production,
which is now known as “ Mixed Blood.”
The continuity is being prepared and cast
will be announced within a few days.
Allen Holubar, who was assigned to film-
ing the three-reel subject “A Gentleman
and a Soldier,” from the story of the same
title by Robert H. Davis, was advised when
settings were ready for the production,
that error had been made with respect to
rights on the story. He secured permis-
sion to use the settings and people assigned
to him, and in thirty minutes had a syn-
opsis written, and began making “ A Taint
of Fear,” without working script. This
was completed on schedule time, and he is
now busy with “ The Old Toy Maker,” a
decided character sketch, in which he plays
the featured part.
While a multiple reel scenario was being
prepared, Ruth Stonehouse this week en-
gaged in producing another of the “ Mary
Ann” series of juvenile comedy-dramas.
This one will be known as “ Mary Ann’s
First Job,” and shows the mischievious
orphan using every means possible to get
out of the asylum and into a family, where
she will be loved.
The two novels, “ The Journal of a
Neglected Wife” and “The Woman
Alone,” have been used for the forthcom-
ing Pathe serial titled “The Neglected
Wife,” which is now being made at the
Balboa plant. Ruth Roland plays the fea-
tured part in this, that of the woman alone,
and this is her fourth serial. She is now
working on the final scenes for “ Who
Wins,” and prior to this appeared in
“ Who Pays,” Pathe release and “ The Girl
Detective ” series for the Kalem. “ The
Neglected Wife” will consit of twelve
two-reel episodes, and will be released
early in 1917.
Most everything is going up and down
this week at the Kalem studio where
“ Ham, the Theatrical Broker ” is being
filmed. Many of the scenes are laid in an
office building, and two practical elevators
were needed. The operation of the ele-
vators fell to little Bud Duncan, at a time
when he had just purchased a new Cadil-
lac car, and when he mixed the instruc-
tions for operating the elevator and the
auto, he came near wrecking the entire
set.
A1 Edmundson, who has been playing
character parts in Ham Comedies, has been
appointed technical director of the studio,,
and in the future will look after this work
in addition to his work before the camera.
During the coming week the Kalem
Norma Talmage in Triangle-Fine Arts' “ Fifty-
Fifty ”
Company will go to Catalina Islands to-
spend a week where they will film ex-
teriors for two comedies.
Plans for New Kalem Studio
Plans are being made for an enclosed
artificial light studio at the Kalem Holly-
wood plant. Work on this, it is expected,
will be commenced within the next week.
This will make it possible for continued
work during the California rainy- season,.
October 14, 1916
MOTION PICTURE NEWS
2371
which heretofore has greatly retarded the
activities of this company.
The Kalem Ham Comedy players have
come to believe that the old adage that the
falling of a star is a sign of death, is in-
correct, for during the past week Henry
Murdoch, who recently came to the coast
from Jacksonville, while riding on a star
supported by a piano wire, fell to earth,
a distance of fifteen feet. The only injury
received was a badly sprained wrist. The
scene was needed for a comedy in which
Ham and Bud conduct a supposed muni-
tion factory, but which in reality is a sauer-
kraut establishment.
Permission has been granted the Kalem
Company to erect a large garage and gas-
oline station at the edge of Griffith Park,
which will be used in the comedy “ Ham
the Mechanic.” The garage will be prac-
tical in every respect, with a complete
equipment of tools and machines. It so
happens that the employes of this invent
a new drink composed mainly of gasoline.
Everything goes lovely until the habituals
light a cigarette.
&
McGowan Baffled by Fog
Foggy' weather has caused Director J. P.
McGowan of the Signal Company to give
up using lumber regions in and about
Eureka and Areata, and during the week
the company moved to Fresno, where they
will remain while permanent locations are
being selected for the making of the final
release of the Helen Holmes serial, “ Lass
of the Lumberlands.” It was the intention
to use locations about Hume, California,
but arriving there is was found the fogs
hang over the district until almost noon
each day. Director McGowan is now in
the Yosemite Valley where he is making
arrangements for accommodations for the
players, and they will use a big lumber
camp in the Sequoias just at the edge of
Yosemite Park.
The day before leaving Areata, Mc-
Gowan staged what is perhaps one of the
most sensational thrills put into pictures.
He had purchased a bridge which spans a
river and canyon near that town to use in
a race scene between an automobile and a
train. The bridge as originally planned,
was to be collapsed when the automobile
was in the center. The players drove to
that point, but the technical men were
unable to fell the bridge. Observing this
the men in the machine, Charles Wells and
William Behrens, drove the car through
the railing and off the side, falling to the
river thirty-five feet below.
Ford Beebe, publicity writer for the
Signal, performed a hazardous act for
scenes made around the wrecked steamer
Bear, when he swam across the bay to the
main land. This is the most westerly
point of land in the United States, and the
waters are always very rough owing to the
exposure on three sides.
A child eight months old, used in a num-
ber of scenes of the early episodes of “ The
Lass of the Lumberlands,” has been form-
ally adopted by Helen Holmes, and will be
known as Dorothy McGowan.
Rolin Finishes Two Comedies
The Rolin players have completed two
exceptional comedies. One was made by
Director Hal Roach, and features Lone-
some Luke and Bebe Daniels. The larger
sets used for this were of the interior of
a New York cafe, and a big scene was
that in which a wild-eyed individual rode
Thomas H. Ince
a fiery horse into the place, while it was
at the height of its cabaret merriment.
Everything went lovely until the horse
reached the foot of the stairs leading to a
mezzanine floor, where it stopped, and all
the persuading of the scores of ingenues,
male and female, could not induce it to
climb the steps. The director tried out a
number of different horses, and finally
found a docile one which would march up,
but arriving at the top it would not have
Charles Ray (Triangle)
enough “ pep ” to buck as the scenario pro-
vided. It then became necessary to get a
horse and lift it onto the floor where it
would do the bucking as a double for the
one of sweet disposition that would climb
the stairs.
General Manager Dwight Whiting, who
has turned his attention to the direction
of one company, has completed his second
subject. It has a three hundred pound
comedian as the principal, and he gives a
wonderful show of superfluous flesh, while
wearing the hula-hula frock furnished him
by his desert island admirers.
The Rolin Company has added Ralph
McComas to their stock organization.
McComas will be remembered as comedian
in the Selig comedy series “ The Chron-
icles of Bloom Center.” Later he played
with the E. & R., and has since played with
Yitagraph.
Yorke-Meiro Get McGrath Story
The management of the Yorke-Metro
has purchased the film rights for the
Harold McGrath story “ Pigeon Island,”
which is to be filmed with Harold Lock-
wood and May Allison as the secret ser-
vice agents in the story, upon the com-
pletion of the present subject titled “Big
Tremaine.” The scenes of this story are
laid along the St. Lawrence river on the
Canadian border, and a smuggling mystery
adds much to the romantic plot. The cast
for the subject has not been selected, and
probably will not be slated for a couple of
weeks.
A character actress in the make-up of a
negro mammy singing the lines of a south-
ern song a number of times in rehearsal,
“ started somthing,” and now the miniature
P. A. of the Yorke studio heralds to the
world the formation of a quartette com-
posed of May Allison, soprano ; Lester
Cuneo, bass ; Henry Otto, tenor ; and
Harold Lockwood, baritone. No disturb-
ance has reached the police department as
yet. Further information is to the effect
that the stars of this company have made
friends with three mammoth blood-hounds
used in the present production.
The Yorke-Metro Company spent sev-
eral days of the past week in Imperial
Valley, where they found the temperature
hovering about the century mark. The trip
inland was made to secure cotton field
scenes, Imperial Valley being the only
place on the west coast where it is grown.
The Lynn Reynolds Universal company
is home from spending four weeks in the
lumber camps near Hume, California,
making scenes for “ The End of The Rain-
bow,” where they had many remarkable
experiences. Their daily work began at
5 :30 A. M., for it was necessary to catch
the 6:15 tram car up the mountain to loca-
ation. This car was not as comfortable
as a pullman either, for the only seats on
it were of eight-inch timber with no backs.
The passengers were forced to permit their
feet to dangle, and all they had to do was
to hold on for dear life. Sliding off a
seat at any of the thousand and one bends
of the track, meant a drop off a trestle
and then a lovely roll for most any dis-
tance. The deepest spot along the scenic
railway was a trifle more than three thou-
sand feet.
One of the large Sequoias, estimated to
be more than two thousand years old, was
felled and Director Reynolds and Camera-
man Clyde Cook sought to get an unusual
scene by shooting toward the tree as it fell
toward the camera. There was no way to
estimate the height of the tree. They
built a crow’s nest in the top of a nearby
Sequoia thinking they were out of the
danger zone. They were, but the tree
came so close to them when it fell that it
2372
MOTION PICTURE NEWS
Vol. 14. No. 15
VIVIAN MARTIN STARS IN THIS FORTHCOMING MOROSCO-PARAMOUNT, “HER FATHER’S SON”
blew Reynolds’ hat off, and Cameraman
Cook’s glasses.
Myrtle Gonzalez 111
Myrtle Gonzalez, starred in the picture,
was taken ill because of the high altitude,
and two physicians worked over her one
entire night before they could assure other
members of the company that she would
recover. Her illness, her physician advises,
caused an enlargement of the heart, and
this will necessitate Miss Gonzalez taking
a lopg vacation which she is planning to
spend at Catalina Islands.
Members of the company feel positive
that the most brutal fight ever enacted for
films was that made at the lumber camp
in which Val Paul and Joe Ryan were
principals. The scrap was filmed more
than two weeks ago, but the men both
have numerous bruises on their faces and
bodies from the injuries received during
the battle.
President' Carl Laemmle has departed
for New York after a stay of almost four
weeks at Universal City. While here he
spent practically all of the time at the
studios, and most every day was out on
location with one director or another.
Several days he spent with Director Stuart
Paton viewing and re-viewing the colossal
production of “Twenty Thousand Leagues
Under the Sea.” On the day of his de-
parture he saw the film city staff the
largest since it was opened. On this day
there were thirty-eight companies work-
ing.
Princess Kawananakoa and her children
of Hawaii Islands were guests at Univer-
sal City one day during the past week, and
for the first time in her interesting life
she saw motion pictures produced. The
princess is the widow of the first repre-
sentative of the islands in the United
States congress.
The George Cochrane U company has
just completed a two reel picture titled
“ The Little Outsider,” which gives Molly
Malone the featured part of a wealthy
farmer’s daughter, who is sent to the city
to receive education and polish, and there
is cared for by a relative badly in need
of funds. The country girl sees that the
relatives are attempting to .swindle her
father and exposes them. There is a good
love interest, the country girl winning the
sweetheart of the city relative’s daughter.
Molly Malone in a Two-Reeler
“Her Idol” is another two-reel subject
being made by the same company. Here
the small sister learns of an attempt on
the part of her father to swindle a young
man in love with an elder sister who is
of the worldly type. The girl exposes the
father’s plan when the youth is called out,
and leaves papers where the father can
find them. Molly Malone, playing the part
of the younger child, has a scene in this
in which she breaks a window glass that
she may call to the young man on the lawn
with her sister. It was a dangerous piece
of business, but was accomplished without
accident. In both of these productions,
Jack Nellson, Burton Law, Annette DeFoe
and others appear.
How a grandmother induces her grand-
child to promise to never gamble forms
the greater portion of “ The Emerald Pin ”
of two reels, filmed by Director Burton
George. Roberta Wilson takes the part
of the granddaughter and grandmother.
The story is one within a story. The en-
tire cast includes Eileen Sedgwick,
Gretchen Lederer, Charles Pearle, and
Louise Owen.
A gentleman crook story which ends
with the expose of a wager of a popular
clubman to play the part of Raffles at a
big social function, is being filmed under
the title “ The Shadow ” by Allen Holubar,
who plays the gentleman crook. The
wager is to the effect that he shall take
anything he gets his hands on, and in the
end he even takes the sweetheart of
the clubman with whom he made the
wager. The photoplay gets its title from
the fact that another clubman follows to
see that he carries out the program. Harry
Carter is the shadow and Neva Gerber
the girl.
A bank messenger given a tip on the
races by a tout wins a number of times,
and then fearing he had lost all when a
horse is reported “ scratched,” attempts to
take his own life, just at the moment the
tout enters the room. The man who gave
him the tip is railroaded to prison on an
attempt to murder charge, and the bank
messenger to in a way relieve his own
conscience marries the tout’s sister. Years
later when the man is released he seeks
revenge, but learning of the happiness of
his sister, goes away. This story is titled
“ The Triple Cross,” and the three prin-
cipals under the direction of F. A. Kel-
sey are Earl Page, Irene Hunt, and Jean
Hersholt.
“ The Forbidden Game ” is the title
given a short story dealing with the dual
life of a supposed man of wealth and his
attempts which continued to his dying mo-
ment to keep the secret from his devoted
sister. Ed Hearne, Fronzie Gunn, Tom
Walsh and Richard Ryan are the princi-
pals, and Harry Millarde was in charge
of the direction.
Neva Gerber is featured in the program
subject “The Better Woman,” filmed by
U Director Donald Macdonald, and Lee"
Hill plays the male lead, while Lois Wil-
son has the part of a spoiled daughter of
wealth, who breaks her engagement with
her physician lover because he insists that
he shall see his patients before looking
after her pleasure. Miss Gerber’s part is
that of a cabaret girl left an orphan and
forced to lead a life anything but pleasant
to her.
MacDermott Switches to Comedy
John MacDermott, who heretofore has
been producing dramatic program subjects
at U City, is now filming a comedy. The
principal role is taken by George Ber-
ranger who appears as an eccentric whose
greatest pleasure is collecting dogs and
cats, and whose most harmful pastime is
the making of bombs. Betty Schade and
Albert MacQuarrie are the only other prin-
cipals in this one-reeler titled “ His Harm-
less Hobby.”
Nine single reel comedies have been
placed in production at Universal City in
the past two weeks, and a majority have
now been completed and shipped east.
The Nestor Company headed by Eddie
Lyons and Lee Moran have filmed “ Learn-
ing The Business,” a plumber’s story in
which a youth just home from college is
turned over to a journeyman plumber to
learn all about it from the ground up.
Louis Wm. Chaudet was in charge of di-
recting this.
October 14, 1916
MOTION PICTURE NEWS
2373
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| Glimpses of the Vitagraph Tourists in Seattle, |
| Wash. On Left a Group in Front of the |
| Vitagraph Seattle Branch, Including Tom !
| North, Huntley Gordon, Ralph W. Ince and 1
| Lucille Lee Stewart. In Center, Miss Stew- 1
| art, and on the Right She Is Again Surrounded I
by Some of Her Admirers
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Seattle Gives Vitagraph Players Royal Welcome
Ralph Ince, Lucille Lee Stewart, Huntley Gordon and L. F. Dent Enthusiastically
Entertained
The Joker Company has produced
“ Haunted Ghosts ” which has scenes laid
at the beach, and deals with the attempts
of the long-haired faction to carry on a
bathing suit crusade and to insure that
skirts will be longer and necks higher.
Another comedy produced by this organ-
ization, under the direction of Wm. Beau-
dine, is “ The Fiery Conquest,” wherein
the fire chief and constable of a small
town try to outrival each other for the
hand of the boarding house landlady.
“ Who Said Chicken ? ” is a mix-up be-
tween an elderly man with a young wife
and a young man with an elderly wife,
wherein the couples meet and attempt to
get paired off to the satisfaction of all.
The same cast appeared in this as in
“ Lizzie’s Waterloo.” Ernie Shields and
Jane Bernoudy take the leading roles in
these.
Three comedies, one of two reels, are
nearing completion under the direction of
Carter DeHaven, who plays a featured
part in each. The two-reel comedy is
titled “ The Quick and the Dead ” and re-
lates to the adventures of a college youth
who accidentlly drops a vase on a girl’s
head, causing her loss of memory. The
two single reel subjects are titled “Chip
of the Old Block ” and “ A Gentleman of
Nerve.”
The last of the Swedie series made for
the Universal by Wallace Beery, who plays
the featured part, have been completed.
One is titled “ Only a Janitor,” and
“ Bombs and Banknotes.” Beery left the
Universal this week.
Two One-Reelers Completed
M. K. Wilson has completed the direc-
tion of two one-reel pictures titled
“ Crooks ” which has Louise Lovely and
Willard Wayne as principals, and “ The
Wrong Mary Wright,” with Edith Roberts,
Violet Schram and Malcolm Blevins and
the director in the cast. The latter has to
do with a rich and a poor girl of the
same name who both arrive at a summer
resort at the same time. The father of
the wealthy maid sends a desirable youth
for a son-in-law to jolly up the week end
for her, and he, of course, finds the wrong
girl and wins her heart.
The most recent subject to be taken up
by Wilson is written by Douglas Bronson.
SEATTLE has been entertaining four
prominent Vitagraph people. The
party comprises Ralph W. Ince, the di-
rector ; Lucille Lee Stewart, leading
woman ; Huntley Gordon, leading man ;
and L. F. Dent, studio manager.
The Ince party is on its way to Los
Angeles, where Mr. Ince will visit his
mother, and had merely intended to stop
in Seattle one day. On their arrival they
were met by several prominent people of
the city and persuaded to remain several
days. When they found that extensive
plans had been made for their entertain-
ment they readily consented to prolong
their stay to one week.
It happened that during the week the
Ince party was in Seattle the Vitagraph
five-reel feature, “ His Wife’s Good
Name,” was booked at the Clemmer, one
of the principal theatres. This feature was
directed by Ralph Ince, and Miss Stewart
plays the leading feminine role and Mr.
Huntley the leading male role.
The party was invited to see the film
and occupied one of the boxes. When it
became known that they were in the thea-
REPORTS from the studios of the Cali-
fornia Motion Picture Corporation
at San Rafael, Cal., would indicate that
when Beatriz Michelena makes her screen
appearance in “ The Passion Flower ” the
picture public will find that the production
is in many ways reminiscent of “ Salomy
Jane,” in which Miss Michelena made her
debut as a motion picthre actress. x
“ Salomy Jane,” at the time of its release,
was widely heralded as the first photoplay
of consequence to exploit Northern Cali-
fornia scenery. Heretofore the more pre-
tentious pictures made in California came
from the southern end of the State.
“ The Passion Flower ” is said, like “ Sa-
lomy Jane,” to revel in the bigness of
Northern California’s out-of-doors. At
last report the producing company headed
tre a demand was made for their appear-
ance on the stage, to which they graciously
acquiesced.
Mr. Huntley made a short, snappy
speech, introducing Miss Stewart, who,
with tears in her eyes, thanked the audi-
ence for their kindness, after which she
sang a couple of pleasing selections. Mr.
Ince was then introduced and made a
clever talk about photoplay producing.
The trio was so enthusiastically re-
ceived that arrangements were made to
have them appear at other performances,
and in all they each appeared nine times.
The theatre was the center of attraction
during their stay, and thousands were
turned away each day.
Seldom has any performer received the
ovation in Seattle as that accorded this
trio of picture people.
The Ince party was kept very busy dur-
ing their stay here. Receptions, parties,
automobile trips, including one to the sum-
mit of Mount Ranier, and dancing parties
were thickly crowded together. Society
outdid itself to make their stay exceed-
ingly pleasant.
by Miss Michelena was isolated somewhere
out in the mountain wilds southwest of
Lagunitas.
This section is commonly known as the
“ Bad Lands ” of Marin county, and is pos-
sessed of a heritage of unsavory notoriety
haded down from the “ wild-and-woolly ”
days of the Far West. It is a locality of
almost inaccessible mountains and canyons
and at one time offered retreat to some of
California’s most feared bandits. Black
Bart’s is one of the names associated with
the history of the section.
Miss Michelena’s role is that of a wild
and ungovernable Spanish girl of the ear-
lier California type. The part is said to
contrast markedly with that of the Woman
in the seven-reel feature “ The Woman
Who Dared.”
Michelena in Calfornia Wilds to Act for 44 Passion Flower ”
Picture Will Recall “ Salomy Jane,” California Motion Picture Corporation Officials
Predict — Theme Is in Marked Contrast to Her Two Previous Films
2374
MOTION PICTURE NEWS
Vol. 14. No. 15
Looking Ahead With The Producers
Mutual Program for Week of October 9 Is Headed by Bennett
and Florence Turner
William Russell and Margarita Fisher, Mutual Stars; Center, a Scene from “Citizens All”
Richard bennett, in “ Philip
Holden — Waster,” heads the schedule
of Mutual Film Corporation’s releases for
the week beginning Oct. 9. This Mutual
Star Production will appear on Monday,
Oct. 9.
“ Philip Holden — Waster ” is a re-title
for the drama “ His Brother’s Keeper,”
which was written for Mr. Bennett by
Kenneth B. Clarke before the star’s jour-
ney out to the coast, and which, from the
first announcement of Mr. Bennett’s pres-
ent contract with the Mutual, was named
as the vehicle for his second Mutual Star
Production.
“ The Sable Blessing,” which was in-
tended for Mr. Bennett’s premier in
Mutual Star Productions, and was an-
nounced as such, was delayed before re-
lease, however, and postponed until a later
date. Thus “ Philip Holden — Waster” will
mark the popular player’s first appearance
in pictures since the famous “ Damaged
Goods,” over a year ago.
Mr. Bennett is supported by a cast, in-
cluding Rhea Mitchell, Adrienne Morris-
son (Mrs. Richard Bennett), George
Periolat, Clarence Burton and Orral Hum-
phrey.
A second Mutual Star Production will
go out from the Mutual during the week
of October 9. Florence Turner will ap-
pear October 12 in “ Redeemed.”
“ Redemeed,” as the former of Miss
Turner’s Mutual releases, was produced by
Larry Trimble.
On Monday, October 9, a drama of two
reel length, featuring Winnifred Green-
wood and Edward Coxen, entitled “ Citi-
zens All,” will be released.
In this screen story is combined a plot
with an amusing combination of whimsical
characters, colored by the red, white and
blue of its patriotic background.
Miss Greenwood and Mr. Coxen, in the
roles of the younger members of the re-
spective families, are supported by Clar-
ence Burton as the German music teacher,
George Field as the French fencing
teacher, and Louise Lester as the land-
lady.
On Friday, a second two-part drama,
will find its way to the public. “ At the
Edge of the Aqueduct,” from the studios
of the Thanhouser Company.
The regular weekly Beauty comedy of
the week appears on Tuesday, October 10.
John Sheehan, Carol Halloway, John Step-
pling, Vera Sissons, Robert Klein, Dick
Rosson and Earl Montgomery, old favor-
ites of the Mutual, will be seen in this two-
reel funny picture entitled “ That Sharp
Note.”
Ben Turpin and Rube Miller will be seen
in a two-reel Vogue on Saturday, October
15, entitled “ Ducking a Discord.”
There will be three one-reel comedies
of “ Cub ” brand on the Mutual’s program
for the second week in October. “ Inocu-
lating Hubby ” will appear on Friday, Oc-
tober 15. “ Those Primitive Days ” and
“ Their College Capers ” will go to the
public on Saturday, October 14.
The usual release of Mutual current
news, Mutual Weekly No. 93, will appear
on Wednesday, October 11, as will “See
America First ” and Harry Palmer’s Kar-
toon Komics, in split reel.
The Mutual’s magazine in film, “ Reel
Life,” will be released on its regular day,
Sunday, and will contain interesting mate-
rial of pertinence to today’s business and
educational activities.
Pathe Program for the Week Contains 15 Reels; “The Pillory”
a Modern “Scarlet Letter ”
THE Pathe Program for the week of
October 8th contains a five-part Gold
Rooster Play, “ The Pillory,” the second
episode of “ The Shielding Shadow,” 2
reels, the 13th chapter of “ The Grip of
Evil,” 2 reels, “ The Sword of Damocles,”
a two-reel drama, “ Heinie and the 400,”
a one reel comedy, “ U. S. Customs’ Inspec-
tion,” one reel educational, and Pathe
News Nos. 82 and 83, a total of 15 reels.
“ The Pillory ” was made by Thanhouser
and features Florence La Badie. It has
been aptly described as a modern “ The
Scarlet Letter ” and is a scathing criticism
of the “ unco guid ” who in their eagerness
to point out the mote in their neighbor’s
eye heed not the beam in their own.
Honors are about equally divided be-
tween Miss La Badie as the girl and Nellie
Spaulding as the bigoted, hypocritical aunt.
The second episode of “ The Shielding
Shadow ” contains the secnes in which
Jerry Carson is dragged into the depths
of the sea by a giant octopus.
In the 13th chapter of “ The Grip of
Evil ” it becomes increasingly evident that
John Burton is not so decided as he was
in the opinion that all humanity is bad.
“ The Sword of Damocles ” is a story of
a musical genius, dragged down by drink,
who sells at a ridiculous price his master-
piece to a man who straightway has it
produced under his own name. Over the
purchaser’s head, like the sword of Damo-
cles, hangs the knowledge that he is parad-
ing under false colors and in the end his
deception is discovered with tragic results.
“ Heinie and the 400 ” is a rough and
tumble comedy in which as a social lion
Heinie bats .400.
“ U. S. Customs’ Inspection ” presents
the intimate side of a department little of
which is known by the majority of people.
The film was made with the approval of
the U. S. Government.
SELIG OFFERS COMPLETE FILMS ON
WORLD’S SERIES
Every play made on the baseball dia-
mond, including preliminary practice, con-
ferences of the managers, the throngs of
people seeking seats, these and all other
interesting details in connection with the
world’s champion baseball series will be
filmed by a staff of cameramen, engaged by
the Selig Polyscope Company. There will
be a dozen or more of these cameramen
on the playing fields working for the Selig
Company, which has secured exclusive
rights to film the world’s series.
The feature baseball film in five or more
reels, will be released through the twenty-
three exchanges in all principal cities op-
erated by the Kleine-Edison-Selig-Essanay
service.
Plans have been perfected by which a
film will be presented that will give almost
as much satisfaction to the spectator as if
one had attended the ball games. All the
stars of the opposing teams, in fact every
detail will be filmed and presented to movie
and baseball fans in the form of an enter-
taining story.
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THOUSANDS who are willing to con-
cede the soundness of the BLUEBIRD
policy “The Play’s the Thing, were
at first skeptical on another point.
/
They wondered if the acting would not suffer
from this policy. For answer we have proven
in the BLUEBIRD Photoplays that through
selecting capable actors of the right type for
each character, the acting has reached the
highest standard known in screen productions.
I
'
Under the star system, the play and support-
players were subordinated to the star ; the result
an uneven and unsatisfactory performance.
Millions of people have learned of this
BLUEBIRD policy through half-page adver-
tisements in the Saturday Evening Post. Your
share of the resulting increased patronage of
theatres showing BLUEBIRDS is awaiting
you. Write today for full particulars to
your Local Bluebird Exchange or
October 14, 1916
MOTION PICTURE NEWS
2377
Red Feather for October 9 Is 44 Romance of Billy Goat Hill ” ;
Bevy of Shorter Pictures Rounds Out the Wy eek
TWO Universal Special Features and a
Red Feather will be released on the
Universal program for the week of October
9. Carter De Flaven will be. seen in “Break-
ing Into Society,” a two-reel episode of the
“Timothy Dobbs — That’s Me” series, while
Marie Walcamp, Eddie Polo and Jack Holt
star in “ A Daughter of Mars,” the latest
two-reel episode of the new Universal serial
“ Liberty.” In “ Breaking Into Society,”
ninth of the “ Dobbs ” series which have
been produced by Wallace Beery from the
story by Bess Meredyth, Carter De Haven
is supported by Robert Milash and Mar-
garet Whistler. Besides the principals, the
cast of “ Liberty ” now includes Bertram
Grassby, Neal Hart, G. Raymond Nye,
Maud Emory and L. M. Wells.
The Red Feather release on October 9th,
is “ A Romance of Billy Goat Hill,” a five-
reel drama featuring Myrtle Gonzalez, Val
Paul and Fred Church. The play was
scenarioized and produced by Lynn Rey-
nolds from the book by Alice Hegan Rice.
George Hernandez, Thomas Jefferson,
Frankie Lee, Jack Connelly and Jack Cur-
tis also play important roles in the pict-
ure. On the same day “ Almost Guilty,”
a Nestor comedy featuring Eddie Lyons,
Lee Moran and Priscilla Dean will be re-
leased. “ Almost Guilty ” was written by
Walter Newman and produced by Louis
Chaudet.
On October 10, Mary Fuller will be seen
in “ Cheaters,” a Gold Seal three-reel
underworld and society drama written by
E. M. Engleton, picturized by Catherine
Carr and directed by Lucius Henderson.
Clara Beyers, Harry Spingler, Paul Panzer
and Johnnie Walker appear in support of
Miss Fuller. There will be no Victor re-
lease on this date.
On October 11 the L-Ko two-reel com-
edy, “ Lured But Cured,” with Gertrude
Selby, Dan Russell, and Charles Inslee in
the principal roles will be released. No.
41 of the Universal Animated Weekly .will
be released on the same date. There will
be no release under the Laemmle brand
on this date.
The Universal special feature, Flora Par-
ker De Haven in “ Behind Life’s Stage,”
a two-reel human interest drama, will be
released on Oct. 12. Virginia Corbin,
Charlie Cummings, Margaret Whistler and
William Welch, appear in support of Miss
De Haven. On the same day the Dorsey
travel picture, “ The Beautiful Temples of
Ceylon,” will be released as a Powers edu-
cational. There will be no release under
the Big U brand on this date.
William Garwood and Lois Wilson will
co-star on October 13 in “A Soul at Stake,”
an Imp two-reel Oriental drama written by
John Fleming Wilson, scenarioized by
Calder Johnstone and produced by William
Garwood, A1 Barzan, Edward Brady and
Andrew Arbuckle appear in support of the
co-stars. On the same day “ Pat ” Rooney
is featured in “It’s All Wrong,” a Nestor
comedy produced by Roy Clements from
the story by Henry McRae which was
scenarioized by Ben Cohn. Ed Sedgwick,
Yvette Mitchell and Jean Hershott play in
support of the versatile Pat. There will be
no Rex release on this date.
“ Night Shadows,” a two-reel western
drama written by Willis Robards, will be
released on October 14. Alfred Gordon,
Edward Carey, Ernest Murray and Alice
Nelson play the principal roles. “The Oil
Smeller,” a Joker comedy written by
Charles J. Wilson, Jr., and produced ' by
P. C. Hartigan will be released on the
same date with Ernie Shields, O. C. Jack-
son, Yvette Mitchell and Albert MacQuar-
rie in the cast.
“When Little Lindy Sang,” a juvenile
drama featuring Ernestine Jones, a little
colored girl, will be released with “ Diplo-
macy,” a cartoon, as a split reel under the
Powers brand. “ When Little Lindy Sang ”
was produced by Lule Warrenton. Little
Nora Dempsey, and Margaret Whistler also
played important parts in the picture.
There will be no Rex nor L-Ko releases on
this date.
The Universal also will release during
the week a Rex two-reel drama, a Big U
one-reeler, a Laemmle one-reeler and an
Imp one-reeler, the titles of which have
not yet been decided upon.
VIVIAN MARTIN IN “ HER FATHER’S
SON”
As its next release on the Paramount
Program, the Oliver Morosco Photoplay
Company will present Vivian Martin in
“Her Father’s Son” by Anna Fielder
Brand and staged under the direction of
William D. Taylor.
“ Her Father’s Son ” is the second Para-
mount release starring Miss Martin and
offers a drama of heart interest together
with quaint situations dealing with the
period in the South just prior to the Civil
War.
In addition to Director Taylor’s touches,
Miss Martin’s new vehicle displays various
spectacular scenes including a series of
battle scenes. One of the largest interior
sets ever erected at the Morosco studio is
also shown, representing a massive ball-
room with a high balcony and grand stair-
way.
The supporting cast discloses another
typical Morosco company and includes
such sterling players as Herbert Standing,
Alfred Vosburgh, Helen Jerome Eddy, Joe
Massey, Jack Lawton, Lucille Ward, and
Tom Bates. Homer Scott supervised the
camera work.
Special advertising boosters have been
prepared for this production and big re-
turns are expected by exhibitors through-
out the country, particularly in the many
cities in which “ Vivian Martin Cooking
Chatter ” series is being published by local
newspapers. The photoplay will be re-
leased through the Paramount commenc-
ing October 12.
THREE SINGLE REELS FROM GAU-
MONT WEEK OF OCTOBER 8
With the fifth “ Fantomas ” episode hav-
ing been released Oct. 5, the present series
is brought to an end. The Gaumont Com-
pany does not follow it immediately with
“ The Vampires.” Hence the week of Oct.
8 has only three Gaumont single-reels to
offer. The first day of the week “ Reel
Life” No. 23 will be released. Mary Miles
Minter and her life, both at home and at
the studio, is pictured under the title of “ A
Day With Mutual’s Youngest Star.” A
second division is called “ A Backyard
Farm.” The remarkable results to be ob-
tained by intensive cultivation of the soil
is the feature of these pictures. “How
to Handle a Canoe ” tells in pictures the
wrong and right methods of handling these
frail crafts.
“ See America First,” for Oct. 11, takes
spectators on a trip to Richmond, Va. This
is a split-reel, the second half being given
up to one of the Gaumont Kartoon Komics,
animated by Harry Palmer.
The third single-reel of the week is the
Mutual Weekly which is manufactured and
edited at the Gaumont laboratories at
Flushing, New York.
2378 MOTION PICTURE NEWS Vol. 14. No. IS
A Trio of Scenes from “ In the Diplomatic Service,” Metro, Starring Francis X. Bushman and Beverly Bayne
TALMADGE AM) WARMER STARS IN
OCTOBER TRIANGLES
Norma Talmadge and N. B. Warner are
the stars of the Triangle feature releases
for the week of October 22. Miss Tal-
madge appears in “ Fifty-Fifty,” a Fine
Arts production recently made in the East
under the direction of Allan Dwan. Mr.
Warner’s vehicle is the Triangle-Kay Bee
drama, “The Vagabond Prince,” written
by J. G. Hawks and directed by Charles
Giblyn.
In “ Fifty-Fifty ” Miss Talmadge has the
piquant role of an unconventional girl of
the New York artist quarter. She marries
happily and a baby comes to the little home.
Then the husband drifts away, fascinated
by another woman. The adventuress hires
a detective to “ frame ” the young wife
and the husband brings trial for divorce.
In a dramatic court room scene, the wife
demands the custody of the child, declaring
falsely that her husband is not the father
of the infant. This apparent sacrifice of
reputation for mother love in the end
brings about a happy reunion of the young
couple.
Mr. Warner has a picturesque role in
“ The Vagabond Prince,” playing the young
Prince Tonio of Bothalia. The young
nobleman, tired of the false pomp of his
little country, comes to the San Francisco
Barbary Coast in quest of adventure.
There he encounters one Fluffy, a fascina-
ting dancer of the cafes, and, after many
adventures, gives up his throne for love
of the girl.
Dorothy Dalton plays Fluffy in support
of Mr. Warner in “ The Vagabond Prince,”
while J. W. Johnston is leading man for
Miss Talmadge in “ Fifty-Fifty.” In this
production Marie Chambers plays the ad-
venturess, Dodson Mitchell is the detective,
and Frank Currier the judge.
VITAGRAPH CONTRIBUTES TWO
COMEDIES TO GENERAL
PROGRAM
Frank Currier has made “Billy’s Melo-
drama,” as one of the comedies Vitagraph
contributes for the week of October 9, to
the General Film Program, with William
Lytell, Jr. and Shirley Moore in the cast.
Billy’s favorite indoor sport is reading
blood curdling thrillers. Failing to find
anything sufficiently exciting, he decides to
write a real thriller himself. As he writes
he smokes and, becoming excited, ignites
his celluloid collar. Result — the fire en-
gines are summoned and Billy is torn
away from his work so that the story is
never finished.
On the 13th of October, “The Mayor’s
Fall From Grace,” will be released by the
General Film exchanges. The mayor for-
gets his promise to his wife to attend a
five o’clock reception when a delegation
of politicians wait on him with the news
that he is to be nominated for governor.
A mild celebration follows and it is well
after five o’clock when he recalls his re-
ception engagement. Mr. Frisbie leaves the
reception to learn the base-ball scores and
when the mayor shows up Frisbie’s but-
ler puts him to bed. Complications follow
thick and fast. Of course his fall from
grace is purely innocent and eventually his
honor is vindicated.
ACTUAL work has been started on the
Famous Players adaptation of Booth
Tarkington’s novel, “ Seventeen,” in which
Louise Huff and Jack Pickford are co-
starring under the direction of Robert G.
Vignola, for the Paramount Program.
One striking change which is noticeable in
the arrangement of the stellar roles is the
■ appearance of Louise Huff as Lola Pratt,
the baby-talk lady, instead of Jane, the
apple-sauce and bread-consuming expert,
the role she had originally intended to
play. Jack Pickford will of course play
William Sylvanus Baxter, in accordance
Ann Murdock (McClure)
“ THE FLOWER OF FAITH ” FOR
OCTOBER 2
“ The Flower of Faith,” the second of
the Golden Eagle Features of the Inter-
national Film Service, Inc., will be re-
leased on Monday, October 2. It is a five-
reel drama, written especially for the films
by Charles T. and Frank Dazey. It was
produced for the International Film Ser-
vice, Inc., by the Superb Pictures Cor-
poration. Jane Grey is starred in the pro-
duction and Frank Mills is featured.
Others prominent in the cast are Percy
Helton and Albert Travernier.
with the original announcement made at
the time of the acquisition of the rights to
the popular novel.
The others in the cast include Winni-
fred Allen, Madge Evans, Helen Lindroth,
Walter Hiers, Dick Lee, Richard Rosson,
Julian Dillon and Anthony Merlo. Winni-
fred Allen will be Ray Parcher, whose un-
requited devotion to the illustrious Will-
iam is a source of deep concern until the
very closing scenes. Instead of Miss Huff,
Madge Evans will impersonate Jane; Wal-
ter Hiers will be George Cooper, the fat
and hated rival of William. Genesis, the
negro servant of the Baxter family, whose
presence is a source of great annoyance
to poor William, will be played by Dick
Lee. Mrs. Baxter, the patient, understand-
ing mother of William, will be imperson-
ated by Helen Lindroth, who has done ex-
cellent work in several other Famous
Players productions. Anthony Merlo will
be the long-suffering Mr. Baxter, whose
dress suit is the alternate source of bliss
and despair on the part of William, the
youthful hero.
ULRICH RELEASE POSTPONED FOR
ONE WEEK
Due to a change in the Paramount re-
lease schedule, Lenore Ulrich’s new photo-
play vehicle, “ The Intrigue,” will be shown
in the Paramount theatres commencing
October 9th in place of October 2nd. The
new Pallas Pictures subject will first be
seen in New York City at the Strand
theatre where it will be given an elaborate
presentation. Miss Ulrich, who is now in
New York, will appear personally at the
opening exhibition and plans to be present
each day during the week it appears at the
Strand.
Work Started on Famous Players Production of “ Seventeen ”
— Adapted from Booth Tarkingtons Novel —
Louise Huff to Star
October 14, 1916
MOTION PICTURE NEWS
2379
Selig Pictures Open and Close General Program for Week of
October 9 — Essanay, Vitagraph , Kalem , Biograph and
Vim All Register with Offerings
•• OLD FOLKS AT HOME ” IS TRIANGLE
MEDIUM FOR BEERBOHM TREE
When Sir Herbert Beerbohm Tree an-
nounced his intention of appearing in a
moving picture version of “ Macbeth,” he
added that it would be his one and only
appearance on the screen. It is to the
credit and distinct gain of moving pictures
that the noted English actor found the
work before the camera so interesting and
so dignified that it was really at his own
suggestion that a second story was found
for him to work in.
“ The Old Folks at Home,” a Triangle-
Fine Arts feature, was selected by the dis-
tinguished English actor himself, and is by
Rupert Hughes, who has won an enviable
place for himself as a writer of short stor-
ies.
A cast which includes Josephine Cro-
well, Elmer Clifton, Mildred Harris, Lu-
cille Younge, W. E. Lawrence, and Spot-
tiswoode Aitken, gives support to Sir Her-
bert Tree.
JEANNE EAGELS IN “ THE WORLD
AND THE WOMAN”
Jeanne Eagels, known for her work on
the speaking stage in “ Outcast ” and “ The
Great Pursuit,” is to be starred by the
Thanhouser Film Corporation in “ The
World and the Woman,” a Pathe Gold
Rooster play by Philip Lonergan. Eugene
Moore is the director. The feature is to
be released in November.
Miss Eagels plays the part of a woman
of the streets who is spiritually reborn and
becomes a faith healer.
The story starts in a New York restau-
rant and the characters are carried to a
little mountain town where the influence
of a little child makes the woman turn
back and take the better path.
The feature has been shown to promi-
nent Christian Scientists, who have hear-
tily indorsed the play.
Miss Eagels is supported by Boyd Mar-
shall, Thomas A. Curran, Wayne Arey,
Grace De Carlton, Carey Hastings and
Ethelmary Oakland.
MARGARITA FISCHER AS “MISS
JACKY ”
In the role of “ Miss Jacky,” the as-
tonishing daughter of nouveau riche
parents, who want her to marry a title,
much to the young woman’s merriment and
disgust, Margarita Fischer will make her
reappearance on the screen as a Mutual
star at an early date.
Miss Fischer formerly belonged to the
cohorts of the American Film Company,
Inc., appearing in American Beauty and
later Mutual Masterpicture releases under
the direction of Harry Pollard. Last year
the pretty actress and her director joined
the Equitable’s Eastern forces. In August,
they again joined the ranks of Mutual
producers. The pictures in which Miss
Fischer is to star are the product of Pol-
lard Picture Plays Company, released by
the Mutual through a special arrangement
with the American Company.
The original synopsis of “Miss Jacky”
was written by Alfred Solman, the com-
poser, and was put into working form by
Harry Pollard, Miss Fischer’s director,
and Julian Louis Lamothe.
SELIG productions will open and close
General Film Service program for the
week October 9-14. “ Converging Paths ”
from the Selig studios, a drama in two
parts, presenting Robyn Adair and Vir-
ginia Kirtley, will be the first picture
shown for the week. This will be followed
by a Vitagraph one-reel comedy, “ Billy’s
Melodrama,” presenting William Lytell,
Jr., and Shirley Moore. The Selig-Trib-
une will next be thrown on the screen, and
as there has been so much news of impor-
tance transpiring lately this feature of
General Film Service program for that
week should be especially interesting. The
first day’s releases will conclude with a
Biograph reissue, “A Tale of the Wilder-
ness,” in one act, with Dorothy Bernard in
the titular role.
To Essanay falls the task of putting
theatre patrons of General Film Service
theatres in good humor with their first
picture Tuesday, October 10. For this the
comedy-drama “ Money to Burn,” in two
parts, presenting Lillian Drew and John
Lorenz, has been selected. Then will come
a Kalem comedy in one reel, “ The Love
Magnet,” with “ Ham ” and “ Budd ” and
Ethel Teare providing the fun. Another
Biograph reissue in two parts, “ A Pueblo
Legend,” with Mary Pickford, will close
the program for that day.
Essanay’s split-reel Canimated Nooz
Pictorial and scenic film will be the first
displayed Wednesday, October 11. A Vim
THE initial episode of Pathe’s serial,
“ The Shielding Shadow,” produced
by Astra, will be released on October 1. It
deals with the adventures and the love af-
fair of Jerry Carson and Leontine Walcott
Jerry Carson, an American novelist,
while in the Bahamas, finds a message in
a bottle washed up by the sea, signed by
Joseph Dexter, recognized as a master of
synthetic chemistry. It states that Dexter
has found the treasure of Sir Henry Mor-
gan, Duccaneer, on the South Atlantic
rock known as Ravengar’s Ledge. Much
against the wish of his sweetheart, Leon-
tine Walcott, Jerry starts out to seek this
treasure. Leontine also is wooed by Se-
bastian Navarro, an Argentino, whose suit
her father favors.
The ship on which Jerry has taken pas-
sage burns at sea and Jerry is the only one
saved. When the report is spread that
Jerary has been drowned Walcott tries to
persuade Leontine to marry Sebastian.
Jerry, however, returns in time to hear
Diego Navarro, Sebastian’s brother, tell
Leontine that Jerry had borrowed money
from his brother which he failed to return
after selling the property pledged for the
loan. He shows her a supposed receipt
for a large sum advanced by Sebastian.
This document was forged by One Lamp
Louie. The signature does not deceive
Leontine, who defends her sweetheart.
comedy, “ Their Installment Furniture,”
presenting Harry Myers and Rosemary
Theby, will follow this and then will come
the tenth episode of “ The Girl from
’Frisco ” in two reels.
This is called “ The Reformation of Dog
Hole,” featuring Marin Sais and True
Boardman.
Selig-Tribune and a Vim “Plump” and
“Runt” comedy, “The Candy Trial,” will
be General Film Service’s offering for
Thursday, October 12.
The Knickerbocker Star Feature offers
“ From the Deep,” a drama in three parts
featuring Joyce Moore, Friday, October
13. This will be succeeded by “ The Bat-
tered Bridgegroom,” a Kalem one-act
comedy with Ivy Close featured. Two
more comedies, a Vitagraph, “ The
Mayor’s Fall from Grace,” with Anna
Schaefer and Jack Mower, and a Vim pro-
duction, “ Watch Your Watch,” of the
“ Pokes ” and “ Jabs ” series, will close the
program for that day.
The final day of the week will begin
when “Lost Twenty-four Hours,” a com-
edy in three parts, is shown by Essanay
with Richard Travers and Marguerite
Clayton as headliners. Then will follow
an episode of “ The Hazards of Helen ”
by Kalem, featuring Helen Gibson in “To
Save the Special.” A Selig one-act drama
with Tom Mix in the titular role, “A Mis-
take in Rustlers,” will conclude the week’s
offerings.
Jerry at this moment appears in person
and tries to get the receipt from Diego.
In the fight which follows Jerry throws
Diego to the floor. The latter strikes his
head on a iron ornament. Jerry is
charged with Diego’s murder.
Grace Darmond is Leontine Walcott,
Leon Barry, Sebastian Navarro; and
Ralph Kellard, Jerry Carson.
“HERITAGE OF HATE” IS NOT UP TO
BLUEBIRD REQUIREMENTS, SO IS
WITHDRAWN FROM RELEASE
When “ The Heritage of Hate ” was
edited and cut it was found to fall short
of the requirements of a Bluebird and it
has been withdrawn as the Oct. 23 release,
and “Love Never Dies” has been substi-
tuted. Ruth Stonehouse will play the lead-
ing role with Franklyn Farnum and Kings-
ley Benedict as her chief support. Harvey
Gates wrote the story and furnished Wil-
liam Worthington the scenario from which
to direct. Mendelssohn’s “ Spring Song ”
formed the basis of the idea carried out in
five reels.
“ Love Never Dies,” on Oct. 23, will
follow Cleo Madison, in “ The Chalice of
Sorrow,” Oct. 9, and J. Warren Kerrigan
and Louise Lovely, in “ The Social Buc-
caneer” on Oct. 16. There remains a play
to be selected for Oct. 30 to fill the month’s
program.
Initial Episode of “ The Shielding Shadow Pathe, Release
Date October 1, Deals with Buccaneer Treasure
2380
MOTION PICTURE NEWS
Vol. 14. No. 15
Exhibitors and Exchanges at Close Quarters in Denver on
“ White Way ” — Fox Exchange Moves
THE Fox Film exchange of Denver
has moved into a new location on
“ Film Exchange Row.” Manager A. W.
Eden claims that business was coming in
so fast at the old quarters, 414-15-16 Ideal
Building, that the exchange had to move
into a more spacious office to be able to
handle the increase, and of course News
is pleased to hear this. Mr. Eden’s assist-
ants are A. F. Bergen, booker; Miss Jane
Krause, bookkeeper; Norman Cohen, ship-
ping clerk ; Marie Battone, inspector.
“ Denver’s Great White Way,” located
on Curtis street, comprises only three city
blocks. But in these three blocks there are
eleven of the largest and most beautiful
theatres in America, representing a net in-
vestment of three million dollars. They
are the Rialto, Tabor Grand, Princess,
Strand, Isis, Iris, Paris, Plaza, Colonial,
Empress and the American. The last
named is now under course of construc-
tion. But “The Great White Way” had
better look to its laurels, as it has a near
rival in “ Film Exchange Row,” known as
Welton street. At the present time the
following companies are represented on
tive of William A. Brady, arrived in Den-
ver the early part of last week to fill the
vacancy caused by the resignation of Den-
ham Palmer, the former manager. Mont-
gomery states that he is very much pleased
with the outlook of the motion picture
business in the Inter-mountain territory.
The World exchange is hitting the high
mark financially.
The new Artcraft exchange was opened
in Denver Monday, September 18, with T.
Y. Henry as the manager. Manager
Henry selected a very desirable location on
“ Film Exchange Row.” Henry, formerly
manager of the General Film exchange of
this city, predicts a whirlwind business for
the Mary Pickford productions in the In-
ter-mountain territory, and from the start
that the new brand has to date we get that
impression too.
M. H. Cohn, manager of the Notable Fea-
ture Film Company of Denver, handling
Paramount productions, is back at his desk
after a brief illness, and we might add that
Cohn is again hitting on “ six cylinders,”
at least that is the impression we get after
making a survey of the new contracts that
have arrived at the office since Cohn’s re-
turn. Naturally, all who know Jack Scott,
Cohn’s live roadman, will readily realize
that he is directly responsible for a good
part of the new business. And our friend
Cohn confirms this statement. The Para-
mount contest for exchange managers is
attracting Manager Cohn’s attention, and
he declares that “ his hat’s in the ring.”
It is Cohn’s intention to win the first prize.
Go to it, Cohn, we’re all for you.
F. Y. Langtree, managing the Universal
exchange at Denver, is rounding his office
force into shape for the winter season.
Miss Anna Solan, bookkeeper for this of-
fice, resigned her position last week, after
serving eight years in the film business. It
is said by Dame Rumor that the marriage
germ is the cause.
Mutual Makes Changes in Sales Forces of Exchanges; Two
New Buildings Are Under Way in Boston and
Cincinnati
the “ Row ” :
Universal, Unicorn, Artcraft, Fox, Mu-
tual, United, Paramount, and World. In
all cases the above named are located in
new buildings, on the ground floor, and all
utilize their windows for clever displays
of new releases.
The exhibitors are very pleased with the
idea of the exchanges being located close
together, as it saves Mr. Exhibitor much
time in booking his program. Novel light-
ing effects add to the window displays of
the exchanges and attract much attention
from the passersby, “ Film Exchange
Row " is a close second to “ The Great
White Way.”
William A. Calkins, who has been in
charge of the Bluebird exchange at Denver
since the first of the year, has resigned,
and will enter a new field of endeavor.
No appointment has been made to succeed
Calkins up to the present writing, but it
is expected that a new manager will take
charge at an early date. The Bluebird
productions are soaring high in the Inter-
mountain territory and are responsible for
some record-breaking crowds.
Denham Palmer, former manager of the
World exchange of Denver, is now con-
nected with the new Vitagraph as road
representative. Palmer made an excep-
tional record as manager of the World
exchange, and his success with Vitagraph
is assured by his experience and aggres-
siveness.
G. N. Montgomery, special representa-
THE opening of the Fall season and the
usual arrangements for the handling
of the added business that always comes
with the approach of cold weather has
resulted in numerous additions and changes
in the sales and executive forces of the
Mutual Film Corporation’s sixty-eight
branches.
Plans have been drawn up and arrange-
ments completed for the erection of two-
story buildings to handle the Mutual’s
business in Boston and in Cincinnati. The
Boston building will be located at 123
Pleasant street, in the heart of the Boston
film trade.
B. Tolmas, former salesman of the
Mutual’s New York Twenty-third street
branch and of the Philadelphia office, has
been appointed manager of the Philadel-
phia branch. J. W. Pierce has been made
his assistant. The sales force at this of-
fice will consist of J. Safron, W. Naismith
and B. S. Daniels.
E. G. Evans, until recently manager of
the Mutual’s Baltimore office, has been
transferred to Washington in the same
capacity at the Mutual’s branch here. O.
D. Weems, formerly salesman at the Bal-
timore branch, has succeeded Air. Evans in
that city.
The Indianapolis office has been put in
charge of William Engelman, previously
manager of the Evansville, Ind., branch.
Norman D. Dixon, former salesman, has
been appointed to the management of the
Evansville branch.
M. S. White, formerly assistant manager
of the Oklahoma City office, has been
transferred to Kansas City as assistant
manager of that city’s branch. Harry_M.
Young has been sent to Kansas City as
salesman. O. S. Taylor, formerly Phoenix,
Arizona, branch manager who resigned
some time ago on account of ill health,
has again returned to the Mutual fold.
He will assist Jack Brainard to manage the
Oklahoma City branch.
W. J. Drummond, a former manager of
the Mutual’s Spokane office, has again re-
turned to the Mutual as manager of the
Los Angeles branch. N. E. Levi, sales-
man out of the San Francisco office, has
been transferred to Los Angeles, where
he used to be.
The following salesmen have recently
been added to the Mutual’s forces : J. Her-
rington, Spokane; A. S. Kirkpatrick, Seat-
tle; W. H. Teeple, Buffalo; Lloyd Ham-
mond, Detroit; F. E. McCoy, San Fran-
cisco; Arthur Hogenson, Detroit; H. S.
Waterman, Los Angeles; Charles A.
Gardner, Cleveland; Alfred Raymond, Dal-
las, Tex. ; Leon Klasky, Indianapolis, and
M. Kauffman, Toronto, Ont.
C. B. Price, the Canadian General Man-
ager, has just returned to his office at To-
ronto after a trip through the Mutual’s Ca-
nadian branches. He announces the ap-
pointment of T. C. Malcom as manager of
the Montreal office to succeed N. Hep-
worth, who has left for the European
front.
October 14, 1916
MOTION PICTURE NEWS
2381
Philadelphia Mutual Has New
Greater Vitagraph
BR. Tolmas has succeeded J. W. Pope,
• Jr., as manager of. the Philadelphia
Exchange of the Mutual Film Corporation
at 251 N. Twelfth street. The appoint-
ment with Mr. Tolmas is in line with the
policy of General Manager Hunter Bennet,
who always selects his managers from the
ranks.
Mr. Tolmas was formerly in the New
York office, but since March has been con-
nected with the Philadelphia branch as
road representative, in which capacity he
became personally acquainted with all the
present Mutual exhibitors and many ex-
pected future Mutual exhibitors. It is this
wide acquaintance with the distinct needs
of each exhibitor that will stand the new
manager in good stead now.
G. W. Pierce, now traveling representa-
tive, becomes assistant manager of the ex-
change.
The booking department for Masterpic-
tures and regular service will be in charge
of B. S. Daniels, of New York, who has
had ten years of experience in this line
having represented, at various times, Gen-
eral, Pathe and Mutual companies.
The business is growing so rapidly that
present quarters are found too small. An
addition that will double this present ca-
pacity will be necessary. The present
neighborhood will be retained.
Gharlie Chaplin in the “Count” is prov-
ing a big hit. Many theatres are asking
for a rebooking. Many advance bookings
are being made on “ Youth’s Endearing
Charms,” with Mary Miles Minter.
■ Mr. Tolmas is anxious that all patrons
shall know that his policy is to be that of
“ perfect satisfaction to each exhibitor.”
Philip Greenberg, of the extinct New
Film Corporation, has been appointed chief
booker for the Philadelphia office of the
World Film Corporation.
“If the man who gave up these releases
worked hard, what do you think of us who
got them,” said Manager Harry Scott, of
the new Kleine-Edison-Selig-Essanay Serv-
ice. “ Not only day, night and Sunday
with our old force, but six new ones
added.” These six will be permanent ow-
ing to the immense increase in the busi-
ness.
It is imperative that more room be added
to the exchange as soon as possible, but
at present Mr. Scott is managing to jog
along by using the basement as a store
house. By December a new building will
doubtless be obtained whose capacity must
be twice that of 1309 Vine street, where
the exchange is now located.
Fetters of congratulation entirely unso-
licited were received from the Stanley and
Arcadia theatres of Philadelphia, and the
Arcadia of Reading on the. new program
and its possibilities. A more substantial
proof of its popularity is the $1,940 worth
of business picked up in two days.
“ The Cossack Whip,” with Viola Dana,
will be a special $100 a day feature to be
released late in October. This will be
shown a week at least at some large Mar-
ket street house not yet decided upon.
The Greater Vitagraph force are taking
breath now that the big task of moving all
Manager; K-E-S-E Established ;
Does Neiv Stunts
the Selig and Essanay releases have been
accomplished. Night and day and all Sun-
day, too, did the loyal helpers of Manager
Hebrew kept at it. In spite, however, of
the additional space obtained by the send-
ing away of so many films, the present
quarters are still inadequate, and it is
hoped soon to obtain additional room.
Any kind of booking the exhibitors pre-
fer, be it contract, open or just an occa-
sional picture are all to be obtained now
at the Philadelphia office. Several epi-
sodes of the “ Scarlet Runner ” were
shown at a special late performance at the
Stanley theatre last week. This was an
invitation affair, about 1,000 invitations
having been issued to exhibitors, their
friends, and the trade generally.
The whole Stanley Symphony Orchestra
was retained to increase the pleasure of
this occasion, and give the picture its prop-
er atmosphere. In this connection a rec-
ord-breaking, rapid-fire task was accom-
plished when the 1,000 invitations were
sent out in the course of three and three-
quarters hours after coming from the
printers’ hands. “ Maybe we didn’t hustle
some,” said the office girls, “ from two un-
til five forty-five.” Much interest is being
shown in the “ Scarlet Runner ” series.
“ The Ne’er-Do Well,” which Leon D.
Netter managed during its engagement at
the Forrest, is now under the Greater Vi-
tagraph, and going by leaps and bounds
since cool weather set in.
Large bookings are held on the “ Com-
bat.” Sixty bookings already go to the
advance credit of the “ Chattel,” with E.
H. Sothern, not released until September
25.
The release of Earl Williams in the
“ Scarlet Runner ” scheduled for October
16, will be made more interesting from the
fact that on October 15 the first installment
of the story will appear in the Philadelphia
North American, where it will run as a
serial.
“ Jaffrey,” the first feature release in the
Philadelphia territory of the International
Film Service, Inc., had its premier Phila-
delphia performance at the Leader, a large
West Philadelphia theatre at Forty-first
and Lancaster avenue, of which Herbert
Effinger is manager.
COL. STEVENS HAS A HAPPY
BIRTHDAY
S. T. (Colonel) Stephens of the New
Orleans Mutual Office, has had a birthday.
It is evident that he will remember this
birthday. Employees of the Mutual Film
Corporation began to impress upon Mr.
Stephens the fact that he was one mile
stone more along the path of life, the other
morning when the Mutual manager arrived
at his office. First, of all, they put flowers
on his desk. Next, but not least, they pre-
sented him with a mighty fine traveling
bag. “ Steve ” was quite overcome.
Later in the day Mr. Stephens received
a pair of solid gold cuff buttons on which
was engraved the familiar Mutual clock
emblem. These were from the Memphis
office of Mutual.
K-E-S-E GIVES SHOWING OF SELIG
FILM IN ST. LOUIS
I. P. Rosenberg, manager of the new
offices of the Kleine-Edison-Selig-Essanay,
in the Empress Theatre Building on Olive
street, gave a premier showing of “ The
Country That God Forgot ” and “ The Re-
turn of Eve,” at the Mutascope theatre on
September 26, to exhibitors in the St.
Louis district, and to a number of news-
paper folk. Mr. Rosenberg received very
favorable comments on the films and many
prospective bookings for them.
The Universal Exchange, 2116 Locust
street, St. Louis, has just been put through
a severe and thorough overhauling, accord-
ing to Manager Barney Rosenthal. Nearly
every department has been gone through
from beginning to end, and many addi-
tions have been made to the supply depart-
ment. Everything about the plant has been
systematized and brought up to a very high
standard of efficiency.
H. P. Wolfberg, manager of the Gen-
eral Film Exchange, is sending out a little
advertising sheet containing news of the
late releases of the exchange and sug-
gestions to the theatre managers in the
way of advertising his show. The sheet
is in the hands of Edgar H. Wolfberg,
and will be issued twice a month.
UNIVERSAL AT TORONTO PLANS
CENTRALIZATION
That the convention of Universal dis-
trict managers held in Chicago last week
is having an effect is very evident frorq
the new plans being put into operation at
the Canadian Head Office of the Universal
Company in Toronto.
Mr. Hague has announced that in future
all purchasing for the company in the
matter of stationery and supplies will be
done from the Toronto office. A stock
room is being established and the pur-
chasing will be done through the Publicity
Service department in charge of W. A.
Bach. This centralizing idea is being car-
ried out in the whole business and it is
expected that by so doing much expense
and waste will be eliminated as well as
relieving the branch managers of a lot of
detail work thus enabling them to give
more attention to the essential business
of the office.
“LIVE WIRE ” WEBSTER VISITS
NASHVILLE
Dan (“Live Wire”) Webster, special
representative of Unity Sales Corporation
of Atlanta, Ga., was in Nashville last week
during the run of “The Birth of a Na-
tion,” and while here was the guest of
Manager W. A. Sheets of the Vendome
theatre. “ Danny,” as he is familiarly
known to all of his friends, both near and
far, is now covering North and South
Carolina, Tennessee, Alabama, Georgia,
Florida, Mississippi and Louisiana. Mr.
Webster was formerly advertising agent
of Klaw and Erlanger’s Atlanta theatre,
Atlanta, Ga. In each city or town “ The
Yellow Menace” is being booked capacity
business has reigned at each and every per-
formance. The picture is now being shown
in Nashville at the Star theatre, a colored
moving picture theatre on Cedar street,
and is meeting with success.
2382
MOTION PICTURE NEWS
Vol. 14. No. IS
Many Changes in New Orleans Exchange Offices — International
Establishes Service — Bluebirds Going Strong
SOLUTION OF A TROUBLESOME
PROBLEM
This letter, included by Jake Mitchell,
exchange manager for the Universal in
Omaha, in the exchange’s weekly paper, is
of vital interest to exchangemen and ex-
hibitors in the Omaha territory, and is no
doubt of interest elsewhere. It shows how
Mitchell deals with a problem that is
troublesome in his territory :
“ We have had a great deal of trouble
in getting our films back to the exchange
and we want to impress upon all our
customers the fact that co-operation in this
respect means better service for everybody.
Don’t allow one train to go by without re-
turning the films because it might mean
that your brother exhibitor is going to be
without a show. It’s a little extra trouble,
but if you will just bear in mind that you
are in the same boat with the other fellow
you will see where it will always be to
your advantage to make prompt returns of
all shipments. I hope that every one of
our customers will make it a point to re-
turn all films immediately after they have
been used and please bear in mind the
posters and slides, etc. It’s the only way
we can give perfect service and we know
you want us to help you wherever we can.
Thank you.”
SINCE the Washington exchangemen
control the distribution in Maryland,
these men recently visited the censorship
commission of Maryland in Baltimore to
discuss matters pertaining to fees on films.
Those who went from Washington, D. C.,
were J. H. Butner, of Triangle; Fritz B.
Wathne, International ; R. Burger, Kleine-
Edison; Manager Nelson, General; Mr.
Oletzky, Universal ; Edwin G. Evans,
Mutual; Frank Spirrier, V-L-S-E; Man-
ager Wales, World ; and Sydney B. Lust,
New Film and Famous Players.
The chief object of their visit was to
endeavor to prevent the payment of
the censorship fee of two dollars per
reel on all “ commercial films,” which at
present rarely bring money to the ex-
changes, but are usually given gratis to the
exhibitor to lengthen his daily program.
This would work a particular hardship up-
on the exchangemen, and in the face of
present expenses could not be met.
When the financial side of the matter
was explained to the censorship committee,
it is reported that the committee merely
replied that it had to increase its revenues,
that the office was not paying for itself as
it stood ; that the State of Maryland re-
ceived one-half of the revenues and the
remaining half was not sufficient to sup-
port the commission.
“ And suppose we decide not to rent all
those films, where will you secure your
money from then?” one of the exchange-
men boldly questioned.
“ That is a bridge we will have to cross
when we come to it,” was the unsatisfy-
ing reply.
There is a strong feeling among ex-
THERE have been a few shakeups
around the New Orleans exchanges,
one of the most important of which hap-
pened at the Crescent City office of Gen-
eral Film. Hoyt G. Morrow, who has
been branch manager for more than a year,
left the employ of General on September
18. It is understood he has a very favor-
able film proposition in view. He left
New Orleans on September 19 for New
York City.
T. O. Tuttle, manager of the General
exchange at Houston. Tex., likes his place.
Mr. Tuttle announces the appointment of
E. C. Kirkpatrick and G. H. Woods as
additional roadmen who will travel out of
the Crescent City. Mr. Kirkpatrick is well
known in the New Orleans territory, as
he formerly managed the Crescent City
Paramount office. J. O. Ford, one of the
most popular regular program men in the
entire South, remains with the company.
J. B. Dugger, Dallas manager of V-L-
S-E, and C. E. Tandy, general manager
of the Southern Paramount Pictures Com-
pany, were two prominent visitors of the
past week. Mr. Dugger came to New Or-
changemen to stand out in this high-
handed movement on the part of the
Maryland censors and not to issue any of
these old films to exhibitors and see what
will happen. This, of course, means a loss
to the exhibitor, as his daily show will be
reduced, his expenses increased, and his
patrons not satisfied. The exchangemen
have been given to January 1 to come to a
decision.
It was brought out in this hearing that
of the 4,000 reels examined by the censor-
ship commission during the past six months
only four subjects were condemned. It
appears that there is no need of the com-
mission and since it is not a paying com-
missions at present and if the exchanges re-
fuse to further increase the revenue by not
issuing commercial films, the Maryland
censorship may cease to be of service and
go out of existence.
HENRY SIEGEL JOINS SELZNICK SALES
FORCE TO COVER THE MOSQUITO
Henry Siegel, who recently made an en-
viable record as New Jersey salesman for
Bluebird, was engaged last week by Sol.
H. Berman, New York exchange manager
of Lewis J. Selznick Enterprises, Inc., to
handle the mosquito belt for Selznick pic-
tures. Siegel began his career in the film
business with the World Film Corporation
in Pittsburgh, transferring his activities
to the East when given charge of the New-
ark branch.
He resigned from World Film to go
with Bluebird, where he put that com-
pany’s pictures on the New Jersey map so
ably as to attract the attention of Mr.
Selznick and Mr. Berman.
leans to install a new booking system with
his New Orleans manager, R. King Evans,
and likewise in advance of the heavy ad-
vertising campaign that V-L-S-E is to put
out.
J. C. Ragland has returned from the
convention of Kleine-Edison exchange-
men in Chicago, and announces that his
office will now handle all feature releases
of Kleine, Edison, Essanay and Sell®.
Through H. A. Segrave, manager, it was
announced at the Carondelet street office
of the Southern Film Service Company
that “Tom and Jerry,” a ten-number se-
ries release of the Emerald Motion Picture
Company, will be handled by them in the
future.
International Film Service has estab-
lished a branch office in New Orleans, with
temporary headquarters at 315 Carondelet
street, H. V. Catlin is the local repre-
sentative.
“ Beatrice Fairfax ” received an enthusi-
astice reception at the hands of exhibitors
who hitherto asserted they would never
run another serial, while “ The Mysteries
of Myra” is booked solid in New Orleans
in every territorial zone.
Ross Hardenbrook, formerly manager of
the Mutual and World Film in New Or-
leans, is at present connected with Kleine-
Edison. Maurice F. Barr, manager of
Bluebirds, Inc., is likewise ahead of
“Where Are My Children?” and Anna
Pavlowa in “ The Dumb Girl of Portici,”
two Universal features that are going
strong in this territory. “ Where Are My
Children?” in particular has registered a
“ cleanup ” in every community in which
it has been shown.
Bluebirds business broke all records last
week, according to Mr. Barr. He reports
that the New Orleans office has not only
broken its own record, but at present holds
the record for all of the Southern Blue-
bird offices.
“ Benny ” Doodenheffer, until recently
closely confined to an office position, has
taken to the highways and byways in the
interest of World Film.
BLUEBIRDS FLY WELL IN TORONTO
Great progress is being reported in the
booking of Bluebird films in Ontario. One
of the latest city houses to show these
features is the new Rialto, which opens
with the “ Eye of God ” and follows with
“ Shoes.”
Theatre men are reporting excellent re-
sults in all sections of the country from
their showing which is naturally delighting
Mr. McKenny, the Toronto manager.
LYON GOES TO BOSTON FOR
INTERNATIONAL
B. F. Lyon, recently appointed district
manager of exchanges of the International
Film Service, Inc., is in Boston, where he
will remain several weeks. While in Bos-
ton, he will devote his time to the new
productions of the International, “ Beatrice
Fairfax,” “Jaffery” and The Flower of
Faith.”
Maryland Censors Insist Upon Payment of $2 a Reel for
Commercials, Though These Are Usually Furnished
to Exhibitors Gratis
October 14, 1916
MOTION PICTURE NEWS
2383
Omaha Screen Club Plans Busy and Active Season — Helen
Holmes Pictures Well Received — Meyer a Live
Wire
THE Omaha Screen Club at a recent
meeting planned the busiest season of
its history. A pretentious event, even
outstripping the big Club ball last win-
ter, will be planned immediately following
Ak-Sar-Ben, the big annual celebration at
Omaha. Every day now sees constantly
increasing crowds for the mid-day lunch-
eon at the Movie Inn, a small and taste-
fully decorated restaurant set apart in the
Blue Room of the Brandeis stores. Not
a few “ movie fans ” are among those who
dine at the Inn.
Tentative arrangements have been made
for a visit with the Kansas City Screen
Club. The Chicago Movie Inn Club, which
recently visited Kansas City, is expected to
visit Omaha in the near future. Where-
upon a number of Omaha exhibitors will
drop in to see the Chicago clubmen in their
native haunts.
A similar “ trade ” visit will be made
with the Kansas City club. President Van
Husan attended the convention at Minne-
apolis, where he secured the plans of
numerous other clubs. Secretary J. E.
Kirke has been corresponding with a num-
ber of similar clubs all over the country,
getting ideas for social events that might
be introduced in Omaha.
A dance at least once a month, with an
occasional “ surprise ” party on an exhib-
itor at his theatre every now and then, are
two affairs that are certain to characterize
this winter. The big ball, which was such
a success last season, will be duplicated.
At least once a week the Screen Club
will entertain a leading legitimate star at
the Movie Inn, inviting in outside guests.
These stars will be taken from the various
companies playing in Omaha.
Helen Holmes, the star in “ The Lass
of the Cumberlands,” is a great favorite in
Omaha territory, says Manager Max Weis-
feldt of the Mutual exchange. He is mak-
ing plans for a most unusual campaign in
exploiting the popular star in the new se-
rial.
John A. Bennet, formerly a Presbyterian
minister in Kearney, Neb., Presbytery, is
learning the film game from the ground
up. He started as night shipping clerk in
the Mutual exchange in Omaha. T. L.
Stark, from the Mutual executive auditing
department in Chicago, was in Omaha last
week and expressed himself as greatly
pleased with the Mutual’s trade in the
Omaha territory. Manager Weisfeldt
wishes it announced that F. B. Rice is no
longer with the Mutual exchange.
Sidney Meyer, a star roadman out of
the World Omaha exchange, reports the
following activities among exhibitors in
his territory:
Houserman and Retzman have bought
the Orpheum and Tepee theatres in Red
Cloud, Neb. J. G. Jackson has bought the
Colonial at Bloomington. R. K. Piper says
he has sold the Empress in Malvern, la.,
to W. C. Schmidt, formerly of Hunting-
ton, la. Dr. Wood has taken over the Al-
liance at Edgar, Neb., formerly owned by
Mr. Johnson of Hastings. He is running
the house three nights a week now, and
plans to run it every night soon. E. L.
Bowhay has just opened a new house at
Liberty, Neb. P. H. Hoppen is planning
great things for the opening of the Cres-
cent at Kearney, Neb., October 1. Mr.
Weaverling is the proud owner of the
Lyric, a new house at North Bend, Neb.
He opened with a big World feature. Jo-
seph J. Vaska has sold the Columbia, on
South Tenth street, Omaha, to Harry
Crounse.
RAYMOND IN HOUSTON, TEXAS, FOR
MUTUAL
A1 Raymond, Mutual roadman, is in
Houston, Tex., and will travel in the
Southeast Texas section, since J. P. Mur-
rin has been transferred to the manager-
ship of El Paso.
Harry F. Botto, Consolidated roadman,
is now in Houston, acting as assistant to
Manager Peebles, and doing a little road
work in the section.
J. P. Murrin, recently Mutual roadman,
has been promoted, taking charge of the
El Paso office of the Mutual. Murrin is
well liked by exhibitors and exchangemen,
and he has many friends who are pleased
to hear of this deserved promotion.
Laemmle Film Service, Des Moines, Installs Supply
Department ; Serials Going Well in Iowa
LA. SHERIDAN, Des Moines manager
• of the Pathe exchange, recently took
a trip to Kansas City. Mr. Sheridan went
there on a business jaunt, part of which was
devoted to a conflab with Howard Jamey-
son, publicity manager of the Kansas City
Pathe office. The much discussed publicity
department of the Des Moines Pathe will
probably materialize very soon. Mr. Sheri-
dan has been desirous of getting such a de-
partment installed and the lack of a man
to fill the position is all that prevented it
from opening sooner.
Charles Stevenson, publicity manager of
the Blue Birds in Des Moines, has been
meeting with success in his circular matter.
He recently received a request from the
Dallas, Tex., Blue Bird exchange for six
hundred copies of a “freak” letter sent
out over his territory. The Blue Bird com-
pany is boasting of an excellent business
and is constantly booking new houses.
R. C. LiBeau, manager of the Paramount
office, comments on the sudden activity of
the Universal and Pathe exchanges in put-
ting in publicity departments. “ Although
we have no publicity manager here in Des
Moines, for over the past year Lee Balsley,
head of that department in the Kansas City,
has been doing this kind of work for us.
Through this department our exhibitors ex-
change ideas and get the benefit of our
own publicity ideas. I welcome similar in-
novations in the other exchanges.”
The Laemmle Film Service, distributors
of the Universal service, announce that it
has just installed a complete supply and
equipment department. “ So that the ex-
hibitors of the state can spend their money
at home, we have added this feature to
our business,” said D. B. Lederman, man-
ager. The department is a very complete
one and results are already evident.
“ Serials are going great in Iowa,” ac-
cording to C. W. Ross, who travels for
Pathe. “ Our new picture, the ‘ Shielding
Shadow,’ is going like wild.” Other trav-
elers of other companies report that re-
leases of their respective firms are going
very well. Metro men comment on “ The
Crimson Stain,” while the “ Gloria’s Ro-
mance ” salesmen are much pleased with
the showing of that serial in Iowa. For
the Universal, “ Peg of the Ring ” and the
“ Broken Coin ” are still in demand, while
“ Liberty ” is creating a sensation wherever
shown.
Iowa exchangemen and travelers are ex-
tending their heartiest congratulations to
A. J. Diebold, genial manager of the Pal-
ace theatre at Cedar Rapids. Mr. Diebold
recently married his assistant, Miss Grace
Chamberlain, and now the Palace is being
run under the auspices of the Diebold fam-
ily.
Conditions in the Iowa territory are but
fair. This is the consensus of the exchange
men of the city. Features seem to be in
demand, although serials are rather popu-
lar. Many changes in theatres are being
noted and the chase for business by the
travelers is a merry one. The cooler
weather which was expected to bring about
a noted increase in business materialized,
but the increase is not as large as fore-
casted. Exhibitors are holding to what
they have and are making sure before
taking any steps that might make them
risk their finances.
WORLD FILM’S PITTSBURG MANAGER
RESIGNS
Charles F. Schwerin, manager of the
World Film Corporation’s Pittsburg office,
for the past year has resigned. Leo F.
Levison, manager of the Newark office,
takes his place. Mr. Levison was formerly
manager here, and has a host of friends
among the motion picture men.
Mr. Schwerin is now local manager of
the Louis J. Selznick Corporation, and at
present has temporary offices on the sixth
floor of the Film Exchange Building, 938
Penn avenue. He expects to open perma-
nent quarters next week.
BENEDIC TO TRAVEL FOR CON-
SOLIDATED
A. Jules Benedic, who for two years has
been correspondent for Motion Picture
News in New Orleans and Gulf States ter-
ritory, has connected with the Consolidated
Film and Supply Company as traveling
representative out of the Crescent City
office.
In addition to these duties, Mr. Benedic
is representing the two new Universal fea-
tures, “Where Are My Children?” and
Anna Pavolwa in “ The Dumb Girl of
Portici.” “Where Are My Children?” is
having an unprecedented run in Consoli-
dated territory. Exhibitors, likewise in-
variably book “ The Dumb Girl of Portici,”
which has had a highly successful run.
2384
MOTION PICTURE NEWS
Vol.,14. No. 15
This department is designed to keep the industry informed of all news concerning new nr projected laws. Federal,
State, County or Municipal, that may affect the business, and all events involving any branch
of the trade with the authorities in all sections of the country
Ruling of Maryland Censorship Board on Commercial Reels
Postponed Until January 1 — Exchanges to Make
Further Protest
THE Maryland censorship law which re-
cently went into effect will work a
hardship on the film industry in that State
unless the members of the censorship
board created under that law will recede
from their determination that all commer-
cial reels, regardless of the length of time
they have been in service, must be sub-
jected to censorship in the same manner
as the very latest releases and pay the
same fee.
This ruling was to have gone into ef-
fect on November 1, but the concerted
action on the part of the exchange man-
agers of Washington, D. C., serving the
Maryland territory, caused the board to
delay, and the date upon which the “ free ”
use of the films expires is now January 1
next.
Thousands of dollars are involved in
this matter, for some of the exchanges
carry a thousand or more of these com-
mercial reels, perhaps a majority of
which would bring an average of one dol-
lar a day rental. The fee for screen ex-
amination by the board is $2.
Besides this unusual monetary expense,
there is also to be considered the matter
,of delay.- Unless the exchangemen desire
to take a chance on getting their- money
back and will each submit his films all
-at the. one time, should he desire one or
more of these reels in a hurry he would
find that it is not safe to assume in ad-
vance that the board will be free to make
an immediate examination that the needed
films could be rushed to the exhibitor as
ordered.
The board claims that it must demand
the examination of* these commercial reels
and incidentally intimates that it needs the
money. It is said that 150 reels are ex-
amined weekly. This would mean an in-
come of $300 a week, or more than $1,200
per month, while the estimated expenses
of the board are placed at $1,000 per
month. There is apparently no need for
the “ commercial reel ” money.
It was advanced by some of the speak-
ers at the meeting of the exchange man-
agers with the members of the board in
September, that if the latter persisted in
making the charge on the commercial
reels that were known as such before the
formation of the board, very few of these
would be allowed to go into the State of
Maryland, thus working a great hardship
on the exhibitors, especially those whose
shows are largely or entirely made up of
the reels in question. The board, how-
ever, would not look at the matter from
this angle, and the field is left open to
the exchanges to take such action as they
desire.
The exchanges represented at this meet-
ing were General, World, New Film,
Metro, V-L-S-E, International, Kleine,
Mutual and Universal.
COM ALAN REFUSES TO PERMIT “IS
ANY GIRL SAFE?” TO GO ON -
“ Is Any Girl Safe? ” the white slave pic-
ture that was shown at the Maxine
Elliott theatre a week or two ago has been
barred from further showings by Supreme
Court Justice Cohalan, who refused to
grant an injunction restraining Com-
missioner of Licenses Bell from interfer-
ing with the picture.
The production was voluntarily with-
drawn from the theatre September 16, but
now that the Opinion of Justice Cohalan
has been handed down, Commissioner Bell
will make it the basis of action against
other white slave pictures, Justice Cohalan
said :
“ The preponderance of proof adduced
herein shows that the City of New York
is not benefited by such a realistic depiction
of the sordid side of human life. The
declaration is made in behalf of the scen-
ario that it is ‘ literally a picturized ser-
mon.’ Such a statement does not appeal
to me. I think that such a play offends
public decency and tends to the injury not
only of the young of the community but
of all persons who witness it.”
SAN FRANCISCO ORDINANCE GIVEN
FINAL PASSAGE
The ordinance abolishing the motion pic-
ture board of censorship has been given
final passage by the Board of Supervisors
of San Francisco, the vote on it being the
same as at the first passage of the meas-
ure, fourteen to three in favor of it. The
old law will remain in effect until the new
ordinance is signed by Mayor Rolph, and
this will be done at the expiration of the
legal time limit. The film exchanges of
the city will co-operate in the future with
city officials and with various organizations
to keep the tone of moving pictures on a
high level.
PARALYSIS HITS BOSTON THEATRES;
CHILDREN UNDER 16 BARRED
Children under 16 are barred from
places of amusement in Boston, by ukase
of Mayor Curley, after a conference with
health officials. There have been 186 cases
of infantile paralysis reported in Boston,
and the children have been barred for some
time in Hyde Park and East Boston, but
it was discovered that children from these
districts come into the city proper to view
the films. It is expected that cool weather
will relieve the situation. In the meantime
there is a campaign on to clean up the
streets and alleys. The mayor stated that
any house disobeying the order would lose
its license. It is the consensus of opinion
among the film men that only a few of the
low priced houses will be hit hard.
Schools in Arlington, have been closed
after being open eight days, and children
16 barred from attending local theatres.
Other cities and towns are following
Boston’s lead and continue to postpone the
opening of the schools.
INVESTIGATION OF OKLAHOMA
STRIKE UNDER WAY
Investigation of the strike of theatre em-
ployes and actors, at Oklahoma City, Okla.,
by the state board of arbitration now in
session, has developed that the strike in
Oklahoma City was begun by the theatre
employes and operators of picture ma-
chines and that the actors’ organization,
known as the White Rats, came into it
after it was begun.
F. J. Gilmore, traveling organizer of the
actors’ union, testified that the actors of
the union’s organization are contesting for
fair contracts and elimination of evils in
the booking offices.
It is intimated by the actors that they
are preparing to carry their cause to all the
cities of the country, and that the begin-
ning of the movement at Oklahoma City,
was because conditions were auspicious at
this time.
AUSTIN, MINN., MAY HAVE OWN
CENSORS
They are going “ crazy ” in Austin,
Minn., again. The city council is on the
war path as the result of a spasmodic
“ reform ” movement. The mayor is to
appoint a censor board and license each
theatre ten dollars a month regardless of
size until next July, and then $100.00 per
annum.
And all school children under eighteen
are not allowed in any picture theatre any
October 14, 1916
MOTION PICTURE NEWS
2385
Censorship Is Dominating Issue in Minneapolis Mayoralty
Campaign, as All Classes Demand Its Abolition
night except Friday and Saturday, and
this is no quarantine measure, either. F.
F. Latta, president of the Cozy Co. of
Austin, when asked by Amusements, said :
“ This makes over $500.00 per annum in
war taxes and license for us, to say noth-
ing of taxes on net income — if there should
be any.”
BALTIMORE EXHIBITORS URGE LIFT-
ING OF BAN AGAINST CHILDREN
Leading motion picture exhibitors of
Baltimore are keeping in close touch with
the officials of the Health Department,
urging that the ban restricting children
under 13 years of age attending perform-
ances be lifted in the very near future. Up
to the present time they have received very
little encouragement. Children have been
permitted to return to school as far as the
seventh grade and over. These children
are being admitted also to the motion pic-
ture performances.
It has been at first intended to lift the
ban on September 23, but around this time
there were signs of a slight increase in the
infantile paralysis plague, and the date was
indefinitely postponed and has never yet
been settled.
JUST as the motion picture people of San
Francisco, with the active assistance of
the daily press have succeeded in arousing
public opinion to a very liberal state of
mind with regard to allowing motion pic-
ture exhibitors their freedom in the dis-
play of pictures, along comes some itin-
erant exhibitor and advertises his show
with a lot of lewd and indecent pictures
in a way that tends to undo all the good
that has been accomplished.
Such a case developed recently, and it
was only on account of the fact that the
film exchangemen of that city have an ac-
tive and alert organization, the Film Ex-
change Board of Trade, that greater harm
was not done to the motion picture busi-
ness. A traveling exhibitor with a white
slave film, which he calls “ The Traffick-
ers,” secured the right from Jesse Gibbs,
owner of the Empire theatre at 955 Market
street, to show his film in that theatre.
Full of the knowledge of the effective-
ness of lewd lobby pictures to draw a
crowd, and caring nothing for the future
of the motion picture business, the exhibi-
tor fixed up a little scene for the front
of the theatre which caused a crowd to
gather, and held a crowd all day until the
Film Exchange Board of Trade introduced
the police, when the pictures were torn
down, and Mr. Gibbs was arrested. The
entrance to the theatre had been gaudily
decorated with red, and right lights.
There was a pasteboard brick building
standing at one side to represent a house
of ill fame, and looking out of a window
here and there were women in negilgee at-
tire. A picture also indicates a young man
coming from the building. Other photo-
graphs were hung about of women, bare
legged, in low neck dresses and smoking
THE censorship bogie has stuck its head
up again in Minneapolis, but this time
it has a new enemy, and one more formid-
able than any that have entered the lists
before. This time the patrons of the mo-
tion picture houses are opposing censor-
ship on the ground that it is un-American
in spirit. The patrons are demanding that
they be the censors, and that they alone
decide whether the plays booked by the
theatres are fit for them to see.
The censorship has entered the mayor-
alty campaign, and is causing a disturbance
for the present administration. With the
city election coming on and a meeting of
the Legislature not far away, those who
would judge for the people are preparing
for the fight.
The present fight began when Mayor
Wallace G'. Nye ordered that all film ex-
changes file with his office one week in
advance of the showing, all film releases.
This order is aimed to mqke the work of
a volunteer censorship committee easier.
This Censorship Board formed at the re-
quest of the Mayor to decide whether the
cigarettes. The whole scene was repulsive
to the mora’l sense, and the quick action
of the Film Exchangmen showed that
they are a most effective censorship board
themselves. They are opposed to censor-
ship, but as citizens and as motion picture
people they are as effective as any censor-
ship board that could be devised.
Mr. Gibbs was tried before Judge Fitz-
patrick. The Judge heard the evidence,
and then continued the case for a few days
in order to give the defendant an oppor-
tunity to remove the objectionable pictures
and scenes, which he indicated would cause
him to modify his judgment, although he
intimated strongly that the defendant was
guilty.
“ I consider the pictures as most indecent
and objectionable,” said the Judge, “and I
think that for the benefit of the people in
general, for the sake of young boys and
girls who pass the theatre, and for the
benefit of the moving picture business, the
display of indecent and suggestive pictures,
displaying red light scenes, and tableaux
of houses of ill fame, standing alone as
posters and pictures in front of a theatre,
should be stopped. Of the film which is
shown inside, I have nothing to say, but
I am very positive that the showing of
lewd pictures and posters in the lobbies of
theatres is indecent and objectionable, and
I will do all that I can to stop it.”
There was a big crowd of the film ex-
changemen at the courthouse, and all of
them expressed their approval of the ac-
tion of the judge. There was some dis-
cussion in the corridor of framing an ordi-
nance which would impose a very high
license upon itinerant exhibitors, which
might have a tendency to discourage that
kind of business.
“Birth of a Nation” should be shown in
Minneapolis, was kept in power as an Ad-
visory Committee to the Mayor. Arrange-
ments were made whereby films not passed
by the National Board were to be reviewed
by the committee.
Scenting the beginning of official censor-
ship here, the exchange men and exhibitors
met and demanded the abolition of the
committee and the return to the old system
of leaving the exhibitors alone until there
was cause for complaint. The city’s police
power, they argued, was sufficient at all
times to prevent the showing of objection-
able films they said.
This request and its refusal by the Mayor
has started the anti-censorship ball going.
Labor unions, trade organizations, and
others have taken formal action, declaring
censorship dangerous to American princi-
ples, and the members, in turn, have so told
the Major, members of the City Council,
and members of the Legislature.
At the request of the exhibitors, Qtto S.
Langum and Thomas Van Lear, the candi-
dates for Mayor, are to give their views on
motion picture censorship.
Mr. Van Lear has declared that any cen-
soring that is done should be done by offi-
cials paid by the .pity.
Mr. Langum, while he has said that he
would not permit improper films to be
shown, has said frankly that the situation
is new to him, and he asked time to study
it.
In the meantime the Censorship Commit-
tee is working to bolster its position. It is
composed of twenty-five representatives
from semi-public organizations. The Film
Exchanges and Exhibitors’ Association and
the labor organizations are represented, but
there are those who say that the film men
were made members for political reasons.
The Censorship. Committee has conceded
one point in the face of the opposition.
Hereafter they will permit the film men
concerned to be present when the film un-
der question is discussed. Only the vote
will be in private. Formerly all proceed-
ings were in secret.
Members of the Censorship Committee
are working to have the organization held
over into the next administration, and de-
clare that no mayor can abolish them.
They say that they can view films in the- '
atres and make recommendations to any
mayor.
The film men say, however, that the joy
of censoring will be removed if the com-
mittee can see only the pictures that even -
one can see, at least, on the initial show-
ing.
PATHE FEATURE WINS PRAISE FROM
CRITICS
“ The Test,” the Pathe Gold Rooster
Play directed by George Fitzmaurice, and
produced by Astra, is being booked very
heavily by the various Pathe Exchanges.
-Contributing to the success of the picture
are the numerous laudatory reviews ap-
pearing on it in large newspapers all over
the country.
San Francisco Quickly Disposes of Nasty Film; Exchange
Board of Trade Saves Situation by Prompt Action
2386
MOTION PICTURE NEWS
Vol. 14. No. 15
Film News From Foreign Parts
mi
m—
Eastman and British Concern Clash Over Prices; Anti-Monopoly Slogan
Raised and Fight on National Lines Threatened
London, Sept. 18.
QUITE a stir has been caused through-
out the ranks of British film manu-
facturers at the announcement made
by Kodaks, Ltd., that Eastman first qual-
ity Nitro-Cellulose Positive Cinemato-
graph Film stock of the standard width
of 35 mm. will be sold in future in this
country at 1.30d. per linear foot, inclusive
of duty.
Purchasers are to be credited with a
rebate of three-tenths of a penny per foot
provided that they satisfy Kodaks, Ltd.,
that ninety per cent, of total positive film
used during the previous month has been
bought from the firm. This, of course,
means that the price of film stock will
work out at one penny, or two cents per
foot. The price of Eastman negative film
will be \y2d. per foot net, plus import duty.
This startling revision of terms has
evoked quite a considerable discussion as
to underlying causes of this new move,
and the British Film Stock Co., Ltd., has
replied to challenge by announcing that
the price of British film base “Brifco” is
now reduced to one penny per foot, less
five per cent.
“If it comes to a fight, we’re going to
fight ” is their slogan. Then they go on
to state there are “ No objectionable con-
ditions. You buy what you want, no more,
no less. You are not forced to buy ninety
per cent, of your requirements. Our com-
petitors have got cold feet, because the
new “ Brifco ” base is twenty per cent,
stronger than any other base on the mar-
ket. While we experimented they let us
alone.
“ Now the new base is perfected, they
are scared to death. Don’t help to create
an American monopoly. Keep British
money in the country. Support British in-
dustry and research. Defeat the aims of
the monopolist.”
This is the bone of the British Film
Stock Company’s ultimatum. The ques-
tion is one of considerable importance,
but unfortunately owing to exigencies of
existing circumstances, it will not com-
mand the attention at the present time,
that it otherwise might have done.
Film Trade Returns
Having regard to greatly increased price
of photographic materials, it is difficult to
see what benefit there is to be gained by
the methods now adopted. However, the
matter is frankly a business proposition,
and the British Company, if only on ac-
count of national feeling, is bound to have
a good following.
Since May the value of film imports has
been on the wane, and for the month of
August the figures total only £57,000, to
which the United States contributed
£48,500, France £5,500 and other countries
£3,000. The total value of imports for the
month of July was £87,000. From Janu-
ary to the end of August, America has
exported to Great Britain cinematograph
film valued at £710,000, made up as fol-
lows: January, £75,000; February, £42,000;
March, £140,500; April, £46,500; May,
£139,000; June, £141,500; July, £77,250;
August, £48,500. The total from all
sources to the same date is £808,000. Ex-
ports have amounted to £75,250 and re-
exports to £78,000 during this period.
The Censorship Question
The Home Office proposals for the es-
tablishment of an official censorship has
loomed largely in the public mind during
the current week, and of the proposals
which have been put forward by the
Home Secretary, the strongest exception
has been taken to the proposition for the
constitution of an Advisory Committee to
the contemplated Censorship Board.
An important meeting of the various
sections of the trade has been held, at
which were present the representatives
of several of the leading American con-
cerns, including Selig Polyscope Company,
Thanhouser Company, Vitagraph Film
Company, American Company, Essanay
Company, Trans-Atlantic Company, Edi-
son Company, and although the delibera-
tions were conducted in private, and the
question is still to be regarded as being
sub-judice, it is stated that the trade gen-
erally is agreeable to the principle of an
official censorship whose decision is final.
It is a matter of regret that trade is not
so completely organized as it is recognized
it should be in such an emergency, as it
is felt that on the eve of such an important
development as is contemplated, powers
may be given to the local authorities which
would enable them to perpetuate the nu-
merous acts of petty jealousy and tyranny
as were in vogue in the past. This is to
be fought against and the occasion is pro-
viding opportunity for the individual mem-
bers of the trade to form themselves into
a solid phalanx, not necessarily for the
purpose of conflict, but rather cooperation,
with the chief authorities, to help them to
provide a censorship on a reasonable and
equitable basis in interests of cinemato-
graph trade and public alike.
Amongst the best received American
films during the past few days have been :
“A Child of the Paris Streets” (Triangle-
Fine Arts); “East Lynne” and “The
Love Question” (Fox); “ Hulda From
Holland” and “Destiny’s Toy” (Famous
Players); “Two Mothers” (Laemmle) ;
“Vanity Fair,” “The Resurrection of Hol-
lis,” “ The Supreme Temptation ” (Vita-
graph) ; “Against the Tide” and “The
Man Trail” (Essanay); “The Purple
Lady ” and “ A Child of Destiny ” (Metro) ;
"Any Youth” (Trans- Atlantic) and “The
Redemption of Dave Darcy” (Blue Rib-
bon). In response to the representations
of the Japanese Embassy, Home Office re-
quest that the J. L. Lasky film, “ The
Cheat,” be withdrawn, has been acceded to.
Mr. Montagu, the London representative
of the Selig Polyscope Company, has by
his enterprise just secured a particularly
interesting little film of 575 ft., replete
with incidents of appeal, entitled “ The
International Censorship of Mails.” The
film has received well deserved plaudits
throughout the British press.
British Films
The Ideal Company have entered the
arena as comedy producers and the initial
venture is designated “ The Anti-Frivolity
League ” — a comedy which the Ideal Com-
pany hope to set up as a standard for this
class of film. The fact that they have se-
cured the services of George Robey,
George Gregory and George Formby — the
three Georges — shows that they possess at
least the human resources. The “ Anti-
Frivolity League ” scintillates with real
good fun and, with George Robey in the
leading role, is a production of considera-
ble distinction. Two prizes of £100 each
is being offered by the Ideal Company
for best stories founded on the texts
“ Hail Smiling Moon ” and “ Peace on
Earth,” all manuscripts to be in by Janu-
ary 31, 1917.
It is announced that Mr. Horatio Bot-
tomley, editor of John Bull, a weekly jour-
nal, is to appear in a proposed film known
as “Truth and Justice.” Mr. Bottomley
is a vigorous personality of national repute,
and his appearance on the screen would
establish a precedent for the “ Fourth Es-
tate.”
Lucoque, Ltd., are producing a Christ-
mas film to be released in December. It
is entitled “ Fairyland,” being a baby boy’s
dream of fairyland.
Several new British films are about to
be put on the market. Amongst those
shown to the trade during the last few
days have been the following:
October 14, 1916 MOTION PICTURE NEWS 2387
Louise Glaum in Some of Her Vampire Gowns Is Here Brought to Light; the Circles are Scenes from “ The Rummy” and "Old Folks at Home,”
Triangle Releases
Great Variety of “Big” and “Little” Features Distributed
by Paramount the Week of October 16; Ward, Moore
and Courtot the Stars
“ The Phantom Picture.” British Em-
pire Film. Drama of an artist’s model.
The production is distinguished by the
forceful acting of Violet Cameron in the
title role. The story, while interesting, is
lacking in originality.
“The Dustman’s Wedding.” Homeland
comedy (three reels). A theme of strik-
ing individuality featuring the popular
comedy artists, Egbert Brothers.
Kineto, Ltd. “ The Cornish Riviera,”
int. 460 feet, showing some of the
finest scenery in England. “ The Strafer
Strafed,” int. 375 ft.; “ How a Zeppelin Met
Its Doom,” Animal World Series No. 9
(“Birds of Prey”), int. 485 feet.
Fred Gronback.
«THE SHIELDING SHADOW,”
A Pathe’s Serial, which was released
October 1, was booked in advance to better
houses at higher prices and with longer
runs than any previous serial issued by the
House of Serials,” says J. A. Berst, vice-
present and general manager of Pathe Ex-
change, who is greatly pleased with the re-
ports received from every one of Pathe’s
thirty branches.
With the first run houses lined up for
the showing of this picture, under the
direction of C. R. Seelye, business man-
ager, all of the exchanges are now booking
the second and third run theatres. It is ex-
pected that the advance booking figures al-
ready reported will probably be doubled
within the next two weeks.
In Boston, the famous Boston theatre,
the first-run house in Boston, will play the
“ Shielding Shadow,” a solid week together
with the Pathe News, Florence Rose
Fashions and a Pathe Gold Rooster Play.
Every Keith house in the United States
and Canada, is following Boston’s lead in
booking it. In Boston, also Jake Lowry’s
Beacon theatre will start “ The Shielding
Shadow ” on release date.
In accordance with the policy outlined
by Mr. Berst, Manager Abeles of the New
York Branch, put a price on each theatre
in his territory according to its location,
seating capacity and drawing power. Al-
though the metropolis is just recovering
from the effects of the infantile paralysis
FANNIE Ward, Owen Moore and Mar-
guerite Courtot, are the three stars
that will be featured on the Paramount
Program for the week of October 16;
Fannie Ward in “ Witchcraft,” produced
by Lasky, and Mr. Moore and Miss
Courtot in a comedy drama, “ The Kiss,”
produced by the Famous Players. This is
Fannie Ward’s first production since her
return to the Lasky studio in California,
and it marks the second appearance of the
co-starring of Mr. Moore and Miss
epidemic, New York reported $50,000 in
advance bookings on “ The Shadow.” Chi-
cago, several weeks ago, broke all previous
records for advance bookings on serials.
The Pastime theatre, which is across from
the Morrison Hotel, on Madison avenue,
has “ The Shielding Shadow ” first-run.
Among the other prominent Chicago the-
atres booked by Manager Bunn, are the
following : White Palace, Colonial, Douglas,
Grand, Alvin, Marvin and Rosette.
In Cleveland, Manager Shurtleff has
booked over fifty theatres in the city and
the vicinity alone to start on release date
and pay the scale of prices set on first-
grade houses.
Negotiations are under way on the Paci-
fic Coast with important houses which have
never before run serials.
UNITY RELEASES FOURTH EPISODE
OF “THE YELLOW MENACE”
The title of the fourth episode of “ The
Yellow Menace,” serial released by the
Unity Sales Corporation this week is “ The
Plot of a Demon.” In this episode the
struggle continues between Najla, the
beautiful Princess and Hong Kong Harry,
the dope fiend, who forces his hateful
presence upon the unhappy girl and almost
overcomes her.
Further evidences of Ali Singh’s treach-
ery multiply and all efforts of the Govern-
ment authorities to capture him prove of
no avail.
Courtot in Paramount Pictures produced
by the Famous Players.
For the same week, the “ little features ”
that Paramount will distribute, are the 36th
edition of the magazine-on-the-screen, the
Paramount Pictographs, the 37th of the
travel series of “Trips Around the
World,” conducted by Burton Holmes; a
Paramount-Bray Cartoon, “ Farmer Al-
falfa Sees New York,” from the pen of
Paul Terry, and the second Black Diamond
comedy released by Paramount called
“ Bridget's Blunder.”
After having made a thorough tour of
England, Germany, Ireland and Scotland,
in the weekly “ Trips Around the World,”
Burton Holmes, the world’s greatest
traveler, who is conducting these “ Easy
Chair Journeys” for Paramount, turns
towards the south of the continent, and
takes his fellow travelers to Italy.
Paramount Pictographs, the magazine-
on-the-screen, has four exceptionally inter-
esting pictorial articles for this week, in
“A Newspaper in the Making,” “Queer
Jobs for the Motorcycle,” “ Checking Up
the LTmpire ” and “ Controlling an Oil
Gusher.”
Paul H. Terry, the well known car-
toonist is responsible for the Paramount-
Bray cartoon for this week, “ Farmer Al-
falfa Sees New York,” in which he tells
how Farmer Alfalfa made his debut in the
great metropolis.
Paramount will distribute the week of
the 16th, its second single-reel comedy,
“ Bridget’s Blunder,” a Black Diamond
production.
With every single-reel that Paramount is
issuing to its 3,300 exhibitors, there are
special mediums of exhibitor’s aids also
issued, thus enabling the exhibitor to put
“ across ” his pictures.
ANOTHER CLARA KIMBALL YOUNG
FILM FROM WORLD IN NOVEMBER
“ Without a Soul ” is the title of a forth-
coming World Film photoplay, with Clara
Kimball Young in the central role. The
story, called “ Lola,” was written by Owen
Davis, and the release will be made early
in November.
Pathe Delighted as ’Bookings on “Shadow” Pour In
“ Better Houses, Higher Prices and Longer Runs for This Than Any Other Pathe Serial,”
Predicts J. A. Berst — Second and Third Runs Booking
2388
MOTION PICTURE NEWS
Vol. 14. No. 15
JUST TO MAKE TALK
By LONGACRE
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Richard Jones, who directs productions
of the Mabel Normand comedy dramas,
has a four weeks’ old bull pup which wears
a blanket, bearing this inscription : “ Ignore
this pup. When he comes near you, slap
him hard.” The canine is receiving a
speedy education.
Neil Burns, Christie comedian, moved
the other day, and the iceman filled up the
box at the new home, and started to leave
without payment. He was asked by Burns’
mother if he did not want to collect, and
the iceman came back with the answer :
“ We trust everyone except these movie
folks.” And now Burns is trying to hide
his identity.
Ralph Ince, Vitagraph director, accom-
panied by Mrs. Ince (Lucille Lee Stew-
art), Huntley Gordon and Mrs. Charles
P. Brown, mother of the Ince brothers,
spent a day at the Ince Culver City studios
this week, the guest of Business Manager
E. H. Allen. The party was taken over the
mammoth studio, and were greatly sur-
prised at the magnitude of the plant.
V. R. Day, an executive of the Essanay
Company, of Chicago, is spending a week
or two in Los Angeles combining vacation
and business. Mr. Day advised that up to
the present time the company has no in-
tentions of establishing a studio in Los
Angeles, as has been reported recently.
“ It is not improbable that we will have a
studio here should any of our producing
staff find that California conditions require
a story,” Mr. Day told the News represen-
tative.
During the past week contracts have
been made by Business Manager Charles
Christie, with a number of additional ex-
changes, and shortly the entire list of film
renting firms handling the Christie come-
dies will be made public.
Universal Director John McDermott has
produced the one-reel subject, “Vengeance
Is Mine.” The story deals with the ef-
forts of a crook just out of prison, to
“ get ” his former pal, who has reformed
and married the sweetheart of the crook.
The pal has planned to take his own life
by drinking poisoned whiskey, but is pre-
vented from doing so by the arrival of the
crook, who drinks the contents of the glass
as a toast to his pal’s future life, and dies
just as the wife and officers arrive. Those
in the cast are Malcolm Blevins, Charles
Cummings and Betty Schade.
“ The Girl in Pawn ” is the two-reel LTni-
vcrsal subject, produced by Director Henry
McRae. It is a story of international in-
trigue brought about by gambling debts be-
tween Government employees. Stolen plans
and a love affair play important parts. J.
Warren Kerrigan and Edith Johnson are
the featured players, supported by E. N.
Wallock, Lee Shumway and Rex Roselli.
A cucumber machine gun, which prom-
ises to revolutionize modern warfare, is
the latest invention which Harry J. Cohen,
of Metro, offers to civilization. The
machine is simplicity itself, but the in-
ventor declares he can stand off a regi-
ment with one gun if he has a plentiful
supply of cucumber ammunition at hand.
Mr. Cohen has long been noted for his
ability to shoot the wild taurus, without the
aid of a gun, and the extravagant claims
Harry Cohen and His Cucumber Machine Gun
he makes for his new invention is being
accepted with the usual discount.
Mr. Cohen has had himself photo-
graphed in twelve different poses, with the
gun, each time wearing a more formidable
expression. The title with the photographs
is “ The Man Behind.” As a matter of
fact the model was made for use in “ In
the Diplomatic Service,” a forthcoming
Metro wonder-play, in which Francis X.
Bushman and Beverly Bayne are starred.
The inventor modestly declined to be in-
terviewed about his justly famous gun, but
it is said that he intends offering it to Pres-
ident Woodrow Wilson for use on the
Mexican border. Anyway, the picture of
him standing resolutely behind it, will
create some excitement among the folks
back home.
LEN SPENCER DIES SUDDENLY
(From Motion Picture News — January 2, 1915.)
Len Spencer, founder of Len Spencer’s
Lyceum, one of the best known theatrical
agencies supplying operators, musicians
and singers to motion picture theatres
throughout the country, died suddenly last
Wednesday, December 16. The agency at
245 West Forty-second street, New York
City, will continue under the direction of
Henry Spencer, brother of the deceased.
(F. H. Richardson please copy.)
IN AND OUT OF TOWN
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George N. Shorey, of the Queen and
Gay theatres, Knoxville, Tenn., returned
to that city last week, after a short visit
to New York, and will come North again
the latter part of October.
Herman Rifken, of Boston, was in town
last week, and has returned to Boston.
Mayer Silberman, after a short visit in
the city, has returned to Pittsburgh.
Paul Gulick, editor of the Universal
Weekly, has reurned from his vacation.
Andrew J. Cobe has returned to the
Unity offices in Chicago after several days’
visit in New York.
E. W. Lynch has returned to Boston.
J. H. Hill, Jr., of Dallas, Texas, is in
town.
J. Taylor is in town on a visit from
Manchester, England.
Thomas H. Davidson arrived from Lon-
don, England, September 29.
Louis Lourie, manager of the Rialto the-
atre, San Francisco, Cal., was in town last
week.
A. M. Beaty, who has been touring South
America with the “Birth of a Nation” is
expected in the city October 13.
Billy Dunn, comedian in “Tweedledum”
(LTnity), is in town on a short visit.
Joe Friedman has returned to Chicago
after a short visit in town.
“ Fritz ” Hirsh is back in town again.
‘ IDLE WIVES” ON STATE RIGHTS
State rights to the Universal’s success,
“ Idle Wives,” which is now running at the
Maxine Elliott theatre, New York, are
being sold. Tbe States Rights Depart-
ment of the Universal is receiving all tele-
~ graph bids for the picture at its offices at
1600 Broadway.
License Commissioner Bell had two of
his men in the audience at the Maxine
Elliott theatre last week to decide whether
the production had crossed the danger
line. The picture, however, has received
the approval of the Board of Review, so
it is not likely that the performances will
be stopped by the License Commissioner.
Phillips Smalley, Lois Weber, Ben Wil-
son, Maude George, Mary MacLaren and
Neva Gerber play the principal roles.
October 14, 1916
MOTION PICTURE NEWS
2389
“Pearl of the Army” Follows "The Shielding Shadow”
Military Serial from Patlie, Released November 12, Will Feature Pearl White, Supported by Marie Wayne, Theo-
dore Friebus, Ralph Kellard and W. T. Carleton — Seitz Wrote the Story, Produced by Jose — Bill-
board and Newspaper Advertising Campaign on National Scale Will Create Business
PEARL WHITE will be seen as an
American Joan of Arc in Pathe’s
next serial, “Pearl of the Army,” just
announced for release November 12.
The true atmosphere of Uncle Sam’s
land forces is pictured with an exactness
of detail that evidences the careful study
made by Guy W. McConnell, the author.
Mr. McConnell has spent much of his life
studying army conditions from the view-
point of the enlisted men, of the officers
and also the departmental men. In the
preparation of his picture story, he has had
the active co-operation and advice of some
of the country’s greatest military experts.
The serial is being produced by the
Astra Film Corporation, under the direc-
tion of Edward Jose, who produced “ The
Iron Claw.” George B. Seitz, author of
“ The Iron Claw ” has adapted the story.
Pearl a Joan of Arc
In “ Pearl of the Army,” Miss White
plays the role of Pearl Dare, a Twentieth
Century Joan of Arc, who awakens Amer-
ica to the dangers surrounding our coun-
try.
In the cast supporting Miss White are
Ralph Kellard, Theodore Friebus, W. T.
Carleton and Marie Wayne. Mr. Kellard,
whose excellent work in “ The Shielding
Shadow ” and several Pathe Gold Rooster
plays is attracting attention, takes the part
of the hero in “ Pearl of the Army.”
Edward Jose had a wide experience on
the legitimate stage, which brought him to
every corner of the globe. It was he to
whom the Pathe Company entrusted the
production of George B. Seitz’s great serial
“ The Iron Claw,” in which Pearl White
was last seen.
Mr. Jose is in no small measure respon-
sible for the great success of the Astra
Film Corporation, in which Louis J. Gas-
nier, the president, has gathered about him
a number of the most important figures in
filmdom. The following statement comes
from Mr. Gasnier :
“In line with the policy of Pathe, we
are adding to the forces of the Astra Com-
pany some of the greatest directors and
the best known actors in the country to-
day. We have also constantly in mind the
importance of good stories. The better
class of motion pictures being produced
to-day has educated the public to expect
higher and higher standards. We are
making every effort to meet the demand
and we feel safe in saying that in “ The
Shielding Shadow” and “Pearl of the
Army,” we have produced two serials
which do so.”
Seitz Has Serial Record
George B. Seitz, who has prepared the
scenarios from the stories by Guy McCon-
nell, is known as the most successful writer
of serials in this country to-day. His work
on “ The Exploits of Elaine ” and “ The
Perils of Pauline " was largely responsible
tor their success, and he was the sole au-
thor of “ The Iron Claw,” Pathe’s serial,
“ The Shielding Shadow,” the first install-
ment of which is scheduled for release Oc-
tober 1, was also written by him.
Theodore Friebus, who plays the part of
the villain in “ Pearl of the Army,” has a
reputation as one of the leading stock ac-
tors in the country, and for nine years he
played leads in New York City and Boston.
He was in his home city, Washington, when
the opportunity came for him to join the
production Blanche Bates was giving at
that time. He played on tour with her, and
then went to New York City, where he
played leads in the Academy of Music
Stock Company.
Marie Wayne takes the part of the vam-
pire— the woman with a past.
W. T. Carleton, who plays Colonel Dare,
Pearl’s father, is well-known from Coast
to Coast as an operatic singer, and has
thousands of admirers and personal friends
gained while he was proprietor and star
JULIUS STERN, president and general
manager, and Louis Jacobs, business
manager of the L-Ko Motion Picture Com-
pany arrived in New York last week, the
former from a short vacation spent in the
White Mountains, and the latter from the
Los Angeles studios. Mr. Stern will spend
a few weeks in New York, before return-
ing to the west coast.
During the absence of the other officials,
Abe Stern, secretary and treasurer of the
company has been attending to all details
of the Carleton Opera Company. He made
his appearance on the operatic stage in the
early 70’s, and has been a noted figure be-
fore the public ever since. In 1884 he or-
ganized his own company, and in the ini-
tial season had such singers as Jessie Bart-
lett Davis, Jennie Winston, Clara Lane, J.
K. Murray, Charles A. Bigelow and Wil-
liam Pruette. Raymond Hitchcock is a
graduate from his chorus.
Mr. Carleton played the part of Pierpont
Stafford, father of Billie Burke, in “ Glo-
ria’s Romance.” He screens well, and is of
an erect, military bearing, and wears his
uniform with grace and ease.
According to the policy set down by J.
A. Berst, vice-president and general mana- j
ger of the Pathe Exchange, a national ■
newspaper and billboard campaign will be •
inaugurated to create business for the ex- j
hibitor. The National Sunday Magazine, i
with a circulation of over 2,000,000, will i
publish the story in addition to scores of 1
other newspapers throughout the country. i
of the organization. Mr. Jacobs came east
to confer with Julius Stern regarding the
marketing of the new serial starring
Francis Ford and Grace Cunard which has
been in the course of production at the L-
Ko plant for the last few months. This
will be the first picture other than slap-
stick that the company has so far turned
out.
The usual run of comedies under the
general direction of Jack Blystone are
being produced as usual.
Distribution of 44 Conquest of Canaan ” Undecided
William L. Sherrill Has Received So Many Offers from States Rights Ruvers and Program
Men That He Cannot Decide Which to Favor
WLLIAM L. SHERRILL, president of
the Frohman Amusement Corpora-
tion received so many offers from state
right buyers and independent exchange
owners after the trade showing of “ The
Conquest of Canaan ” given at the Strand
theatre, New York, last week, that he is
undecided as to what disposal he will make
of it. The state rights men only voiced
the opinion of three feature program con-
cerns, who had previously put in bids for
the picture. Whether or not the program
or the state rights method of marketing
the picture will be chosen will not be de-
cided until next week.
Mr. Sherrill believes that the independ-
ent exchange handling independent fea-
tures is in a position to market its product
after a better fashion than the feature
program company. A number of buyers
such as Joseph Lee, Louis Rosenbluch and
Joseph Friedman sawr Mr. Sherrill after
the Strand showing and urged him to re-
lease the picture on the open market. Mr.
Sherrill strongly leans towards the open
market, and was ^eyen further convinced
of its advantages when several exhibitors
wrote to him urging him to dispose of his
picture in such a manner.
Another matter which will probably
swing the balance in favor of the open
market policy, is the fact that the program
concerns who desire to procure the feature
wish to sign up for the world’s rights, and
this the Frohman Amusement Corporation
can not do owing to its pevious disposition
of the European and Australian rights for
all its output.
One prominent theatre owner said of
“ The Conquest of Canaan,” “ I’ve been
playing three different programs two days’
a week, and my business has fallen off con-
siderably. I will play “ The Conquest of
Canaan ’ ’a week. There are new faces
in it, new ideas, novelties that my program
features do not possess.”
To Decide Marketing Plans for New Universal Serial Soon —
Julius Stern and Louis Jacobs East for Conference
2390
MOTION PICTURE NEWS
Vol. 14. No. IS
Vitagraph Prepares to Lay Large Emphasis on Photography
Reorganization of Camera Department Is Announced, with W. H. McCoy in Charge —
Will Have New Quarters at the Main Plant
PRESS CLUB PRESIDENT’S DAUGHTER
IN FILMS
Winifred Westover, daughter of Clyde
Westover, the well-known magazine writer
and president of the San Francisco Press
Club, is making her debut on the screen in
Winifred Westover
the Triangle Fine Arts production, “ Bugs.”
Little Miss Westover, plays the role of a
pretty hired girl.
“ Bugs,” by the way, is being directed by
Paul Powell from a scenario by W. E.
Wing.
HOLMES BEGINS LECTURE TOUR OF
COUNTRY
Burton Holmes, whose motion pictures
are released exclusively through the Para-
mount Pictures Corporation as weekly
“ trips around the world,” will begin the
middle of October to make his lecture tour
of the big cities of this country.
Mr. Holmes has, prior to his advent in
the motion picture field, always been best
known throughout this country as a travel
lecturer. Canada, which never appeared
in any former list of lectures, will be in-
cluded this season under the subjects of
“ Canada, from Coast to Coast,” and “ The
Canadian Rockies.”
Mr. Holmes has been spending the past
eight weeks at his motion picture studio
in Chicago, preparing the new releases for
the Paramount Pictures Corporation. His
forthcoming releases on travel are far su-
perior to any that have been shown.
SPEDON GOES WEST FOR TWO WEEKS
Sam Spedon left New York the latter
part of last week for a trip West. He ex-
pects to be gone for ten days or two weeks.
When asked the object of this hurried trip
he acted very mysterious, and said that
time alone could tell.
IN connection with its broader plans since
the recent recapitalization, Greater Vita-
graph has made changes in its camera de-
partment. Photography being recognized
as one of the great factors in the produc-
tion of fine motion pictures, the camera
room of the headquarters plant has been
placed in new quarters and under new man-
agement.
W. H. McCoy, known better as “ Bill ”
McCoy about the studio, has been appointed
superintendent and is now in charge of
the many priceless lenses and rosewood
boxes of the company and is at the head of
the score of expert camera operators. From
now on his department will be a distinct
unit of the plant with a special view toward
producing constructive results.
Mr. McCoy is an expert qualified to work
out some great improvements in service and
equipment for this department. Nine years
ago he joined Vitagraph as a mechanic,
being engaged in the machine department,
where the company makes all its own cam-
eras. After a few months at mechanical
work on cameras he was transferred to the
picture taking staff on account of his un-
A BRAND new plan for the booking of
the George Kleine motion picture
novel, “ Gloria’s Romance,” is now in effect
at all the Kleine exchanges. Exhibitors, in-
stead of booking this picture in twenty
chapters, are now permitted to play the at-
traction as a feature offering, running four
chapters, or eight reels, per night for a pe-
riod of five weeks. The new plan is reported
to be meeting with much favor among the
exhibitors, since it gives the houses that
have already run “ Gloria’s Romance ” a
chance to stage a Billy Burke revue by
running the whole production again in
compact form, and thus taking advantage
of all the word of mouth advertising
created by the first showing of the picture.
One Kleine manager, in talking of the
new booking plan, said : “ Several houses
in my territory are doing twice the busi-
ness they did on the first run of the pic-
ture, by staging a Billie Burke revue. One
of the managers told me that he felt con-
fident when he booked the reshowing
that he would make a neat profit, but he
came into the office the other day smiling
from ear to ear, and declared that he had
no idea of the number of people who had
missed the picture on the first run, had
heard about it from their friends, and now
were seeing it for themselves. He also ex-
plained that a lot of his summer customers
who had been away on vacations and
missed several chapters of the first show-
ing were now revisiting his house to wit-
ness the chapters they missed while out
of town. I have found that the film as
a revue offers a most attractive ‘ buy ’ for
the exhibitor who never runs serials, but
is a strong believer in big feature shows.
By booking the ‘ Gloria’s Romance ’ revue
he can give five of the best feature shows
derstanding of the peculiarities of the ap-
paratus.
He did excellent work as a photographer
and handled many of the best pictures ever
turned out by Vitagraph. One of his first
successes was in filming the great artistic
production of “ The Tale of Two Cities,”
which was one of the initial multiple re-
leases of the company. The “stills” from
this production, which were taken on 8 x 10
plates, were masterpieces of their kind and
to-day remain in demand for reproduction,
two recent examples of this being in the
finer illustrated sections of the Sunday New
York World and of the magazine Every
Week. The good photography of a more
recent success, “ The Law Decides ” may
be pointed out as his.
As both an artistic and mechanical ex-
pert Mr. McCoy is depended upon to make
constant improvements in the camera de-
partment. He is not only a student of
lenses and camera mechanism but of light-
ing effects and opportunities for novelties
in working out the spirit of photoplay man-
uscripts. It is to his record as a progres-
sive workman that his promotion is due.
he could obtain anywhere, for he can spend
more money on his first announcement of
the booking of five such tremendous fea-
tures and cover all five showings of the
picture. The mere announcement of Billie
Burke in five eight-reel performances is a
sure box-office magnet, and the most op-
timistic estimates of the business which
can be done are far exceeded in almost
every case. Of course, for the exhibitor
who has not previously shown Billie Burke
in ‘ Gloria’s Romance ’ the opportunity for
big money is just as great as for the man
who has already run the picture as a twen-
ty-chapter picture novel, and is now re-
showing it as five eight-reel features.”
MANY CHANGES IN PITTSBURGH
EXCHANGES
There have been many changes in the
managerships of the various offices of the
film exchanges in Pittsburgh during the
past few weeks and once more there is
another change to announce. This time it
is in the office of the Famous Players Film
Service in Pittsburgh. R. C. Schmidt
has resigned the office as manager and C.
G. Kingsley, at present manager of the
Fox Film Company at Cincinnati, O., will
succeed him. Mr. Kingsley will assume
his new duties within the next few days.
Mr. Schmidt will remain in the employ
of the company and will be the company’s
special traveling agent out of Pittsburgh.
Mr. Kingsley has had considerable experi-
ence in the film business. During the past
year he was in charge of the Fox Film
Company’s offices at Detroit and was trans-
ferred to Cincinnati recently. It is said
there will be a number of other echanges
in the Pittsburg film exchanges before the
end of this year.
New Plan for Booking Kleine’s “ Gloria’s Romance ”
Twenty Chapter Serial Grouped Into Five Features of Eight Reels Each — New Plan Most
Successful
October 14, 1916
MOTION PICTURE NEWS
2391
Pre-Release Showing “Common Law” Well Received
First of Selznick Pictures Given Enthusiastic Reception in New York and Chicago — Boston Showing Next Week —
Brenon Working Hard on “War Brides ” — Kitty Gordon^ First Release, “Vera the Medium,” Adapted
from Richard Harding Davis Story
HE NEW trade-name, “ Selznick-
Pictures,” was planted on the map
of the film world last week through
the successful pre-release appearances of
the Clara Kimball Young production of
“ The Common Law.” With this first pic-
ture safely launched under favorable aus-
pices Mr. Lewis J. Selznick has begun to
center his activities about the second Selz-
nick-Picture, the Herbert Brenon produc-
tion of Nazimova in “ War Brides.”
The twenty-six Selznick branches
throughout the country, organized at the
outset to handle the Clara Kimball Young
Film Corporation product, have all swung
into line for the Herbert Brenon pictures.
Clara Kimball Young, in “ The Common
Law,” has scored a triumph. In both New
York and Chicago, where pre-release
showings were given last week, the picturi-
zation of the Chambers story proved a
record breaker both in attendance and in
the general critical and public acclaim with
which it was received.
In addition to the new laurels won by
Miss Young the first presentations of the
picture proved personal triumphs for Lew-
is J. Selznick, founder and president of the
Clara Kimball Young Film Corporation
and for Albert Capellani, the director gen-
eral of the company.
In New York the picture was screened
simultaneously at eight of the Marcus
Loew theatres. In point of attendance the
picture topped the highest week-day re-
cepits in the history of the Loew houses.
Miss Young gave additional zest to the oc-
casion by a personal whirlwind tour of the
city to appear before the audience in each
theatre.
The story of the Chicago pre-release
showing at the Studebaker theatre where
the picture is being given a sixteen-day
run, is concisely stated in the following
telegram received by Mr. Selznick from his
mid-Western associates, Messrs. Jones,
Linick & Schaeffer, of Chicago :
“ Clara Kimball Young, in ‘ Common
Law,’ did biggest business in the history
of Studebaker theatre. Over two thousand
on the two days. Everybody well pleased.
All three morning papers, Tribune, Her-
ald, Examiner, give picture wonderful crit-
icism. Accept our congratulations.”
Plans have been perfected to make the
pre-release showing of the picture at the
Globe theatre in Boston next Monday even-
ing, October 2, another gala occasion. Miss
Young will visit Boston to appear before
her opening audiences and arrangements
for her entertainment by civic and official
society have been made
The regular release date for the picture
will be October 16, and so great has been
the demand for first showings that the
Selznick organization has been forced to
make TOO prints.
To present all the vital elements of a
drama of .war without a shot being fired
is the unique idea which Herbert Brenon
has evolved for his production of Marion
Craig Wentworth’s play, “ War Brides,”
in which Nazimova will make her first ap-
pearance on the moving picture screen
early in November. He decided to avoid
the depiction of actual combat because he
believes that too many spectacular epi-
sodes detract from the story, and in “ War
Brides ” the personal drama is so intense in
character that he does not want anything
to intrude upon it. Therefore he will cre-
ate a war picture without picturing war.
Only a few more secnes of this picture
remain to be made, and then the work of
assembling will begin. The release date
has not been set, but it will be early in
November.
Work on the first production of the
Kitty Gordon Film Corporation, the latest
of the producing companies organized to
THE World Film Corporation is two
years of age. The second anniver-
sary of its initial release occurred on
Thursday, September 21, but everybody
was too busy to pay any attention to the
fact, and for the moment it slipped by
unnoticed. There was no celebration, no
birthday cake with two candles stuck to
the frosted crust, no indication of any kind
that the day differed from others in the
increasing of World Film activities.
Yet the arrival of such an occasion must
have been in the nature of a surprise to a
considerable number of persons who had
viewed some portions of the infancy of
this now decidedly husky and vigorous
youngster. For there had been moments
when the baby wobbled somewhat in its
attempts to stand up, and its little tummy
ached dreadfully, and its digestion cut up
distressing antics.
These were matters such as make their
appearance in every family, well regulated
or otherwise, and the World kiddie was
fortunate enough to outgrow them in their
very beginning, so that at a point of de-
velopment where most human struggles
are severest, this lusty youth finds life se-
rene and rosy and every prospect a new
allurement.
“ To carry out the details of the pic-
ture,” said William A. Brady, director gen-
eral, “I might say the World two-year-old
is nourished with the very cream of ex-
hibitors’ patronage from every quarter,
that the young one is soothed by the mu-
sic of praise arising from great numbers
of delighted associates ; and that for play-
things such as never have been enjoyed
by any other child of whatever age or
parentage, the World possesses completed
releases five months in advance.
“ If I may borrow one of the idioms of
the newspaper headlines, the World Film
is the millionaire kid. But there was no
inheritance back of this. The possessions of
provide film features for Selznick-Pic-
tures, is progressing.
The subject chosen for the first of Miss
Gordon’s new ventures is “Vera, the Me-
dium,” by the late Richard Harding Davis-
In “Vera, the Medium,” Miss Gordon es-
says a role that affords her every oppor-
tunity to make the most of her beauty as
well as to adorn herself in a bewildering
array of startling costumes.
The plot of the story in one of mystery
and venture, and is produced under the
supervision of G. M. Anderson, the
“ Broncho Billy ” of Essanay fame.
Miss Gordon’s career has been as spec-
tacular as her beauty. Beginning in the
London music halls she quickly won the at-
tention of the critical public, and became
one of the most popular musical stars in
that country.
the corporation were assembled by hard
work along carefully drawn lines. I d©'
not claim any special credit for what has
been accomplished. Nothing could have
been done without cooperation of the sort
that exists in this concern. Team work
is the idea.
“ For months before I took hold of the
task of pulling the business together I
had been on the board of directors and
in a position to see that the concern had
reached a point where it would either go
backward or forward.
“ I never had a moment’s doubt as to
the outcome, and neither did my associates.
We all started pushing, and kept on push-
ing, and the ball began to roll — not much
at first, but enough to show us we had'
budged it. That was the hardest part of
it — the first move.
“ Then, after the momentum had
reached a satisfactory stage, came the task
of control — and this also was overcome.
At present we have a big machine that
moves as smoothly as a Tiffany watch. It
produces our pictures on the minute and
distributes and advertises them without the-
loss of a second.
“ All this is worth being proud of, but
to me the biggest accomplishment of the
lot is the one that is the very foundation
— the recognition that World Pictures
have grown better and better with every
release. Yes, I certainly take pride in the
achievements of the two-year-old World
Film.”
BARA TO APPEAR IN PERSON AT
ACADEMY OF MUSIC
The week of September 24 is Anniver-
sary Week at William Fox’s Academy of
Music. “ Her Double Life,” starring
Theda Bara, will be the screen attraction.
On the evening of Wednesday, September
27, Miss Bara will appear at the Academy-
in person.
World Film, Hale and Hearty, Reaches Second Birthday
Thursday, September 21, Was the Anniversary, But, Alas! Pressure of Business Was So*
Great That It Was Overlooked
2392
MOTION PICTURE NEWS
Vol. 14. No. 15
Scenes from Episode Five of “ The Yellow Menace,” Released Through the Unity Sales Corporation
Frohman and Abrams Exchange Congratulations on “Embers”
They Both Declare That the Work of Pauline Frederick in Her Latest Vehicle for Famous
Players Makes One of the Most Notable Pictures They Have Ever Seen
SCREEN CLUB PLANS MIDNIGHT
FROLIC
Special to Motion Picture News.
Cleveland, Sept. 30.
A midnight frolic at the Olmsted next
Wednesday was decided on by the Cleve-
land Screen Club at a luncheon. Reser-
vations for more than a hundred are re-
ported already made. A banquet, cabaret
and dancing are features of the evening —
and the next morning.
Wednesday’s luncheon was attended by
Norman Hackett, of “ The Bird of Para-
dise ” at the Colonial and James J. Corbett,
former heavyweight champion of the world
and present vaudeville luminary.
KATHLYN WILLIAMS TO LECTURE
Kathlyn Williams, the Morosco-Pallas
star, has just been honored with an invita-
tion from the Wisconsin State University
to deliver a series of lectures on the art of
making motion pictures.
Although very busy on “ Redeeming
Love,” her initial Morosco-Paramount
subject, Miss Williams has arranged to
accept the invitation, realizing the honor
that has been conferred upon her.
EJ. FARRELL, the new manager of the
• Boston office has started to put into
execution his campaign for efficiency in
service to New England exhibitors.
Just one week after receipt of a letter
from C. R. Seelye, business manager of the
Pathe Company, outlining the broad, gen-
eral policy, according to which all Pathe
exchanges work, Mr. Farrell informs the
home office that with the co-operation of
his organization, he had booked “ The
Shielding Shadow,” and all Gold Rooster
Plays, beginning with “ The Test,” into the
4,000 seat Boston theatre. He states fur-
ther that at least fifty houses in Boston,
will run “ The Shielding Shadow.”
In Springfield, he has booked all Gold
Rooster plays to Fox’s theatre, and “ The
Shielding Shadow,” first run to the big
Broadway theatre. Fie reports that by the
middle of the week, he will have Portland
and Providence first runs.
He has also closed New Britain for
DANIEL FROHMAN, managing direc-
tor of the Famous Players Film
Company, and Hiram Abrams, president
of the Paramount Pictures Corporation,
both declare that Pauline Frederick in
" Ashes of Embers” is one of the most
notable dramatic photoplays either has
ever seen. This opinion is revealed in a
letter sent to Mr. Frohman by Hiram
Abrams after he had seen the initial pro-
jection of “Ashes of Embers” at the Wil-
liam L. Sherry offices and in the acknowl-
edgment of his letter by Daniel Frohman.
The letters follow :
September 21, 1916.
Mr. Daniel Frohman, Managing Director,
Famous Players Film Co.,
485 Fifth Avenue, N. Y.
My dear Mr. Frohman :
I have just seen the Famous Players’
current production, “ Ashes of Embers ”
and I hasten to congratulate your com-
pany upon accomplishing this great dra-
matic screen masterpiece.
Miss Frederick’s remarkable portrayal
The Shielding Shadow,” Gold Rooster
plays, and single-reel service and expects
to close Portland, Worcester, Manchester,
Lowell, Portsmouth, Bangor and Augusta,
immediately.
Further indication of the activity of
Pathe’s Boston office, is seen in the fact
that during the past week, Mr. Farrell’s
organization had “ The Shine Girl ” run-
ning in the Park theatre for seven days,
another Gold Rooster play in the 4,000
seat Boston theatre for six days and still
another in Loew’s Orpheum theatre for
three days.
The advance bookings on “ The Shield-
ing Shadow ” in the Boston territory are
larger than on any Pathe serial ever re-
leased.
Under a two-column headline, character-
izing him as one of the highest paid and
best men in the industry, the Boston Globe
recently carried a lengthy article concern-
ing Farrell and his staff.
of the two sisters of distinctly different
personalities is undoubtedly the greatest
double characterization and the most
amazing demonstration of emotional art
ever contributed to the screen.
I am confident this production will be
received by the photoplay public as one of
the foremost evidences of the great pho-
toplay art that has been developed under
the careful guidance of such companies as
yours.
Very truly yours,
Hiram Abrams,
President Paramount Pictures Corporation.
September 22, 1916.
Mr. Hiram Abrams,
Paramount -Pictures Corporation,
485 Fifth .Avenue, N. Y.
My dear Sir :
I wish to acknowledge with ..sincere
thanks, on behalf of the Famous Players
Film Company, your kind letttr of com-
mendation regarding our current produc-
tion. “ Ashes of Embers,” starring Pauline
Frederick in the dual role of two sisters.
I agree with you that Miss Frederick
attains dramatic heights in this produc-
tion unequaled by any of her former
photoplay achievements, notable as they
have been, and that this production estab-
lishes her even more securely than before,
as the foremost emotional artist on the
screen.
It is very gratifying to me to have, from
such a film authority as yourself, this great
compliment to the work of one of our
artists and the company as a whole. Mr.
Adolph Zukor, president of the Famous
Players Film Company, joins me in my
appreciation of your recognition of the
merits of this subject, and my elation over
the progress that this company has made
from its inception, which has made pos-
sible the creation of such productions as
“ Ashes of Embers.” It is also pleasing
to know that through the comprehensive
system of Paramount distribution, many
millions of the photoplay public will be
permitted to view this extraordinary dual
characterization.
I need not assure you that it is our
earnest desire to continue to produce sub-
jects of an equal or greater merit.
Very truly yours,
Daniel Frohman.
Predicts 50 Boston Theatres Will Run “ Shielding Shadow ”
Farrell, Exchange Manager, Reports Serial and All Gold Roosters Taken by Boston Theatre
Advance Bookings Greater Than on Any Other Serial
October 14, 1916
MOTION PICTURE NEWS
2393
Urban Tells How “Battle of the Somme” Was Obtained
Cameramen Had to Have Lieutenants’ Commissions to Take Their Cameras into the Front Trenches; Tripods Were
Shot from Under Them — Film Warmly Welcomed in England — “How Britain Prepared” Will Follow
in Three Sections: “ Jellicoe’s Fleet,” “ Kitchener’s Army ” and “ The Munition Workers ”
A PRIVATE showing of “ The Battle
of the Somme,” the official picture
of the British War Department
showing the commencement of the allied
offensive of July 1 was held Friday night
of last week under the personal direction
of Charles Urban.
This picture has created somewhat of a
sensation in England. It shows in all of
its brutal reality the actual conditions as
they exist in the first line trenches.
Charles Urban, who has been officially ap-
pointed by the British War Office to show
the picture in all countries outside of Eng-
land, said when seen by a representative
of the Motion Picture News :
“ This is the first of the many so-called
war pictures that was actually taken at
the front, from the most advanced posi-
tion of the allied army. The two pho-
tographers risked their lives in the most
gallant and courageous manner. Several
times the tripod was shot from under the
camera and one of them received a bullet
through the top of his cap.
Cameramen Had Lieutenants’ Commissions
“ In order to get the pictures these two
men had to first join the army. They were
given commissions as lieutenants and were
thus enabled to get in the very front of
the action. The picture was taken with
the official sanction of the War Office, in
fact it was really the official government
picture of the army in action. It was
taken under the direct supervision of what
is known as the British Topical Committee
for War Films, consisting of seven manu-
facturers of motion pictures in England
appointed by the manufacturers’ associa-
tion.
“ Though the picture caused some ad-
verse comment when it was shown to the
British public, on account of the vivid
reality of the various scenes, it has met
with a nation-wide enthusiastic reception.
It has been booked in every town and vil-
lage in the British Isles. In England fifty
per cent, of the gross receipts, wherever
the picture is shown, go direct to the war
department, and in foreign countries it
pays a heavy royalty, which goes to the
same place.
“ It was first planned to put out this col-
lection as a series of single reel offerings,
but after I had seen the first print I per-
suaded the War Office to combine it all
and let it go out as a five-reel feature.
This it finally did and the picture was
edited, cut and assembled under my direct
supervision.
Premier and Cabinet Saw Film
“ When the edited and assembled picture
was completed I gave a private showing
in one of my smaller London houses to
Premier Asquith and the members of the
cabinet. The place was crowded to the
doors. It is fortunate that there was not
a Zeppelin raid at that time, for if a bomb
had been dropped on the theatre it would
have wiped out the whole government.
“ At the conclusion of the showing even
these men, who are in direct touch with
the trend of events, who are intimately
familiar with conditions as they are at the
front, were made to realize even more
keenly than they had before the awful hor-
ribleness of modern warfare.
“ It is because of this great reality in
the pictures that the government after
much consideration decided that they
would permit the public to view them, be-
lieving that it would drive home as no
other agency could the realization of just
what this war means to England and the
civilized world. One of the principal rea-
sons for their arrival at this conclusion
was the fact that it wanted the thousands
of workers in the munitions factories to
appreciate as keenly as possible the abso-
lute dependence of the boys in the trenches
upon a constant and ever increasing supply
of guns and ammunition.
“ I feel that in showing this picture to
the American people that I am performing
a service of direct benefit in permitting
them to view actual war conditions as they
really exist, and to drive home as forcibly
as possible the real meaning to the civil-
ized world of just what this war means.
“ Almost co-incident with the release of
“ The Battle of the Somme,” I shall make
arrangements to release at the same time
the pictures which were shown in New
York last Spring under the title of “ How
Britain Prepared.” These pictures have
never been shown throughout the country
and they will now be put out in three
divisions: “Jellicoe’s Fleet,” “Kitchener’s
Army,” and the extensive pictures showing
the thousands of munitions workers in the
factories turning out guns and shells.
“ All of these pictures were made and
prepared by me, production, direction, and
presentation. They are actual and real
in every detail. There is not a single scene
in them that was rehearsed before hand,
each and every one was taken as a part
of the actual work of the various units.
These will be put out in serial form, and
will be released in this country through
The Patriot Film Corporation, of 729 Sev-
enth avenue.”
Relative to these pictures Mr. Urban
has a most interesting collection of letters
from practically all of the prominent gov-
ernment officials at Washington in fulsome
praise of their realistic truth, and their
worth as a means of arousing a spirit of
national preparedness in this country.
Standard Film Industries, Inc., Launched in Virginia — First
Move Is to Take Over American Film Laboratories
THE Standard Film Industries, Inc., is
the latest motion picture company to
be organized. It has been incorporated
under the laws of Virginia for a total cap-
italization of $10,000,000. The president
of the new concern is Louis B. Jennings,
president of the American Film Laborator-
ies. Among the other directors are An-
thony J. Drexel, Philip O. Mills, who will
also be secretary and treasurer, and George
J. Hurty.
Mr. Jennings, in speaking with a repre-
sentative of the Motion Picture News
relative to the new corporation, said : “ Be-
sides the names mentioned there are other
very strong financial and film interests as-
sociated with the new company, making
the personal of the new organization very
high.
“ One of the first moves of the new
concern will be to take over the American
Film Laboratories. It has also arranged
for a complete system of distribution
throughout the United States, comprising
twenty independent exchanges in the most
important cities in the country. It is our
intention to handle the product of outside
manufacturers, licensing them to release
through us, but only if they can produce a
quality comparable to the standard which
we shall demand.
“ The policy of the new company will be
to carry on its business along very con-
servative lines. There will be no high sal-
aries. After its initial cash capital is paid
in $8,250,000 will remain in the treasury
for the purpose of purchasng outright
other film companies, who have something
definite and tangible to sell other than a
name and a more or less inflated reputa-
tion. Nothing will be purchased, however,
which does not possess real value and
tangible visible assets.
“ It is not the expectation of the inter-
ests behind this new deal to make a for-
tune overnight. They will be satisfied with
a fair return on their investment, and will
work for a steady consistent growth rather
than for quick profits. The company will
be managed by a Board of Governors, each
of whom will be the head of one of the
various departments. There will be a gov-
ernor in charge of production, another in
charge of distribution, another in charge
of finance, and still another in charge of
the technical departments. These will meet
two or three times each week, and will
work out plans and policies for the busi-
ness as a whole.
“ Every new deal entered into by the
company will be investigated in a careful
detailed manner before it is consummated.
It is the intention of myself and associates
to move very slowly and conservatively, to
build on solid foundations and to erect a
structure that will not only last, but will
prosper. With the American Laboratories
as a nucleus we believe that we can go on
and expand and incorporate sound con-
servative methods into the film business.”
The temporary offices are in the Ameri-
can film Laboratories Building.
2394
MOTION PICTURE NEWS
Vol. 14. No. 15
44 The Whip,” Mammoth Spectacle, Is Picturized in Eight Reels
Biggest Production Ever Sent to This Country from Drury Lane Theatre and Produced
Here by William A. Brady, Now Being Made by Maurice Tourneur
GEORGE MURRAY TO MANAGE SARAH
BERNHARDT
George H. Murray announces his retire-
ment as New York Representative of The
Morgan Lithograph Company, after a pe-
riod of five years, and returns to theatrical
activity. Mr. Murray’s re-entree to theat-
rical affairs will be as General Business
Manager for Mme. Sarah Bernhardt’s final
visit to America, which will begin October
9, and will include the principal cities of
the United States and Canada, under the
direction of Wm. F. Connor. This will
mark Mr. Murray’s fourth tour in the in-
terest of the Divine Sarah.
THE newly formed Art Dramas, Inc., is
composed of three of the best known
independent manufacturers in the business.
Negotiations are new under way for a
fourth manufacturer to come into the new
distributing organization, but the plans
have-not been completed as yet.
Possibly the best known of the three
companies making up this new program of
fifty-two features each year is The Froh-
man Amusement Corporation of which
William L. Sherrill is president. He is
also ’ president of the new concern. The
Frohman Amusement Corporation has
beeiT’ifP business about two years, and the
quality -6f its product is well known
throughout the trade. The pictures which
it will contribute to the new releasing or-
ganization will be under a different brand,
but will be made under the direct super-
vision of William L. Sherrill, who has
been largely responsible for the consist-
ently good quality of the productions of
his company.
Herbert Blache of the Solax and United
States Amusement Company, is another
one of the manufacturers entering the new
WITH the introduction of Metro fea-
tures in three of the leading theatres
in -British Columbia, the connecting link of
Metro theatres in Canada from coast to
coast has been consummated. Herbert Lu-
bin, who is in charge of the distribution of
Metro wonderplays in Canada, through the
Standard Film Service, Ltd., has wired an
extended report of Metro’s reception in
the new territory to President Rich-
ard A. Rowland, of the Metro Pic-
tures Corporation. In Vancouver the
initial Metro attraction at the Dominion
thaetre was Mme. Petrova in “ My Ma-
donna,” produced by Popular Plays and
Players. Hundreds of people were
turned away, and traffic was blocked
for several hours in front of the theatre.
A personal telegram from Mme. Petrova
was read from the stage, provoking con-
tinued applause. Mme. Petrova is ex-
tremely popular with Canadian audiences.
She has made several trips to Canada re-
cently, where she was received with ac-
claim by first citizens of the Dominion,
and she has assisted on several occasions
THE photoplay version of “ The Whip,”
the biggest dramatic spectacle ever
sent to this country from the Drury Lane
theatre, London, will be in eight reels.
The production is under Maurice Tour-
neur’s direction and is being carried to
completion in the Paragon studio at Fort
Lee.
In all, three full months will have been
expended upon the making of this picture.
For the racing scenes which form the
amalgamation whose product is well
known. In conjunction with Madame
Blache, he made the Olga Petrova,
Edmund Breese and Mary Miles Minter
productions for the Metro Program. His
studio at Fort Lee, N. J., is completely
equipped in ever)' way, and he is in a posi-
tion to turn out high class productions
which at the same time can be rented to
the exhibitor for a nominal sum.
G. H. Wiley, the vice-president and gen-
eral manager is well known to all those
familiar with the motion picture industry.
He is the head of the Van Dyk Production
Company which has taken over the old
Kalem studio on West Nineteenth street.
Mr. Wiley has been manufacturing pictures
for about two years, having several five-
reel features and a number of single-reel
comedies to his credit. The studio is com-
pletely equipped in every way and is capa-
ble of turning out pictures of a high order.
The producing concerns making up the
company are amply financed to carry out
its policy and plans. The announce-
ment of the first four releases will be made
in the very near future.
in swelling some of the many funds for
the men in the trenches or their families.
A heavy downpour of rain throughout
the day did not dampen the enthusiasm of
the Vancouver folk, and Mme. Petrova’s
debut on the screen there was little less
than a municipal holiday. There was ex-
ceptionally strong opposition on this day,
but it did not detract from the Dominion’s
picturesque opening of Metro. At the
Globe, one block away, there was Margue-
rite Clark in “ Lady Eileen,” Mary Pick-
ford was at the Mapleleaf, William Far-
num, in “ The Soldier’s Oath,” at the Col-
onial, and the Triangle had an attractive
program at their theatre.
In Nanaimo, Metro’s first offering was
Edmund Breese in “ The Shooting of Dan
McGrew,” and it played to capacity busi-
ness despite the fact that the counter at-
traction was a big carnival, the event of
the year. In Victoria the Metro program
was presented for the first time, and hun-
dreds were turned away, atlhough it rained
continuously throughout the day and eve-
ning.
climax of this story the entire company
was taken by special train to Saratoga
during the recent Jockey Club meeting at
that famous resort lasting through the
month of August.
One morning the Saratoga newspaper
contained a large advertisement inviting
visitors and residents to appear at the
track at ten o’clock to take part in a
great moving picture spectacle, and so
many were attracted by the idea that the
grandstand, paddock and lawns were fairly
jammed with a jostling, good-natured
holiday crowd — just what was wanted for
this particular part of the play.
For the horse show episode which forms
another important portion of the drama
the members of the cast were transported
en masse to Long Branch, where they were
photographed as elements of the real horse
show which is the great social event of
the year with the summer visitors to that
seashore colony. A great number of men
and women prominent in American so-
ciety also appeared in the picture.
The company chosen to play the princi-
pal parts in “ The Whip ” is made up in
part of players who appeared in the orig-
inal American cast during the two years’
run of the spoken drama at the Manhattan
Opera House, New York, and in part of
actors and actresses who have already won
distinction in the moving picture world.
The leading male role is in the hands of
Irving Cummings, who at the moment is
varying his activities in the studio by play-
ing at night in the new comedy “Object,
Matrimony,” by Jules Eckert Goodman
and Montague Glass, the latter being also
the author of “ Potash and Perlmutter.”
In the “opposite” part in “The Whip”
will be found Miss Alma Hanlon, an ex-
ceedingly gifted and attractive young ac-
tress who has gained high recognition in
the theatre and upon the screen.
June Elvidge is to be the fascinating
creature to whose wiles most of the com-
plications of the narrative must be at-
tributed.
Dion Titheradge, a young English actor,
Paul McAllister, star of a number of suc-
cessful stock companies, Alfred Hemming
and Warren Cooke will interpret the re-
maining vitally important personages.
The production will be released early in
November by The Whip Motion Pictures
Co., Inc., Fort Lee, N. J.
LESSER WILL EXPLOIT “PURITY” IN
THE MOUNTAIN STATES
A deal has just been closed between the
Mutual Film Corporation and the All-Star
Features Distributors, Inc., for “Purity”
for the States of Colorado, Utah, Wyom-
ing and New Mexico.
This move on the part of Lesser’s con-
cern opens a field ef greater activity, as
the Mountain States have always been a
coveted territory on his part.
The move materially strengthens his buy-
ing power on the Pacific Coast, as it is his
intention to include this territory, as well
as the Pacific Coast, in negotiations for the
big features to be released in the future.
The Producing Elements of the Art Dramas Program
Frohman Amusement Corporation, Herbert Blache and George H. Wiley Form the Trio —
Fourth Manufacturer in Negotiation with the Group
Metro Pictures Successful in British Columbia
First Madame Petrova Picture Plays Capacity in Vancouver — Initial Releases Received
Equally Well in Nanaimo and Victoria
October 14, 1916
MOTION PICTURE NEWS
2395
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SCREEN EXAMINATIONS
iiiiiiiiiii
“THE CONQUEST OF CANAAN”
(Frohman Amusement — Six Reels)
REVIEWED BY PETER MILNE
WE have half an idea that every exhibitor who caters to an in-
telligent audience would like very much to gain a reputation
for having shown the best feature in — say six months or a year.
“ The Conquest of Canaan ” is that feature, it might even be
ventured that it is the feature. Considering it as a whole it rep-
resents the photodrama at its best. It tells an excellently con-
structed story, in which there is no wasted incident and the
story is of the human interest, red-blooded kind that gets under
the skin and makes it tingle and thrill. There is no turning to
your neighbor when the third reel is over with the remark,
"Good night! Are there three more reels of this?” The
merit of “ The Conquest of Canaan ” can not be measured by its
footage.
Based on Booth Tarkington’s novel in which characterization
and atmosphere count for so much, it is gratifying that the book
fell into such capable hands to guide its migration to the screen.
Both George Irving, the director and Anthony Kelly, the scenario
writer succeeded in reproducing the novel in screen form in such
a way that even the author himself may well be proud of it. The
small town atmosphere is there in abundance. The characteriza-
tions of the smaller as well as the larger parts are deftly handled
and the large number of characters are introduced without con-
fusion. Mr. Irving’s direction is so praisworthy on the whole and
he has introduced so many artistic and individual touches in
his work that we can readily overlook the presence of an old
fashioned bicycle in one scene and a suit of latest cut clothes in
another. We don’t look for bones to pick in respect to “The
Conquest of Canaan ” because the meat is so tasteful.
The central character of the picture is Joe Louden, a poor boy
of a small town whom everyone dislikes except a girl, Ariel. Joe
has an uphill fight of it but after five years he blossoms forth a
lawyer. In his big case skeletons of several respected citizens
are brought out of the cupboard and Joe comes out a hero — a
promising candidate for the next mayor of the town. His love
affair with Ariel is very pretty.
It is Joe’s fight to make good against foolish prejudice that
gives the picture so much fascination. There is real dramatic
struggle for you and you feel it — almost live in it. Jack Sherrill
in this part does such sincere and whole hearted work that he
gets the sympathy at the start and keeps it. Edith Taliaferro
makes a delightful Ariel. Ralph Delmore as the Judge, Joe’s main
opponent does some fine character work. A cast composed of
Marie Edith Wells, Gene La Motte, Jack Hopkins, Walter Hiers
(a true comedian), Thomas Ward and Ben Hendricks gives com-
petent support.
The comedy of “ The Conquest of Canaan ” can not be for-
gotten. It is just as important as the drama. The subtitles'
sparkle with humor and there are a number of excellent comedy
scenes with Mr. Delmore and Mr. Hiers carrying off the honors.
And then there is the humor in the four typical characterizations
given by Martin Mann, Frank Buck, Phil Robson and David Hig-
gins as the sages who decide the fate of everyone in the town
while sitting around the hotel stove.
“ANTON THE TERRIBLE”
(Lasky-Paramount — Five Reels)
REVIEWED BY THEODORE OSBORN ELTONHEAD
TO those who read the magazine story of “ Anton the Terrible/*
in the Saturday Evening Post, and shuddered at the horrible-
ness of the leading character this picture will be particularly ap-
pealing. Theodore Roberts, who has the leading role, has achieved
one of the best characterizations of his screen career. His is
an inimitable piece of acting from start to finish. He completely
loses his own identity and sinks it in that of the mythical chief of
the Russian Secret Police. Were his name not mentioned in the
cast his closest and most intimate friend would never be able to
recognize him in this character. This is indeed good acting.
Jules Eckert Goodman adapted the original story of Thomas
H. Uzzell, and it was prepared for the screen by Marion Fairfax
and Charles Sarver. In his adaptation Mr. Goodman has antedated
the original story by several years and in order to get the visual
continuity has been forced to incorporate much that the original
story only suggested. For picture purposes this has greatly im-
proved it. He has builded with one big dramatic incident in
Characteristic Views from Frohman Amusement Co.’s
Latest Feature, “ The Conquest of Canaan,” Directed by
George Irving and Featuring Edith Taliaferro and Jack
Sherrill
2396
MOTION PICTURE NEWS
Vol. 14. No. 15
mind and has worked his story up to that point in a finished and
artistic manner. Much of the revolting horribleness that was in
the original story has been eliminated to good effect.
The picture was staged under the direction of Cecil B. De
Mille and is fully up to the standard in every way, shape and
manner that this director insists upon incorporating into his
product. In a Dc Mille directed picture there is not much op-
portunity for the reviewer to comment. There is seldom little
if anything to criticise and continued fulsome praise becomes
banal with constant repetition. It is becoming sufficient to say
that the picture was directed by Cecil B. De Mille.
Anton Persuades His Mother
The story is one of Russia at the present time and deals with
a series of incidents shortly after the commencement of the pres-
ent war. Anton Kazoff, known as Anton the Terrible is chief
of the Okrana, the powerful secret police of Russia. Because
General Stanovitch wronged his sister fifteen years before and
brought about her death Anton resolves to avenge himself through
the General’s daughter Vera.
It develops that there is a German spy high in the counsel of the
Grand Duke and Anton is ordered to apprehend him. Later it
develops that Anton is the spy. He murders General Stanovitch,
in order to procure the Grand Duke’s orders to the Russian gen-
erals at the front, conceals the body, and then fastens the crime
on David Burkin, Vera’s lover.
Vera is caught at a meeting of a radical society and sent to
prison. There by means of a code tapped out on the stone walls
of the prison she learns of Anton’s duplicity. When freed she
goes with this story to the Grand Duke and in company with
Burkin evolves the plan by which Anton is incriminated. At the
dramatic moment when the accusation is made his mother steps
forward and states that she is the spy. The Grand Duke present-
ing his revolver to Anton orders him to shoot her. For a moment
he points the gun at her breast and then drops it with the word
“ Mother ” on his lips. Going quickly into another room he com-
mits suicide.
Anita King pleased greatly as Vera, her magnetic winning per-
sonality doing much to make her scenes effective.
“THE GILDED CAGE”
(World Pictures — Five Reels)
REVIEWED BY THEODORE OSBORN ELTONHEAD
ONCE more we have the mythical kingdom, the author’s fancy
has this time called it Balkany, but the central character
is the queen who ascends the throne while Balkany is in a state
of chaos. What does she do but disguise herself as a peasant,
sally forth and mingle with her people. She meets a wandering
prince, Boris by name, and falls in love with him. Boris with
the disguised queen, is cast in prison by the Baron who aims to
gain control of the kingdom, and it is only after a series of ex-
citing incidents that the queen puts the Baron and his followers
to rout and announces herself and Boris as queen and king of
the people.
A fascinating picture is this, of “The Prisoner of Zenda ” type,
that convinces and interests over its full length. J. I. C. Clarke
is the author, while Frances Marion did the scenario. She was
somewhat apt to slur over minor details in putting Mr. Clarke’s
story in continuity form, but on the whole the picture moves
realistically and with conviction. There are some moments where
bits of excellent comedy have been introduced, and, on the other
hand, there are a good many spectacular street settings, peopled
with large numbers of Balkany peasants.
Alice Brady plays the role of the queen with plenty of feeling,
and Irving Cummings does Boris after the regular fashion of
defiant and much beloved heroes. Montagu Love grimaces suffi-
ciently to make a thoroughly detestable villain. Good support
is given by Arthur Ashley, Alec Francis, Gerda Holmes, Clara
Whipple and Sidney Dalbrook.
Harley Knowles directed and has made his picture typical of its
kind. There seems to be no cause to worry about its success.
“ THE YELLOW MENACE ”
(Episodes Ten, Eleven and Twelve — Unity)
REVIEWED BY PETER MILNE
WHILE it may seem a trifle inconsistent to praise wild pieces
of melodrama such as the tenth, eleventh and twelfth
episodes of “The Yellow Menace” in the same hour as we take
the typewriter in tow to call forth superlatives on feature produc-
tions of artistic and dramatic merit, it really is quite to be ex-
pected. Mainly it is because “ The Yellow Menace ” is a class
serial. No one will deny that. No one would attempt to explain
that “ The Yellow Menace ” was produced for the houses with a
clientele of good education and intelligence. It is distinctly a
serial for the lower type of audience which is easily influenced
in favor of its entertainment if only it is served melodramatically
enough. The more thrilling and rabid the melodrama the better
the audience likes it.
And the producers of “ The Yellow Menace” have certainly not
gone amiss in the shaping of the serial. They have crammed
it full of thrills, of plotting, of villainy and of heroism. No chance
is left untaken to cast the villain, Ali Singh, in as despicable light
as possible and no chance is left untaken to paint his opponents,
the secret service men, in a most heroic light. And of course with
wild melodrama there is plenty of coincidence and convenient
situations that help the swift telling of the story beyond measure.
The tenth episode entitled, “A Message From the Sky,” opens
with Hong Kong Harry receiving a flogging from his master, Ali
Singh. Najla nurses him afterwards and the two plot to escape
from the clutches of the Yellow Menace and finally succeed. A
flying machine is brought in for some purpose which was not
exactly clear.
Making Ready for the Flight
In the eleventh episode, “ The Half Breed’s Hatred,” Ali Singh
secures possession of the two girls and lets Manning know that
they will be released providing he gives himself up in their stead.
Hong Kong Harry, bitter against his master for his recent flogging,
tells Manning how he can rescue the girls and still save his own
life by merely telling the police of the matter and having them
raid the place. It seems to us that a secret service man might
have thought of the police himself in such a situation.
October 14, 1916
MOTION PICTURE NEWS
2397
Three Striking Scenes from Selig’s “ The Crisis,” Showing Geo. W. Fawcett in the Character of Silas Whipple
‘ THE CRISIS”
(Selig-Sherman-Elliott — State Rights)
REVIEWED BY THEODORE OSBORN ELTONHEAD
it' I ’HE Crisis” is a big picture, there can be no doubt about that,
A but as it appears on the screen it is far bigger historically, and
as a vivid absorbing concrete picture of the spirit of the times
for the period just antedating the Civil War, than it is as either
a drama or a story.
In fact it could hardly be called a drama in any sense of the
word. It is more in the order of the historical novel, with much
more emphasis given to the historical part, than to that of the
novel. Adapted as it was from the novel of the same name by
Winston Churchill, it presents in a vivid and effective manner the
sectional feeling so prevalent through the south just previous to
the Civil War. Mr. Churchill’s novel, however, was absorbingly
interesting from start to finish as a novel. The picture fails in
transmitting that absorbing interest to the screen.
The thing that it does do, however, with a thousand times more
emphasis that the novel could ever accomplish, is to depict the
spirit, thought, and psychology of the people of that period, and
that section.
It brings out in the most vivid manner imaginable the high feel-
ing that was rife at the time of the Lincoln and Douglas debates,
and owing to the super-excellent work of the late Sam D. Drane,
vividly, and convincingly, the bigness and humanness of Lincoln
both as a man and as a leader.
Some of the best scenes in the whole production were those in
which this sterling actor, who has gone to his final resting place,
figured. In this picture he has made Lincoln live again, and has
revivified the spirit of his bigness and of his humanity.
The picture is replete with pathos, in fact there are times, when
one feels that there is too much pathos. The death bed scene,
when Judge Silas Wright passes into the great beyond, is one of
the most effective that we have ever witnessed. As Bessie Eyton,
as Virginia Carvel, sets down to the piano to play “ Lead Kindly
Light,” his favorite hymn, it brings tears to the eyes of the most
hardened.
The battle scenes showing the siege and capture of Vicksburg
by Grant and the bombardment of Porter’s fleet in the distance
were effective and convincing although they did not contain the
vast distances and spectacular effects that have characterized some
of the more recent pictures of spectacle proportions. Vast quan-
tities of soldiers have been handled with good effect, with a real-
istic semblance of fighting characteristic of that period. The night
scenes, showing the bombardment of Vicksburg, by the fleet of gun
boats down in the river, were particularly effective.
Thomas Santschi, as Stephen Brice, the young hero from New
England, did a fine and commendable piece of work, handling the
part with a dignity that was most admirable. Bessie Eyton was
delightful as Virginia Carvel, petulant, self-willed, yet at the same
time with a sweet appealing womanliness, that was most charm-
ing to witness. She has done quite the best work in this production
of any in which we have seen her recently. George W. Fawcett
did a fine bit of character work as Judge Silas Wright, while
Matt B. Snyder was effective as Col. Carvel. Eugenie Besserer
was sweet and pensive, as Mrs. Brice, and Marshal Neilan was
most pleasing as Clarence Colfax. Others in the case were Frank
Weed, as the smooth, oily Eliphalet Hopper, Will Nachin, Sam D.
Drane and Cecil Holland. The lighting and photography were ex-
ceptionally good.
“ THE FIRM OF GIRDLESTONE ”
(Vitagraph — Five Reels)
REVIEWED BY THEODORE OSBORN ELTONHEAD
BANNISTER MERWIN is responsible for this adaptation from
Sir Arthur Conan Doyle’s story of the same name and he
has accomplished a meritorious piece of work in that he has kept
to the narrative style of the original story and not attemped to
turn it into a drama. He has also taken infinite care with his
character drawing, and there is not the least doubt at any time
in the minds of those who see the production as to just the kind
of people the various characters are.
The original story of Conan Doyle’s tells of a rich puritanical,
hypocritical, London merchant, who, when he gets into financial
difficulties, first endeavors to make his ward marry his blackguard
son in order that he may get possession of her fortune, and when
this fails, plans to murder her, as a provision in her father’s will
bequeaths the money to John Girdlestone in case his daughter
should die unwed. At the last moment a jealous maid masquer-
ades as the wealthy young girl and meets the fate that was in-
tended for her mistress.
The Wrong Victim
The picture has been most ably produced under the capable
direction of Harold Shaw, who must be especially commended
for the manner in which he selected the locations. Several scenes
showing parts of London were especially fine. It does not seem
possible that they could be imitated so faithfully.
Charles Rock gave a faithful portrayal of the puritanical John
Girdlestone. It was a fine bit of character work throughout. Fred
Groves scored as Ezra, his son, while Edna Flugrath was par-
ticularly delightful as Kate Harston, the misused young ward.
Others in the cast were Hay ford Hobbs as Tom Dimsdale, Wyn-
dam Guise as Major Tobias Clutterbuck, and Molly Terrainc as
Rebecca. The lighting and photography were well up to the usual
Vitagraph standard. Taken as a whole, it is a well conceived
and well produced picture and one that no exhibitor can make a
mistake in heavily advertising.
2398
MOTION PICTURE NEWS
Vol. 14. No. 15
“ THE GIRL FROM ’FRISCO ”
(Kalem-General Film — Two Reels)
REVIEWED BY THEODORE OSBORN ELTONHEAD
ONE of the pleasing facts about this series of two part modern
western dramas is the fact that they have up to the present
utilized such a diversity of material. The stories do not, as is so
often the case, hold to one particular class, but embrace all
classes. Possibly this is one of the reasons why the series has
been so well received.
The title of this episode is “ The Reformation of Red Dog,” and
tells in a delightfully amusing manner the way Barbara Trent suc-
ceeded in reforming a rough western mining town when all other
means fail. The cowboys and rough element of the town had a
habit of periodically shooting the place up and destroying the
Kalem’s “Girl from Frisco” Company, Showing Director James W. Horne
and Marin Sais in Front of the Number Plate of the Locomotive
property of the railroad of which her father was president. Bar-
bara takes the place of the station agent and by her winning
ways soon has every cowboy worshiping the ground she walks
upon.
In order t.o keep them away from the tough saloon and gambling
hall she starts a game in the box car she uses for a house and
by cleverly manipulating the cards soon wins not only all of their
money, but takes their promises to pay for large amounts. The
keeper of the gambling hall, now that his profitable trade has been
taken away, resolves on revenge. His assistant hearing a train
order over the telegraph instrument locks Barbara in the freight
car so that she cannot execute it. There is danger of a head on
collision. Barbara blows the door off the freight car with a
stick of dynamite and owing to the peculiar construction of the
railroad is able to ride across country on horse back and thus
avert the accident. Barbara gives the cowboys stock certificates in
the road for their I. O. U’s and thus making them part owners
averts trouble for the future.
The picture was well worked out in every detail, direction, acting
and continuity. Marin Sais and True Boardman in the leading
roles pleased as usual and the lighting and photography was up
to the usual standard. The supporting cast was made up of
Frank Jonasson, Ronald Bradbury, Edward Clisbee, Steve Mur-
phy, and Jack Wilson.
“THE BATTLE OF THE SOMME”
(Patriot Film Corporation — Five Reels)
REVIEWED BY PETER MILNE
THESE pictures dealing with the long and terrific battle of
the Somme in France which are offered by Charles Urban,
are without doubt the best war pictures ever projected. “The
best,” however, does not aptly describe them. They are really
the most terrible, because never before to our knowledge has an
actual charge been made right before the camera and never be-
fore have we seen men double up and fall dead.
There is no fake charge there. The men don’t make the mo-
tion picture director’s fall. There is no clasping the hands to the
breast, wheeling around in mid air and then falling gracefully on
the back. The fall is no way near so dramatic. The men just
fall — flat on their faces. And there is no fake, we repeat — you
know its real.
And there is another dark side to the picture and that is shown
in scenes which were taken after certain battles, after the Ger-
mans had retreated from their first line trenches. In those scenes
we see the field covered with dead. And we see the bodies being
buried by the Allied soldiers. The sight is enough to make a Mars
a pacifist for life.
So much of Mr. Urban’s picture is new to the films. The rest
concerning army routine, marches, encampments, the tending of
the wounded, trench life and the like is all vastly interesting, al-
though it has been shown in other pictures. That, however, does
not detract a whit from Mr. Urban’s series of views. They are
arranged well, intelligently subtitled and every once in a while
comes a scene scattered between the rest that makes your heart
sink at the thought of it all — some scene showing a prisoner car-
ing for a wounded comrade — or a dog or a horse dead on the
field of battle.
If one has time to realize that he is seeing a motion picture,
he will marvel at the nerve of the cameraman. He got the charge
and a man dropped not many yards from the camera. And other
times he had it peering over the top of a trench to catch the ef-
fect of the British shells on the opposition trenches. The pho-
tography is clear enough to permit the picture to be followed
without undue disturbance.
If you want authentic views of the war which go far into the
real tragedies of the conflict, “ The Battle of the Somme ” is not
easily to be surpassed.
October 14, 1916
MOTION PICTURE NEWS
2399
“THE MAKING OVER OF MOTHER ”
AND
“ BY THE SAD SEA WAVES ”
(Christie Comedies — One Reel Each)
REVIEWED BY PETER MILNE
rT"'HE second brace of comedies which A1 Christie will release
A on the open market are fully worthy to be classed with the
the first two, which exhibitors should know by this time were of
an unusually high order. “ The Making Over of Mother ” and
“ By the Sad Sea Waves ” are brimful of clean, good comedy,
especially is the former picture which is one of the best single
reelers made by Mr. Christie’s company in a long time.
In it hubby balks at the proposition of having his mother-in-
law on for a visit. But he is completely taken in when the good
old lady dresses as a member of the younger set and court’s her
SGn-in-law. When he finally discovers her identity he admits the
laugh is one on him. For once does the producer decline to
poke fun at the mother-in-law and the picture is refreshing for
this reason alone. The comedy contained in the reel is rich,
while settings of an unusually elaborate nature for a one-reel
production do much to enhance the picture.
Charming Betty Compson is the wife, Stella Adams, her mother,
and Neal Burns, the husband. Ethel Lynne also appears. Robert
McGowan wrote the story and Horace Davey directed.
“By the Sad Sea Waves” takes place at the sea shore and
concerns the romance of two young things which is constantly
menaced by the father of the girl. There is much humor here
too, although the story presented is not as connected as that in
the one previous. However, there is no fault to find because of
that, for “ By the Sad Sea Waves” is a rapid fire corned)' border-
ing on the chase picture every now and then which type of pro-
duction is ever in demand.
Edna McBeth is the author of this one, while A1 Christie him-
self took charge of the directing. The cast is headed by popular
Billie Rhodes and includes in support Harry Ham, Harry Ratten-
berry, Stella Adams, Ethel Lynne and Nolan Leary.
“ LOST — TWENTY-FOUR HOURS ”
(Essanay — Three Reels)
REVIEWED BY WILLIAM C. ESTY
A STAGE farce is usually a jumble of mistaken identity, im-
**■ possible situations, and exaggerated actions, with a good
deal that is risque. This farce follows its stage prototype in every
respect, excepting that it has nothing salacious in it.
The cast of popular players is vivacious and well-selected, and it
makes the most of the infrequent dramatic opportunities. Richard
C. Travers is the lead, supported by such favorites as Marguerite
Clayton, Harry D. Dunkinson, Warda Howard, Gertrude Glover,
and John Junior.
The plot has several novel twists, and brings in many incidents
that are laughable. The details of production were carefully at-
tended to, and the photography is good.
When Dick’s wife goes to visit her mother, the young hubsand
resolves to lead a model life. But Adolphus, a bachelor friend,
takes him out for several holes of Broadway Golf. They meet
two young ladies whose profession is blackmailing. Next morning
Dick climbs into bed and sleeps twenty-four hours. When he
wakes up he finds the girl he met the night before in the house.
She refuses to leave until she gets a check for $1,000. Dick’s
aunt and girl cousin arrive for a visit, and he is forced to pass
off the adventuress- as his disowned sister. Many complications
arise, culminating in Dicks being sent to jail, but everything turns
out all right in the end.
ROTHACKER ESTABLISHES SERVICE BUREAU IN CHICAGO
DOWNTOWN SECTION
IN line with its policy of affording its customers every possible
* convenience, the Rothacker Film Manufacturing Company has
established a service bureau in Chicago’s downtown district. This
company has taken over the entire suite of offices formerly oc-
cupied by the Chicago Grand Opera Company in the Auditorium
Building, Wabash Avenue and Congress Street.
This will be a complete service station in every particular, be-
sides housing the city sales department of the Rothacker Com-
pany. Here orders can be delivered so that they can be promptly
transmitted to the big Diversey Parkway laboratory of the com-
pany. Delivery of the finished product will be made from this
central point. Complete accommodations for out-of-town cus-
tomers will also be available.
PARAMOUNT SHORT SUBJECTS
(Travelogue, Pictograph and Cartoon — Three Reels)
REVIEWED BY H. S. FULD
IN the Burton Holmes Travelogue this week we have unusually
interesting and instructive scenic views. It starts off with “ In
Old Ireland ” and with the camera mounted on the roof of a
trolley car or omnibus we are taken along the “ Broadway ” of
Belfast. The City Hall and other public buildings along with
scenes of the traffic with the different public vehicles peculiar
to this section of the country are graphically shown. Next we
are taken to Dublin and to the Horse Fair where the contest for
jumpers is filmed. The water jump, the five-foot stone wall jump
are two of the most interesting. Some of the street scenes taken
on the way back from the fair are reversed and some amusingly
funny scenes are the result.
The Pictograph opens with good views of a newspaper in the
making, from the time the reporter brings in his story to the
finished paper. The linotyper, matrix machine and finally the
presses at work are all graphically shown. Motor cycles as used
in the army, as ambulance and also in trick riding are shown.
But what will probably make the biggest hit are the scenes posed
for by the New York Giants baseball team with Umpire “Bill”
Klem. First is shown a man “ running for first,” the first baseman
jumping for the ball and the umpire declaring the man out. By
slowing up the man is seen to reach the base while the baseman
is still in the air and is consequently “ safe.” A number of similar
scenes are shown up by the “ slow camera ” showing how the
umpire can err in close decisions.
The Bray Cartoon has the adventure of O U Rooster, a “ gay
flirt ” and a “ chorus chicken,” which is an amusing comedy con-
ception to say the least. On the same reel is “ The Busy Life
of an Orbweaver.” It shows the spider spinning its silky web;
capturing a grasshoper and smothering it in silky meshes and
other instructive scenes in the busy life of the spider.
“THE TORCH BEARER”
(Mutual Masterpiece — Five Reels)
REVIEWED BY E. DRAW
THIS picture affords an excellent opportunity for the display
of the dramatic talents of William Russell. It is just the type
of story which demands the vigor and virile interpretation which
characterizes Mr. Russell’s work and makes him particularly suited
for the role of the rigid minded and aggressive newspaper man
John Knox. Charlotte Burton also brings her versatility into play
as Janet Dare.
The story is rather interesting as it deals with political in-
trigue, although as a matter of fact a hundred plots have been
written around this same theme. The action is swift and the
interest well maintained.
The photography, settings and locations are all good, and the
production capably handled by William Russell. It is safe to
say that this film will find favor with the majority of audiences.
John Huntley Knox, owner of the Boston Star, opposes a cor-
rupt ring of politicians with his newspaper and is aided by William
Wendell. The gang threaten John, declaring that his father killed
a man out West.
This threat is followed by a series of political mob fights. Janet
Dare arrives from Wyoming bringing with her a strong box carry-
ing the personal effects of her father who was a rancher. Janet
falls in love with John. It is later discovered that the box con-
tains a confession signed by a Mexican on his deathbed that John’s
father was innocent. Janet is kidnapped by the politicians, but is
rescued by John. The politician is beaten, John’s candidate is
elected to office and the film ends pleasantly with Janet and
John as the center of attraction.
LOBBY DISPLAY FRAME
SPECIALISTS
MENGER & RING, Inc.
NEW YORK CHICAGO ATLANTA, GA.
■S04W. 42ml St. 2021 Federal St. Southern Theatre Equipment Co.
2400
MOTION PICTURE NEWS
Vol. 14. No. 15
I I
Tabloid Reviews for the Busy Exhibitor
PRODUCTIONS FROM ALL PROGRAMS
GENERAL FILM SERVICE
“ Money to Burn.” (Essanay. Two reels.
Tues., Oct. 10.) — This comedy-drama not shown
for review; the story follows: Major Gray, who
lives in a small town in the North, believes that
the Civil War is still raging. He is reputed to
be extremely wealthy, and when Helen, his niece
and only relative, questions him about it, he in-
sists that he is saving money to further the Con-
federate cause. Helen becomes the stenographer
in the town hotel. Dislike of Carew, a guest, is
a common bond between the girl and Lawrence,
a young salesman. Carew tries to woo the girl
for the fortune she will inherit. Failing in this,
he wins the old man’s confidence. Later, when
the old man dies, Carew takes his entire fortune
and disappears. Later a large bundle is sent to
Helen. It is her uncle’s fortune — a bale of Con-
federate monev. In the cast are Lillian Drew,
John Lorenz, Edmund F. Cobb and Arthur Bates.
“ Canimated Noos Pictorial, No. 17.” (Essa-
nay. Split reel. Wed., Oct. 11.) — In this release
Wallace Carlson, the cartoonist, presents his lat-
est burlesue of the news weeklies. The second
half of the reel is taken up with North American
scenic.
‘ Lost — Twenty-four Hours.” (Essanay. Three
reels. Sat., Oct. 14.) — Reviewed at length else-
where in this issue.
“The Battered Bridegroom.” (Kalem. Fri.,
Oct. 13.) — This single-reel Ivy Close comedy,
which is the last of this series by the way, was
written by Samuel J. Taylor and staged under
the direction of Robert Ellis. It has to do with
a young girl, whose parents are endeavoring to
force her into an onerous marriage, and her
rescue by her young lover. Much of the comedy
element depends on the work of Henry Murdoch
as a typical motion picture barber, and the in-
corporation of the old chase idea modernized and
brought up to date.
“The Girl from ’Frisco.” (Kalem. Wed., Oct.
11.) — “The Reformation of Red Dog.” Re-
viewed at length elsewhere in this issue.
“The Love Magnet.” (Kalem. Tues., Oct.
10.) — Ham and Bud have a fine time in this
single-reel Ham comedy. Bud in order to win
the affections of a beautiful young girl buys a
love magnet and not only attracts her but every
pretty girl that comes anywhere near him. Ham,
jealous, goes and steals a magnet, but this one
has the power of only attracting old maids.
There follows a change of magnets by the two
and then a chase in which the two groups of
women chase Ham and Bud into the sea. The
magnets are so powerful, however, that they at-
tract two mermaids from the bottom of the sea,
and the picture closes with Ham and Bud swim-
ming about in their arms.
"To Save the Special.” (Kalem. Sat.. Oct.
14.) — This is one of the most exciting and thrill-
ing episodes ever shown in “ The Hazards of
Helen ” railroad series, and that is high praise.
Helen Gibson, on the back of a galloping horse,
pursues a runaway that is really running away,
and jumping from the back of her own horse to
that of one of the runaways, succeeds in guiding
the team to the edge of a cliff, where the wagon
goes over the brink, exploding the load of dyna-
mite which it carried. It is a mighty fine picture
mighty well done.
“ Converging Paths.” (Selig. Two reels.
Mon., Oct. 9.) — This release, evidently made
some time ago, would have been considered good
three or four years ago, but is somewhat anti-
quated now. The story is one of the highly moral
and highly improbable kind that used to be pop-
ular. The players do not make any effort to pre-
sent fine shades of meaning, they merely act as
lay figures in carrying out the rather pointless
story. The photography and settings are not al-
ways of a high grade. The cast consists of
Robyn Adair, Virginia Kirtley, Leo Pierson and
Eugenie Forde. Nell is a country girl and Dan
is a product of the slums. Their life paths are
far removed until Nell goes to the city. Dan,
out of work, sinks lower and lower, and finally
becomes a pickpocket. One day Dan snatches
Nell’s purse from her hand, causing her to be
thrown out of her hoarding house by the irate
landlady. Sick at heart, she goes to a local
rescue mission for a night’s lodging. Dan pur-
sued by the police, hides in this mission. Thus
their pathways come together. Dan is suddenly
converted and becomes an honest farmer. Some
years later he goes back to the city and claims
Nell as his wife.
“A Mistake in Rustlers.” (Selig. Sat., Oct.
14.) — While this Western is not as good as some
of the recent Selig releases, it is yet good enough
to make a hit with audiences that like cowboy
acting. The photography is poor in spots. Excel-
lent horsemanship is introduced throughout the
picture. Tom Mix directed and takes the lead.
In his support are Victoria Forde, Sid Jordan and
Leo Maloney. Tom and Vicky are sweethearts.
Buck, a cattle rustler, is jealous when Vicky gives
Tom a silk handkerchief. Buck steals this pres-
ent, goes to a neighboring ranch, ties up a calf
with it, and starts to brand the animal. He
purposely delays this operation until the ranch
owner comes into sight. The owner sees the
rustler riding away, sees the silk handkerchief,
and knowing it to be Tom’s, sends the sheriff
after the innocent man. Meanwhile Vicky has
discovered who the real cattle thief is, and rides
to tell the sheriff. The sheriff’s posse has sur-
rounded Tom’s cabin when Vicky rides up and
explains the affair.
“ A Grain of Suspicion.” (Vim. Wed., Oct.
4.) — This is a comedy featuring Harry Meyers
and Rosemary Theby, and the plot hinges on a
husband’s jealousy coupled with his stinginess as
to “ pin money,” almost breaking up a home.
It is only a fair number and does not come up
to the standard set by Meyers and Theby in
other releases from the same company. The story
is very “ forced,” but the acting of the princi-
pals and the good photography tend in a way to
make up for this fault. There are quite a few
laughs and the sub titles are quite funny in them-
selves. It makes an acceptable release' but noth-
ing extra.
The Fable of the Kid Who Shifted His Ideals
to Golf, and Finally Became a Baseball Fan and
Took the Only Known Cure.” (Essanay. Wed.,
Oct. 4.) — This George Ade fable not shown for
review ; the story follows. There once was a
Messenger Boy who thought Jess Willard was
the King of Men. He forgot his Ideal when he
Hooked a job as Caddy, and listened to the Poor
Nuts rave about Tough Lies and Bum Ap-
proaches. Then the Kid got the baseball Fever.
When the Fan came to Life’s Ninth Inning, his
Better Half pleaded for a final message. His lips
moved. He wanted to know if there was any-
thing in the morning papers about the condition
of Heine Zimmerman’s kneecap. Moral : There is
a Specific Bacillus for every Classified disease.
MUTUAL PROGRAM
Reel Life. Mutual Magazine. (Mon., Oct. 2.) —
An important section of the reel is devoted to
explaining how the lines in the palm of the hand
betray character and foretell the future. This is
followed with a picture of a man whose arms
have been cut off at the elbow, yet he is able to
earn a living by fancy writing. The third section
of the reel is a reproduction of a baseball game
played during the world’s series last season by
Boston and Philadelphia. If there is a demand
for more ball games with the actual reproduction
of plays by automatons, the Gaumont Company
will give the world’s series of 1916.
“ A Touch of High Life.” (Vogue. Sun., Oct.
8.) — This is one of the best comedies seen recent-
ly. The fun is fast and furious throughout and
it will afford excellent amusement for any audi-
ence. Paddy, the street sweeper, finds Arthur,
who is slightly the worse for liquid refreshment,
staggering along the street. He takes him home
to his room to sleep it off and Arthur is so much
obliged to him that he insists that Paddy should
take his wallet and go out to have a good time.
The street sweeper dresses up and starts for the
beach with a letter of introduction to some girls
which Arthur’s sweetheart had given him. Ar-
riving at the summer resort, he finds himself the
centre of attraction, until a life guard comes
along. Paddy bribes the man to let him have his
suit. The girls all fall for him — that is, all but
Gypsy, Arthur’s sweetheart. In the meantime
the young spendthrift has awakened in Paddy’s
room and is hastening with the assistance of the
police to the point where the sweeper is enjoying
himself. Gypsy and Arthur are reunited, and
Paddy gets off as easy as it could be expected.
The cast includes Paddy McGuire, Arthur Moon
and Gypsy Abbott.
“ Slicking the Slicker.” (Beauty. Tues., Oct.
3.) — Quite a fair comedy, which will create a
good deal of enjoyment. Barney, with the aid of
Gertie, determines to get the best of the rest of
the bunco gang, who have frisked Barney of the
stake he has just made. Barney disguises himself
as a rube, lets the gang trim him at cards, then
tells them that unless he can sell his farm he can-
not go on with the game. Gertie takes them aside
and tells the men that she knows the farm, and
that though the rube does not suspect it, there is
oil on it. The gang offers Barney the money
they have won from him, but he refuses to sell.
They finally dig up all they can find and receive
a deed to the farm in exchange. On inspecting
the farm they find that there is no oil. In this
way the slickers are slicked. The cast includes
Orral Humphrey. Jo Taylor, Joe Massey.
“ See America First.” (Gaumont. Mon., Oct.
2.) — -Some remarkably effective pictures of Lake
Placid, Paul Smith’s and Saranac have been se-
cured. The advantages of the Adirondacks lie in
their combination of natural charm and comforts
of civilization. One can enjoy life at a palatial
hotel, lodge or club, and then by going a few
miles find himself in a comparative wilderness.
These scenes have been transferred to the screen
to give spectators an idea of the unlimited and
wonderful possibilities of this region. On the
same reel there is a Gaumont Kartoon Komic ani-
mated by Harry Palmer.
“The Pawnshop.” (Mutual-Chaplin. Mon.,
Oct. 2.) — “ The Pawnshop ” has considerable
plot, but not enough of the dramatic to get into
the way of Chaplin’s irresistible comedy. He is
funny all the way through, with a thrill or two
introduced as he goes along. The story, sce-
nario and direction are all in Chaplin’s hands.
Charlie is a clerk in a pawnshop owned by the
father of Edna. Rand, another employee, is jeal-
ous because Edna prefers Charlie, and they are
constantly fighting. Campbell comes to shop
ostensibly to pawn an umbrella. He finds no one
to attend to him, so he pretends to steal the cash
register. He is stopped by the entrance of Edna.
To cover himself he says he would like to buy
the business. While the pawnbroker and Camp-
bell are discussing the possibilities of the business
a fight is going on between Charlie and Rand in
the kitchen. The pawnbroker goes in to settle
the disturbance and Charlie quickly hides in a
trunk. Meanwhile Campbell intends to steal
some valuables from the vault but is struck on
the head and rendered unconscious by Charlie,
who thus saves the pawnbroker a heavy loss.
INTERNATIONAL
“Beatrice Fairfax.” (Episode 8.) The title of
this, “ At the Ainsley Ball,” almost tells the entire
story. The interest that has been kept alive in the
series, as each episode, complete in itself, unreels
itself, is remarkable to say the least. At no point
in this number is the beholder able to turn away
even for a moment for fear he may miss some-
thing.
A title hunter attempting to elope with an
heiress is frustrated by Beatrice and her partner
Jimmy Barton, as he is essaying to escape with
the jewels of the girl. Grace Darling and Harry
Fox keep up their good work, and Mae Hopkins
makes an acceptable heiress. The interiors are
exceptionally good in this number and the photog-
raphy up to the standard.
“ Beatrice Fairfax.” (Episode 9.) In this
episode, which is one of the most absorbing of
any so far, Miss Fairfax and Jimmy manage to
secure a packet of letters from the home of a
blackmailing editor, and thereby save a young
matron an unenviable position. The title, “ Out-
side the Law,” tells just how far they go to ac-
complish their ends.
October 14, 1916
MOTION PICTURE NEWS
2401
This is another number that bears out the
point, “each complete in itself,” and again a
most acceptable number is forthcoming. The act-
ing is up to the standard of the rest of the series,
the photography is good, and if such a thing
were possible, the story or plot is the best of the
series as far as it has gone. The stories have all
been so interesting that it is hard to say that one
is “ the best.”
Hearst-International News Pictorial, No. 77.
(Tues., Sept. 26.) — National Guard leaves San
Antonio, Texas, for hike; President Wilson speaks
at Shadow Lawn, N. J. ; Pacific Highway bridge
over Upper Sacramento River completed, Duns-
rauir. Cal.; 14th Regiment returns to New York
City ; confiscated liquor burned, Jackson County,
Ore. ; on the western front with the German
forces, France; Piping Rock Hunt Club horse
show, New York; fashions worn by Carol Mc-
Comas; views from near Salonika, Greece; steam-
er Bay State battered on shore, Portland, Me.
Hearst-International News Pictorial, No. 78.
(Fri., Sept. 29.) — National Guard arrives in El
Paso, Texas, after ninety mile hike from San
Antonio; Columbia University practices football.
New York City; views near Salonika, Greece;
fashions ; college stunts between freshman and
sophomore of University of Southern California,
Los Angeles; Chinese-Catholics hold ceremony,
Mago, China ; war tractors demonstrated in Pe-
oria, 111.; school children enjoy outing, Berlin,
Germany ; polo game, Philadelphia, Pa. ; on the
western front in Europe.
PATHE EXCHANGE, INC.
“A Nation’s Peril.” (Pathe. Two reels.) — -
A melodrama in which foreign spies attempt to
secure important plans from an American army
officer. They go about it in a familiar way, us-
ing a woman as a tool, but she falls in love with
the officer and ends the game by blowing up the
launch on which her former confederates are
escaping with duplicate plans. This is done in
true melodramatic fashion and manages to work
up considerable excitement. The acting is the
old school, the principals driving home the signifi-
cance of their expressions by trouping in the
face of the camera. Crane Wilbur, Paul Panzer
and Octavia Handworth are the leads.
“The Grip of Evil.” (Balboa. Two reels.
Thirteenth episode.)—" The Grip of Evil ” has
developed in its recent chapters into a serial, as
in this chapter, entitled “ Judge Not,” the story
begun in the twelfth number is continued on. It
has to do with social reform and the conversion
of a capitalist who thought that criminals could
never go straight, until one of them proves him-
self gTateful for the help extended by his daugh-
ter by giving himself up for a crime committed
bv the son. This makes interesting entertain-
ment all the way.
“The Shielding Shadow.” (Astra. Two reels.
Fifth episode.) — -The mysterious mask and hands
are most prominent in this number of the serial
entitled “Through Bolted Doors.” Leontine and
her husband both seek the confession signed by
One Lamp Louie and the former is successful in
procuring it through the assistance of the mystic
personality. Afterward, however, it is taken from
her and destroyed by One Lamp Louie himself.
There is a good bit of comedy and many thrilling
bits to this number, which keeps the pace set by
the preceding four to a satisfactory degree.
“ Luke and the Bang Tails.” (Rolin.) — This
comedy, staged with Luke and the usual support-
ing cast, takes place in the stables and about a
racing track, which field offers an unusually gen-
erous supply of opportunities to pull new and
highly laughable gags. The action is fast and
furious all the way. As a slapstick it ranks with
the very best of the one-reelers.
“ Betty at the Wedding.” (Florence Rose
Fashions. No. 6.) — Aside from displaying the
fashions in great abundance, this release is prob-
ably the best staged piece that Miss Rose has
produced. The settings are good and the in-
cidental business that Miss Rose has worked into
the scenes is natural. As for the fashions, which
of course have to do with weddings, they are no
doubt the latest things, displayed on models who
are very pretty.
Pathe News, No. 78. (Wed., Sept. 27.) — Mili-
tary parade, El Paso, Texas; New York Giants
in midst of long winning streak, New York City;
views from Salonika, Greece; primitive methods
of farming in American backwoods ; on the west-
ern front in the war zone ; Mayor Thompson
starts marathon, Chicago, 111. : fire wipes out
Phoenix, N. Y. ; dozen hurt in subway crash,
New York City.
Pathe News, No. 79. (Sat., Sept. 30.) — Presi-
dent Wilson arrives in Baltimore, Md. ; schools
reopen, New York City; police rookies direct
traffic, New York City; best boy scout receives
medal from President Wilson, Long Branch,
N. J.; exhibition of caterpillar tractors; animated
cartoon by L. M. Glackens ; more scenes from
the western war front ; Australian troops scarred
from battle leave London, Eng., for home; Bish-
op of London describes war conditions to large
crowd, London, Eng. ; exhibition of new life belt,
Chicago, 111.
UNIVERSAL PROGRAM
“Almost Guilty.” (Nestor. Mon., Oct. 9.) —
In this comedy by Walter Newman, the Nestor-
ites offer a highly pleasing picture. It concerns
the antics of the groom and the best man on the
night before the wedding and how they come to
believe themselves guilty of murder. Eddie Ly-
ons, Lee Moran and Priscilla Dean are cast in
the principal parts and get the full worth from
their roles.
“ Cheaters.” (Gold Seal. Three reels. Tues.,
Oct. 10.) — Lack of good technique in the writing
of this scenario has resulted in a rather uncon-
vincing picture that draws generously on coinci-
dence to put several of its points over. It is a
story of society and crooks in which the heroine
comes under suspicion for stealing. Mary Fuller
is cast in the lead part and receives support from
Harry Spingler, Paul Panzer and others. Lucius
Henderson directed.
Mollie Malone and Jack Nelson in “ Her Idol ”
(Universal)
“ Behind Life’s Stage.” (Universal Special.
Two 'reels. Thurs., Oct. 12.) — A story suited
generally for juveniles, concerning itself with a
struggling milliner’s apprentice and her little sis-
ter. It concerns some clever double exposure
work and altogether makes, a very fair release of
its kind. Flore Parke De Haven is seen in the
leading role, while others are Charles Cummings,
Margaret Whistler and William Welsh. Alan
Holubar is the author.
“A Soul at Stake.” (Imp. Two reels. Fri.,
Oct. 13.) — This film, which is of mediocre quality,
is about a gambler who rescues a girl from the
clutches of Chinese slavers. There is some sus-
pense in the scene where the gambler plays cards
for the girl with the Chinaman, but on the whole
the big situations are not very well brought out
and there are several stary characters. The di-
rector has employed the cutback so many times
that the story is not even. William Garwood and
Lois Wilson are the leads.
“Night Shadows.” (Bison. Two reels. Sat.,
Oct. 14.) — A good heart interest story is present-
ed in these reels midst a novel setting, although
it would have been for the picture’s betterment
had some of the fight scenes been shortened. We
get too much of them. Otherwise the picture is
very good, well produced and keeping one’s inter-
est at a high pitch throughout. Willis Robards
directed. There are no familiar faces in the cast.
“When Little Lindy Sang.” (Powers. Sun.,
Oct. 15.) — A highly entertaining juvenile drama
in which a little colored school girl, generally
despised by her classmates, saves them all from
panic when the school house burns by singing
at the top of her lungs. Olga Printzlau wrote
the scenario and Lule Warrenton directed. For
children’s entertainments it is excellent.
“ The Oil Smeller.” (Joker. Sat., Oct. 14.)—
Ernie Shields in his comical role of Lord Helpus
in search of oil in the West, puts this picture
over in good style. Instead of oil he discovers
Indians and makes off with the daughter of the
tribe. The business, chiefly that taking place in
the camp of the modernized Indians, is very
funny.
Universal Animated Weekly, No. 40. (Wed.,
Oct 4.) — Subway wreck, New T ork City ; naval
boat races, Chicago, 111. ; pictures of Army foot-
ball game from which public was barred. West
Point N Y ' Henry Ford at Universal City,
Cal.; children’s fashions; President Wilson and
ex-Tudge Hughes campaigning; Thomas A. Edi-
son meets old fellow telegraphers Menlo Park
N J ; wreckage of Zeppelin brought down over
Enfield. Eng.; Astor Cup race on at Sheepshead
Bay, N. Y. ; cartoons by Mayer.
Selig-Tribune, No. 78 ^^5^28.)^
Funeral of ex-Mayor Seth Low, N Chi-
-ciety gir' wetirs wooc len s ho^ y Cal.;
® S ’Coxe** %idarUc8«%!Sib&,
3°arn Diego°Ca°!.:; result of bombardment on Ver-
dun, France.
Selig-Tribune No. 79 (Mon Oct 20-Steam-
er Bay State hits rock off 0h mnk
>a,l f^eA^:*teUdTnexas\ Indian congress held. on
oy Chicago Tennis Club, Chicago, I •
tatement of the °y"ter^iPAu^sT of
rSfpicUhN^s .Published weekly at New
n / k off . a\vh o Sh av' i n g*^ bee !
lg to "law, dePf^XnSPictureatNeVs and that
ess manager of Motion rici knowledge and
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ity ; managing : city 7 business manager,
rASrW^l" » avenue. New
"AfiV'.l.e owners are : Motion
1C, 729 Seventh eY'f total amount of
ildmg on^,perA Johnston, 729 Seventh avenue,
OCY re- E Kendall Gillett, 729 Seventh avenue,
teniie, N. Y. C. ; ^cy S^ Alden.^72 ev|n
I. Cl Carl Tucker, 729 Seventh
TThatVe 'taown bondholders, mortgagees and
trss us
> i E Ss?K.*5 appear
Sl 'Slent’s embracing’ affiant’s ?„1, Lowl-
in ta. ‘ ii s t a re iii c circurastances and con-
tmnlundir which stockholders and security
id this affiant has no reason to believe that any
her person, association or corporation has any
teresfafrect or indirect in the said stock, bonds,
other securities^han^so ^ated^h.m. ,
Business Manager.
Sworn to and subscribed before me this 21st
y of September, 1*%ERMA^ FULD,
Notary Public, Kings County, Kings County
erk’s No. 49, Kings County Register No. 8050,
:w York County Clerk’s No. 114. New York
‘jyister No. 8118. . _ . _ „
2402
MOTION PICTURE NEWS
Vol. 14. No. 1;5
Calendar of Coming and Current Releases
lllllliiiillllHIllllllllllllill
GENERAL FILM PROGRAM
RELEASES FOR CURRENT WEEK
RELEASES FOR COMING WEEK
Monday, October 9, 1916.
BIOGARPH — A Tale of the Wilderness (Dorothy Ber-
nard), D., 1000 (Re-Issue) 21260
SELIG — Selig-Tribune, No. 81, News, 1000 21259
SELIG — Converging Paths, D., 3000 21256
VITAGRAPH— Billy’s Melodrama, C., 1000 21258
Tuesday, October 10, 1916.
BIOGRAPH — A Pueblo Legend (Mary Pickford), D.,
2000 (Re-Issue) 21264
ESSANAY — Money to Burn, Com. D., 2000 21261
KALEM — The Love Magnet (Ham & Bud and Ethel
Teare), C., 1000 21263
Wednesday, October 11, 1916.
ESSANAY — Cannimated Nooz Pictorial, No. 17, Cart.,
and 500 ft? Sc., split reel 21266
KALEM — The Reformation of “Dog Hole” (10th of
the “Girl from ’Frisco” Series), D., 2000 21268
VIM — Their Installment Furniture (Harry Meyers and
Rosemary Theby), C., 1000 21267
Thursday, October 12, 1916.
SELIG — Selig-Tribune, No. 82, News, 1000 21270
VIM — The Candy Trail (Plump and Runt), C., 1000.... 21271
Friday, October 13, 1916.
KALEM — The Battered Bridegroom ( Ivy Close), C.
, 1000 ' 21275
KNICKERBOCKER STAR FEATURE— From the
Deep (Joyce Moore and Daniel Gilfether) D., 3000 21272
VIM — Watch Your Watch (Pokes and Jabs), C., 1000 21277
VITAGRAPH — The Mayor’s Fall From Grace (Anne
Schaefer and Jack Mower), C., 1000 21276
Saturday, October 14, 1916.
ESSANAY — Lost Twenty-Four Hours, Com., 3000.... 21278
KALEM — To Save the Special (H. of H. Series), D.,
1000 21281
SELIG — A Mistake in Rustlers (Tom Mix) 21282
VITAGRAPH — No Broadway Star Feature This Week
Monday, October 16, 1916.
BIOGRAPH — The White Rose of the Wilds (Blanche
Sweet), D., 1000 (Re-Issue)
SELIG — Selig-Tribune, No. 83, News, 1000
SELIG— Only a Rose, D., 3000
VITAGRAPH— The Curse of the Forest, Ed., 1000....
Tuesday, October 17, 1916.
ESSANAY — The Fable of the Kittenish Superanns and
the World-Weary Snipes (George Ade Comedy),
2000
KALEM — A Saurkraut Symphony (Ham & Bud and
Ethel Teare & Henry Murdoch), C., 1000
Wednesday, October 18, 1916.
ESSANAY — Dreamy Dud in the African War Zone,
Cart.-C., and 500 ft. Sc., Split reel
KALEM — The Yellow Hand (Eleventh of the “Girl
From ’Frisco” Series), D., 2000
VIM — A Persistent Wooing (Meyers and Theby), C.,
1000
BIOGRAPH — Classmates (Blanche Sweet), D., 3000
(Re-Issue)
Thursday, October 19, 1916.
SELIG — Selig-Tribune, No. 84, News, 1000
VIM — A Precious Parcel (Plump and Runt), C., 1000..
Friday, October 20, 1916.
KALEM — The Code Letter (First of the “ Grant, Po-
lice Reporter ” Series, with George Larkin and
Ollie Kirkby), D., 1000
KNICKERBOCKER STAR FEATURE — Treading
Pearls, D., 2000 (Joyce Moore and Frank Mayo)
VIM — Here and There (Pokes and Jabs), C., 1000
VITAGRAPH — The Fasters (Mary Anderson), C., 1000
Saturday, October 21, 1916.
ESSANAY— Marooned, D., 3000
KALEM — A Daring Chance (H. of H. Series), D., 1000
SELIG — An Eventful Evening, C., 1000 (Tom Mix)....
VITAGRAPH — The Shot that Brought Happiness
(Leah Baird), D., 3000
MUTUAL FILM
(For Mutual Features see page 2406)
Monday, October 9, 1916.
AMERICAN — Citizens All, D., 2000 05093
Tuesday, October 10, 1916.
BEAUTY — That Sharp Note, C., 1000
Wednesday, October 11, 1916.
MUTUAL — Weekly No. 93, Topical, 1000
GAUMONT — See America First, Kartoon Kotnics and
500 ft. Scenic, Split reel
Thursday, October 12, 1916.
GAUMONT — No release scheduled this day
Friday, October 13, 1916.
THANHOUSER — At the Edge of the Aqueduct, D.,
2000
CUB — Inoculating Hubby, C., 1000
Saturday October 14, 1916.
CUB — Those Primitive Days, C. 1000
CUB — Their College Capers, C., 1000
Sunday, October 15, 1916.
VOGUE — Ducking a Discord, C., 2000
GAUMONT — “Reel Life,” Magazine Reel, 1000
05095
05097
05098
05099
05101
05102
05103
05104
05106
(For Mutual Features see page 2406)
Monday, October 16, 1916.
AMERICAN— The Franchise, D„ 2000 05107
Tuesday, October 17, 1916.
MUTUAL— The Law of Nature, D., 2000 05109
Wednesday, October 18, 1916.
MUTUAL— Mutual Weekly, No. 94, Topical, 1000.... 05111
GAUMONT — See America First, Sc., and Kartoon
Komics., Cart.-C., Split reel 05112
Thursday, October 19, 1916.
GAUMONT— Looking Westward, D., 2000 05113
Friday, October 20, 1916.
CUB— He Wouldn’t Tip, C., 1000 05115
Saturday, October 21, 1916.
CUB — That Doggone Baby, C., 1000 05116
CUB — The Deacon’s Widow, C., 1000 05117
Sunday, October 22, 1916.
VOGUE— Her Painted Pedigree, C., 2000 05118
GAUMONT—" Reel Life,” Magazine Reel, 1000 05120
October 14, 1916
MOTION PICTURE NEWS
24G3
Calendar of Current and Coming Releases
iiiiiiiiiiiiiiiiiiiiiii
UNIVERSAL PROGRAM
RELEASES FOR CURRENT WEEK
Week of October 9, 1916.
SPECIALS.
UNIVERSAL SPECIAL — Breaking Into Society (No.
9 of “Timothy Dobbs, That’s Me” Series), C.,
2000 01832
UNIVERSAL SPECIAL — A Daughter of Mars (No. 9
of “Liberty”), D., 2000 01833
SPECIAL REX — Title Not Decided, One reel 01834
SPECIAL BIG U — Title Not Decided, One reel 01835
SPECIAL LAEMMLE — The Prowlers of the Jungle,
D„ 1000 01836
SPECIAL IMP — The Perjurer (King Baggot), D., 1000 01837
Monday, October 9, 1916.
RED FEATHER — See Feature Releases (Page 2406)..
NESTOR — Almost Guilty, C , 01821
Tuesday, October 10, 1916.
GOLD SEAL — Cheaters (Mary Fuller), D., 3000 01822
Wednesday, October 11, 1916.
L-KO — Lured But Cured, C., 2000 01823
ANIMATED WEEKLY — Weekly No. 41, News, 1000 . 01824
Thursday, October 12, 1916.
UNIVERSAL SPECIALS — Behind Life’s Stage (Flora
Parker De Haven), D.,'2000 01825
POWERS — The Beautiful Temples of Ceylon as seen
by Dr. Dorsey, Ed. 1000 01826
Friday, October 13, 1916.
IMP — A Soul at Stake, D., 2000 01827
NESTOR — It’s All Wrong, C., 1000 01828
Saturday, October 14, 1916.
BISON — Night Shadows, D., 2000 * 01829
JOKER — The Oil Smeller, C., 1000 01830
Sunday, October 15, 1916.
POWERS — When Little Lindy Sang, Juv.-D., and Di-
plomacy Cart., Split reel 01831
RELEASES FOR COMING WEEK
UNIVERSAL SPECIAL— Fame at Last (Timothy
Dobbs— No. 10), C., 2000 01850
UNIVERSAL SPECIAL— “ Liberty,” No. 10, D„ 2000. 01851
SPECIAL LAEMMLE— Title not decided (One reel) 01852
SPECIAL BIG U— Title not decided (One reel) 01853
SPECIAL IMP — Title not decided (One reel) 01854
SPECIAL VICTOR— Title not decided (One reel).... 01855
SPECIAL REX— Title not decided (One reel). 01856
Monday, October 16, 1916.
RED FEATHER— See Feature Releases (Page 2406). 01838
NESTOR— His Own Nemesis, C., 1000 01839
Tuesday, October 17, 1916.
GOLD SEAL— The Wrath of Cactus Moore, D„ 3000. 01840
Wednesday, October 18, 1916.
LAEMMLE — Through Baby’s Voice, D., 2000 01841
L-KO— Safety First, C„ 1000 01842
ANIMATED WEEKLY— Weekly, No. 42, News, 1000 01843
Thursday, October 19, 1916.
IMP— The Eel, D., 2000 ' 01844
Friday, October 20, 1916.
NESTOR — Pat’s Pasting Ways (Pat Rooney), C., 1000 01845
Saturday, October 21, 1916.
BISON — The Conspiracy, D., 2000 01846
JOKER — Beans and Bullets, C., 1000 01847
Sunday, October 22, 1916.
VICTOR— Main 4400, C„ 2000 01848
L-KO — She Wanted a Ford, C., 1000 01849
UNICORN PROGRAM
Monday, September 18, 1916.
HIAWATHA — The Cave in the Canyon, D., 1000 907A
GAYETY — The Taming of the Crew, C., 1000 907B
PURITAN— Faith, D., 1000 907C
Tuesday, September 19, 1916.
RANCHO — The Tornado, D., 2000 908A
JUDY — A Village Hypnotist, C., 1000 908B
Wednesday September 20, 1916.
UTAH — The Broncho’s Brand, D., 1000 909A
GAYETY — A Miserly Mason, C., 1000 909B
SUPREME — Man’s Make-up, D., 1000 909C
Thursday, September 21, 1916.
LILY — The Trust of Kings, D., 2000 910A
HIPPO — Lazy Lulu, C., 1000 910B
Friday, September 22, 1916.
UTAH — Hostile Tribes, D., 1000 911A
HIPPO — Following Father’s Footsteps, C, 1000 91 IB
SUPREME — The Sport of Law, D., 1000 911C
Saturday, September 23, 1916.
GAYETY — Breaking Up House, C., 2000 912A
SUNSET — Consequences, D., 1000 912B
Sunday, September 24, 1916.
LILY — Heredity’s Mark, D., 2000 913A
JOCKEY — A Modern Jonah, C., 1000 913B
Monday, October 2, 1916.
SUPREME— Pen and Sword, D„ 2000 914A
JUDY — Jenkins the Janitor, C., 1000 914B
Tuesday, October 3, 1916.
LILY— Thru the Wall, D., 1000 915A
RANCHO — The Mysterious Ranger, D., 1000., 915B
JUDY — His Sister Beau, C., 1000 915C
Wednesday, October 4, 1916.
JOCKEY— The Country Sheriff, C., 2000 916A
PURITAN— The Convict, D., 1000 916B
Thursday, October 5, 1916.
HIAWATHA— Bud Wilson’s Romance, D., 1000 917A
HIPPO — Rubes and Cabarets, C., 1000 917B
SUNSET— A Daring Mission, D., 1000 917C
Friday, October 6, 1916.
SUPREME— The Guilty One. D., 2000 918A
PURITAN— The Live Corpse, C., 1000 918B
Saturday, October 7, 1916.
BUFFALO— Nobody’s Claim, D., 2000 919A
JUDY— The Model, C., 1000 919B
Sunday, October 8, 1916.
LILY— The Web, D„ 3000 920A
2404
MOTION PICTURE NEWS
Vol. 14. No. 15
RELEASE DATES FOR READY REFERENCE
MlliaillllllMIllllBI
GENERAL FILM PROGRAM
BIOGRAPH
8 — 28. A Change of Spirit, D 1000
8 — 29. Enoch Arden, D 2000
9 — 4. Ida's Promise, D (Re-issue) 1000
9 — 6. Man’s Enemy, D (Re-issue) 3000
9 — 11. For the Son of the House, D 1000
9 — 12. A Blot on the 'Scutcheon, D 2000
9 — 18. The Unveiling, D. (Re-Issue) 1000
9 — 20. Strongheart, D. (Re-Issue) 3000
9 — 25. The Sunbeam, D. (Reissue) 1000
9 — 26. The Wedding Gown, D (Re-Issue) .. .2000
10 — 2. An Indian's Loyalty, D. (Re-Issue) .. 1000
10 — 4. Under the Gaslight, D. (Re-Issue) ... 3000
10 — 9. A Tale of the Wilderness, R. (Re-
Issue) 1000
10 — 10. A Pueblo Legend, D. (Re-Issue) .. 2000
ESSANAY
8 — 29. His Stolen Fortune, D 2000
8 — 30. Vernon Howe Bailey’s Sketch Book
of Washington, Cart., and 500 ft., Sc.
Split reel
9 — 2. The Higher Destiny, D 3000
9— 5. The Pacifist, C 2000
9 — 6. Canimated Nooz Pictorial, No. 15
Cart., and 500 ft., Sc Split Reel
9 — 9. A Million for a Baby, D 3000
9 — 12. The Greater Obligation, D 2000
9 — 13. The Fable of the Slim Girl Who Tried
to Keep a Date That Was Never
Made. C 1000
9 — 16. The Woman Always Pays, D 3000
9 — 19. When Justice Won, D 2000
9 — 20. Canimated Nooz Pictorial, No. 16,
Cart., and 500 ft., Scenic Split Reel
9 — 23. The Way of Patience, D 3000
9 — 26. Peter the Hermit, D 2000
9 — 27. Dreamy Dud Has a Laugh on the
Boss, Cart., C 1000
9 — 30. Twin Fates. D 3000
10 — 3. An Old-Fashioned Girl, D 2000
10 — 7. His Little Wife, D 3000
10 — 10. Money to Burn, Com., D 2000
10 — 11. Canimated Nooz Pictorial. No. 17
Cart., and 500 ft., Sc Split Reel
10 — 14. Lost Twenty-four Hours, Com 3000
KALEM
9 — 1‘3. The Treasure of Cibola (Sixth of the
Girl from 'Frisco Series), D 2000
9 — 15. The Mysterious Double (Ivy Close). 1000
9 — 16. The Hoodoo of Division “ B ” (Haz-
ards of Helen Series), D 1000
9—19. The Mud Cure, C 1000
9 — 20. The Gun Runners (7th of the “ Girl
from 'Frisco Series), D 2000
9 — 22. The Pesky Parrott, C 1000
9 — 23. Defying Death, D 1000
9 — 27. Bumping the Bumps, C 1000
9 — 29. Rival Artists, C 1000
9 — 30. The Death Swing, D (H. of H. Se-
ries 1000
10 — 3. One Step Too Far, C 1000
10 — 4. The Web of Guilt, D (Girl from
Frisco No. 9) 2000
10 — 6. Stolen Plumage, C 1000
10 — 10. The Love Magnet (Ham and Budd
and Ethel Teare), C 1000
10 — 11. The Reformation of “Dog Hole”
(10th of the Girl from 'Frisco Se-
ries), D 2000
10 — 13. The Battered Bridegroom (Ivy
Close), C 1000
10 — 14. To Save the Special (H. of H. Se-
ries), D 1000
KNICKERBOCKER
9 — 22. A Lesson from Life, D 3000
9 — 29. For the Governor’s Chair, D 3000
10 — 6. The Better Instinct, D 2000
10 — 7. The Blocked Track, D 1000
10 — 6. The Better Instinct, D 2000
10 — 13. From the Deep, D 3000
LUBIN
7 — 22. Americans After All, C 1000
7 — 24. Otto the Salesman, C 1000
7 — 25. By Right of Love, D 2000
7 — 27. In the Hour of Disaster, D 3000
7 —29. It Happened in Pikersville, C 1060
8 — 8. Their Mother, D 2000
8 — 15. A Lesson in Labor, D 2000
S — 22. The Usurer’s Due, D 2000
8 — 29. For His Family’s Honor, D 2000
SELIG-TRIBUNE NEWS PICTORIAL
Issued every Monday and Thursday.
SELIG
8 — 21. Selig Tribune, No. 67, News 1000
8 — 24. Selig Tribune, No. 68, News 1000
8 — 26. Roping a Sweetheart (Tom Mix), C..1000
8 — 28. Out of the Mist, D 3000
9 — 2. Tom’s Strategy (Tom Mix), C 1000
9 — 4. His Brother’s Keeper, D 3000
9 — 9. Taming Grouchy Bill (Tom Mix), C.1000
9 — 11. The Pony Express, D. (Tom Mix)... 3000
9 — 16. In Jungle Wilds 1000
9 — 18. Into the Northland, D 3000
9 — 23. A Corner in Water (Tom Minx) .... 1000
9 — 25. Power of the Cross, D 3000
9 — 28. Selig Tribune, No. 78 News 1000
9 — 30. The Raiders, W. D. (Tom Mix) ....
10 — 2. In the House of the Chief, D 3000
10 — 7. The Canbyhill Outlaws, D 1000
10 — 9. Converging Paths, D 3000
10 — 14. A Mistake in Rustlers (Tom Mix)..
RELEASE DAYS
GENERAL FILM
Monday — Biograph, Selig, Selig-Tribune,
Vitagraph.
Tuesday — Biograph, Essanay, Kalem.
Wednesday — Biograph, Essanay, Kalem,
Vim.
Thursday — Selig-Tribune, Vim.
Friday — Knickerbocker Star Feature, Kalem,
Vim, Vitagraph.
Saturday — Essanay, Kalem, Selig, Vitagraph.
MUTUAL FILM
Monday — American, Vogue.
T uesday — V ogue.
Wednesday — Beauty, Mutual Weekly, Gau-
mont.
Thursday — Gaumont, American.
Friday — Mustang, Cub.
Saturday — Centaur.
Sunday — Beauty, Vogue, Gaumont.
UNIVERSAL FILM
Monday — Red Feather, Nestor.
Tuesday — Gold Seal, Victor.
Wednesday — L-Ko, Animated Weekly,
Laemmle.
Thursday — Victor, Big U, Powers.
Friday — Imp, Rex, Nestor.
Saturday — Bison, Laemmle, Joker.
Sunday — Rex, L-Ko, Imp.
VIM
9 — 6. The Chalk Line, C 1000
9— 7. Side Tracked, C 1000
9 — 8. A Bag of Trouble, C 1000
9 — 13. His Strenuous Visit (Myers & Theby) 1000
9—14. Stranded, C 1000
9 — 15. Payment in Full, C 1000
9 — 20. Love and Duty, C 1000
9 — 21. The Man Hunters, C 1000
9 — 22. Their Honeymoon Car, C 1000
9 — 27. Artistic Atmosphere, C 1000
9— 29. Tangled Ties, C 1000
10 — 4. A Grain of Suspicion, C 1000
10 — 5. Royal Blood, C 1000
10 — 6. Strictly Business, C 1000
10 — 11. Their Installment Furniture, C....1000
10 — 12. The Candy Trail (Plump and Runt),
10 — 13. Watch Your Step (Pokes and Jabs),
VITAGRAPH
8 — 28. The Fair Fare, C 1000
9 — 1. Love and Trout, C 1000
9 — 2. A Fool and His Friend, D 3000
9 — 4. It’s a Bear, C 1000
9 — 8. A Villainous Villain, C 1000
9 — 11. Bursting In and Out of Society, C. ..1000
9 — 15. Loot and Love, C 1000
9 — 16. The Thorn and the Rose, D 3000
9 — 18. A Perfect Day, C 1000
9 — 22. Sand, Scamps and Strategy, C 1000
9 — 25. Getting By, C 1000
9 — 29. She Who Last Laughs, C 1000
9 — 30. No Broadway Star Feature this
Week
10 — 2. Making an Impression, C 1000
10 — 6. A Vampire Out of Work, C 1000
10 — 7. Cantrell’s Madonna, D 3000
10 — 9. Billy’s Melodrama, C 1000
10—13. The Mayor’s Fall from Grace, C....1000
MUTUAL PICTURES
AMERICAN
8 — 3. The Madonna of the Night, D 3000
8 — 7. The Little Troubadour, D 2000
8 — 10. The Power of Mind, D 3000
8 — 14. Ruth Ridley Returns, D 2000
8—17. The Holly House, D 3000
8 — 21. Enchantment, D 2000
8— 28. The Key, D 2000
9 — 4. Atonement, D 2000
BEAUTY
8 — 6. Just as He Thought, C 1000
8 — 9. Billy Van Deusen, the Cave Man, C. .1000
8 — 13. Too Bad Eddie, C 1000
8 — 16. Perkins Mystic Manor, C 1000
8 — 23. In a Prohibition Town, C 1000
8— 30. Two of a Kind, C 1000
9 — 6. The Boomerang Goldbrick, C 1000
9 — 19. The Stinger Stung 1000
9 — 26. The Deacon’s Card, C 1000
10 — 3. Slicking the Slickens, C 1000
10 — 10. The Last Thrust, C 1000
CENTAUR
8 — 12. For Her Good Name, D 2000
8 — 19. Destiny’s Boomerang, C 1000
8 — 26. The Spite Husband, D 2000
9— 2. The Trap, D 2000
9 — 9. The Jungle Flash Light, D 2000
9 — 16. Tangled Hearts, D 2000
9 — 23. Her Final Choice. D 2000
CUB
9— 30. Foiled, C 2000
10 — 6. Oh! for a Cave Man, C 1000
10 — 7. Won by a Fowl, C 1000
10—7. That Wonderful Wife, C 1000
10 — 13. Inoculating Hubby, C 1000
10 — 14. Those Primitive Days, C 1000
10 — 14. Their College Caper, C 1000
GAUMONT
9 — 17. “Reel Life” Magazine No. 20 —
Training Boys for Our Merchant
Marine, Making a Gown in a Min-
ute, Tabloid Photoplay 1000
9 — 20. See America First (Beauty Spots of
New Hampshire), Sc., and Kartoon
Komics, Cartoon Split Reel
9 — 21. “ The Mysterious Finger Print,” No.
3 of “Fantomas” Series, D 3000
9 — 24. Reel Life, Magazine .No. 21 — A
Palmist’s Study of the Hand,
Raising White Leghorn Chickens,
An Armless Wonder 1000
9 — 27. See America First (Adirondack Moun-
tains), Sc., and Kartoon Komics,
Cart
9 — 28. The Crook Detective (Fantomas, No.
4) D 3000
10 — 1. “ Reel Life,” Magazine. No. 22. Mar-
ionettes Replaying a World’s Series
Baseball Game; Wood Workers of
the Southern Mountains; and A
Night with a Police Dog 1000
10 — 4. See America First (Baltimore and
Annapolis), Sc., and Kartoon Kom-
ics, Cart Split Reel
10 — 7. The False Magistrate (Fantomas, No.
5), D 3000
10 — 8. “ Reel Life,” Magazine, No. 23. A
Day With Mutual's Youngest Star,
Mary Miles Minter; A Back Yard
Farm; How to Handle a Canoe.. 1000
10— 11. .See America First (Richmond, Va.),
Sc., and Kartoon Komics, Cart,
Split Reel
MUSTANG
8 — 4. Sandy Reformer, D 2000
8 — 11. The Courtin’ of Calliope Clew, D. ...2000
8—18. El Diablo, D 2000
8—25. Nell Dale’s Men Folks, D 2000
8 — 31. The Forgotten Prayer, D 3000
9 — 1. The Gambler's Lost Love, D 2000
9 — 8. Matchin’ Him, D 2000
MUTUAL WEEKLY
Issued everv Thursday.
VOGUE
8 — 20. Her Luckless Scheme, C 2000
8 — 22. Going to the Dogs, C 1000
9 — 3. The Stolen Booking, C 2000
9 — 10. Rolling to Ruin, C 2000
9 — 17. Doctoring a Leak, C 2000
9 — 24. Paste and Politics, C 2000
10 — 1. Poultry, a la Mode, C 2000
10 — 8. A Touch of High Life, C 2000
10 — 15. Ducking a Discord, C 2000
October 14, 1916
MOTION PICTURE NEWS
2405
— —
RELEASE DATES FOR READY REFERENCE
IlllllillllSIIlllllillllllllllllli
~
PATHE EXCHANGE, INC.
PATHE NEWS
Issued twice every week.
Week of September 17
The Grip of Evil No. 11, “Down to the Sea”. 2000
Luke and the Mermaids, C 1000
Victims of Vanity, D ..2000
Florence Rose Fashions, No. 4 (Betty’s Sis-
ter Goes to School 1000
The Test, D 5000
Week of September 24, 1916
Grip of Evil, No. 11 (Mammon and Mo-
loch”) D 2000
Broken Lives, D 2000
Jailed, C 1000
Saint, Devil and Woman, D 5000
Some Tropical Birds, Parrots (col-ed.) and
the Spanish Pyrenees (col-sc.) Split reel
Week of October 1, 1916
Grip of Evil, No. 12 (“Into the Pit”), D..2000
The Shielding Shadow, No. 1, “ Treasure
Trove,” D 2000
The Moods of Medora, D 2000
Luke’s Speedy Club Life, C ...1000
Florence Rose Fashions, No. 5 (Bridesmaid’s
Frocks) 1000
Week of October 8, 1916
Grip of Evil, No. 13 (Circumstantial Evi-
dence), D 2000
Shielding Shadow, No. 2 (Into the Depths),
D 2000
Heine and the Four Hundred, C 1000
The Pillory, D 5000
U. S. Customs Inspection, Ed 1000
The Sword of Damocles, D 2000
Week of October 15, 1916
Grip of Evil, No. 14 (Humanity Trium-
phant), D 2000
Shielding Shadow, No. 3 (The Mystic De-
fender), D 2000
Luke and the Bang-Tails, C 1000
Florence Rose Fashions, No. 6 (Betty at
the Wedding) 1000
A Nation’s Peril, D 2000
The Light that Failed, D. 5000
BUFFALO
7 — 28. An Indian Maid’s Vengeance, D., 8.. 2000
7 — 30. Treachery of the Red Men, W. D 2000
8— 14. The Fall of Cherokee, W. D 1000
8 — 20. Her Mountain Home, W. D 1000
9 — 2. A Westerner’s Daughter, W. D 2000
9 — 4. Rollins the Rancher, W. D 2000
9 — 9. The Reparation, W. D 3000
10 — 7. Nobody’s Claim, D 2000
GAYETY
8 — 17. The Sandpaper King, C 1000
8 — 18. He Couldn’t Afford it, C 1000
8 — 28. Caretakers, C., and the Living Dead
Split reel
9— 4. Go to It, C 1000
9 — 18. The Taming of the Crew, C 1000
9 — 20. The Miserly Mason, C 1000
9 — 23. Breaking Up House, C 2000
HIAWATHA
9 — 7. The Wandering Herd, W. D 1000
9 — 18. The Cave in the Canyon, D 1000
10 — 5. Ben Wilson’s Romance, D 1000
JUDY
8 — 29. Whistling Jim, C 1000
9 — 5. Motor Mad, C 2000
9 — 7. A Laughing Cast, C 1000
9 — 19. A Village Hypnotist, C 1000
10 — 2. Jenkins the Janitor, C 1000
.10 — 3. His Sister’s Beau, C 1000
10 — 7. The Model, C 1000
HIPPO
8 — 2. Love Sick Larry, C 1000
8 — - 3. The Missing Link, C 1000
8 — 15. A Fly Time, C 1000
8 — 20. A Spanish Onion, C 1000
9 — 3. The Sea of Matrimony, C 1000
9 — 21. Lazy Lulu, C 1000
9 — 22. Following Father’s Footsteps, C....1000
10 — 5. Rubes and Cabarets, C 1000
PURITAN
8 — 14. The Secret of Glen, D 1000
8 — 28. The Ace of Spades, D 1000
8 — 30. The Lure of the Yukon, D 1000
9 — 8. The Lure of the Rose, D 3000
9 — 18. Faith, D 1000
10 — 4. The Convict, D 1000
10 — 6. The Live Corps, C 1000
LILY
8 — 15. The Open Safe, D 2000
8 — 18. The Younger Brother, D 1000
9 — 10. Evil Currents, D 2000
9 — 21. The Trust of Kings, D 2000
9 — 24. Heredity’s Mark, D 2000
10 — 3. Thru the Wall, D 1000
10— 8. The Web, D 3000
JOCKEY
8 — 30. Disposing of a Lover, C 1000
8 — 31. A Mediocre Medium, C 1000
9 — 1. A Question of Bossing, C 1000
9 — 6. A Dreary Diary, C 2000
9 — 10. A Hicksville Romance, C 1000
9 — 23. A Modern Jonah, C 1000
10 — 4. The Country Sheriff, C 2000
RANCHO
7 — 31. The Dare Devil Ranch Girl, W. D...1000
8 — 1. The Sentinel on the Mountain, W. D.1000
8 — 2. Bad Man of Angel Trail, W. D 1000
8 — 5. Soldier’s Squaw, W. D 2000
8 — 16. The Cowpuncher’s Trust, W. D 1000
8 — 17. The Message from the Prairie, W. D.2000
8 — 18. The Winning Punch, W. D 1000
8 — 28. The Struggle, W. D 1000
8 — 30. The Other Woman, W. D 1000
9— 6. The Bandit Hero, W. D 1000
9 — 19. The Tornado, D 2000
10 — 3. The Mysterious Ranger, D 1000
SUNSET
7 — 29. The Stolen Jewels, D 1000
7 — 30. Life’s Lottery, D 1000
8— 19. Truth’s Toll, D 1000
8 — 29. The Open Secret, D 2000
9 — 1. His Mother’s Prayer, D 1000
9 — ■ 7. Consolation, D .1000
9 — 23. Consequences, D 1000
10 — 5. A Daring Mission, D 1000
SUPREME
8 — 1. Panhandle Pete, C 1000
8 — 2. The Little Sister, D 1000
8 — 3. Nostrand’s Discovery, D 1000
8 — 16. An Idyl of the Snows, D 1000
8 — 20. Via Telephone, D 1000
9 — 2. His Son’s Sweetheart, D 1000
9 — 3. Into the Depths, D 1000
9 — 5. The Voice of Justice, D 1000
9 — 20. A Man’s Make-Up, D 1000
9 — 22. The Sport of Law, D 1000
10 — 2. Pen and Sword, D 2000
10 — 6. The Guilty One, D 2000
UTAH
7 — 20. Lone Star’s Mission, W. D 1000
7 — 25. Their Frontier Wives, W. D 1000
8 — 3. The Nevada Rangers, W. D 1000
8 — 19. The Half-Breed Parson, D 2000
8 — 31. The Poisonous Brand, W. D 2000
9 — 20. The Broncho’s Brand, D 1000
9 — 22. Hostile Tribes, D 1000
UNIVERSAL PROGRAM
ANIMATED WEEKLY
Issued every Wednesday.
BIG U
9 — 10. Mountain Blood, D 1000
9 — 14. For Her Mother’s Sake, D 1000
9 — 15. The Timber Wolf, D 1000
9 — 17. Brick Top, Com. D 1000
9 — 18. After the Battle, D 2000
9 — 28. The Lie Sublime, D 2000
9 — 29. The Shadow Sinister, D 1000
9 — 25. The Halting Hand, D. (Special) 1000
10 — 2. The White Man’s Law, D. (Special) 1000
10 — 5. The Eternal Way, D 1000
10 — 9. Title Not Decided (Special) .... One Reel
BISON
8 — 26. The Trail of Chance, D 2000
9 — 2. The Desert Rat, W. D 2000
9 — 9. The Princely Bandit, D 2000
9 — 23. The Broken Spur, D 2000
9 — 20. A Jungle Hero, D 2000
10 — 7. A Mountain Tragedy, D 2000
10 — 14. Night Shadows, D 2000
GOLD SEAL
8 — 22. The Castle of Despair, D 3000
8 — 29. The Chance Market, D 3000
9 — 5. The Code of the Mounted, D 3000
9 — 13. Love’s Masquerade, D 2000
9 — 26. Husks of Love, D 3000
10 — 3. In the Heart of New York, D 3000
10 — 10. Cheaters, D 3000
IMP
8—16. The Toll of the Law, D 1000
8 — 18. Good and Evil, D 1000
8 — 25. The Panel Game, D 2000
9— 1. The Call of the Past, D 2000
9 — 8. The Pinnacle, D 2000
9 — 10. As the Candle Burned, D 1000
9 — 15. The Angel of the Attic, D 2000
9 — 18. Buzzard’s Prey, D., 1000
9 — 24. A Desperate Remedy, Com., D 1000
9 — 25. The Bigamist, D. (Special) 2000
10 — 9. Title Not Decided (Special) 1 reel
-0 — 13. A Soul at Stake, D 2000
JOKER
9 — 2. The Elixir of Life, C 1000
9 — 9. The Deacon Stops the Show, C 1000
9 — 16. In Onion There Is Strength
9 — 23. Musical Madness, C 1000
9 — 30. The Inspector’s Double, C 1000
10 — 7. Father Gets in Wrong, C 1000,
10 — 14. The Oil Smeller, C 1000
LAEMMLE
8 — 12. Her Mother’s Sweetheart, D 1000
9 — 6. Circumstantial Justice, D 1000
9 — 13. The Price of Victory, D 1000
9 — 18. A Wife’s Innocence, D 100Q
9 — 21. Poisoned Lips, D ....2000
9 — 25. The Injustice of Justice, D. (Special). 1000.
10 — - 9. Title Not Decided (Special) 1 reel
L-KO
8 — 23. A Double Double Cross, C 1000
8 — 27. Snoring in the High C, C ....1000
8 — 30. The Right Car, but the Wrong Berth. 2000
9 — 6. Crooked from the Start, C 2000
9 — 12. Tillie’s Terrible Tumbles, C 3000
9 — 20. Cold Hearts and Hot Flames, C....2000
9 — 27. A Surgeon’s Revenge, C 2000
10 — 4. Safe in the Safe, C. 2000
10 — 11. Lured But Cured, C 2000
NESTOR
8 — 14. The Battle of Chile Con Carne, C....1000
8 — 21. Broke but Ambitious, C Split Reel
8 — 28. The Terrible Turk, C 1000
9 — 4. The Boy from the Gilded East, C....1000
9 — 11. Nobody Guilty, C 100Q1
9 — 15. Speeding, C 1000'
9 — 18. A Silly Sultan, C 100©
9 — 26. Model 46 C 1000
10 — 2. With the Spirit’s Help, C 1000
10 — 13. It’s All Wrong, C 1000
POWERS
8 — 25. Sammy Johnsin in Mexico, Cart.-C.,
and creating life from a- dead leaf,
Ed Split Reel
8 — 31. Japan’s Gateway to the Temple of the
Gods, as seen by Dr. Dorsey, Ed. ..1000
9 — 1. Little Brownie’s Bravery, D 1000
9 — 7. Making a U. S. Soldier, Ed 1000
9 — 14. Hunting Whales in Japan (Dr. Dor-
sey), Ed 1000
9— 28. Behind the Scenes in Japan as seen
by Dr. Dorsey, Ed 1000
10 — 5. Pen and Inklings In and Around
Jerusalem, Ed 1000
10 — 12. The Beautiful Temples of Ceylon
as Seen by Dr. Dorsey, Ed 1000
10 — 15. When Little Lindy Sang, Juv.-D.,
and Diplomacy, Cart Split Reel
REX
10 — 1. Ashes of Remembrance, D 2000
9 — 25. Dark Corners, D. (Special) 1000
10 — 2. The Slave, D (Special) 1000
10 — 8. The Human Gamble, D 2000
10 — 9. Title Not Decided (Special) 2 reels
VICTOR
8 — 13. What Darwin Missed, C 1000
8 — 15. He Wrote a Book, C 1000
8 — 3 7. Ashamed of the Old Folks, C. D 2000
8 — 24. You Want Something, C 2000
8 — 29. A Lucky Leap, C 1000
9 — 3. Arthur’s Desperate Resolve, C 1000
9 — 5. Love’s Boomerang, C 1000
9 — 7. He Became a Regular Fellow, C 1000
9 — 12. Jane’s Choice, C 1000
9 — 14. Baby’s Toofs, C 2000
9 — 21. High Speed, C 1000
10 — 1. In the Laps of the Gods, D 1000
10 — 2. The Memory Mill, D. (Special) 1008
10 — 6. A Charming Villain, C 1008
2406
MOTION PICTURE NEWS
Vol. 14. No. 15
!
Bluebird Photoplays
8 — 28. The Girl of Lost Lake (Myrtle Gon-
zalez, Val Paul and Fred Church.. S reels
9 — 4. The Unattainable (Dorothy Da-
venport) and Emory Johnson) ... .5 reels
9 — 11. Saving the Family Name (Mary
MacLaren) 5 reels
9 — 18. Behind the Lines (Edith Johnson,
Harry Carey and Marc Fenton) . .5. reels
9 — 25. The Evil Women Do (Elsie Jane
Wilson and Francelia Billington).5 reels
10 — 2. Wanted — A Home (Mary Mac-
Laren) 5 reels
10 — 9. The Chalice of Sorrow (Cleo Mad-
ison) 5 reels
10 — 16. The Social Buccaneer (Louise
Lovely and J. Warren Kerrigan). 5 reels
Fox Film Corporation
8 — 7. The End of the Trail (Wm. Far-
num and Dorothy Bernard) 5 reels
8 — 14. Sporting Blood (Glen White and
Dorothy Bernard) 5 reels
8 — 21. Daredevil Kate (Virginia Pearson). 5 reels
8 — 28. Little Miss Happiness (June
Caprice and Harry Hilliard) 5 reels
9 — 4. The Unwelcome Mother (Walter
Law) 5 reels
9 — 11. Her Double Life (Theda Bara).. 5 reels
9 — 18. Where Love Leads (Ormi Hawley). 5 reels
9 — 25. Fires of Conscience (William Far-
num) 5. reels
10 — 2. The Straight Way (Valeska Su-
ratt) 5 reels
10 — 9. The Ragged Princess (June Ca-
10 — 16. The War Bride’s Secret (Virginia
Pearson) 5 reels
10 — 23. The Primitive Call(Gladys Coburn)5 reels
Frohman Amusement Corp.
9 — 27. The Conquest of Canaan (Edith
Taliaferro and Jack Sherril 5 reels
10 — 10. The Witching Hour (C. Aubrey
Smith, Jack Sherril and Helen Ar-
nold) 5 reels
International Film Service
9 — 2. Jaffrey (C. Aubry Smith, Eleanor
Woodruff and Florence Deshon)..6 reels
10 — 2. The Flower of Faith (Jane Grey,
Frank Mills and Percy Helton).. 5 reels
Ivan Feature Productions
3 — The Immortal Flame (Maude Fealy)..5 reels
4 — The City of Illusion (Paula Shay and
Mignon Anderson) 6 reels
5. — Her Husband’s Wife (Sally Crute,
Mignon Anderson and Augustus Phil-
lips) 5 reel*
6 — The Faded Flower (Ivan All Star Cast.5 reels
7 — Her Surrender (Ivan All Star Cast)... 5 reels
Kleine-Edison-Selig-Essanay
The Scarlet Road (Anna Q. Nilsson and
Malcolm Duncan), Kleine 5 reels
Sherlock Holmes (William Gillette), Essa-
nay 7 reels
Valients of Virginia (Kathlyn Williams),
Selig 5 reels
That Sort (Warda Holmes), Essanay 5 reels
According to Code (Lewis Stone and Mar-
guerite Clayton), Essanay 5 reels
The Prince Chap (Bessie Eyton), Selig. . . 5 reels
Sting of Victory (Henry B. Walthall and
Antoinette Walker), Essanay 5 reels
The Country That God Forgot (George W.
Fawcett, Tom Santschi and Mary Charle-
son), Selig 5 reels
The Return of Eve (Edna Mayo and Eu-
gene O’Brien), Essanay .. .5 reels
Heart of the Hills (Mabel Trunelle and
Robert Connes), Edison 5 reels
The Cossack Whip (Viola Dana), Edison . 5 reels
Metro Pictures Corporation
8 — 21. The Pretenders (Emmy Wehlen),
Rolfe 5 reels
8 — 28. The Upheaval (Lionel Barrymore),
Rolfe 5 reels
9 — 4. The Light of Happiness (Viola
Dana), Columbia 5 reels
9 — 11. Mister 44 (Harold Lockwood and
May Allison), Yorke 5 reels
9 — 18. The Wheel of the Law (Emily Ste-
vens), Rolfe 5 reels
9 — 25. The Dawn of Love (Mabel Talia-
ferro), Rolfe 5 reels
10 — 2. The Iron Woman (Nance O’Neil),
Popular 5 reels
10 — 9. Life's Shadows (William Nigh and
Irene Howley), Columbia 5 reels
10 — 16. In the Diplomatic Service (Fran-
cis X. Bushman and Beverly
Bayne), Quality 5 reels
10 — 23. The Brand of Cowardice (Lionel
Barrymore), Rolfe 5 reels
10 — 30. The Gates of Eden (Viola Dana),
Columbia 5 reels
Mutual
MUTUAL STAR PRODUCTIONS
No. 139. The Torch Bearer (Wm. Russell)
American 5 reels
No. 140. Dulcie’s Adventure (Mary Miles
Minter), American 5 reels
No. 142. Philip Holden — Waster (Richard
Burnett), American 5 reels
No. 143. Redeemed (Florence Turner),
Turner 5 reels
No. 144. Bluff (Kolb & Dill), American .. 5 . reels
MUTUAL MASTER PICTURES, DE LUXE
No. 133. The Light (Helene Rosson)
American 5 reels
No. 137. The Land o’ Lizards (Frank
Borzage and Anna Little) Ameri-
can 5 reels
No. 141. The Shadow (Edward Coxen and
Winifred Greenwood), Ameri-
can) 5 reels
No. 145. The Voice of Love (Winifred
Greenwood and Ed. Coxen), Amer-
can 5 reels
Paramount Pictures
9 — 14. The House of Lies (Edna Good-
rich), Morosco 5 reels
9 — 18. The Daughter of MacGregor (Val-
entine Grant), Famous Players.. 5 reels
9 — 21. Ashes of Embers (Pauline Freder-
ick), Famous Players 5 reels
9 — 25. The Quest of Life (Maurice and
Florence Walton), Famous Play-
ers 5 reels
9 — 28. Anton the Terrible (Theo. Roberts
and Anita King), Lasky 5 reels
10 — 2. The Lash (Marie Doro), Lasky.. 5 reels
10 — 5. The Storm (Blanch Sweet), Lasky. 5 reels
10 — 9. The Intrigue (Lenore Ulrich),
Pallas 5 reels
10 — 12. Her Father’s Son (Vivian Martin),
Morosco 5 reels
10 — 16. Witchcraft (Fannie Ward), Lasky. 5 reels
10 — 19. The Kiss (Owen Moore and Mar-
guerite Courtot), Famous Players. 5 reels
10 — 23. The Rainbow Princess (Ann Pen-
nington), Famous Players 5 reels
10 — 26. Seventeen (Louise Huff and Jack
Pickford), Famous Players 5 reels
10 — 30. Miss George Washington (Mar-
guerite Clark), Famous Players.. 5 reels
Pathe Exchange, Inc.
GOlD ROOSTER PLAYS
7 — 17. The Shadow of Her Past 5 reels
8 — 20. A Woman’s Fight 5 reels
8 — 27. The Shine Girl 5 reels
9 — 11. The Fear of Poverty 5 reels
9 — 18. The Test 5 reels
9 — 25. Saint, Devil and Woman 5 reels
10 — 8. The Pillory 5 reels
10 — 15. The Light That Failed 5 reels
Red Feather Productions
9 — 11. The Whirlpool of Destiny (Flora
Parker de Haven) 5 reels
9 — 18. Black Friday (Dorothy Davenport
and Emory Johnson) 5 reels
9 — 25. If My Country Should Call (Doro-
thy Phillips and Lon Chaney)... 5 reels
10 — 2. Under Suspicion 5 reels
10 — 9. The Romance of Billygoat Hill
(Myrtle Gonuzales and Val Paul). 5 reels
10 — 16. Barriers of Society (Dorothy Da-
venport and Emory Johnson) ... 5 reels
Sel znick-Pictures
CLARA KIMBALL YOUNG
10 — 15. The Common Law 6 parts
HERBERT BRENON PRODUCTIONS
(Coming) War Brides (Mme. Nazimova) . .
KITTY GORDON PRODUCTIONS
(Coming) Vera, the Medium
Triangle Film Corporation
9 — 10. Thoroughbred (Frank Keenan), Kay
Bee 5 reels
9 — 10. The Social Secretary (Norma Tal-
mage), Fine Arts 5 reels
9 — 17. The Wolf Woman (Louise Glaum
and Charles Ray), Kay Bee 5 reels
9 — 17. The Little Liar (Mae Marsh and
Bobby Harron), Fine Arts 5 reels
9 — 24. The Dawn Maker (William S.
Hart), Kay Bee 5 reels
9 — 24. Diane of the Follies (Lilian Gish),
Fine Arts 5 reels
10 — 1. Manhattan Madness (Douglas Fair-
banks), Fine Arts 5 reels
10 — 1. Plain Jane (Bessie Barriscale), Kay
Bee 5 reels
10 — 8. The Rummy (Wilfred Lucas), Fine
Arts 5 reels
10 — 8. The Jungle Child (Dorothy Dalton
and Howard Hickman), Kay Bee. 5 reels
10 — 15. The Old Folks at Home (Sir Her-
bert Beerbohm Tree), Fine Arts . 5 reels
10 — 15. The Return of “ Draw ” Egan (Wil-
liam S. Hart), Kay Bee 5 reels
Vitagraph V-L-S-E
9 — 4. Phantom Fortunes (Barney Bar-
nard) 5 reels
9 — 11. His Wife’s Good Name (Lucille Lee
Stewart) 5 reels
9 — 18. The Combat (Anita Stewart) 6 reels
9 — 18. The Fall of a Nation 7 reels
9 — 25. The Chattel (E. H. Sothern and
Peggy Hyland) 5 reels
10 — 2. “Through the Wall” (Nell Ship-
man, Wm. Duncan and Geo. Holt) 5 reels
10 — 9. The Firm of Girdlestone (Charles
Rock and Edna Flugrath) 5 reels
10 — 16. A Prince in a Pawnshop (Barney
Bernard 5 reels
10 — 23. The Blue Envelope Mystery (Lil-
lian Walker) 5 reels
10 — 30. The Enemy (Peggy Hyland, Evart
Overton and Charles Kent) 5 reels
World Pictures
8 — 28. Husband and Wife (All-Star Cast). 5 reels
9 — 4. The Almighty Dollar (Frances Nel-
son, E. K. Lincoln and June El-
vidge) 5 reels
9 — 11. The Velvet Paw (House Peters
and Gail Kane) 5 reels
9 — 18. Friday the 13th (Robert Warwick)5 reels
9 — 25. The Dark Silence (Clara Kimball
Young) 5 reels
10 — 2. The Revolt (Frances Nelson and
Arthur Ashley) 5 reels
10 — 9. The Gilded Cage (Alice Brady).. 5 reels
10 — 16. The Hidden Scar (Holbrook Blinn
and Ethel Clayton) 5 reels
10 — 23. The Scarlet Oath (Gail Kane).... 5 reels
10 — 30. The Man Who Stood Still (Lew
Fields) 5 reels
IIIIIIIIIIIIIIIIIIIIT;
October 14, 1916
MOTION PICTURE NEWS
2407
<*
HOTEL MASON
— IS —
“The Home of the Movie People”
MAGNIFICENT ROOF GARDEN
DINING ROOM OPEN THE
YEAR ROUND
“The Home of the Screen Club”
GEORGE H. MASON
ELLIOTT W. BUTTS
Manager Asst. Manager
JACKSONVILLE, FLORIDA
“21 Hours from Broadway”
GET YOUR
RELEASE DATES
IN BY SATURDAY
BIG FILM COMPANY
WANTS GOOD MAN
A young American with knowledge of
Export business; must be very capable
Salesman and Correspondent, knowing
German, French, Spanish, Italian, for
handling the sale of films in American
and foreign countries on State Right
basis. State experience, qualifications,
age, etc., and salary expected.
Address — G :
Motion Picture News, 729 7th Avenue, N. Y.
WILLIS & INGLIS
Wright and Callender Building'
LOS ANGELES, CAL,
have opened commodious
branch offices at 1742 Ivar
Street, Hollywood, Cal., to
accommodatetheir publicity,
electrical and photographic
departments.
A completely equipped ex-
perimental studio has been
added. -
“ Advancing with the Industry”
2408
MOTION PICTURE NEWS
Vol. 14. No. 15
State Rights and Miscellaneous Releases
AMERICAN COMMERCIAL FILM CO.
Animated Cartoons
ANTI-VICE FILM CO.
Is Any Girl Safe?
5 reels
AUTHORS FILM CO., INC.
3 — 27. Sins of the Father 4 parts
4 — 3. Her Redemption 4 parts
4 — 10. Denise _. 4 parts
4 — 17. Love’s Sacrifice 6 parts
4 — 24. A Woman’s Awakening 5 parts
5 — 1. Under the Mask 5 parts
CALIFORNIA MOTION PICTURE
CORPORATION
July — Kismet (Otis Skinner) 10 reels
November — The Woman Who Dared.
(Beatriz Michelena) 7 reels
December — The Passion Flower. (Beatriz
Michelena)
CELEBRATED PLAYERS’ FILM CO.
The Birth of a Man S parts
CHAMPION SPORTS EXHIBITION
Willard-Moran Fight 4 parts
CHICAGO TRIBUNE
German Side of War 5 reels
Russian Side of War 4 reels
CHRISTIE FILMS (Comedies)
9 — 18. A Seminary Scandal 1 reel
9 — 25. His Baby 1 reel
10 — 2. The Sad Sea Waves 1 reel
CLARIDGE FILMS, INC.
Heart of New York 5 reels
The Birth of Character 5 reels
COSMOFOTOFILM COMPANY
Incomparable Mistress Bellairs..4 parts
Liberty Hall 4 parts
The Black Spot 4 parts
Victoria Cross 4 parts
O 18. . 4 parts
His Vindication 5 parts
EDUCATIONAL FILMS CORP. OFAMER.
9 — 10. The World’s Road 1 reel
9 — 17. Acute Spring Fever 1 reel
9 — 24. The Head of War Creek 1 reel
10 — 1. The Land of Silence 1 reel
E. & R. JUNGLE FILM CO.
No. 23. Jungle Brats.
No. 24. Fowl Play.
No. 25. Discovered.
No. 26. When the Clock Went Cuckoo.
No. 27. When Jones Went Wrong.
No. 28. Napoleon’s Night Out.
No. 29. Circus Brides.
ELDORADO FEATURE FILM CO.
The Impersonation 5 reels
EXCLUSIVE FEATURES, INC.
Where is My Father? 7 reels
JOS. W. FARNHAM
Race Suicide 6 parts
The Awakening of Bess Morton.. 5 reels
GREAT NORTHERN FILM COMPANY
The Folly of Sin 5 reels
The Mother Who Paid 5 reels
The End of the World 6 reels
Pages from Her Life 5 reels
ESKAY HARRIS FEATURE FILM
Alice in Wonderland 6 parts
HERALD FILM CORPORATION
Around the World in 80 Days.... 6 parts
HIPPODROME FILM CO.
At the Front with the Allies
JUVENILE FILM CORPORATION
4 — 1. World War in Kidland 1 reel
4 — 8. A Chip Off the Old Block 1 reel
4 — 15. Chip’s Elopement 1 reel
4 — 22. Chip’s Backyard Barn-Stormers . . . .2 reels
4 — 29. Chip’s Rivals 1 reel
5 — 13. For Sale a Daddy 1 reel
5 — 27. Chip’s Carmen 2 reels
KEMBLE FILM CORPORATION
The Zeppelin Raids on London and the
Siege of Verdun 5 reels
KULEE FEATURES
Germany on the Firing Line 6 parts
France on the Firing Line 6 parts
The Unborn (Bessie Bondhill) 5 parts
LINCOLN MOTION PICTURE COMPANY
The Realization of a Negro’s Ambi-
bition 2 reels
C. POST MASON ENTERPRISES
The Wonder City of the World (Greater
N. Y. by Day and by Night) 4 reels
MODERN MOTHERHOOD LEAGUE
Twilight Sleep
MONARCH PHOTOPLAY CO., INC.
Common Sense Brackett 6 parts
MORAL UPLIFT SOCIETY
It May Be Your Daughter
B. S. MOSS
Three Weeks 5 reels
Salamander 5 reels
One Day 5 reels
The Power of Evil (Margaret
Nichols) 5 reels
F. O. NIELSEN
Guarding Old Glory 5 reels
Just Out of College 5 reels
Little Sunset 4 reels
The Spoilers 9 reels
All for a Girl 5 reels
PATRIOT FILM CORP.
How Britain Prepared 8 reels
PHOTODRAMA COMPANY
How Molly Made Good 6 reels
RAY COMEDIES
6 — 21. Casey's Dream
6 — 28. Casey’s Kids
7 — 5. Casey’s Wedding Day
7 — 12. Casey’s Servants
7 — 19. Casey the White- Wing
RIALTO FILM CO.
The House of Mirrors
STANDARD NEWSFILM, INC.
Standard Travelogues 32 part*
Are We Ready? 4 parts
The Animal World.. 5 parts
Navies of the World 1 reel
Demons of the Air 2 reels
SUPERIOR FILMS COMPANY
The Faucet 5 reels
SUPREME FILM CO.
The Cowpuncher. 6 parts
TRANS OCEANIC FILMS, INC.
The Life and Adventures of Shakes-
peare 6 parts
UNITY SALES CORP.
5 — 29. Diana (Colored) 3 parts
6 — 5. My Country First 6 parts
6 — 12. The Pursuing Vengeance 5 parts
6 — 19. The Bishop’s Secret 4 parts
6 — 26. The Lottery Man 5 reels
7 — 3. The Marriage Bond 5 reels
UNIVERSAL FILM MFG. CO.
Where Are My Children? 5 reels
Twenty Thousand Leagues Under
the Sea 10 reels
VARIETY FILMS CORPORATION
Unto the Darkness 4 reels
In the Ranks 4 reels
Harbour Lights 4 reel*
Enoch Arden... 4 reel*
Mysterious Man of the Jungle 3 reel*
Should a Baby Die? 5 reels
WAR FILM SYNDICATE
On the Firing Line with the Ger-
mans 6 parts
MISCELLANEOUS
EDUCATIONAL FILMS CORP., OF
AMERICA
Life of William Shakespeare 6 reel*
American Game Trails 3 reels
The Sunset Trail 1 reel
The Trail to Cloudy Pass 1 reel
The Stampede 1 reel
When the Mountains Call 1 reel
“THE BEACON FILMS,” INC.
Italy’s Dead Cities (Pompeii)
Fresh Water Fish
Ancient Cities of Asia Minor
In and Around the Delaware Water Gap
Winged Messengers of Death
In the Land of Fanaticism
The Invisible World
Life Beneath the Sea
AMERICAN STANDARD MOTION
PICTURE CORP.
EMERALD BRAND
Tom and Jerry Series (Weekly)... 2 reel*
INTERNATIONAL FILM SERVICE
International News (Semi-Weekly).
Comedy Cartoons (Weekly).
GAUMONT
Fantomas Series — (Weekly)
KALEM
Hazards of Helen Series (Weekly).
Girl from 'Frisco Series (Weekly).
GEORGE KLEINE
The Mishaps of Musty Suffer (Weekly).
METRO PICTURES CORPORATION
Metro-Drew Comedies (weekly).
Metro Travelogue* (weekly).
MUTT AND JEFF FILMS
Animated Cartoons (Weekly)
MUTUAL
Charlie Chaplin In
The Floorwalker 2 reel*
The Fireman 2 reels
The Vagabond 2 reels
One A. M 2 reels
The Count 2 reels
The Pawnshop 2 reels
PARAMOUNT PICTURES
CORPORATION
Paramount-Burton Holmes Travel-Pictures
(Weekly)
Paramount-Bray Cartoons (Weekly)
PATHE
Florence Rose Fashion Series
ROLIN-PATHE
Lonesome Luke Comedies (Weekly)
UNIVERSAL
Timothy Dobbs Series (Weekly).
VITAGRAPH
The Scarlet Runner.
SERIALS
The Girl and the Game Signal Film
The Secret of the Submarine. .Signal Film
Peg o’ the Ring Universal
Liberty Universal
Mary Page, The strange Case of..Essanay
The Social Pirates Kalem
Who’s Guilty? Path*
The Grip of Evil Pathe
The Shielding Shadow Pathe
The Mysteries of Myra International
Beatrice Fairfax International
Gloria’s Romance Klein*
The Yellow Menace Unity Sales
The Crimson Stain Mystery .. Consolidated
October 14, 1916
MOTION PICTURE NEWS
2409
“Advancing with the Industry ”
WILLIS AND INGLIS
Wright and Callender Building, Los Angeles, Cal.
Beg to announce they have affiliated with
ROEHM AND RICHARDS CO.
(INCORPORATED)
216 Strand Building, New York City
and request all their eastern film friends to call on
Messrs. Roehm and Richards and get acquainted.
“ Everything Pertaining to Motion Pictures”
ORRIN DENNY
Superintendent
SIGNAL FILM LABORATORIES
Laboratory Expert 4560 Pasadena Avenue
Negative Specialist Los Angeles, Cal.
STUDIO FOR RENT
Day, Week or Month
Finest indoor fire-proof studio on the coast,
Center of the business district. Equipped with
Winfield-Kerner lights. No glare or shadows.
DEVELOPING AND PRINTING
Titles Made While You Wait.
Eventually
s
METAGRAPH FILM CO.
251 West 19th Street, New York
Telephone, Chelsea 4683
Why Not Now ?
DEVELOPING — PRINTING — TINTING — TONING
Best results from any negative
CAMERAMEN-WE BUY NEGATIVE
Any subject which is novel, usual photo effects:
trick pictures, popular science, popular me-
chanics, microscopical, etc. Write for further
particulars.
SUPERIOR FILMS COMPANY
ROBERT A. BRACKETT, Mgr.
ENTIRE 10TH FLOOR
KNICKERBOCKER BLDG., LOS ANGELES
2410
CLASSIFIED
MOTION PICTURE NEWS
Vol. 14. No. 15
ARC YOU A LIVE. WIRE ?
Then Write Us at Once. Big
Money in Taking Motion Pictures for
News Advertising and Home Talent.
We are the Lowest Priced House in
the Country selling Motion Picture
Cameras. Write for information.
We are Specialists in equipping be-
ginners. Describe your locality.
We will tell you if it can be made
to pay. Write us today. David
Stern Co., 1047 E. Madison St.,
Chicago, 111. In business since 1885.
FILM TESTS
We will make for members of the
profession Screen Tests. These
screen tests show close-ups, Expres-
sion and Character make-up. This
is a valuable help in securing work
in pictures. Call and see. Mr. C.
M. Ackerman, director, Victor Studio,
645 West 43d street.
FOR SALE
Motion Picture house, fully
equipped, new, located within seven
miles PALM BEACH. Good town.
Heavy tourist population. Price
right. Will stand close inspection.
Get particulars. CONSOLIDATED
REALTY CO., West Palm Beach,
Fla.
FOR SALE
Special State Right offer on our
new 5-reel feature. Write for par-
ticulars. State territory wanted. 101
Ranch, M. P. Dept., Bliss, Okla.
SHERMAN SAYS:
“Install ‘Amberlux' Lens Filters”
Don't hesitate to spend $3.50 to
protect your patrons from Sight-
Destroying Eye Strain. W. D.
Warner, Wyandotte Bldg., Colum-
bus, Ohio.
CAMERAMEN
furnished with outfits for all classes
of work. Local pictures, industrial,
educational and studio. Universal
Camera Company, 1007 Times Bldg.,
New York City.
MOTION PICTURE PLAYS
WRITE PHOTOPLAYS, Short
Stories, Poems; $100 each. No Cor-
respondence course. Details free.
Atlas Publishing Co., 433, Cincinnati.
C A I L L E
Ticket Office Equipments
Embody Ticket Sellers, Ticket
Choppers, Change Makers, The-
atje Record Ledgers and Theatre
Tfckets. Catalog on request.
Caille Bros. Co., 1003 Amsterdam
$ Ave., Detroit, Mich.
Agent Mirror Main 3413
Screens F 5128
LEO RYAN
Broker in Pacific Coast
Picture Theatres
730 S. Olive St., Film Exchange Row
LOS ANGELES. CAL.
EXHIBITORS SUPPLY COPIPHNY
5 So. Wabash Ave., Chicago, III.
Write for our new catalog listing
every device that is really practi-
cal for picture theatres. Prompt,
efficient service.
The advertising you get from
9 your electric sign in the day
time is free. The advertising
you get at night with a Federal
sign is unsurpassed.
FEDERAL SIGN SYSTEM
(ELECTRIC)
Lake & Desplaines Streets,
CHICAGO.
fa
AS THE QUALITY CIRCULATION OF THE TRADEl
TABLE OF CONTENTS
YOUR LOBBY: WHAT ABOUT IT? (W. A. JOHN-
STON) 2345
EDITORIALS 2346
Triangle Plans to Change Distributing Scheme 2347
Activities of the National Association 2349
Open Booking or Program — Which? — 1 2351
Fox Organization Ready for World Market — Sheehan.... 2353
Marguerite Clark to Remain in Pictures 2355
“Pearl of the Army” Follows “Shielding Shadow” 2389
Pre-Release of Common Law Well Received 2391
Urban Tells How “ Battle of the Somme ’’ Was Obtained 2393
Greater Vitagraph Buys “Within the Law” 2349
Sherry Opens Extensive New Quarters 2350
First Powell Picture Before Large Audience 2350
Exhibitors Act on Question of Return Express Charges. 2352
New Christie Laboratories Completed on the Coast 2352
Lou-Tellegen Will Appear on Stage in Screen Success.... 2352
Nation Wide Campaign to Publicize Pickford Is On 2354
Universal Denies Ella Hall and Kerrigan Leave Their
Ranks 2354
Ohio Women’s Clubs Will Discuss Pictures at Dayton... 2355
Cobe Returns to New York with Many Contracts 2364
Seattle Gives Vitagraph Players a Royal Welcome 2373
Michelena in California Wilds to Act in “ Passion Flower ” 2373
Pathe Delighted as Bookings on “Shadow” Pour In.... 2387
Paramount Subjects for Week of October 16 2387
Distribution of “The Conquest of Canaan” Undecided.. 2389
Vitagraph Prepares to Lay Larger Emphasis on Photog-
raphy 2390
New Booking Plan for “Gloria’s Romance” 2390
World Hale and Hearty Reaches Its Second Birthday. .. 2391
Frohman and Abrams Exchange Congratulations 2392
Predict Fifty Boston Theatres Will Book "Shadow”.... 2392
Standard Films Industries Launched in Virginia 2393
"The Whip” Is Picturized in Eight Reels 2394
Producing Elements of the Art Dramas Program 2394
Metro Pictures Successful in British Colombia 2394
DEPARTMENTS
With the Exhibitor 2356
Live Wire Exhibitors 2359
Eastern Studios 2362
In and Out of West Coast Studios 2365
Looking Ahead with the Producers 2373
Among the Exchanges 2380
New Laws and Court Decisions 2384
Film News from Foreign Parts 2386
Just to Make Talk 2388
In and Out of Town 2388
SCREEN EXAMINATIONS
Anton the Terrible (Lasky-Paramount) 2395
Battle of the Somme, The (Patriot Film Corporation).... 2398
Conquest of Canaan, The (Frohman) 2395
Crisis, The (Selig) 2397
By the Sad Sea Waves (Christie) 2399
Firm of Girdlestone, The (Vitagraph) 2397
Girl from Frisco, The (Kalem) 2398
Gilded Cage, The (World) 2396
Lost, Twenty-four Hours (Essanay) 2399
Making Over Mother (Christie) 2399
Torch Bearer, The (American-Mutual) 2399
Paramount Short Subjects 2399
Yellow Menace, The (Unity) 2396
General Reviews 2400
International Reviews 2400
Mutual Reviews 2400
Pathe Reviews 2401
Universal Reviews 2401
Release Page for Ready Reference 2302, 3, 4, 5, 6 and 8
ACCESSORY NEWS SECTION
Editorial 2413
Projection 2416
The Camera 2422
Music and the Picture 2426
Building and Furnishing 2428
Directory of New Theatres 2430
<§>|jeecl
eo
In hundreds of houses, has
made its reputation for ac-
curate, automatic feed and
control of projection arc-lamps.
Ask us who uses them
Speed Controller Company, Inc.
257-259 William Street NEW YORK
OPERA CHAIRS
American Seating Company
1012 Lytton Building
CHICAGO
Sales Offices in All Principal Cities
WHEN YOU NEED A
Camera Man
Phone Bryant 6558
CINEMA CAMERA CLUB
1006 Times Bldg., New York City
BE UP TO DATE
INSTALL
CORCORAN TANKS
Get No. 8 Price List
A. J. CORCORAN, Inc.
9 'A JOHN STREET, NEW YORK CITY
BIG BARGAINS
ALL MAKES OF
PROJECTION MACHINES
Don't miss this opportunity.
Send today for catalogue.
CROWN MOTION PICTURE SUPPLIES
217 West 42nd Street New York City
DUPLEX
Rewinder
1000-Foot Flange
Complete Labora-
tory Equipment
DUPLEX MACHINE CO.
[Incorporated]
316-318 75th St., Brooklyn, N. Y
Writa fnrlnxr for interesting book-
YYrue lOUdy let describing a new
and unique line of
ELECTRIC SIGNS for
PICTURE THEATRES
Lowest prices — Highest efficiencies
RAWSON & EVANS CO-
711 W. Washington Boul., Chicago, 111
EDISON MACHINE
$75.00
Slightly used Edison Machine, com-
plete, with upper and lower magazines,
electric burner, stand, 2 new empty
reels, new asbestos wire, new Simplex
or Power’s rheostat, new French im-
ported lenses and condensers to fit any
measurements desired. Guaranteed as
represented. Cost new $175. Every-
thing complete, ready to operate, $75.
Many other bargains in chairs, etc.
LEARS THEATRE SUP-
PLY COMPANY
509 Chestnut Street St. Louis, Mo
Be sure to mention " MOTION PICTURE NEWS ” when writing to advertisers
The Projection Question
The
Question
that is
of Vital
Importance
to the
Up=to=Date
Exhibitor
$250.00
for
Hand=driven
$285.00
for
Motor=driven
It is
Answered
in Every
Particular
by the
Late
Model
Motiograph
THE LATE MODEL MOTIOGRAPH REPRESENTS THE ESSENCE OF
SIMPLICITY, STRENGTH and DURABILITY. Priced for the Conservative Buyer
THE ENTERPRISE OPTICAL MFG. CO.
568 WEST RANDOLPH STREET .... CHICAGO, ILL.
Western Office: 833 Market St., San Francisco, Cal.
| PP ^ f; -
SECTION OF MOTION PICTURE NEWS DEVOTED TO THE CON-
STRUCTION, EQUIPMENT AND OPERATION OF THEATRE, EXCHANGE AND STUDIO
2412
ACCESSORY NEWS SECTION
Vol. 14. No. 15
‘ SIXTEEN YEARS OF KNOWING HOW”
WHEN YOU ARE INTERESTED
IN LONG DISTANCE PROJECTION OF MOTION PICTURES
THINK OF THE RECORD MADE BY
POWER’S CAMERAGRAPH
AT
MADISON SQUARE GARDEN
NEW YORK CITY
300 FOOT THROW 34 FOOT PICTURE
NICHOLAS POWER COMPANY
NINETY GOLD STREET NEW YORK CITY
Be sure to mention "MOTION PICTURE NEWS” when writing to advertisers
Construction,
Equipment
and Operation
Everything for
Theatre, Ex-
change and Studio
The Size of the Production Room
NEXT in importance to the actual location of the pro-
jection room in a Motion Picture theatre conies the
size of the room.
In days gone by and in the older theatres we find what
was always referred to as the “ Projection Coop.” This
last should have been known as a cell — it was in, reality
more unbearable than many which we find in our prisons.
* * *
T N the present day factory engineers are employed to
1 figure out for a given floor space, with a given number
of people working, exactly how many cubic feet of fresh
air is needed in order to support human life and keep it
efficient. This is a modern development, and in order to
put it in force we find new ventilating devices invented to
handle it.
If they are suitable for the factory, why aren’t they
just as suitable for the theatre and projection room which
is always the last place considered worthy of fresh air.
In some of the newer theatres we find that they have
been made use of and in many cases the old “ sweat cells ”
have become somewhat more bearable, but the improve-
ment, we hope, has only begun' — the start, however, is
encouraging.
* * *
T T must be borne in mind that the operator is human and
that it is his effectiveness and ability to do his work
right which means either success or failure on the screen
—picture it for yourself — it does not take much imagina-
tion.
Here is a room 6x8 feet or perhaps a little larger con-
taining two projection machines — the ceiling is low —
behind each machine there may be from one to even three
feet — around the room are converters, rheostats, arc con-
trollers, rewind table — the film boxes containing the film to
be shown and other equipment of various kinds jammed
in wherever an inch can be found.
* * *
/'AVER all this the operator or his assistant has to do a
hurdle race when it is necessary to move about. One
of the projection machines is working- — the lamp house is
throwing out enough heat to make the room into a minia-
ture hell.
Uncomfortable? Try it yourself. There is a projec-
tion room in every house, some far better than others,
but yet few which would ring the bell of perfection — -
anyone will give you an idea of what we mean.
LAST week we treated of the position of the projection
room — combined with this and to be considered at
the same time is the size of the room — they cannot be
divorced, or even thought of separately. The Projection
Room is the heart of your theatre and the line of projec-
tion is the artery along which the picture travels to the
screen.
Everything else is secondary and any architect who
advises differently should be absolutely barred from
theatre building.
>{c ^
VY7 HAT size should a projection room be? You know
** the answer to the question “ How long should a
man’s leg be?”— Long enough to touch the ground.
Simple ?
So a projection room should be large enough as a
minimum so that the operator may do his work efficiently
and well without being crowded and without being both-
ered by incidental troubles, such as crowding, heat, etc.,
which must be eliminated. Remember that with this
adequately taken care of and the equipment being right,
the operator has absolutely no excuse for not putting on a
too per cent, picture.
* * *
'T’HERE is only one other point which is advisable but
not an absolute necessity providing the projection room
is adequate in size. The equipment required is consider-
able and takes up a great deal of space which even in a
large projection room is better placed elsewhere. It is
therefore that a few — only a few — of the very newest
houses are putting in a separate room connected with the
projection room in which all the electrical devices and
other permanent equipment is placed.
^ >fc
TO sum up — everything should be done, before the plans
for a new or remodelled house are passed upon by
the owner, to see that :
i. The line of projection is horizontal.
2. The projection room is large and airy — dustless
and free from stagnant heat through ventilation.
There is little need of worrying about the rest, for the
architect is building the house not only for you but for his
own reputation, and you may rest assured that he will
make it as fine to the eye as your pocket book will
allow.
You may take it for granted he knows nothing about
projection. E. K. Gillett.
Copyright, 1916, t>y Motion Picture News, Inc.
2414
ACCESSORY NEWS SECTION
Vol. 14. No. 15
A B C of the Motion Picture Operating Room
A Visit to the Westinghouse Electric Co.’s Plant at East Pittsburgh, Pa., Treating on the Construction and Action
of the Westinghouse Arc Rectifier. Under the Guidance of Messrs. H. M. Wible and A. L. Atherton,
Mr. Sherman Is Shown Through the Plant and Writes of His Experiences
LAST week I endeavored to explain to you briefly the action of
the mercury arc rectifier manufactured by the General Elec-
tric Company, Schenectady, N. Y. This week we will treat
the construction and action of the Westinghouse Mercury Arc
Rectifier, manufactured by the Westinghouse Electric Company,
East Pittsburgh, Pa.
Ttate A.
Plate A. 1-A, Upper Connecting Link; 1-B, Lower Connecting Link; 2,
Dial Switch; 3, Instruction Sheet; 4, Perforated Sheet Iron Casing
During my visit to the plant of the Westinghouse Company,
I was taken in charge by Messers H. M. Wible and A. L. Atherton
who spared no pains to make my visit one of education and
profit.
The rectifier manufactured by this company is unlike those
of other manufacture in that the tube is enclosed in a cast iron
frame, with sufficient ventilation to prevent breakage. It is also
made in three sizes : 30, 40 and 50 amperes, there being no differ-
ence in the design or appearance, whihc is the same for all.
In plate A we get a very good idea as to how the device looks
when installed. Each outfit consists of a cast iron frame on
which is mounted an auto transformer, reactance coil, tilting mech-
anism, relay, a five-point dial switch, adapting links, tube and tube
holder, all of which are enclosed in a perforated sheet steel
cover, which gives the machine a compact appearance and yet
does not take up any unnecessary floor space. The adapting links
are known as the “ upper ” and “ lower,” each has its own work
to do. 1-A, is for the purpose of changing the connections on the
reactance coil so as to obtain proper voltage adjustment at the
arc for different supply voltages. That is, if the A. C. supply com-
ing into the hose is 110 or 220 that does not mean that you are;
getting that pressure at the arc, for due to various causes there
may be a pressure ranging anywhere between 210 and 230, or 105
and 115 volts. But by the use of this link it is possible to take
care of these variations and make a connection suitable for the
actual voltage, which you can determine by use of an A. C.
voltmeter, or if a voltmeter is not available you can request the
lighting company to make the test.
An Emergency Adapter to Allow A. C. Operation
The lower link adapter, 1-B, is used in an emergency, and al-
lows the machine to be operated on A. C. should anything happen
Plate B. 1, Transformer; 2, Tube; 3-3-3-3, Wire Terminals Which Are
Connected to Anodes and Cathode by Means of Spring Clips; 4, Tilting
Magnet Frame; 5, Tilting Magnet Coil; 6, Mercury in Bulb; 7, Resistance
Box Terminal; 8, Terminal Board
to the tube. When operating on direct current this link should
be connected from the lower of the three binding posts to the
upper right hand binding post marked “ D. C. Arc.” As shown
in the illustration the rectifier is now ready to operate on A. C.
for the reason that the link is connected from the lower binding
post to the upper left hand binding post marked “ A. C. Arc.”
Particular attention should be paid to having the wing nut per-
fectly tight so as to clamp the links firmly in place.
The dial switch shown at “ 2,” is for the purpose of enabling the
operator to vary the current at the arc to any desired amperage
October 14, 1916
ACCESSORY NEWS SECTION
2415
within the limits of the machine. It is possible to get five dif-
ferent current values by simply moving the switch from one point
to another which can be done without breaking the arc.
“ 3 ” is an instruction sheet for operators mounted in an iron
frame and protected by glass ; this sheet shows the method of
wiring and by carefully following the instructions any operator
can install this device with very little trouble. “ 4-4 ” is the per-
"Pi-dte C.
Plate C. 1, Negative D. C. Lead; 2, Positive D. C. Lead; 3, Relay Con-
tact Disc; 4, Transformer Lead Tags; 5, Rear End of Bulb Holder Shaft
in Ball Bearing; 6, Reactance Lead Tags; 7, Fiber Clamping Blocks for
Reactance Coil; 8-8, A. C. Leads; 9, Relay Contact Stud; 10, Transformer
Iron; 11-11, Transformer Coil; 12, Clamping Block for Transformer Iron;
13, Mounting Bolt for Transformer; 14, Cotter Pin; 15, Reactance Coil;
16, Resistance Iron; 17, Reactance Coil Leads; 18, Relay Coil
forated sheet steel casing which prevents the machine from sus-
taining any damage owing to carelessness in working about it.
Plate B, shows the rectifier with the front casing removed and
the bulb in place. “ 1 ” is the transformer, “ 2 ” the bulb, held in
place by the holder springs, 3-3-3-3, is the wire terminals which
are to be connected to the tube nodes and cathodes. “ 4 ” is the
tilting magnet frame, and “ 5 ” the tilting magnet. “ 6 ” shows the
mercury in the bulb, while “ 7 ” is the resistance box terminal,
and “ 8 ” the terminal board to which the wires are connected.
Plate C, is a rear view of the rectifier with casing removed
showing the reactance coils, the auto transformer, relay magnet,
etc., 1 and 2 are the D. C. leads which connect to the arc lamp cir-
cuit, 1 being the negative, and 2 the positive. The positive must
connect through the switch on the motion picture machine to the
top carbon of the lamp, and the negative to the bottom carbon
of the lamp. The A. C. leads, 8-8 connect directly through a switch
properly fused, to the alternating current supply.
Magnets for Tilting Tube to Prevent Rocking
The relay 14, is a magnet that is used to operate the contacts
which open the tilting magnet circuit when the arc is started, and
prevents the tube from tilting or rocking at any other time, which
it would do if it were not for this cutout.
The auto transformer, 11-11, consists of an iron core with a
winding of heavy copper wire. It resembles the ordinary trans-
former, but has this difference, the connections are such that
it has only one winding, while the ordinary transformer has
two ; a primary and a secondary. The purpose of the auto-
transformer is to change the vsltage of the A. C. supply to the
pressure required at the arc.
The tilting mechanism is a device so connected that the closing
of the carbons energizes coil 5, plate B, and thus causes the tube
to tilt.
The reactance coil, 15, in appearance resembles the transformer.
It is connected into the A. C. circuit for the purpose of limiting
the flow of current when the carbons are brought together to
an extent where it will not be injurious to the tube, and also
tends to insure steadiness, and prevents any great fluctuation of
current when the length of the arc is changed, which makes the
arc so much easier to handle.
Care Should Be Taken INot to Touch Tube
The tube is something that the operator should never tamper
with under any consideration ; it is a glass bulb from which after
a quantity of mercury has been placed, has had all the air re-
moved causing a vacuum. It has four terminals, the upper ones
being what is called the graphite anedes, the smaller, lower one the
starting anede and the larger one the cathode. When the bulb
is in an upright position the mercury in the two lower terminals
is separated, but when the tube is tilted the mercury joins itself
and forms a contact which puts the tube in action.
Special Instruction on Unpacking New Tube
One thing in particular to bear in mind when unpacking a new
tube is to see that it is in good condition, which can be determined
by turning the tube over and letting the mercury run down into
the terminals slowly. If the tube gives off a sharp, cracking
sound, this is an indication that the tube is in good condition.
Also follow out the instructions which come with the tube, and
if you do this and use care in uncrating, you will experience no
trouble whatever.
Don’t forget that it is absolutely necessary to have fuses of
proper capacity when using a rectifier which is operated by closing
the A.C. line switch and the machine switch bringing the carbons
together, which causes the tube to tilt, a contact to form between
the puddles of mercury in the two lower terminals, until the arc
starts, when the tube will light up and come to rest in a vertical
position. As soon as the tube lights be sure and separate your
carbons until you have a steady arc and the greatest amount of
illumination upon the screen.
Next week I will try and describe the various types of motor
generators used in projection work.
I. G. Sherman.
LUDWIG HOMMEL AND COMPANY MAKE REPORT
OF NUMEROUS SALES OF MINUSA SCREENS
T UDWIG HOMMEL AND COMPANY, of Pittsburgh, report
I— 1 the following sales of Minusa screens : Shiloh theatre, Pitts-
burgh, Pa. ; American Zinc and Chemical Co., Burgettstown, Pa. ;
Peters & Manos, Toronto, O. ; Manos Bros., Greensburg, Pa.; G.
W. Reese, Kittanning, Pa. ; W. H. Woods, Roaring Springs, Pa. ;
Geo. Panagotasos, Johnston, Pa., and Lyric theatre, Oil City, Pa.
The Bijou theatre, East Palm Beach, Fla., has placed an order
with Manager Kessnich of the Atlanta office of the Mutual Film
Company for a Minusa Gold Fibre for his new house.
TheM inusa Cine Products Company has received instructions
from the Casino Feature Film Company, of Detroit, to prepare
and build a Minusa Gold Fibre according to specifications for the
Ferry Field theatre.
The Notable Feature Film Company, Salt Lake City, Utah, have
taken an order from the Judith theatre, of Lewistown, Montana,
for a large Minusa Gold Fibre screen, together with a special
frame for shadow- box purposes.
This screen is now being built to fit the specifications of their
house, and it is to be installed the latter part of September, when
the Judith opens.
The Paramount Empress, in Salt Lake City, recently installed
a Minusa Gold Fibre, and they were so well pleased with it that
they recommended the same to the management of the Judith.
2416
ACCESSORY NEWS SECTION
Vol. 14. No. 15
Edited by Ira G. Sherman, Past President, Local No. 384, I. A. T. S. E.
Who will answer all questions you may send in, no matter how simple or difficult
TRAVEL GHOST TROUBLE
R. E. Johnson, Burton, Ohio, writes: What makes a travel
ghost appear part of the time and the rest of the time not show,
up at all ? Sometimes at the starting of the show there will be
none whatever while at the close there ivill be quite a ghost. The
shutter appears to be tight on the shaft. Could you obtain an
instruction book for an old model Edison, and a Powers 6 -A
and send them to me?
Ans. — Your trouble is evidently due to lost motion somewhere.
A short time ago while visiting the Speer Carbon plant at St.
Marys, Pa., the operator there was experiencing the same trouble,
and on making an examination of the projection machine I found
that the gears were so loose that they “ wobbled ” and the pin
which held the crank shaft was so loose that it allowed the shaft
to turn at least 3-16ths of an inch. In starting the machine the
operator had no ttrouble whatever as long as he kept turning
at the one speed, but when feeding the lamp his hand would in-
stinctively slacken speed and there would develop such a ghost
as to make the spectator blink his eyes, but as soon as the speed
was again at normal the flicker or ghost would disappear. Ex-
amine your machine closely and see if there is not undue play in
the train of gears on the opposite side of the mechanism from
which you operate. If not, examine the small toggle gear which
is found between the driving gear and the balance wheel pinion ;
if this is badly worn it should be taken out and replaced, being
careful that you do not get it in so tight that it binds. It may
be quite possible that there is too much play in the shutter shaft
itself, even though the shutter is tight upon its shaft. Try turn-
ing this shaft with your finger, meanwhile holding the fly wheel
with your other hand so that there is no movement at the inter-
mittent, and if there is more than just a perceptible movement
in the shutter shaft the slackness will have to be taken up, but,
I do not advise you to attempt this ; it is far better to send the
mechanism to the manufacturer and have it done right. If you
do not find a remedy in anything that I have suggested write
me again and explain more fully just how the ghost appears.
I believe that I mailed you some time ago, instruction book
for the Powers 6- A machine. If you have not received it let me
know and I will send you another. The instruction books for the
Edison model that you speak of are as scarce as hens’ teeth,
owing to the fire in the Edison plant at Orange. The plates were
destroyed, and it is impossible to obtain any of their pamphlets
on that type of machine. These people are perfecting their latest
model Super Kinetoscope ; the machine built like a battleship,
which I am hopeful of describing in these columns at an early
date.
RECTIFIER TROUBLE
P. V. Williams, Munday, Texas, writes: I have been in the
picture show business for three years, and have been taking the
News almost the entire time, and have every copy I have re-
ceived. As I take care of the operating room myself the Projec-
tion Department interests me most and I find it to be of great
help.
As this is my first call I am going to ask a question or two and
ring off. I have a 35 ampere mercury arc rectifier which at times
I cannot get enough light through although I have it raised to
the last notch. I have been using this rectifier since March 15.
When first installed I could get plenty of light and the two
carbon points ( Anodes is what you mean — Ed.) inside the tube
would get red, but here of late they stay black all the time. Does
it make any difference if the voltage is less than 110, coming into
the house? I might add that this is a G.E. 35 ampere, 110-220
volt A.C. to D.C. rectifier. I have a Powers 6-B machine, a
picture 9 x 12 at 65 feet throw, using 6j4 and 7% condensers.
Carbons are Bio cored.
Ans. — Thanks for your kind words of appreciation. I am glad
that my poor efforts are of some assistance and trust you will not
hesitate to call upon us for any assistance that may be in our
power to give. To answer your question : It seems to me as
though your trouble might lay in a poor connection somewhere in
the circuit.
You say that when first installed you could get plenty of
light, and that now you are unable to. If the rectifier has only
been in use since March 15th, it hardly seems possible that the
fault can be laid to that. It may be possible though that you
have been overloading it.
A rectifier of 35 ampere capacity does not mean that the device
should be operated at that amperage continuously, and as the
amperage is regulated by the arc, it is quite possible that you
have kept your carbons too close together which would increase
the amperage and burn out the tube. The line voltage, if it does
not fall too far below 110 volts, will not have any great effect
upon your not being able to get sufficient light. Are you sure that
you have a rectifier for the frequency of curernt you have? A
60 cycle rectifier will not operate on 120 cycles, nor vice versa.
Examine your lamp leads and see if they are not badly black-
ened or charred, and if they are, take them out and cut off the
charred portion until you get to fresh wire, then see that the
lugs are put on again tight and that the binding posts of your
lamps are clean and bright which will enable you to get a perfect
electrical contact. Also occasionally tap the upper part of the
tube gently to dislodge the mercury that may be deposited there.
This sometimes will become very great and when it is dislodged
will have a tendency to revive the tube.
In place of the cored carbons top and bottom, 1 would suggest
that you try a half inch hard carbon in the bottom, setting them
so that the bottom carbon is just a trifle advanced ahead of the
upper which will allow you to get a perfect crater with the
resultant better light.
If this is not clear to you, and after trying the suggestions
made you do not find a remedy, write me again and I will go
more into detail with you and see what can be done.
CLEANING FILM POSITIVES
In September 23rd issue of the News there appeared an article
under the above heading, in answer to a query made by O.F.F.C.,
of Albany, N. Y. in which the following instructions for cleaning
film were given : “ Anyone can thoroughly clean a reel of film
by the use of some “ elbow grease,” a rewinder, several yards of
canton flannel and a pint of benzol (or benzine).
The reel of film being mounted upon the rewinder, a yard or
so of the flannel should be torn off and saturated with benzol.
This should be laid on the rewind table and — having laid the
film on it — one end of the flannel is raised up and placed over the
film. The flannel is now pressed tightly down upon the film
with the palm of the hand and rewinding commenced.
After each hundred feet or so of film the flannel should be
opened and examined to see how much dirt has accumulated. If
the cloth is badly fouled a fresh section should be brought to
bear on the film, and so on until the reel is cleaned."
In a letter from that master of projection, Cecil R. Wood,
October 14, 1916
ACCESSORY NEWS SECTION
2417
whom I have known for some years, he came across the follow-
ing:
“ I read your reply to O.F.F.C. of Albany, N. Y., re the care
of and cleaning of positive films. First let me thank you for the
allusion to the writer, in spite of the fact that modesty caused
him to blush slightly at the title applied to him. Secondly let
me give you a little more dope on the matter alluded to. For
the solution to keep in the film cabinet pans, use one ounce of
gum camphor to a half pint of glycerine. While this works very
well while the films are in the cabinet or in the film vaults, the
question came up as to their care on the road, and this may
interest some of your readers, provided they are equipped as
we are in the shape of reels. We use the 2000 bolt Bell & Howell
reel which has a large hollow center (hub), and take a roll of
absorbent cotton and slightly dampen it with the above solution,
roll the cotton in a cheese cloth binder, and work same into
the reel hub, and if you could see the condition of the road prints
that have come in after a full year’s work, you would no doubt
feel just as happy as I do.
Now on the cleaning: We have tried almost everything that
has been advised, but at last we have struck the correct dope,
thanks being due to the film department of the Eastman Kodak
Co., and oil and dirt worry us very little now. Use Carbon
Tetrachloride (Merck Chemical Co.) and apply the same way as
per instructions for benzol. It not only removes every trace of
oil but likewise does not injure the film in any way as to color,
neither does it affect the emulsion.
This letter from brother Wood, even though not merited by me,
is greatly appreciated, for Cecil R. Wood is not only an operator
but a gentleman as well, and besides that he is a very busy
man, as it is he who is responsible for the projection of'Griffith’s
latest masterpiece “ Intolerance ” now being shown at the Liberty
theatre, N. Y. City.
The instructions contained in his letter should be of great value
to those operators who are desirous of putting over clean
pictures, and who hope to raise themselves from mere crank
turners to the classification of operators.
The thanks for the things said in the former article are due
not to me, but to my friend “ A.S.C.” editor of the Camera
department, and I take this opportunity of making my apologies to
him, and accepting the invitation of brother Wood to visit him for
the purpose of obtaining further dope which I feel sure will be
of interest to my readers.
HOSFORD EXPLAINS HIS SHUTTER
Chas. A. Hosford, the inventor operator of Ft. Wayne, Ind.,
writes in as follows: I want to apologise for not explaining
more plainly the action of my shutter which you described in the
issue of the News, dated Sept. 2nd. When I wrote that letter
enclosing the drawings, I had one eye shut and the other partly so.
for it was written after the show and by the time I had finished
with them it was in the wee sma’ hours, and I am generally hitting
knots on the log pile by 2 a. m. Well here goes. I hope I can
explain it this time. What I meant by drawing down to the
center of the picture was this : If you were to take a piece of
cardboard and out one side of it, concave and push it in front of
the stero lens, there would be a shadow shown on the screen
from the opposite side to that in which the cardboard is placed in
front of the lens, two pieces of cardboard coming together from
opposite directions and meeting in front of the lens would bring the
shadows together from the sides of the screen. The shutter acts in
the same way, only instead of doing it sideways it does it with a
downward motion and brings the shadow from the bottom of the
screen upward and works out the picture on the screen by
rounding off into a circle which gives the dissolving effect and
eliminates the flicker. I hope this will be clear to the readers of
the department, and I want to say that there certainly seems to be
a lot of operators who are ambitious, for I started to write this
letter last week but have been so busy making shutters that I was
unable to finish it. I certainly am glad to know that I am not
the only one that has ambition; it gives me heart to do things and
to experiment for the purpose of obtaining better results on the
screen, and anything I discover which I think will be of betiefit
to my brother operators I will design and shoot it in for you
to give it the once over and pass your opinion on it. You have
got me interested now and I am liable to keep you busy. I have
a recipe for a liquid film cleaner which I am going to send you to
try out at your leisure; it will take an old dried up film and
polish and clean it and make it look like a new one, and put
THEATRE AND EXCHANGE
MAILING LIST SERVICE
We rent lists of or address contemplated or ex-
isting theatres, exchanges, state rights owners,
publicity mediums and producers, selected as to
territory, class, etc. Twenty thousand changes
were recorded in our list last year. Its use means
a saving to you of from 30 to 50% in postage, etc.
N 82
MOTION PICTURE DIRECTORY CO.
80 FIFTH AVENUE, NEW YORK Phone, 3227 Chelsea
425 ASHLAND BLOCK, CHICAGO Phone, 2003 Randolph
Addressing Multigraphing Printing Typewriting
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HALLBERG’S 20th Century Motor
Generators
MINUSA Gold Fibre Screens
SANIZONE Deodorants, the perfect per-
fume for Motion Picture and all Theatres
WE ARE DISTRIBUTORS
Ask for Catalogs
Lewis M. Swaab
1327 VINE STREET
PHILADELPHIA, PA.
FIRST -LAST- BEST
OUR NO. 2
CARBON SAVERS
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sizes y2", w, M"
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209 Kingsboro St. Pittsburgh, Pa.
2418
ACCESSORY NEWS SECTION
Vol. 14. No. 15
new life in if but I am afraid I could not give it for nothing,
as I have spent nearly a hundred dollars in experimenting, trying
to find what I wanted. I will make the price reasonable, but
first want you to examine it and pass your opinion on it. I am
also sending you on a separate page a drawing of that “ other
thing ” I mentioned. It is a safety device to control the fire
shutters on the port holes of the operating room. If you think
it has any value you can do what you want with it. What I mean
by “value” is, if it will be of any use to any operator print it.
I see my other letter did not reach the waste basket and hope that
this one will not until after you have read it, and for fear that
you will become tired reading this and throw it there I will ring
off now.
Ans. — -The article which the brother mentions was published on
page 1426, of the Sept. 2 issue, and is the invention of a progress-
ive operator, one who does things not only to benefit himself
but the craft at large. It is always a pleasure to hear from
brother Hosford, and you are welcome to keep me just as busy
as you like. Your letters do not even receive an introduction to
the waste basket.
In regard to your explanation I think it will be reasonably clear
to those who like myself were unaccountably “ thick.” I had no
idea I was letting you in for so much work when I wrote my
former article, but I am glad you took it good naturedly, and
much credit is due you for your desire to help other operators
to better their projection; it is sadly needed, and any man that
will sit up half the night making shutters, after doing a hard
day’s work is deserving of thanks, for it proves that he is sincere
in his desire to be of benefit to the industry.
I will be very glad to try out your recipe for a film cleaner, and
if it can do all you say it can I will let others know it. The
drawing you sent me I was unable to use, but if you will redraw
it, using black ink, I will submit it to my readers for their ap-
proval. I will admit that it looks good to me and I see no reason
why it should not work. But we will see what some of the
others have to say about it, as soon as you get time to draw
it over and explain it more fully. Keep up the good work and
your dream for better projection will be realized.
LENS INVERTS THE PICTURE
P. C., Steubenville, Ohio, writes; I have been a constant
reader of the News since it was first published and would like
you to settle a dispute between me and some of my friends who
also tread the News. I claimed that the eye reversed the picture,
while they, my friends, claim it is the lens. I am an experienced
operator and believe that I am right and wish that you would pub-
lish the correct answer as soon as possible. With best wishes to
you and the News, I remain very truly yours.
Ans. — Sorry old top. but you lose. Your friends are right.
The picture is reversed by the lens and not by the eye. I think
I understand the point you are trying to make, but the optics of
the human eye are entirely different from the optics of a projec-
tion lens.
The eye can be likened to a camera lens which records an
object in an inverted position, that is if you are taking a picture
of a house it will appear upon the ground glass or plate in the
camera in an upside down position. The eye records everything
you look at in an upside down position upon the retina, for
the reason that it is nothing more or less than a plane convex
lens, with the other elements added as are in a projection lens the
image would again reverse itself and appear as it does when you
look at it.
The projection lens reverse the picture, either in the lens
itself or at some distance from it. So far there seems to be
Seme doubts as to where the picture reverses, but you cannot
get away from the fact that it is the lens that is responsible,
otherwise it would not be necessary to thread the film into the
machine upside down. Get me?
PICTURE THEATRE EQUIPMENT FURNISHES
CHURCH W ITH SIMPLEX MACHINE AND
FORT WAYNE COM PENS ARC
A NOTHER church has been added to the long list of users
of the motion picture for educational purposes. The Pic-
ture Theatre Equipment Company, 1604 Broadway, New York,
reports the installation of a new Simplex machine, with motor,
a Fort Wayne Compensarc and complete booth supplies, to the
St. Luke’s Church, Long Branch, New Jersey.
“MOVIE CLUB ” OF MILW AUKEE OPERATORS
MOST SUCCESSFUL AND GROWING
ORGANIZATION
THE Movie Club, the subsidiary organization of the Milwaukee
Operators Union, which was organized by seven operators
to provide a place of recreation and meeting for members of
their union, has grown most rapidly, and though but a few months
old is already one of the most popular organizations in the city.
This club, which is self-supporting, boasts of what is without
doubt the only dry bar in all of wet Milwaukee. For the boys,
while not prohibitionists, have decided that the club would be
better off without the bar, and the result has more than justified
their judgment. In addition to the bar, the boys have a pool and
billiard room, card room and meeting room. All members of the
union have full use of the club rooms and monthly blow outs
are given which prove very successful affairs. Here also are
held the monthly meetings of the union. All traveling operators
are cordially invited to attend the club rooms, which are located
at 223 Third St., when in Milwaukee.
One of the most attractive floats and the best appearing or-
ganization in Milwaukee’s huge Labor day parade was that of the
local Motion Picture Operators Union. Some forty members
were in line clad in white shirts with white caps and carrying Jap-
anese umbrellas with the American flag emblazoned upon them.
The float which bore a huge likeness of the operators emblem was
most attractive.
OPERATORS IN MINNEAPOLIS DEMAND PAY-
MENT OF FIFTY CENTS FOR FIRST VISIT TO
EXCHANGE AND TWENTY-FIVE FOR
TRIPS TO SUBSEQUENT EXCHANGES
RUMBLINGS of labor trouble have been heard in the Min-
neapolis picture field for the past few weeks. The operators
have presented to the theatre managers their demands. Several
meetings have been held by both factions and a few joint meet-
ings were called. The theatre managers have presented their
compromise. It is understood, however, that one of the demands
of the operators upon which they are obdurate is that they will
not pick up or deliver film to the exchanges unless they secure
fifty cents for the first exchange visited and twenty-five cents
for all other exchanges visited.
It is believed that the wage scale will be settled amicably.
Considerable time was spent arguing the point of permitting an
operator to appoint a substitute on the days he takes off ; it was
also a requirement of the union that the operator get one day off
a week. It is expected that a decision will be reached within a
very few days.
CALHUFF ACQUIRES AGENCY
THE Calhuff Supply Company, of 1301 Race street, Philadel-
phia, have become eastern distributors for Rembusch’s Crys-
tal (Gold) Fibre Screen, manufactured by the Mirror Screen
Company of Shelbyville, Indiana. F. B. Bloomfield, personal rep-
resentative of the company, has been in Philadelphia to assist in
introducing the screen in this vicinity.
It is claimed for the screen that it is “ built upon honor, sold
on merit, speaks for itself and sings its own praises,”
That it is already meeting with favor here is shown by the
theatres which have either installed or ordered the Rembusch
Screen.
These are Stanley, Regent, Victoria, Great Northern, Frank-
lin and Empire of Philadelphia. Queen of Wilmington, Grand
of Chester, with others, in prospect.
The price of the Crystal (Gold) Fibre Screen varies from
$64.00 for the smallest to $260.00 for the largest size.
STERN PUTS PROJECTOR ON DISPLAY IN
NEIL YORK
THE Stern Manufacturing Company of Philadelphia have
placed their late model projection machine on display at the
Crown Motion Picture Supplies, 217 West Forty-second street,
New York City. Many exhibitors and operators have seen the
merits of this machine demonstrated here during the past week.
Mr. Katz is very enthusiastic over this machine, and is looking
forward to do a good business with it this fall.
October 14, 1916
ACCESSORY NEWS SECTION
2419
STRAND OF NASHVILLE TAKEN OVER BY
PEERLESS AMUSEMENT COMPANY
THE Strand theatre, one of the newest, largest and finest pho-
toplay theatres in Nashville, has been taken over by the
Peerless Amusement Company, Inc., with a capitalized stock of
$5,000. The Strand occupies one of the most prominent places
along Fifth avenue, represents an investment of $25,000, and has
a seating capacity of 350 persons. The Strand is novel in several
details. There are broad aisles, an unobstructed view of the
screen from any seat in the house, and plenty of room between
the rows of seats for persons to sit comfortably without being
crowded. The incorporators are : J. H. Bradford, president ; Ed-
ward Martin, Grover Billingsby, Roy Shelton, formerly manager
of the theatre, and Jordan Stokes, Jr.. Carson Bradford, long-
identified as being one of the most successful theatrical managers
south of the Ohio River, has been appointed secretary-treasurer
and general manager of the Peerless Amusement Company. He
will also manage the Strand theatre. When seen by a representa-
tive of the Motion Picture News, he said: “We have secured
a long contract with the Fox Film Corporation and the Metro
Pictures Corporation to show their ‘ first run ’ photoplays exclu-
sively in Nashville.”
Mr. Bradford uses the newspapers and billboards freely for
advertising coming attractions. Besides having the Strand thea-
tre, Mr. Bradford also owns and controls two other photoplay
houses, one being the Belmont, the other being the Empress. The
Belmont is located on Belmont avenue, and since its initial open-
ing night has been doing a good business. The Empress is lo-
cated on Woodland street. This theatre is also doing a nice run
of business.
The Strand under the new management held its formal opening
on the morning of September 25. The occasion was accompanied
by vast quantities of flowers, the gayest of music, and the admir-
ing comments of hundreds. Every one of the 348 seats were
taken long before the opening of the first performance at 10
o’clock.
MALTESE CROSS CONDENSING LENSES ARE
EFFECTIVE
FOR some little time I have been experimenting with the con-
densers manufactured by Semon Bache and Company, known
as the Maltese Cross brand of crystal condensing lenses. These
lenses are being produced from chemically pure optical glass which
is guaranteed against discoloring black, purple, violet or any
detrimental tint. After continual usage for a period of six
months or more they may develop a slight straw color, but this
is in no way detrimental to good projection, for it in no way
destroys the effectiveness of the lenses.
The surfaces of these lenses are ground and polished automat-
ically, thus insuring a true optical surface as well as a commer-
cially accurate foci. They are put through a most rigid test in
the process of annealing which is as follows : The original plates
of' glass, before being moulded to shape, are thoroughly tempered
and annealed for a period of three days. The glass is then
moulded to form and is again annealed and tempered. These
precautionary annealing and tempering processes have resulted in
reducing breakage to a minimum.
I feel that I can safely say these condensers are all that the
manufacturers claim for them, and while there are some who are
bitterly opposed to any discoloration at all- in a condensing lens
this slight straw color which may develop will not have any bad
effects upon the picture being projected.
These lenses can be had in all shapes and sizes, namely plane
convex, meniscus, bi-convex or bi-concave, and of any focal
length or diameter.
MOTION PICTURE SUPPLY COMPANY, KANSAS
CITY, INCREASES ITS SPACE
THE Motion Picture Supply Company, in the Gloyd building,
Kansas City, has increased its space. H. G. Gill, manager,
is selling six and seven machines every two weeks now and is
expecting the moving picture business in his territory to be
an extraordinary one both for the exhibitor and the exchange
man this winter. The company is adding the two rooms adja-
cent which were occupied by the Western Film Company.
George H. Kendrick, who for some time has been an exhibitor
and again has worked in the motion picture supply houses of the
South, has taken up his work as salesman for the Motion Picture
Supply Company, Kansas City. Mr. Gill is confident of the
success of his new road representative.
PREPAREDNESS
THE ISSUE OF THE DAY.
EXHIBITORS AND OPERATORS NOW USING
Speer Carbons Have Prepared
THEY HAVE ALSO IMPROVED THE
PROJECTION OF THEIR THEATRES.
Trade Mark
THE CARBONS THAT ARE GUARANTEED
Speer Carbon Co.
Dept. “N”
ST. MARYS, PA.
For Sale By the Following Distributors:
J. H. HALLBERG. 727 7th Ave., New York, N. Y.
KLEINE OPTICAL CO., 166 N. State St., Chicago, 111.
SOUTHERN THEATRE EQUIPMENT CO-
74 Marietta St., Atlanta, Ga. 1815 Main St., Dallas, Texas
E. E. FULTON CO- 154 W. Lake St- Chicago, 111.
KANSAS CITY MACHINE & SUPPLY CO-
813 Walnut St- Kansas City, Mo.
G. A. METCALFE, 117 Golden Gate Ave— San Francisco, Cal.
Quality — not Footage —
3draws the Big CrowdsEES5^
The show that draws the full house is
the one with the sharp, clear pictures that
let the interest of the story “ get across.”
All films are improved by projecting
through
DausclT(om[>
Projection [enses
They are scientifically computed to give clear,
snappy detail, with even illumination all over the
screen. That’s what the public are educated to
these days — and what they will pay to see. Ask
your operator his opinion of Bausch & Lomb
objectives and condensers.
Procurable through all film exchanges — and
regularly supplied with Edison and Nicholas
Power machines.
gausch & jpmb Optical (5.
569 ST. PAUL STREET ROCHESTER, N.Y.
New York Washington Chicago San Francisco
Leading American Makers of Photographic and Ophthalmic Lenses,
Microscopes, Projection Lanterns ( Balopticons ), and other high-
grade optical products.
2420
ACCESSORY NEWS SECTION
Vol. 14. No. 15
BRYSON \\
CONDENSERS
SETTER
MEMiCUS-Pi-ANO
BEST
MENISCUS
81 - CONVEX
Perfect and Optically Correct Condensors
WILL INCREASE LIGHT and PERFECT PROJECTION 25 to 50%.
This has been proven by the best expert operators. Where you find
good projection you generally find MENISCUS BI-CONVEX CON-
DENSORS. We import direct from the Gena France Glass Works the
finest pure white condensors made. Ask any expert on projection and
listen to what he will tell you about the MENISCUS BI-CONVEX
CONDENSOR combination. We guarantee every claim made or your
money back. If you have light troubles let us solve them for you.
Free for the asking. Price MENISCUS BI-CONVEX CONDENSORS
$2.00 each or $4.00 per set. (Add 25 cts. for mailing.) Order today
and settle your light troubles.
JAMES V. BRYSON, President
Northwestern Motion Picture Equipment Co., Inc.
622 HENNEPIN AVE. MINNEAPOLIS
“ Jobbers of Powers and Simplex and on the job”
DO YOU RUN YOUR BUSINESS WITH SYSTEM?
My new 1916-17 Edition of THE THEATRE RECORD LEDGER SYSTEM is now ready. It contains 52 pages — one
page for each week’s business. So arranged that you can keep an actual record of every cent received — day from night busi-
ness— besides special ruled disbursement expenses. You cannot but keep an actual auditing accountant report of every cent
received or spent. Guaranteed just what you need or money returned. Price, $2.50. (25 cts. for mailing.)
NORTHWESTERN MOTION PICTURE EQUIPMENT CO., Inc. JAM|?eLe*tYSON 622 Hennepin Ave., Minneapolis, U. S. A.
THE FINISHING TOUCH—
TO AN ATTRACTIVE LOBBY IS A FULCO BOX OFFICE SIGN
Sixteen Styles — All of Artistic Design
Fulco signs, although inexpensive, are neat and tasteful. They add tone to the humblest Theatre and
harmonize easily with the most elegantly appointed Photoplay Palace. — Price Si.oo each.
Made of glass with tinted meta
foil letters on jet black and sur
rounded by neat brass chain.
1. SPECIAL FEATURE TODAY
2. ADMISSION 5c
:i. ADMISSION 10c. CHILDREN 5c.
I. ADMISSION 10c.
5. SHOW NOW GOING ON
S. MATINEE TODAY
7. MATINEE TOMORROW
s. WE GIVE A CONTINUOUS SHOW
9. ADMISSION 15c.
10. ADMISSION 10c. AND 15c.
11. ADMISSION 10c. AND 20c.
12. ADMISSION 15c. AND 25c.
13. ADMISSION 20c.
14. ADMISSION 15c. AND 20c.
15. ADMISSION 25c.
16. ADMISSION— ADULTS 15c., CHILDREN 10c.
Ask your dealer for these and other Fulco Specialties
E. E. FULTON CO.
156 W. Lake Street, CHICAGO
Make Your House Popular
By a perfectly projected picture. You cannot do this with an old junky machine. Write us to-dayc We will sell you a new machine
of any make on our EASY PAYMENT PLAN. You would be surprised at the number of Theatres throughout the country that are
purchasing from us in that way'. Why don’t you investigate to-day?
AMUSEMENT SUPPLY COMPANY
Dealers in Motiograph. Simplex, Powers, Edison, and Standard Machines, Transverters, Motor Generators, Rectifiers, and everything pertaining to the Moving
Picture Theatres. Third Floor, Mailers Bldg., Cor. Madison Street and Wabash Avenue, Chicago. 111.
TYPHOON rOOLINGSYSTEN
I TYPHOON FAN COMPANY U 1544 BROADWAY NEW YORK CITY
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 14, 1916
ACCESSORY NEWS SECTION
2421
SPEAKING OF GENEVA MOVEMENTS
This Vital Part of Simplex Projector
Gave Nine Years’ Service
Actual Photograph of the Star
Wheel and Cam which was
used every day for nine years
at the Eden Musee. Xew York,
N. Y.
Performed One Billion, Eighty-
eight Thousand, Six Hundred
Seventy-two Revolutions dur-
ing this period and is still in a
practical and usable condition.
The Geneva Movement used in Simplex Projectors is scientifically constructed and built of the most enduring
material and therefore withstands the constant grind required of the intermittents, today.
Projectors will outwork and outwear any other Motion Picture Machine in the World.
THE PROJECTOR OF QUALITY
Send for Catalog “N”
ThePrecision Machine (5:Tnc.
317 East 34th: St— NewTbrk
Free Your Operator
Note in the picture to the right how the operator is
enslaved at the carbon feed rod trying to maintain a perfect,
continuous white light on the screen. Then note in the picture
below how he is freed by the AUTO- ARC to attend to other
important details in his booth while the AUTO-ARC goes
right on automatically controlling the light at the arc, throwing
a perfect, continuous white light on the screen, saving current and
adding to the reputation of your house for perfect projection.
Have a Perfect Light
by putting in the AUTO-ARC. It is a wonderfully simple little mechanism
invented by a practical operator for maintaining a steady, perfect light at
the Arc, something that can’t be done by hand feed. The AUTO-ARC
feeds the carbons automatically, continuously, after it is once set by the
operator and gives the operator a chance
to attend to other things that need his
attention. To prove its merit to your
utmost satisfaction, we will send you the
AUTO-ARC on 30 days’ trial with the
understanding that if you are not per-
fectly satisfied we will take it back at our
expense and refund you your money.
Fits any standard lamp. Price $60.00
f.o.b. factory, Owensboro, Ky. Address
American Auto-Arc Co., incorporated
37 W. Van Buren St. Chicago, 111.
We have secured good advertisers to talk to YOU. Listen to them!
2422
ACCESSORY NEWS SECTION
Vol. 14. No. 15
Color Photography
Color Vision — Young Helmholtz Theory and the Clerk-Maxwell Curves — -Fundamental and Complementary Colors
—Hue, Purity and Luminosity of Colors— Additive and Subtractive Color
Mixing
( Continued from last week )
WE have, heretofore, in the course of our article been con-
sidering the uses of various forms of spectroscopes and
the characteristics of spectrum colors. Spectrum colors,
being pure colors, are the colors of science, but we will now con-
sider the colors of the objects in nature which are termed “ natural
colors.”
In 1810 Thomas Young, the physicist, propounded what has be-
come the generally accepted theory of color vision. Young’s
theory is — that the retina of the eye is provided with three distinct
groups of nerve cells, sensitive to red, green and blue-violet light
respectively. All of these three colors act, to some extent, on all
of the three groups of nerve cells but each color acts with the
most intensity upon the particular group created for its own per-
ception. Another distinguished scientist, Helmholtz, concurred
with Young in his theory, which is therefore known as the Young-
Helmholtz theory of color vision.
This was further demonstrated by Professor Clerk-Maxwell in
1861 by the process of plotting out the. arpountg of red,, green and
blue-violet light necessary to reconstruct the spectrum. Maxwell’s
color sensation curves are shown at A, Fig. 9. As it is seen that a
complete spectrum (with no gaps) is produced by the admixture
in proper quantities of red, green and blue-violet, we may consider
that red, green and blue-violet are fundamental colors, or as some-
times called “ primaries.” All other colors are formed by com-
bining, in certain proportions, two or all of these primary sensa-
tions, as is shown by B, Fig. 9.
Maxwell’s Curves
Although the original Maxwell curves, as shown at A, Fig. 9,
have been recalculated and modified (by Abney and others) to
conform to present day knowledge and practice ; Maxwell's curves
remain the foundation of three-color photography and many suc-
cessful processes have been calculated from the Maxwell color
sensation curves. Their importance should therefore be appre-
ciated by all readers, and they should be carefully studied, as they
have an important bearing on some processes to be described later.
Some of our readers, the operators of projecting machines,
have the opportunity of making experiments with colored lights
which will be the means of advancing their knowledge of light and
color. If red light is projected upon a screen by a lantern (or
stereopticon) then green light projected over it from another lan-
tern, and, lastly, blue-violet light is projected upon the other two
colors by a third lantern, it will be found that the screen result is
white. This, however, will not occur if glasses of these three
colors are all placed in the slide-carrier of one lantern and pro-
jected together, for reasons which will be considered further on.
As another experiment yellow light is no.w projected upon the
screen from one lantern and blue- violet projected upon this from
another lantern. The yellow glass in the slide-carrier of the first
lantern absorbs (holds back) the blue but transmits the red and
green rays, while the blue grass in the second lantern absorbs
the red but transmits the green and blue-violet rays. As light rays
of all the colors necessary to produce white are transmitted by the
two glasses, our screen result is again white. From this we see
that it is possible for white light to be formed by some combina-
tions of two colors only. Pairs of colors which will, when suitably
mixed, form white are said to be complementary to each other.
The following is a list of colors which are complementary or
minus ( — ) to each other and thus when combined will form white :
Red + Greenish blue = White
Yellow + Blue-violet = White
Green + Pink = White
Or subtractively :
White — Red = Greenish blue
White — Yellow = Blue-violet
White — Green = Pink
As complementary or “ minus ” colors play an important part in
color photography it is essential that the readers should familiarize
themselves with the combinations here set forth.
Color Constants
When examining colors the student or experimenter will find it
convenient to be able to describe the appearance of a color and be
able to definitely compare its appearance with other colors. The
units or constants by which colors are compared are “ hue,” “ pu-
rity,” and “ luminosity.”
The .hue of a, .color is. its actual tint or appearance to the eye.
For instance, we say it is red, or yellow, or green, etc. The pu-
rity or saturation of a color means that it is really a pure hue and
not degraded by admixture with white or black. It does not nec-
essarily follow that a pure color is always a bright color for the
pure colors of the spectrum are not all of equal brightness, pure
red and blue appearing much darker than yellow as will be readily
appreciated.
Speaking of the relative brightness of colors naturally brings us
to a consideration of the third color, constant luminosity. The
luminosity or brightness of a color is governed, of course, by the
amount of light which it reflects to the eye. The luminosity of a
color is not dependent upon its hue or purity, but rather upon
its admixture with other colors. If yellow, the brightest of spec-
trum colors, visually, be degraded with a slight amount of black its
luminosity will therefore be lowered. If this impure yellow is now
compared to a pure blue we might sum up by saying that the color,
while still yellow in hue, is of less purity than the blue, but still
higher than the blue in its luminosity value.
Practically all of the color seen in nature is white from which
some of its component colors have been abstracted. When light
falls upon an object it is either transmitted, reflected or absorbed.
As an example of the transmission of light, let us consider a piece
of red glass. The glass appears red because it absorbs (or holds
back) the green and blue light but being transparent transmits
(allows to pass through) the red light.
Let us now consider the case of white light falling upon a piece
of white paper. The paper being opaque reflects the light back
instead of allowing it to pass through. As the white paper does
not absorb any of the components of the white light it is prac-
tically all reflected back. The paper therefore appears white.
Selective Absorption Plays Important Part
Now an example of absorption — A spot of red ink is made upon
a piece of white paper. White light falling on the red ink spot is
absorbed selectively. In other words the red ink spot' absorbs the
colors green and blue but reflects back the remaining component
of white light, red. Hence the spot appears red to the eye. If all
of the light falling upon an object is absorbed the object, of course,
appears black.
October 14, 1916
ACCESSORY NEWS SECTION
2423
A thorough stud}- should be made of the subject of selective ab-
sorption because in addition to the majority of colors in nature
being the result of selective absorption, it plays an important
part in the selection and adjustment of the filters used in color
work, and even the colors of a finished color photograph or pro-
jected result are due to the influence of selective absorption.
We have now to consider the effect of mixing colored lights as
compared to that of combining colored pigments (such as pieces
of colored gelatine or glass, dyes, inks, etc.). As has been previ-
ously stated white is produced by projecting one over the other
upon a white screen, red, green and blue lights from three lanterns.
But in superimposing colored pigments (as in making a print in
colors) it will quickly be found that if we employ the colors red,
green and blue, our result will appear opaque or black because the
light transmitted by any two of these colors will be cut off by the
third. We have in this case the effect of subtraction instead of ad-
dition of the colors. Therefore, in combining colored pigments, it
will be necessary to use as primaries the complementary colors to
red, green and blue-violet, which are bluish green, pink and yellow.
The mixing of colored lights is called “ additive ” color synthesis,
while the superimposing of pigment colors is called “ subtractive ”
color mixing.
As most all methods of producing photographs (or motion pic-
tures) in natural colors are either additive or substractive proces-
ses the readers should familiarize themselves with the points of dif-
ference between additive and subtractive color synthesis. By so
doing they will be better able to understand the methods and pro-
cesses of producing photographs and motion pictures in natural
colors which will be described in forthcoming installments of
“ Color Photography.”
Scientific Considerations Are Necessary
It might seem to some readers that an article on Color Photog-
raphy need not be prefaced by such scientific considerations as
have gone before, but the correspondence of the Camera Depart-
ment tends to show that much time and money is being expended
in vain by numerous experimenters who have undertaken to “ set
the world on fire ” with natural color motion pictures, only to find
ultimately that, without accurate scientific knowledge of light and
color, their efforts had failed and that they were as far from
being able to show any concrete results as they were when they
started.
Our idea in presenting to readers of the Camera Department the
foregoing chapters (of a scientific nature) on light and color has
not been for purposes of instruction, but rather to serve as a guide
to the experimenter and embryo inventor as to what scientific con-
siderations must be regarded before any really intelligent efforts
can be made to produce motion picture in natural colors.
Onr considerations from now until the end of the article will
be of an entirely practical nature, for, commencing with our
next installment we will describe the processes by which photog-
raphers have, from the earliest days of the art, endeavored to
record nature’s hues.
{To be continued next week)
MICROSCOPIC FILM SUBJECTS
P. H. W., Birmingham, Ala., inquires:
“ Can you tell me where I can get some motion pictures of the
circulation of the blood in the blood vessels, and such phenomena
as cell division or the movements of the white blood cells ? Some
of this work, which is of course done with the aid of a microscope,
I have seen but have been unable to find out who made the films.
If you can give tube the information I will greatly appreciate it.”
In reply: We have seen a number of film subjects such as the
correspondent describes, and wonderful films they are too. All
of the microscopic films depicting the action of the blood corpuscles
(in health and disease), which we have been fortunate enough to
see were issued by Pathe Freres. These microscopic films were
made at the research laboratories of the Pathe firm in France.
They are the work of a noted French microscopist and investigator,
Dr. Comandon. In order to obtain these wonderful records, Dr.
Comandon designed special and elaborate apparatus. Many of
these subjects were secured by the use of the ultra-microscope.
If the correspondent will communicate with the Pathe Exchange,
Inc., of 25 West 45th Street, New York, we believe that they will
gladly apprise him as to what subjects they have on hand, and upon
what terms such pictures may be purchased or rented.
—GOERZ — —
Kino Hypar F : 3.5 Lens
THIS is the lens that has met the most exacting re-
quirements of both studio and field motion picture
photography. It is made in 1^4, 2, and 3 inch focus
and can be fitted to all types of Kinemetograph cameras.
We also call your attention to our GOERZ ROUND
CLOSING DISSOLVING AND VIGNETTING DE-
VICE, MICROMETER MOUNTS and other standard
devices. Send for our latest descriptive matter. We are
at your service for technical or other information.
G. P. GOERZ AMERICAN OPTICAL CO.
317 J East 34th Street New York City
Perfect Developing and Printing
Negatives Developed . lc. ft.
Positive Printing .... 4c. ft.
TITLES
_ in any language
per foot
tJv* complete
Cards Free Tinting Free
Satisfaction guaranteed by oar fifteen years’ experience Special price on quantity orders.
GUNBY BROS., Inc., 145 West 45th Street, New York City
The Universal Camera
For Motion Photography
Write for Illustrated Catalogue
The UNIVERSAL CAMERA CO. Branches { ^M^rke* St.^San Trancfsco
559 W. Jackson Blvd., Chicago
QUALITY means
EVANS
means PERFECTION
We Do Particular Work for Particular People
Developing and Printing ONLY
Evans Film Manufacturing Company
Numbers 416-41S-420-422 West Zllth Street
Telephone C6S1 Audubon NEW YORK CITY
2424
ACCESSORY NEWS SECTION
Vol. 14. No. 15
Just one clear picture after
another with
Eastman Film
The film that made motion
pictures practical plays a big
part in their present stage of
perfection.
Look for the stencil mark
“Eastman” in the margin.
EASTMAN KODAK COMPANY,
ROCHESTER, N. Y.
INFORMATION
I am interested in Motion Picture Photography
and would like
Without Obligation
on my part to obtain information on the equipment
as checked
CAMERAS
CAMERA ATTACHMENTS
TRIPODS
LENSES
FILM STOCK
STUDIO LIGHTS
LABORATORY APPARATUS
DEVELOPING AND PRINTING
(Tear out this advertisement and mail to MOTION PIC-
TURE NEWS, 729 7th Avenue, New York.)
Name
Theatre
Address
PYRO FOR FILM DEVELOPMENT
M. P. S., Ogden, Utah, writes:
“ We are informed that several producers are using Pyro en-
tirely for development, and by the tank method. We are equipped
with two 50-gallon tanks, but thus far, have been using Metol-
Hydro and since we have but a few pounds of Metol left, we wish
to save it for paper work, therefore would appreciate such informa-
tion as you can give on the subject.”
In reply : So far as we are able to discover none of the large
producers or laboratories are using the Pyro developer for motion
picture film. Not much can be said in favor of the Pyro developer
at this time. Although Pyro is obtainable in considerable quanti-
ties at present, it is of American manufacture and seems to lack
the stability and purity possessed by the imported article. Ac-
cording to our observations these deficiencies of the domestic Pyro
result in considerable staining of the gelatine of the film thus pro-
cessed, and the Pyro at present being sold has a tendency to cause
dichroic fog if development is forced to any extent. Dichroic fog
(as is generally known) is a deposit on the negative which appears
green by reflected light and pink by transmitted light, and is ex-
ceedingly difficult to remove.
If the correspondent is, however, determined to try Pyro for film
development we refer him to the Pyro formula published in the
Camera Department, issue of August 12th, in the article on “ Color
Sensitive Film.” While this formula was specially compiled for
use with Panchromatic film, it has proven to be a very efficient
developer for ordinary negatives as well. Pyro is not to be con-
sidered at all by the serious worker for the development of film
positives.
From time to time there have appeared in the Camera Depart-
ment descriptions of various new developers and substitutes for
Metol, which are now available. We believe that if the corres-
pondent were to give some of these a trial good and satisfactory
results would be secured.
Our opinion of the use of the straight Hydrokinone developer
for processing Cine film, which appeared in a recent issue of the
Department, and is not favorable to the Hydro bath, is being-
strengthened every day by the harsh screen results issuing from
laboratories using the Hydro developer (presumably on account
of its cheapness).
ROTHACKER ISSUES MEMORANDUM BOOK FOR
CAMERAMEN
THE Rothacker Film Manufacturing Company of Chicago is
getting out a very neat memorandum book for cameramen.
On one side of each page is ruled space for writing a descrip-
tion of each scene. The opposite sides of the pages are numbered
consecutively from- 1 to 50. These numbers are made large, so
that they can be filmed at the beginning of each scene. On the
same page appears a blank to be filled in with the footage of
the scene. On the same page appears a blank to be filled in with
the footage of the scene and the length to which it is to be cut.
There is also plenty of room on the page for noting the titles of
pictures.
The book is bound with stiff cardboard and its size is just
right for slipping into the pocket. One of the best features of
the book is a set of reminders that give good advice on securing
screen brilliancy.
The Rothacker Company is sending these books to cameramen,
post free, for 75 cents apiece.
A NOVEL ROAD EQUIPMENT SUPPLIED BY
PICTURE THEATRE
THE Picture Theatre Equipment Company, of 1604 Broadway,
New York City, report that they have supplied James F.
Sargent of New Haven, Conn., a special road outfit that consists
of a Powers 6 mechanism, with a specially constructed stand, a
6-A lamp house and lamp with a circular rheostat that can be
readily adjusted for either 110 or 220 volts, and a complete set of
the famous “ Piteco ” condensing lenses.
A notable feature of this equipment is that where it is not pos-
sible to obtain electric current, the 6-A lamp may be removed
from the lamp house at a moment’s notice and a special attach-
ment inserted that will allow the use of a calcium burner which
is attached to this special attachment and used in conjunction
with a Model B gas making outfit.
Be sure to mention 11 MOTION PICTURE NEWS ” when writing to advertisers
October 14, 1916
ACCESSORY NEWS SECTION
2425
GEORGE L. BARROWS OF BERLIN ANILINE
WORKS HAS ADVANCED IDEAS ON
LABORATORY PROCEDURE
AMONG the recog-
nized motion pic-
ture laboratory experts
of this country is Mr.
George L. Barrows,
whose portrait is repro-
duced herewith.
Mr. Barrows, as is
known to many of our
readers, represents the
photographic depart-
ment of the Berlin Ani-
line Works of 213-215
Water street, New York-
Throughout the long
period of photographic
chemical shortage since
the outbreak of the
present war Mr. Bar-
rows has made strenu-
ous efforts to keep the
various film laboratories
adequately supplied with
tinting colors and de-
veloping chemicals. The
Berlin Works’ metol
substitute and another
efficient developer, Cal-
tone, were made avail-
able through Mr. Bar-
rows’ efforts, which assures him of the gratitude of many pho-
tographers and laboratory superintendents.
According to statements made by Mr. Barrows, the utmost in
quality and precision of results in processing cine film have not
as yet been realized, and he prophesies that the future will bring
forth some time, labor and chemical saving system of printing
and developing motion picture film.
Such a prophecy, coming from Mr. Barrows, is certainly worthy
of belief.
ROTHACKER CAMERA CREJV OFF TO BORDER
FOR 10,000 FEET OF FILM
ONE of the Rothacker Film Manufacturing Company’s camera
crews, under the direction of W. B. Klingensmith, has left
for the Mexican border. This crew will secure 10,000 feet of film
representative of the activities of the Illinois National Guard now
stationed in that territory.
E. H. Philippi, sales manager of the Rothacker firm, is now in
New York City, where he will attend a special advertising con-
ference. Following this visit he will make a trip to other Eastern
cities, where he will confer with local agents of the company.
E. Linden, who has had charge of the Rothacker camera crew
in Yellowstone Park, has returned to Chicago after covering the
assignment. Harry Birch, director of another crew, is leaving for
the extreme Northwest, where he will secure some mountain scenic
views.
“POLICY OF TEMPTATION” SELLS MACHINES
HG. GILL, manager of the Motion Picture Supply Company,
• Kansas City, has made several sales recently of projection
machines through his policy of making it easy — and a temptation
— for the prospective customer to try it out.
R. B. Moore, who has been operator and repair man for several
years, has joined the forces of the Motion Picture Supply Com-
pany, Kansas City, and has been put in charge of the repair de-
partment.
KEMP OF SAN FRANCISCO VISITS FACTORIES
OF ENTERPRISE OPTICAL
EDWARD H. KEMP of San Francisco, the Western repre-
sentative of the Enterprise Optical Manufacturing Company,
is spending a week in Chicago visiting the factory and arranging
his Fall campaign. He anticipates a very large sale of motio-
graphs for the remaining months of this year.
Better Satisfaction
This notice is addressed to the minority of our
subscribers who do not regularly answer advertise-
ments.
The service described is, however, open and free
to all who wish our help.
We do not wish to discourage you from writing
direct to our advertisers; in fact, you do not do
enough of it for your own good, but we do want you
to get the proper goods to fit your needs.
There are many, perhaps you, who are too busy
to write each company separately; therefore we are
offering our co-operation, which means that you
will receive full information on any subject which
you may designate by merely filling out the coupon,
designating by numbers the goods in which you are
interested.
Your inquiries thus received will be forwarded
to reputable manufacturers, even though the goods
on which you wish information are not advertised
in the “News.”
1. Architectural Suggestions
2. Arc Controllers
3. Brass Rails
4. Building Materials
5. Cameras
6. Carbons
7. Chairs
8. Chair Upholstery
9. Converters and Transformers
10. Developing and Printing
11. Developing Tanks
12. Disinfectants and Perfumes
13. Economizers and Rheostats
14. Electric Signs
15. Elevators and Escalators
16. Exterior Lighting
17. Film Carriers
18. Film Cement
19. Film Cleaners
20. Film Stock
21. Fire Extinguishers
22. Floral Decorations
23. Generators
24. Gas Engines
25. Heating Apparatus
26. Interior Lighting
27. Interior Telephones
28. Lenses
29. Lighting Sets
30. Lobby Display
31. Lobby Novelties
32. Metal Ceilings
33. Motors
34. Mural Paintings
35. Musical Instruments
36. Paints
37. Perforating Machines
38. Printing Machines
39. Projection Machines
40. Projection Machines (Home)
41. Projection Booths
42. Rectifiers
43. Reels
44. Rewinders
45. Screens
46. Slides
47. Slide Ink
48. Studio Lights
49. Tickets
50. Ticket Selling Machines
51. Ticket Taking Machines
52. Uniforms
53. Ventilating and Fans
54. Vacuum Cleaners
Gentlemen: Please send me descriptive matter on the subjects marked
in the above lists.
Name
Theatre
City
State :
We have secured good advertisers to talk to YOU. Listen to them!
2426
ACCESSORY NEWS SECTION
Vol. 14. No. 15
Music and the Picture
IllillliPOl ig |||
prapfiiifiinii
iiiiiiiniiiiiiiimiiiiiiiiiiiiiii
■HI ■
Edited by Ernst Luz
This department is maintained for the exhibitors assistance with a view of suggesting proper musical illustrations for
current photo plays. MOTION PICTURE NEWS will be pleased to help solve any difficulties the exhibitors may
have with their musical programs. All communications should be addressed to the Music and the Picture Department.
W hy Many So-called Music Programs are W orthless
THE following letter is another of many communications of
favorable comment on the article by Mr. Lovett, contributed
to this department and appearing in these columns a short
time ago.
The Motion Picture News.
Dear Sirs : In your August 19th number, I noticed an article
written by a Mr. Lovett. I never read an article so absolutely
true in all my days. The musical programs as are gotten out by
the different companies, or are, as a rule, printed in different
magazines, are “ impossible.” I am very particular as to the
proper and correct selections being used to fit scenes, and all the
explanation I can find for these poor miserable apologies for
programs, is that the one who picks them has never played for
pictures, but reads over the synopsis and if one scene is preceded
by the title, “Dawn,” they place At Title Dawn use
Dawn by Vannali. He does not know if a midnight party
is breaking up at dawn or if the lover is killing his sweetheart
at dawn, or what the scene is, nor does he stop to think of the
effect of the music if Dawn appears on the music, that is enough.
I appreciated this write-up more than anything in the paper,
as I have so many times written just such criticisms in your
paper.
I am an expert photoplayer operator, being in the business for
the past eight years, and have followed the musical end closely,
and never yet have I seen one program that could be used by any
sane musician.
Thanking you for your time and hoping that more people will
take up this subject, I am, sincerely,
Carrie Hetherington.
P. O. Box 220, Oakland, Calif.
We are certainly glad to receive these expressions of opinion
and we want to go even further by requesting our correspondents
t£> write us similar articles. We are especially anxious to get the
opinions of many wherewith we may hope to arrive at a method
which will be of universal benefit to those interested in Music
and the Picture. I hope to have more helpful articles from Mr.
Lovett in the future. He is a practical man and has the necessary
experience from conducting pictures in the orchestra pit to make
him a worthy and intelligent writer.
Too Specific Suggestions Are Valueless
Miss Hetherington undoubtedly misunderstands part of Mr.
Lovett’s meaning as regards musical plots or suggestions. The
point that Mr. Lovett wanted to most emphatically impress was
the fact that suggestions which required just a certain musical
number, were valueless to a person when trying to set a musical
program, unless such a number is included in his repertoire or
is known to him. While the point of criticism taken by Miss
Hetherington is quite correct in very many instances, neverthe-
less her argument is not conclusive, for while we have often felt
as she does, nevertheless we have found certain suggestions which
were of great help.
The original intention of music plots were for the use of the
orchestra leader or those who were not specially adapted to im-
provisation or memorizing. Lone pianists or one man orchestra
players who have had a great deal of experience in picture work
and have sufficient memorized repertoire, can obtain very credit-
able results without the aid of so-called cue sheets, but this is
not true when musical combinations or orchestras are used.
f can well wonder how difficult it would be for pianists or a
one man orchestra player to set up a program from one of these
lots, knowing that many of the numbers suggested are published
for piano solo only in editions compiled for the use of scholars
and not practical theatre work. It is surely impossible for any
orchestra leader to get any commendable results unless there is
some means whereby he may know the picture requirements.
No Musician Should Have Any Difficulty
No sane musician should have any difficulty whatsoever to set
a musical program to the plots which appear in this department.
We have always known that it was too much to expect that our
readers should be familiar with the musical numbers that we
suggest. Consequently we have added music notes at the bottom
of each plot whereby we feel that we explain just what kind of
number or what certain emotion or effect we expect to be ob-
tained by the use of the number suggested. The numbers sug-
gested in these plots are meant for the orchestra leader only.
We know that many of these numbers cannot be obtained for
piano solo. The lone pianist or one man orchestra player should,
however, have little difficulty in making good substitutions after
familiarizing himself with the explanations in music notes.
The music plot appearing this week is going to be played in
twenty-eight theatres and I know that it will be played just as
it appears in these columns.
We are only too glad to lend our assistance to any method or
suggestions which may improve what we have at present. Until
we know of a remedy, it is foolish to destroy that which we have.
The music cues at present in vogue may be very faulty, but they
do express one fact which should be appreciated by every capable
musician, namely, that the producers of film are desirous of as-
sisting the exhibitor to have better music for the picture.
Article on the Subject Ought to Follow
To improve these plots it is necessary that we have more such
letters as the one from Miss Carrie Hetherington. While her
letter includes me with all the rest who have made music plots
or cues a hobby, nevertheless her communication was very grate-
fully received and we will be very glad to receive an article from
Miss Hetherington, going more extensively into what she would
feel would be of more assistance to the picture player.
MAMMOTH NEW/ ORGAN FOR POPULAR
PITTSBURGH THEATRE
Peter Demas, proprietor of the Minerva theatre in Pittsburgh,
has made a contract with one of the big organ companies for the
installation of a $12,000 organ. It will be the latest thing in
musical instruments and will embody all of the latest ideas in
organ construction beside being one of the finest in this section
of the country in a motion picture theatre.
With the completion of the organ the Minerva theatre man-
agement has arranged for special musical programs daily. These
will be conducted by one of the best organists in this part of the
state. The Minerva theatre uses the Paramount program ex-
clusively.
October 14, 1916
ACCESSORY NEWS SECTION
2427
wiituMiiiiiiiiitiiMiirirn£
Music Plot for “The Flower of Faith”
| International Film Service, Inc., Golden Eagle Feature By ERNST LUZ Projection Time, 72 Minutes |
Description of Music Number Suggested Cue to Stop Number
This plot is adapted so as to make it possible for the Pianist, One Man Orchestra Player, Organist or Orchestra Leader to make some
prior pr-oaration for playing the picture. The numbers suggested do not need to be used, similar numbers, or numbers suggested by “ notes ”
will do as well. It is intended that no unnecessary expense be added for the exhibitor or musician.
1. Desc. (Rom-Leg) XX
2. Inter. (Light Desc) XX
3. Desc. (Light Rom) XXX (Con Moto)
4. Waltz Lento (Leg) XX
5. Desc. (Path) XX (Semi-Rel)
6. Agitato
7. Desc. (Hy-Path) XXX
8. Desc. (Semi-Rel) XXX
9. Waltz Lento (Leg) XXX
| 10. Desc. (Hy-Leg) XXX
s 11. Hy-Dr-Myst. X
I 12. Desc. (Hy-Path) XXX
1 13. Desc. (Hy-Path) XXXX
z 14. Agitato (Light and PP)
I 15. Desc. (Hy-Path) XXXX
§ 16. Waltz (Leg) X
| 17. Agitato X
1 18. Dr. Andte. (Rom)
1 19. Desc. (Hy-Myst. Ag.) XXXX (PP)..
| 20. Agitato (Desc.) XX
| 21. Dr. Andte. (Path) X
| 22. Storm Hurry X
I 23. Dr. Andte. (Path)
“ Pond Lilies.” (E. Ascher.) “ Hugh Lee, who has wandered into the hills, etc.”
“ Starlight.” (Chappell & Co.) “ This is Hugh Lee, etc.”
.“Sparklets.” (Sam Fox) Concert.
“ Druid’s Prayer.” (Jos. W. Stern) Connects 1 and 2.
After girl sees Hugh chopping down the tree.
“ Melody of Peace.” (C. Fischer) Bedroom scene.
“A. B. C. Dr. Set No. 16 B-2. (Joseph W.
Stern & Co.) After Bride’s veil catches afire.
“ Rose Blushes.” (M. Witmark) "In the days that followed, etc.”
“ Angel’s Serenade,” by Braga Connects 2 and 3.
“ Tom is sent to a neighboring community, etc.”
“Sphinx.” (Chappell & Co.) “You cheated, etc.”
“ Cavatina,” by Raff Gambler gives money to groceryman in room.
"A. B. C. Dr. Set No. 16” — A-l Boy hiding under bridge after stealing money.
“•Romance,” by Karganoff. (G. Schirmer) Connects 3 and 4.
“ Inspiration.” (G. Schirmer) “ Is that any of your business?”
“A. B. C. Dr. Set No. 16” — B-2 After girl comes from Hugh’s room.
“Boreas.” (M. Witmark) “In the morning Tom is able, etc.”
“ Devil.” (E. Ascher) Groceryman gets out of carriage after seeing Hugh
and girl.
“A. B. C. Dr. Set No. 4 ’’—A-l. (Jos. W.
Stern & Co.) Groceryman enters carriage again.
“ A. B. C. Dr. Set No. 4 ” — B-2. Connects 4 and 5.
After open air religious meeting scene.
“ Erlking,” by Franz Schubert. (C. Fischer) ....“ I’m not a coward, etc.”
“Agitato No. 1.” (G. Schirmer) “You shall not murder an innocent man, etc.”
A. B.
C.
Dr.
Set
No.
9 ’
’—C-3.
(Jos.
W.
Stern
&
Co.)
A. B.
c.
Dr.
Set
No.
9 ’
’—A-l.
(Jos.
W.
Stern
&
Co.)
A. B.
c.
Dr.
Set
No.
9 ’
’-C-3.
To End.
Notes. — In music plots each reel of film is divided into 10 units of
time, each unit being denoted by one X representing about 174 minutes.
Consequently, when a number is designated by XX it plays about 3
minutes, XXXX about 6 minutes, etc. When no X appears after musi-
cal description it means that the number is very short and does not
play a minute or more. When cues to stop numbers are in quotation
“ ” it means that the cue is reading matter or sub-title. All other
cues are action on screen. All segues should be made quietly and clean.
When quick segues or abrupt stops are necessary it will be mentioned
in Cues or Notes. When the time of each 1,000 ft. of film is less than
15 minutes there will appear less than 10 X’s in each reel. To get the
correct time of projection for each reel, multiply the number of X’s ap-
pearing in each reel by 174-
Effect Notes. — During No. 11, pistol shot effects are good. During
Nos. 17.. 20 and 22, the usual melodramatic effects suggested on the
screen should be followed. Storm effects are essential in No. 22.
Music Notes. — Care should be taken that the numbers used for Nos.
5 and 8 have the known religious suggestion. Church songs should,
however, not be used. No. 1 should be a medium slow number played
legato and suggesting the romantic. No. 2 should be a light descriptive
number of intermezzo style. No. 3 should be a 4/4 number with a ro-
mantic appeal. This number should not be a slow or draggy one. No.
4 should be a slow waltz lento movement played legato. No. 5 should
be a slow number of pathetic appeal and should have a light suggestion
bordering on the religious. No. 7 should be a slow number of pathetic
appeal and positive dramatic effect. No. 8 should be similar to 5. The
pathetic appeal is, however, necessary. No. 9 is similar to 4. No. 10
should be very slow"legato number positively suggesting the dramatic
in music. Nos. 12 and 13 are similar to 7. No. 15 is similar to 7.
No. 16 should be a waltz movement played legato and not too slow.
No. 19 must be a positive dramatic number of agitated and mystical
effect. The number suggested is the best that I know of. No. 20
should be an agitato movement of some length. This number plays
very long. Nos. 6, 11, 14, 17, 18, 21, 22 and 23 are short melodramatic
numbers and highly essential to the screen action. The organ can be
very appropriately used throughout this entire picture.
OPERATOR CUES FOR DISSOLVING REELS
End of Reel 1 — Hugh Lee chopping down tree. End of Reel 3 — End of scene after “ Don’t tell father,” etc. §
End of Reel 2— End of outdoor service scene after Hugh Lee off • E"a of Reel ^ Scene dissolves after groceryman drives off in car- |
e r l ■ ■ ■ risgc. —
irom religious meeting-. End of Reel 5 — After it rains on Hugh and girl kneeling.
iiiimmiiiiiiiiiiitiminii'itiniiiiiimiiiiiiiiiiiiiimimimmiimiiiiiiiiiiiitiitiimmtiitiiimmiimmtiiiiiiiHiiiiiiiiiiitimfmiimiiifiiimiiiiimR
The constantly increasing sales of
THE BARTOLA ORCHESTRA
show that wise Exhibitors have found it the best instrument.
CHAS. C. PYLE, General Sales Agent, 708-710 Mailers Bldg., Chicago, 111.
Factory
Oshkosh, Wisconsin
A. B. C. PHOTO PLAY MUSIC
New and Modern Melo-Dramatic Music for Picture Playing Composed and arranged by Ernst Luz
No scene changes too quickly to be illustrated by A. B. C. numbers. Appropriately and competently arranged for the
lone Pianist, Organist, One-Man Instrument Player or Orchestral combinations of 2 to 35.
SIXTEEN SETS NOW READY
Set No. 1.
Set No. 2.
Set No. 3.
Set No. 4.
Set No. 5.
Set No. 6.
Set No. 7.
Set No. 8.
Set No. 9.
Set No. 10.
Set No. 11.
A Murder Scene of three numbers.
A heavyplotting description and fight. Two long numbers.
Illustrating Tumult with a plaintive aftermath.
A Societ y Scene illustrating agitation and its result.
A Burglar Scene. Four numbers useful in every picture.
A two-numbered set illustrating incendiarism inciting confusion.
A three-numbered set of genuine Indian music.
A Fight and Chase illustration containing full sized galop.
A Storm Scene of three long numbers.
A Diabolical Scene of three numbers.
A Western Scene of three numbers, containing a complete Western
Intermezzo and Galop
Set No. 12. A Fire Scene of four long numbers.
Set No. 13. A Classy Illustration of agitation. Three long numbers.
Set No. 14. A Heavy Illustration of pathos and agitation. Two concert numbers.
Set No. 15. A Society Drama scene of five long numbers. Indispensable for Recep-
tion or Cabaret scenes interspersed with dramatic situations.
Set No. 16. A Heavy Dramatic Description of three long melodious numbers.
A. B. C. Music makes musical synchronization to the photo play drama simple.
Prices— Nos. 1 to 8. Nos. 9 to 16
Small Orchestra, Organ and Cello 25c Each Set 40c Each Set
Full Orchestra 35c “ 55c “
Piano Solo and Accompaniment 10c “ 10c “
Extra Parts 5c " 5c
Publishers: —
PHOTO-PLAY MUSIC CO., 1520 Broadway, New York City
2428
ACCESSORY NEWS SECTION
Vol. 14. No. 15
■
Building and Furnishings
Olympia , New Haven, Conn., Is Temple of Picture Art
Theatre Seats 2500, Is Handsomely Furnished and Is Equipped with All Up-to-Date Appliances for Comfort and
Convenience of Its Patrons — Floors Are Concrete and Thickly Carpeted — Performances Are Continu-
ous and Prices Range from Ten to Thirty-five Cents
A THEATRE up-to-date in every respect is the Olympia,
New Haven, Conn. It is fireproof, with every safety ap-
pliance that human ingenuity can devise ; a theatre hand-
somely appointed, with every known comfort and convenience,
even luxury, perfectly adapted to every requirement.
The building is of solid brick, steel and concrete construction.
It occupies a large tract of land, formerly the site of an old
revolutionary homestead, in the very business center of the
city and in the heart of the college district. A separate wing
fronts on Temple Street, and contains the lobby and two stores
on the ground floor and the theatre offices above. The theatre
proper runs at right angles with the lobby, looking to an im-
mense stage opening directly upon Crown Street. This part
of the building itself is very tall, and has an appearance of
added height from a huge water tank on the roof, supplying
a patent sprinkler system. There are eighteen fire exits, properly
designated with illuminated signs and easily accessible from all
parts of the house. One hundred and twenty tons of steel were
used in the construction of the building, anj) in rendering it
absolutely safe.
The lobby is beautiful with a rich simplicity. It is finished
in old brown, with mosaic tile floor, and is amply provided with
set-in poster display frames. In the very center, almost at the
edge of the sidewalk, is a large ticket-booth, circular in form,
provided with all of the latest ticket-dispensing accessories and
with accommodations for two clerks at one time. There are
three sets of plate glass doors in the lobby, which opens directly
into the theatre proper. In the lobby are also stairways lead-
ing to the second or balcony floor, and there is also space for
an escalator. There is only one balcony above the main floor.
The house seats 2500 people comfortably.
The seating arrangements are so arranged that a perfect view
of every part of the stage is gained. Then there is not a pillar
or post in the house — the balcony being supported by huge
steel cantilevers. The seats are unusually large and roomy — with
metal backs and arms gilded, and heavily upholstered leather
seats and back cushions. They were furnished by the American
Seating Company. There is ample room between seats and rows
for persons to pass one another without the slightest incon-
venience, while of inestimable value in case of panic are the ex-
traordinarily wide aisles, which open easily upon fire escapes and
exits. The floors are of concrete and thickly carpeted, so that
the heaviest footfall is absolutely deadened. Back of the last
row of seats is a large open space, separated by a wooden wall-
rail with upholstered top, and providing considerable standing
room. Frequently since the opening of the theatre the space has
been of use, every seat in the house being occupied.
On the ceiling is a magnificent reproduction of a Venetian sky
— a masterpiece of the decorating art. The general color scheme
is old rose and gold, tapestries, rugs, curtains, hangings, etc., being
selected with most careful discrimination. The whole is harmon-
iously blended with the beautiful, rich brown of the woodwork,
and decidedly pleasing to the eye.
The technical equipment of the Olympia is the finest obtainable.
There is a large regulation asbestos booth, fitted with two Simplex
projecting machines and every necessary appurtenance. Two opera-
tors work in shifts and being experts in their trade, give perfect
projection. The screen is a Radium Gold Fibre and shows won-
derfully clear pictures. But above all things is the organ.
This is by far the handsomest and best in the city. It is built
along the lines of a cathedral organ, with pipes showing on both
sides of the stage. It is fitted with various traps and devices, so
that practically any sound can be reproduced. To convey an im-
pression of its size, it may be said that it required three sixty-
foot baggage cars to haul the various parts to New Haven from
Springfield, where it was built by the J. W. Steere and Son Organ
Company. A famous organist presides over the instrument.
The acoustics are perfect, and it is possible to hear the faintest
spoken word in every part of the house. Dean Wallace Sabine,
of Harvard, an international authority on acoustics, designed the
felts. The decorations in the theatre are by Pennell, Gibbs &
Quiring, of Boston.
The Olympia is primarily a motion picture theatre, showing
only Paramount pictures and the best of features from a few
selected programs. But there is also vaudeville, and the arrange-
ments for “legit” are perfect and complete. The stage is monstrous
— by far the largest in the city — and is fitted with every appliance
known to the art. The scenery is operated by a counter-weight
system and the most scientific method of shifting now in use. The
drops are beautiful and the lighting system a marvel of up-to-
dateness. There is every comfort and convenience for the stage
hands, and there are a number of well furnished dressing rooms
for actors in the basement.
The lighting of the theatre is superb, and the heating and ven-
tilating systems are the wonder of persons acquainted with such
lines. There is not a cooler house in Connecticut, in summer, nor
a warmer yet more airy in winter. The “air-washer” ventilating
system is used for purifying the atmosphere.
There are two beautfully equipped ladies’ rooms, large and well
arranged gentlemens’ lounge, a checking room of great capacity,
and a public telephone room with several booths under care of
an attendant. In fact everything that money could buy in the way
of improvements for the comfort, convenience and safety of
patrons, as well as their amusement, has been provided — and is
being appreciated.
Performances are continuous from 1:30 to 10:30 P. M., and
the prices range from ten to thirty-five cents. Each performance
lasts about three hours. An excellent ten-piece orchestra plays in
conjunction with the organ, furnishing beautiful and appropriate
music for all pictures and acts.
W ASS MAN TRANSFERS THE KNICKERBOCKER
AND THE CRYSTAL, NASHVILLE, TO
THE CRESCENT
AMOTION picture deal was recently closed in Nashville,
Tenn., between the Crescent Amusement Company and W.
H. Wassman, owner of the Knickerbocker and the Crystal the-
atres, whereby W. H. Wassman transferred to the Crescent
Amusement Company his two moving picture theatres, the Knick-
erbocker, which is located on Capitol boulevard, and the Crystal
theatre, located on Fifth avenue.
This deal having been closed, leaves the Cresent Amusement
Company, or Sudekum interests, in virtually full control of the
uptown moving picture theatres. Upon an investigation it was
found that the Knickerbocker was rather heavily in debt, and
one of the largest creditors was instrumental in engineering the
deal whereby the theatre was transferred to the Crescent Amuse-
ment Company. The building is owned by a syndicate which is
heavily interested in Sixth avenue property, and which built the
October 14, 1916
ACCESSORY NEWS SECTION
2429
Knickerbocker for Mr. Wassman in order to enhance values in
that section. Mr. Wassman owned the fixtures, but owed about
$30,000 on them.
After extended negotiations between owners of the building
Mr. Wassman, his creditors and the Crescent Amusement Com-
pany, an agreement was reached whereby Mr. Wassman trans-
ferred the entire ownership of the Knickerbocker and the Crystal
of Nashville and the Rex at Knoxville, all unincumbered, to the
Crescent Amusement Company. In return Mr. Wassman received
some stock in the Crescent Amusement Company, which was
transferred to lift all encumbrances on the Knickerbocker fix-
tures. It was stipulated that Mr. Wassman should be retained
at an agreed salary as manager of the Crystal and the Knicker-
bocker if he so desired.
The Crescent Amusement Company, already owned the Rex,
Alhambra, Crescent, Fifth Avenue, Elite and Princess theatres,
and by acquiring the Knickerbocker and Crystal theatres from
Mr. Wassman, the big company will now have only one com-
petitor in the central part of the city, the Strand, which passed
back into the hands of Mr. Roy Shelton. Mr. Wassman is the
pioneer moving picture man of Nashville, and his first theatre,
the Crystal, has proved one of the best paying small houses in
the country, it is said. The Knickerbocker, erected by him some
months ago, was built at a cost of one hundred thousand dollars.
Both the Knickerbocker and the Crystal theatres are union houses.
GREENVILLE, PA., THEATRE BOUGHT BY NEW
COMPANY
THE Mercer Square theatre at Greenville, Pa., has changed
hands. It has been taken over by the Schatz-Muntz Amuse-
ment Company, a corporation recently formed for the purpose
of conducting motion picture theatres. The company has a cap-
ital stock of $25,000.
This company conducts the Photoplay and Lyceum theatres at
Meadville, Pa., and has been dickering for several other theatres
in that part of the state to add to its list. It is said the company
also contemplates the erection of several other theatres in various
towns in northwestern Pennsylvania.
The officers of the company are Charles Schatz, president; H.
R. Muntz, treasurer, and H. P. Weir, secretary. Mr. Schatz will
have charge of the bookings for all the theatres, and Mr. Muntz
will be the house manager. A number of other houses will be
added to the chain.
WESTERN SUPPLY CO. PROVIDES EQUIPMENT
FOR OMAHA THEATRE
Manager F. A. Van Plusan of the Western Supply Company
last week “landed” a contract with the New Sun theatre, 1412
Farnam street, Omaha, Goldstone and Harding, proprietors. The
theatre will have two Simplex, type 5 models ; one 14-kw. gen-
erator; a Kleigel spot light; one Callie electrical ticket changer;
one electrical ticket chopper ; a minusa gold fibre screen, and one
Enterprise double dissolving lantern.
O. S. Finch of the Diamond theatre, Omaha, has bought a new
Simplex. He now has two machines. Mrs. Alice Nelson of
Haywarden, la., has installed a new Powers 6 A. Van Husan
has been awarded a contract for the distributing agency for San-
azone deodrants in Iowa and Nebraska.
OPERA CHAIRS
Steel — Cast Iron
Exceptional in Quality — Comfortable
You are invited to make use of our
Service Department. Send blue print
or sketch for Free Seating Plan.
If you are desirous of reseating, we
can help you dispose of old chairs.
Write for Catalog N.
We manufacture Special Out-of-
Door Seating.
STEEL FURNITURE CO.
1475 Buchanan Ave., S. W.
Grand Rapids, Mich.
ALL THE HLAYERS
of prominence in any sized picture can be furnished
instantly. WIRE US YOCH WANTS. If yea fall to
display the face of a popular player who is appearing
at your house you are overlooking an opportunity for
larger receipts. THE FACE OF A WELL KNOWN
PLAYER prominently displayed will draw more mone»
than the mere announcement of a name.
LARGE HAND COLORED PICTURES.
Size 22 x 28 75e Each Size 11 x 14 20c Each
SEMI-PHOTO POST CARDS $3.50 per thousand. Print
your announcement on correspondence side and nmi
them weekly. PHOTOGRAPHS, size 8 x 10, all the
prominent players, 600 different names, 20c. each.
GRAVURE FOLDERS, containing pictures of aU the
prominent players, including feature stars, $10.00 per
thousand.
SINGLE COLUMN CUTS of aU the players, 800
names, 40c. each.
TRANSPARENCIES, ALL SIZES, from 50e. to $2.80.
FACSIMILE OIL PAINTINGS from $8.00 to $25.00,
according to size and frames.
KRAUS MFG, CO., 220 W. 42nd Street, N. Y.
12th Floor, SANDLER BUILDING.
Send for Catalogue of over 600 players and samples free. Write us
living details of your dull nights, and we will send yon a remedy.
Make Your Lobby
Display Attractive
There is nothing more fascinating to the
public than a bright brass frame to display
your photos or posters.
We make Lobby and Theatre Fixtures and
Brass Rails of every description.
Don’t fail to visit our Showrooms.
Write for catalog.
The NEWMAN MFG. CO.
717 Sycamore St., Cincinnati, Ohio
Branch Factories and Showrooms:
68 W. Washington St., Chicago, 111.
Coast representative, G. A. Metcalfe, 117 Golden-
gate Avenue, San Francisco, California.
THEATRE MUSICIANS IN DETROIT GET INCREASE
THE theatre musicians of Detroit, Mich., are now receiving
a $3 increase in their weekly wages, as per the new aggre-
ment signed the first of September. This hits particularly hard
the Broadway-Strand, Majestic, Washington, Liberty and Re-
gent theatres where large orchestras are employed.
On September 1 the wages of the operators also went up $3
per man. .
ALBERT TEITEL RESIGNS AS PRESIDENT OF
THE IDEAL FILM STUDIOS
Albert Teitel, president and founder of the Ideal Film Stu-
dios and Laboratory at Hudson Heights, New Jersey, has re-
signed and sold his interests. Mr. Teitel will devote his time to
other plans in the motion picture industry. He is responsible for
erecting the most elaborate motion picture plant in the state of
New Jersey, as the Ideal laboratory is equipped with every device
known to the picture trade. Mr. Teitel is the originator of the
tint and tone process which has lately been shown to the trade.
The studios are located on top of the Palisades.
Music Roll PRICES SMASH
Moving- picture theatre managers cut 55c to 60c on the
dollar from tlieir expense for player-piano music; get
quicker delivery, choose from wider selection (over 2500
titles in classic, standard, popular pieces). Already nearly
200 managers buy exclusively direct from us. Arrangement
of our rolls celebrated; every one is full-score (no excerpts)
Materials are highest quality, and exceptionally durable.
104 Page Catalog
FREE
Shows how to get truly desirable (88-note only) player
music at genuine bargain prices. Delivery prepaid on S2
orders. Satisfaction guaranteed. Write TODAY.
B. G. CONSUMERS SUPPLY CO.
Station H Buffalo, N. Y.
2430
ACCESSORY NEWS SECTION
Vol. 14. No. 15
Permanent Beauty and Safety
TJERGER’S “ Classik ” Steel Ceilings pre-
~ sent the substantial and rich appearance
of expensive moulded plaster, enhancing the
attractiveness of a theatre and assuring safety
for the audience.
They are fire-retardant, non-collapsible,
sanitary, durable, easily and quickly erected
and reasonable in cost. Hundreds of designs
to choose from.
May we send you full particulars and
handsome catalog D. M. N. ?
THE BERGER MFG. CO., Canton, Ohio
Branches: Boston, New York, Philadelphia, Chicago, St. Louis, Minneapolis. San Francisco
Export Dept.: — Berger Bldg., New York City, U. S. A.
Equip Your Projection Machines
NOW with the
IransVfarteK
M TRACE MARK
It’s the surest and quickest way to
show better pictures ; build a bigger
business and make larger profits.
Don't be criticised by your patrons
because of blurred pictures, slip ups and
delays. Don't put up with the incon-
venience, annoyance and expense of in-
ferior projection equipment. Take a les-
son from hundreds of the largest and
most prominent picture houses who have
been through it all — and now won’t
have any generator but the Transverter
in their booths.
Economy of Cost and Operation
The Transverter is compact, simple
and easily installed in any booth ; oper-
ates on A. C. power circuit and meets
every requirement for a steady, bril-
liant, easily controlled light for artistic
projection of any pictures.
Considering its capacity, efficiency,
and economy of power and maintenance,
it is lower in price than any other
make.
Order now before the Fall rush be-
gins. Delivery can be made in two or
three weeks’ time. Send for September
Bulletin, giving complete description
and net prices uniform to all.
THE HERTNER ELECTRIC & MFG. CO.
1908 West 114th Street, Cleveland, Ohio
MANY ORDERS PLACED FOR NEW 7 PANCHROMA
ALLISON & HADAWAY, 235 Fifth avenue, New York City,
manufacturers of the Panchroma Twin Arc Lamps for
studios, report that they are receiving many orders for their new
Panchroma Overhead Lamp. This lamp, like their portable lamp,
registers 8,000 candle-power (U. S. Government test).
Among some of the recent orders shipped were six overhead
lights to the Great West Film Company, of Malta, Montana, and
five lamps to the Positvpe Company, New York City. Althoug/i
this new overhead light has just been placed on the market a
short time ago, a large number of producers are already using
them with great success, and repeat orders and new orders are
coming in each day.
OKLAHOMA STATE BOARD OF ARBITRATION TO
SETTLE STRIKE
A SPECIAL meeting of the Oklahoma state hoard of arbitra-
tion, the fourth of the kind in the state’s history, has been
called to meet at Oklahoma City in an effort to settle the strike
of the White Rats’ (Actors) Union, stage hands, operators and
musicians, now in its eighth week in Oklahoma City and Tulsa,
and threatening in other cities of the Southwest. It is the de-
sire of the board to hear both sides of the controversy, with a
view to suggesting amicable adjustment.
DIRECTORY OF NEW THEATRES
CALIFORNIA
THE Savoy theatre, a playhouse on McAllister street near Market, San
Francisco, which has been sometime idle, is to be opened as a first-
class motion picture house by James Beatty, the well-known proprietor
of the Liberty theatre at San Jose. Mr. Beatty has had a great deal of
experience in the business and has been very successful. Another thing in
favor of the new location is that it is near the new Rialto and Imperial
theatres on Market street, and as both of these are drawing overflow houses,
each helps the other.
The fine new Reliance theatre at 17th and San Pablo avenue, in Oakland,
opened recently to capacity houses. The theatre contains 1,800 seats.
CANADA
There have been quite a few changes in the management of the various
theatres in Toronto, Ont., during the past month. J. Jenks formerly with
the Photodrome theatre, is now in charge of the Empress. Manager Coulson
of the Red Mill has gone to the Photodrome. The Crystal theatre of Orilla
has been purchased by Mr. Tucker of the Princess theatre, while the
Family theatre of Walkerville is now being managed by Mr. Pullan of
Detroit. Mr. Edward Harris, formerly of the Star theatre, Cochrane, which
was destroyed in the recent bush fires, is now in charge of the Empire
theatre, Timmins.
The management of the Globe theatre of Toronto announce that they have
acquired the old Griffins Hippodrome at the corner of Yonge and Shuter
streets. This house which is being remodelled along the lines of the Globe
theatre will be named the Rialto. A feature of the house will be the new
pipe organ.
INDIANA
The Star theatre, Frankfort, located on South Main street, in the building
formerly occupied by the Palace theatre, reopened recently, an admission
price of five cents being charged. A specialty is made of comedy pictures.
It is owned by the Star Theatre Company. The room has been redecorated
and a new projection machine added to the equipment.
Romelia Bishop has bought the Dreamland theatre, Williamsport, from
Louis Hayes.
N. W. Bryan of Princeton, proprietor of the Princeton News Agency, has
bought the Yale theatre, Princeton, from William Lightner. The theatre
has been renamed the Princess theatre. Mr. Bryan, who already has taken
charge of the theatre, is an experienced motion picture show man, having
operated a picture show at Rockport for nine years, before moving to Prince-
ton. The building has been remodelled and repainted and is one of the most
up-to-date in the town.
The Strand theatre, Lafayette, which has been closed during the summer,
reopened September 4.
Earl Enyart has bought the motion picture equipment of Slifer and Palmer,
at Macy, and will move the show to Fulton.
New and up to date flood lights have replaced the old lights in the new
F’owler theatre, Delphi.
Tapp and Spray, who recently leased the opera house at Rockville, plan
to run five reels of pictures for five cents each Thursday, Friday and
Saturday nights. The name of the opera house has been changed to the
Rex theatre.
Mike Maas and Jesse Page, of Mt. Vernon, have bought the Empress motion
picture theatre in that city from Hayes and Hurley and already have taken
possession. Mr. Maas has bad charge of the Colonial theatre, Mt. Vernon,
for some time. Mr. Page is agent for the Adams Express Comapny at
Mt. Vernon.
Clyde Palmer, who recently sold the Edgerton theatre, Hicksville, to
Edgerton parties, is considering a position as manager of the moving picture
department of the Huber Opera House at Hicksville.
The Orpheum theatre, Fort Wayne, has been sold to the Bankers and
Merchants Theatre Company, a syndicate of Chicago business men. The
Orpheum is the first of a string of theatres which the syndicate plans buying,
options being held on six other theatres at present. Albert F. Brentlinger,
manager of the Orpheum, will become general manager of the new company
as soon as the plans of the combine are perfected. G. W. Mason, who has
been associated with Mr. Brentlinger in the management of the Orpheum,
will become manager of the house. The purchase price is said to have been
$35,000.
Five women were injured in a fire at the Princess theatre, 858 South
Meridan avenue, Indianapolis, on September 8. The fire started in the
operating booth being caused by an electric spark which caught some of the
film. The fire spread to the front of the building through a ventilator. At
no time was the theatre in danger. About 200 persons were in attendance
at the time. The theatre is under the same managemnt as the Royal, 16 West
Market street.
Be sure to mention ” MOTION PICTURE NEWS ” when writing to advertisers
October 14, 1916
ACCESSORY NEWS SECTION
2431
IOWA
Miller and Ingalls is the new firm in charge of the Idle Hour at New
Hampton. The theatre has been remodelled, a new front and lobby put in,
with redecoration along the lower floor.
McConnell and Hauser of Oskaloosa have added vaudevile to their picture
program.
The New Strand being built by Julius and Awe at Fort Dodge is nearing
completion.
R. G. Slater has bought the Strand at Sheldon, and is showing the Mutual
releases.
James Martin, at Fort Dodge, has changed his motion picture show to a
vaudeville house.
Ed Madigan has bought the Grqnd theatre at Cedar Falls. After re-
decorating it beautifully, he has opened with pictures.
When a Des Moines street car left the tracks, ran onto the pavement and
crashed into the Grand Theater at the corner of East Sixth street and Grand
avenue here recently, nine persons were injured and a panic among 500
persons in the theatre ensued. The motorman of the car lost control of it
at the top of a hill five blocks distant and the accident was the result. Had
the car left the track on the curve near the theatre instead of a straightaway,
it is estimated that a large number of persons would have been killed. As
it was the spectators were jarred from their seats by the impact and the
front of the show house demolished.
The Pastime theatre at West Branch, after being the poperty of Messrs.
Crook and Myers for some time, was recently sold to Delbert Fairall, who
took immediate possession.
J. J. Fay, formerly proprietor of the Play House at Cambridge, recently
announced that Paul Turgeon had taken over his property.
R. L. Percifield recently purchased from the firm of Percifield and Percifield
the Temple Grand theatre at Chariton.
The moving picture theatre at Germania heretofore operated by Carl
Zoller has been purchased by John Pink. Mr. Pink assumed immediate
charge of his new acquisition.
The Bouton Opera House at Bouton will soon open with moving pictures.
This theatre will be run by the Bouton Opera House Company, Inc.
G. M. Crawford, who had the Unique theatre at Oakland for some time,
recently traded his show house for the Paxton Hotel pool hall at Omaha,
Nebr.
After being closed during the summer months, the Delphus at Clarinda has
been reopened by James Ells, formerly an exhibitor at Maryville, Mo.
The Fad theatre at Menlo has been reopened after three dark months on
account of hot weather. The proprietor, L. W. Harkins, announces that he
has booked Paramount service exclusively.
MAINE
William Williamson of the Colonial theatre, Augusta, and also interested
in the Augusta Opera House, has taken over the opera house at Belfast.
Mr. Williamson is a grandson of the late U. S. Senator Burleigh.
MASSACHUSETTS
Further improvements are hinted at for the Old South theatre on Wash-
ington street, Boston. The admission price has been raised to fifteen and
ten cents evenings, and manager Frank L. Collier is running a double bill
the f'rst three days of the week, having taken on Metro in addition to
Triangle, the result being increased business. There is a new corps of
ushers and a new pipe organ.
Messrs. Lourie closed their Beacoi theatre Sunday night, September 10,
to reopen September 25, after a thorough renovation, when, they state,
there will be nothing to beat it in Boston. There will be the latest thing in
pipe organs installed, and about $50,000 expended, all told. The policy of
the house has been changed, five reel pictures replacing the short subjects.
The admission prices will be raised.
Stanley Sumner, formerly manager of the Fenway, Boston, is now located
at the Olympia, in Lynn.
MICHIGAN
The Fuller Claflin Company, of Detroit, has prepared plans for J. M.
Neal for remodeling the old Theatorium building and an adjoining structure
int* a large motion picture house. It will seat about 1,000. The cost will
be $40,000.
MISSOURI
The Cinderella theatre, on Iowa and Cherokee streets, St. Louis, has
been redecorated while it was closed for the summer season, and 500 box
seats added, which now makes the seating capacity of the house reach 3,000.
A large portico has also been built over the entrance, and that also adding
to the appearance of the theatre. The box seats will be twenty cents, and
the rest of the house ten. The orchestra has been increased to eight pieces,
with the addition of a flute, a saxophone and a ’cello. Harry and Eugene
Freund, who operate the Cinderella, also control the Favorite and the
Cherokee theatres, both in South St. Louis, and all three of the houses were
scheduled to open for the fall season on September 25.
Fred Wehrenberg, proprietor of the Best theatre, 3340 S. Jefferson avenue,
St. Louis, has sold his grocery store and meat market, which he was operat-
ing in addition to his theatre, and will now devote his entire time to the
exhibiting of pictures. Mr. Wehrenberg was the president of the St. Louis
Exhibitors’ League for a term recently, and he is still one of the most en-
thusiastic and interested members, and always attends the weekly meetings.
Mr. Wehrenberg has discovered that his patrons are very partial to serials,
and he keeps as many as four a week on his program. Tin se now running
are “ Liberty,” “ Beatrice Fairfax,” “ The Mysteries of Myra ” and “ The
Iron Claw.”
Mrs. L. B. Stoddard, proprietor and manager of the Monroe theatre, 2816
Chippewa street, St. Louis, has had a new stage built in the house with
ornamental scenery, making a fine setting for her screen, which makes the
house look like the most modern of theatres. Mrs. Stoddard has been
operating the Monroe Airdome, just around the corner from the theatre
all summer, and will open the house in a week or so.
The Vandora theatre, on Cherokee street near Jefferson, St. Louis, which
has aways been a five-cent house, has tecently adopted the plan of giving
five or six-reel features on three nights of the week, raising the price of
admission to ten cents on those nights. Charles Renzow, the manager, now
regrets the fact very much that he did not try that scheme several months
ago, as it has proved very popular, and has been the cause of augmenting
the orchestra, and the addition of several items of improvement in the house
for the convenience of the patrons.
NEW HAMPSHIRE
Fred Cranlin of Randolph, Vt., has taken over the Lyric theatre at
Lebanon, succeeding Mrs. Kate Brock, who had it for the past four years.
NEW YORK
The Palace Annex, a moving picture theatre at the northeast corner of
St. Nicholas avenue and 174th street, New York City, has been leased to
the National City Amusement Enterprises, which operates the theatre at
the southeast corner of 176th street and St. Nicholas avenue.
STRAND ADVERTISING
Here’s the way the Strand Theatre, Chicago's famous North Side theatre, advertises its
attractions. The Strand management bought this Rawson & Evans electric sign after a
thorough investigation. They bought the sign because it is striking, legible from any
angle, and readable when not illuminated in the daytime.
They bought it because anyone can change the lettering in a jiffy. They bought it be-
cause its original cost is low, its current consumption negligible, and its bulb breakage
nil. They bought it because it is the best sign on the market.
We make these signs double-faced, as shown, or single-faced for placing over the entrance.
We have in stock, or will make for you, signs of any size for any picture theatre purpose.
Write your name and address on the margin of this page, send it to us, and we’ll give
you full particulars.
RAWSON & EVANS CO.
710-712 W. WASHINGTON BLVD., CHICAGO, ILL.
FOR SALE
MOVING PICTURE MAILING LISTS
Only complete one to be had, numbering 22,000;
price, $40.00; itemized by states, or $3.50 per
thousand for states you want. Postage guaran-
teed.
1173 Film Exchange* $4.00
149 Manufacturer* and Studio* 1.00
210 Moving Picture Machine and Supply Dealers 1.50
Write for particulars
Trade Circular Addressing Co.
166j^ West Adams Street, Chicago
Franklin 1183 Estab. 1*89
Reflex Carbons
JONES & CAMMACK
Sole Distributors
for the U. S.
12 Bridge Street New York
THE BIOSCOPE
is
The English Trade Journal of
the Moving Picture Industry
Annual Subscription
(post free)
14s. (Dollars $3.50)
85 Shaftesbury Ave. , London, N.W.
EYE
CTR A ¥ from Moving Pictures is usually due to Alternating
* lx./’\ll^l Current Arc Lights for Projection.
The
Ik *1*
rter
avoids this. Every Moving Picture Theatre needs Direct Cur-
rent. Bulletin No. 10922.
Wa&ner£le<£U’i^^ Company, Saintlouis
How can an advertiser continue advertising? By giving YOU value.
2432
ACCESSORY NEWS SECTION
Vol. 14. No. 15
One of our many friends of the screen to whom the
“ Added Class ” of Silvertowns is the least of many ad-
vantages of that remarkable tire. For Silvertown Cord
Tires also mean greater engine power, fuel saving of ap-
proximately 25%, practical immunity from stone bruises
and blow-outs, and a velvety riding quality unknown with
other tires.
The Silvertown is the tire of whose wonderful perform-
ances you have been reading the past two years. It has
won practically every important race in that time.
Improve your car with
Goodrich
SILVERTOWN
Cord Tires
Patented and Made Only By
THE B. F. GOODRICH COMPANY
Factories: Akron, Ohio
Branches and Dealers Everywhere «
Be sure to mention 4t MOTION PICTURE NEWS ” when writing to advertisers
Vivian Martin, Morosco Star, Adds Class
to her car by equiping with Silvertowns
ADVERTISED EVERYWHERE
MCCLURE PUBLICATIONS
%
McClure Building MCCLURE PICTURES New York City
^ -- _ -
by all
of the
THE WILLIAMS PRINTING COMPANY, NEW YORK
Not a matter of whether ,
But a matter of which
The program has won out over the catch-as-catch-can schedule, for
the same reason that Gibbon gave for Rome’s decline — -Because it
deserved to!
Every exhibitor, clear down to the man that has but a thousand
dollars invested in his business, must free himself from the topsy-turvey-
dom of open bookings.
The PARAMOUNT PROGRAM
which comprises two plays a week of
FAMOUS PLAYERS
LASKY
M O R O S C O
PALLAS
Gives you the greatest stars on earth in the greatest plays yet filmed.
But that's not all !
The Paramount Program establishes firmly for you a fixed cost,
and without a definite knowledge of expenses an exhibitor builds on
quicksand.
The Paramount Program protects you — you are not caught in a
free for all struggle for patronage — you are not embarrassed by showing
the same pictures at the same time that your competitors show them —
you are not straining your program till it creaks by giving inferior
productions. Every Paramount Picture moves a few steps ahead on
the Highway of Achievement.
If they had to be shown to an audience of the Gods — as the Greeks
believed they performed to — they could not be more complete, more
artistic, more painstaking.
Had you not better confer at once with
your local Paramount Exchange and learn
all about Paramount’s super-service ?
NEW YORK, N Y.
OCTOBER 21, 1916
I HAS THE QUALITY CIRCULATION OF THE TRADE |
»■— ■' i ■■■" ' 1
VOL. XIV. No. 16
IN TWO SECTIONS
SECTION I, NEWS— SECTION II, STUDIO DIRECTORY
RED FEATHER
PHOTO PLAYS
PRESENT
“THE ISLE
OF LIFE”
WITH
ROBERTA WILSON
FRANK WHILSON
AND
HAYWARD MACK
FROM THE NOVEL BY
STEPHEN F. WHITMAN
DIRECTED BY
BURTON GEORGE
BOOK THROUGH ANY
UNIVERSAL
EXCHANGE
-October 21,'^16
. i..
O N et*U && N E w s
2437
rS’iimlt* r>' 'WtShW' J*?* ’3 : - .i. 1 1 V-V. . - '. .'-1 v-o :M>; : -•*£
How can an advertiser continue advertising? By giving YOU value. ^
YoL 14. No. 16
2438
MOTION PICTURE NEWS
Be turc U miMm “ MOTION PICTURE NEWS " when writing to rndvertiaen
October 21, 1916
M O Tt O N PICTU RE NEWS
2439
umtffeyou like the News/”- writ* ;bur- advertirtra; if tt'ot, tell- W'
?440
MOTION PICTURE NEWS
Vol. 14. No. 16
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 21, 1916
MOTION PICTURE NEWS
2441
The “NEWS” advertisers believe YOU worth while; justify them.
2442
i .
MOTION PICTURE NEWS
VoL 14. No. 16
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 21, 1916
MOTION PICTURE NEWS
244*
Many a packed bouse is directly traceable to an advertisement in the “ News.”
2444.
M O TI ON PICTURE NEW S ,
Vol. 14. No. 16
Be sure to mention “ MOTION PICTURE NEWS M when writing to advertisers
Tlie Kind of Pictures You W ant
The Way Y ou W ant TKem
^REATER Vitagraph has placed itself
in a position where exhibitors are
assured of two vital advantages:
Productions that are supreme in the field —
incomparable in their seat-selling qualities ,
A booking system so elastic as to meet the
preference of every individual exhibitor.
This booking system is the broadest policy in the
motion picture industry. It may be summed up
in one sentence:
Pictures sold to you the way
you want to buy them.
In other words, your own method of booking — that
which your personal experience has proved makes
for your individual best interests — is the way we
want to sell pictures to you.
Could any plan be fairer — more ideal?
t\JM
%
Clearing the road for
'The Scarlet-
Millions of Fans being
up at the Box.- Office
by fhe
Enormous Publicity
, Campaign
Advertising °
Earle Williams
in tKe Twelve Part- Sniper Serial
The Scarlet Ru nner
No serial has ever been launched supported by a publicity effort of such gigantic scope as that which has been placed
back of “The Scarlet Runner.”
Already thirty of the foremost newspapers of America have arranged to print each of the twelve episodes of this produc-
tion, serially, and the list is yet far from being completed.
In addition, scores of papers in cities of lesser size will be supplied the serial by the Western Newspaper Union, serving
over 6,000 publications in this country.
1/2
Million
Lines
of
Paid
Advertising
Metropolitan Newspapers in
WKicK
TKe Scarlet Runner
Will Be
Advertised
Denver
Rocky Mt. News
New York City American
Minneapolis
Evening News
New York City Evening'" Journal
St. Paul
The News
Chicago
Examiner
St. Louis
Globe- Democrat
Chicago
American
Pittsburgh
Post
Boston
American
Omaha
Bee
Atlanta
Hearst’s American
Syracuse
Herald
Atlanta
Georgian
Buffalo
Courier
Los Angeles
Examiner
Indianapolis
Star
Los Angeles
Herald
Louisville
Herald
San Francisco
Examiner
New Orleans
Item
San Francisco
Call
Milwaukee
Leader
Portland
Oregonian
Washington
Times
Salt Lake City
Herald- Republican
Richmond
Times-Despatch
Dallas
News
Baltimore
Philadelphia
American
North American
Rochester
Photoplay" News
25
Million
News-
paper
Readers
In all the above papers large advertisements will appear for nine consecutive weeks. These advertisements are com-
pelling in size, many of them being full half pages. No reader can miss them.
The publications listed have a total sworn paid daily circulation of 6,013,097, and with an average of four readers to a
subscriber, which is a conservative figure, reach approximately 25,000,000 people.
Such a campaign assures exhibitors of the demand for this super-serial that will tax their capacity to the point of embarrass-
ment.
jh sV.r™
Two
Famous
Authors
Thomas Dixons
Colossal War Spectacle
The Fall of a Nation
Sir Arthur Conan Doyle's
Great Novel
The Firm of Girdlestone’
With Special Music
by Victor Herbert
Featuring
Edna Flugrath and Charles Rock
rpHE wild career of the Girdlestones, —
the hypocritical, Bible-reading old
murderer and his drink-sodden, cowardly
scamp of a son, — has become a classic
in crime literature, and the photoplay
will take its place among the best pro-
ductions of the screen.
MIGHTY
message of warning to un-
prepared America is unfolded in this
seven-part spectacle. Here is War — red,
flaming, ruthless — seething with the hate
and blood lust of frenzied nations — the
bitter penalty for the blindness that will
not read America’s lesson on the battle-
plains of Europe.
, —
Creator of "Abe Potarh"irv Montagu© Glass’ play
" Potash and Perlm. utter "
In a New Five Part Blue Ribbort Drama
a ■ . r\ n v
A Prince inaPavmSkop
By Marie deSarlabaus arvd Andre deSe^urola
Produced by Paul Scardorv —
Barney Bernard is indeed a master of
human emotions. As “Abe Potash” and
again in his first Vitagraph photoplay,
“Phantom Fortunes,” his characteriza-
tions were all good-natured humor. Now,
in “A Prince in a Pawnshop,” he sounds
The hawk
arvd. hi 5
a deeper note, the agony of outraged Not dollar for dollar, but bread to those wKo are hungry,
parenthood — big, human appealing. help to those who are ir\ need.
VitagrapH
— iV-L-5-E WEBm—m—M |
October 21, 1916
MOTION PICTURE NEWS
2449
BUSINESS SUICIDE
Too many monotonous, dull features at rentals that eat up
all your receipts — this spells business death for you.
CASH AND PROSPERITY
Short length classics (each a feature when measured by a
standard of merit) at reasonable rentals; increased patron-
age; bigger bank account because you don’t need to pay out
all your receipts — this means cash and prosperity for you.
General Film Service
Supplies short length features
(one, two and three reels) with
distinguished stars.
GENERAL FILM COMPANY, Inc.
440 FOURTH AVENUE
NEW YORK
How can an advertiser continue advertising? By giving YOU value.
2450
MOTION PICTURE: NEWS
Vol. 14. No. 16
“ Billy’s Melodrama”
A One-Reel Melo-Burlesque Featuring
SHIRLEY MOORE, WILLIAM DANG-
MAN, WILLIAM LYTELL, JR., and
WINTHROP MANDELL
By E. J. Montagne and G. Plympton
Directed by Frank Currier
Released Monday, October 9th
“The Majors Fall from Grace”
A One-Reel Comedy of Municipal Right-
_^^sness, featuring]
GEORGE KUNKEL, ANNE SCHAEFER
and JACK MOWER
By Vesta Shortridge Davis
Directed by David Smith
Released Friday, October 13th
“Strong Evidence”
A One -Reel Onion' Scented Mystery
by W. P. Josephi
Released Friday, October 20th
“The Curse of the Forest”
A Wonderful Picture of the Devastation
Wrought by Forest Fires
Made in co-operation with the Pennsylvania
Department of Forestry
Released Monday, October 16th
^YiTAGIUPM COMPANY of AMERICA
CAST ly-SI. LOCUST AVE_ BROOKLYN. N Y.
NEW YORK • CHICAGO • LONDON - PARIS
A Vitagraph Program
Broadway Star Feature
Leah Baird
in
“The Harbor of Happiness’
A Three Part Drama of the Stage
by Edgar Gove
Directed by A Van Dyke Brooke
Released Saturday, October 21st
Leah Baird
Be sure to mention “ MOTION PICTURE NEWS
when writirig to advertisers
October 21, 1916
MOTION PICTURE NEWS
2451
r
We have secured good advertisers to talk to YOU. Listen to them I
2452
MOTION PICTURE NEWS
Vol. 14. No. 16
HARRY MYERS A/ |
ROSEMARY THEBV
PERSISTANT
^\VOOING^J
Be sure to mention “MOTION PICTURE NEWS” when writing to advertisers
;2453
21, 1916
M O T I O N ; P I.CT URE NEWS
OCTOBER I97
HARDYirWJOE AS
THE PRECIOUS
POKES*JABBS
HERE&THERE
• Oil, ,w itfm w« «>▼« tOU thrbtit mw&timK-
2454
MOTION PICTURE NEWS
Vol. 14. No. 16
5Cnirk*rbork*r Star 3ff*atur*a
OCMB}
rmm
U October ;21,.il916
MOTION PICTURE NEWS
<2455
&EORGE K. SPOOR PRESIDENT
DREAMY DUD
in the African War Zone
By Wallace A. Carlson
i reel cartoon und ,cenlc Oct. 18
Book Now!
ESSANAY-CHAPLIN
Comedy “Police”
1333 Argyie St., Chicago
|
■ ' How can an idvert&er continue advertising?1 By- giving1 YOU value. 5 ’
2456
MOTION PICTURE NEWS
VoL 14. No. 16
111
GRANT
POLICE REPORTER
The most sensational quality series ever pro-
duced— astoundingly daring thrills never be-
fore attempted, stunning the mind by their
reckless audacity and fearless disregard of
peril. Featuring
Dare-Devil George Larkin
and Ollie Kirkby
In the most costly one reel stories ever staged
Robert Welles Ritchie
A one reel series soon to be the most talked
of film production on the market — You can’t
afford to miss it — Go to your General Film
Exchange today and see the first episode
THE CODE LETTER
Released October 20th
Each Episode a Complete Story
KALEM COMPANY
New York City
235-39 West 23d Street
mzm.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertiser*
October 21, 1916
MOTION PICTURE NEWS
2457
EEINE-EMSON'SELKISSMY
SERVtCE —
u
There s Money In It!”
“The Country That God Forgot”
James S. McQuade in Moving Picture World says: ‘“The Country That God Forgot’
tells the story of a man’s great love for his wife, of that wife’s nearly wrecking her own life
and his by failing to understand her own heart, and of a loyal partner whose friendship is
staunch and true in the face of death itself. ... As much as has been written of West-
ern life in this country, one cannot fail to be impressed that the story is different from any
that has been read and that it grips strongly at the elemental life that is in each of us.”
“The Country That God Forgot”
William C. Esty, 2nd, in Motion Picture News, writes: “‘The Country That God For-
got ’ is one of those rare features that practically every Exhibitor, catering to any class of
patrons, can book with the certainty of pleasing one hundred per cent of his audience. The
story combines every element that makes for good entertainment, and each element is present
in just the right proportion. Mr. Neilan tore a slice out of life itself and spread it raw on
the celluloid. The cast is remarkable. The locations used are magnificent. The photography
is good.”
“The Country That God Forgot”
“ A very unusual production with a very unusual ending.”— Mr. Benson in Exhibitor’s
Herald. “An above the average Western.” — Juanita Gray, Chicago Examiner. “A fine
motion picture drama.” — Genevieve Harris, Motography. “ A noteworthy offering.” — Luella
O. Parsons, Chicago Herald. “ There is no better frontier type than Thomas Santschi. He
is ably supported by George Fawcett. The story is big and gripping. No one has ever sur-
passed it in a Western subject.”— Cleveland Plain Dealer.
“There’s Money In It!”
BOOK IT NOW
BOOK IT NOW
Klein e-Edison-Selig-Essan ay Service
SELIG POLYSCOPE CO.
CHICAGO, ILL.
The more YOU read these advertisements the more useful to YOU we can make the “ N'EWS.”
2458
MOTION PICTURE NEWS
Vol. 14. No. 16
I KLEINEEDISONSEUtESSMY
GEORGE KSPOOR PRESIDENT
1333 ATgyle St., Chicago
SERVICE
HENRY B. WALTHALL
with Antoinette Walker
is presented in
A Stirring Drama of
Love and War
“The Sting of
Victory”
in 5 acts
Book It Now
By Charles Mortimer Peck
Directed by J. Charles Haydon
EDNA MAYO
with Eugene O’Brien
is presented in
The Artistic and Fascinating
Drama
“The Return of
Eve”
in 5 acts
Released Oct. 16th
By Lee Wilson Dodd
Directed by Arthur Berthelet
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 21, 1916
MOTION PICTURE NEWS
2459
HIM-EDISON-SHMSSJW
SERVICE
THE THOMAS A. EDISON
STUDIOS
Announce
THE HEART OF THE HILLS
A five-part feature play of mystery and adventure with a startling climax of
exceptional power, adapted from David Whitelaw’s popular novel, “ The Girl
from the East.”
Featuring
MABEL TRUNNELLE
and
CONWAY TEARLE
Supported by a stellar cast of film-trained favorites, including Robert Conness,
Bigelow Cooper, Helen Strickland and Marie LaCorio.
Coming, Week of October 30th
BOOK IT NOW
WRITE OR WIRE OUR OFFICE NEAREST YOU
KLEINE - EDISON - SELIG - ESSANAY SERVICE
80 Fifth Avenue, New York, and all principal cities
How can an advertiser continue advertising? By giving YOU value.
2460
MOTION PICTURE NEWS
Vol. 14. No. 16
EElNE-EDISON-SEUt-ESSMSY
SERVICE
BRYANT WASHBURN
MARGUERITE CLAYTON
are presented in
“The Prince of Graustark”
in 5 acts
By George Barr McCutcheon
Directed by Fred E. Wright
A sequel to the feature success “Graustark” and pronounced by all
critics greater and more fascinating than the original
Released Nov. 6
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 21, 1916
MOTION PICTURE NEWS
2461
MHNE-EDISON-SEHS-ESSSW
SERVICE
Fame and Fortune
lie in the way of the exhibitor who books Essanay *s
great features* Their proven worth means big box
office receipts and a reputation for your house
through showing exceptional pictures. Look these
over:
“The Return of Eve”
“According to the Code”
“Sherlock Holmes”
‘Charlie ChaplinV
Burlesque on Carmen’
“The Discard”
“The Misleading Lady”
“A Daughter of the City”
“The Raven”
“The Man Trail”
‘fJn the Palace of the King’
“The Slim Pripcess”
“The Sting of Victory”
“That Sort”
“The Little Shepherd
of Bargain Row”
“The Havoc”
“Vultures of Society”
“Captain Jinks of
the Horse Marines”
“The Alster Case”
“The Crimson Wing”
“The Blindness of Virtue”
“The White Sister”
“Graustark”
GEORGE K. SPOOR PRESIDENT
1333 Argyle St., Chicago
A magazine’s success is measured by its advertising. Look at the “ News!
2462
MOTION PICTURE NEWS
Vol. 14. No. 16
Ask Any
Exhibitor
ny exhibitor what BILLIE BURKE in “GLORIA’S ROMANCE'
has done for him. Get the facts — FACTS LIKE THESE:
GEORGE KLEINE
80 Fifth Ave. New York City
-Hi
By Arrangement with F. Ziegfeld, Jr.
GEORGE KLEINE Presents
ntfi/r
Supported by HENRY KOLKER
A Motion Picture Novel by Mr. & Mrs. RUPERT HUGHES
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 21, 1916
MOTION PICTURE NEWS
2463
A Superseries of Seven
Five^Reel Feature Plays
MCCLURE PICTURES
McClure Building MCCLURE PICTURES New York City
|
How can an advertiser continue advertising? By giving YOU value.
2464
MOTION PICTURE NEWS
Vol. 14. No. 16
i^sA^V ( P t/ kT !*\ f\
I ;ij|) j 1 Ivili UIIU
c TTnnouncey
OVEMBER 1910
IT
Ms t/ie T{efease J)ateJ^orj
LESS THAN THE DOST
THE FII2/T JUPERIOR PRODUCTION
MADE BY HER OWN COMPANY^
f1.«A/k fUU DUUfttU !!'
729 SEVENTH AVENUE, NEW YORK,
AND IN 15 OTHER CITIES
Be sure to mention “ MOTION PICTURE NEWS ” when writing to ac'vertisc-s
Wkafc> Goiivq Oi\ livTke Mutual"
THE MUTUAL FILM CORPORATION . ©8 EXCHANGES
Demand for Varied
Programs Answered
In Mutual Libraries
THE problem of presenting a varied
program is an extremely vital one to
the exhibitor. The trend of the day is to-
ward an evenly balanced program — one
in which there is just the right propor-
tion of smiles and tears. No theatre can
be successful which presents nothing but
comedies every day. And on the other
hand theatre patrons soon become sati-
ated with too much drama. The novelty
film is always a welcome offering. The
exhibitor who studies his patrons care-
fully, who seeks to cater to their likes
and avoids the sort of pictures they di-
like, who searches the market and books
the productions that will enable him to
vary his program, is the successful ex-
hibitor. He knows the time spent in
carefully selecting his program means
money in his pocket, success for his
theatre and satisfaction on the part of
his patrons.
Vast Mutual Libraries.
Mutual exchanges are vast librar'es
from which the exhibitor can pick aud
choose. He can find, at any of the sixty-
eight Mutual exchanges, vast stocks of
dramas. He can find comedies of any
length or style. He can discover novel-
ties that will please his patrons. If it’s
powerful drama that he seeks, a shelf -full
of William Russell Mutual Star Produc-
tions greets his eye. If he wants stories
of Big Business and daring feats, the
Helen Holmes Series will satisfy his
wants. If he yearns for slap-stick com-
edy, surely he can be satisfied with a
long list of Chaplin-Mutual Specials. A
still different variety of pictures is his
for the asking in the Kolb and Dill Series
of Mutual Star Productions. As for the
novelties — a glance over any of the Mu-
tual Weeklies, the various issues of Reel
Life or the “Seeing America First” and
“Kartoon Komics” will prove a solution
to his problem. Mary Miles Minter and
Richard Bennett Mutual Star Produc-
tions have set an absolutely new stand-
ard in the way of multiple reel features.
Florence Turner pictures are popular
everywhere — Mutual has quantities of
them in stock. Margarita Fischer and
Harry Pollard have long been famous for
their unusual offerings — a long series of
films starring Margarita Fischer, is
soon to be released by Mutual. It will
pay any exhibitor to drop into his nearest
Mutual exchange and look over the vast
supply of unusual features that make up
the Mutual libraries.
OCTOBER 21, 1916
pllllllllllllllllllllllllllllllllllllllllllllll*
g
The Week’s Releases
==
Mutual Star Production.
=
Brand. Title. Reels. Leads.
H
American, Bluff 5 Kolb & Dill 1
El
Mutual Masterpicture.
n
American, The Voice of Love.... 5
n
Greenwood & Coxen
HI
Monday, Oct. 16th.
n
Reels.
n
American, The Franchise 2
m
Tuesday, Oct. 17th.
Mutual, The Law of Edwin August
Nature 2
Wednesday, Oct. 18th.
Mutual, Mutual Weekly No. 94 1
=
Gaumont, See America First and
==
Cartoon Komics 1
n
Thursday, Oct. 19th.
M
Gaumont, Looking Westward 2
1H
Friday, Oct. 20th.
!§
Cub, He Wouldn’t Tip 1
B
Saturday, Oct. 21st.
H
; Cub, That Doggone Baby 1
=
Cub, The Deacon’s Widow 1
n
Sunday, Oct. 22d.
a
: Vogue, Her Painted Paddy McQuire
m
Pedigree 2
: Gaumont, Reel Life 1
llllllllllllllllllllllilllllllllllllll
Big Announcements Coming
President John R. Freuler of the Mu-
tual Film Corporation expects in the near
future to make some announcements of
the utmost importance to every exhibitor
in the United States. They will relate
to the signing of some new stars — players
whose names are known wherever films
are shown. President Freuler is thus
proving his intention to carry out the
policy inaugurated when Mutual Star
Productions were first announced.
Kolb and Dill Seen
In Another Mutual
Star Product
«n LUFF” is the title of the m
D Kolb and Dill Mutual Star Pr
tion. It is five reels in length. It i
leased the week of October 16.
two stars are better than ever befoi
the opinion of all who have seen th<
ture. They appear again as Louie
Mike, the two characters that are
known to the public everywhere. 1
is the janitor of a thirty-two story
York sky-scraper. Mike is propriet
a confectionery store in a small '
Louie thinks he has discovered a for
for making gold. Mike becomes :
ested in the idea. The two form a
nership with the assistance of II
Wainwright, a young millionaire. *
bluff helps them to hoodwink a
broker of Wail Street into buying
formula. The formula instead of
ing gold creates another valuable
uct. After many complications, I
Louie and Harold all “make good”
become exceedingly wealthy.
“Bluff,” alone, is a feature attra
second to none. Combined with the >;
Kolb and Dill Mutual Star Produc
it is a link in a long chain of succr
The entire Kolb and Dill Series can
be booked at any of the sixty-eight
tual Film Exchanges.
Charlie Chaplin’s latest Mutual Sp
Feature. “The Pawnshop,” has e
lished new records for success. E;
itors can secure bookings on this
the previous Chaplin-Mutual films al
Mutual Exchange.
“Voice of Love” Features Greenwood
and Goxen in Most Unusual St<
The intimate home life and love entan-
glements of a woman fortune teller, or
astrologist, serve as the theme for this
week’s Mutual Masterpicture. It is en-
titled “The Voice of Love.” It features
Winnifred Greenwood and Edward Cox-
en. It is five reels in length. Each reel
is crammed with action. Each reel is
filled with surprises. It is a story that
will fascinate and delight.
Winnifred Greenwood appears as a
widow who believes she has accidently
killed her husband. To support herself
she tells the fortunes of the wealthy,
posing as an astrologer. To her comes
a young man of wealth with whom she
falls in love. Later, in New York, the
young man attends a Belgian Relief Ba-
zaar. His palm is read by a bear
girl with whom he falls in love,
girl proves to be the daughter olj
woman astrologer. The mother tear
the love affair. But she does not r
nize the girl as her own daughter,
hold her lover, the mother enlists
services of an accomplice. Later shi
covers the girl’s identity. The accom
is exposed as the real slayer of thj
trologer’s husband. And then all
happily, for the mother accepts the
posal of a wealthy attorney, and
daughter weds the man she has lee
to love.
Bookings for this Mutual Mastf
ture are now being made at all Mi
exchanges.
1
AMERICAN FILM COMPANY INC.,
Ihe Celebrated Vaudeville Headline#
KOLB S DILL
BLUFF
A Human- Interest Drama
Ik FiveAct/.Thindofa Serier
of Mutual Star Production;
Featuring Kolb and Dill. .
KOLB & DILL FEATURE*
Now Playing':
"A MILLION FOR. MARY*
THREE PAL$”-“BLUFP"
Coming KOIB St DILL Ire
“A PECK O’PICKLEr”
“BUTTIlTlN DER.VE*T”
‘‘DECENT DEUCE*”
EacLoCTLeseKolbailiJ)]!!
Ea.Iui'PSismEveAcls.Book
Tke Eruthe Sei'iesAIAni/
MUTUAL EXCHANGE
IAL NE
AMERICAN FILM COMPANY, WL.,Pnfentr
AMutud Mdsierpicbreln Fife Ad?
THE VOICE
OF LOVE
Featuring
WINIFRED GREENWOOD
AND EDWARD COXEN*
A Remarkably ftrov\q
fociety Drama InWkick
A Double Romance
Ir ReVealed. - ~
Tke Exterior fcerver Ik
TKir Production Are
Uiuiftially Picturesque.
Directed By Rea Berger.
Released The Week Ok
0ctl6ks. Booking NoW
At 68 Mutual Bcdm^es
MUTUAL FILM CORPORATION Announcer
1 he Inimitable Comedian
CHARLIE (HAPUN
IN
THE PAWNSHOP
Ike Title Suqqertf Tome Of TKe
Oriqin&l Comedy Situations'
Developed InTkir Newerfc"
MUTUAL-CHAPLIN
Sixth of a Series of Mutual-
Chaplin Special Features Hide
Under The$670,00p °°PerYear
Contract. Now Beinq Booked
At 68 Mutual Exch&nyer.
No* Playing: CHARLIE CHAPLIN
Ike FLOORWALKER ONE A M
Tfe FI REMAN 7X* VAGABOND
"ZteCOUNT nhe PAWNSHOP
Mulual Exck&nqef AreThe Only
Places In America. Where TKe
Newest Chaplin Features May
Be Booked, See Your Nearest
Mutual Exchanje A T ONCE!
October 21, 1916
2469
MOTION PICTURE NEWS
MUTUAL SERIES
THE MUTUAL WEEKLY
News of the World FIRST in Motion Pictures
T?T7T7T T TT7T7 THE MUTUAL
rvrLlAI^ l^lr H/ film magazine
Bears the Same Relation to a Magazine That the
Mutual Weekly Bears to a Newspaper
SEE AMERICA FIRST
Scenic Views of Cities, National Parks,
Places of Beauty and Historic Interest
AND
GAUMONT’S KARTOON KOMICS
ANIMATED BY HARRY PALMER
TWO GREAT MUTUAL SERIES
FANTOMAS
On^Jthe Screen NOW
5 Thrilling Episodes, Each Complete in 3 Reels
coming! THE VAMPIRES coming!
or yThe Arch Criminals of Paris
9 Sensational Episodes, Each Complete in 3 Reels
6acimoDt (p
§(Ja(m)oi)tj
JACKSONVILLE, FLA.
FLUSHING, N. Y.
How can an advertiser continue advertising? By giving YOU value.
-w \ \
fidn&l Film Corporation
Announcer HELEN HOLMES
FIFTEEN CHAPTERS'
RELEASED OCT-23"i
EXHIBITORS: You know of the tremendous
box office receipts you enjoyed for fifteen weeks with
HELEN HOLMES’ previous success — “The Girl and the Game.” NOW
we announce a successor to “The Girl and the Game” — a new and spectacular chapter
play in fifteen feature chapters — a production that we believe will eclipse any serial
now on the market IN ACTUAL PROFITS TO T.HE EXHIBITOR. The title is
“A LASS OF THE LUMBERLANDS.” The star is HELEN HOLMES. The
Director is J. P. McGowan, who directed “The Girl and the Game.” The author of
the story is E. Alexander Powell. The release date is October 23rd. Bookings are
npw being made at all Mutual Exchanges.
Wire or Write your nearest
The scenes in “A LASS OF THE LUMBER-
LANDS” are laid in the great North Woods where the
opportunities for big, spectacular scenes are great. The gigan-
tic lumbering industry furnishes backgrounds of a new and striking character.
Miles of railroads are brought into play. Swirling streams, saw mills and log-
jams suggest some of the settings that make "A LASS OF THE LUMBER-
LANDS” a play of tremendous action.
If you’re seeking big box office receipts for fifteen weeks
— if you want to build up a steady, regular patronage — if you
want another fifteen weeks of the success you enjoyed in ‘‘The Girl and the
Game” -BOOK HELEN HOLMES IN *A LASS OF THE LUMBER-
LANDS” NOW!
The price of this big feature is low — VERY LOW. You’re
bound to make BIGGER PROFITS than with any serial on the market. In-
vestigate. Write or wire your nearest Mutual Exchange — QUICK !
MUTUAL EXCHANGE AT ONCE!
■
2472
MOTION PICTURE NEWS
Vol. 14. No. 16
HERE IS THE PROOF:-
THE STANDARD OF FILM
PRODUCTION.
THE QUALITY SERVICE
of one to three reel
features . . •
WILL FILL THEATRES
becaus e : - . • «
THEY FEATURE POPULAR
STARS.
EACH SUBJECT IS HAND
PICKED.
THE DRAMAS ARE DRAMAS,
The Westerns have the
vivid sweep of master-
pieces; The comedies,
real screams of the
screen. . * • •
TWENTY -ONE REELS A
WEEK.
DRAMAS - COMEDIES -
WESTERNS .
TWENTY - EIGHT BRANCH
OFFICES. . .
EACH EAGERLY AT YOUR
SERVICE. . . .
UNICORN FILM SERVICE
CORPORATION
126 West 46th Street
New York City.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
At the head of her own
produeinq
company in
From the brilliant novel by
DAVID 6DAHAM PMILLIPS
Under the direction of
ihe director who made all those wonderful
Douglas Fairbanks Pictures
LEWIS J.SELZNICK - SOLE DISTRIBUTOR
NEW YORK CITY
How can an advertiser continue advertising? By giving YOU value.
October 21, 1916
2473
2474
MOTION PICTURE NEWS
Vol. 14. No. 16
NEW YORK
CHICAGO
BOSTON
Have endorsed
The second
Offering is
Nearing
Completion.
As The Film
Triumph Of
TheYeJvr
S® 1 V-' 12
••• p \
This Superb I -
Sei/en-PArt ^ """
Production k 0
^nowread^i y
GENERAL
RELEASE ALBERT CAPELLANI
October 16 l— Direa-or 6^a^'
Thomas Dixon
Author’ of
The Birth
of a Nation!
LEWIS J. SELZNICK -“SOLE DISTRIBUTOR
NEW YORK CITY
Be sure to mention MOTION PICTURE NEWS ” when writing to advertisers
October 21, 1916
MOTION PICTURE NEWS
2475
SELZNICKWICTURES
Marion
Craic
Wentworths
Timely and
Thrilling
LPlay 0
This Supreme Attraction
Will be the Next
SELZNICK- PICTURES
Release
LEWIS J.SELZNICK - SOLE DISTRIBUTOR
______ NEW YORK CITY
| !
A magazine’s success is measured by its advertising. Look at the “ News! ”
2476
T
MOTION PICTURE NEWS
Vol. 14. No. 16
i
SELZNICWPICTURES
From The Novel
Beauty-Rich , Exotic
Stunning Beauty- in
LEWIS J SELZNICK - SOLE DISTRIBUTOR
NEW YORK CITY
Be sure to mention “ MOTION PICTURE NEWS M when writing to advertisers
IN THE
Jius 4000 seat house has given.
the SHIELDING' SHADOW
^Produced hyS4sfcvOL
under ike direction of°
JjOuisJ. Crasnier and
Donald JVlackenxie
'featuring'
Grace Darmond,
Ifylphlffilard
andleonBary*
RATHE
PatRe
' presents-
in tt le /ive-part
Sold JlgokerTlayo
Prudence
tRe Pirate
Produced by*
SJTuxn/wuser
play tfixxt cfuxrms-
tfaxt takes you backs
to tke rare old days
wket t the (\eart was
young and, like a bio
adventure. ^
S^saood as
"rwSMneOM
2479
MOTION PICTURE NEWS
October 21, 1916
loved Vc
Claw? I
Our advertisers tell us when we give YOU the best magazine.
2480
MOTION PICTURE NEWS
Vol. 14. No. 16
of your town, htyoun
UKe 56tk Street JAeoctre
of* West Jfaladelphla,
advertise these one-reel
pictures rust as they
l-y yO ^ -1 /r> .
now \
Be sure to mention “ MOTION PICTURE NEWS ** when writing to advertisers
FEATURE
EVERY
COMEDY
A
NEXT RELEASE
A SCRAMBLED HONEYMOON, 2 reels October 16th
Followed by
SOME HERO 1 reel October 23rd
TWEEDLEDUM’S BUSY NIGHT 2 reels October 30th
PRODUCED BY
EAGLE FILM COMPANY,
Jacksonville, Fla.
BILLY DUNN
Supervising Director
Exclusively distributed by
PEREZ (TWEEDLEDUM)
“The Scream of the Screen ”
IN
TWEEDLEDUM COMEDIES
2482
MOTION PICTURE NEWS
Vol. 14. No. 16
vis his offer mo toward the
Shakespearian Tercentenary
WILLIAM FOX
T^r-esen ts
jfie sweetest story ever told
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 21, 1916
MOTION PICTURE NEWS
2483
IVith that Renowned Screen Artist
THEDA. BARA
And an incomparable cast,
of more than 2 500 persons.
Released on Regular Fox
Prodram
ROMEO JULIET
Directed by J Gordon Edwards
Scejna.no by Adrian Johnson
FOX FILM CORPORATION
Many a packed house is directly traceable to an advertisement in the “ News.'
2484
MOTION PICTURE NEWS
Vol. 14. No. 16
BEAUTY IN OVERALLS
Romps hhrowsh the photoplay ihai
lells of ihe inrillirfg advennire. s' cxP
a little orphan, who, like Ihe child o£
ihe Tairy-Jale, gels riches and lives
happily ever afterward. See Ihe
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 21. 1916
MOTION PICTURE NEWS
2485
WITH DAINTY
JUNE CAPRICE
WRITTEN BY FREDERIC CHAPIN
SCENARIO BT JOHN W. KELlETTE —
DIRECTED BY JOHN G. ADOLEl
¥9\ HIM C9RP9RATI9N
Many a packed house is directly traceable to an advertisement in the “ News.’
2486
MOTION
PICTURE NEWS
Vol. 14. No. 16
HE LOVED THE LADIES
[Wti ir>|N{j NEAL BURNS BETTY COMPSON
h LAI Ukim £q[)|e BARRY— DAVE MORRIS
Direction of al. e. Christie
OPEN MARKET release FOR 0CT0BER25-
The RarestThing in Pictures is a Good Comedy
-ONE THAT IS NOT A FILLER. BUT A BOX OFFICE PRODUCER.
ChRISTIECgMEDIES SETA HIGH MARK IN CLEAN
WHOLESOME FUN-NOT SLAPSTICK BUT FUNNY.
The Open Market policy means Freedom for the
Exhibitor.. Also.we positively must make good
COMEDIES, THE KIND YOU ARE GLAD TO GET.
1 EACH WEEK RELEASED THR.OUGH FOREMOST
Indepent Exchanges of United States and
Canada. Wrjte or. wir.e.
Christie Film Co
HEAD OPPICE AND STUDIOS- £ = ^ .lS§
SUNSET DLVD. AT GOWER. ST. p. j. HA\NKiMS,REC>RtstNTniv£
LOS ANGELES. CALIFORNIA
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
INTERNATIONAL
announces
MRS. VERNON CASTLE
in "PATRIA”
THE SUPREME SERIAL— A ROMANCE OF PREPAREDNESS
Written by LOUIS JOSEPH VANCE Produced by WHARTON. Inc.
Release date to be announced soon
NTERNATIONAL
Golden Eagle
Features
The International promised that the
Golden Eagle Features would be artistic
productions, satisfactory to the most
discriminating audiences and advantag-
eous to exhibitors.
JAFFERY”
The First of the Golden Eagle Features
presents
C. AUBREY SMITH
and
ELEANOR WOODRUFF
Dramatized from the popular novel
by William J. Locke and produced for
INTERNATIONAL by the Frohman
Amusement Corp.
<1 The unqualified endorsement of Jaffery
by hundreds of exhibitors and hundreds
of thousands of patrons is ample evidence
that the International has kept its promise.
‘ The Flower of Faith”
The Second of the Golden Eagle Features
with
JANE GREY and FRANK MILLS
Produced by tbe Superb Picture* Corp.
A powerful picture of early frontier life. Circum-
stance thrusts together a simple country girl and a
strong man. Provincial standards misinterpret their
love and rugged frontier justice attempts to avenge the
supposed wrong.
An enthralling drama which is bound to prove one
of the best features of the day.
Backed by the tremendous publicity which sup-
ports all Golden Eagle Features.
INTERNATIONAL
“The Wages of Sin”
the latest episode of
BEATRICE FAIRFAX!
I
<][ Harry Fox, noted comedy star and Grace
Darling, winsome and sympathetic, appear in
their usual roles. Featured with them are
Betty Howe and Nigel Barrie.
fj This picture is replete with lights and shadows
of life as well as photography.
The mysterious third key of the harmless
looking instrument is the avenging agent that
demands full payment of those who have sinned.
Cj If you are not booking this splendid series
you are paying the penalty of lost profits.
n j oin the ranks of the favored today.
Take advantage of the “unparalleled publicity”
supporting “unexcelled pictures.”
Produced by Wharton, Inc., for
INTERNATIONAL
DO YOU KNOW
That Beatrice Fairfax offers the best
money-making opportunity of any motion-
picture series on the market today?
It has every requirement for success:
Stars — Harry Fox and Grace Darling
with added features for each episode
selected from a list which includes
Elaine Hammerstein, Betty Howe, Olive
Thomas, Nigel Barrie, Mae Hopkins,
Mary Cranston and Evelyn Farris.
Story — By Beatrice Fairfax from her
daily newspaper experiences.
Direction — Produced under the personal
direction of Leo and Theo. Wharton.
Publicity — Unequalled in quality and
quantity. Do you know the stories of
Beatrice Fairfax are published in 46
American newspapers every day?
Advertising — Twenty-five big dailies,
including the great chain of Hearst
newspapers, are now carrying big display
ads. for this series.
A Brand New Idea
The Fashion
Drama
A motion picture of thrills and
excitement centred around a mag-
nificent fashion display.
Perfect photography, wonderful
mechanical effects, exquisite costum-
ing and a real story that will hold
the attention of men, women and
children.
A one reel novelty of the high-
est quality; two releases each month.
A splendid fashion show and a
vivid drama featuring
MINETA TIMAYO, in
“The Adventures of
Dorothy Dare”
The first release, “It’s Never T oo
Late,” deals with the temptations
of a salesgirl in a big store who
longs for finery that surrounds her.
Written and directed by H. E.
Hancock for the
INTERNATIONAL
(Release Date to be Announced Soon)
EXCHANGES
1 EW YORK CITY
7S0 7th Avc.
HICAGO
-07 So. Wabash Ave.
BOSTON
48 Piedmont St.
ATLANTA
140 Marietta Si.
LOS ANGELES
01- So. Olive St.
SAN FRANCISCO
—SO Golden Gate Ave.
PHILADELPHIA
1335 Vine St.
WASHINGTON
7 1— 11th St., X. W.
PITTSBURGH
804 Penn Ave.
ST. LOUIS
3313 olive st.
UFFALO
SO Erie St.
LB ANY
1 118 State St.
AGENCIES
NEW ORLEANS
315 Carondolette St.
KANSAS
Gloyd Building
MINNEAPOLIS
606 Produce E.veli. Bldg'.
INDIANAPOLIS
New Lyrie Theatre Bldg.
DETROIT
71 Griswold St.
SALT LAKE CITY
'Mm
.STUPENDOUS PHOTO SPECTACLE SUCCESS
PRESIDENT WILSON, CHIEF DIRECTOR of the UNITED-
STATES congratulating TH05.H. INCE, CHIEF DIRECTOR
of the CINEMA on his production “CIVILIZATION”
and the message which it carries to mankind.
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October 21, 1916
MOTION PICTURE NEWS
2493
WM. N. SELIG’S
THE CRISIS
By WINSTON CHURCHILL
Read what the critics say:
McQuade of M. P. World — “ A great production. A lasting mon-
ument to the motion picture art.”
Smaney, Dramatic Mirror — “ An epoch in motion pictures is es-
tablished by ‘ The Crisis.’ The greatest heart interest story ever
produced.”
Eltonhead, M. P. News — “A wonderful picture; direction and
photography flawless.”
Adam Shirk, Morning Telegraph — “ An accurate and highly
artistic rendering of Churchill’s novel that will prove a powerful
attraction wherever shown.”
Milligan, Billboard—* Selig has produced a picture on a par with
the greatest that have preceded it.”
Kennedy, Motography — “ One of the few pictures made for all
time, Of broad and powerful appeal. * The Crisis ’ achieves true
greatness.”
Rath, Motion Picture Mail — “ We could fill up a page of lauda-
tory comments on * The Crisis.’ ”
Wid — “ This production is big, impressive and beautifully pro-
duced.”
Beecroft, Exhibitors’ Herald — “ This masterpiece will undoubt-
edly make the hit of the season.”
All proclaim it a perfect picturization of
America’s Greatest American Story
For state rights communicate with
SHERMAN-ELLIOTT, Inc.
Suite 1702
220 West 42nd Street, New York City
Many a packed house is directly traceable to an advertisement in the “ News.”
2494
MOTION PICTURE NEWS
Vol. 14. No. 16
WILLIAM A DRADY
in association witH
WORLD PICTURE'S
p r e s e r\ t *
CLAYTON
HOLDROOK
DLINN
in
~Ihe Hidden Scar
Story by Mrs .0 YUEN BRONSON
Directed by BARRY O'NEIL
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 21, 1916
We are mailing every
Exhibitor in America
a copy of this
announcement. It*
contains a list of
FINIS HED
World Pictures
These Brady-Made*
will be released
OCTOBER
NOVEMBER,
DECEMBER,
JANUARY,
FEBRUARY
MARCH,APRIL,
2495
|
Better to read fifty advertisements than to miss the one YOU need.
2496
MOTION PICTURE NEWS
Vol. 14. No. 16
The Motion Picture News said,
“We Have An Idea That Every Exhibitor
Who Caters To An Intelligent Audience
Would Like To Gain A Reputation For
Having Shown The Best Feature In A Year.—
‘THE CONQUEST OF CANAAN ”
Variety, said,
• The Frobman Amusement Corporation’s production of Booth
Tarkington's novel The Conquest of Canaan,’ scenario by Anthony
Kelly, staged by George Irving; Ralph Dean, technical director,
Win. I,. Sherrill, president; Harry Reichenbach, press representa-
tive. proves that one can produce a very good feature without re-
sorting to huge spectacles or sensational melodrama. Mr.Tarking-
ton's story is to well known to necessitate summarizing here, but
equal credit is due the Frohman Company for having assembled
so clever an aggregation of actors who proved so excellent as
‘small town' types and served to visualize so forcibly the humor-
ously sarcastic captions and titles. Almost everyone of them is
deserving of individual mention. This aggregation is headed by
Jack Sherrill and Edith Taliaferro. Miss Taliaferro was never
sweeter on the screen and young Mr. Sherrill shows marked im-
provement as an artist over all previous appearances. He seems
to have taken on more weight and dignity and his transition from
a boy to the responsibilities of a man marks him as a coming screen
favorite. 'The Conquest of Canaan’ is a regular picture.”
New York Evening Mail, said,
"George Irving seems to be one of the few directors who can
transfer a successful novel to the screen without spilling any of its
charm on the road. He filmed ’Jaffery’ so nicely that we used a
whole typewriter ribbon telling about it, and now he has made
quite as much of a success with Booth Tarkington's story, ’The
Conquest of Canaan.’
“This is the second production of the Frphman Company since
it has been free-lancing, as it were. The fifst production was so
out of the ordinary that one could hardly expect the same company
to equal it so soon. ‘The Conquest of Canaan' does equal it; it comes
near surpassing it. The picture is wonderful. That is the only
correct adjective.
“The story, of course, had the material with which the direc-
tor could work. Tarkington tells good tales, and he develops his
characters, supplies his atmosphere, and works up climaxes in a
great style. But it takes a creative and understanding director to
make these features convincing on the screen.
“From beginning to end of this picture there is not a single
drop in interest, not a single technical flaw. And the story is one
which will please all audiences.
“The cast would come in for the highest praise had we more
space. Edith Taliaferro plays Ariel, and Jack Sherrill proves
himself one of the very best juveniles in his role of Joe. The vari-
ous types are well selected. The settings and photography are
splendid.”
The Motion Picture News, said,
“We have half an idea that every exhibitor who caters to an
intelligent audience would like very much to gain a reputation for
having shown the best feature in — say six months or a year. ‘The
Conquest of Canaan' is that feature, it might even be ventured that
it is Hit feature Considering it as a whole it represents the photo-
drama at its best. It tells an excellently constructed story, in
which there is no wasted incident and the story is of the human
interest, red-blooded kind that gets under the skin and makes it
tingle and thrill. There is no turning to your neighbor when the
third reel is over with the remark, 'Good night 1 Arc there three
more reels of this?’ The merit of ‘The Conquest of Canaan’ can
not be measured by its footage."
Moving Picture World, said,
“Booth Tarkington offers many temptations to the film man
and likewise many opportunities. It surely is not any easy thing
to put subleties of a Tarkington story like this on the screen— but
this effort has succeeded.
“The settings throughout were fine, the portrayal of the
ludicrous types left nothing to be desired. Indeed the rich and
punctuous humor, changing with biting wit, in which Tarkington
abounds, were most skillfully transferred to the screen.”-
Dramatic Mirror, said,
“The film of a well known novel is an experiment frequently
attended with dire results, an assertion well proved by numerous
failures of pictures founded on such basis in the past. In many
cases the story is either unrecognizable through the liberties taken
with its plot, or loses its appeal simply because the plot was alto-
gether unfit for screen purpose in the first place. Therefore when
success crowns such an effort, it is an event to be marked with a
red letter in motion picture annals. In the latter happy category
belongs ‘The Conquest of Canaan.* The book itself was a delight
to lovers of good literature, the picture promises to win even a
greater number of admirers.
“Considered as a screen subject it is one of the best features
produced this season. Brilliant comedy, laughter-producing sub-
titles, clever acting, accentuating humor and pathos to the steenth
degree; photography of the highest grade — all combine to make
this film, in the words of the poet — ‘a thing of beauty and a joy
forever.” It is the sort of a picture admirably well calculated to
discomfit the pessimists who would fain persuade the public that
artistic screen productions with a real human heart interest are no
longer to be looked for.”
Morning Telegraph, said,
“The director makes human interest play a large part and
has turned out a production that meets the requirements for first
class screen entertainment.”
The Billboard, said,
“ ‘The Conquest of Canaan,’ produced by the Frohman Amuse-
ment Company, is taken from the well-known nbvel by Booth
Tarkington, which ran into the hundreds of thousands of copies,
and is regarded as one of this popular author's best glories. Covers
of the book will find that the same charm whictTifholds has been
transferred to the screen faithfully in every respect. Technically
it is well handled the titles are particularly clear, and the story
abounds in that elusive quality atmosphere. The characters of a
small town have been faithfully reproduced, the respectable judge
audhi9 family as well as the busybodies that sit around the hotgl
office and decide national issues. Jack Sherrill entered into the
spirt of the thing, and was a very lively and likable news-boy law-
yer. Edith Taliaferro, as Ariel Tabor, is cast in a role which
gives her splendid opportunity to show her ability. The support-
ing cast was excellent, and Director Ralph Dean and George Irving,
who staged it, are deserving of much credit. The picture lfets en-
tertaining value above the average, and it leaves a lasting and
pleasing impression.”
NEW YORK EVENING MAIL, Said
“OUR ROLL OF HONOR
‘The Conquest of Canaan’
I note with a great deal of gratification that the members have marked
their Ballots returned. Indicating that “The Conquest of Canaan” should be
placed, on the selected list which is sent to Exhibitors and Organizations inter-
ested in better Films.
NATIONAL BOARD OF REVIEW
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 21, 1916
MOTION PICTURE NEWS
2497
THIS REFERS TO
From the Novel by
BOOTH TARKINGTON
WITH
EDITH TALIAFERRO JACK SHERRILL
RALPH DELMORE
BEN HENDRICKS
WALTER HIERS
JACK HOPKINS
MARIE EDITH WELLS
GENE LA MOTTE
THOMAS WELD
GEORGE MELVILLE
AND 2/300 OTHERS'
No Picture in Memory Has Inspired
The Enthusiastic Praise Lavished
Upon this Production.
These expressions are from the very depths
of each man’s heart. From the minds of men
who see hundreds of pictures each month — truly
they represent the most honourable medium of
connection between the producer and exhibitor.
You Mr. Exhibitor must accept the inspired
word of these caustic critics. They go to pick
flaws — they found none.
NOW CONSIDERING STATE RIGHTS OFFERS.
Exhibitors Can Learn The Releasing Arrrangements By Addressing
FROHMAN AMUSEMENT CORPORATION
18 EAST 41st STREET
NEW YORK CITY
WILLIAM L. SHERRILL, President
How can an advertiser continue advertising? By giving YOU value.
m ; .
2498
MOTION PICTURE NEWS
Vol. 14. No. 16
Man
Every {lEl"|L°ves Bill (w.s.) Hart
Dog
And when it is known that he is going to appear at your
theatre in his latest Triangle Play
“The Return of ‘Draw’ Egan
a
you wont have to do any coaxing to get the crowds coming, but it
may be necessary for you to run extra performances to satisfy the
number who will surely want to see this great Hart Play.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
October 21, 1916
MOTION PICTURE NEWS
2499
TRIANGLE
RELEASES FOR WEEK OF OCTOBER 15
Sir Herbert Tree in “The Old Folks at Home,” Triangle-Fine Arts
Now you are offered the opportunity of presenting to your
patrons that famous English actor, Sir Herbert Beerbohm
Tree, who without a doubt is the greatest stage star to appear
on the screen. Knighted in England for his distinguished
services to the drama, Sir Herbert has a world-wide reputation.
For years your patrons have heard of him, and now that
they have an opportunity to see him in a Triangle Play few
will miss the opportunity.
And this isn’t just an ordinary picture. It’s a strong,
vital play that .is built around one of the biggest emotional
elements — the love of parents for their children. It touches
the heart strings of everyone — parents and children alike.
Written by the well-known American author, Rupert Hughes,
the picture gives this prominent actor every opportunity to
display his great ability.
There is no question but that this picture will be one of
your biggest pullers.
W. S. Hart in “The Return of ‘Draw’ Egan ” Triangle-Kay Bee
The value of W. S. Hart as a money getter needs no
emphasis to the exhibitor. Past experience has proved that
no star is more popular than this great screen actor. His
personality seems to reach right down and “get” everyone,
man, woman or child. They can’t seem to help loving him
even in his “bad-man” parts.
And that’s the kind of a part he has in “The Return of
‘Draw’ Egan,” a speedy, breezy, western drama in which
Hart takes the part of a sheriff quick on the “draw,” always
with a chip on his shoulder and ready to fight at a moment’s
notice — until the little girl captures him for her very own.
It’s a typical Hart play, just full of that stirring action which
the public loves.
We don’t have to tell you how this picture will be accepted.
Keystone Comedies
Two more. And funnier than ever.
Our advertiser* tell us wnen we give YOU the best magazine.
2500
MOTION PICTURE NEWS
Vol. 14. No. 16
The following subjects are for
lease in the following territories
NEW
at
7 Gents Per Foot
Arizona.
California.
Nevada.
Arizona.
California.
Nevada.
Arizona.
Nevada.
Arizona.
California.
Nevada.
Arizona.
California.
Nevada.
Arizona.
California.
Nevada.
Ohio.
Ohio.
Michigan.
Kentucky.
Indiana.
Michigan.
Kentucky.
Indiana.
Michigan.
Kentucky.
Indiana.
Ohio.
Missouri.
Kansas.
Nebraska.
Iowa.
Missouri.
Kansas.
Nebraska.
Missouri.
Kansas.
Nebraska.
Missouri.
Kansas.
Nebraska.
Montana.
Wyoming.
Utah.
Colorado.
Montana.
Wyoming.
Utah.
Colorado.
Length
.AFTER THE BALL 6 reels
. TIME LOCK, NO. 776 6 reels
.THE HOUSE OF BONDAGE. . 6 reels
.THE FOLKS DOWN EAST . 5 reels
.WINNING HIS FIRST CASE 4 reels
.HOW MOLLY MADE GOOD 6 reels
.AFTER THE BALL 6 reels
.TIME LOCK, NO. 776 6 reels
.WINNING HIS FIRST CASE. 4 reels
.THE FOLKS DOWN EAST . 5 reels
HOW MOLLY MADE GOOD 6 reels
. TIME LOCK, NO. 776.: 6 reels
. WINNING HIS FIRST CASE. 4 reels
.THE FOLKS DOWN EAST . 5 reels
. THE HOUSE OF BONDAGE . 6 reels
. TIME LOCK, NO. 77 6 6 reels
.WINNING HIS FIRST CASE. 4 reels
, Montana. j
Utah.
j Wyoming.
Colorado. j
THE FOLKS DOWN EAST .
Length
5 reels
Montana. 1
Utah. [
Wyoming. f
Colorado. J
HOW MOLLY MADE GOOD
6 reels
Idaho. 1
Washington .
Oregon. j
TIME LOCK, NO. 776:
6 reels
Idaho. )
Washington.
Oregon.
. . WINNING HIS FIRST CASE.
4 reels
Idaho. }
Washington.
Oregon. ]
THE FOLKS DOWN EAST.
5 reels
Idaho. ~]
Washington. .
Oregon. J
. HOW MOLLY MADE GOOD
6 reels
Florida. 1 . . . .AFTER THE BALL
South Carolina. J
6 reels
Georgia.
Florida.
Alabama.
Louisiana.
Mississippi.
Tennessee.
North Carolina.
South Carolina.
. TIME LOCK, NO. 776
6 reels
Georgia.
Florida.
Alabama.
Louisiana.
Mississippi.
Tennessee.
North Carolina.
South Carolina.
V.;'
HOUSE OF BONDAGE
6 reels
Florida.
Alabama.
Louisiana.
Georgia.
Mississippi.
Tennessee.
North Carolina.
South Carolina.
. . . . WINNING HIS FIRST CASE. 4 reels
Georgia.
Florida.
Alabama.
Louisiana.
Mississippi.
Tennessee.
North Carolina.
South Carolina.
...FOLKS DOWN EAST
6 reels
Texas.
Arkansas.
N. Mexico. f
Louisiana.
Maine.
NewHampshire. j
Vermont.
Massachusetts. (
Connecticut. j
Rhode Island. J
Maine. 1
NewHampshire. j
Vermont. S'
Massachusetts. I
Rhode Island. J
Maine.
NewHampshire.
Vermont.
Massachusetts. I
Rhode Isalnd. J
Maine.
NewHampshire.
Vermont. t
Massachusetts. I
Rhode Island. J
Length
HOW MOLLY MADE GOOD. . 6 reels
TIME LOCK, NO. 776 6 reels
HOUSE OF BONDAGE 6 reels
. WINNING HIS FIRST CASE. 4 reels.
' I |
FOLKS DOWN EAST 6 reels
Canada.
Mexico.
Porto Rico
Cuba
Australia
. TIME LOCK, NO. 776 6 reels
THE HOUSE OF BONDAGE.. 6 reels
HOW MOLLY MADE GOOD. . 6 reels
Western Penn. j . .
West Virginia.
Maryland.
Dist. of Columbia.
. . THE HOUSE OF BONDAGE. . 6 reels
. AFTER THE BALL 6 reels
..TIME LOCK, NO. 776 6 reels
. WINNING HIS FIRST CASE. 4 reels
THE FOLKS FROM WAY
DOWN EAST 5 reels
. HOW MOLLY MADE GOOD. . 6 reels
..THE FOLKS FROM WAY
DOWN EAST 5 reels
. WINNING HIS FIRST CASE. 4 reels
. .AFTER THE BALL 6 reels
. . TIME LOCK, NO. 776 6 reels
. .HOW MOLLY MADE GOOD. . 6 reels
. . THE HOUSE OF BONDAGE. . 6 reels
..AFTER THE BALL 6 reels
. . TIME LOCK, NO. 776 6 reels
. . WINNING HIS FIRST CASE. 4 reels
..THE FOLKS FROM WAY
DOWN EAST 5 reels
. HOW MOLLY MADE GOOD. 6 reels
..THE FOLKS FROM WAY
DOWN EAST 5 reels
. . WINNING HIS FIRST CASE. 4 reels
..TIME LOCK, NO. 776 6 reels
. HOW MOLLY MADE GOOD. . 6 reels
..THE FOLKS FROM WAY
DOWN EAST 5 reels
..HOW M OLLY MADE GOOD.. 6 reels
220
1, 3 and 6 sheet photographs and slides on all subjects at cost
Write, Wire or Phone
PHOTO DRAMA COMPANY
WEST 42nd STREET NEW YORK., N. Y.
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertiser*
ON THE
METRO
PROGRAM
OCTOBER 23.
Supported b_y
Produced by
ROLFE PHOTOPLAYS, Inc.
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October 21, 1916 MOTION PICTURE NEWS 2503
Are You the Best Exchange Man |
in Your Territory?
As the official representative of the British War Office and Admiralty, I
have been commissioned to arrange for the broadcast exhibition throughout the
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A vivid picture of history in the making. Actual battle in all-devouring |
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because it is replete with human interest. It is the only film ever taken of an 1
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Kitchener’s Great Army |
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Portrays the most stupendous feat in the history of the World, turning |
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These pictures carry with them the greatest latent publicity value in exist-
ence today. Menaced as this nation is by the WORLD WAR and the MEX-
ICAN SITUATION, every thinking American Citizen is intensely interested
in just what war means. These films show them. Every element that makes
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Again I ask you ARE YOU THE MAN?
CHAS. URBAN, Suite 705, 729 Seventh Avenue, New York City |
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THE REVIEWERS SAY
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“A fine film from e Di
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Variety *
"The storj), dealing with both
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interesting to the last degree."
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“A vivid portrayal of life in
Society s Fast Set and its counter*
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gives a consistent impersonation.”
STATE RIGHT
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IF YOUR
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October 21, 1916
MOTION PICTURE NEWS
2505
MUTUAL PICTURES
I
amtedPedifoee
Two-act VOGUE Comedy present-
ing Paddy McGuire, Gypsy Abbott
and Arthur Moon in a comic plot
that will create a riot of laughs.
Slapstick with a Reason
Released October 22.
at any Mutual Exchange.
TT„ _ ^ T7J 1 m T General Offices: 6235 BROADWAY
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Studio: Santa Monica Blvd., at Gower Street, Los Angeles, Cal.
A smashing story, with these
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Directed by Henry Kernan.
Secure Your Booking Today-
Many a packed house is directly traceable to an advertisement in the “ News."
2506
MOTION PICTURE NEWS
Vol. 14. No. 16
The Yearns Greatest
Laughter Frolic
FIRST
. Essanay-Chaplin
Revue of 1916
Especially arranged by Essanay from the
Essanay-Chaplin comedy successes “THE
TRAMP,” “HIS NEW JOB,” “A NIGHT
OUT.”
INFRINGERS BEWARE!
All Essanay-Chaplin comedies are copyrighted
in the Library of Congress and infringers will
be prosecuted to the full extent of the law.
RELEASED OCTOBER 21
All new special paper and adver-
tising material
Be sure to mention “ MOTION PICTURE NEWS ” when writing to advertisers
“When You See it
in ‘The News’
It’s News ”
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429 SO. FIGUEROA STREET
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CHICAGO. ILLINOIS
110 SO. DEARBORN STREET
Volume XIV
OCTOBER 21, 1916
No. 16
Small House and Short Film
IN these days of the big picture and the big star, let us
not overlook the small picture theatre and its require-
ments.
Let us also not overlook the fact that the small house
still makes up the backbone of this business. Of the
fifteen million people whose daily admissions keep the
great wheels of the industry oiled a very large proportion
indeed are small town folic attending small picture the-
atres.
Are we catering enough to the requirements of these
people ?
* * *
IT is significant to note that seven thousand towns and
A cities in this country have motion picture theatres. On
an average then there are only about two theatres to a
town. If we take out but the large cities and with them
over two thousand theatres, the average is still less. It
indicates strikingly, at any rate, the great preponderance
and therefore the importance of the small community
theatre.
And it further indicates the positive business necessity
of having clearly and constantly in mind the requirements
of these thousands of houses and their audiences.
* •' *
■"THESE millions of theati _ patrons are not so situated
1 as we who live in a metropolis. We can pick our
entertainment with little trouble. The choice is right be-
fore us. We can go to drama and vaudeville ; we can
view big pictures and short pictures. We have varied
opportunities in this respect.
But the separate and small community has to rely on
one or two theatres — generally on one — for all that it
wants to see in pictures.
* * *
MOW it is idle to suppose that these people want the
A ^ same sort of diet all the time. They want variety.
This variety will include here and there a big production,
a big star — provided the theatre’s small seating capacity
can meet the booking expense — -and features. But the
five reels of each day’s show throughout the year must
include a wide variety of subjects and to meet this situ-
ation it is plain arithmetic that the short length picture
is a fundamental and broad necessity.
Do our studios and the industry in general sense this
need, or are we seeing too big?
* * *
A PROMINENT British buyer is here looking for
** short length pictures. He reports an active market
abroad for such pictures and a scarcity of production
here.
And a survey of demand made recently by a representa-
tive of Motion Picture News among the exhibitors of
the great Middle West indicates clearly that the mixed
program rules a favorite in the smaller towns and that
short pictures are consequently in wide demand.
“ I wish,” said one exhibitor, “ that the manufacturers
had more one-reel brain writers.”
* * *
“ALL very well,” said a manufacturer to whom this
statement was quoted, “ but the exhibitor doesn’t
know our production difficulties. The writers want to
write features, the stars want to act in them, the directors
want to produce them.
“ Only two of our directors are willing — they are even
anxious — to produce short length subjects, and they are
our most capable and far-seeing; we need them on fea-
tures. As for the stars, we can do nothing with them.
They simply will not act in short subjects.”
* * *
T TNDOUBTEDLY the same situation prevails quite
generally today. But we believe that one of the next
moves taken by the industry will be a decided reversion to
the short subject.
After all the feature is simply the more ambitious
photoplay. We keep on rating it by its length, whereas
that is not its real measure. Many and many a feature
is being released today which is only a short subject spun
out to make length, in the belief that the market clamors
for features.
* * *
’’"P'HESE subjects should be made short and in time they
will be, after we have agreed that the short subject
deserves all the care in preparation and all the honors in
presentation accorded to the feature.
The point is simply this : Some theatres want features ;
some theatres want short subjects ; some want both.
* * *
IN the mad scramble of the past three years all kinds of
pictures have been produced by one hand, distributed
by one hand, and all theatres have rushed into the indis-
criminate exhibition of them.
As the business grows older we shall have a sharper
classification. Producers will specialize more and more
in each class of subject and there will be a similar special-
ization in distribution. Also the public will know in ad-
vance where to find what they want, because theatres will
more and more find their audiences and buy for them.
* * *
OUT the warning to manufacturers is pertinent today.
■*“* Are they seeing too big? Are they seeing only the
big theatre, the big audience, the big production?
Wm. A. Johnston.
Copyright, 1916, 6 y Motion Picture News, Inc.
2508
MOTION PICTURE NEWS
Vol. 14. No. 16
4 :.
I HAS THE QUALITY CIRCULATION OF THE TRADE |
MOTION PICTURE NEWS EXHIBITORS’ TIMES
Published on Tuesday Every Week by
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Secretary
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Managing Editor
News Editor
The office of the company is the address of the officers.
Entered as Second-Class matter at the New York Post-Office.
Subscription $2 per year, postpaid, in the United States, Mexico, Hawaii,
Porto Rico and the Philippine Islands, Canada, $3. N. B. — No agent is
authorized to take subscriptions for Motion Picture News at less than
these rates. Have the agent taking your subscription show his credentials
and coupon book.
VOL. XIV October 21, 1916 No. 16
Book These Pictures of President Wilson and
Candidate Hughes
EXHIBITORS will do well to book the news weeklies
carrying pictures of the two Presidential candidates
which were secured at Shadow Lawn and the Essex
County Country Club last week during the interviews
with representatives of the National Association of the
Motion Picture Industry.
* * *
’"THE pictures are excellent. The cameramen state
1 that they are the best thus far taken of each candi-
date.
It is our understanding that all the news weeklies will
have these pictures. The Shadow Lawn pictures of
President Wilson were taken only by the Animated
Weekly, but we learn that the Universal Film Company
is loaning the negative to the other weeklies and not
requiring that credit be given.
* * *
CUBTITLES are to be inserted, dealing with censor-
ship. Exhibitors who run these pictures can rest
assured they are acting not only in their own best inter-
ests but also those of their audiences.
The Presidential Candidates and Federal
Censorship
THE week past has been one of great profit to the
industry in its opposition to official censorship. A
very clear light seems to be breaking through the
clouds at last.
* * *
D RESIDENT Wilson and Presidential Candidate
Charles E. Hughes have indicated, to the complete
satisfaction of the motion picture men who heard them,
their presumption against the principle of censorship
and its legalized application.
* * *
P X-GOVERNOR HUGHES made very clear two very
*■“* important points in his informal treatment of the
subject last Saturday.
We have talked a good deal within the industry about
censorship on one hand and regulation of films on the
other. Evidently Mr. Hughes construes regulation
as police control. Also he indicated, in the minds of
his hearers, that local control would exist whether or
not we had Federal Censorship. He questioned outright
the need of the latter.
* * *
p\NE might quote the speaker still more definitely on
these points except for his request in the matter.
But there is much food for thought in his straight-
forward declaration and coming as it does from a Chief
Justice of'the Supreme Court, its weight and meaning are
not to be questioned;- ,
* *
r"P AKING both men by their measure, one is inclined
1 to be very confident that there will be no Federal
Censorship laws whichever heads the coming adminis-
tration.
Plea for Single Reel Interest in Multiples —
“ Simplicity and Shadowland ”
IN line with the foregoing editorial on “ The Small The-
atre and the Short Picture,” the attitude of the lay-
man is very well set forth in the following editorial
from the Omaha Daily News, entitled “ Simplicity in
Shadowland ” :
* * *
“J F a layman might be permitted to make a suggestion
with regard to the movies, we would humbly submit
for the consideration of the film magnates the statement
that they are seeing too big.
“ On the legitimate stage there has been a reaction
against the large, costly productions overloaded with tinsel
and froth and short on plain, straight sense. The ‘ little
theatre ’ is the result of this reaction. With its simplicity
of equipment and its physical restrictions upon the size of
both audience and company, the little theatre places the
accent upon the ideas of the play itself.
* * *
“T T seems as if there were a hint here for the film play —
which is none the less drama because it is silent and
which is therefore subject to the same canons of criticism
and the same necessity for making good with its patrons
out in front.
* * *
“P VERY Omaha Daily News movie patron has had the
■Ll experience of going to see a heavily advertised star
in a feature film and of extracting more enjoyment out of
a little one-reeler thrown in without announcement to fill
out the program. There has been so much of imposing
‘ purpose,’ such a heavy accent upon the moralizing, such
an obvious striving for a ‘ lesson ’ in some of the big
productions, that it becomes a strain to view them.
* * *
“I N contrast, the little one or two-reeler, with its straight-
1 forward naturalness and simplicity, seems as wel-
come as the singing of birds after a thunderstorm.
* * *
“ We suggest, still as a layman, that the next profitable
development in the multi-reelers will take account of the
charm that the single reels have never lost.”
October 21, 1916
MOTION PICTURE NEWS
2509
President Wilson Against Principle of Censorship
Attitude of Chief Magistrate When He Received Committee Representing the National Association of the Motion
Picture Industry, at Shadow Lawn, Indicates His Belief in Freedom of the Screen — Brady Introduces Irwin,
Who Presents Briefly Strong Arguments Against Legislative Efforts to Handicap Business
PRESIDENT WILSON, at Shadow
Lawn, October 3, received a special
committee representing the National
Association of the Motion Picture Indus-
try and heard many interesting facts re-
garding the growth and operation of the
industry and something of the obstacles
which it is combating for a free and un-
censored expression. His expression,
given with certain reservations, sent away
the motion picture men entirely satisfied
with the conference.
He met his visitors in the billiard room
of the white mansion, and William A.
Brady, President of the Association, in-
We seek to obtain our day in court —
equal rights under the law.
“ Last Winter we had introduced in
Congress an amendment to the Federal
Penal Code, which would impose heavy
penalties for the transportation in Inter-
state Commerce of any improper film.
This amendment failed of passage. ,
“ We recognize our full responsibility to
the people, and we want to be held strictly
accountable. What we ask, Mr. President,
is an expression from the, President, of his
views upon the principle of censorship
which we deem so important, not only to
ourselves, but to the people.
troduced Walter W. Irwin, of the Greater “ We know that with your love for
Vitagraph, Chairman of the Executive 0lAmerican freedom, you cannot counten-
Committee, who briefly presented the case
of the motion picture industry.
“In behalf of the motion picture indus-
try, permit me to express our appreciation
of your consideration and courtesy in
granting to us this privilege,” said he.
“ The picture in motion has become one
of the most, if not the most, important
mediums of thought transmission.
“Twenty millions of people in the
United States daily view the motion pic-
ture. To them it has become the chief
means of entertainment and education.
Five hundred millions of dollars are in-
vested in this industry, and our employees
number nearly a milllion. And yet the
very existence of the industry, together
with the fundamental principles of our
democratic institutions are threatened by
the un-American principle of censorship.
To Protect the People
“ As a result the industry has at last
organized for its own protection and for
the protection of the American people. It
now possesses a National Association com-
prising representatives of every branch of
the industry, and many of those who do
business with one or more of the branches.
“ Today the industry, through this As-
sociation, stands as a unit against the
principle of censorship. In Pennsylvania,
Ohio, Kansas and Maryland, censorship
statutes exist, by which we are compelled
to submit our product, prior to publica-
tion, for the approval or disapproval of a
political board.
“ Next winter, 38 state legislatures
meet, and it is our information that this
industry is to be the chief target of various
small minorities who seek to determine
what their brothers shall see or think.
“ Last Winter a similar censorship bill,
known as the Hughes Bill, was introduced
into Congress and approved by a majority
of the Educational Committee. It is our
understanding that this bill will be re-
introduced at the next session of Con-
gress. If the Hughes Bill is passed and
signed, and if similar procedure is taken
in a number of the various states, we will
virtually be legislated out of existence.
“We do not seek privilege. We desire
only the same liberty enjoyed in this
country by the press, the drama, art and
other mediums of thought transmission ;
but with full responsibility for our acts.
ance censorship in this country, and we
likewise know that an expression from the
President will go a long way towards pre-
venting the reintroduction of the Hughes
Bill and of similar bills in the 38 states
whose legislatures meet next winter.”
Wilson Against Principle of Consorship
The attitude and utterances of President
Wilson plainly indicated that to his way
of thinking the presumption was against
the principle of censorship, and that an
overwhelmingly strong case would have
to be made out in favor of censorship
before his support could be enlisted for it.
The motion picture delegation felt from
the President’s manner and his informal
observation on the subject in the event of
future legislative action in relation to mov-
ing pictures that he would extend a guid-
ing hand — a hand of entire justice to the
industry. It was also manifest that the
President fully recognized the danger of
serious abuses consequent upon the arbi-
trary exercise of private judgment, where
public judgment alone ought to sway the
matter.
The President’s words indicated that he
believed if you have a friend whom you
think is a fool you should let him hire a
hall and permit the public to be the judge.
Throughout the impression gained by the
delegation was that President Wilson
could not see how censorship could be
considered safe since it is so largely a
matter of taste, environment and preju-
dice. The President intimated that he
found himself frequently shocked by
things which others were able to digest
with ease and vice versa. In brief, that it
is all a matter of personal equation.
The delegation was composed of Wil-
liam Brady, W. W. Irwin, P. A. Powers,
Carl Laemmle, J. H. Hallberg, William
L. Sherrill, W. Stephen Bush, William A.
Johnston, Fred Hawley, “Wid” Gun-
ning, Frederick H. Elliott, L. P. Rogers,
B. N. Busch, Adam Hull Shirk and W.
K. Whipple of the Animated Weekly,
Samuel Trigger of the Tremont Theatre,
New York, and Henry Branson Varner,
Secretary of the North Carolina Motion
Picture Exhibitors’ League.
After the conference the President and
the delegation were caught by the news
camera on the broad porch, Mr. Wilson
meanwhile keeping up a running talk re-
garding the mysteries of the motion pic-
ture, and at one interrogation caused a
general laugh in which he heartily joined.
The news picture expert, who has taken
previous “ shots ” at the President, de-
clared that he had secured the best ani-
mated, merry-mooded picture of the
Democratic candidate that has ever been
filmed. This film, together with sub-titles,
will be issued immediately by all the news
weeklies and it is believed will enjoy a
large circulation throughout the country.
Exhibitors everywhere should book it.
Delegation of Picture Men See Hughes
Presidential Candidate Receives a Large Number of Film Men in New Jersey and Expresses
His Views on the Question of Censorship
PRESIDENTIAL Candidate Hughes re-
picture representatives on the lawn of the
Essex County Country Club, New Jersey,
last Saturday, October 7.
In response to the presentation by W.
W. Irwin of the censorship situation, Mr.
Hughes made a thoughtful, well-rounded
address which clearly evidenced not only
his full appreciation of the motion picture
and its sphere and also his clear insight
into the principle of censorship and the
proposition of a Federal censorship law.
On certain major points of the censor-
ship controversy Mr. Hughes was definite
and illuminative. His hearers would like
to quote him word for word, and it seems
unfortunate that his concise and conclusive
utterances cannot go forth and clear up the
cloudy situation favoring government cen-
sorship. Only the following statement was
given out to the press :
“ Mr. Hughes drew the distinction be-
tween reasonable regulation in the interest
of health and morals and the broad prin-
ciple of censorship in advance of publica-
tion, which was open to serious abuses.
The impression gained by members of the
national association from the remarks of
Mr. Hughes was that while he thoroughly
believed in protecting public morals by
proper regulations he was not inclined to
favor the principle of such censorship ; that
such censorship must necessarily be viewed
with misgivings as history has proved that
it leads to arbitrary action.
“ Mr. Hughes impressed all with the
idea that Federal censorship would in no
way affect or control state or local censor-
ship as to local productions and that he
was opposed to any Federal action which
could not be justified by Federal exigency.
He added that, of course, he could not
properly foreclose himself upon questions
of this nature.”
The motion picture representatives were
guests at luncheon of Everett Colby, former
State Senator in New Jersey, and all ex-
pressed great appreciation of his hospital-
( Continued on Page 2511)
2510
MOTION PICTURE NEWS
Vol. 14. No. 16
National Board Strong Against Censorship
In a Lengthy Statement Sent to President Wilson and Charles E. Hughes Prove by Actual Census That Federal
Censorship Would Not Do Away with Local or State Censorship — Ardent Plea for the Motion Pic-
ture as a Free Form of Expression
THE following statement regarding
Federal censorship has been sent to
President Wilson and Hon. Charles
E. Hughes by the National Board of Re-
view of Motion Pictures :
“ The censorship question is a vital one.
The problem is to provide something that
will satisfy the tastes of individuals in all
parts of the country. In the effort to do
this more than one device for establish-
ing standards has been suggested. The
latest is a Federal censorship board or
commission controlling through the trans-
portation of films in inter-state and for-
eign commerce. What effect will this de-
vice, if adopted by Congress, have upon
the activity of local groups, official and
otherwise, attempting to censor for a
given community? Would it be as good
as a body of volunteers such as The Na-
tional Board of Review, which controls
through its broad point of contact and its
advisory character?
“With the object of securing a definite
expression of opinion from those most
directly concerned officially with the point
of view of the public in the question of
Federal censorship of motion pictures,
The National Board of Review of Motion
Pictures recently sent a questionaire to
the mayors of a number of cities in dif-
ferent parts of the country.
“ The replies represent the views of the
chief executives of cities as far apart as
Portland, Me., and Pasadena, Cal., and
St. Paul and Minneapolis and Baton
Rouge.
“ Only one replied that he would be
willing to eliminate the responsibility from
local officials, while four-fifths of the
total number said they would not. Opin-
ion was more divided regarding the ex-
tent to which a Federal Board of Censor-
ship would satisfy the various elements of
a given community. There was strong ob-
jection to the idea of limiting the right
of each locality to take action for itself
should public opinion be against the deci-
sion of the proposed Federal Board. With
the exception of two mayors, who gave
no direct answer, all said they would not
permit a film objectionable to their com-
munities to be shown, even if it had been
passed by the proposed Federal Board.
“ Fighting as it is for the improvement
of films along refining and artistic lines,
The National Board of Review of Motion
Pictures naturally is interested in the
question of Federal censorship. There are
two angles from which the motion picture
industry should be viewed. One is com-
mercial, the other relates to the film as a
medium of expression. It is the latter,
of course, in which The National Board
is primarily interested.
“ The film may be classed with the
press, free speech and the drama. No one
thinks for a moment of attempting to con-
trol these mediums of expression by
means of legally established commissions.
It would be dangerous in a democracy to
do so, not only because of the possibility
of corrupt use by politicians, but also be-
cause the public has a right to determine
for itself what it desires within the
bounds of decency and the social welfare.
“ The experience of The National Board
of Review, covering several years, is that
it is not practicable to meet the peculiar
tastes of all parts of the country from one
point. It is obvious that there are pic-
tures which could not be shown in the
Southern States, to which there would be
no objection in the Northern States, and
that what New York City wants may not
be such as would suit the taste of the mar-
ket center of the agricultural district in
the Middle West.
“ Those who seek Federal censorship
do so in the hope that it will eliminate
once for all local censorship. The ques-
tionaire sent to the mayors of cities
throughout the country by The National
THE regular release of Mutual Star Pro-
ductions for the week of October 16
will consist of “The Voice of Love,” a
drama featuring Winnifred Greenwood
and Edward Coxen, and “ Bluff,” the third
of the five-part drama releases of Kolb
and Dill, the famous partners.
In “The Voice of Love,” Winnifred
Greenwood essays a new type of role,
which is extremely becoming and well
suited to the talents of the American fa-
vorite. She is a fortune teller— a fair and
dashing widow, who, through the death of
her husband, an officer in the army (whom
she believes she had unintentionally mur-
dered), is forced to earn her living and
support her young daughter to the best of
her ability.
The lady becomes enamored of a client,
a wealthy young man, who, in turn, falls
in love with her own daughter at a fete
given in New York, where the charming
girl is being educated.
The mother, unconscious of the fact that
she is being thwarted in her love by her
own child, gives way to bitter hatred, and
plots the wreck and ruin of her rival’s
happiness.
The discovery of the true state of af-
fairs in the nick of time averts the tragedy
and awakens the mother to the realization
that she really loves another man.
In the role of Violet, the boarding
school teacher is Laura Sears. Edward
Coxen plays the role of the woman’s true
friend. In the supporting cast are George
Field and Harvey Clark.
The plot hinges on the discovery, alleged
to have been made by Louie, janitor of the
thirty-second floor of the highest building
in New York, of the process for the trans-
mutation of “ base metals into gold.”
Louie suddenly leaves town with the
formula and becomes a respected partner
of Mike, a small-time confectioner in
Solemn town. Then a wealthy young
Board of Review indicates that they
would almost unanimously continue to feel
a responsibility for the character of pic-
tures shown in their communities and act
accordingly, even if there were Federal
censorship. Governors of several states
have declared that they would not feel
bound by Federal regulation.
“ Moreover, every one acquainted with
the operation of Federal bureaus knows
the tendency is to standardize functions.
This would be fatal in the case of motion
pictures, for if a serious effort were made
to censor films the result in the long
run would be that films would become
standardized and no longer interesting.
We have great faith in the possibilities of
the motion picture as a medium of ex-
pression. It would be almost impossible
to secure the repeal of the censorship law
once it got on the statute books.”
New Yorker comes to town in his racer.
His mad dash down the main street is
stopped by the front wall of Mike’s store,
and when he wakes up he finds his head
in the lap of the fair Claire, school teacher
to the town, and the special protege of the
old meddlers, Mike and Louie.
The setting then changes to Wall street,
whither the wealthy young adventurer,
Harold, takes Max and Louie with the
latter’s formula for making gold. What
if the formula proves in the end to be
nothing more than the recipe for the finest
rubber cement on the market. Mike and
Louie and Harold clean up an even five
million, and Claire becomes the wife of the
young millionaire for life.
On Tuesday, Winnifred Greenwood,
Edward Coxen and George Field will ap-
pear in “ The Franchise,” a story of in-
trigue and underhanded dealings, both in
love and in politics, which almost sends to
ruin an honest man.
In the roles of two young lawyers, are
Edward Coxen as the honest one, and
George Field as the villain. Winnifred
Greenwood takes the part of the sweet-
heart for whose favor the two young
lawyers vie.
The name of Edwin August is added to
the list of stars in the drama output of the
Mutual Film Corporation for the week of
October 16. Mr. August will appear in “The
Law of Nature,” a two-part drama, which
will go to the public on Tuesday, October
18.
In the role of the sophisticated, cold
woman of the world, who prefers society
to his childless home, is Iva Shepard.
Ruth Blair plays the role of the simple
maiden, who wins the husband’s affections
after his desertion by his wife has cut him
free from his marriage vows. William
Bailey appears in the role of the villain.
The remaining drama for the week is
“ Looking Westward.”
“ The Voice of Love'’ and “Bluff” Will Come from Mutual
in the Week of October 16
October 21, 1916
MOTION PICTURE NEWS
2511
EFFECTIVE SCENE FOR JOAN SAW-
YER’S PICTURE
An orchestra engaged last week for Joan
Sawyer’s forthcoming William Fox release
goes children one better, for it will neither
be seen nor heard. Curiously enough, not
a single member of this ten-piece orchestra
will be visible on the screen when the pic-
ture is shown.
The men were stationed behind the
camera, and their duty consisted in furnish-
ing the strains to which the noted dancer
performed her steps.
In this scene the heroine performs a
dance on the table over a lighted piece of
glass in the center. The contrivance gives
a novel photographic effect, but when Di-
rector Tefft Johnson had this part of the
film run off in the projection room, he dis-
covered the entire scene would have to be
re-taken.
The wire connection which supplied the
current to the globe illuminating the glass,
was visible, and it was necessary to change
this if the effectiveness of the incident was
to be retained.
HUGHES SEES PICTURE MEN
( Continued from page 2509)
ity and the excellent arrangements made,
which included escorts of motorcycle po-
licemen from New York City to the club
house. After luncheon addresses were
made by Wm. A. Brady, Lee A. Ochs,
Mayor Raymond of Newark, N. J., and Dr.
Charles N. Hespe, newly elected president
of the Hudson County Exhibitors’ League.
Those present included Wm. A. Brady,
W. W. Irwin, R. A. Rowland, Hiram
Abrams, P. A. Powers, J. A. Berst, Ben. B.
Hampton, S. H. Triggen, Lee A. Ochs, L.
L. Levine, Louis F. Blumenthal, I. N.
Hartsall, W. L. Sherrill, Arthur James, J.
H. Hallberg, Don J. Bell, W. M. Seabury,
Dr. Chas. N. Hespe, R. W. MacFarland,
Fred Beeroft, W. S. Bush, Fred Gunning,
Fred Hawley, Charles Condon, Wm. A.
Johnston, John F. Miller, F. H. Elliott,
Randolph Lewis, J. A. Milligan, D. G.
Watts.
e. "■■'■■iHNMMiMiiiiiiiiiiiiniiiiniiNiiiiiHiiiiiiiiiiiiiiiiiiiiiiiimiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiimiiiiiiiiiiimiiiiiiL
IN AND OUT OF TOWN j
I '
fdiiiiiMiMMiiMMiimiiiiiiiiMiiiniiiiuiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiMMiiiiiiiiMiiiiiiiiiiiiiiiiimiiiiiiiiiiii.
Frank Dowler, Jr., of Chattanooga,
Tenn., vice president of the Signal Amuse-
ment Company, has returned to that city
after a short stay in New York.
J. W. Hill, Jr., has returned to Dallas
Texas.
Frank Brockliss, the well known London
film man, arrived Saturday from England.
Charles Christie, of Los Angeles, pro-
ducer of the Christie Comedies, will arrive
in New York City Saturday, October 14.
A. B. Helmrich will return to Australia
October 17.
GRACE DARLING’S BEAUTIFUL
LINGERIE
Grace Darling, who so cleverly portrays
the title role in the photoplay series,
“ Beatrice Fairfax,” of the International
Film Service, Inc., is not only one of the
most beautiful but also one of the best
dressed women on the motion picture
stage.
Miss Darling has a penchant for beau-
tiful lingerie. •
Cameraman Gets Commission to Cover Pacific Coast
Eugene W. Castle of Gaumont Promoted on Account of Good Work Done for Mutual
Weekly in San Francisco
EUGENE W. CASTLE was such a suc-
cessful cameraman, having a highly
developed nose for news, that he secured
for San Francisco a larger representation
than it had ever before in the Mutual
Weekly. After watching his work for
some time, the Gaumont Company has
now decided to widen the opportunities by
turning him loose on the Pacific Coast for
“ Reel Life ” and “ See American First.”
Mr. Castle’s only instructions are to send
in pictures that are suitable for these
single reel releases. His roving commis-
sion permits him to travel from the Canad-
ian border to Mexico, wherever water
flows into the Pacific Ocean.
Mr. Castle has just left for Chicago and
the far west, after having spent ten days
at the Gaumont studios, Flushing, N. Y.
While at the Gaumont headquarters he
conferred with Pell Mitchell, his old chief,
and the editors and directors of the two
single reels which he will now represent.
In Chicago Mr. Castle will visit the main
offices of the Mutual Film Corporation. He
is planning to carry a complete photographic
outfit while in the field, insuring excellent
still pictures for publicity purposes, some-
thing highly appreciated by exhibitors as an
advertising adjunct.
The San Francisco territory for the
Mutual Weekly will now be covered by
Bertin E. Moisant. In giving up his con-
nection with the Mutual Weekly, which in
San Francisco is known as the San Fran-
cisco Bulletin Edition, because of the
weekly alliance with this newspaper, Mr.
Castle said : “ While it is, with a great deal
of regret that I give up San Francisco, I
am very glad indeed to be associated with
two such popular single-reel features as
‘ See America First ’ and ‘ Reel Life.’ The
Pacific Coast is an empire in itself, and I
anticipate that I shall be kept at work in-
definitely. The interest in this favored sec-
tion of the United States has been height-
ened by the fairs at San Francisco and San
Diego, and hundreds of thousands of peo-
ple have returned to the east to spread the
news among their friends. Hence I am
sure that whatever Gaumont puts on the
screen from the Pacific Coast will enter-
tain out of all proportion to what it would
have done even two years ago.”
The Argentine Rights for 44 Civilization ” Sold
Arturo Cairo of Buenos Aires Buys Pictures for Twenty Thousand Dollars — J. Parker Read
to Tour All of South America to Dispose of Rights Throughout South America
’T’ WENTY - THOUSAND DOLLARS
-l has been paid for the Argentine
rights of “ Civilization.” Mr. Arturo
Cairo, of Buenos Ayres, the purchaser
states: “I consider the money safely in-
vested as after seeing all the big film pro-
ductions in the United States during the
past few weeks, I have chosen “ Civiliza-
tion ” as the greatest because I think it
will create a furore in the different South
American countries.”
Mr. Cairo represents one of the biggest
film interests in South America and has
exploited many great productions in his
territory.
“ Civilization ” in the remaining South
American republics, will be exploited by
J. Parker Read, Sr., who has an intimate
knowledge of the motion picture business
in the countries he will visit, viz., Uru-
guay, Brazil, Venezuela, Ecuador, Chile,
Peru, Bolivia, Colombia, Panama, Hon-
duras, San Salvador, Nicaragua, Costa
Rica, Guatemala.
Mr. Read, who will devote six months
to the trip, has power and authority to
register copyrights in the different coun-
tries he visits, and carries with him cre-
dentials from the embassies at Washing-
ton.
Monte Katterjohn Leaves Triangle for Essanay
Well-Known Writer to Take Complete Charge of Essanay Scenario 
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